Creator Upload (Tubefilter)

Here's what we covered today:

• Watch The Streamy Awards LIVE on August 27!
• Gospel Stats
• Mom BECOMES GAMER for (selectively) MUTE SON | Dhar Mann
• YouTube's new Samples feed makes music short-form - Tubefilter
• Linear TV Falls Below 50 Percent of Viewing for First Time
• Visa’s new head of fintech talks partnerships, venture and creators as an addressable market | TechCrunch

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

TikTok is partnering up with the same people behind Beast Burger to bring viral food items to a food delivery service near you. Meanwhile, at least one veteran YouTuber is trying to phase himself off the platform and phase a virtual avatar of himself in. And here's what we learned in 2021 and what's in store for 2022. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

As always, we’re touching base on everything you need to know about the Creator Economy. 

In this episode, we’re catching up on what’s new with Facebook & Instagram Reels. Could it be Meta’s new answer to TikTok?  Maybe. We dive into how they plan on making it work - here’s a hint: monetization for creators that includes banner ads on videos. 

Do you know what Upfronts are? The New Fronts? We get the breakdown of where it comes from, how it came to be, and why YouTube is fiercely going after Television advertising dollars. 

Of course, the big interview with Danny Casale covers it all – the artist talks about why he calls himself an Artist above all else, explains his brilliant journey from kid YouTuber to the work he’s doing today and gives his take on how NFT’s can be lucrative for creators. 

 

- From the team at Creator Upload 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• Ironmouse just snagged a first-of-its-kind deal with Razer. She hopes it's a sign more brands will embrace VTubers. - Tubefilter
• Introducing ViewStats: A data platform for YouTube creators co-founded by MrBeast (Exclusive) - Tubefilter
• Facebook Drops Video Rev Sharing in Bet Creators Will Like the Alternative — The Information
• Whalar thinks creators have "outgrown" the spaces available to them. So it's opening campuses dedicated to content. - Tubefilter
• Viral Nation launches Ventures unit to help creators sell everything from salad bowls to coffee bags - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today, in more depth:

• Creator Economy Live 2024: where Josh was this week
• YouTube is restructuring creator management teams - Tubefilter
• Meta to restrict teen Instagram and Facebook accounts from seeing content about self-harm and eating disorders | TechCrunch
• Instagram and Facebook Will Stop Treating Teens Like Adults | WSJ
• Creators on the Rise: Brandon Contreras and Matt Curiano are ready to give you the homo sapien experience - Tubefilter
• ‘The Sopranos’ is on TikTok now. Capeesh? - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Addison Rae's gender-swapping 'She's All That' redux was panned by critics, not liked by users of Rotten Tomatoes, and was watched by, like, a @#$ ton of people. So, Netflix did what Netflix does and booked her to a multi-picture deal because data rules everything around us. TikTok also overtook everything as the most-watched app per person. That's according to App Annie, which says the average US consumer stared at TikTok for 24 hours in the last 30 days. YouTube clocked in at 22 hours and change. It's all about the opportunity costs. Meanwhile, Twitter still wants to be more like Facebook and Reddit. Dave Portnoy is starting his own pizza brand. And Instagram sheds some light on how influencers get Verified. (It's not from bribing Instagram employers....anymore...allegedly...)Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Crypto hasn't gone anywhere, UTA is partnering with the Creator commerce company, Pietra, to create brands with its clients, Tiktok is adding minutes to video which means ads are coming, IG is getting rid of the swipe! What does this mean for the Link-in-bio industry which is hot hot hot and Vidcon is cancelled. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

New Creators are coming back to Youtube via shorts, Facebook is now META, Dhar Mann makes the afterschool specials that we all need and launches an app that reaches #1Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

In this week’s episode:  

• Vidcon 2022 is next week and we’ll be there emceeing the Industry Track Stage.
• Business Insider features Creator Upload in one of its articles.
• Youtube Shorts making huge strides against TikTok and promotes the “multi-format creator” as a way of invigorating a new content strategy.
• Alex Heath’s article in The Verge gets single-out in a rare moment for our podcast, find out why Lauren and Josh had to point it out (involves Facebook and a leak). 
• An Upload involving a case study by Facebook, but still featured in the “No Duh Magazine.” 
• Serious Download discussion about the FTC Report on Crypto-scamming. 

Vidcon Jellysmack site link:https://blog.jellysmack.com/

Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!  

Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors! 

Jellysmack is promoting its amazing Creator Program so please be sure to check it out. 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• This is Linktree's 2023 Creator Report -- give it a read!
• VidSummit 2023 wraps up today -- catch up on everything here.
• Paris Hilton just signed a 2-year content deal with X - Tubefilter
• MrBeast's Feastables is becoming an NBA jersey sponsor - Tubefilter
• TikTok is testing an ad-free subscription tier that could be priced at $4.99 in the U.S. - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• Kim Kardashian takes her son Saint and his friends to see Arsenal play at the Emirates -- Saint strikes a PRIME pose!
• For a bevy of TikTok links, check last week's show -- but we did mention the WaPo poll in this article: The biggest decider of who backs a TikTok ban? If they use TikTok.
• The 2023 Creator Economy: A New Direction | Antler
• MrBallen Foundation

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• Best of TwitchCon 2023 Las Vegas - Nerd or Die 
• Twitch's simulcasting ban is officially over - Tubefilter
• Twitch expands its ban on swatting and doxxing - Tubefilter
• Shopify x Mr. Beast Heist — NYC for FREE
• Reese Witherspoon's Hello Sunshine establishes "Collective" to mentor top female creators - Tubefilter
• States sue Meta claiming its social platforms are addictive and harm children's mental health
• Cardi B, Niall Horan, Anitta & More to Perform at TikTok in the Mix Event

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this episode:  

• Artificial Intelligence is coming for all our jobs, which includes creative ones too! Example? See Steve Jobs and Joe Rogan meet up in a podcast. “Terrifying” is one word to describe it…
• TikTok is building product fulfillment centers in the US. What does this mean? 
• YouTube makes a small product change that’s HUGE (Lauren’s favorite!). 
• Uploads/Downloads – includes Twitch’s foam pit disaster and Ghost hotels. 

Check out Jellysmack’sBlog.

Also, here’s Spring’s Link. 

