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DateTitreDurée
08 Mar 2023Launch Recap: Reflections From My Recent Launch01:05:08

In this episode, I am sharing reflections and lessons learned from our recent Profit Architecture course launch! If you love the behind the scenes details, you’ll love this episode.

 

This launch was full of lessons and a-ha moments: it surprised me in the best way possible! I went into this launch as my most imperfect self. I had a very simplified approach and it ended up being all for the best. This ended up being one of our best course launches, not only in terms of results, but more so because of how we approached this launch and kept it simple and spacious.

In this episode, we discuss:

  • The context leading up to the weeks before the launch

  • The best things we did leading up to and during this recent launch, and what I’d do differently next time

  • The recurring theme of simplicity and “enoughness” through this launch with lots of examples

  • How this launch was different than the strategies we’ve mostly been focused on the last few years

  • Examples of how I adapted our classic launch strategy for my energy and capacity right now

  • My content strategy for the pre-launch period

  • Why I did some things for the launch last minute, on purpose

  • Thoughts on your launch being congruent with your offer messaging

  • How we created a spacious pre-launch and cart open experience even with a tiny team

  • My daily “routine” during the launch 

 

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/launch-recap 

 

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

03 Jul 2024Everything Can Change So Fast When You Make A Decision and Act Accordingly00:58:52

This episode is a personal and business update capturing in real time the huge shifts I am experiencing to create a massive increase in sales.

About a month ago, I made the decision that we were going to make sales all day every day. 

I wanted constant pings on my phone that ALL my offers were selling all day - from low ticket products to my signature course to my high ticket offers. 

I then got to work creating the mindset, environment, and assets, and strategy that would need to be in place for that to be my reality. 

On June 14th, we turned this new system of funnels, products and traffic “on”.

2-ish weeks later…and the results have been nothing short of 🤯!

Sales coming in all day every day of all of my products, courses, consulting - everything amplifying everything else. 

I’m getting messages daily on IG right now saying “You’re on fire! What’s the secret?”

I’m recording this on July 3rd, just having wrapped up an incredible June, a little more than 2 weeks into my New Era (which I declared in the last episode/video), to capture this moment and reflect on just how quickly things can shift for you when you’re willing to make a decision and act accordingly!

I’m sharing one major mindset shift and all the small things that have added up to these massive results. 

➡️ Read the full blog post here

In this episode:

  • The decision I made about a month ago that lead to a drastic increase in sales

  • How shifting my mindset lead to massive action the last few weeks

  • My “make a decision and act accordingly” era

  • Sharing results from the last 2.5 weeks since turning on new funnels, new offers, new ads (revenue, new sales, ad ROAS, etc)

  • The core foundational belief I had to get behind in order to blow up our sales

  • Real talk about the hard work and strategy that goes into these results

  • Becoming obsessed with your own offers so you are energized by selling them every day

  • Answering your questions about pivots, showing up as the next level of yourself, and more

  • What’s coming next for us and learn how to implement this yourself

Resources + Links:

Submit your Creator Confession here

09 Jul 2019You Could Write 50 Blog Posts... Or Make 1 Great Webinar00:20:50

I don’t know who needs to hear this today but:

You have permission to stop creating daily content.

For many years, the conventional wisdom was that you had to make a ton of noise, aka put out a ton of content, in order to be successful as an online business owner.

That meant you had to blog every day, post every day, create every day.

 

If you wanted to launch an online course, you had to post something every single day for months and months leading up to your launch.

 

Otherwise, how would anyone know who you were?

 

I am here today with some good news:

 

That is totally not true anymore! 🎉🎉🎉

 

Today, the quality of your content is prioritized over the quantity of your content.

 

What does that mean for you?

 

Well, instead of focusing on writing 50 blog posts and cranking out more and more content, what if you could create just ONE piece of content that does all the heavy lifting for you (connecting, teaching, selling, story-telling - all in one piece of content)?

 

On the podcast today, my marketing and content manager, Hayley, and I are talking all about what this shift in our industry means and how you should use it to make one GREAT piece of content that does everything all at once.

 

Resources mentioned:

✅Webinar Rockstar: https://webinarrockstar.co

✅The Accelerator: https://mariahcoz.com/accelerator

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

More from Mariah:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/ 

26 Sep 2023My Plan For Creating Ongoing Sales Through Content: Behind The Scenes Update01:12:14

In this episode, I’m sharing my overall brand + biz plan for this upcoming season - with a focus on regular recurring activities for sales, content marketing, and a simple weekly cadence. 

 

Now that the initial Monetize pilot launch is wrapped up and Monetize is now open for people to join every day, my focus is shifting to the ongoing marketing plan for welcoming new members to our paid product consistently. 

 

My big focus is on a very simple “system” that is just sharing high value content 1-2x per week, linking to my paid products from there, and selling organically for now.

 

I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.

 

In this episode:

  • The 3 pillars I’m focusing my marketing energy on now (podcast, newsletter + community)

  • Why I want to create a newly revamped, branded newsletter to round out my content strategy

  • The community flywheel feedback loop and how I have endless content ideas

  • Building out my updated Hologram database (my content repurposing system) 

  • Designing a sustainable “content > sales” system that fits within my 3-day workweek 

  • My approach to getting organized 

  • I constantly go back and forth about the naming of the components of my brand

  • Why you don’t have to do any of this perfectly to be successful (seriously, I fly by the seat of my pants most of the time!)

 

Join our FREE community, Creator Party, today: request access here.

 

Inside the community, you can unlock premium courses by being part of the conversation.

 

You earn points by contributing to the community to unlock access to courses about:

💰 Monetizing your content as a creator with paid communities, digital products and courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

Join our FREE community, Creator Party, today: request access here.

 

💗Thank you to our sponsor and partner, Skool!

This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 

 

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/sales-from-content 

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

31 Jan 2023High Ticket vs. Low Ticket vs. Courses - What's Working Now?00:33:44

High Ticket vs. Low Ticket vs. Courses - What's Working Now?

 

"Do courses ‘still work’?"

"Do high ticket programs ‘still work’?"

"Does launching/webinars/funnels/challenges/podcasting/youtube/IG/FILL IN THE BLANK ‘still work’?"

 

I’ve been asked these questions a lot in the last few weeks, along with the classic:

 

“Are courses better than high ticket? Is high ticket better than low ticket? Are low ticket digital products better than courses?”

 

Or the more general “what the actual heck is working online in 2023 and beyond?”

 

If you’ve been asking yourself these questions - that’s normal!

 

AND - You may be asking the wrong question 😄

In this episode, Mariah breaks down how to answer these types of questions for yourself based on your unique situation, opportunity, and business. Whether it’s about what types of offers are “working now” or what strategies are creating results in this market, Mariah gives you tangible advice for how to ask yourself the right questions for figuring out what your next move should be.

In this episode, we discuss:

  • Why trying to figure out the “one perfect offer type” that applies to everyone and anyone in all situations without nuance and context is futile
  • All the different types of offers we’ve sold at different price points through the years and examples of how that can shift from season-to-season in your business
  • What I actually think the “ideal” business model and product suite mix is in order to have resiliency and true sustainability in your business (coming from someone who’s been doing it for 8+ years and has had to ride the waves of change in this space)
  • How to reverse engineer what product type would actually work for YOUR unique offer and outcome (whether that be low ticket digital products, premium courses or more high touch offers). 
  • The only thing that *really* matters about your offers and products, and why you don’t need to shoehorn your idea into a package that it doesn’t fit into.



RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/what-works-in-2023

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

18 Feb 2025I Have Something They Don’t Have (And You Do Too)00:20:59

In this episode, I’m sharing a big lesson inspired by a conversation with one of my multi-million dollar clients - it might just be the reminder you needed today too. 

If you’ve ever felt like a small fish in a big pond, or like you don’t “belong” in the rooms you find yourself in, or you just need a reminder about how special what you do is…this is for you.

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit 

Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

  • The weird reason my $5M-$100M clients hire me and join my programs

  • What to do when feeling like you don’t “belong in the room” 

  • Every time you feel like you’re behind or not good enough, remember that someone else wishes they had what you have

  • Taking back your power and remembering who you are

  • What’s more impressive than followers, fame, or high revenue 

  • How to incorporate this mindset into your messaging, copy, and content

Resources + Links:

11 Oct 2016What is a signature course and why do I need one?00:32:54
In this episode, we’re answering a question we get really often: What is a signature course and why do I need one? 
 
We're explaining the differences between a regular course and a signature course, the benefits and side effects of being known for your course, and the top misconceptions surrounding creating and selling a signature course.

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz


Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/
 
 
13 Nov 2019How Cami Launched A Profitable Online Course Business From Scratch In Less Than A Year01:12:51

Today on the podcast I’m talking to my client Cami Farey of Simple Site Blueprint!

Before Cami came to the Accelerator she was running her own web design business, booking 1:1 clients charging premium rates. Like many service-based business owners, however, she was at the whim of the limited number of hours in her day, which had her searching for a new (more scalable) business model.

Enter the Accelerator.

When I met Cami she had a small email list of 250 subscribers, had never sold a product or done a webinar before. She was starting from scratch.

In this episode, we look at the strategies behind Cami’s success. We get into the nitty gritty details of all the milestones Cami hit in her BRAND NEW online course business (and exactly how she hit them).

In less than a year, Cami:

  • Enrolled 4x as many students as projected during her course pre-sale
  • Hosted 15+ webinars
  • 10x her email subscribers
  • Blew past her first online course launch goals

This podcast is an amazing listen for anyone entering the online course world as a total newbie with a small audience, as Cami was when she started working with us.

Tune in below to hear Cami’s story!

Tune in below to hear Cami’s story!

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 ➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

➡️Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen

29 Nov 2016How to Build a Location Independent Online Business with Rebecca Tracey01:06:25

In this episode we’re chatting with Rebecca Tracey, of The Uncaged Life, and we’re talking all about running your course business as a nomad, how to run in-person retreats, and how to know what to invest in your business at different stages.

 

 

Resources Mentioned:

GET BECCA’S BUSINESS BUILDING CHECKLIST FOR FREE:

https://theuncagedlife.com/resources/

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz


Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

23 Jan 2024Year of Simplicity: 2023 Recap & Reflections00:54:30

In this episode, I’m sharing my reflections on 2023 - a year of simplification, enoughness and asynchronous everything! In 2023 I created so much spaciousness in my schedule, cleared my calendar, discovered a lot of joy and contentment outside of business things, and overall had a TON of fun while not worrying about all the traditional benchmarks of “success”. 

 

I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.

 

In this episode:

  • How creating space allowed me to say “yes” to unexpected opportunities through 2023

  • The contrast between what seemed like a quiet exterior and having more fun offline

  • The joy of having lots of free time and not feeling pressure to share it all for public consumption

  • The logistics of how I created a clear calendar (changes I made to my mastermind, programs and more)

  • Lessons learned from the recurring themes of Simplicity, Enoughness, and Asynchronous

  • Personal updates on travel, my cooking obsession and other hobbies

  • Where I see my business fitting into the bigger picture of my life

 

Join our FREE community, Creator Party, today: request access here.

 

Inside the community, you can unlock premium courses by being part of the conversation.

 

You earn points by contributing to the community to unlock access to courses about:

 

💰 Monetizing your content as a creator with paid communities, digital products and courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

 

Join our FREE community, Creator Party, today: request access here.

 

💗Thank you to our sponsor and partner, Skool!

 

This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 



RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/2023-recap 

 

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

28 May 2024Where I Went Wrong (Profit Architecture is back!)00:42:40

TL;DR: Profit Architecture is our all-access-pass bundle program that includes all of our curriculum, resources, and legacy programs. Monetize is an individual course included inside of Profit Architecture. 

We’ve been on a journey the last year as we launched Profit Architecture in 2023, a comprehensive and all-inclusive bundle of our legacy programs and curriculum in one package. Then when we combined Monetize with the Profit Architecture bundle this year, we repositioned everything under the Monetize name to be the “umbrella” name for the new bundle of both. 

However, we realized this caused some confusion. So we are making an update:

⭐ The Monetize bundle is now called “Profit Architecture” once more! YAY!

Get on the waitlist for Profit Architecture here

In this episode I’m sharing the decision to make this name change *back* to the original Profit Architecture title, lessons learned from this, where I’ve messed this up before (oops!) and my advice for you on how to manage having multiple programs, bundles, offers and more with evolving names over time. 

➡️ Read the full blog post here

In this episode:

  • The journey from Profit Architecture to Monetize to Profit Architecture and why Profit Architecture is more than just a name

  • Working through my feelings of embarrassment around making this “mistake” twice now

  • My experience with evolving program names, bundle names, and how to keep it clear

  • Trusting my intuition even when people are telling you to do something else

  • Why abdicating decisions never works (so annoying, right?)

  • My advice for how to handle having multiple program names, evolving names, bundles, when to use a new program name vs. keep it the same, and more

Resources + Links:

 

03 Aug 2023The Vision and Strategy Behind My Free “Creator Party” Community00:45:21

The Vision and Strategy Behind My Free “Creator Party” Community

In this episode, I am taking you behind the scenes of my new, free community “Creator Party”. I’m sharing my strategy for growing the community, why I am investing in growing a *free* community in my business, who the community is for and what I want it to be about and become, why I chose to make it public instead of private, and more!

You are cordially invited to join us in the Creator Party community right now, request access here. 

The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more.  

In this episode, we discuss:

  • Why I have decided to host a free community for everyone to join, even thought that wasn’t in my original “plan” until recently

  • My goals and vision for the community and why I think it will take some time to get there

  • Why I landed on the name “Creator Party” and what it means to me

  • All the fun things you can find inside the community - free courses, resources, updates, support, deeper discussions on each podcast episode and so much more!

