Two Pixels Off (Michael Janda and Brad Hussey)
Explorez tous les épisodes de Two Pixels Off
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| 19 Apr 2024 | Episode 2: Afraid to Scale Your Business? Learn How to Go for No | 01:06:26 | |
Overcome the fear of hiring, master delegation, and learn how to turn rejection into a stepping stone for success. Join Mike and Brad as they discuss paradigm shifts and strategies to help you scale your freelance business or creative agency. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey | |||
| 22 Oct 2024 | Episode 29: Solving Your Clients' Nightmares: A Guide for Creative Entrepreneurs | 00:37:24 | |
In this episode, Mike Janda and Brad Hussey dive into the importance of understanding the distinction between daytime and nighttime problems in sales. They discuss how addressing the emotional 'nighttime problems' of clients can differentiate you from competitors, help in closing deals, and ensure that the solutions offered genuinely meet the client's deeper needs. The episode includes role-playing scenarios, practical examples, and a fun segment where Brad and Mike score each other's problem-solving approaches.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 30 Apr 2024 | Episode 4: Win More Projects by Understanding Buyer Decision Making | 01:00:11 | |
How can you land high-value creative projects? What factors do freelance clients consider when deciding whether to work with you? Is price the only thing that matters? And how do you compete with established creative agencies or freelancers? In this fourth episode of "Two Pixels Off," Michael Janda and Brad Hussey discussed what influences clients' purchasing decisions and why price shouldn't be the sole deciding factor. They explained that clients consider many elements, forming a pyramid with price at the base. This means freelancers and agencies should prioritize other factors such as quality, relationships, and craftsmanship to build trust and loyalty. They also offered tips on where to focus to stand out and compete successfully with larger industry players.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey | |||
| 01 Oct 2024 | Episode 26: How to Write Headlines That Convert: A Complete Guide | 00:56:05 | |
Unlock the secret to irresistible headlines! In this episode of 'Two Pixels Off', Brad Hussey and Michael Janda reveal proven formulas that turn simple words into attention-grabbing hooks. Whether it's listicles, comparisons, or the captivating 'What They Don't Tell You' approach, get ready to master the art of headlines that pull your audience in from the first glance!
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 14 May 2024 | Episode 6: "Sell benefits, not features," is a lie! | 00:53:43 | |
Sell benefits, not features is a lie! Let's discuss the age old marketing strategy of features vs. benefits. Why are people teaching to sell benefits not features? What makes your business unique? What are the benefits the client have to gain from working with you? What are the features that will make a customer choose you over your competition? In this conversation with Michael Janda and Brad Hussey, the importance of highlighting both benefits and features in creative businesses was discussed. Understanding the difference between features and benefits is crucial in creating effective marketing strategies. Mike and Brad also discussed various marketing strategies for differentiating products, focusing on the importance of understanding the target audience's emotional needs and preferences. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||
| 05 Nov 2024 | Episode 31: Building Trust With Clients as a Freelancer | 00:51:11 | |
In this episode of Two Pixels Off, hosts Mike Janda and Brad Hussey dive into the importance of building trust with clients for creative entrepreneurs. They discuss various strategies to enhance client relationships, share personal anecdotes, and explore innovative ways to foster trust and credibility in business interactions.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 21 May 2024 | Episode 7: Overcoming Creative Burnout and Getting Your Life on Track | 01:05:16 | |
In this episode, Michael Janda and Brad Hussey dive into the often overlooked but critical topic of burnout, particularly in the area of creative entrepreneurship. They share personal stories about hitting rock bottom due to self-inflicted stress, high activity levels, and creative blocks. Both recount their journeys of overcoming these meltdowns by finding a balance between their work and personal lives, managing investment yield, and prioritizing self-care. They also touch on the importance of scheduling, and how giving yourself space and grace can lead to peace and renewed drive. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 23 Apr 2024 | Episode 3: Increase Your Prices with Supply and Demand | 00:53:06 | |