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Clubhouse is here to stay, Logan Paul is making millions with NFTs and Pokeman, Billboard is finally giving FB some credit and what does Instagram like? Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's what we covered today:

• VidCon is this weekend. Check out their site to see what's happening.
• Our Creator on the Rise is HappyHappyGal! Read our full interview with her on Tubefilter.
• Social-Media Influencers Aren’t Getting Rich—They’re Barely Getting By - WSJ
• TikTok encourages advertisers to "connect with" viewers as agencies prepare for potential ban - Tubefilter 
• Instagram reels is taking a bite out of TikTok's popularity in the US and abroad, new data finds
• Patreon has a present for its users: Its subscriptions can now be gifted - Tubefilter
• The "MrBeast Lab" toy line will arrive on shelves in the U.S. this July - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this episode we got: 

• Lauren making a MrBeast video about her. 
• The 3 buckets of why people don't like the fact that Jimmy Donaldson cured 1,000 people of blindness.
• An interview with YouTube and social media megastar Brent Rivera and his business partner Max Levine of AMP Studios. (This one is good. Seriously.)
• Uploads/Downloads include KSI and Logan Paul's Prime at the Super Bowl and inside UFC octagons. 

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

YouTube is beating its television viewership numbers into the heads of any advertisers within earshot. And they should too, because a LOT of people are watching YouTube on TV. Meanwhile, Snapchat gets a LOT of Gen Zers to tune into its original programming. It's also launching a Creator Marketplace (a la TikTok and Instagram - obviously) to match brands up with creators and lenses. Will Smith is also doing deals with seemingly ALL the platforms. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Today Josh is joined by temporary co-host Adam Conner (long-time producer of Creator Upload). We kick off 2025 with a few major headlines about ad networks rising to compete with YouTube and big fact check changes at Meta...oh, and by the way, a huge YouTube star has returned.

New year, same us!

Here's what we covered today:

• There are many ways to contribute to victims of the LA Fires. One mentioned on today's show is via Airbnb. More on that here.
• Comcast just made a platform to "steal" ad dollars from YouTube - Tubefilter
• Honey's business model is "an adpocalypse all day every day" for creators. LegalEagle just filed a class action suit to get them paid. - Tubefilter
• Is the Honey influencer marketing scam an isolated incident or a sign of a bigger problem? - Tubefilter
• Meta axes fact-checking program, is working with Trump administration to "promote free expression" - Tubefilter
• Meta’s Fact-Checking Reversal Ups Ante for YouTube — The Information
• David Dobrik is vlogging on YouTube again - Tubefilter
• Nick DiGiovanni is trying a new recipe for YouTube content - Tubefilter
• Caleb Pressley and Glenny Balls leave Barstool and take Sundae Conversation with them - Dexerto
• TikTok Shop Rival Whatnot Raises Funds at $5 Billion Valuation - Bloomberg 
• If you liked producer Adam on the show, follow him here.

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Mark Zuckerberg goes on Casey Newton's Discord server for a live audio talk about how Facebook is also launching live audio talk functionality. Meanwhile, Facebook is also trying to make the News Feed not terrible and make you not hate other members of your family. We also consider whether or not the dislike button on YouTube is actually something to really like. And Jake Paul had another big boxing payday. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Lauren and Joshua discuss Vidcon canceling due to Coronavirus, Mark Rober living his dream of being a physics teacher, Nastya Radzinskaya the 6-year-old Youtube phenom, Instagram making it easier to go live with friends, and Gal Gadot's Imagine mistep. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

We welcome Lauren back to the studio for the closing days of social media's most impactful app of the last 10 years. TikTok is set to shut down on Sunday January 19, and we're here to discuss it. Plus: the tech elite are cozying to Trump's ways, and Ms. Rachel's empire grows.

Here's what we covered today:

• TikTok reportedly plans ‘immediate’ Sunday shutdown in the US if it’s banned - The Verge
• Senators who passed the TikTok ban are realizing a lot of people won't like it - Tubefilter
• TikTok ban: Sen. Markey tries to give a 270 day extension - The Verge
• The TikTok ban might give "Chinese Instagram" the opening it needs to break into the U.S. - Tubefilter
• Why TikTok Users Are Downloading ‘Red Note,’ the Chinese App - The New York Times
• Will YouTube be the new TikTok? It's pushing longer Shorts and more creation tools - Tubefilter
• Tech advocates and celebs are mad at Mark Zuckerberg, so they're raising $30 million to build a social network he can't control - Tubefilter
• Inside Mark Zuckerberg’s Sprint to Remake Meta for the Trump Era - The New York Times
• Netflix wants to keep pace with YouTube among toddlers, so it struck a deal with Ms. Rachel - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this week’s episode: 

• Lauren apologizes to Josh (What happened?)
• Big announcement concerning VidCon 2022 involving Creator Upload
• Linktree established the industry in this space, now check out what they’re doing and how our hosts feel about it.
• Famous Birthdays is connecting with Amazon’s Alexa. But why?
• Instagram Reels updates, including extending 60 seconds to 90 seconds. 
• Upload/Downloads – this week, props again to MrBeast’s Feastables, his chocolate factory film and we get an update on OG Youtuber’s Rhett & Link.

Tubefilter invite link at Vidcon - check it out:  https://tubefilter.com/speed

As always, catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!  

Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors! 

Jellysmack is promoting its amazing Creator Program so please be sure to check it out. 

 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this special episode:  

• A social media horror story, explained by our guest and friend Chris Eberle. 
• Chris talks about being doxed, what happened and how he got through it.
• Josh and Lauren ask the question, what is a platform’s responsibility?
• Find out what Chris ended up doing, what happened to the instigators, and more.
• This was a big deal, Business Insider, also did a piece on “Ginger”. 

Check out Jellysmack – Jellysmash!

Our newest sponsor – Amaze.co – Check them out! 

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered this week:

• At DNC, influencers battle journalists for space and access | Reuters
• DNC invites 200 content creators to reach younger voters in the 2024 election
• The DNC’s Creator Play — The Information
• Now who's your Daddy? SiriusXM paying up to $125 million for exclusive Alex Cooper pact. - Tubefilter
• Brands are scrambling to snag deals with "demure" creator Jools Lebron - Tubefilter
• Podcasters are making hundreds of millions of dollars on Patreon - Tubefilter
• Creators are about to have a lot more Shopify items to sell on YouTube - Tubefilter
• YouTube takes on TikTok Shop with expanded Shopify partnership | TechCrunch
• Instagram Tests New Vertical Profile Grid | Hypebeast

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this week’s episode: 

• Can you guess which of Lauren’s favorite creators joined Linkedin? Is it Cameron Dallas?
• FaZe Clan goes public.
• Youtube announces a new Creator Liaison and he’s creator Rene Ritchie.
• Shopify and Instagram live shopping updates.
• Uploads / Downloads - includes a late night with Mark Rober and Jimmy Kimmel Live. 

