Explore every episode of TIQUE Talks
Pub. Date | Title | Duration | |
---|---|---|---|
03 Jan 2023 | 1. So We Launched A Podcast... Here's Why! | 00:48:32 | |
Welcome to the first episode of TIQUE Talk, where we are going to have no frills conversations about the obstacles we had when we started in the travel industry, and how we took an efficiency based approach to modernize and streamline our business. Through creating boundaries, processes, cultivating relationships, and updating our initial website and logo, we scaled a daily itinerary creation company to a tried and true full service agency with 13 independent contractors and a full time support staff. If you're looking for advice on how to increase your productivity, work smarter not harder, and level up your sales game you've come to the right place! Today, we are going to share a little bit more about our why, and share more about each of us so that you feel right at home each time you tune in.
We also talk about:
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq/ CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com/ | |||
03 Jan 2023 | 2. How We Graduated Our Clients & Increased Our Average Ticket Sales | 00:38:39 | |
Today, we are covering one of our absolute favorite topics, which is how to increase your average ticket sale. We'll be honest, this did not happen overnight for us, but with some consistent marketing and tailoring our message. We were able to gradually attract a new clientele with a more generous budget and elevated style while simultaneously graduating our existing clients into that same category. So let’s dig in and talk through exactly how we did it.
We also talk about:
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
03 Jan 2023 | 3. Preparing To Go OOO? Do These Things First | 00:59:14 | |
As travel advisors, it's easy to believe that you need to be on call all the time and that you can truly never take a day off. If you know us, you know that we are big on boundaries and we simply don't prescribe to the philosophy that advisors have to hustle and grind 24/7 to become successful in their business. In fact, we think that by setting boundaries, you become viewed as more professional and respectable by your audience. Today we are discussing how you can prepare to take a real vacation or go on a FAM and feel like you can be fully present. By the end of this episode, we hope to empower you to take back your time, while also feeling confident that your clients are fully taken care of while you're away.
We also talk about:
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: /www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
10 Jan 2023 | 4. Should You Be Charging Fees As A Travel Advisor? | 00:49:07 | |
Today we're broaching one of the most debated and controversial topics within the travel industry: Fees! So, what made us feel so bold as to tackle this subject? In case you haven't heard, ASTA just officially adopted the philosophy that all advisors should be charging fees for their services. With this shift in the industry, it's time to talk through the benefits of implementing and charging fees. For those who are charging fees already, we're going to talk about what additional fees you may want to implement.
We also talk about:
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
17 Jan 2023 | 5. How To Implement Or Raise Your Service Fees | 00:44:03 | |
Last week we discussed why we believe that advisors should consider charging fees, and so today we are back to talk about how to actually implement those fees and- if you are currently charging, how to know when to increase your rates. By the end of this episode, we hope that you will be able to create a plan on how to implement and/ or raise your own service fees.
Today we will cover:
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
24 Jan 2023 | 6. How To Get Considered For FAM Trips | 00:38:56 | |
FAM opportunities are not just a chance to sip champagne and stay in fancy hotels. They should be viewed as an opportunity where a supplier is investing in an advisor's education. However, this investment is definitely not one-sided. Advisors who attend FAMs often have to pay for their own flights while stepping away from their business and turning their full attention to site visits, sales meetings, and local experiences.
In this episode, we dive into how you can be considered for more FAMs, as well as how to evaluate if the opportunity is going to provide your business with the proper ROI.
Today we will cover:
____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
31 Jan 2023 | 7. How To Detect Client Red Flags & How To Navigate Them | 00:39:31 | |
Creating dream trips around the world sounds like a dream job, right? Well, it truly is as long as you also are working with dream clients! Paying attention to red flags is SO important because more than likely that client is not an ideal fit for your business. Also, remember that it is a mutual relationship and the client can also see those red flags. Evaluating your business model and workflows are key to making sure a potential client is the right fit.
We also recognize that everyone has a different idea of a target audience, so please note that these are OUR red flags and they may or may not be concerns for your own. However, we discuss behavioral patterns that allow you to see if the client/advisor relationship may not be mutually beneficial.
Tune in now as we discuss the unfortunate situation of working with someone who doesn't jive with your business model!
DEFINING YOUR DREAM CLIENT GUIDE
Today, we will cover:
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
07 Feb 2023 | 8. Choosing The Best CRM For Your Business with Ashlyn Puckett | 00:53:10 | |
A customer relationship management (CRM) platform is one of the most important tools for a small business. There seem to be so many to choose from, yet it's hard to find one that is capable of EVERY function needed for business. Each CRM has its own strengths and weaknesses. The key is deciding which one is best based on what's most important to you; whether it be reporting, client communications, or task management.
In this episode, we are joined by our community director and resident CRM expert, Ashlyn Puckett, to discuss what goes into choosing the best CRM for your business. Ashlyn was previously the Client Experience Manager for Exploratory Travel and now manages all of Tique's workflow implementation. She is also a TravelJoy and Travefy guru, and an absolute ray of sunshine!
As an online business owner, it is extremely important to make sure your business is organized and optimized. Hustle culture is so outdated - working smarter, not harder is the goal!
THE LEGAL PAIGE:
Today, we will cover:
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
14 Feb 2023 | 9. Top 7 Business Tools For Managing Our Growing Team | 00:53:43 | |
We get it - systems can be intimidating at first. However, organizing your business is critical not only for success, but also for the sanity of you and your growing team. One of the biggest obstacles for business owners is being able to confidently hand off tasks to someone else. Setting up systems, tools, and streamlined processes will make it easier to hand off tasks while you focus on other areas of your business. Getting to a place of organization doesn't come without hard work and repetition though. In this episode, we share our top 7 business tools and systems that have allowed our company to stay organized as we scale and hire more employees.
Today, we will cover:
Get $100 off when you join Gusto! Start looking like a design professional with Canva Pro!
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
21 Feb 2023 | 10. Why You Need An Email List For Your Travel Business with Kaytee Fisher | 01:06:23 | |
Is your email list non-existent? Does a weekly or monthly newsletter continue to get pushed to the bottom of your to-do list? If so, this is the episode for you! At Tique, we're passionate about creating on-brand marketing that directly and positively impacts your company's bottom line. In fact, our business is largely reliant on regularly communicating through our email lists.
In this episode, Kaytee Fisher (Tique’s Marketing Administrator) joins us to discuss why building your email list is a MUST and shouldn't be something that takes a backseat in your marketing plan. We also share simple tips for beginning an email list on your own!
Kaytee is the newest Tique team member, as well as the owner of Origins Travel. She is an email marketing wizard, business boundaries advocate, and Costa Rica expert. If you’re interested in amping up your email marketing game or outsourcing your monthly newsletter, please email us at hello@tiquehq.com!
Today, we will cover:
Get $57 off an annual membership with Lucia! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
28 Feb 2023 | 11. How To Define Your Dream Client & Why It's Important For Your Travel Brand with Amandolin Webb (Part 1) | 00:31:22 | |
We say it all the time and we're here to say it again - your brand is not JUST your logo. Your brand is the feeling that someone gets when they interact with any part of your company. It should be thought of as an all-encompassing, external perception, and should align well with your personal values. Don’t worry about attracting everyone - exclusivity is key!
In this episode, we’re talking with Amandolin Webb, the creative director and branding genius for Tique. Amandolin has had a passion for entrepreneurship since she was 11 years old (wait until you hear about her 1st business endeavor!), and she fell in love with branding and design in college. She believes that quality branding greatly impacts purchasing decisions, and luxury brands keep things clean and simple.
Can you guess which brand we each represent? Tune in to find out!
Today, we will cover:
Start looking like a design professional with Canva Pro! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
02 Mar 2023 | 12. Using Proper Branding To Attract Dream Clients with Amandolin Webb (Part 2) | 00:33:59 | |
When you first get started as a travel advisor, it’s okay to book all the things and figure it out as you go. Niching down can have a really positive impact on your business though! When you’re speaking to everyone, you’re actually speaking to no one. The hallmark of a luxury brand is not being afraid to repel the people who aren’t for them - they’re NOT trying to attract everyone.
In today’s episode, we’re bringing you part 2 with Amandolin Webb, the creative director and branding genius for Tique. Amandolin shares more about her process of helping clients create their travel brand that truly attracts their dream client. Being consistent with your brand messaging across the board is so important, no matter what type of travel you are selling. It’s imperative that you take the time to get very clear on who your dream client is. Once you do this, you’ll be able to tailor your messaging and provide a quality client experience.
Today, we will cover:
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
07 Mar 2023 | 13. How To Set Healthy Boundaries With Your Travel Clients with Kaytee Fisher | 00:58:48 | |
One of our favorite sayings at Tique is, protect your peace. This goes hand-in-hand with one of our favorite topics - boundaries. The reality is, you can’t serve your travel clients properly if you're always playing defense and operating from a reactive state. Boundaries are SO important to instill from the very beginning if you want to be viewed (and treated) as a true professional.
In this episode, we’re talking with Kaytee Fisher, the marketing administrator for Tique HQ and owner of Origins Travel. Kaytee believes in simultaneously creating boundaries and elevating your business’s credibility. This is exactly what she’s done with her own business, and what we are empowering advisors to do. We hope that you’re able to walk away from this episode and set at least one new boundary in your business. Ultimately, you should feel in control of your process while creating ease for you and your travel clients!
Today, we will cover:
The Legal Paige - travel industry agreement templates _____ JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
14 Mar 2023 | 14. Everything Your Future VA Wished You Knew Before Hiring Them with Ashlyn Puckett | 00:48:36 | |
We’re not bashful when it comes to sharing the behind-the-scenes of our business. Like every other business owner, we have had our share of mishaps; hiring being one of them! The hiring and onboarding process is a crucial component to having a successful and balanced business. We are so passionate about this topic, because we know the importance of finding and retaining the talent that you've worked so hard to recruit.
In this episode, we’re talking with Ashlyn Puckett, the amazing community manager for TiqueHQ. After learning the travel industry, Ashlyn's role transitioned from VA to a client experience manager. She became responsible for all client-facing communications, social media, blogs, and much, much more. She’s sharing ALL (confessional time) about how the onboarding process went, what it’s actually like working as a remote employee, and the systems she can’t live without. If you’re ready to make your first hire, you won’t want to miss this episode!
Today we will cover:
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
21 Mar 2023 | 15. Choosing A Host Agency That Best Fits You And Your Travel Business with Kaytee Fisher | 00:44:01 | |
So many advisors join the travel industry and don't give the ‘how’ much thought when they’re first starting. Many people have a dream to have their own independent travel agency without really understanding what goes into it (it’s way more than you think!). When you work with a host agency though, they should be connecting you with people and resources that best support YOUR unique book of business + a contract that mutually benefits both parties. However, it is not the responsibility of your host to create success within your business - that is up to you!
In this episode, we’re talking with Kaytee Fisher, the marketing administrator for Tique and owner of Origins Travel. Kaytee shares more about her start in the travel industry with various hosting agencies, and which model worked best for her. Ultimately, we know there are SO many different ways to run a travel business. At the end of the day, you have to create a business that works well for YOU and truly impresses your clients every step of the way!
Today we will cover:
Get $100 off when you join Gusto! The Legal Paige - travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
28 Mar 2023 | 16. The Importance Of Building An Authentic Brand with Amandolin Webb | 00:38:25 | |
Creating a brand sounds pretty easy, right? You just pick out some colors, select fonts, and have someone design a logo with your name in it. While there’s nothing wrong with taking a simplified approach to your brand, the process of creating a brand is anything BUT simple. Tique specializes in taking a mere concept and transforming it into a grouping of information that creates the entire interpretation of your company.
In this episode, we’re talking with Amandolin Webb, the creative director and branding genius for Tique. Amandolin shares more about the importance of an authentic brand that is reflective of you and your target audience. She also dives into key components that make up a specific brand kit, and the design principles that are her guiding light throughout the design process. Whether you're just starting out or are looking to redefine your travel brand, it’s important to be consistent and true to who you are.
We hope that learning more about the anatomy of a brand kit can help you create a more defined and memorable brand identity!
Today we will cover:
Start looking like a design professional with Canva Pro!
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
04 Apr 2023 | 17. How To Simplify Your Life With Automation with Ashlyn Puckett | 00:44:55 | |
We are currently in one of the highest volume years that travel has ever seen. While that’s very exciting, that also means there is more room for error, less time for details, and more on the line than ever before! Automation is something that can REALLY help streamline your client experience, as well as enhance your business.
In this episode, we’re talking with Ashlyn Puckett, the amazing community manager for TiqueHQ. We’re all sharing our favorite things to automate in business that help with email, social media, team management, and more. Yes, clients are the piece of the puzzle that keeps the wheels turning, but it can be truly impossible to scale and operate a high performing business without some level of automation. It's important that you have really defined processes in your travel business, and find what is sustainable for you.
If you’re ready to learn more about automating and simplifying your business, you won’t want to miss this episode!
