Performance Marketer (Eric Beer)
Explore every episode of Performance Marketer
| Pub. Date | Title | Duration | |
|---|---|---|---|
| 25 Dec 2020 | 5 Lessons Learned From Making One of The Hardest Decisions Of My Life | 00:53:18 | |
Making tough decisions is a part of life. It’s just that some take a much bigger toll than others. Last week, I had to make one of the hardest decisions of my adult life. I know this year has been pretty rough on everyone, and we all can't wait for it to end. For my family, it’s ending on a sad note. About a month ago, our dog Cody, who has been with our family for 16 amazing years, was diagnosed with congestive heart failure. And a little over a week ago, his health started deteriorating rapidly. He was really hurting, which put us in the position of having to ask ourselves a deeply heartbreaking question. How do you know if and when should you euthanize your beloved animal companion? Since it’s a very personal topic, I won’t be going into too much detail. But I also feel it’s a story I need to share. We all face tough decisions in life at one time or another. These kinds of gut-wrenching experiences are devastating, but they can also teach us plenty - if we can find the strength and the courage to learn. Today, I’m going to share with you the 5 lessons I’ve learned from all this. If anyone out there is facing a similarly hard decision - I hope this episode finds you well. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 18 Feb 2020 | Part 4 | Tony Robbins LIVECAST with Dean Graziosi and Russell Brunson | 00:46:29 | |
This is part 4 of a 4 part series of the LIVE CAST from Tony Robbins, Dean Graziosi, and Russell Brunson. To learn more and have a chance to receive my Bonus Bundle $39,000 When you join the KBB with my link. You can get on the VIP Waiting List To Reserve Your Spot To Get My Registration Link on 2/19. With 260k people registering for last year and they broke the internet, If this gets out of hand, I don't know if they are going to limit the # of people who can register and attend. Visit: https://www.erickbb.com to get on my VIP Waiting List. Tony and Dean explain the power of a Mastermind. You become a Reporter and Extract information from other experts. Find 10 best experts in any category, extract information, and report on the 10 best strategies from the the experts you spoke with. People will buy and You'll soon become the Expert. This is how most people got started. They introduce a Knowledge Broker where you bring people to the Expert. If you have a skill, you should share it You should feel guilty if you aren't sharing your skills with the world. It's you're calling in life. Build a community, Build a group, Build a workshop -> all fall under a Mastermind! Complete Impact! Dimes to Dollars. People will pay $10k to make $100k. What f you have a company. Who is the ideal customer? Who do I want to serve? I want to know everything about them. What do they want? What do they fear? Then I fill their needs with an irresistible offer. Example when Zappos got started, they decided to sell women shoes online. No one wanted to invest they weren't selling any shoes online.. Then Tony Hsieh comes along, and says you need to know your ideal customer. But you need an irressitbale offer that the customer feel silly not to do it. What did they do? Tony suggested they build an offer where they will pay for the shipping to the customer and if they don't like the shoes they can send them back and they will pay for the shipping both ways. Everyone thought he was crazy. Well, they sold for 1.2 billion to Amazon! Focus on serving people, helping people and the fear will disappear. Get in the game. Get over the disbeliefs, the objections. Tony didn't have resources when he started. Dean didn't have the resources when he started. Eric didn't have the resources when he got started. YOU NEED TO BE RESOURCEFULNESS. OPM vs OPE Other Peoples Money vs. Other Peoples Experience You could save Decades with OPE. Fast Track Your Success! You Can Do This! Registration will be Open 2/19 - Get on Eric's Waitlist at www.erickbb.com and you'll be first inline to reserve your seat for the 2/27 LiveCast. And when you Register with Eric's link, you qualify for his $39k Bonus Bundle when/if you purchase the KBB This Year! One of the Free Bonuses is Free Access To Eric's New York Mastermind!!!!! | |||
| 09 Aug 2021 | Cryptocurrency and Wealth Building: Is NOW the Right Time to Be Investing In Crypto? | 00:24:23 | |
Building wealth is a relatively simple concept, but cryptocurrency has added an exciting new dimension to it. Everyone wants to know if crypto is the next big thing or just a fad doomed to fail from the get-go. I firmly believe that cryptocurrency is here to stay. And I’m investing a sizeable portion of my hard-earned dollars to back that up. Now, bear in mind - I’m not a financial expert. Nothing you hear today can be considered financial advice! What I can do is share my thoughts on a movement I’m very passionate about and how I’m leveraging it to build wealth. To me, wealth-building is extremely important. I believe the key to making the world a better place is having good people making more money. And my goal is to generate enough wealth to invest large amounts of it in people and startups looking to make a difference. Is crypto the right way for me to get there? I’m confident it is. And if you want to learn more about how I plan on doing it, tune into this week’s episode! Key Takeaways: - The fundamentals of building wealth (0:54) - Is it too late to start investing in cryptocurrency? (3:00) - The lesson I learned from my experience of investing in Netflix (6:02) - A simple method I use to ground myself and stay in the game (6:53) - The benefits of getting into crypto while it’s still tricky (8:34) - My favorite cryptocurrencies to invest in (10:08) - The best way to fight investing anxiety is… (14:01) - Why is wealth-building similar to selling a company? (15:01) - You gotta start somewhere! (17:10) - Why building wealth matters (19:43) Additional Resources: - Eric Beer's One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 07 Aug 2020 | How to Collect Found Money With Your Thank You Page (+ Outcome Page Framework) | 00:53:25 | |
The majority of marketers are leaving money on the table. When you’re crafting an offer, you need to make the most out of every single component. Make every page work towards reaching your goals. Every survey needs a thank you page. But even those who understand the value of showing appreciation to your audience frequently miss out on a huge opportunity to make a little extra. I’m talking about found money. Yes, your thank you page is an excellent way for you to acquire additional conversions. It performs amazingly well, whether you’re using a lead magnet, trying to make a sale, or just getting people to engage with your brand. For this week, I’m going to show you how to create a fantastic thank you page so you can supplement your marketing efforts and drastically increase your conversion rates. But there’s more! I’m going to share a full outcome page framework for you to use when creating segmentation surveys. While going through the steps, I’ll refer back to some of the top tips and techniques we’ve explored over the last couple of months. Tune in for an hour-long episode of the Performance Marketer Podcast, recorded live inside of my exclusive Facebook Group. And if you want to stay updated about my monthly membership program and the SurveyDetective platform, while getting bonus content from the show, sign up to my waitlist using the link below, in the Additional Resources section. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 24 Feb 2022 | Why Birthdays Are So Important In Your Journey | 00:10:52 | |
Hey, Performance Marketers! Are you ready to celebrate? My birthday, for example. Well, it was actually on 11 Feb when I recorded this episode, but it’s always good to have a reason for celebration. My birthday actually inspired me to think about why birthdays are so important in our lives and entrepreneur journeys (and to share my thoughts with you). So let this episode be my birthday gift to you. Tune in and be a part of my way to celebrate life! Welcome! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 07 Oct 2021 | Part 2 | Lead Generation Arbitrage - Six Steps to Success | 00:40:32 | |
This is the podcast you should listen to 25 times! I’m not kidding! This episode is worth listening to multiple times because it contains a ton of precious information on lead generation arbitrage. Remember what we said in the previous episode - lead gen arbitrage is one of the easiest ways to make money in affiliate marketing. But there are plenty of things you need to understand before starting your own business. So, I’ll walk you through the process step by step. Today’s presentation contains six steps you need to take to avoid beginner mistakes and build a solid foundation that will bear fruit. If you tune in, I’ll help you figure out how to calculate the risk/reward factors, determine margin goal, go into the media buy, find affiliate partners… But before tuning in, take a notebook because there’ll be plenty of examples, numbers, and calculations you’ll want to write down. So you’ll probably listen to this week’s episode again and again. You know what they say: repetition is the mother of all learning. Then, let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 22 Oct 2020 | The Definitive Proof Surveys Can Help You Generate Leads For ANY Business | 00:44:27 | |
Over the years, I’ve heard all sorts of objections people have about surveys. In this episode, I’m going to debunk every single one! Surveys work for ALL businesses, and I firmly believe they are the best tool for generating leads. Throughout my 17 years as a performance marketer, I’ve generated over 15 million leads for companies working in entirely different industries. And in all that time, surveys haven’t failed me once! Now I am aware there are many different objections people rely on when arguing they don’t need surveys. With all the research I’ve been doing for my SurveyDetective platform, I was able to stitch together quite a hefty list. Today, I’m going to break down each objection, point by point, and disprove them all, using facts. But that’s not all! I’m also going to brainstorm a gigantic amount of topics across an exhaustive list of industries to show you just how universal and intuitive surveys actually are. Tune into this week’s episode, and if you still have any doubts, I urge you to reach out and get in touch. I’d love to chat, answer any questions, and trust me - I WILL help you overcome any lingering challenges you might have about surveys. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 19 Nov 2020 | How To Launch An Amazon Best-Seller Book (Launching “Million Dollar Dads”) | 00:46:25 | |
Awesome news, Performance Marketer Nation! This week, I’m having my first ever book launch! I’ve recently co-authored a book called “Million Dollar Dads”. The whole thing was set up by Jamie Wolf, who is an expert at putting together incredible collaborations for entrepreneurs looking to expand their brand by becoming authors. It’s been a really awesome experience, and today, I’m going to tell you all about it! One of the most amazing things about this project was I got to meet a bunch of cool, incredible people. Aside from Chris Baden, I’ve never met any of the other Million Dollar Dads before. We’re forever bonded by our book, and I truly appreciate getting to know these folks. Tune in as I’m going to go over the entire process and explain everything that goes into launching an Amazon best-seller book. And as a special treat, I’ve had Jamie and some of my co-authors send me a recording revealing their number one marketing secret, so make sure you listen through to the very end. The book “Million Dollar Dads” is out today, it’s ONLY $0.99, and you can get it (along with special bonuses) using the link below! 👉 Get Your Copy of the “Million Dollar Dads” (+ BONUSES) Here! Thank you for all of your support! Now let’s get to it! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 01 Sep 2022 | Liz Benny The Queen of Kapow: On Business and Life | 00:56:02 | |
Building a business that makes millions of dollars doesn't mean giving up happiness. Contrary to popular belief, you can earn money while having fun at the same time. That's one of the few things we'll get to learn from our amazing guest for today - Liz Benny. Liz is a life and business coach, and she helps entrepreneurs and business owners grow their businesses exponentially while living their best lives through her signature KAPOW method. So, in today's episode with Liz Benny, we'll talk about.. - Liz Benny's journey (from working in the corporate world to building her own business) - how to find happiness in what you do while making money - Liz's unique human superpowers - and so much more… If you need a light-hearted talk for inspiration or if you're looking for someone who can help you with your entrepreneurial journey, make sure to tune in to today's episode of Performance Marketer! Let's dive right in! Key Takeaways:
Additional Resources: - Level up your business using Liz’s entire course bundle offer here - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 14 Oct 2021 | Part 3 | Lead Generation Arbitrage - Learn, Acquire & Make Money | 00:18:09 | |
You will fail more than you will succeed. I can guarantee you that. What’s more - you’ll fail nine out of ten times! But, I have some good news for you! Even with 90% failures, you can still have a massive business. That’s the beauty and power of lead generation arbitrage. At first sight, this big topic may seem confusing. I don’t expect you to get everything on day one. I’ve been in this business for more than 20 years, and I’m still learning. That’s why I told you last week to listen to these episodes multiple times and make notes. It takes time to acquire all the numbers and principles. But these numbers make sense, I promise. And once you get lead gen arbitrage, you’ll never be out of work again! In this episode, I summarized the things we went through during this brief course. If you tune in, you’ll also find out why a failure placement doesn’t mean zero revenue, what it means to optimize or kill, and what advantages certified Survey Detectives would have in this business. So, let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 14 May 2020 | The #1 Reason I Was Able To Sell My Biz For $100m In Cash With Jeff Goldstein | 00:26:40 | |
For this week’s episode of the Performance Marketer Podcast, I had the pleasure of talking to Jeff Goldstein. Jeff is a veteran of the online industry who, in 2006, sold his business for a whopping 100 million dollars in cash! Today, we’re going to talk about the number one reason that helped him build his 9-figure business. Can you guess what it is? It’s something that’s been a very frequent topic on our show. If you guessed “build your list,” then you’re welcome to pat yourselves on the back. I’ve said it before, and I’ll keep saying it - you have to build your list. That is how you build your empire. Jeff is an advocate of simplicity in business, which is something he talks about in his book titled It’s Just That Simple. Recently, Jeff restructured his teachings into a free webinar. If you’d like to learn more about his 6-step formula to building a sustainable business in less than 30 days, check out the link in the Additional Resources section below. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 10 Feb 2025 | I Grew an 8-Figure Affiliate Marketing Business - Here's How You Can Copy It | 01:02:49 | |
Ever wondered how top affiliate marketers really built their empire? In this no-holds-barred episode, I'm pulling back the curtain on my journey from struggling entrepreneur to eight-figure business owner. You'll discover the unfiltered truth about affiliate marketing – both the golden opportunities and the pitfalls nobody talks about. I'm breaking down exactly how this industry is reshaping modern advertising and why NOW is the perfect time to dive in. Get ready for a value-packed hour where I'll share:
Whether you're just starting out or looking to scale your existing business, this episode is your blueprint for navigating the affiliate marketing landscape in 2025. Stay until the end for my insider secrets on positioning yourself as a leader in this rapidly evolving industry. Trust me – you won't want to miss this one.