We have a YouTube Page!  Please subscribe and follow us (SEE US) there!  Click here: 

Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!  

Visit Spri.ng’s Mint-On-Demand yes, one of our AWESOME sponsors! 

Jellysmack and the streamy awards - please be sure to check it out. 

 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Josh rediscovers crochet and Lauren teases SXSW. Meanwhile, YouTube is leaning harder than ever into its premium era, and creators are scrambling to polish their content offerings to match.

Here's more detail on what we covered today:

• YouTube brings its more affordable ‘Premium Lite’ subscription to the US | The Verge
• YouTube's Premium Lite tier arrives, providing cheaper access to ad-free viewing - Tubefilter 
• YouTube wants to use its dominance on TV screens to sell more premium subscriptions - Tubefilter
• How YouTubers are adapting their businesses to cash on a TV gold rush
• The True Costs of Being on YouTube - by carla lalli music
• Twitter Co-Founder Ev Williams Is Building Another Social Network

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this week’s episode: 

• TikTok’s PR problem / Chris Stokel’s expose. All companies deal with this, but is Tiktok trying to underplay China and its underage users? Lauren and Josh hash it out. 
• Instagram powerhouses Kylie Jenner and Kim Kardashian are not okay with Meta’s need to be more like TikTok, and they shared those feelings with millions of their followers. Adam Mosseri knows it too. Lauren breaks this down!
• Earnings: Meta drops in revenue and YouTube earnings fall short. So why does Josh still think, “YouTube is a beautiful place.” Perspective people, perspective. 
• Uploads and Downloads – sneak peek, an Oxford study, and music on Facebook. 

We have a YouTube Page!  Please subscribe and follow us!  Click here.

Catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – subscribe and send us a message. We love to hear from you!  And of course, check out Jellysmack and Spr.ng! We love everything about them both! 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Fred Wilson is a prominent Venture Capitalist who Lauren may or may not know. Regardless, he this week wrote a very compelling blog post about the promise of crypto and the when, how, and why of crypto gathering mainstream adoption and how incumbent kings of the internet looks like they'll last forever, but then something like social NFTs come around and now they look like Ozymandias. It's a party. New nerd millionaires of the world are invited, but they want you to come along, too. Meanwhile. after nearly a decade post-Facebook-acquisition, Instagram is kinda cleaning up its platform. YouTube is cleaning up, too, forcing children's programming to be less commercial or face banishment from the de-facto babysitter of today that is YouTube Kids. Also, Under Armour just signed Nick Mercs, who is not a professional athlete, but is a professional gamer. There's some crazy stats to back up why that's a good move, too. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's what we covered today:

• MrBeast's X video made $250k in 6 days. But there's a catch. - Tubefilter
• MrBeast's first video for the Chinese market needed only a few hours to get three million views - Tubefilter
• MrBeast is reportedly closing a $100 million TV show deal with Amazon - Tubefilter
• Airrack's YouTuber film school sells to VidIQ - Tubefilter
• Millionaires: For the SaucyTV family, "YouTube is the greatest canvas" - Tubefilter
• Jon Stewart Returns to Host 'The Daily Show'

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Lauren and Joshua discuss Kevin Mayer's departure from Tiktok, Tiktok suing the Trump administration, Youtube's massive video takedown due to COVID policies and more.Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's what we covered today:

• Influencers Have Their Own Guidelines to Follow for the SAG Strike | Vanity Fair
• Influencers Walk a Fine Line as Hollywood Strikes — The Information
• SAG-AFTRA Approves 39 Indie Projects to Shoot During Strike, Including Two A24 Films
• TikTok wants to Elevate up-and-coming internet music stars - Tubefilter
• Karat Financial upgrades its creator credit card business with $70 million Series B - Tubefilter
• Twitter says its first creator payouts total $5 million - Tubefilter
• Twitter tweaks its new revenue-sharing policy for creators to expand access, increase rate limits | TechCrunch 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Lauren and Joshua talk about World Health Organization Launching a Daily Livestreamed Concert Series, Coronavirus Shutdowns Could Increase Viewers’ Content Consumption, how coronavirus is forcing tech giants to make a risky bet on AI and how Youtuber Cassey Ho aka Blogilaties and water can keep you sane. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's what we covered today:

• Meta launching threads on Thursday – WSJ
• Meta plans to let people in the EU download apps through Facebook - The Verge 
• Heads up, creators: The FTC says "#ad" in your video description is not enough disclosure. - Tubefilter
• An Unfiltered Conversation with MrBeast - Colin and Samir

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here are some helpful links supporting today's episode:

• Follow Phil Ranta on LinkedIn here!
• Learn more about Fixated here.
• Did Cannes Lions Steal VidCon's Thunder? — The Information
• The White House will host a conference for social media creators | TechCrunch
• For the first time, more than half of Gen Z self-identifies as content creators - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• Follow Jim Louderback on LinkedIn!
• Subscribe to Jim's newsletter, Inside the Creator Economy, here!
• Kick signs $100 million deal with xQc, signs Amouranth, gets one million new users - Tubefilter
• MrBeast “moving on” from Beast Burger restaurants after just two years - Dexerto
• Check out all the goings on with VidCon here!
• Cannes Lion is also this week -- check out all updates here

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Facebook can't catch a break - first the whistleblower, then the outage, what's next? Youtube is making so much money and Snap is still giving away moneyCreator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Today, we interview Marian Brannelly, Global Director of Awards for the Cannes LIONS Festival, to learn more about their Creators programming lineup and why creators should attend. Also: Vimeo helping creators launch their own streaming services, Netflix fires shots at YouTube, and the impact of tariffs on the creator economy.

