The Paid Copywriter Podcast (Christine G of paidcopywriter.com)

If I can do it, you can too! Download my free guide to land high-paying freelance writing clients on LinkedIn: https://www.paidcopywriter.com/linkedinguide

If you want to learn more about how you can get high paying freelance clients using LinkedIn, download my free guide at paidcopywriter.com/linkedinguide

Check out Scott's guided writing app here!


At the beginning of our careers as freelancers, we all need someone we can text and ask, "A client said this, what do I do?"

For me, that person was (and still is)  Scott Stransky. Scott has been my mentor my entire freelance career. He was the way more experienced freelance writer that I could go to for advice and not feel completely alone.

If this is your first time here, I’m Christine. I’m a freelance copywriter helping other freelancers harness the power of cold pitching on LinkedIn to build a full-time income and transition out of their 9-5s.

Scott Stransky is the Founder and Content Lead of Full Funnel Content, a boutique content writing firm exclusively serving the B2B tech industry. 

With more than a decade in the space, Scott's an accomplished and sought after writer and marketer whose skills and services have been trusted by leading global tech brands and innovative startups alike. 

Prior to launching Full Funnel Content, Scott served in a broad range of professional sales, client services, and marketing leadership roles that helped inform his business philosophies and sharpened the skills necessary to transform a fledgling freelance business into a successful content agency in just a few short years. 

Scott is a graduate of Eastern Michigan University and currently resides in Denver, Colorado with his wife and rescue dog.


Check out his copywriting agency here: https://www.funnelcontent.com/

**Guys - if I sound out of breath and nasal-y, it's because I recorded this while I had COVID and was having some issue with breath control. Hope it doesn't sound too bad! 💓

Google has some crazy things to say about copywriting some people say that you can become a millionaire. And then other writers online say it's oversaturated don't even try.

So my goal in this episode is to answer questions I myself had when deciding to launch a freelance copywriting business.

And for some of you this information might be brand new, but for those of you who are already making some money as a freelancer, while this is just going to reinforce that, you need to push yourself and feel confident that you can make even more money.

So I think one of the questions that most copywriters have is can they actually get paid well for freelance writing? So I'm going to answer that question today.

Now, for those of you who don't know me, I'm Christine the creator of paidcopywriter.com a place where I teach writers how to transition out of their nine to five and build a full time freelance writing career.

So getting back to the question, freelancing can be lucrative for sure, but it does depend on a few different factors.

• It depends on your writing niche.
• It depends on your ability to get clients.
• And number three is your ability to grow and improve as a freelancer so that you can consistently raise your rates.

So your niche your writing niche, your specialty, right? Well, your ability to command high rates in your copywriting business will depend on your niche. So I have a whole post on paidcopywriter.com called the ultimate guide to choosing your niche but some examples of niches are finance technology, digital marketing, and software technology. Software, otherwise known as software as a service, abbreviated as SAS, is my niche.

It's a little bit confusing, because some people will say, Well, my niche is blog writing. My niche is email writing. For most people, in general and myself, when we talk about niche, we're referring to the industry.

What is the topic or your area of expertise that you specialize in?

Now obviously, choosing a higher paying a niche such as finance or software is only going to increase the odds that you're able to make a lucrative business. So you really want to just be sure that you're choosing your niche, not just something that seems cool.

Not something that seems interesting, because just because you're interested in it does not necessarily mean there's a huge demand for it or that you'll instantly start making money doing it.

And you know, for me, the way I see it is that start with something that is in demand that you have experience in and then later on when you're an established writer, you can make that pivot to the niche that you're truly passionate about, but you really want to just hone down, you know, hone in on this one niche that you specialize in. Doesn't have to be super interesting, but you do have to take somewhat of an interest in it right.

Now. Let's talk about the client piece of this.

So obviously your income is going to depend on how many clients you have and how much you are charging those clients. So if you know how to reach out to clients properly and market yourself online, it's 100% possible to gain the high paying clients that you're going after.

So I have stats but I believe these are actually from beginning of 2021 So I'd be interested to see some new ones because we're about to be in 2022 but

• 60% of freelancers said that they're able to make more money than they did at their previous jobs. That's 60% of freelancers saying that more than half
• so freelance copywriters can earn up to $250 an hour I know that's true because I hire writers. I'm also a freelance copywriter. And I know in tech saying that you charge 125 an hour is the absolute norm. So I'm not surprised that you can earn up to 250 an hour
• 75% of freelancers report that their wages remain stable during the pandemic despite the increase of remote work and a presumed declining demand for freelancers. So I know for me personally, I lost about one client and the pandemic but the beauty of freelancing is I just wasn't totally dependent on that client. So I was able to replace that lost income almost immediately just by cold pitching on LinkedIn.

Now, here's the third factor you improving as a writer and your ability to consistently raise your rates right that's going to impact how much you can make in this career field. If your rates constantly stay the same, you are going to you know remain stagnant.

Now let's talk about improvement.

So if you can prove to your client that you are more than just a copywriter you are going to be able to command higher rates. So what I want you to do is focus on proving to your client that you understand marketing in general, right,

like too many copywriters get hired as a writer and say, Well, I'm the person who creates words. I put them on the page and that's my job, but you are part of the marketing department writing is a marketing function.

So when you can prove to your client that you understand marketing strategy, then they will understand that you can help them reach their goals because you understand their strategy.

So to hear all about how to make yourself more competitive in this way as a freelancer and start reframing how you talk about yourself. [Definitely listen to episode 14 Because I have my mentor Scott on and he talks about how to level up your freelance mindset so you can start making more money. And I'll include the link to that in the show notes.]

Here's another thing though, about freelance income, little sidebar, a little disclaimer.

Money isn't the only thing to consider when it comes to this profession and just in general, right because a job that pays six figures could either a wind up being a nightmare if it's just not a fit for your lifestyle, but in general, we can't look at salary alone. We have to look at all these different factors. What is the commute? What are the taxes? What are the expenses that are going to cut into that salary? So in general, I can just say me being really stressed in my last career even though I was making a six figure salary. Well, I wound up spending a ton of money on my health trying to find solution because I was so burnt out and so stressed out and at least here in the US and kind of like West in general. They don't really, Western medicine doesn't really address like the full body. The whole mind body spirit connection. So burnout and stress is really difficult to treat. So I had to go to like functional medicine doctors and Chinese medicine doctors and take all these supplements because I didn't want to go on any drugs and that cut drastically into the amount of money that I was able to take home right so one of the biggest things luckily that I noticed as a freelancer was that I had this huge spike in my mental health and huge increase or improvement in my physical health like I I lost a ton of weight since working for myself as a freelancer working from home. I'm I'm the lightest that I have been since high school on like down to my high school weight and I've struggled with my weight. You know, pretty much since I was a kid trying to control my weight so once I was able to live a more relaxed lifestyle and make all my you know, meals at home that kind of balanced out and that was kind of a lifelong battle. So it's pretty big deal.

And I thought this was only me, but then I saw this stat so according to Forbes 64% of all freelancers have stated that their health has improved. Once they've gone independent, which makes freelancing a healthy or healthier alternative to traditional work. I thought that was really cool that kind of validated that I'm not alone.

So let's talk about copywriting being oversaturated

so there's a lot of freelance writers online and I see them making these claims about it's, you know, it's really hard to break into copywriting and you need to be this and you need to be that and listen, I'm sure that they truly believe that so whatever.

But personally my goal is to show people that it's actually very doable to become a copywriter. And I've actually coined this term like I always refer to this as false barriers because there's so many people that make copywriting seem very exclusive, or like almost impossible.

And I think that just originates because there's writers out there that have like this scarcity mindset and they don't, you know, they don't want more competition. Obviously that makes sense and they can kind of benefit from creating false barriers that stop other people from even trying to get into this field.

Honestly, I believe the total opposite of market saturation, right. I believe that if there's a ton of people pursuing copywriting, that means there's a really viable market for it.

There are so many millions of businesses out there and people who need to get the word out about their brand who want to get more customers. So as long as sales and marketing are needed, copywriters will always be needed.

And I actually got this stat from Upwork. Right so the freelance industry makes up almost 5% of the total US GDP, and has higher revenue than other industries such as construction or transportation. And the average skilled service rate is $20 per hour, meaning that skilled freelancers earn more per hour than 70% of the whole US workforce.

So that's interesting to me, that our hourly rate as a skilled service provider, even though $28 per hour is not a rate that I would accept. It's not a rate that I would want you to accept because you can get more but that's higher than 70% of the US workforce. 

Now, here's the big question. So you have the confidence now that you can make money as a freelancer but how do you become a freelance copywriter with no experience?

And my answer to that is you don't necessarily need writing experience to start getting into copywriting and charging higher rates like from the beginning.

You don't have to start from the bottom like a lot of people say and I didn't that's really why I'm confident in saying you don't have to is because I didn't there is no shortage of clients looking to hire freelance copywriters.

That's just the truth. The problem is is that most copywriters just don't know how to pitch and market themselves correctly.

So like personally for me, I got my first freelance copywriting client in less than 30 days like deciding I was going to go for this doing some research 30 days later, I got someone to finally say yes to me, and I was making a full time income anywhere between like four and six months from starting.

And I never used a freelance bidding site like I never used Upwork or Fiverr, or those are really like the big really popular ones, but I never used any of those platforms. I just use my LinkedIn profile which was free.
And obviously I did write my samples right like I built my portfolio and I actually did agree to I'm gonna say two pieces of unpaid work, maybe it was one and

I have all the information about that on pain copywriter.com If you go to the blog and look at my post on building your portfolio, I'll explain that in more detail.

But the big thing here is that companies are hiring you just need to position yourself correctly. And cold outreach is the most effective way cold emailing whatever you want to call it letter of introduction loi, it is the most effective way of getting noticed by companies as a freelance copywriter.

And if writing these cold messages to random people is a little bit intimidating or makes you feel scared, you're definitely not alone. So if you want to learn how freelance writers use LinkedIn to get high paying clients you should definitely download my free guide at paidcopywriter.com/linkedinguide. I go into more detail there and whether your profile just needs to be revamped for freelancing or you're starting from complete scratch that guide is definitely going to help you and just so you know whether you know no matter what boat you're in, whether you are brand new to LinkedIn and copywriting and freelancing.

