The Scalable Freedom Show (Ellie Swift)

There is a lot of noise right now about creating content and planning for 2023 and it can feel overwhelming with so many voices and strategies out there. So, today I’m sharing some really practical, applicable steps you can take to help you get clarity on your business for next year and move into 2023 feeling aligned, on purpose and stress free. 

In this episode, I’m sharing 3 strategies to help you plan for a sustainable and profitable year to come. These strategies are all things that I do in my own business and teach all my clients to do and it’s an approach that will really help you remove the noise.

I talk you through how to create a sales plan for 2023 and I share two different recommendations for this depending on your income level. I also talk about how to map out your sales system, which is the specific process you’re going to use to bring clients in. It’s about getting crystal clear on how you will generate clients from the awareness stage all the way through to sale.

I also talk about considering where you might need to upskill and where you want to focus your energy. It’s easy to get shiny object syndrome, especially during the festive season with so much going on so it’s important to keep focused on your unique business and understand what it is that you need. 

Now is a great time to get in that planning mindset for 2023 so that you can really switch off, unwind over the holiday period and start the new year feeling empowered and full of energy. 

LINKS:

Soulful Sales Intensive is now OPEN. Sign up here

Website:      https://www.ellieswift.com/

Instagram:      @elliehswift

Facebook Group:   www.facebook.com/groups/shineonsocialellieswift/

I’m chatting with Courtney Mills today, a very special client who I’ve had the pleasure of working with over the last few years in both the coaching and client capacity. Courtney is an incredible personal stylist in Perth, Australia and we’re talking today about her she built her fully booked business, being your authentic self and the profound impact her work has made on my life and business. 

Courtney is a self proclaimed shopping ninja, wardrobe auditor, self care provider and a passionate compliment giver. She is a phenomenal human and working with her has changed my life in an extraordinary way. Engaging Courtney as my personal stylist has taught me so much more than just knowing how to dress well. Her guidance has impacted my confidence, creativity, and ability to be authentically me which we talk about in this conversation.

In this episode, Courtney shares the top things she has done to grow her business to be fully booked out months and months in advance. We chat about her new program which allows people all over the world to gain access to her incredible work, and the things that have contributed to her business success, including her values, integrity and the way she markets her business. 

I know you’re going to absolutely love Courtney and take away so much value from this episode. 

LINKS:

Connect with Courtney Mills:

Website: https://www.courtneymillsstyle.com/

Instagram: https://www.instagram.com/courtneymillsstyle/

Join the Soulful Sales Intensive waitlist here!

Website:      https://www.ellieswift.com/

Instagram:      @elliehswift

Facebook Group:   www.facebook.com/groups/shineonsocialellieswift/

Hey hey! Welcome to Shine Online with Ellie Swift. I’m a Mindset and Marketing Coach for high performing women, and my mission in life is to empower all women to create soul led lives through entrepreneurship. I’ve been hinting at starting a podcast for a while and now the time is right and it feels so good to be getting started.  I’m so excited to be connecting with you in this way, taking you deeper into my life and into my business.

Tune in to hear more about my journey, where I’ve come from and how I managed to build a multi six figure business from the ground up within 2 years. In this podcast, I will have incredible guests and solo episodes on all things marketing, mindset, content, strategy and so much more.

My aim for this podcast is for you to feel inspired and be ready to start taking intentional and impactful action in your own life.  If you are wanting to build an intentional, soul-led and profitable business, then you are in the right place.

LINKS:

Instagram: @elliehswift

Facebook Group: @elliehswift

Welcome to Shine Online with Ellie Swift.  Today I’m going to let you in on a little secret; my signature framework, The Swift Marketing Method.  Whether you’re at the start of your journey or running a multi six-figure business, this framework will be relevant for you now and every day as your business continues to grow.

In this episode, I share insights into my journey in developing The Swift Marketing Method and how it works to bring success to my clients every single day, enabling them to smash big goals without burning out.  You’ll learn about the three fundamental pillars of Strategy, Mindset and Marketing and I break them down into more detail, revealing why all three are equally important and intrinsic to one another.

In this episode, I share an exercise to help you get crystal clear on what you need to do next and give you some questions to ask yourself to help  identify blind spots that are blocking you from elevating to your next level.  Get your pen and paper ready and let’s get intentional.  It’s time for you and your business to start shining!

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Shine on Social Course: https://www.ellieswift.com/ShineonSocial2020/

Welcome to Shine Online with Ellie Swift.  I’m thrilled to introduce you to my very first guest, my fiancé and amazing partner in life, Chay Robinson.

In this episode, we take a dive into the inner workings of our relationship and what it looks like for me to run a business from home, and what that means for us as a partnership, on a day to day basis.  We talk about the values that have helped us navigate this journey and how we go about managing the balance of priorities in both our personal and professional lives.

Our lives are intertwined and the business is one aspect of that, which is why we are so intentional about communication, working as a team and honouring each other’s journeys.  I hope this episode inspires you to know that you can not only build a successful business, but you can strengthen and deepen your romantic relationship at the same time.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Books: https://www.franklincovey.com/the-7-habits.html

https://www.5lovelanguages.com/

In this episode I share 4 key strategies that I utilised to generate my first $10k during my transition from corporate into running my own business.  These valuable strategies are malleable to your specific industry and will support you no matter where you’re at in your business.

You’ll learn about the importance of focussing on the journey and sharing your story in order to connect and bring value to your community.  You’ll discover practical tips on soulful selling, creating a clear consumer journey and the power of storytelling to communicate your value and stand out to potential clients.

When you operate from a place of service and cultivate a depth of relationship with your clients where you are truly bringing value to their lives, the next logical step is that you will create a successful business.  Tune in to discover 4 strategies that I used which enabled me to do just that.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Welcome to Shine Online with Ellie Swift.  In this episode I talk about where to invest your money in your business to help it thrive.  As a service based business owner, you have the benefit of less upfront and ongoing costs compared to a product based business.  Your business still requires the investment of time, energy and money but it can be difficult to determine where you should invest.

In this episode I share the key ways I have invested my money and how I plan to continue investing my money into the foreseeable future.  I share my Three C’s of Craft, Coaching and relevant Courses and how investing in these areas will make a great impact on your business.

Spending money is one thing, but the real impact is made when you take what you have learned and start implementing it into your business.  This episode will help guide you to determine the best next move for your business and inspire you to take action toward the success you desire.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

The Coach Code: https://www.thecoachcodecourse.com/

Courses mentioned: http://inspacesbetween.com/bright-eyed-and-blog-hearted/

https://jeffwalker.com/programs/

It is with absolute pleasure that I introduce to you my dear friend, mentor and guest today, Lacey Sites.  Lacey is a business mentor, Success Coach for high performing women entrepreneurs and an incredibly loyal, caring and wise human being.

In this episode, Lacey and I unpack what it is to have a scaling mindset, why it is so important and how it is often overlooked.  With an MS in Mental Health Counselling, an MBA and a therapist background, Lacey has an incredible insight to understanding people and she shares how this is absolutely necessary for understanding business.

Lacey shares her methods on how to move through mindset blocks, reveals her personal daily mindset practise and how she scaled her business to where it is today.  Tune in to hear these insights and so much more.  This episode will give you essential tools for success to help you scale your business to the next level and attract the opportunities you desire.

LINKS:

Literally Podcast: https://www.alituplife.com/podcast/

Lacey’s website: https://www.alituplife.com/

Instagram: @alituplife

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

ThinkUp App: https://www.thinkup.me/

Today I am honing in on the topic of how to become a money-making coach.  If you already know that you want to be a coach but you’re not quite sure how to make money while doing it, then this episode is for you.

In this episode I share 3 key things you can do to make sure you’re setting yourself up for the best chance of success.  I talk about the importance of finding your niche and explain four coaching categories to help you determine what your niche looks like and start finding your ideal clients.

I talk through the importance of focussing on your craft, committing to the journey and why learning how to run a business goes hand in hand with becoming a successful coach.  You’ll also hear about a special opportunity to enrol in a truly amazing coaching course that will change your life as it did mine.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

The Coach Code: https://www.thecoachcodecourse.com/

Beautiful You Offer: https://www.ellieswift.com/become-a-coach/

The Beautiful You https://www.beautifulyoucoachingacademy.com/

I’ve got a special episode for you today as it’s almost my 31st birthday.  In the years I’ve been scaling my business, I have learned so many amazing things which I know will add value to your business and serve you in an incredible way.  In this episode, I share 30 of the most important things I’ve learned around mindset, strategy, marketing, selling, money and visibility.

I share my thoughts on mindset and how it’s 90% of the game, why understanding the problem is half the battle and how selling from your heart is the best thing you could possibly do.  I take a dive into daily practise, knowing your ideal clients intimately and so much more.

Find a comfy spot and get your pen and paper ready. Tune in to hear my top 30 lessons about business and find out how you can win a free 60 minute one on one coaching session to support you with the strategy, mindset and marketing to help you build your incredible business.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Today I’m joined by special guest, Jolinda Johnson, as we take a dive deeper into the health of the woman behind the business. When you’re the one calling the shots, living your best life as an entrepreneur and being the CEO it can feel like there’s a lot going on. If you’ve been following me for awhile you’ll know that I don’t subscribe to this “hustle” mentality of working ourselves into the ground. I’m calling bullshit on that and my guest today is here to back me up.

Jolinda is a Women’s Health Coach with a specialisation in hormone health and focuses on the health of the whole woman; mind, body and spirit.  She is a certified Holistic Health Coach, Life Coach and priestess and supports women who are on the brink of burnout to help them emerge in connection with their bodies and reclaim the wild woman within.

In this episode, Jolinda explains what the different stages of burnout can look like, the effects on our bodies and the warning signs to look out for.  She shares how we can be more in tune with our bodies, the importance of understanding our menstrual cycles and how to step away from normalised coping strategies into true health and freedom.

This episode is one for all women and especially those who are feeling the effects of stress and the busyness of life.  So sit back, unwind and let this episode refresh your soul.

LINKS:

Website: https://jolindajohnson.com/

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

It is my honour to introduce to you my dear friend and mentor, Julie Parker, founder of Beautiful You Coaching Academy and co-founder of Priestess Temple School.  Julie is a woman who exemplifies the life of a modern day priestess, living a life of service and passionately training others to do the same.  She has inspired thousands through her work as a coach, speaker and author and I have absolutely no doubt that she will inspire you today.

In this episode, Julie openly shares from her experience in establishing the successful global business that she runs today.  We discuss how her mindset, marketing and strategy have evolved during the lifetime of her business and Julie shares some of the challenges and blockages she encountered when first starting out.

Sit back, unwind and let Julie’s heart encourage you as she shares the 7 core values that have been the core principles of Beautiful You Coaching Academy since day one.  There is so much value in the episode and I know you’re going to love it.

LINKS:

Websites: https://juliesuzanneparker.com/

https://www.beautifulyoucoachingacademy.com/

https://www.priestesstempleschool.com/

https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

After asking my community what you all wanted to hear about most on this podcast, it became clear that my morning routine was a hot topic. So today, I’m diving deep into how I create my mindful morning routine and what changes exist within this.

I am someone who suffers from anxiety and have done so throughout my life, so for me having a morning routine that sets me up positively for the day ahead is crucial. I am prone to waking up with a racing heart, busy mind and if I’m not mindful in the morning, the day can quickly get away from me.

On the episode today I will go through:

• Three key components that I include in my morning routine and how you can create these for yourself
• How my morning routine changes so that I never get bored
• The value I place on the different seasons of my life and how best to support them
• An example of what my summer morning routine looks like

Little disclaimer here for you all, our days are likely going to look very different. I don’t have children, I live by the ocean and I really love the morning and waking up early. However, you might not be a morning person. This is the routine that I have tweaked for myself to fully support the best version of me. I urge you to look deep within to find the routine that works for your specific needs and stage of life.

