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Date
Titre
Durée
07 Sep 2022
#1 Intro - what's this all about?
00:01:15
Thanks for tuning in to this podcast for freelance ads managers!
No matter what platform or niche you specialise in or whether you are already a freelance ads manager or looking to take the leap, this podcast is for you.
HIT SUBSCRIBE to make sure you never miss an episode! There will be a new episode released every Friday 🙌🏼
Massive thank you to Andrew Foxwell and the Foxwell Founders membership for sponsoring this podcast and making it possible. If you're interested in joining the most elite global membership for Media Buyers, check out the website for more information: foxwelldigital.com/membership code AGGIESPODCAST
I am a member and it's the best investment I have made in my business. It helps me stay up to date on the ever changing ads landscape from the biggest spenders in the industry. These are the media buyers that learn the fastest what's working and what isn't. And the best bit? They're all super generous with their knowledge and support.
**************************************************************************************** Keen to join the free Slack channel, The Freelance Ads Club?
You MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
Please be as detailed as possible in your application. Entry is not guaranteed.
If you're an agency owner, struggling to hire for your client projects, you can also partner with us. You can also apply to post on our Slack job board here: https://thefreelanceadsclub.com/
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
20 Sep 2022
#2 What's my story?
00:14:39
Before readying this please HIT SUBSCRIBE to make sure you receive all the episodes as they go live.
It always seems a bit self-indulgent to record an episode all about moi but in this short episode you can hear about my journey into freelance life and also how I ended up as an ads manager.
A very squiggly journey which I'm sure many can relate to!
Massive thank you to Andrew Foxwell and the Foxwell Founders membership for sponsoring this podcast and making it possible. If you're interested in joining the most elite global membership for Media Buyers, check out the website for more information: foxwelldigital.com/membership code AGGIESPODCAST
I am a member and it's the best investment I have made in my business. It helps me stay up to date on the ever changing ads landscape from the biggest spenders in the industry. These are the media buyers that learn the fastest what's working and what isn't. And the best bit? They're all super generous with their knowledge and support.
**************************************************************************************** Keen to join the free Slack channel, The Freelance Ads Club?
You MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
Please be as detailed as possible in your application. Entry is not guaranteed.
If you're an agency owner, struggling to hire for your client projects, you can also partner with us. You can also apply to post on our Slack job board here: https://thefreelanceadsclub.com/
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
20 Sep 2022
#3 What's afoot in the freelance ads space?
00:12:35
Changes are happening in the online ads space. There have never been more ads managers going freelance as the digital world booms. There have never been more brands and agencies looking for talent to help them manage their ad campaigns.
Listen in to what I'm seeing and see how you fit in 👀
Massive thank you to Andrew Foxwell and the Foxwell Founders membership for sponsoring this podcast and making it possible. If you're interested in joining the most elite global membership for Media Buyers, check out the website for more information: foxwelldigital.com/membership code AGGIESPODCAST
I am a member and it's the best investment I have made in my business. It helps me stay up to date on the ever changing ads landscape from the biggest spenders in the industry. These are the media buyers that learn the fastest what's working and what isn't. And the best bit? They're all super generous with their knowledge and support.
Keen to join the free Slack channel, The Freelance Ads Club?
You MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
Please be as detailed as possible in your application. Entry is not guaranteed.
If you're an agency owner, struggling to hire for your client projects, you can also partner with us. You can also apply to post on our Slack job board here: https://thefreelanceadsclub.com/
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
30 Sep 2022
#4 The one thing all successful freelancers do
00:14:07
Listen in to hear the one thing all successful freelancers do (not just ads managers) and what holds so many freelancers back from doing it.
HIT SUBSCRIBE to make sure you never miss an episode! There will be a new episode released every Friday 🙌🏼
Massive thank you to Andrew Foxwell and the Foxwell Founders membership for sponsoring this podcast and making it possible. If you're interested in joining the most elite global membership for Media Buyers, check out the website for more information:foxwelldigital.com/membership code AGGIESPODCAST
I am a member and it's the best investment I have made in my business. It helps me stay up to date on the ever changing ads landscape from the biggest spenders in the industry. These are the media buyers that learn the fastest what's working and what isn't. And the best bit? They're all super generous with their knowledge and support.
Keen to join the free Slack channel, The Freelance Ads Club?
You MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
Please be as detailed as possible in your application. Entry is not guaranteed.
