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Visionary Fundraising For Nonprofits (David Oaks)

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DateTitreDurée
07 Feb 2022Electronic Gift Acknowledgements Shouldn't Be Cold And Unfeeling!00:16:20

What happens immediately after someone gives online is often an automated acknowledgment sent by email

They don't have to be, but these acknowledgement emails are often cold, lifeless, and even harmful. 

Most acknowledgment emails merely recognize that an electronic transaction has been made. This recognition is needful. But this opportunity to make the donor feel excellent about their giving is often wasted. 

Some tips for creating great acknowledgment emails:

1. Say thank you!

2. Acknowledge that the donor's gift will promote their values. Acknowledging these values requires you to be clear about the values you represent that the donor is supporting.

3. Show the impact the donor's gift is making happen.

4. Be personal. As much as possible, make this automatic electronic email personal. Use the automation to insert their name in the greeting. 

5. Acknowledge the "pain" that they are relieving with their gift in the lives of your constituents.

CLICK HERE TO SEE EXAMPLES ON MY BLOGPOST

Connect With David Oaks

Check out the Fundraising Accelerator here: www.minortouchesmajorimpact.com

INSTAGRAM

LINKEDIN

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

14 Feb 2022OMG Just Say Thank You!00:10:25

When I ask people what they think most charities and churches do when someone gives for the first time, they are always floored. Maybe you will be too? Ready? 

NOTHING. ABSOLUTELY NOTHING!

I believe nonprofits are led by 'angels' who often know little about fundraising. Because of that, I have created a cheat sheet with copies and examples of some great thank-you's. 

 

You can download it for free, with no strings attached. Refuse to remain naïve about the power of great thank-you's. Get my gift to you, "Getting That Elusive Second Gift By Writing Better Thank You's!," and start down the path to getting your organization the money it needs!

 Connect With David Oaks

Check out the Fundraising Accelerator here: www.minortouchesmajorimpact.com

INSTAGRAM

LINKEDIN

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

27 Feb 2022Heaping Coals Of Fire On Folks Head: Your Story!00:10:04

In ancient times, matches or modern fire starters did not exist. A brazier of burning coals from somewhere else was often used to light the household fire.

If the fire went out, a house member would take the empty brazier, usually on their head, to a neighbor's house to borrow some coals of fire. 

The borrower would get a heaping pile of burning coals if the neighbor was generous.  The ancient Proverbs of Solomon encourage this kind of generosity:

If your enemy is hungry, give him food to eat; if he is thirsty, give him water to drink. In doing this, you will heap burning coals on his head, and the LORD will reward you. Proverbs of Solomon 25:21

Our story, with its bloody hand, helps kindle a fire in our own soul as well as others.

Want help in writing your story? Get help in my friend Kay Helm's Mission Writers class. Her classes remain filled, but you can get on her waiting list here:  CLICK HERE 

Connect With David Oaks

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LINKEDIN

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

21 Feb 2022Stop Asking Donors To Fund Your Org: Ask Them To Solve A Problem00:14:28

Most fundraisers believe that they have to convince donors to give to their organization. Asking donors to give to your organization or ministry is not the most effective way to raise money. 

Instead, giving your donors a problem they can solve is a much more effective fundraising strategy. 

Giving donors a specific problem to solve is the easiest way to start raising more money quickly. Solvable, precise, urgent problems with a definite price point work like crazy!

What does it mean to give the donor a problem to solve? What am I talking about? 

Consider with me. How often do we ask donors to:

  • Become a supporter
  • Help us continue this good work
  • Partner with us
  • Help us help them

These CTA’s (call-to-action's) are vague, hazy and unclear. They are all horrible organization-centered appeals that don’t involve the donor in the real problem solving process (READ MORE HERE).

Free Resource:

To help you see the power of some great nonprofit giving pages that show impact, I have put together a collection of 10 Great Giving Pages. Free to you, I hope it helps you see the power of inviting donors to solve a problem.

Free Download Now: 10 great Giving Pages



Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

07 Mar 2022Why I "Bounce" After Seeing Your "About" Page00:18:40

The "bounce rate" is the percentage of visitors to a website who leave after viewing only one page. In other words, most of your potential donors "bounce" after seeing your poor “About Us" page.

Why do most "About" pages have such high bounce rates? BECAUSE THEY ARE LONG AND BORING AS DISHWATER. 

Most "About" pages are hard to digest because they don't include your story. Your story on your "About" page is the content that will stay in a reader's head long after they have moved on. Did you catch the key phrase there? 

In this episode, learn how your story is the context that gives power to your content.

Delzer Eye Care's "Our Team" page

South Georgia House of Hope

Marley Sinclaire's 'About Us' page

My story on my website:

Geoff Kullman's website


 Connect With David Oaks

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Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

16 Mar 2022Founder's Story With Caleb S. Jordan00:41:39

Meet Leadership/motivational coach, entrepreneur and nonprofit leader Caleb S. Jordan

Connect with Caleb S. Jordan
www.mission3e.com
calebsjordan.com
Instagram
The Innovative Experience Podcast

Coach Jordan's message:
1. Progress Not Perfection
2. You Need The Right Tools In Your Toolbox For Success

"Nothing will change until you take a step" - Caleb Jordan

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

30 Mar 2022Turkeys, Triggers & Fundraising!00:12:22

Many things that fundraisers do unknowingly trigger good and bad responses in potential donors. It pays to learn as many of these unknown triggers as we can. What we don't know can hurt us! 

Influence, Robert Cialdini

What are some of these triggers?

Trigger #1: The Colors In Your Collateral
All colors don't go together. There are some colors you should NEVER use together. When you don't use the right colors and color combinations, you trigger a response in your potential donors. 


Trigger #2 Fonts
Different fonts have been proven to have astonishing effects on human psychology, with some powerful fonts even able to alter the taste of food or make people angry to the point of social revolution (Read more here).

Like colors, there are some fonts that you NEVER use together. 


Need some help navigating the color and font jungle? For those of you who don't have a style guide for your organization, I have created a class; Style Guide Made Simple. In the class, I walk you through how to choose matching fonts and colors and make your style guide.


Stop confusing your potential donors, get a style guide for your organization, say thank you, and tell stories all the way to the bank!

David

P.S. Check out my class Style Guide Made Simple. For the next seven days, I have discounted the class by $50. After that, it goes back to its original $99 price.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

07 Apr 2022Fundraisers Make Great Neighbors!00:09:52

Challenged by a smarty pants religious bigot, Jesus gives a new definition to what it means to be a neighbor.

Jesus' story explains why you and I hold the value of serving our beneficiaries and our donors so high. His story explains why fundraising matters to us supremely. 

THE BENEFICIARIES  AND THE DONORS WE SERVE ARE NEIGHBORS!

And, love your neighbor as yourself.

Luke 10:27


I have created a new resource for fundraisers in the faith community, Faith To Ask. Walk with me through the history of scripture and be challenged to see yourself as a visionary fundraiser working with God for His divine purposes. You will begin to see that you are one of long line of visionary history makers like Jesus, Paul the Apostle, King David, Elijah, and more. In the course I walk you through the stories of scripture and challenge you to see them from the vantage point of a fundraiser. Likely, this is something you have never done. Looking at these old stories in a new way will fill you with the faith to approach your fundraising with a new zeal and joy.  CLICK HERE TO CHECK IT OUT

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

22 Apr 2022First Things & Savvy Fundraisers00:18:10

First things matter to Jewish people and savvy fundraisers.

Some Insights For Fundraisers:

  • # 1: How we respond to first things matters.


  • #2: Good things follow when "first" things are celebrated and offered up in thanksgiving.  


Connect With David Oaks - STOP FUNDRAISING ALONE!

