Explore every episode of Rad Season Action Sports Podcast
Dive into the complete episode list for Rad Season Action Sports Podcast. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.
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Pub. Date
Title
Duration
07 Aug 2020
Brett Turcotte on Snowmobile Freestyle and Freeride Snowmobiling
00:48:15
Brett Turcotte is a multi talented action sports athlete and outdoor enthusiast from British Colombia, Canada. Brett is known throughout the Winter X-Games world for competing in the Snowmobile Freestyle and Snow Bike Best Trick. In 2018 he was the Winter X-Games Double Gold Medalist and 8 Times Winter X-Games Medalist in Snowmobile.
Hailing from Clearwater, British Columbia, Canada Brett grew up competing in Sno Cross races and hill climb events from the age of 13 and riding snowmobiles since he was 6 years old. He went on to push the sport of backcountry mountain riding and snowmobile freestyle.
Brett is always challenging himself to be the best action sports athlete he can be. From multiple sports including Freestyle Motocross, Free-Ride Mountain Biking, UTV Rally Cross, Sno-Bike Freestyle Backcountry Mountain Snowmobiling and Freestyle. He also manages to sneak in time to go hunting and fishing in the summer months and is heavily involved in the Freestyle Moto Industry.
We talk about growing up in the outdoors, how he stated racing Sno-Cross and the progression into Snowmobile Freestyle and Freeriding. Tune in for some of his best snowmobile freestyle adventures, worst crashes and greatest event moments.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Steve 'Stix' Nilsen on Marketing Liquid Death Murdering Your Thirst
00:54:02
Stix otherwise known as Steve Nilsen is the Vice President of Lifestyle Marketing at Liquid Death Mountain Water.
Stix started his career off in the world of action sports at Airwalk as a Snowboard Boot Developer then Snow Division Manager. He then went on to be Sports Marketing Manager at Red Bull followed by creating the Lifestyle Marketing program for Pabst Brewing Company pushing the limits on creative branding. He is now VP Lifestyle Marketing Liquid Death canned water taking the drink to the action sports, music and lifestyle segments. Liquid Death Water is canned water from the Austrian Alps that debuted January of 2019. With savvy marketing campaigns they have gone full throttle in the CPG space and beyond.
Tune in to find out how Stix started his career in action sports, his journey in marketing and what future projects he has in the mix.
Enjoy and get rad!
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Courtney Gresik on Dew Tour Skate and Snow and the Future of Action Sports Events
00:26:33
Courtney Gresik is the Vice President and General Manager of Dew Tour. Coming from a financial background Gresik started her career in the action sports industry in 2005 working at TransWorld Media and the World Surf League. Gresik now oversees the business, partnerships, event operations, marketing and content strategy of Dew Tour's contest series of skateboarding and snow events.
Prior to being the GM she was Director of Business and Partnerships on the Tour which saw her partner with nonprofits, schools and the action sports community. She has been pivotal in relocating Dew Tour Winter to Cooper Mountain and including women to the Tour Team Challenge and Streetstyle Winter 2020 competitions. She is also a member of WISE—Women In Sports and Events.
Tune in for some of Gresik's best stories over the years at Dew Tour, what challenges they are facing and projects Dew Tour are working on and how she sees the future of action sports events.
Find out when the next events are happening on the Dew Tour.
Enjoy and get rad!
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Chip Conley on Wisdom of Ageism, Airbnb Advisor and Unique Festivals
00:41:24
Chip Conley who helped Airbnb’s founders become a global hospitality brand. Airbnb hired him as a teacher and mentor for his hospitality experience running Joie de Vivre Hospitality (JdV) for 24 years. Chip transformed an inner-city motel into the second largest boutique hotel brand in America. At Airbnb Chip reported to a CEO young enough to be his son and most other employees were half his age. He succeeded by combining his wisdom and experience of the hospitality industry with the curiosity to learn about new technology. This experience led Chip to write New York Times bestseller Wisdom@Work: The Making of a Modern Elder and start his new company, the Modern Elder Academy: the world’s first “midlife wisdom school”.
Tune in for some of his best stories about learning to surf at age 58, mentoring six young CEO founders in the hospitality/tech world, his time on the board for Burning Man founding Fest300, his most craziest festival moments and his experience at Airbnb.
Enjoy and get rad!
You can find out more about Chip on his website chipconley.com
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Robin Esrock on Bucket List Adventures Traveling the World with your Family
00:31:01
Robin Esrock is a best selling author and travel writer who has traveled to over 100 countries across 7 continents.
After a motorbike accident back home Robin decided to quit his job and travel with some insurance money from the accident. What started off as a one year journey of living dangerously turned into a new career of travel journalism. His stories have since been published in many publications like National Geographic Traveler, The Guardian and Chicago Tribune and he has been featured on television including CNN, Huffington Post, MSNBC, ABC and 60 Minutes.
Robin developed and co-hosted the TV series ‘Word Travels’, revealing the real story of professional travel journalism and created the adventure-culinary show ‘Get Stuffed’. He spoke at Tedx about the lessons of travel and started to write books. The books ‘The Great Canadian Bucket List: One-of-a-Kind Travel Experiences’, The Great Global Bucket List, The Great Australian Bucket List and 75 Must See Places to Take the Kids (before they don’t want to go) became national bestsellers.
Tune in for some of his best travel stories and bucket list experiences, worst moments and what he thinks will be the future of travel and tourism in the 'new norm'.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Joe Turpel on Becoming the Voice of WSL and Professional Surfing
00:28:40
Joe Turpel is a Sportscaster from Hawaii and commentator for WSL, the World Surf League. Joe travels to places you never imagine to go to and builds friendships with some of the best surfers in the world. He loves the adrenaline rush of going live, especially when it’s pumping.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Mike Powell on The Powell Movement Action Sports Podcast
00:33:01
Mike Powell is a ski industry veteran, action sports podcast host and producer of the Powell Movement Podcast. Powell grew up in Washington, DC and went to Radford University in Virginia studying speech communications. He moved to Vail, Colorado after college and got hooked on snowboarding.
He spent 16 years in marketing, action sports management and working with the world’s best skiers in the world at K2 Skis. At K2 Powell started as International Team Manager then on to Global Marketing Manager and Partnerships. He got the opportunity to MC at skiing and snowboarding events around the world for Red Bull, K2 and Powder Magazine.
Powell went on to produce and host the Sponsored Podcast for Powder Magazine finding the stories behind the skiers. In 2017 he started the Powell Movement Podcast featuring skiing, snowboarding and other action sports legends.
Tune in for some of Powell’s best stories over the years including how he got his first job at K2, crazy antics and beer pong at action sports events and how he started and grew the Powell Movement Podcast.
Enjoy and get rad!
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Risto Kalmre on Simple Session, BMX and Skateboarding in Estonia
00:35:22
In the next episode Oli Russell-Cowan chats to Risto Kalmre, designer, event producer, founder and organiser of Simple Session one of the world's premier action sports events for skateboarding and BMX. Simple Session had it's 20th Anniversary in February 2020 just before the pandemic hit and the events world changed forever.
Risto, grew up in Tartu, southern Estonia. During the 90's there was only a handful of BMX and skaters in the country. In Tartu they built a new skatepark and with his brother Mario they launched the first ever Simple Session event in 2000.
In 2004 Risto moved to the Estonian capital of Tallinn, along with Simple Session. Over the years the event has grown and housed some of the biggest names in BMX and skateboarding. The riding is next level and the parties are legendary.
Tune in for some of Risto's best and worst moments from Simple Session and what future events projects he has in store.
Enjoy and get rad!
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Andrew Cotton on Big Wave Surfing, Nazaré and Breaking his Back
00:37:50
Andrew Cotton is one of the world’s most respected professional big wave surfers. After being a plumber and beach lifeguard Andrew started his professional surfing career in 2013 after surfing massive winter swells whenever he could. Chasing the biggest waves in the world has been his goal ever since. How big of a wave can someone surf? What’s the limit?
Tune in for some of Cotty's best stories. Growing up surfing in Devon, England to doing winter seasons in Ireland and Nazaré, Portugal riding 70+ foot waves, worst moments and major wipeouts from big wave surfing. We dive into how he stays fit both physically and mentally to continue paddling out in conditions when no one else would put a foot in the water?
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Brett Clarke on Thrill One Sports & Entertainment, Nitro Circus and Street League Skateboarding
00:36:40
Brett Clarke is the Chief Commercial Officer of newly formed action sports media, events and lifestyle company Thrill One Sports & Entertainment. Brett started his career in the sports industry in Australian Rugby League and then went on to Nitro Circus as Head of Business Development and Marketing which lead to his role as Chief Commercial Officer at Nitro Circus.
Thrill One has combined three major brands within the action sports entertainment industry: Nitro Circus, Street League Skateboarding (SLS) and Rob Dyrdek's Superjacket Productions, producers of shows such as Ridiculousness and Fantasy Factory.
Tune in to find out how Brett got into the sports industry and the challenges and opportunities he faces as CCO of Thrill One. We discuss how the events and media company has been focusing on their digital strategy during the pandemic as well as the direction of Nitro Circus, SLS and Superjacket and what projects they have coming up.
Enjoy and get rad!
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Carl Paoli on Lifestyle Design, How to Maximize Sports and Life Performance
00:36:23
Carl Paoli is a lifestyle coach helping others to improve their lives through movement, language, philosophy, and ideal lifestyles. He is the founder of Freestyle and has written the New York Times Best Seller Book free+style. As a former elite gymnast with a passion for action sports, his determination and hard work got him where he is today.
Food for thought:
The love of sport and fitness shapes your personality
Know your purpose
Movement helps you focus and is the enabler to achieve your goals
Enjoy and get rad!
Check out Carl Paoli's amazing work on freestyleconnection.com and check his book free+style: maximize sport and life performance with four basic movements.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Julia Galvin on Wife Carrying, Learning to Swim and Bog Snorkelling
00:30:06
Julia Galvin is a novelty sports enthusiast. After a car accident, Zimmer frame for 3 years and reading the Guinness World Records Book in hospital Julia learned to swim and bog snorkel. She became the Ladies World Champion Mountain Bike Bog snorkeller and soon went on to the Wife Carrying World Championships in Sonkajärvi, Finland.
Food for thought:
How injuries drive you to learn to swim and compete in weird sports competitions
The strangeness of the sports and the community around them creates a sense of belonging
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Andrew Lockhead on Event Travel, Building Stay22 and Revolutionizing the Events Industry
00:30:36
Andrew Lockhead is a Canadian travel and entertainment entrepreneur, CEO and co-founder of Stay22. In 2016 native Montrealers, Andrew and co-founder Hamed came up with the concept of Stay22, a location-based and interactive map that helps event-goers and travelers book accommodations and travel experiences near events or destinations.
The challenge for event and festival goers is there are so many accommodation sites to choose from. The goal was to make travel easy so they created a map to search and compare the hotels and Airbnb’s near the event location.
Andrew is passionate about revolutionizing the events industry. Tune in to find out how Stay22 got started and get the industry insight from Andrew on how he sees the future of event travel moving forward post-pandemic.
Enjoy and get rad!
Find out more about Stay22 here and check out their podcast Pod22 to hear from CEO's and Entrepreneurs in the travel industry.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Julian Carnall on Tuk Tuk Adventures and Large Minority Challenges from Sri Lanka to Cambodia
00:38:47
Julian Carnall is an adventurer, tuk tuk enthusiast and Co-Founder of the adventure travel company Large Minority.
In 2008 with the intent of getting people out of their comfort zone the concept of Large Minority was born. From tuk tuk driving in Sri Lanka, India Cambodia and Italy to sailing around the Philippines, they created bucket list adventure challenges you will remember forever.
We talk about how Large Minority started back with the first tuk tuk adventure in Sri Lanka. Tune in for some of Julian’s best travel stories, worst and funniest tuk tuk challenge moments and what locations and projects he has in store for his next adventure challenges.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Chris Thomas on Cheese Rolling, England's Strangest Adventure featured in ‘Let’s Roll’
00:17:51
Chris Thomas is a UK film director. Mostly known for his character-focused emotive tales, he recently released the Cheese Rolling Film ‘Let’s Roll’. Cheese Rolling is a dangerous race held every year on Cooper’s Hill in Brockworth, Gloucestershire, UK. Chris dives deep on his experience rolling down the hill chasing the cheese. After a few bruises the film idea came about.
Food for thought:
The Cheese Rolling winners are heros celebrated across the whole region
The community that surrounds this weird event makes it special
There are many stories still to be told, from the cheese master to the local champion Chris Anderson that has won the competition multiple times
Enjoy and get rad!
Watch the ‘Let’s Roll’ film here, check out Chris Thomas' other amazing work on clthomas.co.uk or check out the Cheesing rolling event on Rad Season.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Wade Gravy on Best Spanish Festivals and Crazy Events from Traditional Fiestas to Music Festivals
00:51:28
Wade Gravy is a big Aussie guy based in Barcelona. The former editor of Australia’s Surfing Life and life-long part of Stoke Travel knows Spain’s weirdest and wildest fiestas. Having been to more than 50 festivals in Spain, he knows how to have a good time.
