Dance Studio 411 (Dance Studio Owner)

In this episode, Brad Bingham of Enrollio shares his top tips to fill your summer camps! These proven methods and ideas are easy to implement and, best of all, can be used all year round.

Enrollio is the #1 Growth & Reputation Accelerator for Dance Studios, Swim Schools & After School Programs. Enrollio helps studio owners worldwide capture more website enrollments, reduce task load, & elevate brand reputation almost entirely on auto-pilot. Enrollio was created by Brad Bingham, tech/marketing hubby for his wife Hope MacDonald who owns the award-winning dance studio Bella Ballet in Maryland.

Learn the Proven Process to Fill Your Camps & Classes in 5 Days! Click here to join the 5-Day Challenge

Click here to start Your Free 14-Day Trial of Enrollio

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out or you're a well-established owner, we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Are you ready to have your best season yet? In this podcast, Suzanne Blake Gerety and Jill Tirone reflect on the past season and get focused for the new. Learn to identify the obstacles standing in your way and how to use them as a starting point to help you achieve your goals. They're also covering ways to battle burnout and sharing tips to increase your tuition and fees with confidence. Join us so you can be strategic with your planning for the new dance season!

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate. Be more effective and productive. 

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

"What can I do when the other studio in town copies everything that I do? Maybe I'm overreacting but its just so frustrating, especially when I have all these great ideas and I'm trying to be innovative and exciting." In this episode hear how to create your own unique brand that differentiates you from you competitors with Jill Tirone, community manager of Dance Studio Owner and digital marketing expert for dance studios. 

Kim Black is the Owner of Miss Kim’s in Burlington, North Carolina. She was selected as Dance Teacher Magazine's Dance Teacher of The Year in 2020 and is a Preschool Dance & Creative Movement presenter.

Kim opened her studio during the pandemic and while most instructors would be shaking in their boots, Kim was confident she could fill her space... and she did! Six months after opening her doors she had 400 dance students.

How did she do it?

She credits the strong support of the DanceStudioOwner.com community and her positive attitude. Listen to this week's episode to hear more and learn her success tips and tricks!

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

You may think producing a holiday show is too much work and you just can’t add a full blown production to your plate during the already busy time of year. In this episode, hear how Lindsay Baker of The Dance Centre in Williamsburg, KY and creator of go•dazzle brings a production to life using creative story-telling at the holidays. She'll share how easy it is to create a lovely show that is low-stress yet full of beauty and magical moments for your families to enjoy.

Up until now, we write off or dismiss the physical anxiety symptoms by telling ourselves that somehow this is the price we pay to make the world a better place, one dancer at a time. In this episode Tiffany Henderson, owner of seven dance studios and creator of Twinkle Star Dance explores the impact of continued stress and anxiety on us and what we can do to change for the better and for our health. 

Episode Description:

In this episode of Dance Studio 411, we sit down with Josh Olson, the founder of DRT Performance Tix, the leading ticketing provider in the dance industry. Josh shares how DRT Tix helps dance studios simplify the ticketing process, increase revenue, and protect against common challenges like chargebacks. With a customer-first approach and a newly launched Customer Success Management (CSM) program, DRT is revolutionizing how dance studios manage ticket sales. DRT Performance Tix is a 2025 Captivate Sponsor for Revolutions's Energize Conference.

Key Takeaways:

1. Customer Success Mindset: DRT is shifting from a transactional model to a proactive support system, helping studios maximize ticket sales and revenue. (05:48)

2. Seamless Ticketing & Seating: Studios benefit from features like numbered seating layouts, premium seating options, and optimized price modeling strategies. (12:25)

3. Revenue-Boosting Strategies: Price modeling techniques, including the "30/30 rule," encourage early sales and increased profitability. (17:32)

4. Merchandise Integration: Studios can sell recital-related products alongside tickets, increasing revenue per transaction. (19:26)

5. Chargeback Protection: DRT safeguards studios from financial losses due to chargebacks, ensuring all transactions remain secure. (22:10)

Time Stamps:

• [00:36] Introduction to Josh Olson and DRT Performance Tix

• [01:46] How Josh founded DRT and its growth to 2,500+ studios

• [05:56] The launch of the Customer Success Management (CSM) program

• [09:00] DRT’s key features for studio ticketing success

• [17:32] How pricing strategies increase ticket sales and revenue

• [19:26] Integrated merchandise sales for additional profit

• [22:03] How DRT protects studios from chargebacks

• [23:57] The easy onboarding process and ongoing support

• [26:26] How to get started with DRT

Resources Mentioned:

• DRT Performance Tix Website

• Energize Conference

About Our Guest:

Josh Olson is the founder of DRT Performance Tix, which has grown to serve over 2,500 dance studios since its inception in 2012. A computer programmer from a young age, Josh developed a ticketing solution for a dance studio and turned it into a thriving business dedicated to helping studios streamline their recital ticketing process.

Connect with DRT Performance Tix:

Instagram: @drtperformancetix

Website: https://www.drttix.com/

Rate, Review & Subscribe!

If you loved this episode, be sure to subscribe and leave us a review. Your feedback helps us continue to bring valuable content to the dance community!

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate. Be more effective and productive. 

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Backstage organization is key to a successful dance recital, especially when it comes to keeping dancers safe. Parents today seek up-to-date information on their child and want reassurance that they can be notified in case of an emergency.

Joe Naftal grew up backstage at his mother's dance studio and he knows that technology can help make life easier and your business better when it solves an important problem. In this episode you'll hear tips on how to keep your recital organized and running smoothly. Learn what Joe has gleaned necessary when it comes to backstage success for parents, dancers, teachers and studio owners.

Try a Free Demo: https://www.checkinpointe.com/app/demo-register.php?ref=3

Register for Check In Pointe: https://www.checkinpointe.com/app/register.php?ref=3

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

As a dance studio owner it’s not if you’re going to need a new dance teacher, it’s when!

In this podcast hear tips from Suzanne Blake Gerety and Jill Tirone on how to source, find, and hire teachers for subbing, guest teaching, on short notice, for the long term, and every situation in between. You’ll hear how you can easily get in the habit of consistently sourcing great talent so you never feel anxious or stressed about who will teach your classes. Use these strategies to build your business and network with your dance community.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

In this podcast with Katie Groven of Dancer-Fitness.com you'll get tips on how to help students stay safe and strong while dancing at home. Hear some practical exercises that don't take up much space or require special equipment. Katie offers guidance on three key areas to focus on to strengthen to help avoid injury when our dancers are ready to come back to class and go full out again.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

There are so many details that go into costuming your dancers. Parents don’t see nor do they understand the time you put in receiving, sorting and distributing costumes to your students.

In this podcast you’ll hear how to gain back some of your precious time so you can put your focus on the things that matter most.

