Salon Owners Collective (Larissa Macleman)
Explorez tous les épisodes de Salon Owners Collective
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| 29 Jun 2021 | How To: Achieve the Financial Freedom You’ve Always Desired | 00:24:12 | |||||
As a Salon Owner, you most likely have dreams that are not only for your Salon, but for your personal life as well.
Perhaps it's a dream house, financial freedom, being able to provide for others, or even a gym membership that you can’t quite justify with your current financial situation. It can start to feel very limiting. You want these things, and no doubt work hard for them, but you feel they’re impossible to reach!
Well, I’m shining the light on how it can be possible for you! All it takes is the right plan and you’re on your way.
So, I’ve pulled in a financial wizard, Jackson Millan. Having been in the wealth and business space for over 14 years, he’s helped his clients build over 1.4 billion dollars in wealth - amazing!
He’s chosen to share the most common roadblocks Salon Owners face in achieving financial freedom and the strategies you can implement to overcome these. Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources: CLICK HERE to take access the 40 Point Scorecard CLICK HERE to access Jackson’s website CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 19 Nov 2021 | Your Team’s Success Relies on You | 00:49:06 | |||||
As a Salon Owner, finding great team members always feels like a priority.
The problem is that it can feel tricky to find the right person, let alone ensure that person actually sticks around and becomes a superstar team member for the long run.
This is why, I believe, looking after your team and building a winning team culture should be as much of a priority as hiring in the first place. You simply can’t expect everyone you hire to be the jack of all trades... and if you want to, you need to offer them more than just a great hourly wage.
Put yourself in the shoes of your team. What do they get out of being your employee?
It can sometimes feel like employees are here for a good time, not a long time. But rest assured: that doesn’t have to be the case. Take it from me. When I had my Salon, I had employees that were with me for 15 & 18 years… and even had people outlive me in my salon!
The secret? Supporting my team to be the best they can be for themselves.
This is why I am so excited to introduce you to Angela Lauria. Angela is an absolute master when it comes to hiring people who will support your vision and stick with you through the years to come.
Angela is the successful author of “Make em Beg to Work For You”, the perfect read for you if you’re looking to better optimise your Salon’s hiring process and be a better motivator for your team.
In this episode, Angela will be revealing some of her award-winning secrets, showing you how to build a team that supports the endgame of your Salon.
Building a Rockstar TeamTo get the guide, just CLICK HERELet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to get all of Angela’s amazing books for FREE CLICK HERE to follow Angela on Instagram CLICK HERE to follow Angela on Facebook CLICK HERE to learn more about Angela on her website CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 01 Dec 2020 | Level Up in 2021- Part 1 | 00:31:55 | |||||
If 2020 has taught us anything, it’s that we can’t always rely on things going to plan. At the end of the day, we can only rely on ourselves and what we know to truly shape our lives into what we dream of. Sometimes, we need to take matters into our own hands, write our own story and give ourselves a fresh start… Really utilise the opportunity that is 2021, to turn over a new page and truly step up to ensure your business is thriving and not just surviving in the new year. Because remember: What got you here won’t get you there. You can’t rely on what you already know to get you where you want to go. That’s why i’m bringing you my brand new Podcast mini-series… 3 insightful episodes jam-packed full of new ideas, inspiration and momentum to push you into the New Year and beyond. 2021 is the year to #levelup your business, so let’s get started.
Here are three reasons why you should listen to the full episode:
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources:CLICK HERE to grab Your Momentum Focuser to #LevelUp in 2021 CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to grab the FREE Christmas Game Plan
3 Powerful Quotes from This Episode:
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| 29 Jun 2024 | The Secret to Rebooking Clients | 00:32:51 | |||||
“Clients are spending less (or not coming at all) and the clients that do come… never rebook!”
Have you ever looked at your team's column and it’s empty but then suddenly, almost overnight, they’re fully booked? It feels like those ‘Last Minute Appointment’ Instagram stories are the only thing bringing clients through the door.
But… what if told you that clients not rebooking isn’t completely your teams fault?
As Salon Owners we need to pay attention to the changing trends of our clients and adapt of booking systems to suit. I mean… we can’t have a Salon without clients coming through the door which is why it’s up to us to make a change.
Clients are still rebooking appointments and many of them, are still willing to spend a little extra too on products or upgrades!
In today’s episode of the Salon Owners Collective Podcast, I’m chatting with Shortcuts co-founder Jo Burgess about why it feels like clients aren’t rebooking… and what to do about it!
Here is The Secret to Rebooking Clients.
Here is why you should listen to the full episode:
Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue! Tell Me How to boost my revenue now! Connect with Shortcuts Shortcuts Website: https://www.shortcuts.com.au/ Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/ Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware Jo’s LinkedIn: https://www.linkedin.com/in/joanna-burgess?originalSubdomain=au | |||||||
| 13 Jul 2023 | 4 Steps to a Marketing Strategy That Works – Part 2/3 | 00:25:07 | |||||
If you’re feeling hoodwinked by social media - then this is for you. As a Salon Owner, you know the power of social media marketing but you just can’t seem to get it to work for you. You’re posting content but it seems like a lot of work, for little reward. Why is no one engaging with it?! You feel like there’s no time, no hope and frankly, no point. So you just wing it - and hope for the best. But deep down you know that what you really need is a strategy, right? In this 3 part series of the Salon Owners Collective Podcast, marketing coaches Bel and Braeley the 4 steps to building a marketing strategy unique to your Salon - so that you can attract your dream client AND get them from your socials to the salon chair. Last week we revealed how to identify and attract not just any clients, but your dream client. Click here to catch up. In today’s episode, we’re diving into the final two steps to building a strong marketing strategy that delivers results for your Salon. Here are three reasons why you should listen to the full episode:
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat with me! Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE for our 10 marketing strategies specifically for Smart Salon Owners (that's you). | |||||||
| 07 Jun 2023 | There’s No Room for Heroes in the Hair and Beauty Industry | 00:19:35 | |||||
When a team member resigns, especially one of your strongest, often it feels like it has come out of nowhere, and it always seems to be when you least expect it. In this episode of The Salon Owners Collective Podcast, we’ll talk about 3 things that will get you through the pain of losing a staff member, with systems and processes that will help future proof your salon so that when one person leaves, it doesn’t all fall apart (Because there’s no room for heroes in the hair and beauty industry. ) 3 things you’ll learn if you listen to the full episode:
I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Your people are waiting for you - click here to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 03 Jun 2023 | The Selfish Salon Owner? Why Prioritizing Yourself is Essential to Success | 00:43:28 | |||||
Tired of feeling like you’re working so hard on your Salon business… with little to no reward?
You’re constantly hustling, but you never feel satisfied.
Maybe you spend every waking moment thinking about your Salon, and how to “make things better”. You’re always looking towards the next goalpost, but not actually enjoying the present moment. Who’s guilty?
If you’re feeling burned out with your business, and life, then you need something to steer you in the right direction.
Think of it as some essential self-care, a time to think about YOU and put actions into place to bring you more happiness in your life… rather than burnout.
Because a lot of owners mistake the mistake of putting themselves last… and I don’t want that for you.
In this episode, I want to introduce you to Jenna Free. Jenna is a therapist for entrepreneurs like yourself. Jenna and I discuss how to find happiness in your business that doesn’t require you to work more hours in the salon or hire new team members. How to find happiness that actually starts from within YOU.
Here are three reasons why you should listen to the full episode:
The Salon Profit BootcampCLICK HERE to get startedLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to follow Jenna on Instagram | |||||||
| 11 Oct 2023 | 3 Secrets to Building a Confident, Self-Sufficient Team Who Don’t Need You | 00:14:20 | |||||
What does culture look like in your Salon? If a client walked into your Salon today - what would they notice about your team? And you as their leader? Because trust me - they are noticing. They’re noticing the attitudes, behaviours and habits exhibited by your team - and it’s painting a picture of your culture. Why is this important? - because the culture in your salon is reflected in the experience you give your clients. So how do you make sure that the experience you’re providing and the culture you’re demonstrating reflects your values and purpose as a business? Well, today on the Podcast Million Dollar Salon owner and Salon Mastery Coach Sophie Anquetil shares her story - all about how she cultivated a culture in her Salon that was in line with her ultimate business vision and the experience she wanted to create for her clients - and her staff - by leading from the back. Here are three reasons why you should listen to the full episode:
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| 02 Nov 2022 | The Biggest Mistake Salon Owners Make When Hiring an Apprentice | 00:17:45 | |||||
Are you ready to hire a Salon apprentice? Or more importantly, is your business ready?
Like, your Salon is so busy that you feel like you can’t catch a break. At peak times, your Senior stylists or therapists are booked up weeks in advance, and as a result, you have to turn away clients as you simply can’t fit them in…and that’s money walking out the door!
Hiring another Senior stylist to take the pressure off the rest of your team would be ideal…… but it feels near impossible right now! You put an ad out to grow your team, and it’s nothing but crickets!
So then you consider hiring an apprentice and training them up instead, but I know what you’re thinking…”Larissa, training an apprentice is time-consuming! Where can I find the time and energy to train someone completely new especially when things are hectic?!”
Is it worth all the time and effort?
That’s why I want to share with you the secret to knowing when you’re ready to hire an apprentice, and if it’s worth your trouble…
In this episode, find out once and for all whether you’re ready to hire a salon apprentice or not… and why the solution to your over-booked challenges may not be what you think it is. Warning: the answer may surprise you!
Let’s dive in…
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 08 Oct 2021 | The Ultimate Secret to Growing a Team That Won’t Leave | 00:28:12 | |||||
There’s an industry crisis… and I want to talk about it.
All I have to write is 1 word… and you’ll instantly know what I'm talking about.
That’s right: Team.
There’s a team crisis! And I hear so many Salon Owners saying how things have changed in recent years, especially when it comes to this issue.
Now don’t get me wrong, things are forever changing in our industry...
But did you know: even when I owned my Salon years ago, people were saying the same thing.
The newsflash is: there has ALWAYS been a team crisis! So it’s time we stepped up and tackled it, once and for all.
Whether it’s struggling to find new team members, or dealing with team members leaving…
I see Salon Owners every day who are facing the side effects of being in a human-based industry. That’s why I wanted to invite today’s guest to chat with me.
Uros Mikic is an award-winning salon owner, who seems to have truly discovered the secret to growing and keeping a rockstar team.
Uros will share his secret to future-proofing your business with a team that won’t leave, and how you can do this too.
Inner CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to check our Uros on Instagram CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 03 Oct 2023 | The Importance of Mission and Vision for Salon Team Culture | 00:22:19 | |||||
One thing I’ve noticed working with Salon Owners is that a lot of them will tell me that they don’t have a mission or vision for their business. But it’s not that they don’t have a mission and a vision - of course they do. Because if you have a business then of course you have a why. And your why is essentially your mission and vision! Why you’re here, doing this thing. So when Salon Owners tell me that they don’t have a mission or a vision what they really mean is they don’t have a DEFINED mission and vision that they can communicate to their team. It’s so important to have this because your mission and vision not only create unity within your team…but also give your team members a glimpse into the future. And like I always say - team members leave when they can’t see a future with you. But how do you get your team to connect with YOUR vision? How do you make YOUR vision relevant to them? In this episode of The Salon Owners Collective Podcast I reveal the fundamentals of how to define and communicate your mission and vision and how to use team workshops to involve your team in setting the values that will be critical to living that mission and realising that vision. Here are three reasons why you should listen to the full episode:
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat! Salon Mastery Achieve Salon Growth without overwhelm or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it! Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone Click here to apply for... | |||||||
| 20 Apr 2021 | How to Employ People… For Free? | 00:31:04 | |||||
As a Salon Owner, do you often struggle to keep your wage bill down?
I know this can be tricky for many business owners… there’s a constant tug of war between wanting to grow and hire new team members, but also wanting to avoid blowing the budget on wage costs! Did you know: you can employ people for free? If you can get team members income generating in your business FAST... they can cover their own wage and make themselves FREE! I know, I know, you’re probably asking “how the heck can I do that?!”
This is exactly what you’ll find out in this episode! Discover how to get your team members income-generating FAST… like, yesterday!
Luckily, I’ve brought in my Salon Owners Collective Coach Eloise to spill all the juicy details… Let’s dive in.
Inner CEO Snapshot CLICK HERE to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 05 May 2024 | How Hormones Impact Salon Success | 00:30:20 | |||||
Life is over at 30…
It can feel like that sometimes, right? You’re suddenly struggling with mood swings, changes to your metabolism, a lack of energy, feeling less productive and unable to focus… it’s tough. But it doesn’t need to feel like that, in fact, knowing this one thing can actually help you regain control of your life and your Salon… let’s talk about hormones!
Life doesn’t need to be over at 35… it’s just beginning! There may just be a few adjustments you need to make to your life. Hormones are part of who we are but they shouldn’t get in the way of you and your Salon’s success!
Hormones aren’t a topic that should be avoided because the changes to hormones are something we all experience (men and women!). It’s time we start welcoming conversations about our health and hormones so we can become better Salon Owners.
I wanted to share with you the key to navigating changes in your hormones to help you feel sharp and energised.
In today’s episode, I’m chatting to Anastasia Bennett from Life Hack Coaching to talk about How Hormones Impact Salon Success.
Here is why you should listen to the full episode:
This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue! Tell Me How to boost my revenue now! Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Anastasia Website: https://www.lifehackcoaching.co.nz/ Facebook: https://www.facebook.com/Lifehackcoaching22/ Instagram: https://www.instagram.com/perimenopause_health_coach/ | |||||||
| 21 Apr 2022 | The Real Reason Your Sales Have Hit a Plateau | 00:37:39 | |||||
Do you ever feel like your Salon growth has hit a plateau?
Your team are underperforming and not hitting their sales targets, sales in general are low, and you don’t know why this happening or what needs to change. You feel like you are stuck doing the same thing, over and over again.
This might shock you… but solution is actually more simple than you think. It’s something you probably already know about, even… but I know it’s not always that easy.
It took me years to truly nail our Salon’s smashing sales strategy when I owned my Salon. So, if you are still figuring things out…you are not alone!
However, there is one secret that can enable you to further upsell to your clients and continue the sale, even without them stepping foot into the Salon… can you guess what it is?
I want to introduce you to the Co-Founder of SalonPay, Kristy Mckenzie.
Kristy has been in the hair and beauty industry for years and is a Salon Owner turned technology guru. SalonPay is Australia's hottest after-pay system but is designed for Salons. How genius is that?
In this episode, you’ll discover exactly how to create endless sales opportunities for your Salon and more importantly for you, the owner! Keep listening to learn how to create profitability, stability and success for your Salon for now and in the future.
