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Pub. DateTitleDuration
21 Feb 2025The Evolution of Marketing: What Worked Then vs. What Works Now00:08:13

Marketing is constantly evolving, and what worked a decade ago may no longer be effective in today’s digital landscape. In this episode of Social Media Decoded, marketing strategist and business coach Michelle Thames explores the transformation of marketing over the years, highlighting past trends, current strategies, and future predictions for 2025 and beyond. She dives into the rise of digital marketing, the power of social media, AI-driven personalization, and why adaptability is the key to long-term success.

Whether you’re an entrepreneur, business owner, or marketer, this episode will help you stay ahead of the curve by understanding what marketing strategies still work, which ones are outdated, and how to future-proof your brand in an ever-changing world.


What You’ll Learn in This Episode:

Traditional Marketing Tactics That Worked in the Past – Print ads, direct mail, TV commercials, and sponsorships
The Digital Marketing Revolution – Social media, influencer marketing, and content-driven strategies
The Role of Data and Personalization in Today’s Marketing – How AI and automation are reshaping the industry
Emerging Trends for 2025 and Beyond – What brands need to focus on now to stay competitive
Real-World Brand Examples – How companies like Nike, Coca-Cola, and Apple have adapted their marketing strategies for long-term success


Key Takeaways & Actionable Insights:

📌 Marketing is constantly evolving – Staying ahead requires adaptability and a willingness to embrace new trends.
📌 Content and community are king – Today’s consumers demand value-driven, authentic content over traditional ads.
📌 AI and automation are the future – Personalized, data-driven marketing is becoming the standard.
📌 Visibility matters – The brands that dominate today are those leveraging social media, video content, and influencer partnerships effectively.


Resources & Links Mentioned in This Episode:

🔹 Work with Michelle – Need expert marketing guidance? Book a strategy session HERE
🔹 Follow Michelle on Instagram for daily marketing tips → [@michellelthames]
🔹 Subscribe to the Podcast so you never miss an episode!


How to Support the Podcast:

Subscribe & Leave a Review on Apple Podcasts or Spotify – it helps more entrepreneurs find the show!
📲 Screenshot this episode & tag [@michellelthames] on Instagram with your biggest takeaway!
📢 Share this episode with a friend or business owner who needs to stay ahead in marketing.

🚀 Marketing is evolving—are you ready to adapt? Press play now and learn how to future-proof your business!

01 Jul 2024Rapid Content Planning: Map Out 3 Months in Just One Hour00:12:58

In this episode, Michelle Thames discusses a game-changing strategy for planning and organizing content. She emphasizes the importance of being intentional with content and aligning it with business goals. Michelle introduces AI tools like ChatGPT and Canva that can streamline the content creation process. She then outlines a one-hour content planning strategy that involves setting clear goals, brainstorming topics, organizing them on a content calendar, and outlining key points. Michelle also offers a free content planner in Google Docs to help with content creation. The episode concludes with tips on implementing the content plan and making content creation more enjoyable.

Takeaways

  • Planning content in advance allows for intentional and consistent messaging aligned with business goals.
  • AI tools like ChatGPT can help generate content ideas and outlines, reducing decision fatigue and saving time.
  • Canva's content planner feature is useful for mapping out and visualizing content.
  • The one-hour content planning strategy involves setting clear goals, brainstorming topics, organizing them on a content calendar, and outlining key points.
  • Implementing the content plan requires scheduling creation days and using scheduling tools like Canva.
  • Regular posting and quality content crafted to engage and convert can enhance audience trust and engagement.
  • Using a content planner can save time, increase consistency, and make content creation more enjoyable.
Chapters

00:00 Introduction to Game-Changing Content Planning
02:23 Streamlining Content Creation with AI Tools and Canva
05:43 The One-Hour Content Planning Strategy
07:23 Implementing the Content Plan for Success
08:23 Transforming Content Creation with a Free Content Planner
11:43 Making Content Creation Strategic, Less Stressful, and Fun

Get your FREE Content Calendar HERE

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

 

11 Nov 2024The Power of Being Multi-Passionate in Business: How to Build a Cohesive, Impactful Brand on Social Media00:08:31

Welcome to Social Media Decoded! In today’s episode, host Michelle Thames — a 15-year marketing expert, business coach, podcaster, and agency owner — dives into a powerful topic for entrepreneurs juggling multiple passions. If you’re a multi-passionate entrepreneur struggling with “picking one thing” or looking for ways to make your diverse interests work together on social media and in your digital marketing strategy, this episode is for you.

Michelle shares three actionable strategies to help you harness your multi-passionate nature and build a cohesive, profitable brand that stands out online. Learn how to attract high-value clients (who are ready to invest!) by clarifying your brand message, creating value-driven content, and showing up consistently with purpose. By the end of this episode, you’ll have a roadmap to position yourself as a go-to expert for empowered clients — without sacrificing any of your passions.

In This Episode, You’ll Discover:

  • Why being a multi-passionate entrepreneur is an advantage in today’s saturated market
  • How to define a core message that aligns all your passions under one impactful brand
  • The secrets to creating social media content that attracts empowered, high-ticket clients
  • Tips for building trust and authority through consistent, strategic positioning on social media
Michelle also invites you to join her exclusive Facebook group for multi-passionate entrepreneurs. In this group, she offers insider tips, resources, and community support to help you master social media marketing and grow a business that aligns with your life and passions.

Join the Facebook Group HERE
Subscribe to Social Media Decoded & Enter Our Monthly Giveaway: Leave a review on Apple Podcasts, tag @MichelleLThames on Instagram with a screenshot, or email your review to enter to win a $50 Amazon gift card!

multi-passionate entrepreneur, social media marketing, business growth, empowered clients, high-ticket clients, brand message, cohesive branding, value-driven content, Michelle Thames, Social Media Decoded, digital marketing strategy, Facebook group for entrepreneurs

If you’re a multi-passionate entrepreneur ready to make an impact online, don’t miss this episode! Hit subscribe, leave a review for a chance to win a $50 Amazon gift card, and join Michelle’s Facebook group for even more tips on how to thrive as a multi-passionate business owner.

Join The Socially Savvy Circle Powered By Social Media Decoded 

16 Aug 2024The Algorithm Exposed: Myth vs. Reality00:10:41

Summary

In this episode, Michelle Thames discusses the social media algorithm and how it affects our social media experience. She debunks common myths about the algorithm and provides strategies to increase visibility on social media platforms. The key takeaways include the importance of consistency, engagement, experimenting with different formats, researching relevant hashtags, and collaborating with others. Michelle emphasizes the need to understand the unique algorithms of each platform and create valuable content to achieve social media and marketing goals.

Takeaways

  • The social media algorithm is a complex set of rules and calculations that determines what content users see in their feed.
  • The algorithm's primary goal is to keep users engaged on the platform for as long as possible.
  • Paid advertising can boost reach, but organic reach is still possible.
  • The algorithm prioritizes content that resonates with users.
  • There is no secret formula to crack the algorithm; focus on creating high-quality content.
  • Strategies to increase visibility include consistency, engagement, experimenting with different formats, researching relevant hashtags, and collaborating with others.
  • Understand the unique algorithms of each platform and create valuable content to achieve social media and marketing goals.
Chapters

00:00 Demystifying the Social Media Algorithm
02:49 Busting Common Myths About the Algorithm
05:11 The Power of Consistency and Engagement
08:02 Harnessing the Potential of Hashtags
09:31 Collaboration: Expanding Reach Through Partnerships
09:59 Understanding Platform Algorithms for Effective Marketing

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

 

30 Dec 2024Maximizing Engagement and Revenue – Behind the Scenes of Successful Affiliate and Webinar Strategies00:08:42

In this episode of Social Media Decoded, Michelle Thames takes you behind the scenes of two game-changing online event strategies: revamping an affiliate program and hosting a high-ticket webinar. Discover how these strategic approaches drove engagement, boosted community loyalty, and generated significant revenue. Plus, learn how community-focused events can strengthen relationships and build long-term success for your brand.

What You’ll Learn in This Episode

  • How to revamp an affiliate program to drive engagement and empower participants.
  • The strategies behind a successful high-ticket webinar that generated $45,000 in sales.
  • Tips for boosting show-up rates through targeted email campaigns and social media outreach.
  • How to create a sense of community with fun, engaging events like a Christmas Bingo Party.
  • Key takeaways for executing flawless online events that connect, convert, and build loyalty.
Key Takeaways:
  1. Engage Your Affiliate Program: Host a kickoff event, provide tools and support, and foster community through platforms like Slack to energize affiliates.
  2. High-Ticket Webinar Strategies: Focus on addressing pain points, promoting exclusive value, and using strategic reminders to boost attendance and sales.
  3. Community Events Build Loyalty: Non-sales-focused events, like a fun game night, strengthen relationships and remind your audience why they love your brand.
  4. Details Make the Difference: Whether it’s an affiliate program or webinar, success comes from thoughtful planning, engaging content, and seamless execution.
  5. Track Results: Measure show-up rates, sales, and engagement to refine your approach and maximize ROI for future events.
Resources Mentioned in This Episode:
  • Michelle’s Marketing Services: Learn how to create impactful events tailored to your brand. Book a connection call here
  • Tools for Event Promotion: Email campaigns, Slack communities, and social media strategies.
Join the Conversation What’s your biggest takeaway from this episode? Share your insights on Instagram and tag Michelle [@michellelthames].

Don’t Forget to Rate, Review, and Subscribe!
If this episode gave you fresh ideas for hosting online events, leave a review and share it with someone who wants to level up their affiliate programs or webinars. Subscribe to Social Media Decoded for actionable strategies to grow your business and increase visibility.

08 Jul 2024Boosting Your Visibility With Instagram Reels00:09:53

In this episode, Michelle Thames shares tactics to increase visibility on Instagram through Instagram Reels. She emphasizes the power of Instagram Reels in reaching a broader audience and engaging with users. Michelle discusses the importance of using trending audio and having an engaging start to your reel. She also highlights the value of offering valuable content in each second of the reel and maintaining consistency in posting. Michelle shares her own success with Instagram Reels and encourages listeners to interact with other people's content and analyze their analytics. She concludes by offering 35 Instagram content ideas to help boost visibility.

Get your 35 IG content ideas here: https://stan.store/michellelthames

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

24 Jul 2024The Secret Sauce to Social Media Success (That No One's Telling You)00:12:51

In this episode, Michelle Thames discusses the secret sauce to social media success and reveals the three biggest mistakes entrepreneurs make on social media. The first mistake is content chaos, where entrepreneurs post sporadically without a plan. The second mistake is the 'me, me, me' message and mess, where entrepreneurs constantly self-promote without providing value to their audience. The third mistake is getting caught up in vanity metrics, such as likes and followers, instead of focusing on meaningful engagement. The secret sauce to social media success is authenticity, as people are more likely to connect and trust brands that are genuine.

Takeaways

  • Mistake #1: Content chaos - Posting sporadically without a plan leads to inconsistency and a lack of strategy, which turns off the audience.
  • Mistake #2: 'Me, me, me' message and mess - Constantly self-promoting without providing value to the audience leads to disengagement.
  • Mistake #3: Vanity metrics vortex - Focusing solely on likes, comments, and followers doesn't provide the whole picture of audience engagement.
  • The secret sauce to social media success is authenticity, as it builds trust and connection with the audience.
Chapters

00:00 Introduction: The Secret Sauce to Social Media Success
01:51 Mistake #1: Content Chaos
04:10 Mistake #2: 'Me, Me, Me' Message and Mess
05:12 Mistake #3: Vanity Metrics Vortex
06:38 The Power of Authenticity
09:05 Free Challenge: Turning Mistakes into Moneymakers

JOIN THE FREE 5-DAY FOLLOWERS TO CLIENTS CHALLENGE

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

31 Jul 2024Your Instagram Updates Cheat Sheet: July 202400:11:06

In this episode, Michelle Thames discusses the July 2024 updates on Instagram. She covers new features such as the ability to add 20 audio tracks to Instagram Reels, the upgraded notes feature, the testing of ads in Reels, the expanded access to broadcast channels, and the development of AI chatbots by Meta. Michelle provides actionable steps for leveraging these updates, including experimenting with Reels, using notes to engage with the audience, exploring broadcast channels for direct communication, and staying updated on the latest developments.

