The Art & Soul Show - Photography Podcast for Newborn and Family Photographers (Lisa DiGeso, The Milky Way )

Whether you’re working with newborns, older kids, or even adults, you have to expect the unexpected. Late show-ups, last-minute additions, extreme messes–as photographers, we just have to roll with it! And while you can’t prepare yourself for everything, you can create systems in your business that help your clients get comfortable and help you maintain your work-life balance.

In this episode, I’m chatting with award-winning newborn photographer Dawn Potter about how she creates low-stress sessions for parents, babies, and herself. Dawn is sharing how she found her passion for newborn photography and how her business has changed over the years. She’s explaining how she plans low-stress sessions for both parents and babies and how she maintains a strong work-life balance.

What’s in this episode:

• How Dawn found her passion for newborn photography [3:06]
• How to break out of the boredom when your sessions start to feel repetitive [4:55]
• Why you should find a balance between shooting for the client and shooting for social media [6:27]
• How to handle criticism and “trolls” in the online space [7:46]
• Why you should experiment with video content and behind-the-scenes on social media [12:17]
• Why photographers should value their work and their work-life balance [17:23]
• How to adapt your workflows to adjust for different scenarios with babies and families [20:07]
• Dawn’s most memorable sessions and clients [25:18]
• How to create a stress-free session for both parents and babies [29:40]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/creating-balance-ease-in-your-photography-business-with-dawn-potter

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

When was the last time you raised your prices? Many photographers are hesitant to raise their rates, but when you overcome the mindset blocks and give yourself permission to value your time, you’ll be shocked how much your business can grow.

In this episode, I’m chatting with family photographer and Picsello founder Jane Goodrich about mindset shifts photographers can make to enhance their businesses. She’s sharing her advice for pricing your services and simplifying your business. Plus, we’re chatting about her new venture, Picsello, an all-in-one software that helps photographers run their businesses and price their services.

What’s in this episode:

• How to see the value in your services and price your work accordingly [4:20]
• The mindset shift photographers must make in order to raise their prices [9:34]
• Why so many photographers undervalue and discount mini sessions [10:54]
• Why you shouldn’t try to compete to box store prices and major studios [16:05]
• How to simplify your marketing and create a brand that works for you [17:56]
• How charging your worth allows you to outsource the tasks you don’t enjoy [19:27]
• Ways you can start treating your work like a true business [21:41]
• How to start setting boundaries, even as a brand new photographer [25:53]
• Jane’s new software, Picsello, for managing your photography business [27:40]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/Pricing-Strategies-for-a-Profitable-Photography-Business-with-Jane-Goodrich/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

For most of us, photography is a seasonal business. And with seasons of hustle comes seasons of burnout. When that happens, it’s best to trust the creative cycle and lean in to your purpose. When you live and work in alignment with your purpose, you’ll be amazed at all you can accomplish.

In this episode, I’m chatting with family photographer and co-founder of the National Association Professional Child Photographers Alice Park. She’s sharing how she found her passion for photography and how she finds ways to inspire creativity and confidence in girls and young women. Plus, she’s explaining why photographers should trust their creative cycles in order to avoid burnout.

What’s in this episode:

• How Alice began her photography career and eventually founded the NAPCP [2:52]
• How to juggle multiple businesses, a home life, and your passion projects [10:28]
• How to work with your natural creative rhythm and internal clock [13:12]
• Inspiring creativity and confidence in girls and young women [17:22]
• How to avoid burnout, simplify your business, and protect your energy [22:38]
• Making time for yourself and your passion projects [27:18]
• Why photographers should invest time and energy in learning the business side of their work [30:24]
• Doing the inner work and finding your true purpose in life [39:57]

For full show notes, resources, links and to download the transcript, visit our website: 

https://themilkyway.ca/burn-brightly-without-burnout-in-your-photography-business-with-alice-park

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Running a photography business can feel like a never ending cycle of shoots, edits, and scheduling. When you start to lose your creative spark, you have two choices: Keep going as you are or step outside of your creative comfort zone.

In this episode, I’m chatting about pushing yourself outside of your creative comfort zone with photographer and co-founder of Lensbaby Craig Strong. We’re chatting about the relationship between creativity and fear and how you can find your creative confidence by doing things that scare you. Plus, Craig is sharing his advice for new photographers looking to turn their passion into a business.

What’s in this episode:

• How Craig got the idea for Lensbaby from his own experience as a photographer and consumer [3:08]
• How to get started with your first Lensbaby lens [7:07]
• Why we should keep looking for opportunities to experiment and play in our work [10:49]
• How to find balance between your creative work and your family life [14:50]
• How to shift your mindset and make self-care something you look forward to [18:25]
• How to reignite your creative spark when your work starts feeling mundane [21:27]
• How to find your creative voice and courage to stand out in a world where it feels safest to blend in [25:23]
• Finding your flow state and using it in your work and passion projects [30:44]
• Why it’s so important to force yourself out of your creative comfort zone [35:50]
• Craig’s advice for professional photographers who are just starting out [39:08]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-power-of-play-pushing-yourself-out-of-your-creative-comfort-zone-with-craig-strong/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Family photographers strive to capture a fleeting moment in time, a family as they are today before the kids grow out of this stage of life. One of the most magical ways to do that is to document a family through a documentary-style family film. While family films might seem intimidating to us photographers, they are a truly unique offering that your clients will cherish for years. And with practice, you can confidently offer family films in addition to your current photography packages.

In this episode, I’m chatting about branching out into family films with documentary-style photographer and filmmaker Anja Poehlmann. Anja is sharing how she discovered photography and filmmaking. We’re talking about what it means to be a documentary-style family filmmaker and how it can help you capture genuine moments for your clients. Plus, Anja is sharing her best advice for creating a business that’s both profitable and sustainable.

What’s in this episode:

• How documentary-style family photography varies from traditional family photography [2:46]
• How Anja found her passion for photography and filmmaking and then turned her passion into a business [5:07]
• How to learn to make and start offering family films to your clients [7:40]
• How to use your equipment during a family film session [10:34]
• Where to find music you can legally use in your family films [11:39]
• Anja’s idea of a “dream session” and her most memorable session [15:19]
• Why business skills are just as important (if not moreso) as artistic talent [19:03]
• How to create a business that’s both profitable and sustainable [22:51]

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/family-filmmaking-documentary-style-family-films-with-anja-poehlmann/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

As photographers, we spend a lot of time interacting with the human body: posing it, photographing it, maybe even editing it. But sometimes, our feelings towards our own bodies can spill over into how we photograph others. As Teri explains in today’s episode, the trick to cultivating our own self love and empowering it in our clients isn’t to hyperfocus on the body but instead to capture our clients as whole, complex humans.

In this episode, I’m chatting about self love and liberation with inspirational speaker, award winning empowerment photographer, and body image activist Teri Hofford. She’s sharing how you can practice self love in your photography business and empower your clients to love their own bodies. We’re talking about setting boundaries as a form of self love, and Teri is explaining why we should strive to photograph our subjects as whole humans, not just their bodies.

What’s in this episode:

• Teri’s passion for helping others improve their confidence and body image [2:28]
• How a lack of boundaries can hurt your self esteem and sense of self love [3:32]
• Understanding the root of your default behaviors and learning to say “no”[6:05]
• How to create a plan before you have to turn potential clients away [8:54]
• How a scarcity mindset about the future can lead to overworking yourself in the present [9:36]
• Making big, scary changes in your business because you know they’re right for you [11:11]
• Teri’s book about understanding body image and digging deeper into who you truly are [14:29]
• How to create self portraits as an act of self love [17:12]
• Why Teri took a step back from photographing clients and pivoted towards education [18:26]
• Why we crave time for passion projects and then get uncomfortable when we get that time [25:05]
• How to create systems for the things that are difficult but good for you [28:04]
• How to address body image with clients and go into your sessions with intention [33:41]
• Why “body positivity” is sometimes too focused on improving the body [39:45]

If you want to cultivate your own sense of self love and empower your clients to do the same, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/beyond-the-body-cultivating-self-love-in-ourselves-our-clients-with-body-image-activist-teri-hofford/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Does the term “SEO” give you the heebie jeebies? If so, you’re not alone! Tons of photographers neglect to optimize their websites because they aren’t sure where to start. But when you get down to it, SEO is more simple than you might think. Plus, with the right tools and resources, even the most SEO-averse photographers can get their sites ranking on Google.

In this episode, I’m chatting about SEO specifically for photographers with Corey Potter of Fuel Your Photos. Corey is explaining why SEO is so important for photography businesses and how to get started. He’s shedding some light on the best assets you can use to market your business and where you should devote your marketing energy. We’re also talking about the future of the internet and how it might affect all of us, both professionally and personally.

What’s in this episode:

• How Corey found his passion for writing and sharing content in the online space [2:17]
• Why Corey is a bit nervous about the turn that Facebook and other sites are taking [2:55]
• What SEO is, why it’s so important for photographers, and how to get started [4:48]
• Whether or not photographers should be blogging [8:26]
• Which platforms you should invest your time and energy in for marketing [12:29]
• The first steps towards making your website SEO-friendly and easily searchable [18:03]
• Which website platform is best for SEO [20:55]
• Other assets you can use to gain clients, and why it’s important to own your data [26:24]
• Why you might not want to hire someone to do your SEO for you [28:23]
• Why AI writing is sometimes more harmful than helpful, but how you can still use it to generate ideas [31:06]
• Corey’s advice for anyone just starting out in professional photography [36:34]

If you want to optimize your website and start attracting more clients, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/seo-for-photographers-why-you-need-it-how-to-get-started-with-corey-potter/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Remember when you were a kid and you spent hours playing creatively? Making up a persona for when you played house or when you pretended to be a business person, maybe wearing your mom’s too big heels or carrying dad’s briefcase around the playroom? Kids are naturally creative and playful, and we tend to lose that spirit as adults.

Enter the alter ego. 

Today’s guest is Todd Herman, an award-winning performance expert and author, and he’s going to be sharing all about alter egos and how creating a secret identity can truly transform your business and its growth. 

He shares the importance of an alter ego to achieving your vision, why totems are critical to ritualizing your alter ego, and how alter egos are actually a foundation of becoming your most authentic self. You’ll learn how creating alter egos really levels up your confidence and success in both personal and professional situations.

What’s in this episode:

• How Todd’s peak performance coaching business translated from a focus on athletes to include business owners [02:55]
• How Todd discovered his alter ego as a teenager struggling with his mental health [06:07]
• How conversations with his clients about their alter egos helped him build his methodology [08:17]
• How your alter ego is kind of like a costume that is an extension of you and how it helps you get over the hurdle of starting something new [11:23]
• How your alter ego is contextual to the role you’re playing (you can have more than one alter ego) [13:13]
• How multiple self theory has replaced single self theory in the world of psychology [13:56]
• How the visual of an alter ego helps you achieve your vision, no matter what it is [14:44]
• Self-doubt as part of the human experience [17:59]
• Being honest with yourself about what you want, whether it’s starting something new or even stopping something that was previously important to you [19:46]
• How to define the most authentic version of yourself [20:43]
• The importance of totems (whether it’s something that you wear physically or a figurative item you “put on”) to your making your alter ego a ritual [22:46]
• How the version of you now and the idealized version (alter ego) of yourself become one over time [27:24]
• Todd shares how his book got made into a TV show called Alter Ego [29:58]
• Todd’s advice on building relationships and community when you’re starting out as a new entrepreneur [35:16]
• Todd’s current artistic curiosity [38:55]

If you’re ready to tap into your alter ego to transform the growth of your business, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/alter-egos-discover-your-super-hero-secret-identity-with-high-performance-coach-todd-herman/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Wealthy women will change the world. This is the mission of today’s guest, money management and mindset coach Erinn Bridgman. Are you ready to change the world? Are you ready to reach your personal and professional money goals? If not, what’s holding you back? It’s likely your mindset around money.

In today’s episode, I’m chatting with Erinn about the importance of thinking positively about money and bringing that energy not only into the growth of your business but into your personal life as well. 

Erinn shares five reasons that people avoid “money stuff” as well as five financial goals that will help you manifest the life you’ve always dreamed of. She also talks about the importance of listening to your intuition, putting financial self-sabotage in your past, and how manifestation brings about abundance. You’ll be inspired to take charge over your mindset and bring wealth into all facets of your life.

What’s in this episode:

• Erinn shares what she thinks are biggest money mindset blocks for photographers [03:28]
• The importance of having positive money energy in your personal life as well [06:39]
• How to shift your mindset to believe that creating art can be profitable [ 08:38]
• Money is a form of energy and the energy that you are giving to your clients is valuable [10:21]
• Why it can be helpful to slow down and listen to your intuition to make sure you’re on the path you want to be on [11:42]
• Erinn’s 5 reasons that people avoid numbers and acknowledging which category you fall into [13:42]
• How having a solid understanding of what your money can do for you can help overcome financial self-sabotage [18:45]
• How one of Erinn’s clients was able to retire her husband with her business growth and money mindset success [24:50]
• How one of Erinn’s clients manifested her family’s dream home [25:55]
• The five financial goals you need to identify and prioritize [28:13]
• How Erinn and her husband’s real estate business is a long-term investment strategy [32:12]
• Learning how to work smarter and not harder in your business [38:20]
• How manifestation can bring abundance into your life [39:34]
• Erinn’s advice for someone just starting out as an entrepreneur [45:22]

If you’re ready to shift your money mindset and reach your financial goals, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/money-mindset--using-your-business-to-bring-ease-to-your-lifewith-erinn-bridgman/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

In my own life and business, I’m always on the lookout for tools I can use to better understand myself, my soul, and my purpose. Recently, I discovered human design, and I’ve been turning to my chart ever since for insight into who I am and permission to be my truest self.

In this episode, I’m chatting with human design reader and copywriter Ariana Joy about finding your path in life and business. Ariana is breaking down the basics of human design, a tool for understanding your soul’s purpose and path. She’s teaching you how to use your human design to set goals in your business. Plus, we’re chatting about our experiences manifesting our desires and how you can start doing the same.

What’s in this episode:

• What human design is and what it can tell you about yourself [1:30]
• The different energy types and authorities within human design and what each one means [3:22]
• Why reflectors are the rarest type in human design [10:54]
• How human design affects your physical body as well as your soul [13:40]
• How understanding your human design can help you find ease and joy in your life and work [15:29]
• How to use human design as you make plans and set goals for your business [18:09]
• Why human design gives you permission to be yourself and live in a way that feels authentic [19:13]
• How you can generate your human design chart and understand your type [21:56]
• Ariana’s journey to understanding and eventually teaching human design [24:56]
• How understanding my human design has helped me set healthy boundaries [30:12]
• Why you should use your human design type when writing your copy [32:15]
• Ariana’s business and copy tips for each energy type [34:55]
• What manifestation means and how to use it in your life and business [39:36]
• How your human design can determine how you can best manifest your desires [42:51]

If you want to discover your path and learn to manifest in your life and business, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website:  https://themilkyway.ca/finding-your-soul-purpose-path-through-human-design-with-ariana-joy/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

In the photography world, there are few fields more intense and emotionally demanding as birth photography. You’re responsible for capturing a baby’s first moments of life and a couple’s first moments of parenthood. And in order to be there for those moments, you have to make adjustments in your own life. It’s taxing, it’s demanding, but it’s also incredibly rewarding.

In this episode, I’m chatting with birth photographer and photography educator Tavia Redburn about balancing her personal life and mental health with an emotionally demanding business. Tavia is sharing her process for communicating with clients and making arrangements for births. She’s explaining how she plans for and prices her services, and she’s also sharing her advice for protecting your energy while photographing such intense, emotional moments.

What’s in this episode:

• Tavia’s unconventional path to becoming a birth photographer and photography educator [2:07]
• How to balance your personal life and family’s needs with a birth photography business [3:33]
• What happens when a birth doesn’t go as planned [6:09]
• How to best communicate with your local hospitals and birth community [8:05]
• How to protect your energy and take care of yourself in a high-intensity field [9:50]
• Tavia’s stories from your career as a birth photographer [14:30]
• How Tavia communicates with her family and childcare when births take longer than expected [16:00]
• Tavia’s advice for shooting in terrible hospital lighting [16:41]
• How to plan for a birth and what to do if you miss a birth [18:01]
• Tavia’s funniest and most fun birth experiences [20:59]
• How to price yourself for profit and sustainability in an emotionally taxing field [23:40]

If you’re curious about the life of a birth photographer, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-beauty-of-birth-the-art-business-heart-of-birth-photography-with-tavia-redburn/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

As photographers, we engage with our clients visually. So when it’s time to write new website copy, a social post, or even an email, it can feel super intimidating to translate your thoughts into written words. With the right tools, though, you can connect with your audience, attract your dream clients, and grow your business.

In this episode, I’m chatting with copywriter and copywriting educator Ashlyn Carter about engaging with and converting your dream photography clients. Ashlyn is explaining why copy is so important, even for those of us in more visual pursuits. She’s sharing her process for discovering your brand voice and how you can use your clients’ own words to convert them. Plus, we’re talking about finding inspiration without copying other creatives.

