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DateTitreDurée
01 Aug 2019Ep 39- Spin Doctor00:53:09

 This week on Under the Influence Podcast, get ready to sweat with Maria Disla, founder and CEO of Pure Indoor Cycling Studios. Whitney and Maria put the spin on entrepreneurship.

They discuss the revival of brick and mortar businesses, how to create a personal connection with your brand, quality social engagement, and the art of avoiding burnout. 

08 Jun 202259. Scarcity Mindset: Hungover Edition00:38:00

In today’s solo, Whitney is unpacking how she shifted out of scarcity mindset by releasing the tight grip she had on her agency. She talks about her process for healing the disappointment and resentment she had been holding onto, and how shining a light on these harbored emotions allowed her to bring in new opportunities.


In this episode of Under the Influence:

  • How Whitney has experienced scarcity mindset
  • How letting go resulted in Whitney’s agency growing
  • Being radically transparent with your team
  • Healing resentment & disappointment with her agency
  • Writing exercise to unpack unhealed emotions


Resources:


Connect with Whitney:



This show is produced by Soulfire Productions

25 Jan 202386. From Growth to Exit: Lessons Learned from Building and Selling a Business with Lindsay Pinchuk00:40:45

Lindsay Pinchuk is an award-winning entrepreneur and expert in community building, marketing, and social media. With a small investment and a baby on the way, she left her job as a magazine publishing executive and founded her first company, Bump Club, which quickly grew to reach 3 million users per month and generate 7-figures in revenue year over year. Within a decade, her company was acquired by a large agency holding company. Today, Lindsay works with businesses of all sizes to build and monetize their communities through various strategies such as content, social media, email, events, partnerships and publicity. You can also catch her hosting her twice weekly podcast for female founders, Dear FoundHer. Lindsay lives in Chicago's North Shore with her husband, two daughters and mini Bernadoodle, Ollie.


In this episode of Under the Influence:

  • Building community for expecting mothers: The story of Bump Club
  • Partnering with large-name brands: Strategies and insights
  • Inside look at selling a business and the exiting process
  • Lindsay’s decision-making process and lessons learned in selling then starting fresh


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Lindsay:


Connect with Whitney:

  


This show is produced by Soulfire Productions


19 Jul 2023108. Should You Be on Threads?00:24:41

It's the episode you've been waiting for. We're talking about Threads, Meta's brand new social media app that may just put Twitter out of commission. As the owner of a creative communications agency and a social media enthusiast (maybe addict?), I knew I had to give it a try. After experimenting with it for several weeks now, I have some thoughts. So, what exactly is Threads? Should you use it? And with the rise of so many new social media platforms, including BeReal, Lemon8, and more, what does the future of social media look like?


In this episode, I chat:

  • What exactly is Threads and how is it different from Twitter
  • My predictions for the future of social media
  • Whether or not you should make Threads a part of your strategy
  • Best practices for utilizing multiple social media platforms


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

10 Apr 2019EP. 28 - Vanderpump Rules' Billie Lee's Self Love Story01:07:03

This week on Under the Influence Podcast, Whitney welcomes on Equality and Transgender Activist Billie Lee from Bravo's hit show Vanderpump Rules. Whitney and Billie Lee chat about her journey to discovery and her self love story. Billie also shares her side of constantly being in the spotlight, reality tv, and the impacts of social media on mental health. Billie Lee also shares and educates the Under the Influence listeners on the transgender community and ways in which we can help the community for the better! 

03 Nov 202276. Sex Coaching 101 with Alexa Bowditch01:00:59

Alexa is a sex and relationship by design coach and sex coach business mentor on a mission to reform sex education and sexuality expression across the globe. She is from the deep south of Louisiana and if anyone knows how to bust through taboos regarding sex, it’s her. She is known as @thatsexchick across social media and is the founder of The Sex & Love Co. Community, a NY Times featured group with love, sex & relationships as the central focus. Alexa speaks and teaches internationally on the subjects.



In this episode of Under the Influence:

  • Alexa’s origin story into sex coaching: cruise ships & BDSM
  • Working with a sex coach: deep personal & sexual development
  • Seasons and cycles of relationships & evolving with your partner
  • How high-quality friends impact your partnership & life
  • How to ease anxiety to help libido & be present in your body


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Alexa:


Connect with Whitney:



This show is produced by Soulfire Productions


21 Dec 2018Episode 14 - Covet Covet Covet00:47:33

On this week's episode of Under the Influence Podcast. Whitney interviews Sara Brooks from Covet PR. One of the top PR agencies in the nation with firms in San Diego, San Francisco, and New York! Sara tells her secrets in having grit and what it means to turn your dreams into a reality. 

31 May 2023101. Navigating Fear and Building Your Dream Life with Whitney Catalano00:51:17

Whitney Catalano is an intuitive success and alignment coach passionate about helping people radically accept themselves and create a more fulfilling, purposeful, and ease-driven life. After experiencing her own struggles with personal fulfillment in 2020, Whitney left her career as a Registered Dietician behind and began her journey to becoming a life coach. She now works with coaches, creatives, ADHD’ers, and multi-passionates to build confidence and self-trust so they can embody that person they've always dreamed of being.


In this episode, we chat:

  • Whitney’s pivot from dietician to life and purpose coach
  • Identifying the first steps to creating your dream life
  • How to overcome living in a fear and scarcity mindset
  • Overcoming the fear of making a life change


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney C.:


Resources:


Connect with Whitney E.:


More information about the show + businesses: whitneyeckis.com

16 Aug 2023111. The Link Between Money and Mental Health With Maia Monell00:38:33

Maia Monell is the Co-founder and CRO of the Nav.it Money App. Nav.it is the ultimate fitness app for your finances, helping you build good habits to live financially well. When she's not pitching, selling, and building for Nav.it, Maia is the Vice President of the Monell Foundation and Vetlesen Foundation and is the Founding Partner of private venture fund, MoDa Partners. She's devoted to closing wealth gaps perpetuated by a system not built for the majority of America and actively supports initiatives capable of making a global, lasting impact.


We also talk about:

  • The connection between healthcare, stress, and finances
  • How to be prepared for a financial emergency
  • Financial abuse and intimate partner violence
  • Financial health as a form of self-care
  • How your emotional and mental health influence spending
  • Value-driven entrepreneurship


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Maia:


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

17 Oct 2018Episode 5 - Founder of Holy Matcha, Geraldine Riduara00:58:53
Holy Matcha is one of the most, if not, the most, iconic Matcha cafe in San Diego County. Whitney chats with Geraldine Riduara, owner and founder of Holy Matcha about her beginnings in business, struggles, and how she is now a staple landmark of San Diego. They also discuss the ins and outs of being an everyday #Girlboss! 
08 May 2024141. Eckis Edge: Transforming Listeners into Customers: Funnel Creation with Podcasting00:12:09

Welcome to the latest episode of Eckis Edge! Join Whitney as she explores the dynamic world of podcasting and its potential in business growth and customer engagement.


In this episode:


  • Understanding Podcasting as a Business Tool: Discover how podcasting is more than a marketing strategy; it's a platform for authentic connection and community building. Learn how your voice can become an integral part of your brand's narrative.


  • Target Audience Insight - The Forward-Thinking Female Visionary: Get to know our primary listeners - ambitious, tech-savvy women aged 25-40 who are revolutionizing the entrepreneurial landscape. They seek actionable insights and balance between professional success and personal well-being.


  • Podcasting's Unique Appeal in Digital Marketing: Visualize digital marketing as a beach party where podcasting is the mesmerizing bonfire at the center. It's about drawing in the crowd with your unique story and vibe.


  • Building a Brand with Podcasting: Understand how each episode adds to your brand's story, transforming it into an impressive, story-rich 'sandcastle' that captivates and retains audience attention.


  • Audience Engagement through Interactive Experiences: Learn to engage listeners in a communal and interactive experience, turning each episode into a lively, participatory event.


  • Creating a Conversion-Optimized Funnel: Dive into the steps of crafting a funnel that attracts listeners, engages them, offers value, converts them to leads, nurtures the relationship, and ultimately turns them into loyal customers.


  • Engaging Content Strategies: Explore various content strategies like storytelling, interactive Q&As, practical advice, genuine conversations, educational segments, and uplifting messages to keep the audience engaged and loyal.


  • Nurturing Audience Relationships: Understand the importance of consistently nurturing the relationship with your audience through various channels like social media and email newsletters.


  • Podcasting's Role in Marketing: Reflect on how podcasting is not just a tool but a medium for genuine connection, sharing stories, and engaging deeply with your audience.


  • Conclusion and Invitation for Engagement: Wrap up with an encouraging message to dive into podcasting adventures, share stories, and questions, emphasizing the bright future of podcasting in marketing.


Join Whitney for a journey into maximizing podcasting's potential to transform listeners into customers and create lasting relationships. Let's make podcasting magic together!


Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis


👀 Follow Whitney’s journey on social


This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

07 Sep 202270. Goodbye Anxious Weekends - Hello Sunday Self Care00:24:33

With a JuneShine in hand, Whitney’s coming at you from inside her 87-degree house to talk about creating intentional weekends! Whitney shares how she’s shifted from her full-coach mode, anxiety-ridden weekends to leaning into what will nourish and fulfill her. She talks about tuning into what her body needs, getting clear on who she spends time with, and allowing Sundays to be a day all for herself.


In this episode of Under the Influence:

  • Easing anxiety by creating an intentional plan
  • Being fully present with the people in Whit’s life
  • How Whit allows Sunday to be her day
  • Which forms of self-care Whit is leaning into
  • Reflecting on the previous week & planning for the week ahead


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:



This show is produced by Soulfire Productions

26 Jul 2023109. Inside the Mind of Talent Agency Founder and CEO Pamela Zapata00:33:27

Pamela Zapata is an NYC-based talent and marketing executive who brings a unique range of experience to the table, including over 12 years of mastering influencer strategy, integrated marketing, talent relations, casting, and production for some of the biggest networks, brands, and agencies in the industry. In 2019 she founded Society 18, a bicoastal influencer management and consulting agency with a focus on multicultural and multiethnic content creators and digital strategy. Zapata leverages her unique strategic insights to maximize sponsorships and optimize campaign performance to benefit both her clients and brands.


