Explorez tous les épisodes de The PR Week
| Date | Titre | Durée | |
|---|---|---|---|
| 18 Apr 2024 | The PR Week: 4.18.2024 - John Box, Meltwater | 00:32:57 | |
Meet the guest on the latest edition of The PR Week podcast: John Box, CEO of Meltwater. He talks about how his company has evolved from a news monitoring platform to one that keeps an eye on social media activity across many platforms for agencies, clients, the government sector — and even the Vatican. Plus, the biggest marketing and communications news of the week, including Omnicom Group’s Q1 results, John Deere’s campaign to become a cultural brand for young consumers and the best and most noteworthy 4/20 campaigns. Follow us: @PRWeekUS | |||
| 06 Jun 2024 | The PR Week: 6.6.2024 - Heidi Burgett, US Soccer | 00:43:40 | |
It’s going to be a big summer for soccer in the U.S. with the American men's and women’s teams participating in the Summer Olympic Games in Paris and the Copa America kicking off this month. And that’s just a warm-up for the 2026 World Cup, which will be held across the U.S., Canada and Mexico. Heidi Burgett, VP of corporate communications for U.S. Soccer, talks about those events, as well as her career at Nike and the explosion of women’s sports on the latest edition of The PR Week podcast. Also on the agenda: the biggest marketing and communications news of the week, including top executive moves at Hill & Knowlton and Havas PR, PRWeek’s Pride in PR list, a big account win for Golin and major changes at The Washington Post. Follow us: @PRWeekUS | |||
| 18 Nov 2021 | The PR Week: 11.18.2021: Sabrina Sanchez, PRWeek and Campaign US | 00:38:08 | |
Podcast topics: - The future of work and plans to return to a weekly office commute — is there a new normal? How are agencies and other businesses adapting? And what do employees want?; - The highly competitive competition to hire and retain PR talent across the industry and the disruption that started with COVID-19 and has continued months later; - Edelman’s response after being targeted by a celebrity-driven push for the firm to stop working with fossil-fuel clients and to recommit to working toward climate solutions; - The Thanksgiving ad campaigns and activations that made a splash this week, including Hershey's limited-edition Reese's Peanut Butter Cup pie that sold out in mere hours; - Recapping the several recently announced business breakups of Johnson & Johnson, General Electric and Toshiba and what it all means for each company; - The communication strategies -- or lack thereof -- around President Joe Biden’s trillion-plus-dollar infrastructure bill, which he signed into law earlier this week, and whether its passage can swing public opinion back into his party’s favor after a rough Election Day for Democrats. - Recapping Business Insider's allegations of inappropriate conduct by Barstool Sports founder Dave Portnoy and Portnoy's crisis management strategy and rebuttal. Follow us: @PRWeekUS | |||
| 07 Apr 2022 | The PR Week, 4.7.2022: David Lowey, marcoms and operations, Atari VCS and Atari Video Games | 00:35:10 | |
On the latest edition of The PR Week, Atari’s David Lowey sits in to talk about his company’s 50th anniversary and the sheer scale of the gaming industry. Plus:
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| 27 Jul 2023 | The PR Week: 7.27.2023 - Ed Hammond, Collected Strategies | 00:42:32 | |
It’s been a busy few weeks for Ed Hammond. The former Bloomberg reporter was part of the group that this month launched Collected Strategies, a strategic communications firm that helps clients navigate mergers and acquisitions, corporate crises, restructurings, bankruptcies and other issues. He talks about getting the firm off the ground, as well as the biggest marketing and communications news of the week, including:
- Microsoft updating its comms team for the age of AI; - Chipotle’s contest on Threads; - And much more.
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| 27 May 2021 | The PR Week: 5.27.2021: Shiv Singh, Expedia Group | 00:36:05 | |
Podcast topics: 0:42 - Singh talks about returning to a more normal travel experience as pandemic restrictions are relaxed, repositioning Expedia as the “ultimate travel companion” and more. 23:02 - Chris Foster named CEO of Omnicom PR Group. 25:00 – Audi of America promoted Emilie Cotter to SVP and chief communications officer. 28:50 - Philips selected Omnicom Group as its global creative, media and communications agency partner, extending its decade-long relationship with PR agencies Ketchum and FleishmanHillard. 30:02 - Corporate reaction to the anniversary of George Floyd's murder. Follow us: @PRWeekUS | |||
| 02 Apr 2021 | The PR Week: 4.2.2021: Soon Mee Kim, Omnicom Public Relations Group | 00:41:17 | |
Podcast topics 1:53 – Soon Mee Kim on her role as global diversity, equity and inclusion officer at Omnicom Public Relations Group and the #StopAAPIHate movement 19:24 – Volkswagen ‘Voltswagen’ April Fools' Day 'rebranding' fiasco 26:30 – Cannes Lions plans for hybrid awards ceremony 27:47 – Delta Airlines looks for a new PR agency 28:54 – Georgia-based companies condemn new voting regulations 33:18 – Is AI coming of age? Ironman, Clorox, Avocados from Mexico campaigns 37:02 – Ogilvy U.K. CEO moving to take Weber Shandwick EMEA role 38:01 – Publicis & Havas merger rumors Follow us: @PRWeekUS | |||
| 02 Nov 2023 | The PR Week, 11.2.2023: Lianne Hedditch, San Diego Zoo Wildlife Alliance | 00:49:52 | |
The latest guest on The PR Week podcast is Lianne Hedditch, VP of communications at the San Diego Zoo Wildlife Alliance, which includes the world famous zoo as well as other operations. She talks about how the organization advocates for the role of zoos, how it relies on volunteers and advocates and how it has to race avid fans to post pictures and information of its animals on social media. Plus, the biggest marketing and communications news of the week, including MADD’s new impaired driving campaign, war protests on Roblox and PR pros running the New York City Marathon. Follow us: @PRWeekUS Follow us: @PRWeekUS | |||
| 21 May 2021 | The PR Week: 5.21.2021: David Bentley, Porter Novelli | 00:37:28 | |
Podcast topics: 1:36 - Bentley talks about becoming an agency CEO during the unprecedented year that was 2020, how organizations can and should respond to social and political movements and more. 14:17 - An Edelman Trust Barometer midyear report says business is now the most trusted institution — how can business leaders deliver on that mandate? 17:31 - President Joe Biden made an unscheduled appearance in Dearborn, Michigan, this week to test-drive a Ford F-150 Lightning electric pickup truck. 23:27 - Finn Partners is buying itself out of Stagwell Group. Where does the agency go from here? 26:01 - Mask communication: Who's been doing it well... and who's been doing it badly. 32:28 - What's going on at TikTok/ByteDance as the cofounder and CEO steps down? Follow us: @PRWeekUS | |||
| 26 Jan 2024 | BCW-Hill & Knowlton merger special edition | 00:19:41 | |
Just yesterday, WPP announced that it is merging its two biggest PR agencies, BCW and Hill & Knowlton, with a goal of completing the combination by July 1. The new agency will be titled Burson.
