At Home Startup (Brooke Raybould)

Hi! I’m Brooke Raybould,  I’m a high-achieving mama with a Georgetown MBA who said “no” to the corporate world and “yes” to herself. Trained by two of the top business schools in the country, I fell in love with entrepreneurship, and embarked on the biggest startup of my life: my family. 

Drowning in diapers + laundry, I bootstrapped my way to building a six-figure online business, where I was paid to be myself. And now? I’m on a mission to help women ditch the mom memes, and build the life they were created for.

Whether you’re a stay-at-home mom looking to optimize your routines and carve out a little something for yourself or the savvy woman wanting to do it all, I will break down the systems and strategies that help busy moms get big results.

Step into my stay-at-home office and welcome to the At Home Startup Podcast.         

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Listen on and discover the reason why I decided to start a podcast.

• Everyone is faced with a moment in their life when they can decide whether they are going to live a life that fully embodies them, or fake a life that is a half-baked truth of who they are or controlled by external factors. 
• As a mom, who grew to influencer status, I was able to tap into my entrepreneurial dreams while being a present mom. 
• I’ve had to ask myself: is this where I’m meant to be? 
• I want to help women tap into their best selves - as mothers, as entrepreneurs, and as individuals. 
• How to start a business from home?
• How can I be a more present mom, but tap into my creative business dreams? 
• How can I create systems and strategies to live a successful life? 
• What IS a successful life when it comes to being a mom? 
•  How to start a digital online business? 
• Peek into my home life and into the influencer space, the worlds that I am most familiar with.
  
  

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Spousal Support with Ryan, my husband.

Ryan Joins me in this episode as I discuss how receiving spousal support helps me achieve the most out of each day and maintain a happy family. 

• History of Ryan 
• What led us to form a relationship
• How we have evolved together 
• My daily schedule: Control Variables 
• Having four children

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Being an achiever can be a good thing, but what happens when it becomes addictive? Today’s guest, Mallory Ervin, explains exactly that. Mallory shares why winning Miss Kentucky, becoming fourth runner-up in Miss America, and participating two-times over in the Amazing Race were achievements that left her high up on a mountain top feeling unfulfilled and only wanting more. 

In this episode we discuss:

• How being addicted to achievements stole her life, and nearly pushed her to death
• How to balance being a high achiever healthily
• How to detach yourself from pleasure-seeking, and how to go for happiness instead
• How she balances running a business in the spotlight as a mom, and how to prioritize it all
• How to know your enough point
• And, is outsourcing worth it? Or, does it add more fuel to the fire?

Get Mallory’s book: https://amzn.to/3CEg6ZS

Pre Order Mallory’s 2nd Book: https://amzn.to/3rD3wnm

https://livingfullyco.com/

Mallory Ervin, author of the national bestseller Living Fully, is a Kentucky-grown, Nashville-living dreamer who had a roundabout way of arriving at today. From her time in the Miss America pageant to being a three-time contestant on The Amazing Race, Mallory turned her passion for sharing her love of fashion, beauty, and life into a platform for impact. Today she runs a global lifestyle brand she founded in 2016, hosts the Living Fully podcast, where she encourages and inspires her dedicated followers to seek joy and live fully, and appears across platforms ranging from Instagram to YouTube, sharing her life and message of living fully. She and her husband, Kyle, have three children, Ford, Shepherd, and their new baby, Sunday. 

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Today’s guest, Lauren Stokes, represents the female entrepreneur American dream. Lauren shares how sketching dresses out of magazines turned into a small business that catapulted into a multi-million dollar reality. But along Lauren’s journey, she couldn’t help but question, is bigger really better? Or is there a small business sweet spot? Buckle in as we dive into Lauren’s story …

In this episode we discuss:

• How to turn your passion into a mult-million dollar startup.
• How to take a concept and turn it into a profitable small business.
• How to start a business on a budget.
• How to create a lean startup.
• When to expand and start hiring.
• Influencer marketing from a brand perspective and influencer perspective.
• How to learn from entrepreneurial missteps.
• The mindset of a serial entrepreneur.
• Balancing entrepreneurship with family and motherhood.

https://instagram.com/mrslaurenstokes

https://www.heymamawines.com/

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Join us with Julie Thomason on this intimate episode where we discuss the moment that changed her life only weeks after her son was born. Learn how Julie has taken tragedy and turned it into a way to connect with other women who share the same pain, which turned into the therapy she didn’t know she needed. 