  • How the structure of Skool makes the group really fun with points, levels, a leaderboard with rewards and more!

  • Why I decided to make the community “public” instead of “private” and the major differences

  • What strategies I’ll be testing for growing the community over time

  • Questions to ask yourself if you’re considering hosting a free community to create a space where you audience can have more conversations, and go beyond the “one way street” communication of social media platforms

 Join our brand new, FREE community, Creator Party, today: request access here. 

Inside the community, you can unlock premium courses by being part of the conversation.

You earn points by contributing to the community to unlock access to courses about: 

💰 Monetizing your content as a creator with paid communities and online courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more! 

Join our brand new, FREE community, Creator Party, today: request access here.

💗Thank you to our sponsor and partner, Skool!

This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 

You can also create your own group with a free 14-day trial, use this link (this is my affiliate link, and I receive a commission if you choose to sign up for Skool through me - thank you for your support).

RESOURCES MENTIONED:

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/creator-party-community 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

25 Apr 2017Do webinars still work in 2017?00:17:48

Do webinars still work in 2017, or are they a thing of the past? We’re walking you through the latest updates for all things webinars and how you can still be utilizing them in your business.

 

Resources Mentioned:

Ultimate Webinar Checklist

Webinar Rockstar

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

18 Oct 2016How to know if your idea is a course or an ebook with Abby and Donnie Lawson00:56:51
In this episode, we’re joined by Abby and Donnie Lawson, owners of http://justagirlandherblog.com/, to discuss how they transformed a small personal blog into a full-fledged business, complete with ebooks, webinars, and online courses.
 
 
We talk about their best marketing strategies for attracting the right audience, how to launch for the first time, dividing up responsibilities and getting organized, and how to decide which topics become ebooks and which topics become courses.
 
 

Resources Mentioned:

SIGN UP FOR THE FREE BUILD YOUR LAUNCH LIST COURSE HERE:https://justagirlandherblog.com/blogging-tips/ 

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz


Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/ 

05 Feb 2025Big News: The Profit Architecture *LIVE 8-Week Accelerator* Cohort! 🎉00:44:46

HUGE ANNOUNCEMENT! 

We are SO excited to be hosting a LIVE, 8-Week Accelerator experience in Profit Architecture through March and April!

Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!)

Join today: mariahcoz.com/profit 

⏰Enrollment closes Monday March 3rd. We kick off 8 Weeks of LIVE support on March 4th.

Join TODAY to immediately start on the powerful pre-work, get bonus time in the program, and complete the “Cash Injection Challenge” before we even start! All details are in the episode!

➡️ Read the full blog post here

Enroll in the Profit Architecture Accelerator LIVE 8-Week Experience here: mariahcoz.com/profit (doors close March 3rd, we kick off March 4th! Get bonus time in the program + more the sooner you join.)

Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop 

In this episode:

  • Everything you need to know about the upcoming Profit Architecture Accelerator LIVE 8-Week Coaching Cohort

  • All the details about how it works, when we’re starting, the 8-Week Action Plans and more

  • Why you should join ASAP to get a head start and bonuses!

  • Why I’m doing this now after years of 100% async programs and zero zoom calls

  • Will I ever do something like this again? (hint: probably not, so join us for this special experience!)

  • How we’ll be celebrating your hard work after the 8 weeks and what comes next

  • Why I’m not charging anything extra for this one-time LIVE experience (even though everyone told me I should)

  • Important announcements about enrollment closing, changing payment options and more

Enroll in the Profit Architecture Accelerator LIVE 8-Week Experience here: mariahcoz.com/profit (doors close March 3rd, we kick off March 4th! Get bonus time in the program + more the sooner you join.)

Resources + Links:

07 Apr 20233 Big Shifts I'm Seeing With High Ticket Offer Design & Delivery00:42:27

3 Big Shifts I'm Seeing With High Ticket Offer Design & Delivery

 

In this episode, I am talking about the 3 big shifts I’m seeing with high ticket program delivery and design. A lot has changed in the last 3 years (duh), especially with high ticket offers. If your offer needs a refresh or you're thinking of totally re-doing your offer, I've got some ideas for you to consider!

 

From asynchronous support options to shorter-term, high touch offers, we’re talking about it all!

 

I’m also announcing a workshop we are doing soon for our clients about Designing and Refining your High Ticket Offer with these shifts in mind. 

 

If you’d like to attend, you’ll need to join Profit Architecture before the workshop - get on the waitlist so you don’t miss the chance to join us! 

 

The key is to design your high ticket offer to be aligned with your vision for your program, and customize it to you. There isn’t just one blueprint or checklist you need to follow - you can get creative!

 

In this episode, we discuss:

  • What I’m seeing as the 3 biggest shifts in how we design & deliver our high touch offers in 2023 and beyond

  • The inevitable shift to asynchronous support structures in group programs and why my clients and I are obsessed

  • Why you might want to consider adding a “short term, high ticket” option to your offer or think about an accelerated type of experience

  • The “menu” of different support elements you can pick and choose from, and why I’m sick of people just designing their programs based on what others do or what you think will sell better (you gotta do what’s going to work for you!)

  • So much more!

 

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/high-ticket-shifts 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

10 Feb 2025You’re a Person, Not a Product: How Frameworks Will Set You Free00:43:36

Shifting to a framework-focused business will set you free. This is one of those things that once you see it, you can’t unsee it and you’ll wonder how you have gone this long without realizing it!

This has been a huge a-ha moment for me and my clients, and I find myself linking my multi-million dollar clients to this training all the time! It comes up week after week, and I knew I needed to share it with you here.

So much of the burnout, resentment, and growing pains that people experience as course creators, coaches and CEOs is because they don’t make this shift sooner. They aren’t even aware of the shift and how their marketing is creating more of this “problem”.

A few years ago, I shifted into a business model that puts the focus on my frameworks, processes, resources and IP - rather than my time, energy, attention or personality. 

It’s all about leading with your process, your method, the outcome of what you teach and using that as the cornerstone of your marketing, rather than how much access, time, or attention they get from YOU yourself as an individual.

This shift will set you free!

You can watch the full video training I mention in this episode here: https://mariahcoz.com/blog/framework-based-business 

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit 

Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

  • The shift all of my multi-million dollar clients are making right now

  • How to break through a revenue plateau or ceiling with this shift

  • Why things feel so heavy and overwhelming and how to turn it around 

  • Specific tweaks to make to your copy, marketing and language right away

  • The Commodization and Commodification of your personality, products and time and how to stop it

  • The life-changing freedom that comes from a framework-focused approach

Resources + Links:

05 Nov 2019How Rachel Rodgers Scaled Her Business to 7-Figures01:26:29

Hey you,

 

Does the thought of scaling your business to seven figures fill you with fear?

I gotta say, I was surprised when earlier this year I started talking to some of my 6-figure clients about how we are going to get them to 7, and they told me they weren’t sure they could handle it! They had a lot of fears around the next level and what it would look like for them.

 

For many people, the leap to six figures takes a TON of mindset work.

 

The leap to seven figures?

 

Even MORE!

 

That’s why I’m SO excited for today’s podcast episode with Rachel Rodgers.

 

Rachel and I met this summer, but it feels like we’ve known each other forever. Rachel is an intellectual property lawyer and business coach.


Getting to the next level is about having your MIND in the right place so you can sustain and enjoy new levels of success.

 

Most of the time, what’s standing between you and seven figures isn’t your business… it’s you!

 

Anyway, I don’t want to give it ALL away, so tune in to this interview!

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz



🌟Facebook: https://facebook.com/mariahcozofficial

 

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/


➡️Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen

30 Jan 20242024 Predictions01:08:22

In this episode, I’m sharing my predictions for what’s in and out in 2024 in the online business landscape. From product trends to marketing and messaging, I’m sharing what I see shifting this year and where I think our little corner of the internet is headed. 

I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.


In this episode:

  • The rise of solopreneurship and tiny teams replacing the desire to “scale”

  • Why I hope we can all finally move on from the misnomer “passive income” and focus on building real, balanced businesses instead

  • The growing interest in asynchronous business systems

  • Digital products are having a moment - and why this is a good and bad thing

  • My thoughts on aspirational vs. relatable content in 2024

  • The one format that I think has potential to disrupt webinars as a go-to strategy

  • Why is everyone so freaking nostalgic for their 2015 business era? I have thoughts!


Join our FREE community, Creator Party, today: request access here.

Inside the community, you can unlock premium courses by being part of the conversation.

You earn points by contributing to the community to unlock access to courses about:

💰 Monetizing your content as a creator with paid communities, digital products and courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

Join our FREE community, Creator Party, today: request access here.

💗Thank you to our sponsor and partner, Skool!


This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 


RESOURCES MENTIONED:


SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/2024-predictions 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

15 Apr 20243 Types Of Profitable Courses, Products and Programs That Are Selling Right Now00:33:05

3 Types Of Courses, Products and Programs That Are Profitable Right Now…and how to make some small tweaks to turn the offers you have into the offers your audience actually wants in this market.

I’m breaking down what types of digital products, courses and program structures are working right now with real examples you can model. 

Everyone wants to know what is actually selling *now* when it comes to courses.

  • “Are courses still selling as well as they used to?”

  • “Are people still investing in higher ticket programs?”

  • “What types of digital products are the most profitable?”

Yes, there are certain delivery formats and structures that people are looking to buy right now. I’ve got you covered!

➡️ Read the full blog post here

In this episode:

  • Private insights from the “x-ray vision” of being behind the scenes of my clients businesses 

  • The breakdown of 3 categories of profitable products that are selling now

  • Why you probably already have a profitable digital product hiding in your files or inside your bigger program and how to pull it out as a low ticket offer

  • The power of having an “all access pass” style program or subscription that combines your body of work in one place

  • Why confusion and overwhelm kills sales and what to do instead

  • The little known high ticket offer type that brought in an extra $60k for us the last few weeks behind the scenes

  • How to make simple tweaks to turn the products, content, and curriculum you already have into the types of offers your audience wants to buy right now

The all new Monetize x Profit Architecture bundle is opening for enrollment very soon! There will be very limited bonuses and early access just for the waitlist.

Put your name on the waitlist at mariahcoz.com/monetize

Resources + Links:

Submit your Creator Confession here

05 Feb 20252024 Year In Review: 7-Figures With Zero Calls 📵00:49:41

It’s time for another “Year in Review”! In this episode, I recap 2024 - what went well, what didn’t work out, where we landed and what changed everything for us this year. It’s full of juicy lessons learned and behind-the-scenes stories I haven’t shared, so grab some tea and enjoy!

I run a 7-figure course business with no zoom calls on my calendar, 1 team member, working <14 hours/week.

It’s really simple. We focus on evergreen sales. We do 1-2 launches per year. I love the creativity I get to bring to my work. Come behind the scenes and see what we did in 2024 and the lessons it taught me.

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!)

Join today: mariahcoz.com/profit 

Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

  • The two very distinct “halves” of 2024 (one was not so good, one was way more fun)

  • My “line in the sand” moment that changed everything (you can watch on video, ha!)

  • The “how” matters more than ever - why finding a sustainable way to run your business is key

  • Unlocking my personal power and reclaiming “annoying” to blow up our sales

  • Evergreen funnels, launches, mistakes and more

  • The decision that lit a fire under my butt and actually paid off

  • “Low Ticket for Leads, Premium for Profit”

  • Realizing there is no endgame and why I’m cool with that

Resources + Links:

02 Feb 2023All The Details About My New Program01:23:38

All The Details About My New Program!

Get ready for a big announcement! 


In this episode, I’m sharing the details about my *new* program… drum roll please…Profit Architecture! 

 

Get on the VIP waitlist right here > https://www.fearlessceo.co/waitlist 

 

I’ll walk through the structure of this new offer, what’s included, how it works, the pricing, and why I created this integrated way of getting your hands on *all* of our strategies, courses, and tools in one place, at your fingertips. I want you to have as much info as possible so you can plan to join us when the doors officially open at the end of February 2023 for the initial intake!

 

I’ll be hosting a more in depth strategic masterclass in February as well - this podcast is more about logistics so you can plan ahead to join us. 

 

If you have questions or something you definitely want me to cover in the upcoming masterclass - about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz.

In this episode, we discuss:

  • Why I am finally launching a program that I originally dreamed up in 2016 and how that vision has come to life over the last 7+ years
  • What “Profit Architecture” means to me and the philosophy behind building a simple, sophisticated, strategic business that focuses on profit without a bunch of fluff that doesn’t move the needle
  • The “pilot pricing” of the first intake of the program - including payment plan options 
  • The waitlist bonuses and how to get first dibs (hint: 1:1 with Mariah!)
  • How my approach to business has shifted as I’ve matured as a CEO and why I don’t try to “have all the answers for everyone” anymore
  • Why this program is designed for established, experience and advanced course creators, coaches, consultants and digital product CEOs and who it’s a good fit for
  • Time-saving benefits built into the design of the program from the start
  • Why Profit Architecture doesn’t include any calls and the asynchronous structures we’re doing instead that you will be obsessed with (I already am!)

 

Get excited and get ready to join us when the doors open!

 

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify



VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/new-program 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

13 Sep 2016When is The Best Time of the Year to Launch?00:14:47

In this episode, we’re answering Nancy’s question: “Let’s talk about summer launches. Will it hurt to have a summer launch or should I wait until the fall?”   

Timing a launch is a common source of anxiety for course creators, but it’s way less complicated than it seems! We discuss why the audience of your course plays the biggest role in deciding the season of your launch, and the pros and cons of launching in the summer versus the winter.  