Food for thought:
Almost every single village in Spain has a fiesta where they party for days, a tradition that dates back hundreds of years
Whether people are covered in oil and paint at Cascamorras, wine at the Haro wine fight, tomatoes at La Tomatina, turnips at Jarramplas, flour at Els Enfarinats or whatever it may be, the locals in the village board up their windows because they simply love the festivals.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Selema Masekela on The Art of Storytelling that Moves People
00:57:02
Selema Masekela is a US TV host, commentator, musician, actor, journalist, producer, entrepreneur and action sports enthusiast. Mostly known for his work presenting the Summer and Winter X Games for 13 years he was also the host for the Red Bull Signature Series. Selema reported on the 2010 FIFA World Cup in South Africa, hosted E!’s Daily 10 and was the executive producer on the hit documentary series VICE World of Sports.
Food for thought:
Starting out on commentating before storytelling was really a thing
Witnessing Tony Hawk’s 900 on top of the vert, Travis Pastrana’s Double Backflip and Jake Brown’s Skateboard Big Air Crash
The art of storytelling is built on relationships and knowledge of the subject
Enjoy and get rad!
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Sol Neelman — Photographer on Travelling Around the World Taking Photos of Weird Sports
00:37:27
Sol Neelman is a former professional sports journalist and most unusual sports photographer. Over the past 10 years he has been traveling around the world capturing the best moments from bog snorkelling to shin kicking. His 3rd book in the ‘Weird Sports’ series is about to be published.
Food for thought:
Sol’s experience photographing weird sports and how he finds them so much more entertaining than pro sports competitions
Weird sports competitions create a sense of belonging
You can’t even find out about them unless you know someone that’s been there
Enjoy and get rad!
Check out Sol Neelman’s photos on solneelman.com and order your copy of ‘Weird Sports’ and find out about some of our Strange events coming up.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Don Meek on FUEL TV the Global Home of Action Sports
00:34:42
Don Meek is a media, marketing and entertainment executive and the Global Chief Content Officer and GM North America at FUEL TV.
California native Don started his career at Prime Ticket Network managing a number of sports events including the US Open of Surfing. He then went on to Sony Pictures where he launched international television networks and headed up sales and marketing for one of the pioneering online video platforms at iFilm.
Don then became the President of Primedia’s Action Sports Group looking after websites, events and magazines including SURFER, POWDER and SKATEBOARDER and was then head of digital at Tribune Company.
Don is currently steering the ship at FUEL TV in the US and is in charge of content going out to 103 countries around the world. He is also an avid surfer, chair of the content committee and board member at the Surfing Heritage and Culture Center.
Tune in for some of his best stories over the years in the action sports industry and what projects FUEL TV has in store and how he sees the landscape of action sports media changing.
Enjoy and get rad!
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Chris Coté on Action Sports Hosting, Commentating and Media
00:41:19
Chris Coté is an action sports events host, musician, broadcaster, writer and podcast host and one of the most recognisable voices in the action sports community.
Hailing from Southern California, Chis grew up skating and surfing and had a short stint at competing before moving behind the scenes in the surf industry. In the late 90’s he got his big break as the Editor in Chief at Transworld Surf Magazine which he held for 14 years. As well as the host of Fuel TV and playing in punk bands.
Nowadays Chris can be seen and heard on the World Surf League’s Work Surf Weekly and WSL Surf Breaks. He also gets amongst it as an on air announcer. He is on the board of directors for Yew Media based out of San Diego and Editor of Encinitas Magazine in his hometown as well as hosting his own podcast ‘the Monday M.A.S.S’ along side Todd Richards. He’s still involved in the skate scene as the commentator on the Vans Pro Park Series and is the one-man-media powerhouse of content and production company Cote Media Group.
Tune in for some of Coté’s best stories including traveling around the world for surfing and skateboarding events and what future action sports projects he has in store.
Enjoy and get rad!
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Ben Barker on Developing Extreme Sports and Leisure Destinations
00:37:18
Ben Baker is the Managing Director of EXTREME's International Sports and Leisure Destinations. Growing up Ben had a fascination with travel and adventure having lived all over the world from the Middle East to South East Asia the Americas and Africa. He graduated with a degree in Hotel and Tourism and started his career in tourism as a tour operator in the UK.
Ben has 20 years experience in project management and business consultancy in sports, entertainment and leisure destinations. Ben is currently running EXTREME Destinations who consult, design, develop and operate extreme and adventure sports parks, hotels and complexes around the world.
Tune in to find out how Ben got into the travel industry and what projects EXTREME Destinations are working on.
Enjoy and get rad!
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Alistair Gosling — Founder of Extreme on Adventure Sports and the Middle East
00:35:20
Alistair Gosling is an investor, entrepreneur and founder of EXTREME. With a passion for extreme and adventure sports Alistair set out on a mission to build a TV distribution company and in 1998 at the age of 27 he had created The Extreme Sports TV Channel which was televised in more than 60 countries worldwide and by doing so The EXTREME brand franchise was born.
Today, EXTREME spans across events, media, marketing and real estate. Alistair sits on the advisory board of Qiddiya, an entertainment mega project being developed in Saudi Arabia. Alistair is still an extreme sports fan and regular skier, diver, pilot and sailor.
Tune in for some of Alistair's best stories over the years running EXTREME, how it all began and what he sees for the future of action sports and adventure sports media and industry.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Mikey Taylor from Professional Skateboarder to Serial Entrepreneur and Investor
00:41:39
Mikey Taylor is a skateboarder, investor, entrepreneur and Founder of Commune Capital a real estate investment fund. Growing up in Thousand Oaks, Southern California, Mikey was hooked on skateboarding and turned pro when he was 17. For two decades his whole world was skating with multiple sponsorship deals, he was part of the original Street League Skateboarding crew and was one of the most recognizable pro skateboarders on the planet. However, there was always an itch for what happens after his skateboarding career?
Mikey co-founded Saint Archer Brewing, a San Diego based craft beer company bringing skate, surf and the art’s world together. In 2015 Saint Archer was acquired by MillerCoors in a multi-million dollar deal. At the same time Mikey went on to co-found Sovrn Skateboards as well as the entrepreneur education platform AVNI Intelligence with the core purpose of educating people how money works. With a passion for investment and business he set up Commune Capital a real estate investing firm.
Tune in to find out how Mikey got into investing and his entrepreneurial journey as well as his favorite moments over the years as a pro skateboarder and what projects he is working at the moment.
Enjoy and get rad!
Find out more about what Mikey is working on at Commune Capital.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Jim Kempton on the Best Jobs in Surfing, Discovering 100 new Waves and the History of Women in Surfing
00:52:39
Jim Kempton is an author, former editor and publisher of SURFER Magazine, Marketing Executive at Quiksilver, Billabong and current President of the California Surf Museum.
Jim started surfing when he was a kid in Guam where his parents were working as civil servants. He moved to California for high school and then majored in journalism at University. After college he got a job writing for Surfing Magazine as he was travelling a lot to Europe and Morocco on surf adventures. Jim was writing articles for SURFER Magazine which lead to him becoming associate editor, then editor and publisher within 3 years. He ran the magazine for a decade before moving to Transworld to become the publisher for TWS Business magazine and Transworld Snowboarding.
In the early 2000’s Jim moved to Quiksilver and oversaw the Quiksilver Global Crossing boat searching for waves all over the world. Afterwards he became the Media Marketing Director at Billabong. Jim then took on the position as director of the California Surf Museum. He has written a numerous books including, Surfing The Manual: Advanced, First We Surf Then we Eat and his most recent book Women on Waves.
Tune in to find out how Jim managed to get these incredible positions in the surfing industry, discovering over 100 new waves around the world on the Crossing boat, telling the amazing history of women in surfing in his latest book and loads more!
Enjoy and get rad!
Grab yourself a copy of Jim's latest book Women on Waves: A Cultural History of Surfing.
Like what you hear? Please consider leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Matt Pritchard from Pro Skateboarder to Vegan Chef and Extreme Endurance Athlete
00:55:40
Matt Pritchard is a former pro skateboarder, Dirty Sanchez TV star turned vegan chef and extreme endurance athlete.
Matt started skateboarding at 15 in Cardiff, Wales. Hanging out with mates, skating and pranking each other turned into the skate video Pritchard vs Dainton. Jackass in America came out at the same time which lead to MTV reaching out to the boys to produce a British version and Dirty Sanchez was born. This lead to 3 series, a movie and a number of other TV shows for Lee Dainton and Matt. 15 years of absolute mayhem after that taking the show on the road doing live gigs around the UK.
The years of partying took its toll and Matt had enough and in 2014 he left. With some money saved up he set up Sleep When You’re Dead Tattoo & Barbour shop in Cardiff. He came across the film Cowspiracy and instantly became vegan after watching it. Trained as a chef Matt was looking for vegan recipes and saw a gap in the market for a funny vegan cooking show and created the Dirty Vegan cooking series airing on the BBC.
At the same time he was running and started doing triathlons. Taking it from one extreme to another Matt took on gnarly endurance challenges such as 30 half Ironman events in 30 days and rowed across the Atlantic for 52 days.
Tune in to find out how Matt went from partying to becoming an extreme endurance athlete, the physical and mental determination needed and how he accomplished them on a vegan diet plus loads more!
Enjoy and get rad!
You can follow what Pritchard is up to on Instagram at pritchardswyd
Like what you hear? Please consider leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Hans 'No Way' Rey — Godfather of Extreme Mountain Biking on Hollywood, Urban Adventures and Riding World First Trails
00:45:56
Hans 'No Way' Rey is a former Trials World Champion, pioneer of extreme mountain biking and one of the original action sports content creators.
Hans grew up in Germany and started riding bikes at an early age. He became the Trials World Champion and competed in mountain biking events around the world. He always knew there was something outside of competing and with his trials background he started doing stunts, producing videos and going on mountain biking travel adventures. This was considered Freeride mountain biking before the term 'Freeride' even existed.
Hans moved to the US and was around the corner from Hollywood in the 90's. This opened up to appearances in TV shows like Pacific Blue playing himself. He would do mountain biking demo shows and rode world first trails in Machu Picchu, down active volcanos in Hawaii and even descended Mount Kilimanjaro.
Hans has discover over 70 countries on his bike and appeared in 450 magazine front covers. He's now focused on urban adventures, mountain biking in and around massive cities like Los Angeles, Hong Kong and his most recent film production 'Slay The Bay' in San Francisco.
Tune in to find out how Hans became a pioneer in content creation and extreme mountain biking, his new adventures, setting up the Wheels4Life Charity and so much more!
Enjoy and get rad!
You can follow what Hans Rey is up to on Instagram at hansnowayrey and be sure to check out his website hansrey.com
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Graham Jarvis — Extreme Enduro GOAT on Hard Enduro Races, Jarvis Team and Tours
00:36:06
Graham Jarvis is the most decorated extreme enduro rider of all time. Graham started competing in trial motorbike competitions when he was only 10 years old. He went on to win the Scottish Six Days Trial four times, the Scott Trial nine times and the British Trials Champion five times. When you look up Extreme Enduro Graham's face pops up. He has won Red Bull Romaniacs an astonishing six times and Erzberg Rodeo five times among loads of other races.
We talk to Graham about his incredible career from Trials to Hard Enduro and will also be joined by Justin Serna, Executive Producer of SILENT ASSASSIN - The Graham Jarvis Story.
Tune in to find out about Graham's injury at the 2021 Red Bull Romaniacs while leading the race, his new movie project SILENT ASSASSIN and his return to racing in 2022. We'll also be talking about what's in store for Jarvis Apparel, Jarvis Signature Tours and the Jarvis Racing Team.
Enjoy and get rad!
You can follow what Graham Jarvis is up to on Instagram at gforcejarvis and be sure to check out his website grahamjarvis.org
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Bob Haro — Freestyle BMX Innovator on Growing Haro Bikes to 7 Million Dollars
00:41:14
Bob Haro is the Father of Freestyle BMX and the founder of Haro Bikes and Harodesign. Bob grew up in Southern California riding motocross and skateboarding. When he ran out of money to continue racing dirt bikes he turned to BMX. Drawing was Bob's first passion and started illustrating for BMX magazines and brands. He became the staff artists for BMX Action Magazine. At 18 he started his own business, manufacturing BMX Plates and selling tens of thousands in the process.
Bob was racing BMX and riding skateparks at night which became the birth of Freestyle. Parks were starting to close down so he was building his own ramps. They would take their ramps on the road doing Freestyle demo shows across the US and then worldwide.
Bob designed the first frame and fork for freestyle BMX. Then partnered with Torker to build the first freestyle bike called the Freestyler and Haro Bikes was launched. Haro Bikes grew rapidly turning over 7 million before Bob got an offer to sell it. He took the offer and started Harodesigns in 1993, a brand and marketing company for the action sports and motorsports industries. Bob went on to design the 2008 and 2012 US Olympics BMX Team kit and continues to be an instrumental figure in the BMX world.
Tune in to find out how Bob mixed his love of design with BMX, starting businesses, touring the world on his bike, the boom of Freestyle, BMX in the Olympics and loads more!
Enjoy and get rad!
You can follow what Bob is up to on Instagram at bob_haro and be sure to check out his website bobharo.com
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Chris Bertish — Ocean Pioneer on Standup Paddleboarding the Atlantic and Wing-Foiling the Pacific
00:53:12
Chris Bertish is a big wave surfer, world record paddleboarder, speaker, author and conservationist on a mission to inspire people.
Chris started working in the surf industry for Billabong South Africa as the national sales manager. Afterwards he headed to the UK and was national brand manager for Gul. He would train in his stare time for the big wave season at every given opportunity. In 2009 without major sponsors Chris won the infamous Mavericks Big Wave Invitational Surfing event. This changed the direction of his life. His experience of winning at Mavs turned into the film 'Ocean Driven'.