•  We discuss the painful moment she heard the news about her husband, and how she turned to social media to write therapeutically about the events that had transpired. 
• As she began sharing her story, thousands of women started paying attention. Julie now encourages hundreds of thousands of women on her social media platform where she is unapologetically herself and talks about what hits her in the moment. 
• Whether it is raw feelings from that tragic day, happy memories, or mom humor, get to know this mama and love her even more. Topics discussed: how to be vulnerable on social media.
• How to connect with others though tragedy. How to find healing in connection. 
• How writing is therapeutic. 
• How to create content that is YOU. 
• How to hire help as a content creator when you need. When to hire a talent manager as a social media influencer or content creator. What hiring a talent manager looks like.
• https://www.instagram.com/spilledmilkmamma/?hl=en
• https://www.shopltk.com/explore/Spilledmilkmamma
• Keep an eye out for Julie's Podcast Coming Soon  "Spilling the Wine"

Affiliates & Resources
Headband Holder:https://rstyle.me/cz-n/g2kghpct3e7
A Mom's Guide to Disney World: https://bit.ly/3svrykl
Code: DISNEYDISCOUNT

This Episode is Sponsored by HaLi Bows & Accessories – Bows by HaLi
Code: BROOKE15

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Are you at a crossroads in your life? Do you feel stuck with your current situation? Have you been forced to make a change, and don’t like the direction it is headed? In this episode, I will break down the difference between a pivot and reinvention. A pivot is when you are forced to change by external market demands or factors, while reinvention is led by the individual. Learn why pivoting can be a BAD thing, especially in entrepreneurship, and use these FOUR questions to ask yourself to get back on the track. This goes back to business basics!

• The life of an entrepreneur, you always hear this term “pivot”. When I was in business school I heard the term often in my entrepreneurship program. The goal of the class was to start a company with an idea, to participate in heavy customer interviews and feedback and based on the feedback, you’d pivot or not.
• At the end of the class, my professor said he was bummed out because of the students he had, very rarely did those students ever persist in taking their businesses to the next level. Very rarely did they launch their businesses.
• At the time I created my own startup - it was a baby box company where parents would try different kinds of products before they committed to a purchase. And like the others, I never persisted in the startup.

There is a distinction between pivoting and reinvention

• Dr. Tim Merrick, executive coach https://www.linkedin.com/pulse/pivot-reinvention-dr-tim-merrick
• THE FUNDAMENTAL DIFFERENCE: A pivot is the universe or a market or wherever taking us where it wants to take us, while reinvention is us telling ourselves where we want to go. There is a key difference, and I’d argue that you must focus on the latter if you want to be successful.
• When there is a market change that requires us to pivot, we must ask ourselves if we are in alignment. I’ve mapped out four questions to ask yourself if you need to reinvent rather than pivot…

1. Do I feel joyful?
2. Does the pivot feel in alignment with your current set of values?
3. Is my pivot in alignment with my overall vision?
4. Is this life-work a statement of myself?

• Once you identify that you’re on the wrong track, then what? How to go for a successful pivot.

1. What is your unshakable center?
2. Understand your values, mission, vision.
3. Identify your current self and your higher self.

The Foundational Copywriting for Creatives by Ashlyn Writes :https://awcopyclass.com/back-door-fall-2022-cfc?rfsn=6952855.db32531

ZAG: https://amzn.to/3DONpKn

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Brooklyn Rivera knows what it’s like to go after her dreams and achieve success! She won Mrs. Texas in 2020, became Mrs. America in 2021, and is now a fantastic entrepreneur and mom. But for a high-achiever like herself, doing it all meant making some pretty big choices along the way that would impact her whole family. Join our conversation as we discuss the decision-making mindset moms need to have while juggling their careers and motherhood and the importance of having grace for yourself. Can we really have it all?? 

In this episode, we talk about…..