What’s in this episode:

• How Ashlyn combined her love of strategy with her creative spirit to launch her copywriting career [2:22]
• Where photographers can start when writing copy that engages with their ideal clients [3:57]
• How your website can help you work less and better connect with potential clients [7:08]
• Why copy is so important for photographers, even though we’re in a visual industry [8:55]
• Three things you can do today to start creating copy that connects and converts [11:10]
• How to stretch your “writing muscles” even if it doesn’t come naturally to you [15:47]
• How to avoid plagiarizing others and what to do if someone copies your work [18:23]
• How emotions play in to marketing, and how to use emotions in your copy [21:56]
• Which pitfalls and cliches you should avoid in your copy [24:37]
• Ashlyn’s opinion on AI copywriting [26:26]
• How to start finding your brand voice and creating your style guide [29:50]
• Ashlyn’s course, Copywriting for Creatives [33:44]
• Ashlyn’s best piece of business advice [39:53]

If you want to connect with and convert your ideal clients, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/copywriting-for-creatives-heartfelt-copy-for-your-photography-business-with-ashlyn-carter/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

If you’re anything like me, your first subjects were your own children. But eventually, those squishy babies become stone-faced teens, and it becomes more and more difficult to capture moments in your everyday life. So how do you stay inspired as your children (and your clients) grow up?

In this episode, I’m chatting with family photographer Shalonda Chaddock of Chubby Cheek Photography about embracing change and growth in your family and business. Shalonda is sharing what it’s been like for her to go from chasing her toddler around to taxiing teens, and how that shift has changed her business. She’s explaining the concept behind her Happy Place Sessions and why she’s shifted away from styled shoots. Plus, we’re talking about finding the balance between capturing memories and living in the moment.

What’s in this episode:

• Where Shalonda is on her business journey and what she most loves to capture [2:45]
• Dealing with burnout and staying creative when as your kids grow up [5:29]
• How to balance capturing the moment with experiencing the moment [11:58]
• Reconnecting with your “happy place” and rediscovering your passion [14:44]
• Finding new ways to involve your kids in your passions as they grow [16:17]
• How Shalonda shifted from styled sessions to her new Happy Place Sessions [17:45]
• How to set your pricing without underselling yourself [22:36]
• Communicating pricing and expectations with prospective clients [26:10]
• Why blogging is so important for attracting and converting your dream clients [28:40]
• Shalonda’s best piece of business advice [35:24]
• Embracing change and flow in your business [37:27]

If you want to find inspiration in the in-between moments and embrace change in your business, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/family-first-creating-space-for-life-and-family-in-her-photography-business-with-shalonda-chaddock/

Reserve your spot for the 2022 Online Newborn Photography Retreat: https://themilkyway.ca/2022-newborn-retreat/

Whether you’re brand new to photography or you’ve been in business for years, you’re probably familiar with feeling overwhelmed during busy seasons. The solution, as we’ve been told a thousand times, is to take a step back. But how do you slow down and press pause when you’re working 24/7?

In this episode, I’m chatting with coach and photographer Krista Marie about finding balance and alignment in your business. Krista is sharing her advice for minimizing overwhelm and pressing pause, even when you feel like you’re covered up with work. She’s explaining why it’s so important to find systems that work for you. We’re also opening up about showing up in our businesses and making our voices heard. Plus, we’re chatting about pricing and why it’s important to disconnect your rates from your self-worth.

What’s in this episode:

• How Krista grew her business from a college side hustle to a full-time job [2:20]
• How to prioritize your to-do list, minimize overwhelm, and find balance [3:55]
• Shifting your mindset around content marketing and making it something you truly enjoy [10:30]
• How to press pause and regroup when you’re feeling overwhelmed with work [15:07]
• Disconnecting your prices from your sense of self-worth [19:31]
• Why it’s important to reconnect with your creativity by pursuing passion projects [22:27]
• Krista’s tips for managing your time effectively and setting goals [25:36]
• Finding systems and strategies that work for you, even if they’re different from other business owners’ [29:40]
• How Krista has worked through her challenges to create a business that aligns with her [32:57]
• Accepting that not everyone’s going to like you, and committing to showing up anyway [34:53]

If you want to create a business that feels aligned with you, tune into this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/building-your-business-your-way-how-to-ditch-the-overwhelm-find-alignment-in-your-business-with-krista-marie-lynch/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

After a birth, all eyes are on the new baby. You take tons of pictures, make tons of memories, and try to soak up each moment before it passes. But as a baby grows, mom is also undergoing a life changing transformation, one that’s just as deserving of attention and documentation.

In this episode, I’m chatting with motherhood photographer Brittany Grubbs about capturing the natural beauty of the mother-child connection. Brittany is sharing how she found her passion for motherhood photography and how she turned it into the foundation of her business. She’s sharing her tips for helping clients feel comfortable and look natural on camera, as well as her process for styling her subjects. Plus, she’s explaining what to do when your subjects (children or adults) don’t want to cooperate.

What’s in this episode:

• How Brittany found her passion for motherhood photography and turned it into a business [1:58]
• Her secret for capturing the natural bond between mother and child [4:25]
• How to help clients who arrive for a shoot nervous or stiff [5:13]
• How to guide clients into slowing down, getting intimate, and being themselves [6:39]
• Prepping for sessions and styling clients [9:50]
• Brittany’s favorite stores for building her client closet [11:45]
• What to do when clients don’t follow directions or kids don’t want to participate [12:17]
• Brittany’s advice for photographers struggling to find their voice and style [14:01]
• Why Brittany loves self-portrait sessions, and the project she’s most proud of [17:37]
• How she wants to create even deeper connections with her clients [20:03]

If you want to learn to help your clients see the beauty in the little, intimate moments, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/capturing-the-mother-child-connection-through-motherhood-photography-with-brittany-grubbs/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Should you niche down or generalize? There’s a lot of pressure for photographers to choose one area of interest. But just because you’ve found your passion doesn't mean you can’t be multipassionate! It’s totally possible (and honestly, preferable) to diversify your income, build up your passive income streams and create a well-rounded business.

In this episode, I’m chatting with coach and photographer Hope Taylor about niching down without limiting yourself. Hope is sharing how she found her passion for senior and wedding photography. Then, she’s explaining how she diversified her income streams through coaching and passive income. We’re also talking about showing up online and how to build your personal brand.

What’s in this episode:

• How Hope found her passion for photography, business, and passive income [2:21]
• How she found her passion for senior and wedding photography [4:23]
• How to start niching down and learn to say “no” to work you don’t want [6:38]
• Why your branding should be an extension of your natural personality and style [8:43]
• Hope’s experience moving her business to another state – twice! [12:04]
• How to get comfortable on the other side of the camera and start building your personal brand [15:34]
• Hope’s journey to offering high-level mastermind coaching [19:59]
• How you can use outsourcing to help you stay in your zone of genius [23:30]
• Hope’s advice for seasoned and new business owners [29:02]

If you want to learn to diversify your income streams to create more freedom in your business, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/niche-down-without-limiting-your-creativity-with-hope-taylor/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Are you a photographer who feels uncomfortable on the other side of the camera? It’s a bit of a cliche, but it’s true: Many photographers struggle showing up in their own businesses, especially in photos. But your personality is what sets you apart, and showing it off is key to attracting the kinds of clients you’ve been dreaming of.

In this episode, I chat with brand photographer and marketing strategist Angie McPherson about attracting your ideal clients through brand photography. Angie shares how she fell in love with brand photography and how she uses it in her own business. She explains how to find balance between your style and your clients’ brands. Plus, we break down the brand photo process and client experience–from finding beautiful locations to styling your clients.

What’s in this episode:

• How to be yourself on social media and attract your dream clients [2:35]
• How Angie steps into her clients’ shoes as a brand photographer [5:09]
• Why you should prioritize your own style when looking for clients [8:01]
• How to figure out pricing for brand photography packages [10:24]
• How to style your clients or connect with local stylists [13:06]
• Watermarks, tags, and photo credit for brand photography [14:16]
• How to handle clients who want to edit their own brand photos [15:49]
• How to attract your ideal clients by showing up online [17:05]
• Angie’s tips for finding unique locations for brand photoshoots [19:57]
• What Angie’s branding package and shoot process looks like [22:24]
• Why shot lists are life savers during branding sessions [28:30]
• Angie’s advice for fellow photographers and business owners [32:15]

If you want to show up as your most authentic self and attract your dream clients, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/showing-up-in-your-business-brand-photography-with-angie-mcpherson/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

One of the hardest things for a professional photographer to do is raise their prices. But why is that? We get so caught up in charging according to our self-worth instead of charging for the value our clients see in the photography experience. Once you make that mindset shift, selling and scaling becomes so much easier.

In this episode, I chat with coach, speaker, and author Megan DiPeiro about selling with confidence and raising your prices. Megan shares the mindset shifts that have to happen before you can sell your work as a luxury service. She explains why luxe photography is about the experience, not just the final product. And we discuss advice for new photographers and those who want to scale their businesses past six figures.

What’s in this episode:

• Why Megan loves sales, and how other photographers can learn to love it, too [2:19]
• What mindset shift has to happen before you can raise your prices and increase your profit [5:51]
• How to determine if you’re a good fit for your clients and make a deep connection from the get-go [10:45]
• How to show clients that your work creates a meaningful experience, not just photos [16:54]
• Why you shouldn’t “charge your worth” but instead “charge for your value” [20:40]
• How to make the mindset shift towards seeing and marketing your work as a luxe service [23:58]
• Why you should present your price, “shut your mouth,” and allow your clients to react to the number [33:14]
• Megan’s advice for new photographers and those who want to scale their businesses [33:55]

If you want to shift your mindset, raise your prices, and scale your business, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/cultivating-an-empathy-selling-mindset-with-megan-dipiero/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

It might seem like your images sell themselves, but there’s a lot going on behind the scenes, not the least of which is your website copy. Even strong writers can struggle with copy. But once you understand your audience and your own voice, you’ll be able to connect with your readers and gently guide them to become clients.

In this episode, I chat with copywriter and owner of Green Chair Stories Rachel Greiman all about copy for photographers. We talk about finding your brand voice and keeping it consistent across your brand. Rachel shares her advice for photographers who aren’t natural writers but still want to show up authentically. Plus, she shares some common cliches and mistakes you should avoid in your website copy.

What’s in this episode:

• How Rachel transitioned from photography to her copywriting business [2:22]
• Common website copy mistakes to avoid [4:12]
• Focusing on the “joy points” in addition to the pain points [5:54]
• How to write creative copy that sets your business apart [8:43]
• What to do if you find out your copy has been plagiarized [10:53]
• How to find your voice and keep it consistent across your brand [12:44]
• How to write about your packages and pricing without sounding salesy [15:43]
• How to start writing if it doesn’t come naturally to you [18:13]
• Why you should always start with research and data when writing copy [23:18]
• Cliches and pitfalls to avoid in your copy [26:35]
• Where to start when you decide to rework your website [29:11]
• Rachel process for done for you vs. work with you services [32:36]
• Rachel’s best advice for someone just starting out [38:30]

If you want to write website copy that connects with (and converts!) your dream clients, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/how-to-craft-website-copy-that-connects-with-rachel-greiman/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Running a business looks different for everyone. And when you’re a business owner and mother, you have to get creative to balance work and life. However you find your flow, what matters most is that you let your passion–for your work and your family–drive your creativity.

In this episode, I chat with mother of two and family photographer Shannon Smith about how she creates flow to integrate her work and life. Shannon tells her story of becoming a single mother and finding her passion for family photography. She shares how she manages to find time for homeschooling her kids, traveling the country, and running her own business. She also shares the ways that her experience as a mom has helped her better connect with and get inspired by her clients.

What’s in this episode:

• How Shannon’s passion for family and the outdoors translates into her work [2:00]
• How Shannon manages single motherhood, homeschooling her kids, and running her business [5:18]
• Finding flow in your life and work [8:41]
• How to connect with uncooperative kids during a session [13:35]
• Shannon’s system for styling her clients [15:24]
• How to find inspiration and cultivate your personal style [16:15]
• How to capture unique images for a family, even when you’re not feeling inspired [18:45]
• Shannon’s favorite session and her best business advice [20:07]

If you want to create a business that works for your life and family, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/creating-a-business-that-works-for-your-family/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

The connection between a photographer and their subject is never more important than when you’re shooting senior portraits. Not only are they at a pivotal moment in their lives, but many of them struggle with self-confidence and body image. If you can dig deep into their personalities and then show them their own beauty through your images, you can truly change lives.

In this episode, I chat with senior photographer and photography educator Ariel Perry about her process for connecting and working with seniors. Ariel shares how she fell in love with senior photography and decided to niche down. She explains how she goes about building a connection with a teen, even if they’re not entirely sold on the idea of a portrait session. We also talk about how a photoshoot can make a world of difference in a teen’s self-confidence.

What’s in this episode:

• How Ariel found her passion for senior photography and made it her niche [2:17]
• How to be assertive during a shoot and establish the creative direction [7:03]
• How to get to know your client’s personality and pull that out of them during the shoot [10:32]
• Working with teens who are shy or unsure about senior portraits [12:26]
• Ariel’s favorite shoots, and her experience shooting in London and Rome [17:01]
• Business advice for new and seasoned photographers [18:43]
• How a portrait session can help a senior find their confidence [21:31]

If you want to create real connections with your clients and empower them through your work, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/spotlight-on-senior-portraits-cultivating-confidence-with-ariel-perry/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

It’s easy to get caught in the neverending cycle of scheduling, shooting, editing, repeat. While these tasks are important, this cycle can lead to burnout and overwhelm, causing you to lose sight of your passion for your craft. So how do you break the cycle and build a business you love?

In this episode, I chat with Sabrina Gebhardt, a business coach who helps fellow photographers minimize overwhelm and run their businesses with intention. Sabrina shares her tips for avoiding burnout and surviving periods of overwhelm. She explains how to set firm boundaries, both with your clients and with yourself. We also talk about the importance of taking breaks in order to fall back in love with your business.

What’s in this episode:

• How to avoid burnout as a photographer and business owner [2:39]
• How to survive periods of overwhelm and manage it as it comes [7:31]
• How to set boundaries with your clients and learn to put yourself first [12:02]
• Why it’s important to set boundaries now to protect your “future self” [16:16]
• Sabrina’s tips and tricks for staying on task and managing your time [19:25]
• How to reignite your passion when you get bogged down in the day-to-day [23:53]
• How to work smarter, not harder [28:59]
• Sabrina’s free training to teach you how to minimize overwhelm and run your business with intention [33:36]

If you want to ditch your overwhelm and create a business that fuels instead of drains you, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/scheduling-with-intention-how-to-avoid-overwhelm-burnout-with-sabrina-gebhardt/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Sometimes, the thing getting in your way… is you. Your mindset can be the difference between a business you love and one you resent. And in order to improve your mindset, you have to reconstruct your thoughts about yourself and your business.

In this episode, I chat with Johl Dunn, a mindset coach who helps photographers overcome their mindset blocks to build profitable, sustainable businesses. Johl explains how our limiting beliefs get between us and success, and he shares how you can identify yours. We talk about burnout and how to manage it as it comes. Johl also explains what it means to practice conscious creation and how you can do it yourself.

What’s in this episode:

• How Johl coaches photographers through their mindset blocks [2:29]
• How to bust through limiting beliefs around raising your prices [6:40]
• How to uncover your own limiting beliefs so you can start deconstructing them [9:35]
• Johl’s advice for avoiding and overcoming burnout [13:26]
• How mindset and meditation affect your business, and how to start meditating if you’ve never tried it [17:42]
• Why we procrastinate, and how to stop stalling and get our work done [20:07]
• How your mindset might change as your business evolves, and why you should practice gratitude no matter what [22:29]
• What it means to practice conscious creating and how to do it in your own life [32:09]
• Johl’s advice for business owners struggling with mindset blocks [39:35]

If you want to overcome your mindset blocks and start achieving your goals, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/consious-creation-embracing-a-mindfulness-mindset-in-your-photography-business-with-johl-dunn/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Digital marketing is a powerful tool for your business. So powerful that the ins and outs of making it happen can feel overwhelming and complicated. Putting yourself and your services out into the world in the most effective way doesn’t necessarily mean that you have to be a marketing expert. 

But understanding some user-friendly and easy ways to implement SEO marketing strategies into your business will ensure that you stand out when prospective clients find you online.

In this episode, I chat with Feuza Reis, a marketing photographer and SEO strategist, who helps creatives get found online using organic digital marketing tactics. 

She shares why SEO is critical for photographers, how to optimize your website for SEO, and the importance of diversifying your marketing strategies. She also give some insight into the evolution of blogging and how Pinterest is a hidden gem for photography marketing.

What’s in this episode:

• Feuza’s start as a photographer and how she learned the power of digital marketing [02:00]
• Her pivot from photographer to digital marketer [04:15]
• Why SEO is important for photographers [07:04]
• Feuza’s user-friendly tips for optimizing your website for SEO [10:41]
• How a Pinterest strategy can benefit you as a photographer [17:56]
• The evolution of blogging and how you can use it to your advantage [20:17]
• Why you need to diversify your marketing strategies [24:00]
• Feuza’s favorite business advice [31:19]

If you want to understand how to use SEO to your advantage, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/get-found-with-fuse-demystifying-seo-marketing-with-feuza-reis/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

When you’re passionate about a lot of things, you might sometimes have the feeling that you should just pick something already. That you can’t have multiple passions, that you can’t pivot in your career, that it’s better to just pick a path than to be truly happy. But that’s the opposite of a growth mindset!

