Explorez tous les épisodes de The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Business Coaching
Plongez dans la liste complète des épisodes de The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Business Coaching. Chaque épisode est catalogué accompagné de descriptions détaillées, ce qui facilite la recherche et l'exploration de sujets spécifiques. Suivez tous les épisodes de votre podcast préféré et ne manquez aucun contenu pertinent.
Rows per page:
50
1–50 of 84
Date
Titre
Durée
12 Sep 2022
055 \\ Do couples say you're "too expensive"? Here's how to market to brides who won't care about the cost!
00:24:32
Are you getting the "wow, you're so expensive / out of my budget" response from your couples more than you'd like?
This is the WORST to hear, because it pretty much confirms one of our biggest fears as a wedding pro: We're charging too much, and no one wants to hire us because we're too expensive - so we better reduce our rates. Right?
WRONG!!
There are some very understandable reasons why your leads think you're too expensive - and what it all boils down to are these two things:
Couples have no idea what things cost for a wedding, so everything seems too expensive; and
They don't understand your value yet.
The good news is, these are very fixable problems! In today's episode, I'm sharing with you how to respond when you get the "you're too expensive / out of my budget" line from leads, so you can feel more confident responding (and closing them) when you hear it...without reducing your rates!
043 \\ Tired of getting ghosted? Quit saying these 3 things to wedding leads!
00:27:37
THEY contacted YOU...you gave them the info...but now your lead isn't responding. What's the deal?
Getting ghosted is one of the most frustrating parts of the wedding business, and we don't always understand why.
Maybe they're a Buy Later couple...maybe they're just price shopping...but maybe it's because we're (unintentionally) saying something that keeps them from coming back. O.O
In today's episode, I'm sharing 3 things that we need to stop saying when we talk with wedding leads - this is one you don't want to miss!
PLUS: We're getting ready to host a free 2-day workshop on how to bring in more leads for your wedding business! All the details will be shared in our Facebook community; if you're not already part of it, come join the fun! www.facebook.com/groups/bookmorebridescommunity
008 \\ NEW SERIES: Restart your wedding business in 2021!
00:20:55
After everything we've endured in 2020, do you feel like you need to restart your wedding business? Like, you just need a jump-start to get it all going again and get some leads in FAST? Well, we've got you, wedding pro! We're kicking off a 3-part series on how to restart your wedding business in 2021, and it all starts here!
30 Jun 2021
009 \\ Part 1: Restart Your Wedding Business in 2021! Where to get started by growing your business ONLINE
00:20:42
Are you ready to restart your wedding business in 2021?! In Part 1 of this three-part series, I've got some specific tips for you on where to start - and here's a hint: We need to get to work on building our presence online. Listen up for some actionable tips on how to get in front of couples TODAY!
02 Jan 2023
067 \\ 3 resolutions for wedding pros in 2023 - use these wedding business marketing tips to make more money this year!
00:25:02
Do you want your wedding business BOOMING in 2023?
I don't know about you, but I'm tired of feeling like we have to constantly react to whatever is happening in the world and economy around us to make our businesses succeed - so let's take charge with these 3 resolutions for wedding pros in 2023!
Focus on just these 3 wedding business marketing tips, and I know this year will be your best one yet.
-----------------------
If you want to make some BIG progress, and fast, the Book More Brides Growth Academy will show you how to stand out from competition and get leads to see your value - in 90 days or less.
In our focused training program, you'll learn our Cracking the Booking Code Method to know the words your couples need to hear to book you, and get them onto a sales call quickly. We work with you so you get the feedback you need to make sure you’re getting it right - no more guessing about what will work! - and you'll have all of this completed in 12 weeks or less...and we'll work with you until you do.
081 \\ Where are all the wedding leads? Here's how to get couples to contact you!
00:17:59
Does it seem like you have waaaaay fewer leads this year than the last couple of years?
There's a good reason for it (cough cough wedding boom cough cough) - but there's also something you can do about it. Here's how to get more wedding leads to contact you...AND get them to stick around this time!
Find out how the Book More Brides Growth Academy helps wedding pros of all kinds book more weddings and stand out from the competition - schedule a call with us here: https://bit.ly/3zEeQUq
17 Feb 2022
022 \\ When we make it too difficult for couples to work with us - biggest website mistakes part 3!
00:25:02
Are you actually making it HARDER for couples to want to book with you??
In today's episode - the last of our 3-part series on the biggest website mistakes wedding business owners make - I'll show you 2 areas of your homepage that could be making your leads hesitate about reaching out for a consultation...or even keeping them from reaching out at all.
If your wedding business website isn't bringing you enough leads, it's time to get it set up the right way - and our Winning Website Formula for Wedding Pros course will help you do just that!
The course officially launches Monday, February 21, but you can pre-order it now through February 20 at a BIG discount here: https://bit.ly/3IbnPit
Let's make your website earn its keep and bring you more bookings - pre-order the Winning Website Formula for Wedding Pros today!
25 May 2021
002 \\ How to turn leads into clients by knowing your couples' emotional needs
00:23:11
Did you know that the buying decision is an EMOTIONAL one??
You can give leads facts and figures all the live-long day - but when it comes down to handing over their hard-earned money, research shows us that we have to have an EMOTIONAL connection with our couples in order for them to want to book us.
In this episode, I'm sharing EXACTLY how to figure out what it is that your couples want when they buy from you...and it might not be what you expect! Don't miss this episode - it is a GAME CHANGER for your business!!
- Kate
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
Step #1 - Join the Book More Brides Tribe Facebook Group: www.facebook.com/groups/BookMoreBridesTribe/
Step #2 - Find business-changing resources on our blog: https://www.bookmorebrides.com/blog/
=== The Essentials (Everything You Need To Win) ===
Download the Price Shopper Email Series: bookmorebrides.com/
Get 70+ on-demand workshops & more in our Acceleration Membership: https://www.bookmorebrides.com/wedding-business-membership/
Group coaching & expert wedding business marketing, copywriting & sales training in the Growth Academy: bookmorebrides.com/book-more-brides-growth-academy/
Close More Leads With Our Book More Brides CRM - Texting, Emails, and Sales: pages.bookmorebrides.com/bmbcrm
Copywriting Help to Close More Leads with Your Website, Emails & More: www.bookmorebrides.com/copywriting-services/
Get The Software We Use:
OntraPort: https://tinyurl.com/hvsh4u79
AWeber: https://tinyurl.com/cs6xh8u8
Tailwind: https://tinyurl.com/zjk64vuh
Tidio: https://tinyurl.com/h9aw84s8
SpyFu: www.spyfu.com/#nstorey
Paige Hulse's Creative Law Shop (**use Code BOOKMOREBRIDES10 for 10% off!**): www.shopcreativelaw.com/
28 Nov 2022
065 \\ Why don't leads see your value? Boost wedding lead bookings with the right messaging!
00:17:22
Have you ever looked at your wedding leads and wondered, "Why don't they get it??"
You know your wedding business is better than your competitors, and you know you're great at what you do...your leads should be able to easily see this, and you should be booking couples left and right!
So why aren't you?
Most of your leads just don't seem to understand why you're so good - and that means you have to keep proving your value to them, over and over again.
Why? Because you doesn't have the right messaging for them! (And just so we're clear, I don't mean text messaging - I mean the kind related to marketing!)
