
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs (Alesia Galati)
Explorez tous les épisodes de Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs
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03 Feb 2022 | Tips for Better Podcast Audio Quality with Lisa Zawrotny | 00:35:47 | |
I have noticed a severe decline in podcast audio quality recently and it’s frustrating to listen to. In fact, many times I have had to stop listening to the episode due to poor quality audio. Today, I wanted to mix it up a bit and bring on a client who does have high quality audio for her own podcast; both for her and her guests. Lisa Zawrotny is back on the podcast to talk about that this week. Episode 34 of Listeners to Leads is about getting better quality audio! In this episode of Listeners to Leads, Lisa, Jessica and I are sharing the importance of preparation before a podcast interview and actionable steps you can take right now to have better audio quality on your next podcast interview. Lisa, Jessica, and I also chat about the following:
Good quality podcasting is more than just audio - but audio can make a huge impact on both the value of the show itself and the conversion of listeners from one episode to others. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways! CONNECT WITH Lisa: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
10 Feb 2022 | Unique Podcast Marketing Tips with Alex Sanfilippo | 00:27:51 | |
Have you ever felt pressure to do what everyone else is doing for marketing? Like reels, for example? So did Alex Sanfilippo; in fact, when his marketing team came to him and tried to convince him to post reels as a marketing strategy for his show, he turned it down. After a little digging into where his audience was coming from, he found that the majority came from a different platform altogether. He’s leaned into unique marketing ideas to grow his show instead and it’s paying off. This week, episode 35 of Listeners to Leads is about unique ways to market your show with Alex Sanfilippo! In this episode of Listeners to Leads, Alex Sanfilippo is sharing the importance of leaning into what you love and actionable steps you can take right now to show up uniquely when marketing your podcast. Alex and I also chat about the following:
Ultimately, the power of leaning into what you already love doing and finding interest in can help elevate your marketing strategy. So “get different”. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways! CONNECT WITH Alex Sanfilippo: CONNECT WITH ALESIA GALATI: Links mentioned: Ep 13: Finding Quality Guests for your podcast Ep 19: Easily Manage your Podcast Workflow Proud member of the Feminist Podcasters Collective. | |||
17 Feb 2022 | How to Choose a Podcast Format | 00:21:46 | |
When I work with new launch clients I often get asked what format their show should be in, and usually my answer is “it depends,”. However, today I want to help you figure out the format of your show through sharing personal experiences that either I have had or my clients have had to help you decide which format makes the most sense for you. This week, episode 36 of Listeners to Leads is about how to pick a podcast format! In this episode of Listeners to Leads, I’m sharing the importance of understanding your own boundaries as well as your show’s unique personality and actionable steps you can take right now to be confident in your format choices for your podcast. I also chat about the following:
There is no right or wrong way to produce your show when it comes to formatting your podcast episodes and style; it really does depend on you, your audience, and your production needs. This episode will allow you the opportunity to explore options and imagine how each type and style may work for you and your own show. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Ep 21: How to Organize and Plan Your Podcast Content Ep 24: Planning out the First (or Next) 10 Episodes of Your Podcast Proud member of the Feminist Podcasters Collective. | |||
24 Feb 2022 | Using TikTok as a Podcaster with Christine Maziarz | 00:33:08 | |
Christine Maziarz is the TikTok queen for empty nesters and moms everywhere, and it’s no secret that her successful TikTok videos surround her podcast episodes. What is surprising? That she took a break from podcasting this summer and gained MORE downloads than when she was posting new episodes consistently. This week, episode 37 of Listeners to Leads is about using TikTok as a podcaster! In this episode of Listeners to Leads, Christine Maziarz is sharing the importance of having fun and speaking up about what you’re offering, over consistently posting new content and actionable steps you can take right now to start on TikTok for your podcast. Christine and I also chat about the following:
Christine has inspired people all over the world through her video content, and today you’ll be inspired to start consuming content on TikTok. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways! CONNECT WITH Christine Maziarz: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Proud member of the Feminist Podcasters Collective. | |||
03 Mar 2022 | Is Launching a Podcast Right for You? | 00:15:16 | |
A lot of times people come to me with an idea of a podcast but they aren’t sure if they should do a podcast, do something else, or leave it alone. Before you decide to start a podcast, there are a few things you need to consider. This week, episode 38 of Listeners to Leads is about what to consider before you launch a show! Book your Podcast Strategy Session today at https://alesiagalati.com/strategy-session In this episode of Listeners to Leads, I’m sharing the importance of understanding your own capacity and your audience's needs and actionable steps you can take right now to determine if starting a podcast is the right move for you and your business. Things I suggest you consider before launching a podcast:
Supplemental episodes can be found at the bottom of these show notes. Through this episode, you will determine the four biggest things to know about yourself and your platforms before starting a podcast. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Episodes mentioned: The Importance of Podcast Market Research and How to do it How to Create a Podcast Launch Plan Plan out the First (or Next) 10 Episodes of your Podcast Proud member of the Feminist Podcasters Collective. | |||
10 Mar 2022 | Maximize your Thought Leadership with Podcasting with Lori Highby | 00:28:34 | |
Lori Highby is the CEO and founder of Keystone Click, a digital marketing agency. She’s been in the marketing business for the last 20 years. Her podcast, Social Capital, around networking and marketing by interviewing global leaders in these spaces. This week, episode 39 of Listeners to Leads is about increasing your thought leadership through podcasting with Lori Highby! In this episode of Listeners to Leads, Lori Highby is sharing the importance of understanding your audience in order to make a marketable podcast and actionable steps you can take right now to encourage your guests to share your show. Lori and I also chat about the following:
Thought leadership cannot be assumed; it has to be earned through educating and providing high value to your audience. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways! CONNECT WITH LORI HIGHBY: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
17 Mar 2022 | Podcasting Lessons Learned with Emily Aborn | 00:31:34 | |
Have you ever wondered what it would be like to interview someone who’s been in podcasting for a really long time? Today is your chance to hear all the answers to someone who’s been doing this a while, learn from their mistakes, and know what they wish they’d known when they started. This week, episode 40 of Listeners to Leads is about lessons in podcasting that Emily Aborn has learned throughout her years as a podcaster! In this episode of Listeners to Leads, Emily Aborn is sharing the importance of understanding your podcast plan and actionable steps you can take right now to build a community around your platform. Emily and I also chat about the following:
Emily is a bright light of positivity and lessons learned, and I know you will get a lot from this episode! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways! CONNECT WITH EMILY ABORN: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
24 Mar 2022 | The ABCs of Visibility with Lisa Simone Richards | 00:28:46 | |
When it comes to starting your own PR journey or trying to pitch yourself or your podcast to other platforms, it can be challenging to know where to start. There’s your message, pitching, and a whole lot of in between work too. Luckily, Lisa Simone Richards is a PR & Visibility Strategist for online coaches who want to get more eyes on their business. This week, episode 41 of Listeners to Leads is about the ABCs of visibility! In this episode of Listeners to Leads, Lisa Simone Richards is sharing the importance of intention behind your PR strategy and actionable steps you can take right now to gain credibility through your PR efforts. Lisa and I also chat about the following:
This episode will get you fired up to start reaching out and becoming visible and know where to start; with your intention. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways! CONNECT WITH LISA SIMONE RICHARDS: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
31 Mar 2022 | What to Do When You Have a Bad Podcast Guest? | 00:18:26 | |
What do you do when you have a bad podcast guest? I had multiple people recently reach out to ask this question, and it’s a very valid question to ask. If you are a podcaster long enough, you’re bound to get a terrible guest. But what do you do with their audio? How do you proceed? This week, episode 42 of Listeners to Leads is about what to do when you do get that bad podcast guest! In this episode of Listeners to Leads, I’m sharing the importance of vetting your guests before you press record and actionable steps you can take right now to handle a terrible guest. I also chat about the following:
Whether they were a terrible guest or it’s just not fitting your content plan anymore, this episode gives you the permission to not air that episode. Keep in mind that your audience comes first! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Episodes mentioned: Episode 13: Finding Quality Guests Episode 18: How to plan an Interview Podcast Proud member of the Feminist Podcasters Collective. | |||
07 Apr 2022 | Creating and Keeping SMART Podcast Goals | 00:13:40 | |
As a podcaster, it is crucial that you set clear, achievable goals and treat your podcast like you would any other part of your business. This way, you don’t set yourself up for failure and don’t burn out or worry about failing. This week, episode 43 of Listeners to Leads is about creating and keeping SMART goals you’ll actually stick to! In this episode of Listeners to Leads, I’m sharing the importance of having and setting goals for your podcast and actionable steps you can take right now to create SMART goals. I also chat about the following:
This episode will help you not only create goals that will be specific enough to follow and measurable to know when you’re successful, but also to be achievable and time-bound too, so you actually get it done! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
15 Apr 2022 | Your Mental Health is More Important than a Podcast | 00:45:54 | |
There is nothing more important than your mental health, not your projects, your career, your relationships, nothing. This week, on a special bonus episode of Listeners to Leads, we’re talking about your mental health being more important than your productivity. In this episode of Listeners to Leads, my guest Lisa Zawrotny and I share the trends we are seeing with clients being urged towards byrnout, despite accepting the “freedom from the hustle” mindset and reminding you that your wellbeing always comes first. Lisa and I also chat about the following:
I want you to dream big, to create, and to love what you do, but in the end, you HAVE to prioritize you and that means acknowledging what you need and protecting it. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH LISA ZAWROTNY: Buy Lisa a coffee! CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Listeners to Leads: Podcasting Lessons Learned with Emily Aborn Proud member of the Feminist Podcasters Collective. | |||
21 Apr 2022 | Leaning into Your Calling with Barb Nangle | 00:37:54 | |
Barb Nangle started her podcasting journey around a desire to read for audio books, only to change lives and build up over 150 episodes on lessons she’s learned through her recovery journey. When it comes to her process and journey, Barb hasn’t ever struggled with what to talk about, what to share, or when to show up because she’s found a way that works for her. This week, episode 45 of Listeners to Leads is about leaning into your desires and showing up authentically passionate! In this episode of Listeners to Leads, Barb Nangle is sharing the importance of showing up genuinely you and actionable steps you can take right now to never run out of content ideas. Barb and I also chat about the following:
If you can take away anything from this episode, I hope it’s that you need to find a way to do podcasting your way, not anyone else’s, and that it’s totally possible to find “your way” with some experimentation. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH BARB NANGLE: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
28 Apr 2022 | 10 Ways to Support Other Podcasters | 00:17:09 | |
When it comes to supporting other podcasters, I am obsessed with it and I know it can be a tricky subject to broach. How do we support other podcasters without spending an arm and a leg? I got the idea to share a podcast with 10 free or cheap ways to support other podcasters because we got a voice DM on Instagram raving about our show, and how much value someone found it. You’ll get to hear the raw, unedited voice memo in this episode too! This week, episode 45 of Listeners to Leads is about 10 ways to support other podcasters! In this episode of Listeners to Leads, I’m sharing the importance of supporting other podcasters and actionable steps you can take right now to spend little to no money but support them in big ways. I also chat about the following ways to support other podcasters:
Your challenge is to take one of these ten ways to support fellow podcasters and make magic by sharing, connecting, monetarily supporting, or some other way of showing up for them and supporting them! Send me a DM on Instagram with what you did and to which podcast; I would love to check them out too! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Links mentioned: Wildly Successful Law Firm Podcast Proud member of the Feminist Podcasters Collective. | |||
05 May 2022 | SEO for Podcasts [Tech Tips Series] | 00:17:41 | |
Did you know that there are 850,000 active podcasts in the world? That’s why it’s super important to use SEO for your podcast. SEO allows you to optimize your podcast for search engines so your shows can show up for easily in people’s searches. This week, episode 46 of Listeners to Leads is about SEO for your podcast! In this episode of Listeners to Leads, I’m sharing the importance of keywords in show notes and while recording your show and actionable steps you can take right now to show up quickly in people’s search engine searches. I also chat about the following:
