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Pub. DateTitleDuration
02 Feb 2023[Ep#200] How to build a Podcast Audience of your ideal clients for your coaching business podcast00:37:46
According to recent feedback from various podcasting survey’s the greatest challenge many podcasters face is how to ensure their podcast can be discovered amongst millions of other podcasts, so they can successfully build their audience.   If this is a challenge you’re facing too with your coaching business podcast, or you’re planning to launch a podcast soon, and you want to make sure you have a robust strategy in place to ensure you're able to build an audience of your ideal clients with your podcast, then this episode is for you.  Listen to find out:  Why Podcasting Principle ‘Build Reputation Equity vs Vanity Numbers’ for aspiring Thought Leaders is so important – especially with your podcast;  The 3 MUSTS – things you MUST be clear on before you launch your podcast;  5 tips on how to build a podcast audience of your ideal clients for your coaching business podcast.  Enjoy the show.  RESOURCES:   Subscribe to my weekly newsletter – The Influence Bulletin  Subscribe to my Linkedin newsletter – Invisible to Influential   Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#200] How to build a Podcast Audience of your ideal clients for your coaching business podcast appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
26 Mar 202328. Why the 'end in mind' is crucial for your podcast00:05:48
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #28.  On tip #7 of this ListenerIntoLead series you would have heard me share: Where do you start when it comes to your podcast? You start with the end in mind. But not just ANY end in mind.  But a specific end in mind.  Because specificity is key.  For instance a goal of: “I want to build visibility and brand awareness with my podcast” is not specific.  Nor is, I want to grow my podcast downloads to 1,000 downloads per episode – that's not specific either.  Go back and listen to that tip if you want to learn how to be more specific.  Another thing I want you to be clear on starting with the end in mind – is thinking about (a) your overall message and where you want to position yourself as a trusted authority and (b) your overall business model and where specifically you want to lead people along your customer journey, so that you can begin to seed and lead people. I’ll speak more about the customer journey and your podcast in tip 29.  For instance, one of my clients initially wanted to share more about her high level programs, BUT when we looked at her current and former customers we could see that her VIP clients had first begun working in her group coaching programs, which had a lesser investment and from there had become higher level VIP clients.  She also wanted to grow her membership program and she realised if she focused first on growing that and seeding and leading into that program, she could begin to nurture her higher level clients from inside her membership program.  So, her end in mind would be better focused on building her membership program and seeding and leading that within her call to action, rather than speaking about any of her other programs.  So, when it come to your end in mind, think about your current business program pathway and your business model, along with the goals you have for your business? Can you get clear on how best your podcast can support you in achieving those goals? Once you do, you can ensure you have the right strategy in place, the right call to action at the end of your podcast, and the right follow up system that continues to build know like and trust and nurture listeners into leads and ultimately enquiries and paying customers.  But that starts with getting clear on the end in mind and the right podcast strategy to support you.  I’ll see you in the next tip.   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie   Learn more about your ad choices. Visit megaphone.fm/adchoices
15 Aug 2024[Ep#229] How to Win the War on Talent00:34:19
I am thrilled to bring you the latest episode of the Women in Leadership Podcast: "How to Win the War on Talent". This episode features an enlightening conversation with the insightful Chandell Labbozzetta, a best-selling author and leadership strategist. We'll talk about transformational versus transactional leadership, highlighting the importance of self-awareness, quality questions, and collaborative empowerment in building high-performing teams. They discuss the significance of psychological safety, transparent career pathways, and continuous personal and professional growth. Chandell also offers valuable insights into leveraging fulfillment, purpose, and emotional connections to attract and retain top talent across all generations. Be sure to listen through to the end for details on downloading Chandell's book "Confident Closing" and other resources to elevate your leadership journey. Join us as we explore the dynamics of effective leadership and how to inspire the leaders of tomorrow. Here are 3 key takeaways from this powerful episode: Self-Leadership as the Foundation: Chandell underscores that leading oneself effectively is the key to influencing others and achieving transactional success. This starts with self-respect and asking quality questions to take ownership. Transformative Delegation: Adopting the "see 1, do 1, teach 1" method can significantly improve delegation and coaching within teams. This approach ensures that team members are not just handed tasks but are empowered and trained to achieve their goals. Creating Psychological Safety: Building a workplace culture that fosters trust, engagement, and psychological safety is crucial. This environment allows employees to grow without fear of reprimands for mistakes, leading to increased productivity and innovation.   RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Chandell: Website: www.lifepuzzle.com.au Linked In: @in/chandelllabbozzetta Instagram: @chandell.labbozzetta Email: chandell@lifepuzzle.com.au  A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform too so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below and remember to share and like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. Learn more about your ad choices. Visit megaphone.fm/adchoices
11 Aug 2022[Ep 176] From Invisible to Influential Trusted Authority with a Podcast Series – Episode 400:43:01
Hi, this is Annemarie – welcome to another episode.  This is the fourth part of a series I’ve been running. If you’re only just joining me the series was specifically for coaches or consultants who felt like the world’s best-kept secret. This may be you and while your experience is vast, you’re secretly frustrated, because, despite all of your hard work, you’re just not getting the visibility, recognition, or new clients you’d hoped for despite all of the hard work you’ve put into your business.   So, you’re thinking of launching a podcast – because you’ve heard a podcast will help you amplify your message.   As I’ve said before and I will say again, a podcast can certainly help you amplify your message. However, it’ll only amplify the message that’s not working to more people.  This is why I always say - launching a podcast is easy. But launching a podcast that enables you to go from invisible to influential Trusted Authority is another matter altogether, which is what I'll be sharing in my special series From Invisible to Influential Trusted Authority with a Podcast Series. It was part of a 9-Day Challenge I’ve run recently, however, I received such great feedback from people who attended the challenge, I knew I had to share it with you. So, when you hear me refer to ‘tomorrow’s workshop’ – know that it will be coming next week when we release another show.  Here’s what I’ll be covering in the next 4 episodes:  How to go from invisible, underpaid coach/consultant to highly paid, sought-after Trusted Authority with a podcast;   How to transform your expertise from a want into a need and from an overwhelming number of choices to becoming the ONLY choice;   How not to leave tens of thousands of dollars on the table but rather nurture and build long-term client relationships that lead to profitable and sustainable business growth;    The POWER of Momentum: How to attract and generate a steady flow of your ideal clients right to your door so you NEVER have to ‘chase’ leads again, while leveraging the power of podcasting.  Let’s dive into episode 4 – The POWER of Momentum: How to attract and generate a steady flow of your ideal clients right to your door so you NEVER have to ‘chase’ leads again, while leveraging the power of podcasting.  RESOURCES:   90-Day ‘Idea to Launch’ Your Podcast   Interviewing With Purpose Podcast Host Interviewing Training  Book a time to chat with Annemarie  Want to join us live on our next 9-Day Challenge – join our VIP Waitlist and you’ll be the first to know when we’re running it again.    YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep 176] From Invisible to Influential Trusted Authority with a Podcast Series – Episode 4 appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
25 Aug 2022[Ep #178] When Failure and Disappointment Come Knocking 00:11:09
Have you heard this powerful quote before? “Life is like photography. We develop from the negatives.  It’s a quote Annemarie has reminded herself of a LOT over the years as she’s picked herself up and dusted herself off from yet another failure or disappointment.  In fact, it was those failures and disappointments and the many lessons she learned, which are now principles and steps she teaches her clients as they continue to struggle with the challenges she struggled with.  So, not only are we able to develop from those negative experiences – through passing on what we’ve learned, we’re also able to help others who are struggling with the very things we have struggled with and have been able to overcome.  It was her WORST business failure ever, that 7-years on, she can honestly say, was the BEST thing that ever happened to her because it led her down the path to where she is today.  And, while she certainly wouldn’t have chosen to experience this level of loss and failure – it has built a level of resilience and tenacity that she knows is needed for a time such as now and that she can continue to share with others.  So, in today’s episode, Annemarie shares:  How to approach failure and disappointment  Words of encouragement as you pick yourself up and dust yourself off  Three powerful questions to help you move forward  RESOURCES:   90-Day ‘Idea to Launch’ Your Podcast   Interviewing With Purpose Podcast Host Interviewing Training  Book a time to chat with Annemarie  A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep #178] When Failure and Disappointment Come Knocking appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
19 Jan 2023[Ep#198] Simplify and Streamline so you can scale your coaching business without burnout00:41:19
In this episode Annemarie pulls back the curtain to share what she’s been working on over the last several months – specifically the three key areas she’s been streamlining and simplifying and the difference it’s made in her business not just recently, but since she began her first Secretarial Practice and later her Career Coaching Practice.   Listen to find out:  What three key areas you’ll want to focus on when it comes to simplifying and streamlining your business;  The simple way to recognize what areas/tasks in your business you can begin to systematize and delegate;   The questions Annemarie asks herself to ensure the systems, processes, technologies, and team continue to work efficiently and what to do if you discover it doesn’t and much more.  Enjoy the show.  RESOURCES:   Take the Quiz: Build Visibility, Generate Leads & Enrol Clients with Ease with your Robust Customer Relationship-Building Nurturing Funnel   Subscribe to my weekly newsletter – The Influence Bulletin  Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#198] Simplify and Streamline so you can scale your coaching business without burnout appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
17 Apr 202209: Being Unique and Uncopyable starts here (Mannerisms and Characteristics)00:04:23
Yesterday I spoke about what it means to Uncopyable and how when we identify unique elements about who we are – no one can copy you. In today’s tip, I want to speak about two of those and in tomorrow’s tip – I’ll share two more.  Today, I want to talk about your Characteristics (or character traits) and Mannerisms.  Your characteristics are your distinguishing features and qualities.  Your mannerisms – are a group of verbal or other unconscious habitual behaviors that are particular to you.  In fact – your mannerisms can bring out your character.   For instance, a confident person (which could be a character of confidence) can be brought to life by maintaining eye contact when you speak. Walking upright with your head held higher can also exude the character of confidence.  The opposite mannerism that brings out the character of being shy and/or reserved, could be speaking softly, head tilted downward, avoiding eye contact.   Some other character traits could be honest, brave, bold, compassionate, lead, courageous, loyal.   So, today, take some time to reflect on some of your unique characteristics and mannerisms and write them down in your Take Action Guide.   And, then come back for tomorrow’s tip where I’ll be sharing two more unique and uncopyable elements that make you YOU and that no-one else can copy.    YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage    Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  The post 09: Being Unique and Uncopyable starts here (Mannerisms and Characteristics) appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
04 May 2023[Ep#207] Empowering women to lead revenue in corporate and their own companies 00:40:48
My guest today says, “You decide when you move forward – if your current situation isn’t empowering - then go find one, or create your own.”  Joining me on today’s show is Kelley O’Keeffe. Kelley runs a company devoted to maximizing the revenue of women owned businesses and sharpening female sales leadership skills called Empowered Engagement LLC. She specializes in studying and working with millennial female business leaders.   She was a technology sales executive overseeing 15% of her publicly traded company’s revenue and in charge of two key client relationships leading over 300 people globally. She had to leave corporate for health reasons related to fertility treatments – and began to realize the cost our society was experiencing after the Great Breakup.   Kelley devoted herself to studying the millennial female in business and realized a main way to gender equality in leadership is through having more women in revenue leadership roles.   On today’s show, Kelley is going to share:   5 challenges millennial mid-career females in business face, and how successful women have overcome them.    The importance of having women in revenue leadership   Ways we can empower more women to lead revenue for corporate and in their own companies   RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Kelly: Website: http://www.empoweredengagement.com Linked In: @kelleyokeeffe Email:  kelley@empoweredengagement.com Instagram: @empoweredengagement_llc A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#207] Empowering women to lead revenue in corporate and their own companies appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
24 Apr 202210. Your Uncopyable Story: Markers & Milestones00:05:10
Following on from yesterday’s tip where I spoke about two elements that are unique and uncopyable about you being a blend of your characteristics and your mannerisms, today I’m sharing another two elements that no one else can copy because they’re unique to you and no-one else.  And, when you weave these elements into your story and your message – no one else can copy it because it’s not their journey NOR has it happened to them.  Today I’m talking about Markers and Milestones.   Markers are significant events in your life, such as challenges and struggles that you have had to face and overcome. Milestones are the successes, the achievements you have secured when facing those challenges.  Now when thinking about Markers and Milestones, Markers must be relevant to your ideal client and something they resonate with, are most likely struggling with themselves and the milestones must also be something your ideal client resonates with, because most likely this is something they’re longing to achieve – however haven’t been able to figure out HOW.   For instance, one of my uncopyable story angles is when I started Women In Leadership Podcast. It was after my worst business failure ever and I started Women In Leadership Podcast to help me deal with my grief and loss. With only 3 episodes being published, I thought if I can generate 2 x 4 figure clients accidentally from a podcast I started to help me deal with my grief and loss – what would be possible if I backtracked the steps my clients took to get them to the point where they had gone from not knowing me at all, googling Brand and Business Consultant, come to my website, listen to the podcasts, search around the site and decide they’d want to work with me.  A book – Industry Thought Leader – how to go from Invisible to Influential (and profitable) with a podcast and my course – Podcasting With Purpose was born and now this is something I teach my clients, coaches and consultants who are looking to leverage a podcast to build their reach, reputation (as a trusted authority) and their revenue from their very first episode.  That’s one of my stories, which is unique and uncopyable – because it’s my journey.  Now it’s time for you to identify some of the Markers and Milestones that’s relevant for you in your Take Action Guide.    YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage    Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  The post 10. Your Uncopyable Story: Markers & Milestones appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
04 Aug 2022[Ep 175] From Invisible to Influential Trusted Authority with a Podcast Series – Episode 300:49:42
Hi, this is Annemarie – welcome to another episode.   This is part 3 of our 4-part series where we are talking about how to go From Invisible to Influential Trusted Authority with a Podcast.  If you are a coach or a consultant and feel like the world’s best-kept secret? Your experience is vast, yet secretly you’re frustrated because, despite all of your hard work, you’re not getting the visibility, recognition, or new clients you’d hoped for despite all of the hard work you’ve put into your business?   So, you’re thinking of launching a podcast – because you’ve heard a podcast will help you amplify your message.   As I mentioned in episode 1 of our series - a podcast can certainly help you amplify your message. However, it’ll only amplify the message that’s not working to more people.  If you’re only just joining me:  How to go from invisible, underpaid coach/consultant to highly paid, sought-after Trusted Authority with a podcast;   How to transform your expertise from a want into a need and from an overwhelming number of choices to becoming the ONLY choice;   How not to leave tens of thousands of dollars on the table but rather nurture and build long-term client relationships that lead to profitable and sustainable business growth;    The POWER of Momentum: How to attract and generate a steady flow of your ideal clients right to your door so you NEVER have to ‘chase’ leads again, while leveraging the power of podcasting.  Let’s dive into episode 3 – How not to leave tens of thousands of dollars on the table but rather nurture and build long-term client relationships that lead to profitable and sustainable business growth;    RESOURCES:   90-Day ‘Idea to Launch’ Your Podcast   Interviewing With Purpose Podcast Host Interviewing Training  Book a time to chat with Annemarie  Want to join us live on our next 9-Day Challenge – join our VIP Waitlist and you’ll be the first to know when we’re running it again.   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep 175] From Invisible to Influential Trusted Authority with a Podcast Series – Episode 3 appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
01 Jul 2022[Ep 170] Difference Between Time Management and Energy Management 00:31:33
My guest today says, “Spend more time being yourself and spend less time fixing yourself.”  Joining me on today’s show is Dr. Arin N. Reeves.   Dr. Arin N. Reeves J.D., Ph.D. is a bestselling author, internationally acclaimed speaker, a globally sought-after expert on the neurobehavior of inclusion, equity, and diversity, and advisor to a robust list of Fortune 50 companies, law firms, government agencies, educational institutions, and individual leaders.  Passionate about forging more equitable and dynamic organizations, she is the founder and Managing Director of Nextions LLC, a leading research and consulting firm which specializes in enhancing workplaces.   On the pulse of critical issues, Dr. Reeves has designed and led comprehensive research projects on topics including gender equity, racial/ethnic justice, generational differences, and cultural change/integration.  She is the author of the new book, In Charge: The Energy Management Guide for Badass Women Who Are Tired of Being Tired.  On today’s show, Dr. Arin N. Reeves is going to share:   The difference between time management and energy management and how to use the principles to enhance your lives...and not be so tired all the time.  That your feeling of exhaustion is valid...it's not in people's heads. We are way more tired than we have been in a very long time.  Why we should laugh a little and learn some ways to add laughter and joy into their lives even when everything feels like it's going to shit.  Contact Arin: Website: https://www.arinreeves.com/ Linked In: @arinreeves Twitter: @ArinNReeves A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep 170] Difference Between Time Management and Energy Management  appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
12 Feb 202322. Build Reputation Equity NOT Vanity Numbers00:05:41
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #22.  Today’s tip is something that many businesses who are starting a podcast get stuck focusing on. And, that is number of downloads. Just like number of followers across your social media platform, number of likes and comments on your social media posts. We love those numbers don’t we. The higher those numbers – the better.  However, those numbers can so often be misleading. I’ve spoken to colleagues who have had to shut down their podcast – because they just couldn’t generate any business from it – despite their podcast having millions of downloads. You would have heard me share in tip #21 about the Podcast Positioning Quadrant and the quadrant of celebrity. While you may have a lot of followers and in the case of your podcast – a lot of downloads, it doesn’t mean you’re going to be able to monetise your message and have people hire you.  So, my tip today is NOT to get stuck focusing on vanity numbers, but rather building Reputation Equity. Because reputation equity is bankable, vanity numbers are not.   What do I mean when I say Reputation Equity is bankable?  Well, when you’ve got a reputation of bringing valuable insights and a reputation of delivering results in a specific area and there is a real need in that specific area that people are struggling with, when you have the right strategies in place, nurturing listeners into leads – people will hire you.  If you’re a Coach and/or Consultant – who wants to eventually generate clients from the message and content you’re sharing so they invest in YOU, YOUR expertise, YOUR support – then it’s important to focus on building your reputation as a trusted authority, vs building your following.  In fact, if you continue to build your reputation as a trusted authority and continue to share valuable content consistently, you’ll continue to build your audience. However, it may be a smaller niched audience, however far more engaged and more likely to take action as you continue to sew into their lives with the valuable content and message you share.  So, build reputation equity – not vanity numbers, because as I’ve said before – your reputation is bankable. Vanity numbers are not.  I’ll see you in the next tip.  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