Takeaways

  • Experiment with the new Reels feature and elevate your content game
  • Use notes on posts and Reels to engage with your audience
  • Explore broadcast channels for direct communication with your fans
  • Stay updated on the latest developments and see how they fit into your strategy
  • Join the Socially Savvy Circle Facebook community for networking and marketing tips
JOIN THE SOCIALLY SAVVY CIRCLE

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

 

 

 

01 Jan 2025Reflecting on the New Year + Tips to Thrive in 202500:13:08

In this New Year’s episode of Social Media Decoded, Michelle Thames shares actionable tips to help entrepreneurs, professionals, and side hustlers thrive in 2025. Learn how to set SMART goals, stay consistent, leverage tools, and build your personal brand to achieve success this year. Plus, Michelle announces her upcoming 2025 Passions to Profit Tour and asks for your input on where she should visit!

What You’ll Learn in This Episode:

  • How to reflect on the past year and set intentional goals for 2025.
  • Practical strategies for staying consistent and building momentum.
  • The importance of automating tasks and batching content for efficiency.
  • Why personal branding is essential for growth in today’s digital world.
  • Details about Michelle’s upcoming Passions to Profit Tour and how to help shape it.
JOIN MY VISION BOARD PARTY JAN 7th 2025 HERE

COMPLETE THE PASSIONS TO PROFIT TOUR SURVEY HERE

Join the Conversation:
What’s your top goal for 2025? Share it on Instagram and tag Michelle [@michellelthames].

Don’t Forget to Rate, Review, and Subscribe!
If this episode inspired you to take action in 2025, leave a review and share it with someone ready to start the year strong!

24 Jun 2024Staying Motivated: Strategies to Keep Pushing When Business Gets Tough00:12:03

In this episode, Michelle Thames discusses the importance of staying motivated as an entrepreneur, especially during challenging times. She emphasizes the need to embrace the journey and appreciate the growth that comes from adversity. Michelle also highlights the significance of setting small achievable goals and celebrating daily wins. Staying connected with your why and building a supportive community of like-minded entrepreneurs are other key strategies she recommends. The main takeaway is to keep your faith and keep moving forward, knowing that every challenge is an opportunity to learn and grow.

Takeaways

  • Embrace the journey and appreciate the growth that comes from adversity.
  • Set small achievable goals and celebrate daily wins.
  • Stay connected with your why and reflect on your purpose.
  • Build a supportive community of like-minded entrepreneurs.
  • Keep your faith and keep moving forward, knowing that every challenge is an opportunity to learn and grow.
Chapters

00:00 Introduction: Staying Motivated as an Entrepreneur
01:26 Embracing the Journey and Appreciating Growth
06:44 Staying Connected with Your Why
08:07 Building a Supportive Community
10:59 Keeping Your Faith and Moving Forward

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

 

 

05 Aug 2024Small Business, Big Impact: Your Digital Marketing Playbook for Black Friday Success00:11:33

In this episode, Michelle Thames discusses the importance of digital marketing for small businesses during the Black Friday season. She emphasizes the need to reach the target audience, build relationships, and track results. Michelle provides actionable strategies such as creating compelling offers, leveraging email marketing, generating social media buzz, and utilizing paid advertising. She also offers one-on-one strategy sessions to help businesses customize their Black Friday plans. Overall, Michelle encourages small businesses to plan ahead, stay organized, and hustle to thrive during the holiday season.

Takeaways

  • Digital marketing is crucial for small businesses during the Black Friday season as it allows them to reach their target audience with precision.
  • Building relationships with customers through engagement on social media is an important aspect of digital marketing.
  • Tracking results and refining strategies based on data analysis is essential for maximizing marketing efforts.
  • Creating compelling offers, leveraging email marketing, generating social media buzz, and utilizing paid advertising are effective strategies for Black Friday marketing.
Chapters

00:00 Introduction and Black Friday Checklist
02:25 Why Digital Marketing is Crucial for Small Businesses on Black Friday
05:57 Preparing for Black Friday: Getting in the Mood
06:23 Creating Compelling Offers
07:21 Email Marketing Blitz and Social Media Buzz
09:35 Optimizing Websites and Conclusion

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

 

 

19 Aug 2024The Future of Entrepreneurship: AI and Automation & The MILLIE CEO Summit00:16:38

Summary

In this episode, Michelle interviews Bobby Robinson, an attorney and entrepreneur, about leveraging strategic growth and networking opportunities. They discuss the importance of networking on social media and attending events, as well as Bobby's upcoming event, the Millie CEO Summit. They also explore the future of entrepreneurship and the role of AI and automation. Bobby shares some book recommendations and where to find him online. The episode concludes with an invitation to attend the Millie CEO Summit.

Takeaways

Networking is crucial for entrepreneurs and can lead to valuable connections and collaborations.
Attending events, both online and offline, provides opportunities for networking and learning from experts in various fields.
The Millie CEO Summit aims to provide entrepreneurs with a clear roadmap to reach their first million dollars and offers coaching sessions and execution hubs.
The future of entrepreneurship will involve leveraging AI and automation to streamline business operations and reduce the need for excessive work hours.
Recommended books for entrepreneurs include 'Traction' and 'Think and Grow Rich'.

GET TICKETS: BOGO offer (2 for 1 tickets), which ends August 31st 

 

17 Oct 2024Supercharging Your Q4 Marketing with ChatGPT: From Planning to Execution00:06:12

GET THE Q4 Training HERE

In this episode of the Social Media Decoded podcast, host Michelle Thames explores the transformative role of AI, particularly ChatGPT, in enhancing marketing strategies for Q4. She discusses practical applications, integration into workflows, and the importance of maintaining a human touch in marketing efforts. The episode concludes with an invitation to a free training session on leveraging AI for effective marketing planning.

Takeaways

  • ChatGPT can act as your digital marketing assistant.
  • Use specific prompts to generate content ideas.
  • Integrate AI into your marketing workflow for efficiency.
  • AI can help with market research and customer interaction.
  • Always add your personal brand voice to AI-generated content.
  • AI should enhance, not replace, human touch in marketing.
  • Leverage AI for Q4 planning to maximize results.
  • Utilize AI tools to brainstorm fresh campaign ideas.
  • AI can summarize industry trends and analyze competitors.
  • The best marketing strategies blend technology with personal insight.
Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

 

04 Nov 2024The Power of Consistency: How to Build Your Brand with Simple Daily Habits00:08:47

In this episode of Social Media Decoded, host Michelle Thames dives into one of the most powerful tools for brand growth: consistency. Learn how showing up regularly—even in small ways—can strengthen your brand, build trust with your audience, and keep you visible in an ever-changing digital world. Michelle shares simple daily habits that make consistency manageable and explains why it’s essential for creating a recognizable and trusted brand.

Tune in to discover:

  • Why consistency matters for brand growth and audience trust
  • Simple, actionable daily habits for building brand visibility
  • How to set up routines that keep your brand top-of-mind without burnout
Whether you're a new entrepreneur or looking to elevate your existing brand, this episode provides practical steps to help you show up with purpose and intention.

Show Notes:

Episode Highlights:
  • Introduction to the importance of consistency in building a brand that stands out.
  • How small daily actions add up to create a powerful impact over time.
  • Essential habits for consistent brand engagement on social media and beyond.
  • Tips for planning and scheduling content that keeps you visible and relevant.
  •  How to balance consistency with creativity to avoid burnout.
Key Takeaways:
  • Consistency builds audience trust and helps position you as an authority in your niche.
  • Simple, manageable habits—like daily engagement and content planning—can keep your brand growing steadily.
  • By focusing on small, repeatable actions, you can stay consistent without feeling overwhelmed.

Resources Mentioned:

  • Free Download: [Daily Social Media Checklist]—This simple guide will help you keep your social media habits on track and grow your brand consistently. Click the link in the show notes or DM “Checklist” to @MICHELLELTHAMES on Instagram to get it!
  • If you enjoyed this episode, please leave a review and share your biggest takeaway with us! Reviews help Social Media Decoded reach more listeners looking to grow their brands with confidence and consistency.

Keywords:

  • Consistency in branding
  • Simple daily habits for brand growth
  • Building brand visibility
  • Social media engagement tips
  • Audience trust and brand authority
11 Apr 2025Why Personal Branding Is Better Than Just Posting00:08:09

In this powerful episode, Michelle Thames unpacks why simply posting content isn’t enough to grow a profitable business online. She explains what personal branding really is, how it builds trust, and why it’s the key to standing out in a crowded online space. Whether you’re tired of chasing trends or unsure how to position yourself as the go-to expert, this episode gives you the clarity and confidence to make your brand magnetic.

What You’ll Learn:

✔️ The difference between posting and personal branding
✔️ 3 key components of a strong personal brand
✔️ Real tips for creating content that attracts ideal clients
✔️ How to connect emotionally with your audience and build authority
✔️ A special invite to Michelle’s FREE webinar happening April 16th

Resources & Links:

Keywords:

personal branding strategy, social media marketing, how to build a personal brand, content marketing for entrepreneurs, Michelle Thames podcast, visibility tips, magnetic brand

 

11 Dec 2024Why Blogging Still Works for Growing Your Visibility and Attracting Clients00:10:17

In this episode of Social Media Decoded, host Michelle Thames dives into why blogging remains one of the most effective tools for growing your visibility and attracting clients. With a blog, you can establish authority in your niche, drive consistent traffic to your website, and create content that works for you long after you hit publish.

Michelle shares actionable tips for creating value-packed blog posts that rank on Google, attract the right audience, and guide readers toward your offers. Whether you’re a business owner, marketer, or entrepreneur, this episode is packed with insights to help you harness the power of blogging to grow your brand. Plus, discover how Michelle’s 1:1 Power Hours can help you develop a blogging strategy tailored to your goals.

What You’ll Learn in This Episode

  1. Why blogging is still relevant in today’s social media-driven world.
  2. How blogging can help you grow your visibility and attract leads passively.
  3. The basics of creating blog content that ranks on Google and drives traffic.
  4. How to structure blog posts to provide value and align with your offers.
  5. How Michelle’s 1:1 Power Hours can help you create a winning blogging strategy.

Links & Resources Mentioned

  • 💡 Ready to elevate your blogging game? Book a 1:1 Power Hour with Michelle HERE
  • 📱 Follow Michelle on Instagram for more tips: @michellelthames
  • 🎧 Listen to more episodes of Social Media Decoded HERE
  • 📝 Grab Michelle’s free social media roadmap HERE
Are you ready to use blogging to grow your visibility and attract clients? Tune into this episode to learn practical tips, and book a 1:1 Power Hour with Michelle for personalized guidance. Don’t forget to subscribe, leave a review, and share this episode with a fellow entrepreneur or marketer!
15 Nov 2024The Customer-Centric Approach: Building a Brand That Puts People First00:04:24

Building a successful brand requires a customer-centric approach. In this episode, we discuss the importance of prioritizing customer satisfaction and building lasting relationships. We also introduce Porkbun as a company that values customer experience and strives to provide exceptional service.

Featured in this episode:

  • Porkbun: A customer-focused domain registrar offering a user-friendly interface, free essential tools, and excellent customer support.
  • .BIO domain: A great way to connect with your audience and build a personal brand.

Special offer: Get a .BIO domain for less than $2 for the first year at Porkbun using code GETYOURBIO at checkout.

[Link to Porkbun website]

customer satisfaction, customer experience, online brand, Porkbun, .BIO domain, link in bio, domain registrar

31 May 2024Outdated on Instagram: Avoid These Overused Tactics in 202400:14:43

In this episode, Michelle discusses outdated tactics on Instagram and provides insights on how to keep your Instagram strategy fresh and effective in 2024. She covers topics such as niche-specific hashtags, over-promotional content, leveraging Instagram stories and reels, and the importance of audience interaction and engagement. Michelle emphasizes the need for authenticity, meaningful connections, and strategic planning to boost visibility and engagement on Instagram.