Keynotes discussed: * Understanding the basics of Affiliate Marketing (01:05) * The story of Eric Beer: the rocky road between economic instability & financial success (02:31) * The mathematics behind Affiliate Marketing’s prosperity (15:44) * Accepting failure as part of the entrepreneurial process (23:11) * How to become an Affiliate Marketing expert on your own (35:39) * Joining the Inner circle: The impact of surrounding with outstandingly talented people (42:29) * Helping others to find their entrepreneurial purpose (50:54) * The 21 days performer marketing challenge (54:33) | |||
| 17 Feb 2022 | DISC Personality Test Round Table - All About Your Why and D.I.S.C Results | 00:38:00 | |
Have you ever thought about how important mindset and personality are for success? I’m sure you’ve heard of mindset coaching and personality tests, but have you ever dived deeply into why you are who you are? I have. And my team as well. Actually, Mandy Keene, mindset coach, had me and my team take the DISC personality test. She then reviewed with all of us what the DISC means and went over each of our reports in front of everyone. We did the test primarily to learn things about ourselves (and each other). But it can also be used to get an insight into the personalities of job candidates before hiring them. In that way, I could immediately determine if a candidate would be a good fit for the role I’m trying to fill. After Mandy analyzed our results, we had a roundtable talk where we brainstormed and talked internally about the test. It turned out to be an interesting chat, so I thought I could use it for our show. That makes this episode somewhat different from others - I’m sharing our meeting, so you can see how we operate on a day-to-day basis. Tune in and get a little look under the hood! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 25 Jun 2020 | How To Make Sure Your Discovery Survey WORKS | 00:27:19 | |
It’s time for us to take an even closer look at discovery surveys. We’ve had our high-level overviews, and by now, I’m hoping you’ve firmly grasped what we’re trying to do with Performance Marketer. The overall goal is to investigate your audience and better understand their situation than they can do it themselves. But it’s not going to work if you don’t understand the process. Over the years, I’ve heard so many people complaining about how quizzes and surveys didn’t do anything for their business. And I’m not surprised! It’s because they weren’t doing it right. Today, I’m going to share a more in-depth explanation of what makes a discovery survey work. I’m also going to give you lots of practical tips for creating and analyzing discovery surveys. Get ready for some serious investigating, SurveyDetectives! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 13 Feb 2020 | The 3 Fundamental Types of Traffic | 00:23:15 | |
Digital marketing seems pretty intimidating to a lot of people - at least until they learn to master the basics. Once you have a strong foundation, everything else becomes a lot easier because it just keeps falling into place. So today is a good day! Today, I’m going to break down the essence of the entire business by providing you with a crash course on web traffic. We’re going to explore the basic types of traffic, the difference between scrollers and searchers and why gathering data is a crucial step to making it as a performance marketer. All this and more on the brand-new episode of the Performance Marketing Podcast! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 12 Dec 2019 | Carpe Diem - Seize The Day | 00:09:14 | |
Are you working towards creating a real impact in this world? Sometimes it takes a really sad event to make us reflect on what’s really important and we decide to reorganize our priorities. In this episode, I talk about how sometimes it is crucial that we take a step back and make ourselves more present and enjoy the moment before its too late. Today, we’re taking a break a break from the Performance Marketer’s secrets to learn one of the biggest lessons I can give you and it’s about to stop procrastinating your own happiness and going out there to find something that you’re really passionate about and learn everything you need to know about it, invest in knowledge but above all things, invest in yourself and spend more time with your loved ones, cause life is too short and unfortunately we never know how much time we’re going to be around. Tune in and join me for this meaningful conversation that hopefully makes us understand how important it is to be more present for our friends and family and not to give up on life Keynotes discussed:
--- Join The Challenge! Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts!
| |||
| 14 May 2021 | Follow This Strategy to Make Money With Your Email List (Simple Email Marketing Guide for 2021) | 00:08:41 | |
Making money with your email list is a dream scenario for any online business. Remember how, in the previous episode, I talked about the many benefits of owning traffic? Well, THIS is how you make the most of it! Before we go any further, I’d like to take a second here and point out some pretty outrageous misconceptions about email marketing. People often have certain reservations about reaching out to their list. They fear that they’ll come off as “spammy” and overwhelm their audience with offers. But that’s not what email marketing is about… Or marketing in general, for that matter! So today, I’m going to explain the best strategy for making money with your email list WITHOUT having to worry about people unsubscribing. Ready for another quick-fire marketing essential? Let’s do this! Key Takeaways: - Why people think email marketing doesn’t work (1:02) - What it means to treat your contacts with respect (1:50) - How to monetize your returning users (2:28) - The guide to growing your business using sweepstakes (3:21) - The most important thing about making money with your email list (5:34) --- Additional Resources: - Eric Beer's One Affiliate Offer Challenge: http://bit.ly/2MZprkP - Sign up for the SurveyDetective VIP Waitlist (Coming 2021): https://surveydetective.io --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 21 May 2020 | Email List Building Founding Members Launch - Your List Is Your Asset | 00:48:24 | |
We’re still in quarantine mode, and the updates I’ve been getting from friends across the industry got me thinking. Some businesses are experiencing record lows, something you’d expect when the whole world is in full-on crisis mode. But still, at the same time, a significant number of companies are actually thriving. How are these businesses prospering when others are struggling to keep the lights on? What is the one thing that all of these companies have in common? The answer is simple. They all have a powerful mailing list. Building your list has been a very frequent topic on my podcast. I’ve spoken about it passionately because I genuinely believe that it is a cornerstone of any successful business. At least those that are in it for the long haul. But even though it’s massively important, lots of people find it challenging. And I’ve decided to do something about it. Today, I’m going to share news about a new Email List Building Club I’m launching and what I intend to accomplish in doing so. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 28 Jun 2022 | How to Get Organic Final Expense Leads as an Insurance Agent | 00:41:43 | |
Hey Performance Marketers, I have a real treat for you today. My Insurance agent wanted to buy leads but didn't know how to structure a deal or figure out what he could pay for a lead. So I promised to explain this to him in a call that I would tape and share with my community b/c I knew it was going to be amazing. And it was! This is for all of you (no matter what kind of professional you are) asking, How do I know how much I can pay for a lead? You can apply the model I gave to my insurance agent to any other branch. Once you understand the numbers, you can compete with other media buyers and have hotter offers because you know what they don’t - your allowable per click / lead / sale or even booked meeting. So, tune in as I’m walking my insurance agent through the numbers and building a working model for him from scratch. You really don’t want to miss this one. Let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 09 Apr 2020 | KBB Affiliate Insights Part 2: The Results, The Lessons and What Comes Next | 00:33:25 | |
Welcome to part two of my Knowledge Broker Blueprint affiliate campaign breakdown. Last week, I went over the entire KBB promotion structure, and I dove deep into the way that I set-up my affiliate campaign. The previous episode covers everything that happened before the free livecast event with Dean Graziosi and Tony Robbins. If you missed it, I suggest you listen to that episode first. Today, I’m going to talk you through the rest of the campaign, meaning everything that happened from February 27th onward. Also, I’m going to share some of the key takeaways I got from this entire campaign, as well as hint at the projects that I'll be turning to next. This truly was an exceptional opportunity, and the experience I got from it will be priceless for my future projects. Primarily for my upcoming affiliate promotion of Russell Brunson’s Traffic Secrets book as well as the marketing campaign for my brand-new survey platform, SurveyDetective. I hope my hour-long breakdown gave you some refreshing insights into the world of affiliate marketing. There are some very cool projects I have lined up shortly, and I’m going to share my thoughts and strategies over the following weeks. It's going to be a very exciting period. I'm really looking forward to it, and I hope you'll come along for the ride. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 02 Apr 2020 | KBB Affiliate Insights Part 1: The Set-Up, List Building And Creating A Free 5-Day Challenge | 00:30:34 | |
Over the last couple of months, I’ve been working as part of an affiliate marketing team, promoting the Knowledge Broker Blueprint Course created by Tony Robbins and Dean Graziosi. If you’ve been following my podcast and social media channels, then you’ve must've seen a lot of content related to the KBB. Since that is only just a part of the story, I’ve decided to share my entire KBB affiliate experience over the next couple of episodes. I’m going to go through the whole process bit by bit, highlighting the stuff we did well and reflecting on the things we should’ve done differently. All in all, it was an amazing experience people would typically pay a lot of money for. I got a chance to work with incredible guys such as Tony and Dean, all while acquiring 30,000 brand new leads in the process. In part one of my breakdown, I'll go over why I decided to join the KBB affiliate team and how we set everything right up until the free livecast with Tony and Dean, which was a massive milestone in the campaign. I got really deep into the nitty-gritty of it, so when you’re listening to this, make sure you can dedicate yourself to it. There’s a lot of cool stuff you don’t want to miss. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 31 Jul 2020 | 9 Mistakes To Avoid When Choosing Your Lead Magnet Giveaway | 00:39:05 | |
Are you making the most out of your lead magnets? They are a powerful marketing tool, one that every marketer should know how to leverage. You create a lead magnet to draw out a specific action from your audience. But while you’re offering a piece of content for free, you’re also asking something in return. Depending on your goals, you could ask for an email or a phone number or maybe request a particular action, like subscribing to a podcast or a YouTube channel. Whatever it is you’re giving away, you’re using it to entice your audience to engage with you. Essentially, you’re making an ethical bribe. Lead magnets work so well because they’re built on an evergreen marketing principle - people love getting free stuff. Still, there’s a lot more you need to take into account to really make the most out of them. Yes, creating a great lead magnet will skyrocket your conversion rate. But on your way there, you’re bound to run into all sorts of common traps. If you’re not careful, they could completely derail your campaign. I’ve seen people make the same mistakes over and over again when it comes to lead magnets. All of them are easily avoidable. And so for today, I want to share with you some essential questions you should always ask yourself before putting your lead magnet into place. This checklist of top 9 mistakes to avoid when choosing a lead magnet giveaway will ensure you’re on point every single time. If you want to get a PDF of the full list, sign up to my SurveyDetective VIP waitlist through the link below, in the Additional Resources section! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 11 Nov 2021 | How to Sell Yourself Online? | Step by Step Business With Krista Mashore | 00:39:34 | |
This week, I welcome a special guest - digital marketing coach Krista Mashore! With exceptional working ethics and passion for education, Krista was among the top 1% of realtors nationwide. In her best year in real estate, she sold 169 homes. But, after spending 17 years in the industry, she felt burned out. In that period, she got the idea to turn to the coaching business. She used to be a teacher. ✔ She’s an expert in real estate. ✔ She’s already been in the online marketing world. ✔ She has a God-given ability to inspire people. ✔ It seemed that teaching other professionals in the industry was just her thing! Four years ago, she started coaching real estate agents in marketing themselves online utilizing video and social media. Now she has a broader net of teaching local professionals related to real estate and other entrepreneurs. As Krista puts it, she teaches people how to sell themselves. And she does a great job, indeed! Beginning as a person no one knew online, Krista hit over $20 million in just four years. Not only that, but her team has made over a million dollars for ten months in a row, and she is now on track to do $24 million in one year! At least, that’s her goal! I’m sure you’ll enjoy the interview as I did because Krista has so much gold to share! Join us as we discuss step-by-step digital marketing strategies, what the best lead magnets are, and why it’s crucial to flirt with your audience. Let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! https://podcasts.apple.com/us/podcast/performance-marketer --- Visit Krista Mashore’s website: https://kristamashore.com Get your free copy of Krista’s Ultimate Lead Gen Playbook: | |||
| 07 Apr 2020 | How to Apply for a Forgivable Loan Under the PPP: A Guide for Entrepreneurs and SMBs | 00:26:02 | |
If you’re an entrepreneur or a small business owner, you may be qualified for a forgivable loan. Last week, the government put into place the Paycheck Protection Program which can help you cover payroll expenses. We’re facing some uniquely challenging times and this is will definitely go a long way to helping keep the economy going until the Coronavirus pandemic is under control and dealt with. I encourage you to contact your accountant, your lawyer or reach out to your bank as soon as you can and apply for a forgivable loan. All businesses with up to 500 employees are can apply and although the program is planned to remain open until the end of June, there is a funding cap that will likely be reached before that time. Another reason why you should apply asap is that lenders need time to process your loan. I’ve recorded this bonus episode to share my experience with filling out the application and answer some of the FAQs related to the PPP and the submission process. Check it out, apply if you’re eligible and I hope my experience can be of use to you. Stay safe, everyone! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 14 Feb 2020 | Part 2 | Tony Robbins LIVECAST with Dean Graziosi and Russell Brunson | 00:32:58 | |
This is part 2 of a 4 part series of the LIVE CAST from Tony Robbins, Dean Graziosi, and Russell Brunson. To learn more and have a chance to receive my Bonus Bundle $39,000 When you join the KBB with my link. You can get on the VIP Waiting List To Reserve Your Spot To Get My Registration Link on 2/19. With 260k people registering for last year and they broke the internet, If this gets out of hand, I don't know if they are going to limit the # of people who can register and attend. Visit: https://www.erickbb.com to get on my VIP Waiting List. Tony and Dean explain the power of a Mastermind. You become a Reporter and Extract information from other experts. Find 10 best experts in any category, extract information, and report on the 10 best strategies from the the experts you spoke with. People will buy and You'll soon become the Expert. This is how most people got started. They introduce a Knowledge Broker where you bring people to the Expert. If you have a skill, you should share it You should feel guilty if you aren't sharing your skills with the world. It's you're calling in life. Build a community, Build a group, Build a workshop -> all fall under a Mastermind! Complete Impact! Dimes to Dollars. People will pay $10k to make $100k. What f you have a company. Who is the ideal customer? Who do I want to serve? I want to know everything about them. What do they want? What do they fear? Then I fill their needs with an irresistible offer. Example when Zappos got started, they decided to sell women shoes online. No one wanted to invest they weren't selling any shoes online.. Then Tony Hsieh comes along, and says you need to know your ideal customer. But you need an irressitbale offer that the customer feel silly not to do it. What did they do? Tony suggested they build an offer where they will pay for the shipping to the customer and if they don't like the shoes they can send them back and they will pay for the shipping both ways. Everyone thought he was crazy. Well, they sold for 1.2 billion to Amazon! Focus on serving people, helping people and the fear will disappear. Get in the game. Get over the disbeliefs, the objections. Tony didn't have resources when he started. Dean didn't have the resources when he started. Eric didn't have the resources when he got started. YOU NEED TO BE RESOURCEFULNESS. OPM vs OPE Other Peoples Money vs. Other Peoples Experience You could save Decades with OPE. Fast Track Your Success! You Can Do This! Registration will be Open 2/19 - Get on Eric's Waitlist at www.erickbb.com and you'll be first inline to reserve your seat for the 2/27 LiveCast. And when you Register with Eric's link, you qualify for his $39k Bonus Bundle when/if you purchase the KBB This Year! One of the Free Bonuses is Free Access To Eric's New York Mastermind!!!!!
