The Product Boss Podcast (Jacqueline Snyder)
Explore every episode of The Product Boss Podcast
| Pub. Date | Title | Duration | |
|---|---|---|---|
| 05 Apr 2018 | 21. What We're Up To + Q&A | 00:45:27 | |
In this episode, Jacqueline and Minna get personal and share what they're up to in their lives and businesses. They also answer some product-based questions from The Product Boss Facebook Community. Links mentioned: She’s Building Her Empire Live Tag us on Instagram @theproductboss Follow Lil’ Labels on Instagram @lillabelsco Follow Designer Consulting Co-Oop on Instagram @designerconsultingcoop -- Special thanks to our community members for the questions in this episode: Jessica of Fireworks Finishing Butters Lauren of Navy Jane Plus Size clothing Be sure to join The Product Boss Facebook Group Community and give us your questions for next time! | |||
| 11 Apr 2019 | 82. Business Advice from the Co-Founder of a Multi-Million Dollar Product-Based Biz | 00:45:18 | |
Ep. 82: We were so completely inspired by from last week's episode and our time with Suzi Weiss-Fischmann, Co-Founder of OPI, that we wanted to share more of our personal thoughts and takeaways from our chat with Suzi and her book "I'm Not Really a Waitress: How One Woman Took Over the Beauty Industry One Color at a Time." In this episode, we pull out key pieces of advice that we don't want you to miss as you're growing your own product-based business and creating the life you want. Links mentioned: Ep. 81: I'm Not Really a Waitress with Suzi Weiss-Fischmann, Co-Founder of OPI -- Sign up for the waiting list for The Product Boss Mastermind. Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! Get our free download "10 Hacks to Running Your Business Like a Well-Oiled Machine" -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op | |||
| 14 Aug 2023 | 499. You Don’t Need a Business Plan, Here Are the Only 5 Things You Need | 00:22:16 | |
Hello Product Bosses! We're excited to discuss something that we all have likely asked ourselves at some point, especially during our early business days. It's the question of having a business plan. If you're among those who believe that starting a business is synonymous with having a thorough business plan, we're here to tell you - that's not always the case! Being stuck in the traditional ideas of a business plan can often slow our progress. Our entrepreneurial journey since 2004 has taught us that you don't necessarily need a business plan to succeed. There have been countless instances where we ventured into new territories without a rigid business plan in hand. And guess what? We didn't let the lack of it stop us! So, if you're at the threshold of starting your business or considering developing a business plan after you've launched, know that it's not a must. During this episode, we'll delve into the five things that you genuinely need when you're starting a business or thinking about selling a product to your customers. So, forget about that business plan for a moment and join us as we discuss what truly matters when starting your product business. Resources:
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| 26 Apr 2021 | 253. Bosses & Breakfast: Biggest Limiting Beliefs of Makers | 00:39:06 | |
Ep. 253: In today's episode, we're sharing a snippet from Bosses & Breakfast - it's our weekly LIVE talk show - a casual conversation over coffee where we chat business, momlife, and everything in between. Join us every Wednesday! So many times as product-based business owners our minds can tell us "I can't make a million dollars", "A Million dollars is not for me, that's for other people", or "Makers can't be millionaires." We want you to know that you are not alone. You can take those limiting beliefs and squash them - you can dream bigger. In this clip, we're sharing some of the most common limiting beliefs we hear and how to overcome them. There were SO many comments from those of you who joined us LIVE sharing the limiting beliefs that hold them back, and how they overcome those fears. Check out the full episode here on our Facebook page. -- Join our [free] 5-day challenge, the Best Seller Secrets Challenge! In just five days, we'll help you lean into what's selling right now by teaching you how to look into your numbers, understand what your customers want from you, and how to use your best sellers to grow a thriving business. The Best Seller Secrets Challenge starts on May 10th. Sign up here! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 01 Mar 2021 | 237. Female Founder: Reimagining Your Business Journey with Lara Van Slyke of Lara B. Designs | 00:33:52 | |
Ep. 237: Today we are joined by our very special guest, Lara Van Slyke, founder of Lara B. Designs! From designing to making and selling, Lara has built a widely profitable business for her handmade leather handbags. Through growing and scaling her business, she has been able to reimagine her business to fit the different seasons of her life and journey as a maker. Connect and support Lara at: -- This episode was recorded LIVE on FB! Check it out here! -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 28 Sep 2020 | 189. Female Founder: Her Journey to Visibility with Angie Clay of Liberate and Lather | 00:27:33 | |
Ep. 189: So many business owners are struggling with visibility, especially when trade shows have been canceled for most of 2020. Angie Clay, this week's Female Founder is here to share how she grew her visibility, pivoted her brand's voice, and practiced self-care after her plans for the year changed at the beginning of the pandemic. Support and follow Angie at: -- Brought to you by our 101 Content Ideas Beyond the Discount [Holiday Edition] that was created to help you show up online for the 2020 holiday season. Sign up today! Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 24 Feb 2022 | 345. Selling with Video with Krista Mashore | 00:33:08 | |
Video is one of the secret tools that can make all the difference in your marketing. It’s cheap, effective, and stats show that good video content can make all the difference to leveling up your sales. Krista Mashore is a top digital marketing consultant and our guest today. She’s here to give us the skinny on how you can use video to boost your business. Just knowing that we need to use video doesn’t mean we know how to properly utilize it. And starting out with video can be daunting, even though it shouldn’t be. It doesn’t need to be a full Hollywood production. A simple video showcasing your product – we talk about a seller who had an amazing hit with a video of one of her shirts hanging on a chandelier – can make all the difference. For those of you who are introverts and find the idea of being in front of the camera too scary to take the plunge, don’t let that become a crutch that prevents you from pushing yourself and reaching a new level of potential! For a lot of people, being an extrovert is a muscle that you can exercise and build. It doesn’t have to come naturally. Just don’t give up at the first hurdle. If you don’t believe us that getting video right is worth your while, listen to what Krista has to say in this episode. She teaches us that a landing page with video on your website will convert to sales 800% more than one without. That’s a mindblowing stat. Even more, an engaging video will perform better than highly produced, glossy content. So long as the video showcases your product or service effectively, that’s all that matters. Interruption marketing – that’s where you hook someone in while they’re casually browsing social media instead of actively looking for something to buy – is one of the most effective ways to market. And video is one of the best forms of interruption marketing out there. Remember that facts tell, but stories sell! Resources:
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| 07 Sep 2020 | 183. Female Founder: Don't Be Afraid to Change When You Discover What Your Customer Really Wants with Sylvia Tam of Beviva Foods | 00:25:21 | |
Ep. 183: Sometimes pivoting your business to meet your customer's needs can feel overwhelming. Today, we're honored to share how Female Founder Sylvia Tam of Beviva Foods took a major life change and turned that into a booming business in the time of covid-19. Support and follow Sylvia at: Code: theproductboss $40 special on Beviva’s Staycation Snack Pack (reg $48) -- Brought to you by our [free] Rock Your Holiday Promotions Challenge that teaches you how to plan & prep your holiday sales so you're prepared to skyrocket your sales for this holiday season. This free 5 Day challenge starts on September 14th. Sign up today! The Product Boss Facebook page - Follow so you don't miss our LIVE recordings like this episode. Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 02 Apr 2020 | 145. Math Not Drama | 00:21:55 | |
"Math Not Drama" is a saying from Jacqueline's life coach Stacy of The W Collective. In high-stress or uncertain situations, sometimes the best thing you can do is to pull the "drama" or emotion out and simply look at the numbers. In today's episode, we help you look at your numbers, especially in this time of social distancing, coronavirus (COVID-19) and quarantine. Links mentioned: The Life Coach School Podcast with Brooke Castillo -- This episode was brought to you by our course “A Year of Content” for only $37 today: www.ayearofcontent.com. Don't know what to say to your customers? Our course gives you three video workshops and 200+ prompts to use in email, social media, video and website for your product-based business. Ann says, "I was so overwhelmed and didn't know what I should focus on/do first. The step by step guidance, focusing on small chunks of progress, has been incredibly helpful and stress relieving." Check it out a www.ayearofcontent.com. We'd love to connect with you on Instagram! Join us at @theproductboss. Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! | |||
| 15 May 2023 | 473. Cash Confident: An Entrepreneur's Guide to Creating a Profitable Business with Melissa Houston | 00:32:49 | |
Welcome back to another fantastic episode of the Product Boss Podcast, where we're here to support and guide you in growing your business. Today, we've got an amazing guest joining us to talk about becoming more cash competent! We're thrilled to have financial strategist Melissa Houston with us today. Melissa has been a valuable asset to our Masterminders and shares her passion for helping small business owners understand their finances. As a former social worker turned CPA, she noticed the disconnect between financial professionals and business owners and made it her mission to bridge that gap. Join us as we celebrate the launch of Melissa's new book, "Cash Confident: An Entrepreneur's Guide to Creating a Profitable Business," which is set to release on May 16th. Melissa shares her journey from social work to accounting and the importance of understanding your numbers to make profitable business decisions. So, get ready to dive into business financial literacy and learn how to become cash confident with our amazing guest, Melissa Houston! Don't forget to enter our giveaway to have a chance to win a copy of Cash Confident- there will be 10 lucky winners! Enter here. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 03 May 2021 | 255. Bosses & Breakfast: Projecting Revenue: Your Busy Months vs Your Slow Months | 00:12:16 | |
Ep. 255: In today's episode, we're sharing a snippet from Bosses & Breakfast - it's our weekly LIVE talk show - a casual conversation over coffee where we chat business, momlife, and everything in between. Join us every Wednesday! Have you ever hit a slow month in your business and started freaking out wondering "Why isn't what I'm doing working anymore??" Guess what - everyone feels that way sometimes. After your busy months, it can be worrying to start having slow months. We want you to know that your business isn't broken. In this clip, we're talking about discovering the cycle of your business, consumer spending habits, and how to project your revenue in busy months and slow months. There were SO many comments from those of you who joined us LIVE sharing the limiting beliefs that hold them back, and how they overcome those fears. Check out the full episode here on our Facebook page. Links mentioned: -- Join our [free] 5-day challenge, the Best Seller Secrets Challenge! In just five days, we'll help you lean into what's selling right now by teaching you how to look into your numbers, understand what your customers want from you, and how to use your best sellers to grow a thriving business. The Best Seller Secrets Challenge starts on May 10th. Sign up here! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 15 Jan 2024 | 551. Thriving, Not Surviving: Navigating Work-Life Blend as an Entrepreneur in 2024 | 00:26:59 | |
As we head into the new year, we're filled with excitement about the potential the next 12 months can bring. How do we transform these big plans into reality? How do we make 2024 our most successful and best year yet? That's what we love about the transition into a new year. We just came out of September, the back-to-school season, a period of gearing up for product entrepreneurs. We're thinking, "The holidays are right around the corner. What do we need to do right now?" That's why challenges in August and September are so crucial - to get prepared early for the busiest time of year. But remember, we can always start over, always rebuild from the ground up. As we move into 2024, let's focus on thriving, not just surviving. We know it's been a tough year for many, and we've all had our moments of just getting by. Especially now, with the holiday season in full swing, it's a hectic time for product-based business owners. It's time to find our blend again, to get back on track. In this episode, we'll share some strategies and insights to help you do just that. Let's dive in and make 2024 a year of growth, success, and a fantastic blend of work and life! Resources:
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| 18 Jan 2024 | 552. “I need to turn my business around. How do I get loyal customers?” | Coaching Session | 01:04:34 | |
