Equine Business Podcast with Jenni Bush (The Stable Business Podcast) (Jenni Bush - The Equine Business Mentor)

Episode 5: Fear of Failure - Embracing Setbacks

Explore the fear of failure and learn how to embrace setbacks in your equestrian business journey. Jenni shares personal stories, practical strategies for resilience, and tips for turning failures into valuable learning experiences. Tune in to gain the courage to face and overcome the fear of falling short.

For more about working with Jenni visit www.JenniBush.com or find me on instagram https://www.instagram.com/equinebusinessassistant/

YOU KNOW EVEN BUSINESS COACHES HAVE COACHES DON’T YOU?

I was once where you are, it’s hard.  I do get it.

I can’t tell you how worried I was or anxious at times or how my imposter syndrome, personal trauma and self-doubt crippled me at times.

I know at times I make it look easy, it isn’t.  The grass always looks greener and all.

This business isn’t my first rodeo… My first business despite being award-winning, was unprofitable, left me with debt and the trauma of feeling like a failure. I also had someone copy my trademarked business name and my branding colours just adding a word on the end.

I know there are times when it’s a lot harder than you realised running a business would be…

Down days suck!

I am just a person… like you

I am no better than you…

I am not always right… I don’t always behave well.

I hope you can take something constructive away from this to improve your business. I hope you can see my side clearer now.

So often we aren't getting the results we desire in our businesses because we just aren't making it EASY!  So today I want to share with you why this matters so much and what you can do about it!

In this episode I share:

✨ Why you may not be getting engagement on social media

✨ Why you may not be getting clients, sales or bookings

✨ Why you may find you procrastinate in your business!

LINKS MENTIONED:

Find out more at www.JenniBush.com
Join the Stable Foundations Hub at www.StableFoundationsHub.com
Grab your FREE Equine Business Planner at http://me.jennibush.com/businessplanner
Join the Equestrian Business Support Network Here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

Find me at www.JenniBush.com

If you are serious about your business then growing an active engaged audience online is something we all aspire to build.  You probably have your facebook pages, and profiles, or maybe its your blog.

But unless people care, know and read it....

And convert into paying customers

Well its all just wasting your time.

Today I talk about how I create my audience-building strategy.

If you want to join the challenge sign up here: http://me.jennibush.com/build-your-herd

Links Mentioned in the Show

Sign up to my mini Coursehttps://me.jennibush.com/freeminicourse

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

For more see www.JenniBush.com

Get the Money Bootcamp Here https://shop.jennibush.com/money-empowerment-bootcamp/

Find out more about the Stable Foundations Hub at www.StableFoundationsHub.com

Are you an equine business owner struggling to market your offers? Do you feel like you're constantly repeating yourself to potential clients? In this episode of the Stable Business Podcast, we'll discuss how to position your services effectively to reach your target audience.

We'll explore how each season and month presents a fresh opportunity to reposition your business based on the latest trends and events in the equine world. From riding instructors to horse physiotherapists, we'll provide examples of how equine businesses can tailor their marketing efforts to better meet the needs of their clients.

Join us as we dive into the importance of positioning in marketing and how it can help your equine business stand out from the crowd.

For more resources to grow your business visit https://www.jennibush.com/latest/

As we come back out there with our businesses how do we make sure that post lockdown we are ready and we put into place what we need to make sure our businesses don't become wild horses!

1-MOTIVATE - Reconnect to your why your mission and your vision

2- MANAGE - Set the plan and 

3 - MONEY - Let's make it matter

BONUS - Marketing - let's talk what matters now!

As mentioned if you enjoyed this and want to get more support check out my  mini-course https://me.jennibush.com/freeminicourse 

❶ Book a Strategy Session with me here https://www.jennibush.com/strategy-session/

❷ Get regular support, accountability and more join the Nail It Mastermind https://www.jennibush.com/nailit/

❸. Want to work with me but need to talk it through or ask some questions?  Book a 10-minute discovery call to see if we are a good fit  https://www.jennibush.com/discovery-call/

In this episode I share:
✨ What are the most important steps
✨ Why we have been conditioned in a way that doesn't serve us
✨ What you can do to regain your balance now!
LINKS MENTIONED:
Find out more at www.JenniBush.com/latest

This year I decided I would show up every week on the podcast! It's not been easy but since I made the decision in March I have managed it!

And as I look back on the year I want to let you know which were my favourite episodes!

Ps. Don't forget to join the Equestrian Business Support Network here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

Yesterday, I published on my Instagram and Facebook a letter to myself 10 years ago!

It got me thinking about how much my life has changed in that time.

Looking at the cheeky smiles of a 3-year-old Eva, 6-year-old Kayla and me at 29.

From the outside, anyone looking at the photo would have thought how lovely!

That's the thing about photos...

....they don't tell the whole truth, do they?

Let's talk struggle, self-doubt, other people's opinions and of course riding horses and business!

If you would like to know more about the Nail it Mastermind or my Nail it In 9 Programme just email me hello@JenniBush.com  

pisode 3: Fear of Investing in You - Overcoming Worries about Investments

In this episode, we tackle the fear of investing in yourself and your equestrian business. Jenni explains why these investments are vital and offers guidance on making wise choices. Get inspired by success stories and learn to overcome the common worries that hold many entrepreneurs back.

For more about working with Jenni visit www.JenniBush.com or find me on instagram https://www.instagram.com/equinebusinessassistant/

4th & 5th March 2023 the first National Equine Show was held at the NEC in Birmingham and I couldn't resist a chance to go and chat with as many businesses as I could!

I had an amazing weekend at the National Equine Show which was held on the 4th and 5th of March 2023 at the NEC in Birmingham. I attended the show as so many of my Equestrian Business Support Network members were going and I thought what a brilliant opportunity to meet many of them. I had planned to Vlog the whole weekend, but Saturday I had so much to take in that I didn’t get any videos but I was able to meet and chat with: Charlotte Watson https://partnership.sjp.co.uk/partner... Lady Saddler Claire https://ladysaddler.co.uk/ Frances Dixon https://francesdixon93.wixsite.com/we... Elisa Faima https://www.instagram.com/ecfequine/?... Paula From Clipit Grooming https://www.clipit-grooming.com/ Shane from Equitas Also Saturday the Skills Stage & the Inspiration Stages had some amazing speakers, I particularly enjoyed the talk from BERF, Dr David Marlin on SLO (Social license to operate not to be confused with online business SLO self-liquidating offers) and What will do when the wormers don’t work a topic really close to my heart having worked with Clare from EFECS for years. Ok on to Sunday Lucy Seeley https://equihandee.co.uk/ Jessica Fox Equestrian https://jessicafoxequestrian.com/ The Comfy Horse Co. https://www.comfyhorse.co.uk/ Carmen Fomo protection http://fomoprotection.com Jade Nose Bagz https://www.nosebagz.co.uk/ Carolyn Haynet Mate https://haynet-mate.com/ Kelly Nixi Body https://www.nixibody.com/ Sarah Apt Cavalier www.Aptcavalier.com Aaron Equitas https://www.equitas.ie/ Morgan Avant-Garde Equestrian https://avantgardeequestrian.co.uk/ Lauren & Josh Equiball https://equiball.com/pages/about-us Kathryn Bell Team Equestrian https://www.teamequestrianshop.co.uk/ Camilla Zanna Premier Performance CZ https://premierperformance.uk/ Emma Horsey Hr Lady https://thehorseyhrlady.co.uk/ Overall of all the businesses I spoke to the consensus was what an amazing first show this was for the team at the National Equine Show and what a brilliant job everyone had done. If you’re considering having a stand at a show or event have a look at this video here    • SHOULD YOU HAVE A... 

