Savage Marketer Podcast (Jeff J Hunter | Savage Marketer)
Explorez tous les épisodes de Savage Marketer Podcast
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| 27 Jan 2020 | How to Go Big Fast without the Risk - with Cindy and Kimanzi Constable | 00:15:25 | |
In this episode of the Savage Marketer PodCast: Kimanzi Constable is a coach, speaker and consultant. An author of four books that have sold over 150,000 copies, he writes for the following publications; The Huffington Post, Entrepreneur, SUCCESS Magazine, AskMen, Mind Body Green, Fox News, The Good Men Project, Yahoo, NBC News, Time Magazine, Business Insider, Addicted 2 Success, CBS News, and over 60 blogs. Complemented by his business and life partner Cindy Constable, a speaker, and a marketing strategist who supports public bodies in aligning valuable assets with their strategic goals, Cindy is the co-CEO of Results Global Impact Consulting Agency. A boutique digital marketing consulting firm whose main focus is on helping companies get results in the ever-changing Internet marketing landscape. Helping companies leverage the power of large publications and public speaking to grow your business. Partners in crime, Cindy and Kimanzi is a savage duo. Savage Marketer Key Discussion: If you are a new listener to the Savage Marketer Podcast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today! Follow our Podcast Follow our Host https://www.linkedin.com/in/douglas-harrison-96844080/ Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers/ | |||
| 22 Jun 2020 | How to get 1 Million Instagram Followers That Arent Fake Ft. Nick Quintero | 00:26:11 | |
Creating a strong following isn’t easy in a social media world where everyone calls themselves influencers. Without the right tools and fortitude, you can fall short in your niche market. Meet Nick Quintero, the founder of Meal Prep on Fleek. He has employed some savage strategies that started from an idea in 2015 that organically drew 100,000 followers within one year. He currently has several accounts, one of which almost has half a million followers. Grab a pen and paper because this episode will equip you with a plan of action to launch your social media presence. Here are a couple of the takeaways:
Value Bombs: “Have flexibility to change up the brand’s messaging and personality type” - Nick “You dont test what works, you test your hypothesis to see what gets you to the number that you want. ” - Nick “The best way to be recognized as an expert is by leveraging the authority of other experts” - Jeff Subscribe Apple | Google | Spotify | Stitcher Segment Timestamps/ Episode Highlights: [01:12] Introducing Nick [04:33] Preparation meets opportunity is luck. [7:03] How to use relationship-building principles to connect with writers and contributors in your niche. [13:43] Evolve your brand so it can result in 100,000+ followers. [18:43] Test content to see what the algorithms favor for each platform. [21:08] The first steps to becoming an influencer include listening, replicating or commenting on niche authority’s content. Savage Marketer Resources
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| 02 Mar 2020 | Bounce Back from Setbacks - with Tasha Cooney | 00:22:03 | |
Shooting content videos is part technique and part instinct. Depending on the type of content you're shooting, you may have to shoot on the fly "following the action" or everything may already be planned out in advance. Sit with me and Tasha Cooney, and let's talk about how she bounced back from her career's setbacks. Bounce Back from Setbacks - with Tasha Cooney 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Show Notes Bounce Back from Setbacks - with Tasha Cooney [2:22] Tasha talked about her professional background. [3:26] Tasha's experiences working with a multimillion internet-networking company for over 10 years. [5:57] She travelled around Ireland for a whole entire week, not thinking about having a back-up plan. [7:30] How to bridge that gap between personal development and getting people to brand themselves. [9:19] Tasha talked about her family, and personal struggles being stuck in a country with no financial capabilities. [10:02] How she bounced back from downfall. [13:11] This is why you need to constantly improve your brand and build your authority online. [13:58] She's been building content since 2009. Savage Marketer Resources
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| 09 Mar 2020 | Shift Your Way To Success - with Kevin Phun | 00:17:19 | |
Your mindset affects every aspect of your life and is influential your success. This is especially true when you are a marketer. We’ve all heard “what you believe you can achieve '' and we find that statement very powerful for the clients we work with every day. Sit with me and Kevin Phun and let's talk about how he shifted his entire career to success. Shift Your Way To Success - with Kevin Phun 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Kevin is the managing partner of 3Aces Studio. He writes persuasive email sequences that generate sales out of thin air. Now you can pay more for customer acquisition and increase the lifetime value of your customers. Show Notes Shift Your Way To Success - with Kevin Phun [02:06] Kevin decided that his future will not be determined by how many scripts he could fill in a day. [06:36] He tried to apply for a marketing team thinking that this team would level-up his copywriting skills. [07:39] Kevin shared his experience with cold calling. [08:56] Tai Lopez team contacted him, offering a copywriting job and do an email for them. He offered to do them a whole sequence instead. [12:10] Kevin shared where he is right now at this point of his career. Savage Marketer Resources
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| 17 Feb 2020 | The Million Dollar Question for a Million Dollar Business - with Vanessa Shaw | 00:26:18 | |
Whether you are seeking more income, making a bigger impact, or enjoying greater freedom, Vanessa and her dedicated team of professionals at The Business Growth Academy can help turn your entrepreneurial dreams into reality. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Originally from the UK with most of her life lived in Europe, Vanessa has more than a decade of experience working with business leaders — ranging from startups to billion-dollar companies. Her client roster includes The World Economic Forum, KPMG, Oracle, The Global Fund, the European law firm Cameron McKenna, and Sandler Training, amongst others. She has also worked for the United Nations in Geneva, Switzerland and held senior leadership roles within the International Coach Federation. She lives in Scottsdale, Arizona with her husband Robert, their two children, and a collection of four-legged friends. Her mission is to impact the lives of over one million businesses around by coaching them to be bold and play bigger in both their life and business. Show Notes The Million Dollar Question for a Million Dollar Business [3:40] Vanessa shared a realization- “We're also worried about our own stuff, that we're really not thinking about what's going on for somebody else.” [6:36] Vanessa published a book, " The Million Dollar Question". [7:44] The foreword of the book written by Russ Perry of Design Pickle. [12:00] Always ask yourself, "What's the cost?" [7:02] "I don't have enough time" number one excuse, along with “no money”. [15:36] Tolerations are draining. [20:10] Your life is a combination of the things you tolerate. Savage Marketer Resources
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| 25 May 2020 | How a “lie” landed him a 25k deal with the US Marines with Andres Peguero | 00:21:54 | |
Never let inexperience stop your ingenuity! That’s exactly what Andres learned as he maneuvered his way to the top of the web development field. During this conversation he is transparent about his naivete at the beginning of his career but because he was tapped into high-level thinking, he was able to bag some incredible opportunities despite his lack of experience. He clues the audience in on a few successful aspects of his career which included:
Value Bombs
Subscribe Apple | Google | Spotify | Stitcher Andres is the founder of 3aces Studio. A multicultural production studio that specializes in software solutions and high-end products. After graduating from Trinity College in 2016, Andres was not new to entrepreneurship. He once worked an entire year on building a fantasy football app that flopped not long after it launched. His work ethic didn’t fail him though because he eventually found an opportunity in freelancing and grew his reputation as a person who would go above and beyond, landing him a deal with the US government. Show Notes [01:14] Introducing Andres Peguero [03:07] Becoming a global app developer with no coding experience at web design. [06:56] Take advantage of the luck factor aka opportunity. [09:11] When incorporating your company, buy business insurance. [10:44] Enrich your service by giving more than what you are getting. [13:50] Take advantage of opportunities and figure it out after you seal the deal. [15:07] Tap into high-level thinking. [17:43] Hire within your network first. [19:06] How to build the trust you need for people to want to work with you in the future. Savage Marketer Resources
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| 15 Feb 2021 | From Bounced Checks to Private Jets with Hazel Ortega | 00:42:24 | |
From Bounced Checks to Private Jets with Hazel Ortega Many people feel as if they're adrift in the world. They work hard, but they don't seem to get anywhere worthwhile. A key reason that they feel this way is that they haven't spent enough time thinking about what they want from life, and haven't set themselves formal goals. After all, would you set out on a major journey with no real idea of your destination? Probably not! Segment Timestamps / Episode Highlights: [01:22] Hazel Ortega's startup [06:52] Hazel Ortega's Transition [11:21] Using Your Education To Get To The Next Level [18:17] One Day Millionaire — Broke the Next Day [20:10] The Psychotic Lifestyle VS. The Logical Driven Lifestyle [22:30] The $200 to $70,000 Startup [25:26] Creating A Vision, And Targeting Goals [32:38] Taking Big Actions and Living Your Full Potential Value Bombs:
Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 16 Mar 2020 | The 10 Commandments to Designing a Best Selling Book-Cover with Pamela Sisson | 00:20:32 | |
An effective marketing strategy is a must for the success of even the best product of industry. Reaching the minds of target buyers in the right way is essential for making sales. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Pamela Sisson is a creative director with more than twelve years of experience in graphic design, photography, branding and social media marketing for corporate firms, media personalities, influencers and small businesses. Show Notes [02:24] - A book cover is the single most valuable asset and the basis of when people decide if they want to buy a book. [03:57] - Pamela explains why she chose to put an astronaut on the cover of her book. [04:56] - The ten principles that can make or break your book. First is, to know your purpose. [05:57] - Pamela wants to make people feel like they’re limitless when they see the cover. [07:02] - Why you should do your designs in a thumbnail size and make sure it stands out from all other books when going to Amazon or a website. [07:37] - Pro Tip: Think through it before you design the book cover. [12:30] - Be open-minded. Your initial design may not actually be what you planned. [15:25] - A design that is fresh and enduring, begins with a really great idea. [17:53] - Tips on how to give readers something that is not expected but somehow related to the title. Savage Marketer Resources
