BUILD BUSINESS ACUMEN (Legacy Media Hub)

Discover the advantages and disadvantages of wasting time in this engaging and informative article. Learn how moments of reflection, nourishing relationships, and self-awareness can be beneficial, while also exploring the drawbacks of procrastination and missed opportunities. Nathaniel Schooler and Steven J Manning discuss.

Remembering why you started in the first place and finding your key emotional drivers are key elements to becoming more resilient. Nelly Shein and Nathaniel Schooler discuss. 

Nelly Shein - Author / Business Journalist and Ex Media CEO

Story Of Build Business Acumen

We discussed what has happened in our lives since 2018.

We have decided to launch a load more episodes here to help people to Navigate Uncertainty and Upskill Themselves so watch this space in February 2023.

We mentioned phase two of the Positive Personal Power Podcast where Nat Schooler and Steven J Manning share their lessons, tools, and the path and motivation to succeed that are indispensable to all those already on their way and those who desire to be! 

There is a definitive method to taking a station in life, an idea, or a nearly bankrupt business to a hugely successful billion dollars enterprise! All that and more from Steve’s millions of business and life miles, and some $47 Billion in revenue he has generated thus far!

Subscribe to Positive Personal Power Podcast on all major channels and you can follow the @LegacyMediaHub on YouTube for Videos from Build Business Acumen and their friends too.

Grab the trailer here: https://bit.ly/ppp-bba

More from Nelly and Nat in February 2023.

In January Nathaniel Schooler and Nelly Shein wrote a book on resilience. We have created a series of audios to introduce the topic and here is part one "acquiring resilience" we really hope it delivers value. Our book will be released later this year which will also cover business resilience.

We hope this adds value and please share if you agree.

Thanks, 

Legacy Media Hub 

A must from Manning & Schooler: much about the unholy alliance of resources, sustainability, climate hysteria and profits. How about the perversion of both sustainability of resources and profit-making, the reason d’etre of business, in the intellectually bankrupt pursuit of climate hysteria? Let us be clear: without profits, continuity in business is not possible. And, corporate altruism does not exist. And much about how the relevance, and abundance or lack of resources have taken a back seat to ownership and control of those. In this podcast Nat Schooler was joined by Steven J. Manning — a noted business leader, advisor, author, speaker, broadcaster. A founder, CEO, Principal and Board Member of enterprises in the US and Europe. He writes and speaks on success, advertising, marketing, conflict resolution, writing, leadership, politics, social constructs, history and more. His professional and personal relationships include captains of industry, world-renown educators, authors, thought-leaders, sports personalities. https://stevenjmanning.com/about-sj-manning/

The Power of Saying No: Unlocking Success Through Selective Opportunities

Mastering the Art of Saying No. In today's fast-paced world, where opportunities seem to present themselves at every turn, the ability to say "no" can be a powerful tool for achieving success. Steven J. Manning, a seasoned entrepreneur with over 47 Billion of commerce under his belt and marketing expert, shares his insights on the importance of being selective and the benefits of saying no to the right opportunities. The Perils of Being a "Soft Touch" Manning acknowledges that he has often been chastised by his wife for being a "soft touch" - someone who finds it difficult to turn down requests from others. This tendency can lead to taking on projects or commitments that may not align with one's goals or provide meaningful value. As Manning explains, "people can take me as a bit of a soft touch. So they ask me to do things that perhaps benefit them more than they benefit me." The Power of Saying No Manning emphasizes that the ability to say no is a crucial skill for success. He believes that the most important word in business language is not "free" or "yes," but rather, "no." Saying no allows individuals to focus on the opportunities that truly align with their vision and priorities, rather than getting sidetracked by requests that may not contribute to their long-term goals. Tune in to learn more about this crucial topic!

Shownotes can be found here: https://legacymediahub.com/144-the-power-of-saying-no-say-yes-to-success/

Feeling trapped in a customer service nightmare? This week, the internet went rogue on me, thanks to some overzealous construction.

But hey, sometimes a forced detox leads to rediscovering hidden gems! In this talk, I'll share my story of battling bad customer service and unearth a powerful discussion about the state of telecom care. Have you ever felt like you're stuck in a customer service obstacle course designed by a comedian? Join me as we explore the challenges and uncover solutions that might just change the way you think about staying connected!

Do take the time to listen to the talk that Steven J Manning and I did on this topic and pre order Steven’s new book: Amazon for pre-orders

Do take the time to listen to the talk that Steven J Manning and I did on this topic and pre order Steven’s new book: Amazon for pre-orders

Steven is grateful for the great early reviews of his book, THE BUSINESS OF LIFE. Taking a wrecking ball to conventions and norms, in search for independent thought.

The eBook is now available on Amazon for pre-orders to be automatically delivered on July 11, 2024. Also on July 11, 2024, the eBook, paperback and Audiobook will be available on Amazon and everywhere else books are sold.

Thank you in advance for reading Steven's book. I know you will enjoy it! He will be most appreciative for a five-star review on Amazon, helping make my book a BEST SELLER.

Please tell family, friends and colleagues about THE BUSINESS OF LIFE.

Many companies struggle with creating the right content. AI writing tools and content creation tools have amplified this. Many companies, big and small, do not differentiate between the utilitarian need for all manner of AI and the window dressing they feel they must have.

Some services that we provide to our clients follow.

✓ Content Production for Forward Thinking Brands, Ambitious Individuals, Mature, Nascent and Startup Businesses.

✓ Podcasts, White Papers, Deep Dive Industry Reports, Explainer Videos.

✓ Whether it is a white paper, a deep dive industry report or an explainer video or podcast, Manning and Schooler create custom generated, hard-core information and guidance for business clients and publishers.

✓ If you have an audience, we will provide you with all yo need to tell your story to captivate and entice your that to insure that your audience and other interested prospects understand who you are, what you do and why they should pay attention to you. And, of course, buy from you. Remember a Manning-ism: “Nothing happens until you sell something!”

If you would like more, to the point, no frills and usable applications of AI, Steven J. Manning and I are creating industry specific reports and white papers on much of the breadth of this massive topic.

Of course, the big pink elephant in the room: how AI will affect your job and industry moving forward.

Contact Nat on LinkedIn or on contact@legacymediahub.com if you would like us to tailor something specifically for you.

Connor Gillivan started his first business when in college in E-commerce and has been an entrepreneur ever since, now he is the co-founder of an outsourcing business called Freeup that provides remote workers who are vetted and they can help you you scale your business. He is also the author of 50 ways to bootstrap million dollar companies.

People are constantly looking for ways to increase resilience in their organizations. But where do you even begin? This interview will provide some insights into how to get started and where to go from there. 

Resilience is a complex concept that can be difficult to grasp, however, it's essential for executives and CEOs to grasp if they want their companies to thrive in the face of adversity. Nelly Shein and Nathaniel Schooler discuss the ins and outs of where to begin in understanding resilience. Do not miss this conversation.

In today's digital landscape, content marketing has emerged as a powerful tool for building relationships, fostering trust, and ultimately driving sales. However, to maximize the impact of your content marketing strategy, it's crucial to avoid common pitfalls and continuously measure and optimize your efforts. In this conversation we'll discuss the importance of understanding your audience, the role of measurement in refining your approach, and how to avoid the myths that can derail your content marketing success. Know Your Audience and Tailor Your Message Measure, Analyze, and Improve Debunking Content Marketing Myths. While content marketing offers undeniable benefits, it's crucial to dispel common myths that can hinder your success. Corporate communications are the way in which businesses and organizations communicate with internal and external audiences. In this talk, Ehsan Khodarahmi and Nathaniel Schooler discuss this key topic. Checkout the blog here https://legacymediahub.com/the-power-and-pitfalls-of-content-marketing/

Despite this being one of the first days of the new year we want you to be able to maintain focus throughout the year.

You may be burned out still from before Christmas and that is ok.

Check out this blog on goal-setting methods: https://legacymediahub.com/goal-setting-methods/

You can also reach out to Nathaniel Schooler or Nelly Shein anytime on LinkedIn 

Businesses are certainly doing more to support employee well-being and inclusion, but this critical work is spreading them thin and is mainly unrewarded. Therefore, it is increasingly important for women leaders to work for companies that prioritize this flexibility, employee well-being, diversity, equity, and inclusion (DEI).  If companies don’t act, they risk losing their current women leaders and the next generation of women leaders. Nelly Shein and Nathaniel Schooler discuss in this short interview. You can find the blog here: https://legacymediahub.com/women-in-the-workplace-facts/

Please meet some people that were/are resilient.

"It always seems impossible until it's done."

"Do not judge me by my successes, judge me by how many times I fell down and got back up again."
Nelson Mandela

Nelly Shein and Nathaniel Schooler discussed some amazing resilient people and how they managed to stay resilient! 