So let’s dive into the episode, and meet Kristy.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to check out Kristy on Instagram CLICK HERE to check out SalonPay | |||||||
| 30 May 2024 | Salon Manager Mastery: Empowering Managers and Liberating Owners | 00:32:38 | |||||
“I need a Salon Manager!”
Realising it’s time to hire a Salon Manager is exciting, right? Your team and your business are growing and you can start to transition into the role of Salon CEO. But, the idea of a new Manager brings many unanswered questions that make the whole recruitment process seem overwhelming!
Is my team even big enough for a Manager?
Where do I even find a Manager?
Jemima has been with me for years… should she be my Manager? Or should I post an ad?
It’s time to find a Motivating Manager who will help support you in leading your Salon to success!
In today’s episode of the Salon Owners Collective Podcast, I’m answering all your Manager-related questions and sharing three key ways to find a Motivating Manager.
Here is Salon Manager Mastery: Empowering Managers and Liberating Owners.
Here is why you should listen to the full episode:
Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. GUIDE: How to Find a Motivating Manager Click HERE to download (you’ll go via Messenger first) | |||||||
| 06 Dec 2022 | 3 Secrets to Increasing Your Team’s Sales Performance | 00:27:32 | |||||
The biggest mistake you can make as a Salon Owner is to assume your team knows how to sell.
After all, they are trained to do hair or beauty, right? Not how to be a salesperson and actually they often don’t want to be a salesperson.
So even when you have clients coming through the door, and you have a full team of stylists, you aren’t seeing the growth you had hoped for… and as the Salon Owner, you end up with the most sales, consistently rebooking clients, and keeping the business afloat.
But if all the pressure to make the most relies on you, the owner, what happens when you want to get free from clients for one moment to work ON their business?! You end up losing more than it’s worth and you’re stuck on the floor 60 hours a week, busier than ever.
This doesn’t have to be the case. You can move off the floor, work less hours with clients, and STILL see growth in your business!
I want to introduce you to my amazing Salon Mastery & Momentum Success Coach, Amy Osmer. Amy has years of experience working in Salons, managing large teams, and working behind the scenes of large format salon groups within the Hair & Beauty industry.
Amy is an expert in helping owners increase their Salon’s Sales and leading their teams to succeed so that they can stop the “60-hours-on-the-floor”, weekly grind.
In this episode, Amy and I are going to share our top 3 strategies for getting your team to make more, without you having to work more and add more to your plate…in fact, after this episode, you will be able to see how to work LESS in your business, and still see your sales skyrocket!
After implementing these strategies, our Salon Mastery & Momentum Program Owners have grown their weekly sales, while reducing their weekly hours on the floor….we just celebrated end-of-year awards with some having 66% growth in 12 months.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO Snapshot:CLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to read Fish | |||||||
| 13 Dec 2020 | How to Rid Your Salon of Toxic Team Members | 00:30:11 | |||||
I want to talk about how to rid yourself of toxic team members. Especially as we enter a new year, we have this opportunity to turn the page and start a new chapter, write our own endings. And sometimes we need to face up to some of the challenges that we have, that are stopping us from our growth and being the best that we possibly can. I really want to talk about this problem, because as I started to look back throughout 2020, this one came up a lot - challenging team members that are keeping us awake, team members that are ultimately destroying the Salon culture, and eroding trust within the team relationships. Actually, if we're not careful, it also affects our client retention, and even team retention. It's an issue mostly because one, we don't recognise it. And two, we don't quite know what to do about it. It's one of those hard conversations that we had to have to have with ourselves to face up and deal with those challenging people. So, let’s dive into this episode and I’ll share my opinions on the matter.
3 Powerful Quotes from This Episode:
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources:CLICK HERE to grab Your Momentum Focuser to #LevelUp in 2021 CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 29 Mar 2023 | Achieving a Work/Life Balance Without Sacrificing Income | 00:37:55 | |||||
For many Salon Owners, running a Salon is like having a baby that constantly needs feeding and nurturing.
But how great would it be to have a solution to keeping your business alive, without it being centred all around YOU?! Without YOU being the one that has to ‘nurse it’, ‘watch it’ and ‘be there’ 24/7.
Something that you knew could (sustainably) allow you to go from working 40 hours a week on the floor to actually spending more time with your family.
Like, genuinely have time for the things you love outside your business..
But what happens is that Salon Owners, especially women, feel this guilt and pull towards ‘doing it all’ and ‘juggling it all.’
It’s a vicious cycle, that I know all too well.
So, instead, I want to show you how you can continue to grow your business, WITHOUT being the one that is constantly doing it all…because it’s not sustainable.
I want to introduce you to Carrie Flynn, owner of Virtual Simplicity, a marketing growth company, with a focus on not just marketing strategies, but actually scaling your business without the overwhelm.
Because let’s be honest, you don’t need to add anything more to your plate! In this episode discover how to set yourself boundaries in your business, how to remove the guilt when it comes to business ownership & the art of delegation…
Here are three reasons why you should listen to the full episode:
Salon Business PlanCLICK HERE to grab a copy of our Business Plan & MasterclassLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to follow Carrie on Instagram CLICK HERE to check out Carrie’s Business “Virtual Simplicity” | |||||||
| 22 Sep 2022 | Your Salon Is Not as Irreplaceable as You Think | 00:35:01 | |||||
What do you want your Salon to be known for?
Why should a client choose your Salon over the one down the road?
These are the questions you need to ask yourself if you want to stand out from the rest and ensure clients choose YOU and always return…
After all, we all BASICALLY offer the same thing, right?!
Thinking back to my early Salon days, I remember sometimes feeling like I had to do all the things and serve all the clients to ensure they had nothing short of the best experience.,After all, I had 7 salons within walking distance, so I felt like I needed to take what I could get…those clients were valuable, right!
I would spend my days putting out fires, taking on extra clients, and doing the absolute most to ensure everyone in the room was happy.
But then I realised, this isn’t sustainable. It was exhausting, overwhelming, and funnily enough, didn’t bring more clients through the door…
Janine Jarman aka the Queen of Perms, is the founder of Curl Cult, a product that has changed the technology and science behind perms. With over 20 years of experience in the industry as a hairstylist, educator, Salon Owner, and now CEO, Janine knows what it takes to create a unique product offering that people LOVE and will always purchase.
What is special about Janine’s success is that she offers a service that is not only scalable but one that solves an immediate problem for her clients. This means her service and Salon itself, are irreplaceable.
Janine is going to share with you her hot tips on how to make your Salon irreplaceable so that your clients always choose you over the one down the road.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on it (I’ll send it to you in messenger)Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to listen to Traction by Gino Wickman CLICK HERE to listen to Deep Work by Cal Newport CLICK HERE to listen to The Big Leap by Gay Hendricks CLICK HERE to follow Janine on Instagram | |||||||
| 28 Jan 2022 | Here’s What You Forgot About Client Rebooking | 00:47:44 | |||||
Have you ever had a client walk into your Salon doors and then never return?
Their stylist is left feeling confused and slightly upset. A million thoughts are racing through your head. Did they not enjoy the end result of the colour, cut or style? Was it too expensive? What got missed?
In our industry, we have all had this happen before (I know I have!). It’s just something that you have to accept when running a client-based business…or is it? I want to show you a way to avoid this from happening that has nothing to do with the hair itself.
Just imagine you’re a client who has had the busiest day, work’s been hectic–or perhaps it’s been a tough day with your kids–and you come flying into your hair appointment at a new salon (that you almost forgot about). The hairdresser, who doesn’t know you, your hair, or what you like having done comes over, swings the chair around to the mirror, and starts working away.
At the end of the appointment, you leave the Salon, and whilst you may actually like what the hairdresser has done, you think to yourself that you won’t be returning any time soon.
Do you know why that may be?
I know I say this often, but as Salon Owners our job is always more than just hair.
It’s so easy to get caught up in getting your clients in and out of the Salon looking good, but what about actually feeling good?
This is something that I knew I had to get the lovely Natalie Varrasso to talk about in this episode. Natalie was practically born into the industry and has been a Hairstylist/ Salon Owner for 30 years. Natalie is not only the author of the must-read book “Love Your Hair: Discover your Best Hairstyle”, but is known in Australia for her unmatched customer service and incredible consultation settings.
So, let’s dive into the episode and hear all the secrets from Natalie on how to truly provide a 10/10 client experience in our Salons, that will ensure we have clients coming back through our doors each and every time!
Here are three reasons why you should listen to the full episode:
Level Up Your Salon 2022To access the full Level Up guide, CLICK hereLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources: | |||||||
| 26 Oct 2022 | The 1 Secret to Creating My Life of Freedom: Away From the Salon | 00:31:31 | |||||
What does freedom mean to you?
Is it being able to spend time away from your Salon, and with your family? Being able to come and go as you please without feeling guilty? To not have any financial stress about whether the Salon is making ends meet?
For me, freedom is a choice. It’s a choice to be able to create your dream life, to choose when you work, who you work with and what your family time is like. It can also be freedom of your mind, to be able to switch off from your business when you need to.
But the question remains: how do you create freedom when so much of the business relies on you?
In this episode, you’ll discover what freedom truly looks like for you, and I’ll share my secret to creating freedom as a Salon CEO…without feeling like everything will turn to sh*t without you there.
Tune in to uncover my done-for-you freedom-generating salon systems that you can use straight away and my step-by-step guide to implementing these with your team...
Ooh, by the way, this is actually an exclusive snapshot of my October Intensive. This was a 2-day workshop for all of the owners who are members of my salon mastery coaching program…Don’t tell!
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chatResources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 11 May 2022 | 3 Untold Marketing Strategies for Time-Bound Salon Owners | 00:19:21 | |||||
Is posting on your Salon’s social media pages something you find super overwhelming, or better yet, often totally forget about?
You know you have to do it, but you have no idea what you are supposed to be posting, let alone if it’s actually working and bringing you the results you’re after.
This is something I see all the time. You feel way too busy doing all the things, right? There are barely enough hours to have lunch, let alone plan a social media strategy that attracts new clients and keeps existing clients coming back…
So, what can you do to create a reliable social media schedule that DOESN’T take up what precious time you have left, AND one that is going actually to bring in new clients?
I want to introduce you to Belinda Haigh. Belinda is a social media guru for Salons, and has worked with hair and beauty brands such as Toni & Guy and Dermalogica - so she knows what she is talking about!
Belinda understands the life of a busy Salon Owner, and being a mother to young children herself, she totally gets that time is a luxury. So, she has come up with a social media posting plan for busy Salon Owners who don’t have the time to create new content every day!
Let’s dive into the episode and hear what show-stopping marketing advice she has up her sleeve…
Here are three reasons why you should listen to the full episode:
Instagram ChecklistCLICK HERE to get your own copy (I’ll send it you in messenger)Let's chat…I'd like to chat with you a bit more about your business and how I may help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to listen to “Secrets of a Millionaires Mind” CLICK HERE to follow Belinda on Instagram CLICK HERE to check out Belinda’s Website “Social Standards” | |||||||
| 18 Apr 2024 | Beauty Bias: Is Your Salon ACTUALLY Inclusive? | 00:30:42 | |||||
You are too fat to be seen here….
As an industry (and the world), we’ve made efforts to be more inclusive. Learning how to work with different hair textures and skin tones, understanding and respecting other cultures… and although we still have a way to go, there’s one area of inclusion that we’ve left behind… weight.
How would you feel if one of your therapists, said this to a client? What sort of culture do you have in your Salon where your team thinks it's okay to say that to someone? Their comments might not be that obvious, by prejudiced comments around weight get made every single day, in just about every Salon.
Inclusion and diversity workshops and training sessions aren’t really the norm. But it’s time we start having those conversations with our team so that every client feels welcomed.
I wanted to share with you the importance of inclusion and diversity in your Salon and how you can have those important conversations with your team.
In today’s episode, I’m chatting to Sky McLaughlin from Larger Luxury to talk about the Beauty Bias: Is Your Salon ACTUALLY Inclusive?Here is why you should listen to the full episode:
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.Apply Now to Salon Mastery Coaching now.ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. RSVP: There Are No Stylists Out There… And What To Do About It https://bit.ly/NoStylists-EventResources Mentioned:Thriving, Not Surviving: Your Solution to Attracting New Clientshttps://www.largerluxury.com/courses/inclusive-marketing-strategies-for-spas-and-beauty-professionals For 10% off, use code: SOC10 Connect with Larger Luxury Website: https://www.largerluxury.com/courses/larger-luxury Instagram: | |||||||
| 20 Jul 2024 | I Want to Sell My Salon | 00:29:09 | |||||
I wanted to sell my Salon 5 times! It’s normal for Salon Owners to feel like selling when times are tough because it can be a huge load on your mental health… even at the best of times. When you have a list of shiny objects that you want to pick up, but can’t even tick off the basics… you feel terrible. But I’m so glad I didn’t sell when I thought I wanted to! Yes, it can feel tough to be a Salon Owner right now, but you can and will push through… success is waiting for you on the other side. This feeling of ‘I’m ready to give up’ came up in my Salon Mastery Program group recently and I thought it was a topic we should share on the Podcast! In today’s episode of the Salon Owners Collective Podcast, Salon Mastery Boardroom coach, Joel, will be breaking down what to do when you feel like you want to sell… Here is I Want to Sell My Salon Here is why you should listen to the full episode:
Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue! Tell Me How to boost my revenue now! | |||||||
| 07 Mar 2024 | Leading Through Stories: Showing Up and Inspiring Your Team | 00:27:48 | |||||
Sharing stories with your team could save your Salon thousands of dollars… in fact, it’s saving some companies billions!
You feel like you’re telling your team the same thing over and over again. They don’t listen, they do it wrong and you just don’t trust them. Learning to trust your team can feel like an uphill battle… but it doesn’t have to be.
Leading through storytelling!
Storytelling is one of the most powerful tools we have for teaching and leading a team… and the best part… it’s free! Trust me, sharing stories will not only help you teach your team but also help in leading them.
Today’s episode I’m back with Salon CEO Coach, Joel Bouzaid where we chat about Leading Through Storytelling: Showing Up and Inspiring Your Team.
