The Dreamfuel Show (Kevin Bailey)

The Dreamfuel show is a research expedition to uncover and unpack the mindsets of impactful tech founders and executives. On this show, we’re going to get real and talk about what was actually going on in their hearts and minds during the harrowing journeys that forged them and their companies! We’ll also speak with performance experts who will share the latest tips, tools, and tricks that can help us realize our own dreams, too.

As we like to say at Dreamfuel, every quarter is a hero’s journey. So be sure to hit follow to join us along the way.

What gets you through the toughest moments in business?

In this episode of The Dreamfuel Show, Kevin Bailey sits down with Anna Heiny, an accomplished runner and neuroscience expert, who shares her journey of balance and perseverance. 

From running a half marathon while 23 weeks pregnant to staying positive in the face of adversity, Anna's story is a testament to the power of mental resilience.

Anna and Kevin discuss the critical role of mental preparation, focusing on the tips and techniques that Anna employs both on the track and in the boardroom.

You’ll hear about the parallels between endurance running and the grueling path of leadership—both requiring discipline, drive, and the ability to embrace discomfort as a sign of giving your best.

You won’t want to miss it.

Key Takeaways:

1. Mental Mastery in Motion–Anna shares her secret for staying positive and focused, even when things get tough.

2. Embrace the Discomfort–Anna ran a marathon while pregnant. Crazy, right? She’s learned to embrace the stress and use it as fuel.

3. From Race to Leadership–Drawing parallels between running a marathon and running a business, Anna and Kevin share some insights on resilience, staying in the flow, and maintaining balance.

Resources:

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:

00:00 Endurance, discipline, and Anna’s drive to be the best in running

07:13 Mental techniques for enhanced athletic and academic success
15:15 Focusing on the positives and how negativity hinders growth
21:01  Journaling for accountability

25:05 Choosing gratitude over negativity in facing challenges

28:11 Anna, on Missing the Olympic trials

38:03 Embracing discomfort as a way to improve

What does it take to lead a company through storms and come out stronger? 

The answer might surprise you: values, balance, and relentless focus.

In this episode of The Dreamfuel Show, Kevin Bailey sits down with Tom Trill, CEO of Qualinx B.V., to talk about the art of task compartmentalization and what it truly means to balance being a visionary leader and a present family member—all while maintaining personal values and integrity. From managing high-pressure situations to ensuring your team is aligned on values, Tom shares his hard-earned wisdom on navigating the complex world of corporate leadership.

Key Takeaways:

1. Task Compartmentalization - Tom Trill shares how he efficiently manages shifting focus between meetings and handling task switching.
2. Fair Deal-Making - Tom spills talks about why some entrepreneurs score better deals than others. 
3. The Balance Struggle - Tom opens up about the personal sacrifices of being a CEO, and how he makes up for missing crucial family moments. 

Resources

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders
  
  

Timestamps:
00:00 Intro

04:12 The global semiconductor landscape

08:29 The dynamics of investment negotiations

09:53 The risk of psychological ownership

14:55 Creating a virtuous investment cycle

16:00 Behaviors for fair deals in investments

24:28 How to Balance leadership and personal life

What fuels a leader's journey? It's a question many founders and CEOs ponder daily.

The answer might surprise you: it's all about mindset, integrity, and putting people first.

In this episode of The Dreamfuel Show, host Kevin Bailey sits with David Mann, a military veteran, entrepreneur, and investor. David shares his insights on values-driven leadership, emphasizing the importance of genuinely caring about people professionally and personally to create a desirable company culture that leads to great results. He also discusses the challenges and lessons learned from his journey, including overcoming his ego, the impact of his faith, and transitioning leadership experiences from the Navy to the business world.

Key Takeaways:

1. Suffering and Growth – David shares how adversity fueled his personal development, highlighting faith as a guiding force. 
2. Humble Leadership – David outlines transitioning from arrogance to humility, stressing that the best leaders empower their teams. 
3. Abundance Mindset – Focusing on what you can give rather than what you can get can unlock endless opportunities and build stronger, more sincere connections.

