The Wedding Business Podcast (Faye Cornhill)

A big hello, and a warm welcome to the new season of The Wedding Business Podcast! I am beyond excited to be back and I am so looking forward to chatting about all things business and the wedding industry once again. 

We’re kicking off this 5th season by talking about the many hangover weddings that are still in play, climbing Kilimanjaro and even taking enquiries for 2026-2027 (crazy... right?). Alongside this, we also touch on the current state of the wedding industry in its busiest months and the normality that we hope is to come from the year 2023.

But first, I would like to take a moment to really reflect on the summer so far. It's August, so a big pat on the back is due for reaching this milestone! But what I want to ask you,  is what have you learnt this year? And what are you taking into the next epic season? Acknowledge these highs, and perhaps lows and use them to grow and create next year's goals.

In this episode, I also touch on my FREE Masterclass that's NOW available, for those looking to pin down their most desired enquiries and also how to nail the sometimes dreaded task of marketing. 

Click here to claim your space.

Join us weekly for brand new episodes of The Wedding Business Podcast, and stay tuned for more free resources and exciting opportunities within our industry. 

Find me on Instagram @fayecornhill 

Share it with a friend, or if you have 2 minutes please do leave a rating and review on Apple Podcasts.

Hello, and a very warm welcome back to The Wedding Business Podcast Season 4! 

I am so excited to be bringing you a fourth season of The Wedding Business Podcast with more even brilliant guests from our community who will be bringing their genius and sharing their knowledge and expertise. We’re going to be covering SEO, mindset, finding your niche, growing your business, looking after your mental wellbeing and much much more. 

So stay tuned for all of that, but first I wanted to take a moment to reflect on what 2021 has bought for our industry and what it’s taught me. While it’ll be different for everyone, there are some really important key themes to bring to the table because the landscape is changing, and that’s OK because your business can change and evolve as well.

But if you feel like you're not evolving, and you’re just staying put, we've got some great episodes coming up on how to really put your stake in the sand and say, I'm going in that direction over there. And if you're listening to today’s episode and thinking I need to be part of the wedding business community then hang in there!

Doors will open in Jan 2022 and you'll be the first to know by joining the waitlist at http://www.theweddingbusinessclub.com/ 

I love making this podcast, I love hearing your comments and I love connecting with new people, so if we haven’t met yet, come and say hi on Instagram @fayecornhill and we also have @theweddingbusinessclub. 

We work in the most amazing industry, with the most amazing people and I cant wait to meet more of you.

I can’t wait to share this season with you. 

See you again next week.

In this episode I speak to Chris Fowler who started her business at the age of 58. She talks to me about why it was the perfect time for her to go self employed and why she thinks it's never too late to start.

Join me in this paws-itively amazing episode of The Wedding Business Podcast! Today, we have Chris Fowler who turned her love for dogs into a successful business as a dog chaperone at weddings.

From starting her business at the age of 58 to doubling his bookings year on year, Chris shares the story of how Shortlegs Dog Care was born out of a need for dog-friendly wedding venues and her passion for dogs.

Chris talked about the impressive statistics on the growth of his business, with a significant increase in the number of weddings he has serviced each year. She attributes his success to his dedication to customer service, strong connections with venues, and a passion for his work.

If you're feeling stuck or in need of motivation, take a page out of Chris's book and remember that it's never too late to pursue your dreams and make them a reality.

On this episode, we talked about:

• Approaching your business with passion, authenticity, confidence, and a positive mindset, regardless of age or experience.
• Networking, seeking competitor advice, and fostering venue relationships are vital for recommendations and support in business.
• Open to new ideas, feedback, and improvement opportunities, embracing a growth mindset in business.
• Understanding the importance of business management skills, including financial management and administrative tasks.
• Ensuring client satisfaction and post-event follow-up contribute to high review rates and customer happiness.

Learn more about Chris Fowler and Short Legs Dog Care at https://www.instagram.com/shortlegsdogcare/ and visit her website at https://www.shortlegsdogcare.co.uk/

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

This week it is my pleasure to be joined by Elizabeth, founder of Hall & Co Event Design to share her experience and insight on building a successful wedding business. 

Starting out doing-up furniture for fun Elizabeth began by renting out pieces out for events and could have never imagined that her hobby would grow into a full time business. 

Now, five years on, Hall & Co employ a team of people, and if you’ve seen their Instagram you’ll know while they work hard they also have a great time together creating bespoke and memorable events. 

Elizabeth shares with me what has had the biggest impact on her business, from leveraging social media, to getting clear on their ideal clients and what she’s learned from building a team. 

If you are new to the wedding industry, or want to start a wedding business Elizabeth has some sound advice for you to follow your gut or as she puts it -  if an opportunity doesn’t excite you and make you think, hell yes! Then it’s a hell no. 

You can see more of the amazing work from Hall & Co Event Design www.hallandcoeventdesign.co.uk and follow them on Instagram to see behind the scenes of their work and meet the team www.instagram.com/hallandcoeventdesign/

This episode features cake maker Abigail Amankwa and we have an open discussion about what is currently working right now in the world of social media.

I had the privilege of sitting down with Abigail Amankwa, a wedding cake designer whose journey is as sweet and intricate as the cakes she crafts, in this episode of Wedding Business Podcast!

I was hooked as Abigail shared how, at 19, she chose baking over college, sharing her childhood obsession with cooking shows like "Ace of Cakes" and "Ready Steady Cook with Ainsley Harriott." 

What stood out to me was Abigail's wisdom beyond her years. Her journey wasn't just about starting a business; it was about staying true to herself and her values. Even when a golden opportunity knocked on her door – a chance to work at the bakery that crafted the royal wedding cake – she passed it up to adhere to her personal commitments.

She's not just a talented cake designer; she's a digital marketing whiz who's tailored her approach to suit her niche market in the wedding industry. She also talked about the darker side of visibility, sharing experiences of criticism and the complex dance of maintaining authenticity on social media.

On this episode, we talked about:

• The balance between corporate job security and the freedom of entrepreneurship.

• Public perception and criticism faced by business owners, especially with a growing personal brand on social media.

• Business-minded approach to social media for growth and connections.

• The importance of targeting platforms that resonate with ideal clients

• Social media’s  role  in the customer decision-making process.

• The benefits of having a cohesive brand presence across all platforms.

Learn more about Abigail Amankwa & Bloom and Crumb at
https://www.bloomandcrumb.co.uk/ and connect with her on Instagram at https://www.instagram.com/bloomandcrumb/

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

Welcome back to The Wedding Business podcast, and today is a very special, very exciting episode because today, my book, I Do: How to say YES to running a successful and profitable wedding business is finally available!  

So, I wanted to use this episode to talk to you a bit more about my book - why I wanted to write about my experience of building a wedding business, and why I would love for you to read it. 

Regardless if you're at day one or twenty-five years into running your business, this book will help you move forward. I’ve put everything and the kitchen sink into this book and I can’t wait to share it with you all. 

To celebrate the book release I have an incredible competition taking place over on my Instagram @fayecornhill, at 8pm on November 2nd. You will not want to miss this so do come and check it out.  

You can grab yourselves a copy now! Available on Amazon and Waterstones. I would absolutely love to hear your thoughts on the book, so please do drop me a DM and come and let me know if you enjoy it!

I know social media can be a contentious subject, and as business owners, we can get ourselves in a real tangle with it, and it quickly becomes overwhelming knowing what and when to post. 

So today I want to walk you through how you can schedule 30 days of social media posts, in 30 minutes. 

I have a simple framework to share, that will take away the panic and the overwhelm, and make the whole process a billion times easier for you. 

It’s not rocket science, and there’s no big secret to it, but by following these steps you can leave all the stress at the door and plan content that resonates with your ideal clients and builds those key connections. 

I also have a very exciting invitation for you, because starting today, Monday 10th May, I am running my free 5-day coaching experience, The Wedding Business Bootcamp. 

I am going to be teaching you exactly what you need to do to make a profit in 2021 and make this year count! So if you’re determined to not give up on your 2021 dreams come and join us, I can’t wait to see you there. 

Reserve your spot now. 

Today I’m joined by Wedding Business Club member, Wedding Calligrapher and SEO Expert - Stacy Westhead. 

Having worked in digital marketing for many years Stacy took up calligraphy as a hobby to help create some time for herself outside of family life and to help her process her grief after losing her Dad. This transpired into a real passion and talent for the craft and lead her to launch her first business. 

In this episode, Stacy shares how she got started as a wedding calligrapher, how she deals with imposter syndrome, something we can all relate to, and her advice to anyone starting out in the wedding industry. 

With her 15 years of experience in marketing and specifically SEO, Stacy has also started a second offering helping wedding businesses engage with their clients, so today we’re very lucky to have Stacy taking us through the fundamentals of SEO and giving us some of her top tips for boosting your visibility online.  

So if SEO feels like a bit of a mystery to you, or you’ve got the basics but are looking to take it up a notch this is the episode for you! 

You can see more of Stacy’s calligraphy work at www.socalligraphy.co.uk and connect with her on Instagram @socalligraphy. For help with your SEO, you can find Stacy at www.soengaged.co.uk and @soengaged on Instagram. 

