Contractor Growth Network (Logan Shinholser)

On this episode Logan, Chris, and Tyler walk you through Disney World’s website to show you what you need to be doing on your site.

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

This episode is a role play that Logan and Jeremy did on a recent facebook live! This will help teach you how to sell using your EPP website

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

If you are actually serious about growing your business, you have to be willing to invest in yourself. You can’t just stop at investing time; at some point, you’re going to have to invest money. Logan’s coming to you from the Contractor Sales Academy Wednesday Webinar where Steve and Derek grill him on his business. Remember, think of yourself as a tool to change the lives of your customers, and those investments won’t seem like that big of a deal!

In this episode, we talk about…

• Logan has spent over $100K this year alone on business coaching
• Financial growth is not the only metric that determines the quality of an investment
• Determining your life’s mission on this earth
• What happens when you are focusing on the outcome alone
• The benefits of growing up with 2 supportive parents
• Logan tells the group about his life’s journey
• Breaking down what it means to use force
• The CSA offers much more than sales coaching
• Making sure that your service/product benefits your customers’ lives
• Blaming other people for your mishaps will keep you in the same place
• The best way to get your customers to love you
• Does everyone on your team know their mission at the company?
• Committing to your mission completely and intentionally

Links to resources:

Contractor Sales Academy

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

No one wants to think they’re about to make a sale and then find out they’ve just been talking to a tire kicker. You need to effectively weed out tire kickers before you get to that point, otherwise, you’re just wasting time.

In this episode, we talk about…

• How tire kickers are extra dangerous to your time, because talking to them feels like you’re doing something important, but really, it’s a waste.
• Why potential clients typically appreciate it when you let them know right away that you suspect you won’t be a good fit for each other.
• Why you shouldn’t overdo it when qualifying people, you need to find a balance.
• How dealing with rejection from tire kickers too often can negatively affect you.

Links to resources:

Contractor Sales Academy

To learn more, join the Facebook Group: Common Sense Contracting

For more Contractor Growth Tips, visit https://fullsailmarketing.com

So many contractors have problems attracting high-end clientele and it’s usually for the same reason. They are all the same. Logan is here to show you three ways that you can start attracting high-end clients today!

In this episode, we talk about…

• Most contractors make this mistake that prevents them from attracting high-end clients
• What homeowners want to see on your website
• Stage your pictures in a way that paints a story
• Online reviews help establish your authority in your craft
• Your ability to be everywhere will determine a prospect’s likelihood of spending more money

Links to resources:

OpenDoor

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com

We've done a lot right, but we've also made a lot of mistakes along the way. Today we're having an honest conversation about the journey of CGN through all of it.

Join the discussion and check out CGTV live Monday nights through our FB group:
Common Sense Contracting- https://www.facebook.com/groups/commonsensecontracting

Or the weekly stream on Youtube here:

https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Instagram - instagram.com/contractorgrowthnetwork1

On this episode we talk about how we turned our accomplishment of being #983 in the INC 5000 into a $120,000 sales day!

Join the discussion and check out CGTV live Monday nights through our FB group:

Common Sense Contracting- https://www.facebook.com/groups/commonsensecontracting

Or the weekly stream on Youtube here:

https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Instagram - instagram.com/contractorgrowthnetwork1

On this episode Logan is joined by Dave Carroll of Dope Marketing. They talk about the two keys to focus on for your marketing campaigns

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Last time on the podcast, we introduced the topic of micro-commitments. This concept is basically having a process in place that does some of the work for you in filtering out people who aren’t a good fit for your business. You may not realize it, but if you’re in trouble if you aren’t utilizing micro-commitments.

In this episode, we talk about…

• How micro-commitments are a great way to pre-qualify leads, which will save you time in the long run.
• All the other ways you can spend the time that you save by getting people to go through the little processes you set up.
• How your time-saving from setting up these processes actually compounds over time, saving you more time -and earning you more money- in the future.
• Examples of scenarios in which the guys found themselves without those micro-commitments in place, and how their time was wasted!

Links to resources:

Contractor Sales Academy

To learn more, join the Facebook Group Common Sense Contracting and check out the in-depth Facebook live webinars on this topic.

For more Contractor Growth Tips, visit https://fullsailmarketing.com

Chris had a baby (Congrats!), so Mike and Aaron are taking over the podcast this week. They talk to John Austin of Mortise n Miter about how to balance social media with other parts of his business

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

If you are easily offended, then maybe you shouldn’t watch this. In this world, it doesn’t matter how much you think you are worth or how much your mother tells you you are worth. You are owed nothing and that’s exactly why you need to prove your value. “You are paid for the value you add, not for the value that you are.”

In this episode, we talk about…

• The skewed vision of value that most people have
• 2 real reasons why people buy
• Proving your value by operating with speed
• Dealing with someone who has pain in their future
• Tapping into pleasure right now and in the future
• Selling your benefits vs. your features
• Knowing that customers don’t know what they don’t know
• Formulating your big 3 that separates you from your competitors

Links to resources:

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

To get on the waiting list for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com before November so you can get the program for $79.99 instead of $149.99 because you listened to this podcast.

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Logan and Chris talk about what CGN is doing to approach the 4th quarter of 2022!

Enjoy this convo filled with golden nuggets!

Schedule a call with us! - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Logan and Chris discuss how to set up your business for success in 2023, as well as how to effectively create a marketing plan for your business!

Enjoy this convo filled with golden nuggets! 

Website - contractorgrowthnetwork.com

Follow us on Instagram - www.instagram.com/contractorgrowthnetwork1

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

On today's episode Logan talks about how he responded to his loss post-BUD/S. 

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Today's podcast episode is an interview that Logan did with Chris Shank on the Rocket Your Business For Trade Contractors Podcast!

Join us as we explore the strategies that trade businesses can employ to construct a more unified and captivating marketing blueprint. While many companies are eager to dive straight into the "attraction" phase of their marketing plan, Logan offers his insights on why prioritizing service excellence and forging a powerful brand foundation are critical prerequisites for any triumphant marketing strategy.

We'll dive into the pitfalls of getting the Be-Look-Attract sequence out of order and the potentially disastrous consequences it can have on your company's time and financial resources. 

If you want to learn how we can help grow your own business, visit our website at www.contractorgrowthnetwork.com 

Check out the Rocket Your Business For Trade Contractors Podcast! https://podcasts.apple.com/ca/podcast/rocket-your-business-for-trade-contractors/id1509468497

Culture is everything when it comes to owning a business. The same way a great culture can bring great success, a broken culture can lead to burnout and failure. Logan and Alex are diving into the subcultures that are within the culture of your contracting business. Company culture can be felt by both the employees and clients, so make sure that it’s a good one because a bad one can sink your business!