Resources

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:

(00:00) Intro

(01:55) From Navy to private equity

(04:35) Navigating high-stakes challenges with integrity

(08:25) Why core values matter more than numbers in private equity

(11:44) Building people-first cultures

(19:46) Faith and abundance mindset

(25:44) Why daily routines matter

(28:38) Importance of humility in leadership

What drives success? It’s a question every founder ponders. And the answer might be simpler than you think: Self-awareness and authenticity.

In this episode, Kevin Bailey sits down with Matt Tait, CEO and founder of Decimal. Together, they discuss Matt’s journey—his triumphs, rough failures, and the invaluable lessons learned from launching three companies. 

Matt’s story is full of insights that remind us that while business can break us, it also builds us into the best version of ourselves.

Tune in for a conversation that’s as inspiring as it is heartfelt.

Key Takeaways:

1. Retracing Steps — Matt emphasizes the importance of founders taking a deep dive into self-reflection before starting a company. He shares how understanding who you are today and who you aspire to be can significantly impact the growth and success of your business.
2. Embracing Failure — Decoupling your identity from your business provides a solid foundation for controlling your reactions and, ultimately, emerging resilience and even more drive. Matt shares his experience with failure at Füdē, highlighting its brutal impact but also the invaluable lessons it brings.
3. Values Over Ego — Matt explores how prioritizing moral decisions over ego boosts long-term trust and loyalty within a team and why doing the right thing—even when it’s difficult—matters deeply in creating a lasting legacy.

Resources

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:

00:00 Intro

00:50 Meet Matt Tait, Founder and CEO

01:44 Lessons from founding Füdē and Decimal

04:17 The pitfalls of following your ego

06:31 The importance of self-honesty

08:23 Decoupling identity from business

10:46 The competitive advantage of self-understanding

13:05 A story from the trenches

17:52 Personal growth through entrepreneurship

19:01 Leading through the pandemic

What fuels a founder's journey from an ambitious dreamer to a successful entrepreneur? 

The path is often paved with relentless pressure, heartfelt connections, and moments of profound self-discovery.

In this episode, Kevin Bailey sits down with Santiago Jaramillo and Adam Weber, Co-founders of Emplify. Together, they've navigated the turbulent seas of start-up life, gone through the highs of meteoric growth, and faced the stark realities of selling their company for $50 million.

Santiago and Adam reflect on their ten-year journey, from their unexpected meeting to the hard choices of transitioning out. They open up about their battles with self-doubt, the burn of near-burnout, and the intimate brotherhood they've created through shared trials.

Key Takeaways:

1. Synchronicity in Partnership - Santiago and Adam discuss the importance of finding the right partner in business.
2. Burnout and Mental Health - Santiago talks about nearing burnout and the crucial decision to explore an acquisition to safeguard his mental and physical health.
3. Clarity Through Change - Adam shares a significant moment when a leadership retreat helped him realize his true passions, leading to a career shift from sales to leadership development.

Resources

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:

00:00 Meet Santiago and Adam

02:28 The power of synchronicity

07:02 The emotional rollercoaster of success

11:45 Burnout and the decision to exit

13:27 Need for self-care to overcome triggered state

20:32 Soul-searching retreat that led to career clarity

Ever wondered how powerful your imagination can be in changing your reality? 

Can visualization truly shape your destiny? 

In this episode of The Dreamfuel Show, guest Rachel Downey, Founder of Share Your Genius, and host Kevin Bailey dive into the profound impact of visualization on personal and professional growth.

They discuss not only visualization tactics but also the philosophy of embracing each journey's uncertainties with excitement and trust.

Because ultimately, the biggest barriers to your success are all in your mind.

So, tune in to discover how to harness the power of your mind to shape your reality. Learn how leaning into your natural strengths might be the key to unlocking unimaginable opportunities.

Feel understood, find inspiration, and maybe—just maybe—you'll see your path a little clearer.

Key Takeaways:

• Embrace visualization as a practical tool to shape your desired outcomes and attach emotion to future desires. This technique not only helps in setting goals but also in training the brain to believe these goals are achievable.
• Lean into excitement and use it as a catalyst for positive change rather than being overwhelmed by anxiety. Understanding how to shift your emotional response from stress to motivation can profoundly impact your personal and professional life.
• Trust in your intuition and focus on making decisions based on what feels right rather than solely on logical reasoning. This can lead to more authentic and fulfilling life choices, empowering you to pursue paths that resonate deeply with your values and dreams.