If you're an agency owner, struggling to hire for your client projects, you can also partner with us. You can also apply to post on our Slack job board here:https://thefreelanceadsclub.com/
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
07 Oct 2022
#5 The world is going to sh*t - how can you prepare?
00:16:20
Every day the news gets more and more depressing.
You'd think a global pandemic was as low as it could get - wrong!
The knock-on effects of what's going on globally are being felt in the business world including how freelancers are being hired (and fired).
Tune in to hear what I am seeing 👀 and also why freelancers have a superpower at the moment.
I also share what I will be doing in my own business to protect myself.
How are you preparing?
************************************************************************************** Keen to join the free Slack channel, The Freelance Ads Club?
You MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
Please be as detailed as possible in your application. Entry is not guaranteed.
If you're an agency owner, struggling to hire for your client projects, you can also partner with us. You can also apply to post on our Slack job board here: https://thefreelanceadsclub.com/
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
14 Oct 2022
#6 How to charge as a freelance ads manager
00:19:15
The quick answer - there is no right way.
I list all the ways I have charged my clients and negotiated payment terms.
This is not an episode about WHAT the charge (we discuss that on a case by case basis in The Freelance Ads Club) but HOW to charge.
Charging structures, what to be flexible on and how what to expect from different types of client.
What you charge and how you charge (and get paid) is totally up to you, it's your business.
I share what lessons, I have learnt along the way so far in my own business.
The Agencynomics book I reference can be found here*.
Keen to join the free Slack channel, The Freelance Ads Club?
You MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
If you're an agency owner, struggling to hire for your client projects, you can also partner with us. You can also apply to post on our Slack job board here: https://thefreelanceadsclub.com/
*affiliate link
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
21 Oct 2022
#7 Should you ever work for free?
00:16:01
There is a lot of contradictory advice on this one. I talk about the three scenarios I have seen freelance ads managers work for free and whether I agree with it.
Keen to join the free Slack channel, The Freelance Ads Club?
You MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
Please be as detailed as possible in your application. Entry is not guaranteed.
If you're an agency owner, struggling to hire for your client projects, you can also partner with us. You can also apply to post on our Slack job board here: https://thefreelanceadsclub.com/
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
28 Oct 2022
#8 Don't make my VAT mistakes
00:16:26
Something a lot of freelancers dread is going VAT registered. The fear of more admin and losing clients, when actually it's just another step in your business journey. I made a big mistake when I went VAT registered and learned a big lesson. Tune in to hear what the 'F' up was, and how you can avoid it happening to you.
Keen to join the free Slack channel, The Freelance Ads Club?
You MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
If you're an agency owner, struggling to hire for your client projects, you can also partner with us. You can also apply to post on our Slack job board here: https://thefreelanceadsclub.com/
*affiliate link
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
04 Nov 2022
#9 Advertising Alcohol on Meta 101 with Lucy Brandram
00:23:16
Today has a few firsts; my first ever guest on the podcast, my guest Lucy's first ever podcast, first time for tech gremlins! And I'm still getting over how depressing is it that no one ever checks my ID anymore whatever the age restrictions now are!
This week I am talking about booze, without a gin in sight unfortunately, but more accurately, what you need to consider if you're ever approached by alcohol brands that want you to work on paid ads. Now this question has come up in various memberships groups, chats, all these things that I'm involved in, and I always think; I'm not sure. So I got in touch with Lucy, one of our Freelance Ads Clubbers and invited her to share some of her wisdom, what she has learned along the way, what help there is for anyone with a new client in this space, and what are the creative challenges you need to be aware of - which some of your clients won't even know.
**************************************************************************************** This week's guest is Lucy Brandram, a freelance Facebook & Instagram Ads manager and social media trainer who is focused on helping businesses that have both passion and purpose to scale. She helps clients build an effective business using Facebook & Instagram Ads and organic social media marketing with a particular focus on remaining sustainable.
**************************************************************************************** Keen to j
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
11 Nov 2022
#10 White labelling for an agency: is it ever worth it?
00:19:46
In the freelance ads club, we often have agencies approach us with opportunities for contracts and looking for talent.
Not all freelance ads managers have white labelled for agencies before, or unfortunately, they've heard some dubious things, or they've had negative experiences themselves.
In this episode I wanted to share some of my experiences of what it's been like white labelling for agencies, the pros and the cons, and also some things I've managed to avoid, and how I've managed to do that as well.
