Life After Corporate (Deb Boulanger)

📈Measuring your return on advantage.  03:33
🆙 Your ROA is also measured based on client earning potential. 03:47
🕹What is at stake as an entrepreneur. 06:22
💬 Applying ROA to any business. 07:16
🤝 Establishing a long-term partnership with your clients based on ROA. 07:32

Join: https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

Are you stuck in business, wondering why your revenue isn't where it should be?

In this episode of Life After Corporate, host Deb Boulanger sheds light on a crucial mindset for every entrepreneur: Always Be Launching. Deb explores practical ways to stay relevant and keep your business growing, no matter what current market conditions look like. Whether you're a newbie entrepreneur or a seasoned business owner, this episode is packed with actionable advice. Tune in as Deb breaks down the steps to effectively launch and stay visible, ultimately helping you avoid the trap of under-launching.

Don't miss out—this episode could be the key to unlocking your business's potential.

 [00:05- 6:19] Marketing Strategies for Successful Entrepreneurship  

• Deliver workshops to professional networks or industry associations to launch your offer

• Stay active and visible by consistently offering something fresh to your audience

• Adapt your offerings to meet the evolving needs of your ideal clients

• Overcome the tendency to "under launch" to improve business performance and revenue

[6:20 -12:06] Embracing Entrepreneurship in a Changing Market  

• Stay current by incorporating AI into your offers and discussions with clients

• Address the unpredictable economy by continuously launching new ideas

• Adapt your marketing strategies to speak directly to clients' current problems

• Consider a corporate exit strategy that allows for building your business on the side

[12:07 - 16:59]  Innovative Approaches to Business Growth for Entrepreneurs    

• Continuously refresh your content to keep your audience engaged and attract new prospects

• Consider launching new offers or repackaging existing ones to meet evolving client needs

• Implement a combination of nurturing new leads and offering fresh content to existing clients

• Explore the potential of subscription-based models once you've established a strong following

[17:00 - 22:21] From Corporate Exit to Thriving Entrepreneur: Key Tactics 

• Reframe your offer to align with current market and client needs

• Create a simple launch plan to generate momentum and focus

• Utilize free webinars or workshops to build trust and spark interest

• Stay visible by always launching new offers or marketing pushes

Connect with Deb Boulanger

Website:  www.lifeaftercorporatepodcast.com 

Instagram: @‌deb_boulanger

LinkedIn: https://www.linkedin.com/groups/12656341/

LAST INTERACTIVE WORKSHOP OF THE YEAR!!!

Growth Strategies for Challenging Times

Go to https://lifeaftercorporatepodcast.com/ for all episodes

169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!

153  A 3-Step Guide to Skyrocketing Your Income

137 Marketing, Management, and Metrics: The Keys to Consistent Success

Tweetable Quotes:

 "Maybe it's about creating a mini version of your current program or offering a VIP day. Give your client something that feels new, even if it's built on your existing offers."...Deb Boulanger on Strategies for Success in Business 

 "People are looking for affordable support on their entrepreneurial journey because more and more people are making this decision to leave corporate and start a business and a life on their terms."... Deb Boulanger on Entrepreneurial Trends

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

🏃‍♀️ Self-sabotage is the way we trip ourselves up, as we're racing to the finish line.  We can sabotage every aspect of our life. 3:21

🤷‍♀️ We unconsciously set ourselves up to a level which we believe we deserve to achieve in life. 5:22

🗨️ There are four psychological realities that create your ‘deserve’ level. 7:45

🤩 The differences between self-esteem and self-confidence. 12:20

👍 When starting a new business, implementing a system that includes a small number of tasks and rewards is great. 18:38

😵 Five patterns of self-sabotage are: Fatal Flaws, Resignation, Throwing it Away, Denial, and Settling for Less. 21:42

🤕 Pre-achievement sabotage and post-achievement sabotage. 26:20

🤔 Difference between resistance and sabotage. 28:00

💻 All forms of resistance and free assessment test on Pat’s site. 30:20

🎙️ Pat has a podcast called Stop Self Sabotage. 32:04

💜 Invest in yourself, learn a few new things, and incorporate it all into your life. 35:45

💫 Deb’s own success story. 36:22

✍️ Pam saw exponential growth in success when people and companies apply things they’ve learned.  37:55

Connect with Pat:

http://www.patpearson.com/

Take a self-sabotage free test: http://quiz.patpearson.com/

Deb’s success story: http://www.patpearson.com/success-stories/

Podcast: shorturl.at/iwLPQ 

Join the Life After Corporate Facebook Group

https://www.facebook.com/groups/launchlabforwomenentrepreneurs

Have you ever wondered how email marketing can transform from a daunting task into a joyful and impactful conversation with your community? 

In this episode of Life After Corporate, hosted by Deb Boulanger, guest M. Shannon Hernandez reveals the power of email marketing done right. Shannon, an expert messaging and marketing strategist, demystifies the art of effective email communication, turning it into an engaging, permission-based connection with your audience. Learn the secrets of cultivating an email community, balancing promotion with authentic interaction, and opening pathways to increased revenue and impact. Tune in as Deb and Shannon unveil strategies to keep your email audience actively engaged and excited, taking your business growth to unprecedented heights. 

Make your emails a two-way adventure, and watch your community thrive!

 [00:05- 05:36]  The Undervalued Giant in Business Strategy  

• Discover the overlooked value of email marketing in business growth today.

• Understand the shift from social media to deeper email community relationships.

• Learn why email remains the Holy Grail of modern marketing strategies.

• Recognize its importance in maintaining a connection amid rapidly changing technologies.

[05:37 -11:10] Transforming Lists into Dynamic Communities  

• Embrace the shift from a static email list to a vibrant email community.

• Create a two-way conversation through thoughtful email strategies.

• Engage audiences with personalized, permission-based marketing.

• Prioritize ethical messaging as you cultivate a community-centered approach.

[11:11 - 25:59]   Bringing Creativity and Fun to Email Engagement  

• Encourage reader interaction by seeking meaningful responses.

• Incorporate dynamic elements such as 'Easter eggs' to pique interest.

• Balance engaging content with calls to action in every correspondence.

• Understand how creativity can skyrocket email open rates and engagement.

[26:00 - 32:13] Crafting Compelling Offers and Lead Magnets

• Develop irresistible lead magnets that address real consumer pain points.

• Convert thoughtful interaction into meaningful business growth.

• Create a strategy that resonates deeply with potential high-ticket clients.

• Appreciate the psychological aspects of messaging that drive client conversion.

Connect with Shannon Hernandez 

Website: https://joyfulbusinessrevolution.com 

For Coaching-65 Story Ideas: https://joyfulbusinessrevolution.com/65storyideas

LinkedIn: linkedin.com/in/mshannonhernandez 

Podcast: https://joyfulbusinessrevolution.com/podcast

Freebie: https://joyfulbusinessrevolution.com/65storyideas

Book:  Practical Joy: Simple Tools to Cultivate More Joy Everyday

https://Amazon.com/Practical-Joy-Simple-Cultivate-Everyday/dp/B0BRBVTJ1N

 Ready to turn insights into action? Don’t just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business.

Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community

Go to https://lifeaftercorporate.com/podcast  for all episodes

168.  The Chris Voss Method for Closing the Deal!

163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!

  87.  Secrets of Great Copywriting with Julie Cabezas

Tweetable Quotes:

"Email marketing is more than sending a note, it's about crafting a meaningful conversation with your community." … Shannon Hernandez on building email relationships. 

"I reached nearly a million dollars in revenue by subtracting 80% of my to do list and how this was completely, like, counterintuitive to what I thought would happen….Shannon Hernandez on Success through subtraction

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

Don't Hire Another Employee Until You Hear This!  - In this week’s episode of *LifeAfterCorporate*, we dive into the game-changing strategy of outsourcing effectiveness with guest, Elizabeth Eiss, a maven in matching businesses with top-tier freelancers. For too long, solo-preneurs and growing businesses have grappled with the challenges of scaling, often overlooking the most crucial ingredient to explosive growth: process documentation and lead management. But as we unveil Elizabeth's innovative approach to the talent acquisition maze and the wonders of her talent platform, Results Resourcing, you'll discover how the subtle art of outsourcing non-core activities could revolutionize your business trajectory. You’ll hear Elizabeth talk about the significance of documenting your business processes cannot be understated. They are the blueprint for continued success and scalability. Leveraging tools like Loom to capture your methods not only ensures consistency but also empowers you to utilize freelancers effectively, transforming your business practices into efficient, well-oiled machines. Remember, it's not about filling seats with bodies; it's about finding the right minds to drive your enterprise forward. Is your business ready to harness the full potential of a streamlined process? Tune in to discover innovative strategies that elevate your business efficiency to astronomical heights!

[05:51 10:44] Embracing New Market Tools for Business Growth 

• The significance of all-in-one tools like Funnel Breezy for website management and lead tracking.

• Crucial aspect of documenting processes to move leads effectively through the sales pipeline.

• Outsourcing process documentation can improve efficiency and maintain consistency.

• Leveraging freelancers to adapt rapidly to changing business needs.

• Utilizing tools and techniques to reprogram the mind and shift perspectives

[10:45 -15:49]  Strategic Hiring: Vetting Freelancers for Your Business  

• Elizabeth's business model focuses on matching skills to client needs, especially in CRM software.

• The vetting process prequalifies freelancers for specific tasks ensuring a good fit.

•  Innovative recruitment through informal inquiry forms and a skill-matching database

• The value-added consultation service Elizabeth offers to streamline the hiring process

[15:50 - 20:17] Outsourcing Essentials: Identifying Non-Core Tasks and VA Capabilities   

• The vast array of skills possessed by virtual assistants, from tech savviness to marketing prowess

• The shift towards matching businesses with VA companies for a diverse skill set

• The importance of building a business foundation with adaptable processes, tools, and the right people

•  Elizabeth's emphasis on the significance of process definition and documentation as crucial business assets

[20:18 - 33:23] Elizabeth's Entrepreneurial Journey and Results Resourcing's Mission   

• Elizabeth shares her transition from corporate life to a love for entrepreneurship through a start-up experience.

• Journey of building Results Resourcing by valuing the flexibility and expertise of freelancers

• Readiness to hire freelancers to focus on the core aspects of one's business calling.

• Elaborating on every business's backroom tasks that can be efficiently managed by outsourced talent.

[33:24 -34:59] Closing Segment 

• Connect with Elizabeth through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Elizabeth Eiss

Website:  ResultsResourcing - Trusted, Vetted US-Based Freelance Experts

Instagram: @resultsresourcing

LinkedIn: https://www.linkedin.com/company/resultsresourcing-llc/

ROI Calculator: Find Out the Value of Your Time | ROI Calculator (resultsresourcing.net)

Here are some other Episodes of Life After Corporate you might enjoy.

Go to https://lifeaftercorporatepodcast.com/ for all episodes

Ep 135 Trust Your Intuition: A Multi-Million Dollar Success Story

Ep 116 How to Rewire Your Brain for Success

Ep    80 The CEO Mindset with Leslie Grossman

Tweetable Quotes:

“And I think this was such a valuable conversation knowing what to outsource, how to find the right freelancer, and how do you prepare for bringing a freelancer on board”…. Elizabeth Eiss on hiring a freelancer

"So it starts with this machine and the human conversation, and it's an interview. It's a conversation about what are you trying to do with your business”.…. Elizabeth Eiss on hiring a freelancer

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; linkedin.com/in/debboulanger-thegreatdo-over  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

🙃 It is natural to try to launch on your own and save as much money as possible. 0:51

📲 Download the Expert Pricing Calculator 1:14

🏬 Experiences with Score mentors. 2:36

📋 Thinking about an article from the Small Business Administration called "10 Steps on How to Launch Your Business". 

☝️ #1 Market research is the number one most important thing but how to actually do it?

🤷‍♀️ #2  Write a business plan and what that actually means? 6:10.

✏️ #3 List of typical places: All you need to have but those are not going to get you clients. 6:51

🧠 What one site for startups is recommending new entrepreneurs? 7:23

💨 Burned out on Google with 7 billion results on not ‘How’ but ‘What’. 8:42

🔥 I don’t need a list of 54 strategies on how to grow my business, I need one! 9:59

⚡ Deb explains how an expert calculator works. 10:19

🤩 How to get yourself out of your misery. 11:49

🫂 Complete the Launch Lab assessment and qualify for a 1 to 1 conversation with Deb. 13:38

http://expertpricingcalculator.com  

http://www.launchlabassessment.com/
https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/

👋 Kristin’s story: from attorney to health coach 00:42
😊  The journey to better health 05:14
💡  Following the breadcrumbs: little signs from the big Universe 08:23
✨  Exercising your trust muscle in the Universe 10:52
🔋  Embracing your purpose and getting into the energy of creation 16:45
🍴  The Nutrition Course: Experiential Learning 21:17
😇  How to understand your energy field 23:41
👂  Listening to your market: loyalty and continuity 27:28
✏   What’s next? The nutritional detoxification courses 28:55 
💬  Get in touch with Kristin @nmgoldengirl  30:43
💪  10 Ways to Build Your Immune System Guide - send a text "energetic" to 66866 for a free download! 31:56Join: https://www.facebook.com/groups/launchlabforwomenentrepreneurs/  

Welcome back to another episode of Life After Corporate! Today, we are sitting down with my friend and one of the graduates of Launch Lab, Mary Hendra. Mary is someone who inspires me with her heartfelt vision and way of working with clients. If there’s one thing that you can takeaway from this episode, it’s that no matter what path you choose with your business journey, what you choose to focus on and how you deliver your services can be creative and fun while delivering great value to the people who work with you.

Tune in as we dive deep into Mary’s story and how she managed to tap into the unmet needs of her market and her ideal clients, and delivered results that made her standout. 

[00:01 - 08:52] Opening Segment

• I welcome our guest: Mary Hendra
• Mary talks about how came up with Move With Grace
• • Exploring ways to connect with other people in different industries 
  • Processing things through a journal
• How Mary discovered a different way of journaling
• • Transformational journaling 
  • Choosing the thoughts that we want to hold on to

[08:53 - 24:51] Transformational Journaling 

• Mary talks about her launch and testing the market
• • Creating a small community after launching a master course 
  • How the master course created an impact to its students
• Mary shares a success story from her program
• How this experience opens up a new avenue to reach new people
• • Being compassionate to those who come up and ask for help 
  • The importance of being a good listener 
• Creating a journey for people through the Launch Lab
• • How the Launch Lab gave Mary clarity 
  • Understanding the ecosystem of being an entrepreneur
• Using her own techniques to guide people to clarity
• Creating unique solutions of unique situations

[24:52- 30:36] Closing Segment 

• What’s next for Mary?
• • Developing new workshops 
  • Writing up strategies 
• The beauty of having a mentor to achieve growth 
• Connect with our guest. See links below.
• Follow us on social media and leave a review.
• Final words

Tweetable Quotes:

“I have recognized over the years is that, processing is not always in words.” - Mary Hendra

“I'm doing the right thing, I can help one person. And that's good.” - May Hendra

Connect with Mary Hendra on Instagram, Twitter, and LinkedIn. You can also send her a message through her email at mary@maryhendra.com and visit her website at www.maryhendra.com. 

Download her Transformational Mini Book through at www.tinyurl.com/mkhendra.

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com! 

Are you searching for a supportive community to help you flourish after leaving the corporate world? 

In this solo episode, host Deb Boulanger uncovers why communities are vital for both aspiring and seasoned entrepreneurs aiming to grow beyond initial hurdles. Whether you’re tackling the complexities of scaling or craving real connections in a virtual world, discover how the right environment can fuel your momentum and keep you accountable. You’ll learn about diverse models—from local gatherings to online membership platforms—and how they empower members to share knowledge, spark collaboration, and generate lasting success. 

What could be possible if you found a community that truly champions your vision?

 [00:05- 07:14]  Community Beginnings

• Emphasizing the importance of finding like-minded individuals when leaving a corporate role  

• Highlighting the lack of clear guidance and established roadmaps for new entrepreneurs  

• Recognizing the challenge of losing a former professional identity and stepping into a new one  

• Underscoring the impact of having supportive allies and accessible meeting spaces  

[07:15 -13:49] Embracing Scalable Solutions  

• Realizing the complexity of scaling, including team management and system development  

• Confronting the emotional and professional shifts from beginner to established entrepreneur  

• Acknowledging the transformative effect of in-person events and the outcomes they produce  

• Deciding it is time to create a dedicated space that addresses these middle-phase challenges  

[13:50 - 18:25]   Building a Space for Growth  

• Offering a new community for professionals who want both advanced discussions and accessibility  

• Emphasizing that it isn’t just for beginners; it’s a platform for scaling, pivoting, or starting fresh  

• Fostering collaboration among subject-matter experts in various fields  

• Committing to an ecosystem where members challenge and elevate each other 

[18:26 - 24:19] Introducing a New Series

• Announcing a series of interviews focused on different community-building approaches  

• Showcasing various models for successful communities, including both free and paid structures  

• Encouraging listeners to learn from diverse voices shaping how people gather and support each other  

• Providing a welcoming invitation to join and engage in a dedicated community platform  

Connect with Deb Boulanger

Website: https://www.LifeAfterCorporate 

LinkedIn: debboulanger-thegreatdo-over

Podcast: https://pod.link/1500631278

 Ready to turn insights into action? Don’t just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business.

Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community

Go to https://lifeaftercorporate.com/podcast  for all episodes

168.  The Chris Voss Method for Closing the Deal!

163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!

  87.  Secrets of Great Copywriting with Julie Cabezas

Tweetable Quotes:

"We have to be willing to go places that we haven't gone before. Try strategies we haven't tried before."...Deb Boulanger on The Entrepreneur Journey

"A successful community isn't about the host; it's about collaboration, contribution, and connection."...Deb Boulanger on The importance of Support

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

Feeling stuck in life, disconnected from your emotions, and unable to access your inner child are all symptoms of the toxic conditioning from society that traps us up against a plexiglass wall. In this episode of Life After Corporate, join host Deb Boulanger and guest Liz Svatek as they shatter the barriers of societal norms and invite us to embrace our playful, vulnerable side. Through their personal journey of overcoming trauma and connecting with their inner self, the thoughtful discussion touched on various aspects of self improvement - from identifying limiting beliefs to trusting our intuitive voice - and emphasized the power of laughter and vulnerability in the process. Liz Svatek's approach to personal growth and healing provides a refreshing take on an often-misunderstood issue, and the episode serves as a great resource for anyone looking to connect with their inner child and experience true emotional freedom.

[0:30:-13:30] What is a Warrior Woman? 

• Warrior women are those who embrace their feelings and live authentically

• Moving beyond the motions of daily life can lead to a deeper understanding of oneself and the world 

• Connecting to one's heart and emotions is important for living a fulfilling life

• Limitless possibilities are available when one is open to learning and growth

[13:31 -26:02]  Getting in Touch with Your Little Girl  

• Hitting the plexiglass wall is a normal experience, and awareness is the first step to overcoming it                     

• Ignoring the little girl within oneself can lead to emotional neglect and detachment..

•  Addressing basic needs and reconnecting with the inner child is crucial to overcoming the plexiglass wall. 

• Healing is a journey, and getting in touch with the little girl is a process that takes time.

[26:03 - 29:33]  The Power of Letting Your Inner Child Lead   

• The authentic, expressive, and playful qualities of a little girl attract people to us.

• Adults often forget how to let themselves be vulnerable and seen. 

• Fear of public speaking can hold some individuals back from pursuing opportunities.

• Tapping into the playful energy of a little girl can make life more enjoyable and less serious.

[29:34 - 39:22] Working with Liz and the Power of Subconscious Mind   

• Liz offers a comprehensive class that provides a foundation for understanding and harnessing the power of the subconscious mind  

• Rapid Transformational Therapy (RTT): is combining hypnotherapy and deep therapy techniques to facilitate faster and more profound changes in clients.

• Liz's clients become part of a supportive group who share experiences and offer mutual encouragement.

• There's a twelve-week class designed to empower women and provide ongoing support throughout the journey.

• Get ready for the Warrior Women Camp, where participants can engage with Liz while waiting for her fall class.

[39:23 - 41:25] Closing Segment 

• Connect with Liz through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Liz Svatek

Website: https://www.lizsvatek.com/

Instagram: https://www.instagram.com/liz.svatek/

Find out what's really blocking you! Take Liz's Limiting Beliefs Quiz!

https://www.lizsvatek.com/quiz

Liz's 12 week Subconscious Mind Mastery Program- Limitless Warrior:

https://www.lizsvatek.com/limitless-warrior/

Podcast: Conversations with Warrior Women:

https://podcasts.apple.com/us/podcast/conversations-with-warrior-women-podcast/id1506810828

Here are some another episodes you might enjoy as well:

Go to Podcast - Life After Corporate Podcast for all episodes

Ep 124. Entrepreneurship and the Art of Feminine Presence

Ep 56. Do You Have a Deeper Purpose Within You with Dr. Nadine Collins

Tweetable Quotes:

"What's hard about feelings...is if you don't let yourself feel the sad feelings, then you cannot actually have the joy, because there's no cherry picking feelings...When you carve out that space for that and let that happen, then the joy can fill that space.".... Liz Svatek on the Importance of Feeling All Your Feelings

"Who do you think you are launching a podcast? What in the world would you have to say that anyone even wants to hear? It's going to be you and your mom listening. Nobody else is going to listen.".... Liz Svatek on self doubt

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

⏸️ Linda took a career break to raise her kids. After 18 years she decided to re-enter the workforce in the social impact sector. 3:00
🙌 Judy is a women's leadership development expert and career strategist who spent the majority of her career in the nonprofit sector. 4:25
🌞 Linda and Judy met in a “Return to Work” program for the social impact which led to creating EvolveMe. 6:05
👠 Many women in their 40s and 50s desire to reinvent themselves. 8:20
🤔 COVID ushered in a huge shift in reprioritization about which things are really important and profound for women. 9:49
⭐ Linda loves being an entrepreneur and believes that you're limited only by your own fears and concerns. 13:29
✨ Judy loves this second chapter in her life.  Being an entrepreneur has brought her creativity, personality and passion back. 15:03
🙃 The Reinvention Collective has gotten amazing results, despite the pandemic and holiday period. 18:14

🌺 The Reinvention Collective helps women to find confidence and clarity by getting to the breakthroughs and helping them to blossom. 19:31
🔥 Perfect is the enemy of progress and can keep you stuck. 22:23
🫂 Linda and Judy have been transformed personally on their entrepreneurial journey - they’ve grown and see bigger potential together, and they perfectly complement one another. 25:11
🧚‍♀️ EvolveMe is supporting clients not only via 10-weeks of Reinvention Collective program but also by providing a female base and evolving community throughout their whole journey. 29:37
🙆‍♀️ Oftentimes, women feel like they can do everything by themselves, but it's a beautiful thing to be working with somebody that you trust implicitly or at least to learn to allow others to help you. 35:23
📈 Deb’s incredible experience and guidance have helped Judy and Linda so much with their business. 40:18
✌️ To evolve and grow, women must put aside any hesitation when it comes to investing in themselves so they can achieve goals and dreams more efficiently and effectively. 41:02

Connect with Linda and Judy
https://www.evolveme.work/
https://www.evolveme.work/reinvention-collective
https://www.evolveme.work/evolutionary-thoughts 

Are you a corporate leader struggling to navigate the world of entrepreneurship? Do you feel overwhelmed by the sales and marketing demands of running a coaching or consulting business? Life After Corporate is here to help. In this episode, host Deb Boulange shares her personal journey from executive leader to successful entrepreneur and offers practical tips to help you grow your business by six figures this year. Don't beat yourself up for not knowing everything about entrepreneurship. Deb will also share news about her live event, Crack the Code to Consistent Revenue, from May 15th through 19th, where you’ll learn how to create effective messaging, develop your products and pricing, and overcome limiting mindsets. This is your time to break through the glass ceiling and achieve your dreams. So don't miss out on this opportunity to learn how to stand out in your niche, master your mindset, and achieve your financial goals.  

