Virtual GM - A Hotel Management Podcast (Vibrant Management)

Knowing where to turn to start your hotel website can be really intimidating. You can have the best property in your area and no one will ever know, because your website does a terrible job showing the property. Instead of getting a cheap booking on your website, you'll lose 20% of revenue to Expedia or Booking.com because you failed to have a website that can convert your guest. Check out this episode to learn a few ways you can optimize your boutique hotel website so you get more bookings, and have a higher room value because your website is selling for you! 

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Welcome to the first episode of Virtual GM! Join Cody Adent, President of Vibrant Management, and Spencer Halford VP of Marketing at Vibrant Management. Vibrant Management was built by generational Hoteliers to manage the #1 Hilton Curio (Cliffrose in Springdale, UT) in the United States, and has grown to be one of the primer management companies in the rocky mountain west. 

This episode covers all the ways you can organically grow your Hotel, Motel, Airbnb, VRBO, or whatever property that you have on the market. 

Listen on: Apple Podcasts   Spotify

Listen on: Apple Podcasts   Spotify

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Cody Adent and Spencer Halford sit down with Vibrant Management Intern Emree Olsen and discuss how we all got into Hospitality. The group discusses unique ways to grow a startup Boutique Hotel, develop its brand, and why that brand matters. 

If you didn't hear, the Euro is now 1 = 1 with the U.S. Dollar! We talk about what that means for European travelers, and how to get more domestic travelers in a year when traveling out of the country is at the top of everyone's mind!

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Listen on: Apple Podcasts   Spotify

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Cody & Spencer sit down with SUU Hospitality Student and Vibrant Management Social Media Manager, Kyle Aldridge, to discuss the latest trends on Social Media, including TikTok, Reels, and how to grow with video without spending a cent on ads. 

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Listen on: Apple Podcasts   Spotify

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Working in hospitality is always an adventure, but working with boutique properties is always an experience. Join Spencer Halford and Cody Adent as they give a tour of our unique properties and what makes them so special. 

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Listen on: Apple Podcasts   Spotify

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Cody & Spencer talk about Expedia. 

Expedia and other online travel agencies can be a great way to reach new customers and grow your hotel business. However, some hoteliers view Expedia as the "evil empire" because of the high commissions they charge. But is Expedia really that bad? Let's take a look at the pros and cons of using Expedia for your boutique hotel.

On the plus side, Expedia brings in a lot of business. They are one of the largest online travel agencies in the world and have a huge customer base. This means that you can reach a lot more people by listing your hotel on Expedia than you would if you just relied on your own website.

Expedia also has a lot of clout with airlines and other hotel chains. This can be helpful when it comes to negotiating rates and getting discounts on travel.

On the downside, Expedia does charge high commissions - up to 25% in some cases. This can take a big chunk out of your profits. And because Expedia is such a large company, they have a lot of negotiating power when it comes to rates. This means that you may not be able to get the best deal for your hotel if you list it on Expedia.

So, what's the verdict? Is Expedia evil? Maybe not. But should you use them for your boutique hotel? That's a decision that only you can make. Consider the pros and cons carefully before you decide.

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Join Cody & Spencer as we discuss what's happening in some of Utah's most unique and amazing hospitality properties in 2022! 

Vibrant Management is gearing up for great things this year and that certainly includes new properties coming on board. What properties? Listen to discover more! 

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Listen on: Apple Podcasts   Spotify

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If you're an investment property owner, this video is for you! In under 4 months, you can become an Airbnb Superhost by doing 4, simple, easy tasks. But, is AirBnB the best use of your time? 

If you own a property that ends in Resort, Hotel, Motel, or anything like that, what other alternatives do you have to AirBnB? 

PLUS - An update from the Utah Tourism Conference 2022!

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What's Happening in Utah Hospitality - November 2022. Join Spencer & Cody as they discuss current events in hospitality in the state of Utah for November 2022.

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In this video, we explore the 3 essentials for running a successful boutique hotel during a slow off-season. We'll take you through the strategies and tips that make all the difference in getting your business ready for the busiest months.

Most boutique hotel owners know how important a successful off-season is, but they don't always know how to make the most of it. Here at Vibrant Management, we specialize in helping hotel owners get their businesses ready for the busiest months and that starts with preparing for a successful off-season.

If you're curious about what strategies help boutique hotels grow during an off-season, then this video is for you. Tune in to learn the 3 essentials for running a successful boutique hotel during their off-season and get your business ready for the busiest months. Don't miss out! Watch now! 

Thanks for watching, and don't forget to like, comment and subscribe to our channel. Until next time!

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The holiday season is a great time to make your hotel shine! With the right strategies and proper planning, you can turn this slow period of year into an opportunity for success. This video offers four essential tips that will help you bring in more business during the holiday season. From hosting special events to running promotions, discover how you can make the most out of this time and ensure a better holiday season for your hotel. 

Turn your hotel into a festive, inviting place with decorations that fit the season and promote hospitality. From garlands to twinkly lights, there are many ways you can add touches of holiday cheer to your property. Additionally, consider hosting holiday-related events and activities to build relationships with the local community and create a festive atmosphere that will draw in customers. 

The most important part of any successful hotel is customer satisfaction. Show your guests how much you appreciate them by offering special promotions, discounts or packages throughout the holiday season. This will not only attract more business, but it will also help show customers how much you value them and their loyalty to your hotel. 

So what are you waiting for? Watch “4 essentials for an amazing holiday season” today and learn the tips and tricks that can help make this year a successful one!

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Welcome to the Vibrant Management podcast! In this episode, we're excited to bring you an interview with Cody Adent, President of Vibrant Management and author of the new book "Winning The Moment."

Vibrant Management is a boutique hotel management and marketing company based in Utah. With a focus on elevating the guest experience and driving profitability for our clients, we have established ourselves as a leader in the industry.

In this interview, Cody sits down with Spencer Halford, VP of Sales & Marketing at Vibrant Management, to discuss the inspiration behind his new book "Winning The Moment." This book chronicles the creation of Vibrant Management and the series of key decisions that have helped shape the company into the success it is today.

As a leader in Utah tourism and hotel management, Cody shares valuable insights and tips on how to run a successful hotel business. Whether you're in the hospitality industry or looking to make a career change, this interview is a must-listen.

We hope you enjoy this interview with Cody Adent and be sure to check out his new book "Winning The Moment" for even more valuable insights on hotel marketing and management. Thank you for listening and don't forget to subscribe to our podcast for more great content.

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Welcome to the exciting world of ChatGPT, a powerful language model created by OpenAI. In this podcast episode, we will be discussing how ChatGPT can help boutique hotel owners to automate their social media presence and customer service. By using ChatGPT, you can save time and improve the overall customer experience, which can help you stand out from the competition and attract more guests.

We will be talking about the ways in which ChatGPT can understand and respond to natural language, which means that it can understand the intent behind customer inquiries and provide relevant, helpful responses. This can make a huge difference in terms of customer satisfaction and can help you stand out from the competition. Additionally, ChatGPT can be used to generate social media posts that are more engaging and personalized, which can help you attract more guests and increase bookings.

Another great feature of ChatGPT is that it can be integrated with other tools and platforms. For example, you can use it in conjunction with a chatbot to provide 24/7 customer service or integrate it with your website to provide instant responses to customer inquiries. This can help you provide an even better customer experience and make it easier for guests to book with your hotel. In this podcast episode, we will be showing you how to set up and use ChatGPT for your boutique hotel, including examples of how it can be used to generate engaging social media posts and personalized responses to customer inquiries. By the end of this episode, you'll have a better understanding of how ChatGPT can help grow your boutique hotel and take your customer service to the next level.

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Welcome to the latest episode of our podcast where we take you on a virtual tour of Cougar Ridge's Grand Lodge, a luxurious 5-star property located in the picturesque town of Torrey, UT, managed by Vibrant Management. This episode is a special one as it's very visual and we highly recommend to check it out on our YouTube channel.

As a hotel owner, you understand the importance of providing your guests with a memorable experience, and that's exactly what Cougar Ridge's Grand Lodge offers. We take you through the property and highlight the exquisite craftsmanship and attention to detail that has been put into every aspect of the property. From the spacious and well-appointed guest rooms to the state-of-the-art amenities, beautiful outdoor spaces, and dining options available in town or we can cater a meal with a world class chef.

We also talk about the location of the property, next to Capitol Reef National Park, which offers a diverse range of activities for guests to enjoy. And, of course, we cannot forget to mention our expertise as a management company, providing exceptional service and hospitality, and our focus on generating leads and revenue for your property.

We hope you enjoy this audio tour and encourage you to check out the video tour on our YouTube channel to fully experience the beauty of Cougar Ridge's Grand Lodge. And if you're looking for a management company that can help you take your property to the next level, look no further than Vibrant Management.

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Welcome to this episode of the independent hotel podcast where we explore the essential softwares that every independent and boutique hotel should be using. In this episode, Spencer Halford and Cody Adent of Vibrant Management will be your guides, sharing their wealth of knowledge and expertise on the subject.

Vibrant Management is a leading hotel management company that operates throughout North America, and they have seen firsthand the impact these softwares can have on a hotel's revenue, overhead, and guest experience. Join Spencer and Cody as they discuss each of the 4 must-have softwares, explaining their features and benefits, and how they can help hotel owners and managers maximize their profits, reduce overhead, and provide an unforgettable guest experience.

So, whether you're a hotel owner or manager, or just interested in the hotel industry, this episode of the independent hotel podcast is a must-listen. Tune in now to hear the latest on how to revolutionize your hotel business with the help of technology.

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Welcome to the latest episode of our podcast for boutique hotel owners and managers. In this episode, we dive deep into Entrepreneurial Operating Systems (EOS), a powerful tool that has transformed the way we manage our hotels.

We discuss how EOS has helped us to streamline our operations, maximize our profits, and accelerate our growth. We cover a range of topics, including how to run effective meetings, avoid pointless ones, and focus on what really matters to your hotel's success.

Running a boutique hotel can be challenging, and that's why we're excited to share this tool with our listeners. By implementing EOS in your hotel management strategy, you can take your business to the next level and achieve success in the competitive hospitality industry.

So, whether you're a boutique hotel owner, manager, or just interested in the hospitality industry, this podcast episode is a must-listen. Join us as we explore the power of Entrepreneurial Operating Systems and how it can help you transform your hotel business. Tune in now to learn more!

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Welcome to the latest episode of our podcast for hotel owners and managers. In this episode, we discuss the 5 essential social media updates that every hotel owner needs to know in order to maximize their impact and engagement.

Social media is an ever-changing landscape, and it can be difficult to stay on top of the latest trends and updates. But fear not! We've done the research for you and are excited to share our top tips for staying ahead of the game.

We cover a range of topics in this episode, from leveraging trending audio to get your videos found to using social media analytics to improve your reach and engagement. We'll explain why video isn't as important as it used to be and give you insights on how to use social media to brand your hotel and run successful promotions.

So, whether you're a hotel owner, manager, or just interested in social media, this episode is for you. Tune in now to learn how you can update your social media strategy to reach a wider audience and increase engagement. Don't miss out on these essential tips for social media success!

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Welcome to the latest episode of our podcast for hotel owners and managers. In this episode, we discuss the top 3 easy ways to enhance the guest experience at your hotel.

As hospitality professionals, we understand that providing a memorable stay for our guests is essential. That's why we're excited to share our top tips for enhancing the guest experience in this must-listen episode.

We'll cover a range of topics in this episode, from the importance of personalized service to creating a warm and welcoming atmosphere for guests. We'll also discuss how to anticipate guest needs and go above and beyond their expectations to create a truly unforgettable stay.

So, whether you're a hotel owner, manager, or just interested in the hospitality industry, this episode is for you. Tune in now to learn how you can take your guest experience to the next level and create lasting memories for your guests. Don't miss out on these simple yet effective tips for enhancing the guest experience!