Hopefully, if you're an ads manager who hasn't freelanced or white labelled for an agency before or has had a negative experience, you'll find this episode useful for the future and see it as an opportunity as part of your overall business offer.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
18 Nov 2022
#11 How to 'just' knock up a quiz for your next client, with Kylie Lang
00:45:47
This week I am talking all about quizzes, and I've invited a special guest, The Quiz Queen herself Kylie Lang to share some home truths on how much goes into a successful quiz.
What do you need to think about to write a quality quiz?
What pitfalls to avoid?
How can quizzes help drive leads if done well?
(Spoiler - writing the questions never comes first! )
I first met Kylie as a client, and I saw first-hand the power that ads have, when they promote quizzes for business.
More and more businesses are investigating using quizzes as a way to build their email lists, and also generate sales, but I'm also hearing that businesses are requesting ads managers to build quizzes for them, which isn't strictly an ad manager's job.
(But we do have many strings to our bows as we all know.)
Listen for how to start, or who to call if a business asks you to 'just' knock up a quiz soon...
............ About Kylie Lang
By blending together creativity, storytelling and writing Kylie gets to help other entrepreneurs connect with their audience and tell their story all through the power of a Quiz Funnel. She is technically a Quiz Funnel Strategist, but perhaps you’ve never heard of one of them before. In plain speak, she creates, designs, and builds quiz lead magnets and quiz funnels to help clients bring in leads by the bucketload without lifting a finger.
Kylie spent her childhood writing creative stories, putting on plays in the lounge on a Sunday afternoon and also studied at the Royal College of Music.
Please find below the links and resources highlighted in today's podcast by Kylie:
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
25 Nov 2022
#12 The secret no-one tells you about niching
00:15:39
Today, I'm talking about the secret no one told me about niching. And it's probably not what you expect.
Now, the thing that has prompted me to talk about this today is finding my first-ever business card for White Bee Digital. It honestly looks so amateur now, but it's a good lesson. Everyone starts somewhere. And the thing that struck me most was not my old DIY branding, which I knocked up on Canva, which looks horrendous. But that I was calling myself. Aggie Meroni, Digital Marketing Consultant (and that was only 2 and half years ago).
That is so different from what I do now, how others see me and what prompted me to record this episode. Have a listen and see if you agree?
Please click HERE if you are an agency or a brand and I can help.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
02 Dec 2022
#13 How I generate leads for my business NOW
00:26:42
In today's episode, I'm going to be talking about how I generate leads for my business. It's probably the thing I'm asked the most in my DMs.
Whilst there's no magic formula and everyone has different methods and personalities, it may spark some new ideas of things to try next.
If you enjoy this episode, don't forget to subscribe so you never miss another one.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
09 Dec 2022
#14 Do you have what it takes to handle pricing objections?
00:16:07
Today I am talking about how I deal with pricing objections.
I don't receive them too often but one I got out of the blue made me reflect on why it happened and the processes I have in place that usually stop it from happening.
Hopefully, this episode will be useful if you face the same situation I found myself in and it will give you some tools on how to handle them or avoid them entirely!
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
16 Dec 2022
#15 How to brief ad creatives to a designer with Rachael Nichols
00:45:00
Hello, welcome to episode 15 of the freelance Ads Club Podcast. Today I'm joined by Rachael Nichols, who is the Founder, Artistic Director and generally all-round amazing designer who's behind my website.
Today we're going to be talking about what you need to think about when you're briefing a designer with your ad creative. It's become very apparent, that creative drives ad performance. And now more than ever, designers are becoming more and more involved in the actual ad creatives.
As freelancers, some of us are in charge of the ad creative for our clients, but others work with designers who create the ads to a design brief. I've had so many questions about what I include in my design briefs and how I get over any miscommunications, so I thought, why not just bring in an expert, a designer that I've worked with in the past to talk this all through? So listen in and see what Rachael had to say.
Rachael is a Graphic Designer, Illustrator & Inventor of great ideas, and has serviced a variety of clients from both a consumer and B2B background, including Aggie & the White Bee Digital's team.
After spending her childhood glued to a pencil and sketchbook, Rach channelled her passion for creativity into design. As a graphic designer, she has a knack for intuitive discoveries and turning them into visual assets, bringing concepts to life. For the past 8.5 years, Rach has worked for a number of award-winning PR, advertising and creative agencies, working with a range of clients from small businesses to international brands. She is also skilled at a range of digital disciplines including web design, hand-coded HTML email, social assets and animation. Her superpowers are being razor focussed on tight deadlines, working really well under pressure and quickly adapting to specific client needs.