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Pamela:


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

03 Aug 202266. How Leaning Into My Passion Blew Up My Biz00:39:53

Whitney is coming at you with a solo while in Nashville! As she’s hosting an event for Clearstem skincare, what better time to talk about event marketing and how she has expanded into hosting events. Whitney shares the breakdown of the first event she ever hosted to market her agency, the huge impact it created, and how this led her to discover her passion for hosting events.


In this episode of Under the Influence:

  • The impact of Whitney’s first event for marketing her agency
  • What Whitney has learned during her journey of hosting events
  • Realizations Whitney had about leaning into untapped talents
  • Hosting events as a form of marketing


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Resources:


Connect with Whitney:



This show is produced by Soulfire Productions


17 May 202399. Hot Shot: 6 Lessons I Learned After 6 Years of Owning a Marketing Agency00:37:45

In the 99th episode of the Under the Influence podcast, Whitney shares six major lessons she has learned from owning a marketing agency and being an entrepreneur for six years. She reflects on the numerous challenges and personal development that occurred during this time, and how she’s grown as a result.

In this episode of Under the Influence:

  • Learning how not to care about other people’s opinion of you
  • Being in the business of people
  • Understanding the importance of communication
  • How failure can lead to growth
  • What it means to be a good boss and leader
  • Overcoming the fear of failure and imposter syndrome



This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!



Connect with Whitney:



More information about the show + businesses: whitneyeckis.com

22 May 2024142. Eckis Edge: Authenticity vs. Algorithm: Bridging the Gap in Content Marketing00:12:10

Join Whitney in this riveting episode of our podcast as we explore the dynamic interplay between authenticity and algorithm in the world of content marketing. Discover how to navigate this landscape with insights and real-world examples that will help you balance staying true to your brand while mastering the digital game.

In this episode:

  • Understanding the Algorithm:Dive into the mechanics of algorithms used by platforms like Google, Facebook, and Instagram.
  • Learn why algorithms matter in dictating online visibility and engagement.
  • Real-World Success Stories:Discover how brands like Airbnb and Instagram influencers have harnessed the power of algorithms for growth.
  • Insights into their strategies and how they balance authenticity with algorithmic demands.
  • The Power of Authenticity:Explore the importance of authentic content in building brand loyalty and trust.
  • Real-world examples, such as Patagonia and the podcast "How I Built This," showcasing the impact of genuine storytelling.
  • Balancing Authenticity and Algorithm:Practical tips on crafting content that resonates with both your audience and search engines.
  • Strategies for leveraging trends and staying agile with algorithm changes.
  • Community Building in the Digital Age:The role of authenticity in creating and nurturing online communities.
  • Insights into how podcasts and social media can be powerful tools for community engagement.
  • The Future of Marketing:A glimpse into the evolving landscape of content marketing, highlighting the role of AI, personalization, and storytelling.
  • Emphasizing the need to remain authentic while adapting to technological advancements.


Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis


👀 Follow Whitney’s journey on social


This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

04 Oct 2023118. Building a Brand vs. Growing a Business With Chelsea Moon01:02:02

Over the last decade, Chelsea has had her hands in everything from influencer marketing, experiential and events, creating bespoke brand campaigns, to art collaborations with the likes of West Elm and Anthropologie, and becoming an angel investor and advisor for up-and-coming brands. As the first employee and a part of the founding team of Route, she built out and led both a world-class Marketing and Creative Department and helped take the company to unicorn status in just under 4 years, with a Series B round at $1.25 Billion. After 5 years with Route, she now consults for brands large and small on campaign strategy, events and PR, but most of all “the art of connecting”.


We also talk about:

  • Chelsea’s career and how she got started
  • Transitioning from the creative world to the tech world
  • Dealing with imposter syndrome
  • How Route was born
  • Building trust as a new brand
  • Building a brand vs. growing a company
  • How Route tells its brand story to its consumers
  • Chelsea’s predictions for the future of e-commerce in the age of social media
  • Chelsea’s best advice for building a brand
  • What does influence mean to Chelsea?


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Chelsea:


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

14 Feb 2024130. Eckis Edge: Meet My Digital Twin!00:16:45

In this premier episode of the brand new series, Eckis Edge, Whitney introduces her digital twin! Whitney’s very own twin, who will be leading the charge on the Eckis Edge series on the podcast.

Highlights:

  • Embracing the new era of AI, Whitney introduces a groundbreaking addition to the Eckis Edge series: her Digital Twin.
  • Diving into the concept of digital twins, their role in our modern era, and their fascinating intersection with podcasting.
  • An exclusive behind-the-scenes look at how 52 Podcasts makes AI-powered podcasting a reality.
  • A reflection on the evolutionary journey of "Under The Influence" and why it’s branching out with "Eckis Edge".
  • Exploring the surge of AI in entrepreneurship and its transformative impact on daily operations. **


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis

👀 Follow Whitney’s journey on social



This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

14 Dec 202281. Hot Tips on Private Equity + Raising Capital with Kira Jackson00:51:42

Over the past decade, Kira has built pioneering brand strategy for leading consumer brands, ranging from pre-revenue to public. She’s served as a founding team member and senior management in driving two agency acquisitions - the former, an exit to a strategic buyer, and the latter, via Private Equity. She is currently an investor and Head of Partnerships at RX3 Growth Partners, a leading consumer-centric Growth Equity firm co-founded by Aaron Rodgers of the Green Bay Packers, and backed by a community of professional athletes, celebrities, and institutional investors. Here, Kira oversees RX3’s value add investment strategy across its deal and operating teams.

 

Kira also works as an angel investor and strategic advisor to emerging and growth-stage brands, and is an active member of the Global Women in VC community.


In this episode of Under the Influence:

  • Kira’s career pivot from PR to PE (private equity)
  • Stages of the fundraising industry for brands
  • Framing your startup in a way that’s sexy to investors
  • Ways to invest in or advise brands
  • How Kira uses TikTok for her educational content
  • Seeking out discomfort for growth
  • The power of influence & bringing value to your consumers 


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Kira:


Connect with Whitney:

  


This show is produced by Soulfire Productions


18 May 202257. Humanizing My Anxiety00:34:57

In today’s solo, Whitney shares her recent experience with navigating anxiety and how she’s been prioritizing mental rest. She takes you through her key practices for moving through her fear, exploring how creating space to mentally purge, feeling through the emotion, and leaning into self-forgiveness have been crucial tools for her self-healing.


In this episode of Under the Influence:

  • How Whitney’s practicing mental rest for her anxiety
  • Meditation and mental mind dumps
  • The power of humanizing your fear to move through it
  • Giving yourself space to feel your emotions
  • What self-forgiveness looks like for Whitney


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:



This show is produced by Soulfire Productions

12 Apr 202396. Hot Shot: Essential Soft Skills You Need for Career Growth00:23:31

Today, Whitney is diving into another Hot Shot episode about essential soft skills and how to use them to advance in your career. Through her own experiences, Whit highlights the importance of seeking out and mastering skills that may not be directly associated with your job title. She also shares advice on how to approach bosses and ask for opportunities to grow.


In this episode of Under the Influence:

  • The importance of soft skills
  • Having a growth mindset
  • Emotional intelligence in communication
  • Being adaptable and dynamic
  • Listening and taking criticism


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:

More information about the show + businesses: whitneyeckis.com

31 Aug 202269. Uplevel Your Biz + Mindset Through Energetics with Christina Rice00:55:45

Christina is an intuitive channel, celebrity healer, the founder of Ahai™ 7D Energy Healing, and author of the best-selling book, Manifestation Mastery: How to Shift Your Reality & Co-Create with the Universe. She has been featured in top publications such as Forbes, Entrepreneur, and Buzzfeed, and is the host of her own spirituality podcast of 6+ years, Christina the Channel. 

Christina never believed in spirituality or manifestation until she reached her breaking point with multiple chronic illnesses, which led her to discover energy healing and her intuitive gifts. By age 25 she had fully healed and built a 7-figure business with the help of divinely channeled messages, energy work, brain rewiring, manifestation, and her background as a Functional Nutritional Therapy Practitioner. Christina has transformed thousands of lives and businesses by helping people expand their perception of what is possible, tap into their intuition, and master the energetics of their health, relationships, and businesses.



In this episode of Under the Influence:

  • Emotional issues & chronic illness: Christina’s healing journey
  • Energy work: rebalancing the body for healing
  • Christina’s channeled book on manifestation
  • How to make entrepreneurship an easeful journey
  • How mindset shifts will change your life
  • Having a solution mindset vs. problem mindset


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Christina:


Connect with Whitney:



This show is produced by Soulfire Productions

07 Jun 2019Ep 33- Swirl Society Founder Lisa Landers00:44:56

This week on Under the Influence Podcast, Whitney Eckis welcomes Owner and Curator of Swirl BoutiqueLisa Landers. Lisa is a stylist, content creator, founder of the Lisa Landers society, all in addition to being the owner and curator of Swirl Boutique. Lisa shares the story behind Swirl, and how she's genuine connections to grow her following. Listen to hear the hottest trends, what Bravo's housewives been buying, and what's next for Swirl Boutique. 

 

 

13 Feb 2019Episode 20 - Influence is a Business00:51:47

This week, Under the Influence Podcast, features Brittany Krystle the personal brand and growth expert. Brittany and Whitney dive into personal brands and what it really takes to grow your level of influence. Brittany even reveals her best-kept secrets on LinkedIn. Brittany has worked with Gary V and Marie Forleo and is even the host of her own podcast called Beyond Influential Podcast. Brittany gets real about the "no fluff" of building your brand online and strategy behind success! 

08 Feb 202388. Podcast Feature: Essential Lessons from Entrepreneurship00:55:03

Today, you’ll hear from Whitney as she talks with Chelsea Riffe about key aspects of starting and running a successful business. Whitney shares her experience on building a team, efficient processes, and managing money. The conversation also touches on the importance of mental health and self-care as a leader, and Whitney shares tips on how to develop a strong foundation for a business and lean into what nourishes you. Whit reflects on what she would have done differently in her entrepreneurship journey and the importance of communication and setting clear expectations. The episode is essentially entrepreneurship 101 and a must-listen for anyone looking to start and run a business successfully.