Chris was set on new challenges and wanted to show that if you train and put in the work anything is possible. In 2017 he travelled 7,500 km across the Atlantic on a standup paddleboard for 93 days. Raising money for charity and conservation work in the process. He uses his stories as a force for positive impact and change and speaks regularly around the world at conferences and gives keynote presentations for companies.
Tune into the podcast to find out how Bertish got into multiple sport challenges, the mindset it takes to accomplish your goals, his latest project the Transpac Wing Project and loads more!
Enjoy and get rad!
You can follow what Bertish is up to on Instagram at chrisbertish and be sure to check out his website chrisbertish.com
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Matthias Giraud 'Super Frenchie' on Ski BASE Jumping and Big Mountain Skiing the Matterhorn and Mont Blanc
00:49:41
Matthias Giraud aka Super Frenchie is a big mountain skier and BASE Jumper. Matthias grew up skiing in St Gervais-les-Bains, France. He was inspired by the mountain legends of Chamonix who set the bar for mountain sports and following their passion. Matthias went from ski racing to freestyle skiing and moved to the US with the aim of becoming a pro skier. He got his skydiving license and started base jumping. He wanted to Ski BASE Jump since he was 9 years old and was lucky enough to meet Shane McConkey who steered him in that direction. Adding a parachute on your back was the perfect solution to turning big mountain skiing into double XL mountain skiing.
Matthias has gone on to ski BASE Jump some of the world's first descents. Including Mt Hood in Oregon, the Matterhorn in Switzerland and Mont Blanc the highest mountain in the Alps.
Tune in to the episode to find out what drives Super Frenchie, dealing with loss, family, sponsors, following your own path, making a documentary and loads more!
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Terry Adams — BMX Flatland Pro Rider on Goal Setting and Never Giving Up
00:55:11
Terry Adams is a professional BMX Flatland rider. Terry got hooked on BMX at 12 years old growing up in Hammond, Louisiana outside of New Orleans. He would race BMX but what really stood out was BMX Flatland and by the time he was only 16 Terry was entering flatland contests as a professional.
From pure determination and hard work Terry’s set out on getting coverage in the magazines. This lead to sponsorship deals and competing in flatland around the world. In 2005 he won X Games gold and has been voted Ride BMX Magazine’s Number One Ride Award (NORA) winner 3 times. Terry’s drive to promote BMX Flatland has seen him on national TV shows like Glee and Ellen. Now at 38 he’s training harder than ever and has a packed schedule of events and demos worldwide.
Tune in to find out how Terry sets goals, how he trains, property investment, what drives him now, competing plus loads more!
Enjoy and get rad!
You can follow what Terry Adams is up to on Instagram at terryadamsbmx
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Chad Nelsen — Surfrider Foundation CEO on Protecting the World's Ocean, Lakes and Seas
00:40:26
Chad Nelsen is the Chief Executive Officer of The Surfrider Foundation. Chad was brought to Laguna Beach, California with his family in the 70's by his Dad who was an Ocean Science Educator. He spent his entire life growing up around the ocean, swimming, diving and surfing. He became a Lifeguard at Laguna and went on to study Geosciences then Coastal Management.
Chad volunteered at the Surfrider Foundation a non-for profit organisation dedicated to the protection of the world's oceans, waves and beaches. A few years later he landed a job at Surfrider coordinating a beach mapping programme which opened up to him running the Environmental Department for 16 years. In 2014 Chad became the CEO of the Surfrider Foundation and oversees more than 180 chapters and student clubs around the world. He also helped establish “Surfonomics,” which looks at the economic implications of surf tourism.
Tune in to find out how Chad combined his love of surfing with science and conservation, what Surfrider are working on and the future of the organisation.
Enjoy and get rad!
You can follow what Surfrider are up to on Instagram at surfrider and be sure to check out their website surfrider.org to see how you can help support the cause.
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Pierre-André Senizergues — Etnies and Sole Technology Founder on being Homeless to a Multimillionaire
01:01:47
Pierre André Sénizergues grew up in the suburbs of Paris and got hooked on skateboarding at 14. He studied engineering in the early 80's and got a job as an engineer for IBM. He would skate during his lunch breaks at work and knew that he had to follow his passion. In 85 he moved to California to purse his skateboarding dream. From being one of the best skate pro's in Europe winning 12 French titles and 5 European Championships he became homeless and would do skate demos on Venice boardwalk to survive.
All that changed when Steve Rocco team manager for Sims Skateboards at the time saw Pierre skate one day and asked him to join the team. Pierre became obsessed with creating a shoe for skateboarders that was durable as well as functional. He teamed up with Rautureau Apple a French fashion shoe manufacturer and starting designing skate shoes with skaters in mind. etnies was born. In 89 Pierre launched etnies in the U.S. and later gained full rights to the brand name worldwide.
etnies was growing massively in the mid 90's selling millions of shoes and sponsoring the best skateboarders in the world. With specific team riders in mind he launched additional brands including éS, Emerica, apparel brand Altamont and snowboard brand ThirtyTwo. The company went under the Sole Technology Umbrella. They moved headquarters to Lake Forest, California and now Sole Tech distribute to 70+ countries and are the leading privately-held action sports footwear and apparel company in the world.
Tune in to find out how Pierre went from being a pro skater to an entrepreneur, designing shoes, building an action sports community, constructing the biggest skatepark in the world at the time and loads more!
Tiago Pires —The Rise of Portugal's Most Famous Surfer
01:00:58
Tiago Pires otherwise known as Saca changed Portugal's surfing industry and the reputation of surfers from Portugal forever.
Tiago joined the Ericeria Surf Club when he was 13. A year later he became under 14 National Champion then under 16 Champ. In 96 Tiago met his coach and mentor José Seabra a relationship that would go on for 30 years. He was storming up the ranks and became runner up twice in the World Junior Surfing Championships. 2000 was a defining year where he became Rookie of The Triple Crown in Hawaii. Grinding it out on the QS Tiago qualified for the Championship Tour in 2008 becoming the first Portuguese surfer ever on the dream tour!
After 8 years on tour and some incredible results Tiago retired and set up Tiago Pries Surf School. He then foundered ReAct Sports Management an athlete management agency working with Frederico Morais, Vasco Ribeiro and other competitive surfers.
Tune in to find out how Tiago set the path for his country as the first Portuguese surfer on the CT, being one of the pioneers in Portugal's big wave scene, producing SACA a documentary about his life on tour, mentoring upcoming Portuguese elite surfers and loads more!
Enjoy and get rad!
You can follow what Saca is up on his Instagram tiagosacapires
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Vanessa Ruck 'The Girl On A Bike' on Getting Lost in the Desert and how Motorbikes Changed her Life
00:35:59
Vanessa Ruck discovered the world of motorcycling, rallying and hard enduro after an accident that almost took her life.
Vanessa grew up in England keeping fit in the outdoors doing loads of sports. When she went to University at 18 she got hooked on wakeboarding, snowboarding, mountain biking, anything that got the adrenaline pumping. In 2014 Vanessa’s life took a turn when she was out cycling and was hit by a car.
The accident changed Vanessa’s life as she realised she would not longer be able to do some of the sports that she loved. She turned to motorbikes initially as a way of getting around and adventuring on the open road. After multiple surgeries she started The Girl On A Bike when she was bed bound to channel her energy into something positive. Vanessa shares all the ups and downs of her recovery. Her goal is to make the most out of each day and help others do the same.
Tune in to find out how Vanessa Ruck got on in the Tunisia Desert Challenge extreme rally. The physical and mental recovery process, inspiring others through her journey, going from riding Harleys to Hard Enduro, social media and loads more!
Enjoy and get rad!
You can follow what Vanessa Ruck is up to on her Instagram at thegirlonabike and be sure to check out her website thegirlonabike.com
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Beyrick De Vries — Pro Surfer on Surfing for the Netherlands in the Olympics
00:36:03
Beyrick De Vries is a South African pro surfer aiming to represent the Netherlands surfing in the Olympics and coaches the Netherland’s Junior Surf Team.
De Vries grew up in Durban, South Africa and initially started skateboarding before his dad convinced him to try surfing. He never looked back. Describing himself as 90% weird, and 100% happy about it, Beyrick’s a character.
Beyrick started competing on WQS events at 16 years old, travelling to some of the best surf spots in the world. He’s been close to qualifying for the Championship Tour on a few occasions, only missing out by a couple of spots. With surfing now in the Olympics Beyrick’s focus has shifted to qualifying for the Games to represent the Netherlands in Paris 2024 (which will be in Tahiti) but we’ll get into that. He will also be coaching the Netherlands’ Junior Surf Team. His goal is to raise the awareness of surfing and surf culture in the Netherlands and emphasis the importance of ocean conservation.
Tune in to find more about Beyrick’s journey. What he’s focusing on to qualify for the Olympics, video projects, being represented by Global Action Sports Foundation and FUNKT MGMT and loads more!
Enjoy and get rad!
You can follow what Beyrick is up on his Instagram barbeyrick and if anyone is interested in Beyrick as a brand ambassador or sponsorship please contact Funktmgmt@gmail.com
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Gary Land — Photographer on East Street Archives and Snowboarding's East Coast Scene
01:01:55
Gary Land is a legendary snowboarding photographer and award winning director. Gary starting taking photos of his friends surfing and skateboarding growing up in Virginia Beach. He was working in a surf shop and they had just got in some snowboards.The next minute on a whim Gary went off to Vermont. He started taking photos for Eastern Edge snowboarding magazine and later became their staff photographer. Gary was living and working in the notorious party house called ‘East Street’. This would become the inspiration for his 3rd photography book called East Street Archives, documenting 90’s snowboarding on the east coast and all the riders and friends he met along the way.
Gary moved to Boston and got a job as Reebok’s staff photographer where he stayed for 8 years. He’s shot some of the biggest A-list celebrities in the world and done ad-campaigns for the likes of Apple, Nike and Coca-Cola as well as being Allen Iverson personal photographer.
Tune in to find more about how Land got into photography, the east coast snowboarding scene in the 90’s, shifting to commercial photography, networking and starting his own business and loads more!
Vasu Sojitra — Adaptive Athlete on Inclusivity in Skiing and Breaking Down Barriers
00:32:07
Vasu Sojitra is a professional adaptive athlete, Disability Access Strategist and advocate for inclusivity. Vasu was born in Connecticut and his leg was amputated at 9 months old from a blood infection. After the hospital treatment his family decided to move back to India to be around family. Throughout that time he was constantly over growing his prosthetic leg and breaking it so they decided to move back to the US to have access to medical equipment.
Growing up Vasu started playing soccer and picked up skateboarding and skiing at 10. He saw an adaptive skier using outriggers and he convinced his parents to help him buy those. Vasu went on to study Mechanical Engineering at the University of Vermont and got into backcountry skiing. With the help of some friends they engineered rigging equipment to help him excel in mountain sports. Vasu is also on the US adaptive soccer team, skateboards, trail runs, bikes. He's climbed Grand Teton, done the first adaptive ski descent of Denali and is the first adaptive athlete for The North Face.
Vasu continues to challenge the biases that go with being a Disable person of color through his work as a founding member of The Outdoor F.U.T.U.R.E Initiative cofounding Inclusive Outdoors Project.
Enjoy and get rad!
You can follow what is Vasu Sojitra up to on Instagram at vasu_sojitra and be sure to check out his personal website vasusojitra.com
Like what you hear? Please consider leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Bob McKnight — The Quiksilver Story and How Boardshorts Started the Modern Surfing Industry
00:52:43
Bob McKnight is the Co-Founder, Former Chairman and CEO of Quiksilver and one of the pioneers of the modern surfing industry.
Bob McKnight majored in business at USC and had gone on some major surf trips. One of them being to Bali where he met pro surfer Jeff Hakman and his future wife. That trip would change Bob’s life forever.
Jeff had met Alan Green in Bells Beach, Australia after he won the contest there. Alan had set up a company called Quiksilver making the first ever shorts for surfers. Jeff and Bob convinced Alan to license Quiksilver for the North American market. They started manufacturing and selling board shorts out of Bob’s VW van up and down the country to surf shops.
The surf shops couldn’t get enough of Quiksilver. They were at the beginning of the modern surf industry and they went from being a start up to becoming a multi-million dollar business. Quiksilver were the first surfing company to go public on the New York Stock Exchange and the first to launch a female range, Roxy.
They expanded into skateboarding and snow and by the mid 2000’s Quiksilver was worth 2.5 Billion dollars. Competition increased, recessions came and Quiksilver hit some rocky times. They restructured and formed Boardriders Inc incorporating brands Billabong DC Shoes, RVCA, Element, VonZipper, Kustom. Bob still wears boardshorts and the stoke is alive and well.
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You can follow what Quiksilver is up on Instagram at quiksilver
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Scot Delorme — A SHOC Energy Drink Co-Founder on Creating a Health & Fitness Energy Brand
00:55:36
Scot Delorme, is the President and Co-Founder of A SHOC Energy Drink.
Scot fell into the beverage business by accident. Whilst away travelling a family friend reached out about a business opportunity to become a partner in a drinks company. Scot learnt all aspects of the beverage business and eventually took over the company. He started another brand called 24C, an emergency vitamin c packet. He sold the company after just a year. He knew how to create beverage brands which down the road lead to working with Monster Energy where he became VP of Innovation and would come up with all of Monster's flavors.