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| 08 Nov 2023 | Ex-Twitter Marketer On The Future With Soo Song | 00:39:59 | |
Soo is the Head of Marketing at WiL, a growth stage VC based in the Bay Area and Tokyo. Prior to joining WiL, Soo was a growth marketing lead on Twitter’s Global Marketing (SMB) team, where she launched their in-house testing program and worked cross-functionally across the AMER, JPKR, and EMEA regions. Previously, she oversaw custom content partnerships at Squarespace in NYC and specialized in out-of-home, display, and online radio advertising. Soo was born in Seoul, grew up in the Bay Area, and holds a B.A. in Business Administration from UC Berkeley’s Haas School of Business. Segment Timestamps / Episode Highlights: 1:02 Soo's career journey and how she got into venture capital 4:30 Soo's experience as a venture capitalist and her investment philosophy 11:14 The importance of having a clear vision and understanding the market for startups 16:35 The role of networking and building relationships in venture capital 23:48 Soo's advice for entrepreneurs looking for venture capital 30:50 Soo's thoughts on the future of venture capital and technology 36:52 Connecting with Soo and final thoughts Subscribe: Apple | Google | Spotify | Stitcher "As a marketer, you really have to be able to wear many hats." —Soo Song "The best way to sell something is to provide value first." —Jeff J Hunter "The power of networking and connecting with people is really where the magic happens." —Soo Song Thank you for listening to his episode of the Savage Marketer Podcast. I hope you enjoyed hearing from Soo Song as much as I did. If you want to hear more from inspiring guests and learn the latest marketing strategies, be sure to subscribe to the Savage Marketer Podcast on your favorite podcast platform. And don't forget to leave us a rating and review, which helps us reach more people and continue to bring you valuable content. Until next time, stay savage! Savage Marketer Resources
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| 27 Sep 2021 | The “Signature Selfie” Strategy with Amanda Holmes | 00:15:47 | |
When your business tactics have worked for decades, it can be hard to see the incentive to change. Unless you’re as forward-thinking as Amanda Holmes. When she inherited her father’s business-coaching empire—Chet Holmes International—she realized that the company’s old-school sales processes might not continue to connect with younger generations. So with the help of LeadPages, she decided to do something about that. In the process, she made her operations smoother and brought in new sales at 1,100% the rate she started with LeadPages. This Boosted Sales 1,100% for Chet Holmes International. Conversation Highlights:
Value Bombs: Mastery isn't about doing 4000 different things, it's about doing 12 things 4000 times. —Amanda Holmes Value is how can every interaction you have with someone make that person enjoy that interaction. —Jeff J Hunter Take action. Do things. Follow up. Be the bright spot in someone's day. —Jeff j Hunter Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 20 Apr 2020 | 5 Savage Tactics For Podcast Success With James Burtt + Downloadable PDF | 00:48:39 | |
What does it take to be on the list of the top 10 podcasts? Get your notes ready for this episode because today, we have James Burtt on the Savage Marketing podcast to share all his wisdom about podcast launching and many other insights on how to make it to the top 10 lists. Are you ready for this lesson? James has been working on podcast creation for 13 years, he not only has the skills and expertise it takes to dominate the market, but he has also become an authority figure in helping others become successful. So, today we are going to touch base on the following aspects:
This is an exceptional episode for those who, like me, spent hours thinking on how to enter the podcasting world in the right way, adding valuable content into people’s lives. So tune in and don’t miss the chance to hear what this podcast guru has to tell you. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher James Burtt, host of the Champions Of Mind Podcast which is an iTunes Top 10 Rated show, mentor public figures, businesses and brands as they release their own branded content. Leading a very busy and mega-fulfilling life as a Company Brand Director across the 'Champions Of' brands. As the UK's leading coaches we get to work with a range of the top entrepreneurs, business owners, brand builders and startup founders assisting them to grow themselves and their revenues as a result! Show Notes [01:00] - The evolution of the podcast industry explained in less than five minutes [05:10] - James Burtt shares part of his background on the podcast world [10:28] - Why do people need to start their podcasts [16:53] - How can you turn your podcast from into a profitable business [20:24] - What’s the ideal approach to get some big names into your podcast? [26:48] - This is how you pitch your A-lister guests for your podcast [29:25] - The four gold mines of podcasting [31:56] - The key to a successful podcast launch by James Burtt [36:07] - How to reignite and really get traction inside the podcasts platforms [39:07] - After the podcast: the keys to growing your community [41:50] - This is how you assemble an after the episode savage strategy [45:00] - he Savage Marketer after the podcast checklist and the power of reciprocity Savage Marketer Resources
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| 13 Jul 2020 | The 7-Figure Webinar Strategy For Consultants with Tom Poland | 00:36:21 | |
Are you one of those people who flop at webinar marketing? You try over and over and still fail to successfully hone in on your target audience or turn over potential clients? Today’s conversation will help you with that, I talk to a man who has written many great books on marketing and is a wiz at webinars! His name is Tom Poland. Hailing all the way from Australia, his expertise is so fine-tuned that when his instructions are followed to the T, it’s fail-safe. This is the Seven-Figure Webinar Strategy, buckle up for some marketing savagery! Takeaways:
Value Bombs: “The thing is if you don't get the cover, right, and you don't get the title, right, you're not going to sell anything.” Tom “You have to give clients a vision, you have to make them think and see themselves in that position that you're creating.” Jeff “If people cannot get in your shoes or if they can't visualize themselves where you're at and where you've been, then you've lost.” Jeff Subscribe Apple | Google | Spotify | Stitcher Segment Timestamps/ Episode Highlights: [01:04] Jeff introduces Tom Poland [04:59] The biggest reason why people don't do webinars. [11:08] The eight objectives you want to achieve when people attend your webinar. [16:50] How to avoid the B.S. and give your target audience what they need to hear and see to become clients. [24:38] How to only meet with people who are well educated on your business before they become clients. [30:13] The absolute worst thing you can do to a client! [34:04] The incredible belief will continue to make you lose money. Savage Marketer Resources
Check out more savage marketer podcasts Here! | |||
| 01 Mar 2021 | How to Make $400,000 in Sales on AppSumo with Gerard Compte | 00:30:11 | |
First things first: what are growth hacking and outbound marketing? In this episode, I bring you the fuzz of the town “Growth hacking and outbound marketing techniques” with Gerard Compte, an international trainer, and mentor whose passion is to send emails with love. His experience in the sector allows him to give attendees the best techniques to find new customers thanks to Outbound Marketing and Growth Hacking. He is the creator of FindThatLead, a tool that finds the email of your best future customers. Segment Timestamps / Episode Highlights: [02:50] Gerard’s AppSumo experience [03:51] Find that lead demo [07:31] How an amazing product can automate your contacts [09:27] How to target specific leads [14:41] Cross-selling and automation advice from Gerard [18:10] Customer relations [19:24] How to automate and organize your contacts Value Bombs:
Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 21 Jun 2021 | How a Father-Son Duo Became “Lego Masters” on TV with Tim & Zach Croll | 00:29:53 | |
"Lego Masters" has 12 pairs of Lego enthusiasts competing against each other each week in Lego brick-building challenges. The winning pair at the end of the season get a $100,000 prize and the title of Lego Masters. Father Tim Croll, a 1991 graduate of what is now Meadville's Crawford Christian Academy, is a business growth strategist living in Gaylord, Michigan. He uses Legos as visual aids in showing clients how to build their businesses and the leadership needed. He got into building Legos with his children, but especially with Zach, who has been a lifelong Lego collector and builder. The two buy Lego bricks in bulk to make their own creative builds. Conversation Highlights:
Value Bombs:
Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources | |||
| 26 Oct 2020 | How To Dominate The SERPs For Your Brand Name with Jason Barnard | 00:25:49 | |
Fellow Savages, I’m excited to introduce you to the brain of SERP, Jason Barnard! We discuss the importance of using search engine results to take ownership of your brand. He has studied, tracked, and analyzed Brand SERPS since 2013 and now he assists other entrepreneurs to establish their online business card through this digital ecosystem. Of course, I get greedy and get him to drop some serious knowledge that helps us take our marketing game up a few notches. There is plenty to learn during this episode, fire it up and take a listen! How To Dominate The SERPs For Your Brand Name with Jason Barnard
Subscribe : Apple | Google | Spotify | Stitcher Show Notes How To Dominate The SERPs For Your Brand Name with Jason Barnard [01:48] What is a SERP? [05:56] The use of knowledge panels in the context of entities. [09:41]Using Google to differentiate you amongst those with similar names. [16:43] Controlling your brand outside of Wikipedia. [21:41] The importance of being intentional with your brand. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Jason Barnard Follow the Host Jeff J Hunter Resources mentioned: https://go.jeffjhunter.com/brandserps Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 10 May 2021 | Turning a $500 Client into a $18,000 a Month Retainer with Jeff Miller | 00:36:40 | |
In this week’s episode, we are joined by Jeff Miller, founder of Cool Bean Digital. Jeff began his journey in the newspaper with his father before working for a Fortune 500 company. As he grew tired of the instability, he then set in motion the birth of his ad agency and creating Facebook ads. Jeff Miller learned early on that $250,000 worth of student debt couldn’t guarantee him happiness in the corporate world… so he decided to become a successful entrepreneur instead. After being fired from his dream job (3 times), Jeff has gone on to create the successful ad agency Cool Beans Digital and written the book 22 Facebook™ Ad Agency Secrets which has sold over 1,200 copies and counting. Join Jeff in his Facebook Group Facebook Ads Agency Scaling Secrets. When Jeff isn’t busy landing $10k a month car wash clients he can be found helping other agency owners go from 0 (yes… literally 0) to 6 figures through the help of his company Agency Scaling Secrets. Conversation Highlights:
Value Bombs:
Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 20 Jul 2020 | How To Become A Contributor To Entrepreneur.com (And Why) | 00:13:05 | |
Savages, this week marks a major milestone in my career. I’m officially a contributor to Entrepreneur.com! Seven years of consistently showing up have brought me here and I still have a lot more work to do but first let me share some tips with you. I will discuss the difference between being featured and being a contributor, the benefits it has for your reputation and why starting with small publications is the path to take to get there. This episode will be straight to the point but this know-how will definitely separate the savage from the average. Value Bombs: “One of the biggest ways of marketing yourself is by becoming a recognized expert” “Everyone is seeking an audience. And that's why it's so important that you build one.” “Remember, all you need to do is 1% more than everyone else, and you will show up 99% of the time, okay.” Subscribe Apple | Google | Spotify | Stitcher Segment Timestamps/ Episode Highlights: [01:02] Celebrating career milestones [03:50] Difference between being featured and being a contributor [06.16] People view you differently as a contributor [08:52] Do some homework on your audience [11:40] Set yourself apart by consistently showing up for your audience. Resources Mentioned: The Large Publications Masterclass Check out more savage marketer podcasts Here! | |||
| 27 Apr 2020 | ECOMM BRANDS: Storytelling To Sell Online | 00:43:57 | |
What makes your brand really stand out, even in difficult times? In this episode, I have the opportunity to share with my good friend, Ryan Mckenzie, about the challenges of working from home, the state of e-commerce in this truly exceptional times, and the importance of transparency in online retail businesses. Ryan is the co-founder of Tru Earth, an eco-friendly brand with a mission and a purpose to reduce the amount of waste that we leave on the planet. Together, we’ll be touching some pretty important issues, such as:
Tune in for more insights on how to build a savage strategy for your online business and how to overcome the obstacles in times of COVID-19. This is an exceptional episode for those who, like me, spent hours thinking on how to enter the podcasting world in the right way, adding valuable content into people’s lives. So tune in and don’t miss the chance to hear what this podcast guru has to tell you. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Ryan Mckenzie is the Co-Founder of Tru Earth, obsessed with building direct to consumer brands with a purpose.Passionate about combining paid media, direct response marketing, and branding. Has owned or helped launch 7 subscription boxes and scaled multiple premium subscription boxes to multi-million dollar businesses. Show Notes [01:19] - The evolution of the podcast industry explained in less than five minutes [05:06] - The realities of working from home [08:21] - A very important lesson on transparency for your online business with Ryan Mckenzie [22:25] - Introducing Tru Earth; a brand with a mission and purpose [24:45] - The undeniable advantages of brand advocacy? [31:15] - The importance of building a strong brand identity and telling your story [35:03] - This is how you should be presenting your brand in the future [36:49] - Maximize your branding strategy with these tips by Ryan Mckenzie [38:07] - The effectiveness of the clear copywriting method (38:07) Savage Marketer Resources
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| 08 Jun 2020 | The 7-Figure Affiliate Marketing Strategy Ft. Tim Croll | 00:31:19 | |
Savages, you are in for a real treat! Imagine adding seven figures to your business every month by having other people sell your stuff!! This episode features Tim Croll, the man who has done just that. He is a business strategist and has done really well in the e-commerce world. His presence was a must on the show because he shared something that was mind-blowing. Tim put together an affiliate marketing strategy for an e-commerce company that generated a seven-figure a month affiliate program! Hold on tight because this conversation is going to have loads of advice for every type of savage marketer. Here are three important takeaways from this episode:
Value Bombs: “The word affiliate (marketing) scares people but… you are just paying a referral fee.” -Tim “The key is your message. You have to not only have a message that's going to attract a customer, but you also have to be able to attract the affiliate. And those two messages are different.”-Tim “If you have a referral program where people get paid to send business to you, they will send it.” -Jeff “Money doesn't always motivate, so it's not always about how much you're paying your affiliates. It's about how well you know them, and how well you connect with them and build that trust.” -Tim Subscribe Apple | Google | Spotify | Stitcher Show Notes [01:20] Jeff Introduces Tim [03:02] Being efficient when growing a company means hiring others to give you more time in the day. [4:31] Understand that affiliate marketing is a referral program. [6:53] To leverage an e-commerce store you need to know your numbers, have a strong customer service base, and understand how to get your product in front of your target audience. [13:46] There are different affiliate levels that each need different types of management. [19:05] Figure out what the average affiliate payout looks like to your company so you can scale. [25:53] If you dont build trust with your affiliates, you dont have anything. Resources Mentioned: Pat Flynn the Passive Income Guy Savage Marketer Resources: | |||
| 29 Mar 2021 | How A Famous Photographer Got Cancelled After Taking a Job from Trump with Gene Ho | 00:38:31 | |
An American Photographer and Best-Selling Author, he began his career as a freelance writer for a local newspaper before taking on photography. At age 23, he started his business as a professional photographer. During this time, Gene grew his studio nationwide. His staff photographed weddings “coast to coast” and internationally. He is a requested speaker and has given photography seminars to thousands of professional photographers from Las Vegas to New York. Segment Timestamps / Episode Highlights: [03:09] Gene Ho’s Background [3:56] Gene Ho’s LGBT Advocacy [08:46] What It’s Like To Work With Donald Trump [14:12] How Gene’s Employment With Donald Trump Affected His Business [17:18] Key Takeaways [20:54] How To Deal With The Consequences of Your Actions [27:22] From Photography To Being A Speaker Value Bombs:
Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 06 Apr 2020 | $4 Million Email & SMS Marketing Campaign By A “Fake” Person Named Mandy | 00:12:32 | |
Paying attention to details can make the difference between a good marketing strategy and a savage level marketing strategy. Today, we are learning how to turn a death-slow business into a success with the three R’s:
To explain each one of these steps and how to apply them into any campaign that you’re working on, we’ll have Connie Pak as our guest today. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Connie is a Marketing Strategist that specializes in helping business owners to reach their full potential and achieving their financial goals. Show Notes [01:01] - Introducing the incredible Connie Pack [02:19] - Turning a medical office into a hot savage story [03:30] - Applying the three R’s into the medical office’s strategy [04:36] - The lures inside Connie's strategy [07:19] - A little tip for reactivating your clients [08:18] - How to perform recon in your three R’s strategy [10:08] - On why the money is in the persistence? Savage Marketer Resources
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| 19 Oct 2020 | The Entrepreneurial “Lie” Of Bad Habits (and what you should do instead) with Erin Pheil | 00:42:31 | |
Savages this week I have Erin Pheil, the founder of The MindFix Group, joining me on the podcast to discuss how we can train ourselves to change our habits and how it can result in leveling up our business and self-worth. Let’s be honest, we all have those shortcomings we can’t seem to shake despite the amazing advice we get from so many inspirational speakers. Well, Erin is the real deal! She has created a groundbreaking system that nips those subconscious traits in the bud. Her method has a 95% success rate. It’s basically foolproof! Dive in and give this episode a listen. By the way, if you aren’t a member of the Savage Marketer Facebook Group you may want to join asap. Erin is offering to go live with one of our lucky members and treat them to a free session, giving the Savage Marketers Facebook Group a taste of her program. Don't miss your chance to snag this opportunity! The Entrepreneurial “Lie” Of Bad Habits (and what you should do instead) with Erin Pheil
Subscribe : Apple | Google | Spotify | Stitcher Show Notes The Entrepreneurial “Lie” Of Bad Habits (and what you should do instead) with Erin Pheil [02:08] The realization you get from facing deeply rooted short comings that prevent achievements. [05:25] Erin’s journey that led to MindFix. [11:12] Erin’s thoughts on what wrong with changing bad habits. [17:29] The hard way to change your actions, that everyone takes. [23:52] The problems with imposter syndrome and the results from getting rid of those beliefs. [30:26] The difference between MindFix and going to therapy. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Erin Pheil Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 02 Nov 2020 | Trump vs Biden: The Tale of Opposite Political Branding | 00:10:47 | |
Hold on to your britches savages, because today is the first and last episode in four years that you will have. It's a breakdown of the marketing campaigns and branding that's happening on both the Trump and the Biden campaigns. Since this episode is going to be airing the day before the election, this would be a solo episode for the masses! Trump vs Biden: The Tale of Opposite Political Branding
Subscribe : Apple | Google | Spotify | Stitcher Show Notes Trump vs Biden: The Tale of Opposite Political Branding [02:13] Rally breakdown. [05:45] The importance of branding perception. [7:54] The branding decision America must make. [9:13] Join the discussion about today’s episode in The Savage Marketer FB group. Subscribe : Apple | Google | Spotify | Stitcher Follow the Host Jeff J Hunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 10 Feb 2020 | How to Buy Property with No Banks or Money Down - with Cory Calvin | 00:19:07 | |
Let's talk about all-things real estate with award-winning real estate savage Cory Calvin. It's everything you need to know about your home, from buying and selling to improving its value even the current state of the market. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Cory is focused on multi-family acquisitions and has been investing in real estate since 2012. His main career priority is to show others how to invest in multifamily real estate so they have an alternative means to make big cash flow. Show Notes Level Up Your Real Estate Game [2:53] At the age of 32, Cory already have 61 properties under his name. [4:30] Anyone can think creatively- which opens the door to creatively invest in the real estate industry. [5:24] Take a different way everyday so you can see different opportunities so you'll be able to capitalize with real estate properties. [6:22] There is no such thing as problem properties, it's problem ownership. [7:02] Cory Calvin talks about his most savage deal he had experienced after owning 61 properties in his 4 years in real estate. [8:33] How to close a deal and level up your Real Estate game. [11:48] Cory said that he had been audited by the government to confirm that he did everything honestly and everything was legit. Savage Marketer Resources