In this episode of Under the Influence:

  • Whitney’s hiring process
  • Getting feedback from your team
  • Building efficient processes & systems
  • Learning to manage money early on in business
  • Communication & setting clear expectations
  • The critical role of mental health and self-care for business leaders
  • Patience and building a strong foundation in entrepreneurship


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Chelsea:


Connect with Whitney:

  


This show is produced by Soulfire Productions

27 Jul 202265. Find Success When Emotion Meets Business with Scout Sobel00:40:12

Scout Sobel is the CEO of Scout's Agency, the founder of The Emotional Entrepreneur, which is a podcast and bestselling book, and the co-host of the popular Okay Sis Podcast. She is a trailblazer in the media industry for utilizing podcasts as a powerful form of PR.


After starting Okay Sis, which focuses on female guests, Scout fell in love with spreading women's stories and identified the rising popularity and influence of podcasting. She started Scout’s Agency with an emphasis in podcast PR for women entrepreneurs, podcasters, and brands. In 2.5 years, Scout's Agency has become the leading agency for getting women as guests on podcasts.


Scout has also lived with bipolar disorder for the last 15 years. She was once unable to function in society but after finding entrepreneurship and taking radical responsibility for her emotions, she is now able to live a life of purpose. Her debut book, The Emotional Entrepreneur, provides the mindset and emotional tools she learned from managing her mental illness that has helped her succeed in business. The Emotional Entrepreneur hit #11 on Amazon for Women in Business and the Top 100 Charts for Entrepreneurship.


In this episode of Under the Influence:

  • How entrepreneurs benefit from the podcast space
  • Scout’s journey with bipolar disorder & finding purpose in entrepreneurship
  • The link between emotions, mental health, & entrepreneurship
  • Masterminds: why you need a space to reflect & relate with other founders
  • Get to know Scout with rapid-fire questions


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Scout:


Connect with Whitney:



This show is produced by Soulfire Productions


10 Apr 2024137. Eckis Edge: How to Use TikTok for Business00:14:15

Welcome to "Eckis Edge," where we turn the latest trends into your business superpowers! Today, we're jumping into the exciting world of TikTok – the place where your brand can truly dance to its own beat. Let's get the party started! 🌈💥


Highlights:


  • TikTok is Shaking Things Up! Whitney dives into how TikTok is rewriting the marketing playbook. It's more than just dance videos, it's a goldmine for businesses!


  • Keep it Real! Learn why TikTok loves real, raw, and relatable content, and how your business can totally nail this vibe.


  • Ads That Don't Feel Like Ads: Whitney breaks down TikTok’s cool ad formats that blend right in with the fun.


  • High-Fives All Around! Building a TikTok community is like throwing a virtual party - we'll show you how to be the best host!


  • Numbers Can Be Fun! Peek into TikTok's analytics treasure chest to see what’s hot and what’s not for your content.


Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis


👀 Follow Whitney’s journey on social


This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

24 Apr 2024139. Eckis Edge: The "Unfollow" Culture00:14:02

Welcome to a fresh episode of our podcast, where we delve deep into the intriguing "Unfollow" Culture. Join Whitney as she navigates this modern digital phenomenon and uncovers the hidden opportunities it presents for personal growth and brand evolution.


Episode Highlights:


  • Understanding the 'Unfollow' Trend: Explore why more and more people are choosing to hit 'unfollow' on social media, and what this means for our digital consumption habits.


  • Social Media Detoxing: Dive into the reasons behind the rising trend of taking breaks from social media, and the positive impact it can have on our mental well-being.


  • Opportunities for Brands: Unpack how brands can adapt to this shift, moving away from sales-heavy content to creating more authentic, engaging connections with their audience.


  • Reinventing Brand Strategy: Insights into how brands can navigate the 'unfollow' wave, focusing on building genuine relationships and community engagement.


  • Content Creation Tips: Practical advice on crafting content that aligns with the values of authenticity, storytelling, and adding genuine value to the audience.


  • Personal Branding in the Digital Age: Tips for elevating your personal brand by embracing authenticity and fostering real connections with your audience.



Key Takeaways:

  • The 'Unfollow' trend is not a setback but an opportunity for personal and brand growth through authentic connections.


  • Social media detoxes can lead to a more mindful and fulfilling digital experience.


  • Brands need to focus on building genuine relationships rather than just increasing follower counts.


  • Authenticity, storytelling, and community engagement are crucial for successful digital branding in today's world.


  • Personal branding in the 'Unfollow' culture revolves around being genuine, approachable, and truly connected with your audience.



Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis


👀 Follow Whitney’s journey on social


This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

05 Apr 202395. Mastering the Self: The Journey From Playboy Model to Manifestation Coach with Andrea Lowell00:41:09

Andrea Lowell is a Self Mastery Coach from Long Beach, CA. After spending half of her life in the entertainment industry, she discovered that “having it all” doesn’t always result in happiness or fulfillment. She used her own struggle as the fertile ground for radical self improvement and personal growth and now uses her knowledge to guide countless women through their own self-mastery journey. In this episode, Whitney and Andrea discuss the freedom that comes along with truly knowing yourself as well as give tips on manifestation, gratitude, trauma, and doing the inner work.



In this episode of Under the Influence:

  • Feeling unfulfilled despite having success
  • Addiction and hitting rock bottom
  • Intention and energy frequencies
  • Practicing gratitude and manifestation
  • Healing from and letting go of past trauma



This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!



Connect with Andrea:



Connect with Whitney:

More information about the show + businesses: whitneyeckis.com

05 Feb 2024129. Inside the Acquisition of Eckis Marketing with PR Powerhouse Anna Crowe00:35:13

Anna Crowe is the founder and CEO of Crowe PR, a recognized public relations expert, best-selling author, speaker, and marketing faculty. For over 20 years, she has represented iconic brands around the globe, pivoting from a Big 4 CPA track to founding and scaling a national public relations agency.


In addition to leading Crowe and ensuring client success, Anna is president elect (and first elected female president) of the San Diego Chapter of the Entrepreneurs Organization and is an active member of the PEERS Network and digital wellness non-profit Half The Story. She is also an adjunct marketing professor at the University of San Diego’s Knauss School of Business. Her focus on developing extraordinary leaders and helping organizations thrive has led to several notable recognitions, including CEO of the Year, Best Places to Work, Women Who Mean Business, PR Team of the Year, Inc. 5000, and more.


Today we chat:

  • The acquisition of Eckis Marketing
  • Anna’s background
  • Proving ROI in marketing and PR
  • What is the Entrepreneurial Operating System?
  • Anna’s favorite entrepreneurial practices


Connect with Anna:


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

23 Aug 2023112. Scripting Manifestation: How To Write Your Dream Life00:18:17

Have you heard of scripting? It’s one of the most powerful manifestation techniques and uses the law of attraction to help you call in abundance and make your dreams a reality. This hot shot episode is perfect for anyone who struggles with visualization, feels like their intentions aren't manifesting quite as powerfully as they'd hoped, or just wants to learn other methods of creating abundance in their lives.


We also talk about:

  • What is scripting?
  • Benefits of scripting
  • How to start scripting
  • Manifestation
  • Affirmations
  • Gratitude


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

11 Sep 2019Ep 44- Cool Off00:47:45

This week on  Under the Influence Podcast, we're cooling off as summer winds down with Founder of Coolhaus, Natasha Case.    Whitney dives in with this self-proclaimed "farchitect".Natasha works as CEO, creating new products, designing merchandise and packaging, running the marketing department, building new relationships and innovating ideas that keep Coolhaus on top of its game as expansion continues. Listen as they discuss the brilliant launch (during 2009 Coachella),  and creation of Coolhaus, an awesome ice cream brand that has grown from a broken down ice cream truck to be sold in over 7,500+ grocery stores, the motivation behind the brand, the summer that changed everything, and how this boss babe grew her brand to a multi-million dollar business.

03 Oct 2018Episode 3 - CoFounder of BOOCHCRAFT Adam Hiner00:37:59

Adam teaches a little about the story behind Boochcraft and the sustainable life lessons they are teaching San Diego. 

27 Mar 2024135. Eckis Edge: The Alchemy of Storytelling: Crafting Captivating Podcasts00:16:16

In today's enlightening episode with Whitney, we dive deep into the magic of storytelling and how it can transform your podcast into a memorable and shareable experience.


Episode Highlights:

  • The Essence of Storytelling: Discover how storytelling can turn your podcast into a gripping narrative, making it stand out in the digital era.


  • Target Audience - Forward-Thinking Female Visionaries: We’re tailoring our content for women who blend personal growth with business goals, craving stories that mirror their ambition and aspirations.


  • Key Elements of Storytelling:
  • Characters: Bringing depth and relatability to your podcast.
  • Conflict: Injecting excitement and keeping listeners engaged.
  • Resolution: Providing a satisfying conclusion to your stories.


  • Crafting the Perfect Podcast Story: Learn how to use narrative arcs, descriptive language, voice modulation, and personal experiences to make your podcast engaging and authentic.


  • Storytelling in Our Blogs: Combining expert opinions and facts with engaging narratives to create compelling blog content.


Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis


👀 Follow Whitney’s journey on social


This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

28 Dec 2018Episode 15 - GO LIVE HQ00:47:17

On this week's episode of Under the Influence Podcast, Whitney interviews Promise Tangeman from Go LIVE HQ . Promise shares her story about starting a one of a kind business that helps small businesses create their perfect web presence! They also chat the ins and outs of community and what it means to give back! 

 

12 Oct 202273. Female Empowerment: Disrupting a Male-Dominated Industry with Alix Peabody00:47:42

Founder & CEO of Bev, Alix Peabody, took one look at the alcohol beverage industry and realized there was minimal out there that spoke to and about women in a positive, authentic way. She founded Bev in 2017 to change not only the drinks in our hands but also to inspire and kinder more inclusive fun in drinking culture. With a variety of refreshingly crisp, dry, and a lil’ fizzy zero sugar canned wines, Bev is on a mission to transform the industry as we know it — creating a voice for women (and good dudes!) in a fun, inclusive, and approachable way.