How do you increase prices for creative services? Are you scared to rock the boat and ask for more money? In this episode of Two Pixels Off, Michael Janda and Brad Hussey discusses strategies for increasing freelance design prices using the concept of supply and demand. Sharing their experiences on how to price correctly by tracking and analyzing wins and losses overtime to improve revenue and profits - this is a must-listen to if you want to grow and scale your freelance and creative agency business.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey | |||
| 27 Aug 2024 | Episode 21: Pro Tips: How to Avoid the Biggest Freelance Mistakes | 00:51:07 | |
Can you count on your hands how many freelance mistakes you've made since you started? In this episode of Two Pixels Off, Mike Janda and Brad Hussey delve into the most common freelance mistakes and how to avoid them. From pricing clarity to building client relationships, they cover it all in a dynamic 30-second hot take format. This episode is not only informative but also packed with fun competitive banter.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||
| 17 Sep 2024 | Episode 24: 8 Key Reasons to Accept Projects Beyond Money | 00:49:46 | |
Why saying yes to the right projects could be your biggest game-changer! Join Mike Janda and Brad Hussey in this episode of Two Pixels Off as they reveal 8 powerful reasons to take on work beyond just the paycheck—from boosting your portfolio to unlocking unexpected opportunities.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 18 Jun 2024 | Episode 11: Business Models for Creatives: Freelancing, Boutique Agency, or Full-Scale Agency? | 01:04:20 | |
So you're solo freelancing... can't decide how and if you should scale your business? In this episode of 'Two Pixels Off,' co-hosts Mike Janda and Brad Hussey chat about the pros and cons of different creative business models: freelancing, boutique agencies, and full-scale agencies. They share their own stories and industry insights, covering key topics like income potential, managing overhead, building a personal brand, and finding that sweet spot between work and life. Whether you're into freelancing, running an agency, or dreaming of being a digital nomad, this episode has got you covered with tips on business growth, scaling, and hiring. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||
| 15 Oct 2024 | Episode 28: Maximize Your Sales: Using Proven Copywriting Formulas to Sell More | 00:50:51 | |
If you're a creative entrepreneur looking to master the art of selling, this episode of Two Pixels Off is for you... Hosts Mike Janda and Brad Hussey dive deep into powerful sales formulas that can transform your business. From PAS to FAB, BAB to PPPP, they break down each formula with real-world examples and actionable insights. You'll also hear why having a strong website is crucial for marketing and how to apply these formulas ethically in web design, marketing services, and email campaigns.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 16 Apr 2024 | Episode 1: What Is the Best “Non-Generic” Business Advice? | 01:13:54 | |
Be passionate? Hire good people? Be organized? Yada yada yada. We’ve all heard the standard stuff that people need to do to build a good business. Join Mike Janda and Brad Hussey as they discuss a few of the critical “non-standard” stuff that will help you run a creative business and be a more successful entrepreneur. Mike and Brad kickoff the episode introducing themselves and setting the tone for the upcoming episodes of the new podcast, Two Pixels Off and then launch into an actionable conversation about specific things you need to do to run a better freelance business or creative agency. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey | |||
| 09 Jul 2024 | Episode 14: The Real Value: What Creative Entrepreneurs Actually Sell | 00:49:44 | |
Uncover what clients are truly seeking from creative entrepreneurs—it isn't just logos and websites. Join Brad Hussey and Mike Janda on 'Two Pixels Off' as they cover selling strategies, sales psychology, and maximizing ROI. Discover how to sell conversion-focused designs, build brand loyalty, and ensure successful product launches. Plus, get tips on standing out in a competitive market. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||
| 19 Nov 2024 | Episode 33. LinkedIn Cold Outreach Mastery - Land High-Paying Clients from LinkedIn! | 01:02:34 | |
Are you a creative entrepreneur struggling to land high-paying clients? This episode of Two Pixels Off is your ultimate guide to mastering LinkedIn cold outreach and growing your business. In this episode of Two Pixels Off, Michael Janda and Brad Hussey share powerful strategies for creative entrepreneurs looking to grow their business and land high-paying clients. This episode is packed with actionable tips to help you succeed whether you're a freelancer, agency owner, or solopreneur!
