Stay Hungry - Marketing Podcast (Codebreak)
Explore every episode of Stay Hungry - Marketing Podcast
| Pub. Date | Title | Duration | |
|---|---|---|---|
| 07 Nov 2022 | Mindset – Rethinking Imposter Syndrome With Dean Leak + Joel Stone | 00:46:15 | |
In this episode, Joel sits down with the performance specialist Dean Link to talk about re-thinking imposter syndrome. Dean has spent most of his career helping elite athletes to rewire their brains. Before moving into a leadership role working with coaches, sports scientists and administrators helping them to create an environment people could thrive in. He is now applying that knowledge to the business world. They discuss why imposter syndrome is actually a quite natural way to feel. But it is a feeling which can easily overwhelm us. In the episode, Dean explains how you can stop that from happening and harness it in a way that helps you to learn. To turn yourself into a more flexible person who can adapt and thrive regardless of what life throws at you. KEY TAKEAWAYS
BEST MOMENTS EPISODE RESOURCES VALUABLE RESOURCES Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 08 Jul 2019 | #15 - Wow, Social Media Has Changed Again?! | 00:12:25 | |
Have you ever woke up to see a different Facebook style? Or noticed that Instagram has played around with their newsfeed? We certainly have! Social Media is constantly changing, even just the little things. Hear from Social Media exec, Becca and Instagram Queen, Emily about all the recent updates and why it's important to keep on top of the changing social landscape. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 08 Mar 2021 | #135 - Making an Impact | 00:59:29 | |
This week, Andy and Joel discuss what 'making an impact' in business really means, what this means for your marketing, and how you as a business owner can make a positive impact in your industry. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 15 Jan 2024 | Marketing - Why Most Websites Are S__t | 00:49:14 | |
In this episode, Joel and Andy explain why most business websites are s__t. Many look pretty but do nothing for the businesses that own them. Joel and Andy explain how to make sure your website enables potential buyers to understand how you can help, capture leads, and tell you more about your customers while generating more sales. They cover, design, being mobile-friendly, targeting your customer avatar, click-baiting, leveraging pain stacking and more. KEY TAKEAWAYS
BEST MOMENTS ‘Simplicity and clarity in all aspects of your marketing are going to be even more important in 2024. ´ ‘An about page is the 2nd highest viewed page on a website, so please do use it.’ ‘You´ve got to know your customer.’ VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7 ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on num Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 27 Dec 2021 | Marketing: Building a Personal Brand with 'Shropshire Lad' Adam Purnell | 00:45:20 | |
In this episode, Joel sits down to chat with the popular cook Adam Purnell aka 'Shropshire Lad'. If you haven’t got round to watching Crazy Delicious yet, you may be wondering who Shropshire Lad Adam Purnell is?
Before appearing on Netflix Crazy Delicious, Adam Purnell was a lad from Shropshire with a love for cooking and fishing.
Adam is a self-taught cook and got his enthusiasm for cooking from his father. He was introduced to exciting flavours and recipes from a young age and was always encouraged to get involved with the cooking at home. His passion clearly shone through during his time on Crazy Delicious as the winner of the first episode of the series.
A huge supporter of all things Shropshire (Codebreak’s home county), Adam uses local ingredients to create amazing dishes which he shares with his thousands of followers on Instagram. Following successful cookalongs, food pop-ups, and food festival appearances, Shropshire Lad is the next big thing in the UK food world.
Find out how Adam built his personal brand and went from a backyard cook to a TV star in this episode of the Stay Hungry podcast.
KEY TAKEAWAYS
BEST MOMENTS ‘My Instagram blew up. I probably picked up 10,000 followers. ´ ‘I want to be with the people, I don´t want to be stuck in the kitchen.’ VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.c Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 06 Dec 2021 | Marketing: Visual Mastery for Coaches and Consultants with Graham Hurst | 00:32:56 | |
In this episode, Joel speaks to Graham Hurst who in just 18 months grew what was intended to be a side hustle into a full-blown coaching business that required him to hire staff. Something he was able to do, largely because of the way he used social media. He now uses those skills to coach other business owners. Doing so in a quite different way. Graham and Joel share numerous tips that any business can use to become more effective at selling on social media and in other ways. They also discuss how to attract the type of clients you want to work with and keep control of when you work. KEY TAKEAWAYS
BEST MOMENTS ‘Once people start to read your content, start building that relatability.’ ‘Use open loops to get people to ask more questions.’ ‘Tell people what they need to know. But nine times out of ten they’re going to say can you just do it for me.’ VALUABLE RESOURCES If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 11 Dec 2023 | Growth - Lessons in Marketing Apprenticeship | 00:27:20 | |
Today, Andy sits down with Codebreak’s latest Digital Marketing Apprentice, Abbi Evans. In this fast-paced episode, she and Andy discuss copywriting, ads, productivity, the role AI can play in marketing, using video and photos in the right way, overcoming people’s short attention spans, and staying hungry. This fast-paced episode is packed with valuable tips. KEY TAKEAWAYS
BEST MOMENTS ‘Keep it short and simple.’ ‘All those eyeballs without conversions, it’s just sort of vanity marketing.’ EPISODE RESOURCES Be Useful – 7 Tools For Life - https://www.amazon.co.uk/Be-Useful-Seven-tools-life-ebook/dp/B0C2BW79WV VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7 ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until the Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 28 Nov 2022 | Mindset - Don´t Get Fooled by a Six-Pack | 00:25:23 | |
In this episode, Joel, and Andy talk about the fact that looks can be deceiving, especially in business. If you are not careful, you can let this deception lead to your thinking that you are not as good as your competitors. Self-doubt can creep in and overwhelm you. During the episode, Joel and Andy explain how to stop this from happening and banish it quickly if it does start to become an issue.
KEY TAKEAWAYS
BEST MOMENTS ‘We have so many bloody examples of this because like it's rife that basically looks can be deceiving in business and it's superficial. ´ ‘Find out that person's first name in whatever environment you're in, and then use it a lot.’ ‘it's about positioning yourself for success. Some people position themselves for arrogance. When it becomes an ego thing you've got a problem.’
EPISODE RESOURCES The 4 Hour by Tim Ferris - https://www.amazon.co.uk/4-Hour-Body-uncommon-incredible-superhuman/dp/B006PHM3IO/
VALUABLE RESOURCES The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/
ABOUT THE HOSTS
Joel Stone Joel Stone is a marketer and disciple of business strategy. After Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 04 Jun 2023 | Mindset – Motivation vs Purpose: The Reality of Doing What You Love | 00:50:57 | |
In this episode, Joel and Andy talk about motivation versus purpose. They discuss why doing what you love can still be very challenging and how to leverage a sense of purpose and use motivation to overcome those obstacles. KEY TAKEAWAYS
BEST MOMENTS ‘F**k the ducks. You can never line ducks up in a bloody row, just f**king do it.’ ‘Sometimes you do have to suck it up.' ‘When following your purpose is also what makes your living, that is motivating' VALUABLE RESOURCES https://www.fixmymarketing.co.uk/ The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019. Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today. Andy Rao Andy studied Psychology at university, which was his springboard into the world of mar Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 22 May 2022 | Mindset: Everything's Toxic | 00:33:40 | |
In this episode, Joel, and Andy discuss why, right now, everyone is referring to virtually anything that does not fit in with their worldview and narrative as being toxic. They talk about how this over-sensitivity has come about, and the damage it can do to you and others. They then share ways to stop yourself from getting sucked into looking at everything in that jaded way. Explaining how to keep things in balance. To see the world as it really is, yet still be ready to handle genuinely toxic situations and people, in a healthy way.