Delorme stayed at Monster for 8 years. He then partnered with Lance Collins who foundered FUSE and BodyArmor to launch A SHOC in 2019 which at the time was called Adrenaline Shoc. Scot wanted to launch a brand that was health, had no sugar that athlete's could drink. They got NSF certified started an athlete team including Paul Rodriguez (P Rod), Chase Elliott, Billy Kemper, Dashawn Jordan.
Joining us is sports performance trainer Joe Cancellieri who runs the onsite athlete gym and program at A SHOC. Joe will be running us through their fitness center and Scot will give us the lowdown on how they are building their brand and what campaigns A SHOC has coming up.
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Rebecca Rusch 'Queen of Pain' Adventure Cyclist on Endurance Racing and Breaking Through the Pain Cave
00:56:01
Rebecca Rusch is an ultra endurance adventure athlete, 7 x World Champion, MTB & Gravel Hall of Famer, author, activist and Emmy Award Winner.
Rebecca Rusch grew up in the suburbs of Chicago and got into cross country running. In her first job out of college the office had an indoor climbing wall in the building. Rebecca was hooked and ventured across the country to climb. This opened doors to the outdoor community who got her into adventure racing leading to 10 years of adventuring racing and multiple victories in some of the world's biggest races. After a tragedy seeing a friend die in a race and sponsorship drying up Rebecca set a different path into bike riding.
Friends invited her to 24 hours of Moab Bike Race and Rebecca recorded the fastest time of any women. She started doing solo MTB races and winning due to her endurance athlete mindset. This launched the second half of her career as a cyclist. She won 24 Hour World's a few times which bridged the gap between her adventure racing and love of exploring with a new venue of cycling. Rebecca continues to do a lot of bikepacking expeditions and events including Iditarod Trail 350 in Alaska becoming the first female finisher.
Tune in to find out about Rebecca's Emmy Award winning documentary Blood Road. Bikepacking across Iceland, getting inducted into the mountain biking and gravel bike Hall of Fame. Be Good Foundation, launching Rusch Academy and what's coming up for Rebecca's Private Idaho (RPI) 10th Anniversary.
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You can follow what Rebecca Rusch is up on Instagram at rebeccarusch and be sure to check out her website rebeccarusch.com
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Matt Burgess — Urban Sport Fest Founder on WSL Legal Issues and Building Event Properties
00:47:33
Matt Burgess is the owner of Evolve Sports and the Founder of Urban Sport Fest.
Matt grew up in Newcastle, Australia into a sports mad family. He studied law at Bond University and was fortunate enough to connect his career to sport. Matt started working as an Associate General Council at the ASP now known as the World Surf League. He stayed at the WSL for 13 years and became Head of Sports Integrity.
Bridging the gap between media, sports and entertainment Matt’s knowledge of rights holders, sports events he founded The Athena. A golf concept developed while engaged with PGA and (now) WPGA. Matt later saw a gap in the market to bring the world’s best BMX athletes, action sports lifestyle, music and youth culture to Australia and created the Urban Sport Fest.
Tune in to find out about Matt’s background in law, sports and entertainment and how he is bringing the world's best BMX Freestyle riders to Australia in December as part of action sports and music festival Urban Sport Fest.
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You can follow what Matt Burgess and USF are up on Instagram at urbansportfest and be sure to check out their website urbansportfest.com
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Ryan Runke — Sports Agent on Snowboarding, Athlete Management & Marketing
00:41:38
Ryan Runke is the Co-Founder of Homestead Creative and Vice President of Action and Olympic Sports at evolution management + marketing.
Runke grew up in Kansas City playing traditional sports and soccer competitively. He learnt to snowboard in Snow Creek Missouri when he was 15 and started skateboarding and the rest is history. After finishing school he headed to Southern County to be a snowboard bum and ended up in Breckenridge, Colorado with the goal to snowboard everyday.
Runke got his start in the action sports industry as a buyer and manager of a snowboard shop. He knew the industry was in California so he packed up his stuff and moved to San Diego and was going to figure it out. Ryan got a job with Version. This lead to working at K2 Snowboards overseeing Global Athlete Marketing. He then moved to Rome SDS as Team Director and Global Marketing Manager. Red Bull came knocking and asked Ryan to look after Travis Rice and the Art of Flight Production which became a role managing their skate and snow athletes including Shaun White and Ryan Sheckler.
Staying within athlete management he moved to the agency side first to Prime Athletes and then to evolution management + marketing where he still looks after a roaster of some of the best athletes in the surfing, snowboarding, mountain biking and skateboarding world.
Tune in to find out about how Runke got into managing athletes, what is was like when his client and friend Red Gerard won Olympic Gold in Snowboarding slopestyle at Pyeongchang, South Korea. How he is creating campaigns for some of the world’s biggest outdoor brands through his agency Homestead Creative and loads more!
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You can follow what Runke is up to on Instagram at ryanrunke and be sure to check out his website Homestead Creative.
Like what you hear? Please consider leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Mikey Corker — Film Director on Savage Waters, Cinematographer and Nazaré
00:49:17
Mikey Corker is a film director, cinematographer, photographer, producer and Surfer. Mikey grew up in Cape Town, South Africa and started working as a camera assistant on feature films. He got his break working on 5 big feature films as an assistant which led to becoming a trainee clapper loader and with that experience he was away. He took a break after 5 years and went travelling bought a digital camera and taught himself how to edit. Mikey found himself in Croyde, North Devon and fell in love with the place and surf community there. He started filming his friends surfing and adventure related brand content.
Savage Waters is Mikey's first feature length film as a director. The film follows sailor and adventurer Matt Knight who was given a book which was a treasurer hunters journal published in 1892 about finding treasure on an island in the middle of the Atlantic. One passage in the book describes an incredible wave. Matt was drawn to the challenge of finding this wave in the middle of the ocean and he started hatching a plan to bring along his family, surfer and friend Andrew Cotton and Mikey to document it. Savage Waters produced by Whipped Sea is now touring the world at film festivals.
Tune in to find out about how Mikey got into filming, what it was like directing Savage Waters and what he has planned for the winter season shooting in Nazaré plus loads more.
Enjoy and get rad!
You can follow what Mikey Corker is up to on Instagram at mikeycorker and be sure to check out his website mikeycorker.com
Like what you hear? Please consider leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason.com/magazine/
Todd Richards on Preserving Snowboarding's Culture
00:52:17
Todd Richards is a pro snowboarder, action sports commentator, podcaster and entrepreneur. Todd grew up in Paxton, Massachusetts and got into skateboarding and punk rock. Skating was one of the first things Todd was passionate about and he could see progression happening and that was the backbone for everything.
Snowboarding came along initially as something to do in the winter months when the vert ramps got too icy to skate. A friend introduced him to competing right at the time when the birth of snowboard halfpipes started. The rest is history. Todd went on to win multiple X Games medals, two U.S. Open halfpipe titles and was on the first ever US Halfpipe Team at the Winter Olympics in 98.
Nowadays Richards hosts the Monday M.A.S.S podcast with friend Chris Cote, commentates on various skateboarding, snowboarding and action sports events such as Dew Tour, Jackalope Festival and the Olympics for NBC. Works with Quiksilver on Marketing, is part of The Sports Management Mastermind and has a number of investment ventures.
Tune in to find out about how Todd got into snowboarding, what it was like competing in snowboarding's Olympic debut. His career change to becoming a sports commentator and host, preserving snowboarding's culture plus loads more.
Beaver Fleming — Pro Skateboarder on Jumping Nitro Circus's 62 feet Tall Mega Ramp and his Unique Career in Skateboarding
00:43:37
Beaver Fleming is a pro skateboarder, Nitro Circus rider, author and motivational speaker.
Beaver Fleming grew up in Knoxville, Tennessee. His brother had the Tony Hawk Pro Skater Game and that was his introduction to skateboarding. His parents were really supportive of his new found love of skating and got an 8 foot halfpipe built in the backyard. Beaver started competing and going to Camp Woodward in the summer months. When he was 17 he moved to Woodward West in California for his final year of High School. Travis Pastrana saw him skate there doing crazy tricks in the foam pit and invited him to join the Nitro Circus Tour.
On his 18 birthday he flew over to Australia to join Nitro Circus and has been with them for the last decade as their main skate athlete. Beaver has kept innovating new tricks such as the world's first Cork 720 Christ Air which he calls the “Tennessee Tornado”. He's won Best Trick at Simple Session 3 times and still competes around the world.
Tune in to find out how Beaver has crafted one of the most unique careers in skateboarding, how he is using his voice to inspire kids, what he has in store for the Nitro World Games and loads more.
You can follow what Beaver Fleming is up to on Instagram at beaverfleming and be sure to check out his website beaverfleming.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Greg Lutzka, Mikey Taylor, Pierre André Sénizergues, Brett Clarke, Selema Masekela.
Declan Brooks — Pro BMX Freestyle Rider on Winning Olympic Bronze, Mindset and Dealing with Injury
00:43:43
Declan Brooks is a professional BMX rider and BMX Freestyle Olympic Bronze Medalist. Declan grew up in Portsmouth, UK. His Dad was into motorcycling but Dec had other ideas. He got his first BMX at 9 years old and started skipping football to ride his bike. From then on he spent every minute at the skate park. At 16 he thought that he could take BMX further and make it a career.
He worked as a plasterer on the side to get money to go to competitions. British Cycling came along and Dec became a full-time BMX Freestyle athlete with the goal to qualify for the Tokyo Olympics. He was the first British athlete to get a medal in BMX Freestyle with a Bronze in 2021. Dec now has his sights set on the next Olympics, Paris 2024.
Tune in to find out how Dec got on Team GB, winning Bronze and the whole Olympic experience, his time working at Cirque du Soleil, events, training at Adrenaline Alley, injury & recovery and his goals for the future.
You can follow what Declan Brooks is up to on Instagram at declanbrooks and be sure to check out his website declanbrooksbmx.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Bob Haro, Daniel Dhers, Matt Burgess, Gary Fisher, Rebecca Rusch, Terry Adams, Hans Rey, Caroline Buchanan.
Stacy Peralta on Dogtown, Skateboarding Empty Pools, Powell Peralta, Bones Brigade and Filmmaking
00:48:56
Stacy Peralta, Co-Founder of Powell & Peralta, award-winning film director and one of the most influential skateboarders of all time.
To say Stacy Peralta had an impact on skateboarding and action sports culture as a whole is a bit of an understatement. Stacy grew up in Venice, California. At the time when he started skateboarding, it didn't even exist as a sport. He joined the Zephyr Surf Team along with Jay Adams and Tony Alva. They formed a skateboard team and the rest is history. Stacy went on to tour the world as one of the first ever pro skateboarders.
Stacy knew that having a career as a pro athlete wouldn't last forever. He wanted to remaining in skateboarding and started a skate company with George Powell called Powell Peralta. He created the Bones Brigade, a team of rat bag amateur skateboarders including Tony Hawk, Rodney Mullen, Steve Caballero and it became the greatest skateboard team ever. At the same time he pioneered the action sports video with the Bones Brigade Video Show and the Search of Animal Chin.
Always evolving Stacy decided to moved career paths into film directing. His documentary Dogtown and Z-Boys based on his life won the Audience Award and Directing Award at the Sundance Film Festival.
We sat down to record this episode in Ericiera, Portugal after Patagonia's European Premiere of his latest film documentary, The Yin and Yang of Gerry Lopez.
Special thanks to all the people involved in making this 99th episode of the Rad Season Show:
Patagonia, Powell Peralta Archives, Zucalli Media, Mind Act, Susana Metzger, Henrique Escopelli, Fernanda Zandavalli, Hotel Vila Gale, Ericeira
You can follow what Peralta is up to on Instagram at peraltastacy
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Greg Lutzka, Mikey Taylor, Pierre André Sénizergues, Brett Clarke, Selema Masekela, Bob Haro, Bob Carlson.
Gerry Lopez on Surfing Pipeline, Localism, Lightning Bolt, Bali and Surf Exploration
00:55:34
Gerry Lopez, Mr. Pipeline one of the greatest surfers and surfboard shapers of all time joins us on the show for our 100th Episode.
Gerry grew up in Honolulu, Hawaii and would go to Waikiki Beach with his family at a young age. He honed his surfing skills at Ala Moana bowl winning state and national surfing titles. Gerry is a pioneer at Pipeline and multiple Pipeline Master winner. His calmness under pressure and ability to surf waves that can kill you is linked to his yoga practice on land.
Tune in as we talk story about Gerry's involvement in the shortboard revolution, starting his surfboard company Lightning Bolt, the birth of pro surfing, being one of the first surfers to visit Bali and G Land, snowboarding in Oregon, the Ying and Yang Documentary and so much more!
We sat down to record this episode in Ericiera, Portugal after the European Premiere documentary on his life, 'The Yin and Yang of Gerry Lopez' directed by Stacy Peralta.
Special thanks to all the people involved in making this 100th episode of the Rad Season Show:
Patagonia, Powell Peralta Archives, Zucalli Media, Mind Act, Susana Metzger, Henrique Escopelli, Fernanda Zandavalli, Hotel Vila Gale, Ericeira
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Stacy Peralta, Ian 'Kanga' Cairns, Shaun Tomson, Pat O'Connell, Chris Burkard, Selema Masekela.
Mike Cessario — Liquid Death Mountain Water Co-Founder & CEO on Branding, Humor and Growing the Company to $700 Million in 3 Years
00:56:14
Mike Cessario is the Co-Founder & CEO of Liquid Death Mountain Water.
Mike always knew he wanted to start his own company. He saw a gap in the healthy beverage market for a water company built around brand humor. In January of 2019 Mike launched Liquid Death Mountain Water an aluminium canned water from the Austrian Alps. With damn right hilarious savvy marketing campaigns and a death to plastic approach they have gone full throttle in the CPG space and produced the raddest merch.