If you enjoyed todays’ episode or it gave you a real aha moment I’d love to hear from you, come drop me a DM on Instagram @fayecornhill

See you next week! 

My guest this week is the fantastic Louise Baltruschat from the wedding blog and directory Whimsical Wonderland Weddings. 

Louise has been running Whimsical Wonderland Weddings for 11 years, so she really was one of the first on the scene in the UK wedding blogging world, and was actually one of the first blogs to feature my work. 

I was so excited to hear her story of launching the blog and the amazing journey it’s been on in the last 11 years from a hobby to a full-time job. 

Whimsical Wonderland Weddings has become renowned for showcasing fun, colourful stress-free weddings that step outside of tradition, so I was really keen to hear how Louise selects features from all the submissions she receives, and what makes a great submission. 

Louise also shares her golden nugget of advice for anyone starting out in the wedding industry and what she thinks will be key for weddings in 2021. 

You can find Louise’s brilliant blog at www.whimsicalwonderlandweddings.com & follow her at @whimsicalwonderlandweddings on Instagram. 

Finally, I have a very exciting invitation for you, because starting Monday 10th May I am running my free 5-day coaching experience, The Wedding Business Bootcamp. 

I am going to be teaching you exactly what you need to do to make a profit in 2021 and make this year count! Putting a stop to the panic, and the overwhelm with action taking ideas to move your wedding business forward.

So if you’re determined to not give up on your 2021 dreams come and join us, I can’t wait to see you there. 

Reserve your spot now! 

I know the word ‘authentic’ gets overused, especially on social media and it starts to lose meaning. To me, being authentic means being true to yourself and being transparent, which my guest today is through and through. 

With Joanna Southwell​​, what you see is what you get and that truly is her superpower. 

Having started out in the industry over 7 years ago with her wedding boutique, Jo now runs multiple wedding businesses, mentoring bridal brands and founding the brilliant blog, The Wedding Hood. 

Joanna is a big believer that being yourself is the best way to run your business and I couldn’t agree more, but it isn’t always easy and it takes practice. 

In today’s episode, Joanna shares how she stays true to herself, and why being authentic is not only important for you but is so important for your clients and your future clients too. 

And don’t forget, my free 5-day Bootcamp,The Wedding Business Bootcamp, kicks off 24th Jan so if you ​​want to learn exactly what you need to do now to make 2022 profitable, come and join us. I cant wait to see you there!

You can connect with Joanna on Instagram @joanna_southwell and read more about her services at www.joannasouthwell.com 

Save your space for The Wedding Business Bootcamp now! 

So here we are at the final episode of Season 1! It feels like 2 minutes ago I sat down with my notebook to plan out the episodes and launch for this podcast. 

These 13 episodes have been jam packed with advice, information and support, so today I wanted to take the chance to recap on why I started the podcast and what I’ve learnt through this time. 

There’s been so many things that have been out of my control in this period, but I made the decision at the start of lockdown to go all in, on serving, helping and supporting the people around me. I chose to take action to move my business forward, and I know so many of you did too.  

I truly believe when you surround yourself with people who cheer you on and support you, it makes a huge huge difference and I’ve seen that more than ever through lockdown. 

So if I can leave you with anything from this series, it’s that the best way to grow your business is to find your people, show up consistently and serve them. 

I really hope you’ve enjoyed these episodes, it makes me so happy to read your reviews or see where you’re listening and I’m so grateful for you taking the time to listen in. 

You’ve heard me speak a lot about The Wedding Business Club in the podcast, so if you think it might be a place you want to hang out you can find more information here. 

 https://www.fayecornhillcoaching.co.uk/wbc

Doors are currently closed, but join the waitlist to be the first to know when enrolment opens again. 

Finally one last big thank you, I can’t wait to see you all soon and give you a hug in real life! 

In this episode, I speak to wedding MC and DJ Alan Marshall about overwhelm and how we can avoid it.

In the world of weddings, where the expectation of perfection often looms large, legendary DJ Alan Marshall offers a breath of fresh air. With a career spanning over four decades, Alan has become a wellspring of wisdom in the wedding industry.

His career began with humble origins, spinnin’ records for his grandmother's friends, and evolved into a reputable profession as a DJ, master of ceremonies, and independent celebrant. His story is a testament to the idea that success is not a destination but a journey filled with trials, errors, and valuable lessons. 

Drawing inspiration from Brené Brown's "The Gift of Imperfection," talked about the fallacy of perfection, which is not only impossible to achieve but also can be detrimental to our growth and business practices.

Alan wrapped up the conversation by sharing the invaluable role of mentors and coaches, advocating for the importance of surrounding oneself with people who can help navigate the industry and foster personal growth.

On this episode, we talked about:

• Acknowledging insecurities and accepting imperfections to foster authentic and effective business practices.

• The value of trying new things and learning from mistakes.

• Practical strategies for managing overwhelm in the wedding industry.

• Consistency as a transformative force, such as small, daily actions can lead to significant achievements over time.

• The concept of "the space between," a critical moment of choice that can propel individuals forward or hold them back.

• The importance of continual learning and taking action to move forward.

Learn more about Alan Marshall & Celebrations with Alan Marshall

https://www.amcelebrations.co.uk/ and connect with him on Instagram at https://www.instagram.com/celebrationswithalanmarshall/

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

Today I am speaking with Wedding Planner, Celebrant, and Illustrator Andri Benson, all about how to pivot your wedding business. 

I know this has been a topic of huge interest to many of you over the last 18 months, so I was really keen to understand from Andri how to identify the gaps where you can diversify your income and find the extra offerings that complement your existing business. 

In this episode, Andri shares how knowing where your passion and knowledge lies can be key when looking for opportunities to pivot, how she has found a balance in running multiple businesses and her experience of building “passive”, or as she prefers to say, a recurring income. 

You can find Andri on Instagram @alwaysandriweddings and see more of her brilliant work at www.alwaysandri.co.uk and her beautiful illustrations at www.studio.alwaysandri.co.uk 

If you enjoyed today’s episode, come and let me know on Instagram. 

I’d love to know if you found it helpful and if it’s got you thinking about pivoting in your business?

In this episode I speak to club member and pianist Hannah Mitchell-Harrison about her journey to rebranding her business.

Music and matrimony have one thing in common: they both signify the beginning of lifelong harmonies.

Today, we have Hannah Mitchell-Harrison, a classically trained pianist whose entrepreneurial spirit has composed a new symphony in the wedding business landscape.

Hannah's story begins with the gentle tap of piano keys and evolves into a strategic enterprise. Her creation, the HMH Piano Collective, has become the heartbeat of countless weddings, providing a soulful backdrop to "I dos" and first dances.

She also explores the delicate yet transformative process of rebranding, highlighting both its emotional and strategic aspects. She describes the pivotal moments in this journey and emphasizes how a fresh identity can resonate with ideal clients and foster harmonious partnerships with vendors and venues.

If you're a creative entrepreneur looking for the courage to strike a new chord in your business, Hannah's story is a must-listen.

On this episode, we talked about:

• Hannah’s transition from being a pianist to creating a music agency for weddings and events.
  
  

• How a strategy day with Faye inspired Hannah to pursue rebranding.

• Rebranding as a significant business strategy change that enhances relationships with clients, suppliers, and venues.

• The importance of online presence in the wedding industry for showcasing a business's offerings.

• The emotional and financial commitment to reinvent a business and its potential outcomes.

Learn more about Hannah Mitchell-Harrison & HMH Piano Collective at
https://hmhpianocollective.co.uk/ and connect with her on Instagram at 

https://www.instagram.com/hmhpianocollective/

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

A very warm welcome back to The Wedding Business Podcast! Since we wrapped up Season 2 back in November we’ve entered and exited another lockdown in the UK, and we now finally have a plan. The light is not only at the end of the tunnel, it’s shining bright. 

So I want to speak to you today about what you can do right now to get your wedding business ready to go post-lockdown. 

It’s been a long time since we were operating and running our businesses, and I know that can lead to some procrastination or confusion, so I want to direct you to some previous podcast episodes that can really help you with what I believe are the 4 pillars to a successful wedding business. 

There’s a wealth of expertise in these episodes that can help you prepare practically, as well as the mindset work we can do ahead of what is going to be a bumper season. 

I also can’t wait to share with you all the amazing guests we have lined up for Season 3, so don’t forget to subscribe on your favourite podcast app to not miss an episode, and I’m so excited for you to join me next week with our first guest!

A very warm welcome back to The Wedding Business podcast! I hope you had a wonderful Christmas break and are feeling ready for a prosperous 2022. 

Before we get into today's episode I have a very exciting invitation for you because The Wedding Business Bootcamp is back!

This is a free 5-day Bootcamp for wedding business owners where you can learn my 4 step strategy that every wedding business should know so that you can stop the panic, stop the overwhelm and stop the sleepless nights.

We kick things off on 24th Jan 2022, so if you’re looking for a way to focus, have some fun (remember that?!) and flourish - come and join us and walk away with a plan to make 2022 work for you.

You can save your space for The Wedding Business Bootcamp now! 

My first guest of the new year is Harpist supremo and a much-valued member of The Wedding Business Club, Harriet Flather. 

