Sprout Nonprofit | the podcast for small shop nonprofits (Rachel Bearbower)
Explorez tous les épisodes de Sprout Nonprofit | the podcast for small shop nonprofits
| Date | Titre | Durée | |
|---|---|---|---|
| 15 Jan 2024 | 72 | [CASE STUDY] This nonprofit recognized the power of relationship building and increased engagement by 357% | 01:03:12 | |
Whether you’re a small shop leader, an aspiring nonprofit professional, or simply someone interested in the intersection of creativity, finance, and education, this episode is a must-listen. Andrea Ferrero-Haggerty is on the podcast sharing about her journey as the Executive Director and Co-Founder of Pockets Change. This episode serves as an inspiring example of how small organizations can make a substantial impact with the right approach, mindset, and community support. Join this conversation in exploring how productivity and purpose can align to create meaningful, sustainable change. 🔗 Links mentioned in this episode ☕️ Find me on social media ⭐️ Get to know Andrea + Pocket’s Change
⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Learn the steps needed to increase your donor retention without sacrificing the personalization needed to build a real connection with your donors! In this webinar, I’ll walk you through the 3 action steps to create, write and automate a new donor (or subscriber) welcome series this year. Sign up today! | |||
| 21 Jul 2022 | 42 | Is social media distracting you? | 00:16:24 | |
How much time are you spending on content creation? Yes, social media matters. But…how important is it?
In this episode, we’ll talk about why social media is a distraction and how to steward your donors more effectively.
Resources mentioned:
Connect with Rachel from Small Shop Strategies: | |||
| 29 Jan 2024 | 73 | [CASE STUDY] How an arts nonprofit embraced the art of storytelling through email | 01:06:47 | |
Can an email series transform your community engagement? In today’s episode, I’m join by the one and only Trent Rash, Executive Director of the Missouri Symphony to talk about being stopped on the street because of an email — and how storytelling is essential to every nonprofit organization. Trent reflects on the challenges and rewards of nonprofit leadership, especially in the arts sector. Join us to hear how storytelling and embracing change can redefine the success of a nonprofit organization. 🔗 Links mentioned in this episode ☕️ Find me on social media ⭐️ Get to know Trent + MOSY ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Learn the steps needed to increase your donor retention without sacrificing the personalization needed to build a real connection with your donors! In this webinar, I’ll walk you through the 3 action steps to create, write and automate a new donor (or subscriber) welcome series this year. Sign up today! | |||
| 18 Mar 2021 | 9 | How to write an impact statement | 00:08:22 | |
Just about every Executive Director has been asked the question, “so what do you do?”
There’s a lot of power in having a very clear and simple answer to that question. But unfortunately, what happens most often is that you dive into your uber boring professional/corporate/robot voice and the result is whoever just asked you the question starts to tune out the message because it’s just not inspiring them.
In this episode, we’re diving into the 4 questions you need to answer to create your kicka** impact statement. Get the worksheet: www.smallshopstrategies.com/isw Connect with Rachel from Small Shop Strategies: | |||
| 30 Nov 2023 | 70 | Get your inbox under control before year-end | 00:22:27 | |
This time of year, your inbox is the LAST place you should be spending all your time. Yet, here we are. Stuck spending our days and weeks in our inboxes. You likely know this frustration. In today’s episode, we’re talking about just that - your email inbox! And more specifically, the simple strategies you need to keep it under control and from taking over your life. ☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that’s 10+ hours a week!). Sign up today! | |||
| 29 Dec 2022 | 52 | My favorite productivity tips for 2023 | 00:26:01 | |
Start off the New Year on the right track 🎉🎉🎉
Hear my favorite productivity tips for 2023.
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🌱 Join our FREE productivity challenge coming up on January 10. Learn my method for prioritization and make sure you run your calendar (not the other way around). Sign up at https://www.smallshopstrategies.com/challenge
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| 21 Oct 2021 | 26 | One year of the Productive ED -- and what’s changing | 00:16:44 | |
It’s been one year since I launched the Productive Executive Director and in that time the membership has evolved into exactly what I’d hoped for.
One space where you can build the basic foundations of your organization, acquire the skills you need to run an efficient organization and gain confidence as you grow as a leader. Plus, a seriously supportive community of EDs -- like you -- who get what it’s like to be an Executive Director in a small shop. In this episode, I’m sharing some of my thoughts on the last year, a few wins and how things are changing --- there are some big ones. Connect with Rachel from Small Shop Strategies:
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| 18 Aug 2022 | 44 | How to write an impact statement [REPLAY] | 00:19:36 | |
“So…what do you do?” The dreaded question. How do you keep people interested when you talk about your nonprofit —and list off the dozens of programs you offer.
(Hint: you don’t).
In this episode, find out how to create an impact statement that’s not only easy to remember, but memorable and engaging.
Impact statement worksheet: https://www.smallshopstrategies.com/pod44
Prefer to read? Blog here: smallshopstrategies.com/podcast/creating-a-memorable-impact-statement
Connect with Rachel from Small Shop Strategies: | |||
| 20 May 2021 | 13 | How to take control of your calendar for good | 00:15:16 | |
Your time is the most precious and valuable asset you have as an Executive Director and it’s easy to lose track of that time when you don’t have healthy boundaries around your calendar.
In this episode, you will walk away with the best tips I’ve learned over many years of not getting it right and how you can take back control of your calendar.
