Working Girl Talk (Working Girl Talk)

Welcome to a bite-sized episode of Working Girl Talk! In today's show, we are sharing some tips and tools to staying connected virtually during this unprecedented time. This is mostly a reminder to let you know: you are not alone! It may feel lonely right now, but there are a variety of ways to stay connected to friends, family and your community - let's dive in!

In May, join us for a FULL month of in-depth interview episodes! And, remember to review the podcast if you haven't yet.

This Week's News:

- Google's helpful new update (Search Engine Journal)

- Facebook launched location display for large accounts (TechCrunch)

- An update on the Streaming Wars (The Verge)

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Have you ever had that feeling you were MEANT to do something? That voice in the back of your mind or even those little signs you see everywhere. You just can't shake that feeling.

After noticing multiple of her personal training clients struggle with the same problem, Emma Vollrath decided she was the one to do something about it. 

Emma is the CEO & founder of Emma Lou The Label. She joins Working Girl talk to about her journey into creating her innovative activewear line.

On This Episode:

⭐️ The inspiration behind her innovative, patent-pending activewear line ⭐️ Overcoming imposter syndrome ⭐️ What she did when 100 products had the wrong logo 😱 ⭐️ Spreading the word about your brand ⭐️ Developing strong influencer relationships ⭐️ Using mood boards & finding inspiration  ⭐️ The concept of “balance” as a solopreneur

FOLLOW @emmalouthelabel and check out their products emmalouthelabel.com

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Today, we welcome Gina Radke to the show! She has been navigating the business world for over twenty years as a successful business owner, entrepreneur, investor, and economic influencer. She is the owner and CEO of an aerospace manufacturing company, Galley Support Innovations, and she serves as an international trade advisor to the U.S Congress.

Gina is a speaker, coach and author who has mentored entrepreneurs from across the globe. She is well known for her involvement in community service and empowering others with economic opportunities.

In this episode:

- Letting go of imposter syndrome

- Getting a start in a new role and industry

- Misconceptions in the manufacturing/engineering industry

- Learning lesson as a company leader

- Why a CEO should have multiple leadership styles

- Employee engagement tips

- Proudest moment as a business owner

- Being your truest self in life and business

Buy Gina’s book "More Than" & learn more about Gina

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This Week's News:

- Pinterest updates algorithm (Search Engine Journal)

- DoorDash and Walgreens team up (CNBC)

- Wells Fargo bans TikTok (The Verge)

- Byte climbs app store charts (Social Media Today)

We all WANT press, but are our brands actually ready for it? What’s the point of press when there’s no goal behind it? Today’s guest is exactly what you need. Des Dickerson is the VP of public relations and digital marketing and the cofounder of Creative Label. She has worked behind the scenes of major TV shows and networks such as The Dr.Phil Show, Lifetime, HGTV, and YouTube. Get ready to take notes!

In this episode:

- Des’s career journey

- How to make sure your brand is pr ready

- The elements of a perfect pitch

- Her advice for new business owners

- Learning lessons from 2020

FOLLOW Des and Creative Label on Instagram

FOLLOW Working Girl Talk for workplace memes, inspiration and updates on new episodes.

When something happens at work, how do you actually report it? Claire Schmidt, the Founder and CEO of AllVoices, created a solution that helps support employees do just that. Claire was the VP of technology and innovation at 20th Century Fox before leaving to build AllVoices full time. She has an interesting and inspiring career journey and what she's built is incredible. Welcome Claire to WGT!

💕Thank you to BiziNumbers for sponsoring today's episode! BiziNumbers provides expert support to empower business owners to take control of their numbers and make informed decisions.

Get $50 off a forecast session so you can get a financial plan and build a profitable business with intention. BOOK your BiziForecast session: https://www.bizinumbers.com/biziforecast

A decade in review: social media edition. As we head into 2020, we take a look back at the social media moments that made us, from The Mannequin Challenge to Area 51. It's also the perfect time to brush up on your goal setting for the new year. Abby walks through a variety of tips on how to set strategic intentions for 2020.

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Need motivation heading into the new year? Earlier this year, we had Lucy Basta on Working Girl Talk. Lucy is the co-founder of WorkWell, a company that’s placed over a 1000 people in high-paying jobs.

This was the MOST popular guest episode of 2021 so I thought I’d bring back some pieces of wisdom from Lucy as we finish out the year.

Today, you’ll hear some 📝 resumé tips, 💰salary negotiation best practices and ⚡️advice on leadership.

If you want to hear the full episode, go back to episode 90. Enjoy! Listen to the full episode with Lucy, episode 90.

This Week's News:

⭐️ Reddit files for IPO (WSJ)

⭐️ A class-action lawsuit against Zoom (MassLive)

⭐️ Jack Harlow teams up with KFC (PR NewsWire)

⭐️ Apple's top downloaded apps of 2021 (TechCrunch)

Shannon Lutz is a powerhouse. She is the founder & CEO of The Social Bungalow. She’s a speaker, educator and marketing expert! Her company helps female entrepreneurs market their expertise and structure their online businesses for big-picture profit. 

Get your notepads ready, because this episode has some fantastic takeaways. 

In this episode:

• From corporate to CEO of her own biz
• Letting go of fear of saturation that holds you back
• How to utilize FOMO for good!
• Building an email list (Is it for you?)
• Growing an ENGAGED audience
• Hashtags
• How "Sacred Tuesday" helps her business
• When it’s time to start charging for your expertise

FOLLOW Shannon on IG & check out The Social Bungalow website

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This Week's News:

- Instagram Launches Personal Fundraisers (Social Media Today)

- Hulu launches new ad platform (Search Engine Journal)

- Google faces privacy lawsuit (Search Engine Journal)

Business Insider shared a post earlier this month that said, “A study from professional network app Blind shows employees prefer flexibility over a 30k raise."

Seeing that sparked a lot of thoughts amongst myself and the WGT community. Thoughts about: how work from home is a more commonplace conversation in workplaces now, that WFH is actually something that could be a non-negotiable for someone taking a job vs. years past when it may not have been, thoughts about what's really a priority for employees and employers, etc.

Last year has sparked some mindset shifts, and today, we're talking about what the experts say and some of my own predictions.

Today's episode is to help listeners become aware of some of these shifts and the opportunities that can arise from them, as well as an opportunity to assess your own career priorities. 

Resources:

The Atlantic: https://www.theatlantic.com/health/archive/2021/05/work-from-home-2-days-a-week/618841/

The New York Times: https://www.nytimes.com/2021/04/21/technology/welcome-to-the-yolo-economy.html

Fortune: https://fortune.com/2021/05/11/return-to-office/

You may not be used to acknowledging the work you've done -- and especially the next step of telling others about it.

No one wants to appear conceited or boastful. But more often than not, I see people underselling their great work. In this episode, I’ve compiled a few of my WGT tips based on my own experience and working with other young professionals.

Today, we're answering: How can I advocate for myself and showcase my achievements without appearing boastful or conceited?

This Week's Headlines:

💕 Barbie breaks records (Forbes)

📊 Good news for Meta (Wall Street Journal, Marketing Brew, GBR)

❌ Twitter is X (CNBC)

A special something for WGT listeners!! Get your FREE personalized BiziFormula - a financial guideline to help you manage your money effectively so you can grow profit, build cash, and get your business to pay you more. Get the guide: https://www.bizinumbers.com/workinggirltalk

Think about the last time you were afraid to do something. That fear of failure, fear that you’re not good enough, that panic to lead a meeting at work, to walk into an event alone, to ask someone for advice, etc...

I recently had a HUGE epiphany when it comes to fear. And I'm here to say we don't have to let fear hold us back! Buckle up because we're going on a journey in this short, inspiring episode.

⭐️ Follow @workinggirltalk on Instagram for the latest business and tech news, workplace tips and show updates.

This Week's News:

- The Wall Street Journal releases the Facebook Files - and it's wild. (The Wall Street Journal, Time.com)

- Burger King creates collab meals (Delish)

- AMC is accepting even more crypto (Reuters)

Get ready to take notes! Today, we are joined by Alex Krahling, the CEO and founder of High Moon Studio. They are a branding & website design agency that also focuses heavily on education with designer training courses.

Alex has over 10 years of experience designing brands and websites. She's run two successful companies and has her master's degree in Global Strategic Communications with an emphasis in Art Direction. Her background is in advertising and she has experience working with companies such as IBM Watson, MTV Japan, DAZN, Olive Garden and more.

In this episode:

⚡️ How High Moon Studio empowers clients

⚡️ How Alex started her design career

⚡️ Starting High Moon Studio when she thought she was at rock bottom

⚡️ How branding has evolved in the last few years

⚡️ Top 3 branding mistakes to avoid

⚡️ Resources for typefaces

⚡️ Number one tip for those that want to get into design

FOLLOW High Moon Studio and check out their resources

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This Week's News:

- McDonald's throwback Thursdays (Business Insider)

- Apple starts new VR-AR headset (Business Insider)

- Alphabet stops balloon program (CNBC)

On this show, we love goals and the hustle, but sometimes, after working so hard you may find yourself uninspired and wondering, "Is it worth it?" and "What am I working so hard for?" Taking it a step further, sometimes once you reach your goals, you’re not as excited as you thought you’d be.