• Not letting pain from the past define your future. 
• Starting a business and learning the trick of confidence.
• Focusing on the positive, instead of the obstacles.
• How Brooklyn fights the pressures of society. 
• Giving yourself grace as you move through different seasons.
• Knowing how to take the next best step. 

Connect with Brooklyn!

Instagram: https://www.instagram.com/mrsbrooklynrivera/?hl=en
Website: https://mrsbrooklynrivera.com/ 
LTK:https://www.shopltk.com/explore/MrsBrooklynRivera

Affiliates & Resources

A Mom's Guide to Disney World

Code: DISNEYDISCOUNT

In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

https://brookeraybould.com/disneyworldfree

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

At one point in my motherhood journey, I felt like I was drowning. How was I supposed to do all the things and be all the things, while still maintaining a sense of calm and control? For me, the answer was control variables. 

In short, control variables is the morning routine I practice that enables me to live an amazing life on purpose. As parents, we know there’s a lot in this world we can’t control. But we CAN control ourselves. And while this routine might not be for everyone, it will certainly help you high-achieving mamas get back that sense of control and take care of the things that are important to you. 

In this episode, I talk about…..

• Control and why it’s so important to us.
• Five categories of control variables.
• Identifying tasks for each category.
• The benefits of being an early riser.
• My morning routine and tips to make it your own.

Affiliates & Resources

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables

Copywriting For Creatives: https://awcopyclass.com/back-door-fall-2022-cfc?rfsn=6952855.db32531 

Athletic Greens: Click HERE to try it now!

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Have you ever wondered how to use your credit card points to go on crazy expensive vacations? This is exactly what Katie Holden did. She reduced her travel costs by over $5000 on an awesome resort vacation for five, and now, she’s sharing her secrets with the world through her blog, Katie’s Travel Tricks! 

Join us as we talk about how she got to the point of teaching others her travel hacks and turning that into a profitable and value-add business from the comfort of her own home. You won’t want to miss out on this amazing conversation!

In this episode, we talk about…..

• Growing Katie’s Travel Tricks.
• Learning Instagram and social media marketing.
• Streamlining processes and prioritizing automation.
• The pressures of being the sole financial support of the family.
• Mental challenges and boundaries with social media.
• Finding balance in running a business while raising kids.

Connect with Katie!

IG: https://www.instagram.com/katiestraveltricks/ 

Website: https://katiestraveltricks.com/ 

FREE Quick Start Guide to Miles and Points: https://katiestraveltricks.com/linkinbio/ 

Affiliates & Resources

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

The transition from working in the corporate world to being a stay-at-home mom can be extremely difficult for new moms. But while you might receive loads of help at a new job, new moms on the other hand are often left to fend for themselves. What I found made my transition much smoother, was to apply some of the same habits I had formed in my corporate job to my new role in motherhood. Join me as I share five key practices that will help you do the same!

In this episode, I talk about…..

• Our need for anticipatory structure.
• Losing structure in motherhood.
• The benefits of looking at motherhood as a job.
• Boundaries, burnout, and scarcity mindset.
• Five steps from the workplace you can apply at home.

Affiliates & Resources

Listen to the Control Variables Episode!

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

My guest, Hannah Simpson, is a 19-yr old entrepreneur who turned a fun Thanksgiving break craft in 2016 into a fully-fledged business! Coco’s Beads and Co began as a way to sell bracelets to friends and family, but it unexpectedly gained serious popularity, forcing Hannah to evolve and automate in order to keep up with the demand.

Join our conversation as we dive into what it means to be a young entrepreneur, what it’s like running a business while still in college, and the importance of looking forward to the future to achieve your goals.

In this episode, we talk about…..

• The origin of Coco’s Beads and Co.
• Expanding online into influencer marketing.
• Using Shopify and LTK to sell.
• Looking to the future while owning a business.
• Holding space for creativity in motherhood.
• What’s next for Hannah.

Connect with Hannah!

Website: https://cocosbeadsandco.com/ 

Follow her on Instagram | Facebook | Tiktok | Pinterest 

Affiliates & Resources

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

I’m anxious to share my thoughts on a reel I recently posted that was met with some controversy about why I don’t relate to women who complain about motherhood. Which got me thinking about how relatable content isn’t always good for us!