Takeaways

  • Instagram strategies need to evolve with the changing landscape of social media. Niche-specific hashtags are crucial for visibility and targeting the right audience on Instagram.
  • Authenticity and meaningful connections are essential for building a loyal and engaged audience on Instagram.
  • Leveraging Instagram stories and reels can significantly enhance engagement and visibility on the platform.
  • Active audience interaction and engagement are vital for fostering community and loyalty on Instagram.
Chapters

00:00 Decoding Outdated Instagram Tactics for 2024
03:12 Niche-Specific Hashtags: The Key to Visibility
06:00 Authenticity and Meaningful Connections on Instagram
08:26 Leveraging Instagram Stories and Reels for Engagement
09:47 Fostering Community and Loyalty through Audience Interaction

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

14 Jun 2024From Fired to Inspired: How Social Media Transformed My Life00:13:37

In this episode, Michelle Thames shares her personal journey, from being fired from her healthcare job to finding success in the digital world through social media. She talks about her experience in the healthcare field, her struggles to move up in the industry, and the pivotal moment of being fired. Michelle then discusses how she embraced the digital marketing world, relied on her side hustle, and eventually landed a job as a digital marketing manager for a beauty brand. She emphasizes the power of visibility and putting oneself on social media. Michelle also encourages listeners to embrace their journeys and take that first step towards their goals.

Takeaways

  • Social media can open doors and provide opportunities that you never knew existed.
  • Embracing your journey and being open to change can lead to personal and professional growth.
  • Social media accessibility is powerful and can help make connections and open doors.
  • Taking that first step towards your goals, even without all the answers, is important.
  • It's okay to take a step back and pause to gain clarity and reassess your direction.
  • Your setbacks can lead to your greatest comebacks.
Chapters

00:00 Introduction: From Fired to Found
02:21 The Challenges in Healthcare
07:21 The Power of Social Media
10:29 Visibility and Connections
13:24 Embracing Your Journey

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

 

 

24 Feb 2025This ONE Small Shift Can 10X Your Visibility (And It’s Not What You Think)00:05:18

Struggling to grow your visibility and attract the right audience online? You’re probably focusing on the wrong strategies. In this episode, marketing expert Michelle Thames reveals the ONE small—but powerful—shift that can transform your online visibility and boost engagement instantly. Spoiler alert: It’s not about posting more or going viral! Tune in to learn how strategic consistency, intentional content, and having real-time coaching support (like Michelle’s Voxer coaching) can unlock the growth your business needs right now.

In this episode, you’ll learn:

  • The common visibility mistake most entrepreneurs overlook
  • Why posting more content is NOT the solution
  • How strategic consistency can dramatically grow your online presence
  • The role of having a business coach in your pocket to accelerate your results

Ready to increase your visibility, stop guessing, and finally see results from your content? Listen now and discover the game-changing strategy that successful entrepreneurs swear by.

Resources mentioned:

Keywords:
Visibility strategy, strategic consistency, social media marketing, entrepreneur tips, business coaching, online marketing, Michelle Thames, marketing advice, grow your audience, Voxer coaching, content marketing tips

29 Jan 2025Speaking Engagements: How to Get Booked and Build Your Brand00:10:32

In this episode, Michelle Thames shares how she landed a speaking engagement in Florida through Threads and teaches listeners how to use the platform to get visible for opportunities. Learn tips for pitching yourself, building credibility, and positioning your brand for success.

What You’ll Learn:

  1. How Michelle landed a speaking engagement using Threads.
  2. A step-by-step tutorial for using Threads to attract clients and opportunities.
  3. Tips for crafting the perfect speaker pitch and building credibility.
  4. How Elevate & Empower helps entrepreneurs get visible and succeed.
Ready to level up your visibility and land speaking engagements? Join Michelle’s Elevate & Empower community for the tools and strategies to grow your brand in 2025.
17 Jun 2024Monetizing Your Expertise: A Guide to Turning Skills into Online Income00:13:27

In this episode, Michelle Thames discusses how to monetize your expertise and turn your skills into a profitable online income. She emphasizes the importance of identifying marketable skills, packaging up expertise, building an audience, and marketing and selling your expertise. Michelle provides examples of different platforms and strategies for monetizing skills, such as one-on-one services, digital products, YouTube channels, and podcasts. She also highlights the significance of building a strong online presence and engaging with your audience. Michelle concludes by encouraging listeners to take the leap and start monetizing their skills.

Takeaways

  • Identify your marketable skills and think about what you're good at and what others might need help with.
  • Package up your expertise and consider different platforms and strategies for monetizing your skills.
  • Build a strong online presence and engage with your audience to attract and engage potential customers.
  • Use social media to share valuable content, engage with your audience, and network with other entrepreneurs.
  • Utilize email marketing to reach your audience directly with offers, updates, and valuable insights.
Chapters

00:00 Introduction: Monetizing Your Expertise
02:23 Identifying Marketable Skills
05:25 Building an Audience and Online Presence
07:15 Marketing and Selling Your Expertise
09:40 Taking the Leap: Start Monetizing Your Skills

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

 

 

26 Jul 2024Why Every Brand Needs a Facebook Group00:15:49

JOIN THE SOCIALLY SAVVY CIRCLE

In this episode, Michelle Thames discusses the power of community building through Facebook groups. She emphasizes that Facebook groups are not outdated and can be a secret weapon for brands. The main reasons to invest in a Facebook group are direct engagement, creating a sense of community, and gaining valuable insights. Michelle provides tips for building a thriving Facebook group, including defining its purpose, creating engaging content, setting clear rules, and being an active participant. She also announces the launch of a Facebook community called the Socially Savvy Circle.

Takeaways

  • Facebook groups are a powerful tool for building a loyal community and generating leads for your business.
  • Groups create a sense of belonging and allow your audience to interact with each other, fostering brand loyalty.
  • Facebook groups provide a space for direct engagement with your audience, allowing you to answer questions, gather feedback, and build relationships.
  • The conversations happening in your group can provide valuable insights into your audience's preferences and needs.
  • To build a thriving Facebook group, define its purpose, create engaging content, set clear rules, and be an active participant.
  • The Socially Savvy Circle is a new Facebook community for social media professionals and entrepreneurs to connect, learn, and grow together.
Chapters

00:00 The Power of Facebook Groups
03:41 Creating a Sense of Community
04:10 Gaining Valuable Insights
06:47 Tips for Building a Thriving Facebook Group

JOIN THE SOCIALLY SAVVY CIRCLE

24 Mar 2025The $1,000 Coffee Chat: How One Conversation Can Change Your Business00:10:15

In this episode of Social Media Decoded, Michelle Thames shares how a casual coffee chat led to a $1,000 opportunity—and how you can start turning simple conversations into real business growth. If you’ve ever felt like networking is a waste of time or you’re not sure how to build genuine relationships online, this episode will give you the mindset shift and actionable strategies you need. Discover how to stop chasing followers and start building powerful connections that open doors.

What You’ll Learn in This Episode:

✔️ How one 15-minute coffee chat led to a $1,000 payday ✔️ The biggest networking mistakes entrepreneurs make ✔️ Why most people never see ROI from networking—and how to fix it ✔️ How to approach conversations that lead to opportunities (without being salesy) ✔️ Where to find the right rooms and how to stay top-of-mind with potential clients

Why This Episode Matters:

Because networking isn’t dead—it just needs to be done with strategy. Whether you're introverted or extroverted, a solo founder or building a team, this episode will help you rethink how you build relationships in business and why it’s the secret growth strategy no one talks about enough.

Resources & Links:

networking for entrepreneurs, business growth through relationships, how to network online, entrepreneur mindset, elevate and connect, coffee chat strategy, Michelle Thames podcast, personal brand growth, marketing connections, relationship marketing

20 Dec 2024Pinterest for Business: Drive Traffic and Leads While You Sleep00:09:49

In this episode of Social Media Decoded, Michelle Thames reveals how to use Pinterest as a powerful tool for driving traffic, generating leads, and growing your business—all while you sleep. Learn why Pinterest is more than a platform for recipes and DIY projects, and how to strategically use it to grow your audience, optimize your website traffic, and capture leads passively.

What You’ll Learn in This Episode

  • Why Pinterest is a game-changer for businesses looking to generate leads and traffic.
  • How to optimize your Pinterest profile to attract your ideal audience.
  • Tips for creating click-worthy pins that drive traffic to your website.
  • The importance of linking your pins to valuable content that converts viewers into leads.
  • How to use Pinterest consistently without spending hours on the platform.
  • Where Pinterest fits into your overall marketing funnel and how to turn traffic into results.
Key Takeaways:
  1. Optimize Your Profile: Use keywords in your bio and boards to make your profile easily discoverable by your target audience.
  2. Create Attention-Grabbing Pins: Use bold text overlays, branded colors, and clear calls-to-action to encourage clicks.
  3. Link to Valuable Content: Every pin should drive traffic to a blog post, freebie, or product page that aligns with your business goals.
  4. Stay Consistent: Schedule 5-10 pins daily using tools like Tailwind to maintain momentum without added stress.
  5. Incorporate Pinterest Into Your Funnel: Use Pinterest as the top of your marketing funnel to drive traffic to optimized landing pages or lead magnets.
Resources Mentioned in This Episode:
  • Pinterest Scheduling Tool: Tailwind
  • Design Tool for Pins: Canva
  • Join Michelle’s Elevate & Empower Women’s Entrepreneur Community: Learn advanced strategies for platforms like Pinterest and grow your business with confidence. LEARN MORE HERE
Join the Conversation What’s your biggest takeaway from this episode? Share your thoughts on Instagram and tag Michelle [@michellelthames].

Don’t Forget to Rate, Review, and Subscribe!
If this episode helped you see the potential of Pinterest for your business, leave a review and share it with a fellow entrepreneur. Subscribe to Social Media Decoded for more actionable strategies to grow your brand.

10 Feb 2025Let’s Talk Retreats: Why You Need to Step Away to Grow00:05:58

In this episode, Michelle Thames shares why entrepreneurs and visionary leaders should invest in retreats to gain clarity, build connections, and elevate their businesses. She also shares details about her upcoming Costa Rica retreat in November and her February 27 info session.

💡 What You’ll Learn:
✔️ Why stepping away from your business helps you grow faster.
✔️ How retreats can help you build game-changing connections.
✔️ Details on Michelle’s upcoming November 2025 Costa Rica Retreat & how to apply.

📩 Want to Join?
📌 Apply for the Costa Rica RetreatAPPLY HERE
📌 Join the Info Session on Feb 27 – DM "RETREAT" on IG (@michellelthames) to sign up!
📌 Book Michelle as a Speaker for Your Retreat – michelle@michellethames.com SUBMIT HERE

10 Mar 2025The Pinterest Goldmine: How to Get Leads & Sales on Autopilot with Meagan Williamson00:29:42

Are you sleeping on Pinterest? Most entrepreneurs focus on Instagram and TikTok but completely ignore one of the biggest untapped platforms for traffic, leads, and sales. In this episode of Social Media Decoded, I sit down with Pinterest expert & educator Meagan Williamson, who is recognized by Pinterest itself, to break down exactly how to use Pinterest to grow your business—even if you have zero followers!

What You’ll Learn in This Episode:

Why Pinterest is NOT social media (and why that’s a good thing!)
✅ The #1 mistake business owners make on Pinterest (and how to fix it)
✅ How to go viral on Pinterest even if you’re just starting
SEO secrets for making your pins rank and get clicks
✅ How to turn Pinterest traffic into real customers & sales
✅ Why Pinterest beats Instagram for long-term business growth

If you’re looking for a new way to grow your business without fighting Instagram algorithms, this is your episode!

Watch on YouTube: [Insert YouTube Podcast Link]

Connect with Meagan Williamson:

🌐 Website: https://meaganwilliamson.com/
🎁 FREE Pinterest Guide: Perfect Pinterest Image Guide
📌 Signature Pinterest Program: Pin Potential
📲 Instagram: @meaganawilliamson


🔗 Resources & Links:

📲 Follow me on Instagram: @michellelthames
📧 Get My Weekly Marketing Tips: [Insert Email Newsletter Signup Link]
🎙️ Subscribe to the Podcast: [Insert Apple Podcast Link]

Loved this episode? Share it on Instagram and tag us @meaganawilliamson & @michellelthames!

23 Dec 2024How to Batch Content for Consistency and Clarity00:10:14

In this episode of Social Media Decoded, Michelle Thames shares her proven system for batching content to save time, reduce stress, and maintain clarity in your marketing strategy. Whether you’re managing social media, blogs, or emails, batching can help you stay consistent and aligned with your business goals. Learn step-by-step how to plan, create, and schedule content efficiently while avoiding burnout.