In this raw episode, Abby covers how to not give in to those negative thoughts and how to push through "Astronaut Syndrome" to find meaning in your goals again. Whether it's hustling to get that promotion, preparing for a marathon or starting a business, this episode is designed to change your mindset from "Should I even be doing this?" to "I have to be doing this!"

This Week's News:

- GrubHub is listing restaurants without their knowledge (The Verge)

- Amazon's Q4 numbers are in - and they're good (The Verge)

- Peloton's counter lawsuit gets thrown out (The Verge)

FOLLOW Abby HERE

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The end of the year means it's performance review time! It can be hard to remember everything you've done throughout the year. Anyone else frantically trying to remember accomplishments? Easily highlight all your hard work with our Working Girl Talk secret formula. Hint: start preparing for your end of year review on January 1.✅

We'll dive into an actionable way to start preparing for your 2021 yearly review (and quarterly reviews!) and a few tips to shine during your review. 

This Week's News:

- LinkedIn is adding products to company pages (Social Media Today)

- Reddit acquires DubSmash (Social Media Today)

- Samsung and TikTok team up in Europe (Social Media Today)

- Google gets the green light to acquire FitBit(Fortune)

-  Coinbase may go public (Fortune)

It’s ok if you’ve outgrown a job or decide it’s not for you. But how do you know when it's time to leave a job? Quitting and starting over is stressful, so thinking and planning ahead is crucial before you put in that two weeks notice.

As tough as it is, you’re the only one that can make this decision. The prompts discussed in today's episode can help you figure out your path and help you answer, "Should I stay or should I go?"

Attitude quote (The Center of Work Ethic Development)

Comfort with a job quote (Debut Careers)

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This Week's News:

‣ Slack's new feature (The Verge)

‣ Clubhouse for Android update (TechCrunch)

‣ Disney Plus increases prices (The Verge)

Building a strong client relationship begins before you even have one! Yes, you read that right. As someone who has been a client and has been the one working with a client, in today's episode, Abby discusses the key components to building strong relationships and the key mistakes to avoid. 

This Week's News:

- IGTV no longer has a button (The Verge)

- Things are looking good for Netflix (TechCrunch)

- SmileDirectClub doesn't want any negativity (The New York Times, The Verge)

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Today's guest is Sophia Sunwoo, the founder of Ascent Strategy, where she helps women-led startups get their companies off the ground through startup coaching and programs.

Sophia is a Forbes 30 Under 30 honoree and has been recognized for her entrepreneurial endeavors in Forbes, ELLE Magazine, and on the TEDx stage.

In this episode:

• Starting a clothing company out of her dorm room - and then selling it
• Launching a water non-profit
• Thee reason why new startups struggle with generating consistent revenue for their business
• Conquering mindsets that can hold you back
• Setting prices in your business
• The secret to building a startup brand that’s attention-worthy

FOLLOW Sophia on Instagram & check out Sophia's website for startup and entrepreneurial advice

This week's news:

1. Blockbuster is back - kinda (Marketing Dive)
2. Disney's Fox rebrand (The Verge)
3. Domo's "Data Never Sleeps" chart (Social Media Today)

Abby sits down with fellow corporate girlie, influencer and pop culture super fan, Avi Cecchi @always.avi. 

On this Work Break, Abby and Avi discuss:

• Surviving (barely) Sabrina Carpenter's ticket queue
• Taylor Swift in Ireland
• A Family Affair on Netflix
• Avi's breakdown of Game of Thrones & House of the Dragon
• Abby's Movie Minute: A Quiet Place Day One and Horizon: An American Saga
• Abby learns that Jamie Campbell Bower dated Ginny Weasley
• Our love for Abby Jimenez books

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"Why blend in when you were born to stand out?" We've all heard it before but did you know maybe there's a reason why people say that?

HINT: It's because it's true!

In this solo episode with your host, Abby Zufelt, she highlights a personal experience to help you understand why embracing who you are and standing out will take you where you want to go. Get ready for a story of one obnoxious hat, an appearance on the Today Show and an Al Roker fandom. Yep, you read that right. 

This Week's News:

- Man forgets password to BitCoin account that holds about $220 million (Entrepreneur)

- Hyundai and Apple team up to make a car? (Fox Business)

- YouTube launches searchable hashtags (Search Engine Journal)

- LinkedIn adds swipe-up links to stories (Social Media Today)

FOLLOW Working Girl Talk HERE

We’re back! Welcome to the newest season of WGT. Today, we’re diving into this week’s business headlines and different communication styles in the office. 

Check out today’s sponsor! Go to Bizinumbers.com to become a member and get personalized financial dashboards and support for you business or side hustle. Find your financial safe space with BiziNumbers.

Today’s headlines:

• USA’s Most revenue generating businesses (50Pros/Fortune)
• Apple’s Ducking update (BBC)
• More updates from Apple’s WWDC (CNBC)
• Social media babies are growing up (The Atlantic)
• Instagram’s algorithm explained (watch on IG)

FOLLOW the pod on Instagram and LinkedIn @workinggirltalk

Have you ever worked with someone and thought, "They were so easy to work with!" or "I love working with them!" ?

Don't we all want to be that person? Today, we're breaking down six tips to help you be the best coworker and the easiest person to work with.

This Week's News:

📌 Walmart launches delivery service (Yahoo!)

📌 Warby Parker files for N.Y.S.E. (Dealbook with Andrew Ross Sorkin, SEC)

📌 Shopify and TikTok team up (The New York Times)

📌 Forbes to go public (CNBC, 1440 Daily Digest)

📌 Is Toys "R" Us is coming back? (Spectrum News)

Workleisure is in (Fortune)

FOLLOW Working Girl Talk (@workinggirltalk)

What started as a side hustle quickly turned into a profitable and powerful female empire supporting three employees and an extensive clientele with a growing waitlist. Becca Booker, CEO and founder of Homemade Social, joins us today!

We discuss Becca's start in social, mental health and social media, learnings as a CEO, what their team looks for in social media managers and MORE!

FOLLOW Becca (@bbooks ) and Homemade Social (@homemadesocial_)

This Week's News:

- Ray Ban and Facebook are teaming up (Fortune, The Verge)

- Amazon is paying for employee college (CNBC)

- The Trial of Elizabeth Holmes (The New York Times)

- FDA pushes back Juul ruling (The New York Times)

- El Salvador takes huge step with BitCoin(The New York Times)

- No more Houseparty (Gizmodo)

FOLLOW Working Girl Talk (@workinggirltalk)

Work Break is back with fellow podcaster and movie girlie, Kelcy Valletta! On this Work Break:

• Kelcy processes "Leave the World Behind"
• Are we too scared to see "Long Legs"?
• A week of remake/sequel announcements: Gladiator 2, Devil Wears Prada 2 AND Shrek 5.
• Abby mourns the loss of "Horizon: An American Saga 2" in theaters
• The Bikeriders recap (a double 5-star movie!) and why Jodie Comer needs an Oscar
• Idea Of You vs. A Family Affair pt. 2
• Podcasts we're listening to: Crime Junkies and Radio Rental
• Abby explains her current horror-comedy read (???)

Check out Kelcy's podcast, Unreazon

FOLLOW Kelcy on Instagram

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For the corporate girlies who need a WORK BREAK.

Spin-off alert! Join Abby and friends as they chat about the the things we fit into our precious lunch break and weekends. From movies and books to trips and pop culture, enjoy YOUR work break with Work Break.

On this first edition of Work Break, Abby and her sister, McCall, dive into: Travis and Taylor in LONDON (aahhh!), Perfect Match vs. Love Island UK/US, break dancing in the Olympics, Abby's love for Maxton Hall, summer music, and a reading recap of "None Of This Is True" by Lisa Jewell. 

Enjoy your work break!

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ICON ALERT! Handbag designer, entrepreneur, mother, CEO, creator of the #SAGESQUAD -- the iconic Sage Loman joins us today!

Sage launched her brand, SAGE AUBREY in 2015. The company was founded on the philosophy that women deserve honestly priced luxury. The brand is built on the foundations of quality, craftsmanship and kindness to the planet and women.

On This Episode:

- Sage's early start in entrepreneurship

- Letting go of naysayers & negative energy

- How she actually started creating product

- Staying relevant as a brand

- And so much more!

FOLLOW Sage Aubrey @thesageaubrey

FOLLOW Working Girl Talk @workinggirltalk

This Week's News:

- Warby Parker is going public (Axios)

- So is SweetGreen (Axios)

- And so is BuzzFeed (CNBC)

- Amazon's new audio purchase (Podnews)

- Do chance meetings at the office boost innovation? (The New York Times)

Sometimes you are super motivated and can't wait to take on everything in your path.⚡️And other times, it's hard to get yourself to do anything.😅

That is what we call A SLUMP!