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| 12 Oct 2020 | How To Get A Meeting With Anyone ft: Stu Heinecke | 00:36:35 | |
Fellow Savages, have you ever found yourself reaching out to folks who could help make your career or take your business to the next level and they never get back to you? Emails, phone calls, or networking circles just dont help you connect? Don't fret, this week’s conversation introduces you all to Stu Heinecke, he basically wrote the book on how to get a meeting with anyone. Look, we all know connections are an essential part of strategizing. I’ve said it myself, “It's not about who you know, it's about who knows you.” Let’s dig into this episode and get some savage strategies that will get your foot in the door. Takeaways that will help you get a call back:
Stu’s mission is to help you get someone to go from “Who is this person?” to “Wow, who is this?!” He is named the “Father of Contact Marketing” by the American Marketing Association. He provides unfair advantages to help enterprise/SMB/startup sales teams get more C-level meetings with top accounts faster and more effectively. How To Get 17 New Customers In Less Than 90 Days Using Other People’s Facebook Groups featuring Britney Crosson Value Bombs
Subscribe : Apple | Google | Spotify | Stitcher Show Notes How To Get A Meeting With Anyone ft: Stu Heinecke [01:16] Why it’s important to get a meeting with anyone. [04:47] How taking communication beyond social media deepens a connection. [08:57] How to get a meeting that will change your life. [14:01] How to get a call back using humor as a point of agreement. [20:03] The importance of standing out as a person with something of value. [23:34] What kind of campaign to use to get a 100% response rate. [26:31] Rethink your approach to assistants to gain access to CEOs. [32:24] How to get started using strategies from this week’s episode. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Stu Heinecke Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 07 Dec 2020 | Savage Marketer Spotlight: Getting Attention Online with Pamela Sisson | 00:35:40 | |
Ever wondered why your content never gets the engagement you know it deserves? You are really creative, or an expert in your field but the folks you need to reach just aren't biting? This can be a blow to your pride, trust me I’ve posted viral videos with millions of views but also great content that received a few hundred. In this episode, I sit down with a great friend and fellow Savage Marketer, Pamela Sisson to discuss how to get attention online. This segment is called the Savage Market Spotlight where we break down how we, ourselves, found a proven method to garner the right audience and engagement. Before you take a listen, here a few takeaways:
Savage Marketer Spotlight: Getting Attention Online with Pamela Sisson
Subscribe : Apple | Google | Spotify | Stitcher Show Notes Savage Marketer Spotlight: Getting Attention Online with Pamela Sisson [01:04] New Segment: Savage Marketer Spotlight [03:02] Going viral on Tiktok [7:14] Break down of how to analyze a Tik Tok video [12:13] How to keep people engaged through a full video [14:26] How to keep folks interested in the duration of a video. [17:23] Learning from underperforming content. [20:11] Narrowing the common denominator of your audience. [25:49] The need to be everywhere online. [29:42] Know the difference between social media platform audiences. Subscribe : Apple | Google | Spotify | Stitcher Episode mentioned: Follow the Host Jeff J Hunter Follow the Guest Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 20 Jan 2020 | 9 Brand Afflictions that Break Your Business - with Doug Harrison | 00:23:45 | |
In this episode of the Savage Marketer PodCast: Doug Harrison was the founder of the Harrison Group, which he established in 1996, and where he served as CEO. The Harrison Group was a research and consulting company that became the leading resource for monitoring the hearts, minds, and spending of the wealthy and affluent populations around the world. The Survey of Affluence and Wealth has clients in the travel and hospitality, automotive, financial services, retail, professional services, and digital media industries receive branding, targeting, customer service training, and portfolio guidance from dedicated teams. Doug helped formulate a groundbreaking study of ultra-wealth that has reshaped the way leading companies like Coca-Cola, Amazon, and Microsoft target critical audience. Savage Marketer Key Discussion: Doug Harrison: The big companies, the top affliction that I run into is what I characterize as the self-absorbed. And the self-absorbed are individuals that they've done the work on their brand, usually there's a value proposition, there's like three pillars that support the brand. And I call those my three shiny apples. And the three shiny apples, the salespeople all get trained on it. They walk into their clients or prospects, and they're like, here, I'm this, come see what I have, come see my three shiny apples. And what they don't realize is that the customer is actually looking at the basket of apples. And the customer is looking for one bad apple that they can see from any place that they can learn about it because if I can find one bad apple, chances are there's a whole bunch of additional bad apples underneath. And so, people will just reject the entire proposition. Because another mistake companies make is they think that people are out trying to buy stuff. And the reality is people are out trying not to buy stuff. What they do first and foremost is they manage risk. And so, while sellers are thinking about their selling benefits and why they should have it, they need to spend as much time thinking about the risk elements they pose to their customers, because it only takes one risk element to wipe out a whole bunch of positive benefits. Doug Harrison: So in other words, the self-absorbed is, they're thinking about how amazing they are. They're not thinking about what the customer thinks about their risk. Jeff J Hunter: Exactly. One of the things that we've learned about great brands is great brands have four qualities. The first is that they're masters of the category in which they operate. It's clear they understand what they do, they do it incredibly well, they're masters. The second quality of a great brand is they're clear and their customers are clear on the deal terms or the value proposition that they provide. The third element is that there's inherent scarcity. That you just can't get this anywhere, so figuring out what you're clear about what is scarce about the proposition you offer. And then the fourth is that there's consistency. And the consistency kind of goes into my bad apple example because individuals are gonna learn everything they can learn everywhere that they're gonna look. And the question is will they draw a consistent conclusion of excellence about you? Or are they gonna see things that are like, hmm, risk element, I'm out! If you are a new listener to the Savage Marketer Podcast, we would love to hear from you. Please visit our Contact Page and let us know how we can help you today! Follow our Podcast Follow our Host Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: | |||
| 21 Sep 2020 | He Became A Top Affiliate With Paid Ads (And Got In Trouble) with Tom Polifka | 00:51:13 | |
Savages, if you haven’t already joined the Facebook group you need to! This week’s episode is going to have some visuals for the resources we discuss in the video that is posted in the group. I have Tom Polifka with me and we are talking about paid advertising. Have you ever gotten into trouble for doing a job too well? Let me introduce you to someone who has, Tom Polifka, a great friend of mine, and an OG Savage Marketer. He is such a beast with things like affiliate marketing that he’s found himself in the heat with major companies like State Farm. This is a greedy show and I knew he’d share the wealth. Check this out here are some incredible takeaways from this episode within the first 10 minutes! For your websites with affiliate ads:
Amazing right? Here are a few tidbits about Tom before you dive deep into the episode. Tom is an entrepreneur with a love of all things business. He’s had his hand in insurance agencies, golf training businesses, real estate firms, stock trading, and affiliate marketing. His business model is empowering other business owners by teaching them how to profit online through advertising and automation. Tom firmly believes that having multiple sources of income is a key component of financial stability so through his top-rated podcast and his online courses he passes on this knowledge to other entrepreneurs that desire the same thing. He Became A Top Affiliate With Paid Ads (And Got In Trouble) with Tom Polifka Value Bombs 1. “People are always like, how do you sell online? You just need a Facebook business page. You don't even need one follower.” Tom 2. “One thing that people don't realize is that there's power in the pixel data itself, not just from advertising.” Tom 3. “You gotta get clear about three main things. Who you serve. What you do for them. And what can you help them achieve? ” Jeff Subscribe : Apple | Google | Spotify | Stitcher Show Notes He Became A Top Affiliate With Paid Ads (And Got In Trouble) with Tom Polifka [01:02] Tom’s journey with paid advertising. [06:33] Using advertising to test a product and to scale the product if it works. [11:00] Three most important things that need to work for online advertising success. [18:00] The power of pixel and Google Analytics tracking. [25:46] Utilizing your success from platforms like Tictok to sell products. [30:34] The power that you bring to your brand, outshines any copycat that tries to profit from your idea. [36:35] Three main things you need to get clear about your audience. [42:49] Using pixels to round up the audience that you may have lost during your initial product launch. [49:09] Go to the Facebook group page to share your ideas that were inspired by today’s episode. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Tom Polifka Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers Resources mentioned: | |||
| 29 Jun 2020 | The 4 Foundational Elements That Took 15k To $1 Million A Month Ft. Daran Herrman | 00:38:10 | |
Get pumped for another episode of savagery! This time we will discuss four strong lessons that shine a light on the grit that we all need to possess to get the results we want. In this case, Daran Herrman enlightens us on his journey to be able to take an eComm brand to a million dollars a month. He was an opportunist and landed a position that started him off as an intrapreneur. He pushed the envelope with innovative ideas, built up his staff, and now he makes over a million in sales per month. If you tune in here are a few tips to take away and apply to your own savage marketing blueprint:
Value Bombs: “Focus on customer support is key because if you dont have that foundation in place you will get bad reviews. You’re going to get real problems and make people feel like you dont care about them.” “Leverage the power of affiliates, leverage the power of their audience. That's the ultimate because it's a win-win. They're selling your products for you, you're giving them a cut. Whether that's product service or whatever, make sure that people know that they get rewarded when they send you business.” “Have an optimistic and persistent mindset because you got to keep testing, If you see something that works for somebody, you test that. It doesn't mean it's gonna work for you, but keep pushing the envelope.” Subscribe Apple | Google | Spotify | Stitcher Segment Timestamps/ Episode Highlights: [01:02] Jeff introduces Daran [07:41] Avoid poor conversion by making sure your company’s foundation is sound with a great customer service base. [11:31] Categorize your marketing as “free” traffic and paid traffic. [19:35] Give your affiliates a chance to tell you which product of yours, they can easily sell. [24:01] Take advantage of multi-channel fulfillment. [27:29] Make use of international ads and third-party shipping companies to widen your base. [31:38] Persistence is key. If you see something that works for someone else, try that method. Savage Marketer Resources
Check out more savage marketer podcasts Here! | |||
| 01 Jun 2020 | The Most Crucial Element to Build a Successful Marketing Agency With Chris Ha | 00:29:33 | |
Sometimes you dont set out to create a new business within your niche, but once there is an underserved audience and you have the tools to provide...opportunity presents itself. This is what happend to Chris Ha, the Co-Leader of Keller Williams Realty of Elk Grove, Ca. At one point in his career, all he desired was to sell homes, but over time there was this growing need for realtors to establish themselves online and sadly the platforms Chris commissioned were lack-luster. During this episode, he explains his transition from one career to the next and the important component that gave him a leg up. This conversation takes us from the beginning of his journey as a real estate agent to him co-leading this present 7 figure marketing agency focused on real estate. The old way of marketing was word of mouth but things have changed as the digital landscape has become the frontline of the new age of real estate. As Jeff picks his brain, you’ll get an earful of gems like:
3 Value Bombs 1. “Create your epiphany story because it is the core of your personal brand.” 2. “To build credibility and authority in a space you have to establish yourself with relatively.” 3. “Utilize subscription models to create more creativity time, not survival time.” Subscribe Show Notes: The Most Crucial Element to Build a Successful Marketing Agency with Chris Ha [01:15] Take a slightly different approach within a well-established market to build a service that costs less but has a higher profit margin. [07:49] Take the opportunity to become a service provider to an underserved industry. [11:49] Establish credibility in your industry by serving time in the “trenches”. [14:41] Being relatable and also the expert in your field brings a lot of business. [20:35] Find a way to speak directly to your audience. [24:15] Find a way to give consistent feedback of progression to add value to your service. [27:22] Utilizing the subscription business model to cut back on survival mode. Episodes Mentioned: 10: How To Run Facebook Ads With Influencers With Dennis Yu 18: How to Find a Mentor & Build Valuable Relationships with Greg Reid Savage Marketer Resources | |||
| 08 Nov 2021 | How "Humanizing" an Automation Increased Conversion Rates by 59% | 00:27:50 | |
Natalie Choprasert is a mum of 2 crazy boys who are the bane and blessing of her existence. She used to work as a chemical engineer but didn't like to watch paint dry, so she quit her job and then found herself working herself into the ground at an investment firm. She had always dreamed of starting her own business + always had an interest in natural healing. This was when Life of Cha was born. Now Natalie is living life with two jobs: CEO and Mum! She's not your typical Insta entrepreneur either - She doesn't like to wear make-up or heels. You can almost always spot her wearing black Nike sneakers and activewear (just don't expect to see her at the gym anymore, she's busy running after the kids or behind the computer working and sipping on tea of course!) Segment Timestamps / Episode Highlights:
Value Bombs: In the world of automation where everything is automated today, it's never been more important to be a human. — Jeff J. Hunter You can't do everything average and expect savage results. You have to go above and beyond. — Jeff J. Hunter Customize your message. It is important to have just a single hint that you are a human and not just an automation. — Natalie Choprasert Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 28 Sep 2020 | How To Use Masterminds To Grow Your Business with Brad Hart | 00:29:46 | |
Savages, this week we are talking to the hardest working man in the game, Brad Hart. He is a genius at building masterminds and gives us the 411 on everything from the benefits to the mechanics on how to build a successful one. Don't know much about masterminds? Stay tuned! We take a deep dive this episode and everything will help take your savage marketing to the next level. Here are a few takeaways from the episode:
How To Use Masterminds To Grow Your Business with Brad Hart Value Bombs
Subscribe : Apple | Google | Spotify | Stitcher Show Notes How To Use Masterminds To Grow Your Business with Brad Hart [03:07] What a mastermind really is? [03:59] How can you leverage a mastermind to grow your business? [07:43] From a mastermind perspective what is something a business owner can do immediately to start getting results? [12:31] Do you need experience in order to run a mastermind? [16:18] Who should you invite to your mastermind to make it successful? [20:39] How long should your mastermind last? [25:48] Three things you will learn from Brad Hart’s book? [27:55] Join the Savage Marketer Facebook group for more information. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Brad Hart Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers Resources mentioned: | |||
| 17 May 2021 | The Most Undervalued Asset of a CEO is an Executive Assistant with Christine Carrillo | 00:43:26 | |
Christine is a CEO, software engineer, and healthcare expert. Currently, she is the Cofounder and CEO of Impact Health. Using data + predictive modeling, Impact Health is on a mission to make buying health insurance online simple and transparent. Christine brings that same mentorship to her community, teaching coding and entrepreneurial skills to local underserved high school students. Conversation Highlights:
Value Bombs:
Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 21 Dec 2020 | Marketing During the Pandemic: Winners & Losers | 00:34:32 | |
As we reach the end of the year and our 10th month into quarantine we see businesses who were thriving in January not get to see the end of December. Although we are witnessing these casualties simultaneously the birth of a new era in business and marketing are emerging, I’m talking about full on virtual companies. Gone are the days of interviewing, vetting, managing, and firing team members as we know it. In this episode I am joined by my co-host and longtime friend, Pamela Sisson. We discuss the meteoric rise of sites like Zoom, how business meetings have shifted from golf to online video games, and of course ways to leverage your own business in this new online world. To ensure the success of your company here are a few key points consider: ● Positioning your business in a new way ● Turning social media into income sources ● Statement of value Segment Timestamps: [00:41] New talk show; TalkSavage.com [02:44] Winners and loser of the pandemic [03:53] The success of video conferencing [11:05] The rise of video game [14: 05] Video games are the new golf [17:42] Leverage marketing strategies I your own business [22:01] Positioning your business in a new way [24:46] Advice for struggling businesses/brands [27:54] Statement of value
Subscribe : Apple | Google | Spotify | Stitcher
Quotes: “Call of duty is where the deals are made. Video games are like the golf game of 2020 ” - Pamela One of the best marketing positions: The "old way" vs "the new way" - Jeff “Stop treating your audience like a paycheck and start treating them like a piggy bank” -Jeff Follow the Host ● Website - http://savagemarketer.com/ ● LinkedIn - https://linkedin.com/in/jeffjhunter ● Instagram - http://www.instagram.com/jeffjhunter ● Facebook - http://www.facebook.com/jhunter101 Follow the Guest ● Instagram - https://www.instagram.com/pamela.sisson/?hl=en
Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 27 Jul 2020 | Right Angle Selling: The Secret Selling Process ft. Wes Schaeffer | 00:45:48 | |
Savages, you are in for a treat! I am joined by a crowd favorite, my own personal mentor Wes Schaeffer!! He is a hit in the Facebook group and has helped groom me to be the Savage Marketer I am today! Wes is known as the Sales Whisperer. He provides tools, skills, and automation to help folks close more sales faster and overcome objections. During this conversation, he does just that by magnifying the importance of the right angle sales approach. Here a few take-a-ways:
Value Bombs: "Stop trying to close everybody." "You can't do the same marketing as everyone else and expect a different result." "The less you talk about yourself and the more you get them to talk, the faster the deal moves along." Subscribe Apple | Google | Spotify | Stitcher Wes Schaeffer is an author, keynote speaker, and sales training coach. He is known as a straightforward results-oriented leader who truly cares for his clients. When he isn’t coaching through various social media forums, he is busy being a husband a father to seven. Segment Timestamps/ Episode Highlights: [01:03] The savage strategy that propelled Wes’s business. [03:11] The advantage of becoming a byproduct of your own product. [08:01] How outlandish ideas can foster customer engagement. [15:49] How meeting your customer where they are can set up a successful right-angle sales approach. [20:02] What it looks like to lead with value to help your customer base. [24:15] Making your sales super easy with the three C’s of selling, Curious, Concise, Courteous. [30:42] Common questions for people to have a service-based business to tee up their sales leads. [36:04] How to get to the bottom of your customer’s problem to make the sale. [42:55] How to know who is a bad prospect. Savage Marketer Resources
Check out more savage marketer podcasts Here! | |||
| 11 Oct 2021 | 3 Stupid Simple Ways You Can Create Better Video For Your Business with Ken Okazaki | 00:30:52 | |
In 2021 if you are a coach, consultant, or professional, then you need to be publishing video content regularly in order to remain relevant and help the world at an even higher level. And you need Ken Okazaki's expertise with that! Whether you are looking for free-content, paid coaching / consulting, or a done-for-you service, Ken got you covered. He specializes in:
Ken Okazaki heads up Oz Media Global and loves helping businesses plan, optimize and launch their video campaigns. He offers both done-for-you video agency services, done-with-you video coaching programs, and specializes in helping promote and market personal brands. Through working with him, his clients have generated millions of dollars in extra profit from video marketing. As a side benefit of having worked with world-class clients who are household names, he’s been able to take what’s working for them, systematize the process to help businesses of all sizes. Ken enjoys working from home and traveling the world to meet face-to-face with business leaders - from first-time entrepreneurs to the biggest speakers globally - to guide them towards growth. Conversation Highlights:
Value Bombs:
Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 17 Aug 2020 | How To Generate Millions Of Dollars With A Podcast (without a large following) Ft. Nick May | 00:38:00 | |
Do you have a podcast that you are ready to monetize? Worried about the lack of a large following? Dont sweat it, this episode will give you the savage marketing strategies to do JUST THAT! Meet Nick May, an OG marketer. He is a guest to the show this week and the prime example of a small podcast making big moves! His interior design podcast, The Chaise Lounge, generated a few hundred thousand dollars back in 2014. In just a few years he is now making close to two million. He is a friend to the show and generous with advice to take your podcast to the next level. Here a few takeaways: Takeaways:
How To Generate Millions Of Dollars With A Podcast (without a large following) Ft. Nick May Value Bombs 1. “First and foremost, you have to have great content but you can't just have a bunch of great content. You have to entertain and make it very personal.” ~ Nick 2. “I'm a big believer in networking! It's not who you know but it's who knows you! ” ~ Nick 3. “You've given them sponsorship ideas, referral partner networking ideas and You've also got memberships. These are all ways that you can monetize a podcast.” ~Jeff Subscribe : Apple | Google | Spotify | Stitcher Show Notes How To Generate Millions Of Dollars With A Podcast (without a large following) Ft. Nick May [01:07] Introducing Nick [07:42] Getting to know your sponsors. [10:11] Step one to start a podcast and actually leveraging it to generate revenue. [16:13] The power of networking and niching down can generate a lucrative income. [22:00] Bring value to your sponsors and audience. [27:34] Ask yourself, is podcasting even right for you. [36:00] How to draw people in and keep them engaged in your podcast show. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Nick May Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers Resources mentioned: Jab Jab Jab, Right Hook by Gary Vaynerchuk | |||
| 26 Apr 2021 | How A Creative Blacksmith Doubled His Prices After Going Viral On Social Media | 00:41:24 | |
Max Randolph is an amazing blacksmith artist who lives and breaths art and is a social media success. Social media doesn’t impact your business overnight. In fact, building a presence and seeing the ROI will likely take years. However, if you use social media correctly, it can build long-term relationships that will transcend any ads you might run. Join me and Max Randolph as we discuss life stories, social media strategies, and how to become a savage! Segment Timestamps / Episode Highlights: [1:12] Why it’s important to be omnipresent on Social Media. [2:12] Max Randolph’s first-ever viral video that launched his social media career. [5:42] Max Randolph’s “Monster Smoker” [12:24] Social Media must-haves: Proactive & Reactive Social Media Strategies [13:38] Max Randolph’s partnership marketing [18:00] Undervaluing yourself creates scarcity [18:50] How to build a portfolio with little or no experience [19:23] How humility will make you a great person [25:25 Why raising your price is a brilliant marketing move [26:35] Max Randolph’s advice for social media fame Value Bombs:
Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 23 Mar 2020 | How To Run Facebook Ads With Influencers With Dennis Yu | 00:08:07 | |
In this episode of Savage Marketer, you’ll get to hear from the Master of Facebook Ads and a mentor of mine, Dennis Yu. You’ll learn some of the most effective and incredibly ingenious hacks to target influencer’s audiences. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Dennis is known for being one the pioneers of Ads, spending over a billion dollars on them, achieving outstanding results, he’s done Ads for the Golden State Warriors and other amazing brands, has worked with masterminds like Gary V and Grant Cardone. Basically, nobody knows how to do savage marketing like this guy, so tune in and find out about his savage strategies up next. Show Notes [01:00] - The story of how Dennis Yu became the master of Facebook Ads? [03:18] - Dennis Yu’s savage strategy to get incredible results. [04:10] - This is how you make the most out of your video content [04:32] - Jeff Hunter explains the essentials of targeting a mastermind’s audiences. [05:44] - A little savage hack by Dennis Yu. Savage Marketer Resources | |||
| 05 Oct 2020 | How To Get 17 New Customers In Less Than 90 Days Using Other People’s Facebook Groups featuring Britney Crosson | 00:28:15 | |
Savages, this week’s episode has an amazing Facebook hack! I’m joined by Britney Crosson, social media extraordinaire, who used this method to book 17 brand new clients in less than 90 days! This was all by accident, but this strategy has her taken her business to a whole new level. Here are a few takeaways that will set up your marketing foundation within these groups:
Britney Crosson is the found of Fun Love Media and the host of The Social Sunshine Podcast. Her background as a performer and actor has helped her develop into a speaker, writer, and content creator. She loves to deliver great messages and entertainment to an audience and is teaching other small business owners how to do the same. How To Get 17 New Customers In Less Than 90 Days Using Other People’s Facebook Groups featuring Britney Crosson Value Bombs
Subscribe : Apple | Google | Spotify | Stitcher How To Get 17 New Customers In Less Than 90 Days Using Other People’s Facebook Groups featuring Britney Crosson [03:22] How to leverage other people’s Facebook groups to get 17 new customers in less than 90 days. [05:28] How to add people from those same Facebook groups to your network. [09:07] The business connections that follow when you pair engagement and relevant post. [13:29] Generating $100,000 from one funny post shared in a Facebook group. [15:51] How to make connections outside of sharing and creating posts. [18:57] The profile secrets that keep you dialed in at all times. [21:49] Stay relevant to your brand and business in a non-soliciting way. [23:25] Understand that we are now one degree away from someone you know, knowing someone that needs your services. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Britney Crosson Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers Resources mentioned: | |||
| 06 Jul 2020 | How to make $3,000 a month hijacking the news in 90 mins ft Damon Burton | 00:28:00 | |
We’ve had the pleasure of snagging another savage conversation today, gang! Forbes contributor and SEO author, Damon Burton has graced us with his presence. Ever wondered how you can stay ahead of the game, and on top of trends to keep your business relevant? Look no further, this episode is going to wow you. Damon Burton does just that by helping folks show up higher on Google without paying for ads. Damon Burton knew he was onto something when he beat a billion-dollar company by outranking them on Google. He has built an international search engine marketing company that has seen the likes of NBA teams, Inc5000, and Shark Tank featured businesses. Here are some savage takeaways from this jaw-dropping conversation:
Value Bombs: “Start and don't stop. SEO takes time and you got to give it time to prove itself.” “There are two ways you can relate newsjacking to your business, look at what's trending or look at historical data.” “People overcomplicate Google and SEO. Just think of this simple concept: People go to Google to ask questions, and you provide them with the best answer.” Subscribe Apple | Google | Spotify | Stitcher Segment Timestamps/ Episode Highlights: [01:26] Jeff introduces Damon [05:30] Damon’s light bulb idea that launched him into SEO. [08:30] How using SEO helps to validate your idea, service, or product. [11:45] Using SEO research to see the things that are coming out in your market. [15:40] How to apply the newsjacking strategy to benefit your business. [21:25] Using trending and historical data of your market to invest in your business. [25:34] How to get further SEO and newsjacking questions answered. Savage Marketer Resources
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| 10 Jan 2020 | What is Savage Marketer? | 00:00:51 | |
SUBSCRIBE TO ACCESS ALL EPISODES NOW! + PLUS Get My Training "Social Profile Secrets" (Turn your social media profile into a sales funnel)Why should you subscribe to Savage Marketer?Expert Marketing Insights: From some of the best marketers on the face of the planet. Learn from ACTUAL experts to get SAVAGE results in your business!Learn "In-Use" Marketing Strategies: Don't buy the fluff. Learn strategies that are actually in use. We're going to see how they are being applied (and yes, we actually investigate and verify!)Savage Marketer Community: Join THOUSANDS of other Savage Marketers in the official Facebook Group. There's always great content in the group and our guests are invited as well!Savage Marketing Resources: You'll receive templates, guides, training, updates, and more... Just for signing up to the Savage Marketer Podcast!Just go to SavageMarketer.com and Subscribe today! | |||
| 31 Aug 2020 | This “Shark Tank” Contestant Was Rejected Twice, Then Got A Deal Worth Millions FT. Chris Johnson | 00:25:49 | |
Ladies and Gents, we have a special guest this week that has been an amazing contestant and winner of the popular television show Shark Tank. He won a contract with Mark Cuban, Mr. Maverick himself, but then declined the offer and went on to make thousands more by leveraging savage marketing strategies. His name is Chris Johnson and he is here to teach us the benefits of perseverance and execution. The savagery in this episode is unparalleled. Chris came into the game with no experience in retail yet because of his intuition and preparedness he is now in over 50,000 retail stores across the country! Prepare yourself for some of these takeaways:
This “Shark Tank” Contestant Was Rejected Twice, Then Got A Deal Worth Millions FT. Chris Johnson Value Bombs 1. “I think the turbulence and the difficulty and perseverance and persistence is the prerequisite for success as an entrepreneur. ” ~ Chris Johnson 2. “Faith and fear. They're polar opposites but they have one connection and that is they both want you to believe something that hasn't happened yet.” Chris Johnson 3. “So many people don't take the risk, because what they see is the adversity and what if it doesn't work? But they don't see that there's a cost for inaction. ” Chris Johnson Subscribe : Apple | Google | Spotify | Stitcher Show Notes This “Shark Tank” Contestant Was Rejected Twice, Then Got A Deal Worth Millions FT. Chris Johnson [02:55] How preparation and persistence helped launch Chris’s journey on Shark Tank. [07:26] How crucial it is to be ready to negotiate a counteroffer and remain agreeable and good-natured. [11:05] Utilizing exposure from a popular platform to successfully market your business even without taking the negotiated deal. [16:21] How leveraging a one track mind took him from zero to 50,000 retail doors and distribution centers without retail experience. [19:17] A Shark Tank approach to launch your product from the idea stage in three phases. [21:02] The costly price of inaction when you have a business idea. Subscribe : Apple | Google | Spotify | Stitcher Resources Mentioned: https://www.digitopia.agency/linkedin-consultation Follow our Guests Chris Johnson Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers Resources mentioned: | |||