These 9 tips for podcast SEO will help you get noticed and promoted through search engines online. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
12 May 2022 | Guest Intake Forms [Tech Tips Series] | 00:23:25 | |
I get asked about my tips for guest intake forms often, and it’s something that we are constantly helping our clients with. I am going to talk through things you absolutely need on your intake forms, as well as things you might find helpful on your guest intake form. This week, episode 47 of Listeners to Leads is about what to include in your guest intake form! In this episode of Listeners to Leads, I’m sharing the importance of having the correct information on your guest intake form and actionable steps you can take right now to get the most information possible from your intake forms. I also chat about the following:
This is going to help you with communication, more interesting podcast questions, and more! An intake form is very important! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Links Mentioned: How to Use Dubsado as a Podcast Host Proud member of the Feminist Podcasters Collective. | |||
19 May 2022 | Systems and Streamlining for your Podcast [Tech Tips Series] | 00:18:28 | |
Systems and processes around your podcast don’t have to be boring! Through using systems and processes that work for your show, you can avoid podfading and keep creating content. This week, episode 48 of Listeners to Leads is about the systems and processes you can utilize along your production journey to make your process more efficient! In this episode of Listeners to Leads, I’m sharing the importance of having effective systems in place and actionable steps you can take right now to streamline your podcast production processes. I also chat about the following:
As an Enneagram type 1, I love streamlining my processes and helping others to do it the right way, and the most efficient way possible. This episode is going to help you do just that. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Links Mentioned: Ep 19: How to Manage Your Podcast Workflows Proud member of the Feminist Podcasters Collective. | |||
26 May 2022 | Launch a Podcast [Tech Tips Series] | 00:16:52 | |
We are on the final Tech Tips Series; but don’t worry, the tips and tricks won’t stop! I know that many of you don’t launch a podcast because of the lack of technical support, education around podcast software, and the overwhelm that comes when you start doing so much research around starting a podcast. I want to help be your technical support throughout your first launch! This week, episode 49 of Listeners to Leads is about the tech side of launching a podcast! In this episode of Listeners to Leads, I’m sharing the importance of your software choices and actionable steps you can take right now to make your podcast launch sound the best with as little stress as possible. I also chat about the following:
Launching a podcast is fun - that’s why I do it for a living - but many podcasters get hung up on the launch phase because they are overwhelmed with options and not enough education around software, equipment, and more. This episode will help make sense of the chaos. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Episodes mentioned: Ep 22: The Importance of Podcast Market Research Ep 23: How to Create a Podcast Launch Plan Ep 36: How to Choose a Podcast Format Other Links Mentioned: Proud member of the Feminist Podcasters Collective. | |||
02 Jun 2022 | Success with a Very Niched Podcast with Sam & Karyn of Making Website Magic | 00:29:07 | |
People are sometimes scared of niching down too far but Making Website Magic provides something that is so specific and honestly missing in their industry and that is what their audience really appreciates about them. They provide something that literally no one else is. This week, episode 50 of Listeners to Leads is about success with a very niched podcast! In this episode of Listeners to Leads, Sam and Karyn of Making Website Magic and I are sharing the importance of niching down to clarify your message and actionable steps you can take right now to truly speak to your ideal client and listener. Sam, Karyn and I also chat about the following:
If you’ve been nervous about niching down in fear of running out of content, this episode is for you! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH Sam & Karyn: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Proud member of the Feminist Podcasters Collective. | |||
09 Jun 2022 | Using your Podcast as Supplemental Content in your Business | 00:16:17 | |
I have been working closely with clients on repurposing their podcast content. I think it's such an underutilized strategy. By repurposing our episodes, we can simultaneously build trust and a relationship built on value, while also not wasting our time. This week, episode 51 of Listeners to Leads is about how to repurpose your podcast content for your business! In this episode of Listeners to Leads, I’m sharing the importance of building connections through the power of giving and actionable steps you can take right now to spend less time working and more time producing content that matters in more areas in your business than just the listening app. I also chat about the following:
Today we dissected four big ways to repurpose your content to save you time, energy, and cash money dollars. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Links Mentioned: Episode 1: 10 Ways to Grow Your Audience Episode 14: Repurposing your content Proud member of the Feminist Podcasters Collective. | |||
16 Jun 2022 | Starting Messy with Danielle Ireland of Don't Cut Your Own Bangs | 00:33:57 | |
Danielle Ireland, of Don’t Cut Your Own Bangs podcast, is all about jumping into the hard questions and really diving deep. She’s someone who decided in a personal development workshop to start a podcast, and started messy - really genuinely messy - and she’s now hit over 100 episodes and has a lot to share about her journey. This week, episode 52 of Listeners to Leads is about starting messy and getting through imposter syndrome! In this episode of Listeners to Leads, Danielle and I are sharing the importance of getting through imposter syndrome and actionable steps you can take right now to start, even if it’s not perfect. Danielle and I also chat about the following:
If you’ve been stuck in your own head for too long, this episode is for you! It’s time to just do it, in messy action, and get it done. This episode will help you feel empowered to do it! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH DANIELLE IRELAND: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
23 Jun 2022 | Going Deep (Instead of Wide) With Your Podcast Content | 00:16:27 | |
Whether you are currently not sure what else there is to say on your show, and you’re not sure what other topics or conversations you can have, or if you are currently mapping out your future content on a show that’s just starting - it’s important to go deep with your content. I am currently going through this myself with my content. I feel like I am referencing past episodes and as I have -generally- said all I can say about podcasting. So I am here with you. This week, episode 53 of Listeners to Leads is about why you should go deep, instead of wide, with your podcast content! In this episode of Listeners to Leads, I’m sharing the importance of spending more time on topics and actionable steps you can take right now to take your podcast to the next level when you don’t feel like you have anything else to talk about. It cannot be understated that the value you get when you go deeper with your topics, instead of taking a wider range of topics all over the place in your podcast. Lastly, I also share how to break down the content you’ve already created to make more episodes or other valuable content for your audience, using my own podcast strategy. This episode will show you that you have enough content already to make more content, without having to expand your content buckets or change your podcast theme. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
30 Jun 2022 | Podcasting Content, Systems, and Processes with Emily Aborn | 00:45:09 | |
When it comes to interviewing a guest on your show, nothing is more frustrating than when they aren’t prepared, don’t deliver high-value content, and then never share your show. Emily Aborn is back on the podcast to help us break down her strategies for creating the perfect guest through processes that keep both you and your guests prepared and ready to deliver on your show. This week, episode 57 of Listeners to Leads is about Podcasting Content, Systems, and Processes! In this episode of Listeners to Leads, Emily Aborn is sharing the importance of preparing for your interviews with guests before you jump on the mic and actionable steps you can take right now to find sponsors that make sense for your show. Emily and I also chat about the following:
This episode is jam-packed with processes and systems tips and strategies to make interviewing guests simple and efficient for you and your guests. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH EMILY ABORN: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
07 Jul 2022 | How Much Money Can You Make With Your Podcast? | 00:16:29 | |
We’ve talked at length on the podcast about ways in which you can monetize your podcast, but how much money can you actually make from your show? There’s a lot of noise on the internet of ways to get podcast income, and many people with one-size-fits-all plans to sell, but what are the realistic expectations around monetizing your podcast? This week, episode 55 of Listeners to Leads is about how much money you can actually make from your show! In this episode of Listeners to Leads, I’m sharing the importance of an aligned monetization strategy and actionable steps you can take right now to truly understand the realistic expectations of monetizing your podcast. I also chat about the following:
If you’ve listened to the past episodes about how to monetize, but you’ve been curious how much money is realistic to earn through your show, this is the perfect episode to cut through the noise online and give you realistic expectations. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: LINKS: Episode 11: How to use dynamic content Episode 26: How to monetize any podcast Episode 29: How to monetize your podcast by selling your own products Emily Aborn’s She Built This Interview Proud member of the Feminist Podcasters Collective. | |||
14 Jul 2022 | Using your Podcast as a Tool of Authenticity with Madi Murphy of CosmicRX Radio | 00:32:54 | |
Your podcast is an incredible tool to create such a deeper connection with your community and when you show up authentically as yourself, your audience takes note. This week, episode 56 of Listeners to Leads is about using your podcast as a tool of authenticity! In this episode of Listeners to Leads, my guest Madi Murphy shares the importance of owning your authenticity and actionable steps you can take right now to use your podcast to show up authentically in front of your audience and attract the clients you want to work with. Madi and I also chat about the following:
Authenticity is a magnet and when you show up as authentically you, you’ll never have a problem with misaligned clients ever again. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH MADI MURPHY: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
21 Jul 2022 | Using a Podcast Series as an Online Summit with Deanna Seymour of the Eff That Podcast | 00:37:44 | |
Ever been curious how your show can be repurposed into an email list or even an online summit? Deanna Seymour, the podcast host of the Eff That show, knows what it means to break down the walls of marketing and do things in a unique and inspiring way when it comes to getting out there.
In this episode of Listeners to Leads, Deanna and I are sharing the importance of paying attention to your goals, and not the voices around you and actionable steps you can take right now to grow your audience and email list with a private podcast or online summit. Deanna and I also chat about the following:
If a weekly show just isn’t your passion, or if you’re trying to come up with a unique way to get people on your email list, or even if you want to try a different marketing style, this episode will walk you through how a personalized or private podcast series can help you achieve those goals! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH DEANNA SEYMOUR: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
28 Jul 2022 | Being Strategic and Authentic with Your Podcast with Wendy Battles of the Reinvention Rebels Podcast | 00:34:25 | |
Wendy Battles is a podcaster who also works full time, which is a unique perspective compared to others we’ve interviewed before. Wendy shares what it’s like as someone who has a full-time job, but also has a passionate message to spread. Listen as she walks through her routine, where she chooses to outsource and where she prefers to be the one behind the brand, and more. This week, episode 58 of Listeners to Leads is about being strategic and authentic with your podcast!
In this episode of Listeners to Leads, Wendy and I are sharing the importance of understanding who you are talking to in your podcast and actionable steps you can take right now to start growing your audience from the ground up. Wendy and I also chat about the following:
Wendy is a bright joy and she’s a huge motivator - if you’ve been telling yourself that you just don’t have time for your podcast, this may just kick you back into gear and motivate you to set intentions. It may also help you decide that it’s time to outsource. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH WENDY BATTLES: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
04 Aug 2022 | Your Podcast Peptalk | 00:11:10 | |
Typically I pop in here once a week to offer tips and strategies on how to grow your podcast or lead pool. But today, I am doing something a little bit different. Today, I want to share with you a permission slip for your podcast. I want to encourage you to let go, to be you, and to stop trying to be like other people or podcasters. This week, episode 59 of Listeners to Leads is about a podcast pep talk!
In this episode of Listeners to Leads, I’m sharing the importance of being you and actionable steps you can take right now to let go of your preconceived expectations of who you “should” be on your podcast, and also to let go of trying to be someone you are not. This episode is the permission slip you need to just do what you want with your podcast. Just because someone, including myself, says to do your podcast a certain way, or maybe gives a tip to avoid something - if you enjoy it or it feels right to you - do it. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
11 Aug 2022 | Putting your Podcast on YouTube | 00:20:19 | |
The most important thing to understand when it comes to putting your podcast on YouTube is understanding that YouTube is not a podcast listening app and, therefore, cannot be treated as such. There is a unique and strategic strategy you need to be aware of in order to successfully use YouTube to your podcast’s advantage. This week, episode 60 of Listeners to Leads is about putting your podcast on YouTube!