There’s a lot of work for the two firms to get there, and many other implications for the rest of the agency world. PRWeek’s editorial team discusses all the angles in this special edition of The PR Week podcast. Follow us: @PRWeekUS | |||
| 13 Oct 2023 | The PR Week: 10.13.2023 - PRDecoded Purpose+ special edition | 00:35:17 | |
PRWeek’s PRDecoded Purpose+ conference in Chicago had it all, from session after session of purpose-related content to the Purpose Awards, and even an event at a Chicago school. But don’t take it from us. Here’s what guest speakers and panelists discussed at the event. On this podcast, hear from Aflac CEO Dan Amos, March for Our Lives cofounder David Hogg, Mars Food North America VP of corporate communications Kristen Campos and many others. Plus highlights from the Purpose Awards and the conference itself. Follow us: @PRWeekUS | |||
| 12 Aug 2021 | The PR Week: 8.12.2021: Bruno Cardinali, Popeyes | 00:39:24 | |
Podcast topics: 2:08 - Cardinali talks about brand strategy at Popeyes to engage a loyal and social-media-savvy consumer base, how to get brand positioning right on social media, the “chicken wars” and more. 18:24 - New York Governor Andrew Cuomo on Tuesday announced his resignation, effective now in 12 days, after an investigation found credible multiple allegations of Cuomo sexually harassing women; PR pros reacted on Twitter to Cuomo’s communication style and strategy. 24:12 - YouTube has launched its Shorts offering with a campaign to take on TikTok, but can the copycat surpass the original? 28:24 - The Biden White House has deployed a vaccination influencer army, but will Gen Z listen? Also, the latest on brand and corporate vaccination policies and messaging. 30:45 - Black creatives and marcomm execs have called out LinkedIn over allegedly removing posts centered on DEI; LinkedIn responds. 35:19 - On the U.N. climate change report and its stark warning. Follow us: @PRWeekUS | |||
| 07 May 2021 | The PR Week: 5.7.2021: Tori Emerson Barnes, U.S. Travel Association | 00:39:20 | |
Podcast topics: 2:06 - Emerson Barnes talks about the coronavirus pandemic’s impact on the national and global travel economy, the industry’s plans for 2021, how to communicate with a travel-wary public and more 20:55 - Weber Shandwick loses Honeywell to Finn Partners, Michelin to Ketchum 22:57 - Reviewing the Facebook oversight committee's Donald Trump verdict 24:45 - Politics at work: the Basecamp saga 30:02 - Agency holding companies: MDC + BlueFocus 31:56 - CVS + Walgreens face vaccine waste backlash 35:18 - Interesting people moves: Deisha Barnett to UPS, Julie Townsend to AmEx, a Golin healthcare promotion and more Follow us: @PRWeekUS | |||
| 17 Jun 2021 | The PR Week: 6.17.2021: Heather Kernahan, Hotwire | 00:34:20 | |
Podcast topics: 2:14 - Kernahan talks about her new position at Hotwire PR, working within the Enero Group agency framework, how the industry changed during the pandemic — including anxiety around returning to the office — and more. 12:48 - All about European soccer brand sponsors and press conferences — Cristiano Ronaldo and Paul Pogba push Coke and Heineken beer away. 16:49 - The lives and legacies of two recently departed PR legends: Burson-Marsteller's Bob Leaf and former Edelman U.K. CEO Robert Phillips. 19:29 - President Joe Biden met with his Russian counterpart Vladimir Putin on Wednesday — what was communicated and why and how Biden’s strategy differs from former president Donald Trump. 23:14 - PwC teams up with Edelman on Trust Institute initiative, a program designed to support the next generation of C-suite leaders in responsible and ethical decision-making for clients and consumers. 25:52 - High-profile people moves at Substack, Ogilvy, Royal Caribbean Group, Real Chemistry, Marriott Vacations Worldwide, Hill+Knowlton Strategies and BCW — and what turnover rates look like in a post-COVID industry. Follow us: @PRWeekUS | |||
| 30 Mar 2023 | The organizational overhaul: The right place to start, in partnership with Padilla | 00:25:41 | |
No matter what kind of organization or department, you must always be evaluating your overall operation – and be prepared to transform it. On this podcast, Padilla’s Tina Charpentier offers counsel to make that daunting task seem a lot more doable. Featuring:
“Don’t put structure ahead of strategy,” advises Tina Charpentier, EVP of client experience at Padilla. This is counsel she often shares when she works with entities embarking on an overhaul, many of whom immediately look to their organizational chart. While an understandable tack, such an important (and, yes, scary) endeavor demands broader thinking. And during this conversation with PRWeek’s Gideon Fidelzeid, Charpentier tapped into her years of experience to share invaluable advice, much of which focused on how to best start such an important process.
One key starting point, she notes, is a realization that it’s almost impossible to fully evaluate your own organization, so outside counsel must be sought at the very early stages. A key provider of that counsel: your clients. “Only they can tell you what it’s really like to work with your team,” says Charpentier.
Just as important: You must be ready to hear – and act upon – the hard truths.
In the podcast’s final segment, Charpentier offers some specific thoughts for agencies and in-house arms, though much of that counsel works for both. For example…..
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| 11 Feb 2021 | The PR Week: 2.11.2021: Alison Weissbrot, Campaign US | 00:46:27 | |
They discuss the best and worst of Super Bowl LV ads — “Don’t do holograms!” — the emergence of audio-only social media app Clubhouse, holding company earnings, social media stunts by Wendy's and Weetabix and more. Follow us: @PRWeekUS | |||
| 26 Jan 2023 | The PR Week: 1.26.2022 - Matt McDonald, Penta | 00:42:28 | |
Penta president Matt McDonald has served as a senior counselor to leaders in the public and private sectors for more than two decades, including former presidents and governors and the late Sen. John McCain (R-AZ). Now he’s at the helm of Penta, which bills itself as “the world’s first comprehensive stakeholder solutions firm.” McDonald joins the latest episode of The PR Week to discuss the biggest marketing and communications news of the week, including:
- The possible implications of the Federal Trade Commission doing away with non-compete clauses; - This year’s Dashboard 25 list; - ChatGPT and its implications for business; - More mass job losses across technology and media; - And the main takeaways from the World Economic Forum in Davos.
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| 02 Jun 2022 | The PR Week : 6.2.2022: Stephanie Smirnov | 00:36:57 | |
On the latest edition of The PR Week, Lippe Taylor's coach-in-residence Stephanie Smirnov explains how the two-time PRWeek Outstanding Midsize Agency has mitigated the pressures of the Great Resignation to retain employees and position the firm for exponential growth, partly through its The Leading Edge in-house coaching program for directors and senior executives.
Plus: - Corporate responses to the mass shooting at a school in Uvalde, TX; - Activist shareholder Nelson Peltz gets a spot on the board at Unilever; - An uptick in boomerangs at PR agencies; - BTS join a White House press briefing to talk about anti-Asian hate crimes - PRWeek launches Pride in PR 2022.
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| 20 Dec 2023 | KeJuan Wilkins, Nike | 00:44:37 | |
The latest guest on the PR Week podcast is KeJuan Wilkins, who was named EVP and chief communications officer of Nike this year, replacing industry legend Nigel Powell. He talks about how brands like Nike and its subsidiary Converse resonate in large parts of the cultural conversation, as well as the importance of hiring and working with diverse teams and much more. Plus the biggest marketing and communications news of the week, including Weber Shandwick winning Walgreens’ account in the U.S., the Boxbollen craze and the first Gen Z member of PRSA Los Angeles’ board of directors. Follow us: @PRWeekUS | |||
| 29 Sep 2022 | The PR Week, 9.29.2022: Craig Minassian, Clinton Foundation and Clinton Global Initiative | 00:33:48 | |
Craig Minassian, longtime communications leader for the Clinton Global Initiative, helped bring the event back for the first time since 2016. Plus: -A profile of Intel’s Tara Smith; -GM’s RTO policy -And much more
Follow Craig on Twitter: @MinassianMedia
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| 04 May 2023 | The PR Week: 5.4.2023 - Frank Shaw, Microsoft | 00:45:45 | |
This week’s podcast has two chunky topics on the agenda.
Next up: PRWeek’s Agency Business Report 2023. This year’s report highlights global and U.S. agency revenue growth, broad industry trends, staff retention, women-led offices, diversity and the quotes that inspire agency leaders.
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| 03 Apr 2025 | The PR Week: 4.3.2025 - AJ Jones II, Monumental Sports & Entertainment | 00:41:30 | |
AJ Jones II is back full-time in Washington, DC, with a new job leading communications for Monumental Sports & Entertainment, the owner of the NBA’s Washington Wizards, the NHL’s Washington Capitals, the WNBA’s Washington Mystics and other sports brands. Jones talks about making the transition to the sports world from Starbucks, where he was EVP and chief corporate affairs officer and previously EVP and chief communications and public affairs officer. There’s no shortage of other news coming out of Washington, DC, including Wednesday’s major tariff announcements and significant job cuts across communications teams in the Department of Health and Human Services. Jones also offers his two cents on the biggest marketing and communications news of the week, including April Fools’ Day campaigns and major people moves at Andreessen Horowitz and Roche Diagnostics. Follow us: @PRWeekUS | |||
| 15 Sep 2022 | The PR Week Special Edition, 9.14.2022: John Harrington, PRWeek UK, and Matt Neale, Golin | 00:30:12 | |
| 20 Oct 2022 | The PR Week, 10.20.2022: Shelley Spector, Museum of Public Relations | 00:37:10 | |
