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02 May 2023My Top 5 Pet Peeves about Social Media Content00:16:58

Are you obsessing over social media analytics? Using social media as your megaphone? Most of us are involved in social media at some level, whether you’re a leader, business executive, pastor or professional social media content creator. In an effort to help all of us do better on social media, here are my five pet peeves about social media content creators.

Please like, rate and share this episode!

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get bonus resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/

 

#Audiobook available now! Take “Ideas on a Deadline” with you on your commute or morning jog. Read by Phil Cooke, it’s like a masterclass on creativity. Available on Audible here: https://adbl.co/3QoD7DE

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

 

Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

LinkedIn: https://www.linkedin.com/in/philcookepage/

YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* My Top 5 Pet Peeves about Social Media Content Creators

1. Obsessing with analytics

Analytics can be important, but it’s also important to consider content quality. What’s the story you’re trying to tell? What’s your message and the audience you’re trying to reach?

 

2. Using social media as a megaphone

Are you having a one-way conversation? Social media is social! It’s a two-way conversation.

 

3. Not knowing how to tell a story

Do you know how to tell an engaging story? As a social media creator, take the time to learn how to tell effective stories to better engage your audience.

 

4. Playing it too safe

There is such a thing as confrontational creativity! We need to be more provocative about what we’re posting. Ask tough questions that force people to think differently. Learn how to push the envelope just a little bit!

 

5. Not having a real, genuine, authentic, and unique voice

Cut through the “noise” by having a unique and authentic voice. The more you narrow your niche down, the bigger the audience you have a potential of reaching.

 

What you post on social media matters. Your voice can impact today’s culture in positive ways.

 

For more about social media, read “Should Christians be Snarky on Social Media?” here: https://www.philcooke.com/should-christians-be-snarky-on-social-media/

13 Nov 2018What to Do When People Don’t Recognize Your Talent00:18:18

Are you a creative person? Especially in Hollywood, you’ll eventually run into people who don’t see your potential or think your ideas are valuable.

 

Walt Disney, Oprah Winfrey, Steven Spielberg and more in Hollywood have faced rejection and criticism as producers, actors and directors. Even novelist Saul Bellow was dismissed as a “dud.” He went on to win the Pulitzer Prize and the Nobel Prize for Literature plus other awards.

 

What do you do when people don’t recognize your talent? There are times to recognize criticism and times to change, but more often times when you need to understand how to navigate past it.

 

Here are four points from Phil Cooke to help you respond to criticism in a way that will lead to creative growth.

 

  1. Always consider the criticism.We all have a blind spot when it comes to our skill or creativity. Maybe this person sees something you don’t. Take a moment to at least reflect on their criticism before you dismiss it.

 

  1. Take the credibility test.Is this critic someone who cares about you, a mentor, an expert in the field? If it’s a person you respect and admire, find out what they saw that you missed. Take it seriously. But if it’s a casual observer or someone who doesn’t care, move on.

 

  1. Don’t be afraid to immediately dismiss online trolls. Block or mute social media critics. Nobody can survive a constant barrage of criticism! Surround yourself with people who believe in you and who will tell you the truth in a gracious way.

 

  1. Just “buck up.”Just because people don’t recognize your talent doesn’t mean it’s not there. If you’re a creative person, you’re going to have times that you fail or do something that a client doesn’t like. Be able to go back to the drawing board.

 

Also, don’t go to extremes. Don’t get on a high horse thinking everyone else is wrong – and don’t take criticism so hard that you give up. Remember Michael Jordan who said, “I have failed over and over and over again in my life. And that is why I succeed.”

 

Just because people don’t recognize your talent doesn’t mean it’s not there. It’s how you respond to the critic that matters. Use these four points as a filter to help you handle criticism in a way that will lead to growth – and remember people are watching!

 

Our goal is to do work that changes people’s lives. When that’s at stake, I’m open to any new ideas that will take me from where I am to where I want to be! – Phil Cooke

 

For more tips on handling criticism, visit Phil’s blog at https://www.philcooke.com/what-to-do-when-people-dont-recognize-your-talent-or-potential/

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

21 Feb 2024Public Speaking Techniques: How to Get Invited to Speak at Conferences00:16:37

Public speaking gigs are a powerful way to advance your career, plus they offer opportunities to get your message heard. Phil Cooke https://philcooke.com shares five tips to help you book your first speaking gig while becoming a great speaker. Elevate your speaking skills and find out how to get invited to speak at conferences, small groups, workshops, and more to expand your influence today.

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get BONUS resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/ 

#Audiobook available on Audible now: https://adbl.co/3QoD7DE 

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

Find out about The Influence Lab here: https://influencelab.com

=========================== 

*More About This Episode* Public Speaking Techniques: How to Get Invited to Speak at Conferences
Whatever your line of work, speaking gigs are a powerful way to get your name known and your message heard while advancing your career. Here’s five tips to help you get invited to speak: 

1. Volunteer at conferences. Find the conferences you think you might like to speak at in the future and show up to help. You never know what could happen.

2. Become an expert. Find a niche in your field and become an expert. What have you done in your career that is unique?

3. Plan ahead. Most conferences are planned out a year in advance. Don’t wait until the last minute to reach out. (And always be ready for last-minute changes!)

4. You don’t need an agent. Don’t feel like you need an agent to get invitations. They may be able to negotiate a deal but may not be the one to get you the job as a speaker.

5. Take the time to become a great speaker. Being an expert does not necessarily mean you’ll be a great speaker. If you’re incorporating software like Powerpoint or Keynote, learn to speak well first; then bring the Powerpoint into it.

Become an amazing speaker!

Check out Chapter 3 “Speaking to a Digital Generation” in my book, “Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry and You” here: https://amzn.to/3XxHSif

Get the book “Give Your Speech; Change the World” by Nick Morgan here: https://amzn.to/3SUf0RQ

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

21 Apr 2020How to Change Your Career After 5000:13:39

Changing careers at 50 and older can be a terrifying prospect. Whether you’ve been laid off or are taking the risk to move from a dead end job to your dream career, Phil Cooke offers a strategic plan to transition into a new career. https://philcooke.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Get the book “One Big Thing: Discovering What You Were Born to Do” https://amzn.to/2M2maTr

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Prefer video? Watch the YouTube edition here: https://youtu.be/pLGMWlwgJzs

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

Schedule: New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

**More About This Episode** How to Change Your Career After 50

Things like a changing economy, advancing technology, more (and younger) competition – all can easily keep someone stuck in a dead-end job rather than taking a risk on the career of their dreams. However, even after decades in one direction, it may be time to change.

 

In my book, “One Big Thing: Discovering What You Were Born to Do,” I share stories of changing careers later in life, and how it literally transformed those lives. But even people who have discovered their One Big Thing struggle with how to make it happen. Do I leave my current job? Do I go back to school? Do I work on the side? Do I tell anyone?

 

While everyone is different, and in various stages of life, talent, and career, here are a few things to consider as you start refocusing your future on your one thing:

 

Be bold, but don’t be dumb. Begin today preparing, strategizing, and pursuing your purpose, but don’t be drastic. Don’t quit the current job until you have a transition plan in place.

 

Don’t burn bridges. When the time comes to make your transition, don’t make enemies. If it’s a case of leaving your day job, do it amicably. Leaving on good terms can reap a huge return down the road.

 

Trigger your connections. In the age of social media, you have no excuse for not having a powerfully effective database of relationships and connections.

 

Keep your résumé updated. It never hurts to keep your résumé, demo reel, or portfolio up to date and evergreen. You never know when the opportunity to pursue your dream will happen.

 

Finally, brace yourself for the risk. Dreaming isn’t “safe,” and if you’re looking for a sheltered, secure future, then your One Big Thing probably won’t be it. But even after 50, discovering your One Big Thing and then stepping out to pursue it will be the greatest adventure of your life. When that happens, work becomes passion, and you will join the ranks of the very few who have accepted the risk, calculated the peril, and leaped off the ledge.

Read more at: https://www.philcooke.com/how-to-change-your-career-after-50/

05 Jan 2022How to Write a Memoir: Interview with Philip Yancey00:39:09

Have you ever wondered how to write your memoir? In Phil Cooke’s interview with best-selling Christian author Philip Yancey, you’ll explore the steps he went through in writing his memoir titled “Where the Light Fell.” Discover the best point of view to write from, what events to include and even what events not to include as you write your life story in this insightful interview. https://philcooke.com

 

Please like, rate and share this episode!

 

Follow Philip Yancey

Website: https://philipyancey.com

Writing: https://philipyancey.com/writing/questions-on-writing

Facebook: https://facebook.com/PhilipYancey

Find out more about “Where the Light Fell”: https://bit.ly/PYwebWTLF

 

Get Phil Cooke’s new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode*

About Philip Yancey: For Philip Yancey, writing is a way to explore faith.  He explains: “At times we ask questions like ‘Where is God when it hurts?’ or ‘Does prayer make any difference?’  As a freelance writer, I feel privileged to explore such questions full time.”

 

True to his calling, Yancey wrestles in print with God, with the Church, and with fellow believers. In the process he has authored over two dozen books, including the bestsellers What’s So Amazing About Grace and The Jesus I Never Knew.  In all, his books have sold more than 17 million copies in English and have been translated into some 50 languages worldwide.

 

After surviving a church background of what he now calls “toxic faith,” Yancey ultimately came to know a God of grace and beauty.  His recently published memoir, Where the Light Fell, tells that complete story for the first time.

 

Philip Yancey and his wife live in the foothills of Colorado, where they enjoy mountain climbing, skiing, wildlife, and many other pleasures of the Rocky Mountains. 

20 Sep 2023Active Listening: How to Become the Most Fascinating Person in the Room00:15:08

Want to know how to engage people with your ideas? In this episode, Phil Cooke https://philcooke.com shares five active listening skills to help you gain respect when leading a team or entering a pitch meeting. These communication strategies will level up your people skills and help you become the most fascinating person in the room.

Please like, rate and share this episode!

Get “Unique: The Ultimate Planner for Creative Professionals” with a gift to The Influence Lab here:  https://InfluenceLab.com/donate

Or find it and my other books at https://www.philcooke.com/books/

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me:
Twitter https://twitter.com/philcooke
Facebook https://www.facebook.com/philcookepage/
Instagram https://www.instagram.com/philcooke/
LinkedIn: https://www.linkedin.com/in/philcookepage/
YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1
Find out about Cooke Media Group here: https://www.cookemediagroup.com  

*More About This Episode* Active Listening Skills: How to Become the Most Fascinating Person in the Room

Leadership is about communicating your ideas well. Incorporating these active listening skills into your communication strategy can help you become the kind of person people are drawn to. It’s the best way to get your ideas heard.

1. Learn to speak in shorter chunks. Then stop and let the other person respond! Don’t dominate the conversation. Stick to the topic. Keep it short, keep it relevant. Almost always, less is more.

2. Don’t dominate the conversation. Conversation is a two-way street. 

3. Don’t lecture. Nobody wants to be lectured to!

4. Ask about them. People want to share about themselves! Use people’s names and take opportunities to express interest in their lives when it’s appropriate to establish a rapport.

5. Learn to read other people. Be aware of the response or reaction of the others in the room and change your strategy if the moment calls for it.

Active listening and good people skills are just as important—if not more—than the skills it takes to do your job. For more, read my blog here: How to Instantly Gain Respect and Become the Most Fascinating Person in the Room

https://www.philcooke.com/how-to-instantly-gain-respect-and-become-the-most-fascinating-person-in-the-room/

Get my book “One Big Thing—Discovering What You Were Born To Do” here:  https://amzn.to/2M2maTr 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

13 Apr 2022Interview: Marvel Comics Writer Jim Krueger00:34:23

So you want to be a comic book writer? Meet the New York Times best-selling and Eisner Award winning author Jim Krueger in this interview by Phil Cooke. https://philcooke.com Find out the origin story of Jim’s successful career as a writer of FOOTSOLDIERS, Marvel Comics Earth X trilogy with Alex Ross, Avengers, X-Men, the NO ONES and DC Comics JUSTICE (LEAGUE).

 

Please like, rate and share this episode!

 

Get my books! Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You https://influencematters.com

 

Get my new book available at https://philcooke.com “Ideas on a Deadline: How to Be Creative When the Clock is Ticking”

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Interview: Marvel Comics Writer Jim Krueger

Winner of the Eisner Award, Jim Krueger’s tips for breaking into the comic book industry include:

--Having a friend (for him it was Alex Ross) that gets you in.

--Working in the industry in a different capacity (i.e. his pathway to Creative Director at Marvel Comics).

--Writing comics that are being noticed somewhere else – and then a Marvel or DC will come after you.

--But it all starts with doing something you love.

 

“No matter what, I write something, I read something, I watch something every single day.” – Jim Kruger

Follow Jim: https://instagram.com/Imjimkdrueger

25 Nov 20208 Keys to Success for a Long-Term Career00:35:33

Don’t derail your career! These keys to success from Phil Cooke will help you last the long term as a creative leader. https://philcooke.com Find out what makes people get off track and explore the ways you can finish well and inspire others. Whether you’re in media and communications, the film or television industry, these secrets gleaned from interviews with Hollywood studio executives, producers and directors will help you sustain your career.

 

Please Like, Favorite and Share this video!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://www.philcooke.com/maximize-your-influence/

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

Other Great Resources: Sign up for my blog and get a free eBook at https://www.philcooke.com

Write it down. Get Phil’s planner! Unique: The Ultimate Planner for Creative Professionals https://amzn.to/2M2ixNo

Get “One Big Thing: Discovering What You Were Born to Do” https://amzn.to/2M2maTr

Get “Maximize Your Influence: How to Make Digital Media Work for Your Church, Your Ministry, and You” https://www.philcooke.com/maximize-your-influence/

 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

*More About This Episode* 8 Keys to Success for a Long-Term Career

  1. Start writing things down. An idea, an interesting thought – successful people write it down.
  2. Default to action. Be intentional and make decisions quickly.
  3. Be willing to take the hits. Own your mistakes and move forward.
  4. Be ruthless about your time. Dreaming is great, but execution is how you move things forward. If God’s called you to something great, you need to say no to some things. Start protecting your time.
  5. Stop making decisions. Be conscious of decision-fatigue. How many decisions could be delegated to others? What decisions are you making that don’t need to be made at all?
  6. Discover your one big thing. Let go of things that hold you back from doing what you are amazing at.
  7. Understand the power of your story. Your story matters! Think of how your story could influence and impact the way you work.
  8. Understand the power of teams.
20 Mar 2024How to Remove the Elephant in the Room (Without Losing Your Job)00:10:46

Are there issues in your ministry or organization that everybody knows about but nobody talks about? It’s time to address the elephant in the room and build towards a healthier work culture. Phil Cooke https://philcooke.com offers six effective strategies to be part of the solution without losing your job.

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/

Get my book “One Big Thing: Discovering What You Were Born to Do” https://amzn.to/2M2maTr

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get BONUS resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/

#Audiobook available on Audible now: https://adbl.co/3QoD7DE

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be.

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history.

My philosophy? Get your ideas out there and change the world in the process.

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

===========================

*More About This Episode* How to Remove the Elephant in the Room (Without Losing Your Job)

Become a problem solver! Here are six practical steps to become part of the “elephant removal team” for a healthier work culture:

1. Dump the arrogance. Approach your leader or team members with a spirit of humility and a genuine desire to help the organization.

2. Don’t blame someone personally. Shift the focus from the individual to the organization.

3. Be clear about the negatives. How much does ignoring the elephant in the room cost the organization in quantifiable terms related to finances, resources – and even employees lost because of it.

4. Be clear about the positives of removing the elephant. Highlight the potential outcomes of addressing the issues and cast vision for the future.

5. Include everyone on the elephant removal team. Make it a team effort to foster collaboration.

6. Don’t take sole credit for the removal. Acknowledge the contributions of the team.

Unresolved issues can hold your ministry or organization back. Become part of the elephant removal team for a more productive and healthier work culture.

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

06 Aug 2019Why Broadcast TV Matters00:11:10

With Netflix, Hulu, Disney and others battling for online platforms, there is still a place for broadcast television. Phil Cooke https://philcooke.comshares why broadcast TV may be right for you to share your message or creative idea.

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here:https://youtu.be/DjSnJKR5FL4

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: More about this episode: Why Broadcast TV Still Matters

In my work with non-profits, churches, businesses and even filmmakers, more and more people are turning away from the TV broadcast world to the online streaming world.  To some degree, it’s natural, and digital media should be an important part of your strategic plan for connecting with a larger audience or customer base. However, in a world that’s crazy over online media, content producers shouldn’t forget what broadcast media does very well and especially why you shouldn’t be too quick to walk away from traditional TV:

1)  When it comes to full-length programming, TV is still the king. YouTube, Vimeo, and similar platforms generate enormous views, but it’s still mostly short clips.  As filmmaker George Lucas described, “Videos of puppies crossing a freeway.”  He used that illustration to describe the way that YouTube captures attention and can be interesting, but rarely a long-form, compelling experience.

 

2)  As a result, TV is still “America’s campfire.”  Nothing online generates the type of water-cooler conversation that “American Idol” does.  For all the talk about “community” online, we actually watch online videos primarily as individuals, but we still watch TV in groups.  As a result, the experience is different, and in media and entertainment, that issue matters.

 

3)  Amassing a big audience online doesn’t yet guarantee big ad revenues.  The TV audience is a buying audience.  Online?  We’re not sure yet.

 

4)  TV & film content still drives most entertainment.  Even the most successful online entertainment ventures are often for the most part is TV programming re-purposed online.  The most popular online programs are simply TV programs on a different medium.

 

Don’t get me wrong.  The world is moving online, but that doesn’t mean TV is going away.  Radio didn’t displace movies, and TV didn’t replace radio.  New platforms perform new purposes and don’t necessarily displace old media.  TV has a lot to offer, and in an effective media strategy, don’t forget that component.

 

Schedule:

New episodes are uploaded every Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Get “Successful Christian Television” here: https://amzn.to/2GOZssY

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

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Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

07 May 2019How to Be Creative Even When It’s Risky00:15:43

Can you be creative on a deadline? Most creative professionals work within schedules and time frames – the television episode shooting in two days, the fast-approaching deadline for a film to be locked, or a ministry video due for a Sunday’s service. Phil Cooke offers techniques on delivering creativity under fire when you don’t have the luxury of waiting until the mood strikes.

 

We often think that creativity is something that’s inspired, beautiful, and only happens when the spark strikes or the muse speaks. Actually, nothing could be further from the truth.

 

I’m a proponent of what I call “practical” creativity – which means creativity on a deadline. I’ve spent my career working for clients – studios, networks, nonprofits, major churches and ministries. In those cases, I don’t have time to wait for inspiration, I have to deliver ideas on a schedule. Worse – sometimes I have to deliver when there’s enormous pressure, risk, and a great deal on the line.

 

If you’re in the film and television industry or in any position which requires your talents as a creative, chances are, you work in a similar situation. While we’d all like to experience the comfort of waiting for wonderful ideas to come from the heavens, with most projects, we have to conjure up something right now.

 

Certainly we can’t totally control creativity, and can’t just hit an on and off switch, but there are techniques we can use to draw from when we have to deliver creativity under fire.

 

  1. Be a raging consumer of media yourself.Read books, watch movies, TV and online video. Go to museums. Subscribe to popular magazines. Know what’s current.

 

To know what creative ideas will work, you need to know what’s working now, what’s failing, and what’s already been done. Keep your finger on the pulse of the culture.

 

  1. Have confidence in your talent.This comes from years of work, practice and failure. (Rinse and repeat.) The more experience you have, the more options will come to your mind under pressure. The more confidence you have, the more likely you are to step up.

 

Plus, experience and confidence tends to quiet that voice in your head that’s telling you that you have no talent and your work is trash. However, the key is that you should be mastering your craft when the pressure is not happening, so that when it does hit, you’re ready to be amazing.

 

  1. Develop creative connections.Creative professionals are rarely the lone wolf types who sit alone in a studio thinking brilliant thoughts. For instance, read about Pixar’s “Brain Trust” and how it works in Ed Catmull’s terrific book “Creativity, Inc.https://amzn.to/2Jh4D6W(Note that as an Amazon Associate, I earn from qualifying purchases.)

 

Always have creative friends and mentors you can reach out to when you’re coming up blank because building on each other’s ideas is a key to creating brilliant work. Who would you call right now if you needed some help? Create a list so you’ll have it when things get tough. 

   

  1. Be the voice of calm in the middle of the storm.When deadlines approach, or the $%#@ hits the fan, people tend to freak out. You need to be the calm creative leader in the middle of the madness. Even in desperate situations, I’ve seen stressed out film crews and other creative teams completely relax in the presence of a leader who is calm and in control. You’ll never produce compelling creative work if you don’t know how to experience calm within yourself – especially when it matters most. 

 

Unless you’ve decided to be a landscape painter and only work when the muse speaks, then chances are you need to deliver creative projects on time and on budget. You can master practical creativity, but it takes preparation and discipline. There’s no better time to start than right now. – Phil Cooke

 

For more tips for creative professionals, visit Phil’s blog at https://www.philcooke.com/how-to-be-creative-even-when-its-risky

 

Get Phil’s “Unique: The Ultimate Planner for Creative Professionals” here: https://amzn.to/2vAj0eE

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Media Group here: https://www.cookemediagroup.com

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

06 Dec 2022I've Failed, What's Next: Gaining Resiliency in Your Career00:12:59

Failure can knock you down or it can help you gain resiliency in your career. If you’ve failed in your career, family or relationships, Phil Cooke https://philcooke.com offers 5 tips to help you pick yourself up and step towards success. Many of your ideas are going to fail; in fact, if you’re not failing on a regular basis, you’re not pushing the envelope very hard.

 

Please like, rate and share this episode!

 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get bonus resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/

 

#Audiobook available now! Take “Ideas on a Deadline” with you on your commute or morning jog. Read by Phil Cooke, it’s like a masterclass on creativity. Available on Audible here: https://adbl.co/3QoD7DE

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

 

Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

LinkedIn: https://www.linkedin.com/in/philcookepage/

YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* I've Failed, What's Next: Gaining Resiliency in Your Career

How resilient are you? As a creative person or a leader – your ability to be resilient and keep going in the face of failure can equal success in the long run. Here’s 5 tips to help you succeed.

 

  1. Don’t overthink the failure. Whether you’re an actor who didn’t get the role you auditioned for or a filmmaker whose pitch fell flat, you may never know what went wrong. Don’t overthink it; move on.
  2. Don’t take it personally. Try to separate the failure of your project from who you are as a person.

 

  1. Get objective advice. Get a third-party objective with the maturity and professionalism that you can trust.

 

  1. At the moment of rejection, keep a cool head. If possible, see if you can ask questions about what you could have done better. That information you acquire can help set you up for future success.

 

  1. Don’t let rejection or failure derail your dream. Your career is much bigger than any single project. You never know when tweaking a concept could work for something else.

 

Bonus tips!

  • Should I have a day job? You would be in good company with the many famous creative people who have had day jobs.

 

  • Create a daily ritual around your work. Find a place, schedule a time and get to work.

 

  • Understand the power of your story. Your failure does not define you.

 

18 Dec 2018Branding Your Ministry or Nonprofit Part 100:25:11

Branding your business or ministry is a way to distinguish yourself in the marketplace. Phil Cooke shares insight on church branding to position you for greater impact in today’s society.

 

If God has called you to impact culture, then people need to know about it! If nobody knows what you’re doing, you’ve failed.

 

There are two big reasons for branding:

  1. Branding establishes an emotional connection with your audience – donors, members of your church, members of your community. Every great company has a brand persona. What kind of an emotional connection are you developing with the people you serve?

 

  1. Branding cuts through the clutter of today’s society.It’s not about ego; it’s about becoming distinctive. What do people think of when they think of you?

 

Steve Jobs asked his team…

  • Who is Apple and where do we fit in this world?
  • What drives us every day?
  • What makes our heart sing?
  • How do we help our customers achieve their dreams?
  • What is our core value?
  • What do we stand for?
  • What is our place in the world?

 

These questions helped his company make an impact in the world. Churches, nonprofits or Christian ministries could benefit by asking similar tough questions:

  • Why am I here?
  • What is my purpose?
  • What is our mission?
  • How do we get our story out there into society in a more significant way?

 

What’s your story? How does that story breakthrough into today’s culture? Building your brand identity will help get your ideas and causes heard above the noise of our cluttered society.

 

What do people think of when they think of you? Why should someone come to you for help or why should they support your vision? Standing out and positioning yourself in a unique way is important.

 

Here are 7 things to think about concerning branding:

 

  1. You need to get on people’s radar.For churches and ministries, visibility is just as important as ability. Be intentional about getting your message heard.

 

  1. Understand that everything communicates.In an 8-second world, first impressions matter more than ever. Your website, your reception area, the lobby of your church all communicate a message. Look at every expression of your ministry and determine those areas of first impressions that need to be fixed in order to change people’s perception of you.

 

  1. Recognize that people are unforgivingin a digital culture.Word travel fasts through social media and online platforms. Start thinking of Google as reputation management.

 

  1. Understand the power of a name.It’s the first thing people see. What’s the name of your church, your project or your new book?Your name is the first way your audience or community understands who you are; it should connect with people and be unique enough to separate you from everybody else.

 

  1. Understand and speak the language of design.Take the time to hire a professional or get a good graphic designer to do your logo. Your goal is to get people in the door. You’ll never reach people with the gospel if you can’t get their attention and bring them in.

 

  1. Don’t dumb down your design for an older audience. The minute we make the design more hip or more contemporary, older people love it. Everyone wants to be young.

 

  1. Take social media seriously.The image you present really does matter. Social media is powerful for mobilizing people and getting your message out there.

 

Whatever your budget, goals, vision or size, your branding - how you position yourself in the marketplace and how you’re perceived – is important.

 

Bonus thought:Don’t give your audience, customers, congregation or donors what you think they want. Give them what they never dreamed possible. – Phil Cooke

 

For more on branding, watch for Part 2 of this series.

 

Get Phil’s book “Unique – Telling Your Story in the Age of Brands and Social Media” here: https://amzn.to/2PDViGb

(Please note that as an Amazon Associate, I earn from qualifying purchases.)

 

For more tips on branding, visit Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

11 Oct 2022Artist Interview: Nosferatu – Curse of the Vampire Film Composer Philip Shorey00:39:44

Composer and conductor of the Curse of the Vampire Orchestra, Philip Shorey has traveled the world with his creative talents. If you’re a musical artist, Phil Cooke’s interview with Shorey will encourage you in your artistic pathway as he shares his journey of seeing dreams come true in a unique way. Plus, get an inside look at the creative process behind the musical composition for the classic silent film, Nosferatu.

Please like, rate and share this episode! 

Get Phil Cooke’s new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get BONUS resource materials to instantly elevate your creativity.* https://www.philcooke.com/ideasonadeadline/

#Audiobook available now! https://adbl.co/3QoD7DE

Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes each week. Subscribe and hit the Notification bell to be notified when they go live.

