
Visionary Fundraising For Nonprofits (David Oaks)
Explorez tous les épisodes de Visionary Fundraising For Nonprofits
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07 Feb 2022 | Electronic Gift Acknowledgements Shouldn't Be Cold And Unfeeling! | 00:16:20 | |
What happens immediately after someone gives online is often an automated acknowledgment sent by email. They don't have to be, but these acknowledgement emails are often cold, lifeless, and even harmful. Most acknowledgment emails merely recognize that an electronic transaction has been made. This recognition is needful. But this opportunity to make the donor feel excellent about their giving is often wasted. 1. Say thank you! 2. Acknowledge that the donor's gift will promote their values. Acknowledging these values requires you to be clear about the values you represent that the donor is supporting. 3. Show the impact the donor's gift is making happen. 4. Be personal. As much as possible, make this automatic electronic email personal. Use the automation to insert their name in the greeting. 5. Acknowledge the "pain" that they are relieving with their gift in the lives of your constituents. Get David's book Visionary Fundraising at Amazon. | |||
14 Feb 2022 | OMG Just Say Thank You! | 00:10:25 | |
When I ask people what they think most charities and churches do when someone gives for the first time, they are always floored. Maybe you will be too? Ready? NOTHING. ABSOLUTELY NOTHING!
You can download it for free, with no strings attached. Refuse to remain naïve about the power of great thank-you's. Get my gift to you, "Getting That Elusive Second Gift By Writing Better Thank You's!," and start down the path to getting your organization the money it needs! Connect With David Oaks Get David's book Visionary Fundraising at Amazon. | |||
27 Feb 2022 | Heaping Coals Of Fire On Folks Head: Your Story! | 00:10:04 | |
In ancient times, matches or modern fire starters did not exist. A brazier of burning coals from somewhere else was often used to light the household fire. If the fire went out, a house member would take the empty brazier, usually on their head, to a neighbor's house to borrow some coals of fire. The borrower would get a heaping pile of burning coals if the neighbor was generous. The ancient Proverbs of Solomon encourage this kind of generosity: If your enemy is hungry, give him food to eat; if he is thirsty, give him water to drink. In doing this, you will heap burning coals on his head, and the LORD will reward you. Proverbs of Solomon 25:21 Connect With David Oaks Get David's book Visionary Fundraising at Amazon. | |||
21 Feb 2022 | Stop Asking Donors To Fund Your Org: Ask Them To Solve A Problem | 00:14:28 | |
Most fundraisers believe that they have to convince donors to give to their organization. Asking donors to give to your organization or ministry is not the most effective way to raise money. Instead, giving your donors a problem they can solve is a much more effective fundraising strategy. Giving donors a specific problem to solve is the easiest way to start raising more money quickly. Solvable, precise, urgent problems with a definite price point work like crazy! What does it mean to give the donor a problem to solve? What am I talking about? Consider with me. How often do we ask donors to:
These CTA’s (call-to-action's) are vague, hazy and unclear. They are all horrible organization-centered appeals that don’t involve the donor in the real problem solving process (READ MORE HERE). To help you see the power of some great nonprofit giving pages that show impact, I have put together a collection of 10 Great Giving Pages. Free to you, I hope it helps you see the power of inviting donors to solve a problem. Free Download Now: 10 great Giving Pages Get David's book Visionary Fundraising at Amazon. | |||
07 Mar 2022 | Why I "Bounce" After Seeing Your "About" Page | 00:18:40 | |
The "bounce rate" is the percentage of visitors to a website who leave after viewing only one page. In other words, most of your potential donors "bounce" after seeing your poor “About Us" page. Why do most "About" pages have such high bounce rates? BECAUSE THEY ARE LONG AND BORING AS DISHWATER. Most "About" pages are hard to digest because they don't include your story. Your story on your "About" page is the content that will stay in a reader's head long after they have moved on. Did you catch the key phrase there? Get David's book Visionary Fundraising at Amazon. | |||
16 Mar 2022 | Founder's Story With Caleb S. Jordan | 00:41:39 | |
Meet Leadership/motivational coach, entrepreneur and nonprofit leader Caleb S. Jordan Get David's book Visionary Fundraising at Amazon. | |||
30 Mar 2022 | Turkeys, Triggers & Fundraising! | 00:12:22 | |
Many things that fundraisers do unknowingly trigger good and bad responses in potential donors. It pays to learn as many of these unknown triggers as we can. What we don't know can hurt us! What are some of these triggers? Trigger #1: The Colors In Your Collateral
Like colors, there are some fonts that you NEVER use together.
Stop confusing your potential donors, get a style guide for your organization, say thank you, and tell stories all the way to the bank! David P.S. Check out my class Style Guide Made Simple. For the next seven days, I have discounted the class by $50. After that, it goes back to its original $99 price. Get David's book Visionary Fundraising at Amazon. | |||
07 Apr 2022 | Fundraisers Make Great Neighbors! | 00:09:52 | |
Challenged by a smarty pants religious bigot, Jesus gives a new definition to what it means to be a neighbor. THE BENEFICIARIES AND THE DONORS WE SERVE ARE NEIGHBORS! And, love your neighbor as yourself. Luke 10:27
Get David's book Visionary Fundraising at Amazon. | |||
22 Apr 2022 | First Things & Savvy Fundraisers | 00:18:10 | |
First things matter to Jewish people and savvy fundraisers.
Get David's book Visionary Fundraising at Amazon. | |||
01 May 2022 | What Happened BEFORE Donors Gave Their Million Dollar Gift May Surprise You! | 00:26:16 | |
STOP FUNDRAISING ALONE! CLICK HERE TO LEARN ABOUT JOINING THE MINOR TOUCHES TO MAJOR IMPACT FUNDRAISING ACCELERATOR. BUT, IF you can get them to give a second gift, the odds of their joining you in your mission with a third, fourth, and fifth, or million dollar gift SIGNIFICANTLY INCREASE. #1: Major donors will often test your mission, your systems, and you.