Timestamps:

[00:00] Exploring Rachel's journey to entrepreneurship and success

[05:09] Rachel’s story to founding Share Your Genius

[15:19] How mentors provide permission to trust instincts and follow heart over head

[19:02] How Rachel reorganized the company, faced challenges,  and considered the acquisition

[23:44] The importance of letting go of fear and embracing dreams

[31:41] Embrace excitement over anxiety for personal growth

[39:00] Prioritizing peace over fear and desire, listening to intuition in decision-making

[44:42] Using visualization as a powerful tool for motivation and resilience

[47:50] Balancing work and family while enjoying the journey

"We're all living the life we're meant to live. And all we have to do is tap into our own power, and then we'll start to see the symptoms that we no longer want to see or experience start to dissipate." - Lexi Mohr

 Lexi Mohr is the Founder and CEO of LM Wellness, LLC, and today, she joined The Dreamfuel Show, where we tapped into the reality and truth behind the mind-body connection. 

We discussed how physical sensations often reflect deeper emotional truths and explored innovative tools like visualization and meditation to harness this link. Lexi shared her insights on tailoring therapeutic techniques to individual needs, enhancing personal well-being, and unlocking potential.

You won’t want to miss it.

Key Takeaways:

• The Power of Visualization and Belief Systems: Tools such as visualization, affirmations, and meditation can influence and reshape one’s belief systems. By harnessing these tools, individuals can potentially change their physical and emotional responses, demonstrating the profound impact of mental practices on physical health and overall well-being.
• Individualized Techniques and Intuition: Tailoring healing and therapeutic techniques to suit individual preferences is key. Lexi emphasized working with intuition to navigate and interpret bodily symptoms, signifying the need to develop a deep connection with one’s body and its signals.
• Mind-Body Connection: Emotions and belief systems can manifest physically in the body, suggesting that symptoms like pain or tension could indicate underlying psychological issues. This ties in with the emphasis on the role of practices like yoga and mindfulness in understanding and healing this mind-body link.

Resources:

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:

[04:35] How our past experiences shape us 

[08:02] Reiki healing brings peace, love, and energy

[13:41] How the body and mind are interconnected, influencing each other

[26:22] Overcoming limiting beliefs through yoga and self-awareness

[32:56] A deep breathing exercise for relaxation and mindfulness

[37:49] Where to connect with Lexi

What if your biggest financial roadblocks had nothing to do with opportunities or external factors?

The answer might surprise you: deeply ingrained beliefs from childhood, mindset shifts, and self-awareness.

In this episode of The Dreamfuel Show, Kevin Bailey sits down with Emma Stratton, founder of Punchy, to talk about how early childhood beliefs around money shape financial decisions in adulthood. Emma shares her personal experience growing up with a scarcity mindset, how it unknowingly dictated her career and business choices, and the transformational mindset work that helped her break free. From subconscious programming to practical strategies for shifting into abundance, Emma offers valuable insights for entrepreneurs looking to grow their wealth and impact.

Key Takeaways:

1. The Scarcity Trap – How childhood programming creates financial ceilings.
2. Mindset and Business Growth – Why shifting beliefs can directly impact revenue.
3. Rewiring Your Money Story – Actionable steps to build an abundance mindset.

Resources

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:
00:00 Intro

02:05 How childhood shapes money beliefs

04:36 The impact of scarcity mindset on business

08:50 Shifting to an abundance mentality

14:10 How mindset work doubled Punchy’s revenue

22:51 Practical exercises to change financial habits

30:32 The link between self-worth and financial success

Stress, ego, and a desperate search for approval. In this episode of The Dreamfuel Show, Mark Masters breaks down the tech industry's silent productivity killers.

Mark shares his remarkable journey from enduring a life-threatening heart defect to reflecting on his values and priorities. This experience reshaped his approach to business and life, turning him into a true example of self-awareness and consideration of others' input for the most rapid kinds of advancement.