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| 27 May 2021 | STOP Overcomplicating Success! How Top Entrepreneurs Fast-Track Success by Keeping Things Simple | 00:23:50 | |
Finding success may not be easy, but it’s also not complicated. And yet, there are tons of aspiring entrepreneurs who are getting in their own way because they’re overcomplicating their success. The secret to advancing quickly is keeping things simple. Focusing on things that don’t matter or trying to reinvent the wheel is costing you precious time. Not only does it make your journey slower, but it also makes you more likely to quit. This episode is dedicated to everyone desperate to start their own business but is currently worrying about which font they should use for their logo. Everyone who’s still retouching page three of their funnel for the gazillionth time... Please, stop... It doesn’t have to be this hard! Today, I’m going to explain why modeling other people’s success is the best way to fast-track your own. I’ve used this method to build this business and continue to use it to stay ahead of the game. Are you ready? Let’s get started! Key Takeaways: - What can entrepreneurs learn from Kobe Bryan’s incredible career? (2:00) - How people overcomplicate success (6:10) - Choosing who to model (8:36) - How to keep things simple (12:15) - A guide to modeling other people’s success (“eCommerce example”) (13:16) - Structuring your research notes (14:59) - Success modeling example No. 2 (“weight loss market”) (16:46) - How to discover what’s working (19:39) - The difference between copying and modeling (21:08) Additional Resources: - Eric Beer's One Affiliate Offer Challenge: http://bit.ly/2MZprkP - Sign up for the SurveyDetective VIP Waitlist (Coming 2021): https://surveydetective.io --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 28 Jan 2021 | 6 Tips You Need to Know to Set Up AMAZING Lead Gen Deals With Your Affiliates (CPL/CPA) | 00:44:43 | |
Wouldn’t it be great if you could set up a lead gen deal where you pay ONLY when you get results? Last week on the podcast, I shared my framework, which showed how you can start a lead gen business without spending ANY of your own money. If you recall, for this to work, we need three players willing to play the game: the Advertiser, the Affiliate, and YOU! Today, I’m going to focus on exploring your relationship with “the Affiliate” (aka, “the Publisher”) - the person who will be supplying the leads for your deal. I’m going to share with you six tips for creating AMAZING lead gen deals with your affiliates, including one essential tip that will help you stand out from the crowd! Exciting, right? Well, that’s not all! If you listen through to the end, you’ll get some bonus tips as well that should really help you hit the ground running. Get ready, Performance Marketers! You’re in for a treat! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 17 Dec 2020 | How to Build a Legacy: A Reading of My Chapter From the Best-Selling Book “Million Dollar Dads” | 00:57:52 | |
Hey there, Performance Marketers! I hope you’re excited about this week’s episode as much as I am because I have a special treat prepared for you. This week on the show, I will be reading my entire chapter from the recently published “Million Dollar Dads”! Several episodes ago, I talked about all of the things that went into prepping, writing, and publishing a best-selling book. I wanted to take you through the entire journey with me, and this reading of my chapter from the book will be the last step. You will hear my story told chronologically, highlighting the critical moments of my career, the challenges of being an entrepreneurial dad, and some of the biggest lessons I’ve picked up along the way. I’ve also shared a lot of great stuff about performance marketing in general, as well as my most recent project - SurveyDetective. Once again, I want to thank you so much for showing up for me during this time. You’ve provided me with so much support, and I’ll be forever grateful. Tune in to listen to my chapter in which I share my thoughts on making an impact and building a legacy. I hope you enjoy it! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 10 Sep 2020 | How to Grow Successful E-Commerce Business in the Next Decade With Bryan Bowman | 00:53:20 | |
If you ever thought about going into online marketing - NOW is the time! This week, I’m joined by the founder of eCom Underground and renowned e-commerce expert, Bryan Bowman. He is an all-star in the online marketing space, and he’s got some incredible insights about the current state of the market he’d like to share with you. Bryan and I initially met through Russell Brunson’s Inner Circle, and we got to know each other pretty well since then. We regularly have calls where we exchange ideas and discuss the latest online trends. I’ve enjoyed our conversations so much, and I figured you would, too, which is why I’m delighted to have him on the show. Being a former pro golfer, he relied on his remarkable athlete mindset to get to the top of the e-commerce industry. He got into the game selling used products from eBay on Amazon, but things really skyrocketed when he discovered private labeling, which helped him develop multiple successful brands. These days, he’s focusing on coaching and consulting SMBs on leveraging digital marketing to grow their business and dominate their market. He’s always organizing cool free challenges on various aspects of e-commerce and digital marketing, so make sure you check him out. Tune in to learn more about the current state of the online market, up-to-date e-commerce trends, how to scale off-Amazon, and overall, how to grow a successful business in the next ten years with online marketing. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 02 Sep 2021 | Part 2 | Affiliate Marketing 101 For Beginners | 00:36:09 | |
As I promised, I wrapped up the Affiliate Marketing 101 For Beginners. This episode is the second part of it. We've already learned that traffic distribution is what affiliates do. So, in this episode, I’ll talk about affiliate traffic distribution channels and pinpoint 17 of them. As a pretty successful affiliate, I can tell you this – if you have distribution, you will never have a problem making money in your life. In case you are a visual learner, contact me, and you can get this presentation for free! Just to make sure - I'm not selling anything. I’m just trying to help you! I’ll also give you examples of what I did, six steps to get started, and many other tips. Don’t worry if you have no experience or technical knowledge. Anybody in the world can do this! Just don’t put a ceiling on yourself, and you’ll be mega-successful! So, if you are ready to invest your time, to learn, and to hustle... Tune in for episode #84 of Performance Marketer!
Key Takeaways: - Everybody is looking for traffic (00:00) - Generating leads & building up databases (02:14) - E-mails, websites, influencers (05:09) - Pay per click (08:50) - Exit traffic and offer wall (15:43) - Registration paths (18:21) - You can earn $millions - just invest your time (21:28) - Six steps to get started (25:10) - Anybody in the world can do this (31:47)
Additional Resources: - Eric Beer's One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 04 Feb 2025 | A Beginner's Guide to Lead Generation Arbitrage | 00:13:41 | |
Want to break into the lucrative world of lead generation but not sure where to start? In this episode, I'm pulling back the curtain on how lead generation really works, using the senior care industry as our case study. With residential assisted living costs reaching premium levels, this vertical offers serious profit potential for savvy lead generators. I'll walk you through the entire process, from understanding how lead gen portals operate to creating your own vertical from scratch. Using real examples and a detailed breakdown of arbitrage opportunities, you'll learn a system that can be applied to any niche you choose. Whether you're a complete beginner or looking to expand your lead gen portfolio, this episode provides a practical roadmap to start generating and selling high-value leads today. There are many people who’d like to jump into the lead gen business but don’t really know what they should do. They often ask me what leads they should generate, where to find them, who to sell them to… You know, all of those really good questions. The whole thing is simple for me, but I’ve been in this business like forever. Sometimes I just have to remind myself that I should explain how lead generation works so that you guys can recognize all the opportunities it gives you.
Key Takeaways:
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| 08 Jul 2021 | Seeing Through the Matrix: THIS Is the Method I Use to Absorb Other People’s Frameworks | 00:38:15 | |
In the previous episode, I shared a powerful moment from a Russell Brunson event I went to recently. It was a 2-day seminar centered on his Perfect Webinar framework. I’ve listened to Russell’s Perfect Webinar lecture on YouTube about 20 times. I knew the words, I understood the framework, but after this seminar, for the very first time - I feel like I REALLY know it. Back to front, all the elements, processes… As if it were my own. On the flight back, I watched a movie, and it hit me. I felt like Neo! I was looking at the Matrix and seeing through the code. Everything became perfectly clear to me! So for today, I want to talk to you about this experience and what it meant for me. I’m going to explore the method that helped me achieve this deep understanding of the Perfect Webinar so that you can apply it to any framework you want to master. Also, I want to share a few words to talk about SurveyDetective and what I think the next step in my journey ought to be. Let's get going! Key Takeaways: - Going to Boise for Russell Brunson’s Perfect Webinar event (1:10) - The number one thing that helped me fully take in Russell’s framework (6:18) - How will this experience shape the future of SurveyDetective? (13:41) - The key to mastering anything in life... (18:32) - What does it mean to go all-in? (25:48) - Why I’m feeling like Neo in the Matrix (28:03) - I believe people can do anything (32:58) Additional Resources: - Eric Beer's One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 15 Sep 2022 | How to Build a Thriving 6-Figure Photography Business While Living a Good Life | Interview with Sarah Petty & Erin Verbeck | 01:03:34 | |
Photographers can't make decent money and live a good life at the same time. Well, that's already a thing of the past! Joining me in today's episode of Performance Marketer are two of my friends, Sarah and Erin. Sarah and Erin had done remarkable things even before the internet became a thing. And they are here to generously share with us how they built a thriving photography business while caring for their family and living a well-balanced life. They're the living proof that between having a life and money, you don't necessarily have to pick one; you can have both! And in today's episode of Performance Marketer, we'll talk about - the process of creating a high-ticket coaching program - challenges of running a photography business - how to scale up a photography business - and a whole lot more… If you love to take pictures and turn them into a profitable business, or if you already have a photography business and are wondering how you can get consistent bookings while having a life, then this one is for you. Make sure to tune in to today's episode! Let's dive right in! Key Takeaways:
Additional Resources: - Grow your photography business using these resources from Joy of Marketing here - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 23 May 2022 | Simple Way To Find Advertisers and Publishers | 00:07:06 | |
I was at a conference in Las Vegas a few weeks ago and I was so inspired by the people I met at the event that I recorded this episode there. What actually inspired me? A ton of opportunities. - To be around so many people in a short period of time - To meet them in person - To present them your ideas - To build important relationships - To take a relationship to the next level - To get a new idea that you’ll work on in the future - To monetize the whole experience when the time comes These are some of the points I’m diving into this episode. Tune in and find out why business conferences are so important and how you can take advantage of those events to find advertisers and publishers. You don’t want to miss this one! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 07 Nov 2019 | How Getting Fired Creates New Opportunities | 00:19:25 | |
In today’s episode, we are going to take an essential lesson on change - how can we adapt to it and how do we turn a downfall into an opportunity. We are going to analyze my own displacement situation step-by-step, so you can identify what are the different strategies you can use rebuild yourself in case something goes wrong. Losing a client recently made me rethink about my business and all the systems involved in the services I provide for my clients, then, I realized just how important these questions were for me in order to grow as a leader and to reinvent myself when things are down. I think that’s a major key to succeed in life, understanding that change is always a good thing and that sometimes external agents will come in your way to test your capacities. Are you up to the challenge? Tune in if you are interested in learning the keys to reinvent yourself during chaos in this new episode of Performance Marketer Podcast. Key points discussed:
Additional Resources:
-- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts!