Summary

In this episode, Jenni Bush discusses the factors to consider when deciding whether to participate in a trade show. She emphasizes the importance of calculating both the immediate and long-term return on investment. Jenni also highlights the benefits of trade shows, such as networking opportunities and brand exposure. She provides insights into customer lifetime value and the significance of tracking marketing efforts. Finally, she shares a list of key questions to ask before committing to a trade show.

Takeaways

Calculate the immediate and long-term return on investment before participating in a trade show.

Trade shows offer networking opportunities, brand exposure, and potential partnerships.

Track marketing efforts and analyze data to measure the impact of trade shows.

Ask key questions about the event, including attendee demographics, cost, and competition.

Chapters

00:00 Introduction and Overview

02:36 The Benefits of Trade Shows

04:05 Calculating Immediate Return on Investment

06:49 Long-Term Return on Investment

08:11 Brand Exposure and Awareness

09:09 Networking Opportunities

09:39 Partnerships and Collaborations

11:26 Customer Lifetime Value

12:51 Marketing Efforts and Data Analysis

14:17 Key Questions to Ask Before Committing to a Trade Show

LINKS:

Visit www.JenniBush.com to book a consultation

Get the Calculator tool here https://www.jennibush.com/is-having-a-stand-at-a-show-right-for-your-equine-business/

For more visit www.JenniBush.com

The 12 Days of Christmas! Little business lessons from the Traditional Chrismas Song.

What does a partridge in a pear tree and business have in common?

Enjoy.

MORE

If you found this episode useful don't forget to subscribe.

I would also love to know if you are listening so screenshot or take a photo of you listening, share to your Instagram story and tag me! I would love to see. tag me @Equinebusinessassistant on Instagram and Facebook

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

In this episode, Jenni Bush discusses the top 10 reasons why marketing efforts may not be yielding desired results for equestrian business owners. She emphasizes the importance of identifying a specific target audience, building genuine connections through content, and the necessity of follow-up. Jenni also highlights the significance of understanding what success looks like in marketing, the need for patience, and the importance of reconnecting with the core reasons behind one's business. The conversation is filled with actionable insights and encouragement for business owners to refine their marketing strategies.

BOOK YOUR FREE CALL HERE https://tidycal.com/jennibush/consult-call-instagram

FIND ME ON INSTAGRAM https://www.instagram.com/theequinebusinessmentor/ 

Keywords

marketing, equestrian business, ideal client, social media, follow-up, marketing strategy, customer service, marketing success, business coaching, equine therapy

Feel Stuck in your business and wondering who is the best to help you?

Here are my tips on finding the coach who is a good fit for you

In episode #143 of The Stable Business Podcast, Jenni Bush shares valuable insights into the world of routines and habits and how they can transform your equestrian business. Discover practical tips for building efficient routines, streamlining your daily tasks, and achieving greater success in your equine endeavours. Join Jenni as she breaks down her own routines, offering actionable advice for equestrian entrepreneurs looking to level up their business game. Subscribe to The Stable Business Podcast for more equestrian business insights and success strategies. Connect with Jenni on her website, jennibush.com, and explore the resources and support available in the Stable Foundations Hub to propel your equestrian business forward. Connect with Jenni: Website: jennibush.com Stable Foundations Hub: Stable Foundations Hub Instagram: instagram.com/equinebusinessassistant Facebook: facebook.com/equinebusinessassistant Stay Connected: For more equestrian business tips, subscribe to The Stable Business Podcast on your favourite podcast platform and follow us on Instagram and Facebook. Join our supportive community of equestrian entrepreneurs and discover a refreshing perspective on business growth, mindset, and success.

If you need support from me visit www.JenniBush.com or find out more about the Stable Foundations Hub at www.StableFoundationsHub.com 

Sometimes people say Jenni I can't run a Facebook group because it's a big commitment and it freaks me out!  But today I am talking about 3 types of Facebook groups and how you can use them for your business

In this episode of the Stable Business Podcast:

I share:

✨ 3 types of groups

✨ Why people join groups

✨ Some Ways you can use groups for your business even if you are offline & local

LINKS MENTIONED:

Find out more at www.JenniBush.com
Join the Stable Foundations Hub at www.StableFoundationsHub.com
Grab your FREE Equine Business Planner at http://me.jennibush.com/businessplanner
Join the Equestrian Business Support Network Here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

We all know that while they say a bad workman always blames his tools...

Actually, the right tools do a better job and make it easier.

What tools are you using?

I'd love to know

For more see www.JenniBush.com

Here is my advice on how to respond if you have been copied in your business

COACHES, COMPETITORS, EQUINE BUSINESS  & THE  SOCIAL LICENCE TO OPERATE - How can we all do better?

In this episode, Jenni Bush interviews Katie, the founder of Riviera PR, about the essentials of finding the right brand ambassador or rider for a business. They discuss the importance of clear communication and setting expectations upfront, as well as the need for balance and fairness in the relationship. They also explore how to measure the return on investment and the key steps to take when bringing on a brand ambassador or rider. Katie shares her experience working with Jenni Bush and the benefits of having support and guidance in growing a business. The episode concludes with a discussion on the results of the Gallup into 2024 Challenge and future plans for the program.

Takeaways

• Clear communication and setting expectations upfront are essential when working with a brand ambassador or rider.
• Balancing expectations and incentives is crucial to maintaining a healthy and productive relationship.
• Measuring the return on investment can be challenging, but tracking links and monitoring website traffic can provide valuable insights.
• Preparing for a brand ambassador or rider involves budgeting, creating contracts, and maintaining regular communication.
• Working with a coach or mentor, like Jenni Bush, can provide valuable support and guidance in growing a business.

Chapters

00:00Introduction and Background

00:52Essentials for Getting a Brand Ambassador or Rider

03:17Setting Clear Expectations

04:09Balancing Expectations and Incentives

06:44Measuring Return on Investment

08:39Preparing for a Brand Ambassador or Rider

09:54Membership for Support

10:47Mistakes to Avoid and Tips for Businesses

12:19Working with Jenni Bush

13:38Benefits of Working with Jenni Bush

14:45Advice for Those Considering Working with Jenni Bush

18:03Results of Gallup into 2024 Challenge

20:00Future Plans for Gallup into 2024 Challenge

21:21Conclusion and Final Tip

In February 2022 I ran the Equine Business Bootcamp. A pop up challenge in a Facebook group to launch my Stable Foundations Hub Plus membership (and also close the doors to it)

In this episode I share my insights from running the Bootcamp:

✨ What did I do + why

✨ What didn't work and what I would do differently next time

✨ What did work

LINKS MENTIONED:

Find out more at www.JenniBush.com

Join the Stable Foundations Hub at www.StableFoundationsHub.com

Grab your FREE Equine Business Planner at http://me.jennibush.com/businessplanner

Join the Equine Business Support Network Here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

Welcome to "The Equine Business Podcast!" In this episode, we dive into the world of pony stories with a very special guest, Helen Haraldsen, an accomplished author of Amber's Ponytails and Dave's Dog Tales. Helen's passion for ponies and her lifelong experiences as a rider and horse owner shine through in her delightful stories for kids.

Join us for a conversation about Helen's journey as an equestrian author and how she successfully navigated the challenges of running a business in the equestrian industry. Learn about her pivot from traditional publishing to becoming an independent author after her publisher's unexpected closure during the pandemic.

Throughout the episode, Helen shares her insights into crafting authentic and relatable pony tales that resonate with young readers. Unlike the glossy and unrealistic portrayals often found in traditional pony books, Helen's stories bring the real world of horse riding to life – with all its ups, downs, challenges, and triumphs.