Check out the Fundraising Accelerator here: www.minortouchesmajorimpact.com

INSTAGRAM

LINKEDIN

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

01 May 2022What Happened BEFORE Donors Gave Their Million Dollar Gift May Surprise You!00:26:16

STOP FUNDRAISING ALONE! CLICK HERE TO LEARN ABOUT JOINING THE MINOR TOUCHES TO MAJOR IMPACT FUNDRAISING ACCELERATOR.

Today's Episode:
Harvard University has 254 million-dollar-donors. Long before they gave their million, most of these donors did one thing. They gave a "test gift" of $100 or less!

Studies tell us that most first-time donors never give a second gift.

BUT, IF you can get them to give a second gift, the odds of their joining you in your mission with a third, fourth, and fifth, or million dollar gift SIGNIFICANTLY INCREASE.

Five Takeaways:

#1: Major donors will often test your mission, your systems, and you.
#2: A first-time gift is a prime indication of a donor's readiness to engage in relationship with your organization. 
#3: Failing to engage a first-time donor when giving their first gift can instigate any number of unintended messages
#4: Ignoring first-time gifts can demonstrate a culture of mediocrity. 
#5: Most pastors do not connect this extraordinary decision with the just as extraordinary spiritual opportunity.

Refuse to remain naive about the power of great 'thank-you's. Get my gift, "Getting That Elusive Second Gift By Writing Better Thank You's" and start down the path to getting your organization the money it needs!

 

CLICK HERE TO DOWNLOAD "GETTING THAT ELUSIVE SECOND GIFT BY WRITING BETTER THANK YOU'S" 

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

08 May 2022Volunteers Equal MORE MONEY!00:16:17

STOP FUNDRAISING ALONE! CLICK HERE TO LEARN ABOUT JOINING THE MINOR TOUCHES TO MAJOR IMPACT FUNDRAISING ACCELERATOR.

Today's Episode:
Organizations that treat volunteers as lifelong major donors will flourish.

Greg Warner describes "volunteerism [as] the gateway drug leading to major giving and legacy gifts."

Amazing nonprofits and churches maximize opportunities for people to serve (read Why Would You Make A Job Harder?).

Some things you can do…

  • Make job descriptions for the volunteer positions you need. 
  • Put a Celebration of Volunteers on the calendar.
  • Encourage 'shoulder-tapping'

To help you head down the path toward more volunteer engagement I have created a "Volunteer Culture" resource for you. 

Use it to help you and your team determine the health of your volunteer culture. It is my gift to you.

FREE DOWNLOAD - Volunteer Culture Worksheets - CLICK HERE

Connect With David Oaks

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Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

15 May 2022Why Would You Purposely Make A Job HARDER? VOLUNTEERS!00:11:47

STOP FUNDRAISING ALONE! CLICK HERE TO LEARN ABOUT JOINING THE MINOR TOUCHES TO MAJOR IMPACT FUNDRAISING ACCELERATOR.

TODAY'S SHOW:

Simply Strategic Volunteers, Tony Morgan and Tim Stevens

There were tears and laughter. All three local television stations showed up to report…And the celebration didn't stop that day. All year long, people talked about the excitement of that frigid January day. One year later, even more people wanted to help. [The next year] Over one thousand showed up...to unload nine truckloads of food… (Simply Strategic Volunteers)


Amazing nonprofits maximize opportunities for people to serve.

Be intentional about involving people.

Engaged donors, volunteers, boards, and constituents don't happen accidentally.


Involvement creates investment.

Investment leads to gifts or larger gifts.

- Andrea Kihlstedt, Capital Campaigns

Connect With David Oaks

INSTAGRAM

LINKEDIN

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

29 May 2022Donors Don't Give Because Your Problem Is Big; They Because Your Problem Is Solvable!00:14:53

STOP FUNDRAISING ALONE! CLICK HERE TO LEARN ABOUT JOINING THE MINOR TOUCHES TO MAJOR IMPACT FUNDRAISING ACCELERATOR.


Donors Don't Give Because Your Problem Is Big; They Give Because Your Problem Is Solvable!


Jeff Brooks coined the phrase fundcrushing. He defines it as "the evil cousin of fundraising."

DONORS DON'T GIVE TO YOUR MISSION BECAUSE IT IS BIG.

DONORS GIVE TO YOUR MISSION BECAUSE IT IS SOLVABLE.

 

A major key to fundraising is allowing the donor to make a difference with their gift

 

A key to great fundraising is giving the donor the opportunity to make a difference.  

A key to great newsletters is showing donors their impact. 

  • Answer the question, what will $25 buy? 
  • What will $100 pay for? 
  • What does it cost to reach one of our constituents for a day? 
    • For a week? 
    • For a month or year? 
  • What does it cost to save one animal? 
  • What does it cost to preserve one acre of rainforest? 
  • What does it cost to buy one uniform? 
  • What does one hour or one week, or one month of counseling cost?

 $4 will buy one meal for a homeless person. I CAN FIX THAT!

$156 can provide six weekly 12-Step meetings and personal coaching for one man for six months. I CAN FIX THAT!

$25 can provide one day's housing for a person in addiction recovery. I CAN FIX THAT!

Defining what $25 does makes the $100 donor and $1,000 donor understand she has done something significant.

Remember, donors don't give to your mission because it is big. They give because your problem  is solvable. 

Does your organization break down the power of donor gifts to help them understand the potential  impact? 

Is that reflected on your website giving page? Is that communicated in your appeals? 

Nowhere is this problem more evident than in nonprofit website giving pages. Studies show that 60% of the donors who come to your giving page don’t leave a gift. Fundraisers leave a LOT of money on the table here.

Great giving pages show donors a problem they can solve. 

To help you see the power of some tremendous nonprofit giving pages, I have put together a collection of 10 Great Giving Pages that show donor impact. Free to you, I hope it helps you see the point of this message.

Free Download Now: 10 great Giving Pages

Want more resources? Stop describing your problem as big and start describing it as solvable!

Connect With David Oaks


INSTAGRAM

LINKEDIN

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

22 May 20225 Ways To Up Your Game As A Visionary Public Speaker00:25:44
05 Jun 2022Fundraising & A Bridge To Nowhere!00:10:50

The Choluteca Bridge

FREE DOWNLOAD:  Profound Questions Cheat Sheet

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

12 Jun 2022The #1 Reason Why Donors Don't Support You: THEY HAVEN'T BEEN ASKED!00:12:46

STOP FUNDRAISING ALONE! Join the Minor Touches To Major Impact Fundraising Accelerator today!

 CLICK HERE


What you will learn today:

The number one reason why people don't give to help you accomplish your mission: YOU HAVEN'T ASKED THEM TO.

James, the first pastor of the Christian church in Jerusalem, says it plainly:

You have not because you ask not. James 4:2b

Fundraisers who fear asking donors to give don't understand that one of the most significant ways to help donors feel needed is to ask them to make a difference in the world with their money.

Because of their timidity to ask, fundraisers often make appeals that tell a story about someone they helped (a finished story), talk about more people like the person in the finished story that they have helped, quote a bible verse about love, then buried at the end of the appeal, they will squeamishly ask donors to give.


​​MORE POPULAR POSTS FROM DAVID L OAKS:


Stories: The Currency Nonprofits Collect To Pay Their Donors​ ​

Your Response To A Gift Speaks VOLUMES​ ​

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed​ ​

Stop Asking Donors To Help You Help People​ ​

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

18 Jun 2022For Fundraisers: The Lack Of Vision Is The Root Of All Evil!00:12:23

JOIN THE MINOR TOUCHES TO MAJOR IMPACT FUNDRAISING ACCELERATOR TODAY.
CLICK HERE TO LEARN MORE

“Don’t exhaust yourself acquiring wealth; be smart enough to stop. When you fix your gaze on it, it’s gone, for it sprouts wings for itself and flies to the sky like an eagle.” Proverbs of Solomon, 23:4-5

Solomon says that chasing money is like chasing birds. 

