Hospitality Marketing (Loren Gray)

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #249 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://www.owox.com/ https://trends.google.com/trends/ https://surveys.google.com/ https://www.wolframalpha.com/ Google Keyword Planner* https://www.semrush.com/ https://buzzsumo.com/  Facebook Insights, Bing Keyword Manager, Global Web Index *Free through Google Ad Manager

00:05— Our Technique this week is; “Trend Research, From Insight to Revenue Generation"

00:15 — News and Show Review

CoHosts

Ben Henley

Edward StOnge

Tristen Heaword

Tim Peter

Stuart Butler

Lily Mockerman

Griffin Sandberg

Valyn Perini

Show Notes

00:01 — open discussion about how everyone is using Flip.to

00:28 — What will the new hotel look like?

00:53 — France to Build Online Platform to Rival Airbnb, Booking.com

Why COVID will Catapult Google Past the OTAs

    https://www.linkedin.com/pulse/why-covid-catapult-google-past-otas-drew-patterson/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

AI Rich Media, the Good, and the Useless

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #394... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://supermachine.art/ https://www.prompthunt.com/ https://www.beautiful.ai/ https://www.synthesia.io/

00:10— Our Technique this week is; "AI Rich Media, the Good and the Useless"

00:17— News and Show Review

Topic -- "The Current State of Hospitality Tech Stacks and Why They are Broken"

News -- Bings make s good its implementation of Chatgpt base use in search

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #316 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.peppertype.ai/

00:06— Our Technique this week is; "A Muse is a Muse, whatever makes it work"

00:18 — News and Show Review

The New show format

Covid and the current story

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

“Listening, joining and participating in the coming conversations"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #281 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tool for review this week are; https://www.hashtagsforlikes.co/

00:06— Our Technique this week is; “Listening, joining and participating in the coming conversations"

00:14 — News and Show Review

CoHosts

Adele Gutman

Robert Cole

Stuart Butler

Show Notes

00:01 — a little history of all of us in our families

00:13 — will we get friendlier to our guests more after we begin to return to business.

01:00 — what were all the historical prediction's final accuracy?

01:40 — New Trump rule could cost waiters more than $700 million in lost wages by allowing employers to take more of their tips to pay other workers

01:55 — Should You Be Living in a Hotel?

Google Photos map view adds satellite layer, integrates your travel ‘Timeline’

      https://9to5google.com/2020/12/18/google-photos-map-timeline/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"How to Optimize your Youtube Video ads"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #391.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://tuberankjeet.com/sales https://www.adzoola.com/ https://app.biteplay.com/

00:06— Our Technique this week is; "How to Optimize your Youtube Video ads"

00:18— News and Show Review

Topic --"The right way to use video ad's with Youtube"

News -- "AI Mania" -- are we watching our society change right in front of us?

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Restaurants Need to go to Rehab"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #346 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://boomerangme.biz/ https://rewardsly.co/ https://qrsync.me/items

00:07— Our Technique this week is; "Restaurants Need to go to Rehab"

https://www.barandrestaurant.com/technology/top-5-tech-trends-bars-restaurants-2022

00:24 — News and Show Review

Topic -- "Metasearch Campaign Management, The Devil is in the Details"

News -- Google Hotel Ads, The OTA Disrupter Your Hotel Needs Now

https://gcommercesolutions.com/digital-marketing-blog/google-hotel-ads-ota-disrupter-hotel-needs-now

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"How to Start a Discovery Call Right, The Research that works"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #354 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.socialinsider.io/ https://www.spyvio.com/ https://awario.com/ https://www.adzoola.com/ https://visualsitemaps.com/ https://serpstat.com/ https://www.ispionage.com/

00:07— Our Technique this week is; "How to Start a Discovery Call Right, The Research that works"

00:20— News and Show Review

Topic -- "Good, Better, Best, How Well Are You Representing Your Work Environment?"

News -- Summer travel isn’t just heating up, it will be on fire’: More travelers are hitting the road this Memorial Day Weekend, but will pay more for airfares and gas prices

https://www.marketwatch.com/story/summer-travel-isnt-just-heating-up-it-will-be-on-fire-more-travelers-are-hitting-the-road-this-memorial-day-weekend-but-will-pay-more-for-airfares-and-gas-prices-11652802962

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Going down the separate website path"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #298 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://app.rootpal.com / https://wpengine.com/

00:12— Our Technique this week is; "Going down the separate website path"

00:22 — News and Show Review

CoHosts

Adele Gutman

Melissa Kavanagh

Show Notes

00:02 -- Relocation travel demand?

00:34 -- Tech that influences

00:41 -- How to actually do positive and negative reviews

01: 04 -- What is Expedia doing that is similar to AirBnB and VRBO

01:21 -- Culture building within an organization and the varied ways to handle internal dialog

02:01 -- Show ends

A cure for marketing’s ‘Frankenstack’ syndrome

   https://www.zdnet.com/article/a-cure-for-marketings-frankenstack-syndrome/

http://fbuy.me/v/loren_400 -- to buy from appsumo gets you $10 off and I get $10 more to spend

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #246 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tool for review this week is; https://socialbee.io/

00:06— Our Technique this week is; “Keeping relevant, while people have time to engage with what you have to say"

00:10 — News and Show Review

CoHosts

Tristen Heaword — 

Ben Hanley — 

Edward StOnge — 

Kat Mohammad — 

Stephanie Smith — 

Griffin Sandberg — 

Show Notes

00:01 — Introductions and open discussion with Tris and Ben

00:55 — So long, minibar: How the coronavirus will change hotel stays

01:12 — vouchers, bonds and gift certificates

02:00 — World-Class Hotel Room Views to Inspire You From Home

02:25 — Show ends

Should hotels consider resuming Google Ads and other search campaigns?

      https://www.phocuswire.com/Hotels-Google-Ads-coronavirus

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"Content is Communication, Are you and How to"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #334 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://thundercontent.com/ https://crawlq.ai/ https://www.neuraltext.com/ https://www.peppertype.ai/ https://rytr.me/

00:12— Our Technique this week is; "Content is Communication, Are you and How to"

00:20 — News and Show Review

Topic -- 2021 Year in Review -- Yup We Got One!"

News -- Dynamic MetaSearch Budget Calculator

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #332 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://hooksecurity.co/ https://havocshield.com/

00:06— Our Technique this week is; "Tis' The Season for Hackers"

00:16 — News and Show Review

Topic -- "OTT and You"

http://www.brandzooka.com

https://jamloop.com/

http://found.ee/

News -- Tech That Died in 2021 -- https://www.pcmag.com/news/tech-that-died-in-2021

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Who is Looking at You"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #367 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.delve.ai/

00:04— Our Technique this week is; "Who is Looking at You"

00:20— News and Show Review

Topic -- "How to Define Persona Target Markets"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #228 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started

Our tool for review this week is Social Insider

Discover in-depth insights for any social media profile

Optimize the social media strategy

Optimize your clients social media strategy with advanced analytics and competitive benchmarking.

Win pitches

Win pitches and maximize the revenue per client by driving engagement, improving the content strategy, and creating automated reports with ease.

 Measure your clients’ profiles

With one dashboard you can measure the performance of your clients' profiles and organize them in projects.

See where you stand against top competitors

Make better decisions

Conduct competitive analysis in minutes across Facebook, Instagram, Twitter, Linkedin, and YouTube.

Benchmark your channels

Understand why you’re on top, benchmark your channels against top competitors, influencers or the rest of the industry.

 Add context to your digital strategy

Create head-to-head social media comparisons to add context to your digital strategy.

Our Technique this week is how to map out your Compost on social platforms using SocialInsider

1. Determian Who you are competing with in market socially.
2. Find their account names on each platform they are on that you are competing for the same looks for. 
3. Create a comps set folder and load all of them into that folder.
4. Review each for things you would have done. List what you should have done and see how they faired.
5. Apply lessons to you event calendar posting and re-flavor the messaging for next time.
6. Look for;
7. Platform of choice for what type of message
8. Frequency
9. Engagement (likes / shares / comments)
10.  Type of posts got what level of engagement
11. Timing of the post to what it was in reference too
12. Variations of content associate to what persona's

News and Show Review

CoHosts

Kat Mohammad

Lily Mockerman

Robert Cole

Stuart Butler

Tim Peter

Edward StOnge

Show Notes

00:02 — ‘5-Star Promise’: Hotel industry pledge to improve worker safety gains momentum

00:16 — The Once and Future History of Distribution in 5 Parts

01:00 — Where Airbnb Goes, Hotels Will Follow

01:06 — Brand USA gets refunded and how does that look for other DMO’s

Remember — you can find us on Google play / apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participated in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #318 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.teamwork.com/ https://www.process.st/ https://web.utm.io/ https://adpiler.com/

00:06— Our Technique this week is; "Not all the work is glamour-us, block and tackle communication rules"

00:20 — News and Show Review

Is 'Earned vs Paid Media' still current strategy?