Connect with Rachel from Small Shop Strategies: | |||
| 04 Nov 2021 | 27 | How to create a new donor welcome series | 00:28:41 | |
What do you do when a new donation comes in? How quickly do new donors hear from you? Find out how to create a new donor welcome series to take the weight off your shoulders and set your new donor relationship up for success. Connect with Rachel from Small Shop Strategies: | |||
| 13 Apr 2023 | 59 | Want 546 hours added to your calendar? | 00:23:57 | |
Ready to take back your time and banish that burnout for good?⏰
Find out how I plan my calendar and practice flexible time blocking.
____ Running a nonprofit is not easy, but what if you had a few more hours back in your day?During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that’s 10+ hours a week!).
Sign up today! https://www.smallshopstrategies.com/challenge 📦 As your go-to nonprofit productivity pal, check out my Amazon store with my favorite productivity tools. https://www.amazon.com/shop/smallshopstrategies *yes, I earn commission on anything you purchase through my store. Current commission earned: $0.09.
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| 16 Sep 2021 | 23 | What systems you need for Q4 | 00:12:48 | |
The last quarter of the year is coming in fast and furious. Do you have the systems and strategies in place to keep you from losing your mind and being totally burned out come January?
Today’s episode is all about walking you through the systems you need in place to make 4th quarter run like a dream.
And don’t forget to check out the show notes, it’s jam-packed full of free resources to help make your life a little easier.
Connect with Rachel from Small Shop Strategies:
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| 27 Jan 2021 | 2 | Is it time to redefine professionalism? | 00:11:36 | |
Who decided what is professional anyway? In this episode, I walk through my observations of last year and how it continued to reinforce that what has been deemed professional does not actually negate the good work being done every single day. I’m here to redefine professionalism one pair of leggings at a time. I’ll hope you’ll join me on Instagram (@smallshopstrategies) and join in the discussion. Use the hashtag: #redefiningprofessionalism
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| 27 May 2021 | 14 | The 4 steps to overcome nonprofit burnout | 00:24:23 | |
You constantly hear the buzzwords of burnout, self care and boundaries, but rarely are people talking about what it looks like when you’re deep in the burn out. I’m going there for today's episode. I get really personal about my experience with burnout and the real consequences of not taking action sooner. Connect with Rachel from Small Shop Strategies:
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| 03 Jun 2021 | 15 | Learning to say no (like...yesterday) | 00:10:03 | |
If you struggle to say no in your organization, then this episode is going to be an important one for you. I get it, you want to be known as dependable, capable, and as someone who has all their ish together. And saying “no” feels like you’re falling short.
This conversation with Executive Directors all the time. Tune in to hear how you can start saying no and create a better organization for your beneficiaries. Connect with Rachel from Small Shop Strategies:
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| 21 Sep 2023 | 63 | How to Set Boundaries and Banish Burnout with Julia Campbell (Nonprofit Nation) | 00:36:44 | |
Helllloooo from Nonprofit Nation! In this episode, I am sharing an episode from when I was a guest on Julia Cambell’s podcast, Nonprofit Nation. This is one of my favorite interviews I’ve ever done. We talk about ideas for building resilience in our organizations and in ourselves, especially after the collective trauma we all experienced (the pandemic) and what the most successful nonprofit organizations and successful EDs have in common. ☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) | |||
| 13 Oct 2022 | 47 | What's a fundraising offer? | 00:34:04 | |
When it comes to fundraising campaigns, clear always beats clever. Clear is kind.
Want to move your donors to take action and make a gift? Create a crystal clear fundraising offer.
In this episode, we’ll walk through how to turn your impact statement into a fundraising offer, with the help of Build Good founder Mike Duerkson.
Sample appeal: buildgood.com/read-the-blog/2022/07/01/this-appeal-raised-835911-heres-what-you-can-learn-from-it/
Resources mentioned:
Connect with Rachel from Small Shop Strategies: | |||
| 27 Oct 2022 | 48 | Let's talk about campaigns | 00:20:04 | |
Is it marketing? Fundraising? A little bit of both?
Campaigns. Love ‘em or hate ‘em, campaigns help you plan your communications and move people to take action.
Tune into this episode to learn best practices and the most common campaign mistakes to avoid.
Connect with Rachel from Small Shop Strategies: | |||
| 15 Dec 2022 | 51 | Why is stewardship so hard? | 00:19:12 | |
Stewardship is essential to creating a sustainable impact. But why is it so hard to do?
Hear the 4 most common challenges faced by EDs, along with how to make stewardship easier.
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➡️ snag the stewardship roadmap: https://www.smallshopstrategies.com/100days
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| 17 Mar 2022 | 35 | Time to hire? → Start here! | 00:24:30 | |
Should you hire a contractor, consultant, or part-time employee? What’s the difference between a freelancer and a part-time employee?
As a Small Shop nonprofit, hiring a full-time employee might not be in the cards right now, and that’s OKAY. In this episode, we’ll walk through your options. Mentioned in the episode:
Connect with Rachel from Small Shop Strategies: | |||
| 25 Feb 2021 | 6 | Steal my systems | 00:21:48 | |
When you’re on the path to greatness, it’s important to get your systems working for you and not against you. Below are my recommendations based on what I use in my business and have used with organizations over the years:
Donor Management
I recommend Bloomerang and Keela equally. Your donor management system is the lifeline of your organization. This is where you keep records of all the interactions with your donors, their giving history and in return, they make managing the admin side of things a lot easier.