These limiting beliefs often keep you from fully embracing your passions and from having the confidence and growth mindset to take your passions and your business to new heights.

In today’s episode, I’m chatting with self-proclaimed multi-passionate entrepreneur, Dr. Clarissa Castillo-Ramsey. She’s sharing a lot of great advice on overcoming limiting beliefs, the power of growth mindset, and why you should pivot when you feel stuck.

Don’t let societal norms dictate how you live your life. The truth is that you can have everything you want and more, and you don’t have to choose one, straight path. Embrace the winding journey of your many passions and explore positivity and curiosity in your life and in your business.

What’s in this episode:

• Why Clarissa describes herself as a multi-passionate entrepreneur [02:18]
• Engaging the power of visualization and disrupting your judgy thoughts [05:07]
• How to uncover and move past your limiting beliefs [08:50]
• How to overcome limiting beliefs related to pricing your services [11:10]
• Clarissa’s Painting Your Path framework [12:59]
• Talking to yourself with a positive mindset [16:24]
• How Clarissa helps her coaching clients most past the stuck feeling in their business growth [18:10]
• Clarissa’s advice for avoiding burnout [20:03]
• Clarissa’s advice for pivoting when you feel stuck [22:52]
• How to handle time management when you’re multi-passionate [25:31]
• How to approach niches in your photography business [27:32]
• Why being done is better than being perfect [28:55]
• Clarissa’s advice for someone just starting out as an entrepreneur [30:28]
• A favorite successful story of one of Clarissa’s students [33:56]
• Questions you can ask yourself if you’re struggling to find your purpose [35:51]

If you want to get unstuck and embrace a growth mindset in your business, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/advice-on-growth-mindset-and-finding-passion-in-your-business-with-dr-clarissa-castillo-ramsey/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

A great website should do more than look pretty. It should help you attract and convert your ideal clients, without driving you crazy in the design and maintenance processes. And while the design is important, your website strategy is about a lot more than looks. In fact, planning your site strategy starts long before you ever open a site builder.

In today’s episode, I’m chatting with Showit website designer and one half of Launch Your Daydream, Kelsey Christine, about web strategy for photographers. Kelsey shares her advice for photographers who want their websites to look great and function well. She explains her Showit template customization process and where you should start if you’re in need of a website. We also chat about our love-hate relationships with blogging and whether or not it’s still important for photographers.

What’s in this episode:

• Where to start when designing your website [3:22]
• How Kelsey’s clients can update their own websites long after working with her [6:30]
• What Showit is and what sets it apart from other website platforms [8:25]
• How to create a website that’s beautiful, functional, and effective [10:45]
• How to utilize video on your website [12:29]
• Whether or not you should list your prices on your website [14:39]
• Common mistakes to avoid on your photography website [17:47]
• The right way to use SEO as a photographer [19:26]
• How to use blogging to keep your website relevant on Google [21:13]
• Behind the scenes of the ‘done for you’ website design process at Launch Your Daydream [23:49]
• How to keep your website secure and up-to-date [27:07]
• Kelsey’s best business advice for photographers [28:29]

If you want a beautiful, functional, and effective website, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/a-website-that-works-website-strategy-for-photographers-with-kelsey-christine-from-launch-your-daydream/

Reserve your spot for the 2022 Online Family Photography Retreat: https://themilkyway.ca/2022-family-retreat/

Whether you’re starting out as a photographer or you’re several years in and looking to grow your business, creating systems that work for you and setting prices that are sustainable can be transformative to your business. 

Today’s episode is a compilation of some of my favorite pieces of advice on systems, pricing, and profitability from previous guests Ang McCabe, Annemie Tonken, Colie James, Jane Goodrich, Jenna Henderson and Julie Christie. They’re sharing common mistakes when it comes to setting up your systems, how to handle raising prices and why profitability is more important than your specific “price”, and mindset shifts that will help you be successful.

And some of these guests will be our incredible teachers at the upcoming virtual 2022 Online Business Retreat for portrait photographers! If you’re ready to elevate your business through marketing, sales, systems, pricing, and more,  you can register at the link below!

What’s in this episode:

• How learning the “business” side of a photography business can change your life (Ang McCabe) [00:00]
• The biggest mistake most photographers make when setting up their systems (Colie James and Annemie Tonken) [02:00] [05:49]
• Where to start with your CRM system (Colie James) [03:48]
• Why a simple system, instead of overcomplicating your process, is more sustainable for your business (Annemie Tonken) [06:55]
• How to keep up your confidence when changing your pricing (Jane Goodrich) [08:08] 
• How to define your market position instead of comparing yourself to other photographers when starting out (Julie Christie) [09:23]
• Why price doesn’t matter nearly as much as profit (Julie Christie) [12:30]
• What mindset shifts you need to confidently raise your prices (Jenna Henderson) [15:38]

If you want to hear sage advice on systems and pricing from some incredible past guests, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/how-systems-and-pricing-can-transform-your-business-with-past-guests/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

The way you market your photography business, from email and your website to the way you interact with your clients is crucial to growing a sustainable business. The client/photographer relationship starts long before you begin a session, and you can create an unforgettable experience through education, marketing, and nurturing your clients before and even after meeting face to face.

Today’s episode features advice on how to craft and approach your marketing with the client experience in mind with thoughts from Megan Di Piero, Julie Christie, Mark Rossetto, Maria Arellano, and Nate Grahek. They’re sharing why it’s so important to not just have a website, but one that works for your business and your clients, how education improves the client experience, and why nurturing your current clients creates repeat sessions to fuel sustainability in your business.

To hear more from these incredible teachers, join us for the virtual 2022 Online Business Retreat for portrait photographers! If you’re ready to elevate your business through marketing, sales, systems, pricing, and more, you can register at the link below!

What’s in this episode:

• How focusing on sales and service creates sustainability and success in your photography business (Megan Di Piero) [00:00]
• Why nurturing relationships with your current clients is one of the best marketing strategies (Julie Christie) [03:03]
• Why an email list is crucial to growing your photography business (Julie Christie) [06:10]
• Two stories of how marketing can completely transform your photography business, whether you’re just starting out or you’re ten years into your business (Mark Rossetto) [08:31]
• The key to success in your business and how it’s related to your website (Mark Rossetto) [11:32]
• How you can over-deliver on your client experience outside of your photos and sessions (Maria Arellano) [12:27]
• Why your website is so important and how to tell if it’s working for your business (Nate Grahek) [15:01]
• How a good email system can support your website marketing (Nate Grahek) [15:57]

If you want to hear thoughts on marketing and client experience from some incredible past guests, tune in to this episode.

ll show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/marketing-mashup-past-guests-share-their-best-advice-on-marketing-and-making-an-unforgettable-experience-for-your-clients/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

Whether you’re a new or seasoned photographer, setting up systems that support your business is key. There are so many tools out there for streamlining, prioritizing, and delegating … It can be overwhelming to know where to start. And easy to bounce back and forth, never settling on a defined process.

In today’s episode, I’m chatting with Annemie Tonken, a photographer and business educator who helps other photographers set up simple systems that work for their needs and lifestyle, and she’ll be a teacher at our upcoming Online Business Retreat!

Annemie shares her advice for learning new systems, the importance of a supportive community, and how to determine the business model that’s right for you. She is chock full of wisdom on setting up a simple sales system and also reverse engineering how you think about and approach your business, from both execution and profitability perspectives.

What’s in this episode:

• How Annemie learned that she is passionate about the education side of business [02:42]
• How she systemazies being a photographer and running an education business/podcast [04:41]
• Her advice for pushing through overwhelm to learn new systems [07:39]
• Annemie shares about her recent Invisible to Irresistible Challenge [11:01]
• Reverse engineering how much money you want to make and how many clients you’ll need to get there [13:37]
• Finding supportive communities and embracing constructive feedback [16:43]
• The three different business models that Annemie sees in the working world and understanding which is best for you [20:59]
• Annemie’s simple sales system [26:19]
• Annemie’s advice for photographers who need better systems but don’t know where to start [36:08]

If you want to create more ease in your life by setting up systems that will work for your unique business, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/systems-for-successful-photography-business-w-annemie-tonken/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

There are plenty of things that can make running your own photography business challenging, but being able to pay yourself a living wage shouldn’t be one of them.

Our guest today, Lisa Kirkeberg, has had her own struggles, from spending years just making enough in her business to get by to learning how to manage her mental health diagnosis and her business at the same time. 

She’s sharing the tips that have helped her transform her photography business into a multiple six-figure venture, from leaning into her finely tuned processes to give each and every client their own personal touch, the lightbulb moment that changed the way she thought about how to pay herself, and how she’s built a business that can give her space to cope with her tougher mental health days.

What’s in this episode:

[03:26] The personal, customized process that allows Lisa K to make over six figures as a photographer

[05:49] How Lisa K learns from each interaction with her clients to communicate even better the next time

[08:50] How Lisa keeps burnout at bay by focusing on getting to know each individual client and leaning into her processes

[12:54] Why Lisa K is such a fan of therapy and how it’s helped her manage her business and her mental health diagnoses

[15:37] Lisa’s mindset shift that allowed to her start prioritizing her own paycheck

[17:17] Why knowing your numbers is the first step to making a profit and paying yourself 

[19:56] Lisa’s unique booking system and why it works so well for converting inquiries into clients

If you want to build a business that supports your clients, your mental health, and allows you to pay yourself, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/pay-yourself-and-protect-your-mental-health-with-lisa-kirkeberg/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

It’s time to stop letting imposter syndrome and self-limiting beliefs get in the way of our amazing businesses! Constantly comparing ourselves and our work to others instead of doing what we love with enthusiasm leaves us stuck in our heads and putting a version of ourselves out into the world that isn’t authentic.

In today’s episode, I’m chatting with award-winning artist and photographer Maria Arellano about how humility holds you back and why you should present yourself with authenticity and confidence. It’s not about “faking it until you make it,” you need to work on your own self-confidence first!

Putting yourself out there, stepping out of your comfort zone, and taking risks … This is what will attract the right people to your business. When you put limiting beliefs in the past, you can let the world see the rockstar you really are.

What’s in this episode:

Maria’s passion for how photography can lift up women and girls [02:51]

Maria’s advice for someone struggling to show up authentically in their life and business [05:53]

How humility can hold you back from showing up and presenting your best self [13:19]

Maria’s tips for growing a social media following on TikTok [18:19]

How comparing your work to others doesn’t serve you and actually keeps you from growing [22:00]

How to combat the pressure we put on ourselves [29:03]

How to move out of your comfort zone [32:48]

If you want to ditch the self-limiting beliefs, step into your self-confidence, and embrace your inner rockstar, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/step-into-the-spotlight-squash-the-self-limiting-beliefs-and-embrace-your-inner-confidence-with-maria-arellano/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

When you first start building a photography business, it’s easy to get busy doing all the things all the time just to keep your business going. But if that’s how you run your business indefinitely, burnout will be waiting for you right around the corner. To build a sustainable business that can support you and grow with you over time, you have to lean into your zone of genius instead by figuring out what you are best at, what lights you up, and what you might be able to relinquish control of.

So today, we’re talking to Kate Hejde, who is running a business in a way that focuses on her zone of genius and how that allows her to block out what everyone else is doing and experiment to find what brings her the most joy while allowing time for her life and family outside of her photography business.

In this episode, Kate’s sharing how she found her own zone of genius and outsourced everything else, why it’s okay to prioritize the most important things in your life, and how leaning into her what gives her strength and energy has helped her build a business that feels sustainable.

What’s in this episode:

[01:55] How she started her photography business when her first child was born and why she’s an advocate of building a business slowly and with intention

[06:15] How finding your zone of genius can help you reclaim time and energy in your business

[09:55] Why prioritizing the most important things in your life will give you clarity on what you can relinquish control of in your business

[13:22] Why Kate made the switch to soft proofing and how outsourcing has given her time back

[17:37] How focusing on experience over price can help convert inquiries and give you confidence in what you charge

[26:21] Why understanding and speaking to your clients in ways that are familiar to them can be transformative to your business

If you’re ready to find your zone of genius and build a business that feels aligned and energizing, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/crafting-a-photography-business-with-your-zone-of-genius/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

Creating luxurious, glamorous moments for your clients, ones that let them tell their own stories while feeling beautiful and empowered, all comes down to the details. From the first point of contact to feeling comfortable at the photo shoot to the ease in which they get to choose their photos, crafting an experience that makes clients feel like a super-star on the entire journey is what makes a photography session truly unforgettable.

With a focus on crafting a luxurious session for every single client, photographer and storyteller Jai Mayhew helps her clients channel their self-love into beautiful works of art. At her studio, she offers an experience designed to make her clients feel pampered and empowered through every moment. 

In today’s episode, Jai walks us through the ways in which she helps her clients tell their own unique stories through luxury photography, her obsession with storytelling, how she found herself in the luxury photography industry, why photographers need to be resilient and believe in the beautiful gifts they are creating for their clients, and so much more. Join us for this fascinating and fabulous conversation!

What’s in this episode:

[02:00] When Jai first fell in love with storytelling

[03:57] How Jai helps her clients lean into their own self-love to create empowering photography sessions

[07:00] Why luxury is all about the details, starting with communication

[12:04] How Jai’s focus on creating unforgettable experiences and prioritizing kindness positioned her to photograph some of her most famous clients

[16:40] How having a team has allowed Jai to create even better experiences for her clients

[17:53] Jai’s advice for breaking into editorial photography and the importance of just getting started

[23:45] Why photographers should understand the value in what they are creating: it’s art and an opportunity to create and document unforgettable moments!

[25:16] Jai’s #1 piece of advice for business and lifeIf you’re ready to start leaning into luxury and crafting unforgettable experiences for your own clients, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/glitz-glam-and-the-gift-of-art-creating-luxury-photography-experiences-with-jai-mayhew/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

As photographers and entrepreneurs, we have the gift of flexibility and being able to adjust and manage our business in whatever way works best for us. We can either be just another employee in our business, stuck to the whims of wherever the business takes us on any given day, or we can take control and start stepping into the CEO mindset as a business owner and use that flexibility to our advantage.

Dorie Howell is on the podcast this week to remind all of us to do just that: approach our business from the standpoint of a CEO. She’s a photographer herself, and one of her passions is helping other photographers envision the future they want for their lives, and then plan their business in a way that will support that vision.

In today’s episode, Dorie tells us all about her passion for creating businesses that support her life and the lives of her students in their own unique situations. She takes us through her own health journey, and explains how it’s made her a better business owner. And she encourages us to keep stepping out of our comfort zone, making big decisions, and thinking like a CEO so we can protect our time and energy to keep doing what we love.

What’s in this episode:

[02:19] Dorie’s history with photography and how she’s pivoted her business

[07:22] How Dorie’s phase of life means that she’s extra focused on creating a business that works for her life, not the other way around

[09:22] How Dorie helps her students envision the life they want for themselves in the future, and then figure out how their business can support that

[13:47] Why change is uncomfortable but necessary for positive change in your life

[16:24] Why raising prices is such a multifaceted issue and how to soften the process for photographers

[21:07] How the process of Dorie’s health improvement allowed her to become a better business owner too

[27:39] How identifying which parts of photography you love – and which ones you don’t (and can outsource) – can help photographers protect their time and avoid burnout

[30:40] Why you should be handling your business as a CEO instead of “just a photographer” 

[40:47] Why Dorie gets so much joy from teaching other photographers

If you’re ready to develop a CEO mindset and craft a business that supports the future you want for your life, tune in to this episode.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/be-the-ceo-managing-your-photography-business-on-your-terms-with-dorie-howell/

Reserve your spot for the 2022 Online Business Retreat: https://themilkyway.ca/2022-business-retreat/

There’s nothing quite like maternity photography. It’s a short time in a mother’s life, and it’s not an experience guaranteed to every woman who wants it. So when the moment finally arrives, being able to celebrate and commemorate this special experience is such an honor for maternity photographers.

For Olguta Goddard, it's very personal as well. Like many of her clients, she had a long journey to pregnancy and motherhood, so being able to provide beautiful memories of such a cherished time is extra special to her. She loves it so much that she’s niched down her whole photography business to only fine art maternity shoots, so she can focus her energy on her favorite type of art and her family as well.

On today’s episode, Olguta shares why she’s so passionate about maternity photography, some of her favorite moments with clients, how she manages her work and editing process to provide amazing images to her clients, and why it’s so important to her to protect her time and energy for herself, her family and her business and how she sets her prices with that in mind. 

What’s in this episode:

[03:05] Why maternity photography is so personal for Olguta, and why she’s chosen to only focus on that type of photography

[09:17] How working with a model and doing personal projects helps Olguta fight creative burnout

[11:53] How Olguta coordinates styling for her sessions and why she loves that process so much (it feels like a celebration!)

