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DateTitreDurée
12 May 2023EP 52: Working Smarter NOT Harder with Michelle Elston01:21:29

Shannon and Lyndsay chat with Michelle Elston about how to work smarter not harder on your farm. Michelle is someone that both Lyndsay and Shannon have consulted with. They will discuss:

  • Transplanting and what technique Michelle has found to be the most efficient
  • Harvesting and post harvesting
  • Bouquet making and consistency
  • Tools and supplies that are used

Show Michelle a little dirtbag love and give them a follow online @‌rootscutflowerfarm or visit her website https://www.rootsflowerfarm.com.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

20 Dec 2024EP 137: The Journey of a Chrysanthemum Grower Brian Kanotz of King's Mums01:21:58

Lyndsay and Shannon welcome Brian Kanotz from Kings Mums. Brian, with over 20 years of professional growing experience, shares his journey from childhood farming to owning Kings Mums with his wife, Sheila. The discussion covers the challenges and transformations within the floral industry, emphasizing the importance of adapting growing techniques to different climates and the value of heirloom plants. Lyndsay and Shannon resonate with Brian's insights, sharing their own farming experiences and the impact of weather on crops, providing inspiration and practical strategies for growers.

Learn more about todays guest: Website, Facebook, Instagram

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm


28 Feb 2025EP 151: Is your perfectionism holding you back?00:35:58

Lyndsay and Shannon delve into the topic of perfectionism and its impact on their industry. They share personal stories and challenges, emphasizing how the quest for perfection can hinder creativity, productivity, and joy. They discuss the emotional toll, including stress and burnout, and offer practical tips for overcoming perfectionist tendencies. The episode encourages listeners to embrace imperfection, focus on progress, and foster a supportive work environment. Lyndsay and Shannon conclude with a light-hearted reminder to engage with the podcast community and appreciate the beauty of imperfection.

Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

09 Feb 2024EP 92 : Master Growing in a High Tunnel with Tracey & Matt Parriman00:47:26

Shannon and Lyndsay are chatting with Tracey & Matt Parriman this week about how they use their high tunnels. They are going to share with you how and why they heat their high tunnels to make their growing season last longer. They share the pros, cons and everything in between. They will talk about how they flip the beds and what they are growing and how. Is it worth managing a heated high tunnel in the winter? They talk about why it is for them.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

16 Dec 2022EP 31: Full time hustle, Wranglin' kiddos, and Starting over00:30:32

We are back with another Spill the Dirt episode! You asked, we are answering! Join us as we talk about how we worked full time jobs and still grew our business, farming with young kids, and what to look for in a farm if you are starting over.

Want us to answer your question? Follow us over on instagram @dirtonflowers and submit your question on Sundays!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

21 Jun 2024EP 111: Blooming Beyond Borders: A Conversation with Canadian Flower Farmer Janis Smith-Harris01:04:41

Lyndsay and Shannon chat with Janis Smith-Harris, a Canadian cut flower farmer from Harris Flower Farm in Saint Thomas, Ontario. Janis shares her journey from being an optician to becoming a full-time flower farmer, detailing the growth of her farm to nearly six acres. They discuss the challenges of weed control, the use of mechanized equipment, and innovative planting methods. Janis also highlights the importance of community and representation within the Association of Specialty Cut Flower Growers (ASCFG) for Canadian growers. The episode offers valuable insights and practical tips for flower farming enthusiasts.

Learn more about Harris Flower Farm by checking out her website and social media:

Website

Facebook

Instagram

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

20 Sep 2024EP 124: Spillin' the Dirt: From Date Nights to CSA Bouquets00:54:46

Lyndsay and Shannon share experiences with flower workshops, date nights on the farm, and managing a Community Supported Agriculture (CSA) program. She recounts a joyful date night event where couples dressed up, despite some arriving casually. They discuss handling event cancellations by rescheduling or offering vouchers. They explain the logistics of managing glue guns during workshops, emphasizing quality tools and resource sharing. Finally, outlining the process for preparing CSA bouquets, focusing on freshness and variety to delight members. Their enthusiasm highlights the importance of community and connection in her floral business.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

28 Mar 2025EP 159: Understanding Agritourism Law with Attorney Robert Barga00:54:59

Lyndsay and Shannon welcome attorney Robert Braga, to explore the legal intricacies of running a flower farm with a focus on agritourism. They discuss the importance of understanding local regulations, ensuring proper signage, and maintaining ADA compliance to protect against liability. Robert emphasizes the need for appropriate insurance, waivers, and contracts to safeguard farm operations. The conversation also highlights the value of having a knowledgeable legal advisor to navigate challenges and enhance the visitor experience. The episode serves as a comprehensive guide for aspiring agritourism operators.

Learn more about the guest: Instagram, Email and Website

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

30 Aug 2024EP 121: Don't Let "Dream Destroying Deborah" Hold You Back: Embrace Your Marigolds!00:48:27

Shannon and Lyndsay revisit their popular episode "Finding Your Marigold," inspired by Jennifer Gonzales' article. They discuss the importance of surrounding oneself with positive, supportive people ("marigolds") and avoiding negative influences ("walnut"). They share humorous examples of negative influences like "No Money Nancy" and "Playing with Flowers Pam." The hosts also introduce their new membership program, "Dirt on Flowers Insiders," offering resources, accountability, and community support for flower farmers. They encourage listeners to reflect on their support systems and strive for a positive environment.

Link from this episode-Finding Your Marigold

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

04 Nov 2023EP 78: A Message from the Heart00:09:16

Lyndsay and Shannon are dropping in to give you a little personal update. If you are driving or just not in a good headspace to hear heavy news please skip this and come back to it at a better time. A few months ago Lyndsay found a lump in one of her breast and has since been diagnosed with breast cancer. They wanted to come on and give you an update and thank you for the support. . They will continue to update on this journey when found appropriate. They will be continuing the podcast as normal but are just asking for some grace and that it might be more Shannon at times as Lyndsay is trying to balance something already so unpredictable. Again they thank you and are so appreciative for each and everyone of you.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

24 Jan 2025EP 142: The Dirt on Celosia with Michelle Elston01:14:27

Lyndsay and Shannon welcome guest Michelle from Roots Cut Flower Farm to discuss the realities of flower farming. They share their experiences with weather challenges, particularly snow, and delve into the logistics of farm management. The conversation highlights the importance of understanding market demands and growing conditions, focusing on celosia as a staple crop. Michelle shares her expertise on seed saving, succession planting, and the significance of soil health. The episode emphasizes community support, knowledge-sharing, and continuous learning to achieve successful and sustainable flower farming operations.