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| 26 May 2022 | Lead Gen Vertical in Senior Care Business Explained | 00:13:41 | |
There are many people who’d like to jump into the lead gen business but don’t really know what they should do. They often ask me what leads they should generate, where to find them, who to sell them to… You know, all of those really good questions. The whole thing is simple for me, but I’ve been in this business like forever. Sometimes I just have to remind myself that I should explain how lead generation works so that you guys can recognize all the opportunities it gives you. Today, I’m going to talk about how lead gen verticals work using the example of a lead gen portal in the senior care business. Residential assisted living is an expensive thing, so you can make serious money generating leads in this field. Or you can apply the system to some other business - it works in any niche. That’s the beauty of this industry. Tune in for today’s episode as I’m diving into how you can make money generating and arbitraging senior care leads. You don’t want to miss this one! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 18 Jun 2020 | Ask Your Audience What They Want - Investigate Using Surveys | 00:31:18 | |
In the last couple of episodes, I have introduced two powerful survey types performance marketers rely on to get results. Today, I’m going to spend some time bringing these two stories together. Discovery and segmentation surveys go hand in hand and complement each other perfectly. If you’re just using one without the other, you’re not utilizing their full potential. This episode is all about maximizing the gains from applying these essential types of surveys. Now that we’re using the right tools, we’re going to focus a little bit more on the process. We have the surveys, and today we’re talking about what makes a SurveyDetective. One of the most common mistakes I’ve seen marketers make is to overthink their role. I’ve seen them spend countless hours trying to wrap their head around the things their audience wants. To be perfectly candid, I’ve been in that situation myself during the earlier parts of my career. Luckily, I was able to figure out just how futile these attempts were. Not only was it ridiculously challenging for me to guess the needs of my audience, but it shouldn’t have been a part of my role in the first place. Thanks to surveys, I learned there was a much better way. Instead of guessing, I started asking. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 06 May 2021 | The #1 Most Important Thing In My Business to Create Cash Flow Is... | 00:06:16 | |
What’s up, Performance Marketers? I was recently out golfing with some of my buddies. They were asking me some questions about business and it made me think of you! Let me share a little about the backstory here… My golfing buddies, they’re all super successful. BUT… They don’t know ANYTHING about the online world! So they’re constantly asking me, "What do I do with this? What do I do with that?"... And one question really stuck out. They asked, “Eric, in your opinion, what is the most important thing in business?” And I liked that question so much, I decided to make a short clip and share my answer with all of you! I hope you enjoy it! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 06 Oct 2022 | Start with Nothing: How to Leverage Someone Else’s Business to Start Yours | 00:22:52 | |
How badly do you want a business? Can you build a business with nothing? Then let me demonstrate in today's episode of the Performance Marketer that you CAN build a very profitable business even if you have nothing. Friends, that's the beauty in today's world. 'Coz, you can do business with just about anything by leveraging someone's company and calling it yours. Of course, you have to have an agreement with the business owner you want to partner with. And that's just what I did with my fantastic friend Ryan Helms, founder and CEO of Legacy Media. Ryan is scaling up his podcast agency business by offering quality short-form content to his target market. However, to fast-track his process, I'm gonna promote his service while adding value to it and package it as mine so I can scale up the pricing. To better explain how things work for this setup, tune in and watch the full episode as I discuss… - how to add more value to someone's business - how to generate leads - an effective segmentation process - scaling up a podcast business strategy - and so much more If you're thinking about starting a business but don't have anything, to begin with, this episode could just be what you're looking for. Let's get started! -- Key Takeaways:
-- Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 27 Jul 2022 | How To Own Your Future w/ Dean Graziosi | 00:25:09 | |
Sign up for the Time To Thrive Challenge today!
Today, on a very special episode of Performance Marketer, I’m joined by none other than Dean Graziosi! I’m so happy to welcome Dean for his second time on the show. As many of you remember, last year, he stopped by to talk about the Knowledge Broker Blueprint. This year, he’s teaming up with the great Tony Robbins once again to bring us a FREE 5-day challenge! Together, they’ve been at the forefront of the knowledge industry revolution, providing people with tools and strategies crucial for making money online by sharing their unique skill sets with the world. The past year has been tough on many, and people all over the world are feeling uncertain about their future. But the thing is, no matter how rough things get, we still need to be the ones in charge of our own destiny. Above all else, we need to own our future. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! --- I am an independent Mind Mint, LLC affiliate, not an employee. I receive referral payments from Mind Mint, LLC. The opinions expressed here are my own and are not official statements of Mastermind.com or its parent company, Mind Mint, LLC. | |||
| 09 Sep 2021 | How To Protect Your Affiliate Network When You Partner With An Advertiser (9 Things to Consider in Your Contract) | 00:24:37 | |
If you want to protect your interests, you must have an agreement with every person you do business with. Even if it's your best friend in the world - you have to make a contract. Why? Because if you later perceive something differently than your partner, you just go to the paper and see how you defined the issue. Today I’ll talk about what you should pay attention to when entering an agreement with an advertiser. These things will also allow you to protect your interests when you're working with affiliates or publishers. Just bear in mind - nothing you hear today can be considered legal advice! I’m not a lawyer and not qualified to do so. In this episode, I’ll just review nine business decisions to consider when partnering with an advertiser that will help you protect your interests in your affiliate network. Tune in and find out how to avoid being circumvented, how to deal with late payments, and what achievement could be super powerful for you and your business. So, let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer's One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 16 Apr 2020 | How to Make Offers That Create Cash Flow - Brad Hart | 00:49:22 | |
For this week’s episode, I had the pleasure of talking to Brad Hart, an affiliate marketer, coach, and founder of Make More Marbles. Brad has a remarkably rich backstory, and it’s very inspirational. Some of the challenges from his journey include a pretty turbulent childhood and changing careers several times over. But even though he ended up finding incredible success with his career, and at a very young age as well, he still wasn’t feeling happy. And it wasn’t until he started attending Tony Robbins seminars that he got in touch with his values and pivoted to doing work he found way more fulfilling. Today, he’s mainly focusing on masterminds, coaching, and mentorship. One of his most recent accomplishments include ranking top 10 in the Knowledge Broker Blueprint affiliate program. I’m delighted that I got a chance to talk to him and go over his strategy for crafting offers. Brad was so generous with his process. At one point during, he even did a share-screen and meticulously described every single aspect of his funnels. So get ready for some intense note-taking because these are the kinds of insights you won’t get anywhere else. For me, it was such an exciting conversation to have, and I genuinely hope you all enjoy it as much as I did. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 04 Jul 2022 | Partner at ClickFunnels, Brent Coppieters, Reveals How They Grew Into a Billion-Dollar Business | 00:58:13 | |
Hey Performance Marketers, In today’s episode, I’m joined by someone I’m more than thrilled to have in my podcast. My guest is Brent Coppieters, a partner in ClickFunnels, who was blessed to be there and work with Russell Brunson from the very beginning. Brent is going to share his journey from the day he met Russell to these days. He’ll also reveal how they grew their billion-dollar business and what challenges they faced building such a giant in the sales, marketing, and lead gen world. If you have ever heard about Russell and ClickFunnels, then I don’t have to explain how much value you can get from someone who participated in building the company from scratch. So, tune in for this episode and find out: ✔️ how ClickFunnels has become this big ✔️ what values they foster ✔️ how they managed to gather so many ingenious people in one place & ✔️ how YOU can make money as their affiliate and literally make Russell Brunson work for you. So, let’s waste no time. Jump in right now! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 27 Sep 2021 | Part 1 | Lead Generation Arbitrage - A Huge Opportunity | 00:21:44 | |
Back in my mid-twenties, I did enjoy being part of the Wall Street world, but I knew something was missing. I just felt like I didn’t have control of my life, my destiny. And I thought it was vital that I dictate my future and my values. So, I left Wall Street and got into marketing. And I NEVER regret it! The minute I started to learn about online marketing, I immediately loved it. I love everything about it - advertising, being online, and having so much opportunity. But, the best thing is helping people - the concept of matching those who need something with the people who offer what they need. It’s like putting two things together and making people happy. Speaking of helping people… I also enjoy sharing my knowledge and helping you guys to learn about the business. I get a lot of questions about lead gen arbitrage. How does it work? How do I do that? That's why I've decided to explain what lead generation arbitrage is, what it means, and how to start doing something like that. This is the first of three episodes in which I cover the topic. So, tune in and learn the basics of buying leads, selling leads, and making money in the process. And this is low-hanging fruit, I promise! Let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 26 Mar 2020 | How To Find And Narrow Down Your Market Niche Using Surveys | 00:22:51 | |
I believe there’s no reason you can’t make money and do good at the same time. Being a good performance marketer is all about providing people with value. You’re looking to match a product or a service with people who need it. Looking at the market as a whole, you should be able to understand two things - it’s gigantic and diverse. But marketing is all about efficiency, and performance marketing even more so. You have to make the most money by investing the least amount of resources or efforts. That means you can’t go out and offer your product or service to anyone. You need to target people who are most likely to buy it. Determining and understanding your target niche allows you to scale your performance marketing business, grow your list exponentially, and get better quality leads. The more you know about the people you’re targeting, the better you are at crafting your message. In the end, they’ll be more likely to resonate with what you have to offer. Today, I’m going to dive into some of the critical concepts revolving the topic of nurturing your leads so that you can find your niche and narrow it down. After that, I’m going to share a little secret that will help you use information about your niche to control traffic and build your list further. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 25 Aug 2022 | Arbitrage Strategies: The #1 Rule to Decide Who Acquires a Customer | 00:40:34 | |
Hey Performance Marketers, What comes to your mind when you hear this Dan Kennedy quote (which was also quoted by Russell Brunson) - "Whoever pays the most to acquire a customer wins"? I know many people have misunderstood this, so I want to dive deeper into this subject with simple Math while also sharing with you some valuable arbitrage strategies you can use. Remember, though, that there are a lot of variables to consider before you decide to pay more for acquiring a customer and before even Google would award you with relevant traffic. In today's episode, I'll talk about… - cost per click vs. revenue per click - how can you afford to pay more for acquiring leads - how Google makes money from ads - how do you become the most valuable offer to them - and more…. Tune in now as we dive deeper into the numbers with these arbitrage strategies and the absolute truth behind the saying - "whoever pays the most to acquire a customer wins." So let's waste no time and dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 24 Feb 2020 | Part 1 of 3 | Dean Graziosi, Co-Founder of the KBB method, Talks About Using What You Already Know For Impact and Success | 00:14:02 | |
Reserve your spot for the KBB Livecast here! I broke it down into 3 sections because there’s a lot of cool stuff and I want you to digest all of it. This is the next big thing in the knowledge industry folks and you definitely want to be a part of it! On February 27th, Tony and Dean will present the second iteration of the course – The Knowledge Brokers Blueprint. It’s going to be THE event of 2020 for the knowledge industry and you don’t want to miss this FREE Livecast Training! Key Takeaways:
Click here to join my KBB VIP waiting list! By signing up to my VIP list, you’ll also get my irresistible $39,119 Bonus Package for free! You might want to hurry, though – the first 20 people to buy get up to $4,500 cashback for a plane ticket to New York! --- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 18 Nov 2021 | Step by Step Example to Start a Lead Gen Vertical in Any Niche (Plumber Example) | 00:44:43 | |
Thinking about jumping into lead gen business? Whether you’re starting from scratch or just want to grow, I’m willing to share a ton of valuable information with you. Remember, I’m not selling you anything. I just want to help you because I feel fortunate with where I’m at in my life today. And I want to make an impact on your life - because it’s possible! Today, I go through a step-by-step process to show how I would start building lead gen vertical for any niche. In this example, I am using plumbers. I explain all about the information you need to capture, how much you can earn, and why time is such an important piece of the puzzle. Tune in and find out if it’s better to sell leads once at a higher price or multiple times but cheaper. What would you like me to give away for free? Go to my YT channel and tell me in the comments! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 17 Sep 2020 | How to Invest in Companies Without Using Your Own Money With Tom Shipley | 00:33:11 | |
Investing in companies isn’t a privilege reserved for the financial elite. You could start doing it tomorrow, even if you don’t have millions of dollars lying around in your bank account. Today, we’re going to talk about how to invest in companies with other people’s money, and I don’t think there’s a better person to talk about it with than Tom Shipley. Tom is a serial entrepreneur, strategic advisor, investor, and an expert in omnichannel brand building. About 20 years ago, after a career in the special forces, he began his entrepreneurial career with just $100 in his pocket. His first-ever business idea was on point, but he was determined to learn more about systems, processes, and analytics to raise his game. In pursuit of those skills, he ended up with a Bachelor’s and a Master’s degree in Industrial Engineering. In 2005, he co-founded Atlantic Coast Brands and grew it into one of the largest direct to consumer multi-brand companies in America. One billion dollars in revenue later, and he’s still very much actively looking for new opportunities to build brands and explore platforms that can scale. This episode is a masterclass on investing in companies, full of practical tips, real-life examples, and resources that will help you learn the craft from scratch. There’s a lot of stuff we need to unpack here, so let’s dive right in! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 04 Mar 2021 | How to Create an Online School to Promote Your Market Offer | Interview With Bart Miller | 00:32:02 | |