Today I'm going to talk about how to write a freelance cold email also known as a letter of introduction. The acronym is LOI. So what is a letter of introduction or a cold email? I'm going to use this definition from location rebel. A cold email or an LOI is a quick note or email that introduces yourself and gives an overview of your freelance writing skills. Well, okay, why should freelancers even care about this? Well, it works. I'm proof that it works. Cold pitching is how I built my entire freelance copywriting business. It is how I landed my first client in less than 30 days and it's how I began making a full time income in as little as four months. So for those of you who don't know me I'm Christine I'm a full time freelance copywriter in the b2b SaaS niche, but what I love doing is guiding and teaching other copywriters, how they can get on LinkedIn, cold pitch their ideal clients and build their full time freelance business. So let's get back to the reason why freelancers should learn how to cold email.
I told you how it worked for me but it works for the majority of successful copywriters that I speak to. I think I had a bit of an advantage because my previous career the nine to five that I transitioned out of was in sales. And in that job, I had to send hundreds of cold messages a lot of you know, emails and LinkedIn messages and cold call so I understood kind of how to break through the noise and grab someone's attention and get them to trust me enough to book a meeting and learn more about my product. So yes, I had that going for me. But other than that, I am not special like anyone can succeed with cold pitching and letters of introduction on LinkedIn. Just as long as you're sending the right messages.
Here's another reason. And I want you to understand, you know why this is so effective? Why sending a message to your ideal client, even though you don't know them why it is effective? Well, companies use cold pitching to generate business, a company does not exist without somehow generating revenue. And that's why in some form or another, all companies have a sales function responsible for bringing in new business. So I was in sales for many, many years. I brought in 1000s and 1000s of dollars for the companies that I worked for, and I did that by doing cold outreach for them. So companies of all sizes are paying these really big salaries for sales reps because they know that this method of selling and introducing yourself and getting your foot in the door, they know that it works. Someone has to hit the phones, write those emails, knock on doors, and find customers and acquire them.
Now the third reason is that creating your own opportunities, it puts you in control. So there's obviously other ways to gain freelance writing clients. You can go on Fiverr and Upwork and go on job boards. A lot of come a lot of copywriters work off referrals, they ask their current clients for more work, but when you cold pitch or you send cold emails or you send letters of introduction, and you're proactive, you know, you're sending a set amount of those cold pitches and it's going to translate to a number of opportunities that arise from those messages, right. So in sales and marketing, we call that a conversion rate. If I send X amount of messages in this amount of time, I think it will result in this amount of responses from clients. So when you don't send cold messages, your likelihood of getting in front of a client, you know is pretty much zero you have to do something so when you set your own outreach goals, you're pretty much taking destiny into your own hands and playing that numbers game.
Now let's get into how to cold pitch right like how if I wanted to do this as a freelancer, how do I do it? I'm going to go over four tips. They're going to help you do it successfully.
But if you want to see this entire process for now, I'm going to have a link to a whole post about it in the show notes. So go there and take a look. It's a blog, you know, that's about cold outreach.
So number one, always address them by their first name and be careful to spell that first name correctly.
Number two, when you write a cold pitch, I want you to jump right in and immediately state why you're sending them you know, a message you know, no fluff no openers, just say hey, I'm reaching out because I'm a copywriter and I'm looking and I you know, I saw that you have an opening for a copywriter or I saw that your brand publishes blog posts. I write blog posts for companies just like you number three is state why you're qualified to help them so you want your message to include that you're not just a copywriter but that you're a copywriter that focuses on their niche. So if you listen to my episode about choosing your niche and the importance of choosing a niche and establishing yourself that way that's going to make your cold pitch really compelling for you to just say hey, I help SAS companies increase their conversions their their emails, hey, I help health and wellness companies create really relevant content that provides a lot of value and free information to your audience that creates you as a trusted authority. So you're stating the compelling reason why you are the copywriter for them. Now, tip number four is you want to say something about their company. You want to personalize your message. And what this does is proves that you're not sending templated messages. It's basically including something personal that says no I reached out to you this is not a spam message. And if you go to the episode that I did with Scott my freelancing mentor, one thing we talk about is how to not have our messages appear like they are spam. You want to mention something that proves that you research them for me. I always say hey, I read your blog, and I really liked this post. While that isn't like maybe the craziest detail. It doesn't show that I've done a ton of research on them. It does show that I went to their website and took a look at their blog.
The error that I see and the issue that I see is that people understand personalization. So they'll get on LinkedIn and I get cold pitched all the time and I'm sure you do too, if you're on LinkedIn, but I get a lot of cold messages and they'll mention something personal about me that they were able to read in my headline, but then their message has nothing to do with anything I care about. So like they're trying to offer me a service that I'm not a good fit for. And beyond mentioning my headline, the rest of the body of their message has nothing to do with me. So that's a example of failed personalization. If you are writing to them of your pitching them because you want to create blog posts for them. Mention a blog post that you saw on their site, make it out up make it match. I know I just went through that super quick these four steps but again, you can read them in the post but I just want to kind of recap them. Number one is just address them by their first name and their first name only. The reason I say that is you just really don't want to come across as overly formal. I wouldn't even say dear or Hello, just their name, comma. You want to put yourself on the same level as them.
Right the way you're writing to a colleague if you're overly formal could be seen as robotic or spammy.
Tip number two is to be very direct and state that you're reaching out to them for a writing opportunity. Don't include any fluff or openers or any unnecessary statements just get right into it so that you're not wasting their time or yours. If they're interested. They'll very much appreciate that. Tip number three is to state why you're qualified to help them and I say that because a lot of people will say I'm a copywriter, but it's like that's not a compelling reason for them to hire you. You have to go a little bit further and say I'm a copywriter that specializes in this so I can help you because that's your industry or hey, I've done X, Y and Z so I know I can help you with this. Go into a little bit deeper detail into how you as a copywriter have skills and knowledge and special experience that can help them and then tip number four, just personalize your message as much as possible. Now, I obviously suggest sending a lot of cold pitches and doing you know especially if you're starting from scratch like I did, it really was a numbers game. So there's only so much that you're going to be able to personalize those messages. But you can include something about maybe you saw them post something on LinkedIn, maybe you listen to a podcast of theirs or a webinar or you saw that they were quoted somewhere. include something personal to show that you actually are intentionally reaching out to them and not just everyone and anyone. Cold pitching is such an important skill. I mean, if you're able to actually reach out to people and get them to say yes to you and persuade well that's number one and copywriting you're a persuasive writer, you are somebody who sells with words. So it's such a great habit to get into. But number two, you can use this skill set in any endeavor in life. That's why I know that even though I was technically or I guess I was in the wrong career. For so many years before I became a copywriter because I was in sales. I am so grateful that I did take that path and I did get those skills that I did get that experience because learning how to cold pitch and get clients for my jobs for my employers. I was then able to turn around then able to turn that around, turn those skills around and land my own freelance copywriting clients and leave the nine to five and not rely on an employer for my income. So even for this podcast, that I'm creating for you guys. I am so excited. I mean I'm gonna announce it soon who the guest is but I am interviewing a LinkedIn branding expert who has been featured in Forbes and all of these incredible publications. And I actually sat through like a master class, a free master class that she did about LinkedIn branding. And I asked her to be on the podcast but the message that I sent her was so highly personalized. I mean, I mentioned at least three different things that I heard in the master class that I would never have known unless I took her master class. She knew that I did my due diligence and she knew that I was interested in that I had a strategy and I explained to her how my audience would get a ton of value out of what she had to say I explained to her what the benefit would be for her to have similar audiences. So the more compelling you can make your message and more relevant to them in their needs, the better and you will get faster and faster and be able to personalize those messages as you do this more. So that is the ins and outs of cold emailing sending letters of introduction. It's a great way to proactively build a freelance business from scratch and get the client acquisition part you know, under control, you could always control your results when you're using this technique. If you go to paid copywriter.com I have a free download for you where you can set up your LinkedIn profile properly you can choose your niche make sure your website looks good. All the preparation steps that you can take

If you've ever had those How the hell do I respond to this? moments when opening client emails—you are far from alone!  Start communicating with your clients with confidence and ease with this copy-and-paste, customizable template playbook!

Download The Freelance Template Playbook 📓™️ You'll INSTANTLY get 35 client message templates for cold pitching, raising your rates, and handling uncomfortable situations gracefully.

**Each template includes an explanation of how to view the situation and respond in a way that’s most authentic to you. Think of these mini-lessons as the freelance business mentor you never had!

Free download: Learn how freelance writers use LinkedIn to get high-paying clients. Whether your profile needs a freelance makeover or you’re starting from scratch, this guide is for you.

Transcript:

How can you improve your copywriting skills? And what are some ways that you can improve them where
you see immediate payoff? That's what I'm going to get into today. Guys, I'm Christine I'm a freelance copywriter and I teach other freelance copywriters how to use LinkedIn to land high paying clients and build their full time freelance business so that they don't have to work their nine to five or working for a terrible boss. Anyway, let's go let's get into how we can improve your copywriting skills. Step one is always start with the end in mind, do your research first. So in copywriting, there is no such thing as writer's block. There's no such thing as staring at a blank screen. It just doesn't need to happen. Because copywriting is a formulaic form of writing. It's not poetry, it's not fiction. You're not searching for inspiration. It is starting with a problem with a goal and doing research on it and formulating either a post or an email or anything like that. So a lot of people talk about copywriting formulas, right? I don't write a ton of ads or very direct response type copywriting, so I never bothered so much with the formula, but the heart of every formula is mostly going to be just starting with the customers problem. You have to know your audience so you can understand what their problem is and what they're trying to solve. My writing process, it usually begins just by like copying and pasting ideas onto a Google Doc and letting my ideas formulate that way. And the reason I copy and paste is because I'm plagiarizing, it's actually words that I'll never wind up even using. Of course, you have to write your own original work. But if I have an outline, and I copy and paste a bunch of stuff, I'm just not staring at a blank screen, which makes things so much easier. And when you have a bunch of ideas already on paper, the writing part becomes so much more easy, and your ideas become organized. So every piece of writing I do, it starts with an outline, and that starts with research. So that's number one. Start your writing process with research. A lot of people jump right into the writing process. I know when I was a beginner I definitely did this. I just wanted to start writing and doing research and taking a step back and doing preparation. I was like too anxious for that. So pause and do your research, create an outline, first, copy and paste some ideas, get a really, really rough draft a scrap document, get some notes going and that's going to help your writing become so much more organized and your writing process will become so much easier. So that brings me to step number two, we're talking about problems right knowing what problem you're trying to solve and why you're writing the piece to begin with. Well, that requires you to know your audience. So you should never agree to write copy unless the client gives you a target persona. That is the number one most important piece of information you need to find out from your client is who is the audience for this product? Who is the audience for this specific email, the more thoroughly you understand a target persona, which basically means the person you're writing to, your writing is going to be a lot more effective. It's going to be very targeted. So never start writing until you write with a person in mind a person that you are speaking to, and that will make your writing way more effective.
Now, step number three is to write how you speak. So regardless of your niche, if you are writing for the Internet, you're going to need to write in a very understandable way and you're actually going to have to write a seventh or eighth grade level. When it comes to copywriting and content. Writing simple is always better. You want to avoid using big words and or maybe trying to sound sophisticated and impress people with big words. There's this saying in sales and marketing if you confuse you lose, so remember that writing is especially you know copywriting and content writing it's meant to persuade and gain trust. It's not meant to position you higher and not to impress. It's to gent Like genuinely be able to communicate and connect with them. And most marketers are really focused right now on becoming an authority in their industry. And while that's a worthwhile cause, it's definitely the huge driver behind content marketing. Don't let being an authority confuse you into thinking that you need to write in a complicated way or that you need to sound really smart. That is not the goal. Being an authority just means that you can prove that you have a lot of information, a lot of knowledge on a topic, and that you can communicate it really succinctly and clearly and it's really hard to wrap your mind around that idea because we're so used to I guess professors being authorities and I know for me as an English major, writing very academic style papers and reading very dense pieces of work very complicated where you're, you know, I'm having to look up every third word and can barely understand this academic solid writing that is not how we write for the internet. That is not how we persuade. So in general, people relate to people who speak like they do. So if you want to connect with an audience, you have to simplify your language, but you also have to try to adopt the language and tones you can write the way these people speak. So finding creative ways to eavesdrop on your target audience and really learn the way that they speak whether that's going to forums going on Facebook like find ways that you can digitally eavesdrop and see what words do they use, and what is their tone? Do they use a lot of exclamation points in certain punctuation? Do they use certain slang? Do they use certain abbreviations when you can study the target persona or the person that you are writing to your audience? This in depth understanding really allows you to connect with them through your writing and your writing will improve and be super effective. Number four, is to be as succinct as possible. Now, there's this saying in fiction writing, and I used to take fiction writing courses. This was during the time period when I was in sales and miserable and hating my life and I knew I wanted to be a writer. So I was trying to do as many like writing related things outside of work that I could and I took a fiction writing class I took actually two of them. In New York City. It was so much fun. I we had a writing group. But there was a quote that the instructor would always say, which is Kill your darlings and
it's funny because I thought Stephen King said this that was his phrase, but evidently it was William Faulkner. So I don't know who this quote can be really attributed to. But just remember, Kill your darlings. That means that you can be or you should be really ruthless when you edit. And I know we can get attached to our words and our writing and say, Oh, I just love that sentence or I love that joke. I love that little tagline but you got to be ruthless. You got to cut out as much as possible. Because with copywriting you want your writing to be succinct. Sentences tend to be choppier. It's a matter of getting the point across and as little time as possible. Because what we're writing and what we're trying to do is grab the attention and obviously you know, we're dealing with short attention spans as it is so in digital copywriting or digital advertising marketing, we call it stop the scroll right like it's there's so much going on online. We're being bombarded so you need to get your message across, especially the first sentence or the headline, whatever the attention grabber is needs to be very written very simply, and it needs to be written very succinctly. And that brings me right to tip number five, which is using active voice instead of passive voice now I'm going to save you the grammar lecture. I hate grammar I'm not the best if it was not for these AI tools like Grammarly if it were not for Google where I could constantly look up grammar rules, I would be screwed as a writer I just suck at grammar. I actually was on track my freshman year of college to do this five year publishing program. I would graduate with a master's in publishing in five years and they start everyone off with a like grammar course and we were reading grammar out of a book it was called like grammar girl. And I see other writers talking about this book. If you are the type of person that can read a book on commas and stuff. Reach out to me because maybe I'll interview you because that is so the opposite of me. You could probably share some really interesting insights on that. It's just my absolute nightmare, which is I guess weird as a writer, but it just is what it is. Other side note when I was an ESL instructor which ESL stands for English as a second language I used to teach adults my primary primarily from Asia but I had some Latin people that is mostly Japanese and Korean people. So I was teaching them English as a second language. I don't speak anything but English and to be an ESL instructor. That's all you need to know like English like if English is your first language, you can teach ESL, you don't need to know your students language. And it was so funny when it came down to me teaching these grammar lessons. I was horrible. And my students like even the ones that really had a hard time speaking English. They knew the grammar rules so much better than me. It was so embarrassing, but in general, that's kind of how it works with the English language is that you can be really proficient in reading and writing and the grammar rules you take them for granted you completely forget how you even learned grammar rules because they become second nature. So anyway, I'm getting off topic. I just want to exemplify that. Using active voice versus passive voice is really important. And this isn't some lengthy grammar lesson. What this really means is that you're using a lot of ing words instead of Edie root meaning like you're not writing any past tense words. So let me give you an example. This is a pass a passive voice sentence. Because of the weather I'm forced to stay inside, right like that word forced has the E d at the end. So that's passive. Now this is the active voice. The weather is forcing me to stay inside so right instead of forced with an ED I'm saying forcing
me to stay inside alright guys, imagine me teaching this stuff is just straight embarrassing, but what I'm really concerned with here and the reason I bring this up is that it's a readability thing. It just is more complex. It takes the brain a little bit more calories to process. Passive voice and we really want this writing to be very sustained, succinct and action oriented and very easy to read. And that is achieved through writing in the passive voice. So to remember that just remember that we always want to say ing words running, swimming. Cooking by the way, just take advantage of software and AI tools like Grammarly because they will automatically point out anytime you write in past tense and you have the ability to correct the sentence. So yay, thank God for robots. Okay, number six is to get feedback. Now one of the most common questions I get is like hey, how do I learn copywriting? How do I get into this? This is specifically for copywriters who are just starting out they always ask that and I always say like, Hey, I never learned copywriting I genuinely just wrote a blog post and I created my own little portfolio that was filled with three blog posts. Most people might not know how to write copy necessarily, but we pretty much all now know how to write a high school level essay and to me, blogs and articles are just like high school essays. They have a title, an introduction, a middle and a conclusion. You just have to really learn SEO to make it a blog post right we all know this basic form of writing already. So definitely start there but did I read any books on copywriting before I created that portfolio and started pitching clients? No, I did not. I didn't. I would say my advantage was that I had sales experience and I understood a basic understanding of marketing I understood what lead generation was I understood how a company makes revenue at understood how sales and marketing departments work together because I was a sales rep right so that's probably why I didn't need to read anything about copywriting to understand what the goal was. But the Getting back to the feedback portion. So the reason why it's a waste of time to try to sit there and practice copywriting is that copywriting requires a lot of trial and error. A lot of feedback it requires rewrites are requires approval, and from a marketing perspective and the people who are hiring you it requires a B testing, meaning that one subject line on email can totally bomb and you need to take that information and switch up the subject line. It's it's trial and error for everyone. So getting it right on the first try is kind of a waste of time. It's really not like this endeavor that's even possible. You definitely need rewrites and feedback and criticism. So that's why guys in terms of like, Hey, make sure you're getting feedback on your writing. My advice, just take action and start pitching clients. As soon as you possibly can create your own writing samples. Like I said, blogs are the easiest and start pitching on the clients because the sooner you can get feedback on your writing, the sooner you can start to improve. And that's really the only way to improve. Other than doing your research on that target audience that you're writing for. The best writing could potentially not look like great writing but if it connects with the audience, it has achieved its goal. So it's even critical to get feedback from somebody that is in your industry who can critique your work beyond just hey, here's a correction of your grammar. Like for me if a SAS writer or a technology writer gave me a blog who's to edit I wouldn't know I would have so much insight beyond like hey, just, you know, hear you know, check check this grammar thing like a make this shorter. No, I can say hey, in this industry, you know, you want to make sure that you really explain this you want to make sure this you want to make sure that so whoever's giving you feedback needs to have knowledge of your industry too. So the only person that can do that guys is clients. Okay, so that is my little wrap up
on how to really improve your writing your copywriting skills and these are very easy to implement and you can start seeing results really quickly. You want to definitely start with research. You want to start by knowing your audience. You want to write in a conversational tone, make sure that you are writing the way you speak or your audience speaks. You want to chop chop, edit, be savage, be very ruthless when you edit Kill your darlings. be succinct. You want to write in the active voice instead of passive voice that really helps with readability and keeps you know the tone of the article moving very quickly. It's very accessible. And then finally, get feedback from your clients. And if you want to learn how to land clients, go to pay copier comm and download my LinkedIn guide. It's a LinkedIn guide for freelancer. It's how you can get on this free platform and start cold pitching clients. You might have heard of cold email or letters of introduction, loi, it's just a matter of proactively reaching out to clients and introducing yourself. My opinion is that LinkedIn is the best platform to be doing this on but you have to understand how to use it as a freelancer because there's so many different ways and reasons and industries and professionals. They're all using LinkedIn a certain way. But I use LinkedIn to transition out of my nine to five to full time freelance even though I had no writing experience. So go to pay copywriter.com. It's under the free download section. It's my LinkedIn guide. 

Want to land (and keep!) high paying freelance writing clients? The Freelance Template Playbook📓™️is now available!

• Send response-worthy cold pitches (or LOIs) to your dream clients
• Ask for additional work or retainer work (hello steady payments! 💸)
• Creatively follow up with and re-engage clients without being annoying or pushy

In this episode with Sarah Greesonbach from The B2B Writing Insitute, we discuss...

• The qualifications needed to break into content writing
• How to get out of toxic cycles of self-doubt and just get started
• The top limiting mindsets that hold writers back from succeeding
• How writers can reframe money and rate conversations in their minds so that they can confidently negotiate their pay and not settle for less
• How to get comfortable singing your own praises without the cringe factor
     

🔥 Ready to earn higher writing rates in 2022? Master B2B writing and make more money freelancing with Sarah's B2B Writing Career Kickstarter!

🔥 Connect with Sarah on LinkedIn! 

Having experienced freelancers to look up to is critical when we're first starting, and Sarah Greensonbach is someone I luckily discovered early on in my freelance career. She's probably one of the most well-connected freelance writers in the B2B space. So whether it's a Google search or a podcast, or a Slack channel, I almost always stumble about a collaboration.

Sarah is doing with other freelance writers. But what always stood out to me about Sarah was that she wasn't your typical networker who just happened to know everyone. She's someone who's using her platform to shine a spotlight on other writers. And guys, this is pretty rare to pretty rare quality to have in the freelance space.

I've just noticed that many. People in the copywriting world can be guarded or have a scarcity mentality when getting to know other writers. And Sarah is the total opposite of that. She's extremely generous, and she aims to lift and empower other writers.

She is a thought leader on LinkedIn, and much of her content is around mindset, which in my opinion is absolutely critical to freelance success. And when you read her content, it is very clear that she herself has done the mental and emotional, personal development work that's necessary to succeed as a six-figure freelancer.

It's one of the main reasons I wanted to share her with you today. So Sarah has been freelancing in the B2B space since 2013. She has interviewed and written on behalf of hundreds of CEOs and leadership executives on a wide variety of topics, specializing in B2B technology products, whether it's marketing, HR, recruiting, Retail consumer packaged goods or higher education.

So she founded the B2B writing Institute to help freelance writers quickly understand the B2B marketing landscape and develop their B2B writing skills. So she leads writers in tapping into the 5.2 billion B2B companies that they are spending this much every year on white papers, articles, case studies, so that you can build a stable, exciting career in B2B writing.

So guys, as you know, or may not know, I'm Christine, a freelance copywriter and creator of paid copywriter.com, a place where I help writers land high paying freelance clients using LinkedIn. I'm going to get right into the interview. I'm so excited to talk to Sarah today. So, Hey Sarah, how you doing

so good, especially after an interview or an intro like that.

That's really cool. Thank you.

Amazing. You deserve every bit of it. Okay. Let's say Sarah, that someone is just starting to learn about freelancing, and they're wondering how viable this field is. And they're wondering if they can really pull off this whole full-time freelance thing. Talk to me about that.

What would you say the qualifications are to break into content writing and actually make this a full-time career?

I just love that. Even the question has the word qualifications in it, because a lot of the mindset stuff that's going to come up when we. It's about being qualified. So there are a million reasons I could tell you to go for it and freelance writing, but humans do tend to like three.

So I, I thought of three things that after working with more than a thousand writers at this point, these are the things that tell me you're going to be okay. If you go into freelance writing, the first is natural writing talent. And I'll explain a little bit more about what that means. The second is being curious about businesses and how they work, and then there's being willing to find out.

And so these aren't technical things, these aren't degree related things, or even graduating college related things, but these are the traits of like a human person that seems to thrive when they're feeling. So for that first one, natural writing talent, I do think you can get better at writing, but the effort that it takes to change your core personality, I'm not sure that you can really do that and be happy as a freelancer if you don't already have those natural writing skills in place.

So I don't think you have to be Hemingway, but I think you have to be like a toddler Hemingway. Who's like working on it and trying to train up. And just the idea of working with words and sentences that, that makes you happy to do that on a day-to-day basis. So if you don't like the building blocks of writing, uh, you probably won't like B to B writing or freelance writing.

Yeah, I think that's so key because I think what most new writers are so insecure about is, well, I don't know if my writing is good enough. And the concept that I try to drive home is, Hey, listen, you wouldn't be Googling how to become a freelance writer unless you, you know, unless you like. Writing that you, you clearly were drawn to this for a specific reason, because for some people out there, this is everyone's worst nightmare is writing.

That's so true. Yeah. So I researched scientists do not sit around wondering, am I a writer? Like, they just, it doesn't come up. So if that comes up for you, that's pretty much the first time that your writer,

right. And the way that I look at spreadsheets and my eyes glaze over and I get scared and want to just immediately click out.

Like some people feel that way about writing. So it's, it's interesting that writers who they know they want to do this and they. You know, they're there in this research process, but they're questioning, oh, well, I don't know if I'm a good enough writer, but really, I think it comes back to what you were saying, like that curiosity about how a business works like that.

That's something really key. And I don't say that a lot in my content, but that's something that's so important is like, do you want to understand how a business drives, leads, how they get in front of their audience, that, you know, you don't have to really be into the nitty gritty and be like, oh, okay.

What investors do they have? And all that stuff. But you need to be interested in how a company is going to use your writing to achieve their goal.

Because even, I think what we forget is that. Or maybe we assume we need to know what we're interested to make writing work and we go into it and we don't know anything.

So obviously we can't do this, but you can discover interests. You can always find new things that you had no idea existed even a month ago and then build a whole niche and a career around it. So it's, it's this sense of, can you be curious about how it works? If you talk to somebody who knows a lot about.

Can you be interested and ask interesting questions or figure out, like you said, how companies generate leads with marketing. If you, if you can listen to that without your eyes rolling back into your head. That's another good sign.

Totally. Okay. What would you say to writers who want to start, but they keep procrastinating and just getting stuck.

Maybe there's just something that always seems to come up that makes it seem like it's not a good time to pursue freelancing or they're just not ready yet. And what would you say to someone who's been stuck in this toxic cycle of self doubt that just isn't allowing them to jump in and just get

started?