Josh Black, Managing Director for Nimbly, shares how one of the biggest problems studio owners face has inspired a new innovation that promises to reduce your stress and save you loads of time all while you keep control over the ordering process.

For more information and to get started, go to: https://experience.revolutiondance.com/nimblydirectnew

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

What are the results when we don’t create a safe, positive, supportive, inclusive environment, or role model our values or don’t have a plan to deal with conflict in a resilient way? Unhealthy behaviors. Or worse, kids giving up and losing hope. So let’s be proactive. In this episode, Jessica Michaels, Global Program Director of Wingman for Dance shares way to create a positive inclusive studio environment. 

Episode Summary:

In this episode of Dance Studio 411, we dive into the world of tap with Julie Kay Stallcup, Melanie McGonigal, and Mandy Yip, the passionate team behind the innovative Tap Roots curriculum. This power house trio discuss the historically significant art form and their new curriculum, Tap Roots, which provides a structured and comprehensive approach to teaching tap in dance studios. 

Key Takeaways:

• Preserving Tap’s Legacy: Tap dance is culturally rich and historically significant but often underrepresented, especially in competitions and conventions.
• Consistency is Key: The Tap Roots curriculum promotes consistency in terminology, helping students build on their knowledge even if teachers change.
• Teaching with Confidence: By offering structured resources, Tap Roots empowers teachers of all levels to teach tap with confidence and creativity.
• Magic in the Shoes: As Julie Kay beautifully puts it, “When tap shoes are on a child's feet, magic happens.”

Time Stamps:

• 02:22 – Julie Kay shares her personal journey with tap dance and its lifelong impact on her.
• 06:26 – Discussion on the decline of tap dance in competitions and the need to revitalize its presence.
• 11:57 – How Tap Roots ensures consistency in tap terminology and instruction across studios.
• 13:41 – Overview of the Tap Roots curriculum, including lesson plans, worksheets, and certification.
• 18:34 – Strategies for new tap teachers to build confidence in their teaching abilities.
• 25:15 – Creative teaching strategies to develop musicality in tap dancers.

Links Mentioned in this Episode:

Tap Roots Website

Discount Code: REV15 for 15% off

admin@taproots.dance 

About Our Guest:

About Taproots:

Taproots is a foundational curriculum for teaching Tap Dancing. Tap Roots offers a progressional method for instruction, honoring traditional and modern elements. Starting at the Primary level, we introduce Tap with single sounds, basic movement, and an easily understandable foundation that builds to the advanced skills of Level Six. By following our syllabus, your students will develop a comprehensive aptitude for Tap and the tools needed to propel their Tap Dancing to even higher achievements.

Get Connected:

Tap Roots Instagram: @taprootsdance

Julie Kay Stalcup Instagram: @jkstallcup

Rate, Review & Subscribe!

If you loved this episode, be sure to subscribe and leave us a review. Your feedback helps us continue to bring valuable content to the dance community!

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate. Be more effective and productive. 

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: https://www.dancestudioowner.com/public/joinnow.cfm

Finding ways to stay artistically inspired as a dance teacher and studio owner can be hard especially when most of the day is spent doing all the things that take away from time to be creative.

In this episode you'll hear from Lizzie Makenzie who has been dancing, teaching, coaching and choreographing in the Chicagoland area for over 20 years. She's the co-founder of Extensions Dance Company and Extensions Dance Center. Lizzie shares tips on how to stay inspired to choreograph recital routines.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

Encouraging healthy habits and preventing injuries is key to building strong minds and bodies in your dance studio. Dr. Lisa Schoene is a Dance and Sports Podiatrist and a Certified Athletic Trainer who is passionate about keeping dancers in tip-top shape. In this episode, Dr. Schoene shares her expertise on nutrition, emotional support for your dancers, injury prevention, and the importance of self-care for studio owners.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

In this episode Sean Dever shares how to best determine your studio pricing and strategy given the current economic conditions. With many schools needing an online and in-person tuition model, Sean gives tips on how often you should raise prices and by what percentage.

He shares how to roll out new pricing and what percentage of customers you can afford to lose if you raise tuition to meet your financial goals for studio health.

Learn how you can build new client engagement and grow enrollment with children's activities in a post-pandemic landscape.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode of Dance Studio 411, host Jill Tirone sits down with the talented Taylor Hiller, Revolution's Channel Brand Manager and seasoned choreographer. Taylor reveals her tried-and-true formula for creating flawless recital choreography. Whether you're a seasoned dance instructor or just starting, Taylor’s insights on curriculum structure, lesson planning, and choreography processes are sure to inspire. Plus, you'll learn her tips for balancing creativity with structure, emphasizing the importance of organization, preparedness, and efficiency in the classroom so your recital performances shine.

Key Takeaways:

• What’s the Formula? Understanding goals and expectations to selecting music and costumes.
• Class Efficiency = Performance Proficiency: Discover how being organized in class leads to a more confident and polished recital performance.
• Curriculum, Syllabus, Lesson Plans: Taylor clarifies these key elements and how they help create a cohesive learning experience for students.
• Choreographic Process: Whether you start with music, movement, or costumes, Taylor’s step-by-step approach will help you map out your choreography with ease.
• Pro Tip: "Class efficiency equals performance proficiency."

Time Stamps:

[0:56] Taylor's introduction

[2:44] Taylor clarifies the terms curriculum, syllabus, and lesson plans so listeners understand how these three elements work within their studios

[5:43] Taylor dives into the importance of arriving to the studio prepared and organized. The more effient we are with our class time, the more profient our performance will be. 

[7:36] Taylor disscusses her choreographic formula

Resources Mentioned:

• Revolution Dancewear
• Taylor's Choreography Formula Template (available through Dance Studio Owner)

Connect with Us: Follow Dance Studio Owner and Revolution on social media for more tips, resources, and inspiration to help you navigate the dance studio world. Don’t forget to subscribe and leave us a review on your favorite podcast platform!

I love my preschool students but it seems like there are a lot of pre-class meltdowns in the waiting room at various points in the year. I'm worried some parents are dropping dance because they don't even want to deal with their young dancer complaining or fussing about going to class. How can I prevent this and help parents see that some of this is normal? Hear tips on how to prepare and educate your preschool parents when it comes to successful class transitions with Andrea Trench of Discover Dance.

Welcome to the Dance Studio 411, where we answer your real life questions about your toughest studio life predicaments. Parent-problems, teacher turnover, student challenges, policy dilemmas, and much more. Let’s talk about what is keeping you awake at night and what you can do about it! Get to know your hosts, Suzanne Blake Gerety and Jill Tirone.

You are not alone when it comes to navigating this unprecedented and ever-changing period of business disruption. In this episode we highlight the growing resource list of time-saving and idea generating information available to you. We look forward to supporting and encouraging you so that you can get back to doing the work you love!