Prefer audio? Listen to my Podcast here: https://apple.co/2XbMgDL

Helping leaders navigate their calling and career in today’s distracted media-driven culture
Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

*More About This Episode* Artist Interview: Nosferatu – Curse of the Vampire Film Composer Philip Shorey

The Curse of the Vampire Orchestra is an international orchestra that is reinventing live performance to silent film, performing a live accompaniment to the classic film Nosferatu—A Symphony of Horror (1922). The orchestra’s conductor, Philip Shorey, composed the music played by the group. Through this fresh score, the film is reinterpreted with Shorey’s use of classic orchestral instrumentation, industrial percussion, electronica, and a full choir.

Philip Shorey Bio Curse of the Vampire
Philip Shorey, a graduate of The Institute of Production and Recording in Minneapolis, has worked in the Twin Cities area as a composer for theatre and film since 2003. He has operated as an activist towards the healing of the human heart and strives to work his compositions for this seminal purpose. He is the composer and conductor of the Curse of the Vampire Orchestra, and features theatrical statements for orchestral, choir, electronica, and industrial percussion, set to the classic silent films—Nosferatu (1922) & The Kid (1921). 

Philip has traveled the world extensively while performing his toy marionette theatre, The Suitcase Sideshow.  He has performed in orphanages, refugee camps, prisons, sidewalks, and other unconventional venues—where he has learned a wide understanding of art, culture, and the human condition, which has been a significant influence on his music.

Here’s Philip Shorey’s Takeaways for Artists:

·      Don’t wait. Start with what you have and where you are.

·      Get connected. You need camaraderie, connection, and accountability as a creative. Find community.

·      Experience other things that get your mind thinking in new directions, that expand your creativity and challenge your thinking.

·      Be willing to get uncomfortable and lay your reputation on the line.

Find out more about the Curse of the Vampire: Curseofthevampire.com

Find out more about Philip Shorey and the Suitcase Side Show: https://suitcasesideshow.org

Go behind the scenes: https://www.youtube.com/watch?v=rZXdHRLV8y8

 Follow the Curse of the Vampire

Instagram: https://www.instagram.com/curseofthevampireorchestra/

Facebook: https://www.facebook.com/curseofthevampireorchestra

YouTube: https://www.youtube.com/user/philipshorey

Spotify: https://open.spotify.com/album/4SfkNLRoawA8dgF3sbLUCA

 (*As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

02 Apr 2019The Power of Momentum to Advance Your Career00:15:10

Momentum can catapult your career or leadership, particularly if you’re a creative professional. Phil Cooke shows you how to maximize it when it happens and how to make it work to advance your career.

 

Few people really understand the power of momentum, and how to take advantage of it when it happens. Momentum is serendipitous – which means it happens outside of our control. But if and when it happens we need to recognize it and use it for our advantage.

 

What is momentum? It may be winning an award that puts you on the map or grabbing a highly coveted project. Maybe a friend’s been working on developing a new web-based company, and out of the blue, it was featured on a major news site. Perhaps it’s being called for a big media interview, or having a story appear about your work on a major news network.

 

Whatever it is, momentum causes your career to move forward in a huge growth spurt. So how can you use momentum to your advantage?

 

First – put a plan in place right now. Are your industry contacts up to date, so you can let people know about your achievement or recognition? Do you know how to get out a press release to announce your success?

 

Can you do an email blast? Are you building your social media following? Who are the most influential leaders in your industry that you could arrange a meeting with when it happens? When it comes to letting people know about your success, don’t be caught flat-footed when something great happens.

 

Second – Have multiple projects ready at all times. What if you get a major award and someone decides to invest in your future? What can you show them? Dust off those old ideas and get them ready to pitch.

 

Third – Keep networking. Remember the advertising principle: “Once product sales are down, it’s too late to advertise.” It’s very difficult to move forward when you’re standing still. If you’ve already been networking and keeping your relationships up to date, when something explosive happens, it’s far easier to move forward.

 

Finally – Recognize favor when it comes. Always be scanning the horizon for good things in your life. When God’s favor happens, it doesn’t always come in the package we expect. You might not immediately think how a small success in one area could translate into something significant, but publicity is built on recognizing potential buzz.

 

You may feel like nothing is happening right now, but you never know when the match will strike. Momentum is a rare thing, so when it does happen, be ready to fan the flame and keep your career moving forward.

 

For more tips on momentum and your career, visit Phil’s blog at https://www.philcooke.com/the-power-of-momentum-and-why-you-need-it

 

Get “Unique: The Ultimate Planner for Creative Professionals” here: https://amzn.to/2UbEtcI

(As an Amazon Associate, I earn from qualifying purchases.)

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Media Group here: https://www.cookemediagroup.com

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

02 Aug 2022Innovative Strategies for Nonprofit Fundraising: Interview with Allen Thornburgh, Masterworks00:40:56

Is your nonprofit fundraising and growth strategy outdated? Find out the innovative strategies that will carry your nonprofit organization into 2030 as Phil Cooke interviews Allen Thornburgh, Vice President of Strategic Innovation, Masterworks.agency. In this conversation, they uncover the limitations of data-driven strategies while exploring the insights that human centered design can provide for nonprofits. Start creating imaginative sustainer programs that invite donors into an exceptional experience designed with them in mind.


Please like, rate and share this episode!


Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get bonus resource materials to instantly elevate your creativity.
https://www.philcooke.com/ideasonadeadline/


Subscribe to My Podcast for more good advice for leaders and creatives:
https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056


Prefer video? Subscribe to My YouTube Channel and Get More Great Advice
https://www.youtube.com/c/philcookeofficial?sub_confirmation=1


New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.


*Helping leaders navigate their calling and career in today’s distracted media-driven culture*
Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital
media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.


Sign up for my blog and get a free eBook https://www.philcooke.com


Follow me:
Twitter https://twitter.com/philcooke 
Facebook https://www.facebook.com/philcookepage/ 
Instagram https://www.instagram.com/philcooke/ 
Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056  

Find out about Cooke Media Group here: https://www.cookemediagroup.com


*More About This Episode* Innovative Strategies for Nonprofit Fundraising: Interview with Allen Thornburgh, Masterworks
Allen Thornburgh is a creative innovator who loves developing new audiences and new experiences for bold nonprofits determined to dramatically grow for impact maximization. To
this end, Allen has an eclectic background of insights-driven Human Centered Design work, in-depth marketing analytics, nonprofit strategic leadership, expert co-creation facilitation and
segment-driven direct-response marketing.

Allen is Vice President of Strategic Innovation at Masterworks and believes that we are in the early days of a revolution in nonprofit growth strategies. This revolution is focusing on new audiences and experiences as intensely as our sector has long focused on platforms and channels.

03 Apr 2024Why You Should Consider a Ghostwriter to Write Your Book | Interview with Jordan Loftis, Story Chorus00:30:24

Is there a book inside you, but you don’t know where to start? Maybe it’s time to consider a ghostwriter! Phil Cooke https://philcooke.com welcomes writer and ghostwriter Jordan Loftis to explore book writing options and a strategic publishing process that can help pastors, leaders, and Christian entrepreneurs go from “idea to impact.” Founder of Story Chorus, Jordan shares what it’s like to work with a ghostwriter, the importance of sharing your origin story, and the impact you can have for generations to come. There’s somebody out there that needs to hear your story!

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

Get my book “Maximize Your Influence: How to Make Digital Media Work for Your Church, Your Ministry, and You” here: https://amzn.to/3XxHSif

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

=========================== 

*More About This Episode* Why You Should Consider a Ghostwriter to Write Your Book | Interview with Jordan Loftis, Story Chorus 

“Coming generations depend on your story. Your story is part of God’s saga...” – Jordan Loftis, Founder, Story Chorus 

Jordan Loftis is a publisher, strategist, and the founder of Story Chorus. Story Chorus helps Christian leaders make generational impact with books and growth marketing. 

For nearly a decade, he’s worked with hundreds of authors, billion-dollar brands, and high-impact leaders to grow their influence and build a platform they own. He's a bestselling author who has ghostwritten 60 books and serves as the president and editor of Short Daily Devotions, sharing the atomic power of God’s Word with over 30,000 people daily. 

Jordan holds a BA in philosophy and theology from the University of Sioux Falls. Most importantly, he’s the lucky husband to Joelle and the high-strung-but-pretends-to-be-chill dad to Fallon, Kindy, and Wilder. 

Find out more and get your free Storytelling Guide: https://swift.storychorus.com/ 

Follow Jordan Loftis:

Facebook: https://www.facebook.com/jordanloftiswrites

Instagram: https://www.instagram.com/loftiswrites/ 

 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

19 Jan 2022Interview with Jon Swearingen, Sr. Director of Broadcast Media, Lakewood Church00:37:27

Go behind the scenes of Joel Osteen’s broadcast television ministry as I interview Jon Swearingen, the senior director of Broadcast Media at Lakewood Church. https://philcooke.com Jon shares creative tips on fulfilling the pastor’s vision, directing multi-camera events, leading volunteers, and the various camera shots and multi-cam setups that will capture the best moments for your audience.

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Interview with Jon Swearingen, Sr. Director of Broadcast Media, Lakewood Church

Jon Swearingen is Sr. Director of Broadcast Media for Joel Osteen Ministries/Lakewood Church. Since 1999, he has been responsible for all aspects of live and broadcast video production. Jon manages a team of full-time and freelance workers and volunteers that create video content for broadcast, web/on-demand, church services, and social media for the ministry. This content includes long and short-form videos of church services, Bible teachings, stories and much more. Jon worked alongside then media director Joel Osteen for nine years until 1999 when Joel took over as pastor of Lakewood Church.

 

Follow Jon Swearingen

LinkedIn: https://www.linkedin.com/in/jon-swearingen-b013785/

Watch a service from Lakewood Church here: https://www.lakewoodchurch.com/

15 Oct 2019Directors: 5 Critical Things You Need to Do On Set00:12:56

Whether you’re directing commercials or directing films, these tips from Phil Cooke http://philcooke.com will make a difference in the quality and length of your career and help you be the kind of director that crew and actors want to be attached to.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here: https://youtu.be/fENJ7lFeY3M

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: Directors: 5 Critical Things You Need to Do On Set

In the old days, directors were contract players, so they were directing nearly every day of their career. But in today’s freelance film and video world, most directors aren’t shooting more than once every two or three months. As a result, many directors don’t understand how to act on a set or how to lead.  

 

Here are five things that have made an important difference for me on a film set or in a TV studio:

 

1) Do your homework.   Once you get to the studio, the cash register starts ringing. From the moment you show up on the set you should be ready to make decisions. Things may change in the course of a shoot, but standing around on the set trying to decide what to do will cause the crew to lose confidence in you.

 

2) Don’t be a jerk.   There’s enough pressure on a film set without an immature director losing control. Remember this: Once you start yelling, you’ve just sent a message to the crew that you’re out of ideas. 

 

Don’t let your insecurities or fear get the best of you. Stay calm. Be nice. When things get tough, that’s when you need the loyalty of your crew most of all.

 

3) Always be open to ideas from unexpected places.   I was shooting a TV commercial in Houston once and was stumped. We had changed the spot during shooting and were trying to decide a big payoff shot for the end. Nobody had a good answer, until a low-level prop assistant made a suggestion.

 

It was brilliant, and it saved the commercial.  I was glad I was listening.

 

4) Be confident.   The crew is looking to you for answers and they need to know you have a vision and everything is going to be alright. Even if you don’t know the answers, don’t let them think you’re lost. Don’t be afraid to ask for help but be a leader. The set will fall into chaos if the crew starts believing you’re not up to the task.

 

5) Finally, lavish credit on the crew.   This is your team. They’re the key to making you successful. Forget the arrogance. Dump the pride. You’ll be amazed at the ideas, innovation, and unexpected answers they’ll come up with. Encourage them, and they’ll reward you with an incredible effort.

 

Good directors of movies, documentaries, short films and other media know how to inspire people to do amazing things. Next time you’re on set, apply these directing skills to get the best out of your crew and the best performance out of your actors. Inspire your team to greater creativity!

 

Schedule:

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Get my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

30 Apr 201910 Secrets to Improve Your Public Speaking00:22:55

As a leader, speaking skills are critical to your career. Whether you need to inspire your team, preach to your congregation or captivate an audience as a keynote speaker for a major conference, Phil Cooke offers ten tips to improve your ability to speak to groups.

 

Conquer this list and you’re on your way:

 

1) Stop using “fill in” words like “um,” “ah,” “like,” or “aaah.”  In my opinion, few things make a speaker look more amateur than using fill-in words. Don’t be afraid to simply pause and think. Better yet, know your talk so well that you won’t stumble.

 

2) Don’t get obsessed with your notes. Referring to your notes too often is the best way to tell your audience you’re not prepared. Practice, learn your talk, get comfortable with it, and stop constantly looking down and checking your notes.

 

3) Don’t let unexpected things throw you off balance.  I’ve spoken to live audiences hundreds of times, and problems happen more often than you think. The sound goes out, lighting glitches happen, microphones cut out, there’s a crazy person in the audience, or more often there’s a technical problem using PowerPoint or Keynote. Always expect the unexpected and don’t let it ruffle you or throw you off. Make a joke about it and move on.

 

4) Be very careful about using PowerPoint.  Read the book “Give Your Speech, Change the World: How To Move Your Audience to Action.” It begins with a simple premise: become a good speaker first, and then add PowerPoint if necessary.

 

5) Make eye contact with the audience.  More speakers than you think avoid eye contact with the people in the seats. They look at their notes, stare at the floor, or lock in on the wall behind the audience. Look at the audience just as if you were talking to a friend. Without that relationship, you won’t make an impact.

 

6) Make sure your “speaking voice” is the same as your normal talking voice.  This comes with practice, and sometimes you do have to project your voice. As much as possible, however, make sure it’s YOUR voice, not some made up voice that you think sounds dramatic or important.

 

7) Don’t get stuck behind the podium.  Too many speakers look like they’re bolted to the floor. Great speakers move, use expressions and speak “physically” as well as vocally.

 

8) Make sure you connect with the audience. Although there will always be audience members who fall asleep, look disinterested or bored, be on the lookout for large numbers mentally checking out. This is really about knowing your audience and understanding their expectations. 

 

I always do my best to find out ahead of the event who’s in the audience, what their interests are, and why they came. Certainly you want to give them more than they expect, but start with meeting their expectations.

 

9) Don’t lose your place in your presentation or in your notes.  Know your presentation. But if you’re developing something new and need your notes, think about printing them in a large font that’s easy to read. Getting lost is a strong signal that you’re not prepared, and you’ll quickly lose credibility.

 

10) If the audience looks bored or people start leaving early, you’re in trouble. Of course, this is your worst nightmare, and if it happens in big numbers there’s no real fix because it’s simply too late. Either you’ve missed their expectations or not been interesting or professional enough for them to stick with you to the end. My advice is more practice. 

 

Bonus: Understand there will always be outliers within the audience that you won’t figure out. However, it’s the larger group that should be your focus. 

 

Do your jokes get a laugh? Is the audience attentive during your serious moments? Are they taking notes? If you can win the greater group, and do it with consistency, then you know you’re on the right track. – Phil Cooke

 

For more tips on public speaking, visit Phil’s blog at https://www.philcooke.com/my-top-ten-secrets-to-improve-your-public-speaking/

 

"Give Your Speech, Change the World : How to Move Your Audience to Action” is available here: https://amzn.to/2UOYVvs 

(As an Amazon Associate, I earn from qualifying purchases.)

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Media Group here: https://www.cookemediagroup.com 

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ  

02 Oct 2024Crisis Response: Phil Cooke Shares Crisis Management Strategies on The 700 Club00:14:53

Is your church prepared for a crisis? In this 700 Club Interactive show, host Andrew Knox sits down with Phil Cooke, author of “Church on Trial” https://philcooke.com/crisis to discuss ways churches can effectively respond to a crisis while staying true to the organization’s core mission. Phil offers a proactive and comprehensive approach to crisis management to help leaders respond appropriately to victims and perpetrators while strengthening the church for the future. 

👉 Listen now to gain skills in crisis management.
Find out more about CBN and The 700 Club here: https://www2.cbn.com/

NEW MASTERCLASS!
Church on Trial—Crisis Management with Phil Cooke
launches October 8th. Get info here and consider signing your leadership team up with our group discount! https://philcooke.com/masterclass

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

NEW BOOK! “Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis”

Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis offers churches and nonprofits a preemptive strategy to avoid a crisis – and if one does happen, a crisis plan to respond appropriately and positively.

Get your copy here: https://philcooke.com/crisis 

Order bulk copies for your pastor team, staff and board members.
Executive pastors and denominational leaders are already ordering copies of the book for each member of their staff. Don’t let your team be blindsided by a crisis. 
Contact us at info@influencelab.com for details on bulk orders.
 

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

=========================== 

*More About This Episode* Crisis Response: Phil Cooke Shares Crisis Management Strategies on The 700 Club with host Andrew Knox

Phil Cooke’s Church on Trial is an indispensable tool to help church, ministry and nonprofit leaders respond to a crisis thoughtfully, appropriately, and positively. You’ll find out:

·      Best practices to implement now to avoid a crisis

·      The first thing to do when a crisis hits to maintain congregational trust and unity

·      How to safeguard your church’s reputation before it crashes

·      The one thing you should never do in a crisis

·      How to get in front of a crisis with the truth

·      And more...

Church on Trial will help you create a transparent culture as a defense against crisis – and if one does happen, serve as a guide to help you respond quickly and effectively. 

“A crisis does not have to break your church. Rather, it can be an opportunity to strengthen your church to weather the storms.” – Phil Cooke, PhD

Get your copy here: https://philcooke.com/crisis

Contact info@influencelab.com for details on bulk orders. 

 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

07 Jun 2023Leadership Skills Beyond the Pandemic: Interview with Author Brian Dodd00:38:13

Phil Cooke welcomes author and leadership consultant Brian Dodd to the podcast to discuss his latest book, “Mighty: 7 Skills You Need to Move from Pandemic to Progress.” As a senior consultant for INJOY Stewardship Solutions founded by John Maxwell, Dodd offers insight for pastors, ministry and business leaders. If you’re ready to elevate your leadership skills, this interview will equip you to approach your position with greater faith and wisdom. 

Get Phil’s Unique: The Ultimate Planner for Creative Professionals here: https://www.philcooke.com/unique-creative-planner/

Available now with your generous gift to support the mission of The Influence Lab. Find out more here: https://influencelab.com/donate ) 

Please like, rate and share this episode! 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get bonus resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/

 #Audiobook available now! Take “Ideas on a Deadline” with you on your commute or morning jog. Read by Phil Cooke, it’s like a masterclass on creativity. Available on Audible here: https://adbl.co/3QoD7DE  

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded on Wednesdays. Make sure to Subscribe and hit the Notification bell to be notified when they go live. 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*
Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

 Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me:
Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

LinkedIn: https://www.linkedin.com/in/philcookepage/

YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

Find out about Cooke Media Group here: https://www.cookemediagroup.com

*More About This Episode* Leadership Success Skills: An Interview with Best-Selling Author Brian Dodd
So many people lost loved ones, opportunities, financial resources, careers, time, and much, much more during the pandemic. The worst thing many people lost was hope. Brian Dodd’s new book, Mighty: 7 Skills You Need to Move from Pandemic to Progress” offers leaders a new vision for the future with improved leadership skills to move towards it. 

About Brian Dodd— Best-Selling Leadership Author, Blogger, Podcaster, and Ministry Consultant
Brian Dodd currently serves as the Senior Consultant for INJOY Stewardship Solutions, where he helps churches fully fund their mission and vision for their church. He also writes a leadership blog, entitled Brian Dodd on Leadership. Brian states the goal for the site is “to take everyday life experiences we all have and process them in the light of leadership.” He is constantly updating the site with blog posts and e-books that are all leadership focused. 

Dodd’s site is consistently viewed by some of the greatest leaders in the industry and over the past fifteen years, the readership of his website has grown to more than 70,000 per month. Brian has authored several additional books, including “2021: The Year in Leadership,” “Timeless: 10 Enduring Practices of Apex Leaders,” “10 Indispensable Practices of the 2-Minute Leader,” and Brian’s newest book, “Mighty: 7 Skills You Need to Move from Pandemic to Progress” available on Amazon here: https://amzn.to/43JynQc 

Follow Brian Dodd: https://briandoddonleadership.com

Email: briand@injoystewardshipsolutions.com

Facebook: https://www.facebook.com/InjoyStewardshipSolutions

Twitter: https://twitter.com/briankdodd

Instagram: https://www.instagram.com/iss_injoy/

LinkedIn: https://www.linkedin.com/company/injoy-stewardship-solutions/

 

14 Oct 2020Fundraising for Emerging Ministries on Broadcast TV: Interview with Calvin Smith00:20:46

How do you get on the radar and grow if you’re a small ministry or nonprofit? In this episode, Phil Cooke interviews Calvin Smith, Director of Lift Up Jesus, the TV and radio ministry of Shepherd Church and Pastor Dudley Rutherford. Find out the steps they took to grow from a local to a national media ministry that began with a fundraising campaign. https://philcooke.com

 

Please Like, Favorite and Share this video!

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Watch the YouTube edition here: https://youtu.be/30xqOodSyIg

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Read the blog: Church Planters: How Do You Find the First 50 here: https://www.philcooke.com/church-planters-how-do-you-find-the-first-50/

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Fundraising for Emerging Ministries on Broadcast TV: Interview with Calvin Smith

Phil Cooke and Calvin Smith discuss the process of expansion from a local to national television broadcast ministry. Here’s a quick overview to help you get started:

  1. Be on the same page as the pastor. What are the top 10 cities he would like to broadcast in? Determine your strategy based on ministry goals, places the pastor may have friends in or has preached in, places where his influence is already established in some way.

 

  1. Fundraise for expansion by engaging with potential donors and supporters. Combine old school as well as new digital ways to connect and share the vision of expansion.

 

  1. Be consistent. Build trust with potential supporters by letting them know you are in this for the long haul, not just a few months.

 

Also, remember that it takes time to grow a television ministry and be ready to commit at least a year to a new market. You never know who’s watching or the impact your show can have.

 

Bonus: Remember that Facebook live is free! If you’re small with a limited budget, Facebook live and even YouTube can be great starting places.

 

Find out more about Lift Up Jesus with Pastor Dudley Rutherford here: https://www.liftupjesus.com/

 

15 Sep 2021Leadership Skills: 5 Things Leaders Should Never Say00:17:56

Leadership is about communication: what you say and what people hear can be two different things. When it comes to communicating your vision, here’s 5 things I wish leaders would stop saying. https://philcooke.com

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Leadership Skills: 5 Things Leaders Should Never Say

If you’re not communicating your vision and values well, it can undermine your credibility as a leader. Hone your leadership skills with these “5 things you should never say” and become the best leader you can be:

 

  1. I’m busy:Nobody cares. We’re all “busy” these days. When you regularly remind everyone how busy you are, what they hear is: “I’m obviously more important than you and I’m doing more important work.”

 

  1. I’m authentic:Stop telling people how “authentic” you are and just startbeing authentic. Authenticity means the real thing. It’s the term we use to confirm an original painting or other collectible object. It’s means truthful and not false. Which means that if you have to remind people that you’re authentic, then you’re probably not.

 

  1. I’ve been doing this for _____ years:Experience is good, but it doesn’t equal expertise. A real authority knows his stuff, so he doesn’t have to remind everyone about his long experience. In fact, the minute someone uses that on me, red flags go up.

 

  1. He or she is my personal friend:We’ve all been guilty of this in our writing, speaking, and conversation. We mention someone famous or important – someone we know– and just can’t help but mention that he or she is our personal friend. The problem is its been overdone to the point that everyone immediately recognizes it as self-promotion.

 

  1. I’m in charge:See “I’m authentic.” The bottom line is that if you have to remind everyone you’re the boss, then you’re not the boss. If you’re the leader, bethe leader and you won’t constantly have to remind everyone.

 

Let’s say that again: If you’re the leader, be the leader, and you won’t constantly have to remind everyone. Each of the phrases above undermine your leadership, so the best thing you can do is to never say them again.

 

Read more at my blog here: https://www.philcooke.com/five-things-leaders-should-stop-saying/

 

Get my book “Unique: Telling Your Story in the Age of Brands and Social Media” here: https://amzn.to/2VNQ8du

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

28 Apr 2020How the Digital World is Changing the Church – Interview with Aussie Dave Adamson00:43:47

Social media has become the new “front door” of the church – especially in the aftermath of the Coronavirus. In this interview, Phil Cooke https://philcooke.com and Dave Adamson explore how churches can leverage social media and YouTube to pastor people and connect with their communities.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Watch the YouTube edition here: https://youtu.be/0fZTqJfBH6A

 

CONNECT WITH ME AT:

Twitter: https://twitter.com/philcooke

Facebook: https://www.facebook.com/philcookepage/

Instagram: https://www.instagram.com/philcooke/

YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to take you from where you are to where you want to be in your career.

Website: https://philcooke.com

Find out about Cooke Media Group: https://www.cookemediagroup.com

 

LINKS MENTIONED IN THIS EPISODE: Dave Adamson @Aussie Dave

Twitter: https://twitter.com/aussiedave

Facebook: https://facebook.com/aussiedaveadamson

Instagram: https://Instagram.com/aussiedave

YouTube:

Website: https://daveadamson.tv

Email: daveadamson@northpoint.org

Text: (201) 267-2156

“Chasing the Light” https://amzn.to/3eT7dxr

“52 Hebrew Words Every Christian Should Know” https://amzn.to/2VLhVih

YouVersion: https://www.bible.com/reading-plans/2487-7-hebrew-words-every-christian-should-know

 

Get organized with my planner: “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Schedule: New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

Other Great Resources: Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

**More about this episode: ** How the Digital World is Changing the Church – Interview with Aussie Dave Adamson

Here are quick take-aways from today’s interview:

--Pastors: Don’t be afraid to leverage the technology of our day. People will find your content when they are searching for answers.

--Many churches are using social media as a megaphone for the church when they should be leveraging the technology as a telephone: a 2-way conversation.

--Social media offers the power to stay engaged with people through the week. It doesn’t have to be polished or professional, just start using it as a conversation to connect with your community.

--Church attendance is not decreasing; it’s decentralizing.

--The church is relevant in the community when they are meeting the needs of the people in the community. Having an online presence allows us to do this. Start leveraging social media to impact the community you are in!

--Don’t be afraid to use YouTube to reach a generation wandering far from God.

15 May 2024Public Speaking Tips: 6 Tools to Help You Get Hired as a Speaker00:18:46

Accelerate your career! Becoming a skilled public speaker can open doors and advance your career quickly as you position yourself as an expert. If you’re serious about speaking, Phil Cooke’s https://philcooke.com list of six tools that a conference planner needs can help you get hired as a speaker. The easier you make it for the people who can book you for an event, the better your chances of getting selected. 