Today we will cover:
Get $57 off an annual membership with Lucia! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
11 Apr 2023 | 18. Controlling The Chaos Of Managing Concierge-Level Travel Details with Kaytee Fisher | 00:53:27 | |
Booking and planning a trip is easy, right? Not always! We’re tackling one of the biggest challenges that advisors face, which is managing the multitude of small details that go into each trip. This year, travel advisors are experiencing incredibly high demand. This can lead to an unprecedented number of trip details to confirm.
In this episode, we’re talking with Kaytee Fisher, the owner of Origin’s Travel and fellow team member of Tique. Kaytee shares how she seamlessly handles scheduling and confirming bookings, working with VIP clients, and when to hand a chaotic itinerary over to the hotel versus handling it yourself.
Tune in to learn how to control the itinerary chaos and sprinkle concierge-level touches into every trip!
Today we will cover:
Get $57 off an annual membership with Lucia! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
18 Apr 2023 | 19. How To Tap Into Emotions To Improve Your Marketing with Kaytee Fisher | 00:58:47 | |
One of the most popular requests that we get at Tique is, how to create social media captions. We understand that it can be tricky to create juicy content that captures your audience’s attention. Social media and marketing is definitely not a one-size-fits-all solution!
When deciding on your messaging, you must be aware of who you are as a brand, as well as who you are marketing to. By doing so, this allows you to provoke the types of emotions that you want from your audience. Today we're joined by Kaytee Fisher, the owner of Origin’s Travel and fellow team member of Tique, to discuss emotional marketing, storytelling in your captions, and how to not be “too salesy” with your messaging.
You’ll walk away from this episode knowing how to tailor your messaging for your ideal audience AND how to create content that converts to sales!
Today we will cover:
Start looking like a design professional with Canva Pro! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
25 Apr 2023 | 20. The System That Will Help You Save Time & Make More Money | 00:37:26 | |
Today, we are talking all about a system that allows you to educate your clients BEFORE actually meeting them! It is one of the simplest yet most effective ways to save time, create convenience, and simplify your onboarding process.
By correctly leveraging technology and automations, you can actually enhance the personalization of your client experience without taking away that special touch that only human to human contact can provide.
Tune in to learn the many ways that you can leverage Loom to help educate your clients, such as how you work and then providing continual feedback - all while making it more convenient for them! This is a great tool for working smarter, not harder, as well as elevating the overall client experience.
Today we will cover:
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
02 May 2023 | 21. How To Get Proposals Faster From Your Suppliers with Kaytee Fisher | 00:55:16 | |
Lately, we've been connecting with suppliers and talking a lot about the topic of proposals. They've all agreed that a more comprehensive and collaborative communication approach could shift the entire relationship dynamic in the travel industry.
We understand it can be easy to get caught up in your own processes and wonder why the supplier is taking so long on the proposal. However, as advisors, we could be doing SO much more to help them work quicker and more efficiently!
It's important to realize that the suppliers make or break our client's end destination experience. Also, the supplier and advisor relationship should be fully collaborative with only one goal in mind - to deliver exceptional service to the traveler.
In this episode, Jennifer and Kaytee discuss simple ways to tweak how you can work with suppliers to ensure that everyone is getting proposals, communication, and documents faster. Give these tips a try and see how it shifts your conversion time and overall relationship with your suppliers!
Today we will cover:
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
09 May 2023 | 22. 5 Simple Ways To Legally Protect Your Business | 00:50:35 | |
As a small business owner, it’s your responsibility to legally protect your business. We get it - when you first start your business, you’re excited and ready to jump right in! The thoughts of actually getting sued aren't in the forefront of your mind.
Unfortunately, Jennifer experienced many lessons learned after going through an IRS audit, being threatened to be sued, and even hit with a copyright infringement settlement. Getting more serious in the beginning could have saved a lot of time, money, and many sleepless nights. Fortunately, she’s now settled into a very legally risk averse life!
If you’re a business owner that has yet to get serious about legally protecting your business, you won’t want to miss this episode. These 5 simple tips can help safeguard your business and place you in a stronger position to eliminate legal action in the future.
Today we will cover:
The Legal Paige - travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
16 May 2023 | 23. How To Recession-Proof Your Business | 00:50:41 | |
Is your business prepared for a recession?
Whether you believe it or not, the Feds have confirmed that a recession is indeed coming. The worst thing that you can do as a business owner is to ignore the signs and assume everything is okay. Very few businesses were adequately prepared to survive the COVID-19 pandemic, and this time we have fair warning.
In this episode, we share ways to prepare (and honestly they’re practices that should be in place all the time) for the economic downturn that is sure to come. Taking small steps now to protect your business and income is easier than dealing with repercussions down the line.
Today we will cover:
The Legal Paige - travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
23 May 2023 | 24. How Imposter Syndrome Is Stealing Your Income | 00:54:08 | |
Are you unsure if you’re actually worth your fees? Do you worry that you don’t know enough about a destination? Have you ever been envious of another advisor’s luxury bookings?
If you answered “yes”, then this is the episode for you! Robin and Jennifer are discussing the taboo topic of imposter syndrome. Learn how you are cheating yourself out of income from clients and literally taking money out of your bank account. From FAM comparison to confidently showing up on an intake call, imposter syndrome affects all travel advisors at some point. This episode offers a mix of hype, therapy, and financial coaching to help combat imposter syndrome and remind you that every travel business is different and fabulous in its own way!
Today we will cover:
The Legal Paige - travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
30 May 2023 | 25. Sales vs Profit: Rethinking Your Business Goals | 00:49:29 | |
There’s no doubt, money makes people funny. It shouldn’t though!
This conversation aims to lift the veil on numbers and provide clarity on what income to expect and strive for in the travel industry. In an industry where it feels like bragging rights are claimed based on the amount of sales solidified, Robin and Jenn encourage you to flip the script and instead focus on actual profit rather than vanity metrics.
Avoiding your business numbers can leave you without clarity and direction, and quite frankly make it seem impossible to achieve your goals. Tune in to learn why profit goals matter, when sales goals should be considered, and exactly how to create revenue goals that will allow you to live the life you want!
Today we will cover:
Get $100 off when you join Gusto! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
06 Jun 2023 | 26. Why Tailoring Your Sales Approach Is Key For Business Success | 00:46:33 | |
This conversation is centered around the one word that makes people shudder...sales! As travel advisors, we love to plan travel, but don't want the stigma of being someone who sells for a living. However, that’s exactly what it is.
Learn the importance of sales messaging and why it should be tailored to your potential client's demographic and psychographics. Confidently knowing what you are selling as well as perfecting your messaging are both key to successful sales. Messaging that resonates with an older demographic, such as saving for a multi-generational trip, may not have the same effect on a younger demographic.
Listen now as we dissect how you can adjust your process, verbiage, and general approach to individualized clients so that you are tapping into their value system and creating credibility from the very beginning!
Today we will cover:
Defining Your Dream Client Guide
Take your travel business to new heights with SHOWIT Click to get your 1st month FREE!
Revolutionize your workflow with CLICKUP Sign up for a FREE trial when you use code: TIQUE _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
13 Jun 2023 | 27. How We Really Feel About Client Gifting | 00:31:00 | |
Client gifting: necessary or an extra expense? This conversation dives into the pros and cons of client gifting in the travel industry.
As a business owner, of course you want your clients to feel appreciated, and a great way to do that is by sending a gift. However, it’s important to consider factors like cost and even the impact it’ll have on your business. Learn tips for making client gifting a success, why intentionality is so important, and also why your bank account, client demographic, and vision for your business are important things to review beforehand. Tune in now for advice on things to consider BEFORE adding gifting to your travel business!
Today we will cover:
Get $100 off when you join Gusto!
Revolutionize your workflow with CLICKUP Sign up for a FREE trial when you use code: TIQUE _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
20 Jun 2023 | 28. Stop Overthinking Social Media With These Stress-Free Ideas with Kaytee Fisher | 01:07:34 | |
Social media is the number one thing that we hear travel advisors struggling to manage. The ever-changing algorithm, multiple platforms, ads, hashtags, creating posts that actually resonate with your target audience…is all of this even worth it?
The answer is YES! However, we are big on progress over perfection, and simplifying the lives of travel advisors. This episode is dedicated to removing the overwhelm, intimidation, and analysis paralysis of social media.
Kaytee Fisher (Tique’s Marketing Administrator) joins us as we explore how to simplify social media using automation tools like Planoly, and how to optimize hashtags for better reach. We also delve into the importance of content pillars and how they can help travel advisors focus on their ideal client and create intentional content.
We recommend listening to this episode in full because the good nuggets and easy ways to implement are going to be at the end after we set the foundation!
Today we will cover:
Start looking like a design professional with Canva Pro! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
27 Jun 2023 | 29. Building A Strong Business Partnership | 00:53:27 | |
Today, Robin and Jen take a detour from the solopreneur path and dive deep into the realm of dynamic duos. If you've ever wondered how to find your perfect partner in crime or maintain harmony amongst the chaos, you’re in for a treat!
Successful partnerships require more than just business expertise. This honest conversation discusses the importance of openness and trust in a partnership, the balance of skills and responsibilities, financial transparency, and planning for unforeseen circumstances. Tune in as the ladies share their own personal experiences, as well as the important aspects of building a strong, successful business partnership!
Today we will cover:
Get $100 off when you join Gusto!
Revolutionize your workflow with CLICKUP Sign up for a FREE trial when you use code: TIQUE _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
04 Jul 2023 | 30. The Impact Of AI On Travel Advisors: Embrace Or Fear It? With Grace McBride | 00:51:14 | |
Like any new technology, artificial intelligence (AI) has come onto the scene and caused quite a bit of uproar. You may already be familiar with Chat GPT, but now there are also travel focused AI platforms that can help individuals plan their own itineraries. There’s no doubt about it, AI is reshaping the travel industry!
Grace McBride, founder of Lucia, joins the show to discuss the role of AI, as well as her thoughts on it actually changing the roles of travel advisors. Should we fear this new technology? Will it replace the modern travel advisor? Tune in to find out!
About Grace McBride: Grace is a dedicated entrepreneur and innovator in the luxury travel industry, currently serving as the Founder & CEO of Lucia. Lucia is a marketplace that connects the luxury travel industry with freelancers, addressing the labor shortage crisis and helping businesses scale without hiring. Grace's professional journey has been deeply rooted in both luxury travel and startups, serving as the CEO of TripKit and COO of MilesAhead. She was a Fellow in the New York 2021 cohort of the Startup Leadership Program and a Philip C. Wolf Memorial Scholarship winner of the Phocuswright Conference in 2022. Grace received her BS at Cornell University and MBA at the University of Notre Dame. She is always excited to try the next new hotel or restaurant and currently resides in Brooklyn, New York.
https://www.linkedin.com/in/graceluciamcbride/
Today we will cover:
Get $57 off an annual membership with Lucia!
Get 15% off your purchase at tonicsiteshop.com Use code at checkout: TiqueSentMe _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
11 Jul 2023 | 31. How To Articulate What You Do As A Modern-Day Travel Advisor | 00:52:26 | |
“Travel agents still exist?” - There’s no doubt, we've all been asked this question. Honestly, it can feel impossible to summarize everything that a travel advisor does in the few seconds that we have to respond to that question.
The role of an advisor has evolved significantly in recent years. Many people now believe they can plan and book their own trips using the internet and online reviews. However, travel advisors offer much more than just booking services. They provide personalized expertise, foster relationships with suppliers, and offer support in times of crisis.
This conversation talks through how you can articulate your value to someone who may not understand the benefits of working with you. If you've stumbled over explaining why someone should work with a travel advisor versus booking a trip on their own, this episode is for you!
Today we will cover:
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
18 Jul 2023 | 32. Why You're Not Landing The Right Clients | 00:51:22 | |
Are you struggling to attract the right clients to your travel business? Don’t miss this episode!
It's no secret that Tique is big on brand identity and creating boundaries within the client experience. One area where branding and boundaries intersect is in brand messaging and storytelling. In this conversation, Robin and Jen discuss the significance of brand messaging, how to identify your target audience, and the power of a compelling brand story.
Learn how you can attract the right clients, build trust and loyalty, differentiate yourself from competitors, and increase sales and revenue. Take the time to develop a strong brand narrative that resonates with your ideal audience and watch your business thrive!
Today we will cover:
Defining Your Dream Client Guide
Sales Objections Playbook Free Download _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
25 Jul 2023 | 33. How To Overcome Any Sales Objection | 00:52:47 | |
Episode 32 was all about how to articulate your value as a travel advisor. This week, Robin and Jen take the discussion a bit further and discuss how to overcome sales objections with confidence.
Travel advisors often face objections from prospective clients that can make them hesitate or even halt the progress of a sale. However, instead of viewing objections as obstacles, think of them as opportunities to showcase your value and expertise. This episode reviews common objections and discusses the strategies for overcoming them with ease!