[15:55] Why Olguta restructured her business to better accommodate both her clients and her family activities

[20:28] How Olguta manages the editing process for her fine art photography 

[26:50]&[30:17] Why it’s so important for photographers to protect their own and energy and reflect that value in their pricing

[29:30] Why Olguta finds maternity photography so joyful and magical

[37:27] Why Olguta is so interested in videography as a complement to her fine art photography

If maternity photography is your jam, tune in to this magical episode with Olguta Goddard.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/magical-maternity-moments-balancing-fine-art-photography-and-family-with-olguta-goddard/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

When it comes to photographing babies and toddlers, you can never predict exactly how it’s going to go, depending on each babies’ mood and personality. The key is being able to read the emotions from both momma and baby, adjust based on their needs, and always, try to stay patient and calm above all else. Parents will love just about any picture of their sweet bundle of joy, but a peaceful, low-stress photography session can make the experience truly special.

In today’s episode, Amy Haehl shares her expertise from over a decade of newborn photography experience with us on how to do just that. She shares all her best tips to keep newborn photography sessions running smoothly and why she wishes she’d spent more time on her photography education when she first started out.

Amy also shares how the Covid pandemic made her rethink her pricing structure to better reflect the value of her time and expertise, so she wasn’t killing herself doing tons of sessions while missing out on time with her own family. At the end of the day, Amy just loves newborn photography and her passion for having fun and making each session truly memorable is infectious. I can’t wait for you to hear this amazing conversation!

What’s in this episode:

[03:47] Why babies aren’t as fragile as you might think and how to keep your cool when photographing them

[07:14] How to get on a toddler’s level to make their photography sessions as smooth as possible

[12:08] Why you’ll never regret investing in your photography education, instead of figuring everything out “the hard way”

[15:55] What to consider when posing babies during newborn photography

[18:37] How valuable newborn photography can be and why you should price accordingly – even if photographing babies doesn’t always feel like a “job”

[25:37] How bringing her creative visions to life continues to light up Amy’s soul 

If you’re considering branching out into newborn photography, tune in to this joyful episode with Amy Haehl.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/for-the-love-of-babies-the-joy-of-newborn-photography-with-amy-haehl/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

For many creatives, we can feel overwhelmed when faced with artistic resistance, even in work that otherwise excites us. Avoiding the things that make us feel creative resistance can lead to burnout or stagnation, but it’s so easy to find ways to keep ourselves busy with simple, but urgent tasks instead of finding ways to overcome this resistance. 

Today, Michelle McKay reminds us that to break through that next ceiling and to make that next creative leap, we need to lean into the artistic resistance we feel, because it’s leading us to the important and fulfilling work that will actually move us forward. Her advice on how she structures her day to make sure that she prioritizes this important work was completely life-changing, for her and for me!

In this episode, Michelle shares why she loves documenting honest, raw stories, how she gets intentional for both her creative endeavors and her business tasks, and how this helps her work to stay fresh by not comparing herself to others. She gives us her best tips for avoiding creative burnout and encourages us to keep pushing into work that feels creatively challenging. This conversation with Michelle is such a game-changer if you’re looking to expand creatively and find your own unique creative voice!

What’s in this episode:

[05:51] Why it’s a challenging time to be an artist and how Michelle overcomes the comparison trap by getting clear on her intention, which is telling truthful, honest stories  

[12:07] How to keep your photography feeling fresh and unique by embracing each shoot as a creative collaboration with your client 

[19:54] Michelle’s tips for keeping your creative spark bright instead of falling into artistic burnout

[26:29] Why Michelle loves leaning in to artistic resistance and how she structures her day to make sure that she gets her most important – not urgent – artistic work done every day

[31:10] How Michelle gets clarity on which work is most important to her

[36:37] How Michelle is continuing to explore her passion for storytelling through her new membership program (coming soon!) 

If you need that kick in the pants to break through artistic resistance and focus in on the work that will move you forward creatively, tune in to this inspiring episode with Michelle McKay.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/busting-through-artistic-resistance-and-creating-a-life-you-love-with-michelle-mckay/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

When Deborah Koch first picked up a camera, she didn’t know she was starting a brand new career. She just wanted to document her family life with her husband and her two sweet kids. But, once she started diving into her photography education and discovering the creative possibilities of fine art photography, she fell in love with the medium.

Today, she brings that joy and passion for creating timeless, gorgeous images to the clients she photographs through a thoughtful, collaborative process with her families. She’s kind enough to share the wisdom she’s gathered from her career of crafting beautiful images while never undervaluing her own fine art photography with us.

In this episode, Deborah shares how she balances her creative with her client work, practical advice on setting up a workflow that puts her families at ease, how she streamlined her culling and editing process to create magical images without getting overwhelmed, and why it’s so important to never lose sight of the value photographers bring to the world with the beautiful imagery we create.

What’s in this episode:

[03:56] How Deb got started in photography and her journey to studying it more intensely

[07:32] How Deb plans out her creative projects seasonally, instead of trying to force those projects during busy seasons

[15:41] The workflow Deb has developed to help her families relax and to make sure she gets every shot without overshooting

[22:42] How developing her confidence and restructuring her business allowed Deb to be able to create higher quality fine art photos without overdelivering

[25:11] Why communicating and collaborating with her clients on styling and location play such a huge part in the works of art Deb creates for her clients

[36:34] Why learning to value yourself and your art is key to finding an equilibrium within your work and personal life

If you’ve always wanted to dive into the magical world of fine art photography but felt overwhelmed by the intensity of the process, tune in to this episode with Deborah Koch.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/fine-art-photography-capturing-timeless-images-with-deborah-koch/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Even if you’ve done dozens of sessions, photographing a new baby can feel a little intimidating. What do you do if a baby doesn’t want to sleep? How do you get a rambunctious toddler to cooperate? And when do you finally start to feel confident as a newborn photographer?

When it comes to newborn photographers, Sissi Wang is one of the best, and she’s graciously joining us today to answer some of these tough questions. She gives us an overview of how she came into newborn photography, how she prepares for each session (flexibility is key), and her top tips for getting those cute baby photos in all kinds of circumstances.

In this episode, Sissi also shares some of her best business advice and online marketing tips, like how she shows up online as her authentic self and ignores the trolls, how she sticks to her belief in herself and what works for her business, and why being confident in your ability to learn, grow, and adjust will carry you through, even when you have ups and downs in your business.

What’s in this episode:

[05:46] How Sissi got started in newborn photography

[09:19] Why the way you lead and learn to roll with the punches during newborn photography sessions is more important than feeling like you have “everything figured out”

[13:45] Top tips for photographing toddlers and infants (#1 is keeping yourself relaxed!)

[21:24] Why showing up as her authentic self online – and brushing off any rude comments – has helped Sissi find her ideal clients

[24:27] How sticking to what she believes, not necessarily what everyone else is doing, has allowed Sissi to grow and develop her business

[27:17] Sissi’s story of navigating a terrifying health scare while traveling abroad

[35:11] Why cultivating confidence that you can keep going and keeping growing will carry you through normal business fluctuations

If you’re a newborn photographer looking for a little encouragement, this conversation with Sissi Wang will inspire and uplift you!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/babies-business-advice-and-being-yourself-with-newborn-photographer-sissi-wang/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Is there anything cuter than a squishy little baby wrapped up and surrounded by soft accessories? Their cute faces make photographing babies such a joy, even though their wiggly limbs and curious parents can make those newborn photography sessions hard work!

Today, Megan Macdonald shares just how much she loves photographing babies, shopping for the perfect props, and spending time with her own (not so little anymore) baby girl. She explains how becoming a mother herself influenced her career trajectory from fine artist to wedding photographer to newborn and maternity photographer.

In this episode, Megan tells us how she keeps her work feeling fresh and exciting through the way she manages her sessions and through teaching others, how she examines her work to continue improving her skills, and why, even with its challenges, newborn photography is so fun and exciting for her. And if you just can’t get enough from Megan, she’ll be teaching at our 2023 Online Newborn Retreat as well, so be sure to look for her there!

What’s in this episode:

[02:38] How motherhood influenced Megan’s journey into photography, from being an artist to photographing weddings and now babies

[05:14] Why Megan examines her art critically to improve her craft

[07:44] How Megan keeps her sessions fresh through the way she plans her workflows and manages parent’s input

[10:18] Megan’s inspiration and her artistic journey to the photography style she has today

[13:05] How the pandemic changed Megan’s priorities around her business and home life and led her to be more flexible with her business

If you love photographing babies, this conversation with Megan Macdonald will inspire you to try something new and get that perfect baby photo!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/all-things-baby-the-art-of-newborn-photography-with-megan-macdonald/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

As a young mom, Angelica Sam wanted baby photos for her sweet little girl, but she was unable to afford a professional photographer. So instead, she bought a camera, started photographing, and never looked back.

Today, Angelica is a published photographer and educator hosting newborn and maternity workshops worldwide (including at our 2023 Online Newborn Retreat!) and she’s here to share her story and her top tips for getting those cute baby photos, even when those babies don’t want to sleep.

Angelica also explains how she gets creative and incorporates her clients props and ideas to make meaningful photos for her families, why she’s become more firm with her personal boundaries and prioritized her self-care, and how she’s found confidence in her business. 

What’s in this episode:

[02:43] How Angelica got her start as a photographer and lessons she’s learned along the way, including how she build her confidence with newborns

[05:24] The details of how Angelica runs her studio, from her client closet to the prep guide she sends to keep her sessions running smoothly

[08:32] Angelica’s secret for keeping newborn sessions on track even when baby won’t sleep

[11:39] How Angelica incorporates her clients ideas into her photography to create the most meaningful photos for her families

[12:42] How the pandemic changed the way Angelica set boundaries around her personal time

[16:21] Angelica’s new course on mindset and creating financial security in your business 

Don’t miss this amazing conversation of how Angelica went from shooting her own baby photos to becoming a published photographer and educator!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/business-boundaries-and-baby-photos-with-angelica-sam/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Many of us as creative entrepreneurs  struggle with managing the push and pull of parenthood and creativity. On one hand, we tend to throw ourselves into our creative work because we love it so much, but on the other, we don’t want to miss out on the fleeting moments with our littles.

Today’s guest Nicole Ashley shares how she manages the tension between parenthood and creativity and how the pandemic gave her time to reflect on how she balances the two. She explains why she thinks being a mother has made her a better artist and how her own experience with parenthood has let her connect deeper with her clients throughout the major milestones in their life.

She also shares how she is intentional about fostering her creativity through varied types of work and personal projects, breaking out of creative ruts, and why taking time for herself and her family helps fill up her cup and keeps her going. If you’re a parent with a creative career, this episode is for you!

What’s in this episode:

[02:42] Nicole’s passion for making people feel good on the other side of the camera

[04:30] How the pandemic helped her reevaluate her priorities, and why parenthood changes your perspective on how you spend your time

[09:14] How getting feedback from other artists can help you recognize and refine your personal style

[14:06] How Nicole got into shooting book covers, and why she gets so much joy from making people feel good during their sessions

[21:43] How Nicole uses personal projects to keep things feeling fresh and inspired

[30:09] Why being a mom has made her a better photographer and why, when you’re stuck in a creative rut, you just need to start shooting

If you’re trying to find a balance between parenthood and creativity, don’t miss this episode with Nicole!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/parenthood-and-creativity-cultivating-a-successful-photography-business-and-life-with-nicole-ashley/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Have you ever felt a calling? A voice outside of yourself telling you to help someone or share something? Paula Owen had this exact experience, and when she listened, she was able to help a fellow student in their moment of need. Since then, she’s been leaning into her intuition and honing her gift to connect with other people and help them heal themselves.

Paula Owen is now an international award-winning photographer, and she uses her intuition to tap into the physical and emotional trauma of others and to bring confidence and healing to her photography clients. Her gift not only allows Paula to help others find peace and comfort, but it’s also helped her come to terms with her place as a vessel for good in this world.

Paula shares why using her intuition along with her photography allows her to encourage self-compassion and self-love in others, her advice for how you can tap into your own intuition, and how she overcame fear around using her gift. She encourages all of us to be brave and listen a little more so we can tap into that quiet, creative, intuitive energy for ourselves! 

What’s in this episode:

[02:20] Paula’s passion for helping people see themselves with compassion, her gift of intuition and insight, and how she uses this gift with her photography clients

[13:57] How she has learned to tap into feeling ailments and emotional trauma in others and how to help them give themselves grace, kindness, and forgiveness

[19:16] How Paula plans to continue incorporating her gift into her photography business, and how she’s overcome fear around sharing her gift

[24:05] Why listening closely and paying attention to the “little nudges” you feel is key to tapping into your intuition

[30:11] Why it’s okay to make mistakes, learn from them, and be kind to ourselves along the way

If you’re ready to start listening to the little nudges and lean into your intuition, you’ll love this episode with Paula!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-voice-within-tuning-into-your-creative-intuition-and-using-photography-to-heal-with-paula-owen/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Breastfeeding is a natural way for mothers to feed their babies, a part of human biology, and a normal part of life for many families. So why is it that female nipples, images of breastfeeding, and breastfeeding discussions are viewed as taboo or offensive?

Today’s guest Laura Parkin-Warner is ready to rethink the way we view breastfeeding through her beautiful photographs of natural motherhood. Her breastfeeding photography project aims to normalize images of natural motherhood and remove the stigma around breastfeeding so we can feel more open about the ways we choose to nourish our children.

Laura is also passionate about capturing authentic emotion in the photographs she takes. She shares why her photography business is rooted in passion and connection, why she doesn’t pose her clients, and how she embraces creativity and finds her artistic voice. This conversation with Laura will leave you feeling bold and empowered, and I can’t wait to share it with you!

What’s in this episode:

[02:31] Laura’s passion for motherhood and nursing photography, and how and why she breaks some of the rules of photography

[07:38] How Laura develops connections with her clients, including getting to know them beforehand and not doing poses at photoshoots

[11:23] How Laura became passionate about motherhood and nursing photography, and the importance of normalizing breastfeeding

[14:00] Laura’s support for normalizing women’s nipples especially in light of gender disparity

[21:00] Her approach to clothes and colors in shoots, how and where she finds inspiration when she’s feeling stagnant in her work, and her advice on how to find your voice as an artist

[30:39] What Laura loves about self-portraiture, and what you can learn from employing another photographer to do a shoot for you

[37:35] Why it’s important for new photographers to learn business skills while honing their photography skills when starting out

Tune in to this episode with Laura to learn more about capturing natural motherhood moments and the importance of creating connections with your clients.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/motherhood-unscripted-capturing-natural-motherhood-moments-that-matter-with-laura-parkin-warner/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Adventure and family photography is a wild mix of amazing light, beautiful landscapes, lovely clients… and occasionally unpredictable weather and toddlers. When it comes to managing all of these elements and still getting the perfect shot, Rebecca Lueck is the expert, and she’s here today to share her wisdom with us.

In today’s episode, Rebecca Lueck explains her definition for adventure photography, why communication is critical for this style of photography, and how she maintains creative control of her sessions while still making each experience laidback and enjoyable for her families. 

Becca’s passion for adventure photography is absolutely contagious, and this is one episode you won’t want to miss!

What’s in this episode:

[02:31] Rebecca explains what adventure photography is, how she explains it to her clients, and why communication is key for this type of photography

[08:19] How to develop a photography and editing style when you’re just starting out

[12:36] Why maintaining a client closet allows you more creative control over your photography sessions

[19:13] How Rebecca crafts an unforgettable experience for every client

[24:14] How to get unique and memorable photos everytime by giving your families instruction and then letting them do what feels natural as they get comfortable

[26:39] Rebecca’s lightning round where she quickly shares her best business advice, why she loves photography so much, and what lights up her soul

Tune in to this episode with Rebecca Lueck to learn more about running an adventure and family photography business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/in-the-wild-adventure-family-photography-with-rebecca-lueck/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

How do you picture the newborn phase? A laundry pile in a corner, formula spilled on sheets, and slightly overwhelmed parents? That might sound like a recipe for disaster when it comes to a beautiful, in-home photo shoot, but for family and newborn photographer Kelly Goggin, that’s her ideal working environment.

In today’s episode, Kelly Goggin shares amazing personal news and how that has inspired her to dive even deeper into her photography work. She explains how she preps for her in-home sessions with tired parents and how she helps clients feel connected and beautiful while they create life-long memories, even if their home isn’t Pinterest-perfect. The business and creative advice she shares is so thoughtful and down to earth, and I know you’re going to love this episode.

What’s in this episode:

[03:33] Kelly shares some amazing personal news and how that is affecting  her business and work life 

[09:16] A reminder that there’s not just one way to be an artist and why you need to evaluate what professional success means for your own unique life

[20:15] The unique challenges that come with in-home photography and how Kelly compensates for the ever-changing environments

[27:38] Kelly’s best advice for dealing with uncooperative kids (She’s the expert; she taught kindergarten for 10 years!)

[37:29] Why focusing on building relationships with clients is key to creating a fulfilling business and how to still charge a worthwhile amount for your sessions

Tune in to this episode with Kelly Goggin to get the best advice when it comes to shooting in-home and forging deep relationships with your clients!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/home-is-where-the-heart-is-in-home-family-photography-with-kelly-goggin/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Expectant mothers want to feel pampered and beautiful, without worrying about societal expectations that are impossible to live up to. That’s why today’s guest Lela Ruth focuses on bringing out the natural beauty of expectant mothers in their maternity shoots.