Travel + Leisure Group has launched a travel subscription service called Travel + Leisure Club, a members-only subscription service that gives travelers the “curated content of T+L along with an array of travel experiences.”

https://thepointsguy.com/news/travel-leisure-is-launching-its-subscription-travel-club-today/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Digestible Content"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #312 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://pictory.ai/

00:06— Our Technique this week is; "Digestible Content"

00:18 — News and Show Review

CoHosts

Adele Gutman

Dean Schmit

Stefanie Maio

Show Notes

00:02 -- Cybersecurity and taking control of over the efforts.

00:44 -- Images and image libraries like IcePortal

01:26 -- Google My business discussion

02:00 -- Show Ends

Disappointing Perspective Of Marriott’s New CEO

    https://onemileatatime.com/news/marriott-ceo-disappointing-perspective/

Marriott is Winning the Race to the Bottom

        https://liveandletsfly.com/marriott-bonvoy/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"How can you use AR right now in your hospitality business "

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #350 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.hololink.io/ https://aryel.io/ https://www.zakeke.com/

00:07— Our Technique this week is; "How can you use AR right now in your hospitality business "

00:13 — News and Show Review

Topic -- "Turmoil versus Travel, expanding our business adaptability"

Subscription services could potentially transform the travel industry following decline caused by the COVID-19 pandemic, says GlobalData

https://www.hospitalitynet.org/news/4110111.html

News -- Holograms in Space?

https://www.sciencealert.com/nasa-surgeon-beamed-to-international-space-station-in-holoportation-world-first

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #361 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://ads.spotify.com/ https://www.waze.com/ads/ https://www.youtube.com/intl/en_us/ads/ https://ads.google.com/home/campaigns/display-ads/

00:03— Our Technique this week is; "Paid Campaigns Less Traveled"

00:18— News and Show Review

Topic -- "How to Create Accurate Demand Forecasting"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #326 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.tabsfolders.com/ https://cvviz.com/ https://www.robomotion.io/

00:08— Our Technique this week is; "Recruitment and retention, what does rebranding mean?"

00:22 — News and Show Review

"How to 'Fix' Hospitality HR"

RPA Use Cases--

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

“Spend to survive, or spend to thrive, which one are you doing?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #270 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.mindmanager.com/ https://geru.com/ 

00:06 — Our Technique this week is; “Spend to survive, or spend to thrive, which one are you doing?"

00:15 — News and Show Review

CoHosts

Peter Russell

Fran Brasseux

David Bowd

Adele Gutman

Dean Schmit

Ben Handley

Edward StOnge

Stuart Butler

Show Notes

00:01 — introductions

00:14 — what are the factors that go into the formulas

00:48 — roadmap ideas — cloud based logistics 

01:15 — Global passport by citizenM

Link for 20% discount to the Russell Tech product — https://russellpartnership.store/discount/LAUNCH-VIP

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Swimming the raging torrent, how to navigate Twitter better"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #287 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.hashtagsforlikes.co/  https://kitelist.com/ https://www.socialinsider.io/ https://business.twitter.com/

00:06— Our Technique this week is; “Swimming the raging torrent, how to navigate Twitter better"

00:18 — News and Show Review

CoHosts

Dean Schmit

Lily Mockerman

Tim Peter

Amy Infante

Adele Gutman

Stuart Butler

Show Notes

00:01 — How to view the perspective that hope is good but based in the reality that it is ‘rough’ right now.

00:30 — "You now have to drive demand not just focus on intent”

00:40 — If you're interested in learning more about your own money mindset, check out this event that my money therapist is doing end of the month: http://bit.ly/MoneyMetamorphosisEvent

00:50 — https://vm.tiktok.com/ZMJQqBtFY/

00:54 — Does Discounting Work in a Recession? https://www.timpeter.com/blog/does-discounting-work-in-recession/The Race You Can’t Win https://www.timpeter.com/blog/the-race-you-cant-win/

01:12 — https://hyken.com/employee-engagement/the-problem-isnt-the-employee-its-the-system/ the real value of engagement with guest responses 

01:27 — How cans sales run Marketing? Does it work?

01:36 — kolbe.com Amys platform for sales training

01:45 — Remote Revenue Managers and Sales training teams is it now the norm to not be at the property?

02:00 — Show ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #256 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://www.google.com/business/  https://moz.com/products/local  https://www.yext.com/  https://www.thehoth.com/

00:06— Our Technique this week is; “Getting Found, and conveying critical information"

00:11 — News and Show Review

CoHosts

Melissa Kavanagh

Ben Hanley

Edward StOnge

Dean Schmit

Kat Mohammad

Tristan Heaword

Adele Gutman

Lily Mockerman

Show Notes

00:01 — Introduce Melissa for the latest 6th version of the travel sentiment survey

 The State of Hotel Advertising: The Rise of Display in the World of Meta

     https://www.d-edge.com/the-state-of-hotel-advertisingthe-rise-of-display-in-the-world-of-meta/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"Going to the Origin, How to Create your Guests Customer Journey Map"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #379 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://appsumo.com/products/customer-journey-map/

00:03— Our Technique this week is; "Going to the Origin, How to Create your Guests Customer Journey Map"

00:24— News and Show Review

Topic -- "The Politics of Travel"

News -- Google Changes Title Tags With Site Names For Home Page Results

https://www.searchenginejournal.com/google-site-names/467892

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Ways to See and Hear Your Guests"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #365 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.rumble.studio/ https://dubb.com/ https://www.videopeel.com/ https://www.editmate.com/

00:06— Our Technique this week is; "Ways to See and Hear Your Guests"

00:17— News and Show Review

Topic -- "Revenue Management Innovations with Cogwheel Marketing"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

“Securing yourself and your organization against hacks" -- and the tools to do it

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #265 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://1password.com/ https://www.roboform.com/ https://www.lastpass.com/

00:06— Our Technique this week is; “Securing yourself and your organization against hacks"

00:18 — News and Show Review

CoHosts

Richard Farrar

Adele Gutman

Ben Hanley

Stephanie Smith

Tim Peter

Dan Wacksman

Tristan Heaword

Dean Schmit

Stuart Butler

Edward StOnge

Show Notes

00:02 — The state of the industry, what is to look forward to beyond 50%

00:14 — what are brands capable to do to help there properties

00:36 — How are vacation rentals and AirB&B reflect there growth compared to hotels recovery

01:15 — GREAT discussion about Metasearch pro and con with Stephanie and Dean

02:04 — Show ends

https://www.otainsight.com/resources/blog/how-to-forecast-with-confidence-at-your-hotel

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #258 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://www.textmetrics.com/ https://similarcontent.com/  https://beacon.by/ 

https://airstory.co/

00:08— Our Technique this week is; “It’s not just about content, its about great content"

00:13 — News and Show Review

CoHosts

Loren Gray

Tammie Carlisle

Melissa Kavanagh

Adele Gutman

Ben Hanley

Stuart Butler

Tristan Heaword

Lily Mockerman 

Edward StOnge

Show Notes

00:30 — Melissa starts sharing the new survey results. - https://www.fueltravel.com/blog/fuel-covid-19-consumer-sentiment-study-volume-7/

02:30 — Show ends

10 Major Issues Digital Marketing May Face in the Future

     https://adage.com/article/industry-insights/10-major-issues-digital-marketing-may-face-future/2267251

How to prepare for marketing’s permanent shift

    https://www.thinkwithgoogle.com/marketing-resources/experience-design/how-to-prepare-for-marketings-permanent-shift/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"Old 'new ways' to gather 1st party data"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #306 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://sniply.io/ https://app.bitly.com/ https://joturl.com/

00:05— Our Technique this week is; "Old 'new ways' to gather 1st party data"

00:10 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Show Notes

00:02 -- How are the current prices going to effect the group and corp travel demand in the near future.

00:32 --Are we driving business to AirBnB and VRBO by our current rate demands?

00:31 -- Airbnb Is Spending Millions of Dollars to Make Nightmares Go Away

00:40 -- How does the free sell AirBnB world work

00:55 -- How to deal with the penned up anger that we are witnessing in travel

01:14 -- What happens after the music stops and the tsunami of demands wains and we no longer have third party cookies to data use?

01:26 -- how does wholesalers verses self search work in our domestic culture verses EU?