15 Jan 202318. How to create an uncopyable and irresistible listener experience for your podcast00:06:10
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #18  Today I want to speak about what I mean when I speak about being Uncopyable.  To me and what I’m supporting my clients in identifying are all of the unique and uncopyable elements about who they are, along with their journey and experience that no-one else can copy.  It’s uncopyable because it isn’t their history, their story, their journey. It’s YOUR’s and yours's alone.  Recently, I heard a business owner share that she attended a training and the facilitator told attendees – if you don’t have an interesting story – just make one up.  I don’t know about your definition of ‘make something up.’ However, making something up – faking it till you make it – is a deception, a lie.   And, as the Change Maker I know you are – you don’t need to fake it till you make it, nor do you make something up. You just need to dig deeper and uncover the unique and uncopyable aspects that make you – YOU.  Now, when it comes to creating a uncopyable and irresistible Listener experience there are two more things I want to talk about in this tip that will help you create that uncopyable and irresistible listener experience.  Those two things are your Characteristics (or character traits) and Mannerisms.  Some other character traits could be honest, brave, bold, compassionate, lead, courageous, loyal.   Why are these irresistible? Because they resonate with your ideal client – your listener. Your style and approach – your character and mannerisms are something your listener can relate to and appreciates and is the reason why people come for the topic and return for the host – YOU. You may be speaking about similar topics as other podcasts – BUT the way in which you bring this information to life – your style, your approach, your character and mannerisms.  So, today, take some time to reflect on some of your unique characteristics and mannerisms and bring this out intentionally and purposefully in each and every episode to create that unique, uncopyable and irresistible listener experience.  I’ll see you in the next tip.  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
08 Dec 2022[Ep #192] 7 Exciting Sales Statistics that’ll build visibility and influence the sale for Coaches & Consultants00:22:33
I stumbled across some exciting sales statistics this week that as coaches and consultants who are growing a business, which you’ll want to be aware of as you continue to create and share content and even have sales conversations with prospective customers.   Each of these 7 statistics confirm the importance of creating valuable and compelling your content your ideal customer can find as they continue to search for a solution to their challenge and a coach to help them achieve their goals.  Why are these statistics exciting?   Because the studies confirm that your ideal customer wants valuable content/information, they want to be nurtured along the customer journey, and if you do it well, it’ll influence their decision to hire you.   You become THE coach vs just A coach when they’re ready to invest.  Let’s dive in.  RESOURCES:   Subscribe to my weekly newsletter – The Influence Bulletin  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you   Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account.  For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more!  You can also follow us through Facebook.  Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers.  Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me.  Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter Linkedin  To staying ambitious,  Annemarie The post [Ep#192] 7 Exciting Sales Statistics that’ll build visibility and influence the sale for Coaches & Consultants appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
09 Oct 20224. Mistake 3: Focusing only on sponsorships00:05:37
Hi, this is Annemarie, and welcome to another #ListenerIntoLead tip. This is tip #4, which are the mistakes I made 13 years ago when I started my very first podcast.  This tip follows on from tip #3 – comparing and thinking a podcast is like mainstream radio, which is not. Your podcast audience, especially if you are attracting a niched audience of your ideal clients – can be far more engaged than a large audience of people just listening for entertainment or easy listening, which is what you would typically find with a radio station.  Which leads to the next mistake my cohost and I made, which is to assume in order to best monetize your podcast - you do that through advertising and sponsorships.  Don’t get me wrong – sponsors are certainly a way to monetise your podcast and can work well if you have a specific business model that is best suited to sponsorships.  However, for a service-based business – a coach with expertise in your podcast is better positioned to continue to showcase your expertise, while creating an audience of your ideal clients who you can continue to build know, like and trust and then begin to nurture listeners who are ready to make that next step, nurture them into leads by getting them off your podcast and onto your list. I share more about that in my Profitable & Purposeful Podcasting Masterclass about this exact step I use on my podcast and now teach all of my clients. I’ll share the link so you can get access to the Masterclass at the end of this tip.  Building a community of your ideal client, continuing to build know like and trust, and nurturing listeners into leads and ultimately customers is how you monetize your podcast. You monetize your message.  I’ll share more in upcoming tips in this series.  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
19 Dec 202214. How to structure your podcast episode to capture attention from the get-go00:05:05
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #14.  Today’s tip is answering the question ‘'What’s the best way to structure my podcast?”  You may be thinking – does it even matter.  And the answer to that question first is – yes it does especially if you’re looking to attract the attention of your ideal client from the beginning of your episode, maintain their attention and build interest and intrigue throughout the episode, right through to the end of your podcast as you share your outro.  If you want to create a unique and compelling listener experience, while engage your audience, educate and share insights they don’t even know they don’t know, while entice them to take the next step, which is to get off your podcast and onto your list (in the most integral of ways) - yes it does and the structure of the podcast is key.  The content you share with a paying customers in comparison to a prospective customer who doesn’t know you well enough yet is going to be different. Your content and structure of your podcast will be different too for people who don’t even know they need you and your services yet.  So, what’s the best way to structure your podcast? Be clear on how you want to leverage your podcast, for instance where on the customer journey will your listener be, and their communication preferences. Once you’re clear on that – you'll know exactly how best to structure your podcast.  BTW, these are the things I teach right inside my 90-Day Idea to Laumch your podcast Immersive program. If you want to know more go to www.PodcastingWithPurpose.com/Immersive to find out more.   I’ll see you in the next tip.   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
30 May 2024[Ep#226] From Adversity to Empowerment: Embracing Life with Trust and Hope00:37:50
Healing and growth are journeys. Every step you take is a step towards a brighter future. We are thrilled to share with you the latest episode of the Women in Leadership Podcast. In this insightful episode, we sit down with the inspiring Ingeborg Mooiweer to unpack her incredible journey of overcoming challenges and turning them into opportunities for empowerment and growth. Ingeborg Mooiweer is more than a guest; she’s a beacon of hope for many who have faced similar trials. Her story starts with a tumultuous childhood marked by her parents' divorce and psychological abuse from her narcissistic mother. Nevertheless, she soared in her professional life, achieving significant success in the luxury hotel industry. Now, she turns her experiences into a mission to guide others through their traumas and challenges, using a unique blend of artistic insight and strategic acumen. Join us in this inspiring conversation as Ingeborg Mooiweer offers hope, guidance, and practical advice on overcoming trauma and reclaiming your inherent strength. Here are 3 key takeaways from this powerful episode: Impact of Early Experiences: Ingeborg shared how childhood traumas, such as codependency and people-pleasing, not only affect adult relationships but can also lead to physical health issues like high cortisol levels and disease. Importance of Therapy and Healing: Connecting with your inner child and taking baby steps are crucial for rebuilding your identity and learning to trust yourself again. Therapy plays a pivotal role in this journey of self-discovery and empowerment. Recognizing and Avoiding Toxic Relationships: Many of us tend to attract individuals with toxic tendencies due to past familiars. Trusting your instincts, setting boundaries, and surrounding yourself with trustworthy individuals are essential steps toward protecting your well-being and fostering personal growth. Contact Ingeborg: Website: www.metamindbreakthrough.com  Linked In: /in/ingeborgmooiweer-business-en-personal-relationship-alchemist Instagram: @ingeborg_mooiweer Email: Ingeborg.mooiweer@gmail.com   A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. Learn more about your ad choices. Visit megaphone.fm/adchoices
31 Aug 2023[Ep#211] The Power of Stories: Building Extraordinary Connections, Trust, and Empathy 00:38:00
My guest today says, “You can’t and won’t please anyone. The most freeing question you can ask yourself is “Whom am I ok disappointing?”    Joining me on today’s show is Karen Eber.  Karen Eber is an author, leadership consultant, and keynote speaker. Her talk on TED.com: How your brain responds to stories – and why they’re crucial for leaders has almost 2 million views.  As the CEO & Chief Storyteller of Eber Leadership Group, Karen helps companies build leaders, teams, and culture, one story at a time. She works with Fortune 500 companies like GE and Microsoft, guest lectures for London School of Business, MIT, and Stanford, and contributes to Fast Company.  Karen is a former Head of Culture, Chief Learning Officer, and Head of Leadership Development at GE and Deloitte. She has a popular TED Talk and is publishing The Perfect Story: How to Tell Stories That Inform, Influence, and Inspire with HarperCollins October 2023  On today’s show, Karen is going to share:   How stories create amazing connection, trust and empathy.    Why we shouldn’t leave our emotions behind at work. They are the heart of decision-making.    The most important story you tell is the one you tell yourself.      RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#211] The Power of Stories: Building Extraordinary Connections, Trust, and Empathy  appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
26 Feb 202324. Authenticity is Paramount for your podcast00:05:31
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #24  Ever heard the saying ‘marketers ruin everything’? EVERY Tom, Dick and Harry (sorry to all of the Tom, Dick and Harry’s out there – no offence to you) however just making my point that every sadly unscrupulous marketer under the sun – jumps on the bandwagon overusing something so much – that it can become tarnished.  For me the word ‘authentic’ is integral. My leading Brand Archetype is Explorer and the Explorer is all about pioneering the discover of our truth. So, words such as unique, individual, authentic are words that express what I stand for, what I help people with – helping them identify what’s unique and authentic for them and helping them bring that out into their marketing and content.  So, for me Authenticity when it comes to your personal Brand (and my background is in personal branding) is integral. Which is why one of my core personal branding principles is Authenticity is NOT a buzzword – it's paramount.  Because the opposite of authenticity is fake, which is why I cringe when I hear other marketers tell their clients – just make up a story. Just fake it. Yuk!   You’re a change maker and change makers don’t fake things, they don’t lie.   Instead, being authentic means being genuine and being REAL. The real deal!   And, that’s how you should be on each and every episode of your podcast. Whether you are interviewing guests or doing a solo show on your own.   So, over to you. What does authenticity and being authentic mean to you and what aspects of being authentic will you continue to bring forward on your podcast?  I’ll see you in the next tip.   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie   Learn more about your ad choices. Visit megaphone.fm/adchoices
04 Apr 2024[Ep#223] Finding Your Perfect Fit: Why Working with the Right People Matters00:40:56
Have you ever felt like a total rockstar in your technical field, but leadership roles seem like a whole different game? You're not alone! This week on the Women in Leadership Podcast, we get it – navigating the path from expert to leader can be tricky. But guess what? We're here to help! In today's show, we are joined by Loretta Tarazeta. Loretta's wisdom on personal branding, self-motivation, and mastering communication shines a light on breaking through in corporate settings and authentically connecting with your audience. So, tune in as we guide you through the journey of self-determination, mastering the art of communication, and stepping up as the leader you are meant to be. This is the Women in Leadership Podcast – let’s make an impact together. Here are three essential takeaways for any current or aspiring leader: Authenticity in Communication: Loretta emphasizes the significance of finding your unique voice. It's not just about what you say, but how you say it that resonates with an audience.  Self-Determination in Career Progression: Take control of your career trajectory. Loretta's personal journey underscores the importance of not waiting for others to recognize your value. Build your personal brand, step into your power, and position yourself for the recognition you deserve. Mastering Virtual Engagement: The pivot to virtual platforms has revealed new challenges in how we connect and communicate effectively. Loretta shares insight into overcoming these barriers, ensuring your message is clear and impactful, no matter the medium. RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Loretta: Website: www.loreta.today Linked In: in/loretatarozaite/ Email: loreta@loreta.today  A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#223] Finding Your Perfect Fit: Why Working with the Right People Matters first appeared on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
09 Mar 2023[Ep#203] How you can do more with less00:33:43
My Guest today says, “I believe that creating a lifestyle of freedom can happen without the hustle.”  Joining me on today’s show is Rachel Ngom.   Rachel Ngom is the host of the She’s Making an Impact Podcast. She is a business and lead-generation expert, helping purpose-driven entrepreneurs create more freedom in their businesses so they can spend time on what matters most.  Rachel went from being on food stamps with negative $400 in her checking account to a millionaire by 34 while working 20 hours/week. She now helps others do the same with her signature courses and programs.  Rachel has lived in Kenya and Senegal, got married in Morocco, and spent 2 years in France.   On today’s show, Rachel is going to share:   How to free up your time so you can spend more of it with your family and doing things you love!  Why generational wealth is so important  How to build multiple streams of income   RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Rachel: Website: rachelngom.com Instagram: @shesmakinganimpact Facebook: @rachelngombiz Linked In: @rachelngom Email: rachelngom@gmail.com   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#203] How you can do more with less appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
07 Mar 2024[Ep#220] Empowering Women in Leadership Beyond Traditional Norms00:33:30
Joining us is the extraordinary Analiza Wolf, CEO of Women of Color RISE, executive coach, acclaimed author of "The Myths of Success: A Women of Color's Guide to Leadership," and host of the Women of Color Rise podcast. She brings her wealth of experience to the table, sharing insights into the unique challenges women—particularly women of color—face in climbing the corporate ladder. In this candid conversation, Analiza unpacks the concept of the "concrete ceiling," navigates the nuances of networking, and champions the need for authentic relationship-building as a means to bolster job security and career progression. She bravely shares her personal trials and teaches us the transformative power of owning our mistakes and embracing vulnerability in leadership. We'll dissect the societal norms and biases that discourage women from seeking top leadership roles and highlight the value of compassion and empathy—as opposed to traditional views that prioritize dominance. Analiza offers her perspective on the double bind of humility versus ambition, helping us understand how to communicate our achievements without diminishing the collective effort of our teams. It's time to challenge the dichotomy of being both decisive and collaborative and to embrace a new paradigm of transformational leadership. On today’s show, Analiza is going to share:   If you really want to change the world, women should aspire to be CEO.  Be prepared to navigate the double bind (ex. Be tough AND likeable)  It is possible to break through the concrete ceiling (different than the glass ceiling) for women of color – by understanding how the game is played.   RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Analiza: Website: www.analizawolf.com Linked In: in/analizawolf Instagram: @analizawolf Email: analiza@analizawolf.com   A Personal Message from AnnemarieHave you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#220] Empowering Women in Leadership Beyond Traditional Norms first appeared on The Ambitious Entrepreneur Podcast Network  Learn more about your ad choices. Visit megaphone.fm/adchoices
29 May 202215. Struggling to define your ONE thing? Do this00:03:22
Here’s another shout-out to all of the multi-passionate #entrepreneurs who struggle with defining their ONE THING.   Because limiting yourself to just ONE THING seems totally foreign to you. And, life is too short to just focus on ONE THING. You’ve got diverse interests, you love learning, and having to choose just ONE THING gives you heart palpitations. I get it!  Guess what?! You DON'T have to limit yourself to just ONE THING. However, you DO have to change the way you speak about what you do. Think of the ONE outcome you can help your client achieve through leveraging your unique blend of knowledge and experience you have to offer. Then create an outcome-focused statement you know your ideal client will notice. ☂️ I call that: Your Umbrella Statement.  Here’s an example:  When I worked in the career industry my statement was: Get Noticed, Hired & Paid What You’re Worth. It's what my clients needed help with. I offered resume development, interview coaching, job search coaching etc, which sat under that statement.  Now with #businesses I help them: Build their Reach, Reputation (as a trusted authority) and their Revenue, with my expertise in #PersonalBranding, Business and #Podcast strategy.  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie The post 15. Struggling to define your ONE thing? Do this appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
09 Sep 2022[Ep#180] How to Play to Your Strengths00:32:50
My guest today says, “If you have conviction that you have something to offer the world that will change it, you must go after it doggedly--someone needs exactly what you feel compelled to create.”  Joining me on today’s show is Melinda Haughey.  Melinda is a former U.S. intelligence professional and researcher who has done stints as a UX professional at Accenture, Facebook, and Dell. She uses her expertise in geospatial visualization, online communities, and collaboration to inform the direction of Proxi, mentor other founders, and drive research in human-centered design forward.   Melinda thrives on being an active community member, a digital creator, participating in local digital advisory boards, and organizing local gatherings  On today’s show, Melinda is going to share:   How to be the most prepared and knowledgeable person in the room.  How to play to your strengths  Why you should never take advice from people who aren’t in the position you want to be in  A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it The post [Ep#180] How to Play to Your Strengths appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
26 Jan 2024[Ep#217] 6 Mindset and Practical Shifts to Make This Year Your Best Yet00:28:15
Are you ready to make 2024 your best year yet?   In the latest episode of the Women in Leadership Podcast, Annemarie Cross and special guest Karen Crowell shared 6 mindset and practical shifts to help you level up this year. These strategies are designed to help you overcome challenges, set and achieve your goals, and elevate your success, no matter what industry you're in.   Here are 3 Key Takeaways from this episode:  🔑 Audrey's Inner Circle Audit: Auditing the 5 closest people we surround ourselves with can have a significant impact on our focus and mindset. If we can't change the people we're around, we can change the conversations we have to ensure we're getting the positivity and support needed to thrive. 🔑 Crunch Time Question: Asking, "If I am to achieve a dream that had previously seemed impossible within the next 12 months, what would I have to let go of, and what would I have to embrace?" is a powerful way to gain clarity and focus on the steps necessary to achieve our goals. 🔑 Focus on the Fix, Not the Fault: Shifting our focus to finding solutions rather than dwelling on faults can be a game-changer. This mindset shift allows us to take responsibility, learn from setbacks, and move forward productively. RESOURCES:   Continue the conversation over on our Community! Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#217] 6 Mindset and Practical Shifts to Make This Year Your Best Yet appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
12 Jun 202217. Your Promise of Value and Promise of Expectation00:03:58
