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03 Feb 2022
Traffic 🚦 or Conversion, 10x Easier to Grow SEO PPC - Ask Any Seller Central Question
Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
LIVE Q&A TIMESTAMP 00:00 - Timer 10:01 - Welcome to the Live 10:33 - My Amazon Guy is Hiring 12:18 - Bidding on a Single Suitable Keyword 15:59 - Spending on PPC 18:25 - Activating Listing in Amazon AU 21:07 - How to Effectively Lower ACOS? 23:11 - Search Terms 25:51 - Keyword Targeting 28:46 - Coaching Session 30:50 - Changing UPC 32:42 - 2022 Methods to Drive Traffic to Amazon 34:27 - Big SEO Reveal 35:41 - Profit Tracking Tool 36:47 - Amazon Selling Partner 360 37:00 - Story Time 41:01 - Price Changing 43:20 - Joining an Account Development Program 44:52 - Keeping PPC Spend in Control 47:00 - Korean Keywords in Amazon US 48:13 - Seems Fraduelent Orders 49:02 - Separating Out Keywords Into their Own Campaigns 51:30 - Listing Variation and Packaging 52:18 - Breaking Variation 54:00 - Newly Launched Product 56:00 - Competitor Trying to Monopolize 57:25 - Copyright Infringement 59:26 - Most Important Fields for SEO 1:00:59 - Design Patents 1:01:55 - Re-enable Previous PPC Campaigns 1:02:31 - PPC Budget in Australia 1:02:45 - Competitor Products 1:03:08 - Deleting Shipment Effects 1:03:44 - Replying on Email 1:03:52 - Amazon Automation Drop Shipping Companies 1:04:10 - Amazon Support 1:04:41 - Amazon Catalog 1:04:54 - SEO Phase 1 1:06:05 - SEO Phase 2 1:06:36 - SEO Phase 3 1:07:52 - Handling Suppliers Prices 1:08:07 - Listing Info Not Updating 1:08:30 - Amazon Bid Auction 1:10:13 - Generic Brand 1:10:58 - Brand Registry 1:11:28 - What Products to Choose? 1:11:33 - Fixed Bid 1:11:33 - Amazon Attribution 1:12:45 - Limit Storage 1:13:11 - Amazon Algorithm on the Account History of a Seller 1:14:18 - Store Feedback 1:15:00 - Using the Same ASIN to Keep Reviews 1:15:34 - Title Characters Limit for Sports & Outdoor Category 1:16:00 - PPC and Campaign Budgets 1:17:28 - Lot of Returns and High NCX 1:18:59 - Lost Units 1:20:24 - Walmart SEO 1:20:41 - 7 Days Sales in Search Term Report 1:21:06 - Special Actions in Seller Central 1:23:15 - Targeting Section in Campaign Manager
Business radio host KC in Atlanta interviews Steven Pope a 2nd time after popular request from his audience. This will be about Amazon from a basic business outsider perspective.
00:00 Steven Pope Live on Business Radio REAL 1100 AM 05:45 If you have a business especially in retail, you got to be on Amazon 05:56 TIP OF THE DAY: Listen to My Amazon Guy 08:20 Great comment from Steven Pope's last guesting on the show 09:33 Amazon 2022 isn't the same as before 11:07 Alibaba-to-Amazon business model does not work anymore 11:34 If you are a side hustler, you can do Retail Arbitrage 13:06 Another Amazon model: Reverse Wholesale 16:27 Difference with Amazon Dropshipping 16:49 Amazon is hostile to Dropshipping model 20:51 Amazon Private Label 21:27 Build your own brand 23:43 You got Intellectual Property when you build your own brand 24:26 All about Trademark 29:49 How much to process Trademark with My Amazon Guy 30:42 Amazon is a buyer's platform 34:36 How do I price my product 41:10 What is model Amazon created made so better than Ebay 44:34 What is Amazon doing right 49:47 Is creating content actually sell a product 52:29 Demographic and Marketing targeting 53:44 Tips for sellers to make shopping better
00:00 Amazon FBA Weekly Q&A 11:27 At what point during or after product launch we should start optimizing for aggressive PPC campaigns without losing ranking stability 14:04 If I sell out and relaunch as new ASIN, do I close this current listing, and can I literally use the same images, title, bullet points, etc on the new listing 16:33 Opinion on Small and Light Program 19:43 I added the word "zebra" to one of my A+ content images and my listing is not ranking 21:58 Will you ever ship LTL into AMZ warehouse or only stick to a small parcel 25:23 Should I ship directly from China or should goods always land in 3PL 1st 26:27 What do you recommend typically for a healthy % of AD spend, TACOS and ACOS for new and mature products 29:37 Listing is down because of a KW that triggered a "prohibited medical marketing claim" 33:53 What do you think of campaign budgets of 50k w/ a low bid 35:09 Have you heard of the Seller Growth Program 37:47 AMZ says the title limit is 50, does that include the brand name 39:17 Are Bluetooth devices included in the new AMZ RFD requirements/certifications 39:46 How can I catch my competitors that seem to be indexed more KWs than us on H10, considering the same product and price 42:25 Do you use any software to request reviews 44:48 We have a product being sold from other 3P sellers but we'd like to start selling it directly. They have the wrong UPC & brand name but have a great history of sales/review 45:43 I have been doing OA/RA and am working on finalizing my 1st PL item. Would it be best to start a new seller account and go BR w/ that 47:14 9mos into launch, ASIN w/ 85 4.8 rating and 13 positive reviews still loses sales ranking 48:29 What do you think the worrying TACOS % should be, meaning at what percentage we should start worrying and start reducing the TACOS 49:12 Any tips for those selling furniture 50:23 Any tips for sending in oversized furniture on a pallet 50:49 Should the bid for exact match highest, followed by phrase, and broad 52:28 Key tips while launching a new product 55:32 AMZ announced increasing the Prime subscription price 56:31 Do manual targeting PPC ads have any impact on organic ranking 58:49 My profit margin is 37.5% (COG and AMZ Fees) PPC will cut into my margin, how to reconcile this 1:01:12 In H10 Cerebro when trying to reduce the number of Sponsored KWs to make our ratio better is it as simple as reducing Ad spend on broad and phrase match campaigns 1:03:53 Any thoughts about AMZ Launchpad 1:05:31 Is there any way to know which organic KW drove sales 1:08:46 Lost buy box because of price on my branded item as the only seller, should I recreate the listing as the price is at breakeven 1:11:17 AMZ says our company based in the UK has seller contributions for images and titles. The ASIN was created by me in the US & we sell 100x what the UK does 1:11:46 Amazon Mexico: Any experience to share on it 1:12:34 Split shipments: LTL shipment gets just a couple boxes split of onto a second pallet 1:13:31 PPC budget: I'm launching 5 shoes w/ 6 variations. I'm at a crossroads as to how much I should spend on PPC 1:16:21 Selling graphic T-shirts FBM, any advice/secrets on how to fight against AMZ Merch listings 1:16:40 Is there a way to see if some of your FBA sales are coming from AMZ affiliates 1:16:48 AMZ says my account is not healthy but I have never had any account health issues 1:18:25 KW distribution: 11,566 Total KW, 8x218 Sponsored, 4,190 Organic, 2,492 AMZ recommended 1:19:48 Bunch of my listing have been removed for pesticide but AMZ has items in FBA, will they relist them on their own 1:20:22 How
Darrell is co-founder of Sponsored Profit, an official Amazon Advertising Partner. A former Aircraft Engineer in the Royal Navy, Darrell sold over $3M in physical products on Amazon before focusing on Amazon PPC full-time with Sponsored Profit. Since then, he has generated over $70M in sales for clients.