Dance Studio Support Resources:
http://www.DanceStudioOwner.com/support

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out — or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

Facebook Advertising can be a huge source of stress for dance studio owners. Let's be honest, there aren't many of us who have the time or energy to manage our dance studio’s social media accounts.

In this episode, Jill Tirone sits down with Kristian Altuve of Dance Motion Marketing and they discuss three simple ways to help you with your social media and get the most out of your online advertising.

Join Kristian Altuve and Bryce Conlan of Dance Motion Marketing in their Facebook Group: https://www.facebook.com/groups/howtogrowyourdancestudio

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out or you're a well-established owner, we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: https://dancestudioowner.com/podcast

In our latest episode, Jill Tirone sits down with Sean Dever, CPA to answer financial questions directly from our member group. Sean explains the intricacies of pricing discounts and profitability, why a non-profit may not be right for your studio, and how dance studio owners can benefit from selling additional items like costumes and dancewear. Listen in as he shares his expertise and financial advice to help you avoid pitfalls and increase your profits in your dance studio business.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Thinking about virtual dance camps? Need some tips for success to keep dancers engaged and enrollment coming in?

In this episode we're joined by Kelly Pfeiffer and Lindsey Alesh who are the dynamic sister-duo who own Megleo's School of Dance in Illinois. They had over 60 preschoolers in their first virtual "Moana-themed" camp. Listen as they share ideas for days, times, fees and how to keep those young dancers engaged as you plan your virtual and hybrid programming.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode of the Dance Studio 411 podcast, we’re speaking with Leo Moore from DRT Performance Tix, where we discuss top tips for stress-free performances. Leo shares her extensive experience in the industry, offering valuable insights on on how to streamline your shows and create memorable experiences for both your students and audience. From understanding different types of seating arrangements to managing multiple shows and gathering feedback from families, this episode is packed with practical advice to help you reduce stress and ensure a smooth and enjoyable recital planning process. Whether you're a seasoned studio owner or just starting out, you'll find plenty of useful tips to make your performances run seamlessly.

Key Takeaways

1. Types of Seating
2. Multiple Shows
3. Ask your families
4. Keep it easy

Time Stamps

• [04:31] The pros and cons of general admission, assigned seating, and tiered/premium seating, and how studios can structure ticketing to meet their needs.

• [08:26] Strategies for adding extra shows or splitting a single show into multiple performances, including managing costs, offering discounts, and accommodating families.

• [22:54] The importance of gathering feedback from families, understanding their needs, and clearly communicating plans to avoid confusion. 

• [22:38] Keeping the recital planning and ticketing process as simple and straightforward as possible to reduce stress for both studio owners and families. 

Links Mentioned in this Episode…

DRT Performance Tix Website

About our Guest

Leo Moore has been a part of the DRT leadership team for almost 2.5 years. She has worked across departments to develop and improve processes that benefit both her fellow DRT team members and DRT's current (and future) clients. Her background is one filled with marketing and operations leadership, backed by a MBA from LSU- Geaux Tigers! Her passions outside of the office include watching hockey and taking a long bath after putting the kids to bed!

Dance studio owners want, and most importantly need, to be found online through local search.

In this episode featuring Matt Horner, founder of Class Manager and Stage Stubs, he shares the easy things you can do and enhance to improve your online presence.

Starting with your Google My Business listing, you'll hear how key it is for new customers to see what people love about your studio. Plus Matt shares the fundamental basics that every website needs to get right and how you can make those easy edits.

Be the stand out local business and top ranked dance studio in your area, use this episode to maximize your free listing.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

Dance studios are known for creating comfortable, safe environments where dancers can experiment with self-expression. However, many of us feel unprepared to support students as they come into their identities as members of the LGBTQIA+ community. Samm Wesler is no stranger to leading diversity and inclusion training. As a gay woman who grew up in studios, she knows firsthand how language can shape the development of LGBTQIA+ adolescents. In the podcast, Samm shares how to lead a diversity and inclusion training in your dance studio and walks you through solid strategies to help you feel more comfortable and prepared when speaking about these topics with your team.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

I hate tricks, do I have to add Acro to my programming? In this episode, Mandy Yip shares great tips on how to navigate this common challenge for dance studios who see tricks at competition and at events. Mandy manages the staff and delivery of all training programs, and the Acrobatic Arts syllabus in over 4500 dance studios in USA, Canada, UK, Australia and over 25 other countries. She heads the Acrobatic Arts examination program, and trains and certifies adjudicators to administer exams in studios around the world.

Join Suzanne Blake Gerety as she shares one of the keys to studio business growth - change! In this podcast episode you’ll learn the simple yet impactful way to approach making meaningful decisions - from pricing to policies and beyond. You’ll hear how you have an advantage as a dance educator and studio owner to “dance with change”. This episode is designed to boost your confidence and courage when it comes to approaching parents, students, faculty or staff with any new or improved policy.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

Learn More About Membership and Join Our Community: https://www.dancestudioowner.com/podcast

In this episode of the Dance Studio 411 podcast, we sit down to have a very frank, open conversation with Amelia Fazio to discuss dance and body image and how you can develop a positive and supportive dance studio environment. The goal of this episode is to keep it real and we hope this outlines how important body positivity and positive language practices are to your studio. We can't wait for you to listen to this episode with Amelia because her passion shines through in all she does. We hope this conversation inspires you to create a studio environment where everybody feels welcome!

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For the full episode recap and to download Revolution's Costume Preference Worksheet visit: https://dancestudio411.com/dance-and-body-image-developing-a-positive-and-supportive-studio-environment/

You put all your energy into creating a memorable and fun dance recital. It is very disheartening when you struggle to get many of those dancers back again in the fall. In this episode, hear tips on how to prevent post-show fallout and keep those students engaged all year long with Tiffany Henderson, owner of 7 dance studios and creator of Twinkle Star Dance. 

In this episode, Tiffany Henderson is sharing expert tips for producing a crowd-pleasing holiday performance on a short timeline that brings out the best in your youngest dancers! Holiday shows matter more than ever and we're here to help you make participation easy. Learn what to include in your holiday performance package, how to budget for your show venue, and how to leverage done-for-you choreography and costume ideas to re-inspire teaching staff and boost dancer confidence. 

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

In our latest episode, our special guest, Ginger Haithcox shares 3 benefits of implementing a student assistant program at your dance studio. Student assistants help with student retention and progression, they help create a future pipeline for dance studio staff, and they enhance the customer experience. Listen as Ginger provides insight into her successful program and how you can get this complete system for your dance studio.

The Studio Ambassador System: Train your studio assistants with confidence! This course provides dance studios with a complete assistant program that ensures high-quality training, evaluation and appreciation of student assistants.

Visit learn.dancestudioowner.com to get the full Studio Ambassador System for your dance studio!