In today’s episode, Lela Richardson of Lela Ruth Photography talks about how she has cultivated a client experience that helps her mamas-to-be to feel comfortable, confident, and beautiful. She also shares how she developed her business model, how she works with fabrics to level up her photo shoots, and a sneak peak of the session she’s teaching at the upcoming Milky Way Retreat.

What’s in this episode:

[03:47] How Lela has created a client experience that promotes comfortability and confidence (and leads to stunning portraits), and how she approaches conversations about Photoshopping with her clients

[11:14] Why Lela made the decision to be all IPS in her business model, her biggest product sellers, and her advice on finding a quality lab to work with

[18:05] How Lela evolved her business into a high-end studio experience, and why success isn’t linear

[26:30] How Lela gets her inspiration from fabrics and how they can transform a photo

[33:37] Lela’s current projects, which include a maternity workshop and a new academy she recently launched for fellow photographers

[36:51] A sneak peak of Lela’s session at the upcoming Milky Way Retreat

Tune in to this episode with Lela Ruth to learn about high-end studio portrait photography and how to create an experience that leaves your clients feeling comfortable and confident!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/motherhood-magical-mamas-the-art-of-maternity-photography-with-lela-ruth/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Whether your business goals include winning awards, making a certain amount of money, or working with dream clients, at the end of the day, we’re all trying to create businesses that feel sustainable above all else. Sustainability means that you’re charging enough to stay in business, you’re making a schedule that keeps you from burning out, and you’ve found alignment in your creative work and clientele. 

In today’s episode, I’m chatting with Meg McMillan who has carved a niche for herself in the personal brand photography space and built her business in a way that’s sustainable for her and her family. She’s sharing why she loves brand photography, the importance of identifying your ideal clients and charging enough money to stay in business, and how to navigate creativity and expertise so she can feel energized and excited about her work.

What’s in this episode:

[04:41] How Megan discovered the need for personal brand photography and the biggest mistakes she sees from personal brand photographers just getting started

[10:36] How Instagram algorithm changes have affected brand photography and the importance of building trust with your clients (whether they tag you on social media or not)

[18:22] Learning who your ideal clients are and overcoming your scarcity mindset to stop being a people pleaser

[24:58] How brand photography is evolving and the importance of understanding your client’s vision and being able to deliver on it 

[30:29] Understanding when and how to share your expertise 

[36:34] Why you need to charge enough money to stay in business!

[49:12] The importance of taking messy action forward and not focusing on perfection

Tune in to this episode with Meg McMillan to learn about personal brand photography and how to build a sustainable business that pays you what you’re worth and aligns with your passions!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/branding-business-without-burnout-growing-a-sustainable-brand-photography-business-with-meg-mcmillan/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

As a photographer, there are so many niches that you can choose from for your business, and many times, that can be really helpful for marketing your photography and finding clients. But as we all saw back in 2020, it can also have a detrimental effect when times get tough or there’s an abrupt change in the world. 

In today’s episode, I’m talking with Aubrey Westlund about how she diversified her income, got her start in stock photography, and how that helped her stay afloat in lean times. We’re chatting about trends in stock photography, various industries that use stock photos, how to prioritize categories of photos to upload, and how branching out in your work not only boosts your creativity but also diversifies your income streams to better weather difficult times.

What’s in this episode:

[03:37] How Aubrey got her start in stock photography, how to choose which photos you submit, and where to start if you’re interesting in pursuing this niche

[08:51] Pitfalls to watch out for when starting in stock photography, and how to choose and work with multiple agencies

[12:08] Trends in stock photography and how to stay on top of them, taking advantage of the need for iPhone photos and videos, and why you should keep your editing simple

[17:26] The importance of thinking about the various industries that use stock photography (flat lays are not a thing of the past!)

[19:11] Retaining the rights to your photos, how agencies set prices and commissions for stock photography, and choosing categories that are big sellers

[23:01] The importance of diversifying your income streams

[26:49] Aubrey’s advice for photographers to mix things up when it comes to your work

Tune in to this episode with Aubrey Westlund to learn about how to diversify your income streams with stock photography!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/finding-success-as-a-stock-photography-superstar-with-aubrey-westlund/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Success looks a little different to each and every photographer, but for Megan Grace, it’s capturing the deep connections and creating memories to last a lifetime for her clients through beautiful depictions of their relationships. But capturing these moments on film isn’t just a product of chance. 

In today’s episode, Megan walks us through the methods she uses to make her clients comfortable and build trust with her before she ever starts shooting. She’s also sharing how she uses those same principles to instill confidence in her photography coaching students to help them grow into their strengths – not just become a carbon-copy of her.

This conversation touched on everything, from family to success to rediscovering your inner confidence. There’s something for everyone, and I’m so excited to share it with you today.

What’s in this episode:

[04:06] How Megan’s definition of success aligns with her desire to give her clients a memorable experience and to give her coaching students the confidence to build their businesses

[09:32] Megan’s advice for photographers struggling for consistency in their work, and how she uses direction in her photo shoots to capture both posed and authentic moments

[14:49] How Megan encourages motion and movement in her images

[18:04] How Megan builds a relationship of trust with her clients and her students, and one of her favorite sessions that shows how special it is to get photos with your older children

[32:30] How to sign up for Megan’s coaching program

Tune in to this episode with Megan Grace to discover how you can capture deep, timeless moments of connection for your clients!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/family-feelings-and-photography-capturing-moments-of-connection-with-megan-grace/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Bringing passion to the work you do can strengthen your confidence and clarity in your business. For KT Merry, her passion for conservation and animals has allowed her to take beautiful editorial photographs everywhere from Miami to Mount Kilimanjaro. She has learned how to maintain passion and consistency in her business, something every photographer wants.

In today’s episode, KT shares how she got into editorial and luxury destination wedding photography, why your business should be sustainable and pay you what you’re worth, how to attract clients you align with, and the benefits of time management and a morning routine.

What’s in this episode:

[04:09] How KT got her start in editorial photography as a photographer’s assistant, and why she was drawn to go out on her own as a wedding photographer

[08:13] What it’s like working with celebrity clients, and her favorite location to shoot

[11:24] KT’s advice for the mindset shift photographers need to confidently raise their prices, the importance of creating a business that meets your needs and is sustainable

[15:49] How to handle when people inquire and then ghost you, building rapport with potential clients, and recommending fellow photographers when a potential client isn’t a good fit

[21:44] Why KT loves time blocking, how photographs can attract and keep clients they love, and how to maintain passion and consistency in your business

[31:50] How KT’s program, The Abundance Plan, is helping her students build a profitable and sustainable business and find alignment in their work

[33:51] How a solid morning routine benefits your business and your life

Tune in to this episode with KT Merry to be inspired to build your business on passion, sustainability, and consistency!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/editorial-photography-mindset-shifts-and-maintaining-consistency-in-your-photography-business-with-kt-merry/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Burnout is an issue that plagues so many creative entrepreneurs. Juggling photo shoots and editing time with admin and social media while also making time for yourself and your family and cleaning the house … It can be a lot. 

In today’s episode, I’m chatting with Dawn Charles, wedding photographer turned photography and business educator to talk about all the ways she’s pivoted her business to thwart burnout. She’s sharing how setting boundaries and outsourcing in her business has helped her to scale her business, avoid burnout, and spend her time more intentionally, in both her business and in her personal life.

What’s in this episode:

[03:28] Dawn’s advice for balancing entrepreneurship and motherhood, the importance of setting boundaries between family and work time, and her advice for 

[09:54] Why Dawn chose to take on fewer weddings over time to prioritize the education side of her business

[16:01] How setting boundaries (yep, boundaries, again) helps you avoid burnout as a photographer and a creative, and how outsourcing gives you more time to do the things you love (in your business and in your personal life)

[26:24] Dawn’s Rise Academy membership which gives photographers access to a library of business and creative resources, and how her students have found success

[34:44] The best business advice Dawn has ever been given, and what she wishes more photographers knew

Tune in to this episode with Dawn Charles for some inspiration on setting boundaries and avoiding burnout!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/balance-burnout-and-boundaries-creating-a-fulfilling-business-with-dawn-charles/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

How you approach your business and photo sessions doesn’t have to be complicated. And yet, for so many photographers it’s easy to overcomplicate things. Simplifying your business processes goes a long way to building a sustainable business that you love.

In today’s episode, I’m chatting with Leah O’Connell of Firefly Photography. She’s sharing her approach to sustainable client experiences, how she helps photographers untangle their business processes, how her current business model gives her the flexibility she wants for her family and personal life, and the importance of finding passion in your work.

What’s in this episode:

[05:03] How Leah approaches sustainable client experiences, and how photographers have to remember that they’re in charge of making sure they don’t get burnt out

[10:22] How Leah helps photographers untangle their business processes, how easy it is to make things more complicated, and how it takes intention to simplify

[17:09] Leah’s advice for getting out of your own way, and how her passion for in-home photo shoots has lead to more authenticity and openness in her photography

[26:14] Leah’s current business model, how she has simplified and aligned her processes along the way, and how a virtual model allows her to have flexibility

[34:59] Leah’s advice to new photographers to pay attention to what lights you up

Tune in to this episode with Leah O’Connell to learn how sustainable workflows can simplify your business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/simplification-sustainability-and-systems-that-work-for-your-photography-business-with-leah-oconnell/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

I would be so grateful if you would take a quick moment to leave a review in your podcast app! Your review helps other photographers discover the podcast and also lets me know what content you find most helpful. Thanks beautiful friends!

Photographers, and many other creative entrepreneurs, don’t often think of themselves as writers. It’s easy to get stuck in your head and think that if you’re a “bad” writer, you’ll never be able to write successful copy that draws in the clients you want to work with. The truth is that being a “good” writer just means being you.

In today’s episode, I’m talking with Jenny Roth, an email and website copywriter for coaches and creative service providers. She’s sharing how to embrace your uniqueness in your content creation, use client feedback to narrow in on your message, create a consistent tone that will catch someone’s eye, and what to avoid when it comes to crafting your message.

What’s in this episode:

[02:58] Jenny’s tips for writing a really great bio and elevator pitch and embracing your uniqueness in the process

[06:58] How to create copy that really connects with your ideal client, and the importance of doing market research and listening to client feedback to really hone in your market

[11:45] Jenny’s thoughts on ChatGPT and other AI writing tools as well as plagiarism in writing

[17:50] Why you should speak to your audience like you’re just talking to one person, and how to create a consistent tone in your copywriting

[20:33] Pitfalls and cliches photographers should avoid when it comes to their copy, and Jenny’s advice for finding your copywriter voice

[23:56] Jenny’s advice for how to get out of the limiting belief that you’re “not a good writer”

Tune in to this episode with Jenny Roth to learn how to find your unique voice and get out of your head when it comes to writing copy!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/you-are-a-writer-copy-that-connects-with-photography-clients-with-jenny-roth/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower: https://themilkyway.ca/quiz/

Today’s guest, Stacey Owen, started her marketing agency for photographers and creative entrepreneurs because she wanted to be able to share the education that she was seeking when she first started as a photographer. Her passion is very much about being behind the camera in her zone, but she wants photographers to be able to build a business that they love, too.

We’re chatting about how Stacey started her business, how prevalent burnout is in entrepreneurship, and some helpful marketing and branding tips and questions to help you find alignment and avoid burnout in your business.

What’s in this episode:

[02:48] Why Stacey pivoted from VA services to marketing for photographers and creative entrepreneurs

[05:10] A little tangent on why we have both chosen to quit drinking, and taking the step from acknowledging your burnout to doing something about it

[16:28] Stacey’s passion for noir stories told through photography

[19:15] The biggest marketing mistakes that Stacey sees from photographers and entrepreneurs, and her advice on where to begin when rebranding and important questions to ask yourself

[23:42] Stacey’s advice for me on creating marketing buzz around my business when I end my sabbatical (hint: I’m not ready for marketing yet)

[27:25] Where to start with SEO and why it’s important, and how a Google Business Profile (and keeping it updated) is an easy SEO win

[31:29] Information about Pepper U, the best piece of business advice she’s received, and her advice for photographers just starting out

Tune in to this episode with Stacey Owen to learn how to approach your branding and marketing from a place of alignment!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/modern-marketing-sustainable-authentic-marketing-for-your-photography-business-with-stacey-owen-from-meet-pepper/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower: https://themilkyway.ca/quiz/

The ebbs and flows of entrepreneurial life are constant, and balancing them can often be tricky. Finding alignment in your career while generating profits that support your lifestyle—that’s the dream. And today’s guest helps her mentees and students to make that dream into a reality.

I’m chatting with Kristin Sweeting, wedding photographer turned coach for entrepreneurs and the founder of Dangerous Creatives. She’s sharing how to find fulfillment in your business by aligning it with your values, how passive income streams can be a boost to your business, how to recenter when things feel out of alignment, and the success frameworks that she has created for her students to stay true to themselves.

What’s in this episode:

[02:31] Kristin’s approach with her students to a fulfilled and aligned career that generates great profits, and the importance of normalizing burnout and making your health a priority

[07:32] Building a business as a single parent, how passive income streams can help diversify your income and take some pressure off

[15:20] How to overcome imposter syndrome and shift your mindset, and understanding what you can control (and what you can’t)

[20:03] Kristin’s definition of success, how a core values exercise will help you hone in on what’s most valuable to you, and what to do when things feel out of alignment

[32:12] How Kristin’s Dangerous Creatives framework helps her mentees grow

Tune in to this episode with Kristin Sweeting to get inspiration for generating multiple income streams while prioritizing your values!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-dangerous-creative-success-frameworks-core-values-and-income-diversification-for-your-photography-business-with-kristin-sweeting/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower: https://themilkyway.ca/quiz/

When it comes to business, we all make mistakes sometimes. Scheduling errors, miscommunications, and even technical or hardware issues come up (yes, even for me), but they’re all opportunities to grow and to learn from. 

So in today’s episode, I’m walking you through my process for how to get back on track once you’ve made a mistake, how to assess the situation, and then how to implement solutions so you don’t get stuck in the same situation again!

What’s in this episode:

[01:21] Why making a mistake is an learning opportunity

[02:24] Lisa’s mortifying experience of being unprepared for a client and how this was a catalyst for her to change her business systems to prevent a similar problem from happening again

[04:42] How to assess mistakes, miscommunications, and the circumstances that created them so you can keep a similar problem from happening again

[06:43] How to regroup, refocus, and look for growth opportunities (and NOT vent on a Facebook group)

[09:27] Why you need to take action by implementing new systems or pivoting your business, so you never have to repeat some of these tough situations

Tune in to this episode so the next time a mistake happens in your business, you’ll be ready to get back on track!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/process-to-get-you-back-on-track-after-a-setback-in-your-photography-business/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower: https://themilkyway.ca/quiz/

Many photographers focus on the photography side of their business and don’t prioritize things like putting systems into place or building an email list from the beginning. This results in photographers treating their business as more of a side gig. 

Today, I’m talking with Noella Andres, former photographer turned Online Business Manager for photographers, and she wants you to start treating your business like a business, and she has great advice for how to do just that.

She’s sharing tangible ways to set up systems that will give you more freedom and flexibility, how to stay consistent with those systems, important marketing approaches (that you may be avoiding), and why a business coach can help you not only focus on your goals but execute them, too.

What’s in this episode:

[02:27] Noella’s passion for helping photographers with their back end business 

[07:03] Noella’s favorite tools for staying organized in business and her advice for staying consistent with systems

[13:26] How Noella helps her clients overcome tricky marketing challenges and how to take advantage of an overlooked marketing tool: the email list!

[17:26] How Noella’s definition of success has changed post burnout, her advice on setting goals, and why you might want to consider investing in a business coach

[28:17] Why it’s okay to pivot in your business, and how to treat your business like a business, not a side gig, whether you’re just starting out or years in

Tune in to this episode with Noella Andres to get inspiration for building systems and automation that bring flexibility to your business!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/flexibility-freedom-and-focus-streamlining-your-photography-business-with-noella-andres/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Entrepreneurs, photographers included, tend to get in their own way. Doubt creeps in, limiting beliefs take over, burnout rears its ugly head, and you’re stuck. Not working the hours you want, not serving the clients you want, not making the money you want.

In today’s episode, I’m chatting with Heather Lahtinen, whose goal and passion is to help photographers make money doing what they love without succumbing to burnout and limiting beliefs. She’s sharing how to discover your limiting beliefs, five tips for avoiding burnout, how to change your mindset around stress, and the three beliefs that will help you take action toward a successful business.