In this episode of Listeners to Leads, I’m sharing the do’s and don’ts of putting your podcast on YouTube and actionable steps you can take right now to use YouTube strategically to promote your podcast without sabotaging your exposure. I also chat about the following:
While I am not always the biggest promoter of using YouTube for your podcast, by strategically leveraging YouTube along with other platforms, you are giving your audience a multitude of ways to take in the information you are putting out. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
18 Aug 2022 | The Power in Doing Solo Podcast Episodes | 00:12:33 | |
People can most likely go listen to your guest on 15 other podcasts but the reason they keep showing up to listen is because they want to hear what YOU bring to the table. If you want to use your podcast to generate leads for your business, then you have to be able to educate your audience on what it is you do, how you serve your clients, and how they can get support from you. This week, episode 61 of Listeners to Leads is about doing solo episodes!
In this episode of Listeners to Leads, I’m sharing a real life example of how solo episodes changed the download game for one of our clients and encouraging you to give solo episodes a try, give your audience what they want and see what the stats are trying to tell you. I promise you, you will notice such a difference when you show up for your audience with solo episodes. Do the thing. Take action. Get your voice out there and say what it is you want to say. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Listeners to Leads: How to Choose a Podcast Format Proud member of the Feminist Podcasters Collective. | |||
25 Aug 2022 | Clearly Positioning your Podcast with Karley Cunningham of Big Bold Brand | 00:39:14 | |
Nobody has the same purpose. Even if you think the world of podcasting is saturated, you are still going to show up differently and speak to a niche audience that shares the same vision as you and will benefit from what you have to offer. This week, episode 62 of Listeners to Leads is about clearly positioning your podcast!
In this episode of Listeners to Leads, my guest Karley Cunningham shares the value in launching a podcast that supports your business and actionable steps you can take right now to position your podcast in a way that you can show up and provide unique value to your niche audience. Karley and I also chat about the following:
By creating a strategy that is in alignment with the purpose of your business, you’ll be able to get clear on the decisions needed to do the right things for your audience and for the direction you want to take your business in. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH KARLEY CUNNINGHAM: CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Listeners to Leads: The Importance of Market Research and How To Do It Sell With Authority by Drew McLellan They Ask You Answer by Marcus Sheridan Proud member of the Feminist Podcasters Collective. | |||
01 Sep 2022 | Using Podcast Listening Statistics to Make Better Decisions | 00:19:33 | |
When looking at your podcast listening statistics, you’re going to want to look at the stats that are relevant to the places your audience actually listens. Stats from apps with low downloads are going to do nothing but give you false information on how your podcast is really doing. This week, episode 63 of Listeners to Leads is about using podcast listening statistics to make better decisions!
In this episode of Listeners to Leads, I’m sharing the importance of knowing where to get valuable statistics and actionable steps you can take right now to use those stats to make better decisions for your podcast! I also chat about the following:
I challenge you today to take a step further into your podcast stats and use them to make informed decisions on your content. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!
CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Listeners to Leads: Podcast Stats: What They Mean and How to Measure Success Listeners to Leads: Going Deep (Instead of Wide) With Your Podcast Content Proud member of the Feminist Podcasters Collective. | |||
08 Sep 2022 | Selling Authentically On Your Podcast with Nikki Rausch of Your Sales Maven | 00:43:04 | |
In order to turn your podcast listeners into leads, you have to figure out how evoke the feeling of what it is like to work with you into the content you’re creating for your podcast. This week, episode 64 of Listeners to Leads is about selling authentically on your podcast!
In this episode of Listeners to Leads, my guest Nikki Rausch shares the importance of using your podcast as an extension of your brand in how you show up for your clients and actionable steps you can take right now to be specific and intentional about what you’re selling and how you’re selling it on your podcast. Nikki and I also chat about the following:
You have to continuously plant seeds in different ways before your audience will even start considering your offer. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH NIKKI RAUSCH: CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Listeners to Leads: How to Choose a Podcast Format Listeners to Leads: Podcasting Content, Systems, and Processes with Emily Aborn Listeners to Leads: 6 Mistakes Podcasters Make that are Costing Them Leads Proud member of the Feminist Podcasters Collective. | |||
15 Sep 2022 | Adding a Subscription Model to your Podcast | 00:15:29 | |
You may have seen Apple promoting their subscription-based podcast model and wondered if this was the right move for your podcast or if another subscription model is a better fit. This week, episode 65 of Listeners to Leads is about adding a subscription model to your podcast!
In this episode of Listeners to Leads, I’m sharing the importance of using your statistics to determine if a subscription model is right for you and where you should host it and actionable steps you can take right now to give you audience equal access to your exclusive content. I also chat about the following:
Looking at different subscription or membership platforms is going to help you be able to create a space and community where you can share your exclusive content with your audience without keeping some of them from getting access to it, which sounds like a win-win to me. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Proud member of the Feminist Podcasters Collective. | |||
22 Sep 2022 | Double your Downloads by Podcast Guesting with Barb Nangle | 00:29:56 | |
There ends up being this alignment that comes when you connect with people very authentically and guesting on podcasts is a fantastic way to make these connections while appealing to similar audiences to your own. This week, episode 66 of Listeners to Leads is about doubling your downloads by podcast guesting!
In this episode of Listeners to Leads, my guest Barb Nangle shares the benefits of guesting on other podcasts and actionable steps you can take right now to be strategic about who you’re connecting with and whose audiences you’re putting yourself infront of. Barb and I also chat about the following:
Building relationships is the first step to getting anything done in this world. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH BARB NANGLE: “6 Weeks to Better Boundaries with Barb” online course BetterBoundarieswithBarb.com Membership Community, Secure, Loved & Brave CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Listeners to Leads: Leaning Into Your Calling with Barb Nangle Listeners to Leads: Going Deep (Instead of Wide) with Your Podcast Content Podcast Guest Collaboration Community FB Group The Podcast Collaborative Membership The Adult Child Podcast with Andrea Ashley Proud member of the Feminist Podcasters Collective. | |||
29 Sep 2022 | The #1 Way to Grow Your Podcast Show | 00:18:42 | |
There are plenty of strategies out in the world for growing your podcast show, but there are only a few that will get you quick results and guaranteed listeners. That’s what we are going to talk about today. This week, episode 67 of Listeners to Leads is about the number one way to grow your podcast show!
In this episode of Listeners to Leads, I’m sharing the importance of being strategic with the podcasts that you pitch and actionable steps you can take right now to get started. I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Proud member of the Feminist Podcasters Collective. | |||
06 Oct 2022 | Podcasting and PR for Authors with Dana Kaye of Kaye Publicity | 00:36:21 | |
Readers are risk-averse. They want to know when they purchase a book if it is something they are interested in and is worth their time and money. Now more than ever, readers are using recommendations from social media and podcasts to make their book-buying decisions. This week, episode 68 of Listeners to Leads is about podcasting and PR for authors!
In this episode of Listeners to Leads, my guest Dana Kaye shares the value in using evergreen marketing like podcasts and actionable steps you can take right now to guest on podcasts, build trust with the listeners, and increase your book sales. Dana and I also chat about the following:
Podcasts, like books, are evergreen. If you appear on a podcast today, the traction you receive from that one podcast might continue to benefit you for years to come. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH DANA KAYE: CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Listeners to Leads: Is Launching a Podcast Right for You? Listeners to Leads: How to Choose a Podcast Format Proud member of the Feminist Podcasters Collective. | |||
13 Oct 2022 | Creating a Podcast Community with Cristin Downs of The Notable Woman | 00:34:50 | |
The great thing about online communities is that when people see something they like or something that resonates with them, they want to engage further or discuss a topic, which is why podcast communities have such an appeal and have done so well. This week, episode 69 of Listeners to Leads is about creating a podcast community!
In this episode of Listeners to Leads, my guest Cristin Downs shares how podcast communities can connect people through a common thread and actionable steps you can take right now to create a community you’re interested in being part of on a platform that works best for you. Cristin and I also chat about the following:
It is so essential for you to match your own energy and create something you want to be part of and participate in, or you’ll end up creating something you try to avoid. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! CONNECT WITH CRISTIN DOWNS: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
20 Oct 2022 | Behind the Scenes of a Podcast Rebrand with Lisa Zawrotny | 00:28:18 | |
When you start a podcast, you create your brand based on where you are at the moment, but as you grow, it is important that your brand remains authentic to you and is able to grow with you. This week, episode 70 of Listeners to Leads is about the behind-the-scenes of a podcast rebrand.
In this episode of Listeners to Leads, my guest Lisa Zawrotny shares the importance of keeping your brand in alignment as you grow and actionable steps you can take right now to do an intentional soft re-brand of your podcast to refresh where needed while remaining familiar to your audience. Lisa and I also chat about the following:
What you’re trying to create is consistency, and that’s the consistency in showing up, the quality of your content and your intentions. How you deliver that content can be flexible because, after all, it’s your podcast. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! CONNECT WITH LISA ZAWROTNY: CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Tips for Better Podcast Audio Quality with Lisa Zawrotny How to Plan an Interview Podcast with Lisa Zawrotny Your Mental Health is More Important than a Podcast Proud member of the Feminist Podcasters Collective. | |||
27 Oct 2022 | Putting your Audience First with Tarek Hossain of The S Factor | 00:29:36 | |
As podcasters, we have to remember that the content we create is, first and foremost, for our audience. When it comes to picking our format, deciding on what content to create and choosing guests, it is important that we do so through an audience-centered lens. This week, episode 71 of Listeners to Leads is about putting your audience first!
In this episode of Listeners to Leads, my guest Tarek Hossain shares what a video-centered podcast looks like from a planning, content, and guest perspective and actionable steps you can take right now to make sure that the value and guests you are bringing onto your podcast are in alignment with the outcome you want for your audience. Tarek and I also chat about the following:
When you make decisions for your podcast with your audience front of mind, you’ll start to see that reflected back to you in growth and community. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH TAREK HOSSAIN: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
03 Nov 2022 | The Future of Podcasting | 00:28:47 | |
The future of podcasting is not going to be about the numbers and the downloads but rather about connecting with your audience and actually creating content they want and enjoy. This week, episode 72 of Listeners to Leads is about the future of podcasting!
In this episode of Listeners to Leads, I’m sharing my predictions on what we can expect for podcasting in 2023 specifically for business owners and how you can use these trends to continue generating leads, growing your business, and establishing authority in your industry. I also chat about the following:
Podcasting is not going anywhere. If anything- the number of listeners is going to increase so stay the course and you’ll find success. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Pod Pros- Who Will Be Listening to Podcasts in 2023 and Beyond Proud member of the Feminist Podcasters Collective. | |||
10 Nov 2022 | 15 Ways to Improve your Podcast Results Today | 00:27:40 | |
If you’re using your podcast to bring in leads for your business, but you’re not seeing the results you hoped for, don’t give up! There are strategies you can implement today to get the podcast results you want. In this week’s episode 73 of Listeners to Leads, I’m sharing 15 ways to improve your podcast results today!
In this episode of Listeners to Leads, I’m sharing that while improving your podcast does take some strategy, and it doesn’t all have to be done at once. I encourage you to choose just 3 things from my list to start focusing on today. In no particular order, the 15 ways to improve your podcast results that I cover in this episode include:
Thank you for listening! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: EPISODES MENTIONED IN THIS EPISODE: Going Deep (Instead of Wide) With Your Podcast Content How to Organize and Plan Your Podcast Content 14 Ways to Repurpose Your Podcast Content 5 Strategies to Never Run out of Podcast Content Using Podcast Listening Statistics to Make Better Decisions SEO for Podcasts [Tech Tips Series] Proud member of the Feminist Podcasters Collective. | |||
17 Nov 2022 | Using Your Podcast as a Thought Leadership Platform | 00:14:14 | |
Thought leadership is really about creating value and sharing knowledge around your area of expertise. Still, even more than that, it’s about taking a stand that may be different than others that allows you to separate yourself from other experts in your field. This week, episode 74 of Listeners to Leads is about using your podcast as a thought leadership platform!
