Beta
Logo of the podcast The Bootstrapped Founder

The Bootstrapped Founder (Arvid Kahl)

Explorez tous les épisodes de The Bootstrapped Founder

Plongez dans la liste complète des épisodes de The Bootstrapped Founder. Chaque épisode est catalogué accompagné de descriptions détaillées, ce qui facilite la recherche et l'exploration de sujets spécifiques. Suivez tous les épisodes de votre podcast préféré et ne manquez aucun contenu pertinent.

Rows per page:

1–50 of 389

DateTitreDurée
26 Mar 202177: The Goals of Audience-Building00:17:10

The Goals of Audience-Building

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold.

26 Feb 202011. Your Initial Pricing Will Never Be Right, But Try Anyway00:19:16
Arvid talks about how to price aspirationally, underpricing, overpricing, and how much initial prices really matter.
13 Sep 2024346: When Podcasts Attack: The Unexpected Challenges of External Data00:25:41

It started with a minor refactoring. It ended with an avalanche that almost caused an infrastructure explosion. From code to collapse — and a few weeks of frantic restoration. That's what Podscan was for the last 2 weeks.

Here's why dealing with external data and its scale can be very dangerous for indie founders.

This episode is sponsored by Podscan.fm

The blog post: https://thebootstrappedfounder.com/when-podcasts-attack-the-unexpected-challenges-of-external-data/

The podcast episode: https://tbf.fm/episodes/346-when-podcasts-attack-the-unexpected-challenges-of-external-data 


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


14 Apr 2023207: ChatGPT: Goldmine or Minefield for Indie Hackers?00:19:44

ChatGPT is everywhere. But can we build businesses on it? What risks will we face? Let's dive into the future of entrepreneurship in a world where AI is ubiquitous.

My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

The blog post: https://thebootstrappedfounder.com/chatgpt-goldmine-or-minefield-for-indie-hackers/

The podcast episode: https://share.transistor.fm/s/efd69983

The video: https://youtu.be/J4eNi1uqxUI

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/


This episode is sponsored by Pinto Financial. Check out their demo

18 Apr 2025386: One Year of Podscan: Reflecting on Tech & Business Decisions00:24:23

This week, I'm sharing behind-the-scenes choices that allowed Podscan's growth from a small experiment to a thriving business. I'll delve into the choices I've made and how some have worked better than others. I'll explore the key decisions that have driven our success, such as selecting the right tools and technology, and utilizing AI to enhance the efficiency of our processes. Join me to learn how these choices, along with important upgrades and strategic partnerships, have contributed to our achievements.

The blog post: https://thebootstrappedfounder.com/one-year-of-podscan-reflecting-on-tech-business-decisions/
The podcast episode: https://tbf.fm/episodes/386-one-year-of-podscan-reflecting-on-tech-business-decisions


Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw



04 Jun 202187: The Line Between Stealing and Being Inspired00:11:11

- The Line Between Stealing and Being Inspired 

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold or The Embedded Entrepreneur.

03 Apr 2023Bonus: Arvid on "First Class Founders" by Yong-Soo Chung00:36:18

This is probably the most concentrated and well-produced podcast I've been on in a long while. And I want to share it with you here today as a bonus episode.

Kudos to @YongSooChung for putting his money where his mic is. He spent a lot of time, money, and energy to make this episode happen. This is a great ep, and if want to learn about my whole founder journey, I recommend a listen.

Here's the original show: https://www.firstclassfounders.com/life-changing-wisdom-with-arvid-kahl-from-selling-a-saas-business-to-becoming-a-creator/

Yong-Soo Chung on Twitter: https://twitter.com/YongSooChung

29 Nov 2024358: Love Is For Those Who Love the Work00:10:01

AI was supposed to do our chores while we write prose and compose symphonies. Why is it composing our music and writing our books now, while WE do the chores?

As software founders, we have a special responsibility — after all, we're the ones crafting a new reality of AI empowerment. But here's the thing: an AI does not love its work. It can't.

And that's a problem. Today, I'll dive into how we can solve this.

Oh, and before you get into it: Podscan is running a 30%-off Black Friday Deal — use "BLACKFRIDAY" during checkout for a full year of discount on any plan.

This episode is sponsored by Paddle.com — if you're looking for a payment platform that works for you so you can focus on what matters, check them out.

The blog post: https://thebootstrappedfounder.com/love-is-for-those-who-love-the-work/

The podcast episode: https://tbf.fm/episodes/358-love-is-for-those-who-love-the-work


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


27 Aug 202199: Of Tangibility and Lawnmowers00:15:38

- Of Tangibility and Lawnmowers


The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold or The Embedded Entrepreneur.

21 Mar 2025382: I went to MicroConf in New Orleans00:16:13

And I have a few things to say.

In one of my rare directly-from-the-hotel-room-to-you episodes, I'll dive right into the many wonderful experiences of this uniquely amazing conference, and I'll share my biggest learnings with you right here.

The blog post: https://thebootstrappedfounder.com/i-went-to-microconf-in-new-orleans/
The podcast episode: https://tbf.fm/episodes/382-i-went-to-microconf-in-new-orleans


Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw



17 Jun 2022141: Founder Stories are Powerful Assets00:13:11

- Founder Stories are Powerful Assets
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire


If you're thinking about selling a startup, you'll want to check out MicroAcquire.


You can also watch this episode as a video on YouTube.

08 Jan 2025368: Johannes Jäschke — From Hypnosis Innovation to Business Exit00:36:46

Johannes Jäschke is a pioneer in the intersection of technology and mental health. From a college seminar to the forefront of digital well-being, Johannes developed Hypnu, a hypnosis app that gained significant traction during the pandemic. His innovative approach offered an alternative to traditional methods, addressing insomnia and anxiety without side effects. 

After successfully exiting Hypnu, Johannes continues to inspire with his journey through the competitive startup world, exploring how he transformed an academic idea into a practical tool that changed lives. We also examine the nuanced differences between hypnosis and meditation, shedding light on how Hypnu distinguishes itself in the crowded digital wellness market. 

Johannes shares invaluable advice for aspiring non-technical founders, drawing from his personal experiences and the challenges he overcame to create a successful mental health solution. Join us for an insightful discussion that reveals the intricacies of entrepreneurship and the impact of technology on mental health.



This episode is sponsored by Paddle.com — if you're looking for a payment platform that works for you so you can focus on what matters, check them out.

The blog post: https://thebootstrappedfounder.com/johannes-jaschke-from-hypnosis-innovation-to-business-exit/

The podcast episode: https://tbf.fm/episodes/368-johannes-jaschke-from-hypnosis-innovation-to-business-exit


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

20 Sep 2024347: The AI-Powered Solopreneur00:50:30

AI is revolutionizing the way I work as a solopreneur. So why not share exactly how I use it?

You'll hear how I use AI tools for everything from coding to marketing, and how they've become my secret weapon for punching above my weight. I also get into the nitty-gritty of the challenges and limitations of AI, and how I navigate them. If you're curious about how AI can supercharge your solo business, this episode's got you covered.

And stick around for my thoughts on the future of AI in software development - I think you'll find it pretty exciting!

This episode is sponsored by Podscan.fm

The blog post: https://thebootstrappedfounder.com/the-ai-powered-solopreneur/

The podcast episode: https://tbf.fm/episodes/347-the-ai-powered-solopreneur


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


08 May 2024318: Louie Bacaj — Betting Small to Win Big00:40:29

Louie Bacaj (@LBacaj), once a Walmart engineer, made a bold career shift into the unpredictable world of venture capitalism and entrepreneurship. Now a co-leader of a thriving community for bootstrapped entrepreneurs, Louie reveals how the 'small bets' philosophy guides individuals toward financial freedom and fulfillment. Together with Daniel Vassallo, he has created a unique space that thrives on exclusivity and practicality, challenging the traditional go-big-or-go-home mentality.

Reflecting on our shared transition from engineer to entrepreneur, we explore how small yet strategic side projects, a safety net of real estate investments, and the monetization of expertise can provide a mosaic of possibilities for those on the verge of leaving their day jobs. 

Join us as we uncover how integrating AI tools like GPT and Claude Opus helps our community members elevate content creation and make a difference. With inspiration from Sam Walton's step-by-step success, we see how impactful small bets can be. This journey isn't just about building businesses—it's about creating lives that align with our values. Tune in to hear great stories, strategies, and successes!