In this episode, I'm diving into wedding marketing messaging - what it is, why it's important, and how to use it to finally get leads to see your value!
013 \\ Supercharge your wedding business growth with the 80/20 Rule!
00:17:59
Do you want to grow your wedding business in 2021 and 2022? There are a few areas to focus on - and a specific formula - that will help you supercharge your efforts...let's dig into them today!
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
014 \\ 3 ways to reduce overwhelm in your wedding business! How to grow your wedding business without losing your mind
00:14:52
Tired of feeling overwhelmed with all that has to be done in your wedding business - AND still, you know, have a life? I've got 3 tips here to help make things easier on you, wedding pro...it really IS possible to grow your wedding business without sacrificing your sanity!
**Ready to learn MORE tips on how to grow your wedding business online? We're hosting our FREE Booked & Busy Training for Wedding Pros, December 13-17, 2021 - register here!
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
053 \\ The unseen burden of wedding pros: Marketing in the wedding business without losing your mind!
00:23:21
Do you feel like you constantly have a million things on your mind when it comes to your wedding business - and almost none of them have to do with what you actually DO in your wedding business?
From responding ASAP to wedding leads and keeping tabs on already-booked couples to making sure your marketing doesn't fall apart - it's a lot for any wedding DJ, photographer, wedding planner or anyone else serving couples to handle!
But there IS good news: You're not alone - and I know how to help you! So many wedding pros struggle to find a way to handle the business side and marketing in the wedding industry - today, I'm sharing some solutions to 4 of the biggest struggles...so you can keep your wedding business running, but get back to doing what you love for your couples.
**Want to get to your leads first, and manage all of your client conversations in one place? The Book More Brides CRM makes it happen! Learn more here about this solution created just for wedding pros here, or book a call with us to see the Book More Brides CRM in action and how it can work for your wedding business!
042 \\ How to get wedding leads when you're new to the business
00:29:56
Are you a new wedding photographer? DJ? Wedding planner? Venue? Florist?
No matter what service you offer, if you're new to the wedding business, you've probably asked yourself: How in the world do I get leads when no one knows about me yet??
Don't worry - I've got a plan for you! I'm sharing 4 of the best ways to get your name out there and get the attention of the engaged couples you want to work with...let's do this!
Are you new to the wedding industry and want some direction - what to do first, how to stand out, how to get couples to want to talk with you? I've opened up a few spots for a 1-hour coaching session at a special summer rate...and they're going fast!
At the end of the session, you'll know exactly what your couples need to hear to make them want to book with you - which will set you apart from others in your area AND make the sales process easier. You'll also get a link to the recording and a worksheet to help guide you in how to use this in your wedding business moving forward.
Email us at hello@bookmorebrides.com and let us know you're interested in booking a coaching session with me (at a top secret special summer rate!), and we'll send you all the details to book your session!
033 \\ Build trust with your couples and turn leads into clients with vision casting!
00:17:28
How do you build trust with your leads to show them you're the right wedding pro for them? In this episode, I'm showing you how you can demonstrate how you'll deliver what they want for their wedding - otherwise known as casting a vision - by creating a plan to let them know you understand what they're struggling with right now, where they want to be...and then showing them how to get there!
And: If you're looking for a plan and path to get to where you want to be in your wedding business, you gotta check out the Book More Brides Growth Academy! Our group coaching program combines simple but powerful marketing, sales and business education with the one-on-one mentorship and supportive community the wedding industry has been missing. Get all the details here: https://www.bookmorebrides.com/book-more-brides-growth-academy/
15 Sep 2022
057 \\ How do wedding businesses make money if you hate selling? Here's how to sell CONFIDENTLY when you don't have sales experience!
00:26:45
When it comes to selling in your wedding business, have you found yourself saying any of these things?:
"The selling process it makes me feel so insecure...I hope this feeling will leave me soon!"
"I have no background in selling, so it is SO alien to me."
"The struggle is real with sales & networking when you're an introvert with impostor syndrome!"
These are real quotes from real wedding pros...and they're more common than you might think. (You're not the only one!)
Most of us don't have sales experience; or, if we do, we kind of sucked at it and decided we're not good at it - which means that, when it comes time to offer the sale to a lead, we probably start sweating and stammering and sounding super not-confident about the whole thing.
Doesn't exactly make a lead want to jump to sign a contract, does it?
The uncomfortable truth is that we NEED to be good at selling in order to grow our wedding business or finally make it our full-time job...but how?
In today's episode, I'm sharing tips to go from feeling like a pushy salesperson to feeling totally comfortable offering the right packages to your leads. You can do this, and I'm going to show you how!
**Want to really push past hating sales and maybe even get excited to offer the sale to your wedding leads? Book a free consultation call with us - we'll give you some actionable tips and a clear path to wedding business growth!
045 \\ 4 things you need to say to get wedding leads to a sales call
00:19:02
Did you know there are 4 super-important things your wedding leads NEED to hear to want to talk with you?
So many of our couples have had bad experiences with pushy salespeople - both with wedding pros and just anywhere else in their lives - so we need to make sure we're building a level of comfort, trust and confidence with them...before they ever get on a call with us.
These 4 phrases are so powerful in breaking down that wall of wariness our couples often come to us with - apprehensive and even a little defensive about getting pushed into something - and helping them see that we care about THEM first, and the sale second.
(Because that's how we really want them to feel, right?)
023 \\ Get more bookings from your website with the Winning Website Formula for Wedding Pros!
00:21:19
Do you want to make your website work FOR you in your wedding business, bringing you more sales calls and bookings?
Do you want to make your sales calls easier because your leads are already pre-sold on why you're awesome?
That's exactly what having the right layout, words and images on your wedding business homepage will do for you - and I'm showing you how to do all this and more in the Winning Website Formula for Wedding Pros!
In this episode, I'll share with you exactly what this brand-new course can do for your wedding business, why it's ultra-important to get this foundational part of your wedding business right...and that it's easier than you might think to do it!
078 \\ Thinking of LOWERING your wedding package prices? Listen to this first!
00:19:30
Are you seeing slower sales (or inquiries, or responses) this summer? Are you thinking that maybe you need to lower your prices just to bring in some cash? 🛑 STOP!! 🛑
There are some major problems with lowering your rates just to make some sales - in this episode, I'm sharing some of the most-heard reasons for doing this...and what you need to do instead!
Have you been seeing a change in the amount of sales / inquiries / leads this summer vs. past summers? Let me know in our Book More Brides Facebook group!
020 \\ Biggest mistakes wedding business owners make on their websites (and how to fix them!) - part 1
00:23:08
Is your wedding business website a "set it and forget it" kind - as in, you set it up years ago and kind of forgot about it? ;) - or are you always working on it, perfecting it, and updating it?
Well, if you don't have your website set up the right way, neither of these approaches will help you get more business...so let's fix that!
In today's episode (the first of 3 parts!), I'm sharing with you the biggest website mistakes that wedding business owners make - AND I'm sharing details on our brand-new course offering, the Winning Website Formula for Wedding Pros, and how you can get **special early bird pricing** until February 20!
After you finish listening to the episode, email us at hello@bookmorebrides.com to get all the details!
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
012 \\ Is your wedding business ready for engagement season? Here's what to do NOW!