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"🚨 EXCLUSIVE: Uncover the jaw-dropping future of hospitality in 2023! 🚀💥 Discover mind-blowing innovations, controversial practices, and game-changing trends that are turning the industry upside down. What they don't want you to know will leave you speechless! 😱💼

In this must-watch video, we take you behind the scenes of Vibrant Management, the industry-disrupting powerhouse that's been making headlines all over the globe. Get ready to dive into the heart of the hospitality revolution as our experts reveal their closely-guarded secrets and spill the tea on what's REALLY happening in 2023! 🕵️‍♀️🍵

✅ What mysterious new tech is dominating the industry? 🤖🌐
✅ Which luxury brands are shaking things up with groundbreaking innovations? 🌟🥂
✅ How are the giants of the hospitality world dealing with these shocking changes? 🏨🌪️

You won't believe what we've uncovered in this eye-opening exposé. Subscribe now and hit that notification bell 🔔 so you don't miss out on the latest news and updates from the world of hospitality, brought to you by Vibrant Management. Stay tuned for more jaw-dropping content that will keep you on the edge of your seat! 🎬🍿

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🔥 Welcome to another exciting episode of the Virtual GM Podcast! In this episode, we dive deep into the fascinating world of direct bookings and how they are triumphing over Airbnb in the hospitality industry. We'll explore the reasons behind Airbnb's recent stock decline and how independent hotels are capitalizing on this shift in consumer preference. 🏨

At Vibrant Management, we specialize in managing, consulting, and marketing for independent hotels, and we're here to share our insights and expertise. ✨

📌 In this episode, you'll learn:

1. The reasons behind Airbnb's stock decline 📉
2. How direct bookings are gaining popularity 📈
3. Effective strategies to boost your hotel's direct bookings 💪
4. Tips to successfully compete with platforms like Airbnb 🥊
5. Ways to stay ahead in the ever-evolving hospitality landscape 🌐

Don't miss this opportunity to stay ahead in the ever-evolving hospitality landscape. Join us on the Virtual GM Podcast, brought to you by Vibrant Management, and let's transform your independent hotel business together! 🚀

Remember to 🌟 rate, 📣 share, and 💬 comment on our podcast for more tips and insights on running a successful independent hotel.

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⚠️ ATTENTION Hotel Owners & GMs: Boost your hotel's online presence with these 4 game-changing website fixes that will skyrocket bookings and leave your competitors in the dust! 🚀📈 Don't miss this life-changing podcast episode packed with expert tips and insider secrets to transform your hotel website into a profit machine! 💰🔥

In today's groundbreaking audio episode, we reveal the top 4 strategies that successful hotel owners are using to revamp their websites, attract more guests, and generate massive revenue. Learn from industry leaders how to optimize your website and uncover hidden opportunities to grow your hotel business! 🌟📊

✅ The #1 design mistake that's driving guests away – and how to fix it! 🖥️😱
✅ How to supercharge your website's SEO and rank higher on Google! 🌐🔝
✅ The secret to converting website visitors into loyal guests! 🛎️💼
✅ An exclusive look into our collaboration with SUU hospitality students – and how it's changing the game! 🎓🤝

Don't miss this chance to level up your hotel website and leave your competition in the dust. Subscribe now to the Vibrant Management Podcast and stay ahead of the game with the latest news, insights, and tips from the world of hospitality. Be sure to leave a review and share the podcast with fellow hotel owners, GMs, and decision-makers like YOU! 🎧🍿

#HotelWebsiteFixes #VibrantManagement #SUUHospitality #HotelOwners #HotelManagement #SEOforHotels"

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Listen on: Apple Podcasts   Spotify

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Welcome to another insightful episode of our audio podcast series! In this episode, we're revealing the top 4 mistakes that hotels often make and how you can avoid them to maximize success in the hospitality industry.

➡️ With the guidance of our Virtual GM, you'll discover:

• The most common pitfalls hotels face and how to overcome them
• Proven strategies to optimize hotel operations for increased revenue
• Expert advice on elevating guest experience and boosting customer satisfaction

💡Don't let these common mistakes hold your hotel business back! We'll be diving deep into each mistake, discussing why they occur and providing actionable solutions to help you stay ahead in the competitive hospitality market.

🎧 Make sure to subscribe to our podcast for more exclusive content and insights from our Virtual GM. Stay updated with the latest episodes that can help hotel owners and general managers succeed in the industry!

👍 If you found this episode helpful, please leave us a positive review and share it with fellow hotel owners and general managers who might benefit from this information. We appreciate your support and look forward to helping you achieve success in the hospitality industry.

#HotelMistakes #VirtualGM #HotelOperations #HotelOwners #GeneralManagers #HospitalitySuccess #GuestExperience #CustomerSatisfaction

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Listen on: Apple Podcasts   Spotify

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🏨 Independent Hotel Owners & GMs: Discover the ultimate video marketing tactics with Vibrant Management that will catapult your property's growth and make it the talk of the town! 🌟🚀 In this must-listen podcast episode, Cody Adent and Spencer Halford from Vibrant Management reveal the top 3 proven video marketing strategies that will attract more guests, increase bookings, and skyrocket your hotel's revenue. 💸📈

Join Cody and Spencer as they dive deep into the world of hotel video marketing and uncover the secrets to creating highly-engaging and captivating content that will set your independent property apart from the competition. 🔥🎧

✅ The essential ingredients for a viral hotel video that will drive bookings! 📹💥
✅ How to leverage video testimonials to build trust and credibility! 🌟👥
✅ Creating unforgettable virtual tours that showcase your hotel's unique charm! 🏨🔍

PLUS: Get ready for a bonus section where we discuss innovative promotion ideas for hotel marketing that will help you get the most out of your video content! 🚀🎯

Don't miss this chance to revolutionize your independent hotel's marketing strategy with these insider tips and tricks from Vibrant Management. Subscribe to the Vibrant Management Podcast now and stay ahead of the game with the latest news, insights, and hotel marketing advice, tailored just for hotel owners and GMs like YOU! 🎧🍿

Visit our website for more valuable resources: https://www.thevibrantteam.com/

And don't forget to follow our Instagram @VirtualGMpodcast for exclusive content, updates, and behind-the-scenes moments!

#IndependentHotelMarketing #VideoMarketing #VibrantManagement #HotelPromotionIdeas #HotelOwners #HotelManagement #HotelGrowth

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Listen on: Apple Podcasts   Spotify

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Hotel Owners & GMs: Difficult guests can sometimes be a challenge, right? Learn how to turn challenging situations into opportunities with our latest video: "5-Star Conflict Resolution: Dealing with Angry Guests in Your Hotel".

Join Cody Adent and Spencer Halford from Vibrant Management as they share 4 game-changing strategies to handle tough situations and even keep those difficult guests for future stays. Transform heated moments into opportunities to shine with these key techniques:

✅ The power of empathy: Understanding the guest's perspective 🎭
✅ The art of communication: How to respond effectively 📣
✅ Solution-oriented mindset: Turning problems into possibilities 🚀
✅ The secret sauce: Going the extra mile to win them over 🏅

By mastering these strategies, you can turn any situation around, ensuring your guests feel heard, valued, and ready to book their next stay.

Don't miss out on this chance to elevate your hotel's guest experience. Subscribe to the Vibrant Management channel now and turn on notifications to stay ahead with the latest news, insights, and advice tailored just for hotel owners and GMs like you.

Listen on: Apple Podcasts   Spotify

Listen on: Apple Podcasts   Spotify

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Welcome back to the Virtual GM Podcast, your one-stop resource for insights and advice tailored to hotel owners, general managers, and hospitality management companies.

We're thrilled to welcome a pioneer of the hospitality industry - the CEO and Founder of BITAC Events, Rich Viola! With his vast knowledge and experience, Rich has a wealth of insights about independent hotels and their potential to win big in today's competitive market.

In this exciting episode, we dive deep into the world of independent hotels. Rich shares some of his most effective strategies that independent hoteliers can implement to stay competitive and flourish. From branding to customer service, to maximizing the impact of events like BITAC, it's all in this episode.

So, whether you're a hotel owner, general manager, or part of a hospitality management company, this episode is packed with nuggets of wisdom that can help you navigate today's dynamic hospitality landscape and set your property up for success.

Remember to subscribe to our podcast on your preferred platform to ensure you never miss an episode filled with valuable insights.

Also, don't forget to follow us on Instagram @VirtualGMpodcast for more exclusive content and updates. For more resources and information about how we can help elevate your property, visit us at www.thevibrantteam.com.

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Listen on: Apple Podcasts   Spotify

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Welcome to a new episode on our Virtual GM channel! In today's video, we're exploring the intriguing intersection of AI and hospitality with the title "How to Use ChatGPT at Your Hotel: A Guide to AI in Hospitality".

We're excited to bring you an insightful interview with ChatGPT, a state-of-the-art AI language model developed by OpenAI. This episode sheds light on how AI, particularly ChatGPT, can be leveraged to enhance the operations of your independent hotel.

We delve into practical applications, such as utilizing AI for data analysis, improving marketing strategies, streamlining operations, and even enhancing guest experiences. ChatGPT provides innovative tips and suggestions that hoteliers can readily implement to stay at the forefront of this rapidly evolving industry.

This unique dialogue is an eye-opener to the future of the hospitality industry, where AI is no longer a distant dream but a readily available tool. Watch the episode now and let ChatGPT navigate you through the promising opportunities AI presents in hotel management.

Don't forget to like, share, and subscribe to our channel, Virtual GM, for more transformative insights and expert advice in the world of independent hotels. Let's journey together into the future of hospitality!

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Welcome to Virtual GM, presented by Vibrant Management, the podcast where we explore the future of independent hotels and provide you with the ultimate solution for success. In this episode, join us as we dive into the insightful conversation between our hosts, Spencer Halford and Cody Adent, and our special guest, Richard Aday, the CEO of ThinkReservations.

At Vibrant Management, we believe in partnering with the best in the industry to offer comprehensive solutions for independent hotels. That's why we are excited to have Richard Aday, the CEO of ThinkReservations, on this episode. ThinkReservations is a leading property management system (PMS) provider, trusted by thousands of hotels worldwide. Their robust PMS offers a wide range of features and functionalities designed specifically for independent hotels, making them an exceptional choice for seamless operations and exceptional guest experiences.

ThinkReservations stands out for its user-friendly interface, powerful reservation management tools, and seamless integration with other hotel systems. Whether it's managing bookings, optimizing rates and availability, or streamlining operations, ThinkReservations empowers independent hoteliers with the tools they need to succeed in today's competitive market. By leveraging their PMS, hoteliers can efficiently manage their properties, enhance guest satisfaction, and drive revenue growth.

Join us as we explore the many benefits of ThinkReservations and how it can transform the way independent hotels operate. Discover why it is considered one of the best PMS options for independent hotels, offering a winning combination of advanced features, reliable support, and a user-centric approach.

If you're an independent hotel owner or manager looking for a powerful PMS to optimize your operations, then ThinkReservations is the perfect fit. Tune in to Virtual GM, presented by Vibrant Management, and get ready to unlock the full potential of your independent hotel with the industry-leading PMS provided by ThinkReservations.

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Hey there, hotel lovers! Welcome back to another episode of 'Virtual GM,' brought to you by the folks at Vibrant Management. This time, it's all about '7 Ways To Optimize Your Guest Experience,' and our main man Spencer Halford is going solo to spill the beans.

Get ready to soak up some serious tips and tricks for cranking up your guest experience game, specifically in the realm of boutique hotels. Spencer's bringing his A-game, sharing some top-notch, practical advice to help you stay ahead in the hospitality scene.

This episode is a must-listen for anyone who's got a thing for hospitality. From seasoned GMs to boutique hotel owners, or even those just curious about the industry – we've got you covered!

Remember, an awesome guest experience is what makes your hotel stand out. So, grab a coffee, settle in, and let's get this show on the road!