Click here to learn more about Bloomerang Click here to learn more about Keela
Email Management
ConvertKit is my jam. While the donor management systems do have some email functionality, if you’re not quite ready for a full DM system or you want to keep your email separate, then I recommend ConvertKit. It’s a simple layout, you can create automations right away with the Creator level plan at just $29/mo up to 1,000 contacts.
Click here to learn more about ConvertKit
General Email + Cloud Storage
Gmail + Google Workspace is your BFF if you’re looking for an email for your organization. Gmail integrates with a ton of apps making it super easy to connect all the things. Additionally, Google Workspaces give you access to the entire Google Suite and Cloud Storage -- which is a great option for any teams having to go virtual. I recommend going with the Business Standard option at $12/me because you get 2 terabytes of storage. Which is a lot.
Click here to learn more about Google Workspace + Gmail
Project Management
If you’re fighting the never-ending to-do list along with how to track everything you’re doing, you know, in case you’re ever hit by a bus… then Asana is going to be your BFF. Whether you are a solo ED or you are a team taking on the world, this system is where you can house all your work in one place and make collaboration your middle name. And, it’s FREE!
Click here to learn more about Asana
More recommendations:
For team communication, Slack is a fan favorite | |||
| 04 Feb 2021 | 3 | The content hack every Executive Director needs to raise more this year | 00:16:10 | |
Have you ever spent HOURS working on an email only to have no one respond to it? It’s not fun! It’s also not the best use of your time. In this episode, I dive into the 3 questions you need to ask yourself about the content you’re producing and how you can ensure that the right message is getting to your donors and they are actually hearing it.
If you’d like to learn more about how you can be a more effective and productive Executive Director, learn more about my coaching program: www.smallshopstrategies.com/coaching
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| 19 Oct 2023 | 65 | Segmentation Secrets: Tailoring Your Nonprofit's Message for Impact | 00:29:55 | |
Today, we're diving into the tech and automation side of email marketing, and there was so much to unpack, you’ll need to check back next week for part 2! This episode was inspired by a voice memo we received from Jo, the Executive Director of Make.Do., a creative organization in Arkansas. If you're new to email marketing or still getting the hang of managing your donor list, this is the episode for you as I break down key email marketing terminology, why segmenting your list is so important and the impact it can have on your org. 🔗 Resources mentioned in this episode
☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a community of people to support you? Enrollment for 🌱SproutED, the only community for small shop Executive Directors to grow — together. Enroll today: https://www.smallshopstrategies.com/joinsprouted | |||
| 16 Jan 2023 | Bonus | ED Panel tomorrow | 00:02:56 | |
Want to peek behind the curtain of what it’s like be inside the SproutED community? Join 3 long time members of the SproutED Community tomorrow, Tuesday, January 17 at 12pm CT (10am PT, 1pm ET) for a conversation. Come hear from them about their ah-ha moments, how they are planning for 2023 and how they’ve met some of their best friends inside the community. Of course, you’ll have a chance to ask any questions you have about the topic or SproutED.
Listen to this episode to find out more!
Join us tomorrow ➜ https://www.smallshopstrategies.com/edpanel
🌱 Ready to reclaim your time, focus on donor relationships, and raise more money? Join SproutED. Doors close on February 6, so save your spot today! https://www.smallshopstrategies.com/sprouted
🤔 Not sure if SproutED is right for you? Come to the panel tomorrow! https://www.smallshopstrategies.com/edpanel
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| 07 Apr 2022 | 36 | The emotional side of delegating | 00:13:30 | |
Delegating isn’t easy. What’s harder? Asking for help.
When it comes to building your team, there’s a lot you have to come to terms with— imposter syndrome, anxiety, and…probably hardest of all… vulnerability.
In this episode, we’re going to talk about the emotional side of delegating and hiring a team for your nonprofit.
Grab this worksheet to help make delegating a bit easier: www.smallshopstrategies.com/delegate
Connect with Rachel from Small Shop Strategies: | |||
| 03 Mar 2022 | 34 | Realign your social media strategy | 00:17:00 | |
Does something in your social media strategy feel off? Feeling like you’re putting in all this effort and never seeing any traction?
Let’s talk about how you can realign your social media strategy and build stronger connections with your audience.
(Hint: it has nothing to do with asking for more donations on Instagram)
Mentioned in the episode: Connect with Rachel from Small Shop Strategies:
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| 07 Sep 2023 | 62 | What to expect this Fall | 00:26:08 | |
We are back in action! The Sprout Nonprofit podcast is back from summer vacation and shaking things up. In this episode, I share with you some of the shifts I’m making in my business, some exciting new offerings (this will be a surprise to no one), more about enrollment for SproutED and some fun updates to the Sprout podcast. 🔗 Links mentioned in this episode
☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) | |||
| 09 Jun 2022 | 39 | The emotional labor of being an ED | 00:21:28 | |
There’s a reason EDs are exhausted all of the time (and no, it’s not because you need more hours in the day!).
Say it with me: thinking is work. Anticipating is work. Planning is WORK.
In this episode, we’ll talk about emotional labor and what you can do to navigate the extra mental load you carry as an ED.