00:16:04
The actions you take for your wedding business will be seen (and felt) 90 days from now...and considering that more engagements happen in the month of December than any other time of year, that means NOW is the time to get ready for all those newly-engaged couples who will soon be looking for YOU! In this episode, I'm sharing exactly what you need to do to get your wedding business super-set for engagement season!
**PLUS, a special offer: Now through September 30, get $100 off EVERY MONTH of the Growth Academy with discount code BACKTOSCHOOL! Get the coaching and accountability you need to supercharge your wedding business in 2021 and beyond!
15 Aug 2022
049 \\ Where should you invest in marketing your wedding business? 3 questions to ask yourself first!
00:22:35
There's definitely no lack of marketing solutions for your wedding business - but how do you know which ones are best for YOU?
So many of you have said you feel like there's something missing in marketing your wedding business...but you're not sure what, or where to go first.
Free or low-cost methods will only take you so far - there's a reason they're free or low-cost! - but there's also going to be a point where you no longer have the time needed to put those free methods to work...or because you simply can't wait any longer for better results.
When you reach this point, it's time to invest in your business (yes, INVEST!) - but before you pull out that credit card, there are 3 super-important questions you MUST ask yourself so you know you're making the right investment.
Whether it's a new tech solution, or course to join, or advertising to invest in, or anything else...listen in on this episode and know what to look for before you invest!
068 \\ How do you know if your wedding business messaging works? 5 questions to find out!
00:21:02
If you've been listening to the Book More Brides Podcast, you know that we're here to help you with your wedding business marketing and messaging - but what the heck is messaging, and why does it matter to you? (Or rather, why does it matter to your couples?)
In this episode, I'm breaking down what wedding business messaging is, and the 5 questions you can ask yourself today to see if what you're saying to your couples is helping you - or hurting you!
Not sure if your wedding business marketing and messaging is heading in the right direction? Schedule a free call with us! We want to hear about your business, the things that have been stressing you out, and give you some tips on how to fix it.
082 \\ 3 marketing must-do's for your wedding business
00:17:30
On a scale of "word-of-mouth only" to "paying Meta $2k every month," how serious are you about marketing your wedding business?
Every major brand knows the importance of marketing their product/service...so why aren't we taking the same approach in our wedding businesses?
One of our clients - a very smart, six-figure multi-op owner - once shared these wise words: "If you build your wedding business on word of mouth, it's going to die." OUCH.
Here's the thing: Your wedding business cannot survive if you don't have a marketing plan...so today, I'm sharing the 3 absolute must-do marketing activities to start doing in your wedding business today!
Ready to get serious about marketing your wedding business? Schedule a call with us to learn how we help you get in front of the right couples and get them to book: https://bit.ly/3zEeQUq
21 Oct 2022
063 \\ When wedding leads ghost after the sales call {Part 3: End the ghosting in your wedding business}
00:21:41
Did you get a lead on a call with you, but then they didn't respond?
That feeling is THE WORST - because they seemed like your ideal couple and all the signs were pointing to them booking with you...then, NOTHING.
Is it something we said? Did they not like us? Why is it happening?
In today's episode in our series to end the ghosting in your wedding business, I'm sharing some insight on why this is happening, and what to do when it happens...because if you've gotten them this far, there's a really great chance you're perfect for each other, and there's just one small step left to get them to book!
066 \\ Tired of convincing couples why they should book you? Here's how to show your value FAST!
00:20:38
You know you're better than your competitors...so why can't your leads see it?
It's SO frustrating to know that you offer a better service than others in your area - but you keep getting wedding leads who can't seem to figure out why you cost "so much" compared to that budget wedding DJ / venue / wedding photographer, etc.
Well, I'll tell you one thing: It all comes down to VALUE - and not just how you show it, but when.
In this episode, I'm sharing part of what I recently taught in our Booked & Busy Training for Wedding Pros...and why our wedding business success depends on getting couples to see our value FAST, so that you're not stuck trying to constantly convince them why you're worth your rate.
If this is hitting you right now, I want you to know that we're here to help! Schedule a free consultation call with us here, and let's figure out how to get your leads to finally see why you are so valuable - and why you're the must-have wedding pro in your area.
10 Jan 2022
015 \\ How to bring in wedding leads online - learn our Cracking the Booking Code method!
00:31:16
Every wedding pro needs solid leads to grow their wedding business...and in today's episode, I'm sharing our Cracking the Booking Code method so that you can learn how to bring in more leads online - CONSISTENTLY and STRATEGICALLY!
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
018 \\ How many times should you follow up with a lead? Learn about the power of PROFESSIONAL PERSISTENCE!
00:17:04
We've all heard the phrase, "The fortune is in the follow up" - but what should that look like in your wedding business? Should you be following up more with your leads? Are you following up too much? And how do you know??
In this episode, I'm sharing with you some HOT tips on what you need to know about following up with your couples - including how many times you should be following up! - and why it literally pays to be what I call Professionally Persistent!
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
028 \\ Wedding pro coaching call! How to choose the best testimonials for your website - and where to put them
00:12:31
You know testimonials are important to have on your website...but which ones do your leads need to see? And where should you have them?
In this live coaching call with one of our students, I dig into what your couples need to hear in your testimonials, where they need to go on your website for maximum impact, and - bonus! - where to put a virtual tour video.
Also...this topic is just one of the areas I cover in-depth in the Winning Website Formula for Wedding Pros. This course gives you a proven blueprint of the elements your leads NEED to see on your website - as well as where to put them, and how to say it.
007 \\ Should you offer discounts in your wedding business?
00:16:46
Does offering discounts help sales for your wedding business - or does it just bring in more budget couples?
A well-timed sale or discount can drive demand for your services...but there are a few MAJOR considerations you need to know about *when* to offer deals, and how!
In this episode, I'm sharing some specific strategies and examples on when it might be okay to offer them - and when you NEVER should!
24 Mar 2022
030 \\ Are you solving the right problem for your couples? 4 questions that will make you more money in your wedding business!
00:20:55
Your couples have a problem, and they need you to solve it - but knowing how to answer it the right way is what makes ALLLL the difference between a booked-up wedding pro...and one who keeps losing business to crappier competitors.
In this episode, you'll learn the 4 questions that will help you dig DEEP into what your couples really want from you - so you can set yourself apart as the top wedding pro in your area.
**After you listen to the episode**
If you're feeling stuck on how to answer these questions, I'm here to help! I'm opening up 1-on-1 copywriting sessions for serious wedding pros like you who are ready to stop messin' around and get your couples to finally see why you are the top choice (and worth every penny of your rate). Email me at hello@bookmorebrides.com for info on my copywriting packages - let's work together and uplevel your wedding business income!
13 Sep 2022
056 \\ Make your wedding business stand out from the competition! 3 must-know wedding marketing tips to increase bookings
00:27:43
Are you stressed out about how to make your wedding business stand out from your competition?
Do you feel like it's nearly impossible to get couples to see your value in a crowded market?
Or do you think the only way to get ahead is to offer something (or a style) that is TOTALLY NEW AND UNIQUE from anything anyone has seen before?
So many wedding pros struggle with this...and a lot of times, it's what drives them out of business - because they don't know how to get couples to see why they're the must-have wedding pro in their area.