| 13 Apr 2020 | How To Overcome Any Obstacle, Even When It Seems Impossible With Jeff Griffin | 00:26:25 | |
There is nothing more powerful than a person determined to go against the odds. In today's episode, I have the honor to talk with Jeff Griffin, author of the I'mPossible book, who has joined me for this, hopefully, a very impactful episode where we're just trying to pass some motivation towards these hard times. We are mainly focusing on:
Jeff, besides being a Savage, is a true legend that forces himself to do impossible things every single day to achieve outstanding results in life. This is an extraordinary episode for the Savage Marketer podcast since it is our very first social distancing interview, and we hope to serve you with some useful advice to improve your life. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Jeff Griffin, transformational speaker and author, a construction accident left Jeff paralyzed from the waist down, in-between college football seasons, over 20 years ago. His life and dreams were shattered but not defeated. He's picked up the pieces and has since discovered the Steps to Success that Great Leaders Follow and Finish. Show Notes [05:04] - Introducing the man, the athlete and the legend, Jeff Griffin [04:30] - How to get back up when faced with a huge setback? [05:06] - On how Coronavirus is changing the way we see the world forever [06:22] - Why you should eliminate the word can’t from your vocabulary [08:59] - Looking for alternatives to put yourself in motion during this crisis [10:50] - The principles behind Jeff’s book and his 90-day recipe for world record results [12:47] - The mindset you need to be resilient [15:13] - Jeff’s tips & knowledge to motivate yourself [20:04] - How to face the demons of doubt, fear and complacency Savage Marketer Resources
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| 24 Feb 2020 | Dream Big, Start Small - with Abigail Garland | 00:13:37 | |
Dream Big, Start Small - with Abigail Garland A positive thought almost always makes a big difference. In this marvelous digital age, it's easier for us to assume the worst. Except kids. Like Abigail Garland who dominated the internet with her slime for a cause. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Show Notes Dream Big, Start Small - with Abigail Garland [1:53] Abigail decided to make slime because it was a big, hit thing at that time. [2:44] Abigail started selling her slime creations to her friends. The beginning of her entrepreneurial journey. [4:02] Since her business is growing, she asked her dad if she can use their garage as her "slime factory", and he agreed. [5:20] She also attended slime conventions which enabled her to grow her network more and have more followers and buyers. [6:49] One of her videos was featured on Instagram's Explorer page, where everyone can view it-- regardless if they’re following her or not, which garnered 15,000 views and enabled her to have more followers and buyers from her Etsy shop. [8:57] At age 7, she founded a charity- Peace Through Participation Charitable Foundation, with the help of her family. In the charity, they help young girls through the Three Pillars:
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| 16 Nov 2020 | How To Create A “Mini-Course” To Grow Your Business with Kenny Barnwell | 00:41:18 | |
Savages, this week we will discuss how to level up your business by creating mini-courses! I’ve invited Kenny Barnwell to the show to explain how he leveraged his expertise of Backstage Production, for artists like Seal and Amos Lee, to teaching others how to break into the business. We talk scarcity mindset, how to offer free value to intrigue people, how to use mini-course to build up your clientele and much much more. This episode really breaks down the foundation of creating these classes and anyone with relative expertise can create one. Jump into this Savage Session! How To Create A “Mini-Course” To Grow Your Business with Kenny Barnwell
Subscribe : Apple | Google | Spotify | Stitcher Show Notes How To Create A “Mini-Course” To Grow Your Business with Kenny Barnwell [03:45] Introducing Kenny to the Show. [08:25] Pushing past a limited mindset [12:12] Why the power of branding is so important. [15:18] The two-step process of mapping to outline your course. [19:34] How to determine how long the mini-course will be. [24:17] How to get past the most challenging part of onboarding. [29:56] Understanding the transformations that take place during the courses. [34:13] Make sure the end of your course leads to a call to action. Subscribe : Apple | Google | Spotify | Stitcher Follow the Host Jeff J Hunter Follow the Guest Kenny Barnwell
Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 03 Feb 2020 | YouTube Marketing Secrets from a 7-Figure YouTube Channel - with Sean Cannell | 00:19:48 | |
Sean Cannell is a YouTuber, international speaker, and coach that helps entrepreneurs build their influence and income with online video. Sean's YouTube channels has over 900,000 subscribers, his videos have been viewed over 43 million times and he has been featured in the "20 Must Watch YouTube Channels That Will Change Your Business" by Forbes. Subscribe Apple | Google | Spotify | Stitcher 3 Value Bombs
Show Notes YouTube Marketing Secrets from a 7-Figure YouTube Channel [02:02] What should you know about youtube? How is it beneficial to your marketing? [3:42] Why you should leverage Youtube for you podcast channel. [5:56] Strategic Search-based Content
[6:25] Sean's Savage Strategy
[12:32] How to know the difference between an "good" search term and a "bad" search term? Savage Marketer Resources
Check out more savage marketer podcast Here! | |||
| 08 Feb 2021 | 100 Videos in 2 Hours + The Power of Referrals with Jon Dwoskin | 00:47:27 | |
The truth is this: there’s a standout winner that can’t be touched by any other method. That winner is referrals. Referral sales require almost no financial investment, but they bring in very valuable warm leads. In this episode, I sit down with a great friend and fellow Savage Marketer, Jon Dwoskin to discuss how to leverage your business relationships for your business, Let’s talk about why referrals are so valuable in the first place. Segment Timestamps / Episode Highlights: [03:15] Jon’s take on being a Business Coach & a Content Creator [04:19] The Secret Behind Having So Many Videos [05:51] Jon’s Recording Methods [10:29] Why You Should Let Go of Your Ego [12:49] The Cathy Karabetsos Experience [16:12] Work Consistency [20:47] Appreciate Your Own Growth and Stop Comparing Yourself to Others [23:06] Best Way to Grow Your Business [29:30] Creating Incredible Offers and Quality Services [39:10] Focus on the Growth of Employees. Do not Handcuff Them To Work Forever With You. Value Bombs:
Subscribe: Apple | Google | Spotify | Stitcher Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
Check out more savage marketer podcasts Here! | |||
| 04 May 2020 | From 5K To 12 Million With Nathan Hirsch | 00:32:06 | |
How can you become an authority figure in your area? In this episode, Nathan Hirsch is going to break down his process of building brand authority, plus how he’ll be sharing a little bit about his background and how he managed to turn a $5000 investment into 12 million in revenue. Nathan is a remote hiring expert, entrepreneur, and co-founder of the Outsource School. As a young entrepreneur, Nathan had to face many obstacles before building a successful career, and today, we are gathering forces to analyze those key factors that can help you put those business goals in motion. Some of these keys include:
Stay tuned until the end of this episode, cause we will be sharing some really valuable content and more tips to become a true savage marketer up next. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Nathan built a virtual assistant army but quickly got frustrated with the poor quality and time commitment it took to hire on Upwork. He set out a better marketplace that pre-vetted virtual assistants before they were allowed on the platform, quickly matched them up with clients, had 24/7 support in case the smallest thing went wrong and a no turnover protection where he covered replacement costs if someone quit. Show Notes [01:00] - Introducing Mr. Nathan Hirsch [03:00] - Turning 5000$ into 12 million: Nathan’s first approaches to entrepreneurship [05:30] - On how customer experience is the biggest part of your brand [08:09] - Building your own business, notoriety and finding new audiences [10:12] - Breaking down the process of breaking into podcasting [13:20] - Why you should do the local chain before aiming for the big names [18:30] - The many different ways you can leverage from podcasts [23:00] - The power of word of mouth [26:15] - Breaking down the multiple strings of revenue for marketers Savage Marketer Resources
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| 30 Mar 2020 | How To Build A Business Partnership With Big Brands And Win Twice | 00:27:59 | |
In this episode, I have Scott Duffy, a personal mentor, Best selling author, top ten keynote speaker. He has also been the CEO of many companies. Scott shares his journey working with Richard Branson and how it all became about. 3 value bombs
Subscribe Apple | Google | Spotify | Stitcher Scott started his career working for best-selling author and speaker, Tony Robbins, and went on to work for several small businesses that became big media brands like CBS Sports-line, NBC Internet, and FOXSports.com. Next, he founded Smart Charter, an online booking tool for private aviation, which was acquired by Richard Branson’s Virgin Group. Show Notes [05:04] - Investing in being ready is an essential key for entrepreneurs. [07:30] - Communicating and sharing will soon be proven to be worthy when you can find partnership in least expected places such as a diner. [09:42] - Savage lesson #1 Recognize when opportunity is knocking [13:07] - Start even if you are not ready, but know that big [corporate] partners will expose you to your flaws. [20:11] - Be on point with your pitch and information, keep it simple and approachable. Savage Marketer Resources
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| 14 Sep 2020 | How Changing A Single Word In A Headline Increased Conversions by 37% with Peter King | 00:34:17 | |
Savages, I have Peter King here, an incredibly passionate human being, joining me on this week’s episode about profiting from conversions! While working for his father, he resurrected a failed product with great potential, with search engine optimization. This small tweak successfully increased sales from online to traditional channels that led to selling their company at its peak. But that’s not the core message of this week’s episode, Peter found out what he loved to do from that experience, and now his goal is to help others do the same! Don't get too caught up in Peter’s backstory. He has some great advice to share from it, but this episode takes a turn that reaches deep into entrepreneurial longevity. Go on to listen to some of these savage takeaways.