Discover the power of storytelling and the impact it can have on inspiring young horse enthusiasts. Helen's books offer a refreshing take on the equestrian world, promoting self-confidence and resilience, while acknowledging the struggles that come with pursuing one's passion.

If you're a fellow equestrian or a parent looking for captivating and genuine pony stories for the next generation, you won't want to miss this episode. Tune in for a delightful conversation and gain insights into the world of equestrian storytelling. Let's dive in and enjoy this summer of sharing on "The Equine Business Podcast."

Find out more about Helen here https://www.helenharaldsen.co.uk/

Find out more about Jenni here https://www.jennibush.com

March 2nd & 3rd I visited the National Equine Show at the NEC in Birmingham and got to chat with so many businesses!

Louise at Silva Bed https://silvabed.co.uk/

Debra from the Mane Hub https://www.themanehub.co.uk/

Senga from All Steps Formation Riding https://allstepsformationriding.co.uk/

Jenni from Flying Changes Mindset Coaching https://www.flyingchangescoaching.co.uk/

Bex from the Wide Boot Company https://www.thewidebootcompany.com/

Helen Haraldsen https://www.helenharaldsen.co.uk/

Lisa from Rock Star Rocking Horse https://rockstarrockinghorse.com/

Sasha from Exclusivia Equine Agents https://www.exclusivia.co.uk/equinefinder

Sarah From the Stables Retail Consultancy https://thestablesretailconsultancy.co.uk/

Lyla Cansfield https://www.lylacansfield.com/

Melody From the Horse Barber https://thehorsebarber.com/

Ellyse Carden https://www.ecequinetherapy.co.uk/

Clair Rivers Boyden the Lady Saddler https://ladysaddler.co.uk/

Lucy from Equihandee https://equihandee.co.uk/

Emily from EEquine https://www.eequine.co.uk/

Gemma from Secret Chevalier https://www.secretchevalier.com/

AND SOOooooo many more of you!

Next YEAR you can find me on my own stand so stay tuned for opportunities to showcase your business!

And if you enjoyed this you can watch last year's National Equine Show interviews here https://www.youtube.com/watch?v=I3YZwF-cybU&t=31s

Many people have ideas for great equestrian products but struggle to move forward and take action. In this episode I talk to Tamara from the V.I.P! About how her product developed. How they bought it to market, what makes it stand out and her tip tips for anyone looking to develop an equine business or product.

Links Mentioned in the Show

Find more about the VIP at https://www.vip-equestrian.com/

Facebook https://www.facebook.com/veryimportantpad/

Also mentioned in the Show

Tamara testing with Eggs https://www.youtube.com/watch?v=nkgYpovT7mU&t=58s

Alice Banner's video https://www.facebook.com/veryimportantpad/videos/233523981275978/

Spoga Horse https://www.spogahorse.com/

Sign up to my mini Coursehttps://me.jennibush.com/freeminicourse

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

In this episode of the Equine Business podcast, Jenni Bush interviews Jay Hunt from Equine Video Pro, discussing practical tips for equestrians to enhance their video marketing skills. They cover overcoming camera shyness, creating engaging content with smartphones, building a video content bank, and understanding the importance of authenticity in equestrian marketing. Jay shares valuable resources and tools to help equestrians get started with video creation, emphasizing that anyone can produce quality content without needing expensive equipment. The conversation encourages listeners to embrace their unique stories and connect with their audience through relatable content.

Find Jay at https://www.instagram.com/equinevideoprouk/

Find Jenni at https://www.instagram.com/theequinebusinessmentor/

Takeaways

Video marketing is essential for equestrian businesses.

Overcoming camera shyness can be achieved by creating faceless content.

Smartphones are powerful tools for video creation.

Authenticity resonates well with the equestrian audience.

Creating a content bank can ease the pressure of regular posting.

Movement in videos can capture attention effectively.

It's okay to reuse content throughout the year.

Start with simple, realistic video goals.

Understanding your audience is crucial for effective marketing.

Resources like the Done For You Reels Kit can help beginners.

Keywords

equestrian video marketing, smartphone video tips, overcoming camera shyness, engaging content creation, equine business, video content bank, audience understanding, authenticity in marketing, video resources, equestrian community

Let me share more about what I do and what you can expect from a business coach.

For more see www.JenniBush.com

or find me on Social Media @EquineBusinessAssistant

Summary

In this episode, Jenni Bush discusses the importance of being intentional about building a work-life balance and prioritising your business. She shares her personal experience of dealing with a family emergency and how having systems and procedures in place helped her navigate through it. Jenni emphasises the need for support systems, financial safeguards, and flexibility in order to survive unexpected challenges in business. She also mentions upcoming topics on work-life balance, finding and keeping clients, and finishing the year strong.

Seriously this is a big problem I see...

Want to know more or work with Jenni

See www.JenniBush.com/Links

In this episode, Jenni Bush shares 11 tips for having a successful trade show or event. She emphasizes the importance of allowing plenty of time for set up and being prepared. Creating an amazing show stand, bringing enough stock and marketing materials, and ensuring smooth payment systems are also crucial. Jenni advises practicing what to say and making it easy to collect leads. Generating buzz at the show, taking care of oneself, and leveraging the show to the fullest are additional tips. She concludes by suggesting creating photo opportunities and encourages listeners to share their experiences.

Takeaways

Allow plenty of time for set up and be prepared.

Create an amazing show stand that is well-lit, inviting, and safe.

Bring enough stock and marketing materials.

Ensure smooth payment systems and practice what to say.

Make it easy to collect leads and generate buzz at the show.

Take care of yourself and leverage the show to the fullest.

Create photo opportunities to increase visibility and reach.

Chapters

00:00 Introduction and Overview

01:00 Tip 1: Allow Plenty of Time for Set Up

01:57 Tip 2: Be Prepared and Plan Ahead

02:25 Tip 3: Create an Amazing Show Stand

03:20 Tip 4: Bring Enough Stock and Products

03:50 Tip 5: Have Sufficient Marketing Materials

04:17 Tip 6: Ensure Smooth Payment Systems

04:45 Tip 7: Practice What to Say

05:40 Tip 8: Make it Easy to Collect Leads

06:01 Tip 9: Generate Buzz at the Show

06:28 Tip 10: Take Care of Yourself

07:36 Tip 11: Leverage the Show to the Fullest

08:23 Bonus Tip: Create Photo Opportunities

10:16 Conclusion and Call to Action

READ THE BLOG POST HERE https://www.jennibush.com/11-steps-to-a-successful-trade-show-or-event/

Summary

In this episode, Jenni Bush discusses the common misconception that simply posting more on social media will yield better results. She emphasizes the importance of having a well-defined strategy that focuses on quality content tailored to the audience's needs. Jenni introduces her PACE POST strategy, which includes personal, attraction, conversion, and expertise content pillars. She also highlights the significance of authenticity and engagement in social media posts, encouraging listeners to be themselves and connect genuinely with their audience. Finally, she offers insights on how to create effective content and invites listeners to reach out for social media audits.

Takeaways

Posting more does not guarantee better results.

Quality content must align with a specific strategy.

Every post should have a sales element.

Engaging content should stop the scroll.

Authenticity is key in social media posts.

Use personal stories to connect with your audience.

The PACE POST strategy includes personal, attraction, conversion, and expertise.

Ditch stiff language; write as you speak.

Have a clear call to action in your posts.

Utilize automation tools for efficiency.