CLICK HERE TO DOWNLOAD "GETTING THAT ELUSIVE SECOND GIFT BY WRITING BETTER THANK YOU'S" Get David's book Visionary Fundraising at Amazon. | |||
08 May 2022 | Volunteers Equal MORE MONEY! | 00:16:17 | |
STOP FUNDRAISING ALONE! CLICK HERE TO LEARN ABOUT JOINING THE MINOR TOUCHES TO MAJOR IMPACT FUNDRAISING ACCELERATOR.
To help you head down the path toward more volunteer engagement I have created a "Volunteer Culture" resource for you. FREE DOWNLOAD - Volunteer Culture Worksheets - CLICK HERE Connect With David Oaks Get David's book Visionary Fundraising at Amazon. | |||
15 May 2022 | Why Would You Purposely Make A Job HARDER? VOLUNTEERS! | 00:11:47 | |
STOP FUNDRAISING ALONE! CLICK HERE TO LEARN ABOUT JOINING THE MINOR TOUCHES TO MAJOR IMPACT FUNDRAISING ACCELERATOR. There were tears and laughter. All three local television stations showed up to report…And the celebration didn't stop that day. All year long, people talked about the excitement of that frigid January day. One year later, even more people wanted to help. [The next year] Over one thousand showed up...to unload nine truckloads of food… (Simply Strategic Volunteers)
Investment leads to gifts or larger gifts. - Andrea Kihlstedt, Capital Campaigns Get David's book Visionary Fundraising at Amazon. | |||
29 May 2022 | Donors Don't Give Because Your Problem Is Big; They Because Your Problem Is Solvable! | 00:14:53 | |
Donors Don't Give Because Your Problem Is Big; They Give Because Your Problem Is Solvable!Jeff Brooks coined the phrase fundcrushing. He defines it as "the evil cousin of fundraising." DONORS DON'T GIVE TO YOUR MISSION BECAUSE IT IS BIG. DONORS GIVE TO YOUR MISSION BECAUSE IT IS SOLVABLE.
A major key to fundraising is allowing the donor to make a difference with their gift.
A key to great fundraising is giving the donor the opportunity to make a difference. A key to great newsletters is showing donors their impact.
$4 will buy one meal for a homeless person. I CAN FIX THAT! $156 can provide six weekly 12-Step meetings and personal coaching for one man for six months. I CAN FIX THAT! $25 can provide one day's housing for a person in addiction recovery. I CAN FIX THAT! Defining what $25 does makes the $100 donor and $1,000 donor understand she has done something significant. Remember, donors don't give to your mission because it is big. They give because your problem is solvable. Does your organization break down the power of donor gifts to help them understand the potential impact? Is that reflected on your website giving page? Is that communicated in your appeals? Nowhere is this problem more evident than in nonprofit website giving pages. Studies show that 60% of the donors who come to your giving page don’t leave a gift. Fundraisers leave a LOT of money on the table here. Great giving pages show donors a problem they can solve. To help you see the power of some tremendous nonprofit giving pages, I have put together a collection of 10 Great Giving Pages that show donor impact. Free to you, I hope it helps you see the point of this message. Free Download Now: 10 great Giving Pages Want more resources? Stop describing your problem as big and start describing it as solvable! Get David's book Visionary Fundraising at Amazon. | |||
22 May 2022 | 5 Ways To Up Your Game As A Visionary Public Speaker | 00:25:44 | |
Stop fundraising alone. Join the Minor Touches To Major Impact Fundraising Accelerator Temi Badru's LinkedIn Article
Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's Latest Posts In Your Inbox Each Week Get David's book Visionary Fundraising at Amazon. | |||
05 Jun 2022 | Fundraising & A Bridge To Nowhere! | 00:10:50 | |
The Choluteca Bridge Get David's book Visionary Fundraising at Amazon. | |||
12 Jun 2022 | The #1 Reason Why Donors Don't Support You: THEY HAVEN'T BEEN ASKED! | 00:12:46 | |
STOP FUNDRAISING ALONE! Join the Minor Touches To Major Impact Fundraising Accelerator today! James, the first pastor of the Christian church in Jerusalem, says it plainly: You have not because you ask not. James 4:2b Fundraisers who fear asking donors to give don't understand that one of the most significant ways to help donors feel needed is to ask them to make a difference in the world with their money.
Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Get David's book Visionary Fundraising at Amazon. | |||
18 Jun 2022 | For Fundraisers: The Lack Of Vision Is The Root Of All Evil! | 00:12:23 | |
JOIN THE MINOR TOUCHES TO MAJOR IMPACT FUNDRAISING ACCELERATOR TODAY. Like birds, money has wings. The more you chase it, the more it flies away! There is a lesson here for fundraisers. YOU DON’T CHASE BIRDS; YOU ATTRACT THEM. LIKEWISE, YOU DON’T CHASE MONEY FREE DOWNLOAD: The Biggest Thing That Will Keep You From Becoming Your Donors Favorite Charity: CLICK HERE Get David's book Visionary Fundraising at Amazon. | |||
04 Jul 2022 | The First Gift You Want From Your Donors: THEIR ATTENTION! | 00:15:37 | |
Join the Minor Touches To Major Impact Fundraising Accelerator The Infobesity Epidemic
Get David's book Visionary Fundraising at Amazon. | |||
25 Jul 2022 | For Fundraisers Christmas Starts In July | 00:18:40 | |
Join David's fundraising accelerator group CLICK HERE Get David's book Visionary Fundraising at Amazon. | |||
06 Aug 2022 | Someone Introduces Themselves & You Don't Even Acknowledge Them | 00:11:50 | |
FREE: Get a welcome-email-series from Omega Children Foundation Uganda that you can use to make your own: CLICK HERE Get David's book Visionary Fundraising at Amazon. | |||
28 Aug 2022 | Please Stop Telling Me You Are SO Busy! | 00:19:16 | |
A military stronghold is a fortified place so as to protect it from attack. Strongholds don’t just exist on the military battlefield, they can exist in your mind. A stronghold is a fortified house made up of thoughts. The way you think can help you or seriously hurt you. When you are being attacked, a stronghold is a great thing. But, when you believe wrong things, these ways of thinking become strongholds that keep success from breaking in on you. Zig Ziglar used to call it stinkin’ thinkin’. One of the ways of thinking and strategies that will hold you back or propel you forward is that if constantly telling everyone: I AM JUST SO BUSY. David P.S. Are you doing your fundraising alone without a trusted coach? Consider joining the Minor Touches To Major Impact Fundraising Accelerator with me. POPULAR POSTS FROM DAVID L OAKS: Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's book Visionary Fundraising at Amazon. | |||
19 Sep 2022 | Tim Kachuriak of NextAfter | 00:41:12 | |
Tim Kachuriak is the founder and Chief Innovation and Optimization Officer for NextAfter, a fundraising research lab and consulting firm that works with businesses, nonprofits, and NGO's to help them grow their resource capacity. POPULAR POSTS FROM DAVID L OAKS: Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's Latest Posts In Your Inbox Each Week Get David's book Visionary Fundraising at Amazon. | |||