01:40 -- how can you drive local interest stuff better to drive business for all

01:50 -- Remembering the magic of the travel experience we used to enjoy

01:55 -- how does reviews and there metrics effect rate and value

Shedding More Light on How Instagram Works

    https://about.instagram.com/blog/announcements/shedding-more-light-on-how-instagram-works

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Solving problems For Free - Resources You May Not Know About"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #382... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://axiom.ai/ https://www.wolframalpha.com/ https://tinywow.com/ https://www.opensourcealternative.to/ https://www.jotform.com/

00:10— Our Technique this week is; "Solving problems For Free - Resources You May Not Know About"

00:24— News and Show Review

Topic -- "Solving Problems in Pairs"

News -- Google Add's Two New Metrics to GA4

Views per session tracks the number of app screens or webpages people look at during a single visit, while average session duration measures the time users spend on the website.

https://www.searchenginejournal.com/google-adds-2-new-metrics-to-ga4-reports/472917/

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

 “A holiday season like no other, and what you should be doing about it"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #271 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://promorepublic.com/en/ https://socialbee.io/

00:06— Our Technique this week is; “A holiday season like no other, and what you should be doing about it"

00:14 — News and Show Review

Co-Hosts

Dean Schmit

Stuart Butler

Griffin Sandberg

Tristan Heaword

Show Notes

00:02 — OTO and CTV opportunities are they viable to hoteliers

00:21 — Organic Google Metasearch? Is it for real?

00:31 — Is HITEC Virtual worth it this year?

01:30 — video and VR and what the future of both are

02:00 — Show ends

Travel Zero.O: 10 Key Takeaways from WIT Experience Week

    https://www.webintravel.com/travel-zero-o-10-key-takeaways-from-wit-experience-week/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Video is more than just watching, it can guide your guests interactively"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #263 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://spott.ai/ http://interactr.io/

00:06— Our Technique this week is; “Video is more than just watching, it can guide your guests interactively"

00:12 — News and Show Review

CoHosts

Edward StOnge

Dean Schmit

Tristan Heaword

Ben Hanley

Tammie Carlisle

Stuart Butler

Lily Mockerman

Adele Gutman

Show Notes

00:01 — Google and how they are handling clients large debt — https://www.cnbc.com/2020/08/18/googles-feud-online-travel-industry.html

00:30 — Omni Explores Sale of Five Hotels as Part of Reinvestment Strategy https://lodgingmagazine.com/omni-pursues-sale-of-five-hotels-as-part-of-strategy-to-reinvest-in-resort-and-convention-space/

00:33 — Loss of corp travel and how Covid has permanently changed travel

Amazon Wants to Make You an ML Practitioner— For Free

      https://towardsdatascience.com/amazon-wants-to-make-you-an-ml-practitioner-for-free-552c46cea9ba

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"Reports versus Analytics and the best platforms for each"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #345 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://supermetrics.com/ https://whatagraph.com/ https://www.gyana.com/ https://datastudio.google.com/ https://www.tableau.com/

00:08— Our Technique this week is; "Reports versus Analytics and the best platforms for each"

00:17 — News and Show Review

Topic -- "How Much Do you Really Need to Change your Short Term Strategy?"

News -- GA4 deadline

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #319 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://shortysms.com/ https://www.twilio.com/ https://manychat.com/

00:07— Our Technique this week is; "Communicate over Broadcast"

00:13 — News and Show Review

"How To Create a Dynamic Budget"

News -- HiTec.tv --

Hospitality Net Launches HITEC TV Express Product Update at No Charge to HITEC Exhibitors -- https://www.hospitalitynet.org/news/4106492.html

https://bytes.hitec.org/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Filling the Gap, Solutions That Work"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #357 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://speedppc.com/ https://www.balloonary.com https://socialbee.io

00:07— Our Technique this week is; "Filling the Gap, Solutions That Work"

00:12— News and Show Review

Topic -- "The Real Impact of New Tech, and Conference Announcements"

News -- Hotels CEO Updates https://thepointsguy.com/news/hotel-ceo-updates/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Filling the Void of Missing Media Content"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #355 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://filmora.wondershare.com/ https://teliportme.com/virtualtour Google Street view https://www.qiwio.io/

00:07— Our Technique this week is; "Filling the Void of Missing Media Content"

00:22— News and Show Review

Topic -- "Getting in Front of Your Guests Discoveries"

Immersive view coming soon to Maps — plus more updates

https://blog.google/products/maps/three-maps-updates-io-2022/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

“Helping define the answers you need for the coming demand"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #282 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://hexowatch.com/ https://www.socialinsider.io/

00:07— Our Technique this week is; “Helping define the answers you need for the coming demand"

00:15 — News and Show Review

Cohosts

Dean Schmit

Robert Cole

Show Notes

00:01 — Happy news and Fuel travels consumer sentiment study

00:22 — Market segment ideas

00:47 — The places travellers are searching to go in 2021, according to Airbnb

01:22 — Adobe's chief product officer predicts the 8 biggest tech trends of 2021

01:49 — Legal requirements for the new year and how to use Iubenda app

02:14 — Show ends

18 of the Most Anticipated High-Design Hotel Openings of 2021

      https://www.architecturaldigest.com/gallery/most-anticipated-high-design-hotel-openings-2021

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

"What Makes a Good Metric?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #416. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://frontly.ai/ https://procesio.com/

00:04— Our Technique this week is; "What Makes a Good Metric?"

00:11— News and Show Review

Topic -- "Defining Good Metrics"

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #260 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://www.teamwork.com/ https://geru.com/

00:08— Our Technique this week is; “How to approach a budget season like no other"

00:19 — News and Show Review

CoHosts

Loren Gray

Edward StOnge

Dean Schmit

Jason Freed

Adele Gutman

Tim Peter

Tristan Heaword

Stuart Butler

Valyn Perini 

Lily Mockerman

Show Notes

00:02 — Adeles share the discussion about HSMAI HR roundtable — https://americas.hsmai.org/insight/whats-on-the-minds-of-hospitality-hr-professionals/

00:16 — Your margin is my opportunity" -- there is someone coming for you, all the time — Tim

00:25 — the noise to signal ratio is the worst it has been in a ling time in our industry — Stuart

00:50 — How do the brand efforts compare to the AirBnB effort —  (Requires an email or a subscription to read): https://www.theinformation.com/articles/airbnbs-new-strategy-living-without-google

01:03 — How is all this cleaning helping — https://www.theatlantic.com/ideas/archive/2020/07/scourge-hygiene-theater/614599/ 

01:31 — How will HITEC do as a virtual event this year https://my.hftp.org/s/lt-event?id=a1Y3i000000VFqY

02:15 — Show ends

 https://www.theatlantic.com/ideas/archive/2020/07/scourge-hygiene-theater/614599/ 

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"Is it Real or AI, the changing world of content"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #385... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://chat.openai.com/chat https://supermachine.art/ https://www.peppertype.ai/ https://rytr.me/ https://soundraw.io/

00:04— Our Technique this week is; "Is it Real or AI, the changing world of content"

00:14— News and Show Review

Topic -- "How to Stop Being a Condo Style Manager"

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Should I stay or should I go, how to control when you say what you say"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #295 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.qiwio.io/ https://encharge.io/ https://snov.io/

00:08— Our Technique this week is; "Should I stay or should I go, how to control when you say what you say"

00:14 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Tim Peter

Robert Cole

Show Notes

00:02 -- "Cognitive Adaptability"

Google is making some big upgrades to directions in Google Maps

   https://www.theverge.com/2021/3/30/22357528/google-maps-directions-indoor-ar-live-view-fuel-efficient-weather-air-quality-layer

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"OTT, It's Not Your Parents TV Anymore"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #340 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://jamloop.com/

00:06— Our Technique this week is; "OTT, It's Not Your Parents TV Anymore)

Source -- https://clearcode.cc/blog/top-ott-ctv-platforms/

OTT Connected TV's Devices -- 12 (Ex. AppleTV, AndroidTV, AmazonTV, Roku, Samsung, Sony)

OTT Video Streaming Services - 16 (Ex. At&tTV, Amazon Prime Video, Apple TV, Hulu, Netflix, HBOMax, Paramount+, Peacock, Sling, Tubi, YouTubeTV)

OTT Ad Tech Companies -- 40 (Ex. Amazon Advertising, Google Marketing Platform, Publica, Verizon Media Group)

OTT Video Players and Hosting Platforms -- 24 (Ex. Vimeo, UScreen, Brightcove, Comcast)

None of these are including the social platforms for broadcasting such as Facebook, Twitch, Instagram, Tik Tok, Snapchat, Twitter, Linkedin

SVOD (Subscription based video on demand)

Subscription VOD is a type of service, where you enter into a subscription agreement, which will then grant you access to the service type to watch until you unsubscribe, that means watch with no limits. The best example of an SVOD service is Netflix.