If you like to see things visually mapped out, download our free worksheet to help you figure out the best time to launch your show!: https://mariahcoz.com/6 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

 

 
22 Mar 2017How to overcome fear and doubt when creating a course00:40:20

In this episode, we’re addressing all the fears and doubts that come with creating and launching an online course. These feelings happen to everyone, including us! We’re here to give you the pep talk and permission to move forward.

 

Resources Mentioned:


5 Minute Journal

 

Sunny Lenarduzzi

 

Amanda Bond

 

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

 

*The Free Workshop has come and gone, and is not currently available for registration! (Updated: Dec. 20, 2018)

25 Jul 2024Everything You Need To Know About “Evergreen Every Day”00:35:46

It’s finally here!

⭐ ​Introducing my brand new course... Evergreen Every Day!​

Here's the story to catch you up:

Last month, I decided I was going to make course sales all day every day. I wanted constant "cha-chings" on my phone! 📲

I asked myself: "What do I need to have in place for that to be my reality? If I want sales all day every day, what does that look like?"

So I mapped it out and I got to work (hard work!)

Over 2 weeks, I built out an ecosystem of low ticket offers and new funnels that flow seamlessly into my premium programs.

I created a simple upsell flow that turns $22 sales, $50 sales, and $200 sales into sales of my most premium signature programs.

I got into the right mindset to allow sales to come in all day every day, no matter what I'm doing or not doing.

Then I turned "on" my new funnels, content system, traffic, emails and posts...eager to see what would happen.

My results, just a few weeks after turning my new systems "on"?

😱 Well, they speak for themselves (listen to the episode for all the details!)

I cannot wait to show you EVERYTHING inside ​Evergreen Every Day​.

➡️ Read the full blog post here

 Resources + Links:

22 Aug 2016How to Host a Profitable Facebook Group with Caitlin Bacher01:06:43

Welcome to our podcast! Tune in to learn everything you need to know about creating, launching, and selling your own online courses.

 

On this episode of the podcast we’re joined by social media mogul Caitlin Bacher. After working as a freelance social media marketer and consultant, Caitlin took a chance and launched her own online courses. She is now the owner and CEO of a 6-figure business!

 

We discuss why you should create your own Facebook Group, the importance of trusting your intuition and taking chances, and how to maximize your profits while working five hours a day.

 

This is a hugely valuable episode if you want to make a living selling courses! 

 

Resources Mentioned:

Caitlin Bacher

Fab Facebook Groups

Follow Caitlin on Snapchat 

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

30 Jul 2019Claire Quit Launching01:05:52

Today on the podcast I’m talking to my good friend and client, Claire Pelletreau, of the Get Paid podcast.

In addition to being a badass podcast host, Claire is the expert in Facebook + Instagram ads! She runs ads for course creators, and teaches people like you and me to sell more of our courses through paid ads!

Claire joined the Accelerator specifically to learn how to get her evergreen funnel up and running. 6 weeks after putting her funnel live...it had already earned her 10k in revenue!

And this was with really low website traffic.

In this episode, we go in-depth about conversion rates, how launches and evergreen works together, and how Claire promotes her evergreen funnel to her audience.

Listen in now!

Resources mentioned:

✅Webinar Rockstar: https://webinarrockstar.co

✅The Accelerator: https://mariahcoz.com/accelerator

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

More from Mariah:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

➡️ Watch my FREE masterclass, The Simple Course Launch Framework:https://mariahcoz.lpages.co/simple-course-launch/

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel:https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/ 

07 Sep 2023Payment Plans vs. Subscriptions and Monthly Memberships01:11:52

In this episode, I’m sharing why we chose to go with a subscription type pricing structure for our new offer, Monetize, (subscription meaning you can sign up, cancel anytime, come back anytime) rather than the typical payment plan or pay in full options. 

I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.

In this episode:

  • Why we chose to create Monetize as a monthly subscription

  • The simple subscription offer I was designing *before* Monetize became a thing, to give you an example

  • My fears and hesitations around a subscription vs. payment plan structure

  • How I think it will impact revenue, for better or for worse

  • How embracing simplicity and enoughness changed my perspective on what a subscription had to look like

  • How a subscription type offer fits in with my vision for my evolving ecosystem of various offers

  • Certain types of offers make sense as a subscription and some don’t

  • The 3 specific things I’m focusing on to make this subscription a success 

  • Answering your biggest questions about subscription offers 

Join our FREE community, Creator Party, today: request access here.

Inside the community, you can unlock premium courses by being part of the conversation.

You earn points by contributing to the community to unlock access to courses about:

💰 Monetizing your content as a creator with paid communities and online courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

Join our FREE community, Creator Party, today: request access here.

💗Thank you to our sponsor and partner, Skool!

This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 

RESOURCES MENTIONED:

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/payment-plans-vs-subscriptions 

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

31 Jan 20174 List-Building Strategies That Work00:24:30

In this episode, we’re sharing 4 strategies that will ACTUALLY grow your email list. We know there are a million and one “hacks” out there and it can become so confusing to know what will actually work for list building. These 4 strategies are exactly what we use at Mariah Coz and they work so well every time!

 

Resources Mentioned:

Your First 1K

Episode 25

Squarespace

Mariah’s Sprint Planning Webinar

Build A Profitable Blog

ConvertKit

LeadPages

King Sumo

Gleam

Rafflecopter

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

04 Apr 2024Everything you need to know about the new Monetize 🤝 Profit Architecture bundle00:45:18

Everything you need to know about the new Monetize 🤝 Profit Architecture bundle

Big news! We are about to open the doors to the all new Monetize x Profit Architecture bundle, which will be under the name “Monetize” but includes *everything* in one, streamlined, cohesive experience - and I am so thrilled!

➡️ Get all the details and add your name to the waitlist here!

I’m sharing everything you need to know about the upcoming Monetize x Profit Architecture bundle enrollment opening on Thursday April 18, 2024. Make sure to get on the waitlist for limited edition bonuses, special pricing, and updates.

In this episode:

  • The epiphany I had that inspired me to shift gears mid-way through executing my launch plan

  • Why I had such a hard time choosing a name for this new all-inclusive bundle

  • The behind the scenes of how this bundle became possible (finally!) after months of people asking me to create this

  • Who the Monetize x Profit Architecture bundle program is for, what’s included (literally everything!), what you’ll create, and how it all works

  • Details about the investment options, why it’s such a no brainer accessible price point even though this program includes our advanced strategies for experienced CEOs and course creators

  • What to expect when the doors open soon - including special waitlist-only bonuses!

➡️ Get all the details and add your name to the waitlist here!

Resources + Links:

Submit your Creator Confession here

02 Aug 2019How to Grow a Multi-Six Figure Course Business in 18 Months00:56:17

I’m pulling back the curtain on what it’s REALLY like to be an Accelerator member, with one of the most inspirational people I know, Paige Brunton of Square Secrets.

Paige was actually the very first Accelerator client! She joined us all the way back in January of 2018.

Paige came to us as a web designer who was looking to scale up her business and serve more clients without giving up more of her time and energy.

Here’s what Paige wanted to do when she joined the Accelerator:

➡️Stop trading 💵for ⏱️with her web design business

➡️Be able to take a BREAK from her biz when she wanted to

➡️Set up an evergreen funnel to even out her income between launches

➡️Grow her business to six figures… and beyond

I don’t want to TOTALLY spoil the episode but safe to say… Paige crushed it! (as in...she went from making $50k in her freelancing biz to $500k this year with courses!).

Tune in to the Mariah Coz show today to hear from Paige herself about how she has grown her business during her time working with me and my team in the Accelerator.

This convo is one of my favorite episodes EVER! I can’t wait for you to hear it.

Listen in today!

RESOURCES MENTIONED:

✅The Accelerator: https://mariahcoz.com/accelerator 

FOLLOW MARIAH ON OTHER PLATFORMS:

🌟Instagram: https://instagram.com/mariahpcoz 

🌟Facebook: https://facebook.com/mariahcozofficial 

🌟Pinterest: https://pinterest.com/mariahcoz 

MORE FROM MARIAH:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen 

 
 
 
 
08 Oct 2024Profit Architecture: NEW live masterclass, price increasing, and everything you need to know going into 202500:46:20

In this episode I’m sharing about our upcoming Profit Architecture launch, the NEW free masterclass I’m hosting October 22nd, the major price increase at the end of this month, the huge shifts I am seeing for 2025, and everything you need to know about joining us to lock in massive momentum and your most FUN year in 2025! 

➡️ Read the full blog post here

Important Links:

In this episode:

  • All about my first NEW live masterclass in over 1.5 years (so much has changed, I have so much to teach and share!)

  • Details about the upcoming price increase for Profit Architecture so you can plan to join us before the deadline

  • The HUGE shift I am seeing in the online space right now (this is an *internal* shift, not like what everyone else is talking about)

  • The massive evolution I’ve personally been through the last 2 years

  • How I’m approaching my plan for 2025 - what’s coming into the new year, what’s staying in 2024

  • Who Profit Architecture is for + how to get your questions answered before you join

  • Sharing what the next few months and 2025 have in store for us!

Resources + Links:

19 Jan 20232022 Year in Review01:34:42

What Really Happened in 2022 (Full Year In Review!)

In this episode, Mariah recaps the wild ride of 2022 - as she describes it, “The weirdest year in business yet.” This was one of the most confusing, unclear, up and down years in business and Mariah shares the behind the scenes of navigating all the challenges that come with running an online course and high ticket group program business. Full of real-talk “failures” (launches that didn’t go as planned) and huge celebratory wins (Inc5000, woo!), this year led to lots of reflecting on where we’re been the last 7 years, and where we are going in the future. Listen is to hear the whole story!

In this episode, we discuss:

  • How we overhired going into 2022 expecting to continuing growing at the same pace as 2020-2021
  • Why we launched the Fearless CEO Accelerator in February 2022 … and then what happened that caused us to decide to switch back to High Ticket Hybrid (and how I feel about it now)
  • Why we launched a downsell offer in 2022 for folks who weren’t quite ready for High Ticket Hybrid, and lessons learned about what your customers need vs. what they want
  • What we did when our mid-year virtual event didn’t go as planned, and how it freed me to experiment with new things and get out of a mindset funk I had been stuck in
  • The realization I had about my 2-year reinvention cycle and how I had been resisting big shifts in my business 
  • How my perspective shifted as the “post” pandemic life evolved and the big changes that started brewing
  • The experiments and fun things we did in 2022 
  • The surprising reaction I had to our Inc5000 award and recognition, and what it sparked for me in terms of next steps for our company (probably not what you’d expect!)
  • Navigating big team changes with intention and pausing first rather than hiring in a rush
  • Where we landed at the end of 2022 and what I’m thinking about as we head into 2023!

 

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify



VIEW THE SHOW NOTES:
http://www.fearlessceo.co/blog/2022-year-in-review

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

13 Jun 2017Passive Income on Etsy with Kelsey Baldwin00:49:40

We’re so excited to have Kelsey Baldwin of Paper + Oats on the show!

 

Kelsey is an expert in how to create passive income on Etsy and is generously sharing her expertise.

 

She’s also a Your First 1K student (you may remember the case study she did here) and the successful launch she had with the program.

 

In this episode, we’re diving into how Paper + Oats started, Kelsey’s income streams, and how to balance work and live with a two year old.

Resources Mentioned:

 

Etsy

Your First 1K

InDesign Field Guide

Amazon Marketplace 

Pat Flynn

Pinterest 

Creative Market

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

15 Jul 2024Shop with me! The new Shop is open 🛍️00:39:40

“Get in loser, we’re going SHOPPING”  😂🛍️ 

Big news: We just launched a new SHOP page for the site where you can find all our products, templates, and courses in one place!

Since we’ve launched a handful of mini courses and digital products lately, I’ve gotten so many DMs and messages from people asking where they can find everything we have to offer right now in one place.

So we launched a shop page and wanted to share a little bit more about what’s available right now, where to start, what you can find there now (and what’s coming soon!)

You can find everything at mariahcoz.com/shop

We’re going to be adding so much more to the shop over the coming weeks so you’ll definitely want to check back often!

In this episode I’ll walk you through what we have available right now, who it’s for, what’s inside, all the details.

And right now, a lot of things are on SALE! So I wouldn’t wait.

➡️ Read the full blog post here

Resources + Links:

The Newsletter - www.mariahcoz.com/join

29 Feb 2024Rebuilding My Business: How I’m Revamping Everything in 30 Days By Keeping It Simple00:34:19

Hear how I’ve condensed 6 months worth of projects around re-launching my business into about 30 days by streamlining and simplifying everything. I’m rebuilding my business from the inside out, and I’ve decided to just overhaul EVERYTHING all at once, on an accelerated timeline. 


It’s amazing what you can get done when you just decide “this is happening, now”.


In this episode: 

  • The backstory of what started this cascade from a new idea to a new website to a new newsletter, new content system and more

  • How I’m getting done what would have normally taken someone 6+ months to accomplish in about 30 days

  • The lessons learned about being decisive, 80/20 principles, and how to stop over complicating everything

  • An inside look at exactly HOW I’m keeping things simple (not batching, a 1-page website, systems and templates, etc)

  • Why I think my “minimum viable” mindset is actually going to work better than all the fluff

  • My approach to the shortest distance between my ideas and sharing them with you



Read the blog post and get the show notes: https://www.mariahcoz.com/blog/keeping-it-simple 

 

17 Oct 2023Sprint With Us! Launch Before Black Friday and Let Mariah Promote You00:09:06

Sprint With Us! Launch Before Black Friday and Let Mariah Promote You

(Thank you to our sponsor and partner, Skool!)


🤩 Want to launch something before Black Friday/Cyber Monday (the biggest sales weekend of the year?)