In this episode of Listeners to Leads, I’m sharing some powerful thought leadership statistics you should know and how you can use podcasting as an unsaturated platform to share your innovative new ideas that go against the flow of the conversation being held in your industry. I also chat about the following:
A podcast is a perfect platform for you to share your knowledge, educate your audience, show up with authentic thought leadership, as well as create a strong brand awareness for yourself. So even if you’re not using your podcast to generate direct leads, as a thought leader, you are doing so much more that will impact how your audience views you compared to others in your industry. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Listeners to Leads: The Future of Podcasting The New York Times: 22 Powerful Thought Leadership Statistics Leaders Should Know in 2022 Proud member of the Feminist Podcasters Collective. | |||
24 Nov 2022 | Tracking and Understanding your Podcast Metrics with Danielle Hayden | 00:27:07 | |
There are countless metrics you can track and different strategies to take based on your podcast goals, however, if you’re not clear on what those goals are, you’re going to be tracking the wrong metrics and feel like you’re failing- especially if you’re playing the comparison game. This week, episode 75 of Listeners to Leads is about tracking and understanding your podcast metrics!
Danielle and I also chat about the following:
Entrepreneur Money Stories Podcast CONNECT WITH ALESIA GALATI:
Listeners to Leads: Using Podcast Listening Statistics to Make Better Decisions Proud member of the Feminist Podcasters Collective. | |||
01 Dec 2022 | Being Strategic with your Podcast Content with Casey Gromer | 00:25:23 | |
Like anything, there are so many strategic decisions you can make when it comes to your podcast content, but unless you know your goals, you could be making content that is misaligned with what your audience is looking for. This week, episode 76 of Listeners to Leads is about being strategic with your podcast content! In this episode of Listeners to Leads, my guest Casey Gromer shares how each component of her podcast is intentionally designed and tailored towards her goal and mission and actionable steps you can take right now to align your content with where you want your podcast to go. Casey and I also chat about the following:
CONNECT WITH CASEY GROMER: Female Founders Breaking Boundaries Podcast CONNECT WITH ALESIA GALATI: EPISODES MENTIONED: Listeners to Leads: How to Choose a Podcast Format Listeners to Leads: Going Deep (Instead of Wide) With Your Podcast Content Listeners to Leads: Using Your Podcast as Supplemental Content in your Business Female Founders Breaking Boundaries: Why You Need a Business Blueprint Proud member of the Feminist Podcasters Collective. | |||
08 Dec 2022 | Creating a Podcast for your Community with Krista Lockwood | 00:33:36 | |
The trends are shifting away from chasing big numbers and followers to focusing more on having a solid and engaged community that shows up consistently for you and the content you’re creating. This week, episode 77 of Listeners to Leads is about creating a podcast for your community! In this episode of Listeners to Leads, my guest Krista Lockwood shares how she started her podcast imperfectly as a direct response to the feedback of her community and actionable steps you can take right now to create a podcast that both works for you and your audience. Krista and I also chat about the following:
You’re not going to find success in replicating what someone else is doing for their audience. Instead, you need to figure out the wants and needs of the audience that is unique to you. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH KRISTA LOCKWOOD:
CONNECT WITH ALESIA GALATI: EPISODES MENTIONED: SEO for Podcasts [Tech Tips Series] Going Deep (Instead of Wide) With Your Podcast Content Proud member of the Feminist Podcasters Collective. | |||
15 Dec 2022 | Why is Podcast Quality so Important? | 00:21:43 | |
If you’ve listened to this podcast before, you know I talk all the time about the importance of having quality content and audio for your podcast. As the industry is growing, this is only becoming more imperative when it comes to showing up and providing value for your audience. This week, episode 78 of Listeners to Leads is about why podcast quality is so important! In this episode of Listeners to Leads, I’m sharing the importance of taking the quality of your podcast seriously and actionable steps you can take right now to improve the quality of your podcast and stand out to your ideal listener. I also chat about the following:
It’s okay if your past content doesn’t reflect what I am talking about because you can start fresh. I encourage you to use this information and really hone in on re-engaging your audience and focusing in on increasing the quality of your podcast as we head into the new year. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: LINKS MENTIONED IN THIS EPISODE: Ep 22: Creating a Quality Podcast Ep 34: Tips for Better Podcast Audio Quality with Lisa Zawrotny Proud member of the Feminist Podcasters Collective. | |||
22 Dec 2022 | The Future of Podcasting with Todd Cochrane, CEO of Blubrry Podcasting | 00:33:51 | |
Compared to the early years of podcasting, there is now so much less of a barrier to entry regarding tech skills and cost to start. What remains the same is the amount of consistency and work that goes into making a truly valuable show. This week, episode 79 of Listeners to Leads is about the future of podcasting! In this episode of Listeners to Leads, my guest Todd Cochrane shares his wealth of knowledge of the past, present, and future landscape of podcasting and actionable steps you can take right now to use your podcast as a tool to achieve the goals you’ve set out for your brand. Todd and I also chat about the following:
Most people who start a podcast underestimate the work of creating a successful show and quit before 7 episodes. The truth is, if you’re willing to put in the work and genuinely create the content your audience wants, you’ll see the results you’re looking for. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH TODD COCHRANE: todd@blubrry.com CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
29 Dec 2022 | Showing up Consistently for your Podcast Community with Paul Levitin of The Happy Healthy Human | 00:33:28 | |
A podcast is often an extension of ourselves, and sometimes we get this boxed-in feeling like we can’t get deeper with our message or narrow down the kinds of content we’re creating, but we’re here to tell you that it is possible, and this is your sign to do it. This week, episode 80 of Listeners to Leads is about showing up consistently for your podcast community! In this episode of Listeners to Leads, my guest Paul Levitin shares why it is important to remain consistent and play the long game of podcasting to get the results you’re looking for. He also shares that when you start talking about the things you enjoy and are in alignment, your audience will be able to hear that in your voice and build trust with you as a professional. Paul and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH PAUL LEVITIN: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
05 Jan 2023 | Three Ways to Repurpose Podcast Content | 00:17:19 | |
As business owners and podcasters, we are busy, and everything on our plate can add up and feel overwhelming. It is super important to repurpose the content we’ve put time and effort into so that we can work smarter, not harder. This week, episode 81 of Listeners to Leads is aboutthree ways to repurpose podcast content! In this episode of Listeners to Leads, I’m sharing examples of ways I have in the past and am planning in the future to repurpose the content I’ve already put in the work creating and how you can steal my ideas and do the same. The three ways I cover that you can use to repurpose your podcast content are:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: PODCAST EPISODES MENTIONED: 14 Ways to Repurpose Your Podcast Content Using Your Podcast as Supplemental Content in your Business Going Deep (Instead of Wide) With Your Podcast Content Proud member of the Feminist Podcasters Collective. | |||
12 Jan 2023 | Podcasting for Introverts with Katherine Mackenzie-Smith of the Emerge + Expand Podcast | 00:34:55 | |
Introverts thrive with one on one conversations so a podcast is a great way to naturally share the things they are passionate about with people that align with their values in a way that feels the most comfortable to them. This week, episode 82 of Listeners to Leads is about podcasting for introverts! In this episode of Listeners to Leads, my guest Katherine Mackenzie-Smith shares how podcasting can be a fantastic place for introverts to build connection and showcase their expertise in a way that feels genuine and actionable steps you can take right now to connect with potential guests in a way that feels natural. Katherine and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH KATHERINE MACKENZIE-SMITH: Facebook- Katherine Mackenzie-Smith Coaching Facebook- Introvert-Friendly Business CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
19 Jan 2023 | Podcasting in 2023 for your Business with Lisa Zawrotny and Emily Aborn | 00:43:35 | |
If you’re interested in starting your own podcast, guesting on someone else’s podcast, or just wanting to know more about the podcast industry itself, there’s no better way than to gain insight from the people who’ve had their own share of experiences, obstacles, and successes along the way. This week, episode 83 of Listeners to Leads is advice and insight from 3 experienced podcasters! In this episode of Listeners to Leads, I’m joined by my dear friends Lisa Zawrotny and Emily Aborn to share our tips and advice based on our experiences with our own podcasts as well as sharing framework strategies you can use to find success on your own podcasting journey. Emily, Lisa and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH LISA ZAWROTNY: CONNECT WITH EMILY ABORN: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
26 Jan 2023 | Using Podcast Guesting to Attract New Clients with Julie Fry | 00:34:32 | |
We all, as business owners, burn out our email lists, personal networks, and social media following, so going on podcasts gives us an opportunity to reach a new audience and introduce them to our own podcast or the products or services we provide. This week, episode 84 of Listeners to Leads is about using podcast guesting to attract new clients! In this episode of Listeners to Leads, my guest Julie Fry shares the importance of tapping into other people’s audiences to turn their listeners into your leads and actionable steps you can take right now to DIY or seek some help when it comes to pitching yourself as a guest on podcasts! Julie and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH JULIE FRY: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
02 Feb 2023 | How to Create a Book Featuring Your Podcast Guests with Mike Capuzzi | 00:29:52 | |
I talk on the podcast all of the time about repurposing your podcast episodes into additional content and creating a book is not only a great way to extend the reach of your content but to continue building collaborative relationships with your guests. This week, episode 85 of Listeners to Leads is about how to create a book featuring your podcast guests! In this episode of Listeners to Leads, my guest Mike Capuzzi shares how you can use a book to market yourself, differentiate yourself from competitors and get people to know, like, and trust your business. We also discuss actionable steps you can use to create your own bite-sized book to funnel people toward your offering. Mike and I also chat about the following:
Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH MIKE CAPUZZI: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
09 Feb 2023 | Creating Your One-Hour Marketing Plan with Mallory Schlabach, CEO of The GirlBoss Agency | 00:33:43 | |
Marketing is essential to growing our businesses, but creating a marketing plan often takes up more time than it should. This week, episode 86 of Listeners to Leads is about how to create a one-hour marketing plan! In this episode of Listeners to Leads, Mallory Schlabach and I share the importance of breaking down marketing into manageable pieces and actionable steps you can take right now to grow your podcast and supercharge your business. Mallory Schlabach and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH MALLORY SCHLABACH: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
16 Feb 2023 | Developing Your Voice in Podcasting with Christina Carlson | 00:27:29 | |
You have a unique voice and perspective, and there’s room in podcasting for you. Yes, you. This week, episode 87 of Listeners to Leads is about finding and developing your voice in podcasting! In this episode of Listeners to Leads, Christina Carlson is sharing the importance of being your authentic self on your podcast. Christina and I also chat about the following:
There are a lot of reasons for starting a podcast, but remember: “I have really great thoughts and conversations, and I think other people need to hear them” is one of the best. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.