LINKS:

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Claire Baker EBook https://www.clairebaker.com/adore-your-cycle
• Human Design https://www.jovianarchive.com/Get_Your_Chart

Today’s episode is one that fills me with excitement.  I made $250,000 off 4 emails and I’m going to share the strategies, mindset and marketing I used so that you can achieve the same in your business.  I know this episode will inspire you, understanding that if I can do this, you can too.

In this episode, I break down the details of the strategy, mindset and marketing I used while launching the Swift Inner Circle and the Swift Marketing Mastermind.  I talk through details such as why I created a waiting list, the openness of having sales conversations and my daily mindset practises.

It’s so tempting to want the quick secret but I’ll tell you why playing the long game will pay off again and again. There’s nothing more important than serving your people really well and consistency will build trust.  Tune in to part 2 next week to hear about my $115,000 cash month and the strategies, mindset and marketing that got me there.

LINKS:

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: https://ellieswift.lpages.co/sMM-WAITLIST/
• The Coach Code: https://www.thecoachcodecourse.com/

BOOKS MENTIONED:

https://pumpkinplan.com/

Following on from last week’s episode about how I made $250,000 off 4 emails, I’ve got another exciting podcast for you today.  In this episode, I talk through the nuts and bolts of how I had a $115,000 cash month and continue to have these big months with a whole lot of ease.

I’ll give you a break down of the figures, what they included and where they came from and also talk through the strategy and mindset I used to achieve such a great result in my business so that you can do it too.

If you haven’t already listened to Part 1, I suggest going back to that episode first in order to have the foundation for the things I discuss in this episode.  Tune in to discover some amazing practical tools and strategies that you can start implementing in your business today.

LINKS:

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: https://ellieswift.lpages.co/sMM-WAITLIST/
• The Coach Code: https://www.thecoachcodecourse.com/

It’s such a privilege to meet and learn from so many amazing people through this podcast and today’s guest is no exception.  Dixie Crawford is a force to be reckoned with, a self proclaimed rebel and an absolute powerhouse. She is a Barkindji woman, owner and operator of Source Nation Pty Ltd, a consulting agency offering coaching, group programs and online training to individuals and organisations committed to anti-racism, diversity, inclusion and equity. Dixie is a big believer in the idea that if we face the hard stuff today, tomorrow will be better.

In this episode, Dixie shares from her life growing up in regional NSW, and how her path led her to where she is today. We discuss why it’s so important to understand the history of Black people within your own country, personal blind spots when it comes to racism and how you can create change through important conversations.

Dixie talks about the importance of starting with yourself and being authentic in your action and how we all need clarity, confidence and courage to be part of the change. We all have so much to learn and I hope you find this conversation as enlightening as I did.

LINKS:

Source Nation: https://sourcenation.com.au/

Dixie’s Instagram: https://www.instagram.com/dixie_crawford/

Dixie’s Program: Constructing Critical Conversations About Race

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Swift Marketing Mastermind: https://ellieswift.lpages.co/sMM-WAITLIST/

The Coach Code: https://www.thecoachcodecourse.com/

Get your pen and paper ready. I have an episode you won’t want to miss today.  This podcast was created to support you specifically with what’s working NOW in the online business world.  Today I joined forces with my dear friend and incredible human, an online business boss and my partner in The Coach Code, Rachel MacDonald.

Rachel is a Business and Mindset Coach, speaker and course creator who helps visionary women build thriving, purposeful and profitable online businesses.  With 7 years experience growing her own multi six figure business and a decade long career in corporate marketing and PR, she guides passion-fuelled women out of fear and uncertainty and into lives and businesses that they love.  Through her 1-1 coaching and online courses, she helps female business owners scale their online businesses in a way that fully serves them.  She’s got the goods.

In this episode, Rachel and I share with you the top 5 tried and true strategies that we’re seeing work really well right now in the online business space.  We both work with clients on the daily to help launch and build thriving online businesses.  The strategies we discuss today have been tested in our own businesses, our client’s businesses and those of our peers.  There is so much value for you here today. Tune in now because I can’t wait to share it with you.

LINKS:

Become A Client

Magnet Challenge: https://www.thecoachcodecourse.com/clientmagnetchallenge

Rachel’s Instagram: https://www.instagram.com/rachelcmacdonald/

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

One of the places where a lot of people get confused in business is how to get repeat clients.  Like most things in business, the answer lies in a simple framework and this episode is all about breaking that down to help you have clarity and confidence in yourself and your business.

The key is to work a repeatable system that is built from solid foundations.  In this episode, I discuss what that means and why it’s important not to overcomplicate it.  I also share key points to remember when reaching your ideal client, being clear on what makes your business unique and why it’s important to have real substance and not try everything under the sun.

If you want to authentically attract the clients and income you want, I invite you to join myself and Rachel McDonald for a 3 day Become a Client Magnet challenge. The year is wrapping up quickly and 2020 has taught us that the online space is an incredible way to make money and build a business.  This course will catapult you into 2021 with clarity, purpose and vision to build the business of your dreams.

LINKS:

Become A Client

Magnet Challenge: https://www.thecoachcodecourse.com/clientmagnetchallenge

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Are you done with 2020?  It’s been a year for us all and many business owners just feel like tapping out.  This has been a hot topic with many of my clients and the people in my community and I’m really pumped to share this episode with you in the hopes of inspiring and empowering you to keep showing up now and into 2021.

In this episode, I talk about some ways you can recognise if you’re feeling tapped out, what might actually be happening for you in terms of resistance and self sabotage and some practical tips to move through it.  I discuss learning to process everyday stress instead of tapping out and share some practical ways in which I manage my internal infrastructure and re-calibrate in order to show up.

It would be quite easy to tap out and blame it all on 2020 but when you choose to live a soul led journey and create an experience that lights you up, you haven’t chosen easy.  The exciting part is that you’re left with a decision. You can choose today to keep planning, building and showing up to create your incredible business into the future without having to tap out.

LINKS:

The Coach Code: https://www.thecoachcodecourse.com

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

I received a question in my DM’s recently about how I stay organised in my business and in my life.  I really love being organised.  It enables me to spend so much more time doing the things I love instead of chasing my tail and being anxious about what needs to get done.

This episode is dedicated to sharing how I structure my days and weeks on a personal level to help me stay productive and create time for family, exercise and the strategy and deeper work that I absolutely love.  I talk through some of my secret weapons, the tools I use to stay organised and why I avoid email for anything that’s really important.  I talk about my daily hour of power and share why I colour code my calendar to keep my life in balance.

If you’re needing some help structuring the million ideas and tasks racing around your head, this episode will give you some practical tips to help you take back control and make space for the things you love.  I’ll be doing a future episode with my business manager about the backend systems of our business so stay tuned for more organisational insights.

RESOURCES:

Asana https://asana.com/

Voxer https://www.voxer.com/

I use the Google suite for Google Drive, Google Keep, Google Calendar

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

What is CEO Mindset? I’m so excited to be talking to you about this topic today because it’s something that is critical for the success of your business and I know that if you take this on board, you will be on your way to building the business of your dreams.

I teach CEO Mindset to my Swift Marketing Masterminders and in this episode, I give you a behind the scenes sneak peek into what it is, why it’s so important and how you can cultivate it for yourself. I talk about the 4 components of CEO Mindset and also share about creating CEO time, what it looks like and how I implement it in my own business.

This is a really practical episode with so many great takeaways and prompting questions to help you keep leaning in and showing up to develop your own CEO Mindset. As you do, the results and shifts you’ll see in your business will be like nothing else.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

This year was certainly very different to what we all expected it to be! Join me in this episode as I reflect on the year that has been; the good, the not so good, the things I’ve learned and the things I’m most proud of.  I start out by taking you through how I planned for 2020, what it actually looked like, and how I’m going to start preparing for 2021.

I really enjoy going through this reflection process every year and I like to give myself plenty of time to go deep into it to build clarity for the year to come. As I let you into the pages of my journal, my hope is to give you inspiration to go through this process yourself so you can start preparing for a really amazing year to come.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Swift Marketing Mastermind: https://ellieswift.lpages.co/sMM-WAITLIST/

Last week I talked you through my year in review, which goes hand in hand with planning for the year to come.  In this episode, I share how I go about planning for my year ahead in business so that you can be fuelled with the inspiration to create your own unique process.

I share an overview of what my planning process is looking like this year and how it’s a little different to previous years.  I also go through some of the questions I ask my Swift Inner Circle and Swift Marketing Mastermind groups, drawing from some key parts of a document I share with them.

You’ll also hear about why I plan, why I believe it’s so important and my thoughts on intention setting, goals and mindset. Wherever you are in the world, I hope you’re enjoying the festive season and are getting excited about the year ahead. Let’s get started.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

I’m so excited to be sharing my final episode for 2020. We’ve now reached 10,000 downloads and the support means so much to me. I have thoroughly enjoyed recording every single episode and I can’t wait to keep connecting and sharing with you all in 2021.

As we wrap up the year, I decided it would be a great opportunity to go back and review the top 3 episodes from 2020 to share my biggest takeaways, the feedback I’ve received from those episodes and to give an overview of the key things that were talked about.

This is a short and sweet episode and I hope you enjoy circling back to some of the amazing things we’ve talked about this year. A Merry Christmas to you all and see you in 2021!

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

I often say that in marketing, there are no secrets. But there does seem to be a secret that nobody is talking about when it comes to goal setting. In this episode, I talk about the two types of goals and the important question you need to ask yourself to make sure you’re choosing the right type for you.

I share examples of what these two types of goals look like and that it really means nothing about you as a person or business owner if you don’t reach your goals. I also talk about the importance of detachment from your goal and how it is actually a part of the manifestation process, trusting and embodying that reality in your life.

You might already be a goal setter or perhaps you need some extra inspiration to start clearing a path ahead to help you live the life you want. Either way, this episode is for you.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

In previous episodes I’ve talked about reflecting on 2020 and how to go about setting goals for your next year in business. Now it’s time to dive a little deeper as you start thinking about what your specific marketing strategies are going to look like for 2021. There are loads of goodies in this one so get your pen and paper ready.

In this episode, I share the top 5 marketing trends that we’re going to see shift and evolve this year and how each of these trends share common themes of creating personal connection. I give some examples of how we are implementing these strategies in my business and why I believe these forecasts to be true. I talk about why podcasting is now more important than ever, the latest networking app that is blowing up and so much more.

I’m excited for the coming year. Who’s with me?

LINKS:

Episode #14 // 5 Online Biz Strategies That Work RIGHT Now with Rachel MacDonald

Listen on Spotify

Listen on Apple Podcasts

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

RESOURCES MENTIONED:

https://www.bonjoro.com/

https://www.joinclubhouse.com/

If the idea of stepping into your truest essence with boundless courage and walking in radical self acceptance appeals to you, this episode is one you won’t want to miss. Today I’m joined by my beautiful friend, client, therapist and coach, Sam Dhu, as we talk about self worth and being unapologetically, unabashedly YOU.

With 6 years of university qualifications and over 15 years experience supporting thousands of women from all walks of life, Sam is a Positive Psychology Life Coach and psychotherapist and passionate advocate for living an inspired life. As the queen of permission, Sam’s mission is to support modern day women to experience fulfilment, self acceptance and unbridled joy.

In this episode, we dive into reasons why many women experience significant self worth challenges and how it prohibits them from doing the things they want to do in their lives and their business. We discuss how a lack of self worth stops us from taking the leaps and risks we need to take in order to build the businesses that we desire and talk about the inner transformation that must take place to live in worthiness.

I know this episode is going to build you up and inspire you on a very deep level today. Let’s dive in.

LINKS:

• Instagram: @samanthadhu
• Permission Granted https://pages.samanthadhucoaching.com/permission-granted/
• Website: https://www.samanthadhu.com.au/
• Email: info@samanthadhu.com.au

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

Since launching this podcast I’ve received a lot of requests for topics to discuss and the overwhelming feedback is that a lot of you want to hear about how I run my business from the backend. I’ve got a very special guest joining me today to discuss all things systems, teams and behind the scenes of Swift Ventures.