KEY TAKEAWAYS
BEST MOMENTS ‘My sensitivity to the situation was hindering me.’ ‘If you are feeling like everything is toxic. No. 1 have a look at what you are surrounding yourself with.’ ‘For business owners, it is not always possible to avoid what is deemed toxicity.’
VALUABLE RESOURCES Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 20 Aug 2023 | Growth - Using Adversity to Fuel Your Fire with Brad Burton | 00:48:24 | |
In this episode of Stay Hungry, Andy is joined by Brad Burton, the UK's #1 motivational business speaker. As The Times aptly put it, there's more to Brad than meets the eye. Beneath his self-styled Manchester exterior lies a business mind that's anything but ordinary. Brace yourself for an explosive conversation. Get ready to be inspired, challenged, and motivated as we dive into the world of Brad Burton, where business disruption meets personal growth. KEY TAKEAWAYS
BEST MOMENTS ‘The 1st person I had to convince was myself. ´ ‘Ensure the thing that gives (breaks) isn’t you.’ ‘Choose somewhere, and f**king head towards it.’ VALUABLE RESOURCES https://www.fixmymarketing.co.uk/ The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ EPISODE RESOURCES Brad´s Alton Towers Business Event ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019. Having previously helped brands includ Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 08 Jan 2024 | Mindset - Success is on the Other Side of Discomfort | 00:22:17 | |
In this episode, Joel explains why success is on the other side of discomfort. Sharing why there is no avoiding these periods of discomfort, and how to manage them so that you benefit the most from them rather than becoming overwhelmed. KEY TAKEAWAYS
BEST MOMENTS ‘I don't think I've ever achieved anything in business or life, that hasn't come through an element of discomfort. ´ ‘News flash, business is really f**ing hard and it doesn’t get easier.’ ‘If you don´t do the reps, which hurt, you won't get the success on the other side.’ ‘Don´t mistake discomfort for failure.’ VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7 ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019. Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in apply Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 21 Mar 2022 | Marketing: Do You Know What You Do? | 00:23:28 | |
Andy and Joel are talking about purpose, mission, and explaining to others what you do.
Ask your significant other what you do. If they can’t explain it in one clear sentence, chances are you haven’t explained it to them clearly.
KEY TAKEAWAYS
BEST MOMENTS ‘If you can´t, explain to people what you do in one sentence, and say it with clarity and conviction – you’re losing customers. ´ ‘Use the partner test... go home and ask your other half – what do I do?’ ‘Simplify everything, to its simplest form, where it is still effective.’
EPISODE RESOURCES Codebreak Facebook Club: https://facebook.com/groups/codebreakclub/about/ Free Marketing Book: https://stayhungry.freemarketingbook.co.uk VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS
Joel Stone Joel started his working life as a graphics designer. Pretty quickly he got bitten by the social media bug which showed him Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 14 Oct 2019 | #29 - Don't Miss Your Hook For Facebook! | 00:18:16 | |
Andy's back, and he's delving straight into the world of Facebook Ads with Digital Marketing Exec, Fergus. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 15 Oct 2020 | #113 - Ahead of the Game: Maintaining Your Mental Health While Working Hard | 00:46:05 | |
On this episode of the Stay Hungry Podcast - Ahead of the Game, Joel is joined by Codebreak's Technical Manager Fergus, to discuss things that you can do to take care of yourself mentally while you are working hard. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 23 Jan 2023 | Marketing - Ten Top Marketing & Mindset Tips for 2023 | 00:51:58 | |
In this episode, Joel, and Andy share their top marketing and mindset tips, for 2023. Tips, techniques, and strategies you can use to give yourself an edge. They cover investing in yourself in different ways to set yourself up for success, mindset, branding, reaching your audience, keeping them engaged, making sales and much more. KEY TAKEAWAYS
BEST MOMENTS ‘Have a clear 12-month goal, broken down into 90-day actionable game plans. ´ ‘So, if you’re not prepared to send an email of interested in value to your database, at least once a fortnight, don't bother or get asked.’ ‘Remember market, message, media.’
EPISODE RESOURCES Get a ticket for the next available Stay Hungry Live Event - https://tickets.stayhungrylive.com/ Why We Sleep by Matthew Walker / https://www.amazon.co.uk/Why-We-Sleep-Science-Dreams-ebook/dp/B06Y649387/
VALUABLE RESOURCES https://www.fixmymarketing.co.uk/ The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/
ABOUT THE Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 26 Jun 2022 | Mindset - What Are Your Non-Negotiables | 00:36:07 | |
In this episode, Joel, and Andy talk about what their non-negotiables are and why they are so important to them. The difference that sticking to them makes to how they feel and perform. They share some marketing non-negotiables you could set. Providing you with the insight you need to focus your attention on the right platforms and tasks.
KEY TAKEAWAYS
BEST MOMENTS ‘I think it is very good to start the day with some movement. ´ ‘Email is one of the biggest killers, if not the biggest, killer of productivity.’ ‘In terms of non-negotiables, there is no right or wrong. It is what works for you.’
EPISODE RESOURCES Instagram - @joelstone13 and @andyrao72 to find out how to sign up for their Facebook ad webinar
VALUABLE RESOURCES The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/
ABOUT THE HOSTS
Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 200 Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 02 Mar 2020 | #49 - What Are People Saying About Your Business? | 00:38:24 | |
Reviews, what are people saying about you? And if they aren't saying anything... why not? On this week's podcast, Andy and Evie are taking a look at the value of reviews for your marketing, how to use a good review and how to handle a bad one. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 10 Oct 2021 | Marketing For Lazy People | 00:31:05 | |
In this episode, Joel, and Andy talk about making your marketing more effective. In particular, how to make it super easy for people to take action and buy from you. They discuss how to gain a bigger share of the market simply by taking the friction out of your sales process.
KEY TAKEAWAYS
BEST MOMENTS ‘If what you want people to do involves effort, you will be losing money.’ ‘Everyone wants a frictionless transaction.’ ‘Once you´ve been to a bar where you can order at your table, and it just appears you never want to go anywhere else.’
VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS
Joel Stone Joel started his working life as a graphics designer. Pretty quickly he got bitten by the social media bug which showed him the power of marketing and set him on a new career path. In 2015, Joel co-founded Codebreak. A full-service marketing agency that has bo Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 08 May 2022 | Mindset: The Powerfulness of The Pause and Mindfulness Training For Leaders With Catherine Bell | 00:37:45 | |
In this episode, Joel, and Andy speak to Catherine Bell who is a bestselling author, and a teacher at one of the world’s top business schools, Queen´s University. She specialises in creating healthy corporate cultures. Catherine shares some of the key lessons she has learned, after decades of helping companies of all sizes and many types to transform their culture.
During the episode, she takes Joel and the listeners through an exercise that improves awareness and positivity. Catherine also touches on the role enneagram testing can play in helping leaders to understand themselves better and the impact they are having on the culture of their businesses.
KEY TAKEAWAYS
BEST MOMENTS ‘The majority of people are disengaged. ´ ‘People support what they create.’ ‘Greatness is a series of small acts….’ ‘If we are going to solve the problems that are facing our planet, we have to ask – how much is enough.’
EPISODE RESOURCES The Awakened Company by Catherine R Bell - https://www.amazon.co.uk/Awakened-Company-Catherine-R-Bell/dp/1897238797/ Website: https://awakenedcompany.com YouTube: https://www.youtube.com/c/AwakenedCompany/featured
VALUABLE RESOURCES Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 12 Oct 2020 | #112 - Print Is Not Dead | 01:14:08 | |
On today's episode of the Stay Hungry Podcast, Andy and Joel are sitting down to tell you that print is not dead.... Find out how print can be used to make your brand stand out from competitors and help you foster connections with your clients! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 05 Feb 2024 | Marketing - Websites Are Not Dead | 00:26:49 | |
For this episode, Joel and Andy explain why websites are not dead, despite the availability of Facebook and other social media platforms. They discuss how to work out what you want your website to achieve and get the right style of site built. Joel and Andy cover ensuring that the customer understands what you offer, and what makes you stand out, as well as provide the information they need to decide to buy. KEY TAKEAWAYS
BEST MOMENTS ‘People seem to be surprised that websites are still important in this day of Facebook and stuff. ´ ‘A website doesn´t have to be massive and complicated.’ ‘It´s still got to provide a tip-top user experience.’
VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7 ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numer Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 19 Feb 2024 | Business - Understanding The Value of a Client | 00:39:16 | |
In this episode, Joel and Andy talk about understanding the true value of a customer. Without knowing the current lifetime value of your clients, it's impossible to know what you should be spending on marketing to acquire new ones. Joel and Andy explain, in detail, how to calculate the true value of your clients and work out the effectiveness of each ad campaign. Thus, ensuring the percentage of your profits you invest in marketing generates a high rate of return. KEY TAKEAWAYS
BEST MOMENTS ‘Businesses don´t grow on hunches.’ ‘Embed yourself in their life.’ ‘What about the clients you've already got? When do they get sent a voucher or a phone call.’
EPISODE RESOURCES Retention Point - https://www.amazon.co.uk/Retention-Point-Membership-Subscription-Associations-ebook/dp/B07CZXD289 VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7
ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recessio Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 21 Nov 2022 | Growth - Being A Lighthouse | 00:35:18 | |
In this episode, Joel, and Andy discuss why as a business owner, entrepreneur, or leader you want to be seen as a lighthouse rather than as a mountain climber. They explain what both terms mean and why the most successful people are lighthouses that shine a light which draws people to them, including customers. KEY TAKEAWAYS
BEST MOMENTS The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 27 Feb 2023 | Marketing - The 7.5 Things Most Businesses Get Wrong With Their Facebook | 00:39:23 | |
Today, Joel, and Andy battle through their colds to talk through the 7.5 things most businesses get wrong when using Facebook to grow their brand and sell more. Whether you are spending a lot of time on Facebook and seeing little return, or are just getting started with the platform this episode is perfect for you. KEY TAKEAWAYS
BEST MOMENTS ‘Do one or two platforms well rather than trying to have a presence everywhere. ´ ‘Go where the money is.’ ‘Look at your data’ EPISODE RESOURCES Send an email to hello@codebreak.co.uk to get your copy of The 7.5 Things Most Businesses Get Wrong With Their Facebook booklet. VALUABLE RESOURCES https://www.fixmymarketing.co.uk/ The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 r Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 05 Jun 2022 | Mindset: The Mindset For Success With Jean-Pierre De Villiers | 00:51:48 | |
In this episode, Joel speaks to Jean-Pierre De Villiers about how you can have the right mindset for success. Jean-Pierre explains how he went from living in poverty in South Africa to living like a rock star, in the UK, by the age of 23. A dream lifestyle that did not make him happy. A realisation that set him on the journey that has led to him becoming an inspirational life coach, author, and public speaker.
He and Joel discuss the role self-confidence, physical activity, appreciating what you have now, and being true to your values have in creating the type of success that makes you truly happy. If you don´t want to continue to be one of the 78% of people who don´t like what they do for a living, listen to this episode, take action, and transform your life.
KEY TAKEAWAYS
BEST MOMENTS ‘I love learning why we do what we do, how we can tap into our full potential, thrive under pressure, and sustain performing at our best. ´ ‘When you do physical activity, it makes you feel amazing.’ ‘We can create a life where actually we are in alignment with our values.’ ‘Happiness is created by discipline. Not the other way around.’
VALUABLE RESOURCES The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain' Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 30 Jul 2020 | #91 - Ahead of the Game: The Power of Positivity | 01:00:29 | |
Join us for another episode of Stay Hungry: Ahead of the Game, where Andy and Joel go head to head to discuss the power of a positive attitude in business! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 12 Feb 2024 | Marketing - Starting The Conversation With Ads | 00:27:06 | |
For this episode, Joel, and Andy sit down to talk about how to start the conversation using ads. Taking them straight from seeing your ad to speaking to them via a DM, which most of them now prefer over talking on the phone. Joel and Andy explain how to crunch the numbers and scale at a pace that suits your business. Using examples, they show you how to close the sale via a DM. KEY TAKEAWAYS
BEST MOMENTS ‘You´ll find that the DMs that come in off the back of that are far more primed to a non-cold call conversation. ´ ‘People want to DM first, they don´t want to speak on the phone.’ ‘You´ve got to ask for the sales.’ VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7
ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019. Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 10 May 2021 | #140 - Get to Know a Marketing Assistant | 00:24:54 | |
In the latest episode of Stay Hungry, Joel talks to our newest marketing assistant at Codebreak, Martha. Get to know her, how she's been finding Codebreak and what she has found out about her colleagues so far. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 29 Jun 2020 | #82 - Marketing: A Cost Or An Investment? | 01:07:44 | |
In this week's episode of the Break It Down podcast, Andy, Joel and Georgia sat down to discuss the question; is your marketing a cost or an investment? The way you look at your marketing and how much you spend on it is crucial to understanding the importance of it. Listen to find out more! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 05 Oct 2020 | #110 - Acquiring New Customers Without Having to Rely on Cold Calling, Networking & Begging for Referrals with Brandon Cockrell | 01:10:35 | |
Joel is joined by Brandon Cockrell from Linchpin Sales Interactive for today's very special episode of the Stay Hungry Podcast! Together they are diving into how you can start building your leads and sales, without depending on cold calls, networking and referrals. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 14 Sep 2020 | #104 - Every Business Needs a Lead Magnet! | 00:56:54 | |
Do you have a lead magnet for your business? If you don't... why not? On this week's episode of the Stay Hungry podcast, Andy & Joel are here talk about why this is such a crucial element of your marketing! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 06 Jul 2020 | #84 - Future Marketing Talent | 00:25:49 | |
On this week's episode of the Break It Down podcast, Joel sits down with Evie to discuss her journey to become a marketing apprentice at Codebreak. What has her apprenticeship entailed so far and what does the future look like for marketing talent? Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 18 Dec 2023 | Business - How to Lead a Team with Calum Richardson | 01:08:25 | |
In this episode, Andy sits down with the multiple award-winning, ex-forces, hospitality business coach and restauranteur Calum Richardson. He shares how he got started in the hospitality industry and became a coach. He and Andy discuss recruitment, staff development, retention and why paying under 18s less is a bad idea. Calum also explains why he no longer has business partners, how to use journaling for personal development and much more. KEY TAKEAWAYS
BEST MOMENTS ‘I like to get people and mould them.’ ‘Staff retention – build a relationship, it's about relationships.’ EPISODE RESOURCES VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7 ABOUT THE HOSTS Joel Stone Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 17 Feb 2020 | #47 - Stop Trying to Please Everybody! | 00:42:54 | |
You don’t need everybody to like you and not everyone is going to want to use your service or product… Joel and Fergus are here this week to help you find your niche target audience! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 08 Feb 2021 | #131 - Stop Listing Your Features, Nobody Cares! | 00:59:37 | |
Andy and Joel at Codebreak discuss how to differentiate your business and make people more likely to buy from you. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 04 May 2020 | #66 - How Can Big Data Impact Your Marketing? | 00:44:27 | |
On this week's episode of the Break It Down podcast, join Andy and Joel as they sit down to discuss big data... What is it? What does it do? And how can you use it to boost your marketing? Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 29 May 2022 | Marketing - TikTok Marketing | 00:20:55 | |
In this episode, Joel, and Andy ask and answer the question – TikTok marketing yes, or no?