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get BONUS resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/ 

#Audiobook available on Audible now: https://adbl.co/3QoD7DE 

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056 

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

Find out more about The Influence Lab here: https://influencelab.com

=========================== 

*More About This Episode* Public Speaking Tips: 6 Tools to Help You Get Hired as a Speaker
If you’re serious about being a speaker at any level, here’s my recommended list of what you need to make available to anyone who can book you for an event: 

1) A list of potential topics: I always keep an updated list of keynote and workshop sessions I’m capable of doing. 

2) Different length bios:  I keep short, medium, and long biographies that will not only give the planner an idea of my background and areas of expertise but also allow them to easily use them in the program or on the event website.  

3) Your official title and byline: Make sure they know who you are! And don’t forget a “byline” – which is essentially a one-sentence description of you. 

5) A short, well-written introduction: You can’t always depend on a conference host or MC to write a good introduction for you, so don’t take chances. 

6) Your online and social media links: Conferences often publish your social media and website links in the program or put them on the video screen while you speak.  

Don’t wait until you get asked to speak to prepare these items! It may take a while to pull all of this together, so do it now, and you’ll always be ready. Remember – the easier you make it for the people who can hire you as a speaker, the better your chances of getting selected!  

Read more about public speaking at my blog here: https://www.philcooke.com/speaking-tools-to-help-you-get-hired-as-a-speaker/ 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

29 Jan 2019Should your Church Live Stream?00:11:37

Will live streaming affect your church attendance? Phil Cooke consults many pastors and ministry leaders on navigating a changing media landscape, and one of the big changes is live streaming.

 

If you’re hesitant about live streaming, here are a few big picture things to keep in mind:

 

The church will always be a place where people engage.It’s so much more than listening to a sermon online; there will always be a place in people’s lives for attending an actual church.

 

Streaming makes what God is doing in your church available to people elsewhere. You’re able to reach people who are not able to physically attend for one reason or another, such as travel or sickness. Shut-ins can benefit as well.

 

Phil has not seen attendance decline when churches begin live streaming. Statistics show that when you stream, it opens your service up to a larger audience and you begin to have a global impact.

 

Here are a few quick tips for live streaming…

Try to avoid wide shots.Remember that people are watching on a small screen, whether through an iPad, laptop or phone. Try to get up close to create a more intimate experience for those screens. It’s much like shooting for IMAG.

(See Phil’s blog about directing for IMAG here: https://www.philcooke.com/the-5-dos-and-5-donts-when-directing-for-church-imag-screens/#more-16077 )

 

Think in terms of a campus experience,rather than a live experience. Make people feel like they’re part of a campus by speaking to them directly. Thank them for watching and always remember to invite them to visit.

 

Make live streamers feel like they’re part of your church. If your live stream is compelling and more of an experience, people will want to support it and be a part of it.

 

Phil encourages pastors and ministry leaders to explore the possibilities of live streaming. Live stream doesn’t take the place of a church; rather, it’s all about making the gospel available to as many people as possible. – Phil Cooke

 

For more about live streaming, visit Phil’s blog for here:

https://www.philcooke.com/will-livestreaming-a-worship-service-hurt-a-churchs-attendance/

https://www.philcooke.com/youre-a-church-so-why-arent-you-live-streaming/#more-14680

https://www.philcooke.com/the-5-dos-and-5-donts-when-directing-for-church-imag-screens/#more-16077

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ   

 

20 Dec 2023Revolutionize Your Pastor’s Vision for Church Media: Leading from the Middle00:23:57

Does your pastor have a vision for media? If you’re feeling stifled as a church media producer or communications director, Phil Cooke offers eight tips to help you “lead from the middle” and win your pastor over to see the potential for media. In today’s digital age, the opportunities for sharing the gospel through media are tremendous. Here’s how to communicate this opportunity to senior leadership while advancing your career as a media professional.

Please like, rate and share this episode!

Order my book for your pastor! “Maximize Your Influence: How to Make Digital Media Work for Your Church, Your Ministry, and You” is available here: https://amzn.to/3XxHSif

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

*Helping leaders navigate their calling and career in today’s distracted media-driven culture* 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

LinkedIn: https://www.linkedin.com/in/philcookepage/

YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Revolutionize Your Pastor’s Vision for Church Media: Leading from the Middle

Here are eight keys to advance your leadership skills and career as a media professional – and get your pastor excited about media! 

1. Take ownership of your work and your attitude. Have skin in the game. Be an example to your pastor and leadership of what’s possible with a project. 

2. Build strong relationships with your team. Take the time to get to know those you work with.

3. Become proactive and solution-oriented. Don’t just complain about problems; bring solutions to the table. You’ll be amazed at how this will accelerate your career. 

4. Lead by example. The best way to lead from the middle is to become an example for others.

5. Get past the budget battle. Learn how to work within the budget limitations of your organization with ingenuity and talent.

6. Become a great communicator. Leadership is closely tied to effective communication. Learn how to communicate your vision, thoughts and ideas to others.

Get the book “You Are the Message” by Roger Ailes here:  https://amzn.to/3RxPnFC

7. Change your perception from being a techie person to being a media producer or creative director. Understand the culture, strategies and platforms that will best engage today’s culture with the gospel. You’ll start getting the pastor’s attention.

8. Start thinking from the pastor’s point of view. Start speaking his language. Embrace his perspective of using media to change people’s lives and reach more people.

Implement these eight points, and you’ll change how others respond to you.

 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get BONUS resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/ 

#Audiobook available on Audible now: https://adbl.co/3QoD7DE 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

03 Jan 2024Emmy Award Winning Film and Television Producer – Interview with Howard Kazanjian00:34:39

With a career that spans 50 years, he’s collaborated with Hollywood legends such as Alfred Hitchcock, George Lucas and Frances Coppola. Phil Cooke welcomes Emmy award-winning film and television producer Howard Kazanjian to share behind the scenes of a producer’s role in both the studio system and independent film with credits including “Raiders of the Lost Ark, Star Wars “The Empire Strikes Back” and “Return of the Jedi.” His stories on some of the biggest blockbusters in film history will inspire new filmmakers in their careers.

 Please like, rate and share this episode!

 Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get bonus resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/

 #Audiobook available now! Take “Ideas on a Deadline” with you on your commute or morning jog. Read by Phil Cooke, it’s like a masterclass on creativity. Available on Audible here: https://adbl.co/3QoD7DE

 Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 *Helping leaders navigate their calling and career in today’s distracted media-driven culture*

 Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

 Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

LinkedIn: https://www.linkedin.com/in/philcookepage/

YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

Find out about Cooke Media Group here: https://www.cookemediagroup.com

Find out more about The Influence Lab here: https://InfluenceLab.com

 *More About This Episode* Emmy Award Winning Film and Television Producer – Interview with Howard Kazanjian

 About Howard Kazanjian

Howard Kazanjian is an accomplished film and television producer and entertainment executive. Kazanjian has produced several blockbuster films including Raiders of the Lost Ark and Star Wars Episode VI: Return of the Jedi. During his seven years as Vice President of Production at Lucasfilm Ltd., Kazanjian also oversaw the production of Star Wars Episode V: The Empire Strikes Back.

 Throughout his 50 years in the film industry, Howard Kazanjian has been privileged to work with some of cinema’s finest directors. Kazanjian advanced his craft on many films as an Assistant Director and Producer working closely with legendary filmmakers such as: Alfred Hitchcock, Billy Wilder, Sam Peckinpah, Robert Wise, Joshua Logan, Elia Kazan, Clint Eastwood, Francis Ford Coppola, Steven Spielberg, and George Lucas.

Howard Kazanjian’s films have garnered more than a dozen Oscar nominations and have won ten Oscars. He also won an Emmy for a TV documentary.  Kazanjian is the co-author of twelve books with two more to be published in 2022.

Find Howard Kazanjian on IMDb here: https://www.imdb.com/name/nm0443599/

Get the book! “Howard Kazanjian – A Producer’s Life” available here: https://amzn.to/41v97Nv

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows me to continue making episodes like this. Thank you for the support!)

29 Sep 2021Creative Leadership: 2 Questions Leaders Should Stop Obsessing Over00:13:06

Launching a new project? Looking for new ideas? I’ve found there are two questions creative leaders should stop obsessing over if they want inspired ideas. If brought up too soon in the creative process, they can stifle creativity and you’ll never get to the ideas that will change the world. https://philcooke.com

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

**More About this Episode** Creative Leadership: 2 Questions Leaders Should Stop Obsessing Over

Whenever you launch a project, or develop a new idea, there are two questions you should never ask at the start: 1) How much will it cost? and 2) When will it be ready? 

 

Sadly, once those two questions are on the table, they tend to drive every creative idea, corporate decision, advertising campaign, and nonprofit cause.

 

Creative leaders know that the initial questions asked at the start of a project can help or haunt that project because they stay in people’s minds and hover over the entire process. So when you let budgets and deadlines drive your thinking, you get ideas that can easily be paid for and delivered – not ideas that change the world.

 

And very often, when asked too soon, fear steps in and the project is dropped or changed to something else entirely. In other words, we settle for something less.  That’s why consultant Peter Block says, “The most common rationalization for doing things we do not believe is that what we really desire either takes too long or costs too much.”

 

Next time you develop ideas, launch a project or meet about a new initiative, give it a little space.  Think beyond the budget and deadline boundaries, and see what happens. Obviously budget and deadlines matter, but when they lead the discussion, they diminish the creative possibilities.

 

Open yourself up. See what could happen if there were no limits. Because you never know – the ideas that result could be so great, it would force you to upgrade your budget and push your deadline. Imagine that…

 

Get Peter Block’s book: “The Answer to How is Yes” https://amzn.to/3F16bfN

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Read more here: https://www.philcooke.com/two-questions-you-should-stop-obsessing-over/

05 Mar 2019Is It Time To Change Your Ministry Name?00:18:31

Changing your business, ministry or non-profit name can re-invigorate your organization. Phil gives a checklist for leaders to think through before changing your name while considering brand equity before making the switch. https://www.cookemediagroup.com

 

Sometimes the need to change a organization’s name is obvious, but more often, leaders can’t always put their finger on a good reason. In many cases, there’s so much brand equity and goodwill in a name, it’s not worth changing, but in other cases there are very good reasons to consider a switch.

 

It’s time to change your name when…

 

1. The mission changes. Perhaps you’re a nonprofit that began building water wells in Africa, but now you’re moving in a different direction. Your name should be identified with the organization’s mission, so when that mission changes, it may be time to change the name.

 

Cooke Pictures recently went through a name change to more accurately reflect the breadth of what we do. Cooke Media Group more clearly shares with our audience of pastors and ministry or non-profit leaders what we can offer them in amplifying their message to the world.

 

2. You expand or contract. Sometimes, an organization grows and offers new services or products, and sometimes an organization specializes so they can focus on a more narrowniche. Your name should reflect what you are doing at the moment. It may be time to change your name to reflect that shift.

 

3. Your current name is hurting your business. For instance, Phillip Morris, the tobacco industry behemoth, changed its name to Altria in 2001 to move away from the negative perceptions ofthe tobacco industry. In other situations an organization’s name can be caught up in negative publicity because of political or cultural changes. Changing a name can improve that perception.

 

4. There’s a major shift in technology or culture. Your name can become outdated over time. UPS was originally the American Messenger Company, but delivery services experienced a radical shift so they changed their name. In a different way, names like “First Baptist,” “Third Presbyterian,” and other legacy denominational church names don’t seem to resonate as much in today’s culture. Changes in these situations can often reinvigorate an organization.

 

5. Your name doesn’t translate internationally. Today the world is global. There’s an iconic story about Chevrolet launching the Nova model in Spain only to see sales tank. That’s when the marketing department realized that in Spanish, “Nova” means “no go.”

 

6. You can’t get the URL. Owning the website based on your company name and the social media platforms are critical in today’s digital world. If you can’t secure the URL and the appropriate social media handles that work with your name, then it might be time to change.

 

7. You can shorten it. Shorter and simpler is almost always better. A good example is Bearing Point. It started when two companies merged: Peat Marwick International and KlynveldMain Goerdeler. They could have been “Peat Marwick KlynveldMain Goerdeler” but changed the name to KPMG Consulting, and eventually Bearing Point. (It was a good move!)

 

Don’t discount what a new name can do for your organization. It can re-invigorate an organization and help people understand better what you do.

 

Grow your brand equity and influence! Phil’s book “Unique: Telling Your Story in the Age of Brands and Social Media” is available here: https://amzn.to/2NIQRdu

(As an Amazon Associate, I earn from qualifying purchases.)

 

For more about branding and marketing, visit Phil’s blog at https://www.philcooke.com/when-its-time-to-change-a-business-or-nonprofits-name/#more-17508

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Media Group here:https://www.cookemediagroup.com

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ  

23 Jul 2019 Why Small Could be the Best Thing Ever00:21:35

Starting small with your ministry, non-profit or entertainment company? It may be the best thing ever – and give you an advantage over larger organizations in today’s digital age. Phil Cooke https://philcooke.comshares why he believes small matters and how it can work towards your success.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here:https://youtu.be/Y-03QVOxJPI

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: Why Small Could be the Best Thing Ever

Seth Godin wrote a book about it and I’m a firm believer that in the digital age, “big” isn’t always good. Starting small – and even staying there – isn’t failure, it can be freedom.

 

Here are my top reasons I believe being small is perfect for the digital age:

 

  1. Small doesn’t care about policies and procedures.As an organization grows, personal decisions and relationships take a back seat to official policies and procedures because once the Employee Handbook becomes the size of a Bible, things get complicated.

 

  1. Small doesn’t care about your salary or office.Working out of a spare bedroom or small rented studio keeps things lean and mean, and there’s no time for ego to get in the way. When the stakes are high, people care less about perks and more about making a difference.

 

  1. Small doesn’t care about obsessive scheduling.When I worked at a large organization, I had to apply for time off – even if it was to run an important errand. Contrast that to our team at Cooke Media Group, where it’s not based on WHEN or HOW you work, but WHAT WORK GETS DONE.

 

  1. Small doesn’t care about the organizational chart. The most creative and productive teams I’ve worked with never mention titles and act like they don’t exist. On creative and productive teams you talk to whoever you need to talk with to get things done.

 

  1. Small doesn’t care about obstacles.Small organizations know obstacles exist because it’s all small has ever known. For example, they don’t worry as much about budgets because they know they’ll get it done somehow – which makes incredible creativity happen.

 

  1. Small doesn’t care about regular meetings.Leaders today average 31 hours a month in meetings that’s often wasted time. Compare that to small teams that have meetings standing up, on the run, or at lunch.

 

  1. Finally, small doesn’t care about certainty.The bigger the organization, the more is at risk so they naturally lean toward being absolutely sure before decisions are made. But look at Paul’s missionary journey in the New Testament, Acts 16: “Paul and his companions traveled throughout the region of Phrygia and Galatia, having been kept by the Holy Spirit from preaching the word in the province of Asia.” They didn’t know where they were going, and just responded as doors opened. They weren’t as concerned about certainty as they were the mission.

 

Never feel embarrassed or ashamed about being small. Whatever size business, church or company you’re leading, in the digital age, small allows you to be nimble, change course quickly, respond faster, and most importantly – attempt things that make large organizations nervous. Amazon started with one man at a desk. Never forget that.

 

Schedule:

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Get organized with my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

04 Feb 2025What Kind of Church Media Director Do I Need?00:14:37

Media matters! Even if you’re a small church or nonprofit, a qualified church media team can help you get your message out in a more impactful way. If you’re wondering where to start and who to hire first, Phil Cooke https://philcooke.com shares detailed information on roles, qualifications and even pay scale to help you build a dynamic media team. Excellence matters, and having the right person in the right role for a tech person, media director and media consultant will help you make your media ministry a success.

👉 Watch now to gain skills in crisis management. 

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

👉 New Masterclasses
Church on Trial—Crisis Management with Phil Cooke https://philcooke.com/masterclass

Ideas on a Deadline Masterclass with Phil Cooke https://philcooke.com/ideasonadeadline 

NEW BOOK! “Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis”
Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis offers churches and nonprofits a preemptive strategy to avoid a crisis – and if one does happen, a crisis plan to respond appropriately and positively.

Get your copy here: https://philcooke.com/crisis 

Order bulk copies for your pastor team, staff and board members.
Executive pastors and denominational leaders are already ordering copies of the book for each member of their staff. Don’t let your team be blindsided by a crisis. 
Contact us at info@influencelab.com for details on bulk orders.
 

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

=========================== 

*More About This Episode* What Kind of Church Media Director Do I Need?
In most cases where an organization is floundering, it’s because they’ve hired the wrong leader, who’s incapable of building an outreach to match the leader’s vision. To keep that from happening in your ministry, use this simple guide to help you find the right person at the right experience and salary level to make your media ministry a success. 

Read more at my blog here: https://www.philcooke.com/media-director/ 

 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

28 Mar 2019Writing for Television with Showrunner Dean Batali – Part 200:22:41

Showrunner Dean Batali shares how to be a successful writer and producer for network television in this interview with Phil Cooke. With a long career in Hollywood, Dean is known for That ‘70’s Show, Buffy the Vampire Slayer, Good Witch, Ties That Bind, Nazareth, and Chonda Pierce: This Ain’t PrettyvilleTV movie. He’s also a co-writer of the book Watching TV Religiouslywrittenwith Kutter Callaway.

 

In part two of this interview, Dean shares practical tips for writers wanting to break into television gleaned from his years of working in Hollywood in both film and TV. Find out how to lead and work within a writer’s room, take notes from producers, set up a writer’s schedule and pitch your project to a Hollywood executive. You’ll also gain insight on how to excel in your writing skills even if you don’t live in LA.

 

Here are a few highlights from the interview…

 

--A good TV writer “plays well with others.” You’ll spend 6-12 hours in a room breaking episodes with 6-12 writers and you’ve got to communicate and collaborate well.

 

--If you want to learn how to lead a writer’s room, build your own! Be the showrunner for your own script and gain the experience, even if it’s outside of real production.

 

--When receiving notes, find out if these are preferred notes or demand notes. Do you have to implement them or just consider them? For the ones that are difficult, learn how to pick your battles.

 

--Learn how to write on a schedule. Develop a plan, even if it’s writing 45 minutes before you go to your “day job.”

 

--Remember when you’re working on a deadline that sometimes “good enough” can be good enough.

 

--When pitching your project, remember to engage your listeners in the first 90 seconds. Are you grabbing them with a hook – even if it’s not necessarily the pitch? Gain their interest first.

 

--If you don’t live in Hollywood, remember you can get good wherever you are.

 

--Make sure to find a support group for your writing and for the spiritual aspect of what you’re trying to accomplish.

 

Find Dean Batali on IMDb here: https://www.imdb.com/name/nm0060678/?ref_=nv_sr_1

Follow Dean Batali on Twitter: https://twitter.com/deanbatali

 

Check out these books mentioned in the interview…

“Watching TV Religiously” by Kutter Callaway with Dean Batali https://amzn.to/2FkWf43

 

“One Big Thing: Discovering What You Were Born To Do” by Phil Cooke https://amzn.to/2Y67CEr

 

“Creativity, Inc.” by Ed Catmull https://amzn.to/2FlePJm

 

For more tips on TV, film and Hollywood, visit Phil’s blog at https://www.philcooke.com

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Media Group here: https://www.cookemediagroup.com

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

19 Mar 2019Writing for Television with Showrunner Dean Batali00:21:30

Showrunner Dean Batali shares how to be a successful writer and producer for network television in this interview with Phil Cooke. With a long career in Hollywood, Dean is known for That ‘70’s Show, Buffy the Vampire Slayer, Good Witch, Ties That Bind, Nazareth, and Chonda Pierce: This Ain’t PrettyvilleTV movie. He’s also a co-writer of the book Watching TV Religiouslywrittenwith Kutter Callaway.

 

In this interview, he shares his story of breaking into Hollywood and offers tips for creatives interested in a career in film and television, plus specific helps for writers including getting your first script produced, pushing past writer’s block, meeting deadlines and the value of writing a spec script.

 

Here are a few highlights from the interview…

 

--The more you know what you want to do in the industry, the better. (i.e. line producer, showrunner, director) Figure out what you’re aiming at.

 

--If you want to be great in the kingdom of Hollywood, become a servant of all. (This attitude was key to helping him break in!)

 

--Don’t go into a meeting unless you’ve done your homework. (Check IMDb, Facebook, LinkedIn.) It gives you an opportunity to affirm people for their work.

 

--Breaking into Hollywood depends on talent, access and opportunity – but you’ve got to have the skills.

 

--Spec writing is still a necessary step before you write a pilot. When he’s hiring for a show, he wants to know if people can write the style he’s looking for.

 

--Dean relates Malcolm Gladwell's 10,000 hour rule to writing with those hours equaling 10,000 pages.

 

--Forcing through deadlines can help make you a better writer. He believes that sometimes good enough is good enough! Just get your first 2-3 scripts done, rewrite a few drafts, but then move on.

 

--Learn to separate yourself from the work so you can take notes and rewrite as necessary without taking it too personally.

 

--Be ready for a lot of rejection in Hollywood. Keep producing; be a self starter and if necessary, be ready to shift your dreams.

 

Find Dean Batali on IMDb here: https://www.imdb.com/name/nm0060678/?ref_=nv_sr_1

Follow Dean Batali on Twitter: https://twitter.com/deanbatali

 

Check out these books mentioned in the interview…

“Watching TV Religiously” by Kutter Callaway with Dean Batali https://amzn.to/2FkWf43

 

“One Big Thing: Discovering What You Were Born To Do” by Phil Cooke https://amzn.to/2Y67CEr

 

“Creativity, Inc.” by Ed Catmull https://amzn.to/2FlePJm

 

For more tips on TV, film and Hollywood, visit Phil’s blog at https://www.philcooke.com

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Media Group here: https://www.cookemediagroup.com

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

06 Jan 2021Should a Church Consider TV Commercials on Broadcast Television?00:10:56

The opportunity for churches to advertise on local broadcast television is enormous and can make a difference in your community outreach and influence. In this episode, media consultant Phil Cooke https://philcooke.com offers practical guidelines for producing and placing TV commercials on broadcast TV to advertise your church or nonprofit.

 

Please Like, Favorite and Share this video!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Should a Church Consider TV Commercials on Broadcast Television?

I’m always thrilled when local churches make the decision to share their story on local TV. In spite of the chorus that “everyone is moving to the Internet,” broadcast television still has a huge audience and I wish more churches had that kind of vision. So if you’re considering buying thirty or sixty second TV commercials, then here’s a few important things to consider:

 

It all starts with identifying the audience you want to target. I know pastors who are looking for the 20-30 year old crowd, so they advertise locally during Saturday Night Live and similar programs. We’ve worked with a few churches who are focused on reaching men, so they advertise during sports programming. One church client in the midwest advertises on the 6pm evening news because they’re trying to reach more business people.

 

Depending on that decision, do you want to reach Christians, or non-believers? While we all want to reach non-Christians, even with the larger audience of secular TV stations, your response percentage will be much lower, and their chances of visiting your church pretty small. That’s not to say it’s not worth it, but know the response will be far less with a secular audience.

 

Advertising on Christian stations or channels will reach a Christian audience, and they are more likely to respond, and probably more likely to visit the church. Plus if you have a very popular Christian program playing before or after your spot (what we call a “lead-in” or “lead-out”), you’ll probably find a huge audience there.

Regarding length, generally speaking, if you have a high profile in the community, a :30 spot is fine. However, if you’ve not been on that station before, or don’t have that high profile, I’d consider starting with a :60 spot because it allows you to share more information and allow the audience to get to know you. Then, after a couple of months, you could shift to :30 spots, which are less expensive and easier to find available slots on the station’s schedule. However, if your budget is better for :30 spots, that’s no problem at all. Better to be out there than hidden under a basket.

 

Regarding WHEN the spots are broadcast, you need to look again at the audience you’re trying to reach. Remember – getting in front of the RIGHT people is more important than getting in front of the MOST people. So pick the types of channels, programs, and times of day that your best potential audience is watching.

 

Initially, I like the pastor hosting the commercial. That gets your face out there, and connects a personality with the church. After all, they often make the decision based on their reaction to the pastor, so it’s always good for them to see the pastor and hopefully identify with him.

 

And as always, if you’re serious about moving forward, don’t hesitate to reach out to us at Cooke Media Group. We can give you the kind of guidance and advice that will save you money and make an impact.

06 Sep 2023Myths of Creativity – Interview with David Burkus, Bestselling Leadership Author00:41:42

Blast through the myths of creativity that are holding you back! Phil Cooke welcomes David Burkus, organizational psychologist and best-selling author of the book, “The Myths of Creativity—The Truth About How Innovative Companies and People Generate Ideas.” In this interview, you’ll find out the truth about brainstorming ideas and increasing your creativity, plus gain ideas for team building and remote leadership.

Please like, rate and share this episode!

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking”  https://www.philcooke.com/ideasonadeadline/
#Audiobook available now!  https://adbl.co/3QoD7DE 

Subscribe to My Podcast for more great advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056 

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1
New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*
Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me:
Twitter https://twitter.com/philcooke 
Facebook https://www.facebook.com/philcookepage/ 
Instagram https://www.instagram.com/philcooke/ 
LinkedIn: https://www.linkedin.com/in/philcookepage/  
YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 
Find out about Cooke Media Group here: https://www.cookemediagroup.com  

*More About This Episode* Myths of Creativity – Interview with David Burkus, Bestselling Leadership Author
One of the world’s leading business thinkers, Dr. David Burkus’ forward-thinking ideas and bestselling books are helping leaders build their best team ever. The bestselling author of five books about business and leadership, his books have won multiple awards and been translated into dozens of languages. 

Since 2017, Burkus has been ranked multiple times as one of the world’s top business thought leaders. His insights on leadership and teamwork have been featured in the Wall Street Journal, Harvard Business Review, USAToday, Fast Company, the Financial Times, Bloomberg BusinessWeek, CNN, the BBC, NPR, and CBS This Morning. A former business school professor, Burkus now works with leaders from organizations across all industries, including PepsiCo, Fidelity, Adobe, and NASA. Find out more at https://Davidburkus.com 

Get David’s books...
“The Myths of Creativity—The Truth About How Innovative Companies and People Generate Ideas” https://amzn.to/3ExUBK5 
“Leading from Anywhere—The Essential Guide to Managing Remote Teams”  https://amzn.to/3Ld8Bg6
“Best Team Ever—The Surprising Science of High Performing Teams
https://amzn.to/3sLtQzy

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

14 Jan 2025Weather the Storm – Crisis Management Training for Churches and Nonprofits with Phil Cooke00:35:36

A crisis does not have to break your church or nonprofit organization. In this episode, Phil Cooke https://philcooke.com offers an overview of crisis management based on his book and masterclass titled, “Church on Trial: How to Protect Your Congregation, Mission, and Reputation During a Crisis.” Find out how to failsafe your ministry from a crisis with leadership tips on vetting employees, creating a healthy work culture, developing a crisis plan, and offering your employees crisis management training. A crisis can be an opportunity to strengthen your church to weather the storm.