Read the article and get the tools here: https://legacymediahub.com/resilient-people/

Here’s a personal branding forecast sure to intrigue you in the coming years: – The world is moving at an extremely high speed, and it’ll take the self-proclaimed “fastest gun alive” to keep up. Think of how quickly things change today compared to 20 years ago. It’s all about the growth mindset & coolness; staying current with what’s trending. According to Entrepreneur.com, when building a personal brand for business: 561% more reach from employees sharing messaging Content is shared 24X more frequently 8 X more engagement from employees VS brand – Branding has become more complex due to technology, the internet, and rapidly changing consumer trends. Therefore, understanding how to build a good profile will be crucial for your long term success. Following a 10+ year study into the subject, Nathaniel Schooler shared his secrets here. You can also grab his book Cheers To You here at www.brandinggrader.com and his website is here www.natschooler.com You can also checkout the Ultimate Guide to Personal Branding here https://natschooler.com/the-ultimate-guide-to-personal-branding/

Ready to transform your mornings and supercharge your success?

Join Nathaniel Schooler and Steven J. Manning as they crack the code on powerful habits. Uncover the secrets to skyrocketing productivity and unlock your potential with:

• The 2-Liter Water Hack: Discover how this simple morning ritual can boost your energy and optimize your health.
• Fueling Your Fire: Learn the science behind proper nutrition, supplementation, and recovery for peak performance.
• Conquering Consistency: Get practical tips on building and maintaining positive habits, even with a busy schedule.
• Knowledge is Power: Sharpen your mind by learning 3 new things every day and unlock your problem-solving prowess.
• The Gratitude Advantage: Train your brain for happiness and resilience by practicing gratitude.
• Building Your Dream Team: Surround yourself with supportive relationships to accelerate your growth.

This episode is your roadmap to a transformative morning routine and a life of success. Buckle up and get ready to dominate your day!

Shownotes Visit: https://legacymediahub.com/unleash-your-potential-power-habits-for-peak-performance/

This week, we have a special guest, Steven J. Manning, who is an expert in strategic foresight and scenario planning. He joins me to discuss the various acronyms that are used to describe the uncertain and complex future we are facing, such as VUCA (Volatility, Uncertainty, Complexity and Ambiguity), BANI (Brittle, Anxious, Non-linear and Incomprehensible), RUPT (Rapid, Unpredictable, Paradoxical and Tangled) and TUNA (Turbulent, Uncertain, Novel and Ambiguous). They explore the origins, meanings and implications of these terms, and how they can help us or hinder us in making sense of the world.

We also challenge the idea that these acronyms are just word salads that obscure rather than clarify our understanding of reality. Tune in to this fascinating conversation and learn how to navigate the future with more confidence and clarity.

Now that you have delved into resilience you probably want to create some goals for yourself.  Becoming better at regulating your moods and not letting anything push you down into a negative state of mind really helps in this context. From my own experience, I think that becoming aware of your shortcomings is a huge gift.

Your personal brand is a representation of who you are. Creating a personal brand that works in your favour is time-consuming but a necessity in today’s world. It’s about how people perceive you and interact with you. The way in which they feel about what they see on social media, read online or hear in person. Creating an authentic personal brand is important to ensure successful connections both professionally and personally.

We all know that we need to create a personal brand, but what many of us don’t know is how to make it work in our favour. Whether you’re an executive or entrepreneur, establishing a personal brand can be the key to getting ahead in your field. But with so much competition out there, how do you make sure your personal brand stands out? Check out these tips for creating a personal brand that will help you achieve your goals.

And do listen to this interview above with Ian Moyse to learn more!

These are just some of the points we discussed:

1. What is a personal brand and why does it matter
2. Defining your goals so you know what you want to achieve
3. How to choose the right social media platforms for your needs
4. The dos and don’ts of building an online presence that will help build trust in yourself as well as others.
5. Why should I care about my personal brand, after all, isn’t it just me who’s going to see this stuff anyways…?

This interview was recorded in 2017, despite all the branding consultants telling you everything has changed it has not! And if you would like to also download my book Cheers to You you can grab that here FREE: www.brandinggrader.com

What is your personal brand? The answer to this question may be different for you than it is for someone else. Personal branding is one of those topics that doesn’t have a right or wrong way to go about things – as long as what you’re doing resonates with who you are and how you want others to perceive and remember you, then the rest will work out just fine. Your first step should be identifying who YOU really are and what YOU stand for, both personally and professionally. Once that’s done, then it becomes much easier to figure out how best to connect with people on a more meaningful level by sharing information in an authentic way using social media channels like LinkedIn, Facebook, Twitter etc. This interview will explain how!

When it comes to your personal brand, there are a lot of things you need to keep in mind. How you dress, how you speak, how you act – all of these things contribute to how people see you and what they think of you. But creating a personal brand that works in your favour doesn’t have to be difficult. In fact, with a few simple tips, you can easily create a brand that reflects the best version of yourself and helps you achieve your goals.

It’s not easy to create a personal brand that works in your favour. There are many considerations, such as what words should you use on social media? What tone should you adopt? How do you present yourself online without coming across as disingenuous or fake? We’ve put together this blog post for those who want to learn how they can develop their own personal brand and make it work for them.

Visit https://natschooler.com/the-ultimate-guide-to-personal-branding/

This week was a wild ride – internet outages, jujitsu injuries, the whole nine yards. Steven J. Manning talks about failure not being an option and about turning challenges into wins? His advice was golden this week!

First, the internet went out three times in two weeks! Construction took the blame initially, but the third one...well, let's just say I might have been the culprit (details coming!).

But here's the thing, even with a sore eye from a wayward knee at jujitsu (ouch!), I wasn't giving up. Washing the car with sunglasses on became a funny adventure, and my determination only grew.

This week was a test, for sure, but one that led to some unexpected victories and valuable lessons. Stick around to hear how I tackled the internet myself, even with blurry vision, and the cool new skill I learned in the process. Get ready for some laughs, some learnings, and a whole lot of triumph over setbacks. Let's do this!

Get Steven J. Manning's new book here.

You can also get it on Audible here.

Resilience is one of the most important skills to learn and in this episode Nelly Shein and Nathaniel Schooler discuss the ins and outs. 

"If only I had known why resilience is important I may have taken the time to learn more about it before. It is in fact such an important topic in business leadership and in life that I would recommend everyone study it and try to at least embrace the qualities of resilient people. They will prepare themselves for tough times." Nelly Shein

“Psychological resilience is the ability to mentally or emotionally cope with a crisis or to return to pre-crisis status quickly. Resilience exists when the person uses “mental processes and behaviors in promoting personal assets and protecting self from the potential negative effects of stressors” –

Wikipedia

Visit the webpage for the full transcription and short article: https://legacymediahub.com/why-resilience-is-important/

Scaling Up Your Business: Essential Tips from a Seasoned Entrepreneur

Identifying Market Needs and Creating Demand

As an experienced entrepreneur who has grown a business from $1 million to $1 billion in revenue, Steven J. Manning shares his insights on the essential tips for rapid business expansion. He emphasizes that the key lies in identifying specific needs in the market and either fulfilling them or creating new ones.

"The opportunities lay in identifying specific needs that you can fulfil either as a primary or secondary. By that, I mean, you're the first one or you need to, or you actually create a need."

Manning cites the example of the "pet rock" craze, where a friend of his created a product and a need around it through clever marketing and copywriting. This illustrates how an entrepreneur can succeed by understanding the market and crafting the right message to capture attention and demand.

Steven is grateful for the great early reviews of his book, THE BUSINESS OF LIFE. Taking a wrecking ball to conventions and norms, in search for independent thought.

The eBook is now available on Amazon

The Audiobook will be available on Audible shortly.

Thank you in advance for reading Steven's book. We know you will enjoy it! I will be most appreciative for a five-star review on Amazon, helping make my book a BEST SELLER.

Please tell family, friends and colleagues about THE BUSINESS OF LIFE.

Whether it is a white paper, a deep dive industry report or an explainer video or podcast, Manning and Schooler create custom generated, hard-core information and guidance for business clients, publishers., broadcasters.

 

✓ Content Production:

 • podcasts

 • white papers

 • deep dive industry reports

 • explainer videos

 • client and industry specific guidance

✓ If you have an audience, Manning & Schooler will provide you with:

 • all you need to tell your story

- captivate and entice them to engage fully with you

- chart a direct path to revenues

 

✓ Engage with Manning and Schooler on focused, no frills, readily usable applications of AI

and all attendant to that, expressly for you or your industry:

 • understand and monetize how you can make profitable use of AI

 • how AI will impact your job and industry going forward and how to maximize your potential

Reach out to: contact@legacymediahub.com or sjmanning@fymc.com

Here are the shownotes: https://legacymediahub.com/137-from-startup-to-scale-up-essential-tips-for-rapid-business-expansion/

Why You Need Resilience to Achieve Your Goals With Nelly Shein and Nathaniel Schooler

As you know, we here at Legacy Media Hub, Nelly Shein and Nathaniel Schooler have been exploring the concept of resilience. 