With 13 million TikTok users in the UK, the eyeballs are there. But to benefit you have to be realistic and take the right approach. During the podcast, Joel and Andy explain what you need to do to crack the TikTok marketing code.
KEY TAKEAWAYS
BEST MOMENTS ‘The number of TikTok users in the UK tops thirteen million, so the eyeballs are there. ´ ‘If you are going to have a proper go at any social media channel, the opportunity is bigger with TikTok, right now.’ ‘Ultimately, TikTok is not going away and … at the moment because the advertising costs are comparatively low.’ VALUABLE RESOURCES Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS
Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with A Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 24 Sep 2023 | Growth - Getting off the Hamster Wheel, Starting a Business and Starting a Family with Jennifer Henderson | 00:32:48 | |
In this episode, Joel sits down with Jennifer Henderson, who was a PE teacher for 15 years and worked in education for a further 5, before she and her partner Emma set up their Body Fit brand. They help people get fit without crazy diets or living in the gym and deliver all of their services online. KEY TAKEAWAYS
BEST MOMENTS EPISODE RESOURCES VALUABLE RESOURCES ABOUT THE HOSTS Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 02 Sep 2019 | #23 - Are You Being Followed? | 00:12:54 | |
No, we're not trying to be creepy, we mean on your social media channels. Are they follow-worthy? Our social stars, Jenny and Becca chat with office wonder woman, Emily about what kind of things your followers like to see. Are you posting good content? How often are you posting? Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 16 Sep 2019 | #25 - What Are Your Brand Values? | 00:26:00 | |
First things first, does your company have brand values? If not, why not? Brand values shouldn't just be something you write on the wall for people to see, it should be the way your company works. Codebreak co-founder, Joel, has a chat with social media star, Becca, about the Codebreak values and what they mean to us. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 18 Mar 2024 | Marketing - The Entrepreneur´s Dilemma Balancing Marketing and Managing Your Business | 00:45:55 | |
In this insightful episode of The Stay Hungry Podcast, hosts Andy and Joel tackle one of the most common challenges faced by entrepreneurs: finding the right balance between marketing their business and managing day-to-day operations. Drawing from their extensive experience as successful entrepreneurs and marketers, Andy and Joel share practical tips, strategies, and tools to help you optimise your time and resources. They cover automation, using AI tools, time-blocking, targeted delegation, how to hire reliable freelancers and several other effective techniques. KEY TAKEAWAYS
BEST MOMENTS ‘Marketing is just as much about protection as it is promotion. ´ ‘You´ve got to do the reps, be consistent.’ ‘The first move in marketing is moving towards them.’
EPISODE RESOURCES https://academy.codebreak.co.uk/join Brad Burton - https://omny.fm/shows/stay-hungry-marketing-podcast/258-sh https://www.amazon.co.uk/They-Ask-You-Answer-Revolutionary-ebook/dp/B07VVH94ZF
VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7 ABOUT THE HOSTS Joel Stone Jo Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 20 Dec 2021 | Mindset: Wellness in the Workplace with Louise Morgan | 00:35:35 | |
In this episode, Joel speaks to Louise Morgan. She talks about how lockdown and the experiences she had in the workplace inspired her to create Better Wealth and Health wellbeing hub for employers. A hub of kindness that is free to access.
Louise explains how she was able to network with others to set the resource up. She talks about what she does to stay mentally well and have the right mindset. Louise explains how mixing with the right people, exercise, affirmations, and several other techniques can be used to improve mindset.
KEY TAKEAWAYS
BEST MOMENTS ‘If someone is firing on all cylinders, they are doing well in all areas of their lives. ´ ‘The whole thing of sending your mind into another place is often needed.’ EPISODE RESOURCES Website - https://www.betterwealthandhealth.co.uk/ LinkedIn - https://uk.linkedin.com/in/louise-morgan-dippfs-9a4061b1 Instagram - https://www.instagram.com/betterhealthiswealth/
VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS
Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 20 Aug 2020 | #97 - Ahead of the Game: Picking Yourself up After a Setback | 01:10:09 | |
On this week's episode of Stay Hungry - Ahead of the Game, Andy and Joel are sitting down to discuss setbacks and how you can pick yourself back up and keep moving forward! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 18 Sep 2022 | Growth - Running a Rebellious Business with Cordelia Kate | 00:32:36 | |
In this episode, Joel sits down to talk with Cordelia Kate who describes herself as a “rebellious business” coach. She helps people who don't want to follow the standard 9 to 5 path to start their own successful online businesses. Doing so in a sustainable way that keeps them moving forwards forevermore.
BEST MOMENTS Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 03 Jun 2019 | #10 - Wait, Instagram TV is a thing?! | 00:10:41 | |
Have you been keeping up to date with your Instagram TV watching? No? Well, you're not the only one! Instagram are doing a big push on their Instagram TV section and publishing sneak peaks of the current trends on timelines. Social Media Star, Becca and Instagram Queen, Emily get together to exchange views on whether IGTV is here to stay or if it's going to fall behind. Watch this space... Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 29 Jan 2024 | Business - From Soldier to Seven Figures with Lee Matthews | 01:08:25 | |
For this episode, Andy´s special guest is a former paratrooper, world kickboxing champion and the owner of the UK's largest chain of martial arts centres, Lee Matthews. He went From Soldier to Seven Figure Business Owner and now also guides other martial arts business owners. His goal is for their businesses to grow fast, thus ensuring that every member of society can experience the benefits of practising martial arts. Lee shares how he developed the self-discipline and focus which led to his success. While also sharing invaluable business tips. KEY TAKEAWAYS
BEST MOMENTS ‘If you know something needs to be done, you´ve got to do it regardless of how you feel.’ ‘Just pinpoint focus on your goals, don´t get distracted.’ ‘I work the 80/20 rule.’ EPISODE RESOURCES https://www.leematthewsofficial.com Book - https://www.leematthewsofficial.com/book-order Socials - @leematthewsofficial VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7 ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 rec Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 15 Jun 2020 | #78 - Confidently Promote Yourself Online with Dale Edwards | 00:52:24 | |
On this week's episode of the Break It Down podcast, Joel is joined by actor, Dale Edwards, to discuss having the confidence to promote yourself online. Podcasts, vlogs, YouTube presenting and more. They cover a lot of ground in this one! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 07 Dec 2020 | #124 - Results Based Marketing | 00:47:30 | |
On this week's episode of the Stay Hungry podcast, Joel and Andy are discussing results based marketing. What do you want to get out of your marketing? And is your strategy geared to deliver the results you need? Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 22 Aug 2021 | The Mindset for Growth with The Disruptive Entrepreneur, Rob Moore | 00:38:09 | |
In this episode, Joel speaks to The Disruptive Entrepreneur – Rob Moore. He shares how his early life led to his developing an entrepreneurial spirit, drive, and phenomenal work ethic. An approach that means he now owns, co-owns, or manages 1200 properties, has written 18 books and holds 42 public speaking world records. Rob explains how he stays hungry and makes sure those around him do too. They discuss the impact the lockdown has had on people´s work ethic and how he is managing that. As well as sharing mindset tips that will enable you to scale your business. KEY TAKEAWAYS
BEST MOMENTS ‘Your relationship, your business is over as soon as you get complacent. ´ ‘Have a strong mission and vision.’ ‘Your critics are your greatest gift.’