Keywords

social media strategy, content creation, engagement, marketing tips, equine business, conversion, audience growth, personal branding, social media audit, PACE POST strategy

LINKS

Find me on

Instagram https://www.instagram.com/theequinebusinessmentor/ 

Facebook https://www.facebook.com/TheEquineBusinessMentor 

Join the Equestrian Business Support Network https://www.facebook.com/groups/EquestrianBusinessSupportNetwork/

Visit my Website

www.JenniBush.com

For more on my social media mentoring visit https://shop.jennibush.com/social-media-mentoring/ 

I know Black Friday is approaching fast and its tempting to think

- Black Friday won't work for Equine Business

- No ones buying right now with the cost of living crisis

- I don't have time!But hear me out!

It could be the boost you need!Have a listen and if you'd like more help

see www.JenniBush.com or find me on instagram https://www.instagram.com/equinebusinessassistant/

Have you thought about using a Facebook group to grow your equine business or perhaps you have a group and you're struggling with it!  Good news over the next few episodes I will be talking all about what I have learned running several groups over the years and how you can make them part of your strategy to get clients and customers without feeling like they take up all your time.

In this episode of the Stable Business Podcast:

I share:

✨ Why community helps

✨ Why your offer matters

✨ Why you need a plan

LINKS MENTIONED:

Find out more at www.JenniBush.com
Join the Stable Foundations Hub at www.StableFoundationsHub.com
Grab your FREE Equine Business Planner at http://me.jennibush.com/businessplanner
Join the Equestrian Business Support Network Here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

Struggling to Get Consistent Clients in Your Equine Business? The 3 most common mistakes I see happening!

I hope this is useful

If you need more help visit www.JenniBush.com/Latest

How to plan for 2022 in less than an hour!

Grab the Planner here!

I CAN’T BELIEVE THIS HAPPENED TO ME… BUT IT DID

It was just an ordinary Sunday night, I’d just eaten my dinner, spent the day planning and mapping out my marketing and I quickly made the mistake of checking my Instagram.

In my DMs was a message it read:

“How about you come up with something original rather than just copying others with your ideas?"

Need more help

Visit www.JenniBush.com

Email me Hello@JenniBush.com

Find me on social media @equinebusinessassistant

Do you find yourself worrying that your competitors have a similar offer and why would they buy from you?

or does the idea of being around competitors create anxiety?

In this episode of the Stable Business Podcast: 

5 Lies to stop telling yourself - pt 4 - My competitors are better than me they have similar offers why would anyone want mine...

I share:

✨ -   What the real issue is?
✨ -   A new way to choose to react and see your competitors
✨ -   How to get through this

So you can let go of this negative lie and find your stable foundations instead.

Find out more about Jenni at www.JenniBush.com/LATEST

4 ideal offers you can add into your business

To get the tackroom access for FREE training visit app.JenniBush.com

Any questions see www.JenniBush.com

In this episode, we discuss how to manage client communication on multiple platforms.

We'll cover topics such as:

• How to make it easy for clients to contact you
• How to set expectations about how quickly you'll respond

• How to take breaks from client communication

This episode is for small equine business owners who want to learn how to communicate effectively with their clients. By following the tips in this episode, you can improve your customer service and build stronger relationships with your clients.

Listen to this episode to learn more!

For more information head to JenniBush.com/latest

The 12 Days of Christmas! Little business lessons from the Traditional Christmas Song.

You know sometimes it looks and feels like everyone has it all together!

You don’t see the frantic mess and paddling!

You are not alone in your struggle!

Enjoy.

MORE

If you found this episode useful don't forget to subscribe.

I would also love to know if you are listening so screenshot or take a photo of you listening, share to your Instagram story and tag me! I would love to see. tag me @Equinebusinessassistant on Instagram and Facebook

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

This episode provides a comprehensive guide on how to plan and prepare for a show or event. It covers setting clear goals and objectives, collecting leads and increasing sales, leveraging the event and creating buzz, preparing marketing materials, following up after the event, stand design, keeping the stand clean and uncluttered, setting up and practicing in advance, engaging with visitors and choosing staff, and taking care of yourself. The episode concludes with an essential show checklist.

Takeaways

Set clear goals and objectives for the show or event.

Collect leads and find ways to increase sales during the event.

Leverage the event to create buzz and generate interest.

Prepare marketing materials and follow up with leads after the event.

Design your stand to reflect your brand and messaging.

Ensure proper lighting and furniture for your stand.

Keep the stand clean and uncluttered to attract visitors.

Set up and practice in advance to ensure a smooth experience.

Engage with visitors and choose staff who can effectively represent your brand.

Take care of yourself during the event to maintain energy and focus.

Chapters

00:00 Introduction and Overview

02:15 Setting Clear Goals and Objectives

03:36 Collecting Leads and Increasing Sales

06:24 Leveraging the Event and Creating Buzz

11:37 Preparing Marketing Materials

13:59 Following Up After the Event

15:55 Stand Design: Branding and Messaging

19:16 Stand Design: Lighting and Furniture

22:33 Keeping the Stand Clean and Uncluttered

27:10 Setting Up and Practicing in Advance

35:02 Engaging with Visitors and Choosing Staff

39:11 Taking Care of Yourself

41:27 Conclusion and Essential Show Checklist

READ THE BLOG VERSION HERE https://www.jennibush.com/how-to-plan-and-prepare-to-exhibit-at-a-trade-show-or-event-with-your-equestrian-business/

This is my take on what is genuinely a competitor copying you in your equine business and what isn't. It is not legal advice. It is my opinions and feeling to help you decide if you have or haven't been copied and if there is anything you can do.

I hope this helps but please seek professional advice from a lawyer if you need it.

I will discuss in the next episode what I would do if I found a competitor to genuinely be copying me.

🚫 Do you really have to be NICE and give yourself away to please others because you’re a business? 🤔

Someone pushed a client's boundaries today! They wanted to pick their brains about what they do, using that sly "I’m your friend" tone (despite being a competitor). 😒

You know me! I believe in fostering relationships with competitors, but I draw the line at sleazy...

❤️ "I'm your best mate, spill the beans..." vibe from brain pickers. 😒🚫

(You know the type, right? We may be nice and approachable, but we're not pushovers!) 🙅‍♀️

But hey, sometimes we struggle with setting boundaries...

From day one, women have been conditioned to be "good girls," always saying yes, and prioritizing others' needs over our own!

I'm here for you and my tribe of recovering people pleasers with blurry boundaries! 💪👯‍♀️

How do you know if you have boundary blur in business? 🤷‍♀️

If you:

✅ Say yes to every request, even when your schedule is packed.

✅ Put everyone else's needs before your own, leaving little time or energy for yourself.

✅ Seek constant validation from others, questioning your worth and decisions.

It's not your fault! We've been conditioned that way!

I get it! The pressure of feeling pulled, trying to be the good girl, please and help everyone while screaming "Nooo" inside SUCKS! 😫

When my client faced a cheeky request like that, I asked her 3 questions:

❶ Do you owe this person anything?

❷ What could happen if you give them what they want?

❸ What could happen if you don't?

Is it really worth your time and energy?

Guard your boundaries!

No one will do it for you.

You're in business! 💼

If you don't have the time or energy to deal with this, who says you have to?

Build your walls! (Okay, sometimes they feel more like rotten posts, but keep building) 🧱💪

STEAL my BOUNDARIES! 🚧

My boundaries are tested daily. I don't always manage to defend them, and that's okay! I take responsibility for that.

But as a rule:

1️⃣ No coffee chats for brain-picking! If you want my expertise, book a call and pay for it! ☕💰

2️⃣ Prioritise messages: Clients first, leads second, and the rest may not get a reply unless it aligns with my values.

3️⃣ No phone calls unless there's an appointment or it's from a close friend or family member.