04 Oct 2022 | Countdown To The Money: Week 13 | 00:13:29 | |
"Overdosing" on stories in October and November will help you achieve something successful visionaries possess called outcome independence. Outcome independence describes the state of being where no matter what happens in your fundraising, you live secure in yourself. It starts when you know your mission is divine. And, when you know that you have told way more stories than you have asked for money, you gain the self-assurance that allows you to focus less on what others think about you and more on the success of your vision. Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's Latest Posts In Your Inbox Each Week Get David's book Visionary Fundraising at Amazon. | |||
10 Oct 2022 | Countdown To The Money, Week 12: Email Templates | 00:09:28 | |
When so many of us started in fundraising, we sat at our computers and typed out plain and what we thought were boring emails to our donors. And we raised money. But as soon as we could afford it, we moved up to email templates in our CRMs or email marketing platforms. These templates made us look professional! They allowed us to easily plug in images, fancy text, links, and other elements. But we didn't know that these templates were hurting our fundraising. Research proves over and again that these email templates hinder the success of our fundraising. Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's Latest Posts In Your Inbox Each Week Get David's book Visionary Fundraising at Amazon. | |||
17 Oct 2022 | Countdown To The Money, Week 11, Get Lead Gifts | 00:10:34 | |
Your end-of-year campaign can make or break your organization this year. It can also determine your level of success in 2023. In week eleven your end-of-year fundraising initiative should be a top priority in your thinking. Your goal should be to get at least 50% of your initiative funded before you share it with your larger audience. When doing this, you are taking advantage of the "proximity effect." Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's book Visionary Fundraising at Amazon. | |||
24 Oct 2022 | Countdown To The Money, Week 10: Envelope | 00:20:29 | |
Siegfried Vogle's Handbook of Direct Mail "In over thirty years in the direct mail industry, we've discovered that a letter (more often than not) will perform better – securing more leads, members, subscribers or purchasers than a postcard or self-mailer, even when the increased costs of postage, printing, and mailing are taken into account." Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's Latest Posts In Your Inbox Each Week Get David's book Visionary Fundraising at Amazon. | |||
01 Nov 2022 | Countdown To The Money, Week 9: Your Appeal | 00:25:57 | |
Once upon a time, something that someone else considered important happened. It had nothing, in particular, to do with you. But it was written by a skilled copywriter, so of the equivalent of 174 newspaper's worth of information you were bombarded with today, you noticed it. THIS IS A STORY YOU WILL NOT ACT ON.
Get David's book Visionary Fundraising at Amazon. | |||
11 Nov 2022 | Countdown To The Money, Week 7: The Wrong Pronouns In Your Appeal Can Hurt You | 00:13:31 | |
View the appeal and post here. MORE POPULAR POSTS FROM DAVID L OAKS: Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's book Visionary Fundraising at Amazon. | |||
19 Nov 2022 | Countdown To The Money, Week 6, Ask Donors For What They Have Lots Of | 00:20:56 | |
The key to feeling great about asking people for money is to ask them for something that they have lots of. Great fundraisers work hard to know what their donors have in abundance, and then ask them for that. Some of your donors have lots of $5 gifts and when you ask them, they will gladly share one with you. Some of your donors have lots of $100 gifts and when you ask, they will gladly share one with you. Some of your donors have lots of $1,000 gifts and when you ask them, they will gladly share one with you. Asking your donors for what they can contribute freely frees them from giving out of guilt. A guilt gift can be a scarcity gift, one that requires sacrifice. I believe in sacrificial giving, but to push for sacrificial giving constantly can come across as begging. Get David's book Visionary Fundraising at Amazon. | |||
28 Nov 2022 | 12 Ways Your Fundraising Writing Will Make Your English Teacher Cringe | 00:25:42 | |
1. Fundraising writing has a specific goal Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's book Visionary Fundraising at Amazon. | |||
10 Dec 2022 | Countdown To The Money: Don't Go Dark In December | 00:14:33 | |
Once you have sent you appeal, now you must spend December keeping your donors apprised of your progress. Get David's book Visionary Fundraising at Amazon. | |||
24 Jan 2023 | January: You Broke All Your Fundraising Records! | 00:14:29 | |
December was all about asking. We worked hard to tell our story, our constituent's story, our donor's story, and our legacy stories all year long. But in December, we stopped telling stories and asked for money at the end. AND, THE MONEY ROLLED IN! Successful fundraisers follow a "rhythm" of asking, thanking, and reporting. December was the biggest "asking" month of the year. Now we are in the "thanking" and "reporting" phase. How you leave this "asking" phase determines how you will land in the next "thanking" and "reporting" and next "asking" phase. Here in January, you are already priming the pump for the time when you will ask again. WHAT YOU DO NOW IS EXTREMELY IMPORTANT. "Getting That Elusive Second Gift By Writing Better Thank You's!"
Jan 2023: Don't Take Your Foot Off The Gas!
Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's book Visionary Fundraising at Amazon. | |||
14 Feb 2023 | Lori Zoss Kraska: Pumpkin Spice Proposals, Me-Me-Mo, & Brevity | 00:26:50 | |
Lori Zoss Kraska, MBA, CFREAuthor/Advisor/Speaker/Revenue Generator for Purpose Driven Organizations and Their Executives Get David's book Visionary Fundraising at Amazon. | |||
02 Mar 2023 | The One Superpower You MUST Master As A Fundraiser | 00:09:49 | |
What is the ONE superpower you must master as a world-changing fundraiser? For those who are inspired, the motivation to act is deeply personal…Those who are inspired are willing to pay a premium or endure inconvenience, even personal suffering. Those who are able to inspire will create a following of people—supporters, voters, customers, workers—who act for the good of the whole not because they have to, but because they want to. Sinek, Simon. Start With Why
Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's book Visionary Fundraising at Amazon. | |||
06 Mar 2023 | You Don't Chase Birds You Attract Them! | 00:08:43 | |
If you believe that money is the answer, you will chase it. If you are a visionary, you will attract it.