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/

 

Get the Book: “Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis”
Get your copy here: https://philcooke.com/crisis 

Order bulk copies for your pastor team, staff and board members.
C
ontact info@influencelab.com for details on bulk orders.
 

Sign up for the Masterclass! Church on Trial – Crisis Management Masterclass with Phil Cooke
Individual and group rates available at: https://philcooke.com/masterclass

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

=========================== 

*More About This Episode* Weather the Storm – Crisis Management Training for Churches and Nonprofits with Phil Cooke

Phil Cooke’s Church on Trial is an indispensable tool to help church, ministry and nonprofit leaders respond to a crisis thoughtfully, appropriately, and positively. In the book and in the masterclass, you’ll find out:

·      Best practices to implement now to avoid a crisis

·      The first thing to do when a crisis hits to maintain congregational trust and unity

·      How to safeguard your church’s reputation before it crashes

·      The one thing you should never do in a crisis

·      How to get in front of a crisis with the truth

·      And more...

Church on Trial will help you create a transparent culture as a defense against crisis – and if one does happen, serve as a guide to help you respond quickly and effectively. 

Get the book: https://philcooke.com/crisis

Get the masterclass: Church on Trial – Crisis Management Masterclass with Phil Cooke
Individual and group rates available at: https://philcooke.com/masterclass

 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

20 Nov 2024Making Creative Changes – Releasing Creative Control | Creative Leadership Tips 💡00:08:49

Leading creative teams and managing projects often means balancing your artistic vision with the needs of clients, audiences, or stakeholders. In this video, Phil Cooke https://philcooke.com dives deep into how to release creative control while staying true to your creativity and navigating the demands of business culture.

Whether you’re a young creative or an experienced leader, understanding the dynamics of collaboration is essential. From graphic design to filmmaking, creativity is often a team effort, and releasing creative control is often part of the process. 💡 Includes Pro Tips for leading creative teams.

Get your copy! “Ideas on a Deadline: How to Be Creative When the Clock is Ticking”
Find it on Amazon: https://amzn.to/3Lj9gNU 

OR Partner with us at The Influence Lab!
Special offer – get a copy of “Ideas on a Deadline” as our thank you when you support the mission of The Influence Lab. Give your gift here: https://influencelab.com 

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

👉 New Masterclass! Church on Trial—Crisis Management with Phil Cooke https://philcooke.com/masterclass 

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

===========================

*More About This Episode* Making Creative Changes – Releasing Creative Control | Creative Leadership Tips 💡

🎬 Whether you're working in advertising, church media, or corporate settings, this video will help you gain perspective on the creative process and lead with creative confidence. 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!) 

#CreativeLeadership #TeamManagement #CreativeProcess #ClientFeedback #LeadershipTips #CreativeMaturity

01 Nov 2023The Kindness Factor: Greg Atkinson on Transforming Your Church Guest Services00:33:45

How do acts of kindness factor into the new visitor experience in your church? Phil Cooke welcomes author, speaker and church consultant Greg Atkinson to explore ways to reach your community and transform your church guest services with kindness and authentic hospitality. Founder of the First Impressions Conference, Greg offers practical ways pastors can create welcoming environments for their congregations.

Please like, rate and share this episode! 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get bonus resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/ 

#Audiobook available now! Take “Ideas on a Deadline” with you on your commute or morning jog. Read by Phil Cooke, it’s like a masterclass on creativity. Available on Audible here: https://adbl.co/3QoD7DE 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live. 

Helping leaders navigate their calling and career in today’s distracted media-driven culture
Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career. 

Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me:
Twitter https://twitter.com/philcooke
Facebook https://www.facebook.com/philcookepage/
Instagram https://www.instagram.com/philcooke/
LinkedIn: https://www.linkedin.com/in/philcookepage/
YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1
Find out about Cooke Media Group here: https://www.cookemediagroup.com 

*More About This Episode* The Kindness Factor: Greg Atkinson on Transforming Your Church Guest Services
Entrepreneur, bestselling author, and international speaker Greg Atkinson has been in ministry and organizational leadership for 28 years and has been writing, speaking, and training tens of thousands of leaders since 2000. His writings have been seen by over 1 million readers, and he has spoken in over 100 countries. 

Considered an expert in church guest experience, first impressions, hospitality, guest services, and worship, Greg has worked with churches of all sizes, including some of the largest and fastest-growing churches in the country, as well as organizations such as Josh McDowell Ministries. He has spoken at numerous colleges, seminaries, and conferences all over North America, including teaching “Intro to Praise and Worship” at Dallas Theological Seminary from 2005 to 2007. He has trained several church staff teams, including full-time staff at Saddleback Church and Prestonwood Baptist Church. 

He is the Founder of the First Impressions Conference, the annual event featuring the leading voices for first impressions and guest services from around the world, and Worship Impressions, a professional church secret shopper service. Greg also co-founded Social Media Church Conference and is an expert at evaluating a church’s online presence and social media. 

Greg has authored numerous books, including Church Leadership Essentials and his newest, The Secret Power of Kindness. He has been featured in Forbes, the Wall Street Journal, Christianity Today, and on CBS, FOX, and NBC, and is a contributor to many magazines and websites, including Rick Warren’s Ministry Toolbox Newsletter, Pastors.com, ChurchLeaders.com, Outreach Magazine, Relevant Magazine and Christianity Today, to name a few. He is also a member of the Forbes Coaching Council and a Forbes featured contributor. 

For more information visit gregatkinson.com.
Get “The Secret Power of Kindness” here: https://amzn.to/493NM1f
Get “Secrets of a Secret Shopper: Reaching Out and Keeping Church Guests” here: https://amzn.to/473XZca 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

05 Jun 20243 Types of Bad Bosses and How to Deal with Them00:19:24

Dealing with a bad boss can make your workplace feel like a battleground. If you’re trying to survive a toxic work environment, Phil Cooke https://philcooke.com offers creative and positive ways to deal with the Micromanaging Boss, the Inconsiderate Boss, and the Unsupportive Manager. Bonus: Phil shares 5 tips to survive a difficult boss! 

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

**NEW BOOK! “Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis”
With the recent highly publicized stories of prominent leaders like Mike Bickel, Ravi Zacharias, and Bill Hybels, my new book Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis offers churches and nonprofits a preemptive strategy to avoid a crisis – and if one does happen, a crisis plan to respond appropriately and positively. Get your copy here: https://philcooke.com/crisis

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

=========================== 

*More About This Episode* 3 Types of Bad Bosses and How to Deal with Them 

The situation with a difficult boss might not change overnight, but you can create a manageable environment. If you’re dealing with a difficult boss, here’s 5 tips to help you survive:

1. Do your best to understand their perspective. What’s driving them? It can help you navigate and anticipate their demands.

2. Document everything. Keep records of your communication, your work, and even your meetings so that if the situation escalates, you can provide evidence.

3. Learn to adapt and anticipate. Adjust your approach to suit your boss’ preferences. Be proactive and have solutions before they ask.

4. Seek support. Have a network with people in your office who can give you objective advice.

5. Watch out for yourself. Maintain a healthy work-life balance. Set boundaries that will ensure your well-being.

Read more at my blog: The 3 Most Difficult Bosses and How to Beat Them
https://www.philcooke.com/the-3-most-difficult-bosses-and-how-to-beat-them/ 

 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

23 Mar 2022Interview: Hollywood Producer and Screenwriter Todd Komarnicki, “Elf” “Sully”00:42:56

Gain an inside view of the Hollywood industry in Phil Cooke’s interview with Todd Komarnicki, #screenwriter and producer known for blockbuster hits “Elf” and “Sully.” Find out more about the screenwriting process, taking notes from a studio, editing, punching up a comedy script, and why writers become producers. Plus, Todd shares behind the scenes moments from working with Hollywood stars Clint Eastwood and Tom Hanks, and how his faith plays an integral part in his career.

 

Please like, rate and share this episode!

 

Get my books! Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You https://influencematters.com

 

Get my new book available at https://philcooke.com “Ideas on a Deadline: How to Be Creative When the Clock is Ticking”

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

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Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

17 Feb 20215 Communication Priorities for Pastors in the Digital Age00:20:41

Pastors have many responsibilities, but one of the most important priorities for church leaders in today’s digital age should be communication. Here are my 5 communication priorities for pastors to ensure that your message is being heard and making an impact. Engaging the local community, expanding your message, and communicating the message of Christ through digital media channels can be accomplished when you make your communication team a top-level priority.

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

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New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

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Facebook https://www.facebook.com/philcookepage/

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Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* 5 Communication Priorities for Pastors in the Digital Age

Here’s 5 key decisions that if I were a pastor, would be on my priority list:

 

  1. Learn how to lead creative people.You may be leading a very small church, but as you grow, you need to surround yourself with creative people. In a world where capturing people’s attention is incredibly important, a great creative team will help you grow.

 

  1. Target your church website for visitors. Virtually 100% of new visitors will check you out online before they visit on-site. Your website should be one of the most amazing things your church does.Design it around new visitors.

 

  1. The Sunday message is key for the week. It’s the point of the spear for everything you communicate all week.Never forget this: Whatever theme the pastor is preaching on should be reflected in every communication platform of the church.

 

  1. Create a research and development lab in your church.If we’re going to make an impact in today’s changing, digital age, we need the courage and support to push the envelope. Encourage your team to worry less about failure and more about creative thinking.

 

  1. Be ruthless in positioning your team around you.I can’t express how much a creative team can amplify your message and ministry. None of this is meant to minimize the importance of preaching the gospel message, service to the community, or discipling believers. However, none of that will happen if you can’t communicate your message.

 

The COVID shutdown helped us realize how much your communication team matters. Read more at https://www.philcooke.com/heres-five-communication-priorities-if-i-were-a-pastor/

27 Apr 2022Interview: Fred Applegate, Actor – TV, Broadway and London00:40:24

Find out how a two-week vacation to Los Angeles turned into a long-term acting career for TV, Broadway and London actor, Fred Applegate in this interview with Phil Cooke. If you’re hoping to make it in LA or hit Broadway, you’ll gain insight into successful auditions, understanding your role on set, and keeping the role alive when doing theatre. After hearing the story of how Fred sustained such a long and successful career on stage and in front of the camera, you’ll learn principles that will help you create an entertainment career for life.

 

Please like, rate and share this episode!

 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get bonus resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

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New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

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Facebook https://www.facebook.com/philcookepage/

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Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Interview: Fred Applegate, Actor – TV, Broadway and London

Fred Applegate has worked TV shows like Malcolm in the Middle with Bryan Cranston, The Producers with Mel Gibson and The Marvelous Mrs. Maisel with Rachel Brosnahan. His Broadway credits include Wicked, Beauty and the Beast and The Ferryman directed by Sam Mendes.

 

Quick Acting Tips from this interview:

About acting: “Bring everything you have to the role.”

About guest starring: “You have to know who you are, what you’re doing, and why you’re there. You have to honor why you’re there.”

About auditions: “You’re not there to get the job. You’re there to show that you’re a good actor. And to show that you’re a good person in the room.”

About creativity: “Always have something that you’re doing. Create something.”

About faith: “My Christianity tells me to welcome you.”

About a long-term career: “Always be doing something. There’s nothing to wait for. If you’re waiting, that’s what you’ve chosen to do: nothing... You’ve got to keep doing things!”

 

Fred Applegate Bio: Fred Applegate’s television credits include guest-starring and recurring roles on Newhart, The Marvelous Mrs. Maisel, Malcolm in the Middle (featuring Bryan Cranston), Will and Grace, Hill Street Blues, Seinfeld, Northern Exposure, ER, Crashing!, Billions, Cosby, Night Court, Growing Pains, and many more...

 

On Broadway, Fred was part of the American cast of The Ferryman (directed by Sam Mendes), played the Wizard in Wicked (twice), and appeared in Tuck Everlasting, The Last Ship, Sister Act, La Cage aux Folles, Young Frankenstein, The Producers (in NYC and London) and the Sound of Music. He also appeared in New York in Fanny (Encores!) and Happiness (Lincoln Center), and premiered The 2nd Mrs. Wilson at the Long Wharf Theater.

 

Applegate’s national tours include: Anything Goes, The Producers, and Beauty and the Beast. Regional tours include Mark Taper (4 productions), Geffen, Old Globe, St. Louis Rep, The MUNY, Guthrie Theater (13 productions). Find Fred Applegate on IMDb here: https://www.imdb.com/name/nm0032395/?ref_=fn_al_nm_1

Find out more at https://www.fredapplegate.com

10 Nov 2021How to Lead When Your Team is Smarter Than You – 6 Leadership Principles00:13:45

Although it’s wise to surround yourself with smart and talented people, leading teams can be challenging when your team is smarter than you. If it hasn’t happened to you, it probably will in the future, so here’s six leadership principles I’ve learned that can help you take your team to the next level and their best creative work.

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

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New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

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Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* *More About This Episode* How to Lead When Your Team is Smarter Than You – 6 Leadership Principles

On numerous projects during my career, the stakes have been high. Perhaps even more challenging with those projects, is the fact that I was also leading teams that were in most cases more experienced and significantly smarter than me. For instance, I remember multiple times when I worked with a pretty famous A-list director of photography and was worried that on the set, the crew would be more loyal and respectful to him than to me.

 

Working on great projects can be exhilarating, but honestly, intimidating as well. But from those experiences I learned a lot about how to lead when you’re not the best or smartest person on the team. If it hasn’t happened to you, it probably will in the future, so here’s a handful of principles I learned:

1) Lead softly. Stop reminding your team that you’re in charge, or try to prove how smart you are. You don’t need to defend yourself. You’re the leader, period. Remember if you have to constantly remind the team that you’re the leader, then you’re really not the leader.

 

2) Acknowledge their strengths. Nothing wins a team over like knowing you value their expertise and appreciate them being there. Don’t hoard praise. Let them know you’re glad each one is on the team and you’re depending on them.

 

3) Allow them freedom. If they’re smarter than you, then they don’t need to be micromanaged. These aren’t interns here so don’t treat them like it.

 

4) Don’t let them see you sweat. If you’re the leader, then your team needs to know you have a plan. Once they start sensing you’re over your head, it will be like sharks to blood – not necessarily because they’re bad people – but when a leadership vacuum happens, someone will step in to take over.

 

5) Respect them and ask for their opinion and feedback. Create a big tent. You may feel like that could open the door to someone nudging you out, but exactly the opposite happens. They feel much more positive about contributing, and will respect you for opening that door.

 

6) Finally, leverage their strengths. Most of us know the frustration working with a team that’s under par, so be sure and maximize the moment when you have a great team. Worry less about how little you may know and enjoy the benefits of leveraging their brilliance.

 

Steve Jobs famously said, “It doesn’t make sense to hire smart people and tell them what to do; we hire smart people so they can tell us what to do.” That’s great advice. Now go out there in confidence and lead talented people to accomplish great things!

 

Read more here: https://www.philcooke.com/how-to-lead-when-your-team-is-smarter-than-you/

 

04 Mar 2025Unlock the Power of Improv! Acting, Team Building & Communication with Kelsey Cooke and Chris Guerra00:33:52

Improv is not just for actors! Find out how improvisation skills can elevate your ability to land on your feet in any situation as Phil Cooke https://philcooke.com interviews Kelsey Cooke and Chris Guerra of thisishardtoread Productions and Oddity Improv. Together, they break down the values of improv classes for spontaneity, team collaboration, self-confidence, speaking skllls and for boosting creativity in any environment. 

Join Chris and Kelsey as they share how improv can change the way you communicate, build teams, and approach creative challenges. 

👉 Watch now and transform your creative career! Don't forget to like, comment, and subscribe for more tips on creative leadership.

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Church on Trial—Crisis Management with Phil Cooke https://philcooke.com/masterclass

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Subscribe and hit the Notification bell to be notified when they go live. 

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========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

=========================== 

*More About This Episode* Unlock the Power of Improv! Acting, Team Building & Communication with Kelsey Cooke and Chris Guerra 

Meet Kelsey Cooke: Director/Writer/Producer/Actor
Kelsey began acting professionally in Hollywood at age 7 and earned a Bachelor's in Theatre Arts from Vanguard University. She pursued a Broadway, TV, and film career in New York, working on shows like Pan Am (ABC) and Royal Pains (USA). Her career brought her back to Hollywood, where she trained at The Groundlings and worked on projects like Life Partners, Black November, Bad Teacher, and The Veronica Mars Movie. In 2020, she co-founded "thisishardtoread" productions and became an award-winning producer, writer, and actor for the feature comedy RE-OPENING. Find out more on IMDb here: https://www.imdb.com/name/nm0177456/bio/?ref_=nm_ov_bio_sm 

Meet Chris Guerra: Director/Writer/Producer/Actor
Chris discovered theatre in high school and earned his BFA from Pace University. He performed on and off-Broadway in shows like Company (understudying Stephen Colbert), Avenue Q, Spamalot, and the Sister Act National Tour. After moving to LA, he joined The Groundlings Main Company and developed his Roger Bastion character for RE-OPENING while performing as Olaf in Frozen: Live at the Hyperion for four years. With nearly 800,000 TikTok followers for his Facebook Marketplace Nightmares, Chris is now the co-founder of Oddity Improv in Tennessee, a leading theatre and school for character-based improv and sketch. Find out more on IMDb here: https://www.imdb.com/name/nm10196139/?ref_=nm_mv_close


Based in Franklin, Tennessee, Oddity Improv provides workshops and one-day classes for teams and individuals. Check out Oddity Improv’s upcoming shows, classes, and more at oddityimprov.com
 

#Improv #Acting #TeamBuilding #CommunicationSkills #CleanComedy #OddityImprov 

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04 Feb 20203 Things You Need When Filming on Location00:10:42

Filming on location? Find out what Hollywood filmmakers can’t live without. Producer Phil Cooke https://philcooke.comshares his essential list and what other directors and producers (including X-Men producer Ralph Winter) keep in their location film kit.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here: https://youtu.be/MQtUIHoxaks

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: 3 Things You Need When Filming on Location

Over the years, I’ve produced and directed programming on location in more than 60 countries around the world.  For producers, directors and any film crew that spends lots of time on a film or video set – particularly in far away places – there are certain things you just don’t leave behind.  Filmmaking novices could do well to learn what more experienced filmmakers consider “must have” items during a shoot.  

 

For me?  The top 3 would probably be my laptop (I’m always writing), a raincoat, and a great bag.  In fact, I’m a little obsessive about bags and have way more than I should.  But on location, a bag is my office, so I’m not afraid to spend money for one that does what I need. So I asked some other experienced professionals what were the top 3 absolutely “must have” items they take to every location.  

 

Here’s a few answers:

From Stu Hazeldine, Director of the upcoming feature film “The Shack:”
Script in a leather binder.
Director’s Viewfinder.
Blundstone boots.

From Lisa Swain, formerly Production Coordinator on films like “Big Fish,” “Anger Management,” and “Face/Off” and now Associate Professor of Cinema at Biola University:  
Sharpie.
Swiss Army pocket knife.
Chapstick.

 

From Korey Pollard, Assistant Director of “House,” “Grey’s Anatomy,” “Nashville,” “CSI,” and “Monk:”
Charlie Peacock’s West Coast Diaries.
My Bible.
AA meeting list.

 

And when I asked Ralph Winter, Producer of films like “X-Men,” “Wolverine,” “Planet of the Apes,” “The Promise,” and “Altered Carbon” from Netflix, he couldn’t stick to 3 items, but since he produces $100 million plus movies in all kind of challenging conditions, I let him explain:

From years of traveling, I build several “go” bags, that are always ready. Probably too much to explain here. But for instance:
Snow bag: heavy gear, sweat shirts, sweaters, hats, gloves, boots, various levels of socks, scarves, etc. Hockey size bag, good to –20 degrees. Ready for Fedx with manifest to any country.
Computer gear: backup laptop updated exact copy of working laptop; backup drives (3); various cables, power supply for apartment, office, trailer; Apple TV; older but spare Apple Extreme for use in apartment; Blu-ray NTSC drive with USB for laptop (otherwise a problem in countries like Spain, which are PAL); computer repair tools (several packets).
Phone gear: separate iPhone 6+ for local sim card (everything else syncs with iCloud and iTunes); phone repair tools and various covers.
Passport, Global Entry, Nexus cards; local currency which I have built up over the years; never know when you need cash for taxi, or a favor.
Reduce wallet size: I take only specific credits cards that I will use on location, leaving others at home so they don’t get lost. Cards in my wallet I make of and keep copy in office and home, in case of loss.
Always carry a pocket knife (good site for this is www.everydaycarry.com ) but this is in packed luggage of course, along with cigar lighter, cutter, etc. – Ralph Winter


Everyone’s list is worth considering.  What are the 3 things you can’t live without on a shoot?

 

Schedule:

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Ralph Winter’s suggested website: https://everydaycarry.com

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Get my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

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Find out about Cooke Media Group here: https://www.cookemediagroup.com

22 Jan 2019Fired after 40 – How to Recover Your Career00:13:00

If you’ve been fired after age 40 because of a lay-off or company downsizing, don’t panic. You have skills, experience and talent and you can recover your career. Here’s advice from Phil Cooke…

 

If you get fired later in your career, here’s the first thing to do:

Get up to speed on the world and do it fast. Recognize that while you’ve been living in a work bubble at your place of employment, the world has been changing. If you get fired or laid off, get up to speed quickly on technology, changes happening in the workplace and even with your wardrobe.

 

Are you looking like the person you’re trying to project yourself to be? Appearance does matter.

 

If you haven’t been laid off – now is a good time to make sure you’re up to speed with changes in the workplace.

 

Get on the phone.Look through your contacts and start making calls to people who can help you with your career. A great technique that can lead to a job is to ask for advice on where to go next in your career instead of asking for a job. It’s a great technique that may open up an opportunity!

 

Working a great job? Take time to create a list of 10-20 people you could reach out to should things change.

 

Be flexible, particularly about relocating. If you don’t want to move, it will cut your job possibilities down and give you a restricted field to choose from. Is a move worth it for a new job? Consider your options and don’t be too locked in.

 

Make sure your resume, bio, or portfolio is updated and evergreen.Nobody wants to hire yesterday’s genius. No matter how great your work was years ago, what have you done lately?

 

If you still have your job, now is the time to make sure your resume is up-to-date.

 

Make sure you leave your job on a good note. You may need a recommendation or reference, so always walk away as graciously as you can, no matter how difficult it may be.

 

Get used to it. Recognize the changing work environment. Prepare for potential layoffs, downsizing or a shift to contract labor.  Be ready for it so you’re not taken by surprise.

 

If you get fired or laid off, don’t let your feelings or emotions rule the moment. It’s not necessarily a terrible thing. In fact, it may be the best thing that could ever happen to you. – Phil Cooke

 

For more help on recovering your career, visit Phil’s blog at https://www.philcooke.com/fired-after-40-how-to-recover/#more-13593

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

26 Feb 2019Legal Issues for Filmmakers with Entertainment Attorney Sam Curphey00:26:54

Are legal issues holding your film project or idea back? Phil Cooke interviews Hollywood-based entertainment attorney Sam Curphey about contracts, memos and other legal topics filmmakers must deal with.

 

Sam Curphey represents producers, writers, directors, actors, rights holders, and on-screen and new media talent.  He is a guest lecturer on entertainment legal topics at Act One and at Biola University and a member of the State Bar of California. He has been the production attorney for “Woodlawn” and “Mom’s Night Out” and other films and represents individual clients including YouTube stars Dude Perfect.

 

Topics covered in this interview include:

Why do I need an entertainment lawyer?

How soon should I call an attorney about my project or film?

Can I use my uncle who is an insurance attorney for my film project?

What’s the biggest mistake Sam has seen filmmakers make?

How can I protect my idea? Should I ask for a NDA (non-disclosure agreement)?

Should I sign a script submission release?

What is fair use? What’s a safe way to shoot if I’m not sure about fair use in my film?

Do I need to be concerned about legal issues with my YouTube video?

Do I need an LLC?

I have a limited budget; how much does it cost to hire an attorney?

 

Other topics include:copyright laws, chain of title, memos, contracts, release forms, partner agreements, E&O insurance, public domain, fair use, and more.

 

Take away thoughts:

  • Don’t be intimated by the legal process. Spend the money to avoid legal issues.
  • Contracts are a way to protect and preserve friendships.
  • It’s never too early for an initial phone call with an entertainment attorney. It’s better to get things signed up front while people are excited about the project.

 

Find out more about Sam Curphey here: http://samcurpheylaw.com/

 

For more filmmaking tips, visit Phil’s blog at https://www.philcooke.com

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Media Group here: http://www.cookemediagroup.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

04 Aug 2021Interview – Darren Moorman, Hollywood Film Producer00:44:14

Explore the filmmaking process with this interview by Phil Cooke with Hollywood film producer Darren Moorman. Topics covered include the producer’s role, financing a movie, advice for screenwriters, and mistakes to avoid early in your producing career. Producer of the Netflix original “Blue Miracle,” “Same Kind of Different As Me” and other films, Darren has produced with Hollywood studios including MGM, Paramount, and Lionsgate and now heads up Reserve Entertainment.

 

Please like, rate and share this episode!

 

Find out more about Darren Moorman and Reserve Entertainment here: https://www.reserveentertainment.com/

Follow Reserve Entertainment https://www.instagram.com/reserve.entertainment/

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Interview – Darren Moorman, Hollywood Film Producer

Darren Moorman is a seasoned producer and the head of Reserve Entertainment. He has worked with studios that include MGM, Lionsgate, and Paramount Pictures. Darren’s debut film was the 2001 feature All Over Again, starring Craig T. Nelson and Academy Award® nominee Robert Loggia. He founded Reserve Entertainment in 2014. 

 

Reserve Entertainment develops and produces high-quality films and television programming that not only entertains but also brings lasting effects on society and culture. Reserve’s first film was with Paramount Pictures, an adaptation of the New York Times’ bestselling book, Same Kind Of Different As Me. The movie starred Academy Award® nominated actors Renee Zellweger, Greg Kinnear, Djimon Hounsou, and Jon Voight. That was followed by the theatrical releases of 

Indivisible and Run The Race. Darren also created and produced the television program Mark Hamill’s Pop Culture Quest with Lionsgate. Reserve Entertainment's latest feature Blue Miracle, which stars Dennis Quaid was a Netflix Original, and has had huge success since its release!

 

His family comedy,  FAMILY CAMP releases theatrically spring 2022, and he is in post-Production on a feature film entitled SIGHT starring Greg Kinnear. Darren and his wife Krista live in California with their two sons, Eli and Zion.

 

Takeaways from today’s interview with Darren Moorman:

-As a filmmaker, I want to tell great stories. I want to entertain and hopefully, they all point to God in some wonderful, wonderful way.

-Where you live doesn’t matter anymore, but what does matter is the relationships that you’ve built and how you build them. Very few films are being greenlighted outside of LA or NY.

-It won’t be given to us. As filmmakers, we have to do whatever it takes. We’ve got to be willing to put in the work.