Resources mentioned in the episode: nytimes.com/2021/04/21/parenting/women-gender-gap-domestic-work.html english.emmaclit.com/2017/05/20/you-shouldve-asked/ www.fairplaylife.com/the-cards
Connect with Rachel from Small Shop Strategies: | |||
| 11 Feb 2021 | 4 | Is your communication strategy too much? | 00:09:39 | |
Are you trying to do all the things? It’s ok, I’ve been there too! After a conversation with my pal Cindy Wagman of the Good Partnership during one of the bonus coaching sessions of The Productive Executive Director, I felt like the information we talked about was just too good not to share!
In the last episode we talked about your 5 core messages and making sure that your donors are hearing a consistent message from your organization, but let’s dig in a little bit more into your communication strategy.
Need a little more support with content? Check out this free 30 Day Content Calendar: www.smallshopstrategies.com/contentcalendar
Connect with Rachel from Small Shop Strategies:
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| 19 Jan 2023 | LIVE PANEL: Meet the EDs who are saving time and raising more | 01:02:17 | |
Want to peek behind the curtain of what it’s like be inside the SproutED community? This is the episode for you. This is a replay of a conversation with a few members of the SproutED Community.
Come hear from them about their ah-ha moments, how they are planning for 2023 and how they’ve met some of their best friends inside the community.
🌱 Ready to reclaim your time, focus on donor relationships, and raise more money? Join SproutED. Doors close on February 6, so save your spot today! https://www.smallshopstrategies.com/sprouted
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| 08 Sep 2022 | 45 | The year-end warm up: How to have a successful YE | 00:25:42 | |
You don’t want to hear this but… year-end will be here before we know it. Are you ready? Of course not! It’s barely September.
Want to avoid the year-end tornado (aka your brain feeling like scrambled eggs for 7 weeks straight?) Listen to this episode to learn the 6 steps you can take now to make life easier later.
Resources mentioned:
Connect with Rachel from Small Shop Strategies: | |||
| 08 Apr 2021 | 12 | The best tips for managing your inbox | 00:14:16 | |
Have you all of a sudden looked up from your computer and realized you’ve spent all day in your inbox? This episode is all about the best hacks to managing your inbox. By setting healthy boundaries and only checking your email when you can be intentional about responding will help you move your mission forward and get more done throughout the day. Connect with Rachel from Small Shop Strategies:
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| 03 Jan 2022 | 31 | 5-DAY CHALLENGE: You in? | 00:05:12 | |
If 2021 left you feeling a little all-over-the-place and you need to take stock of your habits and routines to better serve your beneficiaries and improve your efficiency, then this free challenge will help you reset, recenter, and create those essential boundaries you keep hearing about.Connect with Rachel from Small Shop Strategies:
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| 03 Feb 2022 | 32 | The problem with consistency and what to choose instead | 00:15:40 | |
Why do we put so much pressure on ourselves to be perfect? Is there something wrong with how we’re approaching consistency in our nonprofits?
Listen to this episode to find out how to reframe your approach to work and why you need to be steady instead of perfect.
In this episode, you’ll learn:
Mentioned in this episode:
Other episodes you might like:
Connect with Rachel from Small Shop Strategies:
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| 30 Jan 2023 | BONUS | No trophies for being busy | 00:09:35 | |
Running your nonprofit all on your own isn’t easy, but what if it didn’t have to feel so hard?
Listen to this episode for the ONE question you need to ask yourself this week.
🌱 🌱 🌱
Does this feel familiar?
-You’ve got board members questioning your every move -You’re constantly being pulled in a million directions -You don’t have a place to turn with your questions -You just want to do the good work you set out to do
Newsflash 👉 it doesn’t have to be this way
It’s time to do it differently with SproutED.
🌱 Ready to reclaim your time, build better relationships, and raise more money? Join SproutED. Doors close February 6, so save your spot today! www.smallshopstrategies.com/sprouted
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| 17 Feb 2022 | 33 | What’s an annual report and do you need one? | 00:18:26 | |
“Do I need an annual report?”
Today, we’re going to talk about everything you need to know about annual reports—whether they’re required or not, and how to make them less of a snooze fest for your donors.
In this episode, you’ll learn:
Mentioned in the episode:
Connect with Rachel from Small Shop Strategies:
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| 26 Oct 2023 | 66 | Building Relationships, Not Just Lists: Email Marketing Q+A | 00:30:49 | |
Welcome back to Part 2 of our deep dive into email marketing and list segmentation. If you missed Part 1, make sure to take a listen so you have the full scoop! In this episode, I dive into all your email marketing questions — including my favorite tool (ConvertKit - duh!), is unsubscribe stress worth it and a powerful case study from Andrea, Executive Director, of Pockets Change, and SproutED member. ☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a community of people to support you? Enrollment for 🌱SproutED, the only community for small shop Executive Directors to grow — together. Enroll today: https://www.smallshopstrategies.com/joinsprouted | |||
| 16 Feb 2023 | 55 | What’s an annual report and do you need one? [REPLAY] | 00:20:27 | |
Do you need an annual report? Is there a difference between an annual report and an impact report?
In this podcast, we’ll walk through everything you need to know about annual reports and how to use them to steward your supporters. ___ 👀 Prefer to read? Check out our blog post: How to create an impactful annual report for your nonprofit: https://www.smallshopstrategies.com/podcast/nonprofit-annual-report
🌱 Stuck on how to format your impact report? Snag this free template: www.smallshopstrategies.com/impact
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| 12 May 2023 | 61 | Why Email is the Secret Weapon for Nonprofits to Retain Donors | 00:28:01 | |
Need a few hot tips for retaining your donors?