VALUABLE RESOURCES If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/
ABOUT THE HOSTS Joel Stone Joel started his working life as a graphic designer. Pretty quickly he got bitten by the social media bug which showed him the power of marketing and set him on a new career path. In 2015, Joel co-founded Codebreak. A full-service marketing agency that has bought together media experts that specialise in providing the hospitality industry with design and promotional solutions. Branding and targeted marketing combined under one roof. Andy Rao Andy studied Psyc Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 20 Jul 2020 | #88 - The New Economy and How Lockdown Has Been for Businesses | 00:43:04 | |
On this week's podcast, Joel is joined by Rob, Alex and Dave from ChadStone, to discuss the new economy, what lockdown has been like for businesses and what ChadStone has coming up in the future! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 16 Apr 2020 | #61 - Live Q&A: Everything You Need to Know About Running Ads on Facebook | 00:24:40 | |
On our recent Facebook Live Q&A, Joel shared his knowledge of Facebook advertising. Check out everything you could possibly want to know about running Ads on Facebook. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 20 Jun 2021 | You´re Not Advertising to a Standing Army; You´re Advertising to a Moving Parade | 00:27:11 | |
In this episode, Joel, and Andy talk about a great piece of advice that the advertising guru and Mad Men style industry leader David Ogilvy shared – You are not advertising to a standing army; You´re advertising to a moving parade.
They discuss why that advice has stood the test of time. As well as explaining how any business can apply it today.
KEY TAKEAWAYS
BEST MOMENTS ‘There will not be an advertising course in the land that does not link up, in some way, to the techniques Ogilvy came up with. ´ ‘You´ve got to get in front of people and stay in front of people.’
EPISODE RESOURCES Ogilvy on Advertising by David Ogilvy This is Marketing by Seth Godin
VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/
ABOUT THE HOSTS
Joel Stone Joel started his working life as a graphics designer. Pretty quickly he got bitten by the soc Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 09 Oct 2022 | Growth - Having a Performance Mindset with Natalie Potts | 00:56:08 | |
In this episode, Joel sits down to talk to Natalie Potts who is a business growth strategist and mentor. She helps people to transform their lives and grow their businesses. She and Joel discuss Natalie´s approach to doing this and why she does things a little differently. As well as discussing how anyone can improve their mindset, and relationships and become resilient enough to get through the tough times and achieve success.
KEY TAKEAWAYS
BEST MOMENTS ‘Real coaching comes in its purest form and its transformational state when you really slow things down and create the space for people just to think. ´ ‘If you look after your people, then magic happens.’ ‘You can't manage yourself all the time. It's sometimes knowing how to get back on track.’
VALUABLE RESOURCES The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/
EPISODE RESOURCES Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 26 Dec 2022 | Marketing - The TikTokification of Social Media | 00:40:01 | |
In this episode, Joel, and Andy sit down to look at why TikTok has gained so much traction and is so effective for marketing. They discuss how to reach people in a world where their attention span is getting shorter, and you have to be increasingly ridiculous to catch people's eye. Including talking through and avoiding the pitfalls. KEY TAKEAWAYS
BEST MOMENTS ‘There will be very few of your competitors, if any, that are genuinely making an effort on social media. ´ ‘If you can't say what you want to say quickly there is not much point in saying it’ ‘Consistency is where most businesses fail.’ VALUABLE RESOURCES The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decid Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 16 Apr 2023 | Marketing - Why Digital Advertising Is Better Than Press Advertising | 00:29:15 | |
Today, Joel and Andy look at the ten reasons digital advertising is better than press advertising. They share several examples and discuss, targeting, getting the most out of ad metrics, and working out how much you should invest in digital ads. KEY TAKEAWAYS
BEST MOMENTS ‘The obvious first one (advantage) is targeting. ´ ‘You have to be able to track those metrics…. follow the money.’ ‘The return on ad spend is just ridiculous.’ ‘At the start, it is hard to see past that initial outlay…it´s all about investment.’ VALUABLE RESOURCES https://www.fixmymarketing.co.uk/ The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019. Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 31 Jan 2022 | Mindset: High Performance with The Coaches' Coach, Joe Parish | 00:43:46 | |
In this episode, Joel sits down to talk with Joe Parish who is known as The Coaches’ Coach. He helps coaches to pull as much out of themselves as possible so that they can consistently be at their best.
Joe shares details of his rocky business journey and how it taught him to be clear about his why and keep all aspects of his life in harmony. He and Joel discuss why you need to change your approach as your life and those around you evolve. They talk about how they maintain harmony between the different aspects of their life, so that all of their efforts are targeted for success in both their personal and work lives.
KEY TAKEAWAYS
BEST MOMENTS ‘You are the brand, you are the machine, you are the asset. ´ ‘Resist the urge to fight, just go do some exercise, then come back to it.’ ‘Create synergy and harmony across body and business.’ VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here t Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 20 Jan 2020 | #43 - What's Your Story, Instagram? | 00:25:03 | |
Did you know that Instagram Stories are now becoming more popular than the actual Instagram stream? Thankfully, we did! So, Emily, Fergus, Jenny and our new Digital Marketing Apprentice, Evie, sat down to discuss all the good things that can come with Instagram Stories, plus, we’ve mixed a few top tips in there for good measure. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 22 Jul 2019 | #17 - One For The Foodies - Vegetarians & Pret's New Direction | 00:10:47 | |
You may have heard the news about Pret a Manger purchasing Eat. Office wonder-woman Emily, is a huge fan of Pret so she's backing this new business venture. But with this, Pret are moving further into the vegetarian market. Digital Marketing Geek, Fergus is a big fan of his red meat, but is partial to a veggie meal. Is Pret a Manger changing too much, or is about time they got more involved with the vegetarian market? Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 04 Dec 2023 | Growth - Be a Better Networker | 00:14:45 | |
In this episode, Joel and Andy talk about overcoming your nerves and getting back into physical networking. Including how to nail a 60 second intro, making sure you don’t bore the pants off someone or waste time talking to people who have no interest it what you do and have to offer. KEY TAKEAWAYS
BEST MOMENTS ‘Ask them something that makes them feel heard.’ ‘Make it about them, not you.’ VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7 ABOUT THE HOSTS Joel Stone Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today. Andy Rao Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 15 Feb 2021 | #132 - Focusing on Your Niche with YouTuber FM Dale | 00:50:11 | |
Joel welcomes YouTuber FM Dale to the Stay Hungry Podcast. They discuss the importance of focusing on your business’s niche and not trying to be everything to everyone. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 25 Jan 2021 | #129 - Mistakes Businesses Make With Their Marketing | 01:11:24 | |
This week on the Stay Hungry podcast, Andy and Joel are discussing some of the common mistakes they see businesses make with their marketing. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 25 Sep 2022 | Mindset - Live Boldly, Authentically and Aligned with your Values | 00:34:25 | |
In this episode, Joel sits down with Carla Reeves who is a coach and mentor that helps hyper achievers who want to build a business without negatively impacting their personal lives. She helps them to find and maintain balance. Carla explains how her own experience led to her pursuing this passion. During the podcast, she shares valuable strategies and tips that anyone can use to help them to live a bold, authentic life that is aligned with their values. Something that automatically leads to success in both their personal and business lives. She explains how to be the entrepreneur of your own life (life-preneurship), which includes learning to use the skills that make you successful at work to achieve success in your personal life.
KEY TAKEAWAYS
BEST MOMENTS ‘I had become a master of making everything look good on the outside. But I didn´t know how to take care of the inside. ´ ‘The first piece of work I do with people is to uncover what I call their survival model.’ ‘The secret to confidence is kind of realising that nobody has it. Everybody´s brain is trying to protect them.’
EPISODE RESOURCES Website: https://carlareeves.com/ Carla´s podcast Differently: https://podcasts.apple.com/us/podcast/differently/id1546761001
VALUABLE RESOURCES The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 01 May 2022 | Marketing: Stop Rolling the Dice on Your Business, Own the Table! | 00:43:57 | |
In this podcast, Joel sits down to talk with Joe DeMaria, CLO at Academy Builders Inc, and founder of Teach to Scale. He explains how he went from selling sweets at school (and getting caught doing it) to becoming a serial entrepreneur. One who has also had great success at transforming several languishing businesses. He explains why so many firms never break through the $1.2 to $2 million mark and what can be done to stop that from happening. Joe also explains, in detail, how to sell more of the products or services that provide you with the highest profit margin and annually add more profitable products to what you have to offer.