Here's more detail on what we covered today:

• Learn more about Cannes LIONS Creators here. (Will we be seeing you there??)
• Follow Marian Brannelly on LinkedIn.
• Vimeo's new product lets creators build and monetize their own streaming services - Tubefilter 
• Trump’s tariffs killed his TikTok deal
• MrBeast says it'll be 'way cheaper' to make his Feastables chocolates outside the US because of Trump's tariffs
• QTCinderella's business is in trouble after tariffs
• Instagram's latest attempt to copy TikTok will bring improvements to its "content search" - Tubefilter
• Instagram tests locked reels that can be accessed with secret codes | TechCrunch
• Nas Daily's Dubai hotel has maker spaces for creators--and lets some share in its revenue - Tubefilter
• CoryxKenshin's manga just sold 200,000 physical copies in a week - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this special episode:  

• How were the Streamy Awards after all?  Josh and Lauren share how it went! 
• ChatGPT and OpenAI – more cool than scary? Our hosts chime in. 
• Rhett and Link get profiled in the NY Times - they may be OG’s but they’re not slowing down one bit. Mad respect!
• Uploads/Downloads: Discord monetizes and whattup FoodieCon? 

 

Check out Jellysmack and their awesome blog!

Also our sponsor – Amaze.co – Check them out!  

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Quick, before this podcast gets banned: here's what we talked about on the episode: 

• The Senate's anti-TikTok proposal has Presidential support. Say hello to the RESTRICT Act.
• Meanwhile at Google: Google terminates 6,285 YouTube channels to quash "coordinated influence operations" in China
• TikTok also in the news for its latest content offering: a premium layer called "TikTok Series." Read more from their official announcement.
• Short-changed? Zach King made $2,918 from 196 million views during the first month of YouTube Shorts ads
• Get that mf bag: YouTube has dialed back its controversial monetization policy regarding profanity
• Finally, to round out: Ex-YouTube CEO Susan Wojcicki and Her Sisters Are Getting Their Own Barbie Dolls

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you. For real. 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this episode:  

• MrBeast is running for President – Jimmy Donaldson is entering his aspirational media phase…
• Instagram test multiple links in bio. Will it work?
• Facebook is shutting down its competitor  to Substack. It was called Bulletin.
• TikTok makes a tiny change to character limits with a big upside. How will Google respond?
• Uploads/Downloads include Try Guys and Vidcon 2023 .

Check out Jellysmack’sBlog.

Also, here’s Spring’s Link.  

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!   

 

 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

An app you've never heard of is heralding the Age of the Creator. Meanwhile, brands are getting VERY good at getting viewers to buy products on TikTok, YouTube is paying out billions a year to the music industry (include $1.2 billion from videos created by users), a YouTuber is auctioning off royalties for his library content, and edgy YouTube channel Nelk will be your next alcohol tycoons. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

In this special episode:   

• Jimmy Donaldson, MrBeast, is on the cover of Forbes. Launches Gift Cards. And Feastables are back.
• TikTok is back in the headlines. The Senate Passed a bill to ban TikTok on government devices. What is the Anti-Social CCP Act? We’ll help you out. 
• Instagram has a ton of new updates. Is it the End of TikTok? Or an attack on Snapchat? 
• Cameo collabs with Candle Media and creates Cameo Kids! Pretty cool for Cocomelon and Blippi and just kids’ space in general.
• Dr. Suess’ Vlog – it’s a thing!  

Check out Jellysmack and their awesome blog!

Also our sponsor – Amaze.co – Check them out!  

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• Creator Authority, the first-ever LinkedIn influencer marketing agency!
• Check out Brendan Gahan on LinkedIn.
• Our Creator on the Rise is Zach Pozniak! Check out the jeeves_ny TikTok account here.
• House Passes Bill that Could Ban TikTok
• Danny Duncan is putting his new energy drink brand in 10,000 stores this year - Tubefilter
• MrBeast apologizes to fans as Feastables sells out almost everywhere - Dexerto 
• EA is bringing back a beloved college football video game (and paying $6 million in NIL money to do it) - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Lauren has just returned from SXSW (and announced a new role!) and is here with Josh to spill all the details on the creator front from the marathon conference. Then: creators are usurping TV ad dollars via their own version of Upfronts, and MrBeast's investor deck leaks additional detail about his various businesses. Plus: the biggest creator charity event of the year just happened in the UK, and it crushed. 

Here's more detail on what we covered this week:

• Lauren's got a new gig!
• SXSW behind the scenes: 6 topics everyone was debating in TV, film, and the creator economy
• Top YouTube Creators to Hold Their Own Upfront Event in Bid for TV Ad Dollars
• Creators are making premium shows on their channels, so Spotter is giving them their own upfront - Tubefilter
• MrBeast's investor pitch deck shows why he's shifting his focus to Beast Industries - Tubefilter
• Snap introduces AI Video Lenses powered by its in-house generative model | TechCrunch
• Instagram is sliding into your DMs with 20 new features - Tubefilter
• Instagram Has Launched Over 20 New DM Features Recently: CHART - Business Insider
• Sidemen soccer match raises £4.7 million for charity, cements its legacy as top-tier creator entertainment - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this episode:  

• Muaaz reveals on Twitter that the TikTok Pulse Program from 2020 is in full swing. Maybe?
• Tiktok also chimes in with a link in bio platform hooking up with Linktree. 
• Youtube wants to dominate the podcast space – but don’t they already?
• Pinterest gets into music. Idea pins. – And Lauren’s all here for it! 
• Upload/Downloads – it involves something bathroom worthy. And Ludwig.  

Check out Jellysmack.

Also, here’s Spring’s Link.  

We have a YouTube Page!  Please subscribe and follow. (Thank you!)

