My Business Playbook (Laura Higgins)

Today we are joined by Annelise McCarthy of Her Speaking Coach.

Annelise is a Women’s Speaking Coach who empowers women to master the skills of confidence, communication and public speaking

You'll learn:

- The biggest mistakes most people make when public speaking

- How to ditch filler words like "um" "ah" and "like" for good

- Why public speaking is a secret weapon for ALL business owners

Visit Annelise's channels here:

http://www.herspeakingcoach.com

https://www.instagram.com/herspeakingcoach/

Looking to grow your creative business? 

Apply to join The Next Level Club here - laurahiggins.com/apply

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The real, raw, and unfiltered struggles of building a business from the ground up (and what Instagram never shows you)

I share a raw and personal story of a particular day that was full of ugly crying, snot and self doubt - and how you can get through the tough days in business.

You'll Learn:

1. How to build resilience and persevere through tough times.
2. Strategies for managing the emotional ups and downs of entrepreneurship.
3. Tips for embracing the journey and finding joy in the challenges of building a business.
4. Why Instagram isn't reality
5. What I wish I knew when I started my business 

Want to join me in The Next Level Club? Apply Here

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In today's episode, I'm chatting with our rockstar club member, Cassie Daniels. Cassie has pulled off something seriously epic. She's gone from the rollercoaster ride of $5k months with zero recurring revenue to bringing in $23k per month - all in just 10 months!

You'll Learn:

• How Cassie broke free from the feast or famine cycle and hit consistent $23k months
• The magic of The Signature Offer framework that made her services a no-brainer for clients
• The secret sauce behind The Magnetic Content System that transformed her marketing
• Our famous Shake the Tree formula that turned her audience into paying customers
• The boost in confidence she found to hike up her prices and introduce a recurring revenue model
• 
  

Follow Cassie on Instagram here: https://www.instagram.com/cassieellen_video/

Apply to Join The Next Level Club here: https://laurahiggins.com/the-next-level-club

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Meet Jay Wright, from Ecommerce Equation

Jay Wright is not just an ecommerce growth expert, but also a mentor to a community of over 1000 ecommerce business founders. His mission is simple – to give established ecommerce business owners a clear and compelling path to scale, providing them with all the tools, knowledge, and resources they need to succeed, all without being reliant on a third party. Jay has successfully transformed countless online stores into profitable ventures with his proven 3-part system.

The Good Stuff You'll Learn:

• Jay's 3-part system for ecommerce business growth
• The #1 thing to focus on in your business (hint: it's not what you think)
• What sets successful ecommerce brands apart from the competition
• The latest trends in Facebook and TikTok ads
• The importance of mindset in achieving business goals
• 
  

Follow Jay on Instagram: https://www.instagram.com/jaywrightofficial/

Follow Ecommerce Equation on Instagram: https://www.instagram.com/ecommerceequation/

Apply to work with Jay: https://www.ecommerceequation.com.au/

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Hiring a virtual assistant (VA) can be a game-changer for small business owners, especially creative entrepreneurs who need to focus on their craft. Today we are joined by Jess Whatman, the Founder & CEO of AgentSync, a company dedicated to helping small business owners scale by connecting them with skilled Filipino virtual assistants.

The Good Stuff You'll Learn:

• The big mistakes people make when hiring and onboarding their first VA and how to avoid them.
• Common misconceptions about hiring a VA and what you need to know.
• The types of creative tasks VAs can handle and any limitations they might have.
• How to find the right virtual assistant for your needs
• How to know the right time to hire your first VA

Ready to take your business to the next level in the new year? Apply to join The Next Level Club here - laurahiggins.com/apply

Hosted on Acast. See acast.com/privacy for more information.

 In this Quick Win episode, I peel back the curtain on the seven mindset shifts that have been the driving force behind doubling my business in the past 12 months. Join me as I share the powerful lessons I've learned, the behind-the-scenes insights into my journey, and why investing in yourself is the ultimate key to business success.

You'll Learn:

1. 7 Mindset Shifts: The crucial shifts that have propelled my business forward.
2. Investing in Yourself: Unpacking why working on YOU is the most important investment for business growth.
3. Behind the Scenes of 2023: A candid look at some of my biggest learnings and experiences from the past year.

Join The Next Level Club here: laurahiggins.com/apply

Hosted on Acast. See acast.com/privacy for more information.

Power Down 2023 and Power Up 2024 with This Simple Exercise

In this Quick Win episode of "My Business Playbook," we're sharing a simple and effective strategy to close out the year on a high note and hit the ground running in the new year so that you can finish strong and start fresh.

You'll Learn How To:

• Reflect on your wins and progress from the past year
• Learn from your lessons and use them to your advantage
• Set intentions for how you want to show up in the new year
• Determine who you want to become and where you want to improve
• Create a clear vision for a successful and fulfilling year ahead
• 
  

Mentioned Links/Resources:

• Rest and Recover Workbook - (link to come)
• Focus Flow Spotify Playlist - Here

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Get ready for a deep dive into the future of marketing. In this episode, we'll unveil five powerful marketing predictions for 2024 that will reshape how you approach your business.