Having joined The Wedding Business Club in Jan 2020 I’ve been lucky enough to witness some of the friendships Harriet has struck up within the club, and in today’s episode, we discuss the importance of making connections and how key building relationships can be in this industry. 

Harriet has some brilliant do’s and don'ts when it comes to connecting with suppliers and couples, how she finds common ground with new people, and how those extra touches can go a long way to building trust with new clients. 

We’ll also take a look at how Harriet learnt to play the harp and built a career as a professional musician, how she has launched a second business and what she absolutely loves about working in the wedding industry. 

We really could have chatted all day, so I hope you enjoy this one and can take away some top tips for building strong working relationships.

You can connect with Harriet on Instagram @harrietflathermusician and find all her services at www.harrietflather.co.uk and @i_do_social/ 

See you again next week! 

I’m often asked how I juggle all the things I am doing. Like most people I’m spinning a lot plates by running a business and having a family. So if that's you too, and you’re thinking I don't even know where to begin, I hear you! 

Today I’m going to share with you my secrets to productivity, and specifically the one thing I do every week without fail that sets me up for the best week possible. I swear, without this system, I would be a hot mess by Monday lunchtime. 

With this 10 minute weekly task you can feel confident in each day and be sure that you’re always working towards your goals and objectives for your business. 

I also wanted to share something very exciting with you in this episode, and if you follow me on Instagram you might have seen, my first book I Do, will be released 2nd November 2020 on Amazon.

I really can’t wait to share it with you all and for it to be out in the world! 

To celebrate the release of the book I will also be announcing a very exciting competition on 2nd November, taking place on my Instagram, so be sure to keep your eyes peeled for that because you will not want to miss out. 

I really hope this episode is a game changer for your productivity, so come and let me know over on Instagram if you’re giving this a go and how you’re finding it.

In this episode I speak to wedding cake designer, Jasmine Aboagye from Little Cake Garden. We talk about growing a business when the odds are stacked against you and how, even when it seems as though all was lost, she found a way to strive for success.

Starting a new adventure can be scary, but for Jasmine, it turned into a joyful blend of her past and present.

Jasmine Aboagye is a former psychology teacher turned wedding cake maestro, who has carved a niche for herself in the bustling lanes of East London. Amidst navigating the complexities of entrepreneurship, she encountered personal challenges, from organizing her own wedding to the emotional journey of starting a family.

With touching honesty, she showcased how kindness among industry peers has transformed into a more supportive and unified community after the pandemic and the benefits of fostering a generous spirit in what can often be a solitary line of work.

Her journey teaches us that blending personal passions with professional endeavors can create a business that not only survives but also enriches lives.

For Jasmine, every cake she bakes is a testament to her journey - a narrative of love, loss, and the unwavering belief in the beauty of new beginnings.

On this episode, we talked about:

• Psychology’s role in Jasmine’s approach to baking, creating cakes that resonate emotionally with clients.
• Overcoming personal challenges and adversities, such as launching a business while coping with the emotional strain of miscarriages.
  
• The concept of 'community over competition' within the wedding industry.
• Finding your own voice and staying true to yourself in the industry, rather than emulating others.
• Benefits of investing in good photography  and how it can lead to business growth.

Learn more about Jasmine Aboagye and follow her on Instagram at https://www.instagram.com/littlecakegarden/ and visit her website at Little Cake Garden

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

This week, in the first full episode of The Wedding Business podcast I’m excited to share with you some of my experiences from starting my wedding business. I’ll also let you in on some of the mistakes I made at the beginning and how you can easily avoid them. 

While running a wedding business is incredible, it's not always easy. So here are my five steps for how you can start your wedding business drawing on the experiences that have really moved my business forward. 

Here’s a recap of the five steps so you can keep coming back to them after the episode. 

1. Get clear on what it is you want to do, and practise, practise, practise. 
2. Invest. This doesn’t just mean money. Invest your time, your energy, and be ready for the juggle. 
3. Find your network.
4. Don’t be afraid to ask for help. 
5. Work on your mindset. 

If you'd like to, please leave a review and come back next week for another really exciting episode.

In this episode, we sit down for a chat with Jodie Barden, the powerhouse behind Ella Bella Weddings and Events, to dive deep into the topic of inclusivity in the wedding industry. Jodie, who’s known for her flair as an alternative wedding planner, really drives home the importance of making sure all couples feel seen and celebrated. She’s all about creating spaces that are not just accessible but genuinely welcoming to everyone.

Jodie gets into the nitty-gritty of why using inclusive language matters so much and how to steer clear of tokenism. She also talks about the value of working with a diverse range of suppliers to ensure that every couple’s unique needs and backgrounds are honored. 

But it’s not just business talk—Jody opens up about her own life too. She shares her journey of juggling a thriving business while raising four kids and managing her ADHD. Plus, Jodie dishes out some super practical tips for wedding pros who want to step up their inclusivity game. 

Whether you’re a seasoned planner or just starting out, there’s a ton of valuable advice on how to make every couple feel special and included. 

On this episode, we talked about:

• Challenges of diversifying portfolios and representation in the industry

• Role of social media in promoting inclusivity and diversity

• Impact of joining the Wedding Business Club

• Value of belonging to a supportive community within the wedding industry

• Practical advice and personal reflections for wedding professionals and couples

Learn more about Jodie Barden & Ella Bella Weddings and Events at 

https://ellabellaevents.co.uk/ and connect with her on Instagram at https://www.instagram.com/ellabellaweddingsandevents/

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

This episode features wedding photographer Nicola Dawson and is a discussion around the link between a strong mindset and the knock on effect on your business.

It’s such a pleasure chatting with Nicola Dawson, a valued member of my community and a thriving wedding photographer, in this episode of Wedding Business Podcast!

It all started back in 2017 when she made the decision to leave her job as a police officer and pursue her passion for photography. Reflecting on her first wedding shoot, she felt a blend of excitement and nerves. But as soon as she started capturing those special moments, she knew that she had found her calling. 

Aside from her journey and collaboration with me over the years, we also talked about toxic traits in Facebook groups within the wedding industry, setting clear goals, staying focused, and the benefits of working smarter, not harder.

With her mantra, "There is no greater force of creativity, determination, and commitment than a person undistracted by a plan B, " her mindset has truly propelled her forward and kept her focused on her goals.

On this episode, we talked about:

• The significance of mindset in establishing a thriving wedding business

• The power of self-belief and investing in oneself

• Overcoming self-doubt, comparisonitis, and imposter syndrome and taking action to achieve goals 

• Finding the path of least resistance in business decisions 

• The value of continuous education and personal growth in business success
  
  

Learn more about Nicola Dawson work at https://nicoladawsonphotography.co.uk/ and connect with her on Instagram at https://www.instagram.com/nicoladawsonphotography/

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

My guest today is the fantastic Sophie Tyler, founder and designer of ALT | A Lover’s Thread, an alternative bridal brand offering vintage re-design and bespoke embellishment services that tap into, and incorporates a couples love story. 

Launching your own business takes so much courage, trust and faith in yourself which can be really challenging. 

Now as you know, I believe mindset is everything when it comes to running a successful business, so today Sophie and I take a deep dive into the mindset and wellbeing work it takes to start a business and the impact this has had for Sophie in launching her dream business. 

Sophie shares with me the path that has led her to starting her business creating beautiful wedding dresses and what she already loves about being a part of this special industry. 

If you’re dreaming of running your own business in the wedding industry, but falter when it comes to making it a reality my book I Do, is here to guide you every step of the way! 

You can pre-order your copy on Amazon now!  I really can’t wait to share it with you. 

In the wedding industry, we talk about “breaking into the luxury market” like it’s a destination to arrive at, but with everyone having their own definition of what luxury is, how do we get there, and how do we know when we’ve arrived? 

My guest today is the brilliant Liz Inigo Jones, founder of the award-winning luxury florists Blue Sky Flowers.  With 20 years in the industry, Liz has a wealth of experience in building a luxury wedding business. 

In today’s episode, Liz shares what luxury means to her, and how creating a luxury product or service is actually not tied to the budget as you might assume. 

Liz is also a complete pro at networking and striking up genuine friendships in the wedding industry - everyone knows Liz! So I was really excited to hear more about how she's built real connections with planners, suppliers and couples, as well as her stellar advice for how to build a good rapport with other suppliers valuing community over competition. 

You can see some of Liz’s beautiful work at www.blueskyflowers.co.uk and connect with her on Instagram @blueskyflowers 

If you enjoyed today’s episode, or any of the episodes in Season 3 so far, please do leave a review or come and let me know over on Instagram.

In today's episode,  I asked YOU a question… 

‘What is the biggest threat to your wedding business?’

Now, this is not an easy question by any means, but it does hold an abundance of importance for not only your business- but the wedding industry as a whole. 

In this episode, I'm running you through my to-do list for beating this period of economic uncertainty and how you can use this period as a time to find those desired enquiries and better your wedding business.

Need more on this topic?

JOIN MY FREE 5-DAY BOOTCAMP!

Learn my repeatable system which has helped over 8000 wedding business owners land dream clients who are ready to book AND pay your premium prices (even during a time of economic uncertainty!) 

Click here to sign up for my FREE bootcamp!

Follow my Instagram to stay up to date and be part of my next poll!

