PT Profit Podcast (Beverley Simpson)

In this episode I'm going to be discussing strategies for health professionals to increase their revenue on Instagram without traditional sales tactics. We're going through the importance of data-driven decisions in preparing for Q1, the 'Super Bowl' of the fitness industry, and emphasizes the need to differentiate between facts and feelings in business decisions. This episode outlines the five key components to doubling impact and revenue: re-evaluating the relationship with selling, understanding and tracking key metrics, providing value through context, increasing visibility, and creating a pressure-free sales ecosystem. I will also be sharing some personal insights about overcoming fears, staying committed to serving others, and how these principles can be applied to Instagram marketing. Tune in to discover how to stop selling and start serving to grow your business effectively.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In Episode 365, returning guest Andrew Hannon discusses his recent transition from working as part of a team at a business for 10 years to starting his own company. This episode delves into Andrew’s personal and professional journey, highlighting the challenges and rewards of making significant career changes later in life. He shares insights into balancing his roles as a dad, a friend, and a coach, while navigating the logistics of his new business. The discussion provides a deep dive into the decision-making process, the fears and challenges faced, and the ultimate rewards of taking this leap. Andrew also talks about his approach to managing time and avoiding burnout, and how he integrates family life with his career. This episode is a valuable listen for anyone considering a major career shift and looking for inspiration on balancing personal and professional responsibilities.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, we go through innovative strategies to capitalize on holiday spending and set up a thriving new year. I discuss how the substantial consumer spending during the holiday season provides an opportunity for health and wellness professionals to generate revenue and align themselves for future success. Throughout the episode, I explain eight actionable revenue-generating ideas, plus bonus strategies, to end the year strong and engage clients effectively.

3 Keynotes of the Episode

1. Strategic Offers and Messaging for the Holiday Season
2.Innovative Revenue Generating Creative Ideas:
3. Engaging Existing Clients and Expanding Client Base

The episode closes with valuable strategies for holiday-specific marketing while aligning approaches for long-term success. Learn how to adapt YOUR services to meet clients' needs amidst the holiday chaos and use this as a springboard for future growth. I also include a bonus strategy that highlights the importance of meeting potential clients where they are and harnessing the power of an effective promotional strategy for scale-ready business models.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode of the PT Profit Podcast, Nick Lambe, a veteran in the health and fitness industry, discusses the transformative power of mastering public speaking. With over 15 years of experience, Nick shares insights into enhancing speaking skills, building confidence, and finding opportunities within the fitness space through effective communication. Their conversation is a precursor to a future episode where Nick returns to delve deeper into these subjects.

Keynotes of the Episode
1. Understanding the Importance of Public Speaking
2. Essential Skills for Impactful Presentations
3. From Booking to Nailing Speaking Engagements

This episode is a comprehensive guide for anyone eager to harness the power of effective public speaking. Emphasizing authenticity, preparation, and self-awareness, Nick Lambe inspires health professionals to delve into public speaking with the intent to not just inform, but to deeply connect and motivate their audiences. By recognizing speaking as a skillful art that can transform careers and communities, listeners are encouraged to discover and share their impactful messages.

Nick Lambe has spent the last decade educating and inspiring health and fitness professionals. With a unique focus on sleep education and public speaking, he helps coaches and trainers convey their messages effectively and impactfully. Nick's insights have empowered many to transform their communication skills and drive change in their communities. Connect with Nick on Instagram at @impacteducationevents to learn more about upcoming workshops and opportunities to improve your public speaking skills.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode of the PT Profit Podcast, I'm taking you through my 30-day process on Instagram to generate passive income, using a low-ticket offer starting at $7. With less than 3,000 followers, I'm sharing insights, challenges, and results from this Instagram strategy. Whether you're starting or looking to refine your marketing tactics, this episode offers valuable lessons on maximizing Instagram's potential.

Keynotes of the Episode
1. Realistic Expectations and Strategic Planning
2. Navigating Challenges and Refocusing Efforts
3. Leveraging Data for Continuous Improvement

Conclusion
Business growth on Instagram doesn’t solely rely on follower count but on strategic actions, adaptability, and dedication. By understanding your metrics, maintaining integrity with your commitments, and embracing a growth mindset, you can unlock the full potential of Instagram for passive income. Whether you're a coach, entrepreneur, or content creator, applying these insights can transform your approach and result in meaningful business growth.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In episode 369 of the PT Profit Podcast, Nick Lambe is back and this time joined by Derek Mendoza, the dynamic duo behind the influential event, Raise the Bar. They connect on the show to delve into the power of networking, particularly at live events, sharing their journey and valuable insights on creating a community of like-minded coaches and professionals. They discuss the value of in-person connections, the intricacies of planning a successful event, and the importance of collaborative growth.

Keynotes of the Episode

1. The Power of Networking
2. Crafting a Unique Event Experience
3. Blending Beyond Fitness

Raise the Bar is not just an event, but a movement to uplift and connect fitness professionals through personal interaction and mutual support. Nick and Derek’s passion for creating a space where individuals can thrive collectively is evident. This episode of the PT Profit Podcast serves as a compelling reminder of the transformative power of events and community.

A special thanks to Nick Lambe and Derek Mendoza for sharing their inspiring journey and insights, and for their commitment to fostering a thriving professional community. Their work with Raise the Bar is a testament to the profound impact of collaboration and connection in the fitness industry and beyond.

For details about the event, click here:
https://raisethebar2025.com/

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode of the PT Profit Podcast we are going over a comprehensive strategy for attracting clients on Instagram. With a focus on understanding client needs and creating valuable, strategic content, we're breaking down methods that are applicable year-round, regardless of market fluctuations or seasonal changes.

Keynotes of the Episode

1. Understanding Client Needs
2. Creating an Irresistible Offer
3. Communicating with Impact

Effective communication is about delivering your message to the right person at the right time. This episode outlines how to use macro and micro cycles of content strategically, distinguishing between promotional and selling content. By consistently delivering content that answers critical questions like "Will this work for me?" and "Do I need this now?", you can build trust and encourage consistent engagement.

This episode provides a blueprint for leveraging Instagram to attract clients by fostering genuine engagement and trust. The strategies taught focus on understanding client psychology, creating compelling offers, and strategic communication—all designed to help health and wellness professionals grow their businesses efficiently.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

We brought back Aram Gregorian to dive deep into the challenges and opportunities within the coaching industry. This episode goes over the pursuit of genuine results over instant gratification, the significance of foundational knowledge, and the essence of true expertise. We discuss how coaches can bring authentic value to their work and maintain integrity while navigating an ever-evolving landscape.

3 Keynotes of the Episode

1. The Need for Real Results
2. Mastering the Basics in Coaching
3. Building Human Connections

A recurring theme in this episode is the power of human connection. Aram shares his insights on how real-life interactions, networking, and attending live events can enhance a coach's ability to connect and empathize with clients. We also discuss how building relationships solely through digital means isn't enough, and we reflect on the richness of in-person experiences. Together, we highlighted the role of genuine connections in both personal fulfillment and professional growth.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In episode 372 of the PT Profit Podcast, Chris Liddle takes the mic as a guest host to delve into maximizing content impact through research and data-driven decisions. This solo episode is tailored for entrepreneurs and content creators looking to reignite their passion and effectiveness in producing impactful content as they prepare for the upcoming year.

3 Key Points:
#1: Recognizing and Reigniting Lost Passion
#2: Leveraging Data and Research for Content Creation
#3: Aligning Content with Business Goals

This episode offers comprehensive guidance on maintaining momentum and strategically enhancing content performance. From realigning your passion to utilizing data-driven strategies, Chris provides actionable insights for content creators to thrive even during challenging periods.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this Episode we're chatting with Justin McClintock—a former theater lighting technician turned fitness coach. Known for his transformative approach to fitness, Justin shares insights on helping individuals, specifically those dealing with chronic pain, busy professionals, and postpartum moms, regain their strength and enjoy a pain-free life. The conversation ranges from personal anecdotes of overcoming injury to the importance of setting realistic fitness goals and maintaining open communication with healthcare providers.

3 Key Points:
 #1: From Theater to Fitness Coaching
 #2: Addressing Chronic Pain and Building Strength "Armor"
 #3: Collaborative Coaching and Continuous Learning

This episode is an invaluable resource for those navigating their fitness journeys amidst personal setbacks, chronic pain, or time constraints. Justin McClintock offers a profound understanding of the delicate balance between pushing physical boundaries and maintaining safety, ultimately advocating for sensible, individualized fitness approaches that adapt to each person's unique needs and goals.

A special thanks to Justin McClintock for sharing his expertise and personal experiences in bridging the gap between injury recovery and sustainable fitness. For those interested in learning more about his methods or seeking one-on-one coaching, follow Justin on Instagram at @feelstrongfit, where he's always ready to engage and help you on your journey to better health and performance.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode we're featuring an Instagram live hosted by Aram Grigorian for a compelling conversation about how coaches can elevate their businesses through strategic marketing and overcoming common challenges. This discussion provides valuable insights into client-focused strategies, the importance of personal and business growth, and practical approaches for content creation.

3 Keynotes of the Episode
[Keynote #1: Prioritizing Client Needs for Business Growth]
[Keynote #2: Content Creation and Authentic Communication]
[Keynote #3: Overcoming Limiting Beliefs and Imposter Syndrome]

This episode offers a fresh perspective for coaches looking to enhance their business strategies and serve their clients more effectively. By prioritizing client needs, creating authentic content, and addressing their own limiting beliefs, coaches can unlock new levels of success. Whether you're a seasoned coach or new to the field, this episode is packed with actionable advice to help you thrive in the competitive world of coaching.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, Brenda Johnston joins the show to discuss the transformative potential of energy work, focusing on how understanding and managing energy can change your life and business.

Brenda explains the importance of tapping into both sides of the brain, the left and the right, and introduces key concepts such as whole brain activation, energetic systems, and the power of subconscious beliefs. She provides insights on how to manage your energy effectively, set up the energetics of a business, and create new beliefs to support personal and professional growth. Brenda also shares her journey, from discovering her abilities as a child to becoming a leader in the field of energy work. Throughout the conversation, practical tips are offered on how listeners can begin to manage their energy in just four and a half minutes a day and how to shift their mindsets to achieve their goals.

Learn more about Brenda here:
https://www.instagram.com/_brendajohnston/
https://www.brenda-johnston.com/energy-management
https://www.brenda-johnston.com/podcasts/the-limitless-life-podcast

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this workshop-style episode recorded at the end of 2024, I'm sharing strategies for health and wellness professionals to achieve and sustain success in 2025. 

Through my own business experiences and a step-by-step goal-setting process, I'm sharing the importance of identifying and celebrating progress, resolving emotional blocks, and maintaining consistent efforts to reach business and personal health goals. 

It's important to be aware of the 'magic of maintenance' and leveraging small, consistent growth when building any business. As you listen, you will recieve actionable advice on evaluating past performance, setting future intentions, and implementing tactical steps to ensure continued growth. 

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, we're going over the intricacies of creating educational and science-driven content that stands out in the saturated online coaching space.

Whether you're an experienced coach or just starting, understanding the nuances of messaging and communication is key to connecting with your audience and growing your business. We explore strategies to help you bridge the gap, engage effectively with your potential clients, and convert them into long-term customers.