In this episode, we talk about…

• The culture of your business can be defined by the overall vibe
• Employees vs. Owner when determining an optimal company culture
• Business leaders have an opportunity to express their message in an effective manner
• What works for one company doesn’t necessarily work for another
• Your marketing will be the first domino to fall if you have a broken culture
• You should be able to explain where you are in the process at any point
• No reasonable person likes rejection, so set yourself up for success
• Premier Ponds does this to create an incredible company culture
• Unless you focus on a culture of marketing and sales, your business will never grow
• Stay in the mode of always hiring so you are ready when that right person walks in the door
• Competition in the office will only raise the tide for all boats

Links to resources:

Premier Ponds

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com

On this episode Logan and Chris talk about WINNING and what the make up of a winner is.

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contracting business is tough, Contractor Growth Network is here to help you grow your business in 2021. Leave us a review if you enjoyed the episode and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

At some point growing up, we become mesmerized by making money. There’s nothing wrong with making money, it definitely makes life easier, but the problem with that mindset is that we want it so bad that we make negotiations with ourselves about how we make that money. Logan is joined today by Mike Szcsesniak. Mike is a high-performance coach who works with sales pros and small business owners to scale their businesses. On his journey, he came to the conclusion that you can’t be willing to sell your time for a, “guaranteed salary!”

In this episode, we talk about…

• Mike’s background and who he is today
• Motivation for chasing money as you grow up
• Behind closed doors, living in luxury is not as happy as it seems
• Allowing yourself to breathe a little even if you haven’t made “it” yet
• Defining a high-performance coach and what one does
• Everything needs to start with clarity so we know what we are working towards
• How a high-performance coach helps those with business-related anxiety
• Things that are out of our control are not strongly correlated to high performance

Links to resources:

The Last Dance

Pitbulls and Parolees

Shopify

The Results Engine Podcast

Connect with Mike on LinkedIn and Instagram!

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Join the CGN Badass Book Club Facebook!

Check out our new Facebook group for the podcast where you can interact with other subs and leave reviews: https://business.facebook.com/groups/3353051814723273/?ref=pages_profile_groups_tab&source_id=111717746945247

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com

Brian Kaskavalciyan, author of 7 Secrets to Becoming a Wealthy Contractor, joins Logan to share the secrets of growing your contracting business from solo-preneuer to successful business owner.

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ 

REGISTER FOR THE MILE HIGH PROFIT SUMMIT: tinyurl.com/milehighcgn

Today on the podcast we uncover the evolution of content and SEO techniques. Join us as we dissect the myths around old content and learn from our host's experiences. Discover Google's stance on retaining older content, debunking the notion that freshness is the only factor that matters.

We provide actionable insights for dealing with outdated content, whether it's enhancing existing articles or managing content during a website transition. Learn from real-world examples about the potential consequences of neglecting SEO value during these changes.

Whether you're a business owner, marketer, or SEO enthusiast, this episode equips you with practical strategies to optimize your content approach. Tune in to understand the dynamic interplay between content quality and search engine rankings, and gain insights that can elevate your website's visibility and engagement.

Listen now for valuable insights on content and SEO that can reshape your digital strategy for the better.

www.contractorgrowthnetwork.com

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

Today we're diving into what it means to be the expert and what it means to be the leader. One people listen to, the other, people trust. This is monumental for your mindset as a business owner. 

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

Mike from the media team steps in for Logan on this episode to talk about branding and his favorite strategy for growing your brand. 

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Who is Nick May? Nick May has been a paint contractor in Denver for the last 21 years after he started painting houses in college. He had other jobs after college but realized it wasn’t all it cracked up to be. Today, he has a staff of 22 people between his painting and media companies. His head is booming full of ideas and that has led him to branch out beyond just being a painter!

In this episode, we talk about…

• Nick’s painting journey that led him to where he is
• Why Nick is branching out beyond just painting
• The power of podcasting saved Nick’s business
• Marketing for painters through education

Links to resources:

Nick May, Walls by Design

The Business Brush Podcast

Full Sail Marketing Facebook

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

On today's podcast Chris walks through an easy way to DOUBLE your project size

Schedule a call with us today!

https://contractorgrowthnetwork.com/contact-us/?utm_campaign=Conversions%20from%20podcast&utm_source=Podcast

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021.

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Today on the podcast we are sharing Spencer, aka SB Mowing's presentation from our Social Media Masterclass!

Spencer is one of 2 creators in the home improvement space to amass over 1,000,000 subscribers on the platform. In fact, he has over 4 million!

Spencer shares his story of running a business to eventually making more money from YouTube and going full time into content. 

He also gives insights and tips for the YouTube landscape and how to grow your own audience. 

If you want to see how we can help you get started on video, check out our website! www.contractorgrowthnetwork.com

This is part 3 of Logan’s conversation with Sky Stephens. On today’s podcast Logan and Sky dive deep into the sales process and how to build trust with prospective clients

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ 

Dave Carroll from Dope Marketing explains the tactics he would use if he is in the early stages of business

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Today we have Edin Cuskovic on the show to tell us how to utilize your financial figures to grow your business. We’re going to be talking about the numbers. We will also figure out what a lot of the common problems are with contractors. Edin is going to give some solid actionable items for 2019. At the end of the day, the best way to grow your company is to grow that bottom line because that’s how you pay your rent, retirement, etc.

In this episode, we talk about…

• Edin’s story
• How the internet has shaped the tax and finance industry
• Importance of time in regard to the natural growth of your business
• Common financial issues in the general contracting world
• Actionable items that contractors can change right now
• When you should start controlling the true cost of your sales
• Who should utilize outsourcing for their bookkeeping services
• Ways to save money on taxes as your business is growing
• Takeaways for 2019

Links to resources:

edin@maximumats.com

TurboTax

Contractor Sales Academy

For more Contractor Growth Tips visit https://fullsailmarketing.com

Here are Three SECRET Business Tricks That Universal Uses At Their Parks. Logan explains why we're starting to use these tricks in our business and how you can do the same for yours! If you're looking to increase sales and maximize your profits, these tricks will help.

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Once you’ve been in business for long enough, there are a few inevitables, and one of those is bad reviews. Logan is going to tell you all about how to deal with those when you get them. Learn how to respond correctly because while it may not be your fault, it is your problem. Show the rest of the world how you conduct yourself in a professional setting!

In this episode, we talk about…

• Who your response is really for
• Addressing the situation that the review is covering
• Sincerely apologizing so the customer knows you acknowledge them
• Doing your best to make the situation right
• Why you don’t always have to get a 5-star review

Links to resources:

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Today we’re in the studio with Derek Johnson, owner of JVI Secret Gardens out of Nashville, Tennessee, as well as co-owner of The Contractor Sales Academy. Derek is going to share tons of tips on how his mentality and overall visualization has turned his contracting business from barely scraping by for the last 19 years to now having sold a job worth almost a quarter of a million dollars. At the end of the day if you don’t have that positivity and don’t surround yourself with the right people, you’re not going to win. Stay tuned. You’re not going to want to miss it.