For more cool stuff, check us out at thevibrantteam.com. Stick with 'Virtual GM' for your regular fix of all things hotels. Catch you in the next episode!

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Welcome back to Virtual GM, the essential podcast for hotel owners and General Managers seeking to stay informed and ahead in the bustling hospitality industry. 

In today's episode, "Hospitality News You Can't Afford To Miss," we explore the latest happenings and trends in the world of hospitality. We shed light on upcoming shows you'll definitely want to mark in your calendar, as well as highlight the independent brands that are making waves in the sector.

At Virtual GM, we recognize the power of knowledge and the importance of learning from those who are pushing boundaries and setting new standards. We dive deep into the journeys of these successful brands, their strategies, and how their innovative approaches are reshaping the landscape of hospitality.

Prepare to uncover the lesser-known facets of the industry and get a heads-up on future events that are poised to leave a significant impact. Whether you're a seasoned hotel owner or a newly minted General Manager, this episode promises to be a treasure trove of insights and inspiration.

Don't forget to subscribe to Virtual GM for your regular dose of hospitality news and insights. Together, let's stay at the forefront of this dynamic industry!

Stay tuned and join us in the pursuit of excellence in hospitality, one episode at a time!

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Hey, hoteliers! Ever wondered, 'Does my independent hotel really need UGC creators?' Well, wonder no more, because your favorite podcast, 'Virtual GM' by Vibrant Management, is here to answer this burning question with our latest YouTube video!

In our signature fun and engaging style, we'll decode the mysterious world of User-Generated Content (UGC). We promise it's not as complicated as it sounds! In fact, it's as simple as your guests clicking, posting, and sharing their experiences with your hotel - easy peasy lemon squeezy, right?

UGC creators are like the superheroes of the digital marketing universe, swooping in to save the day with their fresh, authentic, and relatable content. And guess what? They can do the same for your independent hotel! Our video is jam-packed with reasons why UGC might be the magical marketing potion you didn't know you needed.

We'll take you on a whirlwind tour of real-world success stories, showing you just how game-changing UGC can be. Think of it like a 'before and after' makeover show, but for your hotel's online presence. Exciting, right?

But that's not all! As your trusty Virtual GM, we won't leave you hanging. We'll also share some top-notch tips on how to find and collaborate with the perfect UGC creators for your hotel. Think of it as your treasure map to UGC success.

So, get your popcorn ready and buckle up for a fun-filled ride into the world of UGC creators. Tune in now and let's add a little sprinkle of UGC magic to your independent hotel marketing! Don't forget to like, share, and subscribe for more hotel industry insider tips and tricks from the 'Virtual GM' team at Vibrant Management."

Remember, when writing descriptions, using a fun and engaging tone can be a great way to connect with your audience and reflect the personality of your brand or show. It's also crucial to end with a call to action, encouraging viewers to engage with your content by liking, sharing, and subscribing.

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We're excited to share our latest adventure with you! Join our very own Cody as he takes you through the glittering world of the hospitality industry at "The Hospitality Show" in Las Vegas. While he is the only one hosting this podcast episode, he wasn't alone on this journey. Alongside him were our dynamic team members, Spencer Halford and Kyle Aldridge, bringing their unique insights and experiences to the table.

Organized by the American Hotel & Lodging Association (AHLA), The Hospitality Show is a premier event in the hospitality sector that unites the best and brightest in the industry from across the globe. It was a whirlwind of learning, networking, and innovation, and we were thrilled to be a part of it.

Don't forget to like, comment, and subscribe to our channel for more updates on Vibrant Management's journey in the world of business and hospitality. Share your thoughts and questions with us in the comments section below - we love hearing from you!

Stay tuned, and stay vibrant!

#VibrantManagement #HospitalityShow #AHLA #LasVegas #Business #Networking #HospitalityIndustry

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THIS IS NOT A DRILL - Sean Cannell, the man who forever changed Vibrant Management, our properties, your properties, and our lives is here on The Virtual GM! If you're new to the show, we've been chatting about our experience at Grow With Video on literally every episode of this podcast. Not joking. Sean is a wealth of knowledge and even applying a mere 10% of his ideas and marketing genius will change the direction of your hotel, STR, and life for the better. For those of you who have been living under a rock, below is more information about our new friend, Sean Cannell.

Sean Cannell is an international speaker, coach, and prolific content creator. His mission is to help 10,000 purpose-driven people create a full-time living with Youtube. As the CEO of Think Media and host of the Think Media Podcast, he is one of today’s leading online video experts and the world’s most-watched YouTube strategist. Sean’s YouTube channels have over 2 million subscribers and his videos have been viewed over 150 million times. Sean has been featured in the “20 Must Watch YouTube Channels That Will Change Your Business” by Forbes.com. After growing a six-figure income as a “tech YouTuber,” he built an eight-figure online video education company that he runs today.

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Craig Andrews, a professional Entrepreneurial Operating Systems (EOS0 Implementor joins us on today's podcast. Craig has taken us through EOS for nearly the last two years and helped us organize not only our organization but the organization of the properties we manage. 

EOS is used by hospitality professionals worldwide, including our former guest, Thinkreseverations. This tool will 1000% make a direct impact on your business. We truly don't know how we would be operating without it! 

You can see more about Craig and learn more about EOS by visiting the link below - 
https://www.eosworldwide.com/craig-andrews

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Hey everyone, we're back with another episode! This time, Spencer and Cody explore 4 spots to advertise your hotel for free. Sounds too good to be true? It's not. These aren't just for the hotel marketing pros; they're no-barrier-to-entry strategies that anyone on your staff can implement. Think of it as adding some extra punch to your Hotel Management and Revenue Growth without draining the budget. No fluff, just practical tips to get more eyes on your hotel.

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Hey guys, after getting lots of feedback on the episodes, one thing that came through a lot was the need to talk about rate and revenue management. This episode is almost 40 minutes of practical and applicable ways to increase your ADR, RevPAR all while holding or reducing your Occ. I know it sounds crazy but it's possible! Check it out and lest us know what you think. 

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We got the files guys! This is one you've got to listen to. Spencer Halford and Cody Adent visit with Sharmin Dharas of Hotel Zazz, Gabe Garn of Garn Development, Adam Keeshan from Ithaka Hospitality, and Tony Nelson of Zion Wildflower and talk for 25 straight minutes about Independent Hotels and Independent Hospitality. We were so excited about this opportunity and can't wait to catch you guys at the next BITAC! Be sure to checkout BITAC at www.bitac.net

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In this week's episode, Cody and I share insights from our recent Florida trip, focusing on independent hotels. We talk about ways to save money and time in your operations. And yeah, this podcast is still free!

We also dive into local content creation that you can replicate for zero cost. This is especially handy for independent hotel owners looking to elevate their brand. Tune in and get some actionable tips!

We also had the chance to attend the BITAC Independent event, a must-visit for anyone in the independent hotel industry. We walked away with some real gems—practical advice, networking opportunities, and the latest industry trends. If you're an independent hotel owner, you'll want to hear what we picked up there. Don't miss this episode!

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Hey everyone, we're back and today we're diving deep into the world of hotel guest loyalty. If you're a hotel owner or GM, you know that guest loyalty is the lifeblood of your business. The experience they have matters—a lot!

What are you doing to keep up with loyalty programs? How's your guest loyalty game? In this episode, we'll break down the top strategies to ensure your guests keep coming back. From personalized experiences to loyalty rewards, we've got you covered.

Don't miss out on expert tips to elevate your loyalty programs and truly connect with your guests. Subscribe now and hit that notification bell so you never miss an episode!

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In Episode 48 of the Virtual GM Podcast, get ready to embark on an exciting journey as our host Spencer Halford & Cody Adent sit down with the renowned industry leader, J. Viola, Chief Operating Officer at BITAC Events. Broadcasting live from the historic Arizona Biltmore, a luxurious Waldorf Astoria property, during the iconic BITAC Purchasing and Design 2023 event, this episode is filled with exclusive insights and revelations.

Join us as J. Viola provides a tantalizing glimpse into the future, revealing the impressive lineup of 15 BITAC events scheduled for 2024. Learn what sets BITAC apart and makes it a paramount experience in the realm of events and hospitality. Discover the magic that transforms attendees into valued members of the BITAC family, fostering an unparalleled sense of community and camaraderie.

Get ready to immerse yourself in the heart and soul of the BITAC experience as we uncover what makes these events truly exceptional. Tune in for an engaging discussion that delves deep into the essence of building lasting industry relationships and fostering meaningful connections.

Connect w/J. Here:

Email: jviola@bitac.net
Website: https://bitac.net/
LinkedIn: https://www.linkedin.com/in/j-viola-12ba5110/

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Welcome to Episode 50 of the Virtual GM Podcast, where we had the pleasure of hosting the illustrious Liza Koeda, Principal at Cober Koeda. Coming to you live from the Arizona Biltmore, a renowned Waldorf Astoria property at BITAC Purchasing and Design 2023, this episode promises an insightful peek into the world of hospitality design and the art of crafting exceptional spaces.

Liza Koeda brings a unique blend of architectural prowess and interior design finesse, honed through over 15 years of international experience in the realm of hospitality design. Her journey from spearheading hotel projects to crafting opulent residential properties has culminated in the establishment of her brainchild, CoberKoeda, Inc. - a thriving boutique design studio driven by an unwavering passion for unconventional and captivating designs.

Join us as Liza delves into the intricacies of her design philosophy, revealing how her global experiences, unrelenting dedication, and innate creative talent have fostered her continual pursuit of groundbreaking designs. From the genesis of her career to the founding of CoberKoeda, Inc., Liza shares her insights into the art of creating distinct, narrative-driven design stories for every space she encounters.

Discover the true essence of a successful designer's journey through Liza's perspective, as she articulates the exhilarating realization of her design visions materializing into tangible, lived experiences. Tune in to Episode 50 for a compelling conversation that promises to inspire and invigorate your own creative endeavors.


Instagram: https://www.instagram.com/coberkoeda/
LinkedIn: https://www.linkedin.com/in/liza-koeda-b0609a92/
Website: https://www.coberkoeda.com/

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Welcome to Episode 50 of the Virtual GM Podcast, where we bring you insights from the most influential figures in the hospitality industry. In this milestone episode, we had the privilege of hosting the esteemed Marji Waldman, Principal and President at Stroud Group, joining us live from the prestigious Arizona Biltmore, a renowned Waldorf Astoria property, during the BITAC Purchasing and Design 2023 event.

Marji's journey is nothing short of inspirational. Back in 1987, she embarked on her entrepreneurial odyssey, establishing The Stroud Group in Maryland as a local arm of Stroud Purchasing in Pennsylvania. Initially focused on providing procurement services to properties in the vicinity, Marji's visionary approach led to an expansion of services and clientele, encompassing a diverse array of high-end hotels, casinos, resorts, and 4 to 5-star properties across the global landscape.

Her remarkable success story can be attributed to her unwavering commitment to personalized service, ensuring that each client feels uniquely valued. Marji has consistently gone above and beyond, leveraging her expertise to enhance her clients' properties, fortify their bottom lines, and meet critical deadlines. Notably, her emphasis on leveraging cutting-edge technology has set new industry standards for reporting precision, even while managing an array of large-scale projects.

It's no wonder Entrepreneur Magazine bestowed upon Marji the esteemed title of "Female Entrepreneur of the Year," a testament to her exceptional leadership and groundbreaking contributions to the hospitality industry. Join us as we delve into her incredible journey, explore her unparalleled expertise, and uncover the secrets behind her enduring success in the fiercely competitive world of hospitality procurement. Tune in to gain exclusive insights from a true pioneer and visionary in the field.

Instagram: https://www.instagram.com/thestroudgroup/
Website: https://www.stroudgroup.com/
LinkdeIn: https://www.linkedin.com/in/marji-waldman-18032210/

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Welcome to Episode 51 of the Virtual GM Podcast! In this special live edition, we are thrilled to have Michael Kaye, Partner at Procure by Design and Director of Design and Procurements at Skyline International Development, as our esteemed guest.