KEYNOTES

1. The Importance of Context in Your Content
2. Recognizing the "Secondary Gain" in Client Goals
3. Crafting Specific and Compelling Messaging

Specificity is a significant asset in cutting through the noise of the online world. Clear communication of specific problems, tailored solutions, and targeted outcomes allows coaches to establish authority and trust. Using a methodical approach to crafting your content ensures that it resonates with your audience's unconscious mind, prompting them to engage and explore your services further. This specificity ensures your message speaks directly to your ideal clients, prompting them to take action.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode veteran sales expert Cole Gordon dives deep into strategies for increasing both impact and income. With nearly a decade in the sales industry, Gordon shares invaluable insights on sustaining a career as a remote closer, fostering a positive work culture, and the protocols necessary for retaining top sales talent. 

Key topics include the art of the one call close, optimizing sales training, and the critical role of founder-led sales in early business stages. This episode is packed with actionable advice for business owners eager to attract and retain top-tier sales talent while fostering a thriving sales environment.

3 Keynotes of the Episode

1. The Longevity of a Remote Closer
2. Strategies for Overcoming Sales Slumps
3. The Critical Steps for a One Call Close

For business owners looking to motivate their sales teams and optimize their hiring processes, this conversation is a brilliant guide. To engage with Cole Gordon further, check out these links:

https://closers.io/
www.youtube.com/@colethomasgordon
https://www.instagram.com/closers.io/

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode we're going over the essential components that drive business success on Instagram. Whether you have a modest or massive following, you’ll learn that popularity doesn't necessarily equate to profitability. 

I share my own journey from managing a national gym to building successful online businesses, offering valuable insights for new and seasoned entrepreneurs alike.

Turning your Instagram page into a revenue-generating machine is possible with the right strategies and mindset. Whether you're just beginning or scaling up, the  proven methods outlined in this episode can guide you toward greater financial success.

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

For today's episode we brought Lisa Carpenter to the show! She's a seasoned coach with over two decades of experience and she came to discuss the profound art of letting go and navigating life’s lessons. As we usher in the new year of 2025, Lisa shares her insights on capitalizing on the fresh energy the new calendar brings. 

Reflecting on the challenging years from 2020 to 2024, she outlines the significance of self-compassion and support in overcoming life's hurdles and stresses the crucial role coaches play in our personal development.

Key Points:

• The Significance of New Beginnings
• Overcoming Life’s Challenges
• Embracing Self-Compassion
• Managing Emotions and Vulnerability
• Supporting Each Other Through Coaching

This conversation with offers a compelling reminder of the power of letting go, self-compassion, and mutual support. Her insights urge listeners to embrace both the struggle and the beauty of life’s lessons and to continuously seek personal and collective support in navigating our human experiences.

For those interested in diving deeper into Lisa's teachings, you can connect with her on  WEBSITE    PODCAST    YOUTUBE    INSTAGRAM    FACEBOOK

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode we're tackling a topic that resonates with so many of us: the daunting task of breaking through the clutter in a saturated online market. Whether you're diving into Instagram for the first time or struggling to make your educational content heard, this episode is for you. Stick around, because I'm going to show you how embracing your competitors can be a game-changer for your business.

Key Points

1. Shifting Your Perspective on Competition
2. Overcoming Envy and Self-Doubt
3. Evidence Stacking: Building a Case for Your Unique Value
4. Embrace Your Unique Identity
5. Navigating Market Sophistication
   
   

Cut through the noise with a sophisticated approach. If the market feels crowded, it's a sign that your offer needs a fresh take—a unique mechanism that distinguishes you from everyone else. Understand the levels of market sophistication and adjust your strategy accordingly. Highlight what makes your method or process different and valuable.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, we're talking about common mistakes and misconceptions that many new and struggling coaches encounter in the online coaching space. Whether you are transitioning your in-person expertise to the online world or looking to scale an existing business, understanding these pitfalls is crucial for revenue growth and business sustainability.

Key Points
Building a Successful Coaching Business
Understanding Offers and Pricing Strategy
The Importance of Engagement and Experience

Generating real revenue in the health and wellness space is achievable by focusing on strategic, scalable processes. Coaches must reframe their approach, valuing their expertise appropriately and addressing the misconception that everything must be free to build trust. By doing so, you can serve clients better and build a sustainable, profitable business.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode we're going into a detailed step-by-step blueprint to achieve consistent 10K months without launching or feeling sleazy. I'm covering everything including transitioning from the feast and famine cycle to a sustainable income model by leveraging a combination of passive and active revenue streams. Some of the key strategies of this blueprint include setting up an effective evergreen model and constructing a robust offer stack. It's important to remember the value of planning, tracking performance metrics, and addressing potential obstacles. You'll also get to here me share personal insights and experiences from my business journey, emphasizing the importance of visibility, value, and volume in scaling a coaching business.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, our guest  - an internationally known personal speaker, presenter, mentor and published author, Dean Somerset delves into his upcoming book, 'Rock Solid Resilience,' co-authored with Dan Pope, a physical therapist. 

The book aims to bridge the gap between rehabilitation and strength training, providing guidance for both high-level athletes and the general population. 

Dean discusses the nuances of pain management, the importance of individualized training programs, and when to seek professional help. 

He emphasizes the value of in-person coaching, even for those aspiring to move into online training. Dean also shares strategies for staying enthusiastic in the fitness industry and the importance of networking and learning from others. The episode is a must-listen for trainers and fitness enthusiasts looking to deepen their understanding of post-rehab training and client communication.

Pre Order the Book Here:
https://www.amazon.com/Rock-Solid-Resilience-Evidence-Based-Performance/dp/171822415X/

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode we're going over the two common extremes in sales training: high-pressure tactics and giving everything away for free. Drawing from my extensive experience in fitness sales and online business, I share with you why traditional sales methods often fail and leave coaches struggling. 

We're going to dig deep into the importance of building genuine relationships and provides insights on effective communication strategies to eliminate doubt and fear in potential clients. When you listen, you'll learn about my 3C framework for successful sales conversations and emphasizes the significance of creating an airtight argument to help clients see the value of their offers. 

Tune in to learn how to navigate sales conversations without being sleazy or overly generous, and discover actionable steps to position your product or service as the best solution for your clients.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

We brought back Andrew Coates to talk about what it is to be an Authority in Fitness. Andrew brings a refreshing perspective to the fitness community, blending experience with a forward-thinking approach. 

His insights into his experience hosting Lift Free and Diet Hard, public speaking at industry conferences and guesting virtually and in-person, and maintaining authentic relationships offer actionable strategies for fitness professionals. By prioritizing service, staying adaptable, and continuously engaging with the audience, coaches can elevate their careers and make a significant impact. 

This episode serves as a reminder of the power of dedication, adaptability, and genuine human connections in the journey to success in the fitness industry.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode we go into strategies that will help you to amplify both your impact and income without the relentless chase for more social media followers or leads. 

From my experience as a former district fitness manager responsible for millions in revenue and multiple successful online businesses, I share real experience-based approaches to leveraging your existing audience for business growth.

If you take ONE thing from this episode, be sure to optimize your existing networks and improve your sales strategies. By doing so, you can enhance your business's scalability and reach without the continual pursuit of new leads.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, We will be tackling something many fitness pros struggle with: doubting if you’re “fit enough” to coach. I’ve been there too. But here’s the truth—being a great coach isn’t about your body or fitness level. It’s about your skills, empathy, and ability to help clients reach their goals.

I’ll share personal stories and insights from my journey as a fitness manager and coach, focusing on overcoming self-doubt and breaking free from body image myths. We’ll also touch on the mental and physical health connection and why balance is key.

This episode is for you—the coach who’s ever felt “not enough.” You don’t need perfection to make an impact. You just need to show up and care. Let’s dive in.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, I share insights on how health professionals can scale their businesses to achieve consistent revenue without sacrificing client success. I discuss the limitations of traditional education and certifications that fail to teach business growth skills and emphasize the importance of creating revenue streams that do not rely on constant personal presence.

Drawing from my own experiences of overcoming personal challenges, such as illness and accidents, while maintaining my business operations, I introduce a pressure-free, permission-based sales system and provide guidance on shifting perspectives, educating clients, and building sound business practices. I also address the psychological barriers health professionals face with selling, the importance of value, and the necessity of managing expectations.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, I sit down with Coach Tyler Argento, a yoga practitioner turned powerlifter, to explore her journey into strength coaching and her transition to an online business. Tyler delves into her athletic background in field hockey, basketball, and figure skating, and discusses how she overcame a significant ACL injury that shaped her coaching philosophy. 

She shares the challenges of balancing in-person and online coaching, the mental resilience developed through weightlifting, and her strategic approach to nutrition and training. Tyler also talks about maintaining her yoga practice while focusing on powerlifting, highlighting the intersection of strength and mobility in her coaching methods.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In this episode, we revisit a pivotal training session from June 2024 focused on generating daily sales without the need for launching. The episode dispels common misconceptions surrounding constant selling and introduces a pressure-free, permission-based sales system designed to create consistent revenue. Key highlights include crafting a premium offer, stress-testing it, scaling effectively, and automating sales processes. 

I emphasized the importance of integrating both paid and organic strategies, such as conversion content systems, to ensure sustainable business growth. Additionally, the training emphasizes the critical role of emotional regulation, skill development, and leveraging support systems for achieving business success.

***

Help Us Help More People. When you leave a review on Apple or Spotify, it helps us share the message so that we can raise the industry standards and help more people for free. 

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Best Next Steps

 Simple Scaling - Want the fastest most efficient way to start and scale a profitable business in the health and wellness space, with less than 2k followers or DMing 100 cold people a day? Watch this short free training and I'll show you how for free. Tap here to register: https://ptprofitformula.com/simple-scaling-optin

PT Profit Formula - 10k in 90 Days or you don't pay, let me show you how it works for free. Learn more here: https://ptprofitformula.com/optin 

The Complete 10k Per Month Blueprint - FREE - A step -by - step guide to generate consistent 10k months and beyond online https://ptprofitformula.com/your-10k-blueprint 

In today’s episode, we’re going through a 10-step checklist of business fundamentals that all successful coaches and clinicians wished they knew when they first started - because these steps can help you start generating revenue today.

Update 11/16/21: After you listen, for an update to these tips and more, check out Episode 116! I've updated my thoughts in this episode to reflect what I have learned and changed in my business.

In this episode, you’ll learn: 

• How to create your own “magnetic messaging” that will set you apart from the rest so your ideal client will come to you


• How to use market research to know who your ideal client is and what they need


• Keys to engage with your audience so that you’re nurturing them -not chasing them

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness
Links & Coaching Opportunities

10-Day Content Calendar  - A free social media content calendar that helps you discover exactly what to post for the next 10 days so that you get your next few high paying clients even with just a handful of followers.

Simple Selling - A free Instant Access training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics.

Create Content that Converts - Create compelling content that sets you apart from other fitness professionals, and start easily earning revenue online – even with just 100 followers – or your money back. Grab your lifetime access now for just $37!

Contact Beverley

D

This is a public episode. If you’d like to discuss t

The holidays are coming, and 2021 is nearing its end. Time has flown by this year, especially in comparison to 2020!

There is no better time to prepare for the upcoming year than right now before you get consumed by holiday commitments and the busiest time of the year for FitPros. As an early holiday treat, I am going to give you the 10 Business Fundamentals of Growing a Fitness Business, an update to Episode 11. I am always learning and evolving, and I wanted to bring you the most up-to-date tips that I would utilize myself within my business. 