What’s in this episode:

[02:25] How Heather started out, her passion for helping people make money doing what they love, and how she helps photographers get out of their own way 

[13:31] How to discover your limiting beliefs, and how to build up your belief in your passions

[20:17] The circumstances that keep leading us to burnout and Heather’s five tips for avoiding it

[30:07] Why Heather doesn’t use the word “overwhelm,” how to move through stress and take action, and reframing your mindset to tell a different story about what stress means

[35:51] Heather’s belief triad that will help you run a successful business, and how these beliefs are interconnected  

Tune in to this episode with Heather Lahtinen to get inspiration for beating burnout, overcoming limiting beliefs, and mastering your mindset for good!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/no-limits-how-reframing-your-mindset-can-recharge-your-photography-business-with-heather-lahtinen/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

And if you love this episode, share it with a friend! Thanks, beautiful friends!

As creatives, and especially as entrepreneurs, we often think we need to say yes to everything. But if you say yes to something that doesn’t align with your values and what you want for your business, you’re not going to feel fulfilled in the work that you do.

In today’s episode, I’m talking about embracing the mentality of only saying yes to things that really excite you and light you up. I’m sharing tips for learning how to say “no,” setting boundaries, and embracing and prioritizing the work that makes you go, “hell yes!”

What’s in this episode:

[01:37] How to know when you’ve had a “hell yes” moment, and why it’s important to say “no” when the opportunity just doesn’t feel right

[03:44] Tips for learning how to say “no” and setting boundaries in your creative work

[06:53] How to get started putting “if it’s not a hell yes, it’s a hell no” into practice

Tune in to this episode for tips on saying “hell yes” to what lights you up (and “hell no” to what doesn’t)!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/if-its-not-a-hell-yes-its-a-hell-no-intentional-decision-making-as-a-creative-photographer/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

Discover what makes you stand out as a photographer with our free quiz, What’s YOUR Photography Superpower. Take this short quiz and let us know your results! We love hearing from you!

As entrepreneurs, we probably have more limiting beliefs than we care to admit. Today’s guest calls these beliefs that hold us back “sticky floors” and she has made it her mission to help women identify theirs, and, in turn, build a life filled with purpose and passion.

In this episode, I’m chatting with Erica Rooney, executive coach, chief people officer, and more, and she’s sharing how to break free of limiting beliefs by taking action instead of overthinking and by leading with your core values and authenticity. She also has great tips for staying true to yourself (and learning to say no).

What’s in this episode:

[04:02] What “sticky floors” are, according to Erica, and how you can identify yours

[11:07] How Erica coaches her clients to stop overthinking and start taking action, and the benefits of self-compassion

[18:40] How to overcome the fear of showing up authentically, and how to identify your core values (and understand that they can shift)

[24:36] Advice for ditching people-pleasing tendencies, tips for building confidence, and how rigid goals can lead to self-sabotage

[35:19] How to have more fun in your business

Tune in to this episode with Erica Rooney to get inspiration for replacing your limiting beliefs with confidence and authenticity!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/from-overthinking-to-action-how-creatives-and-photographers-can-overcome-limiting-beliefs-with-erica-rooney/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

And if you love this episode, share it with a friend! Thanks, beautiful friends!

After moving to the Caribbean with her husband and young son, D’Ann Boal discovered photography and never looked back. And today, she’s a full-on fan of studio lighting and all the magic (and flexibility) it can bring to a photo shoot. She has inspired me to play around with different equipment in my own photography.

In today’s episode, D’Ann and I have a lovely chat about mobile photography, studio lighting, photography equipment, the importance of personal projects, and how to prioritize creativity. We also discuss breaking free from burn out, the guilt of missing important moments when you overwork, and how learning keeps you fresh in your business.

What’s in this episode:

[03:20] D’Ann’s experience with Pro Photo, and her advice for getting into studio lighting

[06:57] How D’Ann got into photography, and how she equates photography to cooking

[14:36] Thoughts on AI and how it could affect the photography industry

[18:05] Why personal projects are important to creativity

[24:16] D’Ann’s advice for someone feeling uninspired in their business and how to break free from burn out and get back to creativity

[33:02] The important of maintaining the mindset of a learner, and what D’Ann is currently interested in learning

Tune in to this episode with D’Ann Boal to get inspiration for reigniting your creativity and building a business of abundance!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/for-the-love-of-light-reigniting-the-creative-spark-in-your-photography-with-dann-boal/

Reserve your spot for the 2023 Online Newborn Retreat: https://themilkyway.ca/2023-newborn-retreat/

And if you love this episode, share it with a friend! Thanks, beautiful friends!

As entrepreneurs, we hear this advice all the time: “Find your niche and stick to it.” But what if that doesn’t work for us? What if we have more than one passion? What if we don’t want to be stuck in a box creatively?

In today’s episode, I’m interviewing Lucy Baber, a photographer, podcaster, relationship coach, and more, and she offers meaningful advice on how to be a multi-passionate business owner. Her reminder that you can do and be more than one thing in life is one that will resonate with many of you. Embrace the messiness and the joy that comes with doing what lights you up inside.

And if you want to hear more from Lucy and how she thrives as a multi-passionate creative entrepreneur, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[02:52] Lucy’s advice on how to embrace being multi-passionate in our businesses

[05:05] How Lucy helps others discover their own superpowers 

[08:04] How Lucy found her own photography style of being light and fun and less polished

[11:04] Lucy’s tips on how to find your niche as a photographer or other creative

[16:24] Why Lucy started her social justice project, 100 Black Dads, and the importance of that work for her

[20:42] Lucy’s podcast, Midlife Plot Twists, and how so many of us are all going through the same things

[30:06] Why Lucy felt the need to start a relationship coaching business

Tune in to this episode for advice on embracing the messiness of real life and pursuing your passions (all of them!)!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/follow-your-heart-how-to-thrive-as-a-multi-passionate-creative-entrepreneur-with-photographer-lucy-baber/

Get ready for the 2023 Family Retreat! Join the VIP list for early-bird prices and a little preview of what's in store: https://themilkyway.ca/2023-family-retreat/

And if you love this episode, share it with a friend! And if you have a comment or questions, send it our way! We might even feature it in a future episode! Thanks, beautiful friends!

Have you ever thought about dabbling in family filmmaking? If it felt intimidating or you didn’t understand the tech behind it, or maybe you haven’t even heard of it, it’s OK, we’ve got you covered. 

In today’s episode, I’m interviewing Colie James, a photographer and family filmmaker, a podcast host, and a workflow and automations guru. Colie shares advice on the tech side of filmmaking, the mistakes she sees people make the most (and how to fix them!), and the importance of outsourcing tasks from your business so that you can do more of what you love.
 
And if you want to hear more from Colie and how makes the most amazing heart-warming family films, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[04:02] Colie shares about her love of filmmaking, family sessions, and how she paired it all together

[06:20] We get techy and discuss filmmaking equipment - gimbals, tripods, iPhones, cameras, external mics, and more

[16:46] Colie shares the 3 beginner mistakes she sees most often when it comes to filmmaking

[18:32] Colie’s advice for multi-passionate creatives and doing what makes you happy, and how outsourcing makes it all possible 

[23:12] Colie shares the most fun filmmaking project she’s worked on and it’s not what you expect

Tune in to this episode for advice on getting into family filmmaking, and how outsourcing can streamline your business and your life!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/podcast-template-newlights-camera-connection-the-secrets-to-crafting-heartwarming-family-films-with-colie-james/

Get ready for the 2023 Family Retreat! Join the VIP list for early-bird prices and a little preview of what's in store: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Taking photos of other people comes with the job of being a photographer. But what happens when you turn the camera on yourself? If you find yourself feeling a bit silly, that’s OK. Embrace it. Self-portraits don’t have to be perfect. If you’ve been too scared to try self-portraiture, this is your permission slip to get started. 

In today’s episode, I’m interviewing Alex Eischeid, a creative portrait photographer, mentor, and instructor. Alex shares advice on how to get started with self-portraits, where to find inspiration for these photos, and how to embrace your creativity and not take yourself so seriously.

And if you want to hear more from Alex and how she's exploring self-portraiture, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[02:21] Alex shares what she’s passionate about and how she got started in photography

[05:09] Why self-portraits are so meaningful to Alex and why she started a 29-day self-portrait project

[09:52] Alex’s tips for getting started with self-portraits

[12:28] Where Alex draws inspiration from in her photography

[16:37] How she gets her children involved in the photos and grown their bond

[19:58] Alex’s advice for not taking yourself too seriously and embracing creativity when doing self-portraits

[25:56] How she’s developed and evolved her sense of style in her photos

Tune in to this episode for advice on embracing the messiness of real life and trying self-portraits.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/reflections-of-self-exploring-the-power-of-self-portraits-in-photography-with-alex-eischeid/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

If you’re struggling to find your voice as a photographer or other creative, it’s OK, it happens to all of us from time to time. Creativity and inspiration come from continually trying new things, so this is your permission slip to try it all. 

In today’s episode, I’m interviewing Annie Nelson, a Minnesota-based award-winning photographer. Annie shares about her creative process and staying inspired, tips on how to break through creative resistance, and how to balance your personal vision and your clients’ expectations.
 
And if you want to hear more from Annie and how to infuse your creative voice into your work, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[02:02] An introduction to Annie Nelson, what she’ll be teaching at our upcoming family retreat (spoiler, it’s emotive motherhood!), and why it speaks to her

[03:35] Annie, a former hairstylist, shares her analogy about coloring her clients’ hair and editing photos

[05:23] Annie’s process on how she comes up with new ideas for her personal projects

[07:21] Creativity is a muscle that must be worked out, but Annie shares her tips on what to do when you feel resistant to that creativity

[10:29] How Annie balances her personal vision with the needs and expectations of her photography clients

[12:34] How Annie stays inspired and motivated to push herself as a photographer

[14:10] Annie’s advice for someone who is struggling to find their creative voice

Tune in to this episode for advice on trying new things and finding your creative voice!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/from-click-to-connection-unveiling-your-creative-voice-with-photographer-annie-nelson/

Get ready for the 2023 Family Retreat! Join the VIP list for early-bird prices and a little preview of what's in store: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Whether it’s a client wardrobe, a location, or a pose, style is so important to foster that emotional connection in your photos that your clients want. Finding your style can lead to the comparison trap, though, so remember to set good boundaries around where you find your inspiration and which social media accounts you follow. 

In today’s episode, I’m interviewing Missie Lafrenz, a family and maternity photographer from Iowa. Missie shares how her 30-acre farm has changed her clientele, how to incorporate more of a farm style into your own photos, and how to infuse your sessions with real emotional connection.
 
And if you want to hear more from Missie and why style is so important to storytelling, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[04:36] Missie’s advice to anyone who is bumping into creative resistance and how she stays focused

[08:11] Missie shares about her 30-acre family farm and how her clientele has changed with this experience

[12:11] How to infuse your photography sessions with connection so that your subjects don’t look and feel stiff

[15:41] What to do when you have uncooperative kids and your photo session starts to go sideways

[18:35] Why Missie doesn’t use prompts for encouraging emotional connection and how styling and a client wardrobe is important for Missie’s sessions

[22:44] How Missie overcomes creative burnout

Tune in to this episode for advice on infusing style and storytelling into your photos.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/crafting-stories-through-style-exploring-the-power-of-storytelling-in-photography-with-missie-lafrenz/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Having relaxed, comfortable clients is important for any photo session. It’s even more important when it comes to intimate connection photography. We want to alleviate any fears and stiffness our clients feel, and instead capture the genuine emotion and love.

In today’s episode, I’m interviewing Sarah Havens, an intimate connection photographer from southwest Germany. Sarah shares what it was like moving her business overseas, how to relax her clients before their intimate photo sessions, and why discussing boundaries beforehand is an absolute must.

And if you want to hear more from Sarah and how she's highlighting the intimate connections in her photography sessions, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[02:14] An introduction to Sarah, what she’s passionate about, and why she decided to pursue photography

[03:22] What it was like starting her photography in the States and then moving her business back home to Germany

[06:16] What Sarah thinks is the most important quality a photographer can bring to their work

[08:34] Why A.I. should be embraced as a tool in your photography and not as competition

[11:40] Sarah focuses on couples photography and gives her advice on how to relax her subjects so they don’t appear rigid

[18:11] How Sarah approaches photographing older couples

[19:46] Why it’s important to encourage your clients to discuss beforehand how intimate they want their photos to be

[23:51] Sarah shares her favorite prompts to use during photo sessions

[25:15] How Sarah handles uncooperative children during a session

Tune in to this episode for how to convey emotion and intimacy in your next photo session.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/artful-storytelling-for-the-wild-souls-creating-heartfelt-photography-with-sarah-havens/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

As creatives, we can sometimes let fear overwhelm our art, especially when we worry about what everyone else is (or isn’t!) doing. Like, should we try a new technology? Will we be left behind if we don’t use it? What if we don’t utilize it as well as someone else? But, if you put aside your fear, and allow yourself the freedom to create and play, you’ll see amazing results in your work.  

In today’s episode, I’m interviewing Twyla Jones, a photographer, educator, and founder of Emotional Storytelling. Twyla shares why we should experiment with our creativity, how to embrace A.I. as a helpful tool, and how to create the art you love without fear. 

And if you want to hear more from Twyla and how she's embracing AI as part of her photography business, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

What’s in this episode:

[03:26] Gamification and creating immersive experiences for photography courses and retreats

[08:36] The fear photographers have about A.I. replacing them and why we have nothing to worry about 

[21:00] How we can use ChatGPT to improve our work

[25:29] The generative A.I. feature in the new basic Photoshop download and how it can make our lives easier

[31:18] Why it’s essential for our creativity to take breaks when we’re feeling uninspired and how to redirect our negative thoughts

[41:09] How to create without fear

Tune in to this episode for how to unleash your fearless creativity.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-empowered-artist-embracing-ai-in-photography-and-unleashing-creative-freedom-with-twyla-jones/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

As photographers, I bet many of us have experienced flat, uninteresting photos when we haven’t felt a connection with our clients, especially when we started out. That emotional connection is the magic sauce that makes your photos shine.  

In today’s episode, I’m interviewing Denise Birdsong, an award-winning wedding portrait and boudoir photographer from the San Francisco Bay Area, who is a pioneer of emotive photography. Denise shares her advice for how to infuse your photos with real emotion, how to build trust and connection with your clients, and how photography itself is changing because of a greater emphasis on emotions.

What’s in this episode:

[02:48] What Denise is passionate about in photography and how her grandmother helped her find her voice as an artist

[11:08] The challenges Denise has faced as an artist, namely, being called an artist in the first place

[17:03] Denise is the master of infusing emotion into her work and she gives some advice for anyone who is drawn to it but might be scared to start 

[24:00] Why trust is so incredibly important when it comes to creating connections with your clients

[28:51] Why there’s a renaissance of emotion in photos currently and how photography is evolving because of it

[31:34] The legacy that Denise’s mom has left on her creative work

Tune in to this episode for how to infuse emotion and connection into your next photo session.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-art-of-connection-infusing-emotion-and-body-language-in-photography-with-denise-birdsong/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Senior portrait photography might seem intimidating, but it doesn’t have to be. Just like any other genre of photography, you’ve got to make your clients feel comfortable in order to make your photos shine. 

In today’s episode, I’m interviewing Leslie Kerrigan, a senior portrait photographer from South Carolina. Leslie shares advice on how to start working with teens, how to bring out her clients’ personality during a shoot, and innovative ways to market teen photography and get your name out there. 

What’s in this episode:

[05:06] Why Leslie decided to focus on senior photography and her advice for those who are intimidated to start working with teens

[09:24] How Leslie handles posing female teens in a way that doesn’t appear too sexy, and her thoughts on teens using filters on their photos 

[13:38] Leslie’s process on how to extract a client’s personality during a shoot, especially when they are shy

[18:05] Leslie’s tips on how to enforce boundaries and provide clarity to ensure that a senior photo shoot doesn’t become an entire family reunion photo shoot

[23:30] Innovative ways to market for teen photography and get your name out there, including using a spokesmodel team

Tune in to this episode for how to incorporate senior photo shoots into your photography services.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/senior-portrait-the-art-of-photographing-high-school-seniors-with-leslie-kerrigan/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

If you’ve ever been intimidated by ad strategies for your business, you’re not alone. Click through, conversion rate, ad copy, lead generation, boosted ads - it’s enough to make your head spin if you aren’t sure what you’re doing or what it all means. It really doesn’t have to be so scary, though.

In today’s episode, I’m interviewing Ashleigh Taylor, an award winning portrait photographer and photography educator and speaker. Ashleigh shares what she’s learned about using ads to grow her business, why you need to diversify your ad strategy, and how to know if your ads are working. 

What’s in this episode:

[03:18] How to build confidence as a creative and ask for what you’re worth

[09:50] Why photographers should diversify their ad strategy to include things like Google ads and not rely solely on social media

[17:26] How to know if you can afford ads and why most people don’t understand how ads really work

[25:46] How to know if your ads are really working for your business or not and how to improve your conversion rates

[30:13] Why we should be transparent about pricing and value

[39:08] How to attract the dreamy clients that you’re excited to serve

Tune in to this episode for how to diversify your marketing and ad strategy as a photographer.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/capturing-clicks-navigating-advertising-strategies-for-photographers-with-ashleigh-taylor/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Have you ever wanted to improve your photography business and learn from other experienced photographers? There’s a lot of information out there to sift through and it can be overwhelming, I get it. But what if we could compile our best, most effective tips in one place? Intrigued? Get ready for the Business Tip Road Trip!