Here is why you should listen to the full episode:
Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Joel Joel’s Instagram: https://www.instagram.com/joelbouzaid/ | |||||||
| 03 Aug 2023 | Unpopular Opinion: Salon Owners Should Give Staff Flexible Working Hours | 00:30:25 | |||||
"Those Millennials and Gen Zs - they just don’t want to work" I’m you’ve either heard this or even thought this yourself as a Salon Owner. There is a significant shift happening in the hair and beauty industry - we call it, the lifestyle effect. It's a phenomenon where the next generation of hair stylists and beauty therapist are saying NO to late nights and Saturdays and basically demanding more lifestyle-friendly working environments. And while it might seem like kids these days have gone soft - the reality is that this phenomenon is actually a product of a society-wide shift. And there are several factors driving this shift - from the cost of living - to the impact of new technologies over the past decade and of course, the global pandemic. I know what you’re thinking; how can Salons compete with offering work from home and Saturdays off - it’s just not realistic. Well, you can and you need to - and we’re going to tell you how. In this episode of The Salon Owners Collective Podcast we’re going to take a deep dive into that shift AND reveal the 7 steps to navigating the new generation of the Salon Workspace and implementing a more flexible and lifestyle friendly Salon. It CAN work in your Salon and in fact, it needs to - this shift is happening whether you like it or not and if you don’t pivot, and move with the times then you will be left behind. Here are three reasons why you should listen to the full episode:
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat! Resources:CLICK HERE to apply for the next intake of Salon Mastery CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 27 Apr 2024 | How to Beat the Hiring Crisis | 00:45:22 | |||||
You recruit average, you get average!
That makes sense, right? But as an industry, we still post the same ‘We’re Hiring’ ad and hope that our next rockstar stylist or therapist is going to see it and walk through the door! But, we’re always surprised when nobody ever responds and we immediately jump to the idea of ‘we’re in a hiring crisis!’.
But what if I told you that this isn’t entirely true… Salon Owners are growing their teams, some are even getting 50+ applicants per job ad! You just need to ELEVATE the way you recruit. Times have changed and saying ‘We’re Hiring’ isn’t enough anymore to recruit Gen Z and beyond…
You need to be shouting from the rooftops that you’re looking for your next rockstar! Because if you don't, who will?
In today’s episode on the Salon Owners Collective Podcast, I’m sharing with you a LIVE Event I hosted in my Profitable & Successful Salon Owners Facebook group… here is, How to Beat the Hiring Crisis.
Here is why you should listen to the full episode:
Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. GUIDE: There Are No Stylists… And What To Do About It https://bit.ly/NoStylists-IMAT-SOC (you’ll go via Messenger first) | |||||||
| 09 Mar 2022 | Legal Action: Two Words Every Salon Owner Dreads | 00:33:16 | |||||
Have you ever had a client threaten legal action against you and your Salon?
As a Salon Owner, I’m sure you have had had a moment (if not, a few) where you have had to deal with a situation that has gone wrong, like a really bad colouring mistake, and in return had to deal with an unhappy (and frustrated!) client.
Something has gone wrong in the Salon; the service didn’t meet the expectations of the client and you are left to clean up the mess that has been left behind. Sometimes this may mean dealing with further legal action….Eeek!!
Unfortunately, that is just what happens when we work in a service-based, client-based industry, or is it?
Things are going to go wrong, humans are going to make mistakes, but it’s how we overcome these moments where things have gone terribly wrong, and have things in place to prevent them from ever happening again in the future.
I want you to always be prepared for the worst-case scenario, the “what ifs”, because it may be the thing that saves your Salon. We need to keep ourselves and our Salons protected from anything that may happen in the future.
So, this is why I want to introduce you to Reonna Green, a hairstylist turned Lawyer living in the United States - how inspiring is that? Reonna is the founder of “She Trademarks” - an attorney that specialises in the beauty and hair world, I take my hat off to her for this!
Because Reonna is so specialised in our industry (there seriously aren’t many hairstylists/ attorneys!) then I know you will soak up everything she has to say on how to protect your Salon when things really turn to sh*t.
So keep listening to this episode and hear what she has to say….
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to check out “Small Business CPA” on Instagram CLICK HERE to follow Reonna on Instagram | |||||||
| 01 Mar 2022 | The Secret to Unlocking More Time as a CEO | 00:31:12 | |||||
Do you always feel like you have a never-ending to-do list?
Like nothing seems to get checked off, and as soon as that alarm goes off in the morning, you feel like you are already behind before your day has even begun?
Then, when your day does begin and you start ticking the things off that you want to get done, someone needs your help with a consultation, a client, or to run and pick the kids up from school, and then your list of priorities gets totally reshuffled.
You often find yourself lying awake at night, going through ALL the things you didn’t get done, instead of focusing on the wins of the day. You’re left feeling overwhelmed, stressed, and always behind with your business.
This is a feeling I know ALL too well. It is why I started becoming a Salon Business Coach, because I see it far too often. As a Salon Owner, you end up wearing too many hats and not having enough time to do ‘all the things’…in your business, with your team, with your family and god forbid you have ANY time leftover for you!
So, that is why I want to introduce you to the ever-so-lovely, Mridu Parikh.
Mridu is the founder of Life is Organised, a company that helps female business owners know exactly what they need to do to become more organised. Mridu is also a business coach, as well as a mum to her two babies!
She has almost the exact same career journey as mine, so I knew that what she had to say about helping business owners with balancing overwhelm and stress, with all your demands and distractions (with your team at work and your team at home), would be a valuable listen for you!
I know the advice that Mridu has on this topic will leave you with strategies to make your business and life more productive… so keep listening to hear what she has to say!
Here are three reasons why you should listen to the full episode:
5 Mistakes You’re Making When HiringCLICK HERE to get your hands on it (it’ll take you to messenger)Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 21 Feb 2024 | 3 Reasons Why Your Rockstar Turned into a Bad Apple … | 00:36:32 | |||||
It’s time to call the police…
When a Rockstar turns into a Bad Apple, you don’t know what to do. They used to be fully booked and smashing sales but now they’re making all of these mistakes and rolling their eyes… is it time to say goodbye?
Not yet.
You can bring your Bad Apples back to being Rockstars… you just need to know what steps to take and when it’s best to just walk away.
Today’s episode is a sneak peek into my recent LIVE workshop on the Profitable and Successful Salon Owners Facebook group!
I’m sharing with you 3 Reasons Why Your Rockstar Turned into a Bad Apple, what to do about it, when to call the police, and if you should just say goodbye.
Here is why you should listen to the full episode:
Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. | |||||||
| 04 Aug 2022 | How to Triple Your Sales Without Employing Anyone New | 00:34:14 | |||||
Sick of hearing your team say “same again jane?” with EVERY client?
The client just gets the bare minimum, and your team doesn’t think to take things further… The client only gets what they booked in for, not really actually NEED or what they didnt know, they always wanted
As a result:
And then they come to you, asking for a pay rise……. OMG, don’t they get it?! I know how frustrating this can be, and it’s a challenge so many salon owners face. But I believe owners actually make 1 mistake when it comes to leading their team to make sales. I know you want to achieve this in your salon, so in this episode, I want to share with you the 4 things to focus on in your business right now. If you want to grow (and keep) a team of happy and productive stylists or therapists… then listen to the episode below! Don’t forget to grab a copy of my $10k Stack ™ strategy below to complete during this episode! Here are three reasons why you should listen to the full episode:
$10k Stack Strategy ™CLICK HERE to grab a copyLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 26 Mar 2023 | The Best Advice for Salon Owners With Low-Performing Teams | 00:20:42 | |||||
In every Salon, even your best-performing team member can go rogue from time to time.
As a result, keeping your team motivated and their sales up feels like a full-time job!
You wish that:
But sometimes, when they’re hanging out in the back room, chatting, or on their phone, it feels like a losing battle… In my experience, building a high-performing salon team is like building a high-performing sports team… they need regular coaching in order to consistently perform. But the problem is, you don’t know where to start with this! Right?! Where will you find the time, and how will you know what to say, or do, in order to coach them to perform at a consistently high level? In this episode, I want to share with you the Salon Mastery 3-step strategy for successfully coaching your team to reach their sales targets. This gold-nugget strategy is a snippet from our Salon Mastery Coaching Call, with myself, and my amazing success coach, Amy. Here are three reasons why you should listen to the full episode:
Salon Business PlanCLICK HERE to grab a copy of our Business Plan & MasterclassLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 09 Mar 2021 | Engaging Clients During a Global Pandemic | 00:18:52 | |||||
I think the most accurate word to describe the past year in our industry has been: unpredictable. With the global pandemic rocking Hair & Beauty Salons across the globe, and most closing their doors at one point or another, it’s important to remember that we always need to be prepared for anything. And a huge aspect of that, which I saw many Salon Owners struggle with in lockdown especially, was keeping their clients engaged.
Hair & beauty professionals strive in that 1:1, client-facing environments, so when we were stripped of this ability… it was scary, to say the least! That’s why today, I’m chatting with Dani Everson. Dani is a Salon Owner & Skin Entrepreneur who specializes in super creative & popular ways of engaging her clients; during the Pandemic, but also in everyday life. Tune in today to hear Dani’s best advice on engaging clients and how to keep clients loyal to your Salon business.
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to check out the Girl Boss book CLICK HERE to see Dani’s Salon CLICK HERE to find out more about the Skin For You app CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 16 Dec 2021 | Reflecting on 2021: The Year the Salon Industry Changed Forever | 01:00:46 | |||||
Last year, you thought you had seen it all.
You headed into 2021 hopeful, excited for a fresh start and to achieve big plans that had been put on hold. Salons started to reopen and we saw clients coming back through our doors. It felt like everything was slowly returning to normal.
However, we were in for a rude awakening! I think we all came to realise that our old “normal” was no longer. COVID is still lurking, and we had to start adjusting to this “new normal”. Even now, Salons across the world are still experiencing lockdowns and restrictions around vaccinations, and not knowing when it will end… or if it ever will! Will we ever get used to this constant feeling of limbo?
As a Salon Owner, you have had to get creative in finding new ways to generate income in 2021. Unsurprisingly, team was (and still is) a huge focus throughout the past year. I don’t think this will ever change in our industry.
It has been stressful, to say the least. But now things are starting to look up! Whilst we are facing new challenges when it comes to vaccination guidelines, we have at least turned a corner.
In saying this, I want to take this opportunity to reflect on the most popular and most downloaded podcast episodes of 2021… and I know you’ll find them super valuable, so you can head into 2022 with confidence and direction!
Let’s move forward into a new year, ready to have consistent business and clients (fingers crossed!) and focus on growing our Salons to be the best they can be!
Here are three reasons why you should listen to the full episode:
Inner Salon CEO Snapshot:CLICK HERE to get your hands on itLet's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 21 Dec 2023 | The Key to Leadership: Meetings, Power and Difficult Conversations | 00:32:45 | |||||
We want to feel confident as the leader, and know how and when to have those hard conversations whilst also being able to have fun with your team.
But nobody tells you how to do it all, how to be the ‘fun’ boss whilst also being the boss that gets stuff done so wages can be paid and clients are happy - for a lot of Salon Owners, it’s something we just have to learn on the job…
But, it doesn’t have to be that hard.
You can do it all! You can know how to have those conversations we all avoid and have clear meetings with your team whilst also still having fun at the same time.
You just need to act like you're driving a speed boat, where every conversation, meeting, or book you read can change the path of the boat for the better…
Today on The Salon Owners Collective Podcast, Larissa is joined by Penny Holden. To chat about The Key to Leadership: Meetings, Power and Difficult Conversations
Here are three reasons why you should listen to the full episode:
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Penny Holden Website: https://pennyholden.com/ LinkedIn: https://www.linkedin.com/in/pennyholden/ Email: penny@pennyholden.com Resources Penny Mentioned The Monk Who Sold His Ferrari: https://www.amazon.com.au/Monk-Who-Sold-His-Ferrari/dp/0062515675 | |||||||
| 30 Mar 2021 | How To Create a Sustainable Salon | 00:33:06 | |||||
I’m sure Sustainability is something you’ve heard a lot about in recent years. Whether you’re completely in support of this movement, or you aren’t fully ‘in the know’, one thing that’s undeniable is the rise of the sustainability cause and sustainable salons in our industry.
But I know there’s one question that many Salon Owners ask themselves when they hear this:
What’s the cost? I know it can feel scary to spend more on companies and providers whose sustainable products & values mean more expenses for you or your clients. So today, i’m chatting with Sustainable Salons founder Paul Frasca. We’ll talk all things sustainability, supporting local, and looking into the future of not only our industry… but the whole world. Paul believes that it’s time for our industry to get out of the dark ages and start looking into the future…
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to check out Sustainable Growth by Jon Dee CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 25 Jan 2023 | Turning Followers into Lifelong Salon Clients | 00:40:42 | |||||
You don’t often get a second chance to make a first impression, especially in the Salon Industry.
In today’s online-dominated world, 95% of people who visit your website are new clients.
Yes, that’s right! NEW clients.
Potential new clients will stalk your Salon’s website and socials, forming an expectation of what they will get if they come to your Salon…will you live up to their expectations?
So how do you turn all that online activity into actual paying clients that LOVE what they see online and offline, and come back again and again?
I want to introduce you to the CEO of MYA & former Salon Owner, Kati Whitledge.
Kati is an expert with social media & marketing Salons online. MYA is a Marketing and Client Recruitment Software for Beauty Industry Professionals that uses human behavior techniques to match clients with the perfect Salon for them.
In this episode, Kati & I discuss what to post on your social media feed and website that will attract clients to your brand, as well as strategies that you can implement in your Salon that will ensure those clients always return.
Here are three reasons why you should listen to the full episode:
9 Part PlanCLICK HERE to get access to the 9-part plan to Salon successLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to listen to “What Got You Here, Won’t Get You There” CLICK HERE to listen to “Life Force” by Tony Robbins CLICK HERE to check out Mya | |||||||
| 12 Dec 2022 | 2022: The Year We Were Forced To Face Our New Normal | 00:49:35 | |||||
You’ve made it.
This last year is just about to be done and dusted. You have tackled all the highs and lows that have been thrown your way - so it’s time to celebrate!
We rode the wave of trying to manage a growing team, and navigating a shift in lifestyle demands as well as increased challenges in attracting & hiring new team members!
You were able to ditch the masks in the Salon and greet your clients and team as normal. Events and industry awards were able to be held, and so many Salon Owners were able to reconnect with each other again! How good did it feel to be able to have a hug again?!
As I share my top moments of 2022 in this episode, I would love to invite you to reflect on what your successes were in this last year.
Why? To make the most of this upcoming year and, to truly level up your business, you must decide to be and do something different than you've been in the last year.
If nothing changes, nothing changes… If you do everything the same as you did last year, everything will stay the same.
So in order to move forward, we need to be able to identify where you currently are in your business.
Whatever it may have looked like for you, I would love you to take this moment to appreciate all you achieved in 2022! You have smashed it!!
But, I know there is more inside of you! So, let’s dive into my top moments of 2022 so that we can fully move into planning what we want 2023 to look like!
I am excited to share these episodes with you and the game-changing strategies that will help you enter a new year, full of new possibilities and opportunities as the Salon CEO!