On this episode I will be unpacking topics such as providing your offer's Transformation, your messaging and market research, and what to do after your launch is done.

You'll hear me dive into:
- One of the biggest mistakes that I made when I started my business.
- Copy and how it can help your business.
- How clients evaluate the perceived value.
...and so much more!

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness
Links & Coaching Opportunities

10-Day Content Calendar  - A free social media content calendar that helps you discover exactly what to post for the next 10 days so that you get your next few high paying clients even with just a handful of followers.

Simple Selling - A free Instant Access training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics.

This is a public episode. If you’d li

Coaches, are you actually using Instagram in the most effective ways?

In today's digital age, social media is a very powerful and useful way of getting clients and growing businesses. Instagram specifically is one of my favorite platforms. In this episode, I am going to show you my top ten ways that I personally use that will help you grow your business, expand your reach and engagement, and how to maintain that success.

In this episode, you'll hear me talk about:

- How Instagram is borrowed space and what that means for you.
- Analytics and Insights you should care about.
- The importances of interacting and asking.

...and more, including connecting on the new social media platform Clubhouse.

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to Beverley Simpson: PT Profit Formula on Facebook and to @bsimpsonfitness on Instagram

This is a public episod

Today it's just you and me, coaches, and I am going to walk you through my tips on how create revenue on demand. Just like everything within the PT Profit Formula, this comes from my own life experiences. These are ways that have I personally sought out additional revenue when I wanted it.

Test these tips out for yourself, and be sure to visit PT Profit Formula for more information. Doors are open for a limited time! You don't want to miss out on the final round of 2021.

You'll hear:
- Tips to creating revenue.
- Lifetime Customer Value (LCV).
- The importance of community and customization.

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

 BSimpsonFitness Links

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.
 

  

This is a public episode. If you’d like to discuss this with other sub

In this episode from our “Best Of” Series, we take a deeper dive into Episode 5 discussing several techniques to work through Imposter Syndrome so that you can stop sabotaging yourself and start growing a thriving fitness business either in person or online. I add additional commentary using recent examples with my own business and experiences of Imposter Syndrome to really hit home the fact that it happens to all of us;  it can occur no matter how successful you are, and it’s okay as long as you push through it. I help show you how. 

In this episode, you’ll hear: 

• What Imposter Syndrome really is and why it’s likely holding you back from growing your business.


• The missing ingredient your message is likely missing which might be preventing you from scaling


• 4 Tangible steps that you can instantly implement to help you feel and move through fear so that you can get your message in front of ideal clients. 


• 2 new and updated “deeper dive” discussions on how to approach market saturation and feeling of frustration and self-doubt that come with that


• How to make your goals and then remove your attachment to them 

“Love Yourself Like Your Life Depends On It” by Kamal Ravkant

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell

This is a public e

From our “Best Of” Series, we look back at guest Dr. Michelle Boland who discusses how to optimize and implement our education inside our business while navigating available information to make the leap into owning your own business.

Michelle and I talk about:

• How to transition into your own business by creating and using a network


• What she learned from working with Hockey players.


• Why her remote clients are often her favorite

Michelle Boland Training

Dr. Boland’s IG

Dr. Boland’s Exercise Database

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head

We are back today, coaches, after a short hiatus to look back at a very early episode of the PT Profit Podcast.

Back in June, I spoke with Captivate The Room's Tracy A. Goodwin about how the power of your voice is often overlooked when discussing messaging. Messaging isn't just what you say. It's how you say it. While the importance of the words you choose should never be understated, the tone, speed, and confidence with which you say them can make or break your message's impact.

During today episode, you'll hear Tracy & I talk about:
- How the subconscious affects the voice.
- How tone can make or break your messaging.
- How fitness professionals can best use their voices.

In today’s episode, I wanted to share four things I did to grow my business past the six-figure mark that I know you can implement immediately to help you grow your business. Knowing that so much of it is about the journey and its lessons, not the arrival, is essential. I want to show you how to map out your business from a place of detachment, looking at things clinically. That was a key factor for me, and it can be for you, too.

In this episode, you’ll hear:

• How to get into alignment for your business


• Why perfection can be your biggest enemy


• How to recognize the signs that you’re resisting progress


• Tips to figure out your “how”


• Who should be in your corner as you move through the experience of building your business


• How to detach from expected outcomes

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Coaches, today we are back in the first of many brand new PT Profit Podcast episodes. We're continuing to hunt around for the best guests, the best topics, and the newest tips and tricks of the trade with the goal of inspiring and educating. You're not going to want to miss me dive into four lessons to help jumpstart your biz and send it into the stratosphere, making 2022 your breakthrough year.

This coming year, I'm taking big strides and expanding my company, and my business plans were the inspiration for this episode. As I take stock of my past achievements, hurdles and setbacks, I'm bringing you that information because I don't want you to struggle. I want you and your business to take a quantum leap forward.

Today I'm veering away from both the dogmatic and bro marketing extremes and diving into four tangible actions that you can take.

In today's episode, you'll hear me:
- Unpack goal setting and how to gauge the reality of your goal.
- Address the curse that business decisions can sometimes feel like the necessity of stepping back and letting the chips fall as they might once you make a choice.
- Dive into the need for answers and strategy.

Don't forget to sign up for my upcoming free live training: FitBiz Bootcamp. The training begins on January 3rd. Join me, and learn to master the same pillars of performance that have helped me and my clients generate consistent $10k-$40k months. Let's make 2022 your breakthrough year!

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or celebrate your wins with us.

BSimpsonFitness
Links & Coaching Opportunities

10-Day Content Calendar  - A free social media content calendar that helps you discover exactly what to post for the next 10 days so that you get your next few high paying

This is a public episode. If you’d like to discuss th

In this episode of PT Profit Podcast, I discuss the main habits of successful coaches that enable them to grow their business, widen their audience base and get the most out of their efforts on social media by sticking to these tried and true methods.

In this episode, you’ll hear:

• Ways to escape your comfort zone so that you can widen your audience.


• How you can become the consistent element that makes the difference between a lead and a client


• Keys to eliminating behavior that can cause you to backpedal and prevent you from moving forward

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to Beverley Simpson: PT Profit Formula on Facebook and to

We're back after a brief Thanksgiving hiatus, and on today's new episode, I am diving into the reasons why some people are so successful and what separates them from everyone else. We as fitness entrepreneurs often wonder why someone who does not have the certifications and knowledge we might can end up being more profitable than those of us who have been in the industry longer.

After helping hundreds of health professionals start and grow their online businesses, I've boiled down the invisible components that most people don't talk about when it comes to success in the space. If you're curious why some coaches seem to get successful faster, today's episode is for you.

You'll hear:
- Decision making.
- Owning your worth.
- Releasing attachment.

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness
Links & Coaching Opportunities

10-Day Content Calendar  - A free social media content calendar that helps you discover exactly what to post for the next 10 days so that you get your next few high paying clients even with just a handful of followers.

Simple Selling - A free Instant Access training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics.

Create Content that Converts - Create compelling content that sets you apart from other fi

This is a public episode. If you’d like to discuss

What is currently holding your business back?

During this episode, I want to sit down with you all, look under the hood of your business, and help you figure out why you might be struggling. It can be so easy to look around at other businesses that you are up against or strive to be like and get bogged down by the weight of it all.

In this episode, I dive into:
- The necessity of empowering your potential clients.
- Deciding how to price your programs.
- How important it is to take time to look back at where you started.

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Simple Selling - A free training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics.

Create Content that Converts - Create compelling content that sets you apart from other fitness professionals, and start easily earning revenue online – even with just 100 followers – or your money back. Grab your lifetime access now for just $37!

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to

This is a public episode. If you’d like to discuss this

Coaches, this episode is a first for me.

I recorded this podcast live on both Instagram and Facebook. I typically don't work on Sundays, but I wanted to show up for folks in my groups in realtime to record today's episode.

Coaches, we're all susceptible to falling into various traps as we get our businesses up and running that end up holding us back or tricking us into false senes of security. However, success is not a secret. It's not this elusive beast that only the worthy capture or obtain.

Success is a system with accountability and proven results, and in this episode, I take a deep dive into some key components that you should look out for as you try to scale your business.

I dive into:
- The necessity of having a business model.
- Metrics, metrics, metrics...that matter.
- The importance of active listening and empathy.

Don't forget to Subscribe on your favorite streaming platforms,
and be sure to leave a review via Apple Podcasts!

BSimpsonFitness Links

Simple Selling LIVE - A free 3-part live training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics. The training begins on September 15th. Register now!

Create Content that Converts - Create compelling content that sets you apart from other fitness professionals, and start easily earning revenue online – even with just 100 followers – or your money back. Grab your lifetime access now for just $37!

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

This is a public episode. If you’d like to discuss this with other subscribers or get a

Diana Sorokova is a ballerina and strength trainer, and in today's episode, she joins me to talk about her journey and experiences, how she got into strength training, and how she helps others do the same. We also talked all about dancers and how she is able to help them get better with regards to being strong and being healthy as well since being a performer can be very demanding both physically and mentally.

We also broke down the types of dancers, their training and needs, and the things you as a trainer need to consider while working with dancers dancers. Then, Diana shared her experience with general population clients and how her app B.STRONG works.

Diana and I dive into:
- The challenges you encounter in training dancers.
- The impact of strength training to a hyperflexible and hypermobile dancers
- The recovery process for dancers, and the reasons why dancers seek help.
...and more!

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Diana Sorokova is originally from Slovakia, which is where she began her dance journey. She started studying ballet at age 7, and by 17, she joined a professional ballet company in Slovakia. There she danced in each of their repertoire ballets as well as in some musicals and operas. Later, she studied at the Royal Conservatoire in UK. Her dance journey expanded to contemporary dance when she joined the premiere contemporary dance company in Mexico City, the Tania Pérez-Salas Compania de Danza. She has toured around Europe, Mexico and USA and spent five years in New York as a freelance dancer, experiencing different companies, participating in live events, photo and video projects, and found my passion in fitness which lead her to become a Personal Trainer.

Gaining experience in training clients on a personal level led her to develop her very specific training style, Ballerina Strong. Her training method has helped not just herself but all of her clients to become stronger, flexible, more energized, and elegant.

Diana Sorokova
Diana on Instagram
B.STRONG App

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebo

This is a public episode. If you’d like to discuss this with other subs

I was absolutely thrilled to have Jill Coleman on the show today to share her 20 years of experience in the industry. She was the first business coach I had that truly resonated with me, and her success in the coaching industry speaks for itself. Her passion lies in coaching in the areas of mindset, body, and business, which she does via her flagship program, The Best Of You Coaching Club mentorship, as well as a few signature online programs, like the Mindset Makeover, the Food Obsession Boot Camp and my 52-week exercise program, the Total Training Experience.

Takeaways:

• Tips to avoid the comparison trap when you rate your success against someone else


• How to detach from outcomes


• The truth about smoke and mirrors in the marketing industry side of fitness

About Today's Guest

Jill Coleman's work has been featured in SELF magazine, Family Circle, SHAPE, Women’s Health magazine, Prevention magazine and many online news outlets like Yahoo Health, LiveStrong.com and AOL’s That’s Fit.

 JillFit Website

Jill on IG

Moderation365 on IG

The Best Life Podcast

Jill’s Fresh Formula Course

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus

In this episode, Meghan Barrington joins me to discuss a variety of topics regarding women's wellness, looking at them through her unique lens. Meghan grew up doing all sorts of outdoorsy activities, played volleyball, and has a background in bodybuilding, and I jumped at the chance to talk about how a woman's body works and how it should be taken care of. We touch on how she intends to blend her various areas of expertise to educate her female clients on how to live better in their daily life.