00:00:00 From Engineer to Entrepreneur

00:11:43 Transition From Engineering to Entrepreneurship

00:20:27 Diverse Business Strategies and AI Implementation

00:25:31 Advancing AI in Business Operations

00:31:25 Building Success Through Small Bets

00:39:48 Supporting Founder's Podcast and Books


This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/louie-bacaj-betting-small-to-win-big/

The podcast episode: https://tbf.fm/episodes/318-louie-bacaj-betting-small-to-win-big

The video: https://youtu.be/-c_Nh5_RbTg

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

29 Oct 2021108: Building in Public: Balancing Building and Sharing00:12:53

- Building in Public: Balancing Building and Sharing


This episode of the Bootstrapped Founder podcast is sponsored by Balsamiq, makers of Balsamiq Wireframes, the OG of low-fidelity wireframing tools.

The guest sponsor this week is Typesense.

If you want a promo code for Balsamiq, go to balsamiq.com/go/bootstrapped-founder/


11 Jun 202188: Properties of an Interesting Problem00:12:05

- Properties of an Interesting Problem

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold or The Embedded Entrepreneur.

23 Apr 202181: All That Glitters Is Not Gold: Navigating Bootstrapping Advice00:14:04

- All That Glitters Is Not Gold: Navigating Bootstrapping Advice

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold.

03 Jul 2024333: Kitze — Juggling Projects, ADHD, and the Indie Hacker Lifestyle00:45:16

@Kitze, a Serial indie hacker and entrepreneur, shares his journey through a landscape filled with multiple projects like Sizzy, a browser for developers, Benji, a productivity app, and a comprehensive full-stack video course.

Kitze opens up about how his ADHD diagnosis has shaped his work ethic and productivity, revealing the personal motivations behind creating tools like Benji. True indie hacker fashion: he built a tool that he needed for himself. And that kickstarted a lot of other things.

His candid anecdotes offer a rare glimpse into the life of a busy founder who constantly balances feature development, user experience design, and the demands of a growing user base.

00:00:00 Building Benji
00:03:42 Juggling Multiple Projects and Responsibilities
00:11:15 Founder's Dilemma
00:20:02 Navigating Founder-Investor Alignment
00:27:57 Marketing Strategies for Aspirational Products
00:33:41 Balancing Work-Life Priorities and Responsibilities

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/kitze-juggling-projects-adhd-and-the-indie-hacker-lifestyle/

The podcast episode: https://tbf.fm/episodes/333-kitze-juggling-projects-adhd-and-the-indie-hacker-lifestyle


You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

09 Jul 202192: The Myth of the Immediate Payoff00:08:14

- The Myth of the Immediate Payoff

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold or The Embedded Entrepreneur.

21 Feb 2025377: Virality is Poisonous00:11:16

The most insidious consequence of chasing virality isn't that it makes you look foolish; it's that you're actively poisoning your precious audience.

Here's what "playing the algorithm" might do to (instead of for) your personal and professional brand.

The blog post: https://thebootstrappedfounder.com/virality-is-poisonous/
The podcast episode: https://tbf.fm/episodes/377-virality-is-poisonous


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw



09 Feb 2024293: Local AI00:16:52

Today I discuss how I've developed my own advanced AI, moving away from relying on external platforms. I've managed to evolve the Podscan system from basic alerts to being capable of answering complex questions, all thanks to using llama.cpp and Mistral 7b on my own servers.

This approach has given me complete control over our technology and made our project more attractive to potential buyers. By leveraging open-source tools, I've minimized our dependency on other platforms and improved our competitive position.

And it's because of thousands of people working on this for free that I get to do this. The community support for llama.cpp on GitHub has been a testament to the collaborative effort behind this advancement. This episode celebrates the bold initiatives taken by these awesome developers and entrepreneurs in the AI space, and you'll learn how managing AI in-house can revolutionize a small but powerful software venture.


This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/local-ai-for-software-founders/

The podcast episode: https://tbf.fm/episodes/293-local-ai


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

22 Apr 2022133: You Don’t Need to be an Extrovert to Build in Public — an Introvert’s Perspective00:10:48

- You Don’t Need to be an Extrovert to Build in Public — an Introvert’s Perspective
- Find your Following, my Twitter course


This episode is sponsored by MicroAcquire


If you're thinking about selling a startup, you'll want to check out MicroAcquire.

13 May 2022136: Choose Your Own Adventure: Creator, Curator, Commentator, or Connector 00:18:09

- Choose Your Own Adventure: Creator, Curator, Commentator, or Connector
- Find your Following, my Twitter course


This episode is sponsored by MicroAcquire


If you're thinking about selling a startup, you'll want to check out MicroAcquire.

You can also find this as a video episode on YouTube.

23 Feb 2024297: Payment Platforms for Solopreneurs00:17:24

Making money is hard. But even TAKING money takes some careful decision-making. Let's dive into payment platforms for solopreneurs today. Between Stripe, Paddle, and Lemon Squeezy (and then some), we have plenty of choices. But what matters most to people who already juggle 14 different jobs? I'll share what makes these platforms great, useful, and occasionally problematic for indie founders.

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/payment-platforms-for-solopreneurs/

The podcast episode: https://tbf.fm/episodes/297-payment-platforms-for-solopreneurs


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

24 May 2023218: Evelyn J. Starr — The Evolution of a Brand00:49:49

Evelyn J. Starr is a brand-building expert. We talk about finding the right niche, having a community-centric long-term perspective, and how brands evolve —you might call it “grow up”— over time. Here’s Evelyn.

My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

Evelyn's Twitter: https://twitter.com/EvelynJStarr

The blog post: https://thebootstrappedfounder.com/evelyn-j-starr-the-evolution-of-a-brand/

The podcast episode: https://share.transistor.fm/s/69cc34f4

The video: https://youtu.be/CTKESAugLP8

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


  • (00:00) - What’s the biggest misconception about building brands?
  • (01:44) - Do other brands influence the perception of your brand?
  • (06:26) - What is the core of your business’s brand?
  • (10:11) - How to pick a niche that is just right.
  • (16:34) - What is too big of a niche to start a business?
  • (21:46) - The evolution of a brand over time.
  • (27:53) - What’s the difference between a serious brand and an adult brand?
  • (33:19) - Tips on how to find your fans.
  • (37:30) - The importance of having a differentiator in the space.
  • (40:26) - Most people want to help. Most of the time you’re going to get a yes.
  • (47:13) - The importance of being relatable to your audience.
16 Apr 202180: SaaS, Self-Talk, and Many Small Bets00:14:06

- SaaS, Self-Talk, and Many Small Bets

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold.

30 Nov 2022168: Jakob Greenfeld — Writing Your Way to Clarity00:58:58

Today, I am talking to Jakob Greenfeld. I’ve been reading Jakobs blog posts for years now, and they’re as spicy as they’re thoughtful. There’s not a single post on there that feels unfinished. That’s quite impressive. Well, I think we’ll figure out why that is during our conversation. We’ll also chat about how to unlock critical thinking by writing and what it means to give yourself permission to do things your way.

Here’s Jakob Greenfeld.

This episode is sponsored by MicroAcquire


Here's the blog post for this episode.
You can also watch this episode as a video on YouTube.

19 Jul 2023234: Jason Cohen — Two Exits & Two Unicorns01:04:59

Are you a bootstrapper who's never considered raising investment money? Or maybe you're a die-hard VC-funded growth hacker who can't imagine running a business without that extra cash infusion. Either way, Jason Cohen's journey from bootstrapping to raising millions will give you a fresh perspective on the funding debate.

Jason discusses his personal discovery of wanting a different journey with WP Engine, which led to raising money after two years of bootstrapping. We also uncover the importance of understanding your competitors instead of demonizing them, in order to develop a unique strategy for your own business.


Jason has seen and done a lot as a founder. No matter what stage of this journey you’re on, you will learn something today.

00:00:00 Introduction
00:01:27 Raising money for bootstrapped companies.
00:09:16 When is it bad to sell your business?
00:15:31 The problem with self-imposed ignorance.
00:19:11 Founder mental health issues
00:23:04 How to hire people who are better than you.
00:27:26 The importance of having a consistent strategy.
00:31:20 The reality distortion field of a software business.
00:34:59 Do you ever consider building a solopreneur business again?
00:40:37 Do you ever consider not being a founder anymore?
00:45:12 The value of building a public network.
00:54:12 The importance of building public.
01:01:03 The importance of social media.