[00:01 10:31] How to Maintain Sales in a Slow Economy  

• Don't lower your prices, but focus on relevant marketing efforts

• Develop new solutions quickly and cost-effectively

• Offer easy-to-sell services that appeal to a specific segment of your ideal client audience

• Solve a very specific problem for a specific ideal client audience to generate demand for your services.

[10:32 -16:09]  How to Niche Down and Create High-Value Content: A Strategy Guide  

• Understanding Your Ideal Client's Needs and Pain Points                      

• Creating a signature offer to own your category 

• The Process of Identifying and Delivering Quick Wins for Your Clients

• Benefits of creating high value content for low cost 

[16:10 - 21:32]  How to Sell High-Ticket Programs During a Contracting Economy:   

• People are still investing in high-ticket programs, especially those with a proven ROI.

• Offer flexibility in product offerings, such as VIP days or shorter engagements.

• Be flexible in your product offerings to bring in new buyers.

• Amp up your marketing visibility and work on your messaging to stand apart from competitors.

[21:33 - 26:53] 5 Ways to Boost Your Business During Economic Downturns   

• Don't lower your prices, elevate your buyer persona  

• Join the Crack the Code for Consistent Revenue live event for coaches and consultants 

• Offer a get started package for those who want to work with you

• Audit your budget and up your marketing game with Reliable Revenue Habits

[26:54 - 28:03] Closing Segment

• Crack The Code To Consistent Revenues: https://thegreatdoover.com/code 

• Reliable Revenue Habits (Private Podcast) https://debraboulanger.lpages.co/reliable-revenue-habits/

• Connect with Deb through the links below

• Follow us on social media and leave a review

• Final words

Connect with Deb Boulanger

Website: https://thegreatdoover.com/debra-boulanger/

Podcast Webpage: https://lifeaftercorporatepodcast.com/

Facebook: The Great Do-Over | Facebook

Instagram: @deb_boulanger

LInkedIn: deb boulanger 💫

Here are some another episodes you might enjoy as well:

Ep 114. Knowing Your Worth with Barbara Huson

Podcast - Life After Corporate Podcast

Ep 110. How to Find Your Purpose

Podcast - Life After Corporate Podcast

Tweetable Quotes:

"This is where you get the straight advice on what it really takes to build a sustainable and scalable coaching and consulting business."...  Deb Boulanger

Dominate your category so that you stand out with scroll stopping messages…  Deb Boulanger

**To Join Deb for the Crack The Code To Consistent Revenues: https://thegreatdoover.com/code

A Free, 5-day Virtual Masterclass on Growth Strategies for a Contracting Economy. 

May 15-19, 2023 1pm EST each Day / 45 min per day

**Reliable Revenue Habits (Private Podcast)                          https://debraboulanger.lpages.co/reliable-revenue-habits/

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

 💡 After 30 years working in sales, Heidi decided to combine her B2B experience with her passion for coaching young women, and Deb helped Heidi to formalize that plan. 02:27

😇 In 2019 Heidi went through a very transformational time in her life that made her rethink how to contribute more to the world. 04:26

💪🏻 Heidi needed to find a coach and a program to bring her idea into reality and she discovered the Launch Lab for women entrepreneurs. 07:09

🙏🏻 Deb’s decision to launch her own business also came from a challenging time in her life. 09:31

💥 Heidi now has the confidence that she can be a full-time entrepreneur. 11:25

👩‍💼 Statistics show that women are better at sales because women are solution and relationship-oriented. 14:45

🤷‍♀️ Three main issues: There are not enough sales programs in colleges, women have a very negative perception of sales, and sales are advertised as a male-oriented role. 17:28

🔨 Breaking down the myths about sales is essential so we can have more women in sales. 20:33 

🌷 Remember there is an authentic way to sell and if you can sell, you can do almost everything. 21:42

🤔 Sales is often seen as a dirty word that needs to be replaced and repositioned. 23:43

📌 Sales is the gateway to the C-suite. 25:52

🚧 Challenges Heidi encountered along her path of launching GirlzWhoSell. 27:13

🏢 Companies should connect with Heidi and GirlzWhoSell! 30:05

🐣 Heidi is working on new, exciting training programs. 31:07

🌟 Heidi’s advice:  follow your passion and bring your idea into the world! 34:46

Connect with Heidi:

https://girlzwhosell.com

https://www.linkedin.com/in/heidisolomon1/

https://www.facebook.com/Women4WIN/

Connect with Deb

http://www.launchlabassessment.com/  https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/

‼️ Why does Deb emphasize that her advice on how to build sustainable service-based business is tested and proven? 1:34

🔥 Not all advice is good advice! Join us in the Life After Corporate club in Clubhouse.

 4:39

✨ What does it take to build predictability into your business model? 5:37

1️⃣ Create a renewing revenue stream by packaging services as products. 8:18

2️⃣  Create a marketing strategy that delivers predictable results and what it takes to make it. 10:00

3️⃣  Create software that you sell as a service.12:47

✌️ Predictability is peace of mind. 15:02

🫂 Join us on Clubhouse or Facebook!

http://www.launchlabassessment.com/  https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/

Welcome back to another episode of Life After Corporate and our series, The Great Resignation Meets The Great Do-Over!

Today, we are sitting down with a very special guest, Chris Kenny. Chris is a sales mastery coach, a millionaire maker and all around super fun guy to know and to have on your side if you are breaking through the limits of your own mindset. According to Chris, if you're not making multiple, six or seven figures, it's not your marketing, but rather, it's your mindset. You don't need a big team, you don't need complicated sales funnels, you don't need millions of followers on your social media feed, no fancy website, and you don't need to sacrifice your time, your energy on late nights. In fact, Chris made his first million working 20 to 25 hours a week. 

So listen up my friends, because this is going to be a really fun episode. Chris lets us in on how shifting your mindset can help you close deals and the importance of breaking your current money rules. Lastly, he also talks about the reason why we cannot price high is not because of a money problem, but rather an asking problem. 

[00:01 - 07:37] Opening Segment

• I welcome our guest: Chris Kenney
• Chris shares his corporate story
• • Experiencing the rat race 
  • Left his corporate job during the recession 
• How Chris started as an entrepreneur
• • The importance of selling 

[07:38 - 29:30] Shifting Your Money Mindset

• Barriers of new entrepreneurs
• • Value-based pricing
  • Basing pricing on what market will bear
• Pricing as a mindset issue
• • Not buying into people’s money story
• Shifting your mindset
• • Ask what you are resisting
  • Make decisions based on where you want to be 
  • Quote your price scared
  • Break your current money rules
• Responding to a Bad Money Story 
• • Take your money shift to your clients
  • It’s not a money problem, it’s an asking problem 

[29:31- 32:21] Closing Segment 

• Connect with our guest
• • See links below
• Follow us on social media and leave a review
• Final words

Tweetable Quotes:

“Remember, you don't have to have it all figured out.” - Chris Kenney

“You have to show up as extraordinary. You have to show up as elite, you have to position yourself as elite, not as what the market will bear.” - Chris Kenney

“You have to understand that the forward movement happens when you make decisions not based on where you are, but based on where you want to be. Stop making decisions based on where you are and make your decisions based on where you want to be.” -Chris Kenney 

Connect with Chris through his website at www.chriskenneycoaching.com and checkout his Facebook Group! 

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com! 

Have you ever felt like you're spinning your wheels, working tirelessly but not seeing the growth you desire? 

In this episode of Life After Corporate, host Deb Boulanger explores the intricacies of scaling a business with guest Meryl Simmons, an experienced EOS implementer. Together, they’ll uncover the secrets of building a robust business foundation, learn how to overcome growth ceilings and discover the power of a strategic coaching approach. With Meryl's expertise, you'll explore the Entrepreneurial Operating System (EOS) and its potential to revolutionize your business journey, regardless of its size or stage. This episode is full of actionable nuggets that will equip you to scale effectively and thrive in the services sector. 

Don’t wait until you hit your next ceiling; listen now to learn how intentional systems and processes can set your business on the path to sustainable growth!

 [00:05- 13:29] Understanding Business Operating Systems  

• EOS provides tools to clarify vision, execute strategy, and build healthy teams  

• Designed for companies with 20-300 employees seeking disciplined growth  

• Helps align team energy through shared language and accountability frameworks  

• Solves common challenges like unclear priorities and inconsistent execution  

[13:30 -19:19] Identifying Growth Ceilings  

• First warning sign: Persistent lack of strategic direction  

• Second indicator: Previously successful tactics stop working  

• Third red flag: Inability to prioritize high-impact activities  

• Fourth challenge: Founder becomes bottleneck through poor delegation  

• Fifth symptom: Team operates without clear role definitions  

[19:20 -24:56]  Performance Measurement Tools    

• Weekly dashboards tracking 5-15 leading indicators  

• Balanced scorecards combining lagging and leading metrics  

• Revenue goal breakdowns into monthly/client targets  

• Activity-based KPIs (e.g., sales conversations per week)  

[24:56 - 31:04] Sustainable Growth Practices  

• Annual structural audits for functional seat effectiveness  

• Continuous scorecard refinement based on metric relevance  

• Delegation checklists defining outcomes and success metrics  

• Prevention of founder burnout through role evolution 

Connect with Meryl Simmons

Website:  https://www.justgetfocused.com/

Website: http://Www.eosworldwide.com/meryl-simmons

Email: meryl@outpaceenterprises.com

LinkedIn:  https://www.linkedin.com/in/merylsimmons/

Books mentioned on this episode 

 Traction: Get a Grip on Your Business 

Traction: Get a Grip on Your Business: Wickman, Gino: 9781936661831: Amazon.com: Books

Get a Grip  

Amazon.com: Get A Grip: An Entrepreneurial Fable . . . Your Journey to Get Real, Get Simple, and Get Results eBook : Wickman, Gino, Paton, Mike: Kindle Store

Free Tools mentioned on this episode  

https://www.eosworldwide.com/meryl-simmons#downloads

Scorecard

https://www.justgetfocused.com/get-focused-coaching-weekly-business-dashboard-download 

Ready to turn insights into action? Don’t just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business.

Join us now and start making the powerful connections that will elevate your success!

Go to https://lifeaftercorporate.com/podcast  for all episodes

168.  The Chris Voss Method for Closing the Deal!

163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!

  87.  Secrets of Great Copywriting with Julie Cabezas

Tweetable Quotes:

"Every business needs an operating system to run effectively and efficiently and really operate and build a better business." Meryl Simmons on Aligning Human Energy

"I left and I went out on my own, and I, my husband, who's a lifelong entrepreneur, really encouraged me to do that."...Meryl Simmons on Aligning Human Energy on Entrepreneurial Journey

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

Ever wondered what it really takes to scale from six to seven figures in business, without burning out or losing your passion? 

In this episode of Life After Corporate, host Debra Boulanger dives deep into the elusive 'messy middle' with guest Kareen Walsh, discussing mindset shifts, leveraging AI, and business models that drive sustainable success. From Kareen's personal journey scaling her business to her innovative “Hey Kareen” app, this conversation is packed with actionable insights for any entrepreneur stuck between 250k and the million-dollar mark. 

If you're ready to transform your business model and achieve lasting growth, this episode is a must-listen.

 [00:05- 11:24] Creating Sustainable Business Models  

• Importance of multiple revenue streams for long-term growth.

• Leveraging personal intellectual property (IP) to create evergreen products.

• Passive income opportunities through referrals and affiliate sales.

• Community-building as a sustainable revenue model.

[11:24 -19:04]  The Hey Kareen App: A Business Innovation Case Study  

• Inspiration behind creating the Hey Kareen app.

• The app's role in scaling coaching and consulting services.

• Utilizing AI to replicate coaching advice and consolidate content.

• MVP development approach and lessons learned from technical integration.

[19:05 - 28:17]  Mindset Shifts for Breaking Through Revenue Plateaus    

• Evaluating what works well in a business before scaling.

• Differentiating between running a business and earning personal income.

• Identifying personal strengths and roles as a business leader.

• Importance of detaching personal involvement to scale effectively.

[28:18 - 35:14] The CEO Role and Building a Scalable Business  

• The importance of defining your role as a creator, entrepreneur, or operator.

• Delegation and team-building as critical elements for growth.

• Identifying gaps and aligning roles for business scalability.

• Creating space for innovation by retiring outdated business practices.

Resources Mentioned

• Hey Kareen App:
  https://heykareen.com/

• Mighty Networks:
  https://www.mightynetworks.com/

• Books:
  Mindset, community engagement, and other tools available on Amazon via Kareen’s author page.

Connect with Kareen Walsh

• Website:
  https://heykareen.com/

• LinkedIn:
  https://www.linkedin.com/in/corinne-walsh

• Instagram:
  https://www.instagram.com/corinnezwalsh

Ready to turn insights into action? Don’t just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business.

Join us now and start making the powerful connections that will elevate your success!

Go to https://lifeaftercorporate.com/podcast  for all episodes

169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!

153  A 3-Step Guide to Skyrocketing Your Income

137 Marketing, Management, and Metrics: The Keys to Consistent Success

Tweetable Quotes:

“I truly believe your business is an asset to leverage for the life that you want”….  Kareen Walsh on Leveraging your business 

"The Hey Kareen app is leveraging AI, and that is membership based similar to, like, a ChatGPT, but now you have a business coach on the go with you, where you're just paying that monthly membership to have the access." Kareen Walsh on her new app “Hey Kareen”

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

Today we are speaking with the founder of Copy Crimes, Julie Cabezas. 

[00:01 - 06:05] Opening Segment

• I welcome our guest: Julie Cabezas 
• The Story of Julie’s Life After Corporate
• The Big Ideas Person
• From engineering to marketing: Julie’s journey to copywriting
• How Copy Crimes started

[06:06 - 29:01] Secrets of Great Copywriting

• Content is king, content is exploded on the marketing scene.
• Why copywriting is simply selling on paper
• Make sure your copywriter knows how to sell 
• What do people desire? 
• Three Major Parts of the Brain 
• The Biggest Step People Miss
• Make that connection.
• Build trust, show your vulnerability
• Playful, connected way of discovery
• How to convey inside stories through casual conversation and storytelling in social media
• Julie talks about where trust is built from 
• Copywriting is not always selling something
• A Brand Promise
• Home Online
• Engaging in a two-way conversation with your audience
• Can you overeducate your audience?
• The mechanism of change is not really knowledge
• No substitute for hiring an expert
• Knowledge versus Transformational Experience
• Julie talks about her business
• A business that sells time 
• The Biggest Shift
• Employees get paid for their time entrepreneurs get paid for the value they bring to the marketplace
• The sales process is about the changing of paradigms
• Bringing value beyond “Julie, write my blog.”
• Julie’s Clients are Unconscious Competent
• Teasing apart your genius and how a client transforms through engagement
• Learn How to Sell Your Offers

[29:02 - 31:00] Closing Segment 

• Connect with Julie through the links below 
• Implementation alarm challenge 
• Follow us on social media and leave a review
• Final words

Tweetable Quotes:

“Copywriting is simply selling on paper.” – Julie Cabezas

“Trust is built from consistency and credibility.” – Julie Cabezas

“The foundation of all great copy is a brand promise.” – Julie Cabezas

Connect with Julie through https://copycrimes.com/ 

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

“I feel like if I'm not fulfilling my purpose, I’d rather be dead”.  Those are the words of Deb’s very special guest, Nadine Joseph, Ph.D. 

In life, it is essential to have a purpose. A sense of purpose gives your life meaning and direction. Finding your purpose can mean different things to different people. For some, it can be as fundamental as taking care of their family and for others it may mean following their dreams and pursuing their passions. But fulfilling your purpose is not just about achieving a goal; it's about living a life that is meaningful and satisfying. It's about finding a way to contribute to the world around you and making a difference in the lives of others. Nadine Joseph, Ph.D. will share how she came to trust God and his purpose for her life. 

 [00:01 - 09:35] Opening Segment

• Deb opens the episode with some questions on “finding your purpose”. 
• Deb introduces Nadine Collins, Ph.D and her book “The Pursuit of Purpose” 
• Dr. Collins tells us about the impact of her Grandmother’s influence.

 [09:36 - 14:30] When God Reveals your purpose 

• It goes deeper than just receiving what you pray for  
• Putting God’s will to the test   
• How her faith got even stronger when a  bank turned her down for a loan,  

[14:31 -32:45] How Dr. Collins helps other women find their purpose

• Making a deal with God
• Being open to being redirected
• She wasn’t looking to become business coach, but God had other plans
• The “Miracle Question” 

[32:46 - 36:21] Closing Segment

• Join our Facebook Group and be part of the Monday Morning Mastermind
• Subscribe to the LinkedIn Newsletter
• Final words
• Join the FREE "Reliable Revenue Secrets" five-day event September 12-16, 2022 (1pm-1:45pm EST)
• TheGreatDoover.com/secrets

 Connecting with Nadine Collins, Ph.D.,

Website: https://www.nadinecollins.com

Facebook:  Nadine A. Joseph-Collins | Facebook

Instagram: @drnadinecollins

LInkedIn:Dr. Nadine Collins | LinkedIn

For the hard copy of The Pursuit of Purpose:

https://bit.ly/the-pursuit-of-purpose

Tweetable Quotes:

“...And so most of these women have this desire for, I want greater meaning. I want to be able to add greater value. And to be honest with you, sometimes it's right in their face. They just don't see it.” - Dr. Nadine Collins, Ph.D.

“I didn't realize what was happening because most people don't. We tend to take things for granted while we're in the moment. And it's at a different point in our lives. And I think my life, the dots in my life have been connected for a really long time”.- Dr. Nadine Collins, Ph.D

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Imagine a world where your marketing expertise connects with a larger audience, and where your writing can truly flourish. In this episode of Life After Corporate, host Deb Boulanger delves into the journey of her guest, Afton Brazzoni, who took the leap from a corporate marketing role to becoming a renowned content creator. She’ll talk about the importance of strategic messaging and thought leadership to optimizing content for search and creating a unique brand voice. Afton shares practical tips and strategies for creating impactful and engaging content. From client success stories and optimized blog posts to a unique brand voice and playbook, Afton has emphasized the need for a balanced approach that aligns both personal preferences and audience perception. So, if you're looking to enhance your content strategy and establish thought leadership in your industry, take Afton's guidance to heart. This episode will encourage you to start crafting content that not only resonates but compels your audience to take action. It's time to make your content scroll-stopping and truly make an impact in your industry. Brace yourself for a paradigm shift and embark on a journey to discover your true content creation potential in this inspiring episode of Life After Corporate.

[00:01 14:38] Streamlining Content Creation Process  

• Eliminating the need for brainstorming with a playbook

• Saving time and effort in content ideation

• Focusing on what the business wants to be known for

• Enhancing efficiency in content creation with a playbook

[14:39 -23:28]  Maintaining Consistency Across Platforms  

• Website, LinkedIn, and Instagram voice alignment

• Avoiding a disjointed brand experience

• Authenticity in all interactions

• Operating from a place of purpose and integrity

[23:29 - 28:59]  Importance of Client Stories for Social Media Profiles   

• Carousels as an effective format for client stories

• Benefits for clients to be profiled on social media feeds

• Enhancing client engagement and storytelling through profiles

• Showcasing client success and testimonials

[29:00 - 33:07] Blog vs Newsletter vs Social Media  

• Understanding the differences between blogs and newsletters

• Exploring the possibility of using a blog as a newsletter

• Leveraging blogs for social media posts

• Importance of strong call to action in blog posts to drive reader engagement

[33:08 - 35:00] Closing Segment 

• Connect with Afton through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Afton Brazzoni

Website: Scribe National

Facebook: scribenational

Instagram: @aftonbrazzoni

LInkedIn: linkedin.com/in/aftonaikens

Other Episodes You May Like

Go to https://lifeaftercorporatepodcast.com/ for all episodes

Ep 149 The Power of Branding: Creating Impact in a Crowded World

Ep 121 Keys to Unlock Your Social Media Visibilit

Tweetable Quotes:

“And so this idea of building trust Is really one of those key messages that I keep coming back to. Now I can talk about that in 50 different ways”....Afton Brazzoni

"You really have to Dial into their expertise and learn how to translate it at a level that will resonate with a larger number of people."... Afton Brazzoni on Crafting your ideal message 

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

Have you ever woken up or stayed awake at 3 AM because you had a persistent thought that you can’t let go of and you can’t get back to sleep?  I have and I’ve got a formula to share with you to make your life after corporate dreams come true. Let's dive into this very special episode of Life After Corporate that just may be the most important advice and the best use of your time that you'll receive all year. Check this episode out!