00:00 PPC AMA with Sponsored Profit Darrell Paterson 09:58 Introduction of guest: Darrell Paterson 11:14 Should you bid on both the singular and plural versions of the KW 15:33 Was it better to have a single KW or bid on all the variations 16:07 I'm selling a product that customers are searching for in Korea but can't target those Korean words in PPC 18:23 How many KWs would you say maximum you put in a campaign on an average 18:50 Is broad or phrase targeting effective in ranking? If I want to rank for KW, should I target with exact match only or both exact and broad 21:40 Does broad match cover misspelling and synonymous words 22:19 What are the top things to look for in the search terms report when optimizing a campaign 23:23 With KW discovery the human touch still wins out 24:05 I'm moving a client's ASIN to a new account for advertising. A previous well-performing target is not getting any impressions in the new account but it is getting impressions on other targets 25:30 Since PPC cuts into margins, what's an ideal amount of PPC to run w/o plummeting margins. How to calculate daily PPC spend 26:50 In my search term report, I see one-click w/ six orders 27:52 If launching a new seasonal product w/ around 30days of season left, would you spend your most of budget on the main KW to rank or spend on multiple relevant KW and check where to go w/ the results 28:55 I have 8 videos created for my product. How would you go to A/B test them in SB ads 31:25 Do you use the brand metrics modules 34:54 Can product research and audience segmentation help us in determining how KW help us like which KW type use exact broad phrase 36:11 How would you determine when to turn off a KW or negate it 37:46 When choosing the Korean KW and clicking the add KW key, it doesn't work 39:04 Does 1 KW on 2 campaigns bid against each other? If yes, then what about targeting KWs from auto to manual campaigns 40:59 When is it justified to turn off a campaign? I have an exact match targeting my most important KW, each KW has 15+ clicks, but not a single sale, yet these KWs I got sales on in broad match 43:20 Can I make something like e-Book like present w/ my product and put that in my listing to make my offer better 44:35 Is this the best campaign structure: Campaign 1 - 1 Ad group w/ 1 ASIN - targeting all same match type KWs OR Campaign - 1 broad KW Ad group and 1 phrase KW Ad group 48:09 If I have a product w/ 150-200k revenue a year, for how much money I can sell that product 50:05 Is there a way to control Rest of the Search placement? AMZ allows us to control TOS and PP placements 51:57 What do we do when PPC spend only not getting sales 54:42 Is there ar report that will show you the number of clicks Ad placement 55:35 What would be my product placement when a product targeting campaign is divided into TOS and PP w/ 900% placement 58:03 Keyword Cannibalization 1:01:30 What's your strategy for Product Launch on PPC 1:01:49 When you get a new client onboard w/ 100s of SKUs, how do you decide w/c set of SKUs to focus on? 80:20 or something else 1:02:25 How often do you download Search Term Analysis and take the actions from it 1:02:58 How often do you download bulk and take actions (like targets w/ high ACOS, high clicks w/ no sales, low CTR) 1:03:18 Can I use ASIN targeting while my goal is
00:00 Amazon FBA Weekly Q&A 10:33 We had a general account where the customer's brand was registered. Now we like to transfer the brand registry to the owner 12:38 What is platinum KW and when to use them 14:09 What made you choose Fridays for these events? Have you split tested attendance versus other days of the week 15:35 Overnight the past few days this week, it is getting moved into a new category w/c is causing us to lose our Top Seller badge 18:50 What are the best ways these days of getting 3rd party sellers of your listings 20:00 We don't have any A+ yet so it should be good. Done transfer and yes it was painful 21:42 I have un-enrolled a brand and A+ content keeps showing somehow 22:07 For targeting KWs, how to decide between words that you think will convert w/a lesser search volume or words w/a much larger search volume but more general 23:25 In the launch phase should I put single and plural of the word in the search term if the word is important 24:11 If you remember the question about Korean KW PPC is there any way to target those KWs 25:01 Outside of PickFu, any good ways to test out different product designs and/or labels w/ customers 26:59 Products that don't picture well, can I use a computer-generated image of packaging as an image even if the customer doesn't receive it in the packaging 29:00 Had a coaching call w/ Ali. His suggestions worked great! Thanks! 29:09 I've heard that AMZ has refrigerated FBA storage, how can I get this for probiotics 29:57 I'll be using my own images. I can't photograph the product because it's so blank 31:11 Does AMZ charge everyone the same price for KWs? If my product has a poor conversation rate, will AMZ charge me more for KWs 32:58 How to respond to client meetings where the week was not finished w/ the KPIs we had set 35:34 How much of an impact does A+ content have on launching a product 40:01 Any tips to getting new releases badge while launching and keeping it most of the time 40:25 I have a KW that has a $3 bid. After 2 weeks the CPC is now at $1.42 and ACOS is at 45% but it is a top 3 KW in terms of sales. Can I still lower it to the CPC cost w/o messing up this KW 41:27 Do you do a test buy then file counterfeit w/ your unauthorized resellers 41:51 One of my products is a bundle, now it got no BSR. I think they can't decide the category on how to bring BSR back and keep it 42:22 Been trying to go after the variation violator for a while now 44:59 What do you know about SIOC w/ regard to AMZ 45:46 What does the pricing structure look like when FBA items are sold by AMZ 48:03 In the launch phase when setting up exact and broad should exact be more of lower volume KW w/ a 1-3 of the big volume/main KW and have broad a mixture of everything 48:29 How would AMZ pack a 4ftx3ft piece of plywood (example product) of a pallet for FBA? Medium oversize size tier 49:19 I have a KW that is consistently getting more impressions and clicks and the CPC is ven lowering week to week but no sales 50:39 Can't update the title. When I try the dreaded red box shows up saying there is a conflict w/ ASIN, but can't find that ASIN anywhere. I created the original listing 51:22 MAG team is not perfect, but as close to perfect as anyone will ever get! You guys are just awesome! 51:54 An ASIN launched, unfortunately, got a 1-star review. But then got two 5 star reviews, the 2nd 5-star review came yesterday making my product a 3.5/5 53:08 For FBM does putting yourself on vacation for 2 weeks have any negative effects like going out of stock 53:35 Same question about blank products, lifestyle photos help 54:05 AMZ says "You're not eligible
Peipei gives her review of My Amazon Guy as our Number 1 fan!
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Tribute to Adam Heist for his #mentalgamemonday series. It invigorated me to make this content today. I go through my historical failures and how I got through them to be the successful Amazon seller and Amazon agency owner that I am today. It's okay to fail. Get back up, you can do it! If this content inspired you please leave a comment!
00:00 How do we as entrepreneurs pull ourselves back 00:33 Story of my interview with Adam Heist 00:56 The Mental Game Monday 01:14 REMEMBER WHEN YOU WANTED WHAT YOU CURRENTLY HAVE 01:36 How did "Steven Pope" start 05:06 "No matter what you're going through, you can get through this." 06:12 Going back to school to take an MBA 06:47 Failing four start-ups 08:07 Take failure and invigorate self, and move forward 12:57 Go take action whatever it might be
“life shrinks and expands on the proportion of your willingness to take risks and try new things.”
“It took thirty-eight years before 50 million people gained access to radios. It took television thirteen years to earn an audience that size. It took Instagram a year and a half.” ― Gary Vaynerchuk, #AskGaryVee
Sign up for SmartScout https://www.smartscout.com/?fpr=steven55 (Click this link so I get an affiliate cut)
00:00 SmartScout way to Research Amazon Products 01:05 The SmartScout Website 01:40 Unique things inside the SmartScout tool 03:00 The Subcategories 04:43 The Ad Spy 07:29 The Products Page 08:05 In comparison to actual sales data 09:46 The Traffic Graph 11:20 The Seller Search 12:03 Product Seller View 13:11 FBA Calculator 14:00 Sales Estimator 14:51 The UPC Scanner
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews from other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Amit Batzir is the Co-Founder and Chief Product Office at Spott, the world's first financial services platform designed exclusively for e-commerce sellers. He has extensive experience in the world of data & risk and formerly led the Data Intelligence team at PayPal.
Spott was founded in 2021 and grew to a staff of 25 spread across offices in Tel Aviv and New York, after completing an $8.3m seed funding. Spott’s solution is powered by advanced data and event-driven technologies that enable a new breed of financial products and services for the e-commerce market. Spott provides competitive insurance quotes to e-commerce businesses and enables them to swiftly purchase policies that satisfy the requirements of marketplaces at a price that reflects the business’ risk level. Spott is currently serving hundreds of e-commerce sellers worldwide and has partnered with top-tier digital brokers and leading commercial carriers in the U.S. In addition to its insurance offering, Spott provides real-time insights and helps sellers to proactively avoid account suspensions, supply chain issues, list hijacking, counterfeiting and others. Spott’s services also empower online sellers to boost sales volume, launch new products, expand to new markets, scale marketing activities, and broaden geographic reach.