Join us as we delve into the intricate world of hospitality design and procurement with Michael, who brings a wealth of experience from his dynamic journey in the industry. From his early roles as Project Manager and Director of Food and Beverage for downtown hotels to his current influential position, Michael has been instrumental in shaping the essence of numerous iconic properties.

With a meticulous eye for aesthetic detail and a profound understanding of the art of hospitality, Michael has left an indelible mark on Skyline's exceptional hotel portfolio, including The Pantages Hotel Toronto Centre, The Cosmopolitan Toronto Centre Hotel and Spa, Shizen Spa, Eight Wine Bar, and the Discovery Center at Port McNicoll, to name a few.

In this insightful episode, we explore Michael's innovative approach to blending functionality, comfort, and style in his designs, all while ensuring each project surpasses expectations for quality and functionality. We uncover the essence of his design philosophy, where every environment is tailored to the unique preferences and needs of every individual customer.

Tune in to gain exclusive insights into the cutting-edge design elements and premium materials that form the backbone of Michael's unparalleled creations. Recorded live from the historic Arizona Biltmore, a Waldorf Astoria property, during BITAC Purchasing and Design 2023, this episode promises to be an inspiring exploration of the artistry and vision behind some of the world's most remarkable hospitality projects.

Instagram: https://www.instagram.com/procurebydesign/
LinkedIn: https://www.linkedin.com/in/michael-k-21065813/
Website: https://www.procurebydesign.com/

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Welcome to Episode 52 of the Virtual GM Podcast! Today, broadcasting live from the prestigious Arizona Biltmore, a Waldorf Astoria property, during BITAC Purchasing and Design 2023. Join us in this riveting episode with our esteemed guest, Jodi Sandler, Senior Design Director at Fontainebleau Development.

Jodi's illustrious career in the world of design spans over a decade, encompassing a diverse range of projects across the globe. From Miami to Hong Kong, she has left an indelible mark on the realms of High-End Multi-Family Residential, Hospitality, Residential Retail, and Restaurant sectors. Her extensive experience in the design and construction process has positioned her as a trailblazer in the industry.

In our discussion, we shed light on the much-anticipated Fontainebleau Las Vegas, set to open its doors on December 13th. Boasting an impressive 67-story structure, a sprawling 6-acre pool complex, and an array of 36 bars and restaurants, this architectural gem is poised to redefine luxury in Las Vegas.

One of the key highlights of our conversation revolves around Jodi's instrumental role in designing the guest rooms at the Fontainebleau Las Vegas. Her meticulous attention to detail and unwavering commitment to creating immersive and opulent spaces have set a new standard for luxury accommodation. Join us as we unveil the intricate process behind the guest room design, gaining exclusive insights into Jodi's creative vision and the seamless fusion of comfort and extravagance that defines the Fontainebleau experience.

Don't miss out on this exclusive episode where we delve into the convergence of design excellence and unparalleled hospitality at the Fontainebleau Las Vegas. Tune in now to embark on a journey through the world of luxury, creativity, and innovation with Jodi Sandler on the Virtual GM Podcast!

Instagram: https://www.instagram.com/fontainebleaudevelopment/
Website: https://www.fbdev.com/
Las Vegas Resort: https://www.instagram.com/fontainebleaulasvegas/
Miami Resort: https://www.instagram.com/fontainebleau/
Jodi Instagram: https://www.instagram.com/jodibsand/
Jodi LinkedIn: https://www.linkedin.com/in/jodi-sandler-asid-7a006b30/

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Today, we are thrilled to welcome Lorie Komanova, the Director of Procurement and Purchasing at Innisfree Hotels, in a vibrant discussion centered around enhancing guest experiences. Broadcasting live from one of the charming locales managed by Innisfree Hotels, this episode delves deep into the pivotal role procurement plays in curating an exceptional guest experience.

Lorie, with a dynamic career in the hospitality sector, brings a wealth of knowledge and a robust background in procurement and purchasing. Her strategic foresight and meticulous approach in aligning procurement strategies with guest satisfaction have significantly impacted Innisfree Hotels' flourishing reputation.

In our engaging conversation, we unravel the intricacies of how a well-oiled procurement machinery contributes to creating memorable stays for guests. Lorie sheds light on how the right purchasing decisions not only streamline operations but also resonate well with the guests, enhancing their overall experience.

One of the key focal points of our discussion is the innovative strategies Lorie has spearheaded, aimed at ensuring guests feel the warmth and comfort, coupled with a touch of luxury, during their stay at Innisfree Hotels. Her relentless pursuit for quality, coupled with a cost-effective approach, has set a benchmark in the hospitality procurement realm.

Dive into this enlightening episode as we explore the synergy between procurement, operational efficiency, and elevated guest experiences with Lorie Komanova. Her insights are a treasure trove for hoteliers aiming to strike the perfect balance between operational excellence and unparalleled guest satisfaction.

Don't miss this episode full of actionable insights that could be the game-changer in your guest experience strategy. Tune into the Virtual GM Podcast now!

LinkedIn: https://www.linkedin.com/in/lorie-komanova-6a961098/
Website: innisfreehotels.com
Instagram: https://www.instagram.com/innisfreehotels/

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Today, from the tranquil ambiance of the prestigious Waldorf Astoria in Scottsdale, Arizona, we have the privilege of hosting Michael Osgood, the Vice President of Brand Quality Assurance at Preferred Hotels. This episode delves into the heart of Preferred Hotels' acclaimed loyalty program and the pathway for hotels aspiring to join their esteemed portfolio.

Michael, with his extensive experience in the hospitality sector, has been instrumental in upholding and elevating the brand standards at Preferred Hotels. His meticulous approach to quality assurance plays a crucial role in not only enhancing the guest experience but also in welcoming and supporting hotels into the Preferred Hotels family.

Our conversation unveils the intricate processes and the high standards that are the hallmark of Preferred Hotels. Michael sheds light on how their loyalty program is meticulously crafted to ensure a memorable experience for guests while providing a platform for hotels to thrive and maintain a hallmark of quality.

We further explore the rigorous assessment and the supportive journey that hotels undergo to become a part of the Preferred Hotels portfolio. Michael’s insights are a treasure trove for hoteliers aiming to align with a brand that stands for quality and exceptional guest experiences.

In this illuminating episode, the discussion with Michael Osgood unfolds the essence of brand quality assurance and the symbiotic relationship between Preferred Hotels and its portfolio members. His wealth of knowledge is a guiding light for hoteliers aspiring to excel in a competitive landscape while being part of a distinguished brand.

Tune into this enriching episode of the Virtual GM Podcast to garner invaluable insights on brand quality assurance, loyalty programs, and the prestigious realm of Preferred Hotels. A conversation brimming with knowledge and insights awaits!

Website: preferredhotels.com
LinkedIn: https://www.linkedin.com/in/michael-osgood-a619622/
Instagram: https://www.instagram.com/preferredhotels/

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Description: Broadcasting live from the whimsical world of Staypineapple Hotels, we are thrilled to have Mary Kirkpatrick, the Procurement Manager of Staypineapple, on board for an insightful conversation in this episode. Staypineapple, known for its out-of-the-ordinary hotels in extraordinary locations, embodies a unique brand that's as vibrant and welcoming as Mary's personality.

Mary, with her keen eye for detail, plays a pivotal role in ensuring that the eclectic charm of Staypineapple is well-reflected in every procurement decision. Her journey in melding procurement strategies with brand aesthetics is nothing short of inspiring.

Our discussion traverses the delightful realm of Staypineapple's brand, shedding light on the hotels they own and manage, and the cool quotient that sets them apart in the hospitality landscape. Mary opens up about the challenges and triumphs in maintaining the quirky brand identity through smart procurement, and how it translates to a memorable guest experience.

As we delve deeper, Mary shares the nuances of how procurement intertwines with brand management and the significant impact it has on Staypineapple's success. The episode is a treasure trove of insights for hoteliers aiming to blend procurement strategies with brand uniqueness.

Join us in this riveting episode as we explore the colorful corridors of Staypineapple's brand journey with Mary Kirkpatrick, and unravel how procurement and brand identity dance in a perfect duet in the hospitality sector. Tune into the Virtual GM Podcast now for a ride through Staypineapple's quirky brand essence and the procurement magic that brings it to life!

Website: https://www.staypineapple.com/
LinkedIn: https://www.linkedin.com/in/mary-fieser-kirkpatrick-75784740/
Instagram: https://www.instagram.com/staypineapple/

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Join us in this captivating episode, broadcasting live from a recent gem in the Best Western Hotel Group's portfolio, as we sit down with Meegan Gillett, the Production Manager for Best Western Hotel Group. Meegan, with her seasoned expertise, oversees Construction & Renovation, FF&E for Design, decor, and spa, ensuring each element resonates with the brand's ethos and guest expectations.

Her illustrious journey, spanning various projects that epitomize elegance and functionality, showcases her adeptness in marrying construction and design to curate remarkable guest experiences. Our discussion traverses the lanes of her innovative approaches in managing construction and renovation projects, ensuring they align perfectly with the brand's vision and operational excellence.

This episode unveils the meticulous processes behind Meegan's role in orchestrating the decor and spa aesthetics, ensuring a seamless blend of comfort, luxury, and brand identity. Her insights into managing FF&E (Furniture, Fixtures, and Equipment) for design, form a narrative of excellence that many hoteliers aspire to emulate.

Don’t miss this riveting discussion that peels the layers of construction, renovation, and design management in the hospitality sector, offering a glimpse into the world of Best Western through Meegan Gillett’s lens. Tune in to the Virtual GM Podcast to discover the art and science of creating enchanting hotel spaces that promise a memorable guest stay.

Website: https://www.bestwestern.com/en_US.html
Instagram: https://www.instagram.com/bestwestern/
LinkedIn: https://www.linkedin.com/in/meeganberner/

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In this episode, we're thrilled to have Matt Ionta, Purchasing Agent at J/Brice Design International, joining us from a newly adorned setting of a renowned hotel, reflecting the impeccable aesthetics J/Brice Design is famed for. Matt, with his profound expertise, navigates the realms of purchasing that brings the envisioned design concepts to life.

His role in procuring the right elements, be it for construction, renovation, or infusing a fresh breath of design, is instrumental in ensuring the final outcome is nothing short of a masterpiece. Our conversation ventures into the core of J/Brice Design's ethos, the meticulous approach towards purchasing, and how it intertwines with the design aesthetics to craft unique, captivating spaces.

Matt unfolds the journey of how a mere concept blossoms into a tangible, inviting ambiance through the lens of purchasing. His narrative sheds light on the synergy between purchasing and design, and how it significantly impacts the guest experience.

Dive into this enlightening episode to explore the fascinating world of hospitality design purchasing with Matt Ionta, and unravel the process that shapes the inviting ambiance of hotels. Tune into the Virtual GM Podcast now!

Website: https://jbricedesign.com/

LinkedIn: https://www.linkedin.com/in/matt-ionta-942a64159/

Instagram: https://www.instagram.com/jbricedesign1/

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Hey Guys, we're back with another episode from the studio. Today we have an interview with Dennis Nessler, the Editor-In-Chief from the Lodging Magazine and the host of LODGING On Demand Podcast. You can check those episodes out by using the link below -

https://lodgingmagazine.com/lodging-on-demand-podcast-2/

You can also check their site with the link below - 

https://lodgingmagazine.com/

Dennis is a legend. He has a long background in hospitality and this is an episode you don't to miss as you plan and make adjustments for 2024. We really get into some great info about hotel trends and what to be on the lookout for. 

We hope you enjoy the episode! 