I would say welcome to the human experience because we're just wired to be comfortable and to find what works and stay there and make a little home there. And when you go freelance. We don't really think about it this way, but you're changing a fundamental belief about the world that you have, which is that the paycheck comes to you and you have one of them.

So as a freelancer, you have to put this energy into the paycheck and finding those clients, and it's going to be a bigger paycheck and your daily life will be more in your control, but it's just such a big change. That, of course we see it coming and we're going to hide. We're going to hide with cleaning, with Twitter, with fiddling, with our portfolio without actually writing anything.

These are just all the ways that we hide from a big change that's coming. Yeah.

It's, it's so true. Like the, we find so many distractions and things that we think are necessary. Like, well, if my website, then I'll be ready. If my portfolio is rock solid, then I'll be ready. And, and what you said about changing the mindset or changing.

That belief system about where money comes from. That's huge. You know, I was just writing a blog post last night, talking about how I went from making around like $90,000 a year as a sales rep. And then I transitioned to become a full-time freelancer, started from scratch with no experience just from cold pitching.

And I made $50,000 my first year. And. For many people that can be like, oh my God, really? You took a cut that deep. And yes, like it was not necessarily me living the dream, knowing that I had made almost six figures and now I was cutting my income in half. But the fact that I didn't have a paycheck coming from a boss, the fact that I was getting several different, you know, direct deposits from other companies and I wasn't answering to anybody.

That was enough. That was fascinating enough. Cause I had been a traditional employee my entire life up until this point. So seeing that for me, I wanted to keep going. I'm like, you know, if I can make 50 K with no experience, I must be, you know, I have to be able to figure out how to increase my income over time.

So I didn't let the pay cut discourage me. And I would say that to all freelancers is like, maybe you won't be making exactly what you made at your last full-time position, but think of how insane it will feel that you're not going to have a boss.

And I think you're just a wonderful example of the first year is just your proof of concept, because anything that can be done can be optimized.

So if you come out of the gate at 50 K that's, that's just an incredible accomplishment that shows you. If I, if I figure out who I'm writing for, what I'm writing and how well I do it and how fast I do it, you can just keep optimizing and move up the pay scale. Whereas everyone listening, who's a little too who isn't sure enough to make the leap yet.

They're going to be at 50 K for the next indefinite period of time for the next decade. Right. But you have the chance of doubling up the next year and the next time.

Yeah, wait, I need to quote that anything that can be done can be optimized. I think that's so critical because you know, in my course where I lead, my students had a cold pitch on LinkedIn.

They'll be like, this person said this, what do I say? And I'm like, dude, you got a response like you, and they saw your profile and they thought that you were good enough to respond to like, so if you can, if you can get that response, that means you're doing something right. And that means that we can build and you can keep pitching and keep the momentum going.

So, yeah, I love that. I love that quote. I have to steal that. Well,

the building, the building is so important because it's almost like you just have to take smaller steps in smaller tasks to get to where you want to go. I'm thinking of one member who wanted to go from zero to 10,000 a month and just drop into a successful freelance writing career.

And it's like, You have the skills and there's certainly work for that. And there's steps to do that. But if you just woke up one day and had $10,000 of writing work on your plate, like you might die. It's like that would, that would strain even a really seasoned writer. Like your brain would just freeze.

So we want the feeling of going from zero to 10,000, but that would actually feel like getting swept into, into a tornado. Like you, you just have to add like a hundred at a time, 500 at a time, one retainer to retainer and do that zero to a hundred part of the work so that you actually have the systems and you have the confidence to do the rest of it.

Yeah. That, that is so critical. And that's something that I always say too on my Kate don't ruin it for yourself. Like yet I might be able to get a ton of clients and B, but, but then, you know, you find yourself sitting there hour after hour glued to your computer and you could start to think to yourself, well, what's the difference between this and my last full-time position where I was really bogged down too.

So sometimes it's worth it to go slowly. And that's also a finance thing too. Like for me, going from 90 K to 50 K was doable for me because I didn't live a lifestyle of 90 K, even though I had gotten my income there, I actually was always still living off of 50,000 just because, you know, what's, you know, saving and focused on being debt free.

So. That's another thing too, is when you're first getting started and in order to not ruin it for yourself, it's almost worth it to, to pace yourself and say, you know, what? If it means making a little less at this moment, at least I get to enjoy what I'm

doing. Oh my gosh. Yes. Cause if, if you don't enjoy it on purpose, it's just not going to happen.

Especially if, if you're the personality type that's going to be successful at freelance writing, you have that go drive and kind of the type a got to get it done. You just have to stop and enjoy it as you. I love, I love that you're sharing real numbers. Let me dig into my mental brain. And I want to say I went from 50 K as an in-house B2B marketing content writer for about six months before I got laid off.

And then I just jumped in and I think that first year from October to the next October, maybe I made 35 K my first year, but I was really focused on hourly work at like $30 an hour. And then the second year, it just bumped right up, I think either 65 or 89. I can't remember. I can't remember if that was a two year leap or a one-year leap.

But then the process of doubling, I think that's why I went to systems and optimization because doubling it every year after that was not a problem.

Yeah. That that's, really inspiring for anybody who is just starting out. And I can't see the light at the end of the tunnel. It, it sounds like, you know, for you, you kind of.

You made that leap a lot faster than maybe you thought you would've and that's, that's very possible. And there's a lot of hype in this space that you and I are in with, like become a six figure copywriter tomorrow. And so it's, it's important, I think, to put out the real numbers and be like, you know what?

Yeah, I made, I made $50,000 the first year. It was, it was good for me because I had never been employed by anyone in the right. Like I'd never professionally written anything. So it's important to you. And even like, in my course, I I'll share screenshots of conversations that I have with clients about pricing.

I share because I hire now. I hire writers now as a content lead. And I have a writer. You know that she was pushing back on me with pricing and I screenshot this conversation. I'm like, look at how she's pushing back on me. I don't care. It's normal. She is demanding her rate. And all I'm doing is going back to the chief marketing officer and saying, Hey, if it means.

Producing a little bit less content so that we can afford this woman's rate. I think we should go for it. Cause she's really talented. So like, I want to normalize the conversation around pricing and putting out your hourly rate and your per project rate, whatever it is, because that can be so terrifying if you've never had these pricing negotiations and you're so like lucky to, or you feel so honored to even be talking to a client and this is an opportunity you want, but then they put out a figure and you know, it's not enough.

And you know, you have to push back and it causes so much anxiety. It's like, oh, I don't want to rock the boat. Yes. I'll just accept whatever they, they send me. And I don't want writers to ever be in that

position. Yeah. Or I'll freeze and find distractions until it's too late to write back and then very, very common.

I love that. And I think the safest way I've found to talk about it is it's like, if you aren't an alpha male, if you weren't raised to be an alpha male, all of these conversations around pricing and worthiness and value, it's just a fog, this wild, random fog. And you feel like you're going to die with everything that comes into your inbox.

So I love that. Yeah. We need to normalize all of it. Totally.

, so Sarah, obviously you have spent years dieting new writers in their freelance career. What would you say are the top limiting mindsets that hold writers back from finding success?

Yeah. I picked three again, to make sure. Talk too much, but there's so many of these and sometimes it feels like we're just wired to suck at everything.

So it's really frustrating, but I think that's a mindset problem too. So a nice example of how practical all of this is. We have incredible potential, but some of the most common I've seen. And the first one I wanted to start with is the whole, I'm not qualified thing. Like I really probably get three to five emails a week.

And that's just, the vibe is having this feeling that if they were qualified, it would come easier to them. It would be easier to do it. Success would happen faster. All of these things that just aren't true, because like I said, when you aren't an alpha male, you, you just haven't. Been given the affirmation of how you contribute to things.

In some cases we've even had, you know, abuse in the workplace or been undervalued on purpose or treated poorly in toxic environments. So we just don't think we have anything to add. And I think that's because we don't know how the marketing world works. So like you said, once you do, once you plug in and you get an email from marketing manager and they go in and just negotiate the rate and it's just business, having those experiences starts to show you that your qualifications are just your intentions and your grit, and it's not, it has nothing to do with pedigree.

I think it also penalizes people who have been undervalued their whole lives. So just the example that is hovering in my mind, I literally had someone with 15 years experience in a certain field and a PhD, and they still felt unqualified to write about tech in that space. They have the sense that that.

That background doesn't count, I think is what was coming up. And so at some point we just have to realize that sometimes we're the ones on qualifying ourselves and it has nothing to do with the world or the clients that we're talking to.

Yeah, that's huge. And, you know, unfortunately with courses like obviously you and I both offer courses, but then I think, and I'm sure you've seen this too.

Some people have been taking a ton of courses instead of getting out there and pitching and just doing it imperfectly. So that perfectionism can really cause a lot of delays. And I guess I'm blessed in a way that I was unemployed when I jumped, when I like made them. Cause I, I was on unemployment and I said, okay, I see these checks dwindling.

I'm almost at the threshold of where I'm going to stop receiving unemployment checks. I need to get my ass out there and get these clients. So I think that kind of gave me the push that I needed. It was kind of life or death and it kind of stopped me from the perfectionism and the procrastination.

Well, okay. You were kind of alluding to this, but one of the topics that you post a lot of valuable content around on LinkedIn is this concept of worthiness and pricing. And I'm just going to read two of your updates because I mean, I've been following you on LinkedIn for a while now, for years now. And you always just post so many amazing tidbits about mindset.

It's not even about like, yeah. Not even about freelancing specifically. Sometimes they are, but it's just a lot of the mindset stuff really hits home. So one of your updates with. Charge, at least as much as the amount of time you are saving your clients. Talk to me about, I have two quotes that I pulled that.

Talk to me about that one, because what I believe you're doing there with that quote is really important. You're, you're kind of working backwards in a sense, and it really, it, it stops writers from, oh, I'm not, I'm not worthy. I don't think they'd pay me this much, but you want to give them this behind the scenes, look at like, wait, no, this is why you charge this much because this is what you're doing.

And this is what you are enabling. So sorry, I'm stealing your thunder, but charge at least as much as the amount of time you're saving your clients. Talk to me about that quote.

Let us storm the world. I so agree. And I don't think I even put it together until you said the word working backwards, but it's a principle in curriculum design called backwards design, where you start with where you want people to be, and then you work backwards to see how they get there.

And I think just naturally with a teaching background, that's what I've been doing because I want, I want the high priced work. And then I had to work backwards for how do you get that? And for so many people it starts with, I'm not qualified. I'm not worth the rate, but if you take yourself out of it, which we undervalue ourselves, take yourself out of it and just see the place that you're holding in a business and the space you're making for them to do their content marketing and do it really well.

That has value outside of anyone who's doing it. So it kind of lets you take this self-worth piece out of it and just plug into something that needs your help. And then you just work on the skills to let you.

Yeah. And the second quote was, they're not buying words, they're buying the potential for sales.

Totally. I think that just kind of snipped the reality in my head between writers and marketers. It's like, we're over here looking at our words and our word count and talking about how we know how to choose the right word. And that just does not matter marketer. That's just so outside the world of anything matters that I wonder why we still talk about that.

And I do it too. You know, we, we're proud of how well we can work with words, but to us it means something different to marketers. To marketers. It's about like what kind of action you can get out of words and what your words do for their business. And that's why we are the moneymakers. Like we can train to be at least.

But I don't know. I just think writers can happen to B, to B marketing and improve everything. So it's like, we need to take that value home with us and then be more powerful people in our communities.

Yes. And I mean, this, I feel like you kind of touched on this, but my next question was going to be how can writers reframe money and rates up?

And they reframe these conversations in their mind so that they can confidently negotiate their pay and not settle for less.

Yeah. Now there's a lot of stuff that I am an expert on. This might not be it. So I just wanted to share kind of what happened to me because it happened really slowly. And I don't know if someone could hack this process.

That would be really exciting. But when I broke it into a pattern for me, I had to go through a phase where I charged anybody for anything like literally a dollar, like just the process of asking someone I don't really know to pay me. Like that is a huge, emotional thing to push through. Eventually I started charging anyone for this one particular thing, because I realized I liked it.