As moms, we often find ourselves mindlessly scrolling through social media or filling our minds with videos that don’t really challenge us to grow as human beings. In the name of relatability, moms take to the internet to commiserate about the real challenges and hardships they’re facing, but without any constructive goal in mind. The result? A severe increase in mental depression, anxiety, and unhealthy habits, which are not helping us in motherhood. 

In this episode, I talk about…..

• A time in my life when I realized I had given in to negativity.
• Why media can be so toxic.
• The dangers of relatable content.
• The Media Pyramid.
• Toxic positivity and unrelenting negativity.
• My solutions for being more intentional with what I put out into the world.

Affiliates & Resources

Mentioned Instagram Reel: Why I Don’t Relate to Women Who Regularly Complain About Motherhood On the Internet

Article by Faris “You Are The Media You Eat”

Article by Larson “Why Do We Obsess Over What’s ‘Relatable’?”

Listen to the Control Variables Episode!

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

It can be difficult to break into an existing industry, especially when you’re doing it differently! My guest is someone who decided to pursue what she loved, but with her own creative and “disruptive” spin. She wasn’t interested in choosing between her passion and her family, so she took that path that had it all! 

Kelly Stumpe is the founder and creator of The Car Mom, where she uses her extensive knowledge and resources from her career in the automotive industry to empower first-time car buyers, women, and families to make the most informed decision while car shopping.

In our conversation, Kelly shares all about how she grew The Car Mom after leaving her job in sales, the mission that fuels her, and exactly how she was able to pull it off while also being present as a mom. We also spend some extra time engaging in a bit of car talk, so if you’re interested in hearing from the expert, keep listening!

In this episode, we talk about…..

• Creating The Car Mom.
• Pursuing your passion while growing a family.
• Finding a rhythm on social media platforms. 
• Being an industry “disrupter”.
• Car Talk: the best cars for multiple-kid families.
• Electric Vehicles - yay or nay?

Connect with Kelly!

Website: https://www.thecarmomofficial.com/ 

IG: https://www.instagram.com/the_car_mom/ 

Youtube: https://www.youtube.com/thecarmom 

Podcast: The Carpool with Kelly and Lizz

Affiliates & Resources

Kelly’s Blog: Why I Chose the Ford Expedition Over the Chevy Tahoe for 3 Kids Under 4

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Something I’ve been interested in recently is digital products because they’re such a great way for stay-at-home parents to make a passive income. Well my guests, Sue and Manny Irven, are considered the experts in getting digital products into the marketplace through Amazon Kindle Direct Publishing (KDP). They’re here to tell you all about how to get started and help you sell!

In July 2020, Sue and Manny had both gotten laid off when they decided to start their online business. Through trial and error, they realized that Amazon KDP was the best and easiest way to make a passive income online. Now they’re making up to $17K a month by self-publishing digital products, specializing in 'low-content books' like journals and notebooks.

In this episode, we talk about…..

• Getting started with Amazon KDP.
• Choosing which products to sell.
• The creative design process.
• High-content books vs low-content books.
• Using SEO in your marketing strategy.
• Profit margins for selling through Amazon KDP.

Connect with Sue and Manny!

Website: https://sueirven.com/ 

IG: https://www.instagram.com/amazonkdpqueen/ 

Tiktok: https://www.tiktok.com/@kdpwithsue 

Learn how to get started on Amazon KDP with the Amazon KDP Complete Program!

Affiliates & Resources

Canva: http://partner.canva.com/AoOERK   

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Kristina Braly is a mom of two, a board-certified anesthesiologist and a digital content creator for 13+ years. She is also the CEO of Cloud9 Scrubs, a modern luxury performance brand, and the founder of AEMBR, a newly launched candle and home fragrance brand with products selling out in 90 seconds!

But being a multi-passionate individual, like Kristina, is no walk in the park, especially for moms. It’s easy to feel pulled in so many directions, and if we’re not careful, it’s likely that burnout will follow close behind. 

In our conversation, Kristina and I chat about what it means to be a multi-passionate entrepreneur, how to invest in the things that light you on fire, and specifically how to do that as a mom without succumbing to burnout and overwhelm. 

In this episode, we talk about…..