Like birds, money has wings. The more you chase it, the more it flies away! 

There is a lesson here for fundraisers.

YOU DON’T CHASE BIRDS; YOU ATTRACT THEM.

LIKEWISE, YOU DON’T CHASE MONEY
YOU ATTRACT IT!

Visionaries ALWAYS get more money than missionaries (read more here).

Need help crafting and casting a compelling vision? To help nonprofit leaders, pastors and missionaries craft a compelling vision I created a free resource A Boring Vision, The Biggest Thing That Will Keep You From Becoming Your Donor’s Favorite Charity. I created it with you in mind, and, ITS FREE!


FREE DOWNLOAD: The Biggest Thing That Will Keep You From Becoming Your Donors Favorite Charity: CLICK HERE 

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

04 Jul 2022The First Gift You Want From Your Donors: THEIR ATTENTION!00:15:37
25 Jul 2022For Fundraisers Christmas Starts In July00:18:40

Join David's fundraising accelerator group CLICK HERE




Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

06 Aug 2022Someone Introduces Themselves & You Don't Even Acknowledge Them00:11:50

FREE: Get a welcome-email-series from Omega Children Foundation Uganda that you can use to make your own: CLICK HERE

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

28 Aug 2022Please Stop Telling Me You Are SO Busy!00:19:16

A military stronghold is a fortified place so as to protect it from attack.

Strongholds don’t just exist on the military battlefield, they can exist in your mind. A stronghold is a fortified house made up of thoughts. The way you think can help you or seriously hurt you.

When you are being attacked, a stronghold is a great thing. But, when you believe wrong things, these ways of thinking become strongholds that keep success from breaking in on you. Zig Ziglar used to call it stinkin’ thinkin’. 

One of the ways of thinking and strategies that will hold you back or propel you forward is that if constantly telling everyone: I AM JUST SO BUSY.

Today's show talks about how wearing busyness as a badge of honor is announcing something really horrible to the world.


Keep saying thank you, telling stories, and responding well to people when they introduce themselves to you!

David

P.S. Are you doing your fundraising alone without a trusted coach? Consider joining the Minor Touches To Major Impact Fundraising Accelerator with me.


POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?


Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

19 Sep 2022Tim Kachuriak of NextAfter00:41:12

Tim Kachuriak is the founder and Chief Innovation and Optimization Officer for NextAfter, a fundraising research lab and consulting firm that works with businesses, nonprofits, and NGO's to help them grow their resource capacity.


Are you doing your fundraising alone without a trusted coach? Consider joining the Minor Touches  Major Impact Fundraising Accelerator with me.


POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?


Get David's Latest Posts In Your Inbox Each Week

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

04 Oct 2022Countdown To The Money: Week 1300:13:29

"Overdosing" on stories in October and November will help you achieve something successful visionaries possess called outcome independence.

Outcome independence describes the state of being where no matter what happens in your fundraising, you live secure in yourself. It starts when you know your mission is divine. And, when you know that you have told way more stories than you have asked for money, you gain the self-assurance that allows you to focus less on what others think about you and more on the success of your vision.


MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?



Get David's Latest Posts In Your Inbox Each Week

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

10 Oct 2022Countdown To The Money, Week 12: Email Templates00:09:28

When so many of us started in fundraising, we sat at our computers and typed out plain and what we thought were boring emails to our donors. And we raised money. But as soon as we could afford it, we moved up to email templates in our CRMs or email marketing platforms. These templates made us look professional! They allowed us to easily plug in images, fancy text, links, and other elements. 

But we didn't know that these templates were hurting our fundraising. Research proves over and again that these email templates hinder the success of our fundraising.

NextAfter's experiment #4174

NextAfter from a person experiment


MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?



Get David's Latest Posts In Your Inbox Each Week



Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

17 Oct 2022Countdown To The Money, Week 11, Get Lead Gifts00:10:34

Your end-of-year campaign can make or break your organization this year. It can also determine your level of success in 2023. In week eleven your end-of-year fundraising initiative should be a top priority in your thinking.

One of the most incredible things you can give your end-of-year donors is the gift of going second. After you have established your goal and before you share it with your larger audience, approach one or more of your larger capacity donors and ask them to help you give other donors the gift of going second. Help them understand donors' reluctance to be the first to give and ask them to help you overcome it. 

Your goal should be to get at least 50% of your initiative funded before you share it with your larger audience. When doing this, you are taking advantage of the "proximity effect."

Read more about "matching gifts/lead gifts"

MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

24 Oct 2022Countdown To The Money, Week 10: Envelope00:20:29

Siegfried Vogle's Handbook of Direct Mail

W
e respond to a piece of direct mail in the same way that we would respond to a salesman knocking on our door. People ask themselves at least twenty unspoken questions in the same order as the questions they would ask the salesman at their door.

The envelope you use in your donor correspondence matters supremely!

Directmail.com:

"In over thirty years in the direct mail industry, we've discovered that a letter (more often than not) will perform better – securing more leads, members, subscribers or purchasers than a postcard or self-mailer, even when the increased costs of postage, printing, and mailing are taken into account."

MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?​​

Get David's Latest Posts In Your Inbox Each Week

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

01 Nov 2022Countdown To The Money, Week 9: Your Appeal00:25:57

Once upon a time, something that someone else considered important happened. It had nothing, in particular, to do with you. But it was written by a skilled copywriter, so of the equivalent of 174 newspaper's worth of information you were bombarded with today, you noticed it.

THIS IS A STORY YOU WILL NOT ACT ON.

Once upon a time, something that had a lot to do with the kind of person you are happened. It confirmed your values and reminded you about things that are important to you. It called for you to take action in a way you could hardly refuse, given that it was so clearly a part of your world.

THIS IS A STORY YOU WILL ACT ON.


See this post and look at the collateralI I talk about here:
https://www.minortouchesmajorimpact.com/post/countdown-to-the-money-week-9-your-appeal 


Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

11 Nov 2022Countdown To The Money, Week 7: The Wrong Pronouns In Your Appeal Can Hurt You00:13:31

View the appeal and post here.
https://www.minortouchesmajorimpact.com/post/countdown-to-the-money-week-7-the-wrong-pronouns-in-your-appeal-can-hurt-you


Take a look at a successful EOY story based fundraising letter. It's free. CLICK HERE


MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

19 Nov 2022Countdown To The Money, Week 6, Ask Donors For What They Have Lots Of00:20:56

The key to feeling great about asking people for money is to ask them for something that they have lots of. Great fundraisers work hard to know what their donors have in abundance, and then ask them for that. 


Some of your donors have lots of $5 gifts and when you ask them, they will gladly share one with you. Some of your donors have lots of $100 gifts and when you ask, they will gladly share one with you. Some of your donors have lots of $1,000 gifts and when you ask them, they will gladly share one with you.


Asking your donors for what they can contribute freely frees them from giving out of guilt. A guilt gift can be a scarcity gift, one that requires sacrifice. I believe in sacrificial giving, but to push for sacrificial giving constantly can come across as begging.

I have created a special online class  Creating A Custom Donor Upgrade Letter. Inside that class, you will receive a Microsoft Word letter template and Excel that you can customize to get started. Plus, I walk you through the process step by step. The class is a steal at $99.97 and everything I do comes with a total satisfaction money-back guarantee. You will use this technique over and over in the years to come.

With my personal guarantee you have nothing to lose and everything to gain!

David

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

28 Nov 202212 Ways Your Fundraising Writing Will Make Your English Teacher Cringe00:25:42

1. Fundraising writing has a specific goal
2. Fundraising writing is conversational
3. Fundraising writing is filled with “YOU”
4. Fundraising writing can be LONG
5. Fundraising writing is repetitive
6. Fundraising writing is simple
7. Fundraising writing is urgent
8. Fundraising writing shows vulnerability
9. Fundraising writing aims for a response now
10. Fundraising writing is emotional
11. Fundraising writing calls donors to specific action
12. Fundraising offers have a specific cost


MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

10 Dec 2022Countdown To The Money: Don't Go Dark In December00:14:33

Once you have sent you appeal, now you must spend December keeping your donors apprised of your progress. 