In addition to being my incredible right hand woman and Online Business Manager, Nivek Harrison is a Business and Mindset Coach, Digital Course Creator and passionate about all things technology and people. Nivek is the founder of Emeralds and Empires, a virtual support agency for soul led coaches, course creators and consultants who want to transition and elevate their businesses through the power of leveraged systems.

Using her signature framework of strategy, systems and soul, Nivek supports other entrepreneurs to build their dream businesses, supporting owners to deliver their magic while taking care of the behind the scenes of business. Nivek’s passion for what we do at Swift Ventures is next level and I’m so grateful for what she contributes on a daily basis.

In this episode, Nivek shares an overview of our systems and reveals exactly how we run the business including the systems, structures and tech we are using right now to build the business to 7 figures. She talks about the importance of bringing your team on your journey, sharing the highs and lows and keeping the business as simple as it needs to be. Nivek also discusses the biggest mistakes she sees people make when it comes to the backend and how to know when it’s time to bring on a new team member.

I hope you enjoy this conversation as much as I enjoyed recording it.

LINKS:

• Nivek’s Website: https://www.emeraldsandempires.com
• Nivek’s Instagram: @emeralds.and.empires

Sign up to my FREE training program: The Scale to Six Series

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

I have a slightly different episode for you all today and it feels really nice, more like going for a walk with a girlfriend and sharing life updates. As CEO, life and business are never mutually exclusive and I’m always interested to hear how other business owners navigate the integration between the two.

In this episode, I share what this current season looks like for me, what's happening in my business and my life. The energy feels really big and really fun and there’s a lot of up-levelling going on with my big business goals and the fact that I’m getting married next month.

I share how much I’ve enjoyed the wedding planning, embraced giving it a life of its own and how we’ve just completed our biggest sales month to date. I talk a bit about the Swift Marketing Mastermind and Inner Circle and why it’s quite an exciting time here at Swift Ventures.

LINKS:

Sign up to my FREE training program: The Scale to Six Series

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

If money is something that feels scary for you or if you’re feeling really challenged when it comes to your money management, get your pen and paper ready because this episode is for you. My guest today is the amazing Clare Wood, a Business Coach, money mentor and self proclaimed numbers nerd who helps her clients manage their money and make more of it.

In this episode, I pick Clare’s brain about making smart investments in your online business, the need for capital, timing for bringing on a team and how you can most effectively manage your money day to day.

Clare shares her recommendations for investing when first starting out and scaling your business and some of the mistakes she sees a lot of online business owners make. She talks about why she’s such a big believer in business coaches and courses and the importance of surrounding yourself with the right people and asking questions.

I also share the money habits that I personally have each and every day and we discuss how familiarising yourself with basic accounting skills and tax can help take your business to the next level.

LINKS:

• Clare’s Instagram: @clare_wood_coach
• Clare’s Podcast: The Clare Wood Podcast

Sign up to my FREE training program: The Scale to Six Series

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

I have a beautiful solo episode for you today and my intention for this one is to share a whole bunch of answers to the questions you’ve been asking me on Instagram. I really love hearing from you to know where you’re at in life and in business so I can curate my content in a way that really serves you.

In this episode I answer some questions relating to mindset and marketing and how I spend my days, including my chill days which are mostly about family, food and relaxing! I share a specific set of questions that I ask myself to prepare for the week ahead and also delve into three journaling practises that I love and oscillate between, depending on what I need.

There are certainly more questions to be answered so stay tuned for part 2 or maybe even part 3 of this episode where I’ll discuss topics such as boundaries and all things to do with launching.

LINKS:

Sign up to my FREE training program: The Scale to Six Series

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

I’m delighted to be sharing part 2 of the Q&A session that we began last week which was based on a number of different questions that you’ve been asking me on social media. I really love hearing from you to find out where you’re at right now and what it is you want to know about.

Last week I talked all about how I run my day and plan for the week ahead and I answered a bunch of questions surrounding mindset, which is a really big part of the season I’m in right now. If you missed Part 1, make sure you go back and listen.

Today I’m diving into some of the questions surrounding my team, how many employees I have and when I started drawing myself a wage. I answer a really great question about the types of questions I ask my coach and go into the all important topic of launching, connecting to your ideal client and demonstrating that you have the solution for their needs.

I was asked a lot of questions about launching and it’s such a vital part of what we do so you can be sure I’ll be sharing a lot more about this topic over the coming weeks and months. Stay tuned.

LINKS:

• Sign up to my FREE training program: The Scale to Six Series
• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

I have such an incredible guest on the podcast today who I’m so excited to introduce you to. Sas Petherick is my gorgeous friend and client and one of the most incredible coaches that I know. As a Master Coach and founder of the Self Belief Coaching Academy, Sas works with her clients to move from understanding root causes of self doubt to cultivating tangible, sustainable self belief, self acceptance, self worth and self trust.

This episode is a beautifully rich discussion as we talk about Sas’ business and the transformation she’s seen over the past 12 months, in particular her $110k launch. We unpack so much value surrounding mindset, self belief and marketing as Sas talks about the importance of being honest with yourself, knowing when you’re playing small and recognising the value of your work.

We talk about Sas’ launch, how it was the culmination of all the small conversations, messages and social media posts throughout the year. Sas talks about her take on marketing and growing her following and the magic of being surrounded by a supportive community of coaches.

There are so many gems in this episode and I know you’re going to receive so much value from this conversation. I hope you enjoy listening to it as much as I enjoyed recording it.

LINKS:

• The Self Belief Coaching Academy
• Courage and Spice: The Podcast for humans with Self-doubt
• Sas’ Instagram: @saspetherick

Sign up to my FREE training program: The Scale to Six Series

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

I’m so excited to introduce you to my super fun guest today. Her name is Presh Rodgers and she is a Pinterest marketing expert, Instagram queen and the bad-ass CEO of The Presh Assistant. She helps fellow entrepreneurs reach their goals by pimping Pinterst and enhancing their Instagram marketing strategies to sky rocket their visibility without the need for paid ads.

In this episode, we talk about why Pinterest is so great for coaches, creatives and consultants and Presh shares some really thoughtful ways that you can use Pinterest as part of your wider marketing strategy. Presh shares some examples of how she sees Pinterest working really well, why you can’t treat it like any other platform and reveals her top 3 tips for anyone wanting to add Pinterest to their business marketing strategy.

We talk about the importance of knowing your goals, being patient and adapting to change and how people need to get to know you in order to build trust before taking the plunge to buy from you. This will be a really useful episode for any online business owner, especially those of you looking at building out more low cost offers in your business. Enjoy!

LINKS:

• Website: https://preshrodgers.com/
• Instagram: @preshrodgers
• Pinterest: https://www.pinterest.com.au/preshrodgers/_created/

Sign up to my FREE training program: The Scale to Six Series

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

I’m fresh back from my honeymoon, a married woman and I’ve been so looking forward to sharing with you all about my experiences over the last few weeks.

A lot of people have asked me to share about my wedding so I’m taking this episode as an opportunity to pause for reflection, discuss some of the lessons I’ve learned from my time off and also some news about what’s coming up next in the business.

In this episode, I share some details about my beautiful wedding day, why we chose to have a wedding in the first place and how it truly was the most magical day of my life. I talk about how Chay and I were intentional about unwinding after the big high of our wedding and how that time of relaxation on our honeymoon taught me the importance of taking a break.

What has this year looked like for you so far? What has it brought that you are grateful for and what does alignment look like for you? These are the questions I’ve been asking myself and I encourage you to do the same.

LINKS:

Sign up to my FREE training program: The Scale to Six Series

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

I’m so excited to share this episode with you today as I speak with my beautiful friend and client, Jaci Rogash, about her deep healing journey, the power of coaching and how this discovery led to a full time successful business.

Jaci is a certified Transformation Coach, writer and speaker who helps amazing humans overcome adversity and live the lives they’ve been dreaming of by discovering what is most important to them. Through 1-1 and group coaching experiences, Jaci helps her clients move through self doubt, self sabotage, fear of judgement and unhealthy subconscious patterns so they can discover a genuine happiness they’ve never known.

No stranger to trauma, Jaci was a victim of bullying, sexual assault and family violence. In this episode, Jaci shares her story of adversity, how it led her to business and the mindset she navigated to start her business. We discuss exactly what she’s done to go full time and the strategies she repeats again and again to maintain consistency and success in her business.

Jaci shares about her daily mindset practises and some really beautiful journaling questions that you’ll definitely want to write down. Grab a pen and paper, a comfy chair and a nice drink for this one. You’re going to love it.

LINKS:

• Jaci’s Website: https://www.jacirogash.com
• Join the True Self Experience
• Jaci’s Instagram: @jaci.rogash

Sign up to my FREE training program: The Scale to Six Series

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

The value ladder is a topic I discuss with my masterminders and something I always come back to when thinking about next steps in my business to ensure I’m making the best decisions for my clients and myself.  So today, I’m breaking it down so that you can utilise it in your business too.

In this solo episode, I talk about what the value ladder is, why I use this process with my clients and how you can use it within your business too. I share some examples of how I use the value ladder within my business to match where my ideal client is depending on where they’re at in the customer journey.

If you’re currently building your business or at a crossroads and restructuring in some way, this episode will be particularly useful for you. If your business is going strong, this way of thinking will help you when you’re making any further changes down the track. Let’s dive in.

LINKS:

Sign up to my FREE training program: The Scale to Six Series

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Swift Marketing Mastermind: http://ellieswift.com/smm-waitlist

Recently one of my clients came to me looking for the magic bullet for success. Despite the success she has already found, she is still stuck under the belief that every successful person knows something that she doesn’t. That if she could just find that out, she would be successful and that she never could be without it. I’ve also been in this place, desperate to find the unifying factor for success that would make my future crystal clear, but the reality is, no such thing exists.

In today’s episode I want to address the myth of the magic bullet and the belief we internalise that we don’t have enough talent to generate the success we desire. When we don’t know something, our natural desire is to figure it out and solve the problem as soon as possible. In business this can mean constantly looking outward for a strategy. However, there is no one size fits all, our business is personal, and our strategy needs to be too. Business can’t be boiled down into a set checklist, but it doesn’t have to be convoluted and scary, you just need to anchor yourself in your own path.

LINKS:

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

For those of you that have a podcast of your own, I know it can be odd sitting down to record a solo podcast episode and wondering what to talk about. In fact, I had this question from a client recently asking how I structure my solo episodes so that it doesn’t feel weird just sitting there essentially talking to yourself.

At the end of the day, you are talking to yourself but it doesn’t have to feel weird. The key is to have a solid structure that you follow. In my case, I like to plan it out using the essay structure that I used back in high school. Who would’ve thought I would actually be using information that I learned in high school!

Today I’m talking through how I plan my solo episodes out so that I always cover the points I want to hit, why I don’t fully script my episodes and the importance of keeping the conversation in a nice flow.

Enjoy!

LINKS:

• Website: https://www.ellieswift.com/
• Instagram: @elliehswift
• Facebook Group: www.facebook.com/groups/shineonsocialellieswift/
• The Coach Code: https://www.thecoachcodecourse.com/
• Beautiful You Offer: https://www.ellieswift.com/become-a-coach/

There are a whole lot of misconceptions out there surrounding how to find your ideal client.

For as long as I’ve been doing this work, it has been common to assess your client based on certain demographics. Perhaps it’s where they live, their age, the type of place that they live or the type of business they have.

However, I have found that basing your ideal client on common demographics, is not particularly accurate. Especially for a lot of you these days who run global businesses, you would be finding that your clients don’t fit into a certain category of people so much.

Today I’m running through three things that I believe you must know about your ideal client, in order to truly serve them properly.

It involves going a lot deeper than you may be currently and I hope you find this information really valuable!

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

The Coach Code: https://www.thecoachcodecourse.com/

Beautiful You Offer: https://www.ellieswift.com/become-a-coach/

I’m dropping a fantastic hack on you today to help you get a whole lot more in your business. In fact, it’s a hack that applies not only to your business, but in your life generally.

