The YouTube Power Hour Podcast (Erika Vieira)

Kiva Brent has a biochemistry degree and was on track to go to med school, but she decided to do a complete 180 and become a full-time Interior Design YouTuber instead!

Through the help of my YouTube Bootcamp and 1:1 YouTube coaching, Kiva's channel, DIY with KB has over 200k subscribers!

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📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

Part 2 of our amazing conversation with Natalia Taylor is here! In part one we dove deep into her origin story, and how her YouTube success forced her to change for the better. Now we’re diving into what videos solidified her comeback and we’re getting a front-row view into her genius for picking video ideas, how she creates content and the secrets for growth and making herself a hit machine! If you loved the last episode, this one will blow you away. We’re getting technical!

“If you make content that people are interested in, they will watch it and you’ll have job security.”

It may look simple and obvious now that she’s made a comeback and doubled her subscribers, but when she came back, she had a dead channel. Her old videos were getting a trickle of views, and the new her wasn’t jiving for some. Sometimes it was discouraging to see the subscriber numbers plummet when she posted new content. But she kept with it. She kept her positive attitude and eventually got to a turning point. She made a video on exposing America’s Next Top Model and that started her rise again. She maintained that momentum and struck gold again by hitting her most-watched video which was also a sponsored video about Zodiac Signs. It got over 5 million views! She wasn’t only back, but now, she’s sitting pretty at almost 1.8 million subscribers.

“Being original, new and innovative is always my #1 priority”

In this episode, we pick up from where we left off and talk about what videos sparked her comeback, her insanely genius process for coming up with video ideas, the surprising way she shoots and edits her videos and so much more. We also get a moment where she’s completely open and raw about her experience being a successful YouTube influencer, that you’re going to want to hear if you’re interested in going down the same path. Enjoy!

“I don’t consume that much content. I just produce it. That’s the beauty of being an artist.”

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

“If you show up for YouTube, YouTube will show up for you.” - Shan Boodram

If you're considering getting in on the YouTube action, you're probably wondering how to start a good YouTube channel, right? Building your YouTube channel to a highly successful level takes a considerable amount of time and effort so you want to make sure you get started off on the right foot.

Luckily, my guest today can help provide some great tips for how to start a good YouTube channel! Shan Boodram started off her adult life by going the traditional route and earning a degree in Journalism. She then wrote the book, Laid: Young Peoples Experiences with Sex in An Easy-Access Culture. However, when she found herself in a "massively toxic" relationship, she decided to leave Toronto and pursue a career in Los Angeles.

Shan had used YouTube to promote her book and had built her channel to around 20,000 subscribers so, after her fourth failed pilot (for MTV, no less), she decided to become a Certified Sexologist and take her YouTube channel more seriously. Within six months, she grew her subscriber count to over 100,000! Don't worry, she shares exactly how she did it in today's episode.

Shan also shares exactly how to start a good YouTube channel, what elements of the process are the most important, the equipment she absolutely loves, her issues finding the right agent, and the incredible opportunities that have resulted in having a dominant presence in a relatively small YouTube niche ... including her own multi-season web series with Full Screen!

This week I have minimalist YouTuber Christina Mychas on the show! Christina’s channel started off as a shopping and fashion channel, but when she realized her shopping habits had put her into overwhelming debt, she didn’t want to live like that anymore.

She had a turning point and wanted to take her channel along for the ride as she transitioned into a life where she spent less and lived a minimalist lifestyle.

In this interview, Christina talks about how she was able to do that and how the change resonated with people and helped her really grow her channel. 

Click HERE to watch this interview on YouTube

Full show notes at erikavieira.net

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🆕 Struggling with camera confidence as a creator? Get my ALL new Capture Your Confidence Course 👉🏼 http://erikavieira.net/confidence

​✨ GET THE YOUTUBE AUDIENCE ATTRACTION SYSTEM FOR $39 👉🏼https://erikavieira.net/yaas

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

Sky Cowans is a video creator who explores the world of wellness, spirituality, and alternative lifestyle on her YouTube channel Sky Life. Through documentary-style videos, Sky follows her curiosity and shares what she learns along the way.

Watch this on YouTube HERE!

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📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

Hey YouTube Power Hour Squad! 

In today’s solocast, I want to continue our conversation from the last solocast about creating content during a global pandemic. Everyone is affected by this quarantine somehow, and I want to help you through this. In this episode, I go over my 5 tips to creating YouTube content during a global crisis.

When you get inspired, you can work for HOURS. When I was brainstorming about this episode, suddenly I realized I had pages and pages of things to say… that turned in a FREE 31+ page eBook all about creating content during a crisis.

My free guide also includes over 75 video ideas that you can apply to YOUR channel about how the Coronavirus has affected you, through the lens of your specific niche. 

I know times are tough, times are scary, and there’s a lot of uncertainty in the air, but I am an optimist at heart and I try to find the silver lining in things. So now, it’s time to turn those lemons into lemonade.

What are we going to do with this time that we have? What are the new habits we will create, and how can we implement them to help lead us to our vision? 

CLICK HERE to download my FREE eBook

When you download it, let me know what you think! Send me a DM on instagram! 

I have also opened up my FREE 60-Minute Road to 100k Masterclass, where you can learn my ZERO TO INFLUENCE SYSTEM that I teach in my bootcamp, and the 3 biggest mistakes you might be making RIGHT NOW that is stifling your growth on YouTube. 

Click HERE to check out the show notes!

Don’t forget to subscribe, rate, and review! 

Xo Erika

CONNECT WITH ERIKA:

Instagram | Facebook | Twitter

RESOURCES:

FREE EBOOK: How to Create Impactful Content During COVID-19 Pandemic

FREE MASTERCLASS: Zero to 100k Subscribers

Zero to Influence YouTube Bootcamp

If you’ve been thinking about what it takes to quit your full-time job and dominate at YouTube, look no further. Fashion YouTube maven & blogger Erica Louie is taking the industry by storm and she left her full-time job only 1 year ago! Learn all the details as she lays out her path from CPA to a queen of style.

“What I thought to be a hindrance or a detour in my career path to YouTube, I found that it was like my destiny!”

Erica was in full corporate trajectory mode before she got bit by the YouTube bug. While studying to be a CPA, her best friend and roommate sparked the idea of starting a channel as a creative outlet to pour her emotions and energy into while processing a bad breakup. She made a makeshift tripod out of accounting books and from there, she was off. Seven years later, Erica quit her corporate life and became a fashion YouTube superstar!

“Don’t jump in until you have a place to land.”

Miss Louie posts amazing and well-crafted lookbook and outfit videos for her audience of confident, authentic, dynamic and down-to-earth working women. She lives with her husband in the Bay Area and she has grown her channel to over 350k subscribers and 19 million total video views. In this episode, she authentically shares her early mistakes and gives you a process to start your YouTube journey the smarter way.

“I kinda just pick up as many tips as possible to make the viewing experience seamless and easy for my people.”

Check out the show notes.

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the YouTube Power Hour Podcast Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram

Is there anything more exciting than building a business and a brand on your own terms? Being able to connect authentically with your tribe and make a successful living while you’re at it is the dream, and you’re going to want to hear from this lady boss who is living it. On this episode, Australian fitness YouTuber Sarah’s Day shares her entire journey and her best advice for growing your online empire as an influencer!

“Your vibe attracts your tribe. If you have a good, authentic, transparent vibe, you attract those people.”

When Sarah first launched her personal brand in 2012, she actually started on Instagram. She quickly realised that typing long captions was not for her and that she would rather share her message more naturally through video. Her channel focuses on helping women to live a healthy and fit lifestyle in a maintainable, enjoyable way that is true to themselves. Her YouTube has grown since 2013 to 700,000 subscribers and over 70 million video views!

“People were really invested in my life and they wanted to see how I was going to turn that around.”

Using her platform as an Australian fitness YouTuber, she helps her tribe of women heal their bodies naturally through functional fitness and utilizing natural recipes and home remedies. Sarah is a holistic health queen! She also has a healthy snack brand and an activewear clothing line and it's impressive how she’s been able to add revenue streams and attract people who really connect with her personality.

“Everyone wants the secret, everyone wants the hack. Unfortunately, there is no secret. There’s my advice and my story, but there’s no one size fits all approach.”

Sarah’s avatar is a girl looking for balance, looking to live a healthy and fit lifestyle in a maintainable, enjoyable way, whatever that means to her. She believes everyone has multiple sides to them and that finding the balance of when to explore one side more than the other, who to surround yourself with and finding your ideal lifestyle is so gratifying and freeing. Sarah’s experience of finding the balance helped her to make huge transformations in her life and her passion is now to help girls find their balance as well.

“That is winning: it’s not a number, it’s if I changed someone’s life.”

Check out the show notes.

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

Jaime French fans: the YouTube Power Hour Podcast is back with Part 2 of our interview! In this episode, I ask Jaime French 10 questions about her YouTube channel, and you don’t want to miss this. Jaime drops some seriously awesome YouTube advice… some of which I haven’t heard before even after almost 300 episodes of this podcast. 

Jaime told me about drama with another creator and how she was viciously bullied and doxxed, her opinion on Jaclyn Hill, how much she’s earned from both YouTube and Facebook for her highest- viewed video, and so so much more! 