Here are three reasons why you should listen to the full episode:
Inner Salon CEO Snapshot:CLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 27 Mar 2024 | The Canva Effect: How to Create Scroll-Stopping Social Media Posts | 00:28:46 | |||||
Stop posting photos to your Instagram!
I don’t mean it literally but how many other Salon Owners do you think are posting pictures of blonde balyage and lash lifts? Now, do you think clients can tell the difference between if it’s Susan or Jemima’s client in the photo?
Trust me, as beautiful as all of your posts are… potential clients need a little help recognising your work. This is where Canva comes in!
I know you’ve probably used Canva before, but do you think you’re using it effectively? I mean to the point where you’re creating Scroll-Stopping content that actually converts followers into ‘bums-in-seats’ clients!
I want to share with you a few features as well as some Canva tips and tricks that will transform your Social Media!
In today’s episode, I’m chatting to talented Brenda Cadman, a Canva Verified Expert about everything you need to know about The Canva Effect: How to Create Scroll-Stopping Social Media Posts
Here is why you should listen to the full episode:
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Brenda Brenda’s Website: https://brendacadman.com/ Brenda’s Instagram: https://www.instagram.com/brendacadman/ Brenda’s YouTube: https://www.youtube.com/c/BrendaCadman | |||||||
| 23 Nov 2022 | Can Your Salon Really Grow by 100k Next Year? | 00:25:58 | |||||
Want to know how 18 Salon Owners grew their income by $100k a year?
I’ll give you one clue, it ends with ditching the hustle culture!
Yes, I know it well.
As a Salon Owner, there’s an immense amount of pressure to ensure the business is profitable and is bringing money in through the door. You want to provide a completely personalized experience for every single client that visits your salon….. And this is more than just the hair service itself, right owners?!
… it’s everything from the way your team presents themselves, to the atmosphere, the pricing, the post-service check-in, the booking experience, the retail products…ahhh the list goes on!
You end up feeling like, in order to MAKE more, you keep having to DO more, and BE more…like you’re on a neverending hamster wheel. You’re grinding 24/7 to bring money in the door, but you’re not seeing the results…
Do you know why?
The reason is that…. “doing more” doesn’t actually make you any more successful, or profitable… instead, it can do the exact opposite! It means you end up burned out, overwhelmed, and stuck inside your business.
So, instead of doing ALL the things, you actually only need to focus on 4 things in order to make more.
That’s right, I said it. There are only 4 things you need to focus on right now, to grow your Salon by $100k a YEAR.
I’m going to share with you what those 4 strategies are, so you can implement them within your Salon and grow your business income by $100k in the next year.
It’s possible, TRUST ME, I currently have 18 members inside my Salon Mastery Coaching Program that have hit the 100k Growth Club since joining the program… all by doing these 4 things.
So if you are interested in hearing about the strategies I teach these Salon Owners inside Salon Mastery, then keep listening….
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 08 Sep 2021 | Is Bad Health the Barrier to Your Success? | 00:30:47 | |||||
I’m sure you hear about this particular topic a LOT… It’s definitely something which circulates often, especially amongst busy business owners like you and I, who have a lot on their plate. But surprisingly, despite this, there are very few Salon Owners that I actually see making a change. That’s right, I'm talking about Health. When it comes to your health… there are way too many Salon Owners that push this aside- don’t prioritise it. ...Are you guilty? Skipped lunch breaks, not enough water, bent over behind a Salon chair or office desk all day… I've done it. But eventually, these bad habits will catch up to you. That’s why I’ve invited Ben Warren, clinical nutritionist and founder of the wellness company ‘Be Pure’, to join me today. We’ll chat about common mistakes that busy Salon Owners make when it comes to their health, simple hacks to live a healthier life, and why bad health could be the barrier to your success. This discovery has been a game-changer for me, personally, so I know you will love what Ben has to say.
Inner CEO SnapshotCLICK HERE to get your hands on it
Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to check out the Gut Health Resource Guide CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
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| 23 Mar 2022 | The Female Entrepreneur’s Guide to Salon Marketing | 00:37:14 | |||||
You probably know the saying of throwing spaghetti at a wall and hoping it will stick. Well, are you guilty of doing the same with your marketing strategy?
In a crowded industry, failing to create a marketing strategy and a strong Salon brand could be the thing that is holding your business back from growing into a million-dollar Salon.
You know you need to do it, but the actual doing part isn’t as easy as it looks, right? After all, you are busy enough putting out fires within your team, dealing with clients, your own family, and global pandemics, where do you have the time to create a marketing strategy?
This is something I hear all the time from Salon Owners, and did you know…
Throwing offers and promotions across your Social Media channels without considering whether it’ll resonate with your ideal client and what outcome you want to achieve will only create a marketing message that seems inconsistent and confused…it is not going to give you the results you want…so hold fire on “posting” that 20% “off” offer for now!
What you need is this one secret strategy that will teach you how to grow your business by attracting the right clients to your Salon….
That’s why I want to introduce you to Taylor Rae. Taylor is a one-of-a-kind business coach living in Melbourne, who specialises in strategies ranging from client attraction to manifestation. Taylor works with women all over the world to implement marketing strategies that they need to propel their businesses forward and truly build the salon of their dreams.
I know Taylor’s advice about client attraction and marketing will be invaluable for your business.
Let’s dive into the episode.
Here are three reasons why you should listen to the full episode:
Instagram ChecklistCLICK HERE to get your own copy (I’ll send it to you in messenger)Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to check out Taylor’s Website CLICK HERE to follow Taylor on Instagram CLICK HERE to check out Essentialism by Greg McKeown | |||||||
| 30 Mar 2022 | Does Salon Marketing Actually Work? | 00:34:06 | |||||
What if I told you that in order to scale your Salon business Growth, you need to nail these three things:
An effective marketing strategy, understanding your clients, and growing a team.
I see so many Salon Owners start to grow exponentially, but then all of a sudden hit a plateau. They can’t seem to move the needle in their business or have the momentum to keep this growth sustainable, especially with team challenges, family time and life outside of the Salon walls…
It can feel totally overwhelming, like you are in a business rut!
However, I believe that with an effective and consistent marketing strategy, and an understanding of what makes your clients tick, you can truly master the art of attracting and retaining clients in your Salon.
I know this is never as easy as it sounds. But if you can nail your client-attraction strategy, understand what makes your clients return (or not), and how to keep new clients coming in your doors without you stepping foot into your Salon doors…your Salon growth will be unstoppable.
This is something I knew I had to get my friend (and highly respected marketing whizz) Danny Tran on the podcast to speak about. Danny knows the latest and greatest about all things business, marketing, and attracting clients to your business.
Danny is the founder and CEO of High Stroke Media, which specialises in creating marketing and brand strategies for makeup artists all over the world (so, right up our alley!). His advice is tailored to the beauty and hair industry, so I know you will take away some amazing tips to use in the Salon, tomorrow!
So without further ado, let’s meet Danny.
Here are three reasons why you should listen to the full episode:
Instagram ChecklistCLICK HERE to get your own copy (I’ll send it you in messenger)Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to follow Danny on Instagram CLICK HERE to check out High Stroke Media CLICK HERE to read “How to Win Friends & Influence People” | |||||||
| 01 Nov 2023 | How to Optimise Your Appointment Book This Christmas (Without Burning Out Your Team) | 00:35:26 | |||||
Why is it that every year without fail, every single client that you’ve ever looked after wants to book in with you in the 3 weeks before Christmas? With less than 7 weeks until Christmas, you might be starting to feel a little anxious about the madness that awaits, the late nights, skipped lunch breaks, and the pressure to squeeze in just one more client. You know you should be optimising on the gold rush that is the silly season and making hay while the sun shines - but you also need to protect the well-being of your team and make sure they’re still standing by the time you finally shut the doors on Christmas Eve. It’s enough to make you want to pull your hair out - if not question whether all of this is even worth it! But it doesn’t have to be like that. Today on the Podcast Larissa reveals 8 strategies to help you optimise your appointment book during the silly season - without burning out your team. Here are three reasons why you should listen to the full episode:
Let’s chat… I’d like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat! Salon Mastery Achieve Salon Growth without being overwhelmed or overworking – it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it! Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone Click here to apply for Salon Mastery Coaching now. Resources:Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. | |||||||
| 24 Jan 2024 | 5 Questions You Need To Ask Your Team | 00:25:18 | |||||
What do you expect from me as your leader?
Trust me, this question is not as scary as it sounds… in fact, asking this question can help transform your team culture! When you ask these types of questions, you’re finding out how your team feels. You may learn what is or isn’t working and what they need from you.
Because you can’t build a WINNING culture when you don’t actually know how your team feels…
Today on the Salon Owners Collective Podcast, we’re giving you exclusive access to one of our Salon Mastery Intensive events from last year where Larissa breaks down the 5 Questions You Need To Ask Your Team!
Here are three reasons why you should listen to the full episode:
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now. Resources CLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group | |||||||
| 08 Jun 2021 | How To: Achieve your Dream Salon! | 00:17:26 | |||||
Let’s face it, being a Salon Owner is challenging at times. It’s not something you instantly know how to master, it takes a lot of learning and adjusting along the way.
There are so many things to nail when it comes to running a Salon, from the team to the clients and sales. So wouldn’t it be nice to have some simple yet effective advice from someone who’s tackled these aspects themself? Well today I’m chatting with Mhairi McQueen. Mhairi is a member of my Salon Mastery Coaching Program, and has been in the industry for over 20 years and owned her own Salon for 5 of them.
Having seen amazing results in her salon, she’s filled with many tips on how to achieve them. How amazing that she’s chosen to share them with us! Let’s tune in and see what advice she has in store for us...
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE: to purchase Sell Like CrazyCLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 01 Mar 2023 | 3 Steps to Build a Sales Culture in Your Salon | 00:24:19 | |||||
Every Salon Owner dreams of having an amazing team culture:
But all it takes is one bad apple on your team to ruin the whole apple cart… right?! You know the one. They’re sitting out the back of the Salon, twiddling their thumbs when there are clients that need serving, they’re not hitting their targets, and it feels like an uphill battle trying to get them to do anything…. It’s causing the salon environment to flip upside down, things can become toxic, and not only are they not performing, but this starts to affect the rest of the team’s performance. Like, all we want is a team that is smashing targets, for clients to receive a 10/10 service, and to feel confident that everyone is motivated and happy. Having a culture like this reminds you why you love this industry so much. I call this building culture of #winning in your salon. But actually, what’s important to remember is that a winning culture is not something that just ‘happens’ one day, and then ‘that’s it’… …instead, your Salon's culture is forever changing and evolving. So the focus needs to be on keeping it positive, 95% of the time, each and every day. To do this, you need systems in your business that are ‘human’ proof so that your team is set up for success, regardless of the individuals within it. So what are those systems? How can you make this happen in YOUR salon? In this episode, you will find out exactly how to build a positive, motivating Salon culture that works even when you aren’t in Salon 24/7. Here are three reasons why you should listen to the full episode:
4-Simple Steps to Create a Salon Business PlanCLICK HERE to save your spot for the masterclass eventLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 28 Dec 2023 | 3 Things Salon Owners Should Be Focussed on in 2024 | 00:29:32 | |||||
Our team is leaving to go solo, profits are dropping, and we’ve hit the limit with pricing. We heard this a lot in 2023.
But remember, opportunity always comes out of crisis - and we’ve been through a lot as an industry (and the world) over the past few years.
2024 is a new chapter and a new opportunity for us to grow our Salon and make a killing in the industry.
You can have an incredible team, and great clients, get paid well, and do what you love, all whilst not overworking…
Although in this new chapter, a lot is changing, it doesn’t need to be a challenge - it’s an opportunity.
We just need to focus on what we can control.
Today on The Salon Owners Collective Podcast, Larissa chats about the 3 things all Salon Owners should be focussed on in 2024 - you may even join the $1 Million Salon Club (or $2 million, or even $5 million!).
Here are three reasons why you should listen to the full episode
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now.ResourcesCLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. | |||||||
| 10 Nov 2020 | The Secret to Pricing Your Services Right | 00:59:08 | |||||
Your clients want to know, like and trust you. And what that all comes down to is your area of expertise and what you can do for them… that’s what clients care about, after all!
And a huge part of that is your pricing. I think too often Salons are afraid to put their prices up, or feel nervous when it comes to establishing a pricing structure, because they’re scared of what their clients will say, or what people will think. But when it comes down to it, if your expertise is clearly established and you’re known as the best at what you do… then it should be worth what you’re charging! And the right clients will recognise that. In this episode, I am once again the guest not the host for once! I’m interviewed by the lovely Kristina from the Colour Kristina Talks Podcast, where I am chatting all about how to price your salon services. When it comes to pricing, it’s all about believing in your own value and knowing how to charge for the skills of you & your team with a clear pricing strategy, that’ll lead to success.
Here are three reasons why you should listen to the full episode:
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources:CLICK HERE to check out the Colour Kristina Talks Podcast CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to grab the FREE Christmas Game Plan
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| 24 Aug 2024 | When Is the Right Time to Hire a New Team Member? | 00:21:17 | |||||
If your Salon hits a growth ceiling… It's because of you!
Clients are coming in, your team is busy, you’re finally profitable but you’re not sure if you should jump and recruit a new team member before you need it. If you recruit team members too early, your growth might slow down and suddenly you can’t afford to pay them OR you recruit too late and your team feels overwhelmed and overworked… whilst trying to train someone new.
It takes 3 months to recruit and train someone…
So, in a perfect world, you would recruit someone 3 months before you need them. And I know what you’re thinking… “Larissa, I can’t see the future!”. But actually, you can… sort of. Your numbers will always tell you what to do.
If you’re wanting to grow in 2024 and beyond, you need to be 3 steps (or 3 months ahead).
I’m sharing a recruitment roadblock that an owner in the Salon Mastery Program overcame before she went away on holiday for 3 weeks! This is: When Is the Right Time to Hire a New Team Member?
Here is why you should listen to the full episode:
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.Apply Now to Salon Mastery Coaching now.ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Podcast: The 5 Warning Signs That Your Employee is Leaving… | |||||||
| 28 Jul 2021 | Suite Rental Salons vs. Team-Based Salons | 00:30:00 | |||||
It's no secret that suite rental salons are becoming more and more popular. As a Salon Owner, you probably already know this.
Now, I know it may appeal to many, but is it more beneficial than having your own team?
This is something I get asked a lot by Salon Owners… it’s confusing to know which option is right for your Salon!
So, I wanted to chat with someone who could shed light on this question and give their honest answer to it, to help Salon Owners know if ditching team-based Salons is the right choice.
Jason Everett currently runs the ‘High-Performance Salon Academy’ in America, where he works with many Salon and Beauty companies across the world.