We all hit slumps every once in a while. We hit that creative and motivational wall, and we feel we've lost that spark. It happens.

Today, we're talking about some small things to help you get out of that slump and find motivation again. It takes time but let's do it together!

This Week's News:

📌 Facebook to change name (The Verge)

📌 PayPal and Pinterest? (TechCrunch)

📌 Jessica Simpson gets her company back (People)

📌 WeWork goes public (WSJ)

Today’s episode is a Working Girl Talk first - a social media and marketing roundtable with Alexa and Natalie of Content & Cocktails!

A group of marketing working girls talk their favorite social media hot topics and discuss where they think these trends are going in 2021.

In this episode, we discuss:

TikTok:

• Why TikTok blew up in 2020
• What does success look like? 
• Fave TikTok accounts

Instagram Reels:

• Will it last?
• Facebook’s past with new features
• Do's & don’ts of Reels

Influencers:

• How the industry has changed this year
• TikTok’s challenges for influencing
• Who is doing influencer marketing well?
• Is it too late to become an “influencer”?

Digital community building:

• Creating brand evangelists
• Facebook groups, yay or nay?
• Biggest mistake made in Facebook Groups

FOLLOW:

Alexa (@alexa_gberg), Natalie (@natalieepeterss) and @contentandcocktails

@workinggirltalk

A ✨special edition✨ episode of Working Girl Talk! After a birthday week, Abby shares 7 lessons from 27 years of life. 

This Week's News:

📌 Instagram Launches Algorithm-Free Feed Sorting Options (Social Media Today)

📌 HubSpot Hack Leads to Data Breaches at BlockFi, Swan Bitcoin, NYDIG and Circle (Coin Desk)

📌 Uber shares up 5% after reaching deal to list NYC taxis on its app (CNBC)

📌 YouTube adds 4,000 free TV episodes (The Verge)

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Do you ever keep reliving moments over and over thinking, I could've done better? We are really hard on ourselves - myself included! In this episode, we dive into living in the moment and not letting the past ruin our present.

This Week's News:

LinkedIn's free courses for women (Social Media Today, LinkedIn)

Salesforce halts SF lease (SF Gate)

Kind comes out with smoothie bowls (CNBC)

Follow Working Girl Talk on Instagram and LinkedIn

Check out the Working Girl Talk website

Today, we welcome Nisha Btesh to Working Girl Talk!

She is an artist, creator, business owner and designer. She does it all! She’s the founder of Hola Gwapa. Hola Gwapa is an online shop, community & blog that connects, celebrates & supports female artists & entrepreneurs. In this episode, we talk about her career journey working in textile design and as an artist, her experience at New York Fashion Week, launching her company, the many hats a business owner has to wear and so much more.

FOLLOW Hola Gwapa

This Week's News:

- Pinterest's new Shopify integration (Social Media Today)

-Spotify launches "Group Sessions" (The Verge)

- Twitter goes remote forever (The Verge)

- Google Chrome gets organized (TechCrunch)

FOLLOW Working Girl Talk and your host, Abby Zufelt.

Think Pinterest is just for wedding inspo and DIY crafts? Think again. Although it is great for that, Pinterest can be a HUGE driver of traffic to your website. Because you’re combining both the elements of search and social, you have more power over your content on Pinterest than you do on other platforms. On this episode, we walk through five ways to maximize your Pinterest game if you're just starting out.

This Week's News:

- TikTok's "Link In Bio" Is Here (The Verge)

- Facebook's Secret New App (The Verge)

FOLLOW Working Girl Talk on Pinterest

In the first episode of 2020, we dive into the tips and tricks that can make the workday AMAZING. You can't control everything, but you can control yourself and your attitude. Start off the new year motivated and ready to manifest happiness with these tips.

This Week's News:

- Instagram's growth numbers are lower than usual (Search Engine Journal)

- A YouTuber's app gets over a million downloads (The Verge)

Friday Favorite: The planner I'm obsessed with

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Welcome back to Working Girl Talk!

Matiana Gregory, is the owner and lead designer of DANG! Fine, Rentals & Designs, one of the largest and well-known boutique rental companies in Phoenix, Arizona - and the country. Matiana and her team transform event spaces into ‘environmental experiences’ that bring people together. She travels the world to get unique pieces or she custom designs them herself. You can find their unique designs and experiences at weddings, private parties, corporate events, and Fortune 500 companies. Matiana is a go-getter! Working Girl Talk had the chance to visit the Dang! Fine warehouse and see where the magic happens during this interview - it’s incredible!

In this episode, we talk about her journey through entrepreneurship, moving from LA to Phoenix to start her dream company, the creative process, how to dive into this unique industry, and SO MUCH more. 

FOLLOW DANG! Fine Rentals

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Have you ever wanted to start your own cosmetics line?

Today’s guest on Working Girl Talk is Eve Dawes! Eve Dawes is the founder of Dawes Custom Cosmetics, a custom lipstick experience where you can create your own perfect, unique custom color lipstick that's cruelty-free.

Eve is also a certified personal trainer, pageant queen( Mrs. Nevada United States 2017), WBFF Pro, fitness blogger, podcaster and national judge with a wealth of knowledge & passion for performing, coaching & empowering girls with a desire to be the best. 

This episode is packed with wellness, health and beauty gold!

In this episode:

• Her career as a professional dancers leading her to fitness
• Creating healthy eating habits
• Motivation in fitness
• How to avoid overeating
• Don’t be a afraid to evolve your brand
• Launching a Cosmetics Company
• Finding cruelty-free brands

Show Links:

FOLLOW Eve Dawes on Instagram

FOLLOW Dawes Custom Cosmetics

Learn more about Dawes Custom Cosmetics

Listen to Eve's podcast, Glamour & Gains

This week's news:

• The battle of the social media platforms - and IG Reels (The Verge, Axios, Fox Business)
• A Twitter subscription model? (Search Engine Journal)
• YouTube ends community captions (The Verge)

Join the Working Girl Talk community!

Anna Keenan  is the Regional Marketing & Philanthropic Manager of Kendra Scott and the host of Self Made Sister Podcast.

This episode is perfect for anyone who is on their career path and wondering what their next move is. It will show you that you’re right where you’re supposed to be, putting yourself out there makes a huge difference and growth can be a little bit uncomfortable (but worth it in the end).

In This Episode:

💕 Handling career disappointment

💕 Starting a cupcake company at 25

💕 Exploring the question: What do I want to be when I grow up?

💕 Putting yourself out there for a job you may not be qualified for

💕 How to handle a job you dislike

💕 Her path to Kendra Scott

Visit Self Made Sister's website: https://www.selfmadesister.com

FOLLOW Self Made Sister (@self.made.sister.podcast)

FOLLOW Working Girl Talk (@workinggirltalk)

This Week's News:

- Updates from Apple (The Verge)

- Reddit starts audio feature (TechCrunch)

- Facebook releases audio tools (TechCrunch)

You may have seen that "Boost Post" button next to your Facebook or Instagram post... but when should you use it? In today's episode, we're talking boosted posts vs. ads on social media. We'll cover the main differences and factors to help you decide which one is your best option.

Before you think, "this doesn’t apply to me" - think again. If you work in marketing, social media, are a business owner, a college student or a side hustler, this episode is for you. At some point in your life you may need to know the best option for advertising on Facebook and here it is for free on Working Girl Talk. 

This Week's News:

- Twitter's new feature seems familiar... (The Verge)

- Pinterest takes on misinformation (The Verge)

- A halt in Baby Yoda toy production (CNN)

- Kohl's is aiming to fix its women's line (CNBC)

FOLLOW Working Girl Talk HERE

Does the thought of salary negotiations stress you out? You're not alone. Get ready to say goodbye to the fear in this job-seeking masterclass with Lucy Basta. 

Lucy Basta is the co-founder and co-CEO of WorkWell. Their company is a one-stop shop to learn interview skills, strategize effective job search plans and become part of a supportive, lifelong community with deep roots in tech.

Fun fact: They've helped place over 1000 people in jobs in tech. 🎉

On This Episode:

‣ Starting WorkWell ‣ Lessons learned from working at Apple ‣ Leading with Positive Intent at work ‣ How to get into the tech field with non-tech work experience ‣ How to speak from the heart in job interviews ‣ Salary negotiations

FOLLOW WorkWell on IG and check out the WorkWell website

This Week's News:

‣ Spotify may overcome Apple this year (TechCrunch)

‣ The Netflix app goes TikTok (Variety, Fortune DataSheet)

‣ First civilian woman to reach orbit (The 19th, Fortune DataSheet)

FOLLOW Working Girl Talk on Instagram

Have you ever wondered how people make money off their blog or website? How does your website even get found in the first place?

We are BIG fans of SEO here at Working Girl Talk so you will LOVE today's episode with SEO strategist Stefanie Becker.