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Episode Description

In this episode, Jill Tirone is joined by Amelia Fazio to discuss how dance studio owners can empower their teachers to become true stakeholders in their business. They explore why teacher engagement is essential, how to create a positive studio culture, and practical ways to help teachers feel invested in the studio’s success.

Key Takeaways

• Why Teachers Matter as Stakeholders - Teachers are frontline brand ambassadors who shape the student experience.
• Building Teacher Engagement & Buy-In - Create a studio culture where teachers feel valued, encouraged, and included.
• The Power of Communication - Keep teachers informed about policies, schedules, and changes while Providing them with resources and clear paths for handling student or parent concerns.
• Encouraging Teacher Investment in Studio Growth - Provide ongoing education, leadership opportunities, and support for professional development.
• Showing Appreciation & Strengthening Relationships - Small gestures, such as studio logo wear or handwritten notes, can boost morale.

Episode Timestamps

• [01:37] Amelia’s background and experience in dance, business, and arts nonprofits.
• [04:34] Who are the stakeholders in your studio, and why does it matter?
• [09:26] Strategies to keep teachers informed and aligned with your vision.
• [13:48] Ways to make teachers feel invested in the studio’s success.
• [16:14] Overcoming challenges to teacher participation and involvement.
• [19:32] How teachers influence retention and enrollment growth.
• [26:07] Ensuring teachers align with studio goals and expectations.
• [31:20] Ideas for showing appreciation and boosting teacher morale.

Links Mentioned in this Episode...

Energize Conference and Expo: https://www.energizeconference.com/

Dance Studio Owner: https://www.dancestudioowner.com/public/joinnow.cfm

About Our Guest:

Amelia’s lifelong passion for dance started at the age of five, leading her to train with some of the most renowned instructors in the field. After her own dance career, she earned a degree in Public Communications and combined her love of dance with business, working in arts nonprofits, apparel, and costume design before joining Revolution in 2021.

Rate, Review & Subscribe!

If you loved this episode, be sure to subscribe and leave us a review. Your feedback helps us continue to bring valuable content to the dance community!

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate. Be more effective and productive. 

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Episode Description

In the podcast episode "Back to Basics: Making Money In Your Dance Studio with Tiffany Henderson," Tiffany provides clear and focused strategies for increasing revenue in dance studios. The episode highlights two primary revenue streams: optimizing class curriculum and organizing successful holiday shows and recitals. Tiffany discusses how to structure classes to enhance their value and attract more students, while also creating memorable recitals that boost ticket sales. She emphasizes the importance of calculating and maximizing profit per dancer throughout the season, offering practical advice to help studio owners boost their financial outcomes while maintaining high-quality dance education.

Key Takeaways

• Focus on Core Revenue Streams: Prioritize class tuition and recitals as the main sources of income for your studio.
• Structured Teacher Training and Curriculum: Implement a clear, replicable curriculum and offer consistent training for your teachers to improve class quality.
• Student Retention Through Skill Progressions: Tracking student progress and sharing it with parents is key to maintaining enrollment.
• Recitals Drive Retention and Profitability: Recitals are more than just performances—they create emotional connections and traditions for families while generating significant revenue through ticket sales and costume fees.

Time Stamps

[00:29] Tiffany Henderson joins the show. As a seasoned studio owner and creator of Twinkle Star Dance, she dives into her journey and her current projects, including producing parades at Disneyland and studying psychology at the University of Pennsylvania.

[03:15] Tiffany shares the importance of going "back to basics" to reduce distractions. She references Warren Buffet’s Ultimate Concern exercise: focus on two top priorities and ignore the rest.

[05:37] Tiffany identifies the two core revenue streams studio owners should prioritize: class tuition and recitals. She explains how focusing on these can ensure steady revenue and business growth.

[10:59] Tiffany discusses strategies for setting tuition prices and ensuring profitability while addressing studio owners' common anxieties about raising prices.

[13:21] Tiffany emphasizes the importance of consistent teacher training, clear class structure, and replicable curriculum to ensure success in preschool and elementary classes.

[18:39] Tiffany introduces the Twinkle Star Dance passport system, which tracks students’ skill development, engages parents, and boosts retention.

[21:33] Tiffany explains why recitals are vital to student retention and the emotional value they bring to families. She also highlights how to maximize profitability by selling tickets and bundling participation fees with costume costs.

[27:17] A detailed breakdown of recital profitability, including strategies for selling more tickets (on average, 5 tickets per dancer) and optimizing costume commissions.

[29:37] Tiffany encourages studio owners to consider adding holiday shows, noting how even a small-scale performance can significantly boost profitability.

[34:00] Tiffany concludes by reminding listeners of the positive impact dance studios have on their communities, urging studio owners to focus on future thinking and the importance of the work they do.

Links Mentioned in this Episode…

• Grit by Angela Duckworth

• Warren Buffet’s Ultimate Concern Exercise

• Twinkle Star Dance Passport Books

• Theme or Not to Theme Podcast

• Level Up Your Holiday Shows Podcast

Connect with Us: Follow Dance Studio Owner and Revolution on social media for more tips, resources, and inspiration to help you navigate the dance studio world. Don’t forget to subscribe and leave us a review on your favorite podcast platform!

In this episode of Dance Studio 411, Patty Rielley shares her top projects and tips that busy studio owners can share with their office managers. She believes a little planning goes a long way and organization is the key to delegation.

As a former studio owner for 17 years and currently a dance studio office manager, Patty draws from her extensive experience and gives specific, real-life examples of how you can organize and delegate effectively.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Extreme flexibility is becoming the new normal. We're inundated with images on social media of dancers sitting in oversplits or contorting themselves into circus-like positions. But is it safe?

As a dance studio owner, you want to make a positive impact on the lives of our students and do it safely. So if you're looking for more clarity around what to stretch, when to stretch and how to stretch, this podcast is for you.

In this episode, Christine Jones of mUvmethod covers:

• Flexibility and Mobility: what they are, what limits them and what improves them
• What overstretching actually is.
• The three reasons she believes it’s happening
• And the solutions to avoid overstretching while safely maximizing flexibility and joint range of motion to ensure your dancers meet all flexibility milestones in order to meet the technical side of dance with ease and efficiency all while spending less time each week stretching… Crazy right?

Grab your free stretch guide:
https://www.DanceStudioOwner.com/public/images/mUvmethod_stretchguide.pdf

To start your mUvmethod free trial:
https://muvmethod.com/freetrial/

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

Alison Jones is the Founder of Dancewise Studios, the home of some of the most inspirational dance classes of a wide variety of different dance styles since 2005. Alison teaches students of all ages and was one of the first studios to be certified in authentic street dance in the UK.

In this week’s episode, Alison shares some of the special, and unique, things she’s doing to showcase how grateful she is to have her clients stick with her during the lockdown and the pandemic. 