00:00 Amazon Product Insurance LIVE Q&A 10:04 Introduction of guest: Amit Batzir, Spott. 11:18 What made you start a service to specifically help Amazon sellers with e-Commerce product insurance? 13:25 My business is registered in Turkey. All insurance companies are refusing to give me service unless I have a USA company. 14:31 How many days after reaching 10k per month do I have to show Amazon my insurance details? 14:55 If I make insurance for 1 year and my sales were 10k/month. In 3 months my sales reached 70k, should I change my insurance or it's still valid? 16:15 What challenges do you see e-Commerce business owners facing today? 17:31 Insurance for e-commerce sellers came up a lot in the news lately - can you explain what changed? Do e-commerce sellers need insurance? If so, why? 19:41 Both Amazon and e-Commerce sellers, everybody need insurance? 20:31 Where does the scope starts and ends 22:08 Is there any insuranca for Rakuten Ichiba sellers? 23:22 Amazon is finally doing what many other platforms have already done. 25:35 What should the policy include and what happens if Amazon declines the policy I purchased? 27:20 Sometimes I think you look what I exactly need in my next business. 27:50 If updating insurance provides after adding products do I usually need to pay more? 28:59 How much do insurance policies cost? What happens if the insurance policy is expensive and it is difficult for the seller to pay all at once? 34:18 Insurance for product and account suspensions 36:18 How can one get insurance for products which are different than usual standards are. For example, some replacement parts for furniture, which are are not like the standard one should be. 37:27 Best way to get in touch with Spott. 39:09 Can you also make insurance for European sellers, who are not LLCs? One man businessman?
Amazon more than doubles its maximum base salary as it struggles to hire and retain talent - Talk Radio KFGO broadcasting in Fargo, North Dakota asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
00:00 Talk Radio KFGO Fargo 00:48 Introduction of Steven Pope 01:10 Is there a company that's just poaching from Amazon 02:57 Having an Amazon Management position is good as gold 04:41 Is Amazon just too big 06:21 A degree with Amazon 08:17 Is it just money or the perceived view of working in Amazon 09:58 Amazon is currently dealing with an issue that is going to be uniquely theirs
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven created My Amazon Guy because of how difficult it has become to grow sales on Amazon. Steven owns MAG, My Refund Guy - a clawback FBA service, and Momstir - a Private Label FBA Wine Glass brand with the #1 funny wine glass on Amazon. He has more than 600 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon. Steven also hosts a podcast with interviews with other Amazon experts.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 790 KFGO Social Media ➤ https://kfgo.com/ ➤ https://facebook.com/790kfgo
00:00 Amazon FBA Weekly Q&A 10:06 2nd weekly MAG show with Jason Mastromatteo, Tuesdays, 11am EST 11:18 How negative reviews can influence conversion 17:57 Is there such an FBA rule that says we can only ship in goods w/ FNSKU are AMZ barcodes and not seller-generated barcode 20:03 Should I keep it in the same ASIN or do a variation to get a new honeymoon 22:48 If you had a parent w/ child ASINs & put 1 child in Vine program, could you later choose to break out the listing & then put the other child ASINs into Vine only to later put them ball back under 1 parent 23:25 Would you recommend such a scenario w/ a product listing that is struggling to get traction 23:57 Does adding the "not a pesticide" in the template upload allow for the use of these terms 25:12 Need to change Listing Quality Dashboard info 26:47 How can I get a trademark 27:57 My UPS tracking that I entered into my shipment plan is no longer valid. The boxes are greyed out 29:02 If we delete the ASIN for 24hrs and then relist it, what negative effects will it have 29:52 For H10 Cerebro, those KWs that you rank organically n the top 15-30 spots, why not just advertise on them heavily rather than massaging the KWs into your title and listing 30:32 Goals for Toys Category: ACOS-40%, % of Ad sales 30%, TACOS 20%, is this off-base? 31:19 How to report a listing to AMZ when the seller is using black tactics by using reviews gathered from another product entirely different to sell another product 32:24 I am selling a set of light strings and banners I used seasonal decor as my category. When trying to add the main image error comes saying there is text but this is not text this is my actual banner 33:34 Are there any restrictions for using kids in listing photos or A+ 33:50 While creating the shipping labels and inputting the carton measurements, the system does not let me save them 34:38 Can child ASINs has different categories or not 35:32 Does my account have to be active to register a trademark 35:57 What is a good strategy for image KWs inside A+ content. Is it pointless repeating the same KWs on each image 38:19 Will there be an explosion of agencies for Walmart marketplace w/ their WFS option like there is for AMZ 38:51 The first product I ever launched has a brand name that is different from the brand name I am registering for. Can this product that has a different brand name still get A+ content 39:35 If I choose the option that AMZ should manually process FBA shipments/box contents, will I need to label the pallets or boxes w/ FBA labels or only the UPC/AMZ label is required on the items 40:30 Upvotes don't work on reviews anymore. The reviews go back after 24hrs 40:56 AMZ flagged one of our ASINs from getting reviews 41:12 AMZ is requesting us to submit a letter of compliance for a soap product. The manufacturer only has RIPT testing reports and GMP 41:56 Where I can apply for a letter of compliance for a soap product 42:13 When looking at your business reports are sessions the equivalent to impressions and page views the equivalent to clicks 42:55 If I'm using flat file to change "variation name" on a child ASIN, do I have to fill all fields or only the one I want to change only 43:50 Is there a good strategy to use when selling products with other sellers all fighting for buy box besides price 44:25 How do you manage SEO Phase 2 in the EU market since there is no search term optimizer tool 45:00 I'm interested in selling a thermo type product that is currently selling well in another marketplace 46:03 Any suggestions for structuring Ad campaigns w/ 2000 ASINs 46:48 Any advantage to using one of the ser
Standing out from competitors is every Amazon Seller's goal. Today, we will help you take a step closer to that goal.
Marketing Expert Victor Dwyer is back with another insightful webinar. This time, he is joined by none other than ‘My Amazon Guy’ founder Steven Pope.
Join them as they dive through every aspect of optimizing your Amazon page to achieve MORE SALES. From Amazon PPC, SEO, up to setting up effective catalogs, they will cover all of that and everything in between.
00:00 Introduction of Steven Pope 02:26 The Amazon SEO 12:20 Best bang for your buck PPC strategy 13:25 Amazon is not too late to launch products on 14:00 Brand Story Module 16:12 Make sure you segment and set up all the Ad types for the launch 19:00 Design impact during product launch 19:37 Using PickFu for A/B image test 23:08 If you don't marry your SEO to your Design or Catalog to your PPC, you're not gonna win 24:30 Amazon is entering the maturity phase 27:28 Everybody has to pay the "Amazon Tax" 29:39 Amazon SEO Factors 33:43 Can you de-index a KW 37:02 Amazon Infographic images 40:20 4 Things e-Commerce marketers do 41:07 Biggest metric on Main Images 43:29 Do you A/B test every infographic 45:52 Have you ever requested product re-brand 47:29 Do you even use broad match after your launch 48:56 Keep your auto and manual campaigns the same 50:21 Without Ads you cannot maintain organic position 1 on many KWs 53:11 What are your recommendations for DIY products 54:45 It's difficult to sell products that require lots of explanation 57:05 If you have a strong brand, people will continue to look for it
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
Originally hosted at https://www.thehowofbusiness.com/409-steven-pope-selling-on-amazon/
Check out Henry Lopez's website and services.