In this episode of Under the Influence:

  • Pool parties & fertility struggles: Alix’s origin story
  • Inspo behind Bev & focusing on brand vs. product
  • How Alix invested her 401(k) into rosé
  • Challenges of breaking into the male-dominated wine industry
  • Best way to approach growing a brand & community
  • How Alix avoids burnout & why she keeps Mondays free


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Alix:


Connect with Whitney:



This show is produced by Soulfire Productions

08 Dec 2021Ep 53- Burnout00:26:46

Whitney takes you on yet another adventure via solo episode. She shares about the immense undertaking the Get Supr launch was and reflects on social media feedback post-launch. Whitney shares about the mental and physical burnout she is experiencing, the purpose behind our burnout and provides her own three actionable tips on how you could move through your own burnout season.

Follow Along!

Whitney: @whitneyeckis

Eckis Marketing : @eckismarketing

Get Supr : @getsupr

More information about the show + businesses: whitneyeckis.com

07 Nov 2018Episode 8 - She Did It Her Way00:50:16
This week we welcome Amanda Boleyn to Under The Influence Podcast and chat about her brand, She Did It Her Way. Whitney and Amanda dive into leaving the corporate America industry and raising a business on their own terms. Amanda Boleyn has been featured on Forbes, Huffington Post, Entrepreneur and more!
10 Aug 202267. Broke & Insecure to 7-Figure Entrepreneur with Sheila Bella00:42:22

Sheila Bella is the host of the Pretty Rich Podcast, a dynamic top-rated show on iTunes for Business & Careers. She is an international conference speaker, the President of The American Academy Of Micropigmentation & founder of the Pretty Ambitious Summit.

Sheila is considered one of the leaders in the world of permanent cosmetics and beauty, having built a 7 figure beauty business in 3 years. Sheila doesn't come from money nor is she married to money. She has always believed in the American dream - having immigrated to the USA from the Philippines at age 8 with English being her 2nd language. Her journey to success is unique because she built her business through pure grit, strategy, and fortitude. 

Understanding what it's like for many beauty pros to feel underestimated & belittled, she made it her mission to help salon professionals create the lives and businesses they love. 


In this episode of Under the Influence:

  • Sheila’s story of grit & strategy in entrepreneurship
  • How your habits will lead to your success
  • Sheila’s money-making pivot during the pandemic
  • How Sheila created a wildly successful online course
  • How to grow your audience & personal brand right now
  • Get to know Sheila with rapid-fire questions


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Sheila:


Connect with Whitney:



This show is produced by Soulfire Productions

20 Dec 2023126. 5 Things I Learned From My Fuck Ups in 202300:34:52

2023 was… a year. A lot of shit went down and a lot of mistakes were made. But you know what comes with making mistakes? Lessons. Although this year put me through the wringer, it also taught me some invaluable learnings that I wouldn’t trade for the world.


Today I discuss:

  • Being quick but not hurrying
  • Being cautious of pretty words
  • All you get in the end is you
  • Learning yourself so you know what is bullshit and what isn’t
  • Taking care of YOU
  • Accepting your fuck ups



This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!



Connect with Whitney:



More information about the show + businesses: whitneyeckis.com

05 Dec 2018Episode 12 - Your Most Valuable Commodity00:43:51

Welcome back to Under The Influence podcast. This week we’re joined by Jessica Zweig. Jessica is the CEO and founder of Simply Be agency. Whitney shares insight on books she is currently reading and recommends.

17 Jan 2019Episode 17 - 2018 Social Media Recap00:58:11

This week on Under the Influence Podcast, Whitney interviews Mackenzie Ruh from Holonis to discuss social media progress and trends from 2018. Whitney and Mackenzie also chat about the projections for 2019 and how it will impact the digital space as a whole. They also chat about the up and coming new social media indexing platform, Holonis, and its goal for providing a space for its members to be seen without battling the ever-changing algorithms of social media. 

 

 

17 Apr 2019Ep. 29 - Breaking Beauty : From Beauty Editors to Professional Podcasters01:03:12

This week on Under the Influence Podcast, Whitney welcomes on the co-creators of Breaking Beauty Podcast, Jill Dunn and Carlene Higgins. Both long-time beauty editors, Jill and Carlene, have interviewed the biggest trailblazing beauty founders for magazines for more than a decade —from Emily Weiss at Glossier to Tiffany Masterson at Drunk Elephant — and they've gotten to know many of the genius creators behind the most top-shelf beauty products. Whitney, Jill, and Carlene discuss what influence means to them as well as what its been like transitioning from Beauty editor to professional podcaster! 

13 Jul 202263. Influencer to Entrepreneur with Natalie Barbu00:38:56

Natalie is an influencer turned entrepreneur. She began her social media career in 2011 on YouTube in the beauty guru phase. She has grown her following to over 360,000 followers throughout her platforms, made it her full-time job, and pivoted multiple times in her journey. She is the host of The Real Reel Podcast, a show where she speaks to entrepreneurs, business leaders, creators, and everyone in between talking about the real reel - not the highlight reel - the CEO and founder of Rella, a management tool made for influencers to run their business.


In this episode of Under the Influence:

  • Natalie’s pivot from influencer to entrepreneur
  • How to grow your social media to influencer-status
  • The future of social media
  • What qualifies someone as an ‘influencer’
  • Get to know Natalie: rapid-fire questions


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Natalie:


Connect with Whitney:



This show is produced by Soulfire Productions


22 Mar 202393. Hot Shot: Current Social Trends and the Ability to Pivot00:23:20

In this episode, Whitney discusses her decision to revise the show format by introducing shorter, solo episodes that provide helpful tips and tricks related to business, spirituality, and mental health. She reflects on current trends in the marketing world such as shifts in the creator economy, innovations in how brands are leveraging influencers, and social media platform changes. She wraps up the episode by sharing some of her current favorite podcasts, books, apps, and spiritual practices.


In this episode of Under the Influence:

  • Plans for revamping solo episodes into “Hot Shots”
  • Current marketing and social media industry trends
  • Changes in how brands are featuring creators on their platforms
  • Predictions for the future of social media
  • Learning how to pivot and letting go of what is no longer serving
  • Whit’s current favorites


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:

28 Feb 2024131. Eckis Edge: The Power of Your Voice & Building a Personal Brand00:12:21

Hosted by Whitney’s digital AI twin, in this episode we dive into the power of crafting your personal brand, using your adversity to your strength, and finding that authentic voice within.


The sneak peak:

The Power of Authenticity in Personal Branding:

  • Going beyond visual aesthetics in a perfect-post digital era.
  • Standing out with genuine storytelling and relatability.
  • Why authenticity is the key differentiator for brands.


Evolution of Brand Narratives:

  • Shift from perfect beauty standards to craving real stories.
  • Dangers of fake branding: greenwashing & empty social justice bandwagoning.
  • Genuine connections vs. marketing tactics.


The Magnetic Pull of Unique Brand Voice:

  • Being different in a sea of similarities.
  • The pitfall of mimicry and the power of genuine self-expression.


Crafting Your Personal Brand Story:

  • Reflect on your beginnings: what ignited your passion?
  • Embrace challenges as golden threads of your brand tapestry.
  • Celebrate every milestone, big and small.
  • Paint a vivid picture of your brand's future.


The Rise of Podcasting:

  • A medium that amplifies the power of voice.
  • Creating depth and diversity in content.
  • Accessibility and intimacy of the podcast format.
  • Networking opportunities through podcast collaborations.


Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis


👀 Follow Whitney’s journey on social


This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

16 Nov 202278. Podcast Feature: Breaking Down Entrepreneurial Burnout with Chase Chewning00:36:42

If you’re an entrepreneur, it’s almost guaranteed you’ll face burnout at some point in your career. Today, Whitney shares her experience with burnout and why it’s critical that you accept and honor where you are, even if you fear that slowing down will impact your progress. She breaks down why giving yourself a break will lead to more success and a better relationship with yourself. Through this burnout season, Whit leaned into radical transparency and honesty with her team, and she discusses how it has built trust and empowered them to express their own needs.



In this episode of Under the Influence:

  • How Whitney navigated burnout as an entrepreneur
  • Why honoring your experience will lead to greater success
  • Whitney’s holistic approach to her severe anxiety disorder & depression diagnosis
  • The benefits of having a coach, mentor, and friends to hold you accountable 
  • Building trust & upleveling your team through radical honesty



This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!



Connect with Whitney:

  


This show is produced by Soulfire Productions

17 Jul 2019Ep 37- What Day Is It? with Bailey Stanworth and Jacci Rai00:52:36

This week on Under the Influence Podcast, we’re featuring another exciting crossover episode with What Day Is It? Podcast. Listen as Bailey and Jacci interview our host, Whitney Eckis. Bailey is the founder of Play Digital and State of Grace Apparel, who, along with Jacci hosts your "digital happy hour" on their podcast.

Whitney and the girls talk openly about knowing the worth of your talent, the benefits in networking,  creating a moment and an experience with events, and the social responsibility of being an influencer. If you're interested in how the Influence Movement started this episode should not be missed! 

28 Nov 2018Episode 11 - Big Things with The Bloguettes00:49:04

On this week's episode of Under the Influence Podcast Whitney chats with Lorena Garcia on the founding of The Bloguettes. Whitney also makes a special announcement that will be coming to the show! 

24 May 2023100. Becoming a Serial Entreprenista with Stephanie Cartin00:37:45

In our 100th episode, Whitney interviews none other than the incredible Stephanie Cartin. In 2012, she left her corporate career to follow her passion and launch her first business, Socialfly. She is now the co-host of the Entreprenista Podcast and has co-founded several businesses such as Entreprenista Media and the Entreprenista League, a membership community for women founders and leaders, Markid, a marketplace for parents to buy and sell new and gently used baby and kids items, and Pearl Influential Capital, a platform that allows influential investors to invest in the brands they are helping to build.