In its latest edition The PR Week welcomes Shelley Spector, president of Spector & Associates and founder and director of the Museum of Public Relations. She talks about the early days of the industry and her interactions with trailblazers such as Edward Bernays and Harold Burson. Plus, the top marketing and communications news of the week, including -PR Decoded and the Purpose Awards in Chicago; -BerlinRosen’s strategy to help the families of victims of the Sandy Hook mass shooting; -Aldi picks a new U.S. PR AOR; -The launch of Semafor; -Ulta Beauty’s response to transphobic comments; -Q3 results from Publicis Groupe and Omnicom Group; -Hims & Hers names its first CCO
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| 18 Nov 2024 | Communications is a linchpin of innovation adoption, a podcast sponsored by Ruder Finn | 00:28:18 | |
In a world that demands innovation but still experiences resistance to change, communications is a critical factor in the successful adoption of emerging technologies across industries. Kathy Beiser, chief communications officer of Eli Lilly & Company, and 2024 recipient of the David Finn Award is joined by Kathy Bloomgarden, CEO of Ruder Finn, and Steve Barrett, VP, editorial director of PRWeek, to explore the evolution of market shaping in an era where personalized news and empowered consumers determine the launch of innovative products in the marketplace. Listen in to learn more about the role of communications in bringing industry-defining technologies to market, what lessons we can learn from the large-scale adoption of AI, how we can craft stories that resonate with both early adopters and the broader market, and how the roles of social media and traditional media are evolving. Follow us: @PRWeekUS | |||
| 13 Jan 2022 | The PR Week: 1.13.2022: Richard Levick, Levick | 00:37:13 | |
Podcast topics: - Levick talks about running a boutique agency focused on crisis commutations, the evolution of crisis communications over the last several decades — especially during the turbulent Trump administration — working with potentially controversial foreign governments, what mainstream media gets wrong about PR professionals and more; - Discussing the details of IPG Dxtra CEO and Weber Shandwick executive chairman Andy Polansky’s planned retirement, which he announced on January 12. What’s next for Polansky after the June exit date?; - The latest on Edelman’s climate change principles. Edelman recently completed a client review and released a set of principles guiding which companies from which it will a ccept work. The firm had faced pressure from activist groups over its past work with fossil fuel clients such as ExxonMobil; - What is Wordle and why is every brand Twitter account suddenly tweeting green and yellow square emoji?; - A study from PR firm DKC looks at how different generations use social media sources for news and other information, and at which generations are least trustful of online news sources; - Recapping the latest people moves at BCW, Ketchum, M Booth Health, Caris and more; - PRWeek has opened submissions for its annual agency rankings table, part of PRWeek’s Agency Business Report. Learn more here. Follow us: @PRWeekUS | |||
| 24 Jun 2022 | FUN-damental PR: Reigniting the Power of Brand Fun, a podcast presented by BML | 00:24:35 | |
The past two plus years have been unprecedentedly challenging for consumer brand comms pros – and even more difficult for those centered around ‘fun.’ From COVID-19, social injustices, political polarization, cancel culture, mass shootings and inflation to a media landscape almost exclusively covering doom, we will discuss the results of a nationwide consumer survey which poses the question: is it time for fun to return to brand marketing campaigns?Follow us: @PRWeekUS
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| 30 Nov 2023 | Moving at the speed of culture, a podcast presented by MSL | 00:29:36 | |
Featuring: - Shreya Mukherjee, chief strategy officer, MSL - Ben Grinspan, VP of cultural strategy, MSL A tendency among many brands and their comms leaders is to react to the hot trend. It’s totally understandable. However, it would be so much more powerful to use insights and strategy to be ahead of the trend. Of course,cultural trends are fluid and move fast. It can be challenging just to keep up, let alone get ahead of them. Fear not. During this podcast, MSL’s Shreya Mukherjee and Ben Grinspanshare their unique visions of how the right PR strategy — and, yes, “strategy” is in both of their titles, quite intentionally — can help you be effectively proactive in this regard. To be even more specific, Mukherjee introduces the intriguing concept of being an “ambidextrous strategist.” During the 25 minutes of this conversation, Mukherjee and Grinspan also counsel on setting up the proper teams and structure to allow for operation at the speed of culture. The roles of data, AI and DE&I figure prominently. The two leaders conclude the podcast by focusing on some of today’s mega-trends and reasserting how the right strategy will ensure that your brand is in the best position possible. Follow us: @PRWeekUS | |||
| 21 Dec 2022 | Best Places to Work sponsored spotlight: Bacardi | 00:23:20 | |
Featuring:
As Merz explains to Gideon Fidelzeid, PRWeek editorial director of custom, the desire to contribute to the greater good of the team, as opposed to being a solo star, is one of the key things Bacardi looks for upon hiring anyone. And that collaborative spirit is just as evident, notes Cooper, not only among the two teams, but among Cooper and Merz themselves. The brand got very high marks from its comms team for “recognizing employees for doing a good job.” Cooper notes how leadership really prioritizes this not only as an emotional boost to staffers, but as a key to their constant evolution as professionals. Putting the team first, but still allowing individuals to shine. That certainly sounds like a best place to work. Follow us: @PRWeekUS | |||
| 30 Aug 2019 | The PR Week: 8.30.2019: Ray Day, IBM | 00:34:20 | |
The group also sound off on Johnson & Johnson's half-a-billion-dollar settlement; Popeye's CMO recruitment efforts; the elevation of Arby's and Chobani's CMOs to new roles; and Tim Bell's legacy as Margaret Thatcher's PR man. Follow us: @PRWeekUS | |||
| 27 Jun 2024 | The PR Week: 6.27.2024 - Bret Werner, MikeWorldWide | 00:35:09 | |
With the European Championship and Copa America underway and the Olympic torch traveling to Paris, it’s very much the summer of sports. Who better to join The PR Week podcast than Bret Werner, president of MikeWorldWide and a veteran of activations at sporting events from soccer tournaments to the Super Bowl? Werner also discusses lessons learned from starting and selling an agency and his favorite work from Cannes — and much more. Follow us: @PRWeekUS | |||
| 02 Sep 2021 | The PR Week: 9.2.2021: Barry Baum, Milwaukee Bucks | 00:43:59 | |
Podcast topics: 1:51- Baum talks about the Milwaukee Bucks’ championship and how the Bucks’ communications team handled media coverage and access, Baum’s own career path in sports communications, growing a global sports brand and more. 20:20 - PR pioneer David Finn turned 100 on Monday, August 30. Friends, families and colleagues shared memories of Finn’s storied career with PRWeek to recognize the living legend’s impact on the PR industry. 23:43 - Some notable companies are giving staff this week off for mental health and wellbeing leading up to Labor Day; Also, Edelman, Google delay office return as Delta variant concerns grow and the PRSA conference goes online (again). 27:57 - Sports talk — Athletes, sports, PR and branding; Mets "thumbs down"; Naomi Osaka reflects on Paris presser; Ronaldo comes home. 34:45 - The U.S. military withdrawal from Afghanistan was completed on August 31, ending America’s longest war just weeks before the 20th anniversary of the 9/11 terrorist attacks. How did President Joe Biden's communications strategy play out? 41:30 - Notable people moves, including a new head of comms at SAIC and more. Follow us: @PRWeekUS | |||
| 28 Jun 2021 | The future of health must be equitable, a podcast sponsored by Weber Shandwick | 00:29:56 | |
In the last year, longstanding gaps in global health systems have been exposed. Even as we emerge from the pandemic, the ripple effects of health disparities are felt in all corners of the healthcare system. Weber Shandwick’s Global Creative Lead for Health Peter Matheson Gay and Executive Vice President, Diversity, Equity and Inclusion, United Minds (a Weber Shandwick Consultancy) Tai Wingfield, discuss the role organizations can play in driving progress to close health equity gaps – from changing internal culture to exercising creative and corporate muscle. More from Cannes and Weber Shandwick: The Undeniable Power (and Potential) of PR to Drive Impact, a podcast sponsored by Weber Shandwick Embracing radical complexity, a podcast sponsored by Weber Shandwick Follow us: @PRWeekUS | |||
| 03 Jul 2024 | 7.3.2024: Richard Edelman | 00:40:17 | |
The latest guest on The PR Week podcast is Richard Edelman, global CEO of the largest agency in the world, who was eager to praise the performance of his firm, and that of rivals, at the Cannes Lions International Festival of Creativity. Edelman explains how his firm changed its strategy at Cannes and why he believes PR agencies are uniquely positioned to succeed at the annual festival. In non-Cannes news, he discusses his agency’s financial performance in its fiscal year, acquisition targets, President Joe Biden’s lackluster debate performance and many other topics. Follow us: @PRWeekUS | |||
| 21 Nov 2024 | The PR Week, 11.21.2024: Michael Kaye, Archer/OkCupid | 00:37:22 | |
The latest guest on The PR Week podcast is Michael Kaye, head of brand and director of brand marketing and communications at Archer and OkCupid. He talks about why dating apps shouldn’t try to be everything to everyone, why he enjoys teaching and how he overcame his fear of public speaking. Plus, the biggest marketing and communications news of the week, including people moves at Racepoint Group and Burson, the return of edible mascots and the best Thanksgiving campaigns. Follow us: @PRWeekUS | |||
| 16 Nov 2023 | The PR Week: 11.16.2023 - Peter Land | 00:40:13 | |
The latest guest on The PR Week podcast is Peter Land, a veteran of most recently Dick’s Sporting Goods as well as the NBA and several agencies. He talks about his plans for semi-retirement, as well as Dick’s reaction to mass shootings and the NBA’s forays onto the internet. Plus, the biggest marketing and communications news of the week, including the Health Influencer 30, a profile of Nadya Okamoto and tourism reviews by Discover Puerto Rico and LA Tourism.