Jason on Twitter: @asmartbear

The blog post: https://thebootstrappedfounder.com/jason-cohen-two-exits-two-unicorns/

The podcast episode: https://share.transistor.fm/s/b349aec5

The video: https://youtu.be/fMniLsLl5nc

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


This episode is sponsored by Acquire.com! Go to http://try.acquire.com/arvid/ to get started with making sure you run a sellable business.

  • (00:00) - Introduction
  • (01:27) - Raising money for bootstrapped companies.
  • (09:16) - When is it bad to sell your business?
  • (15:31) - The problem with self-imposed ignorance.
  • (19:11) - Founder mental health issues
  • (23:04) - How to hire people who are better than you.
  • (27:26) - The importance of having a consistent strategy.
  • (31:20) - The reality distortion field of a software business.
  • (34:59) - Do you ever consider building a solopreneur business again?
  • (40:37) - Do you ever consider not being a founder anymore?
  • (45:12) - The value of building a public network.
  • (54:12) - The importance of building public.
  • (01:01:03) - The importance of social media.
10 Nov 2023267: Risks and Rewards of Building on OpenAI00:13:25

Should you build an indie business on top of OpenAI? Absolutely. It's not in OpenAI's interest to build niche solutions that compete with indie hacker startups. It's in their interest to enable them.


Today, we dispel a myth about building AI startups.

The community is caught up in a strange back-and-forth between “look at all these amazing opportunities” and “don’t build, OpenAI is just going to make your startup evaporate.” If you’re an indie hacker and you wonder which of these is actually helpful for your journey, I’ll try to help clear things up.

This episode is sponsored by Acquire.com


The blog post: https://thebootstrappedfounder.com/risks-and-rewards-of-building-on-openai/

The podcast episode: https://share.transistor.fm/s/3dacbb27

The video: https://youtu.be/kbnjbG2yfj4

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


18 Jun 202189: Selfish vs. Selfless: Self-Promotion in Communities00:08:49

- Selfish vs. Selfless: Self-Promotion in Communities

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold or The Embedded Entrepreneur.

25 Mar 2022129: What Founders Can Learn from Professional WoW Gamers00:24:25

- What Founders Can Learn from Professional WoW Gamers
- Find your Following, my Twitter course


This episode is sponsored by MicroAcquire


If you're thinking about selling a startup, you'll want to check out MicroAcquire.

26 Jan 2024289: Rethinking the Creator Economy00:30:17

The "creator economy" is a dream of self-fulfillment and freedom for many. But once you're in it, it can quickly look bleak.

Today, I dive into a world where everyone tells you to be consistent and trust the process. Let's examine the tension between creativity and attention.

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/rethinking-the-creator-economy/

The podcast episode: https://tbf.fm/episodes/289-rethinking-the-creator-economy


You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


13 Mar 202022. How to Release as a Bootstrapper: Often, Early, and Safely00:29:19
Arvid explains how to release software effectively and safely.
14 Feb 20203. Make It Sell Itself: On Referral Systems00:48:35

You can find the article for this episode here.

28 Jun 2023228: Kevin McArdle — The Man Who Changed My Life (and Could Change Yours)00:59:25

Kevin McArdle bought my SaaS. For millions. And now, I get to talk to him about all things acquisition. In our chat, we discuss the importance of annual exit planning for startup founders, we explore the mindset and framework necessary for building a successful and sellable business, as well as the benefits of stepping outside of your normal workplace to think strategically. With practical advice and personal anecdotes, this conversation is a must-watch for any entrepreneur looking to achieve long-term success — and a big life-changing check at the end.


Kevin on Twitter: https://twitter.com/Kevin_McArdle

The blog post: https://thebootstrappedfounder.com/kevin-mcardle-the-man-who-changed-my-life-and-could-change-yours/

The podcast episode: https://share.transistor.fm/s/d938c4ce

The video: https://youtu.be/Wx0hEK0zNPU

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


26 Apr 2023210: Dr. Sherry Walling — The Reality of Burnout for Entrepreneurs00:54:46

Few people had an impact on my founder journey as Dr. Sherry Walling — and she didn't even know. But I got to tell her! We discussed burnout, imposter syndrome, and stress among founders. Sherry explained the need for mental health professionals who understand the unique challenges of entrepreneurship and shared that burnout is a diagnosable issue. 

While entrepreneurs have more control over their work, long hours and hustle culture can still lead to burnout. Her book, "The Entrepreneur's Guide to Keeping Your Shit Together," helped me during a period of burnout while selling my business. 

Now, you get to learn from her and her deeply actionable insights into founder psychology.

00:00:00 Introduction to Sherry Walling

00:03:13 Mental health in the entrepreneur community.

00:09:17 Do entrepreneurs have control over their destiny?

00:15:22 How do you find good mastermind groups?

00:21:52 Mental health is not always called mental health

00:28:20 Grief is the emotional reaction to loss

00:34:06 You can have relationships with people who don’t get it.

00:40:24 Mental health apps are not a replacement for therapy.

00:45:59 Why aren’t more people talking about mental health?


The WIRED article about mental health apps: https://www.wired.com/story/are-mental-health-apps-worth-trying/

My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

The blog post: https://thebootstrappedfounder.com/dr-sherry-walling-the-reality-of-burnout-for-entrepreneurs/

The podcast episode: https://share.transistor.fm/s/dc436cce 

The video: https://youtu.be/hIwaExsScWk

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


This interview is sponsored by Acquire.com

07 Jan 2022118: Building in Public: Maintaining a Positive Self-Image00:17:59

- Building in Public: Maintaining a Positive Self-Image


This episode is sponsored by FE International.

Curious about how much your business could be worth and if now is the time to sell? FE International offers free valuations. Go to FEInternational.com to learn more. 

09 Jun 2023223: How to Build in Public Without Revealing Too Much00:16:10

Sharing your journey as an entrepreneur can be scary, but it's a great way to connect with your audience and demonstrate your expertise. Let's explore the difference between sharing business insights and trade secrets, and construct a Share/Don't Share list to help you decide what to share with your audience.

My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

The blog post: https://thebootstrappedfounder.com/how-to-build-in-public-without-revealing-too-much/

The podcast episode: https://share.transistor.fm/s/9ed43fa8

The video: https://youtu.be/iq_DetrM-DE

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/


This episode is sponsored by Pinto Financial. Check out their demo at usepinto.com/learn


01 Apr 2022130: Entrepreneurial Anti-Patterns — What to Avoid When You're Starting a Business00:14:38

- Entrepreneurial Anti-Patterns — What to Avoid When You're Starting a Business
- Find your Following, my Twitter course


This episode is sponsored by MicroAcquire


If you're thinking about selling a startup, you'll want to check out MicroAcquire.

01 May 202029. Build for Value, Not for Applause: Product Management Under Heavy Constraints00:24:40
Arvid explains how to make your service noticeably better for the majority of your users without making the product harder to use.
21 Jul 2023235: The Bad Kind of Attention00:12:19

Here the three common pitfalls that can sabotage your efforts to build a Twitter audience: transactional interactions, focusing on “free,” and a tonal mismatch. Learn how chasing virality, relying on transactional attention, and curating a negative tone can all backfire in the long run. Find out what kind of attention you should be seeking to build lasting relationships with your followers and grow your personal brand.

The blog post: https://thebootstrappedfounder.com/the-bad-kind-of-attention/

The podcast episode: https://share.transistor.fm/s/74843be8

The video: https://youtu.be/BGVSA1-B4AU

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/

This episode is sponsored by Acquire.com

09 Mar 202019. Continuous Validation: Staying in Touch with Your Market00:19:58
Arvid talks about how you can make sure you're still solving the right problem for the right people and if you still enjoy it.
08 Sep 2023249: Avoiding the Entrepreneurial Planning Trap00:13:51

Three mistakes are common when early-stage founders plan their strategy: scoping, revenue sources, and lack of validation. Let's dive into why we trip up on these issues and what to do about it.


The blog post: https://thebootstrappedfounder.com/avoiding-the-entrepreneurial-planning-trap/

The podcast episode: https://share.transistor.fm/s/e2bb7424

The video: https://youtu.be/oGLf5YqXdA8

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/

This episode is sponsored by Acquire.com



12 Jun 202035: Spreading the Word: How to Do Marketing on a Shoestring Budget00:27:56

You can find articles on the topics discussed in the episode here:

- ✍️  Spreading the Word: How to Do Marketing on a Shoestring Budget

Feature Upvote sponsors this episode of the Bootstrapped Founder Podcast. Balsamiq provides this sponsored airtime. Please check out both — they're awesome.