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• You can apply to work with Donald Glover right now | The FADER
• A court battle is brewing between h3h3productions and BBTV - Tubefilter
• For Lee Tilghman, There Is Life After Influencing - The New York Times
• MrBeast just taught a class at Harvard - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Mark Zuckerberg is ALL about creators now, kicking of Instagram's first-ever Creator Week. Meanwhile, Instagram head Adam Mosseri reveals some intricacies of Instagram's algorithm. Logan Paul and Floyd Mayweather made $$$ on their exhibition boxing match, but mostly from sponsors buying up nearly all available real estate. And Apple's got 99 problems, of which creators make up about 30%. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

FaZe Clan Inks Wide-Ranging Sponsorship Pact With Sports Bettor DraftKings, Pinterest Launches ‘TwoTwenty’ Experimental Products Division Amid Push Into Video, Jellysmack acquires KamuaCreator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Charlie D'Amelio, Tiktok, 100M, Snap, Money, Creators, Baratunde ThursonCreator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's the rundown of what we went over today:

• Yes, Mr. Beast actually went to Lauren's dad's office for his recent video.
• Bob Odenkirk joins the cast of Blippi? See a clip on the official Blippi TikTok page.
• U.S. Threatens Ban if TikTok’s Chinese Owners Don’t Sell Stakes - WSJ
• Meta, Facebook’s Parent, to Lay Off Another 10,000 Workers - The New York Times
• Meta is doing away with monthly Reels Play payouts - Tubefilter
• Jellysmack and pocket.watch are investing $25 million in creators making content for kids - Tubefilter

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you. For real. 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Lauren and Joshua discuss the New Fronts, Mixer shutting down, Vidcon Now's first tentpole, sexual assault allegations in the gaming community and Cobra Kai finally finding its home on Netflix. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

TikTok is going to help its creators get corporate jobs. YouTube is leveling up its Shorts game - to the tune of $100 million - to get itself into short-form conversations. TikTok is also playing around with having people pay for promo, but will it ruin the community vibe? And Jellysmack is now in bed with Softbank. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's what we covered today:

• Check out everything happening at VidCon Baltimore 2023 this weekend!
  • Here's Lauren's profile and panel preview.
  • Here's Josh's profile and panel preview.
• Facebook and Instagram will soon get a slew of AI-powered creator tools - The Verge
• Meta filmed Mr Beast, Paris Hilton and 26 more to build celebrity AIs based on Llama 2 | TechCrunch
• Dream come true: RDCWorld attracts 20,000 fans to Black nerd convention Dream Con - Tubefilter
• Linktree shares statistics about the 200 million creators who are part of the "attention economy" - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• Wanna learn more about VidSummit? Here's its page.
• Tubefilter's official guide to VidSummit 2024
• Spotter's new AI-driven "brainstorm partner" is getting creators 49% more views - Tubefilter
• Explore Spotter Studio more directly.
• The First ‘Minecraft’ Movie Trailer Is Here, And It Is Horrifying
• Wasserman Buys Talent Management Firm to Grow Creators Business
• Cristiano Ronaldo wants to be YouTube's G.O.A.T. | Marca
• Ten days after release, Cristiano Ronaldo’s YouTube channel breaks Top 50 - AS USA

 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Is Tiktok becoming Linkedin? Or Cameo or both? Karat raised a bunch of money to give more cook Credit cards to Creators, Fidji Simo OG FB exec is leaving!! Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

The 20th episode! Lauren and Joshua discuss Hamilton's impact on Disney +, Tiktok's ban in India, their new self-service ad product, Youtube allowing midroll for 8-minute video and Joey Graceffa's still got it! Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Meta is on the defensive about threatening to leave the EU, Tiktok updates policy on everything from drugs, to misgendering and a million other things but Lauren is most surprised that they mentioned a "kids version" of Tiktok. Why is no one else freaking out about this? Snap's numbers are going up and Spring is getting into instant NFTs.Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Instagram is saving your deleted content, Youtube is paying, Stadia gets out of games, Mo.na is a Creator business you should know about. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Lauren and Joshua discuss Snapchat "Systrom'ing" Tiktok, Instagram's new way to take up more of your time, David Dobrik's new social media platform and more. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's what we covered today:

• Is TikTok pushing young voters towards the far-right? - Tubefilter
• Trump Interview: His Plan for Taxes, Tariffs, Jerome Powell, More
• TikTok Loses in First Challenge to EU’s Big Tech Crackdown - Bloomberg
• The 18-Year-Old High Schooler Behind the RNC’s Creator Strategy — The Information
• Here's why VidSummit is going to be bigger than ever this year - Tubefilter
• Apple, Anthropic, and other companies used YouTube videos to train AI - The Verge
• MrBeast's latest vid: 50 YouTubers Fight For $1,000,000

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Roblox goes public, Facebook Gaming sets the rules to win, Monetizing Creators, Magiclinks is the Creator businesses you should know about. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

In this episode:  

• Daniel Liss makes fun of Adam Mosseri in a Twitter post explaining how Dispo is not like Instagram. 
• Snap is laying off some of its workforce, so is Evan Spiegel going back to basics? 
• Mark Bergen, Bloomberg Reporter, has a new book out about YouTube and we’ve got the interview!
• Upload / Downloads – believe it or not, it’s also about…you guessed it… Youtube!  Who have they been hiring lately?  

Mark Bergen's Book is Like, Comment, Subscribe: Inside YouTube's Chaotic Rise to World Domination  

Check out Jellysmack’s - Jelly Fi for Creators! 

Also, here’s Spring’s Link.  

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!   

 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this episode:  

• Youtube’s trending page is highlighted. Why? Racism, favoritism. Josh and Lauren discuss the latest happenings with Youtuber CoryxKenshin. 
• What does TikTok, A Wall Street analyst, and crack cocaine have in common? There’s a link, we promise! And we’re all over it. 
• Tiktok launches new features. Josh says they do this best. Lauren explains it’s just different ways of thinking. 
• Uploads/Download – Lauren’s got a favorite new podcast and Josh shares some science with Curiosity Box. 

Check out Jellysmack’s Blog! 

Also, here’s Spring’s Link.  

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love to hear from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

This week, Josh welcomes special guest cohost Billy Parks. Billy is a Venture Partner at Slow Ventures, which recently announced a $60 million fund for creators. On the show, we discuss the landscape of creator brands through the investor lens -- and also take a look at some headlines for the week, including the NikeSKIMS announcement and a peculiar case of true crime, fake content.

Here's more detail on what we covered this week:

• Follow Billy Parks on LinkedIn.
• Slow Ventures announces $60 million fund to back creator businesses in "high value verticals" - Tubefilter
• YouTube shuts down "true crime" channel that was all AI lies - Tubefilter
• NIKE, Inc. and SKIMS Introduce New B  rand for Women: NikeSKIMS
• How a computer that 'drunk dials' videos is exposing YouTube's secrets

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Yo Adrian! We did it! This episode's got it all: 

• A Ninja Kidz "action park" is opening up this month in Texas. Could this be a kinda creator Discover Zone!?!? Josh thinks it's got some legs. 
• Head of YouTube Neal Mohan's  first letter to the community in his new role teases some AI. 
• Kai Cenat just crushing subscriber records on Twitch. 
• Jellysmack is partnering with Roku to get some creators on some linear channels. 
• A new channel from Pluto.tv is just going to stream Rocky movies nonstop. 