Solomon compares chasing money to the futility of chasing birds. Like birds, money seems to have wings. The more you chase it, the more it flies away. Can I get a witness? You don’t chase birds; you attract them. You don’t chase money; you attract it.
Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's book Visionary Fundraising at Amazon. | |||
13 Mar 2023 | Describing A World Where Your Nonprofit Is Not Needed: VISIONARY! | 00:10:34 | |
Stories: The Currency Nonprofits Collect To Pay Their Donors Your Response To A Gift Speaks VOLUMES Why Your Nonprofit MUST Be Able To Describe A World Where It Is NOT Needed Stop Asking Donors To Help You Help People Do I Have To Meet With Donors Face-To-Face? Get David's book Visionary Fundraising at Amazon. | |||
20 Mar 2023 | Mariah Monique: Value, Pitch Decks & LinkedIn | 00:29:00 | |
Mariah Monique is the founder and CEO of The Sponsorship Catalyst, funder, and coach. She helps nonprofits position themselves to secure event sponsorship. Get David's book Visionary Fundraising at Amazon. | |||
29 Mar 2023 | Feedback & The Prevalence of Mediocrity | 00:15:43 | |
When it comes to the pursuit of excellence we need feedback. But it needs to come from the right people. Get David's book Visionary Fundraising at Amazon. | |||
11 Apr 2023 | Want To Learn Something: TEACH IT! | 00:10:27 | |
When: 2nd Tuesday of each month Time: 1:30 - 2:30 Eastern Standard Time Where: https://us06web.zoom.us/j/4629843869 FREE CLASS! You are welcome to attend! My goal: To walk with you through history and ancient texts to challenge you to see visionary fundraising as the privilege of working with God (the Universe!) for divine purposes. I want you to see yourself as a fundraiser, doing something divine, challenging people to have actions that open the door for out-of-this-world resources; Both for you AND the folks who give! You will see that you are one of long line of visionary history makers like Jesus, Paul the Apostle, King David, Elijah and Martin Luther King. I am going to walk you through the stories of history and challenge you to see them from the vantage point of a fundraiser. Likely, this is something you have never done. Looking at these old stories in a new way will fill you with the confidence to approach your fundraising with a new zeal and joy. Visionaries who are called to make change happen are also always have to fund that vision for change. I believe that when you see that this is God’s chosen way to do His business, you will be filled with the kind of faith that moves mountains, and gets you the money you need to fullfill your mission. Hope to see you today! Get David's book Visionary Fundraising at Amazon. | |||
16 Apr 2023 | When You Don't Understand "Compelling" You Will Be Ignored | 00:17:44 | |
If you don't understand "compelling" you will be ignored. 1. Lack of specificity: A vision that is too vague or general can be uninteresting. 2. Lack of emotional appeal: A vision that fails to connect with people on an emotional level is likely to be uninspiring. 3. Lack of relevance: A vision that is not relevant to the audience or doesn't address a pressing need may not resonate with potential donors. 4. Lack of authenticity: A vision that is not authentic or does not align with the values and mission of the organization may come across as insincere or opportunistic. 5. Lack of creativity: A vision that is not creative or innovative can be dull and uninteresting. 6. Lack of storytelling: A vision that doesn't inspire storytelling will be ignored. Get David's book Visionary Fundraising at Amazon. | |||
17 Apr 2023 | What You DO Is Boring; What You Achieve Is Compelling! | 00:13:38 | |
Fundraising as a visionary for your mission involves being crystal clear around four things. The first two are:
The answer to the above two things provide two of thethe four pieces of collateral that ignite your visionary capacity:
Get David's book Visionary Fundraising at Amazon. | |||
18 Apr 2023 | Boring Fundraisers & Boring Bricklayers! | 00:09:20 | |
A powerful vision statement is your “big picture.” When the people gathered around you see what they do as a part of the big picture, they are energized to tackle the smallest of details and the largest of challenges. This statement helps everyone connect their job to the results of your organization.
Bricklayer #3 is a visionary. He shows up every day focused on his hoped-for future. I like to imagine another bricklayer who takes it even further: Bricklayer #4: “I’m building an amazing cathedral that will launch a worldwide movement to change the world!”
