Pay Less for Traffic (Stephanie Royer, Traffic Tips for TPT Sellers)

When you start looking for Pinterest advice, you’ll quickly find that there is no shortage of opinions. However, many things that you might hear about marketing on Pinterest aren’t actually rooted in truth. Let’s sift through the myths so you can create a pinning strategy that’s based on facts.

Episode Highlights:

• MYTH #1 - Pinterest is Social Media
• MYTH #2 - Newcomers are Doomed
• MYTH #3 - More is Better

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

The phrase “content pillar” seems to be a bit of a buzzword these days. What does it even mean? Is it something you need for your blog? Let’s chat about it.

Episode Highlights:

• What are Content Pillars and Why Do They Matter?
• Setting Up Content Pillars on a Website
• Blogging with Content Pillars

Resources Mentioned:

For more support on this topic, check out Module 1.3 in my signature course, Bring Your Own Traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

We’ve all heard the expression “Don’t sweat the small stuff” but when it comes to blogging, the expression should be “Don’t SKIP the small stuff.” Let’s chat about what these little things are, why they matter, and how they can add up to big results for your website.

Episode Highlights:

• The Small Stuff You Shouldn’t Skip
• Improving User Experience
• Improving Search Rankings

Resources Mentioned:

Ready for a streamlined, optimized blogging workflow?

Check out my course: Bring Your Own Traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

As you set up your blog, you’ve probably discovered that there are decisions to make every step of the way. Some of these decisions, like the way you format your permalinks, can impact the performance of your website. Let’s chat about the best option for structuring the URLs on your blog.

Episode Highlights:

• What is URL Structure?
• Which Option is Best?
• Do I Need to Change My URL Structure?

Resources Mentioned:

https://www.wpexplorer.com/change-permalinks-wordpress/

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

If you’ve spent time in the Pinterest marketing space over the past couple of years, chances are you’ve heard about the value of creating “fresh pins.” But what does that even mean? Let’s chat about it.

Resources Mentioned:

Check out episodes 16 and 17 to dive deeper into what's working on Pinterest today.

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

AI is everywhere these days, along with the temptation to simplify your life by paying for premium AI tools. Do you really need to open your wallet and hire a robot? Let’s talk about it!

Episode Highlights:

• Will It Help You Reach Your Goals?
• Is it ACTUALLY Saving You Time?
• Would a Practical Workflow Do the Same Thing?

Resources Mentioned:

https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

It can be hard to come up with topics for fresh blog posts! Paid keyword research tools are often used by bloggers to find ideas for posts. But are they worth the price tag?

Episode Highlights:

• Why (and How) People Pay for Keywords
• Pros and Cons of Paying for Keyword Opportunities
• What About the Cheap and Free Tools?

Resources Mentioned:

Episode 11 - Let’s Pay Less: Do I Need AI to Keep Up?

Episode 31 - Banking Content Ideas for the Whole Year

Bring Your Own Traffic Course - https://stephanieroyer.podia.com/bring-your-own-traffic

FREE Blog Post Idea Guide - https://stephanieroyer.podia.com/blog-post-ideas

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

By the time you get a fresh blog post published, you might feel like you’ve just run a marathon. But you’re not over the finish line quite yet. There’s one more essential step to your blogging workflow that you can’t forget.

Episode Highlights:

• The Importance of Marketing a New Blog Post
• Why Pinning is Essential
• How to Avoid Posting and Ghosting

Resources Mentioned:

Episode 13: Does It Matter When You Publish a Blog Post?

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Welcome to episode one of the Pay Less for Traffic podcast! Everyone loves a good origin story, and this episode will deliver the background information you’re expecting. But this episode also marks the beginning of YOUR origin story: The one where you decide to start paying less for traffic.

*trigger warning: The first 3 minutes of this episode do briefly discuss my journey as a breast cancer survivor. If this is a sensitive topic for you, please begin at the 3 minute mark instead

Episode Highlights:

• Who am I?
• Why "Pay Less for Traffic?"
• What to expect from this podcast

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Knowing how much and how often to pin is one of the hottest topics in the world of Pinterest marketing. Let’s chat about how you can find a pinning frequency that works for you AND helps you see results.