Learn more about our guest: Website, Instagram, Facebook

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

24 Nov 2023EP 81: Turkey Day Gratitude00:39:11

Lyndsay and Shannon are sharing with you what they are grateful for and how they continue to learn and grow. They share how they can even be grateful for the hard times like tulip gate 2023. Big things little things they share from being grateful for this community all the way to being grateful for having a cozy home.

Bloom Hill Farm is launching their Dahlia Masterclass all about dahlia tuber splitting and storage! Learn more at www.bloomhillfarm.com/learn - the course launches November 22nd!

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

05 Aug 2022EP 12: Avoiding the Comparison Trap00:36:14

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on our favorite tips for avoiding the dreaded comparison trap.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

01 Jul 2022EP 7: The Dirt on Running a Profitable You Pick00:50:20

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on running a You Pick Event on your flower farm. Lyndsay and Shannon will talk about their tips, tricks and things to consider when venturing into this fun and profitable arm of your business!

Download our Free Guide to our Favorite You Pick Flower Varieties HERE! This guide lists out our favorite, tried and true, customer favorite you pick flower varieties that you can use in your own You Pick operation.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

30 Sep 2022EP 20: Dirtbag Deep Dive - One on One Coaching00:35:16

On today's episode, we are coaching up one of our Dirtbag listeners on our first EVER live coaching call! Join us as we talk all things time management with Alexis Sheffield of Wild Roots Flower Farm in Harrodsburg, Kentucky.

Want to get a chance to have a live coaching call on air? Leave us a review! We will be picking one person a month for a live coaching session.

Did you love today's episode?

  1. Take a screenshot and share in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm letter and become a Dirt on Flowers insider!

23 Jun 2023EP 58 : Filling the gap month - Our most valuable crops & more!00:36:45

Shannon and Lyndsay are answering the questions asked by you. They will discuss what they grow to fill the gap in May and June. What their favorite direct seeders are and they will talk both planter and seeds. Have you had trouble with pest? They will talk what they do to keep plants looking healthy and what their most valuable annual crop is.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

15 Nov 2024EP 132: The evolution of Sunny Meadows Flower Farm with Gretel Adams01:14:21

Lyndsay and Shannon chat with Gretel Adams, co-owner of Sunny Meadows Flower Farm in Columbus, Ohio. They discuss the realities of flower farming, especially during the holiday season. Gretel shares her journey from growing vegetables to focusing solely on flowers, the importance of community and mentorship, and the challenges of scaling operations. The conversation highlights the emotional and physical demands of farming, the impact of external factors like elections, and the significance of self-care and work-life balance in the industry.

Learn more about our guest: Sunny Meadows Dahlia Sale , Facebook, and Instagram

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

22 Jul 2022EP 10: Full-time leap, time is money and how to keep your head above water.00:35:47

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm for a fun new episode format - our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. We will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about favorite efficiency hacks, what our average work week looks like, keeping the motivation, and when we were ready to quit our 9-5 jobs.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

18 Oct 2024EP 128: How Mistakes Shape Our Flower Farming Journey00:46:51

Lyndsay and Shannon dive into the realities of flower farming. They discuss the challenges of dealing with unexpected frosts, the emotional ups and downs of the season, and the importance of learning from mistakes. The conversation highlights the significance of data collection, adopting a CEO mindset, and finding joy in foundational tasks. They also touch on the impact of social media on perceptions of success and emphasize the value of gratitude and reflection on personal growth throughout their farming journey.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

11 Aug 2023EP 65: Burnout, Books and Hiring your first employee00:48:27

Shannon and Lyndsay are answering the questions asked by listeners every Sunday on Instagram. They will share their three favorite books. How they hired their first employees and how the employees can be an asset to your farm. Burnout is real and they discuss the ways to combat that feeling and how they take care of themselves. They talk how to be more efficient and how they learned about growing flowers.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

08 Nov 2024EP 131: Discover the Insiders: Learn How You Can Benefit From Joining00:31:17

Lyndsay and Shannon discuss how "The Insiders," launched nearly two years ago. They share insights on flower farming and the supportive environment within the community. The insiders' platform offers a variety of resources, including checklists, marketing templates, and growing information, catering to both new and experienced flower farmers. Lyndsay and Shannon emphasize the value of the community in providing support, fostering connections, and enhancing farming businesses. They encourage listeners to join the insiders to benefit from the wealth of resources and a nurturing network.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

17 Jun 2022EP 5: The Dirt on Ranunculus and Anemone00:46:55

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to talk all things ranunculus and anemone production on their farms!

In this episode, we talk about:

  • How we grow both ranunculus and anemone on our farm
  • Soaking and pre-sprouting processes
  • When and how we plant our corms
  • Ordering and sourcing
  • Saving corms? Is it worth it and how to
  • Growing them in the greenhouse
  • Pest and disease management
  • When to harvest

Most importantly, why you NEED ranunculus and anemone on your cut flower farm!

Did you love today's episode?

  1. Take a screenshot and share in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

19 Aug 2022EP 14: Growing your email list and selling to florists00:36:57

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm for a fun new episode format - our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. Every month, we will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about pricing your flowers, building an email list, and growing your local following.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

10 Jun 2022EP 4: Finding your target market - which sales outlet is right for you?00:42:56

Join Lyndsay of Wildroot Flower Co. and Shannon of Bloom Hill Farm to dig the dirt on how to find your target market and speak directly to them!

What sales outlets are right for you and your flower farm? We will discuss the pros and cons of various types of sales outlets and give you some inspiration and insight into finding the perfect target market for YOU!

Did you love today's episode?

  1. Take a screenshot and share in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

23 Aug 2024EP 120: Spillin' the Dirt on Lisianthus00:38:49

This week Lyndsay and Shannon delve into their flower farming experiences, focusing on Lisianthus, affectionately called "Lizzie." They share personal stories, highlighting the joys and challenges of running a flower business. The discussion covers favorite and less desirable Lisianthus varieties, emphasizing customer preferences and profitability. They also touch on essential logistics like seed starting and plant care. The episode is filled with humor and camaraderie, reflecting their shared passion for flower farming and encouraging listeners to engage and grow their own Lisianthus.

Link discussed in this weeks episode: Bloom Groups, Demystified

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

02 Jun 2023EP 55: Getting Unstuck and Too Many Flower Farms?00:30:36

Shannon and Lyndsay are spilling the dirt on questions asked by you. Here are the questions they will be answering to help your business grow:

  • Do you ever feel trapped by your business?
  • How many flower farms is too many in a small country town?
  • How do I pay for employees and still pay myself?
  • What do you use for health insurance?