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In this week's episode of Virtual GM, we are thrilled to have a conversation with Professor AJ Templeton from Southern Utah University (SUU). Prof. Templeton is an esteemed Assistant Professor specializing in Hotel, Resort, and Hospitality Management at the Dixie L. Leavitt School of Business at SUU. With a focus on tourism and events, she also bridges the gap between academic theories and the dynamic world of hospitality management. Our discussion ranges from her insightful journey in academia to how the next generation of hospitality leaders can gear up for the exciting challenges ahead. Her practical experiences, coupled with an academic lens, provide a rich tapestry of understanding for any hotelier looking to expand their knowledge horizon. Don’t miss out on the pearls of wisdom Prof. Templeton has to offer, tune in

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In this week’s episode of Virtual GM, we dive into the crucial topic of maximizing your hotel's revenue during Q4. As the year wraps up, it's essential to leverage unique strategies to boost your bottom line. We'll cover four innovative approaches, including seasonal promotions, leveraging local events, optimizing online presence, and personalized guest experiences. Whether you're a seasoned hotelier or new to the industry, these insights are tailored to help you achieve financial success in the final quarter. Tune in for valuable tips and actionable advice to make your hotel thrive this season!

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Hey everyone, we're back again with our good friend, Jeff Low, the CEO and founder of Stash Hotel Rewards. Jeff is a stud. He took a universal problem that every independent hotel faces and solved it in one easy-to-use solution. 

Cody and I get asked all the time - "How do we increase guest loyalty?" or "What's the easiest way to get return guests?". Our answer has always included Stash Hotel Rewards. We hope you enjoy today's episode. Be sure to check out our friends from Stash Hotel Rewards at www.stashrewards.com. 

Also, shoutout to their great sales reps, Audrey and Patrick! You guys rock! 

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Hey everyone, 

We're back with another episode and this time we're talking with our Director of Marketing, Leah Roberts, about 4 ways to boost the effectiveness of your hotel advertising. 

Leah has a tenured background in digital advertising and is part of why Vibrant Management is able to offer a 5x ROAS to all of our clients. 

Let us know what you think!

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Guys, we had the legend himself, Dr. Peter Ricci on the podcast today. Dr. Ricci is the Head of the Hospitality Management Department at Florida Atlantic University. Dr. Ricci is a hospitality industry veteran with over 20 years of managerial experience in segments including food service, lodging, incentive travel, and destination marketing. While filling the role of hotel general manager for almost a decade, Dr. Ricci served as a part-time educator before entering academia full-time as both a clinical associate professor and administrator.

This one is going to be great! 

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Join us in this enlightening episode of Virtual GM as we sit down with the innovative and visionary Reesha Shroff, CEO and Co-founder of Lynx Automation. With over 12 years of experience as a tech-sales engineer and a distinguished education from The University of Chicago Booth School of Business, Reesha has led Lynx in revolutionizing property automation. This episode dives into the journey of Lynx from its roots in California to its relocation to Tampa Bay, the challenges of startup life, and the future of smart home solutions in the hospitality industry.

What you'll find in this episode:

• Insights from Reesha on overcoming startup anxiety and founder burnout.
• Behind-the-scenes of Lynx's relocation and expansion plans.
• An in-depth discussion on the impact of smart technology in enhancing guest experiences and operational efficiency in hotels.

Don't miss this exclusive conversation with one of the tech industry's leading figures in property automation. Tune in to learn, get inspired, and see what's on the horizon for hotel management and smart technology!

getlynx.com

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In this episode of the Virtual GM Podcast, we're joined by Nick Horgan, Chief Commercial Officer for Amaze Insights, a seasoned expert in maximizing revenue for hotels, management companies, and brands. Nick's career is a testament to his prowess in leveraging data to drive optimal decision-making and achieve remarkable results in the hospitality industry.

With a background spanning from Newmarket International to Amadeus, Nick has consistently delivered outstanding performance. From personally booking over $160 million in total revenue to earning the title of #1 worldwide revenue producer for multiple consecutive years, Nick's track record speaks volumes. In 2019 alone, he surpassed quotas by an impressive 250%, demonstrating his unparalleled ability to surpass expectations and drive revenue growth.

Throughout his tenure, Nick has continually set and broken records, showcasing his dedication to excellence. From setting company records for highest revenue by a sales representative to consistently exceeding quotas, his impact on revenue generation is undeniable.

Tune in as Nick shares insights gleaned from his extensive experience in Delphi, reporting, sales optimization, revenue management, PACE, and productivity. Whether you're a seasoned hotelier or a newcomer to the industry, Nick's expertise offers invaluable guidance on harnessing the power of data to unlock success in the competitive world of hospitality.

For more information on how Amaze Insights can help your hotels achieve amazing results, reach out to Nick at Nick@amazeinsights.com or connect with him on LinkedIn. Don't miss this opportunity to elevate your revenue strategies and propel your hotel to new heights of success.

Connect w/Nick:
LinkedIn: https://www.linkedin.com/in/nick-horgan/

Listen on: Apple Podcasts   Spotify

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

Welcome back to the Virtual GM Podcast! In Season 2, Episode 2, your hosts Meagan and Cody Adent from the Vibrant Team are here to catch you up on everything you've missed since the end of Season 1. We’ve got all the latest updates, insights, and stories to keep you in the loop and ahead of the curve in the hospitality world.

Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or just someone trying to navigate the ever-changing landscape of hospitality, this episode is packed with valuable content tailored just for you. Expect expert advice, real-life stories from industry leaders, and innovative strategies to help you thrive.

And that’s not all! Stay tuned until the end of the episode when we reveal our top 3 travel tips:

1. Plan Ahead
2. Find the Best Credit Card with Deals
3. Do Your Research

Join us for a fun and informative journey as we blend business insights with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your go-to source for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this exciting episode of the Virtual GM Podcast, we take you behind the scenes for a day in the life of a Virtual GM. Join your hosts Meagan and Cody Adent from the Vibrant Team as they delve into Meagan's insights and learnings from over three years of managing multiple properties virtually. Discover the unique challenges and rewards of running a virtual hospitality operation and gain valuable tips and strategies to enhance your own management skills.

But that's not all! Stay tuned until the end of the episode when we present our Boost Bookings segment: 3 Must-Know Phone Tips for Hotels:

1. Have a Dedicated Phone Line
2. Answer with Enthusiasm
3. Utilize Technology

Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or simply someone navigating the ever-changing hospitality landscape, this episode is packed with actionable advice and engaging stories.

Join us for an informative and entertaining journey as we blend business insights with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team reveal their top three favorite software tools to enhance operations at your property, complete with an invaluable bonus tip! Discover how PMS-WebRezPro, Akia's Text AI Feature, and Lynx Locks can transform your management practices and boost efficiency.

Meagan shares her rich insights and learnings from over three years of managing multiple properties virtually, providing practical advice and strategies.

Whether you’re a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with actionable insights and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

WebRezPro: https://webrezpro.com/
Akia: https://www.akia.com/
Lynx Locks: https://www.getlynx.co/

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team dive into the pros and cons of Online Travel Agents (OTAs). They explore popular platforms such as Expedia, Booking.com, Airbnb, and VRBO, highlighting the benefits and drawbacks of each.

It's crucial to drive direct bookings for your property because guests who book through an OTA are not fully your customers. Meagan and Cody provide valuable tips and tricks on how to maximize your direct bookings and better understand the role of OTAs in the hospitality industry.

Whether you’re a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality field, this episode is packed with actionable insights and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team discuss owner opportunities in the hospitality industry. Whether you're a new owner looking to start your property, interested in hospitality, or already up and running but feeling like you're missing something, this episode is for you.

We reveal the three must-haves for building a new property:

1. On-site Laundry
2. On-call Person
3. Water Features (pool, hot tubs, etc.)

Plus, don’t miss our bonus tip: You need a great website! If you're in need of a website, reach out to us at cody@thevibrantteam.com. Mention you listened to this episode, and we'll give you 25% off your website!

Whether you’re a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with actionable insights and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team share some of the coolest properties they've come across lately. Get ready to be inspired by these unique and captivating locations:

1. Stay Ombi: Immerse yourself in secluded bliss and find serenity in nature’s embrace. Enjoy a unique stay on board your floating retreat. Visit Stay Ombi
2. Ambiente Sedona: Discover a stunning landscape hotel in Sedona, Arizona, where luxury meets nature. Visit Ambiente Sedona
3. Hotel Zazz: Located along the famed Route 66 in the historic Nob Hill district, this colorful experience offers vibrant hues, sweet tunes, secret nightcaps, and sweet dreams. Visit Hotel Zazz
4. The Local Motel & Shops: Brought to you by the mind of Jordan Iverson, this reimagined roadside boutique motel and shops at 570 Lawrence St in Eugene, Oregon, is close to the University of Oregon, 5th St, and Downtown. Visit The Local Motel & Shops

Whether you’re a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with inspiration and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team introduce the newest hotel in Hilton's Tapestry Collection, Hotel DeNovo. We believe this stunning property will soon be the number-one Hilton Tapestry hotel in the world. At Vibrant Management, we had the privilege of being the branding agency for this incredible project, and we couldn't be more proud of the results.

Don't miss your chance to book a night at this remarkable property: Visit Hotel DeNovo

Whether you’re a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with inspiration and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team are joined by special guests Erin Donnelly and Heather Loduca, Co-Founders of Pink Wall Designs. Erin and Heather share their expertise in transforming properties through strategic design and marketing.

Meet Our Guests:

Erin Donnelly brings a wealth of experience from her extensive background in house flipping, property conversions, project management, design, and development. As a licensed realtor, she has exclusive access to market data, enabling her to make informed decisions that enhance the appeal and functionality of each project. Erin's dual proficiency in real estate and design ensures that each investment not only meets but exceeds industry standards.

Heather Loduca expertly fuses marketing insight with design to ensure each property is visually captivating and market-aligned. With a background in marketing, design, real estate investing, and staging, she has produced viral Airbnb’s and set new trends in the short-term rental market, from millions of social media views to celebrity brand partnerships and TV appearances. Heather's ability to blend aesthetics with strategic market positioning makes her an influential figure in the industry.

Discussion Highlights:

1. How utilizing strategic design in tandem with parallel marketing strategies is the optimal approach for the highest ROI on your hotel.
2. What marketing your hotel looks like in 2024.
3. The number one way to drive direct bookings and bypass expensive OTAs.

Whether you’re a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with actionable insights and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Website: https://www.pinkwalldesignsinc.com/
Free Consultation: https://pinkwalldesigns.hbportal.co/public/6638ea12fb86b200259f1284/1-Schedule_an_intro_call
Instagram: https://www.instagram.com/pinkwalldesigns/

Listen on: Apple Podcasts   Spotify

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

Podcast Description: Season 2, Episode 9 of the Virtual GM Podcast

In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team welcome special guest Audrey Yates, Vice President of Hotel Partnerships at Stash Hotel Rewards. Audrey brings her extensive background in travel and customer service to the show, sharing invaluable insights into how loyalty programs can benefit independent hotels.

Meet Our Guest:

Audrey Yates is the Vice President of Hotel Partnerships with Stash Hotel Rewards, the leading loyalty program for highly rated, independent hotels. With years of experience in travel and customer service, Audrey has excelled in her sales role, creating and cultivating personal relationships while helping Stash partner with the best hotels. When she’s not visiting top independent hotels, Audrey enjoys spending time on her boat at the lake near her home in Washington or shopping at Sephora with her teen daughters.

Discussion Highlights:

1. The benefits of loyalty programs for independent hotels.
2. How Stash Hotel Rewards partners with top-rated hotels.
3. Tips for creating and maintaining strong customer relationships in the hospitality industry.

Whether you’re a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with actionable insights and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Stash Rewards: https://www.stashrewards.com/
Stash IG: https://www.stashrewards.com/
Audrey IG: https://www.instagram.com/audrey2314/
Audrey LinkedIn: https://www.linkedin.com/in/audrey-yates-0b5331b4/
Audrey Email: audrey.yates@stashrewards.com 

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

Podcast Description: Season 2, Episode 10 of the Virtual GM Podcast

In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team share their family trip experience at the Hilton Waterfront Beach Resort for the 4th of July. As hospitality professionals, it's essential to experience what other properties offer, and this visit provided plenty of insights.