In this episode, Jason will share with you his amazing insight on what works, and what doesn’t in both salon suites and team-based salons, so you can feel confident in which option is best.
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources: CLICK HERE to get the Team Code of Honor by Blair Singer CLICK HERE to listen to the High-Performance Salon Academy Podcast CLICK HERE to participate in the 7 Day Beautiful Minds Challenge by the High-Performance Salon Academy CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 15 May 2024 | Your Salon Wasn’t Comfortable… | 00:30:56 | |||||
As Salon Owners, we always do our best to make our clients feel relaxed and welcome in our Salon… right?
But, we might’ve missed something.
Have you ever asked a client if they would prefer to chat or just sit quietly with a magazine? Or, if they would prefer to sit in the far corner that’s away from all the other chairs? And… have you asked your team these questions too?
We want everyone to feel safe and included in our Salons, but first we need to start having a conversation with everyone in our Salon about what they NEED. You won’t know what someone needs until you ask!
If you’re not thinking about inclusion, diversity and mental health… it’s time to start. It doesn’t need to feel like a big rock, you can even start with one small change…
In today’s episode of the Salon Owners Collective Podcast, I’m chatting with Shortcuts co-founder Jo Burgess about mental health in the Salon (for your clients AND your team!).
Here is Your Salon Wasn’t Comfortable…
Here is why you should listen to the full episode:
Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue! Tell Me How to boost my revenue now! Connect with Shortcuts Shortcuts Website: https://www.shortcuts.com.au/ Shortcuts Instagram: https://www.instagram.com/shortcuts_anz/ Shortcuts Facebook: https://www.facebook.com/ShortcutsSoftware Jo’s LinkedIn: https://www.linkedin.com/in/joanna-burgess?originalSubdomain=au | |||||||
| 04 Dec 2021 | What Is the Vaccination Etiquette for My Salon? | 00:32:22 | |||||
I've always said that as a Salon Owner, you have to wear a million different hats at any given time.
And with COVID on top of that, we have been presented with a whole new set of challenges left-right, and center.
Funnily enough, most of these challenges actually fall beyond the normal scope of your CEO job role. And one of the trickiest parts is that we now have to navigate through the personal decisions of our Salon’s clients.
As an Owner, you must now decide who comes into your Salon doors based on whether they are vaccinated or not. I understand how anxious and nerve-wracking this situation will be for you, especially given how much you love and adore your clients.
All you are doing is simply following the rules, but it’s not as straightforward as that, is it? I know how you feel... and I wish it was that easy!
So… I want to help you. I want to show you how you can keep yourself,
your clients, and your team safe… AND still have people coming through your doors. Because after all, you still have a business to run.
That’s why, in this week’s episode I want you to meet Kristina Russell, a Master Hair Colourist and Expert Educator located in Sydney. You may actually know Kristina already, as she has been on the podcast with me before!
Kristina is not only a #GirlBoss when it comes to her experience in the Salon world, but she is also well-known for her refreshing take on COVID and the vaccine guidelines. Her expertise will be essential for you as you navigate the next phase of your Salon.
Kristina has established a process that has not only seen a positive response from her clients but at the core; is keeping herself safe. You will NOT want to miss what she has to say about this topic!
I want you and your Salon to come out of this strong, so I know that hearing Kristina’s secrets about navigating this new territory will be invaluable for you.
‘Survive’ to ‘Thrive’Keep your business alive during these unpredictable times, CLICK HERE to grab all the business tools you need to go from ‘Survive’ to ‘Thrive’ during Covid.Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to check out Kristina’s Website CLICK HERE for Kristina’s Instagram CLICK HERE to join the Profitable & Successful Salon Owners | |||||||
| 24 Aug 2022 | Motherhood & Salon Ownership: Is It Possible to Master Both? | 00:39:32 | |||||
I see you…
You’re a Salon owner, but more importantly, a mother… trying to balance the juggle between spending too much time at work (away from your kids), and not having enough time to do all the things that you want to in your business.
Your Salon isn’t growing, because let’s face it, you barely have enough time in your day to touch your to-do list…, let alone work on moving the needle in your business. It feels like you’re stuck extinguishing little fires all day long!
And when you do find the space to work on these things, you feel the “mum guilt” creep up…and planning the next big thing gets replaced with the football final for your child’s team. It’s always either: “am I a good enough mother?” or “am I a good enough business owner?”, and you’re left wondering if you’ll ever be able to be successful in both.
Can you run a successful business, have the perfect family, and be the best partner, and friend… Is it even possible to master the art of having it all?
In this episode, I want to introduce Keri & Ashley, accidental best friends and hosts of Momtourage Podcast. Keri & Ashley are both mothers and successful entrepreneurs who have experienced the challenges that motherhood brings when you’re trying to chase your career dreams.
In this episode, you’ll find out motherhood hacks to keep busy salon owners (like yourself) sane as you juggle the business world and being a mum.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to follow Momtourage on Instagram CLICK HERE to listen to Momotourage Podcast CLICK HERE to read “The Vulnerability Theatre” CLICK HERE to listen to Bill Simmons Podcast | |||||||
| 22 Jun 2023 | Perfectionism Is Ego in Disguise – 3 Mistakes All Creatives Make in Business | 00:34:22 | |||||
Is this you?You started your business because you’re passionate about your craft… you want to do things well, do them your way and really channel your creativity into something that is truly your own. Only now, you’re bogged down in ‘business stuff’ - payroll, hiring, marketing - what happened to the fun stuff? So many Salon Owners I know have experienced this - and god knows I did when I opened my Salon. The problem is, as entrepreneurs we’re used to a certain creative process - but when it comes to business - it just can’t thrive on love, passion, and creativity alone. On this episode of The Salon Owners Collective Podcast, I’m joined by business coach, Laura Higgens. Based in Sydney, Laura helps creatives who are facing this very problem and today she shares the 3 main roadblocks every creative faces when they endeavour to turn their passion and craft into a profitable business. Here are three reasons why you should listen to the full episode:
Want to know the 10 Best Salon Strategies for Sales and Marketing? Click here to grab a copy of my guide I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat! RESOURCES Click here to follow Laura on Instagram Click here to listen to Laura’s Podcast, My business playbook Click here to listen to Atomic Habits by James Clear | |||||||
| 14 Dec 2022 | A Strong Culture Isn’t Built Around Desperation | 00:22:43 | |||||
Are you sometimes guilty of being a little desperate when it comes to your team?
Ok…hear me out.
It’s not easy to find team members in today’s climate, right? So you suddenly feel the need to put more focus on your existing team culture. Build a culture that is so strong no one wants to leave…
But a mistake I often see owners making every day is, instead of focusing on building a strong salon culture, they instead act out of panic and desperation when it comes to their team.
You feel the pressure from your team as you don’t want them to leave, but this ends up with you saying yes to all the things…(even the things you don’t want to…such as a pay rise they haven’t yet earned).
You feel held hostage by your team, and give in to your team members' demands so that they never leave, but this isn’t always the answer to winning team culture, and can leave you, the owner, being the one who misses out…
But this isn’t the leadership style that creates a culture where no one wants to leave! In fact, it creates the opposite, and your team members will always be looking for where the grass is greener…
There has to be something stronger, and I believe that comes from this ONE secret to building a winning team culture…
In this episode, I share a sneak peek into my Salon Mastery Coaching Program, and reveal a team leadership strategy that you can implement in the New Year so you can grow your team without sacrificing your salon, your clients, or most importantly, yourself.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO Snapshot:CLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 11 Jan 2024 | 5 Meetings that Rule Them All | 00:19:39 | |||||
We’re too busy, we all work different hours, I’m not sure what to talk about…
These are common feelings Salon Owners have when it comes to meetings. But what if I told you there were 5 different types of meetings you should be incorporating this year?
I know, 5 meetings sounds crazy! But you are not going to spend your life in meetings… if you plan them right. These 5 meetings will save you a lot of stress,
miscommunication and will even help with productivity…
This episode of the Salon Owners Collective podcast is a snippet of Larissa speaking at a Salon Owners Collective Intensive event. So, here are the 5 Meetings that Rule Them All - are you ready to start scheduling meetings?
Here are three reasons why you should listen to the full episode:
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Click here to apply for Salon Mastery Coaching now.ResourcesCLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook groupJoin Salon Mastery to have access to our Intensive Events: https://bit.ly/ApplySMRissChat with Me: https://bit.ly/ChatWithMeYT Instagram: https://bit.ly/InstagramSalonOwnersCollective Facebook: https://bit.ly/FBSalonOwnersCollective Facebook Group: https://bit.ly/YT-FacebookGroup | |||||||
| 09 Nov 2022 | 4 CEO Strategies to Stay Focused Towards Your Dream Life | 00:24:04 | |||||
Do you ever get the feeling that you haven’t quite yet reached your full potential as Salon CEO?
Things are ticking along, your Salon is growing, your team is happy, and business is “as expected,” yet you have this fire inside of you to keep going, to keep dreaming big.
Everyone has their own unique idea of what success looks like... for many owners, that could be purchasing another Salon, growing a large team, being able to take a holiday and your team thrive without you there…
So while everything is going 'fine' in your day-to-day life, there's this gnawing feeling at the back of your mind that you could, would, should be achieving more.
But what stops you from achieving that? Is it because that 'big dream' feels unattainable or is it that you don’t know the steps to get you there?
In this episode, I want to introduce Christina Flach - Celebrity Makeup Artist and CEO of Pretty Girl Makeup. Christina is the queen of discipline, a mother of five, and running two businesses, she has had to knuckle down on the ways to stay focused in the different areas of her life to reach success.
Christina will share with you her strategies on how to stay in one lane as a business owner, and how to run and manage a successful team that supports your vision and brand as much as you do, so when you have to switch hats, you know that everything else won’t fall apart.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chatResources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to follow Christina on Instagram CLICK HERE to check out Pretty Girl Makeup CLICK HERE to check out Just Go F Yourself | |||||||
| 24 Nov 2020 | How to Re-Vamp Your Salon Marketing in 2021 | 00:25:13 | |||||
Long gone are the days where perfection was the key to success on Social Media.
Given the tumultuous year we’ve all experienced together, I think it’s especially evident now, more than ever, that what people are craving on Social Media is raw, human connection. But I know that can be easier said than done! That’s why today, I’ve brought in Salon Social Media expert Britt Seva to share her knowledge. Britt and I will chat all about how you can turn your Social Media around in 2021 and really start to gain some traction. We’ll share our opinion on how you can best achieve results on Socials, as well as discuss why the glitz and glam just doesn’t work on socials.
Tune into this episode, to hear all our best advice. Here are three reasons why you should listen to the full episode:
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources:CLICK HERE to check out "The One Thing" By Gary Keller and Jay Papsan CLICK HERE to check out Britt's Website CLICK HERE to see Britt on Instagram CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to grab the FREE Christmas Game Plan
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| 16 Mar 2021 | Defying the Odds: Opening a Salon Via Zoom?! | 00:35:34 | |||||
Did you know: it is possible for a Salon business to excel in the current climate?! I get it, this may sound crazy to some. Covid-19 has affected so many businesses in this industry in so many ways, most of which have been negative. But when I tell you that I know someone who has defied all odds with her story, I'm not exaggerating! Meet Haylee Benton. Haylee is a 3x Salon Owner and ‘serial entrepreneur’ who has a mass of achievements under her belt… But what we are going to focus on today, is opening her new Salon in Palmerston North, New Zealand- while Haylee was all the way over in the UK! That’s right, she opened a Salon via zoom. Haylee will share her expert advice on how to start and run a successful salon business, including forming an excellent team culture, a plan for growth, and how to ensure things run perfectly when you aren’t actually ‘there’ in-salon.
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to check out Delivering Happiness by Tony Hseih CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 07 Feb 2024 | Does Your Team Actually Trust You? | 00:36:32 | |||||
I think I might explode…
This is a common feeling among Salon Owners when a team member keeps crossing a line - they’ve dropped the ball, keep making mistakes, and no longer have a positive influence on the team.
But, you don’t need to explode, you just need to build trust with your team so that they feel comfortable communicating with you…
Today’s episode is Does Your Team Actually Trust You? with Joel Bouzaid.
Here are three reasons why you should listen to the full episode:
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now.ResourcesCLICK HERE Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Joel Joel’s Instagram: https://www.instagram.com/joelbouzaid/ | |||||||
| 21 Sep 2021 | Stress-Free Guide to Managing Clients after Lockdown Re-Opening | 00:11:09 | |||||
I have a question for you: If you have recently reopened, after being closed because of covid… Are you feeling just a tad overwhelmed? This is something I’ve been noticing a LOT lately with salon owners i’ve been chatting to… I get it. Post-covid, reopening cray-cray is REAL. Working long hours, trying to communicate effectively with both your team and clients... Now, don't get me wrong, we should of course feel super lucky that we can re-open in the first place. And we do. But that doesn't mean it's any less overwhelming! I'm sure by now you have 100s of clients queuing for the earliest available appointment as you return to the salon. Trying to chop and change the appointment book, squeeze everyone in, prioritise, reschedule, reorganise... it's enough to drive any salon owner to the edge of insanity! But did you know: there are three ways you can reintegrate your clients to keep your own sanity (and that of your team)... and not lose or disappoint any clients along the way. In this episode, I’ll talk you through the three ways to choose from, to manage your appointment book and the peak you are having right now... plus to avoid the troughs that may creep up after the crazy-busy period is over.
Re-Scheduling ScriptsCLICK HERE to get your hands on it
Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
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| 15 Mar 2023 | The 5 Warning Signs That Your Employee is Leaving… | 00:23:03 | |||||
When you have a team member resign, you’re often left blindsided, wondering how you didn’t see it coming…
You may feel totally overwhelmed, asking yourself a million questions and trying to figure out what went wrong. Was it your fault?
You have this dream of building an amazing team of ROCKSTARS, who believe in your Salon’s Mission and are on the journey with you. …all working towards the same collective goal.
And this prospect is exciting because, for the longest time, you dreamt of being the one calling the shots! So finally, it’s your turn to lead and inspire a team of humans to reach their dreams too!
But this isn’t always as easy as it seems, right?
Because then someone leaves, and you’re left having to pick up the pieces and go through the hiring process again, which can be totally exhausting and frustrating…
You just wish you had a system in place so that when someone does resign, you’re not left scrambling to fill the hole in your business, and potentially hiring the wrong fit.
In this episode, I want to share with you the 5 warning signs that your team members are going to leave. As well as how to prepare yourself and your business for the inevitable, so you can hire the right people to work for you, and avoid having a ball and chain around your ankles to your business.