[00:01 - 03:33] Opening Segment

• Welcome to the podcast! 
• Check out Episode 220 of The Podcasting Business School to discover where you're at in the podcasting success timeline
• I introduce how I came up with the 3-2-1 Formula of My Life  

[03:34 - 09:33] Demand Generation Formula 

• Get Three Speaking Engagements per Month
• Join me in the Speak to Close System
• The Power Referral Ecosystem
• Delivering More Training and Inspiration

[09:34 - 12:33] Two High Converting Lead Magnets

• Your magic piece of content
• Preparing people for the road ahead with The Expert’s Pricing Calculator

[12:34 - 14:28] One Piece of Compelling Content

• It can be anything as long as you rinse and repeat it 
• Generating command is in your control

[14:29 - 17:01] Closing Segment 

• Join our Facebook Group and be part of the Monday Morning Mastermind 
• Subscribe to the LinkedIn Newsletter
• Final words

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Tweetable Quotes:

“You need to have a message that stands out and can be heard above the noise. And you need to work that message, make it compelling, be insightful, and give your people a reason to want more.” - Deb Boulanger

“Having three to four different topics related to your value proposition also gets you an invite to come back to the same groups over and over again.” - Deb Boulanger

“It is okay to speak for free and not get paid.” - Deb Boulanger

👩‍💼 Genevieve loved her corporate work and being a workaholic. 04:57

📚 She started reading books to abandoned children in shelters. 06:37

😇 What is the Pajama Program’s story? 08:51

💎 Demo is a gem and a wonderful husband. 13:45

🥰 Interview for Parenting Magazine and the response to it prompted Genevieve to start a non-profit. 15:26

😞 When people's reactions about your new job begin to hurt. 21:26

🎁 The Pajama Program has donated more than 7 million gifts and has 63 chapters in the US. 24:07

💃 Genevieve’s Oprah moment! 25:33

🤯 Oprah gave Genevive a surprise during the live show. 29:27

🌟 About finding your purpose and the Slide Method. 33:11

Connect with Genevieve

www.genevievepiturro.com

www.pajamaprogram.org

https://www.onelightonespirit.com/about/

www.amazon.com/Purpose-Passion-Pajamas-Transform-Connection-ebook/dp/B08D2BZLM1

Connect with Deb

Join Facebook Group: https://www.facebook.com/groups/launchlabforwomenentrepreneurs

🙆‍♀️ Nancy’s life after her healthcare story was filled with resistance and fear. 2:15

🧘‍♀️ She moved beyond fear and got to that place of clarity where she asked herself some great questions. 5:54

🙃 There are three types of resistance.  Knowing which type helps us to identify when we are in a place of resistance. 7:26

🤔The  ‘I don’t like it’ type of resistance. 8:38

🙌 The third type of resistance or “I don’t like you” is all about trust. 11:54

😎 How to get comfortable while being uncomfortable? 13:24

🔁 We usually cycle between the three types of resistance on repeat, but how can we skip that loop? 14:55

☕ ‘Welcome resistance as an old friend’ story. 17:46

🗝️ “What do you really want more of” is the key to moving past the resistance trap. 21:52

🪞 Nancy is a mirror to her clients but people can be their own mirrors if they accept what resistance is showing to them. 25:54

✂️ Spinning in the loop of resistance is breakable: the story of Nancy’s client. 29:16

🎁 Nancy’s gift to all LAC listeners: "Working Through Resistance" guide. 31:23

https://bit.ly/njacoby-resistance

🧚‍♀️ Find out if you’re on track toward launching the right offer for your business: https://launchlabassessment.com/0

Connect with Nancy:

https://www.linkedin.com/in/njacobyfache/

https://njacoby.com/

https://www.linkedin.com/in/njacobyfache/

Join the Life After Corporate Facebook Group

https://www.facebook.com/groups/launchlabforwomenentrepreneurs

👋 Welcome Maruxa! 1:27

☕ Maruxa built her coffee business Perky Perky - and more than 100 other communities - with the help of community. 2:18

🏢 Maruxa’s Life After Corporate story. 5:06

🤸 Creating a lifestyle-based business and bringing it online. 7:24

🦗 The best communities are reflections of the leadership of that community. 12:28

🚩 The difference between audience and community. 16:11

🌟 It really does not matter which platform you use, but it does matter how you use that platform to deepen your relationship with the community. 18:16

😉 Wisdom, Interconnect, Nudge and K posts are part of the ‘Win-win WINK’ model of creating posts for your community. 21:45

🌞 Working with communities is about changing lives and creating more impact. 26:54

👂 Continuity in the community and models of creating community within Clubhouse. 29:57

💎 Five different profit paths for five types of community groups: engaging, professional, evangelize, endorsed and educate. 34:55

Join and learn with Maruxa:

https://createsellimpact.com/ 

https://www.facebook.com/groups/csicommunity/ 

Connect with Maruxa

https://www.linkedin.com/in/maruxamurphy/

https://www.instagram.com/maruxamurphy/?hl=en

https://twitter.com/maruxamurphy?lang=en

https://www.facebook.com/MaruxaMurphy

https://www.perkyperky.com/

Join Host Deb Boulanger and learn How TV Producer Turned Entrepreneur and Media Maven, Beth Nydick, Mastered the Art of leveraging media exposure and building a successful business!  This gripping episode unveils the pivotal moments that led Beth to master the art of leveraging media exposure for her brand and monetizing her expertise, from her early days in the TV industry to securing appearances on renowned shows like Dr. Oz. Get ready to be inspired as they delve into the significance of being intentional about media exposure, crafting impactful messages, and generating revenue from media opportunities.Beth's story is a testament to the power of unwavering belief, strategic networking, and the unyielding pursuit of success. Her journey from leveraging TV connections to securing book deals and media exposure is a masterclass in turning aspirations into reality. Aspiring entrepreneurs, take note – it's not just about being heard; it's about crafting a narrative that captivates and compels. Are you ready to harness the potential of media exposure to elevate your brand and message to new heights? Unlock the Secret Strategies to media success – your business will thank you!

 [00:01 13:17] Building Relationships for Media Exposure  

• Identify specific journalists and forge relationships with them

• Engage with journalists on social media to understand their interests. 

• Utilize networking groups involved in media coverage

• Be vocal about intentions and seek help from personal networks.

[13:18 -20:12]  Secret Strategies for Digital Entrepreneurs in Media  

• Highlights the transition from TV production to strategizing media exposure for entrepreneurs.                      

• Points out the crucial role of emotional resonance in securing media coverage

• Discusses strategies for creating content that connects emotionally with viewers 

• Suggests leveraging emotions as a central element in enhancing media strategies for business growth 

[20:11 - 27:10]  Tips for Leveraging Media Exposure for Business Growth    

• Initiate conversations and foster relationships for leveraging media exposure assets.

• Utilize post-exposure leverage strategies such as going live on Instagram and writing blog posts

• Create YouTube videos to capitalize on exposure for business growth

• Generate revenue by leveraging media exposure assets

[27:11 - 35:05] Crafting a Unique Message for Effective Media Exposure   

• Define a genuine and impactful point of view for media exposure  

• Stand out with a unique message that helps people and aligns with business goals 

• Emphasize the importance of being fascinating and having an "x factor

• Focus on revenue and the right audience to craft messages strategically

Connect with Beth Nydick

Website: Home - Beth Nydick

Facebook: Facebook

Instagram: @bethnydick

LInkedIn:  linkedin.com/in/bethnydick

Go to https://lifeaftercorporatepodcast.com/ for all episodes

161. The Power of Writing a Book for Business Growth with Danielle Mendoza

118 How to Get Featured in Major Media Publications with Angel Tuccy

117 Visibility For Profits with Leilani Wells

Tweetable Quotes:

"My son's in business school, and he's like, mom, I didn't realize how much I learned by just listening to you while play because he used to play video games right outside my office, and I didn't realize he was listening."... Beth Nydick on how her work ethic has influenced her son.

 "Asking for what you want and creating something out of a passion or creating something out of an idea."...Beth Nydick on the power  of Persistence

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

 🙋 How entrepreneurship enables women to take control of their finances and freedom? 01:30😱 How to overcome the biggest fear -  to give up a corporate paycheck for freedom? 04:15
🔀 The journey from a corporate job to entrepreneurship is not a straight line 05:45
👍 How going to entrepreneurship can help you reclaim your life? 08:46
😩 Entrepreneurship is messy 10:45
😬 Is entrepreneurship right for you? 11:44
 3⃣   The three ways you can take control of your career and income 13:50
💲Will you earn money right away? 15:26
🕐 Doing the right things at the wrong time. 17:36
👥  “Life After Corporate” Facebook group 18:07
❓ Nine questions to ask yourself and journal out the answers to see if entrepreneurship is right for you. 19:14

 🌟Join the Life After Corporate Facebook Group https://www.facebook.com/groups/launchlabforwomenentrepreneurs/
✅Download the 9 Questions To Ask Yourself If You Are Ready to make the leap  https://thegreatdoover.com/9

What does it really take to thrive as an entrepreneur in 2025? 

 In this episode, Deb shares crucial observations about the business landscape, from the increasing importance of human connection in an AI-dominated world to the launch of the Life After Corporate community - a digital membership priced at $77 per month for founding members. She addresses how global conflicts and technological acceleration are affecting business owners' psyche, emphasizing that going solo is no longer viable. Drawing from her experience with programs like The LaunchLab and Standout Webinars, she explains why innovation isn't optional and why generic, AI-generated content won't cut it anymore. As client acquisition cycles lengthen and trust becomes harder to build, Deb makes one thing crystal clear: 2025 will reward those who stay true to their unique voice and invest in genuine human connections. 

 Are you ready to stop coasting and start innovating?

[00:05- 15:44]   Market Evolution & Specialization  

• Trend toward hyper-specialization and micro-niching in the coaching industry

• Focus shifting from general leadership coaching to specific expertise areas

• Personal branding for introverted executives emerging as specialized niche

• Clients are increasingly seeking specialized rather than generic solutions

[15:45 -20:44]   Business Performance Analysis  

• Importance of reviewing 2024 performance metrics

• Focus on client lifetime value assessment

• Analysis of the most valuable and enjoyable client relationships

• Extended client conversion timeline (7-hour rule, 20-40 micro conversions)

[20:45 - 25:50]   Market Trends & Challenges    

• B2B sales acceleration in second half of 2024

• Corporate sector unpredictability due to political landscape

• Increasing competition from corporate leaders turning entrepreneurs

• "Great Breakup" continuation and boomerang effect

[25:51 - 29:05]   Launch Details & Benefits  

• Launch party scheduled for December 18th at 1 PM EST

• Exclusive training and support offerings

• Weekly expert Q&A sessions

• Specialized member-only content and resources

• Regular networking and collaboration opportunities

Website:  https://lifeaftercorporate.com

LinkedIn:  https://www.linkedin.com/groups/12656341/

The New Life After Corporate Community

https://lifeaftercorporate.com/community 

Go to https://lifeaftercorporatepodcast.com/ for all episodes

169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!

153  A 3-Step Guide to Skyrocketing Your Income

137 Marketing, Management, and Metrics: The Keys to Consistent Success

Tweetable Quotes:

"Reflecting on the success of 2024 helps us pinpoint our strengths and reveals the gaps we need to fill in our client value ladder."  Deb Boulanger on assessing the past year 

"Demand for specialized subject matter experts is growing; short-term advisory roles are reshaping how we think about enterprise."...Deb Boulanger on the demand for fractional CEOs 

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

Are you struggling in your marketing efforts? Look no further than the latest episode of Life After Corporate, where your host, Deb Boulanger sits down with Carlyn Bushman, founder and CEO of Carlyn Bushman Consulting. From pricing models to holiday planning campaigns, she offers practical tips on how to launch new offerings and services. This is a must-listen for any entrepreneur who wants to lead their team with confidence. With her expertise in metrics tracking and strategy execution, Carlyn offers practical tips on how to measure what works and build trust with your stakeholders. From marketing to management to technology, she covers the topics that matter most for small business success. So if you're ready to take charge of your business finances and launch new offerings with financial awareness, grab a pen and paper. You’ll be taking notes! 

[00:01 7:32] Women in Business and Breaking the Glass Ceiling  

• Corporate world can present challenges and biases for women

• Women in leadership can inspire and mentor other women 

• Glass ceiling can be broken through with hard work, perseverance, and networking

• Metrics and dashboards can help entrepreneurs understand the health of their business and make informed decisions

[7:33 -18:06]  Building a Successful Business  

• Success in business requires learning from mistakes and failures                      

• Direct-to-consumer and wholesale can be effective sales models, depending on the company's goals

• Building a team and delegating responsibilities can help entrepreneurs focus on the bigger picture 

• Managing finances is crucial for a company's survival 

[18:07 - 26:37]  Benefits of Measuring Business Metrics   

• Measuring success helps you identify areas for improvement and growth

• It allows you to make data-driven decisions instead of relying on guesswork

• Measuring success helps you stay accountable to yourself and your team

• It provides a clear picture of what's working and what's not, so you can focus on what matters most

• Make sure to visit Carlyn’s website for some free resources. (link below)

[26:38 - 33:18] Advice for Aspiring Women Entrepreneurs   

• Stay up-to-date on industry trends and best practices. Learning is an important part of personal growth for entrepreneurs  

• Opportunities for personal growth can come from collaborating with other thought leaders or participating in educational programs 

• Arizona State University's Center for Entrepreneurship is a cutting-edge program that offers opportunities for entrepreneurs to develop their skills and knowledge

• By embracing new challenges and continuing to learn, entrepreneurs can achieve personal growth while building successful businesses

[33:19 - 34:25] Closing Segment 

• Connect with Carlyn Bushman through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Carlyn Bushman

Website: Home - Carlyn Bushman Consulting

Facebook: CMB Brands | Facebook

Instagram: @carlynbushmanconsulting

LInkedIn:  Carlyn Bushman(Entrepreneur Expert-Strategy➡️Execution)

Here are some another episodes you might enjoy as well:

To hear all the prior episodes, go to:  Podcast - Life After Corporate Podcast

Ep 114. Knowing Your Worth with Barbara Huson

Ep 113.  Love Your Numbers with Ruchi Pinniger

Tweetable Quotes:

"Entrepreneurship is not necessarily a linear journey, it is more of a circular journey" …Carlyn Bushman

"I started a handbag company. I went completely opposite, stepped out of healthcare entirely and decided, well, I have all this background and all this knowledge. Surely I can just start this handbag company."... Carlyn Bushman

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Brace yourself for an episode that will revolutionize your perspective on entrepreneurship! Today, on Life After Corporate, Deb Boulanger delves deep into the 3 crucial steps that are often overlooked, yet hold the power to transform your career trajectory. Say goodbye to the confines of the corporate world and unleash your full potential as a coach or consultant. Get ready to break free from the constraints of the corporate world and create your own path to success. From detoxing yourself from the corporate environment to embracing a new identity as a business owner. Don't settle for less when you have the skills and talents to create wealth on your own terms. Your future as a thriving entrepreneur is waiting for you. It's time to take the leap and rewrite your story.

[00:01 07:23]  Building and Engaging Your Email List  

• Sending weekly newsletters to your subscribers

• Sharing relevant podcast episodes with your audience

• Converting your audience into email subscribers

[07:24 -13:11]  The Mindset Shift from Corporate Leader to Entrepreneur  

• Importance of mindset shift when transitioning from corporate leader to entrepreneur

• Overlooking the mindset shift required in the corporate world

• Becoming mindfully aware of the inner dialogue and seeking community support

[13:12 - 19:01] Importance of Researching Your Target Market

• Understand the demographics and characteristics of your target market

• Gain insights into the needs, desires, and pain points of your target audience 

• Develop a deep understanding of your ideal client persona to tailor your offerings effectively

[19:02 - 24:15] Building a Strong Email List   

• Importance of segmenting your community on your email list

• Sharing relevant podcast episodes to provide value

• Converting audience into email subscribers for continued conversation

[24:16 - 25:22] Closing Segment 

• Connect with Deb through the links below 

• Follow us on social media and leave a review

• Final words

Website: Debra Boulanger - The Great Do-Over (thegreatdoover.com)

Instagram: @deb_boulanger

LInkedIn:  https://www.linkedin.com/groups/12656341/

November 6-10 (2023)

The Proven Profit Path thegreatdoover.com/lac

Other Episodes You May Like

Go to https://lifeaftercorporatepodcast.com/ for all episodes

Ep 114. Knowing Your Worth with Barbara Huson

Ep 110. How to Find Your Purpose

Tweetable Quotes:

"But I've also seen people make the transition from corporate to entrepreneur and rely too heavily on just 1 client. And maybe you have a 6 figure client, But, lord, if that client goes away or if that client reduces their spend, then you're stuck in a position of really having to hustle." ….Deb Boulanger

"Just offer to give back. And there is this law of The more you give, the more you receive." ….Deb Boulanger

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

🍾🥳 Life After Corporate celebrates its first anniversary! 1:00

👆 What is the correct definition of trauma? 3:50

🥺 As women, we have inherited trauma on a genetic level, and we are deeply and subconsciously interconnected to trauma. 4:57

🚶‍♀️ Trauma within a corporate setting and how Valerie healed her issues. 10:00

🥰 When we heal trauma we get freedom.  Ditching the defenses that trauma creates allows us to value ourselves and allows us to be open to relationships. 13:26

🛋️ Trauma adaptations: How we can understand that hidden traumas are actually in us and that they affect our lives? 18:56

🤔 How do we reprogram the subconscious mind? 24:13

🌉 The difference between the bridge approach as a trauma adaptation and digging in to heal the trauma. 25:20

🌞 Valerie works with her partner Jeffrey Tambor in healing trauma not only on an emotional level but also in the body. 26:05

💩 Anger has always been forbidden and punishable for women but simply expressing yourself is not enough to effectively heal trauma. 29:05 

🔑 Trauma is in our body, and the body is the key. 30:48

🏃‍♀️The ‘Four-minute mile’ and a story about a woman who really saw herself for the first time when she was in her 40s. 31:42

🔊 Listen in to all the incredible transformations that Valerie’s clients have had. 36:12

⛓️Knowing you're in prison doesn't set you free. 31:11 

Connect with Dr. Valerie:

Site: https://www.drvalerie.com/

Gift chapter of a book: https://www.drvalerie.com/book

Retreats: https://drvalerie.lpages.co/the-thriving-experience/

Book: https://amzn.to/3r5XdXj

LI: https://www.linkedin.com/in/drvalerierein/

Facebook: https://www.facebook.com/drvalerierein/

Insta https://www.instagram.com/drvalerierein/

Join the Life After Corporate Facebook Group

https://www.facebook.com/groups/launchlabforwomenentrepreneurs

🛣️ Tia’s entrepreneurial journey and thinking out of the box. 2:26

🙅Age discrimination and a big lesson to learn. 5:59

👔 Tia’s parents were innovators and started their businesses at a very young age too.

💗She wanted to do what she loves and be the voice of the people she loves. 10:47

💞Founding Liebe PR: it is all about community.  11:49

😎When Tia makes her mark: Forbes puts town as one of the top 10 progressive towns. 12:54

☹️Impact of real racism when she was growing business. 15:43

🙏🏾Women of belief: faith has a big role in business. 19:09

💎Newest passion project: Liebe Cares wellness kit by women-owned businesses supporting nurses on the front lines.  22:53

🧮Expert pricing calculator. 27:28

🗓️September 15th: Pricing Masterclass on our Facebook group.
https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/launch-lab/

Connect with Tia:

https://www.liebecares.com/

https://liebepr.com/

https://www.linkedin.com/in/tia-greene-49766a10

https://www.instagram.com/tiagreene1/?hl=en

https://www.facebook.com/tia.greene.14

https://twitter.com/tiagreene?lang=en

Are you ready to unlock the hidden potential within yourself and revolutionize your professional journey? 

Take a listen to this conversation between Ronda Renee and Deb Boulanger where they talk about the transformative power of aligning with your soul and embracing soulful leadership. They explore the concept of "divine coordinates" and how it can help individuals, especially those transitioning from corporate careers, to create a vision that truly resonates with their authentic selves. Through compelling client stories and personal insights, they reveal how this approach can lead to increased business success, improved energy, and a profound shift in how others perceive you. The discussion challenges conventional corporate wisdom, emphasizing the importance of being present, receptive, and connected to the now. As they unravel the complexities of identity evolution and the entrepreneurial journey, you'll discover why traditional resumes and past experiences may be less relevant than you think. This conversation isn't just about business strategy; it's about cracking open your heart, inch by inch, and embarking on a journey of self-discovery that will leave you forever changed. 

 [00:01- 07:13] Navigating the Corporate to Entrepreneur Transition  

• Ronda chose to lean back when obstacles arose, instead of pushing harder in the masculine way

• Leaders and entrepreneurs run the business their soul wants, not just for money

• Entrepreneurship is recognized as a spiritual journey

• Spend some time listening to your inner voice to find out your true calling

[07:14 -13:51] Embracing Feminine Energy and Spiritual Entrepreneurship  

• Expect changes in how people relate to you, as many may not understand your choices

• Understand the difference between masculine energy (goal-oriented, achievement-focused) and feminine energy (receptive, intuitive)

• Cultivate feminine energy to access big ideas and insights for your business

• Be open to divine intervention and act on the guidance you receive 

[13:52 - 22:34]  Entrepreneurship Mindset: Navigating Financial Fears    

• The ability to tolerate risk aligns with the entrepreneur's vision, mission, and purpose.

• Creativity and creation cannot coexist with fear, necessitating nervous system regulation for entrepreneurs.

• Anchoring into internal safety and staying present in the moment helps manage doubt and anxiety.

• Entrepreneurship is about creating something from nothing, bringing new ideas to the world. 

[22:35 - 36:36] Overcoming Imposter Syndrome and Building Authentic Leadership   

• Residing in the question is important and represents feminine energy

• The feminine approach to business is oppositional to the corporate experience

• People respond to your energy before you even say a word

• When you do the work on yourself and show up differently, people pick up on that

Connect with Ronda Renee

Website: Home - Divine Navigation

Facebook:  https://www.facebook.com/divinerondarenee

LinkedIn: https://www.linkedin.com/in/divinerondarenee/

YouTube:  https://www.youtube.com/channel/UCyQtL24KJvAS-3vZ7zxMjgA

Instagram:  https://www.instagram.com/divinenavigation

Go to https://lifeaftercorporatepodcast.com/ for all episodes

168.  The Chris Voss Method for Closing the Deal

144  Overgiving: The Secret Saboteur of Entrepreneurial Success

131 From Self-Sabotage to Success: Practical Strategies to Thrive

Tweetable Quotes:

 "Whether this change was thrust upon you or you initiated it, we still go through this cycle that includes a grief piece. And if we don't give ourselves that time, then it's like building the new foundation on sand instead of on a stable foundation."...Ronda Renee on Overcoming the challenges of change

 "We guide people to go into their core, into their upper upper abdomen, into their solar plexus because this is actually the center of you”.... Ronda Renee on finding your center

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

"Discover how coaches and consultants can thrive in 2025 by reinventing their business strategies. Learn about innovative networking, scaling techniques, and business model shifts to stay ahead in a changing entrepreneurial landscape."

Are you ready to embrace change as an entrepreneur but unsure of where to start?

In this very different episode of the Life After Corporate, Podcast hosts Deb Boulanger and Karen Yankovich interview each other and will release the episode on their own podcast in the same week.  Here they chat about navigating the evolving entrepreneurial landscape. They’ll highlight the necessity of innovation and consistent reassessment of business strategies to stay relevant and succeed in 2025. Covering an array of topics from lucrative exit strategies to interactive lead generation, Deb and Karen dissect the strategic pivots needed to cater to modern market shifts. Listeners gain valuable insights into how to maximize LinkedIn’s potential, find and deliver real value, and build an involved community. 

Transforming challenges into opportunities, Deb and Karen craft an episode promising to energize listeners with a fresh and practical perspective on ushering growth and sustainability in business.

[00:00 - 06:01] Rethinking Business Models for 2025

• Deb introduces a membership model to enhance scalability and community engagement.

• Karen details adjustments to her She's Linked Up program for greater inclusivity and flexibility.

• Discover the importance of maximizing face-to-face interactions for building meaningful connections.

• Understand the shift from traditional marketing strategies to a more personal approach.

[06:02 - 13:15] Revamping Engagement Strategies on LinkedIn

• Learn how to maximize LinkedIn's power to foster genuine, impactful conversations.

• Discover the benefits of aligning with trusted referral networks over cold connections.

• Listen to insights on creating valuable lead magnets in order to grow your email list.

• Learn how "Entrepreneurs Unfiltered" creates spaces for dynamic, unfiltered discussion.

[13:16 - 24:20] Building Future-Driven, Sustainable Pathways

• Examine Deb's forward-thinking approach for a profitable business exit in five years.

• Discover how acknowledging the current market landscape cultivates a path for innovation.

• Get to know the transformative potential of licensing for long-term business sustainability.

• Find out how strategic rearrangements in business can accommodate economic shifts.

[24:21 - 31:29] Prioritizing Personal Development and Market Needs

• Embrace the mindset of saying "no" to unproductive activities for increased focus.

• Grasp the balance between giving and graciously receiving value within professional networks.

• Internalize the importance of direct communication to leverage potential speaking opportunities.

• Learn how offering value-led content can reinvigorate existing community relationships.

Connect with Karen Yankovich

• Website:https://karenyankovich.com/

• Karen’s podcast: https://karenyankovich.com/podcast/

• LinkedIn: linkedin.com/in/karenyankovich

• Take the quiz: LinkedIn Marketing Style Quiz
  
  

Ready to turn insights into action? Don’t just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business.

Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community

Go to https://lifeaftercorporate.com/podcast  for all episodes

168.  The Chris Voss Method for Closing the Deal!

163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!