Today’s tip I want to speak to you about Your Promise of Value and your Promise of Expectation, which are two things you want to continue to express in your marketing and your message as it plays an integral role in helping you continue to build that irresistible factor with your ideal client.  And, if you get your Umbrella Statement right (which we spoke about in Tip # 15) your Umbrella Statement when crafted in the best possible way – showcases both your Promise of Value and Promise of Expectation.  Your Promise of Value is exactly that – the value you offer in terms of your expertise, the knowledge you share, and how it can help a client with their current challenge and in particular your knowledge and expertise can help them overcome their current challenge.  And, your Promise of Expectation is future pacing what is possible for them should they invest in themselves and say Yes to working with you. So, it’s the outcomes and what they can expect to achieve through working with you.  One of the techniques my clients will often hear me say is: always be seeding and leading.  Seeding and leading involve strategically sharing WHAT is possible and HOW this is possible.  For instance, one way to do this is by introducing an example of how one of your clients after implementing an insight you’ve just shared – how they were able to generate a result. The result your client achieved is a Promise of Expectation as to what is possible for them if they work with you.  You are validating the value they’ll achieve through working with you.  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie   The post 17. Your Promise of Value and Promise of Expectation appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
17 Nov 2022[Ep#189] 5 Pillars to an Optimal Client Relationship-Building Funnel for Coaches00:29:58
Over the last few months inside my membership program for Coaches - The Influence Alliance, we’ve been spending time on mapping out our strategies for the customer journey – the sequence of strategic steps you take a prospective customer through as they get to ‘know, like and trust you’ and go from lead to paying customer.  Do you have a strategy in place in your coaching business that’ll enable you to build a relationship with a prospective client, nurturing and taking them from just getting to know you, through to a warm lead, through to a customer who can’t wait to begin working with you? So, you become THE choice vs just A choice when they’re ready to move forward?  If you answered ‘no’, or you have a few things in place, but they’re not streamlined, nor are the systems and nurturing funnel you have in place getting the best result for you – you're not alone.  And, I’m not talking about having such a complex funnel that costs you tens of thousands of dollars, and is so confusing – it’s impossible to track and manage.  Simple and streamlined is key.  So, in today’s episode I’m going to expand on the three stages of the customer journey we covered recently by sharing the 5 pillars you want to have in place across the customer journey so you can begin to build ‘know, like and trust’ while generating leads and nurture those leads into paying customers, including:  The 5 pillars to an optimal Client Relationship Building Funnel  What each pillar is and why they are so important   Key questions to ask yourself to ensure you have each pillar in place and what to do next if you don’t   RESOURCES:   Subscribe to my weekly newsletter – The Influence Bulletin  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship building funnel for you  A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it.   The post [Ep#189] 5 Pillars to an Optimal Client Relationship-Building Funnel for Coaches  appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
19 Jun 202218. Address the BS00:03:43
Firstly, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority.   It matters. Rather than following the same ol ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through longevity in your industry that matters! Showcase THAT as you build your thought leadership collateral. One way to do that is to Address the BS in your industry.   To get your creative juices flowing:   What’s no longer true, or completely irrelevant for your ideal client, yet other providers in your industry are saying how important it is?   Yet, you know it’s only going to confuse and keep people stuck if they follow that ill advice? Address it and share what they should be doing instead.  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie   The post 18. Address the BS appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
13 Mar 2025[Ep#235] International Women’s Day: A Story of Courage, Resilience, Strength and Hope00:42:22
As we celebrate International Women's Day, it's a time to honor the resilience, courage, and achievements of women who continue to break barriers and inspire change. This year, the Women in Leadership Podcast brings us an incredibly powerful episode, "IWD 2025: A Story of Courage, Resilience, Strength, and Hope," featuring the remarkable Anneke Van Vliet. From the outside, Anneke life seemed picture-perfect—thriving businesses, a loving family, and homes in two countries. But behind the scenes, she was facing a personal and professional storm, navigating the emotional and psychological toll of a life she never expected to unravel. In this heartfelt conversation, Anneke shares her journey of overcoming adversity, shedding light on the red flags she once overlooked, and offering profound wisdom for women who may find themselves in similar situations. This episode dives deep into the importance of recognizing emotional and psychological abuse, the power of setting firm boundaries, and the path to healing through faith, self-discovery, and strong support networks. Anneke's story is a testament to the resilience of the human spirit and a reminder that no woman is ever alone in her struggles. If you need inspiration, validation, or just a reminder that resilience can lead to new beginnings, don’t miss this episode. Listen now and celebrate the power of women who rise, no matter the circumstances. Here are the key takeaways: Recognizing Red Flags: Anneke shares insightful red flags from her past relationship that many might overlook, emphasizing the importance of trusting your instincts and being aware of unhealthy dynamics. Setting Boundaries: Establishing firm boundaries is crucial. It not only helps in maintaining self-respect but also reveals the true nature of those around you. Boundaries can drive positive change in relationships or reveal deeper issues. Building Support Systems: Anneke highlights the power of surrounding yourself with the right people who understand your journey. Whether it's through counseling or friends who keep your best interest at heart, having support is invaluable. CONTINUE THE CONVERSATION:   Continue the conversation about this podcast episode over on our Community! Enjoy This Podcast?If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account.  For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more!  You can also follow us through Facebook.  Additional Resources: 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and/or book a time to chat. Have any questions? You can contact me through these platforms:  Linkedin  Instagram  Facebook  To staying ambitious,  Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
29 Dec 2022[Ep#195] Success Principles to Start the Year STRONG00:31:31
Like many other business owners, as we prepare for the year ahead, there are certain things you do in order to position yourself to start the New Year strong.  I’m doing exactly that in Podcast HQ and our business as well, along with encouraging my clients to do the same. So, in today’s episode I thought I’d share my very simple yet powerful process in the hopes that if you don’t yet have your own practice to finish the previous year as well as start the year strong - you can borrow mine!   One reason it’s so powerful, is that it also allows you to review some of the things that didn’t go well throughout the year. Because if left unaddressed that failure (and disappointment) can manifest itself into what one of my mentors has labelled - Goal Trauma and even Financial Trauma.    Haven’t heard of Goal or Financial Trauma and how it can keep you stuck.  I share more in today’s show.  RESOURCES:   Take the Quiz: Build Visibility, Generate Leads & Enrol Clients with Ease with your Robust Customer Relationship-Building Nurturing Funnel   Subscribe to my weekly newsletter – The Influence Bulletin  Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#195] Success Principles to Start the Year STRONG appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
29 Jan 202320. Finding the right podcast audience00:04:24
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #20  Want to find the right audience for your podcast? You’ve probably heard many marketers say you need to share more content, across more platforms, with more frequency so our message can cut through the noise?   So, get your podcast across as many social media platforms as you can, as often as you can.   I disagree with this. Especially if you are a change maker and looking to position yourself as a trusted authority, a thought leader in your industry.  While other marketing coaches are saying more, more, more, I’m saying LESS is more.  Especially when it comes to your podcast.  So, not MORE social media platforms, but the RIGHT platform.   And, when it comes to the right platform for you – it's finding out where the majority of your ideal clients are hanging out and then making sure you are focusing on that platform or those platforms. Rather than being distracted and being stretched too thin because you are trying to share your podcasts across as many social media platforms as you can.   Where does your client hang out?  What are they interested in learning more about?   What’s their most pressing need that you can speak into?  If you’re targeting a cold audience on that platform, how do they prefer to consume your content – in a bit size piece, followed by a link where they can listen to the full show?  Do they prefer to read first, rather than say an audiogram?  Or will you use a combination of micro content to bring your new audience back to your full episode?  So, where do you find the right podcast audience? On the platforms your ideal client hangs out. Because the right podcast audience IS an audience of your ideal clients.   Get clear on who your ideal client is and then go out and find out where they’re hanging out. Then focus on that platform.  I’ll see you in the next tip.   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie    Learn more about your ad choices. Visit megaphone.fm/adchoices
24 Jul 202223. Bring in validating third party statistics00:05:33
As I mentioned yesterday in Tip#22, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority. It matters. Rather than following the same ol ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through longevity in your industry that matters! Showcase THAT as you build your thought leadership collateral. Another way to do that is to: Bring in validating third party statistics. Why? Because relevant third-party statistics validate where you’re saying AND can add even more urgency and/or importance to what you’re saying. For instance, one of the sources I love to reference is Edelman Trust Barometer. Edeleman is a highly trusted authority in the area of Trust and what builds trust, with the information they gather in their annual trust surveys, giving us a clear appreciation of what’s important when it comes to building trust. I’ve often used Edelman’s findings in my content. Recently, Edelman partnered with Linkedin to conduct a B2B Thought Leadership Survey and the study came up with some amazing statistics which validated the importance and urgency to the things I’ve been saying around the importance of building thought leadership. According to Edelman and Linkedin ‘2019 B2B Thought Leadership Impact Study’: 87% of decision makers said that building Thought Leadership builds trust; 89% of decision makers said that building Thought Leadership enhances your reputation; 58% of decision makers said they would choose a business because of their Thought Leadership; 61% of decision makers said they were willing to pay premium prices to work with a brand that articulated a clear vision through their Thought Leadership. These findings validate the importance of building your thought leadership and becoming a trusted authority in your industry. Now it’s your turn. What organisations are conducting studies that are relevant to your industry that can validate the importance and/or urgency of what you are saying and teaching? Go ahead and begin journaling these ideas into your Take Action Guide, and start to look out for additional organisations. Perhaps even commit to spending once a month in online research as to the more recent articles and findings being shared. Because this will continue to validate the importance and/or urgency of what you are teaching. I can’t wait to hear what you come up with. If you haven’t downloaded the Take Action Guide, you can access it over at: www.IndustryThoughtLeaderAcademy.com/Distinction You’ll also be able to catch up on the other tips so you can become distinguishable, uncopyable and irresistible, and THE choice vs just A choice for your ideal client and can continue to be the difference and bring real change in your sphere of influence with your message and expertise. Stay tuned for another 30DaystoDistinction tip tomorrow. Learn more about your ad choices. Visit megaphone.fm/adchoices
28 Sep 2023[Ep#213] Empowering Your Personal Branding & Marketing Journey00:47:35
My guest today says, “In business – lead with empathy. But make decisions without emotion.”  Joining me on today’s show is Hayley Westoby.  In the past 12 years, Hayley has worked in top advertising and marketing agencies with global brands.   She founded Gambit Collective to bridge the gap for small to medium businesses, offering accessible marketing services. In just over 2 years, she built a successful inbound business through social media and personal branding.  Hayley aims to change the agency perception by providing a positive, empowering environment, inspired by her own experiences and a commitment to transforming the marketing industry.  On today’s show, Hayley is going to share:   A real and relatable journey with no BS advice (“Social Media is social”)  Honest and practical pieces of advice about personal branding, marketing and social media   How we can build a sense of confidence to back ourselves and our own journey         - “Ego is the biggest destroyer of business.”  RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz    Contact Hayley: Website: www.gambitcollective.com.au  Linked In: Hayley Westoby | LinkedIn Email: hayley@gambitcollective.com.au  Instagram: @hayleywestoby A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#213] Empowering Your Personal Branding & Marketing Journey appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
06 Feb 2025[Ep#232] Dare to Rise – A Collection of Courage from Eight Remarkable Women00:33:57
Welcome to Women in Leadership! Today, we’re excited to revisit Dare to Rise: A Collection of Courage from Eight Remarkable Women, originally shared on the Business in Heels podcast, with two inspiring authors, Terri Wilby and Baishakhi Connor. Terri, a breathwork practitioner and rapid transformational therapist, spent 40 years in a monastic community before embracing a new mission: empowering women over 50 to reclaim their power. Her chapter, A Breath of Life: Memoir of Resilience and Transformation, is a heartfelt account of healing, reinvention, and finding purpose. Baishakhi, a seasoned corporate executive and mentor, shares the challenges of rediscovering herself beyond the boardroom. In Love, Loss, and New Beginnings, she reveals a deeply personal journey of overcoming heartbreak, navigating life’s transitions, and embracing the strength of community. These stories are raw, courageous, and filled with lessons in resilience. Stay tuned as we revisit their inspiring journeys and hear how they turned challenges into powerful transformations. Here are the key takeaways: Resilience and Adaptability: Both Terri and Baishakhi emphasize the essence of bouncing back and adapting to life's unforeseen challenges. Support Networks: The importance of having a trusted circle to share and offload burdens, countering the tendency to isolate during tough times. Letting Go and Embracing New Beginnings: Understanding that life’s journey often involves unforeseen twists and turns, and the power lies in how one navigates through these moments. Ready for more? Grab your copy of Dare to Rise today! https://businessinheels.net/daretorise_book  CONTINUE THE CONVERSATION:   Continue the conversation about this podcast episode over on our Community! Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account.  For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more!  You can also follow us through Facebook.  Additional Resources: 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and/or book a time to chat. Have any questions? You can contact me through these platforms:  Linkedin  Instagram  Facebook  To staying ambitious,  Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
18 Aug 2022[Ep# 177] Why You Shouldn’t Discount Your Services – And What to Do Instead00:22:03
As a coach, do find yourself offering your client a discount to influence them into investing in your program or package? Or do you cave in and offer a discount when your prospect asks for one?  If you’ve answered yes to either one of those situations you’re certainly not alone. Annemarie admits this is something she’s done in the past, too. However, over the years she’s realized this is not the best approach to making a sale, while remaining true to her personal values and business growth goals.  So, in today’s episode, Annemarie shares:  3 Reasons why you shouldn’t resource to discounting your services to get a sale  3 Strategies that’ll have your prospective clients step up gracefully and confidently when investing in your services and packages   Money Mindset tips, and much more   RESOURCES:   Core Business Foundations: Your Pathway to Profitable and Sustainable Business Growth   Book a time to chat with Annemarie  The Influence Alliance special Podcast Series: How to stand out, be heard and INFLUENCE for coaches and consultants  A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY:What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep# 177] Why You Shouldn’t Discount Your Services – And What to Do Instead appeared first on The Ambitious Entrepreneur Podcast Network.   Learn more about your ad choices. Visit megaphone.fm/adchoices
17 Jul 202222. Teach elements of your methodologies00:05:00
As I mentioned yesterday in Tip#21, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority.   It matters. Rather than following the same ol ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through longevity in your industry that matters! Showcase THAT as you build your thought leadership collateral. Another way to do that is to:  Teach elements of your methodologies   The steps you have come up with and now take your clients through to get them from where they are stuck to where they are achieving their goals? Take elements of your methodologies –and teach them.   If you’re following me on Linkedin, check out some of my featured posts where you will see documents and infographics where I teach elements of my methodologies. From the tactic I accidently stumbled across and now teach all of my clients on how they need to set up their podcast so they can begin to nurture listeners into leads, enquiries and ultimately paying clients from their very first episode.   My tips on how to create a unique and uncopyable podcast Listener Experience to build an engaged audience and how to check you have everything in the place to do that – right through to Podcasting Principles and Personal Branding Principles for Coaches and Consultants. I’ve also shared this information on my podcasts and in articles. I’m proactively teaching elements of my methodologies as part of my content strategy.  Now it’s your turn.  What are some of your methodologies – the steps you take clients through and can you teach aspects of those methodologies to validate your knowledge and thought leadership and bring value to your ideal clients?   This is something you should be doing as part of your content strategy.   YOUR NEXT STEP:  Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
05 Mar 202325. Your Umbrella Statement for your podcast00:04:46
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #25  Here’s another shout out to all of the multi-passionate #entrepreneurs who struggle with defining their ONE THING.    Because limiting yourself to just ONE THING seems totally foreign to you.    And, life is too short to just focus on ONE THING.    You’ve got diverse interests, you love learning, and having to choose just ONE THING gives you heart palpitations.    I get it! Guess what?!   You DON'T have to limit yourself to just ONE THING.    However, you DO have to change the way you speak about what you do – especially on your podcast.  Think of the ONE outcome you can help your client achieve through leveraging your unique blend of knowledge and experience you have to offer. Then create an outcome-focused statement you know your ideal client will notice.   ☂️ I call that: Your Umbrella Statement.     Here’s an example:    When I worked in the career industry my statement was: Get Noticed, Hired & Paid What You’re Worth.  It's what my clients needed help with.   I offered resume development, interview coaching, job search coaching etc., which sat under that statement.    Now with #businesses I help them: Build their Reach, Reputation (as a trusted authority) and their Revenue, with my expertise in #PersonalBranding, Business and #Podcast strategy.   Over to you.   Think about the ways you can help people and through combining your expertise what is the outcome you help them achieve and developing this into an overarching statement – Your Umbrella Statement.    And then begin sharing that within your podcast. In fact, your Umbrella Statement may just become the tagline of your podcast, or help you refine your podcast name, if you’re still in the process of launching your podcast.  I’ll see you in the next tip.   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
25 Sep 20222. Mistake 1: Assuming people would listen and want to hire us00:05:51
Hi this is Annemarie and welcome to another #ListenerIntoLead tip.  This is tip #2, which are the mistakes I made and wish I had avoided 13 years ago when I started my very first podcast.   As businesses we know it can take multiple touchpoints for people to get to 'know, like, and trust' you.  And, there’s a difference between your audience building 'know, like and trust' with you as a podcast host versus listening to you and building ‘know, like, and trust’ through the lens of ‘do I want to work with this person?’  In fact, I would say that a majority of your audience is not really looking to buy, but rather to learn, to be inspired, and/or to find and answer to a solution. They’re not really in buying mode.  But there are some subtle things you can do...  I share more in today’s tip.  Additional Resources:  Profitable & Purposeful Podcasting Masterclass for Coaches and Consultants Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
15 May 202213. Less is more00:04:25