Less than half of your money will likely come in the first 27 days of December.

Your major donors will wait to see where you are with your initiative the last few days of the year before they decide what to give.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

24 Jan 2023January: You Broke All Your Fundraising Records!00:14:29

December was all about asking. We worked hard to tell our story, our constituent's story, our donor's story, and our legacy stories all year long. But in December, we stopped telling stories and asked for money at the end. AND, THE MONEY ROLLED IN!

But, don't fool yourself: THE WORK OF FUNDRAISING IS NOT OVER. 

Successful fundraisers follow a "rhythm" of asking, thanking, and reporting. December was the biggest "asking" month of the year. Now we are in the "thanking" and "reporting" phase. 

How you leave this "asking" phase determines how you will land in the next "thanking" and "reporting" and next "asking" phase. Here in January, you are already priming the pump for the time when you will ask again. 

WHAT YOU DO NOW IS EXTREMELY IMPORTANT.

FREE CHEAT SHEET!

"Getting That Elusive Second Gift By Writing Better Thank You's!"


Blog post for this episode: 

Jan 2023: Don't Take Your Foot Off The Gas!




MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?

Connect with David on Instagram:

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

14 Feb 2023Lori Zoss Kraska: Pumpkin Spice Proposals, Me-Me-Mo, & Brevity00:26:50

Lori Zoss Kraska, MBA, CFRE

Author/Advisor/Speaker/Revenue Generator for Purpose Driven Organizations and Their Executives
Connect with Lori:
thegrowthowl.com

LinkedIn

Get Lori's book


Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

02 Mar 2023The One Superpower You MUST Master As A Fundraiser00:09:49

What is the ONE superpower you must master as a world-changing fundraiser?

Great leaders..are able to inspire people to act. Those who are able to inspire give people a sense of purpose or belonging…Those who truly lead are able to create a following of people who act not because they were swayed, but because they were inspired. 

For those who are inspired, the motivation to act is deeply personal…Those who are inspired are willing to pay a premium or endure inconvenience, even personal suffering. Those who are able to inspire will create a following of people—supporters, voters, customers, workers—who act for the good of the whole not because they have to, but because they want to.

Sinek, Simon. Start With Why


MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?

Connect with David on Instagram: CLICK HERE

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

06 Mar 2023You Don't Chase Birds You Attract Them!00:08:43

 If you believe that money is the answer, you will chase it. If you are a visionary, you will attract it. 


“Don’t exhaust yourself acquiring wealth; be smart enough to stop. When you fix your gaze on it, it’s gone, for it sprouts wings for itself and flies to the sky like an eagle.” - Proverbs of Solomon, 23:4-5

     Solomon compares chasing money to the futility of chasing birds. Like birds, money seems to have wings. The more you chase it, the more it flies away. Can I get a witness?

     You don’t chase birds; you attract them.

     You don’t chase money; you attract it.


MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?

Connect with David on Instagram: CLICK HERE

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

13 Mar 2023Describing A World Where Your Nonprofit Is Not Needed: VISIONARY!00:10:34


1. Visionary Fundraisers Take Some Hoped-For-Future and Vividly Bring It Into The Present


2. Visionary Fundraisers Describe a World Where Their Mission is No Longer Needed

 Fundraisers who see their missions fully funded work hard to open their eyes to that hoped-for-future and see this as their core task. Their job is to clearly articulate a preferred future. The better you become at articulating a hoped-for-future, the more money you will raise. 


MORE POPULAR POSTS FROM DAVID L OAKS:

Stories: The Currency Nonprofits Collect To Pay Their Donors

Your Response To A Gift Speaks VOLUMES

Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed

Stop Asking Donors To Help You Help People

Do I Have To Meet With Donors Face-To-Face?

Connect with David on Instagram: CLICK HERE

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

20 Mar 2023Mariah Monique: Value, Pitch Decks & LinkedIn00:29:00

Mariah Monique is the founder and CEO of The Sponsorship Catalyst, funder, and coach. She helps nonprofits position themselves to secure event sponsorship.

Get Mariah's free gift to podcast listeners, Sponsor Brand Benefit List.

Connect With Mariah:
Website
LinkedIn


Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

29 Mar 2023Feedback & The Prevalence of Mediocrity00:15:43

When it comes to the pursuit of excellence we need feedback. But it needs to come from the right people.


Connect with David on Instagram: CLICK HERE

Consider joining the Visionary Fundraising Accellerator

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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You can connect with David at www.davidoaks.net

11 Apr 2023Want To Learn Something: TEACH IT!00:10:27

When: 2nd Tuesday of each month

Time: 1:30 - 2:30 Eastern Standard Time

Where: https://us06web.zoom.us/j/4629843869

FREE CLASS! You are welcome to attend!

For Who: Fundraisers in the faith community

My goal: To walk with you through history and ancient texts to challenge you to see visionary fundraising as the privilege of working with God (the Universe!) for divine purposes.

I want you to see yourself as a fundraiser, doing something divine, challenging people to have actions that open the door for out-of-this-world resources; Both for you AND the folks who give!

You will see that you are one of long line of visionary history makers like Jesus, Paul the Apostle, King David, Elijah and Martin Luther King.

I am going to walk you through the stories of history and challenge you to see them from the vantage point of a fundraiser. Likely, this is something you have never done. Looking at these old stories in a new way will fill you with the confidence to approach your fundraising with a new zeal and joy.

Visionaries who are called to make change happen are also always have to fund that vision for change. I believe that when you see that this is God’s chosen way to do His business, you will be filled with the kind of faith that moves mountains, and gets you the money you need to fullfill your mission.

Hope to see you today!

Sign up for my email list

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Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

16 Apr 2023When You Don't Understand "Compelling" You Will Be Ignored00:17:44

If you don't understand "compelling" you will be ignored.

Six Reasons Your Vision is NOT Compelling

1. Lack of specificity: A vision that is too vague or general can be uninteresting. 

2. Lack of emotional appeal: A vision that fails to connect with people on an emotional level is likely to be uninspiring. 

3. Lack of relevance: A vision that is not relevant to the audience or doesn't address a pressing need may not resonate with potential donors. 

4. Lack of authenticity: A vision that is not authentic or does not align with the values and mission of the organization may come across as insincere or opportunistic.

5. Lack of creativity: A vision that is not creative or innovative can be dull and uninteresting. 

6. Lack of storytelling: A vision that doesn't inspire storytelling will be ignored.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

17 Apr 2023What You DO Is Boring; What You Achieve Is Compelling!00:13:38

  Fundraising as a visionary for your mission involves being crystal clear around four things. The first two are:

  • What you aim to make happen
  • How you will make it happen

     The answer to the above two things provide two of thethe four pieces of collateral that ignite your visionary capacity:

  • Your vision statement - What you aim to make happen
  • Your mission statement - How you will make it happen


Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

18 Apr 2023Boring Fundraisers & Boring Bricklayers!00:09:20

A powerful vision statement is your “big picture.” When the people gathered around you see what they do as a part of the big picture, they are energized to tackle the smallest of details and the largest of challenges. This statement helps everyone connect their job to the results of your organization.


Most of us have heard the old story about the three bricklayers building a cathedral. When asked what they were doing, their responses were all telling:

  • Bricklayer #1: “I’m laying bricks”
  • Bricklayer #2: “I’m building a church”
  • Bricklayer #3 “I’m building the greatest cathedral the world has ever known.”

Bricklayer #3 is a visionary. He shows up every day focused on his hoped-for future. 