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you. For real. 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In our 2024 finale episode, Josh and Lauren give us some long shots on what's likely to arise in the creator economy for 2025. Also, we chat about TikTok's case getting picked up by the Supreme Court, monetization on Twitch vs YouTube, and creators now having the ability to consent to AI usage of their content.

Happy birthday to our co-hosts!!

Here's more detail on what we covered today:

• TikTok finally scores a win: the Supreme Court will hear its case
• TikTok CEO meets with Trump as the platform tries to avoid a ban - The Verge
• The Twitch VOD situation is crazy - Tubefilter
• YouTube will let creators consent to AI training (and opt them out by default) - Tubefilter
• YouTube Teams With CAA to Let Talent Identify — and Pull Down — AI Deepfakes of Themselves
• Josh's key prediction is around TikTok Shop. The momentum is headed their way: TikTok Shop is outperforming Shein and Sephora among US shoppers online
• Lauren's key prediction is around niche communities and their infrastructure. More there: Who's hiring in the creator economy? 3 key takeaways on the state of jobs in the industry and what to expect in 2025

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• Check out Saurabh Shah on LinkedIn!
• STRIKE OVER: Actors Make a Deal With Studios After 118 Days 
• TikTok's $1 billion creator fund is shutting down. Here's how creators are getting paid from now on. - Tubefilter 
• TikTok is shutting down its Creator Fund in favor of its newer Creativity Program | TechCrunch  
• Rhett & Link launch their own mythical cereal brand - Tubefilter
• Uncommon Threads Media is translating global children's videos. Up first: A giraffe named Joze. - Tubefilter
• PRIME crosses 1 billion bottles sold!

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Head of Instagram Adam Mosseri testifies before congress but not before he adds safety measures for teens, Facebook is giving profiles a lot of the same features as pages, Casey Neistat is starting film school while talking sh*t about film school and The Streramys are live this weekCreator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Game Developers Conference is happening right now and you’d be forgiven if you mistook Unity’s latest avatar in the teaser Enemies for a real person! The new tech is so accurate, even wrinkles and blood flow are on point!  Lauren and Josh talk about Unity’s latest and whether or not the real time video game developer is too much for Western tastes?  And more importantly, will we still be able to choose animal-like or cartoony avatars? 

Next up is Instagram and its fancy new terminology to explain... we’re not sure what.  But it’s “deterministic” and Lauren’s all over it. The intention from IG seems good – wanting to give people options over their feeds, but maybe giving users control over their own feeds would be a better idea? Uhem, yeah! Wait till you hear the grades Josh and Lauren give for this well-intended roll-out. Surprising? Not so much.  

Shopify has come up with linkpop. A new link in bio that connects you directly to all things Shopify. Brilliant? Our team thinks... well we can’t ruin the fun. Listen to the show. But is Linktree bumming out about all of this...Hmmm?  

Either way, Tiktok has rolled out Stories, no one is shocked or surprised – if anything, everyone’s a little confused as to why it took so long. Josh shares his worries for the short form video platform and Lauren reminds him, “It’s not about you.”  Gotta love it.  

Don’t miss Josh’s upload – it concerns Web 3 and someone who leaked their pitch deck. Ha!  

We’re everything you need to know about the Creator Economy! 

 

- From the Team at Creator Upload 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• Agentio raises $4.25 million to supply YouTube creators with 30-second ad reads - Tubefilter
• YouTube's annual Brandcast will return to New York's David Geffen Hall on May 15, 2024 - Tubefilter
• YouTube is getting serious about blocking ad blockers - The Verge
• Gran-fluencers? From the WSJ 
• Sports creator Jesser expands leadership team, hires Spotify vet as first Bucketsquad President - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this week’s episode: 

• Creator Clash, a “sporting” event that helps give creators a mental health break?  Lauren has questions. Josh explains how boxing helps with burnout, plus all proceeds go to charity.
• Do platforms like Discord, Twitch and Facebook have a responsibility when it comes to violence and hate speech? The Buffalo shooting is just the latest. What can they do, and what should they do.
• YouTube Brandcast 2022 summarized – get the scoop on Lizzo and something about Tom Cruise being a national treasure.
• As always, this week’s upload – it’s so good (hint: TikTok, YouTube and  MrBeast's Chocolate).

As always, catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – please subscribe and send us a message - We'd love to hear from you! 

One of our sponsors (who we luv!), Jellysmack is promoting its amazing Creator Program – be sure to check it out! 

~From the Team at Creator Upload 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Lauren and Joshua discuss Patreon gaining 30K new Creators due to Covid, O'Reilly media shuttering its live events division, YouTube Plans to take on TikTok and all of the positive content. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Nuseir Yassin aka Nas Daily talks to Lauren and Josh about his start up Nas Academy and what it takes to be come a Creator Entrepreneur. Lauren and Josh debate whether or not Youtube stole their Podcast name. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Youtube is shutting down all of their original programming minus ouTube Kids Fund and the Black Voices Fund and Entertainment vet Suzanne Daniels is exiting, Instagram is rolling out subscriptions to ten Creators, Linkedin is in beta on it's Clubhouse competitor and more!Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

In this week’s episode: 

• Josh and Lauren are finally face-to-face on Broadway!
• Instagram is getting into NFT’s – can we trust Adam Mosseri this time though?
• U.S. users are on track to spending more time on Tiktok than on YouTube.  Impressive.
• And a cool interview with Paul Leys, Co-Founder of 368 in NYC – wait, what is 368? Paul tells us, "...it's a lot of things..." and he shares how they make it all work!
• There really is a  Global Meme Summit. No, really. MemeCon for short.

Can you guess what this week’s upload is? Hint: It has something to do with Nebula.

As always, catch a new episode every Friday on your favorite podcasting site. Please leave a comment and visit our website www.creatorupload.com – please subscribe and send us a message - We'd love to hear from you! 

One of our sponsors (who we luv!), Jellysmack is promoting its amazing Creator Program – be sure to check it out! 

