The Lazy Girl's Guide to Podcasting: Podcasting Tips for How to Start and Run a Podcast (Verity Sangan)
Explore every episode of The Lazy Girl's Guide to Podcasting: Podcasting Tips for How to Start and Run a Podcast
| Pub. Date | Title | Duration | |
|---|---|---|---|
| 29 Jun 2023 | Ep 25: Zencastr: How to Record High-Quality Audio with When Interviewing Remotely | 00:13:44 | |
Recording podcast episodes remotely can be challenging. Zoom is a quick favourite for most people because it's so easily available and pretty much everyone has heard of it and knows how to use it. But, as we've talked about in previous episodes, Zoom does have its limitations. I've mentioned Zencastr before, and since we did a deep dive into Riverside.fm, I wanted to do the same for Zencastr and explore why it might be a good option for you when recording either your guest interviews or solo episodes. In this episode, we cover:
🥳 Get started with Zencastr for free ➡️ https://veritysangan.com/zencastr 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 01 Aug 2023 | Ep 34: Is Apple Podcasts Turning Into YouTube? | 00:07:32 | |
Apple Podcasts have announced that in an update set to be released later in 2023, podcasters will be able to add personalised, episode-specific artwork to their podcast episodes. What an awesome idea! Similar to YouTube thumbnails, this means that you will have a chance to visually draw your potential listener into your episode. This could be a game-changer for attracting new listeners to your podcast! In this episode, we delve into this new announcement, and what it could mean for your podcast and your workflow. And don't forget to check us out on YouTube! - https://www.youtube.com/channel/UChencNBJPm9ak4DYo7kaFWA 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Descript: https://veritysangan.com/descipt 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 25 Jan 2024 | Ep 65: How Expensive Does Your Microphone Need to Be? with Adam Schaeuble from Podcasting Business School | 00:15:17 | |
Do you need an expensive microphone for your podcast to be legit? In this episode, I chat with Adam Schaeuble from Podcasting Business School to debunk some common myths about needing expensive equipment to have a successful podcast. He's done over 1,000 episodes using just a $97 microphone, so he can speak from experience when he says fancy microphones are not essential! What matters most in podcasting is consistently; delivering great content that serves your listeners, not tip-top perfect audio quality. Don't get caught up spending hours editing or let worries about background noise stop you from getting started. As long as your audience can hear and understand you, small imperfections don't really matter. Our advice? Don't break the bank on podcasting gear, especially when you're first getting started. And don't get paralyzed trying to achieve podcast perfection - just start creating content. Stay consistent, connect with your listeners, and optimize as you go. Great content trumps all. So come along and debunk the myth that you need ultra-expensive equipment. I'll show you how I've built a business with affordable tools and a focus on serving my audience. Let's change the conversation and share podcasting tips around what it really takes to succeed in podcasting. Highlights:
Timestamps:
Guest bio: Adam Schaeuble is a full-time podcaster, podcasting business consultant, and the host of the Apple Top 100 ranked podcast Podcasting Business School. Adam uses his three-phase Podcasting Business Accelerator process to help coaches, consultants, and service providers leverage podcasting to generate a 6 figure income stream while subtracting at least ONE day from their work week.
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| 27 Aug 2024 | Ep 100: Why It's Okay to Take a Break from Podcasting | 00:07:47 | |
It's episode 100 of The Lazy Girl's Guide to Podcasting!! And in this episode I discuss the importance of taking a break from podcasting when needed. This summer, I reduced my activity to prioritise self-care. It's crucial to prioritise health and well-being over maintaining a strict episode schedule. Managing all aspects of the podcast on my own can be challenging, but I value the support from you guys, my awesome listeners! Highlights:
Timestamps: 00:00:00 Intro 00:01:48 Taking a Break from Podcasting 00:06:22 The Importance of Self-Care in Podcasting 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies:
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| 06 Jul 2023 | Ep 27: Buzzsprout: Is It Worth the Hype? | 00:15:11 | |
In this episode, I discuss Buzzsprout, a popular podcast hosting platform. We highlight the key features of Buzzsprout, such as customisable websites, detailed analytics, and monetisation options. We also cover the platform's user-friendliness and the new addition of an AI tool for creating show notes and episode titles. And not forgetting Buzzsprout's visual sound bite creation and transcript inclusion, as well as its easy integration with podcast directories. Highlights:
⚡️ Check out Buzzsprout: https://veritysangan.com/buzzsprout 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 19 Mar 2024 | Ep 78: Overcoming Podcast Tech Analysis Paralysis: Focus on Creating Great Content | 00:10:51 | |
Are you ever hit with shiny object syndrome when it comes to podcasting tech? You know what I mean; you see (or hear) someone talking about another piece of podcasting tech, and you're convinced that switching to something new will propel your podcast forward. But is the grass always greener on the other side? It's a common struggle of podcasters; facing analysis paralysis when it comes to choosing podcasting tech tools and platforms. So in this episode, I share my experience of feeling stuck in the endless search for the perfect tools and emphasize the importance of prioritizing content creation over constantly trying new tools. We talk about how and why it's so important to focus on the basics, such as a podcast hosting platform, recording and editing software, and graphic design tools for podcast artwork. I'll even give you some recommendations for podcast tech and software that you might want to check out if you haven't found something you like yet. But overall, the biggest podcast tips for this episode is to stop getting distracted by 'shiny object syndrome' and sticking with what works best for you as the podcaster, and your podcast. Afterall, your audience come to you for your content; not because of the tech you've used during production. Tools mentioned:
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| 15 Aug 2023 | Ep 38: Is Getting in the Podcast Charts Worth It? | 00:18:24 | |
You might have heard the buzz about getting in the podcast charts. That elusive realm where podcasts seemingly battle it out based on downloads, subscribers, and reviews. But in this episode, we will be looking at why there's more beneath the surface than meets the ear. In this episode, we will cover:
We also look at some real-life examples of where podcasters have purchased reviews, download farms, and the consequences of trying to play the system to manipulate the podcast charts - with dire consequences! 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 27 Feb 2024 | Ep 73: 7 Podcasting Rules That I Don't Follow | 00:11:08 | |
Are podcasting rules even real? In this episode, I reveal the 7 podcasting rules I deliberately break...and how that unconventional approach led my show to exponential growth. You won't find intros, outros, or strict formatting here. Instead, I skip the fluff and focus on quality content that connects with my listeners. I'll share my podcasting tips on why I don't waste money on expensive equipment or studios, rarely bother with video, and steer clear of interview-only formats. My rule-breaking style clearly works - my podcast continues growing its audience every single month. Whether you're an experienced podcaster or just starting out, I'll inspire you to throw out the rulebook and redefine what it takes to truly thrive. Highlights:
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| 23 Jan 2024 | Ep 64: How to Dominate the First 72 Hours for Maximum Impact - with Adam Schaeuble from Podcasting Business School | 00:09:02 | |
Does your podcast promotion strategy need a shake-up? In this episode, I chat with Adam Schaeuble from Podcasting Business School about the importance of promoting your podcast in the first 72 hours after its release. Adam shares insightful podcasting tips for how to use this crucial window of podcast promotion and encourages podcasters to take advantage of algorithms on platforms like Apple Podcasts and Spotify. By condensing marketing efforts into the first 72 hours, Adam explains how podcasters can generate more activity and increase their chances of being recommended to new listeners. Adam highlights the need to maximize exposure during this period and emphasises quality over quantity's importance. Highlights:
Timestamps:
Guest Bio: Adam Schaeuble is a full-time podcaster, podcasting business consultant, and the host of the Apple Top 100 ranked podcast Podcasting Business School. Adam uses his three-phase Podcasting Business Accelerator process to help coaches, consultants, and service providers leverage podcasting to generate a 6 figure income stream while subtracting at least ONE day from their work week.
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| 07 Mar 2024 | Ep 76: Avoid These Mistakes with Print on Demand Merch with Travis and Josiah from Print On Demand Cast | 00:22:51 | |
Josiah and Travis from Print on Demand Cast join us in this episode to discuss common mistakes in the print-on-demand industry, particularly for podcasters using print-on-demand for their podcasting merch. They share their top podcasting tips for starting print-on-demand services for podcast merchandise and explore different types of print-on-demand products and services and how podcasters can leverage them for their podcasts. Travis and Josiah provide valuable insights on how to navigate the landscape of merchandising and highlight the importance of engagement with the audience. They emphasize the variety of merchandise beyond t-shirts and hoodies, offering a wide range of products for podcasters to consider. Additionally, they discuss the Print on Demand Cast podcast as a helpful resource for those looking to learn more about the print-on-demand business model. Highlights:
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Guest bio: Travis and Josiah have been selling products online since 2014. In 2017, Travis made the switch to begin selling print on demand products and Josiah was soon to follow. Over the first few years of POD, they talked about starting a podcast that they wished was available when they began, but drug their feet until eventually creating the Print On Demand Cast in late 2020. Over the past few years the show has grown and both Travis and Josiah have learned a lot about podcasting and print on demand. Today with more than 175 episodes, they continue to enjoy sharing all about the Print On Demand industry, as well as the weekly dad joke and whatever other entertaining or silly anecdote will make the other laugh!
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| 23 Apr 2024 | Ep 83: How to Run a Podcast and an Email List Without Going Insane - with Sarah Hopkinson | 00:21:21 | |
It's safe to say that as a podcaster, marketing your podcast probably takes up most of your time. And the thought of effectively promoting your podcast via email marketing might just sound a step too far. So, in this episode, we're joined by Sarah Hopkinson from CopyHop to discuss the importance of building an email list to promote your podcast, how to build that email list, and how to get your podcast audience to engage with the email content. We chat about all things lead magnets, as well as other innovative ways to build up your email list. Discover key insights and podcast tips on transforming your email list into a vibrant community and enhancing your podcast marketing efforts. Podcasting freebies: https://veritysangan.com/freebies Sarah's email series: https://crafty-hustler-1231.ck.page/9cd9d402ea Highlights:
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Guest bio: Sarah Hopkinson is a Brit living in the south of France. After working in online content for 5 years, she set up her copywriting business in 2021 and quickly pivoted to helping podcasters grow their show by repurposing their content into other forms of written content. When she's not working on her business she's working out, taking day trips to Italy and watching The Office.