Meghan & I dive into:
- The problem with kids specializing too early in sports.
- Sleep hygiene and what it means to run as an optimal human.
- How pelvic floor work can apply to women, men, athletes, and artists.

This is a great episode that everyone should check out, particularly though if you are dealing with female clients!

About Today's Guest

Meghan Barrington is currently pursuing her Doctorate of Physical Therapy at Baylor University. She is a Certified Athletic Trainer, Certified Strength and Conditioning Specialist, and Level 1 Precision Nutrition Coach. Her mission is to instill confidence and self-efficacy in others through movement and to encourage and enable them to take a proactive role in their own wellbeing. 

Barrington Kinetics

Meghan's Instagram

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Simple Selling - A free training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics.

Create Content that Converts - Create compelling content that sets you apart from other fitness professionals, and start easily earning revenue online – even with just 100 followers – or your money back. Grab your lifetime access now for just $37!

Beverley Simpson's PT Profit Formula &

This is a public episode. If you’d like to

Today we have my good friend Jonathan Munoz joining us on this all-new episode of the PT Profit Podcast. Jonathan is a coach who works with stage performers, and he talks us through how he assesses performers and what makes that different from assessing a standard gen-pop client. In this episode, we also talked about prioritizing performers' fitness over aesthetic goals and what to focus on while training. Sometimes instead of aiming to hit the choreography that they feel is not yet perfect for them, a performer might instead look at honing in on the intermediary steps that get you from Point A to Point B. 

As a former performer myself, recording this episode was a treat! There are so many misconceptions that performers tend to live by, so I was pumped to break those down with Jonathan. Performers don't just need to attend classes specific to their skill. Performers are athletes, and so few of them recognize that fact. Jonathan and I talk about what performers can do while in production and during their "off seasons."

You'll get to hear Jonathan and I dive into:
- Things that performers should be focusing and doing in the "off season."
- What approach a trainer should take when training an arts performer.
- What performers should focus in terms of strength training.

About Today's Guest

Jonathan Munoz has been in the fitness industry for eleven years, nurturing the ability to operate under different systems and frameworks to drive human performance. From the beginning of his career coaching young athletes to now training CEOs, young professionals, and Broadway performers, he has learned to optimize movement development and performance in a variety of disciplines. 

Jonathan strives to create a context in which an individual can develop resilience to face the demands of high performance by addressing smart training, conditioning, nutrition, stress, recovery, mobility, sport specificity, pre- and post-pregnancy, postural restoration, and more. 

Jonathan Munoz Performance
Jonathan's Broadway Athletes Program

Jonathan's FREE Broadway Week.
Jonathan on Instagram

Join my Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my 

This is a public episode. If you’d like to discuss this with other sub

Coaches, today I am so pumped to be introducing you to the future Mr. Olympia, Alex Tilinca. In this episode, we talked all about the misconceptions about the sport of body building. Alex helps take a close look at regulations and lack thereof, why there might not be regulations in some areas, and how that doesn't necessarily affect the competition. Everyone is unique.

We also talked about nutrition specifics and how being in your off-season can affect you. (Spoiler: This is a topic I also dive into with Jonathan Munoz next Thursday!) Alex also talks to me about how we can use some of the practices from bodybuilding and translate them to our gen-pop clients.

You'll hear me talk to Alex about:
- How to manage recovery and how to avoid illness.
- Carbohydrates and how wrong some people get them.
- How to determine if your nutrition plan works.

About Today's Guest

Alex Tilinca is a 20-year-old NPC bodybuilder from Long Island, New York. He is a coach for clients as well as a full-time college student. He also happens to be a transgender man but has never allowed this to define him or his capabilities.

Alex aims to be the first transgender man to make it to the Mr. Olympia stage.

Alex Tilinca on Instagram 
Alex Tilinca on YouTube
Alex Tilinca Newsday Article
Alex Tilinca Mirror Article

Join my Facebook community!

Looking to interact with other trainers, clinicians, and health and wellness professionals? Head on over to my free Facebook group to request access.

Inside the group, I share daily content as well as lead live trainings that you won't want to miss.

BSimpsonFitness Links

Simple Selling LIVE - A free 3-part live training designed to help personal trainers, physical therapists, and other health & wellness professionals genera

This is a public episode. If you’d like to discuss this wi

I sat down with IPF World Champion powerlifter, Solana Lewis who currently holds the Junior American Squat record for the 63kg weight class.

In addition to over 4 years of coaching, she holds her bachelors degree in Exercise Science and is extremely passionate about helping her clients master movement.

In this episode you'll discover:

• Common misconceptions in powerlifting


• When to train skill and when you to train technique.


• How to program hypertrophy and strength training.


• Bodybuilding isn’t the same as powerlifting.


• The missing components people miss when training for a meet versus for fitness


• Programming rest when you’re in a meet


• Pelvic floor health in powerlifting.


• The importance of being a female coach in powerlifting.

If you love this video, you're going to LOVE Solana's brand new training UStrong90. Grab your spot here: Reserve Your Spot

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

In today’s episode, Erin talked to us about a myriad of topics ranging from the science of food and neurochemical dynamics of behavior to how we can break down really complicated nutritional and chemical processes without overwhelming clients and therefore improve client adherence. In short, I really felt that in this episode Erin captures the “art of science” if you will, and I’m sure this is one you won’t want to miss.

In this episode you’ll learn:
- How to inspire clients to adhere to behavior change
- Tips for battling misinformation and regulating the food culture your client and many trainers struggle with
- The microbiological reasons why gut health affects the entire body and why the approach to everyone should be different

About Today's Guest

Erin Murray is a nutrition, health, and strength coach that that splits her time between clients and academia. Her passion for science and whole foods directs much of her work, where she focuses on transforming biochemistry into delicious meal ideas, actionable steps, and sustainable new lifestyles for her clients. 

If you love this episode, then you're going to LOVE Erin's new program, NOURISH, which kicks off January 11th. Learn more here: https://www.erinmurraywellness.com/nourish

Erin's Instagram

Erin’s Recipe Website

Erin Murray Wellness

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Prof

Coaches, today it's just you and me, and I'm sharing my experiences building my business. I dive into how I manage to maneuver when I fall into traps and how I've turned things around. I also unpack what an offer is, what its role is inside of your business, and the strategies you can implement to in order to cater clients all year round. We will also tap into the most important thing your business should have that will make it profitable.

Today I dive into:
- Common mistakes that struggling entrepreneurs make.
- Running an evergreen and a launch business strategy.
- Components of running a profitable business.

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness
Links & Coaching Opportunities

Simple Selling - A free Instant Access training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics.

Create Content that Converts - Create compelling content that sets you apart from other fitness professionals, and start easily earning revenue online – even with just 100 followers – or your money back. Grab your lifetime access now for just $37!

Beverley Simpson's PT Profit Formula - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

This is a public episode. If you’d like to discuss this with other subscribers or get

Today we have the brilliant Dr. Dani Antonellos joining us from Australia, and we talked all about her journey as an osteopath and what bought her into that practice. We also tackled the differences between a physio and an osteopath as well as the crossover between physical therapy and personal training.

Dani shared with me about her teaching practices, including what makes it stand out from other trainers. We talk about how is she educating both clients and other fitness professionals, and we dive into the topics of Bracing, Hip Hinge and Breathing. She also shares with me how she manages her own pain and her experience in growing her business during the pandemic.

You'll hear Dani talk to me about:
- Everyday movements you should pay attention to.
- Understanding core training.
- When to know when you need to change or continue a program.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Dr. Dani Antonellos is an Osteopath and Exercise Rehabilitation specialist from Australia. She has been a personal trainer since 2013, working with patients ranging from beginners to competitive athletes. She has also worked as a coach in Hattie Boydle’s team “The Sports Model Project.”

In addition to coaching, Dani competes as a professional WBFF Bikini Athlete and has been a high level tennis player for 15 years. She also hosts the Level Up podcast alongside Sharelle Grant..

United Health Education
Dani on Instagram
Level Up Podcast on Instagram

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

 BSimpsonFitness Links

This is a public episode. If you’d like to discuss this

On today’s episode of the PT Profit Podcast, I get the chance to speak with Aleena Kanner about stress management. Stress can affect your GI system and hormone regulation. It’s a really interesting conversation! Tune in to hear our discussion about this and more.

We discuss:

• Aleena’s fitness background and the “stress bucket” analogy.


• Eastern vs. Western medicine.


• Digestive symptoms and how to spot them.

Mindful Moves For Stress
Aleena’s Website
Aleena on Instagram
Move Your Brain, Move Your Body Podcast

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to

Welcome to the PT Profit podcast! During this inaugural episode, we dive into how fitness professionals can improve their business models and why this is a topic so close to my heart. Live the life you love without resorting to sleazy tactics! 

I talk about:

• The pressure that comes with being a solo-podcaster.


• Setting the tone for this podcast.


• What I’m bringing to the table.


• The lowered expectations set for mothers.

...and so much more!

Join me on this journey.

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to Beverley Simpson: PT Profit Formula on Facebook and to @bsimpsonfitness on Instagram, and f

Today's episode was a privilege to record, and coaches, it is such a pleasure to share this interview I conducted with Holly Perkins. Holly was voted "Top Trainer to Watch" by Shape Magazine, and I knew that when we booked her, this interview would be amazing. Our conversation, however, did not just meet my high hopes and expectations; it blew me away.

In this episode, Holly shares with me how her own health journey created significant hurdles while she was at a peak in her career. Since then, she has transitioned her business entirely to the onIine space. We take a deep dive into the benefits of being a virtual coach and knowing your worth. The importance of not dismissing changes as "but" and instead embracing them as "and" was an undercurrent that we brought to the forefront later on in the episode.

This episode is an absolute must listen for FitPros and other entrepreneurs.

Holly & I talk all about:
- How to stay in the game and keep up with what you are doing.
- The power of transformation.
- Determining the value of your service.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Holly Perkins is a Certified Strength and Conditioning Specialist, women’s strength expert, and speaker. A childhood love of fitness led Holly to Penn State University where she received a B.S. degree in Exercise Physiology and Nutrition. Her love of big city culture led her to New York where she started her career as a personal trainer. 20 years later, a love for helping people turned into a deep passion, and Holly lives, breathes and thrives on health and fitness to this day.

Holly is the author of Lift to Get Lean and a contributing writer for numerous magazines including Women’s Health, Prevention, SELF, Shape and Fitness. As a personal trainer, she has worked with the world’s most famous names, including a presidential candidate. She is skilled on camera and can be seen in numerous exercise videos, educational videos, and has appeared on HSN, E! Entertainment, and Extra. Holly sits on the Westin Wellbeing Council with Arianna Huffington, Andy Puddicombe and Ashley Koff. In 2015, Holly launched her Women’s Strength Nation movement in partnership with Westin Hotels and Resorts.

Holly Perkins
Holly on Instagram


This is a public episode. If you’d like to discuss this with other subscribers o

In today’s episode, I wanted to share my thoughts on what many call “Beginner’s Luck” - that magical phrase that we often use when we see another person’s success who is starting out in their marketing journey...and maybe uttered more often during a time when we are struggling with feelings of Imposter Syndrome and comparing ourselves to others. One important thing to realize is that there are some actual reasons why Beginner’s Luck is a thing, but also our approach to how we’re presenting ourselves, our services, and how we are reacting to the successes that we do have can make all the difference.  