You'll discover:

• My top 5 marketing predictions for 2024 (and how to implement them for YOUR business)
• The types of content I'll be testing this year
• The cheap tools you can use to create epic content
• My simple engagement driving CTAs
• How I'm leveraging AI this year

Join my free workshop: The 2024 Game Plan on January 17 @ 9 am (Sydney)

https://pages.laurahiggins.com/2024

Hosted on Acast. See acast.com/privacy for more information.

Stepping into your main character energy in 2024

In this episode, I'm sharing my focus for the year: Main Character Energy. Join me as I dive into what it means to exude main character energy in business.

You'll learn:

1. The Main Character Mindset: Discover the mindset shifts needed to embody leading lady energy.
2. Confidence and Competence: How confidence and competence go hand in hand for true success.
3. Unapologetic Authenticity: Embrace your quirks and uniqueness without apology.
4. Magnetic Presence: Learn to draw people in with your captivating presence.
5. Fearless Pursuit: Say goodbye to playing small and boldly go after your desires.
6. Adventurous Spirit: Find the magic and fun in your life journey.
7. Purpose-Driven Action: Understand the power of fighting for a cause larger than yourself.

Join me in the 2024 growth plan: laurahiggins.com/2024

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

I joined Natalie Walton on her podcast 'Imprint wth Natalie Walton' back in late November 2023.

We chatted all things about growing your creative business, I hope you enjoy the listen.

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

In this episode, we've got Gavin Smith from the Profit Analyst to help you unlock financial clarity in your business.

Gavin shares a three-step framework to help you navigate the world of business finance.

You'll Learn:

• Gavin's three-step framework for profit
• How to simplify and interpret complex financial reports
• Gavin's simple formula to increase your profit
• Why regularly reviewing profitability, net worth, and cash flow is essential for success

Links and resources

• Explore more at The Profit Analyst and discover Gavin's offerings.
• Follow Gavin on Instagram here: https://www.instagram.com/theprofitanalyst/
• Download Gavin's FREE Profit Calculator here: https://pages.theprofitanalyst.com/calculator

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

In this episode, we are joined by Dan Martell. Dan is an entrepreneur, angel investor and became a highly sought-after coach in the SaaS industry after exiting three technology companies within a ten-year period.

He’s also an Ironman athlete, philanthropist, husband, and father of two incredible boys.

In this conversation, we dive deep into his new book "Buy Back Your Time" which is a must-read for any entrepreneur who wants to build a business without burning out.

You'll learn:

👉 How to succeed in business while enjoying more freedom than you ever imagined

👉 Why you're probably hiring the wrong people for your business

👉 Dan's signature "Buyback Principle" for busy entrepreneurs

Want to get your hands on the book? CLICK HERE 📕

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

How to stop people pleasing and narrow your niche

Why narrowing your niche is the first step to success

In this Quick Win episode, Laura delves into the age-old dilemma of whether creatives should narrow their niche.

You'll learn:

• Why narrowing your niche is non-negotiable for creatives.
• Roadblocks to Niching: Uncover the top three obstacles that hinder creatives from honing in on their niche.
• Confident Niche Narrowing: Learn the three actionable steps to boldly and decisively define your niche.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

Scaling an 8-Figure Business on Your Terms

We dive into the journey of Goose McGrath, CEO of Dashdot, one of Australia's fastest-growing companies. From homeless to 8 figures, Goose shares his insights on the unsexy truths of business growth, overcoming misconceptions about hustle, and the mindset shifts necessary to scale from 6 to 9 figures.

We cover:

• From Homeless to 8 Figures: Goose shares his remarkable journey from homelessness to building an 8-figure business.
• The Unsexy Truth About Business Growth: Exploring misconceptions surrounding hustle and grind versus manifestation in business growth.
• Avoiding the Hustle Mindset: Strategies for achieving business growth without succumbing to the hustle mindset and maintaining balance.
• Mindset Shifts Across Business Levels: Goose reflects on the mindset shifts required to scale from 6 to 9 figures and the personal growth journey accompanying each level.

Follow Goose on Instagram https://www.instagram.com/goosemcgrath/

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

Today I'm joined by LinkedIn Expert and business coach Amy Smith. You'll discover how to attract clients, optimize your profile, and leverage LinkedIn's algorithm to grow your creative business.

You'll learn:

• How to Get Clients on LinkedIn
• How to Optimise and Kickstart Your LinkedIn Profile:
• Amy's Three-Phased Approach to LinkedIn Success
• Why LinkedIn is a huge opportunity for creative service providers right now
• How to Decode and Leverage the Algorithm
• 
  

LINKS:

Connect with Amy on LinkedIn: https://www.linkedin.com/in/amylsmithcoach/

Hosted on Acast. See acast.com/privacy for more information.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

In this Quick Win episode, I delve into the comparison trap and shares my personal struggles with comparison in business. It's raw and real and I hold nothing back.

You'll discover:

• What's happening in your subconscious when we compare
• The secret cost of comparison
• Why we need to acknowledge comparison to remove it's power
• My practical strategies to tackle comparison and boost your confidence.
• The transformative power of shifting from comparison to celebration in business.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

In this episode, I take you BTS into my journey from $10k months to $100k+ months in business. Over seven years, I navigated the challenges and breakthroughs that led to hitting seven figures annually.