You know how some marketers will often tell us we need to share more content, across more platforms, with more frequency so our message can cut through the noise?   That’s NOT really sound advice for Thought Leaders.   Especially, if you want to build your reputation as a Trusted Authority in your industry.  In fact, the opposite is true.  LESS is more.  Here’s what I mean.  It’s about quality NOT quantity.   It’s about focus NOT frequency.   It’s about innovation NOT irrelevant (outdated) principles that every second person is speaking about in your industry.  So the next time you sit down to create content, remind yourself:  Quality. Focus. Innovation.  Bring THAT to your content and conversations and it won’t be long before your message not only cut’s through the noise but begins to influence and impact others, too.  We’re told 'you need more content, more frequently, and across more platforms to stand out. If you're building your reputation as a trusted authority, I suggest ‘LESS IS MORE.’  Here’s what I mean…  ⚠ NOT more content, but the RIGHT content  Content that:  ➞ Is relevant AND nurtures your ideal client along the Buyer’s Journey as you build know, like, and trust;  ➞ Challenges the status quo in your industry, bringing unique insights that only you can share based on your expertise;  ➞ Compels him/her to take that next step when you invite them to do so.  ⚠ NOT more frequently, but the RIGHT frequency, RIGHT format, approach   Are they busy? Provide bite-sized content.  Do they prefer listening? Create a podcast.   Prefer reading? Then, write.  Or better yet, offer your content in a variety of formats and at varying lengths so your content can be enjoyed by your ideal client no matter their situation or preference.  ⚠ Not more platforms, but the RIGHT platform  Don’t be tempted to follow those ’platform-hacking-bro-marketing’ tactics.  YOU don’t need to hack anything.  Your work, and the impact you’ve been making for decades - speaks for itself.  You just need to find the RIGHT platforms and focus your efforts there!  Do you need to focus and double down on ONE platform – rather than stretching yourself too thin.  Do you need to refine your message so clear themes and topics come through that are aligned with what your ideal client is looking for?  Is there a language you're using more jargon and related to your industry –rather than the words and phrases your ideal client is using?     YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage    Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie   The post 13. Less is more first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
12 Jan 2023[Ep#197] Strategy & Tactic(s): Why both matter when growing your coaching business 00:32:35
Recently, I had conversations with three coaches who were experiencing different challenges that stemmed from the same core issue – a core issue that can keep many coaches stuck.   It’s something I struggled with for many years, which sent me off on a wild goose chase of more courses and training, different business focuses, and what felt like an exhausting treadmill of action taking, but never really being able to build the momentum I needed to grow my business to the level I wanted.   Perhaps it’s something you can relate to as well?   Here are the three challenges, let’s see if you’re able to relate to either of these:   You’ve worked with a coach who has helped you put together a marketing tactic (i.e. a webinar funnel), however it’s not really generating the results you wanted, you’re not currently leveraging the tactic, and you’re unsure you’re targeting the ideal client who you want to continue working with.   The marketing tactic you’re doing to fill your pipeline has left you burned out (i.e. live launching) and you’re questioning whether you still want to work with the ideal client your live launch was targeting.   The marketing tactic you’re doing is working, however because it relies heavily on you, it’s going to be hard to scale, as there is only one of you.   While the topic of strategy and tactic may seem boring – as the title of this article states – Strategy and Tactic matter. Because without a clearly-defined strategy and correctly-planned tactic, you could continue to follow each of the latest marketing trends, try out every new bright shiny technology claimed to be ‘THE answer’ that’s just hit the market, and still continue to struggle to build the momentum you need to build a successful business.  In today’s episode I share a summary of the most common issues you want to avoid and what to do about it.  Enjoy the show.  RESOURCES:   Take the Quiz: Build Visibility, Generate Leads & Enrol Clients with Ease with your Robust Customer Relationship-Building Nurturing Funnel   Subscribe to my weekly newsletter – The Influence Bulletin  Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#197] Strategy & Tactic(s): Why both matter when growing your coaching business  appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
25 Jul 2022[Ep 174] From Invisible to Influential Trusted Authority with a Podcast Series – Episode 200:44:53
Hi, this is Annemarie – welcome to another episode of Women In Leadership Podcast.  This is part 2 of our 4-part series where we are talking about how to go From Invisible to Influential Trusted Authority with a Podcast.  If you are you a coach or a consultant and feel like the world’s best kept secret? Your experience is vast, yet secretly you’re frustrated because despite all of your hard work, you’re not getting the visibility, recognition or new clients you’d hoped for despite all of the hard work you’ve put into your business?    So, you’re thinking of launching a podcast – because you’ve heard a podcast will help you amplify your message.   As I mentioned in episode 1 of our series - a podcast can certainly help you amplify your message. However, it’ll only amplify the message that’s not working to more people.  If you’re only just joining me:  How to go from invisible, underpaid coach/consultant to highly paid, sought-after Trusted Authority with a podcast;   How to transform your expertise from a want into a need and from an overwhelming number of choices to becoming the ONLY choice;   How not to leave tens of thousands of dollars on the table but rather nurture and build long-term client relationships that lead to profitable and sustainable business growth;    The POWER of Momentum: How to attract and generate a steady flow of your ideal clients right to your door so you NEVER have to ‘chase’ leads again, while leveraging the power of podcasting.    Let’s dive into episode 2 – How to transform your expertise from a want into a need and from an overwhelming number of choices to becoming the ONLY choice;  RESOURCES:   90-Day ‘Idea to Launch’ Your Podcast   Interviewing With Purpose Podcast Host Interviewing Training  Book a time to chat with Annemarie   Enjoy This Podcast?  If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you’d like to work with me privately, let’s have a chat - go to www.AnnemarieCross.com/LetsChat and book a time in my calendar. I’m planning on doing more of these solo shows - if you have a topic you’d like me to cover - email me at: podcast@annemariecross.com And, if you’ve enjoyed this show, I’d love for you to leave feedback over on our Apple Podcast and if you have a friend or colleague you believe could benefit from today’s show - go ahead and share it with them. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  For more updates and episodes, visit the Ambitious Entrepreneur Show website.  Have any questions? You can also contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  Want to join us live on our next 9-Day Challenge – join our VIP Waitlist and you’ll be the first to know when we’re running it again.   As always, I appreciate you and look forward to helping you grow your business, and become known as the trusted authority in your industry and THE choice, vs just a choice with your ideal client. To staying ambitious,  Annemarie  The post [Ep 174] From Invisible to Influential Trusted Authority with a Podcast Series – Episode 2 appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
05 Jan 2023[Ep#196] Distraction or a Valuable Opportunity: 7 questions to find out which to avoid becoming unfocused00:24:36
Distraction or Opportunity? How do you gauge whether a project you’re considering is a valuable opportunity or a distraction?  This is something I’ve often struggled with over the years.   For those of you who have worked with me on their Signature Brands (with the Branding with Archetypes system I use) my leading Archetype is Explorer. So, of course new projects, shiny objects, learning something new (which can take me off in another direction from what I was originally focusing on) can be an issue for me.    And, as I’m also a Quickstart on the Kolbe A scale, that's a double-whammy when it comes to my love of starting new projects. So, if I’m not careful – I can become my own worst enemy.   Then, when it comes to daily (and what I call ‘minor’) distractions, I can have the best of plans laid out, however an unexpected telephone call, a notification on one of my social platforms that someone has just commented on one of my posts, an email notification that flashes across my screen can change all that.   These types of distractions are easy to identify and manage – just shut off your devices, block out time in your calendar, and ensure you’re able to focus on the task at hand.   But, what about when an opportunity or a new project comes your way – how do you know whether it is something you should consider doing now, or whether it’s going to be a distraction, and taking you away from what you are currently focused on?    That’s a great question I asked myself several years ago. And, it’s what prompted me to come up with 7 key questions to see whether a project or opportunity I was considering, was a distraction or not.    Because a lack of focused and continuously getting distracted is a HUGE bottleneck to the growth of your business – trust me!    So, if this is something you’re struggling with, too – you're in luck. In today’s episode I’ll share the 7 questions so the next time you have an opportunity/project in front of you – you can ask yourself these 7 questions.  RESOURCES:   Take the Quiz: Build Visibility, Generate Leads & Enrol Clients with Ease with your Robust Customer Relationship-Building Nurturing Funnel   Subscribe to my weekly newsletter – The Influence Bulletin  Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you   YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#196] Distraction or a Valuable Opportunity: 7 questions to find out which to avoid becoming unfocused appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
27 Oct 2022[Ep#186] The 3 Key Stages of the Customer Journey for Your Client Relationship Building Funnel00:25:48
Over the last few months inside my membership program for Coaches - The Influence Alliance, we’ve been spending time mapping out our strategies for the customer journey. Is this something you have in place in your coaching business?  Do you have a strategy in place that’ll enable you to build a relationship with a prospective client, nurturing and taking them from just getting to know you, through to a warm lead, to a customer who can’t wait to begin working with you? So, you become THE choice vs just A choice when they’re ready to move forward?  Through ensuring you have the right strategy in place when it comes to your client relationship building funnel, which is exactly what Annemarie shares more about in today’s episode.   What is a Customer Journey?  What are the 3 key stages of the Customer Journey?  How do you know whether you have all of these 3 key stages in place?  RESOURCES:   Read article: Three Stages of the Customer Journey  Subscribe to my weekly newsletter – The Influence Bulletin  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship building funnel for you   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout-out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#186] The 3 Key Stages of the Customer Journey for Your Client Relationship Building Funnel appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
20 Mar 202205: Being Distinguishable – what it is and is NOT00:04:06
Being Distinguishable – what it is and what it is NOT.   Let’s start with what it is NOT.   Being distinguishable is NOT thinking and acting as if you’re all that.  In fact, it has nothing to do with being better or greater than anyone or everyone else. I  Being distinguishable is not about saying how wonderful you are, and big noting yourself, tooting your own horn.   In fact, it has nothing to do with feeding your ego at all.   Being distinguishable is about pointing out key areas that you know is going to stand out from the noise, capture the attention of your ideal client, because it resonates with them.  In fact, I have a saying: Being Distinguishable is NOT you’re better than everyone else, but rather how you’re better placed to support your ideal client.  Being distinguishable is about how you are unique and can demonstrate how your skills, knowledge, experience, achievements etc are distinguishable are set apart from others in your industry and best able to support your ideal client in overcoming the challenges that are keeping them stuck and achieving the outcomes they want to achieve.   It’s not about being better – but being better-placed to support your ideal client and validating that through the content and message you share.  Tomorrow's tip #6 is where I share The Distinction Triad and the areas you can bring into your content and message you share to show your ideal client how you are distinguishable and better-placed to support them.  See you tomorrow.  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  The post 05: Days To Distinction for Coaches and Consultants appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
20 Nov 202210. Starting a podcast: How often should you publish your podcast?00:05:03
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #10.  How frequently should you publish your podcast?  If you’ve heard my response to tip #9 with that question: How long should your podcast be, I’m going to use the exact same response I gave to tip #9, to this question of how frequently should you publish your podcast, which is: It depends.  Again, there are no rules to podcasting other than the rules you set yourself. And that’s the same when it comes to frequency and how often you should publish your podcast.  The better question would be: What is the overall goal of your podcast and how do you plan on leveraging your podcast to help you achieve that goal?  Also, what time commitment do you have? And, how are you best going to repurpose and leverage your podcast?  One of my alliance partners publishes their podcasts when they have an episode to share. That's because they interview premium members and if they have no new premium members – then there are no interviews. Their podcast was recently listed as #1 for Australian Women in business. And, their podcast continues to be one of the best ways they generate leads and inquiries from potential members for their network.  Another client of mine had NO interest in doing an ongoing podcast, so we created an evergreen podcast series that he leverages as part of his content creation strategy and seed and lead strategy. If he ever decides down the track to do another series, he can. If he were to free up some time and have the desire to start an ongoing more regular podcast publication – he can. It will depend on him and what’s going on in his business.   Another client of mine releases an interview with a guest once a month and has a shorter solo show every other week, so following more of a publication schedule of a podcast every 2 weeks. That best fits her schedule and overall podcast strategy.   So, again how frequently should you publish your podcast? It depends. On you and your overall goals that you want to achieve and how your podcast will help you get there.  I’ll see you in the next tip.    Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie   Learn more about your ad choices. Visit megaphone.fm/adchoices
08 Jan 202317. How to define your niched topic for your podcast00:05:36
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #17  Are you a multi-passionate person, who loves to learn, you have many interests and you struggle to define who you are and how you can support people into one succinct statement?   Yeah – me too. I struggled with that for YEARS.  In fact, if you’ve followed me for a minute – you'd have heard me share before how as multi-passionate individuals who LOVE learning, we need to be mindful NOT to let our diverse interests - water down our message.  Because focusing on too many things – without a clear and compelling outcome (which speaks into the outcome our ideal client seeks) will mean our message gets lost in the noise.  In today’s tip I want you to check back over the last 10 pieces of content you shared across your social media platforms, your blog, your podcast and ask yourself – are these aligned to a clear and concise message that positions me as distinguishable, uncopyable and irresistible in a clear area of expertise so I’m building my reputation as a trusted authority in a key area?  Or not? If not, you need to make a decision as to how you’re going refine your ONE thing, which you want to become known for.  What is it that the combination of your experience, knowledge and certifications will enable you to support YOUR ideal client to achieve their goals/outcomes?  For me, it was helping clients stand out, be heard, and become an influential voice in their industry. The trusted authority. THE choice vs just a choice for their ideal client. And then taking their message onto their own podcast platform so they can leverage their podcast to nurture listeners into leads, get clients and build their business with the message m they share.  Which is why I’m so passionate about doing this #ListenerToLead series, so you don’t make the same mistakes I did and can get results much faster by speaking to your audience of one.  I’ll see you in the next tip.   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
14 Jul 2022[Ep172] How to Move from Regret to Resilience00:34:42
My guest today says: “Live the life that makes you come alive!”  Joining me today is Sallie Wagner. Sallie is a #1 international best-selling author, speaker, and Life Alchemist! Her powerful transformation tools include Emotional Freedom Techniques and Neurolinguistic Programming so clients into action for rapid, concrete results. Clients reclaim conscious choice in their lives and discover and live the life that makes them come alive!  On today’s show Sallie is going to share:  How to move from regret to resilience.  Resilience includes 4 areas – physical, emotional, mental, and social.  The importance of M*S*G – Mindset, Skillset, Get Off Your Asset  About Sallie:  Sallie is a #1 international best-selling author, speaker, and Life Alchemist! Her powerful transformation tools include Emotional Freedom Techniques and Neurolinguistic Programming so clients into action for rapid, concrete results. Clients reclaim conscious choice in their lives and discover and live the life that makes them come alive!  Contact Sallie : Email: swagner@salliewagnerenterprises.com  Website: https://intentionallifecoaching.net/ Linked In: @sallieintentionallifecoaching Instagram: @intentional_life_coaching Twitter: @SallieCWagner A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY:What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep172] How to Move from Regret to Resilience appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
16 Oct 20225. Mistake 4: Focused on a large audience vs niched audience00:05:51
Hey, this is Annemarie, and welcome to another #ListenerIntoLead tip. This is tip #5, I'm still covering some of the mistakes that I made 13 years ago when I started my very first podcast. It was a co-hosted podcast that started in 2008. Go back to a couple of tips. And I share a little bit more about why I started back in Tip #2, I believe it is, but today, I'm covering tip #5. And that mistake is focusing on building a large audience versus a niched audience. Now previously, I've mentioned that we used to compare our podcast to mainstream radio, it really was the only thing that we can compare it to. We think an audio radio podcast is audio obviously now there's a video as well and live to stream. But back then it wasn't. I know even over the number of years that I've continued podcasting, one of the questions that I'm often asked, is do you have sponsors on the show? And I would say 99.99% of the time, I say no, we don't because I recognize the value of a highly niched audience. And I know that the know, like, and trust that I have built with my community, with my listeners, I do not want to break because all of a sudden I've got these random ads from organizations that have paid me pittance in comparison to if my audience steps into my programs, VIP coaching programs, but training and such highly niched audience is much better than a large audience. And I've said it before, I'll say it again, I would much rather have a high niche, more highly engaged, a smaller audience of my ideal clients who love what I talk about, who are benefiting from it, who are hiring me, who are sharing my content, and recommending me to their colleagues and people that they know that would potentially need my services, than having a huge audience of people that maybe are enjoying the content, however, they're not really taking action, they're not hiring me, they're not generating any leads for me or even referrals and recommendations of my ideal clients. I always say to speak to an audience of one. And when you really are speaking, beautifully cutting through the noise for that audience of one. That audience of one and will become four, become eight and 16, and so on and so forth. So, mistake number five, focusing on building a large audience versus what you should be doing, focusing on building a niche audience. And that means it could be a smaller niche audience. But a smaller niche audience that is more highly engaged, is ultimately going to allow you to monetize your own message, which I talked about in tip #4, rather than monetizing someone else's, which is something that you should be focusing on to monetize your own message. So hope that tip was helpful. Don't focus on building a large audience. Vanity numbers are not bankable. Rather focus on building a niche audience that is far more highly engaged and more likely to hire you. As you continue to build know, like, and trust. I'll see you in the next tip.  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie    Learn more about your ad choices. Visit megaphone.fm/adchoices
04 Sep 202229. When doubt threatens to take you out00:06:25
I've spoken to SO many aspiring entrepreneurs over the last decade (or so) who were all at the beginning of their journey of finding their 'THING'. Their INNER BRILLIANCE (as I like to call it).  [Disclosure: I can SO relate to this, as it has been my own journey too].  At the core of our Inner Brilliance is often an innate talent - a strength that comes naturally to us. And, because it comes so naturally to us, it's often easy to discredit.  So, we end up searching, learning, searching, doing more learning, more searching, and more learning. Trying to find OUR thing.  Sadly, for many the journey of learning and searching never really comes to an end. Because, despite how hard they work at making it work - it never really does work. Or, not to the level they really wanted it to.  And, that's because they are missing that one, fundamental thing. They continue to disregard that innate talent - that strength, their Inner Brilliance.  However, herein lies the gold.  It's NEVER too late.  So here are some of the things I've learned over the years:  Stop doubting yourself. Doubt is a lying THIEF! Tell doubt to F-off.  Stop searching for answers that are already there in front of you. You just need to look with renewed hope and expectation. It IS there - take the time to dig a little deeper.  Start listening to the people around you who continue to comment about certain aspects of you and how you show up. THIS is evidence of your Inner Brilliance.  Start listening to the compliments people say to you. DON'T discredit what they say, as this is a way to undervalue yourself.  Stop looking at what other people are doing. They don't have your strengths and Inner Brilliance. They haven't walked your journey; or developed and honed your strengths; nor do they have the same passion and purpose as you. Find YOUR's.  Because when you do; it won't seem like work. It will flow. Yes, you need to take action, and LOTS of action - but it won't seem hard, because you are loving what you do.   Trust me. I know. Because it's been my journey (from the age of 15 - if truth be known). So, I've breathed it. I've lived it.   And, actually it's because it IS my Inner Brilliance.  It's why I became a Career Coach - some several decades ago.  It's why I still love helping other entrepreneurs discover their Inner Brilliance.  It's why I love interviewing my podcasts guests and creating an environment and a platform that enables them to showcase their brilliance  It's why I do what I do.  So, my question to you - what's your why? What's your Inner Brilliance?  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