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Passion-driven and caregiving roles are some of the most susceptible to burnout. In this podcast episode, you'll hear from Suzanne and Jill, where they share the six causes of dance studio owner burnout and how to prevail.

With chronic stress, we often don’t realize we are about to "hit the wall" until it’s too late. This episode is full of actionable ideas and support that will help carry you up, over and through a period of burnout.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

Who owns the choreography? Studio owners and teachers typically don’t know!

In this podcast we tackle the tricky, yet important topics of choreography ownership and copyright infringement. Should you be concerned about copyright infringement if you run a summer dance camp called “Frozen” or “Trolls”. Hear what considerations you should keep in mind for running a theme that ties into the success of popular movies and much more. This episode references helpful information including:

Martha Graham Sch. & Dance Found., Inc. v. Martha Graham Ctr. of Contemporary Dance, Inc., 380 F.3d 624 (2d Cir. 2004). and also “Works Made for Hire Under the 1976 Copyright Act” http://www.copyright.gov/circs/circ09.pdf

https://www.dance-teacher.com/who-owns-the-choreography-2392337996.html

https://www.dancestudioowner.com/public/copyright-the-line-between-inspiration-and-infringement.cfm

https://www.dancestudioowner.com/members/Do-dance-studio-owners-need-to-pay-for-a-license-to-use-music.cfm

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode, Molly Stroud of Jackrabbit Dance shares the three areas of focus you need to ensure studio growth in 2021. Tune in as she shares why it is more important than ever for studios to focus on customer service, automation, and tracking key metrics to thrive.

Through the use of reliable, cloud-based dance studio software, Jackrabbit Dance’s mission is to help studio owners take control of their businesses, so they can get back to focusing on their passion -- teaching.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode Cynthia King, Owner and Director of Cynthia King Dance Studio of Brooklyn, New York shares how she has created engagement with new students through virtual meet and greet events over Zoom.

You'll hear how she has created an innovative solution to build enrollment during a time when traditional in-person open house events are not possible. Cynthia shares technology tips on how to set up a simple booking process for parents and their children.

Gain useful tips on how she demonstrates teaching methods over Zoom and what they can count on whether they are learning fully online or via a hybrid model of in person and virtual. Hear how she incentivizes parents to take action and register and how she conveys the value of a dance education and what they can count on during their school-year.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode, Josh Olson of Dance Recital Ticketing shares how studios are pivoting to sell tickets in this pandemic environment. Hear how to set pricing for your event and considerations for live-streamed or pre-recorded with a watch party. Josh has expert advice and must-hear tips on how you can make your re-imagined performance an audience event to be remembered using their virtual platform.

Having an in-theater performance with reduced capacity requirements? At Dance Recital Ticketing they have the tools to help you sell tickets for your in-person show without the worry of how to space your audience. Simply use their social distancing tool, which is a free feature of their service. This episode will have you feeling confident that you can navigate ticket sales for your performances no matter where and how you're holding them.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode, Jill Tirone and Suzanne Blake Gerety highlight key data that every studio owner should know to position their studio for growth in 2021 and emerge from the pandemic.

They share insights on enrollment trends, performances, website analytics, social media metrics, and local marketing to set you apart and be ready to bring more dancers back to class.

This information is based on current survey data gathered from thousands of studio responses throughout this dance season. Get a competitive edge and inspiration to make strides in building up and strengthening your dance studio this year.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

Join Kathy Blake as she empowers you to address the topic that seems to be everywhere in dance….drama! There is a normal amount of emotion we can expect from our students, parents and faculty, however, there can be times when real drama starts to tear down the overall culture of your studio.

In this podcast, hear tips to help you effectively solve problems in the areas of bullying, gossip or threats. You’ll hear how to set professional and personal boundaries and know when to draw the line and hold people accountable for destructive behaviors that threaten the peace and power of you and your studio. Kathy shares how to create your culture, capture the toxic behavior, confront the issue, and clear the air.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

How do you stay healthy, strong, and focused when everyone and everything needs your time, energy and there is so much to do?

In this episode Jill Tirone and Suzanne Blake Gerety share different strategies and techniques used by studio owners to manage their time and daily activities to get things done! You'll be inspired to take control and direct your energy and time wisely. 

In this episode of Dance Studio 411 podcast, Jill Tirone welcomes Cathy Graziano, Executive Director of the National Dance Foundation, to discuss the exciting changes to National Dance Week and how dance studios can get involved. Cathy shares the history of the foundation, the mission behind its initiatives, and why the shift of National Dance Week to October is a game-changer for the dance community. From promoting kindness, inclusion, and community to engaging students in various activities, Cathy provides insights on how studio owners can leverage this celebration to grow their businesses and inspire their dancers.

Key Topics Covered:

• Introduction to the National Dance Foundation [1:14]: Cathy shares her journey to becoming the Executive Director and how the foundation evolved from National Dance Week, highlighting its mission to promote the benefits of dance across communities.
• Why National Dance Week Changed Dates [5:34]: Learn about the decision to move National Dance Week to October, creating an opportunity for studios to celebrate the start of the dance season and engage students in a new and exciting way.
• Ways to Participate in National Dance Week [7:45]: Discover various activities like "Bring a Friend to Class Day," kindness pledges, and fun dance challenges that can help studios connect with their communities and promote dance inclusivity.
• The NBA Pre-Game Performances [12:06]: Cathy talks about the incredible experience of performing at NBA games, a unique opportunity that brings dancers of all abilities together, creating a sense of community and joy.
• Luv Michael Partnership [15:08]: Learn about the foundation’s collaboration with Luv Michael, a program supporting autistic and special needs adults by providing purposeful work through granola sales, which also serves as a meaningful fundraising initiative.
• How to Get Involved and Become a Proud Partner: Cathy encourages studios to become proud partners, highlighting the benefits, including opportunities for student ambassadors and community service hours, which are invaluable for young dancers.

Links and Resources:

• National Dance Foundation
• Coloring Pages
• NDF Dance Mob Choreography
• Become a Proud Partner
• Luv Michael

Join the Conversation: Follow the National Dance Foundation on social media and use the hashtags #KIC and #NationalDanceWeek to share your studio’s participation in the festivities. Let’s spread kindness, inclusion, and community through dance!

Submit Your Questions: Have a question you’d like us to cover in a future episode? Visit Dance Studio 411 to submit your questions and find more great resources to help you build a successful dance studio business.

Thanks for tuning in to this episode of Dance Studio 411! If you enjoyed today’s conversation, please take a moment to rate, review, and subscribe to our podcast. Your feedback helps us reach more dance studio owners like you and keeps us inspired to bring you valuable insights every week. Don’t forget to share this episode with your fellow dance community members, and stay connected with us on social media for more tips and updates. Keep dancing, keep growing, and we’ll see you in the next episode!