Episode Highlights:

• The Good: Discover why the Hilton Waterfront Beach Resort is a must-visit, with its stunning location right across the street from the beach, excellent food, and vibrant bars. Meagan and Cody rave about the property, sharing how it contributed to the best 4th of July celebration ever.
• The Bad: Hear about any areas where the property could improve, offering a balanced perspective on the overall experience.
• The Ugly: If there were any hiccups or less-than-perfect moments, Meagan and Cody discuss them with their characteristic wit and honesty.

Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode provides valuable insights into the guest experience at a top-rated resort.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Book Your Beach Vacation: https://www.hilton.com/en/hotels/hubwhhf-the-waterfront-beach-resort/
Hilton Waterfront IG: https://www.instagram.com/waterfrontbeachresort/

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

Podcast Description: Season 2, Episode 11 of the Virtual GM Podcast

In this episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team dive into the "Pain Points of Opening a New Property." Fresh from the launch of their newest property, The Central Block in Bend, Oregon, they share invaluable insights and lessons learned from the experience.

Episode Highlights:

• Website and Branding: Learn the importance of a strong online presence and cohesive branding strategy.
• Property Management System (PMS): Discover the critical role of an efficient PMS in streamlining operations.
• Yield Management: Understand the tactics for optimizing room rates and maximizing revenue.
• Guest Communication: Explore effective communication strategies to enhance the guest experience.
• Tools like OTA's & TripAdvisor: Get tips on leveraging online travel agencies and review platforms.
• On-Site and Virtual Management: Compare the pros and cons of on-site versus virtual management.
• Ad Strategy and More: Gain insights into crafting effective advertising strategies to boost bookings.

Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with actionable insights and expert advice for opening and managing a new property.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Check out The Central Block: https://thecentralblock.com/

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

Podcast Description: Season 2, Episode 12 of the Virtual GM Podcast

In this exciting episode of the Virtual GM Podcast, your hosts Meagan and Cody Adent from the Vibrant Team announce Vibrant’s next adventure: buying their own Airbnb! After years of working with various properties and refining their processes, they’re ready to demonstrate the success of their proven strategies with their own investment.

Episode Highlights:

• Branding: Establishing a cohesive brand identity with colors, typography, and logos.
• Digital Presence: Creating a custom WordPress website and executing a comprehensive digital marketing strategy (Google, Meta, Organic).
• Direct Bookings via PMS: Utilizing WebRezPro for efficient property management and direct bookings.
• Guest Communication: Implementing Akia to streamline communication with guests.
• OTA Integration: Plugging into platforms like Expedia, Booking.com, Airbnb, VRBO, and TripAdvisor.
• VOIP Setup: Using Mango Voice to facilitate direct booking calls from customers.
• Designing the Destination: Crafting a unique and appealing house that becomes a sought-after destination.
• Call to Actions: Setting up promotions like length-of-stay offers to encourage direct bookings.
• National Recognition: Leveraging tools like Curacity for broader exposure and recognition.

Join us as we share all these trade secrets and more! But before we can implement our strategies, we need your help to find the perfect location. We invite all our listeners and any realtors out there to tell us: where is the next best-kept secret? Where should Vibrant open its first Airbnb? Let us know in the comments!

Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with actionable insights and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

Podcast Description: Season 2, Episode 13 of the Virtual GM Podcast

In this insightful episode of the Virtual GM Podcast, Meagan and Cody Adent from the Vibrant Team dive into the top hospitality industry trends of 2024. From booking pace and booking window dynamics to rate strategy and the ever-evolving role of OTAs like Expedia and Booking.com, this episode is packed with the latest insights you need to stay ahead in the game.

Episode Highlights:

• Booking Pace: Understanding current booking trends and how they affect your property's operations.
• Booking Window: Adapting to shifts in how far in advance customers are booking.
• Rate Strategy: Crafting a competitive pricing strategy that maximizes revenue without sacrificing occupancy.
• OTA Insights: Navigating the benefits and challenges of working with OTAs in 2024.
• Marketing Strategy: Implementing effective plans that resonate with today’s travelers.

But that’s not all! We wrap up the episode with 4 Tips to Best Engage Interested Customers:

1. Compelling Offer: Using pop-ups for length-of-stay promotions to capture attention.
2. Consistent Contact with Past Guests: Leveraging emails, texts, and return guest promotions to keep your property top of mind.
3. Retargeting: Utilizing platforms like Meta for retargeting to convert interest into bookings.
4. Strong Team on Phones: Ensuring your team is equipped to close sales from inquiries, and discussing the value of using a secret shop service like BluePrint Creations to assess and improve phone interactions.

Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or anyone in the hospitality industry, this episode is packed with actionable insights and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

Podcast Description: Season 2, Episode 14 of the Virtual GM Podcast

In this exciting episode of the Virtual GM Podcast, we are joined by Jason Craparo, CEO & Founder of Hovr, the cutting-edge content delivery software that is revolutionizing the way marketers engage with their audience. Discover how Hovr's patented technology is transforming hospitality websites, driving engagement rates that soar 2000%-4000% above the industry average.

Episode Highlights:

• Hovr Overview: Learn how Hovr enables marketers to deliver the right content to the right person at the right time, creating "Moments that Matter" on your site. These interactions build engagement and seamlessly guide visitors into your booking flow, eager to book their next stay.
• Innovative Features: Explore Hovr’s intuitive, no-developer-needed tools that enhance your website by turning any text into an interaction, showcasing your property’s amenities in an immersive and engaging way.
• Enhanced Analytics: Keep track of your engagement with Hovr’s advanced tracking and analytics suite, helping you optimize content and stay ahead of industry trends.
• Pathways Feature: Discover how Hovr’s latest feature, Pathways, puts your guests and their content center stage in a mobile-prioritized experience that amplifies conversions.
• Exclusive Offer: Sign up before the end of August to access all of Hovr’s newest features at a special rate, and start transforming your website immediately.

Special Guest - Jason Craparo: Jason Craparo, the mastermind behind Hovr, shares his journey from becoming the youngest owner/operator for Sonic Drive-In at 21 to founding Hovr. With a BA in Business from the University of Arizona and an MBA from Babson College, Jason’s impressive resume includes numerous leadership awards, board memberships, and guest lectures at Villanova University. His passion for entrepreneurship and innovation shines through as he discusses how Hovr is changing the game for content delivery in the hospitality industry.

Whether you’re looking to boost your website’s engagement or curious about the latest innovations in digital marketing, this episode is packed with actionable insights and expert advice.

Join us for an engaging and informative session, blending business acumen with witty banter, relatable anecdotes, and plenty of laughs. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Tune in, elevate your game, and don’t forget to visit us on our website for more resources and support.

Produced by Vibrant Management – helping hoteliers and vacation rental managers thrive in the modern world.

Connect w/Jason:
E-Mail: jason@gethovr.com
Website: https://gethovr.com/

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

Podcast Description: Season 2, Episode 15 of the Virtual GM Podcast

In this episode of the Virtual GM Podcast, Meagan and Cody Adent from Vibrant Management highlight the must-attend hospitality events for 2024. With show season kicking off in September and October, these events are crucial for anyone looking to stay ahead in the industry.

We discuss the Independent Hotel Show, your local state tourism conference (like Utah's), the IL Congress, and The Hospitality Show. These gatherings offer incredible opportunities for networking, learning, and discovering the latest trends in the hospitality world.

Independent Hotel Show USA

Website: Independent Hotel Show USA
Description: The Independent Hotel Show USA is a premier event designed for luxury and boutique hoteliers. It provides a platform for industry professionals to connect, discover innovative products and services, and gain insights from expert-led sessions. The event is tailored to meet the unique needs of independent hoteliers, offering opportunities for networking and learning from industry leaders.

Utah Tourism Conference

Website: Utah Tourism Conference
Description: The Utah Tourism Conference is an annual event that brings together professionals from the tourism and hospitality industry within Utah. It focuses on promoting and enhancing tourism in the state through educational sessions, networking opportunities, and discussions on current trends and challenges. The conference is essential for those looking to stay informed about Utah’s tourism initiatives and connect with key players in the local industry.

IL Congress (International Luxury Hotel Association Conference)
Website: IL Congress
Description: The IL Congress, organized by the International Luxury Hotel Association, is a global event dedicated to the luxury hotel sector. It offers a platform for hoteliers, hospitality professionals, and suppliers to explore the latest trends, innovations, and best practices in luxury hospitality. The conference features keynote speakers, panel discussions, and networking opportunities, making it a must-attend event for those in the luxury hotel industry.

The Hospitality Show
Website: The Hospitality Show
Description: The Hospitality Show is a comprehensive event that caters to the broader hospitality industry, including hotels, restaurants, and travel services. It features a wide range of exhibitors, educational sessions, and networking opportunities aimed at helping hospitality professionals stay competitive and informed about the latest industry developments. The event attracts a diverse audience, from hotel owners and operators to marketing professionals and technology providers.

These events are excellent opportunities for professionals in the hospitality industry to network, learn, and stay up-to-date with the latest trends and innovations.

Whether you're a hotel owner, manager, or just passionate about the industry, tune in to get the scoop on these essential events. Produced and distributed by Vibrant Management, Virtual GM is your ultimate resource for all things hospitality. Don’t forget to visit our website for more resources and support.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

Podcast Description: Season 2, Episode 16 of the Virtual GM Podcast

In this episode of the Virtual GM Podcast, Cody and Meagan Adent from Vibrant Management dive into the critical topic of financial management in the hospitality industry. They share Vibrant’s proven financial process, including the creation of detailed budget sheets for all companies, the use of QuickBooks Online, and the importance of having everything in place for financial planning and success.

The episode emphasizes the significance of timely financial reporting, ensuring end-of-month finances are completed by the 10th of every month. This includes a reconciled budget sheet, Profit & Loss (P&L) statement for the previous month, year-to-date P&L, and the most current balance sheet. Cody and Meagan also offer practical tips on managing cash flow effectively to keep your hospitality business thriving.

Whether you’re a hotel owner, property manager, or involved in any aspect of the hospitality industry, this episode provides essential insights to help you maintain financial stability and achieve long-term success.

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this episode, we dive into Cody’s most recent experience at the BITAC Independent event, held at the beautiful Ritz Carlton in Amelia Island, Florida. BITAC brings together top-level executives from independent properties across the country to discuss the future of hospitality. Cody shares key takeaways from the event, networking opportunities, and the innovative strategies being implemented by leaders in the independent hotel space. Don’t miss the insights from this incredible gathering of hospitality professionals!

Check out more about BITAC: BITAC Independent.

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@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this episode, we explore the importance of preparing your hospitality business for the upcoming 4th quarter, one of the busiest times of the year. Cody and Meagan dive into the essential steps for setting your promotions well in advance, including special pricing for key holidays such as Halloween, Thanksgiving, Christmas, and New Year's.

We discuss how to strategically plan your pricing for both the remainder of 2024 and into 2025, ensuring your property is ready to capture holiday travelers and long-term bookings. You’ll learn tips on how to optimize your website to drive conversions by implementing a compelling call to action that encourages guests to book as soon as they land on your page.

Whether you're managing an independent hotel, a boutique property, or an Airbnb, this episode provides insights on boosting revenue, creating urgency, and setting your property up for success as the year comes to a close. Tune in to make sure your business is ready for the holiday rush!

Follow us on Instagram -
@thevibrantteam
@virtualgmpodcast

Checkout our website -
www.thevibrantteam.com

In this episode, Cody and Meagan dive deep into the crucial topic of financial management for hospitality businesses. They discuss how mastering your finances is key to transforming your business and ensuring long-term success. With over a decade of experience, the Vibrant team shares their best practices for smart budgeting and financial planning, providing actionable insights to help you stay on top of your business finances.