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

19 Apr 2024EP 102: Mental Prep - Forcing Tulips and Endless House chores00:30:00

In this podcast episode, Lyndsay and Shannon discuss the mental and logistical preparations for the upcoming growing season. They explore the excitement and concerns associated with making large flower orders, managing farm changes, and the financial implications of their investments. Lyndsay talks about adapting her farm operations due to health reasons and a team member's maternity leave, while Shannon anticipates the help of H-2A workers. They also touch on the nuances of forcing tulips and the balance between farm life and home cleanliness, offering practical advice like a tip for keeping snapdragons straight in the cooler. Their conversation underscores the importance of flexibility and adaptability in flower farming.

Looking for the link discussed in this weeks episode just click here for the tulip workshop.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

24 Mar 2023EP 45: Creating a Successful Launch with Kalin Sheick01:05:19

Shannon and Lyndsay host special guest Kalin Sheick of Sweetwater Floral. Creating a successful launch takes many steps and lots of time. They discuss how they have learned from launches failing and how to make them better even when successful. You will learn that perceived confidence and value are what will help you grow in all areas of your business.

https://www.sweetwaterfloral.com/

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

08 Sep 2023EP 69: Creating your Roadmap to $100K - Managing Expenses (Part 2)00:53:55

Shannon and Lyndsay are digging into how they keep track of expenses and why it is so beneficial. Don't know what you should be tracking? They break it down into four categories-variable, fixed, intermittent, and discretionary. They will explain COG's which is cost of goods. They break down how to budget or plan for an employee and their wage.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

18 Apr 2025EP 165: Spilling the Dirt on Coolers00:49:28

Lyndsay and Shannon dive into the crucial topic of flower coolers. They discuss the significant benefits of having a cooler on a flower farm, such as reducing stress, improving flower quality, and allowing for better scheduling of harvesting and arranging. They explore various types of coolers, including beverage coolers, converted residential fridges, and commercial walk-in coolers, sharing their pros and cons. Practical advice on insulation, temperature, and humidity control is provided, emphasizing the importance of investing in a cooler for a more efficient flower farming operation.

If you’re ready to stop hoping for good roses and start growing them, visit heirloomroses.com and use code DIRTONFLOWERS for 20% off all roses now through 12/31/25.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

26 May 2023EP 54: Making the Most of Your Land with Joanna Webb00:40:38

Shannon and Lyndsay are getting all the details on how Joanna Webb from Three Little Buds efficiently grows on just 1/5 of an acre successfully. She shares how she succession plants how she sets up her fields and the irrigation that she uses. You will learn her biggest lesson and what advice she would give to listeners that are in her shoes.

https://www.threelittlebudsflowers.com or follow her on instagram @threelittlebudsflowers

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

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  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

04 Nov 2022EP 25: Crop plans, Under-cutters and CSA sales00:41:02

Welcome to our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. Every month, we will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about what flowers to grow when getting started, growing your CSA and how to deal with undercutting on pricing.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

15 Dec 2023EP 84: The importance of a weekly newsletter00:57:53

Lyndsay and Shannon are giving you three steps to create a newsletter this week:

  1. Sign up for an email marketing platform- Mailchimp, Flodesk, Constant contact
  2. Start building your email list
  3. Create your first newsletter.

They go into each of these steps with detail of how they did it and lots of tips and tricks to make it easier. Writing a newsletter doesn't have to be this big scary thing. You just need the tools to make it easier to create a better connection with your customers.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm


20 Oct 2023EP 75: Target Market Series: Weddings00:46:37

Shannon and Lyndsay are starting a series on the different types of target markets. This week they are discussing the pros and the cons of weddings. They share the different types of weddings and what they each do on their own farms. They share how to make the most money and why they only do weddings during the growing season.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

14 Feb 2025EP 147: Farming: Where Flowers Bloom, Self-Care Dies?00:43:33

Lyndsay and Shannon discuss the challenges and realities of flower farming. They emphasize the importance of self-care, setting boundaries, and managing stress, especially during busy seasons like Valentine's Day. Lyndsay shares her routine of yoga and running, while Shannon highlights the benefits of disconnecting from technology with phone-free Sundays. They also stress the necessity of asking for help and prioritizing personal well-being. The episode aims to inspire listeners to find balance and joy in their farming journey while debunking romanticized notions of the profession.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

29 Mar 2024EP 99 : Aunt Willie's Wild Flowers with Linda Doan01:05:49

Lyndsay and Shannon discuss the intricacies of flower farming with special guest Linda Doan. They share their personal journeys, the challenges of maintaining a work-life balance, and the empowerment they feel as business owners. Linda recounts her romantic start with her husband in the flower farming business and introduces listeners to their farm's local traditions, such as the Thanksgiving pumpkin roll. The episode also delves into the customer demographics, the picturesque setting of Linda's farm, and the various ways they sell flowers, including CSA programs, workshops, and hosting weddings. The conversation highlights the importance of marketing, profitability, and the joy found in farming, concluding with Linda's advice for new farmers to have fun and enjoy their work.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

17 May 2024EP 106: Workshop Series (Part 2 Pricing Strategies)00:32:09

In this podcast episode, Lyndsay and Shannon, share their expertise on pricing strategies for farm workshops and events. They discuss cost-plus, hourly-based, and value-based pricing models, emphasizing the importance of planning and not underpricing. They explore targeting different audiences, like men for Mother's Day events, and adjusting marketing strategies accordingly. They also cover the comprehensive costs involved in running workshops. The episode is packed with practical advice, encouraging farmers to stay curious, monitor customer experiences, and brainstorm innovative event ideas. The next episode promises to tackle the critical aspect of marketing workshops.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

01 Sep 2023EP 68: Creating your Roadmap to $100k (Part 1)00:50:00

Shannon and Lyndsay break down how to create a road map to 100K or whatever goal number you choose to make. They share step-by-step how they use a Google sheet document to help them goal plan for the future. Below, you will find the Google sheet they use as they share how they use it and how to make your business work for you. Two things you'll want to start with:

1.) Get an accounting software or use a simple expenses and revenues spreadsheet.

2.) Create a weekly accounting time block that forces you to reconcile and have up to date information.