KEY TAKEAWAYS
BEST MOMENTS ‘A lot of entrepreneurship is about being responsive, not about being creative. ´ ‘The problems the best companies in the world solve are the ones that are around us every day.’ ‘Market research needs to be a part of everything we touch.’ ‘Every business should have product lines, not products.’
VALUABLE RESOURCES mailto:rob@mining-international.org https://www.linkedin.com/in/rob-tyson-3a26a68/ http://www.mining-international.org https://twitter.com/MiningConsult https://www.facebook.com/MiningInternational.org https://www.youtube.com/channel/UC69dGPS29lmakv-D7LWJg_Q?guided_help_flow=3
ABOUT THE GUEST Joe got his start in the Internet space back in 2011. At the time, he was — in his own words — "broke, dumb, and successful at failing in business over and over again." And then... a shift in mindset would occur. After discovering and absorbing himself in the world of online marketing, he developed a burning desire to join the Genius Network. Years of study, trial & error, and business development would occur before he finally found himself part of th Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 21 Feb 2022 | Marketing: How To Sell With Solution-Based Selling | 00:40:31 | |
In this episode, Joel, and Andy explain why great salespeople understand that selling is all about listening to someone´s problems and desires. Then, providing solutions. Something very few people do. So, those entrepreneurs that do take the time, sell when others fail to do so.
Joel and Andy provide guidance on how to listen properly, research your audience and use the right language in your copy.
KEY TAKEAWAYS
BEST MOMENTS ‘Bad copy can do more harm than good.’ ‘Put yourself in your potential customer´s shoes.’ ‘The more you give the more you get. Provide value.’ ‘In terms of copywriting if you´re aiming for perfect, you are going to be sorely disappointed.’ Ogilvy on Advertising - https://www.amazon.co.uk/Ogilvy-Advertising-David/dp/1853756156/ Dan S Kennedy´s books - https://www.amazon.co.uk/Dan-S-Kennedy/e/B000AP7EBS VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buye Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 21 May 2020 | #71 - Live Q&A: Let's Talk Blogging | 00:25:39 | |
In Codebreak's recent Facebook Live Q&A, Andy was answering your questions about blogging! What does blogging achieve, how to start and much more... Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 26 Oct 2020 | #116 - Software as a Service Marketing, with Special Guest Mike Grinberg, CEO of Proofpoint | 00:49:46 | |
On this week's very special episode of the Stay Hungry podcast, Joel is joined by Mike Grinberg, CEO of Marketing Agency, Proofpoint, based in Minneapolis. Together they are discussing marketing for SaaS businesses. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 11 Jun 2023 | Growth - Funding For Small Businesses With Darryl Callum | 00:31:38 | |
In this episode, Joel is joined by Darryl Callum of Infinite Freedom to talk about funding for a small business. They explain how to make your business bankable from the start so that you can borrow what you need to grow fast.
KEY TAKEAWAYS
BEST MOMENTS ‘Real estate built more millionaires than any other industry…. People were leveraging credit.’ ‘Most wealthy people don't get wealthy with their own money.’ ‘The more bankable you become the less risky it is.’
VALUABLE RESOURCES https://www.fixmymarketing.co.uk/ The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/
EPISODE RESOURCES Website - https://darrylcallum.com Rich Dad Poor Dad - https://www.amazon.co.uk/Rich-Dad-Poor-Teach-Middle/dp/1612681131/ Tony Robbins - https://www.youtube.com/@TonyRobbinsLive ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 08 Aug 2021 | The 10 Things I Wish I'd Known When Starting Up a Business | 00:36:45 | |
In this episode, Joel, and Andy talk about what they wish they had known before setting up a company and starting to work for themselves. Information any type of business owner can benefit from knowing. The tips in this episode will save you a lot of time, money, and stress. KEY TAKEAWAYS
BEST MOMENTS ‘The first person you need to recruit is the admin. ´ ‘If you can pay even £5 a day to drive traffic to your website that’s much better than doing organic content with links.’ ‘Don´t be accessible to everyone all the time.’ VALUABLE RESOURCES If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS Joel Stone Joel started his working life as a graphics designer. Pretty quickly he got bitten by the social media bug which showed him the power of marketing and set him on a new career path. In 2015, Joel co-founded Codebreak. A full-service marketing agency that has bought together media experts that specialise in providing the hospitality industry with design and promotional solutions. Branding and targeted marketing combined under one roof. Andy Rao Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your customer and understand their why. Andy started his marketing career working closely with dozens of Shropshire businesses, all of whom had something different to sell. During that Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 27 Apr 2020 | #64 - Is Remote Working the New Norm? with Mark Lloyd | 01:37:05 | |
Special guest, Mark Lloyd joins Joel to talk remote working and business practises during the current crisis. Mark brings his extensive experience from the computer games industry to this geektastic pod. Topics range from his work on the Grand Theft Auto series to running a development team. Interested in best business practises or the games industry? You won't want to miss this! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 19 Oct 2020 | #114 - Heavy Metal Marketing 🤟 | 01:02:06 | |
On today's episode of the Stay Hungry Podcast, Andy and Joel are sitting down to discuss what we can learn about marketing... from heavy metal 🤟 Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 31 Jul 2022 | Marketing - The Power of Video With Ryan Proctor | 00:40:31 | |
In this episode, Joel sits down to speak with Ryan Proctor. Ryan shares his background as a coffee master before his big breakthrough came with Jamieson's Whisky to move full-time into videography. Joel and Ryan, both film lovers, reference many films as they discuss the power of video with a particular discussion about the best Rocky film. Ryan shares insights into the type of business owners he meets. Usually two types; the ones who want to be the hero of the story and the ones who want their customers to be the hero.
KEY TAKEAWAYS
BEST MOMENTS ‘Reels are your best chance of growing organically and getting engagement. ´ ‘Instagram is putting its focus towards being a more video dominant platform.’ ‘Using video as a tool for storytelling has been the most impactful thing.’
VALUABLE RESOURCES The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/
EPISODE RESOURCES Email - ryanproctor@proctorproductions.co.uk Instagram - https://www.instagram Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 31 Aug 2020 | #100 - You're Starting a Business Tomorrow... GO! | 01:08:39 | |
This one's a biggie... we've reached 100 EPISODES! 🎉 Andy & Joel have decades of business experience between them, but what would they do if they started all again tomorrow?! Join them in the 100th episode as they chat about some great podcast memories, their favourite podcasts (aside from the Stay Hungry Podcast...) and give thanks to you lot - the listeners! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 01 Jun 2020 | #74 - Looking After Your Marketing Health with Ash Downing | 01:08:51 | |
Ash Downing, strength and conditioning trainer to Team GB Olympic athletes and owner of Shrewsbury-based Salopia Health & Performance, joins Joel on the podcast to discuss looking after the health of your marketing. What has lockdown meant for the fitness industry? How do you protect your business ready for the other side? Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 07 Feb 2022 | Growth: Scaling Your Business with The Disruptive Entrepreneur, Rob Moore | 00:31:36 | |
In this episode, Joel speaks with Rob Moore about scaling your business to seven figures, as both Joel and Rob have already done. They discuss how business owners and entrepreneurs can set themselves up to be ready to benefit from, rather than suffer, from rapid or drastic changes.
Rob explains why when CoVid struck he briefly bought into the panic, started to firefight, and lost momentum. How he recognised this, recovered the situation, and ended up growing far fast than he had before the pandemic.