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| 27 Mar 2025 | The power of connection: Brands, men and the fight against isolation, a podcast sponsored by Citizen Relations | 00:37:01 | |
Dive into the crucial topic of men's mental health and social connection in this episode featuring Laura Bremer, US president of Citizen Relations and Nate Checketts, co-founder of performance apparel brand Rhone, champion for mental fitness. Drawing from the 2024 Citizen Connections Report, this critical conversation explores the growing desire for deeper social connections, particularly amongst men. Laura and Nate will share more about their mental health advocacy work, authentic and actionable steps brands can take to make a difference, and the role PR plays in rebuilding male connection. Follow us: @PRWeekUS | |||
| 26 Dec 2024 | The PR Week: 12.26.2024 - Top talks of 2024 | 00:37:45 | |
PRWeek takes a look back at our podcast conversations throughout 2024, including conversations with Edelman CEO Richard Edelman, Weber Shandwick Collective CEO Gail Heimann and the late Barbara Hunter, founder of the eponymous agency, a pioneer for women in PR and the public relations industry as a whole. Follow us: @PRWeekUS | |||
| 30 Jan 2025 | The PR Week: 1.30.2025 - Tomicah Tillemann, Project Liberty | 00:37:16 | |
Even with a new president, the future of TikTok is still uncertain. One bidder for the app is Project Liberty, which is mounting what it calls a “people’s bid” for the ByteDance-owned video-based social media network. If the organization, which was founded by businessman Frank McCourt, is successful, it could place the platform under U.S.-based ownership, satisfying the law that banned TikTok in its current structure. Joining The PR Week podcast this week is Tomicah Tillemann, president of Project Liberty, who explains how a deal could take place, what a new version of TikTok would look like and how his organization wants to get rid of the “neo-feudal framework” of the internet. Plus, the biggest marketing and communications news of the week, including the first briefing from new White House Press Secretary Karoline Leavitt , a Super Bowl marketing preview, Target’s decision to pull back diversity, equity and inclusion programs, recent deals and people moves at Shake Shack and Lyft. Follow us: @PRWeekUS | |||
| 05 Sep 2024 | 9.5.2024 - Jeff Hahn, Hahn Marketing & Communications | 00:42:10 | |
There’s no shortage of PR and communications stories to talk about on the latest edition of The PR Week. Special guest Jeff Hahn joins the podcast to talk about his unique agency, based in Austin, Texas, as well as how his skills helped him survive his own crisis. He also discusses the unique position of the NFL — read PRWeek’s profile of league comms leader Katie Hill — which kicks off its season this week. Hahn also talks about the biggest marketing and communications news of the week, such as more companies pulling back on DEI commitments, boomeranging media executives and Columbia University’s new head of communications. Follow us: @PRWeekUS | |||
| 14 May 2021 | The PR Week: 5.14.2021: Rich Ferraro, GLAAD | 00:33:22 | |
Podcast topics: 0:44 - Ferraro talks about P&G’s The Visibility Project, the importance of intersectionality in advertising, how brands can promote more inclusive offerings and more 15:59 - Ketchum's Rob Flaherty retires 19:37 - The all-you-can-drink milkshakes activation at IHOP, courtesy of Adam Sandler 22:31 - Massachusetts sues Publicis Health over its work for Purdue Pharma during the opioid epidemic 25:31 - Remembering the life of veteran PR pro Julian Read, who briefed the press after the Kennedy assassination 27:45 - Tech sector people moves with new comms leads at Apple and Cisco Follow us: @PRWeekUS | |||
| 21 Jun 2021 | healthy conversation, sponsored by Danone North America, featuring Danone’s Kallie Goodwin | 00:24:59 | |
If you want to discover what a healthy brand looks like, check out this all-encompassing podcast featuring Kallie Goodwin, VP of family and wellness brands at Danone North America. She recently joined PRWeek managing editor Gideon Fidelzeid to discuss younger consumers, gut health, B Corp certification and the balancing act of maintaining consistency while allowing for individuality among a house of brands. Follow us: @PRWeekUS | |||
| 23 Apr 2021 | The PR Week: 4.23.2021: Anne Buchanan, Buchanan Public Relations | 00:40:39 | |
Podcast topics: 1:26 - Buchanan talks about retaining clients and talent during the coronavirus pandemic, being a member of the Public Relations Global Network and more 13:20 - PRWeek's Agency Business Report 2021 unveiled; key industry numbers and trends 22:06 - Omnicom Q1 financial results 25:50 - Brand and PR sector reactions to the Derek Chauvin verdict 31:05 - Social media: Brands react to McDonald's BTS Meal reveal 33:11 - CVS names boomerang executive as head of comms; other people moves including Chris Legentil, Shannon Stubo, Kristin Harrer, and Jonathan Heit. Follow us: @PRWeekUS | |||
| 05 Dec 2024 | The PR Week: 12.5.2024 - Greg Galant, Muck Rack | 00:40:33 | |
The latest guest on The PR Week podcast is Greg Galant, cofounder and CEO of earned media platform Muck Rack. He chats about the rapidly changing world of media relations, including the new mix of traditional media with influencers and content creators, and why teams should be eager to work with both. Plus, his take on how long a podcast should run. Also on the agenda, the top marketing and communications news of the week, including layoffs at Edelman, a new chairman at Allison and RF|Binder’s acquisition of Taft Communications. Follow us: @PRWeekUS | |||
| 25 Nov 2024 | The PR Week: 11.25.2024 - Hall of Fame Special | 00:30:22 | |
This special edition of The PR Week was recorded live at the PRWeek Hall of Fame induction ceremony in New York City. Six incredible industry luminaries joined the hall this year, and Eli Lilly and Company’s Kathryn Beiser was recognized with the David Finn Award. In this episode, you’ll hear sounds from the stage, including speeches from the honorees, and conversations with inductees prior to the ceremony. Follow us: @PRWeekUS | |||
| 09 Nov 2023 | The PR Week: 11.9.2023 - Bayron Wilson, Urban Alchemy | 00:32:29 | |
Bayron Wilson is the cofounder and COO of Urban Alchemy, a nonprofit that works in situations involving extreme poverty, homelessness, mental illness and addiction. More than 90% of the group’s workforce are formerly incarcerated long-term offenders. Urban Alchemy was recently recognized as a multi-award winner at PRWeek’s Purpose Awards in Chicago. Wilson talks about the important work that his organization does, and the podcast also includes the biggest marketing and communications news of the week, such as executive moves at Anheuser-Busch, PepsiCo and BCW.
Follow us: @PRWeekUS Follow us: @PRWeekUS | |||
| 06 Oct 2022 | Redefining intent: Part 5 of a DE&I-focused podcast series | 00:25:05 | |
This fifth podcast of our series devoted to the inaugural Changemakers program, presented by Google in partnership with PRWeek, immediately challenges the notion of intent as it pertains to DE&I. In her conversation with PRWeek’s Gideon Fidelzeid, Shannelle Armstrong Fowler, director of U.S. public affairs at AbbVie and member of the esteemed Changemakers Advisory Board, speaks passionately about what real commitment must look like and offers counsel on how to attain it. Much attention was also devoted to the importance of the right culture and ensuring the psychological safety of all key stakeholders, especially staff. You’ll also enjoy – and learn from – Shannelle’s stint as a TV star.
We welcome you to listen to the first, second, third and fourth podcasts of this series, featuring Google’s Corey duBrowa, Medtronic’s Torod Neptune, Royal Caribbean Group’s Rosanna Fiske, the Peace Corps’ Troy Blackwell and UPS’ Deisha Barnett. Follow us: @PRWeekUS | |||
| 17 Mar 2024 | PRWeek Awards special 2024 | 00:54:34 | |
The biggest night in PR was bigger than ever this week, as PRWeek toasted the best people, campaigns and organizations both of this year and of the last 25 years. PRWeek’s team gets together virtually the morning after the show to talk about their favorite moments from the awards ceremony and what work stood out to them in this special edition of The PR Week podcast. To listen to the playlist for the 2024 PRWeek Awards on Spotify, click here. Follow us: @PRWeekUS | |||
| 06 Dec 2018 | The PR Week 12.6.2018: PR Council's Kim Sample | 00:39:20 | |
The group also talks about the PRWeek Awards shortlist and Hall of Fame, David Albritton's new role at GM Defense, French/West/Vaughan acquiring a stake in AMP3, the launch of ICF Next, Amazon hiring SKDKnickerbocker, and Wendy's weighing in on Fortnite. Follow us: @PRWeekUS | |||
| 10 Feb 2022 | The PR Week: 2.10.2022 - Eric Asche, Potential Energy | 00:39:06 | |
Podcast topics: - Asche talks about his career move from CMO at anti-tobacco advocacy group The Truth Initiative to the president of climate-focused nonprofit Potential Energy; the similarities and differences in advocacy targeting the big tobacco and big oil industries; how to communicate complex or controversial advocacy ideas to a broad audience and more. - Looking at Edelman’s 2021 results, which saw revenue at world’s largest PR firm jump 15.4%, moving closer to the $1 billion mark; And results from Omnicom’s 2021 PR holdings, which reported an increase of 6.3% for the full year to $1.39 billion. - The details of 360PR+’s first acquisition, lifestyle agency CRC. - On everything Super Bowl LVI, with some social media marketing insight from Twitter Next’s Ryan Oliver. - Recapping the latest developments in the Spotify-Joe Rogan controversy, from COVID-19 misinformation to Rogan’s repeated use of racial slurs and Spotify CEO Daniel Ek’s statement. - On PRWeek's Pets in PR, which launched this week, and puts the spotlight on PR pro’s furry, scaly and feathered friends helping them through pandemic life. Follow us: @PRWeekUS | |||
| 09 Apr 2021 | The PR Week: 4.9.2021: Terry Sullivan, Firehouse Strategies | 00:37:33 | |
Podcast Topics: 1:48 – Terry Sullivan on his background in political campaigns, big businesses weighing in on political issues, and more 19:16 – Edelman promotes Lisa Ross to US CEO, Russ Dubner to a new global role 23:31 – MWW rebrands as MikeWorldWide 25:35 – PRWeek Hall of Femme Class of 2021 unveiled 29:03 – Bayer reorganizes US corporate affairs with Ray Kerins on the out 31:09 – Outcast CEO Alex Constantinople joins Zendesk Follow us: @PRWeekUS | |||
| 27 Mar 2025 | The PR Week: 3.27.2025 - Steve Hirsch, Hirsch Leatherwood | 00:45:46 | |
Who starts a PR firm in the middle of a pandemic? Steve Hirsch and his business partner, Evan Leatherwood, did just that, when they launched Hirsch Leatherwood in 2021 at the corner of reputation management and media and content strategy. He joins the latest edition of The PR Week podcast to discuss the agency’s founding principles, what types of employees it hires and how Hirsch sees the legacy media landscape. Plus: the biggest marketing and communications news of the week, such as Golin and The Weber Shandwick Collective taking a break from the PR Council, major people moves at TikTok and the Centers for Disease Control and Prevention and the Trump administration’s Signal fiasco. Follow us: @PRWeekUS | |||
| 08 Feb 2024 | The PR Week: 2.8.2024 - Corey duBrowa and AnnaMaria DeSalva, Burson | 00:57:09 | |
The latest edition of The PR Week podcast has not one but two VIP guests: incoming Burson CEO Corey duBrowa and chairman AnnaMaria DeSalva. They talk about the big task of combining two blue chip agencies into one, building compelling offerings for clients and putting together the new agency’s executive team. Plus, the biggest marketing and communications news of the week, such as the Dashboard 25 list, Grindr’s new agency and top people moves. Follow us: @PRWeekUS | |||
| 19 Apr 2024 | The PR Week: Crisis Comms Conference 2024 special edition | 00:43:06 | |
Airline crises. Labor relations. Working through the opening moments of a crisis on social media.