Cody walks listeners through his tried-and-true methods for setting up business banking, explaining how to create a financial system that works seamlessly. From establishing different accounts for expenses and savings to ensuring smooth cash flow, you'll learn how to organize your finances in a way that supports growth and stability. We also cover essential budgeting practices, such as setting up monthly expense tracking, projecting revenue accurately, and preparing for unexpected financial challenges.

Whether you're a seasoned business owner or just starting out in the hospitality industry, this episode offers practical tips on how to effectively manage your finances, from basic bookkeeping to long-term financial planning. Tune in to discover the strategies you need to elevate your financial game and make your business thrive.

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In this episode, Cody and Meagan share exciting news about one of their all-time favorite properties going up for sale—The Dwellings, located just outside Zion National Park. This stunning property offers an exceptional opportunity for those looking to invest in hospitality and real estate. Whether you’re an experienced hotelier or a first-time buyer, The Dwellings is a hidden gem with immense potential that won’t be on the market for long.

Nestled near one of the most visited national parks in the U.S., The Dwellings offers a unique stay experience with breathtaking views and top-tier amenities. Cody and Meagan discuss what makes this property so special and why it’s a dream investment for anyone passionate about hospitality or outdoor adventure. They’ve included a detailed pitch deck in the episode notes, as well as the realtor's contact information, to give potential buyers all the tools they need to act fast.

Don’t miss out on this rare chance to own a slice of paradise near Zion. Tune in to hear Cody and Meagan explain why The Dwellings stands out in the hospitality market and how you can get involved before it’s gone!

Check It Out for Yourself:
Pitch Deck:  https://issuu.com/theagencysg/docs/the_dwellings_pitch_deck_8.20.24
Listing: https://www.theagencyre.com/ldp-share/STG/24-253223&t=04.53.34.233514

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In this episode of the Virtual GM Podcast, Cody and Meagan dive into practical, do-it-yourself marketing tips that any property owner can implement—without breaking the bank! Whether you manage a small boutique hotel, a vacation rental, or a larger hospitality business, these simple yet effective strategies can help you boost your online presence and drive more bookings. And the best part? Many of these tactics are either free or very low cost.

Key DIY marketing tips include boosting ads on social media platforms like Facebook and Instagram to increase your property's visibility and reach. They also discuss how to use Google Smart Campaigns to target potential guests based on their search habits. One of the most exciting strategies is leveraging user-generated content—by inviting creators and influencers to your property, you can get authentic content that resonates with audiences and attracts new guests.

Cody and Meagan also emphasize the importance of writing regular blogs to improve your site's SEO, and they share how using tools like ChatGPT can help create that content quickly and efficiently. Don’t forget the power of email campaigns! Reaching out to past guests using tools like Flodesk or Mailchimp can keep your property top-of-mind for return visits and new referrals.

If you're feeling overwhelmed or unsure about these tools, don’t worry—the Vibrant Team is here to help! Reach out for expert advice or to get help setting up your marketing strategies for success.

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In this episode of the Virtual GM Podcast, Cody and Meagan are excited to talk about one of their favorite properties hitting the market—The Canyons Collection! Located just on the outskirts of Zion National Park, The Canyons Collection offers a rare opportunity for investors and hoteliers looking to own a prime piece of hospitality real estate in one of the most iconic natural settings in the United States. With its strategic location and stunning views, this property is perfect for those looking to enter or expand in the boutique hospitality industry.

The Canyons Collection includes several beautifully designed properties, each offering unique experiences for travelers seeking both adventure and relaxation. The collection has a proven track record of high occupancy rates, strong guest reviews, and a solid foundation in the market. Cody and Meagan highlight the property’s exceptional value and why they believe it won’t stay on the market for long.

In this episode, the Vibrant Team shares the pitch deck for your review, along with the realtor's contact information. They also discuss what makes this property stand out, how it aligns with trends in hospitality, and why Zion National Park remains one of the top travel destinations for both domestic and international travelers.

If you're in the market for a stunning boutique property in a world-class location, this is your chance! Tune in to learn more about The Canyons Collection, and don't hesitate to reach out for more details.

Contact Info:
Breck Dockstader: 435-680-9891
Email: breck@cliffrosedevelopment.com
Website: https://www.thecanyonscollection.com/
Listing Link & Pitch Deck: https://www.loopnet.com/Listing/The-Canyons-Portfolio-Sale/33435777/

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In this light and festive Halloween episode, Cody and Meagan are here to wish everyone a Happy Halloween and share some fun, creative ways to make the upcoming holiday season exciting for property owners and guests alike! As we transition into the full holiday season, it's time to start planning how to bring the holiday spirit to your property.

From decorating tips to creating themed experiences for your guests, Cody and Meagan discuss how small touches can make a big impact. Learn how you can transform your property into a cozy, festive getaway for the winter holidays by offering holiday promotions, special packages, and personalized guest experiences that make the season memorable.

In this episode, they also dive into strategies for engaging guests during the holidays—whether it’s through social media contests, seasonal food and drink offerings, or festive activities. These tips will not only help create a more enjoyable stay for your guests but will also enhance your property’s reputation and boost direct bookings as the year comes to an end.

Get ready to celebrate the holidays in style and make this holiday season the best yet for your property!

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In this exciting episode, Cody is joined by a special guest, Will Rogers, founder of Dormi.io—a cutting-edge software designed to simplify vacation rental operations. Will shares his incredible entrepreneurial journey, from purchasing a small cleaning company to expanding it nationwide, focusing on commercial and hospitality cleaning.

As Will's business grew, he realized a major gap in the hospitality industry: the need for a streamlined solution to manage operations. That’s where Dormi.io was born. Dormi.io focuses on optimizing vacation rental management, ensuring smooth operations and improved guest experiences. Will shares insights into how his hands-on experience in the cleaning industry led him to develop this innovative software, and how Dormi.io is making a difference for property owners and managers across the country.

In this episode, you’ll also get a glimpse into Will’s personal journey—from being a risk-taker and entrepreneur to building a seven-figure business and starting Dormi.io. He also discusses his faith, family, and the learning experiences that have shaped him as a leader and visionary in the hospitality industry.

Join us as Cody and Will dive deep into the challenges and rewards of growing a service business, the inspiration behind Dormi.io, and the future of hospitality operations.

Website: https://dormi.io/

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In this insightful episode, Cody sits down with John Bianchi, the Founder of STR Search, a data-driven mastermind behind over $70M in Airbnb investments across the country. John has successfully helped clients acquire more than 150 cash-flowing Airbnbs, all with a 100% success rate. When he's not analyzing data, John enjoys spending time with his newborn daughter.

This episode dives into the world of Airbnb investing, focusing on how to use data to make smarter decisions and avoid analysis paralysis. John explains how to forecast the annual revenue of potential Airbnb properties and offers tips on identifying the best Airbnb markets for your investment. He also breaks down how to determine which amenities will increase your revenue, and how to safeguard your Airbnb investment during a recession.

Additional topics include building a buy box for your next Airbnb, getting the most out of your investment, and the fundamentals of Airbnb data. John also reveals his “Airbnb Business Blueprint,” offering a step-by-step guide to starting your own Airbnb business from scratch.

Key questions John answers in this episode include:

• How to beat a looming recession with your Airbnb business?
• Why do most Airbnbs fail?
• What is the biggest mistake people make when getting into Airbnbs?
• How do you give back?

This episode is packed with actionable insights for both seasoned investors and those just getting started in the Airbnb space.

Connect w/John: 
Website: https://strsearch.com/
TikTok: https://www.tiktok.com/@theairbnbdataguy
Facebook: https://www.facebook.com/groups/584067645599343
LinkedIn: https://www.linkedin.com/in/john-bianchi-245608a6/
Instagram: https://www.instagram.com/theairbnbdataguy/
YouTube: https://www.youtube.com/channel/UCHnwvtvqsfFG2S1d5x5B4HQ

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In this episode, Cody is joined by Nick Bonniksen, Director of Kiln St. George, to talk about the transformative power of sports, resilience, and the dynamic hospitality industry. Originally on the path to a professional baseball career, Nick’s journey took a sharp turn after sports injuries forced him to rethink his future. With no Plan B, Nick started at the front desk of a Marriott and quickly rose through the ranks, proving that determination can turn entry-level beginnings into something extraordinary.

After working in various roles—including Front Desk Manager, Sales Director, and even night auditor during the challenging COVID period—Nick continued to grow. His next move took him to Utah’s Best Vacation Rentals as Sales Director and eventually Regional Manager, where he doubled the company’s revenue. Recognized for his success, he was recruited back to Marriott as General Manager of Wyndgate St. George, where he led the location to a remarkable global ranking of #4 in just three years.

Now at Kiln, a thriving coworking community, Nick hopes to bolster the business ecosystem in Southern Utah. Cody and Nick discuss how his sports background shaped his leadership, how he tackled obstacles, and his goals for Kiln’s latest location in St. George. This episode is filled with insights on the value of perseverance and the rapid growth possible in the hospitality industry with the right mindset.

Connect w/Nick:
Website: https://kiln.com/communities/st-george/
LinkedIn: https://www.linkedin.com/in/nick-bonniksen-37280b178/
Instagram: https://www.instagram.com/nickbonniksen/
Email: nick.b@kiln.com

Listen on: Apple Podcasts   Spotify

Listen on: Apple Podcasts   Spotify

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In this Thanksgiving episode, Cody and Meagan share a lighthearted conversation as they dive into what would be on their ultimate Thanksgiving plate, from favorite classic dishes to unique must-haves. They express gratitude for their audience and the hospitality community, adding a touch of warmth and celebration to the holiday spirit.

They also share a quick, practical tip for property owners: if you're in need of a last-minute marketing boost, there’s still time to create a simple, effective Black Friday email campaign to send out to past guests. This easy outreach can help drive bookings and remind guests of everything you offer. A few heartfelt wishes and a friendly offer could be just the right combination to bring past guests back for the holidays or the new year. Wishing everyone a Happy Thanksgiving filled with gratitude and good food!

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In this episode, Cody and Meagan guide you through the essential steps to set your hospitality business up for success in 2025. They cover how to start building your annual budget, forecasting both revenues and expenses to ensure your financial roadmap is in place. The episode also dives into creating a powerful annual marketing plan, focusing on promotions, key marketing dates, and the best ways to align with seasonal trends.

They offer expert tips on making informed adjustments based on previous years’ data, setting achievable goals, and implementing flexible strategies to adapt as the year unfolds. Cody and Meagan provide actionable insights on analyzing past performance, identifying new opportunities, and keeping your team aligned on your 2025 objectives. Start the new year prepared, confident, and ready for growth with this step-by-step planning episode.

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In this episode, Cody and Meagan share their essential toolkit for effectively managing a hospitality business. They discuss the 12 top tools that help streamline operations, enhance guest communication, and boost revenue. From property management systems like WebRezPro and Think Reservations to communication platforms like Mango Voice and Akia, each tool plays a unique role in building a seamless experience for guests and staff alike.

They highlight how using Lynx Locks simplifies access control, while Slack supports team coordination, and how Airbnb’s platform continues to connect properties with a vast audience. Cody and Meagan also explore Talsey AI for operational insights, Stash Rewards to improve guest loyalty, and Gusto for payroll. For strategy and goal tracking, they discuss EOS, and for activity bookings, Flybook is a top pick. As a bonus, they recommend HOVR for content engagement to help make your property’s online presence unforgettable. Get ready to elevate your hospitality game with these must-have tools!

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In this episode, Cody and Meagan dive into actionable marketing strategies to finish the year on a high note. With the episode launching on December 19, 2024, they focus on last-minute tactics that can drive engagement and revenue during the holiday season and set the stage for a strong start to 2025.

They cover topics like setting up holiday promotions and flash sales to attract last-minute bookings, leveraging email marketing to reconnect with past guests, and creating engaging social media content that resonates with holiday travelers. Cody and Meagan also discuss optimizing your property’s website with clear calls-to-action and easy booking flows to maximize conversions, along with using targeted ads for the holiday season on platforms like Google and Meta to reach travelers searching for holiday getaways. Whether you’re looking to fill rooms or build awareness for the new year, this episode offers a practical guide to make the most of your year-end marketing efforts.