A new report is in and I’m giving you all the highlights for keeping your donors engaged amidst the decreasing giving trend. I also dive into the importance of email marketing and share some important benchmarks for small shops.
Giddy up because it’s time to make the shift from a transactional approach to a more relational approach.
My favorite email marketing tool: ConvertKit (PS. nonprofits get 20% off!) Join me for the North America Giving Conferece hosted by Fundraising Everywhere next week, click here to get signed up.
____ Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that’s 10+ hours a week!).
Sign up today! https://www.smallshopstrategies.com/challenge
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| 22 Sep 2022 | 46 | 6 ways to create solid relationships with first-time donors [replay] | 00:18:08 | |
Did you know 80% of new donors don’t give a second gift?
Why? Because they either didn’t get a response to their gift. Or they don’t feel like the organization cares about them as a person.
In today’s episode, we’re talking about what you need to do the moment a new donation rolls in and how to create a really solid relationship with a new donor.
Resources mentioned: Get your steward$h!t together: smallshopstrategies.com/keepyourdonors
Donor experience roadmap: smallshopstrategies.com/100days
Connect with Rachel from Small Shop Strategies: | |||
| 18 Feb 2021 | 5 | Why I started a podcast + my words for 2021 | 00:24:16 | |
While picking a word of the year has been something I like to do, this year I went with 3 of them. And the 3rd one, SPEAK is how I ended up recording a podcast. Creating a podcast has been something I’ve wanted to do for years, but it just hasn’t been the right time in my life or business. And then it was. Over the years, I’ve learned how to listen and trust my gut and a few weeks ago, I knew it was the right time. I hope this episode gives you a little insight into my thought process and then gives you the steps you need to make your next big step happen.
Connect with Rachel from Small Shop Strategies:
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| 07 Oct 2021 | 25 | Getting ahead of the year-end chaos | 00:15:14 | |
With all the chaos of your end of year campaign, I want to make things as easy as possible for you. Today’s episode is dedicated to managing the chaos and how to possibly get ahead of the game when it comes to your year-end giving plan.
Connect with Rachel from Small Shop Strategies: | |||
| 01 Apr 2021 | 11 | Why multitasking is bad for your organization | 00:21:17 | |
It is a myth that doing more than one task simultaneously is a productive use of time. In this episode, I dive into what it means to context switch (a new phrase I just learned) and what are some ways that you can reduce doing this so you can be more productive during your workday. While the actual act of moving from one task to another takes only a few seconds, it can actually take your brain up to 20 minutes to settle back in and focus on something new. That’s a LOT of time throughout the day if you’re bouncing between projects. Connect with Rachel from Small Shop Strategies:
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| 02 Feb 2023 | 54 | 5 reasons to join a membership program for EDs | 00:16:32 | |
If you've wondered if you should give a membership a try, or even if it works, this episode will give you all the clarity.
Hear my hot take on memberships, and what type of memberships are most effective for small shop EDs.
After coaching hundreds of executive directors, I have lots of thoughts to share with you!
👉 Ready to reclaim your time, build better relationships, and raise more money?
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| 04 Aug 2022 | 43 | Why I put mental health weeks on my calendar | 00:14:29 | |
It’s not about taking more vacation. It’s about creating more whitespace to get stuff done. (And sneaking in a little rest too).
Find out how I planned my mental health breaks and what you can do to implement them for yourself. So you can work smarter—not harder.
Resources mentioned:
Prefer to read? Blog here: smallshopstrategies.com/podcast/why-i-put-mental-health-weeks-on-my-calendar
Connect with Rachel from Small Shop Strategies: | |||
| 02 Nov 2023 | 67 | The 4 Rules of Inbox Management | 00:18:18 | |
Have you all of a sudden looked up from your computer and realized you’ve spent all day in your inbox? You likely know this frustration. In today’s episode, we’re talking about just that - your email inbox! And more specifically, the 4 rules you need to keep from wasting your whole day responding to emails that are other people’s priorities. ☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a community of people to support you? Enrollment for 🌱SproutED, the only community for small shop Executive Directors to grow — together. Enroll today: https://www.smallshopstrategies.com/joinsprouted | |||
| 02 Jan 2023 | BONUS | Take back your time | 00:04:18 | |
What would it feel like to get 2+ hours back every day?
YOU’RE INVITED. Mark your calendar for January 10, 11, + 12 for a free 3-day productivity challenge.
Sign up today: https://www.smallshopstrategies.com/challenge
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| 09 Nov 2023 | 68 | Unlocking major gifts and overcoming your fundraising mindset with Rhea Wong | 01:00:29 | |
Are you ready for a no-BS conversation with Rhea Wong all about raising major money with high net worth donors? On this 🌱 SproutED bonus call replay, Rhea and I dive into the significance of major gifts in fundraising and the impact that our mindset plays in our fundraising success. Giddy up, because this episode is chalked full of mic drop moments. If major giving is part of your fundraising strategy, you’re not going to want to miss this episode. 🔗 Connect with our guest
☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a community of people to support you? Enrollment for 🌱SproutED, the only community for small shop Executive Directors to grow — together. Enroll today: https://www.smallshopstrategies.com/joinsprouted | |||
| 09 Sep 2021 | 22 | Stop ignoring your $5 donors | 00:13:24 | |
You say “every dollar counts” but do you mean it? Do you treat your small gift donors with the same care as your major donors?