Get David's book Visionary Fundraising at Amazon. | |||
19 Apr 2023 | The Difference In Mission & Vision & Why It Matters | 00:11:03 | |
People get so confused when it comes to what is "vision" and what is "mission." Getting clear on what you do helps you get clear on what you aim to accomplish. This concise statement clearly describing what you do serves as tangible proof that you have a plan for achieving/accomplishing your vision. Your well-thought-out mission statement seals the deal and puts donors in a check-writing mood. Without an engaging mission statement, you will come across as a foolish dreamer with no capacity to make your vision happen. Get David's book Visionary Fundraising at Amazon. | |||
20 Apr 2023 | Visionaries Always Get More Money Than Missionaries | 00:13:43 | |
Some of these mission statements and their corresponding vision:
Your mission and vision above can be reworded in many different ways:
Get David's book Visionary Fundraising at Amazon. | |||
21 Apr 2023 | One-Liners, Pizza Boxes & Fundraising | 00:20:06 | |
Some of my students have pulled in new donors with their one-liners while they waited in the supermarket line. Here are a few:
Get David's book Visionary Fundraising at Amazon. | |||
24 Apr 2023 | Donors Wonder Why You Do What You Do: TELL THEM! | 00:10:02 | |
Once you have an effective and engaging one-liner, people will be curiously drawn in and want to know more. Astonished, they will want to know why you do what you do. Your story answers this question. Answering the “why” question in your potential donor’s mind will get you engagement. People don’t buy into what you do; they buy why you do it…the goal is not to do business with people who want to buy what you have. But to do business with people who believe what you believe. - Simon Senik When told effectively, your story allows donors to see why what you do matters and why you serve in your organization. Before donors buy into your vision, they buy into you. People buy into you and your why before they buy into your vision. Get David's book Visionary Fundraising at Amazon. | |||
25 Apr 2023 | Brevity & The Curse Of Being Ignored | 00:10:30 | |
Successful visionary fundraisers embrace brevity as their friend. Get David's book Visionary Fundraising at Amazon. | |||
26 Apr 2023 | The Truth Will Set You Free But First It Will Make You Miserable! | 00:10:06 | |
Truth can be difficult to accept and confront, but ultimately leads to liberation and a sense of relief. Get David's book Visionary Fundraising at Amazon. | |||
27 Apr 2023 | The Truth Will Set You Free But First It Will Make You Miserable #2 | 00:07:08 | |
Truth can be difficult to accept and confront, but ultimately leads to liberation and a sense of relief. Get David's book Visionary Fundraising at Amazon. | |||
28 Apr 2023 | The Truth Will Set You Free But First It Will Make You Miserable #3 | 00:10:26 | |
Truth can be difficult to accept and confront, but ultimately leads to liberation and a sense of relief. Get David's book Visionary Fundraising at Amazon. | |||
01 May 2023 | Rumpelstilsken: The Truth Will Set You Free | 00:10:47 | |
Truth can be difficult to accept and confront, but ultimately leads to liberation and a sense of relief. Get David's book Visionary Fundraising at Amazon. | |||
08 May 2023 | How Do I Get Confidence To Fundraise? | 00:08:19 | |
In my life as a nonprofit consultant, I have learned that most nonprofit leaders spend their lives trying to get the money they need, but they never learn how fundraising works. Get David's book Visionary Fundraising at Amazon. | |||
09 May 2023 | Preparation Drives Confidence | 00:07:12 | |
Most nonprofit leaders spend their lives trying to get the money they need, but they never learn how fundraising works. Get David's book Visionary Fundraising at Amazon. | |||
10 May 2023 | You Must Pay The Price For Confidence | 00:07:39 | |
The competence that will fill you with confidence will cost you. Get David's book Visionary Fundraising at Amazon. | |||
12 May 2023 | Why Being Visionary Fills Your Bank Account | 00:08:56 | |
How is it that some leaders see an injustice or problem in the world, dream of it being fixed, and share that dream in such a way that people enthusiastically empty their treasure chests to make it happen? How do fundraisers take donors from an initial gift of less than $100 to six, seven, and eight-figure gifts? And how do those same fundraisers get a chunk of those same donors’ estates when they pass? The answer has to do with their power to be visionary. The one superpower all over-the-top fundraisers master is the art of being visionary. Get David's book Visionary Fundraising at Amazon. | |||
15 May 2023 | Why Being Visionary Fills Your Bank Account #2 | 00:08:06 | |
Visionary fundraisers describe a world where their mission is no longer needed. Describing a current problem as solved in the future makes you visionary. Ordinary people and fundraisers easily see problems, but visionaries see and describe solutions. Describing a world where your organization no longer needs money requires faith, confidence, and a proven visionary plan. Describing a current problem requires no gifting but seeing that problem as solved requires special vision. A vision is what the world would look like IF what you are doing fixes the problem. What the world would look like when the injustice you are addressing no longer exists is a vision. It is a picture of the future you are trying to create and what life will be like when you get there. Seeing the world where you solve the problem you address is attractive to donors. When visionaries need resources, donors show up in spades. Get David's book Visionary Fundraising at Amazon. | |||
16 May 2023 | Why Being Visionary Fills Your Bank Account #3 | 00:06:08 | |
Visionary fundraisers describe a world where their mission is no longer needed. Describing a current problem as solved in the future makes you visionary. Ordinary people and fundraisers easily see problems, but visionaries see and describe solutions. Describing a world where your organization no longer needs money requires faith, confidence, and a proven visionary plan. Describing a current problem requires no gifting but seeing that problem as solved requires special vision. A vision is what the world would look like IF what you are doing fixes the problem. What the world would look like when the injustice you are addressing no longer exists is a vision. It is a picture of the future you are trying to create and what life will be like when you get there. Seeing the world where you solve the problem you address is attractive to donors. When visionaries need resources, donors show up in spades. Get David's book Visionary Fundraising at Amazon. | |||
17 May 2023 | Why Being Visionary Fills Your Bank Account #4 | 00:06:08 | |
Visionary fundraisers describe a world where their mission is no longer needed. Why would exceptional leaders need to clearly define[KH1] a world where their organization or mission is no longer needed? Because this future-looking ability is the essence of vision. Get David's book Visionary Fundraising at Amazon. | |||
18 May 2023 | How Being Visionary Fills Your Bank Account #5 | 00:07:45 | |
Visionary fundraisers focus on what they aim to produce, NOT what they do. The visionary has to do the hard work of imagining and expressing what they aim to produce or make happen. Get David's book Visionary Fundraising at Amazon. | |||
19 May 2023 | How Being Visionary Fills Your Bank Account #6 | 00:07:06 | |
Visionary fundraisers focus on what they aim to produce, NOT what they do. The visionary has to do the hard work of imagining and expressing what they aim to produce or make happen. Get David's book Visionary Fundraising at Amazon. | |||
22 May 2023 | Bartenders, Barista's & Visionary Storytelling | 00:05:46 | |
Visionary fundraisers harness the power of story & storytelling. If your bartender or barista is wise, they will never let you see the jar empty. And what is inside that jar (pennies, nickels, dimes, or dollar bills) is extremely vital. What’s up with that? Your bartender or barista knows something that you, as a fundraiser, may not know. Here’s what they do. Before you arrive, before anyone leaves them a tip, they put their own money in the jar. This is well known as “salting the jar.” They are well aware of the visionary effect it will have on you. When you see the jar, and it is empty, they know it gives you a vision of something. An empty jar tells you that tipping is not something that people do here. When you see an empty “tips” jar, you are less likely to leave a tip. Get David's book Visionary Fundraising at Amazon. | |||
23 May 2023 | Social Proof, Being Visionary & Fundraising | 00:08:38 | |
Visionary fundraisers harness the power of story & storytelling. ● TV sitcoms of yesteryear have laugh tracks (they are telling you that you should think this is funny and laugh) ● We buy on Amazon after we read the product reviews ● PBS spends so much time on their telethon telling you who just gave ● A little plug-in comes on when you visit your travel website, telling you that ten people just booked rooms at that same hotel ● Engaging websites show happy customers consuming their product or service Social proof is visual storytelling. Visionaries harness the power of social proof through storytelling in their fundraising. Storytelling is how we give our potential donors the gift of going second. Get David's book Visionary Fundraising at Amazon. | |||
24 May 2023 | 5 Stories Visionary Fundraisers Should Be Telling | 00:09:44 | |
Nothing has the power to propel the urgency of your mission more than telling the right visionary stories at the right time. Nothing inspires action for the greater good more than visionary stories.