  87.  Secrets of Great Copywriting with Julie Cabezas

Tweetable Quotes:

"You can have tens of thousands of connections on LinkedIn, but if they're not on your email list, you really don't own them." - Karen Yankovich

"But here's the other thing I think, I'm looking forward to this lead magnet a month that I've challenged myself with. I think it will also reengage my existing email list because I'm hoping they're going to be interested in these things."  Karen Yankovich on The Power of Email Engagement"

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at https://lifeaftercorporate.com/podcast.

 🔎 When is it time for a do-over? 00:42
💰 Pivoting your business: Deb’s example. 02:37
💡 Your deep-seated beliefs about your personal value might need to shift. 05:25
😧 The 4 things that you might be doing wrong. 08:39
⛔ Are you targeting the wrong people? 11:32
👪 Testing a perfect product: what is it that your audience really wants? 13:55
📢 Is your message landing in the right way? 14:52
👸 The Launch Lab for Women Entrepreneurs – accepting new applicants! https://thegreatdoover.com/launch-lab/ 16:22
💬 Get in contact with Deb. deb@thegreatdoover.com 18:55 

🔥Develop the mindset of a successful entrepreneur. 02:17
🏢Skills from the corporate world will serve you well. 3:10
📈Understanding metrics is key to your success. 3:48
🌊Turn on the flow of revenue into your business. 4:46
🌻Skills that need to be developed.  6:06
🏹 Resilience: Keep on keeping on. 8:44 
❗Things that you absolutely must let go of. 10:03
🙂Any action is better than no action. 11:38
1️⃣Fear is your number one enemy. 14:56
💡Master the entrepreneur's mindset: https://launchlabaccelerator.com 15:27

Welcome to today’s episode of Life After Corporate! This is the place to be if you are leaving corporate to start your own business. Today we tackle one of the most important items when creating and growing your own business: Public Speaking. Our guest today is Joya Dass,  she has been a business news anchor over the last 20 years. After working for Bloomberg, CNN, ABC, CBS and NY1 News. Tune in as we dive in into today’s topic with the founder of Leadership Academy: Joya Dass. 

[00:01 - 9:10] Opening Segment

• I welcome our guest: Joya Dass.
• Joya shares her personal story.
• • Not living her life on anybody else’s terms but hers.
  • Going beyond what’s expected for an Indian woman.
  • Moving to New York to fulfill her dream of becoming a news anchor.
• Launching a documentary production company.
• • Creating impact inside the Indian women community
• Diving into her business projects, leaving corporate behind.
• Doing journalism on her own terms. Being naturally curious. 

[09:11 - 22:30] Public Speaking: The Currency of Business

• Public Speaking as one of the top leadership skills in today's market. 
• • Why communication is so important when creating and growing a business.
• Joya shares the 6 most common mistakes when speaking in public:
• The desire to use filler words.
• • How filler words distract your audience from your message.
  • Learn to leverage silence. Silence as a tool.
• How our attention span has reduced from 7 seconds to 2 seconds.
• • Win or lose an audience in a short span of time.
• Not reading your audience
• • Always making sure that you are speaking to the audience you are delivering to.
  • Joya explains why she talks directly to some members of the audience before going on stage.
• Joya shares how she structures and presents her content.
• • Starting with the big takeaway.
  • Using storytelling.
• The powerful pause:
• • The advantages of using silence and loosing fear of it.

[22:32- 25:06] Closing Segment 

• Connect with our guest. See links below.
• Follow us on social media and leave a review.
• Final words

Tweetable Quotes:

“And if you knew me personally you know that when I want something I’m a heat seeking missile, that’s how people describe me. It’s not about if I’m gonna get it, it’s when I’m gonna get it.” - Joya Dass

“And truly I think anything that is going to flourish and be successful needs your focus. Focus trumps talent any day .” - Joya Dass

Connect with Joya on: Instagram, Twitter, Facebook 

Join her next Public Speaking Mastermind:

www.joyadass.com 

www.ladydrinks.com 

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com! 

☕Deb and Suzan met on ‘The Billionaire Weekend for Women’ but ended up talking about being mothers over coffee. 2:18

😇 Faith-based or faith-infused entrepreneurship connects us to a power that's bigger than us. 3:21

👧🏽 Entrepreneurship and leadership began for Suzan very early.  Her understanding of other cultures in countries around the world gave her a different perspective on life.  5:06

👉🏽 Suzan was just 13-years old when she saw her role model - a woman minister.  When she was 17, she realized she wanted to be a minister. 10:17

🧡 Having a family that makes you whole and a supportive community who is proud of you, the only thing on your mind is to give them back even more than you received. 14:18

😕 Racism and sexism that she’s had to deal with. 16:53

⛪ Why did Suzan decide to be the Chaplain of the New York City Police Department? 19:26

🕊️ The stress from 9/11 and the spiritual triage at Ground Zero. 22:21

🙏🏾 Find your healing place and safe harbor: Suzan means to take a pause. 27:08

🗽 Suzan was the first Baptist pastor that the White House ever had in the history of the fellowship. They needed someone to help them stay spiritually grounded. 31:13

😲 What do you do when Bill Clinton asks for help. 33:50

🤔 Your faith will make you whole but like your business plan, you have to revisit who you are spiritualy, too.38:07

🌟 The Smart Principles: digitize, energize, strategize, monetize, organize, globalize, and glamorize. 40:01

👩🏾‍💼 Global Black Woman's Chamber of Commerce is the first chamber that focuses solely on black women-owned businesses. 40:55

📚 Suzan is the author of “Too Blessed To Be Stressed: Words of Wisdom for Women On The Move.”

Connect with Suzan:

https://www.globalblackwomencc.org/

Twitter: @ambassadorsujay

Facebook: @AmbassadorSujay

https://www.linkedin.com/in/ambassadorsujay

Insta: @ambassador_sujay

http://ambassadorsujay.live/

Book: https://www.amazon.com/Too-Blessed-Stressed-Suzan-Cook/dp/0739402730/

🙋‍♀️ Shout out to Diane Diaz for an amazing podcast review. 1:19

📱 Super cool social platform - Clubhouse is great, connect with me @debboulanger 2:11

🤨 75% of all startups fail. 4:45

🗝️ The number one reason why your marketing and messaging isn't landing:  Your avatar isn't working. 5:45

🛍️ People buy based on emotion. 6:25

🌟 Be sure you have demand from the right people. 9:49

💩 If you build it, they will come is a fake promise. 11:18

💣 The coaching industry is exploding.  It’s the second fastest-growing sector in the market. 14:17

🎯 Ditch your avatar and DM me on Facebook or join my Clubhouse room. 15:53

Join the Life After Corporate Facebook Group

https://www.facebook.com/groups/launchlabforwomenentrepreneurs

Join Deb on Clubhouse @debboulanger

https://www.joinclubhouse.com/

Welcome back to another episode of Life After Corporate! 

[00:01 - 02:36] Opening Segment

• Welcome to the podcast! 
• I introduce our topic for today
• Why 75% of new businesses fail

[02:37 - 09:13] Launching a Business? 5 Steps to 6 Figures

•  Step 1: Set aside funds
• • How much should you have in store?
  • What if you haven’t left corporate?
  • Hire expertise
• Step 2: Find the market gap
• • Are the people willing to invest in your business?
• Step 3: Get proof
• • Why do you have to test the market?
  • Step up your game, don’t settle for the average
• Step 4: Price your services on impact-value
• • How should you price your expertise?
  • Do not undercharge
• Step 5: Have a practical path
• • Clarity and consistency are key
  • A repeatable conversion strategy
• Keep it super simple
• The Expert’s Pricing Calculator 

[09:14 - 10:47] Closing Segment 

• Join our Facebook Group and be part of the Monday Morning Mastermind 
• Subscribe to the LinkedIn Newsletter
• Reach out to The Launch Lab for Women Entrepreneurs in January
• Final words

Tweetable Quotes:

“Without a gap, you don't really have a business, you just have a business idea” - Deb Boulanger

“Set your vision, set your values, do your vision board, set your goals for the coming year, set your intentions for success.” - Deb Boulanger

“The more complex you make your business model or marketing strategy, the more difficult it is to scale.” - Deb Boulanger

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Ruchi wasn't sure where she would land when she made the decision to descend the corporate ladder but she plunged into the world of entrepreneurship and met amazing, strong women who had the guts to launch a company but didn't know how to keep it functioning successfully on a daily basis. Being able to assist wonderful business owners who are excellent at what they do but have not yet fully realized their greatest vision, Ruchi knew that she had found her true purpose. Listen in while Deb and her good friend catch up and talk about female entrepreneurship, and what most women don’t know about their bottom line.  

[00:01 - 05:09] Opening Segment

• Senior Corporate Leader 
• Deb and Ruchi share an anniversary
• What is the best advice that she ever got?   

[05:10 -09:44] People are attracted to her unconventional style

• Traps: How does someone know if they need help?
• Do you value yourself enough?
• You’re impowered: Don’t ever forget it, Don’t take it for granted. 
• How does one's self-worth align personal and business goals?

[09:45 - 28:44] What’s not included in the Profit/Loss statement

• How do you plan for growth 
• The multiple bank account tip
• Change your language; use your words to create the life you want 
• Get the Dashboard- (more info below)
• Don’t let lack of confidence show in your pricing

[28:45 - 30:45] Closing Segment 

• Connect with Ruchi through the links below 
• Follow us on social media and leave a review
• Final words

 Connect with Ruchi Pinniger 

Facebook: Watch Her Prosper | Facebook

Instagram: @watchherprosper

Twitter: @watchherprospr

LInkedIn: "Ruchi Pinniger" | Search | LinkedIn

Website: https://www.watchherprosper.com

Ask Ruchi:  https://www.watchherprosper.com/askruchi

Get the Dashboard

Get the FREE Cash Flow Projections Template

https://www.watchherprosper.com/cashflow

Or Text “Prosper” to 66866 (in USA only)

An episode you might enjoy as well:

Ep 74. The Six Figure Side Hustle with Monica Monfre

https://lifeaftercorporatepodcast.com/

Tweetable Quotes:

“Who you’ve been with money is zero indication of who you are capable of BECOMING with money” - Ruchi Pinniger

 “Fear makes you stuck and faith brings you forward”. - Deb Boulanger

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

What distinguishes thriving businesses in today's fast-paced world? 

Tune in as host Deb Boulanger talks with Natalie Levy, a passionate supporter of women entrepreneurs and advocates for investing in diverse founders. Natalie reveals her strategies for empowering female-led startups and highlights the significance of inclusive investment strategies and cultural awareness in the business arena. She discusses key factors for evaluating startup potential while emphasizing the value of balancing entrepreneurship and well-being. Through sharing her own journey and the trials of scaling a service business, this conversation promises to reshape your understanding of success.  

 [00:01- 13:23]   Equity, Accessibility, and Mindset Shift  

• Challenging traditional "herd mentality" of attracting only high-net-worth accredited investors.

• Rejecting the notion of simply allocating capital to deals without active involvement.

• Emphasizing a learning journey and transformative mindset shift for members.

• Pioneering a new model that prioritizes strategic and smart investment practices.

[13:24 -18:26] Women's Empowerment in Early-Stage Investing: Strategies for Success 

• Investing in the "seed plus" round allows for a more meaningful impact with smaller check sizes.

• Evaluating the quality of deal sourcing and the ability to find good opportunities at an early stage.

• Higher risk but potentially higher returns when investing early in a company's lifecycle.

• Flexibility to invest across sectors and stages without being bound by specific mandates. 

[18:27 - 22:08]  Scaling Service Businesses with AI: Challenges and Opportunities    

• Services businesses often face challenges in attracting strategic acquirers due to lower margins.

• Productizing services by integrating AI can enhance scalability and create a path for venture-level growth.

• Successful service businesses may incorporate a services component to generate revenue and gain market insights.

• Transitioning from services to productized offerings can improve profitability and attract investors seeking scalable ventures.

[22:09 - 37:00]  Mindful Entrepreneurship: Balancing Success and Well-being  

• Prioritizing self-care practices like mindfulness, yoga, movement, and proper nutrition to maintain overall well-being.

• Finding time for personal growth and self-investment amidst the demands of entrepreneurship.

• Embracing a mindful approach to handle challenges and setbacks, such as physical injuries, with resilience and positivity.

• Encouraging others to prioritize self-care and personal well-being by leading by example

Connect with Natalie Levy

Website: ShesIndependent.com                                                                                                                                         LinkedIn: @‌shesindependent

YouTube: She's Independent - YouTube

Instagram: @shesindependent

Go to https://lifeaftercorporatepodcast.com/ for all episodes

168.  The Chris Voss Method for Closing the Deal

144  Overgiving: The Secret Saboteur of Entrepreneurial Success

131 From Self-Sabotage to Success: Practical Strategies to Thrive

Tweetable Quotes:

"We're not just trying to build and grow this cash flow machine and just kind of run this brewery out back. But is this a business where we can see it scaling to a million dollars  or  a few million dollars?".... Natalie Levy on Entrepreneurial Vision

"It kinda kills me to not fund those types of businesses, but at the same time, we're marrying, you know, deeply driven mission."".... Natalie Levy on The Difficult Reality of Funding Decisions

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

Are you ready to break free from the corporate world, shatter glass ceilings and rewrite the rules of success! Welcome to another episode of Life After Corporate with your host, Deb Boulanger. In this eye-opening installment, Deb welcomes Diana Greshtchuk, the formidable founder of Fan Your Flame. Together, they explore the complex relationship between women, money, and debt. They challenge conventional wisdom and shed light on the importance of seeking funding only after validating your business idea. This episode is a reminder that the path to entrepreneurial success is paved with strategic choices, financial resilience, and the courage to defy societal norms. Prepare to be blown away as Diana debunks myths, shares her personal journey, and unlocks the hidden potential of risk-taking and financial empowerment. This episode will empower you to challenge conventional wisdom, embrace opportunities for growth, and create a thriving business that defies all expectations. Remember, the right time for funding is when you have a proven plan, and the right type of funding is one that aligns with your values and vision. Empower yourself, step into your worth, and build the business of your dreams.

[00:01 11:07] Understanding Financial Trauma and its Impact

• Exploring the experiences of individuals who have faced job loss and financial struggles

• Addressing the emotional effects of being ostracized due to economic circumstances

• Recognizing the significance of trauma-informed approaches in the financial space

• Creating safe spaces that prioritize empathy and understanding for individuals with financial trauma

[11:08 -18:05]  Legal Considerations and Entity Registration for Funding  

• Understanding state-specific laws and regulations for accepting funding

• Seeking advice from specialists knowledgeable in funding laws

• Registering as a legal entity to be eligible for funding opportunities

• Exploring different funding options such as debt investors or angel investors

[18:06 - 24:46]  Addressing Gender Disparity in Venture Capital Funding   

• Highlighting the alarming statistic of only 2% of female-led ventures receiving funding

• Advocating for increased awareness and support for female entrepreneurs

• Encouraging collaboration and mentorship among female founders and funders

• Exploring alternative funding options and resources for female entrepreneurs

[24:47 - 29:04] Finding Connectors and Investors   

• Connectors and investors often find you when you least expect it

• The potential for significant returns on investment over time

• The role of connectors in bridging connections and opportunities

• Investing in initiatives that empower women and change the world

[29:05 - 30:01] Closing Segment 

• Connect with Diana through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Diana Greshtchuk

Social Media Handles/Links:

FB: https://www.facebook.com/FanYourFlameLLC

IG: https://www.instagram.com/FanYourFlameLLC/

LinkedIn: https://www.linkedin.com/company/fan-your-flame-llc

LinkedIn: https://www.linkedin.com/in/dianagreshtchuk/

Public FB Group: https://www.facebook.com/groups/fanyourflame

RESOURCES Mentioned in the episode

Fan Your Flame Financial Literacy Coaching Website: www.fan-your-flame.com

Important Links:  https://linktr.ee/fanyourflame

 Show Her The Money Documentary Film: https://showherthemoneymovie.com/

You May Also Like These Episode

Go to https://lifeaftercorporatepodcast.com/ for all episodes

150  Transitioning from W-2 Employee to Business Owner: What You Need to Know

145. The Formula for Maximizing Impact and Income

113  Love Your Numbers with Ruchi Pinniger

Tweetable Quotes:

"I get emotional because these women are changing the world, and they need funding too."... Diana Greshtchuk on Women changing the world

“I had a job where I wasn't feeling any passion. I felt so passionless. And that's not how I wanted to live the rest of my life spiraling into that predictability knowing that I was gonna end up a spinster”…  Diana Greshtchuk on getting close to your personal mission

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

Is your elevator pitch too slick? 1:08
   Why good advertising works. 4:34
Good marketers know how to make you feel. 5:11
3 steps to a unique position in your market. 8:37
What is the problem that no one else is solving? 10:35
Speak what your ideal client is thinking. 11:01
Key to success: Know your triggers. 12:39
Connect: https://newbizquiz.com/0
Join: https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

What makes a story truly newsworthy in today's crowded media landscape? 

Public relations expert, Bonnie Rothman, founder of Company B, breaks down the art of storytelling that captures attention. With 15 years of turning leaders into thought leaders and securing features in Wall Street Journal, Fast Company, and CNN, Bonnie shares her proven formula for crafting narratives that resonate. Bonnie dismantles the common misconceptions about what makes something news worthy and reveals the authentic storytelling techniques that open doors. Drawing from her experience as a New York Times reporter and her success landing clients in top-tier media, she shares the fundamental shifts that separate forgettable pitches from unforgettable narratives. From her workshops with global leaders to a masterclass in transforming brand benefits into compelling stories, this conversation reveals the secret ingredients that make journalists lean in and audiences take notice. 

This is the episode that will forever change how you think about telling your business story.

 [00:05- 11:31] Adapting Business Strategy During Challenging Times  

• Utilized previous connections and good impressions to secure initial clients

• Transformed a conference-based client's strategy to focus on thought leadership during COVID

• Pivoted content strategy to address emerging workplace issues during crisis

• Created weekly programs addressing timely topics like remote workforce management, leadership challenges, and cultural issues during pandemic transitions

[11:32 -16:36]  The Art of Effective Client Retention  

• Develop new products and services to give existing clients reasons to keep engaging

• Create measurable systems to demonstrate return on investment to clients

• Listen carefully to evolving client needs and adapt your services accordingly

• Focus on showing value from the beginning of the relationship

[16:37 - 27:30]  The Evolution of Business Storytelling in Today's Market    

• Being able to tell a good story has become the cost of entry into entrepreneurship

• Business owners must stay relevant by tuning into current narratives and market conditions

• The most effective stories stem from authentic conflicts and distinct points of view rather than contrived content

• Leaders need to adapt their messaging to address current challenges like hybrid workforces and changing corporate cultures

[27:31 - 35:56] Key Elements of Effective Storytelling  

• Focus on identifying and presenting relatable conflicts (beyond just pain points)

• Include enemies, obstacles, puzzles, and traps to create engaging narrative twists

• Support narratives with relevant facts and statistics for credibility

• Ensure stories conclude with satisfying endings that resolve the initial conflict

Connect with Bonnie Rothman

Website:  https://companyb-ny.com/ 

Insta:  https://www.instagram.com/companyb_ny/?hl=en 

LinkedIn: https://www.linkedin.com/company/company-b/

Go to https://lifeaftercorporatepodcast.com/ for all episodes

169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!

153  A 3-Step Guide to Skyrocketing Your Income

137 Marketing, Management, and Metrics: The Keys to Consistent Success

Tweetable Quotes:

"The minute you get a new client is the minute you start losing them.".... Bonnie Rothman on the Reality of client churn

"Am I going to pivot and do something a little bit so I don't get rejected over and over again? Or am I gonna sort of stick with my guns?".... Bonnie Rothman on the Dilemma of a career pivot

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

Have you ever considered that your business name might already belong to someone else? 

In this episode of Life After Corporate, host Deb Boulanger sits down with trademark attorney Lauren Bercuson to uncover the costly mistakes entrepreneurs make when it comes to trademarks. Lauren explains why securing a URL or registering your business name isn’t enough to protect your brand, and she shares the crucial steps every business owner should take before launching. From the risks of skipping a comprehensive trademark search to the dangers of infringing on an existing mark, she breaks down the legal nuances that could make or break your brand. Whether you’re naming a new business, launching a product, or starting a podcast, this episode is packed with must-know strategies to avoid legal headaches and financial losses. 

Think your brand is safe? You might want to think again.

 [00:05- 07:10] Common Misconceptions About Brand Protection  

• Owning a URL does not grant legal protection for a brand name.

• Business entity registration does not equate to trademark protection.

• Trademarking with the USPTO provides a legal defense against name disputes.

• A registered trademark is policed by the USPTO, preventing similar names from registering.

[07:11 -14:33] The Limits of DIY Trademark Searches  

• Searching the USPTO database is not enough to confirm trademark availability.

• Similar-sounding or phonetically equivalent names can still cause conflicts.

• Google searches do not account for common law trademarks.

• Trademark attorneys understand nuances like foreign equivalency and industry overlap.

[14:34 - 29:38]  The Trademark Registration Process    

• A comprehensive search determines if a name is legally available.

• The USPTO review process takes 8-10 months.

• Trademark registration strengthens brand identity and legal protection.

• Businesses with trademarks have an advantage in negotiations and funding.

[22:39 - 30:53] Why Podcasts and Digital Brands Should Be Trademarked  

• Trademarking a podcast prevents others from using a similar name.

• Even non-monetized podcasts benefit from brand protection.

• Legal conflicts arise when similar show names confuse audiences.

• Entrepreneurs should treat digital assets as valuable business properties.

Mentioned Resources

• USPTO.gov – The official database for trademark searches.

• FREE 6-day Crash Course to Understanding Trademarks – A free educational email series.

• StoryLock Legal (storylocklegal.com) – A legal firm specializing in trademarks.

Connect with Lauren Bercuson

• Linkedin: https://www.linkedin.com/in/laurenbercuson/

• Instagram: https://www.instagram.com/storylocklegal/

• Website: https://www.storylocklegal.com/

• Book a free consult: https://www.storylocklegal.com/contact

• I'd love for you to share this if possible too - perhaps in the show notes: Don't make a $30K mistake - Get Trademark Smart With 6 Quick Emails!

Ready to turn insights into action? Don’t just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business.

Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community

Go to https://lifeaftercorporate.com/podcast  for all episodes

168.  The Chris Voss Method for Closing the Deal!

163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!

  87.  Secrets of Great Copywriting with Julie Cabezas

Tweetable Quotes:

"If I tell you I got my cookies from Bluebird cookie shop, and somebody else tells you, oh, these cookies are from Blubyrd Cookie Shop, you're not gonna know whether it's Bluebird, spelled traditionally, or Blubyrd."... Lauren Bercuson on Preventing Trademark Confusion

"I actually love “THE GREAT DOOVER” because it really doesn't give you any hint of what the goods or services might be. And that is actually scary to a lot of business owners, but those kinds of marks make the absolute best trademarks because they're the most distinctive."...Lauren Bercuson on The Value of Distinctive Trademarks

 **TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at https://lifeaftercorporate.com/podcast.

Do you know when you are the most energetic? Do you know what your innate rhythm is? It's crucial to understand your internal energy flow that influences originality, judgment, and productivity.  Deb Boulanger talks with Megan Camille, a psychic and intuitive business consultant. Together, they discuss the importance of intuition in business and entrepreneurship. Megan shares her own experience of building two seven-figure and multiple six-figure businesses relying solely on her intuition and inner guidance.  Yes, taking risks and being entrepreneurial are difficult paths to success, but they are unquestionably some of the most gratifying. Despite beginning without a college degree, Megan Camille's career demonstrates that following your instincts and taking chances may result in significant success in entrepreneurship. If you ever feel the urge to launch your own company, go for it. Take chances, pay attention to your intuition, and don't be hesitant to invest in your dreams. You can achieve success by taking calculated risks, learning to trust your instincts and EMBRACE YOUR INNER REBEL.