KEY TAKEAWAYS
BEST MOMENTS ‘Don´t get ready, be ready. ´ ‘The three Cs – Comfort, complaints, and complacency are not growth attributes. They are atrophy attributes’ ‘No matter what´s going on around me know who I am, know my role and manage my own emotions.’ ‘The more you like yourself, the less you need to be liked by others.’ VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS
Joel Stone Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 02 Nov 2020 | #118 - Burying Your Head in the Sand | 00:49:22 | |
On today's episode of the Stay Hungry podcast, Andy & Joel are sitting down to discuss the damage that burying your head in the sand can do to your business. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 24 Feb 2020 | #48 - Don't Just Post Anything on Social Media | 00:14:22 | |
Are you seriously going to post that? But why? This week on the podcast, Jen, Evie, Emily & Georgia are sitting down to discuss what content is valuable on social media and what you should really avoid posting. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 10 Sep 2020 | #103 - Ahead of the Game: With Great Power Comes Great Responsibility | 01:02:46 | |
Uncle Ben once said, "With great power comes great responsibility".... This week on Stay Hungry - Ahead of the Game, Andy and Joel are here to discuss what that can mean in business and what you can do to empower yourself and your team! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 08 Nov 2021 | Taking a Local Brand to a National Brand with Paul Cammack of Alfies´Coffee | 00:51:16 | |
In this episode, Joel sits down to chat with Paul Cammack the director of Alfie´s Coffee Company. He talks about how he reached the point where people were requesting that his coffee van come to their area. As well as how lockdown suddenly slowed his growth, which pushed him to go online earlier than planned and resulted in him creating new product lines. To start selling his award-winning freshly roasted beans across the country, including as a subscription service. He also explains how he tailors what he has to offer to his customers, while, at the same time, encouraging them to try other beans and invest in equipment to produce better results. KEY TAKEAWAYS
BEST MOMENTS ‘People are starting to realise what makes a good coffee and what makes a bad coffee. ´ ‘Come at it from a customer´s point of view.’ ‘It’s a different bean from a completely different farm. So, it tastes completely different even though it is from the same country.’
EPISODE RESOURCES Website - https://alfiescoffeeco.co.uk/ Alfie´s coffee shop - Caffi´r Atom -18 King Street Yr Atom, Carmarthen SA31 1BN Wales
VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 25 Dec 2023 | Marketing - Espresso Yourself with Paul Cammack | 00:47:26 | |
In this episode, Joel sits down with Paul Cammack the owner of Alfie´s Coffee Company and supplier of Codebreak´s own custom roast. Paul´s mantra is “Why settle for ordinary when you can have extraordinary?” Paul has developed his roasts, recipes, and coffee-making techniques to produce fantastic coffee every time. Joel and Paul discuss how in 4 to 5 years he went from selling coffee from a van to supplying cafes, being recognised as a coffee expert, becoming Queen Park Ranger´s coffee partner, and more. KEY TAKEAWAYS
BEST MOMENTS ‘I want each and every cup that I make to mean something.’ ‘Turn that negative into a positive.’ EPISODE RESOURCES Espresso Yourself - https://www.amazon.co.uk/dp/B0CN3VL2D7 VALUABLE RESOURCES Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7 ABOUT THE HOSTS Joel Stone Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 15 May 2022 | Marketing: Impactful Images to Power Your Business With Martin Irvine | 01:12:12 | |
In this episode, Joel sits down with Martin Irvine the owner and director of Martin Irvine Productions. They discuss the role images play in marketing and how to create ones that have an impact. Images that get noticed, are memorable and convert. Something Martin has been doing for the coaches and fitness leaders that make up the majority of his clients. They discuss how businesses can still thrive in recession conditions by marketing hard, understanding their customers and being authentic. As well as talking about what it takes to be successful without becoming overwhelmed by your work life.
KEY TAKEAWAYS
BEST MOMENTS ‘When the market is down, those that market hardest position themselves as the first choice for when the market comes back. ´ ‘Be authentic.’ ‘I will take more from a challenge than I will allow a challenge to take from me.’
VALUABLE RESOURCES Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/disco Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 27 Aug 2023 | Marketing - Mastering the Art of Customer Persuasion | 00:31:20 | |
In this episode, Joel and Martha talk about mastering the art of customer persuasion. They discuss identifying what people want or need and demonstrating to them that you offer exactly that. As well as how to delight customers to create loyal brand advocates who buy regularly and recommend you to others. Joel and Martha also share some effective ways to retarget those who do not buy the first time around and how to build a strong customer relationship. KEY TAKEAWAYS
BEST MOMENTS ‘The ultimate game is to get them to become brand advocates. ´ ‘Do what you said you would.’ ‘An oops campaign is a really powerful way to rebuild a relationship that has gone quiet.’ VALUABLE RESOURCES https://www.fixmymarketing.co.uk/ The Codebreak Club: https://www.facebook.com/groups/codebreakclub/about/ Marketing coaching: www.andyandjoel.com Done-for-you marketing: www.codebreak.co.uk If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call. After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action-takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019. Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, an Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 21 Sep 2020 | #106 - What Can Movies Teach Us About Marketing with Sarah Braud | 00:47:44 | |
On today's very special episode of the Stay Hungry podcast, Joel is joined by Sarah Braud, a writer, brand & marketing consultant and keynote speaker based in Nashville, Tennessee who loves talking about how entrepreneurs and leaders can use storytelling devices to connect with audiences. They discuss how we can learn about effective marketing from films. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 30 Oct 2023 | Mindset - Business Owner Wealth Building with Ben Knight | 01:02:56 | |
For this episode Joel is joined once again by Ben Knight the founder of Trade Tribe, to talk about business owner wealth building. They discuss how to use your money to generate a lot more money using a simple method that is not time-consuming. Learning how to do this transformed the way Joel invests and has created incredible profits for him. So, don’t miss this episode. KEY TAKEAWAYS
BEST MOMENTS ‘We don’t have to go to work, learn how to actually possess money, keep it, manage it. ´ ‘Wealth is actually a measure of time. It's how much time you could not work.’ ‘How many people can say they've roughly in three years turn 10 grand into a million?.’ EPISODE RESOURCES https://www.facebook.com/ben.david.knight https://www.thetradetribe.com/ https://www.amazon.co.uk/Profit-First-Transform-Cash-Eating-Money-Making/dp/B0C9NLY2PW VALUABLE RESOURCES Stay Hungry Podcast Series Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://cal Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 03 Jan 2022 | Mindset: Health and Mindset for Business Owners with Ali Maclean | 00:27:07 | |
In this episode, Joel speaks to Ali Maclean who has been involved in martial arts, since the age of 7. Competing professionally at the age of 17 as a professional Ultimate Fighter. He is now a coach and a mentor.
Ali explains how he struggled when he had to give up fighting. He and Joel discuss coping with not being able to do as much as you age, how to handle toxic masculinity and the importance of improving your mental health. Ali explains how he uses meditation, gratitude, affirmations, and mindfulness to help himself and his clients.