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||
| 08 Oct 2024 | Episode 27: Upsells and Downsells: Maximizing Value in Creative Services | 01:01:49 | |
Learn how to boost your creative service revenue with expert upselling and downselling strategies. Discover the AIDA copywriting formula, the power of personalization, and how to create irresistible offers. This episode of Two Pixels Off is packed with actionable tips for creative entrepreneurs. Ever wondered how top copywriters hook you from the first word and keep you reading until the sale? In this episode of Two Pixels Off, Brad and Mike break down the AIDA copywriting formula, revealing the secrets to crafting irresistible sales copy that converts. They also explore the art of creating effective offers for creative services, from upsells to downsells, and introduce the powerful "triple threat" model: Done For You, Done With You, and Do It Yourself. Plus, you'll enjoy some fun banter and quirky anecdotes, like Mike's amusing discovery of Brad's bent pinkies. This episode is equal parts insight and entertainment!
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 25 Jun 2024 | Episode 12: How to Find Clients Fast for Your Creative Business | 00:55:24 | |
In this episode of the 'Two Pixels Off' podcast, Mike Janda and Brad Hussey chat about a big challenge for every creative entrepreneur: finding clients fast when money's tight. They share personal stories, practical tips, and strategies for everything from leveraging recent clients to tapping into freelance marketplaces. You'll learn about understanding the sales funnel, diving into networking opportunities, and even using competitive research to snag new projects. This episode is packed with advice on sales, lead generation, finding clients, selling, and client acquisition to help creative entrepreneurs stay afloat during tough times. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||
| 12 Nov 2024 | Episode 32: How to Create Winning Sales Proposals and Contracts for Creatives Business | 00:54:53 | |
In this episode of Two Pixels Off, hosts Mike Janda and Brad Hussey delve into the essential sales documents required for a successful creative business. They discuss the significance of proposals and contracts, and share practical advice on building and presenting these documents to secure clients and protect your interests. This insightful episode covers everything from capabilities decks to detailed contracts, offering expert tips on leveling up your sales strategy.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 28 May 2024 | Episode 8: Perfecting Your Elevator Pitch to Land High Ticket Projects | 00:44:26 | |
In this episode, of Two Pixels Off, Michael Janda and Brad Hussey dive into the art of nailing the perfect elevator pitch for selling creative services and design. They chat about different strategies, like pinpointing your target market's problems or starting with a problem that needs solving, and how these can amp up your sales pitches. They also talk about making your pitches sound natural and tailoring them for different audiences. With a mix of practical advice and some fun Canadian slang, this episode is loaded with tips for creative freelancers and agency owners looking to sharpen their pitching skills and boost their sales. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 13 Aug 2024 | Episode 19: Strategic Discounting: A Valuable Tool or a Race to the Bottom? | 00:57:19 | |
Should you offer discount in your creative services pricing? In this episode of Two Pixels Off, Mike Janda and Brad Hussey dive into the intricacies of discounting prices in creative services. They discuss when and how to use discounting as a strategy, the risks involved, and how to do it ethically and effectively. Hear personal anecdotes, practical advice, and get insights into keeping your business profitable while offering incentives to clients.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||
| 03 Dec 2024 | Episode 35: Freelance Growth Strategies You Never Knew Existed! - Hedgehog Concept | 00:44:33 | |
🚀 Welcome back to Two Pixels Off, the ultimate podcast for creative entrepreneurs, freelancers, and agencies! In today’s episode, Mike Janda and Brad Hussey take a lighthearted yet profound dive into Brad’s story—from family genealogy quirks to the core of his success as a creative entrepreneur. We explore the "Hedgehog Concept," Brad’s unique perspective on teaching, and how he’s living the dream by combining his passions and talents. Plus, enjoy a fun lightning round where Brad spills on his favorite movie, early creative projects, and unexpected fears!