• Having ADHD as a multi-passionate entrepreneur. 
• How to balance multiple endeavors with regular life.
• Creating your own solutions.
• The importance of outsourcing.
• Burnout in motherhood.
• Brand first or product first?

Connect with Kristina!

Website: https://aembr.co/ 

Instagram | TikTok | Facebook | Youtube

Affiliates & Resources

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

In a recent social media post, I experienced some pushback regarding toxic positivity. This concept kind of got the wheels in my head turning and I was directed toward Justin Prince, an author, motivational speaker, and entrepreneur who spoke about so much I truly related to. 

I immediately knew that he would bring amazing value and wisdom to other stay-at-home moms, so he is joining the conversation to discuss the topic of holding yourself accountable for your own life.

Justin came from a divorced home as a child without much promise, then went on to eventually create the life he always wanted and built four multi-million dollar businesses. He is passionate about helping others to seize opportunities, build better habits, and create a better future version of themselves today.

In this episode, we talk about…..

• What led Justin on his entrepreneurship journey.
• The 5x5 rule for priorities.
•  Finding confidence in the face of self-doubt.
• Toxic positivity.
• Practices for finding the future version of yourself.
• Saying “no” to the victim mentality.
• Making money online.

Connect with Justin!

Website: https://iamjustinprince.com/ 

Instagram: https://www.instagram.com/iamjustinprince/ 

Affiliates & Resources

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Today I’m going to talk about something that’s been on my mind lately as a mom. I shared on social media the other day about how to know whether or not to have more kids. The feedback I received was so helpful for me as I approach this question and I wanted to share some of those responses with you! 

Remember that my opinion and even others’ opinions are just that - opinions. And they may not be what’s best for your situation. But as I break this down more about where I am at personally, I hope it helps you think through your own thoughts and feel empowered to make the best decision for you and your family! 

In this episode, I talk about…..

• Where I’m at with the question “do we add more kids or not?”
• Feedback from followers about this topic.
• How our family has chosen to add more children in the past.
• Dualing interests, mom guilt, and logistics of adding more kids.
• Other factors and questions to consider.

Affiliates & Resources
Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Lori Bush is a beauty industry expert and former CEO of Rodan + Fields where she took the company from its founding stages to becoming a billionaire dollar business. Throughout her career, Lori has always had the entrepreneurial mindset of finding a problem and working to create a solution. So when breast cancer led her to Dr. Ritu Chopra, and they discovered a gap in the skincare industry, the answer was to develop Solvasa Integrative Beauty. 

In our discussion, Lori shares more about her career, the creation of Solvasa, and the many pieces of advice she’s picked up along her journey. You’ll love hearing how she’s moved through her career to finding success, but in a way that’s naturally evolved with the rest of her life. Our conversation is jampacked with encouragement for entrepreneurs at any stage, so I hope you find wisdom in her story!

In this episode, we talk about…..

• Lori’s breast cancer journey and creating Solvasa Integrative Beauty.
• Holistic habits that have impacted her healing journey.
• Meditation and habit stacking.
• Mindfulness tips for the mom who is low on time.
• How she’s found entrepreneurial success.
• Her thoughts on network marketing.

Learn more about Solvasa Beauty!

Website: https://solvasabeauty.com/ 

Instagram: https://www.instagram.com/solvasabeauty/ 

Products Mentioned

• 360° Radiance
• Golden Moment Turmeric Elixir
• Crystal Energy Wand
• DeStressance® Serum

Affiliates & Resources

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Nothing intimidates me more than accounting and taxes. But we all know they’re not really optional, especially for a business owner. If you’re anything like me, you want to do a thorough job come tax season and save a buck whenever possible. But DIYing your taxes can feel so overwhelming! I had some serious questions, and I suspected you might as well, so I’ve brought on Khalil Dabaja to enlighten us.

Khalil is the founder of CommonWealth, an advisory firm dedicated to serving entrepreneurs by offering concierge accounting and tax services exclusive to business owners across the USA. I discovered him on Instagram and was blown away by the valuable information he is sharing, so I know you’ll find our conversation incredibly helpful!

In this episode, we talk about…..