Tune in to feel inspired, understood, and armed with insights to transform both your personal and professional life.

Key Takeaways: 

1. Strength in Vulnerability: Mark's deeply personal story about facing eminent death from a birth defect makes it clear: vulnerability isn't a weakness: It's actually a superpower in disguise. Learning to live in a state of always being open to being wrong makes your vulnerability into a Super-Advantage and helpful “truth detector.” It also helps you connect deeply with your team and customers.
2. Own the Mind Share: Learn to Control the larger overarching mindshare narrative over your entire market niche and force your competitors to exist within an accurate narrative bubble of your own design. This occurs when you understand your customers better than anyone else. Mark talks about building a media empire by searching for and super-serving underserved audiences. It's all about asking the right questions first because the right answers only come when you start asking the right questions.
3. The Ego As “Frenemy”: Mark also discusses the pitfalls of ego and why your children and your spouse will never, ever be in love with your ego. The ego is, therefore, a “frenemy” because it always will be far more your most aggressive enemy than ever a friend. He warns against the twin dangers of dismissiveness and impulsiveness – traps that can derail even the most successful enterprises. Instead, he encourages a culture of asking the right questions and genuinely listening to understand customer needs. 

Resources:

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:

00:00 Introduction to The Dreamfuel Show
09:17 How being open and vulnerable leads to success
12:10 Success reinforces value, but beware of ego's ugliness
18:58 Parental influence drove Mark’s success through hard work
25:00 How Steve Jobs' marketing strategy revolutionized computer usage
37:12 Improving efficiency and collaboration through a customer-driven approach 
40:43 Focusing on the marketplace, customers, and media dominance
43:48 Saving money, asking the right questions, and avoiding waste

What makes a truly successful leader? 

It often comes down to one thing: being fiercely authentic in your journey.

In this episode, host Kevin Bailey sits down with Jeb Banner, a seasoned entrepreneur, and musician, to discuss the realities of leadership and self-growth. Jeb shares his daily practices, from meditation to visualization, that keep him centered and motivated.

Jeb also opens up about his entrepreneurial journey, emphasizing the importance of letting go of ego and attachments. He reflects on the shift from personal wealth to community wealth and the emotional challenges of leading and leaving a business. 

Jeb's vulnerability is powerful, as he discusses feeling lost and exhausted but ultimately joyful in his pursuits.

You won’t want to miss it.

Key Takeaways:

1. Centered Leadership -  Jeb swears by his daily meditation practice, claiming it keeps him centered and joyful. Imagine starting your day with that kind of clarity and contentment. It’s a game-changer for leading with peace and joy.

2. Passion Over Wealth - Jeb’s journey from chasing personal wealth to valuing community wealth is eye-opening. It’s not just about the money – it’s about what builds lasting happiness: relationships and community. 

3. Flow State Mastery - Struggling to keep the fire alive for mundane tasks? Jeb’s got strategies. He talks openly about delegating tedious work and tapping into flow states. Jeb’s insight? Don’t always push through resistance; honor your feelings as a leader.

Timestamps:

00:00 An introduction to Jeb

03:47 Building businesses like being in a band

09:36 Transitioning from CEO to co-founder

13:48 Meditative practice in helping create wealth

25:34 Tech leaders and mental performance

33:55 Personal growth, acceptance, and overcoming fears

40:14 Companies failed to provide needed service, customer-centered

45:16 Staying calm, centered, and mindful

What drives success? It’s an answer we’re all searching for.

And the answer is simpler than you think: Embrace your journey, make tough decisions, and find balance in professional and personal life.

In this episode of The Dreamfuel Show, host Kevin Bailey sits down with Daniel Hershberg, founder and CEO of the Amateur Golf Society of America. Daniel opens up about the challenges and rewards of his 16-year entrepreneurial journey. 

Kevin and Daniel also discuss the importance of making hard decisions, maintaining work-life balance, and the benefits of choosing the right partners in business. 