😍 Want to get out of your own way and take imperfect action with us?

😄 Want Mariah to promote your new free group or paid offer link to our audience, meaning more visibility for your biz before the end of the year?

 

A couple weeks ago, I had an idea (love it when that happens)

What if instead of motivating people to take action with run of the mill bonuses or “rah rah” cheerleading, we did something REALLY valuable for our Monetize members that would actually boost their business?

What if we really inspired people to take imperfect action NOW, together, and be rewarded for that?

The idea for our upcoming Skool Sprint was born (and ALL Monetize members are welcome to participate!)

💭 I thought, “what if we all worked together on launching either a free group, paid subscription or paid digital product before Black Friday - and then *I* can actually promote and share all those awesome groups and offers with *my* audience??”

So that’s what we’re doing!

So, do you want me to promote your free group or paid offer to my audience?

 

Here’s how it’s going to work:

✅ You join Monetize, where you will create + prepare to launch either a free group or paid offer (subscription or one-time purchase digital product) in about 3 weeks, using our step-by-step tools, templates, checklists, and trainings that make it as simple as humanly possible

✅ You will submit a link to your offer/group to be included in a blog post that will be promoted to our audience (there’s a deadline to submit your link by). We welcome both B2C and B2B products!

✅ I will promote that post to my email list, on social media, and in the Creator Party community (tens of thousands of people combined, to an audience with a huge variety of interests!)

All of this is happening before Black Friday, so you’ll have something super high value to offer for the biggest business weekend of the year!

The 3-week sprint *officially* kicks off October 23rd in the Monetize community.

However, the sooner you join, the more time you will have to get your free or paid offer put together and prepped - so I recommend you start right now.

 

Get a head start and join us today to start your Sprint!

 

Important details:

  • You need to be an active member of Monetize to be eligible for the Sprint

  • Your offer does need to be hosted on Skool to be eligible to be promoted by us (free group, paid subscription, or one-time purchase product hosted on Skool) - a free Skool software account is included in your Monetize membership

  • We will not promote any offer or groups that do not align with our company values or follow our Inclusive Language Guidelines, this is at our sole discretion.

  • You need to submit your link before this Sprint deadline, late submissions cannot be accepted or published as we need time to prepare the posts on our end

 

Join our FREE community, Creator Party, today: request access here.

Inside the community, you can unlock premium courses by being part of the conversation.

You earn points by contributing to the community to unlock access to courses about:


💰 Monetizing your content as a creator with paid communities, digital products and courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

Join our FREE community, Creator Party, today: request access here.

💗Thank you to our sponsor and partner, Skool!


This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 


RESOURCES MENTIONED:


SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/sprint-2023 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

17 Jan 2017How to Build Your List and Launch with Challenges with Zach Spuckler01:17:50

In this episode, we’re talking with Zach Spuckler who is the founder of Heart, Soul & Hustle. If you’re wondering what it’s like to have a super successful launch, a “failed” launch, or want to learn more about challenges, Zach is going to cover it all. He provides a super unique perspective to the definition of what online business can look like!

 

Resources Mentioned:

GET ZACH'S CHALLENGE WORKBOOK FOR FREE: https://heartsoulhustle.leadpages.co/challenge-workbook-opt-in-page/  

Tools of Titan by Tim Ferris 

Zach’s 3 courses

Launch Your Signature Course

James Wedmore

Your First 1K

Product Launch Formula

FiveFigureChallenge.com

ConvertKit

Pinterest

Facebook

Periscope

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

20 Sep 2016How to Leverage a Little List with Adrienne Dorison01:19:29

Today’s guest is Adrienne Dorison from adriennedorison.com, a success strategist, entrepreneur, and host of the podcast The School of Self-Mastery. We discuss how Adrienne quit her day job, launched a 6-figure course, and paid off her student loan debt – all while starting with a tiny list. Prepare to be inspired!  

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/ 

17 Dec 20246 Months of Sales Every Single Day - Here’s How I Did It00:20:50

In this episode, I’m breaking down the 4 things we have in place that have created 6 months of non-stop, daily sales of our courses on evergreen!

This is a huge milestone - we're on a "no zero sales day" streak for over 6 months now 😱

In June of this year, I made major changes to my business (and mindset) and set out to make sales every single day.

6 months later, I am a living, breathing embodiment of making sales every day.

Honestly, it blows my mind.

So let’s break down the 4 things I did to bring in daily sales, no zero sales days, for 6 months straight!

➡️ Read the full blog post here

In this episode:

  • 4 things we did to create 6 months of daily sales

  • How many course sales we made in 6 months

  • The mindset shifts that set me free to sell every day

  • The product suite that changed everything

  • How to let automation, email sequences, and funnels do more of the heavy lifting for your sales

  • The daily “Revenue Routine” that pulls it all together

  • Why you need to stop passively “hoping and wishing” for sales, and take matters into your own hands

I teach the mindset + mechanics of daily evergreen sales in Evergreen Every Day - mariahcoz.com/sales 

Resources + Links:

01 Aug 2017How To Find Your Profitable Course Topic and Idea00:24:44

Finding your course idea can seem like a daunting task, but we’re giving your 5 strategies to use while you come up with what you’re going to do for you course. There are three things that make a course successful, so we’ll go over everything you need to know to get started! 

 

Resources Mentioned:

 

✅- Amazon e-Book Reviews https://www.amazon.com/Kindle-eBooks/...

 

✅- Reddit https://www.reddit.com/

 

✅- Quora https://www.quora.com/

 

✅- Libsyn https://www.libsyn.com/

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

31 Aug 2023My Low-Key, "Lazy" Launch Plan and Launch Diary Update00:44:56

In this episode, I am sharing my low-key, “lazy” launch plan for my new product launch and inviting you to follow along with my launch diary - which will be updated live inside my Creator Party community throughout this launch!

Join us in the Creator Party community right now, request access here. 

The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more. 

In this episode, I discuss:

  • Why I want to model the simplest, most low-key launch possible in a world of huge “Hollywood” level launches and big name gurus one-upping each other

  • A little sneak peek at my new program launching soon (more details coming in the next episode!)

  • The messy first phase of launch planning when everything is all over the place, and how we bring that together into a real plan

  • What I am not doing for this launch that we’ve all been taught we must do (I’m ditching sales pages, GASP!)

  • The few things I am focusing on to make this launch a success

  • How the price point of your offer can impact the launch strategies you focus on

  • Why it’s harder to keep it simple than it is to “add all the things” that don’t even move the needle

  • How to follow along each step of the way with live updates from me on the Launch Diary post in the Creator Party group

Join our FREE community, Creator Party, today: request access here.

Inside the community, you can unlock premium courses by being part of the conversation.

You earn points by contributing to the community to unlock access to courses about:

💰 Monetizing your content as a creator with paid communities and online courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

Join our FREE community, Creator Party, today: request access here.

💗Thank you to our sponsor and partner, Skool!

This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/low-key-launch 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

18 Jun 2019Get Your Course Ready For Evergreen00:30:29

If you don’t go evergreen you’re just mean.

 

(Let me explain)

 

We call setting your course up on an evergreen sales funnel “going evergreen”. Simply put, an evergreen sales funnel is a system for selling your course online every single day, year round.

 

😇 When you offer your course on evergreen you’re able to serve the people that need your course the most by offering them the solution to their problem exactly when they need it.

 

😈 By not offering your course on evergreen you’re WITHHOLDING your solution from the people that need it most.

 

In this episode of the podcast we’re talking through the logistics and most common hesitations and mindset blocks course creators suffer from when turning their course evergreen.

 

Hayley and I are on the podcast to extinguish your most comment hesitations (untruths) about going evergreen including:

 

“I can’t go evergreen because…”

 

“I have live calls in my program.”

 

“My students go through the course at the same pace.”

 

“It will be awkward to add new students to the program between launch cohorts.”

 

ALL programs (yes, even yours) can be turned evergreen.

 

I can’t wait to show you why delivering your course in an evergreen sales funnel is actually better for you, your students and their experience.

 

Listen in to learn exactly how to get ready to deliver your course on evergreen and why it’s way easier than you think.

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

 

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

 

28 Mar 2017Do you Need to Spend Money on Ads to Have a Successful Launch?00:21:17

Feel like everyone is using Facebook ads? Do you need to spend thousands of dollars on them to promote your course? We get asked this question a lot, and in this episode we’re diving into whether or not you should be spending your dollars on promoting your course through ads.

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

 

*The Free Workshop has come and gone, and is not currently available for registration! (Updated: Dec. 20, 2018)

24 Sep 2019How I'm Healing My Anxiety00:45:30

Today’s podcast is a bit of a different kind of episode than we’ve done in the past…

What I wanted to talk about today is how I’ve been dealing with, understanding, and, ultimately, learning to overcome my anxiety.

As entrepreneurs, we deal with a ton of pressure and stress on a daily basis.

We have SO MUCH responsibility on our shoulders every single day…

Our income.

Our business’ income.

Our employees’ income.

So, even if you don’t necessarily consider yourself to be someone who has anxiety, I think this episode will be helpful for you, too.

On the episode, I go into detail about exactly how I’m beating anxiety in my business and life.

I’ve been open on the podcast before about how I struggle with depression and anxiety.

For a long time, I thought that was how I just had to live. 

That the constant hand-wringing, over-thinking, crazy brain would be me, and my normal, forever.

What’s incredible, however, is that that is NOT my normal anymore.

Over the year, I have made big changes in how I live my life to bring more joy, more calm, and more GOOD into my daily experience.

In this episode, I’m talking about the things I have done to bring down my episode to a manageable level.

I’d love for you to listen and tell me what you think.

Check it out now!

FOLLOW MARIAH ON OTHER PLATFORMS:

🌟Instagram: https://instagram.com/mariahpcoz 

🌟Facebook: https://facebook.com/mariahcozofficial 

🌟Pinterest: https://pinterest.com/mariahcoz 

MORE FROM MARIAH:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

24 Jan 20177 Opt-In Freebies to Grow Your Email List00:20:41

In this episode, Megan and I are covering 7 different types of opt-ins that convert along with tons of examples of each! When it comes to creating an opt-in for your audience, decide what would be the most valuable for them and what they can refer back to again and again. After listening, we hope you have some great ideas on what to create!

 

Resources Mentioned:

ConvertKit 

4 Hour Body Slow Carb Diet - Tim Ferriss

Canva 

Apple Pages 

Instagram 

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

23 Aug 2023The Difference Between Creators and Service Providers (I'm Niching Down)00:48:29

The Difference Between Creators and Service Providers (I'm Niching Down)

In this episode, I am sharing what I’ve observed as some key differences between people who identify as Content Creators and people who identify as Service Providers as their primary identity. Of course there’s tons of overlap, but I’ve noticed that whether you start out as a content creator or service provider *first*, has an impact on your journey towards building a more leveraged digital product or course business (and the challenges you’ll encounter on the way).

In that context, I’m sharing how and why I’m niching down to speaking to people who want to embrace their content creator side as a big part of their business - regardless of which path you started on. 

You are cordially invited to join us in the Creator Party community right now, request access here. 

The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more. 

 

In this episode, we discuss:

  • The 2 different types of people who tend to move towards digital product businesses: Content Creators and Service Providers

  • How your starting point can impact your journey to building a more leveraged business

  • The unique challenges you may encounter as either a Content Creator identity or a Service Provider identity 

  • The advantages you have as either a Content Creator or Service Provider as you pursue digital products and a more leveraged education business

  • How you can embrace the Content Creator approach, even if you started as a Service Provider (and leverage those special skills you have!)

  • Why audience growth, lead generation and list-building are crucial to building a more leveraged digital product type business

  • How I personally approach content creation as a more chill, seasonal, low-key endeavor and why consistency isn’t even that important

  • Why I’m focusing on people who are excited to embrace the Creator mindset and content as a key part of their business, no matter which path they started on!

Join our brand new, FREE community, Creator Party, today: request access here.

Inside the community, you can unlock premium courses by being part of the conversation.

You earn points by contributing to the community to unlock access to courses about:

💰 Monetizing your content as a creator with paid communities and online courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

Join our brand new, FREE community, Creator Party, today: request access here.

💗Thank you to our sponsor and partner, Skool!

This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 

RESOURCES MENTIONED:

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/creators-vs-service-providers 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

23 May 2017How to Go From Client Work to Online Courses Using Webinars with Nesha Woolery00:56:51

Being a successful freelance designer doesn't just come down to having great skills and a beautiful portfolio. You also need business smarts. That's where Nesha comes in. Nesha teaches business strategy to freelance designers through her courses, member's club and ebooks, helping them create businesses that are profitable, not just creative.

 

Resources Mentioned:

 

Your First 1K


Webinar Rockstar


The Shelancers Club


Social Splash


Caitlin Bacher

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

03 Jan 2017The Biggest Lessons We Learned in 201600:59:24

In this episode, we're diving into an epic review of 2016 and what happened at Team Mariah Coz. We learned so many lessons, and are sharing them all with you! The good, the bad, and everything we want to work on for next year.

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

27 Sep 2016Why would somebody pay for my course if there's so much free information online00:26:37

In this episode, we’re answering one of the most frequently asked questions from our Facebook Group: Why would anyone pay for my course when there’s so much information available online for free?

 

While all of the free content available on blogs, Youtube channels, and Pinterest might make creating and selling your own course feel silly, we’re living proof that customers will happily pay for your expertise! We share our five main reasons why people buy online courses, and how being confident in your own story is the key to attracting the perfect audience.

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

06 Jun 2017What is Passive Income and are Online Courses Passive Income?00:15:04

Passive income is often mistaken for money you can make without much work or effort involved. We’re going to bust that myth, pull back the curtain, and talk about what is passive income and if online course really fall into the passive income category.