Stefanie Becker is the owner of the boutique SEO agency Stefanie Becker Digital, as well as the creator of the online course, SEO for Creatives.

In this episode:

- Working at an agency right out of college

- How to create an SEO strategy

- Wordpress vs. SquareSpace

- All about affiliate links 

- Advertising on your own site

- Her favorite SEO tools

CLICK HERE FOR YOUR SEO FREEBIE

FOLLOW Stefanie

This Week's News:

- "Alexa, print my documents!" (TechCrunch)

- United Airlines security bug (TechCrunch)

- Facebook's blast from the past with Facebook Campus (TechCrunch)

- Gateway computers makes a comeback (Forbes)

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Today, we're recapping my experience at Create & Cultivate's 2023 conference in LA. I'll dive into my pitch, the event takeaways and the importance of stepping outside of your comfort zone. Now, let's talk!💕

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Let's face it, job interviews are stressful and the power dynamic can feel one-sided at times. Today, we're talking about the simple lesson that you NEED to take to heart when it comes to job interviews. This mindset will help you feel more confident in job interviews and help save everyone time.

This Week's News:

⭐️ Twitter's shopping stream (The Verge)

⭐️ Hollister and Snapchat team up (Modern Retail)

⭐️ Lush quits social media (Daily Hive)

So excited to have Trudy Bourgeois with us today!

She is one of America's leading experts on transformational leadership and a highly regarded leader in the field of leadership and diversity and inclusion. She is the founder and CEO of the Center for Workforce Excellence and has been leading the organization for nearly two decades. She is also a published author and well-known speaker.

In this episode:

- Trudy's story and how she got into this space

- Starting the Center for Workforce Excellence

- How to have courageous conversations

- Being mindful of inclusion at work

- Understanding bias

- Allyship and what it actually means

FOLLOW Trudy Bourgeois and BUY her book

FOLLOW Working Girl Talk

This Week's News:

- The Facebook ad boycott (The Verge)

- Booking.com's supreme court ruling (The Verge)

- New resource for understanding YouTube SEO (Search Engine Journal)

Vegan, plant-based, keto-friendly, gluten free. You’ve probably heard these terms plenty of times recently.

But how do you even start a food brand? Especially one that fits into the categories above? How do you bring your actual food product idea to life? And what are the learning lessons along the way?

Today, you’ll get answers to that and more as I chat with Shayne Hindes, founder of Guiltless by Shayne. Guiltless is a plant-based and health conscious dessert brand. They have a variety of mini cupcakes that you can keep in the freezer — the perfect work day snack.🧁

Get ready for a fun and informative conversation with Shayne that will inspire you to live out your dreams guiltlessly.

FOLLOW Guiltless by Shayne | SHOP cupcakes FOLLOW Working Girl Talk

Did you know finances don’t have to be scary?! Today we’re chatting with Louise Hipperson, owner of The Finance Agency. 

The Finance Agency’s mission is to empower business owners to understand their finances. In true WGT fashion, Louise owns her own company empowering other biz owners while working her 9-to-5 in finance too!

In this episode we talk about moving to America, making friends when you move for a job - which affects so many working women, organizing finances and so much more.

Show Notes:

Follow The Finance Agency on social

Follow Working Girl Talk and your host, Abby - tag us when you're listening to the show so we can share!

This Week's News:

- Facebook launches 15 new Blueprint courses (Social Media Today)

- Catchup, an audio-only phone app, is released (TechCrunch)

- Instagram starts "Guides" to provide more context (Social Media Today)

- IGTV and IG LIVE ads are here—and it's a big deal (The Verge)

With the world the way it is, I hope you’ve been taking advantage of all of the virtual events going on. Have ever wondered how to go about throwing one yourself?

Today, we talk about event planning with Meghan Fialkoff, co-founder of The Modern Day Wife and non-profit director. Hailing from Long Island, Meghan is passionate about production and entertainment which led her into the events business. She has produced over 2,000 events!

In this episode:

- Shifting to virtual events

- Charging for events

- Finding great speakers

- Establishing event branding

- How to get engagement during events

- Plus: Meghan talks about the non-profits she runs!

Get $5 off of your ticket to the next Modern Day Wife event: Raise The Bar, Level Up Your Lifestyle! Use code PODCAST at checkout to get $5 off! Click here to get your ticket.

This Week's News:

- Cell service on the moon (Reuters)

- PearPop is TikTok's new monetization tool (TechCrunch)

- Apple TV's new channel (The Verge)

In episode 93, we talked about deciding when it’s time to leave a job. As promised, today we are talking about how to quit. Quitting is never easy. But there are some steps to take in advance, and during those two weeks, to make it easier for your employer and yourself.

We are all about leaving on the best foot possible. In today's episode, you'll learn how to quit your job and not burn any bridges in the process. 

FOLLOW Working Girl Talk on Instagram (@workinggirltalk)

Additional Resources:

‣ Do you have to answer where you’re going? (https://www.themuse.com/advice/do-you-tell-people-where-youre-going-leave-job)

‣ How To Tell Your Boss You're Quitting (https://www.thebalancecareers.com/how-to-tell-your-boss-you-re-quitting-your-job-2063035)

‣ Your Pain-free Guide to Having the "I Quit" Conversation (https://www.themuse.com/advice/the-almost-painfree-guide-to-having-the-i-quit-conversation-with-your-boss)

Work Break is back with social media girlie, Kat Decker! 

On this Work Break:

⭐️ Gypsy Rose's new show

⭐️ Edward vs. Jacob: A Thesis

⭐️ Vampire Diaries rewatch

⭐️ Fly Me To The Moon and Channing Tatum's greatest hits

⭐️ Kat's book recs for thriller/mystery fans

⭐️ Justin Baldoni's surprise role is sure suite...

FOLLOW Kat on Instagram

FOLLOW Working Girl Talk on Instagram

Feelings of inadequacy and hopelessness are abound this year, BUT here's your reminder that your goals matter and they CAN become reality. All those phrases you hear about "everything happens for a reason" or "look how far you've come" are true. And today's episode shows you why!

In this episode:

- Abby's "ah-ha!" manifesting moment this week

- Two tactical ways to manifest your dreams into reality

- Encouraging reminders to keep you going (especially during this crazy year!)

Resources:

- Episode 23: You Didn't Get The Job. Now What?

- Episode 29: Sam Abrahart, founder & CEO of The Mayfair Group

- The Ed Mylett Show: The Mindset Blueprint

This Week's News:

- Travis Scott saves McDonald's (The Wall Street Journal)

- Facebook suspends political ads (The Wall Street Journal)

- Slack to launch Insta-worthy features (The Verge)

- Instagram celebrates 10 years (Social Media Today, TechCrunch)

- Facebook responds to "The Social Dilemma" (Social Media Today)

Things are getting ...strange online. On today's episode, we're going over Dunkin Donuts' recent halloween campaign and its possible influence by the Nutter Butters unhinged content. I'll share some insight into why "weird" can actually lead to impactful marketing. Since it's Halloween, it's only fitting that things get a little spooky, right?!

On Work Break: Love Is Blind and The Substance

FOLLOW Working Girl Talk

“You are whoever you say you are.” Are you telling your brand story how you want to be telling it?

Monique Bryan brings over 15 years of top-level industry experience in the areas of product development, entrepreneurship, branding, business development, and personal styling today. Today, Monique runs a successful personal brand consultancy. 

In today’s episode:

- Starting her career in fashion - Finding passion in your career - How getting breast cancer helped her start her current business - Crafting your personal brand story - Developing your tone of voice online - Balancing personal vs. professional branding - How your brand brings about the Law of Attraction

FOLLOW Monique and sign up for her upcoming event

FOLLOW Working Girl Talk

From her start in the beauty industry at L’Oréal to running her own digital agency, Irene Moore is a consumer psychology expert and helps brands share their story with their ideal audiences. Irene joins us all the way from the U.K. to spill the tea ☕️ on how to connect with your audience and stand out of the crowd.✨

On this episode:

• Working at L’Oréal
• Corporate vs. owning a business
• Loneliness of entrepreneurship
• Getting her start in the beauty industry at Bobbi Brown
• Creating a role from scratch
• Building client trust
• Consumer Psychology
• Should brand’s participate in social conversations?
• How to stand out through all the noise
• Trends in marketing to be aware of

FOLLOW Irene on Instagram

https://www.instagram.com/irenemoore_/ 

FOLLOW Working Girl Talk on Instagram

https://www.instagram.com/workinggirltalk/ 

This Week’s News:

- Clubhouse launches monetization (TechCrunch)

- Spotify might be getting into the clubhouse game (CNBC International)

Given the popularity of Netflix's newest documentary The Social Dilemma, today's episode dissects the movie and talks about how you can check what data Facebook and Google know about you. Your host, Abby, a professional digital marketer, will break down how this data is used for advertising and how you can take more control of it. We'll also dive into a discussion about the real threats that social media poses on mental health. Get ready for a thought-provoking episode!