All of these events require specific skills to protect brands, and each was discussed on Thursday at PRWeek’s sold out Crisis Comms Conference in Washington, DC. This podcast includes insights from top communications executives at UPS, Southwest Airlines and Miller Coors as they discuss how their brands navigate tricky situations. Follow us: @PRWeekUS | |||
| 09 Sep 2022 | The PR Week Special Edition, 9.9.2022: John Harrington, PRWeek UK, and Matt Neale, Golin | 00:30:10 | |
This special edition of The PR Week features Matt Neale, CEO of Golin, and PRWeek U.K. editor John Harrington commenting on the death of Queen Elizabeth II, including her skills as a communicator and the relationship between the U.K. and the U.S. Follow us: @PRWeekUS | |||
| 21 Apr 2022 | The PR Week: 4.21.2022, Tim Dyson, Next Fifteen | 00:40:21 | |
Remember when technology magazines were the size of phone books? Next Fifteen CEO Tim Dyson takes listeners back to that era on the latest edition of The PR Week, talking about working with Steve Ballmer and Bill Gates at Microsoft and other lessons from the dot-com boom and earlier.
Plus: Omnicom Group and Publicis Groupe Q1 numbers and the S4 Capital earnings delay ; The end of the federal transportation mask mandate; Netflix’s disastrous earnings; and 4/20 — is it too mainstream for brands?
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| 29 Nov 2022 | PR even the Pope can appreciate: Lessons from the restaurant sector, in partnership with Coyne | 00:31:06 | |
It is becoming increasingly clear to the brands in this industry – just as it has to those in many others – that comms can raise awareness and even drive bottom-line results as nothing else can. And sometimes, divine inspiration can help. Any doubts? They will be erased by this podcast.
Featuring: -Denny Marie Post, Co-President of Nextbite, Lead Director at Vital Farms and Bluestone Lane, Board Member of Travel + Leisure, Libbey Glass and P.F. Chang’s “PR allows you to punch above your weight class as a brand,” says Nextbite’s Denny Marie-Post, who is also a former CEO of Red Robin. Its unique ability to tell an experiential story better than any other discipline is a key reason. It also helps that comms pros in the space have proved incredibly adaptable. As Coyne’s Jennifer Kamienski explains to PRWeek’s Gideon Fidelzeid, the incredible impact the pandemic had on the sector necessitated such flexibility. Follow us on Twitter: @PRWeekUS Follow us: @PRWeekUS | |||
| 15 Oct 2021 | The PR Week: 10.15.2021: Kristal Howard, Kroger | 00:26:06 | |
This week on the podcast, PRWeek editorial director Steve Barrett interviews Kristal Howard, director of media relations and corporate communications at Kroger and PRWeek's chair of jury for the 2021 Purpose Awards. Podcast topics: - Howard talks about how Kroger, the largest supermarket chain in the country, took steps to protect its employees during the COVID-19 pandemic and the importance of frontline essential workers in other industries from airlines to hotels; - Discussing the work of viral immunologist Dr. Kizzmekia Corbett, PRWeek's inaugural Purpose Awards Changemaker of the Year for 2021; - This year's Most Purposeful Activation winners, the Black Coalition Against COVID-19 and Real Chemistry and how they addressed COVID's disproportionate impact on Black communities across the country and vaccine hesitancy in communities of color; - Recounting other timely and important themes from the Purpose Awards, including combating skin cancer, food insecurity, gun violence, environmental protection, vioting rights and more; - The evolution of advertising and the PESO model of communications and how focused comms and drive purposeful change and reputational gains; - Recapping the PRDecoded Conference for 2021, the topic of which is "purpose transformed"; standout panelists including PepsiCo's Steven Williams, Pernod Ricard's Ann Mukherjee, and more. Follow us: @PRWeekUS | |||
| 28 Sep 2023 | The PR Week: 9.28.2023 - Bri Reynolds, Lyft | 00:48:14 | |
The PRWeek team hosts a Gen Z-focused edition of the podcast, featuring Lyft social media manager Bri Reynolds. Reynolds talks about her social media management strategy, how brands can decide which platforms to use and much more. Plus the biggest Gen Z stories of the week, including Taylor Swift and Travis Kelce, the Kevin James meme making rounds online, why everyone is talking about the Roman empire and the latest on Meta’s X competitor, Threads.
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Follow us: @PRWeekUS | |||
| 07 Feb 2020 | The PR Week: 2.7.2020: Michelle Weese, Danone | 00:32:50 | |
She and PRWeek editors Frank Washkuch and Steve Barrett discuss the PR of the State of the Union and Iowa caucus drama, Ray Day's move to Stagwell Group, Publicis Groupe's 2019 results and more. Follow us: @PRWeekUS | |||
| 11 Jul 2024 | 7.11.2024 - Gail Heimann, The Weber Shandwick Collective | 00:44:21 | |
The latest guest on The PR Week podcast is none other than Weber Shandwick Collective CEO Gail Heimann. Heimann made news of her own this week when Weber announced she will step down in November, to be replaced by agency president Susan Howe. Why is this fall the right time for a leadership transition? Heimann talks about that and much more, including the origin story of the Cannes Lions-winning Edible Mascot campaign and her thoughts on the presidential election on the latest edition of The PR Week. Plus the biggest marketing and communications news of the week, including Finn Partners’ acquisition of a Paris agency and the PRWeek US Awards 2025 opening for entries. Follow us: @PRWeekUS | |||
| 26 Mar 2025 | The 2025 Comms Report — beyond the numbers, a podcast presented by Cision | 00:26:38 | |
The eighth annual PRWeek/Cision industry report recently deployed. PRWeek's Gideon Fidelzeid speaks with Cision’s Katie Tod to dissect key data and highlight what it means for communicators’ day-to-day function. Since 2017, industry pros have been the main source of a Cision/PRWeek annual report that captures the current state of the comms industry and function. This year’s iteration produced some noteworthy findings. Among numerous obstacles they face, communicators identified “a focus that is too reactive, as opposed to proactive” as the factor that challenges them the most. Though improvement is apparent, effective measurement of earned media’s impact (on multiple platforms) remains elusive for the majority. A healthy focus on Gen AI’s impact and an emerging voice in the never-ending search for optimal influence over consumers round out this in-depth conversation between PRWeek’s Gideon Fidelzeid and CisionOne’s VP of marketing Katie Tod, during which the numbers are converted to actionable takeaways. Follow us: @PRWeekUS | |||
| 06 Apr 2023 | The PR Week: 4.6.2023 - Jonathan Rosen, BerlinRosen | 00:36:49 | |
Jonathan Rosen is the latest guest on The PR Week podcast, and it couldn’t come at a better time, as his firm, BerlinRosen, continues to grow via acquisition and just won Outstanding Large Agency at the PRWeek US Awards 2023. He talks about: - Communications implications of former President Donald Trump’s indictment; - How communications pros can help to free a Wall Street Journal reporter held in Russia; - Major account and people moves; - And much more. Follow us: @PRWeekUS | |||
| 08 Aug 2024 | 8.8.2024: Ben Finzel, RenewPR/The Change Agencies | 00:49:18 | |
Ben Finzel is a veteran of Washington, DC, a wide range of agencies and most recently a coalition of multicultural and LGBTQ-owned firms focused on inclusive work. He currently does double duty as president of RenewPR and founder and managing partner of The Change Agencies. He joins the latest edition of The PR Week to talk about everything from hits and misses at the Olympic Games in Paris to the latest news from the presidential campaign trail, pulling from his experience in the nation’s capital to his work as a diversity advocate. Also on the agenda, the biggest marketing and communications news of the week, from the rollout of Vice President Kamala Harris’ running mate to Google’s decision to pull an ad from its Olympic rotation after it struck the wrong notes with consumers. Follow us: @PRWeekUS | |||
| 08 Dec 2022 | The PR Week: 12.8.2022 - Beth Foley, Edison International and Southern California Edison | 00:39:47 | |
Beth Foley, VP of corporate communications and philanthropy at Edison International and Southern California Edison, joins the latest edition of The PR Week to talk about her role at one of the nation’s largest electric utilities. Foley oversees charitable giving of about $20 million annually and leads the company’s communications activities with a focus on employees, customers and communities. Also on the agenda: the biggest marketing and communications news of the week, including -The 2022 PRWeek Hall of Fame; -Edelman’s workforce strategic review; -How companies should prepare for the new Congress; -The launch of Weber Shandwick’s Business & Society Futures group; -Publicis Groupe’s holiday video; -And much more.