Takeaways:

• What three things that beginners have and do that automatically create a better chance of success for themselves


• Why it’s important to understand market saturation vs. market sophistication


• How the mindset a beginner automatically is set up for success

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

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In our “Best Of” the PT Profit Podcast we look back at guest Katie St. Clair, who shares some essential components of training and mindset for both trainers and clinicians that will simplify the process regardless of whether you’re starting at the beginning or growing an established  business.

 In this episode, you’ll hear:

• How to find a balance when you find yourself experiencing “The Coach's Curse” so you don’t self-sabotage 


• Keys to boosting your self-confidence regardless of your experience or if you are jumping back in the game again after time away or becoming a parent


• Effective ways to push through your fear of judgement that may be holding you back

Katie on Instagram
Katie’s website

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to
<

In this installment of our “Best Of” Series, we look back THIRTY episodes to one of our most popular of the PT Profit podcast, Episode 6 with Compound Performance gurus Kyle Dobbs and Matt Domney, who share their thoughts on using critical thinking and communication to raise the standards of individual training programs and best serve your clients. 

You'll hear us discuss:

• How the language you use to train your clients can be applied to any demographic and fitness level in the most efficient way possible


• Ways to use your environment to give context to the information you provide 


• Why trying to prove how much you know can backfire on you and your client 

Compound Performance Website
Matt on Instagram

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

@bsimpsonfitness on Instagram

Thi

On today’s episode, I was delighted to talk to Michael Keeler about what it takes to build a successful community for a brick and mortar business, from both an employee and client standpoint and how that has been critical for business in the time of Covid. Michael’s unique approach combines his hands-on experience as a business founder and CEO with expert coaching and consulting skills to help entrepreneurs reach their goals faster and with less stress. Mark Fisher Fitness has been featured in Forbes, the New York Times, The Huffington Post, and The Wall Street Journal, for making waves in the fitness industry for its unprecedented growth, industry-leading results, and unique approach to culture. 

You'll hear us discuss:

• How to create a community for your business and why it is essential, especially in today’s ever-changing environment


• Learn the key ingredients to a dynamic and healthy culture for a business


• Renewal activities and tips for managing stress as a business owner

Business for Unicorns Website

Mark Fisher Fitness Website

Business for Unicorns IG

Mark Fisher Fitness on IG

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

The grind of training and the constant noise of how we "should" be doing things can bog us down as coaches and clinicians. We can lose our way and diverge from the mission we set out on.

Without keeping our authenticity intact, staying on message becomes increasingly difficult, and coaches, our clients are with us for a reason. Staying true to yourself and to them will help you continue to provide the quality service they are seeking.

Thankfully today I have my friend and PT Profit Formula member Semaj Hunter joining me to talk about cutting through all of that to remain authentic. We have a fantastic conversation about remembering who we really are and the importance of treating human beings like humans.

We also discuss why your individuality is worth compensating. As you build your business and market what sets you apart, you should not be afraid to charge for those special s only you can bring your clients.

In addition to fitness, Semaj is a passionate traveller, and we dive into the importance of consistent exercise and fitness in your daily life. It can be easy to let your fitness goals slip through the cracks while working or traveling, but Semaj strives to make sure each of his clients is able to meet their needs despite their hectic schedules and busy lives.

Semaj joins me today to talk about:
- Missing and invisible components within the fitness industry.
- Learning how to pivot and evolve when you hit a point of resistance.
- Authenticity and the steps you can take to make sure you convey it.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Semaj Hunter is a Remote Fitness and Nutrition Coach currently based in Mexico. He works with clients who are ready to let go of the stories they have been handed for what fitness and nutrition are and helps them develop their own framework for achieving their goals.

Semaj has been in the industry for almost 10 years and continues to find passion for the work he does with each client. He is constantly on the move but will regularly stop for a good meal, a stiff drink or to make meaningful connections.

Semaj Hunter on Instagram
Semaj on Twitter

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Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my 

This is a public

Coaches, plan time to save time.

Ever since I brought up on my Instagram how I had planned weeks worth of content, I have had strangers, colleagues, and clients DMing me asking what I had done. In this podcast, I outline the various ways you can build out your content plan with the end goal in mind.

In this episode, you'll hear me talk about:
- The different phases of my content cycle.
- Why repetition is a good thing and how that repetition can vary.
- How to nurture your following through content.

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to Beverley Simpson: PT Profit Formula on Facebook and to @bsimpsonfitness on Instagram, and follow her and her team for additional daily content.

Coaches, I know it's Fitness Thursday, but let's mix things up a bit.

I'm coming at you again with another Marketing ep today because it's launch week, and I am so pumped heading into '22 that I wanted to recap the good, the bad, and the ugly of '21 today.

Chances are, if you're listening to this podcast, you are a well-educated and fiercely driven trainer or clinician who strives to build your personal business and client list. My goal is to help my clients and my listeners not make my missteps and help you all overcome my obstacles before you even have to face them yourself.

Today I'm encouraging you to take a moment, reflect on the past year, and recalibrate so that you can make 2022 your business's breakthrough year.

Today I dive into:
- The importance of being present.
- Persevering through fear and discomfort to push your business to the next level.
- Being enough.

PT Profit Formula closes its doors today.  Are you in yet?  Visit www.ptprofitformula.com and say yes to yourself, your business, and the revenue you deserve.

Don't forget to leave us a review on Apple Podcasts.

BSimpsonFitness
Links & Coaching Opportunities

Beverley Simpson's PT Profit Formula - A 12-week step-by-step community coaching program utilizing a proven process to help you build an effective, repeatable system that consistently generates leads and customers inside your fitness business so that you can fill your client schedule and sell out your products.

Beverley Simpson's PT Profit Accelerator - A 12-month coaching mastermind intensive designed for high performing health and wellness professionals who are ready to scale to multiple six figures without working harder.

 

This is a public episode. If you’d like to discuss this wi

Coaches, how financially prepared are you for life's curveballs?

In this episode of PT Profit Podcast, our guest Mel Abraham shares his wisdom on reaching financial liberation and what it truly means to be affluent. This episode will blow your mind, so get ready to take notes. Mel and I discuss how to make a conscious financial decisions, determining needs versus wants, calculating risk, and so much more.

You are going to hear me and Mel talk about:

• The three critical outcomes of becoming an affluent entrepreneur.


• Why living paycheck to paycheck might be a personal ego problem.


• The two primary sides of an entrepreneur journey, one of which spoiler!  is wealth creation.

And more. Grab a pen and paper, and hit play on this great new episode.

About Today's Guest

Mel Abraham is a CPA by education but an entrepreneur by exhilaration, and Author of the #1 Bestseller, The Entrepreneur's Solution: The Modern Millionaire's Path to More Profit, Fans & Freedom. He’s the founder of Thoughtpreneur Academy & Business Breakthrough Academy where he helps entrepreneurs bring their businesses to the world and build the lifestyle that they want. He has built, bought and sold numerous multimillion-dollar businesses for himself as well as his clients. He’s a globally recognized thought leader, business advisor, CPA and financial expert sharing stages with a long list of Fortune 500 Companies as well as beacons in the business and personal development industry, from Arianna Huffington and Chalene Johnson to Brendon Burchard and Tony Robbins. When not speaking, training, mentoring or just being a little nutty you can find him working out or training in the martial arts. If not, he'll be creating experiences and memories with his beautiful wife, Stefanie by traveling to exotic places or hanging at the beach where they live.

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's

This is a public episode. If you’d like to discuss this with other subscribe

Joining me today is Cristian G. Plascencia, co-founder of The Durable Athlete. Currently based out of Austin, Texas, Cristian's experience being a patient at a physical therapy facility led to what is now his life-long passion. I often say, "Either you are going to get the lesson that you need or the success that you want," and that personal mantra of mine further resonated as I talked with Cristian.

Cristian talks all about how he classifies and defines "athletes," and we have a great discussion on both mobility and breathing. We also break down burn out and how to avoid letting that get the best of you.

You'll hear us dive into:
- The two components that define "mobility."
- Breathing practices.
- Burn out and how to push through.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Cristian G. Plascencia is the the Co-Founder of The Durable Athlete and has spent spent his whole life trying to find the best equation to life to help maximize daily function and the longevity of our career. Starting at age 12 after a sports injury and realizing he enjoyed the setting, he spent 1000 hours at a physical therapy facility before leaving high school and heading into college. In college, he was able to intern with another physical therapy clinic out in Los Angeles County who exposed him to a holistic approach to health and fitness. It was the first time anyone had explained to him how nutrition, sleep, and our mental practices ultimately dictated the quality of everyday life as well as our physical performances. It was not too long after this realization and exposure to holistic health that he received a grant to conduct research on the effects of Whole Body Vibration techniques. This was a great exposure as it led him to eventually work with the strength and conditioning coach in assisting in the weight room with football and volleyball athletes. Cristian has since been able to travel and train with individuals like Earl Thomas, Andre Roberson, and Taylor Swift's reputation tour.

The Durable Athlete
The Durable Athlete on Facebook
The Durable Athlete on Instagram
Cristian on Instagram

This is a public episode. If you’d like

For today's episode of the PT Profit Podcast, I'm giving you a replay of the free training and workshop that I hosted at the end of August called Create Clients on Demand. We tackled so much material during that training that I knew it would be useful to my podcast audience to publish it in audio form as well.

By the end of this episode, you will learn to identify some of the missing factors in your businesses as well as how to connect with your potential audience. I also share my knowledge regarding how to attract potential clients without being pushy and sleazy, and I dive into how you can build rapport with your audience using your content in just 5 minutes.

In this special training, you'll hear me dive into:
- the PT Profit Formula's 3 Pillars of Performance.
- what every business needs.
- the various types of sellers.

Be sure to register for Simple Selling Live. Simple Selling Live is a free 3-part live training that begins tomorrow September 15th. Can't make the live trainings? Don't worry! You can catch replays through the end of the month.  Coaches, if you're looking to find your ideal clients and make the revenue that you deserve within your own businesses, you don't want to miss out on this. Register here to secure your spot today!

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

 BSimpsonFitness Links

Simple Selling LIVE - A free 3-part live training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics. The training be

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus episodes, visit

Coaches, are you ready to level up your business?

In this episode, I uncover topics of my upcoming free 3-part LIVE training which starts on February 22. I go through my 3 Pillars of Performance that I personally use in running my fitness business. These are the factors that have helped me and my clients make consistent income.

In this episode, I talk all about:
- The 3 Pillars of Performance, which we'll unpack even further in my Simple Selling Live traing.
- What separates a successful and struggling coaches.
- The ability to decide.
...and more!

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to Beverley Simpson: PT Profit Formula on Facebook and to @bsimpsonfitness on Instagram, and follow her and her team for additional daily content.

Welcome back to another episode of PT Profit Podcast, coaches!

Do you write copy or just content?

Last week, I had the privilege of teaching hundreds of coaches in my Simple Selling Live training and engaging with them on Facebook, Instagram, and via text/email. Day 2 was so exciting to me that I had to turn that training into today's podcast.

In this episode, I talk about why writing persuasive, relatable copy is so important for your business, and I dive into each of the five types of content that I personally use for my business. 