Here is the Google Sheet you want to follow along while listening to this episode: FREE DOWNLOAD

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

22 Sep 2023EP 71: Farming with your Partner with Shannon and Judd00:46:37

Shannon host Judd (her husband) on this weeks podcast. They share the top three tips they would give when it comes to farming with a partner. They talk how they have learned to communicate better and why it is so important when farming with a spouse. What it sometimes looks like as working off the farm taking care of the kids and keeping up with the house. Its not always 50/50 and that is okay. Its not always going to be perfect but that is part of farming.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm


19 May 2022EP 1: Let's get the Dirt on Flowers!00:30:30

Join Lyndsay of Wildroot Flower Co. and Shannon of Bloom Hill Farm for the first episode of the Dirt on Flowers! Learn more about them, their farms, and their vision for the podcast.

You can download our list of 10 Things we Wish we had known in year one here.

Did you love today's episode?

  1. Take a screenshot and share in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

15 Jul 2022EP 9: The Dirt on Flower CSA's00:42:40

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on Flower CSA's and why you should be adding them to your farm now! Lyndsay and Shannon will talk about their tips, tricks and things to consider when starting and managing a flower CSA/subscription on your farm.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

04 Aug 2023EP 64: Industry Update: The state of Bulb Harvest in Holland with Jeroen Menkveld of Netherland Bulb00:37:26

Shannon and Lyndsay welcome Jeroen Menkveld to give an update on the tulip bulbs and what to expect in the coming weeks. He shares what can cause poor harvest and how to prepare if there are substitutions that have to happen. He helps ease your mind and gives lots of tips on how to make the best of the situation if there are shortages.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

29 Sep 2023EP 72: Fall tasks on the farm00:46:22

Shannon and Lyndsay are sharing with you this week 10 things that they will be doing over the next couple weeks/months to prepare for winter and spring. They talk planting, dividing, soil test harvesting seeds and so much more. As winter approaches they will help you feel more prepared and help keep you on track for next year.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

02 Dec 2022EP 29: The Dirt on Employees00:44:25

Join Lyndsay and Shannon as they discuss everything they have learned about having employees on their farms. In this episode, we will deep dive into how to know when you're ready, how to prepare yourself and how to find the good ones. This is Part 1 of a two part series so don't miss next weeks Part 2 where our employees join us on the podcast!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

31 Jan 2025EP 143: The Dirt on Peonies with Dave Dowling00:55:22

In the final episode of January crop deep dive series, hosts Lyndsay and Shannon are joined by guest expert Dave Dowling to discuss peonies. Reflecting on previous episodes about tulips and sunflowers, they acknowledge the importance of specialty crops. Dave shares his expertise on peonies, addressing the high volume of listener questions on the topic. He also announces his retirement but confirms he will remain active in the industry through speaking engagements. The episode offers valuable insights and strategies for flower farmers, particularly those interested in peony cultivation.

Learn more about our guest Dave Dowling: Email sign up, Instagram, Website

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

07 Jul 2023EP:60 The Evolution of a Flower Business with Connie Homerick of the Ohio Flower Collective00:52:38

Shannon and Lyndsay interview Connie Homerick of Ohio Flower Collective. Connie shares her journey and how she got where she is today. She first owned a traditional florist shop, farmed and is now running her own collective. She walks you through what it is like to be a collective and how it works. She shares what she hopes the future holds and some of her biggest lessons.

https://www.ohiocutflowercollective.com

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

03 Nov 2023EP 77: Wedding Design with Tara Fodor of Farmhouse Blooms00:51:37

Shannon and Lyndsay welcome Tara Fodor of Farmhouse Bloom. Tara is going to share how her business has evolved over the years and how she is making the business work for her. She shares some tips on the best way to start wedding work if you are thinking about going that direction. She shares how she typically prices wedding work and how to take the fear out of being priced "too high". As they end the podcast she will share a horror story and some final tips on what she always has in her wedding go bag.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

12 Aug 2022EP 13: ASCFG Rooted and Reconnected Conference Recap00:28:57

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to dig the dirt on our takeaways and lessons learned from attending the ASCFG Rooted and Reconnected Conference in Boston, Massachusetts.

Interested in joining the ASCFG? Head over to their membership page by clicking here!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

03 Jan 2025EP 139: Interview with Linda D'Arco from Ampersand Bulb Co.00:59:26

Lyndsay and Shannon discuss their recent wreath workshops, navigating weather challenges and vendor communication issues. They introduce Linda D'Arco from Ampersand Bulb Co., who shares insights into the complexities of the bulb industry, particularly tulips. Linda explains the bulb procurement process, including sourcing from the Netherlands, dealing with market demand, and managing quality issues. The conversation highlights the importance of adaptability, strong supplier relationships, and educating customers about the intricacies of bulb farming. The episode aims to inform and support flower farmers and enthusiasts.

Check out our guest: Website, Instagram, Facebook

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

10 Jan 2025EP 140: Growing Lisianthus with Dave Dowling00:50:14

Lyndsay and Shannon, co-hosts from Wildflower Company and Bloom Hill Farm, welcome expert guest Dave Dowling to discuss the cultivation of Lisianthus. They explore various aspects of growing this popular flower, including the benefits of high tunnels versus field planting, seed starting versus buying plugs, and tips for ensuring healthy plants. Dave shares his extensive knowledge, emphasizing the flower's long vase life, profitability, and the importance of quality and consistency in flower farming. The episode aims to provide actionable strategies for both novice and experienced growers.

Learn more about our guest: Website, Instagram

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm


05 May 2023EP 51: Year 1- The Good, the Bad, and the Ugly00:48:45

Shannon and Lyndsay share what the first year as a flower farmer looked like for them. It's all about what there wins were and what they didn't work. They also fill you in on the size of their operations, what they grew, sales outlets, what they spent in the first year and much more.

*It's the last day to join the insiders. It is a month you don't want to miss. Click the link below. You will not regret it!

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

06 Jan 2023EP 34: The Dirt on Flowers Insiders00:29:34

Lyndsay and Shannon talk about everything you need to know about their new membership group - The Dirt on Flowers Insiders. Who it is for, what you get when you sign up and more!

We are opening the doors on January 30th! To learn more about The Dirt on Flowers Insiders, head to our website and claim your spot on the waitlist!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

28 Jul 2023EP 63: Navigating the Early Years of Business with Ben Hanna - Heirloom Roses00:55:27

Shannon and Lyndsay welcome Ben Hanna of Heirloom Roses this week. Learn how Ben has taken Heirloom Roses to the next level and how he manages to separate work and his outside life to have a healthy balance. They talk important qualities of a business owner and what he thinks the future holds for our industry.