What You’ll Learn in This Episode

  • Why batching is a game-changer for content creators and entrepreneurs.
  • Michelle’s step-by-step batching system for social media content.
  • How to batch blog posts and email marketing for maximum efficiency.
  • Tips for using tools like Canva, Tailwind, and ConvertKit to streamline your process.
  • How to stay consistent with batching by creating templates and tracking analytics.
Key Takeaways:
  1. Plan with a Content Calendar: Start with monthly themes and break them into weekly topics to stay focused and organized.
  2. Batch by Content Type: Dedicate specific days to brainstorming, writing, and designing content to stay in a productive flow.
  3. Schedule and Automate: Use scheduling tools like Later or Mailchimp to automate your content distribution and free up time.
  4. Repurpose Content: Turn blog posts into social media captions, graphics, and email newsletters to maximize your efforts.
  5. Stay Consistent: Treat batching sessions as non-negotiable, use templates, and adapt your strategy as needed to keep the process sustainable.
Resources Mentioned in This Episode:
  • Content Scheduling Tools: Later, Planoly, Mailchimp, ConvertKit
  • Design Tool: Canva
  • Book a Marketing Audit with Michelle Thames HERE: Gain clarity and create a focused content strategy to grow your business.
Join the Conversation How do you plan to batch your content in 2025? Share your insights on Instagram and tag Michelle [@michellelthames].

Don’t Forget to Rate, Review, and Subscribe!
If this episode helped simplify your content creation process, leave a review and share it with a fellow entrepreneur. Subscribe to Social Media Decoded for more actionable tips to grow your business with confidence.

27 Jan 2025Social Media Decoded: Choosing the Right Platforms for Your Brand00:09:11

In this episode of Social Media Decoded, Michelle Thames breaks down how to choose the right social media platforms for your brand. Learn how to evaluate your audience, align platforms with your goals, and focus your energy where it matters most.

💡 What You’ll Learn:

  1. Why you don’t need to be on every social platform.
  2. How to use audience data and business goals to guide your platform strategy.
  3. Platform-specific strengths and how to leverage them for growth.
  4. The power of focusing on one or two platforms to maximize results.
🎧 Tune in to discover actionable steps to simplify your social media strategy and make 2025 your best year yet.

🔗 Book your 1:1 Power Hour with Michelle for a customized social media strategy.

18 Nov 2024Building Your Dream Business Without Overwhelm: Streamlined Strategies for Multi-Passionate Entrepreneurs00:12:11

Welcome to Social Media Decoded! In this episode, host Michelle Thames — a seasoned marketing expert, business coach, and agency owner — dives into essential strategies to help multi-passionate entrepreneurs build their dream business without feeling overwhelmed. If you’re juggling multiple passions and struggling to find a clear path forward, Michelle offers step-by-step guidance on creating a cohesive, sustainable business model that aligns all your interests and leverages social media for growth.

You’ll discover how to define a clear vision, set up strategic content pillars for social media, streamline your offers, and use automation to stay consistent without burnout. Michelle also shares insights on how to build a powerful community and attract high-value clients who are ready to invest. This episode is packed with actionable strategies to help you move forward with intention and clarity.

In This Episode, You’ll Learn:

  • How to clarify your business vision to unify multiple passions
  • The role of strategic content pillars in organizing your social media and marketing efforts
  • Tips for creating a signature offer that aligns with your brand and attracts high-ticket clients
  • Ways to leverage automation tools for consistent, stress-free social media presence
  • How to build a community that values your expertise and is ready to invest

Join VisionCraft 2025: Ready to bring your dream business vision to life? Join Michelle at VisionCraft 2025 — an exclusive online business planning event designed to help you map out your goals, strategies, and growth plan for a successful year. Secure your spot and get ready to craft a powerful vision for 2025! SIGN UP HERE

Subscribe & Leave a Review for a Chance to Win: Don’t forget to subscribe to Social Media Decoded! Each month, Michelle is giving away a $50 Amazon gift card to one listener who leaves a review. Tag @MichelleLThames on Instagram with a screenshot, or email your review for your entry.

Keywords:
multi-passionate entrepreneur, business without overwhelm, social media marketing, content pillars, brand vision, high-ticket clients, automation tools, community building, Michelle Thames, Social Media Decoded, VisionCraft 2025

Tune in to learn how to create a cohesive business that aligns with your passions and attracts empowered clients. Don’t miss Michelle’s exclusive insights — subscribe, leave a review to enter the monthly giveaway, and join her at VisionCraft 2025 to craft your business vision for a successful year ahead!

06 Nov 2024Digital Marketing Predictions for 2025: What You Need to Prepare For00:12:11

In this episode of Social Media Decoded, host Michelle Thames dives into the top digital marketing trends and predictions for 2025. Michelle shares valuable insights on what businesses need to stay competitive, from the growing role of AI and voice marketing to the importance of short-form video and sustainable brand practices. Listen in to discover how these emerging trends will impact social media strategy, content creation, and brand visibility.

Key Topics Covered:

  • Artificial Intelligence (AI): Learn how AI-powered tools will streamline content creation, enhance customer engagement, and optimize decision-making in 2025.
  • Voice Marketing: Discover why voice-activated devices are on the rise and how to prepare your content for voice search.
  • Virtual Reality (VR): Explore how VR can offer immersive brand experiences that engage and retain audiences.
  • User-Generated Content (UGC): Find out why UGC will remain a trusted form of content and how to encourage your audience to create content for your brand.
  • Social Media Ecosystems: See how social media platforms will evolve into all-in-one ecosystems where brands can engage, sell, and support customers.
  • Short-Form Video: Understand the continued dominance of short-form video and how to integrate it into your 2025 content strategy.
  • Sustainable and Purpose-Driven Marketing: Learn why transparency in environmental and social impact will be critical for brands to connect with modern consumers.
Key Takeaways:
  1. Embrace AI: AI will be essential for content efficiency and personalized customer experiences.
  2. Optimize for Voice Search: Create conversational, question-based content that aligns with how people speak to voice-activated devices.
  3. Create Authentic Short-Form Videos: Short, engaging videos will continue to be crucial for visibility and connection on social media.
Actionable Resource: Don’t miss out on the free "2025 Digital Marketing Predictions" PDF! Download it now to keep these predictions and actionable tips handy. Visit the link in the show notes or DM Michelle on Instagram with the word “2025” to get your copy. If you enjoyed this episode, please leave a review! Let us know which trend you’re most excited about for 2025. Your feedback helps us create the content you love and helps more people discover the Social Media Decoded podcast. GET YOUR DOWNLOAD HERE

Keywords: digital marketing predictions 2025, social media trends 2025, AI in marketing, voice marketing, virtual reality marketing, short-form video, user-generated content, sustainable marketing, content strategy 2025

21 Apr 2025How I Built a 6-Figure Brand Without Going Viral00:07:28

In this episode of Social Media Decoded, Michelle Thames shares how she built a six-figure brand without ever going viral. If you're tired of chasing trends, obsessed with views, and wondering why your content isn’t converting—this episode gives you the truth. Michelle unpacks why virality isn’t a real business strategy and shares the three sustainable marketing strategies she used to grow her personal brand, consistently attract clients, and scale with confidence.

What You’ll Learn:

✔️ Why going viral isn’t a long-term strategy for business growth ✔️ The three sustainable content strategies that lead to sales ✔️ How to focus on building authority instead of chasing clout ✔️ Why consistency matters more than daily posting ✔️ How community, connection, and value-driven content drive revenue

Why It Matters:

Virality is unpredictable—but strategy is reliable. If you’re building a brand with intention and want to attract aligned clients, this episode shows you how to grow with purpose instead of pressure.

Resources & Links:

Keywords:

social media growth strategy, how to grow on Instagram 2025, sustainable marketing tips, content marketing for entrepreneurs, Michelle Thames podcast, six figure brand, personal branding tips, grow without going viral

Hashtags:

#SocialMediaStrategy #PersonalBranding #MarketingForEntrepreneurs #ContentThatConverts #MichelleThamesPodcast #SustainableGrowth
07 Feb 2025Is a Podcast Right for Your Business? Here’s How to Know00:08:36

Thinking about launching a podcast? In this episode, Michelle Thames breaks down how to know if podcasting is right for your business, the benefits of starting one, and what it actually takes to launch.

💡 What You’ll Learn:
✔️ The biggest signs a podcast is perfect for your brand
✔️ Why podcasting builds trust and brings in high-quality leads
✔️ The exact steps to start a podcast without the overwhelm

📩 Want more help?
🎙️ Join my free webinar on Feb 20! DM me ‘PODCAST’ on Instagram or CLICK HERE to sign up.
🎙️ Need a Done-for-You Podcast Launch? DM me ‘LAUNCH’ and let’s get your podcast started!

Check out RIVERSIDE here.

30 Aug 2024Instagram Updates August 202400:13:02

Summary

In this episode, Michelle Thames discusses the latest Instagram updates for August 2024. She covers a range of new features and functionalities, including expanded carousels, DM from story mentions, story comments, revamped highlights, views metrics, AI-powered chatbots, AI characters, music sharing via Spotify, and AI chatbot capabilities. Michelle provides insights into how these updates can benefit creators, businesses, and everyday users, while also acknowledging the challenges of keeping up with Instagram's constant changes. She encourages listeners to stay curious, experiment, and have fun with the new features.

Takeaways

  • Instagram has expanded the carousel limit to 20 photos and videos, allowing for more immersive visual narratives.
  • The new DM from story mentions feature makes it easier to connect with your audience and foster collaborations.
  • Story comments are now visible to everyone who views the story content, providing another way to encourage interaction.
  • Revamped highlights with a dedicated tab in the profile grid can help showcase the most engaging content.
  • The primary metric for analytics is now views, providing a holistic view of content performance.
  • Instagram is betting big on AI with features like creator AI, AI characters, and AI chatbot capabilities.
  • Music sharing via Spotify and other music-related features are being added to enhance the user experience.
  • Despite the constant changes, it's important to view Instagram as a tool and leverage its features to increase visibility and generate leads.
  • Stay curious, experiment, and have fun with the new Instagram features.
Chapters

00:00 Introduction and Overview
02:50 Building Relationships with DM from Story Mentions
05:01 Showcasing Engaging Content with Revamped Highlights
06:50 Embracing AI for Enhanced Engagement
09:09 Exploring the Potential of AI Chatbots
11:33 Leveraging Instagram as a Tool for Business Growth

JOIN THE SOCIALLY SAVVY CIRCLE

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

17 Feb 2025Behind the Scenes: How I Helped a Client 3X Their Revenue00:08:50

 Want to scale your business and increase revenue, but not sure where to start?

In this episode of Social Media Decoded, I’m taking you behind the scenes of a real client success story—how we helped a business triple their revenue using a strategic mix of organic marketing, PR, social media, and paid ads.

If you’re struggling with marketing, feeling stuck in your business, or wondering whether hiring a marketing agency is the right move for you, this episode is a must-listen!

What You’ll Learn in This Episode:

✔️ The exact strategies we used to 3X a client’s revenue ✔️ Why brand positioning and messaging are crucial for sales ✔️ How PR, influencer marketing, and content strategy build trust ✔️ The power of social media & paid ads to drive consistent leads ✔️ Why working with a marketing agency is a game-changer for growth

About Thames Media Solutions

We’re the Jane of all trades when it comes to marketing. Our agency helps businesses scale by handling everything from: Social media management & content strategy Influencer marketing & brand partnerships PR & media outreach Paid advertising (Facebook & Instagram ads) Brand audits & marketing strategy execution

If you’re ready to take your business to the next level, book a free strategy call today →HERE

Who This Episode Is For:

Business owners who want better marketing results Entrepreneurs feeling stuck in their revenue growth Brands looking for done-for-you marketing services Anyone curious about how a marketing agency can help them scale

Resources & Links Mentioned:

🔗 Book a Free Strategy Call – Get expert marketing guidance for your business 🔗 Follow Me on Instagram – Let’s connect!

📩 Loved this episode? Take a screenshot, share it in your IG Stories, and tag me @michellelthames so I can shout you out!