During today episode, you'll hear me talk about:
- Why copy is so much more beneficial than content.
- Types of content, including the polarizing piece.
- The importance of keeping your content unique...and how easy that is to do.

I also talk about my PT Profit Formula program at the beginning of the episode. Doors opened yesterday, so be sure to head on over to the PT Profit website before the spots fill up!

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

T

Price. Cost. They can be scary words. A wide belief (or fear) among entrepreneurs, especially earlier in their careers, is that the more things cost, the harder it is to tell.

An increase in cost? Forget about it! Why would you want to scare off your existing clients.

No. No, no, no! Let's reset that mindset ASAP, coaches.

Coaches, today I have master of sales Jen Gitomer joining me to unpack all of that and more. Essentially born a saleswoman, Jen talks to me all about the complex relationship between price, value, yourself, and your business. It is so important that the customer believes they will be better off by working with you, and how can they do that if you do not believe in the value of your services to begin with?

I ask Jen to start off at the beginning for new entrepreneurs, and we dive into a way you can build that belief in yourself to appreciate your value and set your price accordingly. Once you decide on the price, Jen walks us through exactly why you should not be afraid to announce that and tell potential customers when asked. Or even before you are! You can't be afraid to sell unless you want to stay the best kept secret.

You do not want to miss this empowering episode, especially those of you who have an uncomfortable relationship with sales.

Today, Jen and I talk about:
- The potential trade-off between increasing cost and losing customers. (Spoiler: Sometimes it balances out.)
- The intense power of belief and how that translates to pricing and purchases.
-  How important testimonials are.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Jen Gitomer is obsessed with helping service professionals, coaches and entrepreneurs like you make more money.

We are back today with another brand new PT Profit Podcast, and I had a blast making this one, coaches. One of my best friends, Nicki Wilson, joined me for today's episode, and we talk all about the Enneagram types.

Do you know how to best interact with everyone around you?

Coaches, Enneagram helped me understand my friends, my clients, and my employees so much better. I find it so helpful in determining the best ways to communicate with folks. It has improved personal relationships and business endeavors. Nicki gives us some background on the Enneagram in this episode as well as takes a deep dive into all nine types.

In this episode, Nicki and I talk about:

- What "Enneagram" is and how you can use it.
- How compatible personality types lead to good clients and employees.
- The nine Enneagram types.

As high achievers, we tend to be the harshest critics. We tend to be hard on ourselves and push ourselves to burnout and breakdowns just to get what we want.

In this episode we have the famous motivational speaker, Enrique Delgadillo, and here we talked about a lot of things that always lead to self-contentment. In some of Enrique's words, "Don't fight it and don't resist it." What you have right now is what you signed up for. You are meant to experience it, whether you like it or not.

This episode is so jam-packed with life lessons that will definitely make you a better version of yourself. You will be reminded of how important the journey is rather than the goal or the achievement. What's the real meaning of karma? Why word quantum is included in this interview? How important is it to be thankful for what you have.

For your reference:

00:00 Intro
02:15 About Enrique Delgadillo
05:24 The awakening of my calling
06:48 How mentorship molded me to be what I have become.
10:26 Karma and Dharma
16:46 Enjoy the process or journey and learn from it.
24:27 How to be aware and be content in the moment.
29:56 The Quantum
34:03 Being Grateful
40:04 Where does self-lack come from and how to fight it?
45:29 Difference between Feeling and Emotion

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Enrique Delgadillo is a famous Motivational Speaker, who was born on December 28, 1981 in Mexico. Self-help author and motivational speaker who’s risen to fame online. His Live Incredibly brand is aimed at human betterment thought thought process adjustment and sells online courses in his techniques.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post a

This is a public epis

Coaches, if you've been following me for any amount of time, you know that I love messaging. Getting your message out there is vital.

No one wants to remain the internet's best kept secret.

However, the only way to make more money in 2022 is to get your offer out in front of your followers and turn them from people into prospects into purchasers.

There are a lot of sources out there that insist you need to build a steady rapport with your social media followings to entice them to make their purchases, but what if you don't fully understand what that means? Are you spending too much time trying to get to know your following that you are not actually zeroing in on makes sales?

Today I'm breaking down how that intense focus on "know, like and trust" might be holding you back from getting the revenue that you deserve. 

Today I'll unpack ideas such as:
- You are not your business.
- Relating to your client' needs should take precedent over trying to be popular.
- What the trust factor actually means in that component trio.

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness
Links & Coaching Opportunities

10-Day Content Calendar  - A free social media content calendar that helps you discover exactly what to post for the next 10 days so that you get your next few high paying clients even with just a handful of followers.

Simple Selling - A free Instant Access training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics.

This is a public episode. If y

Coaches, it is my pleasure and my privilege to introduce you to the passionate and kind-hearted Mike Guevara. Coach Mike G serves the competitive playing field that is the NBA. During our conversation, he dives into his athletic background and experience moving into the world of professional sports. If I've got any aspiring pro basketball players listening, then this episode is definitely for you because Mike and I discuss the process of being drafted into the NBA.

Coach Mike G exudes qualities that all great personal trainers should have: compassion, kindness, and overall caring nature. During our talk, he talks to me about client-trainer relationships and how things such as trust and compliance need to be earned. It is important to meet your clients where they are at when they are celebrating and in pain.

We also went into early specialization and accessibility. We all know that not every one has access to high-level sports clubs and teams growing up. Mike and I talk about how someone can be resourceful getting their younger athletes beneficial training and inspire their kids to be the best athletes and people they can be.

In this episode, Mike and I discuss:
- How proper training makes a true impact...which includes properly preparing your own child in grade school sports.
- Compliance, trust, and the importance of interpersonal communication.
- Why you should not do personal training solely for money.

Don't forget to sign up for my upcoming free live training: FitBiz Bootcamp. The training begins on January 3rd. Join me, and learn to master the same pillars of performance that have helped me and my clients generate consistent $10k-$40k months.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Mike Guevara started coaching in the performance field in 2008. Upon graduating from Cal State Northridge with a B.S. in Exercise Science in 2010, he worked as a performance intern and ultimately a coach at The Factory Training for 5 years. He was then offered ownership and served as Director of Performance at The Factory Training where he oversaw and serviced multiple NFL, NBA, and MLB athletes along with youth, high school, and college athletes.

In late 2011 to 2013, Mike received an opportunity to work and travel with Belarusian pro tennis player Victória Azárenka as her personal Performance Coach. After 2 1/2 years, Victória captured 51 weeks of a world #1 ranking and two Australian Open Titles among many other career accomplishments. He was asked to return to the team in Jan 2016 and helped her achieve the “Sunshine Double” which only two other woman in WTA histo

This is a public episode. If you’d

Success, business, and coaching are all funny things. They are, in essence, living things.

They grow, shift, and change, and despite what some programs make business out to be, there's no "right" way to do it. You need to find the aspects that are in alignment with you.

That's where I'm at today and digging into deep as I, surprise, launch a new 90-day cycle of the PT Profit Formula this week.

I've run this program live and then via a portal since 2020, and I have spent a lot of time thinking about the various aspects of how it is all presented and then digested lately. Doing so has led me come up with a fantastic new way to release the Formula program in a way that will benefit each coach going through the process.

Today I unpack:
- Why I am reevaluating how I teach my clients.
- The cohesive bond that forms within group coaching programs and masterminds.
- How having zero qualms selling helps me close sales.
...and so much more. Join my private Facebook group for Online Fitness Marketing Professionals for additional content and more information on my courses and programs.

Don't forget to leave us a review on Apple Podcasts.

Beverley Simpson's PT Profit Formula & PT Profit Accelerator
- PT Profit Formula is a 12-week step-by-step community coaching program utilizing a proven process to help you build an effective, repeatable system that consistently generates leads and customers inside your fitness business so that you can fill your client schedule and sell out your products.
- If you're ready to take the next step, then PT Profit Accelerator is the program for you! Accelerator is 12-month coaching mastermind intensive designed for high performing health and wellness professionals who are ready to scale to multiple six figures without working harder.

  

This is a public episode. If you’d like to discuss this with other subscribers or ge

Today we got to speak with Eve Guzman, the founder of the Macro Mentorship Program, the unique macro nutrition + business coaching course. Eve turns health coaches and nutritionists into macro experts, increases their re-sign rates, builds their confidence with nutrition coaching, streamlines their client management systems while scaling their businesses. She is an internationally-acclaimed nutritionist, business coach, public speaker, and PEOPLE Magazine 'Half Their Size' ambassador. She is the creator of the G-Transformation Academy, which aims to help women ditch fad diets, lose weight, and eat real food without being restricted. She has personally lost more than 150 pounds through exercise and her macro nutrition philosophy, going from obese to a nationally qualified figure competitor.

Takeaways:

• How the experience of being your OWN coach before can shape your approach to your client


• What coaches need to know about the role that macros can play in your client’s transformation


• Tips to navigating the terrain of empowerment, body image, self-esteem, and weight loss

Eve on Instagram

Eve’s Website

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

I had an amazing conversation with Chris Kelly about assessing  movement and increasing performance for clients whether they are general population or professional athletes and tools that you can implement today to become an even better coach for your clients. Having been a competitive athlete whose life was impacted by injury and recovery,  he specializes in working with people using specific strength training exercises and nutrition  to help maintain and improve a better quality of life.

Some essential takeaways:

• The difference between an education and implementing an education


• Ways to deal with client buy-in for exercises best suited to them using their own language


• Tips to start building principles of a solid business foundation

Chris Kelly’s The Fitness Rehab on IG
Chris Kelly Vocal Fitness IG

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

This is

Coaches, today I am going to discuss a very important component every business should have. Sure, every business should have a VIP client to serve, but that's not what this episode is about. Today I am talking about how you can be the VIP of your own business. I dive into the things you need to know and do in order for you to run your business with authority. VIP to me is not the usual "Very Important Person." Today I'm breaking down how it's also Visible, Influential, and Profitability (and/or Personal Power).

Today you'll hear:
- The #1 component of a successful business.
- How to be influential.
- Convincing yourself to be the authority.

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness
Links & Coaching Opportunities

10-Day Content Calendar  - A free social media content calendar that helps you discover exactly what to post for the next 10 days so that you get your next few high paying clients even with just a handful of followers.

Simple Selling - A free Instant Access training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics.

Create Content that Converts - Create compelling content that sets you apart from other fitness professionals, and start easily earning revenue online – even with just 100 fo

This is a public episode. If you’d like to discuss this with other subscr

Joining me today is Dr. Mike DeMille of Divergence Physical Therapy and Wellness. Mike shares with me his experiences on how a sports injury led him to wanting to enter the world of physical therapy himself.  Mike talks to me all about the Postural Restoration Institute (PRI) and receiving your PRC certification. We also dive into how to simplify complex concepts and the implementation involved. Our conversation covers how that applies to FitPros, athletes of varying levels, and even in regards to our gen-pop clients. 

You'll hear Mike and I discuss:
- Who can get PRC certified.
- When to expect a client result.
- One of the most important things that separates a successful coach from the rest.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Mike DeMille is a Postural Restoration Certified practitioner who treats patients dealing with chronic pain and progresses his patients back to an active lifestyle of weight training and their other favorite healthy activities. Mike graduated from Springfield College with a Doctor of Physical Therapy where he also pitched for the varsity baseball team.

Mike uses his unique skill set and knowledge base to provide corrective exercise, neuromuscular re-education, and capacity training while recognizing the natural asymmetries of the human body to provide a custom plan of care and optimize results.