Check out Heirloom Roses @ https://heirloomroses.com or find them on Instagram @heirloomroses

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

08 Mar 2024EP 96 : 6 Symptoms of Fear in Flower Farming01:05:28

Lyndsay and Shannon engage in a heartfelt discussion about the role of fear in their lives as flower farmers and business owners. They explore the different ways fear manifests, from the pressures of social media and comparison to the challenges of decision-making and the impact of fear on their actions. They share personal stories, including the concept of analysis paralysis, discussion of imposter syndrome and the pressure to downplay achievements. The episode concludes with an invitation to their audience to share struggles and join their supportive community.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

13 Sep 2024EP 123: From Engineer to Crops: Andrea McAdow's Path to Building a Thriving Farm Business in Arizona00:42:17

Lyndsay and Shannon respectively, engage in a vibrant discussion with Andrea McAdow of Rosebird Farms. Andrea shares her journey from civil engineering to farming in the Sabat Mountains of Arizona. She details the challenges of farming in a harsh climate, her business strategies, and the cooperative storefront she runs. The conversation covers soil management, favorite farming tools, and advice for new farmers. The episode concludes with Andrea inviting listeners to connect with her and visit her farm, emphasizing community support in the farming industry.

Learn more about this episodes guest by checking out Rosebird Farms website, Instagram or Facebook.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

14 Jun 2024EP 110: 7 Characteristics of a Resilient Farmer00:57:46

Lyndsay and Shannon discuss the challenges of flower farming, emphasizing the importance of resilience. They share insights on coping with weather impacts, the need for nutritious meals, and building inner strength. Key tips include acceptance, optimism, and taking responsibility for one's life. They highlight the value of community support, sharing a heartwarming story of a generous donation during tough times. Lindsay and Shannon encourage maintaining a positive attitude, finding humor in adversity, and invite listeners to join their community for exclusive content and support.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

07 Jun 2024EP 109: Our Q1-ish Reviews01:05:38

This week Lyndsay and Shannon share the gritty realities of flower farming. They discuss the intense challenges faced during the first quarter, from staffing changes and overwhelming workloads to weather impacts on crops. Lyndsay talks about her recovery from surgery amid farm duties, while Shannon describes the hurdles of farm expansion and unpredictable weather. They delve into issues with tulips and ranunculus, including weather effects, marketing strategies, and pest infestations, and explore solutions like soil replacement and fungicides. Additionally, Lyndsay recounts a distressing encounter with mites in her chicken coop, but also celebrates the success of her tulip pick and the benefits of hiring new staff. The episode concludes with a look at summer plans, farm visibility, and a call for listener engagement, reflecting the resilience and adaptability required in the farming industry.


If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

21 Mar 2025EP 157: A Day in the Life of00:42:05

Lyndsay and Shannon discuss their daily routines as flower farmers. They emphasize the importance of structured planning to manage the unpredictable nature of farming. Both value quiet morning rituals to set daily priorities. They highlight effective employee management, balancing personal and professional tasks, and the significance of financial tracking. The episode offers practical strategies for time management, communication, and self-care, providing listeners with a candid look at the challenges and rewards of flower farming.

Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

26 Jul 2024EP 116:Spill the dirt- Harvest timing & efficiencies00:42:11

Lyndsay and Shannon discuss the challenges of running flower farms in early July. They tackle the pressures of summer heat, irrigation, and wedding bookings. Lyndsay shares her journey of prioritizing well-being by reducing her workload for her upcoming wedding. Shannon talks about managing a new property and hosting a "u-pick" event. They emphasize setting boundaries, managing expectations, and the realities of farming. The episode also includes a segment addressing listener questions on harvesting techniques and efficient farming practices.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

13 Oct 2023EP 74: Spill the Dirt - Marketing00:52:42

Shannon and Lyndsay are answering questions that you have asked focused around marketing. They will share how to market for an event. The best ways to get more established in a new town with not customer base. How they come up with content for their emails subscribers and how to balance social media posts.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

17 Nov 2023EP 80 : Target Market Series: Flower CSA00:47:34

Lyndsay and Shannon talking all the pros and cons of a CSA. They share what works for them and what they have changed to make it better. They will give hot tips like using a text service to remind customers to pick up each week. You can never communicate enough and it helps make it easier. Join them to learn the good and the bad of a CSA flower subscription.

Bloom Hill Farm is launching their Dahlia Masterclass all about dahlia tuber splitting and storage! Learn more at www.bloomhillfarm.com/learn - the course launches November 22nd!

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

23 Sep 2022EP 19: The Dirt on Dahlias - Part 3 Spill the Dirt01:10:25

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm to talk all things Dahlias! In Part 3 of our Dirt on Dahlias series, we are answering all your remaining questions in a fun, rapid fire format.

When discussing taking dahlia cuttings, Lyndsay uses Oasis Horticubes growing media to root her cuttings - find them here!

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

14 Apr 2023EP 48: How to Make Farmer's Markets Work for You with Jenny Marks00:46:10

Shannon and Lyndsay welcome Jenny Marks (Trademarks Flower Farm) to talk about how farmers markets can be very successful when you have the right tools. Jenny shares how she chose the market she did and how she found that information. You will hear the 3 secrets to selling the most products and why being consistent is so important. Creating connection at the farmers market is a way to create lasting customers to help you be more successful. They cover all this and so much more.

Visit: All Roses and take 20% off your order of $100 or more with code DIRT now through May 30, 2023.

Jenny Marks: Trademarks Flower Farm

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

19 Jul 2024EP 115: Blooms, Challenges, and Resilience with Shanti of Whipstone Farm01:21:01

Lyndsay and Shannon are joined by Shanti from Whipstone Farm. They discuss the challenges of flower farming, including weather-related issues and the impact on their crops. Shantae shares her experiences farming in the high desert of Prescott, Arizona, emphasizing the need for resilience and adaptability. The conversation covers various farming techniques, pest management, and the importance of strategic planning. They also highlight the balance between work and personal life, stressing the significance of flexibility and effective communication with customers and fellow farmers.

Learn more about Shanti by checking out her website and social media pages:


If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

18 Nov 2022EP 27: Taking the Stress out of Bookkeeping00:59:15

Put your boss pants on because Lyndsay and Shannon deep dive into end-of-year tax prep and bookkeeping with Ashley Ford of Pretty Penny Accounting!

Interested in taking your bookkeeping to the next level or just getting started? Use code DIRTONFLOWERS and receive 10% off Ashley's Quickbooks for Entrepreneurs Course!