🔥 Don’t forget to subscribe & leave a review on Apple Podcasts or Spotify—your support helps more entrepreneurs discover this show! 💖

23 Sep 2024Reaching Your Full Potential in Marketing & Social Media00:07:58

In this episode, Michelle discusses the importance of personal development and continuous learning in marketing and social media. She shares her experience with using Magic Mind to improve focus and cognitive function. Michelle emphasizes the need for a growth mindset and the ability to adapt to the ever-changing landscape of marketing. She provides inspiring stories of individuals who have achieved success through continuous learning and personal development. Michelle encourages listeners to invest in their own growth and take steps towards reaching their full potential.

Takeaways

  • Personal development and continuous learning are crucial in the marketing and social media industry.
  • A growth mindset and adaptability are key to success in an ever-evolving landscape.
  • Investing in personal development boosts confidence, opens doors for new opportunities, and leads to personal fulfillment.
  • Continuous learning and personal development can transform careers and lives. The journey to personal growth is ongoing and requires embracing challenges and celebrating victories.
  • Tools like Magic Mind can support cognitive function and help unlock full potential.
Hey Friend, I have an offer you can use to try out Magic Mind now that gets you up to 48% off your first subscription or 20% off one-time purchases with code

DECODED20 at checkout

You can claim it at: https://magicmind.com/decoded

 

 

23 Aug 2024From Followers to Family: Unlocking the Power of Instagram Community00:11:19

JOIN THE SOCIALLY SAVVY CIRCLE

In this episode, Michelle Thames discusses the importance of building a community on Instagram and provides actionable tips for cultivating a thriving community. She emphasizes the power of community in driving engagement, loyalty, and advocacy for brands. Michelle also introduces her exclusive community, the Socially Savvy Circle, and highlights the benefits of joining. The key takeaways include defining your niche and values, fostering two-way communication, creating exclusive content, hosting challenges and contests, collaborating with other creators, and being authentic.

Chapters

00:00 Introduction and Importance of Community Building on Instagram
06:06 Tips for Cultivating a Thriving Instagram Community
08:06 Introducing the Socially Savvy Circle

JOIN THE SOCIALLY SAVVY CIRCLE

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

06 Jan 2025From Side Hustle to Success: My Journey and How You Can Build Your Dream Business00:08:42

In this inspiring episode of Social Media Decoded, host Michelle Thames shares her journey from being a side hustler balancing a 9-to-5 and family life to building a thriving business. Michelle dives into the pivotal moments that led her to success and the lessons she learned along the way.

You’ll also discover actionable steps to take your side hustle to the next level, from defining your vision to showing up consistently and creating offers that convert. Plus, learn more about Michelle’s Passions to Profit Tour—your opportunity to connect with her in person—and her Elevate & Empower Community, a space designed for multi-passionate women entrepreneurs ready to grow and scale their businesses.

What You’ll Learn in This Episode

  1. Michelle’s personal journey from side hustle to successful entrepreneur.
  2. The key mindset shifts needed to create a profitable business.
  3. Actionable steps to turn your side hustle into a thriving enterprise.
  4. Why clarity, consistency, and community are critical for success.
  5. How to join Michelle’s Passions to Profit Tour and her Elevate & Empower Community to take your business to the next level

Links & Resources Mentioned

Are you ready to turn your side hustle into a thriving business? Tune in to this episode to learn actionable steps and get inspired by Michelle’s journey. Don’t forget to join the Elevate & Empower Community or attend the Passions to Profit Tour in 2025 for even more personalized support. Share this episode with a fellow entrepreneur, and let’s grow together!
26 Aug 2024Ditch the Link in Bio: Boost Instagram Conversions with ManyChat00:12:19

Summary

In this episode, Michelle discusses the limitations of using the 'link in bio' strategy on Instagram and introduces MannyChat as a game-changing solution. She explains that asking people to leave the app and click on a link disrupts their flow and decreases engagement. MannyChat, on the other hand, allows for direct engagement within Instagram's messaging system, automates conversations, captures leads, and tailors messages based on user behavior. Michelle shares her personal experience with MannyChat and success stories from her clients.

Takeaways

  • The 'link in bio' strategy on Instagram is becoming less effective as it disrupts user flow and decreases engagement.
  • MannyChat is a powerful marketing platform that allows for direct engagement within Instagram's messaging system.
  • MannyChat automates conversations, captures leads, tailors messages based on user behavior, and helps drive sales.
  • Michelle shares her personal experience with MannyChat and success stories from her clients. She offers a resource bundle of MannyChat templates to help maximize business potential and save time.

JOIN THE SOCIALLY SAVVY CIRCLE

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

 

 

09 Apr 2025From Passion to Purpose: Helping Educators Heal & Growing a Personal Brand with Martita00:23:53

In this powerful live coaching episode of the Social Media Decoded Podcast, host Michelle Thames sits down with Martita, a member of the Elevate & Empower coaching community and an educator-turned-EFT practitioner who is on a mission to help fellow educators heal through Emotional Freedom Techniques (EFT).

Tune in for a behind-the-scenes look at a real-time marketing and business strategy coaching session. You'll hear Martita’s journey from passion to purpose, the challenges she’s facing while building her personal brand online, and the actionable next steps to grow her visibility and impact.

What You'll Learn in This Episode:

  • How Martita uses EFT tapping to support educators’ mental health and emotional well-being

  • The biggest mindset shifts she's experienced as part of the Elevate & Empower community

  • Real-life marketing strategies to grow your personal brand as a service-based entrepreneur

  • Why visibility is key to growth—and how to overcome fear of showing up online

  • The exact action step Martita is taking to move her brand forward this week

Whether you’re just starting your business or looking to refine your brand strategy, this episode is packed with insights and inspiration for multi-passionate entrepreneurs ready to turn their passion into purpose.


🔗 Connect with Martita:

Follow Martita on Instagram: @martitarobbins
Learn more about her services: links.askmartitarobbins.com

28 Jun 2024Build a Legacy: 75 Family Business Ideas for a Prosperous Future00:13:29

In this episode, Michelle Thames discusses the benefits and process of starting a family-run business. She emphasizes the importance of trust, mutual respect, and clear communication when working with family members. Michelle shares several family business ideas, such as a plant nursery, holistic pet care, interior design, experiential learning programs, food truck business, event planning services, and fitness business. She also provides tips on getting started, including having a family meeting, creating a business plan, and addressing challenges. Michelle encourages listeners to download her list of 75 family business ideas and wishes them success in building businesses with their loved ones.

Takeaways

  • Starting a family-run business can be a rewarding way to build a lasting legacy and create income.
  • Trust, mutual respect, and clear communication are essential when working with family members in a business setting.
  • Combining different skills and experiences from family members can help create a dynamic and unique business model.
  • Some family business ideas include a plant nursery, holistic pet care, interior design, experiential learning programs, food truck business, event planning services, and fitness business.
  • To get started, have a family meeting, create a business plan, and establish clear roles and boundaries.
  • Running a family business comes with its challenges, but open communication and addressing potential tensions can help overcome them.
Chapters

00:00 Introduction: The Benefits of Starting a Family-Run Business
03:44 Building a Lasting Legacy: The Success of a Family Business
05:38 Exploring Family Business Ideas
09:12 Getting Started: Steps to Launch Your Family Business
11:34 Navigating Challenges: Maintaining Harmony in a Family Business
13:27 Conclusion: Download the List of 75 Family Business Ideas

Get your FREE list of 75 Family Business Ideas

Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

 

 

19 Jul 2024Forget Followers: How to Build a Brand People Stan (and Why Your Community is EVERYTHING)00:15:08

Are you tired of chasing followers and wondering why your brand isn't popping?  In this episode, your girl Michelle Thames is spilling the tea on why follower count is overrated and how to build a community that will ride for your brand till the wheels fall off!  We're talking about the myth of follower count, the power of community, and practical tips for building a tribe that loves your brand as much as you do. Get ready to ditch the vanity metrics and build real relationships with your audience.

Key Takeaways:

  • The Follower Count Myth: Michelle explains why follower count isn't the only measure of success and shares stories of brands that thrive with smaller, more engaged communities.
  • The Power of Community: Michelle dives into the many benefits of a loyal community, including increased engagement, sales, and brand advocacy.
  • Building Your Tribe: Michelle shares actionable tips on fostering a strong community, emphasizing authenticity, engagement, and creating a sense of belonging.
  • Beyond Transactions: Michelle discusses how to build relationships with your audience that go beyond simply buying and selling, creating a shared experience that makes them feel like part of something special.
Book your 1:1 Coaching Call Here

Book your marketing makeover here

Catch up on other podcast episodes on Apple and Spotify

Follow Michelle on Instagram

Support the Show.

13 Jun 20248 Essential Tools That Power My Business Every Day00:15:26

In this episode, Michelle Thames shares her top eight tools that have helped her run her business. The tools are categorized into communication and collaboration, creating content, managing the back end, and marketing and automation. Some of the tools mentioned include Slack for team communication, ClickUp for project management, Riverside for professional podcast and video recording, ChatGPT for AI-generated content, Google for email communication and document management, QuickBooks for accounting, ConvertKit for email marketing, and Zapier for automating workflows.

Takeaways

  • Slack is a versatile tool for team and client communication, helping to organize conversations and reduce reliance on email.
  • ClickUp is a comprehensive project management tool that can be customized to fit various needs and integrates well with other platforms.
  • Riverside is a user-friendly platform for professional podcasts and video recordings, offering AI tools to enhance the quality of the content.
  • ChatGPT is an AI tool that can generate ideas, draft content, and even answer customer inquiries, saving time and improving productivity.
  • With seamless integration between services, Google provides tools for email communication, document management, and other day-to-day operations.
  • QuickBooks is a reliable accounting solution that helps track expenses and manage finances, providing a solid foundation for business operations.
  • ConvertKit is a powerful email marketing tool that allows list management, newsletter distribution, and marketing automation.
  • Zapier is an automation tool that connects various apps and streamlines workflows, reducing manual work and ensuring data flows smoothly.
  • Choosing the right tools can make work easier and elevate the entire business to the next level.
Book your 1:1 Coaching Call Here

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22 Nov 2024Creating a Cohesive Brand Around Your Passions: Build an Aligned, High-Impact Social Media Presence00:09:28

Welcome back to Social Media Decoded! In this episode, host Michelle Thames — a marketing expert, business coach, and agency owner — guides multi-passionate entrepreneurs on creating a cohesive brand that highlights all their passions and resonates deeply with their ideal audience. If you’ve struggled to fit your varied interests into one unified brand or feel that your social media presence lacks focus, this episode is for you.

Michelle shares a clear, actionable approach to aligning your passions into a singular, powerful brand message that resonates across all your social media and marketing channels. Learn how to establish a core brand message, define signature content themes, and maintain a consistent aesthetic and voice that empowers your brand and attracts high-value clients. By the end of this episode, you’ll know exactly how to transform a multi-passionate vision into a cohesive, professional brand that stands out online.

In This Episode, You’ll Discover:

  • Why a clear brand message is essential for multi-passionate entrepreneurs
  • How to establish content themes that organize and align your interests for social media
  • Tips for maintaining a consistent brand voice and aesthetic to build trust
  • Strategies for positioning yourself as a cohesive, memorable brand across platforms

Join VisionCraft 2024: Ready to turn your passions into a unified business vision? Join Michelle at VisionCraft 2025 — an exclusive online business planning event where you’ll set goals, clarify your brand, and build a strategy for success in 2024. Reserve your spot and start the year with intention! Join us here

Subscribe & Leave a Review for a Chance to Win: Don’t forget to subscribe to Social Media Decoded! Each month, Michelle is giving away a $50 Amazon gift card to one listener who leaves a review. Tag @MichelleLThames on Instagram with a screenshot, or email your review to enter.

Tune in to discover how to transform your passions into a cohesive, high-impact brand. Subscribe, leave a review for a chance to win a $50 Amazon gift card, and join VisionCraft 2024 to map out your unique business strategy for the upcoming year.

multi-passionate entrepreneur, cohesive brand, brand message, social media presence, content themes, brand voice, brand aesthetic, Michelle Thames, Social Media Decoded, VisionCraft 2024, online business planning event

27 May 2024Top 10 Strategies for Thriving in the Digital Marketplace00:14:02

Do you want to know how to thrive in the digital marketplace? I have just the advice you're looking for.