Today, I'm sharing 3 must-know wedding marketing tips to increase bookings, stand out from the competition, and feel totally ready to stake your claim in your local area that YOU are the wedding pro that they absolutely have to have!
And if you're willing to put these into action, you WILL stand out from your competition - because, while you might look like a lot of other wedding pros in your area, these 3 tactics will make wedding leads sit up and take notice.
It's time to elevate you above everyone else...fast! Let's do this!
037 \\ Tired of budget brides and cranky couples? 3 truths you need to know to bring in QUALITY wedding leads!
00:24:49
Do you hear "How much?" from your leads more than you want, or have to haggle with couples who only seem to care about getting you down to your lowest price?
Are you sick of getting bratty brides who want you to dance for them because they don't get why you're "so expensive"?
Then I have just the episode for you - I'm sharing 3 truths you need to know, so you can start bringing in leads who actually appreciate you and can see your value...before you even get on a call with them!
16 Feb 2022
021 \\ Part 2: The biggest website mistakes wedding pros make
00:23:05
Are you actually driving away business from your website, rather than bringing it in?
There are 3 big mistakes that wedding business owners make on their websites - and in today's episode, I'm talking about a *super easy* fix that could change the whole way that couples look at your website...and help them connect with you more easily!
This is part 2 of a 3 part series - AND a sneak-peek into our brand new course, the Winning Website Formula for Wedding Pros...which you can snag RIGHT NOW for $100 off!!
This early-bird pricing is only good until February 20, 2022, so check out all the details and grab it for yourself here: https://bit.ly/3IbnPit
02 Mar 2022
024 \\ Taglines don't work! What you need instead to make more sales on your wedding business website
00:23:21
Hot take: Taglines are not doing a thing for your wedding business - and might even be keeping your leads from wanting to reach out to you.
In this episode, I'm sharing with you the approach that WILL work and help you bring in more qualified leads!
Want to make your website a sales tool that will help you turn more leads into bookings? Our Winning Website Formula course will show you how!
Get the exact steps to creating a homepage that works for you and gets couples to know, like, and trust you - before they even talk to you.
047 \\ Feel like you're wasting time in your wedding business? 5 ways to make more progress in less time
00:20:46
Are you feeling a little stuck in your wedding business?
Do you feel like you're just trying everything and spreading yourself around online just so people can find you - but you're running out of ideas of what else to do?
It can be super frustrating to try to figure out what will work for your wedding business, and what will be a big ol' goose egg that wastes your time, money and energy.
(This is especially true if you're worried about the economy, when using our time and money wisely are more important than ever - which is why I'm showing you how to recession-proof your wedding business in a free workshop next week, August 9 & 10! Save your spot for it here: https://bit.ly/weddingmarketingworkshop)
Friend, I don't want you to feel like this anymore! So today I'm sharing 5 ways to make more progress in your wedding business in less time - so you can get back to doing what you love (working with your perfect couples) and know that your efforts will actually create a result for you. Let's do this! 💪
027 \\ Should you have a client avatar? How to find your perfect couple
00:19:03
Do you have an avatar to figure out who your perfect couple is...and what can that info do for your wedding business? Will it help you book more weddings - or is it just busy work?
Here's how to figure out the juicy client info that helps you connect with your perfect couples and make them want to book with you - FAST!
P.S.: Your website should have a big role in this too...make sure it's saying - and showing - all the right things with our Winning Website Formula for Wedding Pros! https://www.bookmorebrides.com/winningwebsiteformula/
20 Jun 2022
038 \\ Help! My wedding business doesn't look legit! 3 ways to look professional online in 60 days or less
00:23:47
Do you find yourself saying things like:
"I know I don't look as professional as the big wedding businesses in my area"
"Those wedding pros have so much more experience than me"
Well, I'm here to tell you today that you CAN look professional enough online to compete with - and win more couples away from! - those bigger, more established wedding businesses...you just need to know how to show up online like a legit wedding business. And in this episode, I'm showing you how you can do this in 60 days or less! (for real!)
08 Aug 2022
048 \\ How to recession-proof your wedding business
00:15:59
Have you been hearing about a recession, and wondering how it will affect your wedding business?
After the last couple of years, we could really use a breather as entrepreneurs...but with experts debating if we're heading for a recession or in one already, one thing is clear: We need to have a plan for our wedding business to thrive, in both a down economy and a booming one!
When you plan, you have peace - so let's talk about what we need to make sure our wedding business has all the right elements in place to book weddings in both good AND not-so-good times!
If you want to get a specific action plan in place, today is your LAST CHANCE to join us for our workshop, How to Recession-Proof Your Wedding Business!
This FREE workshop is happening tomorrow (August 9) and Wednesday (August 10) at 1 p.m. Eastern; register here to be eligible for some awesome prizes mentioned in today's episode! https://bit.ly/weddingmarketingworkshop
21 Jun 2022
039 \\ You've got a lead in - now what? 5 steps to get your wedding leads booked
00:16:25
Do you know the 5 most important steps you can take to close more leads when they come in?
Whether you're a brand-new wedding pro, or a more - ahem - experienced one, it's important to have a fool-proof process that will take leads from random to red-hot!
In today's episode, I'm sharing these simple - but oh so powerful! - steps so that you'll know EXACTLY what to do when you get a new lead in...and get them super excited to want to talk with you!
010 \\ Part 2: Restart Your Wedding Business in 2021! How to get more wedding leads on your website
00:25:56
In Part 2 of our Restart Your Wedding Business in 2021 series, we're talking about what happens once you bring in those leads online...and the six-second test that will make or break your couples' impression of you. Let's talk about how to bring in more leads to your website, AND how to get them wanting exactly what you offer!
22 Mar 2022
029 \\ Get those bookings! Close more wedding leads with these relationship-building tips
00:19:34
They reached out, you followed up, but you're not getting a response...what do you do now? Can you still turn these wedding leads into booked couples, or should you just chalk them up to more failed leads?
Good news: You CAN still book them - and it might be easier than you think! I'm sharing solid tips on how to build relationships with your leads by giving them what they need. Listen in and get ready to reach out to those supposed dud leads!
001 \\ How to bring in leads for your wedding business - FAST vs. SLOW methods
00:24:47
Hey wedding pro!
Have you been spending tons of money on paid ads that just don't seem to work for you? Or maybe you have been blogging your heart out because everyone says you need a blog - but you're not sure why, because you're sure not seeing any results from it yet.
In this FIRST EVER episode of the Book More Brides podcast (!!!), I'm sharing all the details of the fast vs. slow methods of bringing in QUALITY leads for your wedding business - and when to use each method.
These are super-important, foundational elements of your wedding business marketing - I can't wait to share them with you!