We have an amazing freebie for you! Head over to our website www.thedirtonflowers.com, and grab our complete tax prep checklist.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

02 Apr 2025EP 160: Uncut Week 1400:22:55

In this episode of Uncut with Lyndsay and Shannon they discuss transitioning from winter to the busy spring season. They share their struggles with getting into "go mode," adjusting work schedules, and dealing with weather challenges impacting their first farmer's market. They delve into the complexities of tulip harvesting, managing expectations, and the importance of crop rotation to prevent disease. The episode also highlights their upcoming workshops and farm tours, providing practical advice and relatable anecdotes, capturing the essence of the challenges and rewards of flower farming.

Learn more about the Wedding workshop with Lyndsay and Shannon's two day intensive workshop

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

26 Feb 2025EP 150: Uncut Week 900:25:15

In this weeks uncut Shannon and Lyndsay answer "What are your “we could do without” things?" Lyndsay shares that she will be doing prom bouquets and how she is doing it differently than the previous years. They are starting to get seeds planted while also getting dahlias divided. They share how long January felt and how quickly February came to an end. It is full steam ahead for season 2025.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

19 Feb 2025EP 148: Uncut Week 800:24:23

Lyndsay and Shannon share candid stories about their experiences, particularly during the busy Valentine's Day period. They discuss the challenges of flower sales, humorous customer interactions, and the logistics of running a flower business. A notable story involves a complicated delivery due to a customer's personal situation, highlighting the unpredictability of their work. The hosts also emphasize the importance of community and offer practical advice for fellow flower farmers, making the episode both engaging and informative.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

27 Dec 2024EP 138: Q4-ish Review with Shawn Mercer01:16:54

Lyndsay and Shannon reflect on their past year in flower farming with special guest Shawn Mercer, focusing on the challenges and successes of their wreath workshops. As the holiday season ends, Lyndsay transitions into a more relaxed phase, while Shannon discusses the logistical hurdles of moving locations and managing customer expectations. They emphasize the importance of reflection and planning for the upcoming year. Shawn, Lyndsay's husband, adds humor with his novice perspective on the flower business. The episode highlights resilience, adaptability, and the value of community support.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

03 Feb 2023EP 38: Revenue is Vanity, Profit is Sanity00:37:12

Lyndsay and Shannon dive into the book Profit First. Learn the ways it has helped them both become better business owners. They chat about how and when they decided to pay themselves, along with the things they wish they had known to avoid the expense pitfalls.

Interested in taking your bookkeeping to the next level or just getting started? Use code DIRTONFLOWERS and receive 10% off Ashley Ford of Pretty Penny Accounting Quickbooks for Entrepreneurs Course!

If you want to dive in deeper with us each month, join our new membership group - The Dirt on Flowers Insiders! We opened the doors on January 30th! To learn more about The Dirt on Flowers Insiders, head to our website and claim your spot before February 5th. Run don't walk, you will not want to miss this!

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

09 Apr 2025EP 162: Uncut Week 1500:29:35

Lyndsay and Shannon share the unfiltered realities of flower farming. They discuss the humorous chaos of having chicks in the studio, the emotional challenges of rehoming chickens, and a funny April Fool's Day flower delivery incident. The episode highlights the importance of community support among farmers, dealing with customer interactions, and managing social media criticism. They also touch on the business aspects of farming, such as hiring employees and marketing strategies. Throughout, their light-hearted and relatable storytelling provides both entertainment and valuable insights into farm life.

You can call them or visit devroomen.com to learn more. Now is the perfect time to place those fall bulb orders and don’t forget Dirt20 for 20% off!

Check out DeVroomen on Facebook or Instagram

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

09 Dec 2022EP 30: The Dirt on Employees - Part 200:50:15

Join Lyndsay and Shannon in Part 2 of The Dirt on Employees episode. They are sharing everything they have learned about having employees on their farms. In this episode, we talk about everything you need to do to prepare for having employees. We are diving into onboarding, standard operating procedures, employees manuals and more!

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

03 May 2024EP 104: The FSA Lowdown with Amanda Sargent00:53:42

In this episode Lyndsay and Shannon are joined by Amanda Sergeant from the Farm Service Agency (FSA). They discuss the FSA's programs and services, emphasizing their benefits for farmers, including those in the flower industry. Amanda provides insights into the registration process, eligibility, and available programs like the Farm Storage Facility Loans and the Non-Insured Crop Disaster Assistance Program. The importance of communication with the FSA, understanding deadlines, and good recordkeeping for loss reporting is highlighted. The episode concludes with a reminder to engage with agricultural agencies and a call for listener engagement on their podcast and Instagram.

As a resource for locating your local FSA office, as well as the resources available for beginning farmers and Farm Loan tools available by clicking the link: http://Farmers.gov 

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

19 May 2022EP 3: Direct Seeding for Success00:43:51

Join Lyndsay of Wildroot Flower Co. and Shannon of Bloom Hill Farm to dig the dirt on direct seeding!

We have all heard the expression that time is money. And in farming, we are always looking for ways to save time, therefore reducing labor costs, and still grow beautiful flowers. Direct seeding has been one of the ways we have leaned out of processes over the years. Push fear of failure out of the way and become a direct sowing champ!

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

08 Dec 2023EP 83: Creating a Lasting Connection with your Customer00:58:20

Lyndsay and Shannon are chatting about how to create a connection with your customers. They share how they create and foster connection on theirs farms. You will hear them share the best practices for your farm like:

  1. Be authentic - Customers expect you to connect with them in a intuitively human way.
  2. Always put yourself in their shoes. People don’t want to hear about you, they want to hear about themselves.
  3. Tell stories
  4. Go above and beyond
  5. Be generous



If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm


04 Apr 2025EP 161: Avoid these Flower Farming Pitfalls00:47:48

Lyndsay and Shannon discuss common pitfalls in flower farming. They emphasize treating the farm as a business, managing finances wisely, and being prepared for unexpected challenges. Key points include avoiding early overspending, having a contingency plan, setting clear sales strategies, and recognizing the importance of administrative tasks. They also stress the value of customer feedback and the necessity of pacing oneself to avoid burnout. Their insights aim to help both new and established flower farmers succeed in their endeavors.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

24 Feb 2023EP 41: Profit Goals, Paying Yo Self, and Understanding Quickbooks00:31:18

Lyndsay and Shannon are answering questions asked by you! Do you know the difference between owners compensation and profit? Do you want to know how to calculate profit or how to decide a reasonable profit for year one? Look no further they discuss all this and how they organize their Quickbooks.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry, if you missed this month, our membership doors will open again each month on the 1st through the 5th. So if you are loving the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

28 Apr 2023EP 50: DOF Insider Interview- Kendra at Dogwood Farms00:50:37

Shannon and Lyndsay are talking with Kendra at Dogwood farms this week. In this episode Kendra shares what her target market is, how her business has evolved, what regenerative farming is and what her biggest lesson has been. She shares why she loves the insiders and how it has really helped her over the last couple months.