Episode Highlights:

• Pinning Routines Aren’t One-Size Fits All
• Decreasing Frequency
• Increasing Frequency

Resources Mentioned:

Pragmatic Pinning Introduction - https://stephanieroyer.podia.com/view/courses/bring-your-own-traffic/2072762-module-4-pinning-pragmatically/7240947-4-0-what-is-pragmatic-pinning

Episode 33 - How (and Why) to Shake Up Your Pin Templates

Episode 34 - How Being a Pinterest User Makes You a Better Pinterest Creator

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

As a teacher business owner, you know how important it is to use strong visuals in your branding . It only makes sense that you want to put your best foot forward with a professionally designed website. But is that the best use of your marketing dollars right NOW? Let’s chat about it.

Episode Highlights:

• Why People Choose Professional Website Designs
• The Drawbacks of Hiring Out
• Questions to Ask Yourself Before Hiring Out

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Businesses ebb and flow over time and Lisa has found a way to use the data from her website traffic to inform her most profitable path forward. If your mind is filled with shiny ideas but you're not sure the best way to choose the right next step, I think you'll love this conversation with Lisa about her organic traffic journey.

Resources mentioned:

Bring Your Own Traffic Course - https://stephanieroyer.podia.com/bring-your-own-traffic

Connect with today's guest:

www.lisamarklesparkles.com

@lisamarklesparkles on Instagram and TikTok

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

When your time for content creation is limited, it can feel like creating an outline is just an extra step you don’t really need. In reality, outlining is a step you can’t afford to skip!

Episode Highlights:

• Improve Keyword Research
• Readability for Both Robots and Humans
• Save Time

Resources Mentioned:

You might also enjoy episode 7 - Beginning with the End in Mind

https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

More subscribers. More followers. More traffic. For the right price, it can all be yours! But are ad campaigns the only option for growth in 2024? Do you REALLY need to pay to play?

Episode Highlights:

• My thoughts on paid traffic
• Pros of paid traffic
• Cons of paid traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible.

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

There are so many quotes out there about not looking backward and to just keep moving forward. However, if you want to create a Pinterest strategy for your business, it’s important to take a quick look at the history of this platform. Let’s chat about it.

Episode Highlights:

• The Early Days of Pinterest
• The Glory Days of Pinterest
•  The Stock Market Days of Pinterest

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

One of the most common methods of affiliate marketing is the Amazon Associates program. However, there are many hurdles that can get in the way of seeing results for your business. Let’s chat about some mistakes you want to avoid with affiliate marketing through Amazon.

Episode Highlights:

• Link Dropping
• Ignoring User Intent
• Not Using the Products You’re Linking

Resources Mentioned:

https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

In the days where you can find an online course to learn pretty much anything, there can be a lot of temptation to open your wallet and buy a course that will solve your blogging woes. But is that the right move for your business right now? Let’s chat about it!

Episode Highlights:

• Will this course help me reach my current goal?
• Do I have the time to take and implement a course?
• Is a knowledge gap preventing me from moving forward?

Resources Mentioned:

https://stephanieroyer.podia.com/bring-your-own-traffic

Episode 26: Investing in Your Traffic Goals

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

When was the last time you actually logged into Pinterest as a user? Believe it or not: Taking time to actually use the platform can help you see more results for your business. Let’s chat about it!

Episode Highlights:

• Prevent Burnout
• Spot Glitches and Algorithm Changes
• See What’s Working

You might also enjoy these related episodes:

Episode 33: How (and Why) to Shake Up Your Pin Templates

Episode 1: It’s Time to Pay Less for Traffic!

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

It’s a new year, which means new traffic goals! Let’s chat about how you can make time to work on your goals so you can make the most of your traffic-building efforts this year.

Episode Highlights:

• Have a Plan
• Have a Timer
• Have a Schedule

Resources Mentioned:

Free BYOT Lesson: https://stephanieroyer.podia.com/view/courses/bring-your-own-traffic/2072758-module-2-understanding-seo-keyword-research/7217699-2-4-consistent-content-creating-a-content-bank

Janice Cook’s DIY Asana Course: https://janice-s-site-3363.thinkific.com/courses/DIY-Asana-Systems-For-Teacherpreneurs

Subscribe to the Tuesday Traffic Tip Newsletter: stephanieroyersolutions.com/tuesday-traffic-tip

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad....

Images are a vital part of a blog post, especially for teacher bloggers. However, for something so important, there isn’t really a right or wrong place to include the task of gathering images in your workflow. Let’s chat about it so you can figure out where it will work best for you.