Download the FREE Sales Objections Playbook! www.tiquehq.com/sales-objections-playbook
Today we will cover:
Listen to Episode 26 - Why Tailoring Your Sales Approach Is Key For Business Success Listen to Episode 31 - How To Articulate What You Do As A Modern-Day Travel Advisor _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
01 Aug 2023 | 34. Why Client Rejection Is Necessary For Growth | 00:51:25 | |
Don't let rejection get you down! Failing doesn't mean you're not good enough, but rather an opportunity for growth and improvement.
This conversation discusses the emotional impact and transformative power of failing with clients, specifically during the sales process. Learn how adopting a growth mindset, staying curious, and being self-aware, will allow you to navigate rejection more effectively and use it as a stepping stone towards success. Also learn about the different points of failure in the sales process, as well as insights on evaluating and tweaking various aspects of your business to attract the right clients.
Rejection is inevitable, and even the most successful travel advisors have experienced their share of failures. By embracing failure and learning from it, you can refine our sales approach, better serve your clients, and ultimately thrive in the travel industry!
Today we will cover:
Download the FREE Sales Objections Playbook! www.tiquehq.com/sales-objections-playbook _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
08 Aug 2023 | 35. Successfully Create A VIP Experience For Your Clients with Ashlyn Puckett | 00:54:52 | |
As travel advisors, we understand the importance of personalized service and attention to detail in creating extraordinary travel experiences for our clients. Ashlyn Puckett, the amazing community manager for TiqueHQ, joins this conversation to discuss the secrets of VIPing your clients through hotels, exploring how to communicate special occasions effectively, coordinate seamless transportation, and leverage your industry connections for exclusive access. Also learn why advocating for priority services is so important, as well as how you can coordinate unique experiences that go above and beyond.
By following these insider strategies, you can create extraordinary travel experiences that will leave a lasting impression on your clients and keep them coming back for more. Whether you're a seasoned travel advisor or an aspiring professional in the industry, you won’t want to miss this episode!
Today we will cover:
For the advisor ready to close more sales & boost their revenue with confidence!
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
15 Aug 2023 | 36. Summer Systems Series: Why We Love TravelJoy with Ashlyn Puckett | 00:47:50 | |
In today's world, it's essential for travel advisors to use modern systems and software to streamline their workflow and enhance their client experience. TravelJoy offers a comprehensive platform designed to do just that!
Ashlyn Puckett, Tique’s client experience expert, is here to discuss the incredible benefits of TraveJoy for travel advisors, including customizable and visually appealing proposals, streamlined workflow and centralization of client management, features to protect your business, and auditing. The conversation also touches on the importance of modernizing the travel industry's approach and leveraging technology to showcase a high-end client experience.
By the end of this episode, you'll have a clear understanding of how TravelJoy can revolutionize your travel advising business and elevate your client satisfaction to new heights!
Today we will cover:
____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
22 Aug 2023 | 37. Summer Systems Series: Why We Love Flodesk with Kaytee Fisher | 00:53:44 | |
Looking to boost your email marketing game? Learn how Flowdesk can enhance your sales conversions and create impactful email campaigns with ease. Say goodbye to complicated design tools and hello to Flodesk’s drag and drop editor!
Kaytee Fisher, Tique’s resident email marketing guru, joins this conversation to share why Flowdesk is the travel advisors dream email marketing platform. Its user-friendly interface, powerful automation capabilities, and personalized campaigns make it the ideal platform for you to connect with your audience and drive business growth. Learn all about targeted campaigns, newsletters, nurture sequins, and so much more! Listen now and get started with taking your email marketing to the next level!
Today we will cover:
____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
29 Aug 2023 | 38. Summer Systems Series: Why We Love ClickUp | 00:46:15 | |
In the 3rd and final episode of the Summer Systems Series, Robin and Jen discuss all things ClickUp. This powerful project management platform brings order and structure to departments within your business!
Learn how ClickUp can help with organization, as well as streamline processes and improve the overall efficiency of your business. Also get an overview of the many features ClickUp has to offer, such as task management, communication and collaboration, customizable workflows, and administrative support.
ClickUp allows business owners to track progress, monitor key metrics, and ensure that every department is aligned with the overall goals. If you feel that your tasks are unorganized or that your business is currently defined as “servicing clients”, this episode is perfect for you!
Today we will cover:
Revolutionize your workflow with CLICKUP! Sign up for a FREE trial when you use code: TIQUE ____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
05 Sep 2023 | 39. How To Know When To Grow Your Team | 00:46:57 | |
One of the most common questions we receive is, when is the right time to grow your team. Hiring the right people can have a significant impact on your business, but it's not a decision to be taken lightly!
In this episode, Robin and Jen discuss the signs that indicate it's time to hire, why you need to have systems in place BEFORE hiring, the benefits of outsourcing tasks to specialists, and so much more! As the travel industry continues to grow and evolve, it's imperative to hire individuals that align with your brand, have the necessary skills and expertise, and can contribute to the growth and success of your business. By following the guidelines mentioned in this episode, you can build a team that will help you achieve your goals and take your business to new heights!
Today we will cover:
Enroll in The Agency Expansion Academy!
Get $57 off an annual membership with Lucia! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
12 Sep 2023 | 40. Why You Shouldn't Deviate From Your Niche | 00:46:08 | |
Imagine this…instead of being a generalist, trying to cater to every traveler's needs, you become a specialist, catering to a specific group of passionate adventurers. Sounds intriguing, right?
In this episode, Robin and Jennifer uncover the many reasons why narrowing your focus can bring incredible benefits to your travel advising business. A niche doesn't have to be limited to a specific destination, but can also focus on a particular type of travel or target audience. By focusing on what you do well and specializing in a specific area, you can enhance your expertise and provide a higher level of service to your clients.
Tune in to learn how narrowing your niche can streamline your sales process, target your marketing efforts, and even give you a competitive advantage in the industry. Whether you're a seasoned travel advisor or just starting out, this episode is packed full of valuable insights and practical tips to help you level up your marketing and sales game!
Defining Your Dream Client Guide
Today we will cover:
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
19 Sep 2023 | 41. What We'd Do Today If We Started Our Travel Business Over (Part 1) | 00:59:39 | |
Building a successful travel business is no easy task! In this episode, Jennifer and Robin reflect on their business journey and discuss the things they would have done differently. They cover topics such as choosing a host and consortia, creating a brand that aligns with your goals, and the importance of setting boundaries with clients.
Get the scope on the types of brands they would create if they were starting over today. Jennifer envisions her brand as formal, and aims to attract discerning clients who value reliability and a seamless experience. On the other hand, Robin envisions her brand as fun and quippy. She envisions targeting trendy travelers who are active on social media and are willing to share their experiences.
Together, they emphasize the importance of front-end research, knowing your target audience, implementing fees, and creating a seamless client experience. Tune in to learn from their own experiences and make informed decisions for your own travel business success!
Today we will cover:
Revolutionize your workflow with CLICKUP Sign up for a FREE trial when you use code: TIQUE
Build your dream website with TONIC Use code TiqueSentMe for 15% off your purchase _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com
| |||
26 Sep 2023 | 42. What We'd Do Today If We Started Our Travel Business Over (Part 2) | 00:49:45 | |
Marketing, client experience, industry events, and more! Jennifer and Robin are continuing their discussion about what they’d do differently if they were starting over with their travel business. In this episode, they cover everything from the inception of your identity all the way through how you can make additional income after establishing yourself and your book of business.
Learn the importance of creating a strong brand identity, simplifying website design, utilizing lead generators for email marketing, attending industry events that align with your business goals, and providing a comprehensive client experience. Also learn about adding passive income to your business through affiliate marketing and other supplemental income streams.
If you’re looking for valuable insights on growing a travel business, you won’t want to miss out on this binge-worthy two part series!
Today we will cover:
Start looking like a design professional with Canva Pro!
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
03 Oct 2023 | 43. How A Copywriter Can Change Your Business with Emily Matras | 00:52:31 | |
Copywriting is often underestimated. However, it can have a huge impact on business success! Emily Matras, owner and writer-in-chief of Bon Vivant Copy, joins the show to discuss the importance of copywriting in converting passive audiences into active leads. Learn all about what copywriting is (and what it isn’t), the complex role SEO plays on your website, why consistency matters on ALL platforms, how to improve your sales copy if you’re DIYing it, and much more!
As a conversion copywriter for travel advisors, Emily specializes in writing content that drives action to her client’s website. She shares how effective copywriting can lead to higher conversion and closing rates, boost confidence, and elevate your travel business. If you’re struggling to perfect your crystal clear messaging to connect with your audience, you won’t want to miss this episode!
Connect with Emily Matras:
Today we will cover:
Tonic - Get 15% off your purchase when you use code: TiqueSentMe _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
10 Oct 2023 | 44. What Is A Rep Company & How To Work With Them with Danielle Dormand | 00:57:52 | |
In the world of travel, there are many moving parts and players that work together to create unforgettable experiences for clients. One important player in this ecosystem is the representation firm, also known as a rep firm or company. These firms act as a liaison between travel advisors and their clients, and the various suppliers and partners around the world. They help to bridge the gap and ensure that the right connections are made, resulting in seamless and exceptional travel experiences.
Danielle Dormand, Co-Founder of Index Select (a rep company that has been in the travel industry for eight years and has built a reputation for their exceptional service and portfolio of partners), shares insights into what a rep company does, how they support travel advisors, and provides details on the challenges and rewards of their work!
Connect with Danielle Dormand:
Today we will cover:
Tonic - Get 15% off your purchase when you use code: TiqueSentMe
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
17 Oct 2023 | 45. The Secret Weapon To Grow Your Email List with Kaytee Fisher | 00:49:27 | |
Looking for a unique way to grow your email list? Enter quizzes!
Unlike traditional lead generators like PDF downloads or how-to guides, a quiz offers a unique value proposition - Instant gratification and a personalized experience for your audience! And the best part? Quizzes have a high conversion rate, with some studies showing rates as high as 55%!
Kaytee Fisher, Tique’s resident email marketing guru, joins this conversation to share her thoughts on how quizzes can be an effective way to collect email addresses. She also shares tips for creating quiz questions, marketing strategies for your quiz, and targeting specific niches like honeymoons, luxury travel, or multi-generational trips.
Tune in and learn how this fun lead generator can not only capture your audience's attention, but also collect valuable data to help refine your marketing strategy and attract the right clients to your travel business!
Today we will cover:
Listen to Episode 10: Why You Need An Email List For Your Travel Business with Kaytee Fisher
Create interactive quizzes with INTERACT! ____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
24 Oct 2023 | 46. What Tasks In Your Travel Business To Outsource with Grace McBride | 00:50:47 | |
As a travel advisor, you may find yourself juggling multiple tasks and responsibilities. It can be overwhelming, which leads to needing some extra help in your business. But what tasks should you outsource first? How can you trust someone with aspects of your business? How do you know if it’s actually the right time to find help? Grace Mcbride, Founder & CEO of Lucia, joins this conversation to answer these questions and more!
Grace explains the difference between outsourcing to a virtual assistant (VA) versus an independent contractor (IC) or employee, and the importance of valuing your time and focusing on tasks that generate revenue. If you’re feeling overwhelmed and unable to scale, making mistakes due to a heavy workload, or unable to take on new clients, this is the episode for you. Discover the signs and benefits of outsourcing tasks for maximum scalability!
About Grace McBride: Grace is a dedicated entrepreneur and innovator in the luxury travel industry, currently serving as the Founder & CEO of Lucia. Lucia is a marketplace that connects the luxury travel industry with freelancers, addressing the labor shortage crisis and helping businesses scale without hiring. Grace's professional journey has been deeply rooted in both luxury travel and startups, serving as the CEO of TripKit and COO of MilesAhead. She was a Fellow in the New York 2021 cohort of the Startup Leadership Program and a Philip C. Wolf Memorial Scholarship winner of the Phocuswright Conference in 2022. Grace received her BS at Cornell University and MBA at the University of Notre Dame. She is always excited to try the next new hotel or restaurant and currently resides in Brooklyn, New York.
Today we will cover:
Listen to Episode 30: The Impact Of AI On Travel Advisors: Embrace Or Fear It? With Grace McBride
Get $57 off an annual membership with Lucia!
_____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
31 Oct 2023 | 47. How To Batch Your Tasks & Manage Your Time As A Travel Advisor | 00:44:26 | |
Time management is a common struggle for entrepreneurs, especially travel advisors. However, it's not impossible to master! In this episode, Robin and Jennifer discuss the steps to better optimize your time, achieve more in your business, and feel more in control of your days.
Unfortunately, so many people are conditioned to feel that being “too busy” for their personal life is brag worthy. Both Robin and Jennifer admit to previously being addicted to stress and trying to take on the world while letting their personal life or health fall by the wayside. If you can relate and are ready to achieve a better work-life balance, this episode is definitely for you! Hear how implementing strategies like task batching, outsourcing, and minimizing distractions can help you take control of your time and create a thriving business!