 

Resources Mentioned:

Creative Empire podcast

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

30 May 2017How to do Joint Venture Webinars00:27:30

We get asked a lot about how to do joint venture webinars, and it’s not as scary as it may sound! We’re going through all the details in this episode.

 

Resources Mentioned:

 

Joint Webinar Partner Tracker


Webinar Rockstar 


Denise Duffield-Thomas


The Ultimate Guide To Joint Venture Webinar Contracts

 

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

07 Feb 2023Turtles & Hares: How To Enroll Different Buyer Types With Funnels and Launches00:32:04

 

Turtles & Hares: How To Enroll Different Buyer Types With Funnels and Launches

[This training does have the full video with all the visuals and slides published on the blog - check that out if you want the full visual experience!]


In this episode, I walk you through my classic, foundational training that has become a core component of everything we teach when it comes to evergreen funnels and launching: The Turtles & Hares concept!


There are different buyer types and it’s crucial that you design your online course and coaching business to appeal to different personality types - that’s where layering different strategies like evergreen funnels and live promotions comes into play. 


This is one of the very first things that all of our clients learn when they join our programs - and today we’re sharing it with you!


In this episode, we discuss:

  • The different personality types of customers for your online courses and coaching offers and how to make sure your business is designed to enroll both buyer types
  • The real purpose of your evergreen funnel in the ecosystem of your live launches
  • How having an evergreen funnel actually makes your future live launches even bigger (with numbers and examples) 
  • The “Waterfall Effect” that connects your funnels to your launches in perfect harmony
  • 4 ways to increase your revenue once you’ve got your evergreen funnels and live promotion cycles in place
  • 2 different ways to approach your product suite and creating higher end offers (and how to decide if you should differentiate through content or support levels)

RESOURCES MENTIONED:


SUBSCRIBE ON ITUNES:
https://mariahcoz.com/itunes

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/turtles-and-hares

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast  

04 Oct 2016What Makes a Successful Course with Ankur Nagpal, Founder of Teachable00:53:11

Today’s guest is Ankur Nagpal, founder of Teachable.com, a course hosting and creation platform that we’ve loved and used for all of our recent courses. We discuss the insights Ankur has gathered from his position beside the scenes of running and selling thousands of courses on Teachable, metrics and data you can use to measure the success of your course, and his predictions for the future of course creation.

 

 

Resources Mentioned:

✅Visit Teachable here: https://teachable.com/welcome/mariah-coz

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

02 May 20173 Ways to Pick a Webinar Topic00:15:06

Are you struggling to pick a webinar topic that your target audience will love? In this episode, we’re talking through exactly how to find the perfect topic so you can set your webinar up for success!

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

 

🌟Facebook: https://facebook.com/mariahcozofficial

 

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

25 Aug 2016Do You Need to Blog to Have a Successful Online Course?00:49:46

The question in this weeks episode is from Nancy who asked whether you need to actually blog to have a successful online course. The short answer is that you don't have to blog to have a successful online course.

 

 

In today's episode we break this down with 8 ways you can have an alternative to blogging to create a successful online presence.

 

 

  • Podcasting - Some people are audio learners and express their ideas better out loud than they do on paper. If you're one of those people start a podcast and reach your audience through regular audio content on your topic.

 

  • Newsletter - Exclusive content only delivered via email. No blog, no website, just great content sent to your inbox. Webinars - Doing regular webinars is a great way to connect with your audience and establish your authority on your topic. Webinars are also a great way to build your email list.

 

  • Guest Posting - Linking your guest posts back to your signature pieces of content is a great way to build your list and reputation with the audience your'e guest posting on. It's a great way to drive a bunch of traffic to your funnel immediately before your next launch.

 

  • Live Streaming - Whether it's Periscope, Facebook Live, or another platform this is a great way to connect with your audience in a more realtime manner than blogging. The big difference between this and a webinar is the real time nature of the medium and how that content structure is more casual and spontaneous.

 

  • Instagram - Microblogging platforms are another great way to provide insight into what you're up to and share that aspect of your life with your followers. These short snippets are so much easier to put out daily than a giant blog post every week. The key here again is to bridge that audience back to your email list.

 

  • Medium - A blogging platform that has the social sharing aspect built in. The virality potential of Medium is a great way to get your message out to new aspects of your target audience. YouTube - YouTube is the 2nd largest search engine in the world. Don't foresake the potential of YouTube to grow your digital footprint. Just like Podcasting it doesn't have to be perfect for you to get started. The big key is to get your content out there, and iterate from there.

 

  • The key to all of these is to have a single incredible piece of signature content - whether it's an ebook, an email course, or a video series, create that memorable piece that everyone will remember you by.

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

09 May 2017How to get people to register for your webinar00:19:55

Webinars are a great way to build your email and your authority, but how do you get people to register for your webinar? We’re discussing our best webinar tips in this episode so you are prepared for success!

 

Resources Mentioned:

Episode 039: 3 Ways to Pick a Webinar Topic

Webinar Rockstar

HelloBar

Ultimate Webinar Checklist (freebie)

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

11 Apr 2024Selling Your Own Course vs. Selling Other People’s Stuff (and a personal epiphany I had this week)00:39:11

Don’t downplay the good stuff!

I realized something this past week. I’ve been doing you a disservice.

In my attempt to not fall into the “guru” pile of being another one of those annoying people online yapping about how great having an online course business is - I often completely downplay how freaking great having an online course business is compared to other options 😁

I never want to minimize the fact that building any type of business takes time and hard work - and that includes creating + selling online courses and digital products. 

But I realize I sometimes go so far the other way - that I forget to share that, yes, although 10% of it is hard and challenging, the other 90% of it is WOW, AMAZING, “I CAN’T BELIEVE THIS IS MY LIFE” GOOD.

Selling your own products to your own audience is honestly SO much more empowering than selling other people’s stuff (whether that be through affiliates, brand deals, ads, or some other options I discuss in the episode)

It can be easy to take something you’ve been doing a long time for granted and look at other people/models and think they have it all figured out…or that the grass is greener… but I’ve learned a powerful lesson about how awesome selling your own offers to your own audience is. 

➡️ Read the full blog post here

In this episode:

  • My a-ha moment about why I tend to downplay all the good stuff about running a course business

  • Some of the highlights from the last year I didn’t share because I didn’t want to brag or be annoying

  • Reflecting on where you might be downplaying your success or forgetting how amazing your work is

  • From thinking the grass might be greener monetizing with sponsors, ads, brand deals or affiliates to realizing that nothing really compares to creating, selling and owning your own products and your own audience

  • Why the message I’ve been sharing since 2015 is even *more* relevant in 2024 with all the wild stuff going on on social media

  • Developing the core skills that will serve you for life, no matter what you sell online or what niche you are in

The all new Monetize x Profit Architecture bundle is opening for enrollment very soon! There will be very limited bonuses and early access just for the waitlist.

Put your name on the waitlist at mariahcoz.com/monetize

Resources + Links:

Submit your Creator Confession here

09 Feb 2023How I Really Feel About Sales Calls01:00:43

How I Really Feel About Sales Calls

This episode may shock you… I’m sharing both sides of the coin when it comes to making sales calls optional in your business.


In this episode, I’m talking about how I REALLY feel about sales calls, some perspectives about calls and accessibility you may not have considered, and some ideas for incorporating funnels and automated assets into your sales process, even if you love doing sales calls!


My new advanced program for course creators, coaches, consultants, and digital product CEOs, Profit Architecture, is coming soon! Get on the VIP waitlist right here > https://www.fearlessceo.co/waitlist 


Waitlist VIPs will get early access to enroll and first dibs on limited-edition bonuses. 


If you have questions or something you definitely want me to cover in the upcoming masterclass - about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz.

In this episode, we discuss:

  • My take on whether or not you choose to do sales calls to enroll clients (and why I don’t care either way)

  • Being aware of the ableism, privilege and accessibility issues of assuming that everyone can easily do sales calls all day

  • My thoughts on the trend of “bashing” people who don’t do sales calls and what’s really going on

  • Who I’m talking to when I share the option of not needing to do sales calls in your business (and who I’m not talking to)

  • Some new perspectives about what other people with different life circumstances than you might be contending with, and my hope for all of us to just have some darn empathy and compassion!

  • Why it’s still smart to make “sales calls optional” in your enrollment process even if you want to continue to offer them in some capacity (for your sake and to accommodate your potential clients different personalities)

  • Creative ways to have a “hybrid” funnel that combines pre-recorded automated assets and funnel components with short sales calls, should you choose to incorporate them

  • New ways to reframe your “free sales calls” into something that may be more productive and valuable for both parties

  • How we approach answering those last little questions in the sales process through Social Selling in the DMs or messages rather than calls

  • Why I started thinking beyond scheduled zoom calls as a way to support my clients in the most valuable, time-efficient and accessible way possible

  • How these same principles apply to calls in the delivery of your program - and ideas for asynchronous, creative ways to support your clients at a high level without scheduled zoom calls


RESOURCES MENTIONED:


SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/sales-calls 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

14 Mar 2017How much does it cost to launch a signature course?00:25:06

How much does it cost to launch an online course for the first time? Ten bucks? A thousand dollars? In this episode, we’re going through every software and tech gadget you’ll use to create and launch your course. You might be surprised on how little you actually need!

 

Resources Mentioned:

 

✅ IFTTT
✅ Namecheap
✅ Gmail
 Squarespace
 Wordpress
 LeadPages
ConvertKit
 MailerLite
 MailChimp
✅ Teachable 

 Thinkific
✅ Kajabi
✅ TinyPass
✅ MemberMouse
✅ Wistia
✅ ATR-2100
✅ Blue Yeti
✅ ScreenFlow (Mac)
✅ Camtasia

 Quicktime (Mac)
Logitech C920
Infusionsoft

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

 

The date of the free video training has passed and is no longer available for registration (Updated: Dec. 20, 2018)

05 Sep 2023Creative Monetization Ideas: Simple Subscriptions for Recurring Revenue (Part 2)01:15:23

In this episode, I am sharing 5 creative monetization ideas for creators - specifically with a focus on subscription type products that can create recurring revenue (although, all of them can be adapted into one-time purchase type digital products as well). 

 

This episode will inspire you and give you so many fresh ideas for offers you could create that aren’t just “more video courses”. This is part 2 in a 3-part series, so definitely keep listening for more ideas.

 

I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.

 

In this episode:

  • 5 unique ideas for high-value, low-lift subscription products that are based on how you like to create content with lots of real examples

  • How adding a community element with conversations and Q&A threads adds so much value to any subscription offer 

  • The types of subscription offers you can create even if you’re not a subject matter expert (or if you’d like to redefine your role in your business)

  • Exploring the world of alternative monetization ideas for recurring revenue, like paid private podcasts, premium paid newsletters, the monthly DIY “project plan” concept (this one is so fun), swipe file libraries and how “curator” personality types can provide massive value in a paid offer

  • Get your gears turning about fun, unique ways you could monetize as a creator that work for your energy, your zone of genius, and your skills

 

Join our FREE community, Creator Party, today: request access here.

 

Inside the community, you can unlock premium courses by being part of the conversation.

 

You earn points by contributing to the community to unlock access to courses about:

 

💰 Monetizing your content as a creator with paid communities and online courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

 

Join our FREE community, Creator Party, today: request access here.

 

💗Thank you to our sponsor and partner, Skool!

 

This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 



RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/recurring-revenue-for-creators 

 

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

01 Oct 2019How to Presell & Validate Your Course00:14:50

Is there anything better than when inspiration strikes?

You know what I’m talking about!

That moment where you sit up in the middle of the night with an idea.

Something that you’re excited about.

Something that’s going to change everything for you, your biz, and your audience.

At least… you hope so!

As entrepreneurs, having ideas is the best! I live for that lightning bolt moment.

But if you’ve been around the block a few times, you know that not all ideas are created equal.

In fact, some of them can really suck! 😂

An idea for a new online course or product can be an exciting time for your business, but it can also be a distraction or a time waster, especially if it turns out that people aren’t actually interested in this new idea!

In this episode, I’m telling you all about my special formula for learning whether or not your idea is worth pursuing: The Rapid Validation Webinar.

Listen now!

📺 Register for my FREE masterclass The Simple 3-Part Course Launch Framework masterclass here: https://mariahcoz.com/launch

FOLLOW MARIAH ON OTHER PLATFORMS:

🌟Instagram: https://instagram.com/mariahpcoz 

🌟Facebook: https://facebook.com/mariahcozofficial 

🌟Pinterest: https://pinterest.com/mariahcoz 

 

MORE FROM MARIAH:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

19 Aug 2016Who Will Actually Buy My Course? Where to Find Your Audience00:23:53
Welcome our podcast! Tune in and learn everything you need to know about creating, launching, and selling your own online courses.
 
 
On today’s episode, we discuss how to find the right students for your courses by finding and infiltrating social media groups, and how to then capture the attention of your potential community.
 

Resources Mentioned:

Facebook Groups 

Reddit 

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz


Resources:

➡️ Apply for my done-together group coaching program, the Accelerator:https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/ 
 

 

 
20 Feb 2025Your 8-Week Action Plan From Launch to Evergreen (Choose Your Path)00:37:23

In this episode, I’m breaking down the 3 different 8-Week Action Plans from the Profit Architecture Accelerator, so you can choose which one you will focus on in our 8 Week LIVE cohort together!

This is pulled directly from the pre-work for the Profit Architecture Accelerator, as step 1 is to choose your area of focus for our 8-Week LIVE coaching cohort. 

➡️ Watch the video HERE. 