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered this week:

• MrBeast just dropped a new YouTube face - The Verge
• Shorts are on the rise. Is YouTube's long-form content "dying out" as a result? - Tubefilter
• YouTube enables linking between Shorts and long-form videos
• Vlad and Niki reach 100 million subscribers with new podcast presented by Flintstones Vitamins - Tubefilter
• Donald Trump's election interference trial will be streamed on YouTube - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Here's what we covered today:

• 6 Top Takeaways From VidCon 2023 Creator Economy Conference in Anaheim 
• YouTube will let creators test 3 thumbnails per video - Tubefilter
• YouTube is reportedly testing a gaming platform called Playables - Tubefilter
• TikTok is opening its own online U.S. store | Semafor
• V Pappas is leaving TikTok - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Josh and Lauren are back in the studio! Major news for today: Meta is balling out on creators (again), the NFL is giving more content access to its legends, and Trump-favoring creators will now have a path to gain White House credentials.

This episode is sponsored by Memberful. Memberful is a best-in-class membership software that empowers creators to build customized membership businesses. Creators can generate reliable recurring revenue, all while fostering meaningful connections with their audiences. Get started for free; no credit card required. Link: https://tbfltr.co/tfmf25

Here are links to more detail about what we discussed this week:

• Leaked Instagram Contracts Reveal What It's Paying Creators for Reels - Business Insider
• Instagram gives creators more insight into their reels' performance | TechCrunch
• Creators are getting thousands of new followers by posting Trial Reels. Was that Instagram's plan all along? - Tubefilter
• The NFL is turning ex-players into "media moguls" on YouTube - Tubefilter
• NFL Lets Former Players Tap Its Video Archive for YouTube Posts
• Trump administration to creators: "You will be allowed to apply for press credentials to this White House." - Tubefilter
• The Second Trump Presidency, Brought to You by YouTubers
• YouTube cozies closer to the NFL, replacing TikTok as Super Bowl tailgate sponsor - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Lauren and Joshua discuss Patreon's layoffs, Quibi's cease and desist to a fan podcast, YouTube's huge first quarter, Tiktoks 2 Billion and more platform updates in the time of COVID. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

David Dobrik canceled, Does Dispo have a future, MrBeast supports Creators, Vidcon is BACKCreator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Mark Zuckerberg talks with Head of Instagram Adam Mosseri about creator monetization on Instagram as Lauren Schnipper bangs her head against a wall screaming, "It's about time!" Meanwhile, Jeff Wittek of David Dobrik's Vlog Squad becomes one of the top Patreon creators in just 10 short days. Google's earnings crush as shorts pick up steam and everyone is using Facebook's marketplace. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Lauren and Joshua discuss David Dobrik's $4 Million raise for Dispo, his potential pizza line, Bryce Hall and the Sway LA's investment in 401Ks, Kids Diana toys heading to Walmart and how the internet is having its best week ever. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's what we covered today:

• YouTube gears up for election season by enlisting creators to combat deepfakes - Tubefilter
• Adobe previews its upcoming text-to-video generative AI tools - The Verge
• Right-wing influencers were duped to work for covert Russian operation, US says
• Russia Secretly Worms Its Way Into America's Conservative Media 
• FX's new 'English Teacher' got his start on YouTube - Tubefilter
• Babish enters next phase of culinary universe with multimillion-dollar investment - Tubefilter
• 🚀 New quest unlocked: Shopify 🤝 Roblox
• Roblox, Shopify partner to sell physical products in the metaverse | Retail Dive

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Josh is obsessed with Youtube Shorts, Clubhouse supports Creators, Facebook is paying, Instagram is protecting teens. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

In this episode: 

• Lauren is back! Yay! 
• Gordan Ramsey tries a Prime Energy drink and has some thoughts…
• Tiktok admits its own employees decide what videos go viral by heating them. 
• Adam Mosseri says Instagram is going back to Photos. For ‘balance’ sake? Make Instagram Instagram Again. uhem.
• Upload/Downloads include Arizona State, Hank and John Green doing Study Hall. And a rare mea culpa from one of our hosts.  

Check out Jellysmack and GET IN TOUCH!

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like, and share! Visit our website www.creatorupload.com. We love hearing from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Lauren and Joshua discuss Joe Rogan's unprecedented $100 million deal with Spotify, Call her Daddy Podcast Controversy and the larger implications for talent, Tiktok's new CEO and the end, for now, of Some Good News.Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Lauren and Joshua discuss Quibi's less than stellar launch numbers, Facebook Gaming launching Tournaments, The Hype Houses ongoing drama, Some Good News from John Krasinksi making us all feel great, Buzzfeed's virtual Sedar, Cocomelon as the reigning queen of Youtube and some shoutouts to industry movers and shakers Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's what we covered this week:

• Cinna is our Creator on the Rise! Here's our full interview with her on Tubefilter.
• Instagram made $32.4 billion in ad revenue in 2021. That's more than YouTube. - Tubefilter 
• Instagram makes more money from ads than YouTube does, and it has for years - The Verge 
• TikTok testing new photo app to rival Instagram
• Dude Perfect scores more than $100M investment | Axios
• Dude Perfect lands nine-figure private equity deal to fund its next phase of growth - Tubefilter
• Cannes Lions ad festival, Viral Nation introduce Creator Pass for influencer attendees - Tubefilter
• Paramount is reportedly considering a VidCon sale - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

In this episode:  

• Josh shares his excitement about a new video on Lace and its relation to Robots and Artificial Intelligence.
• The Streamy Awards are December 4th. Clearly, the ONLY award show that matters. FYI! 
• An insightful interview with Rene Ritchie, Youtube’s Creator Liaison is on the podcast spilling information all creators (and execs) want to hear. We learn what the day-to-day is like over at Youtube, what a Liaison actually does and we also get some insight into the algorithm, how shorts can change the game for a creator and so much more! 

Check out Jellysmack’sBlog.

Also, here’s Spring’s Link.  

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

It’s a rare occurrence that Josh and Lauren are in the same place — BUT, they come together today during SoCom 2025 to hit us with all the hot creator economy goss. Headlines include: YouTube’s Community push and creators at the Super Bowl.

Hike!