Here are three reasons why you should listen to the full episode:
4-Simple Steps to Create a Salon Business PlanCLICK HERE to save your spot for the masterclass eventLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 03 Mar 2021 | 3 Critical Keys to Growing a Rockstar Team | 00:25:36 | |||||
Some Salon Owners that I see, are actually starting to think “I don't want to grow”. Maybe there's an inability to find great staff and to fill empty chairs...and this is a real problem for growth. Don’t get me wrong, there are some smart, savvy business owners whose businesses are growing rapidly. But there's still this fear around getting ‘too big’ and not being able to sustain growth. And I think that fear and frustration comes from worry. “What if my team leave and decide to rent a chair somewhere else” “What if one of my team leaves and decides to work from home… and they start to steal my other team members.!” This is a real fear, especially in this changing environment, as a new generation of people come through… who want to work the way that they want to work and don't want to work within boundaries. So I want to talk about the three critical things that you need to establish inside of your business, in order for you to be able to grow the business of your dreams.
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 08 Feb 2021 | How to Master Your Inner Salon CEO – Part 1 | 00:39:44 | |||||
If you want to move toward your goals, and gain more freedom and more profit in your business, then these are the 5 critical things you need to know. 2021 is the year to Master your Inner CEO and ultimately master the art of Salon Success so you can have a break though year… not just this year but every year. And it's not success if it's at the cost of your sanity and time with your family. Life is too short to live overworked, underpaid, stressed and overwhelmed. So it’s clear to me that the first thing to master, if you want to have any hope of making a change and growing your business, is to master yourself… So let’s begin… Join me in part 1 of my 2-part Podcast miniseries- all about Mastering Your Inner Salon CEO.
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources: CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 14 Dec 2020 | What You Could Be Doing Wrong When Looking For Staff | 00:36:09 | |||||
Throughout my 36+ years working in the hair and beauty industry, there is 1 challenge so large that it is still affecting Salon Owners to this day. Can you guess what it is? I’m sure you probably guessed it… It’s an issue so prominent and internationally widespread, and something I help Salon Owners with almost daily. That challenge is, finding staff. In this industry, if you really think about it, we actually sell time with humans. And those humans need to be experts!
But what are we meant to do when it feels like no one is even interested in joining our team, right?!
Right. But luckily, there is actually something you can do about it. Something big, that will change your whole approach to the recruitment process. In this episode, my guest Eloise Manning will share what that thing is, plus an abundance of other advice around finding & hiring new team members. Be sure to tune in… you won’t want to miss this one.
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to grab Your Momentum Focuser to #LevelUp in 2021 CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 07 May 2023 | Promotional Packages to Fill Your Salon’s White Space | 00:21:37 | |||||
You want your Salon humming all year round, and your team hitting their targets (get them working productively!), right?
The fewer quiet periods, the better for your Salon’s sales…
and we all know the saying “busy is better than bored”.
But a lot of Salon Owners have no idea how to fill this white space. How can you easily fill the gaps that your team have…?
In this episode, we are going to dive into two types of ‘client offers’ that are proven to fill up White-Space & book out your team during quiet times OR dips in appointments to continue to grow sales, without discounting
Client promotional offers and packages are the answer.
This episode is a actually Mini-Workshop from our Salon Mastery Coaching Program.
Myself & Braeley, our Marketing Coach share real-life examples of Salon offers and break down the reason these types of promotions work!
I can’t wait to bring you into the world of easy-white-space-filling offers! It’s a game-changer for Salon growth….
Here are three reasons why you should listen to the full episode:
Salon Business PlanCLICK HERE to grab a copy of our Business PlanLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 11 May 2021 | The Secret Ingredients to Running A Successful Salon | 00:20:56 | |||||
The vision of running your own Salon is exciting … to begin with. You get to be the leader and do things your way instead of coming under someone else's authority. Sounds like the dream, right? But as you know, the reality of this has its challenges. It’s all good and well having a vision but actually making it happen takes skill and steps to get there. Being a salon owner requires a whole new level of expertise… from managing a team, to increasing profit, not to mention being a marketer, salesperson, cleaning lady, counsellor... OMG, it can be overwhelming. Luckily, there are certain things you can do to not only claim this role with confidence, but to actually see your salon grow at the same time. That’s why today I’m chatting with beauty salon owner, Sophie Anquetil, to seek her insights on what it takes from you to make your salon successful while juggling ‘all the things’. Having owned her salon for 12 years and working closely with me through my Salon Mastery Coaching Program, she has learned many valuable tips along the way. Inner CEO Snapshot CLICK HERE to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to check out Joel Bouzaid’s website CLICK HERE to check out Sophie’s Salon Spoil Yourself Spa CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 08 Feb 2021 | How to Master Your Inner Salon CEO- Part 2 | 00:44:08 | |||||
Are you ready to step up into becoming a real CEO of your business? Maybe you’ve had a year of feeling stuck, or like nothing that you try is really working. We’re into a new year now, and you’re tired of feeling overwhelmed with all the things. But what if you could make 2021 a breakthrough year… rather than just having another year of 'average'? Something needs to change! It’s time to start doing less, achieving more and moving faster. The magic is in the doing… so it’s time to get started. Join me in the final part of my 2-part Podcast miniseries- all about Mastering Your Inner Salon CEO
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 15 Jun 2024 | How She Grew Her Salon to $1 Million | 00:29:10 | |||||
My Salon just won’t grow…
Have you ever felt stuck in your Salon’s growth? You feel like you’re doing all the right things… you’re hiring rockstar stylists and therapists, you’re posting on social media, you’re hitting KPIs… but the needle just won’t move? So you begin to feel lost and not sure what to do next because you’re doing everything ‘right’, it’s just not working!
A Salon Owner recently said to me “Larissa, I thought I knew how to grow my business but since covid… I’ve been stuck at $500k! How do I grow?”. But, it’s important to remember that what got you her, won’t get you to where you want to be!
It’s time to go back to basics and get some reps in! Sometimes, a little more practice in nailing the basics is what you need to push you and your Salon on the right path to becoming a $1 Million+ Salon.
In today’s episode of the Salon Owners Collective Podcast, I’m chatting with Salon Mastery The Boardroom Coach, Joel, about what it takes to grow your Salon to $1 Million.
Here is How She Grew Her Salon to $1 Million.
Here is why you should listen to the full episode:
This episode of the Salon Owners Collective Podcast is sponsored by Shortcuts, your leading Salon Software provider. Click the link below to learn Shortcuts 3 Magic Numbers to boost your revenue! Tell Me How to boost my revenue now! Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. Connect with Joel Joel’s Instagram: https://www.instagram.com/joelbouzaid/ | |||||||
| 13 Jul 2024 | Fast Hack to Re-Energise Your Salon’s Growth | 00:18:49 | |||||
“Being in business just feels heavy… I’m ready to give up” I’ve noticed more and more owners are having these feelings of giving up and just selling their Salon… are you? You're coming to the Salon feeling really flat looking for your team and clients to uplift you and make you smile, but instead they’re feeling the same way too! But the thing is your Salon will never grow if YOU don’t energise your team and clients… Salon Mastery The Boardroom coach, Joel and I have a fast hack that we want to share with you that will help set your Salon back on to the path of growth and success! It’s time to re-energise your Salon. Here is Fast Hack to Re-Energise Your Salon’s Growth Here is why you should listen to the full episode:
Salon Mastery Achieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success. Apply Now to Salon Mastery Coaching now. ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. | |||||||
| 10 Dec 2020 | A Year in Review: Lessons Learned in 2020 | 00:43:56 | |||||
Let’s take a moment to reflect. As we step into 2021, a new year filled with new possibilities... we first must look back on the year that’s passed, in order to look forward into 2021. To make the best of 2021 you must become someone different than you've been in 2020. If you do the same as you did last year, nothing will change- everything will stay the same. Lunacy is doing the same as you’ve done before, and expecting a different result. Let’s work toward bringing out your best & becoming a real salon CEO in 2021, instead of just having another year of ‘average’! I want to dive into some big lessons from 2020… look back on the year that’s gone so that we can have a clear head moving into 2021. Then we can truly focus on Mastering your inner Salon CEO for the year ahead.
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to grab Your Momentum Focuser to #LevelUp in 2021 CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 03 Aug 2021 | My Secret to Getting Your Team to Rebook | 00:25:00 | |||||
I’m sure many Salon Owners have wondered if there is an easy way to ensure clients ALWAYS come back to their Salon.
Well, secrets out… THERE IS! Now I know from experience that it can be super frustrating when the importance of rebookings is stressed to your team, yet they fail to do so. It feels like client relationships are formed, efforts are made, and all for what? As a salon owner, we are hoping it's so the client returns!
So, I want to help remove this frustration by exposing my most effective client retention strategies that any salon can implement both before and after a service, to ensure the client always returns.
I believe these strategies will not only help future-proof your salon but will also create stronger relationships with your clients.
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources:
CLICK HERE to grab a copy of my retention resource (it will open via messenger) CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 06 Oct 2022 | Why a Good Team Member Stops Performing | 00:16:19 | |||||
Is this you?
Your current team doesn’t want to work Saturdays or late nights, and they aren’t hitting their targets, yet come to you asking for a pay rise… OMG are they serious?!
And when you try to hire someone new, it’s crickets! It seems like nobody wants to work these days…is this familiar?
So to make up for it, you have to pull the weight for your team… you’re putting in all the hours, saying yes to all the clients…you have a large team, and yet, your Salon still isn’t growing…
It always feels like 2 steps forward, 3 steps back. You’re going round and round an ongoing loop with your team and your business hitting a plateau, and you feel like this is never going to end.
You find yourself asking, what is all of this for? You’re the highest earner, the one who is left mopping the floors at the end of the day…
But this isn’t what you imagined Salon Ownership being, right? No! This isn’t what Salon Ownership should look like… and believe me, I’ve been on that side of running a business, and it’s exhausting and you are left feeling unfulfilled and burned out.
I want to share with you one of my favourite team management strategies, which I taught my owners within our Salon Mastery Program during my 2-day Intensive. It’s all about the 3 step secret in how to get your team to want to work Saturdays and late nights!
It’s time for you to ditch this way of working, and move into your role of Salon CEO, and to do this you need a growing team that is bringing in amazing clients and revenue for your Salon.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO Snapshot CLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 21 Jan 2022 | How to Become the CEO of Your Salon in 2022 (Part 3) | 00:39:19 | |||||
Do you ever look at someone that is successful, someone that is winning at life, and want your life to be the same?
We’ve all been there. It’s part of being a human. But I also believe it’s part of our biggest downfall to success and growth.
Why? Because everyone’s story is different and everyone’s journey to success is different. Whether it is the salon down the road, or a Salon you follow on social media, everyone has gone on their own journey to get to where they are.
When I owned my own Salon, I would always admire other Salon owners and compare what their business looked like on the outside to my own. They looked like they had a perfect team, great clients, and even better, a perfect work/life balance.
I want to help you on your journey. I want to share my experience with you, not so that you can compare your journey to mine, but so you learn real-life strategies that actually work and that helped me grow my million-dollar Salon. These are things you can implement in your Salon, so you can become the successful Salon owner you have always dreamed of.
This episode is the third (and final) part of my Level Up series that walks you through my Salon Annual Planner. This episode will look at all areas of your business, your income, hours, mindset, EVERYTHING that influences your role as Salon CEO.
What are you waiting for? Let’s create a roadmap for success right now.
Download your own copy of my Salon Annual Planner below and press play.
Here are three reasons why you should listen to the full episode:
Level Up 2022To access the full Level Up guide, CLICK hereApply to Work With Me in 2022Come and work with me this year by joining my Salon Mastery Program. In the Program, we guide Salon Owners like yourself fully Master their role as 'Salon CEO' and Grow a Rockstar Team, leading that Team to Smash Sales Targets, earn Powerful Profits and Attract & Retain Dream Clients. Apply now and we'll see if we're a match to work together.Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 27 Oct 2020 | The 3 Keys to Running a Successful Business | 00:31:40 | |||||
Being a Salon Owner can be an emotional rollercoaster. Trust me, I get it...
Over my 20 years owning a Salon and growing a team of up to 30… there were a lot of ups & downs, team dramas, personal dramas, babies, weddings… and all the rest! The emotional rollercoaster that you experience when working in an industry that revolves around ‘humans’ is REAL… and it can feel crazy at times!
But one of the most important lessons that I learned as a Salon owner- and that i’m still practicing in my business today- is leaving the emotions out of it when it comes to making business decisions. That’s why in this episode, I’m bringing in special guest Greta Veint. Greta works with me at the Salon Owners Collective as a business coach to Salon Owners like yourself… and her expertise is running a business like a #pro. One key aspect of that? ...Data-driven decision making. Join us in this ep as we divulge into this… plus the 3 BIG things all Salon Owners need to be doing in order to run a successful business.
Here are three reasons why you should listen to the full episode:
Let's chat...I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to grab the FREE Christmas Game Plan
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| 27 Apr 2021 | Breaking the Stigma Around Home Hair Colour… | 00:25:03 | |||||
I’m kind of scared to say this, because I know it’s something that makes a lot of Salon Owner’s eyes roll… That’s right, today we’re talking about home hair colour. And I know you might be thinking, “But Larissa, you used to be a hairdresser, why are you talking about home hair colour!?” OK, let me explain… The stigma around home hair colour is something that’s circulated our industry for years… like, I get it. Why do your hair at home when you can come in and be pampered in my amazing salon… right?!
Right. But did you know that only 20% of people actually go to Salons? There’s a reason why supermarket haircare brands are so successful… and so I think it’s time we tapped into this market a little more, and started breaking the stigma around home hair colour. Why miss out on that 80% of clients when there’s a way home hair colour can be done WELL… with a proper consultation from a qualified hairdresser and everything. That’s why today I’m chatting to Karen Anne from Della Ricca Hair Colour. Della Ricca Hair Colour is an at home colour company done RIGHT. This is sure to change your opinion on this topic, I just know it…
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:https://www.dellariccahaircolor.com CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 23 Nov 2023 | The Secret to Increased Engagement, Efficiency and Exceptional Service in Your Salon | 00:31:50 | |||||
Everyone’s talking about Employee Experience - but what does it actually mean?
Not too long ago, employee experience was a little-known concept - but post-pandemic, it has blown up as companies are discovering the untapped value and potential of exceptional employee experience design.
Basically, employee experience refers to the experience that your team members have working for you - what they like about working for you - and what they don’t like or would like to see changed or improved.
And the reason it's so important is that a great employee experience can improve recruitment, retention, engagement, and even customer service in your Salon.
So, today on The Salon Owners Collective Podcast, Larissa is joined by expert HR consulting company Human Kind - who reveals the 7 principles of Employee Experience and how an exceptional employee experience design can bring value to your Salon.