Another week, another awesome interview! I’m super excited to be joined by business coach and online school expert, Bart Miller! For the past 15 years, Bart has been making his mark in the online business and digital marketing space. He’s built several 7-figure businesses from scratch, and ever since he moved into coaching, he’s been helping other entrepreneurs do the same. Bart has an intense drive for collaboration and is very skilled at bringing out the genius in others to create incredible business opportunities. The work he’s done with online schools is phenomenal, and he’s going to share lots of details about his approach. We discuss his method for choosing people to go into business with, his views on the significance of business systems, and critical preconditions for creating a successful partnership. All that and a whole lot more on this week’s brand new episode of the Performance Marketer Podcast! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 23 Apr 2020 | How To Get Free Evergreen Traffic Using YouTube With Spencer Mecham | 00:51:30 | |
This week on the Performance Marketer Podcast, I had the pleasure of welcoming none other than the Buildepreneur himself - Spencer Mecham. He is renowned in the online marketing space, and rightly so, with him being the number one ClickFunnels Affiliate. Spencer is a real wizard when it comes to YouTube marketing, and today, he’s going to share some incredible insights you don’t want to miss. This conversation has only solidified my belief that YouTube is an extremely powerful tool for performance marketing. We’re going to dive deep into the mechanics of how to leverage one of the world's biggest social media networks and set up a system that produces evergreen passive income. Spencer also gave us a breakdown of the YouTube's ranking algorithm and shared a bunch of practical tips on how to create engaging content. This episode is pure gold. Spencer's insights are so valuable that you’d expect to find them somewhere behind a paywall, and not in a free hour-long podcast. Make sure you tune in and listen closely because what you’ll be getting today is a masterclass on how to conquer YouTube and use it to generate a lifetime of free traffic. And in case you find yourself wanting more after the episode, you can go check out Spencer’s free webinar through the link in the Additional Resources section. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 27 Aug 2020 | Honor & Fire: Helping Entrepreneurs Learn About Family Systems With Josh Latimer | 00:32:18 | |
This week on the podcast, I'm joined by Josh Latimer, aka Automate Josh! With years of experience as a serial entrepreneur, Josh founded, grew, and sold three highly successful businesses. These days, he focuses on teaching, coaching, and helping small business owners understand the power of automation and systems. After listening to a cassette tape of Rich Dad, Poor Dad by Robert Kiyosaki, Josh felt inspired to dive into the exciting world of entrepreneurship. He began his journey with a brick-and-mortar window-washing business, which he later grew to just under $200k in monthly revenue! A software company, an education company, and a podcast later, we meet Josh to discuss his latest project - Honor & Fire. Josh and I share a core value. We believe there's nothing more important than family. As entrepreneurs, everything we do comes back to bettering the lives of those we love most. Unfortunately, achieving work-life balance is rarely easy, especially when it comes to entrepreneurs. With only 24 hours in a day, many people struggle to cope with the challenges of being a business owner. In those types of situations, family life is usually the first thing that suffers... Unless you do something about it. "We need to build wealth... But we don't need to burn our household to the ground in pursuit of it." - Josh Latimer Today, Josh is going to share a vision of Honor & Fire, an educational program for entrepreneurial families that he co-designed with his wife, Ashley. Using family systems, they aim to empower small business owners to build a business of their dreams without sacrificing quality family time. In this episode, Josh will present a high-level overview of the program, and together, we'll explore the key points of his marketing strategy. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 20 Oct 2022 | Pedro Adao on Scaling to 8 Figures with NO High-ticket Offer or Sales Team | 00:47:44 | |
👉 Claim your Challenge Secrets goodies from Pedro here: https://challengesecrets.com/eric 👉 Don't forget to sign up for the SurveyDetective VIP Waitlist: https://surveydetective.io If you're not doing any challenges as part of your marketing strategy, then you're leaving a massive amount of money on the table. That's what I realized during this episode with the marketing genius Pedro Adao. Pedro Adao, aka The Challenge King, is the brains behind online challenges. He has helped big names in the industry, like Russell Brunson and Dean Graziosi scale up their businesses using the challenge model. With the challenge model, he makes eight figures yearly with zero high-ticket offers and zero sales team and has gained over 41K customers and 300K email subscribers for the past three years, all through the back of challenges. I could listen to him all day as he talked about challenges, but today he has dropped some value bombs that I think would really help you scale your business. In today's episode, Pedro and I talk about… - Why are challenges so effective? - Paid vs. free challenges - How to pull off an effective challenge? - and a whole lot more If you want to crush your next challenge or learn more about selling effectively and building a profitable business from challenges, then make sure to tune in. You don't want to miss this one! Let's dive in! --- Key Takeaways:
--- Additional Resources: - Claim your Challenge Secrets goodies from Pedro here: challengesecrets.com/eric - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric: - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts!
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| 22 Jul 2021 | Why Change Is Good: Quick-Fire Tips for Aspiring Entrepreneurs Afraid to Take the Next Step | 00:12:44 | |
Change is inevitable, which is why we must learn how to deal with it. I just dropped my kids off at summer camp, where they’ll be staying for the next four weeks. We haven’t been apart for so long in a while, and it was a difficult moment for all of us. But on the drive back, I was inspired to think about change. I recorded some of these thoughts so I could share them with you! We all seem to react similarly to change, whether we’re kids being dropped off at camp or entrepreneurs starting a business. And more often than not, change makes us anxious and afraid. And even though that’s a perfectly normal reaction, we should fight these sensations because they’re not doing us any good. When we’re facing change, I firmly believe the best course of action is to take a step back and reflect on what’s happening. The better we understand where the anxiety is coming from, the better we can fight it using rational arguments. For this week’s episode, I will be sharing some quick-fire tips on dealing with change to help aspiring entrepreneurs who are struggling to take the next big step in their careers. If you’re plagued by worry about change, make sure to give it a listen! Key Takeaways: - What do aspiring entrepreneurs and kids going to a summer camp have in common? (1:06) - Focus on the things you can control! (2:26) - We all deal with anxiety… (4:06) - Why change IS good (7:08) - The sobering truth about failure (8:42) Additional Resources: - Eric Beer's One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 16 Jan 2020 | The Biggest Marketing Secret I Learned Over the Last Decade | 00:15:58 | |
Over the last ten years working in the affiliate marketing industry, I’ve had the chance to gather extraordinary insights. But the number one thing that I discovered which gave me a consistent competitive edge in business was how to convert cold leads into customers using surveys. One of the biggest mistakes marketers make these days is customizing their core product when targeting specific sections of the market in an attempt to meet these needs. It requires a lot of time and effort, it’s incredibly difficult to pull off, but most of all - it’s completely unnecessary! The solution? Never change your core offer, only customize the message. And relying on surveys to do that will get you the best possible results. Tune in to hear more about one of the biggest marketing secrets I’ve learned in the last decade. I could never repeat all the success that I’ve had without it. Key Takeaways:
-- Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 21 Nov 2019 | Convert Your Backend Sales Goals To Leads? | 00:14:07 | |
Are you billing your performance-based campaigns correctly? When you work on a performance basis, setting budgets and sending invoices can represent a bit of a challenge if you don’t understand the whole operation behind every single cost-per-lead campaign you put together, but how do you calculate the price of each lead you made? Stick around cause I’m about to share with you my entire billing process, give you some very specific examples of how I manage the costs of my campaigns according to each client and the different formulas you can use to calculate the conversion rate of your traffic sources and more secrets to build a solid, ethic and profitable plan that helps you to create a strong relationship with your clients. Join me for this new episode of Performance Marketer podcast and get ready to rock on your business strategies
Keynotes discussed:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts!
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| 14 Jul 2022 | Invest Diva’s Journey From Rock Bottom to a 7-Figure Business | 00:40:42 | |
Are you tired of working constantly and having nothing to show for it? Do you feel stuck with your financial situation, like you just can’t get ahead? Are you ready to take control of your financial future? Do you want your money to start working for you? Well, I cant help you with this. But I know somebody who definitely can! What’s more - that amazing person is here with us in today’s episode of Performance Marketer. You’ve probably had a chance to see her on TV. When the markets are crashing, or they are going really up, my guest is there to comment on the situation. Ladies and gentlemen, today I’m talking with Kiana Danial, aka Invest Diva. In this interview, Kiana shares some of her secrets, frameworks, and strategies to invest both in yourself and the markets. Tune in for this episode and find out: how she started her entrepreneurial journey after she hit rock bottom how you can start investing in your future even if you have only $100 how she wrote a book in just two days You really don’t want to miss this one! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 07 Feb 2022 | January Update: Getting Ready for a Big Year | 00:30:11 | |
Hey Performance Marketers, what’s up! It’s been a while since the last time. Meanwhile, I’ve been working really hard with my team. We got a lot of things going on, which is both exciting and overwhelming. Currently, we’re trying to get everything aligned and in a position to have a big year. I can’t talk about all of the things that are gonna be coming out… yet. But there are some exciting things I believe I need to give you guys an update on. So this episode is made to keep you in the loop cause I think the stuff we’re working on will be of great value for many entrepreneurs. It also contains bits and pieces of various topics we’re gonna talk about in time to come. Tune in and find out how you can get cryptos at a discount, why you should (not) write a book, and what “Amazon is selling toilet paper” really means. Let’s jump in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 04 Feb 2021 | My 5-step Perfect Survey Method: A Bulletproof Way for Generating High-Quality Leads With Surveys | 00:16:46 | |
Can surveys help you set up a million-dollar business? Last week, I explained why surveys are the single best way to level up your business, acquire leads, and stand out from the crowd. Today, I’ll be going a step further... Or five, to be precise. Yes, I’m going to do a full breakdown of my 5-step Perfect Survey Method and show you the exact framework I used to generate millions of high-quality cold leads! And I continue to use it to this day. Because it’s not only bulletproof, but it also works in any industry or any niche. And if you’ve ever heard people say surveys “didn’t work” for them, it’s because they weren’t doing at least one of these steps - if not all of them. I guarantee you. So strap in, folks! Break out the notepad, and let’s do this! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 05 Nov 2019 | Leveraging Chatbots To Grow Your Business With Nico Moreno | 00:23:53 | |
For today’s episode of Performance Marketer, we’ll be having an enlightening conversation with chatbot expert, hypnotist and master entrepreneur, Nico Moreno. If you've ever wondered... How do automated chatbots actually work? How can you manage them for a knockout sales rate? Nico will be explaining all of this up next. Chatbot implementation has become one of the latest, biggest and most relevant tendencies in digital marketing, but despite its popularity, a lot of the basic notions and advantages of this powerful resource remain a mystery for many marketers out there. Have you thought about incorporating chatbots into your business? Tune in and resolve all your doubts regarding this fascinating subject. Keynotes discussed:
Additional Resources:
-- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 11 Mar 2021 | How to Create Cash Flow With Your YouTube Content | Interview With Marley Jaxx | 00:26:02 | |
This week, we’re joined by yet another amazing guest. I hopped on a call with the incredible Marley Jaxx, the founder and CEO of Jaxx Productions. Marley is a video marketing expert helping visionary entrepreneurs create cash flow streams with their video content. She has built a 7-figure business, working with the likes of Alex Charfen, Stephen Larsen, and Cristy “Code Red” Nickel. These days, cash flow is the name of the game, and YouTube seems to be the perfect place for it! But even so, there are many challenges you need to overcome before you can tap into this gigantic pool of revenue. For today’s episode, I invited Marley to tell us about video and YouTube marketing strategies to help you grow your business and monetize your content. We discussed best practices for creating engaging online videos, repurposing content, social media platforms, and as a special treat, she even gave us a full breakdown of her ELSA framework. There’s so much gold in what Marley shared with us - do not miss this episode! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 09 Jul 2020 | Step By Step Guide On How To Use SurveyDetective to Segment Your Audience | 00:31:51 | |
We covered a lot of powerful topics about segmentation in recent episodes. And the best way for me to tie it all together is to give you a practical step-by-step example. I’m going to show you exactly how I use segmentation surveys to get better results. Last week, I talked about the five types of market segmentation. Today, I’m going to rely on purchasing behavior, a subcategory of behavioral segmentation, to show you the full process of creating and implementing a segmentation survey. Make sure to tune in because this episode holds the key to becoming a SurveyDetective. My goal is to give you the knowledge and the know-how that will help you utilize the full power of surveys. And after I’ve succeeded, I’m going to provide you with the tools to do it easier, faster, and better. The launch of my game-changing platform SurveyDetective is slowly approaching, and I want you all to be ready when it comes out. Join my VIP waitlist below, in the Additional Resources section, to get cool, behind-the-scenes updates. Combining my performance marketing secrets with the efficiency of SurveyDetective will transform you into a force to be reckoned with, no matter the industry. If you can do that, there’s nowhere to go but up. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 05 Mar 2020 | Fast Track Your Success By Learning Through Other People's Failures | 00:28:29 | |