Most recently LD have partnered with Martha Stewart on a Dismembered Moments Candle and Bert Kreischer's Body By Bert. They raised $70 million in a series D round valuing the company at $700 million.
Tune in to find out how Cessario started Liquid Death, getting investment, disrupting the healthy beverage market, building the team in hyper-growth mode and what his plans are for thirst murdering global domination!
You can follow what Liquid Death is up to on Instagram at liquiddeath and be sure to check out their website liquiddeath.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Steve Stix Nilsen, Stacy Peralta, Bob Haro, Bob McKnight, Gerry Lopez, Scott Delorme, Wim Hof.
Martina Russo — Action Sports Translator on Translation, Working Remotely and Protect Our Winters Italy
00:46:42
Martina Russo is the Founder of Action Sports Translator and Co-Founder of Protect Our Winters Italy. Martina grew up in Milan, Italy but always new the city life wasn't for her. She spent her winter and summer months in the Alps. Studying translation at University Martina moved to Germany and Switzerland and hasn't been back for 14 years.
We talk about...
→ Martina's background and how The Action Sports Translator was born.
→ How they ended up working with some of the world's most iconic actions sports and outdoor brands like Patagonia, Salomon, O'Neill and more.
→ What are the struggles to run such a hyper-specialized translation agency for the outdoor industry (and how outdoor brands struggle with translation).
→ How she manage the entire business remotely while living out of a van/tiny house on wheels for part of the year, and often have meetings while rock climbing or snowboarding.
→ How she ended up co-founding Protect Our Winters Italy and why.
→ Other bits and bobs about life at the intersection of action sports, adventure, the outdoors and languages.
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Gerry Lopez, Stacy Peralta, Bob Haro, Bob McKnight, Wim Hof, Garry Fisher. Graham Jarvis.
Jimmy The Giant — YouTuber on Parkour, Building an Audience and Content Creation
00:45:52
Kieren Owen, otherwise known as YouTuber Jimmy The Giant or The Internet’s Louis Theroux is a storyteller, musician and sub culture enthusiast.
Kieren got hooked on two things at an early age, parkour and making videos. Growing up he had a group of mates who he would practice parkour with and film. They created a parkour lifestyle brand called Marrero Gang. The company fell apart after a few years. He still wanted to make videos and had built a name for himself as Jimmy The Giant through music. He took over the Marrero Gang YouTube Channel. His first documentary on the new channel called ‘How One Man Nearly Destroyed Parkour’ went viral.
Jimmy The Giant continued to create documentary style videos about parkour. He then expanded out into content on interesting sub cultures and action sports targeting a larger audience. He’s now gone full time as a content creature building his YouTube channel to 229k subscribers and over 41 million views.
We talk about...
→ Content strategies he used to grow his YouTube Channel,
→ Covering Action Sports events around the world
→ Advice for starting your own YouTube Channel
→ Content Creation and broadening out by not staying in a niche
You can follow what Jimmy The Giant is up to on Instagram at jimmythegiantuk and be sure to check out his YouTube Channel.
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Gerry Lopez, Stacy Peralta, Bob Haro, Bob McKnight, Wim Hof, Garry Fisherm, Graham Jarvis, Mike Corey.
Truls Brataas — Db Journey Founder on Design, Innovation and Journeys
00:56:43
Truls Brataas is an engineer, CEO and founder of Db Journey. Growing up in Oslo, Norway, Truls started snowboarding. He got a scholarship to study Entrepreneurship in Utah and spent most of the time on the slopes. When he returned he wanted to continue studying and did a MSc in Mechanical Engineering back home. 3 years into the course Truls went travelling around the world, surfing, hiking and exploring.
In 2009 on a surfing trip in Norway Truls met freeski legend Jon Olsson. They bonded on action sports and the idea of trying to redefine travel gear and enhance better journeys. Truls worked on a ski bag prototype in his student dorm room using his life savings. He went to China to find the right factory and in 2012 they officially launched Db to the world. 10 years on and Db have produced backpacks, carry bags, luggage and accessories for outdoor lifestyles and travel. They are a 5-time Gaselle award winner and multiple ISPO design award winner with over 60 staff and ship worldwide.
We talk about...
→ The Concept of Db Journey and how the idea was born → The ups and downs of bootstrapping a business → Product Development and building a team → Lessons learnt running the company for 10 years → International expansion and what Db have planned
You can follow what Db are up to on Instagram at dbjourney and be sure to check out their website dbjourney.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Stacy Peralta, Bob Haro, Bob McKnight, Gerry Lopez, Scott Delorme, Wim Hof, Mike Cessario, Bob Carlson.
Sophie Everard — Action Sports Journalist on Amplifying and Storytelling of Women in Sport
00:46:36
Sophie Everard is a journalist, consultant, entrepreneur, adventurer, amplifier and storyteller of Women in Sport.
Growing up by the sea in Greece and Portugal Sophie then moved to the UK for high school and University. After studying she took a year out and did a season learning to snowboard in the Alps. Sophie decided to move to London to seek out her first job in the action sports industry. She started off doing sales for Cooler Magazine but her passion was always to write. She would write stories on the side which lead to her next role working as PR Manager at Oakley.
Being obsessed with sports Sophie became a personal trainer and would teach classes in the evenings at a female only gym. She saw a gap in the market and started Mad To Live, a media and travel brand putting on adventure and action sports retreats around the world.
Sophie is currently the women’s editor at Wavelength Surf Magazine and hosts the Drop In Sessions podcast a show which covers amazing women in sport. She is also on the board of trustees for the Wave Project Charity and has just launched a new CBD brand called Lunalixir.
Tune in to find out about how Sophie got into the action sports industry, her career in marketing and communications and her entrepreneurial journey starting her own businesses plus loads more!
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Gerry Lopez, Stacy Peralta, Bob Haro, Ingrid Backstrom, Bob McKnight, Wim Hof, Garry Fisher. Graham Jarvis.
Oliver Percovich — Skateistan Founder on Skateboarding in a War Zone
00:59:48
Oliver Percovich is the founder and executive director of Skateistan, a nonprofit organization that uses skateboarding as a means of empowering youth and promoting education in Afghanistan, Cambodia and South Africa.
Percovich was born in Australia and grew up skateboarding in the streets of Melbourne. In 2007, he moved to Kabul, Afghanistan. He decided to turn his passion for skateboarding into a way to make a difference in the lives of young people. In 2009, Percovich founded Skateistan, which initially operated out of a small skatepark in Kabul. The organization quickly gained popularity and expanded to include a school that provides free education to children in grades 1 through 9. Skateistan now providing skateboarding and educational programming to over 4,000 young people each week.
Percovich has received numerous awards including the World Skateboarding Federation's Humanitarian Award and the Australian Youth Mentorship Award. He has also been recognized by the World Economic Forum as a Young Global Leader. Percovich is also a member of the International Olympic Committee's Athletes' Commission and a board member of the Tony Hawk Foundation, which supports the creation of public skateparks in underserved communities around the world.
Tune in to find out about how Percovich started Skateistan, how they have been dealing with the Taliban Government, plans for the organisation and how you can support.
You can follow what Skateistan is up to on Instagram at skateistan and be sure to check out their website skateistan.org
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Gerry Lopez, Stacy Peralta, Bob Haro, Greg Lutzka, Pierre André Sénizergues, Mike Rogers, Beaver Fleming.
Beau Nixon — Stand Up Paddler on SUP Surfing and Travel With A Paddle
00:48:10
Beau Nixon is a Stand Up Paddler, SUP Coach, Podcaster, Commentator and Founder of Travel With A Paddle.
Nixon was born in NSW, Australia and before he could walk his dad had him on the nose of his longboard. Growing up by the coast he got into competing at longboarding, winning the Australian Junior Longboard Championships. He was then introduced to Stand Up Paddling in 2002 and the rest is history. Nixon would compete in as many SUP events as he could and became Australian Open Stand Up Paddle Champion. He qualified for the SUP World Tour and competed for a number of years along with honing his skills as a Stand Up Paddle Coach and surf guide.
In 2019 Nixon created his own SUP Travel Company called Travel With A Paddle. They offer epic SUP Holidays to locations like Costa Rica, The Maldives and Mozambique. He is also a writer and contributor for SUPboarder Magazine and commentates for the APP World Tour.
Tune in to find out about how Nixon got into SUP, advice for getting into Stand UP Paddling, what trips he has planned and loads more!
You can follow what Beau Nixon is up to on Instagram at beau_nixon and be sure to check out his website travelwithapaddle.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Gerry Lopez, Stacy Peralta, Bob Haro, Ingrid Backstrom, Bob McKnight, Wim Hof, Garry Fisher. Graham Jarvis.
Teddi Dean from Pro Skateboarder to Yoga, Mindfulness and Meditation Teacher
01:29:11
Teddi Dean grew up in Huntington Beach, California where he was deeply involved in surfing and skateboarding culture. He competed extensively and was sponsored by Vans and Powell and Peralta. He was a member of the iconic Bones Brigade team during the late 70's and early 80s along side Tony Hawk, Mike McGill and Steve Caballero. Teddi had a deep interest in spirituality, which led him to yoga and mindfulness meditation and has deep appreciation for the Dharma and the teachings of the Buddha.
Currently, Teddi leads the Mindfulness component at the Modern Elder Academy in Southern Baja, Mexico, a middle-age wisdom school started by The Making of a Modern Elder best selling author Chip Conley. Along with his work at the academy, Teddi has done multiple workshops at Clif Bar and healthcare companies like Vocera.
Tune in to find out what it was like being on Stacy Peralta's Bones Brigade, addiction, how he got introduced to yoga and mindfulness, the ups, downs and lessons learnt along the way.
We talk about...
→ Early years growing up surfing and skateboarding in California → Getting sponsored by Powell Peralta and being on Bones Brigade → Sobriety and a change of path → Becoming a Yoga and Mindfulness Teacher → The Modern Elder Academy
You can follow what Teddi is up to on Instagram at teddidean and be sure to check out their website teddidean.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Stacy Peralta, Bob Haro, Bob McKnight, Gerry Lopez, Chip Conley, Wim Hof, Mike Cessario, Bob Carlson.
Espree Devora — WeAreLATech & Women in Tech Founder on Startups, Building Community and Finding Purpose
01:09:58
Espree Devora is a podcaster, journalist, speaker and founder of WeAreLATech.
Espree started her entrepreneurial journey out of college building ZexSports, a digital media company focused on connecting brands with the emerging youth market through action sports. Espree went on to create WeareLATech.com, a platform that unifies the LA tech ecosystem through her first WeAreLATech Podcast, a localized Silicon Beach community event calendar, and offline experiences. She is also the producer and host of the Women in Tech Podcast, sharing stories of actionable empowerment and inspiring listeners to believe that “if she can do it, so can I.” which Espree calls “actionable empowerment”.
Espree is a a leading voice in the tech industry and a powerful advocate for women in tech. Listed as one of Inc Magazine’s Top 30 Women in Tech to follow and recognized by Harper’s Bazaar as one of the top 10 podcasts to listen to. As a speaker and panel moderator, Espree has spoken for numerous corporations including CBS, SXSW, Disney, and USC MBA.
Tune in to find out how and why Espree started ZexSports, becoming a podcaster before it was trendy, lessons learnt from building startups and helping founders, finding purpose, her love for writing and journalism and loads more!
You can follow what Espree Devora is up to on LinkedIn at Espree and be sure to check out her website espree.club
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Gerry Lopez, Stacy Peralta, Bob Haro, Ingrid Backstrom, Bob McKnight, Wim Hof, Garry Fisher. Graham Jarvis.
Xavier De Le Rue on Freeride Snowboarding, Sustainability, Risk-Taking and Legacy
00:52:30
Xavier De Le Rue is a French snowboarder renowned for his aggressive riding style, world championships, and innovative approach to snowboarding. Growing up in the French Pyrenees Xavier began competing professionally in the late 90s. He quickly gained a reputation for his unique style and fearless riding winning the Boardercross World Championships 4 times along with multiple X Games gold medals.
Xavier went on to compete on the World Freeride Tour and won 3 consecutive World Championships in 2008, 2009 and 2010. He has been featured era defining snowboarding films, accomplished numerous first descents and despite all this success, Xavier remains humble and dedicated to promoting the sport of snowboarding. He's a true icon in the world of snowboarding and continues to inspire new generations with his talent and passion.
Tune in to find out how Xavier got into snowboarding, staying competitive, live after competing, the accident that almost took his life, passing the baton watching his kids compete, keeping things new in the mountains, his purpose around sustainability and loads more!
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Stacy Peralta, Chris Burkard, Selema Masekela, Todd Richards, JJ Thomas, Circe Wallace, Erika Vikander, Keir Dillon.
Jeremy Grant — Film Director on Freeride Mountain Biking, Progression and Creativity
00:59:01
Jeremy Grant is an award winning film director, mountain biker, skier and family man.
Jeremy grew up in Nelson, British Colombia, Canada and was hooked on watching and wanting to make ski movies. Some friends in his high school class got into mountain biking. These friends just so happened to be some of the best freeride mountain bikers at the time including Mike Kinrade, Robbie Bourdon and Joe Schwartz to name a few. Jeremy opted to hold the camera when the boys started sending 20 foot drops on their bikes.
Jeremy started as an editor for Freeride Entertainment on the New World Disorder films back in 2003. He went on to become Cinematographer and built his way up to creative director until going out as a freelancer in 2019.