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| 03 Aug 2024 | Ep 99: Should You Pay Your Podcast Guests? - from The Vault | 00:09:17 | |
We are diving back into The Vault for episode 99 and will be looking back at episode episode 41 to answer the age old question of should you be paying your podcast guests? In this episode, we delve into the debated question of whether podcast hosts should pay their guests. Are you a podcaster wondering about guest compensation? We answer this common question and present a compelling case for why paying guests might not be necessary or the norm. Discover alternative strategies to compensate guests, such as exposure and promotional opportunities, that can benefit both parties involved. 📧 Subscribe to the newsletter:https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge- https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar | |||
| 16 Jul 2024 | Ep 96: Do You HAVE to Wear Headphones When Recording Your Podcast Episodes? with Ash from Shure | 00:06:12 | |
In this episode, we have an insightful conversation with Ash from Shure about the world of microphones, particularly focusing on Shure's prominent models like the SM7B. Ash explains why Shure microphones have a stellar reputation in podcasting and music production, offering tips for achieving high-quality recordings. The discussion also delves into the importance of environment, microphone proximity, and equipment quality - Ash's podcasting tips about recording are invaluable to any podcaster! Additionally, Ash highlights the benefits of using headphones during podcasting for better voice monitoring and consistency. Episode mentioned: Ep 65: How Expensive Does Your Microphone Need to Be? with Adam Schaeuble from Podcasting Business School ➡️ https://lazygirlpod.captivate.fm/episode/ep-65-tech-thursday-adam-re-podcasting-mic-and-costs Timestamps:
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| 02 Jan 2024 | Ep 59: Stay On Brand While Cashing In: Cloaking Affiliate Links the Right Way | 00:14:30 | |
In this episode, I discuss the concept of cloaking affiliate links and why it is an important podcast monetization strategy. I explain what exactly cloaking links means and the various benefits it provides in terms of improving click-through rates, deterring commission theft, and making links more memorable and shareable. These podcasting tips are not to be missed! I then recommend using the WordPress plugin Pretty Links to easily customize and brand your affiliate links. I emphasize the importance of only promoting affiliate products you genuinely trust and believe in. Highlights:
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📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
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| 26 Mar 2024 | Ep 79: How Experimenting with Your Podcast Can Lead to Unprecedented Growth and Success | 00:10:02 | |
Do you experiment enough with your podcast? In this episode, I am joined by Adam from Podcasting Business School to discuss the importance of experimenting more with your podcast. I know it can be scary to try new things, worried you might lose listeners. But be brave - what's the worst that could happen? The worst-case scenario is that your listeners will skip an episode they don't love rather than unsubscribe. We share examples and podcasting tips of experiments, like workshop weeks with multiple episodes released at once and incorporating audience audio clips. Podcasting is still new with few rules, so we have so much room for creativity. Consider what's holding you back from experimenting. Is it fear of failure? Know that one "bad" episode won't ruin your podcast. And trying new things, whether it's your format, guests, topics, or marketing, could take your show to the next level. I'm here to tell you - be fearless. The opportunities here are immense, for both hosts and guests. This is the frontier, and together we're still shaping what podcasting can become. So try something new today! What do you have to lose? Highlights:
Timestamps:
Guest bio: Adam Schaeuble is a full-time podcaster, podcasting business consultant, and the host of the Apple Top 100 ranked podcast Podcasting Business School. Adam uses his three-phase Podcasting Business Accelerator process to help coaches, consultants, and service providers leverage podcasting to generate a 6 figure income stream while subtracting at least ONE day from their work week.
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies:
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| 14 May 2024 | Ep 86: What a TikTok Ban Could Mean for Podcasters | 00:06:11 | |
Let's chat about the potential impacts of a TikTok ban in the U.S. on podcasters. With the uncertainty surrounding TikTok's fate and the evolving social media landscape, I explore whether podcasters should be concerned about the platform's future. In this episode, we will delve into the complexity of the situation, considering political, economic, and social factors. Highlights
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🎧 Ep 63: Why I Quit Promoting My Podcast on TikTok 🔗 https://lazygirlpod.captivate.fm/episode/why-i-quit-promoting-my-podcast-on-tiktok | |||
| 22 Feb 2024 | Ep 72: My Podcast Tech Stack: Essential Tools for Beginner Podcasters | 00:09:08 | |
I often get asked about the tech and tools that I use for podcasting. And whilst it does change from time-to-time, in this episode, I’m going to share an in-depth look at my podcast tech stack. I’ll be sharing the podcasting tips for the tools and software I use to produce this podcast show and discuss the importance of having the right tech setup for podcasting success. My podcasting arsenal is well-equipped with a range of tech tools to streamline the podcast production and promotion efforts. My Podcast Tech Stack:
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| 06 Jun 2023 | Ep 16: 4 Reasons Why Podcasting is a Must for Your Coaching Business | 00:08:46 | |
Are you a coach struggling to reach your target audience? Look no further! In this episode, we reveal the top four reasons why podcasting is essential for business growth. But just as you think you have all the answers, a question arises. How will you navigate the road to success? Find out now on The Lazy Girls Guide to Podcasting. If you're a coach looking to increase your brand's visibility and reach a wider audience, this episode is for you. In this episode, I share the top four reasons to incorporate podcasting into your marketing strategy, including building a loyal audience, establishing yourself as an expert in your industry, increasing brand awareness and visibility, and reaching a wider audience. In this episode, we will discuss how podcasting can help you to:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 14 Jan 2025 | Ep 106: 11 Things I'm Not Spending Money on in 2025 for the Podcast and 4 That I Am | 00:20:01 | |
In this episode I’m sharing the 11 things I won’t be spending money on for this year. From avoiding costly podcast managers and editors to steering clear of unsustainable promotion tactics, I’ll explain my reasoning behind each decision. It’s easy to get caught up in shiny object syndrome, but I’m determined to focus on what truly enhances the listener experience and streamlines my workflow. Additionally, I’ll reveal the four key areas where I will invest, including website hosting and my trusted podcast platform, Captivate FM. Join me as I delve into smart budgeting strategies that prioritise quality content and effective SEO for the Lazy Girls Guide to Podcasting. Takeaways:
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Links referenced in this episode:
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| 13 Jun 2023 | Ep 18: Why You Need A Podcast Guest Release Form (and How to Write One) | 00:09:56 | |
In this episode, we focus on podcast guests and the importance of having a podcast guest release form. Podcast guests bring so much value to podcasts; providing fresh perspectives, engaging stories, and valuable insights that keep your audience hooked. However, the legal aspects of having guests on a show can often be overlooked. Enter Podcast Guest Release forms. Here, we will break down these essential documents that can protect both you and your guest from potential legal issues. They ensure that permission is granted to use your guest's voice, image, and likeness on the show. Want to know more? Grab a notebook and let's dive in. Episode links: ➡️ Free Guest Release Form template from Gordon Firemark: https://www.gordonfiremark.com/PodcastRelease ➡️ Free Guest Release Form template on Jotform: https://link.jotform.com/beginwithwp-AVwWi0ShmT 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 03 Aug 2023 | Ep 35: The Hack That Will Save HOURS On Your Podcast Workflow | 00:17:04 | |
AI seems to be the talk of the minute in 2023, with new AI tools promising to help with your podcasting workflow popping up all the time. So, today, I'm going to share with you a game-changing tool called SummarAIze (or SummarAIze? 😉), which promises to 10x your podcast and video content in just 10 minutes. I've been testing it for weeks, and I have to say - it's absolutely fantastic! AI tools like ChatGPT have been making waves, but I must admit, SummarAIze has stolen my heart. While ChatGPT has its merits, it's starting to be overused, and many times, in my opinion, the content lacks personality. SummarAIze, on the other hand, is more of an all-in-one asset for podcasters. Let's dive into what makes SummarAIze so amazing. Once you upload your episode, it works its magic on various aspects:
Remember, when using AI-generated content, make sure to add your personal touch and avoid copy-pasting. Customise it to sound like you and in your own language style. Being authentic is key! Links: SummarAIze - (not an affiliate; I just love the software!!) - https://www.summaraize.com/ 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Descript: https://veritysangan.com/descipt 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The... | |||
| 09 Apr 2024 | Ep 81: How Much Time Does it Take to Run a Podcast? | 00:12:00 | |
In this episode, I am going to answer one of my most asked questions: How much time do I need to podcast? So this episode will answer that question and also give you some podcasting tips for your own process for running your podcast efficiently. When researching an episode, I spend a maximum of 30 minutes gathering accurate information. My solo episodes run 10-20 minutes while my guest interviews last up to 60 minutes. I aim for a 1:1 ratio between recording and editing time. So if an episode takes 20 minutes to record, I'll spend 20 minutes editing it. For promotional content, I lean on tools like Canva and Summarize. In about an hour a week, I can create social captions, graphics and short video clips. I'm most active in engaging with other podcasters on Twitter. To interview guests smoothly, I set up automated booking links, research each guest beforehand, and prepare 3-4 potential questions. This prep ensures an on-topic, professional discussion. Listen in for more tips to make your podcasting production process run as smoothly as possible. Tools mentioned:
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| 31 Dec 2024 | Ep 104: Why SEO is So Important in Podcasting | How to Implement Your Own SEO Strategy | 00:13:13 | |
SEO is crucial for boosting your podcast's visibility, and in this episode we will look at how effective keyword strategies can lead to increased both your podcast's downloads and your audience engagement. I'll share my surprising experience of gaining nearly 2,000 downloads during a hiatus from new content, attributing this success to a strong focus on podcasting SEO. We will discuss the importance of crafting clear, keyword-rich episode titles and show notes that resonate with what listeners are actively searching for. By identifying evergreen content topics and utilising tools like Google and YouTube for keyword research, podcasters can enhance their discoverability. This episode will give you clear, actionable tips for helping you to rank your podcast on Google, YouTube, and other search engines. We'll discuss how to figure out the keywords that your audience are using to search for your content, how to make your podcast episodes searchable, and how you can optimise your podcast assets to get your podcast found on search engines such as YouTube and Google, and podcast directories such as Apple Podcasts and Spotify. Free SEO Masterclass >> https://veritysangan.com/stupid-simple-seo-masterclass Sign up for Stupid Simple SEO >> https://veritysangan.com/ssseo Episodes mentioned:
Takeaways:
Timestamps: 00:00 Intro 02:48 Understanding Podcasting SEO 05:11 Creating Engaging Podcast Content 07:59 Implementing SEO Strategies for Podcasts 09:35 Exploring Evergreen Content for SEO 12:16 The Importance of SEO in Podcasting Links referenced in this episode:
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| 17 Oct 2023 | Ep 48: Using Business Marketing Strategies to Promote Your Podcast - Podcast Marketing Series Pt 1 | 00:11:03 | |
In this episode, I share my key takeaways from the Greenhouse Jersey Marketing and Sales Conference that I recently attended. I was blown away by a talk from Dan Knowlton, co-host of the Business Anchors Podcast, where Dan explained why we need to forget everything that we know about traditional marketing. So, with my podcasting thinking cap on, I took notes on how everything he was advising in terms of selling products and services, could instead be applied to promoting your podcast. Timestamps: [00:00:00] Marketing Your Podcast: A Mini-Series - Intro [00:02:13] Forget Everything You Know About Marketing [00:04:25] The Art of Selfless Selfishness in Content Creation [00:07:03] Podcast Promotion Tips and Strategies My podcasting kit: 🎧 Riverside: https://veritysangan.com/riverside 👩💻 Content repurposing: https://veritysangan.com/summaraize 🎙 Blue Yeti microphone
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| 12 Mar 2024 | Ep 77: 3 Things to Consider When Choosing a Podcast Name | 00:09:18 | |
I know first-hand how tough it can be to land on the perfect name for your podcast. So if you're struggling to name your new podcast, or wondering if you should rename your existing show, I want to share three crucial podcasting tips to consider: First, ensure your title targets keywords your audience is actually searching for. You want your podcast to appear when listeners search relevant terms on Apple Podcasts or Spotify. Generic names or obscure puns likely won't rank well. Second, create a title that speaks to your listeners and draws them in. The name should clearly communicate what they can expect from hitting play on your latest episode. And third, it should be obvious at a glance what your show is about. Strong podcast discovery happens through word-of-mouth, with fans recommending episodes to their friends. So make it easy for them to explain what you cover. The goal is to end up with a podcast name optimized for discovery and engagement. I want you to attract your ideal audience, keep them hooked, and make it effortless for them to share your show with like-minded friends. So let searchability, intrigue and clarity guide you as you name or even rename your podcast. Highlights:
Timestamps:
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| 20 Jul 2023 | Ep 31: Why You Should Have Your Podcast Listed on Spotify | 00:12:27 | |
In this episode, we look at the importance of listing your podcast on as many directories as possible, including Spotify, for increased reach and potential listenership. We discuss the advantages of having your podcast available on diverse platforms, which can attract a loyal fanbase or viewers who prefer a specific platform. We also highlight the massive listener platform that Spotify offers and the ease of uploading your podcast and viewing detailed analytics. We cover the importance of using appropriate metadata for your podcast and promoting your Spotify podcast link on other platforms, as well as exploring practical tips for promoting your podcast on social media to grow your reach and listenership. And let's not forget analytics! We look at the importance of monitoring the performance of your podcast on Spotify, using the analytics provided by the platform to determine listener preferences and align your promotional and content strategy accordingly for podcast growth. Highlights:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 13 Jul 2023 | Ep 29: 4 Podcast Management Tools Every Podcaster Should Know About | 00:10:09 | |
In the latest episode, we discuss four unexpected podcast management tools that can streamline workflow. We talk about my personal use and experience with these tools, including Asana for project management, Chartable and Podkite for analytics, and the convenience of monitoring reviews from various platforms in one place. I also recommend other tools such as Google Sheets, G Drive, and Repurpose.io for planning, storage, accessibility, and automation of tasks. Highlights:
Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Management tools mentioned: ⚡️ Asana: https://app.asana.com/ ⚡️ GDrive: https://www.google.com/drive/ ⚡️ Repurpose.io: https://veritysangan.com/repurposeio ⚡️ Chartable: https://chartable.com/ ⚡️ Podkite: https://podkite.com/ 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 08 Jun 2023 | Ep 17: Riverside.fm: Everything You Need To Know To Record Your Podcast Remotely | 00:11:54 | |
When starting out on our podcasting journey, many of us will turn to Zoom as the go-to platform to record our remote interviews. And why not? It’s a tool that everyone is using or has at least heard of nowadays, especially since the events of 2020 and beyond. But, whilst Zoom is a great conferencing platform, for many, it just doesn’t cut the mustard when it comes to quality audio for podcasting. That’s where Riverside.fm comes in. Riverside.fm is a user-friendly platform that allows you to record high-quality audio and video content remotely. With its easy-to-use interface and advanced features, Riverside.fm is quickly becoming the go-to choice for podcasters looking to record their shows remotely. In this episode, we discover how Riverside FM makes remote podcast recording easy and professional with its user-friendly platform and high-quality audio and video recording. Learn about its features, pricing plans, and tips for recording remotely. Try Riverside.fm for free ➡️ https://veritysangan.com/riverside 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 27 Jun 2023 | Ep 24: How to Write a Podcast Episode Script | 00:10:11 | |
In this episode, we share tips on how to create a podcast script, with an emphasis on using an outline as a structure and ensuring conversational and engaging language. Considerations include reading the script out loud for better flow and keeping the target audience in mind. Creating a well-structured episode with a strong introduction, organised body, and thought-provoking conclusion keeps your audience engaged. We offer tips on outlining, using conversational language, reading the script out loud, and keeping the target audience in mind. We also discuss delivering the script with confidence, using inflection and pausing for emphasis, and maintaining a conversational tone. We also explore the optimal length of a podcast episode, with a focus on making the most of the content within the desired time frame. Highlights:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 17 May 2024 | Ep 87: Maximising Your Podcast Show Experience: Your Survival Guide to The London Podcast Show 2024 | 00:08:52 | |
Welcome to a bonus episode of the Lazy Girl's Guide to Podcasting! This episode, I'm sharing eight essential tips to help you prepare for the Podcast Show London 2024 or any podcast event you might attend. First things first, remember to eat amidst the excitement. Networking is crucial, so spend time chatting with others, even if you're attending solo. Don't miss out on exploring the exhibition stands; last year, I had a blast discovering new tech and ideas. Ensure you check the schedule and have a backup plan in case sessions are full. It's important to keep a cool head if things don't go as planned - don't be a twit if a session is full. Asking questions during talks can be invaluable, so don't shy away. Make sure you tell people about who you are and your show; you never know who you might meet. Lastly, have something tangible like cards or QR codes to share your podcast info easily. These tips are not just for the Podcast Show London 2024 but can be applied to any podcasting event you attend. Let's make the most out of these opportunities, learn as much as we can, and perhaps, I'll get to meet some of you there! Timestamps:
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| 11 Jul 2023 | Ep 28: One Link to Rule Them All | 00:11:07 | |
In this episode, I discuss the benefits of using platforms like Chartable and Podkite to create smartlinks for podcast shows. These platforms generate a single link that automatically redirects users to their preferred podcast player or directory. This simplifies the process for listeners and makes it more likely for them to listen to your podcast. We also cover how Chartable and Podkite provide insight into podcast chart positioning by pulling data from various sources. These platforms can present global rankings, which is helpful for podcasters to determine their reach. Using smart links can greatly improve the accessibility and visibility of your podcast. Highlights:
⚡️ Check out Chartable: https://chartable.com/ ⚡️ Check out Podkite: https://podkite.com/ 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 16 Apr 2024 | Ep 82: Should You Interview Your Competitors on Your Podcast? | 00:08:39 | |
In this episode, I explore the idea of interviewing your competitors on your podcast. When considering this, it's important to differentiate between general competitors and direct competitors. General competitors simply exist in your broader niche and can provide additional perspectives to conversations. Direct competitors target the exact same audience as you and sell similar offerings. If you're using your podcast to attract ideal clients or customers, interviewing direct competitors may not be the most strategic move. You don't want to provide your audience with other options besides yourself. However, there can be value in interviewing general competitors as a way to add more diversity of opinions and insights for your listeners' benefit. When considering who to interview, my biggest podcasting tips is that you want to select guests who will truly add value for your listeners and align with your podcast objectives. The key is finding the right balance between collaborating with others in your niche and safeguarding your own business interests. Episodes mentioned:
Highlights
Timestamps:
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| 30 Apr 2024 | Ep 84: Crafting the Perfect Podcast Guest Pitch - with Sarah Hopkinson | 00:22:35 | |
Pitching to be a guest on someone else's podcast can often seem as a daunting task. But when Sarah Hopkinson from CopyHop contacted me to pitch to be a guest, I was blown away by her email. It was specific, to the point, and told me exactly how she'd fit with my podcast and you as the podcast audience. So, in this episode, I chat to Sarah all about how she crafted her pitch. She shares her framework for crafting a personalised email to podcast hosts that will make your request stand out from all of the others. Her podcasting tips for pitching to guest on other people's podcasts are not to be missed. And as promised, below is the EXACT pitch email that Sarah sent to me to pitch herself to guest on The Lazy Girl's Guide to Podcasting. Timestamps:
Sarah's pitch email: Hi Verity, As an inherently Lazy Girl, I was so happy when I discovered your podcast at the end of last year! As you say yourself, your episodes are really binge-able and I've been enjoying listening to them, especially your Taylor Swift/podcasting mash-up ep (oh my god, I'd LOVE it if she did her own podcast!!). There are a lot of voices in podcasting and podcasting advice, but yours is one of the most insightful and fun. I am emailing you for a reason: I know that 2024 is your year of email so I was wondering if you'd be open to me guesting on The Lazy Girl's Guide to Podcasting to talk a little about the opportunities for podcasters who master email marketing? I also work in the podcasting industry, helping podcasters to grow their show and their influence through strategically remarketing their content. Last year, I gave a seminar to a group of podcasters about how to run a great email list for their podcast with less effort, touching on why email is a great medium to connect with subscribers, how to use AI to repurpose podcast episodes whilst maintaining content quality and the different kinds of emails to send to your podcast list. It was a great success and it encouraged those podcasters to start or keep going with their email list without putting as much work into it. I'd love to discuss all or some of the above on your podcast and if you'd like to have me as a guest, I'd be delighted to promote your episode far and wide. However, I appreciate that you know your audience best so I'll leave it up to you to think about :) Hope that the sun is shining on you in Jersey and that the Taylor Swift n*des scandal didn't leave a Blank Space in your episode download numbers! Have a great day! ~Sarah at CopyHop~ Sarah's email series: https://crafty-hustler-1231.ck.page/9cd9d402ea Guest bio: Sarah Hopkinson is a Brit living in the south of France. After working in online content for 5 years, she set up her copywriting business in 2021 and quickly pivoted to helping podcasters grow their show by repurposing their content into other forms of written content. When she's not working on her business she's working out, taking day trips to Italy and watching The Office.