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Vanessa Nagoya is only 18 years old and has 400k subscribers on her lifestyle and fashion channel. She started her channel around the age of 15 because she LOVED watching YouTube and had a passion for video production. Her first ever video was a random vlog, inspired by fellow young YouTuber Emma Chamberlain. Vanessa used YouTube as a hobby and as something to do in her spare time to document her high school milestones.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Hot take: using a planner or a random app on your phone alone are not enough to be your most productive self!

2021 was a successful year for my business, but it was A LOT of work and in order to keep things running like a well-oiled machine, I needed to find a way to streamline my work and my life in order to get it all done.

In this episode, I’m going to be sharing some of the amazing hacks that helped me be more productive and helped shave time off the tedious and time consuming tasks, while still being able to live a balanced life. These tips are for both work and your life, because everything all together and everything you do from the moment you wake up to the minute you go to sleep at night will help create a more productive day.

We want to accomplish so much, but we all only have 24 hours in a day, and these tips will help you find the energy, stamina, concentration, and the focus to be your most productive self! 

Grab your FREE 2022 Goals Workbook HERE

CLICK HERE to watch this on YouTube!

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

What do you represent? One of the most difficult aspects of establishing yourself as an influencer is finding that thing that makes you unique and leveraging your ‘superpower’ to stand out in a crowded field of YouTubers. The platform has evolved into a lucrative business, and that means your channel is its own brand. And when your personality matches up with a beauty brand, collaborations follow. Today’s guest is a YouTube veteran with a unique brand identity who is ready to share how her individuality as an influencer has led to some awesome opportunities.

Stephanie Ledda is a 26-year-old New York native with a passion for beauty and a unique eye for fashion. Her channel, SMLx0, has over 900,000 subscribers who look to Stephanie for inspiring hair, makeup and styling tutorials. She was a college student when she started her channel in 2009. A business management and marketing major, Stephanie enjoyed watching YouTube videos and decided to try it out herself. Using the webcam on her MacBook to make videos in her dorm room, she created celebrity-inspired looks and gained a modest following.

Stephanie considered YouTube a fun hobby, but she didn’t realize its potential to become a career until StyleHaul and the YouTube Partner Program reached out to her in 2011. After graduating from college, she tried to balance a traditional job in marketing at a bridal boutique with her channel, but quickly recognized that she couldn’t do both – and she really missed YouTube! Certain she could support herself through the channel, Stephanie quit her marketing job to pursue YouTube full-time. She definitely made the right decision, considering that she’s partnered with major brands like Schwarzkopf, Maybelline, Sephora, Ulta Beauty, and Tarte. Today she chats about sharing your personal life with your followers, the value of a degree, and how she chooses brands for sponsored videos. 

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

Hey YouTube Power Hour Squad! Who’s ready for more YTPH episodes?

This week I interviewed Kimmy Hughes of She’s in Her Apron, and one of the things she really stressed was that her channel totally started to take off when she really started to focus on her audience, and this is starting to become a recurring theme on the podcast.

Understanding your audience is crucial to your success on YouTube, and the more you know them, connect with them, and understand what they want from you, the more likely they will be to keep coming back.

How can you understand your audience better?

1. Ask your audience and actually listen to what they have to say
2. Study your analytics and what they can tell you about how much people are watching your videos
3. Take what you are seeing in your analytics and create MORE of it. 

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Lee Figueroa, AKA Mamichula is a NY based YouTuber with over 25 million video views. She describes some of the struggles she encountered at the beginning of her YouTube journey including hate comments and allowing those to get under her skin and ruin her YouTube experience. On this episode of Beauty and the Vlog, she recalls how she was able to overcome that issue and have a thriving and successful YouTube channel.

Going Viral on YouTube with YouTuber Clancy Burke: BV Podcast 50

Join me as I interview the vivacious Clancy Burke about her experiences as a YouTube and how she was able to create a viral video. Her viral video was simple and is something that ANYONE can do. She didn't have fancy equipment or background. It was a simple video about a topic that was interesting to people. Make sure you check out the show notes HERE for more details about the episode. 

Sign up for my FREE YouTuber training guide highlighting free tools that increase your video views HERE

If you haven't joined our Facebook group, make sure you join HERE

Ahh! It's here! The masterclass I've been working on for months! If you want to attend the free masterclass, head on over HERE to register and claim your FREE spot! 

PLUS if you attend the masterclass live you get a chance to ask me questions plus some extra bonuses. :) 

Is being problematic and controversial the key to getting views on YouTube?

In this episode, I’m going to share a brief history about Sarah and her rise to YouTube success and her most recent decision to leave YouTube. I’m going to discuss how Sarah got started, how she got popular, and major milestones in her YouTube career. I’m also going to talk about her three most controversial YouTube videos and why people had such huge problems with them, as well as my interpretation of Sarah as a creator and the role she has in the YouTube community.

CLICK HERE to watch this on YouTube!

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

What are you passionate about? Wouldn't it be amazing to be able to earn a living out of what you love to do? Has the idea ever crossed your mind? What is the secret to turning your passion into a profitable online brand?

"Even the stuff that didn't turn out great, it's always a learning experience."

Amber of SweetAmbsCookies started sharing her passion for cookie decorating on YouTube after realizing people were actually more interested in learning how she made her cookies than buying them. Her eye-catching cookie decorating videos became so popular she decided to stop selling cookies on ETSY and instead focus on teaching others how to decorate their own cookies through YouTube videos and in-person classes.

"I really think passion will show through and people will enjoy watching what you're doing."

Amber didn't originally set out to become a cookie decorating instructor, but she has always enjoyed baking and she's also an artist. By combining her two passions, she was able to create a profitable online brand that has allowed her the flexibility of working for herself as well as be able to help support her family by doing what she loves. Amber is a mother and she is able to work full-time producing cookie decorating tutorials.

"It's nice not to have to rely on one single thing especially as it gets more difficult to reach people."

Amber has over 1.1 million followers on Instagram, almost 700k YouTube subscribers, and 75 million video views.! Let's be inspired by her success and create a profitable online brand of our own!

"There's nothing to lose by starting a channel and trying it out."

Do you want a fulfilling career where you get to be 100% creative and make a great living doing only what you're great at for the people you love being around? Who doesn’t! Here’s a great case study on how to get there. In this episode, Fashion and Body Positivity YouTuber Sierra Schultzzie shares her passion and energy with us, along with the details on how she carved out her own niche and gained 380k subscribers along the way!

“I make sure that as much as I put into the content, I also spend enough time focusing on getting eyes on it because it deserves a chance to have people see it.”

Sierra is now a successful, full-time YouTuber. But it didn’t happen overnight. She started in 2015 while in her freshman year at college doing musical theatre.  Her then boyfriend, now husband inspired her to try YouTube as a creative outlet and to try to become the next Jenna Marbles. She hesitated, but after she made her first video, she caught the bug, and she’s been posting a new video every Friday since.

“Don’t pigeonhole yourself - give yourself room to try out new formats, and new series and new ideas and see what your audience likes.”

She took a while to find out what she was uniquely good at and qualified to lend her perspective to. According to her, she wasn't great at makeup, so that was a bust. There was something about fashion drew her in, but the content there only represented two extremes of the spectrum: the thin ladies or the plus-sized. So she decided to be the voice and face of the middle, the curvy population. Now she’s posting twice a week and has almost 400k subscribers! She’s a queen on a mission to inspire all ladies to be confident in themselves and embrace their curves.

“It’s nice that what took off on my channel is something that I truly am passionate about and something I’m fulfilled by.”

Check out the show notes.

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the YouTube Power Hour Podcast Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram

This week I had the pleasure of interviewing the Gem Goddess, who has over 800k YouTube subscribers and 68 million views.

She is a mystic and manifestation coach who teaches the Law of Attraction, spirituality, and philosophy using tools such as tarot and astrology to guide her subscribers.

In this interview, she shares some of her advice when it comes to manifesting your success as a content creator. She also shared a ton of mindset tips and tricks and I absolutely loved being able to chat with her. The Gem Goddess truly believes that anyone can make their dreams happen and I found so much what she talked about in this interview to be so inspiring.

Her channel is so interesting, be sure to check it out!

Click HERE to watch this interview on YouTube

Full show notes at erikavieira.net

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

Dr. Dray is a practicing dermatologist and YouTube content creator with over 700k subscribers to her channel, where she discusses skincare, health and wellness, and her life. Dr. Dray was an avid YouTube watcher before starting her channel. She quickly realized people were interested in skincare information, and as a dermatologist, saw potential for someone like her, with a background and education in skincare, to reach more people. She is able to balance her dermatology practice and her YouTube career, with an uncanny ability to commit to both.

📝 Click HERE to check out the show notes!

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Click here to be a Beauty and the Vlog insider and gain access to our private Facebook group!

Rose of Rosita Applebum is a 21 year old YouTuber from NY who has experienced the many ups and downs of YouTube. She reveals the struggles she encountered with negative comments and "haters" as well as how she overcame that. She also reveals her secrets to success on YouTube. 

Head over to http://www.beautyandthevlog.com/Rose for all show notes along with access to our private Facebook group. 

Check out our YouTube channel at http://www.youtube.com/beautyandthevlogTV

Tweet us at @beautyvlogs!