In this episode, we talk about…

• Having a positive mindset and how that plays into who a person is
• Talking about what you believe to put it into the universe
• Holding yourself accountable to the words that you speak
• Derek’s story
• Using your background to help others achieve their dreams
• Accepting that failure is inevitable
• Connecting with your customers on multiple levels
• Making the customer feel important to create continued business
• Manifestation through visualization
• Mentality when entering a sales call
• If you want it, go get it
• Selecting a mentor with care

Links to resources:

Full Sail Marketing Giveaway

JVI Secret Gardens

Contractor Sales Academy

For more Contractor Growth Tips visit https://fullsailmarketing.com

In this episode of the Contractor Growth Network Podcast, hosts Mike Kyle, Sean David, and Aaron Horner explore the topic of video marketing and its benefits for businesses. They dive into the reasons why video marketing has become such an important tool for contractors and how it can help grow their businesses.

The hosts also discuss where to start with video marketing, including the different types of videos that can be created and how to determine which ones are best for your business. They share insights on who to hire for video marketing in your business, and what qualities to look for in a video marketing professional.

Additionally, the hosts offer tips and tricks for creating effective videos that engage and captivate your audience. From scripting and filming to editing and publishing, they share their knowledge and expertise to help listeners create high-quality videos that showcase their businesses in the best possible light.

Whether you're a seasoned pro or just getting started with video marketing, this episode offers valuable insights and practical advice to help you take your business to the next level. Tune in to learn how to harness the power of video marketing and grow your contracting business like never before.

Check out our website: www.contractorgrowthnetwork.com

People who are uncomfortable talking about money are uncomfortable having money. True or false? That’s what Logan and Alex are here to talk about today. There’s a lot of perspectives when it comes to being comfortable with talking about money. At the end of the day, not everyone who has a lot of money is comfortable talking about how much they have for whatever reason and vice versa. Don’t assume someone’s wealth by the way they talk about money!

In this episode, we talk about…

• It’s all about how you present your perspective on money
• Discrepancies can cause a problem in certain situations
• Money discussions, like many topics, can be influenced by family
• Each generation is less money motivated that the previous one
• Shift your mindset around money and you’ll see your numbers go up
• Correlation between investing and comfortability talking about money
• Being an entrepreneur vs. being entrepreneurial
• There’s nothing wrong with making your numbers public

Links to resources:

Graham Stephan YouTube

Bar Rescue

Full Sail Marketing Facebook

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com

CHECK OUT THE EASYBEEZY APP: http://www.ezbz.app

Shannon Walsh of Premier Home Services and the EasyBeezy app stops by the podcast to talk about running a business with her husband, how communication is key for customers, and her app Easybeezy!

Energy is the driving force behind all movement and that principle applies to more than just vehicles. Depending on what kind of person you are, different things will give you different levels of energy. Logan and Alex believe that you are what you put out, so don’t put out total crap. Right now, during a pandemic, keeping a positive mindset and finding that energy are the best ways to get your business through!

In this episode, we talk about…

• Alex believes that energy is attained differently between introverts and extroverts
• Where Alex lies on the energy spectrum
• Breaking down the Law of Attraction and how that plays into your mindset
• Logan believes ending good energy out into the universe will show itself later on
• The moments when you bond with other people
• Why people have an easier time bonding over negativity than positivity
• Attracting crappy people is the result of a self-fulfilling prophecy
• When people identify as a solopreneur but try to hire someone
• Affirmations give true belief to those who practice them
• People will always have different perceptions of the same things
• Alex believes that to a certain extent, how you do anything is how you do everything
• The systems that you set up are responsible for the state of your business

Links to resources:

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com

When looking back in life and business, everything is in hindsight. If everyone could go back and change how they did something, whether it be starting a business or anything in life, they absolutely would. The reality of life is that you are going to fail and make mistakes, but that is how you learn and grow. Logan is here to tell you about a few things that he wishes he had done starting day 1 of his business. If you listen, maybe you can learn from his failures and successes.

In this episode, we talk about…

• Unnecessarily reinventing the wheel
• The 2 ways to be the best in the world at business
• Surrounding yourself with winners
• 5 aspects of life that can help you measure your drive
• Knowing your numbers and your business

Links to resources:

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT TODAY! www.neweracontractingsummit.com/sign-up

On today's episode of the podcast Logan Shinholser sits down with Brian Kaskavalciyan of gFour Marketing and the Wealthy Contractor to talk all about customer relationships and what separates great contractors from good ones.

You can hear Brian speak at our New Era of Contracting Summit January 18th & 19th 2023!

On today's episode Logan talks about his takeaways from his failed military experience. 

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Social Media really sucks sometimes. It's incredibly annoying to have to stop working on your business and think of a "funny caption" to post on your Instagram or Facebook. Mike's here to help by making posting incredibly easy and effective for your business with 5 easy post ideas for your social media.

TIMECODES

0:00 Why Post?

0:33 Post Before & Afters

1:00 Post How Tos

1:26 Post Your Stuff

1:58 Post Customer Stories

2:40 Post Your Team

3:23 Anything We Missed?

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Steve Shinholser is back today to talk about the 3 types of contracting companies and help you figure out which one you are currently running for yourself.

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

Successful CEOs actually claim to read 1 book every week and directly attribute that habit to their continued success. It sounds like they might be onto something! Today, Logan is going to run through the top-3 life-altering books that he read in 2019. Well, he actually only read 2, listening to one on audiobook. Remember that if you are someone who just can’t get yourself to sit down and read!

In this episode, we talk about…

• Making sure that you are in the top 25% of multiple aspects of your industry
• Go for the positive in people instead of going for the negative
• Knowing how to differentiate yourself from others in your field

Links to resources:

Traction

How to Win Friends & Influence People

Tools of Titans

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Video can seem complicated. Today we're simplifying it to the basic videos that you need for your contracting business and how we used these videos in my dad's contracting business to generate leads and build trust with potential clients before we ever showed up at their home.

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/

In today's episode, we have the pleasure of hosting a true industry visionary, Tom Reber. Tom is a renowned business coach and entrepreneur, highly regarded for his impactful work within the contracting and home improvement industry. He is the mastermind behind The Contractor Fight, a coaching and mentoring program designed to empower contractors and home service business owners to expand their businesses and enhance profitability.

Join us in this enlightening conversation with Tom Reber, and gain valuable insights that can transform your approach to business. As an exclusive bonus, Tom will be a featured speaker at our upcoming New Era of Contracting Summit on January 24th and 25th.

In this episode, we explore these topics with Tom:

Malleability in Business: Tom delves into the importance of being malleable when adopting new ways of conducting business.

Contractor Misconceptions: Discover the common misconceptions that contractors often have about innovation and technology.

Balancing Innovation and Fundamentals: Tom provides insights on finding the equilibrium between embracing innovation and upholding the fundamental principles of your business.

Intent to Implement: Uncover the significance of having a clear intent to implement changes and improvements within your organization.

Business Like Elite Athletes: Learn why Tom believes that business owners should approach their businesses with the same dedication and mindset as elite athletes.