On this episode Steven Pope shares his entrepreneur journey, how he developed his Amazon expertise, and tips and advice on how to sell a product on Amazon, including:
00:00 The How of Business with Steven Pope 01:06 Introduction of Steven Pope 03:00 Steven shares the story of his early career as a TV reporter. 05:50 How did you end up in Marketing? 07:53 Is My Amazon Guy your first business? 08:44 Did all those failures scare you? 09:54 You have also been a Master Chess Instructor. What do you think you learned from playing chess that helps with entrepreneurship? 11:58 What led you to focus on My Amazon Guy in 2012? How did you become an expert on Amazon? 15:02 How did you manage different projects? 18:29 Who should consider selling on Amazon? What types of business or products are best for Amazon? 19:23 Steven believes you should focus on B2C (Business to Consumer). He also believes American-made products will make a comeback. 20:35 He likes the “gift” category. Also sports, outdoors, and tools. 21:38 “If you are not on Amazon for B2c product you are irrelevant.” 22:44 “Amazon is NOT a passive income business.” 23:03 There no college degree for Amazon 25:08 2 Major Amazon categories/areas: Increasing Traffic and Improving Conversion. Steven introduces how he helps his clients sell on Amazon. 25:31 Increasing Traffic: PPC Please share your thoughts on why Amazon PPC is critical to generating traffic (versus organic search) and any guidelines for PPC spend budgets. 28:34 Do I need to have Google Ad campaigns also? 30:00 Increasing Traffic: SEO Please share a couple of tips to improve SEO. 32:02 “Why every Amazon SEO tools on the market is wrong!” – Characters vs. Bytes (does not include spaces). 34:15 My Amazon Guy is laid out very easy to follow 34:48 Improving Conversions: Design What are some of the components of “A+ Content”? Catalog: Please introduce some of the best practices to achieve listing optimization. What are a couple of common misconceptions or mistakes you observe related to selling on Amazon? 35:19 Where should I start? What do I need to get have first before selling on Amazon? 40:56 The services offered by My Amazon Guy and who are the ideal clients 42:01 SEO services offered by My Amazon Guy 42:24 Is there a book that you would recommend 43:05 What are your thoughts and opinions about the future of Amazon? How do you think Amazon will continue to disrupt and reinvent the retail industry? 46:55 What's one thing that you want us to take away from this conversation? 47:53 Where do you want us to go to learn more
Episode Host: Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business.
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 How to Grow Amazon Traffic & Conversion Rates 00:37 Introduction of Steven Pope 01:26 How many YouTube videos have you made 03:26 How Steven Pope started 05:15 My Amazon Guy is hiring, open to internship 06:56 What's the starting point for a new MAG client 12:10 The Rule of 3 13:41 Retail is brutal 14:37 What are the ways to get traffic to your listing 16:19 SEO components everybody getting it wrong: A+ contents are indexed 20:00 Search term field is counting bytes, not characters 25:03 What immediate impact with sharpening up SEO 30:12 When do you do testing again 36:01 How often do you do split testing 44:51 If sellers have a listing, what is their first thing to do 46:03 4 things to do as a seller 48:30 How can they reach out to My Amazon Guy
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Originally published on https://soundcloud.com/awesomerspodcast/a-special-podcast-with-steve-and-steven-my-amazon-guy
00:00 Introduction of Steven Pope 01:30 Who are your target customer 02:49 The origin of Steven Pope 05:52 Did you enjoy university 07:14 From debate to the art of persuasion 13:14 What was the next step for that vision to come to life 17:26 Burn your ship 23:50 Certain lessons from handling people 25:23 Execution is everything 30:34 Was there ever a time that you wanted to give up 34:29 Best day of professional life 35:39 Stop doing task management and do result management 41:26 What's gonna happen in the next 5 years 44:07 Every entrepreneur needs an inspiration
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Amazon increases compensation to retain workers - iHeart's Talk Radio WLW broadcasting in Cincinnati, Ohio asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss with host Ken Broo. 🎙
00:00 Amazon increases compensation to retain workers 01:04 Introduction of Steven Pope 01:32 Why isn't everybody happy on Amazon? 03:07 Was it a question of too big too quickly? 04:20 Is there an employee disregard with Amazon? 06:06 Amazon doubling the maximum base salary of its employees 09:31 Union movements get squashed all the time 11:55 Where do we find My Amazon Guy podcast 12:44 Will Amazon be unionized?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 700 WLW Social Media ➤ https://700wlw.iheart.com ➤ https://facebook.com/700wlw
How to spot fake 5-star online reviews - Talk Radio WVLK broadcasting in Lexington, Kentucky asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
00:00 How to spot Amazon fake product reviews 00:27 Introduction of Steven Pope 00:52 How many Amazon product reviews are bogus? 01:30 How does this matter not only to consumers but also to businesses? 02:04 Couple of ways a consumer can protect themselves against fake reviews. 03:48 Do people get paid to write these fake reviews? 05:16 Enforcement on social media is spotty. 06:18 Isn't it against the law as it is misleading consumers? 07:49 What if you filter only by verified purchased reviews? 08:36 Is there a systemic method/plan where someone is incentivized to write bad reviews? 10:05 Should I be suspicious of a review with all caps or excessive punctuations marks? 11:43 Who can I report fake Amazon product reviews?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 590 WVLK Social Media➤ https://www.wvlkam.com➤ https://www.facebook.com/590WVLK
The conversation continues on how you can spot fake 5-star online reviews - iHeart's Talk Radio WIOD Miami asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss with Brian Mudd. 🎙
00:00 Spot fake 5-star online reviews 00:41 Introduction of Steven Pope 02:00 Are there some real tell to know if the 5-star review is fake? 03:51 How much is the marketplace complicated on Amazon by how many third parties you have selling into it that aren't necessarily part of Amazon itself?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
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Write your questions as a comment to this video. Join the channel today at youtube.com/myamazonguy
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 Amazon FBA Weekly Q&A with Jason Mastromatteo 10:47 During product research what should I enter into H10 profitability calculator for the PPC cost of a product that sells for $30 on AMZ to figure out the net profit, margin, and ROI to make the product profitable 12:19 How do we handle if Amazon will ask for an invoice in the online arbitrage model 12:49 How would you bid for the same KWs in exact, broad, and phase? Should the bid be bigger for exact or all the same? 13:38 How to update or disable 360-degree images for a listing 15:18 In one of the accounts when we try to update the content, it is updating but after 15-20 minutes, it is just disappearing from DP 17:13 How do I get rid of Amazon on my listing? 19:23 Unable to change product title. Tried in the backend and I also tried uploading a flat file. 21:52 Where can I find a list of all words that are prohibited in the supplement category 23:54 What is the best way to find a good product and build a brand with. 25:15 How do I remove info in "Special Ingredients" at top of the PDP that was entered via the Listing Quality Dashboard? 30:08 Any recommendations for Amazon FBA bookkeeping? 31:49 When doing backend search terms, is it advised to get all the most important words in title and bullets first, then all leftover terms in the backend? 34:50 Should the backend get high priority as well as the remaining unused words that are not in the title and bullets? 35:35 How can I do a brand name change for multiple child variations? I'm trying to add A+ content w/o losing reviews/BSR. 37:29 I want to register the brand but I see that such a name already exists. Is it enough to change the size of the letters to register the brand name? 40:27 Is Amazon able to find prohibited words in images? 42:14 Regarding the title change issue, I am just concerned about deleting the product part. If I delete for 24hrs and re-upload via flat file, everything will be there, all my reviews, etc? 43:22 I just made an FBA shipment plan, will anything happen if I delete the ASIN while there is an active shipping plan? 43:59 Do you do box labels on individual products stacked on pallets? These aren't case-packed and would be a box label of QTY 1. 45:04 If you make a physical change to the product where the product still does the same thing as before but looks different, do you have to create a new listing or can you just let the 1st version sell out? 49:07 From the drop-down, do I select the "close listing" option or "delete product and listing option?" 49:19 What if there are photos in the reviews showing the first version of the product? 49:31 What if there are photos in the customer reviews showing the 1st version of the product?