Michelle Khare is a content creator, actress, and host of HBO Max's adventure competition show Karma. A former professional cyclist, Michelle lives life to the extreme by taking on intense physical and mental challenges. Each week on her channel, Michelle documents her raw, unfiltered journey into a new community. Michelle’s channel is about pushing herself to the limit, overcoming her fears, and encouraging other people to do the same. Over the course of her videos, you'll see her train with NASA astronauts, compete in a Miss USA beauty pageant, and even join a clowning troupe. Michelle sets out to prove that with enough hard work, perseverance, and failure, anything is possible.

Watch this on YouTube HERE!

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📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

There can sometimes be a slump in views and subscribers during the summer. After working with hundreds of YouTube creators, I’ve noticed this happen consistently year after year across most niches (though not for everyone, because there are some channels that grow during the summer). 

What should you be doing now to make sure you don’t fall into a summer slump or take advantage of this slower time? In this episode, I’m sharing with you the three things you should be doing this summer to make sure that come fall (the BEST time for Youtube, by the way), you’ll be primed and ready to go for maximum growth.

psst... sorry about the audio in this episode! My mic wasn't working properly :(

Watch this on YouTube

Full Show Notes at ErikaVieira.net

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Amanda Ensing started her channel the spring of 2012 while she was in college. Once her YouTube channel started to take off, she ditched her law school plans to persue YouTube full time. Amanda has 340k subscribers and 13.4 million video views on YouTube. 

Head over to our website for full show notes and more goodies HERE! 

Check out our YouTube channel HERE! 

Tweet us! @beautyvlogs

Click HERE to join the Beauty and the Vlog community and gain access to our private Facebook group! 

Ever wondered if you needed a manager as a YouTube influencer? You won’t want to miss this episode! Beauty YouTuber, Morgan Stewart (from Beauty Breakdown) shares why she doesn’t have a manager, her best advice on what to negotiate for when interviewing for a manager, and how to truly know your own worth. Morgan has grown to over 560,000 subscribers focusing on Korean and Asian skincare, all while being her own advocate and negotiating for herself.

📝 Click HERE to check out the show notes!

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

The new year is a perfect time for a little self-reflection! In this one-on-one episode, Erika discusses her top 6 important takeaways from 2016, including things she learned about specific online platforms as well as things she learned about herself.

If you missed the two-part interview with NurberXO, check it out here:

Part I http://beautyandthevlog.com/nur-p1/

Part II http://beautyandthevlog.com/nur-p2/

Sign up for the Beauty and the Vlog email newsletter at beautyandthevlog.com and receive a free mini-training covering online tools that will drastically increase your video views!

Are you struggling with believing in yourself? Are you having trouble growing your channel as fast as you want? Those two may be very tightly connected to each other. But not to worry, Neuropsychologist and Coach Dr. Shannon Irvine is here to help you break those mental chains! We get really in-depth into ways you can unlock your potential and free your mind to create and attract the growth and success you’be been hoping for!

“You’ve gotta burn the bridges of non-belief or hope.”

Dr. Shannon Irvine has been helping entrepreneurs to tap into the power of their minds in her practice. I love how she takes “woo woo” topics and explains them with science and facts. Like the fact that we see and pay attention to 9 times more negative things than positive things, which explains a lot about why we go into a shame spiral over a single negative comment. Through her work, she helps to hardwire in your mind the exact things you want so that they’ll come to you easily and a lot more fun.

“The most successful people have figured out their own thinking and have taken their thoughts off auto-pilot.”

Her approach and belief towards how we work are really fascinating. Instead of identifying yourself as a YouTuber who’s striving to success, how much differently would you operate if you were coming from a place of generosity and abundance instead? Wouldn’t you be a lot more energized and excited to create if you knew that your success is on its way to you effortlessly? We’ll break down how to program that mindset today so you’re off to the races. Everyone has something to work on, even her, and there’s not one person on this earth without a limiting belief, so stop feeling alienated and alone and come join the limit busting party!

“90% of our daily actions and decisions come from our subconscious mind.”

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

So how do you preserve your mental health these days as a content creator? Take it from a psychiatrist .Dr. Tracey Marks is a general and forensic psychiatrist of over 20 years whose mission is to increase mental health awareness and understanding by educating people on psychiatric disorders, mental well-being, and self-improvement through her YouTube Channel.

In this episode, we talk about how to deal with comparison, negative comments and trolls, and more!

Watch this on YouTube HERE!

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📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE 2022 YouTube Goals Workbook!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

If you’ve been on the sidelines, hesitating about starting your channel or taking your channel seriously, this is the episode you have been waiting for! Even if you’ve been growing your channel for years, you’re gonna want to listen to this episode with a notebook beside you because everyone is going to learn a TON to help them explode their channels. I don’t think you’re ready. Entrepreneur, Author, Speaker and YouTuber Evan Carmichael is here and we get really deep and focused only on super fast and massive growth with tactics that are 2019 ready. Let’s go!

“80% of YouTube success is making daily content that is fire.”

Evan is a YouTuber who talks all things entrepreneurship and business on his channel. He has over 6,000 videos - yes, my word, six thousand - and has over 2 million subscribers. What I liked most about Evan was his openness to share as much as he knew and hold nothing back. You know there are some weirdos who put themselves on a pedestal and hoard all their secrets. Evan is the opposite, as you’ll hear in this episode. He has published 4 books, and he is a globally in-demand speaker, an entrepreneur, former Venture Capitalist and a lot more.

“If you keep leaning into the things that are fun for you, you will find your inner genius.”

We were on a tight timeline so we dove right in. We didn’t spend any time on his story, just went deep into the tactics and strategies around rapid channel growth. This episode is short but packed with value. Trust me, you will be taking notes on every sentence. Enjoy!

“By continued experimentation, you’ll find your style.”

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

Defining your niche is SO important to unleashing your potential as an influencer. Join us in this challenge to uncover your niche. 

Download your FREE niche workbook HERE. 

To participate in the challenge, you need to be a member of the Facebook group. You can join HERE. 

The challenge starts today October 9th and ends on Thursday October 12th. I will be live in the Facebook group on Friday October 13th. 

You will fill out the workbook and comment on the Facebook group on Thursday what your niche is. On Friday I will discuss all of the submissions and provide feedback. 

Make sure you use the hashtag #BATVNicheChallenge in Twitter, Instagram and Facebook to share your involvement in the challenge! 

What’s the one thing you can think that will dramatically increase the chances of your YouTube channel blowing up? 

In today’s episode, I’m going to share a tip that I use in my bootcamp and with my private 1:1 coaching clients. 

Think as if you already have 100,000 or even a million subscribers.

Why is this so effective?

How can you expect your channel to be the kind of channel that attracts hundreds of thousands of subscribers if you’re not already treating it like it can? You need to commit 100% to your channel and to creating content if you want to compete on YouTube with people who have hundreds of thousands of subscribers.

If you put your best out there, you’ll be successful. If you put the content out there that your subscribers deserve, they will keep coming back. If you take your channel seriously, your subscribers will too!

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Are you thinking about starting your own business? What is the formula for success? How do you even start? Tune in as Maria Hatzistefanis, founder, and CEO, of skincare companies Rodial and Nip+Fab, shares her success story and lessons learned throughout her business journey.

“Everyone is unique, and what you have, no one else has.”

When Rodial launched their cult product, Snake Serum, the press quickly called the business an "overnight success." However, Maria had been toiling for 18 years, building the company from scratch in her bedroom.

“You need to take risks in business and in life.”

Born and raised in Greece, Maria was passionate about beauty from a very early age and worked as a beauty writer for Seventeen Magazine while she was in university. She knew early on that working in the beauty industry was something that she wanted to do in the future. Now, the beauty boss sets out to demonstrate how her success stemmed from sheer hard work, tireless efforts and a lot of patience.

“In this business, you have good days and you have bad days.”

Maria Hatzistefanis worked hard, surrounded herself with the best, created buzz, and built her own personal brand, and is now a favorite with high-profile models and media personalities including Poppy Delevingne, Daisy Lowe, Erin O'Connor, Jade Jagger, and Kylie Jenner. She believes anyone can do this and her new book, How to Be an Overnight Success, shows how.

“There is not one person in this world who can do everything.”

This week's episode is a replay from one of our most downloaded episodes! Episode #165 with Alivia D'Andrea aired on January 17, 2019

You’re definitely not too young or too old to make your voice be heard and build an impactful brand on YouTube! Don’t take my word for it – flexibility and fitness YouTuber Alivia D’Andrea shares her heart-centered approach to blowing up on YouTube!

CLICK HERE to read the show notes!

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

The once loved and adored Jaclyn Hill has managed to turn winning the lottery in life into a complete nightmare for herself… and it’s all her fault. In this episode, I’m sharing my thoughts on the recent development of Jaclyn Hill and her brands, and what that means for YouTube and content creators

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Karissa Pukas is a full-time YouTuber from Canada now living in Australia. She reveals how she got started in YouTube and how she was slowly able to increase her subscriber base.

Angelica Nyqvist is a Sweden-based beauty YouTuber who recently hit 100k subscribers on her channel. She joined my Zero to Influence Bootcamp in 2020 after making the decision to invest in herself and in her channel, which at the time had become stagnant. 

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

In this episode, I’m going to talk about 4 YouTube creators who have blown up, and do a deep dive analysis on why I think that is. 