If you want to contact Rachael please take a look at:
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
30 Dec 2022
#17 Life after Facebook Ads with Amanda Perry
00:45:11
Welcome to Episode 17, of the Freelance Ads Club Podcast. Today, I am joined by Amanda Perry, the serial entrepreneur and former owner of Soup Agency.
I invited Amanda on the podcast because she has had such a varied career. And I just thought as ads managers, most of us can relate because not everyone starts their careers as an ads manager.
I wanted to understand what Amanda's other businesses were, what she learned from all of those different business models, and also when she knew that it was time to try something new.
We all know, careers chop and change. They're squiggly, and sometimes they don't serve you anymore. It's good to know when to persevere, and when it's time to move on. This is what I gained from Amanda in this episode, and so much more, on finding her happy.
To contact Amanda directly either jump on her website: www.amandaperry.co.uk, or follow her @amandaperry
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
06 Jan 2023
#18 Staying visible as a business owner with Facebook Ads Expert, Jon Loomer
00:45:57
Today I am joined by Jon Loomer, one of the leading experts in Facebook advertising. When I first invited Jon on the podcast, I thought that we would probably be talking mostly about Facebook ads, the changes and how that impacts us as ad buyers and our clients.
Whilst we did touch on that, the majority of the conversation was about how you can stay visible as a business owner, and how you have to adapt to changing environments.
Jon is practicing what he preaches and we chatted about launching his Tiktok account, growing it and lessons learnt along the way.
Tune in to listen to what Jon had to say. Find his contact details below if you would like to find out more:
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
23 Dec 2022
#16 Should I be goal setting for 2023?
00:13:25
If you've ever wondered whether you should set goals for your business, in this mini solo episode I discuss the pros and cons of goal setting and why it's not always simple.
Tune in to see whether goal setting will work for you.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
13 Jan 2023
#19 Camera shy? Don't be! with Rosie Parsons
00:37:34
Episode 19 is a good one! And I say that every time I know :)
Today I am joined by Rosie Parsons, THE personal branding photographer. I invited Rosie to come and join me today to talk about the importance of being visible online.
As a freelance ads manager, you are just one person in a very noisy place trying to shout louder than everyone else to get noticed. Having decent photography or visuals, whether graphics or strong products / brands, can really help to get you noticed and to stand out in someone's feed. So in today's episode I am talking to Rosie, and she is sharing her tips on how to get started, how to budget for a branding portfolio, whether you're even ready for one at this point in your business, and what the benefits are.
We also talked about the amazing processes Rosie has in place in her business, as a freelancer herself, and how she helps herself to save time and make things more efficient in running her business. Rosie also shares how she makes sure she gives her clients a VIP experience to clients so they return for more, and recommend her to their network.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
03 Feb 2023
#22 How to spot and avoid non-paying clients with Jon McCulloch
00:40:01
Disclaimer: There were some technical difficulties when recording this episode so please excuse some of the poor quality audio. It's worth persevering through!
This is a tough love episode and the advice Jon shares is invaluable to anyone who runs a business and either is dealing with late-paying or non- paying clients, has endured those clients before or is worried about working with them in the future.
Hopefully, his tips will help you avoid stressful situations in the future.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
20 Jan 2023
#20 3 places to win referrals for your freelance business
00:15:14
Referrals have been key to me building my freelance business and in this episode I talk about how I got the ball rolling. Learn what strategic partnerships I build and how I increase my chance of a glowing referral.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
27 Jan 2023
#21 Why am I changing The Freelance Ads Club?
00:15:57
The free Freelance Ads Club Slack Channel is getting an upgrade.
It's been a valuable resource for many multi-platform ads managers since May 2022 but it could be soooo much more.
Currently, it is difficult to navigate or get to know other members well and this is blocking referrals from happening (NO ONE refers work to someone they don't know and trust, their reputation is on the line after all!)
Listen in to why I want to help more freelancers earn more for their expertise and why the changes are needed to make this happen.
Doors will open for one day ONLY on Wednesday 1st February 2023.
See you on the inside!
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
10 Feb 2023
#23 My membership launch breakdown
00:14:21
Today I chat about the launch of The Freelance Ads Club Membership.