Today we will cover:
Listen to Episode 46: What Tasks In Your Travel Business To Outsource with Grace McBride
Get $57 off an annual membership with Lucia!
Revolutionize your workflow with CLICKUP! Sign up for a FREE trial when you use code: TIQUE _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
07 Nov 2023 | 48. What You Should Be Doing Now For Your Long Term Business Vision | 00:48:54 | |
Success in the travel industry is not a one-size-fits-all approach. What drives you may not drive the advisor next to you. It's all about defining what you want out of your business and creating a plan to make it happen.
Learn the four steps to take to discover and clarify your long-term business goals, and how to create actionable steps to achieve them. Robin and Jennifer dive into defining your core values, crafting a mission and vision statement, setting SMART goals, tracking key data metrics, and much more! Walk away from this episode with a roadmap that will help to guide your travel business towards success!
Today we will cover:
Listen to Episode 41: What We'd Do Today If We Started Our Travel Business Over (Part 1)
Jena Paulo - ClickUp Consultant
Get $57 off an annual membership with Lucia!
Revolutionize your workflow with CLICKUP! Sign up for a FREE trial when you use code: TIQUE _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
14 Nov 2023 | 49. When And How To Work With A DMC with Crothúr Murphy | 01:00:33 | |
Discover the power of working with a Destination Management Company (DMC). Crothúr Murphy, Owner and Managing Director of Crafted Ireland, provides insight into the immense value that DMCs bring to the travel industry. Learn the role of a DMC and how they can create unique and personalized experiences for clients. From helicopter rides to private lunches and exclusive access to historical sites, Crafted Ireland goes above and beyond to create extraordinary moments.
Crothúr explains the multitude of benefits of working with a DMC, the challenges they face, the importance of trust and communication between the DMC and the travel advisor, and much more. Tune in to learn all about the world of DMCs from the perspective of a quintessential example of a specialized DMC!
About Crothúr Murphy: Crothúr Murphy, Owner and Managing Director of Crafted Ireland, embarked on his career in hospitality as a driver guide, laying the foundation for his profound connection with Ireland's landscapes and culture. Drawing from this invaluable experience, he envisioned and established Crafted Ireland, a luxury Destination Management Company (DMC). Crothúr's unwavering passion for his homeland shines through as he curates bespoke travel adventures that showcase Ireland's rich culture and natural beauty. Committed to responsible tourism, he creates lasting memories for travelers seeking authentic Irish experiences.
Today we will cover:
TONIC Get 15% off your purchase with code: TiqueSentMe _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
21 Nov 2023 | 50. How To Know If It's Time To Refresh Your Brand with Amandolin Webb | 00:53:43 | |
Is your brand attracting your ideal clients? Commonly overlooked, branding is in fact a crucial aspect of any business. This episode uncovers details on what makes a brand effective, how to keep it relevant, and how to evaluate if a brand refresh is in order! Amandolin Webb, the creative director and branding genius for Tique, joins this discussion to provide her expertise on the importance of branding, determining if your brand is actually attracting your ideal client, and advice on the tricky business of evolving your brand as your business and audience grows. She also touches on topics like brand consistency and its effects on audience perception and trust.
Tune in to gain actionable strategies such as adopting more straightforward approaches, creating brand guides, ensuring brand differentiation and cohesiveness, and choosing timeless elements for brand longevity. By prioritizing brand identity and consistently delivering a cohesive brand experience, you can build a strong and authentic brand that resonates with your target audience and positions your business for long-term growth and success!
Today we will cover:
Get $250 off your initial service commitment _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
28 Nov 2023 | 51. Should Your Assistant Be An Independent Contractor Or An Employee? with Paige Griffith Esq. | 01:08:00 | |
Whether you're considering bringing on an independent contractor (IC) or hiring an employee, it's important to understand the differences between the two and make the right choice for your travel business. This episode explores the key aspects of categorizing your new assistant and provides insights from Paige Griffith Esq., an attorney and entrepreneur who specializes in helping business owners navigate the legal aspects of hiring.
Paige sheds light on the considerations that every business owner should be aware of when deciding between an IC and employee. Learn the differences between the two in terms of flexibility, control, tax implications, ability to part ways, and cost implications. Also, learn the importance of setting up processes and contracts to protect both parties, as well as tips for successful hiring and team management.
About Paige Griffith: In her first year of law school, Paige decided to add a photography business to her already demanding schedule. She immediately fell in love with entrepreneurship and the thrill of building her own dream. After connecting with more creatives, she quickly became attuned to their legal uncertainties and founded The Legal Paige as a solution to the confusion that comes with building a legally legit business. As both a lawyer and a small business owner, Paige understands the challenges and dreams you face. Whether she’s speaking at conferences, guest experting in Masterminds, or recording podcast episodes, she’s keenly aware of the client issues that keep you up at night and the big goals you have to scale a business (while maintaining your peace-of-mind). Oftentimes legal problems can feel impossible to solve and it brings her great joy to offer simple solutions that help you rest assured in your business.
Travel industry agreement templates Independent contractor agreement template
Today we will cover:
Get $100 off when you join Gusto! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
05 Dec 2023 | 52. How To Disaster-Proof Your Business with Matt Maniscalco | 00:46:46 | |
Are you prepared for the unexpected? Don't wait until it's too late! As a business owner, it's easy to get caught up in the day-to-day operations and overlook the need for emergency planning. However, it's crucial to have a plan in place to protect your business and your loved ones in case of unforeseen circumstances. Matt Maniscalco, an accomplished insurance agency owner, joins the show to discuss the importance of preparing for life's unexpected events.
Matt emphasizes the necessity for travel advisors to have comprehensive plans and protocols in place, addressing both personal and professional aspects. From taking out life insurance policies and creating emergency succession plans to understanding your business's financial state and ensuring your legacy's protection, this episode covers the challenging but crucial matters business owners must consider!
About Matt Maniscalco: Matt is the President of Page Insurance Agency. He is licensed with both his 2-15 and 2-20 licenses, giving him the ability to help clients in many aspects of their insurance and retirement needs. His career background includes an internship with the NFL, 5 years as a Market Executive in Radio, and most prior 5 years in bank management. Matthew was raised in DeLand, where he still resides with his beautiful wife and 2 children. His passion for his family, his community, and his clients is what drives his success. Beyond his community relations, Matt enjoys coaching little league, working out, attending sporting events, and spending quality time with his family.
Today we will cover:
Novo - The ultimate online banking system perfect for travel advisors on the go!
The Legal Paige - Travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
12 Dec 2023 | 53. Demystifying Selling Travel Insurance with Susan Barbanel | 00:56:49 | |
Dive into the intricate world of travel insurance! While this topic may feel heavy and risky, the intention is to mitigate risk, protect your clients, and also safeguard your business. Susan Barbanel, a National Business Development Manager at Travel Insured, joins the conversation to provide key insights and strategies to navigate the risks and rewards of offering travel insurance.
Susan covers topics such as when to offer insurance to clients, the legal requirements for offering insurance, and the best practices for converting clients to purchase insurance. She also discusses the commission structure for selling insurance and the different add-ons that can be offered to clients. Travel insurance is a topic that affects every advisor and every business model, regardless of the season or type of travel. It’s not just about protecting the investment, but also about providing peace of mind and support. As advisors, It's important to educate your clients and be the trusted resource they’re looking for!
About Susan Barbanel: Susan is a National Business Development Manager at Travel Insured. She has been with the company for over 11 years as the Director of Group Sales and most recently National Sales Manager, supporting and partnering with high volume key accounts. Prior to Travel Insured, Sue was in the hospitality, tourism, and travel sales industries in the Boston area. Her career has provided skills in business development, account management and working collaboratively for sales and growth. As the National Business Development Manager, she is focused on developing new account partnerships in the travel industry and across various business units. In her free time you might find her on the slopes, playing golf or hanging out at her family’s craft brewery, Still Hill Brewery in Rocky Hill, CT.
Email: sbarbanel@travelinsured.com
Today we will cover:
Client Communication Templates: A collection of email, forms, and task list templates to help you enforce boundaries, manage expectations, & deliver a high-end travel booking experience.
The Legal Paige - Travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
19 Dec 2023 | 54. Removing The Intimidation (And Stress) Out Of Email Marketing with Kaytee Fisher of Moxie & Fourth | 00:58:37 | |
Say goodbye to email marketing overwhelm! Learn how this powerful tool can help travel advisors connect with their audience, build trust, and drive sales. Get tips on creating engaging content that provides value to your subscribers, as well as the tools that can remove the stress and make email marketing easier and more effective! With the right strategies in place, email marketing can become an integral part of your business and contribute to your success as a travel advisor.
This episode also celebrates something very exciting! Kaytee Fisher, Tique’s former email marketing guru, announces the launch of Moxie & Fourth, an email marketing service for travel advisors. From OG Tique client to joining the Tique team and now launching her own email marketing business, Kaytee shares her journey over the past five years and how she found her passion in helping travel advisors create effective email campaigns.
About Moxie & Fourth: Backed by 5 years of personal experience as an advisor and fueled by a commitment to perfectionism, Kaytee deeply understands the marketing challenges faced by travel advisors because she’s been there and done that. Exclusive dedication to travel advisors has allowed Moxie and Fourth to meticulously craft a service suite that caters to even the most niche email marketing needs without unnecessary complexity. In an already intricate industry, there's no reason to make your email marketing anything other than effortless. From project kickoff to wrap up, Moxie and Fourth is committed to providing the essentials for a successful email marketing strategy that you can finally implement with confidence.
The Monthly Newsletter Blueprint: moxieandfourth.com/service-newsletters
Today we will cover:
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
SEMI-CUSTOM BRANDS tiquehq.com/semi-custom-brands ____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
26 Dec 2023 | 55. Current Social Media Trends And Strategies with Solstice Collective | 00:44:32 | |
Social media is an essential tool for businesses to connect with their target audience and build brand awareness. As a travel advisor, leveraging social media effectively can be a game-changer in reaching potential clients and growing your business. However, it can be challenging to stay up-to-date with the latest trends and forever-changing algorithms.
Jane Linsea and Kate Barnes from Solstice Collective, a social media management and website design agency, share their expert insights on the current social media trends that travel advisors need to be aware of. They highlight the most relevant platforms, such as Instagram and TikTok, and emphasize the importance of understanding your target audience when choosing which platforms to focus on. They also provide tips for creating effective captions, engaging with followers, and maintaining brand consistency. Stay tuned to the end of the episode for details on how to receive a $250 discount with Solstice Collective!
About Jane Linsea: Jane is a proud graduate of Central Michigan University and co-founder of Solstice Collective. With a passion for wellness and a love for exploration (be sure to explore Solstice Travel), Jane has over 8 years of expertise in web design and social media management. With a keen understanding of the digital landscape, she seamlessly integrates her skills to enhance the online visibility of businesses associated with Solstice Collective.
About Kate Barnes: Kate is a graduate of Central Michigan University and has four years of expertise in website design and social media management. Beyond her professional prowess, Kate is a globetrotter at heart, relishing adventures that take her to corners of the world near and far. Kate is not just a website designer and social media manager; she's a storyteller, dedicated to bringing your unique narrative to life. Her exceptional talent shines in crafting compelling copy for clients’ websites and social media platforms, seamlessly translating ideas into words that resonate with audiences.
instagram.com/solsticecollective_ facebook.com/solsticecollectivellc
Today we will cover:
Apply Now for the Custom Client Experience A fully customized workflow designed in TravelJoy exclusively for your travel business. Revolutionize the way you do business in 2024! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
02 Jan 2024 | 56. The Benefits Of Working With A Wholesaler with Melissa Krueger | 00:49:03 | |
What exactly is a wholesaler? Melissa Krueger, the CEO of Classic Vacations, explains the role of a wholesaler in the travel industry and details the exceptional service, support, and value they bring to travel advisors. Learn the similarities and differences between a wholesaler and a DMC (Destination Management Company), benefits of working with a wholesaler, and the key differentiators that set Classic Vacations apart in the industry. Also, Jennifer shares her personal experience of working with Classic Vacations and how they played a pivotal role in creating the foundation for her entire travel career!
About Melissa Krueger: Melissa is the Chief Executive Officer and has been with Classic Vacations for 9 years. She has been contributing to the travel industry for over 20 years in roles such as Director of Sales and Profitability, Director of Brand Development and most recently Vice President and General Manager of Classic’s robust groups division. Her greatest passion is helping customers build their businesses and supporting employees in growing their careers. Melissa resides in Carmel, California with her husband of 21 years and their three daughters.
sales@classicvacations.com
Today we will cover:
Get $250 off your initial service commitment _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
09 Jan 2024 | 57. The Connection Between Brand Consistency And Client Trust with Amandolin Webb | 00:46:52 | |
Brand consistency is key! In fact, it goes beyond just adding your logo to every social media post. It’s about creating a unified look and feel across your website, social media, emails, and more. Amandolin Webb, the creative director and branding genius for Tique, joins this conversation to share her expertise on the importance of maintaining brand consistency in order to build client trust.