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In this special post-Christmas episode, Cody and Meagan kick back to wish everyone a Merry Christmas and a Happy New Year! Recognizing that work is probably the last thing on listeners' minds on December 26, they keep things light and festive by diving into their favorite holiday films. Cody and Meagan each share their top Christmas movie picks, with classics like Christmas Vacation, Jingle All the Way, Elf, The Night Before, Die Hard, The Santa Clause, and Home Alone making the list. From hilarious scenes and heartwarming moments to holiday mischief, they discuss what makes each movie unforgettable and why these films bring the spirit of the season to life.

So sit back, relax, and enjoy this light-hearted episode as Cody and Meagan reflect on these holiday favorites. Wishing all listeners a joyful holiday season and an exciting start to 2025!

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Happy New Year from Cody and Meagan! In this first episode of 2025, Cody and Meagan kick off the year by reflecting on what lies ahead and wishing all their listeners a successful and joyful New Year. They give a sneak peek at some of the exciting guests lined up for the month—episodes 33, 34, and 35 will feature inspiring industry professionals who will share their insights and success stories in hospitality and beyond.

This episode sets the tone for a year of fresh ideas, motivating conversations, and valuable strategies for those in the hospitality space. Join Cody and Meagan as they gear up for a brand new season of tips, stories, and interviews to help elevate your business in 2025. Here’s to growth, inspiration, and plenty of exciting moments in the coming year!

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In this episode, Cody sits down with Joe Ruzicka, Director of Business Development at Adams Keegan, Inc. Cody and Joe first connected at BITAC, one of the hospitality industry’s premier networking events. Known for his commitment to the industry, Joe shares his top three hospitality events for 2025 that every professional should attend:

1. Hunter Hotel Conference: A leading event for hotel investors and developers to connect and share insights. More info here
2. BITAC: A top-tier event for networking and thought leadership in hospitality. More info here
3. The Lodging Conference: An iconic event focusing on the hotel industry and beyond. More info here

Beyond events, Joe also gives us his top karaoke song and shares a look into his company, Adams Keegan. As a national HR and employer services provider, Adams Keegan is known for its unique Efficenter® technology platform, designed to customize human capital management solutions from recruitment to retirement. Unlike cookie-cutter software solutions, Adams Keegan delivers personal service by assigning dedicated professionals who partner with clients from sectors like hospitality, healthcare, finance, and manufacturing. With nearly 30 years of experience, Adams Keegan is committed to transforming HR and employer services.

This conversation dives deep into upcoming trends, the value of meaningful conferences, and practical HR solutions to enhance business operations in hospitality.

Connect w/Joe:
Phone: 214-433-7030
Email: Joe.ruzicka@adamskeegan.com
Website: https://www.adamskeegan.com/

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In this episode, Cody sits down with Richard Kessler, the visionary Chairman and CEO of The Kessler Collection. With over 50 years of experience in hospitality, Kessler has built a legacy of innovation, luxury, and excellence in hotel development and management.

Kessler’s impact on the industry is undeniable. He previously served as President and Chairman of Days Inns of America and has played a pivotal role in the boutique hotel movement. His passion for historic renovations has brought life to iconic properties like the Casa Monica Resort and Spa in St. Augustine, FL, The Mansion on Forsyth Park in Savannah, GA, and the transformative Plant Riverside District in Savannah. His influence also extends into the launch of Marriott’s Autograph Collection, where he was the first and largest franchise operator in the U.S.

Beyond hospitality, Kessler is deeply involved in philanthropy, supporting causes like the Treutlen House for abused children, the Kessler Reformation Collection at Emory University, and numerous scholarships for visual and performing arts education. His commitment to community and culture has shaped not only his properties but the industry as a whole.

Tune in to hear Richard Kessler’s inspiring journey, insights into hotel development, and his vision for the future of hospitality.

Website: https://www.kesslercollection.com/

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In this episode, Cody is flying solo and diving deep into everything you need to do to prepare for your 2025 season. Success in hospitality doesn’t happen by accident—it’s all about planning, strategy, and execution. Cody shares his top tools, tricks, and insights to ensure your business is set up for a profitable and efficient year ahead.

Topics covered include:
✅ Budgeting for 2025 – How to forecast revenue and expenses effectively.
✅ Marketing Strategy – The must-do’s to boost bookings and grow brand awareness.
✅ Operational Efficiency – The tools and systems to streamline your processes.
✅ Guest Experience – What changes you can make now to improve satisfaction and retention.
✅ Industry Trends – What’s changing in 2025 and how to stay ahead of the curve.

This episode is packed with actionable insights that will help you kick off the new year strong. If you’re looking to maximize profitability, improve operations, and stay competitive in 2025, this is a must-listen!

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In this episode, Cody sits down with Anke Graichen, the General Manager of Hyde Beach House in Florida. Anke shares her inspiring journey of building a career in hospitality, working her way through multiple roles to reach the GM position. If you’ve ever wondered what it takes to grow in the hospitality industry, Anke’s story is packed with valuable insights and motivation.

Cody and Anke also talk about their shared experience serving on the Board for Independent Hotel Show Miami. This premier hospitality event is a must-attend for industry professionals, featuring over 200 product and service vendors, networking opportunities, and expert panels.

And for our listeners, we’ve got an exclusive special offer—a free registration code to attend the Independent Hotel Show Miami! Tune in to get the details.

Topics Covered:
✅ Anke’s journey from entry-level roles to General Manager
✅ What it takes to grow and succeed in hospitality
✅ Why attending Independent Hotel Show Miami is essential for industry professionals
✅ How to connect with over 200 vendors to elevate your business
✅ Exclusive free registration code for listeners!

Don’t miss this episode! Whether you're building your career or looking for new business opportunities, Anke’s insights and the Independent Hotel Show Miami are game-changers.

Independent Hotel Show: https://independenthotelshow.us/

Hyde Beach House: https://www.hydebeachhousefl.com/

Anke LinkedIn: https://www.linkedin.com/in/anke-graichen-028590185/

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In this episode, Cody and Meagan are thrilled to announce the launch of Vibrant’s newest property, Edgewater Resort! They take you behind the scenes of what it takes to successfully open a hospitality business and the four most important things you need to get right when launching a property.

🚀 The 4 Keys to a Successful Property Launch:
1️⃣ An Incredible Website – Your online presence is your first impression. A fast, user-friendly, and visually stunning website is a must for direct bookings.
2️⃣ The Best PMS (Property Management System) – The right PMS streamlines operations, automates tasks, and maximizes efficiency for both guests and staff.
3️⃣ Guest Communication Flow Tool – Ensuring seamless communication before, during, and after a guest’s stay is crucial for guest satisfaction and repeat bookings.
4️⃣ Integrations That Make Your Life Easier – The best technology stack allows everything to work together smoothly, from revenue management to housekeeping coordination.

If you're launching a new hotel, resort, or short-term rental, this episode is packed with must-know insights to set you up for success!

🌊 Check out Edgewater Resort: EdgewaterResortMI.com

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In this episode, Cody and Meagan dive into a brand-new topic for the podcast—maintenance! As the busy season approaches, it’s crucial to ensure your property is in top shape. That’s why they’re breaking down the five most important maintenance tasks to focus on during March Maintenance Madness so your hotel or short-term rental is fully prepped for peak season.

🛠 The 5 Most Important Maintenance Items:
1️⃣ Sinking Fund – Have a reserve set aside for unexpected repairs and ongoing maintenance to avoid costly surprises.
2️⃣ Specialty Services – Schedule essential services like pest control, window washing, landscaping, and HVAC checks to keep your property in pristine condition.
3️⃣ Deep Cleaning – Now’s the time for a full-property refresh, including carpets, upholstery, walls, and hard-to-reach areas.
4️⃣ Room Maintenance – Go through every single unit and check the small but important details like loose bolts, HDMI cables, TV remotes, batteries, and more.
5️⃣ Inspections – Conduct a thorough property walkthrough to catch issues before guests do. Check for leaks, wear and tear, safety hazards, and anything that needs a quick fix before peak season hits.

This episode is packed with actionable insights to help you stay ahead of maintenance issues and ensure your guests have a flawless experience!

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In this episode, Cody sits down with Logan Nicholson, the founder of Talsey AI, to discuss how artificial intelligence is transforming the hospitality industry. Logan launched Talsey AI from the thriving tech hub of Salt Lake City, UT, with a mission to bring the spirit of hospitality into hotel technology. With a background in tech and marketing, he has built a cutting-edge platform designed to enhance both the guest experience and hotelier operations.

🧠 What You’ll Learn in This Episode:
✅ How AI is revolutionizing hotel operations and improving guest interactions.
✅ Why online reputation is directly tied to revenue, including eye-opening statistics like:

• A 1% improvement in online reputation can lead to a 1.49% increase in RevPAR (Revenue Per Available Room).
• The difference between a 4-star and 4.5-star property? A 35% rate increase!
  ✅ How hoteliers can leverage AI to improve efficiency, automate guest communication, and enhance personalization.
  ✅ What the future holds for AI-driven hotel management and guest engagement.

Logan brings game-changing insights into the power of AI in hospitality and how tools like Talsey AI are helping properties of all sizes increase revenue, improve guest satisfaction, and stay ahead of the competition.

🔗 Learn more about Talsey AI: https://www.talsey.com/

🔗 Connet with Logan: https://www.linkedin.com/in/logannicholson00/

🔗 Email: logan@talsey.com 

Listen on: Apple Podcasts   Spotify

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In this episode, Cody sits down with Dina Belon-Sayre, the President of Staypineapple Hotels and fellow Board Member of the Independent Hotel Show Miami, to dive into the future of hospitality, leadership, and industry advocacy.

🎙 What You’ll Learn in This Episode:
✅ Dina’s journey in boutique hospitality and how she has shaped Staypineapple’s unique guest experience.
✅ The importance of AHLA (American Hotel & Lodging Association) in shaping policies, supporting hoteliers, and driving industry progress.
✅ What you can expect at the Independent Hotel Show Miami, the must-attend event for boutique and independent hoteliers.
✅ Dina’s leadership philosophy and what it takes to build a memorable hospitality brand.

🏆 Dina has been recognized as one of the Top 50 Women Leaders in Hospitality (2023 & 2024) and was featured on The Boutique Hotelier’s Power List of Industry Titans (2024). Her expertise in guest experience, leadership, and industry mentorship makes this episode a must-listen for hoteliers, entrepreneurs, and hospitality professionals.

🔗 Learn more about:

• Staypineapple Hotels: https://www.staypineapple.com/
• AHLA (American Hotel & Lodging Association): https://www.ahla.com/
• Independent Hotel Show Miami: https://independenthotelshow.us/

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In this episode, Cody & Meagan break down everything you need to do to ensure your property is ready for guests visiting during Easter and Spring Break. These seasons bring an influx of travelers looking for memorable stays, and it's crucial to be prepared!

🎙 What You’ll Learn in This Episode:
✅ Creating a Festive Atmosphere – Small touches like Easter decorations, themed welcome gifts, or a Spring Break-ready vibe.
✅ Family-Friendly Amenities – Making sure you have kid-friendly activities, high chairs, cribs, and everything families may need.
✅ Optimizing for Peak Bookings – How to adjust pricing, promotions, and packages to attract both Easter weekend and Spring Break travelers.
✅ Stocking Up on Essentials – Beach towels, sunscreen, extra linens, and all the little details that make guests feel at home.
✅ Event & Activity Recommendations – Highlighting local Easter egg hunts, sunrise services, or Spring Break excursions to enhance your guests’ experience.

With these practical and strategic tips, you’ll be fully prepared to give your guests an unforgettable stay this season!

🚀 Make sure your property is guest-ready for one of the busiest travel times of the year!

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