Can you trust any of the reviews you read on Amazon? - Talk Radio KMOX St. Louis asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss with Brad Young. 🎙
00:00 Talk Radio KMOX St. Louis 00:07 Introduction of Steven Pope 00:22 How is Steven Pope an expert on Amazon reviews 01:35 Tell us the truth about the Amazon reviews 03:13 Does "Verified Purchaser" at the top of the review mean anything 04:28 If you can't trust the product then you won't buy the product 06:31 Two strategies when it comes to these fraudulent reviews 07:42 How much does this problem impacts other online platforms 09:29 Tips on how to spot fake Amazon reviews 11:19 How can they find the My Amazon Guy online
fake reviews amazon,fake reviews amazon checker,how to make fake reviews on amazon,amazon fake reviews verified purchase,how to spot fake amazon reviews,amazon reviews
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 1120 KMOX Social Media ➤ https://kmox.radio.com ➤ https://facebook.com/kmox1120
Amazon sues companies who write fake online reviews - iHeart's Talk Radio KTRH Houston asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 740 KTRH Social Media ➤ https://ktrh.iheart.com ➤ https://facebook.com/ktrhnews
Amazon doubles its max base salary to $350,000 to hire and retain talent - Fox News Radio asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss on Need to Know With Jeff Angelo broadcasting in Iowa. 🎙
00:00 Iowa via Fox News Radio 00:30 Introduction of Steven Pope 00:38 What is Amazon announcing in regard to base salaries here 03:01 Is there an effect on me as a consumer? 04:28 Is there a bigger impact on the economy?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ WHO Des Moines, Iowa Social Media ➤ https://whoradio.iheart.com ➤ https://www.facebook.com/whoradio
00:00 Amazon FBA Weekly Q&A 10:30 Currently 46% of our revenue comes from PPC, and our TACOS is 20%, is that healthy? 11:51 We are thinking about bundling our SKUs together as a starter kit, is that something you'd advise? 13:01 Our restocking limit increased significantly in the past few weeks, do you think it's here to stay? 14:10 I set my FBA returns settings as "dispose" is there a chance that AMZ refurbish them? 14:28 I lost my BSR back in 2020, are there any cons to losing BSR? 15:42 To change product title via flat file upload, do I close and delete listing for 24hrs? 17:46 What is the difference between Brand Registry and Project Zero? 19:17 Do Posts index in search? 20:18 Do you have an SOP for working (euphemism) w Seller Support either through email or phone? 21:37 When trying to make Sponsored Brand video Ad for my newly launched product, I can't find it to add it. 22:13 How many images need to be designed for the store? 22:45 Launching a new product in a seasonal market 100 clicks and 1 sale. Wait or should lower the price w/c is already low. 23:19 When doing Sponsored Display campaign, w/c has better results, optimizing for impressions or conversion? 23:53 How to get the new release badge? 24:20 If other competitors are copying our actual product, images, and copy, what can we do about it? 26:03 New product launch, what variable to consider when deciding standalone listing vs variation? 30:47 Indexing for 1700 organic KW and 2800 sponsored KW, running at 11% TACOS overall 31:58 Free PickFu test 34:08 Are health benefit terms banned everywhere on the listing including bullets, A+, alt text, etc? 35:04 You had previously mentioned that AMZ attribution tags do not track purchases from FB ads 37:54 Live PickFu test: B097TV3HHC vs B094FTT67V 43:46 How the Ukraine-Russia war affects our US AMZ businesses 45:57 In A+ content and product inserts, is it beneficial to say that we're a Canadian company? 46:49 Same product different sizing, is it better to have separate listings? 47:12 I've been experiencing more "Product performance/quality is not up to my expectations" returns. NCX at 10%. 49:41 My item sells for greater than $50. I heard that electronics have return rates of up to 20%. 49:54 Can you have trademarked brand names in Alt text in A+? 50:54 Can I sell the same product under 2 different brands? 53:08 How much of the backend search terms be for words that already are in the title and bullets vs having it be for completely unique words not on the live page? 55:51 PickFu test results 58:34 Should Alt text in A+ content be treated like the backend search term field? 59:18 What's your advice if I can see running out of stock, is it better to put my account on vacation or inactive, is it the same thing? 59:48 If I have 2 KW running at an 8% and 13% ACOS, what should be the strategy to raise the bid w/o messing w/ the ACOS too much? 1:01:13 My bid is 1.65 but the CPC for this week is at 1.04. Kind of confused on how to maximize the spend because I know I'm missing out somewhere. 1:02:11 My team wants to wait until we get our new brand videos from the creative team though we currently have some premade ok looking videos, should I keep pushing to get those videos up in the meantime? 1:02:48 The product AMZ is selling is different from what the listing is and what we FBA. Amazon VC is underselling me on my listings. 1:03:51 Heard you mention trying 1 campaign w/ a $100 budget, w/ multiple Ad groups ($0.05 bids) and a $1 Ad group budget, Automatic targeting. 1:05:26 Once a good performing KW is isolated out from an auto campaign and placed into its ow
Amazon sues companies who write fake online reviews - iHeart's Talk Radio KTRH Houston asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
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✔ 740 KTRH Social Media ➤ https://ktrh.iheart.com ➤ https://facebook.com/ktrhnews
Build a Brand story here: https://sellercentral.amazon.com/enhanced-content/content-manager/workflow/brandstory-v2-standard/content/new/edit
Make your products stand out with rich text and images in the Product Description, connect shoppers with your brand story, and help them dive deep into your product features. Adding A+ content to your detail pages can increase sales and improve the performance of ads, deals, and coupons. A+ can also reduce returns and bad reviews by answering shoppers’ questions before they ask them. This feature is only available to Selling Partners who have been approved through the Amazon Brand Registry, as well as emerging brand owners in certain managed selling programs.
Tell your brand story to connect customers with your brand’s history, values, and what makes your brand unique. Use banner images to show your products in use. Feature your brand logo and add content to all of your ASINs in order to create a consistent brand experience.
00:00 Showcase Your Brand's Store & ASINs Across Listings 00:09 Brand Story overview 01:35 How to add Brand Story module
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
How to spot fake online reviews - Talk Radio KXYL Brownwood, Texas asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
00:00 Talk Radio KXYL Brownwood, Texas 00:06 Introduction of Steven Pope 00:31 What is going on with Amazon fake reviews? 01:57 Amazon is going after transparency and honesty on product reviews 04:03 How difficult is it to enforce tracking down fake product reviews 05:58 Court cases were already filed 06:26 Where to contact My Amazon Guy
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
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✔ 102.3 KXYL Social Media ➤ http://brownwoodradio.com ➤ https://www.facebook.com/KXYL1023
Moore Amazon Since 2019 Moore has focused 100% of his time on building and growing brands on Amazon. He has over 10+ years of experience selling on Amazon 1P and 3P with over $50 Million of managed sales. No outsourcing and you only have to deal with one person, Amazon Aaron.
About Aaron Moore In 2019 Aaron ended a decade-long career with a sporting goods company. He digitally transformed the company from bricks to clicks. Moore grew sales from $1 million a year to over $15 million a year in less than five years. During his tenure with the company, he generated over $100 Million of sales in 10 years.
00:00 Amazon FBA Weekly Q&A 10:02 Introduction of Aaron Moore 11:27 Aaron does the photography as well 13:52 Aaron runs multiple brands 15:00 How does Aaron select his clients 18:23 What happens with client incompatible due to his personality 20:51 Why stay as a one-man show when you can expand and hire a team w/ your knowledge 24:48 It is important to take a day off as long as everything is taken care of 26:22 I'm missing the buy box on my product page while I'm the only seller private label. 29:04 On the inventory Planning - Inventory Restock page, do you recommend using the "Total Days of Supply" column or the "Recommended Ship Date" column for shipping stock? 31:28 Can I bundle a new product w/ my existing product? 34:56 Just got a brand registry thanks to MAG. But now the 3 ASINs associated w/ my brand are not showing up in my brand dashboard. 37:04 I feel that oftentimes if I have an exact campaign that's been running a while if I make that same campaign with the same targets same bids, the new campaign will get more impressions/data. 39:34 Does Amazon have some hidden algorithm where even new campaigns get honeymoon periods? 40:18 Best strategy for relaunch of product that was suspended for a few months 43:39 I already changed the price and the support told me the buy box is eligible for my ASIN but it's not always going to show up, they never gave me a clear answer. 46:05 I have 2 FNSKU tied to 1 ASIN, what is the best way to separate them and have 2 separate ASINs for the 2 variations? I've seen online that the only way is to recall relabel and resend, is that the way? 47:40 How much price matter in supplements and how do you target right competitors, everything is different than PL in supplements 52:31 My title won't change on the PDP but in manage inventory it's good. 52:43 Should/can terms in A+ content overlap w/ important terms that are already in your title and bullets? How much of A+ content should be for completely new terms vs having some overlap? 53:43 What do you mean by "a realistic PPC budget?" Can you put a $ amount or TACOS % and timescale? 55:29 One of my client's listing is indexed organically on 250 KWs w/ 10 reviews, and my competitor is ranked for about 1500 organic KWs. I have extracted those non-ranked KWs, how to use them listing front end, backend, alt text? 56:47 Our restocking limit increased significantly in the past few weeks. Do you think it's here to stay? Should I ship in as much inventory as possible now? 57:37 What's generally a healthy TACOS % number? 57:50 I've noticed that Amazon advertises our competition SKU on google. How do we make them advertise us instead? 58:18 Bag is the best way to find out how much of the total sales is Ad sales and how much is organic sales? 59:08 An email from Amazon cited that they detected suspicious customer reviews, and have reduced the discoverability of our product in search results and Ads, what to do? 1:01:56 For PPC can it be said less is more? Have less but core fundamental campaigns?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 Amazon News 00:17 New Amazon program 00:31 Amazon giving away 5% bonus on eligible branded sales 03:10 Should you take advantage of it? 04:00 Amazon giving away $200 credits on Vine program 05:55 Amazon giving away $100 credits for transparency 06:55 For new sellers, $100 credits in inventory shipping fees or $200 credits in fulfillment fees for using Amazon global logistics 08:10 Auto-enrollment in FBA new selection providing free monthly storage, liquidations, and return processing for your eliigible new FBA ASINs 09:03 $200 in promotional clicks for sponsored products 09:51 For new sellers who uses Amazon coupons, $50 coupon credits 10:39 Landing page: sell.amazon.com/grow 10:57 If you still don't have a Trademark, consider booking with My Amazon Guy
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
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Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 Protect your listings from Hijackers 01:13 Make sure you have branding in the imagery, packaging 02:34 Put the branding directly on the item 02:55 Build your own website 03:45 Get a trademark 04:31 Take a screengrab of your listing 05:04 Hijackers from other countries 05:32 Heilum10 have hijacker alerts service
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
00:00 Excel Template File Uploads 00:11 File names now showing together with the Batch ID number status 00:58 It doesn't backdate previous file submissions 01:27 Keep a backup of your data
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
How to spot fake reviews online - NBC Charlotte, North Carolina's reporter Jane Monreal asked Steven Pope to come on the air and discuss.