24 Nov 2022[Ep#190] Build Visibility, Generate Leads and Enrol Clients with Ease for Coaches00:32:38
In our episode 189, I spoke about the 5 Pillars to an optimal Customer Relationship-Building Funnel for coaches, which when set up correctly can help you:  Build visibility as an influential trusted authority in your industry;  Generate leads with your ideal client; while enabling you to  Enroll your dream client with ease.  I also shared key statements you can ask yourself, to see whether you were on the right track to get these pillars in place. How did you go – were you able to tick all of the statements?   In this week’s episode, I’m going to dive a little deeper into why your Customer Relationship-Building Funnel works so well when you have all of the 5 pillars in place correctly, including:  Why the word ‘funnel’ is not a dirty word but rather can support and empower your ideal client when put together strategically  The 5 reasons WHY your funnel will help you build visibility, generate leads and enable you to enrol your dream clients with ease when created correctly    RESOURCES:   Subscribe to my weekly newsletter – The Influence Bulletin  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you  A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY:What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#190] Build Visibility, Generate Leads and Enrol Clients with Ease for Coaches appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
22 Jun 2023[Ep#209] Pay negotiation: Knowing and remembering your worth 00:33:44
My guest today says, “If you know your wish, want, and walk figure-you'll walk into any negotiation with less stress and anxiety.”  Joining me on today’s show is Meggie Palmer.  Meggie founded PepTalkHer after her own experience of inequality at work. She’s personally coached women to receive raises as small as an extra $5 an hour (it added up to bed $10kover the year) all the way up to multiple 6 figure raises.   PepTalkHer was founded out of frustration-and possibility. The gender pay gap exists -and data says it’ll take 100s of years for that to change. PepTalkHer was started to take action and galvanize change NOW. Its 5-year mission is to see 50/50 women in leadership and to close the gender pay gap.   On today’s show, Meggie is going to share:   The importance of knowing and remembering your worth  What you can do today to set yourself up for performance review and future pay rise -no matter when your next pay increase conversation is  How to calculate the exact number you should ask for when negotiating your pay  RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Meggie: Website: www.peptalkher.com Linked In: @meggiepalmer Email: meggie@peptalkher.com Instagram: @peptalker Twitter: @peptalkher A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#209] Pay negotiation: Knowing and remembering your worth appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
06 Nov 20228. Starting a podcast: Which is the best microphone00:05:51
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #8. In tip #7 I shared that one of the most common questions I’m asked by coaches who are thinking of starting their podcast is – where do I start?  The second question I’m often asked is this: What’s the best microphone for my podcast?  The answer is simple: The best microphone is the microphone you have available to you right now.  However, before we even begin to consider technology – one of the questions I asked them is why do you want to start your podcast? And, if the answer is “because I’m just not generating the clients I want and I feel like the world's best kept secret and I’ve heard a podcast will help me get my message out to more people.” that response is a red flag.   Why?  Because if their message isn’t working already, if how they speak about themselves and the services they offer, is not generating interest and inquiries – I would rather focus on getting their message right first and THEN launch a robust podcast strategy to help them expand their reach and visibility with a message that works.  Because a podcast will help you amplify your message BUT if your message isn’t working, your podcast will only amplify your message which is not working for more people, so you’ll end up possibly confusing even more people.  So rather than focusing on the make and model of a microphone – focus FIRST on your message.  That’s because you cannot edit and mix compelling content that converts, you cannot edit and mix content that nurtures listeners into leads from content that doesn’t make sense, that’s not compelling, that speaks directly to the heart of your ideal client and what he/she is struggling with – even if it was recorded on the BEST microphone available.   So, worrying about what microphone to get if your message isn’t already working is the wrong thing to focus on.  The best microphone will depend on a number of factors, so keep that in mind as you continue your research.  But most importantly of all, your MESSAGE and working that out BEFORE you worry about the model and make of microphone is crucial.  I’ll see you in the next tip.  Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie     Learn more about your ad choices. Visit megaphone.fm/adchoices
03 Jul 202220. Challenge The Status Quo00:04:40
As I mentioned yesterday in Tip#19, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority.   It matters. Rather than following the same old ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through longevity in your industry that matters! Showcase THAT as you build your thought leadership collateral. Another way to do that is to:  Challenge the status quo  Status quo really just means the current state of affairs. How many businesses or even industries are happy doing what they’ve been doing for many years. That old saying ‘If it’s not broke – then why fix it.’  However, something may not be broken, however, could certainly do with a tweak or improvement. Perhaps you’ve been able to come up with a new approach that is challenging the status quo of your industry – share it with your ideal clients and tell them why this new (or changed) approach is so important.  For instance, for me, an example of challenging the status quo – when I was in the career industry – quite a number of my colleagues and the industry in fact here in Australia were saying how important it was to have face-to-face meetings with clients. You couldn’t have coaching sessions over the phone or via email? [Skype wasn’t even invented back then]  However, I couldn’t see why that wasn’t possible. I had colleagues in the US who were. So, I hired a coach in the USA and the rest is history as they say. I began working with clients not only across Australia via phone and email, but also across the USA and other countries too.  I started using audio recordings as part of my work with clients in 2005 and eventually began my first co-hosted podcast in 2008 – when people for years would say ‘what’s a podcast?” “Why bother – no one really listens to podcasts?”  I wonder what they’d say now.  Now it’s your turn.  What status quo have you challenged when it comes to your industry? Or, what status quo could you challenge when it comes to your industry? YOUR NEXT STEP:  Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  The post 20. Challenge The Status Quo appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
08 Feb 2024[Ep#219] Thriving in STEM: Lessons of Resilience, Growth, and Empowerment00:37:36
In this powerful podcast interview, I had the incredible opportunity to speak with Tiffani Teachey, a senior mechanical engineer, STEM advocate, TEDx international speaker, and author. Together, we delved into Tiffani's journey into STEM, discussing the impact of her resilience, authenticity, and passion for empowering underrepresented minorities to pursue careers in engineering. We explored the need for diversity and authenticity in male-dominated industries, and the invaluable lessons of resilience and growth. The episode showcases the value of diversity and authenticity, and how women in leadership can inspire and empower the next generation. Join us as we delve into Tiffani's impactful work and her mission to inspire and empower young girls and women to pursue their dreams in STEM. On today’s show, Tiffani is going to share:   - The importance of resilience  - The power of a growth mindset  - The transformative impact of empowering others  RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Tiffani: Website: www.stemistheway.com Linked In: in/tiffaniteachey Twitter: @tiffaniteachey Instagram: @tiffaniteachey Email: Tiffani@tiffaniteachey.com  A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#219] Thriving in STEM: Lessons of Resilience, Growth, and Empowerment appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
08 May 202212. Being Irresistible – speak to an audience of ONE 00:03:59
Want to build your reach while becoming known as a trusted authority in your field?  Don’t try to be all things to all people – especially with the message you share.  The broader your message is, the longer it’ll take to build your reach OR be seen as a trusted authority. If ever.  Because your message will get lost in the noise.   Instead, hone your message to a specific niched audience.  And, speak to that niche. Speak to your audience of one.  When you do and you speak into the challenges, he/she faces, along with the desired outcomes he/she longs for, as well as invaluable insights on HOW they can begin to achieve that, it won’t be long before that audience of one becomes two, becomes four, eight, and so on.   Because you become a go-to resource and can continue to nurture your community into leads and inquiries and eventually customers.  But it starts with ONE, clear and highly-niched message that speaks to an audience of ONE.   Get clear on that first!  In the next few tips, I’ll be sharing more about how you can take that message, which you’re going to be using to speak to your audience of one – to the next level with various angles and topics you won’t want to miss.    YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage    Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie     The post 12. Being Irresistible – speak to an audience of ONE appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
11 Sep 202230. People will talk about you anyway – wouldn't you like to influence what they say?00:06:01
Hey, it’s Annemarie - welcome to another 30DaystoDistinction tip where I’ll be sharing 30 tips over the next 30 days as part of our 30DaysToDistinction Challenge to help you become distinguishable, uncopyable, and irresistible, so you are THE choice vs just A choice for your ideal client and can continue to bring real change in your sphere of influence with your message and expertise.  This is Tip #30 – wow, we made it!!!  If I was to ask you to define Personal Branding – or your Personal Brand – how would you respond? If you said your Personal Brand is your reputation – you'd be correct.  Personal Branding – or your Personal Brand is not a fad, it’s not a buzzword that some marketers have begun throwing around as the flavor of the day.   In fact, in my former business – a Career Consultancy we were talking about the importance of Personal Branding back in the 2000s. So, it’s NOT a fad at all!  Your Personal Brand is your reputation. It’s what people think about you when your name is mentioned. It’s what people say about you when asked to share their experiences.   And, while you can’t control what people think or say about you, you CAN influence it.  By your actions, your interactions, your conversations, - everything can impact your reputation, your Personal Brand.   Positively. Or negatively.  If you do a Personal Brand audit today – would people think and say the exact things you’d want them to say?   Or are you leaving it to chance.  If you asked 5 people (who knew you well) to describe you in 5 words – would the 5 words they use to describe you be the same?  And, more importantly, are they the 5 words you would want them to use to describe you?   YOUR NEXT STEP:  Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
16 Sep 2022[Ep#181] The Importance of Diversification00:37:09
My guest today says, “If you are the smartest person you know, go out and meet some new people!”  Joining me on today’s show is Stefani Boyd. Stefani is a broker, mortgage, and loan expert who specializes in helping real estate agents gain an edge in this competitive market and has both her real estate and mortgage broker licenses and is the CEO of her own corporation. She is a proud Air Force mom, has three sons, two granddaughters, and her adorable Pomeranian, Lola.  Stefani is passionate about grassroots community outreach and enjoys working with her community to find solutions to help people experiencing homelessness in Sacramento.  On today’s show, Stefani is going to share:   The importance of diversification - whether that means your investment portfolio or your friend group.  Why never giving up is not an option.  Time is money, but some of the best things in life really are free, so make sure you don't miss out on the important things because you're chasing that cash.  A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behavior you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it.   The post [Ep#181] The Importance of Diversification appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
19 May 2022[Ep169] Be the Hero of Your Own Life00:33:25
My guest today says: “Every life starts with a dreamer that dares to imagine what is possible, that dreamer is you.”  Joining me today's show is Christine Holter. Christine helps leaders rapidly grow their conscious leadership in order to 10x success. She is a globally recognized thought leader, trusted advisor, and executive coach working with organizations, teams, and individuals to create workplaces where everyone thrives.  What sets her apart from other coaches is that she worked her way up from an hourly position to become the first International Vice President of Revenue Strategy for the Caribbean, Latin America Division of Marriott where for 20 years she built out the footprint of Latin America into a multi-billion-dollar business across 35 countries and 18 brands.   Chris knows firsthand what it takes to create success. She has an MBA in Leadership and is a certified professional coach, speaker, and author.  When she is not out changing the world, she enjoys time on the water in sunny Florida with her husband and family and golden retriever Flynn.  On today’s show Christine is going to share:  What is Psychological Capital or how to be the HERO of your own life.  How to build out the four pillars that create well-being and how to increase them in practical ways. [The four pillars are Hope, Efficacy – a fancy word for confidence, resiliency, and optimism.]  How to pull more conscious leadership of yourself into the world and how when you are your best, you create a place where you can thrive.  YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop by our Facebook page to say hello and to give us a shout-out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep169] Be the Hero of Your Own Life appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
29 Sep 2022[Ep#183] 3 Steps to Compelling Content that Clients LOVE 00:15:55
Does this happen to you? You’re sitting with your fingers poised above the keyboard; however, a blank screen is staring right back at you.   You just can’t come up with a topic to write about, especially a theme that’s going to be relevant and of interest to your ideal client?   Yes? You’re not alone.   This was me several years ago every Monday as I sat in front of my computer ready to write an article for my newsletter subscribers.   It was often difficult to come up with a topic that I felt my community of ambitious business owners would find inspiring and relevant, and that would help them take their business to the next level.  Thankfully, this doesn’t happen that often anymore as I’ve discovered a few different ways to get my ideas flowing.  So, if you find yourself sitting in front of my computer screen with writer's block, here are three ways to help you get your creative juices flowing so you can create informative content that your ideal clients will love AND that will build your credibility and continue to position you as an expert in your field.   RESOURCES:   The Influence Bulletin   Core Business Foundations: Your Pathway to Profitable and Sustainable Business Growth   Book a time to chat with Annemarie  The Influence Alliance Special Podcast Series: How to stand out, be heard and INFLUENCE for coaches and consultants  A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it.  The post [Ep#183] 3 Steps to Compelling Content that Clients LOVE appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
30 Oct 20227. Starting a podcast: Where do you start?00:04:56
Hi this is Annemarie and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #7.  One of the most common questions I’m asked by coaches who are thinking of starting their podcast is – where do I start?   So in this tip I want to share what I share with them and with all of my clients and my community.  Where do you start when it comes to your podcast?  You start with the end in mind. But not just ANY end in mind.  But a specific end in mind.  Because specificity is key.  For instance a goal of: “I want to build visibility and brand awareness with my podcast” is not specific.  Nor is, I want to grow my podcast downloads to 1,000 downloads per episode – that's not specific either.   If we look at those two examples – being more specific with the first example of “I want to build my visibility and brand awareness with my podcast’ could become: “I want to build my visibility and brand awareness as a trusted authority as a coach/consultant for high-earning Reals Estate Agents in the commercial real estate space, helping them go from 7-figure to 8-figure deals.   And, if we look at the second example, where originally we said “I want to grow my podcast downloads to 1,000 downloads per episode’ to “I want to build a highly engaged community of multi-six figure coaches who are ready and need support to take their business to 7-figure incomes, with my podcast playing an integral role in my relationship building strategy and constantly growing to 1,000+ downloads per episode.   Both of those examples, I’m sure you would agree when from quite broad statements to specific and highly focused statements.  Why is that important?   Because being specific allows you to be more focused AND strategic in your planning, the content you share, HOW you position yourself, WHERE you share your podcast, the keywords and phrases you use.  It impacts everything.   So, tip #7 when starting a podcast – where do you start? You start with the end in mind – and that end in mind is having clarity AND specificity when it comes to your message and monetization strategy for your podcast.  How clear and specific are you when it comes to your podcast and the overall goals you want?   I’ll see you in the next tip Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
25 Apr 2024[Ep#224] "Power With" versus "Power Over"00:43:46
Ever faced guilt as a working mother or felt overwhelmed by societal expectations? In this engaging episode of the Women in Leadership Podcast, Jenna Banks, a best-selling author, entrepreneur, and an empowering voice for women, shares her profound insights and personal experiences, offering valuable lessons for leaders aiming to foster inclusivity, balance, and positive corporate cultures. Jenna underscores the significance of setting healthy boundaries and adopting a mindset of gratitude to build resilience and foster an empowering work culture. Tune in to explore why shifting from "power over" to "power with" can lead to healthier, more productive workplace environments and personal lives. On today’s show, Jenna is going to share:   Understand the importance of integrating both masculine and feminine traits to enhance leadership effectiveness and workplace harmony. Discover how traits like empathy, inclusivity, and collaboration are reshaping the traditional leadership models and paving the way for more sustainable success. Jenna's compelling story and strategies on overcoming personal and professional challenges through self-love and resilience. RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Jump straight to these golden nuggets:06:06 Prioritize self-care, especially for mothers. 08:43 Woman prioritizes self-care for better life balance. 11:30 Changing behaviors learned in childhood; being role models. 15:54 Gratitude and mindfulness lead to resilience. 17:36 Resilience comes from learning through challenges. 20:19 Book focuses on embracing inner warrior goddess. 24:48 Set boundaries to protect your resources and thoughts. 27:10 Recognize triggers, heal, set healthy boundaries, communicate effectively. 30:43 Team implemented sharing personal experiences to build empathy. 36:54 Leaders adopting feminine qualities for success in business. 38:46 Negotiate salary for mutual benefit, impact others. Contact Jenna: Website: https://jenna-banks.com/ Linked In: in/banksjenna Instagram: @jennabanks Twitter: @jennabanks411 Email: jenna@jenna-banks.com   A Personal Message from AnnemarieHave you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. Learn more about your ad choices. Visit megaphone.fm/adchoices
22 May 202214. Why trying to be all things to all people never works00:03:24
Want to build your reach while becoming known as a trusted authority in your field? So that when your ideal client is looking for support you are THE choice vs just a choice for them?  Then when it comes to your message and what you offer – don't try to be all things to all people.  Because the broader your message is, the longer it’ll take to build your reach OR be seen as a trusted authority. If ever.   Because your message will get lost in the noise.   As I mentioned in Tip #12 to be irresistible you need to speak to an audience of one.  When you do focus on that audience of ONE, each piece of content you share will speak into the challenges he/she faces, along with the desired outcomes he/she longs, as well as invaluable insights on HOW they can begin to achieve that.  And, because you’re consistently sharing that consistent message across multiple platforms it won’t be long before your ideal client will instantly think of you when someone asks them “Who do you know that does [fill in the gap].” They’ll recommend you.  And, when they’re ready to make an investment – they'll hire you.  Because YOU are the person they instantly think of and couldn’t imagine working with anyone else.  For today’s Action – have a look over the pieces of content you’ve been sharing over the last few months? Is there a consistent message and theme coming across in your content? Or do you need to refine it?  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie   The post 14. Why trying to be all things to all people never works appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
01 Dec 2022[Ep#191] The Fail-Proof Formula for Success for Coaches00:45:08