In this episode, Michelle Thames shares the top 10 strategies for entrepreneurs to thrive in the digital marketplace. The strategies include knowing your audience, engaging with them, creating consistent and high-quality content, leveraging multimedia, optimizing for SEO, automating routine tasks, diversifying income streams, focusing on growth and scaling, and continuously learning and adapting. Michelle emphasizes the importance of strategy, evolution, and innovation in building a successful online business.

Chapters

00:00 Knowing Your Audience and Engagement
05:11 Content Creation and SEO Optimization
09:17 Automation and Diversification of Income Streams
10:41 Growth, Scaling, and Continuous Learning

Michelle's Cashflow Queens Community: https://www.facebook.com/groups/ceosummitconnection

Get the guide mentioned here: https://stan.store/michellelthames/michellelthames_funnel_242743

 

05 Jun 2024The Truth Behind Those Flashy Social Media Success Posts00:10:45

Summary

In this episode, Michelle Thames discusses the smoke and mirrors of online success posts on social media. She emphasizes taking these posts with a grain of salt and not getting caught up in the hype. Michelle highlights that many influencers are not making as much money as they claim and that building a sustainable business takes time and commitment. She encourages listeners to value transparency over theatrics and to focus on real success stories that involve years of hustle and grind. Michelle reminds everyone to move at their own pace and not compare themselves to others. She urges listeners to stay true to themselves and not let flashy posts distract them from their journey.

Takeaways

  • Take social media success posts with a grain of salt and don't get caught up in the hype.
  • Building a sustainable business takes time, commitment, and transparency.
  • Don't compare yourself to others and move at your own pace.
  • Focus on real success stories that involve years of hustle and grind.
  • Stay true to yourself and don't let flashy posts distract you from your own journey.
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16 Dec 2024Getting Visible on Instagram: The Strategies I’m Loving Right Now00:10:10

In this episode of Social Media Decoded, host Michelle Thames shares her top strategies for increasing visibility on Instagram in 2025. If you’ve been feeling stuck or unsure about how to grow your presence on this ever-evolving platform, Michelle has you covered with actionable tips for Reels, carousels, Stories, and profile optimization. Tune in to learn how to show up in front of the right audience, build trust, and drive meaningful engagement—all while avoiding burnout.

What You'll Learn in This Episode

  • Why visibility is crucial for success on Instagram in 2025.
  • The best Instagram strategies Michelle is using and recommending to clients right now.
  • How to create scroll-stopping Reels without overcomplicating the process.
  • The power of carousel posts and how to structure them for maximum engagement.
  • Tips for leveraging Stories to connect with your audience and build trust.
  • How to optimize your Instagram profile for discoverability and conversions.
  • Time-saving tools and techniques to stay consistent without burning out.
Key Takeaways:
  1. Prioritize Reels: Short-form video is still king on Instagram. Use trending audio, share quick tips, and showcase behind-the-scenes content to boost visibility.
  2. Master Carousel Posts: Treat them like mini blog posts. Start with a strong hook and end with a compelling call to action to encourage saves and shares.
  3. Leverage Stories for Connection: Show the human side of your brand with behind-the-scenes peeks, polls, and Q&As. Consistency is key.
  4. Optimize Your Profile: Ensure your bio clearly states who you are and how you help people. Use a link-in-bio tool to guide followers to your key offers.
  5. Consistency is Essential: Plan content in batches, use scheduling tools, and prioritize quality over quantity to maintain a sustainable posting rhythm.
Links and Resources Mentioned in This Episode: Join the Conversation What Instagram strategy are you most excited to try? Let Michelle know by sharing this episode on Instagram and tagging her @michellelthames.

Don’t Forget to Rate, Review, and Subscribe!
If you enjoyed this episode, please leave a review on your favorite podcast platform. Your feedback helps us reach more entrepreneurs like you!

13 Feb 2025You're Sitting on a Goldmine! 🔥 How to Turn Your Expertise Into Cash (Even After 40!)00:08:01

💡 Are you sitting on a goldmine of knowledge but not sure how to turn it into income? If you’re over 40 and wondering if it’s too late to start monetizing your expertise, let me tell you—the time is NOW!

In this episode of Social Media Decoded, I’m breaking down four powerful ways to make money from what you already know:
✅ Coaching & consulting 💼
✅ Speaking engagements 🎤
✅ Digital products 📚
✅ Services & done-for-you offers 🚀

Did you know the online education industry is set to reach $1 TRILLION by 2030? People are investing in learning from real experts like YOU. Whether you have 10+ years of experience in your field, a unique life journey, or valuable skills—there are people who will pay to learn from you.

In This Episode, You’ll Learn:

✔️ Why coaching & consulting is the fastest way to start making money ✔️ How to get paid for speaking engagements (even if you’re just starting!) ✔️ The power of digital products—make money in your sleep! ✔️ How to package your skills into services for premium clients ✔️ The mindset shift you need to finally start monetizing what you know

Who This Episode Is For:

🚀 Women over 40 ready to pivot into entrepreneurship 🚀 Multi-passionate entrepreneurs looking for multiple income streams 🚀 Experts, coaches, and professionals ready to monetize their knowledge 🚀 Anyone who has ever thought, “Is it too late for me to start?” (Hint: IT’S NOT!)

Links & Resources Mentioned:

🔗 Download my FREE Monetization Guide HERE– Start making money from your expertise today! 🔗 Join My Coaching Program – Get the support you need to build your brand & business! 🔗 Follow Me on Instagram – Tag me with your biggest takeaway!

Checkout my TV Segment HERE

📩 Loved this episode? Take a screenshot, share it in your IG Stories, and tag me @michellelthames so I can shout you out!

🔔 Don’t forget to subscribe & leave a review on Apple Podcasts or Spotify—your support helps more women find this show! 💖

12 Aug 2024The Attention Economy: How to Stand Out in a Sea of Digital Noise00:13:09

In this episode, Michelle explores the attention economy concept and how to navigate the noisy digital landscape. She emphasizes the importance of relevance, value, emotion, uniqueness, and visual appeal in capturing attention. Michelle provides actionable strategies such as prioritizing quality over quantity, being consistent, building a community, and experimenting with new formats. She reminds listeners that building an audience takes time and effort, but by consistently providing valuable and engaging content, they can cut through the noise and capture the attention they deserve.

Takeaways

  • The attention economy refers to the battle for people's time and focus in a world overflowing with content.
  • Content must be relevant, provide value, evoke emotions, be unique, and have visual appeal to capture attention.
  • Prioritize quality over quantity and create high-quality content that resonates with your audience.
  • Be consistent in showing up and building trust with your audience.
  • Engage with your audience and foster a sense of community around your content. Experiment with new formats, platforms, and strategies to find what works best for you and your audience.
  • Building an audience takes time and effort, but consistently providing valuable and engaging content can help you cut through the noise and capture attention.
Chapters

00:00 Introduction: The Attention Economy
02:23 Capturing Attention: Key Factors
04:19 Uniqueness and Visual Appeal
06:14 Strategies to Stand Out
08:55 Consistency and Building Trust
10:51 Experimentation and Adaptation
12:46 Conclusion: Take Action and Grow

JOIN THE SOCIALLY SAVVY CIRCLE

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25 Nov 2024Mastering the Marketing Game: How Being a Jane of All Trades Can Help Your Brand Thrive00:11:28

In this episode, Michelle Thames shares her journey as a "Jane of all trades" in marketing and why being multi-passionate is her superpower. Drawing from her experience working with a major beauty brand and running her own successful marketing agency, Michelle reveals how mastering multiple marketing lanes can help businesses grow, thrive, and increase revenue.

If you’re an entrepreneur feeling overwhelmed by social media, email marketing, or PR, this episode is packed with actionable insights on simplifying your strategy and scaling your business. Whether you’re just starting out or looking to elevate your brand, Michelle’s relatable advice will inspire you to embrace your passions and let her team handle the rest.


What You’ll Learn in This Episode

  1. Michelle’s personal journey from corporate marketing to running a successful agency.
  2. The advantages of being a multi-passionate marketer in today’s business landscape.
  3. How Michelle’s holistic marketing approach helps businesses thrive.
  4. Real-life client success stories showcasing the power of integrated marketing.
  5. Why hiring an expert can save you time, reduce stress, and maximize your ROI.

Links & Resources

💡 Ready to level up your marketing? Explore Michelle’s marketing agency services: www.thamesmediasolutions.com 📩 Book a complimentary connection call with Michelle HERE 📱 Follow Michelle on Instagram: @michellelthames 🎧 Listen to Michelle’s podcast, "Social Media Decoded," HERE

Connect with Michelle Thames

🎉 If you enjoyed this episode, please leave a review and share it with a fellow entrepreneur who might need some marketing clarity. Don’t forget to subscribe so you never miss an episode of actionable tips and inspiring stories!
21 Oct 2024Simplifying Your Digital Life: Streamlining Domain Management for Busy Entrepreneurs00:07:09

In this episode of the Social Media Decoded podcast, Michelle discusses the challenges entrepreneurs face in managing their digital lives, including websites, domains, and social media. She provides actionable tips for streamlining domain management, emphasizing the importance of centralization, automation, and security. The episode also highlights the benefits of using Porkbun as a domain registrar to simplify online presence management.

Takeaways

  • Managing multiple online assets can be overwhelming.
  • Centralizing domain management simplifies tracking and renewals.
  • Automation helps avoid the risk of domain expiration.
  • Using a password manager saves time and frustration.
  • Regular audits of online assets can eliminate unnecessary tools.
  • Prioritizing security protects your website and visitors' data.
  • Porkbun offers user-friendly domain management solutions.
  • A .bio domain can enhance your online presence.
  • Free essentials with every domain save time and money.
  • Excellent customer service is vital for support.
Use my link https://porkbun.com/SMDecoded24 to get a .bio domain for less than $2 now at Porkbun!
22 Jul 2024The Lazy CEO's Guide to Podcasting: Hit Top 1% Without Breaking a Sweat00:13:52

In this episode, Michelle Thames discusses the benefits of starting a podcast and shares her secrets to podcasting success. She emphasizes the importance of positioning yourself as an expert, building trust and credibility, and growing your audience organically. Michelle also highlights the value of podcasting for content creation and networking. She then explains her lazy approach to podcasting, which focuses on having a laser-focused niche, consistency, value-packed episodes, and building a community. Finally, Michelle offers her Amplify Your Voice service to help aspiring podcasters create a podcast that reflects their expertise.

Takeaways

  • Starting a podcast can position you as an expert and help you build trust and credibility.
  • Podcasting allows for organic growth and attracts your ideal clients.
  • Each podcast episode can be repurposed into various forms of content.
  • Podcasting opens doors to collaborations and connections with industry leaders.
  • A lazy approach to podcasting involves having a laser-focused niche, consistency, value-packed episodes, and community-building.
Inquire about Amplify Your Voice

Book your marketing makeover here

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10 Jan 2025How to Stay Focused in the Fast-Paced World of Social Media Marketing00:07:05

In this episode of Social Media Decoded, Michelle Thames shares her top strategies for staying focused and productive in the fast-paced world of social media marketing. From managing content calendars to engaging with audiences, the demands of social media can feel overwhelming. Michelle dives into practical tips for avoiding burnout, improving focus, and building habits that support mental wealth.

Discover how time-blocking, limiting distractions, and prioritizing your mental health can help you stay organized and effective. Plus, Michelle shares her experience with Magic Mind’s Focus and Sleep shots and how they’ve transformed her productivity and well-being.

If you’re ready to start 2025 with clarity and energy, this episode is a must-listen!

What You’ll Learn in This Episode

  1. The unique challenges of staying focused in social media marketing.
  2. How time-blocking can streamline your daily workflow.
  3. Simple strategies to limit distractions and increase productivity.
  4. The importance of prioritizing mental wealth for long-term success.
  5. How Magic Mind Focus and Sleep shots can support your focus and rest.

Links & Resources Mentioned

  • 💡 Get 45% off the Magic Mind Bundle: Focus and Sleep shots to boost your productivity and rest in 2025. https://www.magicmind.com/decodedjan
  • 📱 Follow Michelle on Instagram for more tips: @michellelthames
  • 🎧 Listen to more episodes of Social Media Decoded HERE

Struggling to stay focused in the fast-paced world of social media marketing? Tune in to this episode to learn practical strategies and discover how Magic Mind can support your productivity and well-being. Don’t forget to grab your exclusive 45% discount on the Magic Mind Bundle with the link in the description!