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| 21 May 2024 | Ep 88: How to Get Multiple Episodes from 1 Podcast Interview | 00:09:54 | |
So often podcasters conduct a podcast interview, publish it, and never think about it again. But what if you could maximise your podcast interview and get multiple episodes out of the same interview? How awesome would that be? It's at least double the content for you, and at least double the exposure for your podcast guest! In this episode, I'll explain how when I interviewed Adam from Podcasting Business School the podcasting tips that he gave split into 4 key topics. So, I took these topics and broke the 1 interview down into 4 different podcast episodes. But, for other guest interviews, I didn't break these into multiple episodes. I'll discuss why and give you tips as to when you might want to break interviews into multiple episodes and when you might want to keep the interview as a whole. We will also go over how you can maximise your time with a podcast guest and intentionally record multiple episodes in one podcast interview without your audience ever knowing that you recorded the episodes in one go! Explain how I interviewed Adam, but I thought that we covered 4 key topics and bearing in mind my episodes are normally around 10-15 minutes, I wanted to break the interview down to respect those timings and also to ensure that my audience was getting exactly what I was promising from the episode titles and notes. We will also talk about the importance of creativity and flexibility in podcasting, and how experimenting with episode formats and lengths can help you to maximize your podcast guest contributions and audience retention! Tune in for all the podcasting tips for maximising your podcast interviews! Episodes mentioned in this episode:
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| 18 Jul 2023 | Ep 30: Podcasts vs YouTube: Which Platform is Better to Grow Your Brand? | 00:13:34 | |
In this episode, we explore the pros and cons of podcasting and YouTube as platforms for growing your brand. We discuss the advantages of YouTube, such as increased brand visibility and being owned by Google, while podcasts can solidify your reputation as an expert and reach a wider audience. We also discuss variables like user base, engagement, visibility, time consumption, competition, the barrier to entry, and the versatility of the medium when considering which platform to choose. Additionally, we emphasise the importance of finding a workflow and content strategy that aligns with your brand's vision and suggests combining both platforms effectively by creating a video for YouTube and using the audio on podcast directories. Highlights:
Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 16 Jan 2024 | Ep 63: Why I Quit Promoting My Podcast on TikTok | 00:10:20 | |
In this episode, I discuss why I stopped using TikTok to promote my podcast show. I'll also quickly dive into my plans to focus more on live streaming in the future! We will discuss how TikTok is an amazing platform for promoting a brand and for promoting a podcast, but if you're finding it to be just another platform that is eating up your time, then maybe you need to consider a different approach. There are so many social media platforms out there, and it is so easy to get lost down a rabbit hole. Listen in as I unfold the six reasons why TikTok did not work for me and why I decided to step back from using it to promote my podcast. I'll give you actionable podcasting tips for making sure that promoting your podcast on social media isn't a drain on your creativity. Plus, I'll share some insights into showing up on the platforms that you enjoy and those which align with your podcasting audience. Highlights:
Join me as I honestly navigate this tough decision to quit using TikTok for podcast promotion, concluding: "Why not put your energy into creating the content that you do enjoy and showing up on the platform or platforms that you also enjoy?" You'll gain a new perspective on platform selection and social media usage for podcast promotion. Timestamps:
🎧 Ep 54: My Weekly Downloads Dropped by 78% - Here's Why ➡️ https://lazygirlpod.captivate.fm/episode/ep-54-my-weekly-downloads-dropped-by-78-heres-why 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies:
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| 31 Aug 2023 | BONUS: August '23 Analytics | 00:08:11 | |
I had this idea a while ago to bring you, the lovely listeners, the raw and honest stats and figures for the growth of this podcast. My targets are to hit 5,000 monthly downloads for the podcast, 500 YouTube subscribers, and 3,000 YouTube watch hours. So, at the end of each month, I'll bring you these little bonus episodes to see the honest growth and the journey to hitting these different metrics. Monthly metrics that will be tracked will be:
The top episode for this month on both the podcast and YouTube is episode 35: The Hack That Will Save You HOURS On Your Podcast Workflow:
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| 23 Dec 2024 | Ep 103: How I Dropped My Podcasting Costs By 65% - How to Run Your Podcast for Less | 00:12:29 | |
How much does it cost to run a podcast? Is there a cheaper way to be a podcaster? Are you looking to reduce your podcasting costs? If any of these questions resonate with you then stick around. In this episode, I share how I managed to slash my podcasting expenses by a staggering 65%, bringing my annual podcasting spend down from over $1,300 to just $453. I dive into the specific subscriptions I cut back on, including tools that were no longer serving my needs and alternatives that provide similar functionality at a lower cost. You'll hear about my experience with various services and how I prioritised what truly adds value to my podcasting journey. Whether you're a new podcaster or a seasoned pro, this episode offers valuable insights and practical tips to help you keep your podcasting budget in check. Episodes Mentioned:
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| 24 Oct 2023 | Ep 49: How to Turn Your Podcast Listeners into Superfans - Podcast Marketing Series Pt 2 | 00:11:25 | |
It's part 2 of our Podcast Marketing Series! In this episode, I'm delving into a talk I attended at GREENHOUSE Jersey and delivered by Joe Glover, co-founder of The Marketing Meetup. In his talk, Joe talked all about marketing products and services to customers. His approach is highly applicable to podcasts and podcasters who want to engage their listeners and turn them into loyal fans. Learn how to increase your listeners, subscribers, and visibility for your podcast by implementing these effective marketing strategies. We'll highlight the importance of branding, tone of voice, and values that make your podcast unique and appealing to audiences. Discover the power of 'Word of Mouth' in boosting your podcast's popularity and find out how to leverage your podcast outro to encourage listeners to share your content on social media. My podcasting kit: 🎧 Riverside: https://veritysangan.com/riverside 👩💻 Content repurposing: https://veritysangan.com/summaraize 🎙 Blue Yeti microphone Timestamps: [00:00:00] Intro [00:00:19] Applying Marketing Strategies for Podcasting Growth [00:01:29] Joe Glover's Marketing Philosophy [00:02:32] Branding and Distinctiveness in Podcasting [00:03:23] Promoting Your Podcast: Considering Your Branding, Tone of Voice, and Values [00:04:36] Influence of Word of Mouth on Podcast Sharing and Popularity [00:06:56] Promoting Your Podcast Effectively [00:08:36] Being Respectful of Your Energy
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| 28 Nov 2023 | Ep 53: Podcast Show Notes that Convert: Secrets to Attracting More Listeners and Subscribers | 00:09:27 | |
Creating effective podcast show notes that can attract potential listeners, increase downloads, and boost your subscriber count is a pivotal part of podcast production. So, in this episode, I'll share my podcasting tips and strategies to enhance your show notes, including writing catchy headlines, providing brief episode overviews, using timestamps, and avoiding technical jargon. We will touch on the significance of incorporating SEO techniques to improve your podcast's visibility in search engine results. Learn how to utilise keywords and phrases strategically in your show notes to reach a wider audience and increase your podcast's discoverability. Furthermore, I'll introduce you to my favourite efficient online tool, Summarize.com, which auto-generates show notes, timestamps, hashtags, social media posts, and even email templates. Discover how this fantastic resource can simplify your podcast promotion process and save you time! Links:
Timestamps:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
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| 12 Dec 2023 | Ep 55: The WORST Way to Grow Your Podcast Audience | 00:13:38 | |
In this episode, we discuss why doing "listen for listen" or "subscribe for subscribe" exchanges is the worst way to grow your podcast audience. I'll explain why this strategy doesn't lead to genuine growth and instead suggest strategic podcasting tips for promoting your podcast through social media and other channels where your target audience resides. We'll cover the importance of genuine connection and engagement in building a podcast audience and look at promoting on platforms where your podcast audience is. We also talk about the importance of creating original content to foster community growth. I'll explain why I'm so against the transactional model of growth and instead focus on key strategies that will help you attract listeners who genuinely appreciate their content. Links: Highlights:
Timestamps:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
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| 31 Oct 2023 | Ep 50: How to Use Data to Grow Your Podcast - Podcast Marketing Series Pt 3 | 00:11:08 | |
It's part 3 of our Podcast Marketing Series and in this episode, I share more of my takeaways from attending GREENHOUSE Jersey 2023. I had the fortune of seeing May James speak live about how to take the ick out of sales. And this got me thinking: Whilst May's talk focused on marketing and sales for businesses, I found the insights highly applicable to marketing podcast episodes and shows. Podcasting tips include confidently promoting your podcast, tracking data, and aligning content strategies. My podcasting kit: 🎧 Riverside: https://veritysangan.com/riverside 👩💻 Content repurposing: https://veritysangan.com/summaraize 🎙 Blue Yeti microphone Timestamps:
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| 26 Sep 2023 | Ep 46: 10 Ways to Monetise Your Podcast - for FREE! | 00:10:26 | |
In this episode of The Lazy Girls Guide to Podcasting, I discuss 10 ways podcasters can monetise their shows for free. I cover various strategies like sponsorships, affiliate marketing, merchandise sales, premium content, and more. Get actionable tips to start earning money from your podcast without any upfront investment. We'll also cover more unique strategies like live events and public speaking engagements that won't cost you a dime. Dive into this episode and discover the best monetisation methods to suit your audience and help you turn your podcasting passion into profit! ➡️ Create podcast merch with Printful: https://veritysangan.com/printful Timestamps:
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| 16 Jun 2023 | Ep 20: Swearing in Podcasts: Can You Do It? | 00:08:40 | |
Today, I want to tackle a question that many of you might have pondered: Can you swear in a podcast? Well, my dear listener, the answer is a resounding yes! However, before you start throwing expletives left and right, let's take a moment to consider your audience. It's essential to gauge whether or not swearing is appropriate for the listeners you're trying to reach. Different audiences have different sensibilities, and you want to ensure your content resonates with them. If you're known for your colourful language and your audience expects a bit of profanity, then by all means, go ahead and include it in your podcast. Authenticity is key in building a connection with your listeners, so stay true to yourself and your unique style. Conversely, don't feel pressured to swear if it's not natural for you. Swearing just for the sake of it might come across as forced or disingenuous. Remember, being authentic is more important than conforming to a particular mold. So, if swearing doesn't align with your personality or style, feel free to express yourself in a manner that feels comfortable and genuine. When it comes to explicit content, it's crucial to mark your podcast episodes accordingly. By indicating that your show contains explicit content, you're being respectful towards your audience and allowing them to make informed choices about the content they consume. Building trust with your listeners is paramount, and transparency in your episode labels contributes to that trust. It's worth noting that what constitutes a swear word can be subjective. Different people have different perspectives on what is acceptable or offensive. If you're unsure whether a particular word falls into the "swear" category, it's always safer to mark your content as explicit. It's better to err on the side of caution and provide clarity to your audience. Remember, podcasting is all about self-expression and engaging with your audience. So, whether you choose to swear or maintain a more restrained approach, let your true voice shine through and create content that resonates with your listeners. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 14 Sep 2023 | Ep 44: How Many Episodes Does Your Podcast Need? | 00:07:21 | |
In this episode of "The Lazy Girls Guide to Podcasting," I talk about my decision to change the structure of my podcast intro. I've got rid of the 'traditional' intro for a more dynamic one. I also discuss an interesting comment that I received on Twitter that challenges the traditional view of podcast lifecycles, suggesting that podcasts don't have to go on indefinitely. I highlight the importance of viewing podcasting as an art form rather than just continuous content creation. Finally, we look at the debate between quantity and quality in podcasting. Is it better to have a large number of episodes or to focus on maintaining conversations that provide value? Timestamps: [00:00:00] Introduction [00:00:18] Removing a traditional introduction [00:01:16] Redefining podcasting: Understanding its lifecycle [00:06:18] Quality versus quantity 📧 Subscribe to the newsletter:https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner -https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge- https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
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| 19 Sep 2023 | Ep 45: Preparing for Podcast Monetisation: The Key Steps to Success | 00:10:29 | |
Unlock the secrets to podcast monetization; because having a strategy will help you monetize your podcast more quickly, successfully, and efficiently. Discover the essential 3 things that you need to take before monetizing your podcast and learn how to attract advertisers, regardless of your audience size. Stay tuned for the next episode where I'll delve into the actual ways to monetize your podcast. Main points:
Timestamps: [00:00:00] Preparing to Monetize Your Podcast [00:00:39] Successful Monetization of Podcasts [00:01:51] Understanding Podcast Monetization [00:03:31] How Much Money Can You Make By Monetizing Your Podcast? [00:06:01] Strategizing the Monetization Plan for Your Podcast 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
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| 23 Jul 2024 | Ep 97: Why Have My Podcast Downloads Dropped? How to Podcast in the Summer Months | 00:10:00 | |
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| 23 Jun 2023 | Ep 23: Incorporating Storytelling into your Podcasting | 00:05:57 | |
In this episode, we're diving into the captivating world of storytelling and how you can infuse it into your own podcast. Firstly, we will explore how to start incorporating storytelling into your podcast episodes. Storytelling is a powerful tool that can transform your episodes from informative to unforgettable. One crucial aspect we'll emphasise is not being afraid to be a storyteller. You might think, "But I'm not a professional storyteller!" Well, let me tell you a secret: we're all storytellers at heart. Whether you're recounting a personal experience or sharing intriguing anecdotes, your unique voice and perspective will captivate your audience. Next, we'll delve into the importance of connections in storytelling. Stories have an incredible ability to create bonds between you and your listener. We'll explore how to forge that deep connection by infusing emotion, vulnerability, and relatability into your narratives. Get ready to touch hearts and leave a lasting impact on your podcast community! Lastly, we touch on why it's important to only share stories that you want to share and not share anything that you want to keep personal. Your podcast is your creative space, and it's essential to share stories that genuinely resonate with you and that you're comfortable with telling others. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 15 Jun 2023 | Ep 19: The Best Budget-Friendly Podcast Microphone for Beginners | 00:10:44 | |
So often when podcasters start a new show, the number 1 question I hear is' 'Which microphone should I get?' And the answer is never straightforward. It depends on a whole range of factors, including your needs, your budget, and how tech-savvy you want your setup to be... However, if you're wanting a microphone that is budget-friendly, easy to use, and helps you record high-quality audio, then I've got a top suggestion for you. Not only this, but in this episode we also dive into the microphone accessories that you might want to consider as part of your podcasting setup, including pop filters, boom arms, and shock mounts. I also give you my top tips for setting up your microphone so that regardless of which brand or model you go for, you can ensure that your setup is optimal for recording high-quality sound for your podcast. 🎙 Check out the Blue Yeti USB Microphone ➡️ https://amzn.to/3P2Mf3A 🎙 Check out the Yeti Snowball ➡️ https://amzn.to/3qlL1q1 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 03 Oct 2023 | Ep 47: Choosing the Best Podcast Microphone for Beginners: Don't Judge a Mic By Its Reviews | 00:05:37 | |
In this episode, I delve into the importance of understanding microphone technique for podcasting success. In this episode, I share my personal experience with the popular Blue Yeti microphone and address the common misconception surrounding affordable microphones. Don't fall into the trap of simply buying the "best" microphone on the market. Discover how understanding and properly using your microphone's features can greatly enhance your sound quality. Timestamps: 00:00 Intro 00:31 The WORST question to ask about podcast microphones 01:15 The Blue Yeti microphone 02:03 How to use your Blue Yeti microphone properly 03:00 What you need to be asking when buying a microphone for podcasting 03:30 How podcasters are using their microphones all wrong 03:44 Understanding microphone features for the best sound quality
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| 05 Mar 2024 | Ep 75: How to Monetize Your Podcast with Print on Demand Merch - Travis and Josiah from Print on Demand Cast | 00:19:26 | |
In this episode of The Lazy Girl's Guide to Podcasting, I'm joined by Travis and Josiah from Print on Demand Cast to discuss creating merchandise for your podcast using print-on-demand services. They provide practical podcasting tips on getting started with print-on-demand, deciding what products to sell, designing effective merch, avoiding common mistakes, and leveraging merch to promote your show. Highlights
Timestamps:
Guest bio: Travis and Josiah have been selling products online since 2014. In 2017, Travis made the switch to begin selling print-on-demand products and Josiah was soon to follow. Over the first few years of POD, they talked about starting a podcast that they wished was available when they began, but drug their feet until eventually creating the Print On Demand Cast in late 2020. Over the past few years, the show has grown and both Travis and Josiah have learned a lot about podcasting and print on demand. Today with more than 175 episodes, they continue to enjoy sharing all about the Print On Demand industry, as well as the weekly dad joke and whatever other entertaining or silly anecdote will make the other laugh!