The New Era of Business Innovation: Tom shares his perspective on what the new era of business innovation means and how it can impact your business positively.

If you're eager to elevate your business in 2024 and beyond, don't miss the opportunity to hear Tom Reber speak at the New Era of Contracting Summit on January 24th and 25th. 

This episode is packed with wisdom and strategies that can take your business to the next level. Subscribe to our podcast for more thought-provoking discussions with industry leaders and entrepreneurs, and stay ahead in the ever-evolving world of contracting and business growth.

REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/

When it comes time to file your taxes, there is always that inevitable feeling that comes with it. Just about every adult should know that feeling, the feeling that you’re missing out on money. It’s sitting there for the taking but unless you’re an accountant, you just don’t know how to get it. Worry not good people. Logan is sitting down with his CPA and bookkeeper, Edin, to talk about different tax breaks that will allow you to extract money out of your business. Knowing your numbers is of vital importance in order to have a fruitful business. Take a listen to make sure that you can set yourself to kill it in 2020.

In this episode, we talk about…

• Growing your top line and your business in a productive way
• Why most things are not considered deductions
• Edin’s background from Bosnia to accounting in the US
• The vital importance of knowing your numbers as a business owner
• Tracking what time is tax-deductible and what time isn’t
• Using the Augusta rule when holding meetings at different locations
• Defining a tax credit vs. a tax-deductible
• Depreciation changes with the new tax law
• Having no cash but a PNL that is positive
• What happens with your money and debt after you die
• Staying proactive instead of reactive for 2020

Links to resources:

Get ahold of Edin via telephone: 1 (704) 266-3738

Edin’s website: edincuskovic.com

TurboTax

TimeCamp

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Join our video email series! https://diy.contractorgrowthnetwork.com/free-video-marketing-series

Welcome back to the Contractor Growth Network podcast! I'm excited to dive into the world of content marketing and how it can revolutionize your contracting company's growth.

I share my journey of introducing content marketing to my dad's pond company back in 2014. At that time, content marketing was a relatively new concept, and it was met with skepticism by some team members. However, through dedication and perseverance, I was able to create a culture of content that transformed the company's marketing efforts.

One of the most crucial aspects of creating a culture of content is buy-in from the top. As a contracting company owner or marketing leader, you need to wholeheartedly believe in the power of content marketing and lead by example. When your team sees your enthusiasm and commitment, they'll be more inclined to embrace content creation and promotion.

But it doesn't stop there. Making content creation easy and accessible for your team is essential for sustained success. I'll share with you the practical strategies I used to get my team on board. By providing clear guidelines and creating a simple form for photo uploads, I made it easy for team members to contribute to our content marketing efforts.

Furthermore, I'll emphasize the importance of having a dedicated content creator. When you have someone solely responsible for content production and promotion, it ensures consistency and quality. Having a designated person also allows other team members to focus on their core responsibilities, preventing content creation from becoming an afterthought.

The impact of a strong content marketing strategy goes beyond marketing itself. As I'll explain, when your clients see engaging content showcasing your team's expertise and personality, it builds trust and establishes your company as an industry leader. This newfound recognition empowers your team and instills a sense of pride in their work.

By the end of this episode, you'll have a clear understanding of how to create a culture of content within your contracting company, making content marketing a central pillar of your growth strategy. So, join me on this journey, and let's unlock the power of content marketing for your contracting business.

If you find this episode valuable, please consider leaving a review and sharing it with fellow contractors who can benefit from this game-changing approach. Tune in now and embark on the path to success through content marketing!

www.contractorgrowthnetwork.com

REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT: www.neweracontractingsummit.com/sign-up

Are you having trouble finding and retaining top talent in the construction industry? Look no further than the latest episode of the Contractor Growth Network podcast. Host Logan Shinholser is joined by Benji Carlson, of Breakthrough Academy, to discuss the current state of hiring in the construction space.

During their conversation, Logan and Benji discuss common challenges that construction companies face when it comes to hiring and retaining employees. They offer practical tips and strategies for attracting and retaining top talent.

The pair also delve into the importance of understanding your company's growth trajectory and knowing when it's time to hire for specific positions. They discuss the various factors to consider when determining what position to hire for next.

In addition to all of this, Logan and Benji discuss the impact of the new era of contracting on the industry and how companies can adapt to stay competitive in a rapidly changing market.

Tune in for valuable insights and practical tips on navigating the world of hiring in the construction space. 

www.contractorgrowthnetwork.com

The Victim and Helpless Mentalities are just theories and psychology mumbo jumbo... until it starts to affect your business and then your family. That's when it becomes real. 

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

People’s living spaces are the places where they get to go to unwind from the chaos of their daily lives. Micah Miller is in the house to talk about how their marketing shows that they change their clients’ lives. Changing someone’s living space is changing their life!

In this episode, we talk about…

• Changing the space where someone lives changes their life for the better or worse
• Stay approachable and be yourself when crafting your message
• There’s no such thing as a bad post when you can remain front of mind
• Getting on camera can be uncomfortable at first, but it gets better
• Rapport can be built with people who have similar speaking patterns

Links to resources:

Easton Outdoors

Full Sail Marketing Facebook

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

We've all been told that our pricing is too high or gotten scared and dropped prices at the last second. Today Logan is showing you how to handle pricing objections through three changes you can make in your business or product so that you never have to drop your price again.

PODCAST LINKS:

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

0:00 Why you shouldn't give in

0:40 Change Your Value

2:44 Change Your Product (not in the way you think)

4:12 Change Your Clientele

5:55 Where to Find More Resources

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Leave a review if you enjoyed this podcast and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

On today's episode Logan and Chris talk about how your brand or offer is one of the first problems your business will face while trying to grow. 

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Did you know there’s something most contractors do when advertising themselves that they shouldn’t? Many contractors say things like, “we do it all” or use vague terms like “high-end” without further specificity -but this is a big mistake. You have to be extremely specific and clear about what services you provide and to whom. 

In this episode, we talk about…

• How you’ll get a lot of unwanted phone calls and inquiries when you’re not clear about the services you do -and don’t- provide, which waste both your time and the consumer’s time.
• Why you need to put yourself in the mindset of a consumer when you lay out the services you provide. You need to be extra clear for them to understand.
• Why the two key ingredients to sell are confidence and clarity.
• Why a “one-stop shop” mindset often comes from a fear of scarcity in the market and can lead to fewer customers. However, there are exceptions to this rule.

Links to resources:

Contractor Sales Academy

To learn more, join the Facebook Group Common Sense Contracting and check out the in-depth Facebook live webinars on this topic.

For more Contractor Growth Tips, visit https://fullsailmarketing.com

For websites, and business as a whole, people tend to overcomplicate and do far too much. If your website is all text and you are in a visual industry, what does being number 1 on Google really mean? Logan and Alex are talking all about how to create an effective website. The initial gut reaction to your website means everything, so make sure it is a good one!