I got good at it. I could do it really quickly and make more money. And then I started charging particular people for one particular thing. And I think that's what really helped things optimize and grow and move up the pricing ladder because you start to see how you're contributing and exactly what you're bringing to the table.

Um, you also got to see what skills were more important, so you could lean into. So that's, that's like the three steps I took towards it over time. I would love to hear if there's a faster way to do that, but I think those were the, the emotional wickets, like I had to go through. Yeah.

That's great. Like that that's so valuable because I think one of my blind spots as somebody who's guiding writers is that I was in sales for my entire career before this, where I was throwing out prices for products.

And they were really. You know, expensive products and I had to get comfortable repeating those numbers. Yeah. Assuming the sale and all this stuff. So I think it's sometimes I'd forget that like, Hey, not everyone is comfortable saying yes, a blog post costs $650 that sometimes people are thinking in their head, like what no one's ever going to pay.

Like, I can't ask for that number. It's very nerve wracking, but I was trained as a sales person where, because I was an inside rep, that's where I started my career in sales, where I had a headset on and my manager would actually tap into the call and feed me what to say. I'd have to listen and repeat and somehow not sound like I was listening and repeating.

So that's how a lot of sales people are trained. Right. I think that takes away any choice you have, like, you have to say the number, you have to say the price or else your manager's gonna be like, what the fuck? Like say what I told you to say,

um, was that like getting to sell like yourself, like to be able to not be kind of chamber.

Yeah. So I love that question because when I went to go update my LinkedIn profile to, you know, freelance optimize it, I had this overwhelming sense of imposter syndrome of like, oh my God, I've, I've done all this selling for these different companies. And for the first time I'm going to be selling myself and my services and something about that was absolutely terrifying because at least if I got turned down for a sale in the past, I could be like, well, they just didn't like my company and their product.

And now it was that they weren't liking me and my offering if they turned me down. So I just had so much fear for some reason around updating my LinkedIn profile. Embodying a brand. There was a lot of imposter syndrome I had to work through, but I, I just had to say like, you know, fuck it. That, you know, especially first of all, I'm somebody who had a near death experience a year before I began freelancing.

And that moment and that situation. Put a lot into perspective for me, where I was able to push past fear of what other people thought. Because prior to that event, I really was somebody who very much cared what everyone else saw. And, you know, I was always trying to kind of stay in the lines to make sure that I didn't, you know come off certain ways and appear certain ways to people.

But I just had to remind myself as I updated my LinkedIn profile. Like, Hey, those people, they're not going to be there in your last moment when you're about to die. When you're taking your last breath, they are not going to be there. So why would I let the fear of what they could be thinking impact what I'm going to do with my life and my career?

And the truth is no one's thinking about you anyway. Like that's really the craziest part is that nobody freaking cared that I was marketing myself as a freelance writer. Nobody cared. It was all in my head. So I hope that helps someone out there. Who's like, well, I don't know why you should be calling myself a writer when no one's ever paid me to write, because I felt that way too.

Well, the, I just learned on the Tim Ferriss podcast, that's called cognitive dissonance and I had no idea. It was such a common thing. And it keeps us from exactly what you said, embodying what we're doing so that everything we're doing and saying, and feeling just feels alien and other worldly. And those are signals that make us want to stop.

And it's like, You have to push through all of that, which is why, so few people jump into freelancing. I wonder if the pandemic is what's, you know, that's the, the last straw for so many people, right? It's just making it so uncomfortable that they're willing to push through all of that tension.

Yeah. I think, and I've read a lot of articles on that.

Like, Hey, why is everyone quitting? And it's like, well, when you are fearful for your survival, it starts to put certain things into perspective of like, Hey, if life is short, is this really how I want to go out? Is this really what I want to be doing? So that's, that's a good point.

Especially with, I wonder if we could hack that.

So let's say someone feels like they don't have enough pressure or tension to push through. It's almost like you could look for it in your life and like try to find things that make you really uncomfortable. Yeah. You've learned how to live with it, but just imagine if it wasn't like that and kind of focus on those things to help you build up that momentum.

Yeah. Well,

you know what comes to mind? I'm not sure if you know of Donald Miller from he has a book called building a story brand. And would

you believe that's in my notes? Oh, my marketing made simple. That totally. Yeah. That changed everything for me with the survival thing.

So he, yeah, building a StoryBrand is one of the books that I always recommend to writers, just so they understand kind of like where they fit in with marketing, but he just came out with a book.

He has several books, but did you hear about his new book? It's called a hero on a mission. No. So he has this exercise that he does every day, where he like writes his own eulogy and it, yeah, it seems really morbid. But when you hear him talk about it, like he was very influenced by man's search for meaning by Viktor Frankl.

And he, I guess he goes to this exercise of like, what do I want to be known for in my life when I die, when people are talking at my funeral and as morbid as that sounds. And because I kind of have had an experience in my life where I don't think I need to go there, I probably won't be doing that eulogy exercise.

But if you haven't almost died, you might want to write your eulogy.

Yeah, no, I'm looking at the landing page. That is so cool. I love how just the better people do with business. They all gravitate to mindset and it's like, We need to learn from these people who are, who have already gone through and done all these things we want to do, and like, really understand how important this is.

So true in the Enneagram is one of the lessons in there. Do you know yours?

Yes. I have taken mine. Is that the one where the result is like seven w and I was like, I believe I might be a seven. W I, I forget it.

Interesting. Okay. I know everything about you now, now Graham has been a great tool for self development too.

Once you get typed, right. It was just like one mindblowing realization after another

brush up on what mine is. I know that I had my boyfriend do it to see what he was, and he was the exact same thing. And I was like, oh, that's why we like lightheaded so much by like this, or both like the same type of person.

Okay. So all of this is leading perfectly into my next question. So what I'm seeing with newer freelancers is that they're finding it difficult to put themselves out there, to market themselves in the beginning. And the issue is as new freelancers, we have to fill out our LinkedIn profiles. We have to create these websites and we have to talk about what we offer, what, what our services are.

That's a part of properly positioning yourself as a freelancer, but it can feel a little bit dishonest to create this web page, create this LinkedIn profile that says, Hey, I write blog posts that generate traffic for B2B companies. When in reality, no one has published us before. So how can writers properly market themselves without feeling this sense of dishonesty or imposter

syndrome?

Ah, I love it. And this has come up a lot recently and I love it because there's finally a clear answer to this, which is that when you haven't done the work, it is disingenuous to sell the work and say that you do that. But because we're in this really cool thing called B2B marketing, you can sell the outcome and you can lean on these B2B marketing statistics and studies and examples from other people to show how your work would help them accomplish that.

So when you first start, it's really just your time and your writing muscle that you're offering people. But the cool thing is that's all people need sometimes because they have so much more. Per, let me see. I had some stats. I think it's 186,000 per year is the average annual marketing budget for B2B content marketing.

And that turns out to be like 13 or 15,000 a month that they need to spend on writing that they can't do themselves. So it's kind of like that thing where you, you start with smaller steps and start with just selling your time and your writing muscle and how much you'd like to help someone. And then as you specialize and figure out what it is you really do and how you contribute to much bigger things.

Like if you go the copy angle or you specialize in white papers, stuff like that, then it becomes more clear what you're actually contributing.

Love that. Yeah. That's, that's huge. And I. If you have to have a solid way that doesn't feel dishonest for, for writers to really move forward confidently. So I love that you said that, and I want to read this quote from one of your LinkedIn posts.

One of the biggest barriers to access to online success is the fact that you have to start telling people how good you are. Many of us struggle to do that, even with years of experience and happy clients that hit home for me, what is your strategy for getting comfortable, a comfortable enough to sing your own praises without the cringe factor?

Yeah, I think it comes back to what you said earlier about people not paying attention or like no one is overthinking this as much as we are and that cognitive dissonance. So it's the sense that. I think I'm bragging, but in reality, I'm just informing my network of something that happened and they didn't know beforehand.

I don't know, marketing made simple with the StoryBrand guys was also really helpful with that because it had this sense that if you don't tell people what you're good at, people will think you aren't good at it, that you're hiding it or that it can't help them solve their problems. So it's kind of like getting back to that survival sense of if people don't know about this, nothing's ever going to happen with what I'm doing.

And then I'm just kind of spiraling into, you know, me and my laptop wondering why it's working for everybody else, but not for me. If that got windy, but it's something about that cognitive dissonance of realizing. It's not bragging to say that you've done a good job and it's important for people to know that you've done a good job,

love that.

And, you know, referencing back to StoryBrand and like build it. Cause I used StoryBrand and brand script to write homepage copy for my clients. And I was just working on a webpage where it's like, you know, I'm interviewing stakeholders and subject matter experts within the company. And I'm saying, Hey, what does our ideal customer's life look like once they have successfully implemented our product?

Like, don't assume that they are going to know. The, the life-changing benefits of this product. We need to paint it out for them, or like paint a picture for them. Not only that we need to spell out the consequences of them not doing business with us, what is light? You know, what are they vulnerable to if they don't move forward with our product.

So I know I'm getting into the weeds, but I geek out about StoryBrand and how you see it makes it to create a website. And it's so true. And we forget that we need to explicitly state for people what the benefits are and what the cost is of not moving forward.

Yeah, because just think about like tally all the hours we've spent thinking about ourselves and our website and freelancing.

And it's just like compared to a marketing prospect who stops on your site, you get about seven seconds. So if we use the first seven seconds of our website to kind of shyly explain that, we've just always been a good writer since childhood we've really wasted that time. We haven't hit them with what they need to know, which is that you're skilled at writing and you have time and you can help them.

So it's like, it's like recalibrating that sensitivity for what people actually want to hear from us. But that's the mindset part.

There's a huge what you just said with like, Hey, talking about like, Hey, this is my background. This is why I wanted to writing. That's a big thing I'm seeing with new answers is the about section on their website or their LinkedIn.

It's like, well, I've always loved writing. And then I took a fiction course and it's like, I don't want it to be rude when I say this. Nobody cares. They only care about how that impacts them. So for a marketer who scanning cars, right. We don't really read, we scan. And then if we see something that catches our interest, we start reading.

So we're scanning to see if somebody has the qualifications we need. And knowing that you started writing in a journal when you were eight and that you just loved writing, and it doesn't necessarily translate to these marketers. And that's a mistake. I see a lot of

people making. Yeah. And I think it's really dangerous for women to do that because it infantilizes us because the first image somebody has, and I say this, having done this myself, like this is what my first writing site looked like too.

I just know better now, but it's like the first image you want to prospect to have of you is not as a child with a Teddy bear. Like. You know, like we need to position ourselves as people who have an impact in business and that's how you show your worth. So I think, you know, maybe getting to know you and stuff, that's the brainstorming work you do in your private journal.

That's the intro. You send the clients once you onboard them, but that's not how you sell yourself or make a connection. Like you gotta make a connection. That's related to their topic. Like you wouldn't show up. At a funeral and start talking about your dog. So it's like, it just, it needs to be appropriate for the conversation you're having, which is about work in marketing.

Yeah. Yeah. Read the room. Right. Wait, so Sarah, one thing that I want to make sure that we get to is kind of what you offer other writers and how you guide freelancers to really become successful. , I know I asked you via email about a specific program that caught my eye because it is the number one request that I always get.

And it's something I do not offer writers. Tell me a little bit about, you know, how you're helping writers and how people can get involved with your work.

Cool. I'd love to. Yeah. So I help writers actually do the work so that you can charge for the work and feel like you are an accomplished, qualified professional.

But that's something that comes from insights. That's not something I grant to people. So the B2B writing career Kickstarter is an on-demand course. And then we go through it live three times a year where we actually write your first B2B clip, either a thought leadership article, a case study, or a white paper together.

And it's intense and lovely. And it's my favorite thing I've ever done. So with that, you also get 12 months in the community. And then that's where it's kind of professional development every month with office hours and just all really cutting edge fresh stuff. And I just really, I want the writer to be someone that happens to a business cause we.

Just every single thing that makes money in the world starts with writing. Because if it's a webinar, it's a script. If it's a commercial, it starts with, you know, strategy and themes and ad work. So it just seems like more of that money should come to writers. And I really that's what I'm passionate

about.