We’re going to talk about Dr. Vanita Rattan and how her channel and her passion caters to a very specific audience, Lilly Sabri and her thumbnails, Fernanda Ramirez and her incredible talent for filmmaking and editing, and Samantha Guerrero, whose upload and thumbnail strategy has help her reach over 100K subscribers in the super saturated fashion niche.

Are you a fan of these creators? What can you take and learn from what helped them become successful on YouTube?

Want to see what I’m talking about in this episode? Head over to my YouTube channel and watch the video!👀

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Brittany of Getting Pretty is a 22 year old Canadian YouTuber who enjoys creating easy makeup tutorials and lifestyle videos. She has been on YouTube for three years and currently has 110k subscribers and 4.7 million video views. 

If you are a YouTuber, sign up for Grapevine (It's FREE!)! You get connected with potential sponsors and other YouTubers looking to collaborate! (Plus you will be getting a special bonus exclusively for my listeners!) Click here.

Tweet us! @beautyvlogs

NEW! Get your FREE YouTuber Tools Guide! After hundreds of hours of interviews and months of research, I have come up with the BEST tools guide for any YouTuber. Click here.

If you could work on YouTube full time, would you take that leap of faith? Our guest, Amanda Lee, went with her gut and decided to do just that!

"It's kind of nice when what other people enjoy, and what you enjoy, lines up."

19-year old Amanda first started her YouTube channel when she was only 15 years old. She attended an art program in high school and, although art is definitely her number one passion, YouTube became a place for her to get away from art when it felt too suffocating. She started doing DIY and fashion and beauty videos and had about 60k subscribers when she graduated high school in August 2016.

As an artist, Amanda felt like she could do a lot more on her channel. So, she decided to take a year off from school and do YouTube full time. She then made the conscious decision to rebrand her channel and strategize her content. By January 2017, she hit 100k subscribers. And when she transitioned into art and started her bullet journals, they became so popular that she has now gained more than 400k subscribers and 17 million views.

"Find your groove, and once you do, it's enjoyable on both ends of the spectrum."

Amanda first started her channel to get away from art but now it's what her channel is known for. She has definitely come full circle and you can too! If you have something you love and that you're truly passionate about, you might want to take that leap of faith and do YouTube full time!

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

How many times have you heard, “being consistent is the key to success on youtube”? Probably more than you can count. But if you rely on consistency and only consistency, you’re going to be disappointed. Using consistency AS a strategy rather than PART OF a strategy is a one-way ticket to a very long road to nowhere. Relying on consistency does not guarantee success on YouTube.

In this episode, I’m going to talk about why being consistent CAN help you on YouTube, and how you can be consistent without falling into the consistency trap. What can you do in addition to being consistent to be successful on YouTube?  

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Looking for some clarity around how to build a successful channel while balancing a full-time job? Want to go from a channel that’s confusing and flat to one that's vibrant and engaging? It’s time for another bootcamper success story! With a few viral hits under her belt and some massive growth, our guest fashion YouTuber Rachel from The Rachel Review is here to share her journey before and after the boot camp, and what she’s doing to be on track for 100k subscribers this year!

“If you’re doing YouTube to be famous online and make a lot of money, that will get you through the door, but it won’t keep you there.”

Rachel is passionate about being an entrepreneur and running her own business, but her early journeys into it ended in failure. After she closed up shop on her online business, she started working for a wastewater management company so she could gain a mentor and hopefully learn enough to take another shot at entrepreneurship. During that time, her boyfriend pushed her to start her YouTube channel and share her passion for fashion. And she did, but it barely got off the ground with only 250 subscribers. She was growing slowly and getting discouraged until she found out about our Zero to Influence bootcamp. Now she’s at 38k subscribers and confidently on her way to close out the year at 100k.

“No one is going to like everything you have to say. People all have different experiences.”

Learning how to find her why and getting clear on what she’s good at were two of the most impactful things the boot camp helped her with. They opened her eyes to what she should really be doing on YouTube. If you’ve been thinking about getting started and telling yourself that success is unattainable and you can’t be the next YouTube star, she’s here to tell you that she was right where you are, and she did it. And if she can do it, you can too. Her message for you is, “You have to risk it to get the biscuit!”

“Every video you put out and comment you get, you’re getting an understanding of what your community wants and needs from you.” - Erika

Check out the show notes

Are you ready to explode your YouTube channel and step into YOUR role as a YouTube influencer? Add your name to the Zero to Influence YouTube Bootcamp waitlist so you are notified when space becomes available!

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

Nur is a NY based YouTuber who started her channel in July of 2010. Her videos consist of makeup tutorials as well as "how be confident" type videos. She decide to give up her corporate career when her YouTube channel started taking off and she received an opportunity to be a beauty correspondent for HSN (Hone Shopping Channel). Nur's channel, NurberXO can be found at https://www.youtube.com/nurberxo. Her channel has 130k subscribers with 9.2 million video views.

For all here show notes, head over to the Beauty and the Vlog website HERE! 

Tweet us! We love to chat! @beautyvlogs

For the YouTube video version of this interview click HERE! 

To join the Beauty and the Vlog community and gain access to our private Facebook group (its FREE!) click HERE! 

To subscribe to the podcast on iTunes click HERE! 

Bri AKA Smartista Beauty is a beautiful 21 year old based out of Washington DC. She started her channel May of 2013. She focuses much of her channel on hair tutorials but she does beauty, fashion and lifestyle videos as well. Her channel slogan is Fearlessly Beautiful. She currently has 226k subscribers and 8 million video views.

Interested in joining the other amazing women who have seen results from the bootcamp? 

For more information and to enroll, go HERE. The bootcamp is only open for enrollment for a very short period of time. 

Let's hang out in my FREE facebook group or on insta! 

The wait is over, beauties! Welcome to Part II of our interview with Nur. As a beauty vlogger who goes by the handle nurberxo, she has been a YouTube influencer for seven-plus years. Through an unexpected opportunity, Nur began working with beauty brands as a social media strategist. For the past year and a half, she has consulted with some of the biggest beauty brands on how to work with influencers and create a powerful social media presence. Her inside-out perspective as an influencer, coupled with her business background and fascination with psychology is what has made her a valuable asset to brands. Nur’s 360 degree perspective of the beauty industry has provided her with all the insight she’ll be sharing today.

In this episode, Nur explains how to tailor your press kit to a specific brand, design a campaign with supporting links, and build relationships with brands as you work toward a paid collaboration!

Emily Mitchell AKA ThatGashiongirl03 is a 16 year old YouTuber obsessed with fashion and style. Emily started making videos at the young age of 12 when she encountered a health problem and had to wear a back brace. She found freedom and fun through YouTube. Emily now has 176k subscribers and almost 9 million video views.

If you are a YouTuber, sign up for Grapevine (It's FREE!)! You get connected with potential sponsors and other YouTubers looking to collaborate! (Plus you will be getting a special bonus exclusively for my listeners!) Click here.

Tweet us! @beautyvlogs

NEW! Get your FREE YouTuber Tools Guide! After hundreds of hours of interviews and months of research, I have come up with the BEST tools guide for any YouTuber. Click here.

How to Get Started on YouTube with No Subscribers of Views Lesson 1: Discovering Your Why, Niche and Superpower.

This is the first in a series I am creating to help you get started with YouTube. In this lesson I detail the first and most essential thing you must do when considering starting a channel. The three things you must do are discover your why, your niche and your superpower. In putting all three of those together, you will be able to create a channel with purpose and provide value to your audience. 

Head over to the Beauty and the Vlog website to snag your FREE workbook to help you through this first lesson. CLICK HERE

Are you an aspiring YouTuber, social media influencer or Instagrammer? Or, are you already established and want to get support and make contacts? Join our thriving Facebook community! Click HERE!

Chat with me on

Twitter: @beautyvlogs

Instagram: @beautyandthevlog

Periscope: @beautyvlogs

Michelle Money and Laura Armstrong are two best friends in the beauty industry who deicded to start a YouTube channel. The hilariously quirky and beautiful duo revealed their struggles with YouTube and some of the highs of having a YouTube channel. You might recognize Michelle Money as a former bachelor contestant and a star on Bachelor Pad 1 and Bachelor in Paradise. The MM and L show has 76k subscribers and 7.4 million video views.

Click here to sign up for Grapevine and get your $50 bonus! 

Tweet us! @beautyvlogs

Join the Beauty and the Vlog Community and gain access to our Private Facebook Group HERE! 

For show notes, head over HERE! 

Click here to be a Beauty and the Vlog insider and gain access to our private Facebook group!

Melanie Murphy is an Irish YouTube sensation who started her channel June of 2013 and in less than 10 months had over 100k subscribers and almost 9 million video views. She reveals some of her best tips and tricks to inreasing a YouTube subscriber base and overall video views. 

For show notes and more goodies head over to Beautyandthevlog.com

To join our private facebook group go to: www.beautyandthevlog.com and fill out to opt-in box!

Visit the YouTube channel as well! HERE!

Leave a review on iTunes HERE!

You're never too old for YouTube!

Lisa Monique is a former professional photographer-turned mature beauty YouTuber who has seen some rapid growth in a short amount of time! She got on YouTube less than 3 years ago, and with the help of the Zero to Influence Bootcamp, Lisa was able to meet her income goals to replace her photography income in less than 4 months. She now has over 100k subscribers and a few viral videos under her belt.

In this week's interview, Lisa shares her experience with the YouTube Bootcamp and 1:1 coaching, and some awesome nuggets of YouTube advice that everyone should apply!