TVOD (Transactional based video on demand)

Transactional (or Transaction) VOD is opposite of SVOD. TVOD will normally not charge you anything to sign up for the service/create a user profile. Instead, you will pay an amount based on the content you watch. Most often this relates to movies but is also used for series and in particular for sports and events. iTunes is an example of TVOD.

AVOD (Advertisement based video on demand)

Ad-based VOD is a model that is free for users. users are free to log in and stream videos, in return for spending time watching ads. YouTube is the best example of AVOD.

00:20 — News and Show Review

Topic -- "TikTok, Snapchat, and Stories"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

 "Learn From Planning A Trip to Nowhere"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #404. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; hospitalityclub.pathfndr.io/ www.pagemaker.io/

00:03— Our Technique this week is; "Learn From Planning A Trip to Nowhere"

00:10— News and Show Review

Topic -- "How to stand out when your one of many"

News -- Travel Costs are going up

https://apple.news/Ag17qK6s6TRKnrcgpUbBDVw

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"TikTok, Snapchat, Shorts, Stories and Reels -- the one minute universe of today" 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #341 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://influencify.co/

00:04— Our Technique this week is; "TikTok, Snapchat, Shorts, Stories and Reels -- the one minute universe of today"

https://business.tiktok.com/

https://www.thestreet.com/investing/snapchat-to-share-new-revenue-with-popular-users-looks-to-compete-with-tiktok

https://www.youtube.com/watch?v=PV-W5iG6yXQ

"YouTube Shorts enables users to produce vertical short-form videos, with features such as video segmenting, app-based recording, and musical overlays. Videos must be 60 seconds or less and do not disappear like Instagram Reels or Stories content."

Types of TikTok Ads

Reservation buying

vs. Ad auction

• Reservation
• Brand takeover
• Brand AR content
• Hashtag challenge
• Top View
• In-Feed Ads
• Ad Auction
• CPC
• oCPC
• CPM
• CPV

Types of Instagram ads

There are many different types of advertising formats on Instagram, including:

• Image ads
• Stories ads
• Video ads
• Carousel ads
• Collection ads
• Explore ads
• IGTV ads
• Shopping ads
• Reels ads

00:27 — News and Show Review

'Laasie comes home' -- Ellis Connolly CRO

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

THh latest in Tools, Techniques, News and live show recap for the Hospitality Industry in less than 30 minutes

00:02 — Our Tool for review is Awario www.awario.com

track all information

track influencers

build influencer list

Track sentiment

validate geo source of traffic.

00:05 — Our Technique for review is how Awario can help your marketing strategy

comp set tracking

trending content tracking

hire or solicit active influencers

00:09 — Our News features today are;

1. How to get grounded travel bookings to take off again using dynamic content

https://econsultancy.com/how-to-get-grounded-travel-bookings-to-take-off-again-using-dynamic-content/

00:14 — Our Show Recap;

00:01 — Introductions and Bio of cohosts

00:06 — What is the funnel of acquisition and what roles do revenue Management / Marketing / Sales

00:24 — Who should be asked what questions and should the same question be asked in front of all disciplines 

01:45 — Speaking the truth to the other disciplines and trust what is being shared is the first step

02:11 — Show Ends

Remember — you can find us on Google play / apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 34 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 34 platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participated in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

 "Paid Ad Logistics and Ad Types"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #366 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.ppcadeditor.com/ https://speedppc.com/

00:08— Our Technique this week is; "Paid Ad Logistics and Ad Types"

00:23— News and Show Review

Topic -- "The Dynamics of the 'New' Revenue Calls"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Burner Phones, Now Burner Emails, declutter the clutter"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #358 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.paced.email/ https://www.mutantmail.com/ https://mailstrom.co/

00:07— Our Technique this week is; "Burner Phones, Now Burner Emails, declutter the clutter"

00:18— News and Show Review

Topic -- "That's a Great Transient Rate, but can the Guest really afford it?"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Tracking down Fraud in Your Advertising Spends"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #387... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.clickguard.com/ https://www.clickcease.com/ https://fraudblocker.com/

00:05— Our Technique this week is; "Tracking down Fraud in Your Advertising Spends"

00:13— News and Show Review

Topic -- "The How & Why of New Years Benchmarking"

News -- ChatGPT buzz -- What is everyone missing?

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Revenue Management Tools That Everyone Can Use"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #388.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.kriyarevgen.com/solutions/#spider-analytics https://www.otainsight.com/

00:06— Our Technique this week is; "Revenue Management Tools That Everyone Can Use"

00:18— News and Show Review

Topic -- "How Do You Really Decide Your Daily Rate Changes?"

News -- "Fear of Flying" -- Are the issues that are plaguing the airline industry producing a negative impact on future demand?

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Bring Everyones Reviews Together"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #373 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://grabyourreviews.com/ https://justreview.co/

00:10— Our Technique this week is; "Bring Everyones Reviews Together"

• aggregate reviews to share collectively
• solicit reviews from crm engagement
• Increased SEO value

00:20— News and Show Review

Topic -- " 4th Quarter 2022 Plans and Forecasts "

News -- Meta Sued for Tracking iOS Users Even If They've Opted Out

https://www.pcmag.com/news/meta-sued-for-tracking-ios-users-even-if-they-opt-out

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"When there is no 'internet police', how to monitor your real online competition"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #291 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://serpstat.com/ https://www.spyfu.com/ https://www.ispionage.com/

00:03— Our Technique this week is; "When there is no 'internet police', how to monitor your real online competition"

00:13 — News and Show Review

CoHosts

Dean Schmit

Edward StOnge

Robert Cole

Adele Gutman

Lily Mockerman

TIm Peter

Stuart Butler

Show Notes

00:02 -- Hotel Sellers Use Car-Sales Model to Finance Lodging Deals

00:23 -- Handling the anger that comes with the pent up travel demand

00:39 -- Remote work has kickstarted a hotel subscription-living movement

00:43 -- Ghost Kitchens and how people have hijacked keyword voice space

01:12 -- Culture and mental health of the team

01:36 -- Marketing is operations and visa versa

02:14 -- Show ends

Google is done with cookies, but that doesn’t mean it’s done tracking you

   https://www.vox.com/recode/2021/3/3/22311460/google-cookie-ban-search-ads-tracking

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

“ What does the bleeding edge look like?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #276 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; Oculus Venues / https://engagevr.io/ / https://spatial.io/

00:08— Our Technique this week is; “ What does the bleeding edge look like?"

00:15 — News and Show Review

CoHosts

Dean Schmit

Ben Hanley

Stuart Butler

Edward StOnge

Tammie Carlson

Lily Mockerman

Show Notes

00:01 — how do you market for travel when it is beings discouraged 

00:42 — Pebblebrook soft brand announcement what does it mean

00:54 — how to create a future loyalty program 

01:45 — depression and anxiety in hospitality teams

02:14 — Show ends

Innovation, recovery, renewal: What the travel industry can expect in 2021

      https://www.phocuswire.com/what-travel-industry-can-expect-in-2021

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Getting your legal ducks in a row before it gets crazy"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #280 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.iubenda.com/en/overview

00:04— Our Technique this week is; “Getting your legal ducks in a row before it gets crazy"

00:10 — News and Show Review

CoHosts

Claudia Infante

Adele Gutman

Dean Schmit

Melissa Kavanagh

Tammie Carlisle

Stephanie Smith

Tim Peter

Tristan Heaword

Amy Infante

Elyse Curtis

Tracy Prigmore

Stuart Butler

Show Notes

00:02 — Introductions with Claudia about Thrive-Women in Travel https://app.livewebinar.com/425-634-228/f4a6bdcb8bf43de2ea3a413f73716bf9

00:09 — how can you support the cause and the idea of how to get women back into the workforce

00:30 — the real needs within the industry

01:10 — the need for honest mentoring 

02:01 — Show ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #333 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://appsumo.com/products/zakeke/ https://monstermash.zone/ https://www.blender.org/

00:06— Our Technique this week is; "3D / 360 And You in 2022"

00:16 — News and Show Review

Christmas Edition -- Attribution, What is it, What to Do with it

https://www.empiricalpath.com/insights/7-types-of-attribution-models/

News -- Holiday Grinch issues

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"SMS Messaging, How to really use it"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #335 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.twilio.com/ https://shortysms.com/ https://manychat.com/sms-marketing

00:06— Our Technique this week is; "SMS Messaging, How to really use it"

00:21 — News and Show Review

Topic -- 2022 It's not the 'Same old Same old'"

News --Interesting stats report for 2022 sms -- https://simpletexting.com/2021-texting-statistics/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Tool Geru.com — 

A Funnel Simulator let's you quickly model & simulate the potential profit of any sales or marketing funnel or business idea BEFORE you create landing pages or buy traffic - which saves you time & money.