Yeah. And if it's a sales conversation, it starts with a sales email, a prospect right now. So these like in-person, in-person selling, , experiences that are, that are, you know, needed most of the time in B2B. It starts with. An email that was written by a writer. It starts with positioning that was created by a marketer.

You know, I, it's just crazy the statistics about how many touches. It actually takes a prospect to become a paying customer and how much content they are waiting through before they make the decision to even talk to a sales rep. So I know this kind of goes back to what we were talking about before of like, where we, where we fit in into the overall company's revenue generation efforts.

Right. We are, we are really doing the heavy lifting a lot of the time,

100%.

I really liked that you take writers through the actual writing process. This is something that's really missing. I think in our industry in general is like, okay, how do I actually write a solid piece of B2B? , content. And tell me, just talk a little bit more about kind of like the challenges and what you see with writers and why you thought it was so important to start the kitchen.

Oh,

I'd love to. Yeah. And I think it really started because of burnout because I, I wrote myself into two, 200 K years back to back and I just got so tired, so tired of writing and I realized there's only a certain pool of people I can refer work to because there's this specialized skillset of develop for seven to eight years.

So the idea of sharing that with someone and actually preparing them for careers, doing what idea w doing what I do, was really exciting. And it lets me go back to my roots as a teacher, to which. Just been thrilling. But the example that comes to mind is the live writing portion is six weeks of one to two hours every Friday, where we write through everything.

It's like part lecture, part writing time, and then Q and a. And I realized going through at the first time, we needed to do a half hour. Just on who the audience is for me to be, because you sit down and write you, you're saying to yourself, I'm going to write an article about recruiting. And then you're like, well, let me talk to recruiters or let me talk to customers or let me talk to recruiting companies who I went to hire me when in reality, it's, it's one, two and three degrees away of who you're actually talking to to make you the person they want to hire.

So it's so interesting. So when you sit down and have that assignment in front of you, your client is the first degree is a recruiting technology company, but the person they want to reach the second degree away, our companies hiring in the tech space. So the person you need to become an expert in is companies hiring in the tech space, not recruiting companies specifically, and just those little nuances and variations.

Like that's what lets people find work faster, actually nail it when they share their clips and then to see a lot of success. That's I don't know. It's just been a wonderful. As far as people getting jobs and stuff.

It's so crazy to think about. And this is kind of circling back to what we started the conversation with, where like the writing is a small portion, whereas the thinking and the preparing and the crafting is so much, it takes up so much more time in this process because I agree finding out who the target personas are and who you're writing to is half the battle.

And this is something that companies themselves are struggling with when I started. Yeah. I feel like this is the biggest gripe of a freelance writers. It's like, okay, you just want me to start writing, but you're not telling me the details of who your ideal customer is, who your buyer personas are, because it, it requires, , here's the thing.

It requires a company to become a highly empathetic. Fly on the wall, somebody who listens and, and picks up on what the trends are and has a full like view of the market and what people need. And many people who are creating products, they are very, you know, focused on, you know, their, their product, their product.

This is what our product does. This is what you know, this is why we're the best. So this is a huge blind spot for these companies. And as a writer, I tend to think that writers are pretty empathetic people in general. I think it's kind of like an innate skill. To some extent we have to be the ones that really empathize and say, no, no, no, what's going on first.

And then I'm going to write to that audience and tell and subtly plug our product versus shoving it in their face.

I feel like you just summarized, like all of the brand manager meetings I've had for like six months. Cause it's very much like how do we bring it back to how innovative our thing is? How do we talk about how this is the thing you need to buy to solve those problems?

And it's like just being the empathetic person who cares about those problems wins you customers with content. And it's so meta, but it's the same with B2B writers because just being a person who cares about them, reaching their content goals and getting content and copy done on time, you become a superhero to them.

And that's what fuels this long business that makes you feel good about what you're doing.

, tell my listeners where they can reach you, Sarah. I believe you're not on Instagram. Is that correct?

That's great. I've experimented a little bit with Instagram, but I'm mostly on B2B writing institute.com is where to find the newsletter, which is about twice a month.

And then Twitter and LinkedIn get some hot takes every once in a while.

Yeah, I, in PR in preparation for today's interview, I just shot a message on Instagram, like a story saying like, you know, definitely follow Sarah on LinkedIn. If you're not just to really be gaining those mindset, golden nuggets that you have, but more on your newsletter.

And this is like a marketing principle in general guys, nobody cares about a newsletter. Everyone cares about what they get from the newsletter and how it's going to enrich their lives. And Sarah's newsletter is fucking awesome. Like I literally, I just know, cause it's really difficult to write a newsletter that people actually care about.

I am one of those people that I, I rarely read the stuff that comes into it really has to be compelling. So that's why I try to take that into account. When I write to have like, Am I, the person that sits there and reads through all this stuff? No. So let me try to write it towards someone like me, who just is the ultimate skimmer, the ultimate deleter the ultimate unsubscribers.

And you really nail it with your newsletter. You can actually learn something from her newsletter. It is highly compelling. If you are not subscribed, you are missing out. I'm just, , I'm plugging you hard right there, but it's true. Cause that's a really important skill and it's really rare. Yeah. Thank

you.

Yeah, it really helps to have. Yeah, just a formal outlet to try to come up with something that people need to know. So that's good.

That's how you can tell you have the, I think that's also why you're, why it kind of shines through and why it cuts through the noise. Because when you write in your newsletter, I'm like, yeah, I know that she's been there.

I know that she's worked with X, Y, and Z client, and I know that she's talking from experience. So I think that's also why it's it comes across as really compelling to

Oop. Sorry. Did I lose you?

No. Okay. I'm basking in the praise. Good smile.

Awesome. , yeah, that, and that's another thing we have to learn how to receive compliments. So I love that you were receiving in such a way where you were.

Yeah, no, that seriously is a mindset thing. And I, this came up with another leader I'd spoken with recently, but when you get into freelancing, like at a regular job, you get compliments.

If you had a good boss, but when you go into freelancing, like you need to keep track of those milestones. So you mentioned that client who had someone respond to their, their pitch, like print that frame, that that's the first person who responded to your pitch. So like sitting with compliments and then breathing it in, like I'm smoking something.

I totally do that. And it totally helps just make you, it makes you feel like progress is happening in that you're appreciating the good things that are happening.

That's really key. And I I just interviewed Scott stransky in a a past episode and that, that topic came up. Don't don't always expect in this industry with freelancing specifically feedback, even if you're doing great is kind of few and far between the biggest feedback we actually get is just, Hey yeah, let's sign this retainer again.

We're going to continue to work with you. Thanks. Yeah. Like that's the highest compliment. So it is important where once in a while somebody will say, Hey, that was a really good piece. Like you do have to pause and soak that in from clients. Unfortunately, it's not like they're not always going to sing your praises.

Yeah. And you know, this is just a loose idea, but what I've started to realize is that even praise can feel like an attack if you're not used to it. So when you get a compliment or when something good happens, someone responds to the email and you were expecting just your inbox to be quiet for a long time.

You get that buzz of adrenaline and you, you just have to direct it to something positive so that you don't have that fear response. So it really is like, it's physical, it's mental, it's all this cool stuff. Yeah. Well,

Sarah, thank you so much for all of your insight. I am super, super excited to post this episode and, yeah, I, I really encourage everybody to check out B2B writing Institute.

It has helped me tremendously on my freelance career, and I know that it's going to help so many others. So again, thank you for your time. It's my pleasure.

In today's episode with Mindi Rosser, LinkedIn expert we discuss...

• Why you don't need to be a LinkedIn influencer to build relationships on LinkedIn
• How to create a compelling headline and 'about' section on LinkedIn
• Playing the long game when it comes to building your business
• A strategic approach to sending cold pitching and how to measure success
• How women can use weight lifting to overcome anxiety, insecurity, and succeed as entrepreneurs

Connect with Mindi!

 https://www.instagram.com/mindirrosser/

https://www.linkedin.com/in/mindirosser/ 
http://www.mindirosser.com

🔥 Ready to earn higher writing rates in 2022? Master B2B writing and make more money freelancing with Sarah's B2B Writing Career Kickstarter!

Learn how freelance writers use LinkedIn to get high-paying clients. Download my free guide here: https://bit.ly/paidcopy 

Learn more about Madeline Mann here:

YouTube: www.youtube.com/selfmademillennial 

LinkedIn: https://www.linkedin.com/in/madelinemann/ 

Tiktok: https://www.tiktok.com/@selfmademillennial 

Instagram: https://www.instagram.com/self.made.millennial/ Website: www.madelinemann.com

Connect with Nick:

Linkedin https://www.linkedin.com/in/nick-anderson-vines-41b61764/

Facebook https://www.facebook.com/eslcopywriter 

Facebook Group The ESL Copywriter Network https://www.facebook.com/eslcopywriter 

Learn how freelance writers use LinkedIn to get high-paying clients. Download my free guide here: https://bit.ly/paidcopy 

🔥 Ready to earn higher writing rates in 2022? Master B2B writing and make more money freelancing with Sarah's B2B Writing Career Kickstarter!

https://b2bwritinginstitute.podia.com/b2b-writing-career-kickstarter/4d548

🔥 Ready to earn higher writing rates in 2022? Master B2B writing and make more money freelancing with Sarah's B2B Writing Career Kickstarter!

https://b2bwritinginstitute.podia.com/b2b-writing-career-kickstarter/4d548

Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 

https://www.paidcopywriter.com/templateplaybook

✍🏼Katie's story of getting started freelancing and transitioning to an agency model

✍🏼 The importance of mindset and the power of confidence

✍🏼 SALES

✍🏼Her stance on sharing controversial opinions and/or beliefs online

✍🏼Top 3 things that make for a great freelancer

✍🏼 Her top advice for freelancers who are just getting started ✍🏼 A new resource she's launching to guide new writers.

✅ Get on the waitlist for Katie's Philosophy to Freelancing Handbook (coming out in August 2022)

✅ Subscribe here: https://view.flodesk.com/pages/62ba338176b1bf772c40339d 

✅ Follow Katie on IG for all the marketing and freelance tips! @katiedyal

✅ Follow The Collective Source emerging online community @thecollectivesourceo

✅ Check out their website to learn more and get connected! www.thecollectivesourceco.com

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 

https://www.paidcopywriter.com/templateplaybook

If you want to cover your bases and never chase payments from clients again, learn EXACTLY what to say to get paid up-front and on time: https://www.paidcopywriter.com/templateplaybook

In this episode, I'm sharing why I quit freelancing 😱 and an income update. I also share how Building a Story Brand by Donald Miller has helped me expand my copywriting offering. 📚

 Like what you're hearing? Take a screenshot of this episode and tag me on IG 🙏🏼@paidcopywriter.com I'd love to hear from you! 

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⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

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In this video, I'm sharing the most common mistake new writers make when choosing a niche and how you can avoid it!

What's your writing niche? Comment down below. I'd love to hear from you!

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

👩🏼‍🏫Learn how to land high-paying freelance clients in my course: https://bit.ly/paidwaitlist 💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook 

🚨Don't forget to 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this episode, I'm sharing why sometimes, you just won't win with certain freelance copywriting clients. These are thoughts from a book I'm obsessed with right now, E-Myth Revisited

📚 Find it here: https://www.amazon.com/Myth-Revisited-Small-Businesses-About/dp/0887307280)

What do you think? Comment down below. I'd love to hear from you!

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

👩🏼‍🏫Learn how to land high-paying freelance clients in my course: https://bit.ly/paidwaitlist 💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook 

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this pod episode, I'm sharing the mindset hacks helping me remain motivated and profitable in my freelance writing business right now.

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'subscribe' or write me a review...it's a free way to support me + your encouragement keeps me going!

There are tons of articles online listing every possible way to find freelance clients.

If there’s one thing I’ve learned in business, it’s to see what works and double down on it.

For me, that was LinkedIn. 

By the end of this video, you'll understand why LinkedIn is the best option for introverted writers and why posting content and putting yourself out there is not necessary to land clients on LinkedIn.

How are you finding your clients these days? Comment down below. I'd love to hear from you!