Your Data Checklist:

• Don’t use Facebook to log into to other accounts.
• Complete the data assignments that are discussed in the episode.
• Purchase a VPN.
• Use really secure passwords.
• Pay attention to the cookie/privacy policies you accept on websites. You don’t have to accept.

Resources:

• What ‘The Social Dilemma’ misunderstands about social networks (The Verge)
• How to download your Facebook data (Wired)

This Week's News:

• A patent for active links in IG captions - for a price (The Verge, Protocol)
• YouTube's new TikTok-esque test (TechCrunch)
• You can listen to Working Girl Talk (and other podcasts) on Amazon Music (The Verge)
• This reality tv show is out of this world - literally (The Verge)

FOLLOW Working Girl Talk on Instagram

As a former TV producer and U.S. Diplomat, and now a PR expert, Gloria Chou has had a super diverse career path. Hers is a story of following your values and purpose when it comes to your career journey, no matter how uncertain or scary it may seem.

If you want to be seen as a thought leader and share your story and insight with the world, get ready to take some notes. 

On this episode:

⭐️ Gloria's career path ⭐️ How to use rejection to your advantage ⭐️ Why do YOU need PR? ⭐️ Gloria's CPR Method to help you craft your story ⭐️ Best days/times to pitch the press ⭐️ The art of the follow-up ⭐️ The mindset of pitching

🚨 Register for Gloria's upcoming FREE Masterclass taking place May 18, 2021.

🎁 Gloria's GIFT to WGT listeners: https://learn.gloriachoupr.com/podcastfeature

Gloria's PR Starter Pack: www.prstarterpack.com 

Gloria's Facebook Community: www.getfeaturednow.com 

Gloria's website: gloriachoupr.com 

FOLLOW Gloria on Instagram (@gloriachoupr)

FOLLOW Working Girl Talk (@workinggirltalk)

This Week's News:

- TikTok's company culture (CNBC Beyond The Valley)

- Google's new work schedule (Engadget, 1440 Newsletter)

- Krispy Kreme files IPO (CNBC, 1440 Newsletter)

- Honest Company files IPO (CNBC)

On your Work Break this week, Abby is joined by friend, book publicist and reality tv pro, Madi Scheuer!

You'll hear:

• An official Love Island USA recap
• Why they can't make us hate Rob
• Rob on "Call Her Daddy" and Kaylor on "Viall Files"
• Abby starts watching My Lady Jane
• Bachelorette mini recap - can it compete with Love Island?
• A Glenn Powell & Chappell Roan Summer
• Book update: Funny Story & Butcher & Blackbird

There are about six months left of 2021! Time is flying and it's the perfect opportunity to acknowledge your wins and set your focus on where you're going. Abby will be walking you through a checklist on assessing your goals and what step to take next.

This is the perfect episode to come back to, month after month, year after year, to refresh and reset on your goals.

But first, a lot happened this week in the tech and business world, let's start by diving into some headlines.

This Week's News:

- McDonald's launches BTS merch after meal success (Business Insider)

- Google opens retail space in NYC (The Verge, YouTube)

- Zuckerberg drops off Glassdoor's Top 100 CEO list (Bloomberg, Google Trends chart)

- Employee preferences are changing (Future Forum) 

- Spotify buys "Call Her Daddy" for $60 million (MarketWatch)

By the time you get home from work, the last thing you want to do is take a picture and think of a caption. But how is a working girl supposed to keep that digital brand alive? Two words: content batching. On this episode, we talk how to batch content in advance and what to avoid while doing it.

Designed to be a follow-up to episode #37: "A Beginner’s Guide to Making a Content Strategy" - let's dive in!

This Week's News:

- Byte ("the new Vine") gets over a million downloads (TechCrunch)

- Ancestry is laying off employees in the midst of slow growth (CNBC) 

Follow Working Girl Talk HERE

Presenting virtually comes with its own set of challenges. Let’s tackle virtual presentations with this checklist - and say goodbye to those public speaking nerves.

Join the conversation on the Working Girl Talk Instagram

This Week’s News:

✨ Facebook and Australia's media bill (CNBC, Facebook Pressroom, Search Engine Journal, CNBC)

✨ Klarna’s new valuation (CNBC)

✨ Firefox fight cookies (Search Engine Journal)

✨ Clubhouse’s data breach (Social Media Today)

Have you ever wanted to build out your blog or website but just don't know where to start? In this episode, we talk about generating content ideas and tactical tips and tools to help you plan content and see results. Most of these tips can be applied to social media content strategy as well. Let's dive into the world of content strategies!

This Week's News:

- Baby Yoda's force saves Build A Bear (Business Insider & Mic)

- The Hummer is making a comeback (CNN)

- Away CEO is not stepping down (The Verge)

- Verizon's new search engine is privacy focused (The Verge)

- Make a playlist for your pet on Spotify (The Verge)

Follow Working Girl Talk HERE

Today’s episode is for anyone who has ever thought: “That will never be me,” “What if I fail?” or “When will I make it?”

Spoiler alert: Success doesn’t happen overnight. The brands and people we think of as successful and unattainable today, most likely started exactly where you are. These people and brands are years in the making.

Today, we’re talking about six specific people that were not overnight successes.

Resources for stories shared in today's episodes:

Joel Clark •  Medium •  NPR - How I Built This

Martha Stewart •  Artful Living •  Martha Stewart Living •  Inc.

Phil Knight •  The Street •  Good Morning America •  CBS Sunday Morning  •  Vast Knowledge

Melanie Perkins •  CNBC •  Canva •  CEO Magazine •  Forbes

Oprah Winfrey •  CNN

Vera Wang •  BoF •  Business Insider •  Fashion In Time •  2 Revive •  Vera Wang • Harvard Business Review

This Week’s News: - Lyft sells its autonomous driving unit (Wall Street Journal) - Apple’s IOS update (Wall Street Journal) - Zoom’s new backgrounds (The Verge) - Spotify owner bids for Arsenal (ESPN) - Kanye Wests’s expensive shoes (NBC News)

*News headlines sourced from outlets, Fortune Data Sheet and 1440

In a world full of content at every corner, do you ever feel like you’re just like everyone else? How do you be unique when everyone is learning the same dance on TikTok? How do we really be original and unique? Is that even possible? This is a difficult topic, but a fascinating one. In this episode, we discuss what makes up your original self and practical ways to harness originality and uniqueness. Let's dive in!

This week's news:

- Disneyland releases churro recipe (Disney Parks)

- Free office noises (The Verge)

- Facebook releases "quiet mode" (TechCrunch) 

With the current state of the world, I thought now would be the perfect time to talk about remote work! Working remote is fun because it’s a new and fresh environment, but there are some things to watch out for. I’ve gathered the tips that work for me and I also turned to the experts and did some research for this episode, as well!

Remote work will probably touch all of us at some point but due to these circumstances I did divide this episode up into two parts. Part one: the actual logistics of remote work and how you can kill it and be productive. Part two: how to add joy and cheer to a long-term remote situation. We got this!

The biggest step is to just get started but sometimes that can be the hardest one to take. 

But we all start somewhere.

Today’s special Best Of episode looks back at how some of our favorite guests got their start in their business and career. 

Full episodes of today’s Best Of guests:

⭐️ Episode 29 with Sam Abrahart - Apple, Spotify

⭐️ Episode 52 with Lisa Song Sutton - Apple, Spotify

Follow Working Girl Talk on Instagram and LinkedIn

Want to do a good deed today? Tell us what you think of Working Girl Talk by leaving a 5-star review!

Have you ever struggled with the legalities of your business? Or have you ever wondered how to protect your business's name or products? This episode is for you!

On today’s episode, Taylor Tieman of Legalmiga shares trademark and legal protection knowledge. Taylor is a lawyer turned entrepreneur that helps business owners set themselves up for legal success. Get ready to take some notes!

If you like this episode, make sure to screenshot while you're listening and share to your Instagram story. Tag @legalmiga and @workinggirltalk so we can see what you think!

In this episode:

• Her legal career journey
• Starting Legalmiga
• Balancing helping people and charging for services
• Top 3 legal steps to take when starting a business or side hustle 
• Who should trademark and why
• Where to search if anyone is using your name
• Help for DIY-ing the trademarking process
• Why you need website terms and conditions

Resources:

• Check out Taylor’s website
• Follow LegalMiga on Instagram
• USPTO.gov

If you've ever felt bogged down by burnout or wanted to know how to fully optimize your job, side hustle or business - this one is for you!

Kristin Molenaar, is on a personal mission to eradicate entrepreneurial stress and help her clients work less & make more. She runs YesBoss, a virtual agency that partners with solopreneurs as their one-stop business building team. They hit six figures in 2018, while she worked an average of just 5 hours per week. The hacks she’s discovered are simple and she’s sharing them with us today!

Download the 80/20 model resource Kristin refers to in the episode.