In this episode, we talk about…

• A bad initial gut reaction can put you in a hole
• If your website looks cluttered, there will be a bad gut reaction
• Set up your website in a way that entices people
• Make everything simple and easy to use

Links to resources:

Walmart

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Join the CGN Badass Book Club Facebook!

Check out our new Facebook group for the podcast where you can interact with other subs and leave reviews: https://business.facebook.com/groups/3353051814723273/?ref=pages_profile_groups_tab&source_id=111717746945247

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

LegacyMakers are the top dogs in the contracting industry, and if you haven’t heard that term before get ready to hear it a lot. LegacyMakers are contractors who are elevating their businesses to new heights, can consistently attract and close their ideal client, and are earning more while working less. These are the contractors who you want to be like, the ones paving the way for the rest of the industry. Hear from Jeremiah Michelson of Jeremiah's Landscape Services based in Atlanta, GA on the transformation of his business

#230.2 Logan Flips The Fuck Out - Are You Willing To Pay The Price

Speed is the name of the game people and that is what today’s episode is all about. Coming to market is a huge issue for companies because so many people hesitate and that can kill a company. Everything these days is hurry up and wait, and failure to adapt and the inability to keep up with trends will sink your ship while those that can change stay afloat. For these reasons, speed is everything. It’s always nice to be smart, but being first can have a greater impact on the future of your business.

In this episode, we talk about…

• Why failure to adapt can stop your company in its tracks
• Retaining customers vs. finding new ones
• How Full Sail Marketing got its start
• Things to consider when making a business plan
• Getting in and striking iron while it is hot
• Spending more money to know if it works or not
• Knowing your ideal client who is willing to spend the money
• Stalling when it comes to social media and technology
• What goes into selling a business
• Reasons why now is the best time to get into social media marketing
• Learning more from your mistakes than being scared to jump in

Links to resources:

Subway

Gary Vaynerchuk

Jordan Belfort

Indeed

Facebook

Dave Ramsey Retirement Calculator

Uber

Blockbuster

Netflix

Send the guys your company memorabilia at: 

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

In this episode, we sit down with Aaron Horner to uncover the top 5 video marketing mistakes that could be costing you views and conversions. From poor targeting to neglected analytics, we break down each mistake and provide actionable tips on how to fix them. Whether you're a seasoned marketer or just starting out, this podcast will help you refine your video marketing strategy for better results.

Today, Logan is flying solo and he’s here to talk to you about a few of the things that he has learned in the first 2 years of owning his own business. Basically, there are 3 aspects of business, those being financial, operations, and sales and marketing. You need to be strategic about how you navigate these aspects so that you can build your business at a healthy rate while avoiding collapse. The best way to ensure that your business is growing safely is to take out as many unknowns out of the processes as possible. Stay tuned to hear how Logan has managed to grow his business by paying mind to all three aspects.

In this episode, we talk about…

• How Logan’s company helps contractors grow their business
• Accounting for the back end when it comes to making your budget
• Understanding what makes you money and what does not, directly and indirectly
• DISC personality traits and how they translate to business
• Documenting the operations that you know how to do
• Ensuring that everyone knows their role to avoid unknown factors
• Knowing what it takes to grow a legit brand
• Where these 3 aspects tie together
• What you need to be able to do based on your business model
• Building a brand is not an overnight thing

Links to resources:

Profit First

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

The number one reason that people and businesses stop growing is actually self-inflicted. They just can’t get over that hump. They are stuck in their comfort zone. After too many years of staying inside of their comfort zone, people can become bitter and jealous. Getting out of your comfort zone is the only way that you and your business can grow. Logan and Alex are here today to tell you how your dreams are actually just outside of your comfort zone!

In this episode, we talk about…

• Many people stay in their comfort blanket and sabotage everything else
• A scarcity mindset will hold you and your business back for years
• When to decide that it’s time to rip the bandaid off
• Take as more risks to maximize your opportunities
• Make the most out of whatever situation you are in
• It takes a massive amount of energy to leap from one person to multiple people
• Within times of crisis are hidden opportunities for business owners
• When you are lonely, you don’t want to reach out to people
• Just because they are risks does not mean they are uncalculated

Links to resources:

Full Sail Marketing Facebook

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com

What should you focus on, marketing or sales? It’s a very common question in the contracting game. The truth is, without marketing, you have no sales. They are one and the same! Logan is walking you through three ways to generate leads for free so that you don’t go waste money on a lead-gen site. If you can’t sell, then those sites become an expense, so let’s learn how to do this for free!

In this episode, we talk about…

• Local small-business contractors need to be part of a networking group
• Get started posting free content online by documenting your day
• Build trust by giving people a look behind the scenes
• Reach out to past customers to reignite the flame
• What is the relationship between sales and marketing?

Links to resources:

Contractor Sales Academy

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Check out our new Facebook group for the podcast where you can interact with other subs and leave reviews: https://business.facebook.com/groups/3353051814723273/?ref=pages_profile_groups_tab&source_id=111717746945247

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

Everyone who is tuning into this podcast is looking for help on how to grow their business. There are so many places to turn for information on how to succeed in business and in life, but one is incredibly undervalued. The value of reading books cannot be understated, especially when it comes to self-help and business-minded books. That’s why Logan and Alex are starting the CGN Badass Book Club. Today, they are taking you through their new online book club and how it is going to bring contractors together to share great ideas! How are you supposed to grow if you don’t allow yourself to learn from others?

In this episode, we talk about…

• Why men choose podcasts over books
• Applying the principles of recurring revenue to the contracting world
• How the book club is going to operate month by month
• Reading a book vs. listening to a book
• Making yourself more comfortable with the numbers
• Getting back into the group after you’ve been kicked out
• Feeling empowered when you educate yourself
• Covering what books are going to be included in the book club
• Getting deep down to people’s “why”

Links to resources:

Feel free to leave any book suggestions!

Start With Why

CGN Badass Book Club Facebook

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Today we are talking about testimonials. What is more important than having proof out there that you’re making your customer’s day? We’re going to teach you how to use these testimonials properly online. Also, we’re going to show you how to ask for testimonials. If you can leverage them on your website and your social media, these testimonials alone are going to sell projects. When you sell projects, you get more money in your pocket.

In this episode, we talk about…

• Best ways to ask for testimonials
• Where people go for testimonials
• Why people trust reviews
• Importance of marketing on the internet
• How to properly handle bad and good reviews
• Reasons customers are willing to give reviews
• Proper ways to leverage your reviews/testimonials online
• The best place to direct customers to leave reviews

Links to resources:

Yelp

Facebook

Angie’s List

Home Advisor

For more Contractor Growth Tips visit https://fullsailmarketing.com

Welcome to the Contractor Growth Network Podcast, your go-to platform for expert advice and strategies to succeed in the contracting business. In this episode, we're diving into a crucial aspect of your marketing strategy: analyzing demographics, psychographics, and behavior.

You might know your target demographic, but have you ever considered the intricacies of their daily lives, attitudes, and values? It's time to step into your customer's shoes and understand the factors influencing their interactions with your brand. Market segmentation, a strategy that divides your audience into four key categories—demographic, psychographic, behavioral, and geographic—gives you the tools to do just that.