4️⃣ I don't check emails until after lunch.

5️⃣ I limit 1:1 clients to 5 per month.

6️⃣ My core program, Stable Foundations Hub PLUS, runs fortnightly to allow rest and avoid burnout. No live calls during school holidays (except for August, which includes mentoring calls and group support only). The lower price reflects this. 📆💤

Setting boundaries is tough! But if you're struggling with boundary blur in your business, DM me today at @equinebusinessassistant or @jennibushcoaching and let me know! 💌

I may have something to help you break the cycle

Need more help

Visit www.JenniBush.com

Email me Hello@JenniBush.com

Find me on social media @equinebusinessassistant

It's easy to keep switching what you are doing and getting no results.

You feel like you are trying everything when it comes to marketing your business.

But should you stick with the marketing plan or BIN it?

Here is how to tell if you need a new or better marketing plan

Sign up to my mini Coursehttps://me.jennibush.com/freeminicourse

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

So this episode is inspired by Denise Duffield Thomas' book Chillpreneur (great read buy here)

But I thought its perfect for the Equine Business Podcast!

If you enjoyed this please leave me a review & for my courses and resources see

Learn more at www.JenniBush.com

Book a Discovery Call: https://www.jennibush.com/work-with-me/

www.JenniBush.com

Summary

In this episode, Jenni Bush addresses the common fear of failure that many entrepreneurs face, particularly in the equine business sector. She emphasizes that this fear is normal and can be reframed as a sign of growth and progress. Jenni shares personal experiences and practical strategies for overcoming fear, building resilience, and fostering self-trust. The conversation encourages listeners to view failure as feedback and to take actionable steps towards their goals, despite the uncertainties of entrepreneurship.

Keywords

fear of failure, equine business, resilience, self-trust, entrepreneurship, mindset, business growth, overcoming fear, lessons learned, equestrian industry

📹 💁🏼‍♀️ Did you know VIDEO is the best performing content TYPE on social media?

It's estimated that clients are 2.5 times more likely to make a purchase after viewing video content. 😲

🙀. But it doesn't feel that easy to get started on video, does it?

And getting in front of the camera can bring up a whole host of anxiety!

So today I talk with Matthew Hughes AKA the King of Video about the challenges people face when it comes to getting started, the fears we have around using video for your business, what I hear from my clients about why they are AVOIDING video and what YOU can do to finally get out of your own way and SERVE your clients on video!

Enjoy this episode and do let me know your thoughts.

If you enjoyed this:

Find out more about Matthew Hughes the King of Video

Subscribe to his YouTube Channel here: https://vidreb.co/youtube

Or see https://kingofvideo.co.uk/links/

In this episode, Jenni Bush, online business consultant and coach, shares insights on lead generation and how equine businesses can get more clients. She draws parallels between getting a new horse and generating leads, and provides three strategies for getting leads: buying, borrowing, and breeding. She also discusses the importance of having a lead generation strategy that is easy and effective.

LINKS

www.JenniBush.com/Latest

TIMESTAMPS

[00:00:00] Introduction to the episode

[00:00:20] Introduction to the Equine Business Assistant Podcast

[00:00:44] Introduction to the topic of lead generation

[00:01:14] Definition of lead generation and its importance

[00:01:37] Strategies for generating more leads for your business

[00:02:00] Comparing lead generation to getting a new horse

[00:03:01] Struggles of using the build and bring on strategies for lead generation

[00:03:23] Buying leads through ads and getting a return on investment

[00:04:22] Best ways to use paid adverts

[00:05:14] Borrowing leads through joint ventures and collaborations

[00:06:31] How to find businesses to collaborate with

[00:08:20] Building your own leads through organic strategies

[00:09:10] Importance of having a lead magnet or free offer

[00:09:56] How to use social media for lead generation

[00:11:14] Importance of email marketing and nurturing your leads

[00:12:20] Recap of the three strategies for lead generation

[00:12:54] Outro and conclusion to the episode

In this episode I share:

• The key mistakes that kept me from achieving my goals
• How you can set better goals for 2020
• And we talk about what may be holding you back too

SHOP for the calendar mentioned in this episode https://www.theequinebusinessassistant.co.uk/shop/

Send me your thoughts Jenni@theEquineBusinessAssistant.co.uk

If you want a strategy session as mentioned book here: http://bit.ly/StrategySessionScheduler

If you found this episode useful don't forget to subscribe.

I would also love to know if you are listening so screenshot or take a photo of you listening, share to your Instagram story and tag me! I would love to see. tag me @Equinebusinessassistant on Instagram and Facebook

Sign up to my mini Course https://me.jennibush.com/freeminicourse

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

The 12 Days of Christmas! Little business lessons from the Traditional Chrismas Song.

Did you know that French Hens are often Bred for Exhibition?  Lets show off as we chat being visible in your business

Enjoy.

MORE

If you found this episode useful don't forget to subscribe.

I would also love to know if you are listening so screenshot or take a photo of you listening, share to your Instagram story and tag me! I would love to see. tag me @Equinebusinessassistant on Instagram and Facebook

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

Find Claire on facebook

https://www.facebook.com/peacetogethermoneycoach/

Facebook Group

https://www.facebook.com/group/peacetogethermoneyconfidence/

In this episode, Jenni Bush discusses what to do after a trade show to maintain the flow and maximize success. She emphasizes the importance of following up with leads promptly and reflecting on the event experience. Jenni also advises on storing and organizing event materials, identifying replacements, and maintaining a professional appearance. She highlights the value of utilizing social media and PR to keep the buzz alive after the show. Additionally, she emphasizes the need to analyze return on investment and use the insights to inform future event planning.

Takeaways

Promptly follow up with leads and collect their contact information.

Reflect on the event experience and document what went well and what could be improved.

Store and organize event materials in a way that is easily accessible for future shows.

Utilize social media and PR to keep the buzz alive after the show.

Analyze return on investment to measure the success of the show and inform future event planning.

Chapters

00:00 Introduction

01:28 Following up with leads

02:55 Reflecting and reviewing the event experience

04:23 Storing and organizing event materials

05:47 Identifying replacements and maintaining a professional appearance

06:14 Utilizing social media and PR

07:13 Analyzing return on investment

08:07 Planning for future events

09:06 Conclusion

READ THE BLOG HERE https://www.jennibush.com/what-to-do-after-the-show-to-keep-the-flow/

Brooke worked 1:1 with me and this is what she said!

Read the testimonial at www.JenniBush.com

The Challenge Starts on the 5th June 2023

Join here https://www.jennibush.com/mmchallenge/

In this episode of The Stable Business Podcast, your host Jenni Bush explores the six critical reasons why your marketing efforts might not be delivering the desired results for your equestrian business. With practical insights and actionable advice, Jenni helps you navigate the challenges of marketing in the equestrian industry, ensuring that you can achieve your sales and booking goals with confidence and clarity.

Listen in to discover why posting without a strategy, confusing social media posting with marketing, and lacking clarity in calls to action can hinder your success. Jenni also emphasizes the importance of aligning your marketing strategies with your sales objectives and not giving up too soon. Plus, learn about Jenni's signature offering, the Stable Foundations Hub Plus, designed to support equestrian entrepreneurs on their journey to success.

If you're looking to improve your marketing and grow your equestrian business, this episode provides valuable insights to get you on the right track. Don't miss it!

For More Visit www.JenniBush.com

In this episode, Jenni Bush discusses the essential mindset shifts needed to enhance social media engagement for equine businesses. She emphasizes the importance of social media in building relationships, showcasing expertise, and expanding reach. Jenni identifies common mental blocks such as fear of judgment, perfectionism, and imposter syndrome, providing actionable strategies to overcome these challenges. The conversation also covers the significance of consistency and simplicity in social media posting, concluding with an invitation to join her social media mentoring program for further support.