Here are the main headlines for the week:

1. YouTube wants creators and fans closer than ever with its new Communities update - Tubefilter
2. Creators are ruling Super Bowl advertising. Doritos brought back a classic contest to get in on the fun. - Tubefilter
3. Khaby Lame vows to "see all the world and its problems" as UNICEF Goodwill Ambassador - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Larray is the MC of the 11th annual Streamy Awards, Jack Dorsey Finally Quits Twitter what does this mean for the product?, TikTok rolls out Creator Next and expands money-making opportunities for creators, 100 Thieves Is Now Worth $460 MillionCreator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Technically, TikTok is supposed to be banned again tomorrow. Will it? It remains to be seen...but in the meantime, a long line of potential buyers have risen their hands. What will Trump decide? Lauren and Josh break it down today, along with all the other creator economy headlines fit to discuss.

Here's more detail on what we covered today:

• Spotter just took YouTube's biggest creators to its own Upfronts - Tubefilter
• Creators want to go steady with big brands - Tubefilter
• Spotter Showcase – NYC 2025
• Trump to Outline TikTok Deal Proposal, With ByteDance Retaining Stake — The Information
• Trump team has weighed deal to save TikTok that would leave algorithm in Chinese ownership
• AppLovin and Amazon Emerge as TikTok Bidders Ahead of Trump’s Deadline - WSJ
• Amazon Said to Make a Bid to Buy TikTok in the U.S. - The New York Times
• Why a 30-Year-Old Magazine Is Embracing Creators — The Information
• QVC will be on TikTok 24/7 with round-the-clock shoppable streams - Tubefilter
• A fresh estimate suggests that YouTube could be worth as much as $550 billion - Tubefilter
• Hollywood studios were claiming AdSense revenue from YouTube's deluge of AI slop. Now what? - Tubefilter
• Movie studios are being financially rewarded for AI slop on YouTube | The Verge

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

YouTube, TikTok, and Amazon are all in different stages of their live ecommerce journeys, but one thing's for sure. If Asia is any indicator, this sector is going to be BIG. And it's going to be here sooner than you think. Meanwhile the future of gaming and LVMH (Louis Vuitton, et al) + Kering (Gucci, et al) + fashion houses at large are all intertwined. Both sectors like to contemplate the future and push the limits of what's possible in popular culture. It's a natural fit. Rhett & Link are also using their Daddys of YouTube status - and incredibly successful careers and business building acumen - to invest $5 million in creators. And TikTok may soon crown a new king in Khaby Lame. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Alexandra Cooper got 100% control of 'Call Her Daddy's IP after a split with co-host Sofia Franklyn during a contract renewal with Dave Portnoy and Barstool Sports. But now Cooper took her show to Spotify in a reported $100 million deal. Josh thinks it's going to fundamentally change the the way platforms do their contracts with creators. Lauren agrees. Obviously. Plus, TikTok - not YouTube - is going to the title sponsor of VidCon this year. Is it a big deal? YES!!! 100% But also no, not really. But maybe? And an AMAZING interview with Rami Perlman - aka LondonBridgeMusic aka co-founder of Space yacht - about the future of music discovery on Twitch, NFTs, and how indie artists work and play in today's hyper-connected media ecosystem. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

In this episode:  

• Josh still can’t believe there are no Walmart stores in Los Angeles. That’s not stopping Jimmy Donaldson aka MrBeast from announcing another product in his Feastable’s brand available at…you guessed it – somewhere near you but not anywhere near Lauren.
• Revenue Sharing for YouTube Shorts. Ads are a coming! Josh and Lauren go into detail.
• Robert Kyncl heads Warner Brothers Music – smart move?
• LinkedIn Hires Courtney Coupe as “Head of Original Programming” and Lauren drops more notes for her favorite platform.
• TikTok bans campaign fundraising, but how do Josh and Lauren really feel about it? It’s complicated. No, actually it’s not.

Check out Jellysmack’s Blog.

Also, here’s Spring’s Link. 

We have a YouTube Page!  Please subscribe and follow. (Thank you!) 

Catch a new episode every Friday on your favorite podcasting site. Please subscribe, like and share! Visit our website www.creatorupload.com. We love hearing from you!   

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Lauren and Joshua discuss Tiktok's first batch of Creators that it's giving money to, Tiktok's highest earners, Facebook's program for Black Creators, and remonetizing Creators after they've been kicked out of the Youtube Partner ProgramCreator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

TikTok test extending video length, Facebook Gaming rolls out Hanging, Jake Paul wants to box Conor McGregor and thinks COVID is a hoax. Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Here's what we covered today:

• Follow Peter Hollens on LinkedIn! (Or on YouTube, like a few million others do.)
• Who owns TikTok memes? Anthony Fantano and Activision are debating that question. - Tubefilter
• Alphabet sees green in earnings report as YouTube's quarterly ad revenue hits $7.7 billion - Tubefilter
• TikTok wants to do $20 billion in retail this year - Tubefilter
  • TikTok invites users to share "stories, poems, lyrics, and other written content" with text posts - Tubefilter
• Karl Jacobs gets his kicks with Dream SMP-inspired Vans at Journeys - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK

Linkedin is building features for Creators, What is community going to do with $90M, Snap is perfectly suited for ecommerce and Rich Greenfield from Lightshed rants on all things!Creator Upload Socials: YOUTUBE INSTAGRAM TIKTOK

Lauren and Josh are back in the studio (Josh, notably, caffeine-free) to discuss the biggest beef in kids content today...Bluey vs Brainrot? Well, at least that's what YouTube's new Youth Digital Wellbeing Initiative has us believing.

Elsewhere: more than half of brands will pay YouTubers to market their products this year; March Madness sells out its ad space early, and the biggest game show of all time is on for Season 2.

Here's more detail on what we covered today:

• Bluey is the top kids' show on streaming. Rights holder BBC is "only just getting started." - Tubefilter
• There's a lot of slop on the internet. YouTube, Moonbug, The Wiggles, and more say they'll stop kids from watching it. - Tubefilter
• More than half of brands will pay YouTubers to market their products this year - Tubefilter
• March Madness ads sold out "earlier than it has historically.” Did NIL influencer deals play a part? - Tubefilter
• Lilly Singh is launching a network for South Asian YouTubers - Tubefilter
• MrBeast will give away $15 million in prizes during second season of 'Beast Games' - Tubefilter
• Turns out Gen Z doesn't like video podcasts. Now what? - Tubefilter

Creator Upload Socials:

YOUTUBE

INSTAGRAM

TIKTOK