Today, I’m going to do a deep dive into the topic of failure. And believe me, when I say, I know a thing or two about it. Throughout my career, I've had to suffer my fair share of failure. As did anyone who ever succeeded at anything. Dealing with failure is not something that we’re naturally good at. Common responses to it include anger, frustration, disappointment, anxiety, and at times, even depression. We fall victim to our own limited perspectives. That is why, in order to boost the rate of your development, you first have to learn to accept failure for what it actually is - a tool that you can use in order to achieve your success. Tune into today’s episode of the Performance Marketer Podcast to hear about my story of reaching success through failure. I’m also going to share how my way of approaching failure has allowed me to fast-track my success. And trust me - it can do the same for you! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 25 Mar 2021 | Product Launch Marketing Plan: Top Practices for Selling Products Online | Interview Jeff Brewer | 00:49:27 | |
Want to learn how to perform a fantastic product launch? Then you’re in luck! This week’s episode of the Performance Marketer Podcast is practically a product launch masterclass! I’m joined by the unbelievably talented Jeff Brewer, founder and CEO of Launch Hacker Lab. He is an international speaker, serial entrepreneur, and a leading expert on product launches. So far, he has managed 22+ launches that have generated more than $8 million in live launch revenue. Not only that, but his biggest client generated $2.1 million in less than 5 DAYS! That’s mind-blowing! Jeff has a unique perspective on product launches. He’s learned from two of the most well-known people in the online marketing space - Russell Brunson and Jeff Walker. Over the years, he has developed a system where he merged the advantages from both of these philosophies to create a super-efficient product launch strategy. And he’s going to tell you all about it in this episode! Are you as excited as I am? Well then - let’s do this! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 28 Jul 2022 | How to Start and Scale a Business Using Affiliate Marketing or the Dream 100 Strategy | 00:29:11 | |
You've probably heard about affiliate marketing a dozen times. But have you ever thought about how it can massively change your business? If done right, you can scale your business quickly using affiliate marketing, even if you don't have that big following. How does a few $1,000 a day sound to you? And as a performance marketer driven by results, you can make serious money with affiliate marketing without answering to anybody. You get to do this with as many companies as you want, whenever and wherever, using the internet's power. The trick here is to make it work one time. And once you do that, the rest will follow. Are you excited to dive into the world of affiliate marketing? Make sure to tune in for this week’s episode and discover: - What are affiliate marketing and the Dream 100 - How can you build and scale your business with affiliate marketing - How to generate a few $1000 a day with affiliate marketing You don't want to miss this one! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 13 Dec 2021 | How to Turn Your Story Into a Business? | Interview With Bryan Dulaney | 00:45:51 | |
My guest today is Bryan Dulaney, one of the Top 1% of all marketers in the world. There is a good reason I can say Bryan is a miracle. Back in 2003, he died. But God had a different plan for Bryan, which included bringing him back to life with a specific purpose: help others share their stories by sharing his. Bryan didn’t waste his second chance at life, and since then, he has been on a mission to fulfill his God-given purpose of serving others, building legacies, and raising up Legacy Builders. Since 2006, not only has Bryan helped his business and his partners earn over $300 million in online revenue but more importantly, he’s supported building legacies that impact millions of people’s lives around the globe. He’s recently published the Entrepreneur Evangelist, the book he was preparing for 15 years. That has been a perfect reason to ask him to join us in the Performance Marketer podcast. I’m sure you’ll enjoy the interview as I did while we were chatting about his book, his mission, and how he helps other people figure out what they are good at and build their legacies. So, tune in and find out how Bryan started his journey, where he found his first business coach, and which movie inspired him to launch a campaign he made at least $5m from. Let’s dive in! Key Takeaways:
Additional Resources: - Contact Bryan Dulaney at www.bryandulaney.com or www.perfectfunnelsystem.com. - Get Bryan Dulaney’s new book for FREE! - Eric Beer’s One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 11 Jun 2020 | High-Level Overview Of The Segmentation Survey Funnel (Performance Marketer Kickoff Pt. 2) | 00:24:23 | |
In the second part of our first-ever Performance Marketer Founding Members Meeting, I introduced my founding members to the wonderful world of segmentation surveys. Writing surveys is a skill you’ll perfect over time, but we’re looking for some quick wins and instant gains. Imperfect action will get you there, but you have to master the basics first. I’m presenting this segmentation survey framework to equip you with the fundamental understanding of why you should use them, how they work, and how they help you build your email list. When you combine these insights with my new SurveyDetective platform, you’ll be gaining a significant, unmatched edge for your business. We’re working hard to set up our launch scheduled for later this year. In the meantime, you should sign up for my VIP waitlist using the link below, in the Additional Resources section. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 16 Jun 2022 | This One Trick Could Help You Make Millions - Work on vs. Work in Your Business | 00:44:25 | |
When someone says they did a $1m in revenue, it doesn't mean they're taking home a million bucks. But if you ask business owners what their operational cost percentage, net margin percentage, or other significant numbers are, I'm almost confident 9 out of 10 probably couldn't answer your questions. I’m not sure why, but when I see all these entrepreneurs making such major mistakes in their business, that bothers me like crazy. So I decided to unpack some key stages and indicators you should know to avoid common mistakes people make when building a business. Tune in for this episode, as I’m analyzing indicators of 4 companies to clarify: ✔️ how to build your business ✔️ how to run your business ✔️ how to scale your business ✔️ why you have to know your numbers And one of the most important things: 🔥 how to organize your business to live a good life in the process You don’t wanna miss this one! Let’s dive right in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 10 Feb 2022 | Interview David Stodolak - From Call Center Rep To Successful Entrepreneur | 00:30:41 | |
Hey, Performance Marketers! Welcome to a super special episode! We broke the three digits in podcast land together! I want to thank you all for sticking around. I hope you are getting the value you’re looking for. I’ll continue to do my best to provide it for you. And, the special episode deserves a special guest! Today I’m chatting with David Stodolak, a hustler who figured out how to play in this lead gen world. I worked with him years ago at a student loan company before I started Universal. Back then, David was doing a great job in the call center. But since our student loan company folded, David started teaching himself and working hard, so he built a successful lead gen business in the solar space over the years. Today, he is president of Solar Direct Marketing and managing partner of Encompass Leads, where he oversees all lead generation and outbound call campaigns. I asked him to share how he went from knowing nothing to achieving tremendous success in the lead gen business. So tune in, as he is willing to show you that it is really possible if you have determination, desire, and persistence. Let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 10 Mar 2022 | Part 2: How to Model a New Business (Email List Management) | 00:30:03 | |
Hey Performance Marketers, welcome to the second part of the episode - we’re going to continue modeling a new lead generation business. This time I’m diving deeper into email list management. I’ve prepared some scenarios to show you how I guestimate if a project is worth investing in. I picked some real scenarios with pretty conservative, down-to-earth projections so you can see how serious money can be made in this business. What’s the best part? You don’t need to have any product to sell, or huge investment, or even employees - you can be a one-man shop and still be mega-successful. You only have to understand email marketing and be willing to hustle. (Good old hard work is always the right answer.) So, tune in for the new episode and learn how to monetize leads by sending third-party offers, how to get revenue from an email list management partnership, and how you can be profitable with a 0.6% click rate. Welcome to another episode that is worth listening to several times. Let’s jump in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 24 Mar 2022 | (Part 2): Evaluating Online Traffic: Two Metrics That Matter When Arbitraging Media | 00:33:15 | |
Hey Performance Marketers, I’m still on a mission to obsess over the customer and make an impact on the lives of people who need help in this stuff. Last time we started talking about the process of evaluating media and determining if certain media buying campaign works for us. There was a lot of maths, and we’ll continue the calculations today. Well, it’s better to say that we’ll be playing with numbers to figure out what’s the most profitable for us. Don't you roll your eyes - numbers tell us everything. I just need several numbers to tell you what’s going on in a business - don’t need to look at its ad or landing page. And I want to teach you the power of data in a simplified way. I could be diving into these things for days. But I’m trying to keep it simple and share the essence of the business - to filter what’s really important, so you don’t have to waste time on the noise around the core metrics. So, let’s dive into optimizing and scaling the business, some more mistakes people usually make when buying media, and a tip or two on how to take a calculated risk. Well, you better stick around! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 01 Jul 2021 | Everybody’s Human: A Message That Every Entrepreneur Should Keep Close to Heart | 00:38:02 | |
I haven’t taken a business trip in what felt like ages. But recently, I went up to Boise for this event, and it was exactly what I needed. I attended a Russell Brunson event, and I witnessed something that inspired me to do this episode. The seminar was great. I was locked up in my own house for so long, working all day, and I needed something to break out of that routine. Not only did it provide me with a reset I desperately needed, but it was such a relief to see that other people were going through the same things I was. And in that, I found a great sense of camaraderie and belonging. Still, it’s not exactly what I wanted to talk to you about today. At one point, we were all asked to share our thoughts and impressions. And this lady came up to the microphone and started crying. But when she explained what she felt - it was super clear to me. It’s something I experienced a long time ago, but a lesson I still keep very close to my heart. A message I turn to whenever self-doubt starts to show its ugly face. Everybody’s human. Today, I’m going to share some of my deepest thoughts on this subject, and I hope my words find you well. Key Takeaways: - Everybody’s human - a message to all entrepreneurs (0:00) - My first business trip in a very long time (2:20) - An important lesson I learned at an early age (what A-Rod taught me…) (7:41) - What happens when you focus on what you’re doing and ignore the rest? (11:51) - We all get scared, we all fight insecurities... (15:13) - A moment from the event in Boise that shocked me (17:41) - How to become an expert (anyone can do this!) (21:44) - Lessons learned from playing golf (25:00) - A really powerful way to reset (32:15) Additional Resources: - Eric Beer's One Affiliate Offer Challenge: http://bit.ly/2MZprkP - Sign up for the SurveyDetective VIP Waitlist (Coming 2021): https://surveydetective.io --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 11 Dec 2020 | How Does Watching Movies IN REVERSE Help You Become a Better Entrepreneur? | 00:28:54 | |
When I was a kid, I used to go to the movies with my friends all the time. And we had this little trick, where, after it ended, we’d sneak into another theater so we could watch the last 20-30 minutes of a different movie. Later, when I would watch that same movie from beginning to end, knowing the ending completely changed the entire experience. Watching the story unfold in a different direction gave me a lot more insight into the movie structure itself. So what does starting a business and watching a movie in reverse have in common? For us, it was all about having fun and watching as many movies as we possibly could. I realize now that this is also an excellent method for learning about the best way to develop a roadmap for your brand new business. Great entrepreneurs start at the end and work their way back. When you define an ending, you also give your journey a powerful sense of direction. And when you know how the story ends, it’s a lot easier to work your way back to the beginning and map out all the steps you need to go through before getting to where you want to go. Today’s episode is dedicated to all entrepreneurs out there who are feeling a bit stuck. I hope this trick will help you get moving again! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 08 Oct 2020 | The #1 Most Important Thing In Any Business You Should Know | 00:29:03 | |
Do you know why so many businesses struggle to get new customers? It’s because they have no clue who they’re talking to! When selling a product or a service, the first step should always be the same - create an ideal customer profile. Even today, I’m still baffled by the fact that so many people think they can grow their business without it. You can’t - it’s not up for debate! Creating a customer avatar is essential because it’s fundamental to your marketing strategy. Learning about your audience’s characteristics allows you to connect with them. Their desires, challenges, interests, objections, behavior… All of this will enable you to improve your message, write better ad copy, and create content they’re ACTUALLY interested in. And here’s something people often overlook. You can ALWAYS go back to your ideal customer profile and develop it further. For this week’s episode, I’ll show you how I create and optimize my customer avatars. It’s helped me optimize my sales every single time, and I’m 100% sure it will help you do the same. Are you ready? Let’s get to work! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 26 Apr 2021 | How to Make Money Quickly and Easily With Lead Generation | 00:13:57 | |
Welcome back, Performance Marketers! I know many of you are very eager to learn about quick and easy ways to make money. But I’m also worried that a lot of you are going to make this very common mistake. When starting a business, people often get caught up in unimportant things. Working on their logo, their website, and various other admin things that don’t matter. Definitely not in the beginning... The most important thing you need to focus on when starting a business is cash flow! This is why today, I’m going to share with you a simple, 3-step framework that will help you do just that. I will provide a high-level overview that proves lead generation is the quickest and easiest way to create cash flow. Let’s dive in! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 29 Sep 2022 | Skyrocket Your Business Using FunnelHub | Interview w/ Founders Mike Schmidt & AJ Rivera | 00:36:10 | |