-For me, writing my manifesto and understanding who I was as a film producer and what God wanted me to do with my life was a defining moment. – Darren Moorman

14 Nov 2018How to Make the Most of a Holiday Weekend00:19:15
Time off? Make the most of your holiday weekend and increase your productivity with these tips from Phil Cooke. Bonus: Find out how an attitude of gratitude can help your work environment and impact your business and career. Everybody’s busy and it’s important to take a break to recharge and refocus. What do you do when you have time off? Thanksgiving, Christmas and other long weekends offer a chance to pause and gain a fresh perspective. Here are ideas to consider when you have time off… 1. Be thankful. It’s not just for Thanksgiving! Use opportunities to encourage and thank your team. Companies that excel at employee recognition are 12X more likely to have strong positive business results. Encouragement helps! When you find a day off, think about who you need to thank and send them an encouraging note. 2. Do the cleanup! Do the job nobody else wants to do – on Thanksgiving day and at your workplace. Do the dirty work; tackle the hard jobs. If you look for and do the jobs that nobody wants to do, your boss and leaders will be grateful and you’ll be noticed. It can ultimately be your ticket to a promotion. 3. Read a book. Be intentional about fighting the effect of the digital revolution. It’s great exercise! Turn off your phone and find a book you can really enjoy. Stop – slow down – and read. 4. Stop being productivity. People mistake being busy with accomplishing something. Take time off – and get off the treadmill! Clear a space so you can focus on your creative time. 5. Reflect. Go to church, take time out… Take a day to stop, pause, pray and meditate. Holidays are a perfect time to remember what your purpose is, why you’re here and where you’re going. A day off can open up new ideas to you. Holiday weekend coming up? Take the time off to rest and refresh. You’ll be recharged for the next week and approach it with a new attitude. – Phil Cooke Read more Thanksgiving weekend ideas here: https://www.philcooke.com/its-thanksgiving-weekend-heres-what-you-need-to-know/ For more tips on how to encourage your team, read Phil’s blog at https://www.philcooke.com/why-leaders-are-encouragers/ Get Phil’s “Unique – The Ultimate Planner for Creative Professionals” here: https://amzn.to/2Kj4X3y Order “The Shallows: What the Internet is Doing to our Brains” byy Nicholas Carr here: https://amzn.to/2ORVSiQ (Note: As an Amazon Associate I earn from qualifying purchases.) Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 Find out more about Cooke Pictures here: http://www.cookepictures.com/ Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ
01 Jan 2019How to Shoot a Great Interview00:19:26

Filming interviews or short videos well is a skill every producer or filmmaker should gain. Phil Cooke offers 10 keys to shooting a good interview which can become a powerful tool to market your ministry or nonprofit organization.

 

How good are you at interviewing people on camera? No matter how great the camera shot or well-lit your set is, if the interview is not skillfully conducted, your overall video will not be good, and you’ll miss out on gaining an emotional connection with your audience. Here are Phil’s keys on how to shoot a better interview:

 

  1. Be lean and mean with equipment.Don’t intimidate your subject with an excess of equipment. Learn to shoot with as little equipment as possible so that your subject is comfortable enough to share their story with you.

 

  1. If possible, do a pre-interview.Make sure the interviewee can express their story well before you shoot the video. Don’t just show up and expect them to be a pro.

 

  1. Keep the subject occupied or out of the room during set up.Do everything you can to keep them from getting nervous.

 

  1. Don’t cover the topic before the cameras roll.You don’t want your subject to be talked out before the interview starts. This is particularly important for a dramatic interview.

 

  1. As the interviewer, sit as close to the camera as you can.Make sure the camera is capturing both of the subject’s eyes instead of just a profile shot.

 

  1. Set the camera at eye level for the best shot.If it’s set too high, it will diminish the subject; if it’s set too low, it will make it look like they are looking down on the audience. Keep it eye-level for best engagement.

 

  1. Roll the camera without the interviewee noticing.When the crew is ready, have your camera operator tap you and you can roll discretely before the subject has a chance to get distracted and nervous. Have a system with your team for this; it can lead to a great interview.

 

  1. If a problem happens, don’t let crew – or just anyone - stop the shoot. No one should stop the interview except you as the producer, director or interviewer. Let the interviewee finish a thought before stopping.If something goes wrong, have someone signal you, so you can allow the subject to finish a thought or a story so you don’t interrupt them abruptly.

 

  1. If there is a problem, don’t tell the interviewee you need to “redo.”Find another way to recapture what you need by asking additional questions and redirecting the interview.

 

  1. Shoot in an interesting place.Find a location that is a visual expression of their story. Go to their environment – work, home, a public place – as long as it’s safe and quiet.

 

Bonus: Be ready for anything.Expect the unexpected. Have a margin for “imperfections” such as noise in the background in a noisy location – if it’s part of the real world that is helping tell the story. Think in terms of making it natural.

 

The perfect producer is the one who never lets the situation get in the way of telling a great story. Make sure you’re capturing the story at its absolute best with the interviewee sharing from the heart. – Phil Cooke

 

For more keys on shooting a better interview, visit Phil’s blog at https://www.philcooke.com/10-keys-to-shooting-a-great-video-interview/

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

 

04 Oct 2023How to Discover Your Creative Genius – Interview with Lead Strategist Dawn Baldwin, Mavericks00:41:57

It’s never too late to unlock your creative genius! Join Phil Cooke in an insightful interview with Dawn Nicole Baldwin, the founder and lead strategist of Mavericks. Discover how to leverage your creativity as a church, ministry, nonprofit organization or individual as Dawn shares invaluable advice on rethinking creativity, identifying your “sweet spot,” and crafting a strategic growth plan. Whether you’re moving into a creative career or seeking to amplify your creative impact, this conversation will ignite your creative journey.

Please like, rate and share this episode! 

Get free resources from Dawn Baldwin and Mavericks here: https://Mavericks.cc/Cooke 

Get “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” here: https://www.philcooke.com/ideasonadeadline
#Audiobook available on Audible now: https://adbl.co/3QoD7DE

Get “One Big Thing: Discovering What You Were Born to Do” here:  https://amzn.to/2M2maTr
(As an Amazon Associate, I earn from qualifying purchases. Thank you for the support!)

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1
New episodes are uploaded every Wednesday. Subscribe and hit the Notification bell to be notified when they go live.

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

 Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me:
Twitter https://twitter.com/philcooke
Facebook https://www.facebook.com/philcookepage/
Instagram https://www.instagram.com/philcooke/
LinkedIn: https://www.linkedin.com/in/philcookepage/
YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1
Find out about Cooke Media Group here: https://www.cookemediagroup.com

*More About This Episode* How to Discover Your Creative Genius – Interview with Founder-Lead Strategist Dawn Baldwin, Mavericks

About Dawn Nicole Baldwin: For over 25 years, Dawn Nicole Baldwin has been helping leaders reach people more effectively. She’s best known as an idea starter and growth strategist, with a special heart for helping those building the Kingdom.

In 1995 she founded AspireOne, a strategy and communications firm that has a reputation for helping ministries make a difference around the world. The firm recently rebranded as Mavericks to help individuals and organizations of all shapes and sizes reach more people for Jesus.

Dawn’s fun facts: Once upon a time she led communications for a church with over 22,000 in weekend attendance and over 100 supporting ministries. She helped build the brand of VeggieTales as part of the advertising and licensing teams of Big Idea Productions and is credited as a vocalist on the VeggieTale’s Silly Song, “High Silk Hat” (although she says she can’t sing at all!)

About Mavericks: Helping ministries reach more people, more effectively. We’re taking decades of 1-on-1 strategy consulting used with some of the most influential organizations in the U.S. and making it available to everyone. You’re making a difference. We’re here to amplify your efforts.

Get free resources from Dawn Baldwin and Mavericks! https://Mavericks.cc/Cooke

Follow Dawn:
LinkedIn: https://linkedin.com/DawnNicoleBaldwin
Twitter: 
https://twitter.com/DawnNicole
Facebook: https://facebook.com/DNicoleBaldwin

Have questions? Email Dawn: HereForYou@Mavericks.cc

28 Oct 2020Social Media Trends for Ministries and Churches: Interview with Nils Smith, Social Media Strategist00:36:24

Social media is more than communication – it’s ministry! Find out social media trends for ministries and churches as Phil Cooke interviews social media strategy expert, Nils Smith. Find out how to use videos to tell your story, common mistakes churches make (and how to correct them), plus how to use social media to launch your career.  Includes post ideas for an easy Facebook strategy and more.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Watch the YouTube edition here: https://youtu.be/b6PtMJ0Xyos

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Social Media Trends for Ministries and Churches: Interview with Nils Smith, Social Media Strategist

Nils Smith is the Chief Strategist Social Media + Innovation at Dunham+Company helping Christian ministries around the world accomplish their goals through cutting edge technologies. Prior to joining Dunham+Company, Nils served as the Innovation Pastor at Community Bible Church in San Antonio, Texas launching the ministry of OnlineChurch.com which reached more than 15,000 online worship attendees weekly and grew and online Facebook community to more than 800,000. Nils is the author of the “Social Media Guide for Ministry,” “The Social Media Guide” and “Crypto for Good.” He lives in New York City with his wife Katie and two daughters, Shelby and Emery. Website: https://www.nilssmith.com/

 

Follow Nils Smith:

https://facebook.com/nilssmith

https://instagram.com/nilssmith

https://twitter.com/nilssmith

01 May 2024I've Failed. Now What?00:16:08

How do you deal with rejection? What do you do after a failure? Phil Cooke https://philcooke.com offers five “next steps” that can be the key to moving past failure and on to success in your career. If you’re in business, media production or content creation – and especially if you’re in the film industry as a filmmaker, actor or writer – you’ll gain new resiliency to help you bounce back from failure and secure your future. Includes bonus tips on having a day job while working towards your dream job.

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get BONUS resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/ 

SPECIAL OFFER! Support digital missions! With your generous gift of $35 or more to The Influence Lab https://influencelab.com  you’ll get “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” as a special “thank you” for your support. Give your gift here: https://influencelab.com/donate 

#Audiobook available on Audible now: https://adbl.co/3QoD7DE 

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

=========================== 

*More About This Episode* I’ve Failed. Now What?
Resilience is the ability to come back from failure. If you’ve failed or been rejected, these five steps can be the key to help you move past failure and on to success:

1. Don’t overthink it. Don’t get obsessed thinking about what you could have done better.

2. Don’t take it personally. It’s easier said than done, but learn to separate criticism of the project from criticism of you.

3. Find objective advice. Find another experienced person that you trust and run the project by them for a second opinion.

4. Ask for constructive criticism. At the moment of failure or rejection, keep a cool head and ask for constructive criticism.

5. Don’t let failures derail your dream. It happens! Keep moving forward.

Don’t be afraid to fail, especially if you’re expanding your tent poles. If you’re breaking new ground or trying new things – that’s not the time to be timid! That’s the time to try things, and if you fail, learn from your failures and move on.

Read “A Better Perspective on Failure” at my blog here: https://www.philcooke.com/failure/ 

 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

16 Feb 2022Self-Publishing a Book – Interview with John Mason, Insight Publishing Group00:42:41

Do you have a dream to write and publish a book? Are you wondering how to self-publish a book – or are you considering traditional publishing or a hybrid model? Phil Cooke interviews John Mason, founder and president of Insight Publishing Group to discuss the book publishing process, the changing publishing industry, and the best way to get your story out there as an author.

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Self-Publishing a Book – Interview with John Mason, Insight Publishing Group

Do you have a story inside you? In this interview, Phil Cooke and John Mason discuss all the options available to new and established authors, as well as recent changes to the publishing industry. Topics include print, eBook, and on-demand printing options, traditional publishing versus self-publishing, and things to be wary of in the new self-publishing landscape.

 

About John Mason:

John Mason is an internationally recognized best-selling author, speaker, minister, and author coach. He’s the founder and president of Insight International and Insight Publishing Group; organizations dedicated to helping people reach their dreams and fulfill their God-given destiny.

He has authored twenty-five books including “An Enemy Called Average,” “You’re Born An Original-Don’t Die A Copy,” “Let Go of Whatever Makes You Stop,” and “Know Your Limits-Then Ignore Them” which have sold nearly two million copies and are translated into thirty-eight languages throughout the world. His books are widely respected as a source of godly wisdom, scriptural motivation, and practical principles.

 

His writings have twice been published in Reader’s Digest, along with numerous other national and international publications. Seven of his books have reached the #1 spot on Amazon best-seller lists. Known for his quick wit, powerful thoughts, and insightful ideas, he is a popular speaker across the U.S. and around the world. John and his wife, Linda, have four children and three grandchildren. They reside in Tulsa, Oklahoma.

 

Find out more about John Mason and Insight Publishing Group at https://freshword.com 

Contact him at: contact@freshword.com

Or call: (918) 493-1718

Follow John:

LinkedIn: https://www.linkedin.com/in/authorjohnmason/

Twitter: https://twitter.com/AuthorJohnMason

Facebook: https://www.facebook.com/AuthorJohnMason

23 Apr 2019Stop Following Your Dreams00:18:37

Are you wasting time pursuing a dream? Passion isn’t enough to get you where you want to be in your career. Phil Cooke offers sound advice to help you discover what you are wired to do – and avoid getting derailed along the way.

 

Jiminy Cricket (“When you wish upon a star…”) would not be happy with me, but the truth is, I’m getting tired of people wasting their lives following dreams they’ll never achieve.

 

I have screenplays on my desk from writers who “have a dream” about writing a Hollywood screenplay, but aren’t interested in actually attending a writing class. I met an actor recently who left his wife and young son to pursue his dream of an acting career. The problem is, he has absolutely no talent.

 

I know -- some of you will push back about me being too harsh. “Who is Phil Cooke to dash someone’s dream?” “How arrogant to tell someone they don’t have talent or they’re pursuing the wrong dream for their life?”

 

I understand. I struggled for years with the question of whether or not I should continue encouraging people or tell them the hard truth. But writing my book, “One Big Thing:  Discovering What You Were Born to Do” taught me something that changed everything: It’s much easier than most people think to actually determine the real “one big thing” that we were born to accomplish with our lives. https://amzn.to/2IARV2z

 

But Hollywood, the self-help industry, the esteem movement and well-intentioned friends have led us down a far more romantic, but ultimately destructive path. We’ve been taught that all it takes is a dream, and you can accomplish whatever your heart desires.

 

As a result, we have a flood of would-be filmmakers descending on Hollywood every year. Publishers are deluged with poorly written manuscripts from wannabe writers with no talent, and auditions for shows like “American Idol” have long lines of singers who can’t hold a tune in a bucket.

 

High school drama teachers, parents, and well meaning friends have encouraged them for years. But at what cost? How many years have been robbed from potentially finding the one thing where they could actually be extraordinary?

 

Don’t get me wrong. Pursuing a dream is fine. But unless you have the talent, skill, ability, a commitment to achieve that dream, you’re simply wasting your life. But how do you figure it out? How can you avoid spending years pursuing a delusion?

 

In my book, I suggest you start with a few key questions:

 

1)  What comes easy for you? Think about your life. How many times were you asked to do something because you were the organized one, the athletic one, the best writer, or good with numbers?

 

Perhaps you’re the responsible one who’s always expected to keep your group together at the shopping mall. Maybe you’re the person everyone turns to in a crisis.

 

The confirmation of other people matters, so take a minute and think about talents you possess that other people notice. Whatever it is, that ability could be a key indicator of the dream you should be following – or what I call in my book, your “one big thing.”

 

2)  What do you love? There are plenty of people volunteering at jobs they love and working on the side to make a living. But what if you could combine the two? What if you could actually make a living working at a job you love? What’s the first thing you think about when you wake up in the morning and the last thing you think about when you go to bed at night?

 

3)  What drives you nuts?  It may sound strange, but I’ve discovered that in many cases, the thing you hate the most could be the problem you were born to fix. In other words, what do you hate? The answer may change the course of your future.

 

4)  Finally - have you done the time?  I’m not talking about prison, but a question of commitment. Professional writers write. Musicians practice. Designers design.

 

You may not have a job, a business card, or a buyer, but if you have a dream, what foundation are you laying today for success tomorrow?  What classes are you taking?  Have you found a mentor or coach? It’s time to stop being average at so many things and start being extraordinary at one big thing.

 

This is your moment. Maybe it’s time to stop just following a dream and spend more time discovering what dream you should follow.

 

Get Phil’s book “One Big Thing: Discovering What You Were Born to Do” here: https://amzn.to/2IARV2z

(As an Amazon Associate, Phil earns from qualifying purchases.)

 

For more on this topic, visit Phil’s blog at https://www.philcooke.com/please-stop-following-your-dreams/

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Media Group here: https://www.cookemediagroup.com

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

 

follow your dreams, one big thing, actors, writers, filmmakers, acting career, screenwriting, pursue your dreams, chasing your dreams, Hollywood, designers, city slickers, American Idol, discovering your talents, discovering talent,

 

26 May 2021Get Your Talent Noticed – 5 Tips to Advance Your Career00:13:53

Got talent or great ideas that are not being noticed? Here’s 5 tips from Phil Cooke to get your talent noticed and advance your career. https://philcooke.com It all starts with believing in yourself and the calling on your life.

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Get Your Talent Noticed – 5 Tips to Advance Your Career

Take action today! These 5 tips can help move your career forward.

 

1. Invest in yourself.

Believe in yourself. Get the tools you need for where you want to go with your career. Get a better computer, camera, lighting gear. Go to the right conferences – and pay for it if your company won’t.

 

Ask yourself: What are the areas I can be investing in that will help me in my career and calling and move me towards my future?

 

2. Do it for free.

Look for opportunities to volunteer or work for free to help get your name out there. Speak at conferences, get on workshop panels, write magazine articles. Get your work and your voice out there.

 

3. Take social media seriously.

Take advantage of the opportunities on social media. Design your social media to talk about your career, your expertise, your talent. Throw ideas out there and teach people things. Use social media strategically and it will change the way people think of you.

 

4. Start speaking and writing.

Start blogging, podcasting, speaking at events. If you’re not good at speaking, then take a class or read a book to gain that skill. (Check out Phil’s book to find out how to speak to a digital generation.)

 

And don’t be discouraged if you only have two people listening. That’s two more than you had before. Get your ideas out there.

 

5. Just do it.

What do you want to do? Write a book, produce a movie, become a social media expert? Hone your talent. Create a portfolio, create a demo reel, develop a website. Don’t wait for an agent. Start now and just do it.

 

Your lack of equipment or budget shouldn’t be holding you back. Get serious about your talent and your calling and get your talent on the radar.

25 Oct 2018How to Shoot a Better Short Film or Video00:20:37

Short films and videos are the number one marketing tool in America for companies, non-profits, ministries and even film studios. A 3-6 minute short film can tell the story of your cause or organization in a powerful way. 

 

46% of people who see a short video want to find out more. They’re interested enough to take the next step. The key is doing it well.

 

Here are 5 tips from Hollywood producer and media consultant Phil Cooke to shoot better short films and videos - plus bonus tips for shooting a great interview.

 

1. Video is about emotion, not facts. Statistics are great, but they don’t help you make an emotional connection.

 

For example, telling people the the number of wells you’ve dug or people you’ve saved from sex-trafficking or the numbers of meals you’ve served in your homeless outreach will not have as much impact as showing the story of someone’s life that was touched through your cause.

 

If you can show the story of a life transformed because of the work you do, that’s when people respond. 

 

2. Become a better interviewer. Make sure you’re asking the right questions and telling the right story.

 

- Show the person’s eyes. Think in terms of shooting straight on the interviewee instead of capturing a profile shot.

- Keep the camera eye level. Too high will diminish them. Too low will make them appear large (which might work in some situations).

- Keep the room distraction free. Make sure nobody is in the line of sight of the interviewee. 

- Select a safe place for the interview. If your interviewee feels uncomfortable for whatever reason, they’re not going to give you a good interview.

- Learn to ask questions that can’t be answered with a yes or no. You want a complete story, so it’s best if they can repeat the question back to you within their answer.

 

Work to build a relationship with the person you’re interviewing and find ways to help them feel at ease with you. Be creative when you need to when working with interviewees with unique needs or personalities. The way they tell their story is going to make or break your short interview.

 

3. Watch what other people are doing. Study short videos on Vimeo or Youtube. Keep your styles up by watching other people’s shooting style, lighting technique, etc. 

 

For example, if you’re creating videos for a church or ministry, find churches that you respect and admire and watch what they’re doing. Stay with the times by studying short videos. 

 

4. Learn to write. Learn enough about writing that you know how to tell a good story. Read books, take classes – study great writing. 

 

Recognize that writing techniques differ between a feature film or a six-minute video or a 30 second commercial. If you want to have an impact, learn to tell stories well.

 

5. Learn to sell yourself. Short videos are a great way to showcase your talent and can open doors for other projects.

 

Become good at positioning yourself in the marketplace. Learn how to pitch, brand and market yourself so you can get your work seen. Invest in your own ability to tell your story well.

 

The popularity of short videos makes it a powerful tool to tell your story.

 

 

For more tips on shooting film and video, visit Phil’s blog at https://www.philcooke.com

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/ 

 

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ  

11 Jun 2019Building Teams: 5 Things Leaders Get Wrong00:20:35

Building effective teams is an important leadership skill that many leaders get wrong. Here are my 5 key mistakes that are holding many leaders back from the amazing work their team is capable of. https://philcooke.com

 

Subscribe to My Podcast for more good advice for leaders and creatives https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you reach a greater audience.

 

Building Teams: 5 Things Leaders Get Wrong

Good leaders know how to develop a great team. The key isn’t just maximizing the talent of each member, it’s also about combining that collective talent to do amazing things.  But there are five key mistakes I see leaders make over and over that keep them from building a legendary team…

 

  1. We don’t understand what teams are for.Leaders make decisions;teams execute decisions.I love working with teams, but their greatest strength isn’t makingdecisions, it’s executing those decisions. Leaders – don’t delegate your authority.Make sure you’re using your team for the right thing.

 

  1. We don’t fire enough people. Firing people is not about kicking people to the curb, it’s about helping them find the place where they can contribute and grow. Ultimately you have to get them out of the job they’re failing in right now. And remember, just because an employee is loyal, doesn’t mean they’re actually good at their job.

 

  1. We think an open door policy is a good thing. We’re finding that the trendy “open spaces” office concept simply isn’t working. It’s too loud, people don’t have privacy, and it’s incredibly distracting. There comes a time when you should shut the door and get to work.

 

  1. We make our teams too big. Numbers can be relative, but once a creative team gets past eight or so people, it doesn’t accomplish much because there are just too many opinions. I’ve always liked the advice from Amazon founder Jeff Bezos about the size of effective teams: “If you can’t feed your team with two large pizzas in a meeting, you’re in trouble.”

 

  1. We make team meetings too long. Never forget that people are really good for about 40 minutes or so and then need a break. When it comes to meetings, get creative. Find an interesting location, lower the distraction level, help them focus, create an agenda, and perhaps most important – end on time.

 

If you want to go fast, go alone. If you want to go far, build a great team.  – Phil Cooke

 

 

Schedule:

New episodes are uploaded every Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

25 Jun 2019Best Office Spaces for Creative Teams00:11:49

Is your open office driving you nuts? Phil Cooke shares tips on creative office designs that will yield the most productivity for your team, plus insight on how a good design can help circumvent sexual harassment in the workplace. https://philcooke.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056 

 

Prefer video? Watch the YouTube edition here: https://youtu.be/DjSnJKR5FL4

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

Best Office Spaces for Creative Teams

Designing the right office for your creative team is important. A well-thought out design can spur creativity while a poor design can stifle it. 

 

The open office was a great idea that ultimately never worked out well. There was no privacy and no quiet place to work. In most cases, they’ve proven to be a disaster.

 

Brainstorming is great, but there comes a time when you have to go into your office, shut the door and work. The best office design would have a big open space for people to talk and brainstorm, but also give everyone private offices where they can work without constant interruptions.

 

Statistics prove that if you are interrupted, it can take you 25-40 minutes to regain that same level of focus you had before that interruption!

 

Windows are also important especially in our day of so much inappropriate activity and harassment at work. I wouldn’t build an office today without office doors that are glass or at least a window in the wall so people can see in. We need to do everything we can in our work spaces so nobody’s taking advantage of.

 

Office space is more important than most people think. Don’t let the same guy who designed your warehouse or your sanctuary design your office space. They need to understand what space works, how people interact, and what leads towards the most productivity. 

 

Schedule:

New episodes are uploaded every Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Get my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com 

29 Jul 2020Confrontational Creativity00:22:53

Do your creative ideas make people think? Are you playing it safe instead of taking risks with your creativity? Phil Cooke offers 8 checkpoints to help you embrace your creative calling, with tips on meeting deadlines, brainstorming techniques, idea development and pitching. https://philcooke.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here: https://youtu.be/kqoBdaI_Roc

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

Other Great Resources:

Get Unique: The Ultimate Planner for Creative Professionals https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

More about this episode: Confrontational Creativity

What happens when we value safe creativity over risky creativity? The more we do safe creativity, the more we fall in line and all do the same thing.

 

Let’s not forget the creativity that force people to think. Here is an 8 point checklist to help you embrace your creative calling with ideas that force people to think.

 

  1. When was the last time you took a real creative risk? What physical risk have you taken recently – emotional or creative risk to tell the story well? As a creative person, we cannot settle! Push harder, be more confrontational.

 

  1. Understand that confrontational creativity doesn’t happen by committee. Brainstorming may be good for executing ideas, but not for creating. Radical revolutionary ideas happen when the door is shut and one individual is staring at a blank piece of paper.

 

  1. Comparison doesn’t ignite radical creativity. Comparison creates copycat creativity! Start delivering what people aren’t expecting.

 

  1. If you want to get noticed for your confrontational creativity, takes the projects nobody else wants to take and make them rock!

 

  1. Learn to sell controversial ideas. Learn people skills, how to pitch an idea… how to make your dream their dream, particularly when it comes to unusual or out of the box ideas.

 

  1. Understand it takes experience to know how far to push a confrontational idea.

 

  1. Creativity is not about the Eureka moment. It’s about the days, weeks, months, years of preparation that go into making that idea happen.

 

  1. To make our creativity more provocative, more confrontational – we need to worry less about keeping our job and more about doing an amazing job.

 

If you have a creative calling, rise up and embrace it. Be the creative person God has called you to be.

11 Dec 2018Freelance or Fulltime Employee – Which is Right for You?00:07:41

Are you wired to freelance? The success of your career depends on making the right choice between freelancing and full-time employment. Phil Cooke offers questions to consider as you determine the best fit for yourself and your future.

 

While some people are wired to be a freelancer, others are better suited to be an employee. For example, fulltime employees get insurance benefits, a regular salary and the stability of knowing they have a fulltime job.

 

Freelancers have more freedom – but they wake up unemployed every morning. They’re always hustling. To be successful, you’ve got to take charge of your career. It’s a huge responsibility.