In addition to interviewing resilient people from all walks of life, we also explore what it means in a practical sense and have researched some of the greatest people to ever walk the planet.

Today I’d like to introduce one of my mentors and associates. I have been working with Douglas for five years and he is an experienced bilingual business director, transformational brand marketing leader.

I think many of you who listen to this will have seen my personal brand changed over the last 10 years. And Douglas has helped me to position my personal brand and, you know, get me in the right place to do business.

We discuss Luxury Branding with Krug Champagne and some other key luxury brands.

Like all my associates he is someone that I have huge respect for. He was commercial director at The Lab at Leo Burnett, which was a time old advertising agency. He’s done all sorts of different things, but he’s also a barrister in law and a very, very interesting individual. And I think, you know, he shares some insights here from his time working at Krug Champagne and many of the other big brands in the world. He also used to write speeches for the Prime Minister of Malaysia. So I think you’re going to enjoy this as a great episode.

So Douglas, when you are working with Krug Champagne, what did you learn about their branding?

Secrets of Successful Sales with Alison Edgar MBE

Secrets of successful sales are so important for any business or entrepreneur. Today I’m interviewing Alison Edgar, she’s known as the Entrepreneurs Godmother and Managing Director of Sales Coaching Solutions. She’s an author and entrepreneur, a speaker, and a thought leader. From growing up in a high rise flat in Scotland, and struggling with undiagnosed dyslexia, to working internationally in hospitality management, and ultimately owning and scaling a successful sales training business.

Buy Secrets of Successful Sales by Alison Edgar here or find her:

So on LinkedIn is a great place to get Alison, she is very active on LinkedIn as and on Instagram Alison Edgar and Twitter The Alison Edgar on Facebook it’s entrepreneurs can clan we’ve got our Facebook group and it’s almost 2000 members in there or via my website.

Alison Edgar MBE deals with speaking and author activities.

Entrepreneurs God Mother for start-ups and micro-businesses.

Sales Coaching Solutions which deals with sales team training as well as a new topic which is intrapreneurship. So that’s our topic for another podcast for another day.

Sam Morhaim has helped startups create and deploy ideas into reality. From web and mobile applications to IoT and everything in-between. His skills have been applied in many industries like Healthcare, Marketing Automation, and FinTech and for clients of all sizes from startups to Fortune 500’s.
And this is a really, really interesting conversation that we have here.

Sam is Founder & CEO Vantage IO

Well, it’s really great to speak to you Samuel. I’m quite interested to learn about what you’ve been up to after the amazing startups you’ve been involved with over the last few years.

Return on relationship Ted Rubin has been involved with digital media since 1997 when he joined a company founded by Seth Godin called Yoyodyne. Return on relationship is a term that Ted and I discuss. He didn’t know who Seth was until he joined. Back then most people didn’t know who Seth was, he had made a name for himself as a product manager for Atari. The past seven years have seen new media grow into a force and these days more than ever before we all have a voice. Then we begin to get return on relationship! It takes commitment and time to build your brand, overnight success often takes several years. Usually it takes time to build up your audience and getting return on relationship is not immediate usually. Ted worked with Yahoo in the early days after they acquired Yoyodyne and it really helped Ted to build his knowledge and connections and brand. 

Building communities (Huff Post Secrets!) This was a super exciting interview on building communities (real-world stories) with Tim McDonald (Former Director of Community at the Huffington Post). He set strategy and oversaw a team of moderators, with over 300 million comments and 70,000 bloggers! We discussed building communities using social media and to build that so it impacts the real world and not just the virtual world. Tim and I explain the successes that we have had on social media, I explained how I got the largest chain of bars and restaurants in the UK to buy beer from me when I used social media to connect with the buyer of the bar. Here Tim explains how he built face to face networking events and used social media to do that, from what he says in this interview you could go ahead and build a huge community online or offline or in fact both. So don’t get caught up with the wrong attitude and be yourself. People thought he did it on his own, but in fact, he was the person who helped the others to make contact with each other. So building communities became an easy thing for Tim to do. We also discussed how to engage with people in the real world at networking events and what to do and not to do. 

Building communities and Tim's real-world stories is what this interview covered and some amazing success stories from Tim. I also explain about setting expectations on social media when you meet them and how to get your community to work with you and for you to spread the words to inform the world about what you do, why you do it and why you are different and or better than anyone else. Taking the time to create the right words for people to use to spread your message pays dividends, getting others to do your job for you as a community builder, if you build a healthy community without you being the centre of attention it will go on long after you have left or gone on holiday. I discussed Richard White’s analogy of feeding others with a huge pair of chopsticks. Take the time to listen to this interview as it is extremely powerful! If you want it is about what the community wants, we need to think about what we have that they want, they usually want to have a sense of belonging! Please like and share and review on Apple Podcasts and All Major platforms. This was originally posted on nat's personal website NatSchooler.com Building Communities - Real World Stories  https://www.natschooler.com/community-building-real-world-stories/

How to build a successful podcast? Jimmy Star has been immersed in the entertainment industry, and after years of building his brand his show is now really rocking and rolling. In this episode Jimmy explains how to build a successful podcast and get to 4.5 Million listeners a week! Jimmy hosts a super successful web show with Ron Russell that has featured dozens of celebrities and makes the claim of being the #1 web show in the world. Jimmy also wrote a book on Charlie Chaplin which has been turned into a film and it will come out on Netflix later this year. The Jimmy Star show was nominated on the ballot for the Emmy awards, which is a really cool honour considering they are running out of their basement like Wayne’s world. Jimmy’s Twitter account @DrJimmyStar has over 440K followers and is verified by Twitter. Jimmy’s Twitter strategy includes randomly picking 20 people to say hello and have a happy day. Whether they have 20 followers of 20,000 followers Jimmy makes time to engage with them on Twitter and this is part of the reason why he averages over 8 Million Twitter impressions a month. 

Mind Set Game - James Roberts James is one of the people that many of us have admired over the last 10 years, he has faced many challenged in life and understands at such a young age how to control his mind. NB: Audio is a little poor at the beginning from my end read more to learn why... In this episode he shares so many insights around goal setting, productivity hacks and keeping ones brain in check as opposed to letting it run wild. He hosts his own podcast mind set game podcast and is well over the 100 episode mark... Many of us are running on autopilot and James and I discuss something that James is used to discussing regularly on Mind Set Games Podcast. Despite our internet connection dying and me having recorded the intro and outro on my computer microphone again as opposed to my normal professional grade mic...I am getting this episode live so that everyone can listen to it today! It is Saturday 22nd December and as it was such an amazing recording I decided to get it live today. Clearly I will modify this episode and add some show notes at some stage but today is time to go shop for presents and sing carols! If you want to learn more about James visit his website or listen to his podcast show Fit Amputee Mind Set Game Podcast

Building Business Acumen with Nathaniel Schooler & Gunilla Shein Former Journalist 25+ Years, author of 23 Business books and Ex Media CEO Gunilla Shein and I discuss what people need to know in business. We both tell some funny stories about building business acumen and deliver lots of valuable information about business management and ongoing learning. Recently Gunilla has been asked about where to begin building business acumen and business skills and she said it boils down to the skills and the courage that you need and it is imperative you find the qualifications and the acumen. If you don’t have the courage and the skills then it will be much harder to create success and building business acumen is crucial! In Silicon valley they do not look at failure in the same way, they understand that without failure there is no success; much like when we were children learning how to walk! Building business acumen is the same in this way. 

Successful Brand Ex Rolls-Royce - Peter Lavers shared some amazing information with me on the legacy of Rolls-Royce and how to build a successful brand, he went to work there straight from school 35 years ago so shared some great insights with me. One of the things that still inspires Peter was the statement “Whatsoever is rightly done, however humble, is noble” which he heard from Henry Royce. Even when things don’t go too well in business and life you must stick to this principle. Especially in the customer service world when focusing on the figures. “Short-termism” financially motivated behaviours can damage long term business success.

Keeping on doing the right thing is vitally important for all of us going through our careers. If you keep on doing the right things then people will respect this noble behaviour. When times to improve people will come back to you and if you don’t compromise as they will remember how you behaved. Keeping your authenticity, however humble, is the right thing to do. A couple of Henry Royce quotes include: “Strive for perfection in everything you do!” “Take the best and make it better and if it doesn’t exist then design it” Improving quality as much as you can is certainly important for Rolls-Royce and Peter discovered their insistence on quality first-hand during the years he spent working with them. Many auto-industry leaders are saying that things are different and will change more in the next 10 years than they have in the last 100. Attention spans are at an all-time low and customer loyalty is not easy to hang on to. 