20 Jan 2025Best Tools to Simplify Your Business This Year00:06:23

In this episode of Social Media Decoded, Michelle Thames shares her favorite tools to help you simplify and streamline your business operations in the new year. From communication platforms to accounting software and scheduling apps, Michelle highlights budget-friendly and effective tools that save time, reduce stress, and enhance productivity.

Whether you’re a solopreneur, small business owner, or entrepreneur looking to scale, these tools can help you stay organized and focused on your goals. Plus, Michelle discusses how her Marketing Audit Service can identify process gaps and recommend tools tailored to your business needs.

What You’ll Learn in This Episode

  1. Why choosing the right tools is essential for business success.
  2. Top tools for communication, project management, and content creation.
  3. How to use tools like Slack, QuickBooks, and Google Workspace effectively.
  4. The importance of integrating tools into a streamlined workflow.
  5. How Michelle’s Marketing Audit Service can transform your business processes.

Links & Resources Mentioned

  • 🌟 Book a Marketing Audit with Michelle: Identify gaps in your processes and streamline your business. Book Yours Here!
  • 📱 Slack: Simplify team communication and stay organized.
  • 💡 QuickBooks: Manage your business finances effortlessly.
  • 🗓 Calendly: Schedule meetings with ease.
  • 🛠 ClickUp: Track tasks and projects efficiently.
  • 🎨 Canva: Create stunning visuals for social media and more.
  • 📂 Google Workspace: Collaborate and store files seamlessly.
  • 📱 Follow Michelle on Instagram for more tips: @michellelthames
  • 🎧 Listen to more episodes of Social Media Decoded: HERE

Call to Action

Ready to simplify your business in the new year? Tune in to this episode for actionable tips and discover the tools that can transform the way you work. Want tailored advice? Book a Marketing Audit with Michelle to uncover process gaps and create a streamlined strategy.
11 Feb 20222022 BONUS Social Media & Digital Marketing Trends You Need To Know00:10:00

Friends, as we all have seen, the pandemic has changed the way we do things — and sadly it won’t be getting old any time soon. 

Even as we adjust and begin learning to navigate our post-COVID reality, you can count on more significant shifts, especially in business as we all try to adapt and stay on top of all the trends! 

Check out as I list off some insights to help you stay on top of trends for this year! 

———

Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

Follow me on Instagram

Check out my YouTube Channel

Download the 5 things you should do with every Instagram Post

Work with me

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04 Mar 20223 Things to Do to Attract Consistent Clients on Social Media00:04:22

Are you trying to attract clients, but not only clients the RIGHT clients? 

Well friend you are in luck because I have 3 tips on how you can attract consistent clients on social media. It doesn't have to be hard either! You CAN continuously attract clients on social media EASY! 

Here is how you do it!

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

07 Mar 2022Instagram Is Bringing Back Chronological Feed00:05:58

Staying on top of the constant changes for Social Media can be DRAINING ... but that's where I come in! 

I make it my duty friend to keep you informed of the latest changes so you can stay on top of your social media.

The head of Instagram recently came out and said that they are testing some changes to your Instagram feed. They will be rolling out 3 new feed options. Home, following, and favorites.

Join me as I get into what each of these feed changes will look like and how they will work.

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

11 Mar 20223 Actionable Ways to Build an Engaged Community on Instagram00:06:18

Instagram is a HUGE place to build an awesome community. But what are some actionable ways that you can do this easily? I got you friend! Let’s chat about some ways to build a community that's ENGAGED because that's important.

  1. Tell your story! 
  2. Remember that there is a person on the other side of the Instagram app. 
  3. Leave comments that go beyond oh cute post. 

Join me as I chat in detail about these three things and ideas on how you can make it work for your brand and business! 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

14 Mar 2022Why You Need to Incorporate Organic Social Media into Your Marketing Plan with Nicole Hamzeloo00:18:19

Nicole is the founder and CEO of Thrive Collective Co. Nicole and her team help startups and small businesses to grow and convert customers on social media. She helps people improve their social media strategy, stand out among competitors, market effectively and sell strategically so they can grow and increase profit from social media

Join us as we chat about why the use of organic social media is important, what should a business's overall marketing plan look like, and some do's and dont's when it comes to organic social media! 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

18 Mar 2022Tips to Create Your Instagram Content Strategy00:06:53

Do you have a content strategy? It’s like so important to have one when it comes to IG. 

In today’s podcast, I am going to give you some tips to help you create your Instagram content strategy quickly and stress-free!

Let's work smarter, not harder in 2022 - learn how to make Social Media apps work with you not against you.

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

21 Mar 2022Should You Be Using Text Messaging Techniques to Increase Sales with Mary Barnett00:26:59

Mary Barnett, also known as “MobileMary” in the industry, is a Text Marketing and Social Media Expert…and her company, Another Brilliant Idea, Inc. helps Business Owners and Restaurants use Social Media to grow a database that they OWN, so they can reach their best customers offline, giving them what they want instantly and on-demand to increase sales and brand loyalty!

Join us as we chat about text messaging marketing; is it growing in popularity and is it saving you money vs other forms of marketing — all in today's episode! 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

25 Mar 2022Metrics, Data and How to Leverage it All with Arthur May00:28:53

We all know that data and metrics are important for our business, but the million-dollar question still floats around...WHY???

In today's episode I chat with Arthur May, a renaissance Artist and Brand Strategist born who graduated from Full Sail University with a passion to help small businesses succeed and creative CEOs communicate a clear brand voice online using branding, strategy, and creative content to help turn followers into dollars. 

Check it out! 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

28 Mar 2022How to Create an EASY Content Work Flow with Gabriella Layne-Avery00:19:21

Gabriella Layne-Avery is a Content Strategist & Creative Director who helps brands build communities online with content. 

Kickstarting her career as a Contributing editor for fashion and lifestyle magazines, Gabriella brings a unique, editorial-style approach to storytelling on social media that she’s used to lead the content strategies of leading online communities including PR Girl Manifesto, Epic Fab Girl, and PR Couture. 

Join us as we chat about all of this and more in today's episode

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

02 Mar 2022Want To Be a Guest on 100th Episode of The Social Media Decoded Podcast? March 12th 2022 5 PM CST!00:02:34

The Social Media Decoded Podcast is doing a LIVE Recording of its 100th episode!!

Want to attend and be a part of the live audience? 

Grab your ticket and join us LIVE! 

Limited tickets are available.  https://www.eventbrite.com/e/social-media-decoded-100th-episode-live-recording-tickets-272385230557

As an audience member, you will also have the opportunity to chat live!

Want to be a guest on the show? 

Enter your business for a chance to win an Instagram audit LIVE on the podcast. We will bring guests on LIVE to dive into their Instagram struggles and provide actionable solutions so that they see the results they seek! All you have to do is grab your FREE ticket to enter.

Winners will be notified before the live taping via email.

This will be a 1-hour episode streamed live! 

You also have the ability to chat and network with other business owners in our chat! You can also ask questions LIVE! I am so excited to celebrate the success of my podcast with YOU! Thank you for the continued support.

https://www.eventbrite.com/e/social-media-decoded-100th-episode-live-recording-tickets-272385230557

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04 Apr 2022How to Maximize Social Audio to Generate More Conversions & Conversations with Troy Sandridge00:24:15

The million dollar question is that is floating around is, What is Social Audio?! 

Today's special guest Troy Sandridge is an award-winning marketing strategist known as the Strategy Hacker® who creates strategies to increase the growth, authority, & profitability of emerging brands to Fortune 500 shares the dirty secret as to what it is and why you need it! 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

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08 Apr 20223 Instagram Myths You Need to Know00:07:52

Want to grow your social media but don't know where to start? Listen to this episode where I break down some of the most common social media myths out there. 

Don't fall into the social media myth traps. Here's how you can get the most out of your time and money spent on social media.

Apply this advice to your social media strategy and watch your business and community grow!

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

11 Apr 2022100th Episode: How to Get Seen & Paid on Social Media00:24:41

Thank you all for being a part of this podcast community! Take a listen to the 100th episode and learn how you can get seen and paid on social! 🎉

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

18 Apr 2022How to Repurpose Content00:08:45

Repurposing content should be a key part of your social media strategy. In this episode, you'll learn what repurposing content is, as well as my easy five-step process to repurposing social media content. 

Social media can be a lot of work, but once you start repurposing your content, you'll see that it's not nearly as daunting as you thought it might be. 

Grow your business and online presence, connect with your community and provide value to your customers through repurposed content. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

25 Apr 2022How to use Linkedin to Tell Your Brand Story with Danielle Wallace00:24:53

Danielle Wallace is the storytelling enthused copywriter and content strategist of Chayil Media Publishing where she helps powerhouse brands flip facts into cohesive, sales-driven narratives. 

Over the years, Danielle has immersed herself into the creative world as a contributing writer, self-published author, creative writing instructor for children and teens, and as a digital/print magazine curator for her Christian women’s magazine Memoirs of a Virtuous Woman. 

We chat about copywriting and why it's important across ALL platforms, ways that you can use LinkedIn to grow your business and so much more!

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

29 Apr 2022Why You Must Constantly Revisit Your SM Strategy00:09:18

A social media strategy is the key to running a successful business on social media. But you can't just create your strategy one time and forget about it. You have to revisit your social media strategy on a regular basis to stay up to date with changes (I'm especially talking about Instagram here) and stay ahead of your competition. 

An up to date social media strategy is your key to success. Listen to find out more about why you should regularly update your social media strategy. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

22 Apr 2022What You Need to Know Before You Start Facebook Ads for Small Business with Stacy Reed00:38:13

Stacy Reed is a pillar in social media advertising having generated over $125 million for some of the largest shoe & apparel brands in the world working at Zappos.com. As the Founder of Stacy Zeal & Co., she is on a mission to amplify mission-driven brands using her signature Zeal Method that helps product brands increase their sales and amplify their impact. 

Join us as we chat about EVERYTHING you need to know to before you start using Facebook Ads! 

This isn't an episode you're going to want to miss!

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

02 May 2022Targeting the Most Relevant Influencers for Your Brand with Liav Chen00:26:51

Liav Chen is the Co-Founder and CEO of Humanz, an AI-powered platform that makes influencer marketing accessible, reliable and trustworthy for marketers and influencers. He has extensive experience in devops, big data and machine-learning—all of which was acquired through his five-year military experience with the esteemed intelligence Unit 8200 of the Israeli army.

Join us as we chat about why businesses need influencer marketing, where bands can find them and some do's and dont's that you've seen when it comes to targeting the right influencers

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

06 May 2022How to Utilize Facebook Groups in 202200:08:18

Facebook groups are still relevant in 2022 and can be a great way to connect with your community and create a loyal customer base.

In this episode, I discuss why Facebook groups are beneficial for your business and how you can utilize Facebook groups to generate new leads and retain loyal customers. Please don't sleep on Facebook groups; use them to grow your business. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

09 May 2022How to Create Great Content that Resonates with Your Audience with Kalli Combs00:22:53

I will say this until I am blue in the face — Content is King (or well Queen 👑) 

Today I chat with Kalli Combs on how you can get started creating content, what to do when you don't have time to create it, and how often you should be updating your strategy. HINT it isn't what you might think! 

Kalli Combs has made her footprint in the online and digital marketing space by educating entrepreneurs on how to excel in the digital marketing world by teaching creative and sustainable social media marketing solutions. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

13 May 2022How to Utilize UGC in Your Social Media Strategy00:07:32

In this episode, I discuss user-generated content and how you can incorporate user-generated content (UGC) as a part of your social media strategy. 

User-generated content helps brands establish authenticity and credibility which will help your online business grow and scale. Listen to learn why user-generated content is so important and how you can include it in your social media strategy.

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

16 May 2022Community Building as an Influencer on Social Media with Natalie Barbu00:30:41

After being in the influencer industry for a decade, Natalie has seen it transform and has experienced all the struggles that come with it. Being a content creator and influencer is a full-time job. Owner and creator of Rella - the social media management tool built by people who actually use it and know what needs to be done! 

Join Natalie and I as we chat about why building a community on social media is what everyone's number 1 focus should be!