Don't forget to enter our 100th episode GIVEAWAY! We're giving away a prize worth over $1500, which includes some of our favorite products from top brands like Get Supr, Frenchie, Ballast Point, CLEARSTEM Skincare, Better Brand, and more! Follow us on Instagram (@undertheinfluence.pod) to enter.


In this episode of Under the Influence:

  • Stephanie’s journey co-founding her agency, SocialFly, and the launch of Entreprenista
  • Her struggles with infertility, motherhood, and running a business
  • Productivity tips and advice for running multiple businesses
  • Angel investing and making it more accessible for women and female-founded businesses


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Stephanie:


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

01 Jun 202258. Beyond the Highlight Reel: ED Recovery to Entrepreneurship with Ali Bonar00:41:29

Ali Bonar is CEO & founder of Oat Haus, a food company on a mission to make food fun. Their flagship product, Granola Butter, is the world's first oat-based spread. Ali created Granola Butter out of her eating disorder recovery, and is passionate about helping others with body image and food freedom. She lives in Philadelphia with her partner Eric and dog Squishy.


In this episode of Under the Influence:

  • How Ali’s eating disorder recovery led her to create Oat Haus
  • Create community by showing behind the scenes of your business
  • Real talk about the struggles of entrepreneurship 
  • How to connect with customers & leverage social media for growth
  • How to harness the power of influence & opinion leaders


Connect with Ali:


Connect with Whitney:



This show is produced by Soulfire Productions

12 Jul 2023107. Harnessing the Power of Masculine and Feminine Energy in Entrepreneurship00:25:30

In today's episode of Under the Influence, it's just you and me as we explore the realms of masculine and feminine energies. What are they, and how can we use them in our personal and professional lives? As I approach my 30th birthday (slightly freaking out), I've been reflecting on my journey as an entrepreneur and have noticed the dance between masculine and feminine energy as a recurring theme throughout my development. I've evolved from being solely in the masculine energy to finding a more harmonious balance with my feminine side. Join me as I share my learnings and provide tips on how to utilize both your masculine and feminine energies.


In this episode, I chat:

  • The pressure women feel to embrace their femininity
  • Utilizing masculine and feminine energy in business
  • Differentiating between emotions, ego, and best outcomes
  • The importance of nurturing feminine creative flow
  • Balancing energies for a sense of harmony


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

04 Apr 2019EP. 27 - A Swift Kick in the Pants with a Hug00:46:29

This week on Under the Influence Podcast, Whitney welcomes on longtime friend and ex-boss, Lexi Lomax. Lexi Lomax is the creative genius behind her 13 years strong Salon + Boutique, Ooh La La Salon and New School Beauty Mastermind program. Lexi and Whitney chat what success looks like for you and your team, bringing together beauty and business, and how to keep learning after failing! 

08 Aug 2019Ep. 40 - Gluten Free Authenticity with Tenley Molzahn01:10:21

This week on Under the Influence Podcast, we get real with Bachelor Nation’s Tenley Molzahn Leopold.  Tenley, a retired dancer and performer found herself capturing the hearts of many as a 3 time runner up through ABC’s The Bachelor Franchise. She joins Whitney as they dish on her life after The Bachelor,  blogging about her wellness journey and new adventures as a Holistic Health Coach, co-founder of The DIY Cleanse, and Co-creator of the Food Freedom Group Wellness Program!

They talk about Tenley’s path to wellness, diet and nutrition myths, the “influencer” stereotype, and breaking the Bachelor stigma.

06 Apr 202254. Stop Chasing Time with Jake Kelfer00:42:06

Today, Whitney is talking to Jake Kelfer about what is really required to create the freedom for the life we want. Jake is a lifestyle entrepreneur, business coach, and life elevator dedicated to helping people create transformational experiences and achieve their true potential through connection.


In this episode of Under the Influence

  • What happens when your dream is redirected
  • Creating the perfect schedule
  • Overcoming entrepreneurial guilt
  • How to become more productive, higher performing, and freedom achieving 
  • Growing your network and using your influence


Connect with Jake:


Connect with Whitney:



This show is produced by Soulfire Productions

30 Jan 2019Episode 18 - Inspiration with Lauren Scruggs Kennedy00:56:30

Under the Influence Podcast welcomes Lauren Scruggs Kennedy, boss babe blogger, founder of the Lauren Scruggs Kennedy Foundation, New York Times Best Selling author and fashion journalist. Whitney and Lauren discuss Lauren's tragedy and how she overcame and made a positive impact on the community. Lauren and Whitney chat about the process of Lauren writing her New York Times Best Selling book(s), cultivating her blog community, starting a product line and so much more. This episode will make you feel inspired and will also give you an insight into having an online business. 

13 Dec 2023125. Whit’s Holiday Wish List00:29:22

The holiday season is here, and if you need any last-minute gift ideas for your friends and family, I've got you covered. Today, I'm sharing my ultimate holiday wish list, which includes all my favorites and must-haves that I've been obsessing over in 2023.


Links:



This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!



Connect with Whitney:



More information about the show + businesses: whitneyeckis.com

06 Feb 2019Episode 19 - Crystals, Digestifs, & Lamborghinis, Oh my.00:55:24

This week, Under the Influence Podcast features Amber Lee Lyons, the creator of Chakra Girl Co. Amber and Whitney dive into Amber's journey of starting her business, her mission to help women reach their fullest potential by unblocking their chakras, and why it's important to be 100% authentic on social media. They also discuss the importance of crystals and how to use them. Amber and Whitney discuss influence and how to navigate this influencer space as a small business. Amber brings so much value in such a light-hearted and relatable way! 

15 May 2019Ep. 31 - DJ, Unicorn, and Brand Coach00:56:20

This week on Under the Influence Podcast, Whitney Eckis welcomes local San Diego native Ashley Spedale. Ashley is a one of kind influence that offers everything from Djing to being a personal growth brand coach. Did we mention she is also a unicorn? She enjoys adorning her daily attire with rainbows and maintaining her perfectly pink hair. Ashley shares her story with Whitney on her successful career as a makeup artist that led her to her passion of helping others find their true fulfillment in growing their businesses! 

09 Oct 2019Ep. 48 - The Wirkus Twins : Stars on Bravo's Summer House00:59:47

Ashley and Lauren Wirkus collectively known as the Wirkus Twins; identical twins born and raised in sunny so cal — Encinitas to be exact. They spent their 20s in the big apple balancing work play and chasing summer and rose in a little place called the Hamptons, ending with their casting on Bravo’s Summer House. 


The Twins join
Whitney to talk about their career shift; from working for a (literal) Shark to Bravo’s Summer House. They Also discuss how Instagram influenced their Bravo casting, social media’s shift in taking over reality TV, and the responsibility that goes along with this change.

01 May 2024140. Eckis Edge: Unfiltered Realities: The Backlash Against Perfect Online Lives00:14:42

Join Whitney as she explores the transformative shift from perfection to authenticity in our digital and entrepreneurial lives. This episode is a must-listen for anyone looking to navigate the social media landscape with a fresh, genuine perspective. Dive into a journey of self-acceptance, authenticity, and real connections.


Episode Highlights:


  • The Pursuit of Perfection: A look at how social media bombards us with images of flawless lives, and the impact it has on our perception of reality.


  • The Authenticity Wave: Discover the refreshing trend of raw, real, and relatable content sweeping across our digital experiences, offering a collective sigh of relief.


  • From Candid to Curated: Tracing the evolution of social media from its casual beginnings to the glossy, ultra-polished reality of today.


  • The Double-Edged Sword for Women Entrepreneurs: Discussing how the pressure to maintain a perfect online image affects mental health and business success.

  • The Reality Behind the Curtain: A reality check through stories of influencers whose seemingly perfect lives aren't always what they seem.


  • The Rise of Realism on Social Media: Examining the pivot towards authenticity, driven by a craving for genuine connections and content.


  • The Power of Podcasting in Authenticity: How podcasting is revolutionizing storytelling and connection for entrepreneurs and listeners alike.


  • Mental Health and Authenticity: Insights into how engaging with real, relatable content can boost our mental well-being and foster inclusive online communities.


  • Your Role in the Authenticity Revolution: Encouragement to embrace and contribute to this wave of authenticity in your own digital and entrepreneurial endeavors.



Key Takeaways:


  • The importance of authenticity in digital content and its positive impact on mental health.


  • Strategies for entrepreneurs to balance online presence with genuine self-expression.


  • Insights into how podcasting is shaping the landscape of authentic storytelling.


Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis


👀 Follow Whitney’s journey on social


This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

03 Oct 2019Ep. 47 - Heather Lake : Fox 5 San Diego Lifestyle Reporter00:55:21

This week on  Under the Influence Podcast,  Whitney is joined by San Diego's Fox5 Lifestyle reporter, Heather Lake.  Listen as they discuss the impact social media has had on her career in news media. Listen as they talk about Heather’s insane schedule as a morning news reporter, finding the time to run a charitable side hustle, balancing the mom life and career hustle including her self care routine and the importance of having one.

25 Oct 2023120. Spilling the Tea on My Death to a Decade 30th Birthday Event00:18:45

Last month I threw myself the most epic “Death to a Decade” birthday event for my upcoming 30th birthday. That’s right, I said event, not party. From conception, planning, logo design, photoshoots, speeches, and more, in today’s episode, I’m spilling the tea on how I did it all and the amazing people who helped me along the way. If you want to plan your own epic birthday event, this episode is for you!


We also talk about:

  • The “why” behind my “Death to a Decade” party
  • The design and branding process
  • The photoshoot
  • The party
  • The merch
  • The friends and family
  • Advice for throwing your own birthday event


This show is supported by:

Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

13 Mar 2019Ep. 24 - Model Success with Ex Playboy Playmate Jessa Hinton01:34:46

On this week’s episode of Under the Influence Podcast, Whitney welcomes on the model, former playmate and women’s activist, Jessa Hinton. Jessa shares her story from a successful model to empowering women via her social influence. Jessa dives into cutting the bullsh*t with influence and how she has seen the social media game changer. Jessa brings a new and refreshing look into being authentic and transparent about your story and building a true audience.