These are a couple of reasons why it is so important to keep the customer experience excellent and consistently high quality. Very interesting for Peter coming from his roots and it is crucial that he keeps learning continually and much like me building business acumen. Henry Royce said the quality will be remembered long after the price is remembered and much like what we do the quality of advice that we offer will linger long after we have moved on to another client. According to Peter the best consultants engineer themselves out of jobs as quickly as possible. You could say it is expensive to hire you or me, but the ethos we have means that we always leave companies in a better position than when they started, so it would be money well spent. The best customer centred businesses have recognised that if you want good outcomes you need to manage your business for those outcomes, optimise your customer experience, delight your profitable customers, manage your borderline customers and of course delight them all at different parts of their journey. Find Peter Lavers Here

Revenue Blindspots In this episode we discussed revenue blindspots and what they really could mean to your business. According to Bryan:- “Anywhere from 20-60% of the revenue is being left on the table!” Bryan calls these revenue blindspots and Bryan explains a lot of different problems businesses have and the biased view of the world that some business leaders have and has worked to help businesses for over two decades to understand what they are leaving on the table. 

They have helped companies and in some cases just from one small change to improve the bottom line by 5% after spotting their revenue blindspot. Daily deaths by a thousand cuts have caused a lot of businesses to fold and these little revenue blindspots have in some cases caused the loss of lots of jobs. 

The persuasive momentum framework that Buyer legends use is designed to seek out their revenue blindspots and help them to fix them. He explains about the persuasive momentum framework that he uses in his business. It has two main functions :- Reduce friction in the customer experience Increase motivation Friction can be internal or external, Bryan discusses Amazon and Walmart and the struggles they have in building a digital DNA. We discuss these “friction” points within physical retail and innovation and why Amazon have innovated so fast and the reason they have succeeded, they take data to be truly “customer centric.” Amazon Prime became so successful when the iPhone was launched, serving the customer what they need when they needed it. We spend time shopping when we are taking breaks or are running away from our other halves and use our phones in the toilet. Bryan tells me about why your bathroom stinks haha…he explains about Febreeze and why it was successful. Finding the real source of friction and eliminating it is the advantage, gaining you momentum and naturally spotting the revenue blindspot is key. If we go back to Steve Jobs and the launch of the iPhone and how all the new apps were launched to increase the motivation to get an iPhone. Now everything we see that Apple does is an incremental improvement, the key is to have a system where you are both reducing friction and increasing motivation. Customer led innovation and great operations and continuously improving those operations, like an octopus with loads of teams improving the business. Companies think they are customer-centric but in order for them to be really competing with Amazon they need to be like them. Bryan and I think so alike and we both agreed that not a lot has really changed in business, except that there is more data, faster analysis of data and decisions can be made faster based upon the data. Business principles are the same. The customer always wants products to be delivered faster and want them cheaper. Customer expectations have changed and Bryan explains that he was in a Jewellery store and how the company try to respond within 24 hours, so Bryan’s brother orders delivery within an hour and he mentions this in the meeting about this and how they can expect to succeed if these things are now possible. People expect more and with a smile, great product and fast, if you can produce this and build a great experience then you are going to hang on to those customers, you will hang on to them. But remembering customers are fickle they are like cats and not loyal like dogs. If you want to reach Bryan then visit Buyer Legends  Or his personal website Bryan Eisenberg Here Thanks for listening and please make sure you subscribe, share and review this podcast.

Laban Roomes: Goldgenie Global A pleasure to have Laban on this podcast! I spotted him on television doing an interview about being an entrepreneur and remembered when he was on Dragons Den in 2007, James Caan invested in his business. Goldgenie is a British company which provides gold-plating and other decoration for mobile phones and other objects.[1] In 2007 it appeared on the appeared on the Dragons' Den television programme, and received an investment from James Caan.[2] In 2009 it decorated iPod nanos with lead crystal to be sold in aid of the Elton John AIDS Foundation.[3] In 2014, it marketed a 24-carat gold-plated bicycle at $390,000; a version with embedded diamonds was also available for $470,000.[4] Laban Roomes runs Goldgenie global, and they specialise in customising everyday items with gold-plating, things like Lexus, Bentley, Rolls-Royce car emblems. Goldgenie also offers a range of customised iPhones, Blackberries, Samsung, HTC, tablets, and other luxury gift items like preserved roses. They are pioneers of what they do, he started by developing a prototype in the early days and plating items using 24K gold.  ld a story when a child and Aesop’s fable, the story of the fox and the lion, he took the time to align himself with Rolls-Royce and Bentley and this helped him to grow. By aligning with well-established luxury brands Laban Roomes: Goldgenie was able to borrow their credibility to make the Goldgenie brand more credible. Celebrity Association Enhances The Credibility of Your Brand Goldgenie aligned with celebrities and they were photographed with their items in the celebrities hands and with credible people, people are quite fickle, if it is good enough for David Beckham it is good enough for me is the attitude of most people. Celebrity endorsement is massive for building your brand and the authenticity of your business comes through in what you do. Laban Roomes: Goldgenie “My character and passion for the brand has made the brand what it is today and there is always an intrinsic energy and leadership skills does he have and I like to think Goldgenie is a product of that.” We also discussed our course and how giving back is part of our ethos, part of his company is called bling with benefits. and he designed a range of iPods for Elton John’s charity and with other charities with iPods signed by Frank Lampard. "There is an unseen law that when you give there is a blessing that rains down on you especially when you give from the heart." "It is not luck when we succeed at work, this is the key takeaway, it is about hard work, vision, trying your best, with passion and determination, leading you to become lucky or blessed. Learn more about personal branding here: https://legacymediahub.com/the-ultimate-guide-to-personal-branding/

Subconscious Skills For Success Since it is a new year and all this hype is going on about new year's resolutions, I decided to record an episode with Jonathan Chase, he is "The King of Subconscious Skills for SUCCESS!" "Britain's Leading Hypnotist" Mail on Sunday "Master Hypnotist" Sunday Times Magazine "Your Mind In Safe Hands" CITV We discuss where I am at in my life and we go through a live exercise which outlines what I want from my life, he explains how the subconscious mind needs to be in line with the conscious mind to achieve real success and happiness. I just took the time to go through the episode myself and he outlines here the process you can use to put together your goals and you will be surprised that they are usually not that far away from where you are already... If you want to become even more successful I recommend you listen to this episode! Subconscious skills for success is a concept that for many is foreign but for others it is a fact, Jonathan explains the reasons you feel in a certain way and many other insights from someone who knows a lot about this, he has dedicated his life to studying the mind in all its facets and subconscious skills for success is now his focus from a huge career in hypnosis he is someone you should listen to, a very entertaining man. Want to be More Successful? Supercharge your Confidence, Influence, Presence, using your natural #SubSkills... Jonathan Chase, a Staffordshire Coal Miners son to Award Winning International Edutainer. Best selling Globally Renown Mind Expert, Observer, Podcaster. Wheelchair user. Consultant Hypnotist Author Speaker Edutainer. If you want to learn more about Jonathan here is his website and lookout for his new book which is coming out soon. https://jonathanchase.com/

Build a Loyal Community Angela Maiers has been listed as one of IBM’s Top 20 Global Influencers, named by Forbes as one of the Top 5 Education Leaders to Watch, in 2017, and is among Huffington Post’s Top 100 Social Media Influencers! Angela founded the global movement, Choose2Matter in 20XX, with a singular mission to help individuals recognize their value and potential contribution to change both their own lives and the world. The non-profit organisation grew out of the impassioned response to a TEDTalk she gave on the power of two simple words, that went viral. YOU MATTER! An educator for 30 years, Angela has shared her message of Mattering not only with students and teachers, but with businesses large and small and organisations of all kinds. Her work has been shared in 78,000 classrooms across 100 countries that has rallied more than a million children. Her work with industries is finding new ways to ignite the genius of employees, successfully addressing a $15 trillion employee engagement problem. Angela Maiers is considered one of today’s most influential thought leaders in education and transformative thinking. Here is Angela's You Matter Ted Talk! It's emotional! 

Sales and success secrets to scale up your start-up. In this live interview at "The Arts Club" Dover Street Mike shares many sales and success secrets to get you rolling! Mike received an OBE (Order of the British Empire) with recognition from Her Majesty The Queen for his contribution to the UK digital economy. Personal branding was synonymous with success!In his business life Mike was CEO of Telecity, a company he helped successfully from a market cap of 6 Million to well over 3 Billion. 

The Future of Big Data Today I'm interviewing David Mathison to discuss the future of big data. David is the CEO of the CDO Summit & CDO Club for Chief Digital Officers and Chief Data Officers. He is the world’s leading authority on CDOs, having been quoted by CNBC, Computerworld, Deloitte, Financial Times, Forbes, Guardian, McKinsey, MIT Sloan Management Review, VentureBeat, Wall Street Journal, and ZDNet, among others. From 1999-2002 he was founder and CEO of the Kinecta Corporation where he raised $30 million in under 2 years. The Kinecta Corporation is now part of Oracle (NASDAQ: ORCL). 

From 1994-1999 David was VP with Reuters, where he pioneered online content syndication, years before RSS was invented. David has more than 30 years of experience in the hi-tech, information, publishing, software, and events industries.