This hack took me way too long to commit to, and even though I had heard about the benefits, it wasn’t all that long ago I actually started implementing the strategy.

So what is this delightful hack?

It’s simply planning the night before!

At the end of each day, before I close my laptop, I look at what is on the agenda for the next day and I actually block out the time each task is going to take.

It has been an absolute game-changer.

So if you’re struggling to find the time in your business and you feel like you’re busy, but not achieving - give this hack a try.

Listen to the episode to hear how it has affected my work life and the specifics on implementation.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

The Coach Code: https://www.thecoachcodecourse.com/

Beautiful You Offer: https://www.ellieswift.com/become-a-coach/

Having the right mindset is one of the biggest fundamentals of running a successful business. Many of us entrepreneurs started our journey in the corporate world where we adopted a corporate mindset. This mindset says there’s a right way of doing things, a linear way of thinking and a hierarchy to adhere to. But that’s simply not the case in the world of entrepreneurship.

Emerging out of the corporate world requires a big shift in your mindset to adopt a mindset akin to opportunity, being curious and expansive in your thinking. In this episode, I share a recap of my journey starting out in corporate PR and marketing and my transition into running my own successful business.

You’ll hear the 5 mindset shifts I had to make when transitioning out of the corporate world and what that looked like on a practical level. This episode is going to be really helpful for those of you who have previously been in the corporate world or perhaps still transitioning out of corporate into the entrepreneurial space.

LINKS:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

If you are mid launch or perhaps a few days into your launch and you haven’t generated the sales that you were hoping for, fear not; I have a 2 part episode that is absolutely for you.

In this episode, I talk about the mindset that I recommend adopting if your launch is not going to plan. If you’re in this position, the first thing you want to do is take care of your mindset and what I discuss today is the mindset that has supported the success of many of my clients.

I break down the three components of putting your CEO hat on, leaning into curiosity and deciding that you are all in no matter what.

In Part 2 of this episode, I’ll be sharing the strategy and marketing to adopt if your launch isn’t going to plan. Even if you’re not currently launching, you’re in a great position to absorb this information now to ensure a successful launch in the future.

Stay tuned.

Heads up to all you lovely listeners out there: If you have not listened to Part 1 of this episode yet, please don’t go any further before you do so. This episode continues on from my previous episode where I discussed the mindset to adopt if your launch isn’t going to plan.

In this episode, Part 2, I follow on from talking about mindset to discuss the strategy and marketing to adopt if you’re in the thick of a launch and you haven’t generated the sales you hoped for.

I share a few of my favourite strategies that will be easy for you to implement right now, including creating a sense of urgency, tweaking your messaging where needed and inviting people on to calls in order to foster a relationship with potential clients.

I hope this 2 part series has been really helpful with some practical tips for those of you who are in the thick of an online launch. Even if you’re not currently launching, the mindset, strategy and marketing tools I’ve shared will certainly equip you for a successful launch in the future.

The Swift Marketing Method is the signature framework I developed for my business and in this episode I share the 3 reasons why I recommend that you create a signature framework in your business as well.

I talk about what a signature framework actually is, how I created mine and why I believe establishing this process or system will be relevant for your client journey, regardless of the industry you’re in.

I discuss how your signature framework creates uniqueness and sets you apart from other businesses in your industry. I talk about how your framework builds trust with your clients and will become an anchor point for your entire business.

Whether you’re at the start of your journey or running a multi six-figure business, your framework will be relevant for you now and every day into the future as your business continues to grow.

LINKS:

Listen to The Framework That Built My Multi-Six Figure Business

Website:         https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

It’s been a whole year since George Floyd’s passing and the Black Lives Matter movement. What have we learned? What work is still to be done?

Today I’m joined by the incredible Annie Gichuru who is the founder of Uplifting Studios, a platform dedicated to supporting online business owners to build culturally and racially diverse, inclusive and equitable businesses. Annie is also the Diversity, Equity and Inclusion (DEI) coach and consultant for The Beautiful You Coaching Academy where she supports trainees and coaches.

Annie is deeply passionate about representation through a racial justice lens and is an internationally certified coach supporting migrant women of colour and humans committed to building diverse businesses.

In this inspiring conversation, Annie and I cover what representation means to her, how to create an equitable and diverse business, how to show up as an ally even when you’re afraid and so much more.

I know you’re going to love this conversation and gain some incredible wisdom from Annie.

LINKS:

Annie’s website: https://www.upliftingstudios.com.au/

Annie’s Instagram: https://www.instagram.com/upliftingstudiostv/

FREE PDF Guide: How to becoming a genuine ally and advocate for POC

REPRESENTED Course Waitlist: https://www.upliftingstudios.com.au/represented-waitlist

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

In the world of online business, the value of creating impactful content that truly connects with your audience cannot be underestimated. My guest today is Tahryn Bolt, Founder and Creative Director of The Social Bolt where she uses her content wizardry to support her clients across all their online strategy and content needs.

I’ve had the privilege of coaching Tahryn since the beginning of her business just 2 years ago. Within 4 months, Tahryn’s business was fully booked out and, through her authentic and person centred style, Tahryn supports her clients to strategically craft content that helps them show up consistently and attract, engage and connect with their dream clients.

In this episode, we talk about creating content in the midst of an ever changing online world. Tahryn reveals the strategies to implement no matter the trends, the content skills you need that stand the test of time and how she grew her business so quickly.

Tahryn is loved by everyone who knows her and she has so much value to add to this conversation. Get ready for some magic.

LINKS:

Website: https://thesocialbolt.com.au

Check out The School of Content Wizardry here

Website:         https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Great design makes a huge impact on any business. A standout brand not only helps captivate clients, but also enables your unique personality to shine through. My guest today is Jacqui Naunton, Founder of White Deer Design. Jacqui is a talented graphic designer turned online design teacher, helping passionate business owners to take charge of their business to create their own incredible visual brand. She does this through her signature design course, DIY Design My Biz.

In today's episode we talk about first impressions with our target audiences and sustainable branding for businesses. Jacqui reveals how well planned designs can fit for businesses that have evolved, the importance of professional looking websites and social media pages and how these influence clients and the decisions they make.

Jacqui provides some great insight and tips on the importance of design and I have loved having her here to share her expertise.

LINKS:

Website: https://www.whitedeer.com.au

Instagram: @whitedeergd

Podcast: https://www.whitedeer.com.au/podcast

7 Mistakes: https://www.whitedeer.com.au/hangout

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

I’ve been doing a lot of interviews over the last few weeks which I absolutely love but I also really love these solo episodes where I get to check in and connect with you on a more personal level.

At this midway point of the year, it’s a great time to reflect on life and business so this episode is an opportunity to talk about where I’m at at the moment, where the business is at, where our goals are sitting and update you on everything that’s happening.

I always want to be transparent about what my business looks like and provide a road map for how I go about my planning and reflection. With that goal in mind, I share some of the questions I’m asking myself at the moment, some insights from the past few months and some of the expansion within my mindset lately.

LINKS:

Sign up to the FREE Create Your Quantum Leap Workshop here

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

We get told that we need to show up as experts online but often we don’t actually feel like experts, especially when we’re in the early stages of business. I have a phenomenal guest on the podcast today who I'm so excited to introduce to you because she’s going to blow the concept of expert out of the water.

Rachel Kurzyp is one of my Swift Inner Circle clients, a marketing coach, copywriter, speaker and teacher and is passionate about content marketing. She supports multi-passionate women to build a sustainable and profitable business without having to choose between their passions, compromise their values or use unethical marketing tactics.

In this episode, Rachel talks about redefining what it means to be an expert and flipping the script to tap into the strengths of being new in business. We talk about thought leadership, how to go about creating content, and choosing content to share. We also discuss the clarity gained when you start looking outside yourself and Rachel shares what she believes makes someone really stand out online.

LINKS:

https://rachelkurzyp.com.au/coaching/

Sign up to the FREE Create Your Quantum Leap Workshop here

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

I’m really excited to introduce you to my guest today, my new friend, Anita Siek. I really loved this conversation and I’m sure you will too as Anita shares all about what fuels her business, how she creates impact by starting with the human, her mindset in establishing her business and so much more.

Anita is a lawyer turned brand and copy strategist and the creator of Wordfetti, a human designed copywriting and brand DNA school that specialises in teaching brands that don't do normal how to stand out through the power of consumer psychology, design thinking and words.

In this episode, Anita and I chat through how she went from being a lawyer to having her own online business, how she built her business from the ground up and the journey she went on. We talk about her “zing” moments, the power of one, and Anita takes us through a design thinking activity that you can go through at home to uncover your why. We do this activity in real time where I uncover what comes up for me and I found it really amazing.

LINKS:

Website: https://wordfettigroup.com/

Instagram: @anitasiek &  @wordfetti

Podcast: Brandfetti

Listen to Growing an Online Business through Marketing Smarts and Mindset with Ellie Swift

Sign up to the FREE Create Your Quantum Leap Workshop here

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

It’s easy to focus on the tangible, practical sides to running a business. We prioritise strategy and marketing but how often do we consciously focus on our mindset? Mindset is unseen and therefore easy to leave off the do-do list. It’s also the main barrier that stops us from getting what we want.

In this solo episode, I dive into the 3 things I see being impacted by not consciously focusing on our mindset. I share how not being in an expansive mindset prohibits ourselves from setting big goals, boxing us in to take less risks and stay in our comfort zone. I talk about how we run the risk of entering into a scarcity mindset, the difference between a fixed versus growth mindset and how all the traits that make a successful entrepreneur are learned, not inherent.

This is an episode for everyone, no matter where you are in your entrepreneurial journey. Is your mindset slowing you down, holding you back or keeping you small? Take a listen.

LINKS:

Join the waitlist for The Swift Mindset Method here

Website:         https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

I have a very special show for you today for the 50th episode of the podcast! In honour of this occasion, I decided it would be the perfect time to bring on everyone’s favourite guest, my husband, Chay Robinson.

In this episode, Chay and I chat about some of the shifts and changes that have happened in our lives since he was last on the podcast, including him stepping into the role of CFO at Swift Ventures. We answer some questions that a lot of listeners have asked about our relationship, how we do life and work together and keep everything in balance.

Upon much request, we also talk about some of the incredible comfort food Chay cooks up in our kitchen and the wines currently on our favourites list. I hope you enjoy this episode.

LINKS:

Wines mentioned:

Pinot Noir from Singlefile, Castelli, The Lake House Denmark & Rockcliffe

Join the waitlist for The Swift Mindset Method here

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

There are so many factors to consider when running a business, but when things aren’t flowing the way you want them to, it’s really important to hone in on the biggest problem to make sure you’re fixing the right thing.

In this episode, I talk about why identifying the number one problem in your business is so important, how you can identify yours and what you can do about it. I share 6 scenarios that may be coming up for you in your business right now and how to approach them so get a pen and paper handy for this one.

I also go into more detail about the work I’ll be doing in The Swift Mindset Method. Don’t miss out on this incredible opportunity to move through your limiting beliefs, re-write your money stories, learn about true manifestation and SO much more. It’s going to be amazing.

LINKS:

Join the The Swift Mindset Method here

Website:         https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Sales is an area that many business owners feel trepidation about. As soul led business owners, we want to be authentic and genuine and sales just feels sleazy. But what if it didn’t have to?

I’m excited to introduce you to my incredible guest today, Harriet Mellor, who is passionate about growing businesses and removing the stigma from sales. Harriet is the Sales Transformation Coach, Entrepreneur, and Big Picture Sales Consultant at Your Sales Co. She has over 15 years experience in a range of industries, is one of the most sought after sales people in Western Australia and a passionate and heart centred sales pro.

In this episode, Harriet and I chat through the challenges that most small business owners face when it comes to sales and how you can change your relationship with selling. We talk about how to reframe how you view sales so you can actually begin to love the process and Harriet shares some strategies that you can take and implement immediately into your business.