.Follow us on Twitter: @PRWeekUS
Follow us: @PRWeekUS | |||
| 29 Jun 2022 | Is the “big idea” over? A podcast presented by Plus Company | 00:20:04 | |
Comms pros have all watched “Mad Men’s” Don Draper walk into a conference room, deliver a brilliant pitch and save the day. But what if the notion of “the big idea” is as outdated as the three-martini lunch? In this podcast, Josh Budd, Chief Creative Officer, NA, Citizen Relations and Jaime Pescia, VP, Global Creative & Brand engagement, Little Caesars Pizza talked about how the pressure to deliver “the big idea” can hinder creativity and harm the collaborative process.Follow us: @PRWeekUS
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| 26 Oct 2023 | The PR Week: 10.26.2023 - Jim O’Leary, The Weber Shandwick Collective | 00:39:19 | |
Jim O’Leary has been Weber Shandwick’s North America CEO for less than nine months — joining from top rival Edelman — and it’s been a busy nine months. In that time, he’s brought on talent from his former agency and other firms and worked to bolster his network’s strengths in AI and elsewhere. He joins the latest edition of The PR Week podcast to talk about that and the top marketing and communications news of the week, including PRSA’s communications about the Israel-Hamas war , campaigns from Campbell’s Chunky and other topics.
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Follow us: @PRWeekUS | |||
| 07 Mar 2024 | The PR Week: 3.7.2024 - Charlotte Tansill, Ogilvy PR | 00:38:13 | |
The spot starring actor Michael Cera from CeraVe was one of Super Bowl LVIII’s big hits, and now other brands want to know how they can have the same kind of big-event impact. That’s one insight from Charlotte Tansill, North America president of Ogilvy PR, who joins The PR Week Podcast to talk about the hit Super Bowl campaign that went way beyond a big game ad. She also discusses how Ogilvy’s disciplines work together on a big campaign, and when they partner with other WPP firms. Plus, the biggest marketing and communications news of the week, such as Pop-Tarts asking Taylor Swift for her homemade recipe, Pepsi’s global rebrand and lessons learned from working with influencers. Follow us: @PRWeekUS | |||
| 30 Nov 2021 | Comms lessons from the ultimate crisis, a podcast sponsored by Real Chemistry | 00:23:34 | |
The importance of scientific communications has never been more evident as it is now. A major reason stems from the myriad comms pitfalls that appeared during COVID-19, particularly the early days. From real-time information challenges to opinions being misinterpreted as fact, Real Chemistry’s Jennifer Gottlieb dissects the root of the COVID-19 comms problems that kept leaders such as her so busy from the get-go. When she confronts a particularly difficult scenario, one of the first questions she asks – Is this a crisis or a PR crisis? Knowing that answer impacts the response tremendously. This is just one of numerous bits of valuable counsel offered throughout the podcast. Aaron Rodgers. Healthcare choices made along political leanings. The important of “insight integration.” All these topics — and more — are tackled during Gottlieb’s podcast with PRWeek managing editor Gideon Fidelzeid. We welcome you to listen in. Follow us: @PRWeekUS | |||
| 23 Jan 2025 | A playbook for 2025, in partnership with Weber Shandwick | 00:21:55 | |
Join PRWeek VP, editorial director Steve Barrett as he sits down with Weber Shandwick global president and North America CEO Jim O’Leary in Davos to discuss the modern agenda for corporate leaders — and how they can navigate the volatility of 2025. Follow us: @PRWeekUS | |||
| 07 Jul 2022 | The PR Week 7.7.2022— James Wright, Havas | 00:36:52 | |
What happens when a brand disagrees so much with its parent company that it decides to sue? That’s one topic on the agenda on the latest edition of The PR Week with special guest James Wright, global chairman of the Havas PR Global Collective and global CEO of Red Havas Group. Also on the list of topics: -Neera Chaudhary exits Ketchum; -PRWeek and Google launch the Changemakers initiative; -BerlinRosen acquires DEI specialist Onward; -Two RFPs from the LGBTQ Task Force;
Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Follow us: @PRWeekUS | |||
| 25 May 2023 | Influencer impact gets taken to the next level, a podcast presented by Omnicom PR Group | 00:26:42 | |
Featuring: -Chris Foster, CEO, Omnicom PR Group (OPRG) Communicators have been working with “influencers” for a long time, even before the term became common. However, so much about that relationship continually evolves. And it actually starts with how to define the word. During this conversation with PRWeek’s Gideon Fidelzeid, OPRG’s Chris Foster and Ephraim Cohen distinguish between the dictionary definition of “influencer” and what it really means today. From a tactical standpoint, they both clarify, it’s crucial to realize that influencers, who not that long ago waited for content, are now content creators themselves who have massive and loyal audiences of their own. A segment of the discussion was also devoted to a topic that is always top of mind for PR pros: Measuring and proving impact in a manner that will resonate with the C-suite. Data is the star in this discussion. As Foster notes, “Data doesn’t just answer questions. It helps you ask the right questions.” Meanwhile, Cohen underscores how data “helps you understand audiences like never before. And that is just the tip of the iceberg in terms of the counsel shared by these two industry leaders. Maximizing paid partnerships, specific counsel pertaining to overcoming C-suite uncertainty, and examples of brands and sectors who are ahead of the curve on the influencer front are all part of this can’t-miss podcast. This podcast was inspired by a recent salon dinner, hosted by OPRG, in which some top comms leaders convened in San Francisco to discuss the innovation of influence. Follow us: @PRWeekUS | |||
| 13 Mar 2025 | The PR Week: 3.13.2025 - Dawn Beauparlant, WE Communications | 00:32:57 | |
Next up on The PR Week: Dawn Beauparlant, CEO for North America at WE Communications. Recorded just one day before The PR Week Awards, Beauparlant talks about what she’s most looking forward to during the big night. She also previews some upcoming agency news and talks about topics including tariffs and the suddenly uncertain economy. Also on this edition of the podcast: Sandy Hook Promise’s latest touching campaign, the race to buy TikTok and big changes taking place at Unilever. Follow us: @PRWeekUS | |||
| 12 Dec 2024 | The PR Week: 12.12.2024 - Anthony D’Angelo, Syracuse University | 00:43:08 | |
The latest guest on The PR Week podcast is Anthony D’Angelo, who leads the public relations practice at Syracuse University’s S.I. Newhouse School of Public Communications. He gives listeners insight into how colleges and universities are training students for a future in which AI is an even more integral part of their professional lives. D’Angelo also weighs in on the historic holding company merger bringing together Omnicom Group and Interpublic Group and what it could mean for clients, agencies and employees. Follow us: @PRWeekUS | |||
| 03 Nov 2022 | The PR Week, 11.3.2022: Curtis Sparrer, Bospar | 00:43:25 | |
Curtis Sparrer, the outspoken cofounder and principal of Bospar, joins the latest edition of The PR Week to talk about winning the title of Most Purposeful Agency Pro at the Purpose Awards, purposeful business and what he trademarked “politely pushy.” Plus the biggest marketing and communications news of the week: -Elon Musk’s takeover of Twitter and the aftermath; -New York City’s pay transparency law; -The potential impact of the midterm elections on ESG . Follow us on Twitter: @PRWeekUS
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| 25 Apr 2024 | The PR Week, 4.25.2024: Kris Tremaine, Phaedon | 00:34:34 | |
This week’s special guest on The PR Week podcast is none other than the CEO of Phaedon, Kris Tremaine. Tremaine talks about the evolution of her firm — as well as what its name means in Greek — from part of ICF Next. She also chats about the biggest PR and communications news of the week, such as changes to the Burson agency network and staff, holding company results from Next 15, Omnicom Group and Interpublic Group and Shake Shack’s clever influencer decision. Follow us: @PRWeekUS | |||
| 31 Mar 2022 | The PR Week: 3.31.2022: Lisa Tareila, director of public relations, Next PR | 00:34:31 | |
Lisa Tareila, director of public relations at Next PR, joins The PR Week to discuss Academy Awards fallout and other Oscars highlights and lowlights. Plus: -PRWeek’s 2022 Women of Distinction and Women to Watch classes; -Disney’s response to Florida’s ‘Don’t say gay’ law; -Why PR firms are turning down new business at an unprecedented rate; -New top corporate hires at Weber Shandwick and Hill+Knowlton Strategies; -Who’s in the running in PRWeek’s Pets in PR poll?