FOLLOW Working Girl Talk

Today we talk to Jessica Zeldner and Risa Kostis, sisters and founders of The Rescue Kit Company!

Looking for the perfect gift? Here's a DISCOUNT CODE for The Rescue Kit Co.: Use WORKINGGIRL15 at checkout or CLICK this link.

In This Episode:

• Going from idea to product
• Navigating disagreements and boundaries with a business partner
• Sacrifices as a business owner/entrepreneur
• Favorite products for fashion mishaps
• Learning lessons from 2020

FOLLOW The Rescue Kit Co. and check out their lifestyle blog.

About The Rescue Kit Co.:

Created by sisters, CEOs and seasoned stylists, The Bride Kit and The Closet Kit are user-friendly, elegant, and cost-effective products curated specifically to prevent + solve any unexpected wardrobe mishaps that could arise. From fail-safe stain removers, to quick hem repairs - they've curated, sourced, and co-created with a purpose so you can breathe easy and walk confidently out the door.

FOLLOW Working Girl Talk

🎃 Embarrassing moments at work, awkward job interviews and a new advice column - Working Girl Talk Halloween has arrived!

Join us if you dare... for a special Halloween episode. This time, we're joined by Cathleen Daly, blogger, brand strategist and past guest. 

⭐️ Follow Working Girl Talk (@workinggirltalk)

⭐️ Folllow Cathleen (@discoveringdaly)

🎙Check out the first time Cathleen was on the show: Apple, Spotify

Going Live on Instagram can be intimidating, BUT it's also essential for brands to connect to their audiences. Have no fear! On this week's episode, we're covering what to do before going live and how to turn into an IG Live pro.

This Week's News:

- Instagram's new features for community building (Search Engine Journal)

- Beauty brands making a difference (NewBeauty)

On today's episode, we chat with Chelsea Hamilton of Simple Jane! Simple Jane is a business created for women who wanted to experience the healing power of CBD products that work, without the stigma of cannabis.

Before going into this interview, I had no clue about anything CBD-related. Chelsea explains the science of CBD and how she became the co-founder of Simple Jane. We talk business partnerships (her co-founder is her mom!), how to make partnerships really work, how learning the 5 love languages helped her in business and awesome tips for working women when it comes to finding a business coach. Enjoy!

Learn more about Simple Jane

Follow Simple Jane HERE

Follow Working Girl Talk HERE

Spooky season is here...and yes, we mean tax season! But in this episode, we're learning that taxes don't have to be scary or stressful. Damari Gold, accountant and owner of The Gold Standard Accounting & Tax, walks us through some common tax questions and mistakes.

On This Episode:

✨ Damari's career journey

✨ Conquering the worry mindset when it comes to finance & taxes

✨ Common tax mistakes we're making

✨ Structuring your business

✨ Are there deductions we're missing out on?

✨ When is it time to get an accountant vs. DIY tax software

✨ Worst financial mistake she's made and what she's learned

✨ Best financial advice she's received

This Week's News:

‣ Instagram to launch multi-participant live-streams (Social Media Today)

‣ Epic Games goes after Apple (CNBC, CNBC Beyond The Valley Newsletter)

‣ Amazon acquires Shopify competitor, Selz (CNBC, CNBC Beyond The Valley Newsletter)

Change is hard. And when I can’t find the inspiration and motivation in myself, I turn to the words of others. Think of today's episode as an audio Pinterest board - yes, we're making that a thing now. Here's your reminder that changing and growing are necessary parts of life - and you can conquer it!

This Week's News:

- Microsoft paying bonuses (CNBC, Fortune CEO Daily)

- Richard Branson heads to space (Space, 1440 Newsletter)

- Netflix hires former Apple Podcasts employee (Variety) 

- Chobani is going public (CNBC, 1440 Newsletter)

FOLLOW Working Girl Talk (@workinggirltalk)

It's WGT 100!🎉 In today's episode, Abby shares 10 lessons learned from editing, creating and producing 100 episodes of the podcast. Get ready for some life lessons, laughs and inspiration.

Thank you for supporting the show! Here's to 100 more episodes.

⭐️ Wish Working Girl Talk a happy 100 by sharing the show on your Instagram Story @workinggirltalk

If WGT has provided any value to you, please leave a review and share the link to the show with someone who needs to hear it.

This Week's News:

- New quarters featuring famous women (The Seattle Times)

- Chick-fil-a's sauce shortage (The Hill)

A survey by Salary.com revealed that 44% of respondents claim to have never brought up the subject of a raise during their performance reviews.😱

Why are we so afraid to discuss raises and promotions? What’s holding us back?

It may be something different for each of us. And while there’s no blanket why... In today’s episode, we’re diving into the how! How to bring up the raise topic and how to conquer some of the common mindset blocks around it.

After today’s episode, get ready to never feel that anxiety about the topic of raises ever again.

FOLLOW Working Girl Talk on Instagram and LinkedIn

Today’s guest is Alex Bradberry, founder of the Sparkle Bar! 

In this episode:

✨ Turning an idea to a brick and mortar establishment ✨ How to motivate yourself ✨ Why having a purpose-driven mission is crucial to business ✨ The importance of culture when building a team ✨ Balancing family and business ✨ Changing focus in 2020 ✨ One thing to do today to boost confidence

FOLLOW Alex (@alexbradberry) and The Sparkle Bar (@thesparklebar)

This Week's News:

‣ Tesla's recall (The Wall Street Journal)

‣ Instagram's new TikTok-like feature - again (TechCrunch)

‣ The scoop on Clubhouse (TechCrunch)

FOLLOW Working Girl Talk (@workinggirltalk)

Welcome to the newest season of Working Girl Talk! In our season opener, Abby sits down with her best friend Sydnie from a studio LIVE in NEW YORK CITY.🗽🌃🚖 The two besties are recapping their trip, talking about the pod's Signal Award win, and sharing some learning lessons for the working woman heading into the rest of 2023.

FOLLOW Sydnie on TikTok @sydniestorer 

FOLLOW @workinggirltalk on Instagram, LinkedIn -- and now TikTok

Burn out. A buzzword you’ve probably heard many times throughout the last few years. You may have even used it to describe yourself. 

Today's episode is a raw and real conversation about my battle with burn out over the last few months and work avoidance (yes, it's a thing).

Resources:

• The 5 Stages of Burn Out (Integris Health)
• A Guide to reducing Task Avoidance in the Workplace (WorkBrighter)

FOLLOW Working Girl Talk on Instagram and LinkedIn. Thank you for being here! More episodes and exciting guests are coming soon in this new chapter of the podcast.

Maybe you’re launching a product or having an event. You have social posts, emails and ads created and scheduled. It’s perfect! BUT… are you setting things up to know what drove the most traffic to your site? Don’t make this digital marketing mistake! Today, we’ll cover the most underutilized tool when it comes to link tracking. Class is in session!

Google’s URL Builder. Use this as guide to start tagging links, when you're linking externally and want to track the traffic attribution. Do NOT tag internal links.

Got questions? FOLLOW Working Girl Talk 

This Week’s News:

- A new *strange* feature from Wordpress (Social Media Today)

- We Work’s rebrand...again (Reuters, The New York Times)

- YouTube’s in-video shopping (Social Media Today)

- Kraft pulls controversial ad (Marketing Dive)

I think we all could use a little pick-me-up of happiness right now. One small step toward that, I’m changing up our usual biz and tech headlines today. On this episode, we’re talking through eight happy headlines! 

We're also diving into that viral Ask A Manager reader submission, "the new hire who showed up is not the same person we interviewed" - a WGT must-read!👀

This week's happy headlines: ⭐️ Last-resort cancer therapy holds back disease for more than a decade (Nature)

⭐️ Cincinnati Public Schools give students, staff day off (ESPN)

⭐️ Polar bears move into abandoned weather station (The Guardian)

⭐️ Complex three-dimensional kidney tissue generated in the lab from the scratch (Kumamoto University)

⭐️ Fortune cookie guides North Carolina man to $4M. (ABC 7)

⭐️ A couple renovating a 115-year-old building discovered two 60-foot-long hidden murals (CNN)

⭐️ World's oldest-ever tortoise turns 190 (CNN)

⭐️ Netflix releases 2022 movie preview (The Hollywood Reporter, 1440 Newsletter)

Follow Working Girl Talk, the career podcast for women, on Instagram and LinkedIn

Sometimes the dream career finds you! Just ask Aisha Marshall. Starting out in journalism and then going to law school, entrepreneurship was a dream that she and her best friend, Des, had. One day, they decided to make their dream a reality when two clients fell into their lap. They decided to go for it! And we are so glad they did.

In part two of our Creative Label series, Aisha Marshall joins us! She is the co-founder and VP of branding and digital marketing at Creative Label. Creativity and Aisha go hand in hand. She is an expert brand builder and strategist and she drops some major knowledge and inspo in this episode. Get ready to take some notes!