If you’ve listened to one of my podcasts, I’m sure you’ve heard me speak about the importance of being consistent.  In fact, my formula for success, says it all.   THE FORMULA FOR SUCCESS:   Clarity + Consistency, Over Time, WILL enable you to build the Momentum you need to grow a successful business.  But herein lies an issue when it comes to the formula.   With regards to Clarity – I'm talking about being clear on your message – and more specifically a message that works. Because sharing a message that’s not already working with more consistency still won’t work in generating the momentum you need.  Or, another thing that can happen is to consistently share a message that’s NOT aligned with your goals, which can lead you in the wrong direction. So, you become known for something you don’t really enjoy or even want to be known for.  So, in today’s episode I’m sharing:  Two main issues that can occur when you don’t get clarity on your message  What can happen when you don’t have clarity on a clear outcome – and stick to that outcome   5 things you’ll want to get clear on with regards to your message so it keeps you focused on the right message. (Hint: These have been absolutely crucial in helping me maintain consistency in my message).  RESOURCES:   Podcast: 3 Key Stages of your Customer Journey  Subscribe to my weekly newsletter – The Influence Bulletin  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you   Enjoy This Podcast? If you enjoyed today's episode of the Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account.  For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more!  You can also follow us through Facebook.  Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers.  Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me.  Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter Linkedin  To staying ambitious,  Annemarie The post [Ep#191] The Fail-Proof Formula for Success for Coaches appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
15 Mar 2024[Ep#221] Embracing Professional Growth and Value Without Comparison or Apology00:31:13
Are you tired of measuring your professional accomplishments against others and feeling hesitant to own your value unapologetically? It's high time to shatter those invisible barriers! Join us on the latest episode of the Women In Leadership Podcast, titled "Embracing Professional Growth and Value Without Comparison or Apology." Get ready to dive into an inspiring conversation with our special guest, Kelly Hoppings, the accomplished chief marketing officer at Demandbase. This discussion is not just a conversation; it's a toolbox for any woman ready to elevate her leadership abilities and accelerate her career trajectory. Whether you're looking to boost your communication skills, understand the nuances of teamwork, or navigate a male-dominated workspace with assertiveness, Kelly and Annemarie have got you covered. Let's make professional self-doubt a thing of the past. On today’s show, Analiza is going to share:   Being effective in your job doesn’t mean that you have to be “better” than your peers.  Leadership takes time and to not be afraid of making lateral moves as they help develop more well-rounded leaders.    How to recognize you value and not apologize for it - especially women!    RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Jump straight to these golden nuggets:06:38 Company success over individual success is vital. 07:48 Co-elevation creates a winning team mindset. 11:16 Embracing curiosity, collaboration, and humility in leadership. 17:04 Diversify skills before reaching director level. 18:54 Lateral moves and skill development for success. 21:05 Soft skills crucial for career success and growth. 25:51 Be conscious of words that diminish impact. 28:27 Short stature doesn't make me a victim. Contact Kelly: Website: https://www.demandbase.com/ Linked In: in/kellyhopping  A Personal Message from AnnemarieHave you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#220] Empowering Women in Leadership Beyond Traditional Norms first appeared on The Ambitious Entrepreneur Podcast Network  Learn more about your ad choices. Visit megaphone.fm/adchoices
08 May 2022[Ep 167] Transcendent Leadership00:37:52
My guest today says: " Complacency is one of the deadliest things that can happen to a leader because the minute you stop growing, the rest of the world is going to pass you by.”  Joining me today is Karen Ann Bulluck.  Karen Ann Bulluck is a transcendent leadership specialist and founder of Transcendence: Living A Life of Meaning, a boutique executive coaching practice. Karen partners with leaders to EXPLORE what matters, INTEGRATE the whole self, and FLOURISH in new dimensions.  Karen was the first woman promoted to Executive Vice President at AM Best Company, the insurance rating agency and information provider. She specialized in bringing innovation to and change to struggling departments.   Karen has a Master of Science in Organization Leadership and is a certified professional coach. She has immersed herself in the study of the world’s wisdom traditions and leadership models. She is also a bestselling author.  At TRANSCENDENCE, Karen partners with leaders to rise above normal human limitations and tap into the power of the highest level of consciousness accessible by humans and gain clarity on what really matters so that they can live a life of deeper meaning.    On today’s show Karen is going to share:  Information about what a Transcendent Leadership is and how that benefits them personally and professionally, as well as how it can benefit their organizations.  Three tips on becoming a Transcendent leader.  Inspiration to make changes in their lives and leadership so that they too can transcend limitations.  YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep 167] Transcendent Leadership appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
10 Nov 2022[Ep#188] Networking: 5 steps to show up and shine 00:46:12
Joining me on today’s show is Pat Mussieux. Pat Mussieux is an internationally acclaimed speaker, award-winning business coach, and former Radio and TV host.   Pat has won the STEVIE Award for Female Executive of the Year and won 4 times for Female Entrepreneur of the Year in Canada.   As a former HR professional turned Lifestyle entrepreneur, Pat works with professionals around the world helping them to get healthy and wealthy and live their best life.   Her mantra is: It’s never too late and you’re never too old! (she’s a very young 71!!)  On today’s show, Pat is going to share Networking: 5 steps to show up and shine.  The post [Ep#188] Networking: 5 steps to show up and shine  appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
26 Jun 202219. Expose the elephant in the room00:05:39
As I mentioned yesterday in Tip#18, as someone who is looking to build your thought leadership - be mindful of the tactics you follow as you continue to build your reputation as a trusted authority.   It matters. Rather than following the same ol ‘hack this’ and ‘hack that’ visibility tactics - focus on the insights, hindsight, and foresight that only YOU can bring to the conversation through your years of experience and knowledge. Because it’s the wisdom and knowledge YOU bring through longevity in your industry that matters! Showcase THAT as you build your thought leadership collateral. Another way to do that is to:  Expose the elephant in the room.  What is a mistruth or a mistake that your ideal client is not aware of and perhaps is something other providers in your industry are still teaching? Address it and share what your ideal clients should be doing instead.   One of the elephants in the room for me when it comes to helping businesses start their podcast – is the fixation on the number of downloads their podcast is getting. I’m sure you’ve heard the term Vanity Numbers – where people get caught up in the number of likes and shares and comments, and when it comes to podcasting the number of downloads. So, instead of focusing on Vanity Numbers – I encourage people to focus on and build Reputation Equity – because Reputation Equity is bankable, whereas Vanity numbers are not.  What do I mean when I say Reputation Equity is bankable – well this entire 30DaysToDistinction Challenge covers important insights and tips on how to build your reputation as that trusted authority. And, when you’ve got a reputation for bringing valuable insights and a reputation of delivering results – people hire you.  It was building Reputation Equity with my podcast – Ambitious Entrepreneur Show that saw several people message me and ask if I would consider selling my podcast after I announced I was stopping production. That’s the Reputation I had built over the years for that podcast and compelled people to reach out and enquire. If it hadn’t built its reputation – I'm sure no one would have been interested. That’s the value of building Reputation Equity rather than focusing on Vanity Numbers – which is an elephant in the room that I address.  Now it’s your turn.  What elephants in the room can you address when it comes to your industry?  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage   Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie   The post 19. Expose the elephant in the room appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
01 Feb 2024[Ep#218] How to Lead Change 00:36:22
In our latest episode of the Women in Leadership Podcast, our host Annemarie Cross deepens our understanding of how to lead change, with transformational insights from the remarkable Marsha Acker, founder and CEO of Team Catapult. Marsha is internationally recognized for her expertise in facilitating meaningful conversations, breaking through communication barriers, and promoting agility across organizations.   Host of the Defining Moments of Leadership Podcast, she is also the author of The Art and Science of Facilitation and Build Your Model for Leading Change. She emphasizes the importance of facilitation and coaching skills as essential for 21st-century leaders.  Tune in to this powerful episode and embrace the tactics, communication strategies, and self-awareness needed to lead impactful change in your organization. On today’s show, Marsha is going to share:   How leading change often means that we get stuck and have the same conversations over and over again without getting anywhere  How deepening of your self-awareness to understand your impact on interpersonal and group dynamics     4 primary questions to ask when leading change  RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Marsha: Website: https://teamcatapult.com/ https://buildyourmodel.com/ Linked In: https://www.linkedin.com/in/marsha-acker Twitter: @marshaacker Email: macker@teamcatapult.com  A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#218] How to Lead Change appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
07 Aug 202225. Why Repurposing Content is Important00:04:18
Hey, it’s Annemarie - welcome to another 30DaystoDistinction tip where I’ll be sharing 30 tips over the next 30 days as part of our 30DaysToDistinction Challenge to help you become distinguishable, uncopyable and irresistible, so you are THE choice vs just A choice for your ideal client and can continue to bring real change in your sphere of influence with your message and expertise.  This is Tip #25.   And it’s all about the importance of repurposing your content.  Now, before you roll your eyes and go ‘Annemarie, we already know that!’  Let me ask you a question – are you repurposing your content?   Across different platforms at different times AND by leveraging different mediums?  It’s important, because:  It can take multiple times for someone to finally take action, which can be for a number of reasons from they’re not quite ready yet, they may to struggle through on their own and need to get to that frustration point where the cost of NOT doing something and investing in help is greater than them struggling on their own, and   Not everyone consumes content in the specific way you are sharing it so will appreciate you leveraging a different medium to share it.  For instance, you can:  Write an article  Take that article and create an infographic from the main points  Take that article and create a video  Take that video and strip the audio and include on your podcast  Take points of that article and create a slideshow   Take the article and create slides and a document on Linkedin  Take one of the points of the article and go deeper into that specific point  Then take that point and create an infographic from the new points you came up with  And on it goes.   See the content you can come up with just from one article?   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
02 Apr 202329. Leveraging your podcast in your Customer Journey00:05:11
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #29.  If you’ve accessed my Profitable and Purposeful Podcasting Masterclass, you would have heard me talk about the customer journey and how your podcast can play an integral role in nurturing your customers along the customer journey when you have the right strategy and tactic in place. Make sure you listen to tip #30 as I share more about the tactic that will help you begin to nurture listeners into leads.  The three stages to the customer journey, is Stage 1 Awareness, Stage 2 Consideration and Stage 3 Decision.   Stage 1 – Awareness is when the potential customer is aware they have a problem and they are actively seeking answers. They’ve now come across your podcast and they are listening to you share your insights.  Stage 2 – Consideration is when they have just taken that next step after your call to action - that listener has now become a lead and they are now considering the information you are sharing, they are considering you, they are continuing to build know like and trust, as they continue to consume and engage with the content you are sharing.  Then Stage 3, is Decision – when with another call to action, your listener who has become a lead, is now being nurtured along the customer journey to become an enquiry, they are now either booking themselves on a strategy/discovery call waiting to speak to you about how you might be able to help them.  Which has all started from your podcast, as you continued to build know, like and trust with your listener, nurturing them from Awareness stage, to Consider stage, right through to Decision stage.   As I mentioned in my Masterclass – a customer journey is a strategic sequential set of steps that continue to build know, like and trust and once you have those strategic sequential set of steps in place they can continue to work for you 24/7, 365 days a year.  Have you mapped out your customer journey and how you can leverage your podcast to nurture them through your strategic sequential set of steps? If not, that’s what I encourage you to focus on. And, if you haven’t already, get access to my Profitable and Purposeful Podcasting Masterclass where I dive even deeper into the customer journey and how to nurture listeners into leads. www.PodcastingWitjPurpose.com/ListenerIntoLead that’s PodcastingWithPurpose.com/ListenerIntoLead    I’ll see you in the next tip.   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie   Learn more about your ad choices. Visit megaphone.fm/adchoices
20 Oct 2022{Ep# 185] The Beauty of Letting Go00:38:24
One of the podcasts I host and produce is for one of our Podcast Network’s Alliance Partners – Business Women Australia. BWA is an Australian collective of women who are passionate about business success and personal growth.  Many of the conversations I’ve had with the women who are featured on Business Women Australia Podcast are so rich with insights I know have impacted the lives of our audience.    I thought it would be great to feature some of the conversations I’ve had on Business Women Australia Podcast with you, right here on Women In Leadership Podcast.   And, that’s exactly what this show is. A wonderful conversation I had with Kathy McKenzie about the Beauty of Letting Go, how it’s impacted her life, and how it can impact yours.   I hope you enjoy the show!    My guest today says,” Relinquish with love – it’s the only way to transmute suffering.”  Joining me on today’s show is Kathy McKenzie.  Kathy McKenzie is a Master Certified Coach with the International Coaching Federation and Founder and Director of FIREUP Coaching. Her lifelong love of learning serves her to continually explore ways in which she can keep expanding her worldview and connecting with clients in deeper and more meaningful ways.  She shares her joy of travel and living by the beach with her husband John and is currently writing a book called “Relinquish with Love” which explores how to let go of the things in life that hold us back.  On today’s show, Kathy will share:   Ways to expand your thinking to enrich your relationships  The importance of recognizing the impermanence of struggle to overcome past trauma  How reframing, refocusing and redirecting consciously can create change in the areas you desire  RESOURCES:   Subscribe to my weekly newsletter – The Influence Bulletin  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it.  The post [Ep# 185] The Beauty of Letting Go appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
23 Mar 2023[Ep#204] Leadership and Legacy00:39:49
My Guest today says, “The future of leadership is not about old-fashioned validations of success. It is about growing your impact, with a focus on a bigger purpose beyond yourself, backed by the capabilities to match.”  Joining me on today’s show is Vanessa Gavan.   Vanessa is an entrepreneur, commercial advisor and psychologist who has spent the past 20 years transforming a range of leading international organizations, and the leaders within them seeking progressive solutions. In 2001, she founded Maximus to bring a stronger leadership offering to the market.   Vanessa is an advocate for the criticality of strong leadership and legacy having witnessed the impact of great leadership and absence of it. She believes leadership is both privilege and responsibility, and that connecting personal purpose with a compelling future focused organization vision leads to the creation of visionary companies.  On today’s show, Vanessa is going to share:   Purpose. The importance of having a clear sense of personal purpose translates into bigger, bolder, courage aspiration in work and life.  Reality. The importance of creating the right narrative to bring your purpose and vision to like.  Stretch. The importance of creating stretch as a leader, it’s the stretch that will drive your purpose and embed a sense of ALL IN commitment in your purpose and vision  RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Vanessa: Website: maximus.com.au Linked In: @vanessagavan Email: Vanessagavan@maximus.com.au   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#204] Leadership and Legacy appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
13 Nov 20229. Starting a podcast: How long should your podcast be?00:04:46
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #9.  Another question I’m often asked is: How long should my podcast be?  And, if that’s something you’re wondering too, my answer to you would be: It depends.   You may have heard me say before: there are NO rules to podcasting other than the rules you set yourself. And, those rules are going to depend on various things.  When it comes to the length of the podcast – it depends on a number of facts:  - How long do you need for you to get your message across? If you need 5 minutes – don't stretch it out to 20 minutes because someone’s told you, a good podcast length is 20 minutes.  That’s ridiculous.   Tell your ideal client what they need to know, tell them what the next step is and how they can find out more, and finish it up. If it takes 5 minutes – then 5 minutes it is.  If you need 10 minutes or 20 minutes to share it, it’s concise, it’s compelling, connects with your ideal client and the content in your podcast continues to build know, like, and trust and continues to nurture them along the customer journey – then take 10 minutes, take 20 minutes.  Another thing to consider – who is your ideal client? How long do they have to listen to your content? Are they driven and like people to get to the point? Well, get to the point on your podcast. One of my clients works with C-suite executives who are driven, they want access to thought leadership content when it comes to leading top-performing teams, so she keeps her solo shows, concise and to the point. Her interviews are slightly longer however the conversation is always on point, with actionable insights.  Are they time-poor? Another one of my clients works with busy mums – therefore her podcasts were between 10-15 minutes. Enough time for her to listen as she was driving and picking up her kids from school.  So, how long should your podcast be? How long do you want it to be in order to say what you want to say and share what you want to share in a way that’s going to continue to build know, like and trust and nurture your listener into a lead with your podcast?   That’s how long it should be.  I’ll see you in the next tip.  Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
01 Aug 2024[Ep#228] The Importance of Embracing Sharing, Seizing Opportunities, and Building Connections00:31:25
Welcome to another empowering episode of the Women in Leadership Podcast! Today, we're diving deep into the essential elements of intentional networking, community-building, and the power of personal branding in business. In this episode, Pamela shares invaluable insights from her experience as the CEO of Total Image Group. She highlights the significance of reflection, constant refinement, and the evolution of business practices over time. Together, we explore Total Image Group's unique approach to integrating brand values into uniforms and creating versatile capsule wardrobes for working women. Entrepreneurship and leadership traits will be under the spotlight as we delve into whether these can be taught or if they are innate qualities. Pamela shares her personal growth journey, emphasizing the importance of stepping out of comfort zones and learning from discomfort to achieve business success. Networking, often a daunting task, is broken down into practical strategies by Pamela, who shares her initial challenges and subsequent triumphs in building a robust network. Learn how to shift your mindset from immediate sales to forming lasting connections that open doors for future opportunities. Join us as we uncover the power of reflection, self-belief, and the significance of sharing stories. This episode is packed with actionable insights and strategies to elevate your personal and professional growth. Don't miss out on the wisdom shared by these leading women in business! RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Pamela: Website: www.totalimagegroup.com.au  Linked In: @/in/pamela-jabbour Instagram: @pamjabbour/ Email: pamela@totalimagegroup.com.au  A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. Learn more about your ad choices. Visit megaphone.fm/adchoices
01 May 202211. Being Irresistible – what is it and is not00:05:07
Being irresistible as you would probably know means to be so compelling that you are hard to resist. An online definition of irresistible said: too powerful or convincing to be resisted. However, in the context of becoming irresistible to your ideal client – it's just that. Being irresistible to YOUR ideal client. Not trying to be irresistible to everyone and anyone – but rather your ideal client. Also, when it comes to being irresistible when it comes to business there are some certain areas I’m referring to, which are important you focus on (which I’ll dive deeper into in the upcoming tips) and some things you should avoid. Let’s look at some of the things you should avoid. So, often, we assume that to be irresistible we have to become someone or something that is going to stand out and attract our ideal client. And that becoming someone or something means we completely diminish who we are and/or how we come across. Identify the best part of you and give yourself permission to shine. You don’t need to wear a mask or dull your light because someone else doesn’t like the way you show up. That means you’re not for them and that’s ok. You’re here to support a specific client, who will absolutely resonate with who you are and how you should up – that best part of YOU, which you’ve probably started to get clearer on through the last few tips we’ve been working on. The Distinction Triad and your unique Mannerisms and Characteristics. Another aspect you want to avoid when it comes to being irresistible and what not to do relates to your message and your story. And, I’ve mentioned it before – never, ever, EVER think you need to make up your story because your current story is boring. Any relationship that’s been based and built on a mistruth – a lie, is NOT the place to start. You just need to dig deeper to find the golden nuggets of what makes you irresistible. Now that you know what NOT to do, tomorrow we’ll dive a little deeper into what to focus on when putting together an irresistible message for your ideal client. However your take action step in the meantime, go back over the notes you took in your Take Action Guide about your Markers and Milestones and begin writing a few notes about which ones are most relevant to your ideal client. Jot them down as we’re going to be referring back to them in our upcoming tips over the next few days.   YOUR NEXT STEP: Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible? Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace. Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage   Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie The post 11. Being Irresistible – what is it and is not appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