25 Aug 2023245: Take a Break00:25:35

Instead of writing a lengthy article this week, I pointed my iPhone at my face, clipped on a wireless mic, put the puppy in the background of the shot, and hit record. I share my thoughts about forcing yourself to take breaks, even when you feel like you shouldn’t. I dive into the times in my life when that sentiment caused me massive mental health issues, and I point out a few misconceptions that contributed to that self-delusion.

If you’re having trouble taking breaks, this is for you.


And if you’re good at taking breaks, please tell me how to do it ;)


Here’s my “take the break or the break takes you” moment.


The blog post: https://thebootstrappedfounder.com/take-a-break/

The podcast episode: https://share.transistor.fm/s/218285c3

The video: https://youtu.be/lmPE0ZT37L8

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/

This episode is sponsored by Acquire.com


26 Apr 2024315: MicroConf Atlanta — My Biggest Learnings00:19:06

I went to MicroConf 2024 in Atlanta — here is what I learned. Literally. My brain just absorbed this. I recorded this episode minutes after waking up the day after the conference.

And if you're wondering why my voice is so deep: I've been yelling SaaS stuff at nerds for 3 days straight.

Enjoy.

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/microconf-atlanta-my-biggest-learnings/

The podcast episode: https://tbf.fm/episodes/315-microconf-atlanta-my-biggest-learnings


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

28 Oct 2022160: Operating a Calm SaaS Business00:18:40

For most founders, running a business is juggling hot coals while riding on a unicycle. It's a stressful occupation, requiring constant vigilance, and offers barely any downtime to recover or relax.


But it doesn't have to be that way.

- Operating a Calm SaaS Business

- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course


This episode is sponsored by MicroAcquire

You can also watch this episode as a video on YouTube.

08 Mar 2024301: Podscan, One Month In (MRR, Expenses, Marketing Tactics)00:24:12

Do you like revenue and expense numbers? I've been running my new SaaS podscan.fm for a month now. And today, I share all the facts and figures behind this first four weeks — the good, the undecided, and the bad.


This episode is sponsored by Acquire.com

The podcast episode: https://tbf.fm/episodes/301-podscan-one-month-in-mrr-expenses-marketing-tactics


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

28 Apr 2023211: Writing with a Nemesis: Using ChatGPT to Strengthen Your Arguments00:09:36

Using ChatGPT as a writing partner helps strengthen arguments by acting as an editor, proofreader, and devil's advocate. It prompts the AI to provide counterpoints and can detect emotional subtext, highlight missing pieces of the argument, and suggest better examples. This adversarial writing approach with generative AI results in writing that is both in the author's voice and accessible to a wider readership.

00:00:14 Intro

00:01:33 ChatGPT as a writing buddy

00:03:13 Bias-busting with a Devil's Advocate

00:04:48 Other uses of ChatGPT

00:06:13 Fact-checking

00:07:22 Emotional arcs


My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

The blog post: https://thebootstrappedfounder.com/writing-with-a-nemesis-using-chatgpt-to-strengthen-your-arguments/

The podcast episode: https://share.transistor.fm/s/562c4b5f

The video: https://youtu.be/3Rk17om7crU

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/


This episode is sponsored by Pinto Financial. Check out their demo

18 Oct 2023260: Milly Tamati — The Power and Potential of Generalists00:51:18

We hire specialists. Deep knowledge in one field, not many skills in all the others. We value and celebrate specialists with promising career paths, titles, and promotions.


Can generalists exist in a world of such intricate and complex work requirements?


The person who made me realize that it's possible is Milly Tamati, a staunch defender and empoweress of generalists all over the world. I chatted with Milly about the employability of people who don’t fit into a category, why generalists are the puzzle pieces that allow organizations to destroy knowledge silos, and how incredibly powerful a community of generalists can be.

Join me on The Bootstrapped Founder this week as I talk to Milly Tamati about The Generalists’ World.

00:00:00 The Rise of Generalists
00:07:55 Generalists in Workforce Diversity
00:18:49  Building and Cultivating a Generalist Community
00:30:42 Building a Community and Evaluating Opportunities
00:40:12 Community and Success in Unconventional Paths
00:45:49 Announcing the Launch of a Podcast

Milly on Twitter: https://twitter.com/MillyTamati
Generalist World: https://www.generalist.world/
The Podcast: https://podcasters.spotify.com/pod/show/generallycurious/


The blog post: https://thebootstrappedfounder.com/milly-tamati-the-power-and-potential-of-generalists/

The podcast episode: https://share.transistor.fm/s/bef7a764

The video: https://youtu.be/Cll1GMGzLNQ

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


This episode is sponsored by Acquire.com

  • (00:00) - The Rise of Generalists
  • (07:55) - Generalists in Workforce Diversity
  • (18:49) - Building and Cultivating a Generalist Community
  • (30:42) - Building a Community and Evaluating Opportunities
  • (40:12) - Community and Success in Unconventional Paths
  • (45:49) - Announcing the Launch of a Podcast
07 Aug 202043: When You Reach Your Limits: Growing a Company Beyond the Founder(s)00:27:46

You can find articles on the topics discussed in the episode here:

- ✍️  When You Reach Your Limits: Growing a Company Beyond the Founder(s)
- My podcast episode on Continuous Validation with Jane Portman
- Kevin McArdle's podcast episode on SureSwift Capital

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold.

24 Nov 2023271: Arvid's Top 15 Book Recommendations for Founders00:15:51

If you’re shopping for books this Black Friday, here are the 15 most impactful books I read before and during my SaaS founder journey. From entrepreneurship to marketing and customer interaction, you’ll have a lot to put on your Black Friday shopping list.

My own work is available for 50% off on Gumroad for a few days, too. Use the code BFF for Zero to Sold, The Embedded Entrepreneur, and Find your Following.


And now, let’s grow your library with the likes of Rob Walling, John Warrillow, Michele Hansen, and many more:


This episode is sponsored by Acquire.com


The blog post: https://thebootstrappedfounder.com/arvids-top-15-book-recommendations-for-founders/

The podcast episode: https://tbf.fm/episodes/271-arvids-top-15-book-recommendations-for-founders

The video: https://youtu.be/F9iIxqtvNUI

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

05 Apr 2023204: Josh Spector — Saying Less and Making More00:59:56

Most of Josh Spector's newsletter issues are just a few sentences. Sometimes, just a link. And still, advertisers and readers alike flock to Josh's emails. In our conversation, you will learn why brevity is so attractive, how to make sure you're telling the right stories to the right people, and how to build systems that keep people coming back for more.

00:00:00 How to think about scarcity

00:04:16 Josh's newsletter(s)

00:08:49 Ads that feel less like ads

00:12:21 Why you need to know what you want to sell

00:16:20 How Josh got started

00:22:02 Advertising is just another way for people to connect

00:26:32 Maintain and improve the quality of your audience

00:30:51 How to get people to subscribe to your newsletter

00:34:54 Why you need to shorten your email newsletter

00:39:28 How to use video as part of your content strategy

00:48:12 Empathy with the needs of your audience

00:51:31 Helping your reader

00:57:16 Having an audience centric approach to business


My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

The blog post: https://thebootstrappedfounder.com/josh-spector-saying-less-and-making-more/

The podcast episode: https://share.transistor.fm/s/6bbf0f6e

The video: https://youtu.be/AND8f7I_Tr0

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/


Sponsored by Acquire.com.

07 Apr 2023205: Artificial Scarcity Damages the Creator Economy00:15:10

Artificial scarcity, a marketing tactic that fosters urgency in customers, can lead to short-term financial gains but raises ethical concerns and negative consequences in the creator economy. Drawbacks include damaging relationships, promoting impulsive purchases, and exacerbating global inequality. While there are exceptions, such as outcome-oriented communities and front-loading financial gains, adopting an abundance mindset and cultivating genuine relationships is a more sustainable long-term strategy in the digital realm.

My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

The blog post: https://thebootstrappedfounder.com/artificial-scarcity-damages-the-creator-economy/

The podcast episode: https://share.transistor.fm/s/37d137db

The video: https://youtu.be/0ypM30tG1Mg

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/


This episode is sponsored by Pinto Financial. Check out their demo

07 Feb 20202. Problem Validation: Making Sure You’re Talking To The Right People00:41:58

You can find this article on The Bootstrapped Founder blog under the name Problem Validation: Making Sure You’re Talking To The Right People.