Planning is the key to not feeling overwhelmed in your marketing and program offerings! In this week’s episode, Meagan Ziebarth and Colleen Rubio of Resourceful Dance share their best marketing strategies to capture the attention of busy parents.  Meagan and Colleen offer their easy-to-follow framework to help you better market, and communicate, your summer dance programs 

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

In this episode of DanceStudio411, we're joined by Stephen Reinstein from Market Muscles to explore the essential elements of a dance studio website and how to optimize it to attract and retain more students. Stephen will walk us through common pitfalls studio owners often face, like putting too much emphasis on current students, overwhelming their site with information, or displaying schedules and pricing too soon. Discover how these missteps can hinder your lead generation and learn actionable tips to enhance your website and attract more students to your studio.

Key Highlights

• Stephen’s background and Market Muscles [1:46]
• The purpose of a website for a dance studio / common mistakes [8:43]
• Retraining our students and parents on where to find information [12:40]
• What improvements can you make to your website to make it convert better [14:07]
• What type of images, copy, and call to actions should you be featuring on your website [20:18]
• Why removing your schedule & pricing from your website is so effective, and how to turn it into the best call to action ever! [25:28]
• Lead generation, CRM Systems, and AI [30:46]

Resources Mentioned:

Market Muscles

Market Muscles Website Audit

Snappr

stephen@marketmuscles.com

Stephen’s book: “From Clicks to Customers”

Connect with Us: Follow Dance Studio 411 on social media for more tips, resources, and inspiration to help you navigate the dance studio world. Don't forget to subscribe and leave us a review on your favorite podcast platform!

In our latest episode, Suzanne Blake Gerety sits down with Misty Lown of More Than Just Great Dancing to discuss what’s on the hearts and minds of dance studio owners. Misty explains that key developmental experiences in dance help students become healthy, high-functioning adults and how to communicate the value of dance to families. Listen in as she shares her definition of success, her love of golden retrievers, and how she helps the members of More Than Just Great Dancing succeed.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Are you ready to transform your summer from a financial struggle into a season of growth and success? In this episode, we sit down with Ginger Haithcox, a seasoned dance studio owner and business coach, to discuss actionable strategies for making summer a profitable and engaging time for your studio. From setting measurable goals to offering irresistible summer programs, Ginger shares her expert insights on how to maximize revenue, retain students, and avoid burnout. Tune in to learn how to make your summer as exciting as your recital season!

Key Takeaways:

• Set Clear Summer Goals – Move beyond just breaking even and aim for profitability.
• Know Your Community – Conduct research to understand family needs and preferences.
• Offer Engaging Programs – Think beyond traditional dance classes and include full-day camps, preschool sessions, and evening workshops.
• Manage Finances Wisely – Budget strategically, set appropriate pricing, and track financial progress.
• Follow Through with Action – Plan summer offerings with the same level of detail and excitement as your recital season.

Timestamps:

• [5:23] Set specific, measurable goals for the summer rather than vague goals like "just breaking even."
• [12:29] Conduct community research to understand the needs and preferences of local families during the summer. 
• [17:58] Offer a variety of summer programs, including full-day camps, half-day preschool camps, and evening/weekend classes. 
• [21:36] Focus on creating a fun, camp-like experience rather than just dance technique classes.
• [26:21] Manage the financial aspects carefully, including budgeting, saving, and adjusting pricing as needed.
• [35:33] Commit to specific actions and follow through to make the summer successful.

Links Mentioned in this Episode…

Head on over to Ginger’s website and check out the course: https://www.gingerhaithcox.com/summer

Energize Conference: https://www.energizeconference.com

Sell Dancewear Online: https://www.revolutiondance.com/nimbly

ChatGPT: https://chatgpt.com

Profit First: https://mikemichalowicz.com/profit-first/

About our guest:

Ginger Haithcox is a serial entrepreneur, certified life coach, and financial expert with over 20 years of experience helping business owners achieve financial success, personal fulfillment, and sustainable growth. As a current dance studio owner, teacher, and master certified financial coach, Ginger combines firsthand entrepreneurial experience with a passion for empowering others to thrive in their businesses.

Beyond coaching, Ginger is a dynamic entrepreneur—blogger, podcaster, photographer, speaker, digital course creator, and website designer—dedicated to helping business owners streamline operations, overcome burnout, and rediscover their passion. Through her podcast, Life Coaching for Dance Studio Owners, and creative projects, she shares practical tools and innovative ideas to inspire success.

Known for her relatable, hands-on approach and proven strategies, Ginger is a sought-after mentor and speaker at conferences and events. She equips business owners with the mindset, financial confidence, and leadership skills needed to create thriving businesses that bring them both peace and profits.

Ginger's mission is to empower entrepreneurs with the clarity and tools they need to build profitable businesses while maintaining balance in their personal and professional lives.

Connect with Ginger Haithcox:

• Instagram: @haithcoxbiz
• Website: https://www.gingerhaithcox.com/
• Podcast: https://danceentreprenuers.libsyn.com/site

Rate, Review & Subscribe!

If you loved this episode, be sure to subscribe and leave us a review. Your feedback helps us continue to bring valuable content to the dance community!

Ready to make this your most successful summer yet? Hit play and start strategizing!

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate. Be more effective and productive. 

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Get expert advice from Jessica Scheitler of Financial Groove in this episode on how to best track and prepare for your PPP loan forgiveness. She provides useful tips for studio owners as we navigate our dance season and the timing of funding. According to the PPP fact sheet, the loan proceeds are used to cover payroll costs, and most mortgage interest, rent, and utility costs over the 8 week period after the loan is made; and Employee and compensation levels are maintained.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

Dance students who take voice or piano gain extra skills to progress in dance. It is a win for the studio and the student. And the new reality is dance studios may need to add additional revenue without adding cost or risk.

In this episode featuring Sam Beckford, creator of OnlineMusicLessons, you'll hear how his program allows dance studios to offer music lessons to their student base simply by referring students to a unique link and getting an ongoing 15% monthly commission on all lesson revenue the studio refers.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

You wear so many hats as a dance studio owner! We want you to focus on what matters when it comes to being the leader, manager and awesome #danceboss of your studio.

In this episode, you’ll hear how to calculate what your time is really worth and where to focus your time, energy and resources in the most effective way. Plus learn how to keep growing as a business owner both in your skills and mindset even in the midst of a never-ending to do list!

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode, Misty Lown shares her commitment to setting standards that support the goal to keep kids happy, healthy and safe in dance.

With the relaunch of Youth Protection Advocates in Dance, she shares how it is more important than ever for studios and teachers to be informed and equipped to create a healthy environment for students. Through the use of online courses, YPAD courses educate dance studios and communities worldwide on the core elements in constructing an environment focused on the well-being of kids and a sustainable, safe future for dance.