CONNECT WITH CHRISTINA: Bitches, Witches, and Queers podcast CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
23 Feb 2023 | Setting Achievable and Measurable Podcast Milestones | 00:15:44 | |
You’ve been working hard on your podcast, it’s time to celebrate! Very few podcasts make it to major episode milestones, so it’s important to mark the occasion. But what moments should you be celebrating? This week, episode 88 of Listeners to Leads is about setting achievable and measurable podcast milestones! In this episode of Listeners to Leads, I’m sharing the importance of celebrating your milestones in podcasting and actionable steps you can take right now to measure your growth and success in podcasting! I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Links mentioned: Episode 23: How to Create a Podcast Launch Plan CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
02 Mar 2023 | Are Your Podcast Ads Actually Working For You? | 00:17:33 | |
Podcast ads are a wonderful tool for getting more clients in your business, but only if you have a strategy that makes them the most effective, they can be. For an ad to be effective, it needs to be aligned with the goals you have for your podcast. This week, episode 89 of Listeners to Leads is about making ads on your podcast work for you! In this episode of Listeners to Leads, I’m sharing the importance of using the right type of ads for your podcast audience and actionable steps you can take right now to give your audience the resources they need to work with you, turning those listeners into leads for your business. I also discuss the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
09 Mar 2023 | Podcast Listening And Cognitive Function with ST Rappaport | 00:26:56 | |
The way our brains work plays a huge role in our daily lives, from our ability to start projects to the way we prefer to process information. And because every person’s brain works differently, knowing how your own brain works is the key to growing in all areas of your life, and even your podcasting! This week, episode 90 of Listeners to Leads is about podcast listening and your cognitive functions! In this episode of Listeners to Leads, ST Rappaport is sharing the importance of knowing how your brain absorbs information best and actionable steps you can take right now to switch from a fixed mindset to a growth mindset. ST and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at https://alesiagalati.com/podcast/ CONNECT WITH ST: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
16 Mar 2023 | How to Optimize Your Podcast for Greater Visibility with Joe Rockey | 00:29:18 | |
Growing your podcast audience can seem like a challenge, but there are tools and strategies that can make it easier. Today’s guest has two distinctly different podcasts and shares his strategies to help you grow your show! This week, episode 91 of Listeners to Leads is about how to optimize your podcast for greater visibility! In this episode of Listeners to Leads, Joe Rockey is sharing the importance of organic traffic to your podcast and actionable steps you can take right now to improve your podcast visibility. Joe and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at https://alesiagalati.com/podcast/ Links mentioned in today’s show: Otter.ai Transcription (Referral Link) CONNECT WITH JOE ROCKEY: Father and Joe on Apple Podcasts Local Football Flavor on YouTube CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
23 Mar 2023 | How To Position Yourself An Authority In Your Field with Jocelyn Chong | 00:28:17 | |
Over 70% of entrepreneurs say that they struggle when it comes to networking. There are lots of ways to market yourself better and establish yourself as an authority in your industry. One way you may not have thought of? Your podcast! This week, episode 92 of Listeners to Leads is about how to position yourself as an authority in your field! Jocelyn Chong is a Networking Specialist, Keynote Speaker, Multi-Award Winner, Four Time #1 International Best Selling Author, and Founder of Magnetic Networking Accelerator. She empowers ambitious entrepreneurs and professionals to learn and master the art of intentional networking to accelerate their growth and break through the glass ceiling. In this episode of Listeners to Leads, Jocelyn is sharing the importance of finding your passions and actionable steps you can take right now to start using podcasting as a networking tool. Jocelyn and I also chat about the following:
To book a free 45-minute Gap Analysis Call with Jocelyn, check out her website! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH JOCELYN: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
30 Mar 2023 | Monetizing a Podcast with Digital Courses with Jono Petrohilos, Host of Course Creator Community Podcast | 00:33:34 | |
Digital courses are an excellent way to monetize your podcast but are often overlooked. But if you have the right strategy in place and a community that like your content, you can create a digital course using your podcast. This week, episode 93 of Listeners to Leads is about monetizing a podcast with digital courses! Jono Petrohilos is the co-founder and director of Fitness Education Online, one of Australia's largest online course providers for Personal Trainers. He sells over $1,000,000 worth of online courses yearly and has been awarded the Australian Fitness Industry Educator of the Year multiple times. He now also helps other professionals create and sell online courses with his free Facebook Group and Podcast - the Course Creator Community. In this episode of Listeners to Leads, Jono is sharing the importance of not creating a course too quickly and actionable steps you can take right now to create courses your target audience is actually looking for! Jono and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH JONO: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
06 Apr 2023 | The Truth about AI and Podcasting | 00:15:45 | |
ChatGPT and the future of AI have been on everyone’s minds lately. With the number of AI tools on the market increasing every day, you’re probably wondering if it’s worth looking into to help you produce your podcast! This week, episode 94 of Listeners to Leads is about the truth about AI and podcasting! In this episode of Listeners to Leads, I’m sharing the importance of keeping your voice in your shop notes and actionable steps you can take right now to utilize AI in your podcasting to save you time. I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Proud member of the Feminist Podcasters Collective. | |||
13 Apr 2023 | Updates on YouTube and Podcasting with Sarah Conard | 00:24:57 | |
Over the past month, YouTube came out with its big push for bringing more podcasts to the platform with YouTube podcasts. While this doesn’t mean anyone and everyone should slap their podcast onto YouTube, there are some things that you can do to utilize this update and reach new audiences. This week, episode 95 of Listeners to Leads is about updates on YouTube and podcasting! Sarah J. Conard is a YouTube strategist, video editor, and all-around online content enthusiast. With a background in both marketing and theatre, she strives to provide women with the tools and tips they need to look great, sound great, and create content to their fullest potential. Sarah also has the distinct privilege of being part of Alesia's team! In this episode of Listeners to Leads, my guest Sarah Conrad shares the importance of tailoring your conversations to where your audience is consuming your content and what you need to know to have a good-quality video podcast. Sarah and I also chat about the following:
At the end of the day, it comes down to the intentionality of your podcast as a hobby podcast vs. a podcast that acts as a lead-generating tool is going to have completely different things to think about. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH SARAH CONARD: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: The Goulet Pen Company YouTube Proud member of the Feminist Podcasters Collective. | |||
20 Apr 2023 | How to Design Eye-Catching Podcast Graphics with Lauren Felter | 00:26:08 | |
While podcasts are mainly an audio experience, graphics still play an important role. Cover art is the first thing your potential listeners' experience of your show, and social media graphics keep your show top-of-mind. Whether you’re an experienced designer or a total beginner, Lauren Felter has tips this week on making graphics that align with your show and draw people in. This week, episode 96 of Listeners to Leads is about how to design eye-catching podcast graphics! Lauren Felter is the designer and educator that non-designers love. With over 12 years of branding and web design experience, Lauren created stellar designs that attract her clients' ideal prospects and teaches others how to do the same. In this episode of Listeners to Leads, Lauren is sharing the importance of bold and clear podcast graphics and actionable steps you can take right now to create eye-catching graphics without all of the stress. Lauren and I also chat about the following:
To work with Lauren or check out her Create with Confidence course, head to her website https://felterunfiltered.com/. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH LAUREN FELTER: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
27 Apr 2023 | Repurpose Past Podcast Content Using SEO Strategy with Erin Ollila | 00:38:47 | |
SEO is more important now than ever before and that won’t be changing any time soon. But podcasters often forget to emphasize SEO when putting their content out into the world. What if you could take the contest you already have and optimize the SEO to improve traffic to your podcast? That’s exactly what Erin Ollila is here today to talk about. This week, episode 97 of Listeners to Leads is about repurposing past podcast content using SEO strategy! Erin Ollila is a conversion copywriter, copy coach, and word slinger. She believes in the power of words and how a message can inform—and even transform—its intended audience. When she’s not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find Erin hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. In this episode of Listeners to Leads, Erin is sharing the importance of utilizing search engines on podcast directory sites and actionable steps you can take right now to get more traffic by repurposing content. Erin and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ERIN OLLILA: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Listeners to Leads: Three Ways to Repurpose Your Podcast Content Listeners to Leads: 14 Ways to Repurpose Your Podcast Content Proud member of the Feminist Podcasters Collective. | |||
04 May 2023 | Imposter Syndrome and Podcasting with Brittney Quinn | 00:23:17 | |
Every entrepreneur and business owner has had feelings of imposter syndrome before. When we’re starting our businesses, there are a lot of unknowns, and uncertainty can be scary. But today’s guest, Brittney Quinn is here to tell you why using your platform and privilege to do good is anything but, and how to change your negative belief systems. This week, episode 98 of Listeners to Leads is about imposter syndrome and podcasting! Brittney Quinn is the founder of PowHer, where she teaches executive women and corporations how to build a better table by enabling women to take control in their professional and personal lives. A Fortune 500 executive-turned-entrepreneur, Brittney hosts The PowHer House podcast, where you’ll hear what real and honest female success looks like; how women are working to create change in their personal and professional lives – without the fluff. In this episode of Listeners to Leads, Brittney Quinn is sharing the importance of listening to your own thoughts on your business and actionable steps you can take right now to dismantle imposter syndrome in your own life. Brittney and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH BRITTNEY QUINN: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: The PowHer House Episode 26: Debunking the Term Imposter Syndrome Listeners to Leads Episode 97: Repurpose Past Podcast Content Using SEO Strategy with Erin Ollila Proud member of the Feminist Podcasters Collective. | |||
11 May 2023 | How to Create Organic Podcast Growth in a Digital World with Roger Williams | 00:33:15 | |
Growing a podcast isn’t easy, especially when trying to grow with organic reach. How do you reach more listeners? Today, Roger Williams is here to talk about using niche interests and absolute authenticity to grow your audience. This week, episode 99 of Listeners to Leads is about how to create organic podcast growth in a digital world! Roger Williams, after 30 years in the youth development/teaching field, lockdown, and two heart attacks, quit his career to pursue a life devoted to finding joy in his life through a bucket list lifestyle. He started the Crossing It Off podcast to inspire and empower others to find joy in their lives by crossing items off his bucket list. A year and a half into producing the show it is ranked in the Top 10% of global podcasts and has been downloaded in 70 countries around the world. He used what he learned over that time to launch a second show with his life partner, Call the Bingewife, which reached the Top 10% status in its first month. In this episode of Listeners to Leads, Roger Williams is sharing the importance of creating community around things that bring us joy and actionable steps you can take right now to lean into your interests in podcasting. Roger and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ROGER WILLIAMS: Call the Bingewife Facebook Group CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
18 May 2023 | How to Overcome Perfectionism and be Consistent with Podcasting with Reshanda Yates | 00:31:10 | |
Perfectionism keeps so many people away from podcasting. They worry they can’t stay consistent or create content that’s ‘good enough’ to be put into the world. But everyone is capable of podcasting and this week, Réshanda Yates is here to tell you how to kick perfectionism to the curb and create awesome podcast content without stressing yourself out. This week, episode 100 of Listeners to Leads is about how to overcome perfection and be consistent with podcasting! Réshanda Yates is an author, educator, and host of the Ending Your Binge Eating podcast. She teaches women leaders, founders and CEOs how to stop emotional eating so they are in control of their food choices and lose weight so they feel more powerful and make the impact they know they are capable of. Réshanda delivers a thoughtful and comprehensive experience for her clients that pulls from her own recovery from emotional eating. She layers in important habits and subconscious reprogramming to fundamentally change how her clients see their relationship with food. In this episode of Listeners to Leads, Réshanda Yates shares the importance of setting aside dedicated time to batch your content and actionable steps you can take right now to overcome the feeling of needing to be perfect. Reshanda and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH RÉSHANDA YATES: The Ending Your Binge Eating Podcast CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
25 May 2023 | Using Chat-Based AI to Support Your Content Creation with Andréa Jones | 00:26:25 | |