00:00 How to spot fake online reviews 01:15 Introduction of Steven Pope 01:46 The easiest way to spot fake product reviews 02:23 Fake reviews cannot be taken down unless the reviewer says something threatening 03:08 What to do if you suspect a fake product review
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Amazon FBA Weekly Q&A 10:18 Major spike in sales on Amazon past week 12:43 Do you suggest that we have more than 3mos of inventory in the AMZ FBA warehouse? 13:26 What are the most under-leverage AMZ reports? 15:12 Almost all our sponsored rankings are getting dropped to 0 in a few hours for our several products 17:08 AMZ just changed my return policy to not allow returns (B0117V8W2O), while competitors still can! 19:49 In SEO Phase1: My A+ content Alt text is different for each image and the Alt text is all exact match KWs that are not already on my listing 22:37 When you refer to breaking off a child listing to a stand-alone, how do you do it, and will it take reviews to the new listing? 25:52 US sellers listing products in CA, but not the US, obviously breaking ToS 18:15 You can now find sellers in the US but not in CA. How can I find the contact info for US sellers selling in CA? 28:56 In the business report, is the B2B data included in the total data or separated? 29:20 Does new releases rank take into account the price of the product or only sold units? 30:29 I launched a new seasonal product trying to great your great mom gift product. Starting 9 days, my rank in the main KW is 9-11. I'm selling the most units, how to get top 3 32:08 Your Age of Sage soap A+ Brand Story is killer. 33:12 How long does the "new release" badge appear on my listing? 34:00 Are customer video reviews somehow more valuable to AMZ than picture/regular text reviews? 35:50 AMZ only allows GS1 UPCs for my new listings. I don't know if the brand is using GS1 codes. 37:01 I'm having a problem w/ AMZ returns. I opt in to have all my returns returned to me but AMZ is issuing a refund w/o the products being returned. 38:23 Ideal scenario of ordering products and having them deliver DDP? 40:18 Is it a good idea and is it allowed to have a child listing separately as a standalone as well? 40:45 While filling the fields in creating the AMZ page, is listing and release date the same? 42:12 Prime day, what do you prepare? 45:42 Live PickFu test: B09H3QW364 vs B096MCB89 48:55 I'm the one w/ the seasonal product launch. I'm 9 days away from the season I want to be in the top 3. For the main KW 500k search volume currently, I'm ranking 11. Indexed in all-season KWs already. 49:33 Have you had to increase your prices due to inflation and increases in shipping costs? 51:10 How big of a deal is it to ask for a few launch reviews from friends around the country? 52:20 Best day to launch a product: Sunday or Monday 52:45 If you don't have a warehouse in the country there are AMZ prep companies that will accept your shipping. 53:02 A+ content A/B test: Images + 500 words copy vs images only, does it have any bad effect on your SEO 3 phases strategy? 56:12 How many children can a parent listing have? 58:09 How would you give the customer a reward w/o going against AMZ policy? 59:13 Do you go to trader fairs to find products? 59:37 If I have a KW running at below 20% ACOS should I raise the bid slowly to fully optimize and get the most out of that KW? 1:00:21 How do you give the customer $20, refund, or bank transfer? 1:01:09 My account has 5 registered brands, one is the parent company/manufacturer/main account name. AMZ is deactivating listings that mention our parent brand in the listing data for the other brands. 1:02:18 AMZ always tells me that I have contacted the max amount of sellers. I can't yell at all the 3Ps. How do you get unlimited contacting power? 1:02:53 I have a 1-star review on my listing. AMZ won't take it down. 1:03:37 PickFu test result 1:05:56 AMZ is spamming me to run
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00:00 Amazon FBA Weekly Q&A 10:28 My Amazon Guy Team will be on PROSPER 2022 11:25 After I hit $10K in sales, when should I provide AMZ w/ the insurance policy? 12:15 How do you think the global events would affect e-Commerce? 13:51 Is it OK to include a few misspelled words in the bidding for PPC? 14:47 ASIN REVIEW: B098DD7W6V 19:49 I changed the packaging of my listing to move it from the large to small standard. Should I let the old one run out, sned in the new one, then ticket for re-measurement? 22:54 I called AMZ to change the brand of my ASIN and just like that, they did. 23:59 AMZ only allows GS1 UPC codes for new pages (not my brand). I don't know if the brand is using GS1 UPCs, can I but 1-time GS1 UPCs or it must be under the same GS1 account as all UPCs of this brand? 27:51 Just launched 2 days ago. ACOS is 300% and runs out of budget like 12PM almost no sales. 29:44 Can you advice how can we re-rank after out of stock? 32:39 I set up A+ 5 days ago for 2 ASINs. The A+ is still under review for both, whereas I set up A+ for another ASIN yesterday and it was approved w/in literally 1 minute. 33:31 ASIN REVIEW: B098XYC7BK 43:48 I have a listing w/c was changed all infor by a listing hijacker. I got everything changed back my brand but the title they don't want to change. 46:35 What's your advice on creating phrase campaigns? Bidding strategy (dynamic, fixed bids, etc). Budget compared to auto and broad. How many KW/campaigns, etc. 47:51 Once an ASIN gets fully optimized A+ content for the first time, the A+ content is up and running. How long will it take for the SEO boost to happen? Ranking, more KWs indexed, etc. 49:12 I did a full delete and full update and the title is still not changed, any other idea? 51:14 Is AMZ eventually going to a max of 80 characters per title to maximize for mobile in all categories? 54:51 I have noticed a major decline in sales thus far in March, compared to Feb. Have you experienced this? Is this happening acreoss AMZ due to geopolitical issues? 56:09 What do you think of AMZ charging higher fees to Chinese sellers to even the playing field in the AMZ USA marketplace? 57:56 Thoughts on Ad softwares perputua and quartile benefits and pros you have seen from clients? 58:41 Also think AMZ should have a way to detect when competitors are clicking on your ASIN to killl your Advertising daily budget. 1:01:00 Does brand story Alt text and copy index & impact SEO? I made it to a point to get important KW in my brand story and in the Alt text. Also should Alt text be important exact match KW? Or solo words?
Moon Ring writes: Might be good content for podcast - I've been knocked off and an "unverified purchaser," left a video review of the knockoff on my page. Amazon will not take it down. Gotta get legal but also wanna draw attention to their horribly unfair review practices.