Get David's book Visionary Fundraising at Amazon. | |||
25 May 2023 | Visionary Storytelling Traps | 00:07:16 | |
Here lies a trap that fundraisers fall into. They tell stories, yes, but the stories are about themselves, their staff, their buildings, their classes, their programs, their degrees, and their equipment, ad nauseam. A visionary fundraiser understands the difference between telling people more information and telling a visionary story. Get David's book Visionary Fundraising at Amazon. | |||
26 May 2023 | Can You Say Thank You In A Visionary Way? | 00:07:04 | |
Visionary fundraisers harness the power of an excellent thank-you. Understanding the power of being visionary in saying thank you begins with understanding that donors don’t really give to you or your organization. Donors give to their values through your organization. Being visionary in saying thank you begins when you get this: Get David's book Visionary Fundraising at Amazon. | |||
29 May 2023 | The Visionary's #1 Tool: STORYTELLING! | 00:05:42 | |
Stories possess a spark, a power: to comfort, connect, destroy, transform – and even to heal. Bobette Buster The better you are at storytelling, the more money you will raise. No-holds-barred, totally guaranteed. Get David's book Visionary Fundraising at Amazon. | |||
30 May 2023 | How To Use "ONE" To Stop Being Ignored | 00:08:42 | |
When storytelling happens in spontaneous ways, it is usually engaging and powerful. But sometimes, when visionaries intentionally try to tell a story for impact, something gets lost. In trying to be powerful and moving in telling their stories, visionaries can become academic and boring. I use a simple formula to help fundraisers overcome wrong tendencies and consistently get stories that promote engagement. The attributes can come in any order, but they are always there: Engaging Story = One + Normal + Explosion + New Normal + Hero Today's show: ONE Get David's book Visionary Fundraising at Amazon. | |||
31 May 2023 | Fundraisers Who Ignore ONE Are Ignored! | 00:07:58 | |
In 1979 Mother Teresa of Calcutta accepted the Nobel Peace Prize on behalf of “the hungry, of the naked, of the homeless, of the crippled, of the blind, of the leprous, of all those people who feel unwanted, unloved, uncared-for, thrown away of the society, people who have become a burden to the society, and are ashamed by everybody.” But she totally understood the power of this focus on the one: I never think in terms of a crowd but of individual persons. If I thought in terms of crowds, I would never begin my work. I believe in the personal touch of one. - Mother Teresa of Calcutta When a story is about the many, it diverts and dilutes our attention. But when a story focuses on the one, the numbers, stats, and facts are illuminated, and we are engaged. All engaging visionary stories focus on the power of the one and not the many. Get David's book Visionary Fundraising at Amazon. | |||
02 Jun 2023 | Look Me In The Eye & Tell Me You Don't Love Me! | 00:07:16 | |
The photos you use in telling your stories should also focus on the one. "Look me in the eye and say that." What is it about making direct eye contact that so dramatically affects our perception of truth? Such is the case with your photos. The most powerful photos that will help you overcome being ignored have: ● One subject ● A shot of the subject's face that reveals their true emotion ● Eye contact Always work to tell stories about individuals or issues at a scale your donors can grasp: one. Get David's book Visionary Fundraising at Amazon. | |||
01 Jun 2023 | All Stories Have A Beginning, Middle & End | 00:05:50 | |
Understanding engaging storytelling that fuels engagement has driven me. In the Minor Touches Major Impact Fundraising Method, we use a simple formula to help fundraisers overcome wrong tendencies and consistently get stories that promote engagement. The attributes can come in any order, but they are always there. Engaging Story = One + Normal + Explosion + New Normal + Hero All stories have a beginning, middle, and end. They don’t have to follow that order, but they all have these elements. A story is about a person who encounters obstacles and overcomes them. In storytelling, that obstacle is often called the inciting incident. In my storytelling equation, the “explosion” is the inciting incident. So, a story is about a (one) person (normal) who encounters some challenge (explosion) and rises to overcome it (new normal). Get David's book Visionary Fundraising at Amazon. | |||
05 Jun 2023 | How Obama & Churchill Used Snap, Crackle, Pop To Stop Being Ignored | 00:05:06 | |
For thousands of years, the number three has been imbued with a mystique, a power that has seen it placed at the center of rules governing effective communication within all aspects of culture. From rhetoric to religion, mastery of the rule of three is the key to power. Rule Of Three Agency
As a visionary storyteller, there is a “rule” that grew out of ancient storytelling tradition called the rule of three that you should be familiar with. Over centuries of time, ancient storytellers learned that there was power in stories, characters, and events when told in groups of three. Get David's book Visionary Fundraising at Amazon. | |||
06 Jun 2023 | If You Don't Have Rhythm You Can't Dance...Or Fundraise! | 00:07:33 | |
Accomplished musicians, poets, doctors, architects, rappers, and African American preachers understand and harness the power of rhythm. So do visionary fundraisers. Fundraisers who don’t understand that there is a rhythm to fundraising remain stuck on one beat, struggling to get the masses to march to their drum. Like music, the visionary fundraising rhythm has a dominant element that the other elements interact with. Don’t miss this. The one dominating element in the visionary fundraising rhythm is reporting (read storytelling). The elements of a visionary fundraising rhythm are: ● Reporting - storytelling ● Asking - appeals ● Thanking - thanking the donor for making an impact Get David's book Visionary Fundraising at Amazon. | |||
07 Jun 2023 | The Secret Sword Of Unfinished Stories | 00:09:09 | |
Occasionally, when telling a story, I can tell when my listeners are leaning in, hanging on every word, and ready for the climax. It’s at the height of that moment that, for fun, sometimes I will say, “I can tell you all are not into this; I will finish this story later.” I always love it when my listeners gasp and demand that I finish my story. Get David's book Visionary Fundraising at Amazon. | |||
08 Jun 2023 | Great Visionaries Steal From Other Visionaries! | 00:10:17 | |