Artificial Intelligence in Business Since there is so much hype around artificial intelligence examples in business and the scary misinformation that was spread around this a few years ago I decided to do some research and interview some experts on artificial intelligence, machine learning and data science, IoT etc... Dan Yarmoluk- IoT professional and adjunct professor, has been in the industry for many years and after many years of study into machine learning and ai (artificial intelligence) is now teaching machine learning as it is a passion of his. He is also delivering artificial intelligence and working to implement it into business units, including manufacturing, supply chain infrastructures and other areas, to solve complex problems and save money over the long term for businesses. 

In this 30 minute podcast, Dan and I cover some real-world examples of what Artificial intelligence is being used for now and in fact take the time to dispel any myths that you may have of the robots coming to get you and to take over. 

Personal Branding and Celebrity Photography. I am discussing personal branding and celebrity photography with Walid Azami is an LA-based photographer who captured images for the likes of Kanye West, Mariah Carey, Ricky Martin, Jennifer Lopez, and more... From his experience of working with legendary artists in the entertainment industry, Walid now wants to help future photographers share in the success and help them start their profitable businesses. You can learn more about personal branding here: https://legacymediahub.com/the-ultimate-guide-to-personal-branding/

Succession Planning in Business  In this episode I am interviewing best selling author and Ex media CEO Nelly Shein, the book she wrote on succession planning in business, which was a best seller. 

Taichi Meditation is This a thing? In this Podcast episode Beth Misner - Co-founder of BNI (Business Networking International, the largest business networking group in the world!). We discuss Taichi Meditation, Mindfulness and Martial arts training. Beth and her husband have both recently successfully recovered from cancer by following some of the practices and methods in this episode. Between us, we have a combined 50+ years in martial arts practice and yes Taichi-chuan (meaning supreme ultimate fist) is a martial art and can be trained in this way. I will include some links to resources and videos in this post. Taichi meditation is just something that happens, it is not only why we do Taichi, there is so much more to it than just meditation. (NB. disclaimer we are not medical doctors or giving any advice). 

Since recording this episode unfortunately Beth Minster passed away after her long battle with cancer, RIP. 

Helping Homeless People When Steven Payne set off on his first wacky journey; it didn't cross his mind how it would change his life! Now helping homeless people is part of who he is. All in 6 weeks his life fell to pieces, he lost his Father, lost his job by being made redundant and then his girlfriend left him and he developed Leukemia! 

He decided to go on a 14th Century pilgrimage to Canterbury and to think. After writing to the Archbishop of Canterbury and the Pope for permission to shelter in the Churches along the way and receiving a yes naturally he set off. The main reason was to get back in touch with what he wanted out of life. He encountered many homeless people on his three-week journey to Canterbury. 

Sharing much wisdom in this episode, with how to approach homeless people, what to help them with and the questions we should ask and in fact not ask them. He is studying an MBA in history and is a fascinating person to learn from and shares some deep insights. He also shares why he decided to do this first historical pilgrimage and then to row to Wales in a small 3ft boat and to then last year impressively bounce across the alps on a spacehopper"! 

There are many organisations locally and globally who are assisting people who are down on their luck and we discuss the amazing things that are going on in Chichester and in Oxford with a trial of a new QR code fundraising technology from Greater Change which assists people to not only raise money but to use that money for the right things and they even link it to a bank account etc. We also discuss Blacks Leisure and how they gave Steven a 50% discount to purchase a pair of boots for a homeless man in Chichester. In addition many of the local Churches and other charities have got together to help people in the Chichester area, in particular St. Pancras Church has been doing a lot in this area with a local Church partnership and I will be finding out more soon about that and will update this article with the information. 

St Pancras have been helping homeless people by raising a considerable amount of money and they provide assistance with food, shelter, exercise classes and emotional support within the City of Chichester. We are very lucky to have such a vibrant, caring community and all these amazing Churches and Charities supporting people in and around the area and even further afield.  Listen to the episode and do let us know if you have any bright ideas for future ideas for Steven to raise awareness around this important topic and if you want to donate food or money then I recommend you approach your local Church or charity and help some people or perhaps approach someone on the streets and help them directly. Sometimes it is just a smile and a kind word that can help them and in fact many other people in life who are finding it tough would also benefit from a bit of kindness. If you are an organisation looking to get involved in helping homeless people to fund-raise:- Contact Greater Change in Oxford here to discuss how they can help your city, Church or charity with their digital payment solution and ask for Alex McCallion :- https://www.greaterchange.co.uk/homepage Get Steven on Facebook Here to suggest an idea:- https://www.facebook.com/steven.payne.3139 Pilgrims Progress Facebook Page Here https://www.facebook.com/14thcenturypilgrimsprogress/ St Pancras Church, Chichester here http://www.stpancraschichester.org.uk/

Building a Global Brand with John McDonnell Building a global brand is a speciality of John McDonnell's and he outlines some valuable brand-building information here outlining the steps he took when building a global brand, or should I say global brands! It was a really interesting conversation. Nathaniel Schooler I have got another really exciting interview with a chap called john McDonnell. He has launched and marketed a number of successful global drinks brands. And is highly regarded as a leader in in the drinks industry. He used to be European VP of sales for Seagrams, which was a huge business. And he used to lead $1.1 Billion of sales in in Europe. 

He also grew the expansion of Patron in the world into over 130 countries and islands. And Patron became the world's number one tequila brand. He's now actually managing director of international for Tito's Handmade vodka. They are now in over 130 countries in just five years with his with his experience, and he's heavily involved with charities and things and in fact grew the Patron Tequila brand it into I believe it's 150 countries. 

Compassionate communication has been one of the building blocks for Lessonly's success and in this interview we learn more about Max Yoder CEO and co-founder of Lessonly - "The powerfully simple training software that helps teams learn, practice and Do Better Work." Today, I'm interviewing Max Yoder - Ceo and Co-founder of Lessonly, with now over 2 Millions users, we are discussing B2B sales, compassionate communication and having difficult conversations. Lessonly is the powerfully simple training software that helps teams - learn, practice and Do Better Work. 

Nathaniel Schooler Welcome to the show. Jessica. Your name is Jessica Kelly, and you work for Cisco. And we've kind of connected on Twitter probably for about; it's got to be about three or four years, and you've kind of progressed in your jobs. And I don't know quite what you actually do now. So I'll let you introduce yourself. Jessica Kelly Well, first of all, apologies for my puppy who chose that moment to bark. I hope that you got a good solid recording of that. He's very cute, by the way, I probably more interesting than I am. I do work for Cisco just recently started working for Cisco as an employee. I've been a consultant for a long, long, long time, primarily because I enjoy working from my own office. And Cisco allows me to do that. So it's, it's great. I've been heavily involved in social media for publicity and promotion for years. And that is indeed where we met on Twitter. And it was an accidental meeting, if I remember correctly, just we were talking about a piece of content that got shared somewhere, but it's been great. It's been great sharing tweets with you. 

I’m going to introduce Billee Howard who you will find shares some very valuable information around the latest in neuro marketing, emotional AI and how it all impacts storytelling and new approaches to customer engagement in our new Emotion Economy. Billee Howard is founder and CEO of BRANDthro, which is a neg, consultancy that harnesses creativity and technology to power a brand’s purpose and experience in ways that demonstrate a deeper understanding of brand targets and the language and content most apt to drive their engagement. Billee and I discussed storytelling and it’s power as a business currency as she has more experience than most people in it that I know....so it’s well worth listening to this episode. Billee has a strategic vision for how brands can differentiate themselves from their competition through the lens of purpose and sharpened emotional intelligence. She was founder of the global corporate storytelling practice, the GSMG, at Weber Shandwick for many years, following a career as press secretary for the President of the Philippines and his cabinet. I know Billee from from when I went to IBM’s THINK event. We met in Las Vegas and had a really good time there and really good conversation around emotional AI. Billee is also author of the book We-Commerce and the well read Forbes Ask the CMO column. 

Nathaniel Schooler 0:23 Today I'm interviewing Chrissie Lightfoot and she's a legal futurist And CEO of Entrepreneur Lawyer Ltd and CEO of Robot Lawyer Lisa; a tool that you can use to create contracts and NDAs. You don't even need to use a real lawyer! She's been mentioned as a cool vendor in AI for small and medium sized businesses by Gartner Inc. She has won all sorts of awards in Entrepreneur Magazine, as a top 10 lawyer turned entrepreneur adviser to the board of the Telegraph's digital enterprise network. Her blog was selected by Feed Spot as one of the top 50 entrepreneur blogs on the web. She's an honorary visiting fellow at the University of Westminster School of Law on AI and robots in law. In this really interesting episode, we talked about entrepreneurial thinking and entrepreneurial skills; key really for actually staying away from being disrupted by technology which is happening fast. 