Help report the fake review here: https://www.amazon.com/gp/customer-reviews/R10FXVOV9BZGEL/ref=cm_cr_arp_d_rvw_ttl?ie=UTF8&ASIN=B01KR3SAIS
00:00 Hijacker Fake Product Review 00:13 Product video review purchased from a hijacker 00:55 Video review from a verified product 01:46 Can't get Amazon to remove the fake product review 02:35 What to do now? 02:54 There really isn't actually a solution to this problem
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Amazon Ukraine-themed goods are seeing a surge in interest from American buyers after Russia's invasion. iHeart's Talk Radio WHO broadcasting in Des Moines, Iowa asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss. 🎙
00:00 iHeart's Talk Radio Iowa 00:21 How did Steven Pope become an Amazon expert 00:52 Ukraine-themed goods are seeing a surge 02:03 Reason people are buying Ukraine-theme products 02:40 More than 10,000% increase on some items 03:26 Weird situation when products came from 04:24 You can create your own Ukraine flag at home 05:49 Most US Manufacturing plants are B-to-B, not a lot with B-to-C 06:57 Follow Steven Pope on www.myamazonguy.com
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ Iowa Radio Social Media ➤ https://whoradio.iheart.com ➤ https://www.facebook.com/whoradio
Vanessa Hung was first to see this https://www.linkedin.com/posts/vanessaamazonproblemsolver_amazon-amazonseller-amazonsellercentral-activity-6907391488129695745-mcx2
#shorts
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Amazon Ukraine-themed goods are seeing a surge in interest from American buyers after Russia's invasion. iHeart's Talk Radio WIOD broadcasting in Miami, Florida asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss with host Brian Mudd. 🎙
00:00 Talk Radio WIOD Miami 01:33 Introduction of Steven Pope 02:12 We are actually buying products from China 02:57 Is there authentic merchandise made in Ukraine?
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 610 WIOD Social Media ➤ https://wiod.iheart.com ➤ https://facebook.com/610wiod
NewsNation Now's affiliate CW Los Angeles had Steven Pope, Founder of My Amazon Guy on the air discussing how internet do-gooders are helping Ukraine.
00:00 Millions around the world are looking for ways to lend support to Ukraine 00:20 The power of the internet on full display around the world 00:33 People are booking AirBnB in Ukraine with no intention of showing up 01:20 Interview with Steven Pope
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Amazon FBA Weekly Q&A 10:16 MAG team will be at PROSPER Show 2022 11:40 Do you lower the bid on KW that have high impressions (2k+) w/ no clicks? 12:37 You mentioned you recently hired a PR agency and have done more media appearances, what are your biggest takeaways from them? 16:47 B08GHGJFL7; My product catalog changed and showed it as if it is a book. Upload flat file but didn't change. 21:05 B09H3QW364; I have not seen an organic KW boost yet on H10, how long does it take to kick in? 26:42 I have to do a reorder soon but I want to swap the brush out w/ a different accessory item. When I swap the brush out, can I keep this same SKU and just change images? 28:56 Last week of FEB we has a huge decrease in our ROAS and ACOS jumped on otherwise very successful campaigns. We are clueless about what could cause it and working hard to bring the ROAS back. 35:31 Weekly, I'm moving to convert KW from auto campaign to exact match campaign. Per your experience, should I run them as a phrase campaign as well? 36:32 How do I match a bad review w/ their order number, so we can send them an email to address their issue. 37:02 I'm trying to break up my old campaigns from having 50KWs to just 10-15 KWs each, and it's taking forever manually. Any shortcuts? 38:13 When to raise the price of newly launched seasonal products? 38:37 How do you retarget your customers? 43:30 I purchased a TM from MAG. Since my TM is pending and being brand registered can I kick off hijackers? 46:47 Helium10 vs Junglescount, tool preference? 48:12 Building on the copyrights infringement complaint, what is the proper protocol? Attempted to use the "Report a violation tool" and they nuked my whole listing. 48:49 What do you think about the food category for people who are starting out? 49:03 Can you do a screen share to show how to set up a video ad? 53:58 Also once the new color variation is up and running can the two different listings be combined while carrying over reviews and ranking from either of the two? 54:47 Is it better to launch a new variation color under an old listing, to benefit from reviews/ranking? 55:29 I filed the TM w MAG and received the serial numbers. Both Copyright and TM reports got rejected. Never had this issue until recently. 56:06 PickFu live A/B test: B09NRXZF65 vs B00SX4V7NE 1:00:46 What do you think about the Patio, Lawn & Garden category? 1:01:30 Can you dive a little deeper on duplicated SKUs under 1 ASIN? 1:02:44 If my overall campaign budget is $500 daily but I have 2 Ad groups in the campaign, how is the budget split between Ad groups or does each get its own $500? 1:04:08 If I have 5 different scented products, what would be the benefit of parenting then vs not parenting them together? 1:08:18 ASIN REVIEW: B09NRXZF65 ACOS is 150%=2500/mo Ad spend 1:14:12 PickFu live test result 1:16:15 Seems like there are a lot more US sellers not selling on CA but listings on CA and selling from the US. It's hard to track them down. 1:17:15 Do KWs rank w/ broad & phrase match types as well or only w/ exact match type? 1:18:11 How do you track 1k-4k KW whether they are indexed or not? What is your strategy for indexing KWs? 1:17:10 Did you check out the new search catalog performance from brand analytics? 1:22:23 How do you decide to pause KWs in your PPC campaigns? What should be the click & order ratio? 1:23:16 Child ASINor new listing for a higher strength product in supplements? Parent as over 2k reviews. 1:23:34 A recently began to manage multiple accounts for different clients. Do I have to open up new AMZ account w/ different telephone numbers for each account w/ permissions?
Prosper Show is the networking hub, educational authority, and leading conference and trade show for established Amazon sellers.
00:00 Steven walks you through the PROSPER SHOW 2022 00:26 @Norman Farrar of Lunch with Norm Podcast 01:00 Sreenath Reddy of Intentwise - Lots of sellers thinking about selling 02:07 @Helium 10 02:21 The My Amazon Guy 02:55 OMG Commerce 03:11 BRANDED 04:53 @Jungle Scout 05:21 @Seller Labs 06:11 Carbon6 08:02 @Empire Flippers @Empire Flippers 08:10 AdAdvance 08:32 Quartile 08:37 @Thrasio 08:50 Unybrands 08:57 Perch 09:21 Pirawna 10:31 PickFu 10:53 @FeedbackWhiz 12:13 MAYAN 13:15 Threecolts 13:55 ConnectBooks 14:48 Biggest Brand Registry troubles 15:18 Veluca 15:55 What's it like to be a My Amazon Guy client 16:07 SellerMobile
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Kevin Sanderson, a Top International Amazon Seller Expert, gives some insights and takeaways from PROSPER Show 2022.