Amandolin explains the importance of taking the time to establish clear brand guidelines, as well as provides granular details of brand consistency, such as font usage, color hex codes, and font weights. Walk away from this episode with a better understanding of the long-term benefits of investing in a strong brand, the psychological impact of brand consistency, and the importance of regularly auditing and updating brand elements. By establishing clear brand guidelines and maintaining consistency across all touchpoints, you can create a sense of reliability and professionalism that resonates with your ideal clients!
Dream Client Guide: tique.thrivecart.com/free-download-dydc/
Today we will cover:
Browse our collection of pre-designed brand kits that are customized to your brand's unique personality by our talented Creative Director! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
16 Jan 2024 | 58. 5 Steps To Create A Niche-Specific Workflow with Ashlyn Puckett | 00:54:46 | |
If you have not implemented a general workflow in your business, now is the time to do so! Whether you choose the DIY route or take advantage of Tique’s resources, adding niche-specific workflows will allow you to serve different clientele in different areas of the world. Ashlyn Puckett, Tique’s community manager and resident workflow guru, joins this episode to walk you through how to create one workflow and then duplicate it for different types of travel.
Ashlyn breaks down the workflow process, including defining the life cycle of a booking, mapping out the process, and outlining the emails and forms needed. She also shares tips on how to effectively implement the workflow in TravelJoy or your preferred CRM. The goal is to streamline your client experience, save time, and provide a personalized and efficient service to your clients!
Today we will cover:
Client Communication Templates: tiquehq.com/client-communication-templates
The Custom Client Experience: tiquehq.com/custom-client-experience _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
23 Jan 2024 | 59. What Details Your DMC And Hotel Wish They Knew with George Eliades | 00:51:44 | |
Creating a seamless client experience in the travel industry requires effective communication, collaboration, and attention to detail. By sharing comprehensive information with DMCs, travel advisors enable them to craft personalized itineraries that meet the client's expectations.
In this episode, George Eliades of Seez Travel discusses the importance of creating consistent client experiences and shares insights on what information is helpful for a supplier to have in order to create unforgettable itineraries. Learn about the significance of setting boundaries, effective communication with DMCs, and the importance of managing client expectations. By following these best practices and fostering strong partnerships with DMCs, travel advisors can elevate their client offerings and contribute to an exceptional travel experience for their clients.
About George Eliades: George is currently the Managing Director at Seez Travel, a luxury DMC specializing in Greece. He brings experience from previous roles at ALGEAN GROUP, OMNI APIQO, Alpha Finance and Kappa Securities. George Eliades holds a 1988 - 1991 BA in Business Administration @ The American Intercontinental University. With a robust skill set that includes Investment Banking, Equities, Investment Advisory, Investments, Business Planning and more, George Eliades contributes valuable insights to the industry.
Today we will cover:
CLIENT COMMUNICATION TEMPLATES: tiquehq.com/client-communication-templates All of the email, form, & task list templates you need to deliver a high-end booking experience for your travel clients!
SEMI CUSTOM BRAND KITS: tiquehq.com/semi-custom-brands Browse our collection of pre-designed brand kits that are customized to your brand's unique personality by our talented Creative Director! _____
JOIN OUR NICHE COMMUNITY: www.tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: www.instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: www.tiquehq.com | |||
30 Jan 2024 | 60. The Cost Of A FAM Trip with WanderLuxe Destinations | 00:57:59 | |
Ever wondered what goes into planning FAM trips? These familiarization trips allow travel advisors to experience destinations firsthand, build relationships with suppliers, and gain valuable knowledge to better serve their clients. However, the planning and execution of a FAM is often underestimated, and there are certain do's and don'ts that advisors should be aware of to ensure a successful experience.
In this episode, Tara D'Agostino & Jamie Jackson of WanderLuxe Destinations discuss the labor-intensive process of planning and executing FAMs, the importance of building relationships with partners, and the expectations and etiquette for advisors attending the FAMs. Tara and Jamie share insights on how they select advisors for each trip, the costs involved, and the significance of respect and engagement during site visits.
About Tara D'Agostino: Tara, Owner and Managing Director of WanderLuxe Destinations, began her professional career in luxury travel after deciding to transition from the non-profit world where Tara worked for the Higher Education Student Assistance Authority, liaising between Seton Hall University and the State of NJ. While travel has always been Tara’s passion, she came to a crossroads where she decided to transition her passion into a career and became a Luxury Travel Advisor with Travelong of Summit in Summit, NJ. As she quickly adapted to the business and her client base grew, Tara was offered a Sales Manager position with Wegner Associates, and began juggling both sides of the trade until fully immersing herself into representation; something she quickly fell in love with! Wendy Wegner and Tara began discussing the succession and future of Wegner Associates, and in March of 2019, Tara acquired ownership, rebranded the company and launched WanderLuxe Destinations on July 1st of 2019.
About Jamie Jackson: Jamie was born and raised in Bucks County, PA (a suburb of Philadelphia), but knew she would end up in the South. She earned her BA from Elon University in North Carolina where she spent a winter term in Greece and semester abroad in London. Jamie and her husband spent 6 years in Palm Beach County, FL before settling in Charleston, SC where they reside with their two boys. Jamie has a passion for enhancing relationships between advisors, suppliers, and consortia to strategically improve and grow the business for all parties through education and resource development. She believes that travel enables collaboration, innovation, education, and celebration.
Today we will cover:
Listen to Episode 3 - Preparing To Go OOO? Do These Things First
THE NICHE COMMUNITY: tiquehq.com/niche Join Niche - An interactive community membership for travel advisors wanting to grow their business!
SEMI CUSTOM BRAND KITS: tiquehq.com/semi-custom-brands Browse our collection of pre-designed brand kits that are customized to your brand's unique personality by our talented Creative Director!
_____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: https://www.instagram.com/tiquehq/ CHECK OUT OUR SERVICES & PROGRAMS: https://www.tiquehq.com/ | |||
06 Feb 2024 | 61. Auditing Trip Details To Minimize Errors And Enhance Client Experience with Ashlyn Puckett | 00:49:50 | |
It’s no secret that planning a trip involves numerous details. It's easy for small things to fall through the cracks, potentially impacting the overall client experience. Ashlyn Puckett, Tique’s workflow guru who previously served as a client experience manager for a host agency, walks through how to audit a trip prior to travel in order to minimize risk of errors and oversight.
According to Ashlyn, there are four main points to auditing a trip: the itinerary creator, airfare details, hotel preparation, and back-office tasks. Learn how these auditing practices can save you from headaches, ensure a seamless travel experience, and ultimately boost client satisfaction!
Register for the Niche Open House!
Today we will cover:
Episodes Mentioned: 56. The Benefits Of Working With A Wholesaler with Melissa Krueger 59. What Details Your DMC And Hotel Wish They Knew with George Eliades 53. Demystifying Selling Travel Insurance with Susan Barbanel
THE LEGAL PAIGE - Travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: https://www.instagram.com/tiquehq/ CHECK OUT OUR SERVICES & PROGRAMS: https://www.tiquehq.com/ | |||
13 Feb 2024 | 62. Building Strong Partnerships In The Travel Industry with Hicham Mhammedi Alaoui | 00:46:20 | |
Unlock the secrets to building supplier relationships that aren't just transactions – they're unforgettable collaborations! Hicham Mhammedi Alaoui, the founder of Experience Morocco, joins this episode to share the key elements of a successful supplier-advisor relationship, such as trust, open communication, and mutual support. From creating positive impressions to avoiding common pitfalls, learn how to strengthen partnerships and enhance your ability to create memorable travel experiences for your clients!
About Hicham Mhammedi Alaoui: Hicham is the founder of Experience Morocco, a leading destination management company (DMC) specializing in creating unique and immersive travel experiences in Morocco. With a passion for his country and a dedication to providing exceptional service, Hicham has built Experience Morocco into a go-to partner for travel advisors around the world. With over 10 years of experience in the travel industry, Hicham continues to innovate and create memorable experiences for clients.
cntraveler.com/contributor/hicham-mhammedi-alaoui/ wendyperrin.com/reviews/hicham-mhammedi-alaoui-radia-tehitahe/ partners@experiencemorocco.com
Today we will cover:
REGISTER FOR THE NICHE OPEN HOUSE!
FREE CLIENT WELCOME GUIDE: https://tique.thrivecart.com/free-sample-welcome-guide-service-suite/ _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
20 Feb 2024 | 63. How To Speak The Language Of Luxury with Amber Frankhuizen (Part 1) | 00:44:18 | |
In the luxury market, it's all about the intangible experience. As a travel advisor, it’s essential to understand that luxury is not solely defined by a high price tag but by the level of service, attention to detail, and exclusivity provided. Amber Frankhuizen, founder of AFMKTG and the host of Old Money Podcast, joins this episode to discuss the language of luxury and how to effectively communicate with high net worth individuals. Amber shares her insights on the psychology behind luxury purchases, the importance of authenticity when targeting the luxury market, and the unique needs of high end clients in the travel industry.
About Amber Frankhuizen: Her LinkedIn bio says she’s “the Founder, CEO & Chief Strategist at AFMKTG,” which is true, but it’s not the whole truth. (Frankly, it way undersells what she actually does). The reality is, Amber founded her award-winning creative agency, AFMKTG, on an ironing board, figuring out how to build a profitable business out of nothing after jumping from the corporate ladder without a plan or a parachute. Her experience in building her own business, managing nearly a half-billion dollars in real estate assets, and being a mentor and coach for 10+ years has culminated in the birth of the Old Money Podcast. Amber is bold, straight up and direct - she has provocative views on business and a tongue-in-cheek approach that keeps her team and clients on their toes.
Today we will cover:
CREATING A SERVICE SUITE FOR SUCCESS Register Now! tiquehq.com/creating-a-service-suite-for-success _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
27 Feb 2024 | 64. How To Speak The Language Of Luxury with Amber Frankhuizen (Part 2) | 00:41:09 | |
Jennifer and Amber Frankhuizen continue their discussion on the language of luxury and how to effectively communicate with high net worth individuals. In this episode, they cover the importance of boundaries, the value of collaborations, and the impact of surprise and delight to further enhance the overall client experience. Learn how to craft a luxury brand that encompasses consistency, high quality, and exclusivity, as well as the do's and don'ts for successful marketing communication. Hit play to gain strategies and tactics that will help you elevate your marketing efforts and attract a loyal luxury clientele!
About Amber Frankhuizen: Her LinkedIn bio says she’s “the Founder, CEO & Chief Strategist at AFMKTG,” which is true, but it’s not the whole truth. (Frankly, it way undersells what she actually does). The reality is, Amber founded her award-winning creative agency, AFMKTG, on an ironing board, figuring out how to build a profitable business out of nothing after jumping from the corporate ladder without a plan or a parachute. Her experience in building her own business, managing nearly a half-billion dollars in real estate assets, and being a mentor and coach for 10+ years has culminated in the birth of the Old Money Podcast. Amber is bold, straight up and direct - she has provocative views on business and a tongue-in-cheek approach that keeps her team and clients on their toes.
Today we will cover:
CREATING A SERVICE SUITE FOR SUCCESS Register Now! tiquehq.com/creating-a-service-suite-for-success _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
05 Mar 2024 | 65. Should You Require A Minimum Trip Investment? with Susan Whitson | 00:55:23 | |
Susan Whitson, the founder of Susan Whitson Travel and a Conde Nast Top Travel specialist since 2020, joins this episode to discuss the importance of setting boundaries, charging fees for services, and knowing your worth as a travel advisor. She emphasizes the concept of minimum trip investments and how to communicate realistic pricing to clients, allowing for flexibility while still ensuring that clients have an understanding of the costs involved. If you’re ready to level up your travel business and work with clients that truly value your expertise, this is the episode for you!
About Susan Whitson: Susan has been designing and creating unique travel experiences since 2014, earning her the honor of being named a Conde Nast Top Travel specialist since 2020. Prior to joining the travel industry, Susan worked in government public relations and communications, including White House press secretary to Mrs. Laura Bush, with whom Susan traveled the globe and experienced some of the world’s most beautiful and culturally rich places, and made deeply meaningful personal connections.
Having traveled to 70+ countries on six continents and 49 US states (Nebraska still eludes her), Susan's expertise is planning trips to emerging destinations and creating unique, off-the-beaten path travel experiences specifically tailored for each client. She is most passionate about and has deep expertise planning travel in Africa, the Middle East, Asia, French Polynesia, Spain, Scotland, and South America. Honeymoons, multi-generational family trips, and adventure travel are also areas of Susan's expertise. When not exploring the world, Susan lives in the Virginia countryside with her family.