Watch this on YouTube HERE!

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📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE 2022 YouTube Goals Workbook!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

Hi guys! I'm just hopping on to update you on a few things as we near the end of 2016. Make sure you listen to be updated on all things Beauty and the Vlog!

To enter the giveaway and/or are interested in being a part of the mastermind, email me at erika@beautyandthevlog.com. :) 

In this episode, I share what my thoughts are about YouTube influence as well as announce the enrollment of the Zero to Influence YouTube Bootcamp!

Tag my on insta or DM me and share your thoughts on this episode! @beautyandthevlog

Register for the Road to 100k YouTube Subscribers Masterclass HERE! 

Enroll in the Zero to Influence YouTube Bootcamp HERE! 

If you’ve ever struggled with self-confidence and doubt, then you NEED to listen to this episode! Today’s guest is fellow podcaster and entrepreneur, beauty and lifestyle YouTuber and Blogger and Author. The Skinny Confidential’s Lauryn Evarts Bosstick has built her empire by following her heart and her passions and she shares a ton of tips to help you do the same!

“Don’t even think about connecting with brands because it becomes a distraction to servicing your audience.”

The Skinny Confidential was started by Lauryn when she was a freshman in college in 2010. At the time, she looked at the internet and saw whitespace where a haven and resource tailored to women could exist, and she jumped in and made it herself. She didn’t make a dime for the first 3 years, but fast forward to now: she has a hugely successful blog, a podcast with her husband, affiliate and brand deals and multiple businesses to help women.

“With action comes clarity. You never truly know until you do something.”

Lauryn is working to create something much bigger than herself and she wants the brands she’s created like The Skinny Confidential to represent that. She’s brought her husband, her sister and several employees and freelancers slowly into the business to help it grow even further. You’re going to learn a lot about her mindset towards overwhelm and the unique way she views her audience that makes her so successful.

“Instead of looking at how I can get more followers, I always concentrate on the followers I have.”

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

I started podcasting when most people didn’t know what a podcast was. I’ve recorded well over 300 episodes and I’m grateful to have been listed as a top marketing podcast for many years. I’ve been a guest on several popular podcasts as well, so it’s safe to say that I know a thing or two about podcasting. But I also know a thing or two about YouTube! I’ve been running my YouTube Bootcamp, coaching YouTube creators, and managing several channels for years, and this has given me an interesting perspective on both podcasting and YouTube.

So which should you do? Should you start a podcast or start a YouTube channel… or both? In this episode, we’re going to examine the pros and cons of podcasting and youtube channels, so if you’re on the fence about which direction you want to go in, this might help you narrow down your choice! 

Watch it on YouTube here!

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

How important is it for an influencer to have a support system? Wouldn’t it be great if you were a part of an influencer community that empowers you as you pursue your passion and turn it into a business? Let’s find out in today’s episode as we explore the power of an influencer community with Style Collective’s Annie Spano.

“We’re just trying to make a difference in the world through our craft and our passion.”

Style Collective is an influencer community for women to connect, grow, and learn how to be successful bloggers and entrepreneurs. Prior to starting Style Collective, Annie had been in a toxic work situation in her corporate job after she had graduated from her MBA and realized she needed to get out. She felt the need to be around other people that were positive and inspiring. She also needed to be where she could be a leader and empower women.

She started her blog in October 2015 and did some consulting through it for a local boutique. She began to know other fashion bloggers that were starting at the same time and she connected with these women on a deeper level. She became best friends with some of them and she started a Facebook group for all of them to connect with each other, to share tips and ideas with each other, and encourage each other. Through that, Annie saw the power of an influencer community.

Now, Annie connects women from all over the world through community and empowers them to do what they love through leadership and influencer education. Annie is the host of the Becoming Fearless Podcast, blogs at anniespano.com, and is a public speaker.

“My tribe is influencers because they’re the same as me.”

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

Join me as I recap an amazing mentoring session with the one and only Michelle Phan. She gave such valuable insight that I wanted to share it with all of you! 

Make sure to check out my YouTube channel! Click Here

Are you a YouTuber? Check out my free guide on the best tools to help increase your video views: Sign up here!

Periscope: @BeautyVlogs

Instagram: @BeautyandtheVlog

Who’s ready for a super value-packed, deep and exciting episode about YouTube growth, from someone who’s seen it all for the past 6 years? I don’t think you’re ready! Fashion YouTuber, Erin Busbee aka Busbee Style is here and she was so generous with her time and with all her YouTube secrets. If you want to learn how to go from a trickle of views, to constantly over a million views a month and swimming in affiliate income, you’re in for a treat!

“If you can take more of a strategic approach, you can grow faster.”

Erin was working in TV news as a journalist, but after getting married and moving to Texas, that was a life she didn’t want to go back to. Instead of getting another job, her husband encouraged her to take that time to pursue her passion. She wasn’t sure what that was, but she knew what was on her heart was “helping women feel pretty”. That led her to start a business consulting women on their wardrobe - organizing their closets and being their personal shopper. The more it grew, the more restless she felt. She wanted to help even more women, and scale the business more and more. But scaling it by training others to do her job wasn’t giving her the satisfaction she desired. So, blogging and YouTube was born. That was in 2014, now almost 6 years later, she has almost 300k subscribers and gets over 1 million views a month helping women in their late 30s to 60s look and feel pretty!

“Keep pushing your creativity and adding freshness and excitement for your regular viewers.”

Even though her channel is at almost 300k subscribers now, a year later after her channel started, in 2015, she was at 10k subscribers and barely growing. At a rewardStyle event, she met someone who grew her channel really fast, and that gave her the inspiration that it was possible for her too. So she dove into research and brought a new level of focus and energy to her channel and it started to pay off. She doubled her subscribers in 2018 to 86k, and now, not even 2 years later, she’s shattered that record. In this episode, we’re diving deep into her process. She breaks down exactly how she coordinates her team, exactly how she uses analytics - and how you can too - to optimize her videos for people to watch from start to end, she breaks down how she creates her viral hits so predictably for a niche that isn’t very large, she breaks down how she runs her blog, YouTube, her IG, and social media seamlessly - and has all of them thriving, and so much more. Enjoy!

“Give your viewers what they want and need and you’ll perform better.”

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

This week's episode is a replay from one of our most downloaded episodes! Episode #147 with Emily Noel aired on July 12, 2018

Have you ever wanted to sit with a 10+ year YouTube veteran and ask them everything you could think of? This is it!  On this episode, Emily Noel shares her wisdom by answering questions raised by the community. She covers everything from her recording schedule and structure, her business behind the scenes and her passion for makeup and beauty products!

CLICK HERE to read the show notes!

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Authenticity is everything today. When we follow the path that lights us up, we'll find success, no matter what. Our guest this week took that inspiration to a whole other level. She trashed over 200 videos and totally changed her niche, but instead of fading away to obscurity, she soared to almost 1 million subscribers! Lifestyle YouTuber Sarah Therese shares her story, process, and philosophy, plus all her video secrets!

“I’d rather make videos I’m hugely passionate about for 10k people than ones I'm not for 200k people.”

Sarah is a mom of three who has been on YouTube since she was a teenager. She used it as a way to find her own creative outlet away from her 2 siblings. In 2017 a conversation with a friend showed her that she could stay home with her kids and be creative and earn a decent income. So she dove into YouTube more seriously. She started in the beauty niche and racked up over 200k subscribers, and went full-time on YouTube. But over time life got more hectic and she grew away from beauty. So she changed the entire focus of her channel to health and beauty, and her subscribers came along for the ride! Since then she’s grown to almost 1 million subscribers and has several million views on her videos, all while running her one-woman show and homeschooling three kids!

“People actually come back to my channel for me and just the things I have to say.”

Sarah has a refreshing approach to YouTube that I think has made her impervious to the algorithms. When she switched niches entirely AND deleted hundreds of high performing videos, she gained subscribers, raving fans, brand deals, and revenue. It’s all because she’s passionate about her craft. She only focuses on improving for the next video, and she doesn’t stop to look at what others are doing. She doesn’t lead her life by what keywords are on-trend, she makes what she’s driven to make, no matter the performance. That’s worked out for her so far. You’re going to learn more about her philosophy, how she picks content ideas, her journey through changing niches and so much more. Enjoy!

“There are too many people who sit on their past videos. Come up with new content more often.”

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

Click here to be a Beauty and the Vlog insider and gain access to our private Facebook group!

Jackie Perdue is a 23 year old from San Diego, CA who started her YouTube channel in 2010. She has 200k subscribers and 17 million video views. She talks about the one thing she feels is crucial to her success on YouTube and advice everyone on YouTube needs to follow. 

Brett Larkin’s YouTube journey began in 2012 when she started uploading her yoga sequences and postures so that she would remember them, but she quickly discovered that despite only using YouTube as storage for her videos, they were starting to gain views and comments. Her background in dance and tech, plus her passion for fitness and yoga seemed like a perfect fit for YouTube where she could easily fuze her passions, and everything started to snowball from there. After a truly life-changing experience at YouTube's Creator Day, Brett realized she could make money by selling courses. Her channel now has over 300k subscribers, and built a 7-figure business out of her online courses!

📝 Click HERE to check out the show notes!

🧘🏼‍♀️ CLICK HERE to check out Brett's yoga teacher training courses!