Fortune Hunter Oh to be a fortune hunter. Many of us aspire to make our fortune and make a success of ourselves and keeping grounded is crucial and following advice from people who have done it before. Nathaniel Schooler 0:24 Today, I'm interviewing someone called Lyndon Wood and he's the CEO of constructaquote.com which he started when he was 19 years old. In 1990, he was struggling financially and he had to live out of his car. He landed a commission-only insurance job. He had no experience in the industry but needed to support his family. So nine months later, he decided to take control of his life and his career and he started Construct A Quote and persuaded insurance companies to trust him and then he became a millionaire at 26 years old. By the time he was 28 he was a multi-millionaire; he's a serial entrepreneur and he's launched lots of other businesses, including Xbroker, Sunzu and CuriousHow. And in 2012 he wrote a book called Diary of a Fortune Hunter. Lyndon also had a Sky TV show based on his book called Fortune Hunter TV when he interviewed all sorts of successful entrepreneurs around the world about building businesses and startups and this kind of stuff. It's a great interview, check it out! Have a listen please make sure you drop me a review and share with your friends! We're going to talk a bit about innovative thinking, creativity and critical thinking and sort of anything in between because Lyndon's involved with a lot of different businesses and I'm looking forward to learning more about him. Nice to see you Lyndon. 

Renagade Rum and Waterford Distillery : Inside Story Renegade Rum and Waterford Distillery lead the way in the new era of traceability and in this episode I interview Mark Reynier CEO. Mark was the founder and CEO of Bruichladdich distillery. If you're into Whisky, you will know about Bruichladdich single malt. Fantastic Whiskys! And they sold the business for £58 million to Remy Cointreau in July 2012. Mark has been in the drinks industry his whole working life. It will be 40 years next year; he will have spent 20 years in Whisky and 20 years in the wine industry. He joined his family's wine shipping firm in 1980, they bottled old wines and distributed them. He went into wholesale restaurant sales before creating his own retail wine business in 1995; after a short stint with a West Country Brewer Eldridge Pope. It was here that he first experienced single malt Whiskys used for blending in bulk the "Brewers Ken" blended whisky. Bruichladdich was the only single malt stocked at one of his shops "La Reserve" in Knightsbridge and the Bruichladdich distillery was purchased in 2000 and developed until 2012 when it was acquired by Remy Cointreau along with a creation of theirs called The Botanist Gin. Since then, Renegade Rum has been created. It's a distillery project, which is due to come online in August 2019 and that's actually on the island of Grenada. 

AI | IoT | Machine Learning | Cloud and The Real Facts! So today I'm joined by Dan Yarmoluk who's an adjunct professor in artificial intelligence machine learning and he loves a bit of IoT as well as industrial internet of things kind of stuff and Craig Truempi and he's into AI, Big Data and machine learning. The same as Dan really and he's a director of AI and IoT digital ecosystems. So we just talked about latest updates from think 2019 what's kind of happening in machine learning, AI hype... Nathaniel Schooler 1:01 And also we talk about how to set an early warning system for your mother in law. 

I am joined by Alex Mcallian who is the founder of Greater Change, which is a great charity actually that supports people who really need it most. And I'm looking forward to speaking with you Alex. Alex McCallion 0:41 So Greater Change is a nonprofit social enterprise, helping people experiencing homelessness move on. Obviously, I'll go into more detail. But essentially what we're looking at is that there's a whole community of people that want to offer people who are experiencing homelessness support, but often they don't feel like there's any way they can do that effectively. So what we do is we provide a way of offering long term financial support to help people move on and make a make a real difference to their lives. 

PR and Crisis Communications Pr and Crisis Communications are two really interesting topics, and both of which my guest Sandra Coyle has a lot of experience in. Nathaniel Schooler 0:36 I'd like to introduce today's guest, who I really have enjoyed speaking with a lot over the years, she's called Sandra Coyle. And she specialises in global communications, strategic planning, expanding market share, and brand influence for organisations. We discuss PR and communications and this kind of stuff. 

Growing an Agency for Exit Nathaniel Schooler 0:19 Today I'm interviewing Spencer Gallagher; who is the CEO and co founder of Cactus. Cactus is the UK's leading agency growth consultancy and they have supported over 1000 agencies globally over the past eight years. Cactus works with the next generation of independent agencies to help them scale. Spencer is also the co author of Agencynomics, the Amazon five star rated, best selling book and audio book aimed to help all types of agencies scale from startup to the first three to 5 million in revenue. Spencer started his agency life in 1999 and exited his agency Blue Halo to Gyro in 2008 and took Blue Halo and Gyro to the eighth largest digital agency in the UK in 2009. Gyro is now part of the Dentsu network. We just have a general chit-chat really is quite an interesting episode if you're in the agency world and want to scale and exit! 

Relationship Management with CRM Nathaniel Schooler 0:21 Today I'm interviewing Jon, a CRM and Relationship Management entrepreneur and noted speaker about Social Media's effects on Sales and Marketing. He has re-imagined CRM by building a Simply Smarter Social Sales and Marketing platform for GSuite and Office 365, his most recent venture Nimble.com. It is the first CRM that works for you by building and updating contact data for you, then works with you, everywhere you work. Ferrara is best known as the co-founder of GoldMine Software Corp, one of the early pioneers in the Sales Force Automation (SFA) and Customer Relationship Management (CRM) software categories for Small to Medium sized Businesses (SMBs). He has recently been recognized on Forbes as one of the Top 10 Social CEO’s, Top 10 Social Salespeople In The World and Top 100 Marketing Influencers. 

Don't forget to use the link below and the voucher code JON40 Nimble Free Trial and 40% OFF for 3 Months Click ->> Here

Innovative thinking and time management, they can go together. Here Brian and Nat Discuss how. Brian has spent the last 20 plus years helping America's entrepreneurs realize their dreams. Prior to starting his third company in 2012, he was the executive director of sales development at the Wall Street Journal overseeing the financial and small business markets across the Wall Street Journal franchise. And he is someone that I've spent quite a bit of time learning from. He's a very interesting individual, and I'm sure you'll find this very valuable. We discuss innovative thinking and time management. 

Innovation and design thinking are such relevant topics in today's hi-tech world and Mike Briercliffe and I provide our perspective on how to handle disruption and we also discuss the way to innovate safely in business. Mike shares some of his wisdom from 50 years in business management and I always learn a lot from talking with him.

Social Entrepreneur Nadya Rousseau Today I'm interviewing social entrepreneur Nadya Rousseau. She is a Los Angeles based social entrepreneur, multimedia journalist and founder of Alter New Media. A purpose forward marketing agency. In just over a year, Alter New Media has helped over 140 companies worldwide achieve their business goals, while also making a difference in the world. 

Homeless Veterans and Mentally Disabled Adults are Suffering! Tackling homelessness with Raji Rykert, She is the founder of something called “Helping America Now” (HAN), is a non-profit organization created by Raji Rykert to address some of the needs of homeless veterans and mentally disabled adults. She has successfully turned four decades of business experience into a legacy for helping others. We talk a lot about homelessness and you know, the difficulties that people face, it's part of my mission in life to actually raise awareness around these really important topics and to help people so I hope you enjoy this episode. If you want to read the full transcription you will find it below. Follow Helping America Now on social media: Facebook: https://www.facebook.com/HelpingAmericaNowOrg/ Instagram: https://www.instagram.com/HelpingAmericaNow Twitter: https://www.twitter.com/HelpingAmerica1 YouTube channel: https://www.youtube.com/watch?v=icqHbPpcE2k Contact Raji on LinkedIn Here 

We discuss our experiences with sexual harassment and how we handled it at the time! If you do need help then contact your local organisation, in the UK we have Citizens Advice But of course, elsewhere in the world there will be local organisations, or talk to a friend who will help you to work out what to do. Nathaniel Schooler 0:24 In this episode, I'm interviewing Melissa Sassi from across the pond, she's actually an ex Microsoftie turned IBM-er who brings passion and purpose to the tech industry with her belief that digital literacy is a human right. So about sexual harassment. I mean, this is something that, you know, happens to guys as well, right. But how do you deal with it?

If you want to absorb more about visual communications, career and talent management then this is the episode for you. CEOs, seasoned marketing and hr professionals will learn a lot from this episode, the full transcription can be found below. Ana Lissansky can be found here on LinkedIn 0:23 Today, I would like to introduce you to Ana Lissansky. Ana is a marketing and communications leader. Fluent in five languages, with stints in everything from a fast scaling tech start-up to large government departments, to advising the Prime Minister's Office of Canada. Ana also recently helped launch a new globally-focused federal agency with a focus on setting up its digital presence.