 

Neither choice is necessarily better or worse. You just have to determine: How am I wired?

 

Ask yourself these questions…

Do I need resources?

Do I need stability?

Do I need staff and people around me every day?

Do I need a regular work schedule?

 

Or… Am I more comfortable being in command of my own destiny?

Am I okay with the responsibility of having to do the sales and all the hustle?

Do I want the freedom to work when I want and when I don’t want?

 

One of the biggest reasons people’s career don’t work out is because they’re in the wrong place. Understand the difference between freelancing and employment and then weigh it out with how you are wired. Your future self will thank you for it. – Phil Cooke

 

For more career tips, visit Phil’s blog at https://www.philcooke.com/freelancer-or-full-time-employee-which-one-is-right-for-you 

 

Discover what you were born to do with Phil’s book, “One Big Thing – Discovering What You Were Born to Do” available here: https://amzn.to/2L2cy70

(Please note that as an Amazon Associate, I earn from qualifying purchases.)

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

18 Feb 2025Best Practices for Using Drones, Cable Cameras and Jibs in Church00:14:31

Drone cameras, cable cameras (Spidercams) and jibs are showing up more and more in church services. Are they enhancing the worship experience or distracting the congregation? Church media consultant Phil Cooke https://philcooke.com shares best practices for church media directors and production teams on introducing new technology while capturing God-moments in meaningful ways.

👉 Watch now to gain skills in creative leadership. 

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

👉 New Masterclasses
Church on Trial—Crisis Management with Phil Cooke https://philcooke.com/masterclass

Ideas on a Deadline Masterclass with Phil Cooke https://philcooke.com/ideasonadeadline  

NEW BOOK! “Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis”

Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis offers churches and nonprofits a preemptive strategy to avoid a crisis – and if one does happen, a crisis plan to respond appropriately and positively.

Get your copy here: https://philcooke.com/crisis 

Order bulk copies for your pastor team, staff and board members.
Executive pastors and denominational leaders are already ordering copies of the book for each member of their staff. Don’t let your team be blindsided by a crisis. 
Contact us at info@influencelab.com for details on bulk orders.
 

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

=========================== 

*More About This Episode* Best Practices for Using Drones, Cable Cameras and Jibs in Church
Read more: “It’s Time for a Conversation About Drones and Cable Cameras in Church” https://www.philcooke.com/its-time-for-a-conversation-about-drones-and-cable-cameras-in-the-church/  

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

24 Oct 2018How to Deal with Insecure People00:14:35

Insecurity is the single biggest problem in the workplace today. It runs rampant in Hollywood, in business, even among church leaders. If you’re dealing with people who drive you crazy at work, here’s Phil’s checklist to find out if insecurity is the source – and then his tips on how to deal with a petty and insecure person. 

Petty and insecure people…

  • Continually have to remind people they are an experienced professional.
  • Take every opportunity to take a swipe at others at work.
  • Dominate meetings with endless talk.
  • Point out every flaw in other’s ideas.
  • Are clueless on fixing big problems so they focus on the petty small things.
  • Never show grace.
  • Are not open to other’s ideas.
  • Have to keep reminding people what an expert they are.

Insecure people are desperate to be important and significant and usually go overboard to prove that they’re in charge. They are often dominating micro-managers. When you’re working with someone who is insecure, you may not be able to just walk away. Here are Phil’s secrets in how to deal with a petty and insecure person…

  1. Take the high road. They may take credit for everything you do, but don’t go down to their level. Your day will come.

 

  1. Don’t get pulled into their games. Don’t get involved in their craziness and gossip. Be gracious and just walk away if you have to.

 

  1. Don’t back down. Don’t be a doormat with an insecure person. Be firm, be gracious, but don’t back down.

 

  1. Keep a journal of their stupidity. Write down when they’ve been offensive, taken credit for somebody else’s ideas, or been inappropriate. Especially in this #metoo era, keep a document, so that when things come to a head, you have it written down.

 

  1. Understand underlying reasons for why they’re insecure. Sometimes they’ve had a very difficult background and it will help you have a little more grace and sympathy towards them if you know how they got there. You may be the source of their deliverance.

 

  1. Go where you’re celebrated and not where you’re tolerated. Try to be in a work situation where people appreciate and value you. Always have your resume polished and your bio up to date as a change of job may be your only way out.

 

Sometimes people will not change. Sometimes it’s a matter of moving on – and sometimes it’s a matter of learning how to graciously navigate dealing with an insecure leader.

-Phil Cooke

For more insight on dealing with insecure people, visit Phil’s blog at https://www.philcooke.com/how-to-deal-with-petty-and-insecure-people/#more-7692

 Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

15 Jan 2019How to Tell Your Story Well00:13:41

Are you able to tell your story well? Leaders and those who want to impact the lives of others should master the art of storytelling. Phil Cooke offers three critical keys to help you tell the defining story of your life more effectively.

 

Telling your story is important and it can have a profound effect on others. Whether it’s motivating or encouraging, somebody needs to hear it. Make sure it’s the most effective story with these three critical keys to telling your story well…

 

  1. Be self-aware.Have an accurate appraisal of your gifts, talents and behavior – the essence of who you are. Take a hard look at your own life and ask people their perception of your strengths, weaknesses and shortcomings. As you become more self-aware, you’ll be able to share your story with more impact.

 

  1. Keep your story short.Condense it for an “8-second world.” Stop talking before your audience stops listening!

 

  1. Practice telling your story.Rehearse it to get it short and to the point; develop it so that it connects emotionally with the person you’re sharing it with. Always be ready with a good story.

 

You never know when someone might ask about your life. Learn to tell your story effectively and always leave your audience asking for more. Your ability to telling a compelling story could be your key to become a better leader. – Phil Cooke

 

For more tips on telling your story well, visit Phil’s blog at https://www.philcooke.com/three-critical-keys-to-telling-your-personal-story/ 

 

Get Phil’s book “Unique: Telling Your Story in the Age of Brands and Social Media” here:  https://amzn.to/2CQG11e

 

(As an Amazon Associate, I earn from qualifying purchases, which helps us continue to provide free resources through my podcast and YouTube channel.)

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

18 Mar 2025Inside Reality TV and Game Show Careers: Interview | Showrunner Sean Kelly & Editor Matthew McCartie00:49:39

Ever wondered how reality TV and game show careers work behind the scenes? In this interview, showrunner-producer Sean Kelly and editor-producer Matthew McCartie with host Phil Cooke https://philcooke.com dive into the fascinating world of television production, sharing insider secrets about working on reality shows, game shows, and the creative process behind some of your favorite unscripted television programs, like Shark Tank, Biggest Loser, and Big Brother. If you're aspiring to break into the industry as a producer, editor, or showrunner, this video offers valuable insights from industry veterans.

Find out how to break into a career in television, get your reality show or game show ideas in front of the right people, and navigate faith and family within the television industry. For creatives dreaming of a career in TV production, editing, or showrunning, this is a must-watch!

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

👉 New Masterclasses

Church on Trial—Crisis Management with Phil Cooke https://philcooke.com/masterclass

Ideas on a Deadline Masterclass with Phil Cooke https://philcooke.com/ideasonadeadline  

**Unleash your creativity: Ideas on a Deadline: How to Be Creative When the Clock is Ticking

 Print and Kindle: https://amzn.to/3Lj9gNU

Subscribe to My YouTube Channel and Expand your Creative Leadership https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

Subscribe and hit the Notification bell to be notified when they go live.  

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

=========================== 

*More About This Episode* Inside Reality TV and Game Show Careers: Interview | Showrunner Sean Kelly & Editor Matt McCartie 

Matthew McCartie, Editor-Producer
Matthew McCatrie is a two time, Emmy nominated Reality/ Documentary editor and producer, known for top television shows such as Shark Tank, Big Brother, America’s Next Top Models, Hell’s Kitchen and more. He is also a former touring musician and songwriter, a father of three and a competitive ultra-trail runner.

Find him on IMDb here: https://www.imdb.com/name/nm1386267/?ref_=fn_all_nme_1

Find Matthew McCartie here: https://staffmeup.com/profile/id/10017?ne=1

Sean Kelly, Showrunner-Producer
Sean Kelly and Steve Hughes are an Emmy-nominated show running / producing duo who thrive off formats with a concentration on game and competition. For the past seven years, they’ve been in an overall deal with MGM Television, where they’ve sold and executive produced multiple series, including MAKE ME SCREAM at Prime Video (MGM & Amazon’s first partnership) WORLD PET GAMES at Fox, TKO: TOTAL KNOCKOUT with Kevin Hart at CBS, and the reboot of the hit game show, ARE YOU SMARTER THAN A 5th GRADER? for Nickelodeon, which was nominated for an Emmy Award for Best Game Show. 

Currently, they just wrapped two new series for Prime Video: ARE YOU SMARTER THAN A CELEBRITY? with Travis Kelce and WISH LIST GAMES with Nick Cannon, which are both set to release later this fall. As an integral part of the MGM development team, they’ve also set up projects at Turner, Discovery, History, Youtube, The CW, MGM+ and Lifetime, consistently maintaining a heavy output of original ideas.
Find Sean Kelly on IMDb here: https://www.imdb.com/name/nm4406254/?ref_=nv_sr_srsg_1_tt_0_nm_8_in_0_q_sean%2520kelly

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

#RealityTV #GameShowCareers #Showrunner #TVProducer #EditingCareers #NonScriptedTelevision #CreativeJobs #SharkTank #BigBrother

17 Sep 2019How to Be a Rockstar on Video Conference Calls00:12:06

Business video calls can be fantastic – or a disaster and can affect how you are perceived by clients and colleagues. Phil Cooke https://philcooke.comoffers tips to present yourself as a confident professional on a Skype or iPhone video call.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here:https://youtu.be/zTERneHnGXs

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: How to Be a Rockstar on Video Conference Calls

Mostconference calls are in a business or professional context, so we need to give more thought to how we’re seen on those calls. From the way you set up your camera, are you perceived as a confident, professional leader? Is your shot pleasing to watch as you speak? Are there distractions that keep me from hearing your message?  

 

Here are a few of the most common mistakes people make. Let me know if you’ve seen anyone do these and check out my blog article for some great (and fun) visuals on each point.

https://www.philcooke.com/how-to-become-a-rock-star-on-video-conference-calls/

 

When the shot is too close:  When you get too close to your computer camera, it distorts your face – especially your nose.Consider the other people on the call and always remember to never sit too close to the camera.

 

When there are people in the background: This is an especially big problem if you work from home. Make sure your wife, kids, or dogs aren’t running around in the background, distracting from what you’re saying and being generally annoying for everyone else watching.

 

When there’s an inappropriate background:  I’ve actually been on video conference calls where there’s an unmade bed in the background of somebody’s home office. Think about what kind of background will be more professional and a better environment for the call.

 

When there’s bad framing:  People want to see YOU, not everything else in the office.  Plus, in most cases, they see your shot as a small frame, so you need to be bigger in that frame to get your message across.

 

When It’s Too Dark:  I shouldn’t have to say much about this, but you won’t believe the number of people who don’t think about the lighting.  I want to see your eyes and expression, so either turn on the lights, open a window, or find a better location.

 

When you’re not looking at the camera!  Do your best to look at the actual camera lens on your computer or phone. Otherwise, it looks like you’re talking to your keyboard.

 

Think about the framing!  Visit my blog for the sample screenshot of this one! A shot I often use on conference calls positions my head in the upper third of the screen so it feels more natural. You can see my bookshelves, so people know it’s from my office. And I can control the lighting because I’m between a window and some track lighting that I can aim.  

 

Also, make sure the camera lens is eye level or slightly above. You don’t want people looking up at your neck and chin because you’re sitting higher than the camera. Likewise, if the camera is too high, you look diminished and small – not the confident, authoritative perception you want. Keep it line of sight or just slightly above.

 

Next time you schedule a conference call, think about your perception. It’s a media driven world, so your clients, co-workers, vendors, and associates will make a lot of assumptions from the camera angle and framing you choose.

 

Schedule:

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Get my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

21 Jul 2021Interview: Creative Director Steven Lester Talks About Multi Camera Directing00:50:33

Are you a directing a multi-camera television or video event? Steven Lester directed Elevation Church’s national television program and livestream services for years, and then launched out on his own. In this interview with Phil Cooke, https://philcooke.com Steven shares his experience as a freelance television and video director and how the important role of a creative director can help churches elevate their media including television broadcasts, in-person services and church online.

 

Please like, rate and share this video!

 

Follow Steve Lester on Instagram: https://www.instagram.com/sjlsynergy/

Visit his website: http://www.sjlester.tv/

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

Other Great Resources: Sign up for my blog and get a free eBook at https://www.philcooke.com

 

*More About This Episode* Interview: Creative Director Steven Lester Talks About Multi Camera Directing

Steve Lester is a creative director based in Nashville, Tennessee producing multi-cam events for churches including Elevation Worship, Hillsong Worship, Jesus Culture, and for musical artists including Kari Jobe, Chris Tomlin, Tasha Cobbs and more. Here are some quick takeaways from today’s interview:

 

  • The biggest problem Steve sees with multi cam directors with a church is that they don’t value volunteers enough.
  • He encourages directors to value volunteers and invest in the gift. Steward the people to build a solid team. Create spaces for people to grow and do what they’re really good at.
  • He sees the role of a director similar to “customer service” in the way of determining the pastor and ministry’s vision and then determining “How can I bring my expertise and my art in to serve you well?”
  • Concerning using dollies and steadicams, etc., Steven says, “Don’t let the ‘toys’ influence the way your creativity thinks. If it doesn’t serve the vision, it’s useless… I want the end user to experience God through what I’m showing them.”
  • For pastors who don’t have people to run cameras, Steve encourages them to find a 16-year old, find the volunteers who are eager to learn. They may not be good at first, but it’s better than just capturing a service with a wide shot. They will get better.
  • He encourages his camera operators to be very aware of what God’s doing in the room. Don’t just live in your viewfinder; look to your left, look to your right. Have a situational awareness to capture what’s happening around you.
  • Steven’s prayer as a multi cam director leading a church media team: “Open our eyes to what you’re seeing, God, and help us capture it.”
10 Dec 2019Shun Lee Fong Interview – Moving to LA Successfully00:27:43

Considering moving to LA? Shun Lee Fong offers tips for actors and creatives for a successful move to Hollywood in this interview with Phil Cooke. https://philcooke.com As a lawyer, SAG-AFTRA actor, and director of the Hollywood-based Greenhouse Arts & Media, Shun Lee offers a unique Christian perspective to the film and television industry.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here: https://youtu.be/FEaZg4L-kcc

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: Shun Lee Fong Interview – Moving to LA Successfully

Do you need to live in LA to be a working actor? Phil Cooke discusses the ins and outs of navigating life and career in Hollywood with Shun Lee Fong in this inspiring and insightful interview. Find out the mistakes that many people make and learn the secrets to success as an actor, filmmaker, producer – or any type of creative interested in the film and television industry.

 

Shun Lee Fong is the president and creative director of The Greenhouse Arts & Media, a 501(c)(3) nonprofit creative arts organization, and sits on its Board of Directors. He is also the CEO and creative principal of Genuine Productions LLC, a media and entertainment production company with an emphasis on both original and client-based film, new media and publishing.

 

Shun Lee graduated summa cum laude from Creighton University with a degree in journalism and mass communications. After obtaining a Juris Doctorate at the University of Iowa, he practiced law for five years in Nebraska and Iowa, focusing on civil litigation, corporate transactions, intellectual property and media law.

 

In 2003, he left his law practice to pursue professional acting, writing, and other creative opportunities. Since then, he has performed in a number of productions in film, theater, commercial, voiceover, and print, and is a member of the Screen Actors Guild-AFTRA. He has spent significant time on stage and in the recording studio as a songwriter and multi-instrumental musician. He also has written a number of screenplays, articles and other works and is an often-requested speaker.

 

Shun Lee is the author of The Saints & The Poets, a book of essays on creativity, leadership and faith. He has taught classes on mass media and entertainment law, film distribution and marketing, and negotiating strategies for the graduate and undergraduate programs at a number of universities, including Creighton University, John Paul the Great Catholic University, Regent University and Lipscomb University.

 

Follow Shun Lee:

Facebook: https://www.facebook.com/shunlee

Instagram: https://www.instagram.com/shunleefong/

 

Follow The Greenhouse:

Instagram: https://www.instagram.com/greenhousearts/

Facebook: https://www.facebook.com/groups/greenhousearts/

Find out more about The Greenhouse at https://greenhouseproductions.com

 

Schedule:

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

“The Saints and the Poets” by Shun Lee Fong available here: https://amzn.to/2sVrhfn

 

Get my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

 

24 Oct 2018Is My Work Outdated?00:10:06

Are your skills becoming obsolete? As a writer or director, business or ministry leader, it’s important to keep up with current trends and styles to stay current in your career.  Phil Cooke shares 5 ways to help you keep your skills relevant in a changing culture.

  1. Study the industry. Take the time to read trade magazines and see what other people are doing. In the film and television industry, lighting, shooting, directing and even editing styles change. It’s important to pay attention to the changes so you don’t become outdated in your work.

 

  1. Keep up with the tools. Make the changes to keep up with the digital age. You want the kind of tools to give you the freedom to do best what you creatively want to do.

 

  1. Learn from others better than you. Challenge yourself to work with people who are very good at what they do. Talk to them; network with them; ask them how they stay relevant. Don’t allow yourself to get in a bubble.

 

  1. Keep talented people around you. Surround yourself with people who are smarter than you in the work place and in your social sphere. Spend time with people who will encourage you to be your very best.

 

  1. Become an authority. Be an expert in what you do, whether it’s your style of directing, writing, or your project work with clients, push yourself to be the expert. Study, read, attend conferences – spend time focusing on the area where you want to be the best in the world. Challenge yourself to grow and avoid becoming obsolete in a changing environment.

 

Change happens whether we like it and whether we’re ready for it. It’s not about always knowing what the next big thing is, but it’s about positioning yourself so when it happens, your skills are up to speed and you’re ready.

-Phil Cooke

For more on how to stay current in your field, visit Phil’s blog at https://www.philcooke.com/creatives-is-your-work-becoming-dated/

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

29 Oct 2019Leaders: How a Crisis Can Build Your Career00:11:23

Responding correctly in a crisis can ultimately lead to a breakthrough in your career. Phil Cooke https://philcooke.comshares a personal story of how his response during 9/11 affected the way people perceived him as a leader and made a dramatic difference in his career.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here:https://youtu.be/ikdLME5Gxbw

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: Leaders: How a Crisis Can Build Your Career

Whether you’re intentionally looking for it or not, a crisis could build your career. Time and time again, leaders have experienced breakthroughs in their career because of the willingness to personally step up during a time of crisis. Sometimes it’s direct, as when there’s no one else willing or able to take command of a situation, and other times it happens when someone responds above and beyond.

 

In my own career, I was a freelance producer and director in Los Angeles when 9/11 happened. The afternoon of the event, I realized that while the country was rightly transfixed on the horrific event and secular news organizations were covering it 24/7, Christian media was virtually ignoring it. In many cases, the problem came from the fact that Christian programming is well scheduled in advance and few Christian TV or radio stations have qualified people or facilities to break into regularly scheduled programming with a live report.

 

But they should have. So I quickly sent out an email or fax to Christian radio and TV station managers across the country. It was a detailed memo not only strongly encouraging them to break into their programming, but I also gave them a list of what to do and how to do it.

 

The response was immediate. My phone lit up from stations across the country that were using my guidelines in production meetings, calling in local terrorism experts, Islamic scholars, as well as ministry leaders, and going live in response to the tragedy. As a result, significant numbers of Christian TV and radio stations supplied a spiritual voice to millions of listeners and viewers in the media conversation during the weeks and months following 9/11.

While it wasn’t the motivation for my actions, that memo essentially put me on the map. Christian media outlets, churches, and ministries suddenly wanted my advice on other media issues as well – so much that we needed to grow in response. That’s the point where I went from a solo act to a team of media professionals.

 

The lesson? If you have the creative ideas, the willingness to take a risk, and the confidence as a leader, responding well to a crisis can have a powerful impact on your career.

It doesn’t mean we should start looking under every rock for a crisis or using tragic events for self-promotion. But it does mean that when a crisis happens in your organization or career, that’s not the time to hide.

Step up and be counted. Your moment may have arrived. The way you step up to handle crisis can change the way people perceive you as a leader.

Schedule:

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when theygo live.

 

Other Great Resources:

Get my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

04 Apr 2023Indie Film Distribution: Interview with Trey Reynolds, VP Development, Provident Films00:35:16

You’ve made a movie – now how do you gain film distribution? Explore the distribution models of independent film in Phil Cooke’s interview with Trey Reynolds, VP of Development at Provident Films. If you’re an independent filmmaker, this episode offers an inside view to help you consider the distribution options of streaming platforms such as Netflix and Amazon, VOD, theatrical releases, Fathom Events and more. Includes a case study of the movie Blue Miracle featuring Dennis Quaid.

Please like, rate and share this episode!

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 *Helping leaders navigate their calling and career in today’s distracted media-driven culture*

 Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

 Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me:
Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

LinkedIn: https://www.linkedin.com/in/philcookepage/

YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 **More About this Episode**Indie Film Distribution: Interview with Trey Reynolds, VP Development, Provident Films

It’s one thing to make a movie, it’s another to get it distributed.

“If you’re a person of faith, spend a lot of time with the Lord and follow God’s direction. Put some people around you that can give you some nice wisdom... Become skilled at your craft, screenwriting, cinematography, whatever. What I see too often is passion for ministry or passion to tell a story trumps the time it takes to really make it ready for production and compete in the marketplace.” -Trey Reynolds

 About Trey Reynolds

As VP of Development and Production, Trey Reynolds leads the Provident Films team to produce, market and distribute faith and family films.  Provident Films is a business unit of SONY Music Entertainment.

 For over 20 years, Trey has worked in the film industry for small start-ups to large corporate businesses.  After starting as a video editor with CBN, Trey ran a full-service video production company in Memphis, TN for 10 years where he directed over 15 feature documentaries and produced creative content for global brands such as FEDEX, COCA-COLA, CBS and ESPN.  Since 2015, Trey has worked exclusively on theatrical faith and family films such as WAR ROOM, WOODLAWN, INDIVISIBLE and OVERCOMER.  Most recently, Trey produced the Netflix Original, BLUE MIRACLE, starring Dennis Quaid which debuted in May 2021 as the #2 movie in the world. 

Trey and Provident Films most recent release is a family comedy called FAMILY CAMP, with theatrical distribution provided by Roadside Attractions, Spring 2022. Trey lives in Franklin, TN with his wife and four children. Connect with Trey Reynolds: IMDb

Get Phil’s Planner!

Special offer—Give $35.00 or more to The Influence Lab and get Phil’s Unique: The Ultimate Planner for Creative Professionals Give your generous gift here: https://influencelab.com

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(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

01 Oct 2019Clay Jacobsen Interview: Multi-Camera Directing00:34:44

Game shows, live events and sporting events are often filmed with multi-cameras. Phil Cooke https://philcooke.cominterviews multi-camera director Clay Jacobsen who shares practical tips on how to capture a compelling experience on your next multi-cam gig. Bonus tips for church media directors in directing for the audience while directing for the IMAG screen.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here: https://youtu.be/Jx6cApJ_tdo

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: Clay Jacobsen Interview: Multi-Camera Directing

With over 40 years of TV production experience, Clay Jacobsen’s multi-cam directing credits include the Dove Awards, American Idol Extra, Ellen and Entertainment Tonight. He currently directs the television game show Jeopardy. Here are important take-aways from his interview with Phil Cooke…

 

  • It’s important to give the viewer what they want in a multi-camera show.
  • Make it look real; if it’s too flawless, people will wonder if it’s live!
  • Get the right crew around you.
  • Never look at the program monitor; if you do, you’re behind! Look at all cameras to be a step ahead of what’s happening next.
  • In a church multi-cam setting, you’ve got to ask: How can I best help my pastor tell his message well?
  • Keep in mind you have two audiences: the live audience and the people watching from home. Audience shots are important for the viewers at home.
  • Lighting: a good room can look cheap if it’s not lit right.
  • Know the limitations of your camera people. Get out there and operate a camera to know what can and cannot be done.
  • Faith in Hollywood: You don’t have to bang people over the head. Your light is the witness… When someone is in trouble, they will talk to you.
  • Know your craft as well as you can. Make sure you’re on a track you want to be on.

 

A Primetime Emmy nominee, Clay Jacobsen is a member of the Director’s Guild of America. An alumna of Oral Roberts University, Jacobsen is also an author of multiple novels “that challenge the spirit.”

 

Find out more about Clay Jacobsen here: https://www.clayjacobsen.com/

 

Schedule:

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Get my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

28 May 2019Leading Creative People: Interview with Bobby Gruenewald00:23:59

Phil Cooke interviews Bobby Gruenewald about his concept of the “abundance mindset” that he applies in leading creative teams. Bobby serves as Pastor and Innovation Leader at Life.Church, a multisite church based in Oklahoma; and is the founder of the YouVersion Bible App with over 500 million unique downloads globally. He is passionate about exploring new ideas and finding practical ways to leverage them for the global Church.

 

Quick takeaways from this interview…

 

“The fruit [idea] is not my identity; my identity is in the Tree…This makes me very open to feedback. It’s okay if this isn’t the best idea. I’m confident God’s going to enable me to produce more.” – Bobby Gruenewald

 

“Part of being creative is not being too critical too early, but at some point being realistic and filtering out things that won’t work.” – Phil Cooke

 

The “abundance mindset” axiom: “If you don’t like this idea, don’t worry, there’s more where that came from. God designed me to create and I’m confident in that design.” – Bobby Gruenewald

 

“The credibility of the critic really matters.” – Phil Cooke

 

“When you have people with your best interest (or the vision or the ministry) at heart that give you feedback, those are the right people to listen to.” – Bobby Gruenewald

 

Follow Bobby Gruenewald @bobbygwald

https://www.facebook.com/bobbygwald/

https://www.instagram.com/bobbygwald/

https://twitter.com/bobbygwald

 

Find out more about YouVersion: https://www.youversion.com/

Get the free Bible App from YouVersion here: https://www.youversion.com/the-bible-app/

Find out more about Life Church: https://www.life.church/

 

For more tips on leadership and leading creative teams, visit Phil’s blog at https://www.philcooke.com

 

Get a free eBook on Creativity! Sign up now at https://www.philcooke.com

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

Find out more about Cooke Media Group here: https://www.cookemediagroup.com

 

12 Feb 2019The Damage Caused by Leaders Driven by Emotion00:06:06

Are your leadership skills hindered by your mood? Phil Cooke takes a hard look at how emotions impact and often damage a ministry or organization.

 

How do you come in to work? Angry, happy, sad… Over years of coaching pastors and leaders of ministries and non-profits, Phil has seen the tragic consequences of leaders driven by emotion.