LINKS:

• Website: https://www.yoursalesco.com/
• Instagram: @yoursalesco
• Facebook: @yoursalesco
• LinkedIn: Harriet Mellor
• Join the waitlist for the Sales Transformation Mastermind here

FIND ELLIE:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

I’ve been really challenged with showing up in the online space this year. It has felt like a hostile place and I haven’t wanted to show my full self out of fear of not feeling safe. I know that many of you are feeling the same way so I have a special guest on the show today to talk all about the energy we bring to the online space and our energetic responsibility that goes along with that.

Maree Eddings, my incredible friend and client, is an energy sensitive change leader and energy healer who is on a mission to expand the energy consciousness of the world through her training programs, Divine Leaders of Change Sistermind and The Energy Academy. She helps women step into their role as divine leaders and know how to do this by understanding their vibration.

In this episode, we go quite deep talking about how to show up when we feel unsafe to use our voice. Maree talks about the masculine and feminine energies, why we feel the need to put on armour and how now is the time to lead with our expansion. If you feel that you have a lot to offer but are finding it challenging to find your space, don’t retreat. The world needs you.

LINKS:

How to expand your energy FREE training

FIND MAREE:

Website: https://mareeeddings.com/

Instagram: https://www.instagram.com/mareeeddings/

Podcast: Divine Leaders of Change with Maree Eddings

FOLLOW ELLIE:

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

Beginning your own business when you don’t have business experience or examples around you that you can draw inspiration and support from can make it so challenging.

This obstacle can deter many people from getting started, so I wanted to have someone on the podcast that can describe how she has managed to create her own business and turn it into such an amazing success by following her own flow, tenacity, passion and resilience.

My friend and client, Madison Morrigan, is such a successful, magical and amazing human. She is a four time international award winning life coach, host of the podcast ‘Everything Belongs’, creator of Awaken Her Soul (a 14 week mentorship program designed to help women embody their worth), and has just released a brand new business program called ‘Serve it Up’.

In this episode, we have a chat about building your business when you don’t have examples of people doing similar work around you. Madison shares how she managed to make it work in her town and gives amazing tips for building her client base and finding support online. She has been so amazingly successful and inspired that her goals have grown from earning $30,000 a year to earning $500,000 a year!

I am a firm believer, and it is clear through Madison’s story, that hard work gets to be whatever you want it to be when you are working in your own flow and doing what you love.

LINKS:

Website: https://www.madisonmorrigan.com/

Instagram: @madisonmorrigan

Podcast: Everything Belongs with Madison Morrigan — Madison Morrigan

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

I have a bit of a different episode for you today as I chat with my friend and incredible powerhouse, Jazze Jervis about all things money. As fellow business owners in similar phases of our business journeys, I thought it would be fun for the two of us to have a chat about what we do with our money.

Jazze is a Network Marketing and Business Coach working with highly driven network marketers and female entrepreneurs who are ready to ditch the hustle and lead with impact, value and strategy. Using organic and authentic marketing strategies, Jazze scaled her business to 7 figures within 3 years and left her corporate job as a lawyer within 18 months of starting her business.

In this episode, Jazz talks about her money making journey and how she came to the understanding that she is worthy of abundance. We talk about what she has had to learn and unlearn when it comes to limiting beliefs around money and so much more. You’re going to love it.

LINKS:

Website: https://www.jazzejervis.com.au/

Instagram: @jazzejervis_

Podcast All That Jazze on Apple Podcasts

All That Jazze on Spotify

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

I’m so excited to introduce you to my friend, client, and absolutely incredible human, Bec Cuzzillo. Bec is a Spiritual Business Coach who supports other spiritual women to build incredible businesses that set their souls on fire.

Through her group coaching and mastermind offerings, Bec is on a mission to support women to claim their worth, master their mindset and step into the highest vision for their life and business.

In this episode we talk about Bec’s business journey and the staggered approach she took to get to where she is today, owning a six-figure business that she absolutely loves. Bec shares some of the mindset, strategy, and marketing behind her business and how simplicity is the most effective and powerful way.

We also talk about how becoming a mama changed Bec’s life and business and the transformation her business went through following the birth of her gorgeous son, Noah. Bec shares what she believes it takes to build a spiritual business and much more. You’re going to love it.

LINKS:

Website: https://www.beccuzzillo.com/

Instagram: @bec.cuzzillo

Website: https://www.ellieswift.com/

Instagram: @elliehswift

Facebook Group: www.facebook.com/groups/shineonsocialellieswift/

I love talking to women who have such a drive and passion for supporting other women in business. Today, I am absolutely thrilled to be chatting with the amazing business coach Cait Scudder. 

Cait used to be a high school teacher, and has now been featured in Forbes as a seven figure business coach for women entrepreneurs. She is on a mission to support ambitious female entrepreneurs to scale profitable purpose driven businesses that change the world. 

We are chatting today about how Cait has managed to run her million dollar business throughout pregnancy and with her incredibly adorable baby girl, Ella. 

Cait shares with us the challenges she went through after she found out she was pregnant. Even though she felt really tired and unwell in the first trimester, she managed to develop a survival plan to get through all of her tasks each day. Her business even went on to achieve a six figure quarter! 

Don’t be afraid to get some help! Cait shares with us the invaluable steps she went through to adapt her business to pregnancy, birth and motherhood. By thinking forwards and preplanning her launches around maternity leave and the birth of Ella, she has managed to have incredible successes, profitable outcomes, and loyal clients. 

I want you to remember to honour your body and the miraculous journey it has been through. 

Never forget that you have permission to do your business your way. 

LINKS:

Website: Cait Scudder | Online Business Coach for Women

Instagram: @caitscudder

Podcast: Born to Rise | Podcast on Spotify

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

I have been so lucky to have so many amazing conversations with guests on the podcast that it feels so strange to be sitting here alone! 

In this episode, I am chatting about the 32 key life and business lessons that I have learnt from my 32 years. This year has been such a big year for me and I really wanted to take this opportunity to reflect and share with all of you a little piece of me. 

These are really key specific lessons that have resounded with me or that I have learnt this year. I love being so open with all of you and will share with you why each of these lessons have deeply resonated with me. 

I am so excited for you to hear this episode. It’s jam packed with so many priceless lessons that I have learnt throughout my journey and especially in the past year. 

I know that you will find so much value in my experiences and I would be so happy for you to take this opportunity to reflect on your own journey and the life and business lessons learnt along the way. 

I would love to hear what you come up with! 

LINKS:

Resources mentioned: 

Clifton Strengths Finder: CliftonStrengths Online Talent Assessment | EN - Gallup

Check out my previous podcast: A Shining Client: Our Energetic Responsibility In The Online Space with Maree Eddings - Ellie Swift

The Swift Marketing Mastermind: The Swift Marketing Mastermind (ellieswift.lpages.co)

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

I’m celebrating a million dollars in sales in 12 months! Way too often, we’re scared to talk about money for fear of sounding yucky but I’m not going to subscribe to that. It’s so important to own our successes and celebrate our wins. I’m so proud of everything my team has created this year to reach this big milestone. 

In this episode, I go behind the scenes of my million dollar year. I talk about consistency, giving my business the time and attention it needs to grow, and energetically prioritising resources for the core components of my business. I share how my strategy remained focused on my main revenue drivers and I was able to build upon that and scale effectively.

It can feel awkward to share your wins when other people around you might be struggling. But I’m showing up today to celebrate in the way I want you to as well. Full permission to cheer and celebrate yourself, no matter what.

LINKS:

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

I’m so grateful to be talking with the incredible Terri Connellan. Terri is a certified life coach, writer, and accredited Jung/Myers-Briggs personality type practitioner. Her qualifications are expansive with a Master of Arts in language and literacy, two teaching qualifications and a successful 30 year career as a teacher and leader in adult vocational education. 

Terri has a passion to work with women throughout the world in her creative business ‘Quiet Writing’, where she encourages a deeper understanding of transformation, creativity, and personality type psychology for more fulfilling lives. 

In this episode, we chat about Terri’s background and multi-disciplinary career journey. She openly shares with us about the transformational process she embarked upon, how the idea for her book ‘Whole Hearted’ was created, her specific daily processes and habits, the rituals and methods that work for her, and how she practically managed to produce a book into the world.

Terri wanted to make a difference in the world, so she embarked on a transformational journey that led her to life coaching, recrafting her identity and becoming a writer. I am so excited to have her on the show and I know that you’ll love listening to her warmth, experience and creativity. 

LINKS:

References mentioned:

Liz Gilbert - Big Magic: https://www.elizabethgilbert.com/bio/ 

Steven Pressfield: https://stevenpressfield.com/books/ 

Morning Pages: https://juliacameronlive.com/basic-tools/morning-pages/ 

Terri’s website: https://www.quietwriting.com/

Terri’s Instagram: @writingquietly

Wholehearted: https://www.quietwriting.com/books/

Website:       https://www.ellieswift.com/

Instagram:       @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

Are you feeling distracted? When there’s too much to do, you don’t know where to start and your internal dialogue is going haywire, it can be really frazzling. 

This episode was recorded back in October 2019 and is still so relevant today as you start setting your gaze on 2022 and all you want to create in your business for the coming year. 

I talk all about bringing yourself back into focus, getting in alignment with your goals and creating a strategy to do that.  This will help you see out the year strong and feeling like you have the tools to get really focused on what you’re wanting to create for this final quarter. 

Let’s get you out of the frazzle and back into focus. 

LINKS:

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

If you’re curious to know more about clarifying your purpose and pivoting into your passion, I have an incredible episode for you today. 

I’m chatting with my beautiful friend and client, Cat Skreiner, an energetic business strategist and Human Design guide who works with heart-centered leaders and entrepreneurs to embody their unique energetic design to achieve more ease, flow, and abundance in their personal and professional lives.

I’ve had the pleasure of supporting Cat in her business and have also sought advice from her for my life and business. Understanding my Human Design has really allowed me to deepen my relationship to my work, myself and make decisions in my business that allow things to be more easeful. If that sounds like something you’re interested in too, definitely tune in to this episode.

You’ll learn a little more about Cat, her journey into Human Design, how she works with her clients and what alignment truly means. I hope this conversation inspires you and you enjoy it as much as I did. 

LINKS:

• Website: https://www.catskreiner.com/
• Instagram: @cat.skreiner

• Website:         https://www.ellieswift.com/
• Instagram:         @elliehswift
• Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

I’m really excited to share this episode with you as I talk about the new work/life balance that I’ve been carving out for myself lately.

For the last 3 weeks, I’ve been working only 17 hours a week and in this episode, I talk about why I decided on this number of hours and how I’ve practically been able to do it. 

I share what I’m loving about my new work week and some of the challenges I’ve experienced, in particular, learning how to work less and flip the stories that weren’t serving me anymore. 

If you’re a person who identifies as being somewhat of a workaholic, this episode will be a great listen.  

LINKS:

Delyanne The Money Coach

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

I’m really looking forward to having this conversation with you because it’s something that has been on my heart and mind a lot lately. I wanted to talk to you about the biggest problem I’m seeing in the online coaching space right now.

A lot of coaches I see online these days are taking on a bit of a copycat behaviour. Unfortunately, this isn’t going to produce long term success because they’re taking something authentic and trying to replicate it in an inauthentic way. 

In this episode, I talk about why this is so problematic and share 3 strategies to help you connect back with YOU at your core. It’s all about coming back to your uniqueness and determining what your personal brand essence is about. 

LINKS:

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

They say that comparison is the thief of joy and I really do agree. I see comparisonitis robbing so many people of joy and the ability to succeed in their business because they’re spending too much time and headspace thinking about what other people are doing. 

As coaches, it’s very easy to look at what other people in the industry are doing and subconsciously start showing up in a similar way. This not only creates a distinct lack of originality and uniqueness, but also hinders your success in a big way. 

In this episode, I talk about why I believe comparisonitis is so ripe in the coaching industry, the mindset behind it and I share some strategies to help move through it. 