Takeaways

Social media is crucial for equine businesses.

Mindset blocks can hinder social media success.

Fear of judgment is a common barrier.

Perfectionism prevents action; aim for 70% good.

Imposter syndrome affects many; share your journey.

Creativity can be developed over time.

A simple posting plan can reduce overwhelm.

Consistency is more important than quantity.

Investing in social media strategy pays off.

Mindset shifts can unlock business growth.

Chapters

00:00 Introduction to Mindset Shifts for Social Media

06:20 Common Mindset Blocks in Social Media

12:23 Addressing Imposter Syndrome and Creativity

18:06 Introducing the Social Pace Accelerator Program

In this episode of the Equine Business Podcast, Jenni Bush dives deep into the topic of self-doubt, a common struggle among equine business owners. She explores the roots of self-doubt, including comparisons and imposter syndrome, and offers practical strategies to overcome these feelings. Jenni emphasizes the importance of challenging limiting beliefs, building worthiness through positive self-talk, and creating an action plan to combat self-doubt. She encourages listeners to celebrate their wins, visualize success, and set boundaries to empower themselves in their business journey.

Join me as I talk business with Susannah Jane Money-Schenk of SJMS osteopathy.

An osteopath by trade treating horses and humans, Susannah shares the high and lows of being her own boss, running an equine business.

Find out more about Susannah at

https://www.sjmsosteopathy.com/

https://www.facebook.com/sjmsosteopathy/

https://www.instagram.com/sjms_osteopathy/ 

Network with For the Good of the Horse at

https://www.facebook.com/for_the_good_of_the_horse-104391521098366/

https://www.instagram.com/for_the_good_of_the_horse/

Watch the training in the Equestrian Business Support Network here & get the Free Guide https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

Book your FREE fitting call here https://tidycal.com/jennibush/fittingcall-pod

Plan for 2024 in your Equine business with me!

Don't forget to head to jennibush.fyi/2024 to get your free planner and find me at https://www.instagram.com/equinebusinessassistant/

Do you feel like you are no good at marketing your business?

Perhaps you feel stuck knowing you need to market your business but can't and you think that it's because you are no good at marketing!  or when you try you feel a rush of anxiety!

In this episode of the Stable Business Podcast: 5Lies to stop telling yourself - 2 No good at marketing...

I share:

✨ -   What marketing really is and why that isn't the problem
✨ -   How to discover what the problem is for you?
✨ -   What to do the raise the bar on your marketing!

So you can let go of the lie that you are no good at marketing and get your business out there!  Because, someone needs what you do!

And if you'd like my eyes on your business find out more about how I work with businesses 1:1 or in my nail it mastemind head to jennibush.com 

A good place to start is to book a transition track audit with me, during this 1:1 business audit I ask strategic questions covering the key pillars to get your business GALLOPING!  at the end, You will get a report which will highlight what areas of business can be improved so you can grow.  

They are just £97, from that you can take the report and create your own action plan or I can share how I can help to make that happen.  see www.JenniBush.com

For more information see www.JenniBush.com

of find me on social media @equinebusinessassistant

Join Jenni on "The Stable Business Podcast" as we explore the art of time management for equestrian entrepreneurs. Discover practical strategies that empower you to master your schedule, boost productivity, and achieve a healthier work-life balance.

In this episode, you'll learn:

• The personal experiences that drove Jenni to find effective time-saving solutions.
• Down-to-earth strategies like intentional planning, task batching, and process automation.
• Bonus life hacks that maximize your time outside of business.

Tune in to gain insights and actionable tips that will transform how you approach time management in your equine business journey. Connect with Jenni on Instagram @EquineBusinessAssistant to continue the conversation!

Ready to work with Jenni as your Business coach?

Book a FREE call today here https://www.jennibush.com/free-fitting-call/

Book your Free Fitting Call here https://tidycal.com/jennibush/fittingcall-pod

The 12 Days of Christmas!  Little business lessons from the Traditional Chrismas Song.

What does a partridge in a pear tree and business have in common?

Enjoy.

MENTIONED IN THIS EPISODE

- My Ideal Client Workbook http://my.theequinebusinessassistant.co.uk/IdealClient

MORE

If you found this episode useful don't forget to subscribe.

I would also love to know if you are listening so screenshot or take a photo of you listening, share to your Instagram story and tag me! I would love to see. tag me @Equinebusinessassistant on Instagram and Facebook

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

Click here to >Book A Strategy Session< with Jenni

visit my website www.JenniBush.com

Email me hello@jennibush.com

🕵️‍♀️⛑🧢👒TOO MANY HATS!

I had a moment this morning when it all felt too much!
Overwhelm, laid heavy in my head and chest. I felt like there were 100 fires to put out and I just didn't know where to start!

I'm sure I am not alone am I?

As Entrepreneurs, we have to wear all the hats!
🌟The Worker
🌟The Manager
🌟The CEO
🌟The Sales Team
🌟The Marketing Team

There is so much! we could work and never stop, there is always more to do!

And then there are all the ways to do things!
All the ideas!
All the tech!
And what is right?

Wow it's a headache isn't it?

Especially if you are trying to wear all the hats AT ONCE!

🛑STOP!
Step back, take some time out and lets sort this!

1 - Brain dump all the things that are swimming in your head!
2 - Organise it into which 'Hat' you need on to do the job!
3 - Prioritise each hat list it in order of what needs to be done depending on what is most important ( This is my priority order - 1 - what is needed to keep sales flowing sales, 2. customers and delivering on the work, 3 - other stuff)
3 - Take your planner and block out time to wear just one of the hats at a time (Stop trying to wear them all at once! )
4 - Work on the 3 most important tasks when you are in each zone only!

You can't multitask sorry its a myth!

You can't do everything on the list!

Ask yourself
Do I need to do it?
Can you ask someone else to do it?
What will happen if I don't do it?

Ditch what you can!
Scale back!
Stop putting out the fires first!

Everything can wait for you to be in the right place you don't have to do it all now!

Hope this helps
x
J

How did 2019 Go? 

Audit for an awesome 2020

So as we wrap up 2019 I think it's always a GOOD IDEA to take some time to audit how your business went this year and what needs to change for 2020, don't you?

Join me as we go through your 6 p's!

✍🏻Grab your pen & paper

⏰Find an hour or so and settle down to review where you really are at (it may surprise you!)

And if you want to get my Groundwork course for setting up a great business online and also so you don't miss the videos and podcasts I do sign up here https://my.theequinebusinessassistant.co.uk/FreeMiniCourse

To buy my planner visit https://www.theequinebusinessassistant.co.uk/product/2020-life-business-planner/

In this episode, Jenni Bush discusses the ten most common social media mistakes made by business owners and how to rectify them for better results. She emphasizes the importance of mindset, engagement, strategy, analytics, and consistency in social media marketing. Jenni provides actionable tips to help listeners improve their social media presence and ultimately drive bookings and sales.

Breaking the 'Self-Made Success' Myth in Equestrian Business

Introduction:
In this episode, Jenni Bush shares her personal journey in the equestrian business world and why seeking help and support is the key to success.

Key Takeaways:

1. The Myth of Self-Made Success:
   Jenni opens up about her initial mindset when starting her first business, thinking she could figure it all out on her own. She dispels the myth of "Self-Made Success."

2. Embracing Vulnerability:
   She discusses the vulnerability that comes with admitting you need help in business and how it's a crucial step towards growth.