18 Sep 2019Ep 45- Guac Is Extra : The Cado Founders Anne Buehner and Mary Carr00:46:03

This week on  Under the Influence Podcast, we're getting the scoop on San Diego's newest pop-up installation and filming our first video episode! Whitney dives in with the creative minds behind The Cado. Sisters Anne and Mary also act as CEO and COO of & Boom Unlimited is a women-owned creative group, focused on making IRL moments that matter for people, places, and brands with physical spaces.

Listen (and watch) as we tour San Diego's unique pop installation and talk ways to measure the value of social media, the influencer community's impact on the marketing world, and how to maintain authenticity in creating digital content. 

We're also giving away tickets to the Cado, so be sure to check our Instagram for ways to win! 

 

 

03 Oct 2018Episode 2 - Bringing out Becca Booker00:39:11

Episode #2 // Becca Booker

 

This week on Under The Influence podcast!

 

( :48 ): Hi everyone, this is Whitney Eckis. Welcome back to Under The Influence podcast. This week we’re joined by Becca Booker. Becca owns an amazing who owns an amazing boutique social media marketing agency and a lifestyle blog. She focuses primarily in social media management based advertising. Welcome Becca to the show!

( 1:16 ): Becca Booker joins in. Whitney asks Becca to explain “BBooks”.

DISCUSSION QUESTIONS WITH Becca

( 4:20 ): Whitney asks: “Explain the Pinterest game.”

( 6:30 ): Whitney asks: “What is your top three tips to grow on Pinterest?”

( 8:13 ): Whitney asks: “How do you feel like your are leveraging Pinterest to drive this traffic to your website?”

( 10:18 ): Whitney asks: “What does influence mean to you?”

( 11:34 ): Whitney asks: “What are some ways influencers can build trust?”

( 14:17 ): Whitney asks: “What is the passion/drive behind your business?”

( 17:55 ): Whitney asks: “How can businesses and brands be involved in their community?”

( 20:40 ): Whitney asks: “Who is your favorite influencer?”

( 22:16 ): Whitney asks: “What is your favorite Instagram to stalk right now?”

( 23:35 ): Whitney asks: “What is your favorite self love wellness practice?”

( 25:38 ): Whitney asks: “Do you have any wellness practices that you practice on a daily/weekly basis?”

( 26:20 ): Whitney asks: “What are some of your favorite podcasts that you are listening too?”

( 28:21 ): Whitney asks: “Who is your favorite Kardashian?”

( 29:27 ): Whitney asks: “What is your favorite awful reality TV show?”

( 30:22 ): Whitney asks: “What is your go-to cocktail?”

( 31:33 ): Whitney asks: “What is your favorite brand of vodka?”

( 31:58 ): Whitney asks: “What are some awesome new apps/programs that you are obsessed with?”

( 35:40 ): Whitney asks: “What is your favorite social media hack?”

 

 ---

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If you have a question for us or want to request a guest, comment on our Instagrams ( @theinfluencemvmt & @eckismarketing ) or ask us in the Blogger & Biz Babes Facebook group. Thank you for listening and for your support!

17 Oct 2019Ep. 49 - Sormeh Rienne: Interior Designer of The Guild Hotel00:43:56

Sormeh Rienne’s mission is to create value by doing what is so highly prized: conveying your emotions into an experience. So that your expression becomes the experience. Enter The Guild- one of San Diego's oldest and most influential structures. Once a forgotten YMCA, turned iconic hotel. 

Join Whitney and Sormeh on a tour of The Guild. Become part of history and learn about the influence, inspiration, and the process of designing spaces that create experiences. Whitney and Sormeh discuss the design process, creating spaces that influence, using ideas that people will love, and influencing the community through design. Experience the fully filmed episode coming soon to our new YouTube channel!

 

13 Dec 2018Episode 13 - Say Byeee to Instagram00:43:26

On this week's episode of Under the Influence Podcast, Whitney and Vanessa Kynes say Byeeeee to Instagram and share all the details on how to successfully leverage online traffic from Pinterest! 

17 Apr 2024138. Eckis Edge: The Future of Feminine Leadership: What Research Predicts00:12:08

Welcome to Eckis Edge, the podcast that energizes and inspires! In this episode, we explore the dynamic and evolving landscape of feminine leadership. Grab your favorite drink, and let's delve into the exciting world of women in leadership and entrepreneurship. 🌟


Episode Highlights:

  • Women Entrepreneurs on the Rise: Dive into the growth of women-owned businesses in the U.S. and globally. Witness a new era of female entrepreneurship!


  • Tech and Digital Marketing in Women's Entrepreneurship: Explore how women are leveraging technology and digital marketing to build their empires. From social media to AI-enhanced marketing, women are leading the charge!


  • The Power of AI in Business: Learn how AI is revolutionizing content creation and personalization in digital marketing, empowering women entrepreneurs.


  • The Podcast Revolution: Uncover the explosive growth of podcasting, especially among women creators. Dive into the world of podcasting as a thriving digital platform.


  • Women in Leadership - The Stats: Understand the impact of more women in boardrooms and senior management roles. It's not just good for equality; it's great for business!


  • Well-Being and Self-Care: Remember the importance of self-care, setting boundaries, and nurturing personal growth alongside professional achievements.


  • The Future of Business: Get excited about the future! It's bright, digital, and woman-led. Women are not just participating; they're leading the way.



Key Takeaways:

  • Women are transforming the landscape of leadership and entrepreneurship.


  • The integration of technology and digital marketing is pivotal for modern business success.


  • Self-care and personal well-being are as important as professional achievements.


  • The future of business and leadership is increasingly inclusive and diverse.



Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis


👀 Follow Whitney’s journey on social


This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

01 Mar 2019Ep. 22 - Real Talk with ABC's The Bachelor Contestant Robby Hayes00:38:57

On this week's episode of The Bachelor...wait...we mean Under the Influence Podcast, we welcome on Robby Hayes! Robby was not only one of the most notable contestants on ABC's The Bachelorette and The Bachelor in Paradise but he also is the founder of his own Influencer Agency, Rebella. Listen to him and Whitney chat business start-ups, influencers, brand deals and how Robby has created an empire from his experience with reality tv. 

19 Oct 202274. Entrepreneurship: My Three Biggest Learnings00:28:39

Today, Whitney is bringing you a solo episode before she heads out for Paris Fashion Week! In this reflective share, Whit unpacks the 3 biggest lessons she’s learned as a serial entrepreneur.


In this episode of Under the Influence:

  • Grounding into reality: how fear is always bigger in our heads
  • How caring for yourself makes you a better leader
  • Releasing expectations of others
  • Staying dedicated to your vision
  • How entrepreneurship constantly tests Whit’s character


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!



Connect with Whitney:



This show is produced by Soulfire Productions

20 Jul 202264. 3 Tips That Have Upleveled My Career and Friendships00:31:26

Today, Whit is diving into a solo episode sharing 3 tips for navigating your life and starting a business in your 20s. She shares her biggest lessons on being resourceful and offering value (not just taking someone to coffee!) when networking, along with why we need to evaluate the people we surround ourselves with.


In this episode of Under the Influence:

  • How being resourceful will get you any job and any form of success
  • How to ask someone for their time, mentorship or anything else
  • How your tribe impacts your future
  • How to change your life to reflect your truest desires


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:



This show is produced by Soulfire Productions

09 Nov 202277. Work-Life Balance as a Serial Entrepreneur00:36:05

Whitney’s home from Paris and back in the thick of work and life! She brought with her a renewed mental mindset that’s invited her to explore the topic of work-life balance as you juggle multiple pursuits. Today, she’s divulging what’s on her mind — from Tom Brady’s work-life balance (or, perhaps, lack thereof) to her top 3 learnings as a serial entrepreneur.



In this episode of Under the Influence:

  • Finding self-acceptance in each season of life/business
  • How Whit avoids burnout through hiring & delegation
  • Whit’s experience with overcommitting to self-care
  • Not losing the element of fun when pursuing your passion
  • Having people in your corner who support you
  • How Whit balances being a founder & CMO


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:



This show is produced by Soulfire Productions

07 Jun 2023102. How Working Through Trauma Can Make Your Business More Successful with Kristen Cipriano00:51:32

Kristen Cipriano is a money-awakening mentor and 5D business mentor who helps CEOs develop their wealth identity and expand their income and impact. She specializes in the subtle energies of money, manifestation, and business and helps clients end unconscious cycles of sabotage or failure. They touch on topics such as self-worth, the importance of being values-aligned, and how childhood negative experiences can affect one's actions in the workplace.



In this episode:

  • Importance of having a values-aligned purpose in your work
  • The difference between knowing and embodying self-worth
  • Ensuring that you truly want what you intend to manifest
  • How generational trauma can affect your success in business



This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!



Connect with Kristen:



Connect with Whitney:



More information about the show + businesses: whitneyeckis.com

21 Sep 202272. Everyday Luxuries to Serve Yourself Better00:24:29

On today’s show, hear how Whitney has curated her “everyday luxuries” to bring her greater peace of mind and productivity. Through her sharing, she invites you to explore what small investments you can make to help you work smarter and feel aligned in what you’re doing each day.


In this episode of Under the Influence:

  • Investing in meal plans to reduce stress & eat clean
  • Therapy & coaching for mindset shifts and business trauma
  • Self-care investments that rejuvenate you
  • You deserve to let others pour into you
  • Whitney’s shift from anxiety to excitement


This show is supported by:

  • Magic Mind | Visit magicmind.co/influence and use the code INFLUENCE20 to get 40% off your first subscription or 20% off your first purchase



Connect with Whitney:



This show is produced by Soulfire Productions

03 May 202398. Pursuing Passions and Powerful Friendships with Sybil Clark-Amuti00:33:06

Sybil Clark Amuti is an executive brand strategist, podcast producer and host, philanthropist, wife, and mother. For over 15 years, Sybil has delivered world-class strategy and brand direction to some of the world’s most renown personal, corporate, and philanthropic brands, such as Scholastic, Nike, Sony Entertainment, Target, Nascar, Conde Nast, Tony Robbins, Feeding America, Red Table Talk and more.

Sybil also serves as the creator and co-host of The Great Girlfriends Show, a podcast conversation series created to connect women with daily tips and solutions for living a passionate everyday life and building a thriving business.