GERU, the world’s FIRST Funnel Simulator, takes the guesswork out of planning profit-optimized funnels & helps avoid costly marketing mistakes.... so you can grow your business as fast as possible.

Here’s How Using A “Simulator" Can Help You Avoid Costly Mistakes And Shortcut Your Way To Starting & Scaling A Successful Marketing Funnel…

 Plan Smarter: Save time & money

 Simulate before you build

 Discover your funnel's potential

 Model all your business ideas

 Avoid costly marketing mistakes

 Find optimization opportunities

 Simulate traffic before buying

 And much more

TOPICS - LIVE SHOW #225:

Top Story

1. Consecutive RevPAR dips make it official: Upcycle over

http://hotelnewsnow.com/Articles/299222/Consecutive-RevPAR-dips-make-it-official-Upcycle-over

Brands & Product

1. Marriott’s Mission: Make W Hotels Cool Again

https://skift.com/2019/11/25/marriotts-mission-make-w-hotels-cool-again/

1. Selina Hotels Step Up Against WeWork in Latin America

https://skift.com/2019/11/29/selina-hotels-step-up-against-wework-in-latin-america/

1. A Hotel That Lets You Be A Piece Of Living Art

https://www.forbes.com/sites/lesliewu/2019/11/25/a-hotel-that-lets-you-be-a-piece-of-living-art/#2d2cf654e57c

Intermediaries & Distribution

1. Consumers want Amazon to be a travel booking site – what can hotels learn?

https://www.hospitalitynet.org/opinion/4089722.html

1. Expedia Group: No Moat And Declining Margins - Sell

https://seekingalpha.com/article/4309312-expedia-group-moat-declining-margins-sell

1. Online Travel Agency On the Beach Sees a Blessing and Curse From Thomas Cook’s Demise

https://skift.com/2019/11/27/online-travel-agency-on-the-beach-sees-a-blessing-and-curse-from-thomas-cooks-demise/

Marketing & Strategy

1. Value-add, transparency key to making amenity fees work

http://hotelnewsnow.com/Articles/299202/Value-add-transparency-key-to-making-amenity-fees-work

1. Beyoncé and Mariah Carey Helped Turn Airbnb Into a Luxury Brand

https://www.bloomberg.com/news/features/2019-11-25/beyonc-and-mariah-carey-helped-turn-airbnb-into-a-luxury-brand

1. Influencer Fatigue: Paid Influencers Are Out and Brand Communities Are In

https://www.forbes.com/sites/gregpetro/2019/11/23/influencer-fatigue-paid-influencers-are-out-and-brand-communities-are-in/#771161822465

Tech & Finance

1. Appier raises $80 million for AI that improves marketing decisions

https://venturebeat.com/2019/11/25/appier-raises-80-million-for-ai-that-improves-marketing-decisions/

1. Dynamic email in Gmail launches on Android and iOS

https://venturebeat.com/2019/11/21/dynamic-email-in-gmail-launches-on-android-and-ios/

1. Firefox will start blocking fingerprints by default

https://www.techspot.com/news/82945-firefox-start-blocking-fingerprints-default.html

Ruh-Roh

1. Oyo’s Widening Losses and Other Financial Takeaways From Its Latest Filing

https://skift.com/2019/11/25/oyos-widening-losses-and-other-financial-takeaways/

Technique—

Marketing using airdna.com to lead revenue management strategy to suppress the impact of dynamic inventory during demand period based on lead times

Accurate compost evaluation via online comps to that of str report comp sets

"How to become your Own Market Authority"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #399.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://rytr.me/ https://crove.app/ https://crawlq.ai/ https://www.frase.io/

00:05— Our Technique this week is; "How to become your Own Market Authority"

00:16— News and Show Review

Topic -- "The Devil is in the Details, Content that is accurate and up to Date"

News -- AI developers propose a 6 month pause on its development.

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #360 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.predicthq.com/ https://klassifier.com/home

00:07— Our Technique this week is; "Data That Drives Decisions"

00:18— News and Show Review

Topic -- "HITEC & Commercial Week, HFTP & HSMAI's Big Conference Week Insights" 

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #230 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started

Our tool for review this week is QuuPromote https://quuupromote.co/

Our Technique this week is Getting your content distributed using QuuPromote and others

News and Show Review

CoHosts

Stephanie Smith

Robert Cole

Tim Peter

Stuart Butler

Show Notes

00:03 - Hotel Revenue Management: Opportunities in a Dynamic and Challenging Landscape

00:30 - OTAs: The Most Pervasive Problems in the Online Travel Agency Model

00:45 - Bold and Outrageous Predictions for the Travel Industry in 2020

01:42 - Characters at Disney World Accuse Tourists of Inappropriate Touching

Hotel Revenue Management: Opportunities in a Dynamic and Challenging Landscape

    https://www.phocuswright.com/Free-Travel-Research/Hotel-Revenue-Management-Opportunities-in-a-Dynamic-and-Challenging-Landscape 

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participated in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #339 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; Logic Sheet https://app.buzzsumo.com/home https://www.topicmojo.com/ https://app.awario.com/ https://hexomatic.com/

00:06— Our Technique this week is; "Forensic -vs- Predictive and the Titanic"

00:20 — News and Show Review

Topic -- "Analytics, How to Make Sense of the Noise"

TikTok vs Reels: Everything hotel marketers need to know -- https://www.hospitalitynet.org/opinion/4108834.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #313 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://crawlq.ai/

00:06— Our Technique this week is; "Needs versus Resources, The new Dilemma"

00:18 — News and Show Review

Co-Hosts

Tammie Carlisle

Dean Schmit

Tim Peter

Edward StOnge

Show Notes

00:01 -- are we approaching a larger than expected demand cliff?

00:22 -- marketing should never be shut off

00:43 -- Quote tim -- History Doesn't Repeat Itself, but It Often Rhymes --- Mark Twain

01:06 -- people pay for value not a price

01:20 -- Show ends

A travel boom is looming. But is the industry ready?

   https://www.mckinsey.com/industries/travel-logistics-and-infrastructure/our-insights/a-travel-boom-is-looming-but-is-the-industry-ready

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"RPA What is it and why it can be such a help"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #327 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.robomotion.io/ https://ifttt.com/ https://zapier.com/ https://www.captaindata.co/

00:08— Our Technique this week is; "RPA What is it and why it can be such a help" -- Robotic Process Automation

https://www.itbusinessedge.com/applications/robotic-process-automation-rpa-tools/

00:15 — News and Show Review

"How to have a Happy Holiday Season like no other"

News- https://www.apple.com/business/essentials/ / https://www.digitaltrends.com/computing/apple-launches-business-essentials-for-smbs/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #243 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week is; https://www.ispionage.com https://awario.com https://www.spyfu.com/ https://ads.google.com/aw/budgetplanner/ https://brandmentions.com/ https://www.socialinsider.io/ https://geru.com/

00:09— Our Technique this week is; “GameBook” — tracking / analyzing and planning for the emergence of market voice.

00:12 — News and Show Review

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"What do you mean they're three types of content?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #356 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://rytr.me/ https://www.peppertype.ai/ https://crawlq.ai/ https://www.neuraltext.com/

00:08— Our Technique this week is; "What do you mean they're three types of content?"

00:18— News and Show Review

Topic -- "How Helpful is Useful? The value of non-conversion content"

News -- "This Week - The need for change in the US"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #330 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://schema.org/ https://uschema.io/ 

00:06— Our Technique this week is; "Content Structure is Everything"

00:16 — News and Show Review

"How Flexible are your Strategies and Budgets?"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Getting in Front of The People You Want"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #329 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.adzoola.com/ https://biteplay.com/

00:06— Our Technique this week is; "Getting in Front of The People You Want"

00:16 — News and Show Review

"What Channels Do You Speak?"