KEY TAKEAWAYS
BEST MOMENTS ‘If your mind is spread amongst 3 or 4 different things, they all kind of dilute. ´ ‘The routine, the discipline, and being around a group of like-minded people cannot be replaced.’ ‘If your own jug is empty, you can’t fill everyone else’s glass. You can’t help your family.’ ‘Gratitude overpowers everything.’ VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing t Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 29 Apr 2019 | #5 - Don't Diss Facebook! | 00:24:24 | |
Facebook gets a lot of stick, but should you believe everything you read about it? Resident digital marketing geek, Fergus and our superstar operations manager, Jenny tell you their favourite things about Facebook and why you shouldn't be leaving it behind. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 17 Jun 2019 | #12 - Putting The Pressure On Andy & Joel | 00:20:53 | |
We think it's about time Codebreak co-founders, Andy and Joel were in the hot seat! Office Wonderwoman, Emily, asks the burning questions that really dig deep into what Codebreak is about. The merge of previous businesses, Squeak and Key 3 Media seemed like common sense after many years of working alongside each other. Ultimately, it's all about helping people and having fun! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 26 Aug 2019 | #22 - All Things Creativity! | 00:31:30 | |
Have you heard of the paperclip test? Before starting this podcast, think about ten things you can do with a paperclip, apart from clipping paper together. Now, how do you get into your creative mindset? Does it come quite naturally, or does it take doing another task for an idea to pop up? Codebreak co-founder, Joel, digital geek, Fergus and social media star, Becca discuss how we get creative. Sometimes it's not the first idea that is the winner, sometimes it's the 25th, or sometimes it's a mix up of four different ideas pushed into one. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 11 Jan 2021 | #127 - 2021: Market or Die | 00:37:12 | |
We're back, it's 2021 and on this week's episode of the Stay Hungry podcast, Andy and Joel are laying down why, this year, it is more crucial than ever to properly market your business! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 06 Jun 2021 | Mindset Matters | 00:28:05 | |
If you’re not in the right mindset, your business, your performance, your relationships, everything will suffer. Mindset matters. Joel and Andy discuss.
KEY TAKEAWAYS
BEST MOMENTS ‘At work, you are a product of the five people you spend the most time with. ´ ‘Do your best to focus on what you´ve got, not on what you haven´t got.’ ‘There´s a difference between contentment and complacency and comfort.’ VALUABLE RESOURCES
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.
After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques that attract buyers and action takers instead of tyre kickers will. The Codebreak team are here to show you how or do it for you - https://www.codebreak.co.uk/discovery-call/ ABOUT THE HOSTS
Joel Stone Joel started his working life as a graphics designer. Pretty quickly he got bitten by the social media bug which showed him the power of marketing and set him on a new career path. In 2015, Joel co-founded Codebreak. A full-service marketing agency that has bought together media experts that specialise in providing the hospitality industry with design and promotional solutions. Branding and targeted marketing combined under one roof.
Andy Rao Andy studied Psychology at university, which was his springboard into the world of m Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 24 Jun 2019 | #13 - The Power Of Print! | 00:19:51 | |
Don't forget about print! There are so many options with print. Co-founder and all around print lover, Joel has a chat with Social Media star, Becca about why print is now more important than ever. First impressions count and inventive uses of print are a great way to get your business noticed. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 25 Mar 2024 | Mindset - Mastering Your Inner Thoughts - The Mindset Shift for Marketing Success | 00:37:00 | |
In this episode, Andy and Joel explore the critical role that mindset plays in achieving marketing success as an entrepreneur. Drawing from the lessons they've learned throughout their entrepreneurial journeys. Andy and Joel share practical strategies for overcoming limiting beliefs, cultivating a growth mindset, and unlocking your full potential as a marketer. Today, their focus is on taking responsibility for your thought processes. Including, recognising, and neutralizing those that hold you back. KEY TAKEAWAYS
BEST MOMENTS ‘It's a case of upgrading your thinking. It’s nothing woo-woo. . ´ ‘Lean into the self-belief and self-responsibility without getting up your own a*se.’ ‘Criticism is the price of success.’
VALUABLE RESOURCES Join the Codebreak Academy - https://academy.codebreak.co.uk/join Done-for-you marketing: www.codebreak.co.uk After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7
ABOUT THE HOSTS Joel Stone Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for hims Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 25 Jul 2021 | How to Avoid Creative a Job for Yourself with Mark Dolfini - The Landlord Coach | 00:49:25 | |
In this episode, Joel speaks to Mark Dolfini - The Landlord Coach who teaches entrepreneurs from all industries to succeed. They discuss how many entrepreneurs drift into overworking and trying to control everything. What is an unproductive and stressful way of working that can ultimately destroy their business, their health and family life.
Mark and Joel also discuss the importance of having a vision and sharing that with your life partner. They share how to make efficient use of your time, build strong processes and infrastructure so you can outsource virtually everything.
KEY TAKEAWAYS
BEST MOMENTS ‘About 15 years ago I was broke. Not just in money, but in time as well. ´ ‘Just because you´ve got the drive to outwork everyone. It doesn’t mean that you should.’ ‘Your goals are just waypoints on the way to your vision.’ ‘When you stay vision focused it's really easy.’
VALUABLE RESOURCES
If you're fed up with wasting y Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 05 Aug 2019 | #19 - We Love Blogs! | 00:20:04 | |
Here at Codebreak, we love our blogs! They're not just great for getting your expertise across in a professional way, they offer so much more. And the best thing is, they don't even have to take up too much of your time! Listen to our regular bloggers, Becca, Jen and Fergus rave about their love for blogging - and take away some top tips! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 01 Jul 2019 | #14 - The Changing Face Of Facebook | 00:21:39 | |
Facebook has had a facelift. But, not everyone has it just yet. Sit tight though, you might be next! In the meantime, you can hear about the highlights from digital marketing geek, Fergus and our superstar operations manager, Jenny. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 30 Apr 2020 | #65 - Live Q&A: Everything You Need to Know About Creating Your Own Vlog Series | 00:16:51 | |
On our recent Facebook Live Q&A, Joel sat down to answer all your questions on creating a professional Vlog for your business. How to get started, what to watch out for and some pro tips. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 04 Jul 2022 | Marketing - You Must Have a Vision | 01:05:46 | |
It’s the 200th episode of the Stay Hungry Podcast, join Joel and Andy as they celebrate this achievement by talking all about the importance of vision! They explore why they have focused on marketing as a topic on the podcast, and discuss a range of topics including the role having a vision plays in guiding you in both your business and personal life; including the sacrifices and challenges this can pose.
KEY TAKEAWAYS
BEST MOMENTS
“Your vision can’t be right if it’s forcing you to do so much that you dislike”
“As a business owner, your personal vision and your business vision need to knit together”
“All forms of networking are always going to be important, but you’ve got to be selective with all of them”
“I used to have a real fear of failure and I taught myself there’s no such thing”
EPISODE RESOURCES Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 04 Nov 2019 | #32 - Let's Talk Company Newsletters! | 00:21:39 | |
How often do you receive a company newsletter? Can you see why one would be a great marketing tool for your business? Maybe you think people won’t be interested in your business? Well, we can honestly say, in the nicest way possible, you're wrong. Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 06 Aug 2023 | Mindset - The Psychology of Sales With Brian Will | 00:41:33 | |
For this episode, Joel is joined by Brian Will of Brian Will Media, who is a serial multi-industry entrepreneur and a leading Business and Sales Management Consultant, who currently runs multiple businesses. Today, he and Joel sit down to discuss the psychology of sales. Brian explains how to get inside the mind of your potential customers, work out what they want, then provide it and explain it to them so that they can't resist buying from you. KEY TAKEAWAYS
BEST MOMENTS VALUABLE RESOURCES EPISODE RESOURCES ABOUT THE HOSTS Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||
| 19 Aug 2019 | #21 - What's Going On In The World Of Marketing? | 00:13:10 | |
Brands all over are fighting with one another to stand out. It's a competitive world, so brands are thinking outside of the box with their latest marketing campaigns and strategies. Office wonder woman, Emily and social media star, Becca discuss their absolute favourites. Featuring Coca-Cola, LinkedIn and Domino's Pizza, Shrewsbury! Links: Joel's Instagram: https://www.instagram.com/joelstoneofficial/ Free Marketing Budget Calculator: https://codebreak.outgrow.us/knowyournumbers Arrange a call with Codebreak: https://form.jotform.com/241272835208051 | |||