In this episode of Under the Influence:

  • How having a non-traditional start in your career can be used to your advantage
  • Knowing when to outsource something vs doing it yourself
  • How to have multiple passions and careers
  • Finding aligned and uplifting friendships



This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!



Connect with Sybil:



Connect with Whitney:



More information about the show + businesses: whitneyeckis.com

26 Oct 202275. Tackle Fear, Pitch Yourself, & Expand as a Freelancer with Kelsey Formost00:53:01

Kelsey Formost is a Copywriting & Marketing Expert, Podcast Host, and Mental Health Advocate who helps entrepreneurs find their voice and write words that sell (without sounding “sales-y” or feeling gross). She has been featured in prestigious publications like Business Insider, AdAge, Refinery29, and Glamour, and has spoken at some of the top marketing conferences in the country like Hubspot’s Inbound and SXSW. She’s even won awards like the Top 50 Influencer Marketing Expert in the World by industry leader Talking Influence.

Yes, Kelsey's easy-to-understand teaching style and can-do attitude have helped take struggling businesses to six figures and beyond, but her real mission is helping people find their authentic voice, so they feel deeply seen, heard and empowered every time they talk about themselves or their business. So far, Kelsey has helped over 9,000 individuals through her signature course Copy Class and has touched even more via her podcast, Find Your Magic.


In this episode of Under the Influence:

  • Hack for getting out of writer’s block
  • Pitching yourself & turning freelance into something bigger
  • How Kelsey’s podcast has allowed her brand to thrive
  • Business & soul perspectives of moving through fear
  • Who/what has influenced Kelsey the most
  • Get to know Kelsey with rapid-fire questions


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Kelsey:


Connect with Whitney:



This show is produced by Soulfire Productions

13 Mar 2024133. Eckis Edge: Getting Started with Pinterest for Business00:10:57

Join Whitney in today's episode where she dives into the world of Pinterest, giving tips on how to get started with Pinterest for your business.


Sneak peak:

  • The Evolution of Pinterest: The journey from DIY crafts to a business powerhouse, and Pinterest as a visual search engine.


  • The Pinterest Audience: The diverse range of users pinning away. How a pin is more than just an image: it's a portal.


  • Business Profile Perks: Rich insights on audience behavior, the power of running ads and using rich pins, and of branding.


  • Keyword Magic: Integrating keywords throughout your profile for optimal searchability.


  • Crafting the Perfect Boards: To embodying your brand's essence, and the importance of clear, precise board names.


  • Pin Design Essentials


  • Driving Traffic and Conversions: The art of pin descriptions, collaborating with established pinners, and the power of clear CTAs.


For a comprehensive guide on leveraging Pinterest for your business, don't miss out on the accompanying blog post!


Eckis Edge is a series on the podcast, hosted by Whitney’s digital twin as an experiment to see the power of AI in full action!


🙋🏼‍♀️ Book a call with Whitney: https://beacons.ai/whitney.eckis


👀 Follow Whitney’s journey on social


This podcast is made by 52 Podcasts, and part of the 52 Podcasts network. Want one just like it? Reach out!

29 Aug 2019Ep 42- Frenchie Party00:37:13


This week on  Under the Influence Podcast,  Whitney is joined by Forbes 30 under 30 finalist, dogmom, and Frenchie.com founder Bridget Levine. Frenchie is a dog harness and apparel brand specializing in small-medium sized dogs. Her brand is focused around the community in all ways- giving back as much as they can to the dog community and those in need, creating products that their community of friends/followers/customers will love, spreading positivity, and being a friend rather than just a company on social media.

Listen as they discuss Bridget's creative rituals and routines⁠, how she found her brands "tribe" (hint: there are a lot of cute frenchies involved", how her big risk paid off and how to start a business by being your best, intentional self.

24 Aug 202268. Taking the "Fluff" Out of Manifestation with Chelsea Riffe00:39:48

Chelsea Riffe is a Mindset + Podcast Coach helping creatives, coaches and entrepreneurs launch, grow and monetize their podcasts. She hosts the top-rated podcast "In My Non-Expert Opinion", which has garnered over 100k+ downloads, covering the rollercoaster of entrepreneurship, the fun and chaos of travel, internet culture and money, honey.  

Chelsea is an Aquarius Sun and Virgo Moon/Rising and Reflector who loves rap music, nature documentaries, mysticism, reality TV (more specifically, Below Deck), travel, podcasts, chocolate, and learning about the mind, body, spirit, and scammers.


In this episode of Under the Influence:

  • Chelsea’s grounded, accessible approach to manifestation
  • Chelsea’s #1 tip for new entrepreneurs
  • Mindset shifts: find evidence to counteract your negative beliefs
  • How to stop comparing & assuming on social media  
  • Grow your influence through authenticity
  • Get to know Chelsea with rapid-fire questions


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Chelsea:


Connect with Whitney:



This show is produced by Soulfire Productions

18 Oct 2023119. How Mid-Day Squares Is Making CPG Sexy Again With Jake Karls00:32:06

Jake Karls, co-founder of the vegan chocolate brand, Mid-Day Squares, along with his sister and brother-in-law, calls himself the "rainmaker" and resident Social-Personality. In 2018, the trio embarked on a mission to craft the world's inaugural Functional Chocolate Bars, aptly described as "everything a chocolate bar isn't, everything a protein bar aspires to be.” The social skills he acquired from running his clothing brand became a strength for Mid-Day Squares, their commitment to radical authenticity and showing the good, the bad, and the ugly. He makes noise, builds relationships, and spreads the love.


We also talk about:

  • Building trust as a brand
  • Creating loyal fans instead of customers
  • The power of storytelling in marketing
  • Showing the good, the bad, and the ugly
  • Treating your brand like a reality show
  • Should every brand practice radical transparency?
  • Jake’s biggest learning lessons from being on social media
  • Dealing with criticism, haters, and negativity
  • Jake’s predictions for the future of CPG brands
  • What does influence mean to Jake?


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Jake:


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

29 Mar 202394. From Blogger to Marketing Strategist: Building a Successful Agency with Michelle Thames00:34:01

Michelle Thames is an award-winning blogger turned online business and marketing strategist. She has helped catapult companies like the multi-million dollar beauty brand MIELLE Organics from startups to becoming household names by leveraging organic social media and digital marketing strategies. Michelle teaches creative entrepreneurs how to make their businesses more visible, attract more clients, and monetize using organic marketing and social media. In this episode, Whitney and Michelle discuss Michelle's journey from natural hair blogger to agency owner and marketing strategist. They also chat about the importance of community and the evolution of social media.



In this episode of Under the Influence:

  • Michelle’s transition from natural hair blogger to marketing strategist
  • How marketing trends changed during the pandemic
  • Utilizing Facebook and Instagram and platform demographics
  • Up and coming monetizing platforms for creators
  • Building influence through community



This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!



Connect with Michelle:



Connect with Whitney:

04 Sep 2019EP 43- I'll Bring The Tequila01:01:00

Chanel Sonego is the founder and CEO of Dames Collective, a national networking community for female entrepreneurs, innovators and side-hustlers. Chanel joins Whitney as they kick off September with some real talk. Listen along as they discuss how Chanel turned a brunch meet up into an empire, spending your time like you spend your money, how leveraging social media can help scale your business and the importance of humanizing your brand. 

 

 

 

 

07 Mar 2019Ep. 23 - Beauty Bar Chocolate00:47:02

On this week episode of Under the Influence Podcast, Whitney welcomes on Candice Puthawala, the creator of Beauty Bar Chocolate. They talk Candice's beginning in fashion and how she desired to create a new space in the wellness (and chocolate) space. Candice provides incredible value and insight into how she created her business from her passion to create a product that was both beneficial in the wellness and beauty industry. 

 

 

22 Jun 202261. Revolutionizing Refined Carbs with Aimee Yang00:36:57

Aimee Yang is the Founder and CEO of BetterBrand, a consumer food tech company working to challenge the status quo of diet and healthy eating by taking on the refined carbs industry. Born in LA, BetterBrand is transforming the most carb-heavy foods into the least, starting with bagels.


Aimee launched BetterBrand in 2021 after securing a record-breaking $1.2M pre-seed round, making Yang the first American female founder to raise over $1M in a venture-led pre-seed round across the food tech, consumer, and food and beverage industries (via Crunchbase). The round was led by VERSO Capital, placing Better Brand in a portfolio amongst unicorns Impossible Foods & Eat JUST.


Through BetterBrand, Aimee believes that unnecessary limits are meant to be broken; that everyone deserves to enjoy freedom and joy to the fullest; and that we can create a Better world, together.



In this episode of Under the Influence:

  • BetterBrand origin story: disrupting diet culture & the food industry
  • Turning a bagel into the carb equivalent of 2 banana slices
  • Bringing joy without deprivation into eating 
  • Investing in your brand at the start
  • Being movement vs. product focused


Connect with Aimee:


Connect with Whitney:



This show is produced by Soulfire Productions


03 Jan 2024127. Redefining the Skincare Industry with Hannah Minardi and Austin Wiberg00:36:55

In 2022, Austin Wiberg and Hannah Minardi, college friends turned business partners, saw a gap in the ever-growing personal care space. Together they launched Standard Self Care to create high-performance personal care products with formulas you can have the highest confidence in. Today they continue to empower consumers' self-care rituals through transparency and education woven into the DNA of their products.


Use code: INFLUENCE40 for 40% off your first purchase at standardselfcare.com


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Hannah and Austin:


Connect with Whitney:



More information about the show + businesses: whitneyeckis.com

06 Dec 2023124. How to Lower Cortisol, Reduce Stress, and Be Your Best Self with Holistic Health Coach Meghan Swidler00:26:18

As a Cornell University graduate working for a hyper-growth tech startup, everything seemed great on paper for Meghan Swidler. But she often found herself feeling disconnected, lethargic, lonely, anxious, and low energy. After meeting with a naturopath who changed her life, she set out to change her own habits and transform her body and mind through food, movement, mental/emotional well-being, and spiritual growth. She took a leap of faith and turned her passion into a profession by becoming a Holistic Nutrition Health Coach and Wellness Consultant with a focus on gut health, hormone health, cleansing and detoxification, and cellular regeneration. She now helps individuals and companies in their own transformational journeys towards better holistic health and wellness, which is the foundation of an abundant life.