In this episode:

- Aisha’s journey going to law school and starting Creative Label with Des

- Where to begin when building a brand from scratch

- Her favorite branding projects

- Setting boundaries with clients

- How providing free, service-oriented content helps their business and has established them as thought leaders

Listen to Part 1 with Des Dickerson, co-founder of Creative Label

FOLLOW Aisha and Creative Label on Instagram

Keep up with Creative Label

FOLLOW Working Girl Talk

Maybe you received a “per my last email” or maybe it was that "FYI" or what about a "please advise"? The world of workplace emails can be confusing - and let’s face it, unproductive. But email is an essential way to communicate at work and a great way keep track of previous conversations and tasks. Mean emails happen but since you can only control yourself, there are a few things you can do to make it a better experience for everyone. In this episode, we're talking tips and tricks on handling not-so-friendly emails. 

This Week's News:

- Watch "To All The Boys" on Netflix for free (The Verge)

- Top 10 best companies to work for in the U.S. (Great Place To Work, Business Wire)

- Best states for business (24/7 Wall St.)

FOLLOW Working Girl Talk HERE

This week, I am SUPER excited to have Kumari Fulbright with us. Kumari does it all! She is a relocation specialist for athletes and entertainers - which means she’s a pro at building a network and personal brand.

She’s also the founder of Freedom Initiative Project, a not-for-profit organization that assists women emerging from abusive relationships, released from incarceration or any life situation resulting in dislocation.

In this episode, we dive into:

- Kumari’s career journey

- Working with high-profile clients

- How to talk to the person you want to at networking events

- Using formal education to network

- Nurturing your network

- Building a personal brand

- Starting a non-profit

Learn more about Freedom Initiative Project

Follow Kumari & Freedom Initiative Project

Follow Working Girl Talk

Abby also dives into 5 tips and tricks to hold meetings with confidence - and get actual results!

Get the scoop on the business, tech and workplace headlines from this past week.

- Become a director of taco relations (Progressive Grocer)

- Apple employees want to work remotely (The Verge)

- Facebook Pay to branch out (The Verge)

- GMail's new security feature is rolling out (The Verge)

- Move to Italy and start a business (CNN)

- Sony's pulls ad (Polygon)

- Gaming on Netflix? (CNET)

- Dictionary adds new words (CNN, Dictionary.com)

Lisa Song Sutton is a businesswoman, entrepreneur, advocate for women, and Miss Nevada United States 2014. Lisa is a lawyer turned entrepreneur and is currently a candidate for U.S. Congress. Lisa started her first business, Sin City Cupcakes, nearly 8 years ago, and today it is an iconic Las Vegas staple. Lisa is also co-founder of Ship Las Vegas, Elite Homes - Christie’s International Real Estate, and Liquid & Lace swimwear.

In this episode:

• How she launched four different businesses
• How to find a mentor
• Why community-building helps your business
• How to excel at customer service (and why ALL businesses need to be focused on it)
• Her leap into politics

She's done it all and has so much knowledge to share! Please enjoy this episode with Lisa.

Follow Lisa HERE

Follow Working Girl Talk HERE

Mae West once said, "Too much of a good thing can be wonderful." But what about productivity?

We all have A LOT of responsibilities. In the race to get all of them done, we sometimes burn out, get hurt, get sick or even worse. I've learned recently that productivity is a balancing act --- there's a healthy dose and a toxic dose. I've experienced this firsthand and have learned a few things along the way.

Today, I'm sharing four specific, personal learnings to help you avoid the burnout and frustration that being over productive can cause. Let's get back into a healthy balance of productivity, together.

These tips are based off of my own personal experience and I hope you can take them and mold them to apply to your situation.✨

FOLLOW Working Girl Talk (@workinggirltalk)

This Week's Headlines:

📌 Reddit is worth how much? (Reuters)

📌 GrubHub ditches controversial phone ordering (New York Post)

📌 The woman behind the TikTok voice (Technology Review, Fortune Data Sheet)

📌 Google's firings (Vice, Fortune Data Sheet)

Have you ever felt stuck? Stuck in your career, stuck in a project at work…If you have, you may have also wondered, “What’s making me feel stuck?” "Is there something I can do about it?"

In today’s episode with Lia Garvin, you’ll discover yes, there is something you can do about it… starting right now. 

About Lia Garvin:

Lia has spent a decade working in big tech, you may be familiar with some of the places she’s worked including Microsoft, Apple, and Google where she was the senior operations leader. After seeing the common challenges found in the modern workplace, she has now dedicated her life to helping professional women who are trying to break through to the next level in their careers but are feeling stuck.

This is the perfect episode for young entrepreneurs and business owners!

Jessica Marx, a business growth strategist who was recently named “Top Female Coach” by Yahoo! Finance, joins us for a walkthrough of launching your business. 

On This Episode:

💕 How to niche down services  💕 Creating a pricing model 💕 How to raise price and not lose clients  💕 How to feel more confident in sales 💕 What to focus on in your business 💕 Should you ever work for free?

FOLLOW Jessica on Instagram and check out her website

This Week's News:

‣ Google to face large lawsuit (Search Engine Journal)

‣ Uber classifies drivers as "workers" in the U.K. (CNBC, Beyond The Valley)

‣ Amazon gets into healthcare (Bloomberg)

‣ Spam calls no more? The FCC claps back (CNBC, Beyond The Valley)

"Amerisleep polled 1,188 workers, 90% of which have stayed late at work by at least 15 minutes, and 75% say they’ve had a job that’s asked too much of them." (Ladders, Amerisleep)

"Can you stay late?" or "I'll just do one more thing." can cause us to stay way later at work than we wanted or expected.

And staying late past your work schedule may not be as beneficial as you think.

In today's episode, we're starting the conversation about finding and maintaining balance with your work schedule and WHY would should probably STOP staying late. 

Sources:

https://hbr.org/2015/08/the-research-is-clear-long-hours-backfire-for-people-and-for-companies 

https://hbr.org/2015/04/why-some-men-pretend-to-work-80-hour-weeks 

https://www.inc.com/kayla-matthews/4-reasons-why-you-really-should-stop-staying-late-at-office.html 

https://www.theladders.com/career-advice/you-risk-your-life-the-more-you-do-this-thing-your-boss-asks 

https://www.sciencedaily.com/releases/2010/05/100511092145.htm 

https://www.theatlantic.com/business/archive/2014/08/to-work-better-work-less/375763/

This Week's News:

📰 The Mariah Menu (USA Today)

📰 Twitter subscriptions come to the U.S. (Ad Age)

📰 Ariana Grande launches beauty brand (WWD)

📰 Arby's makes vodka (Inspire Brands)

📰 Rivian goes public (CNBC)

Raise your hand if this year has take a toll on you! You are not alone. There have been a lot of shifts and changes this year, it's hard to keep up.

Today's episode dives into navigating risk and change during uncertain times and who better to teach us then Megan Accardo?!

Megan is a former family therapist turned entrepreneur and leadership coach. Her mission is to guide you to find greater connection and impact in whatever company, position or title you have. She also hosts her own podcast, "Power Your Purpose."

In this episode:

• How to navigate risk and change during uncertain times
• Clarifying your career roadmap
• How to be a better communicator in the workplace
• Communicating in this digital work environment
• Finding balance and avoiding burnout

Visit Megan's website and follow Megan on Instagram 

This Week's News:

• Google's new certificates are changing higher ed (Search Engine Journal)
• Do more Instagram carousels (Search Engine Journal)
• Toaster Strudel's marketing collab is SO FETCH! (People)

FOLLOW Working Girl Talk on Instagram to stay in the know.

I got a message on Instagram asking, "How do we go about finding something that is the right fit for us? (podcast, blog, hobby, etc.)" That sparked the idea for this episode. Let's talk about finding the right "thing" for you.

This Week's News:

‣ Whitney Wolfe Herd takes Bumble public (Fortune, Business Insider)

‣ The McDonald's secret menu item we need to discuss (Business Insider)

‣ Shopify integrates with Facebook (Social Media Today)

‣ TikTok dives into eCommerce (Social Media Today)

Diana Elizabeth Steffen does it all! She is a photographer, blogger, influencer, creative, and storyteller. She studied journalism and ended up working in Hollywood. She left the corporate world behind to pursue her graphic design and photography side hustle. Now, she’s grown her personal brand and business. She’s faced a lot of different situations throughout her career and she has amazing insight for the working girl!

We talk about:

Approaching people on the red carpet and her time at E! News

Why you should be asking for a raise every year (and how to do it right!)

Leaving corporate to start your own business

Having a healthy social media mindset

Letting go of comparison

Staying organized as an entrepreneur

--

FOLLOW Diana HERE and VISIT her website 

FOLLOW Working Girl Talk HERE

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This Week's News:

- YouTube launches a free, DIY video tool (TechCrunch)

- Instagram adds stickers for restaurants to sell gift cards (The Verge)

- Three tech companies can now offer small business loans (TechCrunch)

Have you ever wanted to take the leap and dive into a new career? If so, listen up!