Welcome to another insightful behind-the-scenes coaching session! Today, we're diving into a conversation with Ashley, the passionate founder and owner of Teal Meal, a brand dedicated to sustainable, toxic-free, and eco-friendly baby products. Ashley approached us with a few challenges: her sales were hovering around $200 a month, her product range felt unfocused, and her messaging wasn't quite hitting the mark with her audience. Despite gaining some traction on social media and her email list, she's feeling the heat of overwhelming friction. We're here to help Ashley pinpoint her bestsellers and leverage them to elevate her business. It's a session packed with actionable advice and strategies that any business owner can apply. Whether you're struggling with low sales, unfocused products, or messaging that doesn't resonate, this episode is a treasure trove of insights. We'll explore how focusing on your star products can be a game changer and how to effectively communicate your brand's unique values to your audience. Join us as we unravel the knots in Ashley's business strategy and lay down a roadmap for growth. It's a journey of discovery, focus, and strategic thinking that's bound to inspire! Resources:
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| 25 Oct 2021 | 308. Bosses & Breakfast: Internal and External Words for the Holiday Season | 00:17:36 | |
Words matter! How you describe your product business is one way to direct how you show up within your brand. In this snippet from our Bosses & Breakfast show (every Wednesday at 11 am ET on our Facebook and Instagram pages), we decode how the power of language helps attach meaning to your business goals to navigate the busiest time of year. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 22 Jul 2024 | 605. The Key Foundations Most People Skip Over When Starting a Product Business | 00:58:43 | |
In today’s episode, I’m so excited to share a segment from my guest appearance on the Insight Out podcast, hosted by the incredible Billy Samoa Saleebey, where I share insights from my own journey with my product business, Cuffs Couture, to help you hone in on the foundational pieces you need to nail if you want to have a successful business. We discuss key strategies, such as understanding your niche, nailing your ideal customer avatar, tailoring products to meet your customers' desires, and creating irresistible offers that make your brand stand out in a crowded market. Plus I’m sharing actionable tips on perfecting your brand messaging, pricing, and product focus. You’ll also hear me dive deeper into my personal growth journey and the pivotal role mentorship has played to help get me where I am today. Don't miss out on these invaluable insights that can help you grow your business beyond your wildest dreams! Resources:
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| 12 Jul 2021 | 275. Reair: Hard Truths to Growing a Product Biz Today | 00:39:40 | |
Ep. 275: In today's episode, we're reairing one of our favorite episodes ever, Hard Truths to Growing a Product Biz Today. If you're new here, we are so excited to share one of our most popular episodes ever with you. If you're a longtime listener, we still encourage you to tune in and listen. You never know what new lessons and "aha" moments might stand out to you now that didn't before. Being so immersed in the product world, we have seen firsthand the trends of the changing landscape of retail and how the product business marketplace is rapidly-changing in the modern world. In this episode, we are going to share four hard truths about product based businesses which might push you out of your comfort zone, but also must be considered if you are serious about growing your business. -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 30 Dec 2021 | 327. Marketing Strategies for 2022 to Sell More | 00:48:07 | |
Happy new year! We’re really, really, really excited for the year ahead (knock on wood). We want this to be a very big year for your business, which is why now is the time to make sure you don’t have all our eggs in one basket, and that you’re prepared for anything that 2022 might throw at you. The best thing you can do to level up, and take your business further than ever before, is to make sure you have an amazing marketing strategy. But if there’s one thing the last year has taught us about marketing, it’s that you can’t rely on just one stream. Your marketing strategy needs to look more like a spider web than a straight line. Any one specific website or platform could go down without warning (remember the Facebook shutdown of 2021?!), or they might change their algorithms (yes, we’re looking at you Instagram) in a way that prevents you from getting the traction you’re used to or rely on for income. It’s time to stop betting it all on social media and focus on POP marketing, instead. Don’t just use paid ads. Look at adding organic promotion into the mix, as well. Generate word-of-mouth buzz with the right people, collaborate with others, and start building those partnerships. There are so many ways to get your business in front of customers that don’t involve a spreadsheet, so why settle on just one? Bring a pen and paper for this extra informative episode of The Product Boss podcast to help make your 2022 your best year yet! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 31 Dec 2020 | 220. Forget Your Customer Avatar- Do This Instead | 00:59:18 | |
Ep. 220: Today, we're diving into something many business owners do when first starting a business - creating their "Ideal Customer Avatar". This is a great exercise that leads many business owners to clarity. But what comes from that clarity? What actions can we take to attract or repel the right customer? We've broken it down into the 5 P's for you to help you understand whether you're repelling or attracting the ideal customer. Links Mentioned: -- Brought to you by our [free] 5-day challenge, the Best Seller Secrets Challenge! In just five days, we'll help you lean into what's selling right now by teaching you how to look into your numbers, understand what your customers want from you, and how to use your best sellers to grow a thriving business. The Best Seller Secrets Challenge starts on Jan. 11th. Sign up here! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 06 Dec 2021 | 320. Reair: Creating Your Dream Business & Life as a Maker with Susan Gordon Pottery | 00:56:42 | |
Ep. 320: Today we are delivering to your earbuds a special episode from one of our favorite super-successful handmade businesses, Susan Gordon Pottery. So many makers wonder how to create their dream lives while following their passions. In this episode, Susan Gordon, the founder and Chief Creative Officer of Susan Gordon Pottery shares about being in the top one percent of Etsy to opening a brick & mortar and having products sell out within MINUTES, Susan's journey through business, life, and Masterminds shows the limitless possibilities of being a maker. Support and follow Susan at: Susan Gordon Pottery Instagram Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 21 Jun 2021 | 269. Reair: 3 Simple Ways to Boost Your Product Sales | 00:18:51 | |
Ep. 269: In today's episode, we're reairing one of our most popular episodes of all time, 3 Simple Ways to Boost Your Product Sales. If you're new here, this episode will give you three ways to boost your product growth and sales. If you're a long-time listener, we still encourage you to tune in and listen. You never know what new strategies may stand out to you now that didn't before! So often we hear product bosses wondering how they can get more sales and boost growth in their product-based business. In this episode, we're going over three simple and effective ideas to help product-based biz owners get to their bottom line. If you're ready to focus on what's working, get on new platforms, and keep it simple then this is the episode for you! This episode originally aired at: https://www.theproductboss.com/thepodcast/episode84 -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 08 Jul 2021 | 274. Balancing Business and Motherhood with Cat & Nat of #MOMTRUTHS Podcast | 00:36:10 | |
Ep. 274: We are SO honored to welcome Cat & Nat, co-hosts of #MOMTRUTHS Podcast, on the show today! These fellow biz besties & business partners are an incredible duo that know how lonely and isolating motherhood can be and they share it truthfully, honestly, and with comedy. Their hilarious honesty and friendship have led to an incredible career as podcasters and now as product bosses with their recently launched brand, TAYLIVI. In this extra special episode, we're getting a behind-the-scenes look at how these phenomenal women went from biz besties to biz partners to life partners. Their mission is to give mom's a space where they know they are not alone, free of judgment, and are able to find fun in motherhood. From going on tour to creating memberships and building a product-based business inspired by their daughters, Cat & Nat share how they balance business and motherhood. Support and follow Cat & Nat at: -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 31 Oct 2022 | 417. A Penny Saved is a Penny Earned | 00:21:05 | |
A lot of times, when it comes to the Holidays, we’re all about how to make more money: driving revenue, making sales, and bringing in more customers. But today we’re going to talk about how to make money in a different way—by actually saving money. SO many of you have asked us where can I save money AND how can I save money which is why we created this mini-course called $2k in 30 Days to help you make AND save money right now in your business!. One of the biggest ways you can save money this holiday season: cutting out what doesn’t matter. We always say you should do what it takes to stand out in your business, whether that means fun packaging, bonuses, or freebies. But if you’re doing those things, you have to do them with purpose. It’s important to find out what’s actually making an impact and bringing in customers but then making sure that you’re also cutting out anything else. We’re going to share some examples of businesses putting time, money, and effort into the wrong things—and how freeing it was to let them go! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 25 Mar 2019 | 79. Bonus: A Chat with Abagail and Emylee of Boss Project about Product Powerhouse Summit | 00:46:59 | |
Ep. 79: This is a bonus episode - a fun conversation we had with Abagail and Emylee of Boss Project about the upcoming Product Powerhouse Summit they've created specifically for product business owners. We are so excited to be a part of it and excited for our Product Bosses to get SO MANY resources at your fingertips. It's a 3-day virtual event with 26 speakers designed to help you build, grow and scale your product business - there will so many experts and product rockstars sharing their amazing journeys and best content. It's coming up in April 2019 and it's free. Sign up today. We'll see you in there! | |||
| 30 Jun 2022 | 381. How You Should Really Be Using Social Media for Your Business | 00:37:08 | |
If you’ve been following business coaches or anyone offering entrepreneurial advice online over the past ten years, you’ve probably been told—in no uncertain terms—that you need social media for your business. And yet, for many of us, social media just isn’t fun and we’re not seeing direct business results from it. So is it true? And if you need social media, how do you actually use it to see results? Whether you’re talking about Facebook, Instagram, TikTok, or whatever platforms come out in the future, we’re going to dive into what social media is for, what it can do for your business, and what you should be posting. Things change very quickly on social media, so it’s hard to look at common advice from even just a year ago and apply it today. But let’s look at a kind of marketing that’s been around forever: TV commercials. Now, remember the last commercial you watched? They weren’t telling you to buy now. They were just trying to make you aware of the brand or product and paint a positive picture of what your life would look like with it. You still have to go to the store and find the product and put it in your cart and buy it, but you aren’t likely to do any of that if you’ve never heard of the brand before. That’s called brand recognition, and it’s what you need to be doing on social media today. In order to build brand recognition on social media, you need to:
It’s important that you get started with this process early because it takes time to build relationships. You aren’t going to see direct sales like so many people expect, but if you start establishing brand recognition and building trust now, come the holiday season, people will feel more comfortable buying from you. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 31 Jan 2019 | 71. Things We Learned from Meeting Amy Porterfield | 00:45:57 | |
Amy Porterfield was nothing short of brilliant when we met her at Mastermind Live in San Diego. We walked away so inspired by her clarity and her vulnerability. In this episode, we wanted to share with you the 3 things that Amy said she focuses on as the CEO of her business that has helped move it forward. We dig into those and give you tips on how to successfully approach them as a Product Boss. Links mentioned: Connect with Amy Porterfield on her website Mastermind Live by Kickass Masterminds Connect with us on Instagram: @theproductboss -- Sign up to get on our Mastermind waiting list. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op | |||
| 26 Oct 2018 | 54. BONUS: Tips for Cold Calling and Asking for the Sale | 00:26:58 | |
Selling is hard for lots of product bosses. In this episode, Jacqueline and Minna talk about 3 tips to help you ask for the sale - in making sales cold calls and product biz life. Links mentioned: Nikki Rausch, Your Sales Maven Follow us on Instagram: @theproductboss -- This episode was brought to by our Strategy Sessions. Want to work directly with Jacqueline and Minna on your business? Get more information here.