Today we talk about:

  • How Megan left her venture capitalist job to follow her dream
  • Using fear as a compass instead of running away from it
  • The connection between your mental and physical health
  • The physical effects of stress on the body
  • Holistic tools to lower your cortisol levels and decrease stress
  • Meghan’s book, "From Within": the ultimate handbook for living a healthier, happier life
  • Following your intuition and trusting your gut
  • What does influence mean to Meghan?


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Meghan:


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

26 Sep 2019Ep 46- Real Estate Warrior00:47:46

 This week on  Under the Influence Podcast, we're getting real with on of San Diego's most bad-ass real estate warriors! Whitney jumps in with  Chase Cromwell, Founder, and Realtor with Cromwell Home Group. Chase is a father of five and has been a real estate warrior (as well as 9 other jobs) for 10 years. He has built two homes from the ground up (yes, with his hands) and is sharing the recipe of his success. 

Listen as Chase and Whitney talk about goal setting, the mindset and work ethic for success, how Chase turned his side hustle into an empire and the sacrifices he made for success. 

 

31 May 2019Ep. 32 - On Target with Lauren LeBouef00:45:06

This week on Under the Influence Podcast, Whitney Eckis welcomes The Target Girl, Lauren LeBouef. Lauren is a podcast host, blogger, influencer, model and Target aficionado! Lauren shares the inspiration behind the Target Girl, her blogging inspirations and how to stop comparing yourself to "that girl" on instagram. Listen to learn her favorite Target finds, confidence boosting tips (spoiler alert: it's all in the shoes), and how she used authenticity to create her brand. 

 

 

15 Nov 2021Ep 52 - Julia Broglie Co-Founder of BroglieBox00:40:55

In Episode 52, Whitney brings on Co-Founder Julia Broglie from BroglieBox to share her story behind the brand. They discuss the story behind BroglieBox and its mission to provide an all-in-one package that includes educational resources, actionable steps, and evidence-based tools to help recipients maintain mental health. Julia also shares her story as an entrepreneur from side hustle to a full-time mission-lead career as well as how entrepreneurs deal with mental health and how business impacts their own mental health.

Follow Along! 

Julia Broglie: @juls.b_

BroglieBox: @thebrogliebox

Whitney: @whitneyeckis

More information about the show + businesses: whitneyeckis.com

24 Oct 2018Episode 6 - Wine + New York Rooftops01:00:33
Under the Influence Podcast brings on Monica Woodhams from Confessions Media / Influencer Girl Lifestyle Podcast / How to Pretend To Like Sports Podcast (coming this fall)

We chat about Podcast Agencies, top influencer trends, and drunken wine rooftop adventures in New York City! 

19 Apr 202397. Creating Female Empowerment in Finance with Jennifer Pereira00:44:08

Jennifer is a Founder, advisor, and Managing Partner & Investor at Celestial Group. Having previously founded a women-focused psychedelics company, she now specializes in empowering women through investing and works to make it accessible to everyone regardless of income in an effort to redistribute wealth for future generations. Whitney and Jen discuss the challenges women face when entering the investment realm and Jennifer’s mission to “bridge the gap between Wall Street and Main Street” by helping provide access to resources and encourage wealth distribution.

In this episode of Under the Influence:

  • Jen’s background in psychedelics
  • Celestial’s mission to make investing accessible
  • Finding empowerment through financial literacy
  • How to make investing accessible for women
  • Inflation and the risk of not investing
  • Predictions for the future of wealth
  • The role of philanthropy in investing
  • Demystifying venture capital


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Jen:


Connect with Whitney:

More information about the show + businesses: whitneyeckis.com

28 Jun 2019Ep 34- Beautifully Budgeted with Carly Bandy00:41:08

This week on Under the Influence Podcast, Whitney Eckis welcomes Carly BandyCarly is a 24-year-old Atlanta native and the founder of Beautiful on a Budget - a fashion and lifestyle blog for those who wish to stay on trend, but also on budget! Whitney and Carly discuss her focus on providing her followers with affordable and attainable on-trend items. They dive into budget friendly branding, how to find collaborative resources. Listen to hear her top tips and tricks, and learn how she launched her self funded brand, along with what's next for Carly! 

08 Mar 202391. Friends With Benefits: Making Meaningful Connections Through Business00:25:34

In this episode, Whitney shares her experiences of finding supportive friendships in her 20s and 30s while developing her career as a serial entrepreneur. She shares her past struggles with maintaining long-term friendships and how some of the people she's met in business have become some of her longest and most pure friendships. Whitney shares her tips on how to cultivate similar connections as an entrepreneur and reflects on how having a few meaningful relationships can be more powerful than having many superficial ones.


In this episode of Under the Influence:

  • Experiencing isolation and loneliness in business
  • The importance of networking and making connections in business
  • How business relationships can lead to long-term friendships
  • Tips on how to make connections as an entrepreneur
  • The benefits of investing in high-quality friendships


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Whitney:


16 Jan 2019Episode 16 - Keep it 100 with Krista Williams from Almost 30 Podcast00:59:12

On this week's episode of Under the Influence Podcast, Whitney welcomes Krista Williams from Almost 30 Podcast and the Hundred Blog to the show. They talk Almost 30's iHeart Radio nomination, tips on growing your brand, Podcasting vs. Blogging, and when its time to give yourself a well deserved break! 

15 Feb 202389. My Tried and True Skincare Secrets with CLEARSTEM Founders Danielle Gronich & Kayleigh Christina00:49:26

CLEARSTEM is a skincare line co-founded by Danielle, known as The Acne Guru™, and Kayleigh, a Holistic Nutritionist. The line is designed to address both anti-acne and anti-aging concerns while avoiding hormone disruptors and harmful toxins. After a successful start with the San Diego Acne Clinic, Danielle and Kayleigh combined their expertise to help others clear their skin with CLEARSTEM. The brand has received recognition and features from top podcasts and media outlets, including Forbes and Women's Health Magazine. It has also won awards, such as the Women's Health Magazine Best Exfoliator for Acne Prone Skin.



In this episode of Under the Influence:

  • Overcoming acne struggles & founding CLEARSTEM
  • Formulating non-toxic anti-aging & anti-acne skincare
  • Building a community with empathy & education
  • Understanding root causes of acne & accelerated aging
  • Staying in your zone of genius in entrepreneurship
  • The future of CLEARSTEM: What's next?


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Danielle & Kayleigh:


Connect with Whitney:

  


This show is produced by Soulfire Productions


27 Sep 2023117. The Journey from Blog to Brand with Taylor Love00:28:24

Taylor Love is a style, beauty, and wellness influencer who is passionate about spreading love in a world that needs some light and positivity. Her podcast is titled "Girl Talk With Tay," where discussions revolve around various topics including spirituality, lifestyle, and social media. Taylor's aim is to establish a platform across all corners of the internet where women can find a source of confidence and self-assurance. Her focus is not merely on clothing or beauty products but on utilizing them as tools to help individuals step into their most confident, aligned, and radiant selves.


We also talk about:

  • How Taylor started her blog
  • Misconceptions about influencers
  • Treating your passion like a job
  • Pinterest as an underutilized platform
  • Confidence and putting yourself out there
  • Distinguishing anxiety from others
  • The mindset of having a personal brand


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Taylor:


Connect with Whitney:


More information about the show + businesses: whitneyeckis.com

15 Aug 2019Ep. 41 - Big Vic Energy with Victoria Alario00:54:25

This week on Under the Influence Podcast,we’re getting down to business with Victoria Alario.  Vic runs an online business mentoring thousands of women daily who use their network to turn social media into income.  She joins Whitney to discuss her motivation to break the boundaries of the “nine- to- five” mindset. They share that hustle mentality, talking everything from the power of the everyday influencer to using a no excuse mentality to control your business.

22 Feb 202390. Podcast Feature: Finding Balance in Managing Business and Mental Health00:37:04

In this episode, Whitney sits down with Ivey Hale for a candid conversation about the challenges of being a serial entrepreneur while prioritizing mental health. They discuss the importance of setting boundaries and priorities with your calendar, managing anxiety as an entrepreneur, and avoiding burnout. Whitney shares her tips on how to let go of control as a founder, how she manages her business while traveling, and her favorite items right now. The episode wraps up with Whitney's best piece of advice for new entrepreneurs.


In this episode of Under the Influence:

  • How Whitney structures her day-to-day as an entrepreneur
  • Creating boundaries & priorities with your calendar
  • How to avoid burnout by prioritizing mental health
  • Managing your business as a founder while traveling
  • Letting go of control as a founder and CEO
  • Productivity hacks, including investing in meal plan services


This show is supported by:

  • Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!


Connect with Ivey:


Connect with Whitney:

  


This show is produced by Soulfire Productions

15 Jun 202260. LIVE Ballast Point Tasting + Branding Chats with San Diego’s own Jeff Lozano00:54:21

Today, we’re looking at influence and marketing through the lens of the craft beer industry with brewer and brand ambassador for Ballast Point Brewing Co., Jeff Lozano.


Jeff Lozano left a career in nursing to get his foot in the door of the San Diego brewing industry any way he could. He started as a weekend night-shift janitor at Ballast Point and worked his way up to brewer within three years. Jeff has worn many hats over the years; his climb has been fueled by punk rock and relentless thirst for great conversation. Ultimately, his career has led him to become one of the faces of the brand as an ambassador and host of “Dedicated to the Craft”. The podcast reflects what he values the most – sharing great stories with great people. He lives in Normal Heights with a wife of 5 years and two children, a daughter (2) and a son (18 months).


In this episode of Under the Influence:

  • How Jeff climbed the ranks at Ballast Point Brewing
  • How the synergy in brewing is reflected in the work culture
  • The marketing and artistic branding of Ballast Point Brewing Co.
  • How storytelling + transparency on social media leads to influence
  • Whit + Jeff’s Ballast Point Brewing beer tasting


Connect with Jeff:


Connect with Whitney:



This show is produced by Soulfire Productions


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