Visit: All Roses and take 20% off your order of $100 or more with code DIRT now through May 30, 2023.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

02 Sep 2022EP 16: Farm life, cover crops and 6 figure goals00:41:06

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm for a fun new episode format - our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. Every month, we will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about cover cropping, when we made our first 6 figures and establishing boundaries when you live on your farm.

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

30 Jun 2023EP 59 : Sleep, Creep, Leap - Farming with Perennials00:49:36

Shannon and Lyndsay are talking all things perennials this week. They discuss the pros and the cons. Creative ways to incorporate perennials if not a lot of space is available. They tell you all about their favorites and which perennials are best for foliage.

Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

17 Mar 2023EP 44: Email Marketing with Andy Snyder of Terra Farms00:49:45

Shannon and Lyndsay host special guest Andy Snyder. They are digging into how to grow your email list and stop feeling insecure when it comes to writing. Andy gives tips and tricks on how to combat writers block and how to make your newsletter stand out.

Andy Snyder and his wife, Loni, own and run Terra Farms, a quickly growing cut flower farm with exposure all across the Mid-Atlantic states. Their success isn't just because of their wonderful flowers. They have a bit of a secret... Andy's 20-year background as a writer. Andy has written several books, thousands of columns on everything from the outdoors to finance and his sales copy has sold millions of dollars' worth of products. His latest goal is to prove that good writing is the key to making any business grow.


If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

26 Mar 2025Ep 158: Uncut Week 1300:21:53

In this episode of "Uncut with Lyndsay and Shannon," they share candid updates from their farms. Shannon recounts the delayed arrival of workers due to customs issues, eventually resolved by a family friend. Lyndsay discusses the late blooming of tulips and the challenges of timing her spring CSA with Mother's Day. Shannon engages with Lyndsay, sharing her own tulip harvesting techniques and plans for sunflowers. The episode highlights the importance of community support among farmers, with both hosts reflecting on the joys and challenges of farm life, emphasizing adaptability and shared experiences.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

10 May 2024EP 105: Workshop Series (Part 1-Planning)00:37:49

In this podcast episode, Shannon and Lyndsay share their passion for hosting various workshops on their farms, from flower crown making to Christmas wreath workshops. They recount memorable moments, like the challenge of fitting a stick into a car, and the unique styles of participants. They also look forward to discussing how to plan profitable workshops in an upcoming episode, acknowledging past experiences of financial loss. Emphasizing the balance between enjoyment and the business side of farm workshops.

As a resource for locating your local FSA office, as well as the resources available for beginning farmers and Farm Loan tools available by clicking the link: http://Farmers.gov 

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

23 Feb 2024EP 94: Wedding Consults 10100:56:36

Lyndsay and Shannon dive into the intricacies of wedding consultations for their flower businesses. They discuss strategies for acquiring leads, managing client expectations, and refining the consultation process. They emphasize the importance of setting clear expectations, using software for organization, and confidently guiding clients through flower selection. They share personal experiences, including mishaps and the evolution of their consultation strategies, underscoring the significance of expert communication, flexibility, and creating a positive first impression. They conclude by highlighting the value of customer satisfaction, efficient communication, and the role of word-of-mouth in attracting clients that resonate with their unique styles.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

07 Mar 2025EP 153: 5 IG Strategies That Will Improve Your Local Business Visibility with Emily Connors01:03:26

Lyndsay and Shannon are joined by Em Connors, a Canva verified expert and marketing mentor. The trio discusses actionable Instagram strategies to boost local business visibility, particularly for flower farms. They emphasize community engagement, optimizing Instagram bios, and creating engaging content. Emily highlights the importance of genuine engagement over follower count and suggests using local hashtags and collaborating with local influencers. The episode also covers the significance of email marketing and maintaining a consistent, visually appealing Instagram feed using tools like Canva and Later.

Check out our guest: Instagram, Website

Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

27 Jan 2023EP 37: Spillin' the Dirt on Crop Plans00:29:59

Lyndsay and Shannon Spill the Dirt with all things crop planning. They are answering questions asked by listeners to help make it more simple and less daunting. They will share with you how they succession plant and how they choose to layout their u-picks.

If you want to dive in deeper with us each month, join our new membership group - The Dirt on Flowers Insiders! We are opening the doors on January 30th! To learn more about The Dirt on Flowers Insiders, head to our website and claim your spot on the waitlist!

Did you love today's episode?

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Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

15 Sep 2023EP 70: Creating your Roadmap to $100K - Managing your mindset (Part 3)00:53:35

Shannon and Lyndsay are answering the follow up questions asked by you after the last two episodes. They share how to handle someone thinking your goals are too big and how to let go of imposter syndrome. They will give you 3 action steps that will help you create the farm of your dreams. There is no person that is that same and that goes for farms too. You have to create the life and farm that best fits you.


Activity

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
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Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

19 Jan 2024EP 89: Behind the Scenes of the Bloom Hill Farm Expansion with Judd & Shannon00:46:22

Shannon and Judd are tackling this weeks podcast by sharing with you their story of their farm. They will share where they started and what the future looks like for them. They just bought a second property to help alleviate some of the pinch points at their current farm. They talk how they did it and what type of loans they used. They will share about what the next year looks like for the property along with their 3-5 year plan. Lots of changes happening over at Bloom Hill and they will bring you all the details.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm


09 Aug 2024EP 118: Entrepreneurial Mindset with Julia Shanks - The Farmers Office01:03:12

Lyndsay and Shannon discuss the business aspects of flower farming with Julia Shank, author of "The Farmer's Office." They emphasize the importance of data-driven decisions and reflect on their own challenges in running profitable farms. Julia shares insights on adopting an entrepreneurial mindset for financial sustainability, covering topics like marketing, financial management, and employee oversight. The conversation also addresses common struggles for new farmers, such as balancing passion with business needs and overcoming financial management fears.

Link to her book : The Farmer's Office, Second Edition: Tools, Templates, and Skills for Starting, Managing, and Growing a Successful Farm Business

Link to her website: 1-Home The Farmers Office

Instagram: @TheFarmersOffice

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

22 Dec 2023EP 85: Our Favorite Things01:04:19

Lyndsay and Shannon are giving you their favorite things on this fun episode. They share how they found some of them why they love them and want to share them with you.