How Changing A Single Word In A Headline Increased Conversions By 37% with Peter King Value Bombs 1. “You don't have to come up with the next nuclear fusion reactor to be successful. All you have to do is focus on solving a problem.” Jeff 2. “The really important message here is what are you doing? How is what you're doing every day making the world a better place?” Peter 3. “You got to really listen to your audience. How do you overlay your marketing message to be in 100% alignment with your audience’s awareness of your product.” Peter Subscribe : Apple | Google | Spotify | Stitcher Show Notes How Changing A Single Word In A Headline Increased Conversions By 37% with Peter King [3:18] Peter’s backstory [9:26] How crucial it is to align your marketing message with your audience’s awareness. [13:32] What a turn around looks like when you actively listen to your audiences. [16:35] How to pivot after a big win brings your clarity. [20:52] Reflecting on your business and life to see where you went wrong to manifest impact and find your why. [26:12] How to stop robbing your audience of your gift and finding your business’ fulfillment element. [30:34] The satisfaction and gratitude you’ll receive when your business show it cares from the top down. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Peter King Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers Resources mentioned: | |||
| 15 Mar 2023 | How to Build an awesome network by providing value in advance with Jay Vics | 00:23:50 | |
Jay Vics help small owners learn, develop, and implement a digital marketing plan for their business. His agency, JVI Mobile Marketing has launched a coaching and consulting service called HowTo.Agency. We teach owners, managers, salespeople, and marketing teams how to map out an 8 stage marketing plan on 1 page. This allows them to reach out to their perfect audience as strangers, and over time, turn them into raving fans. The focus is on predictable sales, building trust, and remaining profitable. Jay's focus is on retail, e-commerce, bowling, family fun centers, coaches, counselors, and small b2b(1-50 employees) companies. HowTo.Agency can train, coach, consult, or provide fulfillment of marketing services for you so that you successfully move your prospects through the 8 stage customer value journey to becoming raving fans of your organization. Segment Timestamps / Episode Highlights: *Leading with Value first *Doing new content *Just start a show *The Fastest way to help yourself *The Value in building your network Subscribe: Apple | Google | Spotify | Stitcher Value Bombs: *One of the best things you can do for your marketing is to start a show. —Jeff J Hunter *You can get whatever you want by helping enough people get what they want. —Jay Vics *The goal is to make it comfortable for you to come in front of your audience and tell your story. —Jeff J Hunter Join the Conversation: Remember to also give a savage rating to our guests from previous podcast episodes. Savage Marketer Resources
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| 03 Aug 2020 | 3 Ways To Use A Book For Sales with Ellen Violette | 00:23:05 | |
Ever had an idea that you knew would make a great book, but you didn’t know how to sell it? Let me introduce Ellen Violette, she is an ebook coach and an author utilizing book sales to grow her list since before 2004. She has also trademarked the phrase “Books Open Doors” back when Amazon said ebooks were dead. Ellen Violette’s passion has been to help creative visionaries increase their influence by creating and launching #1 bestselling books. In fact, she basically invented the savage marketing strategy that is the lead generation book! This week’s episode will definitely enlighten you on how to leverage a book as a marketing tool. Here a few things to take away from the conversation:
3 Ways To Use A Book For Sales with Ellen Violette Value Bombs 1. “You want to market to your long term clients because they're going to pay you more money, they're going to stay with you longer. ” Ellen 2. “The big problem with marketing is people try to create a product without doing the research. It doesn’t matter if its a book, product, or science without doing the research you dont know if it’s good.”Jeff 3. “You don’t want to get a book where the first place people go is to a domain and somebody else already has it, because then you're marketing for somebody..” Violette Subscribe : Apple | Google | Spotify | Stitcher Show Notes 3 Ways To Use A Book For Sales with Ellen Violette [02:52] Why it’s important to write a book. [05:23] How to turn an ebook into a lead generation tool. [10:24] How to come up with a book that works for you. [16:17] Figuring out what your audience wants from your topic. [19:09] How whittling down your email list leads to more money. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Ellen Violette Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 10 Aug 2020 | How to Run an Event on Social Media The RIGHT Way Ft. Paul Sokol | 00:46:05 | |
Does your business thrive off of face to face engagement like social events but its been lacking since the pandemic? Corona has started to really strangle that involvement because folks dont know the awesome benefits of pivoting their events online and using social media to draw that participation. Well, you are here to learn something savage and I have Paul Sokol here to unload a wealth of social media event marketing on us. The very online strategies he’ll be teaching us can also be applied to offline events, so dont fret once life gets back to normal you can continue hosting successful functions! Paul Sokol is the self-proclaimed Automation Jedi! Amongst many happy clients, he has worked with Shark Tank winners and designed automation funnels that turned six figures within nine days. As a thought leader in automated experience design, his passion is to achieve meaningful outcomes with humanized automation to maximize input effort. You dont want to miss out on listening to this guy. Here are a few Savage Takeaways:
How to Run an Event on Social Media The RIGHT Way Ft. Paul Sokol Value Bombs 1. “You're literally hijacking the news feed because once somebody says they're going to an event, those event updates are being prioritized in notifications so they know it's important to you.” ~Jeff 2. “If you have an email list, set up the event, and then blast your list with the event. Hey, this new events coming on go RSVP because now you're funneling people from your email list into your remarketing” ~Paul 3. “Remember the audience's challenges. If you can keep presenting them with the value of why they should go to the event, they'll actually show up” ~Jeff Subscribe : Apple | Google | Spotify | Stitcher Show Notes How to Run an Event on Social Media The RIGHT Way Ft. Paul Sokol [4:30] Things needed to launch a successful event on social media. [8:41] The simple start-up to create an event. [11:56] The bells and whistles for planning that you need to use to maximize the exposure of your day. [16:55] How to get the conversation going using free stuff. [19:52] The hidden news feed that goes straight to notifications. [21:54] Use a variety of angles and appeals in your post to speak to different audiences. [25:35] Ways to use paid advertising as a funnel to generate traffic to your event page. [30:46] Tools to use beyond Facebook for integration to get deeper into your target audience. [36:20] Time segmenting your audience that has responded to your event, to keep them engaged. [39:10] Free advertisement to niche audiences outside of newsfeeds and notifications. [42:41] Utilize your email list to cross-promote the event as well. [43:17] During the event, go live to promote it’s hype, engagement, and grow your audience. Subscribe : Apple | Google | Spotify | Stitcher Follow our Guests Paul Sokol Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 11 May 2020 | How Marisa Sergi got "RedHead Wine" into 2000 Retailers by 26 Years Old | 00:29:28 | |
Making yourself notice can be very challenging if you don’t have the right strategy to get through it. In this episode, we’ll get to know the journey of a young entrepreneur who made her way into creating a successful brand, but how did she do it? Stick around for this Savage Marketer Podcast to find out. Marisa Sergi is the founder and CEO of Redhead brands. She started her brand at the age of 19 and today, she owns a winery that produces fantastic high-quality wine which sells in more than 200 stores nationwide. We’ll also be talking about the importance of offering a great product, how to set up your pricing, and how to pitch your brand to get notoriety. Don’t miss the chance to learn these valuable lessons to become a real savage marketer up next. Value Bombs
Subscribe Apple | Google | Spotify | Stitcher Marisa is a young entrepreneur. She's helped her family make wine since she was in fifth grade. That’s when her aspiration to become a professional winemaker was born. Not really surprising, since she grew up in the business and dinner-time conversations often revolved around wine. Show Notes [00:00] Introducing Marisa [03:00] How to deals with the haters through knowledge and education. [08:50] Pitching your product local to gain opportunities to grow. [10:00] - How to pitch to your potential clients with success [13:47] - branding process of Redhead wine explained [18:00] - The battle between branding and marketing [19:24] - What are the factors that can help you define the price on your product [20:35] Getting noticed via networking, social media like LinkedIn, and offering samples. [23:22] - The importance of having a top-quality product [24:39] - The next steps for Marissa and her brand [25:45] - The most savage strategy that Marissa has implemented in her business Savage Marketer Resources
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| 24 Aug 2020 | They Denied His Job Application And 6 Months Later Bought His Company FT. Jake Neill | 00:34:19 | |
Savages, we all know how tough it can be as entrepreneurs when it comes to hustling between clients. This week I want to give you some strategies to put you in a more valuable position for retention and beyond! Get ready to be blown away because I have a guest that will undoubtedly inspire you to take your marketing game up a notch. Meet Jake Neill, a friend of mine that was denied a job application at a top-rated digital marketing agency yet six months later, positioned himself to become the same agency's partner. He went from asking for a job to the job, asking for him! That doesn't get any more savage. Check out these takeaways:
They Denied His Job Application and 6 months later bought his company Ft. Jake Neill Value Bombs 1. “If you want someone to buy what you're selling, you need to think, how is this going to benefit that person?” - Jake Neill 2.“It's important to not just think about how to extract value from this situation, but how can I bring the highest amount of value to the person I'm selling to?” - Jake Neill 3. “Don't lead with your product. Don't lead with your unique methodology. Lead with the end result.‘’ - Jake Neill Subscribe : Apple | Google | Spotify | Stitcher Show Notes They Denied His Job Application and 6 months later bought his company. Ft. Jake Neill [03:30] The rollercoaster of entrepreneurship. [13:57] Build up the value of what you have to offer your clients so you can pivot your pitch to an offer. [20:32] Lower your entry barrier by offering content to get a YES from your future clients. [31:10] Dial in your process and start to build trust to get access to an endless list of clients. Subscribe : Apple | Google | Spotify | Stitcher Resources Mentioned: https://www.digitopia.agency/linkedin-consultation Jake Neill Follow the Host JeffJHunter Join the Conversation Our favorite part of recording a live podcast each week is participating in the great conversations that happen on our live chat, on social media, and in our comments section. Join our community at: https://www.facebook.com/groups/savagemarketers | |||
| 18 May 2020 | How to Find a Mentor & Build Valuable Relationships with Greg Reid | 00:24:11 | |
Greg Reid is a best-selling author; he's been published in over 135 languages. He is also the founder of "The Secret Knock," one of the most exclusive events in the business world that brings together brilliant and successful entrepreneurs to share knowledge and life experiences. He is known as the millionaire mentor, and today, we're going to be talking about some savages strategies that you do not want to miss. Value Bombs
Subscribe Apple | Google | Spotify | Stitcher Filmmaker and Keynote Speaker Greg Reid is a #1 best-selling author, entrepreneur, and the CEO of several successful corporations, who has dedicated his life to helping others achieve the ultimate fulfillment of finding and living a life of purpose. In addition to that Greg is a single dad of an 8 year old superstar named - Colt. Show Notes [01:35] -Introducing Greg Reid and his recipe for mentorship [04:02] - The dangers of taking advice [05:12] - The difference between advice and counsel and how can you spot a good mentor? [08:42] - True mentorship and true honesty [10:52] - Take advice, execute and report your progress [12:22] - The power of specificity [16:37] - The greatest event that you can not go to [20:12] - A great way to get the best service ever Savage Marketer Resources | |||
| 15 Jun 2020 | 2 Critical Factors to Recruit The Best Talent featuring David Stephen Patterson | 00:33:08 | |
Alright Savages, this week’s episode is going to level up your recruitment game. You are about to learn some practical tips on how you can bring in the best talent for your business that will result in growth and scale in your company. We are joined by DSP aka David Stephen Patterson, the man with the plan. He is amazing at picking through the bunch to find those genuine hard workers. Through working-interviews, he hires challenge-driven people who go on to be extraordinary assets to companies. Stay tuned because we are going to talk about the following take-a-ways:
Value Bombs: “Treat your recruitment like its a marketing function. So you have leads that you’ve nurtured over time. There are high-quality leads, low-quality leads, and medium-quality leads. Your talent force is much the same way.” “What you lack in polish, you make up in passion” “People aren’t willing to put in that extra work but it’s the extra that goes a long way. Lead with value.” Subscribe Apple | Google | Spotify | Stitcher David Stephen Patterson is a 20-year vet in the recruitment industry. He started out at a staff day labor company that hired the homeless to work on construction sites for daily pay. Then there was a stent with Kelly Services before he started his own SAP recruitment firm. Lately, he has started to train other headhunting independent firms. Segment Timestamps/ Episode Highlights: [01:07] Introduce DSP so he can discuss recruiting talent [06:33] Discuss the new way recruit in the current economy [08:06] Treat your recruitment like you would your marketing. [12:30] Create a paid recruitment program that increases retention. [20:10] Consider candidates that lead with value. [23:53] Utilize working interviews to save yourself the headache of miss hiring [27.01] Build champion employees by setting expectations through rigorous management [30:22] Attract A-Player hires by laying out the results you expect in the job description Savage Marketer Resources
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