What’s in This Episode? 🟡 Brad Hussey’s family history and the origins of his last name 🟡 Insights into Brad’s creative passions and entrepreneurial mindset 🟡 How to discover and live your "Hedgehog Concept" 🟡 Mike and Brad’s favorite movies, concerts, and quirky fears
Episode Highlights 🔥 Living the Hedgehog Concept: Brad’s sweet spot of passion (creating), skill (teaching), and monetization (courses, templates, and community). 🔥 Creative Entrepreneur Tips: Why staying humble yet confident matters in client relationships. 🔥 Software Sprawl Solutions: Why tools like Wix Studio are game-changers for freelancers and agencies. 🔥 Lightning Round Fun: Cameron Diaz as Brad’s first crush? Must-watch comedies and embarrassing teenage concert hacks!
Key Takeaways for Freelancers & Agencies: ✅ Find Your Hedgehog Concept: Discover what you love, what you’re great at, and how to make it profitable. ✅ Set Boundaries: Humility doesn’t mean letting clients push you around. Discipline and confidence go hand in hand. ✅ Streamline Your Workflow: Tools like Wix Studio help eliminate unnecessary subscriptions, saving time and money. ✅ Stay Curious and Keep Building: Whether it’s a deck, a YouTube channel, or a thriving community, consistent creation fuels long-term success.
🔗 Additional Resources: About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 26 Nov 2024 | Episode 34: Payment Terms That Work for Freelancers | 00:41:02 | |
Join Mike Janda and Brad Hussey (aka B-Dog from the C-Dog 🐶🍁) for another insightful and entertaining episode of Two Pixels Off! This podcast is your go-to resource for creative entrepreneurs, freelancers, and agencies looking for actionable advice and a healthy dose of humor to brighten their day. 🚀 What’s in This Episode?Today’s topic: Payment Terms—a critical aspect of freelancing and creative business. From navigating the pitfalls of 50/50 billing to optimizing your invoicing strategy, Mike and Brad share tips to help you get paid what you’re worth—stress-free. Episode Highlights:
🔗 Additional Resources: About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
🎧 Tune in now to discover how to master your payment terms and build a thriving creative business! | |||
| 24 Sep 2024 | Episode 25: Overcoming Sales Introversion for Creative Entrepreneurs | 01:01:01 | |
Struggling with sales as an introvert? In this episode of "Two Pixels Off," Mike Janda and Brad Hussey dive deep into a challenge faced by many creative entrepreneurs: overcoming introversion. Whether you're naturally shy or find social interactions draining, mastering the art of relationship building is crucial for your business growth. Learn actionable tips and strategies for breaking out of your shell, improving your networking skills, and building valuable connections.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 29 Oct 2024 | Episode 30: Why You Shouldn't Ignore Those 'Small' Projects | 00:41:49 | |
In this episode of Two Pixels Off, Mike Janda and Brad Hussey discuss the critical concept of opportunity lifetime value for creative entrepreneurs. They delve into the importance of evaluating potential long-term value of clients and projects instead of focusing solely on immediate project sizes. The conversation includes real-life examples, strategic insights on client relationships, and the role of data-driven decisions in business growth. Mike and Brad also touch on the pitfalls of setting minimum project sizes without considering broader opportunities.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 23 Jul 2024 | Episode 16: Maximize Your Revenue with Triple Threat Pricing Strategies | 00:44:49 | |
What is 'Triple Threat' pricing for creative freelancers and how will it make you more money? In this episode of Two Pixels Off, Mike Janda and Brad Hussey explain the Triple Threat model, using musical theatre's singing, dancing, and acting to show how offering three types of services or packages can work for clients. They share relatable examples and practical tips for freelancers and small agencies. Watch now to learn how to use package pricing methods to create a pricing safety net, increase your prices, and price with confidence to grow your business. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 04 Jun 2024 | Episode 9: The Art of Saying No and Choosing Clients Wisely | 01:04:24 | |
In this episode of 'Two Pixels Off', Michael Janda and Brad Hussey chat about the ins and outs of client management for creative entrepreneurs. They stress the importance of qualifying clients because not every project deserves a 'yes'. They dish out tips on dealing with bad clients, bully clients, and difficult clients, and why it's smart to be picky about who you work with. They talk about analyzing the client, project, and budget before diving in and highlight the barbecue method for managing leads and projects. They also emphasize slowing down the sales process for better results and setting realistic expectations with clients about budgets and outcomes. You'll hear some funny stories about client experiences that show why handling bad clients the right way is so important. Plus, they share insights on engaging clients in a discovery process, the importance of multiple touchpoints in the sales cycle, and how to up your selling game while mastering the art of saying no to bad clients.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey | |||