In Part 1 of this 2-Part series, you'll learn:

• The six powerful key ingredients that played a pivotal role in this remarkable transformation.
• The powerful shifts I had to make internally to get this result
• What nobody wants you to know about hitting 7 figures (the unsexy truth!)

Get in touch:

IG: https://www.instagram.com/laurahiggins

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

Today I'm joined by my husband, Nath, to answer YOUR questions about what it takes to hit $100k months.

You'll learn:

• The big beliefs we've had to adopt to hit 7 figures
• Why MORE isn't always the answer
• Sales, marketing and money tactics that have allowed us to scale

Get in touch:

IG: https://www.instagram.com/laurahiggins

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

How to legally protect your creative business

Join Laura as she interviews Tracey Mylecharane, the nontraditional Business Lawyer behind TM Solicitor.

In this episode, Tracey provides invaluable insights for creatives looking to protect themselves legally. From the three essential steps to safeguard your business to finding the right lawyer and avoiding common pitfalls, Tracey's expertise empowers creatives to build intentional and legally protected businesses.

You'll discover:

• the 3 essential steps every creative entrepreneur needs to take to protect their business legally.
• the power of sorting out your legal foundations
• how to find the right lawyer for you (and why it's not a "once and done" thing)
• the most important document in your entire business
• the BIG mistake most creatives make when it comes to onboarding clients

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

In this episode, I dive deep into a game-changing topic: the difference between desperate and dream clients.

You'll learn:

• The 3 essentials you must nail to attract your Dream Clients
• Why the Desperate Client Cycle is impacting your business mojo (and what to do about it)
• The practical strategies to shift from desperate to dream clients so you can ENJOY your business again
• 
  

https://pages.laurahiggins.com/foundations-waitlist

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

I sat down with the incredible Monique Forcella, the mastermind behind The Socialista to talk about how to show up on Instagram strategically AND get clients using your Reels.

She breaks it down in such a clear way, I promise you'll leave feeling inspired and ready to create.

Here’s what you’ll discover in this episode:

👉 How to get clients from your Reels (without going viral or following crazy trends)

👉 Monique's formula for high-performing Reels

👉 The difference between pain point marketing and desire-based marketing (and how to use both)

👉 The power of managing your mindset in online business

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

Mastering Facebook Ads and Funnels with Kwadwo

Get ready to level up your Facebook ads game!

In this episode, Kwadwo shares his expert insights on Facebook ads, launch strategies, and funnel optimization. Whether you're just starting out or looking to scale your online business, Kwadwo's practical tips and strategies will help you maximize your ad spend and drive results.

Meet Kwadwo, the mastermind behind The Art of Online Business podcast and a seasoned Facebook ads manager. Specializing in serving course creators and coaches, Kwadwo helps his clients optimize their funnels and launch strategies, enabling them to work less, earn more, and live the life they aspire to.

After this episode you will:

- Unlock the secrets to lowering Facebook ad lead costs and boosting ROI.

- Discover the winning formula for creating high-converting ad creatives, whether it's graphics or video.

- Navigate common pitfalls and mistakes in Facebook ad campaign setups like a pro.

- Gain clarity on the essential metrics to track for measuring the success of your Facebook ad campaigns.

- Uncover the optimal timing and strategies for launching your Facebook ad campaigns for maximum impact.

**Mentioned Links:**

- [The Art of Online Business Podcast](podcast_link)

https://www.instagram.com/quayjo/

https://theartofonlinebusiness.com/

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

Get ready for a deep dive into the world of high-ticket sales and personal branding with Dain Walker, the visionary CEO of Rivyl. In this episode, Dain shares his expert insights on anchoring prices, building a personal brand, Instagram growth strategies, and overcoming obstacles faced by small business owners. Whether you're an aspiring creative or seasoned entrepreneur, Dain's wisdom will inspire you to dominate your market with confidence and clarity.

You'll learn:

• How to elevate your creative services into high-ticket items.
• How consistent, high-quality content creation can bring in more of your dream clients.
• The power of personal branding to distinguish yourself in a crowded market.
• How to sell your services as indispensable solutions to client problems.
• Dain's strategies to build a Cult Following and attract a dedicated audience.

DAIN IG: Dain's Instagram

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

Master the Art of Selling Without Feeling Salesy

Episode Summary:

Dive into the essential skills of selling with our latest Quick Win episode. Learn how to embrace sales with confidence, transform your mindset, and stop feeling salesy.

These 10 rules will not only help you sell more effectively but will ensure you do it in a way that feels authentic and aligns with your values.

You'll Learn:

How changing your beliefs about selling can transform your approach and results.

Strategies to sell with confidence and integrity, without the sleaze.

Techniques to overcome the fear of rejection and embrace every sales opportunity.

Tips on how not to sabotage your growth by shying away from sales.

Ways to make selling a natural and enjoyable part of your business.

Mentioned Links:

Elevate your sales game with our full system: Join Foundations Today

Get in Touch:

Follow Laura on Instagram for more insights and tips: Laura's Instagram

Discover more valuable resources on our

website: Laura's Website

Want to take your business to the next level?