[00:01 08:19] Intuition vs. Psychic Abilities  

• Everyone has intuition, but it needs to be honed like a muscle

• Intuition can provide accurate predictions, but not the in-between journey 

• Most people don't follow their intuition due to reliance on logic and statistics over intuition

• Combination of intuition and business knowledge for successful entrepreneurship

[08:20 -16:28]  Discovering Your Natural Rhythm  

• Logging daily activities and moments of inspiration, creativity, and fatigue can help identify one's natural rhythm                      

• Intuitive hits can lead to magic and ease in decision-making.

• Following social media feeds and constantly comparing oneself to others can hinder listening to internal guidance 

• Discovering one's natural rhythm can lead to greater potency and less obligation or sacrifice in work 

[16:29 - 24:25]  Trusting Intuition for Business Success   

• Trusting intuition is crucial in business

• Exercising the muscle of trust can strengthen intuition 

• Trusting intuition can lead to opportunities and success in business

• Leaping from five figures to seven figures in revenue requires trusting intuition and leveraging automation

[24:26 - 34:02] The Importance of Investing in Your Business   

• Investing in your business is key to success  

• Embrace your rebel and do things differently 

• Logic is important, but intuition should guide business decisions

• One size does not fit all in marketing and business strategies

[34:03 - 35:40] Closing Segment 

• Connect with Megan through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Megan Camille

Website: Megan Camille | Megan Camille Enterprises

Facebook: Megan Camille | Facebook

Instagram:  @themegancamille

LInkedIn:  Megan Camille | LinkedIn

Here are some another episodes you might enjoy as well:

For all episodes, go to:  Podcast - Life After Corporate Podcast

Ep 90. Are You Under Investing in Your Business?

Ep 77. How to Choose the Right Business Coach

Tweetable Quotes:

"I actually recommend for my clients to stop following people in their same niche and really focus on what's coming for them as opposed to what someone else is doing."...Megan Camille, on finding your Natural Rhythm

"Knowing the different aspects or parts of yourself, like the inner child, the inner critic, the golden child, the shadow, all of these aspects have their own interpretation of what's going on. And so we want to be making our decisions from intuition, which is our true self, even if that alerts the inner critic." Megan Camille, on the Importance of Nervous System Regulation

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Fortune 500 firms have paid Susan Trumpler for ten years to find the sales techniques and strategies that generate the highest revenue for their businesses. And although it seemed like she was giving away the keys to the kingdom when she revealed the findings of her investigation, she didn't want to restrict these strategies to just the largest businesses. She made the decision to incorporate all she had learnt over the years into something that would benefit female entrepreneurs. And this was the birth of “Unstoppable Women in Business’. Deb dives deep into Susan’s concept in networking to getting that “YES” faster.

[00:01 08:20] Opening Segment

• Susan tells us about her journey into coaching women in business
• Trump's 5-step process includes understanding the customer's needs, creating a value proposition, crafting a compelling message, delivering the message with confidence, and following up
• Sales isn't about being pushy or manipulative, it's about helping people and nurturing relationships
• Seek out a mentor or coach to help guide you on your sales journey.
• Build a strong support network of fellow female entrepreneurs

[08:21 -18:31]  Sales Culture can be Exclusionary to Women  

• Women are often left out of the "bro culture" in sales, leading to a feeling of exclusion   
• It's important for women to recognize their value and not undersell themselves in sales conversations
• Use open-ended questions to learn about the other person's interests and needs
• Approach networking events with the mindset of helping others, rather than focusing on your own fears or insecurities.  
• Practice active listening and ask questions to learn about the other person's interests, needs, and goals

[18:32 -28:25]  Challenges that Woman in Sales need to Overcome  

• To develop a sales mindset that allows you to embrace your strengths and not be afraid to put yourself out there
• Women to build a strong network of peers and colleagues who can provide support and encouragement as they navigate the sales world
• Self-doubt or lack of confidence in their ability to succeed in the sales process is something woman need to concur 
• Limited understanding of the customer's needs or pain points
• Procrastination or hesitation in making the sales pitch or closing the deal

[28:26 -31:43]  Establish Yourself as a Unique Entity that Someone Wants to Develop a Relationship With

• Focus on the conversation around what the potential client wants to do differently and why they want to do it, rather than dwelling on the details of your business or services
• Sharing information about your unique processes can also help to differentiate you from the competition
• Getting validation and agreement before moving forward

• Asking open-ended questions can also be helpful in guiding the conversation towards a successful outcome
• Focus on permission-based interactions and high-converting lead magnets

[31:44 - 33:52] Closing Segment 

• Connect with Susan through the links below 
• Follow us on social media and leave a review
• Final words

 Connect with Susan Trumpler

Website: https://www.GTYFaster.com 

Website: unstoppablewomeninbusiness.com

Facebook: Susan Cipolla Trumpler | Facebook

Instagram: @unstoppablewomeninbusiness

LInkedIn:  susan trumpler - business coach" | Search | LinkedIn

Youtube: Unstoppable Women in Business - YouTube

Book

“Oh Sh*t, I’m in Sales”

OH SH*T, I'm in Sales?: An Entrepreneur's Guide to Making Sales Your BFF: Trumpler, Susan: 9781951943936: Amazon.com: Books

Here are some another episodes you might enjoy as well:

Ep 122. Slow Marketing for Rapid Results in 2023

Ep 114. Know Your Worth with Barbara Huson

Go To: Podcast - Life After Corporate Podcast

Tweetable Quotes:

“Women undervalue as much as men overvalue their contribution. ” -Susan Trumpler

 “It should be so simple, but what gets in the way is our own primitive brain that says, Be careful. Somebody might reject you. You gotta be liked. You don't wanna get kicked out of the community, and so we are so hesitant.”. -Susan Trumpler

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Are you struggling to stand out in a crowded market? Do you feel like your skillset is getting lost in the sea of other professionals who offer the same services as you? It's time to take control of your career and develop your very own personality brand. In this episode of Life After Corporate, Deb Boulanger sits down with Danielle Hughes, the Chief Personality Officer of More Than Words Marketing, to explore the importance of infusing your unique personality into your online presence. From building genuine connections with clients to sharing personal experiences, Danielle shares valuable insights and expert advice on how to establish yourself as a leader in your field. The advice given by Danielle, is crucial for anyone looking to differentiate themselves and attract the right audience. So, take a listen to this episode to find out exactly how you can take the time to get to know yourself and your brand, invest the time in your own ideas, and embrace what makes you different to stand out in a crowded market and succeed in your career. 

[00:01 12:09] Establishing a Standout Personality Brand  

• Define who you are and what it's like to work with you to create return clients and customers

• Infuse your bio and messaging with personality to showcase who you are as a person, not just your skills 

• Share a hobby or passion that you love to talk about, allowing you to build connections and start conversations on a personal level

• Avoid generic terms and filler words in your bio, such as "seasoned veteran" or "thought leader," and find unique ways to express the depth of your expertise

• Use your personality brand to differentiate yourself in a crowded market, standing out among other solopreneurs and attracting potential clients

[12:10 -18:22]  Crafting a Compelling Personal Story  

• Share personal stories that create engagement and interest, making people want to know more about you                      

• Use vulnerability to show relatability and connect with your audience on a deeper level.

• Incorporate your childhood experiences or defining moments to add depth and uniqueness to your story 

• Start with your "why" and communicate the reasons behind why you do what you do, rather than solely focusing on your years of experience or expertise

• Highlight personal anecdotes that reflect your thought process and approach to your work, allowing others to see how you think and relate to your methods 

[10:23 - 24:13]  The Role of AI in Writing and Thought Leadership   

• Exercise caution when using AI tools to write profiles, as they may produce generic content lacking your unique voice and thought leadership

• Utilize Ai for research purposes, such as generating topic sections or stimulating new ideas, but always add your personal spin to maintain authenticity 

• Understand the distinction between “thought leadership” and “thought FOLLOWSHIP”

• Acknowledge AI's role in enhancing efficiency and providing assistance, but avoid relying on it entirely to ensure your content stands out and showcases your unique voice

[24:14 -30:46] Crafting Conviction Marketing Messages   

• Understand the power of conviction marketing and its ability to make you stand out from the crowd  

• Identify the topics and ideas you feel strongly about and use them to create impactful messages 

• Challenge conventional messaging and strive to bring fresh, relevant, and meaningful content to your audience

• Embrace vulnerability and authenticity in your posts, as they often resonate deeply with readers

• Be willing to address touchy subjects and express your passionate opinions, even if it may attract some backlash

[30:47 - 31:54] Closing Segment 

• Connect with Danielle through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Danielle Hughes

website: https://www.morethanwordscopy.com/

newsletter: https://www.morethanwordscopy.com/sign-up

Profit from your Personality Bundle: https://www.marketing-mentor.com/products/profit-from-your-personality

Instagram: https://www.instagram.com/daniellezhughes/

LinkedIn: https://www.linkedin.com/in/daniellehughes/

Here are some another episodes you might enjoy as well:

For all episodes, go to: Podcast - Life After Corporate Podcast

Ep 92 Does Your Brand Reflect Your Mission and Values with Lorraine Schuchart

Ep 13. Stand Out With a Twist - with Julie Cottineau

Tweetable Quotes:

"Yes, you wanna stand out as an expert, but you also need to define who you are and what it's gonna be like to work with you."... Danielle Hughes

"The reason I ask for the hobbies and passions is because for most of us, how we approach our hobbies is actually how we approach our jobs.""... Danielle Hughes

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

👄 Tasty Clean is a sour-sweet cleaning spray that’s 100% natural and safe to ingest.  It’s used to clean things that go in the mouth. 2:10
🍭 How Jessica’s kid meltdown created a big need for a great on-the-go cleaning product. 3:19
👣 The long journey of creating a physical product and why to invest in support sooner. 7:41
🌷 Succeeding without advisers: go with your gut and listen to that kind of burning feeling inside. 9:51
😲 Tasty Clean is breaking boundaries as a first natural product is waiting for FDA approval as a medical device. 11:15
⌚ It takes time to develop a unique product. 12:58
👩‍💻 Lessons learned - there are a few things that Jessica would do differently now. 14:26
🏡 Jessica left corporate to be a stay-at-home-mom, but her creativity and entrepreneurial spirit were restless. 16:46
💰 It is hard to scale a product without having the capital behind it. 19:45
🍏 Try Tasty Clean with a discount code and free yourself from chemicals. 20:49

https://www.tastyclean.com/

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https://www.instagram.com/tastyclean/   @tastyclean

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🌞Welcome to Life After Corporate podcast, Amy. 2:29
‍👩‍🎓Amy’s path from academia, teaching, and a healthcare career to coaching and writing. 3:52
📖 How Amy’s love for coaching and workshops developed and how she became a co-author of the book ‘Good Enough’. 7:53
️🗣️ ‘The Whisper’ inside of us is persistent, it is the ‘stone in your shoe’ that you must deal with. 12:48
😰 Women are oftentimes more willing to live a life with discomfort and to sweep it all under the rug.16:14
📝 Research results in inner criticism among women entrepreneurs. 19:41
🧜‍♀️ The difference between embarrassment and perfectionism. 22:18
🤓 If it needs to be perfect, you will never launch anything. 25:02
😨 Swallow your fear about being critiqued. 27:18
💎 In entrepreneurship, it’s important to remember that there is no failing, only learning. 28:50
👺 Your inner critic’s voice is freaking mean! 31:15
️✌️ How to replace that inner critic’s voice with a wise voice? 35:18
👀 Another way your inner critic is showing up: undervaluing and underpricing your services. 38:06
🌷 We inherently know that we have value, but we've lost sight of it somewhere along the line. 41:21
🍀 Entrepreneurship is the best way to open up the channel of your lifeforce. 44:36

Connect with Amy:

Join her Facebook group - Feminine Power, Presence and Impact https://www.facebook.com/groups/337439170300583

Visit her website: Insight Edge Learning and Leadership insightedge.ca

Subscribe to receive insights and updates: https://insight-edge.mykajabi.com/insight-edge-with-amy-62edcc2a-f66d-4b5f-b0bd-ae74b287b297

LinkedIn:  linkedin.com/in/amyvodarek 

Join Deb in the Launch Lab for Women Entrepreneurs: https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

Unveiling the Secrets to Highly Engaging Content: Inside Scoop from Expert Storyteller Lisa Durante! Ready to uncover the keys to capturing your audience's attention and building a deep emotional connection through your content? In this episode of Life After Corporate, we dive into the world of content creation with Lisa Durante, a seasoned storyteller and founder of Jack Communications. Listen in as Lisa shares her insights on the evolving landscape of content marketing and the crucial elements needed to stand out amidst the crowded digital space. In a world where content is king, consistency is the key to ruling the realm of digital marketing. Lisa's wisdom has shed light on the power of long-form content, the impact of emotional storytelling, and the importance of finding your tribe. As we navigate this ever-evolving landscape, remember to entertain, educate, and empower your audience. Stay true to your authentic self, share those BTS moments, and find joy in creating compelling content that resonates. Are you ready to craft content that captivates and converts? Reach out to Lisa at JACC Communications and embark on your content creation journey today!

 (00:00-10:00)  Content Creation Hacks from Lisa  

• - Stay consistent: Avoid jumping around between different content strategies too quickly

• - Focus on minor tweaks: Make small adjustments before completely changing your content strategy

• - Understand your audience: Dive deep into the demographic and psychographic details of your audience

• - Tell personal stories: Share relatable stories to tap into the emotions of your audience

[10:00-15:00]   Leveraging Long Form Content  

• - Embrace video: Repurpose long form content into video formats for enhanced engagement

• - Blend entertainment and education: Incorporate entertaining elements into educational content

• - Personal stories: Share behind-the-scenes content to entertain and engage your audience

• - Invest in professional guidance: Consider hiring experts to help evaluate and optimize your content 

[15:00-20:00]  Hiring Content Assistance    

• - Know your limits: Hire content assistance when your time or expertise doesn't align with content needs

• - Complementary skills: Consider hiring individuals with skills and strengths that complement your own

• - Professional perspectives: Look for professionals who can offer strategic content insights

• - Accountability & learning: Outsourcing content can provide opportunities for personal growth and development

[20:00-28:18]  Tips for Effective Content Creation   

• - Consistency over variety: Concentrate efforts on a few channels consistently rather than spreading thin

• - Utilize AI tools: Leverage AI as a resource to aid in creating content

• - Repurposing content: Maximize the value of content by repurposing it across various channels

• - Personal touch: Infuse personal stories and behind-the-scenes content to connect with the audience

Connect with Lisa Durante

Website: Jack Communications | Content marketing experts

Instagram: @jack.communications

LInkedIn:Jack Communications: Overview | LinkedIn

Go to https://lifeaftercorporatepodcast.com/ for all episodes

161. The Power of Writing a Book for Business Growth with Danielle Mendoza

118 How to Get Featured in Major Media Publications with Angel Tuccy

117 Visibility For Profits with Leilani Wells

Tweetable Quotes:

"It's still hard for me to be present. And one of the things I'm even working on now is how do I show more of my personality? Because I'm so guarded and nervous. And I'm like, okay, I just wanna give the value rather than letting more people in."... Lisa Durante on overcoming on-camera anxiety

"You have to talk to your customers so that you can get to know them. And then it's bringing a lot of that into your content."... Lisa Durante on understanding customer motivations

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

Are you feeling stuck in a life that no longer brings you joy? Have you been searching for answers, wondering why all the things that were supposed to make you happy just aren't working? Join host Deb Boulanger and her incredible guest Rebekah Hogan as they dive headfirst into the labyrinth of transformation and personal growth. Rebekah shares her own journey into the world of neurolinguistic programming (NLP) to reprogram her mindset. She reminds us that the power to transform our lives lies within us and by delving deep into our subconscious minds and reprogramming our automatic responses, we can create lasting change. We have the ability to rewrite our own "owner's manual" and unlock our limitless potential. Remember, it is not enough to just think positively or change our mindset superficially. Get ready to embark on a transformative journey as you learn to trust yourself, unpack past experiences, and create a life that truly reflects your highest self. This episode is your invitation to step into the life you've been longing for.

[05:51 20:00] The Journey to Self-Transformation  

• Recognizing the need for change and feeling discontented

• Breaking free from the cycle of proving oneself

• Making an intentional choice to pause and reflect

• Embracing the discomfort of self-exploration

• Utilizing tools and techniques to reprogram the mind and shift perspectives

[20:01 -21:06]  Understanding NLP and Mindset  

• Definition of NLP as the communication of our brain

• Exploring the conscious and unconscious mind

• Metaphor of an iceberg to explain the functioning of the brain

• Recognizing the tools and resources within ourselves

• Limitations of mindset as simply thinking positively

[31:07 - 44:17] The Power of Identity and Beliefs in Entrepreneurship   

• Avoiding titles that reinforce negative beliefs and behaviors

• Choosing an identity that aligns with desired beliefs and values

• Recognizing limiting beliefs and replacing them with empowering ones

• Using affirmations to reinforce positive beliefs and behaviors

• Sharing values and beliefs with a supportive community

[44:18 - 50:07] Working with Rebekah   

• Rebekah offers a group coaching program that combines mentorship, and private one-on-one coaching.

• The program helps people tap into their authenticity and step into their personal power.

• Rebekah teaches how to unlock the potential of your unconscious mind and create strategies for success.

• The Daily Bookends feature of the app helps rewire the brain for a more fulfilling life.

• The app is to create intention and focus and is used by Rebekah herself every day  

[50:08 -51:08] Closing Segment 

• Connect with Rebekah through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Rebekah Hogan

Website:  https://markahvida.com/

Facebook: https://www.facebook.com/markahvida

Instagram: @https://www.instagram.com/markahvida/ 

MarkahVida App:

Apple App Store -  http://itunes.apple.com/app/id1662187786

Google Play Store -  https://play.google.com/store/apps/details?id=com.markahvida.markahvida

Here are some other Episodes of Life After Corporate you might enjoy.

Go to https://lifeaftercorporatepodcast.com/ for all episodes

Ep 135 Trust Your Intuition: A Multi-Million Dollar Success Story

Ep 116 How to Rewire Your Brain for Success

Ep    80 The CEO Mindset with Leslie Grossman

Tweetable Quotes:

“Creating coherence between the heart and brain through visualization and positive memories can regulate the nervous system."... Rebekah Hogan

 "And whenever we're in survival mode, it really creates a lot of cortisol and adrenaline and things that deplete our energy and block our ability to be creative."... Rebekah Hogan

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

Are you in this for the long game? The road to success is a long one. And despite some early "quick wins" in your business, you will need to build a sales, marketing, and operational foundation to reach high six- or seven-figures.  In this episode, Deb share how to take the time to build out your business infrastructure and to focus on strategies and processes that will help you achieve long-term success. She also recommends joining her Reliable Revenue Secrets training which will teach you how to achieve predictable six-figure revenue growth in your business. Deb shares the unvarnished truth on what it takes to be a successful CEO, and how being a CEO is different from being a freelancer. 

[00:01 - 05:14] Opening Segment

• How to Achieve Long-Term Success in Your Business
• It takes time and effort to build a successful business
• Success means behaving like a business owner and having a strategy and plans to back up your strategy

[05:15 - 11:25] The Quick Win Vs. The Long Game

• Increase your revenue
• The Predictable Growth Framework is a system for creating predictable and sustainable growth in a business
• Measure success and convert leads into customers
• Build a referral network

[11:25 - 16:34] Closing Segment

• There is no one size fits all approach to achieving success
• Have faith in yourself and your ability to grow your business
• Set boundaries and agree on a timeline for when you will no longer invest in your business

Join the Reliable Revenue Secrets Masterclass here.

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Tweetable Quotes

"There are no magic bullets, and those who profess to have found the secret formula have first invested a ton of trial and error before they landed that approach that works for them. - Deb Boulanger

“I teach my clients how to get more media exposure so that they can make a bigger impact in the world”.  Angel Tuccy has hosted over 2,000 broadcasts, interviewed almost 5,000 guests, and has helped entrepreneurs & business owners attract more media, more followers, and even more customers. Angel says that it isn’t rocket science, but it does require establishing yourself as a trusted resource and promoting yourself when the media comes calling. In this episode, she shares her exclusive formula with Deb. Pro Tip: You might want to (not only) download this episode, but also bookmark it as well since you’ll be referring back to it often.

[00:01 9:16] Opening Segment

• Angel tells us about her journey into (and out of) the corporate Media/PR space
• From a booked out schedule to having credentials pulled preventing you from entering the building 
• When the unexpected happens-you pivot.

[9:17 -15:27]  How Angel works with clients to get them media exposure  

• Her technique will shorten the sales cycle and increasing KLT (know, like and trust) factor instantly   
• Teaches the formula on how to connect with journalists on a continuing basis.
• Two interviews a week translates into 100 fresh new audiences 
• The “Old School method” is a trusted, proven strategy 

[15:28 - 24:34]  Bootstrapping your way through it  

• Start curating your own database
• Monetize the momentum you’ve gained
• Paid media exposure: pros and con
• When is your PR day?

[24:35 - 26:10] Elements of a well crafted pitch

• Keep press releases simple; Keep to the basics; who/what/when/where.  

• No explanation points. Keep it fact based
• Stay on their radar. Send fresh material to your list regularly
• Keep consistent; 2 interviews a week, 1 press release a month
• Fall in love with the routine 

[26:11 - 28:30] Closing Segment 

• Connect with Angel through the links below 
• Follow us on social media and leave a review
• Final words

Connect with Angel Tuccy

Website: Make Your Big Impact 

Facebook: Need A Guest | Facebook

Instagram: @angeltuccy

Twitter:@AngelTuccy

LInkedIn:  Angel Tuccy | LinkedIn

Pinterest: www.pinterest.com/MediaAngel

Youtube: Angel Tuccy - YouTube

Resources Mentioned on this episode

HARO

Help A Reporter

Here are some another episodes you might enjoy as well:

Ep 117. Visibility For Profits

https://cutt.ly/117Visibility4Profits

Ep 91. How to Become an In Demand Speaker

https://cutt.ly/91-InDemandSpeaker

Tweetable Quotes:

“You can submit your press releases because they're looking for stories, they want your stories. And a press release is how you speak to them, how you pitch to them. ” -Angel Tuccy

 “So while that was one of those dark days, I can look back with gratitude to the release… That now I can go off and really serve clients in a really special and unique way”. - Angel Tuccy 

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Starting a new business can be challenging for many prospective entrepreneurs. It takes more than just a brilliant idea to become successful. It involves precise and strategic thinking, planning, and execution. This is where a well-crafted business plan comes into play. On the most recent episode of Life After Corporate, host Deb Boulanger and guest expert Claudine Land emphasize the significance of developing a business plan to aid you in establishing and expanding your successful business. The discussion covers the valuable insights and techniques entrepreneurs can use to create a comprehensive business plan, which includes recognizing competition, forecasting finances, and developing an effective strategic plan. Ultimately, following their guidance and creating a well-crafted plan can set you up for success in the competitive world of entrepreneurship.