25 Sep 202050: Priming Your Business for Due Diligence00:48:31

You can find articles on the topics discussed in the episode here:

- ✍️  Priming Your Business for Due Diligence

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold.

22 Jan 2025371: Brian Sierakowski — Mastering Product Communication01:05:11

Brian Sierakowski (@bsierakowski) has been busy over the last year: he started working on ChangeBot and TRMNL, and both projects are taking off.

If you ever wondered what a good changelog looks like or why you might need one, this episode is for you.

This episode is sponsored by Paddle.com — if you're looking for a payment platform that works for you so you can focus on what matters, check them out.

The blog post: https://thebootstrappedfounder.com/brian-sierakowski-mastering-product-communication/

The podcast episode: https://tbf.fm/episodes/317-brian-sierakowski-mastering-product-communication


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

02 Aug 2024“Working In” vs “Working On” the Business00:18:19

I ran into a pretty substantial question this week.

Am I working in my business, or am I working on my business? I've been spending so much time building features, talking to customers, – it's operational work in the trenches. It’s taking small steps, looking at the ground, instead of dreaming of giant leaps while gazing at the stars.


So, what can I do to get out of this?

You'll hear it here today.

This episode is sponsored by Podscan.fm

The blog post: https://thebootstrappedfounder.com/working-in-vs-working-on-the-business/ 

The podcast episode: https://tbf.fm/episodes/working-in-vs-working-on-the-business


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


26 Nov 2021112: Building in Public: Oversharing00:22:34

- Building in Public: Oversharing
- Black Friday Deal on Gumroad (use `bf21` for 50% discount on checkout)

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold or The Embedded Entrepreneur.

06 Sep 2024345: Scrape or Be Scraped00:20:03

Welcome to the weird world of web scraping in the AI age, where founders have to protect their data from hungry AI companies but also need to collect information from all kinds of (not so) public APIs.

Today, I dive into a particularly confusing situation I am in with Podscan when it comes to scraping and keeping the web free and open.

This episode is sponsored by Podscan.fm

The blog post: https://thebootstrappedfounder.com/crawl-or-be-crawled/

The podcast episode: https://tbf.fm/episodes/345-scrape-or-be-scraped


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


06 Jan 2023179: Founder Mental Health Pitfalls00:24:56

This week I chatted with Patrick Campbell about his exit of ProfitWell to Paddle for $200 million. One of the most mind-blowing things that I experienced during that conversation was hearing Patrick tell me that he feels he needs to build something else to prove that his exit -$200 million- was not just a fluke.

I did not expect that, but I should have because I feel the same way all the time. And the more founders I talk to, whatever stage of their journey they might be on, I hear them tell me the same story too. Whether they just started out or sold their business for millions a few years ago, they still struggle with who they are, what they should be doing, and proving themselves and their worth to others.

00:00:00 Intro
00:00:29 Sponsor
00:01:44 Introduction
00:02:50 Balancing Parenting & Business
00:04:58 Overthinking
00:06:22 Addictions
00:08:03 Dealing with Failure
00:09:45 Not delegating can lead to anxiety
00:11:13 Burnout & Dreading Loss
00:12:49 Navigating imposter syndrome when others appear successful
00:14:44 Second-guessing decisions and dealing with incomplete data
00:16:29 Underestimating and Judging Yourself
00:18:14 Debilitating Shiny Object Syndrome
00:19:54 Feeling guilty for taking a break
00:21:09 Underwhelming Sales
00:24:03 Outro

- Founder Mental Health Pitfalls
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
- Zero to Sold & The Embedded Entrepreneur, my books on entrepreneurship

This episode is sponsored by Senja.


You can also watch this episode as a video on YouTube.

09 Nov 2022162: Michele Hansen — Moving from Side Project to Full Time01:06:32

I am talking to Michele Hansen, the co-founder of Geocodio, an indie SaaS business in the world of mapping and geolocation. I've been a fan of her work, both as a founder and as an active member of the Indie Hacker community for years now.

I followed her journey with the business just as much as her foray into writing her first book, Deploy Empathy. Michelle really gets the founder community, and she's a respected teacher of all things customer development.

In this episode, we chat about finding the right time to commit to a business, learning when to say no, finding your niche, and learning languages. Enjoy!

You can find Michele on Twitter at https://twitter.com/mjwhansen/. Also, check out her book Deploy Empathy.

Here is a short summary of the topics discussed in this episode:

How do you set boundaries with a podcast? 3:08

How do you judge what you say against what someone else would perceive as useful for themselves? 9:23

How do you make sure you serve the right customers? 13:06

Focus on what you already have instead of where you can go. 19:47

Work in progress vs. goals. 23:13

The journey is the interesting part, not the destination. 28:54

The challenge of self-actualization after a big transition. 31:58

What was the sign that it was time to go full-time? 39:14

The financial hurdle of being an entrepreneur in the US. 42:35

Where the fear of losing everything comes from. 48:09

The mean voice in your head speaking. 51:43

Being able to recognize your own growth is a big part of entrepreneurship. 57:38

Low expectations allow you to surprise yourself, which leads to a better result. 1:00:47

This episode is sponsored by MicroAcquire


Here's the blog post for this episode.
You can also watch this episode as a video on YouTube.


24 Apr 2024314: Nicolai Klemke — Switching Lanes: Physics PhD to Indie Hacker00:48:46

Nicolai Klemke (@nicolaiklemke) is an Indie Hacker with a PhD in Physics. Talk about a career change! Nicolai shares his founder journey from learning how to code to making waves in the music industry.

We chat about carving out a niche in the bustling AI market, honing in on a customer segment that has a need (and a budget!), and building a team to turn a hobby into a profitable business.

Nicolai on Twitter: https://twitter.com/nicolaiklemke

00:00:00 Indie Hacker Journey to AI Product
00:11:15 Impact of Niche Market in AI
00:16:03 Building Teams and Hiring Strategies
00:24:20 Building Business Networks and Support
00:32:20 Building Connections, Micro Features, and Growth
00:40:24 The Future of Synthesizers
00:48:01 Support the Bootstrap Founder Show


This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/nicolai-klemke-switching-lanes-physics-phd-to-indie-hacker/

The podcast episode: https://tbf.fm/episodes/314-nicolai-klemke

The video: https://youtu.be/s6j3y9SIzXc

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw



30 Oct 202055: Customer Lock-In and "Insurance Features"00:22:31

You can find articles on the topics discussed in the episode here:

- ✍️  https://blog.checklyhq.com/setting-up-ssl-with-letsencrypt-for-saas-customers/

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold.

12 Feb 202170: When Your Business Gets Cloned00:22:26

Here's the article for this episode: When Your Business Gets Cloned.

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold.

27 Sep 2023254: Aprilynne Alter — Behind the Scenes of a Successful YouTuber01:03:17

Unearth the secrets of YouTube monetization and growth in our conversation with YouTube creator Aprilynne Alter. Prepare to be enlightened as Aprilynne reveals her journey, from retaking control of her editing process to experimenting with an array of content styles and formats. We dive into her daring exploration of NFTs and the groundbreaking transformation that led her to focus her content on educating others about YouTube.

We'll take you on a journey through the strategies that make YouTube an effective distribution platform. From carefully curating topics, titles, and thumbnails to creating your own monetizing product, we discuss the art of packaging videos for optimal appeal. Gain insights from Aprilynne's experience as she transitioned from producing multiple average-quality videos to focusing on crafting one high-quality video per week. We talk about the striking balance between content quality and quantity, and the crucial role of consistency for content creators.

Rounding up, we explore the vital aspects of mental health and productivity in the life of a creator. Aprilynne candidly shares her personal experience of moving to San Francisco, and how it impacted her productivity and overall well-being. We highlight the importance of creating an ideal workspace to foster creativity. Aprilynne gives us a glimpse of her creative space, her morning routine, and how an inspiring city view plays a role in maintaining her creativity. It's an engaging and insightful episode packed with practical tips and lessons from Aprilynne's journey as a YouTube creator. Don't miss it!