If you're ready to stop playing small and start earning more, join my masterclass, 3 Ways to $30k, and learn how to scale your monthly income effectively: Join Here

This episode is proudly sponsored by Riverside.fm, the leading platform for high-quality podcasting and video recording.

Use code MyBusinessPlaybook to get 15% off your new Riverside account today!

Hosted on Acast. See acast.com/privacy for more information.

This episode is brought to you by Riverside.fm, the leading platform for high-quality podcasting and video recording.

Use code MyBusinessPlaybook to get 15% off your new Riverside account today! Visit Riverside.fm.

How I transitioned from Lala Social Club to Laura Higgins and doubled my business in a year.

If you've ever wondered whether to build a personal brand or a company brand, this episode is for you. I share my personal journey of rebranding from Lala Social Club to Laura Higgins, discussing the pros and cons of each approach. Learn why personal brands are gaining traction and get three key strategies to help you succeed if you decide to go the personal brand route.

You'll discover:

• Behind the Scenes: Discover the story of my transition from Lala Social Club to Laura Higgins.
• Pros and Cons: Weigh the benefits and drawbacks of personal brands versus company brands.
• Current Trends: Understand why personal brands are more effective in today's market.
• Three Key Strategies: Learn the crucial strategies for building a successful personal brand.
• Future-Proofing Your Brand: Tips on how to evolve your brand as you grow.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

Looking to build seemless funnels - try clickfunnels here

In this episode, Alisha Conlin-Hurd spills the beans on the three must-have funnels every service provider needs to turn strangers into raving fans. With her down-to-earth wisdom and real-world examples, you'll walk away armed with practical strategies to attract, engage, and convert your dream clients.

You'll learn:

• A deep dive into the customer journey: from ice-cold to red-hot leads.
• The three core funnels and what you need in each one
• Actionable tips to put these funnels into action and start attracting dream clients left, right, and center.
• Alisha's simple sales structure to maximise conversions for high ticket offers
• How to effortlessly convert those dream clients into loyal, long-term customers who can't get enough of what you offer.

Website: https://persuasionexperience.com/

instagram: https://www.instagram.com/alisha_conlin_hurd/

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

In this Quick Win episode, I dive into one of the first things we tackle in The Next Level Club and Foundations: crafting an irresistible offer. '

Many creatives struggle with packaging their services effectively, but I'm here to guide you through a 5-point framework that ensures your offer stands out and converts.

From defining a clear promise to adding bonuses and creating urgency, you'll learn the key elements to turn your service into a solution clients can’t resist.

You'll learn

• How to make your clients see the true value of what you offer.
• The secrets to making your deliverables irresistible.
• How to price your offer and make it a no-brainer for clients to say "yes."
• Ways to instantly add value and make your offer feel like a steal.
• The biggest mistake most creatives are making with their offers right now

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

In this episode, we explore the concept that what got you to your current level of success won't get you to the next. Inspired by Marshall Goldsmith's book, "What Got You Here Won’t Get You There," we dive into the mindset and strategic shifts needed to elevate your business from feeling stuck and overwhelmed to thriving and successful. I share practical insights and real-life examples, including the journey of one of our Next Level Club members, to illustrate how you can break through the "pain line" and achieve your biggest goals.

You'll learn

• Discover the mental and strategic shift needed to move from feeling stuck to thriving.
• Learn why the skills that got you here won't get you to the next level.
• See the clear difference between "drowning" and "thriving" in your business.
• Find out what you need to let go of to step into your next level.

Go to laurahiggins.com/30 for the full training

Hosted on Acast. See acast.com/privacy for more information.

This show is brought to you by our show sponsor Riverside.fm - https://creators.riverside.fm/MyBusinessPlaybook.

Use our code MyBusinessPlaybook to get 15% off your new Riverside account today.

Looking to build seemless funnels - try clickfunnels here

In this episode, I'm diving into an underrated money-making strategy for your business: client retention. Discover why playing the long game with your clients can lead to long-term profits.

You'll learn

• Why focusing on the lifetime value of a client can transform your business.
• Going the extra mile to fix client issues can pay off big time.
• Practical tips to keep your best clients and build long-term relationships.
• Why investing in client satisfaction now leads to greater loyalty and profits later.
• How excellent service can turn clients into long-term loyal fans.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I share how I managed to take a 5-week break from my business while ensuring everything ran smoothly. Discover the strategies and mindset shifts that made it possible. Whether you're planning a vacation or need a break, these tips will guide you in creating a business that supports your lifestyle.

What You'll Learn:

• The mindset shift needed to trust yourself and your team
• How to build a flexible business model that allows you to step away
• The importance of planning and clear communication with clients
• Strategies for systemizing your business operations for consistency and efficiency
• Effective delegation techniques to build an epic team
• How to balance rest and occasional work check-ins for a truly restful break

If you need help building a business model that serves you, then The Next Level Club (TNLC) is the place for you. Join us to create a business that supports your life, not the other way around.

Head to laurahiggins.com/the-system

Hosted on Acast. See acast.com/privacy for more information.

In this Quick Win episode, I'm spilling the tea on how hiring a virtual assistant (VA) can transform your business. Imagine freeing up your time, boosting your productivity, and finally focusing on the tasks you love. Whether you're drowning in admin work or need support for specific projects, a VA can be a total game-changer. I'll walk you through the three key phases—Decide, Design, and Do—to help you successfully bring a VA on board.