Profit Architecture teaches the entire evergreen ecosystem of funnels + offers, with a full 12 months of time to execute. Over your 12 months, you’ll implement all of these different offer types, products, and strategies into a cohesive ecosystem. 

I mention the episode “How To Build Your Evergreen Ecosystem in Under 12 Months (Your Detailed Month By Month Plan)” as a zoomed-out view of what you will build over 12 months in the program. 

Today, you need to choose which 8-Week Action Plan you will be focused on first (day-by-day custom calendar).

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit 

Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

  • The 3 main offer types you can choose from and how to decide where you should start

  • Why I recommend you build out the low ticket offer + funnel last (it’s very intentional)

  • How to launch and go evergreen in just 8 weeks - week by week plan in detail!

  • The major differences between a signature course + high ticket program you need to understand

  • Pre-selling, re-launching an existing offer, and more!

Resources + Links:

23 Mar 2023Real Talk: What's Bumming Me Out Online Right Now01:02:43

Real Talk: What's Bumming Me Out Online Right Now

In this episode, I am talking about “the online industry” … dun dun dun!

From the perspective of someone who’s been around for a loooong time, things have gotten a little weird and wild online for those of us in the course, creator, coach, and business “space”. 

Today I’m sharing openly and starting a discussion about some of the things that are just bumming me out online right now. From the constant pressure to outdo yourself every month, the cultural shift from long-form value content to teeny short form content, and the egregious copycats and shameless regurgitation of other people’s IP. 

I love the online space, it’s full of so much opportunity and connection and magic! But some of this stuff really frustrates me and I wanted to share in case you can relate too.

Of course, I share tangible action steps for protecting your personal peace and creating more of what you DO want to see in the world with your work. 

In this episode, we discuss:

  • What I love about the online space even though there’s a lot of frustrating things right now

  • How I feel about the one-upping and every new thing having to be the “biggest thing ever” (it’s exhausting)

  • What makes me sad about the cultural shift to only wanting short-form 60-second clips 

  • How I’ve dealt with fears around becoming irrelevant or forgotten because I don’t have it in me to become an instagram superstar lifestyle influencer 

  • The #1 most frustrating thing that I refuse to remain calm and cool about: copycats, IP infringement, and the rampant plagiarism in this space is truly the WORST

  • Copycat Coach Culture: how weird it is to me that people all look and sound the same as their coach and each other

  • How we communicate with our clients about how to use the templates we include in our programs so that this doesn’t happen (we want our clients to sound and look like THEM, not like ME!)

  • The social circle “cool club” online and why I don’t play that game even though it’s cost me (with examples)

  • Action steps I’ve taken to stay centered and grounded in what I am doing without getting caught up in all the annoying stuff 

 

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/bummed-out 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

14 Feb 2017How to Break Down Creating a Course into Small “Sprints” 00:26:59

Wondering what a sprint is? We’re not talking about the 10 meter dash you did in grade school. In this episode, we’re talking about how to plan your own two week “sprints” so you can stay focussed in your work and get huge projects done. Have a big launch coming up, a sales pages to be written, or need to plan and produce your content for the next quarter? Sprints are the answer!

 

Resources Mentioned:

Mariah’s sprint workshop

Scrum (book): https://amzn.to/2EBeodW

Kingsumo: http://kingsumo.com/

Podcast Episode 027: https://mariahcoz.com/27 

Your First 1K: https://www.yourfirst1k.co/ 

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

15 Nov 2016How to balance freelancing and selling courses with Lauren Hooker00:59:33

In this episode, we’re chatting with Lauren Hooker of ElleandCompanyDesign.com about balancing freelance work with launching and running courses, what sets her apart from other content creators, and finding the right mindset for hiring new members for your team. We discuss constantly being pressed for time while juggling client work as a freelancer, creating a course, and being present in our day-to-day jobs.

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

13 Dec 2016How to Create a Content Strategy for a Launch with Maya Elious01:03:49

In this episode, we’re chatting with Maya Elious, of MayaElious.com, and we’re talking all about creating strategic content leading up to your launch and how to start building the right team.

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

02 Mar 2023How To Send a "Why Didn't You Buy?" Survey (with Templates!)00:31:05

In this episode, I’m sharing what a “Why Didn’t You Buy?” Survey is, why you should use them, how to put your own together - along with the email and survey templates to make it easy for you to implement today!

 Whether you just had a live launch or have an evergreen funnel for your course, program or digital product, you should be asking non-buyers why they chose not to join you so you can gather helpful feedback. You can do the Why Didn’t You Buy survey as a post-launch survey, or add it to your evergreen funnel sequence after the sales window. 

 

Use the examples and templates provided below and send your own today!

➡️Would you do me a favor real quick? If you chose not to join us for the most recent Profit Architecture intake, I would love to know more about your decision in this 2-minute survey right here: https://airtable.com/shrMdxZGB7EIhi5Q0 

 Your feedback helps guide what we create for you - including free workshops, how-to guides, podcasts, our paid programs and more.  Thank you in advance!

In this episode, we discuss:

  • Why you should send a “Why Didn’t You Buy?” survey either after your live launch or after your sales sequence in your evergreen funnel 

  • How to take the helpful feedback and update your sales process and assets

  • Why it’s key to use discernment when reviewing responses and my personal experience with “hard to hear” feedback

  • The survey questions I ask and why (and the 1 question I added this time that I don’t normally ask)

  • The simple template I use to email the survey to our audience

  • Your next steps to implementing a WDYB survey into your post-launch process and funnels!

 RESOURCES MENTIONED:

 SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/post-launch-survey 

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

12 Dec 2024Listen To The Masterclass: "What's Working Now for Daily Evergreen Course Sales with a Completely Clear Calendar”01:45:32

For a limited time, you can listen to the audio of my free masterclass "What's Working Now for Daily Evergreen Course Sales with a Completely Clear Calendar” on the podcast!

🤓I highly recommend you watch the video of the masterclass, because the visuals, images, and diagrams show you in detail all the funnels, strategies and systems I’m talking about.

➡️ Watch the full masterclass and enroll here!

In this masterclass:

💗 My 7-figure plan for having the most fun year yet and making bank doing it!

🔥 What’s working now for selling courses, programs and digital products

📈 How I’m making daily evergreen course sales

📝 My “3X Micro-Content” strategy for daily sales

❌ How I run my biz with a completely clear + spacious calendar (no sales calls, no client calls, just unscheduled bliss)

💰 Focus on profit margins + total time freedom (no vanity metrics, arbitrary revenue goals, or relentless scale)

All the details about our program, Profit Architecture, and how to enroll!

Resources + Links:

23 Feb 2023Live Training Recording: Behind The Scenes of My Hybrid, Evergreen Education Business01:45:08

Live Training Recording: Behind The Scenes of My Hybrid, Evergreen Education Business


This episode is the audio from our brand new live session training, “Behind The Scenes of My Hybrid, Evergreen Education Business”! I highly recommend you check out the video training of this presentation (with all the fun diagrams and examples), on the page right here: https://www.fearlessceo.co/pa  


This rare “Behind The Business” session is a tell-all look into my evergreen “hybrid” course/coaching/digital product business - the funnels, the content strategy, the sales systems, the product suite and pricing, team stuff - everything!


➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: https://www.fearlessceo.co/pa 


If you have questions, just email us or DM me on IG @mariahpcoz

In this special training episode, we discuss:

  • How we've gotten "back to basics" with a simple strategy that allows for a 3-day CEO Schedule and virtually no calls (pure unscheduled bliss!)

  • The pricing, product suite, and offer design for maximizing profit and lead gen

  • The core evergreen funnels and promo strategies I'm focused on right now

  • How I'm driving traffic and my simple lead-generation systems I'm doubling down on

  • What my team looks like right now

  • So much more!


➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: https://www.fearlessceo.co/pa 


RESOURCES MENTIONED:


SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/behind-the-business 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

08 Oct 2019The Mindset Advice EVERY Course Creator Needs to Avoid Self-Sabotage!00:24:18

Today on the podcast, I’m talking all about the mindset you need to master in order to successfully create and launch your online course, without the self sabotage!

In this episode, I get into the mindset blocks and limiting beliefs that are bound to pop up when you’re creating your online course content. 

Identifying and being aware of your mindset is the first step to making sure you don’t stand in the way of your own success!

If you don’t fix your mindset, you’ll be in danger of self-sabotaging your launch. 

Many course creators don’t think about mindset. They focus on everything else: emails, live streams, sales pages, offer value… but mindset is the FIRST and most important thing to master.

Listen to the podcast now to learn how to master your course launch mindset, so you can get back to creating and launching your course and actually enjoying your success!

📺 Register for my FREE masterclass The Simple 3-Part Course Launch Framework masterclass here: https://mariahcoz.com/launch

 

FOLLOW MARIAH ON OTHER PLATFORMS:

🌟Instagram: https://instagram.com/mariahpcoz 

🌟Facebook: https://facebook.com/mariahcozofficial 

🌟Pinterest: https://pinterest.com/mariahcoz 

 

MORE FROM MARIAH:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

13 Dec 2024My "Revenue Routine" for Daily Evergreen Sales00:17:37

My "Revenue Routine" for Daily Evergreen Sales

In this episode (and training!) I’m sharing what my daily “Revenue Routine” is and how I use it to make evergreen course sales every day. 

I've gotten so many questions about my daily Revenue Routine - the actions I take that ensure I bring in sales all day every day for all different offers on evergreen.

Making sales all day every day is about showing up and SELLING every day.

Yes, you need the systems, the funnels, the order bumps, the email sequences, the automations - those are what make it easy for people to buy multiple things from you (all the stuff I teach in ​Evergreen Every Day!).

If you want sales coming in every day on evergreen, you also need to show up and SELL every day. 

➡️ Read the full blog post here

In this episode:

  • My 1-hour-a-day checklist + “Revenue Routine” to bring in daily sales on evergreen

  • How I used my Revenue Routine to turn around what was looking like a 0 sales day into multiple sales

  • How I got into the groove of selling daily

  • My non-negotiables for daily evergreen sales

  • How I make the Revenue Routine super easy on me (< 1 hour, mostly repurposing)

  • Why the daily actions are just as important as the email sequences, upsells and automations in your funnel

 

Resources + Links:

22 Nov 2016How to create good financial habits with Parker Stevenson of Evolved Finance01:23:05

In this episode, we’re chatting with Parker Stevenson, of Evolved Finance. We’re talking all about how to create good financial habits and a sustainable business as an online entrepreneur.

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

24 Jun 2024I’m Done Playing Small (New Era Loading)00:44:58

A month ago, after our 6-figure asynchronous launch, I recorded this reflection as I was experiencing a huge mindset shift in real time.

I had the realization I had been playing small the last year and that I am re-emerging with a whole new energy.

I made the decision to start selling more of my offers more often, making more of my offers available in new ways, and getting visible again after a year of “hiding behind the scenes” (I talk about why in this episode.)

That was just about a month ago, when I decided that things were shifting.

I made some big decisions and took massive action. Created 3 new products and set up 3 new funnels in 2 weeks. Invested in an ads team to start ads again. Invested in new branding and video shoots. 

The results of shifting this mindset that led to me taking all that action…well the last 10 days since launching these new offers, new funnels, and new ads have been insane (I’ll share all the data and details soon!)

It’s wild listening to this a month after recording it and seeing the results we’re having now from taking all this action vs. how I was feeling in this moment when I made the decisions that created the results we’re having today. It’s powerful!

I cannot wait for you to see what’s coming next. We have been doing this for almost 10 years now, and I feel like we are truly just getting started and stepping into a new chapter!

➡️ Read the full blog post here

In this episode:

  • How my 100% async launch made me realize I was playing small and it was time to step up
  • Why that experience was a major catalyst for me in every way
  • The impact my health has had on my visibility the last year
  • Owning my expertise and stop downplaying my accomplishments, brilliance, and impact
  • What you can expect from me going forward (New offers! Tons of emails! Selling every day!)
  • Modeling for you how to be selling every day in a way that truly feels high value and impactful
  • Making investments in ads, branding, photo and video, and more
  • The opportunity to watch what I’m doing, be inspired and learn from how I’m doing it
  • Tactical tools that helped me get back into this energy and get out of my funk
  • How I got back into this energy of motivation, action, and creativity

Resources + Links:

08 Nov 2016Do I need to offer services before I sell a course?00:16:27
 
In today’s episode, we’re answering a question from our listener Haley: What are your thoughts on services before courses? This is one of our most frequently asked questions and one of the biggest misconceptions we’ve seen. We share why coaching and working with clients isn’t a requirement for selling your own courses and how to give yourself permission to do whatever you want to do with your business!
 
 

Resources Mentioned:

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz


Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

20 Dec 2016What Software Do I Need To Start My Business?00:26:46

In this episode, we’re talking about the very basic software and platforms you need to start out with in your business, and sharing a bunch of free and inexpensive tools that we love.

 

Resources Mentioned:

Zapier

Squarespace

SamCart

Teachable

Asana

Trello

Buffer

LastPass

LeadPages

G-Suite

DPD

Digital Product Sales Flowchart

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

05 Sep 2023Creative Monetization Ideas: High Ticket & Premium Priced Offers (Part 3)00:46:25

In this episode, I’m sharing more creative monetization ideas for creators - specifically with a focus on more high ticket, high touch, premium offers that can work as either a one time purchase or a subscription recurring revenue model. If you love high touch delivery, working with less clients but in a closer capacity, if you love coaching and giving personal feedback, you’ll get lots of ideas. If you have a smaller audience and need more low volume but premium priced ideas, this is perfect for you. 