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

20 May 2022Instagram Live Best Practices00:08:23

Livestreaming is a great way to connect with your audience on social media. You can live stream on Instagram, Facebook, LinkedIn, and Twitter. 

In this episode, I discuss why livestreaming is beneficial for your brand and business and how you can use livestreaming to grow your business. I also share with you my livestreaming best practices, so you can give your audience the most value for their time and for you to see the best results for your efforts. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

23 May 2022How to Build your Email List Using Social Media with Aquilla Farrell00:29:06

We have all heard time and time again that in order to scale we need an email list — this is very intimidating, to say the least. You know how much spam and junk mail you get, I know that the pressure is on to not be bulked into a mass delete or unsubscribed. 

However, having an active (keyword there) list is so so so important and my guest today, Aquilla Farrell tells us why! 

Join us as we chat about some ways you can use your social media accounts to grow your list and some HUGE do's and don'ts 

——

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

27 May 2022Latest Instagram Updates May 202200:07:03

The latest Instagram updates are here! In this episode, I go over the latest Instagram updates and how you can implement them for your online business. 

Make sure to use all of Instagram's latest features to help your business grow and get your content in front of your target audience. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

03 Jun 2022How to Increase the Visibility of Your Content on Social Media00:07:26

If you want to increase the visibility of your content on social media you need to listen to this episode. You can grow your online business by leveraging your online content. 

Listen for my best ways to get in front of your target audience. In this episode I share information on the types of content you need to post to get in front of your ideal client and help build your online community. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

10 Jun 2022How to Use Instagram's 2 New Feeds00:05:54

Instagram update: Instagram now offers two news feeds. In this episode, I break down the two different Instagram news feeds and how to use them. Plus I cover a catch that comes along with having two news feeds on Instagram. 

Tune in to hear my take on this new Instagram update!

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

17 Jun 2022How to Create Viral Content for Social Media00:07:11

If you want to go viral, you have to follow the right steps. To go viral, you need the right combination of detail, strategy, and luck. 

Listen to this episode to get my top tips on how to create viral content. Going viral is possible for you and your online business, as long as you have the right strategy.

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

20 Jun 2022Nurturing a high converting audience using Twitter with Ciarra Herring00:28:03

Twitter has been around for a hot minute - I think most businesses treat is as though it is the messy Aunt of the family...you know, the one who shows up to family functions already half drunk and bragging about her weekend adventures. BUT, it is also one of the most under-used platforms for marketing and nurturing your audience. 

Join me as I chat with Ciarra Herring on how you can use this platform to your advantage and why it is important that you're on there! 

——

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

30 May 2022Finding and Nurturing Your Target Audience with Avery Campbell00:21:04

If you want to sell your products online, you need to find your target audience and nurture your online community. In this episode with Avery Campbell, the business and marketing consultant go-to for online and product-based businesses. Avery helps business owners sell their products online and shares the knowledge he wishes he had when he started out. 

We discuss Instagram content marketing and why you should know who your target audience is and share tips on how to find your target audience to grow your online business. Learn how to properly market a new product collection through email and social media marketing.

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

06 Jun 2022How to Cultivate an Audience Beyond the Follow Button with Sydney Hart00:28:31

If you want to draw in your target audience, you need to listen to this episode with Sydney Hart, a brand and web designer, and a copywriter. We talk about how to cultivate an audience beyond the follow button. Learn how to nurture your online community once they've started following you to grow your online business. 

We discuss why community building beyond social media is important and the dos and don'ts of getting people into your outside communities. 

Sydney Hart makes her clients visually magnetic. She uses her diverse expertise to craft gorgeous brands that have an even better strategy behind them. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

13 Jun 2022The Importance of Prioritizing Mental Wellness while Maximizing Social Media with Thomas Drew00:39:44

You can prioritize your mental wellness and still maximize your social media for your online business. In this episode with Thomas Drew, we discuss prioritizing your mental wellness, and the steps business owners can take to avoid comparison. Learn to view social media positively and leverage it for your online business. Thomas Drew also shares resources for overwhelmed business owners. 

Thomas Drew is an entrepreneur, public speaker, and co-founder of 1AND1 LIFE, a mental health and wellness digital platform that empowers consumers to become the best versions of themselves through media/content, digital products, and services. 1AND1 LIFE is a product of Thomas's love for brand building and storytelling, colliding with his passions for health, wellness, and self-improvement.

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

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24 Jun 2022How to Become Purposefully Visible on Social Media00:07:32

You can use social media to build your personal brand, grow your company, or bring awareness to a cause. Whatever your reason for using social media, you need to attract your target audience to make effective use of platforms such as Instagram, Facebook, and Twitter. 

Listen in for tips on how to maximize your social media content to attract the right people to your page. 

——

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

27 Jun 2022How to Become a Social Media Manager in 2022 with Tyler Jackson00:31:18

Become a social media manager by following these simple tips from Tyler Jackson. Social media has changed a lot since the launch of platforms like Facebook and Instagram, and now social media management is a real and highly valuable job. 

Tyler Jackson is the founder of Trove Media Consultants. She is also a coach for social media managers. Unsatisfied with the politics and the restraints on her creativity within Corporate America, she founded her Social Media Marketing agency in 2016, with a mission to serve and create authentic brand voices for entrepreneurs, brands, and corporate companies!

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

01 Jul 2022How to Write an Instagram Bio that Attracts Your Ideal Clients00:06:21

Your Instagram bio is your first impression for potential new clients. You have to make sure your Instagram bio tells your ideal client who you are and how you can help them. 

In this episode, Michelle shares how to write an Instagram bio that attracts your ideal client. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

04 Jul 2022What is SOPR and How Can it Help Your Brand Online with Carey Balogh and Lauren Genest00:25:17

 Your online business needs SOPR, which is also known as social media public relations. In this episode, I speak with Carey Balogh and Lauren Genest about SOPR.  Listen in to learn all about social media public relations, how to apply it to your online business, and the best practices and strategies of SOPR. 

As an entrepreneur and award-winning business owner, Carey Balogh boasts 25 years of experience in brand development, management, public relations, social media, marketing, and special events. 

With 20+ years of corporate communications, public relations, personal branding, and events expertise, Lauren has devised compelling PR and marketing campaigns for leading global brands in architecture, fashion, design, lifestyle, hospitality, fitness, and travel. 

——

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

07 Jul 2022Why You Should Create Collab Posts on Instagram00:05:04

Collaborative posts are one of Instagram's newer features and if you aren't using them already, you're missing out. Instagram likes it when you use its new features, so using collaborative Instagram posts may help you with the algorithm. 

Listen to learn more about what collaborative Instagram posts are, how you should use them, and how you can benefit from them. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

11 Jul 2022Attraction Marketing with Jen Ludington and Megan McCann00:25:10

Attraction marketing is essential for your online business. In this episode, I speak with Jen and Meg about overcoming adversity in business, collaborations, and organic growth online. Learn about attraction marketing and how to get your ideal customer to join your online community. 

Megan McCann is a #1 Amazon best-selling author, speaker, and business strategy coach. Meg is also the host of the Soul Ascend Podcast and in 2011 made it to the top 2% of a multi-billion dollar nutrition company, a 7-figure business. 

Jen Ludington is highly sought-after speaker and #1 best-selling author, podcaster, and real estate investor. She has owned and operated her own elite fitness and yoga studios and created and sold her own successful nutrition bar company. 

——

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

18 Jul 2022Building a Personal Brand on YouTube with Christina Gwira00:32:04

You need a personal brand, and you can use YouTube to create your online personal brand. In this episode, I speak with vlogger and entrepreneur Christina Gwira. We discuss how to find your niche as a YouTuber and use SEO to build your personal brand. 

Christina Gwira is a Toronto-based vlogger, entrepreneur, and speaker. As a life-long learner and self-starter, Christina has learned how to build websites on WordPress (and Joomla!), create graphics with Photoshop, and design in print for print with Illustrator. By 2016, she had accidentally built her web design firm NOYADESIGNS.

——

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

15 Jul 2022Group Coaching Information Session00:10:34

If you need help growing your social media, Michelle Thames' Social Success Group Coaching Accelerator program is for you. Learn how to grow your business through social media, generate more leads, and earn more money. 

Get the strategy you need to make your business visible on social media and take it to the next level. Listen to learn more about the Social Success Group Coaching Accelerator program. 

More info on the program: https://thamesmediasolutions.teachable.com/p/6-week-social-media-accelerator-coaching-program
Join the waitlist: https://bit.ly/Aug2022waitlist

Support the Show.

22 Jul 2022How to Complete a Website and Social Media Audit with Kathy Fredrickson00:30:56

Conducting regular social media and website audits is an essential aspect of having an online presence. In this episode with Kathy Fredrickson, Director of the Wisconsin SBDC Digital Marketing Clinic. We are now officially a state-wide initiative! host Michelle Thames discusses what is a social media audit, why it's important to do a social media audit, and how to do a social media audit. 

Listen for tips on how to conduct your own audit as well as when it's time to call in a professional. 

Kathy Fredrickson is the Director of the Wisconsin SBDC Digital Marketing Clinic and a faculty member at the University of Wisconsin Oshkosh. Over her tenure, she has taught digital marketing, analytics, audience measurement, advertising, and the National Student Advertising Competition (NSAC). Her NSAC teams won the District 8 twice, qualifying for the national competition.

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

25 Jul 2022How to Increase Your Reach on Instagram00:08:08

Increasing your reach on Instagram means you connect with more potential customers and you build connections with a larger community. Although engagement on Instagram has been down for most people, it is possible to increase your engagement and therefore increase your reach. 

Listen for tips on how to increase your engagement on Instagram and get more views from both your audience and new members of your target audience. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

29 Jul 2022How to Build an Authentic Personal Brand on Social Media with Jourdan Guyton00:25:45

Your personal brand on social media must be authentic if you want to connect with your ideal community. In this episode, Jourdan Guyton shares why it's important to be authentic with your personal brand and how to create a brand that aligns with your goals. 

Jourdan began teaching female entrepreneurs her strategy for audience growth and increased revenue in 2020. Less than two years later, Jourdan has generated multiple six-figures in the business and has grown her Instagram audience to +75,000 amazing humans.

Her true passion is helping women showcase their true authentic selves through their content to make more money online.

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

01 Aug 2022How to Show Up Confidently on Social Media00:05:56

Let me help you show up on social media with confidence. In this episode, host Michelle Thames shares her struggles with being confident on social media and how she overcame them. Listen to learn how to get in the groove of social media posting, get excited about sharing your business online, and learn how it will help you connect with your ideal client. 

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

05 Aug 2022How to Grow Using Instagram Reels with Anna Turner00:18:27

Instagram reels are essential to any Instagram strategy and are now required if you want to grow your online business. In this episode, host Michelle Thames speaks with Anna Turner about how to leverage reels as well as some dos and don'ts when it comes to reels creation and strategy. 

Anna has been at the forefront of digital marketing for over 10 years. She’s worked with and has been sought out by big-name brands. With her experience in social media strategy, Anna provides comprehensive consultations to help you leverage content on social media for your brand's presence online. She believes that a well-planned content strategy is the key to success not just within the digital space but also within other areas of business and personal life. 

——

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

08 Aug 2022How to Use Storytelling to Sell on Social Media00:07:52

Storytelling is an essential part of social media. Host Michelle Thames shares how you can use storytelling to connect with your target audience and create loyal customers. 

Listen to learn the key components of storytelling on social media and how to sell through your social media content.

———

⭐️ Click HERE to subscribe and get access to new podcast episodes every week

💌 Join my email list and get access to The Ultimate Social Media Checklist + valuable newsletters every Monday!

📲My flagship membership program The Social Pro Academy is open for enrollment!

👋🏽 Say HI on Instagram @michellelthames 

🎥 Check out my Youtube Channel 

Work with me

🔗 Join The Expand Your Influence Community! This group is for influencers, creators, and small biz owners who want to become the expert authority in their industry, build their brand, and grow their social media community. If you want to learn how to make money on social media, attract your ideal clients, get a ton of traffic to your offers, websites, and massively grow your list and customers, this is the place to be! We go all-in when it comes to social media and BEYOND!

⬇️ Download the 5 things you should do with every Instagram Post

Support the Show.

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