 

You cannot project your emotions onto your team. If your mood changes from day to day or moment to moment, no one on your team knows how to respond to you. The standard of excellence is lost as everything your team accomplishes is evaluated by your mood – whether good or bad.

 

Take a hard look at how your emotions impact what you do. The best leaders motivate and inspire their teams. By leading with your emotions, you’ll never be able to take your people to the next level of excellence. – Phil Cooke

 

For more tips on becoming a better leader, visit Phil’s blog at https://www.philcooke.com/the-damage-from-leaders-who-are-driven-by-emotion/#more-17197

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

13 Oct 2021Carey Nieuwhof Interview: Rethink Time Management and Productivity00:45:01

Are you suffering from burnout? My recent interview with best-selling author, speaker and podcaster Carey Nieuwhof will help you rethink your time management and productivity while offering a new perspective on how to prioritize your life and thrive. Get actionable insight to decrease stress as Carey shares from his new book, “At Your Best: How to Get Time, Energy, and Priorities Working in Your Favor.”

 

Please Like, Favorite and Share this video!

 

Get Carey Nieuwhof’s book: “At Your Best: How to Get Time, Energy, and Priorities Working in Your Favor” https://amzn.to/30g3ozz

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

Other Great Resources: Sign up for my blog and get a free eBook at https://www.philcooke.com

Get Sam Chand’s new book “New Thinking, New Future” https://www.samchand.com/resources#section-1558090508745

 

*More About This Episode* Interview with Carey Nieuwhof: Rethink Time Management and Productivity

Carey Nieuwhof is a best-selling leadership author, speaker, podcaster, former attorney, and church planter. He writes one of today’s most influential leadership blogs, and his online content is accessed by leaders over 1.5 million times a month.

 

Carey’s mission is to help people thrive in life and leadership. He has extensive experience helping organizations lead through change, develop high-capacity teams, deepen their personal growth along with their health. He speaks to leaders around the world about leadership, change, and personal growth.

 

His most recent book, “At Your Best: How to Get Time, Energy, and Priorities Working in Your Favor,” is designed to help you live a life you no longer want to escape from. Instead, you might actually start loving it. Follow Carey Nieuwhof:

 

Website: https://careynieuwhof.com/

Podcast: https://careynieuwhof.com/mypodcast/

Instagram: https://instagram.com/careynieuwhof

Facebook: https://facebook.com/cnieuwhof

Tiktok: @careynieuwhof
Youtube: https://www.youtube.com/channel/UClUd0Z_Y7-PgkCjjwddM5Qw
Twitter: https://twitter.com/cnieuwhof

04 Jun 2019Church Hospitality – 8 Seconds to Make an Impact00:09:22

Getting new visitors to church can be hard. Keeping them can be even harder. Phil Cooke helps pastors understand the importance of first impressions in an 8 second culture.

 

Technology has dramatically changed the way we live. We live in an 8 second world where people are so distracted, they make decisions about people, churches and even pastors – within the first 4-8 seconds. For pastors, this means you must be intentional about training your teams and your people to create a culture of hospitality in your church.

 

This involves focus on every level, from the parking lot to the lobby and all the way to the sanctuary. You’ve got to capture a visitor’s attention in the first 8 seconds as they come onto your property! Getting their attention matters and can help pave the way for them to have a deeper experience with God. The stakes are too high to fail. – Phil Cooke

 

Get my book “The Way Back”: https://amzn.to/2QhIFSY

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Schedule: Podcasts are uploaded every Tuesday. Make sure to subscribe to be notified when podcasts go live.

 

Other Great Resources: Sign up for my blog and get a free eBook on Creativity here: https://www.philcooke.com

 

Make sure to check out my YouTube channel and subscribe if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

19 Jun 2024Public Speaking: Tips for Leading a Short Devotional00:14:03

Have you been asked to present a short motivational speech or inspirational devotional before an event? Phil Cooke https://philcooke.com offers five tips to make it memorable! Opening a conference or gathering is an honor. It can be a powerful catalyst for both the audience and your career.

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/ 

NEW BOOK! “Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis”
With the recent highly publicized stories of prominent leaders like Mike Bickel, Ravi Zacharias, and Bill Hybels, my new book Church on Trial – How to Protect Your Congregation, Mission, and Reputation During a Crisis offers churches and nonprofits a preemptive strategy to avoid a crisis – and if one does happen, a crisis plan to respond appropriately and positively. Get your copy here: https://philcooke.com/crisis 

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be. 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history. 

My philosophy? Get your ideas out there and change the world in the process. 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

Find out more about The Influence Lab here: https://influencelab.com

=========================== 

*More About This Episode* Public Speaking: Tips for Leading a Short Devotional

There are many opportunities in the Christian world where you may be asked to lead a short devotion. It might be to begin a conference, open a board meeting, before introducing a main speaker, at the start of a big meeting, and more. However, so many people completely blow the point of a devotion that I wanted to share these reminders of how to make it memorable. 

How to make your speech memorable:

1. Start with scripture. Focus their mind on God.

2. Don’t preach. Make it conversational. Share from your heart.

3. Open with a personal story to build a stronger connection with your audience - but keep it short.

4. This is not your chance to pitch your project or brilliant ideas! The devotional time isn’t about you, it’s about focusing the audience on God or the conference theme.

5. Respect the schedule. Keep to your given time frame. Practice with the clock!

You may not be the keynote or main speaker, but being asked to give a short devotional is an honor. Do it well and people will remember you for the rest of their lives.

Read more: Tips for Leading a Short Event https://www.philcooke.com/tips-for-leading-a-short-devotion-before-an-event/

Get my book “Ideas on a Deadline – How to Be Creative When the Clock is Ticking”  available on Amazon: https://amzn.to/3Lj9gNU 

Find this and my other books available now for your generous donation to The Influence Lab. Find out more and add your support here: https://influencelab.com/donate

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

15 Nov 2023How to Succeed as a Live Multi-Camera Director | Micah Bickham Interview00:32:38

Interested in a directing career? Find out how to succeed as Phil Cooke welcomes live multi-camera director and executive producer Micah Bickham to discuss his approach to capturing live events and filming music videos and his career pathway from media ministry to freelance director. 

Micah has directed performances of some of today’s biggest names in music, including Justin Bieber, Ariana Grande, Ed Sheeran, and Demi Lovato, and his work can be seen on all major streaming platforms. Formerly the executive producer and creative director for VEVO in New York and previously the senior live director for Joel Osteen and Lakewood Church, Micah brings a unique perspective to a career in creating.

Please like, rate and share this episode!

 Get my book “One Big Thing: Discovering What You Were Born to Do” https://amzn.to/2M2maTr 
(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making podcasts like this. Thank you for the support!)

 Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*
Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

LinkedIn: https://www.linkedin.com/in/philcookepage/

YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

Find out about Cooke Media Group here: https://www.cookemediagroup.com

*More About This Episode* How to Succeed as a Live Multi-Camera Director | Micah Bickham Interview
About Micah Bickham

Micah Bickham is a live multi-camera director and executive producer based in New York.  With over 15 years of live music and live entertainment experience, his work can be seen on all major streaming platforms from Amazon Prime’s live performance series ‘Amazon Music Live’, to ‘The Weeknd Live From SoFi’ on HBO, and many more.  He has directed performances for Justin Bieber, Ariana Grande, Ed Sheeran, Demi Lovato, The Weeknd, Billie Eilish, J Balvin, and many more.

 Micah is formerly the Executive Producer and Creative Director for VEVO in New York, and previously the Senior Live Director for Joel Osteen and Lakewood Church. 

 “I’m really looking for ways to disrupt conventional live production elements. It’s looking left when everybody else is looking right...” – Micah Bickham

 Find out more: https://www.micahbickham.com/

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

06 Mar 2024Creating Sharable Sermons: An Evangelistic Approach to Online Preaching with David Murrow00:35:49

Welcome to a revolutionary discussion on adapting preaching for the digital age! In this episode, online preaching coach David Murrow, joins Phil Cooke https://philcooke.com to delve into the art of engaging with your online congregation effectively. Discover invaluable insights to transform your preaching style and create sermons that are watchable, memorable, and sharable as an evangelistic tool. Elevate your communication skills with practical tips you can apply to your next sermon.

🔗 Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/

 Get my book as a 🎁 Gift for Your Pastor!

Maximize Your Influence: How to Make Digital Media Work for Your Church, Your Ministry, and You: https://amzn.to/3XxHSif

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach
Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be.

 As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history.

 My philosophy? Get your ideas out there and change the world in the process.

 ==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

===========================

 *More About This Episode* Creating Sharable Sermons: An Evangelistic Approach to Online Preaching with David Murrow

Transform your sermons into powerful evangelistic tools for the digital age! In this interview, you’ll find out how to capture attention in an 8-second world, craft compelling sermon titles, and navigate the visual landscape of online preaching. Unleash the evangelistic potential of your sermons!

More About David Murrow:

David Murrow, a.k.a., The Online Preaching Coach, teaches pastors how to make their sermons more watchable, memorable and shareable. He spent four decades in the television business, and his work has been seen on ABC, NBC, PBS, CBS, Discovery Networks, BBC and dozens more. 

Murrow is the author of “Why Men Hate Going to Church,” the groundbreaking book that changed the way thousands of congregations do church.  

David and his wife Gina have three children and seven grandkids. They are ministry nomads, residing in three different places: Alaska, Arizona and most recently Pennsylvania.

 Find out more and get David Murrow’s free course at https://davidmurrow.com

 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

14 Apr 2021Public Relations and Crisis Management for Leaders: Interview with A. Larry Ross00:33:51

Ever wonder how to gain positive publicity for your ministry, book or film project? In Phil Cooke’s interview with senior public relations strategist A. Larry Ross, you’ll find out how to navigate public relations to gain media coverage while understanding the tactics for crisis management. Pastors and ministry leaders as well as filmmakers will benefit from the insight Phil and Larry share to get your story told in media.

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Public Relations and Crisis Management for Leaders: Interview with A. Larry Ross

CEO and founder of A. Larry Ross Communications, Larry offers specific steps pastors can take to get your story told in media and become a go-to source for news reporters in your community.

 

  1. Get to know the media people in your community.
  2. Help them do their job by bringing them something of interest and relevance to their audience.
  3. Be prepared to speak into stories they’re already covering. Become an authoritative resource or source expert for them.
  4. Don’t forget the power of an op ed piece. If you have a burning thought on a story they’re already covering, pitch it.
  5. Build your digital footprint by using the tools available to you such as social media, online blogging, etc.

 

Crisis Communications: Phil reminds pastors and leaders that it’s not if a crisis will happen, it’s when will it happen. Every church or ministry needs to understand it could happen and be prepared with a crisis management plan. The question is: Do you want your story out there or live at the mercy of everybody else’s version of the story?

 

Larry emphasizes that the key is to have a pre-emptive plan in place, which includes a crisis management team, a designated spokesperson, a statement on a per inquiry basis. Acting swiftly is key, along with transparency, without feeling a need for full disclosure.

 

Larry Ross is Founder and CEO of A. Larry Ross Communications, a Dallas-based full-service public relations firm founded in 1994 to provide crossover media liaison at the intersection of faith and culture. In 2016, he served as Communications Director for Dr. Ben Carson and his presidential campaign.

 

Ross, whom Newsweek magazine headlined as “Point Man for God,” has more than 40 years of mainstream and Christian corporate, agency and non-profit experience influencing public opinion through strategic PR counsel to organizations and individuals. These include evangelist Billy Graham, Dr. Rick Warren, Bishop T.D. Jakes and many other national and international Christian leaders; and theatrical film releases, such as “The Passion of The Christ.”

 

Interested in finding out more about book publicity, crisis management or spokesperson training? Contact A. Larry Ross:

Email: ALR@ALarryRoss.com

Website: https://ALarryross.com

Twitter @ALarryRoss

Instagram @thealrc

Facebook @ALarryRossCommunications

20 Dec 2019Stop Obsessing Over the Next Generation00:18:53

As a leader, are you surrounding yourself with millennials? It might help you reach the next generation, but you may be missing out on the benefits and wisdom of the baby boomer generation. Phil Cooke https://philcooke.com helps you dial down on ageism and rethink the value of the older generation in your workforce and on your ministry team.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here: https://youtu.be/ERxsIR6BRC0

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: Stop Obsessing Over the Next Generation

Obviously we want to reach everybody with the gospel, but the truth is, a significant number of pastors and Christian leaders are overly obsessed with reaching young people – especially when it comes to hiring a team. But in our relentless pursuit of younger peopleI think we’re forgetting the audience that could make a remarkable difference right now.

 

From that perspective, here’s why I think we need to dial down “ageism” in the church, and learn to welcome – even pursue – older people:

  1. The older generation are still the kings when it comes to giving.A 2018 Federal Study found that millennials compared to previous generations have ‘”lower earnings, fewer assets and less wealth.”

 

  1. Understand they’re not just “older,” they’re experienced.They’ve been there and done that. Challenges that seem so large to younger people are often nothing to the older crowd. They’ve already been through it and know how to solve the problem – and if they don’t have the answer, the challenge doesn’t scare them.

 

  1. Office politics and competition mean much less to older employees.People who have had long careers are generally more easy going and easy to get along with than younger people.

 

  1. Older employees aren’t as expensive as you think.In fact, many are more than willing to take a pay cut in order to find a great job where they can still contribute.

 

  1. One thing worth mentioning is that the baby-boom generation actually knows more about changing the world than anyone on the planet.Remember that the world has bent to their will since they were born. Because of their size, they shifted the thinking on everything from lifestyles to entertainment, politics, religion, and more.

 

  1. And don’t forget that older people today aren’t really old.Even people in their 70’s today were part of the rock and roll generation, which means they’re not as stuffy and closed minded as you may think.

 

With that in mind, here’s what I’d recommend you start doing today:

  1. Be intentional about including older candidates in your job searches.There’s an incredible amount of skill, talent, and experience out there, and by excluding that group, you’re only hurting yourself and your organization.

 

  1. Think in terms of “teams” and encourage old and young to work together.You can still keep younger people in charge of teams or departments, but make sure there’s an older employee nearby to offer advice and counsel.

 

  1. We’ve always been big on internships, but think more about using older employees to mentor a younger team member.

 

  1. We want to value the spark and original ideas younger people bring to the table. However, don’t let that obscure the fact that more senior members of the team have a lifetime of experience and will help know which ideas might work and which might not.

 

  1. And finally, take the time to learn who the “older” generation really is.

 

Every age group has it’s strengths and weaknesses, so we need to look for the all-stars across the board. When we do that, everyone will benefit, and we’ll make the biggest difference in the culture.

 

Schedule: New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

12 Mar 2019Stop Giving Advice to People Who Don’t Ask for It00:07:48

Ever offended someone by giving unsolicited advice? No matter how noble your intentions are, giving advice when it’s not asked for can backfire on you. Here’s Phil Cooke’s advice – on not giving advice!

 

I’m embarrassed to say that it’s taken me most of my life to understand this, but it’s true. Except in very rare situations, giving people advice who haven’t asked for it just doesn’t work – no matter how noble your intentions. In fact, they will often be offended and your very relationship can be damaged.

 

When my daughters were growing up I would see them making a mistake and offer my advice. Did they take it? Rarely. More often than not, they were offended. My wife Kathleen was the same way. Unsolicited advice almost always seems judgmental and is therefore unappreciated.

 

After a lot of fiery darts being flung my way, here are a few things I’ve learned:

 

  • If they don’t ask, don’t give advice. It’s as simple as that.

 

  • This applies to just about everything, short of stopping people from stepping in front of a moving car.

 

  • It doesn’t mean people are ungrateful, but people are often embarrassed when reminded of their mistakes or shortcomings. In my experience, most people actually need to see the end result of their wrong thinking. When that happens, it makes a much more powerful and lasting impression.

 

  • Your advice will be more effective when they’ve seen their mistake and then come to you.

 

  • This doesn’t mean you abandon anyone. It simply means you watch, track their progress, keep quiet – and then be ready to answer their questions in a positive, inspiring way when they ask. That’s when they’re most likely to receive it and learn.

 

The impact of your advice isn’t just based on the insight, it’s also based on the timing. Bottom line? Don’t give advice, unless they ask.

 

Anyone else found that to be true? – Phil Cooke

 

Read more – and get more tips on leadership and creativity here: https://www.philcooke.com/stop-giving-advice-to-people-who-dont-ask-for-it/

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Media Group here: https://www.cookemediagroup.com

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

12 Nov 2019Jonathan Bock Interview: Marketing Your Movie00:38:34

You’ve made a movie… now what? Find out the marketing strategies that can help get your movie seen in this interview with marketing expert Jonathan Bock and Phil Cooke https://philcooke.com. Get an inside view on finding your audience, knowing how a Hollywood studio’s greenlight committee works, and how to create a success in the faith based realm of filmmaking.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here: https://youtu.be/tAr_MOjqUVo

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: Jonathan Bock Interview: Marketing Your Movie

Jonathan Bock began his career in marketing at Warner Bros. prior to founding Grace Hill Media. Described as “the man who helps Hollywood get religion” by Time magazine, over the last 20 years, he has marketed hundreds of film and television projects including the LORD OF THE RINGS series, NARNIA, UNBROKEN, THE BLIND SIDE, THE BIBLE miniseries, LES MISERABLES, NOAH, and the CBN hit series GOD FRIENDED ME.

 

A member of the Producer’s Guild of America, Bock’s producer credits include HILLSONG: LET HOPE ARISE and the THOU SHALT LAUGH comedy series. He is the co-author of “The Way Back: How Christians Blew Our Credibility and How We Get it Back” with Phil Cooke.

 

If you’re a filmmaker, director, producer or writer, this interview will help you maneuver the film and television industry with success. Here are a few takeaways:

 

You need to be ready for that next moment. – Jonathan Bock

A great idea is the worst thing in the world if it’s the only one you’ve got. – Phil Cooke

You better not be hanging your hat on one movie idea. You need to have 25 movies ideas going… you never know which idea is going to hit. – Jonathan Bock

Understand studios spend as much money marketing as making the movie. – Jonathan Bock

We have to get better at organic storytelling. – Jonathan Bock

You have to think marketing as you pitch [your movie idea]. Have a clear sense of how they [the studio executives] will go about selling this. – Jonathan Bock

If you want to support a movie, you better get out there opening weekend. – Phil Cooke

 

Sign up for screenings and special events with Grace Hill Media here: http://www.gracehillmedia.com/

 

Schedule: New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

“The Way Back: How Christians Blew Our Credibility and How We Get It Back” available on Amazon here:https://amzn.to/2QhIFSY

 (As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

09 Jul 2019Simon Swart – How You Can Succeed as an Independent Filmmaker00:38:53

Producer Simon Swart shares how to be a successful indie filmmaker in Hollywood in this interview with Phil Cooke. https://philcooke.comGain insight on financing independent movies, the future of faith films, and the distributing and marketing strategies that can help guarantee an indie success. Executive producer of “I Can Only Imagine” with a long career with major Hollywood studios, Simon is the president and CEO of Nthibah Pictures.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here:https://youtu.be/DjSnJKR5FL4

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode:

Simon Swart Interview – How You Can Succeed as an Independent Filmmaker

Simon Swart has worked in executive positions with major Hollywood studios, including Fox, MGM, Relativity, Dreamworks and Disney and has played a pivotal role in distributing Avatar, Titanic, Star Wars and other top films. In this interview, he shares the secrets he’s learned of what it takes to be successful today in the world of independent film production. (Make sure to listen for Simon’s key tips for new producers at 31:00.)

 

Here are some takeaways from the interview:

The Film Industry Business

-People forget it’s a business. You get to do it again if you make money.

-You’ve got to have a plan for releasing and that’s a business proposition. You’ve got to be able to look at the numbers; you’ve got to be able to read the budget.

-How do we deploy our capital in the most effective way? As a creator, you have to think about that.

 

Story and Producing

-You always start with who your audience is. Who’s your market?

-Don’t take a project you don’t absolutely love.

-Just remember there’s a difference between a story and a concept and an actual movie that’s packageable.

-If nobody’s connecting with the script, there’s probably a reason why. As a producer, you’ve got to be really honest about the project you’re putting together.

 

Faith as an Independent Filmmaker

-As a Christian, my faith has played a pivotal role [in the development of Nthibah Pictures].

-Faith based movies – The danger now is to keep doing what people have been doing.

-Audiences don’t want to be preached at when they go to the movies; pick the stories properly [and you don’t have to preach]. 

-When you connect to our humanity and give people hope and you bring people together [you’ll make] way more money. You can “do good” by doing good.

 

Simon Swart is the president and CEO of Nthibah Pictures, a global media company with offices in Johannesburg, South Africa and Los Angeles. Nthibah Pictures works with established talent and leading studio partners to finance, develop, produce, market and distribute films for the U.S. market and beyond.

 

Find out more about Simon Swart and Nthibah Pictures here: https://www.ntbpictures.com/

Add Simon’s latest film, “I Am All Girls” to your watchlist on IMDb here: https://www.imdb.com/title/tt9013182/?ref_=nm_flmg_prd_3

 

Schedule:

New episodes are uploaded every Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Get my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

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Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

02 Aug 2023Your Key to Filmmaking Success: Expert Advice from Hollywood Writer-Producer Alexandra Boylan00:38:12

If you're interested in filmmaking, Phil Cooke's interview https://philcooke.com with Alexandra Boylan is a must-watch! Alexandra shares her experiences and insights as a Hollywood writer-producer, providing valuable advice on how to make a movie from start to finish. From developing your idea to getting feedback from experts, building your tribe and gaining distribution, this video contains valuable advice for new filmmakers and will inspire you to "just do it" and produce your film.

Please like, rate and share this episode!

Get my book “One Big Thing—Discovering What You Were Created to Do” here: https://amzn.to/2M2maTr

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*
Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

 Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

Follow me: Twitter https://twitter.com/philcooke
Facebook https://www.facebook.com/philcookepage/
Instagram https://www.instagram.com/philcooke/
LinkedIn: https://www.linkedin.com/in/philcookepage/
YouTube: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1
Find out about Cooke Media Group here: https://www.cookemediagroup.com

 *More About This Episode* Your Key to Filmmaking Success: Expert Advice from Hollywood Writer-Producer Alexandra Boylan
New Filmmakers need to hear this! Phil Cooke welcomes Hollywood writer-producer Alexandra Boylan to share the keys to filmmaking that have helped her produce eight feature films. 

About Alexandra Boylan: Alexandra Boylan is a dynamic award-winning filmmaker, writer, producer, and actress who has been trailblazing through Hollywood for nearly two decades. Born and raised in Massachusetts, Boylan is known for her fearless pursuit of meaningful content. In addition to her numerous acting credits, Alexandra co-created The Boylan Sisters Production Company, a successful film studio that focuses on faith-based, family-friendly content. Their first feature-length film, “Catching Faith” streamed on Netflix for two years and spawned a sequel, as well as paved the way for other critically acclaimed movies such as “The Greatest Inheritance” and “Switched.” Their latest venture, “Identity Crisis” also serves as the basis for a YA novel, which she is co- authoring with her sister and business partner Andrea.

Alexandra has previously published the widely regarded how-to guide entitled “Create Your Own Career in Hollywood: Advice from a Struggling Actress Who Became a Successful Producer” and is an active member of Women in Film Los Angeles.

 Find out more about Alexandrea:

“Just do it... It’s okay if you don’t know something, as long as you’re willing to figure it out.” —Alexandra Boylan

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

09 Apr 20195 Keys to Successful Fundraising Videos00:10:58

Donor development and fundraising is critical for your non-profit organization to succeed. Phil Cooke shares five important keys to producing successful fundraising videos that can engage potential donors with your vision and encourage them to partner with you in the mission of your ministry.

 

Hundreds of nonprofit organizations and religious ministries use fundraising videos to tell their story. It’s a powerful medium, and along with other projects, our team at Cooke Media Group produces fundraising and donor development videos for some of the largest nonprofits and ministries in the country.

 

After years of producing these around the world, we’ve discovered some important keys to creating an impact with the audience. The next time your organization considers a promotional or donor video for your website or to show at a live event, here are five important principles to remember:

 

  1. Keep it short. Some studies indicate as many as 66% of viewers stop watching a video after the 2 minute mark. For a live presentation you have a captive audience, but even then I rarely produce anything longer than 4-6 minutes. Leave the audience wanting more. As a famous opera singer once said, “You need to stop singing before the audience has stopped listening.”

 

  1. A successful video isn’t about facts, it’s about emotion. The audience won’t be moved by the fact that last year you served 10,000 meals, housed 500 homeless people, or built a medical clinic in the Congo. They want to see the lives changed because of what you did. Stop using statistics with fancy graphics and start telling stories. Never forget that video is about emotion, and if you need to share facts, then print them on a brochure or put them on your website.

 

  1. Don’t create a music video. I don’t care how much that worship song by Chris Tomlinmeans to you, illustrating a song with shots of your work doesn’t impress anybody. Interview people and let them tell the story or have a narrator do it. Music videos rarely lend themselves to sharing your vision, showing the results and calling people to action.

 

  1. Do it well. Your brother-in-law may have a home video camera, but trust me – he’s not going to show the emotion, the drama, or the story an experienced professional will capture. The point of a donor development video is to call the viewer to action, so get the kind of advice you need to do it well. I can’t stress enough the potential of a compelling video presentation, so don’t leave it to chance. Be creative, be contemporary, and most of all, be strategic.

 

  1. Have a call to action. Make sure you include an “ask” in your video. People want to give; it’s your job to make sure you specifically ask them! Keep in mind that it’s not about asking for money; it’s about asking viewers to support the vision of your ministry or organization.

 

Potential donors want to hear your story, and in today’s visual culture, showing a powerful video is an incredible tool. The question is:  What’s the story your organization needs to tell? – Phil Cooke

Want help telling your story or creating a donor development strategy? Cooke Media Group can amplify your message so you are reaching the audience you hope to reach. Find out more about here: https://www.cookemediagroup.com

 

For more on donor development and how to produce a great fundraising video, visit Phil’s blog at https://bit.ly/2I6dcBc

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

 

03 Feb 2021Interview with Susan Kroll, Emmy Award Winning NBC News Coordinating Producer00:38:35

Interested in a career as a news producer? In this interview, Susan Kroll, 7-time Emmy Award-winning NBC News coordinating producer, shares with Phil Cooke https://philcooke.com what it’s like to be a producer for national network news. In this very competitive field, Susan shares career tips to help you advance in a news job as well as what a day in the life of a news producer is like.

 

Winner of the 2020 Peabody Award on assignment with Richard Engel, Susan Kroll has coordinated all onsite news network coverage for stories such as the Sandy Hook school shooting, the Boston Marathon bombing, the Paris ISIS attacks and the capture of Saddam Hussein. More recently, Kroll has coordinated the news coverage of special events such as Pope Francis 2016 visit to the United States and the inauguration of President Biden.

 

Kroll has traveled all over the world to cover stories and live news reports, including the war zones of Iraq and Afghanistan. “I believe in what I do,” she says. “In some cases, I believe it’s worth my life.”