What You'll Learn:

• Why you should hire a VA before you're completely overwhelmed.
• How to pinpoint and delegate those time-consuming tasks.
• Crafting a job description that attracts your dream VA.
• The best places to find awesome VAs and how to nail the interview process.
• Why a trial period is crucial to ensure you’ve found the right fit.

Other Resources to Check Out:

• Buy Back Your Time by Dan Martell: Dive deeper into the art of delegation and scaling your business. Link to my episode with Dan
• AgentSync: Get insights into efficient delegation and team management. Link to my episode with Jess Whatman

Hosted on Acast. See acast.com/privacy for more information.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Discover how to get a line of customers out the door for YOUR business.

In this episode, we dive into an unexpected yet powerful lesson from the world of barbecue to help you scale your business. Inspired by Franklin Barbecue in Austin, Texas, we'll explore the concept of the "Brisket on Bread Effect" and how focusing on simplicity can lead to extraordinary success. Learn why being obsessed, staying in your lane, and becoming the best at one thing can transform your business and create a line of eager customers waiting for your product or service.

• The Brisket on Bread Effect: How focusing on simplicity can drive massive demand for your business.
• Obsess Over Your Craft: Why being obsessed with the details can set you apart from the competition.
• Stay in Your Lane: The importance of not spreading yourself too thin and sticking to what you do best.
• Becoming the Best: How doubling down on one thing can position you as an expert and help you scale your business.
• Overcoming Scarcity Mindset: Why saying no to distractions and niching down can actually lead to more success.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Doing $10k months and want to grow to $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martel

Hosted on Acast. See acast.com/privacy for more information.

Learn how to maintain a calm nervous system while growing your business.

Have you ever felt like your business is growing faster than you can keep up? As a seven-figure business owner, this has been a lesson I’m continually learning: the true measure of success is a calm nervous system. Join me as I share my personal journey and practical strategies to help you build a successful business without burning out.

You'll learn:

• Why maintaining a calm nervous system is essential for long-term success.
• The importance of redefining your ideal work week to prevent burnout.
• How to embed daily self-care practices that genuinely nourish you.
• The power of asking the right questions to simplify and delegate effectively.
• Overcoming the fear of rest and embracing a balanced approach to work and life.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Ugly Crying in a Carwash

I’m sharing a personal story about a time when I had a major breakdown – crying in a car wash after receiving my first ever tax bill #uglycrying

It was a turning point that taught me invaluable lessons about resilience, responsibility, and managing business finances. Tune in to discover how to transform your lowest moments into powerful breakthroughs that can propel your business forward.

What You'll Learn:

• How to navigate the emotional rollercoaster of running a business.
• The importance of taking responsibility without self-blame.
• Strategies for managing business finances effectively.
• Turning breakdowns into breakthroughs for sustainable growth.
• Practical steps to regain control and move forward confidently.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Say Goodbye to Ghosting: How to Get a Yes on the Call

One of the biggest challenges facing creatives is closing the deal on sales calls. If you’re struggling to get a "yes" from your dream clients, this episode is for you. I’ll share my own experiences and breakthroughs to help you convert more clients during your sales calls.

You'll learn:

• The ultimate questions that will seal the deal every time.
• Game-changing tips to handle any objection like a pro.
• How to turn expensive problems into high-paying opportunities.
• Secret techniques to create urgency and make clients say "yes" on the spot.
• The mindset shift that will transform your sales success.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

In today's episode, I'm busting the myth that low-ticket sales are easier than high-ticket. Trust me, it’s not as simple as it seems, and I'm here to tell you why.

You'll Learn:

• Why selling low-ticket items can feel like an uphill battle.
• The real reason why high-ticket offers are a game-changer.
• How to avoid the common pitfalls of low-ticket sales.
• The secrets to positioning yourself as a premium brand.
• Why charging more can actually make selling easier.

If you've been struggling with low-ticket sales or wondering if high-ticket is the way to go, this episode is for you. Let’s dive in and uncover the truth!

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

In this episode of My Business Playbook, I’m joined by my good friend, Ben Handler, the founder and CEO of Buyer's Agent Institute. Ben is a true unicorn in the business world. He co-founded Australia’s largest buyer’s agency, Cohen Handler, and has since moved on to build a thriving coaching business that has trained over 4,500 buyer’s agents.

We sat down in my living room for an honest conversation about business, life, and everything in between. Ben shares his insights on how to scale your business without complicating things, and how to make more money from your existing clients without constantly chasing new leads.

You'll Learn:

• Ben’s simple strategies for scaling your business while keeping things streamlined.
• How to optimise what’s already working in your business to maximise profits.
• Tips on building a thriving community that supports your growth.
• The power of focusing on your current clientele to boost revenue.
• Insights into Ben’s journey from co-founding a major buyer’s agency to running a successful coaching company.

If you’re ready to take your business to the next level without adding more stress, this episode is a must-listen.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Ready to scale your creative business to the next level?

In this episode, I’m breaking down exactly what you need to focus on to reach those big milestones, like hitting 30K months and scaling all the way to 100K months.