@fayecornhill

In this episode, wedding industry VA Rhian Beavis shares some amazing tips for creating easy and effective behind the scenes social media footage.

Are you a wedding entrepreneur looking to transform your business and elevate your digital presence?

Former bridal seamstress Rhian Beavis faced the challenges of the pandemic head-on, sparking her entrepreneurial spirit and leading to the creation of Virtually Rhian, a virtual assistant service for wedding professionals.

Rhian discussed the strategies that can help you connect with potential clients in a way that's truly real, fostering a sense of community and trust by showcasing the sweat, laughter, and sometimes even tears that go into creating those fairy-tale wedding experiences.

From Instagram stories and reels to the art of genuine storytelling online, Rhian shares her expertise on making every behind-the-scenes moment count. Whether you're a seasoned wedding planner, a budding florist, or a creative at heart seeking inspiration, this episode will guide you in crafting a narrative that not only engages but also captivates your audience.

On this episode, we talked about:

• Strategies for creating authentic content that resonates with audiences and overcomes imposter syndrome.

• Advice on scheduling time for content creation and involving team members.

• The power of Instagram stories and reels in showcasing the real-life moments of wedding businesses.

• Using social media as a narrative tool for your business, creating a genuine connection with potential clients.

• Having a social media presence as part of a broader marketing strategy, rather than the sole focus.

Learn more about Rhian Beavis and Virtually Rhian at

https://virtuallyrhian.co.uk/ and connect with her on Instagram at https://www.instagram.com/virtually_rhian/

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

Welcome to the final meditation episode of series one! I am so pleased that so many of you have enjoyed these mediation episodes and have been able to take a few minutes out of the day to relax and to find a place of calm. 

In today’s mediation we are going to focus on gratitude. So find somewhere comfortable to sit and we’ll spend 10 minutes focusing on what we appreciate, and all we are grateful for. 

We will think about who, or what we are grateful for in life to set you up for the day, or to help you unwind when you need it. 

Lastly, I can hardly believe it but we are at the end of season one of the podcast. I will be back next week though for a final episode to round up this first series and take a look back at some of the fantastic insights shared from my guests, the questions you asked and the tips shared for how you can build a successful wedding business. 

I’ll see you there! 

The last few months have been incredibly tough for the wedding industry, from suppliers, to venues as well as all the couples who have sadly had to postpone their weddings due to the pandemic. 

My guest today is the incredible Nina Beer, founder of Occasion Queens, and one of the key voices in the plight for the wedding industry seeking government support and clarity with the campaign #whataboutweddings

Nina chats to me about all that #whataboutweddings hopes to achieve and how we can all support our beloved industry, and as we start to move out of lockdown what the wedding industry might look like post Covid. 

Nina also shares with me what’s had the biggest impact in her business over the last 5 years, her best advice for anyone starting a business and what this tricky time has taught her. 

You can see more Nina’s amazing work at www.occasionqueens.com & follow her on Instagram @occasion.queens

For all the information about #whataboutweddings head to www.whataboutweddings.co.uk

So, if 2020 has left you feeling like you’ve lost your mojo, or you need a bit of a boost ready for a bumper 2021 then I have a very exciting invitation for you. 

I will be running The Rise Up Challenge for wedding business owners, kicking off this week! So come and join me and a community of brilliant like minded wedding business owners, for 5 days of free coaching and challenges to get you motivated and ready to make some real moves.

https://fayecornhillcoaching.lpages.co/riseup/

I can’t wait to see you there!

Welcome back to the podcast! I have a slightly different episode planned for you today as it’s a big week in my world, and that is because the doors to The Wedding Business Club are now open, which means right now, you can come and join us inside the club!

So in this episode, I want to tell you a bit more about the club, why I started it, what we do, and why The Wedding Business Club could be the thing that helps move your business forward in 2022. 

Now, there are no hard sales around here and the club won’t be the right fit for everyone, but, if you are unsure of the strategy you need to grow your wedding business, and you want to surround yourself with a collective of the most extraordinary wedding business owners and get results, then come and have a listen because The Wedding Business Club could be for you. 

And if you’re wondering what the membership includes? Well in this episode I will take you through every element included and why it’s beneficial to you, and trust me when I say it’s extensive. We have courses, weekly Q&A sessions, a self-care library, a live event - there really is so much for you to dive into. 

Doors are now open and they will be closing Tuesday 1st February 2022 at 9 pm so head over to www.theweddingbusinessclub.com to grab your spot. 

If you have any questions at all about the club or how it works, come and find me on Instagram @fayecornhill and let’s have a chat. 

I do hope you’ll join us. 

Before we dive into this episode, I HAVE AN INVITATION FOR YOU…

NOW IS THE TIME TO JOIN MY FREE 5-DAY BOOTCAMP!

3rd-7th October 2022 - Online workshop - 12pm

In this week-long session, we’re learning my repeatable system which has helped over 8000 wedding business owners land their dream clients, who are ready to book AND pay your premium prices (even during a time of economic uncertainty!). 

Click here to reserve your FREE SPACE!

And check out my Instagram to keep an eye out for more of these opportunities- @fayecornhill

_____________________________________

I am so happy to be welcoming the fantastic Janie Wolverson onto today’s episode of The Wedding Business Podcast!

As some of you may know, Janie is the founder and creator at The Lucky Sixpence, a business supplying ‘Unique Accessories For The Fearless’. She adores using original artefacts, that once served a purpose, and carried a story to provide a sense of depth and beauty to every piece that leaves her workshop.

Our conversations today do stray a little ‘left field’ you could say, as we touch on the ideas of meditation, mindfulness and how to navigate life with the help of the universe. I suggest listening to this with an open mind, as we also dive into the topic of mindset in business and how to manoeuvre ‘burn out’, with a nod to spirituality.

Being a member of The Wedding Business Club herself, Janie also speaks of the things she saw and experienced during my ‘Flow Method Workshop’, and how this affected her processes as a business owner.

You can find Janie’s work on her website https://www.theluckysixpence.co.uk and connect with her on Instagram at @thelucky6pence .

Joining me today is the brilliant and talented Anna Lewis who, after 20 years in a successful marketing career, took the leap to follow her love for weddings and baking to launch her business - creating stunning luxury cakes for weddings and special occasions.

When the Pandemic hit in 2020, Anna used the downtime to hone her craft making a dummy a cake every single day and getting really focused on building her online presence. 

In the year that followed Anna and her family sadly suffered multiple losses and she found herself in a really difficult place. 

Anna’s story of how she lifted herself up from this challenging time is truly inspirational, finding strength and peace through baking and channelling her creativity. 

The last few years have been testing for everyone and Anna’s story of resilience demonstrates how doing one thing each day, or each week, that moves your business forward compounds over time and has a positive impact. 

Today we also dispel the myth of overnight success, Anna tells me how one of her cakes went viral and her brilliant tip for seeing how far a business has evolved from their old Instagram posts! 

You can find Anna’s beautiful cakes on her website:  www.annalewiscakes.com and connect with her on Instagram @annalewiscakedesign 

My free 5-day Bootcamp, The Wedding Business Bootcamp, kicks off today and it’s not too late to join us! 

So if you ​​want to learn exactly what you need to do in your wedding business to ensure you book the clients you want this year, then grab your spot for The Wedding Business Bootcamp now. 

I cant wait to see you there!

Rose Savage is an incredibly talented bridal designer creating bespoke dresses for modern, fun, sassy brides. 

Her passion for fabrics, fashion and big dresses started at a young age with her obsession for designing and making clothes setting her on the path to founding her own business in the wedding industry. 

For Rose, the process of making bridal wear is truly magical and in today’s episode she tells me more about the first wedding dress she ever made, how she taps into her creativity and how her love for the craft keeps her going, even when the chips are down. 

Running a business is hard, and the last 12 months have thrown many many challenges at us, but by finding such joy in her work, Rose has been able to stay focused on her goals, boost her self confidence and utilise the quieter times to create her own stunning bridal collection. 

Rose’s bridal collection “New Moon” is available now, and you can check it out at www.byrosesavage.co.uk. You can follow and connect with Rose on Instagram @RoseSavageBridal 

If you enjoyed today's episode, come and let me know on Instagram share it with a friend, or if you have 2 minutes why not leave a rating and review. 

See you again next week! 

Today I am joined by the talented and much loved member of the Wedding Business Club, Charlotte Argyrou. Charlotte is a botanical illustrator who found her niche in the wedding industry creating beautiful illustrations of bridal bouquets. 

Charlotte might be my only guest who started out aged just 8 years old knowing she wanted to be a botanical illustrator from school age but was deterred by a careers counsellor and initially followed a corporate career. 

Lucky for us she found her way back to illustration and specifically into the wedding industry. 

In todays’ episode Charlotte shares the 5 things that have had the biggest impact on her business, as well as the limiting beliefs that used to stop her from pushing to the next level and how she’s worked to overcome them so they no longer stand in her way. 

You can connect with Charlotte on Instagram @charlotte.argyrou and see more of her beautiful work www.charlotteargyrou.com

If you enjoyed today's episode, come and let me know on Instagram and tell me which of Charlotte’s 5 fantastic tips was your favourite and which ones you’re going to try out in your business. 