For More Information, go to: https://www.ypadnow.com/

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

The challenges that dance teachers face from this pandemic are many. The ones impacting preschoolers most include less movement, more screen time and a multitude of distractions at home. This is taking a toll on their behavior and listening skills when they come to dance class.

In this episode, Andrea Trench, Dance Educator and creator of Discover Dance shares tips to create an enriched learning environment in your classroom and reach and teach multiple learning styles (VAKT) through see, say, do, play. You'll get tips that will enhance the quality of the dance education you are providing along with increased student focus and participation. This can help with choreography retention as well as it helps student understand and apply corrections and feedback. Ultimately making dance class a fun and engaging experience that your youngest students will look forward to each week!

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode, you’ll hear expert tips on establishing and maintaining a dress code program that parents and dancers love. Tiffany Henderson is an industry leader and dance business expert who owns and operates seven Tiffany's Dance Academy locations in Northern California. Her video-based teacher training system and curriculum, Twinkle Star Dance, is currently implemented in 300+ dance studios worldwide.

She shares actionable ideas on how you can easily bring in additional revenue to your business by making dancewear purchases a natural part of your registration process. You’ll also hear how to boost enrollment and use your required uniform to get preschool and elementary classes filled.

~~~~~~~~~~~~~~~~~

Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

The longer a balance is left unpaid the harder it is to collect, especially when a student has been allowed to participate in classes or competitions past your stated policy for accounts overdue. Our personal connection to our dance families can make these type of conversations uncomfortable however, learning to run a business and holding people accountable financially is important for the future success of your studio. In this podcast get tips on how to properly charge fees to cover the cost of competition events as well as how to be pro-active in your payment collection with Suzanne Blake Gerety. 

In our latest episode, our special guest, Ginger Haithcox discusses a topic that comes directly from our member group and it is one of the biggest challenges dance studio owners face: finding, hiring, and retaining high-quality staff.

Listen in as Ginger talks about what dance studio owners can do to attract applicants for Job openings, how using KPIs (Key Performance Indicators) is a game changer, and how to avoid headaches when delegating to your staff.

We’re grateful to Ginger for providing her insight and expertise.

You can get the Studio Staffing Success course for your dance studio here: https://learn.revolutiondance.com/courses/studio-staffing-success

As a special bonus... Podcast listeners can take $50 off Ginger's course - use code "staffing50" at checkout!

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out or you're a well-established owner, we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: https://dancestudioowner.com/podcast

In this episode, Tricia Gomez, Global Director of Rhythm Works Integrative Dance and creator of the popular Hip Hop In a Box shares candidly how we can develop our soft-skills to become the best teacher and studio owner that our students need now. In this time of change, let’s chat about looking for hidden opportunities to enrich your staff, finding an untapped population of new students, and creating new virtual, in-person and blended programming that’s suitable for all abilities and levels.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

Thinking of starting an Acro Dance program at your studio, but aren’t sure where to begin? 

In this episode, Melissa Klassen shares: 

1. What acro dance is and how it differs from gymnastics
2. How to know if acro is right for your studio
3. How to find and retain good acro teachers
4. How to ensure your students' safety 
5. How to make sure your acro program is profitable

Grab your free ebook:
https://www.acrodanceteachersassociation.com/adtachecklist

For more info and to register:
https://www.acrodanceteachersassociation.com/waitlist

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode, Jenilee Houghton, Senior Director of Creative Development for Revolution Dancewear shares how you can solve any costume emergency with the help of some easy-to-find items. From blotting out blood to fixing hems with tape, you'll be prepared for anything and send your dancers on stage looking their best. 

In this episode of Dance Studio 411, hosts Jill Tirone and Patty Rielley dive into the popular topic of themed dance shows. Should your recital have a theme, or should you keep it simple? Patty, a seasoned dance studio owner and Revolution's Rewards Manager, shares her insights, experiences, and expert advice on managing recital themes that excite students, engage families, and boost retention.

Key Highlights:

• To Theme or Not to Theme? [2:50] Patty explains the benefits of having a themed recital, from boosting student excitement to fostering studio retention. While some studio owners worry that themes might restrict teachers, Patty emphasizes that themes can be flexible and enhance creativity.
• Managing Faculty Expectations [5:05]: Patty offers valuable tips on navigating faculty pushback when implementing themes, stressing the importance of clear communication and collaborative planning. Use project management tools like Trello or Google Sheets to streamline the process and ensure everyone is on the same page.
• Incorporating AI for Creative Ideas [6:56]: Patty and Jill discuss the emerging use of AI tools like ChatGPT and Claude for generating theme ideas, song selections, and choreography inspiration. AI can be a fantastic resource for sparking creativity and refining existing ideas.
• Communicating Themes to Families [8:26]: From social media teasers to in-studio reveals, Patty shares strategies for building excitement around recital themes. Engaging students and families early can drive anticipation and keep everyone looking forward to the big event.
• Exploring Alternatives to The Nutcracker [11:08]: Patty talks about expanding beyond the traditional Nutcracker for winter shows. Whether it’s a condensed “Nutcracker Sweet” or an entirely different holiday theme, there are countless ways to keep holiday performances fresh and exciting.
• Favorite Recital Themes [16:00]: Patty shares some of her favorite recital themes, including “From Page to Stage,” “Tune In and Turn Out,” and the ever-popular “Around the World.” Her all-time favorite? “Masterpieces,” where dances were inspired by famous paintings and sculptures, creating a unique and memorable experience for students.

Listener Challenge: What's your favorite recital theme, or what are you planning for your next show? Share your thoughts, experiences, and suggestions in the comments or connect with us on social media. We’d love to hear from you!

Resources Mentioned:

• Revolution Dancewear Holiday Costumes
• Recital Theme: Winter Snow Party

Connect with Us: Follow Dance Studio 411 on social media for more tips, resources, and inspiration to help you navigate the dance studio world. Don't forget to subscribe and leave us a review on your favorite podcast platform!

Tune in to this fun and insightful episode as Patty and Jill help you navigate the world of themed dance shows, bringing excitement and creativity to your next recital!

In this episode of Dance Studio 411, Jill is joined by Joe Naftal from Naftal Creative. Joe shares his expertise on how dance studio owners can take their holiday shows to the next level. Whether you’ve been running holiday performances for years or considering starting one, Joe offers practical advice on organizing, managing, and profiting from holiday shows while ensuring they are stress-free for both staff and families. He also introduces Check In Pointe, a performance management platform designed to simplify backstage operations.

Timestamps

(00:29) – Jill introduces guest Joe Naftal, who shares his background as a second-generation dance studio owner and how he developed Naftal Creative.

(02:03) – Discussion on how to reduce stress in planning holiday shows by using calendars, to-do lists, and project management tools.

(03:46) – Importance of holiday shows for students, dance families, and business profitability.

(05:21) – Joe explains the significance of budgeting and how to ensure profit from holiday shows.

(07:19) – Communication strategies for keeping families informed about holiday shows and performance logistics.

(09:35) – Joe introduces Check In Pointe his backstage management solution for holiday shows.