 

This is part 3 in a 3-part series, so definitely listen to the first 2 parts if you haven’t, for tons of fresh, new ideas for monetizing your business and audience that will get your gears turning. 

 

I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.

 

In this episode:

  • Why we are tempted to include “everything and the kitchen sink” in our high ticket offer, when really keeping it simple is what our clients want

  • How I’ve embraced a “less is more” approach, having built a super “all inclusive” huge program before

  • How to make your premium offer stand out by making 1-2 key components the star of the show

  • Giving you the permission you didn’t know you needed to do less, focus on just your zone of genius, and stop stuffing things you don’t even like into your programs

  • What clients are really looking for in a premium, high touch offer now

  • The unexpected opportunities in being laser focused on a simple high touch offer (referral partners and collabs, yay!)

  • 3 concrete, unique high ticket subscription offers you can create and how to structure them (with examples)

 

Join our FREE community, Creator Party, today: request access here.

 

Inside the community, you can unlock premium courses by being part of the conversation.

 

You earn points by contributing to the community to unlock access to courses about:

 

💰 Monetizing your content as a creator with paid communities and online courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

 

Join our FREE community, Creator Party, today: request access here.

 

💗Thank you to our sponsor and partner, Skool!

 

This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 



RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/premium-subscription-offers 

 

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

26 Jan 2023The Truth About 7-Figure Coaches & Course Creators (AKA: The Equilibrium Training)00:59:30

The Truth About 7-Figure Coaches & Course Creators (AKA: The Equilibrium Training)

[This training does have the full video with all the visuals and slides published on the blog - check that out if you want the full visual experience!]

 

In this episode, we are sharing a special training that we originally published as part of one of our paid events. This crucial training shares what is contributing to coach and course creator burnout right now, and how to make some simple but important shifts to your marketing TODAY to reduce the overwhelm. Even the most successful coaches and course creators can get burnt out and overwhelmed. Coaches have been leading and serving through the challenges of the last few years and none of us are the same people we were 3 years ago. In this personal “real talk” session, Mariah shares the behind the scenes of shifts we’ve implemented as a business to simplify to scale. Think of this session like a “State Of The Union” with insights you won’t find anywhere else. Mariah talks about core concepts such as Equilibrium, building a Framework-Based-Business, and The Commoditization and Commodification of coaching and courses. 



In this episode, we discuss:

  • What’s happening with coaches and course creators right now behind the scenes (comparisonitis, complexity, burnout, fatigue and more)
  • The commoditization and commodification of coaches and courses and what to do about it
  • Shifts we’ve made in our business to simplify and stay ahead of the curve
  • Simple shifts to your marketing you can implement immediately and will make a huge impact on how you talk about your offers right now
  • How to know if you’ve turned yourself as a “person” into a “product” and what to do about it
  • What is a “Framework-Based Business” and how you can shift towards a more sustainable course & coaching business

 

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/framework-based-business

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

30 Aug 2016How to Choose a Course Topic When You Have Too Many Ideas00:28:40

In this episode, we're answering two questions all about picking the right topic for your course:

 

1. Emily asked "how do I pick my first course to make when I have three different topics that I'm extremely passionate about?"  

 

2. Raven asked “What do we do if two completely different course ideas we've put out to followers are both getting the same amount of popular responses? How do I choose which one to pursue?”  

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

 
 
15 Oct 2019Becca’s Six-Figure Evergreen Sales Funnel01:02:13

Today on the podcast I’m talking to Becca Tracey of The Uncaged Life!

Becca is a SUPER STAR.

She’s been launching and re-launching her signature program, Uncage Your Business, for over four years.

Before Becca came to the Accelerator, she launched two times a year. She was making multi-six-figures, but if a launch ever tanked, she’d be screwed!

That’s what brought Becca to the Accelerator. Together, we built a six-figure evergreen funnel that has added over $100,000 to her business.

Now Becca was SUPER hesitant to go evergreen. I’m pretty sure she looked at me like I was crazy when I first suggested it.

She was convinced that no one would buy on evergreen and that the people who did wouldn’t be able to get the same results as those that did the live program.

Spoiler: she was wrong ;)

This podcast is an amazing listen for anyone who’s ever thought, “I can’t POSSIBLY turn my course evergreen.”

In it, we break down exactly how Becca built her six-figure funnel: both the technical aspects of how she put it together and, more importantly, the mindset work Becca needed to do to get into the headspace for her funnel to work.

Listen in below!

 

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

FOLLOW MARIAH ON OTHER PLATFORMS:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

MORE FROM MARIAH:

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

19 Feb 2025I’ve Been Selling Courses for 10+ Years. These Are 3 Strategies I Wish I’d Done Sooner.00:32:43

In this episode, I’m sharing 3 strategies I wish I had implemented sooner in my business journey!

If you’ve hit a revenue plateau or ceiling, or just feel stuck not knowing what exactly is going to catapult you to the next level, this is what I would focus on (and what I tell my multi-million dollar clients too). 

I don’t believe in “mistakes” or “regrets”, but I DO wish I had known how impactful these 3 things were so I wouldn’t have procrastinated and put it off so long.

Because once I did these 3 things, everything I was doing amplified like WOAH!

I’ve been doing this for 10+ years and worked with thousands of students and clients, so I know what really moves the needle and what doesn’t. These 3 strategies are things that can just take everything you’re already doing and add fuel to the fire!

There’s always “reasons” for putting things on the backburner and procrastinating implementing new strategies, but I really want to encourage you to focus on these few things that make a huge difference.

➡️ Read the full blog post here

Join the Profit Architecture 8-Week LIVE Accelerator: Over 8 weeks together, you will Create (or Refine), Launch and Go Evergreen With Your Course, High Ticket Program or Digital Product in 8 Weeks with LIVE Support from Mariah ($12,000 Value - Included When You Enroll Now!) Join today: mariahcoz.com/profit 

Register for the free, live “Ask Me Anything” Tell-All Q&A Session on February 25th right here: mariahcoz.com/workshop

In this episode:

  • What I recommend you do first + next if your sales are flat or revenue has plateaued 

  • The 3 biggest opportunities you have to increase sales + revenue now

  • Which offer type brings in the most revenue (from 10 years of data) - and the tradeoffs that come with it

  • The 1 big shift that changed the trajectory of my business 10 years ago 

  • My $15k “mistake” and how I turned it around

  • The low ticket offer strategy I resisted for way too long - then exploded our sales

  • The “order of operations” to unlock your next level

 

Resources + Links:

11 Jul 201710 Essential Blog Post Topics 00:36:58

We’re talking about 10 types of blog posts you must have on your blog and why you should only create PILLAR content. Go so excited to go in depth into each type and how you can add so much value to your blog.

 

RESOURCES MENTIONED:

Mint

Google Keep

WordPress

Squarespace

Vega Protein Powder

ConvertKit*

BBG - Bikini Body Guide by Kayla Itsines

Rebekah Jones

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

12 Dec 2024Breaking Down a $7,916 Evergreen Sales Day00:40:50

Breaking Down a $7,916 Evergreen Sales Day

 

Ever wonder what the heck is going on behind the scenes when someone says “I had a $5,000 day!” on evergreen?

Like seriously - Where do the sales come from? What products are they selling? How much is low ticket vs. high ticket? What’s the secret here?!

I’m going to de-mystify and break it all down for you in this episode.

I’m taking you into the nitty gritty details of a regular, random $7,916 day in my business.

No promos, no emails sent, no social posts - all on evergreen.

➡️ Read the full blog post here

In this episode:

  • The exact revenue breakdown of a $7,916 evergreen sales day

  • How it all “adds up” aka, how many sales of each product at what price points

  • What’s going on behind the scenes even when I’m not actively working/posting/emailing

  • The biggest needle-moving strategy that makes this even possible

  • The lessons learned from this case study you can apply to your business, no matter what your daily sales goal is

  • The “Evergreen Echo Effect” that makes it possible to have sales coming in when you’re not “working” 

  • Why having a premium program is key

  • How you can assess if your business is set up for more daily sales

A few resources and products from the episode:

Remember, my results are not typical. I’ve been doing this for 10 years and I have a lot of marketing and sales experience. I’m breaking this down to show you educational lessons that you can apply to your business, but not to say you’ll do the same.

 

Resources + Links:

16 May 2017How to Make Money from Webinars?00:16:17

We’re talking through our top three tips on how to make money with webinars!

 

Resources Mentioned

 

QVC


 Ultimate Webinar Checklist

 
WebinarRockstar

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

17 Sep 2019How to Master the Evergreen Course Creator Mindset for Funnel Success00:27:40

Our minds are crazy powerful.

Sometimes, we use that power for good.

Like when we build courses and launch businesses and expand our influence to help people.

But a lot of times, we use that power to tear ourselves down.

To list out all the reasons why something CAN’T happen.

Instead of focusing on the many reasons why it CAN.

Today on the podcast, I’m doing something I’ve never done before.

I’m sharing a piece of content from my most premium paid course, Evergreen Engines™.

This little piece of audio is one of the most important parts of that course, because it is all about your MINDSET.

Going evergreen WILL break your brain if you don’t get in the right headspace. Making money without all the hustle and hard work makes us want to self-sabotage because it’s so weird to us humans! If you don’t master the evergreen success mindset, you’ll sabotage yourself before you even start.

Listen now! I can't wait to hear what you think.

 

RESOURCES MENTIONED:

✅Evergreen Engines: https://mariahcoz.com/evergreen 

FOLLOW MARIAH ON OTHER PLATFORMS:

🌟Instagram: https://instagram.com/mariahpcoz 

🌟Facebook: https://facebook.com/mariahcozofficial 

🌟Pinterest: https://pinterest.com/mariahcoz 

MORE FROM MARIAH:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.com

20 Mar 2024Reverse Engineer Your Ideal Weekly Schedule (Here’s Mine)00:37:16

Reverse Engineer Your Ideal Weekly Schedule (Here’s Mine)

 Designing your ideal work schedule starts with imagining how you want to spend your time outside of work.

When I am entering a new season that requires a new schedule, I take the time to think about how I want my day to day to feel.

Then I can reverse engineer what my ideal work days look like, bringing together my desires and spaciousness of my ideal day with the work that has to get done. 

Balance work and life as a creator-founder with a schedule that helps you focus, while prioritizing personal activities and life goals. See my weekly schedule as an example and learn how to reverse engineer your own!

➡️ Read the full blog post here

In this episode:

  • Create an “ideal schedule” that doesn’t stress you out or require you to be perfect

  • Why we put our lifestyle goals and desires (fun stuff) on the calendar first

  • How to take inventory of all your tasks and projects before creating your ideal schedule

  • Puzzling together the personal items and business tasks into your ideal schedule

  • Why you need to let go of perfectionism in this process

  • What my day to day looks like in this season of my business

  • I mention the video walkthrough of my weekly schedule from a few months ago, here.

Resources + Links:

14 Mar 2024Personal Brand vs. Company Brand: Why I Switched Back To A Personal Brand00:48:30

Personal Brand vs. Company Brands

Which Is Better for Content and Course Creators?

And why did I recently choose to rebrand my website back to my name?

I’ve gone back and forth between company brand names and my personal brand name four times now (don’t judge!) so I have lots to share about the pros and cons of both, and what to consider when making this decision for yourself.

➡️ Read the full blog post here.

In this episode:

  • My branding journey from company name, to personal brand, to company name and back again!

  • Pros and cons of personal brands vs. company brands from my experience

  • Will a personal brand hold you back or cap your growth?

  • When a personal brand makes sense and when a company brand name makes sense

  • The unexpected reality of having a company brand name

  • Why none of this *really* matters and what to focus on instead

  • I mention the Framework Based Business workshop many times in this episode - check that out here. 

Resources + Links:

Submit your Creator Confession here

20 Dec 2024I Won't Be Doing THIS In 2025 (You Probably Shouldn't Either)00:17:15

In this episode, I’m sharing one major thing I am not doing next year and why, and how you can assess if maybe you need to stop wasting time on this one thing too!

In October, I posted this on social media: 

“Rather than spending any time throwing together a last minute Halloween offer today, which would be irrelevant by tomorrow, I spent my precious, limited work time today putting together a digital product and all new ad campaigns that will literally make sales 24/7, 365 days/yr when we publish them tomorrow 🤷🏼‍♀️

There are people who *say* things like "work smarter not harder!" to be cute, and then there are people who actually act accordingly 😉”

Today, I’m breaking down something that I did not find worthwhile in 2024 and won’t be doing next year, and how I would approach seasonal sales to make it fun and easy for you.

You’re better off spending the time you would put into a one-time-use promotion into an evergreen funnel that will serve you every day for years to come!

➡️ Read the full blog post here

In this episode:

  • The one thing I won’t be doing in 2025 and why

  • The difference between a simple flash sale + a whole custom promotion

  • How Black Friday solidified my decision on this

  • Why “one-time-use” activities and promotions aren’t the highest ROI

  • How this applies to my content strategy in 2025

  • Why I’d rather spend 3 days building an evergreen offer + funnel + ad campaign than a “once a year” sale

  • How to assess the highest ROI and most profitable best use of your time projects in your business

In this episode I mention Map Your Model, which you can find at mariahcoz.com/model

I mention the free masterclass at mariahcoz.com/profit - highly recommended!

You can get my flash sale templates at mariahcoz.com/flash 

Resources + Links:

16 Mar 2023Inside Our "Hybrid" In-Person Live Event Strategy00:15:33

Inside Our "Hybrid" In-Person Live Event Strategy

Close your eyes and imagine…the year is 2019. We're all hosting fun live events and completely oblivious that the joy of being in person is about to be put on pause for a looong time.