Jeremy’s the man behind the iconic Red Bull Rampage content production and event livestreaming. He’s been to every Rampage for 21 years as well as directed around the world from the Himalayas to the Gobi Desert, from sold-out concerts in L.A. to uninhabited islands at the North Pole. His epic award winning mountain biking films, Where The Trail Ends, North Of Nightfall and many more have set the bar for stunning cinematography and pushed the progression of what we know as freeride mountain biking today.
You can follow what Jeremy Grant is up to on Instagram at jeremy_grant_ and be sure to check out his website jeremyreidgrant.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Darren Berrecloth, Nicholi Rogatkin, Chris Berkard, Stacy Peralta, Bob Haro, Garry Fisher, Caroline Buchanan and Hans 'No Way' Rey.
Scott Bradfield — Former VP of Content at Red Bull Media House on The Value of Storytelling, AI, Space Travel and Media Evolution
01:09:04
Scott Bradfield is a trailblazer in the field of entertainment, technology, and action sport. As the first US employee of Red Bull Media House, he co-created the Red Bull Signature Series, launched Red Bull TV, and played a pivotal role in the record-breaking live-streaming of the Stratos project.
Bradfield's award-winning action sports documentaries, such as Blood Road and McConkey, focus on narrative and human elements, reaching mass audiences. He is also an avid mountain biker, snowboarder and outdoor enthusiast, exemplifying the values of adventure and living life to the fullest. Today, Bradfield is the Managing Director of advertising agency The Many in California.
We talk about...
→ Scotty's background and proudest moments at Red Bull Media House from McConkey to Dear Rider
→ 10 Year Anniversary of The Stratos Project and behind the scenes
→ The Future of Space Travel and working on content for the Space Industry
→ Being authentic and the value of storytelling in content production
→ Mountain Biking Adventures in Peru
→ ChapGPT, Artificial Intelligence and AR in Media, trends and how to use the technology affectively.
You can follow what Scotty is up to on LinkedIn at Scott Bradfield and be sure to check out the rad projects he is working on at The Many.
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Gerry Lopez, Stacy Peralta, Bob Haro, Bob McKnight, Wim Hof, Garry Fisher. Graham Jarvis, Steve 'Stix' Nilsen, Hans 'No Way' Rey.
Matt Stocks — DJ on Life in the Stocks, Music, Touring and Change
01:02:04
Matt Stocks is a renowned DJ, live event host, presenter, and writer hailing from Birmingham in the UK. With an extensive portfolio, he has presented on prestigious radio stations including Q Radio, Kerrang! Radio, and Scuzz TV as well as contributing 200+ articles to prominent publications like Metal Hammer, Kerrang! magazine, and Classic Rock. As a podcaster, Matt is the creator and host of two successful podcasts: Life in the Stocks and Stoke the Fire. The latter he co-hosts with Jesse Leach from Killswitch Engage.
Matt has toured extensively as a DJ, performing alongside notable names such as Steel Panther, Grandmaster Flash, The Damned, and NOFX. He has also interviewed some of the biggest names in the music industry, including Perry Farrell, Tommy Lee, Gene Simmons, and Chuck D. Highlights from these interviews were published in his popular book series, Life in the Stocks Volumes 1 and 2. Matt continues to cement his reputation as a well-respected and multi-talented figure in the music industry.
Tune in as we chat about how Matt got his start in the music industry, live event hosting, the Kiss Kruise, touring as a DJ, getting on to the Monster Truck Show, becoming an author, starting up the podcast again, finding photography and so much more!
You can follow what Matt Stocks is up to on Instagram at mattstocksdj and be sure to check out his website mattsotcksdj.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Kevin Lyman, Chris Berkard, Stacy Peralta, Bob Haro, Gerry Lopez.
Sarah Crockett, Global Chief Marketing Officer at Dickies and Jake Hayes Pro Skateboarder
00:33:44
Sarah Crockett is the Global Chief Marketing Officer at Dickies a workwear brand that recently celebrated its centennial anniversary. She has an impressive background in the outdoors and action sports industry, having previously worked as the Chief Marketing Officer for Burton Snowboards and Backcountry. Her focus at Dickies is on reaching the next generation of consumers and continuing the brand's plans for globalization.
Jake Hayes is a member of the Dickies Skate Team and an Australian expat living in Los Angeles. He's a renowned skateboarder with accolades including Australian Skater of the Year and World Record Holder for Highest Ollie. Jake's personal style and pro skate capsule are heavily influenced by 90s streetwear, hip hop, and New York culture. His signature collection with Dickies was launched in March and is a tribute to the skate community that welcomed him with open arms. The collection is inclusive and designed to make anyone who wears it feel comfortable and look the way they want to.
Tune in the find out about Jakes new Dickies Skate Collection and loads more!
You can follow what Jake Hayes is up to on Instagram jakehayes and check out his collection on the Dickies website dickieslife.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Stacy Peralta, Bob Haro, Gerry Lopez, Pierre André Sénizergues, Mikey Taylor, Greg Lutzka.
James Threlfall — Presenter on Live Radio, Skateboarding and Football
01:02:41
James Threlfall is a skateboarder, BBC Radio Presenter, Podcaster and Host of Football Platform 433.
James Threlfall is a British presenter hailing from just outside of Bath, radiating more charm and wit than a pack of cheeky monkeys. With a career predominantly in radio for the BBC and as a host for the football platform 433, James is like a human ball of energy, ready to make you laugh, gasp, and cheer like a madman.
Tune in as James give us the lowdown about how he got into skateboarding, becoming a presenter, having a radio show on the BBC, Hosting The Ultimate Party Podcast, favourite events and festivals around the globe and loads more!
You can follow what James is up to on Instagram @jamesthrelfall and be sure to check out his website http://www.jamesthrelfall.co.uk
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Stacy Peralta, Bob Haro, Gerry Lopez, Matt Stocks, Matt Pritchard.
Steven Kotler — Author on Growing Old, Staying Rad, Flow and Peak Performance Aging
01:04:14
Steven Kotler, New York Times Bestselling Author, Award-Winning Journalist, Executive Director of the Flow Research Collective and Park Skier.
Steven Kotler is an acclaimed author and journalist renowned for his expertise in flow states, human performance, and action sports. He has dedicated his career to exploring the frontiers of human potential.
Kotler is widely recognized for his groundbreaking work on "flow," the psychology of optimal human experience. His 11 bestselling books, including "The Rise of Superman," "Stealing Fire," and "The Art of Impossible," blend meticulous research, personal anecdotes, and insightful analysis to illuminate how individuals can unlock their full potential.
Beyond his writing, Kotler is a highly sought-after public speaker. His remarkable insights into human potential, combined with his passion for adventure, have solidified his status as a thought leader in psychology, neuroscience, and human performance. His writings continue to empower people to unleash their full potential and redefine the boundaries of what is possible.
Steven gives us the lowdown on his latest book about peak performance aging, Gnar Country: Growing Old & Staying Rad, which exploring the frontiers of human possibility and how he learnt to park ski in his 50s, we're gonna be talking flow research, and loads more!
You can follow what Steven is up to on Instagram @stevenkotler and be sure to check out his website stevenkotler.com
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Stacy Peralta, Bob Haro, Gerry Lopez, Gary Fisher, Ingrid Backstrom, Graham Jarvis.
Hugo Tagholm — Vice President of Oceana on Ocean Protection, Campaigns and Surfing
00:49:24
Hugo Tagholm, Environmentalist, Speaker, Campaigner, Surfer, Executive Director and Vice President of Oceana in the UK.
Committed to protecting and restoring the world's oceans, Oceana is a global organization dedicated to this cause. Prior to his current role, Hugo led the charity Surfers Against Sewage, where he took action from the beach front to Parliament, securing crucial government legislation across 4 environmental pillars: plastic pollution, water quality, climate change, and rewilding the ocean.
A captivating speaker, Hugo has delivered speeches at prominent venues worldwide, including the House of Commons, the Cambridge Institute of Sustainable Leadership, and the UN Ocean Conference where we met in Lisbon last year.
Hugo gives us the lowdown about his new role at Oceana, what campaigns they have in store, being a board member of Save The Waves Collation, what surfing means to him and so much more!
You can follow what Hugo is up to on Instagram @Hugotagholm and be sure to check out the Oceana website oceana.org
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Chris Berkard, Stacy Peralta, Chad Nelsen, Gerry Lopez.
Tim Warwood on Famous First Words, Snowboarding and Presenting
00:53:34
Tim Warwood ex professional snowboarder, sport events commentator, TV, radio and podcast host and Founder of the game show Famous First Words.
Tim Warwood is a British TV presenter known for his energetic style and entertaining hosting skills. Tim started snowboarding at Britain’s first indoor snow centre, the Tamworth Snowdome. It was there that he met his best friend Adam Gendle and they have been on a thousand adventures since.
Tim started doing seasons and became UK Snowboarding Champion by 20. Travelling and filming with Gendle he got into commentating snowboarding events in the UK which lead to being part of the BBC's Winter Olympics commentary team. He's co-hosted Red Bull's Soap Box Race travelling all around the world. He presented the legendary Winter Sports show Ski Sunday and also the Animal Impossible TV series for BBC Studios.
Find out about how Tim got into Snowboarding, going off on seasons, filming snowboard movies, commentating at the Olympics, how he and Gendle started Famous First Words and what they have in store for the show.
You can follow what Warwood is up to on Instagram at tim_warwood
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.
For show notes and past guests, please visit: radseason
Past guests on The Rad Season Show include Stacy Peralta, Wim Hof, Mike Cessario, Xavier de le Rue, Todd Richards, JJ Thomas.
Group Y Live: Nick Tran | Transforming Brands into Cultural Icons
00:49:25
Join us for new season of Group Y Live as host Oli Russell-Cowan sits down with Nick Tran, a renowned marketer known for transforming brands into cultural icons. With a wealth of experience as the former global head of marketing at TikTok and executive roles at Taco Bell, Hulu, and Samsung, Nick shares his insights on brand transformation, crisis leadership, and audience engagement.
In this episode, Nick reflects on his journey from a quiet upbringing in Orange County to leading innovative marketing strategies for some of the world's most recognized brands. He discusses the importance of adapting to the fast-paced changes in consumer behavior, especially in the wake of crises, and how to leverage creativity and community to drive brand success.
Discover how Nick navigated challenges at Taco Bell, Stance, Samsung, and TikTok, and learn valuable lessons on marketing in a post-TikTok world. He also shares his thoughts on the impact of AI in marketing and the importance of fostering a culture of experimentation within teams.
Whether you're a marketing professional, entrepreneur, or simply curious about the world of branding, this episode is packed with actionable insights and inspiration. Don't miss out!
Like what you hear? Please consider subscribing and leaving a short review on Apple Podcasts. It takes less than 60 seconds, and it really makes a difference.
Subscribe to Group Y Live for more insightful conversations!
Group Y Live: Trevor Graves | President at Nemo Design on Snowboarding, Photography & Creativity
00:43:24
In this episode of Group Y Live, Oli Russell-Cowan is joined by legendary snowboarding photographer and the Founder of Nemo Design, Trevor Graves.
Graves shares his journey from skateboarding in a small town in New York to becoming a key player in the snowboarding industry. He discusses the evolution of snowboarding, the importance of authenticity in action sports, and how technology, particularly AI, is reshaping creative work. Trevor also reflects on the challenges and triumphs of running an agency, the significance of networking, and offers valuable advice for aspiring creatives and athletes.
Trevor discusses:
His transitioned to snowboarding after being inspired by early snowboarders.
Photography became a way to document his passion for snowboarding.
Networking played a crucial role in his career development.
Nemo Design founded to create a collaborative agency environment.
Authenticity as a core value in action sports and photography
Evolution of the outdoor industry
AI changing the landscape of creative work.
The importance of grit and perseverance.
He encourages aspiring creatives to take initiative and be proactive.
You can follow what Trevor Graves is up to on Instagram at trevorgraves
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Group Y Live Podcast come out across all podcast players with a new episode every two weeks on Thursday.
Past guests on The Rad Season Show include Stacy Peralta, Wim Hof, Mike Cessario, Xavier de le Rue, Todd Richards, JJ Thomas, Gary Land.
Group Y Live: Florian Klaass | Founder of K&CO on Music, Red Bull and Controversy
00:51:37
Florian Klaass is the Founder & Managing Director K&CO and ex Head of Global Music, Entertainment & Culture Marketing at Red Bull.
Florian Klaass shares his journey from a punk rock musician to a senior marketing strategist at Red Bull, where he spent 15 years shaping the brand's cultural and entertainment marketing. He discusses his early influences in action sports, the innovative projects he led at Red Bull and the challenges he faced during the COVID-19 pandemic. Including a public controversy that led to his departure from the company. Florian reflects on the lessons learned from his experiences and his transition to running his own consultancy, where he focuses on leadership coaching and brand strategy.
Florian discusses:
Background in punk rock shaped his creative approach to marketing.
His early career involved merging music with action sports.
Red Bull provided a unique environment for innovation in marketing.
The Red Bull Music Academy a project that fostered creativity.
COVID-19 creating a pressure cooker environment for brands to take a stance.
Facing public scrutiny during a controversy at Red Bull.
Learning to not take the media backlash personally.
The transition to consultancy allowed him to explore new opportunities.
Building a strong network is crucial for future success.
Success requires resilience and hard work, especially in creative fields.
You can follow what Florian Klaass is up to on LinkedIn.