[00:01 13:40] Challenges Faced by New Entrepreneurs  

• Lack of strategic and business planning

• Unclear understanding of target audience 

• Insufficient strategy to attract customers

• Failure to use productivity tools effectively

• Lack of awareness of personal limitations in business activities

[13:41 -19:53]  Prioritizing Time and Developing Time Management Skills  

• Close office door and minimize distractions                      

• Set doable deadlines and allow for flexibility

• Prioritize tasks based on importance 

• Use productivity tools to manage team and automate tasks

• Use reminders and prioritize tasks to increase productivity 

[19:54 - 27:08]  Prioritizing and Scaling Business Goals   

• Importance of setting goals and having a business plan for guidance

• Strategic planning for scaling business from growth to higher revenue goals 

• Regularly updating business and strategic plans to account for industry trends

• Outsourcing industry trend research to credible and successful companies

• Changing priorities and strategies during different stages of business growth and scaling

[27:09 - 31:57] The Importance of Market Research   

• Secondary research helps scan the environment and identify trends  

• Primary research involves interviewing decision-makers in the market 

• Hiring a third party for market research eliminates personal bias

• Understanding industry trends helps inform marketing strategies

• Geofencing and Geo Regency can be used to target specific audiences

[31:58 - 34:37] Closing Segment 

• Connect with Claudine through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Claudine Land

Website: https://virtualingenuityllc.com/

LinkedIn: https://www.linkedin.com/in/claudineland/ 

Facebook: https://www.facebook.com/Virtuallyexe 

Instagram: https://www.instagram.com/virtualingenuityllc/ 

Claudine’s Podcast: The Virtual Ingenuity Business Podcast

Apple Podcast: 

https://podcasts.apple.com/us/podcast/thevirtual-ingenuity-business-podcast/id1644909518 

Spotify: 

The Virtual Ingenuity Business Podcast | Podcast on Spotify

Claudine’s ClickUp affiliate link: https://clickup.pxf.io/c/4340415/1416724/16855.

Here are some another episodes you might enjoy as well:

Go to https://lifeaftercorporatepodcast.com/ for all episodes

90. Are You Underinvesting in Your Business?

36. When Necessity Really is the Catalyst for a Mother's Invention

Tweetable Quotes:

"It's important in business to know what you are capable of doing and what you need to outsource."...Claudine Land

"It's really important then to shift your marketing strategy a little bit and have that Geofencing going on and Georegncy. So we can target a specific time zone, we can target a specific building."... Claudine Land

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com

Natasha's Pivotal Moment for escaping the corporate world. 02:04
Is this a good time to sell? 6:55
Questions you should ask yourself Right Now! 8:18
If you're not selling, you're not serving. 10:48
Bring your full authentic self forward in this crisis. 14:08
Focus on being a solution-oriented leader.15:17
How do you stand in your posture in a position of authority? 18:13
Ways to eradicate the thought "I'm not good enough." 21:55
A beautiful opportunity for innovation-virtual events. 26:23
Profitable pivot plans. 30:19
Line up your business with numbers and lifestyle goals. 30:31
Free Audio Training: Transform your relationship with sales: https://enrollfromthesoul.com/   33:22

       https://talktonatasha.com/  

**Join the Life After Corporate Facebook Group https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

***Download the 9 Questions To Ask Yourself If You Are Ready to make the leap  https://thegreatdoover.com/9

Ever wondered how to infuse your unique identity into your business? 

In this episode, host Deb Boulanger sits down with Patty Farmer, a renowned marketing expert, to explore the intersection of entrepreneurship, branding, and marketing strategy. Patty shares her insights on how to start a business that truly reflects your core values, and how understanding the customer journey can accelerate business growth. She also reveals her tips for building strategic partnerships and using AI in marketing strategies to enhance, rather than replace, human connection. Listen in to discover how Patty Farmer is revolutionizing marketing strategies for small businesses and how you can apply her insights to your own business journey.

 [00:01- 15:13] Crafting an Effective Marketing Strategy for Business Growth  

• Define your brand's compelling story that makes the customer the hero

• Speak directly to the voice and pain points of your ideal client avatar  

• Develop a positioning statement that conveys what you want people to feel

• Leverage AI tools to research potential strategic partners in your niche

[15:14 -25:51] Building Strategic Partnerships for Entrepreneurial Success  

• Identify upstream and downstream partners who serve your clients before/after you

• Seek out partners with complementary offerings who overlap your services

• Explore partnerships with businesses targeting a different audience in your niche

• Don't view other entrepreneurs in your space as competitors, but potential partners

[25:52 - 33:34]  Understanding the Customer Journey for Better Client Retention    

• Recognize the different stages: problem awareness, decision to act, vetting options

• Tailor your marketing messaging to resonates with each specific stage  

• Implement strategies to nurture customers from awareness to promoters

• Regularly audit your customer touchpoints to identify gaps and optimize journeys

[33:35 - 43:34] Leveraging AI in Your Small Business Marketing Strategies   

• Use AI tools for tasks like competitor research, lead generation, and content creation

• Analyze data from your marketing efforts to generate AI-driven insights

• Implement AI personalization to tailor user experiences across channels

• Explore AI-powered automation for campaigns, ads, email marketing and more

Connect with Patty Farmer

Website:Home - Patty Farmer International ~ Plug in. Power up. Get Paid.

Facebook:  Facebook

X (Twitter): @PattyFarmer

Pinterest:  Pinterest 

YouTube: Marketing, Media & Money - YouTube

Instagram: @pattyfarmerceo

Patty’s Podcast: Marketing, Media & Money https://open.spotify.com/show/0fNSOqjx6Jn6zERhmj1pnn?si=d49e1c77d6ca4803

Go to https://lifeaftercorporatepodcast.com/ for all episodes

169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan! 

152  The Secret of Turning Your Words into A Money-Making Machine! 

148  The Role of AI in Business Strategies and Market Research

Tweetable Quotes:

“It’s got to be transformative.  We are not in the information business.  Google is in the information business. We are in the Transformation business”... Patty Farmer the difference of being an information business and a transformation business

"I actually like to think of ROI also as Return On Influence."... Patty Farmer on evaluating ROI

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at https://lifeaftercorporate.com/podcast.  

Welcome back to another episode of Life After Corporate! So you have this new business. And if you've been following all the fantastic advice that you've been given on life after corporate with our step-by-step guides and our amazing guests, then you might be enjoying some real success in your business right now. And you might be wondering, how do I grow this business sustainably and not lose my mind? In today’s episode, we’re going to get to the bottom of that!

Are you tired of being the overworked CEO?  Always looking for the next big strategy to grow and scale your business?  Did you know that you can build your influence and still be profitable and have free time?  Today, Eleanor Beaton, founder of Safi Media, shares her top secrets to being a 7-figure entrepreneur and how to overcome some of the scariest moments of growth to focusing on simple yet scalable strategies.  

[00:01 - 04:13] Opening Segment

• I welcome our guest: Eleanor Beaton
• What is the difference between growing a business and scaling a business?
• • What happens when you’re growing your company
  • What happens when you’re scaling your company

[04:14 - 30:33] How to Scale Your Influence as a 7-Figure Entrepreneur

• A Dual Business
• How you become a prisoner of your own success
• • When should you step back?
  • A Period of Disillusionment
• The Power of Sufficiency
• • More is Not Always Better
• Three Things Women Founders Want
• • Cash
  • Influence: Be Heard and Have an Impact
  • Autonomy
• The Jewel Business
• • A Model of Growth 
  • Grow 30% More Annually in Investment and Time
• Don’t Become the Overworked CEO
• • Say “yes” to many different types of things
  • Embrace the sharp turn
• Make the fundamental switch
• • Be clear with your offer
  • Exert tremendous discipline
• You are the Chief Discernment Officer
• • The role of any founder
  • Why you should hire people to do things you aren’t currently doing
• Oversight is required
• • Which details do I need to grasp? 
  • Which can I hand off?
• Prisoner of Your Success
• • Power + Presence + Position
  • Building a 7-Figure Ecosystem

[30:34 - 38:50] Closing Segment 

• Connect with Eleanor through the links below 
• Implementation alarm challenge 
• Follow us on social media and leave a review
• Final words

Resource Mentioned:

• The Soul of Money

Tweetable Quotes:

“When we talk about sustainably scaling, your revenues are growing in a way that outpaces your expenses.” – Eleanor Beaton

“It's so super important that you have a mentor, they have someone who's guiding you on this journey.” – Eleanor Beaton

Connect with Eleanor through Power + Presence + Position and Your Selling DNA.

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

☀ What it means to launch responsibly. 00:41
📈 Determine your revenue goal. 04:04
💰 What is you path to cash? 05:10
🔎 Your revenue model and product architecture. 07:19
✅ Calculate your close ratio. 11:46
✨ Are your desires and your vision achievable? 13:50
❓ How can you tell if it's time to pivot?15:49
❤ Join the Launch Lab Accelerator https://thegreatdoover.com/launch-lab/ 17:31

Connect with Deb: deb@thegreatdoover.com

Join Life After Corporate on Facebook:

https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

Kelly Hoey's Leap of Faith. 2:13
🤔What are the Whisper Networks? 9:50
Becoming the first president of Ellevate Network (formerly 85 Broads) 15:45
Kelly's philosophy on how to build your network. 21:14
How do you show up every day? 22:07
Answer to "Why am I here?" and you'll find ways to make it work 29:55
Two types of networks: Narrow-deep and broad-shallow 32:50
Your career needs intentionally cultivated diversity networks 35:21
Pay attention to how others perceive you. 37:50
Find what your secret sauce is.  39:25
Introverts are the best network builders. 42:37

Follow Kelly on Twitter here: @jkhoey
Connect to Kelly here: https://jkellyhoey.co/
Get her book, Build Your Dream Network here: https://amzn.to/2VhIFFw
Join the Life After Corporate Facebook Group https://www.facebook.com/groups/launchlabforwomenentrepreneurs/ 19:08
Download the 9 Questions To Ask Yourself If You Are Ready to make the leap  https://thegreatdoover.com/9

Think LinkedIn is just a dull job-hunting site? Think again. This is the wake-up call every aspiring entrepreneur needs to hear because with over a billion members, LinkedIn is the untapped reservoir of business opportunities that you simply can't afford to ignore any longer.  In this episode of Life After Corporate, Host Deb Boulanger brings in Joe Apfelbaum, the CEO who’s coached over 1,000 companies on mastering LinkedIn for unprecedented business growth. Joe's insights today serve as a blueprint for turning digital handshakes into lasting partnerships. Polish your profile, define your strategy, give generously, and step confidently into a community eager to engage with authentic thought leaders like you. Now, if you're itching to transform your LinkedIn presence and uncap that fountain of untapped potential, you absolutely can't miss this episode.  Tap on ‘Play” to unveil the insider secret to making your LinkedIn profile do the work for you.

 [00:01 10:01]  Unlocking the Power of Professional Networking on LinkedIn  

• Explore beyond the common misconception of LinkedIn as merely a job-seeking platform.

• Learn about the underestimated potential of professional networking through a social lens.

• Utilize LinkedIn to cultivate relationships that can propel entrepreneurial ventures forward.

• Embrace the essential strategies for optimizing your LinkedIn profile to attract more clients.

[10:02 -14:38]  Crafting Your LinkedIn Strategy for Business Growth 

• Develop a comprehensive plan that includes a business plan, a marketing plan, and a LinkedIn plan.

• Leverage a LinkedIn course to learn effective networking hacks.

• Understand the steps to creating a LinkedIn strategy, which helps you build your professional assets.

• Draft a clear promise or value proposition to present on your LinkedIn profile to attract the right connections.

[14:39 - 20:09]  Optimizing Your LinkedIn Presence    

• You can save profiles and add them to specific lists within Evvy AI for organized networking.

• Evvy AI will summarize Key profile details to help users understand how they could potentially help connections.

• Connecting with members from various professional communities is recommended for expanding your network.

• LinkedIn is not just for connecting, but also for opening deeper conversations in an authentic manner.

[20:10 - 27:55] Your LinkedIn Game Plan for Entrepreneurs   

• Develop thought leadership by sharing valuable content and resources in your field.

• Use Sales Navigator for precise prospecting and tailor your approach according to your entrepreneurial objectives.

• Optimize your LinkedIn profile to establish authority and attract the right audience.

• Engage actively with connections to build a professional network conducive to business opportunities.

Connect with Joe Apfelbaum

Website: Home | Joe Apfelbaum

Facebook:  Facebook

Instagram: @joeapfelbaum

LInkedIn:  linkedin.com/in/joeapfelbaum

Get EvyAI for LinkedIn Here

Go to https://lifeaftercorporatepodcast.com/ for all episodes

169.  Lisa Durante's Strategy for Mastering Your Content Marketing Plan!

168.  The Chris Voss Method for Closing the Deal

148   Using AI in Business Strategies with Lauren Capwell and Lauren Shaw

Tweetable Quotes:

 "And if you're really looking to do more prospecting than networking, I would tell you use Sales Navigator because with Sales Navigator, we have an entire boot camp called the Sales Nav Bootcamp, where we do 6 hours of training on how to use Sales Navigator." … Joe Apfelbaum on maximizing LinkedIn for prospecting

 "If you're not using technology to help you be able to follow-up and stay top of mind with people, then you're missing out on the ability to stay top of mind."...Joe Apfelbaum on modern networking efficiency

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

😒Hundreds of messages are fighting for your attention on a daily basis, preying on your fear of not feeling good enough. 0:57

3️⃣ Three problems about FOMO. 02:27

🤦‍♀️ FOMO is a stealth enemy, get clear on exactly what you need and when. 03:29

👠 Deb found her coach at the She Leads Media conference. 4:20

👍 Think about what you need, fill those gaps, and hire the right people to help you. 7:10

🌞 Inner Inventory exercise/quiz. 8:06

🚿 Social hygiene is very important. 10:00

💎 Always lean into growth and how are you showing up as CEO of your own business. 12:30

🌸 Join Deb in the Launch Lab for Women Entrepreneurs: https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

👩‍🎓 Launch School - it is like getting a degree in entrepreneurship. 01:21

👣 The steps in the business launch are important so check all the episodes in order. 

🪤 Five pricing traps the newest coaches and consultants fall into.06:25

🧐 Mistake #1 Pricing based on your competition. 06:51

⏰ Mistake #2 Charging by the hour. 08:07

💸 Mistake #3 Pricing based on what you believe your clients can afford. 10:03

👆 Mistake #4 Offering only one-on-one services. 11:51

👛 Mistake #5 Underpricing your services. Because you undervalue your impact. 13:36 

🤑 How to price your services for the maximum value? 13:59

💲 Learn how to position your pricing in terms of your return on advantage™. 14:40

🎯 Immediate benefit and the benefit on a longer-term. 15:53

🤩 Pricing impacts how you position yourself and four mythbusters on overpricing. 18:12

🧮 The Expert Pricing Calculator. 20:16

🕵️‍♀️ It is important to track your close ratio. 21:54

💡 The Launch Lab framework in steps. 22:24

Expert Pricing Calculator http://www.expertpricingcalculator.com/

Launch Lab assessment http://www.launchlabassessment.com/ 

Workbook: https://lifeaftercorporatepodcast.com/workbook

Join Facebook Group: https://www.facebook.com/groups/launchlabforwomenentrepreneurs

Welcome back to a new episode of Life After Corporate! In this episode we’re going to be unpacking scarcity. We will be learning how to open up the flow of revenue in your business by changing your views about money, and have awareness about how much you actually deserve to receive. This is going to be one juicy episode my friend, so make sure to tune in until the end and get ready to start thinking about wealth and money in a whole new way!

[00:01 - 03:04] Opening Segment

• Welcome to today’s episode
• I share a listener review 
• Let’s unpack scarcity 

[03:05 - 23:16] Shifting from Scarcity to Abundance

• Scarcity starts from childhood
• This mindset is reinforced in the corporate world
• Having an entrepreneur's roadmap 
• • Creating wealth and markets 
  • Start thinking like an owner 
  • Standing out with a unique message 
• Attracting like-minded clients 
• • How do you think about opportunities 
  • Match the frequency of your clients 
• Shifting from struggle to abundance
• • Be aware of your thoughts
  • Purging your mental Closet
• Entrepreneurs invest in their own success
• • Invest in a program to shift your mindset
  • Energy shift
• Reflecting your money mindset when you were younger
• • Awareness of how your past experiences are affecting your mindset now
  • Take our free Launch Lab Assessment through the links below

[23:17- 25:59] Closing Segment 

• Let’s recap what you learned on this episode
• Join my Stand Out Webinars, see links below 
• Final words

Resources Mentioned: 

• Take our FREE Launch Lab Assessment! 
• Sign up to my Stand Out Webinars

Tweetable Quotes:

“Your thought energy would be attracting people to you, who also shared in that abundance mindset and who are eager to work with you.”  - Deb Boulanger

“Getting your mind clear is the single most important skill for you to develop as an entrepreneur. Entrepreneurs come from an abundant mindset.”  - Deb Boulanger

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com! 

Get ready for a mind-blowing conversation that combines sales, marketing, coaching, AI, and systems. In this episode of the Life After Corporate,  host Deb Boulanger is joined by the dynamic duo, Lauren Capwell and Lauren Shaw. Together, they'll take you on a journey through the possibilities of AI and the role it plays in the efficiency of streamlining our business system. Discover how automating chaos and leveraging AI can skyrocket your business to new heights. The future of your success lies in harnessing the capabilities of AI and automation. By embracing cutting-edge technologies, and incorporating AI into your daily strategy, you can unleash your business's full potential and stay ahead of the competition. Don't miss out on the endless possibilities and the game-changing impact it can have on your brand. So, what are you waiting for? Take the leap now and let AI be your secret weapon for unstoppable growth.  

[00:01 15:16] Unleashing the Potential of ChatGPT for Business Strategy  

• ChatGPT's versatility beyond copywriting, including its application in business strategy

• Prompting ChatGPT with a clear and concise description of the business, goals, and priorities

• Leveraging ChatGPT's suggestions and ideas to enhance decision-making processes

• Harnessing ChatGPT's capabilities to identify missing elements and improve strategies

• Recognizing the power of AI in driving revenue growth and achieving business objectives

[15:17 -24:03]  Creating the Ideal Client Analysis  

• Target audience: Identify the specific demographics and characteristics of the ideal client.

• Challenges: Explore the specific difficulties and hurdles that the ideal client encounters.

• Biggest pain point: Determine the primary and most significant pain point experienced by the ideal client.

• Desired outcomes: Identify the goals, objectives, or desired results that the ideal client aims to achieve.

[24:04 - 29:49]  The Versatility of AI in Data Analytics and Brainstorming   

• Utilizing AI for data analytics and brainstorming

• Ideal for deep thinking and analysis

• AI-powered brainstorming for creative solutions

• Emerging video editing tools with AI capabilities

[29:50 - 37:12] AIs Impact on Solo Entrepreneurs   

• Podcast to book conversion: Exploring the potential of transforming podcast episodes into a book

• Analyzing audio: The challenge of finding tools that can analyze audio content effectively

• Content dominance: The importance of strong content creation and audience connection in today's marketing landscape

• Selecting the right AI tools: The challenge of making the right choice among numerous AI applications for individual needs 

[37:13 - 38:54] Closing Segment 

• Connect with Lauren Capwell and Lauren Shaw through the links below 

• Follow us on social media and leave a review

• Final words

LinkedIn

https://www.linkedin.com/in/laurenshawla/

https://www.linkedin.com/in/laurencapwell/

Facebook

https://www.facebook.com/groups/automatetoelevatepublic

RESOURCES

FREE 30-Minute Personalized AI Content Session https://calendly.com/laurencapwell/ai-content-strategy-session

If you're interested in learning more about our 12-week coaching program, Automate 2 Elevate and would like to learn more to see if we're a fit to work together you can FIND A TIME HERE TO TALK WITH US!

Other Episodes You May Enjoy

Go to https://lifeaftercorporatepodcast.com/ for all episodes

Ep 147. 5 Ways I'm Using AI in My Business

Ep 137 Marketing, Management, and Metrics: The Keys to Consistent Success

Sharable Tweetable:

"Are you a business owner looking to leverage AI for success? Tune in to #Life After Corporate Ep 148 and discover how AI can transform your processes, boost efficiency, and skyrocket your business growth."

"Ready to automate and elevate your business? Join the 'Automate to Elevate' program and gain access to trained virtual assistants, live coaching, and a supportive community. Doors are open for the November 1st cohort!

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

Are you ready to truly transform your career and establish yourself as a thought leader? 

Host Deb Boulanger welcomes Erik Westrum, a former professional hockey player turned author and strategist from selfpublishing.com. Erik's journey from the ice rink to the world of self-publishing is a testament to the power of writing a book. He shares his self-publishing success strategies, including how to write a best-selling book and the art of monetizing your book as an author. The conversation explores Erik's transition from sports to entrepreneurship, offering a unique perspective on building credibility through book writing. As they discuss best practices for promoting a self-published book, Erik reveals how authorship can open doors to speaking engagements and lucrative business opportunities. From mind-mapping ideas to crafting compelling titles and cover designs, this episode is packed with practical advice for aspiring authors. 

Whether you're considering transitioning from corporate to entrepreneurship or simply curious about the impact of becoming an author, this conversation begs the question: Could writing a book be the key to unlocking your true potential and skyrocketing your influence? 

 [00:03- 11:40] Book Writing Success: From Idea to Bestseller  

• Mind map your ideas and create an outline to structure your book

• Focus on writing about topics you're passionate about to overcome obstacles

• Consider which book idea can be monetized quickest for your brand or business

• Treat your book as a key to opening up speaking engagements and other opportunities

[11:41 -19:10] Mastering Amazon Best Seller Strategy for Self-Published Authors  

• Find relevant categories and keywords to drive people to buy your book

• Aim to get over 100 reviews as quickly as possible within the first 30 days

• Use a mastermind community of authors to help review each other's books

• Optimize your Amazon page keywords, similar to SEO for Google

[19:11 - 28:01] Book Publishing Timeline and Launch Preparation    

• The 5 rounds of editing: developmental review, developmental edit, content edit, copy edit, and proofreading

• From finished manuscript to publication usually takes 4 to 6 months

• Building a launch team is crucial for getting initial reviews and purchases

• A 90-day social media campaign is recommended, focusing on promoting rather than selling

[28:02 - 36:02] Self-Publishing Success: Avoiding Common Pitfalls  

• 82% of people think of writing a book, 2% write one, and 1% actually have success

• Many authors try to do everything themselves, resulting in half-baked cover designs or inadequate book descriptions

• A common mistake is thinking that simply hitting "publish" means everyone will read the book

• Consistency in marketing efforts is crucial for at least 90 days to a full year after publication

Connect with Erik Westrum

Website:  Becoming Elite with Erik Westrum

Facebook:  Facebook

Insta: Erik Westrum (@ewestrumhockey) • Instagram photos and videos

X:  @‌erikwestrum7

LinkedIn: linkedin.com/in/erikwestrum7

YouTube: Becoming Elite - YouTube

Erik’s Book:  Becoming Elite  Becoming Elite: What it takes to transform your life using 4 proven pillars of performance - Kindle edition by Westrum, Erik. Religion & Spirituality Kindle eBooks @ Amazon.com.

Go to https://lifeaftercorporatepodcast.com/ for all episodes

169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!