We’ll talk about the key strategies that can help you simplify your business, streamline your systems, and maximise your profits—all while maintaining your freedom and fun.

You'll Learn:

• Why simplicity is key and how a narrow niche and irresistible offer can help you hit 30K months faster than you think.
• How to streamline your systems, outsource the right tasks, and automate processes to free up your time and scale your business efficiently.
• The high-value, high-impact activities that will drive sales and keep your business growing.
• Ways to amplify what’s already working in your business to hit 100K months without adding complexity.
• How to build authority and leadership to establish yourself as a go-to expert in your field and lead a team that scales with you.
• The mindset shifts needed to overcome roadblocks, let go of control, and step into a higher-level version of yourself for effortless scaling.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want my system to hit $30k months?

Join my free training: https://pages.laurahiggins.com/the-system-2

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I sit down with Jack Born, founder of Deadline Funnel and Voma.ai, to discuss the game-changing power of using urgency and deadlines in your marketing. Discover how creating real, authentic deadlines can increase your sales and why this strategy is essential for anyone looking to boost their online business.

You'll Learn:

• The psychology behind why deadlines motivate buyers to take action
• Practical ways to add authentic urgency to your marketing campaigns
• How to use deadlines effectively in both one-on-one and group offers
• The difference between urgency and scarcity—and how to use each
• Common mistakes to avoid when creating time-sensitive offers

Links:

Follow Jack Born on LinkedIn: Jack Born LinkedIn

Check out Deadline Funnel: Deadline Funnel

Check out Jack's new software: https://voma.ai

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I sit down with Polly Thronsen, a talented family photographer and educator who has been on a transformative journey in her business. Polly is a member of our program The Next Level Club and in this episode she shares her story of hitting rock bottom and how she went from $10k to $30k months in 9 months.

You'll Learn:

• The turning point that led Polly to invest in her business despite financial fears.
• The practical steps Polly took to scale her business to $30k months
• How shifting her content strategy helped Polly connect more deeply with her audience.
• The power of nurturing an email list and why it’s a crucial step for any creative.
• The importance of selling and connecting through DMs and how it transformed Polly's sales approach.
• How to overcome self-doubt and build confidence in your offers and services.

Links & Resources:

• Follow Polly on Instagram: Polly Jane Photography
• Join The Next Level Club: Learn more about the Next Level Club

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I chat with Melissa Ambrosini about how female entrepreneurs can run successful businesses without burning out. We dive into balancing self-care with business goals, recognising burnout signs, and how to create a business that supports your well-being and nervous system.

You'll Learn:

• How to recognise early warning signs of burnout before it’s too late
• Why managing your nervous system is essential for personal and business growth
• How to craft a business model that supports your well-being and aligns with your life goals
• The importance of self-care as a daily practice, not just a weekend luxury
• How to set boundaries and communicate them clearly to those around you
• How to trust yourself in both business and life decisions

Links:

• Melissa Ambrosini's Website
• Follow Melissa on Instagram

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Ready to stop overworking and design a workweek that gives you more freedom without sacrificing your results?

In this episode, I'll show you exactly how to implement a 4-day work week in just 14 days.

I'll walk you through the mindset shifts you need, the planning process, and the practical steps to create more space in your calendar while still hitting your goals.

You'll Learn:

• The three major reasons why we overwork—and how to break the cycle
• How to conduct a time and energy audit to pinpoint where your hours really go
• The steps to redesign your week for more productivity and creativity
• How to theme your days for maximum focus and efficiency
• Why working less won’t hurt your business—and may actually help it grow
• Real-life examples of business owners who’ve successfully transitioned to a 4-day work week

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

I’m joined by Ryan Deiss to break down his Scalable Operating System and the exact step by step process to finally scale your business beyond you. We discuss what it really takes to create a business that can thrive without you in the day-to-day.

You'll Learn:

• Why taking a 30-day vacation is the true test of a scalable business
• How to map out your processes to create a scalable operating system
• The importance of documenting critical tasks and assigning accountability
• How to use scorecards to track and optimize key business metrics
• When to know it's time to shift from working in your business to on your business

Links:

• Ryan Deiss' YouTube Channel
• Watch Ryan’s full video on building scalable systems

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Are you tired of the constant revenue highs and lows in your business? In this episode, I share the 5 game-changing shift that took me from unpredictable income to consistent cash flow and true freedom.

I’ll walk you through how to escape the feast-and-famine cycle, set up the right systems, and build a business that not only sustains but scales—without burning out. This could be the single most important shift you make to reach your dream income and the freedom you're after.

You'll Learn:

• 5 key shifts to get consistency so that you can scale sustainably.
• Why so many entrepreneurs struggle with inconsistent revenue—and how to fix it
• The mindset shift that transformed my approach to business growth
• How to create a consistent pipeline of clients and avoid dry spells
• How to set up simple systems that keep your business running, even when you’re not

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I chat with Ross O'Lochlainn about how to move away from the exhausting launch model and create a business that generates consistent revenue. Ross shares practical strategies for making regular offers, avoiding burnout, and structuring your business for sustainable growth.