Join The Product Boss Facebook Group and connect with other product-based entrepreneurs. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op | |||
| 15 Jul 2024 | 603. The #1 Lesson You Can Learn from Amazon Prime Day to Increase Your Sales in July | 00:15:38 | |
Amazon Prime Day has arrived (well almost, since it technically kicks off tomorrow!), but if you’re wondering why Amazon holds Prime Day in July or why Walmart Deals happens in July or why people talk about Christmas in July, we’re actually digging into that today because there is a strategic reason behind it! So what’s the reason?! Well there’s been a long time saying that J months are slow for product-based business owners, especially in the month of July, because not a lot of people are looking to buy or spend money during that time. So Prime Day was created to incentivize people to buy more during a month they don’t typically shop in! In this episode, we dive deeper into what you can learn from Prime Day, how you can get your products on Amazon, if you want to, and how you can take advantage of Prime Day to create offers and promotions for your products, even if you aren't selling on Amazon! You don’t want to miss this episode. Resources:
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| 16 Dec 2021 | 323. 6 Key Behaviors of Building a Leadership-Based Company Culture with Marcel Schwantes | 00:46:26 | |
Marcel Schwantes is an international speaker, executive coach, and syndicated columnist attracting more than 1.5 million readers per month to his thought leadership pieces. His work has been featured in Inc., Time, Forbes, Business Insider, Fast Company, CNBC, and more global media outlets. He’s also the host of the wildly-popular podcast Love In Action, born out of Marcel’s belief that strong leadership and company culture start with human empowerment. The truth is, “employee engagement” is a really cold way of saying that you need to care for your employees. When you call it what it truly is – love – you start to see how those behaviors translate into good business outcomes. He gives us some incredible advice regarding how to grow and scale a small business without ruining the work culture. Surprise! It always comes back to leadership. When you’re hiring based on a shared set of values, rather than hiring as quickly as possible in order to grow, you see that those values actually scale rather well. We also talk about what sets apart the companies that make Monday-to-Friday drag and those that people love to work for, as well as the six distinct behaviors you can put into place to start seeding a healthy and happy culture. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 19 Apr 2018 | 23. The Business Lifecycle: A Walk-Thru of the 5 Stages | 00:55:26 | |
In this episode, we chat about the 5 stages of your business lifecycle. We help you understand where you are in your entrepreneurial journey (so you don't feel alone) and you can move to the next stage with intention and better knowledge for goal-setting. Heads up, we’re also sharing some big news about the podcast, so tune in! -- This episode was brought to by Subscription Boss, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. For free! Get more info at: www.theproductboss.com/cratejoy | |||
| 22 Jul 2021 | 278. Reair: Why Holiday Content is Different Than Any Other Time of Year | 00:31:54 | |
Ep. 278 Christmas in July? Yes, it's time to start thinking about the holiday season! We are re-airing one of our favorite episodes today and while you'll hear us refer to 2020, the takeaways and a-ha's still ring true and will help you make an impact this year. We answer some of your holiday content questions like "How do I engage with my customers without sounding sales-y?" "How do I connect with my customer's needs this holiday season?" and "How can I make the holiday season different this year?". Grab your pen, notebook, and PSL because today we're talking all about what makes holiday content so unique! -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 11 Oct 2021 | 304. Bosses & Breakfast: Fear and Comparison | 00:27:33 | |
Real talk. Fear and comparison can creep in no matter where you are on your entrepreneurial journey, and having constant access to everyone's lives can trigger all sorts of limiting beliefs to come up and stop us in our tracks. During a recent episode of Bosses & Breakfast (every Wednesday at 11 am ET on our Facebook and Instagram pages), we discussed how to shift out of a hypothetical "what if" spiral, silence your inner critic and get clear on what you truly want in business and life. Tune in to learn how to pay the bills and get aligned with your vision – not other people's timelines. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 23 Jan 2025 | 658. "I'm ready to stop throwing spaghetti at the wall- how do I find my path to profit?" | Coaching Session Re-Air | 00:53:43 | |
Welcome back, product bosses! Today, we’re re-airing one of our most listened to coaching sessions with Ines of Barkin’, a stylish and practical pet accessories brand. Ines has seen amazing growth through wholesale but is now looking to expand her direct-to-consumer sales. She’s feeling overwhelmed and is not quite sure of what her next step is. Together, we break down how to simplify your business strategy and focus on your best-sellers, the power of small tweaks that lead to BIG results, why chasing every opportunity can actually slow your growth and strategies to improve your website conversions and increase direct-to-consumer sales. Tune in to uncover the next best steps for her business and how YOU can apply the same strategies to your product biz to maximize your growth without burnout! Resources:
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| 24 Oct 2019 | 117. 5 Reasons Why You Should Still Be Showing Up In Person | 00:31:19 | |
With the rise of the digital world so many of us have gotten comfortable behind our e-commerce platforms and computers - whether it’s our website, social, Etsy, or Amazon. The fact is the biggest companies out there will have a physical, in-person presence because it's still necessary and has it's major advantages - even in today's digital world. As solopreneurs, how can we learn from these in-person opportunities? Why should in-person events, like tradeshows, farmers markets or gift marts still be part of your marketing plan? We go over five reasons why you need to consider them for your product-based business in today's episode. -- We'd love to connect with you on Instagram! Join us at @theproductboss Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Get our free download "10 Hacks to Running Your Business Like a Well-Oiled Machine" | |||
| 18 Jul 2019 | 98. From Bootstrapping in her Kitchen to Being Backed by Bethenny Frankel with mom Joanna Parker of Yumble | 00:50:40 | |
Ep. 98: Today we have Joanna Parker, Founder of Yumble, a subscription-based box for healthy, fun, prepared meals for kids. How did Joanna go from bootstrapping in her kitchen to pitching on the Shark Tank stage on national television and getting backed by Bethenny Frankel to creating a multi-million dollar business, while still getting ready with her kids in the morning? It’s such a great episode about resourcefulness, determination and just plain mom smarts. You don’t want to miss it! Connect with Joanna at: -- Get our free download "10 Hacks to Running Your Business Like a Well-Oiled Machine" -- We'd love to connect with you on Instagram! Join us at @theproductboss This episode was brought to you by The Product Boss Mastermind. Get notified of when it opens here. We'd love to work with you! Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op | |||
| 18 Oct 2021 | 306. Bosses & Breakfast: Small Business Shopping Directory | 00:22:16 | |
The new Small Business Shopping Directory is an all-in-one place for customers to shop, discover and support hundreds of small product businesses this holiday season and every day. A place for you to be visible to new customers. The Directory is ready for more small businesses, like yours, to join. Resources:
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| 15 Dec 2023 | 541. [MONEY TIPS] Why Am I Not Making Any Sales? | 00:09:06 | |
Welcome back, Product Bosses! In this episode, we're tackling a common problem: Why aren't I making sales? We often overlook the simple yet crucial elements that can significantly impact our sales. This episode, inspired by your concerns, zeroes in on these key aspects. First, let's talk about clarity in what we're selling. Confusion is a sales killer. If potential customers are puzzled about our offerings, we're already at a disadvantage. It's vital that we make our products and services as clear and appealing as possible. Next, we focus on the conversion points. Where and how do our customers make a purchase? We need to ensure that these points are not only visible but also inviting and easy to navigate. A complicated or unclear buying process can deter even the most interested buyers. Lastly, and perhaps most importantly, we discuss audience. Do we have an audience to present our promotions and offers to? It's like the old saying goes, "If a tree falls in the woods and no one's around to hear it, does it make a sound?" The same applies to our products. No matter how great our promotion or offer is, without an audience, it's like it doesn't exist. We delve deep into these areas, providing insights and actionable strategies to help you understand your audience better, clarify your messaging, and optimize your conversion points. Join us as we unpack these elements and guide you towards more effective and successful sales strategies! Resources:
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| 21 Aug 2023 | 501. The Simple Way to Scale Your Business to 6-Figures and Beyond | 00:19:02 | |
Many of you have expressed a desire to hit that coveted six-figure mark, that ambitious $100,000 benchmark. We know that this is a goal for many product-based business owners, and it was ours too. Aiming to not only have a $100,000 business but also pocketing that amount as profit is something we all dream of. However, the road to six figures often feels challenging. It's easy to become overwhelmed with all the potential steps, especially when balancing other commitments like full-time jobs, family responsibilities, or personal care. But here's the thing: scaling your business to six figures doesn't have to be as complicated as you might think. What if we told you that the strategy is much simpler than you've imagined? What if scaling doesn't require you to do everything everywhere? We want to break down the barriers and make this journey less daunting. Join us as we dive into the simplest way to scale your business, teaching you our proven roadmap to six figures and beyond. The secret ingredient? It's all about focus. Learn to sell more without stretching yourself thin, and discover how you can amplify your efforts with the right approach. Resources:
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| 17 Jun 2021 | 268. Becoming Unstoppable, Empowered, and Financial Free with Kelly Roach of The Unstoppable Entrepreneur | 00:31:54 | |
Ep. 268: Joining us today is the brilliant Kelly Roach, Founder of The Unstoppable Entrepreneur, host of The Unstoppable Entrepreneur Show, and Co-Founder of Give Her Courage. Kelly helps turn overworked service-based entrepreneurs into seven-figure CEOs, by teaching them how to leverage timeless business principles, employed by billion-dollar corporations, with the speed and agility of the most powerful online marketing strategies of today. In her second time joining us on the show, Kelly is sharing how she believes in empowering education to allow individuals to achieve financial freedom. From building a team, empowering yourself, and making your vision your north star in your life and business, Kelly is talking all about how to allow your vision to drive your life. She's giving tips on how to build a team and stay true to the vision and values you have in your business. Connect and support Kelly at:
-- Brought to you by The Product Boss Mastermind. Imagine where could your business be in 3 months, 6 months, or 12 months if you went all-in on your business now! It’s time to level up and become the visionary of your business. The Product Boss Mastermind is designed to facilitate a breakthrough year in your business and life through coaching, connections, and true masterminding. If you're ready to take the leap and never make a decision alone again, apply to join The Product Boss Mastermind NOW! Space is limited and we're looking for serious product-based business owners who are ready to grow into 6 or 7-figure product bosses. -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 30 May 2020 | 155. Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal | 00:15:36 | |
Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal. This is a 4-part series of Pivot & Sell Stories. Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now.