If you’re not focused on serving those $5 donors, you’re missing out on a huge opportunity. Listen to get the deets on how to nurture your $5 donors for a bigger impact.
Connect with Rachel from Small Shop Strategies: | |||
| 30 Mar 2023 | 58 | How to create a new donor welcome series [REPLAY] | 00:33:12 | |
The best way to retain new donors? With an automated welcome series. No need to let new donors slip through the cracks - keep ‘em coming back for more.
Here’s how to put a crucial part of donor stewardship on autopilot.
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| 20 Jun 2022 | BONUS | Two BIG Announcements | 00:09:55 | |
Tomorrow is a BIG DAY! I’m popping into your podcast feed on a Monday with two big announcements. Hint: if you’re an ED who doesn’t have enough time in your day, this is for you.
Join the Productive Executive Director: smallshopstrategies.com/beproductive
Connect with Rachel from Small Shop Strategies: | |||
| 23 Jan 2021 | 1 | The 10 hacks you need to transform your productivity | 00:10:49 | |
Yes, my friends this is your year to organize, optimize and take your organization to the next level. Productivity is my jam and I love nothing more than finding new ways to simplify and systematize my business as well as the Executive Directors in my coaching program, The Productive Executive Director.
In this debut episode, I’m dishing out the top 10 hacks you need to transform your productivity. Spoiler alert: They are simple and easy to implement! Take the 30-day Mindset Makeover Challenge: www.smallshopstrategies.com/freemindsetmakeover
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| 21 Dec 2021 | 29 | 3 easy ways to manage year-end stress | 00:21:48 | |
Oh, December. The month we all have a love-hate relationship with. There’s a LOT of pressure on EDs this time of year. That’s why today we’re going to walk through stress management techniques (that DON’T involved bubble baths or your hot beverage of choice).
In this episode, you’ll learn:
Mentioned in the episode:
Connect with Rachel from Small Shop Strategies: | |||
| 05 Aug 2021 | 20 | How to prioritize and plan for consistency | 00:14:20 | |
In today's episode, we’re going to talk all about the ins and outs of planning for consistency. Because consistency will take you SO MUCH FURTHER than aiming for perfection. No matter how much planning and prioritizing you do —no matter how committed you are to consistency— LIFE HAPPENS.
Connect with Rachel from Small Shop Strategies: | |||
| 22 Jul 2021 | 19 | The power of creating 90 day goals | 00:11:27 | |
Having a VISION for your organization is so important to help keep you focused. Annual goals align with that vision and keep you moving in the right direction. But annual goals will do your organization NO GOOD if you’re not breaking them down into manageable pieces.
In today’s episode, we’re discussing the 4 things you can do to create 90-day goals. Because why plan for 12 months when 12 WEEKS is WITHIN REACH? With 90-day goals, you can make steady adjustments, take action week-by-week, and focus on working towards outcomes.
Connect with Rachel from Small Shop Strategies:
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| 01 Dec 2022 | 50 | Small Shop is evolving - podcast rebrand announcement | 00:17:01 | |
Drum roll… The Productive Executive Director is now called SPROUT!
This episode is a little different from our normal episodes where I share tips for nonprofit EDs. Today, I’m sharing what’s been going on behind the scenes at Small Shop.
Listen in to hear all about the how and why behind our podcast rebrand!
In this episode, you will hear: - A quick celebration of our 50th episode - Some background on Productive ED - Why a name change matters - What you can expect from the change
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📣 share a screenshot of this episode and tag @smallshopstrategies on Instagram https://www.instagram.com/smallshopstrategies/
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| 30 Dec 2021 | 30 | 2021 year in review + reflecting on my word of the year | 00:28:21 | |
Have you ever chosen a word to guide your year? I’m hoping by sharing mine, you’ll feel inspired to do the same as we close out 2021 and start a new year.
Listen to this episode for my year in review (and find out how your word of the year keeps you in alignment with your goals!).
Connect with Rachel from Small Shop Strategies:
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| 23 Jun 2022 | 40 | Your biggest PED questions | 00:20:16 | |
What’s a Small Shop nonprofit? Who is the Productive Executive Director meant for? Tune into this episode to find out what the PED is all about and whether it’s the right community for you. RSVP to Tuesday's Open House: www.smallshopstrategies.com/openhouse Connect with Rachel from Small Shop Strategies: | |||
| 07 Jul 2022 | 41 | How we can raise more together | 00:11:55 | |
What can you do TODAY to make sure you have a great year-end?
I know it’s summer, and I know things like appeals, campaigns, and Giving Tuesday all seem like a year away. But the work you do now will create the foundation for a smooth end of year. Listen to this episode to find out how.
Connect with Rachel from Small Shop Strategies: | |||
| 11 Mar 2021 | 8 | Asking is a form of stewardship | 00:10:38 | |
Your donors want to do a powerful thing and help the beneficiaries of your organization. Asking is a generous thing you can do to give them that opportunity. It is up to you to give your donors an opportunity to give. And, there is no better time than right now. So, what is holding you back? Let’s dig in a little bit deeper into how you can raise more money this year for your organization.