(12:38) – Final thoughts on organizing a successful holiday show and how it can enhance studio reputation and retention.

Key Takeaways

• Organization is Key: Use tools like Excel, Trello, or Asana to plan every detail of your holiday show.
• Budgeting for Profit: Include profit as a line item in your show budget to ensure financial success.
• Effective Communication: Personalize messages to parents and segment emails to ensure they’re reading the right information at the right time.
• Backstage Management with Check In Pointe: Joe’s software offers a seamless solution for dancer check-in, backstage management, and show coordination.

Links Mentioned in this Episode…

• Check In Pointe Free Demo Account – Get a free demo of Joe’s performance management software.
• Revolution Dancewear Holiday Costumes

Connect with Us: Follow Dance Studio Owner and Revolution on social media for more tips, resources, and inspiration to help you navigate the dance studio world. Don’t forget to subscribe and leave us a review on your favorite podcast platform!

As a busy dance studio owner, you probably feel like there just aren’t enough hours in the day to get everything done. Luckily, with some helpful tips and productivity hacks, you can take back some of those lost hours and create an environment that promotes efficiency and increased organization at your dance studio. All it takes is a little bit of planning, and by implementing these strategies into your daily routine, you’ll find yourself with more time than ever to focus on growing your business or spending time on the things that are important to you!

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Stay ahead of trends, be informed, and use this information to better your business in 2020 and beyond. In this episode Jill Tirone and Suzanne Blake Gerety highlight what they see happening at studios and in the industry around social media, customer communication, dance programs, studio culture and more.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

In this episode we help you make sense of sales tax with Jessica Scheitler of Financial Groove. Where do you begin? What if you know nothing about sales tax and want to better understand what is the right strategic decision for you and your studio? And of course what to expect from the registration process from your state? How do you get a reseller certificate to avoid paying sales tax to vendors at the time of purchase?

Are you wondering if it is it better to have different classes for kids with special needs or include them in your regular classes? In this podcast, Tricia Gomez, Global Director of Rhythm Works Integrative Dance and creator of the popular Hip Hop In a Box shares tips that make a difference if currently have or are exploring a special needs program. Through her Rhythm Works Integrative Dance certification program, Tricia is blazing a new path of opportunity for students who have learning differences and special needs by educating dance teachers on all aspects of becoming an inclusive studio. You’ll hear how all of your classes can benefit from the research and information Tricia teaches world-wide.

"What should I do about a 10-year old dancer who was a competition no-show because their parent is completely disorganized and doesn't follow our rules for arrival times? At our last event we even held up the event and forced an unscheduled judges break and the parent never even answered our frantic calls. We feel bad for the dancer but the other parents and dancers were livid and all upset." Join Kathy Blake as she navigates this very personal policy issue to help you gain clarity on how to proceed mid-season and beyond. 

We've found the quickest route to success as a dance studio owner isn't traveled alone. Yet it's not always easy to find the answers to what you need because this is a very personal business. Dance studio ownership is not one size fits all. In this episode hear tips on starting a studio from scratch and how you can accelerate your success with Suzanne Blake Gerety and Jill Tirone.

Get your free start up mini-course:  http://www.DanceStudioOwner.com/startup

In this podcast featuring Frank Sahlein, of 3rdLevelConsulting, you’ll hear tips and best practice advice on how to keep your dance studio business running in the event of any sort of emergency that is out of your control. Learn what a contingency plan entails and what you should be thinking about as a business owner so that you can keep your operations underway even if you have a sudden loss of income, students, staff or accessibility to your facility. Whether you’re facing a natural disaster to epidemic, this podcast will help you confidently move forward addressing issues face with clarity and confidence.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

It can be difficult to raise your prices and fees, and many dance studio owners worry about how it will affect their business. In this podcast, Suzanne Blake Gerety and Jill Tirone are sharing ways to navigate rising costs and inflation. You'll learn how to earn extra income through dancewear and costumes while adding extra value to your studio. Through their support and encouragement, you'll get the information and boost you need to head into the dance season feeling confident around raising your prices.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Get expert advice from Jessica Scheitler of Financial Groove on the PPP loan forgiveness application. This is a follow up to her Tips For Tracking PPP Loan Spend podcast episode.

Jessica speaks candidly about the confusion many studio owners are facing over bank communication regarding the timing of when to begin the process. Her advice? Have patience.

This year has taught us how quickly things keep changing. You'll hear how to be ready and what to get lined up for documentation when the time is right to submit for forgiveness. Her handy visual aid, the PPP Loan Forgiveness timeline will help you navigate the process. This episode will empower you to maximize any time spent on the PPP loan forgiveness documentation to best position yourself to be organized for the upcoming tax season too!

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow

What do you charge for recital tickets? I just had a parent ask me what the money goes towards from the ticket sales and it really took me by surprise that I had to give that information out." That's the tricky topic we're covering in this episode with Joe Naftal from Dance Connection, Long Island, NY and author of "Standby in the Wings: A behind the scenes guide to producing the perfect dance recital". He offers practical tips on how to powerfully answer this question and get back to loving your show!

Enrolling preschool-aged students can be one of the most difficult parts of running your own dance studio. Our research shows that studios are the most flexible on enrollment deadlines with this age group; therefore making the full-season commitment less predictable. Thankfully, there are several different ways you can find more preschool-aged dance students without spending your entire marketing budget. In this podcast, Jill Tirone and Suzanne Blake Gerety share four ways to find more preschool-aged dance students that work well at any dance studio, no matter its size or location.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

Cory Sterling is the founder of the heart-leading law firm Conscious Counsel and the author of the book The Yoga Law Book: Legal Essentials For Yoga Professionals. He's worked with hundreds of clients in the dance, health and fitness industries.

In this episode, he discusses the legal essentials every dance studio should be aware of. The idea of "the law" can be scary, but Cory helps break through the fear and makes the concepts accessible. Learn what you can do today so your dance studio is protected tomorrow (and for years to come).

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love.

Learn More About Membership: http://www.DanceStudioOwner.com/podcast

The trouble with owning a dance studio is that students quit. It takes more than passion and hard work to keep students and families engaged in your studio programs. This podcast gets at the heart of the industry trends and issues. You will hear three techniques to help attract students year-round and help grow your enrollment by boosting your retention rate.

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Running a dance studio is hard work, and growing your studio is even more of a challenge. No matter if you're just starting out—or perhaps you're a well-established owner; we understand that it's a uniquely demanding and personal business to own and operate.

As studio owners ourselves, we've been there. But, it's also very possible to be a happy owner of a thriving dance business that you love. 

Learn More About Membership: http://www.DanceStudioOwner.com/joinnow