| 11 Jun 2024 | Episode 10: How to Handle Bully Clients and Keep Yourself Sane | 00:49:10 | |
Ever dealt with bully clients from hell??? In this episode of 'Two Pixels Off,' Mike Janda and Brad Hussey dive into the tricky world of handling creative freelance business clients. They chat about the difference between tough clients and outright client bullies, sharing personal stories and practical tips on handling scope creep, managing expectations, dealing with unrealistic deadlines, and why solid contract clauses are a must. Plus, they emphasize the importance of saying no to bad clients to keep your selling game strong.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey | |||
| 03 Sep 2024 | Episode 22: Real Business Strategies for Creative Entrepreneurs | 00:46:13 | |
What makes freelancing a real business? In this episode of Two Pixels Off, hosts Michael Janda and Brad Hussey delve into the core aspects of running a real creative business versus merely winging it. They discuss the importance of having a business vision, defining goals and objectives, understanding financials, and much more.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 07 May 2024 | Episode 5: How to Handle Client Objections to Win Creative Projects | 01:08:42 | |
What buyer objections are common in the creative services industry, and how do experts like Brad Hussey and Michael Janda tackle them? How can you address concerns about price, quality, timeline, and customer experience? What strategies can help overcome client hesitations? Dive into this episode to find out how to navigate client budget constraints, create flexible solutions, and maintain professional integrity while turning objections into opportunities. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey | |||
| 10 Sep 2024 | Episode 23: What to Do When Freelance Work Dries Up: A Survival Guide | 00:48:15 | |
Freelance business feeling a little slow? In this episode of Two Pixels Off, Michael Janda and Brad Hussey share their top strategies to turn downtime into opportunity. From upgrading your portfolio to harnessing the power of social media, they reveal actionable steps to keep your freelance business thriving no matter what!
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 30 Jul 2024 | Episode 17: The Designer’s Handbook: Critiquing Your Work Effectively | 01:10:15 | |
What are the essentials of critiquing design? Want to know how an art director critique's design work? Join Mike Janda and Brad Hussey in this episode of Two Pixels Off, where they delve into "The Ultimate Guide to Critiquing Design." From mastering eye-flow and typography to understanding the intricate details of visual hierarchies, Mike and Brad share practical tips and industry secrets to help you critique design like a pro. Learn to critique with an art director's eye and elevate your design work to the next level.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 02 Jul 2024 | Episode 13: Building the Perfect Sales Funnel for Creative Businesses | 00:50:30 | |
Explore the essentials of selling and the sales process, focusing on sales funnels tailored for creative entrepreneurs. Join Mike Janda and Brad Hussey in this episode of Two Pixels Off as they break down the different stages of the sales funnel—awareness, consideration, and decision—and share actionable strategies like content creation, social media engagement, and email marketing to effectively capture and nurture potential clients. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity
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| 20 Aug 2024 | Episode 20: From Generalist to Specialist: The Art of Niching Down for Creative Entrepreneurs | 01:06:24 | |
Is finding the right niche the secret to thriving as a creative entrepreneur? In this episode of Two Pixels Off, hosts Mike Janda and Brad Hussey tackle the big question: Should you niche down your business to stand out in a crowded market? Whether you say "niche" or "niche," this episode will help you understand the importance of narrowing your focus to improve your marketing and business strategy. We explore the benefits and potential pitfalls of niching down, how to research and validate your target market, and why being specific can give you a competitive edge. Brad and Mike also share real-world examples, including a humorous yet insightful discussion on targeting barbecue restaurants. Plus, discover how you can manage multiple niches without diluting your efforts.