• The history of CommonWealth and his career in accounting.
• The difference between tax preparation and having a tax strategy.
• Easy steps for beginning entrepreneurs. 
• My questions about tax deductions relating to the influencer industry.
• Creative ways to reinvest your money back into your business.
• How to pay yourself as a business owner.

Connect with Khalil!

Website: https://www.thecwealth.com/ 

Instagram: https://www.instagram.com/khalilidabaja/ 

Facebook: https://www.facebook.com/TheCommonWealthGroup 

Affiliates & Resources
Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Self-discipline and passion are the hallmarks of any successful entrepreneur, and Erin Oprea definitely embodies these qualities. With her strong commitment and drive to succeed, Erin has made a name for herself as a highly sought-after fitness trainer helping numerous celebrities, including the legendary Carrie Underwood, achieve their fitness goals and transform their bodies.

Erin's journey to success is an inspiring one. She has always had a love for physical fitness and eventually chose to serve in the marine corps for nine years. After leaving the marines, she worked tirelessly to make her way back to the fitness industry. Through her hard work, determination, and zeal for life, Erin has built an incredible career as an entrepreneur, living the life she always dreamed of.

In this episode, we talk about…..

• Erin’s journey from the marines to the fitness industry.
• The power of self-discipline.
• Growing her business.
• Training celebrity clients.
• Social media and handling criticism. 
• Inside look at her book, fitness app, and clothing line.
• Her secrets to leaning down and making those abs pop!

Connect with Erin!

Website: https://erinoprea.com/ 

Instagram: https://www.instagram.com/erinoprea/?hl=en 

Facebook: https://www.facebook.com/ErinOprea/ 

Shop Erin’s Products!

Pretty Muscles App

EO Basics Clothing Line

The 4x4 Diet

Affiliates & Resources
Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Today I’m going to talk about a subject that is very prevalent in today’s culture, and that is overstimulation. For parents and moms, your environment can be very stimulating and frankly, chaotic. We fight busy schedules, hundreds of toys, and a million questions a day, so it’s easy for life to feel hectic and out of control. But the problem is when I see women accepting the overstimulation and stress as thinking “Oh well, that’s just the way it is.”

I’m here to tell you that it doesn't have to be that way! As a mom of FOUR BOYS, I’ve had to do my fair share of work to combat the chaos to find a rhythm of life that’s enjoyable and helps me to thrive. I want to share with you some key components to my strategy that I know are going to you help you nail down a rhythm that works for you!

In this episode, I talk about…..

• Defining overstimulation and what that looks like in my life.
• Simple hacks to be proactive in managing stress as a mom.
• Getting back to basics.
• A word on meditation/my routine.
• The importance of simplifying your environment.

Affiliates & Resources

Read more about how to manage overstimulation as a mom! Part 1 & Part 2

Spark Joy by Marie Kondo


Athletic Greens: https://hiyahealth.com/SOUTHERNISH 

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Parenting is not for the faint of heart. Looking back I wish I had been more proactive in getting the tools, resources, and general help I needed to manage my family better. Sometimes you just need an expert to step in and help you to see other options!

Tia Slightham is that expert. She is a parenting coach, teacher, business owner, best-selling author, and most importantly a MOM. She is the founder of Tia Slightham - Parenting Solutions and The Parenting With Purpose Method, where she works with parents to teach them positive ways to decrease the daily struggles we all encounter as parents.

In this episode, we talk about…..

• How Tia became a parenting coach.
• A very common challenge in parenting.
• Tips for getting “Golden Time” with each of your kids.
• Strategies for avoiding mom guilt.
• The benefits of family meetings.
• Setting age-appropriate boundaries.
• How to handle sibling rivalries.

Affiliates & Resources

Tia Slightham Parenting Solutions Website

Socials: TikTok | Instagram | Facebook Group

Check out more of Tia’s helpful resources!

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Are you ready to turn your passion into profit, but feel like you don't have the experience, startup funds, or time to make it happen? Get ready to be inspired by my guest Graham Cochran who has built a 7-figure online business from scratch, all while managing it in his spare time.

In this episode, he shares his insider tips and strategies for creating a profitable and successful online business, even with minimal resources. Whether you're a seasoned entrepreneur or just getting started, you won't want to miss the valuable insights and inspiration Graham has to offer!