Aprilynne on YouTube: https://www.youtube.com/@AprilynneAlter
Aprilynne on Twitter: https://twitter.com/AprilynneAlter

00:00:00 YouTube Editing and Experimentation Insights
00:13:32 Understanding YouTube Monetization and Content Strategy
00:26:45 Navigating Titles and Thumbnails on YouTube
00:38:58 Finding the Balance
00:49:39 Creating a Productive and Creative Workspace

The blog post: https://thebootstrappedfounder.com/aprilynne-alter-behind-the-scenes-of-a-successful-youtuber/ 

The podcast episode: https://share.transistor.fm/s/55e1e979

The video: https://youtu.be/wFJEQKvaXRc

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


This episode is sponsored by Acquire.com


08 Jul 2022144: The Risks and Illusions of the "Post-Exit Retirement"00:10:35

- The Risks and Illusions of the "Post-Exit Retirement"
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire


If you're thinking about selling a startup, you'll want to check out MicroAcquire.


You can also watch this episode as a video on YouTube.

04 Dec 2024359: Connor Turland: Pioneering the Future of Bookkeeping with Ceedar.ai00:47:18

Connor Turland (@Entrecurious) is the prototypical software entrepreneur. He found a niche from a "prior life" and is now building an AI bookkeeping SaaS.

Now, many founders struggle with bookkeeping, so this is your opportunity to learn more about the pitfalls and opportunities of that field from someone who speaks both "developer" and "bookkeeper."

Here's Connor and how he is employing cutting-edge AI in an industry that is usually very resistant to change.

Learn more about Connor at https://connorturland.com/
You'll find Ceedar at https://ceedar.ai/

This episode is sponsored by Paddle.com — if you're looking for a payment platform that works for you so you can focus on what matters, check them out.

The blog post: https://thebootstrappedfounder.com/connor-turland-pioneering-the-future-of-bookkeeping-with-ceedar-ai/

The podcast episode: https://tbf.fm/episodes/359-connor-turland


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

06 Mar 2024300: Marc Louvion — Becoming a Product Launch Beast00:53:55

Marc Louvion (@marc_louvion) is the Maker of the Year 2023 and the visionary behind the innovative ShipFast. His product development philosophy emphasizes rapid shipping and focusing on feature-specific builds, which has transformed his approach to creating tech products. Utilizing platforms like ProductHunt for launches, Marc highlights the importance of pre-validation and community feedback in fine-tuning his products, illustrating his strategic and responsive methodology to product creation.

In our insightful conversation —that at some point turns into a founder brainstorming session— Marc delves into the emotional nuances of creators who navigate various expressive avenues, from entrepreneurship to writing, and then returning to coding. His journey with ShipFast showcases the blend of strategic foresight and serendipity crucial for digital market success, alongside the continuous process of innovation. The discussion dive into the intricacies of building a community around a product, the challenges of SaaS businesses, and the significance of maintaining a work-life balance that incorporates personal interests, which in turn fosters a lifestyle that integrates personal well-being with technological advancement.

Marc on Twitter: https://twitter.com/marc_louvion

00:00:00 Building and Launching

00:07:54 Building Startups, Creating Magic, Finding Success

00:13:41 Building a Community Around a Product

00:26:08 Building a Software Community Platform

00:32:25 Balancing Work and Life as Founders

00:41:43 Sharing Hobbies and Life Reflections


This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/marc-louvion-becoming-a-product-launch-beast/

The podcast episode: https://tbf.fm/episodes/300-marc-louvion-becoming-a-product-launch-beast

The video: https://youtu.be/yFy1n1TPWNM

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


  • (00:00) - Building and Launching
  • (07:54) - Building Startups, Creating Magic, Finding Success
  • (13:41) - Building a Community Around a Product
  • (26:08) - Building a Software Community Platform
  • (32:25) - Balancing Work and Life as Founders
  • (41:43) - Sharing Hobbies and Life Reflections
16 Dec 2023277: NoCode, AI, and the Future of Software Entrepreneurship00:21:46

I've always been a fan of no-code tools. But recently, I stumbled into AI-assisted coding. And that has changed everything for me. Initially, I considered leveraging no-code for Podline but I soon realized they didn't quite meet my unique needs. This led me to discover the transformative power of AI-assisted coding, which has dramatically accelerated the development process. The fabled 10x developer? We all thought it was a person, but it's really a language model.


In this exploration, I've come to appreciate the immense potential of AI-assisted coding. It's not just about keeping pace with the promises of no-code tools; it's about potentially outstripping them. Join me in this fascinating discussion where I illuminate the significant strides and transformations in software development, particularly through the lens of AI's impact. You won't want to miss this conversation, especially if you're intrigued by the future of tech and coding.


This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/nocode-ai-and-the-future-of-software-entrepreneurship/

The podcast episode: https://tbf.fm/episodes/277-nocode-ai-and-the-future-of-software-entrepreneurship


You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

22 Nov 2024357: (Free) Trial & Error00:16:24

Today, I’ll dive into the difference between a trial user and a trial abuser and what you can do to invite the former and prevent the latter.

This episode is sponsored by Paddle.com — if you're looking for a payment platform that works for you so you can focus on what matters, check them out.

The blog post: https://thebootstrappedfounder.com/free-trial-error/

The podcast episode: https://tbf.fm/episodes/357-free-trial-error


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


28 Aug 2024344: Andrew Davies — The Power of a Merchant of Record00:42:40

Andrew Davies (@andjdavies) runs marketing for Paddle, the payment provider that powers several of my businesses. They also recently ran an AI launchpad accelerator, which massively impacted the trajectory of my business, Podscan. It's about time we chat more about money on the pod.

Today, I get to talk to Andrew about all things payment, why a Merchant of Record is something way too few bootstrappers leverage, and what the future holds for online payments.

This episode is sponsored by Podscan.fm

The blog post: https://thebootstrappedfounder.com/andrew-davies-the-power-of-a-merchant-of-record/

The podcast episode: https://tbf.fm/episodes/343-andrew-davies-the-power-of-a-merchant-of-record


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


09 Dec 2022171: Avoid Vanity Metrics00:12:56

We've been taught to believe that creators are only truly successful when they reach the top echelon of their platform, with millions of followers and likes. But this is a false notion that doesn't accurately reflect what success looks like for creators — or what “success” is about in the first place.


The truth is that success for creators comes in many different forms, and it usually doesn’t depend on reaching the top of the platform. There are many creators who have found success by building a loyal and engaged audience in a very specific niche, even if they “only” have a few thousand followers. These creators have found ways to meaningfully connect with their audience and provide value to them, which is what ultimately leads to success.


- Avoid Vanity Metrics
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
- Zero to Sold & The Embedded Entrepreneur, my books on entrepreneurship

This episode is sponsored by MicroAcquire


You can also watch this episode as a video on YouTube.

27 Jan 2023185: The Monkey and the Pedestal00:08:42

To increase your chances of success as an entrepreneur, think outside the box and expand your opportunity surface. This can be achieved by embracing activities that don't scale, diversifying inputs, and taking small steps toward achieving your goals. These strategies will help you create valuable connections, build strong relationships and gain valuable insights that will lead to success.

00:00:00 Laura's journey

00:01:10 The parable of the monkey and the pedestal.

00:02:28 A cultural problem

00:03:36 Reflecting on the monkey


- The Monkey and the Pedestal
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
- Zero to Sold & The Embedded Entrepreneur, my books on entrepreneurship

If you're interested in Descript, go and check it out here.


You can also watch this episode as a video on YouTube.

05 Apr 2024309: Funded!00:27:08

Big news! Podscan.fm, my B2B SaaS that alerts you when your keywords or topics are mentioned in any podcast anywhere, has received bootstrapper-aligned funding from Calm Company Fund.

Booya!

I share why I, ever the solopreneur bootstrapper, said yes to venture money, what that enables, what risks I see, and just exactly how this kind of non-crazy funding works.

Calm Company SEAL: https://calmfund.com/shared-earnings-agreement
Calm Company 5-year learnings: https://calmfund.com/writing/five-years
Calm Company SAFE: https://calmfund.com/writing/shared-earnings-safe

This episode is sponsored by Acquire.com

The blog post: https://thebootstrappedfounder.com/funded/

The podcast episode: https://tbf.fm/episodes/309-funded


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

31 Dec 2021117: What Founders Can Learn From Web3 Community-Building (And What They Can't)00:24:21

- What Founders Can Learn From Web3 Community-Building (And What They Can't)


This episode is sponsored by FE International.