Today we will cover:
SEVEN FIGURE SALES tiquehq.com/seven-figure-sales
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
12 Mar 2024 | 66. What NOT To Do On Your Next Intake Call | 00:41:03 | |
Are you feeling anxious about handling intake calls effectively? Tune in to learn strategies to make these calls not only productive but enjoyable! Gain clarity on why you should be using an inquiry form to streamline client information, learn the art of building authentic connections with clients through active listening, and discover how to refine your sales approach and stand confidently behind your value and expertise.
Whether you’re someone who dreads inquiry calls (or discovery calls), hates quoting their fee, or simply just needs to refine their sales pitch, this episode provides actionable insights to tackle these challenges head-on, ensuring smoother interactions and ultimately, happier clients!
Today we will cover:
SEVEN FIGURE SALES tiquehq.com/seven-figure-sales
THE NICHE COMMUNITY: tiquehq.com/niche Join Niche - An interactive community membership for travel advisors wanting to grow their business! _____
FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq
| |||
19 Mar 2024 | 67. How Forbes Travel Guide Is Transforming The Travel Industry with Richard Lebowitz | 00:51:54 | |
Curious about what it takes for a hotel to earn a Forbes Travel Guide star rating? Jennifer sits down with Richard Lebowitz, the Senior Vice President of Travel Industry Outreach at Forbes Travel Guide, to discuss the rigorous evaluation process, as well as how Forbes Travel Guide is transforming the travel industry and how these changes could impact your business.
Richard has extensive experience in the hotel and travel industry, including once holding a position on the Asta Hotel Distribution Committee. He shares insights into the history and mission of Forbes Travel Guide, the process of rating hotels, and the significance of the star awards. He also discusses the Endorsed by Forbes Travel Guide program and how travel advisors can leverage the Forbes Travel Guide ratings to enhance their clients' experiences.
Connect with Richard Lebowitz: linkedin.com/in/richardlebowitz forbestravelguide.com/award-winners travelweekly.com/Travel-News/Travel-Agent-Issues/Advisors-prize-Forbes-Travel-Guide-endorsement
Today we will cover:
THE NICHE COMMUNITY: tiquehq.com/niche Join Niche - An interactive community membership for travel advisors wanting to grow their business!
CUSTOM CLIENT EXPERIENCE: tiquehq.com/custom-client-experience We build magnetic client experiences that help you create more super fans! _____
FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com | |||
26 Mar 2024 | 68. Staying Calm When Travel Plans Go Sideways with Ashlyn Puckett | 01:02:09 | |
As a travel advisor, unpredictable situations are bound to happen. While handling frustrations or an emergency is never ideal, with the right preparation and mindset, you can handle these situations like a pro! Ashlyn Puckett, Tique’s workflow guru and former client experience manager, joins this conversation to discuss how to stay calm and collected when things go sideways during travel.
Learn tips for handling common travel disruptions, de-escalating client emotions, and how to prepare clients for potential travel issues, including providing a walkthrough call and creating a "what to do when" guide. Ashlyn also shares personal anecdotes, tough experiences, and how she handled those situations as they occurred. So buckle up and enjoy the ride of handling unexpected challenges and finding solutions on the go!
Today we will cover:
Listen to Episode 61: Auditing Trip Details To Minimize Errors And Enhance Client Experience with Ashlyn Puckett
THE NICHE COMMUNITY: tiquehq.com/niche Join Niche - An interactive community membership for travel advisors wanting to grow their business!
CUSTOM CLIENT EXPERIENCE: tiquehq.com/custom-client-experience We build magnetic client experiences that help you create more super fans! _____
FOLLOW ALONG ON INSTAGRAM: https://www.instagram.com/tiquehq/
| |||
02 Apr 2024 | 69. How To Successfully Navigate Difficult Conversations with Sonni Abatta | 00:52:17 | |
Whether in the travel industry or any other field, conflicts and disagreements are inevitable. However, it is how we approach these conversations that can make all the difference. Sonni Abatta, an award-winning TV news anchor with over 20 years of experience in media, joins this episode to discuss political savviness and how to navigate difficult conversations with tact and grace.
Sonni’s extensive experience in journalism and her ability to confront hard topics head-on while maintaining diplomacy and respect make her a valuable resource for understanding the art of diplomacy. Whether it's managing client expectations or dealing with pushback, learn insights on remaining curious, validating others' perspectives, and finding common ground. If you’re looking for tips on how to maintain professionalism in any situation, this is the episode for you!
About Sonni Abatta: Sonni is an award-winning TV news anchor and host of the podcast "We Gotta Talk." With over 20 years of experience in media, she has interviewed presidential candidates, covered high-profile trials, and reported from various locations around the world. Sonni brings her expertise in journalism and current events to her podcast, where she dives deep into a wide range of topics, from news and politics to personal development and well-being.
Today we will cover:
Revolutionize your workflow with CLICKUP Sign up for a FREE trial when you use code: TIQUE https://app.clickup.com/8641060/settings/rewards
_____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
09 Apr 2024 | 70. Which Numbers REALLY Matter In Your Business? | 01:03:29 | |
Knowledge is power, especially when it comes to your business's financials. Knowing your numbers allows you to set realistic goals, make informed decisions, tailor your marketing strategies, and ensure the financial health and sustainability of your business. In this episode, Jennifer and Robin discuss the key numbers that travel advisors need to be tracking, such as operating expenses, total annual revenue, average trip cost, profit margin, and lead to client conversion. They also explain the significance of each metric, as well as tips for tracking and analyzing them. Whether you're a numbers person or not, these insights will help you better understand the importance of knowing your numbers and how to use them to project and achieve growth for your travel business!
Today we will cover:
_____
Listen to Episode 65: Should You Require A Minimum Trip Investment? with Susan Whitson
Listen to Episode 41: What We'd Do Today If We Started Our Travel Business Over
THE NICHE COMMUNITY: tiquehq.com/niche Join Niche - An interactive community membership for travel advisors wanting to grow their business!
SEMI CUSTOM BRAND KITS: tiquehq.com/semi-custom-brands Browse our collection of pre-designed brand kits that are customized to your brand's unique personality by our talented Creative Director! _____
FOLLOW ALONG ON INSTAGRAM: https://www.instagram.com/tiquehq/ | |||
16 Apr 2024 | 71. How To Legitimize Your Travel Business | 00:54:16 | |
Oftentimes, advisors are working to transition from part-time travel planning to a full-time travel advisor committed to their travel career. If this is you, it’s time to take the necessary steps to legitimize your business and elevate your reputation! From the financials to your online presence and external client perspective, Robin and Jennifer walk through all things to consider when establishing a strong foundation for your business. They cover topics such as legal requirements, brand consistency, financial considerations, and organizational processes. They also provide tips and resources to help you get you started. By following these steps, you'll not only establish yourself as a professional in the industry but also attract higher-paying clients and build a sustainable travel business!
Today we will cover:
Miguel Campos at Berkshire Hathaway
The Legal Paige Travel Industry Agreement Templates thelegalpaige.com/collections/industry-travel-advisor/?aff=143
Tonic Get 15% off your purchase when you use code: TiqueSentMe
Solstice Collective Get $250 off your initial service commitment
Novo - The ultimate online banking system onboarding.novo.co/signup?referral_code=JenniferJacob
Tique’s Client Communication Templates tiquehq.com/client-communication-templates
ClickUp Sign up for a FREE trial when you use code: TIQUE https://clickup.com/?fp_ref=robin92&promo=TIQUE
Listen to Episode 57: The Connection Between Brand Consistency And Client Trust with Amandolin Webb _____
FOLLOW ALONG ON INSTAGRAM: https://www.instagram.com/tiquehq/
| |||
23 Apr 2024 | 72. Failing Forward: Awards, Events, And The Power Of Connections with Kristin Chambers, CTC | 01:00:36 | |
Surrounding yourself with the right people in the industry can be transformative. Kristin Chambers, owner of TravelLuster and D.A. Luxury Travel, joins this episode to share how she has grown her companies and the initiatives that helped her gain success and land on award lists such as Conde Nast’s Top Travel Specialists and Top 25 All Star Travel Advisors by Travel Agent Magazine.
Hear Kristin’s inspirational journey from starting her own agency during the 2007 recession to founding a full-service host agency in 2015. She emphasizes the significance of building a community and nurturing partnerships to achieve success. She also provides insights into attending industry events (ILTM, Pure, Duco Italy, and more) and the value of curiosity and commitment in advancing your business. Tune in to gain strategies on growing your agency and making a name for yourself in the industry!
About Kristin Chambers: Through Kristin’s modern-day luxury travel consultancy D.A. Luxury Travel (launched in 2006), she and her team cater to discerning vacationers who don’t just want to take trips – they want to experience travel. Her tailored-to-you itineraries for high-end clients boast the ultimate wow factor thanks to Chambers’ Black Book of powerhouse insiders across the globe. With 18 years of experience, it’s her “reach for the stars” conceptualizing that has her on Conde Nast’s Top Travel Specialists list, Travel & Leisure’s A list of advisors for “over the top trips,” and in the Top 25 All Star Travel Advisors by Travel Agent Magazine, and an invite-only Virtuoso Culinary & Ultraluxe membership, to name a few.
In 2016, Chambers wanted to create a space in which seasoned and emerging travel advisors could evolve the industry together. And so TRAVELLUSTRE was born, a full-service travel agency that oversees a highly regarded Boston-based portfolio of fellow luxury travel consultants. The group was soon nominated for the “Luminaries, Legends and Leaders” award for its economic generosity within the travel space during the pandemic. It’s this passion that drives Chambers to deliver the extraordinary to her clientele.
Today we will cover:
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
SEMI CUSTOM BRAND KITS: tiquehq.com/semi-custom-brands Browse our collection of pre-designed brand kits that are customized to your brand's unique personality by our talented Creative Director! _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
30 Apr 2024 | 73. What Is ASTA And Why Should You Care? with Zane Kerby | 00:48:08 | |
What does ASTA actually do, and why does it matter to you as a travel advisor? Zane Kerby, the President and CEO of the American Society of Travel Advisors (ASTA), joins this episode to discuss the importance of ASTA and its impact on the travel industry. Zane explains ASTA's mission to promote and defend travel advisors at all levels of government, within the industry, and to the traveling public. He highlights the work ASTA is doing to protect travel advisors' businesses, including currently advocating for fair refund policies and fighting against unfair practices by airlines. He also emphasizes the importance of education and professional development for travel advisors, and how ASTA provides resources and courses to support their growth. Tune in for all the details on what ASTA is, what they do on a daily basis, and how their work impacts everything that a travel advisor touches!
About Zane Kerby: As ASTA’s president and chief executive officer, Zane Kerby reports directly to the board of directors on all internal and external ASTA business and is the primary spokesperson for ASTA. Kerby moved to ASTA from a successful career with the Global Business Travel Association (GBTA).
asta.org/membership/member-resources
Today we will cover:
THE LEGAL PAIGE: https://thelegalpaige.com/collections/industry-travel-advisor/?aff=143 Travel industry agreement templates
SEMI CUSTOM BRAND KITS: tiquehq.com/semi-custom-brands Browse our collection of pre-designed brand kits that are customized to your brand's unique personality by our talented Creative Director! _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
07 May 2024 | 74. How To Craft The Perfect Travel Proposal | 00:54:05 | |
Hot topic alert! As a travel advisor, crafting a perfect proposal is key to a positive client experience and increasing sales conversion. Regardless of which stage you’re at in your travel career, you can always improve upon your proposal presentation to create the best possible outcome for your clients. In this episode, Jennifer and Robin discuss the key elements of a perfect proposal, such as confirming the details in writing, selecting the right supplier, and quick turnaround time. They also provide tips for improving the presentation and creating an engaging and immersive experience to wow clients. If you’re ready to set yourself apart as a trusted and knowledgeable advisor, hit play and learn how to take your proposal presentations to the next level!
Today we will cover:
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
SEMI CUSTOM BRAND KITS tiquehq.com/semi-custom-brands
Listen to Episode 63: How To Speak The Language Of Luxury with Amber Frankhuizen (Part 1) _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
14 May 2024 | 75. 5 Things To STOP Doing To Increase Your Productivity | 00:40:25 | |
Struggling to find enough hours in the day? Learn how to tackle time management and find out which items are creating inefficiencies within your day! Robin and Jennifer share their thoughts on effective time management, including reviewing your schedule ahead of time and creating a game plan for each day. They discuss the benefits of using tools like Calendly and TravelJoy for automation and delegation, as well as the value of leaning on concierges and DMCs. In today's fast-paced world, it's easy to feel overwhelmed and like there's never enough time to accomplish your to-do list. However, the key to optimizing your time is not about having more hours, but rather about how you manage the hours you do have. Don't miss out on these tips for increasing productivity and finding the right balance in your business!
Today we will cover:
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
GUSTO - Get $100 off when you join!