During this episode, we'll discuss how each category of market segmentation impacts your digital presence and engagement rates. We'll also differentiate between demographics, which define people based on social characteristics like age, employment, and education, and psychographics that delve deeper into individuals' lifestyle habits, moral values, interests, and attitudes.

Armed with your demographic and psychographic data, we'll then explore how you can apply these insights to your marketing strategy. We'll provide guidance on how you can craft engaging and relevant content tailored to your audience's specific needs and preferences.

Finally, we'll provide practical steps on how to identify demographics and psychographics. From speaking to your current clients to offering online surveys, we'll equip you with methods to collect valuable data efficiently and professionally.

www.contractorgrowthnetwork.com 

Well, it’s already almost a month into 2020, so, your new year’s resolutions should be well on their way to fruition. That same attitude should be true for the marketing strategies in your contracting business. Logan is here to tell you all about 5 marketing strategies that you can do from your phone to grow your business! If you are not putting out content and reaching out to past customers on a consistent basis, then you are not going to grow.

In this episode, we talk about…

• Taking before and after photos from every project
• Utilizing video to give customers an insight into what it’s like to work with you
• Two ways that you can ask clients for reviews
• Making sure to call past customers on a regular basis
• Subscribe to a marketing YouTube channel and a marketing podcast

Links to resources:

YouTube

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

This past weekend I attended my grandfather's funeral. And to be honest, his life taught me a lot about what NOT to do in my own. So today we're talking about how and why your business is so important to breaking generational cycles of abuse, alcoholism, and abandonment.

On today's podcast Logan and Chris discuss business websites in 2021 and how to let your website sell for you. Business website design in 2021 can be challenging. The guys explain how to best optimize your website for your business. Plus, how your website can make you money by selling for you.

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Tom Reber, Graham Stephan, Gary Vaynerchuk, how to sell, how to sell 2021, increase sales, how to increase sales, contractor business tips, contractor business tips 2021, contractor business advice,

When you think of contracting businesses, the things that come to mind are usually construction, pond builders, roofers, painters, etc. However, the term “contractor” is not limited to those home-improvement professions. Today, Logan is sitting down with the big media dog himself, Full Sail’s Social Media Video Editor, Alex. Alex’s dad owns a home heating oil company and he is here today to tell Logan all about the company and the aspects of the home heating oil business. This industry is a very lucrative sector of contracting and there’s plenty to learn in today’s episode!

In this episode, we talk about…

• Alex’s journey as he helped his dad build his business
• How Mike Timms came to start his home-oil business
• Different ways that the big home-oil companies try to create a monopoly
• Problems with trying to get a delivery from one of the big dogs during the busy season
• Seeing problems with the current process and going out on your own
• Knowing all the numbers without knowing all the characteristics of the house
• Why Alex’s dad came back to the oil business after being bought out
• Making sure to factor in all of the overhead
• Generating leads with the changing of times and technology
• Dealing with the ever-changing pool of customers, price shoppers
• Price vs. Timing, prioritizing between the two
• Providing the obvious conveniences that other companies don’t acknowledge
• Getting out in front of the little things that nobody thinks about
• Knowing how to hire so that you get the right people who fit in your company
• What Alex would step in and help his dad with right now
• Asking the right questions to make sure you are the right fit for the customer
• Picking out the likes/dislikes from other companies and applying those to yours

Links to resources:

Penny Saver

Petro

Check out Alex’s dad’s company, Timm’s Petroleum!

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Most people use systems and processes as an excuse not to do something. Why? What are systems and processes? Why do you need them? Logan and Nick are in the house today to answer all these questions. One thing is for sure, effective systems and processes can help take your business to the next level!

In this episode, we talk about…

• Defining effective systems and processes
• Why writing these down makes them more legit
• Onboarding processes are so much faster when they are written down
• You have to think about the long-term effects

Links to resources:

McDonald's

E-Myth

Full Sail Marketing Facebook

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com

On this episode Chris and Logan discuss the importance of pre-qualifying customers

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ 

In this episode of Contractor Growth Network, host Logan Shinholser shares the biggest mistakes that remodelers make when starting their social media and best practices for fixing them. This presentation was originally given live at Remodeler's Advantage Summit in San Diego, CA. 

What kind of experience do you provide for your customer? Logan and Chris discuss stage 3 of the 4 stages of value

Schedule a call with us today!

https://contractorgrowthnetwork.com/contact-us/?utm_campaign=Conversions%20from%20podcast&utm_source=Podcast

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021.

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Nowadays, people search the web for everything. So, how do you as a contractor make sure people find you? Turner Arrington is here to talk about how to start a blog and why SEO is incredibly important for contractors. Organic SEO blogging takes time to work as you make your way up the ranks of Google. The most important thing is that you start!

In this episode, we talk about…

• The basic psychology of buying
• How to work your way up the ranks of Google
• Start off small and advance your techniques as you go
• Be realistic about your timeline of turning trust into ROI
• Avoid taking any shortcuts as Google may smite you
• Content that you should focus on once you begin blogging
• Easiest places to start blogging and how to write

Links to resources:

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Check out our new Facebook group for the podcast where you can interact with other subs and leave reviews: https://business.facebook.com/groups/3353051814723273/?ref=pages_profile_groups_tab&source_id=111717746945247

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com

It can be hard switching from referrals to online cold leads. We get it. If you're struggling to grow your construction business in 2021 we have 3 digital marketing tips for construction businesses that will radically improve your leads.

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

0:00 Intro

0:52 Understand how your marketing and sales work together

2:25 Know your client's deeper problem

4:06 Play the long game 7:23 Outro 

Schedule a call with us today!

https://contractorgrowthnetwork.com/contact-us/?utm_campaign=Conversions%20from%20podcast&utm_source=Podcast

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021.

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

This is part 2 of Logan’s conversation with Sky Stephens. On today’s podcast Logan and Sky talk about content marketing, why it’s important, and the blueprint to do it correctly

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ 

Selling as about helping other people get a result that they can’t get without you. Such an important lesson can only be learned through some extensive experience, and Logan’s guest today has plenty of that. Anthony Iannarino is a best-selling author who helps the B2B world with sales, starting his sales career in his family’s staffing business. He learned that you get far better results when you focus on your customers rather than focusing on yourself. Learn how to sell the right way and for the right reasons!

In this episode, we talk about…

• Anthony’s profession and his journey to get there
• Who you are focused on in the sale itself will determine your success
• Do blogs and other content help people in B2B?
• The similarities and differences between selling B2B vs. B2C
• A domination strategy to ensure you put yourself in the best position to succeed
• Sell the meeting, then the process, then the solution or the project
• There are different levels of questions that you can ask
• Some common sales mistakes that ruin the sale
• Vanguarding conversations by bringing up concerns upfront
• What it means to be consultative for a client

Links to resources:

Spin Selling

The Lost Art of Closing

Check out Anthony’s free content on The Sales Blog and YouTube

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Check out our new Facebook group for the podcast where you can interact with other subs and leave reviews: https://business.facebook.com/groups/3353051814723273/?ref=pages_profile_groups_tab&source_id=111717746945247

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

CGN client, Frank Winter shares his story from working construction after high school to starting his own contracting business with his brother and their life-long friend. If you want to start your own business or your current business is struggling, Frank's story can help.