Instead of looking at other people and comparing yourself against them, allow them to be the fuel for your inspiration. Remember, if they can do it, you can do it too. 

LINKS:

Previous episode: The biggest problem I’m seeing online right now

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

What comes to mind when you think of sales? 

We have all experienced ingrained conditioning that has dominated the way we think of sales. The whole process is gross, uncomfortable, awkward, and feels yuck. Someone like Danny Devito’s character in Matilda, right? BUT it doesn’t have to be that way. Selling with an effective soulful sales method is exactly what I’m going to talk about in this episode. 

The soulful sales method is a concept of selling that is based on being a heart-centred, genuine human being. You can sell your program or service by creating mutually beneficial relationships and partnerships with your clients where both parties are served and supported. 

When you’re selling effectively, everybody wins.

We need to be mindful that selling is absolutely essential when you’re building your business. You’ll lose clients if you don’t put your offers out there and connect with your audience.  

I’m going to share 3 proven ways you can start selling with soul. These strategies are incredibly effective in creating sales and feel so unbelievably organic and natural in your business. I’ll run you through how to handle objections, how selling starts at product creation, holding your clients accountable in their highest, and personally following up with your clients. 

This episode is full of practical and useful tips you can implement today. Trust me, you’ll start to enjoy selling soulfully every day! 

LINKS:

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

Today I’m going to share the top 6 biz takeaways from 2021 to help you scale into 2022. These are a mix of things that I have learned this year and from my clients, along with past experiences I’ve had in my four years of business.

First off, I’ll share 3 key takeaways I’ve learned from my business that I know you’ll find really useful. I have adopted and understood that the more spaciousness I create, the better my business runs. I can do this by continuing to grow my business and not having to work 40 hour work weeks. I’ll run you through how I’ve managed to achieve this in a way that still allows for abundance. 

I’ll talk about how making a million is a game of consistency over intensity. The consistency around showing up, building my audience, focusing on offers, and honing my craft. The day-to-day tasks in my business helped me to get here, it wasn’t just one big publicity deal. The third significant learning I made was my business doesn’t thrive under pressure. The more pressure I create, the more things start to suffer. 

I’ll then share with you 3 more concepts I’ve learned through my clients. This valuable list includes less is more, expectations ruin everything, and fostering a love of marketing with strategy and mindset. You’ll learn how to scale your business into 2022 to create amazing results. You can apply this list immediately to build a sustainable, successful, soul led and enjoyable business. 

LINKS:

Previous podcasts mentioned: 

• My new 17 Hour Work Week - Shine Online with Ellie Swift | Podcast on Spotify
• The Value Ladder Explained - Shine Online with Ellie Swift | Podcast on Spotify

Website:      https://www.ellieswift.com/

Instagram:      @elliehswift

Facebook Group:   www.facebook.com/groups/shineonsocialellieswift/

This is the second last episode of the year! I can’t believe we’re already coming to the end of 2021. 

I wanted to break down the year that was 2021 with you. This is part 1 - the personal episode and part 2 - the business episode will follow. 

I encourage everyone to separate their business and their personal goals for 2022. Often we only make business goals and neglect having aspirations for our personal lives. I’m so grateful I made personal goals for myself in 2021, it has allowed me to keep working on myself and how I connect with my friends and family. 

In this episode, I’m going to chat about the three core personal goals I set for the year and how they manifested. These goals include: creating more love and connection around me, taking care of my body, and upgrading my daily habits so I’m focused, creative, and on purpose. 

I’ll share with you the many highs, lows, the biggest learnings and takeaways, and a summary of the year that was. 

I always choose a theme for the year ahead. This year it was la dolce vita - the sweet life. I wanted to have a year where play, joy, and fun are paramount. This year has definitely felt like I’ve accomplished this focus. Whilst I wasn’t able to travel, I was able to find the sweetness in the smaller, simpler things. 

I really wanted to share this episode with you to show the whole picture of a CEO of a million-dollar business. There are so many amazing times that go along with the really challenging times. It is this polarity that can make it an incredibly surprising experience and unforgettable year. 

LINKS:

Previous podcasts mentioned: 

• A First Quarter Check In: A Life Update, My Wedding, Honeymoon & New Biz Beginnings - Shine Online with Ellie Swift | Podcast on Spotify

Resources mentioned: 

• Natalie K. Douglas | Thyroid, Gut, & Hormone Healer for Women (nataliekdouglas.com)

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

This episode is Part 2 of the Year that was 2021: The Business. Part 1 was the personal component on the previous episode where I dived into my own life events and reflections. I’m very excited to share with you this business review where I examine each component to build a complete picture of Swift Ventures for 2021. 

In this episode, I’m taking you into a behind the scenes view into my business for 2021. I’ll explore my big business goal for the year, whether or not we achieved that goal, the team we’ve built, the highlights and challenges from the year, and the biggest lessons I’ve learned. 

My big business goal for 2021 was to earn $1 million in sales… We achieved it! I’ll talk you through my profit margin, expenses, and additional team members. I share with you how I structured the final quarter of my year to invest in systems for my business instead of launching new offers. I managed to achieve having a really successful business that lights me up without having to work 30-40 hours per week. 

This episode is overflowing with useful and insightful information from my reflection of 2021. I would love for you to take away the gold nuggets and incorporate them into your business for 2022. Thank you so much for sharing this time with me this year, I can’t wait to see you again next year!

LINKS:

Previous podcasts mentioned: 

• The Year That Was 2021: Part 1, The Personal - Shine Online with Ellie Swift | Podcast on Spotify
• My new 17 Hour Work Week - Shine Online with Ellie Swift | Podcast on Spotify

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

Consumers have become far more connected to brands in recent years. They want to know your values, your story and your ‘why’. Gone are the days when it was just the cheapest option wins. It has never been more important than now to develop marketing strategies that are effective and flexible to build a relationship with your audience. 

In this episode, I’m so excited to be sharing with you my top 5 online marketing predictions for 2022! These predictions are super relevant to you if you market in the online space and want to skyrocket your sales this year. I’ll run you through each point and explain how it'll work for you in your business to make true connections. 

These will support your current marketing strategy or help you to upgrade your marketing entirely so grab a pen and paper. 

I’m also thrilled to be sharing with you a FREE experience that I know you’ll be incredibly excited about and will help set you up for 2022! 

Enjoy!

LINKS:

Website:       https://www.ellieswift.com/

Instagram:       @elliehswift

Facebook Group:   www.facebook.com/groups/shineonsocialellieswift/

The Power Quarter: https://ellieswift.com/thepowerquarter/

Resources mentioned: 

Simon Sinek Ted Talks: https://www.ted.com/speakers/simon_sinek 

Have you ever wondered how the leaders in your industry made it there? You know the ones. They’re the go-to names and faces that everyone in the field considers synonymous with their service or product. The guest speakers that are on every show and have a wealth of knowledge to share with their audience. 

You’re probably following them on social media right now. 

But how do YOU get there? 

In this episode, I’m discussing how to become the go-to person in your industry in 2022. To achieve this aim, I’m going to walk you through 3 strategies that will support you to stand out and succeed. When you’re the go-to person, so many opportunities are opened up for you that will take your growth further than you thought possible.



And naturally, your business becomes fully and consistently booked out!

Head over to Sales Generating CEO - Ellie Swift to download the FREE cheat sheet that goes along with this episode.

Resources mentioned: 

Previous podcast mentioned: My Top 5 Online Marketing Predictions for 2022

LINKS:

Website:      https://www.ellieswift.com/

Instagram:      @elliehswift

Facebook Group:   www.facebook.com/groups/shineonsocialellieswift/

The Power Quarter: https://ellieswift.com/thepowerquarter/

If you’re currently experiencing challenges in your sales strategy this is the episode for you. You’re working so hard to attract an audience and generate leads but are then struggling to convert them to clients. It can feel frustrating and disheartening to invest so much time and effort and not sign anyone up. 

In this episode, I’m sharing the one thing that your sales strategy is probably missing if you’re not getting the results you want. I work with so many brilliant people who are missing opportunities to convert sales. I’m here today to help you sell your amazing services and products in a way that’s in alignment with who you are and connects you with your ideal clients.

I’ll run you through the sales strategy that I teach my clients and give you three questions to answer to help you take a critical look at your current strategy and how you can improve it with this one thing. 

Join me for The Power Quarter here! 

LINKS:

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

The Power Quarter: https://ellieswift.com/thepowerquarter/

Selling live can feel very intimidating. You have all these people watching you in the moment and you’re trying to make a case for why they should buy from you during a livestream. I’m here to help you today by giving you the exact advice that I follow that has led to such incredible and consistent results. 

In this episode, I’m sharing my top 6 tips for selling live on masterclasses, challenges and Facebook livestreams. If you’re selling anything from one to one offers through to group programs, you’re likely to sell from one of these video methods and can take so much value from this list. 

My goal is to help you succeed at selling with ease live on video. I often see many people making mistakes when trying to make sales using these mediums. By using these top tips and strategies, you’ll feel confident and keen to start selling today. 

LINKS:

Previous podcast mentioned: Your sales strategy is probably missing THIS thing if you don't have the results you want

Register for the Soulful Sales Intensive here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

In this episode, I’m taking you behind the scenes to understand what I do as CEO in my business each day. I talk through the main roles I undertake and the tasks my team are responsible for at Swift Ventures to give you a clearer idea of the skills I need to run my business. 

If you have a desire to scale and grow your business, there will be multiple stages throughout your journey where you need to let go and start focusing on different tasks. When you start out, it’s normal to handle everything yourself, but over time you’ll start delegating more responsibilities to your team so you can stay in your creative and revenue-generating space. 

I hope you get a lot out of this practical episode where I share details of the inner workings of my business. 

LINKS:

Register for the Soulful Sales Intensive here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

I’m so fired up to talk about the concept of ‘being ready’. I hear it all of the time from clients who are unsure if they’re ready or if it’s the right time to pursue their goal and it’s holding them back. 

In this episode, I’m exploring how ‘being ready’ is a complete myth. There is no magical place or time where you will suddenly be ready. By showing up and engaging in the work, we start to feel ready by having the evidence that we’re capable and safe in the experience. 

If you’re tired of wasting time trying to feel ready, this episode is perfect for you to give you the boost to take the leap. 

LINKS:

There are only a couple of days left to register for the Soulful Sales Intensive! Sign up here now, the Intensive is this week - Friday 25th and Saturday 26th of February! 

Sign up to the waitlist for Swiftmind and the 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

Balancing life and work, so you have the time to work on your business alongside spending time with your family, is one of the biggest challenges entrepreneurs face when starting, building and growing their business. But it’s not the only difficult part of being an entrepreneur and today I want to hold space to explore each of these challenges with you. 

In this episode, I’m discussing all of the hardest parts of running a business. A week ago I asked everyone on Facebook and Instagram what the hardest parts of running a business are and today I want to share them with you to start to normalise the challenges and obstacles - know you’re not alone! 

I’ll give you my biggest tips, pillars and strategies to help you overcome the difficult moments, keep moving forward with imposter syndrome and shift the negative mindsets to regain your confidence in your amazing talents and abilities. 

LINKS:

Previous episode mentioned: 

• Why comparing yourself to others hinders success

There are only a couple of days left to register for the Soulful Sales Intensive! Sign up here now, the Intensive is this week - Friday 25th and Saturday 26th of February! 

Sign up to the waitlist for Swiftmind and the 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

Have you ever wondered what the experience is like inside Swiftmind? 

I’m very excited to be joined by my OBM Nivek Harrison and incredible client (now Swiftmind coach) Tahryn Bolt. We want to take you behind the scenes into Swiftmind and talk about how we support our clients and what the experience is like inside the mastermind. Nivek is a co-coach in both 6 Figure Circle and Swiftmind and Taryn is a coach in Swiftmind so together we can give you a thorough idea of exactly what you can expect when you sign up. 