Is your sales funnel converting well? Or are you leaving tons of money off the table? Well, you’re just one of the many who only convert 3% of their webinar registrants. But what about the 97%? Whatever your answer is, even Russell Brunson of ClickFunnels was convinced right off the bat that FunnelHub is the next big thing - that it should be a part of ClickFunnels 2.0. And that’s what we’re going to talk about today. Joining me in today's episode of Performance Marketer are two of my good friends, Mike Schmidt & AJ Rivera. Mike and AJ started a web design and digital marketing agency in 2003, which then evolved into the making of FunnelHub. FunnelHub is a system for funnel-driven businesses and local businesses. Its number one job is to accept traffic from sales funnel visitors' searches and refer those visitors back into the proper funnel. It guides your potential customers into places where they need to be regardless of where they're at in their buying cycle. So, in today's episode, we're going to talk about… - How FunnelHub started - What is FunnelHub - FunnelHub integration in ClickFunnels 2.0 - Success stories - and a whole lot more Whether you're already a sales funnel pro or looking into building your first funnel to grow your business, make sure to tune in and learn how FunnelHub works and why you need one. Let's get started! Key Takeaways:
Additional Resources: - Check out agencycoach.com/beer for goodies you don’t want to miss! - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 17 Aug 2021 | A Great Hack for Discovering FREE Secrets to Success (2021 NFL Hall of Fame Speeches Breakdown) | 00:29:07 | |
My favorite way to start my week is to get a strong dose of motivation. How do I do it? It’s simple... I watch greatness! Coaching is a great way to fast-track your success. Still, I often hear people saying they just don’t have money for it. And I get that… Even though it’s a great investment, I understand it can be tough to set aside $5k or $25 for it. But in that case - just do what I do on Monday mornings! So what do I mean by watching greatness? Modeling your success doesn’t end with companies. There’s plenty of people out there who’ve already done what you’re looking to achieve. If you listen carefully to what they say, you’ll discover some of the biggest secrets of success - free of charge! I find myself drawn to athletes and listening to their stories. Recently I watched the 2021 Pro Football Hall of Fame induction ceremony. Some of the best NFL players of all time gave inspiring speeches, and I was so moved by their words I decided to dedicate this week’s show to it! In this episode, I’m going to be breaking down their amazing quotes about success, overcoming adversity, self-respect, legacy, and many other precious lessons. I hope their words inspire you as much as they’ve inspired me. Key Takeaways: - Don’t have money for coaching? Here’s what you can do… (0:51) - How I motivate myself while modeling other people’s success (2:09) - Discovering secrets to success in acceptance speeches of legendary athletes (3:38) - Charles Woods on self-respect (6:35) - Jimmy Johnson on focusing on QTL (Quality Time Left) (7:27) - Calvin Johnson on dealing with adversity and pain (9:12) - Isaac Bruce on showing up those who doubted you (12:29) - John Lynch on supporting other people (16:03) - Edgerrin James on getting your life on the right track (18:08) - Peyton Manning on legacy (19:59) - How MJ used self-motivation to become the GOAT (25:11) Additional Resources: - Eric Beer's One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 27 Nov 2020 | “Million Dollar Dads” Launch Results: I Am Officially an Amazon Best-selling author! | 00:12:52 | |
More awesome news for this week, Performance Marketer Nation! I’m officially a best-selling author! Last week, I went over the nitty-gritty of my first ever book launch. And today, we get to enjoy the results of all of that hard work. Day after the launch, I woke up to a message from my publisher saying “Million Dollar Dads” is a best-seller in EIGHT CATEGORIES! This whole thing has just been an incredible experience. Up until recently, I never even thought about writing a book... Let alone becoming a best-selling author! It just goes to show that whenever an opportunity presents itself to you - you HAVE TO go for it! In this week’s episode, I’m going to share the full results of our fantastic book launch, talk about some of the feedback I’ve gotten, and share some of the biggest lessons I’ve learned from the entire experience. Once again - a HUGE THANK YOU to all of you who supported this launch! I couldn’t have done it without you. Let’s dive into this week's episode and celebrate together! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 28 Nov 2019 | I Sit With My Friends Stacey And Paul Martino To Learn How To Transform Any Relationship With Just One Person. | 00:32:45 | |
Most of the battles that are fought in the affiliate marketing world are related to ethics. Is it possible to build a network with total transparency and get the message from your customers to arrive in the exact way they need to? Today we will cover all these questions with Stacey and Paul Martino, the creators of the 14-day Relationship Boost, who will be joining my performance network to run on a performance basis. If you’ve been waiting for the right opportunity to join the affiliate marketing world, this episode is an incredible way to learn about the whole procedure from the start, with all the information you need to build your own network, the chance to participate in the 14-day Relationship Boost program next to Paul and Stacey and hopefully, driving costumers to them while you earn money. Tune in for so much more learning about how to communicate effectively with your clients and partners, driving a successful campaign and more in this new episode of Performance Marketer Podcast. Key points discussed:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 01 Oct 2020 | Online Survey Tool Training: How to Create Essential Survey Pages | 00:29:42 | |
This week, I’m pulling back the curtain to give everyone a sneak peek into one of our private survey training sessions. Earlier this year, I started a Performance Marketer Group to help entrepreneurs build their list and level up their business using surveys. We’re making excellent progress, and we’ve already stepped in deep into the technical side of things. Having access to my SurveyDetective platform has been of tremendous help for my founding members. It has made their journey a whole lot easier. Still, for us to get to the finish line, they’ll need to digest the essentials of creating an online survey thoroughly. In this training session, I talked about the three essential survey page types. And for each of them, I gave a high-level overview and laid out all the key steps for creating awesome survey pages that get results every single time. Join me as I break down the frameworks of welcome, lead opt-in and outcome pages for online surveys. If you understand everything that I’m going to share in this episode, know that you’re well on your way to becoming a true SurveyDetective. Let’s dive into the show! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 11 Feb 2021 | Why My Perfect Survey Method Works In ANY Industry... And Why BILLION-dollar Businesses Use It Too! | 00:22:38 | |
Now that you know all about my Perfect Survey Method, I want to show you some real-world examples! Here's what you need to know. These five steps for building the perfect survey will work for ANY business, in ANY industry, selling to ANY niche. I've done lead generation for every type of business you can imagine - and I ALWAYS got results. Today, I will dive into how some well-known companies use this same method and provide a complete breakdown of their survey lead generation process. These are billion-dollar companies we're talking about! And I'm not using anything confidential here - you can go to their website right away, take their survey and see for yourself. I went through their survey funnels, reverse-engineered them, and I'm going to explain how they work. And if you have any questions after watching or listening to the show, please feel free to reach out. I'm always there for my Performance Marketers! Let's jump into the show! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 21 Oct 2021 | Mistakes People Make When Going To A Conference | 00:21:02 | |
Last week I came back from Funnel Hacking Live in Orlando - a five-day conference that energized and inspired me a ton. It’s because many astonishing speakers were literally pumping value out into the world. While I was listening to them, ideas were pouring out of my head. But one thing also helped me gain maximum value from the event. I didn’t just show up! I prepared myself and planned my activities before I went there. In this episode, I’ll talk about everything you should do before, during, and after an event to avoid mistakes and get the most value out of being there. If you tune in, I’ll help you not end up with a notebook full of notes and takeaways that you never opened, as it happened to me after a conference in Nashville. And maybe we’ll meet at the next event! Let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 16 Jul 2020 | 21 Mistakes You Want To Avoid When Building Your Survey (and How to Avoid Them) | 00:28:43 | |
When you’re trying to learn a new skill, there are certain things you can always count on. There is always going to be some kind of a learning curve, and some people will find it easier than others. One thing is sure - no one ever got it right on the first go. I’ve been in this business for over 20 years, and there’s no doubt that the difference between my first and most recent survey is nothing short of astronomical. So we all learn by failing at first and getting better as we go. But why we fail and how speaks worlds about the speed of our journey. In all my years of building surveys and helping others do the same, I’ve seen people disrespect the process countless times. And as long as you’re trying to pull questions out of thin air, hoping you'll stumble upon crucial information about your audience - you’ll always be a long way from harvesting the true power of surveys. You can mess up a survey in many ways, although some are much more common than others. I recently set a challenge for myself and was able to list out the 21 most common mistakes people make when building surveys. Today, I’m going to share every single one and explain exactly how to avoid them. There’s a lot of ground to cover, so let’s get to it right away! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 15 Oct 2020 | Top 7 Reasons Why Surveys Are So Effective | 00:16:14 | |
Surveys are an incredibly powerful marketing tool because of one crucial thing - they take the guesswork out of the equation. Many people make the mistake of crafting their offer on what they THINK people want, instead of what people ACTUALLY want. If you want to know something about your audience - ask them. Gathering insights by surveying your die-hard fans will make all the difference in the world for your campaign. But that’s not all surveys have to offer! They are also fantastic for generating leads, and people often overlook this. Just by structuring your surveys the right way, you’ll be able to revolutionize your lead generation process. Yes, surveys genuinely are amazing, and today, I’m going to talk about the top 7 reasons why they’re so effective. Stick around - you're in for a treat! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 17 Mar 2022 | (Part 1) Evaluating Online Traffic: Mistakes You Want to Avoid When Buying Media | 00:43:22 | |
“Give a person a fish, and you feed them for a day. Teach a person to fish, and you feed them for a lifetime.” Are you ready to learn how to fish? Because I’m ready to teach you how to find the fish so that you don't need me (or anybody else). It's the high-level framework, the strategy you can use no matter where you're buying media. Today, I'm going to take you through the process of evaluating media. I’ll show you how to buy traffic and determine if it works for you. What I want you to understand is the concept of analyzing the traffic and how to best optimize what you're doing. Yes, it includes some math. When you’re going into buying traffic, there are a lot of numbers - click rates, open rates, conversion rates… you can dive in the stats all day long and go after all these different numbers. But don’t freak out - I’ve simplified the process so you can focus on just a few numbers that really matter. I’ve taken out all other noise from the equation, I promise! This is how my mind thinks about this. So tune in for the first of two episodes and find out: - how to analyze data to see if your campaign is working or not - how to optimize and scale the business - what mistakes people usually make when buying media Let’s dive in and catch some fish! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 13 May 2022 | A Tried-And-True Formula to Get More Customers | 00:38:36 | |
Wouldn’t it be great if there was a formula for selling anything? You know, a framework you should follow when creating an offer that would guarantee you a successful sale… Of course, it would be awesome! And what if I tell you there is a model that can really help you build lead gen offers, surveys, or even an offer for a sales funnel? Plus - I’m more than willing to share the system with you (for FREE)! But the best part is yet to come: Once you crack this code, it’s applicable in any business! It’s all around quick fixes vs. real solutions and understanding customers’ disbeliefs, wants, and needs. That is exactly what I will talk about in this episode of the Performance Marketer podcast. So tune in for this episode and find out: - how to overcome customers’ resistance - how to use quick fixes as hooks - how to always close a deal in the end Let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 17 Dec 2021 | Leave Your Comfort Zone With Larry Long Jr, Motivational Speaker | 00:34:19 | |
Are you ready for some positive energy?! I had the pleasure to chat with motivational speaker Larry Long Jr, an old friend of mine who played college baseball with me at the University of Maryland. Back then, we competed against each other. If we hadn’t, we could have been best friends since we have similar personalities - we both empathize and want to help people. Bonus: We are talkers - we could talk all day long! And Larry has found a way to make money out of these traits. As a transformational speaker and a mindset coach, he helps massive companies unlock their employees’ full potential and impact lives for the positive. Or as Larry likes to put that… “When we were in school, I used to get in trouble for running my mouth. Now I get paychecks for running my mouth.” And today, he is a treat for us! Tune in and find out why it is so important to be surrounded by good people, how to succeed in anything you do, and what the winning mindset and mamba mentality mean. Let’s dive in! Key Takeaways:
Additional Resources: - Visit Larry Long Jr’s website, - Follow Larry on Instagram, connect with him on LinkedIn and subscribe to his YouTube Channel. - Eric Beer’s One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 04 Aug 2022 | Little-Known Secrets on How to Run a Successful Affiliate Marketing Business | 00:21:47 | |
Hey, Performance Marketers! I'm back with another affiliate marketing episode, but we're diving in a little deeper this time. Last week, we talked about how to start an affiliate marketing business and scale it up, and this time we'll look at how affiliate marketing really works. You think that getting involved in affiliate marketing; you have to have a big audience. That would be great, but you can be in this lucrative business without the following. How? I'm going to explain that to you in this episode. Tune in to this episode and discover: - how to start in affiliate marketing even without the following - how to let other people find your "who" - how to make a deal with affiliate managers and publishers to grow your business Once you get it running, you can do it again and again with other offers - many of them have yet to be discovered. So, let's dive in and see how successful affiliate marketing works! --- Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts!