10 Travel Trends That Will Happen in 2022 | By Bob Rauch – Hospitality Net

https://www.hospitalitynet.org/opinion/4107450.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"It's a Visual World"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #376 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://home.admanager.hulu.com/ https://jamloop.com/ https://www.adcritter.com/ https://www.brandzooka.com/

00:08— Our Technique this week is; "It's a Visual World"

00:16— News and Show Review

Topic --

News -- Google Video Experiments 

https://www.youtube.com/watch?v=_K5-PWGP49M

Google EVC's -- Engaged-view conversions

https://support.google.com/google-ads/answer/10048752?hl=en

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"How to Ask The Genie For What You Want"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #410. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.alliai.com/ https://vistasocial.com/

00:05— Our Technique this week is; "How to Ask The Genie For What You Want"

00:14— News and Show Review

Topic -- "AI, The New Shiny Object"

News -- 

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Don't Guess, Ask"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #324 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://surveys.google.com/ https://akin.nz/ https://www.marquiz.io/

00:05— Our Technique this week is; "Don't Guess, Ask"

00:15 — News and Show Review

"How to Create a Social Media Campaign"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #259 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://tyle.io/ https://getstencil.com/

00:07— Our Technique this week is; “Fishing, or where to find where to fish in an ever changing market"

00:13 — News and Show Review

CoHosts

Adele Gutman

Dean Schmit

Tristan Heaword

Ben Hanley

Stuart Butler

Lily Mockerman

Show Notes

00:05 — Cleanliness and Communication Continue to Drive Hotel Guest Satisfaction, J.D. Power Finds

00:40 — How do you rate the culture of success? — Adele describes how.

00:47 — “Where focus goes energy flows” — Stuart

01:23 — Google GMB

01:25 — Rate reduction and LOS strategies — Stuart

01:38 — survey your guests as to why they travel to you and do when they stay

Netflix Tourism To Sites Of Shows Like “Stranger Things,” “Breaking Bad,” “Ozark,” Is A Thing

    https://www.forbes.com/sites/michaelgoldstein/2020/07/17/netflix-tourism-to-sites-of-shows-like-stranger-things-breaking-bad-and-ozark-is-a-thing/#9cd06931b045

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

00:01 — Expedia Group Announces Executive Leadership Changes

00:02 — Online travel booking abandonment rates reach 90%

00:04— What Ever Happened to Real Hotel Marketing?

00:06— Gift Certificates are they a good Idea

00:08— Site development

00:10— Rent the Runway will bring vacation clothes straight to your hotel closet

00:12— what makes a good conference worth attending

00:14— Uninstall These Snooping AVG and Avast Browser Extensions

00:16— Uber releases safety report revealing 5,981 incidents of sexual assault

00:18 --Tool Review Findthatlead.com

00:20 -- Technique use -- custom audience builds from email lists generated from findthatlead

00:25 show ends

Tapping the Potential, Rich Media and You"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #370 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.editmate.com/ https://www.videopeel.com/ https://www.google.com/photos/about/

00:6— Our Technique this week is; "Tapping the Potential, Rich Media and You"

00:17— News and Show Review

Topic -- "How to Create Affordable Videos"

News -- "Apple Apple Apple"

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"How to redefine new KPI's"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #412. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://branalyzer.com/ https://vaizle.com/ https://seranking.com/

00:09— Our Technique this week is; "How to redefine new KPI's"

00:16— News and Show Review

Topic -- "The Last Day Of The Way It’s Been"

News -- 

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Communicating Using Social Platforms, Its Value for 2023"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #384... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://trendwatchers.co/ https://www.topicmojo.com/ 

00:04— Our Technique this week is; "Communicating Using Social Platforms, Its Value for 2023"

00:09— News and Show Review

Topic -- "So What Do You Do With Social Now"

News -- Inflation Taps the Breaks on Holiday Travel Plans This Year

https://skift.com/2022/12/16/inflation-taps-brakes-on-holiday-travel-plans-this-year/

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Saying 'Thank You' and Meaning It"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #337 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.thnks.com/ https://www.tangocard.com/ https://kingsumo.com/

00:06— Our Technique this week is; "Saying 'Thank You' and Meaning It"

00:20 — News and Show Review

Host -- Loren Gray

Topic -- "What is the Really Useful Data"

"Data For Action, Data For Excuse, What Data Really Counts"

News -- Hospitality Asset Managers Association (“HAMA”) Releases Top Five Membership Concerns for 2022

1. Availability of Labor
2. Labor Wage Rates
3. Return of Corporate Travel
4. General Inflation
5. Market Demand

https://www.hospitalitynet.org/news/4108578.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"How to Create AI-Generated Google RSA Ads"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #401.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.ppcadeditor.com/

00:02— Our Technique this week is; "How to Create AI Generated Google RSA Ads"

00:09— News and Show Review

Topic -- "Discovery versus Discovering, Whats the Difference?"

News -- Expedia's new loyalty program part two

https://skift.com/2023/04/15/expedia-groups-new-loyalty-program-will-have-fans-and-critics/

neat new ai travel help from Skyscanner -- https://embed.skyscanner-travel-tool.net/?locale=en-US&currency=USD

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"The Logistics of Voice Overs, Transcripts, and Languages"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #310 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://app.blasteronline.com/speechelo/ https://www.lovo.ai/studio https://play.ht/ https://aisoftllc.com/VoiceBuddy/#

00:06— Our Technique this week is; "The Logistics of Voice Overs, Transcripts, and Languages"

00:18 — News and Show Review

CoHosts

Dean Schmit

Tammie Carlisle

Robert Cole

Adele Gutman

Show Notes

00:02 -- Sam Altmen podcast -- repercussions

00:08 -- How does AI now and in the future effect our hospitality industry

00:56 -- San Jose hotel bankruptcy lawsuit pits downtown hotel owner against manager

01:14 -- How do we handle labor and the use of AI

02:04 -- Show Ends

Gartner Says Marketing Budgets Have Plummeted to 6.4% of Overall Company Revenue in 2021

   https://www.hospitalitynet.org/news/4105467.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

 "Reporting Done Differently"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #413. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://whatagraph.com/ https://www.datagran.io/

00:05— Our Technique this week is; "Reporting Done Differently"

00:15— News and Show Review

Topic -- "Anything Change for You This Week?"

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Workflows and Progressive Content Creation"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #420. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://beacon.by/ https://www.frase.io/ https://sendfox.com/

00:07— Our Technique this week is; "Workflows and Progressive Content Creation"

00:16— News and Show Review

Topic -- "Conditional Formating To Create Retargeting Workflows"

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"I See You, Now What? The Struggle of Compset Data Use"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #359 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://branalyzer.com https://www.semrush.com/ https://www.spyfu.com/

00:07— Our Technique this week is; "I See You, Now What? The Struggle of Compset Data Use"

00:18— News and Show Review

Topic -- "Why is Pace, and Trend more Important Than Realtime ROI?"

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #238 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tool for review this week is; Facebook Insights

00:09— Our Technique this week is; Using Facebook Insights (and others) to create personas of guests and filters for targeting ad campaigns

00:12 — News and Show Review

CoHosts

Robert Cole

Kat Mohammad

Show Notes

00:02 — Coronavirus impact on Hospitality

00:45 — Expedia cutting 3,000 jobs following ‘disappointing’ year

01:00 — Marriott Reports Q4 Results; Unable to Predict Coronavirus Impact

01:45 — The World’s 50 Most Beautiful Cities, Ranked by Travel Experts

02:05 — Clearview AI has billions of our photos. Its entire client list was just stolen

02:15 — Show Ends

Top Story

After CDC confirms the first US coronavirus case of 'unknown' origin, it sends out new testing guidelines

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“Optimism or reality, what should we really be planning for?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #286 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.sparkchart.com/ https://surveys.google.com/ https://typeform.com/

00:06— Our Technique this week is; “Optimism or reality, what should we really be planning for?"

00:14 — News and Show Review

CoHosts

Dean Schmit

Robert Cole

Adele Gutman

Amy Infante

Show Notes

00:02 — Roberts list of reality and numbers

00:42 — how do you start with a new client about new business for group

00:57 — What is the value of Culture tools like https://trainual.com/

01:14 — Hospitality Sales Planner: https://gitgocoach.com/ordercgk0u99 / Hospitality Sales Planner: https://gitgocoach.com/ordercgk0u99 / https://basecampmeta.com/meta-educational-series

01:44 — Bidding Farewell to The Standard Hotel After Its 22-Year Run

01:54 — Microsoft Patent Shows Plans to Revive Dead Loved Ones as Chatbots

02:06 — Show Ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #235 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started

00:01 — Our tool for review this week is https://userway.org/

00:07— Our Technique this week is ADA Compliance and how it benefits you bottom line

00:13 — News and Show Review

CoHosts

Robert Cole

Lily Mockerman

Show Notes

00:04 — Corona Virus update on stats

00:11 — The CIO challenge: Modern business needs a new kind of tech leader

00:25 — Do Dual-Branded Hotels Outperform Single-Branded Hotels?