153  A 3-Step Guide to Skyrocketing Your Income

137 Marketing, Management, and Metrics: The Keys to Consistent Success

Tweetable Quotes:

"Anyone who would come up to me and if they said they had written a book, instantly, there's credibility, there's thought leadership, there's authority."... Erik Westrum on the Power of Authorship 

 So you take that mind map and then you're going to focus on looking at an outline. Because once you have the mind map to an outline, I'm not saying it's easy, but it's a lot easier because you have an outline in each day or each week or each month."... Erik Westrum on the Journey of writing a book

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

Step into a world of possibilities in this week's episode of Life After Corporate, hosted by Deb Boulanger. Joining Deb is author, podcaster, founder and CEO of Powerful Professionals, Kim Walsh Phillips, as she shares her personal journey of leaving behind the corporate grind and embracing a life of entrepreneurial success. In this insightful conversation, Kim sheds light on the challenges she encountered as a woman in corporate America, the emotional hurdles of starting her own business, and the strategic moves that propelled her to astonishing heights. Kim reminds us that when it comes to overcoming the fear of rejection and finding success in life after corporate, you must remember this: you have the power to choose your audience and focus on those who truly align with your message. Don't waste your time and energy worrying about the naysayers and doubters, because they were never your potential clients to begin with. Embrace the nervousness and transform it into empowerment, knowing that every rejection brings you one step closer to connecting with the right audience. Don't reject yourself, keep moving forward boldly, and watch as your message resonates with those who are ready and waiting to hear it.

• Disc Assessment:  [Dominance, Inducement, Submission, and Compliance] are behavioral self-assessment tools based on the year 1928-published DISC emotional and behavioral theory of psychologist William Moulton Marston. The tools are designed to predict job performance.

[00:01 13:10] Making Content Effective for Client Conversion  

• Avoid generic content and focus on answering specific questions relevant to your target audience.

• Use resources like answerthepublic.com and chat GPT to identify specific questions people are asking.

• Overcome the fear of rejection by shifting focus from those who will never be your clients.

• Recognize that feeling nervous or scared is normal, but don't let it stop you from sharing your message.

[13:11 -22:04] Building a Community and Turning Followers into Paying Clients  

• Acknowledge and embrace fear as you embark on a new journey.

• Develop content and overcome emotional blocks to connect with your target audience.

• Foster community by narrowing in on one big idea and talking about it consistently.

• Create a free course as a valuable offer to attract potential clients.

[22:05 - 26:31]  Challenges in Scaling Up and Building a Team  

• COO and assistant played crucial roles in managing and coordinating the team

• Hiring based on DISC personality profiles rather than skill sets or past experience

• Team members were selected from the community or through personal connections

• The business's purpose is to eliminate burnout and prioritize holistic well-being

[26:32 - 27:38] Lessons Learned on the Entrepreneurial Journey   

• Discovering the importance of aligning personal joy with serving others

• Building a business based on serving others while still prioritizing self-care

• Making difficult decisions that may not please everyone in your life

• Living a purposeful life filled with joy and fulfillment

[27:39 - 29:40] Closing Segment 

• Connect with Kim through the links below 

• Follow us on social media and leave a review

• Final words

Connect with Kim Hanssen

Website: Kim Walsh Phillips

Website: Powerful Professionals

Facebook: KimWalshPhillips

IG: @thekimwalshphillips

LinkedIn: linkedin.com/in/kimwalshphillips

X (Twitter): KWalshPhillips

How to Quickly Add 1,000 People to Your Email List: 

How To Quickly Add 1,000 People To Your Email LIst (powerfulprofessionals.com)

Podcast: The Scale Fast Podcast

RESOURCES

vidyo.ai

Other Episodes You May Enjoy

Go to https://lifeaftercorporatepodcast.com/ for all episodes

131.  From Self-Sabotage to Success: Practical Strategies to Thrive

101.  Faith Over Fear with Kimberly Spencer

  44.  Why You Need to Ditch Your Avatar and Other Blasphemous Marketing Ideas

Tweetable Quotes:

 "Don't let the fear of rejection limit you from reaching the right audience with your message."... Kim Walsh Phillips

"When it comes to creating content, it's all about answering specific questions that your audience is asking." … Kim Walsh Phillips

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com . 

Are you your own worst boss ever? 01:00
First things first - get clients. 03:38
The more disciplined you are, the better results that you get. 04:52
Making your “clear the decks” list. 07:00
Delegate as much as you can and batch your tasks. 10:04
Pay attention to your thoughts. 12:48
Are you mastering your inner game? 14:32
Join the Life After Corporate Facebook Group. 17:18

**Join the Life After Corporate Facebook Group 
***How ready are you to launch your business? Take the Launch Lab Assessment now: http://launchlabassessment.com

🤩 Packaging solutions as products is literally one of my favorite things. 01:51

👩‍💼 Deb was one of the only women in the company to have ownership of a business unit. 3:07

💔 Despite amazing success in her corporate business, her private life was falling apart. 05:24

💥 How and why the Launch Lab was born? 07:57

💻 We all became nomads due to pandemic but entrepreneurship offers great freedom. 09:51

🤷‍♀️ Women entrepreneurs are earning only 30 cents to the dollar of revenue compared to all small businesses.  Why is this happening? 11:49

🕵️‍♀️ Find the gap in the market that everyone else is missing.13:40

😇 Examples are important because sometimes you need to see one to be one: EvolveMe 16:30

🪙 Sharon’s story from Crypto Tax Advisors 19:01

🧱 What is the foundation on which you build your business? 23:20

☝️ Important note about the business launch. 24:24

🎯 How to package, price, and message your offerings to appeal to your target client? 25:01

✍️ Release any of the negative thoughts and write them into your journal. 26:03

🕴️ How to choose your business model? 27:14

🤗 Join me in our Facebook group. 27:54

Sign up for Deb’s masterclass: https://thegreatdoover.com/launch

Apply to the Launch Lab

http://www.launchlabassessment.com/  

Join our Facebook Community
https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

Are you convinced the market is too crowded to gain traction with your expertise? 

In this “Life After Corporate” episode, host Deb Boulanger talks with LinkedIn thought leader Ellen Melko Moore, who reveals her approach to “niching up” and creating a distinctive message that magnetizes high-paying clients. Using her trademark “Bitch Slap of Truth,” Ellen challenges conventional thinking by urging entrepreneurs to specialize more precisely, offer genuine value, and transform standard outreach into genuine industry leadership. Discover how a targeted audience, a precise problem statement, and an unmistakable message can open vast new opportunities. 

Will you claim your own specialized territory and seize the chance to multiply your revenue?

 [00:05- 12:07]  Introducing “Niching Up” and the “Bitch Slap of Truth”

• “Niching up” is presented as a paradoxical approach to finding a more lucrative, specialized audience.

• The “Bitch Slap of Truth” is a bold messaging strategy that confronts an audience’s core assumptions.

• You need expert service providers to narrow your focus rather than attempting to serve everyone.

• Clarification that refining your audience and message leads to higher-quality engagement and fees.

[12:08 -22:10]  The Holy Trinity of Branding

• Breakdown of the three essential elements: target client, problem solved, and solution articulation.

• Demonstration that effective brand messaging must challenge prevailing assumptions in the marketplace.

• Importance of using straightforward, memorable language to capture a potential client’s attention.

• Reminder that stepping into a specialized market can elevate credibility and allow for premium pricing

[22:11 - 33:15]   Crafting the Perfect Bitch Slap of Truth Message

• The “Bitch Slap of Truth” as a direct challenge to the audience’s most common misconceptions.

• How a fresh and even provocative idea (e.g., “abs are made in the kitchen”) quickly differentiates an expert.

• Reinforcement that prospective clients must see the immediate cost of doing things the old way.

• Caution against overused buzzwords; messages should offer genuinely new perspectives.

[33:16 - 45:12]  Leveraging LinkedIn for Authority

• Viewing a personal LinkedIn profile not as a résumé but as a dynamic testing ground for new messaging.

• Tips on highlighting useful content rather than merely listing credentials.

• Assurance that frequent profile tweaks and updates go largely unnoticed by others and allow for experimentation.

• Reminder that most content on LinkedIn is bland, so innovative “bitch slap” messaging stands out.

Connect with Ellen 

Website: www.supertightlinkedin.com

LinkedIn: Ellen@SupertightLinkedIn.com 

Get Your Free Bitch Slap Worksheet:                                                                                                            https://supertight-brand.aweb.page/p/a88c83ff-c0ea-4eb7-ad4f-53415ab42763

Interested in finding out more about THE DAMES:                                            ? https://www.thedames.co/a/2147547759/oeAQjtj3

Ready to turn insights into action? Don’t just listen—join the movement! The Life After Corporate Community (https://lifeaftercorporate.com/community) is where ambitious women like you connect, collaborate, and get the strategies, tools, and high-level support to grow a thriving, profitable business.

Join us now and start making the powerful connections that will elevate your success! https://lifeaftercorporate.com/community

Go to https://lifeaftercorporate.com/podcast  for all episodes

168.  The Chris Voss Method for Closing the Deal!

163.  Joyce Marter's Financial Mindset Fix: The Key to Unlocking Your True Abundance!

  87.  Secrets of Great Copywriting with Julie Cabezas

Tweetable Quotes:

I think if you stop worrying about who you're ruling out and you obsess over who you're gonna rule in, you will find you get there very quickly." …  Ellen Melko Moore on "Niche Marketing vs. Broad Appeal"

"What we found out is Innovation Labs have to constantly be pitching to their own corporate entities to get more money to invest into the projects they're working on. So she became an Innovative Labs pitch specialist."...Ellen Melko Moore on Becoming an Innovation Labs Pitch Specialist"

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .

📒 Download Launch School Workbook: Step by step path to replace your corporate paycheck. 01:22

⚡ Deb advised hundreds of other corporate women leaders to make the leap from corporate to entrepreneur. 02:40

🕵️‍♀️ Deb’s Business Model Generator. 04:56

🤩 How you imagine your life to be--we want your business to suit your lifestyle. 07:14

👩‍💼 Retainer-based business model and all other business models. 08:00

1️⃣ A monthly consulting retainer - the fractional executive model. 08:51

2️⃣ Project-based consulting. 09:48

3️⃣ Individual coaching by package or retainer. 11:48

4️⃣ Group Consulting. 13:04

🖐Group coaching or learning in person or online. 14:00

6️⃣ The membership model. 15:02

7️⃣ SAAS - Software as a Service. 17:03

🎱 DIY courses. 17:45

💰 It's very useful in figuring out the path to the cash.19:10

⚠️Many people stop at the what and the why and forget the "how" 19:36

📊With market research, you can create a completely new business model 20:27

🃏Beware of false promises in the market 21:12

🙏When you put a high price on your offers, it can feel scary to ask for the sale 21:42

💲 In the next episode, we will cover how to price your services. 22:14

🙌 Join Deb’s Facebook group and DM her directly. 22:57

Download Workbook: https://lifeaftercorporatepodcast.com/workbook

Join Facebook Group: https://www.facebook.com/groups/launchlabforwomenentrepreneurs

👠 Kristy’s ‘Life After Corporate’ story. 2:26
✨ People are what make Ellevate unique and different from other women's networks, it’s a place where the magic happens. 4:50
👩🏼‍💼 Ellevate is an ecosystem built on elevating women in the workplace and in the world, and to support each other as the professional leaders that women are. 8:45
🫂 The Ellevate community has over 200,000 women, but it feels quite cozy because of the idea behind it - adding more value, nurturing hyper-local connections, having meaningful conversations, and changing the business culture. 10:57
🧱 There is a real need for a rebuilding of corporate: hope that 2021 will bring a greater acknowledgment of our humanness. 17:17
🙆🏼‍♀️ Women are leaving the corporate workforce in record numbers to take control of their lives. 19:56
👔 One of the reasons for the lack of board diversity is networks and how we are building them, and that is changing. 22:07 
🤝 Ellevate nurtures the idea of diving deeper within the community by helping members to gain skills, offering expert-led discussions with peers, and facilitating squad conversations in roundtables. 24:41
🦸‍♀️ Squads is unique to the Ellevate membership and a powerful microcosm. 27:51
🧚‍♀️ Mentoring meetups is speed dating for mentoring and offers an opportunity to change someone’s life. 28:40
🌷 Ellevate lives in a culture of contribution.  The best investment you can make for your future?  Nurturing relationships. 31:58

Connect with Ellevate Network:
https://www.ellevatenetwork.com/
January promo: use code MOVEFORWARD for 20% discount
February: Squad programs 

Join the Life After Corporate Facebook Group
https://www.facebook.com/groups/launchlabforwomenentrepreneurs

Judy Weber is an entrepreneur and business strategist who has worked in corporations for many years. She has now made the transition to entrepreneurship, and she talks about the role of faith in her journey. She explains that, in order to be successful as an entrepreneur, you need faith - a deep belief in yourself and in what you're doing. She credits her faith in Christ with helping her overcome any struggles she may have had when starting out, and she encourages other entrepreneurs to do the same.  

[00:00 - 06:14] Opening Segment

• Leaving five years in corporate to start a business
• The Biggest Challenges for Faith-based Entrepreneurs
• Faith-based entrepreneurs are not used to being in a position of vulnerability

[06:15 - 17:32] The Faith-Based Entrepreneur

• Judy talks about her journey to motherhood, medical malpractice defense attorney, and businesswoman
• Faith is important in business, and any successful businessperson has faith in something.
• It can be difficult to overcome strife and release faith, but it is worth it in the end.
• It is important to be selective when choosing clients for a mastermind because the quality of results is higher for those who are chosen.
• Borrow faith from God in order to be successful.
• You, too, can be bold, be brave, and release fear and insecurity and doubt about your future by embracing faith that you're here for a

[17:33 - 30:05] Intentional Success

• You need to have a marketing and sales strategy in order to be successful.
• Get a mindset coach
• The Power of Thoughts and Intentions

[30:06 - 31:19] Closing Segment

Connect with Judy at judyweber.co

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Tweetable Quotes:

"Faith is like this deep knowing and believing before you see evidence of it." - Judy Weber

🌹 Nadine is a member of Deb’s six-figure accelerator. 4:39

🤷‍♀️ Women are doing what is expected, but we aren't fulfilled. 5:37

🤔 What is my purpose? Who I am and why am I here? 09:00

🏆 We are not here by chance and we are all born winners. 10:53

🧐 What kinds of fears are stopping us from getting out of the status quo? 13:42

🚥 How fear can be the guiding factor to purpose?  18:11

🎤 Nadine used three keys and strategies in one event in London that totally changed her life. 22:34

🔥Not knowing how to do it, doesn’t mean that it cannot be done. You are overqualified. 29:09

Connect with Nadine

https://linktr.ee/Dr_Nadine_Collins

https://nadinecollins.com/

info@nadinecollins.com.

https://www.instagram.com/drnadinecollins/?hl=en

https://www.linkedin.com/in/dr-nadine-collins-60376561/

Connect with Deb

http://www.launchlabassessment.com/
https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/

👀 Deciding what to offer as an entrepreneur. 03:30
⛓️ Perks of entrepreneurial freedom. 09:34
🐙The octopus syndrome: starting your business with leverage 13:49
💻Scaling from 1:1 to online programs. 17:55
‍👩 🖥️ An introduction to Learning Management Software. 21:17
📈 Gain leverage by building residual income. 25:16
🤓 Certification programs to build leverage. 29:42
🎯Serving fewer people at a bigger level. Focusing on the customer. 31:40
⏸️Having a team is a part of the leverage process. There are times when you need a break. 34:28
🧘 Prioritizing self-care as an entrepreneur. 35:31
‼️ "The first step to change is really knowing where you are." 41:01

Learn about Jane's businesses at https://www.globalexpertsaccelerator.com/, https://www.businessaccelerationquiz.com/. 

Don't forget to leave us a rating and review on iTunes and join the Life After Corporate Facebook group at https://www.facebook.com/LifeAfterCorporatePodcast/

 👋 Meet Jessica Korthuis 00:42
📊 Creating demand before you create a supply. 04:44
❌ No market need – the #1 reason for business failures. 07:11
🌈 How do you find an ideal buyer? 10:46
👣 The long and winding road of entrepreneurship: trial and error. 13:19
👍 Minimal Viable Product: getting the first offer. 15:56
🌟 Finding validation for your product. 18:15
👌  “Done” is better than “Perfect”: test, refine, improve. 21:42
😬 So what do you do after the MVP? 23:15
💥 How to amplify your marketing? 27:00
👪 Serving the people you love to serve. 30:42
👥 Building your community. 32:49
💻 Sohuis educational platform and membership community:  https://sohuis.com/35:29
💬 Find Jessica on Instagram  @SOHUISINC  38:03 

Are you waiting to feel ready to invest on your business? Let’s change that mindset and start thinking differently about your business investments; the right time is now. We know investing is scary, and it makes you afraid that you will run out of money. But without making the right investments, you'll struggle to grow. In this week’s episode, I’ll provide you with relevant tactics to make the right investment in your business, reduce money stress and maximize your revenues.

Let’s tap into avoiding underinvesting in your business!

[00:01 - 03:33] Opening Segment

• An overview of underinvesting 
  • How to avoid underinvesting in your business
  • How to find the path to faster grow a maximum profits
  • I encourage you to join me on our 5-day event: Reliable Revenue Secrets and create reliable, predictable, 6 figure revenue growth in your business

[03:34 - 14:40] Are you underinvesting in your business?

• What some symptoms of underinvesting in your business are
  • Building your business around the free training
  • Being afraid of turning down offers
  • Discounting your services or adding on lower price offerings 
• Feeling exhausted and confused because you don’t hit the revenue number you expected
• How making the right investments in your business can help you multiply your profits
  • Think about where you’re investing your time
  • Stop struggling with keeping up with the demand of client delivery
• The importance of assessing what’s working and what’s not
  • Refresh your vision of where you want to be
  • Evaluate what needs to be changed
• Underinvesting in support
  • Have someone you can trust: a mastermind partner, a coach, etc.
  • A person that helps you create the right strategy and the tactical plan
• Investing and building a team
  • Build your business must faster and with so much less stress
  • Have more freedom to focus on what you do best
  • Scale and deliver the impact you want to make

[14:41 - 19:05] Closing Segment 

• Being present in front of your ideal client and audience
• Join us for the 5-day Reliable Revenue Secrets event and walk away with a 6-figure growth plan. For coaches and consultants who are already earning 6-figures (or who want to be). Details are in the Life After Corporate Facebook Group.
• Join our Facebook Group and be part of the Monday Morning Mastermind 
• Subscribe to the LinkedIn Newsletter
• Final words

Tweetable Quotes:

“Anything that is causing you stress or anxiety is not working. You could be experiencing stress and anxiety because you´re not working in the areas of your business that will drive the biggest results for you.” - Deb Boulanger

“Think long-term on your investments, don’t think short-term. Short-term thinking makes you have short-term results.” - Deb Boulanger

“A fixed mindset results in a fixed income.” - Deb Boulanger

“You cannot make a large-scale impact on the world on a tiny budget. You need to invest on your business before you feel ready for.” - Deb Boulanger

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast with other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or check out our website at www.lifeaftercorporatepodcast.com

Welcome to another episode of Life After Corporate! This episode is going to be really special because I have some exciting news for all my listeners. If you are a coach, consultant, or service provider and have been following this podcast, this special gift is for you! Make sure to tune in until the end watch out for that surprise!  

[00:01 - 01:58] Opening Segment

• Welcome to the Life After Corporate podcast
• Women redefining relationship at work 
• Check out my article that was published by Forbes
• Women choosing entrepreneurship

[01:59 - 10:14] Caring for Self While Caregiving 

• Come join the Fresh Out of Corporate Six Figure Roadmap Live Event
• • 3-day virtual retreat
  • For new coaches, consultants, and service providers
• What you can expect from the retreat
• Exclusive $300 discount for podcast listeners!
• • www.thegreatdoover.com/event 
• Gaining new perspectives from joining retreats
• Changes on my team
• • Shoutout to our new marketing partner and team 
  • Shoutout to new podcast producer, Podcasting Business School
  • Importance of hiring a team that resonates with you

[10:15- 46:06] Closing Segment 

• Join me on my retreat! 
• Use the code: 300OFF 
• Follow us on social media and leave a review
• Final words

Tweetable Quotes:

“I realized that the strategies that got me here are not the same strategies that will get me to my next level of business.” - Deb Boulanger 

“It is never pleasant when you have to make that kind of a change, but sometimes it's necessary.” - Deb Boulanger 

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com! 

Ready to transform your business and tap into the vast opportunities of the coaching and consulting market? Look no further than this episode of Life After Corporate, hosted by the Deb Boulanger. In the informative sequel to last week's discussion, Deb delves deeper into the crucial step of testing before investing, offering a sneak peek into her upcoming live training session. Discover the four steps of the proven profit path framework - proving demand, packaging and pricing services, carving a premium position, and prioritizing your plan. Get the inside scoop on leveraging AI, conducting powerful conversations, and standing out from the competition. As women entrepreneurs, we have a unique advantage in the business world. By leveraging the proven profit path framework, we can stand out from the crowd and carve out a premium position in our marketplace. By proving demand through comprehensive market research and powerful conversations, we can understand the challenges and goals of our target audience, and position ourselves as the solution they've been searching for. Don't miss out on this opportunity to create a sustainable and thriving coaching or consulting business. Join us for our upcoming live training  and take the leap towards true entrepreneurial success. 

[00:01 38] Steps to Detox from Corporate and Transition into Entrepreneurship  

• Embrace the mindset shift and adapt to the different responsibilities and challenges

• Seek support and guidance from experienced entrepreneurs or mentors

• Develop a clear vision and purpose for your new business venture

• Take calculated risks and be willing to learn from failures and setbacks

[06:39 -12:22]  Effective Demand Research and Support Assumptions  

• Conducting thorough demand research to understand client needs

• Knowing the steps to guide clients towards their goals

• Developing a step-by-step framework for client support

• Identifying the desired outcomes and value clients expect 

[12:23 - 18:22] The Importance of Consistency in Building a Premium Position   

• Overcoming mindset challenges and making mindset shifts

• Resonating with your audience through consistent messaging

• Building a premium position by showing up differently

• Prioritizing the market research phase for a strong foundation

[18:23 - 22:39] Effective Task Management and Service Delivery   

• Carve out specific time in your week to focus on delivering services to your clients.

• Minimize distractions by batching your tasks and avoiding switching between different activities.

• Set aside dedicated time in your day for creating valuable content.

• Allocate specific time for conducting sales conversations with potential clients

[22:40 - 24:25] Closing Segment 

• Connect with Deb through the links below 

• Follow us on social media and leave a review

• Final words

Website: Debra Boulanger - The Great Do-Over (thegreatdoover.com)

Instagram: @deb_boulanger

LInkedIn:  https://www.linkedin.com/groups/12656341/

November 6-10 (2023)

The Proven Profit Path thegreatdoover.com/lac

Other Episodes You May Like

Go to www.lifeaftercorporatepodcast.com  for all episodes

153  A 3-Step Guide to Skyrocketing Your Income

148  The Role of AI in Business Strategies and Market Research

136  Create Your Personality Brand to Attract the Right Clients

Tweetable Quotes:

“If you're a fractional chief financial officer, a fractional chief strategy officer, or a chief marketing officer, You can rapidly find yourself spending 50, 60, 70% of your time on service delivery. And you don't have enough time to carve out your premium position in the market”…. Deb Boulanger

 "And I think there's gonna be a backlash with some of the AI tools and people taking content that they've created in ChatGPT or Jasper or Claude or any number of the content creation AI tools out there and posting them verbatim on LinkedIn. I think there'll be a backlash there. The algorithms will figure it out sooner or later, and you'll probably be punished for it."— Deb Boulanger

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

As a visibility expert and brand manager, Leilani Well specializes in social media marketing, video content creation, and getting you noticed by audiences. Famous for her outstanding skill in analyzing the "highest-self" Within an individual,  Leilani seeks to help purpose-driven entrepreneurs understand and enhance their own capacity to reach success. Utilizing her intuitive social media, video, and business skills, she masterfully discovers a person's future potential. Deb and Leilani talk about the circumstances of how they met and the instant friendship that was formed. Deb also has a personal “thank you” to Leilani for some advice that proved to be beneficial beyond what Deb had imagined. 