Vendor negotiation is very important, seeing the "vendor" as a partner is crucial to success in business. Being flexible and understanding how you can work together is key. Making sure your "vendor negotiation" is done ethically is also so important. As opposed to seeing the vendor negotiation as just another way to win and you lose. Fortunately now many vendor negotiation has become Win / Win scenarios, enabling both you the purchaser and the seller to make a strong long term working relationship. Trust takes many years to build and thankfully there are many ethical companies out there and many ethically driven procurement professionals driving the right kind of vendor negotiation. Renegade Rum and Waterford Distillery: from History to Terroir and Data with Mark Reynier CEO – Episode 31 Visit the Art Of Procurement Podcast 

Digital Transformation and digitization are two huge topics and Brian Gracely shares his insights here in this great interview! Brian Gracely (@bgracely) is Director of Product Strategy at Red Hat, the world's leading open source software company. He brings 20+ years of experience (Red Hat, Wikibon, EMC, Virtustream, NetApp, Cisco) in Strategy, Product Management, Systems Engineering, Marketing and M&A. He is recognized as an industry thought-leader in Cloud Computing and DevOps, as well as being co-host of the award-winning podcast, The Cloudcast. He has a BS/MBA from Wake Forest University. Brian Gracely On LinkedIn The Cloudcast Podcast The Cloudcast Video Channel.

Product marketing, writing skills and copywriting are important to understand, getting your message across is a great skill to have. In this interesting interview Eric Moeller and I discuss product marketing and copywriting and creative writing. 

I have known Eric online for about 6 years and met up with him in Exeter a few times and discussed marketing and branding and all those exciting business topics that make us tick! He shares a lot of value in this episode and some great resources to help you improve your copywriting and writing skills in general! Find Eric Moeller here https://www.linkedin.com/in/ericmoeller/ 

We discuss Big Data and Gamification and how they work together. Nicolas Babin is an agile senior executive with over 30 years international multi lingual and multicultural experience. A strong leader with working and living experiences in North America, the UK, France Benelux Germany, Japan and China. He has a proven track record in marketing sales, communication and digital transformation, management experience of all European Eastern West countries set up and management of international teams and start-ups, Europe, US and Japan IPO experience on the NASDAQ and on NYSE next Paris digital transformation of companies and factories worldwide. AI and robotic experience since 1996, fundraising experience more than five m&a experience international keynote speaker on innovation, e health, digital and robotics. Find Nicolas on Twitter @NicoChan33 Or Nicolas Babin on LinkedIn Gamification: - what is gamification - why did you start using gamification? - what is the purpose of gamification - how can you use gamification - which area is best for gamification - what results can you see with gamification - could gamification be misused? - could you give us some examples of gamification you have used in the past? - pros and cons of gamification - could you find gamification in everyday online tools? Data and technology: - Are we talking on line or off line data? - What is open data? - what marketing techniques use data? - how can data and technology go together? - does AI use data? - what is predictive analytics? - what is big data and how can anyone use it? - what activities use big data? - should I be scared of data being available so widely? - could anyone access all data, is there any type of safety involved?   

In a competitive world communicating with maximum "impact" is a core competitive advantage. As an Impactologist Martin Brooks helps people make sure their impact is top notch by analysing their; body language, voice, language and structure and also ensures they have the confidence & business appropriate stories to "land" their messages. Get Martin Brooks here  PR and Crisis Communications : Expert Sandra Coyle Demystifies – Episode 34 Nathaniel Schooler 0:24 I'd like to introduce you to Martin Brooks Impactology. In a competitive world. Communicating with maximum impact is a core competitive advantage. As an "Impactologist." Martin helps people make sure that impact is top notch, by analysing their body language, voice, language and structure and also ensures that they have the confidence and business appropriate stories to land their messages. And this is a really interesting conversation!

In this episode we discuss digital inclusion and who is better than DR Melissa Sassi who is a pioneer in this space, she runs her own non-profit on top of her day job at IBM.

Today I'm interviewing Dawna Jones and She's the author of Decision Making for Dummies for the 21st century. She's also a best selling co-author From Hierarchy to Performance. She's unearthing human organizational potential in leaders and decision makers for expanding adaptability. She also runs the Insight to action Inspirational Insights Podcast, she also contributes to the Huffington Post, hosts workshops and speaks to of course transform mindsets and business culture. Decision-Making Strategy For Dummies Organisational Strategy Management  - How strategy changes when there's exponential change underway.. a mindset shift 22.02 Change Management: Why play and people work more effectively to respond to change - 37.00 Emotional Social Intuitive Intelligence: the role of sensing over thinking - 49.44 Corporate Social Responsibility: Why it isn't a department or a tagline - 58.56 People Management: Trust versus controlling. The difference between autonomy and chaos - 113.33 Buy Dawna's DMFD Book Here  If you want to learn more about Decision Making for Dummies visit From Insight to Action 

This is my third interview with maverick tech entrepreneur Michael Tobin OBE. "Success is a journey not a destination" Michael Tobin We discuss how to get the most out of your work life balance or as he calls it work life integration. If you like the episode don't forget to share and review us! If you want to buy one of his books :- Forget Strategy Get Results Live, Love, Work, Prosper And you can visit Mike Tobin's Website Here  Nathaniel Schooler 0:23 Today, I'm interviewing MIchael Tobin OBE, and he's actually the founder of the CEO sleep out, which is a really great charitable event that happens once a year in London. He's an English technology entrepreneur, businessman and philanthropist. He was the CEO of FTSE 250 data centre operator called Telecity group. In 2014, he was awarded an OBE for his services to the digital economy in the Queen's Birthday list, and I've always really enjoyed talking with him. He's always been very generous with his time and I've learned a lot from listening to him and we're going to delve into some really, interesting topics and I think you will love this episode.

Responsible use of AI is so important and the first topic we discuss in this great interview, where Monique shares so much value. In today's day and age it is so important to understand what is happening with technology and how it can help or hurt the society that we live in. 

Who better to interview than Monique Morrow, she is doing amazing things in the world of technology. If you want to visit her website to learn more here is the link Monique Morrow In addition check out some other episodes around this key topic:- Artificial Intelligence in Business Dan Yarmoluk – Episode 19 AI+ IoT + Machine Learning + Cloud the Real Facts with Adjunct Prof Dan Yarmoluk and AI Expert Craig Truempi – Episode 32 How Robot Lawyer Lisa Helps Entrepreneurs with the “Naked Lawyer” Chrissie Lightfoot- Episode 28 Neuromarketing + Emotional AI: Secret Weapons to Help Drive Competitive Advantage for Brands in 2019 – Episode 27 Nathaniel Schooler I'd like to introduce Monique Morrow. Monique is a Chief Technology strategist, groundbreaking technologist and proven innovator. Monique is a former CTO at Cisco who has worked tirelessly to align technologies to society's needs. Monique is also the co-founder of the humanized internet.

Online marketing basics is where it all begins and in this episode Tim Elliott shares some great content. Nathaniel Schooler 0:37 Today, I'd like to introduce Tim Elliott:- by day he is head of marketing for an acquisition and investment company in the East Midlands in the UK, where he spends his days helping great companies grow. Outside of the day job he has a real passion for startups and was awarded Virgin startup mentor at the start of 2018. So that's quite interesting. And he's also been a Chartered Institute of Marketing tutor. Tim shares some really great information in this episode with me. Well, Hi there, Tim, it's great to have you on the show. I'm really excited about this expert talk today. Because you've got oodles of experience in the marketing world. 

Stacking your sales pipeline is a key topic for management teams and sales profs alike and Steve is no stranger to building pipeline... More often than not sales profs and management are too focused on what is already in the quarter to even think about the most important part of selling:- "Stacking Your Sales Pipeline". In this no holds barred interview Steven Dickens shares insight from 20+ years in Technology sales. He oversees a team of 50+ sales representatives for IBM. We discuss the all famous Glengarry Glen Ross movie which would probably be banned in most sales meetings these days. Steven helps people to understand where they should be spending their time to create the best results. His close link with the marketing department is very refreshing, we are all on the same team after all! *NB Steven Has since left IBM.

Gaby Juergens - CEO and founder of Homefront Girl, a lovely person and such a powerful story. Founder and CEO of “Homefront Girl”, an organization that has donated over $100,000 to military charities, Gaby Juergens sat down with Big League Politics to discuss her involvement with military families. Juergens has created close to 2,000 designs with inspirational quotes on merchandise like coffee mugs, pillows, candles, and the newly announced clothing line that are meant to encourage and show support for family members of the military. She seeks to inspire those who have relatives in the military that, “we are the other Half of the Brave.” Homefront Girl has been licensed with partnerships like Hallmark, Walmart, and Yankee Candle. Perhaps the most popular item available on the website is their Signature Teddy Bears which were donated to military children at the 2017 Macy’s Thanksgiving Day Parade and Juergens has hopes that the same will be accomplished this year. Homefront Girl donates to charities like “Operation Homefront” and “United Through Reading” which seek to encourage military families as they deal with the emotional rollercoaster of having a family member deployed. Her uplifting merchandise has not only significantly helped other charities, it also has proved to be a memorial for family members of fallen heroes. Gaby Juergens has worked tirelessly to ensure that deployed and fallen men and women of the military are given the acknowledgement and respect that they deserve. You can also catch Gaby Juergens interviewing Nat Schooler here: Learn more about Homefront Girl at homefrontgirl.com 

In this episode I have been joined by Sheri Hinish "Supply Chain Queen" and she shares with me :- The Latest in Reimagined Supply Chain, Sustainability, Talent Management, and Leading Transformations. For anyone in technology, purchasing and in particular business management it is important to understand the threats and opportunities around supply chain management. These are some of the questions she answered and the value she delivered here is huge! 