I can barely believe it but here we are at the end of Season 4 of The Wedding Business podcast - thank you to everyone for listening and sharing this season! We have such a wealth of talent in the club and I’m eternally proud of our members and it's been a real privilege to share a platform with them. 

Today I wanted to talk about the opportunity that 2022 presents to us and take a moment to reflect, because after 2 terrible years, weddings are back, and they are booming. 

There’s never been a better time to be talking confidently about your service and letting your couples know why they need you because 2022 is set to be the biggest year we’ve seen for weddings in the last 40 years, and I want you to grab that. 

I want you all to be ready for the opportunities that are coming. 

Now is the time to get clear on what brings you joy in your business, where you want to go, and to start stepping out of your comfort zone. 

So, to draw a close to this season I want to leave you with this little pep talk that you can come back to anytime you need it. 

I cant wait to see where this year takes you! 

The podcast will be back with new episodes in the Autumn, but in the meantime come and follow me on Instagram @fayecornhill if you don’t already and if you’ve enjoyed this episode or any from Season 4, I’d be grateful if you can leave a review on Apple Podcasts to help others find our brilliant community. 

Hello and a warm welcome to the very first episode of The Wedding Business podcast. 

I’m Faye Cornhill, wedding photographer, business and mindset coach and founder of The Wedding Business Club. 

Through coaching I help business owners reach their goals, and now, with this podcast I want to motivate, inspire and energise you to create wildly successful and profitable businesses. 

Each season I'm going to bring to you a variety of episodes. From practical information that will help you build your wedding business, to interviews with guests sharing their expertise, as well as sharing some of my meditations with you, because mindset is everything. 

So let's not wait any longer. Let's dive straight in. 

This week on The Wedding Business podcast I am joined by a very special member of The Wedding Business Club, Felicity Abekah, the incredibly talented designer and founder of Felisiti Greis. 

Felicity is very much a natural creative who has loved art from a young age. Her passion for creating intricate and technical pieces led her to designing beautiful handcrafted wedding dresses which are intricately finished to perfection.

Today, Felicity shares with me how her Ghanaian heritage has influenced her work and her entrepreneurial spirit and how she keeps the faith, even when the chips are down. 

Felicity’s energy and enthusiasm for her work and our industry comes shining through in this episode and her positive outlook is contagious, so I can’t wait to share her experience with you. 

You can see more of Felicity's beautiful bridal wear at www.felisitigreis.com & follow along on Instagram @felisitigreis

This year I’ve seen Felicity’s business absolutely blossom and if you’re looking for a bit of help to get moving forward I have some exciting news for you. 

The doors to The Wedding Business Club are finally open! 

https://www.fayecornhillcoaching.co.uk/w-b-c

Doors will close on Wednesday, so if you are a wedding business owner and you feel a bit stuck, or you’re looking for coaching and a community to help you build your successful wedding business, come and join us. 

If you have questions about the club and if this is the right fit for you, please do reach out to me on Instagram @fayecornhill or on Facebook @FayeCornhillCoaching 

I can’t wait to see you there!

As a real stationery geek myself, I’m so excited to be joined today by the brilliant, Hannah Stubbs co-founder of Bonny and Clyde.

After starting her career as a primary school teacher Hannah took the leap and teamed up with her graphic designer husband to launch Bonny and Clyde, creating beautiful timeless wedding stationery, creative branding and web design.

In this episode, Hannah shares the importance she’s seen in having a powerful wedding brand, as well as some of the key branding mistakes that people can make when it comes to their wedding business.

It’s so easy for the green-eyed monster to strike when it comes to branding for your business, so we discuss how you can land on branding that is you through and through so you can keep blinkers on and not get swept up by the latest trend.

If you enjoyed today’s episode, come and let me know on Instagram, I’d love to know if you found it helpful and if you’ve fallen into some of those common mistakes just like me!

You can connect with Hannah and see more of the work from Bonny and Clyde on the links below:

Website: www.bonnyandclydedesign.com &  www.bonnyandclyde.co.uk

Instagram: @bonnyclyde

In this episode I speak to club member, Esme Ford AKA The Honey Seeker to discuss the realities of slow growth in our industry. We break down the popular belief that growing a wedding business is a 'quick' or 'easy' win and discuss the reality around patience and consistency.


It’s been a pleasure to have a chat with Esme Ford, a wedding and event florist and a flower preservation specialist from Bruton England in today’s episode of Wedding Business Podcast, where she shares her inspiring journey from theology to thriving in the British wedding industry through a commitment to sustainability and locally-sourced flowers.

A theology graduate turned florist, Esme channels her passion for sustainability into her successful British wedding floristry business, using locally-sourced blooms and flower preservation to craft personalized, ethical arrangements that narrate each couple’s unique story.

Her dedication to using British flowers not only reflects her environmental commitment but also serves as a tribute to her sister’s battle with illness, underscoring the significance of personal values in shaping a business model. 

Esme’s journey is one that weaves together personal tribulations and a passion for sustainable floristry, blossoming into a successful, eco-conscious wedding business in the UK.

On this episode, we talked about:

• How Esme shifted her career path from theology to creating a unique wedding and event floristry business deeply rooted in her personal values and experiences.

• Misconceptions around the cost of locally sourced flowers.

• Bespoke approach Esme takes to weave each couple’s story into her floral designs, offering personal touch to their special day.

• Insights on how Esme navigated the complexities of maintaining her business ethos in a competitive industry, including her strategies for converting inquiries into successful sales.

• The importance of setting boundaries to ensure a healthy work-life balance and how Esme manages client expectations with various budget considerations.

• Role of camaraderie and peer support in the wedding industry as well as the art of attracting a diverse clientele.

• Virtue of patience in business growth, staying true to one’s values and how to celebrate each small victory along the way.
  
  

Learn more about Esme Ford and follow her on LinkedIn at linkedin.com/in/esme-ford-5254b9285 and connect with her on Instagram at https://www.instagram.com/thehoneyseekerfloraldesign/ 

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

So far in this series, you’ve heard from some of the incredible members of The Wedding Business Club, but today I want to shed a little bit of light on who the club is for, what’s included in the membership and what you can expect from being apart of this special group. 

Firstly, let me say the doors to the club are now open! 

I typically get lots of questions when I open doors so I’ll be running through some of your questions today, and I also wanted to tell you a bit more about why I started The Wedding Business Club.  

I really believe if this club was around when I started my wedding business over 12 years ago I could have avoided many mistakes I made along the way, I could have avoided the feeling of loneliness and the overwhelm that comes with starting a business. Basically, I built the club that I needed. 

So if you’re ready to join a group of supportive, hard-working, kind, considerate business owners, The Wedding Business Club could be the right place for you. 

If you have any other questions about The Wedding Business Club come and send me a DM on Instagram @fayecornhill or you can email me at info@fayecornhillcoaching.com 

I hope you’ll come and join us, I cant wait to see you there. 

https://www.fayecornhillcoaching.co.uk/w-b-c 

As a photographer I love using Instagram. It’s all about imagery so it hits the spot for me and while there are other social media platforms out there, Instagram is my favourite place to hang out and I know it is for lots of other people in the wedding industry too. 

But how do we use Instagram to grow our business and attract clients?

Well, in this episode I am sharing my top tips for how to build an Instagram audience that not only interacts with you, but shows up, enquires about your business and ultimately becomes a paying client. 

Everything I am going to share with you are examples of what’s worked for me, so Instagram might not be your cup of tea - and that’s fine! But if that’s where your ideal client is, then consider giving it a go.

I’ll be answering some of the questions I’m frequently asked, like should I post hashtags in my caption or my comments? And what to do when you’re not sure what to post. 

I’d love to know if today's episode has convinced you to tweak the way you use Instagram, come and find me @fayecornhillcoaching and drop me a message.  

I will be back again next week with another fantastic wedding industry expert sharing their experience and advice. I’ll see you there! 

Before we get into today's episode, I have a very exciting invitation for you to join my FREE MASTERCLASS! In these sessions, I will teach you The 4 Pillars to a Fully Booked Wedding Business, alongside sharing my tips and tricks in the world of marketing and social media. SAVE YOUR SPACE FOR THE MASTERCLASS NOW. 

TW: in this episode, we talk about weight and body confidence 

In today’s episode, I speak with Wedding Business Club member Sally Jackson about all things bridal confidence and positivity.

Coming from a senior role in healthcare and nursing, Sally has always had an urge to help and coach people through illness. Alongside strong interests in the mind & body, this led to her pursuing this coaching idea further into a new career path… with brides!

Being a bride can be stressful, and of course, you want to look amazing on your big day, but there comes a point where the stress surrounding appearance can spiral into anxiety and dread: a place we, of course, do not want our clients to be.

We discuss why these feelings can arise, and how we can deal with them, whether they stem from childhood or are passed on from an unwelcome comment from an in-law. 

My Wedding Godmother works with brides who are suffering with their body image and teaches acceptance, empowerment, trust & admiration within themselves. 

The discussion goes beyond how she works her magic, but to how we can also make a difference as suppliers. Sally provides tips and tricks on working with our low-confidence brides and things we should and shouldn’t encourage as trusted suppliers.

To connect with Sally, head over to her Instagram @myweddinggodmother

And follow @fayecornhill on Instagram, to stay tuned for more free resources and masterclass opportunities. 