00:38 — OUCH: Marriott Hotel Category Changes 2020

00:46 — Oracle Hospitality Takes Hotel and Vendor Gripes Seriously At Last

01:01 — Travel suppliers need to be thinking more about "second wallets”

01:15 — Consumer Report: Nearly Half Of Travelers Book Through 3rd Parties

01:20 — How to Spot a Fake Influencer

01:30 — 12 Essential Steps to Creating a Robust Digital Strategy in 2020

01:50 — Avast’s Shutdown of Jumpshot Will Harm the Web and the World

01:55 —  The 10 Best All-Inclusive Resorts in the Caribbean 2020

01:57 — Man Uses Rodents to Scam Hotels Into Offering Free Stays

02:17 — Show Ends

Featured news item for the podcast

Travel suppliers need to be thinking more about "second wallets"

    https://www.phocuswire.com/Distribution/Enterprise-Ireland-complete-retailing/44229

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #229 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started

Our tool for review this week is SocialHP

Our Technique this week is Team social posting with SocialHP

News and Show Review 

CoHosts

Kat Mohammad

Robert Cole

Lily Mockerman

Show Notes

00:01 - CCPA: Everything you need to know about California's new privacy law

00:15 - The past 100 years in hospitality

00:36 - Advancing the discussion of convergence

01:20 - team building and training that works

02:00 - Travis Kalanick’s next move is kitchens

02:22 - Show ends

 TOPICS - LIVE SHOW #229:

 Top Story

 CCPA: Everything you need to know about California's new privacy law

Remember — you can find us on Google play / apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participated in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"GTM and You, Are You Ready for July 1st 2023?"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #351 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel on TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.tagmate.app/

00:04— Our Technique this week is; "GTM and You, Are You Ready for July 1st 2023?"

00:22 — News and Show Review

Topic -- "The Changing World of Sales Contracts"

News -- Hospitality Financial Leadership - Why Your Hotel Needs a Daily 'Pick-up' Report - By David Lund

https://www.hotelnewsresource.com/article120460.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Audio is the 'Silent Seller'"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #397.. so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://app.personamusic.io/ https://www.audiohero.com/ https://soundraw.io/

00:05— Our Technique this week is; "Audio is the 'Silent Seller'"

“Music touches us emotionally, where words alone can’t.” – Johnny Depp 

00:17— News and Show Review

Topic -- "Deferential Decisions versus Decisive Solutions, the Bane of Multi-tasking Marketing"

News -- https://www.statista.com/chart/29334/us-respondents-interest-in-travel-tech/

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

“Listen while they are still talking, talk while they are still listening"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #284 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.editmate.com https://www.videopeel.com https://www.socialhp.com/

00:08— Our Technique this week is; “Listen while they are still talking, talk while they are still listening"

00:14 — News and Show Review

Co-Hosts

Adele Gutman

Stephanie Smith

Tejal Patel

Dean Schmit

Tristan Heaword

Edward StOnge

Lily Mockerman

Show Notes

00:02 -- Introductions of Tejal Patel CHMO CHO Hotel Owner

02:01 — Show ends

10 of the best virtual travel experiences: readers' tips

      https://www.theguardian.com/travel/2021/jan/14/10-of-the-best-virtual-travel-experiences-readers-tips

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"How to use ChatGPT for Hospitality Marketing"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #400. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; youtube hack links various chatgpt prompt makers

00:03— Our Technique this week is; "How to use ChatGPT for Hospitality Marketing"

00:15— News and Show Review

Topic -- "The AI Bandwagon, same wheel different topic"

News -- AI prompts for Hospitality -- Hospitality AI prompts are automated messages or alerts sent to guests at hospitality establishments to enhance their experience. These prompts can be used throughout the duration of a guest's stay, from the time of booking to the time of departure. They can include welcome messages, information about hotel amenities, booking confirmations, and reminders for events or activities. The purpose of these prompts is to provide guests with a personalized and efficient experience, improving guest satisfaction and loyalty. Additionally, hospitality AI prompts can be used to collect feedback about guest experiences, allowing hospitality establishments to make necessary improvements. By utilizing AI technology, hospitality establishments can provide guests with a seamless and engaging experience that meets and exceeds their expectations.

Conversational search for travel refers to the use of conversational interfaces or chatbots to search for travel information or plan trips. Conversational search can be done via messaging platforms, voice assistants, social media platforms and websites. It enables users to have a more personalized and interactive experience when seeking travel information. This method of search allows users to engage with the bots in a conversational manner, giving voice commands or typing out queries, rather than searching for specific keywords. Chatbots can provide users with real-time flight updates and notifications, as well as suggest travel destinations and accommodations based on their preferences. Conversational search for travel saves users time and enables them to make quicker and more informed decisions regarding their travel plans.

✨ New!Join Merlin 2.0 contest to w

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

“Broadcasting, the final frontier these are the voyages of the USS Hospitality"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #273 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://odeum.io/ https://restream.io/

00:06— Our Technique this week is; “Broadcasting, the final frontier these are the voyages of the USS Hospitality"

00:18 — News and Show Review

Tracy Prigmore — Founder of “She Has a Deal”

Stephanie Smith

Dean Schmit

Edward StOnge

Tim Peter

Stuart Butler

Lily Mockerman

Adele Gutman

Show Notes

00:01 - Introductions

00:04 — What was the start of 'She Has a Deal’ — SHaD

00:15 — The real first hurtle was the education of funding and what is available 

Marriott Announces New Day Pass, Stay Pass and Play Pass Packages

    https://www.travelpulse.com/news/hotels-and-resorts/marriott-announces-new-day-pass-stay-pass-and-play-pass-packages.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

"The New Creative, How To Get Attention"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #305 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://pixteller.com/ https://designpickle.com/ https://photovibrance.io/

00:09— Our Technique this week is; "The New Creative, How To Get Attention"

00:14 — News and Show Review

Co-Hosts

Adele Gutman

Dean Schmit

Tim Peter

Kerry Cooper

Show Notes

00:02 -- New announcement of now simucasting on Roku in addition to Xbox and Playstation

00:08 -- Kerry introduces himself regarding cyber security

00:18 -- Sad stories about security issues in current tense

00:26 -- https://hotelpaparazzi.com/#/ great site for up to date information related to cyber security for hotels.

00:42 -- the best use of password platforms

00:55 -- without fail so few audits exist

01:00 -- what are the first steps a hospitality business should do if they have not already started cyber security

01:30 -- who owns the contact info you or the team member who had it first? and should they have to share the full info?

01:37 -- what are ways to regulate the needs of access to the needs of security when it comes to social media.

01:42 -- How do you feel about a vaccination passport?

01:54 -- How do we handle the change in work ethic and how do we get people to do work within our hospitality industry

02:10 -- Show Ends

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

“Holiday time communication, COVID style"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #278 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.powtoon.com/ https://viddyoze.com/ https://www.toonly.com/ https://videoremix.io/

00:06— Our Technique this week is; “Holiday time communication, COVID style"

00:18 — News and Show Review

CoHosts

Edward StOnge

Dean Schmit

Stephanie Smith

Tim Peter

Stuart Butler

Adele Gutman

Show Notes

00:01 — tone deaf marketing — looking for a message that resonates for now and future tense

01:12 — the value of reviews current tense 

01:21 — what is the real value of brands now and for the future

02:06 — Show ends

Google Analytics 4: What Marketers Need to Know

      https://www.socialmediaexaminer.com/google-analytics-4-what-marketers-need-to-know-chris-mercer/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

“Broadcasting your message, it’s not for the faint of heart, but it's very productive"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #269 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://expertise.tv/ https://home.webinarjam.com/ https://www.livewebinar.com/ https://onestream.live/

00:09— Our Technique this week is; “Broadcasting your message, it’s not for the faint of heart, but its very productive"

00:16 — News and Show Review

CoHosts

Edward StOnge

Adele Gutman

Stuart Butler

Lily Mockerman

Melissa Kavanagh

Show Notes

00:01 — Adele shares what she does and why it is such valuable commodity 

00:53 — VR and what Amazon is doing to test the water

02:10 — Show ends

MGM Resorts releases plan for bringing back conventions

    https://news3lv.com/news/local/mgm-resorts-releases-plan-for-bringing-back-conventions

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #253 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

0:01 — Our tools for review this week are; https://phonewagon.com/ Facebook Business manager Offline tracking https://www.facebook.com/business/help/1776828022605281

00:08— Our Technique this week is; “How can you get better ‘offline’ tracking?"