• 1) How is the supply chain changing? 
• 2) What are the biggest challenges facing supply chain leaders? 
• 3) What constitutes a strong innovator? 
• 4) What are the best ways to improve supplier performance? 
• 5) What does an alliance with a key supplier look like? 6) What are the most important considerations for supply chain managers and other key stakeholders? 
• 7) What excites you most about the use of technology in the supply chain and why? 

Recent media engagements include: highlight in Industrious Magazine (January 2019), featured Guest on Building Business Acumen Podcast with Nathaniel Schooler (March 2019), featured Guest Panelist on webinar discussing the Future of AI, Edge, and Analytics in Supply Chain Technology hosted by Frost & Sullivan (May 2019), Thought Leadership at Gartner's IT Expo (October 2018), and Guest on "Let's Talk Supply Chain" (Season 2, Episode 27). She has presented to Gartner's Special Interest Group on Sourcing & Procurement leading practice and was a guest speaker at the Chinese Association of Science & Technology (August 2018), where she discussed the future of blockchain and supply chain technology. Sheri holds two credentials from Rutgers Business School with highest distinction (Beta Gamma Sigma), a Master of Science in Supply Chain Management, and a Mini-MBA, with focus in Digital Supply Chain. She is a Masters Candidate at Harvard University in Sustainability with emphasis in Industrial Ecology (Circular Economy) and Product Life Cycle Management. She is certified in Organizational Behavior and Change Leadership from Cornell University. She also has a Bachelor of Science in Business, Supply Chain Management (Summa Cum Laude) from the University of Maryland. Additionally, Sheri is a licensed Project Management Professional (PMP), and Lean Six Sigma Greenbelt. Find more about Sheri here on her website :- https://www.supplychainqueen.com/Home

Internal Communications and Teamwork are two really important topics and who better to discuss them with than the Microsoft Insiders: Jeremiah Marble and Dona Sarkar Jeremiah Marble and Dona Sarkar from Microsoft were such inspirational guests. This episode was really fun to record and we packed in so much information into this it is insane... Jeremiah is Director of Developer Marketing for Windows and was the founder of the windows insider program with well over 16 Million members. Dona Sarkar is Head of the Insider Program at Microsoft -You know how everyone calls you for tech help like "which laptop should I get" or "do I need anti-virus" The Windows Insiders are a community of 16M+ people who constantly get asked those questions. 

Customer service and retention are so important and Jon Bostock Co Founder of Trumans shares his leadership insights from nearly a decade at General Electric and his time at Big Ass Fans before they sold for 500 Million USD. Trumans is disrupting the cleaning category with a innovative new range of cleaning products, reducing wastage and environmental damage. "Fast Company has honored Truman’s as part of its World Changing Ideas Awards, which were announced today. Launched just two months ago, Truman’s brings stark simplicity to the $30 billion home cleaning products industry. The company’s lineup of four cleaners, which are shipped directly to customers, tackle virtually all of a home’s hard surfaces. Beyond convenience and simplicity, Truman's boasts today’s greenest cleaners by offering patented refill cartridges that eliminate single-use plastic bottles. All you do is fill your bottle with water and pop in a cartridge. When the bottle’s empty, admire your cleanliness and simply refill the same bottle with water and a new cartridge. To compare carbon footprints, it takes 31 semi-trucks filled with ready-to-use cleaners to equal just one semi-truck of the equivalent of Truman’s refill cartridges." Also you may want to checkout this episode:- Revenue Blindspots with Bryan Eisenberg – Episode 12 To learn more about Jon Visit Trumans

In this episode, Max shares the secrets of successful learning and giving feedback and you will understand so much more about Lessonly as a business and how he managed to get to grow to over 2 million users! In this interview we learn more about successful learning and giving feedback Max Yoder CEO and co-founder of Lessonly – “The powerfully simple training software that helps teams learn, practice and Do Better Work.” And don't forget to buy Max's new book. Do Better Work. Checkout our Previous Interview:- Compassionate Communication Delivers 2 Million Users with Max Yoder

Nathaniel Schooler 0:05So today I'm joined by Stephen Gillen, and he is the CEO and executive producer of Shooting Stars Events. Stephen Gillen'S YouTube Channel (top business/life/Crime Content) link below https://www.youtube.com/channel/UCw-gTnVyH3DqOlh3eiGlxGQ Stephen Gillen personal brand & to buy a limited Edition of his bestselling book 'The Monkey Puzzle Tree' , : www.stephengillen.com Recently, he was nominated by the UKs peace ambassador for the 2020 'Sunhak' International Peace Prize.

Today I'm interviewing Laura Gassner Otting and she is a confidence catalyst who works with leaders, entrepreneurs and change-makers to help them get unstuck and accomplish extraordinary results. Her new book "Limitless - How to Ignore Everybody, Carve Your Own Path and Live Your Best Life." 

Limitless debuted at number two on the Washington Post's bestseller list, right under Michelle...This is a really interesting episode, and we're really talking about growth thinking here. And I think you're going to love it. It's lovely to speak with you, Laura. 

Shownotes are here: https://legacymediahub.com/limitless-life/

Mentoring Stephen Gillen CEO: shares massive insight to his important work here! So today I'm joined by Stephen Gillen, and he is the CEO and executive producer of Shooting Stars Events. Recently, he was nominated by the UKs peace ambassador for the 2020 'Sunhak' International Peace Prize. Stephen Gillen'S YouTube Channel (top business/life/Crime Content) https://www.youtube.com/channel/UCw-gTnVyH3DqOlh3eiGlxGQ Stephen Gillen personal brand & to buy a limited Edition of his bestselling book 'The Monkey Puzzle Tree' , www.stephengillen.com Also Listen to Business Etiquette; with Entrepreneur and CEO Stephen Gillen Episode 61 And listen below to our latest interview from the Positive Personal Power Podcast From Sharing Jail with Charles Bronson to Owning the UN Stage With an Ex-Policeman

Mike was CEO of Telecity, from a market cap of 6 Million to well over 3 Billion... Mike received an OBE (Order of the British Empire) with recognition from Her Majesty The Queen for his contribution to the UK digital economy. Personal branding was synonymous with success!  In his business life, Mike was CEO of Telecity, a company he helped successfully from a market cap of 6 Million to well over 3 Billion. Growing the company was quite a journey, with several acquisitions along the way. Mike tells me about his personal brand and how it helped him along the way and how it is longer-lived than a business brand. Visit the show notes here and access to more personal branding resources: https://legacymediahub.com/keeping-your-feet-on-the-ground-with-mike-tobin-obe/ Or visit: https://legacymediahub.com/the-ultimate-guide-to-personal-branding/

Entrepreneur or business owner which are you Championing Small Business and Medium-Sized Businesses. Brian helps us answer this question:- "Entrepreneur or business owner which are you?" Brian Moran is the CEO of Brian Moran and associates and Small Business Edge, Ex Wall Street Journal and Inc. Magazine. 

Nathaniel Schooler and Brian discuss the importance of knowing if you are an entrepreneur, small business owner or passionate business owner. In addition, we share lots of interesting insights and tips for small business, including understanding the pain points people are facing. Brian runs many different workshops and has been a consultant for 27 years; he has worked at the Wall Street Journal and Inc Magazine.

You can find the show notes here: https://legacymediahub.com/entrepreneur-or-business-owner-which-are-you/

The future of the high street Eddie McAtominey and I discuss the future of the high street. An old client of mine from when I first started working for myself! I get his last name wrong and we have a good giggle about it at the beginning. Eddie is experienced in retail design, environments, entrepreneurship and as a creative director in his own right, when I first worked into marketing I learnt huge amounts from him and his team. He started off in retail design, with a company called Fitch who is now part of WPP, Eddie designed Ed's easy diner, but he has also designed a lot of bars, running his own businesses, his skillset was environments. As he developed his business he employed lots of different types of designers, architects and his responsibility over the years was to deliver all the creative, from shop design all the way through into designing the promotional material and in fact psychology of shopping and where you place items on the shelves etc. Quite a bit of science has been involved, knowledge around all areas to make sure the projects were delivered. Eddie has done a lot of identities and recently he has done a lot of network rail identities including the Leak street arches, the graffiti arches under Waterloo.

Commercial story telling in the age of big data Paul Thies, formerly Vice President of Thought Leadership at Thomson Reuters. The power of culture is amazing and C-suite execs ignore culture at their own peril. Culture allows leaders to reach into the hearts and minds of employees, giving their messaging an air of authenticity that builds trust. More and more companies seem to be taking an interest in thought leadership. 

Here are the show notes: https://legacymediahub.com/commercial-story-telling-in-the-age-of-big-data/