******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||
| 16 Jul 2024 | Episode 15: Freelancer's Guide to Personal and Business Branding | 00:51:22 | |
Dive deep into the importance of personal branding for creative freelancers and agency owners. Enjoy a bubbly drink and join Mike Janda and Brad Hussey while they tackle the hardest social media quiz and discussing the critical role of brand attributes. Discover how to harness your unique attributes to cut through the noise and make your mark in content marketing. Don't miss this insightful episode packed with data, laughter, and actionable tips to elevate your brand strategy and influencer marketing. Get ready to become the face of your brand! ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||
| 05 Apr 2024 | Welcome to Two Pixels Off | 00:01:31 | |
Hey there, welcome to Two Pixels Off – the go-to podcast for creative folks hustling to make their biz dreams a reality. Mike Janda and Brad Hussey are spilling all the beans on how to rock your creative business. We're talking real talk here – from nailing your marketing game to selling like a boss, smashing those projects out the park, and pricing your work like a pro. And guess what? We're not holding anything back. So, grab your favorite notebook 'cause you're gonna wanna jot down these golden nuggets. Whether you're a seasoned pro or just starting out, we've got loads of game-changing advice to level up your hustle. | |||
| 06 Aug 2024 | Episode 18: Phased Production: A Step-by-Step Guide for Freelancers and Agencies | 00:49:26 | |
Ever wondered what is the most effective way to bill a client and break down projects into systematic production phases? In this episode of Two Pixels Off, Mike Janda and Brad Hussey discuss how this technique can help both freelancers and agencies achieve smoother projects. By using clear design project phases and SOPs, freelancers can provide clarity, improve payment schedules, and ultimately increase project value for clients. Brad and Mike share personal experiences and practical tips for implementing phased production processes in various project types, from web design to logo creation. Plus, they offer expert advice on handling client expectations and setting business terms. ******* About Two Pixels Off (Podcast) Learn how to run a successful creative business. Two Pixels Off hosts, Mike Janda and Brad Hussey, share actionable strategies and tips to help creative entrepreneurs market their services, sell effectively, execute projects, price profitability, and more. Get out your notepad! Listen to Two Pixels Off on your favorite podcast platform! Learn More: https://twopixelsoff.com ******* Powered by Wix Studio. The ultimate no-code website platform built for agencies and enterprises. Learn More: https://wixstudio.com ******* Connect with Mike Janda Website: https://michaeljanda.com Community: https://morecreativeacademy.com Instagram: https://instagram.com/morejanda YouTube: https://youtube.com/morejanda LinkedIn: https://linkedin.com/in/morejanda Courses: https://morejanda.teachable.com ******* Connect with Brad Hussey Website: https://www.bradhussey.ca/ Community: https://creativecrewcommunity.com/ X: https://twitter.com/bradhussey Facebook: https://facebook.com/bradhussey LinkedIn: https://linkedin.com/in/bradhussey Instagram: https://instagram.com/bradhussey YouTube: https://www.youtube.com/@CreativeCrewCommunity | |||