Here are three reasons why you should listen to the full episode:
12 Steps to a Stress-Free ChristmasWe know how busy the lead-up to Christmas is for Salon Owners - ordering stock, booking clients, and creating a great employee experience, which is why we’ve put together 12 steps to a stress-free Christmas! Keen to get your hands on it? Simply sign up for our 12 steps to a stress-free Christmas series via our Free Profitable and Successful Salon Owners Facebook group - https://bit.ly/StressFree_Xmas | |||||||
| 03 Jul 2022 | The Salon Lifestyle Effect: “No Saturdays, No Late Nights Say What?!” | 00:41:36 | |||||
The Hair & Beauty Industry has had an undeniably huge shake up!
Salons that were once thriving and growing are having to adjust considerably to suit the new industry climate… the ‘lifestyle effect’ is at large and nobody wants to work late nights or Saturdays.
Your team is more demanding than ever and you’re worried that if you don’t meet their demands, they’ll leave. But then if you do give in, you’ll end up back on the floor 50+ hours a week… and you’ll be left feeling resentful!
Sure, they can have the lifestyle they want, but does yours have to suffer?! It’s a total double-edged sword!
This is why I want to introduce to you, my two friends, James Carlisle & Lynden James, owners of Vivo Hair & Skin Clinic.
If there is anyone who is making it work against all odds…and for the most part completely unscathed, it’s these two.
With over 90 salons nationwide, they have their finger on the pulse and are implementing the big-rock strategies Salon Owners need to tackle this new ‘norm’ in our industry.
Even post-pandemic & pre-recession James & Lynden are reaching success, on a mission to reach 100 Salon’s by the end of the year.
Let’s hear what the boys from Vivo have to say about the industry and team in particular…
Here are three reasons why you should listen to the full episode:
Rockstar Team Guide:CLICK HERE to get a copyLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to check out Vivo’s website CLICK HERE to listen to Life Force by Tony Robbins CLICK HERE to listen to Why Motivating People Don’t Work by Susan Fowler | |||||||
| 10 Feb 2022 | “Is It My Fault My Team is Leaving?” | 00:33:31 | |||||
Have you recently gone through a breakup?–and no, I’m not talking about a romantic breakup, I’m talking about a TEAM breakup!
I actually think a team breakup can be ten times more painful than an actual breakup...AND it’s even worse when they start dating the Salon down the road.
You’re left feeling confused, stressed, and yet again having to solve the problem of why your team isn’t sticking around. Not only that, but you have to spend the time that you were GOING to spend working on growing your business, finding someone to fill the role.
It’s a vicious cycle, and unfortunately one I see all too often.
In our industry, this seems to be the most common, neverending problem all Salon Owners face, so you aren’t alone! Why aren’t my team sticking around? Why have I spent so much time training them, only for them to leave 6 months later? Am I not paying them enough?
BUT, what if we shifted our way of thinking?
In this episode of the Podcast, I want you to meet Sheryl Lee-Woodhouse. I have known Sheryl for years and with her extensive background in relationship management and Salon recruitment, you know she is going to give incredible knowledge on what you could be missing when it comes to your team.
So, listen to the episode to hear her take on what is happening in the industry and what needs to change.
Here are three reasons why you should listen to the full episode:
Attract and Retain Your Dream Salon TeamGet the Rockstar Team Guide, just CLICK HERELet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to follow Sheryl on Instagram CLICK HERE to check out Sheryl's Business "National Salon & Spa Recruitment" CLICK HERE to check out Mark Bouris's book "Yellow Brick Road to Your Financial Security" | |||||||
| 23 Jun 2021 | 2 Hacks to Leading a Growing Team | 00:39:41 | |||||
Growing your Salon: it's challenging. Can you relate?
Things are forever evolving in Salons; Owners have to constantly adapt systems and processes. Just like any evolution, things start to break. Perhaps what worked before, no longer will. Adapting is not always easy, but it does teach us fundamental lessons in return. Lessons, which I believe, are key to any successful Salon growth. If you're anything like I was, you never feel like your Salon is 'complete', always striving for improvement - and that’s great! Improving, however, means things can’t stay the same. There have to be constant shifts from ‘norm’ to ‘new’.
Here at Salon Owners Collective, we could not relate more to this. That’s why I’ve decided to bring in one of my very own - team leader and operations manager, Suzy.
Having been with us for over 3 years now, she’s witnessed and learned so many valuable lessons while helping grow the business to where it is today.
She’s chosen to share her two biggest lessons around team management which I know any Salon Owner will find helpful.
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources: CLICK HERE to access our Rockstar Team Guide! CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group
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| 01 Jun 2022 | Banish Bad Behaviour & Team Drama in 3 Simple Steps | 00:17:44 | |||||
Have you ever had a BAD APPLE on your Salon team? That one person in your Salon or Spa's team who just can't seem to get it right...
And it starts to affect the rest of the team.
This person’s behaviour starts eating away at you, and you find yourself thinking about it all the time. Like in the middle of the night. It’s CONSTANTLY worrying you.
Chances are - if you have someone in mind right now... they're the bad apple.
I know how tricky it is when this situation arises. Drama stirs within the team, and any attempt to fix the situation often just makes things worse…
It starts to feel like it’s out of your control. Can you effectively manage this person’s performance without seeming mean or confrontational? Can you give them another chance without the rest of your team resenting you?
The answer is YES, you can.
And I know this to be true… because I have done it! When I had my Salon, I grew my team up to 30 women. It’s only natural for people’s performance to waiver now and again, and for a bad apple to pop its head up.
What you need, as the leader, is a simple and effective way to manage this, any time it pops up (as believe me, it will!)
In this episode, discover my super easy 3 step formula for managing the ‘bad apple’ in your team so that you can have the amazing team culture you’ve always wanted without constantly worrying about next week’s dramas
It's a lot easier than you think!
Let’s dive into the episode, to hear all about my game-changing “Bad Apple” Fixing Formula…I know you will love it.
Here are three reasons why you should listen to the full episode:
3 Times & You’re Out StrategyCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 30 Nov 2022 | Revealed: The Greatest Challenge of a Salon CEO | 00:31:35 | |||||
I often compare Salon ownership to an ongoing game of Tetris.
You’re always trying to move the pieces around: your team, your sales, and your clients, to make them fit perfectly together and win the game of mastering a successful business.
The challenge of this is that the pieces are always moving and are unpredictable (humans!!) and while the more experience you have in running a Salon, the more ‘in control’ things feel, there is still lots of uncertainty, you often wonder what will happen next…what move will you have to make….
It’s not often I get to introduce a guest on my podcast for the 5th time…but Stevie is an exception! I am so excited to have Stevie English back on my podcast to share his secret to building an incredible team culture, a growing clientele, and most importantly the secret to looking after YOU as the CEO so you feel in control of your business even when shit hits the fan!
Stevie with 15 years of industry knowledge, chats on how to keep your team happy and your business thriving without having to sacrifice your life & freedom. Stevie is a master of Salon Ownership, so I know you’ll love everything he has to say….
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to listen to Diary of a CEO CLICK HERE to check out Stevie’s Salon | |||||||
| 10 Aug 2024 | Empowerment Over Entitlement: Standing Firm Against Your Teams Demands | 00:26:13 | |||||
What would you do if your team was offered a pay rise at another Salon?
During a time where it feels like everyone is leaving to go solo… retaining your team is crucial. But not all Salon Owners post a job ad that says ‘We’re Hiring’. Instead, they choose to directly contact stylists and therapists to offer them a job!
Do you let your team go? Try to convince them to stay? Or offer them a pay rise even if you can’t afford it?
I have a different idea… there is a way to hold onto your team without giving them a pay rise before you’re ready!
Salon Mastery Boardroom Coach, Joel and I are breaking down a situation that recently happened to one of our Salon Mastery Owners! We’ll be sharing what to do when your team says they’re been offered a job at another Salon.
Here is Empowerment Over Entitlement: Standing Firm Against Your Teams Demands
Here is why you should listen to the full episode:
Salon MasteryAchieve Salon Growth without being overwhelmed or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. Together, we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward success.Apply Now to Salon Mastery Coaching now.ResourcesCLICK HERE Join over 6,000 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. | |||||||
| 24 Aug 2023 | 10 Secrets to a Stress-free Life | 00:17:50 | |||||
The next thing to go wrong, is going to send me over the edge. Do you feel like this sometimes? Well, you’re not alone - I’ve been there - and actually, every Salon owner I know has been there too. Because we’re not just Salon Owners, businesswomen, and ceative entrepreneurs - are we? We’re mothers, daughters, wives, friends - taxis, nurses, cleaning ladies, therapists - the list doesn’t end. But If there's something I love most about the industry I work in it’s this. Women helping women. So that's why I’ve rallied some of the smartest and most inspirational women I know - my friends, colleagues and fellow salon owners to bring you 10 secrets to living stress-free life. Because there’s no gatekeeping life hacks around here - i want you to be successful, I want you to master your inner CEO, and I want you to be STRESS-FREE. Here are three reasons why you should listen to the full episode:
AND SO MUCH MORE | |||||||
| 19 Oct 2022 | Mastering the Next Generation of Hair Stylists | 00:46:10 | |||||
The Hair & Beauty industry is forever evolving.
Between a new generation of stylists and lifestyle changes, social media taking over our lives & clients demanding more from a client experience, Salon Owners are left wondering what’s next.
It can feel like you’re a soldier going into battle, putting out fire after fire with your team,
Then when you get home from the salon, instead of switching off, you have to spend your limited spare time looking for new team members, creating short, entertaining videos to keep your brand relevant, and brainstorming ways to provide a seamless client experience,
It’s no wonder that Salon Owners end up burned out and overwhelmed! It’s a battlefield out there. How can you navigate your ever-changing team, clientele, and social media landscape?
If there is anyone who knows how to tackle and navigate this generation of stylists and clients, it’s Eric Taylor. With over 18 years in the industry, Eric is the Founder and CEO of Salon Republic, and sits on the industry board in California.
Today, Eric is going to share with you his entrepreneurial secret to running a profitable Salon business, and managing the highs and lows of the industry, especially when it comes to your team.
Let’s dive into the episode and hear what Eric has to say…
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to follow Eric on Instagram CLICK HERE to check out The Hair Game Podcast CLICK HERE to check out Salon Republic | |||||||
| 19 Oct 2023 | 3 Signs Your Salon Culture Needs a Reboot (And What To Do About It) | 00:42:54 | |||||
A business owners - and leaders of a tribe its so important to be able to recognise the signs of a broken or deteriorating team culture in your Salon. Culture, whether intentionally designed or allowed to manifest organically plays a vital role in the success of your business. And there are some telling signs that are often missed by Salon Owners, of a culture that needs attention. And failure to recognise these things as symptoms of a larger problem will cause the problem to worsen over time. I don’t want that for you. Thats why today on the Salon Owners Collective Podcast I’m going to reveal the 3 signs that your Salon culture needs attention - and what to do about it. Here are three reasons why you should listen to the full episode:
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat! Salon Mastery Achieve Salon Growth without overwhelm or overworking - it is possible! Salon Mastery is a coaching program that provides you with the tools & support you need to build a profitable & successful Salon. No more winging it! Together we’ll build a 9-part business strategy for your salon with your own dedicated success coach to lead you toward Success. The Salon Mastery HUB delivers Strategies, Done-For-You, Masterclasses, workshops & more. Live Salon-Growth Workshops with Industry Experts & Coaches Access to a close-knit community of Salon Owners so you never feel alone Click here to apply for Salon Mastery Coaching now. Resources:Join over 5,500 industry experts and Salon Owners in my Profitable & Successful Salon Owners Facebook group. - Inside, you’ll get access to exclusive strategies and done-for-you templates that I don’t share anywhere else. And you can ask me and all of the other Salon Mastery Success Coaches your burning salon business question! Plus, you’ll gain an amazing community of supportive and like-minded salon owners who really understand you, and want you to succeed as much as I do | |||||||
| 28 Sep 2022 | Can’t Trust Your Salon Manager? | 00:29:08 | |||||
Is your Salon Manager really helping the business move forward, or are they instead hindering the future success of the Salon?
As the Salon Owner, you already have too many tabs open.
You’re thinking about a million different things and you have a to-do list that is never-ending. Your role is to lead your business and ensure that it continues to grow, which is why you need a right-hand man, or what we, in this industry, call a Salon Manager.
When hiring a salon manager, the goal is to find someone to manage the hustle of daily operations in the Salon, and help carry the weight of leading the team, so that you can step away from working IN the business, and instead work more ON the business.
But this isn’t always as picture-perfect as it seems…can you relate?
Whilst you’d hoped that hiring a Salon Manager was going to be the answer to all your problems, it’s actually ended up being an even bigger headache…
The jobs aren’t getting done, you’re doing more than ever, and you can’t actually trust them to look after the Salon when you aren’t there.
So what is going to give?
I want to introduce Greta Veint, one of our Salon Mastery Success Coaches here at Salon Owners Collective. After leading 17 Salons as a Salon Manager, (and being a total Rockstar working for me during my Salon days), Greta knows what it takes to harness an effective management role within a successful salon, and build a productive working relationship between the Salon CEO & Manager.
She is the powerhouse behind our Motivating Managers program within Salon Mastery and has all the tips and tricks to help you go from frustration with your management team, to motivate managers to be confident and successful in their role... so that you can step away and the salon can continue to flourish.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources: CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 18 May 2022 | Can Your Salon Survive Without You? | 00:32:53 | |||||
Are you tired of being at the centre of your Salon?
You feel like the moment you step outside the salon doors, everything starts to fall apart. You have people ringing you, texting you, emailing you… what’s next, a messenger pigeon?! (It wouldn’t be a total stretch, right? 🤣)
As a result, the salon is on your mind 24/7… even when you’re not actually there! You want your team to be autonomous and self-sufficient… but you find that if you don’t do things yourself, they just aren’t done quite right… it’s a vicious cycle!
Luckily, you aren’t alone. As Salon Owners, we tend to be involved in every aspect of our salons, so when we try and step away from working in the business, we get trapped! How can the Salon survive a day without you doing all the thing?!
Not only this, but it can feel super lonely as a Salon Owner. You feel alone in your decisions, and the weight of the Salon rests on your shoulders… it’s a lot of pressure! This can become exhausting, and not sustainable in the long run. Something needs to change, right?
I want to introduce you to Shanalie Wijesinghe. Shanalie is the head of education at Boulevard, a business management platform that is designed to drive sales, automate workflows, and convert customers from visitors into valuable, long-term clients.
Shanalie is an industry expert when it comes to both working in the Salon and on the Salon and knows how hard it can be to separate the “me” from the role of CEO.