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| 26 Dec 2023 | Ep 57: Debunking 5 Common Podcasting Myths | 00:12:48 | |
Have you ever fallen for common podcasting myths? I'm raising my hand here! I'm Verity from The Lazy Girls Guide to Podcasting and in this straight-talking episode, I'm getting real about assumptions I used to make. If you're nodding along to any of these, let me pull back the curtain:
I cringe at what I used to believe before learning these truths. As I reflect on mistakes that misguided me, I realization hit: so many podcasters fall into the same traps! So I'm coming clean. Join me as I unpack the myths, missteps, and lessons that now guide my podcasting approach. Whether you're starting out or more experienced, these podcasting tips and my transparency provide an "aha" moment and path forward. I'm excited to simplify the complexities around growth and peel back the curtain on the podcasting world. Hit play now to hear me get vulnerable and equip you with game-changing insights! Highlights:
Timestamps:
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| 07 Nov 2023 | Ep 51: Should You Monetize Your Podcast With Ads? | 00:07:58 | |
Are you a podcaster looking to monetize your podcast? In this episode, I'll share my insights and podcasting tips on how ads can become a valuable stream of income for your podcast. Join the discussion from this podcast about podcasting, as I explore the reasons why podcasters choose to include ads, including covering running costs and the potential for full-time income. I also emphasize the importance of moderating ad content and ensuring alignment with your podcast's subject. Episodes mentioned: Ep 46: 10 Ways to Monetise Your Podcast - for FREE! - https://traffic.megaphone.fm/AUDD7468262492.mp3?updated=1699178185 Ep 45: Preparing for Podcast Monetisation: The Key Steps to Success - https://traffic.megaphone.fm/AUDD2894761424.mp3?updated=1699178118 Timestamps: 00:00 Introduction 00:31 The Tweet that sparked a debate 01:32 The types of ads used in podcasts 02:56 Why include ads in your podcast 03:23 The cost of running a podcast 04:23 Why insert ads into your podcast 05:11 Having ad-free episodes 06:45 Should you include ads in your podcast? My podcasting kit: 🎧 Riverside: https://veritysangan.com/riverside 👩💻 Content repurposing: https://veritysangan.com/summaraize 🎙 Blue Yeti microphone
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| 09 Jan 2024 | Ep 61: Defying the Weekly Episode Expectation | 00:07:48 | |
In this episode, I'll address the frequently asked question about whether podcasters need to produce weekly episodes. There is no hard and fast rule dictating a weekly release schedule and as a podcaster, you should find a rhythm that works for them. I parallel this with music artists who don't release albums every week, highlighting that consistent output does not necessarily mean weekly episodes. I'll encourage you to focus on the age-old podcasting tip that is creating quality content and building a loyal audience, rather than feeling pressured to adhere to a specific release schedule. Ultimately, the emphasis is on the fact that podcasting is about finding what works best for you as an individual podcaster and your show. Highlights:
Timestamps:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar | |||
| 25 Jun 2024 | Ep 93: How to Create and Launch a Podcast - Full Tutorial | 00:18:58 | |
In this longer-than-usual episode, I go through a detailed step-by-step guide on how to start your own podcast from beginning to end. We cover choosing your topic, coming up with episode ideas, naming your show, creating artwork, selecting a hosting platform, releasing your first episodes, promoting on social media, and more. There are so many podcasting tips crammed into this how-to, that even if you already have a podcast, you might pick up some new ideas as you continue to grow your show and podcast audience. 🌟 Get a free 7-day trial of Captivate.fm ➡️ https://veritysangan.com/captivate Highlights:
Timestamps:
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| 10 Sep 2024 | Ep 102: 10 Things I've learned in Over 100 Episodes of Podcasting | 00:13:43 | |
In this podcast episode, we'll discuss 10 key learnings from recording over 100 episodes of this podcast. We will talk about having no rules in podcasting, not needing to quit your day job to have a successful podcast, taking breaks from podcasting, assessing the quality of advice from podcasting “gurus”, embracing the supportive community, debunking the need for expensive equipment+video, and defining podcast “success” on your own terms. Main Discussion Points:
Episodes Mentioned: Ep 6: How to Have a Successful Podcast – Hint; It’s Not What You Think! - https://lazygirlpod.captivate.fm/episode/ep-6-how-to-have-a-successful-podcast-hint-its-not-what-you-think Timestamps:
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| 01 Feb 2024 | Ep 67: An Apple Podcast Update MADE for Lazy Girls | 00:09:35 | |
Let's discuss an exciting announcement from Apple Podcasts - the introduction of automatically generated transcripts! This feature is a lazy girl's dream, given that Apple Podcasts will provide you with AI automatically generated transcripts on your episodes for free. Not only does this new feature make podcast content more accessible, but it also helps you as a podcaster to effortlessly widen your audience reach. But what does this mean for those who are already paying for transcriptions? How and where can these transcriptions be downloaded? And how can you leverage this feature for generating show notes? Tune in to get all your questions answered and more! Plus, join me for my take on this new feature, as well as podcasting tips to figure out if this feature will suit your workflow or not. Enjoy the episode! Links: Apple Podcasts article: https://podcasters.apple.com/support/5316-transcripts-on-apple-podcasts Highlights:
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| 21 Jan 2025 | Ep 107: 5 Ways to Boost Your Podcast's Google Ranking | 00:12:07 | |
Are you struggling to get your podcast episodes noticed on Google? Today, I’m sharing some essential tips on how to rank your podcast content higher in search results. We’ll dive into the importance of using SEO-rich keywords, which are specific phrases that can attract more traffic to your content. I’ll guide you through practical strategies for researching these keywords, utilising free tools, and optimising your metadata to improve visibility. Plus, I’ll explain why having a blog post to accompany your podcast episode can significantly boost your chances of being found online. Highlights:
Recommended Episodes:
Takeaways:
Links Referenced in this Episode:
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| 01 May 2023 | Ep 2: The One Thing You MUST Do Before Recording a New Podcast | 00:08:24 | |
The first step of starting off a new podcast is probably not what you think. It isn't to rush out a buy an expensive microphone, it isn't to learn some new and complicated software, and it isn't to book a load of guests for interview. It's to clarify your concept and ensure that you have enough content ideas to actually create and produce a podcast show. In this episode, we kick off the podcast by diving into podcasting tips such as how to define the concept of your podcast and how to initially draft out your podcast's content. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 01 May 2023 | Ep 3: Podcast Hosting Platforms vs Podcast Directories | 00:06:01 | |
Understanding the difference between a podcast host and a podcast directory is fundamental to getting your podcast listened to by as many people as possible and reaching a wider audience. In this episode, we dive into the differences between a podcast hosting platform and a podcast directory. I'll give you podcasting tips on my preferred podcast hosting platform and also which podcast directories are a MUST to get your podcast listed on. Try Buzzsprout: https://veritysangan.com/buzzsprout 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 01 May 2023 | Ep 4: Why You Shouldn’t Use Zoom to Record Your Remote Episodes (and what to use instead!) | 00:07:55 | |
In this episode, we are delving into the world of recording interviews remotely for your podcast. After all, for most podcasters, it can be quite rare to be sat physically in the same room as your podcast guest when interviewing them for your show. Most podcaster's go-to for recording remote interviews is Zoom. Zoom is a great platform, however, it was never designed to record and publish podcast audio. So instead, I'm recommending another platform that is 100% free and does not have the same time and audio limitations that Zoom does. I'll give you some insider podcasting tips on Zencastr and why it's better to record your episodes than Zoom. Try Zencastr for free: https://zencastr.com/ 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 01 May 2023 | Ep 5: How to Create Your Podcast Intro | 00:08:22 | |
In this episode, I'll be sharing some podcasting tips on creating an engaging and effective introduction for your podcast. Whether you're just starting out or looking to improve your existing intro, I've got you covered. First things first, let's talk about music. Using copyrighted music in your intro can be a big no-no, so I suggest using a royalty-free music platform like Pond5. Choosing music that fits your branding and sets the right tone for your podcast is crucial, as it's the first thing your listeners will hear. Another important aspect to consider is the length of your intro. Keeping it short and sweet, ideally around 30 seconds or less, is key to keeping your listeners engaged. You don't want to lose their interest before you even get to the main content! Including a call to action in your intro can be beneficial, but be sure to keep it minimal and easy to follow. Whether it's asking your listeners to subscribe or simply encouraging them to stick around for the upcoming content, make it quick and simple. Introducing yourself as the host and reminding your listeners which podcast they're tuning into is also important, as not everyone will start from episode one. This will help make it easier for new listeners to connect with you and your podcast. Consider switching up your intro from time to time to keep things fresh and exciting. Having a different intro for each series or even a one-off intro for special announcements or events can add variety and keep your listeners engaged. Links: Free Podcast Intro Template - https://veritysangan.com/podcastintro Pond5 - https://veritysangan.com/pond5 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 01 May 2023 | Ep 6: How to Have a Successful Podcast – Hint; It’s Not What You Think! | 00:08:18 | |
In this episode we discuss what defines a successful podcast and that before you determine whether or not your podcast is successful, you must consider what success means to you. Success can vary from getting in the charts, your podcast working well as part of a marketing sales funnel, or sharing your message with the world. It could be as simple as showing up every week or twice a month, building a community, or turning up to have fun. Success can also be making money from your podcast, but it is essential to be honest about what you define as success. Once you know what success is to you, you can turn that into a goal and plan how to achieve it. In this episode, we will look at podcasting tips to help you define what success means for your podcast. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 26 Apr 2023 | Ep 1: Podcast Trailer – Here’s What You Can Expect from the Show | 00:02:10 | |
Do you dream of launching your own podcast, but feel overwhelmed by all the technical and creative aspects of podcasting? Are you a busy female entrepreneur or coach looking for practical tips and advice to help you get started and succeed in the world of podcasting? Well, you're in luck! Welcome to The Lazy Girl's Guide to Podcasting, the podcast that gives you everything you need to know to launch, manage, and host your own podcast with ease and confidence. I'm your host, Verity Sangan, a podcast strategist and host of a top 100 podcast, and I'm here to share my experience, insights, and secrets to help you take your podcast to the next level. In each episode, I'll give you short and snappy tips and actionable advice on one specific aspect of podcasting, from choosing your equipment and software to planning and recording your episodes, to editing and publishing your show, hosting guests, and so much more. No fluff, no filler, just practical and proven strategies that work. And the best part? Each episode is no longer than 10 minutes, so you can listen to it on your commute, during your lunch break, or whenever you have a spare moment. Because let's face it, we're all busy and we don't have time for lengthy tutorials or complicated jargon. So, are you ready to join the podcasting revolution? Are you ready to unleash your voice and share your message with the world? Then subscribe to The Lazy Girl's Guide to Podcasting today and get ready to rock your mic! Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 08 May 2023 | Ep 8: How to Grow Your Podcast Audience and Turn Them Into Raving Fans – Part 1 | 00:08:07 | |
In this first of a two-part series, I'll go over 3 ways in which you can grow your podcast audience. These include word-of-mouth marketing, understanding your audience, and creating compelling content for your podcast episodes. Sounds straightforward, right? But so often, when I talk to podcasters who want to grow their audience, they're missing these 3 fundamental pieces. So, let's jump into these podcasting tips and break each one down to help you grow your podcast audience to new heights. Join the 5-day Email Challenge to Grow Your Podcast Audience: https://veritysangan.com/5daychallenge 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 08 May 2023 | Ep 9: How to Grow Your Podcast Audience and Turn Them Into Raving Fans – Part 2 | 00:10:35 | |
Join us for part 2 and our final 2 podcasting tips for growing your podcast audience. In this episode, we dive into using SEO and also your strategy for publicising your podcast on social media. I talk about the importance of showing up on platforms that you enjoy creating content for, and also the importance of showing up where your audience is. Join the 5-day Email Challenge and Grow Your Podcast Audience: https://veritysangan.com/5daychallenge 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 03 May 2023 | Ep 7: Want to Start a Podcast in 2023? This is for you! | 00:10:23 | |
I'm thrilled to introduce you to my brand new group coaching program, The Podcast Accelerator. If you've been considering starting a podcast in 2023 but haven't taken the plunge yet, then this could be exactly what you need! ⚡️ Just imagine launching your podcast and seeing it hit the charts time and time again. 💎 Imagine booking new clients who are inspired to work with you after listening to your latest podcast episode. 🎉 Imagine taking holidays, knowing that potential guests can binge your long-form content, get to know you, learn from you, and come to trust you with your expertise. Imagine people telling you that your latest episode helped them with something in their life or business. 🔥 By creating long-form content, you're getting into somebody's world, and they're getting to know you. This helps to build your authority, and we know that people buy from people they trust. By becoming the go-to expert in your field, people will know that you're the person to talk to, to buy from, and to engage in your services. In each group coaching session, you'll learn not just from me but from other people in the group. You'll get hot seat time with me, which means that I'll answer your questions and provide strategies tailored to your specific situation. And as a special offer, if you act now, you can get an exclusive price for this program. Don't miss out on this opportunity! There are only 5 spaces available at this discounted price, and once they're gone, they're gone! ➡️ Find out more: https://veritysangan.com/group-coaching/ ➡️ DM on Instagram: https://www.instagram.com/veritysangan/ 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 10 May 2023 | Ep 10: Guest Booking Tips: It’s Not About the Numbers | 00:08:50 | |