[00:01 -10:32] Opening Segment

• Leilani tells what we’re getting wrong when it comes to visibility
• True visibility is allowing people to see you 
• Take into consideration that each platform is a different culture

[10:33 -18:50] What is your authentic voice? 

• The power of acknowledgement.
• Build confidence by controlling your environment
• How do you choose the right social platform for YOU 
• if you’re not seeing your audience on a platform… That’s GREAT.. Be a trailblazer! 

18:51 - 26:48]  What does it take to be visible?? 

• Make sure your profiles are optimized on all the platforms… even if you’re not really active on them
• Don’t skip the uncomfortable parts.
• Creating engagement means creating relationships 
• When you build up a block… Pause. Ask yourself “why am I putting up a block here”?  

26:49 -29:25] Leilani Tells us about the Summit she is hosting   

• Holiday Entrepreneur Summit "Visibility For Profit” on ClubHouse
• 15 guest speakers (all 6 figure  (and above) earners – including Deb Boulanger!
• More information below

[29:26 - 31:38] Closing Segment 

• Connect with Leilani through the links below 
• Follow us on social media and leave a review
• Final words

Connect with Leilani Wells

Website: Leilani Wells - Inspire. Influence. Impact 

Facebook: Leilani Marée Wells | Facebook

Instagram: @leilanimwells

Twitter: @leilanimwells

LInkedIn: leilani m. wells | Search | LinkedIn

TikTok: @leilanimwells

Pinterest: https://cutt.ly/LeilaniMWells

Snapchat: @lanimaree5

Youtube: GET SEEN with Leilani Wells - YouTube

Resources Mentioned on this episode

Visibility For Profits Masterclass

November 30, 2022  3pm(PST)/6pm(EST)

90 minutes (Recording Encluded)

Visibility for Profits Masterclass (leilaniwells.com)

Holiday Entrepreneur Summit

Dec 15-17

Go to the Website for more info: Leilani Wells - Inspire. Influence. Impact 

Here’s another episode you might enjoy as well:

Ep 91. How to Become an In Demand Speaker

https://cutt.ly/91-InDemandSpeaker

Tweetable Quotes:

“The best platform is whichever one you love.” - Leilani Wells

 “But, your people are everywhere…”. -Leilani Wells (when asked about only posting on platforms where your people are)

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Welcome back to another episode of Life After Corporate! In today’s episode, we will be chatting with Tricia Brouk, who is an international award-winning director, producer, author and founder of The Big Talk Academy.  Tricia helps high-performing professionals transform into industry thought leaders through the power of authentic storytelling. Her methodology centers around transforming her client’s authentic stories into an industry-leading voice and commanding media presence to gain wider recognition to become the go-to experts in their fields. With her experience as a seasoned and award-winning director, producer, and mentor to countless speakers, Tricia has put more than 50 speakers onto TEDx stages in less than four years. She has spoken at Forbes, Pride Global, The New York Public Library, Barnes and Noble, Ellevate, The Jumbo African Support Hub and The National Organization for Rare Disorders. 

Be sure to tune in until the end of the episode because Tricia and I will be talking about having ideas that are worth spreading, sharing these ideas as a service to the community, and delivering a “wow” experience to your audience so they can learn and be entertained at the same time. Let’s dive in! 

[00:01 - 09:01] Opening Segment

• I welcome our guest: Tricia Brouk 
• Trish shares about her journey
• • Wanted to be on stage at an early age
  • Realized the limited impact of being a professional ballet dancer
  • Eventually became a speaker and producer
  • To leave a legacy by inspiring others

[09:02 - 24:18] Ideas Worth Spreading 

• Having inspiring ideas worth spreading
• The difference between TED talks from other presentations
• TED Talk as an act of service to the community 
• Being mindful of whose stage you decide to apply to be on
• Do your due diligence
• Delivering a “wow” experience to the audience
• • Starts with pre-production 
  • Include theatricality 
  • Think of impacting the audience
  • Learning and being entertained at the same time

[24:19- 36:12] Closing Segment 

• Connect with Tricia through the links below 
• Follow us on social media and leave a review
• Final words

Resource Mentioned: 

• TED Talks: The Official TED Guide to Public Speaking 

Tweetable Quotes:

“[TED Talks] are really meant to serve the audience so that they adopt your idea as their own, think differently, and potentially take action upon leaving the theater. - Tricia Brouk

“When you understand your powerful message and your story, and your idea worth spreading is meant to serve communities, and is meant to be heard by that one person so that you can change and even save their life, all of the fear of applying will go away. Because you're doing this out of service.” - Tricia Brouk

You can find Tricia on the following links: 

• www.triciabrouk.com
• The Influential Voice Book
• Podcast
• www.TheBigTalkAcademy.com

Checkout this chapter from Tricia’s book entitled, The Influential Voice here! 

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

From the peak down to the mountain bottom: How an elite athlete transitions from Olympic career to entrepreneur. 3:07

Finding parallels in her new business: recognizing strengths and also areas for improvement.  5:25

⛸️ Paige was not only a figure skater but also a solution-finder and forward-mover. 9:44

Pivotal moment: purposely choosing to focus on the thoughts that can help. 11:09

3️⃣ Paige’s focus in working with her clients: Preparation, Execution, and Ownership. 14:13 

Your result is not you: There is no room for ego in sports, and we should leave it aside in business too.19.30

Beware of garbage talk and putting yourself down: You don't have to be a different person, you just need to do some things differently. 21:06

Freedom in detachment: our performance is not tied to our identity. 23:03

Leveling up and scaling brings up similar thoughts as in the beginning.  25:56

Skills you have to develop from an individual entrepreneur to leading a team. 27:18

Paige's secret sauce: I believe in you. You are your own best asset, period. 31:14   

Connect with Paige

Instagram: https://www.instagram.com/paigelawrencecoaching/

Performance Diagnostic Quiz: free with code https://bit.ly/3cnEekw

 Code: LifeAfterCorporate 

Expert Pricing Calculator: Download 

https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/launch-lab/

If you're ready to break free from the confines of thinking small and take your entrepreneurial game to the next level, you're in for a treat! In session two of the Life After Corporate podcast, Deb Boulanger, tackles the essential topic of mindset and market research interviews. This is the second of a series of five episodes, Deb dissects the art of understanding ideal clients, crafting irresistible offers, and unleashing powerful marketing strategies. Get ready to challenge your limits, uncover valuable insights, and unlock the potential for extraordinary success in your entrepreneurial journey. This episode reminds us of the immense potential that lies within each of us. As we prepare to move forward into the next stage of pricing and packaging, let us remember the power of active listening and testing our ideas before investing. This session provides the blueprint for achieving our entrepreneurial dreams. Now, armed with the knowledge of scalable packaging, premium value pricing, and the experiences of successful entrepreneurs, it is time to take action. Because, in the world of entrepreneurship, 80% of success is just that - showing up and staying committed. Now is the time to unleash your true potential and embrace the opportunities that await. The time is now, and we are ready!  

[00:01-21:03] Reaching Your Ideal Clients  

• Identify where your ideal clients congregate

• Establish yourself as an authority in your niche

• Create content that speaks directly to their needs

• Automate your marketing and sales process

[21:04 -31:39]  Creating Your Core Offer  

• Design services to solve your client's burning needs

• Structure programs for outcomes clients want to achieve

• Price based on the value you deliver, not time spent

• Develop products to scale your impact

[31:40 - 42:15]  Building Your Audience   

• Define your ideal customer avatar in detail

• Identify where your audience hangs out online

• Establish your authority and credibility through content

• Use social media ads to get your offer in front of them

[42:16 - 51:18] Developing Your Expertise  

• Become known as the go-to expert in your niche

• Create trainings to establish authority

• Write articles and guest blog posts to build awareness

• Speak at events to expand your reach

[51:19 - 51:37] Closing Segment 

• Connect with Deb through the links below 

• Follow us on social media and leave a review

• Final words

Resources Mentioned in the Episode

Get the FREE WORKBOOK

https://hi.switchy.io/TheWorkbook

Want the Videos?

deb@thegreatdoover.com

Other Episodes you may be interesting in

Go to https://lifeaftercorporatepodcast.com/ for all episodes

Ep 155 The Proven Profit Path Sessions-Day One: Find Your Profit Path  

Ep 123  A New Concept in Networking and Getting to YES Faster

Tweetable Quotes:

 "And I think we're gonna see a fallout in this marketplace with people relying too heavily on AI tools for their content."... Deb Boulanger

 "The first thought is like, oh, I don't know where they are. And then if you really thought about it, they're everywhere. You know, they're following certain people, So they'll be in certain communities."... Deb Boulanger on where your ideal client is

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com .  

If you're feeling like your marketing efforts have been less than successful lately, it's possible you've fallen into a marketing rut. This is a common problem for businesses of all sizes, but there are some simple ways to get back on track. In this episode, Deb defines what a marketing rut is and gives some practical advice on how to get that spark back. Tune in to learn more!

 [00:01 – 02:15]  Opening Segment

• Welcome to the podcast!
• The importance of keeping your growth sustainable
• How do you know if you’re in a marketing rut? 

[02:16 – 17:14]  When your marketing plan is no longer working

• A brief disclaimer
• The “rinse and repeat” marketing approach
• Are you in a marketing groove or a marketing rut?
• Deb does a behind the scenes look at her own analytics dashboard
• Deb’s five tips on “getting your marketing groove back” 

[17:15 - 19:51] Closing Segment

• Join our Facebook Group and be part of the Monday Morning Mastermind
• Subscribe to the LinkedIn Newsletter
• Final words
• Join the FREE "Reliable Revenue Secrets" five-day event September 12-16, 2022 (1pm-1:45pm EST)
• www.TheGreatDoover.com/event

Tweetable Quotes:

"As new people get to know you who are peers or collaborators in your market, your influence will grow through proxy. And you will find your referral system increasing. You'll find you're getting a steady stream of referrals that you weren't getting before..” - Deb Boulanger

“So stay current on the issues your clients care about most. Be sure to notice where they're showing up, what other content are they consuming? What platforms are they on? Where can you be engaged in the conversation?” - Deb Boulanger

"In many ways you are training your audience, how to consume your content. You are training them when to show up, how to show up and how to engage with you."- Deb Boulanger

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs!

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group!

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Welcome back to another episode of Life After Corporate! Having a great idea and marketing plan can’t guarantee a business. When creating a business it is very important to do the right things in the right order to grow it as quickly as you can. Today, I will share some great tips and tools every fresh entrepreneur should know. 

Join the Pricing Masterclass on February 3, 2022 Use this link to save your spot. https://debraboulanger.lpages.co/corporatemasterclass/

[00:01 - 02:25] Opening Segment

• Welcome to the podcast! 
• I introduce our topic for today
• Doing the right things in the right order to grow your business as quickly as you can
• Problem, Product, People

[02:26 - 10:37] Why isn't your marketing plan working?

• The Right Order Matters
• Step Number One: Have a Clear Vision
• How Your Journal Can Help
• • Just a stream of consciousness reflection and listening 
• “Have a problem you want to solve!”
• New gaps, new opportunities
• Start conversations, be curious
• What it takes to build a sustainable business
• How to get that sizzling marketing out there
• The Golden Nugget
• • Why you should dig into learning

[10:38 - 13:19] Closing Segment 

• Join our Facebook Group and be part of the Monday Morning Mastermind 
• Subscribe to the LinkedIn Newsletter
• Final words

Tweetable Quotes:

“When you first start out with your business order matters.” - Deb Boulanger

“New gaps mean new opportunities for you to carve out a unique niche and become known. And the gap is unique to a specific kind of person.” - Deb Boulanger

“There's plenty of business for everyone, but you need to be seen and heard above the noise.” - Deb Boulanger

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Joining us today is the President and Chief Financial Officer of FinCore, Tricia Taitt. Tricia has a strong track record of managing and improving the financial operations of growth-oriented, small to mid-sized companies in both the for-profit and not-for-profit sectors.  She is adept at helping senior leaders decode the numbers so that they can better understand their business and make strategic decisions more confidently.

Aside from managing her business, Tricia also does speaking engagements and teaches workshops on Small Business Financial Management, Entrepreneurship, and Financial Sustainability for Non-Profits, both domestically and abroad.

She will be sharing a bit about her entrepreneurial journey over the last 10 years since leaving Wall Street to help small business owners become savvier with their finances.  Let’s go!

[00:01 - 04:28] Opening Segment

• I welcome our guest: Tricia Taitt
• Available in September: Tricia Taitt’s book, Dancing with Numbers
• The book for every woman and everyone who think numbers aren’t for them to have a healthier and better relationship with their numbers through education

[04:29 - 18:07] The Path to Financial Freedom

• Financial Therapy and Financial Therapy Association
• Going back to the past and looking at your childhood
• Leveraging entrepreneurship as an opportunity
• How Tricia transitioned from being a dancer on Broadway to an entrepreneur

[18:08 - 29:17] Entrepreneurship Can be Uncomfortable

• Tricia’s biggest lessons as an entrepreneur
• Find small communities
• Bring your whole self to the business
• Learn and understand sales
• How to Get Comfortable with Sales
• Tricia talks about hiring and The Big Leap
• Entrepreneurial Tips and Tricks for Women Entrepreneurs

[29:18 - 32:15] Closing Segment 

Connect with Tricia via Instagram and LinkedIn.  Learn more about how to grow a financially healthy business, feel confident in your CEO shoes, and choreograph the life you want by visiting ArtofMoneyMatters.com and Fincorestrong.com. 

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. CLICK HERE to join our private Facebook Group! 

Connect with me on Instagram, LinkedIn, or checkout our website at www.lifeaftercorporatepodcast.com

Tweetable Quotes:

“Entrepreneurship introduces you to a pathway and an opportunity to start to unravel some of the destructive mindsets and go to a place where you're happier and more engaged.” - Tricia Taitt

“Entrepreneurship always forces you into places of discomfort” - Tricia Taitt

“In order to hire I have to become trusting. I have to become more of a CEO who is not necessarily in the weeds of doing but orchestrating. I have to become a choreographer.” - Tricia Taitt

Ever wondered how a former daredevil with 10 concussions transformed into a tech-savvy business innovator? 

 This episode showcases Susan Frew, who shares her journey from overcoming brain injuries to becoming an AI implementation expert. As a speaker, author of "Compete on Awesome," and custom GPT creator, Frew demonstrates how artificial intelligence can revolutionize business operations without sacrificing human connection. She breaks down practical applications of AI, from handling customer service inquiries to streamlining email management, while emphasizing the importance of using technology to enhance rather than replace human capabilities. Her approach combines personal resilience with technological advancement, proving that AI can free professionals to focus on their genius zones. Through her own experiences and successes, Frew challenges business owners to embrace AI tools strategically, starting with simple applications and gradually expanding their technological footprint.

 Will you join the AI revolution, or risk being left behind in the rapidly evolving business landscape?

 [15:50- 18:19] Strategic Business Operations 

• - AI enables focus on core genius zones

• - Identifying low-value tasks for delegation

• - Importance of tracking unenjoyable tasks

• - Emphasis on freeing time for revenue-producing activities

[18:20 -23:32]  Brain Health and Business Enhancement  

• - Benefits of biofeedback and brain recalibration

• - Personal transformation through health technology

• - Impact on business perspective and attitude

• - Connection between mental health and business success

[23:33 - 25:55]  AI Integration Strategy    

• - Emphasis on starting with small applications

• - Integration with mobile devices

• - Utilizing AI for everyday tasks

• - Progressive approach to AI adoption

[25:56 - 28:24] AI Resources and Applications  

• - AI as an intelligent digital assistant

• - Solutions for various business needs

• - Integration with different platforms

• - Content creation and distribution strategies

Connect with Susan Frew

Website: https://www.susanfrewspeaks.com/

LinkedIN: https://www.linkedin.com/in/susanfrewspeaks/

Instagram: https://www.instagram.com/susanfrewspeaks/

Susan's Custom GPT: "Compete on Awesome CFO" for financial planning

https://chatgpt.com/g/g-hzVcuEtvk-compete-on-awesome-cfo

Other Platforms:                                                                                                                                      There’s An AI For That  https://TheresAnAIforThat.com

Susan’s Book:  Compete on Awesome, Not on Price with AI:

https://www.amazon.com/Compete on Awesome, Not on Price with AI: P&L Council Special Edition: Frew, Susan: 9798303527249: Amazon.com: Books

The treatment that Susan went through for her TBIs

Cereset-  https://cereset.com

Go to https://lifeaftercorporatepodcast.com/ for all episodes

169. Lisa Durante's Strategy for Mastering Your Content Marketing Plan!

153  A 3-Step Guide to Skyrocketing Your Income

137 Marketing, Management, and Metrics: The Keys to Consistent Success

**TRANSCRIPT AVAILABLE UPON REQUEST**

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our Life After Corporate community. Connect with me on LinkedIn;  Visit our website for more information on our products and programs. 

Think you know the secrets to risk-taking in business? You might want to bet again! Unleashing the power of strategic risk-taking can transform your entrepreneurial journey from a cautious trot to a confident gallop. In this episode of Life After Corporate, we’re dealt a hand with Ellen Leikind, an entrepreneur who's turned her poker table into a teaching platform. From poker diva to business maven, Ellen illuminates how the nuanced approaches to risk we see in poker are eerily similar to navigating the entrepreneurial landscape.

You’ll hear Ellen's insights on the BOLT system: on how negotiation is both an art and a science. Ellen's expertise shines through on the topic of handling situations where clients are talking to other people as well. Whether at the poker table or sealing a deal, it's essential to build rapport, lay out a solid strategy, and know exactly when to make that pivotal move. Let this episode be your ace in the hole, equipping you with the savvy needed to turn the tables in your favor. So why leave your success to chance?  Make the smartest bet of your career – hit play, soak in the wisdom, and watch your influence skyrocket. After all, your biggest jackpot may be just one episode away.

So, are you the all-in entrepreneur, or do you clutch your last fake chip with patience? Tune in as we explore the gender dynamics and calculated bravado that could redefine your approach to risk in business. 

Be sure to pull up episode #168  “The Chris Voss Method for Closing the Deal”, which compliments today’s episode.  You’ll find the link below.

[00:04:12-12:34] Gender Dynamics in Decision-Making and Business  

• Men are prone to take more significant risks, whereas women tend to exhibit caution and patience.

• Women's risk aversion can affect their approach to business, investing, and handling uncertainty.

• The relevance of one's mindset and self-awareness in negotiating effectively and confidently.

• Acknowledging gender disparity and its influence on behavior at the poker table and in business environments.

[12:35-21:07] Mastering the BOLT System for Effective Negotiation   

• The BOLT system: Building relationships, Organizing a strategy, Leveraging strengths, and knowing when to fold.

• Handling distractions like 'trash talk' in poker or silence in business negotiations.

• The parallels between maintaining a poker face and exuding confidence in business dealings.

• Advice on observing betting patterns and nonverbal cues to understand counterparts. 

[21:08-33:16] From Poker Divas to Inclusive Negotiation Training    

• Evolution of the Poker Divas from a women-only network to an inclusive negotiation-centric program.

• The importance of staying focused and adapting to different negotiation styles and environments.

• Launch and application of the BOLT System, promoting better negotiation practices for professionals.

• The alignment with personal goals, values, and enjoyment as pivotal to success.

[33:17-38:13] The Parallels of Poker and Entrepreneurship   

• How choosing the right 'table' or business environment can impact your results and growth.

• The significance of reading people, taking calculated risks, stepping into discomfort, and exemplifying patience.

• The psychological aspects, like self-esteem and self-worth, impacting women in leadership and negotiation contexts.

• Insights into mindset hacks for negotiation, particularly catering to differences between men and women.

Connect with Ellen Liekind

Website: Team Building, Leadership and Diversity Programs - PokerDivas

Facebook: Facebook

Instagram: @pokerdivas

LInkedIn: Ellen Leikind | LinkedIn

YouTube: youtube.com

Ellen’s Book:

Poker Woman: How to Win in LOVE, LIFE, and BUSINESS Using the Principles of POKER: Leikind, Ellen: 9798218278854: Amazon.com: Books

Go to https://lifeaftercorporatepodcast.com/ for all episodes

168.  The Chris Voss Method for Closing the Deal

166. The Ultimate Client-Closing Formula: Your 4-Step Master Plan

162. Insider Tips for Monetizing Media Success with Beth Nydick

Tweetable Quotes:

"And you never thought you'd be at that table and when you are, there's a confidence that just appears. It can be temporary. It can be long standing, but it definitely happens."... Ellen Leikind on the link between the poker table and the boardroom

"But you have to be selective in when you're putting on your poker face. Obviously, if you're negotiating, you need a good poker face.".... Ellen Leikind on Negotiating Strategies

SUBSCRIBE & LEAVE A FIVE-STAR REVIEW and share this podcast to other growing entrepreneurs! 

Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/  or on Instagram or our website at www.lifeaftercorporatepodcast.com

Today, Deb talks about ChatGPT. What it is, why it’s good, why it’s bad. Whether we like it or not, Artificial Intelligence (AI) is here and it’s just getting bigger by the day. (Welcome to the 21st Century). However, there’s a right way to use this tool and Deb takes you through each step she took while experimenting with it.  You’ll hear about some really great content it generated, and you’ll also hear about some content that could get you in trouble if you don’t do your due diligence. (aka, you might want to set up your lawyer on speed dial). 

[00:01- 8:24] The Benefits of ChatGPT and all other AI Platforms  

• The “human-like”  language capabilities are impressive. You can prompt different tones (friendly, business, etc.)

• It’s quick and efficient to generate content. 

• It can create a steady stream of new ideas

• It can save valuable time and resources that would otherwise go into research and writing content

• AI really shines when it comes to statistics and data

[8:25 -15:25]  The Drawbacks of ChatGPT and other AI Platforms  

• The content can be bland and generic                      

• The content that’s created may not be unique and original

• There is a risk of copyright infringement if the content goes unverified 

• Prepare yourself to get creeped out a little    

[15:24 -22:38] Tips for using ChatGPT (and other AI platforms) More Wisely 

• Be mindful of any biases and inaccuracies. Make sure to verify the content that’s being generated.

• Don’t rely solely on ChatGPT. Doing research on other platforms will give you a broader understanding of the topic and help you make more informed decisions. 

• ChatGPT is more likely to provide accurate and relevant responses if your prompt is clear and concise

• Use ChatGPT to spark your curiosity. Think outside the box and learn about new topics that might interest you.

[22:39 - 27:40] If used Correctly, ChatGPT and AI can create "good enough" copy….  

• Help users can help generate a consistent revenue in their coaching and consulting business  

• It can help users leverage their time and expertise to create scalable programs and services 

• It can help users master the Three pillars of profitability to price their services accordingly and create a sustainable revenue stream

• Content creators can get endless ideas for social media, newsletters, videos, etc.