Listen to Episode 18: Controlling The Chaos Of Managing Concierge-Level Travel Details with Kaytee Fisher
Listen to Episode 47: How To Batch Your Tasks & Manage Your Time As A Travel Advisor _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
21 May 2024 | 76. Summer Tech Series: Factors To Consider When Selecting A CRM | 00:48:33 | |
Welcome to the first episode of the Summer Tech Series! Over the course of the summer months, Robin and Jennifer will be interviewing tech founders to share about their platform, their favorite features, as well as the future of their systems. They will also be interviewing founders of tech companies that are revolutionizing how founders research and book their travel.
This episode kicks off the series by breaking down which factors to consider when selecting a CRM for your travel business. Jennifer explains the need for customization and adaptability to niche, as well as the integration capabilities of the CRM with other systems. Robin highlights the significance of client communication and documentation, emphasizing the importance of organization and thorough tracking. The ladies also discuss the challenges and limitations of reporting and metrics in CRMs, as well as the importance of accessibility, particularly through mobile capabilities. If you’re in the market for a new CRM, tune in for advice on what to look for when choosing the right one for your business!
Today we will cover:
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
SEMI CUSTOM BRAND KITS tiquehq.com/semi-custom-brands
Listen to Episode 70: Which Numbers REALLY Matter In Your Business? _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com | |||
28 May 2024 | 77. Modern Etiquette For Networking & Industry Events with Courtney Opalko | 00:49:40 | |
Modern etiquette isn’t about outdated rules or stuffy traditions. It is about creating a framework for better communication, collaboration, and respect in the workplace. Etiquette coach, Courtney Opalko, shares tips on how to introduce yourself confidently, navigate networking events, and handle seated events with grace. She also discusses the significance of promptness, clear communication in emails, and the boundaries between business and friendship. Are you eager to make a great first impression? Tune in for the ins and outs of business etiquette, and learn how kindness, respect, and confidence can create a lasting impression and open doors to new opportunities!
About Courtney Opalko: Courtney is a certified etiquette trainer with a mission to spread kindness and civility through important life skills. Courtney's unique programs are fun, interactive and inclusive in nature, rooted in values of confidence, awareness, empathy and respect. As an etiquette expert, she offers modern advice designed to elevate the everyday.
Courtney is a proud member of the International Etiquette Trainer Society as well as the Protocol & Diplomacy International Protocol Officers Association.
Today we will cover:
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
THE LEGAL PAIGE https://thelegalpaige.com/collections/industry-travel-advisor/?aff=143 Travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
04 Jun 2024 | 78. Summer Tech Series: Travefy with David Chait | 00:57:47 | |
Travefy, a leading platform in the travel industry, has transformed the way travel advisors operate and deliver exceptional service to their clients. Founded by David Chait, Travefy initially started as a consumer group travel planner but pivoted to a comprehensive B2B solution for travel advisors. With its user-friendly interface and comprehensive features, Travefy has become a go-to platform for advisors looking to streamline their workflow and provide a top-notch client experience. In this episode, Jennifer and David discuss the innovations that have propelled Travefy to success and discuss its long-term vision for the future, such as the upcoming Marketplace and client portal features.
About David Chait: David is founder and CEO of Travefy, an award-winning itinerary, proposal, marketing and client management platform for travel advisors that helps them save time, impress clients, and sell more. He is an outspoken industry advocate, serves on the Board of Directors of The Travel Institute, and was named “Entrepreneur of the Year” in 2017 by the American Society of Travel Advisors. Before founding Travefy, David served in the Obama Administration working on small business economic policy and as a strategy consultant at McKinsey & Company.
Today we will cover:
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
THE LEGAL PAIGE: https://thelegalpaige.com/collections/industry-travel-advisor/?aff=143 Travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
11 Jun 2024 | 79. Host Agency Culture: Finding The Perfect Fit For Your Travel Business with Stephanie Lee | 00:56:55 | |
Thinking of switching to a different host agency? Don’t miss this episode! Before making the switch, there are so many factors to consider, and it can oftentimes feel like you’re piecing together a puzzle where support, mentorship, community, and financials need to fit just right! Stephanie Lee, founder of Host Agency Reviews, joins this episode to discuss the intricacies of finding the right host agency for your business growth. From commission structures to training programs and culture dynamics, this conversation gives insights for both new and seasoned travel advisors. Learn how to navigate the host agency landscape and find the perfect fit for your business!
About Stephanie Lee: Stephanie founded Host Agency Reviews in 2012. As a former host agency director for a $50M agency, she has spoken with thousands of new and experienced travel agents—many of whom found it difficult to find in-depth, reputable information about the travel industry. She grew up in the heart of the travel industry - her family owned a home based travel agency that grew into a storefront, and went through the same growing pains you may currently be experiencing!
Today we will cover:
SEMI CUSTOM BRAND KITS tiquehq.com/semi-custom-brands
TONIC Get 15% off your purchase with code: TiqueSentMe _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
18 Jun 2024 | 80. Summer Tech Series: Tern with David Shull and Katie Williams | 01:02:59 | |
Tern is on a mission to modernize travel advisor technology! Tern founders, David Shull and Katie Williams, share how this innovative platform is streamlining advisor workflows, prioritizing user feedback, and redefining the advisor-client relationship. By actively listening to user feedback, responding to queries, and receiving input on new features, Tern has created a loyal fan base that feels heard, valued, and connected. The genuine interactions and transparency in communication have elevated the user experience, driving enthusiasm and excitement among advisors. Tune in to learn about the platform’s development process, prioritization of features, and the future of technology in supporting travel advisors. As the travel industry continues to evolve, the human touch, coupled with cutting-edge technology, will be the driving force behind success in industry!
About with David Shull and Katie Williams: In 2014, Tern’s founding team worked together as a part of the earliest team at Handshake. After eight years they had helped Handshake grow from a living room in Northern Michigan to the second largest professional network in the US and a $3.5B valuation. Tern's CEO, David was on a trip to Greece in 2021 when he missed a ferry schedule change. Instead of enjoying their first Greek Isle, David & his wife spent six hours in a (very hot) parking lot waiting for the next ferry. In that parking lot, David thought of his in-laws & that they used an advisor for all their trips. He thought, maybe if he had partnered with Wendy he wouldn't be in that parking lot. David called Brian and Katie and shared the earliest version of an idea for Tern.
What they didn't know was if anyone needed it. They packed their bags and headed to ASTA where they talked to as many advisors, agencies, and suppliers as they could. The answer was clear. The travel industry was desperate for better technology. David, Katie, and Brian started working on Tern in 2022 and went full time in 2023. Since then the team has grown and remains laser focused on building incredible technology for travel advisors.
Today we will cover:
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
THE LEGAL PAIGE: https://thelegalpaige.com/collections/industry-travel-advisor/?aff=143 Travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
25 Jun 2024 | 81. Preparing For A Brand Photo Shoot: Tips For High-Quality, Intentional Imagery | 00:38:56 | |
When it comes to marketing your business, quality photos can make all the difference in attracting and engaging potential clients. However, simply having high-quality images is NOT enough. In this episode, Robin and Jennifer share how you can get the most out of any photo shoot, whether it's by a professional or you've employed the help of a friend who can simply press a camera button down. Regardless of your investment level, learn how you can maximize the opportunity to get great images that portray professionalism and trustworthiness, yet also allow for authenticity and individuality to shine through. From choosing the right photographer and location to curating relevant outfits and props, you can create visually stunning and impactful imagery that sets you apart in the industry!
Today we will cover:
Resources mentioned:
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com | |||
02 Jul 2024 | 82. Summer Tech Series: TripSuite with Jacey Jones | 00:43:28 | |
TripSuite is on a mission to break host agencies free from outdated systems and provide them with a modern operating platform. Jacey Jones, Co-founder and CEO of TripSuite, joins this episode to discuss how the platform is revolutionizing travel planning with advanced technology. Jacey shares her background and development journey, including how a chance introduction to a venture capital firm led to the founding of TripSuite. Learn about the platform’s unique features, including its CRM, financial integration with QuickBooks, and the upcoming workflow automation module. Jacey also provides insights on industry trends, particularly the increasing importance of technology and AI in travel, and explains the team's dedication to continuous improvement. This episode is a must-listen for those looking to modernize and streamline their operations!
Connect with Jacey Jones: travelweekly.com/Travel-News/Travel-Agent-Issues/New-solutions-introduced-collect-commissions
Today we will cover:
Listen to Episode 79: Host Agency Culture: Finding The Perfect Fit For Your Travel Business with Stephanie Lee
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
THE LEGAL PAIGE: https://thelegalpaige.com/collections/industry-travel-advisor/?aff=143 Travel industry agreement templates _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
09 Jul 2024 | 83. Attracting Ideal Clients & Fostering Relationships Built On Trust with Heather Keller | 00:56:45 | |
The path to building a successful business as a travel advisor isn't just about convincing people to book through you - it's about attracting the right clients and fostering those relationships. Heather Keller, co-owner and founder of Perfect Landing Travel, joins this episode to discuss the art of finding and attracting ideal clients. Heather provides strategies for identifying who your ideal client is and how to profile and engage with that target audience. She also shares unique marketing strategies for creating authentic connections with potential clients, and emphasizes the significance of understanding your ideal client's needs and maintaining long-term relationships. Learn how you can build credibility and trust with your audience, which ultimately leads to increased referrals and client loyalty!
About Heather Keller: While she has always loved travel, her past experience was in banking management, and in 2015 she went back to school to receive her Undergraduate in Psychology. She dove head-first into the luxury travel industry shortly after and hasn't looked back. Heather’s favorite aspect of trip planning is finding what you didn't know you'd love, and having you experience travel in a way that it becomes a part of you. When not travel planning for clients, she loves traveling with her own family (the bigger the adventure the better), and spending time giving back by volunteering with several nonprofit organizations.
Today we will cover:
SEMI CUSTOM BRAND KITS tiquehq.com/semi-custom-brands
CLIENT COMMUNICATION TEMPLATES tiquehq.com/client-communication-templates
_____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
16 Jul 2024 | 84. Summer Tech Series: The Hive with Whitney Schindelar | 01:01:16 | |
The Hive is changing the way advisors can research cruises, DMCs, wholesalers, hotels, and so much more. The platform provides a centralized database of suppliers, facilitating easier searches and better organization of travel resources; helping advisors save time by offering detailed supplier profiles and search filters.
Whitney Schindler, founder of The Hive, joins this episode to share the backstory and the pain points that led to the platform’s creation. She also explains how The Hive aims to consolidate the travel industry's fragmented information, making it easier for advisors to find the best suppliers and organize their notes. Learn about the features and potential to revolutionize travel planning by saving time and leveraging relationships. From the inception of The Hive to its functionalities and impact on the industry, the conversation covers the challenges advisors face and how The Hive aims to address them!
Connect with Whitney Schindelar:
Today we will cover:
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche
TONIC: tonicsiteshop.com Get 15% off your purchase when you use the code, TiqueSentMe _____
FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
23 Jul 2024 | 85. Summer Tech Series: TravelWits with Arman Bimatov | 00:43:11 | |
TravelWits is a revolutionary platform that simplifies booking by integrating with GDS systems, offering functionalities like multi-segment trip planning, client proposals, and even a client-facing booking portal. Arman Bimatov, CEO of TravelWits, joins this episode to share the evolution of the platform, current trends in the travel industry, and the future outlook for TravelWits. Learn about several of the unique features, including its multi-segment travel search capabilities and custom content integration, designed to streamline the travel planning process. Arman also tackles the topic of AI and how it is shaping the future of travel planning, and how advisors can optimize their operations to stay ahead.
Connect with Arman Bimatov:
Today we will cover:
CLICKUP: app.clickup.com/8641060/settings/rewards Sign up for a FREE trial when you use code: TIQUE
NOVO: onboarding.novo.co/signup?referral_code=JenniferJacob The ultimate online banking system perfect for travel advisors on the go! _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
30 Jul 2024 | 86. How To Celebrate Your Wins As A Travel Advisor | 00:39:39 | |
Success is in the small wins! Learn why and how to celebrate your business achievements for a happier, more productive life. In this episode, Jennifer and Robin discuss their struggle with celebrating achievements amidst the hustle of running a business. They explain the importance of pausing to recognize big and small wins to prevent burnout and build a healthier work-life balance. Through personal anecdotes and industry insights, they discuss why celebrating success matters, how to define personal and professional goals, and practical ways to reward yourself. Don’t miss this candid conversation about redefining success, setting goals that align with personal values, and finding joy in everyday victories to maintain motivation and creativity in your business!
Today we will cover:
SHOP THE WORKFLOW TEMPLATES
SEMI CUSTOM BRAND KITS tiquehq.com/semi-custom-brands _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
06 Aug 2024 | 87. How Your Brand Impacts Client Quality with Gray Ellender | 00:54:57 | |
Gray Ellender shares her journey of transitioning from a career in healthcare to founding Go with Gray Travel, a luxury travel business focusing on creating unforgettable honeymoon experiences. She discusses the importance of brand consistency, defining your target audience, and creating a unique brand identity that resonates with clients. She also highlights her marketing strategies, including the effective use of social media platforms like Instagram and TikTok. With a solid brand identity, a dedicated focus on client relationships, and a commitment to continuous improvement, Gray exemplifies the recipe for success in the travel industry. Tune in and uncover her secrets to *quickly* building a successful business based on authenticity and a client-centered approach!