ChatGPT and AI are hot topics in the online space right now. But how will these applications that quickly and efficiently generate content change how we market our podcasts? And how can we best utilize them for our social media content? Today, Andréa Jones joins us again to talk about all this and more! This week, episode 101 of Listeners to Leads is about using chat-based AI to support your content creation! Andréa Jones is fiercely committed to helping businesses and podcasters build profitable online communities through simple social media solutions. She's the host of the Savvy Social Podcast, creator of the Savvy Social School, a digital platform designed to teach its 100+ members (predominantly small business owners) how to implement organic social media strategies, and named one of Social Report's top marketers to follow. In this episode of Listeners to Leads, Andréa Jones shares the importance of adding your voice to AI-generated content and actionable steps you can take right now to get useful information from chat-based AI applications like ChatGPT. Andréa and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ANDRÉA JONES: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Listeners To Leads Ep 53: Going Deep (instead of wide) with Your Podcast Content Proud member of the Feminist Podcasters Collective. | |||
01 Jun 2023 | 10 Things To Do Before You Start a Podcast | 00:25:40 | |
So you’re starting a podcast. You pick a name, make your cover art, fire up Buzzsprout, and release your content into the world. It’s that easy, right? Well, not quite. There are TONS of things to consider before you start a podcast, and we want to make sure you plan your launch strategically and effectively. Today, we’ll talk about what we feel are 10 of the most important things to consider before getting started. This week, episode 102 of Listeners to Leads is about the 10 things to do before you start a podcast! In this episode of Listeners to Leads, I’m sharing the importance of being clear on your expertise and actionable steps you can take right now to plan a successful launch strategy! I also chat about the following:
To get even more in-depth, check out the blog post here! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Episode 38 of Listeners to Leads: Is Launching a Podcast Right for You? Episode 22 of Listeners to Leads: The Importance of Market Research Episode 44 of Listeners to Leads: Creating and Keeping Podcast SMART Goals Episode 36 of Listeners to Leads: How to Choose a Podcast Format Episode 96 of Listeners to Leads: How to Design Eye-Catching Podcast Graphics with Lauren Felter Listeners to Leads Episode 23: How to Create a Podcast Launch Plan Proud member of the Feminist Podcasters Collective. | |||
08 Jun 2023 | Learning from Podcast Mistakes with Courtney Andersen | 00:24:33 | |
Podcasting doesn’t have a comprehensive guidebook with the dos and dont’s spelled out for you. Because of that, we all make mistakes when starting our podcast! Courtney Andersen is here today to talk about her mistakes and learning moments in her 2 years of podcasting. This week, episode 103 of Listeners to Leads is about learning from podcast mistakes! Courtney Andersen is a sober coach, author, and host of the Sober Vibes podcast. Courtney is a cheerleader for women looking to change their relationship with alcohol, supporting them to thrive, not just survive, without it. As the Founder of National Sober Day, Host of the Sober Vibes podcast, a sober coach, and author, Courtney has helped thousands of people find more freedom, going alcohol-free. In this episode of Listeners to Leads, Courtney Andersen is sharing the importance of being picky about your sponsorship opportunities and actionable steps you can take right now to build a community and have meaningful conversations. Courtney and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH COURTNEY ANDERSEN: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
15 Jun 2023 | How to Make Your Podcast More Accessible with Meg Brunson | 00:43:56 | |
Accessibility is a big topic of conversation and an important one. As podcasters and business owners, our client and listener experiences should always be top of mind, but often we forget to include the needs of those that are differently abled or those who benefit from extra tools and accommodation. Meg Brunson is here today to guide us through a whole host of things we can do to make our podcasts and social media content more accessible across the board. This week, episode 104 of Listeners to Leads is about how to make your podcast more accessible! Online marketing authority and former Facebook employee Meg Brunson combines her mission to build a more accessible and inclusive world, with her expertise in the digital marketing space. After a decade of working within the Deaf and disabled communities and years of watching her kids face racism and transphobia first-hand, Meg has seen how the way we communicate can isolate, divide and harm historically marginalized groups. In this episode of Listeners to Leads, Meg Brunson sharing the importance of listening to diverse voices in podcasting and actionable steps you can take right now to make your podcast more accessible, one step at a time. Meg and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH MEG BRUNSON: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Your Mental Health Is More Important than a Podcast The Truth About AI and Podcasting Proud member of the Feminist Podcasters Collective. | |||
22 Jun 2023 | Legal Tips Every Podcaster Should Know with Samantha Bradshaw | 00:31:03 | |
We all know that the legal components of our business are just as important to attend to as the creative ones. But making sure you have your legal ducks in a row often feels overwhelming and you’d much rather put the time into creating your podcast than worrying about the legal stuff, right? Today, Samantha Bradshaw is here to give tips on the simple, straightforward ways you can make sure your podcast is in the legal green. This week, episode 105 of Listeners to Leads is about the legal tips every podcaster should know! Samantha Bradshaw is the small business and trademark lawyer behind InLine Legal, a virtual law firm helping creatives & first-generation business owners protect their businesses and stay out of the courtroom. In this episode of Listeners to Leads, Samantha Bradshaw is sharing the importance of registering your content for copyright and actionable steps you can take right now to negotiate sponsorship contracts with ease. Samantha and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH SAMANTHA BRADSHAW: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: US Copyright Office Registration Proud member of the Feminist Podcasters Collective. | |||
29 Jun 2023 | Finding Where Your Podcast Fits in Your Funnel with Nicole Hesse | 00:28:17 | |
We all know that having a regular podcast is an incredible way to attract leads and future clients to your business. But what’s the best way to utilize your podcast? Where in the funnel does it belong, and what other tools should you be using besides it? Today, Nicole Hesse is telling us about her entrepreneurial journey and what came first: the Facebook Group or the Podcast. This week, episode 106 of Listeners to Leads is about finding where your podcast fits in your funnel! Nicole Hesse is a self-made millionaire who went from being a broke bartender to a seven-figure CEO in just 13 months. She has empowered thousands of entrepreneurs in the online world to monetize their skill sets and results. The ripple impact that Nicole has had in the online world is just beginning as her clients have not only made millions of their own but have their own clients hitting 7 figures in their businesses as well! Nicole also hosts the Real Unicorns Don’t Wear Pants podcast! In this episode of Listeners to Leads, Nicole Hesse is sharing the importance of showing up authentically on social media and actionable steps you can take right now to grow your podcast audience before you even launch. Nicole and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH NICOLE HESSE: Real Unicorns Don’t Wear Pants Podcast CONNECT WITH ALESIA GALATI: LINKS MENTIONED: 100 Wonderful Ways to Get More and Better Clients Listeners to Leads Ep. 75: Tracking and Understanding your Podcast Metrics with Danielle Hayden Listeners to Leads Ep. 9: Podcast Stats: What do they Mean and How to Measure Success Proud member of the Feminist Podcasters Collective. | |||
06 Jul 2023 | Podcast Networks: Everything You Need to Know as A Podcast Host | 00:19:33 | |
Podcast networks are a growing part of the podcasting space. They offer a way for hosts and businesses behind a show to cross-promote their content with similar shows in the same network, bringing in more sponsorships, and more. But is joining a podcast network aligned with the vision and needs of your podcast? Together, we’ll go over the details of podcast networks so you have the tools to decide whether or not it’s right for you. This week, episode 107 of Listeners to Leads is about podcast networks: everything you need to know as a podcast host! In this episode of Listeners to Leads, I’m sharing the importance of doing your research before applying for a podcast network and actionable steps you can take right now to get the same benefits if a podcast network isn’t right for you. I also chat about the following:
Remember: everyone is in a different situation. For some, podcast networks are a great way to cross-promote their show and bring in sponsors, but it’s not going to be the right choice for everyone. If you want to talk more about whether or not a podcast network is right for you, send me a DM on Instagram! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Listeners to Leads Ep 89: Are your Podcast Ads Actually Working For You? Listeners to Leads Ep 26 How to Monetize Any Podcast Listeners to Leads Ep 29 How to Monetize your Podcast by Selling your Own Services and Products Listeners to Leads Ep 33 How to Generate Leads with your Podcast Listeners to Leads Ep 55 How Much Money Can You Make With Your Podcast? Proud member of the Feminist Podcasters Collective. | |||
13 Jul 2023 | Building Thought Leadership through Impactful Guest Appearances with Jason Cercone | 00:29:48 | |
Guest appearances on other podcasts are an incredible way to increase your listenership and build your thought leadership in your industry. But there is a right way to pitch or present yourself to other podcasters so that they’ll take an interest in having you on their show. The secret? Set your ego to the side. Today, Jason Cercone is here to talk about all things podcast guests. This week, episode 108 of Listeners to Leads is about building thought leadership through impactful guest appearances! With nearly a decade of experience in the podcast world, Jason Cercone has built his brand around the consumptive power of storytelling and simplifying podcast guesting. He helps leaders craft their authentic story and tell it with confidence as a podcast guest while simultaneously maximizing the value of each guest appearance and establishing thought leadership in their niche. You'll also find him hosting Evolution of Brand, a podcast featuring stories and strategies for building an authentic personal brand. In this episode of Listeners to Leads, Jason Cercone is sharing the importance of ditching the ego from your podcast pitch and actionable steps you can take right now to show your value in your podcast pitch. Jason and I also chat about the following:
If you’re looking to improve your podcast pitch and be an awesome podcast guest, check out Jason’s 5-Star Guest Pitch course here! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH JASON CERCONE: Pod Theory podcast CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
20 Jul 2023 | Podcast Visibility through Strategic Podcast Connections with Paige Bond | 00:30:06 | |
Making your podcast visible should be near the top of your list when it comes to important things to consider when podcasting. One way to get more eyes on your podcast is to utilize your podcast connections in a strategic way and bring up your podcast wherever and whenever it makes sense. Paige Bond is here to talk about her experience of making her niche podcast on a somewhat taboo subject more visible. This week, episode 109 of Listeners to Leads is about podcast visibility through strategic podcast connections! Paige Bond is the host of the Stubborn Love podcast, a Licensed Marriage and Family Therapist, and Creator of the Jealousy to Joy Journey. Her mission is to help people-pleasing millennials navigate non-monogamy so they can tame their jealousy and love with ease. Paige’s own journey from feeling lonely, insecure, and jealous to feeling empowered and reassured through her 5-step formula is what fuels her passion to help other people-pleasers stop the jealousy rage and find ease and joy in their relationships. In this episode of Listeners to Leads, Paige Bond is sharing the importance of marketing yourself in everyday life where it makes sense and actionable steps you can take right now to make a list of podcasts you would like to guest on. Paige and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH PAIGE BOND: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Proud member of the Feminist Podcasters Collective. | |||
27 Jul 2023 | Creating Curiosity with our Podcast Content with Emily Aborn | 00:30:42 | |
With all of the content we’re bombarded with every day, it can be difficult to make podcast content that you’re confident people will stop and listen to. One way to ensure your content stands out is to create curiosity, both in yourself and in your listeners. Emily Aborn is here again this week to talk about the types of curiosity, how we can appeal to them, and more! This week, episode 110 of Listeners to Leads is about creating curiosity with our podcast content! Emily Aborn is a Content Writer and owner of She Built This, a community for women entrepreneurs to build the dreams they have, together. She has 10+ years of experience working with entrepreneurs in various roles. She helps others create compelling content and copy throughout their branding! Emily lives in New Hampshire with her family. When not working, she can be found hiking, walking, cooking, reading, listening to music, or writing. In this episode of Listeners to Leads, Emily Aborn is sharing the importance of appealing to different types of curiosity and actionable steps you can take right now to lead and create curiosity-driven content. Emily and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH EMILY ABORN: Content with Character podcast CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
03 Aug 2023 | Podcast Guesting Strategies to Grow Your Podcast Audience | 00:24:28 | |
Being a guest on someone else’s podcast is often mentioned as being the best way to grow your listenership. But no one ever really breaks down the WHY behind it! I heard you all asking, so today I’m sitting down to guide you through the best practices for getting onto another podcast as a guest and how to best utilize that episode once it airs! This week, episode 111 of Listeners to Leads is about podcast guesting strategies to grow your podcast audience! In this episode of Listeners to Leads, I’m sharing the importance of choosing the right podcasts to pitch yourself to and actionable steps you can take right now to find your ideal listeners in other podcasters’ audiences. I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