Curious about how much your business could be worth and if now is the time to sell? FE International offers free valuations. Go to FEInternational.com to learn more. 

20 May 2022137: Should Freelancers Offer Free Trials?00:13:28

- Should Freelancers Offer Free Trials?
- Find your Following, my Twitter course

This episode is sponsored by MicroAcquire


If you're thinking about selling a startup, you'll want to check out MicroAcquire.


You can also watch this as a video on YouTube.

24 Feb 20209. Finding the Most Painful Problem in a Market00:39:50
Arvid talks about what makes a problem painful, what kinds of pains there are, and what questions you should be asking your prospective customers to find them.
01 Mar 2023194: Matt Wensing — Publish Your Juicy Thoughts01:09:07

Today, I’m talking to Matt Wensing — the founder behind Summit and tweeter of many often controversial things. We talk about bootstrapping a financial SaaS, how to deal with integrations, and when to take funding. Here’s Matt.

00:00:00 An exchange of stories
00:04:54 What’s your strategy?
00:09:31 Writing long-form
00:15:05 Bridging the gap between invention and commercialization.
00:19:56 Creators and salespeople.
00:25:58 How a little bit of cash can change the trajectory of your business.
00:34:34 Bootstrapping is not a shot in the dark
00:41:48 The importance of trust (in the crypto space.)
00:47:55 Centralization has to occur for other people to benefit
00:54:58 How not to leave people behind
00:59:29 How do you look at platform risk from both sides?
00:1:05:06 The nature of platforms

The blog post: https://thebootstrappedfounder.com/matt-wensing-publish-your-juicy-thoughts/
The podcast episode: https://share.transistor.fm/s/f7deea33
The video: https://www.youtube.com/watch?v=2pBYsl1UxeY

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter

My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com

Find me on Twitter: https://twitter.com/arvidkahl/

This interview is sponsored by Acquire.com


08 Nov 2023266: Sakshi Shukla — Understanding Identity and Being the Only One00:55:17

Do you truly know yourself? Have you ever wondered about your multidimensional identity —the many layers of who we are and to whom— and the role it plays in finding your purpose? Well, Sakshi Shukla knows, and she's going to take you on her journey of self-discovery. Today, I delve into a profound conversation with Sakshi about her transformation from a medical professional to a successful content strategist, and the pivotal role self-awareness played in this journey. And of course, how she found purpose in all of this.


Sakshi on Twitter: https://twitter.com/thesakshishukla




00:00:00 Kevin Kelly's Impact on Identity

00:08:11 The Problem With Following Best Practices

00:14:51 Discovering Identity and Building Confidence

00:21:54 Forgiveness and Embracing Uncertainty Importance

00:33:55 Navigating Identity and Education Choices

00:39:18 Accepting Different Dimensions of Identity

00:44:35 Finding Support and Empowering Women

This episode is sponsored by Acquire.com


The blog post: https://thebootstrappedfounder.com/sakshi-shukla-understanding-identity-and-being-the-only-one/

The podcast episode: https://share.transistor.fm/s/23b7e7e3

The video: https://www.youtube.com/watch?v=5oe_qJBMkOY

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

  • (00:00) - Kevin Kelly's Impact on Identity
  • (08:11) - The Problem With Following Best Practices
  • (14:51) - Discovering Identity and Building Confidence
  • (21:54) - Forgiveness and Embracing Uncertainty Importance
  • (33:55) - Navigating Identity and Education Choices
  • (39:18) - Accepting Different Dimensions of Identity
  • (44:35) - Finding Support and Empowering Women
24 Jul 202041: Made to Stick: Shaping an Extensible Product00:29:50

You can find articles on the topics discussed in the episode here:

- ✍️  Made to Stick: Shaping an Extensible Product

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold.

21 Apr 2023209: MicroConf US '23 Recap — What Happens When 250 SaaS Founders Meet00:48:36

This week, I got on my first post-COVID trip and headed to Denver, Colorado for MicroConf 2023.

It.

Was.

Awesome.

Unsurprisingly, being in the same room with 250 other bootstrapped SaaS founders is one of the nerdiest things you can do. And it was as enlightening as it was nerdy. I just arrived back home in Canada a few hours ago, so I took the opportunity to share my insights from the conference on my podcast. Enjoy!

00:00:14 Intro

00:02:26 What is MicroConf? 

00:08:42 STIR

00:11:21 The talks

00:16:34 The speaksessionsers

00:19:19 My session on mental health

00:25:43 Feeling isolated

00:28:31 How to start a conversation about your own experience.

00:34:37 Mental health as a founder is paramount.

00:37:25 MicroConf is more than just a conference

00:43:28 Things outside the conference hall

My MicroConf EU 2019 attendee talk: https://www.youtube.com/watch?v=TheiytjsZoY
MicroConf Connect: https://microconf.com/connect


My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

The blog post: https://thebootstrappedfounder.com/microconf-us-23-recap-what-happens-when-250-saas-founders-meet/

The podcast episode: https://share.transistor.fm/s/9d12dbc0

The video: https://youtu.be/8ty4NNbVnMo

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/


This episode is sponsored by Pinto Financial. Check out their demo

13 Dec 2023276: Khe Hy — Breaking Free from the Rat Race00:58:00

Khe Hy (@khemaridh), the brilliant mind behind Rad Reads and the Examined Life podcast, shares his introspective journey through the multifaceted world of perceived success, happiness, and self-imposed barriers. We talk about the emotional toll of public scrutiny, and we dive deep into our personal narratives, examining the cost of chasing success and the true value of contentment.

This episode also delves into the subject of mental health, authenticity in the digital age, and the unique experiences of first-generation Asians. Khe introduces us to the empowering concept of "having enough," and we reflect on how our own lifestyle designs can pave the way for a genuinely fulfilling life. Get ready for a transformative conversation that will prompt you to reconsider your definitions of success and happiness and possibly break free from the self-created prisons of your own stories.

Khe on Twitter: https://twitter.com/khemaridh 

00:00:00 The Journey to Finding Contentment

00:07:40 Reevaluating Success and Money's Limitations

00:15:26 Navigating Personal Worth and Validation

00:28:22 Mental Health and Authenticity Online

00:34:26 Lifestyle Design and Playing the Game

00:45:38 Overcoming Self-Created Prisons and Envy



This episode is sponsored by Acquire.com


The blog post: 

The podcast episode: https://tbf.fm/episodes/276-khe-hy-breaking-free-from-the-rat-race

The video: https://youtu.be/eJIj7qy98NA

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

30 Sep 2022156: The Toxicity of Growth Hacks00:13:09

- The Toxicity of Growth Hacks
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course


This episode is sponsored by MicroAcquire

You can also watch this episode as a video on YouTube.

14 Feb 2025375: Mute those “Dings”00:11:44

When notifications prevent you from focusing on your actual work, you know you're in trouble. Here's how I approach the balance between keeping an eye on the critical parts of the business and focusing on the deep work that needs to get done.

The blog post: https://thebootstrappedfounder.com/mute-those-dings/
The podcast episode: https://tbf.fm/episodes/375-mute-those-dings


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw



05 Mar 202017. So You Got an Offer: How to Do Due Diligence on Your Potential Acquirer00:39:13
Arvid talks about how you can find out if your potential acquirer is a good candidate, and what the red flags are.
03 May 2023212: Dagobert Renouf — The Emotional Journey of Entrepreneurship01:01:42

“As an entrepreneur, you need someone you’ve been through shit with already” — and that’s exactly why Dagobert and Lucie are the perfect power couple co-founders. I chatted with @dagobertrenouf about overcoming struggle, growing a business together, and dealing with the lack of motivation when things get complicated.

We discuss the power of Twitter and building an audience before creating a product. Dagobert shares his personal journey with Logology and how he lost motivation before finding inspiration from his Twitter community. He also talks about the importance of understanding customers' problems before building a product and how he plans to apply this lesson to Logology 2.


Hope you’re ready for an emotional journey of entrepreneurship.

 
My new podcast project: Arvid & Tyler Catch Up / https://catchup.fm

The blog post: https://thebootstrappedfounder.com/dagobert-renouf-the-emotional-journey-of-entrepreneurship/

The podcast episode: https://share.transistor.fm/s/2b57060d 

The video: https://youtu.be/4aOLgJC8CKU

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com


This interview is sponsored by Acquire.com

25 Nov 2022167: Find Business Ideas on Social Media00:17:32

In my conversation with Daniel Vassallo this week, I learned that Daniel uses social media —Twitter in particular— to find inspiration for his own work as a teacher and content creator. Intentionally doomscrolling Twitter to come up with writing prompts and business ideas? Why not!