I like to imagine another bricklayer who takes it even further:

Bricklayer #4: “I’m building an amazing cathedral that will launch a worldwide movement to change the world!”


Bricklayer #4 if fully funded!

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

19 Apr 2023The Difference In Mission & Vision & Why It Matters00:11:03

People get so confused when it comes to what is "vision" and what is "mission."

 They struggle to remember the difference between a mission statement and a vision statement.

It doesn’t matter what you call it, you just need a clear statement of what it is that your organization does. Every day, what do you do? What do you provide? 

Getting clear on what you do helps you get clear on what you aim to accomplish.

What you do is not visionary, and alone, will not get you all the money you need. But, it is important.  When potential donors hear your compelling vision statement (what you want to achieve), they will want to know how that vision might come to pass. 

This concise statement clearly describing what you do serves as tangible proof that you have a plan for achieving/accomplishing your vision. Your well-thought-out mission statement seals the deal and puts donors in a check-writing mood. 

Without an engaging mission statement, you will come across as a foolish dreamer with no capacity to make your vision happen.


Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

20 Apr 2023Visionaries Always Get More Money Than Missionaries00:13:43

Some of these mission statements and their corresponding vision:

  • Our mission: To provide water filters to families
  • Our vision: That every family in Sudan has clean drinking water.

Your mission and vision above can be reworded in many different ways:

  • Our mission: To provide quality water filters to families at an affordable cost.
  • Our vision: A healthy Sudan where every family has clean drinking water.


  • Mission: Provide glasses for the elderly
  • Vision: A world where all grandparents can read letters from their grandkids.


  • Mission: Provide transportation for senior citizens.
  • Vision: A city where no senior citizen ever misses a doctor’s appointment.


  • Mission: Make quality exhibits available at XYZ science museum
  • Vision: Lighting Children’s Imaginations For Science

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

21 Apr 2023One-Liners, Pizza Boxes & Fundraising00:20:06

Some of my students have pulled in new donors with their one-liners while they waited in the supermarket line. Here are a few:

  • Communities hit by disaster struggle to get resources. We provide the transportation they desperately need. This helps them get back on their feet and rebuild. - Shelli  https://www.truckswithroomtospare.org


  • Eighty percent of Haitian youth drop out after elementary school. We offer programming that empowers them in life skills and leadership. This makes THEM the change Haiti needs!  - Jr & Jayme  https://www.reachoutlafond.org


  • Many professionals struggle with success in life and relationships. I help them understand and overcome their limiting mindsets. - Mitch  https://restoredcoaching.org



  • People struggle to commit to their unique purpose in life. We provide strategies to equip, empower and encourage people to live a better life. - Bruce & Elaine  http://www.wholeworldministries.org


  • Many urban men in their upper twenties grow up without an active father figure and struggle with career, relationships, and identity. We create community in their own space to give a new vision for their life and train them to achieve it. - Michael  https://breakfree2024.com

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

24 Apr 2023Donors Wonder Why You Do What You Do: TELL THEM!00:10:02

Once you have an effective and engaging one-liner, people will be curiously drawn in and want to know more. Astonished, they will want to know why you do what you do. Your story answers this question. Answering the “why” question in your potential donor’s mind will get you engagement. 

Your story relates the inciting incident that started you on your hero's journey. It chronicles your struggle and how you found the answer in your mission. When your one-liner gives you the opportunity, your story answers the question “why” and reels new donors in. 

People don’t buy into what you do; they buy why you do it…the goal is not to do business with people who want to buy what you have. But to do business with people who believe what you believe. - Simon Senik

When told effectively, your story allows donors to see why what you do matters and why you serve in your organization. Before donors buy into your vision, they buy into you. People buy into you and your why before they buy into your vision. 

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

25 Apr 2023Brevity & The Curse Of Being Ignored00:10:30

Successful visionary fundraisers embrace brevity as their friend.

Those that don't cannot break the curse of being ignored.

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Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

26 Apr 2023The Truth Will Set You Free But First It Will Make You Miserable!00:10:06

Truth can be difficult to accept and confront, but ultimately leads to liberation and a sense of relief. 

But, that freedom is often preceded by a period of discomfort, pain, or upheaval when it challenges our preconceived notions or beliefs. 

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

27 Apr 2023The Truth Will Set You Free But First It Will Make You Miserable #200:07:08

Truth can be difficult to accept and confront, but ultimately leads to liberation and a sense of relief. 

But, that freedom is often preceded by a period of discomfort, pain, or upheaval when it challenges our preconceived notions or beliefs. 

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

28 Apr 2023The Truth Will Set You Free But First It Will Make You Miserable #300:10:26

Truth can be difficult to accept and confront, but ultimately leads to liberation and a sense of relief. 

But, that freedom is often preceded by a period of discomfort, pain, or upheaval when it challenges our preconceived notions or beliefs. 

Today's show: Frequent Illusion Bias

The frequent illusion bias can lead to a lack of understanding of donors' motivations and preferences, as the nonprofit leader may assume that donors are motivated by the same factors that drive their own passion for the cause. This can result in ineffective fundraising strategies that do not resonate with donors and fail to generate the desired level of support.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

01 May 2023Rumpelstilsken: The Truth Will Set You Free00:10:47

Truth can be difficult to accept and confront, but ultimately leads to liberation and a sense of relief. 

But, that freedom is often preceded by a period of discomfort, pain, or upheaval when it challenges our preconceived notions or beliefs. 

Today's show: Naming your problem (Rumpelstilskin) and Status Quo Bias

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You can connect with David at www.davidoaks.net

08 May 2023How Do I Get Confidence To Fundraise?00:08:19

In my life as a nonprofit consultant, I have learned that most nonprofit leaders spend their lives trying to get the money they need, but they never learn how fundraising works.  

Preparation drives confidence.
Competence drives confidence.

The competence that will fill you with confidence will cost you.

"Buy the truth...wisdom, instruction and understanding."
Proverbs 23:23

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

09 May 2023Preparation Drives Confidence00:07:12

Most nonprofit leaders spend their lives trying to get the money they need, but they never learn how fundraising works.  

Preparation drives confidence.
Competence drives confidence.

The competence that will fill you with confidence will cost you.

"Buy the truth...wisdom, instruction and understanding."
Proverbs 23:23

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

10 May 2023You Must Pay The Price For Confidence00:07:39

The competence that will fill you with confidence will cost you.

"Buy the truth...wisdom, instruction and understanding."
Proverbs 23:23

You must decide to pay the price.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

12 May 2023Why Being Visionary Fills Your Bank Account00:08:56

     How is it that some leaders see an injustice or problem in the world, dream of it being fixed, and share that dream in such a way that people enthusiastically empty their treasure chests to make it happen? How do fundraisers take donors from an initial gift of less than $100 to six, seven, and eight-figure gifts? And how do those same fundraisers get a chunk of those same donors’ estates when they pass? The answer has to do with their power to be visionary.

     The one superpower all over-the-top fundraisers master is the art of being visionary.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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15 May 2023Why Being Visionary Fills Your Bank Account #200:08:06

 Visionary fundraisers describe a world where their mission is no longer needed.

     Describing a current problem as solved in the future makes you visionary. Ordinary people and fundraisers easily see problems, but visionaries see and describe solutions. Describing a world where your organization no longer needs money requires faith, confidence, and a proven visionary plan.

     Describing a current problem requires no gifting but seeing that problem as solved requires special vision. 

     A vision is what the world would look like IF what you are doing fixes the problem. What the world would look like when the injustice you are addressing no longer exists is a vision. It is a picture of the future you are trying to create and what life will be like when you get there. Seeing the world where you solve the problem you address is attractive to donors. When visionaries need resources, donors show up in spades.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

16 May 2023Why Being Visionary Fills Your Bank Account #300:06:08

 Visionary fundraisers describe a world where their mission is no longer needed.