3. Lessons from the Equestrian World:
   Jenni draws parallels between equestrian riding and business success, emphasizing that even the best riders have teams, support, and guidance.

4. Seeking Help in Business:
   Jenni shares her journey of seeking mentors and coaches, highlighting the importance of not going it alone in the equestrian business.

Ready to take your equestrian business to the next level? Visit www.JenniBush.com and book a free consultation to see if coaching is right for you. This is not a sales call; Jenni will provide coaching, and you can explore working with her with no pressure.

Episode 6: Fear of Success - Overcoming the Fear of Achieving

Join Jenni in this episode as we discuss the often-overlooked fear of success. Learn about the concept of self-sabotage and discover how to overcome it. Gain insights into shifting your perspective on success, believing in yourself, and embracing your achievements in the equestrian business world.

For more about working with Jenni visit www.JenniBush.com or find me on instagram https://www.instagram.com/equinebusinessassistant/

3 Signs you are making Your Marketing TOO complicated!

Marketing and sales are the lifeblood of all businesses but we often make it harder than it needs to be.

One of the things that matters to me most in my business is making it easy!

Life is hard enough! Making money and running our businesses should be helping to build us a good life not make it harder.

So watch out for these 3 Signs they are telling you it's time to simplify your marketing ( be sure to subscribe so you can find out how to make your marketing simpler because it can be done!)

Links Mentioned in the Show

Sign up to my mini Coursehttps://me.jennibush.com/freeminicourse

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

In this episode, Jenni Bush discusses the importance of breaking through and not just breaking even in business. She highlights how many business owners tend to mix business with pleasure and undervalue money, leading to a lack of profitability. Jenni emphasizes the need to understand and track the true costs of running a business, including hidden costs like time, energy, and missed opportunities. She also emphasizes the importance of profit margins and setting specific profit goals. Jenni encourages business owners to be intentional with their costs and pricing, and to cut out anything that isn't profitable. The episode concludes with a reminder to focus on building a stable and profitable business.

Book your breakthrough call at www.JenniBush.com

How would it feel to have your marketing working to connect, captures, and convert your ideal clients on autopilot!

So you are marketing all the time!

I discuss the 4 essential components you need to make the most of this system

Sign up to my mini Coursehttps://me.jennibush.com/freeminicourse

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

Have a look for Jenni's planner and classes at https://www.theequinebusinessassistant.co.uk/shop 

for 40 ways to market your equestrian business see this link https://www.subscribepage.com/40_Marketing_Ideas_for_Equestrian_Businesses

What did you link please leave a review or email Jenni@theEquineBusinessAssistant.co.uk

Let's crack the code on what is keeping YOU stuck at the moment 👍 So you can feel empowered to move forward be it simple steps to get visible, find more balance or get clients IN

❶ Book a Strategy Session with me here https://www.jennibush.com/strategy-session/

❷ Get regular support, accountability and more join the Nail It Mastermind https://www.jennibush.com/nailit/

❸. Want to work with me but need to talk it through or ask some questions?  Book a 10-minute discovery call to see if we are a good fit  https://www.jennibush.com/discovery-call/ crack the code on what is keeping YOU stuck at the moment 👍 So you can feel empowered to move forward be it simple steps to get visible, find more balance or get clients IN

Business will never be the same!

Can I help you more?

www.JenniBush.com

So you know what you want to achieve in your life of business in the next year (or even decade) but how do you get there?

In this episode, I share how to set goals that work.

Why many goals don't work and cause I to think we can't achieve

How to make sure you are achieving them and working towards them in an easy way.

See my planner here https://www.theequinebusinessassistant.co.uk/shop/
Join the Equestrian Business Support Network here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork/

Watch on Youtube here https://www.youtube.com/channel/UCGyTSIF-LzFc1Z178Z0b7-g?view_as=subscriber

Do you ever feel like you are worried about getting it wrong or being seen to publicly fail!  And its holding you back from turning your business into the success you want?

Find out more about me at

www.JenniBush.com/latest

Bradley Whale, an osteopath and equestrian specialist, discusses his journey of designing a revolutionary saddle. Frustrated by the lack of innovation in the equestrian industry, Bradley set out to create a saddle that could be customized for both the horse and rider. He explains the challenges he faced in the saddle industry and the need for a leap forward in innovation. Bradley shares his holistic approach to saddle design, separating the needs of the horse and rider and addressing individual preferences. He also discusses the research and development process, testing the product on mechanical horses and real horses and riders. Bradley concludes by sharing success stories and ongoing challenges in saddle design. In this conversation, Bradley discusses the different saddles required for various equestrian disciplines and the similarities in the underlying structure of saddles. He explains the complexity of creating jumping saddles and the importance of designing a comfortable hacking saddle. Bradley also shares how interested individuals can find out more about his innovative saddle products. He emphasizes the continuous improvement and support provided to customers and the focus on creating non-invasive and supportive saddles. Additionally, he highlights the importance of caring and kindness in business and the need to embrace failure as a learning opportunity.

Find out more about Ipotane Saddles at www.Ipotanesaddles.com

Facebook https://www.facebook.com/ipotanesaddlery

Do you find yourself struggling to SWITCH OFF!  

Feeling like you still have the biggest to-do list overworked and underpaid!  

Johdi Woodford shares her 4 questions to help you revolutionise each day.  

So you can work at your best and how to start living a life that you don't need to take a holiday from.

For more details on Jodhi

Jodhi's course is:

https://courses.littlebirdpilates.ch/embracethegrace

Website: https://courses.littlebirdpilates.ch/

Facebook: https://www.facebook.com/littlebpilates

Do you know where people are on your mounting block!  Understanding where they are can help you to make more money in your business.

for more information see www.JenniBush.com

Episode 4: Fear of Judgement - Dealing with Criticism

Join us for a deep dive into the fear of judgment in the equestrian business world. In this episode, Jenni shares personal experiences and practical strategies for building resilience, handling criticism, and maintaining a positive mindset. Discover how to embrace your unique path in the equestrian industry.

For more about working with Jenni visit www.JenniBush.com or find me on instagram https://www.instagram.com/equinebusinessassistant/

The 12 Days of Christmas! Little business lessons from the Traditional Christmas Song.

Let’s talk money! What you need most in business right?

Today lets talk about the elements needed to get more referrals

Enjoy.

MORE

If you found this episode useful don't forget to subscribe.

I would also love to know if you are listening so screenshot or take a photo of you listening, share to your Instagram story and tag me! I would love to see. tag me @Equinebusinessassistant on Instagram and Facebook

Book a Discovery Call: https://www.jennibush.com/work-with-me/

Learn more at www.JenniBush.com

One super-powerful marketing strategy (that we have no control over) could be your best marketing asset!

In this episode I share

 - Ideas on how to get more word of mouth

 - What makes people more likely to recommend you

 - How to start right now with ease!

Find out more at www.JenniBush.com
Join the Stable Foundations Hub at www.StableFoundationsHub.com
Grab your FREE Equine Business Planner at http://me.jennibush.com/businessplanner
Join the Equestrian Business Support Network Here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

As mentioned if you would like a leg up simply head to JenniBush.Fyi/Legup

Don't forget to subscribe and find me on Instagram @equinebusinessassistant

I'm on a mission and I need your help to support as many business owners as I can over the next year!

Leave a review wherever you listen and share the podcast it REALLY helps me to keep providing free content like this!