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

Worried about spending too much on marketing when it’s time to start your business? Fear not good people. This is right in Wayne’s wheelhouse and he is here today to share his 5 tips on how to kickstart your marketing for less than $100. How you market your new company is what determines the direction that your company will head towards. Don’t let the fear of high spending stop you from doing it right. 

In this episode, we talk about…

• 7 things that you need to do when creating your own effective and inclusive website
• Contacting any and all of your past customers/industry influencers
• Making a little less money to get your name out
• Utilizing the free-directory sites 
• Creating a Facebook business page so that you can conduct live sessions
• Establishing trust before the first contact
• Spending a little money on a car or truck magnet so people can see your brand

Links to resources:

Google My Business

Facebook Business

Yelp

Home Advisor

GoDaddy

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

There’s not a company on this planet that wasn’t affected by the pandemic in one way or another. That being said, there’s no use crying over spilled milk. The choice is simple: either adjust to COVID or watch your business crash!

In this episode, we talk about…

• How COVID’s introduction to the US has affected business
• The resistance to using technology disappeared
• People are beginning to invest heavily in their own homes
• Stay proactive when trying to grow your business

Links to resources:

Sweeten

Disney

Full Sail Marketing Facebook

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

Today in the studio we are going to talk about a marketing game plan and setting appropriate expectations. Many contractors go into business with no idea how to get their phone to ring before they realize that it’s extremely difficult to sell $50,000 and up projects on the first phone call with a prospect. It is important to have short-term and long-term goals in order to stay on track. Patience is the name of the game because sales and marketing are processes that need to be followed strictly in order to pull in the business that you want. Remember, you are not in it for the paycheck this month; you are in it for the paycheck way down the road. Stay tuned to hear how this whole thing works and check out the free giveaway!

In this episode, we talk about…

• The marketing game plan starts with sales
• Sticking to the marketing cycle
• Positives and negatives of using a lead-gen site
• Setting short-term and long-term goals
• Doing the simple things to achieve short-term goals
• Building a brand over the long term
• Top-3 things that your website should include

Links to resources:

Full Sail Marketing Giveaway

Google Ads

Facebook Ads

Visit our YouTube channel and subscribe.

For more Contractor Growth Tips visit https://fullsailmarketing.com

Should you just run everything for your business off of your professional Facebook business page or make a company website? Today the boys are going to discuss the pros and cons of both of these business tools. At the end of the day, you want to get your business out there in as many places as possible. Is it detrimental to use one as compared to the other? Stay tuned to find out.

In this episode, we talk about…

• Reasons that using only a Facebook business page may be risky
• The whole point of Facebook and how this can limit you
• How Facebook business has changed in recent times
• Benefits of owning your own website
• Which one you want to use in a visual industry
• Biggest con when building your own website from scratch
• Steps to building your own website
• When the rug can be pulled out from under you

Links to resources:

Libsyn

Facebook Business

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Welcome to the Contractor Growth Network Podcast, hosted by Logan Shinholser. In this episode, we explore the three types of contractors and how they can impact your contracting business.

We discuss the first type of contractor, who offers low prices but also provides a low customer experience. We explore the potential pitfalls of this approach, including attracting price-sensitive customers who may not value the quality of your work.

Next, we delve into the second type of contractor, who offers average prices and an average experience. We discuss the challenges of standing out in a crowded marketplace and the importance of differentiating yourself from the competition.

Finally, we explore the third type of contractor, who offers high-end prices and a high-end experience. We discuss the benefits of positioning yourself as a premium service provider and the potential advantages of focusing on quality over quantity.

Whether you're a new contractor or a seasoned professional, understanding the different types of contractors and how they impact your business can be a valuable tool for success. Tune in to the Contractor Growth Network Podcast to learn more.

Visit our website: www.contractorgrowthnetwork.com 

Sometimes it's just easier to do more physical labor than actually solve the problem that's holding your business back (mental labor). This episode might hit a little harder for some. But if it does, that's a good sign. Today we're tackling an often ignored topic among business owners, mental laziness. 

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

Check out Marcus on Instagram! https://www.instagram.com/marcusfilly/

Check out Functional Bodybuilding! https://functional-bodybuilding.com/

In this enlightening episode, we dive deep into the powerful connection between physical fitness and entrepreneurial success with Marcus Filly, renowned functional bodybuilding expert and former competitive athlete.

Marcus shares his inspiring journey from the world of competitive sports to becoming a leading voice in functional fitness and entrepreneurship. Drawing from his experiences in CrossFit Games and building his own business, he reveals how the discipline and mental resilience cultivated in athletics translate seamlessly into the world of entrepreneurship.

Gain valuable insights into the science behind the link between fitness and business performance. Marcus unpacks the crucial role of muscle mass and energy balance in sustaining high energy levels and productivity throughout demanding days. He also highlights the significant impact of physical health on mental clarity, decision-making, and overall leadership effectiveness.

Marcus also delves into key nutritional strategies to optimize cognitive function and combat stress, offering actionable advice for busy entrepreneurs. From sustainable fitness approaches to tailored routines for contractors with active workdays, Marcus equips listeners with the tools they need to integrate fitness seamlessly into their busy schedules and unlock their full potential in business and life.

Thanks for listening! 

REGISTER FOR THE NEW ERA OF CONTRACTING VIRTUAL SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/

Dive into a powerful episode with marketing expert Brian Kaskavalciyan, co-founder of gFour Marketing Group and host of the Wealthy Contractor Podcast. Brian, known for his book "7 Secrets To Becoming A Wealthy Contractor," shares insights on the transition from high-paying jobs to running a successful business. We'll explore personal growth for business owners, common challenges for contractors moving from daily operations to strategic roles, and effective strategies for implementing systems in a business. Brian also discusses the importance of leadership in transitioning a business to be more employee or system-centric, and what the new era of business freedom means in today's world.

For more insights from Brian and strategies for business growth in 2024, join us at the New Era of Contracting Virtual Summit on January 24th and 25th. Get your tickets via the link in our description and prepare to transform your business approach!

REGISTER FOR THE NEW ERA OF CONTRACTING VIRTUAL SUMMIT HERE: https://www.contractorgrowthnetwork.com/the-new-era-of-contracting-summit/

I'm not sure if you've turned on the news lately but... this is a good conversation to have any time. Today we're going over things you can do in your business to ensure consistency even in the worst of times.