Links mentioned: The Product Boss Facebook page - Follow so you don't miss our LIVE recordings. The Product Boss on Instagram @theproductboss The Product Boss YouTube Channel
Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode.
We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 19 Dec 2019 | 128. Hard Truths to Growing a Product Biz Today | 00:36:56 | |
Ep. 128: Being so immersed in the product world, we have observed and expertly noted the trends of the changing landscape of retail and what the rapidly-changing marketplace is demanding from our products bosses today in order to pivot and grow. In today's episode we share the four hard truths we're seeing that might take you out of your comfort zone, but are necessary for you to know (and accept) as you grow your business in the new year. Important: DASH Insiders Accelerator Program is now OPEN and the Founding Members Specials is almost over (including $7 for your first month!) - head there right now: www.theproductboss.com/dash. | |||
| 31 Aug 2020 | 181. Female Founder: Two Sisters Turned Business Partners Who Keep Dancing No Matter How Many Times They Get Knocked Down with Grace and Leah of Tiny & Snail | 00:42:45 | |
Ep. 181: This week we're honored to chat with two Female Founders, sisters and business partners Grace & Leah of Tiny and Snail! They're here to share the impactful story of how they started their business and continue to dance through the hard times. Full of magic and inspiration, these sisters truly embody the spirit of and women helping women. Support and follow Grace & Leah at: -- Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today! Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 10 Oct 2022 | 411. $2k in 30 Days | 00:19:31 | |
Who wouldn’t love a cash injection of $2k into their business over the next 30 days? Thankfully, it’s possible—and we’re gonna share some ways you can make it happen! We’ve seen so many ways that people can make money, both through our own businesses and the hundreds of product-based entrepreneurs we’ve worked with. We know that you can make this happen, we’ve seen it again and again, and we want to make it happen for YOU. Best of all, these ideas—29 in total—are an added bonus to our signature program, Multi-Stream Machine! We break each one down into actionable steps, as well as examples of how other students have done it. If you’re interested, head here to join the waitlist. You can do it, we believe in you! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 14 Jun 2018 | 31. [Roundtable Discussion] What's Your Video Strategy? | 01:06:09 | |
In today's episode, we have two special guests in a Roundtable Discussion to share their video strategy for their product-based businesses, along with Jacqueline and Minna: Natalie of Totally Dazzled and Veronica of Vintage Meet Modern Vintage Meet Modern Styling Society FB Group -- Links mentioned: InShot video app Purchase Lazy Arm iphone holder for taking videos on Amazon. — This video mini-series was brought to you by Creative Pencil Studio, a boutique stop-motion animation studio which brings your products to life in animated hero videos, product feature videos and demonstration videos. Check out Creative Pencil Studio's (truly amazing) Video Portfolio here: https://vimeo.com/creativepencilstudio Creative Pencil Studio specializes in Stop Motion video and packages range from $500 - $1500+. Download the Creative Pencil freebies here to learn more (auto-download.) -- Join The Product Boss Facebook Group and see behind-the-scenes as Creative Pencil Studio creates videos for our three businesses: Lil' Labels for Minna, Designer Consulting Co-Op for Jacqueline and The Product Boss for our upcoming group coaching/mastermind.
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| 05 Jul 2021 | 273. Reair: The 30 Second Video That Converts to Sales - Without Sounding Sale-sy | 00:43:33 | |
Ep. 273: In today's episode, we're reairing one of our most popular episodes of all time, The 30 Second Video That Converts to Sales - Without Sounding Sale-sy. If you're new here, this episode will give you a freebie that will help you stand out. If you're a long-time listener, we still encourage you to tune in and listen. You never know what new strategies may stand out to you now that didn't before! We believe that video is the number one way to convert and connect with your customer. That's why today we're giving you this extra special freebie! This exact 30-second video script will help you show up and stand out. We've seen SO many of our students use this script and gain confidence and sales. Thirty seconds of bravery leads to a 30-second video that can change how you stand out this quarter. -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 21 Oct 2024 | 631. Scaling a Product Empire: Aunt Flow’s Journey from $250 to $16 Million with Founder, Claire Coder | 00:31:01 | |
Welcome back, product bosses! Today, I am so excited to share a live recording I did at Inbound this year with Claire Coder, the founder of Aunt Flow—a company dedicated to making period products accessible in public spaces and creating a supportive community around normalizing menstruation. Claire’s journey is so inspiring as she started her company out of a three-bedroom apartment in Ohio and her feminine hygiene dispensers are now present in over 60,000 bathrooms worldwide. In this episode, we dive into Claire’s motivations and her unique path to entrepreneurship. At 18, she founded Aunt Flow by purchasing bulk period products and selling them directly to local businesses. Claire shares key insights on validating business ideas and developing pricing strategies, and emphasizes the importance of community and mentorship in growing a small business. Claire also shares how she overcame challenges in raising capital (pitching to 86 firms before securing funding!), practical advice on taking a hands-on approach with your products, and the significance of persistence when it comes to owning a product-based business. Tune in to learn more about Claire’s success and for actionable takeaways that you can apply to your own product-based business! Resources:
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| 27 Jul 2020 | 171. Female Founder: How One Woman Grew Her Business from $50k in Revenue to $2.2 Million in 3 Years with Ann Williams of Yearly Co. | 00:26:14 | |
Ep. 171: Joining us on today's Female Founder episode is Ann Williams of Yearly Co. She's sharing her product journey from the beginning of creating jewelry in her garage to running a brick & mortar! Connect and support Ann here: -- Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today! Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 14 May 2020 | 151. 7 Creative Ways to Use Instagram Stories for Your Business | 00:39:11 | |
This episode was brought to you by our Instagram for E-Commerce Crash Course. This course will teach you how to USE Instagram as a converting sales channel that builds brand loyalty and turns your followers into customers, using the same proven framework our students use to build seven-figure Product-Based Businesses. Check it out here. -- Ep. 151: [pre-recorded LIVE] We did something creative and fun with this episode - we recorded it LIVE on our The Product Boss Facebook page in front of our LIVE viewers and now airing it for you on the The Product Boss Podcast and The Product Boss YouTube Channel. This is to model for you - it's fun to get creative with your video!! And what's the easiest way for you to start doing more video? Instagram Stories! These are 15-second video snippets on Instagram that are a fantastic way to build your brand and customer engagement. And, we share with you, in this episode, 7 creative ways to use Instagram Stories for your business. Click here to on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna -- Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. | |||
| 01 Jul 2021 | 272. The Power of Your Brand with Angie & Mike Lee, Co-Founders of Soul CBD | 00:33:27 | |
Ep. 272: Today we're sharing a conversation we had with not one, but two, very special guests - Angie & Mike Lee, the brother and sister partnership behind Soul CBD. Together, they created a product-based business to help people with natural products. With different and unique backgrounds, Angie & Mike have grown an incredible business that provides relief to millions of people. In this episode, they're sharing how they built a business from the ground up, the importance of their brand, and how being authentic to themselves set their brand apart. Connect and support Angie and Mike at: -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 19 Jan 2023 | 440. Our Top Trend Prediction for 2023 | 00:29:52 | |
Are you ready to make 2023 your best year yet? This episode will help you get there! We will be discussing our top trends and predictions for this year for product-based business owners. We're giving you advice on how to stay ahead of the trends and focus on creating a great customer experience. We discuss the importance of having an omnichannel presence, how to identify a business's superpower, and how to stay ahead of the trends as they continue to change. We're also offering a free workshop series, the Product Boss's Guide to Your Best Year Yet, to help product-based business owners grow their business and achieve their wildest dreams. By joining the challenge, you will be able to join our live workshops each week. So don't wait, join the workshop series now (as the first one kicks off today!) and let's make 2023 your best year yet! See you at the workshop! P.S. If you want the opportunity to ask Jacqueline and Minna questions about each day’s training AND you want access to the 2023 top trends and predictions booklet plus extended access to the workshop replays and our best promo bundle, then join our VIP experience here. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 26 Mar 2020 | 144. Adapt and Thrive | 00:26:35 | |
The question is: how are you adapt and thrive your small business during this time? In this episode, we feature five businesses in The Product Boss community who have :
And, we want to share their stories with you to inspire you to do the same. Mentioned: Important: The doors for Multi-Stream Machine OPEN for a short time only until April 1, 2020. And in this special release of our signature course, we have added a bonus lesson to each module called Adapt and Thrive - that's 9 bonus lessons for you to take action and how to best utilize each module right now during these times and we'll be doing it together! We'd love to connect with you on Instagram! Join us at @theproductboss. Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! | |||
| 26 Feb 2024 | 563. TikTok Insider Gives Us the Scoop | 00:14:05 | |
Have you thought about selling your products on TikTok? In this episode, we have a TikTok insider walk us through setting up a TikTok Store and using its affiliate program. The first thing you should know about getting a TikTok Store (not to be confused with TikTok Business) is that it can be quick and easy. It usually only takes a day or two for your TikTok store account to be approved and go live. Then you can simply link the Shopify account you already use to sell your products. TikTok will sync with your Shopify inventory on an ongoing basis. You also have the option to manually input your products to your TikTok store natively. Now let’s talk money. TikTok charges 2% plus thirty cents on transactions. The other money item: You can pay independent creators to market your products. There are two ways to do this: Shop Plan and Targeted Plan. In Shop Plan, you upload your product to the TikTok affiliate marketplace and then affiliates (TikTokers who have atleast 5,000 followers) can choose a product to market for you based on a sales-only commission. Targeted Plan is a little more involved– you can evaluate creators’ target audiences, success rate, etc., then choose one based on how well you think they fit your product. If you want to tap into the hot TikTok market, this episode is a can’t miss! Resources:
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| 03 Jan 2019 | 67. You’re Not Alone - Reset Your Mindset with Natalie Eckdahl of BizChix | 00:57:53 | |
In this special episode, we are joined with Natalie Eckdahl. Natalie is our mentor, friend, encourager, leader - so many things. Natalie Eckdahl is a business strategist and high performance coach that helps women across the globe build, grow, and scale their businesses. She is also the mom of 3 kiddos. And she’s actually worked with both of us directly in each our businesses. She's the founder of the BizChix community and host of the BizChix Podcast. Natalie has just come out with a new book, RESET Your Mindset and it really helps entrepreneurs tackle those mindset struggles that come with building your business. Connect with Natalie: Natalie/BizChix Podcast on Instagram Purchase RESET Your Mindset on Amazon Special access to interviews (including Jacqueline's) and other resources for RESET Your Mindset: Silence Your Inner Mean Girl by Natalie Eckdahl