- Kate
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
Step #1 - Join the Book More Brides Tribe Facebook Group: www.facebook.com/groups/BookMoreBridesTribe/
Step #2 - Find business-changing resources on our blog: https://www.bookmorebrides.com/blog/
=== The Essentials (Everything You Need To Win) ===
Download the Price Shopper Email Series: bookmorebrides.com/
Get 70+ on-demand workshops & more in our Acceleration Membership: https://www.bookmorebrides.com/wedding-business-membership/
Group coaching & expert wedding business marketing, copywriting & sales training in the Growth Academy: bookmorebrides.com/book-more-brides-growth-academy/
Close More Leads With Our Book More Brides CRM - Texting, Emails, and Sales: pages.bookmorebrides.com/bmbcrm
Copywriting Help to Close More Leads with Your Website, Emails & More: www.bookmorebrides.com/copywriting-services/
Get The Software We Use:
OntraPort: https://tinyurl.com/hvsh4u79
AWeber: https://tinyurl.com/cs6xh8u8
Tailwind: https://tinyurl.com/zjk64vuh
Tidio: https://tinyurl.com/h9aw84s8
SpyFu: www.spyfu.com/#nstorey
Paige Hulse's Creative Law Shop (**use Code BOOKMOREBRIDES10 for 10% off!**): www.shopcreativelaw.com/
08 Feb 2022
019 \\ Is "Book Now" scaring off your couples? How to get more leads through your website
00:20:33
The "Book Now" button *seems* like it should be the easiest way to get couples to reach out to you...but is it actually scaring them away? I'm sharing why this might be happening, and what to do about it - PLUS, something brand-new that we're offering to make your website a SUPER valuable tool for more sales in your wedding business!!
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
046 \\ Where's your wedding business going? Setting goals for your wedding business for 2022 and into 2023
00:19:30
We're just over halfway through the year - how's your wedding business doing? Are you reaching your goals? Would a few more bookings help? Do you even KNOW where you're at??
It can be hard to look at our business straight on and crunch the numbers...so today I'm sharing a super-simple method for figuring out:
Where you're at now
Where you want to be
How to get there
How to plan ahead for 2023
Hey, I get it - I'm not a numbers person...but with a simple plan like this in place, it's a lot easier to figure out how to hit those big goals!
AND...are you joining me next week for the Wedding Marketing Jumpstart Workshop?!? Next week (August 9 and 10, at 1 p.m. EST), I'm sharing 3 simple steps to bring in more leads & close your perfect couples - totally free!!
Group coaching & expert wedding business marketing, copywriting & sales training in the Growth Academy: bookmorebrides.com/book-more-brides-growth-academy/
Close More Leads With Our Book More Brides CRM - Texting, Emails, and Sales: pages.bookmorebrides.com/bmbcrm
Paige Hulse's Creative Law Shop (**use Code BOOKMOREBRIDES10 for 10% off!**):www.shopcreativelaw.com/
01 Jun 2023
076 \\ Want to 3x your income? Do this with your leads now!
00:21:31
There is a whole category of wedding couples just WAITING (literally) to book with you - and if you don't have the right strategy to reach them, you could be leaving dozens of unbooked weddings on the table for your competitors to scoop up.
In this episode, I'm sharing the strategy that could triple your wedding business income - this is one you don't want to miss!
Want to focus on the few steps needed to get steady bookings and look like the top choice in your market? Schedule a call with us to learn how! https://bit.ly/3zEeQUq
14 Jun 2022
036 \\ 5 tips for creating a simple marketing plan for your wedding business
00:24:25
Does the word "marketing" stress you out - especially the idea of creating a marketing PLAN??
It doesn't have to be complicated, I promise!
I'm sharing 5 tips to create a super-simple plan to get your wedding business marketing in the right direction...and you don't need a degree to do it!
=== Connect with Our Community (You Are NOT Alone!) ===
084 \\ Do you believe you're worth your rate? How to charge more in 2024
00:16:47
Truth time: When was the last time you raised your rates in your wedding business? Has it been years? Have you added in new services, equipment, techniques, etc. - but kept your rates the same?
Wedding pro, you are worth so much more than what you're likely charging right now...but how do you know if it's the right time to raise your rates?
Listen in for some tips on how to identify barriers that might be holding you back from charging more in your wedding business - and keeping those high-value couples from wanting to book with you. Let's do this!
Ready to take your wedding business to the next level? Schedule a call with us to learn how the Growth Academy can take your business from plateaued to profitable.
05 Jul 2022
040 \\ Ads not working for your wedding business? This could be why!
00:28:07
Why do ads seem to work for some wedding pros, and not for others?
Have you run ads for your wedding business, but didn't get the leads you wanted and just figured ads don't work for you?
Well, before you throw in the towel on ads, I have a fix for you, and it could be a game-changer...not just on whether your ads work or not, but to bring in the RIGHT kinds of couples for you!
PLUS: I have a big-time 🎆 Fourth of July SALE 🎆 going on right now on our Winning Website Formula - get $100 off the course, now through July 6, 2022! No coupon code needed, just go to bookmorebrides.com/winningwebsiteformula/ and snag your deal!!
Do you want a website that will bring you qualified leads that turn into bookings? The Winning Website Formula shows you the framework to:
grab your couples' attention
show your value FAST
get them excited to contact you, and
pre-warm them BEFORE the sales call!
In just a few simple steps, your couples will know why you're so valuable, and why they need to book you NOW - and this is your chance to get the course for $100 off! Grab this deal before it's gone! 🏃♀️
22 Nov 2022
064 \\ Booking wedding leads - expectations vs. reality: How can we book leads faster?
00:21:28
Wouldn't it be amazing if all it took to book a wedding lead was for them to hear about us, immediately set up a call, and book with little to no questions asked?
Many wedding pros expect that this is how it's supposed to go - and if it doesn't, they weren't your ideal client anyways. HOWEVER...
While this may be our expectation, the reality is a little different; but that doesn't mean it's a bad thing, or that you're doomed to unpredictable bookings. You just need a different perspective - and a plan.
In this episode, I'm sharing how to manage these expectations, and steps you can take to make booking wedding leads faster a reality!
**BLACK FRIDAY DEAL ALERT!**
Starting this Wednesday, November 22 - for the FIRST TIME EVER - we're offering a special bundle with everything you need to book more wedding leads FAST!
The Booking Blitz Bundle will include:
Our no-fail formula for WeddingWire and The Knot profiles that get couples to click!
14 bridal show follow-up email templates, for both warm AND cold leads - AND...
The Winning Website Formula - our step-by-step homepage content course that shows you how to grab your leads' attention, show your value fast, and pre-warm them BEFORE the sales call!
This deal will be live starting Wednesday, November 22, and only runs through Friday, November 25 - I'll be posting the link in tomorrow's episode, or you can join our Facebook group for updates!
07 Jul 2022
041 \\ How to deal with imposter syndrome as a wedding pro
00:21:59
Do you sometimes feel like you're not that great of a wedding pro? Like you can't compete with the bigger operations? That you don't have enough experience? That you're TOO experienced (a.k.a. old)?
It's that old beast that's come back to take another chunk out of our ego: IMPOSTER SYNDROME.
It's okay - every one of us has to deal with these feelings at some point in our careers, and it won't be the last time, either.
So I have 3 things I want you to know so you can be encouraged - whether you're feeling that imposter syndrome creeping in now, or to bolster you for the future. You're an amazing wedding pro, and I'm here to make sure you KNOW it!! 💪
One of the *best* ways to fight off imposter syndrome is to make sure your leads know your value BEFORE they ever get on a call with you...and I'm opening up 10 one-on-one coaching spots to help you figure out how to do just that!
At the end of the session, you'll know exactly what your couples need to hear to make them want to book with you - which will set you apart from others in your area AND make the sales process easier. You'll also get a link to the recording and a worksheet to help guide you in how to use this in your wedding business moving forward.