10 Aug 2023 | Setting Yourself Apart as a Podcaster with Tracy Hazzard | 00:35:48 | |
Podcasts are as popular as ever and there are so many to choose from! So how do you make yourself and your podcast stand out in the crowd? Tracy Hazzard, known by some as the Queen of Podcasting, is here today to talk about making your podcast stand out, making the most of your show by strategically repurposing content, and more! This week, episode 112 of Listeners to Leads is about setting yourself apart as a podcaster! As the influence strategist for speakers, authors & experts, Tracy Hazzard helps major publications, sports stars, and entrepreneurs ‘Brandcast’ their original messages. Along with her husband and partner, Tom Hazzard, she has been rethinking brand innovation for over 25 years as an inventor and product designer. Their podcasting innovation, Podetize, provides businesses of all sizes a system to spread their marketing message, grow a valuable audience, and retain valuable platform authority without a lot of time, cost or effort. Tracy co-hosts multiple top-ranked podcasts with over 1500 episodes combined, including The Binge Factor, Product Launch Hazzards, WTFFF?! 3D Printing: the 3D Start Point, and more! In this episode of Listeners to Leads, Tracy Hazzard is sharing the importance of being genuinely excited about your podcast guests and actionable steps you can take right now to build your business through the power of podcasting. Tracy and I also chat about the following:
Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH TRACY HAZZARD: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
17 Aug 2023 | Creating a Podcast that Aligns with Your Values with Julia Nepini | 00:25:21 | |
As a business owner, you put your values at the center of the work you do. Your podcast should be no different! Creating a podcast where your values take center stage allows you to attract an audience who aligns with you and shows those who don’t align with you that your show isn't the show for them. Julia Nepini of the Compassionate Climb podcast is here to talk about making a value-driven podcast. This week, episode 113 of Listeners to Leads is about creating a podcast that aligns with your values! Julia Nepini is a clinical and forensic social worker, founder of Compassionate Counseling Company and the host of the Compassionate Climb podcast. She has made a career of guiding individuals at all stages of their lives and relationships to achieve personal progress and fulfillment. In this episode of Listeners to Leads, Julia Nepini is sharing the importance of letting your values lead your podcasting and actionable steps you can take right now to have inspiring conversations in your interviews. Julia and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH JULIA NEPINI: Compassionate Counseling Company Compassionate Consulting Company CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
24 Aug 2023 | Impactful SEO Strategies for your Website with Brandon Leibowitz | 00:26:48 | |
Your website can and should be your one-stop shop for your podcast. From show notes to links to listening directly from an embedded player, your podcast episode pages can be SEO-optimized to bring more traffic to your website and ensure you’re making the most of your content. Brandon Leibowitz is here today to talk about SEO best practices for your website and more. This week, episode 114 of Listeners to Leads is about impactful SEO strategies for your website! Brandon Leibowitz is the founder and operator of SEO Optimizers, a digital marketing company dedicated to assisting small and medium-sized businesses in driving more online traffic, leading to increased clients, sales, and valuable leads. Brandon’s journey in digital marketing began in 2007, right after graduating with a degree in Business Marketing. Now, he uses a variety of channels, including podcasts, to share his expertise on SEO and digital marketing. In this episode of Listeners to Leads, Brandon Leibowitz shares the importance of doing thorough keyword research and actionable steps you can take right now to optimize your website’s SEO. Brandon and I also chat about the following:
To check out Brandon’s free SEO Masterclass, head to https://seooptimizers.com/gift. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH BRANDON LEIBOWITZ: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
31 Aug 2023 | Overcoming the Fear of Getting Started with Esther Avant | 00:27:30 | |
Starting a podcast can feel overwhelming. With all of the perceived things you have to do before hitting record, it can be easy to put it off or be discouraged from starting your podcast altogether! But Esther Avant of The Live Diet-Free Podcast is here today to talk about her journey into podcasting, and why starting, even though it is scary or won’t be perfect, is the best thing to do in the long run. This week, episode 115 of Listeners to Leads is about overcoming the fear of getting started! Esther Avant is a health industry veteran with over 17 years of experience in fitness, nutrition, and wellness-related roles. She is a certified sports nutritionist, personal trainer, wellness coach, and owner of EA Coaching, which has provided holistic health & lifestyle coaching since 2015. Her mission is to help women live their happiest, healthiest, and most confident lives and to change the fact that the majority of women are so preoccupied with their weight and bodies that they never fully pursue their passions. She knows that if more women prioritized their health, they’d be able to unleash the confidence and focus they all need to leave their mark on the world. Esther hosts The Live Diet-Free Podcast. In this episode of Listeners to Leads, Esther Avant shares the importance of starting your podcast imperfectly and actionable steps you can take right now to more fully utilize your podcast in your business’s marketing strategy. Esther and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ESTHER AVANT: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Esther’s quiz for starting your weight loss journey. Proud member of the Feminist Podcasters Collective. | |||
07 Sep 2023 | 10 Things I Wish I Knew Before Starting a Podcast | 00:30:04 | |
There are a lot of things to think about before starting a podcast, and it can get overwhelming quickly. After launching three podcasts for myself and 25 for clients in the past 5 years, I’ve learned a thing or two about what to know before you launch. I’m behind the mic this week sharing what I think are some of the most important things to consider before you release your show to the world. This week, episode 116 of Listeners to Leads is about the ten things I wish I knew before starting a podcast! In this episode of Listeners to Leads, I’m sharing the importance of launching your podcast with purpose and actionable steps you can take right now to make recording easier by batching your episodes. I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Listeners to Leads Ep 32: Is Launching a Podcast Right for You? Listeners to Leads Ep 102: 10 Things to Do Before You Start a Podcast Listeners to Leads Ep 23: How to Create a Podcast Launch Plan Listeners to Leads Ep 49: Launch a Podcast [Tech Tips Series] Listeners to Leads Ep 61: The Power in Doing Solo Podcast Episodes Listeners to Leads Ep 24: Plan out the First (or Next) 10 Episodes of your Podcast Proud member of the Feminist Podcasters Collective. | |||
14 Sep 2023 | The Power of Creating Authentic Connection as a Podcast Host with Joe Dimino | 00:21:36 | |
The audience is usually front and center on our minds when we’re recording our podcast but podcasting is SO much more than just recording audio for our listeners! It’s about creating genuine connections with people that we then GET to share with our listeners. Joe Dimino, who has been podcasting for over a decade, is here to talk about his experiences with creating meaningful conversations with folks across his podcast and radio show. This week, episode 117 of Listeners to Leads is about the power of creating authentic connection as a podcast host! Joe Dimino has been writing & creating in various capacities since his college days at the University of Missouri-Kansas City around 1993. If you are keeping score, that would be about 29 years +. It all began at UMKCs University News as a Sports Writer with the esteemed John Beaudoin and turned into a myriad of expressive avenues, including poetry. Inventing poems, art, video & audio has always been a therapeutic avenue of expression. In this episode of Listeners to Leads, Joe Dimino shares the importance of being enthusiastic about your podcast and actionable steps you can take right now to have meaningful conversations with guests to share with your audience. Joe and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH JOE DIMINO: Famous Interviews with Joe Dimino podcast CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
21 Sep 2023 | Using your Podcast to Sell High-Ticket Services with Chandler Walker | 00:24:01 | |
We’ve all listened to a podcast or seen a video where the host tries to sell a product, but it leaves you, the listener, feeling weirded out. There are a few reasons we feel this way, the biggest one being that the host has not given us a reason to trust them and their expertise yet. Chandler Walker is here today to talk about his sales experience and how to build trust and rapport with your audience before asking for the sale. This week, episode 118 of Listeners to Leads is about using your podcast to sell high-ticket services in a way that doesn’t feel salesy! Chandler Walker is the CEO of Elite Ads, a group focused on helping coaches and consultants grow and scale their business and get 3x the return on their ad spend. He is also the CEO of StoneAgeFuel - School of Fitness based in Reno, Nevada. In this episode of Listeners to Leads, Chandler Walker shares the importance of selling without a mindset of desperation and actionable steps you can take right now to build a connection with your listeners before making a sale. Chandler and I also chat about the following:
Listeners can head over to Chandler’s Instagram and DM him the word “SALES” for access to his “Simple Three-step Strategy to Sell Without Manipulation, Aggressive Tactics or Feeling Salesy” video! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH CHANDLER WALKER: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
28 Sep 2023 | Finding Balance and Fulfillment Outside of Your Business with Cindy Rand | 00:28:30 | |
We all hear the phrase ‘work-life balance’ now more than ever before. The business landscape is changing and people value finding that balance more and more, especially entrepreneurs, who often start their businesses with achieving that balance being high on the priority list! But how are we supposed to find that sweet spot of balancing out profession and our passion? That’s exactly what Cindy Rand is here to teach us and more on today’s podcast! This week, episode 119 of Listeners to Leads is about finding balance and fulfillment outside of your business! Hailed the Busy Woman’s Cheerleader, Cindy is a seasoned professional and Leadership Developer who is known as an energetic & giving soul, encouraging anyone who crosses her path to pursue their dreams & live life more abundantly! As a serial entrepreneur, humanitarian, author, and mom, her mission is to empower and teach a diverse community of like-minded women to THRIVE 360: in mind, body, spirit, and finances. In this episode of Listeners to Leads, Cindy Rand is sharing the importance of being true to your own voice and actionable steps you can take right now to find a balance between your profession and your passion. Cindy and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH CINDY RAND: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
05 Oct 2023 | Overcoming Perfectionism in Podcasting | 00:14:07 | |
Perfectionism is something we all deal with to some degree. But as content creators, podcasters can feel extra pressure to be perfect for our audience. By letting go of the need to be perfect and showing our audiences the ‘messy middle’, we can actually grow closer with and be more relatable to our listeners. This week, episode 120 of Listeners to Leads is about overcoming perfection in podcasting! In this episode of Listeners to Leads, I’m sharing the importance of embracing the ‘messy middle’ and actionable steps you can take right now to let go of the perfectionism holding you back. I also chat about the following:
For more about overcoming perfectionism, check out Listeners to Leads Episode 100: How to Overcome Perfectionism and be Consistent with Podcasting with Reshanda Yates. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
12 Oct 2023 | How to Use LinkedIn to Generate Podcast Leads with Julie Livingston | 00:24:27 | |
LinkedIn is the platform to be on as a business professional. It has become the main place to network, build connections, and share insights along your career or business journey. But what can you do to utilize LinkedIn for your podcast and generate leads for your business? Julie Livingston is here to talk about all the ways to optimize LinkedIn for your podcast as well as your business. This week, episode 121 of Listeners to Leads is about using LinkedIn to generate podcast leads and grow your podcast audience! Julie Livingston is the President of WantLeverage Communications, a New York City-based public relations and LinkedIn marketing consultancy. Julie helps under-the-radar companies and senior leaders get the visibility and brand recognition they deserve through PR and LinkedIn marketing. In this episode of Listeners to Leads, Julie Livingston shares the importance of optimizing the top third of your LinkedIn profile and actionable steps you can take right now to attract the right connections to your profile. Julie and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH JULIE LIVINGSTON: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
19 Oct 2023 | Leaving Your Comfort Zone to Grow Your Podcast with Gabrielle Crichlow | 00:27:05 | |
Starting a podcast can seem overwhelming, especially if the technology and skills required are new to you. But with the confidence to go outside of your comfort zone and try something new, starting a podcast is well within reach. Gabrielle Crichlow knows this feeling all too well and is here today to talk about her experience starting a podcast and distributing it via public access TV! This week, episode 122 of Listeners to Leads is about leaving your comfort zone to grow your podcast! Gabrielle Crichlow is the esteemed captain of A Step Ahead Tutoring Services. She brings a wealth of academic excellence and a proven tutoring record. After working for two tutoring companies and realizing the academic struggles of low-middle-income minority families we note being met, Gabrielle took it upon herself to start a company that offered more than the limited services offered by other companies. In this episode of Listeners to Leads, Gabrielle Crichlow shares the importance of managing your self-doubt when podcasting and actionable steps you can take right now to bring your podcast to different mediums. Gabrielle and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH GABRIELLE CRICHLOW: A Step Ahead Tutoring Services CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