Key Takeaways:

1. Family & Business Dynamics – Daniel talks about drawing a boundary between family life and business, and why it’s best to build a business with people you’re not close to.
2. Lean Startup Strategy – Making lean, tough choices for the sustainable growth of your startup.
3. Founder Wellness – Daniel emphasizes health and balance through yoga, family time, and managing stress to avoid burnout.

Resources

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:
(00:00) Managing joy and entrepreneurship

(00:41) Golf on your terms with Amateur Golf Society

(01:54) Challenges of founding a business with family

(06:18) Importance of lean startup and funding strategies

(11:37) Balancing work and personal life as a founder

(114:39) Empowering leaders to connect at the Amateur Golf Society

What happens when your passion collides with a bigger challenge?

Join host Kevin Bailey and Max Yoder as they dive deep into conversation with Jon Speer, a remarkable founder who knows the highs and lows of entrepreneurship like the back of his hands. 

Jon shares his story of how an investor's decision shifted his company's direction, initially causing frustration but ultimately leading to collaboration and success.

Jon navigated the emotional rollercoaster of startup life, the strain on personal relationships, and the importance of meaningful connections. He shares how visualization, trust, and a grounded approach to life goals helped him through some of his toughest moments.

Key Takeaways:

1. Trust Through Transparency - Jon opens up about his journey toward building trust, especially with his co-founder, David.
2. Vision-Driven Pivot – Jon faced a pivotal moment when an investor suggested a broader product concept. Instead of sticking rigidly to his initial idea, Jon embraced this new direction, which led to greater success.
3. Personal Sacrifices for Professional Gains - Balancing work and life is tough. Jon discusses his long hours and personal sacrifices while building his company.

Resources:

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:
00:00 Jon’s journey before he started Greenlight Guru
06:11 From boring jobs to independent consulting
10:30 Exchanging work for equity
19:35 Self-investment to majority equity and trust
27:02 Mental performance program for tech leaders
37:01 Visualization and a family living together
40:01 Securing JMI Equity offer
48:48 Navigating disorientation and finding clarity in a new direction
54:30 Cherishing meaningful relationships with love and presence

What drives success? It’s an answer we’re all searching for. 

And the answer is simpler than you think: Be willing to face change and embrace vulnerability. 

In this first episode of The Dreamfuel Show, host Kevin Bailey interviews Max Yoder, co-founder and former CEO of Lessonly, and Conner Burt, co-founder and Former President of Lessonly.

They discuss all things–from the relentless pressures of start-up culture, the quest for internal fulfillment over external success, and the lesson that sometimes, the greatest strength lies in admitting what we don't know. 

You won’t want to miss it.

Key Takeaways:

• Entrepreneurial Authenticity––Max emphasizes honesty in business, revealing that his openness about not having all the answers resonated with his team and fostered a culture of trust and connection.
• Value-Driven Leadership––Conner and Max reflect on leading with service and presence, illustrating how vulnerability and a strong emphasis on team alignment with values can powerfully bond and motivate a company through even the most challenging times.
• The Human Side of Business––Max and Conner discuss the delicate balancing act of vulnerability and recognition. They advocate for praising specific behaviors and rewarding curiosity, which can drive sustainable motivation and well-being among teams.

Resources:

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:

[00:00] An introduction to episode 1 

[05:45] A background on Max and Conner

[10:43] How the partnership came to be 

[22:00] Emotional journey leads to unexpected startup success

[30:09] How a fear of letting others down motivates actions

[55:11] How to overcome people-pleasing to lead an organization effectively

[01:09:07] Finding fulfillment in the transition from achievement to service

Looking for the secret sauce to success as a founder or CEO?

It’s not as complex as you might think. 

It all boils down to one thing: being open to change and embracing vulnerability. 

In this episode,  host Kevin Bailey is joined by Alex Easby and guests Dr. Alicia McKoy, Rachel Downey, Max Yoder, and Nick Tippmann as they dive deep into the world of mental performance for tech leaders. 

The episode opens with a discussion on the cultural saturation of mental performance in business and the importance of acknowledging and developing skills to move past perfectionism. 

The panelists share personal struggles with burnout, procrastination, and low productivity while emphasizing the significance of self-awareness, mindfulness, and resilience in navigating leadership challenges. From the impact of money fears on mental health to the power of visualization and emotion in driving sustained performance, the conversation delves into practical strategies and tools for maintaining mental well-being in high-pressure environments.