As a podcaster, it's easy to get caught up in the idea that booking a big name or someone with a large social media following will automatically boost your podcast's popularity. However, this is not always the case and may not be the best approach for your podcast and audience. When selecting guests, it's crucial to consider whether they can truly deliver something to your listeners, whether it's informative or entertaining content. It's not just about booking someone with impressive numbers on their social media profile or a famous name to add to your guest list. Even if a guest has a large following, it's not a guarantee that they will promote your podcast or bring in listeners. It's your responsibility to market and advertise your podcast, not your guests. Even if they do promote your podcast, it's important to remember that only a small percentage of their followers may actually see and engage with the post. Ultimately, the key to successful guest booking is finding individuals who can provide value to your audience. It's not just about the numbers or status. I hope these podcasting tips will help you select the right guests for your podcast. ➡️ Enrol on The Guest Booking Blueprint - https://veritysangan.com/guestbookingblueprint/ 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 11 May 2023 | Ep 11: Rebranding Your Podcast: How To Choose A New Name | 00:10:51 | |
In this episode, we'll be discussing the process of rebranding your podcast and changing its name. While this may seem like a daunting task, it's important to remember that a name change can help align your podcast with your vision and goals. We'll start by exploring why a rebranding might be necessary, and the benefits it can bring to your show. Then, we'll dive into the key steps involved in selecting a new name that resonates with your audience and reflects your podcast's unique identity. Plus, we'll look at my own journey for rebranding The Confident CEO Podcast and scaling it to new heights. Links: 🚀 Book in for a Podcast Power Hour - https://veritysangan.com/power-hour/ 🎧 The Confident CEO Podcast - Episode 29 - We've Rebranded the Podcast! - https://podcast.veritysangan.com/1971113/11528214-we-ve-rebranded-the-podcast-here-s-what-you-can-expect-going-forward 🎨 Canva Pro - https://veritysangan.com/canva 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 18 May 2023 | Ep 12: What’s The Perfect Length For Your Podcast Season? | 00:10:37 | |
Ever wondered to yourself: how long should my podcast season be? Here, we consider the factors that impact a podcast's season length and how you can decide the perfect amount of episodes for your next season. In this episode, we will cover:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 28 May 2023 | Ep 13: Podcast Titles: Should You Include Episode Numbers? | 00:10:50 | |
Today, we're diving into the great debate of whether or not you should include episode numbers in your podcast titles. It's a hot topic in the podcasting world, with strong arguments on both sides. The main points we will cover are:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 30 May 2023 | Ep 14: Podcasts Are Now Available on YouTube Music – What This Means for Podcasters | 00:07:51 | |
It's finally it is here! Podcasts for YouTube Music. You've probably heard this talked about in a lot in the news recently and in April 2023 YouTube has announced that you can now listen to podcasts on YouTube music. This announcement has got the potential to be a gamechanger in growing your audience and listenership. So, in this episode, we dive into the benefits of your podcast being listed on YouTube Music and exactly how to do it. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 01 Jun 2023 | Ep 15: Descript: The Audio Editing Tool Every Podcaster Needs | 00:12:07 | |
Do you need a solution to edit your podcasts quickly and accurately? It can be frustrating learning how to edit audio waves, and that’s where Descript comes in. Descript.com is an easy-to-use audio and video editing tool that allows you to edit audio and video content as easily as editing a document. Trust me; it’s that simple. You can upload audio or video files to the platform, where they are automatically transcribed into text. From there, you can edit the text to make changes to the audio or video, using the platform’s unique “text-based editing” feature. 🌟 Try Discript for free ➡️ https://veritysangan.com/descript 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster - Create and launch your podcast with ease - https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint - Elevate your podcast by booking your dream guests using our proven, 3-stage process - https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management - Implement a professional onboarding process for your podcast guests - https://portal.veritysangan.com/elite-onboarding/
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| 11 Jun 2024 | Ep 91: How to Rank Your Podcast in Apple Podcast Search Results | 00:10:17 | |
Want your podcast to rank high in Apple Podcast search results? Then this is the episode for you. In this episode of the Lazy Girl's Guide to Podcasting, I'll share podcasting tips for ranking your podcast in Apple Podcasts search results by targeting specific keywords. You'll learn how to research and incorporate keywords into your show details, episode titles and show notes to increase your visibility when listeners search for related topics. Highlights:
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📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies:
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| 13 Feb 2024 | Ep 70: How the Taylor Swift N*des Scandal Affected my Podcast Marketing | 00:07:13 | |
You won't believe what happened to my podcast recently! I released an episode titled "What Taylor Swift Can Teach Us About Podcasting" on January 30th. In it, I used Taylor Swift and her ever-changing music eras as a metaphor for adapting your podcast content and promotion strategies over time. Little did I know, that same weekend the episode launched, searches for "Taylor Swift" were completely banned on Twitter after some scandalous AI-generated images of her emerged online. This was really bad timing on my part and here's why: I rely heavily on Twitter for promoting my podcast and driving listeners to new episodes. A huge majority of my podcast downloads come directly from Twitter, and it's where most of my new listeners find me too. So when people suddenly couldn't search Taylor's name that week, it meant my podcast episode likely wasn't showing up in any Twitter searches either. (And I'd banked on that being a clever way to potentially reach some new listeners). I couldn't believe such an unforeseen consequence! As content creators, we can strategize search engine optimization and promotion plans, but we can't always predict what social platforms will restrict access to each day. Whether it's election censorship or COVID misinformation crackdowns, search bans happen more than we realize. While downloads stayed strong that week (thanks loyal listeners!!), this whole debacle made me realize I need to actively promote old episodes to capture new listeners from searches. So that's exactly what I'm going to do - rerun a special promotional campaign just for my Taylor Swift episode in case anyone looks her up now that the name ban has been lifted. You never know who may discover and subscribe to the show from it popping up in more keyword searches! I hope relaying my own podcast visibility challenges gives you some helpful tips and food for thought. When the algorithms seem to work against us, we have to get creative with repeating and repurposing content across multiple platforms. As the saying goes, the show must go on...even when our favorite pop star suddenly disappears from the Twitterverse! Timestamps:
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Listen to Episode 66: What Taylor Swift Can Teach Us About Podcasting - https://lazygirlpod.captivate.fm/episode/ep-66-what-taylor-swift-can-teach-us-about-podcasting 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies:
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| 18 Jun 2024 | Ep 92: What You Need to Know About Podcasting 2.0 - with Mark Asquith from Captivate.fm | 00:39:29 | |
In this episode, I had the pleasure of sitting down with the one and only Mark from Captivate.fm. We kicked things off by discussing the fantastic Podcast Show London 2024 that we were lucky enough to attend. Can you believe Mark has been attending podcasting events like this since way back in 2014? His experience in the industry is truly impressive. I couldn't help but feel a tinge of jealousy when he mentioned going to all those iconic events like Podcast Movement and PodFest in the States over the years. A girl can dream, right? But what really got me excited was our deep dive into the world of Podcasting 2.0. For those of you who are still wrapping your heads around this concept, let me break it down for you. Essentially, Podcasting 2.0 is all about taking the traditional podcasting experience (let's call that 1.0) and supercharging it with a whole host of new features and capabilities. We're talking monetization opportunities, enhanced listener engagement, better analytics, and so much more! Mark did an incredible job of explaining how Podcasting 2.0 works its magic through the use of specialized tags or enclosures within the good ol' RSS feed structure. These tags act as gateways, unlocking features that were previously unavailable or a real pain to implement. I mean, who wouldn't want an easier way to integrate things like cross-app commenting, alternate content formats (hello, video!), and even value-for-value contributions from listeners? Now, I know some of you might be feeling a little overwhelmed by all this talk of Podcasting 2.0. But fear not! Mark reassured me (and all of you) that there's no need to panic. The beauty of this evolution lies in its seamless integration with existing podcasting practices. You can continue creating and distributing your amazing content as you always have, gradually adopting the new features as they become relevant to your needs. And let's not forget about the benefits for us listeners! Podcasting 2.0 promises enhanced content discovery, seamless multi-format experiences, increased engagement with our favorite shows, and improved accessibility. It's a win-win situation for everyone involved in this wonderful world of podcasting. Of course, we couldn't resist indulging in a little Star Wars banter (because what's a conversation without a few nerdy references?). Mark even shared the name of his very own Star Wars podcast, "Spark of Rebellion" – how awesome is that? I may or may not have pestered him about the possibility of a Podcasting 3.0 in the future, but you'll have to tune in to find out his thoughts on that! All in all, this episode was an absolute treasure trove of information and insights. I walked away feeling energized and excited about the future of podcasting, and I hope you did too. So what are you waiting for? Hit that play button and dive right in! Until next time, keep those podcasts rolling, and may the force of Podcasting 2.0 be with you! Highlights:
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| 28 May 2024 | Ep 89: How Well Do You Know the Podcasting World? - It's Quiz Time!! | 00:05:41 | |
Join me as I broadcast live from the Podcast Show London 2024, taking part in a fun Spotify quiz with questions about Taylor Swift podcast streams, growing podcast categories, and more. Discover interesting facts about podcast trends and see how well you can do in this spontaneous quiz! Also, learn which podcast content has seen the most significant increase in global searches and streaming by age groups. Tune in for some surprising revelations and interactive fun! In this episode, we are taking a break from the usual podcasting tips and how-to content and instead focusing on a bit of fun to see how well we know the world of podcasting! We are challenged with questions about Taylor Swift's influence on podcasting, the fastest growing podcast categories for Spotify users, the type of podcast that is on the rise, global searches that are most popular in 2023, and which age group is most likely to be streaming content from outside their country. Can you beat my score? Spotify's 2024 Podcast Trends Tour ➡️ https://ads.spotify.com/en-US/trends/podcast-trends/ Timestamps:
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| 30 Jan 2024 | Ep 66: What Taylor Swift Can Teach Us About Podcasting | 00:08:31 | |
In this episode, I'll discuss what we can learn about podcasting from Taylor Swift (although to my knowledge, Taylor Swift has not started her own podcast!). We talk about how you can't please everyone with your podcasting content and you need to focus on creating content for you and your core audience. I say creating content for you; what I mean is content that you enjoy creating. Because if you're creating content that you don't enjoy, it shows. However, you also need to remember that your content can't be all about you and needs to provide some value to your audience and give them that reason to download your episodes. I explore the idea of recording podcast episodes live and reaching more listeners, pushing myself out of my comfort zone, and experimenting with different formats. I share strategies and podcasting tips for successful podcasting, such as:
We also talk about the importance of consistency and authenticity. Disclaimer: Just in case it wasn't obvious, T-Swift has had nothing to do with the creation of this episode and everything I've talked about in this episode in relation to Taylor is simply my opinion. We're Swifites in our household and, in case you're wondering, I think that 'Speak Now' was her best, probably followed by 1989. I thought I'd include the disclaimer so as to try and prevent Taylor Swift and her legal team from suing me! Highlights:
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| 20 Feb 2024 | Ep 71: Podcast Growth Mistakes and Breaking the Interview Only Myth - with Adam Schaeuble from Podcasting Business School | 00:08:54 | |
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Guest bio: Adam Schaeuble is a full-time podcaster, podcasting business consultant, and the host of the Apple Top 100 ranked podcast Podcasting Business School. Adam uses his three-phase Podcasting Business Accelerator process to help coaches, consultants, and service providers leverage podcasting to generate a 6 figure income stream while subtracting at least ONE day from their work week.