Email us at hello@bookmorebrides.com and let us know you're interested in booking a coaching session with me (at a top secret special summer rate!), and we'll send you all the details to book your session!
080 \\ It's time to get your wedding business ready for engagement season - here's why!
00:20:03
Did you know that the highest number of engagements happens in the month of December?
Did you also know that you'll see the benefits of what you do for your wedding business in about 90 days (3 months)?
That's why NOW is the time to get your wedding business ready for all those new leads about to come your way - and in this episode, I'm sharing the most important thing you can do now to be ready for a booked-out 2024!
044 \\ The #1 way to get more leads to contact you online
00:21:02
Are you frustrated that leads aren't filling out the contact form on your website?
One of our Growth Academy students recently told us this was his number one issue - getting more leads that came through his website to fill out the contact form and schedule a call with him.
If your website has a decent amount of traffic coming through, but you're not seeing enough calls booked from that traffic, then it's time to examine your website - and I have a quick fix for you that might make all the difference!
This is a totally free workshop, and I'll be sharing with you 3 simple steps to bring in more leads & close your perfect couples - you will NOT want to miss out on this!
026 \\ Don't build your wedding business on Instagram! What you need to get wedding leads online
00:22:51
Is Instagram your go-to for marketing your wedding business? Are you maybe even using the platform in place of a website?
I don't want to scare you, but this is a SUPER RISKY practice - and in this episode, I'm breaking down for you exactly why we can't rely on Instagram (or any social platform) to source and close our leads...and what you need to do instead to SAFELY grow your wedding business online.
Want some clear direction on what you need to do next in your wedding business, and a simple plan to grow it? Schedule a 1-hour strategy session with us! https://pages.bookmorebrides.com/strategysession1
01 Mar 2023
071 \\ How to build trust with your wedding leads - BEFORE they're clients!
00:22:06
We need wedding leads to trust that we're great at what we do...but how do we do that BEFORE they sign with us and become clients?
After all, trust is what helps them say "yes" - but we have our work cut out for us when couples come to us already suspicious that we *only* care about making a sale.
In today's episode, I've got some actionable wedding business building tips that you can put to work and show your leads that, not only do you actually care about them, but that you are truly the must-have wedding pro for them!
Want a solid action plan to book up your wedding business and rise above your competition - in 90 days or less? Schedule a call with us here for all the details!
25 Jan 2022
017 \\ Texting tips for wedding pros - how to text leads without being annoying or spammy!
00:32:29
Are you texting your leads? If not, you might be missing out on a big opportunity to build that know-like-trust factor - plus, your couples might even WANT you to text them!
In this episode, Nick and I (that's right, you get to hear from Nick in this episode too!!) share some of the pros and cons of texting, as well as the right AND wrong ways to text with your leads so they want to hear from you and set up that consultation.
And this is just the tip of the iceberg on texting for your wedding business - this info is part of a full-length workshop inside our Wedding Business Acceleration Membership, our super-affordable, learn-as-you-go portal to handle some of your biggest marketing and sales challenges in your wedding business.
(And did we mention it's just $37 a month, with no commitments??)
069 \\ Change this mindset NOW to book more wedding leads
00:16:36
Did you know there is one phrase that could be completely dragging down your wedding business?
A phrase that is so powerful that, if we take it out of our vocabulary whenever you're thinking about booking wedding leads, it can triple your business (or more)?
This phrase (and what you think about it) really does impact that much of your wedding business - so let's dig into why we say it, how to STOP saying it, and what we need to do instead so that we can skyrocket our income in 2023!
**Want a real plan to make this happen? Schedule a call with us here and we'll show you how our Growth Academy students are consistently booking couples they love to work with, raising their prices, and making more money in their wedding business in 90 days or less!
18 Apr 2023
074 \\ Book more weddings in 2023 with the right messaging
00:21:02
What books weddings in 2023?
The very first thing you HAVE to get right is your messaging - which means, at a basic level, knowing which words make your leads want to book you.
But how do you do this, and how do you make it work for your wedding business?
In this episode, let's talk about messaging - and why it will make or break your wedding business in 2023!
**Ready to finally know what your leads need to hear from you? Schedule a call with us! We have a plan to fill up your calendar with the leads you WANT to work with - in 90 days or less. Schedule your call here: https://bit.ly/3zEeQUq**
19 Oct 2022
062 \\ The #1 reason why leads are ghosting you - and what to do about it! {Part 2: End the ghosting in your wedding business}
00:16:31
Tell me if this sounds familiar...
1) Wedding leads reach out to you and ask you to send them information.
2) You send it over to them.
3) You don't get a response, and after a follow up or two, you figure they must not want to talk to you.
BUT WAIT: Is that really why they didn't respond? Or was there another reason - one that can be easily fixed...and turn them into a prospect again?
Today, I'm sharing with you the #1 reason why your leads are ghosting you - and what they need to hear to make them want to take the next step and schedule a call with you!
**Are you ready to start bringing in the leads you want to work with today... and booking your calendar full in 2023 and beyond? Join me November 1 & 2 for the Booked & Busy Workshop for Wedding Pros! Register here for this free 2-day training: https://www.bookmorebrides.com/booked-and-busy-training/
032 \\ Want more wedding leads? 5 things that will *actually* make a difference
00:21:37
There are 5 things I know will make a massive difference in getting you more wedding leads - and in today's episode, I'm spilling them all!
And guess what: This is just a sample of all the things we're covering in-depth in the Booked & Busy Training for Wedding Pros, our free 5-day training for wedding pros starting May 9 - register here! https://www.bookmorebrides.com/booked-and-busy-training/
See you in the training!
04 Oct 2022
059 \\ Can't get wedding leads to see your value? Answer these 3 questions to make it happen faster!
00:18:19
Do you struggle to get wedding leads to see your value?
Are you wondering how to get couples to see why you're better than your competition - and not only better, but even worth spending more than they planned so they can book YOU?
Last week, another one of our Growth Academy students told us how he had booked a couple who said he was more expensive than others - but they wanted HIM, because he had shown them why he was the better choice.
If you want this for your wedding business - and you want more leads to see your value faster - there are 3 questions you must answer for them...and I'm sharing them in this episode!
061 \\ NEW SERIES: End the ghosting in your wedding business! Part 1: The mindset of the Ghost Bride
00:14:37
📣 NEW SERIES ALERT!! 📣
It's October, which means it's spooky season...and it's the perfect time to talk about GHOSTING! 👻
As wedding pros, I think we can all agree that ghosting SUCKS. Wedding leads reach out to us, ask us for info, maybe even get on a call with us - and then, nothing. No response to the info we sent, no reply after a sales call...just silence. What went wrong?
Well, here's some good news: Ghosting doesn't have to be inevitable, or even a large part of your business. There are steps you can take to reduce it...but before you can do that, you have to understand something very important: why your leads are ghosting you in the first place.
If you're ready to get some answers on why ghosting happens, this is the episode for you - and throughout this podcast series, you'll get an action plan to get ghosting under control...and more leads saying "yes" faster!