Powerful visionaries are always about getting themselves an education. You need to find other visionaries in the fundraising world and learn from them. And, if they have created a “wheel” that you need, it saves you the trouble of creating it yourself. Steal it. As you experience, study and “steal” from them, you will want to save your “thefts” in a file for the time when you can use them. This file has many names, one of which is “swipe file.” Keep a swipe file. It’s just what it sounds like - a file to keep track of the stuff you’ve swiped from others… see something worth stealing? Put it in the swipe file. Need a little inspiration? Open up the swipe file. - Austin Kleon Get David's book Visionary Fundraising at Amazon. | |||
09 Jun 2023 | Why I Am Lit At Both Ends & Burning In The Middle | 00:08:29 | |
I am a visionary on a mission, and I am passionate about my message. I am driven by a fiery vision of you and a million like you, changing history with your ideas and leadership. I see us unleashing the most generous generation in the history of the world. Without you, my vision cannot happen. My mission is to help you. When visionaries dream, the world gets changed. When visionary fundraisers find their stride, they inspire the most unlikely people to work together, and shared beliefs and hopes explode into action. Visionary fundraisers who get the money they need for their mission feed, heal, shelter, educate, inspire, enlighten, and nurture the world. Get David's book Visionary Fundraising at Amazon. | |||
12 Jun 2023 | Why I am Lit At Both Ends & Burning In the Middle #2 | 00:09:23 | |
I burn with a passion to see the world’s visionaries funded. It is now my purpose in life. What if we could multiply your impact on your city and country? That is a powerful and motivating vision for me. How exciting! Unleashing the most generous generation in the history of the world is my everyday vision. This will only happen through people like you who have the heart; they just need a plan. Get David's book Visionary Fundraising at Amazon. | |||
13 Jun 2023 | Living Under The Tyranny of the Urgent | 00:07:41 | |
The top reason that nonprofit organizations and visionary leaders don’t get the money they need is simple; they don’t have a plan; they are flying by the seat of their pants. Get David's book Visionary Fundraising at Amazon. | |||
14 Jun 2023 | Empathy, Sympathy, Authority & Your Story | 00:10:47 | |
When you tell your personal journey story as a part of nonprofit fundraising, it can have a significant impact on donors' empathy and connection with your cause. Sharing your own experiences and motivations can help potential donors understand the passion and commitment that drive your involvement in your mission. Get David's book Visionary Fundraising at Amazon. | |||
15 Jun 2023 | Bud Light, Donor Avatars & Fundraising | 00:11:40 | |
As I record this, Anheuser-Busch, the parent company of Bud-Light beer, has lost $27 billion in market value. The losses began with the company’s decision to partner with a cultural influencer that was met with a backlash from a large swath of its customers. It is possible that Anheuser-Busch was aware of the potential backlash, but partnered with the influencer, anyway. I could see this as a sign that the company is trying to appeal to a more progressive customer base. However, it is also possible that the company simply misjudged the situation and underestimated the potential for backlash. I think the latter is the case and the whole situation caught them by surprise. The surprise revealed that they don’t know their customer base. The controversy has shown the need for businesses to understand customer needs and preferences. More than ever, businesses must be aware of their customer segments. What can fundraisers learn from the situation? KNOW YOUR DONORS! You should have a donor avatar (profile) that helps you best understand your donors and the things that they value supremely. Having a donor avatar is something I teach in the second step of The Minor Touches Major Impact Fundraising Method that I teach. It is one of the four pieces of collateral that will ignite your visionary fundraising ability. A donor avatar lists the facts that may be true about almost all your donors. These are the facts that distinguish them from the rest of the world. Get David's book Visionary Fundraising at Amazon. | |||
26 Jun 2023 | Attractive Experts & Being A Voice For The Voiceless | 00:11:06 | |
The first step in the Minor Touches Major Impact Fundraising Method is to become the attractive expert. Get David's book Visionary Fundraising at Amazon. | |||
27 Jun 2023 | Beyond Fundraising: Spearheading A Movement! | 00:08:58 | |
Visionary fundraisers don't just raise money, they spearhead movements. Get David's book Visionary Fundraising at Amazon. | |||
28 Jun 2023 | Avatars & Guiding Principles | 00:15:24 | |
Step one of the Minor Touches Major Impact Fundraising Method is to become the attractive expert. There are four pieces of collateral that will ignite your ability to speak as this attractive expert:
Get David's book Visionary Fundraising at Amazon. | |||
29 Jun 2023 | Becoming The Attractive Expert & Your Case For Support | 00:07:58 | |
One of the pieces of collateral that will help you become the attractive expert, step one of the MTMI Fundraising method, is your "Case For Support." Get David's book Visionary Fundraising at Amazon. | |||
30 Jun 2023 | Inside Out Storytelling | 00:14:00 | |
ALWAYS tell your stories from the inside out... Get David's book Visionary Fundraising at Amazon. | |||
03 Jul 2023 | Sharecropping & Fundraising: DON'T | 00:09:42 | |
Step 3 in the Minor Touches Major Impact fundraising method: Establish Your Platform. Michael Hyatt Get David's book Visionary Fundraising at Amazon. | |||
20 Jul 2023 | Riots, Hamburger Helper & Sponsorship | 00:09:44 | |
You can read Edwin Reinhold's article HERE. Get David's book Visionary Fundraising at Amazon. | |||
15 Sep 2023 | Smashed Arrows, Halfheartedness & Fundraising | 00:06:49 | |
The one thing that will impact your beneficiaries the most is your visionary fundraising capacity. Visionaries attract resources like a moth to a flame. Visionaries don’t believe money is the answer to their problems, they know that vision is! To help you grow in your visionary capacity, I have written Visionary Fundraising. In it, you will learn:
You can buy Visionary Fundraising on Amazon for $19.99. But, from me, you can buy the digital version (along with three bonuses) for $4.99. I think it is a steal. Get Visionary Fundraising today. To your visionary success! David Get David's book Visionary Fundraising at Amazon. | |||