Links mentioned: BizChix Podcast, Episode #333: Rapidly Scaling a Product Business with Minna Khounlo-Sithep Rising Strong by Brené Brown -- Follow us on Instagram: @theproductboss
Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op | |||
| 30 Sep 2021 | 301. Create Your Inevitable Success | 00:28:13 | |
Entrepreneurship comes in many different forms and everyone has their own personal definition. Some things that are entrepreneurial you can’t learn from a textbook, rather it is an innate mindset and it is truly hard work. Learning to be resourceful and resilient throughout your entrepreneurial journey is not a set formula you can use. To truly lean into a business mindset, you need to know how to get out of your own way and be ready to get up and keep going when obstacles arise. We’ve done it (multiple times), and we’ve helped thousands uplevel their mindset to meet – or even exceed – their business goals. Tune in to learn about how our community can help you unleash your inevitable potential! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 22 Feb 2021 | 235. Bosses & Breakfast: Nature vs. Nurture of Being an Entrepreneur | 00:12:52 | |
Ep. 235: In today's episode, we're sharing a snippet from Bosses & Breakfast - it's our weekly LIVE talk show - a casual conversation over coffee where we chat business, momlife and everything in between. Join us every Wednesday! In this clip, we're talking all about the idea of nature vs. nurture when it comes to the desire to become an entrepreneur and what you're teaching your kids for the next generation. There were dozens of comments from those you joined us LIVE if they were born entrepreneurs and if they are teaching their kids to be kidpreneurs! Check out the full episode here on our Facebook page. -- Bosses & Breakfast is a weekly LIVE we host on The Product Boss Instagram & Facebook where we sit down and chat business, momlife and everything in between. It’s really fun time! It’s a conversation among friends and we’d love to see you there! Grab your coffee and join us every Wednesday at 11am Eastern! -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 27 Jan 2022 | 335. Makers Gotta Make Money | 00:29:27 | |
We tend to hear the same limitations over and over, specifically from our makers, which is why in today's episode, we want to make sure that you are thinking about things in a way that will benefit you and serve your business. Oftentimes we see this idea of the starving artist mentality in the maker community, either "you don't want to charge too much for something" or "maybe you don't find that there's value in it" or the most common one we hear is "it has to be made by me." As a handmade business, its really easy to allow this mentality to take over, but when it comes down to it, if you're getting stuck in the belief that other people can't do something the same way you can or people won't buy your product if it isn't made with your own two hands, then you'll eventually hit capacity and won't be able to scale. It's time to break some of these limitations down so that you can move forward with your business. The most common story we hear is, “I have to make all of my products with my own two hands.” Maybe this is you. Maybe you’ve built your brand identity around the idea of your products being handmade and unique. But, set down the rolling pin for a second and ask yourself, did you ever promise that those hands would only ever be yours? Chances are, your customers don’t care who’s making your product so long as it’s still made with care and held to the same high standard. So, is it really still worth your time to make every last thing yourself, or can you start scaling? This is only one example. At the end of the day, makers gotta make money! Your customers need and want your products, so it’s time to get over that starving artist mentality and step into a new mindset of being a true product boss. Tune in – let’s unpack why you shouldn’t let these common beliefs stand in your way. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! The Product Boss’s Guide to Your Best Year Yet is a FREE series of workshops where we share the biggest tips and tricks to creating financial momentum for the year ahead. Be sure to join here. Resources:
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| 18 Jul 2022 | 386. Building a Creative Business on Your Terms with Vana Chupp of Vana Chupp Studio | 00:33:22 | |
In this Small Biz Founders episode, we’re talking to Vana Chupp, the founder and CEO of Vana Chupp Studio and a Product Boss masterminder! Vana Chupp Studio is a lifestyle boutique brand that specializes in custom boutique jewelry made from customers’ photographs and special moments that can be passed down for generations to come. In this conversation, Vana dives into:
Building a team is one of the hardest things to do as an entrepreneur, but also one of the most important for scaling your business. Vana lays it all out in an honest and vulnerable way that is going to give anyone on the fence about hiring, or nervous about firing, the confidence they need to move forward. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 30 Jul 2020 | 172. How to Launch Your Product on a New Sales Platform | 00:25:24 | |
Ep. 172: Are you ready to launch your product on a new sales platform, but you keep asking yourself, "How?" Today we're jumping in and helping you figure out the first steps to take! Links Mentioned: -- Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today! Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 22 Dec 2023 | 544. [MONEY TIPS] Money Tips for Website Conversions | 00:07:50 | |
Welcome back, listeners! Today, we're delving into a vital topic that might be the hidden reason why your business isn't making as much money as it could. Join us in this episode as we explore the often-overlooked aspect of online sales - your website's user experience. We've been conducting audits for our students in MultiStream Machine Next Level and our mastermind groups, and we've uncovered some critical insights that we're eager to share with all of you. Many of you have been creating compelling offers and promotions, like buy-one-get-one deals, yet are left puzzled when these don't translate into sales. The culprit, more often than not, is a confusing website. A site that doesn't clearly guide customers on what to do or buy can significantly hinder conversions. So, what can you do about it? We've got you covered! In this episode, we'll walk you through practical steps to optimize your website for better conversion. From simplifying navigation to clarifying your offers, we'll help you transform your website into a powerful sales tool. Get ready to make those necessary tweaks and watch as your website starts turning visitors into customers more effectively! Resources:
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| 24 Sep 2020 | 188. Getting Things DONE and Avoiding Overwhelm During the Busiest Time of Year | 00:34:45 | |
Ep. 188: It's holiday time and that means it's the busiest time of year for product-based businesses! Do you want to be able to sip on a peppermint mocha and avoid overwhelm this year? Today we're giving you one of the secrets we share in our course The Survival Kit Bundle! Links Mentioned: -- Brought to you by our 101 Content Ideas Beyond the Discount [Holiday Edition] that was created to help you show up online for the 2020 holiday season. Sign up today! Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 27 Apr 2023 | 468. Quiz: Which Type of Product Boss Are You? | 00:30:28 | |
Pop quiz, hotshot! Are you ready to discover which type of product boss you are? In this episode, we're breaking down the three main types of product bosses that thrive in our signature program, Multi-Stream Machine. Don't worry, this isn't about your age or favorite movie – it's about helping you recognize your unique strengths and how they can propel your business forward. We'll be discussing the three main buckets of students who excel in our Multi-Stream Machine program. These are the individuals who consistently achieve results and see growth in their businesses. While there are other students outside of these categories, we want to focus on these three to help you identify which one resonates with you the most. Once you've discovered your product boss tribe, you'll gain clarity on the direction your business needs to take and how our program can help you maximize your potential. So, join us as we help you uncover your product boss identity and set you on the path to success! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 06 Jul 2020 | 165. Female Founder: Details That Made the Difference for Product Sales with Alicia Boateng Designs | 00:15:41 | |
Kicking off our Female Founder episodes for the podcast, we have Alicia Boateng of Alicia Boateng Designs. Alicia started her product business a year ago and she has grown quickly during this time. We chat with her on the details that made the difference. Support and follow Alicia at: Alicia Boateng Designs website Alicia Boateng Designs on Instagram Other Links Mentioned: POW Product Photography - Note: we are affiliates for POW, this doesn't cost you even a penny more, but this means we earn a small commission. We are also only affiliates for businesses we love, so check them out! -- Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today! Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna
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| 20 Jan 2022 | 333. Five Simple Steps to Reach $100k | 00:29:56 | |
Chances are, reaching $100k with your business is a lot more realistic than you think. You just need to start running things like a $100k business! Easier said than done, though, right? That’s why we’re laying out these five simple steps that can turn your business dreams into reality. The first step is simple: can you identify the product that works best in your lineup? The second is a little bit trickier, but still easy: are there any holes you can plug in your systems and processes? Where can you improve things? Once you do both of these, it’s all about upleveling your messaging, which can be as basic as making sure your product photography is on point. Last of all – and you’ll hear us talk about this again because we believe this is your true path to profit – leverage other people’s platforms. Collaborate, partner, and make use of services like Amazon and Etsy. This isn’t just about pointing you in the right direction. You’re going to come back to these easy steps, time and time again. Especially if, like so many of our listeners, the only thing holding you back is fear or a lack of confidence in your ability to take your business to the next level. Trust us: you can do this! Tune in to this episode to hear us break down each of these steps in detail, one by one. Follow these and your business will be reaching the next level in no time. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! The Product Boss’s Guide to Your Best Year Yet is a FREE series of workshops where we share the biggest tips and tricks to creating financial momentum for the year ahead. The first workshop kicks off today so be sure to join here. Resources:
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| 03 Jan 2022 | 328. From Taking the Leap from Adoption Journey to Business Growth with Erin Port of Simple Purposeful Living | 00:32:55 | |
Our female founder this week is Erin Port, the Founder of Simple Purposeful Living, and one of our Masterminders. She took her engaged readers as a blogger, and her informed background as a teacher, and created a product that would give her audience value. Erin represents another inspiring story of someone reformatting their own personal journey into easy-to-apply lessons that people can take and apply to improve their own lives. Like most of us, she’s had past businesses and brands that didn't work out, so she knows all about self-doubt. She candidly shares with us the thoughts she had before launching Simple Purposeful Living, and how an encouraging bedtime nudge from her husband lit a fire in her that’s yet to burn out. It’s moments like that that truly drive her. Her voice glows as she describes her family as her why, how launching the brand and driving to financial success was all meant to fund the adoption of her son, and so much more. It’s clear her heart is in the most beautiful place. We talk about her humble origins, selling via Amazon, and overcoming those creeping thoughts of imposter syndrome. One of the most inspiring messages to take away from this episode is the impact joining the Mastermind has had on Erin, and how much benefit she saw from implementing the Best Sellers Secret Challenge and Multi-Stream Machine in her business. She believes (and we agree) that sharing ideas with others is one of the best things we can do to learn and grow as entrepreneurs. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 25 Jul 2019 | 99. Starting at Zero: How 2 Women Gained 100k Followers Through IGTV and DMs with Amy and Kelly of Give Her Courage | 00:45:19 | |