This episode features club member and wedding photographer Hannah Brooke. In it she tells us her story of reaching burnout in her business and how she was able to re-ignite the energy to build a stronger business.

Join me in welcoming Hannah Brooke as she shares her transformational journey from HR to becoming a renowned Wedding Photographer, finding her passion amidst adversity and challenging industry stereotypes. 

Discover how she applied the BROOKE method to navigate through the tumultuous times of COVID-19, turning challenges into opportunities and preventing burnout. We discuss the significance of setting Boundaries (B), the necessity of Rest (R), Observe your feelings (O), the value of Owning your version of success (O), the importance of Knowing your numbers (K), and the joy of engaging in activities that allow you to Enjoy yourself (E).

Hannah Brooke’s journey is a powerful testament to the strength and creativity that lies within each of us. Her story reminds us that with passion, resilience and a willingness to invest in ourselves, we can turn life’s challenges into opportunities for growth and fulfillment.  

On this episode, we talked about:

• Hannah Brooke’s unexpected leap into wedding photography.

• Aligning work with personal values for business success.

• Overcoming self doubt and industry stereotypes.

• Resilience and adaptability during the global pandemic.

• Strategies for avoiding burnout in business with a focus on maintaining a work life balance and self awareness.

• The acronym BROOKE was used as a guide to observe feelings, owning one’s version of success, knowing the numbers, and enjoying oneself.

• How mentorship, education and hobbies like cold water swimming have contributed to Hannah’s well being and success in the industry.

Learn more about Hannah Brooke at 

https://www.instagram.com/hannahbrookephoto/?hl=en and visit her website at 

https://hannahbrookephotography.co.uk/    

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

Today I am delighted to be joined by club member and all-around fantastic human Meg Senior, whose work as a Celebrant delivers personal, meaningful, heartfelt ceremonies that illuminate every celebration. 

Craving a career change at the start of the Pandemic, Meg started out looking for “a happy job” and through some exploration landed on training to be an accredited Humanist Celebrant.

I’ve had the pleasure of witnessing Meg at work and let me tell you, her energy and passion is truly infectious and I genuinely believe she was put on this planet to be a Celebrant.

In this episode, Meg share’s her experience of starting a business at a time when our industry was in lockdown, as well as how she prioritises her wellbeing with some daily practices that keep her cup topped up so she can give her best to her couples. 

If you struggle to put your wellbeing first while running your business, Meg has some great advice to feel replenished ready for the year ahead. 

You can connect with Meg on Instagram @megseniorceremonies and find all of her brilliant services at www.megsenior.com 

 If you enjoy the show I'd love for you to share a review on Apple Podcasts, or come and DM me on Instagram @fayecornhill and let me know which of Meg’s top tips you are going to try for yourself! 

Welcome back to the Wedding Business Podcast. 

Today I have the pleasure of chatting with Nicola Dawson, wedding photographer and one of the first ever participants on my Booked in 90 Days group coaching programme. 

In the years since we first met, Nicola has achieved so much so quickly and grown her amazing business into something she really loves. Her passion for her work shines through in this episode. 

Today, Nicola is sharing with us how she started shooting weddings, some of her learnings so far, as well as some invaluable advice if you’re starting out in the wedding industry. 

And if after todays’ episode you’re sitting at home thinking  ‘I’d really like to pick Faye’s brain on …. ‘ Whatever it might be about the wedding industry, please do email me and I’ll do my best to answer your question in a future episode. 

See you there!

Last week I invited you to email me all your questions about running a successful wedding business, so today I will be answering as many of your questions as I can in my first Q&A episode. We will have two more Q&A episodes in this first season of the podcast, so if you missed out this time, you will have more opportunities to pick my brain. 

Today I will be sharing some advice and tips if you’re just starting out in the wedding industry, how to prioritise your work and get organised for the week ahead. We have questions on using social media to reach your ideal client, and what I’ve learnt over ten years running my wedding business. 

Also this week, I am very excited to invite you to join me in my new challenge launching 4th May 2020. 

If you are a wedding business owner and you feel like you’ve lost your mojo a bit over the last few weeks, if you can’t seem to get yourself moving, or you’re not sure where to turn next, I have the answers for you in the Rise Up challenge. 

This is five days of free coaching with me, giving you exclusive access to my method for building your successful wedding business. Reserve your spot now with the link below and get ready to transform your business in just 5 days. It’s going to be a lot of fun and I can’t wait to see you there. 

https://fayecornhillcoaching.lpages.co/riseup/

Thank you so much for listening, and I will see you again next week. 

Good morning and welcome to this week's episode. In this session, I am giving you the wake-up call YOU need. 

You do not own your Instagram account, say it with me now guys...

Now, we all know how fantastic Instagram can be. But I am here to tell you, that you need to evaluate your investment in the platform, and most importantly your return from it. Is it your main source of enquiry? If the answer is no, then you need to listen to this podcast.

In this episode, I am also teaching you my blogging top tips, and how to funnel your blogs into your everyday content and maximise your visibility.

_______________________________

Before you go, I'm inviting YOU, to my FREE 5-DAY BOOTCAMP, that you can participate in from home.

When? 

3rd-7th October 2022, online workshop, 12pm daily

Why? What will I learn?

In this week-long session, we’re learning my repeatable system which has helped over 8000 wedding business owners land their dream clients, who are ready to book AND pay your premium prices (even during a time of economic uncertainty!). 

How do I take part?

Click here to reserve your FREE SPACE!

And check out my Instagram to keep an eye out for more of these opportunities- @fayecornhill

Joining me this week is Wedding Business Club member and founder of Carriages Events, Meera Majithia. 

Meera has not only built a successful wedding planning business coordinating Indian & interfaith weddings, but has recently expanded the business to also include bridal coaching - providing an online community for brides to support them in their planning, and on top of that, also has a book in the pipeline set to be released this year! 

Meera shares with me what led her into the world of wedding planning, what she loves about her job, how she builds strong connections with her couples, and what you can expect if you have not yet had the absolute blessing of attending an Indian wedding. 

Meera gives us an insight into what has had the biggest impact on her business so far, shares her wisdom for anyone who’s feeling like they’ve lost their mojo and her advice to anyone just starting out in the wedding industry or the world of entrepreneurship. 

To see more of Meera’s work you can find her on Instagram @carriagesevents and learn more about her services at www.carriagesevents.co.uk

If you enjoyed today's episode, come and let me know on Instagram, screenshot and share the podcast and don’t forget to tag me in your stories. 

l will see you again next week! 

It’s a pleasure to be joined this week by Vaani, founder of Sugar Plum Bakes to share her insight and experience of working in the wedding industry.

Vaani is a true artist, creating unforgettable bespoke wedding cakes inspired by nature, made with love and care.

Vaani kindly shares how she made a career shift from chemical engineering to making cakes, saying yes to all work and requests to then niching down to wedding cakes finding a real passion for the buzz of being a part of a wedding day. 

As a member of The Wedding Business Club Vaani has done a great deal of work to know and understand her ideal client, so we chat about how key that has been in building the success of her business. By knowing who she wants to serve, Vaani has been able to reach out to those ideal clients and talk to them through their shared interests and an appreciation for the same things. 

Through listening and trusting her intuition Vaani has grown her business, built strong industry relationships and has a clear vision for the work she loves to create. 

You can see Vaani’s beautiful cakes over on Instagram @sugarplumbakeskingston. 

Thank you so much for joining me, I shall see you again very soon.

Hello and welcome back to the Wedding Business Podcast! I am so excited to be back and to be kicking this second season off with a fabulous guest, Jen Feroze. 

Jen is a self-professed word nerd, helping wedding businesses pin down what makes them so brilliant and creating copy that connects them to their dream clients. 

It’s easy to overlook the importance of good copy and focus on making our website or social media look great, but by also creating memorable copy we have an opportunity to really stand out and show who we are behind the business. 

Jen shares some great advice and tips on where to start on creating captivating copy as well as her experience of building a successful wedding business and her best piece of advice if you’re just starting out in the industry. 

If you enjoyed today's episode, come and let me know on Instagram and let me know what upgrades you're going to make to your copy after hearing Jen’s pearls of wisdom. 

You can find more info about Jen’s services at www.jackdaweditorial.com and connect with her on Instagram at www.instagram.com/jackdaweditorial

Jen’s upcoming poetry book The Colour Of Hope - Poems of Happiness in Uncertain Times is launching Autumn 2020. You can see more of her beautiful poems on instagram www.instagram.com/the_colourofhope

I’m so happy to be welcoming Paula Heron Phillips to the podcast this week, founder of Singing Waiters in the UK and France. 

If you’re a member of The Wedding Business Club you’ll know Paula as a joyful, supportive and fun member of our community, and her business reflects her unique personality perfectly. 

With 20 years of experience in event planning, Paula struck out on her own in 2019 finding incredible success in launching Singing Waiters in France where she plants professional singers at weddings and events who deliver surprise performances that really get the party started. 

Of course, we all know what came next in 2020 and to say Paula launched her business at a tricky time would be an understatement, so today we discuss how she navigated the pandemic and, despite the odds, how she fell back in love with running her wedding business. 