Nivek shares her journey of starting her own business and working as our Online Business Manager, she has a true passion for technology and loves supporting clients with systems and strategy. Tahryn has been on a business journey for 4 years when she started her own business, The Social Bolt, and became a business coach specialising in launching and content. 

We discuss how we work together to support our clients, come together to celebrate all of our client’s wins, the relationships we’ve built and the systems and processes we use that set us apart from other businesses.  

I absolutely loved getting together to share how we show up for our clients every day. If you haven’t already signed up for the Swiftmind - send me a DM today! 

LINKS:

Sign up to the waitlist for Swiftmind and the 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

Fionnula Doherty from Infinnite You is joining me today to shine a spotlight on her experience with the Swift Mind and her incredible business journey. Fionnula is a yoga teacher, reiki practitioner, life coach and EFT therapist. She founded Infinnite You so she could have the opportunity to serve others through yoga, wellbeing and life coaching to help them find deep happiness and contentment. 

I’ve been working with Fionnuala in the Swift Mind for the past year and am so excited to keep working together in the 6 Figure Circle. Within her business model, she has created The Infinnite Method, retreats and a membership that are all running amazingly and always sell out really quickly. 

Before joining Swift Mind Fionnula’s income in her business was very inconsistent. Through working together, she has built consistent monthly income and is now making $10k months and above! 

We dive into Fionnula’s story, niching down, her experience through Swift Mind, being a multi-passionate human, what she’s most proud of, mindset, and the community she has built. 

It fills my cup to witness and celebrate the wins of my clients. There is so much power in the Swift Mind community and feeling the support from every member is truly incredible. 

LINKS:

Where to find Fionnula: 

Website: https://infinniteyou.com/ 

Instagram: @infinniteyou

Facebook: @infinniteyou

Sign up for the Swiftmind and 6 Figure Circle here! There are only limited spots left!

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

My guest today is my incredible client from the Swift Mind, Alex Wiatr. Alex has started two remarkable businesses; she is an eCommerce entrepreneur who built a brand on Amazon and scaled it to a million dollars in sales in just under 3 years AND a sensual, feminine, embodiment wealth coach for women. 

Alex discusses starting the eCommerce business with her husband to create a life that lights them up and achieve their financial goals together. She shares how her coaching business intersects with their eCommerce business, what led her to start her coaching business, navigating the challenges, why she joined and what she has gotten out of the Swift Mind.

Alex’s coaching business has generated almost $70,000 in sales in less than 6 months since launching Unraveled, 1:1 mentorship, in November 2021. She accredits the success to the framework and guidance she has learned inside the Swift Mind and her results are a testament to the dedication she has invested in showing up, being committed and doing the work. 

Enjoy!

LINKS:

Where to find Alex: 

Instagram: @alexandraxwiatr

Sign up for the Swiftmind and 6 Figure Circle here! There are only limited spots left!

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

We’ve been keeping a little secret here at Swift Ventures! I’m so delighted to share with you the brilliance of our 6 Figure Circle support coach, Amelia Ryan.

Amelia is a multi-passionate writer, performer, speaker, producer and mindset and performance coach for people who want to move the world with their message. She is passionate about thought leadership, super strategic and loves working with people, brands and businesses to share their stories with the world. 

In this episode, Amelia shares a little about her own story and how she came to be with us in 6 Figure Circle. She shares some of the things that have helped create her business journey, including the Swift Marketing Mastermind and how she has always followed her intuitive pull toward life coaching. 

I’m so excited for you to learn from Amelia’s passion and wealth of experience and we can’t wait to see the magic that happens inside 6 Figure Circle. 

LINKS:

Where to find Amelia: 

Instagram: @ameliaeryan

Website: https://ameliaryan.com/

Sign up for the Swiftmind and 6 Figure Circle here! There are only limited spots left!

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

As a business coach, I take my role really seriously which is why I’ve had my own coach since the beginning of my business journey. I’ve had a number of coaches over the years and in this episode, I share why I’ve worked with the same coach for the better part of 3 years.

I share my personal experiences working with different coaches and open up the conversation about working with a coach for short periods versus long periods of time. 

I’m a big believer that huge rewards come from the small, smart, consistent choices we make over time. Working with my coach these past few years has been incredible. She knows and understands me and my business and supports me to navigate the ins and outs of mindset challenges, limiting beliefs, and the ability to trust myself. 

There is great value in keeping the same strategy and only making changes when it’s necessary to do so. I hope you get a lot out of this episode today and feel encouraged to stay the course. 

LINKS:

Download your Sales Planning Cheatsheet here

Sign up for the Swiftmind and 6 Figure Circle here! There are only limited spots left!

Sales generating ceo

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

I’m joined today by my incredible client Sofia Rose Bernardi. Sofia is a mindset and business coach, NLP Practitioner, hypnotherapist and has been trained under Tony Robbins Life Coaching certification and John Gottman’s Couples Therapy Certification. She was voted as one of the top 30 coaches to look out for in 2021 by the New York City Journal and her passion for helping people gain confidence in their lives and business lights her up every day. 

In this episode, we’re chatting about the biggest challenges of the first 1 to 2 years of the business journey as a coach. The fear and doubt of showing up online was a big obstacle for Sofia and I know that you’ll be able to relate to this feeling when starting out. 

Sofia shares her background and her inspiring path to opening and running her coaching business. She reached 6 figures within a year of starting her business and she’s sharing all of her experiences (both incredible and challenging) with you today. 

She is a big believer that you can create the life you want despite your circumstances and has a burning desire to help people self actualise no matter the obstacle. 

You’ll find so many valuable lessons to take away from this episode and I’m so grateful to have the amazing Sofia on the show today to share with you. 

LINKS:

Where to find Sofia: 

Podcast: Rising Coaches With Sofia Bernardi

Instagram: @sofiarosebernardi

Website: https://sofiarosebernardi.com/ 

Download your Sales Planning Cheatsheet here

Sign up for the Swiftmind and 6 Figure Circle here! There are only limited spots left!

Website:      https://www.ellieswift.com/

Instagram:      @elliehswift

Facebook Group:   www.facebook.com/groups/shineonsocialellieswift/

My guest today is the amazing Catherine Morgan. Catherine is a multi award-winning, qualified financial planner and certified financial coach. She is passionate about increasing financial empowerment and resilience for women around the world. 

Catherine was featured as one of the top 32 female entrepreneurs to look out for in Business Leader, is the host of the top 1% global podcast ‘In Her Financial Shoes’ and founder of the Money Panel. She has written the number 1 Amazon Best Selling book ‘It’s Not About The Money’ and is here to share her experience and expertise with you. 

In this episode, we discuss how to break money habits and build wealth. Catherine explores money trauma and how it shows up for so many women entrepreneurs. Our beliefs around money come with strings attached and ‘should’ statements, ie. ‘I should be better with money’ ‘I should be able to pay off my debt’. But are they really true? 

Catherine explains the concepts of Borrowed Emotions and Borrowed Beliefs to explore how we lose access to our own authentic emotions and beliefs. We then aren’t clear on our own identity and lose our intuition around our decisions. 

Catherine delves into how people-pleasing and looking after everybody else’s needs before our own has a significant impact on women entrepreneurs. She discusses her STRONG model for having powerful and open conversations about money with your partner to become crystal clear on both of your goals and aspirations. 

There is so much value in this episode, Catherine shares her expertise and we could’ve discussed this important topic for hours. I encourage you to write down her amazing points to come back to again and again when you’re on you’re own money journey. 

LINKS:

Where to find Catherine: 

Podcast: In Her Financial Shoes

Instagram: @catherinemorganmoney

Website: https://catherinemorgan.com/ 

FREE Book: It’s not about the money by Catherine Morgan 

Download your Sales Planning Cheatsheet here

Sign up for the Swiftmind and 6 Figure Circle here! There are only limited spots left!

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

I’m so excited to introduce you to my friend and client, Lou Fitz. Lou is an ex-professional anxiety sufferer turned Confidence and Anxiety Coach and we talk today about how anxiety plays out in business, a discussion so pertinent to today. 

Through a lived experience approach, Lou supports passionate, anxious individuals to find their inner confidence and lift the bar on self-knowledge by learning who they really are. She helps people understand and beat anxiety so they can own themselves authentically and show up in life without the worry.

In this episode, Lou shares her experience coming out the other side of a 20 year battle with anxiety and a 4 year battle with depression. Over the years I’ve shared parts of my own journey with anxiety and we dive a little deeper into that today as well and how it has played out in my business.  

In a time such as now with a lot of business owners close to burnout, it’s never been more important to have this conversation. I know you’re going to get a lot out of this open discussion on mental health, taking care of our nervous systems, and the impact these things have on your business. 

LINKS:

Where to find Lou: 

Website: https://theanxietyproject.com.au/

Instagram: https://www.instagram.com/the.anxietyproject/

Podcast: Getting Vulnerable with Lou Fitz

Download your Sales Planning Cheatsheet here

Sign up for the Swiftmind and 6 Figure Circle here! There are only limited spots left!

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

Understanding energetics is an essential piece of the successful business jigsaw puzzle but it’s not the only thing you need.

In this episode, I’m taking you through how to know whether you’re having an energetic or strategical problem. 

I recently made a post on Instagram where I observed the current biggest trend in the coaching industry is energetics. When we discuss energetics, we’re talking about it as a concept, a way of being and a way of building your business.

It’s very important to be mindful of your energy and how you’re showing up in the world to energetically match with ideal clients, money and business style. 

I often see people morph and shift their businesses to fit with the current trends. Whilst this isn’t necessarily a bad thing, don’t let it skew your belief system of how to run your business. 

You need to have BOTH a clear strategy and energetics to build a successful sustainable business that lights you up. 

The incredibly successful energetics coaches you see online also have killer strategies - they’re not magicianing their way through. 

So, do you know what your strategy is right now? 

LINKS:

Download your Sales Planning Cheatsheet here

Sign up for the Swiftmind and 6 Figure Circle here! There are only limited spots left!

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

If you decide that everything is going to be easeful in your business, it will be. I know, it sounds very simple. But when you make this your way of doing business, you're actively preventing overwhelm and choosing to build a business that fulfills you and allows for creative space.

In this episode, I want to share how ease is a decision, what it looks like, how I choose ease in all areas of my work and how I come back to it again and again. I’ll explore how you can practically apply making decisions that incorporate ease into your marketing, mindset and strategy. 

When you choose ease in business you’re choosing not to live in overwhelm, stress and burnout. This doesn’t mean you don’t step out of your comfort zone! I definitely break free from my comfort zone, but when I do I create safety in my day so I don’t have a very dysregulated nervous system. I’ll run you through the exact steps and examples of how I use safety every day to prevent me from becoming overwhelmed and stressed. 

The habits that you have control over regulate your nervous system and ground you within your day. I always give myself the opportunity to come back to neutrality and create dopamine through my lifestyle and not inside my business through external validation. 

I always create ease in my marketing by being intentional in every piece. I’ll run you through how we accomplish this while still doing everything that feels fun and fulfilling. 

Ease, for me in my business, looks like simplification and streamlining everything. This has allowed me to create so much space for creativity by not wasting any time on unnecessary tasks. 

How can you create a strategy, mindset practice and marketing that allows for ease in your business? 

LINKS:

Download your Sales Planning Cheatsheet here

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

$700k in sales so far! Two years ago, I never thought I could create results like this in my business. 

I'm super excited to fill you in, inside this episode, on where we’re at in the business to date in 2022, what we’ve created so far, and behind the scenes of $700k in sales to date. 

As with everything else in this podcast, I’m focusing on and sharing the strategy, marketing and mindset behind these amazing results in the business. 

We’ll go through the sales strategies involved in the launches of our 3 masterminds: Swift Mind, 6 Figure Circle and Swift Inner Circle. You'll be able to take away so much value and ideas to start using in your business today.

Within my mindset work, I’ve trusted the results of what we’ve built to date and allowed myself to believe we can continue to expand on those results. I encourage you to reflect on the evidence in your business and in your life where you’ve succeeded to build your belief in yourself whenever you’re feeling lost. 