Today’s episode is a bit different from what you would normally hear on the Art and Soul Show, but I know it’s one that will be so valuable. It’s a collaborative episode featuring 7 expert photography business owners (yours truly included!) who are offering tips and advice on how to improve and streamline your own business. Make sure to bookmark this episode and return to it again and again as you implement these strategies. 

What’s in this episode:
[02:06] Sabrina Gebhardt (Shoot it Straight) kicks things off with a really important topic that many of us ignore: how to define success for ourselves (instead of letting others define it for us).
[10:13] Andrew Hellmich (Photo Biz X) shares a clever tip for how to use video content to give your SEO a mega boost!
[22:58] Colie James (Business First Creatives) shares tips for booking more clients with a simple (yet wildly effective!) two-step process.
[32:24] Daniel Moyer (Focused Photographers) talks about the ups and downs of finances as a service-based entrepreneur and shares a great tool for getting your finances in order.
[44:06] Lisa DiGeso (The Milky Way) talks about strategies for managing your time and creating the work/life balance that you've always wanted.
[56:02] Natalie Jennings (Photo Business Help) pulls back the curtain on tips & tricks to use Pic-Time that will improve your workflow and knock your client's socks off.
[59:36] And finally, Annemie Tonken (This Can't Be That Hard) shares the brilliance of using a "Back Pocket Offer" to give your revenue a boost this year... even in a slow economy!

Tune in to this episode for new tips to implement in your business from 7 expert photographers.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/business-tip-road-trip-7-photography-experts-offer-heartfelt-advice-to-improve-your-photography-business/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Every single one of us has faced limiting beliefs at some point in our lives. We’ve let other people dictate our worth and our success and it’s not healthy or sustaining. Instead, we have to remember the value we bring to the table and believe in ourselves. 

In today’s episode, I’m interviewing Mollie Sommer, a certified Core Energy Coach who teaches manifestation, empowerment, and self-love. Mollie shares how to live from the heart, manifest the life you want, and let go of limiting beliefs.  

What’s in this episode:

[03:21] For anyone who is overworked and exhausted, Mollie gives her advice on how to move through it and value yourself

[08:41] How to live from your heart and not from your head

[12:49] Scarcity and abundance mindset and how that can show up in photographers’ lives, and how to manifest more of what you want in life

[21:29] Mollie explains what the Law of Being is, how it works, and why you should let go of limiting beliefs

[28:16] How to stop tying your self-worth to how much someone is willing to pay you

[33:51] What goddess baths are and why you need them in your life (Mollie created an awesome freebie for you on this!)

[39:25] Mollie’s advice for someone just starting out as an entrepreneur

Tune in to this episode if you want to live from your heart and not your head - in life and in business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/manifesting-magic-cultivating-a-heart-led-business-as-a-photographer-a-creative-with-mollie-sommer/

Get ready access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Don’t forget to leave us a review if you loved this episode! We appreciate you and your time, beautiful friends!

Pricing your business is about the numbers, sure, but it’s also about your emotions. Self-worth, imposter syndrome, uncertainty - all of those things can play a part when deciding on your pricing structure for your photography business. But what if there was a simple way to align your pricing?

In today’s episode, I’m interviewing Fiona Margo, an adventurous motherhood and newborn photographer in the Seattle area, who shares how she uses resentment to measure her pricing packages (yes, you read that right!), how to create a marketing plan that works, and whether or not Instagram is still a viable marketing tool.   

What’s in this episode:

[03:47] Fiona is very specific about pricing and location on her website so that clients know exactly what they’re getting when they book a photo session

[08:44] Fiona’s advice on creating a marketing plan, how to tweak it when you’re not getting the results you wanted, and if Instagram is still worth the effort for creators

[12:46] How to get more involved in your community and boost your visibility as a local business

[14:02] How Fiona’s photography business works and how she makes it profitable (and the answer might surprise you!)

[18:15] Some advice for when you’re not getting inquiries or not serving your ideal clients and feeling stuck in your business, plus tips on pricing your business

[31:50] Fiona shares her best practices of building an email list

Tune in to this episode for tips on pricing and marketing your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/turning-frustration-into-fuel-harnessing-change-and-growth-in-your-photography-business-with-fiona-margo/

Get access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

As photographers and business owners, the struggle to stay motivated and push our creativity is real. It can feel like everything has already been done before - poses, props, locations, etc. But what if we could examine that struggle from a new lens? 

In today’s episode, I’m interviewing Karina Beck, a storytelling photographer from the Seattle area. Karina shares her advice for military spouses and others who’ve had to move around and restart their businesses, what intentional storytelling means to her, and how she’s been able to find inspiration by reframing creativity into problem-solving.

What’s in this episode:

[06:29] As a military spouse, Karina shares her advice for those who have to restart their business in different locations

[15:38] Karina is an intentional storyteller and she shares what that means to her

[21:09] How Karina stays inspired to develop her skills as a photographer and how she has reframed creativity with problem-solving

[25:20] How she stays organized and manages her time as a photographer

[35:59] The best piece of business advice Karina has ever been given

Tune in to this episode for how to build community connections and market your business offline. 

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-art-of-community-local-marketing-strategies-for-photographers-a-conversation-with-karina-beck

And if you want to hear more from Karina and how she's problem-solving in her photography business, she'll be teaching at our online 2023 Family Retreat! (Grab your spot now!)

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

Creative people aren’t good at numbers. At least, that’s what we tell ourselves, and often it can lead to big financial problems in our businesses. Unfortunately, you can’t put your head in the sand and ignore your spending and expect to have a successful business. 

In today’s episode, I’m interviewing Daniel Moyer, a photographer, podcaster, and photography business educator, who shares the money mindset pitfalls that many of us experience, how to shift into a healthy money mindset, and how to change your relationship with money. He reminds us that we actually do have to track where our money is going to have a successful business.

What’s in this episode:

[02:15] How to embrace being an empath, turn it into a superpower, and cultivate empathy in our children

[10:35] The common money mindset pitfalls that David encounters with photographers and how to shift those mindsets

[21:06] How photographers can change their relationship with money and plan for success in their businesses

[33:58] We talk a little shop about our favorite cameras and lenses

[40:49] The best piece of business advice David has ever received

Tune in to this episode for tips on how to shift your money mindset and plan for financial success in your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/recalibrate-your-money-mindset-empowering-insights-from-photography-business-coach-dan-moyer/

Get access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

I don’t know if there are three letters more intimidating to photographers than SEO, but it’s something we all need to educate ourselves about. Photography businesses often rely on Google searches, among other things, to bring in clients, so don’t bury your head in the sand when it comes to SEO.

In today’s episode, I’m interviewing Melissa Arlena, an SEO educator and coach for photographers, who shares what SEO actually is, why it’s important for photographers, and tips for optimizing your website for Google rankings. 

What’s in this episode:

[03:03] What SEO actually is, why it’s important for photographers, and Melissa’s advice to make it more user-friendly

[05:17] Where to begin with SEO as a newbie, and the biggest mistakes photographers are making with SEO

[12:22] How blogging has changed in recent years, and how to get started with a new blog today

[20:07] Tips for making your website SEO-friendly

[27:17] The metrics photographers should track to measure the success of their SEO efforts

Tune in to this episode for tips on how to optimize your website for SEO and improve your Google search rankings.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/focus-on-visibility-unlocking-seo-strategies-for-photographers-with-melissa-arlena/

Get access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

Money is a topic that so many creatives try to ignore. We want to focus on the art, we tell ourselves. But not knowing what your expenses are, not having a budget, and not being able to pay yourself are all big problems when it comes to owning a business. Your time is worth money. 

In today’s episode, I’m interviewing the ladies from The Motherhood Anthology (TMA): Jenny Cruger, Allison Craig, and Kim Fox. They share why TMA came to be, why you should create a brand that aligns with you and your values, and most importantly, why it’s imperative that you run your numbers and know the costs of doing business.

What’s in this episode:

[02:24] How The Motherhood Anthology came to be

[08:14] How to create a business brand that aligns with who you are

[11:54] Why it’s so imperative to know your costs of doing business and how to run your numbers

[19:54] How to incorporate paying yourself into your budget and pricing, and how to change the mindset that clients won’t pay what you charge

[27:55] The best business advice that Jenny, Allison, and Kim have received

Tune in to this episode for advice on why you need to know your numbers and the costs of doing business as a photographer.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/profit-purpose-planning-for-success-in-your-photography-business-with-the-motherhood-anthology/

Get access to our 2023 Family Retreat! Don't miss the chance to learn from 24 instructors to take your family sessions (and confidence!) to the next level: https://themilkyway.ca/2023-family-retreat/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

Humans in general have a lot of limiting beliefs, but as photographers, so many doubts come into play. We’re unsure about our art, we doubt our value, we undercharge and overwork ourselves. It’s not healthy and it needs to change.

In today’s episode, I’m interviewing Bobbi Barbarich, a documentary wedding and family photographer. She shares how to find your voice as a photographer, what to do when you feel stuck, and how to uncover what’s holding you back in your photography. 

What’s in this episode:

[02:59] Bobbi shares why she’s so passionate about documentary photography and how she found her voice as a photographer

[12:49] How Bobbi found herself in photography coaching and her advice on what to do if you’re feeling stuck as a photographer

[23:09] Bobbi explains what shoot shadowing is and why it’s so important to growth

[30:28] How to uncover what’s really holding you back as a photographer, and why there’s a limiting belief behind raising your rates 

[39:20] How to stop self-sabotaging behaviors like procrastination

Tune in to this episode for how to find your voice as a photographer and get unstuck.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-fearless-photographer-your-art-your-way-with-bobbi-barbarich/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

Capturing photos and photo editing is second nature to us as photographers. Creating family films and doing video editing, however, can feel very overwhelming. But it doesn’t have to be! Just like anything else in life, start small, learn the basics, and give it a try. I bet you’ll be pleasantly surprised at the results.

In today’s episode, I’m interviewing Dorte Kjaerulff, a family photographer and filmmaker. Dorte shares how you can get started with video without getting overwhelmed, why you need B-roll footage, and how to select music for your family films.

What’s in this episode:

[08:46] How to get started with film (and not be overwhelmed!)

[15:34] How to move past the feeling of “not good enough” when it comes to family films

[20:36] The importance of capturing B-roll footage

[23:37] How to select the right music for your films (and stay legal!)

[31:02] The best piece of business advice Dorte has received

Tune in to this episode for tips on how to try family films without getting overwhelmed.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/storytelling-films-incorporating-family-legacy-video-in-your-photography-business-with-dorte-kjaerulff/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

It can be hard to realize that none of us are perfect. We get tired, we make mistakes, or we take on too many projects. But what we need to remember is that done is better than perfect. Spending 10 hours editing one photo serves no one. And honestly, our clients don’t expect perfection from us, they just want photos that capture their soul. That’s something we can definitely deliver!

In today’s episode, I’m interviewing Megan Boggs, founder of Hello Storyteller and a lifestyle and documentary photographer. She shares how we can break free from perfectionism, how to find balance as a photographer, and how an inquisitive mind is key in developing your photography skills.

What’s in this episode:

[02:26] An introduction to Megan and how her background as a private investigator with an inquisitive mind translated into becoming a photographer

[06:42] How Megan balances being a full-time photographer and running her photography education platform, Hello Storyteller

[12:08] Megan’s advice for anyone who is trying to figure out who they are as a photographer

[15:15] How to deal with your children getting older and being less willing to have their photos taken or published on social media

[21:15] The best business advice Megan has ever received

Tune in to this episode for how to break free from perfectionism in your photography.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/let-it-go-how-to-stop-perfectionism-from-holding-you-back-as-a-photographer-with-megan-boggs/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

Picture this scene: You’re shooting a children’s photo session and the kids are crying, their parents are frazzled, and no one is having a good time, especially not you. Maybe you’ve experienced this yourself, or you’ve at least heard horror stories about this happening. But it doesn’t have to be that way. There are strategies you can use to make it a more playful and fun photo session. Happy kiddos equal happy photos, after all. 

In today’s episode, I’m interviewing Melissa Miller, a children and family photographer and educator. She shares why children-led photo sessions that incorporate play lead to better photos, why the pre-session questionnaire for kids is so important, and some tips for photographing shy or reserved children.

What’s in this episode:

[02:15] Melissa’s approach to children-led, playful photo sessions, and the importance of a pre-session questionnaire 

[03:47] Her advice for photographers who might not naturally connect with children

[05:52] Melissa’s suggestions for a particularly tough session with kids who are upset or don’t want to be photographed

[09:16] What to do when you’re photographing children who are shy or introverted

[10:05] How honoring your child’s wishes of not wanting their photo posted online is important

[20:03] Something Melissa wishes every photographer knew about themselves

Tune in to this episode for tips on children-led, playful photo sessions that don’t end in tears.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/lets-play-advice-for-fun-playful-child-led-photo-sessions-with-melissa-miller

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say.

Digital photos are great in terms of portability and immediacy. But tangible photos that you can hold in your hand have so much more meaning. Think about the difference between a forgotten USB stick languishing in a drawer somewhere and a photo album filled with photos that you can touch. It’s a whole different vibe, isn’t it?

In today’s episode, I’m interviewing Ambreia Turner, an award winning maternity and motherhood portrait photographer in the Washington, D.C. area. Ambreia shares why she chose the in person sales (IPS) model for her photography business, the value of tangible photos over digital ones, and her advice on setting and maintaining business boundaries in order to find true work/life balance.

What’s in this episode:

[05:21] How Ambreia got into motherhood and maternity photography and found her niche

[07:30] Why you should not only be creating incredible images, but you should also be creating an amazing photo experience for your clients

[09:50] Why Ambreia chose the in person sales (IPS) model for her business, plus the value of tangible photos over digital ones

[17:12] Ambreia’s advice on maintaining business boundaries and finding balance as a mother and business owner

[22:59] How to overcome client hesitation during the IPS meeting and makes sales easier

[26:51] How photographers can discover their zone of genius to create a life they’re excited about

Tune in to this episode for a reminder to have tangible photos printed out as keepsakes.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/prints-with-purpose-crafting-a-luxury-studio-a-conversation-with-photographer-ambreia-turner/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say.

If you’re a photographer, you’re probably an education junkie, just like me. We sign up for courses, we watch tutorials, we follow other creators on Instagram. But the problem is we consume all this information and we don’t do anything with it. Even worse, we allow it to create doubt in our minds about our skills and talents. It’s something we need to stop (and I’m telling this to myself, too!).

In today’s solo episode, I’m sharing what active creation means, the reasons why we should actively use education as a catalyst for our creative goals, and some actionable steps you can take to embrace creative action in your own business as a photographer.

What’s in this episode:

[02:04] What active creation actually means and why it’s important to all photographers and creatives

[03:46] Why education should go beyond being just a source of entertainment 

[06:36] The reasons why actively using education as a catalyst for our creative goals is essential for our growth and fulfillment

[08:19] Some actionable steps you can take to embrace active creation

Tune in to this episode for how you can embrace creative action as a photographer.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/creating-or-consuming-education-as-more-than-entertainment-taking-intentional-action-towards-your-creative-goals/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

Contracts can seem scary. The language might feel complex or overwhelming. But you truly do need them for your photography business. You have to protect yourself and your business and having contracts in place help you do just that. This is your nudge to get legal, my friends. 

In today’s episode, I’m interviewing Paige Griffith, founder of The Legal Paige, a virtual legal educational platform for small businesses. Paige and I discuss contracts, model releases, trademark infringement, privacy laws, and negative reviews. We’re diving deep into it all to encourage you to cover yourselves legally.

What’s in this episode:

[02:07] Paige shares how her love of photography led to finding her niche in entrepreneurship and law

[05:54] Why it’s important for photographers to have legit, professional contracts for their business, plus how often you should be updating your contracts

[11:56] Contracts can feel intimidating or too complex, but they don’t have to be 

[15:04] Some examples of when you would need a model release document signed, and why you shouldn’t use copyrighted/trademarked characters, themes, and music in your work

[32:31] What photographers should know about data protection and privacy laws when handling their client's information, plus what photographers need to know about the legal issues surrounding negative reviews

Tune in to this episode for why you need to have professionally written contracts for your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-fine-print-legal-tips-every-photographer-should-know-with-paige-griffith-from-the-legal-paige/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

Being a photographer, or any other kind of creative business owner, can be stressful. Deadlines, budgets, clients, imposter syndrome - all of these things can cause us to become dysregulated and mentally frazzled. But finding the calm in the chaos of entrepreneurial life is possible, my friends. You deserve a calm, successful business without the overwhelm. 

In today’s episode, I’m interviewing Renee Bowen, a photographer and coach who specializes in NLP (Neuro-linguistic programming). Renee shares why it’s important to cultivate a calm nervous system as a business owner, how to find work/life balance without getting overwhelmed, and strategies for achieving your business goals while still feeling calm and fulfilled. Let’s try to reduce the stress and increase your overall sense of wellbeing.