     Describing a current problem as solved in the future makes you visionary. Ordinary people and fundraisers easily see problems, but visionaries see and describe solutions. Describing a world where your organization no longer needs money requires faith, confidence, and a proven visionary plan.

     Describing a current problem requires no gifting but seeing that problem as solved requires special vision. 

     A vision is what the world would look like IF what you are doing fixes the problem. What the world would look like when the injustice you are addressing no longer exists is a vision. It is a picture of the future you are trying to create and what life will be like when you get there. Seeing the world where you solve the problem you address is attractive to donors. When visionaries need resources, donors show up in spades.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

17 May 2023Why Being Visionary Fills Your Bank Account #400:06:08

Visionary fundraisers describe a world where their mission is no longer needed.

Martin Luther King understood this when he vividly described the day when “the sons of former slaves and the sons of former slave owners… sit down at the table of brotherhood… [and] little black girls… join hands with little white boys and white girls as sisters and brothers.”[i] Dr. King worked hard to describe the day when his mission would no longer be needed. 

     Why would exceptional leaders need to clearly define[KH1]  a world where their organization or mission is no longer needed? Because this future-looking ability is the essence of vision.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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You can connect with David at www.davidoaks.net

18 May 2023How Being Visionary Fills Your Bank Account #500:07:45

Visionary fundraisers focus on what they aim to produce, NOT what they do.

The lack of vision is the root of all evil. Vision is where you do the hard work of fleshing out what the world would look like if everything you do works. Imagine that what you do is wildly successful, and your mission is no longer needed. What does that look and feel like? What does it sound like? How do people act when it happens? 

     The visionary has to do the hard work of imagining and expressing what they aim to produce or make happen.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

19 May 2023How Being Visionary Fills Your Bank Account #600:07:06

Visionary fundraisers focus on what they aim to produce, NOT what they do.

T
he lack of vision is the root of all evil. Vision is where you do the hard work of fleshing out what the world would look like if everything you do works. Imagine that what you do is wildly successful, and your mission is no longer needed. What does that look and feel like? What does it sound like? How do people act when it happens? 

     The visionary has to do the hard work of imagining and expressing what they aim to produce or make happen.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

22 May 2023Bartenders, Barista's & Visionary Storytelling00:05:46

Visionary fundraisers harness the power of story & storytelling.

You walk into your favorite bar or coffee shop, and you see a tip jar on the counter. You know what I am talking about. It is a jar with a handwritten message: “TIPS.” It is a see-through glass jar, and it has money in it. And, when you go to your bar or coffee shop, you notice that the “tips” jar is never empty. This is a significant observation. 

If your bartender or barista is wise, they will never let you see the jar empty. And what is inside that jar (pennies, nickels, dimes, or dollar bills) is extremely vital. What’s up with that?

Your bartender or barista knows something that you, as a fundraiser, may not know. Here’s what they do. Before you arrive, before anyone leaves them a tip, they put their own money in the jar. This is well known as “salting the jar.” 

     They are well aware of the visionary effect it will have on you. When you see the jar, and it is empty, they know it gives you a vision of something. An empty jar tells you that tipping is not something that people do here. When you see an empty “tips” jar, you are less likely to leave a tip.

The tip jar is a storytelling device.

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Special price $5.00

You can connect with David at www.davidoaks.net

23 May 2023Social Proof, Being Visionary & Fundraising00:08:38

Visionary fundraisers harness the power of story & storytelling.

Social proof is why:

●     TV sitcoms of yesteryear have laugh tracks (they are telling you that you should think this is funny and laugh)

●     We buy on Amazon after we read the product reviews

●     PBS spends so much time on their telethon telling you who just gave

●     A little plug-in comes on when you visit your travel website, telling you that ten people just booked rooms at that same hotel 

●     Engaging websites show happy customers consuming their product or service

     Social proof is visual storytelling. Visionaries harness the power of social proof through storytelling in their fundraising. Storytelling is how we give our potential donors the gift of going second.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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You can connect with David at www.davidoaks.net

24 May 20235 Stories Visionary Fundraisers Should Be Telling00:09:44

Nothing has the power to propel the urgency of your mission more than telling the right visionary stories at the right time. Nothing inspires action for the greater good more than visionary stories.


There are five stories visionary fundraisers should be continually telling:

  1. The beneficiary story – the story of one beneficiary of your mission.
  2. The donor/volunteer story – the story of a person’s journey into becoming a donor to your mission.
  3. The legacy donor story – the story of a person’s journey into becoming a legacy donor to your mission.
  4. Your story – the story of your journey that answers “why” you do what you do.

Get David's book Visionary Fundraising at Amazon.

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Special price $5.00

You can connect with David at www.davidoaks.net

25 May 2023Visionary Storytelling Traps00:07:16

Here lies a trap that fundraisers fall into. They tell stories, yes, but the stories are about themselves, their staff, their buildings, their classes, their programs, their degrees, and their equipment, ad nauseam. 

A visionary fundraiser understands the difference between telling people more information and telling a visionary story. 

Visionaries tell stories about donors giving finances, time, influence, and more. They tell stories about the beneficiaries of their mission, whose lives it forever changed.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

26 May 2023Can You Say Thank You In A Visionary Way?00:07:04

Visionary fundraisers harness the power of an excellent thank-you.

Visionaries never miss the opportunity to talk about a hoped-for future, even when they say thank you. Nothing excites donors more than an excellently said thank-you that honors the value they gave to and the impact their gift will make. A visionary thank-you makes donors glad they gave and stimulates them to dream of giving more.

Understanding the power of being visionary in saying thank you begins with understanding that donors don’t really give to you or your organization. Donors give to their values through your  organization. Being visionary in saying thank you begins when you get this:

Donors give to their values; they are not giving to you; they are giving through you.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

29 May 2023The Visionary's #1 Tool: STORYTELLING!00:05:42

Stories possess a spark, a power: to comfort, connect, destroy, transform – and even to heal.     Bobette Buster

The one tool that will catapult your visionary fundraising abilities is storytelling. 

 The better you are at storytelling, the more money you will raise.  No-holds-barred, totally guaranteed. 

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Special price $5.00

You can connect with David at www.davidoaks.net

30 May 2023How To Use "ONE" To Stop Being Ignored00:08:42

When storytelling happens in spontaneous ways, it is usually engaging and powerful. But sometimes, when visionaries intentionally try to tell a story for impact, something gets lost. In trying to be powerful and moving in telling their stories, visionaries can become academic and boring.

 There is a right way and a wrong way to tell stories.

I use a simple formula to help fundraisers overcome wrong tendencies and consistently get stories that promote engagement. The attributes can come in any order, but they are always there:  

Engaging Story = One + Normal + Explosion + New Normal + Hero

 Today's show: ONE

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31 May 2023Fundraisers Who Ignore ONE Are Ignored!00:07:58

In 1979 Mother Teresa of Calcutta accepted the Nobel Peace Prize on behalf of “the hungry, of the naked, of the homeless, of the crippled, of the blind, of the leprous, of all those people who feel unwanted, unloved, uncared-for, thrown away of the society, people who have become a burden to the society, and are ashamed by everybody.” But she totally understood the power of this focus on the one:

I never think in terms of a crowd but of individual persons. If I thought in terms of crowds, I would never begin my work. I believe in the personal touch of one. - Mother Teresa of Calcutta

When a story is about the many, it diverts and dilutes our attention. But when a story focuses on the one, the numbers, stats, and facts are illuminated, and we are engaged. All engaging visionary stories focus on the power of the one and not the many.

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You can connect with David at www.davidoaks.net

02 Jun 2023Look Me In The Eye & Tell Me You Don't Love Me!00:07:16

The photos you use in telling your stories should also focus on the one.

Group shots are often useless. 