Connect with Rachel from Small Shop Strategies: | |||
| 27 Apr 2023 | 60 | Overcoming your fundraising fears [REPLAY] | 00:23:05 | |
Ready to take back control of your calendar?
In this episode, I will share with you the three layers of calendar management and how practice putting your non-negotiables and boundaries in the calendar will help you work more efficiently and intentionally.
____ Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that’s 10+ hours a week!).
Sign up today! https://www.smallshopstrategies.com/quiz
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| 05 Jan 2023 | 53 | How to create a lasting impact this year | 00:15:11 | |
How do you create a lasting impact?
The answer: relationships.
But how do you find time for relationships when your to-do list and schedule are already over-stuffed?
Hear my thoughts on how to make relationships a priority this year.
🌱 Join our FREE productivity challenge coming up on January 10. Learn my method for prioritization and make sure you run your calendar (not the other way around). Sign up at https://www.smallshopstrategies.com/challenge
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| 24 Jun 2021 | 17 | 6 ways to create a solid relationship with new donors | 00:14:52 | |
After all the planning, strategizing, and implementing—you’re seeing a handful of first-time donations roll in.
In today’s episode, we’re talking about what you need to do the moment a new donation rolls in and how to create a really solid relationship with a new donor.
And we’re talking about this because 70% of new donors don’t give a second gift -- simply because they either didn’t get a response to their gift or they didn’t feel like the organization cared about them as a person. Connect with Rachel from Small Shop Strategies:
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| 01 Feb 2022 | BONUS | Black history is American history (feat. Yoga4Philly) | 00:15:23 | |
This is a special episode brought to you by Steven Brice, the Executive Director of Yoga4Philly.
For this episode, you’ll want to find a comfy place where you can be still, breathe and take in the meditation Steven shares about Black History and what this month represents.
Mentioned in the episode:
Connect with Steven from Yoga4Philly:
Connect with Rachel from Small Shop Strategies: | |||
| 16 Mar 2023 | 57 | The 4 systems every nonprofit needs | 00:26:19 | |
Systems are crucial for becoming more focused, organized, and productive.
In this episode, we'll cover the 4 systems every nonprofit needs and how they work together to boost your productivity -- and, therefore, your impact.
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⚙️ Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you how to start saving 2+ hours in your day – easily. (Yes, that’s 10+ hours a week!).
Sign up today! (It’s FREE!) https://www.smallshopstrategies.com/challenge
📦 As your go-to nonprofit productivity pal, check out my Amazon store with my favorite productivity tools. https://www.amazon.com/shop/smallshopstrategies *yes, I earn commission on anything you purchase through my store. Current commission earned: $0.09.
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| 23 Sep 2021 | 24 | Why donor retention matters | 00:12:51 | |
Did you know 77% of first-time donors will NOT give to your organization next year? That means only 33% will stick around.
Tune in to find out how to improve your donor retention and build a sustainable nonprofit.
Connect with Rachel from Small Shop Strategies: | |||
| 23 Nov 2023 | 69 | Direct Mail Fundraising at Year-End with Steven Screen | 01:12:40 | |
Is direct mail fundraising all that and a bag of chips? Dive into this Bonus Call from inside the SproutED membership featuring Steven Screen, a fundraising guru with over 30 years of experience! Steven shares a treasure trove of tips on leveraging direct mail for donor engagement. He unpacks the nuances of creating impactful appeals and explains why direct mail remains a powerful tool in your fundraising arsenal, especially amidst the trend of decreasing online giving. Get ready to transform your fundraising strategy from transactional to relational with Steven's expert guidance. 🔗 Links mentioned in this episode ☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) | |||
| 10 Jun 2021 | 16 | The mid-year check up for small nonprofits | 00:11:27 | |
I don’t want to shock you, but you are half way through the year. Yes, we are already into the 2nd half of the year. If you feel like you’ve fallen behind with your goals or you need a game plan for the coming months, then this episode is for you. In this episode, I’ll walk you through the 7 steps to take in your mid-year check up to ensure you’re set up for a successful last 2 quarters of the year. Connect with Rachel from Small Shop Strategies: | |||
| 08 Jan 2024 | 71 | Productivity isn’t the point | 00:21:49 | |
If you're feeling the strain of endless tasks and unrelenting expectations, this episode is a breath of fresh air. Ask we kick off the new year, we’re also calling for a call to action to rewrite the narrative on productivity, focusing on what truly matters. Tune in for an enlightening journey towards sustainable productivity, where doing less can actually mean achieving more. 🔗 Links mentioned in this episode ☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) Running a nonprofit is not easy, but what if you had a few more hours back in your day? During the challenge, I will show you the 3 strategies you need to create more space on your calendar this year – easily. Sign up today! | |||
| 10 Nov 2022 | 49 | Should you do Giving Tuesday? | 00:17:57 | |
Picture this. It’s the week of Thanksgiving and you see another Giving Tuesday email in your inbox.
“Oops, is that next week already?!”
Hear why this national day of giving isn’t for everyone and how to make #GivingTuesday easy as apple pie.
Connect with Rachel from Small Shop Strategies: | |||
| 02 Mar 2023 | 56 | Can anyone be a fundraiser? | 00:24:10 | |
Being a fundraiser is not for the faint of heart. But what happens when someone unexpected becomes a fundraiser.
This episode is a peek inside of a project that my partner and I are working on together for our small town in the middle of nowhere Iowa. But it’s really about giving everyone an opportunity to to find alignment about something they are passion about and letting them run with it.