You can find some of these items here:  The Dirt on Flowers's Amazon Page What is not on the amazon storefront you can find by clicking the links below:


If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm


31 May 2024EP 108: Mastering Tulips with Linda D’Arco & Emily von Trapp01:07:25

Lyndsay and Shannon are joined by Emily Von Tapp of von Trapp Flowers and Linda D'Aarco of Little Farmhouse Flowers to discuss their experiences in flower farming, with a focus on growing tulips. They share their unique approaches to planting, cultivating, and harvesting tulips, including their use of different methods like hydroponics and crate growing. They also touch on the challenges they've faced, such as pest control and climate impacts on production. The impact of the pandemic on their businesses is discussed, leading to innovative shifts like moving their Tulip Workshop online. The episode is rich with insights on the practicalities of tulip farming and the importance of education and community in the industry.

Check out our special guest:

Emily von Trapp of VonTrapp Flowers

Linda D'Aarco of Little Farmhouse Flowers

Tulip Workshop

Podcast Reference:

Storing Peonies and Tulips + How to Handle Cut Flowers After Harvest with Dr. John Dole

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

31 Mar 2023EP 46: Spilling the Dirt on Marketing00:33:43

Shannon and Lyndsay are spilling the dirt on all things marketing. Ever feel like you are repeating what you are posting about? They cover how to not feel this way and why it can be okay. They will cover how to get started and the ways they have gotten more leads over the years. Last but not least they will discuss length of emails, how to stand out and what should be included.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

22 Mar 2024EP 98: Why branding matters with Alix Northrup00:51:58

Lyndsay and Shannon, welcome guest Alix Northrup, a freelance illustrator delve into the intricacies of branding for businesses. They discuss the comprehensive nature of branding beyond just a logo, covering visual elements, messaging, and the feelings a brand evokes. Emphasizing the importance of custom branding, they explore the benefits of a unique brand identity, potential legal issues with non-custom designs, and the value of a cohesive branding package. The hosts also offer practical advice on finding a branding professional, highlighting word-of-mouth recommendations and the use of social media platforms like Instagram. Alex shares her availability for new clients and how to contact her.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

02 Aug 2024EP 117: Wreaths, Workshops, and Winter: Unlocking Holiday Success in Flower Farming00:48:33

In this podcast episode, Lyndsay and Shannon share their experiences and insights on running profitable flower farms. They discuss the importance of strategic planning, especially for the Christmas season, and reflect on past challenges and successes. The conversation covers sourcing Christmas greens, creating sales plans, and maximizing profitability through workshops and diverse offerings. They emphasize early preparation, customer engagement, and the relatively low skill level required to start a Christmas greens business. Their goal is to inspire and provide actionable strategies for listeners at any stage of their farming journey.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

09 Sep 2022EP 17: The Dirt on Dahlias - Part 100:56:38

Join Judd and Shannon Allen of Bloom Hill Farm to talk all things Dahlias. Judd joins Shannon for Part 1 of this 2 part series.

In Part 1, we talk about:

  • Technical growing tips from tuber into the ground, to digging and storing
  • How our farm's dahlia production has evolved
  • Deep dive on planting and weed management strategies
  • Fertilizing and pest management
  • Proper harvest stage
  • Digging and storing

Join us for Part 2 next Friday where we are talking all about selling, pricing, favorite varieties and more!

Did you love today's episode?

  1. Take a screenshot and share in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our letter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

19 Mar 2025EP 156: Uncut Week 1200:28:26

In this episode of "Uncut with Lyndsay and Shannon," the flower farmers share candid updates from their farm. They discuss the positive impact of warmer weather on tulip growth and the success of their "dump and go" planting method. Marketing strategies and customer interactions are highlighted, with Lyndsay recounting a humorous incident involving unauthorized photographers. Challenges with technology and communication are also addressed. Shannon talks about improving the management of photography rentals and shares a personal anecdote about a challenging Airbnb stay. The episode concludes with their excitement for the upcoming season and the importance of community and resilience.

Episode 71

Join us for DirtCon 2026

Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

10 Mar 2023EP 43: Digging Out of your Content Rut00:46:25

Are you struggling with content for your social media? Shannon and Lyndsay are talking about how they use goals to create the content for their social media posts. They share how they use content pillars to keep it consistent and less stressful to find what and when to post. Not being on top of your social media can cost you money, and this episode is here to help you avoid making the mistakes they have made.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! Don’t worry if you missed this month. Our membership doors will open each month again from the 1st through the 5th. So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to hop on the waitlist!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

11 Nov 2022EP 26: Christmas/Holiday Greens Business on a Flower Farm00:50:14

It is not too late to add holiday greenery options for your customers this season! Not sure where to start? We've got you! Lyndsay and Shannon have over 20 years of experience running Christmas business and they are sharing EVERYTHING! Tune in as they talk the ins and outs of the business, tips and tricks, and more!

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

08 Jul 2022EP 8: Turning a profit, our amazing customer and on the hunt for balance.00:31:07

Join Lyndsay Biehl of Wildroot Flower Co. and Shannon Allen of Bloom Hill Farm for a fun new episode format - our monthly Spill the Dirt Q&A! Every Sunday, on our Instagram account @dirtonflowers, you can submit questions to the podcast. Every month, we will select 3-4 questions and answer them for you! Ask us anything!

This month we are talking about when our farms became profitable, nurturing an amazing customer base and finding balance.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

12 Mar 2025EP 154: Uncut Week 1100:25:03

Lyndsay and Shannon discuss recent weather events, including "muddy rain," and share personal updates about family milestones. They celebrate gaining new social media followers and address a listener's question about starting as a new flower farmer, offering advice on mindset and market analysis. Additionally, they announce plans for a virtual conference for flower farmers in January, emphasizing the importance of learning and community. The episode blends lighthearted banter with valuable insights, creating a welcoming atmosphere for listeners.

Join us for DirtCon 2026

Need new boots? Check out Hisea Boots and use discount code Wildroot to receive 15% off your first purchase.

If you want to dive in deeper with us each month, join our membership group - The Dirt on Flowers Insiders! So if you love the podcast and want to dig deeper with us, head over to www.thedirtonflowers.com/membership to join now.

Did you love today's episode?

  1. Take a screenshot and share it in your IG stories. Don't forget to tag @dirtonflowers!
  2. Leave us a rating and review on Apple Podcasts!

Head to www.thedirtonflowers.com to sign up for our newsletter and become a Dirt on Flowers insider!

Want to learn more about your hosts? Follow us on Instagram!

Lyndsay @wildroot_flowerco

Shannon @bloomhillfarm

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