💗Let's connect!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this episode, I'm sharing why despite consuming videos, podcasts, and emails, you still feel stuck when it comes to making a full-time income as a freelance copywriter + I offer steps you can take today to break free of this cycle!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook 

🚨Don't forget to hit 'follow" or 'subscribe' it's a free way to support me + your encouragement keeps me going!

This week, I'm catching up with my former course student Trish to learn about the freelance success she's had since becoming a freelance writer.

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'follow' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this episode, I'm sharing sales books that will make you a stronger copywriter.
 

Books mentioned:  

1.The greatest salesman in the world // https://amzn.to/3S9Z8I4  

2. How i raised myself up from failure to success // https://amzn.to/3DOIKrW  

3. Fanatical prospecting // https://amzn.to/3C3Ufuh + Sales EQ //https://amzn.to/3xPFokW  

4. The 10x rule // https://amzn.to/3DQ2xHE  

5. Influence: the psychology of persuasion // https://amzn.to/3rnLSUB 

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook 

🚨Don't forget to hit 'follow' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

If you buy something through my links, I may get a small share of the sale.

Here's a recording of a live training I did in the Sarah Greesonbachs' B2B Writing Institute.

Have you ever dealt with burnout, writer's block, or just wanting to give up? Comment down below. I'd love to hear from you!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa... 🚨Don't forget to hit 'follow' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

To see the full YouTube video copywriting tutorial on the new AI tool I'm loving right now, check out Contentedge: https://www.contentedge.com/

So excited to share this AI copywriting tool! Write faster, generate more ideas, and take on more freelance writing clients by cutting your workload in half!

What do you think about AI? Are the robots coming for us?! lol Comment down below. I'd love to hear from you!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook 

🚨Don't forget to hit 'follow' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?!

Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect! 🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 💗Let's connect! 🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter ⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa... 🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

REGISTER FOR MY FREE LIVE WORKSHOP ON WHERE TO FIND HIGH PAYING FREELANCE CLIENTS: https://www.paidcopywriter.com/findclientsworkshop Can you relate to mental health struggles as a freelance writer? Comment down below. I'd love to hear from you! 👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch Let's connect! 🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter ⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼 ✍🏼 https://www.paidcopywriter.com/templateplaybook 🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going! If you buy something through my links, I may get a small share of the sale.

In this video, I'm sharing some personal mental health stuff. Kind of hard to share personal stuff but here goes :)

REGISTER FOR MY FREE LIVE WORKSHOP ON WHERE TO FIND HIGH-PAYING FREELANCE CLIENTS: https://www.paidcopywriter.com/findclientsworkshop

Can you relate to mental health struggles as a freelance writer? I'd love to hear from you!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch

💗Let's connect! 🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

You're gonna get SO much value from this episode 🔥

Jessica Walrack is a full-time freelance finance copywriter sharing how she leveled up her income.

Do NOT miss this conversation! I'm curious, what made you interested in listening to this conversation? Comment down below. I'd love to hear from you!

Find Jessica here: https://www.linkedin.com/in/jessicawalrack/  

Jessica's website: https://allthingsfreelancewriting.com/

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?!

Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch

💗Let's connect! 🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter ⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'follow' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals: 

https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

Today's video is a clip from my live support call within my course 30 Days to Paid. Mairin Van Shura, founder of Solivagant Legal is advising us on freelance contracts and payments.

You can find Mairin’s legal templates here: https://solivagantlegal.com/?ref=christinegomolka

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:  https://christinegomolka.krtra.com/t/... 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa... 

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going! If you buy something through my links, I may get a small share of the sale.

Something I regret not doing sooner in my freelance business is connecting with other freelancers to bounce ideas off of. If you're feeling like you don't have that mentor, you're going to want to watch this video where I compiled the top best tips I gained from interviewing freelancers this year.

So here's to starting this new year re-energized, focused and motivated

What was your favorite tip? Comment down below. I'd love to hear from you!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

🗂️ Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals: https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook 

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going! If you buy something through my links, I may get a small share of the sale.

I'm excited to bring you this interview with Brynn. We cover escaping the 9-5, what she thinks about Upwork, and her little-known tactic for finding clients on autopilot. Most importantly, we discuss many of the mindset issues and limiting beliefs holding people back from leaping into self-employment. 

What was your favorite part of this convo? Was there anything in particular you related to? Comment down below. I'd love to hear from you!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals: 

https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

 ⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

If you buy something through my links, I may get a small share of the sale.

In this video, I'm interviewing launch copywriter and sales page expert Dani Paige!

Check out her free guide on copywriting strategies and the client experience checklist here: https://offers.danipaige.com/chaperone

Are you interested in launch copywriting or sales pages?

Comment down below. I'd love to hear from you!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa... 

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

Today's clip is from my live support call within my course 30 Days to Paid. Mairin Van Shura, founder of Solivagant Legal is advising us on freelance contracts and payments. Y

ou can find Mairin’s legal templates here: https://solivagantlegal.com/?ref=chri... 

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:  https://christinegomolka.krtra.com/t/... 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa... 

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going! If you buy something through my links, I may get a small share of the sale.

In this video, I'm chatting with Tyson 4D. We talk about the characteristics you need to become a highly paid copywriter, his highly effective outreach strategies, and some of the more controversial copywriting gurus.

Find Tyson here:

🌟Ultimate Outreach Playbook: https://www.tyson4d.com/UltimateOutre... 

📸 Instagram: https://www.instagram.com/tyson.scales/ 

👾 Discord: https://discord.gg/VuQ2q6jaTP 💎 Copy Client Accelerator: https://www.tyson4d.com/CopyClientAcc... 

Will Instagram or sending videos be part of your cold outreach strategy? Comment down below. I'd love to hear from you!

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findcl... 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:  https://christinegomolka.krtra.com/t/... 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa... 

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

If you buy something through my links, I may get a small share of the sale.

In this video, I'm interviewing author of The Freelance Content Marketing Writer, Jennifer Goforth Gregory. 

Join her FB group here: https://www.facebook.com/groups/FreelanceCMW/

Buy her book here: https://www.amazon.com/Freelance-Content-Marketing-Writer-business/dp/1732240906/ref=sr_1_1?crid=9QT2EIKSZ62J&keywords=the+freelance+content+marketing+writer&qid=1674166552&sprefix=the+freelance+content%2Caps%2C97&sr=8-1

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findclientsworkshop

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals: 

https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

REGISTER FOR THE FREE WORKSHOP HERE: From Brainstorm to Brilliant: Turn Your Writing Ideas into Paid Pieces in 2023 https://view.flodesk.com/pages/63c1767ec887f3c1307ba1b6

Connect with Ericka Anderson here: https://pitchandpublish.co/

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findclientsworkshop 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals: 

https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook 

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going 

If you buy something through my links, I may get a small share of the sale.

In this episode, I'm sharing the fundamental copywriting principles that apply to all copy and content writing. How will you apply these principles? 

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findcl...

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals: https://christinegomolka.krtra.com/t/...

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa...

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going! If you buy something through my links, I may get a small share of the sale.

In this episode, I'm sharing how to not get bogged down in comparison when browsing your LinkedIn feed and how to avoid some of the pitfalls of this social media platform.

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findcl...

💗Let's connect!
🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:

https://christinegomolka.krtra.com/t/...

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa...

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

If you buy something through my links, I may get a small share of the sale.

If you're totally burnt out on the AI topic at this point, I am WITH you and here to help. I'm so psyched to sit down with Ryan, the founder of one of my favorite AI copywriting tools Contentedge. As someone who has been in the AI and SEO space for years, he brings insights that you won't hear anywhere else.

Start writing SEO content faster and try Contentedge free here: https://www.contentedge.com/

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:

https://christinegomolka.krtra.com/t/...

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa...

In this episode, I'm sharing my hot take on whether freelance copywriting is too saturated in 2023 🔥 👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch 💗Let's connect! 🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals: https://christinegomolka.krtra.com/t/... ⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa... 🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

Does all of this talk of AI have you nervous and wondering about the future of your freelance writing business? Today you'll hear how I added additional services to my freelance offering AND two other freelance entrepreneurs who built their own writing agencies. They give amazing tips to help you stay competitive and in demand as a freelance writer! 

Connect with Ana Reisdorf here: 

Website: www.anareisdorf.com

Linkedin: https://www.linkedin.com/company/42459567
Connect with Lindsay Scheidell here:  

https://www.linkedin.com/in/lindsayathadley/ 

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findclientsworkshop

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals: 

https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

Once writers understand the importance of cold pitching to land higher-paying freelance clients, the next question is always, "Yes, but WHO do I pitch?" and I'm finally answering that question today.

First I'm going to share the best places to pitch, then I'll share the titles within those places, so you know exactly who to reach out to.

By the end of this video, you'll know exactly who to pitch so you can start landing high-paying freelance clients and become a self-employed writer. Make sure you stay till the end because I'm going to share one of the most underrated ways to find work that you rarely hear people talk about!

LINKS MENTIONED:
Pros and cons of working with marketing agencies: https://youtu.be/EU0KGtSmuUk?t=169

What titles do you find success with? Comment down below. I'd love to hear from you!

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findclientsworkshop

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:
https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

I'm so excited to bring you this interview with Topaz Hooper, the Cruelty-Free Copywriter! I know so many writers want to break into this niche and Topaz generously shares how. 

Topaz Hooper is a web copywriter and 8-year vegan based in Boulder, CO. She’s the founder of Cruelty-Free Copywriter, a copy house for clean beauty, sustainable fashion, and plant-based CPG brands. You can find more about her story and services  at www.crueltyfreecopywriter.com. 

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findclientsworkshop

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals: 

https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this episode, I'm interviewing Salina Yeung, a LinkedIn Business Strategist! She's revealing how to convert your LinkedIn connections into high-paying clients. As a former LinkedIn employee, she knows what it takes to build a follow-worthy personal brand that triggers all the right signals for the viewers AND the algorithm.

Check out her FREE masterclass here: https://theinacademy.com/masterclass

🙋🏻‍♀️CONNECT WITH SALINA:
LinkedIn ➔ https://www.linkedin.com/in/salinayeung/

🚀SALINA'S LINKEDIN PROGRAM:
⭐️ Personal Brand Boss™:https://theinacademy.com/linkedin-bus...

📚JUICY SCOOP (Free):
Ultimate LinkedIn Profile Checklist 2023: https://theinacademy.com/rockstar-lin...
LinkedIn for Business Playbook: https://theinacademy.com/playbook

Will you start posting on LinkedIn to promote your freelance biz? Comment down below. I'd love to hear from you!

💗Let's connect!
🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:

https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this episode, I'm interviewing brand and messaging strategist Marcus Schaller on how to push past fear in the solopreneur business journey.

CONNECT WITH MARCUS HERE:

https://workselflife.com/
https://www.linkedin.com/in/marcusschaller/
https://marcusschaller.com/

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findclientsworkshop

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:
https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this episode, I'm sharing what it actually takes to retain clients and build long-lasting profitable relationships with them!

There's a lot of people giving advice about how to be a good copywriter and a successful freelancer, but one of the most underrated ways to make a good freelance income is to retain good clients.

Not only will it give you predictability in your income, but it will prevent you from having to hustle for new clients - you'll also get the work done faster bc you'll know how to write for them!

👩🏼‍🏫 Want to start landing high-paying freelance writing clients on LinkedIn TODAY?! Register for my FREE Confident Cold Pitch workshop: https://bit.ly/confidentcoldpitch

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:

https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this episode I'm sharing why copy critiques are pointless, why your niche is your unfair advantage, and why people need to stop adding complexity to their buying process if they want to succeed in selling products and services online. Oh yeah and #3 is a value bomb 💣

What do you think?? I'd love to hear from you!

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findcl...

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:
https://christinegomolka.krtra.com/t/...

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa...

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this episode, I'm interviewing Trixie Torres, a former teacher turned health and wellness copywriter. She's sharing how she transitioned into copywriting despite having no experience using cold pitching!

Connect with Trixie here: https://www.instagram.com/marie_ink_copy/  

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼

https://www.paidcopywriter.com/templateplaybook Comment down below. I'd love to hear from you!