Graham is the founder of Recording Revolution, the author of How To Get Paid For What You Know, an online course creator, and a business coach who's passionate about helping others find freedom and fulfillment by building their own online businesses. 

In this episode, we talk about…..

• The value of teaching what you know.
• Growing his online business from scratch. 
• Organic vs paid traffic.
• Platforms for launching a digital product.
• The ins and outs of online courses.
• Advice on niching down your audience and content.

Affiliates & Resources

Graham Cochran Website: www.grahamcochrane.com 

Socials: Facebook | Instagram | Youtube

Grab the first two chapters of ‘How To Get Paid For What You Know’ for FREE!

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Are you curious about how alcohol fits into motherhood culture? Join me and special guest Jenn Kautsch for an honest and judgment-free conversation about navigating alcohol in our lives as moms.

As the founder of the SoberSis community and a leader in the "Sober Curious" movement, Jenn is passionate about helping women redefine their relationship with alcohol on their own terms. We'll be discussing our personal experiences and asking tough questions like, "Is alcohol adding to my quality of life or taking away from it instead?" Get ready to be inspired and empowered to make the choices that are best for you!

In this episode, we talk about…..

• Messages moms receive about alcohol.
• Tips and strategies for facing wine o’clock.
• Tasty alcohol alternatives.
• The value we place on drinking.
• Willful vs willingness.
• Mom guilt and “checking out” mentally.
• The H.A.L.T. Method

Affiliates & Resources

Jenn’s Website: www.sobersis.com 

Jenn’s Socials: Facebook | Instagram | TikTok

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Get ready for a unique and inspiring episode as I sit down with one of my Instagram followers, Melissa Wener, a busy stay-at-home mom of three boys with a passion for fitness and big dreams to help others. This episode is all about helping Melissa figure out her next steps and allowing her the chance to pick my brain about how to turn her passion into a successful business.

Melissa and I dive into her journey, from her positive personality and love for fitness to her biggest passion of being a mom. We discuss how Melissa’s journey changed when she got pregnant and refused to buy into the uncomfortable picture of pregnancy, choosing instead to help other women in the same stage not just accept the negative. If you’re a busy mom looking for similar encouragement, you’re going to want to tune in!

In this episode, we talk about…..

• Time management as a stay-at-home mom with big dreams.
• Setting high standards and choosing your own path.
• How to identify your next steps and take action toward your goals.
• Analyzing social media and finding the recipe for success.
• Staying true to yourself and attracting the right audience.

Affiliates & Resources

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

My guest, enneagram consultant Ashton Whitmoyer-Ober, explains how this ancient personality typing system can help individuals become the best version of themselves. The enneagram separates people into nine types based on motivations, fears, and desires and can help even moms find their new identity in motherhood and approach life more productively.

Ashton breaks down each personality type and answers common questions about the enneagram, including how to help others get into a more healthy spot on the spectrum. She also shares insights on how she got into this work and created a thriving business around it. 

In this episode, we talk about…..

• The nine enneagram types and their motivations, fears, and desires.
• Incorporating the enneagram into motherhood.
• Can we type our kids?
• FAQ and handling conflicting test results.
• Ashton’s personal journey with creating an enneagram-based business. 

Affiliates & Resources

Ashton’s Instagram: @enneagreamashton
Learn more about how to work with her HERE!

Take the Enneagram Personality Test! 

Read The Road Back to You by Ian Morgan

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Are you looking to start your own business, but don't have any prior experience or knowledge? Look no further than this episode with Rachel Hicks, founder of U Whitening, a six-figure teeth whitening business. 

Rachel previously worked as a dental assistant in general and orthodontic dentistry. Despite having no prior business experience or knowledge, she took the leap and launched her business in 2019, starting from her own home. Today, she has grown her business to a commercial storefront and offers effective whitening kits worldwide.

In our conversation, she is sharing her journey and words of encouragement for anyone wanting to take their idea and turn it into something profitable. Her inspiring story and valuable insights make this episode a must-listen for anyone looking to power through roadblocks and create something amazing!

In this episode, we talk about…..

• Going from an at-home startup to 6-figure success.
• Navigating through an unregulated industry.
• Overcoming roadblocks and how Rachel tackled challenges along the way.
• Building a team and finding support as a young female entrepreneur.
• Franchising or upselling? Exploring options to grow a business even more.