07 Sep 2023[Ep#212] Breaking Barriers: Transforming Stress, Amplifying Influence, and Mindful Responses 00:38:28
My guest today says, “A woman in her power raises everyone around her!”    Joining me on today’s show is Dr. Sharon Melnick.  She is a prominent global figure in women's success, resilience, and empowerment. With a decade of research experience at Harvard Medical School, her methods have been honed and tested by over 40,000 participants in coaching and training programs worldwide.   Noteworthy for her impactful speaking engagements, she has captivated audiences at prestigious venues like the White House, West Point, and the United Nations. An accomplished author, her books include "In Your Power: React Less, Regain Control, Raise Others," and "Success under Stress."   As a sought-after Executive Coach for women executives, she's also the creator of the Next Level Leader program, boasting a 92% success rate in propelling women to higher opportunities within a matter of weeks. Recognized as a Marshall Goldsmith Top 100 Coach and a leading voice in Leadership by LeadersHum, her influence is undeniable.  On today’s show, Sharon is going to share:   How to be less stressed and reverse burnout and exhaustion    Get your good ideas heard and not live in frustration of being unheard     Learn to Respond not React so you don’t Rehash situations all day and into the night  RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Sharon: Website: www.sharonmelnick.co Linked In: https://www.linkedin.com/in/sharonmelnick/ Email: sharon@sharonmelnick.com  A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#212] Breaking Barriers: Transforming Stress, Amplifying Influence, and Mindful Responses appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
02 May 2024[Ep#225] The Power of Small Wins, Embracing the Grind, and Anchoring Your Success00:39:26
As we stride forward in our leadership journeys, the significance of each step, no matter how small, can't be overstressed. Today's episode provides a treasure trove of insights that are perfect for anyone looking to bolster their resilience and reignite their purpose in both life and business. Allyssa shares her transformative path from facilitating community groups to launching the Hub app, a safe platform prioritizing privacy and empowerment. From managing the complexities of family life to navigating the roller coaster of startup culture, she and her husband Jono exemplified the power of perseverance, faith, and embracing small wins. Join us to explore how Allyssa's journey can ignite your own leadership and entrepreneurial spirit. Don’t forget to check out the Hub app – redefining community interaction online. Keep pushing forward, one small win at a time! On today’s show, Allyssa is going to share:   How Allyssa's quest for creating a safe space for sharing and connecting led to the development of the Hub app Discover the challenges and triumphs of running a startup Understand the delicate balance of managing family and business responsibilities. RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Jump straight to these golden nuggets:05:20 Discussing motivation behind venture into technology industry 09:18 Meeting husband pivotal, faith enabling exploration, adventures 13:59 Feeling guided by faith to provide safe space 17:20 Overcoming adversity and seizing new opportunities 18:37 Startup journey is a roller coaster ride 21:40 Financial struggles led to unexpected blessings 26:25 Embracing growth amidst hardships with optimistic acceptance 30:14 Career break for family, living with relatives 34:29 Startup driven by family, communication, and teamwork Contact Alyssa: Website: www.the-hub.app  Linked In: in/allyssa-callow Instagram: @thehubcommunitypage Email: allyssa.c@the-hub.app A Personal Message from AnnemarieHave you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. Learn more about your ad choices. Visit megaphone.fm/adchoices
01 Jan 202316. The importance of speaking to an audience of ONE for your podcast00:03:35
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #16. Do you want to build your reach while become known as a trusted authority in your field with your podcast?  Don’t try to be all things to all people – especially with the message you share.  The broader your message is, the longer it’ll take to build your reach OR be seen as a trusted authority. If ever.  Because your message will get lost in the noise and as I mentioned in tip number 6 – my message got lost in the noise of my own podcast, which was one of the reasons I stopped production.   So what should you be doing instead with your podcast?  Hone your message to a specific niched audience.  And, speak to that niche. Speak to your audience of one.  When you do and you speak into the challenges, he/she faces, along with the desired outcomes he/she longs, as well as invaluable insights on HOW they can begin to achieve that, and it won’t be long before that audience of one becomes two, becomes four, eight, and so on.   Because you become a go-to resource and can continue to nurture your community into leads and enquiries and eventually customers.  But it starts with ONE, clear and highly-niched message that speaks to an audience of ONE.   Get clear on that first!  I’ll see you in the next tip.   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie    Learn more about your ad choices. Visit megaphone.fm/adchoices
02 Oct 20223. Mistake 2: Comparing podcasting to mainstream radio00:07:19
Hi, this is Annemarie, and welcome to another #ListenerIntoLead tip. This is tip #3, which are the mistakes I made 13 years ago when I started my very first podcast.  My co-host and I assumed this too, however, we were wrong.  In fact, when my cohost and I hired mentors to help us monetize our podcast (back in 2008-2010) - many of them had come from mainstream radio and suggested we monetize our show with advertising and sponsorships.   However, one of the things we didn’t realize back then (which I know now) was the incredible value of a smaller yet highly niched and highly engaged audience.  And, how with a smaller highly niched audience you were far better to monetize your OWN message before you monetize someone else's.  I share more in today’s tip.  Additional Resources:  Profitable & Purposeful Podcasting Masterclass for Coaches and Consultants Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
14 Aug 202226. Your Call to Action – why the ‘next step’ is important 00:03:23
Whenever you create a piece of content there has to be an end in mind AND a next step that you encourage your ideal client to take that gets them into the next step, the next phase of the customer journey as you continue to build know, like and trust.   The purpose of your content is of course to bring value, and position yourself as a trusted authority, with the content so good, that when you invite them to take the next step, your ideal will.  When it comes to your content, think about the 3 ‘E’s  Educate  Engage  Entice  Educate your ideal client with valuable insights, engage and build know like and trust by ensuring your message resonates with them, and then entice them and seed and lead to the next step. Invite them to take that next step.  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie    Learn more about your ad choices. Visit megaphone.fm/adchoices
27 Oct 2023[Ep#215] Navigating Success and Self-Imposed Barriers 00:39:59
My guest today says, “Women face a powerful barrier that we must break through to make it to bigger leadership roles. It is not the glass ceiling—it is the mirrored door.”  Joining me on today’s show is Ellen Taaffe.   Ellen is a Clinical Associate Professor at the Kellogg School of Management, where she teaches Personal Leadership Insights and is the Director of Women’s Leadership Program. She spent 25 years with Fortune 500 companies holding the top brand management post at divisions of PepsiCo, Royal Caribbean, and Whirlpool Corporation.   Ellen serves as an independent board director for two public and one private company boards, runs a leadership advisory consulting, speaking, and coaching business and is a TEDx speaker.   She shares her insights on leadership, careers, and advancing women and inclusion through her writing and speaking in media like Harvard Business Review, Forbes, Business Insider, Washington Post, Bloomberg, and Kellogg Insight.  On today’s show, Ellen is going to share:   Five strategies that help women succeed but also unintentionally sideline them      How childhood expectations help women succeed academically but carry self-judgment and hesitation later    Why women struggle to set boundaries in the workplace—and how to overcome people-pleasing behaviours in their professional and personal life    RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Contact Ellen: Website: https://ellentaaffe.com/ Linked In: EllenCTaaffe Twitter: @EllenCTaaffe   Email: ellen.taaffe@kellogg.northwestern.edu   A Personal Message from AnnemarieHave you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. Learn more about your ad choices. Visit megaphone.fm/adchoices
04 Nov 2022[Ep#187] Business Basics – Crucial to business success00:34:18
Joining me on today’s show is Lorraine Pirihi.  Lorraine is known as The Productivity Queen – helping small business owners save time, make more money and get a life. After feeling tired, worn out, and over it, at the age of 53, she rebranded as "Relaunch Your Life" helping baby boomer business owners reignite their passion and purpose.  Three years ago she followed her son's dream of owning his own gym, creating the type of environment he wished he had when he was growing up.   Fitness has always been Lorraine's passion and now she is the Operations Manager of Inner Athlete applying her experience to build a successful business.  On today’s show, Lorraine is going to speak about the business basics, which are crucial to your business success.  Being organised, networking, marketing...regardless of what business you're in.  RESOURCES:   Read article: Three Stages of the Customer Journey  Subscribe to my weekly newsletter – The Influence Bulletin  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship building funnel for you    A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it.   The post [Ep#187] Business Basics – Crucial to business success appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
28 Aug 202228. Build Reputation Equity NOT Vanity Numbers00:04:29
If you’ve been following along during the last 28 days during our 30DaysToDistinction Challenge, Tip #19 was when I shared the importance of building Reputation Equity vs Vanity Numbers – because your reputation is bankable, especially as a coach and consultant who wants to be seen as a trusted authority and have clients invest in your programs – and vanity number are not.   If you’ve attended one of my Profitable and Purposeful Podcasting Masterclasses for Coaches and Consultants you would have heard of me sharing more about my Podcast Positioning Quadrant.   One of the Quadrants is Celebrity, with the Celebrity scoring High on Audience, but low on Authority. They are High on Audience because they have a charisma about them that attracts and engages, they most likely have quite a large following of regular viewers/listeners.  BUT you would not hire that person to do your taxes, represent you in a court of law, or perform brain surgery on you. Because you wouldn’t see them as a trusted authority and someone you would hire for their specific support.  If you’re a Coach and/or Consultant – who wants to eventually generate clients from the message and content you’re sharing so they invest in YOU, YOUR expertise, and YOUR support – then it’s important to focus on building your reputation as a trusted authority, vs building your following.  In fact, if you continue to build your reputation as a trusted authority and continue to share valuable content consistently, you’ll continue to build your audience. However, it may be a smaller niched audience, however far more engaged and more likely to take action as you continue to sew into their lives with the valuable content and message you share.  So, build reputation equity – not vanity numbers.  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
20 Feb 2025[Ep#233] From Legal Career to Purpose-Driven Living: Amanda Heal's Inspiring Journey00:24:46
What if the key to true fulfillment isn’t in climbing the corporate ladder, but in discovering what truly lights you up? In this episode of the Women in Leadership Podcast, we sit down with the inspiring Amanda Heal, a former lawyer who found herself in an unfulfilling career—until she embarked on a journey of self-discovery. Today, Amanda helps professional women transition from feeling stuck to leading lives filled with passion and purpose. Join us as Amanda shares powerful insights on identifying your true calling, aligning your career with your core values, and making meaningful transitions—whether in your job, business, or everyday life. She also introduces her "Purpose Vision Future" program, designed to help women uncover and activate their unique purpose. Ready to step into a life of fulfillment? Tune in now and be inspired to take your next bold step toward purpose-driven leadership!   Here are the key takeaways: Your Purpose is Your Superpower: Amanda defines purpose as what you're naturally wired to do - your "superpower." For her, it's about inspiring and encouraging others. Discovering your own purpose can unlock greater fulfillment and motivation in both your personal and professional life. Alignment Leads to Fulfillment: Feeling stuck or unmotivated? Amanda emphasizes that misalignment between your career and core values can lead to dissatisfaction. Reflecting on whether it’s your job or just the environment that doesn’t suit you is key to making the right changes. Transitioning to Purpose Doesn’t Always Mean a Career Change: Living a purpose-driven life doesn’t necessarily require a drastic career shift. Sometimes, small adjustments - like incorporating purpose into your current role, hobbies, or volunteering - can bring you greater joy and alignment. CONTINUE THE CONVERSATION:   Continue the conversation about this podcast episode over on our Community! Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account.  For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more!  You can also follow us through Facebook.  Additional Resources: 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and/or book a time to chat. Have any questions? You can contact me through these platforms:  Linkedin  Instagram  Facebook  To staying ambitious,  Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
07 Jul 2022[Ep 171] Launching & Growing a Business as a Busy Parent00:35:42
Joining me today is Nastassia C. S.  Nastassia (Nas) is the founder of Perfect Startup Incubator and Mind Designer Consulting. Her expertise comes from her journey as an entrepreneur and a decade as a business development expert. Today she focuses on leading women through launching and finding joy in running their businesses.  On today’s show Nas is going to share:  How to launch & grow your business as a busy parent  Leading a business as a woman of color: obstacles and opportunities  Ways in which white supremacy and patriarchy might be getting in the way of your entrepreneurial success, and what to do about it  Contact Nas: Email: nas@theminddesigner.com   Website: http://theminddesignerworkshop.com/ Linked In: @the-mind-designer Instagram: @theminddesigner/ A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep 171] Launching & Growing a Business as a Busy Parent appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
19 Mar 202327. Building Fans NOT Followers for your podcast00:03:56
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #27.  Today’s tip is about the importance of creating fans – NOT followers. Because fans will do business with you and will recommend you, whereas followers will not.  If we look at the definition of fan in the Cambridge dictionary:  “A fan is someone who admires and supports a person, sport, sports team.”  Other words associated with fan include: a devotee, an enthusiast, people who are adoring, are avid supporters, are ardent support.   Whereas let’s look at follower:  “someone who is interested in something.”  So quite different from a fan.  You’ve heard me share more about the Podcast Positioning Quadrant – and the importance of building a highly engaged and highly niched audience – a community of ideal clients who love everything about what you say, what you stand for, they resonate with your values, your voice and your vision – and they need what you have to offer. Therefore they are fans of your podcast, of you. They admire you and support you. They are devoted to you, your message and brand.  Versus someone who is just following you because they are interested in what you have to share.  Big difference.   Fans will binge listen to every episode. Followers just the ones that are of interest and when they get time.  Fans will share your podcast and will engage with you in your community. Followers won’t.  Fans will eventually do business with you, will recommend you and refer you. Followers won’t.   So, when it comes to your podcast, get to know and understand your ideal client so well that you create a unique and compelling listener experience so you continue to build a community of highly engaged fans.   I’ll see you in the next tip.   YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
25 Jan 2025[Ep#231] 2024 Success & Setbacks: Annemarie Cross & Karen Crowell Reflect00:41:45
Now that 2025 is here, it’s the perfect time to reflect on the challenges, milestones, and lessons that shaped the past year. 2024 has been full of challenges, milestones, and lessons that have shaped both my personal and professional journey. I’m thrilled to sit down with my friend and fellow entrepreneur, Karen Crowell, for a heartfelt conversation we’ve titled "2024 Reflection Successes." Karen and I share the highs and lows of the year—everything from juggling health and business to celebrating personal wins like launching group coaching programs and exploring new passions. We open up about the obstacles we’ve faced and the lessons we’ve learned, hoping to inspire and empower you as you plan for the year ahead. I couldn’t be more excited about the opportunities that 2025 holds. It’s a fresh start, and we’re here to guide you every step of the way with practical strategies, meaningful insights, and the resources you need to thrive. Join us for this episode—it’s the perfect chance to pause, reflect, and refuel. Let’s make 2025 a year filled with growth, success, and purpose together. Here are three key takeaways to enhance your storytelling in business: The Balancing Act: Their challenges, from navigating illness to finding harmony between home life and business. Health & Productivity: Tips on integrating wellness into your entrepreneurial journey. Financial Wisdom: Strategies for fostering fiscal clarity and reducing stress through profit-first principles. CONTINUE THE CONVERSATION:   Continue the conversation about this podcast episode over on our Community! Enjoy This Podcast? If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account.  For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more!  You can also follow us through Facebook.  Additional Resources: 5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and/or book a time to chat. Have any questions? You can contact me through these platforms:  Linkedin  Instagram  Facebook  To staying ambitious,  Annemarie  Learn more about your ad choices. Visit megaphone.fm/adchoices
21 Jul 2022[Ep173] From Invisible to Influential Trusted Authority with a Podcast Series – Episode 100:58:44
Hi, this is Annemarie – welcome to another episode of the Ambitious Entrepreneur Show.   Are you a coach or a consultant and feel like the world’s best-kept secret? Your experience is vast, yet secretly you’re frustrated because, despite all of your hard work, you’re not getting the visibility, recognition, or new clients you’d hoped for despite all of the hard work you’ve put into your business?   So, you’re thinking of launching a podcast – because you’ve heard a podcast will help you amplify your message.   A podcast can certainly help you amplify your message. However, it’ll only amplify the message that’s not working to more people.  Or perhaps you’ve started a podcast but it’s just not generating the results you’d hope for. With all of the hard work and effort, you’ve put in you’re still not generating leads or clients from your podcast.  This is why I always say - launching a podcast is easy. But launching a podcast that enables you to go from invisible to influential Trusted Authority is another matter altogether, which is what I'll be sharing in my special series From Invisible to Influential Trusted Authority with a Podcast Series. It was part of a 9-Day Challenge I’ve run recently, however, I received such great feedback from people who attended the challenge, I knew I had to share it with you. So, when you hear me refer to ‘tomorrow’s workshop’ – know that it will be coming next week when we release another show.  Here’s what I’ll be covering in the next 4 episodes:  How to go from invisible, underpaid coach/consultant to highly paid, sought-after Trusted Authority with a podcast;   How to transform your expertise from a want into a need and from an overwhelming number of choices to become the ONLY choice;  How not to leave tens of thousands of dollars on the table but rather nurture and build long-term client relationships that lead to profitable and sustainable business growth;    The POWER of Momentum: How to attract and generate a steady flow of your ideal clients right to your door so you NEVER have to ‘chase’ leads again, while leveraging the power of podcasting.  Let’s dive into episode 1 – How to go from Invisible, underpaid coach/consultant to highly paid, sought-after Trusted Authority with a podcast. A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it.  The post [Ep172] How to Move from Regret to Resilience appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
09 Feb 2023[Ep#201] 6 tips on what to do when your message isn't working and you feel like the world's best kept secret00:43:21