 Paula is a brilliant example of someone who has found their niche and created a business that lights them up, which is truly inspiring to see. Her passion and joy for the wedding industry shine through in today’s episode! 

You can find more information about Singing Waiters in the UK & France at www.singingwaitersintheuk.co.uk & www.singingwaitersinfrance.com 

Connect with Paula on Instagram @singingwaitersintheuk & @singingwaitersfrance 

And don’t forget, my free 5-day Bootcamp, The Wedding Business Bootcamp, is kicking off next week, on the 24th Jan. 

So if you ​​want to learn exactly what you need to do in your wedding business to ensure you book the clients you want this year, then save your space for The Wedding Business Bootcamp now. 

I cant wait to see you there!

This week I have a laser focused and super practical episode for you on how you can run a SWOT analysis to uncover the strengths, weaknesses, opportunities and threats within your business. 

Now, if you’re thinking, Faye, a SWOT analysis sounds a bit stuffy, well I hear you.

However, while the wedding industry is a creative place and far from the corporate world, we still need strategies and tools to build and grow our successful wedding business and anything that allows us to look inwards at our business to see what’s working and what’s not working, really is worth its weight in gold. 

It’s often the case that the work that feels challenging or scary is where you’ll uncover the best ideas, so I’d love for you to take 15-20 minutes to do a SWOT analysis on your wedding business and it might just be the thing that peels back the curtain on your next opportunity. 

Come and tell me over on Instagram @fayecornhill how you found this exercise and share your ideas with me because I can’t wait to hear what you discovered!  

My guest this week is the incredibly talented Rachel Kitchen, Copywriter and Wedding Poet - and if you’re thinking what on Earth is a wedding poet, then you’re in for a real treat today. 

Unable to land on a unique poem for her wedding Rachel began writing her own, which led her to launch her first business Veil and Verse, where she creates memorable, show-stopping words for a wedding day from speeches to vowels and personalised weddings favours. 

Through her authentic brand voice and really honing in on her messaging Rachel has been able to connect with clients, and to say her business blew up isn’t an understatement. 

Today, I wanted to share some of Rachel’s genius with you so we can all create copy that jumps off the page whilst showing up as ourselves, because as Rachel explains good copy can get you booked, and booked by the right people. 

If you found this episode helpful, please do take a moment to leave a review or share it with a friend. 

See you again next week! 

You can see more of Rachel's work at:

Website: www.veilandverse.com

Website: www.rachelkitchen.co

Instagram: @Rachelkitchen.co

Welcome back to The Wedding Business podcast. 

Today I have a mediation episode to share with you. It’s key as we build our successful businesses that we take the time to also work on our mindset, and take some time just for us in the day as well. 

Today we will do a short visualisation to relax and to set some affirmations to set us up for the day ahead in the best possible way. 

If you have enjoyed today's meditation, or any of the previous episodes please do leave a review as this helps others to find the podcast and start building their successful wedding business. 

I will see you again next week! 

Today I am joined by the fantastic branding and luxury wedding stationery designer, Freya Deabil to chat about how to charge your worth - even if you’re just starting out in the industry. 

Now, I’ve talked about this before, I’ve done webinars on this subject, but it’s a really important discussion because until we recognise our worth, and our pricing reflects it, you’ll never feel appreciated and valued in your business. 

Pricing your work and understanding the value you bring to your couples is a process that all wedding business owners go through, so in today’s episode, Freya shares the mindset challenges she faced in charging her worth and how recognising this has shifted the perception of her business. 

I know raising your rates can be scary but fear not, Freya has such valuable experience and advice to share in this area - so if you’re working your socks off but not getting the results you want, this is the episode for you! 

You can see more of Freya’s beautiful work at: www.deabillandquince.co.uk and connect with her on Instagram @deabillandquince

If you find today's episode useful, come and let me know on Instagram @fayecornhill 

Share it with a friend, or if you have 2 minutes please do leave a rating and review on Apple Podcasts.

In our industry creating an exceptional customer experience is key in connecting with our dream clients and building a successful wedding business. 

Today, my guest is the award-winning magician, Ricky Locke, who specialises in creating unique and unforgettable experiences for couples and wedding guests. 

Ricky really understands how to sell the experience he delivers to his couples, not just the service. In this episode, he shares so many practical tips to help create a positive first impression and how to build a rapport with our clients that achieves that memorable experience. 

So today, I’m excited to dive into Ricky’s journey into magic, from doing tricks down the pub and making videos for Youtube to leaping into the wedding industry and why he’s so passionate about customer experience.

I just know you’re going to take so much away from this episode! 

You can check out Ricky’s amazing magic at www.rickylocke.co.uk and connect with him on Facebook. 

If you enjoyed today’s episode, come and let me know on Instagram. I’d love to know if you found it helpful. 

This episode features wedding planner Tutu, the founder and lead planner of Prime Violet Events. In this episode we talk about building and growing a purpose lead business. Tutu shares her insights into her faith and why purpose is so key to running her business.

It’s been enjoyable speaking with Tutu, the Founder and Lead Event Planner of Prime Violet Events that specializes in guiding couples to bring Purpose and Vision to their Big Day in a way that suits them in another enlightening episode of Wedding Business Podcast where she dives deep into the significance of purpose and authenticity in crafting personalized and culturally infused events.

From Tutu’s Nigerian heritage to her personal journey of purpose-driven entrepreneurship, Tutu is committed to infuse every celebration with her Nigerian cultural heritage, instilling core values of respect, fun and creativity and aligning the business with her personal vision of purposeful and authentic event planning. Her expertise and passion are instrumental in crafting unique and memorable experiences that resonate deeply with clients’ desires and stories.

Tutu’s journey is one that encapsulates resilience, vision and a deep commitment to her cultural heritage. It is a testament to the power of authenticity in business and the importance of aligning one’s work with a personal vision that transcends the ordinary, creating not just events, but cherished memories that last a lifetime.

On this episode, we talked about:

• The impact of Tutu’s Nigerian heritage on her approach to event planning, infusing her business with respect, fun and creativity.

• Aligning one’s business with their personal vision and purpose and the role of purpose in creating meaningful client relationships.

• Journey of discovering one’s purpose in both life and business, the significance of aligning actions with core values and the mutual impact between business owners and their clients.

• Challenges and triumphs of running a purpose-led business, including the formation of a team sharing company’s vision and values.

• Concept of authenticity and individuality in business, overcoming the trap of comparison and the transformative power of embracing one’s uniqueness.
  
  

Learn more about Tutu and follow her on TikTok at 

https://www.tiktok.com/@primevioletevents and on Instagram at https://www.instagram.com/primevioletevents/ 

Visit her website at https://www.primevioletevents.com/ 

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

It seems like only 5 minutes ago I was recording the first episode of this podcast, and here we are at the finale of Season 3! 

We're going to have a break for the summer, so in the meantime, I wanted to take a moment to look back at this seasons’ brilliant club members who kindly came on the podcast to share their wisdom, advice and motivation for fellow wedding business owners. 

It’s been a challenging year for all of us and I’m often asked, what’s the one thing that made your business successful? But as we know, it’s very rarely just one thing. 

So before we go on our break I really wanted to leave you with one piece of advice that you can use as your North Star to keep you moving forward, moving closer to your dreams and aspirations throughout the summer months. 

If you’ve enjoyed this season or any of the episodes, come and let me know on Instagram @fayecornhill, share it with a friend, or if you have 2 minutes I would love if you could leave a rating and a review on Apple Podcasts. 

Have a great summer, and I will see you in the Autumn!

Today I’m joined by the wonderful, joyful, Deborah from Bamboo Dreams Photography. Despite being all the way in Florida, Deborah is a very active and present member of The Wedding Business Club. 

Having grown up around passionate photographers Deborah’s love for photography stayed with her through school and into adulthood, and now after 25 years working as a Litigation Attorney, she is transitioning to be a full-time Wedding Photographer. 

In this episode, Deborah and I discuss the ways in which having a prior career helps you launch a business as well as some of the challenges of reinventing yourself when starting out in a second career. 

This is such an insightful conversation on how we can build resilience and why following your passion can feel so personal when it comes to enquiries and securing bookings. 

Deborah really is so warm and engaging I can’t wait for you to listen in to this one as it’s jam-packed with practicable advice and relatable stories. 

You can see more of Deborah's work at www.bamboodreamsphotography.com  and connect with her @bamboodreamsphotography

Next week is the final episode of Season 4, so I do hope you’ll join me again! 

I can barely believe it but here we are at the end of Season Two of The Wedding Business podcast. So for this season finale, I wanted to take a look back on all of the fabulous guests and the topics we’ve covered, and to guide you back to some episodes you might have missed. As well as giving you a sneak peek at what’s coming up in season 3.

Now, I have to admit, before launching my own podcast, I actually didn’t listen to podcasts myself -  I know! However, I could see the impact podcasts had in connecting people, and when I started my wedding business if there had been a way to learn and hear first hand about other peoples industry experience I would have grabbed that with both hands, so I really hope you’ve not only enjoyed this season but that it’s helped you and your business as well. 

While we are on a break, come over and find me on Instagram @fayecornhill and subscribe on your podcast app to be the first to know when new episodes are live! 