In this episode, you will discover how to separate the emotion from the important decisions in your Salon, in order to have a successful and thriving business.
So, if you’ve been feeling like your Salon may crumble without you being there 24/7, then let’s dive into this episode and hear what the lovely Shanalie has to say…
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group18 Feb 2022 | How to Attract Your Dream Team to Work For You | 00:31:39 | | ||||
Do you worry that at any given moment, your team may leave and you will struggle to replace them?
Like, every time you try to find a new team member or put out an ad, it never seems to work. It feels like no one wants to work for you!
You worry that you will never find any new team members, and since it feels like everyone is looking right now… your chances decrease even more! You feel like everyone else has all the team, and there is none left for you!
It has you constantly on tenterhooks; like you are being held hostage in your own Salon. ... and it’s frustrating because you feel like it’s out of your hands.
Somebody leaves and you have no one to move the clients to, so you get stuck doing them and going back on the floor.
You feel like you are in a constant revolving door, with every 2 steps forward comes 2 steps back.
Well did you know, you could actually be making some crucial mistakes when it comes to hiring.. mistakes I see SO many Salons making.
So, grab your copy below, press play, and let’s dive into the episode…
Here are three reasons why you should listen to the full episode:
“5 Mistakes You’re Making When Hiring”Learn how to attract the right people to work for you in your Salon, by avoiding these 5 mistakes when hiring. CLICK HERE to get your own checklist (it'll take you to messenger!).Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to watch the replay of my LIVE event “5 Mistakes When Hiring” | |||||||
| 08 Jun 2022 | How to Break Through Self-Doubt as Salon CEO | 00:32:56 | |||||
Have you ever had a defining moment in your Salon career where you knew you wanted to achieve more?
This may look like opening a Salon in a second location? Or taking on an educator or trainer role with a product company…
Whatever it may be, taking the next step in your journey isn’t always as easy as it sounds, right?
When presented with a new opportunity, you may feel hesitant about change, alone, and totally out of your depth to take the next step (hello, imposter syndrome!).
The fear starts to take over, and you start to question yourself, “Am I good enough for this?” “Can I even achieve this?”(I still have this exact conversation with myself all. the. time!).
Fear is something that can be self-sabotaging for CEOs, and you'd be surprised how often our beliefs limit our potential. In this episode, I want to shift your mindset around fear and entrepreneurship, to show you that it is totally normal to not have your sh*t together at all times, and to give you some strategies to harness this type of fear for good.
This is why I want to introduce you to the inspiring, Lindsey Schwartz.
Lindsey is the founder of Powerhouse Women Co - a community built all-around helping kickass business women succeed and go through entrepreneurship together (which is totally up my alley!).
Lindsey is an inspiration to all female business owners and I know you will love what she has to share about the most common limiting beliefs when it comes to pursuing our big ideas, and how to overcome them.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to check out “The Big Leap” CLICK HERE06 Jan 2022 | Do You Have What It Takes to Be a Million-Dollar Salon Owner? | 00:49:25 | | ||||
You want to be a successful Salon Owner, right? Maybe even a million-dollar Salon Owner?
To live a lifestyle where you choose the hours you work, but earn enough to enjoy a life outside of the Salon, so you can spend more time with your family and doing other things you love?
It’s the dream….however, it’s not going to happen just like that! If it was that easy, everyone would already be there.
To get to this point in your career, it comes down to being committed and dedicated.
You have to build a business of clients that are loyal to your brand and will follow you and your team. You can’t grow a successful Salon without a team, so it’s crucial you gain respect in the industry from your peers and future team members.
It requires you to think beyond the chair. I don't know about you, but when I became a business owner, I wasn't fully prepared for all the roles I'd have to take on! Like, you have to be good at more than just cutting hair, right?! You have to create a culture that people are inspired by, with a vision that is unique.
If you want to get there, I believe with the right tools and advice, anyone can… and I want to show you how.
I am so excited about this episode. Antony Whittaker has been in the industry for decades, and his journey is almost parallel to mine, which is why I find Antony so inspiring and relatable. After being globally recognised for his work in the Salon, Antony began inspiring others on how to be successful business owners and not just hairdressers.
His knowledge and experience will be extremely valuable for you as we move into a new year, hopeful of achieving those dreams you have always wanted...
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itApply Now:Come and work with me in 2022 by joining my Salon Mastery Program. In the Program, we guide Salon Owners like yourself fully Master their role as 'Salon CEO' and Grow a Rockstar Team, leading that Team to Smash Sales Targets, earn Powerful Profits and Attract & Retain Dream Clients. Apply now and we'll see if we're a match to work together.Resources:CLICK HERE to follow Antony on Instagram CLICK HERE to check out Antony’s business “Grow My Salon Business” CLICK HERE to check out Antony’s book... | |||||||
| 14 Sep 2022 | Work Less & Make More – Becoming a “Smart” Salon CEO | 00:44:53 | |||||
Have you ever felt like: You’re working yourself to the bone: You’re busier than ever with clients, plus managing an ever-evolving team...
You’re hardly present with your family as work has taken over your brain space… but what makes it worse is you’re not growing.
But still, you end up saying YES all the time:
Or maybe you’re guilty of having shiny object syndrome…. Are you nodding your head right now? I know I’ve been guilty of this too… But this is a HUGE mistake. Because in reality, these are often the things that will halt forward momentum in our business. As a result, you take 2 steps forward, 2 back. Your business is at a constant plateau, and you get super frustrated because you’re BUSY doing ALL the things- so you start to wonder-- ‘why am I not growing?’ You get overwhelmed and burnt out… which leads to halting progress even more. Agh! It’s a vicious cycle. In this episode, I will take you through my secret formula to increasing sales by working less (for smart salon CEOs). If you’re overworking 30+ hours on the Salon floor, and want to create what I like to call ‘CEO discipline’, and have the time to move the needle in your business, then keep listening… Plus don’t forget to grab yourself a copy of the “4 Steps to Becoming a Smart Salon CEO” strategy. Here are three reasons why you should listen to the full episode:
4 Steps to Becoming a Smart Salon CEOCLICK HERE to get a copy (I’ll send it to you in messenger)Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 23 Mar 2021 | What To Do When Team Members Leave- 3 Step Plan | 00:17:38 | |||||
When team members leave you, it can feel like you’ve been betrayed… Like… “How dare they?!”... right? I totally understand that feeling of rejection when one of your team leaves, especially when they move to another Salon down the road!
We all want our staff members to be as invested in our Salon Business as we are… and we can easily forget that sometimes this just isn’t the reality. Should we expect our team to be as invested in us? I have a few opinions on this… plus an action plan that i’ve put together all around what to do when a team member leaves. We must stand up and take action - get what’s ours, make ends meet, grow our business and get on with life… There are 3 things we need to do and have in place for us to be ready to take swift action that makes the best of a tricky situation. That gets you results but not at the cost of your reputation, your sanity and your security in business. Tune in now to hear the 3 steps... Inner CEO Snapshot CLICK HERE to get your hands on it Let's chat... I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat! Resources:CLICK HERE to check out Delivering Happiness by Tony Hseih CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 21 Jul 2022 | Creating Healthy Boundaries to Stop People Pleasing | 00:31:42 | |||||
Do you find yourself saying YES to things that you would rather be saying NO to?
I used to be guilty of this myself. That’s right, I’m a recovering YES-aholic!
Like, it’s a fact…
As salon owners and creative entrepreneurs (and women in particular), we try to do it all.
In fact, we overdo it more than we’d care to admit. Often without even realising, we spend so much of our energy trying to please everyone, saying yes to everything that comes our way, and constantly putting ourselves last to ensure our teams, our partners, and our family are happy.
But what does this leave us with?
Not the feeling of success and fulfillment that we’d hoped for, but actually the feeling of burnout and exhaustion. And what good can come from you feeling like this?
So it’s time we ditch this endless cycle we’ve managed to get ourselves stuck in, and create a healthier, more sustainable lifestyle, so we can continue to reach success in our salons.
That’s why I want to introduce Sonya Stattmann - a business and leadership coach and host of the podcast “Women in the Business Arena”.
Sonya is going to share her tried-and-tested strategies for how to stop the monster of comparison and avoid burnout and overwhelm.
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on itLet's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to listen to Brené Brown on Audible CLICK HERE to listen to “Women in the Business Arena” CLICK HERE to follow Sonya on Instagram CLICK HERE to check out Sonya’s Website | |||||||
| 01 Jun 2021 | Your Guide to the Ultimate Salon Takeover! | 00:44:44 | |||||
I'm sure at one point or another, you've thought about expanding your Salon business, but have you ever thought about taking over a Salon that already exists? This may sound scary, after all being the new face to a Salon environment and not knowing what to expect isn’t something we particularly like. Even if you are the leader, you still feel the pressure of making a good impression... In order for people to cooperate, they need to trust and respect their leader. There are so many important factors to consider when purchasing a Salon, but I think one of the most important ones is your team. In order to lead them well, you need to understand who they are. The reality is, the Salon team is already established and you are walking in expecting them to follow your lead. So how do you take over a team the right way? Well, today I’m chatting with Vivo founders James & Lynden who have done this. Owning over 90 successful Salons across New Zealand, they share their insights into what it takes to do so. So let’s tune in to hear what they have to say…
Inner CEO Snapshot CLICK HERE to get your hands on it
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!
Resources:CLICK HERE to purchase Delivering Happiness CLICK HERE to purchase Drive CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 02 Feb 2022 | What I Wish I Knew Before Opening My Salon | 00:29:07 | |||||
This is the moment you have been dreaming about since you began your journey as a young Salon apprentice. You’re now ready to take the next big step in your career and begin your journey as the owner of a Salon.
This is something that I believe is the natural stepping stone in your career when you have been in this industry for years and have learned all the hands-on skills you want to. Now, you are after something more, to pursue a different passion, which may be owning a business. I was itching to dig my feet into something more and owning a business seemed like the perfect fit!
Whilst this is something that I’m sure you have considered at some point in your Salon journey, a lot of the time, people jump into it too quickly without considering all of the ups and downs of what actually owning their own Salon business may look like.
Sometimes, it takes someone else that has been in your shoes before, to let you know exactly what you are getting yourself into.
So, this week I knew I wanted to bring in my dear friend (and someone who I used to coach!), Louise May, to talk about what opening your Salon may look like for you. Louise is not only a Salon mentor, successful business owner, and Magazine editor of Hair Biz Australia, but she is also an incredible mother and wife to her family.
Learning from someone that has not only taken the same leap as you but has been successful in doing so, will be so valuable for you listening!
Here are three reasons why you should listen to the full episode:
Inner Salon CEO SnapshotCLICK HERE to get your hands on it (psst: this will help you for when you open your Salon)Let's chat…I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into messenger & chat!Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to read the “Big Leap” by Gay Hendricks CLICK HERE to Follow Louise on Instagram | |||||||
| 06 Jul 2023 | 4 Steps to a Marketing Strategy That Works – Part 1/3 | 00:29:09 | |||||
Do you dread social media marketing? You don’t know what to post that will actually get traction - you feel like you’re posting all the time but no one is engaging with it - are they even seeing it? You feel like there's no time, no hope and frankly, no point. So you just wing it - and hope for the best. But deep down you know that what you really need is a strategy, right? Well then, this is for you. In this 3 part series of the Salon Owners Collective Podcast, marketing coaches Bel and Braeley the 4 steps to building a marketing strategy unique to your Salon - so that you can attract your dream client AND get them from your socials to the salon chair. Starting with part 1: how to identify and attract not just any clients, but your dream client. Because if you’re marketing to everyone - you’re marketing to no one. Here are three reasons why you should listen to the full episode:
Let's chat… I'd like to chat with you a bit more about your business and how I may be able to help you. Just click here to jump over into Messenger & chat! Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE for our 10 marketing strategies specifically for Smart Salon Owners (that's you). | |||||||
| 23 Dec 2021 | The 1 Thing That Will Make Your Salon Team Stay Longer (Or Forever) | 00:29:10 | |||||
Have you ever found yourself having an awkward conversation with a team member, who is asking for a pay rise that they are not quite ready for? Or worse, having an employee leave on their own terms before you have had a chance to share the plan you had envisioned for them in your Salon?
It can not only be really painful for you, but I actually believe the situation can be avoided from the beginning and can instead result in a positive outcome that benefits you and your Salon.
You must be wondering, how on earth do I achieve this? Well, let me tell you!
I know that keeping your employees motivated is a priority for you, alongside growing your business, having clients coming through the Salon doors, and of course, reaching your sales target. After all, that’s why we do what we do!
But what I think is fundamental to the success of your Salon, is finding the secret to KEEPING them and ensuring they stick around.
From the moment your potential employee walks into your Salon for the first time, you need to have a plan in place. How will you align their dreams and desires with a well-thought-out, step-by-step career roadmap for them to flourish within YOUR business?
What are YOU looking for them to achieve in their time with you? What does their career pathway look like with YOU?
I am going to give you all the tips and tricks you need to build and grow a Rockstar Team that will stay for the long haul...and that will end up supporting your vision of having a successful Salon.
Attracting and Building your Rockstar TeamGet the Rockstar Team Guide, just CLICK HEREApply Now:Come work with me in 2022 by joining my Salon Mastery Program. In the Program, we guide Salon Owners like yourself fully Master their role as 'Salon CEO' and Grow a Rockstar Team, leading that Team to Smash Sales Targets, Earn Powerful Profits and Attract & Retain Dream Clients. Apply now and we'll see if we're a match to work together.Resources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group | |||||||
| 04 Apr 2023 | The Burnout Trap Salon Business Owners Fall Into… | 00:45:38 | |||||
Are you over-fixing things inside of your business but nothing changes? The fireballs just keep coming… and you’re reaching burnout…you just want to get some wins.
So instead, you need something that is going to tell you exactly what to work on right now.
This is where our Salon Business Plan comes in.
In this 3-part series, I am going to share with you the real reason your business isn’t growing and what needs URGENT attention RIGHT now.
After this series, you will not only have a COMPLETED business plan, but you will know exactly what stage of your business you are in, the most common mistakes Salon Owners make when implementing new systems for hiring & retaining staff, attracting new clients, and growing their sales.
How amazing is that?!
This is the first part of my Masterclass Series where you’ll dive into the 9-Part Plan to identify what parts of your business need urgent attention RIGHT NOW. Is it your team? Or your clients? Or is it you, holding your Salon back…
Here are three reasons why you should listen to the full episode:
Salon Business PlanCLICK HERE to grab a copy of our Business Plan & MasterclassResources:CLICK HERE to join the Profitable & Successful Salon Owners Facebook Group CLICK HERE to apply to join our Salon Mastery Program CLICK HERE to apply to join our Momentum Program | |||||||