Episode Highlights:

Gathering Images First

Writing the Post First

Which Option is Best?

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Have you ever been in the middle of writing a blog post and thought: “Life would be so much easier if I could hire someone else to do this.”? After all, a lot of TPT sellers hire people to help with blogging. Let’s chat about whether or not this is something you need to pay for.

Episode Highlights:

• What People Get When They Outsource Blogging
• Pros and Cons of Hiring Blogging Help
• Hiring Help Might Not Solve the Problem

Resources Mentioned:

Episode 14: Taking Your Blog Post Over the Finish Line

https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Blogging has been around for a LONG time. It’s been around for so long, in fact, that some people think the days of having a successful blog are long gone. So IS blogging dead? Let’s talk about it.

Episode Highlights

• Blogging Isn’t Dead…It’s Different
• Proof of Life
• Ready to Blog? What You Can Expect

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Today we are joined by Yari from Sweet Tooth Teaching.

Yari has a lot of experience with sharing Amazon affiliate links on her blog and on social media. She has generously agreed to share some tips and strategies that she’s learned over the years to make the most of this income stream. I hope by the end of the conversation, you’ll have some great takeaways for strengthening or starting this monetization method in your business. 

Resources Mentioned:

Episode 38: Are You Making These Mistakes with Amazon?

Connect with today's guest:

Yari’s Website: www.sweettoothteaching.com

Instagram: @sweettoothteaching

Free TPT Seller beginners guide: https://sweettoothteaching.com/2018/11/selling-on-tpt.html

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Pinning and blogging are both great tools for getting more organic traffic. But, much like peanut butter and jelly, they’re at their VERY best when they’re put together. Let’s talk about why you might want to add some PB&J to your marketing strategy.

Episode Highlights:

• Pinterest and Blogging are the PB&J of Organic Marketing
• Blogging Makes Pinterest More Effective
• Pinterest Makes Blogging More Effective

Resources Mentioned:

-> Episode 2: Is Blogging Dead?

-> Episode 3: Is Pinterest Dead?

-> https://www.searchenginejournal.com/mueller-mentions-google-sandbox-and-honeymoon-ranking-effects/408994/

-> https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

What if you could have an entire year of blog post topics ready for you to use whenever you sit down to create content for your website? It’s easier to make this a reality than you might think! Let’s chat about it!

Episode Highlights:

• It’s More Than Just Saving Time
• Where to Find Blog Post Topics
• Topics Are Just the Beginning

Resources Mentioned:

Episode 29 - Making Time for Your Traffic Goals in 2025

FREE GUIDE: 37 Places to Find Blog Post Ideas - https://stephanieroyer.podia.com/blog-post-ideas

Bring Your Own Traffic - https://stephanieroyer.podia.com/bring-your-own-traffic

Google Search Console - https://search.google.com

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

With everything on your plate as a teacher business owner, you’ve likely been tempted to open your wallet for time-saving tools. But do you really need to pay for a Pinterest scheduler like Tailwind? Let’s chat about it!

Episode Highlights:

• What is Tailwind?
• Pros of Tailwind
• Cons of Tailwind

Resources Mentioned:

Bring Your Own Traffic Course - https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Your time as a teacher business owner is precious AND limited. It’s important to decide if blogging and pinning are worth the space that they take up on your already-packed to-do list. Let’s talk about the return that you can expect from investing time and effort into creating blog posts and promoting them on Pinterest.

Episode Highlights:

->  Increase Product Sales

-> Save Time on Other Organic Marketing Tasks

-> Additional Income Sources

Resources Mentioned:

You might also enjoy listening to episodes 2 and 3

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Running a website can be complicated and intimidating! That’s why so many people pay for ongoing website support. But is this the right business expense for YOU? Let’s chat about it!

Episode Highlights:

• What is Website Maintenance?
• Pros of Website Maintenance
• Cons of Website Maintenance

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

(referral link) My favorite blog ad network

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

If you want your blog to rank on Google, establishing your authority is one of the most important things you can do. But don’t let imposter syndrome set up shop…I’m going to give you some tips to help you blog with authority.

Episode Highlights:

• Focus on Depth vs. Breadth
• Don’t Hide Behind Anonymity
• Build a Brand, Not a Blog

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

The weather is warming up and spring is finally here! If you want to harness some of that spring cleaning energy and tidy up the backend of your blog, keep listening. We’re going to chat about what to do with old blog content that might be cluttering up your website.