Ep. 99: How did two women gain 100,000 followers on Instagram - in just a year? Through consistently and confidently delivering their mission and brand message (over and over again) through IGTV videos, Instastories and thousands of direct messages. In this episode, we have Amy and Kelly of Give Her Courage, a brand they built around lifting other strong women up and building a framework to equip the next generation of young girls with a mindset of confidence and collaboration. Their story is incredible and their hustle is real and relatable. We dive into influencers, brand ambassadors, content creation, product launching and community building. Listen now! Connect with Give Her Courage: Links mentioned: -- Get our free download "10 Hacks to Running Your Business Like a Well-Oiled Machine" -- We'd love to connect with you on Instagram! Join us at @theproductboss This episode was brought to you by The Product Boss Mastermind. Get notified of when it opens here. We'd love to work with you! Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op | |||
| 16 Dec 2024 | 647. Grow Your Revenue, Reclaim Your Time: Scaling Done Right | 00:39:43 | |
Welcome to another episode, product bosses! Today, I’m diving deep into how you can successfully scale your product business to six figures and beyond, while reclaiming your time. True or False: If you want to reach the six figure, multi-six figure or seven figure revenue mark in your business, you need to be doing more. The answer is false!! To reach that level, you actually need to refine what’s already working for you and then get better at doing those things instead of always coming up with new things or products to sell! In this episode, I’m sharing strategies to help you successfully scale your business and reach that next revenue level. You’ll learn the surprising method I’ve seen successful entrepreneurs use to scale faster without doing more work, shifting your mindset so that you don’t stop yourself from growing a highly profitable business, and the strategy that million-dollar businesses use to grow their profits without sacrificing more of their time. Tune in to learn actionable strategies and insights you can implement in your own product-based business to build a scalable, profitable business without sacrificing your time or well-being! Resources:
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| 29 May 2020 | 154. Pivot & Sell Stories: How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori | 00:18:38 | |
How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori. This is a 4-part series of Pivot & Sell Stories. Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today! Links mentioned: The Product Boss Facebook page - Follow so you don't miss our LIVE recordings. The Product Boss on Instagram @theproductboss The Product Boss YouTube Channel
Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 27 Jul 2018 | 39. BONUS: Working in our C-Y-C-L-E Framework | 00:28:06 | |
Do you work in cycles? As an entrepreneur, it's a great way to focus on yours goals ... then, repeat, to attain even bigger goals in the next cycle. In this episode, Jacqueline and Minna talk about their 5-week cycle framework they created for their masterminders to set, focus and achieve their goals based on a cycle and the acronym C-Y-C-L-E to make it really easy and actionable. -- This episode was brought to by our mastermind program Holiday to Halo. Q4 and Q1 are the most important quarters for a product-based business. Catapult your sales and business with us! Go to theproductboss.com/mastermind for more info. Books and business products we recommend on Amazon:www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs. Follow The Product Boss on Instagram and peak in on our behind-the-scenes on our daily instastories. | |||
| 26 Sep 2019 | 112. 5 Ways to Grow Your Product Business | 00:45:49 | |
Ep. 112: "How do I grow my business?" This is a question we get all the time from our product entrepreneurs. In this episode, we go over 5 ways to grow - and where to look for opportunities as you think about your business for the future. Did you hear? We are opening the doors to our signature course MultiStream Machine tomorrow (Sept 27th) - and it’s only open for 5 days! This is where we teach product based business owners, like you, how to 2x -4x your businesses in months, not years by increasing your visibility and sales across multiple platforms. Mark your calendars to check out www.multistreammachine.com. Don't miss it! -- Please review us on Apple Podcasts! We read every single review and we might even read yours on air. It helps us to grow and continually bring you the best content we can. We really appreciate it! xo, Jacqueline and Minna -- We'd love to connect with you on Instagram! Join us at @theproductboss Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! -- Get our free download "10 Hacks to Running Your Business Like a Well-Oiled Machine"
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| 29 Mar 2021 | 245. A Candid Global Conversation Amongst Product Coaches with Therese Ortenblad | 01:09:07 | |
Ep. 245: This week we're bringing you a fun, special, and unique episode unlike any we have done before! Joining us from across the pond is Therese Ortenblad, fellow product-based business coach and founder of the Small Business Collaborative. In what was originally planned to be a podcast interview "swap", we've decided to team up and talk all things product from a diverse group of product-based business coaches. At this virtual round table, we're chatting with Therese and getting candid about diversity, cultures, and the global impact on small businesses. Connect and support Therese at: -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 01 Sep 2022 | 399. This One Method Could Help You Hit $100,000 | 00:35:54 | |
In all the businesses we’ve grown and the 50k+ students we’ve worked with across courses, challenges, and masterminds, we’ve noticed an incredible method for helping them scale from getting from $0 to $100k in revenue—which we call our Best Seller Staircase. Whatever your financial goal is, you can apply these principles to your business to reach what feels comfortable to you. You’re going to discover how to:
If you follow this method, you can grow your business quickly and with more ease to $100k and beyond. This is a hard journey on your own, which is why we offer so many free workshops so that you always have support. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 03 Aug 2020 | 173. Female Founder: From Side Hustle on Etsy to a Booming Family Business with Chelsea Giles of Dome Dock | 00:20:28 | |
Ep. 173: Today we're shining the spotlight on Female Founder Chelsea Giles of DomeDock! She's sharing how she and her husband, John transformed their family-business selling "the hat rack reinvented". Support and follow Chelsea at: -- Brought to you by our [free] Rock Your Holiday Promotions Challenge that teaches you how to plan & prep your holiday sales so you're prepared to skyrocket your sales for this holiday season. This free 5 Day challenge starts on August 10th. Sign up today! The Product Boss Facebook page - Follow so you don't miss our LIVE recordings like this episode. Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 04 Jul 2024 | 600. “Sales are down and I don’t know what to do.” | Coaching Session | 00:49:32 | |
Listen up, product bosses! Today’s episode is a must listen if your product business sales are down. We’re back with another coaching session, and this time we’re talking to Gina of Seasons Jewelry. Now Gina has been in my community for a long time and actually started her first product biz as a hobby! Fast forward to today, and Gina is now not only a full time product boss (goodbye corporate world!), but she also just recently acquired her second business which is where she had previously bought the jewelry for her side hustle product biz from (cool, right?). Her goal, like most product bosses, is to make more sales but she’s not quite sure where to start. In this episode, we dive into Gina’s current situation to figure out what she needs to do next, where she needs to focus, and ways she can really grow this business past the plateau that she feels she’s in. And even though Seasons Jewelry is a 39 year old business and a well established brand, this episode is a good reminder that sometimes you need to go back to the foundations, aka the basics, to identify what’s not working in order to figure out your next step forward, no matter what level your business is at. Join us as we dig deeper into Gina’s business, provide actionable tips, and help her- and you- figure out where to focus to start increasing those sales again. Let’s do this together! Resources:
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| 05 Nov 2023 | 523. Big Announcement: Paths Diverge and That's Okay | 00:42:27 | |
Like people, businesses grow and change over time. Sometimes the shape that takes no longer fits the lifestyle of the people running the business. Today, we’re sharing some important updates to The Product Boss, why they are happening, and what you can learn from them. Resources:
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| 29 May 2023 | 477. Summer Planning for Business Success: Strategies for Keeping Your Business Going Strong | 00:19:02 | |
Hello fellow Product Bosses! It's your go-to gurus, Jacqueline and Minna, back again to light up your path towards entrepreneurial triumph. We're peeling back the curtain today to share our blueprint for navigating the summertime business landscape. This season presents unique opportunities and challenges, particularly for us as moms. We've been tirelessly paving the way to this point, and now, we're ready to strategically dial it down for the summer, immersing ourselves in precious family time. However, we're not going completely off-grid. While you might not see us in the front row as often, we'll be working diligently behind the scenes to maintain the business momentum. But let's be honest: we're also planning on hibernating a bit, prioritizing our children, and enjoying the sunny season. And yet, we've never fully paused. Our commitment to growth and progress remains unshakeable. Even in moments of challenge, we stay the course. We're diving into the dynamics of planning and managing your business activities around the summer months, striking a balance between reaping the benefits of a flourishing business and basking in some well-deserved poolside relaxation. We've planned ahead, establishing our availability, planning activities with our kids, and batching our work in advance to ensure the summer months are as productive as they are refreshing. Join us as we break down these strategies and inspire you to carve out your own version of a successful, fulfilling summer. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 19 Oct 2020 | 195. Female Founder: Narrowing Down Your Handmade Products with Sarah Cornwell of Sarah Cornwell Jewelry | 00:28:53 | |
Ep. 195: Today, let's shine a light on Female Founder - Sarah Cornwell! The struggle of narrowing down handmade products can feel limiting when you want to grow and evolve your business. Sarah is sharing with us how having that sense of structure actually gives her creativity instead of limiting her business! Connect and Support Sarah at: -- This episode was recorded LIVE on FB! Check it out here! -- Brought to you by our 101 Content Ideas Beyond the Discount [Holiday Edition] that was created to help you show up online for the 2020 holiday season. Sign up today! Click here to listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 21 Dec 2023 | 543. “I need more eyes on my business. Where do I start?” | Coaching Session with Jacqueline Snyder | 00:58:29 | |