I'm always interested to hear in other people's launches and what went well, what didn't go well and what they learnt.
If you're thinking of launching something, I hope it helps.
If anything surprised you, let me know!
If you want to join the membership next time doors open, click here!
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
17 Feb 2023
# 24 Customer value optimisation and why it matters for ads managers with Jason Chappel
00:44:38
We all know that businesses need to nurture their customers and clients after their first purchase from an ad. Jason shares what data he analyses for his clients to help you spot opportunities and increase the lifetime value of your clients' customers.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
24 Feb 2023
#25 Client churn and how to factor it into your pipeline with Charlotte Sheridan
00:38:19
One day you're at capacity, the next day, 3 of your clients give notice on the same day and you're suddenly in panic mode about replacing them.
In today's episode, Charlotte Sheridan, Founder, The Small Biz Expert, shares why client churn is inevitable and why instead of burying our heads in the sand and being in denial that client relationships will come to an end, forecasting how long they may stay and keeping a constant pipeline to stay fully booked.
Freelancer feast and famine periods are common. Break this cycle after listening to Charlotte share her experience and how she overcomes this within her own business.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
03 Mar 2023
#26 Influencer Marketing: What you need to know with Jessica Audsley
00:44:41
Influencer marketing is going nowhere and as an ads manager, the probability your client has asked if you'll 'find' them an influencer to work for free, is high.
In this chat with Jessica Audsley, Founder, We Have Agency, we talk about what's the latest in the influencer world, what influencers expect from outreach and what you should expect as a freelancer from your clients if influencer management suddenly falls on your to-do list.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
02 Jun 2023
#1 The F*ck Off fund - you got one?
00:14:11
Aggie, the founder of the freelance ads club, shares her journey of discovering the "F*ck off fund" and explains how she incorporated it into her business. She emphasises the benefits of utilizing this fund and strongly advocates other businesses as using it as well 🧐
Have you got a F*ck off fund? 👀
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
09 Jun 2023
#2 Freelancer Spotlight - How to work from anywhere with Danni Osborne
00:38:12
Introducing the first Freelancer Spotlight of Season 2, featuring Danni Osborne, the Founder of DO Digital, Danni is a member of The Freelance Ads Club Membership and an experienced digital e-commerce manager and online marketing specialist.
Having spent the last 18 years working for some of the biggest e-commerce retailers such as NET-A-PORTER and MATCHES, along with smaller start-ups, Danni learned to blend data analysis with fashion aesthetics to create impactful on-brand experiences for her fashion and lifestyle clients.
Tune in to hear how Danni manages to run a thriving business across different time zones and the challenges that involves from both a logistical and client management point of view.
Curious to see if the 'digital nomad' lifestyle is for you? 👀
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
17 Jun 2023
#3 The right way to run your freelance ads business
00:13:57
Aggie, Founder of The Freelance Ads Club Membership, discusses whether there is 'a right way to run a business.👀
Sparked by a previous conversation with a high-profile ads manager, Aggie gives her view on how businesses should be run (spoiler alert... the answer isn't what you think!)🤍
Take a listen - do you agree?✨
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
07 Jul 2023
#5 Freelancer Spotlight - Why you shouldn't overlook your mindset with Franca Cumbo
00:42:49
In this episode, Aggie, the Founder of the Freelance Ads Club Membership, meets with Franca Cumbo - a fellow freelancer and the Founder of Lionstar Social 🤍
In this episode, Franca talks about her business journey and how important working on her mindset has been on growing her business.
Tune in here to hear more.
Having spent 15 years + working with some of the best global brands, Franca decided to take her digital expertise across brand strategy, web experiences and campaigns into her own paid social consultancy, Lionstar Social.
Franca uses her digital marketing experience to help smaller, ambitious brands make a bigger impact. She works with aligned brands who are looking for a marketing partner with passion. Franca specialises in Meta advertising and Google search to combine brand building and performance marketing to introduce good brands to more people.
P.S. Franka recommends to anyone who enjoyed this podcast to take a read of this book - the book expresses how women used mindset coaching to create aligned family and business lives https://amzn.eu/d/9TS8svj 📖📚
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
01 Jul 2023
#4 How I'm preparing for maternity leave (with retainer clients)
00:25:39
Aggie during this episode talks about how she is prepping herself and her retainer clients for her imminent maternity leave ✨
All the blogs she read and podcasts she listened to were by freelancers doing project work. If you have retainer clients, preparing for maternity leave is a whole different ball game.