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Group Y Live Podcast come out across all podcast players with a new episode every two weeks on Thursday.
Past guests on The Rad Season Show include Stacy Peralta, Wim Hof, Mike Cessario, Gerry Lopez and more.
Group Y Live: Nik Strong-Cvetich | CEO of Save The Waves Coalition on Surfing for Conservation
00:44:21
Nik Strong-Cvetich is the CEO at Save The Waves Coalition and Commissioner, Parks and Recreation Commission at City of Santa Cruz.
Nik Strong-Cvetich shares his journey from Washington to Santa Cruz, his passion for surf conservation, and the evolution of the Save the Waves Coalition. He highlights the importance of community collaboration in protecting surf ecosystems and shares innovative approaches like surf break insurance. The conversation also touches on future projects and how individuals can get involved in conservation efforts.
Nik discusses:
Save the Waves Coalition, focusing on surf ecosystem conservation.
Save the Waves growth from a 2-person team to 15, impacting surf ecosystems in 15 countries.
Surfing deeply connected to local economies and conservation efforts.
Community collaboration is essential for successful conservation projects.
Innovative solutions like surf break insurance being developed to protect surf economies.
The World Surfing Reserve program recognising and protects outstanding surf breaks.
Nick's personal journey in conservation began with his childhood experiences in Washington state.
The importance of storytelling and social media in raising awareness for conservation efforts.
Future projects: Expanding conservation efforts in Mexico & the Azores, Portugal.
Individuals can get involved through donations, the Save the Waves app, and local campaigns.
You can follow what Nik Strong-Cvetich is up to on LinkedIn.
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Group Y Live Podcast come out across all podcast players with a new episode every two weeks on Thursday.
Past guests on The Rad Season Show include Stacy Peralta, Wim Hof, Chad Nelsen, Hugo Tagholm, Gerry Lopez and more.
Group Y Live: Dustin Hinz | CMO at Firestone Walker Brewing on Brand Building, Curiosity & 805 Beer
00:55:54
Dustin Hinz is the Chief Marketing Officer at Firestone Walker Brewing Co
Dustin Hinz has spent his career at the intersection of storytelling, culture, and commerce. From his early days at Guitar Center to shaping music culture with many of the world’s most influential artists, to stewarding iconic guitar and string maker Ernie Ball Music Man, and now leading marketing at Firestone Walker Brewing Co., he’s navigated the evolving landscape of music, culture, and beer. In this episode, he shares lessons learned along the way—how creativity, curiosity, and a few unexpected turns shaped his approach to marketing and brand building.
Dustin discusses:
Dustin's journey from musician to marketer.
Evolution of content creation transforming marketing strategies.
Building a lifestyle brand requires connecting to your target audience.
Sponsorships focus on long-term partnerships rather than one-off deals.
Effective storytelling is crucial for creating memorable brand experiences.
Internal teams play a vital role in maintaining brand integrity and vision.
Beer industry presents unique challenges compared to the music industry.
Investing in brand legacy is essential for long-term success.
Authenticity in marketing fosters stronger consumer connections.
You can follow what Dustin Hinz is up to on LinkedIn.
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Group Y Live Podcast come out across all podcast players with a new episode every two weeks on Thursday.
Past guests on The Rad Season Show include Stacy Peralta, Wim Hof, Mike Cessario, Gerry Lopez and more.
Group Y Live: Jonathan Weaver on Action Sports Marketing: Burton, Nike & Db Journey
00:45:18
Jonathan Weaver is the Chief Marketing Officer at Db Journey
Jonathan Weaver is a Global Marketing Leader with roles across Nike SB, Womens & Football, Burton Snowboards and currently at Db having been part of the team to drive the LVMH LLV minority investment. From the UK, living in Portugal with his wife Mareike, and two kids, Lenny and Lilly after living in Portland, USA, Austria, France and the UK. In this episode, he shares his journey through the action sports industry, his early experiences snowboarding, his transition into the corporate world with brands like Burton and Nike and his current role as CMO of DB. He discusses the cultural shifts he encountered, the importance of community in sports, and the strategic growth of DB in the travel gear market.
Jonathan discusses:
Growing up snowboarding on the dry slopes in the UK.
Transitioning into the action sports industry through resourcefulness.
Burton provided valuable insights into marketing and brand management.
Nike's level of resources and opportunities in sports marketing.
Cultural shifts in corporate environments can be challenging but rewarding.
CrossFit's similarities with action sports in terms of community and lifestyle.
COVID-19 prompted significant career decisions and relocations.
DB's growth strategy focuses on leveraging its action sports roots.
Planning for the future is essential for career development.
You can follow what Jonathan Weaver is up to on LinkedIn
Like what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.
The Group Y Live Podcast come out across all podcast players with a new episode every two weeks on Thursday.
Past guests on The Rad Season Show include Truls Brataas, Stacy Peralta, Wim Hof, Mike Cessario, Tod Richards, Gerry Lopez and more.
Frederick ‘One Axe’ Schuett on Ziplining over Active Volcanos and the ‘Door to Hell’ Crater
01:10:47
Frederick Schuett is an ice climber, extreme expedition leader, professional volcano zipliner and the founder of ONE AXE Pursuits and ONE AXE Extreme. Frederick was part of a National Geographic documentary ziplining the ‘Door to Hell’ crater in Turkmenistan. He’s done world first stunts like lowering VIP clients into a volcano crater and led ziplining expeditions over an active lava lake in Ethiopia and Sir Richard Branson’s urban zipline stunt to launch Virgin Mobile.
Food for thought:
Started climbing when he was 10 years old
Run ONE AXE Pursuits for the past 20 years teaching thousands of people to rock climb, ice climb and runs ziplining and mountaineering courses
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Dan Wedgwood on The Adventurists Most Insane Events on the Planet Making The World Less Boring
00:32:25
Dan Wedgwood is the Marketing Director of Adventure Travel Company, The Adventurists. They create what can only be described as the most insane events on the planet such as the Ricksaw Run across India, Mongol Rally and Monkey Run through Morocco on a tiny motorbike to name a few. In 2005 Dan took part in the Mongol Rally. A year later he packed in his sensible job and helped launch The Adventurists focused on fun, crazy events and adventurous experiences around in the world.
Food for thought:
Offshore sailing is an under appreciated action adventure
If we launched an adventure, and some people don't complain, we've got it wrong
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Ian 'Kanga' Cairns on the History of Competitive Surfing and Future of the Sport of Kings
01:12:59
Ian Cairns is the original power surfer, surf coach, entrepreneur and co-founder of World of Waves TV Show and Surfing.com. Growing up surfing in Western Australia provided Ian 'Kanga' Cairns as a 13 year old with the perfect training ground for the huge waves in Hawaii where he moved in the early 70's. Ian formed the Association of Surfing Professionals (ASP), the first ever rule book and the foundation of the global surfing tour which became the WSL. Kangas love of coaching saw him win titles with the US Surf Team and he won a world title with Sean Poynter in SUP.
Food for thought:
There's a home in surfing for misfits
Anything you dream is possible. You’ve gotta get off your ass and go for it
It's much more important to do things that has a positive social impact than it is to talk about them on Instagram
Enjoy and get rad!
Join the stoke at Surfing.com for your next surfing adventure.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Jamie MoCrazy — Ex Pro Skier on Life after an Unexpected Trauma
00:45:58
Jamie 'MoCrazy' Crane-Mauzy is a former pro skier, motivational speaker, ambassador, ski guide and talk show host. At 22 years old on April 11, 2015, Jamie MoCrazy's life changed forever. She crashed at the skiing world tour finals in Whistler and fell into a coma for 10 days. She went from being one of the best skiers in the world to relearning how to walk and talk. After her unexpected trauma she had to relearn everything in life.
Food for thought:
What you can control is what you're doing right now
Enjoy the process to get back to a life you love after an unexpected trauma
By setting attainable goals you can create your own luck
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Ian Taylor on What to Know About Climbing Everest, Kilimanjaro and Trekking Around The World
00:55:36
Ian Taylor is an adventurer, Everest summiteer, expedition leader, entrepreneur and founder of Ian Taylor Trekking. In 2008 Ian Taylor became the youngest Irishman to climb to the top of the world and upon doing so raised €100,000 to build the Mt. Everest primary school in Uganda with Irish charity Fields of Life. Ian found his purpose and set out on building his own trekking company helping people achieve their goals of climbing to some of the world's highest mountain ranges. He has over 20 years expedition experience, led over 150 treks and has climbed Kilimanjaro 37 times with the goal to summit Kilimanjaro 50 times!
Food for thought:
How to train for Everest
The importance of acclimatisation and physical preparation
Stepping out of your comfort zone
Enjoy and get rad!
You can follow Ian and find out about his expeditions on Ian Taylor Trekking.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Josh Stinton on Tackling the World's Hardest Adventures for Charity from Unicycle World Championships to Cycling the Atlantic Ocean
00:51:59
Josh Stinton is a Charity Adventurer on a mission to take on some of the world's hardest adventure challenges to raise awareness and money for small charities. 5 years ago Josh set out on a 90km cross country skiing adventure in Vasaloppet, Sweden despite never having skied before. This was the first charity challenge that would change the course of his life forever. He has represented Australia in the downhill unicycle world championships in Spain, hand-cycled across the length of Japan, bicycled across the Atlantic Ocean (6,434 kilometres) 14 days straight and taken part in a 700km mountain bike race through the Arctic. All in the name of raising funds for small charities Josh chooses a new charity for each challenge. As a motivational speaker Josh encourages people to 'write a life story they would love to read'.
Food for thought:
How Josh became known as the 'Charity Adventurer'
Think of one way you can help someone today
Next challenge Running in the Sky to raise awareness for Right to Play
Enjoy and get rad!
You can follow Josh on his website JoshStinton.com and if you would like to donate to his next challenge the Sky Run Challenge it would be massively appreciate with all funds going to Right to Play raising money for 10,000 children.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Circe Wallace from Pro Snowboarder to Action Sports Agent to the Biggest Names in Action Sports
00:55:24
Circe Wallace is a former pro snowboarder, pioneering action sports agent, entrepreneur, producer, mother and ceiling smasher.
Circe started her career as a pro snowboarder in the 90's and then went on to represent athletes as an action sports agent for the past two decades and today as the Executive Vice President at Wasserman. She manages and mentors some of the biggest names in action sports such as Travis Rice, Torah Bright, P-Rod and Jagger Eaton. She also runs her own company Hot Nife, a Californian Cannabis brand.
Food for thought:
The snowboarding boom and rise of the action sports agent
Balancing two careers and striving for new challenges
The future of action sports and the Olympics
Enjoy and get rad!
Circe has launched a Sports Management Mastermind course educating athletes and parents on how to build an athlete brand and successful sports career. Check it out to find out how to get signed by an agent and get sponsors.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
David Hellard on Caffeine Bullet and the Effects of Caffeine on Running
00:58:10
David Hellard is an adventurer, ultra marathon runner, obstacle race enthusiast, running journalist, founder of Caffeine Bullet and presenter on The Bad Boy Running Podcast.
Londoner David has taken part in marathons, ultras, unique and quirky running events all over the world. He is the founder of Caffeine Bullet a concentrated caffeine sweet, packed with electrolytes, organises the Great British Beerathon and hosts the Bad Boy Running Podcast interviewing guests about “the weird and wonderful world of running you didn’t know existed“ as well as organising the Bad Boy Running Club.
Food for thought:
What makes strange, unusual and wacky running events so fun
Lessons learnt from running Bad Boy Running Podcast for 5 years
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Paris Norriss 'the Guy in Dubai' on Adventures in Dubai on Land, Air and Sea
01:08:12
Paris Norriss is a producer, entrepreneur and TV show host on a mission to hunt down the most extreme and fun adventures in Dubai. Paris otherwise known as the Guy in Dubai is the producer and presenter of the on-demand TV show seeking out the best experiences Dubai has to offer. From learning to be a F1 driving, shark diving, racing the world’s fastest powerboat and ziplining between mountains.
Find out how Paris started his entrepreneurial journey in the UAE as well as his favorite adventures and experiences in Dubai and what projects has coming up.
Food for thought:
Starting a business in the UAE
Building a personal brand and hosting events in Dubai
The future of Guy in Dubai
Launching the Guy in the Sky Travel Show
Enjoy and get rad!
You can follow what Paris is up to on instagram at guyindubai
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Greg Lutzka on Entrepreneurship the Hustle and Life after Pro Skateboarding
00:42:18
Greg Lutzka is a professional skateboarder with a long and established career as one of the best technical skaters in the world. Lutzka has had numerous competition wins including 2 X Games gold medals, multiple Dew Tour firsts and is the only skater to ever win Tampa Pro 3 times. He's also appeared in movies, commercials, music videos and in 2019 he founded Lutzka's Garage, a high performance motorcycle shop.
Tune in to find out about the highs and challenges of being a pro skater for over two decades, building a personal brand, entrepreneurship and what future projects he has in store.
Food for thought:
Growing up in the Midwest and getting sponsored to skateboard
Moving to Southern California at 18
Entrepreneurship and life after pro skateboarding
Enjoy and get rad!
You can follow what Lutzka's up to on his instagram page GregLutzka and get your motorcycle parts at Lutzka's Garage.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Kevin Lyman on 25 Years of Vans Warped Tour the World's Greatest Punk Rock Festival
00:56:05
Kevin Lyman is an innovator, punk rocker, entrepreneur, philanthropist, university lecturer, event promoter and founder of the Vans Warped Tour. Kevin has been involved in the music industry for over 40 years. He started in the clubs of LA and graduated to stage manager of the first ever Lollapalooza in 1991. Then in 95 with the convergence of action sports and music he thought it was time to try something himself and that's when he created the Warped Tour.