Welcome to a coaching session with one of our Inner Circle Masterminders. Today, we're thrilled to introduce Dale, the mind behind Healthy Body Investment. Dale's journey is inspiring. She has already carved a niche with her high-quality products, an outstanding website, and unique marketing approaches leading to remarkable success. However, the challenge ahead is increasing brand awareness. How can more people discover Healthy Body Investment? How can Dale ensure her brand isn't just known but becomes a household name? In this episode, we'll delve into the strategies Dale has employed so far and explore comprehensive methods to elevate her brand visibility. We're all about practical, actionable advice, and we'll be discussing both paid and organic acquisition strategies tailored to Dale's needs. Whether you're a seasoned entrepreneur or just starting, this session is packed with insights for anyone looking to broaden their brand's reach. Join us as we dissect these strategies and provide Dale with the tools she needs to take Healthy Body Investment to new heights. Let's dive in and explore the roadmap to increasing brand awareness and success! Resources:
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| 03 Nov 2022 | 418. 17-Year Overnight Success with Katy Mimari of Caden Lane | 01:01:34 | |
We’ve all seen those businesses that seemingly come out of nowhere, and before you know it they’re making the news and raking in millions of dollars. But just because you’ve only just heard of them doesn’t mean they’re an overnight success—you’re just not seeing the years of work that came before. Katy Mimari is the founder and CEO of Caden Lane, a direct-to-consumer baby product brand, and it is incredible what she’s built this company into all by herself. While she now has an amazing team behind her she worked solo for years, and now the company is very close to earning nine figures. She shares stories and gives advice from her own personal experiences around:
From feeling the rush of a single online order to making more in a day than you used to in a year makes for quite the journey, and it doesn’t necessarily happen overnight. But if you have patience, take controlled risks, and keep pushing forward, it’s possible for all of you out there to achieve this as well! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 10 Jan 2022 | 330. Baking a Six-Figure Business with Suzanne Godbold of Three Best Bakery | 00:56:12 | |
Our female founder this week is Suzanne Godbold of Three Best Bakery and one of our Masterminders. She opened her bakery business just three months before the pandemic hit and pivoted her approach to secure a six-figure 2020! Suzanne decided to take the leap and turn her baking passion into a profession. Her products were flying off the shelves and tasted delicious, but she lacked the systems to scale long term. She ran out of ingredients every day and felt she couldn’t increase volume without sacrificing quality and brand authenticity. We reflect on our transformational first session with Suzanne and the importance of mindset. With a bit of mindset work, Suzanne built the confidence to double her prices, which contributed to her success and ability to take bigger steps in hiring resulting in her being able to make more room for creative control and growth. You can hear in her voice how her confidence is growing by the minute, and her sales are reflecting that mindset shift. She’s even created a solid work/life balance, clocking out at 5pm every day to spend time with her family. The impact joining Mastermind has had on Suzanne is extraordinary. By getting out of her own way and throwing herself into the community aspect of Multi-Stream Machine and the Mastermind, she has broken through her self-limiting ceiling and ended 2021 as a multi six-figure business! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! The Product Boss’s Guide to Your Best Year Yet is a FREE series of workshops where we share the biggest tips and tricks to creating financial momentum for the year ahead. The first workshop kicks off on January 20th so be sure to join here. Resources:
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| 25 Apr 2024 | 580. "I'm six months into my business. How do I connect with my ideal customer?" | Coaching Session | 00:50:09 | |
Hey, product bosses. Today's coaching session is a can't-miss for anyone aiming to sharpen their marketing strategies. I’m speaking with Dana of The Hype Girl Supply Co., a champion for fellow product bosses. Dana offers high-quality shipping supplies that not only serve practicality but also boast a cohesive brand aesthetic. Just six months into her entrepreneurial journey, she's off to a strong start. Yet, Dana faces a challenge many of us know too well—feeling her marketing might not be reaching the right customers. In our session, we're diving deep into the essence of target marketing. We'll explore how Dana can fine-tune her approach to ensure her products not only reach but also resonate with her intended audience. It's about making that crucial connection between product and purchaser that turns casual browsers into loyal customers. We'll be unpacking strategies to help Dana, and you, our listeners, identify and speak directly to your core customers. This is essential for any product boss looking to thrive in a competitive market. Join us as we help Dana align her marketing with her ambitious goal of supporting other product bosses in scaling their businesses effectively. Resources:
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| 26 Jan 2023 | 442. Staying Focused vs. Chasing Shiny Objects | 00:24:41 | |
Many entrepreneurs and creatives understand the struggle of staying focused and not chasing the shiny objects or “shiny” ideas that can be so enticing. With the rise of platforms like Etsy, the mentality of creating all the things for all the people often leads to product-based business owners feeling overwhelmed instead of seeing the success they are striving for. As creative business owners, we know you love to think outside the box and make things with your hands. You are visionaries of big, bright, and beautiful ideas but those big ideas must take focus to build into a sustainable business. That's why we created our Best Seller Secrets Challenge, to help physical product-based business owners, like yourself, find and focus on your best sellers. Staying focused will help you avoid the common pitfalls of chasing shiny objects and help you put more profit back in your pocket. In our FREE workshop series and Best Seller Secrets Challenge, we teach physical product-based business owners how to use their creative superpower to take what’s working, lean into it and avoid chasing after those shiny objects and new ideas, to build a business and life beyond your wildest dreams! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 25 Jan 2018 | 9. Manufacturing Your Big Idea | 00:59:09 | |
Have you ever had a BIG idea and asked yourself: How do I get this idea started and turned into reality? How do I get the manufacturing process going? In this episode, Jacqueline and Minna drop so many knowledge bombs, going over the exact steps and helpful tips - from beginning to end - for Manufacturing Your Big Idea. Links mentioned: Join The Product Boss Community Facebook Group to connect with other product entrepreneurs. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op This episode was brought to you by our mastermind, Multi-Stream Machine, where we combine the product-based expertise from two coaches and the accountability and inspiration of a peer mastermind group. It's a shortcut to success with a goal of catapulting your business into more sales. Apply today at: www.theproductboss.com/mastermind. Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss | |||
| 09 Sep 2021 | 292. You've Made a Product, Now What? | 00:36:22 | |
While walking her dog the other day, Jacqueline spoke to a neighbor who asked her a frequently asked question: “I’ve made a product. Now what?” Trying to wrap your head around the “what now?” steps can keep you stuck, so we thought we’d break down the fundamentals that you need to think about so you have a roadmap from conception and creation, right through to becoming a (thriving) company. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
You don’t want to miss this, join in now! Connect:
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| 17 Mar 2025 | 674. Why Relying on Just One Sales Channel is Killing Your Business (And What to Do Instead) | 00:21:31 | |
If you’re relying on just one sales channel to run your business, it’s time for a wake-up call. In this episode, I break down why putting all your eggs in one basket can put your business at serious risk—especially in 2025, where consumer shopping habits are shifting faster than ever. I share insights from industry experts and real-world examples of businesses that have successfully scaled by diversifying their sales platforms and strategies. Because the reality is, customers aren’t just shopping in one place. They’re on social media, browsing marketplaces, engaging with brands via email, and making purchases through multiple touchpoints. If you’re only selling on one platform, you’re missing out on major opportunities. I’ll walk you through how to develop multiple sales engines that work together, so no single platform controls your success. This isn’t about doing everything—it’s about being strategic and placing your business where your customers already are. If you want to create a more resilient, profitable business, this episode is a must-listen. I’ll show you how to adapt, protect your revenue, and build a brand that thrives—no matter how the market shifts. Tune in now and take control of your sales strategy! Resources:
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Mentioned in this Episode: Instacart Discover more about how Instacart can work for you! Gloci Use Code JACQUELINESNYDER to get 15% OFF your order! | |||
| 05 Jul 2018 | 34. E-Commerce Side Hustle with Kevin Sanderson | 00:46:19 | |
In this Minna-sode, Minna interviews Kevin Sanderson, a successful e-commerce seller and friend she met at Sellers Summit. He chats about his strategy, holiday tactics and hiring a VA - for his product-based business of kitchen giftable items for his "5-9pm" job. Links mentioned: Connect with Kevin on his YouTube channel: -- This episode was brought to by our mastermind program Holiday to Halo. The power of Q4 and Q1 can be magical for product-based businesses for scaling and sales. Join us in this mega-growth opportunity! Go to theproductboss.com/mastermind for more info.
Books and business products we recommend on Amazon:www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs. | |||
| 01 Jul 2024 | 599. The Power of Community for Product-Based Business Owners with Gina Bianchini of Mighty Networks | 00:47:43 | |
Today, I’m so excited to be chatting with Gina Bianchini, an incredible entrepreneur who has her MBA from Stanford and is also the creator and founder of Mighty Networks! If you’re not familiar with Mighty Networks, it’s an all-in-one platform that serves small and medium businesses through offering digital memberships, online courses, community and subscriptions. In this episode, Gina and I dive into the benefits of building and creating a community that aligns with your products and mission, especially for my subscription-based product bosses, as well as the importance of community and who you’re surrounding yourself with on your product biz journey. Join us as we show you the power of community and the role it plays in owning a product-based business plus Gina even shares with you her 5 components for building a successful community and the 5 mindset changes you need to have to take your community to the next level. Resources:
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| 16 Apr 2020 | 147. How to Deal with Change | 00:22:09 | |
How's it going? Chances are there's probably a lot of change happening in your life. This sense of overwhelm and the topic of changes came up in our mastermind and Minna was reminded of a time when her family was going through a trauma/crisis almost five years ago and she was referred to the Kübler-Ross Model. It's a model that was created for dealing with the grief and the process that happens and it's also known as the "change curve". We go over the stages with you in the episode today and how to utilize this process in order to understand your own reactions and emotions during this time of social distancing, a pandemic and a huge change in your life. Links mentioned: Yay! We are re-running our 5-Day Best Seller Secrets Challenge starting Monday, April 27th. We ran this about a month ago and thousands of people went through it. We have so much fun on our challenges and this one is about leaning in to what works right now to grow your product business so you aren’t throwing spaghetti at the wall. Join us! It’s the Best Seller Secrets Challenge - take it again if you need that extra motivation, join if you missed it the last time. We love our challenges and it’s gonna be great. You can head over to www.bestsellersecretschallenge.com and it's FREE. We’ll see you in there!