Join the discussion and check out CGTV live Monday nights through our FB group:
Common Sense Contracting- https://www.facebook.com/groups/commonsensecontracting

Or the weekly stream on Youtube here:

https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Instagram - instagram.com/contractorgrowthnetwork1

If you were going to get a new car, would you buy it off the internet, or would you want to go take it for a test drive? There are certain aspects of very high-priced that make it hard to get the signature in a one-step process. This is where hosting marketing events comes in handy. These events allow your potential clients to test drive their project and others to actually experience these brand new kitchens/ponds/etc. from an outside perspective. Logan and Alex are going to tell you why you should be doing events like this and how to actually do it. 

In this episode, we talk about…

• What makes articles and blogs show up in Google
• Establishing yourself as an authority that is trustworthy
• Looking at reviews so that you can know your value to your customers
• Where the new homeowner frustration comes from
• Using social media for means other than to generate leads
• Showing customers what to expect during the event
• Expanding your immediate reach on social media
• Getting customer information for marketing purposes down the road
• Up-sale opportunities when it comes to customer comparison
• Reasons that you should be doing these events
• The power of the follow-up
• Understanding how important it is to build relationships over time

Links to resources:

Loom

Facebook

Apple

YouTube

WebMD

Google

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Welcome to the Contractor Growth Network podcast, hosted by Logan Shinholser! In this episode, we have a special guest, Paul McManus, the owner of McManus Kitchen & Bath.

Paul started his journey in the contracting world by working for a painting company while in college. However, he eventually evolved his skills and passion towards kitchen and bath remodeling. Today, he owns his own showroom and runs a design-build firm that provides an "all in one" experience for his clients.

Throughout the episode, Paul shares his insights and experiences on how he successfully transitioned from painting to kitchen and bath remodeling, the challenges he faced when starting his own business, and how he provides a unique and exceptional experience for his clients.

If you're looking to grow your contracting business or want to learn from an industry expert, you won't want to miss this episode of the Contractor Growth Network podcast with Paul McManus. Tune in now!

Visit our website: www.contractorgrowthnetwork.com

Having a successful contracting business, no matter your niche, is all about the ability to build trust with prospects and turn them into life-long customers. A great way to do just that is to speak at seminars, but those are vastly under-utilized. Logan’s guest today, Bryan Sebring, actually sold $400K worth of projects by using seminars to build trust with large amounts of people. Bryan owns Sebring Design Builds, a successful home contracting business located in Naperville, Illinois. Today, Bryan is going to tell you all about the successful processes that he has implemented in his company and how he pulls in a massive amount of new business from seminars. 

In this episode, we talk about…

• Rebranding from services to design and build
• Changing your processes as the size of your company changes
• The importance of having someone or something to compare yourself to
• New challenges brought about when you change your processes
• Conducting educational seminars to address frequently asked questions
• Promotions that lead to high turnout for seminars
• Adapting to new avenues for contacting and communicating with leads
• Surrounding yourself with partners that are opposite of you
• Demographics that normally attend the seminars
• Aiming to assist with your seminar content
• Making yourself the authority in your field of work

Links to resources:

Check out Bryan’s company website: https://sebringdesignbuild.com/

Full Sail Marketing Giveaway

Full Sail Marketing Facebook

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

For more Contractor Growth Tips visit us on Youtube at https://www.youtube.com/channel/UCYrCSDrWwoa2jFZPJ0F5q0A

Last week we heard about how Steve grew Premier Ponds to doing $1.6M in revenue. This week we're joined by the 2 new owners of Premier Ponds to talk about how and why they bought the company for $2 million. 

Schedule a Call with Our Specialists - https://share.hsforms.com/1v3gp-unnSNqQXzWVdJTgFgbr9id?__hstc=103926239.2ed580b339b26c0d003dca0dcadc8b39.1635876640137.1643036096909.1643293234858.125&__hssc=103926239.2.1643293234858&__hsfp=2234910243&hsCtaTracking=e497f09d-32d2-4ef5-a16d-a73af844f59c%7C52b043a3-e9e6-411f-a6a6-3cd643fefd86

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

On this episode Logan and Chris talk about where sales objections come from

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for independent contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Leave us a review if you enjoyed the episode and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting 

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ 

Billy Gene just purchased a sprinter van with the goal of outfitting it as a marketing tool. Becoming more profitable is his main focus, so he is ready to take his business to the next level. He knows that there has to be a layer of fun to business in order to be successful!

In this episode, we talk about…

• Business does not have to be boring
• Billy Gene shows what is possible in a short amount of time
• Choosing clients based off of the entertainment factor
• One of the biggest mistakes that small businesses make
• Balancing family with a tight business schedule

Links to resources:

Scaling Up

Billy Gene Is Marketing Instagram

Full Sail Marketing Facebook

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

It’s almost the 4th quarter of 2020 and your business isn’t moving forward. Clearly, something is wrong and it’s time to diagnose the problem. In today’s business therapy session, Alex and Logan are helping you dig deep to find out your business’s biggest problem. Stop wasting your time on things that don’t address the biggest problems in your business!

In this episode, we talk about…

• Many companies get tripped up when converting leads to sales
• Contractors would worry less about paying for more manpower if their sales were on point
• Speed is the name of the game; hire to make sure you can move fast
• Most business owners are the most comfortable in the field
• Business owners get stuck in bad cycles with employees and clients
• Learn to recognize the insecurities in yourself
• Don’t let yourself be busy with the stuff that you don’t want to do
• Be realistic about the job that you are asking someone to do
• You can’t pay your mortgage if you’re not making any real money

Links to resources:

Join the Contractor Growth Network Facebook Group!

Sign up for The Blueprint and learn the fundamentals of successful marketing, go to contractorgrowthnetwork.com 

On today's episode Logan talks about his experience in BUD/S training. 

Welcome to Contractor Growth Network. CGN is your #1 source for marketing and sales tips, marketing advice, and sales tactics for contractors. We understand that running a contractor business is tough, Contractor Growth Network is here to help you grow your business in 2021. Hit that like button down below if you enjoyed this video and smash that subscribe button so you never miss an episode!

LINKS:

Website - contractorgrowthnetwork.com

Join our Facebook group - https://www.facebook.com/groups/commonsensecontracting

Instagram - instagram.com/contractorgrowthnetwork1

Apple Podcasts - https://podcasts.apple.com/us/podcast/contractor-growth-network/id1422064411

Spotify - https://open.spotify.com/show/5cnu4nNhT2DcaMepbwJxGQ

REGISTER FOR THE NEW ERA OF CONTRACTING SUMMIT: https://neweracontractingsummit.com/sign-up

Welcome to the Contractor Growth Network podcast, where host Logan Shinholser sits down with industry experts to discuss the latest strategies and tactics for growing your contracting business. On this episode, Logan is joined by special guest Dave Carroll from DOPE Marketing.

Dave is a well-known speaker at the New Era of Contracting Summit and is an expert in the field of direct mail marketing. He will be sharing his best practices and insights on how to effectively use direct mail to achieve your business goals. Tune in to learn more about the latest trends and strategies in direct mail marketing for contractors.