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🌱 Take this 4-question quiz to get a curated podcast playlist and reveal where you need to focus to create sustainable impact inside your nonprofit. https://www.smallshopstrategies.com/quiz
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| 28 Sep 2023 | 64 | Peek inside the SproutED community — Grant Writing Q+A with DeaRonda Harrison | 01:03:48 | |
Peeling back the curtain on one of the SproutED Community Bonus calls. In this episode, DeaRonda Harrison of June First Firm chats with SproutED community members and answers all their grant writing questions. Bonus calls take place monthly inside the SproutED community and members get exclusive access to industry experts on some of the biggest issues facing EDs and nonprofits. Get to know DeaRonda Harrison. ☕️ Find me on social media ⚙️ My favorite tech tools ConvertKit (PS. nonprofits get 20% off!) | |||
| 04 Mar 2021 | 7 | Why templates are your BFF | 00:12:45 | |
How long does it typically take you to get a thank you out to a donor? And I’m not talking about the automatically generated tax receipt, I’m talking a genuine thank you. If you nonchalantly peeked over at your long list of thank you notes needing to get written with a bit of dread, fear not, I’ve got an awesome tip for you today. The first you’re going to want to do is head to my website and snag your FREE thank you note template: www.smallshopstrategies.com/freethankyou
Connect with Rachel from Small Shop Strategies: | |||
| 05 May 2022 | 38 | Mid-Year Fundraising: It’s that time already! | 00:21:22 | |
Has it been a whole 5 months since the last time you asked for a gift from your donors? What’s holding you back from reaching out to your donors.
If you are feeling a little nervous about asking again.. Then this episode will walk you through some of the fears you might be facing and how to overcome them.
Connect with Rachel from Small Shop Strategies: | |||
| 25 Mar 2021 | 10 | 4 things successful EDs have in common | 00:11:10 | |
So let me ask you, do you ever have those moments when you look at other organizations and think, “how does the ED have all their sh*t all together all the time?” If you’re nodding your head, then let me remind you that they definitely have had their moments of chaos. That being said, when you dig into the most successful organizations, the successful EDs have these 4 things in common:
1 → Their fundraising is focused 2 → They show up consistently 3 → They’ve set up systems + automation 4 → They’re supported by a coach + community
In this week’s episode, we’re diving into what this means for you and your small shop organization.
Connect with Rachel from Small Shop Strategies: | |||
| 21 Apr 2022 | 37 | The cost of not hiring | 00:18:40 | |
Love to DIY? You’re not alone. But what’s the financial impact of doing everything yourself? Listen to this episode to find out. We’ll also cover how to prioritize and figure out who your next hire should be.
Grab this worksheet to help make delegating a bit easier: www.smallshopstrategies.com/delegate
Connect with Rachel from Small Shop Strategies: | |||
| 02 Sep 2021 | 21 | My 4 favorite content planning tips | 00:13:38 | |
Did you know that you can repurpose your content on social media? If you’re an ED who’s spending way too much time figuring out what to post on social media, then this episode is for you.
You’re tired of being the social media manager and ready to be the Executive Director again? This episode walks you through my 4 favorite tips to making social media and content planning much easier. Free Content Calendar: www.smallshopstrategies.com/contentcalendar Connect with Rachel from Small Shop Strategies: | |||
| 27 Jun 2022 | BONUS | Coaching call open house | 00:02:51 | |
Not sure what coaching looks like? Here’s your chance to get a little behind the scenes look!
I’m so excited to announce that I’ll be hosting an open house tomorrow, Tuesday, June 28th at 12pm CT (10am PT, 1pm ET). Listen to this episode to find out more!
Sign up: smallshopstrategies.com/openhouse
Connect with Rachel from Small Shop Strategies: | |||
| 08 Jul 2021 | 18 | What to do when you need to reset and recharge | 00:17:10 | |
Remember in episode 13, the one where we deep-dive into burnout prevention (and I got REAL personal about my experience with burnout).
This episode is a follow up because we are talking about the 7 self care strategies you can use to rest and recharge.
Finding a way to reset and recharge isn’t easy; stepping away is the last thing you want to do when your list keeps growing. It’s probably the hardest part in the productivity cycle.
But showing up for yourself IS being productive, too. Connect with Rachel from Small Shop Strategies:
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| 02 Nov 2022 | BONUS | “You can’t be political” | 00:28:26 | |
Can nonprofits talk about politics? Why are we afraid to talk about social and political issues?
There are a lot of misconceptions about what’s allowed. Those misconceptions keep nonprofits from boosting their impact and mobilizing your donors and community members.
In this episode, we’re going to clarify some of the myths about politics and how your organization can be part of having conversations about issues that are important to your work.
Resources:
Disclaimer: The information in this podcast does not, and is not intended to, constitute legal advice. All information, content, and materials available are for general informational purposes only.
Connect with Rachel from Small Shop Strategies: | |||
| 02 Dec 2021 | 28 | The science behind thank you notes | 00:15:14 | |
Did you know there’s SCIENCE behind why thank you letters work? Love ‘em or hate ‘em, thank you letters are a crucial part of your donor stewardship. Press play to learn how to show your thank you letters some love (so you can show your donors some love, too!).
In this episode, you’ll learn:
Other episodes you might like:
Connect with Rachel from Small Shop Strategies: | |||