I have had some amazing guests on the podcast, and I am now booking guests for the upcoming season of the YouTube Power Hour! Who are your favorite YouTubers? Who do you want to see on the show? Send your requests HERE.

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

The YouTube landscape has changed so much over the years! Now successful YouTubers are earning 70-90% of their revenue from brand deals and creators are becoming businesses in order to keep up and make a profitable living. So how do you capitalize on the changing landscape and create content that attracts both subscribers and brands? YouTuber India Baston is on the show today and she’ll be sharing her journey getting to the top of her niche and all the ins and outs of working with brands!

“I’d feel much better getting 5000 views on a video I was passionate about than a million views because I copied other people.”

India Batson is a 24-year-old beauty and lifestyle content creator based in Atlanta, Georgia. She started her channel 4 years ago when she was in college, she was focused more on makeup and playing a persona she thought people wanted to see, curling her hair and wearing dresses, but that didn’t feel right. She continued to post videos on and off until her senior year in 2017 when she decided to take her channel seriously and started posting videos consistently every week. She found her niche of creating hair content and she slowly grinded her way till she was working as a YouTuber full-time. No viral hit, no crossroads moment, just showing up consistently and being the goto channel in her niche for men and women with curly hair.

“My audience is similar to me and if I'm interested in something, most likely they are as well.”

She’s now grown to over 250k subscribers and her channel has over 17 million video views! She’s had opportunities to collaborate with major brand deals like Sephora, Gillette, Dove, and Aussie. Aside from her YouTube, she is also a rising actress in appearances in Netflix/NBC’s Good Girls and Netflix’s insatiable! In this episode, India talks about her process for making videos, advice on how to work with brands and understanding your value, how she found a management team to help her navigate all the brand deals that are coming her way and how you can too, and so much more. Enjoy!

“If I could start over, I would start from the beginning being myself as that’s all you can ever be.”

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

Welcome to another Beauty and the Vlog YouTuber interview! This episode features the gorgeous Jackie Wyers, a Canadian beauty YouTuber who creates celebrity makeup and hair tutorials. She has 500k subscribers and 31.5 million video views.

In This Episode You Will Learn:

Hey YouTube Power Hour Squad! Ready to start (or grow) your YouTube channel in 2021? Are you wanting to grow your online presence? There is no other platform better than YouTube to grow your online presence. It might take A LOT of work... A lot of time and commitment, but if you do it right, all that work is worth it!

1. YouTube is a search engine, and people out there are searching for the exact kind of content you want to create!
2. You can literally connect to anybody in an intimate way. Being able to watch someone and hear someone through video creates a stronger, quicker, and stronger connection!
3. You can turn your passion into a career. If you aren’t satisfied with your current career path, YouTube allows you to showcase your talents and passions to grow an audience and monetize them.
4. It evolves with you. My guest this week, Sazan Hendrix, has been able to create content that evolves with her throughout her different stages in life.
5. You can use YouTube as a vehicle to grow your audience quickly and use it for your business, your podcast, whatever!

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Another fabulous replay episode for you this week! I promise, new ones coming soon!

What does it take to maintain a YouTube empire with 650k subscribers? For one, a whole lot of passion, and fashion, beauty and lifestyle YouTuber Belinda Selene has that in abundance. She also has a ton of other secrets to her success that she’s sharing on this episode. She’s breaking down how she built her empire and the entire process that helps her pump out hit after YouTube hit. If you’re ready to grow, tune in!

Click HERE to watch this interview on YouTube

Full show notes at erikavieira.net

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​✨ GET THE YOUTUBE AUDIENCE ATTRACTION SYSTEM FOR $39 👉🏼https://erikavieira.net/yaas

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

"I was better at making funny videos than making beauty videos.”

Jaime French is a comedian, makeup artist, and musician with over 1.8 million followers on Instagram and 429k subscribers on YouTube. In Part 1 of our interview, Jaime talks about her YouTube journey, how she edits her videos to make them funny, and why you should consider uploading to Facebook to grow on YouTube.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

Let’s redefine the definition of busy for a minute. Think six kids, running a business and 5 YouTube channels uploading 12 times… per week! Exhausted yet? Get ready because we’re breaking down how to juggle it all and thrive at the same time with family vlogger Rachel Bennett from The Ohana Adventure!

“As long as your focus aligns with the demographics, you’re going to come up on the upside and grow quicker.”

Rachel didn’t think she had a knack for YouTube and doubted that anyone would watch her videos. But three years later her channel, The Ohana Adventure, has over 2 million subscribers and its growing extremely well! We all have her husband to thank for pushing her to do it and not giving up. She started off with 1 channel uploading 7 days a week, but now the whole family is on the YouTube train, with a total of 5 channels, uploading 12 videos a week and having a combined subscriber count of 2.5 million subscribers!  

“Figure out what makes you different. Stay in your zone but stand out like a bright shining star.”

She lived with her husband and children in Hawaii for 10 years before moving to the mainland in 2013. Now she’s doing YouTube full time with her family and homeschooling all 6 of them! In this episode, we talk about how she structures her days to get it all done, how they use analytics and trends to hone in on the demographics for their 5 channels, the videos that triggered the most growth for them and so much more!

“You just gotta step out of your own self. Don’t be afraid.”

Check out the show notes

Join the Zero to Influence Bootcamp waitlist

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

Part of what I do in my Zero to Influence Bootcamp and with my private clients involves looking at channels and IMMEDIATELY figuring out what we need to do right now to get this channel to grow. In this episode, I’m going to talk about 5 quick and easy ways you can significantly improve your channel right now!

1. Optimize your best performing video

Link to another video of yours in the description at the top and add more in the description, both from other creators and from you that are related to your video.

2. Optimize Adsense

Be strategic of where you place your ads

3. Spruce up your backdrop

Your channel’s backdrop is a bigger deal than you think - it sets the environment for your content and the ambiance for your viewer. Don’t just sit in front of a blank wall and don’t sit in front of a messy room!

4. Do thumbnail audit of your channel

Look at the videos that should be performing better, and look at your click-through rate and the average view percentage. 

5. Add playlists to your channel

Creates bingeable content and creates another opportunity to search for something and find your channel.

These are things you can do RIGHT NOW that can help you earn more, grow your subscribers, and make overall improvements to the success of your channel.

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Welcome to another YouTube Power Hour First! I’m thrilled to have my first true crime YouTuber on the show! Stephanie Harlowe has the reputation for having some of the most well-researched and thought-out true crime videos on YouTube, putting a great emphasis on leaving the viewer with no questions about the case. Since gaining a following on YouTube, Stephanie has been featured on Investigation Discovery’s The Missing Pieces. It is her goal to give a voice to the voiceless, and raise awareness about true crime cases both large and small. Stephanie’s channel has roughly 325k subscribers and 45 million views.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Hey YouTube Power Hour Squad! 

Did you miss my YouTube LIVE? Fear not, this week’s solocast is a replay of my YouTube Live! Grab your notebook and get comfy, this episode is packed with advice you won’t want to miss!

We are a full 6 months into 2020, which has been the craziest year for just about everyone. I don’t think anyone could have anticipated anything that has happened this year. Now that we are at the halfway point of this year, let’s step back and take a minute to assess where you want to be in the next 6 months. In this post-COVID world, it’s now more important than ever to be able to make money from home, and a lot of people have decided that being a full-time YouTuber is their vehicle to be able to do just that. 

So what can you learn from this episode? Let’s ask ourselves the following:

• Where do you want your channel to fit into your life?
  
• What analytics should you be paying attention to? What numbers should you be reaching towards?
  
• The choices you make today will take effect later. Sometimes that even means the videos you make today won’t take off until next year. The only thing that won’t help you is doing NOTHING. So… what are you doing NOW that will help you down the road?
  
• Are you where you wanted to be? Are you on track to where you want to be?
  

I have had some amazing guests on the podcast, and I am now booking guests for the upcoming season of the YouTube Power Hour! Who are your favorite YouTubers? Who do you want to see on the show? Send your requests HERE.

I have also opened up my FREE 60-Minute Road to 100k Masterclass, where you can learn my ZERO TO INFLUENCE SYSTEM that I teach in my bootcamp, and the 3 biggest mistakes you might be making RIGHT NOW that is stifling your growth on YouTube. 

Don’t forget to subscribe, rate, and review! 

Xo Erika

CONNECT WITH ERIKA:

YouTube | Instagram | Facebook | Twitter

RESOURCES:

FREE EBOOK: How to Create Impactful Content During COVID-19 Pandemic

FREE MASTERCLASS: Zero to 100k Subscribers

Do you ever struggle with negative self-talk when it comes to creating video content?

“Is this going to work out?”

“Am I wasting my time?”

“Do people think I’m weird?”

I have something I’ve been working on for almost a year that can help with that! I work with A LOT of content creators, and I see so much of what goes on behind the scenes… and not just for YouTube! I’m talking about video content on instagram, tiktok, you name it. The mind games that come with this career are no joke! Your confidence as a creator, your confidence on camera, and your internal dialogue are all crucial to your success and growth. 

I’m releasing a BRAND NEW course all about CONFIDENCE and strengthening that internal dialogue. Your confidence on camera is a direct reflection of what’s going on in your mind. These two are intrinsically linked! There is so much more that goes into being confident on camera beyond, “just talk like you’re talking to a friend!” and this course is going to be a deep dive into that.