Divergence Physical Therapy and Wellness
Divergence PT's Solidify Course
Mike on Instagram

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

 BSimpsonFitness Links

This is a public episode. If you’d like to disc

In this episode I had a chance to sit down with the creators of One Health in Ireland, which incorporates Pilates, Physiotherapy, Yoga and Nutrition in their wellness brand, to discuss many of the details and dynamics of creating a fitness business that covers a myriad of services - and the delicate balance it entails.  

In this episode, you’ll hear:

• How to avoid some of the most common mistakes when starting a fitness business


• Key ingredients to maintaining a successful working relationship with your business partner


• How to understand the link between adherence and emotional response

One Health on Instagram

Tommy on Instagram

One Health Website

One Health on Facebook

One Health on Linktree

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

Dr. Lisa Lewis is a licensed psychologist with a passion for strength training and fitness. Lisa specializes in working with athletes, athletically minded and achievement oriented clients who come to her practice to pursue a personal goal or enhance motivation to pursue goals. She also provides workshops and consultations for personal trainers and strength coaches, both for their own professional development, and to enhance their communication and motivational skills with their clientele. 

Lisa earned her doctorate in Counseling Psychology with a specialization in Sport Psychology at Boston University, and her doctoral research focused on exercise motivation. She is also a Certified Drug and Alcohol Counselor, and teaches psychology courses at Northeastern University. She currently provides psychotherapy and consultation services at her private practice in Brookline, MA, and online.

Takeaways:

• Why there is a stigma about the term "self-care" even though it’s one of the main struggles for trainers and coaches 


• Why coaches need to know about how to deal with their clients’ from a psychological standpoint


• What dynamics are involved in understanding and accepting emotions

Dr. Lewis’ Website:

Dr. Lewis on IG 

Dr. Lewis’ “Psych Skills for Fitness Pros” Course

Dr. Lewis Recommends: The Lisa Feldman Barrett TED Talk

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Prof

T

In this episode I talk with the owner of Forbes-recognized business Financially Intentional about pushing past the stigma of talking about wealth and shifting your thought process so as to create habits that will allow you to grow your business and live your life on a financially healthy foundation.

In this episode, you’ll learn: 

• Why changing your mindset about money in regards to your life can make all the difference


• Key tips for those initial changes that will help you build a healthier financial life


• What is the very first and most important question you have to ask yourself that will begin the process to building your wealth 

Financially Intentional on Instagram

Financially Intentional on Facebook

Naseema’s Website

Nurses On Fire Podcast

Nurses On Fire Podcast on Instagram

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook&n

While working in the graphic design corporate world and eventually becoming a personal trainer as well, Jennifer Dmuchowski discovered her new passion for her life through the combination of design and fitness. Over the last four years Jennifer helped create a boutique fitness gym from the brand and marketing side to the fitness development and training aspect which eventually led her to take the leap and go out on her own creating her own business. Covering topics from building your brand to social media development, Jennifer’s goal is to empower fitness professionals to learn how to create their own business and brand through the power of marketing and design.

In this episode, you’ll learn:

• Keys to learning how to find your voice and your brand


• How to navigate the transitions of in-person to online in a post-Covid era


• The psychology behind design and the impact it makes on potential clients

Jennifer's IG

Jennifer’s Website

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

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Today was a fantastic deep dive into the fundamentals of using the assessment in process, business, and buy-in and get tangible results that will get the client what they want. 

I spoke with Alex Effer, an Exercise Physiologist and Strength and Conditioning Coach with training in Postural Restoration Institute and Dynamic Neuromuscular Stabilization based out of Toronto, Canada. Having worked with and presented for clients ranging from professional and semi-professional athletes to executives to those suffering from chronic diseases, Alex is sought after for his knowledge by fitness and rehabilitation professionals who want to develop a coherent principles-based model to systemize their assessment and treatment.

Takeaways:
- Assessing clients in this new online era
- How trainers can integrate the most effective exercises possible
- Managing realistic expectations for their abilities and the process 

Alex on IG

Resilient Education

Resilient Education Free Masterclass Tues Oct 6th @4pm “Discover How to Master Your Virtual Assessment.”

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

This is

In this episode of PT Profit Podcast, I got a chance to talk to Paige McNerthney about bridging the gap between physical therapists and personal trainers so as to work together and bring about success for their clients.

In this episode, you’ll learn:

• The main reasons why there is often a disparity between the two professions even though their goals are the same - and how to approach it differently


• Why outside referrals can actually deepen your relationship with your client 


• Ways to widen your your network so as to develop solid working relationships between between the two fields 

Paige on IG

Paige's website

Paige on FB

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

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In this episode, Candace talks to us about her odyssey from weightlifting newbie to physique competitor to personal trainer and business owner while addressing an issue that many trainers find in their business: helping their female clients push past their fear of building muscle and the ideology that only extreme calorie deficit and cardio will get them the results they need.

 In this episode, you’ll hear:

• Why being able to speak to certain experiences in your own fitness journey can be the bridge between your client and training adherence


• How to adjust your programming for working out at home so that clients continue to see results when gyms are shut down - and for online training in general


• Tips for programming cycles for strength training nutrition

Candace on IG

Candace’s Website

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@b
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In this episode,we’re talking about what type of content you can create TODAY to start attracting and connecting with your ideal client. I’m sharing with you one of the most popular training installments of last week’s free PT Profit Formula Challenge - Day 3. 

I talk about:

• The five essential types of content for you to use


• The proven formula for putting those content types into action


• Tips for navigating communication with your ideal client on social media

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to Beverley Simpson: PT Profit Formula on Facebook and to @bsimpsonfitness on Instagram, and follow her and her team for

I have been sitting on this podcast's subject for ages, coaches, and my clients have been poking me and prodding me to talk about it for about as long. Now that launch season is upon us, there is no better time to dive into a topic that will help all of my PT Profit Podcast listeners.

Today we will be going through the things you can do to add value for your clients without overwhelming them with more information. Bombarding your clients with too much information can lead them feeling stuck, like they can't catch up with the things that you are feeding them. It leads to analysis by paralysis, which I have experienced myself in various situations. That's why today, I'm talking about the things that I did to persevere through that paralysis while still retaining valuable information.

You'll hear me talk about:
- Three ways you can add value for your client.
- The true meaning of implementation.
- Providing clarity to enable your clients to take inspired action.

Also check out Episode 61 on the Enneagram featuring my friend Nicki Wilson.

Join my Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness Links

Simple Selling LIVE - A free 3-part live training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics. The training begins on September 15th. Register now!

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

This is a public episode. If you’d like to discuss this with other subscribers or get access to bonus epis

"It all comes down to what works will for you in terms of your learning style."

In this episode, I will go through the types of guidance that you can find to help you grow as an entrepreneur. There are many different types offered by a variety of coaches that range from financial to spiritual.

You'll hear:
1. The pros and cons between various types of avenues of learning, including 1-on-1 coaching, DIY, and a Mastermind.
2. Three key qualities that a successful person has.
3. Tips on how much money you should consider allocating toward your educational growth.

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Simple Selling Series - A free 4-Part Video Training designed to help personal trainers, physical therapists, and other health & wellness professionals generate their first 6-figures online without resorting to sleazy sales tactics. The new and improved series is released on May 17th. Sign up now to save your spot.

7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your produc

This is a public episode. If you’d like to discuss this with other subscribers or get acc

This is a top question I get asked by so many of my clients, and so I thought it would be a wonderful topic to dive into. Join me as I discuss eight strategies you can utilize to find your ideal client online. 

You don’t have to have a huge following on social media to be able to find clients. What you do have to have is a willingness to put in some time and effort...and you’ll be surprised how quickly it will change. 

I also include an entire post that you can use today that can get your message out and find your Ideal Client. 

In this episode, you’ll learn:

• How to approach the various types of clients you have had both past and present for referrals


• How our own tunnel vision about ourselves affects how we perceive possible clients


• Tips for direct outreach that are tried and true from the field 

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting

In this episode, I got to learn all about the benefits of being in alignment with my friend Cari Li, a burnout recovery coach and alignment expert who helps people find that perfect balance to live better lives and thrive in their business. 

In this episode, you’ll learn:
- The different kinds of resistance in our lives and its effect on our energy flow
- Tips for assessing when you are giving to much energy away and also taking on the wrong energy
- Why having a network to pull from and “staying in your lane”  with regards to your work is essential

About Today's Guest

Cari Li helps individuals gain clarity and flow within their body, identity, and mission. Creating a powerful, unique force that helps individuals connect with their True Self, so that they can be courageous, confident, and powerful. An unconventional life of adventure paired with over a decade in coaching has allowed her to expedite the expansion and alignment process into a world of possibilities. 

Link to Cari’s Life Alignment Quiz

Cari’s Website

Cari on IG

Cari on FB

Cari’s Podcast

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

This

Not every client is going to be right for you to take on. It can be a hard path to navigate, especially when clients = money. It goes hand-in-hand with the pricing convo from last Tuesday.

So...how does a coach find their ideal clients so that everyone gets the most out of that time? Check out today's podcast to find out!

Today, you'll hear me talk about:
- The various factors that you can dial into to connect with your clients.
- Why focusing on the transformation you provide your clients is key.
- Focusing on your client's struggles.

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Simple Selling Series - A free 4-Part Video Training designed to help personal trainers, physical therapists, and other health & wellness professionals generate their first 6-figures online without resorting to sleazy sales tactics. The new and improved series is released on May 24th and will feature a free private Facebook group to interact with other members...and me! I can't wait to get started with you all. Sign up now to save your spot.

7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.2

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A

This is a public episode. If you’d like to discuss this with other subscribers or get

In this episode, I wanted to spend some time sharing my thoughts on one of the most fundamental aspects of building your business successfully: finding your niche. When you try to speak to everyone you speak to no one, so it's important to set yourself apart in the marketplace. You really need to think about how you’re going to approach it successfully and in a way that will make you excited and continue to grow and love what you do while bringing that transformation to your ideal client.

In this episode, you will learn:
- What are the five questions to ask yourself when determining your niche inside your fitness business
- Why you need to be thinking about the transformation you want to provide and how to provide the framework for it
- How to determine your client’s struggle and the problem that you will solve for them

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to

T

Meredith Marsh is a total introvert with over 5 Million views on YouTube, the creator behind the VidProMom YouTube channel and blog, and founder of the Video Pursuit Society where she helps solo content creators increase their audience and income online with video content and social media.

In this episode, you’ll discover:

• 5 essential ways you can grow your business and therefore earn revenue - and do it without ads


• How to create a “Save Me” series and use it to get your ideal client added to your email list


• What a “lead magnet” is, the best content to use for it, and how to make it work for you

Meredith on YouTube

Meredith on Instagram 

Meredith’s Website  

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

Utilizing Facebook ads is one way to promote your business through social media. We all know Facebook is where people all around the globe hang out virtually, so learning how to use the platform to market your service is a must have skill.

In this episode, Michelle Fernandez joins us to show us how to use Facebook ads in order to grow our business. We talk budgets. We talk varying campaign strategies depending on what stages we are at the business. Coaches, we dive in. Running ads on Facebook can be a complex thing to tackle, and I'm so happy we have Michelle here with us to day to unpack the subject.

You'll hear us discuss:
- How a Boost button works and why you should go through Facebook's Ads Manager.
- Why running video ads is key.
- The preparations to make when there is an iOS update that comes along and shakes things up.
...and so much more. Coaches, this is a "must listen" ep if you're trying to use Facebook for your business. 