You'll Learn:

• Why the traditional launch model isn’t sustainable for most creatives—and what to do instead.
• How to create consistent revenue streams without burning out.
• The importance of making offers regularly and why it's key to your business growth.
• How to balance creativity with business needs, so you’re doing the work you love and getting paid well for it.
• Practical steps to move away from the all-or-nothing mindset of launches.
• How Ross structures his offers and marketing to keep sales flowing year-round.

Links:

• Download Ross's Hook Frames Tool: 10 Energizing Hook Frames
• Book Mentioned: Accidental Genius by Mark Levy
• Connect with Ross: Ross O'Lochlainn

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Ever wondered what goes into creating a content strategy that drives real revenue? In this episode, I'm pulling back the curtain on the exact approach I use to fuel my 7 figure business. I'll share the systems and processes behind the scenes, what content is performing, what isn't, and the steps my team and I take to ensure our content stays fresh, engaging, and results-driven. Get ready for an inside look into my content machine and the tweaks you can make to level up your own strategy.

You'll Learn:

• Why amplifying what makes you unique is key to cutting through the noise
• How I’ve dialled in on my ideal client and use that to drive our content direction
• The systems and tools we rely on to produce content consistently (and how to simplify your own process)
• What's currently working in our content strategy—quotes, carousels, Reels, and more
• The importance of tracking content performance and being curious about the results
• Tips for building a lean, effective content team (plus some AI tools to make it happen)

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Ever wondered what it really takes to start a business from scratch—and scale it to seven figures? In this episode, I’m pulling back the curtain on my own journey, sharing the raw, unfiltered truth about what it took to go from a 23-year-old with a coffee bag and a dream, to leading a thriving business.

From the humbling first days (think: showing up in cafes hoping for a 'yes') to navigating the complexities of scaling, this episode is for anyone who’s ever felt that pull to start something big. I’m breaking down the lessons, the missteps, and the behind-the-scenes moments that shaped my business and me as a founder.

You'll Learn:

• The mindset shifts that took me from selling coffee beans to selling out my own services
• How to balance being both the creative and the strategist in your business
• Why embracing "scrappiness" helped me survive the early days—and how it can work for you
• My best tips for turning creative skills into a sustainable, scalable business
• The role community and connection played in my journey, and why they’re essential to any entrepreneur’s success

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Creating content is only the beginning; building genuine community is where the magic happens. In this episode, I’m breaking down why community matters and how you can build a powerful, engaged group around your brand. From defining your ideal audience to amplifying what makes you unique, these strategies will help you turn followers into a thriving community.

You'll Learn:

• Why building a community is essential for your business
• How to define your ideal client and create meaningful content
• Strategies for amplifying your personal brand
• Tips on choosing the best channels to show up consistently
• Ways to elevate your reach once your foundation is solid

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

I’m joined by two of my business besties, Erika Cramer and Toni Bache, as we dive deep into the mindset shifts and strategies that helped us scale our creative businesses to seven figures and beyond. This is an honest, no-fluff conversation about the challenges we’ve faced, lessons learned, and what it really takes to go from being an overwhelmed creative to a confident business owner.

You'll Learn:

• Why creatives need to embrace the entrepreneur mindset to grow a sustainable business.
• The importance of investing in yourself before you feel ready (and why it pays off).
• How to identify and overcome the mindset blocks holding you back from scaling.
• Why proximity to the right people accelerates your growth.
• The power of saying “no” to avoid burnout and protect your creative energy.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: https://laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Book a 15 minute Scale Session with the team here: https://tools.laurahiggins.com/scale

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

It’s the final countdown to the end of the year, and I want to help you finish strong. In this episode, I’m sharing the top three mistakes creatives make in these final weeks and how to avoid them. Let’s set you up for success so you can head into the new year with clarity, confidence, and momentum.

You'll Learn:

• How to avoid getting stuck in the busy trap and prioritize your own goals.
• Why people are buying during the holidays—and how to make offers that convert.
• The importance of planning now to step into the new year with momentum.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I’m recording from my brand-new studio (exciting!) and diving into one of the most transformative milestones for any creative: hitting $10K months. I’m sharing my own journey—from scrappy cold-calling to running a multi-million-dollar business—and breaking down what it really takes to reach this 6 figure milestone.

You’ll Learn:

• Why $10k months are such a game-changer for creatives.
• The 3 strategies you need to hit 6 figures - asap
• My story of hitting $10k months and why it's still one of my biggest milestones in business

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

As the year winds down, it’s easy to get caught up in the chaos of deadlines, parties, and everything else pulling you in different directions. But what if you could end the year strong and step into the new one with clarity, confidence, and a game plan? In this episode, I’m walking you through the five key strategies I use to reflect, reset, and plan for a thriving new year—without the stress.

In This Episode, You’ll Learn:

• How to create your 10X vision and map out your biggest goals for the year ahead.
• Why “thinking once” about your calendar now can save you major headaches later.
• The importance of building a business that works for you (not the other way around).
• How to design your calendar for consistent cash flow and avoid burnout.
• Why giving yourself permission to start fresh is the ultimate power move for growth.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

You’ve hit consistent $30k months—or you’re hovering just below—and while your business looks successful on paper, behind the scenes, it feels like chaos.

What got you here won’t get you to the next level. Surpassing $30k months isn’t about doing more—it’s about doing things differently.