Included in the course is everything you’ll need to improve your confidence on camera. Think of it as a crash course into everything it will take to become the best version of you. Confidence is learned. Confidence is something that EVERYONE can achieve. I’ve put a lot of time and effort into this course and I’m so excited to finally bring it to the world! 

CLICK HERE to get the ALL NEW Capture Your Confidence Course! Use coupon code LAUNCHOFFER to get $50 off from now until Monday, March 13!

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​✨ GET THE CAPTURE YOUR CONFIDENCE COURSE 👉🏼https://erikavieira.net/confidence

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

Learn what top 10 tools you need to get started on YouTube in this episode of  Beauty and the Vlog. 

Check out our newest guide: 

How to get on PR lists even if you have a small following and get LOTS of free product! Get it HERE! 

Join our fabulous free Facebook group to make friends, get support and learn the ins and outs of being an online influencer. 

Our current podcast sponsor, Empress Tips spills how she was able to launch her press-on nail online business in this episode! Great in-depth look at how to go about starting an online beauty biz! 

Check out empress tips HERE! 

Make sure you use the promo code ERIKA15 for 15% off your order! 

If you are an influencer on YouTube or Instagram and would like to connect with Sunja to possibly work with her and her brand, email her at: empresstips@gmail.com

To join the Beauty and the Vlog Facebook Group Click HERE! 

Show notes can be found HERE. 

I get a lot of questions from people wanting to know a little about me and my journey to starting the Beauty and the Vlog podcast. I decided to go into a little detail and reveal a little more personal side of myself for this episode. I hope you enjoy it! 

Head on over to our website to sign up for our Facebook page, join the B&V community newsletter with exclusive content and chat about this episode in the comments!

Here are a few things you will learn:

1.) What I did in high school that taught me my #1 skill.

2.) The unconventional way I landed my first job out of college.

3.) How I became really good at interviewing people.

4.) What inspired me to interview influencers and start the Beauty and the Vlog podcast

5.) What type of company I launched and sold prior to starting the podcast. 

Chat with me on

Twitter: @beautyvlogs

Instagram: @beautyandthevlog

Periscope: @beautyvlogs

Get ready for a YouTube Power Hour first! This week’s episode features my very first ASMR YouTuber! Lune Innate (a.k.a. Jillian) is an Esoteric Healing Arts Teacher, Master Level Practitioner, and Spiritual Content Creator with presently over 100K subscribers to her YouTube channel: The Lune INNATE. Born in NJ, and living 10 years in New York City, Lune is now based in South Florida where she teaches Healing Arts and guides clients on their spiritual path, both locally and internationally, as well as hosting events and retreats in various locations of the United States and beyond. In this episode, Lune talks about being an ASMR and spiritual YouTuber and how she uses Patreon to build her community!

📝 Click HERE to check out the show notes!

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

This week I had Megan from the Portable Professional on the show! She’s a travel tips & hacks YouTuber (not a vlogger!). In this interview, we talk a lot about monetizing for a channel under 100k subscribers. In 2022, she was able to make $100k off her channel.

One of the things that I found really insightful in valuable was how she negotiates with brands. She says she is “ruthless,” and she goes into detail about her high standards when it comes to negotiating with brands. She is so meticulous with her monetization strategy, and it’s really paying off!

Click HERE to watch this interview on YouTube

Full show notes at erikavieira.net

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🆕 Struggling with camera confidence as a creator? Get my ALL new Capture Your Confidence Course 👉🏼 http://erikavieira.net/confidence

​✨ GET THE YOUTUBE AUDIENCE ATTRACTION SYSTEM 👉🏼https://erikavieira.net/yaas

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

How do you negotiate with brands the right way, and get deals that others won’t? You’re going to want to listen to this episode to get all the info. Aliza Freud, American Express executive of 10 years, turned Founder of SheSpeaks, dishes the inside scoop on how to successfully work with brands who want to do research and marketing through influencers.

“You have to ask yourself - how valuable am I to a brand?”

Aliza actually got into the influencer marketing business by accident. She first started SheSpeaks to help brands understand women’s interests and do market research. When she noticed that a lot of sign-ups were women bloggers and influencers and that they wanted to review the products on their platforms, a light bulb went off.

“Be aware that your audience on those platforms, you don’t own, you are just renting it.”

Through SheSpeaks, she continues to be a strong advocate for making women’s voices heard by helping members make an impact through connecting with brands, the press and each other. Aliza believes that women’s voices are powerful and that there’s no excuse for us to continue to be misrepresented by marketers.

“You have to be good at creating the content that is going to get the brand and your audience excited.”

After being in business for over 11 years, Aliza has worked with a ton of women influencers, helping them to negotiate with brands and create engaging content that is amplified at-scale to millions. Her network of influencers now consists of over 250,000 women with a combined monthly reach of 300 million consumers!

“As much as you can, in your media kits, start talking about how you’ve driven results.”

Check out the show notes.

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

It’s another YouTube Power Hour first! My first ever farming YouTuber kicks off the new season of the show. My guest this week is the wonderful DaNelle from Weed ‘em and Reap! On a mission to create a farm of her own, DaNelle persuaded her husband to purchase a home on an acre of land and transform it into their very own suburban farm. They provide eggs, milk, meat, fruit, nuts, and veggies all on their one-acre farm in Arizona. DaNelle is known as the "goat lady" and is passionate about helping people own milking goats even on the smallest lot. DaNelle and her family are known for their daily Youtube videos of life on their mini-farm and her blog at Weed 'em & Reap where she writes about the backyard farming and cooking from scratch.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Karissa Pukas, a YouTube superstar discusses her road to YouTube success and reveals her secrets to a successful channel. 

Head on over to the Beauty and the Vlog headquarters for shownotes at www.beautyandthevlog.com/Karissa where you can join the club for our newsletter and access to our Private Facebook group!

Our YouTube channel can be found at: www.YouTube.com/BeautyandtheVlogTV

Become a Beauty and the Vlog insider and gain access to our private Facebook group!

Tweet us @beautyvlogs!

"When you have a good title and a thumbnail and good content, I feel that that's really all that matters." - Karina Garcia

If you’ve ever wondered how to grow your YouTube subscribers and have a successful YouTube channel, you don’t want to miss this episode! Our guest for today grew her YouTube subscribers to 5.5 million and received 693 million video views in just two years! Lucky for us, she is willing to share with us her secrets and insights on how she was able to achieve such fast growth.

Karina Garcia is YouTube's DIY slime queen from L.A. Ever since she started her YouTube channel in February 2015, she has become one of the most recognizable faces on social media and is best known for being one of the top five most followed DIYers on the internet thanks to her super eye-popping YouTube thumbnails.

"I actually edit my thumbnails before I even edit my videos. It's one of things that I really think of right away." - Karina Garcia

At first, Karina wasn't so sure about creating her own YouTube channel because she felt scared about having to face negative feedback. However, once she made up her mind and jumped straight into it, she loved it so much that she made it her hobby and started uploading every week.

Her videos are all about empowering her viewers, especially kids, to create on their own terms. Now, she's the author of Karina Garcia's DIY Slime, a collection of 15 DIY slime recipes that will take you to slime heaven.

Beyond teaching the world how to make slime and crazy arts and crafts projects, Karina loves design, style, and keeping up with the latest trends. She shares with us her story of when she first began filming her videos to now becoming the YouTube sensation she is.

Check out the show notes.

About a month ago I made an announcement on the podcast asking for volunteers who wanted to receive a channel critique and strategy session by me and I received so many submissions! Maria AKA Agapelovegirl stood out to me because I saw the work and energy she was putting into her channel yet her videos were not getting the kind of views the quality of her channel warranted. She was working hard without seeing the results. Fortunately, I was there to help! 

Here is what you will learn in this episode: 

1.) Why Maria needed to change her Channel Banner

2.) The one opportunity Maria was missing with her channel.

3.) How Maria could change her video titles to get more views.

4.) What niche Maria had and how discovering that can give her channel direction.

5.) What Maria needed to let go of in order to move forward with her channel.

6.) A special trick when working with indie brands.

Check out the blog post with screen shots from her channel at the time of our session. 

Check out Maria's channel HERE. 

Join the fun in our Facebook group HERE. 

Have you ever wished you had the wisdom of YouTube powerhouse? On this episode, Emily Noel shares how she got into YouTube and stayed on top in the beauty & makeup niche consistently for over 10 years, gaining almost 1 million subscribers. This is part 1 of a 2-part series, and we cover everything!

“Be very in tune with who you are and what makes you special, and stick with it.”

When Emily Noel started on YouTube in 2007, it was a fun hobby that helped her to blow off steam after a long day at her job as a news anchor at the local ABC affiliate. After seeing the impact she was having on her viewers, her explosive growth and the opening of YouTube’s partnership program, Emily Noel decided to go full time into YouTube in December 2012.

“If what you’re saying isn’t beneficial or helpful and it’s only self-serving… it’s just the wrong direction.”

Emily Noel’s passion for sharing unbiased beauty and makeup tips and reviews has kept her going strong on YouTube for over 10 years! Her videos have amassed more than 170 million views and she has 960 thousand subscribers (and counting!) to her channel, Beauty Broadcast. She consistently releases 4 videos a week, one being a vlog where she shares her mommy life with her husband and two daughters in Illinois.

“If you want to build up that following of people, you’ve got to give them material on a regular basis.”