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies:
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| 28 Jan 2025 | Ep 108: How Can Fearne Cotton Get Away with This?? - Why SEO-Rich Titles Matter More for Indie Podcasters | 00:11:14 | |
Fearne Cotton has managed to attract a massive audience for her Happy Place Podcast, even with episode titles that primarily feature just the name of her guests. This raises the intriguing question of how she gets away with this, especially when indie podcasters are often advised to use SEO-rich titles to attract listeners. In this episode, I delve into the reasons behind Fearne's success, highlighting her established brand and the loyal following she's built over the years. Unlike indie podcasters, who may struggle to gain visibility, Fearne's fame and the broader Happy Place movement provide her listeners with a clear understanding of what to expect. I also share essential tips for indie podcasters on crafting compelling episode titles that can help them attract their ideal audience and stand out in the crowded podcasting landscape. Takeaways:
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This podcast is hosted by Captivate, try it yourself for free. | |||
| 11 Jan 2024 | Ep 62: How Captivate.fm Made Podcasting Easy for Lazy Girls | 00:18:05 | |
Have you found your podcast host to be lacking in features? This is exactly the scenario I found myself in when I was with my previous podcasting host, Megaphone. I found that (for me) the interface wasn't the best, and I found a lack in features to help grow my podcast. So, in this episode, I talk about my decision and experience to switch my podcast hosting platform from Megaphone to Captivate.fm. I'll go through the reasons why I decided that Megaphone wasn't the podcast hosting platform for me and also why I decided to move over to Captivate.fm. Scroll up and hit play to listen to this episode and pick up some podcasting tips that will help you if you're on the fence about choosing either Megaphone or Captivate.fm as your podcast hosting service. You'll also pick up podcasting tips about how to choose the podcast host that best suits your own podcast. Episodes mentioned:
Links: Try Captivate free for 7 days - https://veritysangan.com/captivate Highlights:
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📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies:
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| 07 May 2024 | Ep 85: Are You Killing Your Podcast's Growth? | 00:09:57 | |
Are you inadvertently killing your podcast's growth by being resistant to change? Because here's the truth - being creatures of habit, we podcasters often shy away from trying new things, even when our current approach isn't yielding the desired growth that we want to see. In this episode, I'll encourage you to take a critical look at your podcast's performance. If you're not seeing the growth you envisioned, whether it's in downloads, audience retention, or any other metric that defines success for you, it might be time to step out of your comfort zone. Don't let the fear of losing existing listeners hold you back from rebranding, revamping your show notes, or experimenting with different episode formats. To help you on this journey, I'll share three actionable tips with you that you can implement today. Remember, growth often lies outside our comfort zones. Don't let the fear of change hinder your podcast's true potential. Embrace new ideas, listen to your audience, and be willing to adapt your strategies. Share this message with your fellow podcasters who might also benefit from these insights. Highlights
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📧 Join the 5-day email growth challenge ➡️ https://veritysangan.com/5daychallenge | |||
| 29 Feb 2024 | Ep 74: How to Create Podcast Snippets for Instagram Reels and TikTok Videos | 00:09:58 | |
In this week's Tech Thursday episode, I'm talking all about taking short snippets from your podcast episodes and repurposing them as promotional videos for social media, such as Instagram Reels and TikTok. I'll highlight some useful features in Riverside FM, like their Magic Clips tool that automatically selects clips from your episodes that could work well for social media. We will discuss using AI tools like Riverside and VideoAI for creating and editing video content, pointing out the advantages and minor limitations of each platform. You'll discover the importance of adding captions to social media videos to boost engagement and accessibility. And I will also share with you my process for making shareable videos with captions for Instagram, LinkedIn, Twitter and more. Links Mentioned:
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📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies:
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| 04 Jul 2023 | Ep 26: How to Repurpose a Podcast Episode Into a Blog Post That’s Optimised for SEO | 00:14:22 | |
In this episode, we talk about the importance of repurposing podcast episodes into SEO-friendly blog posts. Whilst podcasts are a great way to engage with an audience, they have limitations in terms of reach and searchability. By converting podcast episodes into blog posts, you can tap into a wider audience who prefer reading or searching for content through search engines. Here, I'll shares tips on how to transcribe podcasts, create readable content, and optimise SEO elements like title tags and meta descriptions. We'll also discuss the importance of promoting these blog posts on various platforms. Highlights:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 14 Nov 2023 | Ep 52: 7 Mistakes That New Podcasters Need to Avoid | 00:12:27 | |
In this episode from a podcast about podcasting, I discuss the common mistakes that new podcasters make. Investing in an expensive microphone does not guarantee high-quality audio content, as it is more about the skills to use the microphone effectively. We'll also talk about how new podcasters often expect overnight success and give up too early when podcasting is a long game that requires patience and consistency. Additionally, I'll tell you why constantly switching editing software based on reviews can be killing your podcast growth. Instead, you need to find what works and stick with it. Finally, we'll talk podcasting tips, focusing on consistency, targeting the right audience, and promoting the podcast on ideal platforms. I'll give you my thoughts on converting podcast content into other forms, such as blog posts and optimising them for SEO to attract more listeners. Highlights:
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📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar
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| 02 Apr 2024 | Ep 80: How Much Does it Cost to Start and Run a Podcast? - Breaking Down My Podcasting Costs | 00:14:07 | |
I want to provide you with a detailed breakdown of how much it really costs me to start and run my podcast, The Lazy Girl's Guide to Podcasting. This episode is honest, and it's gritty. And it's something that not enough podcasters are covering or being honest about. I'm going to be completely transparent and break down every expense - from software subscriptions to website fees. My hope is that this will give you a realistic idea of what to budget for if you want to start podcasting or aren't sure about your own podcast spend. I encourage you to calculate your own cost per episode, whether podcasting is a hobby or a business. It's important to understand exactly what you are investing and make sure it aligns with the value you receive. I'll give you some strategies and podcasting tips to help you calculate your cost per episode and also insights into the tools that I use for my podcast. Tools mentioned:
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| 07 Jan 2025 | Ep 105: Using AI to Speed Up Your Podcast Production | Captivate Spark Full Tutorial (Captivate.FM Feature) | 00:13:51 | |
Today, I'm diving into the exciting new AI features from Captivate Spark, designed to streamline your podcasting process and enhance your content creation. I’ll walk you through how these tools can help you generate episode ideas, create talking points, and even transcribe your episodes, saving you valuable time. As a podcaster, I know how crucial it is to keep our content fresh and engaging, and Captivate Spark offers some fantastic solutions for that. Whether you’re looking to suggest new episodes or create detailed outlines in just a few clicks, these features can greatly enhance your workflow. Takeaways:
Timestamps: 00:00 Intro 01:02 Introducing Captivate Spark: A New AI Feature for Podcasters 05:35 Using AI for Podcast Episode Generation 08:24 Organising Episode Assets 10:49 SEO and Content Formatting 13:14 Exploring the Benefits of Captivate Spark Links referenced in this episode: Try Captivate.FM free for 30 days - https://veritysangan.com/captivate | |||
| 02 Jul 2024 | Ep 94: Taking Your Podcast from Audio-Only to a Video Podcast - with Kendall from Riverside.fm | 00:12:20 | |
In this episode, I'm joined by Kendall from Riverside, and we're recording this episode at the Podcast Show London. Kendall and I have been trying to get together for almost a year now to record an episode. Our schedules and timezones just haven't aligned until this event when I basically accosted her at the Riverside booth. No time like the present, right? We start by chatting about the rise of video podcasting, which a fun quiz at the Spotify booth revealed is the fastest growing segment of podcasting right now. Kendall shares her insights on why video is taking off - it allows creators to connect with their audience in a more personal way and repurpose content for social media. Her top tip? Just start recording video alongside your audio recordings. Don't overcomplicate it at first. Simply use a tool like Riverside's video recording capabilities to capture video versions. Then see how you like working with that video content before potentially expanding into a bigger video strategy. We also discuss the tendency creators have to want to do ALL THE THINGS right away, when a gradual buildup is much more sustainable. As Kendall says, the flashy "overnight successes" you see have usually been quietly creating for 5+ years beforehand. Check out past episodes I've done reviewing Riverside's tools: 👉 Ep 17: Riverside.fm: Everything You Need To Know To Record Your Podcast Remotely 🎧 https://lazygirlpod.captivate.fm/episode/ep-17-riversidefm-everything-you-need-to-know-to-record-your-podcast-remotely 📹 Full Riverside.fm Tutorial for Beginners 2023 | Record, Edit, and Produce Your Podcast 🔉https://youtu.be/l4gb4g3ll1M Try Riverside for free ➡️ https://veritysangan.com/riverside Highlights:
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| 08 Aug 2023 | Ep 36: How Often Should You Be Releasing Your Podcast Episodes? | 00:13:06 | |
I totally get how consistency is the name of the podcasting game. But, with the burning question being, "How often should I hit that 'publish' button?" I wanted to explore this more in this episode. The answer depends on a few factors; your audience, the content you're making, and your resources, all play a big role. Let's talk production schedule and resources. It's like the backbone of your podcast. And it's got to fit your lifestyle. I mean, daily episodes sound awesome, but let's be real – if your schedule's a rollercoaster, then is the stress of that content schedule worth it for you? Before you commit to any schedule, ask yourself: How much time can you honestly pour into each episode? Are you a solo act or have a team behind you? These answers shape how often you can churn out those episodes without compromising quality. Believe me, quality over quantity is the golden rule. Now, picture your audience. Are they bustling bees who can spare a listen once a week? Or are they die-hard fans who want you in their ears daily? Think surveys, data crunching, and understanding their habits. You want to keep your audience happy and engaged, but remember, you matter too. There's no need or point in burning out as a result of chasing a crazy schedule. We will also discuss how to look at what your competition is doing, as well as others in your niche. Weekly, bi-weekly, or monthly – what's the norm in your niche? But hey, don't feel tied to norms if they don't align with your workflow. Remember: your show, your rules. Key points:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – | |||