00:13 — News and Show Review

CoHosts

Andrew Gostine — wbcoordinator-

Lily Mockerman

Edward StOnge

Dean Schmit

Tristan Heaword

Ben Hanley

Tim Peter

Adele Gustmine

Valyn Perini

Stuart Butler

Show Notes

00:01 — Introduction to Andrew and what his product is.

01:18 — The demise of Room Key

Why marketing will never be the same after Covid-19

    https://www.thenational.ae/business/economy/why-marketing-will-never-be-the-same-after-covid-19-1.1029698

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

“'Old School' sales in a new world of tech"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #267 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; Salesflare.com / www.gopinleads.com / www.findthatlead.com / www.albacross.com 

00:08— Our Technique this week is; “'Old School' sales in a new world of tech"

00:14 — News and Show Review

CoHosts

Amy Infante

Adele Gutman

Dean Schmit

Stephanie Smith

Lily Mockerman

Ben Hanley

Edward StOnge

Kat Mohammed

Ellis Connolly

Track These 3 SEO KPIs to Make Better Marketing Decisions

      https://ahrefs.com/blog/seo-kpis/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 38 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

"Creating Your Online SWOT"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #369 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.authoritas.com/ https://dinorank.com/en/ https://www.deep-talk.ai/ https://visualsitemaps.com/ https://branalyzer.com/

00:10— Our Technique this week is; "Creating Your Online SWOT"

00:19— News and Show Review

Topic -- " SWOT Analysis for 2023"

Opinion -- Don't forget to quickly the 'dark times'

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Big Data - The Day The Buzzword Went Mainstreet"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #411. So each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.tagmate.app/

00:04— Our Technique this week is; "Big Data - The Day The Buzzword Went Mainstreet"

00:11— News and Show Review

Topic -- "The Coming Dark Age of Analytics"

News -- The sunsetting of UA

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

"Defining Who Wants What Your Selling, the Origin of Content"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #380 ... so each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live TV show “This Week in Hospitality Marketing” which airs every Friday at 11:30 am Eastern US Time on the Hospitality Channel TV.. SO let's get started;

00:01 — Our tools for review this week are; https://www.powerpersonas.com/ https://www.delve.ai/ 

00:05— Our Technique this week is; "Defining Who Wants What Your Selling, the Origin of Content"

00:17— News and Show Review

News -- The 2022 Travel Outlook Hopper -- https://media.hopper.com/research/2022-holiday-travel-outlook

Appsumo Link for tools discussed -- appsumo.8odi.net/hdm

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitychannel.tv and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to hospitaliltychannel.tv Thank You for the privilege of your time. Talk to you next week!

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #231 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started

00:01 — Our tool for review this week is snov.io 

00:07— Our Technique this week is CRM Workflow

00:15 — News and Show Review

Live Show CoHosts

Alex Husner

Valyn Perini

Kat Mohammad

Edward StOnge

Robert Cole

Stephanie Smith

Dan Wacksman

Stuart Butler

Tim Peter

Podcasts and Travel Apps? Facebook Is Working on Those

What is TRevPAR and why is it important?

      https://str.com/data-insights-blog/what-is-trevpar

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 36 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 36 platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

PR Message versus Marketing Message

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #307 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. We are also on the only 24/7 TV Channel dedicated to Hospitality the HospitalityChannel.tv SO let's get started;

00:01 — Our tools for review this week are; https://www.ping-go.com/ https://www.businesswire.com/portal/site/home/ https://www.prweb.com/ http://prwire.me/

00:06— Our Technique this week is; "PR Message versus Marketing Message"

00:14 — News and Show Review

CoHosts

Stephanie Smith

Dean Schmit

Adele Gutman

Show Notes

00:03 -- is the current dilution of segments due to prior low offered rates.

00:14 -- Google now allows you to target what dates ppl are looking for on there Metasearch program

00:24 -- how the impact of reviews can effect your revenue

00:44 -- how the impact of current service limitations are hurting your future business

01:20 -- what are some options that brands can do for themselves

02:05 -- Show Ends

Hoteliers Rethink Revenue Management Due to Dearth of Talent

   https://www.costar.com/article/352137647/hoteliers-rethink-revenue-management-due-to-dearth-of-talent

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Also subscribe to the only Hospitality TV channel on ROKU / AppleTV / Google Play . and Amazon Prime or Google Play or Apple App Store thank You for the privilege of your time. Talk to you next week!

"More Productivity, less hands to do it"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #297 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; https://www.socialchamp.io/ https://postoplan.app/ https://promorepublic.com/en/ https://socialbee.io/

00:12— Our Technique this week is; "More Productivity, less hands to do it"

00:18 — News and Show Review

CoHosts

Aldele Gutman

Robert Cole

Melissa Kavanagh

Dean Schmit

Show Notes

00:02 -- The new Hyatt brand 'Caption'..... really

00:30 -- Fuel Travel latest consumer sentiment study #12

00:39 -- Dunning-Kruger Effect: Ignorance and Overconfidence Affect Intuitive Thinking, New Study Says

01:30 -- team dynamics

01:45 -- More sentiment results

02:15 --Show Ends

What Is Hospitality? The Current Answer Doesn’t Work.

   https://www.nytimes.com/2021/04/13/dining/restaurant-hospitality.html

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

“Expanding your Voice with Podcasts, For your Guests"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #275 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started

00:01 — Our tools for review this week are; https://www.podcast.co/  https://www.headliner.app/  https://voicebuddy.io/

00:08— Our Technique this week is; “Expanding your Voice with Podcasts, For your Guests"

00:13 — News and Show Review

CoHosts

Dean Schmit

Robert Cole

Adele Gutman

Edward StOnge

Stuart Butler

Show Notes

00:02 — how the current state of affairs with Covid00:14 — Hoe far can you market travel during such a high Covid outbreak00:37 — This Luxury Hotel Brand Is Scrapping Check-in and Check-out Times so You Can Come and Go When You Please

00:50 — how to enforce the safety protocols01:23 — ow to use OTT and Internet TV01:51 — leisure travel to group and corp travel ‘boxes’02:14 — show ends

9 key factors driving hotel conversions

    https://www.hotelmanagement.net/conversions/10-key-factors-driving-hotel-conversions

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast /  Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast"  No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show".  simply go to http://www.hospitalitydigitalmarketing.com/live/  Thank You for the privilege of your time. Talk to you next week! 

"You Have to Learn It Before you can Do It"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #300 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; http://app.fleeq.io https://coassemble.com/

00:06— Our Technique this week is; "You Have to Learn It Before you can Do It"

00:18 — News and Show Review

CoHosts

Carrie Ell

Adele Gutman

Tim Peter

Dan Wacksman

Dean Schmit

Tammie Carlisle

Robert Cole

Lily Mockerman

Show Notes

00:01 -- What is TheHotelNetwork and what is there platform Benchdirect

Star Wars: Galactic Starcruiser Launches in 2022 at Walt Disney World Resort

   https://disneyparks.disney.go.com/blog/2021/05/star-wars-galactic-starcruiser-launches-in-2022-at-walt-disney-world-resort/

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!

"Be you, don't be vague"

Hello everyone and welcome to Hospitality Marketing the podcast, I am your host Loren Gray and this is episode #296 where each week we spend around 20 to 30 minutes sharing the most interesting tools, news, and techniques being used in marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show “This Week in Hospitality Marketing” which also airs every Friday at 11:30 am Eastern US Time.. SO let's get started;

00:01 — Our tools for review this week are; app.bit.ly / joturl.com / www.rebrandly.com/

00:08— Our Technique this week is; "Be you, don't be vague"

00:15 — News and Show Review

CoHosts

Dean Schmit

Adele Gutman

Tim Peter

Robert Cole

Melissa Kavanagh

Show Notes

00:02 -- Live Music and the demand that comes with it (soon)

00:18 -- We are Thinking about COVID-19 Recovery All Wrong

00:55 -- HIPPO -- Highest Paid Persons Opinion

01:03 -- Fear of service levels and subsequent reviews from terrible service

01:23 -- 34 Movies That Will Make You Want to Get Off the Couch and See the World

02:00 -- The Most Expensive Real Estate in Sun Valley Has Nothing to Do with Houses

02:30 -- show ends

Presenting the Bull Case for the US Hotel Industry

   https://www.costar.com/article/196754285

  a. Presenting the Bear Case for the US Hotel Industry

     https://www.costar.com/article/1145283312

Remember — you can find us on Google Play / Apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 39 and counting to be exact. We’re even on Amazon's Alexa, Google Assistant and Siri, Just ask to play “ The Hospitality Marketing Podcast" No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 39 platforms as well. For an archive of all previous podcasts, you can go tohospitalitydigitalmarketing.com/podcastsand don’t forget our live video talk show that you can join and participate in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week!