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you!

Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client

https://www.paidcopywriter.com/findclientsworkshop 

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG 

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:  https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c 

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

In this week's episode of The Paid Copywriter Podcast, I sit down with renowned direct-response copywriter Megan Kachigan who works exclusively with life coaches and business coaches. Megan shares her journey into copywriting and what drew her to specialize in the coaching niche.

We delve into the differences between direct response copywriting and other styles and Megan's tips for mentoring new copywriters. She shares how she was able to gain "time freedom" through smart management of her business and not being afraid to charge premium rates for her expertise.

If you're a copywriter looking to specialize or want to learn from an expert on crafting high-converting copy for coaches, this episode is for you!

CONNECT WITH MEGAN HERE: https://www.megankachigan.com/mentorship-course/

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Clients: https://www.paidcopywriter.com/findcl...

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://www.paidcopywriter.com/findclientsworkshop

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter 

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templa...

In this episode, I'm sharing a disheartening LinkedIn post I recently came across, and I wanted to share it with you because I think a lot of people might be feeling this right now! I'm going to share the hard truth that if you cannot sell your freelance writing services, you don't have a freelance business, that is just bottom line.

Writing ability is secondary to your ability to sell yourself and market your services correctly. If this episode impacted you in any way, please send me an email or Instagram DM, I'd love to hear your feedback!

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findclientsworkshop

💗Let's connect! 🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:  https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

How did B2B freelance writer Chantelle go from a speech-language pathologist to a freelance writer?

I can't wait to share her story with you!

This conversation goes DEEP! Chantelle shares her journey of overcoming trauma and achieving self-employment success.

Hearing Chantelle's story was an emotional rollercoaster! It took me from moments of pure horror to moments of absolute awe!

⚠️However, I do need to give a trigger warning that we discuss topics like depression, violence, and sexual and physical abuse in this episode. 

Her story underscores the importance of triumphing through unthinkable adversity and following your calling, even if it means leaving behind an established career or degree.

This is a very different type of episode for me so please let me know how this incredible story impacts you!

Contact Chantelle for help and prayer: contact@sabaothministries.com

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you!

Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Clientshttps://www.paidcopywriter.com/findclientsworkshop

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🗂️Want to finally get organized and stay consistent with your freelance business? I recommend enrolling in UpLevel with Asana, the course I took to finally feel in control of my income and goals:  https://christinegomolka.krtra.com/t/Kgm1YvEt9a9c

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook 🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

My strategy for future-proofing my writing career? 💪🏼

Developing my writing skills and continuing to innovate and grow as a writer.

✨That’s why I registered for The B2B Writing Institute’s "Better Than a Bot" Writing Workshop.

Today I'll share tips to make your writing automatically stand out against the crowd so you can safeguard your career as a writer in this AI-obsessed environment.

Basic writers will be the ones who get replaced. If you have a niche or a specific skill, you're way less likely to get replaced by AI.

Now who am I to be giving you writing tips?

I've invoiced over 100K of blog posts (thought leadership, SEO, ultimate guides, product round-ups, interviews). The tips I'm sharing are from the feedback I've gotten from dozens of clients.

And since I was self-taught, all of this feedback was hard-won lessons I got from clients tearing my work apart.

I also hire freelance writers to work on my blog, I've built teams of writers as a content lead, so I've edited hundreds of blogs of other writers + reviewed hundreds of portfolios. 

🚨If you loved these tips, register for the Better Than a Bot Workshop on May 31st, 2023.🚨

In this episode, I'm interviewing Chantelle to hear her story of landing her first freelance writing clients within a month of joining 30 Days to Paid!

🎥Learn more about Chantelle's Faith Testimony here: https://youtu.be/MQ85cOq_sHc Comment down below. I'd love to hear from you!

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you!

Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Clients https://www.paidcopywriter.com/findclientsworkshop

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

In this episode, I'm sharing a disheartening LinkedIn post I recently came across, and I wanted to share it with you because I think a lot of people might be feeling this right now! I'm going to share the hard truth that if you cannot sell your freelance writing services, you don't have a freelance business, that is just the bottom line.

Writing ability is secondary to your ability to sell yourself and market your services correctly. If this episode impacted you in any way, please send me an email or Instagram DM, I'd love to hear your feedback!

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findclientsworkshop

💗Let's connect! 🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy 💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

I get a lot of DMs and emails from curious writers asking whether freelancing is really possible for them. This episode answers that question by outlining the attributes and abilities you must learn to be a successful self-employed writer.

Is freelancing right for you? Which point did you resonate with most? Comment down below. I'd love to hear from you!

🎥Watch this video for exact steps to take to land your first client and make your fist 1K as a freelance copywriter, even if you have NO experience: https://youtu.be/EU0KGtSmuUk

Ready to ditch low-paying freelance work and saturated sites like Upwork? Confidently land your first high-paying freelance copywriting client in 30 days or less by joining the exclusive waitlist to be the first to know when enrollment opens for 30 Days to Paid:

https://www.paidcopywriter.com/waitlist

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

Welcome to the Paid Copywriter Podcast, designed for free thinkers and introverts who want to break free from the nine-to-five mold and start their own business. In this episode, Amy Leisner, an agency owner, freelance copywriter, and coach, shares her journey and valuable insights into copywriting and entrepreneurship.

Amy emphasizes the importance of mindset and beliefs in achieving success. Many aspiring copywriters tend to over-invest in courses that teach writing skills, believing that improvement is the key to success.

However, Amy argues that their existing skills are often sufficient, and there is a wealth of free content available on platforms like YouTube to learn new techniques. The real tipping point lies in addressing fear and limiting beliefs that hold individuals back from fully committing to their freelance business.

Amy identifies a common pattern among those who excel the fastest in their copywriting journey: they embrace their business wholeheartedly, make mistakes, learn quickly, and evolve. Amy also shares her personal story of transitioning from a dance background to copywriting and her experiences working in agencies.

She highlights the challenges she faced when making the transition from an agency employee to a full-time freelance writer. If you're interested in learning more about copywriting, persuasion, psychology, and marketing, make sure to subscribe or follow the Paid Copywriter Podcast on your preferred platform.

🔗CONNECT WITH AMY: Instagram: https://www.instagram.com/amyleisner/ 
Facebook Group: https://www.facebook.com/groups/copywritinggirlsclub 
TikTok: https://www.tiktok.com/@amyleisner Ready to ditch low-paying freelance work and saturated sites like Upwork?

Confidently land your first high-paying freelance copywriting client in 30 days or less by joining the exclusive waitlist to be the first to know when enrollment opens for 30 Days to Paid:

🔗https://www.paidcopywriter.com/waitlist

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼

https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

Welcome to another BOMB episode of the Paid Copywriter Podcast! In this episode, I share my unconventional time management tips for freelancers aimed at unlocking your productivity potential.

Join me as I dive deep into the NON-BORING strategies and techniques that have helped me effectively manage my time and achieve remarkable results in my copywriting business. You'll discover practical advice on optimizing your work schedule, prioritizing tasks, and maintaining focus amidst distractions.

You'll find inspiration and motivation to adopt a fresh perspective on time management tailored specifically to the unique challenges faced by freelancers. If you're ready to take control of your time and maximize your productivity, this episode is a must-listen!

Tune in now to gain valuable insights and practical strategies for optimizing your time management as a freelancer. Ready to ditch low-paying freelance work on Upwork? Confidently land your first high-paying freelance copywriting client in 30 days or less!

Join the exclusive waitlist to be the first to know when enrollment opens for 30 Days to Paid:

🔗https://www.paidcopywriter.com/waitlist

👩🏼‍🏫 If you're wondering where the HIGHER quality, HIGHER paying clients are, this free workshop is for you! Register for my FREE workshop: Find & Pitch Higher-Paying Freelance Client https://www.paidcopywriter.com/findclientsworkshop

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter ⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook 🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

🌴 Dream of freedom? Let's make it a reality. Sign up for the free LIVE Freelance Fast-Track Challenge!

https://www.paidcopywriter.com/fasttrack

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

🙌🏼 Join my FREE 5-day challenge and learn to sell yourself like a pro! 

https://www.paidcopywriter.com/fasttrack

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

🌴 Dream of freedom? Let's make it a reality. Sign up for the free LIVE Freelance Fast-Track Challenge! https://www.paidcopywriter.com/fasttrack

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

🚀 Ready to fast-track your freelance success? Join the waitlist for an exclusive 30 Days to Paid discount! Don't miss this limited-time offer: https://www.paidcopywriter.com/waitlist

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

🚀 Ready to fast-track your freelance success? Join the waitlist for an exclusive 30 Days to Paid discount!

Don't miss this limited-time offer: https://www.paidcopywriter.com/waitlist

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

Want to start using LinkedIn for HIGHER paying clients? 📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

🎥 The type of content and copywriting I do in my business: https://youtu.be/ZFLXvOj6vnc

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

🚨Don't forget to hit 'like' and 'subscribe' it's a free way to support me + your encouragement keeps me going!

**This is a clip from a live coaching support call within my course 30 Days to Paid: https://www.paidcopywriter.com/30daystopaid

Welcome to this episode of The Paid Copywriter podcast where we're diving deep into the importance of the About Page in the world of freelance copywriting. I'll be sharing my own personal story of switching website platforms and revamping my About Page, and trust me, it was quite the journey.

We'll be exploring the power of storytelling and how it lets your personality shine through on your About Page, even if you're in a more professional or stiff niche like B2B technology. 

Trust-building and differentiation are key in our industry, and your About Page plays a crucial role in establishing credibility and connecting with potential clients. We'll dive deep into developing your personal brand and showcasing your specialized knowledge to stand out from the competition.

Now, let's address the elephant in the room: AI. I know there's a lot of buzz and concerns about it, but don't worry, I've got you covered. I'll explain why specialization is the secret sauce that makes AI no threat to freelance copywriters like us. It's all about offering unique insights and personalized value that AI simply can't replicate.

Lastly, we'll tackle the art of striking the right balance on your About Page. It's important to share your story and experiences but remember, it's not just about you. We'll discuss how to make every piece of information benefit the client and show them why you're the perfect fit for their needs.

Get ready for a jam-packed episode filled with practical tips and insights to optimize your About Page. Join me as we explore the world of freelance copywriting and unlock the secrets to attracting clients, building trust, and standing out in this exciting industry. Let's dive in!

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

🚨Don't forget to hit 'subscribe' it's a free way to support me + your encouragement keeps me going!

Welcome back to another episode! I'm Christine, from paidcopywriter.com. Today, we're diving into the topic of handling client asks about blog posts ranking on Google and how to respond gracefully, even if you don't have concrete results to show.

I'll discuss the complexities of ranking on Google and why it's essential to set realistic expectations with clients. Plus, I have an exciting resource, the Freelance Template Playbook, to help you navigate various client scenarios and boost your confidence as a writer.

Some key points:

‣Understanding the complexities of ranking on Google and managing client expectations
‣Focusing on crafting high-quality, engaging, and persuasive content as a writer
‣Offering alternatives and collaborating with SEO specialists for specific client needs
‣The significance of testimonials and building confidence in your writing abilities
‣How the Freelance Template Playbook can empower you on your freelance journey.

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

Today I'm sharing my interview with Lauren Wrighton. She asks me about how I used LinkedIn to land high-paying freelance clients and leave my 9-5 for good 4 years ago!

Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG
📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy
💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook

Today, we're diving deep into the world of freelance copywriting niches and how they can skyrocket your earnings. Hold on tight, because this wisdom comes straight from the pages of "A Hundred Million Dollars Offers" by the renowned Alex Hormozi.

💗Let's connect!

🤳🏼 Send me a DM on IG: https://bit.ly/copywriterIG

📩 Download my free Guide on LinkedIn for Freelance Writers: https://bit.ly/paidcopy

💌Get for free weekly copywriting tips: https://bit.ly/paidcopywriternewsletter

⭐️Freelancers do most of their business via email so download my Freelance Template Playbook📓™️ so you can confidently cold pitch, raise your rates, and build a freelance career you love✍🏼✍🏼✍🏼 https://www.paidcopywriter.com/templateplaybook