This is not a 'this is how you should do it' podcast episode. Just an honest account of what the challenges have been so far and what steps have been taken mid-way through her pregnancy.
No doubt a follow-up episode will follow once Aggie is back from maternity leave to go over what worked and what wasn't needed.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
28 Jul 2023
#8 How to nail cold outreach to grow your business with Charlie Williams, Paradigm Media
00:39:38
One of my most frequently asked questions is how to win clients from cold outreach.
It's not something I do so, I called the only person I know who has grown his agency quickly in a year by learning the skills to implement a cold outreach strategy effectively.
In this episode, Charlie explains how his dropshipping side hustle, while playing football in Australia, became his new obsession. Soon after discovering eCommerce, it became Charlie's passion and he quit football. The rest is history.
Charlie speaks about working for different agencies, then taking the leap to start his business Paradigm Media. The business has gone from strength to strength in less than a year, now standing at a team of 3 people and growing. 🙌
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
14 Jul 2023
#6 Freelancer Spotlight - One year on as a freelancer, how it's gone with SJ Thomson
00:38:53
The first year as a freelancer can be a rocky ride. Tune in to listen to SJ Thomson's freelance experience as her business turns one.
SJ shares her biggest lessons and biggest surprises since taking the leap as a freelancer.
Tune in to hear all about it!
SJ Thomson is a Social Media and Digital Marketing Consultant with over a decade of experience working at brands like NET-A-PORTER and Covent Garden. SJ specialises in supporting brands to achieve their objective through creative storytelling, actionable insights and an empowering environment.
Email: Hello@SJThomson.com Instagram: @SJ.Thomson
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
21 Jul 2023
#7 Freelancer Spotlight - The freelance juggle and managing client boundaries with Lianne Harris
00:30:04
One of the perks of freelance life? Total freedom over your schedule!
Whether you like to jet off to different time zones or have caring responsibilities you need to work around, freelancing can make it possible to earn a decent living on your own terms.
In this episode, Lianne Harris, Founder, Pinned Social, discusses how she manages her client work around her other responsibilities and some tricky client situations that taught her lessons in how to enforce boundaries.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
04 Aug 2023
#9 Never get stuck marketing yourself again with Georgia Williams from Ray of Social
00:35:18
One of the most common reasons that freelancers drop their own marketing?
They don't know what to post!
In this week's episode, I am joined by Georgia Williams, Ray of Social, to talk about all things content and why having a clear strategy is important to never run out of ideas.
Georgia has worked in social media marketing for the last 10 years both in-house and agency side. She now owns her freelance business "Ray of Social" creating content for people who provide a service. Her aim is to inspire brands with faff free content ideas enabling them to sell their service & show up proudly as themselves.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
11 Aug 2023
#10 Application Funnels 101 with Alice Bjorkstrand
01:04:08
If you're a lead gen ads manager, you're probably aware of application funnels. If you're more ecomm, they may not be as familiar.
If you have a client application process for your own freelance business, it would probably make sense to brush up on this strategy to help you with your own pipeline.
In today's episode, Alice Bjorkstrand, Meta Ads Manager and Funnel Strategist, does a deep dive into application funnels. Learn:
What they are
When to use them for your own business
When a client is ready to use them for their business
What makes a successful funnel
The common pitfalls
Lessons learned
If you're looking for a way to streamline your lead generation and automate more of the process, you'll find this episode really useful.
About our guest:
Alice Bjorkstrand is the founder of Alice Bjorkstrand Limited and is an experienced Meta Ads Manager and Funnel Strategist, supporting coaches, creatives and service providers to create automated strategies to increase their impact and revenue.
*************************************************************************** Keen to join the The Freelance Ads Club Membership? Join our waitlist here.
To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.
We have two free resources to help you in your freelance ads journey:
The Freelance Ads Club Client Onboarding Trello - instant access here.
If you're looking for inspiration on how to support businesses of different sizes or to increase your income streams, check our the Trello below which includes 18 ideas for services to offer your clients.
The Freelance Ads Club Offers Matrix™ - get inspired here.
If you're an agency owner, struggling to hire for your client projects, you can access our member directory with all of our current highly trained ads managers here: https://thefreelanceadsclub.com/
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