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| 01 Aug 2024 | 8.1.2024 - Barbara Hunter | 00:44:48 | |
Barbara Hunter, founder and namesake of Hunter PR, was one of the true pioneers of the PR industry in the years after World War II — and even more remarkable, she did so while often being the only woman in the room. She talks about acquiring an agency, founding another — and the occasional three-martini lunch in the “Mad Men” era — on the latest edition of The PR Week podcast. Also on the agenda, the top marketing and communications news of the week: - Olympics week one, and medal-worthy campaigns and partnerships; - Risque and safe Deadpool & Wolverine marketing; - Publicis acquires a creator marketing firm, and much more. Follow us: @PRWeekUS | |||
| 23 Jun 2023 | Day One Agency & USC Annenberg on reaching Gen Z consumers | 00:24:24 | |
Day One Agency, Campaign US’ Independent Agency of the Year and PRWeek’s Outstanding Midsize Agency of the Year 2023, is hyperinterested in reaching and influencing the next generation: Gen Z. In wanting to delve deeper into how (and why) Gen Z consumes media, the agency recently partnered with USC Annenberg Center for Public Relations on a mobile ethnographic “Ask Gen Z: A Deep Dive into Gen Z’s Scrolls” study that provides how brands can reach Gen Z, whose attention is increasingly fragmented across different corners of the internet, at all hours of the day. Recorded from Cannes Lions, Day One Agency CEO Josh Rosenberg; its director of creative strategy Eli Williams; and USC Annenberg Center for Public Relations director Fred Cook discuss the generation’s changing media diets, their complex relationship with their feeds and how actively they’re reshaping the media landscape, along with happenings from the Croisette. Follow us: @PRWeekUS | |||
| 10 Nov 2021 | The keys to corporate social advocacy, a podcast sponsored by Coyne PR | 00:21:33 | |
Brands and their leaders are expected to get involved in matters impacting society. Increasingly, consumers are judging organizations on their purpose and ESG initiatives, making key decisions based on their perceptions. Social channels and platforms are where many of these conversations and activities take place. This podcast, featuring Coyne PR’s Tim Schramm and the University of Virginia Darden School of Business’ Kimberly Whitler, drills deep into the opportunities and pitfalls that await brands in this space. Harkening back to a recent Forbes article to which she contributed, Whitler speaks candidly about the dangers brands can face if they pick a side as they engage in activism. From there, Schramm offers counsel to organizations who get involved in causes and conversations with good intentions, but get reactions online that are nothing like they would have expected. These are just a couple of the topics tackled during Whitler’s and Schramm’s podcast with PRWeek managing editor Gideon Fidelzeid. We welcome you to listen in. Follow us: @PRWeekUS | |||
| 20 Apr 2023 | The PR Week: 4.20.2023 - Ben Trockman, Change for Balance | 00:35:43 | |
On this week’s podcast, the PRWeek team is joined by Change for Balance project manager Ben Trockman. Also in this episode: - Craig Buchholz’ exit from GM - Budweiser responds to critics after trans influencer campaign - Big changes at Golin's corporate practice in Chicago - Omnicom’s Q1 numbers - Fox News settles defamation case - PRWeek launches PRDecoded 2023 - Brand Entertainment Awards shortlist unveiled.
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| 16 Dec 2021 | The PR Week: 12.16.21 Meredith Klein, Pinterest | 00:42:53 | |
Meredith Klein, head of consumer and product communications at Pinterest, discusses upcoming trends for 2022, new celebrity partnerships, sales strategies, and more.Follow us: @PRWeekUS
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| 06 Feb 2025 | The PR Week: 2.6.2025 - PRDecoded/Healthcare Awards Special | 00:46:34 | |
In today’s episode, we take you inside PRWeek’s big day in New York City, featuring highlights from PRDecoded, the PRWeek Healthcare Conference and the PRWeek Healthcare Awards. You’ll hear from our two keynote presentations, plus exclusive off-stage conversations with industry leaders, hosted by PRWeek’s Frank Washkuch, Diana Bradley and Julia Walker. Follow us: @PRWeekUS | |||
| 26 Aug 2021 | The PR Week: 8.26.2021: Alison Brod, Alison Brod Marketing + Communications | 00:42:07 | |
Podcast topics: 2:24 - Brod talks about the ingredients for PR agency success at the Cannes Lions International Festival of Creativity, how to actually measure the value of PR, working with influencers and more. 18:12 - Pfizer’s COVID-19 vaccine has been officially approved by FDA —What are the implications for marketing and mandates? 22:32 - Zeno Group has bought a stake in multicultural and Black woman-owned communications firm Egami; Zeno CEO Barby Siegel says the partnership will benefit her agency’s goals on multicultural communications and diversity, equity and inclusion. 26:03 - The 9/11 Memorial & Memorial is launching a Never Forget PSA ahead of the terrorist attacks’ 20th anniversary, specifically to reach a generation of younger Americans who have no memory of the attacks. 30:11 - People moves, including Marina Maher Communications hiring its first president of healthcare and corporate businesses. 31:34 - What’s trending on social — Is it too early for Pumpkin Spice Latte?; Tony Hawk uses his own blood to promote skateboards; Is the #CrateChallenge brand safe? Follow us: @PRWeekUS | |||
| 20 Oct 2021 | The PR Week: 10.20.2021: Josh Garrett, Redwood Climate Communications | 00:24:35 | |
Podcast topics: - Garrett talks about the origins of his firm, Redwood Climate Communications — which Garrett created to serve clients in the “climate tech” sector — working with clients communicating on major climate-related issues, emerging technology in the climate tech sector, breaking through the “doom and gloom” of environmental news and more; - Recounting the life and extensive legacy of public relations pioneer David Finn, who passed away on October 18 at 100; - Medtronic’s promotion of Amy Jo Meyer to the newly created role of VP of corporate communications; - Edelman’s announcement that vaccination against COVID-19 will soon be a condition of employment at the world’s largest-by-revenue PR firm; - Starbucks’ hiring of A.J. Jones to the newly created role of SVP of global communications and public affairs. Follow us: @PRWeekUS | |||
| 27 Nov 2023 | What drives a healthcare champion, a podcast sponsored by Johnson & Johnson | 00:26:06 | |
-Vanessa Broadhurst, EVP, global corporate affairs, Johnson & Johnson A highly decorated executive, Johnson & Johnson’s Vanessa Broadhurst has been bestowed accolades by the likes of Savoy, blackdoctors.org, the National Association of Female Executives, who has recognized her as “Healthcare Champion of the Year,” and, of course, PRWeek, which this year is naming her to its Health Influencer 30 list. Though health equity has long been an issue, the recent pandemic truly shined a spotlight on how problematic it is. Few understand that as deeply as Broadhurst. “There’s so much work to do on creating culturally competent care,” she notes. “And we need diversity in the healthcare workforce.” She is pleased to report that there is greater diversity now in clinical trials. And she even speaks about progress made in the medical illustration arena. Follow us: @PRWeekUS | |||
| 08 Jul 2021 | The PR Week: 7.8.2021: Wendy Salomon, The Harris Poll | 00:33:34 | |
Podcast topics: 2:43 - Salomon talks about the history of The Harris Poll and her work for the organization, public opinion and brand reputation trends during the COVID-19 pandemic and more. 16:19 - Account moves: LinkedIn has brought Golin on as its global social media agency partner; the owner of the condo that collapsed in Surfside, Florida, has retained Levick for crisis comms. 18:15 - WPP CEO Mark Read's comments on ESG and eschewing clients who don't 'do the right thing.' 22:30 - Brand activations on social media: Wendy's delivers spicy nuggets to wedding; candy brand Airheads enters chicken sandwich wars; IHOP launches pancake support line. 26:50 - Teneo hires Ursula Burns as chairwoman after former CEO Declan Kelly’s resignation. 30:40 - New hires at Ogilvy Health. Follow us: @PRWeekUS | |||
| 26 Jan 2023 | Investing in the future of your people, a podcast presented by PAN Communications | 00:27:54 | |
Featuring: The pandemic changed – and, frankly, continues to change – so much in all our worlds. Among those shifts: the C-suite’s appreciation of its employees and the need to take care of them holistically.As made crystal clear by PAN Communications’ president and CEO Phil Nardone in his conversation with PRWeek’s Gideon Fidelzeid, this is one of the most crucial undertakings any comms leader can take on – both for the present and the future.The need to embrace technology is clearly nothing new to comms pros. During this podcast, Nardone shares specific thoughts on key tech investments that will help your talent thrive. Culture is another word central to this dialogue. Everyone knows the benefits of a strong culture and the consequences of a weak one. For Nardone, it’s all about creating a “culture of innovation.” He shares what that means and how any entity can go about building it. One of the interesting takeaways from PRWeek’s 2022 Best Places to Work program revolves around annual performance reviews. Entities that scored well overall tended to do well in this area. Those that did not score quite as well overall, lagged behind in this regard. Nardone has some very specific thoughts on this key aspect of employee development.Dedicated career coaching and a true respect for employee feedback were also highlighted during this podcast, one full of counsel and inspiration that will indeed be worth an investment of your time. Follow us: @PRWeekUS | |||
| 19 Dec 2024 | The PR Week: 12.19.2024 - Ben LaBolt, the White House | 00:43:23 | |
The PR Week podcast ends 2024 with a big name as White House communications director Ben LaBolt sits for the final interview of the year. He talks about the changing nature of the White House press shop, the evolving media landscape and the challenges it presents for Democrats, the Biden administration’s long-term impacts and much more. Plus the biggest marketing and communications news of the week, such as leadership appointments at The Weber Shandwick Collective, President-elect Donald Trump’s lawsuits against media outlets and Michael Gonda’s recap of McDonald’s eventful year. And what’s up with those drones over New Jersey? Follow us: @PRWeekUS | |||
| 27 Apr 2023 | The PR Week: 4.27.2023 - Kiwan Anderson, Bermuda Tourism Authority | 00:39:01 | |
Kiwan Anderson certainly has one of the most appealing jobs in the PR industry as the global director of communications, PR and content development for the Bermuda Tourism Authority. He talks about wearing Bermuda shorts to business meetings and making the case for the island as a convenient getaway from New York City. Plus the biggest marketing and communications news of the week, including: - Tucker Carlson’s split from Fox News; - More Bud Light marketing fallout; - Mattel introducing the first Barbie with Down syndrome; - The PR Council’s AI guidelines; - And much more.