Nowadays, Kevin's a professor at USC, the founder of the Kevin Lyman Group a live event production company. He's also recently launched the My Warped Life Podcast going back through the history of the 25 years of the Vans Warped Tour telling the unheard of stories on the road.
Food for thought:
Growing up in Southern California promoting gigs and events
Starting Vans Warped Tour, travel, bands and good times
Education, giving back and the music industry moving forwards
Enjoy and get rad!
You can follow what Kevin's up to on his instagram page KevinLyman and his company Kevin Lyman Group. Be sure to check out all the crazy stories from 40 years in the music business on his podcast My Warped Life.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Dane Jackson — 3 Time Freestyle Kayak World Champion on Kayaking Down 100 Foot Waterfalls
00:49:21
Dane Jackson is a professional kayaker and 3 time world freestyle kayaking champion. Dane started kayaking at 2 years old. His dad Eric Jackson (EJ) was a pro kayaker, Olympian and founded Jackson Kayak. Traveling in an RV all over the US for 6 years Dane and his sister Emily were homeschooled by their mum so his dad could compete in kayaking events.
With 80 first-place finishes in freestyle kayaking competitions Dane is considered one of the best kayakers in the world with 3 Freestyle World Championships to his name. If he's not traveling in his RV he's kayaking around the world looking for first descents and 100ft + waterfalls.
Food for thought:
Growing up kayaking and living in a RV for 6 years
Competitions and first descents around the world
Taking on the 2nd tallest waterfall descent in history 134-foot down Salto del Maule in Chile
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Matt Barr on Building All Conditions Media and Looking Sideways Action Sports Podcast
00:52:57
Matt Barr is a journalist, publisher, business owner and podcaster. Growing up in the UK, Matt has been involved in action sports media since the mid 90's. He became the Editor of Whitelines Snowboarding Magazine and was writing about snowboarding, skateboarding and surfing as a freelance journalist for action sports publications and national press. A decade later he set out to start his own marketing agency, All Conditions Media, working with brands in the outdoors, adventure and action sports space.
In 2017 Matt created the Looking Sideways Podcast where he chats to action sports athletes and industry personalities. 150 episodes in he has just released the first Looking Sideways book.
Food for thought:
Growing up skateboarding and snowboarding in the 90's
The changing action sports media landscape
Building All Conditions Media, the adventure, outdoors and action sports marketing agency
Enjoy and get rad!
You can follow what Matt's up to on his instagram page welooksideways and be sure to check out the Looking Sideways podcast and get your hands on the book - Looking Sideways Vol.1 diving into the surf, skate and snow culture of California.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Wade Holland 'King of Stoke' on Content Creation and Adventures in Los Angeles
00:51:31
Wade Holland is an adventure personality, content creator, presenter, and the king of stoke! Growing up in Montana, Wade was a competitive freestyle mogul skier for many years. After winning TNT’s adventure reality show, 72 HOURS he built his own content creation company focused on wild and original adventure stories.
Wade's passion for off the beaten path adventures has sent him on the hunt for unique and obscure rad experiences. Working with his partner Abby Wren he's won GoPro Awards and has received Emmy nominations.
Food for thought:
Learning to produce content for The Adventurous 500
Building a career around what makes you happy
Storytelling that has a positive effect and get's people outside to explore nature
Hope you enjoy this special 50th Episode!
You can follow what Holland's up to on his instagram page wadeholland and his website wadeholland.media. Be sure to check out his partner Abby's amazing artwork bringing the color on abbywrenartistry
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Mark Sperling on Action Sports and Youth Culture and Building Community
01:05:21
Mark Sperling is an entrepreneur, Co-Founder of Group Y and super connector within the action sports industry. Growing up in San Diego, Mark was immersed in surf and skate culture from an early age. He got into the music scene and started promoting concerts at the University of California, Irvine working with the likes of Goldenvoice and artists such as No Doubt and Social Distortion.
In the 90’s Sperling started in TV production at MTV. He then went on to Transworld looking after marketing and events including the Vans Warped Tour. His passion for events, marketing and action sports saw him go on to work at Live Nation, Primedia (Surfer, Skateboarder and Snowboarder magazines) Split Clothing, Red Bull, the Hard Rock Cafes, Troy Lee Designs as well as with Tony Hawk producing the Boom Boom Huck Jam. For the past 15 years Mark has been the Co-Founder and CEO of Group Y, a collective of those focused on youth marketing, lifestyle and expressive cultures. Producing more than 250 events.
Food for thought:
Growing up in Southern California promoting concerts
Creating experiences that have a lasting impression
Youth culture, marketing and how every generation takes it to the next level
Navigating change and the future of the events industry
Enjoy and get rad!
You can follow Mark on Linkedin at Mark Sperling and find out what Group Y are up to on the company website groupynetwork.com
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Nate Menninger the First Foreign Porter at Everest on the Systemic Problem of Mountaineering
01:09:50
Nate Menninger is an adventurer, film producer and the first foreign porter at Everest. Growing up in Boston, Menninger was lucky enough to travel from a young age. At 20 years old as a sophomore in college he made his way to Spain for the Running of the Bulls. He fell in love with not only doing something extreme but doing it in the most extreme and local way possible. After graduating he booked a ticket to Argentina and lived over there for 6 months. He went backcountry skiing in Chile and even lived in a favela in Brazil.
Menninger devoted himself to the notion of extreme adventuring. He taught himself Nepalese. He had no money but wanted to go to Nepal with the idea of filming a documentary on becoming a Himalaya Porter to aid a mount Everest expedition. He spent a month to do the trip and immersed himself in every aspect of porter life. What he discovered being a porter was so much more.
Food for thought:
Getting addicted to extreme adventures
The physical and phycological issues of being a porter on Everest
The systemic problem of mountaineering around the world
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
James Whittle & Tom Caulfield 'The Tempest Two' on Climbing El Capitan and Rowing the Atlantic
00:58:18
James Whittle and Tom Caulfield, two adventurers from London in 2015 decided that they wanted to tackle one of the hardest challenges on the planet. A 3,000 mile row across the Atlantic which they did unaided and with no experience whatsoever. The Tempest Two was born.
It became their mission ever since to inspire people to step out of their comfort zone and show that anyone can achieve extraordinary things. The Tempest Two then set out to learn a new skill and take on new adventures. Summiting Mont Blanc with no previous climbing experience, motorbiking from London to the Sahara having passed their driving test a week before, taking on the world's first Ultra Triathlon in Patagonia and climbing El Capitan with only 18 months climbing experience.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Welcome to Rad Season where we discover what is happening in the world of action sports. Join Oli Russell-Cowan as he chats to the athletes, industry founders and culture icons that are shaping our lifestyle. Ready to get inspired about a world of fun where it's always the season somewhere?
FUEL TV: #1 - Erika 'The Viking' Vikander | Pro Freeride Snowboarder
00:44:05
The first guest on FUEL TV's Rad Season Show is American freeride snowboarder, Erika "The Viking" Vikander, who just took 3rd place in the 2021 Freeride World Tour.
We talk about how Erika got into Snowboarding and how a major injury in Slopestyle changed the direction of her life and got her into freeride snowboarding and on onto the Freeride World Tour.
The Rad Season Show airs every Friday on FUEL TV's FRESH@5.
If you miss the episode you can catch up on FUEL TV Plus and don't forget to subscribe to our podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Danny Bent 'Happiness Guru' on Running, Storytelling and Making People Smile
00:57:33
Danny Bent has been voted as one of the 100 happiest people in the UK, he's a runner, entrepreneur and Guinness World Record holder. He use to compete for GB in Triathlon and has an insatiable appetite for adventurer, running and putting a smile on peoples faces.
In 2008 Danny cycled 9,000 miles from London to India. He's pogoed across Togo, set up Project Awesome, a free fitness class around cities in the UK and is the founder of World Relay, uniting the world through long distance running relays.
Tune in the find out how Danny made his passion for running his job and what awesome adventures he has coming up.
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
FUEL TV: #2 - Pat O'Connell | President of Florence Marine X
00:44:38
The second guest on FUEL TV's Rad Season Show is Pat O'Connell, a surfer and star of Bruce Brown's The Endless Summer II. Soon after walking away from full-time competition, Pat has also been one of the regulars on the Drive Thru series of surf movies and television shows since 2005.
We talk about how O'Connell grew up in California, the Momentum Generation, starring in the Endless Summer movie, surfing on the world tour, his career at Hurley after competing and his new role as President of Florence Marine X, John John Florence's new brand.
Enjoy and get rad!
You can follow what Pat's up to with Florence Marine X on their website and Instagram page florence_marine_x.
The Rad Season Show airs every Friday at 5pm on FUEL TV's FRESH@5.
If you miss the episode you can catch up on FUEL TV Plus and don't forget to subscribe to our podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Davi Birks on Mountain Biking, Podcasting and Building Sales Agency HKT Products
01:05:39
Davi Birks is a mountain bike distribution company owner and podcast host of The HKT Podcast. Growing up in the UK, Davi grew up riding motocross as a kid and had always been surrounded by two-wheels. He started his first business a Campervan company at 22 with his cousin. A decade ago he co-founded HKT Products a UK mountain bike distribution company. In 2016 Birks created the HKT Podcast where he chats to the world best mountain bikers, action sports athletes and personalities. He also acts as the UK Sales Agent for Red Bull's SPEC Eyewear and SAXX Underwear.
Food for thought:
Moving to California from the UK at 16
Starting a company and the HKT Podcast
Building HKT Products and being a sales and marketing agent
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
The third guest on Rad Season is Chuck Patterson, a professional action sports athlete and stuntman. Versatile. Adaptable. A few of the words that exemplify the spirit of this talented waterman and big mountain charger. A master of not just one or two disciplines, but seven.
We talk about how Patterson grew up skiing, discovering surfing as a kid, getting sponsored, figuring out he could make his action sports lifestyle a career, the birth of big wave skiing at Jaws and Mavericks and what epic projects he has coming up.
Enjoy and get rad!
You can follow what Pat's up to on his Instagram page chuckpatterson
The Rad Season Show airs every Friday at 5pm on FUEL TV's FRESH@5.
If you miss the episode you can catch up on FUEL TV Plus and don't forget to subscribe to our podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
FUEL TV: #4 - Wim Hof | The Iceman Explains The Wim Hof Method
00:46:13
The fourth episode of Rad Season on FUEL TV features the Dutch extreme athlete, Wim Hof, who is known for the Wim Hof Method and his ability to resist negative temperatures, setting world records for swimming under ice, running marathons in the desert with no water and prolonged full-body contact with ice.
We talk about how Hof grew up close to the border in Germany, his introduction to the cold, how he discovered the Wim Hof Method and how he is using it to help others around the world.
Enjoy and get rad!
You can follow what Wim Hof is up to on his Instagram page iceman_hof and learn more about his method on his website wimhofmethod.com
The Rad Season Show airs every Friday at 5pm on FUEL TV's FRESH@5.
If you miss the episode you can catch up on FUEL TV Plus and don't forget to subscribe to our podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Keir Dillon from Pro Snowboarder to Cannabis Entrepreneur
00:46:44
Keir Dillon is considered to be one of the most stylish snowboarders of all time. He started riding for Burton Snowboards in the early 90's and had a successful 16 year career, winning 3 World Snowboard Superpipe Championships and landing on the podium at numerous events such as X Games.
Dillion became entrenched in the industry as a TV host and reporter for ESPN, X Games, and FUEL TV. Training and competing as a snowboarder created Dillon’s entrepreneur mindset and in 2010 with a group of friends they built the headphone company FRENDS which turned into a female fashion brand.
Food for thought:
Growing up in Pennsylvania and getting sponsored by Burton at 15
Lessons learnt from being an athlete and starting your own business
The rise and fall of FRENDS
Enjoy and get rad!
You can follow what Dillon's up to on his instagram page KeirDillon
The Rad Season Action Sports and Adventure Show goes live every week on Facebook, LinkedIn and YouTube. Every Monday, the Show drops as a podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
FUEL TV: #5 - Gary Ream | Founder of Camp Woodward on Skateboarding in the Olympics
00:45:34
Gary Ream is the President and Partner of Sports Management Group, Inc and the founder of Camp Woodward. Ream discuss how he started Camp Woodward in Pennsylvania, the growth of action sports and the concept of camp and how he contributed to getting skateboarding into the Olympic Games in Tokyo, Japan.
Enjoy and get rad!
The Rad Season Show airs every Friday at 5pm on FUEL TV's FRESH@5.
If you miss the episode you can catch up on FUEL TV Plus and don't forget to subscribe to our podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
Robbie Maddison is a freestyle motocross rider who's built a career on world records, triumphs against adversity and mind-boggling daredevil jumps, including jumping across an open Tower Bridge in London, and surfing the legendary Tahitian wave, Teahupo'o, on his bike.
Maddo discuss how he grew up riding motorbikes in Australia, injuries, preparing for world record jumps and projects he has coming up.
Enjoy and get rad!
The Rad Season Show airs every Friday at 5pm on FUEL TV's FRESH@5.
If you miss the episode you can catch up on FUEL TV Plus and don't forget to subscribe to our podcast on Apple Podcasts, Spotify, and wherever else you listen to podcasts. Like what you hear? Read more by following this link: radseason.com
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