What’s in this episode:

[01:12] How Renee became interested in NLP, neuroencoding, and hypnosis, plus what exactly these modalities are

[10:37] Why it's so important to cultivate a calm nervous system in order to run a smooth business, and how to get off autopilot in your business

[20:00] How to find work/life balance without feeling overwhelmed

[25:11] Renee shares some strategies for achieving your business goals while still having a sense of calm and fulfillment in your life

[31:24] The creative blocks that photographers can fall into

[40:25] Renee shares helpful resources to achieve calm and successful businesses

Tune in to this episode for how you can find calm amidst the chaos in your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/finding-focus-amid-the-chaos-the-importance-of-nervous-system-regulation-and-self-care-for-photographers-with-renee-bowen/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

As creatives, we spend too much time focusing on “should”. We tell ourselves, “This is the way my photos should look, and this is the way my business should run,” etc. But what if we moved past what should be and just focused on what is? Finding your true, authentic voice as a photographer takes time, but it’s worth it to find out what your passions are and what you love doing most. And that free expression of creativity will come through so beautifully in your photos.

In today’s episode, I’m interviewing Amy Dangerfield, a documentary, lifestyle, and commercial photographer for newborns and families. Amy shares why she fell in love with documentary photography, her different approaches to lifestyle vs. documentary photos, and her advice on how photographers can find their authentic voice. Remember that real life is messy AND beautiful.

What’s in this episode:

[04:27] Amy explains the significance of documentary photography and why she fell in love with it, and how it differs from lifestyle photography

[06:41] How personality comes into play when creating your work, and how Amy’s photography and business changed after returning from China

[15:39] Amy’s approach to newborn and family photography in documentary style and lifestyle photos

[19:11] Tips for dealing with unknown lighting situations for photos, especially on location shoots

[23:24] How Amy prepares parents for documentary newborn sessions, and how her approach changes when documenting older children

[28:17] How Amy chose her mission behind her photography, plus her advice for new photographers struggling to find their authentic voice

Tune in to this episode to find your true, artistic voice as a photographer.

For full show notes, resources, links and to download the transcript, visit our website: 
https://themilkyway.ca/the-honest-lens-capturing-the-beauty-of-the-everyday-with-documentary-photographer-amy-dangerfield/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

Photographers are busy people, and we sometimes let things slide that we shouldn’t. Namely, I’m talking about our photography websites. If I’m honest, I haven’t updated mine as much as I should and I bet you haven’t either. Websites are usually our primary marketing tools to find clients, so we can’t neglect them any longer. Here’s your reminder to dust off your website, start posting on your blog, and focusing on SEO. If you do it, I’ll do it, too!

In today’s episode, I’m interviewing KP and Jessie, the duo behind Inkpot Creative, a Showit website design studio. KP and Jessie share whether or not blogging is still worth it, the common blogging mistakes they see photographers make, and actionable tips for website conversions. You’ll definitely want to take notes on this episode.

What’s in this episode:

[02:00] Why photographers should consider making the switch from WordPress or other sites to a Showit website, plus how KP and Jessie met and started their business

[08:22] Whether or not blogging is still worth it, and the common blogging mistakes they see photographers make

[18:57] Five actionable tips on website conversions for photographers

[22:55] KP and Jessie share their thoughts on pricing, pop ups, and why photographers should let their personalities shine through on their websites

[32:21] Why SEO is crucial for photographers, and how to get started with it

Tune in to this episode for inspiration to get started with SEO and blogging on your photography website.

For full show notes, resources, links and to download the transcript, visit our website: 
https://themilkyway.ca/crafting-web-magic-for-your-photography-business-with-kp-and-jessie-from-inkpot-creative/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say.

As I reflect back on the past 14 years in the world of photography and business, I'm honestly filled with so much gratitude for the lessons, the memories, the relationships, and the beautiful art that I've had the opportunity to create. It’s been a journey filled with ups and downs, but I’ve learned so much along the way. I want to pass on some of my wisdom to you, dear friends, in the hopes that these lessons will bolster you in business and in life. 

In today’s episode, I’m flying solo and sharing with you 6 simple truths I’ve learned in my photography and business career. I not only give you these truths, but some tips to put them into action in your own lives as well. Whether you’ve just embarked on your path to photography, or you’re in the thick of it, these truths will help you to remember what’s at the core of our art and creativity.

What’s in this episode:

[01:16] Truth #1: Trust your gut.

[04:30] Truth #2: Lead a heart-centered business.

[08:13] Truth #3: Don’t chase someone else’s definition of success.

[10:43] Truth #4: Don’t be afraid to pivot.

[12:43] Truth #5: Under-promise and over-deliver.

[14:05] Truth #6: Consistency is king.

Tune in to this episode for 6 valuable lessons you can use in your own photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/guiding-stars-6-truths-from-14-years-in-business-photography-with-lisa-digeso/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say.

Are you an aspiring maternity photographer? Curious to learn everything that’s involved in this unique and multi-faceted photography niche? Then you’ve come to the right place! Maternity photography is so special in that it requires all the skills of a photographer plus even more care and attention to make your clients feel at ease and look their best.

In today’s episode, I’m discussing this exact topic with professional maternity photographer, Karli Braaten of Studio Evergreen. Karli knows better than anyone what it takes to make women feel comfortable in their skin, how to direct their poses with confidence, and other strategies for creating stunning images (hint: when it comes to dresses and props, sometimes less is more)! 

Plus, Karli and I cover common challenges and struggles of every photographer in this rewarding, and sometimes, demanding profession. If maternity photography has ever piqued your interest, then listen in to hear all of Karli’s strategies for success!

What’s in this episode:

[04:26] How you can make your clients feel comfortable as a maternity photographer

[11:54] Why it’s important to direct your clients’ poses and strategies to help you do it

[17:06] Balancing efficient client management with room to be creative and versatile

[24:38] Communicating clear expectations and healthy boundaries with your brand

[28:18] Establishing and sticking to a budget as a new or seasoned photographer

[38:27] Prioritizing self-care and wellbeing to avoid burnout in a demanding profession

Tune in to this episode for how you can be successful as a maternity photographer.

For full show notes, resources, links and to download the transcript, visit our website:
https://themilkyway.ca/making-maternity-magic-empowering-women-staying-profitable-and-nurturing-creativity-in-photography-with-karli-braaten/ 

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say.

When it comes to business, we all find ourselves in sticky situations sometimes. It’s just a part of running such human focused businesses. But what’s the best way to handle some of these tough client experiences?

Well, in today’s episode, Kayleigh Ashworth, renowned newborn and maternity photographer, shares some of her trickiest client situations and how she handled them with grace and flexibility, while not compromising her own business. She also lays out the way she thinks about pricing and profitability and why the customer experience is so important. This episode is packed full of heartfelt advice you won’t want to miss.

What’s in this episode:

[02:59] Kayleigh’s journey into photography and how motherhood influenced the niche she eventually chose for herself

[09:23] What you need to consider before branching out and paying for a separate studio space 

[16:03] The pricing and profit structure Kayleigh uses to give her clients an amazing experience AND set aside for yourself too

[22:40] Why it’s so important to offer quality physical products and price them for profitability with confidence

[28:22] How to deal with difficulty in business and managing tough clients with grace (including when wives and husbands disagree)

[42:50] Why should only be discerning about the business advice your consume and who you take advice from

If you’re looking for some incredible advice on how to improve your client experience, this is one episode you can’t miss!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-art-of-elegance-elevating-your-photography-business-through-an-amazing-client-experience-with-kayleigh-ashworth/

Want to put an end to awkward moments in your photo sessions and create genuine connection? Download The Storyteller’s Toolkit today, featuring 200+ emotive photography prompts, so you’re never left wondering what to say. 

Do you struggle to feel present or embrace photography in your personal life? Just because something comes naturally to us as professionals doesn’t necessarily mean that the same is true at home. (Especially if you’re a mother of young children!) Sometimes taking photographs feels more like a chore or a nuisance than the beautiful and therapeutic art form that it’s meant to be.

In today’s episode, I’m discussing this exact topic with professional photographer and author, Joy Prouty. Joy is an expert when it comes to photography as a vehicle for wellbeing and self-compassion in our daily lives outside the studio. Together, we explore everything from getting kids on board with our love of photographs, to leveraging affirmations and intention, to overcoming those things that hold us back. How do you take care of yourself through the process of taking pictures? Now’s your chance to find out!

What’s in this episode:

[04:26] The inspiration for Joy’s book and how to embrace photography as a mother

[10:42] Kids as reluctant subjects and showcasing photography as an art form

[14:08] How photographers can learn to let go and overcome perfectionism

[20:57] Using affirmations and intention to tell your brain what to prioritize

[28:27] Slowing down and using the camera to promote mental health

[34:42] Finding the bravery to share your images with the world

[38:24] Avoiding comparison, procrastination, and self-doubt

Tune in to this episode to learn how to take care of yourself through the process of taking pictures.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/practicing-presence-the-healing-power-of-slowing-down-tuning-into-mindfulness-creativity-in-photography-with-joy-prouty/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

A few years ago, I started my own process of reflection at the end of each year, looking at my successes… and maybe some of the things that didn’t go so well too. We all have those moments where a client interaction went badly, or we made another embarrassing business mistake that haunts us a little bit.

Part of my process of reflection is taking a look at those moments, learning what I need from them, and then letting them go or, as I like to call it, “giving up the ghost” of the things that haunt our creative businesses, whether it be uncomfortable experiences, business failures, or limiting beliefs. 

So in today’s episode, I’m going to walk you through my five-step process so you can do just that! If you have those memories and beliefs that are causing you shame, you’re not alone. But it’s time to take what you need from them and then let go so you can grow and flourish in the new year. Let’s dive in!

What’s in this episode:

[00:00] What it means to “give up the ghost” and some of the beliefs you have that might be holding you back

[02:28] Why shame doesn’t serve us and why it’s time to let go of these old experiences and beliefs causing us shame and embarrassment

[03:59] My five step process for letting go of these old thoughts and beliefs, including acknowledging and reflecting on these experiences before moving on from them

[07:13] Why reflecting on your own limiting beliefs is such an important part of this process

[12:18] A few journal prompts to help you reflect on your last year and let go of limiting beliefs going into the new year

Tune in to this episode so you can reflect on your past year and embrace growth and confidence in the new year.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/giving-up-the-ghost-releasing-the-stories-holding-you-back-in-your-photography-business/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

A photography career isn’t always linear, and sometimes, there’s a lot of “figuring it out as you go.” This was the case for Josie Tan, a former resident of LA who traded models and magazines for a new life in Oregon as a newborn and maternity photographer. 

In today’s episode, Josie and I discuss those early years, the factors that prompted her career shift, and how she built her photography business into what it is today. You can expect to learn tips and tricks around marketing and IPS, pricing structure, studio spaces, and even maintaining strong connections with your photography clients. Plus, hear how Josie’s work has evolved and her best advice for aspiring photographers!

What’s in this episode:

[03:24] The early years of Josie’s photography career and working in LA

[07:53] Josie’s transition into newborn and maternity photography

[08:54] Growing a photography business through marketing and IPS

[17:26] Determining the right pricing structure for a photography business

[18:49] Operating a home photography studio versus a rented commercial space

[21:08] Building and maintaining strong connections with your photography clients

[26:05] How Josie’s work has evolved and her best advice for aspiring photographers

Tune in to this episode to learn how you can build a successful newborn and maternity photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/josie-tans-approach-to-building-relationships-in-your-newborn-and-maternity-photography-business/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

When you’re first starting out as a photographer, it can be tough! You don’t know what you don’t know. Wouldn’t it be incredible to pick the brains of some incredible, established photographers to give you advice as you start out of your photography career? 

Well friends, you are in the right place, because we rounded up the best business advice for photographers from 16 of our newborn retreat teachers! That’s right, SIXTEEN amazing women are sharing what they wish they knew, how they think about running their business, and what they might do differently if they had to start all over again.

This episode is full of insightful, invaluable information for you as a new photographer, and I’m so honored to share it with you. Let’s dive in!

What’s in this episode:

[00:00] Lisa introduces the episode and the 2024 Online Newborn Retreat!

[02:10] Annie Nelson reminds us not to take our business too seriously

[04:21] Why Denise Jackson says we should never stop learning

[07:57] How Josie Tan decides where to spend money in her business

[12:52] Why Lela Richardson says we have to continue investing and nourishing our business

[17:19] How Olguta Goddard thinks about the non-monetary costs of business

[19:20] What Shannon McTighe considers when she posts on social media

[22:28] Why Tiffany Crenshaw never forgets where she started

Tune in to this episode so you can hear all the incredible business advice for photographers and creatives!

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/lessons-and-reflections-from-16-photographers-on-what-they-wish-they-knew-as-beginners/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Today’s guest is perhaps the most sought after maternity, newborn, and baby photographer in the Midwest… And for good reason! Kellie Golden has mastered not only photography but also the business systems and special touches that keep her clients coming back time and again. It’s no wonder she has photographed over a thousand babies during her career!

In today’s episode, Kellie and I discuss how she has built her reputation and what it takes to be successful as a full-time maternity photographer. We cover everything from designing an intentional business model, to navigating client relationships, to prioritizing self-care and avoiding burnout. Whether you’re a new or seasoned photographer, Kellie offers invaluable advice on working with the smallest clients and foraging your way in the industry!

What’s in this episode:

[02:15] Kellie’s background and how she found the maternity/newborn niche

[07:10] The details of Kellie’s current business model, packages, and software

[10:57] What the customer journey looks like including workflow and special touches

[16:29] Setting boundaries, navigating difficult situations, and developing client relationships

[20:17] Prioritizing self-care, mental health, and continuing to pursue personal projects

[23:08] Pricing your services to be able to outsource work and hire an editor

Tune in to this episode to learn how you can stand out as a luxury photographer.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/golden-moments-elevating-nurturing-client-relationships-with-maternity-and-newborn-photographer-kellie-golden/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Does it ever feel like you’re running a zoo?? Maybe that’s because balancing photography and motherhood is a whole art in itself! Just take it from Tiffany Crenshaw, professional lifestyle photographer, mom of 3, and an embracer of chaos who knows the value of showcasing a person’s most authentic self.

In today’s episode, we’re interviewing Tiffany on her experience starting Animal House Photography and the importance of making every client feel seen. We cover everything from an emphasis on creating and documenting authentic connections to capturing underrepresented voices and diversifying your portfolio. If you’re tired of cookie-cutter lifestyle photography and want your clients to see themselves in your work, then this episode is for you!

What’s in this episode:

[02:26] Tiffany’s background and how she started Animal House Photography

[08:03] Tiffany’s philosophy on building relationships and her current business model

[11:54] Weaving in authentic aspects of motherhood and underrepresented voices

[19:16] Prioritizing self-care and leveraging tools and systems to streamline productivity

[26:50] Overcoming creative blocks and staying motivated during less creative times

Tune in to this episode to learn how to build meaningful relationships and make every one of your clients feel seen.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/the-wild-side-embracing-the-beautiful-mess-and-capturing-authentic-connection-with-tiffany-crenshaw-from-animal-house-photography/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Are you a photographer with multiple passions? Balancing different areas of interest can feel like a challenge, especially when there’s only so much time in the day!

In today’s episode, I’m interviewing Shannon McTighe, pediatric emergency room nurse and self-taught photographer. Shannon shares how a love of art ignited her photography career and gave her a much-needed creative outlet where she could work with kids in a more positive setting. 

We cover how Shannon’s use of Lightroom presets and Photoshop actions resulted in her unique style, how her nursing background has influenced her approach to photographing children and families, and even more on collaborations and continuous learning. If you want to hear Shannon’s take on successfully juggling two careers, then don’t miss this episode!

What’s in this episode:

[02:30] Shannon’s experience as a pediatric emergency room nurse and self-taught photographer

[03:21] Lightroom presets, Photoshop actions, and Shannon’s unique style

[05:52] Shannon’s business model and the packages she offers her clients

[07:54] How nursing has influenced Shannon’s approach to working with kids

[10:07] Capturing authenticity and helping families feel comfortable on camera

[16:52] Collaborations, continuous learning, and balancing multiple passions

Tune in to this episode to learn how a professional photographer balances multiple passions.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/balancing-nursing-photography-and-passion-with-shannon-mctighe/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!

Do you wish that you could outsource some of your photography work? Hiring associates is a great way to say “yes” to more clients while still working less and focusing solely on your zone of genius!

In today’s episode, I’m interviewing Jill Smith, a professional family photographer who has been able to scale her business by building and training a small team of associates. We cover everything from having a community over competition mindset, to streamlining workflow, to how Jill’s own journey has influenced her approach to mentorship. If you want to work less, make more, and be able to channel all of your creative energy into a specific niche, then hiring an associate photographer might be for you!

What’s in this episode:

[02:30] Associate photographers and the community over competition mindset

[08:17] How to successfully hire, train, and pay associate photographers

[13:46] Leveraging associates and software to streamline workflow

[19:04] Strategies for navigating challenges and growing your team

[24:19] Insight into the details of mentorship and marketing

Tune in to this episode to learn how having a team of associates can help you scale your photography business.

For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/better-together-how-hiring-a-team-of-associates-can-help-you-grow-your-photography-business-with-jill-smith/

Grab your spot for the 2024 Online Newborn Retreat, starting on Jan 24, 2024!