Follow us on Twitter: @PRWeekUS Follow us: @PRWeekUS | |||
| 06 Mar 2025 | The PR Week: 3.6.2025 - Susan Howe, The Weber Shandwick Collective | 00:46:07 | |
This week’s guest on The PR Week is Susan Howe, CEO of The Weber Shandwick Collective. She talks about her first six months as Weber’s chief executive after succeeding Gail Heimann, as well as her firm’s award-winning bowl-game work for Pop-Tarts and the adjustment to another hectic Trump-driven news cycle. Plus, the biggest marketing and communications news of the week, including President Donald Trump’s speech to Congress, financial results from Edelman and Stagwell and Finn Partners’ latest acquisition. Follow us: @PRWeekUS | |||
| 05 Aug 2021 | The PR Week: 8.5.2021: Stephanie Lowenthal, Trivago | 00:34:59 | |
Podcast topics: 1:54 - Lowenthal talks about relocating from New York to Düsseldorf to work for Trivago as global head of communications; advice for PR pros moving to countries where English is not the primary language; how the Delta variant is impacting travel and other industries. 15:55 - Just as brands and businesses start to roll out "return to normal" campaigns, the COVID-19 Delta variant is poised to throw a wrench into back-to-work plans, and many businesses are updating their COVID policies in turn. 18:57 - All about the Edelman acquisition of Basilinna and roll out of DC firm Edelman Global Advisory. 23:05 - On Martin Sorrell’s S4 Capital rebranding its MediaMonks and MightyHive brands into one entity, Media.Monks. 25:01 - New York Governor Andrew Cuomo responded to an attorney general investigation that found he sexually harassed at least 11 women. How well — make that poorly — did Cuomo handle his response? 29:47 - Catching up on Olympics storylines and how athletes are communicating their mental health directly to viewers. 33:35 - PRWeek calls for Best Places to Work submissions. Learn more here. Follow us: @PRWeekUS | |||
| 14 Sep 2022 | Changing the industry: Part 2 of a DE&I-focused podcast series | 00:20:34 | |
In this second podcast of our series devoted to the inaugural Changemakers program, presented by Google in partnership with PRWeek, PRWeek VP and editorial director Steve Barrett speaks with Rosanna Fiske, global CCO of the Royal Caribbean Group and member of the esteemed Changemakers Advisory Board. During their conversation, Fiske calls on the industry to bring the same forward thinking it does in so many other areas to the pursuit of DE&I. She highlights how the creation of a sense of belonging is vital to the retention of diverse talent. Additionally, she reminds us that meaningful, sustainable progress can only occur when all three elements of DE&I – Diversity, Equity and Inclusion – are pursued with the same vigor.
Click here to listen to the series’ first podcast, featuring Google’s Corey duBrowa and Medtronic’s Torod Neptune. Follow us: @PRWeekUS | |||
| 19 Dec 2023 | PRWeek health influencers share key themes for 2024, a podcast sponsored by Real Chemistry | 00:33:50 | |
In this podcast, we’ll bring together three of the PRWeek Health Influencer 30 winners to discuss the importance of healthcare communications and outline key themes for healthcare communicators leading into 2024.Follow us: @PRWeekUS
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| 15 Oct 2022 | The PR Week special edition, 10.15.2022: PRDecoded | 00:23:52 | |
PRWeek’s conference returned to Chicago this week for the first time since the start of the COVID-19 pandemic with the two-day event PRDecoded: Purpose Evolved. The week started with a trip to Great Lakes Academy via a partnership with GenYouth and continued with two days of great panels and breakout sessions and PRWeek’s Purpose Awards .
Plus: special guests tell the podcast how their organizations are embracing purpose.
Follow us on Twitter: @PRWeekUS
Follow us: @PRWeekUS | |||
| 06 Oct 2022 | The PR Week, 10.6.2022: Patrick Lenihan, Grindr | 00:32:15 | |
Patrick Lenihan, a veteran of Google and Goldman Sachs, has served as VP and head of global communications at dating app Grindr since January. He chats about taking the company public and navigating thorny issues. Plus the biggest marketing and communications news of the week, such as: -Previewing PRDecoded and the Purpose Awards; -The latest on the “Corn Kid;” -Kim Kardashian’s crypto fine; -Bayer uses TikTok to get people aged 50-plus into gummy vitamins; -WE’s Brands in Motion study;
Follow us on Twitter: @PRWeekUS
Follow us: @PRWeekUS | |||
| 08 Dec 2022 | The marriage of influence and inclusivity, presented by Citizen Relations | 00:27:03 | |
When it comes to influencer marketing, every brand’s goal is – or at least should be – to grow it in an authentic way and make sure it reaches everyone. This podcast is a great step in that direction as it introduces The Citizen Inclusive Influencer Index, a research study that reveals four cornerstones of creating trust-centered, authentic, inclusive influencer marketing. Featuring: “It’s fascinating how we don’t put more time into recognizing our demographics.” This thought overtook Shilpa Tiwari, EVP, sustainability and social impact at Citizen Relations, when she was recently searching for data about various ethnic groups in Canada, where she is based (Toronto, to be exact). Tiwari couldn’t find much – and the same issue arose when searching in the U.S. As the U.S. (and Canada) become more and more diverse, brands have to realize that “it’s not about consumers,” she says, “but consumer segments.” And the data – or lack thereof – available is an obstacle to truly being able to influence the audiences you need to impact. During this conversation with Gideon Fidelzeid, editorial director, custom, PRWeek, Tiwari discusses her agency’s research study. In the process, she offers notable insights on ethnic groups’ use of social channels, co-content creation, how the lack of diversity in the boardroom is directly causing a lack of diversity or understanding of diversity when it comes to influencer marketing, and more. *At about the 13-minute mark of the podcast, Tiwari lists a few countries from which many people are coming to Canada. She says, “India, Canada and the Philippines.” The second country was meant to be China. Follow us: @PRWeekUS | |||
| 28 Jun 2021 | Reshaping The Future podcast series – Part 3: Healthcare, sponsored by G&S | 00:33:30 | |
In this third of a five-podcast series, Kathryn Beiser, VP of global comms at Eli Lilly & Company, and Anne Green, principal and managing partner at G&S Business Communications, join PRWeek managing editor Gideon Fidelzeid to discuss issues of healthcare inequality particularly exposed during COVID-19, evolving relationships between brands in the space and both media and agency partners, as well as the broader creative and collaborative thinking that has come to epitomize the healthcare sector. Follow us: @PRWeekUS | |||
| 18 Jul 2024 | The PR Week: 7.18.2024 - Matt Neale, Golin | 00:44:45 | |
The latest guest on The PR Week podcast is Matt Neale, CEO of Golin. The Interpublic Group agency CEO is fresh off big wins at the Cannes Lions International Festival of Creativity, including the first win by a PR agency in the PR Lions, for The Misheard Version for U.K.-based retailer Specsavers. Neale talks about his firm’s award-winning work and weighs in on the biggest marketing and communications news of the week, including corporate America’s response to the assassination attempt against former President Donald Trump, the start of the Olympics, PRWeek’s Power List and much more. Follow us: @PRWeekUS | |||
| 01 Dec 2022 | The PR Week: 12.1.2022 - Stacey Jones, Accenture | 00:33:23 | |
Stacey Jones is a nearly two-decade veteran of consultancy Accenture, where she’s seen the company’s evolution and expansion, including recently onboarding thousands of new employees. She talks about her role and the biggest marketing and communications news of the week, including: -Thanksgiving and Black Friday campaigns; -The 2023 economic outlook; .Follow us on Twitter: @PRWeekUS
Follow us: @PRWeekUS | |||