016 \\ What 6 seconds means for your wedding business! How to set up your wedding business website for more leads
00:12:37
What does 6 seconds mean for your wedding business? When it comes to getting leads online, it means EVERYTHING - and in this episode, I'll show you the quick but CRUCIAL info you need to keep leads on your website and make them want to contact you.
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
031 \\ Feeling stuck in your wedding business? 3 things to do TODAY to bring in more leads!
00:18:35
Every wedding pro feels stuck in their business from time to time - but how can you get out of it, AND use this as an opportunity to get more bookings?
I've got 3 tips for getting un-stuck in your wedding business today - including a free email template to help re-engage cold leads, or even ones you thought were dead!
Episode 21 - Part 2: The biggest website mistakes wedding pros make
Episode 3 - Is your website showing a picture of SUCCESS or STRESS?
Episode 19 - Is "Book Now" scaring off your couples? How to get more leads through your website
31 Aug 2022
052 \\ Will your couples choose the WRONG wedding pro? Marketing messaging strategy tips you need to know!
00:23:00
What will happen if your couples DON'T choose you?
What are they worried about? What are they afraid will happen? And most importantly...
Do they know you're ready to keep it from ever happening??
In this episode, I'm talking about how to add a little salt to make your wedding marketing and messaging amazing...along with several references to the "A Christmas Carol" and the Muppets. You're welcome. ;)
051 \\ How do I market my wedding business? The first 5 things every new wedding planner, DJ, photographer, EVERYONE needs to do!
00:27:03
Are you brand new to the wedding industry and wondering how to market your wedding business?
Are you maybe not-so-new, but never really got a chance to set a solid foundation for marketing your wedding business?
Today, I'm sharing the 5 most important things EVERY wedding pro needs to do - whether you're a DJ, photographer, venue owner, wedding planner, florist, or ANYONE who works in the wedding industry - to make sure your marketing game is strong!
This is especially important as we get closer each day to December, a.k.a. engagement season...now is the time to get things set up right for your wedding business, so you can handle the flood of newly-engaged couples who need what you have to offer!
034 \\ "Just tell me what to say!" What your couples need to hear to book you
00:18:03
Do you know what your couples need to hear to book you? So many of you have told me, "Just tell me what to say and I'll say it!" - and while I can't give you an exact script, I CAN tell you the 3 things your couples need to hear from you, no matter what! Listen in and get ready to see higher quality leads popping in!
** Are you feeling stuck on how to bring in more wedding leads and close them more often? Schedule a strategy session with us!
We'll chat with you over video and listen to your struggles, help you figure out where you want to go, and create a step-by-step plan with you. By the end of the hour, you'll feel more confident knowing exactly what you need to start making more money in your wedding business!
035 \\ Don't kill off the sale before it even begins! 3 ways to close more wedding leads
00:21:06
When your leads first come to you, they are the most interested than they will EVER be...but are you killing off the sale with them before it even begins??
In this episode, I'm sharing 3 areas to focus on so you can start closing more wedding leads - both now AND later!
If you've been looking for a way to easily respond to your leads and get them to book with you, you need to give the Book More Brides CRM a look!
Our system helps you keep communications with couples simple and in one place, along with the real-person tech support that’s been missing from other CRMs. With calendars and reminders for your couples, texting, emails, Facebook Messenger integrations, writing templates and more, it’s never been easier or faster to stay on top of your leads - and your calendar booked.
060 \\ What your couples care about - and what they DON'T: Wedding marketing messaging ideas that will get you booked
00:20:54
Experience, training, and equipment - do these things matter when it comes to booking more weddings?
Your leads want to know some very specific information about them...but the way you share it makes alllll the difference in making your leads want to book you, or keeping them in the "just looking" zone.
Today, I'm sharing a few *maybe controversial* things about what wedding marketing messaging ideas will get you booked! Are you ready for it?
If you want to stand out from your competition and show leads why you're the must-have wedding pro in your area, you HAVE to have the right wedding marketing and messaging! See how wedding business copywriting from Book More Brides can make it happen for you: https://www.bookmorebrides.com/copywriting-services/
054 \\ MOB mentality: How to market to brides when your client is really the parents!
00:24:32
You've probably heard me say before that our couples have to be the focus of our wedding business marketing, not us...but what if there's someone else we're not considering in our messaging?
What if there's someone else we should be speaking to, and making sure they're seeing what they need to see and hearing what they need to hear?
I'm talking about the PARENTS of your couples - the mother of the bride (MOB), father of the bride, future mother in law...anyone who will be encouraging (or DISCOURAGING) your couples to hire you!
If you've ever heard your leads say, "I need to talk about this with my mom," or had their mom or MIL join them for an appointment with you - THIS is the episode for you!
**Want to finally know out the emotional needs of not only your perfect couples, but also the decision-making parents? I can help you with that! With just 2 hours of your time, my Homepage Refresh Package will give you:
Your website homepage content completely written out, from top to bottom, laid out in a proven framework to get leads scrambling to book a call with you
A complete Perfect Couple Profile that clearly spells out your couples’ emotional needs (a.k.a. the words that make them want to buy), so you finally know what they need to hear to book you
My Messaging Pillars worksheet, which shows your couples’ wants, concerns, objections (and how to answer them) and so much more - which you can use over and over again on social media posts, ads, your profile on WeddingWire or The Knot…anywhere you need to convince couples you’re the perfect wedding pro for them
Recommendations on images that will captivate your leads from the moment they land on your website. (Because remember: You only have a half second to make a first impression with them online! 😳)
075 \\ Why should they book you? What couples need to know about you and your wedding business
00:15:40
Serious question: Why should couples book you?
I'm going to go ahead and assume that you are great at what you do, that you have excellent customer service, great equipment, etc. etc. ...but beyond that, what really makes you different so that leads can see why you're the right one for them?
In today's episode, I'm talking about 1) Why showing our value begins with knowing it ourselves, and 2) How we can get couples to finally see what sets us apart from everyone else - and why they need to book us now.
Want help figuring this out? Our Growth Academy is the answer!
This 90-day program gives you the training to triple your wedding business this year - starting with getting super clear on what couples need to hear (and see) to finally see your value.
025 \\ Should you put pricing on your website? How to make more sales from the "how much?" question
00:25:58
It's an age-old question in the wedding industry: Should I list out my pricing on my website?
Well, there are a few good reasons to do it...but also some very good reasons NOT to list it out.
Which way is the best for your wedding business? Listen in for the pros and cons of each options - as well as some ideas on how to get the best of both worlds!
Book more weddings from your website! Get a proven blueprint to create a website homepage that gets your couples to know, like and trust you - and BOOK. Our step-by-step Winning Website Formula course shows you how! https://www.bookmorebrides.com/winningwebsiteformula/
Need a plan for your wedding business marketing & sales? Book a strategy call with us! In one hour, you'll walk away feeling much more confident about how to handle pricing questions, what to do next to bring in more leads, the right words to say to get clients to book & much more. Grab your strategy session timeslot here: https://pages.bookmorebrides.com/strategysession-page
25 May 2021
003 \\ Is your website showing a picture of SUCCESS or STRESS?
00:17:31
When couples land on your website, are they seeing their picture of SUCCESS - or are they feeling STRESSED OUT by what they see?
What does this mean, and why does it matter for your wedding business? I've got a LOT to say on this...and it means even more for your bottom line than you'd ever think!