The most important part of the photo is the subject's face. Think back to some old romantic tearjerker movies we have watched. Do you remember when one lover says, “I don’t love you?” The violins swell on the soundtrack as we zoom in for a closeup. As shock registers on their face, they make one heartfelt plea: 

"Look me in the eye and say that." 

 What is it about making direct eye contact that so dramatically affects our perception of truth? Such is the case with your photos. The most powerful photos that will help you overcome being ignored have:

●     One subject

●     A shot of the subject's face that reveals their true emotion

●     Eye contact

 Always work to tell stories about individuals or issues at a scale your donors can grasp: one.

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Special price $5.00

You can connect with David at www.davidoaks.net

01 Jun 2023All Stories Have A Beginning, Middle & End00:05:50

Understanding engaging storytelling that fuels engagement has driven me. In the Minor Touches Major Impact Fundraising Method, we use a simple formula to help fundraisers overcome wrong tendencies and consistently get stories that promote engagement. The attributes can come in any order, but they are always there. 

Engaging Story = One + Normal + Explosion + New Normal + Hero

All stories have a beginning, middle, and end. They don’t have to follow that order, but they all have these elements. A story is about a person who encounters obstacles and overcomes them. In storytelling, that obstacle is often called the inciting incident. In my storytelling equation, the “explosion” is the inciting incident.

 So, a story is about a (one) person (normal) who encounters some challenge (explosion) and rises to overcome it (new normal). 

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

05 Jun 2023How Obama & Churchill Used Snap, Crackle, Pop To Stop Being Ignored00:05:06

For thousands of years, the number three has been imbued with a mystique, a power that has seen it placed at the center of rules governing effective communication within all aspects of culture. From rhetoric to religion, mastery of the rule of three is the key to power. 

 Rule Of Three Agency

 

 As a visionary storyteller, there is a “rule” that grew out of ancient storytelling tradition called the rule of three that you should be familiar with. Over centuries of time, ancient storytellers learned that there was power in stories, characters, and events when told in groups of three.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

06 Jun 2023If You Don't Have Rhythm You Can't Dance...Or Fundraise!00:07:33

Accomplished musicians, poets, doctors, architects, rappers, and African American preachers understand and harness the power of rhythm. So do visionary fundraisers. Fundraisers who don’t understand that there is a rhythm to fundraising remain stuck on one beat, struggling to get the masses to march to their drum. 

Like music, the visionary fundraising rhythm has a dominant element that the other elements interact with. Don’t miss this. The one dominating element in the visionary fundraising rhythm is reporting (read storytelling).  

The elements of a visionary fundraising rhythm are:

●     Reporting - storytelling

●     Asking - appeals

●     Thanking - thanking the donor for making an impact

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

07 Jun 2023The Secret Sword Of Unfinished Stories00:09:09

Occasionally, when telling a story, I can tell when my listeners are leaning in, hanging on every word, and ready for the climax. It’s at the height of that moment that, for fun, sometimes I will say, “I can tell you all are not into this; I will finish this story later.” I always love it when my listeners gasp and demand that I finish my story. 

 
Visionary fundraisers know how to harness and use the power of unfinished stories.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

08 Jun 2023Great Visionaries Steal From Other Visionaries!00:10:17

Powerful visionaries are always about getting themselves an education. You need to find other visionaries in the fundraising world and learn from them. 

 And, if they have created a “wheel” that you need, it saves you the trouble of creating it yourself. Steal it.

 As you experience, study and “steal” from them, you will want to save your “thefts” in a file for the time when you can use them. This file has many names, one of which is “swipe file.”

Keep a swipe file. It’s just what it sounds like - a file to keep track of the stuff you’ve swiped from others… see something worth stealing? Put it in the swipe file. Need a little inspiration? Open up the swipe file. - Austin Kleon

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

09 Jun 2023Why I Am Lit At Both Ends & Burning In The Middle00:08:29

I am a visionary on a mission, and I am passionate about my message. I am driven by a fiery vision of you and a million like you, changing history with your ideas and leadership. 

 I see us unleashing the most generous generation in the history of the world. 

Without you, my vision cannot happen.

My mission is to help you.

 When visionaries dream, the world gets changed. When visionary fundraisers find their stride, they inspire the most unlikely people to work together, and shared beliefs and hopes explode into action. Visionary fundraisers who get the money they need for their mission feed, heal, shelter, educate, inspire, enlighten, and nurture the world. 

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

12 Jun 2023Why I am Lit At Both Ends & Burning In the Middle #200:09:23

I burn with a passion to see the world’s visionaries funded. It is now my purpose in life. What if we could multiply your impact on your city and country? That is a powerful and motivating vision for me. How exciting!

Unleashing the most generous generation in the history of the world is my everyday vision. This will only happen through people like you who have the heart; they just need a plan.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

13 Jun 2023Living Under The Tyranny of the Urgent00:07:41

The top reason that nonprofit organizations and visionary leaders don’t get the money they need is simple; they don’t have a plan; they are flying by the seat of their pants.


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Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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You can connect with David at www.davidoaks.net

14 Jun 2023Empathy, Sympathy, Authority & Your Story00:10:47

When you tell your personal journey story as a part of nonprofit fundraising, it can have a significant impact on donors' empathy and connection with your cause. Sharing your own experiences and motivations can help potential donors understand the passion and commitment that drive your involvement in your mission.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

15 Jun 2023Bud Light, Donor Avatars & Fundraising00:11:40

As I record this, Anheuser-Busch, the parent company of Bud-Light beer, has lost $27 billion in market value. The losses began with the company’s decision to partner with a cultural influencer that was met with a backlash from a large swath of its customers.

It is possible that Anheuser-Busch was aware of the potential backlash, but partnered with the influencer, anyway. I could see this as a sign that the company is trying to appeal to a more progressive customer base. However, it is also possible that the company simply misjudged the situation and underestimated the potential for backlash.

I think the latter is the case and the whole situation caught them by surprise. The surprise revealed that they don’t know their customer base.

The controversy has shown the need for businesses to understand customer needs and preferences. More than ever, businesses must be aware of their customer segments.

What can fundraisers learn from the situation?

KNOW YOUR DONORS! You should have a donor avatar (profile) that helps you best understand your donors and the things that they value supremely. Having a donor avatar is something I teach in the second step of The Minor Touches Major Impact Fundraising Method that I teach. It is one of the four pieces of collateral that will ignite your visionary fundraising ability. 

     A donor avatar lists the facts that may be true about almost all your donors. These are the facts that distinguish them from the rest of the world.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

26 Jun 2023Attractive Experts & Being A Voice For The Voiceless00:11:06

The first step in the Minor Touches Major Impact Fundraising Method  is to become the attractive expert.

Becoming the attractive expert involves you becoming a voice for the voiceless.

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

27 Jun 2023Beyond Fundraising: Spearheading A Movement!00:08:58

Visionary fundraisers don't just raise money, they spearhead movements. 

In step one of the Minor Touches Major Impact Fundraising Method, you learn that fundraising is a result of spearheading a movement!

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Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

28 Jun 2023Avatars & Guiding Principles00:15:24

Step one of the Minor Touches Major Impact Fundraising Method is to become the attractive expert. There are four pieces of collateral that will ignite your ability to speak as this attractive expert:

  • Beneficiary Avatar
  • Donor Avatar
  • Volunteer Avatar
  • Values & Guiding Principles

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Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

29 Jun 2023Becoming The Attractive Expert & Your Case For Support00:07:58

One of the pieces of collateral that will help you become the attractive expert, step one of the MTMI Fundraising method, is your "Case For Support."

This is not just something that organizations do for capital campaigns. Your organization should have one for your mission that is updated annually. 

I have a few case documents that you can look at here:
www.davidoaks.net/casedocs

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Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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You can connect with David at www.davidoaks.net

30 Jun 2023Inside Out Storytelling00:14:00

ALWAYS tell your stories from the inside out...