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| 26 Aug 2021 | Part 1 | Affiliate Marketing 101 For Beginners | 00:15:10 | |
When you’re long enough in a business, you almost forget that there are people who know nothing about it. I get many questions about affiliate marketing, and sometimes I'm pretty surprised that people are not familiar with its basics. But then, I remember that “the expert at anything was once a beginner.” Thinking of beginners, I decided to explain what affiliate marketing is. I put together a simple deck on the basics, and this episode is the first part of it. I’m explaining what affiliate marketing is, who are the three key players in the business, and how affiliates get paid. So, tune in and start building a solid foundation for becoming a successful affiliate. Key Takeaways: - What is affiliate marketing? (01:40) - Advertiser - definition, concept, goals (03:54) - Affiliate - definition, concept, goals (05:04) - Consumer - definition, concept, goals (06:20) - What is the cost per click (CPC)? (07:54) - What is the cost per lead (CPL)? (09:54) - What is the cost per sale (CPS)? (13:11) Additional Resources: - Eric Beer's One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 10 May 2021 | Dean Graziosi Presents: Own Your Future Challenge (May 11th - 15th | Free Sign-Up) | 00:25:10 | |
Today, on a very special episode of Performance Marketer, I’m joined by none other than Dean Graziosi! I’m so happy to welcome Dean for his second time on the show. As many of you remember, last year, he stopped by to talk about the Knowledge Broker Blueprint. This year, he’s teaming up with the great Tony Robbins once again to bring us a FREE 5-day challenge! Together, they’ve been at the forefront of the knowledge industry revolution, providing people with tools and strategies crucial for making money online by sharing their unique skill sets with the world. The past year has been tough on many, and people all over the world are feeling uncertain about their future. But the thing is, no matter how rough things get, we still need to be the ones in charge of our own destiny. Above all else, we need to own our future. And that’s exactly what Tony and Dean aim to help you achieve with this brand new 5-day challenge! Starting May 11th, over the course of 5 days, they will run an online event like no other to gather ONE MILLION people, united by their passion for growth. The challenge is FREE, but you need to SIGN UP NOW using the link below because there’s not much time left: This is lining up to be a truly unforgettable experience, complete with a star-studded lineup of guest speakers, incredible prizes, and so much more! Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! --- I am an independent Mind Mint, LLC affiliate, not an employee. I receive referral payments from Mind Mint, LLC. The opinions expressed here are my own and are not official statements of Mastermind.com or its parent company, Mind Mint, LLC. | |||
| 19 Mar 2020 | How To Use A Survey Funnel In Your Marketing And What To Do Next | 00:16:16 | |
Last week, I shared a lot of good stuff about email marketing and sequencing. Mastering how to write emails and make sequences that convert is one of the final steps of my performance marketing framework. And since last week’s episode was heavy on the technical, today, I’m going to dive right into the practical side of things and try to bring the whole story together. So if you’re still struggling to see the bigger picture, this episode should clear everything up on the macro level. I dedicated my previous lessons to exploring the earlier steps of my framework, and here, I’m going to give you an example that will show you how to apply everything that you’ve learned so far. Once again, if you feel like you need to go back to the previous episodes and familiarize yourself with the concepts. Once you get the terminology down and have all the framework components in your head, you’re going to start recognizing them in the world around you. And when you’re able to do that, you’re progress will speed up exponentially. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 15 Jul 2021 | Are You Addressing Your Buyer’s Pain or Pleasure Points With Your Message? Here’s WHY It Matters... | 00:15:33 | |
In order to craft a great marketing message, you need to have this one, unique skill. But let me back up a bit... One of the biggest mistakes marketers make is they try to guess what their audience wants. More often than not, this approach leads to disastrous results. When you assume your personal opinions, values, attitudes, and challenges are relevant for your audience, you’re setting yourself up for failure. “It’s NOT about what YOU want… It’s about what THEY want!” - Eric Beer Being able to put yourself into your audience’s mindset is a crucial marketing skill, which allows you to craft messages that resonate with your audience. And it shouldn’t be a guessing game. You can have amazing results by simply asking! Creating surveys has worked wonders for me, and when Survey Detective launches, I’m confident it will for others as well. A great strategy for understanding your audience is to consider some of the key motivators present in human psychology. So for today, I’m going to go over one of the most common frameworks for understanding the wants of your audience, popularly known as the pleasure-pain principle. I will explore several marketing situations where this principle applies and explain how it affects your ability to create a powerful marketing message that converts! Key Takeaways: - A HUGE mistake many marketers make when crafting their message (1:09) - Understanding your buyer’s mindset: avoiding pain or pursuing pleasure? (4:50) - What happens when you figure out your audience’s “why?” (7:41) - “It’s not about what YOU want…” (10:18) - Segmenting your audience by the pain-pleasure principle (12:10) Additional Resources: - Eric Beer's One Affiliate Offer Challenge: View Now - Sign up for the SurveyDetective VIP Waitlist (Coming Soon): Join Here --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram: http://bit.ly/ericbeerinsta - Subscribe to Eric’s YouTube Channel: https://bit.ly/2Uv1e8M --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 13 Feb 2020 | Part 1 | Tony Robbins LIVECAST with Dean Graziosi and Russell Brunson | 00:34:36 | |
This is part 1 of a 4 part series of the LIVE CAST from Tony Robbins, Dean Graziosi and Russell Brunson. To learn more and have a chance to win more than $44,000 in prizes, visit: https://www.erickbb.com | |||
| 13 Aug 2020 | How To Make $10k+/Month Following My Method | 00:24:14 | |
You don't need to have your own product to start making money. Trust me. I've been there. I was generating millions of dollars long before Performance Marketer and SurveyDetective. Lots of entrepreneurship coaches like to emphasize finding your passion. And even though I'm 100% on board with doing what you love, I know not everyone can afford it. Financial security helps you make better decisions. Operating under financial pressure can be real torture; there's no doubt about it. If you're barely making ends meet, finding your passion isn't a top priority. I believe there is a perfect middle-ground solution between making good money while still NOT having to give up on your dreams. Knowing how to generate leads is a necessity for any type of business. Sooner or later you're going to need to know how to do it, and how to do it well. What a lot of people don't realize is, lead generation on its own is an entirely viable business option. And it doesn't take much to start seeing results. Join me today as I share a high-level framework on how to build a profitable lead gen business quickly and easily using my proven method. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 14 Nov 2019 | How To Get Russell Brunson To Work For You? | 00:12:16 | |
In today’s episode, Eric shares with you his personal insights about how performance marketing actually works and how can you get a dreamed opportunity to make a significant profit along with Russell Brunson. But what are the main strategies you’ll have to know before making any great deal a reality? This brief masterclass of performance marketing and affiliate marketing programs has it all. If you have been working in marketing and part of your job consists of driving a customer for ClickFunnels then you’ve been working on a performance basis and you probably didn’t know it. People don't realize that they’ve been working on a performance basis and they just miss out on the great opportunities of earning thousands of dollars on commissions, but not anymore and not after listening what Eric has to teach you about building a strong set of strategies to nail the affiliate marketing programs. Learn how to deliver results and build a win-win relationship with your clients in this new episode of Performance Marketer Podcast Keynotes discussed:
--- Join The Challenge! Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts!
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| 18 Aug 2022 | 4 Key Ingredients To a Killer Elevator Pitch | 00:06:04 | |
I was building a survey for somebody in Survey Detective, and I asked them what their elevator pitch was. Surprisingly, they didn't know and had to sit down and think about it. For those who are building or still planning on building a business, I highly recommend that you start coming up with your elevator pitch first. From there, you'll get a good hold on your business. Coming up with an elevator pitch should be built using the four Ws. And once you've defined all four of those, it'll be easier to determine everything you need to get going. So, tune in now as I share the four building blocks of a killer elevator pitch and some examples you can mirror. You don't want to miss this one! Let's dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts!
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| 09 Jun 2022 | Groupon Push Marketing Strategy: 17 Things a Killer Push Pipeline Must Include (Part 2) | 00:17:38 | |
Hey Performance Marketers, Last time we started talking about the Groupon business model, and in this episode, I’m going to wrap up the topic! You don’t believe me? What if I told you that Groupon is sending 15 billion messages a month through email, SMS, and apps. Yeap, 15 billion! Or think of this - we said that Groupon has 24 million active users. That means they might have a few billion emails in their database. Pretty impressive numbers, I say! If you join me for this episode, you’ll also find out 17 things that Groupon sees as the most important for their push pipeline programs. So, tune in and find out a ton of details you should be aware of when running an email campaign, which little thing can increase your revenue by as much as 800%, and even how to win free Mets tickets! Let’s dive in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts! | |||
| 05 May 2020 | Membership Secrets With Stu McLaren | 00:39:48 | |
For this week’s episode of the Performance Marketer Podcast, I had the pleasure of welcoming Stu McLaren, an expert in the field of creating recurring revenue with online memberships. Stu was one of the co-founders of WishList Member, the world’s leading membership platform for WordPress. Throughout his career, he has developed a unique perspective about the membership and subscription markets. And the insights he’s pulled together over the years apply to virtually every market out there. Today, he’s going to share some of the top membership secrets out there, go over a bunch of examples, and solve problems on the go. This conversation is a masterclass on membership, and I was delighted to be a part of it. Trust me - you do not want to miss this episode. At the moment, the applications for Stu’s free workshop on membership are still open. It’s called the TRIBE Workshop, it’s held once per year, and there’s not much time left, so make sure to check it out right now using the link below, in the Additional Resources section. Key Takeaways:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts! | |||
| 06 Jan 2022 | Frameworks Within Frameworks: 3-Step Framework to Get Traffic | 01:08:00 | |
How to find leads? How to get traffic? If I had $1 every time I heard these questions… Everyone asks me that all the time - people at conferences I go to, entrepreneurs, guys in my text community… It’s wild! And I truly love it! Because that means people want to learn. Plus - they think that I have answers for them, which is great. Because I do! But first, I’d like to change the perspective slightly. Yes, you want to look for leads, and you need traffic. But I think the better question is how to find customers or potential customers. I don’t think you just want to get leads. But leads that will convert into customers? That’s a real thing! So in this episode, we're going to talk about a three-step traffic framework… and some frameworks within the framework. I’ve also prepared a little presentation with a ton of valuable info, so this could be called a mini-course - but this one is free! Then, tune in and find out how to determine who your customers are, where to find them, and how to position your product or service to your market. There are also a bunch of helpful tips within this overall framework, so let’s dive right in! Key Takeaways:
Additional Resources: - Eric Beer’s One Affiliate Offer Challenge - Sign up for the SurveyDetective VIP Waitlist (Coming Soon) --- Connect with Eric! - Join Eric’s Text Community: 917-636-1998 - Eric’s website: https://ericbeer.com - Follow Eric on Instagram. - Subscribe to Eric’s YouTube Channel. --- Follow the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven’t already, please rate and review the podcast on Apple Podcasts. | |||
| 19 Dec 2019 | Learn How To Scale Your Facebook Ads Profitably With Peng Joon | 00:24:00 | |
What would you do if you were suddenly forced out of your comfort zone? Peng Joon is an entrepreneur who lost his main source of traffic by one simple mistake, ending his entire business in a blink of an eye. Sometimes unfortunate things happen so we can realize how far we were from knowing our true potential. Ten years ago Peng decided it was time to reinvent himself and that it was a perfect moment to start putting himself out there to share all the strategies and skills needed to monetize what they knew. Now, he dedicates to travel around the world telling his story as he increases his network and builds a strong community. When you work in the front lines of marketing doing public speaking, webinars or broadcasting your content, there really is no filter to drove you away from the negative comments, nor your detractors. So, in this episode, we are going to teach you the best way to deal with these situations plus how we can actually profit from our haters. Instead of taking the hard critics, Peng put all his energy to take complex marketing strategies and turned them into simple, easy to digest money-maker lessons. He’s well known for his creative scaling method for building killer Facebook Ads, his video marketing strategies and of course and his selling from stage strategies all these, by the way, you can find in his book Million Dollar Ads. Tune in to get a chance to listen to all the strategies that Peng puts into his business and learn how to apply them into yours in this new episode of Performance Marketing Podcast Keynotes discussed:
Additional Resources:
--- Connect with Eric!
--- Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts. If you haven't already, please rate and review the podcast on Apple Podcasts!
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