If we consider this a strategic effort, not just wasting our time on social media, let's develop a few frameworks that lead to more tangible results.

Today, I want to talk about finding ideas, problems, and points of tension that hint at practical business opportunities on social media.


- Find Business Ideas on Social Media
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
- Zero to Sold & The Embedded Entrepreneur, my books on entrepreneurship

This episode is sponsored by MicroAcquire


You can also watch this episode as a video on YouTube.

05 Aug 2022148: Fundamentals of a Calm Business00:14:08

- Fundamentals of a Calm Business
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire


If you're thinking about selling a startup, you'll want to check out MicroAcquire.


You can also watch this episode as a video on YouTube.

28 Aug 2020How I Self-Published Zero to Sold, a Bestselling Book on Bootstrapping00:56:04

You can find articles on the topics discussed in the episode here:

- ✍️  How I Self-Published Zero to Sold, a Bestselling Book on Bootstrapping

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold.

24 Jan 2025372: Indie Hacking & the Singularity00:12:05

One day, we'll all meld our minds into one, sharing our thoughts like the Borg on Star Trek.

But before that, we have a few things to get done. And for us founders, that's dealing with the ever-increasing speed of technological advancement.


The blog post: https://thebootstrappedfounder.com/indie-hacking-the-singularity/
The podcast episode: https://tbf.fm/episodes/372-indie-hacking-the-singularity


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw



11 Nov 2022163: When Should You Go from Side-Project to Full-Time?00:13:53

Earlier this week, I talked to Michele Hansen of Geocodio on The Bootstrapped Founder Podcast. Michele co-founded the business with her husband and ran it as a side project for several years. Now, that's a long time to wait before you commit full-time to a project. We also learned during our conversation that there are many ways of determining when the right time is to make that leap: for me, it was reaching a specific revenue figure, and for Michele, it was something else entirely.


So let's explore this critical step today. When should you go from side-project to full-time? What are the significant catalysts that speed up this process?

- When Should You Go from Side-Project to Full-Time?
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
- Zero to Sold & The Embedded Entrepreneur, my books on entrepreneurship

This episode is sponsored by MicroAcquire


You can also watch this episode as a video on YouTube.


10 Mar 202020. Too Many Eyes: Why Bootstrapped Companies Stop Being Transparent (Eventually)00:15:37
Arvid talks about transparency, open data, and why bootstrappers usually stop sharing information about their businesses.
20 Aug 202198: The Creeping Nature of Stress for a SaaS Founder00:23:00

- The Creeping Nature of Stress for a SaaS Founder


The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold or The Embedded Entrepreneur.

15 Feb 2023190: Hassan Osman — Writing on the Side01:02:59

Today, I’m talking to Hassan Osman— he’s the host of Writer on the Side, and himself a prolific writer. We talk about crafting books that sell (and keep selling), self-publishing on Amazon, and how to write while having a full-time job. Here’s Hassan!

00:00:00 Introduction to Hassan Osman
00:05:59 Slowly shifting your perspective
00:10:48 Do you update your books that you have written?
00:17:24 How short-sighted publishers can be
00:24:29 The importance of the time component in your book
00:29:12 The ROI if a diverse range of topics
00:34:47 Pick topics that are intersectional, not generic
00:41:43 You don’t need to write a big book to be successful
00:47:03 Using a marketplace vs doing it on your own
00:52:15 Investing in yourself and your public brand
00:56:22 Selling on Amazon and Udemy

The blog post: https://thebootstrappedfounder.com/writing-on-the-side-with-hassan-osman/
The podcast episode: https://share.transistor.fm/s/b67953c3
The video: https://www.youtube.com/watch?v=Tsx78OkIiEk

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter

My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com

Find me on Twitter: https://twitter.com/arvidkahl/

This interview is sponsored by Acquire.com

23 Jul 202194: How to Kill Your Business00:19:17

- How to Kill Your Business

The podcast currently has no sponsors. If you would like to support me, please consider buying a copy of my book Zero to Sold or The Embedded Entrepreneur.

04 Nov 2022161: Calm Business Misconceptions00:12:19

In a world where everyone talks about disruption and hustling, the concept of a calm business can seem out of place or even naive. How can you compete with people who spend 80 hours a week working in their businesses —publicly boasting about their so-called "grindset"— when you treat your fledgling business as a side project that you only work on in the evenings?

For many entrepreneurs, calmness is a pipe dream—a nice fantasy but impossible to accomplish.

As you can probably imagine, I beg to differ. Running a calm business is definitely possible, and the perception of it being a flawed concept
often lies in a few myths and wrongful assumptions that I want to debunk today.

- Calm Business Misconceptions

- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course
- Zero to Sold & The Embedded Entrepreneur, my books on entrepreneurship

This episode is sponsored by MicroAcquire


You can also watch this episode as a video on YouTube.

11 Oct 2024350: Building Your Castle in Someone Else's Kingdom00:13:43

SaaS founders are simultaneously tenants and landlords, renting the tools we need while offering our own services for subscription. It's a world where true ownership seems increasingly elusive, yet understanding its nature is crucial for building lasting value.

This episode is sponsored by Paddle.com — if you're looking for a payment platform that works for you so you can focus on what matters, check them out.

The blog post: https://thebootstrappedfounder.com/building-your-castle-in-someone-elses-kingdom/

The podcast episode: https://tbf.fm/episodes/350-building-your-castle-in-someone-elses-kingdom


Check out Podscan to get alerts when you're mentioned on podcasts: https://podscan.fm
Send me a voicemail on Podline: https://podline.fm/arvid

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find Your Following: https://findyourfollowing.com

Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw


22 Jul 2022146: Don't blame the market; blame your marketing00:11:32

- Don't blame the market; blame your marketing
- Find your Following, my Twitter course — now with Find your Following Essentials, the 7-day Twitter crash course

This episode is sponsored by MicroAcquire


If you're thinking about selling a startup, you'll want to check out MicroAcquire.


You can also watch this episode as a video on YouTube.

18 Aug 2023243: Bootstrapped SaaS Exit Planning00:26:30

Get ready to unlock the secret to enhancing your business's value — whether you plan to sell or not. This episode will guide you through the concept of sellability and its crucial role in your business. Inspired by a riveting conversation with Kevin McArdle, a seasoned investor who shared valuable insights from his SaaS business acquisition experience, and the wisdom of John Warrillow's book, Built to Sell, I illuminate good business practices that can boost your business's sellability and value.

But it doesn't stop there. I'll equip you with practical strategies for exit planning that will make your business not only sellable but also ready for a smooth transition. Ready to build a sellable business?

00:00:00 The Importance of Sellability in Business
00:09:00 Practical Tips for Exit Planning
00:17:18 Assessing Alignment and Exit Planning

The blog post: https://thebootstrappedfounder.com/bootstrapped-saas-exit-planning/

The podcast episode: https://share.transistor.fm/s/c4d259eb

The video: https://youtu.be/9cqVjugSsAs

You'll find my weekly article on my blog: https://thebootstrappedfounder.com

Podcast: https://thebootstrappedfounder.com/podcast

Newsletter: https://thebootstrappedfounder.com/newsletter


My book Zero to Sold: https://zerotosold.com/

My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

My course Find your Following: https://findyourfollowing.com


Find me on Twitter: https://twitter.com/arvidkahl/

This episode is sponsored by Acquire.com


  • (00:00) - The Importance of Sellability in Business
  • (09:00) - Practical Tips for Exit Planning
  • (17:18) - Assessing Alignment and Exit Planning

Améliorez votre compréhension de The Bootstrapped Founder avec My Podcast Data

Chez My Podcast Data, nous nous efforçons de fournir des analyses approfondies et basées sur des données tangibles. Que vous soyez auditeur passionné, créateur de podcast ou un annonceur, les statistiques et analyses détaillées que nous proposons peuvent vous aider à mieux comprendre les performances et les tendances de The Bootstrapped Founder. De la fréquence des épisodes aux liens partagés en passant par la santé des flux RSS, notre objectif est de vous fournir les connaissances dont vous avez besoin pour vous tenir à jour. Explorez plus d'émissions et découvrez les données qui font avancer l'industrie du podcast.
© My Podcast Data