In this episode, I’m breaking down the 3 biggest shifts you need to make to break through the messy middle and create a business that scales without sacrificing your freedom.

You’ll Learn:

• How to simplify your offers to scale without creating more chaos.
• The steps to building a team so you’re no longer the bottleneck in your business.
• The mindset shifts required to push past your current ceiling and step into the next level of leadership.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: https://laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Book a 15 minute Scale Session with the team here: https://tools.laurahiggins.com/scale

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

As we wrap up 2024, it’s time to hit pause, reflect on the year, and prepare for what’s next. In this episode, I’m sharing 5 key reflections from the year and the rituals I use to end the year strong. Think of it as updating your operating system—shedding what’s outdated and making room for new growth. Let’s reset and step into 2025 with intention and clarity.

In This Episode, You’ll Learn:

• How to reflect on your biggest wins, lessons, and joyful moments from the year.
• Why letting go of outdated habits, offers, or beliefs is key to growth.
• My end-of-year rituals to celebrate success and plan for the year ahead.
• How gratitude can rewire your mindset and set the tone for 2025.
• A simple, actionable way to map your 2025 vision and goals.

DM me ‘GRATITUDE’ on Instagram to grab my free swipe file with 24 prompts to reflect on your year.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Merry Christmas from me to you!

Merry Christmas, Happy Holidays, and cheers to a beautiful, joy-filled end to 2024.

I’ll see you back here in the new year, ready to dive into all the goodness that 2025 has in store.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website:laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Welcome to Season 5 of My Business Playbook.

In this quick-win episode, I’m sharing the exact process to set and achieve your business goals in 2025. From focusing on less to setting challenging (but realistic) targets, I’ll walk you through three powerful strategies to stay on track and make this year your most successful yet. Plus, I’ll share six game-changing questions to help you create clarity, momentum, and impact in the year ahead.

In This Episode, You’ll Learn:

• Why focusing on less can help you achieve more.
• How to set goals that are challenging yet realistic.
• The importance of tracking, visualizing, and measuring your goals weekly.
• Six essential questions to guide your goal-setting process for 2025.
• How aligning your goals with your vision and impact can drive powerful results.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: https://laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Book a 15 minute Scale Session with the team here: https://tools.laurahiggins.com/scale

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

In this episode, I’m joined by the incredible Renée Warren, entrepreneur and founder of The Pink Skirt Project. We dive into the power of creating space in your life and business to unlock your best ideas and step into the next level of success. Renée shares her bold decision to step away from a thriving PR agency, how releasing old identities created room for healing and creativity, and why trusting your gut is essential for growth. If you’ve been holding onto something that no longer feels aligned, this conversation will inspire you to let go and make room for what’s next.

You’ll Learn:

• How holding onto old identities can block new opportunities
• Why creating space is crucial for creativity and growth
• How to protect your energy and set boundaries in business
• The power of saying no so you can say YES to the right things

This episode is your permission slip to slow down, reassess, and make bold moves toward a business and life you truly love.

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: https://laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Book a 15 minute Scale Session with the team here: https://tools.laurahiggins.com/scale

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

For years, selling felt uncomfortable and overwhelming—but that mindset was holding me back. In this episode, I’m sharing the exact mindset shifts and sales strategies that helped me overcome my fear of selling and scale my business to $1 million in revenue.

You’ll Learn:

• The #1 mindset shift that made selling feel natural and easy
• How to sell without feeling “salesy” or pushy
• Why your fear of rejection is blocking your growth (and how to fix it)
• The real reason clients aren’t saying yes—and how to change that
• Simple strategies to close sales with confidence and ease

Get in touch:

IG: https://www.instagram.com/laurahiggins

Website: https://laurahiggins.com

Do you want to hit $30k months?

Join my masterclass: 3 Ways to $30k here: https://laurahiggins.com/30

Book a 15 minute Scale Session with the team here: https://tools.laurahiggins.com/scale

Want to work with me? Apply here

Popular Episodes:

324: How to grow your small business with Donald Miller

407: Buy Back Your Time with Dan Martell

Hosted on Acast. See acast.com/privacy for more information.

Scaling your business doesn’t have to mean sacrificing your time, energy, or creativity. In this episode, I sit down with Dan Martell, author of Buy Back Your Time, to dive into the three major revenue ceilings every entrepreneur hits—and how to break through them. We explore practical strategies, key hires, and mindset shifts that can help you scale without burning out.

Whether you’re working towards your first $300K, aiming for $2M, or scaling beyond $10M, this episode is packed with actionable insights to help you build a business that works for you.

• The three revenue ceilings ($300K, $2M, and $10M+) and the specific constraints at each stage.
• Why valuing your time is the first step to scaling—and how to actually let go.
• The one hire that will change the game for your productivity and mindset.
• How to lead with confidence and build a team that propels your vision forward.
• The mindset shifts required to overcome fear, take risks, and break through the pain line.

Resources & Links:

• Dan Martell’s book: Buy Back Your Time
• Follow Dan Martell on Instagram for his EA SOP: @danmartell

More Resources from Laura:

• IG: https://www.instagram.com/laurahiggins
• Want to work with me? Book a 15 minute Scale Session with the team here: https://tools.laurahiggins.com/scale

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.