| 17 Aug 2023 | Ep 39: Changing Podcast Host - Is It Time To Switch? | 00:21:40 | |
In this episode we delve into the intricacies of changing and managing your podcast hosting platforms. Often, podcasters assume that switching their podcast host is a really challenging and difficult thing to do; but here we break down the process, sharing my experiences of moving both of my podcasts to different hosting platforms, and the reasons why. In the episode, we answer key questions like:
Regardless of switching podcast hosts, it's important to remember that you need to ensure that you are producing high-quality content. After all, you can move your podcast hosting as much as you want, but the one thing that any hosting platform will not give you and cannot give you is good content. Highlights:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 25 Jul 2023 | Ep 32: From iPods to Podcasts: How Podcasting Has Evolved and How You Can Join in | 00:10:48 | |
During a recent encounter, I came across someone who was unfamiliar with the concept of podcasts. Intrigued by this, I decided to dig deeper and provide them with an overview. So, what exactly is a podcast? But then I decided to go back even further and delve into my first interaction with podcasts. So, in this episode, we look back at my scepticism of podcasts when they first became a 'thing' when I was a teenager. I also share my own journey with podcasting since 2004, initially being sceptical but now seeing it as an integral part of my life. I also talk about the growth of podcasts and how anyone can start one with passion and the necessary equipment. Highlights:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 27 Jul 2023 | Ep 33: ChatGPT for Podcasters: How to Write High-Quality Show Notes in Minutes | 00:11:03 | |
In this episode, we about the use of Chat GPT in creating show notes for your podcast episodes. We discuss the importance of show notes in attracting listeners and driving traffic to a podcast. I'll also outline a four-stage process for using Chat GPT to generate show notes, including the need for a transcript and specific prompts. You'll get tips for how to review and edit the generated notes to maintain your voice and ensure quality. Plus, you'll get some Chat GPT prompts to help you create the best show notes for your podcast. Links mentioned:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 03 Aug 2024 | Ep 98: Should I Quit My Podcast? - from The Vault | 00:16:31 | |
From the vault we are diving back into episode 43: Should I Quit My Podcast! Are you thinking of quitting your podcast? In this episode, we explore the taboo topic of wanting to quit or take a break from podcasting. Quitting your podcast doesn't equate to failure, but it's important to consider your reasons for wanting to quit before you actually give up your podcast. I'll discuss the common reasons why podcasters give up podcasting, such as a lack of immediate results or effective strategies. We also talk about the attrition rate of podcasters, with many quitting before their eighth episode due to unrealistic expectations and time commitments. I'll then go through six signs that indicate it might be time to quit, including loss of passion, running out of quality content, and feeling overwhelmed. Instead of quitting outright, we'll also discuss taking a break from podcasting to re-evaluate your podcasting goals and strategies. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar | |||
| 10 Aug 2023 | Ep 37: Why Your Podcast NEEDS To Be Everywhere | 00:08:46 | |
So often I hear podcasters say that they only have their podcast on 1 or 2 podcasting directories. And I'm going to say it, but this could be a HUGE mistake for you. Unless you're someone with an exclusive deal who is guaranteed to have the downloads and listens, for most indie podcasters, you want to be on AS MANY podcast directories as possible. Why? Well, in August 2023, Stitcher is ceasing to exist. Yes, there are contingency plans in place; for example, anyone using a Stitcher URL will be redirected to Pandora, but, if your listeners aren't there, this could cause you an issue. It could also be an issue if you've put all of your podcasting eggs in one basket and relied only on Stitcher for podcast listens. So, in this episode, we will be discussing why you need to have your podcast in as many locations and on as many podcast directories as possible, as this will protect your show, and likely give you access to a wider audience too. Key points:
📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 04 Jun 2024 | Ep 90: Top 10 Free Podcasting Tools for Podcasters | 00:12:51 | |
Back in episode 80, I talked about my podcasting costs. It stacked up and some of you guys were outraged! So, I wanted to make it clear that podcasting does not have to be expensive. In fact, I record and edit this episode on free software. And with this in mind, during this episode, I will give you 10 FREE podcasting tools that you should consider using for your podcast production process. Plus, I will give you a key podcasting tip that you DON'T want to miss!! 🎧 Listen to Ep 80: How Much Does it Cost to Start and Run a Podcast? - Breaking Down My Podcasting Costs ➡️ https://lazygirlpod.captivate.fm/episode/ep-81-how-much-does-it-cost-to-start-and-run-a-podcast Links:
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| 06 Feb 2024 | Ep 68: Building a Strong Visual Identity for Your Podcast with Krista Campbell from She Calls Her Shots | 00:16:17 | |
How much thought have you put into the picture you have on your podcast artwork? Or the images of yourself that you use to promote your podcast? In this episode, I'm joined by Krista Campbell, a wedding and brand photographer who also hosts her own podcast: She Calls Her Shots. We look at how brand photography bridges the gap between online presence and audience connection, going beyond traditional headshots. Krista gives amazing photography tips for capturing the atmosphere, brand colors, and how props can help your listeners envision themselves working with you. Learn why planning for a branding session is crucial and how to align your photographs with your podcast's brand for maximum impact. Lighting is highlighted as a key element in creating the desired audience connection. Join us for these rarely talked about podcasting tips and find out how to find a specialized brand photographer, evoke the right feeling in your audience, and unleash the power of visuals in promoting your podcast. Highlights:
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| 04 Jan 2024 | Ep 60: The Power of Audio: Creating Immersive Experiences through Podcasting - with Chris Smith | 00:43:41 | |
Join me for an insightful conversation with Chris Smith from Podtastic Audio as we dive deep into the world of podcasting audio. I ask Chris why there seems to be a preference for audio podcasting over video and how listener statistics should inform podcast content. He shares effective ways to improve audio quality in podcasts, pointing out "With audio, you can do more with less. Audio is probably the only content that ever would exist that you can physically consume while doing anything else." We discuss the immersive experience of audio, podcast advertising, challenges in video editing compared to audio, and much more. You'll hear nuggets of wisdom from Chris like "What's in it for the listeners? I know why you as the podcaster are doing it...But why should the listener care? Why are they here? What are they getting out of this?” We'll also talk about the statistic that 80% of podcasters DON'T use video as part of their podcasting production. Tune in for actionable podcasting tips and insights on how to create a successful podcast without spending a fortune. 🎧 Listen to Podtastic Audio - https://podtasticaudio.com/ Highlights:
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📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Freebies: ✅ Podcast Launch Checklist and Episode Planner - https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge - https://veritysangan.com/5daychallenge 🙋♀️ Podcasting - Getting Your Business Heard - https://veritysangan.com/podcastwebinar | |||
| 05 Sep 2023 | Ep 43: Should I Quit My Podcast? | 00:14:35 | |
Are you thinking of quitting your podcast? In this episode, we explore the taboo topic of wanting to quit or take a break from podcasting. Quitting your podcast doesn't equate to failure, but it's important to consider your reasons for wanting to quit before you actually give up your podcast. I'll discuss the common reasons why podcasters give up podcasting, such as a lack of immediate results or effective strategies. We also talk about the attrition rate of podcasters, with many quitting before their eighth episode due to unrealistic expectations and time commitments. I'll then go through six signs that indicate it might be time to quit, including loss of passion, running out of quality content, and feeling overwhelmed. Instead of quitting outright, we'll also discuss taking a break from podcasting to re-evaluate your podcasting goals and strategies. 📧 Subscribe to the newsletter: https://veritysangan.com/newsletter Recording equipment: 🎙 Riverside: https://veritysangan.com/riverside 🎙 Blue Yeti Microphone: https://amzn.to/3pxNvSa 🎙 iPhone: https://amzn.to/44q0x30 Freebies: ✅ Podcast Launch Checklist and Episode Planner – https://veritysangan.com/launchchecklist 🎉 Grow Your Podcast Audience 5-day Email Challenge – https://veritysangan.com/5daychallenge 🙋♀️ Podcasting – Getting Your Business Heard – https://veritysangan.com/podcastwebinar Courses & Masterclasses: 🌟 The Confident Podcaster – Create and launch your podcast with ease – https://veritysangan.com/theconfidentpodcaster/ 🚀 The Guest Booking Blueprint – Elevate your podcast by booking your dream guests using our proven, 3-stage process – https://veritysangan.com/guestbookingblueprint/ 💎 Elite Onboarding Guest Management – Implement a professional onboarding process for your podcast guests – https://portal.veritysangan.com/elite-onboarding/
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| 19 Dec 2023 | Ep 56: How to Attract High-Value Guests to Your Show | 00:15:13 | |
Are you ready to take your podcast interviews to the next level? In this episode of Lazy Girls Guide to Podcasting, I'll reveal a game-changing approach and tips to categorizing podcast guests. Discover the three distinct types of guests that can transform your show and skyrocket engagement. Join me as I share valuable podcasting tips on booking guests, including untapped potential within your circle, finding new voices, and leveraging well-known experts. Learn how to provide value to your audience and create episodes that leave a lasting impact. Plus, dive into my personal experience and tips on successful guest booking. Don't miss out on this episode packed with actionable strategies for you and your podcast! Highlights:
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| 08 Feb 2024 | Ep 69: DIY Brand Photography for Your Podcast - with Krista Campbell from She Calls Her Shots Podcast | 00:11:59 | |
Are you feeling inspired to get branded photos for your podcast; but want to go the DIY route? In this podcast episode, I talk to Krista Campbell from She Calls Her Shots podcast about the importance of good lighting and composition in creating branded photographs. Krista suggests going outside for the best light and using the back camera on your phone for higher-quality photos. She also recommends using an app like Sunseeker to determine the position of the sun on cloudy days. Krista shares photography tips on taking brand images of ourselves, emphasizing the importance of keeping it simple and focusing on how you want to feel in the photos. She suggests incorporating your brand's identity and values into the images or, if you're just starting off, focus on building connection and trust. We discuss podcasting tips and tricks for creating podcast artwork, including the importance of lighting and composition, finding a suitable background, and using editing apps. Highlights:
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