P.S. Want us to take a peek at your website and get some quick feedback? Email us at hello@bookmorebrides.com!
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
Paige Hulse's Creative Law Shop (**use Code BOOKMOREBRIDES10 for 10% off!**): www.shopcreativelaw.com/
12 Apr 2023
073 \\ 5 big surprises from the Real Weddings Report 2023
00:21:43
I finally had a chance to go through the 2023 Real Weddings Report from WeddingPro (homebase for WeddingWire & The Knot) - and MAN, there were some BIG takeaways!! 🤯
Staying on top of wedding industry trends is an important part of being a wedding pro...but I'mn not talking things like what kinds of gowns brides are wearing, or flower styles, or even the size of weddings - I'm talking things like:
What couples want to hear (and see) from your wedding business
How engaged couples want to be communicated with
And even how we might need to pivot our businesses to meet some new needs
In today's episode, I'm sharing 5 of the biggest "WHOA!" moments from this recent report...listen in for some big insights for your wedding business marketing!
P.S.: Want to make a game plan for putting these things into action, and creating a wedding business that thrives no matter what the trends might be? Schedule a call with us and we'll help you with action items to start booking more weddings ASAP!
07 Aug 2024
085 \\ Fix these 5 things TODAY to book more weddings with your website
00:23:59
Is your website doing anything to book weddings for you? If not, it should be - or you could be losing dozens of weddings each year that should have been an easy close.
Here are 5 things you need to fix on your website to not only book more weddings, but book more of the couples you love who are excited to work with you. Roll up your sleeves and let's make some changes that will help you make more money in your wedding business!
Do you want to book more weddings with your perfect couples? The Growth Academy has helped hundreds of wedding pros book 15, 25, even 40 more weddings on their calendars in 90 days or less - and STAY booked up with those ideal couples. Schedule a call with us to learn how we can help you do the same for your wedding business! https://bit.ly/4fM6KwG
17 Aug 2022
050 \\ Great at what you do, but not booking enough weddings? Wedding marketing messaging ideas to show leads you're legit!
00:19:44
You know you're great at what you do...the couples who book you LOVE you and tell you that you're amazing...so why aren't you booking more weddings?
Running a wedding business can feel really defeating at times - especially when the bookings are slow, but you know you have the talent and skills to give your couples exactly what they want for their wedding.
If this sounds familiar, then I want you to know: It's not you - it's your messaging!
There are very specific things your couples need to hear from you to feel confident and KNOW that you're amazing at what you do...and in this episode, I'm sharing them with you!
004 \\ Get your pricing right for your wedding business - SPECIAL GUEST: May Silvers!
00:30:27
Do you TRULY know your worth as a wedding pro?
It can be super hard to figure out what to charge for your wedding business - and even harder to determine when (and how) to raise your rates.
Today, pricing strategist and event planning expert May Silvers is sharing her foolproof formula to FINALLY figure out if you're charging enough...and if you're not, how to get it right, once and for all!
If you're a wedding or event planner, check out May and her company, Events4Anyone, here! events4anyone.com
Want more quality leads for your wedding business? Here are some of our top resources to help you get started FAST!
=== Connect with Our Community (You Are NOT Alone!) ===
Paige Hulse's Creative Law Shop (**use Code BOOKMOREBRIDES10 for 10% off!**):www.shopcreativelaw.com/
13 Feb 2023
070 \\ How to use WeddingWire and The Knot to your advantage - 3 tips for wedding business building
00:20:39
Love 'em or not, WeddingWire and The Knot are huge for our couples as they plan their weddings. We know we need to be where our couples are, and these are the top spots - but I've heard from too many wedding pros that they just can't figure out how to get good leads from these platforms.
If this has been your struggle too, listen up - I'm sharing 3 ways you can get high quality wedding leads from WeddingWire and The Knot that you can put to work in your wedding business TODAY!
011 \\ Part 3: Restart Your Wedding Business in 2021! Sales tips to close leads FAST
00:24:08
In Part 3 of our Restart Your Wedding Business in 2021 series, I'm sharing how to feel more confident asking for the sale in your wedding business, and how to get leads to see why you are the obvious choice for them so you can close leads faster - no sleazy sales tactics needed!
14 Jun 2023
077 \\ 4 things your wedding leads need from you
00:26:53
✨ Hey Wedding Pro! ✨ I know it can be really hard to stand out from your competition...especially when a lot of you are telling us that you're seeing a big drop off in the number of inquiries you're getting.In this episode, I'm sharing the 4 big things that your wedding leads absolutely need to hear and see from you - so that you can not only unplug that blocked up lead flow that you're seeing right now, but also make sure that when they do reach out to you, they are clearly seeing why you are the right one for them...and why they cannot let you go without booking you!
Want a plan to fix your lead flow and grow your wedding business in 90 days or less? Schedule a call with us here: https://bit.ly/3zEeQUq
083 \\ Growing your wedding business with Buy Now and Buy Later couples
00:16:03
Did you know there are actually two kinds of wedding leads you're always working with?
These are two very different groups of couples who are looking to book you at any given time...and if you know how to help them both, it could mean doubling or even tripling your revenue.
In this episode, I'm sharing the difference between Buy Now and Buy Later couples, what each group needs to know from you, and how to help them both so you can grow your wedding business like crazy in 2024!
Find out how to get your personalized growth strategy, including a step-by-step plan to book Buy Now AND Buy Later brides in 90 days or less - schedule a call with us here: https://bit.ly/3zEeQUq
14 Jun 2021
Episode 006 \\ How to get wedding leads from an old email list
00:18:24
Do you have a bunch of emailsthat you've collected - old inquiries that never really went anywhere, wedding show lists, meet-ups, etc. - and not sure what to do with them?
Are they worth anything? Can you even do anything with these emails?
Most wedding pros think these are just old, dead leads, and would probably just get rid of them...but DON'T DO IT - there might still be couples wanting to book with you from these lists!
Listen up, because in this episode, I'm showing you how to get wedding leads from an email list that's 6+ months old!
19 Sep 2022
058 \\ What will help you get wedding clients fast: a good-looking website, or words that sell? Here's the truth!
00:21:36
It's the business equivalent of the chicken or egg question - which is better to do first: Make your website look good (design), or sound good (writing)?
When it comes down to it, what will convince couples that you are the right wedding pro for them and book with you?
Yes, you do need a good-looking website that will be attractive to your couples...after all, we only have half a second to make a first impression with them!
But if you have to decide where to focus your wedding business marketing first - getting a beautiful website, or having the right words that sell - there's a very good reason why you should start with the words...and it all starts with a sports car. (Listen to the episode and you'll know what I mean!
Améliorez votre compréhension de The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Business Coaching avec My Podcast Data
Chez My Podcast Data, nous nous efforçons de fournir des analyses approfondies et basées sur des données tangibles. Que vous soyez auditeur passionné, créateur de podcast ou un annonceur, les statistiques et analyses détaillées que nous proposons peuvent vous aider à mieux comprendre les performances et les tendances de The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Business Coaching. De la fréquence des épisodes aux liens partagés en passant par la santé des flux RSS, notre objectif est de vous fournir les connaissances dont vous avez besoin pour vous tenir à jour. Explorez plus d'émissions et découvrez les données qui font avancer l'industrie du podcast.