Connect with Gray Ellender:
Today we will cover:
CLIENT COMMUNICATION TEMPLATES _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com | |||
13 Aug 2024 | 88. How To Nurture Product Knowledge with Angela Isherwood | 00:59:50 | |
Angela Isherwood of Olive and Atlas Travel discusses the intricacies of crafting the perfect accommodation plan for clients based on their preferences and expectations. From building strong partnerships with suppliers to mastering product knowledge and selling with conviction, Angela explains all the components that play a part in creating client-centric experiences that exceed expectations and foster long-lasting client relationships. She also dives into her methods for asking the right questions during client intake calls, the importance of balancing the luxury of different properties across a client's itinerary, and how to effectively manage and organize travel information for optimal efficiency. Angela also emphasizes the value of first-hand experience in travel and the need to continually educate yourself in order to provide the best client experience possible.
Connect with Angela Isherwood:
Today we will cover:
Listen to Episode 84: Summer Tech Series: The Hive with Whitney Schindelar
SHOP THE WORKFLOW TEMPLATES
TONIC: tonicsiteshop.com Get 15% off your purchase when you use the code, TiqueSentMe _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
20 Aug 2024 | 89. Tailoring Your Sales Pitch To Each Client | 00:47:33 | |
In a world where consumer habits are rapidly evolving and over-saturation of sales pitches is the norm, one-size-fits-all sales approaches no longer cut it. Just like no two people are the same, successful sales strategies must embrace personalization to resonate with clients. In this episode, Robin and Jennifer discuss how you can use emotional intelligence to customize your sales pitch for each potential client, increasing your chances of a positive outcome. They stress the importance of understanding each client's unique needs and interests, using active listening and client research to build trust and offer tailored solutions. The episode also includes advice on how to manage objections, maintain communication integrity, and follow up effectively to secure bookings.
Today we will cover:
A brand suite built on strategy to ensure that your visual identity is cohesive, professional, and attracting your dream clients.
Use code TIQUE10 for 10% all purchases _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com | |||
27 Aug 2024 | 90. The Most Boring Podcast Episode That You NEED To Listen To (How To Avoid Getting Audited) with Jon Frye | 00:48:47 | |
Understanding your business finances isn't scary - it’s empowering! Jon Frye, CPA, joins this episode to tackle a topic that may not be the most exciting to some, but personally hits home for Jennifer. She recaps her experience being audited in 2018, giving insight into why she was audited and how she came out unscathed. Jon shares advice on avoiding IRS audits and understanding the nuances of tax preparation. He also gives details on what constitutes legitimate business expenses, such as travel upgrades and tips, and emphasizes the low risk of audits for smaller inconsistencies. Learn how to take control of your business finances, avoid risks, and make informed decisions. At the end of the day, good financial practices aren't about doing everything perfectly. It's about understanding, planning, and preparing!
Connect with Jon Frye: linkedin.com/in/jonathan-frye-758b3651
Today we will cover:
CLIENT COMMUNICATION TEMPLATES Includes all of the emails, forms, and task lists needed to create an enjoyable booking experience
Online Business Banking _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
03 Sep 2024 | 91. What You Wish You'd Always Known About Booking Airfare with Lary Neron | 01:13:43 | |
Managing airfare isn’t just about booking flights but about offering peace of mind and a cohesive travel experience. Larry Neron of Airfare Consultant, a boutique commercial air travel service company, is on a mission to demystify air travel! He brings a fresh perspective on why travel advisors should rethink booking air. From tackling the challenges and misconceptions around airfare management to showcasing strategies for adding substantial value to client interactions, Larry explains how to create a stress-free, high-value travel experience. Learn effective techniques for handling logistics, anticipating potential travel issues, and providing top-notch service that your clients will appreciate and remember.
About Lary Neron: Lary founded Airfare Consultant, a boutique commercial air travel service company, to redefine the commercial flying experience. As an air travel expert, consultant, and mentor, Lary is dedicated to providing unmatched air travel experiences. Driven by a client-focused approach and a commitment to simplicity, Lary aims to elevate and optimize air travel through highly personalized, white-glove service, ensuring seamless and stress-free journeys. As the lead expert at Airfare Consultant, Lary successfully oversees three key programs, offering top-tier support, consulting, and mentorship to clients, partners, and travel industry professionals. Lary calls Mexico home but spends his summers in Spain. Cycling is his passion, driving his curiosity and sense of adventure. Whether he's exploring the friendly roads of Spain or the rugged cobblestone streets of Mexico, he finds immense joy in discovering new hilltop villages, cafes, and bakeries.
Fully Managed Air Travel Program (#FMATP)
Today we will cover:
Create an enjoyable booking experience for every one of your travel clients
Use code TIQUE10 for 10% all purchases _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com | |||
10 Sep 2024 | 92. What Your Boundaries Say About Your Business | 00:43:30 | |
From establishing professionalism to creating a better work-life balance, setting boundaries in your business is a must. However, what does implementing boundaries actually look like? How can you educate potential clients on your boundaries so that you are only working with travelers that value your time? Jennifer and Robin answer those questions and more on this episode! Learn why boundaries are necessary, how to communicate them effectively (and handle pushback) to clients, and the role fees play in reinforcing these boundaries. If you’re eager to create stronger boundaries in your business and ensure a positive client experience, don’t skip out on this episode!
Today we will cover:
Episode 13: How To Set Healthy Boundaries In Your Business
A brand suite built on strategy to ensure that your visual identity is cohesive, professional, and attracting your dream clients.
Get 15% off your purchase when you use the code, TiqueSentMe _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com | |||
17 Sep 2024 | 93. What We Wished We Knew Before We Hosted A Group Trip | 00:50:33 | |
Thinking of planning a group trip? Robin and Jennifer give the inside scoop of their own group trip to Italy in 2019. They discuss their positive experiences (such as making life-long friends) and challenges (losing $12,000!), as well as give advice for avoiding common pitfalls. Learn the importance of understanding your audience, creating a detailed timeline, managing expectations, and accurately pricing a group trip to ensure profitability. They also discuss best practices for promoting the trip, handling logistics, and addressing common obstacles. This episode is a must-listen for anyone considering organizing a group travel experience - walk away with validation that a group trip may not be fit for your business model OR gain a better understanding of how to sell your group trip profitably!
Today we will cover:
Create an enjoyable booking experience for every one of your travel clients
Use code TIQUE10 for 10% all purchases _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
24 Sep 2024 | 94. How To Recover From Negative Feedback | 00:39:49 | |
Ever felt crushed by a bad review? Robin and Jennifer know the feeling. This conversation tackles how to turn those tough moments into learning opportunities. The ladies discuss how to process negative feedback without taking it personally and offer practical steps for recovery. Learn how to remove emotion from reviews, show appreciation for the feedback, and offer remedies such as future trip credits or small gestures. Whether it's because of something that was out of your control or maybe a genuine mistake, a negative review can be pretty discouraging. Hit play and get all the tips for turning challenging situations into positive outcomes!
Today we will cover:
Listen to Episode 91: What You Wish You'd Always Known About Booking Airfare with Lary Neron
A brand suite built on strategy to ensure that your visual identity is cohesive, professional, and attracting your dream clients.
Get 15% off your purchase when you use the code, TiqueSentMe _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
01 Oct 2024 | 95. Automating Your Social Media With ManyChat | 00:35:25 | |
Ready to turn social media followers into loyal customers without spending hours in your DMs? Jennifer and Robin share the many benefits of ManyChat, an automation tool designed to enhance engagement on Instagram through chat funnels and automated responses. It's an effective way of creating engagement to boost your profile, as well as deliver tailored information to an engaged audience. The tool, popular among online marketers like Jenna Kutcher and Amy Porterfield, helps brands interact more personally, creating a deeper sense of connection and loyalty. Learn how you can streamline your communication, save time, and still deliver that bespoke service your travel clients love!
Today we will cover:
A brand suite built on strategy to ensure that your visual identity is cohesive, professional, and attracting your dream clients.
Get 15% off your purchase when you use the code, TiqueSentMe _____ JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
08 Oct 2024 | 96. What To Do NOW To Prepare Your Business For The Holidays | 00:39:06 | |
The holiday season is fast approaching - are you ready to take a well-deserved break without worrying about your business? In this episode, Robin and Jennifer share must-know strategies for travel advisors to prepare for a stress-free holiday. From setting up automated responses and delegating tasks to expressing gratitude to clients, they cover everything you need to step away with confidence. Plus, they dive into the importance of setting clear boundaries with clients, automating workflows, and crafting a comprehensive coverage plan. Tune in for all the tips to keep your business running smoothly while you enjoy a peaceful, relaxed holiday!
Today we will cover:
Listen to Episode 03: Preparing To Go OOO? Do These Things First
Get 15% off your purchase when you use the code, TiqueSentMe _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
15 Oct 2024 | 97. Replay: How To Articulate What You Do As A Modern-Day Travel Advisor | 00:53:07 | |
In light of recording challenges due to Hurricane Milton, Robin and Jen are replaying this fan-favorite episode!
“Travel agents still exist?” - There’s no doubt, we've all been asked this question. Honestly, it can feel impossible to summarize everything that a travel advisor does in the few seconds that we have to respond to that question. Many people now believe they can plan and book their own trips using the internet and online reviews. However, advisors offer much more than just booking services! In this conversation, Robin and Jennifer chat about breaking down advisor stereotypes, easing the stress of planning trips, and how technology has reshaped travel planning. They also provide tips for building strong client relationships, managing unexpected bumps along the way, and addressing common concerns about cost. If you've stumbled over explaining why someone should work with an advisor versus booking a trip on their own, this episode is for you!
Today we will cover:
_____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
22 Oct 2024 | 98. What I Wished I Had Known About Email Marketing with Kaytee Fisher | 00:52:35 | |
When you stay top of inbox, you stay top of mind. Kaytee Fisher of Moxie and Fourth is back to share her knowledge on all things email marketing. Learn about the importance of audience engagement, staying 'top of inbox,' and the synergy between email marketing and social media. Dive into advanced techniques like audience segmentation, creating effective nurture sequences, and balancing promotional emails with engaging content. Kaytee also reveals her top resources and services, including mini-training sessions, custom solutions, and an upcoming guided program. Tune in for ample advice perfect for both beginners and seasoned advisors looking to elevate their email strategies!
Connect with Kaytee Fisher: Sign up for Flodesk Check out Interact
Today we will cover:
Create an enjoyable booking experience for every one of your travel clients
Use code TIQUE10 for 10% all purchases _____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq | |||
29 Oct 2024 | 99. Creating Invoices That Protect Your Business | 00:47:52 | |
Dive into a topic that might not sound overly exciting but is essential for protecting your business – client invoicing. Jennifer and Robin discuss topics such as charging planning fees, setting limits on proposal revisions, and making sure your services are super clear so clients know exactly what they’re paying for. They also share tips on managing supplier invoices (because nobody likes those surprise mistakes) and why getting digital signatures for changes is a total lifesaver. And of course, they get into the nitty-gritty: clear terms and conditions, disclaimers for extra costs, and all the documentation you need to cover your bases. Bottom line? Client invoices aren't just about getting paid – they’re about saving yourself stress and keeping your business running smoothly. Hit play to learn more!
Get the Sample Client Welcome Guide & Service Suite!
The Legal Paige - Travel Advisor Contract Use code TIQUE10 for 10% off!
Shop the Client Communication Templates!
Today we will cover:
_____
JOIN OUR NICHE COMMUNITY: tiquehq.com/niche FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq CHECK OUT OUR SERVICES & PROGRAMS: tiquehq.com | |||
05 Nov 2024 | 100. TIQUE Tells All: Answers To Your Burning Questions | 00:58:57 | |
In this special 100th episode of Tique Talks, Robin and Jennifer celebrate the podcast’s incredible journey - over 200,000 downloads and a thriving community! They reflect on the lessons learned along the way and answer questions from listeners, covering topics like common mistakes new travel advisors should avoid, the importance of defining your ideal client and managing expenses strategically, and setting boundaries for sustainable business growth. They also discuss the pros and cons of using a personal vs. business Instagram account, the benefits of building strong supplier relationships, and MUCH more! This milestone episode is packed with advice and inspiration - perfect for advisors looking to refine their strategies and scale their travel business.
Thank you for being on this journey and here’s to 100 more episodes!
Today we will cover:
Listen to Episode 41: What We'd Do Today If We Started Our Travel Business Over (Part 1)
Listen to Episode 99: Creating Invoices That Protect Your Business
NICHE - Join an interactive membership for travel advisors wanting the community, education, & support to grow their business.
NOVO - The ultimate online banking system perfect for travel advisors on the go. _____
FOLLOW ALONG ON INSTAGRAM: instagram.com/tiquehq |