I’ve told the story before about how at the end of 2019, after a very successful live in person event, I was ready to go ALL IN on in person events as a strategy! Obviously that didn’t happen. We all learned to pivot - and for us that actually led to the genesis of one of our most successful strategies we’ve ever implemented, The Virtual Conference strategy that we teach our clients (in Profit Architecture, which you can learn about here.)

You can hear more about how we adapted from live events to virtual conference events in my 2020-2021 recap episode

As I’m publishing this, it’s 2023 and live events are making a comeback (slowly but surely). 

Recently, a client asked me how we had hosted live events “before”. She was trying to decide if she should host a “delivery event” - designed for her existing clients to attend. Or if she should create a “sales event” - inviting non-clients and making an offer to join her program. 

I explained that we had always done a “hybrid” strategy where we seamlessly do BOTH (of course I did, I am kinda the “hybrid” person). 

Her mind was blown - she didn’t even know that was an option! 🤯

So I created a little mini-training on how to host “hybrid” style in person events that are valuable for your existing clients, AND enticing to not-yet clients.

Today I’m sharing that mini-training with you on the podcast!

I’m not a live event expert in any way, shape or form. I haven’t hosted a live in person event since 2019. But I’ve done it before and people keep asking for my experience, so here it is.

In this episode, we discuss:

  • The strategy for hosting successful “hybrid” sales AND delivery events 

  • How to design an event that is valuable for both current clients and not-yet-clients

  • Whether or not you should charge existing clients for tickets (and some real-talk about how expensive in person events are to produce)

  • When we pitched our offer during the event (hint: don’t wait til the last day!)

  • What our offer was for existing clients and new clients (and special pricing strategies for in-person events) 

  • The type of content I taught at our event that appealed to both existing clients and soon-to-be clients

  • Why we started small with less than 30 people in the room, while still being profitable after expenses

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/live-event-strategy 

SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast 

 

28 May 2019Team Update from Mariah & Megan00:50:45

In this joint episode of the podcast, Megan and I are talking through her exciting transition from a full time employee with us to branching off and running her own business full time!

 

We are BEYOND thrilled for her! 🎉

 

Megan and I wanted to make this episode to give you guys a heads up, talk about how the transition has been for us and share what’s next! That’s right, we’re still incredible friends that love working together, and we’ll be collaborating as two separate business owners - stay tuned!

 

We're so excited for you Megan!

 

TOPICS DISCUSSED:

  • Being self-employed

  • Collaborations

  • Team dynamics

  • Owning an online business

  • The Accelerator

 

RESOURCES MENTIONED:

17 Dec 2024What I'm Doing In 202500:26:29

In this episode, I’m sharing the 4 simple things I’m focused on in 2025. 

I shared a tiny bit about this on social media the other day, and realized hey I should dive a little deeper with this! 

My plan for 2025 is so simple.

✅ Run ads to low ticket products

✅ Those low ticket products automatically upgrade to my premium programs (a la my “Evergreen Every Day” style funnels)

✅ Send 3 tiny, short emails per week to my list (my 3X Micro-Content strategy)

✅ Host *one* big, fun, creative launch event

And that's it 🙂

I've mapped out my schedule to do it all in less than 12 hours a week. 

It’s super simple and chill.

So in this episode, I’m diving more into why I’m focused on these 4 things and how I’m approaching them.

➡️ Read the full blog post here

In this episode:

  • My super simple plan for 2025

  • The 4 bullet points I’m focused on for next year

  • How my 10 year biz-a-versary has me reflecting on next year

  • The unique way I approach my 1x/year live launch

  • Why I’m doubling down on ads

  • Two experiments we’ll be testing in the new year

  • Doing more of what works and not looking for more to do (aka, enoughness)

 

Watch the free masterclass I mentioned in the episode and join us in Profit Architecture here: mariahcoz.com/profit 

 

Resources + Links:

16 Jul 2019Why aren't you selling your course every week?00:26:52

I have a question for you:



Why aren’t you selling your course every week? 🤔🤔🤔

 

You do NOT have to wait until your next launch to sell more courses. 

 

You can actually create course sales whenever you want, on demand.

 

Yes, really!

 

You don’t have to always promote to the same audience...(most of your audience will have no idea you are selling every week)

 

Not in a stressful or crazy way....(using material you already have)

 

You could be bringing in consistent weekly, monthly revenue (steadily growing month to month).

 

If you already have a course that has done well...and you want to make sales between launches...

 

The answer is: webinars.

 

You can do a webinar every week to your own audience or another audience…

 

In fact, if you’re not, you’re missing out on SO MUCH opportunity not only in sales - but in connecting with your audience and other people.

 

(How do you think I got to my first 7 figures years ago? 😉😉😉)

 

 

A lot of people are stuck thinking they just have to wait until their next launch to bring in sales...it’ CRAZY. That is not a real business.

 

You can be trying this strategy within 2 weeks!

 

Ultimately, you’re going to have all of this webinar stuff automated in an evergreen sales funnel (we help our clients and students build those all the time).

 

But until you’re ready to go evergreen, doing a webinar every week is a great way to test your offers, test your pitch, test new content, test out your bonuses or pricing plans… and connect with new audiences!

 

Today on the podcast, I’m talking all about how to use webinars to make sales of your course every single week.

 

Resources mentioned:

✅Webinar Rockstar: https://webinarrockstar.co 

 

✅The Accelerator: https://mariahcoz.com/accelerator 

 

Follow Mariah on other platforms:

 

🌟Instagram: https://instagram.com/mariahpcoz 

 

🌟Facebook: https://facebook.com/mariahcozofficial 

 

🌟Pinterest: https://pinterest.com/mariahcoz 

 

More from Mariah:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator 

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.com/launch 

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.com/digital 

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.com/evergreen 

07 Mar 2017How can I offer both physical products and online courses in my business?00:13:29

In this episode we’re answering a question from listener, Becky. She said, “I’m curious about how to offer a course while running a business that sells physical products.” There really is a way to do both, and we’re going to dive into all the juicy details!

 

Resources Mentioned:

Launch Your Signature Course https://www.launchyoursignaturecourse.com 

 


✅Julie Mollo, So You Wanna Be A Fashion Designer http://www.soyouwannabeafashiondesigner.co

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

 

*The free workshop is no longer available for registration (Updated: Dec. 20, 2018)

19 Dec 2024How To Build Your Evergreen Ecosystem in Under 12 Months (Your Detailed Month By Month Plan)00:35:57

In this episode, I am walking you through 2 variations of detailed month-by-month plans for building out your entire evergreen ecosystem of offers, programs, products and the evergreen funnels to sell them in under 12 months (including lots of buffer time and breaks!).

As we head into a new year, I wanted to break down a clear path to how you can organize and utilize the next 12 months to build out each piece of the overall “ecosystem” of offers, funnels, launches and sales systems that we are always talking about.

This episode will give you a detailed breakdown of exactly what to focus on each month to build out your low ticket offers, signature courses, high ticket programs, evergreen funnels and more optimizations in less than a year!

Pay special attention to the “no new things” months - those are just as important to your long term success as the more detailed 4-week and 8-week project plans. 

➡️ Read the full blog post here

In this episode:

  • 2 different ways to build out the full evergreen ecosystem in under 12 months

  • Detailed step-by-step and month-by-month plan for the next year

  • Why I started with lower ticket offers and built up to premium programs over time, but why you might want to do the opposite (with example calendars for both)

  • Exactly what to do each month to have all of your evergreen offers + funnels created by the end of the year

  • Why taking breaks and “maintenance mode” months are so important

  • The “order of operations” for building out each type of offer from low ticket to premium to high ticket 

  • My recommendations for you based on taking thousands of students and clients through this process

  • Why having the “shortcut” means you will take much less time to set all this up than it took me!

Join Profit Architecture and watch the free masterclass I mentioned here: www.mariahcoz.com/profit 

Resources + Links:

15 Oct 2024A Tale Of Two 7-Figure CEOs00:24:10

In this episode I’m sharing a very important story - a tale of two 7-figure CEOs, each running a $1M business, but in two very different ways. The story has a very important lesson for anyone growing a course business in 2025 and beyond.

This episode is unlike anything else I’ve ever done before, and you won’t want to miss it. When you hear it, you’ll understand why.

➡️ Read the full blog post here

Important Links:

In this episode:

  • “Jess” and “Joy” are two CEOs who have both built successful businesses, but in very different ways

  • Jess often prioritized short term revenue, while Joy sometimes took a slow-down-to-speed-up season

  • Jess’s business is heavily reliant on zoom calls, her energy, and “access” to her, while Joy focused on creating streamlined client systems and async support structures

  • Jess realizes she needs to make some strategic shifts and calls Joy asking for advice…

  • You’ll have to listen to the whole thing to see what happened next!

Resources + Links:

10 Jan 2017How to Build Relationships in Your Niche00:37:04

In this episode, we’re not only talking about the importance of building relationships, but how. There are so many benefits to a relationship based business, and we’re going through a four week process to help you get started!

  

Resources Mentioned:

BuzzSumo

Twitter

Instagram (and Instagram Stories)

YouTube

Pinterest

Facebook

Maya Elious

Unroll Me

Sunny Lenarduzzi

Buffer

Asana

 

Follow Mariah on other platforms:

🌟Instagram: https://instagram.com/mariahpcoz

🌟Facebook: https://facebook.com/mariahcozofficial

🌟Pinterest: https://pinterest.com/mariahcoz

 

Resources:

➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator

 

➡️ Watch my FREE masterclass, The Simple Course Launch Framework: https://mariahcoz.lpages.co/simple-course-launch/

 

➡️ Create a Digital Product The Quick + Easy Way: Free Workshop: https://mariahcoz.lpages.co/digital-product-workshop/

 

➡️ Download The Ultimate Webinar Checklist: https://www.webinarrockstar.co/

 

➡️NEW Free Training: How to Sell More Courses Every Day / Week / Month With An Evergreen Funnel: https://mariahcoz.lpages.co/evergreen-funnel-masterclass-reg/

10 Sep 2024Summer Of Sales: Making Sales Every Day Through Vacation + Chaos00:48:24

Summer Of Sales: Making Sales Every Day Through Vacation + Chaos

In this episode I’m recapping our summer sales, how we made sales all day every day since launching our new funnels and products in June, especially in the chaotic month of August when I had super limited work time and was OOO on vacation for a week.

We are on a “sales every day” streak since launching our new products and funnels in June so I’m going to break it all down for you!

➡️ Read the full blog post here

In this episode:

  • Sales breakdowns for June, July and August in detail (including highest sales day and lowest sales day)

  • Hitting the “1,000 new course sales” milestone since launching the new funnels + products + daily selling systems since June

  • My “revenue routine” speed runs when I only had 1 hour per day to work

  • How we kept course sales coming in daily through the absolute chaos of summer

  • How I prepped for a week Out Of Office on vacation by batching + pre-scheduling (and how many sales I made while off the grid for a week)

  • The impact of selling every day on my business

  • Why sales don’t have to be slow in the summer

  • The huge mindset shifts I’ve had after 3 months of selling every day (and making sales every day as a result)

  • The “Evergreen Echo Effect” of making sales when you aren’t actively working

Resources + Links:

26 Jun 2023How I Took Over a Month Off From Biz00:44:18

How I Took Over a Month Off From Biz

 

In this episode, I am sharing all about my (somewhat) unexpected 6-weeks off from business. I am answering your questions about why I took some time off, how I prepped, and my biggest lessons learned from having some time and space away from the day to day!

Whether you end up taking time off by choice (yay, vacation!) or by circumstances (life is really life-ing right now), this episode will help you understand the mindset, practical prep strategies and benefits of taking some time away. 

 

In this episode, we discuss:

  • Why I ended up taking 6 weeks off (some of it planned, some of it unexpectedly)

  • How I navigated being out of office with my team and clients

  • The core things we prepped for when I only had a few days to plan for my unexpected absence

  • The surprising mindset gremlins that came up for me while on vacation

  • How your business model impacts the way you prep and plan for time off

  • The decisions and shifts I made months ago that made this easier to execute now

  • My big takeaways and a-ha moments I’ll be carrying with me through the rest of the year

 

RESOURCES MENTIONED:

 

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/taking-time-off 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

01 Sep 2023All The Details About My New Product, "Monetize With Mariah"00:28:19

All The Details About My New Product, "Monetize With Mariah"

In this episode, I am sharing all the details about my upcoming product “MONETIZE” with Mariah. I’m sharing the audio from my new product tour, and a little behind the scenes details too. 

I highly recommend you watch the full video in the Creator Party group here, and ask your questions on that thread!

In this episode:

  • What my new product + program + community experience includes

  • Showing you exactly what’s inside (no surprises!)

  • Revealing the pricing (super accessible!)

  • Showing you the platform it’s built on, Skool, which you actually get a free account *included* when you join Monetize with Mariah

  • The launch dates (we’ll have special bonuses available for anyone who joins between Sept 11 - Sept 14)

  • The launch bonuses (a live group mastermind call with me, and a launch debrief!)

Join our FREE community, Creator Party, today: request access here.

Inside the community, you can unlock premium courses by being part of the conversation.

You earn points by contributing to the community to unlock access to courses about:

💰 Monetizing your content as a creator with paid communities and online courses

💎 Maintaining a diamond-sharp CEO mindset

🗓️ Planning your revenue and audience growth as a course creator

📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers

⭐ Launch debriefs, exclusive workshops, and so much more!

Join our FREE community, Creator Party, today: request access here.

💗Thank you to our sponsor and partner, Skool!

This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. 

RESOURCES MENTIONED:

SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible

Apple

Audacy

Deezer

iHeartRadio

JioSaavn

Player FM

Spotify

VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/monetize-tour 


SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast

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