Lastly my book, I Do: How to say YES to running a successful and profitable wedding business is available now!  You can grab yourselves a copy on Amazon and Waterstones and I would absolutely, love to hear your thoughts on the book so please do drop me a DM and come and let me know if you enjoy it! 

I will see you soon!  

Joining me today is wedding photographer, Mum, and much-valued member of The Wedding Business Club, Becky Harley. 

Now, if I had £1 for every time someone asked me, how on Earth do you juggle your wedding business, your coaching business, family, pets, and all the other things in life? I would be a very wealthy woman, and this is the focus of our conversation today. 

After falling pregnant with her first child in her first year of business, Becky has continued to build her successful wedding business alongside her young family. So today we’re going to talk about the very real juggle of running a business with small children and what that has looked like for her. 

Becky shares some of the changes she’s made that’s meant she can continue to grow her business, and how outsourcing, although initially tricky, has been a real game-changer, as well as some of the challenges she’s faced and how having kids has changed her outlook. 

You can see more of Becky’s work at www.beckyharleyphotography.co.uk & follow her at @beckyharleyphotog on Instagram. 

If you enjoyed today's episode, come and let me know on Instagram, share it with a friend, or if you have 2 minutes I would love if you could leave a rating and a review on Apple Podcasts. 

When it comes to building your wedding business it’s so key to find what works for you. 

Finding the way of working that lights you up, knowing your dream clients, and knowing the direction you want to take can all add up to building a successful business. 

My guest today is the brilliant Kate Spicer, who has really nailed down the direction she wants to take for her business and having started out saying yes to every enquiry, she now knows having more time and space means her creativity can flourish and choosing to work with a limited number of couples each year has been a real game-changer. 

Of course, this hasn’t happened overnight for Kate, so in today’s episode, she shares her journey to becoming a florist and mentor, and how she found the power in saying no. 

If you’re looking to change direction in your business, Kate has some really valuable advice to share, as well as her tips for anyone starting out in the wedding industry. 

I hope you enjoy today's episode, come and let me know on Instagram share it with a friend, or if you have 2 minutes please do leave a rating and review on Apple Podcasts. 

You can connect with Kate on Instagram @kateaveryflowers and see more of  her work at www.kateaveryflowers.co.uk

The term ‘ideal client’ has become a bit of buzzword and you’ve probably heard people talk about how to ascertain your dream clients but before I help you identify them, I want you to understand why knowing who you want to speak to is such an important part of building your business. 

Getting to grips with your ideal client will play a huge part in building the success of your business. It will impact your content, your website, your social media, and it really is a foundational piece of your brand. 

You might find your ideal client is the opposite to the clients you’re booking right now, but by tweaking your business you can attract the clients that you will love working with, and love spending time with.  You’ll have relationships with your clients based on their appreciation of your style, not cost, and that is so powerful. 

I’m going to take you through how to identify your ideal client and in future episodes we will dive further into how to attract them. 

So, I’m really interested to hear your thoughts. Drop me an email or a DM and tell me all about your ideal clients, or your dream testimonials, and let’s get you moving closer to speaking to those people. 

Lastly, don’t forget doors are now open for The Wedding Business Club. 

The Wedding Business Club is an online and in person community exclusively for people who work in the wedding industry. It’s a place for you to learn, to grow, to develop your skills and to make lifelong friends. 

It’s the best place to hang out if you want to grow your wedding business and get results.  

https://www.fayecornhillcoaching.co.uk/wbc

Come and have a read, reach out with your questions and I look forward to welcoming you to the club. See you next week 

This episode features wedding stylist Lucy Nott from Oak and Opal weddings. We discuss how she started her business on a very low budget and share ideas for making moves in the industry with little or no money.

I'm thrilled to share airwaves with Lucy Nott from Oak Opal, in this episode of Wedding Business Podcast,as she shares her journey building a successful wedding planning and design business from the ground up!

Lucy's story begins with a leap from the structured world of fundraising to the unpredictable yet fulfilling realm of weddings. Talking about her early days of securing those first vital bookings, her foray into the industry during maternity leave, and the eventual all-in commitment to her business.

Wedding industry is not for the faint-hearted. Lucy discussed the emotional investment and the unique challenges, such as the slow sales cycle and the intense dedication required to go above and beyond for her clients.

With the value of a supportive community found in spaces like the Wedding Business Club and learning to generate income with limited resources, Lucy's journey mirrored the adaptability and determination needed in the wedding industry.

On this episode, we talked about:

• How Lucy leveraged her experience in fundraising to establish her wedding planning and design business.

• The adaptability, grit, and passion needed to succeed in the wedding business.

• Acknowledging failure as an integral part of the entrepreneurial journey.

• Strategies for starting a wedding business on a budget like building a simple website, DIY branding, and strategic marketing.

• How Lucy leveraged her experience in fundraising to establish her wedding planning and design business.

• Securing bookings through a website like Add to Event and reinvesting earnings back into the business.

• The importance of community support such as the Wedding Business Club

Learn more about Lucy Nott and Oak & Opal at https://oakandopal.co.uk/ and connect with her on Instagram at https://www.instagram.com/oakandopalweddings/

Learn more about Faye Cornhill & The Wedding Business Club at https://theweddingbusinessclub.com/ and connect with me on Instagram at https://www.instagram.com/fayecornhill/

As you’ve heard over the last 5 weeks I truly believe that mindset is key to everything we do, for ourselves and for our business. 

Now putting this into practice, I’m very happy to be sharing with you my first meditation podcast episode. 

In this guided meditation we will take 10 minutes for ourselves to relax, and to find a bit of peace in the day. 

So find somewhere nice and comfy to sit and I will guide you through the session to leave you feeling full of energy and full of positivity. 

If you enjoy the mediation please do leave a review, and come back next week when another wedding business expert will be sharing their industry experience. 

It’s also not too late to join me, and hundreds of other wedding business owners on The Rise Up Challenge. This is 5 days of free coaching with me to get you feeling motivated, inspired and grow your business. Save your space with the link below, I can’t wait to see you there. 

 https://fayecornhillcoaching.lpages.co/riseup/

Today I am joined by the wonderful Grania O’Brien, a letterpress, stationery and calligraphy genius. After spending over ten years in a market research career, Grania began to find that, ’her creative itches… were no longer being scratched’. This is where Ink & Paper, a luxury letterpress brand, was born. 

In this episode, Grania shares how she made her way into the wedding industry, how she copes with 2022 as a year of catch up and how she deals with the terrifying, yet almost unavoidable, subject of conflict. 

Whether you are overcommitting to keep the books afloat or having supply chain issues, listen out for our top tips on stripping back the emotion and getting the job done.

You can take a look at some of Grania’s creations over on her Instagram: @inkandpaper_ldn

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Are you a wedding business owner, who is currently spinning a thousand plates and is tired of seeing your competitors booking the premium clients? Why not join my FREE masterclass? 

In this class, I’m going to run you through My 4 Step Process, to generate your next booking.

SAVE YOUR SPACE FOR THE MASTERCLASS NOW

Join us weekly for brand new episodes of The Wedding Business Podcast, and stay tuned for more free resources and exciting opportunities within our industry. 

Share it with a friend, or if you have 2 minutes please do leave a rating and review on Apple Podcasts.

Find me on Instagram @fayecornhill 

When I was planning these episodes several months back I didn't have this title in mind.

However, things change and we have to evolve. Today I want to bring some motivation, and some ideas for moving yourself and your business forward in this challenging time. 

If you have followed me for a long time you will know I talk about mindset, a lot. Mindset is everything and I've always preached about this idea that you have a choice of how you respond to a situation. 

In this situation I am choosing not to stay in a place of panic about my business, and I am choosing to pave a way forward. I am choosing motivation, patience, peace and calm over panic. 

So today I have 7 things to share with you, that you can do in your business during this lockdown to keep moving forward.  

I know it’s been a tough few weeks for lots of you, but know that this will pass, and this can be an amazing time and opportunity for your business.

Next week, I have my very first Q&A podcast and I want to answer all of your questions.

Not just about how to run your wedding business during lockdown, but anything about running a successful wedding business. So if you have questions please send them to info@fayecornhillcoaching.com and I will do my best to answer as many as possible. 

Thank you so much for joining me. I shall see you very soon.

Are you struggling to find the confidence to put your prices up? If you don’t believe you have the experience or skills to charge more then this is the episode for you, because recognising our worth and converting that into our pricing can be really tricky. 

9 times out of 10 when we have a complicated relationship with what to charge it comes down to mindset and as you know mindset is everything - this is especially true when it comes to pricing. 

In this episode I am going to share some tips and techniques for how you can foster a mindset for growth and I’ll share some strategies that will help you price your work in a way that puts your goals at the heart of your business, valuing your time and your talent. 

I also have a very exciting invitation for you to be a part of a jam packed business changing week. Next week I am going to be running The Rise Up Challenge exclusively for wedding business owners who need some motivation, are ready for change and after a tough year are ready to find a new way forward. I would love to see you there, so come and join us. 

https://fayecornhillcoaching.lpages.co/riseup

If you enjoy today's episode, come and let me know over on Instagram, I’d love to know if you’re going to make some changes to your packages after listening. 

For more reading on Mindset I recommend checking out Mindset by Carol Dweck 

See you next week!