Our marketing strategy is quite simple and without bells and whistles. I’ll run you through the exact process we use to give you an idea of how you can achieve abundant results through organic marketing. 

I’m absolutely thrilled to also be sharing a very exciting announcement about an amazing opportunity to learn the strategies and systems that create freedom and flow in a 7 figure business (tune in for all to be revealed!). 

LINKS:

Previous episode mentioned: 

• Q&A Part 1: How I Spend My Days, Cultivating A Journaling Practice & Marketing Qs

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Sign up for World Class Business here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

I have an exciting new program available called World Class Business, which is a 2 week live program to learn the strategy and systems that create freedom and flow. I’ll be specifically teaching how to remain creatively charged up and energetically optimised while creating a streamlined and sustainable business. 

Today I’m taking you behind the scenes as to why I've created this program and explain a little more about how I’ve personally created freedom and flow in my business. I explain 3 specific things we do in Swift Ventures and share some tools and strategies on how you can do the same. 

I discuss the importance of planning and how you can map out your calendar year to project and execute your financial goals. I also talk about the necessity of bringing on a support crew to make your vision happen, why a project management system is essential, and what this practically looks like in my business. 

Systems and processes play such an important role in creating a water-tight back end in your business, which is the driving force behind any successful business.

I’ll be diving into these topics in greater depth in World Class Business. Whether you already have a multi 6 or 7 figure business or you’re just starting out, this program is for you no matter where you are on your business journey. I hope you get so much out of this sneak peek today and look forward to supporting you inside World Class Business if you are feeling called to join.

LINKS:

Sign up for World Class Business here! 

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:     www.facebook.com/groups/shineonsocialellieswift/

Is your current routine serving you? 

Are there areas where you're behind and can’t get ahead? 

In this episode, I’m sharing my new monthly routine that’s blowing up our income. For the last 18 months, I had mastermind calls weekly with clients, hot seat coaching, weekly group calls in the Inner Circle and monthly 1:1 calls. 

I found I didn’t have the opportunity to do any deep work that really moves the needle forward in my business. 

So I changed it up and started batching my calls. I’ll run you through how I structure my routine with batches so I have a dedicated week each month I can use for strategy time, content creation and having creative space in my business for freedom and flow.  

This has allowed us to move through all of the big and small things in the business and get so much further ahead than before. I’ll explore how changing up my monthly routine has blown up our income and allowed for the creation of World Class Business. 

Remember, you get to choose how to run your business, so make it work for you. 

LINKS:

Previous episode mentioned: 

• How to Write Solo Podcast Episodes

Sign up for World Class Business here! 

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

I’m so excited to bring you the remarkable Ruby Lee. Ruby is an intuitive business coach and the ultimate conduit between spiritual connection and practical growth strategies. Ruby began her business in 2016 as a side hustle, went full time in 2018 and has since grown her business to 7 figures through spiritual practice and intuitive flow. 

In this episode, Ruby is here to take us through the abundance of daily ‘richuals’ and how to create a lifestyle brand. The daily richuals that you have are the secret sauce to creating loyal clients who are magnetised to you and generate abundant money flow. 

Ruby shares her background working in corporate, the spark that led her to consider beginning her own business, and the path to her and her husband leaving their jobs to go full time in the business. 

Ruby shares what her days look like, the way she schedules her week and how she has crafted a daily routine that is flexible and includes everything that is important to her. 

When Ruby started to change her receptors she found more opportunities and more people were interested in what she was saying. The abundance was all around her and began with her list that noted every small thing that she had received for free. 

If you’re wondering how to structure your days to bring in wealth and abundance while magnetising your ideal client - this is the episode for you! Ruby takes us through the routines, visualisation strategies and journaling practices she follows to create such incredible results that are in alignment with the spiritual and intuitive flow of her business. 

LINKS:

Where to find Ruby Lee: 

Instagram: https://www.instagram.com/_rubylee_/ 

Website: https://rubylee.co/ 

Podcast: Richuals® on Apple Podcasts 

Sign up for World Class Business here! 

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

Have you been wondering how you can increase your consistent revenue? 

Unsure where to start? 

In this episode, I’m very excited to share how you can scale to consistent to $50k to $100k months! This will be useful no matter what stage you’re at in your business but is very relevant if you’re sitting at the $20k - $30k months and you want to continue to grow from there. 

I’m going to take you through 3 steps to support you in expanding to $50k - $100k months. We’ll look at your offers, your value ladder, stacking offers, your business model and the consistent revenue you can expect from programs. 

I’ll explore how we break it all down in Swift Ventures so you can have a clear idea of how these steps will work in your business to generate amazing results. 

A key secret to a successful long term business is to focus on the lifetime of your client. We always aim to have clients come and stay in our programs for a few years and I’ll take you through how you can use this too. 

I know these recommendations will help you scale to consistent $50k - $100k months because they worked for me! Make sure you write them down to come back to again and again when you’re looking for your next step.

LINKS:

Previous episode mentioned: 

• The Value Ladder Explained

Download the FREE Sales Generating CEO Planning Cheatsheet here! 

Sign up for World Class Business here! 

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

Are you struggling to find time in your day to unleash your creativity?

In this episode, I’m sharing my 3 tips for thinking creatively in your business. I've found the main thing hindering our creativity is the noise of the world around us. We need to learn how to quieten the roar and tune into our own inner creativity that lives inside each and every one of us. 

There are currently more people in the online space than ever before. The online coaching industry alone is predicted to be a $20 billion USD industry this year! We need to become smarter about how we manage our time and creativity in our business. 

It can become so much harder to trust yourself when you have never ending information, competition and comparison with others flooding your brain. 

These 3 powerful tips will help you create space in your business and your day for creativity. There’s a fine line between inspiration and comparison and I’ll go through what works for me and my clients to encourage and access your creative brain. 

Come back to these tips again and again when you’re getting lost in your days. You’ll find so much inspiration to make time today to think creatively and leap forward in your business. 

LINKS:

Previous episode mentioned: 

• 3 Reasons to Create A Signature Framework In Your Business

Download the FREE Sales Generating CEO Planning Cheatsheet here! 

Sign up for World Class Business here! 

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

My guest today is the incredibly talented Jessica Williamson. Jess is an award winning mindset and business coach and serial entrepreneur who ran four businesses in the last five years. She’s been featured in several publications including Forbes, Channel 9 and the West Australian for her expertise in growing businesses online. 

Jess absolutely loves helping female entrepreneurs unleash their potential and build a business that fits their lifestyle. She’s here today to uplevel your way of thinking and uncover the limiting beliefs that are holding you back.  

In this episode, Jess is going to show you how to expand your mindset for success. For so many of us comparison is one of the biggest challenges that stops us from chasing the next level in our businesses. Jess tells us that she likes to mute others that trigger her and then dig deep and reflect on why she’s feeling the way she is. She encourages us to walk a path of ongoing self-awareness, when trying to understand our values and goals, to uncover what is anchoring us into who we are and what we want to achieve. 

Jess takes us through the biggest lessons she learned while running four businesses in only five years, dealing with burnout and anxiety, her self-discovery journey, and how her unwavering belief has always expanded her mindset and led to such incredible results.  

Anything is possible. Jess is passionate about helping her clients to shift the limiting beliefs that are deep inside their minds. The biggest challenge is that people don’t realise there is something holding them back so amazing people like Jess are needed to do the work with you to dig out the real reason you’re stopping yourself from succeeding. 

Listen to this episode before diving into your work today to give you an extra boost of inspiration and motivation to expand your mindset and growth.  

LINKS:

Connect with Jessica Williamson: 

Instagram: https://www.instagram.com/jess.williamson8/ 

Website: https://www.jessicawilliamson.com.au/ 

Podcast: Couch Chats for Female Entrepreneurs

Download the FREE Sales Generating CEO Planning Cheatsheet here! 

Sign up for World Class Business here! 

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

I’ve got a jam packed episode for you today as I talk about thought leadership and why it’s essential for your business in 2022. This is a topic I’m really passionate about and something I touch on a lot with my 6 and 7 figure business clients. 

We’ll be diving into what thought leadership actually is and I share 3 reasons why it’s essential for your business as a coach, creator or consultant. 

If you work in any of these industries, the product you are selling is you. The people in your community want to hear your specific opinions, beliefs and your thoughts on the work that you do.

In this episode, I talk about the fact that people are buying your uniqueness and how this is what makes you stand out in a sea of other service providers. I discuss how the coaching industry is growing exponentially and why you need to focus your attention on being a smart marketer and business owner. 

I also talk about how we are all getting bored of seeing this same, regurgitated information. When you share your unique thoughts and beliefs, you are sharing real, fresh, authentic information that your community actually wants to know.

Does your content communicate your thoughts, views and opinions with your ideal clients? 

LINKS:

Sign up to the How to Be A Thought Leader Workshop here 

Download the FREE Sales Generating CEO Planning Cheatsheet here! 

Sign up for World Class Business here! 

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Website:      https://www.ellieswift.com/

Instagram:      @elliehswift

Facebook Group:   www.facebook.com/groups/shineonsocialellieswift/

We’ve reached the middle of the year already! I absolutely love the start of any new quarter as I always work in 90 day increments and advise my clients to do the same. It takes 60 to 90 days to see the results of any new marketing strategy so it’s important to allow the time it needs to accurately determine if it’s worth keeping. 

In this episode, I’m so excited to be sharing with you the 3 new marketing strategies we’re implementing in Q3 of 2022. These are new strategies that we haven’t done before and I’ll explore why we chose each of these strategies, what we’re implementing and our goals for each one. 

I want to ensure that we’re always innovating and trying new things to provide the best service and recommendations for our clients. This next quarter is dedicated to consistently showing up in these 3 strategies as an exploration phase to determine the ongoing strategy going forward after the next 90 days. 

I can’t wait to share with you what we learned from this experience in Q4. If you’re wondering what your marketing will look like for the second half of 2022, sign up now for the ‘How to be a thought leader workshop’ in the online coaching and consulting industry. I’m going to take you through how you can identify your million dollar messaging, how to show up online with your own point of view, social media scripts, mindset and energetics and so much more. 

LINKS:

Sign up to the How to Be A Thought Leader Workshop here 

Download the FREE Sales Generating CEO Planning Cheatsheet here! 

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/

I’m always hearing questions from clients surrounding ‘how do I come up with an idea or thought that hasn’t been said a million times before and stand out online’? 

It can feel overwhelming with the amount of content out there to have to come up with an amazing new insight or idea that will just wow everybody. But this is the wrong way to go about it and I’m so glad to have this opportunity to talk about such an important topic. 

In this episode, I’m sharing the ‘secret’ ingredient to standing out online by exploring how to be original in your thinking as a personal brand. Firstly, we need to acknowledge that original thinking comes through a process of learning, immersing and responding and not often through direct downloads from the universe. So if you're sitting just waiting for a unique, one-of-a-kind thought to pop up in your mind - you may be waiting a while!

I’ll take you through a very clear 3 step system for standing out from others and generating your own original thought as a personal brand. It’s impossible to create our own theories and ideas if we don’t have a very thorough understanding of the foundation of the industry. As you dive into these 3 steps, you’ll learn to build your own knowledge bank to burst forward from and ideate as a powerful thought leader. 

Write these 3 steps down in your journal so you have clarity around how to set yourself apart from everybody and come up with your own original ideas to increase your confidence and release meaningful content that will truly impact your audience. 

LINKS:

Previous episode mentioned: 

Why Thought Leadership Is Essential For Your Business in 2022

Sign up for the How to Be A Thought Leader Workshop here 

Download the FREE Sales Generating CEO Planning Cheatsheet here! 

Sign up for the waitlist for the Swiftmind and 6 Figure Circle here! 

Website:         https://www.ellieswift.com/

Instagram:         @elliehswift

Facebook Group:    www.facebook.com/groups/shineonsocialellieswift/