Emily places her relationship with her viewers as her highest priority and for that reason, she has done zero brand deals in her 10+ year YouTube career, which is almost unheard of in her space. She believes that any brand that dictates how she should review their products and disrupts her authentic connection, is not a brand she wants to work with.

“You have to be thinking all the time “How am I benefiting the audience?” Because that’s who’s keeping you afloat.”

Check out the show notes.

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram

"When you have a good title and a thumbnail and good content, I feel that that's really all that matters." - Karina Garcia

If you’ve ever wondered how to grow your YouTube subscribers and have a successful YouTube channel, you don’t want to miss this episode! Our guest for today grew her YouTube subscribers to 5.5 million and received 693 million video views in just two years! Lucky for us, she is willing to share with us her secrets and insights on how she was able to achieve such fast growth.

Karina Garcia is YouTube's DIY slime queen from L.A. Ever since she started her YouTube channel in February 2015, she has become one of the most recognizable faces on social media and is best known for being one of the top five most followed DIYers on the internet thanks to her super eye-popping YouTube thumbnails.

"I actually edit my thumbnails before I even edit my videos. It's one of things that I really think of right away." - Karina Garcia

At first, Karina wasn't so sure about creating her own YouTube channel because she felt scared about having to face negative feedback. However, once she made up her mind and jumped straight into it, she loved it so much that she made it her hobby and started uploading every week.

Her videos are all about empowering her viewers, especially kids, to create on their own terms. Now, she's the author of Karina Garcia's DIY Slime, a collection of 15 DIY slime recipes that will take you to slime heaven.

Beyond teaching the world how to make slime and crazy arts and crafts projects, Karina loves design, style, and keeping up with the latest trends. She shares with us her story of when she first began filming her videos to now becoming the YouTube sensation she is.

Join me as I chat with Cassie AKA Thrift Thick about her rise to YouTube success. Cassie also reveals five tips for YouTube success. Below are a few links. 

Make sure you join our Facebook group if you are a YouTube or influencer and want to connect with others for support and collaboration. 

Sign up for our email list and also receive your free mini video course on the best tools YouTubers rely on for fast YouTube growth 

Salma Jafri is a YouTube Marketing Coach, Consultant and Speaker. She helps entrepreneurs and brands build their online visibility through the power of video. She is both YouTube Certified, and Inbound Marketing Certified, placing her in the unique position to build a brand’s organic video marketing strategy.

📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

This week I interviewed my first set of twins - the GORGEOUS Kelsey and Kendra, a.k.a the GlamTwinz, and they talked a TON about being authentic, and how they credit their authenticity to their success on YouTube.

So what’s so important about authenticity? People don’t come to YouTube to watch someone phony… that’s what television is for. 

Your energy translates well on camera, and your viewers are going to sense it. If you’re not being authentic, or creating content that doesn’t truly speak to who YOU are, your audience will feel that. By being unapologetically YOU; by being who YOU are, you will form connections with your audience. If you’re too focused on pleasing people, or on creating something that doesn’t truly align with you, your viewers will sense it. 

If you’re creating content that you love and that you are passionate about, your channel will be much more sustainable, and the passion you have for what you're doing will translate to your videos. 

Were you inspired by Kelsey and Kendra? Are you ready to commit to authenticity?

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Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE GUIDE to creating IMPACTFUL content during the Covid-19 pandemic!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

💗 Ready to explode your channel? Join the Zero to Influence Bootcamp waitlist

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Beauty and the Vlog TV

✨ Website: www.erikavieira.net

✨ Beauty and the Vlog Facebook Group

Shruti Anand is an Indian beauty guru based out of India who started her channel demonstating how to do Henna tattoos. She was surprised as how many people outside of India were very interested in her work. She used that niche as a way to expand and grow her channel and she now has 130k subscribers and almost 24 million video views. Her channel consists of makeup, skincare and Henna tattoos. 

I love having female creators of all kinds on the podcast, and I’m thrilled to welcome Megan, my very first mennonite guest!

Watch this on YouTube HERE!

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📝 Click HERE to check out the show notes!

Love the podcast? Got some feedback you want to share? Want to request your favorite YouTuber?  Fill out the YTPH listener survey HERE

 👉🏼 Click HERE to download my FREE 2022 YouTube Goals Workbook!

👩🏻‍💻 If going from zero to 100k YouTube subscribers is something you want to experience for yourself, then consider taking the first step by watching my FREE Road to to 100k Masterclass.

CONNECT WITH ERIKA:

✨ Instagram: @beautyandthevlog

✨ YouTube Channel: Erika Vieira

✨ Website: www.erikavieira.net

✨ YouTube Power Hour Facebook Group

Amanda Ensing started her channel the spring of 2012 while she was in college. Once her YouTube channel started to take off, she ditched her law school plans to pursue YouTube full time. Amanda has 340k subscribers and 13.4 million video views on YouTube. 

In this episode of Beauty and the Vlog, I had the pleasure of getting to know one of our podcast sponsors a little better and also picking up some awesome tips related to skincare and makeup! I was able to chat with GloProfessional brand representatives, Anna De la Cruz, Director of Brand Development and Janeena Billera Senior Makeup Artist Educator. They shared SO many amazing skincare and makeup tips along with insight into their careers and how they landed their positions with GloProfessional.

Time to get really personal and vulnerable ladies... it’s storytime! I’m sharing my entire journey with you, my ups and downs, how I fell in love with YouTube and talking to you about it every week, what I’ve learned from my failures and why I do this podcast for you! I hope you’re ready for this honest and open conversation.

“I started thinking: if I'm going to continue with this podcast, I need to help more people.”

It’s funny to look back and think that I’ve spent so much time helping you and ladies like you to grow your channels for years, and I didn’t have a big channel myself. Not too long ago, I felt like an imposter whenever I thought about it. But I realized that all the time I could’ve spent growing my channel, I instead used it to grow many channels for my podcast guests who became my friends, and the people who’ve listened to my episodes and reached out for help. I realized that the information I’ve shared in my courses and in the Facebook group, and with anyone who’s asked, came from the experience of learning from several channels, instead of just my own.

“You can come up with all the reasons not to do something, and sometimes that negative voice takes over, but sometimes you have to get over yourself.”

I went from hating a job at Jamba Juice, working at Nordstrom, selling $55 million worth of real estate properties, trying to become an actor, starting an apparel business with my sister, getting burnt out and selling the apparel business with my sister, getting back in corporate America and having two girls, to finally finding something that fits. Doing this podcast and helping you with my programs feels like home. It feels like what I was meant to do and everything I’ve learned up to this point has made me totally awesome at this. Ready to hear the full journey? Well, listen up.

"I knew I was going to do something in business, I just didn't know what."

Check out the show notes

Are you ready to explode your YouTube channel and step into YOUR role as a YouTube influencer? Add your name to the Zero to Influence YouTube Bootcamp waitlist so you are notified when space becomes available!

Download your FREE guide: 6 Tools YouTubers Use to Get Thousands of Video Views

Don't forget to join the Beauty and the Vlog Facebook group for collaborations, YouTube advice, support and more!

You can also follow me on Instagram!

Gaining popularity as a blogger or YouTuber doesn’t happen overnight. It takes hard work to put content out there consistently and have people notice you. Since Instagram started, the platform has helped content creators gain subscribers from all over the world. It’s a safe bet that gaining followers using a growth hack for Instagram would also give you a bump in followers on your blog and an increase in your YouTube subscribers as well.

“Facebook is like Pinterest, it’s so underused by bloggers.”

So, what’s a good growth hack for Instagram? Let’s find out from our guest, Angela Lanter. In this episode, she talks about her best growth hack for Instagram, her journey as a content creator, and a whole lot more!

“New platforms come out all the time and you don’t know what’s going to take off.”

Born and raised in Northeast Ohio, Angela took her first job as a hairstylist and makeup artist working at a small salon giving makeovers for Glamour photos at the age of 15. While in college, she continued to pursue her love of beauty by freelancing for proms, weddings, and other special events. Even after getting a “real job,” she continued to sharpen her beauty skills by watching YouTube tutorials at night for inspiration.

“I think YouTube will always be around.”

After many years of watching and learning, it was time to start creating her content. In February 2013, Angela launched “Hello Gorgeous” and, in October, her subsequent YouTube channel. By December, she was named as an official PopSugar Select Blogger and was featured as the #1 ShopStyle Lay Down Campaign Blogger. Recognizing her passion for Hello Gorgeous, Angela left her career to take it full-time. By providing her readers with fashion, beauty, and lifestyle tips, she hopes to help each woman feel and look her best inside and out.

“So much of fashion blogging nowadays has been diluted to just photos.”

As a YouTube strategist and coach, I talk to mostly women all day every day about YouTube. One thing that comes up time and time again, especially for larger channels (though the fear of it is more present in smaller channels) is getting haters and trolls. Part of the price you pay for Youtube success or any online platform is that you will get unsolicited feedback, and some of it won’t be very nice. 

In this episode, I’m talking about the secret to bulletproofing your mind against the haters and trolls. 

Click HERE to watch this on YouTube

Full show notes at erikavieira.net

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KL is 26 years old and started her channel September 2009 while she was in college in Omaha Nebraska. KL is now currently residing in Hong Kong. KL is best known for her DIY videos and has almost 625k subscribers and 55 million video views.  

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