We'd love to connect with you on Instagram! Join us at @theproductboss. Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs. See you in there! | |||
| 25 Apr 2022 | 362. Sharing Your Story with Kelly Kussman of Cayla Gray | 00:38:54 | |
Kelly Kussman is one of our Masterminders and she’s doing amazing, motivating, and inspiring things as the founder of Cayla Gray, creators and sellers of clean, luxury brand fragrances. Her Small Biz Founders story will really resonate with you. Cayla Gray produces fragrances and candles, and when they say “clean,” they mean non-toxic, hypoallergenic, and no parabens. They have four core scents – all handmade in Arizona. Kelly started her career with a dream job out of college, selling cosmetics. Since then, she’s taken her passion and turned it into a successful business of her own. Kelly’s dad was an entrepreneur so she grew up around product bosses and always saw it as something exciting that she could aspire toward in her own life. It was scary to walk away from the security of that dream job, but she explains how she found the courage to do it, and why it was one of the best decisions she’s ever made. One of the things Kelly does an incredible job of is telling her brand’s story, and making those connections with her potential customers. As a business owner, you should be sharing your story repeatedly with your audience to build those connections, and draw potential customers into your brand. Knowing the reason why you started your business and being able to share that story with your customers really allows you to connect with and attract the audiences that you want to sell to! One of the reasons Kelly has had so much success with Cayla Gray is due to her ability to share her story and connect with her customers. Kelly also provides us with one final piece of business advice: “failure” is not a bad word! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 09 Dec 2024 | 645. Manifesting Your Abundant Life with Cathy Heller | 00:48:13 | |
Welcome back, product bosses! In today’s heartfelt and insightful episode, I’m sitting down with one of my dear friends and an overall incredible human being, Cathy Heller, who is a renowned teacher, podcaster, and author. Cathy and I chat about her newest book, “Abundant Ever After”, and Cathy’s journey from a stressful and unhappy childhood to discovering true abundance and inner peace. If you’re looking to understand how mindfulness and spiritual practices can lead to a more connected and abundant life, both personally and in your business, this episode is for you! In this episode, Cathy shares her personal story of her challenging childhood which led her to some truly incredible experiences, including her transformative encounter with a rabbi who connected Jewish mysticism with mindfulness. We also dig into the law of reception, overcoming internal barriers, and the importance of integrating all aspects of oneself. Plus we discuss practical daily mindfulness practices that you can incorporate into your life, such as 90-second sessions, to consciously choose thoughts and emotions. This episode is packed with insights on moving away from external dependencies, embracing vulnerability, and manifesting abundance through authenticity to live a more abundant and whole life! To celebrate the release of Cathy’s newest book, “Abundant Ever After”, we are giving away 5 copies of it!! To enter, just head over to Apple podcasts, leave a review about The Product Boss podcast and then send a screenshot of your review to us at hello@theproductboss.com. Resources:
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This year is flying by, so we thought it would be a great time to check in with ourselves and make sure we’re making the right decisions to reach our end-of-year goals. With the holiday season creeping up on us and consumer spending on the rise, it’s time to set priorities so we can end this year on a high. Listen in to find out how we’re clearing our schedules and getting our to-do list done! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 15 Apr 2021 | 250. How to Change Your Life and Business in the Next 12 Months | 00:28:02 | |
Ep. 250: As we're headed into Q2, now is the time to reflect on the year so far and start vision casting on how to move forward through the rest of the year as a product-based business owner. Say it with us: "This is the year I will change my life AND my business!" Today we're focusing on creating a plan for the rest of the year that aligns your actions to meet your dream life. Get ready to move forward with focus, determination, and clarity for the rest of the year and beyond! Links mentioned:
*Please note we decided to become affiliates of the partners above because we LOVE them so much. We wanted to be able to offer our community and listeners discounts, free trials, and more by partnering with these brands. And we only partner with brands we actually use. We may earn a small commission as affiliates of these brands at no additional cost to you. -- Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, online or "offline". The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! -- | |||
| 14 Jul 2022 | 385. Get the Most Out of Social Media with Derek Videll of The Social Bamboo Podcast | 00:39:53 | |
We often feel like social media marketing is wasting our time as we keep spinning our wheels trying to keep up with the algorithm. Who wants to spend any more time dancing on TikTok if it’s not resulting in more sales to our businesses? That’s where today’s guest is going to help us get the most out of social media using strategies that get results! Derek Videll is the founder of SocialBamboo.com and the host of the Social Bamboo Podcast. He’s going to talk about his unique strategies for Instagram, both organic and paid. He shares the ways we can really use social media to our benefit, especially when it comes to eCommerce. We totally get that social media can feel like a waste of time, but it definitely doesn’t have to be! If you’re strategic about the way you approach it, you CAN see results in your business. Derek’s advice is sure to help streamline your marketing! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 16 Sep 2021 | 294. The Big Secret: Test and Try | 00:39:07 | |
Experimentation and failing are an integral part of building and scaling a brand, and we would know because we’ve sampled just about every strategy you can think of. In this episode, we dive into the various ways you can test and try things in your business and share lessons learned from our past experiences. Everyone always asks us: “How do I grow my business, what do I need to do?” And everyone always wants a concrete or linear answer. But, here’s the thing: it takes testing and it takes trying. This episode is all about testing and trying (what we’ve done on our own paths and within this same mantra of entrepreneurship) and how to move forward in your business. How can you test and try in your business? Let’s get started on how you can approach testing and trying in product, platforms and marketing. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 13 Jul 2020 | 167. Female Founder: From $3k to $30k a month with Sarah Waggoner of Heartland Lettering | 00:19:36 | |
Ep. 167: In this episode, we chat with Sarah Waggoner of Heartland Lettering about her journey from Etsy to Amazon and how she grew from $3k per month to $30k last month. Connect and support Sarah here: Heartland Lettering on Instagram -- Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today! Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week.
Thank you so much! xo, Jacqueline and Minna | |||
| 16 Aug 2021 | 285. The Product Bosses Guide to Getting Holiday Ready | 00:22:46 | |
The back-to-school season is upon us, so get ready to sharpen your pencils, your business strategy, and your bottom line with our FREE live 3-part workshops to get you holiday ready. Tune in to hear how we're conquering the pain points most product-based businesses deal with during this sales quarter and how you can do more than ever without sacrificing time spent with those you love. Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 18 Apr 2022 | 360. Front-of-House vs. Back-of-House for Running Your Product Biz | 00:27:51 | |
We’re still coming to you from our hotel room in Costa Rica, and our time here has inspired us to talk about the difference between front and back-of-house. These are hospitality terms, but the principles can be applied to all product businesses. Front-of-house is when you’re facing the customer. Think receptionists in a hotel or wait staff in a restaurant. In a product business, this could be your branding, customer service, or even your brick-and-mortar store. The front-of-house role has a human element to it, meaning that you are interacting with the customers, and making sure they are satisfied with your product and company. Back-of-house is more the operational side of things. In a hotel, this would be the cleaning staff, or, in a restaurant, it would be the chef working in the kitchen. In your business, “back of house” refers to pricing and financials, research and development, production and inventory, or shipping and fulfillment. When you start a business, you’re likely wearing all of the hats within your company. As you start to scale and grow, you’ll need to start delegating to reach that next level in your business. When you’ve reached this point, it’s time for you to decide what your zone of genius is within your company. By doing so, you’re able to really focus on what you’re doing instead of struggling to keep up with all the hats. If this episode resonates with you, you might also be at a point where you’re a perfect candidate for our new Product Biz Accelerator course. Check the resources section for details! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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The... | |||
| 01 Nov 2018 | 55. Five Common Mistakes of Product Business Owners | 00:50:32 | |
What are the 5 most common mistakes we see from product-based business owners we work with? In this episodes, Jacqueline and Minna go over these 5 main struggles they see over and over again and how you can avoid being stuck there. Links mentioned: Follow us on Instagram: @theproductboss YouTube video of this episode: https://youtu.be/Hq5yhQbRRMM -- This episode was brought to by our Strategy Sessions. Want to work directly with Jacqueline and Minna on your business? Get more information here.
Join The Product Boss Facebook Group and connect with other product-based entrepreneurs. -- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op | |||
| 05 Aug 2024 | 609. How to Blend an 8-Figure Business and Motherhood with Natalie Ellis of Bossbabe | 00:39:52 | |
Welcome back, product bosses! We have such a powerful episode for you and I am SO excited because today’s episode features my business mentor and friend, Natalie Ellis of Bossbabe! Lately, I’ve been so inspired by how well Natalie manages and blends her 8-figure business with motherhood that we had to talk about it to show you that it IS possible, even when it feels like it isn’t! Together, Natalie and I dive into our journeys, both business and personal, and discuss the challenges and dynamics of being a CEO and mother. We also dig deeper into feminine and masculine energies and how when you allow yourself to embrace your feminine energy and integrate it with your masculine energy, you’ll start to experience a more balanced life and greater business success. Plus we talk further about how we are both the primary breadwinners in our families, how we navigate that role, and the value of community and transparent conversations to not only be the best bosses, but also the best mothers we can be to our children! No matter where you are in your business journey, this episode is packed with SO many amazing tips about how to find your blend between your business and personal life so that you can experience true happiness and success in all areas of your life! Resources:
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| 05 Jan 2023 | 436. Social Entrepreneurship: How You Can Do Good & Still Live Your Dream Life with Rasheda Weaver | 00:24:51 | |
Can a business do social good while still making money? It’s absolutely possible — and we’re gonna show you how! Rasheda Weaver is a professor of entrepreneurship and innovation, having taught over 1000 students globally, and the founder and CEO of Weaver’s Social Enterprise Directory, which celebrates entrepreneurs and organizations making a social impact through their businesses. She has been studying the social impact of businesses and how they can magnify their impact by making more money. We’re going to dive into where you can get started if you want to do social good, the first steps in incorporating social impact models such as giving back or social hiring, and how to be a socially conscious entrepreneur while still living the life of your dreams! Rasheda also discusses all of this in more depth in her first book Social Entrepreneurship (which was recently released!) so be sure to grab your copy! Brought to you by the Shop 1 in 5™ Pledge! Commit to making 1 in 5 of your purchases from a small business, whether online or offline. The Shop 1 in 5™ Pledge is a way to make an impact together when (and where) it matters most. Join us and take the pledge today! Resources:
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| 11 Jul 2024 | 602. “Help! I’m trying to do everything and hoping something sticks- but it’s not working.” | Coaching Session | 01:03:36 | |
Hey, product bosses! I’m back with another incredible coaching session for you today with Ines of Barkin’, who sells stylish and practical feeders and treat pouches for you and your pup! If you feel like you’ve been throwing spaghetti at the wall or trying to do everything, but nothing is working, then this episode is for you! Ines has been seeing steady growth through wholesale but feels like she has been spreading herself too thin trying to figure out how to continue growing and increasing her sales, especially when nothing seems to be working. Together, we dive deep into why you need to determine your specific path to profit, the importance of knowing your data and numbers, and why sometimes making small tweaks and refining what you’re currently doing is actually what’s going to make the biggest difference! Listen in as we discover Ines’s next BEST step to make the biggest impact in her business and why oftentimes it’s not about doing ALL the things, but rather becoming really focused and getting really good at what you’re already doing to reach that next level in your business. Resources:
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| 13 Sep 2018 | 46. Mistakes Are Just Data - We Share Our Failures | 00:48:10 | |
Here's the thing: mistakes can sting and hurt - financially and emotionally. In this episode, Jacqueline and Minna chat about their mistakes and how looking at mistakes as "data" can help you push past them and into progress for your business. Links mentioned: Production Inspection Checklist Example -- This episode was brought to by our Strategy Sessions. Want to work directly with Jacqueline and Minna to push your business to the next level? Get more information here.
Books and Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss
Join The Product Boss Facebook Group and connect with other product-based entrepreneurs. | |||