26 Oct 2023 | Understanding Body Language For Better Podcast Interviews with Joseph McGuire | 00:31:47 | |
When we have people on our podcasts, we need to be able to communicate with them effectively to get their point across. But communication starts before we even speak a word on the call. It starts with our body language, facial expressions, and how we show up to the interview in the first place. Joseph McGuire joins me on the podcast today to teach us about observing and understanding body language so we can communicate effectively with our podcast guests. This week, episode 123 of Listeners to Leads is about understanding body language for better podcast interviews as a podcast host and guest! Joseph McGuire is the owner and behavioral negotiation consultant at Clear Sight Communications. Joseph uses the ancient Chinese tradition of face reading, body language, and elements FBI negotiation techniques to teach people to build exceptional professional and personal relationships. He is also the author of ‘Face Facts: The Art of Reading Your Clients and Prospects for Sales, Negotiation, and Recruitment’. In this episode of Listeners to Leads, Joseph McGuire shares the importance of observing body language during an interview and actionable steps you can take right now to turn an interview into a true conversation. Joseph and I also chat about the following:
To order a copy of Joseph’s book ‘Face Facts: The Art of Reading Your Clients and Prospects for Sales, Negotiation, and Recruitment’, you can click here. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH JOSEPH MCGUIRE: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Proud member of the Feminist Podcasters Collective. | |||
02 Nov 2023 | Are Podcast Reviews Important? | 00:15:21 | |
Consumer and audience opinions are everywhere. From online shopping to social media comments to podcast reviews, regular folks are leaving feedback on products and media all day, every day. And we’ve all listened to at least one podcast based on reading the reviews, right? So, are reviews integral to the success of a podcast? My answer is “Yes, and…” and we’re exploring that on today’s show. This week, episode 124 of Listeners to Leads is about whether or not podcast reviews are important! In this episode of Listeners to Leads, I’m sharing the importance of reviews as one method of gauging your podcast’s success and actionable steps you can take right now to receive valuable reviews and feedback from your listeners. I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Listeners to Leads Ep. 43: Creating and Keeping Podcast Goals Listeners to Leads Ep. 23: How to Create a Podcast Launch Plan Listeners to Leads Ep. 102: 10 Things to Do Before You Start a Podcast Proud member of the Feminist Podcasters Collective. | |||
09 Nov 2023 | Building Resilience and Achieving Your Goals with Jenn Drummond | 00:24:25 | |
Setting goals is something we all know we’re supposed to do, but how many of us achieve them? Whether business goals or personal goals, you surely have a list of things you want to accomplish lying around. Jenn Drummond is here today to share her experiences in achieving her goals and living for herself, not just her family, setting a World Record, and so much more. This week, episode 125 of Listeners to Leads is about building resilience and achieving your goals! Jenn Drummond is a Mom of 7, a successful business owner, and a World Record holder. As the first woman to climb the second highest summits on each of the 7 continents, she now spends her time inspiring others to create a thriving business and lasting legacy of their own. She shares her story and strategies for success through her book, BREAKPROOF: 7 Strategies to Build Resilience and Achieve Your Life Goals, and her Seek Your Summit podcast, programs, and signature talks. In this episode of Listeners to Leads, Jenn Drummond is sharing the importance of taking time to live for yourself and actionable steps you can take right now to achieve your goals with the help of others. Jenn and I also chat about the following:
To pre-order Jenn’s book, ‘BREAKPROOF’ head over to her website! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH JENN DRUMMOND: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
16 Nov 2023 | Are Podcast Reviews Important? Part 2 | 00:31:48 | |
We’re talking podcast reviews and ratings again this week! After my last solo episode, my team had questions about how different platforms handle ratings and reviews. And with platforms making major changes to benefit podcasters and increase engagement in their communities, we turned on our microphones to discuss platform-specific content and answer the questions the team (and listeners!) have had. This week, episode 126 of Listeners to Leads is about whether or not podcast reviews and ratings are important and helpful to achieving your podcast goals! In this episode of Listeners to Leads, I’m sharing the importance of using more than just platform-specific statistics to plan your podcast goals and actionable steps you can take right now to prepare yourself to make 2024 podcast goals. My team and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Listeners to Leads Ep 124: Are Podcast Reviews Important? Listeners to Leads Ep 43: Creating and Keeping Podcast Goals Listeners to Leads Ep 88: Setting Achievable and Measurable Podcast Milestones Positively Living with Lisa Zawrotny Content with Character with Emily Aborn Proud member of the Feminist Podcasters Collective. | |||
23 Nov 2023 | The Future of Podcasting in 2024 | 00:33:31 | |
So many things happened in podcasting in 2023 that it can be difficult to keep track of it all! As the end of the year approaches, now is the time to reflect back on trends we saw in 2023 and think about what 2024 might bring to the podcast industry. Today, I’m walking you through the major milestones and noteworthy podcasting moments from this year and talking about what I see as being important to factor into your podcasting journey in the year to come. This week, episode 127 of Listeners to Leads is about the future of podcasting in 2024! In this episode of Listeners to Leads, I’m sharing the importance of being selective of where you get your information and actionable steps you can take right now to incorporate video and AI into your podcast strategies. I also chat about the following:
To access the 2024 Predictions Workbook, head over to our website! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Content: Listeners to Leads Ep.94: Podcasting and AI: What You Need to Know for the Future Listeners to Leads Ep. 19: A Guide to Easily Managing your Weekly Podcast Workflow Listeners to Leads Ep. 11: How to Use Dynamic Content to Make Money with your Podcast How Stitcher Shutting Down Will Impact Your Podcast Tools: Proud member of the Feminist Podcasters Collective. | |||
30 Nov 2023 | Marketing Your Podcast on LinkedIn with Louise Brogan | 00:29:02 | |
LinkedIn is an important social media tool when it comes to growing your business and networking with other professionals. And we’ve talked on the show before about optimizing your LinkedIn profile for maximum visibility. But what about specifically marketing your podcast on your profile? Louise Brogan, one of the top voices on LinkedIn content, is here today to share her experiences, tips, and strategies for marketing and promoting your podcast on LinkedIn! This week, episode 128 of Listeners to Leads is about marketing your podcast on LinkedIn! Louise Brogan runs a boutique marketing agency working with entrepreneurs, SME’s and professionals who want to raise their profile through LinkedIn in a genuine and valuable way. Louise is an international speaker and hosts the LinkedIn with Louise Podcast and YouTube channel. For the past three years, Louise has been a Small Business Britain Champion and hosts small business netwalks in Belfast on a monthly basis. In this episode of Listeners to Leads, Louise Brogan is sharing the importance of encouraging engagement with your LinkedIn posts and actionable steps you can take right now to utilize your LinkedIn profile more than 97% of users. Louise and I also chat about the following:
Head over to Louise’s website for a free guide to utilizing your LinkedIn to its fullest potential! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH LOUISE BROGAN: CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Listeners to Leads Ep. 121: How to Use LinkedIn to Generate Podcast Leads with Julie Livingston Proud member of the Feminist Podcasters Collective. | |||
07 Dec 2023 | Create a Perfect Podcast Description | 00:14:13 | |
The description of your podcast is one of the first, if not THE first, thing people see about your show. This paragraph is the listener’s first look at what to expect from your show, so setting the scene accurately and concisely is critical to retaining listenership and inviting in new audience members. On today’s episode, I’m going to teach you how to write a podcast description that is clear, concise, and highlights the achievements of your show to captivate new listeners. This week, episode 129 of Listeners to Leads is about creating a perfect podcast description for your show! In this episode of Listeners to Leads, I’m sharing the importance of optimizing your podcast description and actionable steps you can take right now to write a clear, concise, informative description. I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: TEMPLATE: “ [Podcast Title], hosted by [Host’s full name], [shows/teaches/helps/etc.] [ideal listener] [what you want your ideal listener to get from your show]. [This sentence explains why you’re qualified to speak on the topic]. [This sentence mentions when the show goes live general topics the show covers]. Learn more about [Host] and [Podcast Title] at [insert podcast website]. Alesia’s example using the template: “Listeners to Leads, hosted by Alesia Galati, teaches new and aspiring podcasters how to use their podcasts to grow their businesses. Alicia uses her experience as the owner of Galati Media, a full-service podcast management agency, to help business owners get leads, land speaking gigs, and create deeper connections with their audiences through their podcasts. Alesia and her guests will discuss everything from launching a podcast to marketing a podcast. Learn more about Alesia and Listeners to Leads at www.listenerstoleads.com.” Proud member of the Feminist Podcasters Collective. | |||
14 Dec 2023 | Creating an Aligned and Effective Podcast Sales Funnel with Evans Putman | 00:39:52 | |
Creating a sales funnel is essential to bringing in new clients for your business. But when you hear the word sales, do you think of overly pushy sales tactics that make everyone involved uncomfortable? Well, sales do NOT have to be that way! Evan Putman is here today to tell us all about how to create a sales funnel that aligns with your values and helps prospective clients decide what level of involvement is right for them. This week, episode 130 of Listeners to Leads is about creating an aligned and effective podcast sales funnel! Evans Putman is the Founder of Podcast Profit School and a business consultant who partners with visionary, collaborative entrepreneurs with big, positive messages and missions to help them create simple, sustainable (leveraged) client acquisition solutions and cash flow confidence for their business. He is the creator of the Podcast ATM business model, Infinite Impact Method, and The Servepreneur Blueprint™, and his trainings are licensed by and featured in ClickFunnels Founder Russell Brunson's high-ticket coaching programs. In this episode of Listeners to Leads, Evans Putman is sharing the importance of building like and trust with potential leads and actionable steps you can take right now to optimize your sales funnel to align with your values. Evans and I also chat about the following:
To take advantage of Evans’ free Niche Cast Blueprint, text ‘LEADS’ to 55444 or visit podcastsalesmachine.com/leads to download! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH EVANS PUTMAN: CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
21 Dec 2023 | What You SHOULD and SHOULDN’T Say on Your Podcast | 00:11:03 | |
The beauty of podcasting is that anyone can pick up a microphone, share their story, and make a difference in the world. While that freedom is rare in widespread media now, that doesn’t mean you shouldn’t think carefully and consider what you say before putting it out into the world! I’m going to give you a few basic do’s and don’ts of what to say on your podcast, especially as a business owner. This week, episode 131 of Listeners to Leads is about what you should and shouldn’t say on your podcast! In this episode of Listeners to Leads, I’m sharing the importance of editing your podcast for content, not just mistakes and ‘ums’ and actionable steps you can take right now to avoid spreading misinformation and disinformation. I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: Proud member of the Feminist Podcasters Collective. | |||
28 Dec 2023 | Securing High-Profile Guests with Courtney Elmer | 00:39:57 | |
Having big-name guests on your podcast is a great way to boost the credibility of your show and potentially get your show in front of new listeners. But it’s important to consider why you want to have these guests on and make sure you’re approaching the pitch the correct way. Courtney Elmer, the creator of PodLaunch, is here today to talk about her experiences in making connections with big-name podcasters and building lasting connections that benefit everyone, especially the audience. This week, episode 132 of Listeners to Leads is about securing high-profile guests for your podcast! As the Founder of The EffortLESS Life® and creator of the hit podcast launch program, PodLaunch™, Courtney Elmer is a sought-after consultant, host, and speaker who is known for helping entrepreneurs embrace failure and grow through what they go through to create the greater income, influence, and impact they deserve. Courtney teaches online business leaders how to build self-sustaining businesses that can thrive in a rapidly changing digital environment, expand their thought leadership through podcasting, and use their voices to catalyze positive change in the world. In this episode of Listeners to Leads, Courtney Elmer is sharing the importance of going the extra mile when pitching to potential guests and actionable steps you can take right now to realign your podcast with your business after making changes. Courtney and I also chat about the following:
Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH COURTNEY ELMER: Insider Secrets to a Top 100 Podcast with Courtney Elmer CONNECT WITH ALESIA GALATI: LINKS MENTIONED: Listeners to Leads Ep. 124: Are Podcast Reviews Important? Part 1 Listeners to Leads Ep.126: Are Podcast Reviews Important? Part 2 Listeners to Leads Ep: 70: Behind the Scenes of a Podcast Rebrand with Lisa Zawrotny Proud member of the Feminist Podcasters Collective. |