Book In a FREE Canter to Clarity Coaching Call with Me here - https://jennibush.com/cantercall

Get Your FREE Equine Business Planner Here http://me.jennibush.com/businessplanner

Find me on Instagram at https://www.instagram.com/equinebusinessassistant/

Join the Equestrian Business Support Network https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

Jenni Bush and Kathryn Bell discuss the importance of branded clothing for businesses, particularly in the equestrian industry. They cover topics such as the ease of ordering process, considerations for logo design, and the importance of simplicity and recognisability in branding. They also discuss choosing colors for branded clothing and offer tips for getting started with branding and logo design. The conversation concludes with the launch of the Equestrian Business Support Network Team Shop and advice for starting a business, including the importance of networking and finding joy in what you do.

Takeaways

Branded clothing can be a powerful tool for promoting a business and creating a sense of belonging.

When designing a logo for embroidery or printing, it is important to consider resolution, colors, and legibility.

Simplicity and recognizability are key in logo design, and it is important to choose colors that stand out on different garments.

Networking and building relationships are essential for business success.

Having clarity, setting goals, and finding joy in what you do are important for long-term business growth.

Chapters

00:00 Introduction and Background

01:09 Importance of Easy Ordering Process

02:42 Considerations for Logo Design

04:15 Simplicity and Recognizability in Branding

05:11 Choosing Colors for Branded Clothing

08:14 Tips for Getting Branded Clothing

10:57 Choosing Base Colors for Branded Clothing

13:49 Preparing for Ordering Branded Clothing

15:05 Launch of Equestrian Business Support Network Team Shop

16:05 Special Deal for Equestrian Business Support Network Members

17:20 The Importance of Branded Clothing for Business Promotion

18:47 Networking and Building Relationships

20:19 Belonging and Identifying with Branded Clothing

21:20 Advice for Starting a Business

23:17 Importance of Clarity and Setting Goals

25:42 Finding Joy and Flexibility in Business

27:03 Dealing with Challenges and Complaints

28:45 Controlling Emotions and Differentiating Business from Personal

29:24 Importance of Strategy and Vision

30:19 Contact Information and Conclusion

LINKS - Find out more about Team Equestrian Shop Here https://www.teamequestrianshop.co.uk/

Join the Equestrian Business Support Network Here https://www.facebook.com/groups/EquestrianBusinessSupportNetwork

See Jenni Bush for business support and Coaching here https://JenniBush.com

Happiness & Horse Business - Why all businesses should Prioritise Happiness.

We all want to be happy.... but despite the pursuit of happiness so many of us find ourselves falling short or thinking it's unachievable.

We have removed emotions from work and business.

Choosing to push through, stay silent or think we aren't allowed to be happy in our jobs!

And for many of us entrepreneurs we often start our business with the desire that we want our life to be more fulfilled (or at least I did)!

In this episode, I talk with Matt Phelan, co-founder of the happiness index.

Who as Head of Global Happiness, entrepreneur, marketer, Matt who grew up on a farm and understands the challenges of entrepreneurs, corporate business and also rural business!

Having collated, studied and researched the data behind what makes people happy and whether it matters in business, Matt took what was his philosophy and is on a mission to improve business for all.

In his new book “Freedom to be Happy” Matt brings together philosophers, scientists and practitioners to make a business case for happiness and why it makes good business sense.

In the Equine Industry, it's hard!  Physically, mentally and emotionally and while we are often great at reading what our horses are telling us, but humans???? Well we are great at masking it, sweeping how we feel away and ignoring it! It’s time to stop! It matters, If we are happier, we will run better businesses, our clients will be happier, if we focus on staff happiness our horses will be better looked after! It’s not just a philosophy! The Data backs it up!

In a recent survey by the British Grooms Association, there is still much to improve see https://britishgrooms.org.uk/news/482/the-change-is-too-slow

In fact some of the statistics are VERY alarming.

We can do better, we all deserve the freedom to be happy.

Enjoy this episode

Buy Matt’s Book on Amazon - Freedom to be Happy https://www.amazon.co.uk/Freedom-Be-Happy-Business-Happiness/dp/B08M8GVZTY/ref=sr_1_1?crid=3BIPCRE1935T3&dchild=1&keywords=freedom+to+be+happy&qid=1610112259&sprefix=freedom+to+be+h%2Caps%2C268&sr=8-1

Find out more about the happiness index https://thehappinessindex.com/

Listen to Matt’s Podcast Happiness & Humans https://thehappinessindex.com/blog/podcasts/

Do you find that you feel like you on a hamster wheel and not making progress?  

Or perhaps you are collecting tactics, chasing the next shiny object 

If you are new here welcome, I am Jenni Bush, Online business Consultant + Coach, helping you create stable yet galloping businesses on your termsThe #1 Reason You Should Audit Your Business

You deserve to have more time to you!  

According to the Pareto Principle, only 20% of what we do is working on the things that move the needle 80% of things don't!  Audits will make sure you get on track, stay on track move the needle and give you your time back!  

Now I have a business audit that I run clients through on a 1: 1 Basis, where I ask key strategic questions.  I am doing to take you through those steps

I will talk you through my process what I cover + why,  so you can audit your business

Now as a business consultant I have tools to or if you want to go through it with me and get your prioritised key action strategy I will share at the end how you can grab one for under £100

5  Steps to Audit your business

1 - RESEARCH find out if you have really done your research, are you really clear who your ideal soul fit Perfect Paying client is, do you know where they hang out, do you know how you standout from competitors etc.
2 - STRATEGY - Goals, vision, revenue, Business model, revenue, branding, messaging
3 - MARKETING - how is your marketing plan, does it run on evergreem like clock work, does it yield results
4 - OPERATIONS - do you have a company dashboard, SOP;s do they work, financial systems, team, time management
5 - ENERGY + MINDSET - is there anything else under lying that is stopping progress, imposter syndrome, beliefs, fears straying from mission etc.

Run through these 5 systems now, how do you fare? 

This will help you discover what you need to really work on in your business.  

Now my Audit Assessment helps to direct me to specific tools I have to help you.

Through this audit, I give you a prioritised action plan, so you can go away and work on strategic things or work with me on things like your stable manager system, marketing menage, transformation mounting block, or which specific energy clearing codes to release old blocks and patterns that haven't been serving you.

Based on your answers I can advise if my one-off leg up sessions will give you the solutions you need, whether Nail It Mastermind is a good fit or if working with me 1:1 in my Spur on Accelerator is the best fit.

Now another way to get a quick audit now is to do my FREE stable business secrets workshop have you got it.

If you'd like to know more about how I can help you with this, head to http://jennibush.com/latest 

Do you struggle with competitor anxiety or feel not good enough next to your competitors?

I want you to RISE

I hope this episode helps you

Stuck with ideas for your October Marketing.

Here are some to get your brain in action.

Need more help?

Visit www.JenniBush.com

Join me in the Equestrian Business Support Network

Thanks for Listening

Find out more at www.JenniBush.com

or on Social Media @EquineBusinessAssistant

Avoid another summer of last-minute preparations and a winter of struggle. Take action now to put the impulsion into your business and make you into the best business owner you've ever been!
If you've been struggling with all the ideas, overwhelmed and feeling muddled disorganised and you want to stop procrastinating and finish the year strong. I have 3 spaces on my 1:1 coaching program to start in September.
If you’re interested in learning more about my 90-day Success Strides program, just hit reply with the words "FALL READY" and I'll send you all the details. Or you can book in a [FREE call here](https://www.jennibush.com/free-fitting-call/) and we can chat in person to see if it’s a good fit for you.
Summer is nearly over! So are you ready for back to school
or Are you ready for September in your business?
In this episode: #140: Don't Fall back to School ...
I share:
✨ - 3 things to do now
✨ - What questions to ask yourself
✨ - Why you need to answer these questions
So you can avoid the lul in business and get things going now
Find out more at www.JenniBush.com/latest