About Today's Guest

Michelle Fernandez is a Facebook & Instagram Ads Strategist, a Funnel Expert, and Speaker.

For years, Michelle helped run the social media accounts of major influencers using strategic organic marketing strategies. But noticing the ever-evolving limitations of organic growth - she realized that her organic efforts would need to be amplified by highly converting ads!

Michelle poured countless hours into mastering the art of paid advertising and has now shifted her focus entirely to ad and funnel strategy for everyone from local small businesses to multiple 7-figure business owners - spending THOUSANDS of dollars on ads each month at her boutique marketing agency.

Michelle loves the strategizing process that takes place PRIOR to running ads and specializes in helping her clients get crystal clear on their brand identity, messaging, and funnel strategy - so they get the maximum ROI from their ad spend. She knows how to combine the most powerful organic strategies, funnel strategies, and ad strategies to get her clients 6 figure launch results without a 6-figure ad-spend.

Michelle Fernandez
Michelle on Instagram
Michelle's The Traffic & Conversions Show

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at 

This is a public episode. If you’d l

In today’s episode rehab specialist Shaun Astorga talks to us about a life-changing moment in his life that led to his career transforming people’s lives by employing different techniques than many traditional physical therapy models to train everyone who has suffered from injuries and pain, with a client list including professional Major League athletes. You can learn ideas to help your clients gain physical freedom and enjoy an active lifestyle regardless of their fitness level.

Takeaways:

• How to create client buy-in for training when they have fear regarding their injury


• Ways to communicate with your client to learn what their special needs really are


• How to analyze recovery and productive inflammation vs working beyond the threshold for your client 

Shaun on Instagram 

AMP Performance Rehab 

AMP Performance Website

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

Thi

We all know that the internet can sometimes be very depressing because of the toxic people that lurk in the shadows. Trolls. Unfortunately, I have had my own fair share of experiences with them, so I wanted to use this episode as an opportunity to share my take on what I consider "trolling" and how I manage it when those situations arise.

In today's podcast, you'll hear me talk about:
- How I define trolling.
- The best way to manage a disagreement.
- It's okay to use the Block feature! 

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you follow Beverley on Facebook or Instagram yet? What are you waiting for? Head over to Beverley Simpson: PT Profit Formula on Facebook and to @bsimpsonfitness on Instagram, and follow her and her team for additional daily content.

In this episode, we will be talking about the metrics that matter for your business. It is very important to know where you are in your business so that you can determine if what you are doing is moving your business forward. Today I will be giving you three steps to set up your metrics that matter. We are going to find out what to measure to analyze how your business is performing.

Today I unpack:
- What a KPI is.
- How to decide which KPI to use.
- Detaching your emotions from results. 

Don't forget to leave us a review on Apple Podcasts.

Join the Facebook community!

Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?

Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.

BSimpsonFitness
Links & Coaching Opportunities

Simple Selling Live - A free 3-part live training designed to help personal trainers, physical therapists, and other health & wellness professionals generate revenue online without resorting to sleazy sales tactics. Register now for access to the upcoming session!

Create Content that Converts - Create compelling content that sets you apart from other fitness professionals, and start easily earning revenue online – even with just 100 followers – or your money back. Grab your lifetime access now for just $37!

Beverley Simpson's PT Profit Formula - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

This is a public episode. If you’d like to discuss this with other subscribers or get a

Today I am talking to the incredibly compassionate Nicole Vienneau of Blue Monarch Health. She tells me about being a Registered Nurse and shared her incredible experiences within the world of nursing and fitness. We talked about things happening in our health care system and how she is working hard to close the gap between a hospital nurse who is bound to hospitals' rules and a compassionate nurse that extends a helping hand to those that really need the help. We also talked about how she discovered Nurse Coaching and the potential it has to help prevent and manage chronic illnesses.

Today, Nicole and I dive into:
- Compassion fatigue and burnout.
- Things you can do to prevent or manage chronic illness.
- What clinicians can do to connect with patients.
...and so much more.

It was a pleasure and a privilege getting to talk to Nicole for this episode, and I hope you enjoy listening as much as I enjoyed recording it.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Nicole Vienneau, MSN, RN, NC-BC, left the one-size fits all healthcare industry that has lost the ability to see the unique individual needs of each human seeking help after two decades as an Intensive Care Nurse caring for the sickest of patients.

Nicole knew she needed to stop the cycle of dis-ease, and created Blue Monarch Health, PLLC.  Here, she partners with the Active Aging population, those 50+ and beyond, helping them turn overwhelm into courage by teaching them to be the authority of their own health and vitality through actionable wellness plans they can really do in their life.

Nicole achieved a Master’s in Nursing Science from the University of Arizona, and a board certification in Nurse Coaching from the American Holistic Nurses Credentialing Corporation.  She is a personal trainer, yoga teacher, group fitness instructor and retired Reebok sponsored fitness athlete, and enjoys healing in nature while hiking the Pacific Northwest trails with her husband or lounging in the sun with her crazy-cat babies.

In this episode of the PT Profit Podcast, you’ll discover several techniques to work through Imposter Syndrome so that you can stop sabotaging yourself and start growing a thriving fitness business either in person or online. 

In this episode, you’ll hear: 

• What Imposter Syndrome really is and why it’s likely holding you back from growing your business.


• The missing ingredient your message is likely missing which might be preventing you from scaling


• 4 Tangible steps that you can instantly implement to help you feel and move through fear so that you can get your message in front of ideal clients.  

“Love Yourself Like Your Life Depends On It” by Kamal Ravkant 

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

@bsimpsonfitness on Instagram

@bsimpsonfitness on TikTok

Contact Beverley

Do you f

This is

Today we have a superstar in the online fitness industry joining us. I am so pumped to bring you all Vince Del Monte, who shares with us invaluable insights into the running an online business. Vince and I dive deep into pricing, the strategies you need to know, and what you can do to scale up your business once you identify the root cases of the problems you may be having. This episode was such a treat for me to record. Vince shares with us what it has been like running his multiple 7-figure business, how he manages to pass through the "Messy Middle," and talks to us about the Red Spot Syndrome.

You'll hear:
- Ways to work your way out of the Saturated Market, past Stiff Competition, and through Impostor Syndrome.
- The pieces of building a business that can't be faked.
- What you need to know about scaling a business.

Don't forget to leave us a review on Apple Podcasts.

About Today's Guest

Vince Del Monte is a 7-Figure Fitness Business Results Coach who helps to transition fitness coaches to the online coaching space, building 6 and 7 figure businesses. Vince is a Best-Selling Author, former WBFF Pro Fitness Model, an Online Fitness Business Coach, but most importantly he’s a father of 3, and loving husband to his wife Flavia. For the past 12 years, he’s helped thousands of people transform their physiques through his coaching and online programs. 

Vince has built his present business coaching organization with the intention that if he could help fitness coaches build thriving, ethical businesses that delivered enormous value, then that in turn would positively impact all the clients that the coaches were serving.

He is living proof that you can scale a fitness business without a sacrificing your soul, or time with your family.

He is the only fitness business coach in the world who has built four different 7- Figure generating businesses over the past decade and now he is dedicated to teaching how he’s done it. 

There is a lot of noise in the marketplace, which can be overwhelming at every level of business growth. Vince first takes people through the C6 Protocol: 6 Steps to Building a 6-Figure Business in 6 months. 

Vince would like to gift your subscribers with the free Masterclass here: https://www.6figurecoach.ca/replay

Vince’s vision is to “build the fitness industry’s most elite and premier fitness business Mastermind to deliver the straightest & shortest path to CONSISTENT SUCCESS for your Fitness business — for any size team, at any stage, and every income level... so You START HITTING 10...20...50 And Even 100K Months In As Little As 1 YEAR!”

Vince has also contributed to Askmen.com,

Price is marketing, coaches.

In fact, I believe in that statement so much that I have to take a moment and repeat it again when I tell you about that in this brand new marketing episode of PT Profit Podcast. I'm gearing up for another launch, and in addition to my upcoming Simple Selling Series beginning May 17th, I had planned on doing a live one-day business bootcamp. Life, however, has won out on that front, so instead of stress out about making that happen, I have decided to bring you the contents of that bootcamp as a few podcasts.

First up is this episode all about pricing. Assigning a value to your products can be stressful, so I wanted to take a moment and chat with you all 1-on-1 to unpack it all. Instead of worrying that the price you choose might exclude some people, let me walk you through how pricing is actually all about the endless possibilities to get you the life you deserve.

In today's episode, you'll hear me dive into:
- What you should ask yourself instead of, "Is this too expensive?"
- How pricing goes hand-in-hand with what you want your life to look like.
- What I look at when I'm deciding how to price my own products.

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your bu

This is a public episode. If you’d like to discuss this with other subscribers or g

In this episode, I got to talk with veteran coach and trainer Mike Ricchio, business owner and Continuing Education speaker for the Northwestern Healthcare System. We had an incredibly important conversation about a myriad of industry topics: particularly practicing what we preach to our clients by prioritizing our own health as fitness professionals and why how one looks is by no means a measure of one’s health.

In this episode, you’ll hear:

• Why ‘burnout” happens so often in the fitness industry and how to turn that around


• Why you should get your clients to focus on transformation from the inside out


• Key tips for addressing preventative health and behavior change in clients - and trainers

Mar Health and Performance on Instagram

Mar Health website

Mar Health on Facebook

Mike’s Podcast Instagram

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system inside your business so that you can fill your client schedule and sell out your products without sleazy sales.

Beverley Simpson: PT Profit Formula on Facebook 

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Welcome back to another episode of PT Profit Podcast, Coaches! Today we are discussing what it takes to create an effective program for your clients.

In this episode, Strength Faction's Todd Bumgardner will share his experience in making a program. Where do you start? How do you program for a variety of skill levels? How do you take care of yourself and keep from burning out as your business gains success?

In this episode, you'll hear Todd and I discuss:

- How to create effective programs for both new and seasoned clients.
- How to create buy-in for clients.
- Both the main components and marketing for programming.

...and more! Do not miss this wide-ranging interview that covers both training and marketing.

About Today's Guest

Todd Bumgardner is a co-founder and CEO of Strength Faction, a mentorship program for fitness professionals that is dedicated to helping coaches and trainers create their own path in the fitness industry. He is also the co-owner and Director of Staff Development at Beyond Strength, a private training gym in Northern Virginia. Apart from these two gigs, Todd also serves on the human performance team for a full-time tactical unit and is the founder of Human-Predator-Pack Mule, a training service devoted to backcountry hunters. In his free time, Todd hunts, writes, reads, and plays guitar.

Todd Bumgardner

Todd Bumgardner on Instagram

Strength Faction

Podcast Review + Bonus Offer

If you enjoy this episode, I would love to hear your favorite part or what inspired you. Leave us a 5-star review over at Apple Podcasts by clicking here. 

Be sure to screenshot the published review and send it to the team at support@bsimpsonfitness.com, and we’ll send you a very special BONUS episode: How to Optimize your IG so that you can get your first 5 high paying clients even with just 100 followers.

BSimpsonFitness Links

Beverley Simpson's 7-Day Social Media Content Planner - Download this FREE 7-day social media content planner, and discover exactly what to post for the next seven days so that you get your first few high-paying clients.

Beverley Simpson's PT Profit Formula & PT Profit Formula Plus - A complete step-by-step process to create a sales system