Today, we're chatting with Danielle and Shriya, co-founders of women's apparel line, Maison de Papillon, and Project Gaia NYC, a collaborative, multi-brand concept store showcasing elevated, purpose-driven brands.

Both of them decided to switch career paths and ended up meeting at Parsons in NYC. They instantly connected and had the idea to create something chic,  effortless and sustainable.

In today’s episode we talk about:

⭐️ Their career journeys

⭐️ Advice on how to make that career pivot and when to know it’s time

⭐️ Starting Project Gaia during the pandemic

⭐️ Fashion waste

⭐️ Making sustainability approachable

Follow Maison de Papillon (@maisondepapillon)

Follow Project Gaia NYC (@projectgaianyc)

Visit their website: https://projectgaianyc.com/, https://www.maisondepapillon.com/ 

Stay up to date with all things business news, workplace tips and the podcast: FOLLOW @workinggirltalk

Welcome to a special edition episode of Working Girl Talk! We are diving into the current and past headlines, issues and theories concerning TikTok. 

This is in no way to scare anyone or to take a side. This episode is designed to inform you about what it going on so you can make your own informed decisions. Let us know what you think of this special edition episode on IG.

Episode sources:

• A visual timeline of TikTok’s rise (TechAsia)
• The FTC report 
• TikTok Is Being Investigated Over Children's Data - Again (Forbes)
• Does TikTok pose a national security threat? Two senators think so (USA Today)
• TikTok is a national security threat, US politicians say. Here's what experts think (CNN)
• Simple Apple Security Hack: If You Have An iPhone And MacBook, Look Away Now (Forbes)
• Beware If You Use TikTok On Your iPhone (Forbes)
• Warning—Apple Suddenly Catches TikTok Secretly Spying On Millions Of iPhone Users (Forbes)
• TikTok: Beneath Its Fun Exterior Lies A Sinister Purpose (Forbes)
• Anonymous Hackers Target TikTok (Forbes)
• TikTok ban undercuts ByteDance in one of the world's biggest digital markets (CNN)
• TikTok Introduces New Ad Platform Amidst Calls For Ban (Forbes)
• TikTok Transparency Report (TikTok)
• TikTok likes and views are broken as community worries over potential US ban (TechCrunch)
• TikTok's problem (Forbes)

"Employees born between 1993 and 1998 are the most unsatisfied of all workers, according to a report from MetLife, an insurance and benefits company." - Fortune

Why are Zillennials (a microgroup between Millennials and Gen Z) so unhappy at work? Why is job satisfaction across all generations the lowest it has been in 20 years?

As someone who is passionate about the workplace and happiness in careers, these stats really struck me. Why is this happening? How can we fix it? I don't have all the answers but I have some thoughts, takeaways and ideas to help - and get the gears turning. Let's talk!

P.S. If you're miserable at work, know that you are not alone. My heart goes out to you. The WGT community and podcast is here to help. If your struggle is something more serious, please seek help from a licensed therapist or other medical professional.💕

This Week's News:

‣ Pinned posts to profile on Instagram (The Verge)

‣ Meta's earnings report (The New York Times)

‣ Netflix's subscriber drop (Gizmodo)

‣ Activision Blizzard hires two female execs (Axios)

‣ GM and Honda making under 30k electri cars? (CNBC)

‣ Shein's billion dollar valuation (TechCrunch)

FOLLOW Working Girl Talk on Instagram and LinkedIn

Communication is ✨everything✨ in the workplace. Today, we're talking three simple tips to become a better communicator at work. They'll help you sound more confident and clear and will help you become a better listener. Let's dive in!

This Week's News:

⭐️ Netflix's new price change (The Verge)

⭐️ Amazon aquires MGM (Variety)

⭐️ TikTok nearing deal with Oracle (Social Media Today)

⭐️ Starbucks CEO to retire (Yahoo! Finance)

⭐️ IG users will be able to create NFTs (Gizmodo)

FOLLOW Working Girl Talk, the career podcast for women, on Instagram and LinkedIn

SIGN UP for the Working Girl Talk newsletter.

More resources: Ed Mylett video on becoming a better listener

This Week's Headlines:

⚡️ Twitter's allows tipping with Bitcoin (The Verge)

⚡️ El Salvador's cryptocurrency update (Fortune, Fortune CEO Daily)

⚡️ Toast makes a comeback on the stock exchange (Forbes, Under 30 Newsletter)

⚡️ Facebook announces new features (TechCrunch)

FOLLOW @workinggirltalk on Instagram

Kelcy Valletta is back!! Join us for a special edition episode to discuss the movie that's taken over the work breaks of millions of people this week: Deadpool vs. Wolverine! 

In this recap:

• A breakdown of the opening scene (obsessed!)
• The best cameos
• Abby reveals she's actually an X-Men superfan (???)
• What makes this R-rated movie so...wholesome! 
• Best scenes in the movie
• Theories about what's next for MCU/X-Men/Deadpool
• Overall ratings

BONUS! Stick around for the end of the episode for a Long Legs recap...if you dare. But seriously, it's a good time.

⭐️ Note: This episode contains spoilers, and due to the nature of the films discussed, more mature references than usual.

FOLLOW Kelcy on Instagram. Make sure to check out her podcast, Unreazon on Apple and Spotify.

FOLLOW Working Girl Talk on Instagram.

Vacation is all you’ve ever wanted, but how do you ask for it? I've seen a lot of memes and TikToks recently about PTO. A lot of them are to the effect of: "Me working on my day off to show my boss how dedicated I am."

I laugh because it's relatable. But WHY is it relatable?

Something so simple can bring a lot of stress. In today’s episode, we’re covering:

⭐️ How to ask for vacation time (and get it approved)

⭐️ How to prepare for your time off

⭐️ How to not work on your vacation time.

Even if this isn’t a current struggle of yours, there may be something new you haven’t thought of before.

Resource: https://www.thebalancecareers.com/getting-time-off-work-2064020

FOLLOW WGT on instagram (@workinggirltalk)

💌: SIGN UP for the WGT Newsletter coming this summer. (scroll to the bottom of the linked page)

Do dream jobs actually exist? At some point, we've all wondered about achieving that "dream job." Maybe you feel like you've never had the dream job, don't even know what your dream job is, or you feel like you have the dream job but wonder, "If I really love what I do, why is it so hard?!" 

Maybe we're thinking about dream jobs ALL WRONG? We're diving how we can start thinking about dream jobs in a way that will, hopefully, make them more achievable — and make our careers more enjoyable!

Follow Working Girl Talk, the career podcast for women, on Instagram and LinkedIn

This Week's News:

‣ New legislation for workplace sexual misconduct (Associated Press, 19thNews, Morning Brew)

‣ LinkedIn's politics filter (Fortune, Fortune Data Sheet)

‣ Peloton's meeting reportedly gets cut short (CNBC)

On today’s episode, we’re joined by luxury real estate pro, Maya Vander. You may know her from the Netflix reality show, “Selling Sunset.”  The second season launches today, May 22, and what better way to celebrate than talk to the real estate girlboss herself!

In this episode, we talk about Maya’s childhood, moving from Israel to L.A., how she got into high-end real estate (and how you can too!), how to build connections, balancing work and travel while being a mom and so much more!

Show Notes:

Follow Maya on IG

Watch "Selling Sunset" on Netflix

Follow Working Girl Talk and your host, Abby - tag us when you're listening to the show so we can share!

This Week's News:

- Facebook buys GIPHY and what it means (The Verge)

- LinkedIn launches polls (Social Media Today)

- Google is offering free skills training (Social Media Today)

Should I get a master’s degree?

Well, as someone who has a paper due and discussion board posts due in the next 24 hours, it may be the wrong time to ask me this question...🤪

Kidding! But in all seriousness, this is a common question that you may ask yourself at some point in your career or you may be thinking about it now.

In this episode, I'll share my experiences starting a master's degree (learn from my mistakes!) and share some ideas on what areas to consider before starting. I love my master's program and am happy to share any guidance on this, because it's a BIG decision. 

⭐️ A special something for WGT listeners! Download your Free personalized BiziFormula - a financial guideline to help you manage your money effectively so you can grow profit, build cash, and get your business to pay you more: https://www.bizinumbers.com/workinggirltalk

Thank you to BiziNumbers for sponsoring today's episode!

With more companies hiring and more people rethinking their careers, right now is the perfect time to dust off the resumé! We're going over three easy steps you can take today to help your resumé get noticed.

This Week's News:

- LinkedIn data theft (Fortune)

- TikTok rolling out longer videos (The Verge)

- Amazon's big pod purchase (Podcast Business Journal)

- Panera selling Au Bon Pain (CNN)

- Gap's Yeezy brand could potentially make how much?!  (NECN)

FOLLOW Working Girl Talk on Instagram (@workinggirltalk)

FOLLOW Working Girl Talk on LinkedIn