Episode Highlights:

• What is a Content Audit?
• 3 Questions to Ask About Old Content
• What to Do with Old Content

Resources Mentioned:

Bring Your Own Traffic - https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

(referral link) My favorite blog ad network

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

Hi, I’m Stephanie Royer and I currently help busy TPT sellers with blogging and Pinterest. During my time as a service provider, I have seen first-hand the pressure you’re under to pay to play. It feels like the only way to stay competitive and visible is to open your wallet and set up an expensive ad campaign. 

But I’m ready to flip the script.

Join me each Saturday inside the Pay Less for Traffic podcast. I’ll be your guide as you work to maximize your reach and your profits by leveraging organic traffic sources. I’m going to share simple and free methods that you can use to reach more teachers, without lining the pockets of billionaires.

Whether you’re a weekend warrior or you’re working your business full time, these weekly strategy chats will help you make a game plan for your next work session.

You’ll get actionable tips for blogging and Pinterest that are working RIGHT NOW…not the dated strategies from 2015. 

Once a month, we’ll tackle the pros and cons of popular budget-busters in the “Let’s Pay Less” series. If you’ve ever wondered, “Do I really need to pay for that?” then this part of the podcast is for you!

Finally, I know that there can be a bit of FOMO when you choose to NOT join the paid traffic crowd. That’s why the podcast will also feature guest episodes with teacher business owners just like you. They’ll be sharing their wins with organic traffic in order to show you that it really is possible to pay less for traffic.

As a former special educator, it fills my cup to help teachers find resources that will make their jobs a little easier. I know you started your business to help teachers, not billionaires. You don’t need paid ads in order to connect with the educators who are looking for your solutions. 

Go ahead and hit that subscribe button so you’ll be the first to know when the Pay Less for Traffic podcast is live.

Your one stop shop for organic traffic resources: https://stephanieroyersolutions.com

Connect with me on Instagram: https://www.instagram.com/stephanieroyersolutions/

If your blog posts aren’t bringing you the end result you’re hoping for, you’ll definitely want to look at how you’re starting the blog writing process. You might have a common mistake lurking in your workflow that’s sabotaging your blogging efforts.

Episode Highlights:

• Beginning with the End in Mind
• What is the End? (CTA Options)
• Start by Choosing a Product, Not a Keyword

Resources Mentioned:

https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

As a teacher business owner, you know how important it is to have quality images to use in your marketing. With so many options for how to get these images, it can be difficult to know where to spend and where to save. Let’s talk about how you can make the most of your time AND money.

Episode Highlights:

• Stock Photos, Branding, and Mock-Ups…Oh, My!
• The Image Pyramid
• Give and Take

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

On the journey to getting more traffic to your TPT store, it can be easy to focus on how far you have to go. So when it’s time to celebrate your marketing wins, you feel like there’s nothing to be excited about. Let’s flip the script as I show you where you can find something worth celebrating.

Episode Highlights:

• Celebrating blog content
• Where to find Pinterest wins
• Look for Google wins, too

Resources Mentioned:

https://instagram.com/stephanieroyersolutions

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

Are you sick of using the same tired templates when it’s time to make pins? Let’s chat about what makes a great pin so you can update those templates and see more results!

Episode Highlights:

• Switch Up Your Pin Size
• Switch Up Your Fonts and Colors
• Vary Your Word Count

Resources Mentioned:

Bring Your Own Traffic course: https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

After all of the prep work and planning, it’s finally time to start writing your blog post. Don’t fall into the trap of making your blog post an extended product description! Let’s chat about how you can avoid this mistake and write blog posts that convert to sales.

Episode Highlights:

• Don’t Squander the Opportunity
• Serve Before Selling
• Talk About Your Product

You might also enjoy these related episodes:

Episode 7 - Beginning with the End in Mind

Episode 8 - The Lifeline of an Outline

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

We know how helpful a blog can be in bringing you more traffic and sales for your TPT store. But could it be doing even more for your business? Are you leaving money on the table?

Episode Highlights:

• The Importance of Diversification
• My Three Favorite Types of Monetization
• Are You Leaving Money on the Table?

Resources Mentioned:

Bring Your Own Traffic - https://stephanieroyer.podia.com/bring-your-own-traffic

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

You’ve just finished writing an awesome blog post and you’re ready to hit the publish button. Or ARE you? What’s the next move here? Should you publish your post now or schedule it to go live at some optimal time? Let’s talk about it.