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03 Jul 2023Sharecropping & Fundraising: DON'T00:09:42

Step 3 in the Minor Touches Major Impact fundraising method: Establish Your Platform.

Very simply, a platform is the thing you have to stand on to get heard. It’s your stage. But unlike a stage in the theater, today’s platform is not built of wood or concrete or perched on a grassy hill. Today’s platform is built of people. Contacts. Connections. Followers.

Michael Hyatt

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20 Jul 2023Riots, Hamburger Helper & Sponsorship00:09:44

You can read Edwin Reinhold's article HERE.


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15 Sep 2023Smashed Arrows, Halfheartedness & Fundraising00:06:49

The one thing that will impact your beneficiaries the most is your visionary fundraising capacity.

Visionaries attract resources like a moth to a flame. Visionaries don’t believe money is the answer to their problems, they know that vision is!

To help you grow in your visionary capacity, I have written Visionary Fundraising. In it, you will learn:

  • The five attributes that make up the visionary superpower
  • The number one tool that visionaries use to spearhead a movement
  • A simple formula for creating and telling stories that break the curse of being ignored
  • The ancient rule that visionaries like Barack Obama and Winston Churchill used to break through the noise of culture and be heard
  • The ancient admonition that all visionaries throughout history have adhered to that made them attractive
  • The three kinds of stories visionary fundraisers tell

You can buy Visionary Fundraising on Amazon for $19.99. But, from me, you can buy the digital version (along with three bonuses) for $4.99. I think it is a steal. 

Get Visionary Fundraising today.

To your visionary success!

David

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You can connect with David at www.davidoaks.net

17 Sep 2023Ballooning Priest’s Fundraising Event Kills Him00:13:03

To fund a spiritual rest area for truck drivers, Father Adelir Antônio de Carli tied himself to over 1,000 party balloons. After taking off in a chair attached to the balloons, he reached an altitude of 6,000 meters before losing contact with authorities.

Read de Carli's story

Carli’s story is an extreme example of the high price of event fundraising.

An overemphasis on event fundraising can kill your major gift fundraising.

The ROI for most fundraising events is about 50% (read here).

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Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

21 Sep 2023Infobesity, Uncertainty & Fundraising00:12:34

As we approach the year’s end, uncertainty rules.

When times are good, donors give. 

When times are bad, donors give. 

But when times are uncertain, donors wait.

Uncertainty makes people a little less responsive to your fundraising. And donors have ample reason to feel uncertain.

_______________________________________________________________________________________
Get David's new book Visionary Fundraising, The Minor Touches Major Impact Fundraising Method.

______________________________________________________________________________________

Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
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You can connect with David at www.davidoaks.net

09 Oct 2023Death Is Cheap; Vision Is Expensive00:09:07

When visionaries don't understand their role in bringing hope to the world, they hate fundraising.

I have heard visionaries lament the need for fundraising. I have heard board members say, "I wish we didn't talk about money so much." I have heard pastors say, "I HATE talking about money."

I think the sentiment is misguided. 

It is healthy when visionaries need money. 

When forward-thinking organizations need money it is a good thing.

Living is expensive. Having a living vision is expensive. It is death that is cheap.

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21 Oct 2023Poverty Porn & Lions Who Can't Write00:10:24

The number one tool the visionary uses to stop chasing and start attracting resources is storytelling. Storytelling is the one tool that will catapult your fundraising to wonderful new levels. 

As visionaries harnessing the ancient power of stories, we give voice to the voiceless. Shining a light on someone’s story, we can:

• Help address inequitable systems.

• Change mainstream narratives.

• Give opportunities to understand other people’s lived experience.

What can go wrong?

An old African proverb says it so well:

Until the lion learns how to write, the tale will always glorify the hunter.

The proverb conveys a powerful message about the importance of perspective and who gets to tell a story or shape a narrative.

Watch Arturo’s presentation by clicking here.

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Special price $5.00

You can connect with David at www.davidoaks.net

22 Nov 2023Stop Apologizing; Say Thank You Instead!00:03:47

Instead of saying, "I'm sorry," start saying "thank you."

Revolutionary!

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05 Dec 2023THE Most Lucrative Time For Fundraising: EOY!00:06:01

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06 Dec 2023Beyonce, the Big-Mo & Fundraising00:11:16

Industry leaders say that Beyonce’s overnight success happened because of her years of hard work teaching millions of people to pay attention to her. In marketing, this is called audience building.

Beyoncé understood the power of the Big-Mo: MOMENTUM. She put in years of hard work to achieve the momentum that would make her an overnight success!

Visionary fundraisers understand and take advantage of this kind of audience-building momentum.



Get David's book Visionary Fundraising at Amazon.

Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

12 Dec 2023The Big-Mo: The Fundraiser's Best Friend00:16:40

Sitting still, a powerful locomotive cannot overcome a 4X4 piece of lumber laid at its wheels. But when that same locomotive is zooming along at fifty-miles-per-hour, it can crush through a brick wall.

The difference is momentum.

Many times, the ONLY difference between winning and losing is not talent or giftedness. It is momentum–the Big-Mo

When you have momentum, your followers perform better.

When you have momentum, you look better than you really are.

Ninety percent of all your success as a visionary fundraiser will come from creating momentum before asking for money.


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22 Dec 2023One Thing That Will Increase Your EOY Appeal 5X or More!00:07:51

Visionary fundraisers know a simple yet powerful maneuver that can multiply their end-of-year appeal exponentially: NOTIFY THE DONOR BEFORE THEY RECEIVE YOUR APPEAL! 

By proactively reaching out to your donors before sending out your printed appeal letters, you can double or even triple your response rates. 

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Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

15 Jan 2024Unleashing Your Inner Excalibur: The Power of Storytelling00:04:42

Just like the legendary King Arthur and his mighty sword Excalibur, your storytelling is a celestial key that unlocks incredible power.

Imagine storytelling as holding your very own Excalibur. When you tell a story, you're not just sharing words; you're wielding a tool that connects people and helps them make sense of their world. It's like having a superpower that brings everyone together.


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Get a digital copy of David's book: Visionary Fundraising today CLICK HERE
Special price $5.00

You can connect with David at www.davidoaks.net

30 Dec 2023Dec 30: THE FISH ARE BITING NOW!00:08:10

As a fundraiser you should understand that a significant number of donors make critical decisions about their charitable contributions often in the final days of the year. 

These donors with high capacity often opt for late year-end charitable giving. They make their charitable giving decisions on December 26, 27, 28, 29, 30, and 31st.

Join the Visionary Fundraising Facebook group for EOY examples of fundraising emails.
CLICK HERE TO JOIN

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You can connect with David at www.davidoaks.net

31 Dec 2023Dec 31, Rats & Goal Gradient Effect00:06:45

As humans and other animals approach reaching a goal, their efforts toward that goal increase.

Rats run faster as they approach a food reward, and humans increase effort as they approach rewards or goals such as visual finish lines.

Social scientists call this pattern of increased effort as we approach goals a “goal gradient” motivation.

This matters to you as a fundraiser because donors are twice as likely to join your fundraising campaign when you reach 66% of your goal.

Join the Visionary Fundraising Facebook Group

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Special price $5.00

You can connect with David at www.davidoaks.net

06 Jan 2024NEVER Send Out a Naked Contribution Statement!00:10:04

Each year as I receive contribution statements from the charities that I supported in the previous year, I am always surprised.

As I open them, I am shocked that some are naked. 

A naked contribution statement is a printed statement of the donor's gifts for the previous year without any kind of thanks or mention of the nonprofit's "big story.”


Naked contribution statements point to an overall lack of appreciation for a donor's giving and hinder the size of their next gifts. With a little effort, a short letter along with the donor's giving history for the year that includes the organization's "big story" can make a big difference in future donations.

JOIN THE FACEBOOK VISIONARY FUNDRAISING GROUP

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