When I first started my career coaching practice – the idea of helping people find a career they loved, was exciting. However, I soon learned what was less exciting, was everything leading up to the getting a client.   From marketing my business (which is even more complicated today for coaches due to the plethora of ways to market your business and many more coaches to compete with), having sales conversations, right through to being able to respond professionally to that cringe-worthy question, “How much do you charge?”   Thankfully, this was over two decades ago, and I’ve learned a lot over the years, which I’ve continued to apply within my podcasting and business coaching practice. However, what has remained the same over all these years is that many coaches still seem to be struggling with the same issues I did.   Is this something you’re struggling with, too?  How to market their coaching business,   How to generate quality leads, and   How to get more clients?  One of the pivotal turning points in my career coaching practice (and that I continue to use in my business coaching business when working with clients on their brand, message and podcast strategy) is to make sure you have a unique and uncopyable message that positions you as an influential trusted authority – THE choice vs just A choice for your dream client.     One of the greatest challenges I find coaches experience when it comes to creating a message that’s unique and uncopyable and that will capture the attention of their ideal client so they can generate quality leads and enrol more of their dream clients is – where do they even start.  In this podcast I’ll share some of the key steps I took, when it came to clarifying my unique and uncopyable message so that you can begin to craft your own.  Enjoy the show. RESOURCES:   Subscribe to my weekly newsletter – The Influence Bulletin  Subscribe to my Linkedin newsletter – Invisible to Influential   Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. Learn more about your ad choices. Visit megaphone.fm/adchoices
30 Mar 2023[Ep#205] Be your own advocate and expert00:31:21
My Guest today says, “Your resume is an artifact. Your career is your narrative.”  Joining me on today’s show is Anna Daugherty.    Anna is the Director of Product Marketing at Armory.io. Anna has over 10 years of tech marketing experience in a variety of industries including B2B, B2C, eCommerce, Automotive, and SaaS.   On today’s show, Anna is going to share:   Resumes don't resonate; your career story does.  The advice "sell benefits, not features” is not the right advice for everyone, especially startups, and especially in tech  The importance of being your own advocate and expert    RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  About Anna Anna is the Director of Product Marketing at Armory.io. Anna has over 10 years of tech marketing experience in a variety of industries including B2B, B2C, eCommerce, Automotive, and SaaS.  Contact Anna: Website: www.armory.io Linked In: @anna-daugherty/ Email:  anna.daugherty@armory.io   Twitter: @CloudArmory Instagram: @armory.io A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#205] Be your own advocate and expert appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
11 Dec 202213. How to encourage your guests to promote their interview00:05:21
Hi this is Annemarie and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #13.  Today’s tip is answering the question ‘How can I get my guests to promote their interview?”  If you want to make sure your guests to promote their interview once it goes live here are a few things you need to consider:  Make sure you are inviting the right kind of guests on your podcast – not all guests are created equal. There will be some guests that naturally promote more – because by being featured on your podcast they naturally gain exposure and build their brand awareness, which is a goal they desire. However, there are going to be some guests that just don’t need the added exposure and less likely to share the interview with their community because they don’t need the additional exposure. So, select your guests carefully – because they’re most likely going to be thinking ‘what’s in it for me.” And their goal will be to get in front of your audience, rather than get in front of their own audience, who they are most likely in front of already. Some guests just won’t   Make sure the topic they are sharing is one that they will want to share with their community because it amplifies their message and where they want to position their thought leadership.  If you interview them about a topic that suits you and their audience, yet it’s not adding value to their thought leadership – it'll most likely not be something they’re going to share with their community   And, thirdly, make sharing it with their community as seamless as possible. What creatives are you giving them. Are you providing them with graphics and audiograms, Perhaps even send them some examples of text they can use in their social media posts. Make it as easy for them as possible to share. The less work they have to do, the more likely they will be to share it.   Oh and one last tip – have you told them their show has gone live. And, do you tag them in your social media posts so they can on-share to their community.  These are just some things to consider when it comes to helping your guest help you by promoting their interview with their audience.   I’ll see you in the next tip.  Post a review and share it!  If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more! You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms: Company website Instagram Facebook Join our Community of Change Makers Twitter Linkedin To staying ambitious, Annemarie Learn more about your ad choices. Visit megaphone.fm/adchoices
21 Aug 202227. Right Tactic – Wrong Timing for You and Your Business, Right Now00:05:26
You only need to look online to find numerous marketers talking about how you need to do this in order to get more clients, or this new bright shiny object is THE answer. Whatever the tactic, or whatever the bright shiny tool there’s one key thing that none of these marketers talk about.  And, that’s - just because you can – doesn't mean you should.  Just because you can (fill in the gap of the tactic or bright shiny tool) - doesn’t mean you should. Because it might be a GREAT tactic, a GREAT tool, that is right for someone else and it may be right for you BUT not right now in your business.  So, right tactic, wrong timing.   Even the best thought-out strategy may not be the RIGHT strategy for you, become it’s the WRONG timing for where you’re at in your business. For instance, a podcast is a great marketing strategy IF your message is already working.  If your message isn’t working and you’re hoping a podcast will turn things around - it won’t.  Because a podcast will only amplify a message that isn’t working, to a lot more people. So, be mindful of the strategies and tactics you implement.  Because you may be falling into the trap of RIGHT strategy, WRONG timing for your business.  Another example could be writing a book. Writing a book is a great way to build your authority, however similarly to a podcast if you haven’t clearly defined how you’re going to leverage your book, you’re unclear on what you want to become known as a trusted authority in, and your message isn’t working – then writing a book at this time is WRONG timing.  Have a think about some of the marketing and tools you’ve been using in your business. Are they working as well as you’d hoped?   Perhaps it’s because they are a great tool or marketing strategy BUT just wrong timing for you with the state you’re at in your business.  YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage  Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie    Learn more about your ad choices. Visit megaphone.fm/adchoices
29 Jun 2023[Ep#210] Embracing Mindful and Purposeful Leadership 00:36:13
My guest today says, " There is no magic secret, or undiscovered skill that the leader of the future needs. It is empathy first, always has been. “  Joining me on today’s show is Summer Davies. Summer helps leaders develop the mindset and tactical skills they need to lead with impact, confidence, empowerment, and love what they do.    She is passionately committed to enabling leaders to connect their personal purpose to the impact they make when leading others.    On today’s show, Summer is going to share:   Deep insight on why building skills in leaders matters so much- even in organizations who are too “busy” to do this well.     What employee engagement is, and why it makes such a difference.    Why being a mindful, purposeful leader is deeply critical and not just a nice to have any more.    RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  About Summer: Summer helps leaders develop the mindset and tactical skills they need to lead with impact, confidence, empowerment, and love what they do.    She is passionately committed to enabling leaders to connect their personal purpose to the impact they make when leading others.    Contact Summer': Website: www.Leader-Shop.com Linked In: @summer-davies-b3250727 Email: Summer@daviesleadlearn.com Instagram: leader_shop2023 A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#210] Embracing Mindful and Purposeful Leadership appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
03 Apr 202207: The importance of defining your ONE thing00:05:51
Are you a multi-passionate person, who loves to learn, you have many interests, and you struggle to define who you are and how you can support people in one succinct statement? Yeah – me too. I struggled with that for YEARS. In fact, if you’ve followed me for a minute – you'd have heard me share before how as multi - passionate individuals who LOVE learning, we need to be mindful NOT to let our diverse interests - water down our message. Because focusing on too many things – without a clear and compelling outcome (which speaks to the outcome our ideal client seeks) will mean our message gets lost in the noise. One of the ways I watered down my message years ago was when I started speaking about social media to business groups. They’d heard about the success my co - host and I were having with leveraging social media to promote our podcast, so wanted me to share all of our secrets. I was happy too. However, what invertedly happened was that my core message of Personal Branding was watered down, as I spoke more about social media. Until one of my close colleagues hired a personal brand strategist, after completely forgetting that I could have helped her. That was a HUGE wake-up call for me. And, led me to become far more mindful of and strategic about what I spoke about and how I positioned my message. I wonder – when it comes to YOUR message... are you building your reputation as a go-to authority in your area of expertise? Or like me all those years ago, you’re watering down your message because of the vast topics you speak about? In today’s tip, I want you to check back over the last 10 pieces of content you shared across your social media platforms, your blog, your podcast and ask yourself – are these aligned to a clear and concise message that positions me as distinguishable, uncopyable and irresistible in a clear area of expertise so I’m building my reputation as a trusted authority in a key area? Or not? If not, you need to make a decision as to how you’re going to refine your ONE thing, which you want to become known for. What is it that the combination of your experience, knowledge, and certifications will enable you to support YOUR ideal client to achieve their goals/outcomes? For me, it was helping clients stand out, be heard, and become influential voices in their industry. The trusted authority. THE choice vs just a choice for their ideal client. YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage    Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie The post 07: The importance of defining your ONE thing appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
10 Apr 202208: Being Uncopyable – what it is and is NOT00:05:28
Today I want to speak about what I mean when I speak about being Uncopyable, and what it is NOT.   To me and what I’m supporting my clients in identifying are all of the unique and uncopyable elements about who they are, along with their journey and experience that no-one else can copy.  It’s uncopyable because it isn’t their history, their story, their journey. It’s YOUR’s and your’s alone.   Recently, I heard a business owner share that she attended a training and the facilitator told attendees – if you don’t have an interesting story – just make one up.  I don’t know about your definition of ‘make something up.’ However, making something up – faking it till you make it – is a deception, a lie.   And, as the Change Maker I know you are – you don’t need to fake it till you make it, nor do you make something up.  You just need to dig deeper to identify the unique and uncopyable aspects of you. And, that’s exactly what we’ll be covering tomorrow – and in this entire 30DaysToDistinction Challenge. It’s ALL important.  So, today’s tip – you don’t need to fake anything, nor do you need to ‘make something up.’ You just need to dig deeper and uncover the unique and uncopyable aspects that make you – YOU.    YOUR NEXT STEP:   Are you a coach or consultant who is struggling to stand out online? Do you feel unnoticed, unheard, invisible?   Access my free Masterclass, on how to become Distinguishable, Uncopyable and Irresistible to your ideal client – even if you’re in a crowded marketplace.  Go to: www.IndustryThoughtleaderAcademy.com/DistinguishableMessage    Post a review and share it!   If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!  You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter  Linkedin  To staying ambitious, Annemarie  The post 08: Being Uncopyable – what it is and is NOT appeared first on The Ambitious Entrepreneur Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices
06 Oct 2022[Ep #184] Coaches, Why LESS really is MORE to grow your brand and business00:16:39
Have you heard the saying ‘Less is more? It’s a paradox – an oxymoron, that has been used across many industries.  In fact, it’s something I’ve said too when it comes to a coach developing their message and content: Less IS More.  How so?   I share more in today’s episode.    RESOURCES:   Subscribe to my weekly newsletter – The Influence Bulletin  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie   A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it.   The post [Ep #184] Coaches, Why LESS really is MORE to grow your brand and business appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
05 Oct 2023[Ep#214] Leadership Fundamentals for Success 00:32:49
Leadership Fundamentals for Success  My guest today says, “In the ever-evolving landscape of entrepreneurship, starting small doesn't mean thinking small.  Forge a path towards success by infusing your startup with the wisdom of experienced business practices, from strategic planning to accountability, cultivating a culture that thrives through every season of growth.”  Joining me on today’s show is Laure Fisher, CallTrackingMetrics' COO and co-founder,   Laure is a seasoned leader in technology, marketing, and consulting.   Her expertise includes driving revenue growth, managing projects, processes, and personnel. Before her role at CallTrackingMetrics, she co-founded Captico LLC, offering online software solutions.   On today’s show, Laure is going to share:   Confidence is key to leadership, and it's important to be confident in both your strengths and areas where you might lack expertise.  Effective leadership involves thinking beyond the immediate and considering the bigger picture.  Leaders succeed by achieving results and excelling in their field, not by focusing on gender or identity-related challenges.    RESOURCES:   3 Stages of the Customer Journey Podcast Episode   Book in for an Authority Audit  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  Jump straight to these golden nuggets: [00:02:39] Consultant helps fix issues in large organizations. [00:04:48] Importance of core values in business growth. Confidence is key to leadership. [00:08:08] Building confidence through wins and diverse interactions. [00:13:14] Importance of consistency and processes in business. [00:15:02] Efficient systems with creative freedom for leaders. [00:19:44] Gender biases in promotions and family obligations. [00:23:37] Organization values, remote work boosts productivity. [00:25:27] Structuring work week around in-person collaboration. [00:28:26] Software provides integrated communication technology for businesses. Contact Laure: Website: www.gambitcollective.com.au  Linked In: Laure Fisher| LinkedIn Email: laure.fisher@calltrackingmetrics.com   Instagram: @hayleywestoby A Personal Message from Annemarie Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. Learn more about your ad choices. Visit megaphone.fm/adchoices
19 May 2023[Ep#208] Your Unique and Uncopyable Story and Message00:38:38
This episode is slightly different, in that I’m replaying an interview I did on KSM Podcast - Growing Business Online with Kristina who is the host of the show. The reason I’m sharing this is if you’ve listened to any of my previous solo episodes or read any of my articles you would have heard me speak about the importance of sharing your unique and uncopyable story and message - because when you do, no-one can copy your story, because it’s not relevant to them - they haven’t walked the journey you’ve worked, plus you may have heard me speak about Markers and Milestones, being the invisible thread that ties your story together with what you do and why you’re all to speak about what you speak about with a level of experience that positions you as an authority in your industry.  As you know - I’m a Brand, Message and Podcast Strategist - helping coaches who feel like the world's best kept secret go from invisible to influential - THE choice vs just A choice when their dream client is ready to move forward. I do that by helping clients define their distinguishable, uncopyable and irresistible brand, message and podcast.   You’ll hear me share my story on how I go into podcasting, how I have been able to develop my skills and knowledge over the last 15 years, as well as how and why I know can best support my clients through the accidental successes I had and now teach my clients through my programs.  I share the markers and milestones along my journey and why these are so important and why I now continue to teach these in my programs.  My hope by sharing this interview with you today is that if you are struggling to stand out from the crowd, if you feel like the world’s best kept secret then some of the things I share today can model for you what you want to start getting clear on when it comes to the markers and milestones in your journey that will make you unique and uncopyable for your dream client - you become THE choice vs just A choice when your dream client is ready to move forward.  I hope you enjoy the show.  Kristina - over to you.  ADDITIONAL RESOURCES:   Book in for a Strategy Call  5 Pillars to Build Visibility, Generate Leads and Enrol Clients with Ease Quiz  Are You Ready to Launch Your Coaching Business Podcast? Take the Quiz  A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post [Ep#208] Your Unique and Uncopyable Story and Message appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
15 Dec 2022 [Ep#193] Fear Means Go! 00:37:37
My guest today says, “There is no courage without fear being present first.”  Joining me on today’s show is Rachael Evans.  Rachael Evans is the 45-year-old CEO and Founder of The Workshop Whisperer and Brave Media Network. She’s also a wife and mum in a blended family of 6 children. She’s been a disruptor most of her life, and that goes doubly so in business.  Rachael blazed a path in the automotive industry to grow a successful online business coaching platform that helps auto repair shop owners to achieve business success, and also work with 7 and 8-figure female entrepreneurs looking for that last little elusive piece of fulfillment that allows them to feel like they really do have it all.  On today’s show, Rachael is going to share:   How fear means go. It does not mean turning and running the other way.  No one is coming to save you or give you a free leg up. You will be the one to save yourself.  Bravery is not just for strong men. We women have it in bucketfuls  Resources::   Subscribe to my weekly newsletter – The Influence Bulletin  How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie to find out how Annemarie and her team of experts can set up your client relationship-building funnel for you   Contact Rachael: Website: ww.therealrachael.com Linked In: @therealrachaelevans/ Email: rachael@therealrachael.com A Personal Message from Annemarie… Have you enjoyed listening to this podcast interview and want to know how you can create your very own podcast platform to so you become known as an influential voice in your industry? Access my free How to Create a Profitable Podcasting Masterclass, where I'll show you: Six Common Podcasting Myths that’ll keep you stuck from creating your profitable podcast; Why focusing on technology (i.e. which microphone you should be using) is unwise and what you MUST focus on first if you want to start a profitable podcast. Sadly, SO many Change Makers and aspiring Thought Leaders miss these key steps and fail to generate the ROI/income they hope their podcast will generate; Three Changes in Consumer Behaviour you need to be aware of BEFORE you launch your podcast to help keep you focused on what’s MOST important and/or no longer relevant; The NUMBER ONE reason why businesses fail to create a profitable podcast so you can avoid falling into the same trap; Three Podcast Profit Models that’ll help you nurture listeners into leads and into paying customers, step-by-step. Go to: www.PodcastingWithPurpose.com/Masterclass YOUR SAY: What did you think about the message shared today? What action step will you take to turn this around? Go ahead and share. We’d love to hear from you! Please leave your comment in the box below, and remember to share and Like the show with your colleagues. Also, stop on by our Facebook page to say hello and to give us a shout out on Twitter – we promise to shout back! As always, we appreciate it. The post  [Ep#193] Fear Means Go!  appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices
22 Sep 2022[Ep#182] 3 Keys to Success00:11:13
Want to know what the three keys to success are?  Hint: Clarity + Consistency + Constancy = SUCCESS  In this brief episode, Annemarie shares what each is and what you should be focusing on in order to position yourself for success.  Enjoy!  So, do you have the clarity you need in the areas I mentioned in today’s episode? Are you showing up consistently with the ONE clear and concise message? And, are you showing up regularly over time to ensure your building and maintaining the momentum you need to become that influential Trusted Authority? These three areas are KEY to your success!  And, if clarity in your message and what makes you unique and uncopyable is something you’re struggling with, access our free Distinguishable, Uncopyable and Irresistible Masterclass – even if you’re in a crowded marketplace for some more tips. Or, book a time in my calendar, and let’s see how I can best support you.  RESOURCES:   How to Become Distinguishable, Uncopyable and Irresistible Masterclass   Book a time to chat with Annemarie  Enjoy This Podcast?If you enjoyed today's episode of Ambitious Entrepreneur Podcast, then hit subscribe now!  Post a review and share it! If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends, so they can find out more about how to generate returns from a Google Ads account.  For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS, and more!  You can also follow us through Facebook.  Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers.  Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast’ Quiz here, and have a chat with me.  Have any questions? You can contact me through these platforms:  Company website  Instagram  Facebook  Join our Community of Change Makers  Twitter Linkedin  To staying ambitious,  Annemarie  The post [Ep#182] 3 Keys to Success appeared first on The Ambitious Entrepreneur Podcast Network   Learn more about your ad choices. Visit megaphone.fm/adchoices

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