You won’t want to miss it.

Key Takeaways:

1. Mental Fitness and Self-Awareness: The importance of mental fitness practices, self-awareness, and mindfulness in enhancing mental performance for tech leaders and the entire organization.

2. Emotional Intelligence and Burnout Prevention: Understanding emotions, addressing burnout, and implementing strategies to prevent and manage burnout through self-care, boundary setting, and seeking support.

3. Holistic Well-Being: The emphasis on holistic well-being, including the significance of sleep, managing low productivity states, and creating sustainable work-life balance for leaders to thrive personally and professionally.

Timestamps:

[00:00] An introduction to the panelists 

[10:14] Emotional challenges and somatic expressions

[20:39] The attachment to money and educating CEOs on this topic

[30:21] The importance of natural productivity rhythms and mental energy states

[34:31] Overcoming procrastination and mental fitness learning

[40:21] Great leaders are self-aware and human first

Ready to uncover the secrets of founding a successful startup? Spoiler alert: It’s all about choosing the right partners.

In this episode of The Dreamfuel Show, host Kevin Bailey sits down with Clayton Thompson, seasoned founder, and CEO of multiple thriving SaaS startups. Clayton shares the ups and downs of his entrepreneurial journey, emphasizing the importance of clear boundaries and wise partner choices.

From the pain of parting ways with a friend-turned-cofounder to the joy of raising millions in funding, Clayton’s stories are raw, real, and incredibly insightful.

Key Takeaways:

1. Choose Your Partners Wisely – Clayton's journey taught him a hard lesson about mixing friendship with business. 
2. Build Your Support Network – Clayton emphasizes the importance of networking and seeking mentorship, which can accelerate your growth and keep you from feeling isolated.
3. Master the Art of Adaptability – Clayton talks about evolving from a lifestyle business to a high-growth company, proving that flexibility and learning from mistakes are key to long-term success.

Resources

• Click here to apply to Dreamfuel's Octane Mental Performance Program for Tech Leaders

Timestamps:
(00:00) How to set clear boundaries in business partnerships

(02:11) Major challenges of starting a business with friends

(06:08) Practical advice for early-stage founders

(08:09) Why networking and mentorship are crucial for startups

What fuels your success as a founder or CEO? Is it relentless ambition or laser-sharp focus?

In this compelling episode of The Dreamfuel Show, host Kevin Bailey sits down with Maya Raichoora, a visionary leader in mental fitness and visualization. You’ll find value in Maya’s insights into using daily visualization practices to clarify long-term goals, tackle high-pressure situations, and maintain emotional resilience.

From mentally rehearsing for high-stakes meetings to visualizing creative solutions before they even exist, Maya shares how you can harness the power of your mind to excel without burnout. 

Take a moment and tune in. 

You’ll find inspiration in Maya’s journey from battling chronic illness to achieving success and learn how you can apply her techniques to balance high performance with well-being.

Key Takeaways:

1. Vision-Driven Success–Maya highlights the power of having a clear vision for life. Daily visualization can be a game-changer for founders and CEOs. It builds neural pathways, keeps you on track, and helps you withstand challenges.

2. Mental Fitness for High Performance–Mental rehearsal and visualization can prepare you for high-stakes situations. Visualization isn't just about dreaming; it's about actionable, high-impact prep.

3. Healing and Resilience–Maya's chronic illness journey showcases the mind's transformative power. By visualizing her healing, she didn't just manage pain; she changed her mindset and found strength. This kind of mental resilience can be crucial for leaders facing the pressures of fast-paced growth.

Timestamps:

00:00 An introduction to the episode 

05:56 Rediscovering hope and using imagination for change

09:53 Struggling with pain but finding inner strength

16:50 Wishing for better medical support in addressing the root cause of health problems

24:44 Acknowledge and dissolve negative feelings to improve performance and resilience

29:59 Visual and mental rehearsal for improvement and performance

33:25 How mental visualization streamlines content creation and productivity

35:59 Mental preparation for productivity and balance