Affiliates & Resources

U Whitening: Website | Instagram

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

What do you eat in a day? When do you eat breakfast? Can I have that recipe? Are you Keto? Why don’t you eat bread?  These are just a few of the many questions I’m constantly asked on social media, and the time has finally come to answer them all!

Join me in this episode where I reveal how I transformed my relationship with food, overcame my eating disorder, and learned to eat intuitively. Get ready for game-changing principles and a peek at my daily menu that'll leave you feeling nourished and satisfied. You won't want to miss out on this insightful and personal journey toward a healthier and happier you!

In this episode, I talk about…..

• My approach to food and personal goals.
• Obsessive diet culture and extreme restriction.
• Healing my eating disorder through mindset.
• 10 intuitive eating principles by Evelyn Tribole & Elyse Resch.
• Foods that I actually eat for breakfast, lunch, and dinner.
  
  

Disclaimer: This strategy is what works for me. I am not advising that you eat what I eat, but rather that you tailor everything to meet your own personal needs.

Affiliates & Resources

Eat With Me - An Intuitive Strategy For Busy Moms That Gets Results: www.brookeraybould.com/eatwithme 

Intuitive Eating by Evelyn Tribole, MS, RDN and Elyse Resch, MS, RDN


Try drinking AG1 today!

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

Struggling to grow your online business because you don’t have a huge following? Listen up! Hannah Reese is here to share her expertise on how to strategically market your product or service without even needing a following! 

Hannah is a bonus mama, new mom, and marketing agency owner who is dedicated to helping female-owned businesses grow. After growing her own stationery business to 6 figures in just 7 months, she knew she had to help others achieve the same success. 

In our conversation, Hannah explains more about her process of working with clients to nail down their messaging and get into the mind of their audience. She offers amazing tips to moms who are starting out on their own business ventures, and encourages them to keep showing up “even if you’re half-dressed.” With her help, you can connect with your audience, expand your reach, and make marketing magic happen to achieve your business goals. 

In this episode, we talk about…..

• Starting her stationary business and growing it to 6 figures.
• Selling on emotion.
• First steps in helping clients towards success.
• Tips for thinking like your audience.
• How to run ads to a cold audience.
• Which is better - Instagram ads or Pinterest ads?

Affiliates & Resources

Writefully Yours: Website | Instagram | Facebook

Work with Hannah! Use the code: MAMABROOKE for 30% off!

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl

I have some exciting news to share with you all! Can you believe it? We're expecting baby number five! 

Now, I know some of you might have seen this coming, but trust me, the decision-making process was far from easy. In fact, I spent months searching for a sign that would help me determine which direction to take. And you know what? I finally found my answer, but little did I know, there was a curveball waiting for me that I could never have anticipated.

Join me as I share my story of unexpected challenges and newfound joy. I'll take you through my decision-making process, some of the unforeseen lows where I began to question my ability to handle it all, as well as the highs of peace and complete surprise. While it didn’t go as planned, through it all, I found the strength to appreciate what I had and stay true to my purpose. So, whether you're a mom of one or six, or even if you're still figuring out your own story, I promise you'll find inspiration in this episode. 

In this episode, I talk about…..

• How we made the decision to have a fifth child.
• Dealing with feelings of uncertainty and fear during the decision-making process.
• Coping with unexpected depression and anxiety.
• Getting that big fat positive!
• Finding my role and purpose for our family.

Affiliates & Resources

Curious about whether or not to have more kids?  This episode might help you in making that decision! How to Know Whether You Should Have More Kids or Not? My Opinion

Control Variables FREE PDF: https://brookeraybould.com/course-control-variables 

A Mom's Guide to Disney World: https://brookeraybould.com/disneyworld 
Code: DISNEYDISCOUNT
In this abbreviated + FREE Disney World Guide, you'll discover the underground playbook to help you plan the happiest vacation to the most magical place on earth. Written by moms for moms!

IG: https://www.instagram.com/brookeraybould/?hl=en
Shop my faves: https://www.shopltk.com/explore/brookeraybould
A Mom's Guide to Disney World: https://bit.ly/3svrykl