Episode Highlights:

• Does It Matter to Website Visitors?
• Does It Matter to Google?
• Does It Matter to Pinterest?

Resources Mentioned:

Episode 2: Is Blogging Dead?

https://instagram.com/stephanieroyersolutions

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

‘Tis the season for wishlists and goal setting. No matter the length of your traffic wishlist, there’s one thing that you should keep in mind for 2025. Let’s chat about it!

Episode Highlights:

• What's on your traffic wishlist?
• The ticket to more traffic in 2025
• Let's make that wish come true

Resources Mentioned:

• Episode 18: What’s the Deal with “Fresh Pins”?
• Blog Post Idea Guide: https://stephanieroyer.podia.com/blog-post-ideas
• Tuesday Traffic Tip: https://stephanieroyersolutions.com/tuesday-traffic-tip

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

If you’re looking for a low-effort way to increase revenue for your business, adding display ads to your website can be a great option. But is it the BEST option for YOU? Let’s chat about it.

Episode Highlights:

• Display Ad Options
• Pros and Cons of Display Ads
• Are They Right For You?

Resources Mentioned:

Journey by Mediavine Referral Link: https://mediavineinc.pxf.io/jenNgv

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

We know how important it is to have a plan for our traffic goals, and sometimes that plan requires us to open our wallets. Let’s chat about how you can make sure you’re investing in the right things in 2025.

Episode Highlights:

• Where is my money already going?
• What do I need to move forward?
• Do I need it right now?

Resources Mentioned:

Episode 15 - Do I Need Help with Blogging?

Episode 25 - What’s On Your Traffic Wishlist?

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

Mentioned in this episode:

Ready to BRING YOUR OWN TRAFFIC?

I know your time is valuable and your marketing dollars are precious. That’s why I decided to launch my course, Bring Your Own Traffic. You don’t need to buy expensive courses for SEO, blogging, and Pinterest individually, and then try to piece them together into one cohesive strategy. I can save you some time and money! I’ve compiled the most important best practices for search-optimized blogging and pinning into one streamlined strategy…all at a reasonable price. BYOT is a course designed with YOU and your teacher business in mind. All of the content is ready to apply to your business, so there’s no guesswork about whether or not it will work for you. The strategies I teach in the course are exactly how I’ve been getting teacher business owners to the top of Google and Pinterest search results for years. I can’t wait to see YOUR content on page one of Google the next time I sit down at the computer. So grab the course, dive in, and start getting your incredible resources in front of the right people without running a single ad. https://stephanieroyer.podia.com/bring-your-own-traffic

When it comes to creating a blog for your business, the platform you choose is a pretty big decision. Let’s talk about why everyone seems to be using Wordpress and why you might want to do the same.

Episode Highlights:

• What is Wordpress and Why Do I Need It?
• What’s So Special About Wordpress?
• Should I Switch to Wordpress?

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Let's connect on Instagram

You’ve probably heard that the glory days of Pinterest are over. But what does that even mean? Let’s chat about the current state of Pinterest and if it will even work for your business in 2024.

Episode Highlights:

• Pinterest Has Changed
• Pinterest Proof of Life
• What to Expect from Pinterest

Resources Mentioned:

Pinterest Q1 Earnings Call Transcript - https://s23.q4cdn.com/958601754/files/doc_earnings/2024/q1/transcript/Q1-2024-Transcript.pdf

Let's Chat about YOUR Pinterest strategy over on Instagram: https://www.instagram.com/stephanieroyersolutions/

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

Jaime shares her experience with hiring out a content audit in today's episode. She talks about the value that it added to her business and how she knew it was time to take this step.

Connect with today's guest:

https://aspoonfuloflearning.com/

https://www.teacherspayteachers.com/store/a-spoonful-of-learning

https://www.instagram.com/aspoonfuloflearning/

https://www.facebook.com/aspoonfuloflearning

Related episodes:

Episode 42 - What to Do with Old Blog Content

If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:

Looking for more organic traffic resources?

Dive into my signature course: Bring Your Own Traffic!

Check out my favorite places to look for fresh blog post ideas!

Or if you're ready to hire support for blogging and Pinterest, check out my services.

(affiliate link) My favorite place to keep my blogging and Pinterest assets organized.

(referral link) My favorite blog ad network

Let's connect on Instagram