17 Sep 2023 | Ballooning Priest’s Fundraising Event Kills Him | 00:13:03 | |
To fund a spiritual rest area for truck drivers, Father Adelir Antônio de Carli tied himself to over 1,000 party balloons. After taking off in a chair attached to the balloons, he reached an altitude of 6,000 meters before losing contact with authorities. An overemphasis on event fundraising can kill your major gift fundraising. Get David's book Visionary Fundraising at Amazon. | |||
21 Sep 2023 | Infobesity, Uncertainty & Fundraising | 00:12:34 | |
As we approach the year’s end, uncertainty rules. When times are good, donors give. When times are bad, donors give. But when times are uncertain, donors wait. Uncertainty makes people a little less responsive to your fundraising. And donors have ample reason to feel uncertain. ______________________________________________________________________________________ Get David's book Visionary Fundraising at Amazon. | |||
09 Oct 2023 | Death Is Cheap; Vision Is Expensive | 00:09:07 | |
When visionaries don't understand their role in bringing hope to the world, they hate fundraising. I have heard visionaries lament the need for fundraising. I have heard board members say, "I wish we didn't talk about money so much." I have heard pastors say, "I HATE talking about money." I think the sentiment is misguided. It is healthy when visionaries need money. When forward-thinking organizations need money it is a good thing. Get David's book Visionary Fundraising at Amazon. | |||
21 Oct 2023 | Poverty Porn & Lions Who Can't Write | 00:10:24 | |
The number one tool the visionary uses to stop chasing and start attracting resources is storytelling. Storytelling is the one tool that will catapult your fundraising to wonderful new levels. As visionaries harnessing the ancient power of stories, we give voice to the voiceless. Shining a light on someone’s story, we can: • Help address inequitable systems. • Change mainstream narratives. • Give opportunities to understand other people’s lived experience. What can go wrong? An old African proverb says it so well: Until the lion learns how to write, the tale will always glorify the hunter. The proverb conveys a powerful message about the importance of perspective and who gets to tell a story or shape a narrative. Get David's book Visionary Fundraising at Amazon. | |||
22 Nov 2023 | Stop Apologizing; Say Thank You Instead! | 00:03:47 | |
Instead of saying, "I'm sorry," start saying "thank you." Get David's book Visionary Fundraising at Amazon. | |||
05 Dec 2023 | THE Most Lucrative Time For Fundraising: EOY! | 00:06:01 | |
Get David's book Visionary Fundraising at Amazon. | |||
06 Dec 2023 | Beyonce, the Big-Mo & Fundraising | 00:11:16 | |
Industry leaders say that Beyonce’s overnight success happened because of her years of hard work teaching millions of people to pay attention to her. In marketing, this is called audience building. Beyoncé understood the power of the Big-Mo: MOMENTUM. She put in years of hard work to achieve the momentum that would make her an overnight success! Visionary fundraisers understand and take advantage of this kind of audience-building momentum. Get David's book Visionary Fundraising at Amazon. | |||
12 Dec 2023 | The Big-Mo: The Fundraiser's Best Friend | 00:16:40 | |
Sitting still, a powerful locomotive cannot overcome a 4X4 piece of lumber laid at its wheels. But when that same locomotive is zooming along at fifty-miles-per-hour, it can crush through a brick wall. The difference is momentum. Many times, the ONLY difference between winning and losing is not talent or giftedness. It is momentum–the Big-Mo When you have momentum, your followers perform better. When you have momentum, you look better than you really are. Ninety percent of all your success as a visionary fundraiser will come from creating momentum before asking for money. Get David's book Visionary Fundraising at Amazon. | |||
22 Dec 2023 | One Thing That Will Increase Your EOY Appeal 5X or More! | 00:07:51 | |
Visionary fundraisers know a simple yet powerful maneuver that can multiply their end-of-year appeal exponentially: NOTIFY THE DONOR BEFORE THEY RECEIVE YOUR APPEAL! Get David's book Visionary Fundraising at Amazon. | |||
15 Jan 2024 | Unleashing Your Inner Excalibur: The Power of Storytelling | 00:04:42 | |
Just like the legendary King Arthur and his mighty sword Excalibur, your storytelling is a celestial key that unlocks incredible power. Imagine storytelling as holding your very own Excalibur. When you tell a story, you're not just sharing words; you're wielding a tool that connects people and helps them make sense of their world. It's like having a superpower that brings everyone together. Get David's book Visionary Fundraising at Amazon. | |||
30 Dec 2023 | Dec 30: THE FISH ARE BITING NOW! | 00:08:10 | |
As a fundraiser you should understand that a significant number of donors make critical decisions about their charitable contributions often in the final days of the year. These donors with high capacity often opt for late year-end charitable giving. They make their charitable giving decisions on December 26, 27, 28, 29, 30, and 31st. Get David's book Visionary Fundraising at Amazon. | |||
31 Dec 2023 | Dec 31, Rats & Goal Gradient Effect | 00:06:45 | |
As humans and other animals approach reaching a goal, their efforts toward that goal increase. Rats run faster as they approach a food reward, and humans increase effort as they approach rewards or goals such as visual finish lines. Social scientists call this pattern of increased effort as we approach goals a “goal gradient” motivation. This matters to you as a fundraiser because donors are twice as likely to join your fundraising campaign when you reach 66% of your goal. Get David's book Visionary Fundraising at Amazon. | |||
06 Jan 2024 | NEVER Send Out a Naked Contribution Statement! | 00:10:04 | |
Each year as I receive contribution statements from the charities that I supported in the previous year, I am always surprised. A naked contribution statement is a printed statement of the donor's gifts for the previous year without any kind of thanks or mention of the nonprofit's "big story.” Naked contribution statements point to an overall lack of appreciation for a donor's giving and hinder the size of their next gifts. With a little effort, a short letter along with the donor's giving history for the year that includes the organization's "big story" can make a big difference in future donations. Get David's book Visionary Fundraising at Amazon. |