 

Contact Susan Kroll here:

Twitter https://twitter.com/suekroll

LinkedIn https://www.linkedin.com/in/susan-kroll

Instagram https://www.instagram.com/iamsuekroll

Email Susan here: KrollSusan@yahoo.com

 

Please like, rate and share this episode!

 

Get Phil’s new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

08 Jan 2019How to Implement Change00:17:16

Are you able to speak the language of change – or is the power of tradition holding your team or organization back? If you’re surrounded by people stuck in the “we’ve always done it this way” mentality, Phil Cooke offers insight to overcome their objections and move them toward your change initiative.

 

Although there is power in tradition and traditions do matter, we need to remind ourselves that traditions are reminders, not destinations. People change, styles change, technology changes. If we don’t speak the language of that change, we won’t reach this generation or the next.

 

Wired Magazine reports that the average phone app updates every 30 days. In this digital age, our lives are in constant transition. If you’re struggling with your team accepting new ideas, it’s important to understand what’s behind their hesitation. Knowing why people resist change is half the battle to help them embrace the new.

 

Leaders – here are four key reasons why people don’t change.

If you can understand these, you can help bring your team or organization to a new level of effectiveness in our constantly changing world.

 

  1. Self interest

People resist change because change imposes on their territory. If you’re trying to implement change, you’ve got to address this question of self-interest, the question of “What’s in it for me?” Address the issue of how this change impacts them personally and change will be embraced more easily.

 

  1. Misunderstanding or lack of trust

About 77% of emails are misunderstood! A good leader will recognize this and go out of their way to help their team understand the issues at stake and why change is necessary. Explain it well for a smoother transition.

 

  1. Differing ways of assessing

Everyone has a different vantage point, a different way of assessing change. It’s worth taking the time to understand the different list of priorities guiding people in their work roles. Smart leaders ask questions and take this into consideration before making major change.

 

  1. A lack of confidence in the decision-making process

Your team may not feel all the relevant information has been included in the change making process – or they may not trust the person in charge of implementing the change. The key here is to be sure they’re involved in the process.

 

Help them understand the importance in the changes and get them involved early. A sense of ownership will help them more readily jump on board as new ideas are implemented.

 

As you lead your team or organization, it’s important to recognize areas of resistance to change in your own life. What changes are you fighting in our own life? Are you stuck in a rut? Always be open to change.

 

Remember, change is coming whether we like it or not. The quicker you are to embrace change – and the more you know how to get other people on board with new ideas, the better you’ll be in position for what’s next. – Phil Cooke

 

Find out how to get “Unique: The Ultimate Planner for Creative Professionals” and “Jolt” by Phil Cooke here: https://www.philcooke.com/store/

 

For more tips on leadership and a free eBook on Creativity, visit Phil’s blog at https://www.philcooke.com

 

Prefer audio? Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

06 Nov 2018Practical Creativity00:22:10

Can you schedule creativity? Most highly creative people have a regular routine. In this episode, Phil Cooke shares truths and practical ways to inspire your imagination.

 

Everybody is creative, but research shows that most significant creativity drops at age six! Creativity is the currency of this culture. In a time when CEO’s are looking for creative employees, these truths from Phil Cooke will spark your imagination and even help you schedule your creative moments:

 

Inspiration happens when you have a regular routine.Train your brain so that when you show up, something happens! Most highly creative people are slaves to routine.

 

Different people have different creative rhythms. What time are you most creative?Carve your day around that moment and try to find as much alone time as you can.

 

Real creativity happens in solitude.Brainstorming is great, but at some point you need to go in your office, shut the door and work it out. Real breakthrough ideas happen in solitude.

 

Creative thinking needs a place to happen. Where are you most creative? Even in a regular job, you can shape your day around ways to help you focus and create. Be open to the moments where you can get creative insight (in the shower, in the car, in a coffeeshop, etc.).

 

Ruts kill creativity.Start doing things differently. Drive home a different way. Change your habits and you’ll start seeing new things and your creativity will be recharged.

 

Daydreaming is good for creativity - and good for your brain. That relaxed random thinking where ideas can pop in and out of your head is good for you. Don’t let your phone rob you of creative moments.

 

Most breakthrough ideas are ridiculed before they are valued.Stick with it; pursue it. Be tenacious long enough for your idea to gain value.

 

Here are a few more quick tips to stir your creativity…

  1. Start reading books about creativity. Phil recommends these resources:

 

  1. Allow for analog space in your digital list.Be wary about the “ease” of technology and apps that keep you connected to your phone and computer. Check out Phil’s new planner:
  • “Unique – The Ultimate Planner for Creative Professionals” by Phil Cooke available here: https://amzn.to/2PCbU59

 (Please note: As an Amazon Associate I earn from qualifying purchases.)

Focused on creative people, the Unique creative planner gives you what you need for planning, while removing the limits for you to be creative. Find out more at https://www.philcooke.com/unique-creative-planner/

 

Apply these truths from Phil Cooke and let your creativity be recharged.

 

 

For more tips on creativity, visit Phil’s blog at https://www.philcooke.com

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

07 Apr 2020How to Lead Remote Workers During COVID-19 and Into the New Normal00:23:25

Working remotely is the safe mode during the Coronavirus crisis and we may never go back to traditional ways of working. Phil Cooke offers 10 tips to help pastors and leaders succeed in what could become the new normal for churches, non-profits and businesses. https://philcooke.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here: https://youtu.be/OgQ-YTsH3pQ

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career. – Phil Cooke

 

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

Other Great Resources:

Schedule: New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

More about this episode: How to Lead Remote Workers During COVID-19 and Into the New Normal

Due to the Corona virus, companies are sending employees home in droves to do their work remotely. But this is the future – it will change work in significant ways. So with that in mind, here are tips from my decades of leading creative teams remotely (and in many cases around the world):

 

  1. Get to know your people. If you don’t know the people working in the same building, it won’t help when you work remotely.How well do you know your team?

 

  1. Know the difference between “organizational” structure and “communication” structure.Who reports to who matters, and when it comes to budgets, project approvals, and workflow, organizational structure can be critical. But communication structure is different and needs to be more free-flowing.

 

  1. Be accurate about your expectations.Make sure everyone knows your expectations and is clear on delivery.

 

  1. Get your remote workers the tools they need to be productive. Don’t skimp when it comes to tools, software, and platforms for your team.

 

  1. Make everyone feel welcome no matter where they are.Look for innovative ideas that keep everyone feeling equal and don’t make remote workers feel like second class citizens. 

  

  1. Remember that it’s not just about work.Don’t forget to celebrate birthdays, special anniversaries, etc.  Think of all the ways people create a community and come up with ways you can do that online.

 

  1. When possible, schedule connection times.Even though they’re working from home, try to design some type of schedule, so you have an idea when everyone is available to communicate.

 

  1. Encourage employees to create an official work space in their home. Having a dedicated space makes working remotely so much more productive.

 

  1. Give the employees some flexibility.Family intrusions, unexpected emergencies, schedule changes – all happen regularly to remote workers. So do your best to give them some wiggle room and try to be flexible.

 

  1. Finally – realize that this is the future of work.A very large group of employees will probably never go back to the traditional office life. So now is the time to think through what systems, processes, equipment, and personnel, do we need to make this work for the long haul?

The decisions you make today will help secure your success tomorrow.

06 Nov 2018Freelancers - How to Build a Career that Lasts00:17:00

Building a long-term career in the film and television industry can be a struggle. Talent matters, but there are other things that lend towards success. In this episode, Phil Cooke offers 4 keys to freelancers for a creative career that lasts.

 

Creativity is a volatile business. Phil has been in Hollywood since 1991 and has seen directors, actors, art designers and even studio executives in the film and television world burn out. What’s the difference between a person that succeeds and has a long career and someone who doesn’t?

 

Talent matters – but it’s not always talent that breaks through in a competitive industry. Here are 4 keys to building a successful freelance career:

 

  1. Find your ultimate niche.Have the flexibility to recognize when a shift happens in the industry and adapt to it. Be ready to change.

 

A change in plan doesn’t mean your dream can’t be accomplished. Considering opportunities that run parallel to your dream can extend your career rather than landing you in a position where you need to sell real estate or coffee to make a living.

 

Phil’s book “Jolt – Get the Jump on a World that’s Constantly Changing” can help position you for seeing other opportunities in a changing industry. https://amzn.to/2DoDFZk

 

  1. Constantly question your purpose.Always be asking: Why am I here? Why am I doing this? What is my purpose? Am I making a difference?

 

Phil’s book “One Big Thing – Discovering What You Were Born To Do” can help you define your career and focus your life on becoming extraordinary at one thing. https://amzn.to/2RApUcN

 (Please note: As an Amazon Associate I earn from qualifying purchases.)

When you discover your purpose, you will be released to let go of all the things that were distracting you - and you’ll gain the confidence and courage to say no to what God has notcalled you to do.

 

  1. Keep learning.If you’re not growing, you’re dying. Become an authority in a specific area that you could become well-known for. Start owning a certain area of the entertainment business.

 

People who disregard this, do so at the cost of their career. Are you reading? Are you studying? Read industry magazines, attend conferences; listen to podcasts – find people who are smarter than you and learn from them.

 

  1. Always evaluate and think about what value you bring to your employer. Even as a freelancer, you have someone who is hiring you. What value do you bring to the table? If you can’t identify your value, they can’t identify it either!

 

You can build a successful career in the creative industry if you will think of these things constantly. The industry changes quickly and you have to evaluate and adjust if you’re going to have a career that lasts. Don’t be a one-hit wonder.

 

For more tips on building a freelance career that lasts, visit Phil’s blog at https://www.philcooke.com/freelancers-how-to-build-a-creative-career-that-lasts/#more-16699

 

Get a free eBook on Creativity! Sign up for Phil’s blog at https://www.philcooke.com

 

Listen to the Phil Cooke Podcast here: https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

 

Find out more about Cooke Pictures here: http://www.cookepictures.com/

 

Visit Phil Cooke’s YouTube channel at https://www.youtube.com/channel/UCzivfiicpepFmAv5ZblgYWQ 

15 Nov 2018Church Media Checklist for Holiday Programs 00:16:18

Church media directors know a Christmas production or Easter pageant can easily flare up into a nightmare. Here’s a checklist from Phil Cooke https://philcooke.comto help you produce a professional program that warms people’s hearts – without losing your sanity.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here:https://youtu.be/ypkm8KVC5b0

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career.

 

More about this episode: Church Media Checklist for Holiday Programs (or how to avoid the nightmare before Christmas)

 

  1. Start preparation early. Experienced media or communications professionals know you can’t start too early on a program or theatrical production. Whether it’s live, multi-cam or video-taped, get your hands on a script or musical score as soon as possible. Waiting till the last minute is recipe for your own “nightmare before Christmas.”

 

  1. Bring your crew into the planning process. Your media team and volunteers may have valuable ideas that can help the production. Wise directors will listen – and remember they don’t have to use all the ideas that come in.

 

  1. Understand lighting differences. Make sure you understand the difference between stage lighting and television lighting – and then keep in mind you don’t have to ruin one in favor of another. Find a happy medium that works well for a live audience as well as for video (which can extend the reach of your event).

 

  1. Create a shot list.Winging it is not a good thing! Always have a plan. If you have a shot list, you can go off it in an inspired moment – and then come back to it.

 

  1. Stop screaming and yelling. If you’re directing a Christmas or Easter presentation and you lose control, you instantly lose respect with your team and create frustration. Have a greater vision and inspire your crew! Make them want to do amazing work.

 

  1. Use cuts and dissolves correctly and know the difference between them.They are to an editor what periods and commas are to a writer. If you want something to go quickly, then cut! If you want to slow a moment, use a dissolve. These are not random editing decisions; there should be a purpose behind your choices.

 

  1. Shoot a rehearsal.Film a rehearsal so you can make sure you’re capturing what you envisioned. It’s worth the extra money and time to bring in a paid staff or your volunteers to shoot a rehearsal.

 

  1. Have a debriefing.Especially when you have multiple performances, shoot and debrief after each one. Lock your camera crew down before they leave for the evening and talk about what went wrong, what went right – and what could be done better. It’s a chance to be very inspirational with your team.

 

  1. Toss out normal service camera rules. A pageant is completely different than a Sunday service, so your cameras should be set up accordingly. Be flexible and don’t be afraid to move the cameras around according to the script or music plan. Choose the best way to capture the program.

 

For any pageant or production, always think in terms of starting the planning process early. You can also apply these same strategies to shooting a filming a concert or a worship album. Any kind of special event will benefit if you think through this checklist in the early stages. – Phil Cooke

 

Schedule:

New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Get my “Unique: The Ultimate Planner for Creative Professionals” https://amzn.to/2M2ixNo

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

01 Nov 2022Filmmaking Behind the Scenes: Interview with Hollywood Producer and 1st AD Korey Pollard00:48:37

Go behind the scenes of film and television production as Phil Cooke interviews Korey Pollard, a first assistant director and producer in Hollywood. Explore the filmmaking process and the role of film crew members including 1st AD, 2ndAD, line producer, UPM, 2nd unit director and more. Plus, gain wisdom on being a Christian in Hollywood as Korey shares his experience in the industry as a believer.

 

Please Like, Favorite and Share this video!

 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get BONUS resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/

 

#Audiobook available now! Available on Audible here: https://adbl.co/3QoD7DE

 

Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes each week. Subscribe and hit the Notification bell to be notified when they go live.

 

Prefer audio? Listen to my Podcast here: https://apple.co/2XbMgDL

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

Other Great Resources: Sign up for my blog and get immediate access to a free download that will inspire your creative leadership at https://www.philcooke.com

 

Read Phil’s blog: “You’re A Church Media Pro Who Really Wants a Movie Career: Here’s What You Need to Know” https://www.imdb.com/name/nm0689484/?ref_=nmmi_mi_nm

 

 *More About this Episode* Filmmaking Behind the Scenes: Interview with Hollywood Producer and 1st AD Korey Pollard

Korey Pollard got his start in the entertainment industry in 1980 as a twelve-year-old an extra in Robert Towne's Personal Best shot in Eugene, Oregon. From that time, he’s explored many positions in film and television production over the next three decades. He is a member of the Director’s Guild of America and currently makes his living as a first assistant director.

Korey's television credits include Chicago Fire, Seal Team, Jack Ryan Series, Rizzoli & Isles, Monk, Deadwood, House, Grey's Anatomy, and CSI. His film credits include Once Upon a Time in Mexico, Spy Kids 2, And Starring Pancho Villa As Himself, among others. He co-produced an independent adaptation of Robert Whitlow's novel, The List and is currently producing his second feature film What Remains with Sharpened Iron Studios.

Pollard is passionate about workforce education, economic development surrounding film production and mentoring. He is an adjunct instructor at the College of Entertainment and the Arts at Lipscomb University, Nashville, and has been a guest lecturer at multiple universities, including Branford College-Yale, New Haven; Azusa Pacific University, Azusa, Dodge College of Film and Media Arts-Chapman University; Vanguard University, Biola University, Los Angeles Film Studies Center (LAFSC) and more.

He is on the Advisory board of Hollywood Connect, Los Angeles, and the Board of Directors of The Greenhouse, Hollywood. Korey lives in Sherman Oaks with his wife in an empty nest. He spends his spare time volunteering with and mentoring film students.

Find Korey Pollard on IMDb here: https://www.imdb.com/name/nm0689484/?ref_=nmmi_mi_nm

17 Jan 2024From Average to Extraordinary: The Two Levels of Success for Creative Careers00:07:57

Are you struggling in your creative career as an artist, musician, filmmaker, writer or director? Phil Cooke https://philcooke.com shares the two levels of success you need to achieve to earn a living as a creative and gain success doing what you love to do.

 

Watch the interview with Howard Kazanjian here: https://youtu.be/xXGmRmMtxV0

 

Get my FREE DOWNLOAD and transform your creative leadership skills when you sign up for my newsletter here: https://www.philcooke.com/subscribe/

 

Get my new book: “Ideas on a Deadline: How to Be Creative When the Clock is Ticking” Order today and get BONUS resource materials to instantly elevate your creativity. https://www.philcooke.com/ideasonadeadline/

 

#Audiobook available on Audible now: https://adbl.co/3QoD7DE

 

Subscribe to my podcast for more career advice and creative leadership skills: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Subscribe to my YouTube channel to level up your creative leadership skills: https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

========================================

Phil Cooke – Media Producer/Writer/Speaker/Coach

Helping Creative Leaders Influence the World

Do you have a message or story the world needs to hear? I offer advice on creative leadership, digital media, branding, marketing, film and television production – and the faith to take you from where you are in your ministry or career to where you want to be.

 

As a filmmaker, media consultant and co-founder of Cooke Media Group in Los Angeles, my client list includes Hollywood studios, major nonprofit organizations, and many of the most respected churches and ministries in the world. I’ve produced media programming in nearly 70 countries and created many of the most influential inspirational TV programs in history.

 

My philosophy? Get your ideas out there and change the world in the process.

 

==========================

Connect with me on social media:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

===========================

*More About This Episode* From Average to Extraordinary: The Two Levels of Success for Creative Careers

Having all the creative talent in the world will matter little if you don’t understand the business. Even the creative greats were concerned with financing their projects. The sooner you start thinking about both levels of success, the sooner you’ll reach your creative goals.

 

Read more here: “The Two Levels it Takes for Success”: https://www.philcooke.com/the-two-levels-it-takes-for-success/

 

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

23 Jun 2020How to Start a Nonprofit Organization or Ministry – Interview with Ann White00:26:56

Do you feel called to ministry or to start a nonprofit? Phil Cooke https://philecooke.com interviews Ann White, founder of Courage for Life, to talk about her journey from idea to impactful ministry in just five years. Here’s how to take those first steps towards your nonprofit to launch something that could potentially change the world.

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Prefer video? Watch the YouTube edition here: https://youtu.be/51UCs7WcoN4

Find out more about Ann White and Courage for Life here: https://courageforlife.org/ 

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you get from where you are to where you want to be in your career. Sign up for my blog and get a free eBook https://www.philcooke.com

 

Make sure to subscribe to my YouTube channel if you haven’t already at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

Other Great Resources:

Get the book, “Unique – Telling Your Story in the Age of Brands and Social Media” https://amzn.to/3drrfgF

(As an Amazon Associate, I earn from qualifying purchases. This helps support my channel and allows us to continue making videos like this. Thank you for the support!)

 

Schedule: New episodes are uploaded every other Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

**More about this episode: ** How to Start a Nonprofit Organization or Ministry – Interview with Ann White

Ann White reached out to Phil Cooke and Cooke Media Group several years ago to help establish the vision and calling God had placed on her heart. It began with a rebrand and a defining of the “one thing” – the niche – that God had called her to. Now, five years later, Ann’s ministry, Courage for Life, is impacting many lives and opening doors she never dreamed possible.

 

In this interview, Phil and Ann discuss defining your niche, financing the vision of your ministry or nonprofit, and asking people to come alongside you in this vision. Phil’s four steps to start a ministry are:

  1. Find the niche. Find the place God has called you to that nobody else is doing.
  2. Understand messaging. The way you communicate the vision is important.
  3. Look for that big idea. What is something tha could change the way we reach this culture or how you minister to people?
  4. Don’t be afraid to ask people for help, to ask people for support.

 

Here are some quick take-aways from today’s interview:

“If you’re not willing to invest in your vision, I really question the power of the vision.” Phil Cooke

“If we let failure stop us, we wouldn’t get anything done.” Ann White

“People want to be part of a great vision.” Phil Cooke

“Keep your hands open, because if God’s in it and behind it, he’s going to make things happen in ways you couldn’t think of, dream or imagine.” Ann White

“If you’re holding back, it’s probably the perfect time to start.” Phil Cooke

02 Mar 2022How to Build a Great Team of Talented People00:19:48

Are you frustrated with your current creative team? Do you know how to spot great talent to build a great team? Phil Cooke offers 6 tips to help creative leaders build a top-tier team that can achieve greatness! Whether you’re promoting from within or hiring from outside, the right people can make all the difference.

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Find out more about The Influence Lab here: https://influencelab.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* How to Build a Great Team of Talented People

To be a great leader in the 21st century, you’ll need the ability to find and recruit talented members of your team. Particularly when it comes to creative teams, spotting gifted and talented people is absolutely critical. Here’s a few quick tips to help:

 

1) Check references. This sounds so basic, but you’d be amazed at how many employees are hired simply on their own word.  Obviously, references can be biased, but I suggest asking the references for other suggestions of people who have experience with the candidate. 

 

2) Think chemistry. I’d rather have a moderately talented team that loves working together than a group of geniuses that can’t play well with others.

 

3) Avoid catching the “expert from afar” virus. We often think someone from the outside will be amazing, while overlooking emerging talent inside your organization. Who on your team might be ready for a new role?

 

4) Be a coach. Stop micromanaging and don’t “play the game” for your team. You’ll spot the most talented members pretty quickly.

 

5) Diversity does matter. You may be tired of hearing the media’s constant droning mantra of “diversity” today, but when considered correctly it can make a dramatic difference. Is your leadership team all white, middle aged males? All minority women? All young people? You’ll never achieve your greatest potential without a wide variety of perspectives. It’s not just about race, gender, or politics – it’s all of the above and more.

 

6) Finally, if he or she sounds too good to be true, they probably are. Don’t be cynical, just ask a lot of questions. True talented people are humble and honest.

 

You’ll elevate your leadership the moment you make finding and developing talented team members a priority. Read more about team building at my blog here: https://www.philcooke.com/leaders-how-to-spot-great-talent/

12 May 2021Internships for Creatives00:21:24

Internships can be a great entry point for high school and college students to work as creatives, especially in the film industry. Phil Cooke https://philcooke.com outlines best practices for making an internship work to advance your career in Hollywood or the city of your choice.

 

Please like, rate and share this episode!

 

Get my new book: Maximize Your Influence – How to Make Digital Media Work for Your Church, Your Ministry, and You

https://influencematters.com

 

Subscribe to My Podcast for more good advice for leaders and creatives: https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

Prefer video? Subscribe to My YouTube Channel and Get More Great Advice https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

New episodes are uploaded every other Wednesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

*Helping leaders navigate their calling and career in today’s distracted media-driven culture*

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on creative leadership, digital media, branding and marketing strategies, film and TV production – and the faith to take you from where you are to where you want to be in your career.

Sign up for my blog and get a free eBook https://www.philcooke.com

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

Find out about Cooke Media Group here: https://www.cookemediagroup.com

 

*More About This Episode* Internships for Creatives

As entry points into the film industry or other creative career, the experience you can gain as an intern can be critically important for your career. If you’re considering an internship, here’s eight points to keep in mind:

 

  1. Remember why you are there: you’re there to get around smart people. You can learn remarkable things if you watch, learn and engage.

 

  1. Be ready to assist with anything. Get coffee, deliver a script, run errands. Work hard and do it well, bearing in mind that you are not there to be abused or put yourself in compromising situations.

 

  1. Make it your goal to make yourself indispensable. Whatever it is you do, become indispensable so that at the end of your internship, they realize they can’t survive without you! It could open up a paid job for you.

 

  1. Remember: You aren’t there to be abused. Determine ahead of time where the line is for you. If you end up in a compromising situation, never allow yourself to be taken advantage of.

 

  1. Don’t make serious decisions without approval or clarification. Always ask for approval before you execute your “great idea” that could cost the company time and money!

 

  1. Find an internship in the city you want to live in. Hollywood, Dallas, New York, Atlanta, Chicago… Think about where you want to build your career and intern there.

 

  1. Consider the logistics. Work out your transportation, housing, and income so you are free to say yes to an internship.

 

  1. If you’re a Christian, your internship is not just a job, it’s a mission field. Lead with your talent, not with your faith. Make sure they see that first – then the door can open for sharing your faith.
18 Jun 2019Ben Field Hillsong Interview: How to Fulfill Your Dreams in your Creative Career00:34:57

Ben Field shares his career path to Head of Film and Television for Hillsong Church in this interview with Phil Cooke. Fulfill your purpose in media with Ben’s insight on following your dreams, managing creative teams and building your skillset for film and television. https://philcooke.com

 

Subscribe to My Podcast for more good advice for leaders and creatives https://podcasts.apple.com/us/podcast/phil-cooke-podcast/id1439369056

 

Watch this episode on YouTube: https://youtu.be/xdavyU-g1Mk

 

Do you have a message or story the world needs to hear? As a Hollywood producer and media consultant, I offer advice for leaders and creatives each week on filmmaking, digital media, publishing, strategy, communication, leadership, culture and faith – to help you reach a greater audience.

 

Ben Field Hillsong Interview: How to Fulfill Your Dreams in your Creative Career

After years in secular film and television, Ben Field began his career at Hillsong Church as a volunteer. Head of Film and Television for Hillsong, Ben leads an incredibly creative church media team that carries the vision of the Church to reach and influence the world through media.

 

In this interview, Phil Cooke and Ben discuss a variety of topics including starting a media career in a church setting, finding your purpose and calling, developing your skill set, managing deadlines, building creative teams, and supporting the vision of a pastor as a church creative.

 

Quotable takeaways from today’s interview:

“You can learn and prepare a career in film and television in a church setting.” – Phil Cooke

“Being secure in who God’s called you to be is absolutely critical.” – Phil Cooke

“The quicker you fail, the more time you have to fix it.” – Phil Cooke

“Creativity comes from failing.” – Ben Field

“Heart and culture will always trump skills.” – Ben Field

“Never underestimate the power of a team.” – Ben Field

“Look for the gold in people.” – Ben Field

 

About Ben Field:Ben Field is an award-winning Producer and Director, Head of Film and Television for Hillsong Church, and Director of Programming for the Hillsong Channel, broadcasting 24/7 to 164+ million homes in 183 countries around the world.

 

Ben is passionate about seeing people reached through the local church and is dedicated to using media to bring hope and inspiration to people from all walks of life. From cinema and television to the amazing digital age we live in, Ben leads a global team that carries the heart and vision of Hillsong Church, to reach and influence the world, changing mindsets and empowering people.

 

Ben was a Producer for the theatrical release of “Let Hope Rise – the Hillsong Movie” and throughout his 20-year career journey, has produced and directed documentaries, live music events, scripted and non-scripted shows for both the Christian and mainstream audience.

Connect with Ben Field here: https://hillsong.com/contributor/ben-field/

 

Schedule:

New episodes are uploaded every Tuesday. Make sure to Subscribe and hit the Notification bell to be notified when they go live.

 

Other Great Resources:

Sign up for my blog and get a free eBook on creativity at https://www.philcooke.com

Subscribe to my YouTube at https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

 

Follow me:

Twitter https://twitter.com/philcooke

Facebook https://www.facebook.com/philcookepage/

Instagram https://www.instagram.com/philcooke/

Podcast https://itunes.apple.com/us/podcast/philcookes-podcast/id1439369056 

YouTube https://www.youtube.com/c/philcookeofficial?sub_confirmation=1

Find out about Cooke Media Group here: https://www.cookemediagroup.com

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