00:00 Steven Pope with Kevin Sanderson 00:16 Kevin commends Steven for opening the door for him 01:14 It's all of US vs Amazon 01:28 Major takeaway from the conference by Kevin
00:00 David's a big fan of MAG Podcast 00:06 Steven Pope has the balls - "Ask him any questions you want" 00:28 How's the Prosper 2022 experience for David 00:53 Biggest tip picked up from Prosper 2022
00:00 It's Amazon Spring Cleaning 00:31 Inventory that has been in centers for more than 365 days will be shipped out 00:50 Frew links you're going to want to click on 01:28 NEW! Release notes 02:04 One of the things you can do to move your inventory 02:25 Macro view via the Inventory Dashboard 05:03 Normal factors that used to affect IPI scores 06:04 Automated fulfillable inventory settings
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 You never see a Walmart-born brand 00:41 Did they figure out why? 01:03 What's the consequence of Walmart only pushing store brands? 01:21 Walmart has a different case compared to Amazon for traffic and conversion 02:03 Walmart main category pages are manually curated 02:52 Walmart or Target, who can catch Amazon
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00:00 Amazon FBA Weekly Q&A 03/18/2022 09:55 Welcome to the My Amazon Guy Podcast 10:05 Unique testimonial for Steven Pope 10:46 Prosper Show 2022 Las Vegas 11:50 Can you explain the AMZ Compliance tool & how to use it? 12:46 When you do an update on a PDP, how do you track before and after results? 16:01 Remember my ASIN B09H3QW364 w/c we found had a hidden suppression? Turns out it categorized the ASIN as an adult product. 19:16 Does AMZ send review requests to customers automatically w/o me pressing the request review button or setting automation? 21:22 You helped me get my trademark but now the problem is that my old brand name is one thing and I'm trying to change to my new brand name & I can't get this done. 23:46 Will closing listings that are out of stock help my API score? 28:02 If I have a list of 20 relevant KWs, is it a good strategy to put all 20 in a BR, PH, & EX campaign? 30:36 New product launch furthermore how long would you wait to fully optimize those BR, PH, & auto campaigns & what is your criteria customer search term KW has to have for you to put it into its own EX campaign? 32:24 Is there ever a reason to put a customer search term from an auto or BR and put it into a PH campaign & vice versa? 35:04 Filed w/ CIPO. 20% success. Does a low success rate hurt me w/ AMZ in any way? 36:56 When/how does the "New Item Available" appear on a PDP? 40:46 What are some key metrics an ASIN should be meeting to justify launching a 2nd product? 44:19 Launched seasonal product 20 days ago, I am now top in main KW and selling well. I'm in the season now and peak season ends in 15 days. My overall TACOS from the start of launch is 33% and my daily TACOS now is 20% when trying to reduce bids to reduce TACOS I lose my rank. How to reduce TACOS w/o losing rank? 45:58 I'm working on the brand name change. The front end looks fine but in the "edit listing" view, under Vital info, the brand name is red-coded to the old brand name. 47:22 Our FBA fees have gone up recently. How do we request a remeasure of our product? 48:28 What did you learn the most from Prosper, aside from the people and relationships? 52:47 One of our supplement products is marketed as Diabetes treatments and taken down as there is no word related to diabetes in PL copy and on the product itself. But we are using these diabetics in PPC. 54:50 Can you talk about why you prefer fixed bids over dynamic down only? How is the fixed bid determined to start? Criteria to change to dynamic. 55:45 I have a parent with 2 variations: If the parent or one of the children becomes the best seller, how can I delete the others or deactivate it? 59:26 Can I edit the shipping order quantity after finishing creating the shipping labels? 59:53 Is sales from SBV ads effective in ranking as SP sales? 1:00:46 For SBV Ad broad target, how can I see the data that shows the search term orders came from? 1:04:07 Do you design products w/ the Climate Friendly Pledge's Compact By Design in mind? 1:06:34 How do I find all listings of products that are infringing on my utility patent? 1:07:36 I created the shipping labels for 500 units, then 250, but the system does not let me create the other 250 for a total of 1,000. My limit is 1000. I have a professional account. My products are not 25 cubic feet. They are 2 cubic feet. 1:08:47 No questions for today for me, just quick feedback to say that the value I got for these shows surpasses everything I got from the other "FBA authorities" out there! 1:09:21 How do you add icons to your bullet points? 1:09:33 Does AMZ send the review request automatically to customers?
00:00 Is your A+ content taking forever for Amazon to approve 00:17 Quick view of the Brand Story section 00:26 The trick on how to do it on our A+ content 01:11 Health related categories are the most typically affected
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Amazon FBA Weekly Q&A with Jason Mastromatteo 10:46 Recap from the Prosper 2022 Las Vegas 11:44 Do AMZ reimburse sellers for an order that was refunded for late delivery? 13:29 How are sales in general for your clients? Where are you seeing the trend are they up in Q1 in comparison to last year? How are current economics affecting client sales right now? 16:18 What was the best part about Prosper? 17:31 Any easy way to get AMZ India brand analytics search terms w/o being registered for AMZ India? 18:42 You guys feel that the market is saturated for AMZ service providers? 21:17 What image size do you recommend? 21:36 Why are sales dead when every seller is giving huge discounts? 23:00 Why are sales low traffic nowadays, very low in Jan and Feb but still same situation? 23:25 Have you ever seen a brand removed from the brand registry out of the blue, with no reason given? Newish account, no health issues, and contact with the BR team are slim to none now. 27:48 What determines my FBA storage fees percentage where it shows next to my IPI score? How to lower that monthly amount? 30:07 Would you recommend H10 for new product development or research? If not, what online resource would you recommend for new product research? 32:34 Just curious to hear your take on the Brand Aggregators buying FBA businesses 33:31 How to convince client when he wants expensive service for a low price 35:58 What will you do if all your inventory turned to FC transfers in the peak season. I don't want to have any stock after the season ends. This product doesn't sell unless in season. 37:54 How do you manage your own AMZ Seller Account while also managing clients' accounts? Is there no issue with IP address possibly causing related accounts issues? 38:20 Which A+ modules are optimized for mobile and the ones you recommend? 39:05 What do you think about VCPM I started using it lately and it can tell me that it had 2k sales a day w/ a 5% ACOS but I don't see my sales to be more than normal. 39:28 Amazon has it set so that every $500 in PPC spend will get taken from the sales revenue or credit card is charged, whichever is set. Can this 500 threshold be changed? Is there some better or other recommended strategy/setting to help with cash flow / overall improve amazon finances? 40:14 I'm in the seller growth program for 2022 so I can just call and get the inventory limit raised by a lot. Is there a reason I shouldn't send a year's worth of inventory to AMZ? Because I'm about to 6k units to last all 2022 42:35 How to grow as a seller on Amazon as a beginner? 43:35 Jason I notice a lot of people dropshipping my products in Canada. What are your thoughts on this? 45:40 How to identify a potential product that currently is selling in bulk? 46:12 Can you explain how a product that has 40 reviews, mostly 5 stars, but got a negative voice of the customer saying bad stuff about, but has good ratings? Where does the voice of the customer come from? 47:00 I have FBA inventory and the package is Small Oversize tier. The same product now fits in the Large Standard tier. Do I need to create a new SKU or will FBA fees adjust automatically? 49:45 Lot of times I can have a bid on 50p and 500% placement so the bid can go up to 2.50 and the same time have other campaigns on 1.50 on the same KW and the 1.50 is winning 50:40 If someone buys from the drop shipper in Canada and leaves a bad review because the price was double in Canada does that review go on my Amazon USA reviews? 51:22 Policy fee change has made my product no longer profitable because it is now based on dimensional weight vs the unit weight of my product like it was before
00:00 How to Prepare Your Amazon Business to Sell 00:18 Introduction of the panel, Don Henig - Co-Founder, AccrueMe 01:55 Greg Elfrink - Dir. of Marketing, Empire Flippers 03:45 Tyler Jefcoat - CEO, Seller Accountant 05:05 Steven Pope - Founder, My Amazon Guy 06:40 Why would somebody sell their Amazon FBA business? 08:58 When should Amazon sellers start thinking about funding? 21:26 How do people now transfer accounts or Brand Registries? 25:18 Any particular niches that are doing well or sought after 29:08 What accounting errors can kill deals and how can I fix them? 35:20 Timeframe of getting these things ready before exit 45:14 If you're working w/ a broker and not seeing any activity or inquiries, when or can you switch to another? 48:56 How much liquidity do Empire Flippers have? 51:30 Key mistakes made when trying to exit the businesses 59:38 The Asset Flywheel concept 1:04:10 When does it makes sense to take on outside investors 1:11:35 Any complications selling FBA business structured outside the US
How to grow your business (and how it affects valuations) Best ways to spend money with funding from organizations like AccrueMe? What to keep in mind when preparing your business to exit? What you could do with the capital after selling your business? (the "asset flywheel" concept)
How is return on capital changing the appraisal formula and how can I optimize it? How can I get ready for due diligence in advance to make a tough process as easy as possible?
Explanations on how to maximize processes to scale businesses (provide anecdotes and experienced shares) What is the most money you ever lost on your business? Can you transfer brand registry to another account? Can you transfer ASINs to another account? What are the core basics every Amazon account needs to focus on for growth?
Are inventory lab or similar PL reports sufficient for an exit? Do I need a certain entity structure to sell an FBA business? US Corp docs needed? Are NDAs standard and when? What needs to be prepared for COGS?
Do you typically sell the entire entity or just the assets? Can you transfer an Amazon account? Can I start a new Amazon business after selling? Do acquirers purchase all of my inventory at cost? What happened to receivables? What if I have loans or outside investors?
Mistakes we've made in selling businesses
How can I increase the value of my business now for the best exit?
What are the different financing options for Amazon Sellers and if I'm looking to sell in 6-24 months is one better than others?
What do I need to consider before I sell if I have outside investors?
How does AccrueMe operate without charging interest? When should people think about taking on funding? Broker question. if you are working with one and are not seeing or receiving any activity/inquiries, when should you or can you switch to another? Is it normal or common? Thank you. What kind of niche should I select and how to get a valuable backlink?
Mustapha asked: Are buyers mostly interested in businesses that they don't need to spend a lot of time on or are they looking to work in the business? Brian asked: What do you find as a better selling POV? Name brand? Private brand? Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
💰 http://myamazonguy.com/sellics - If 10 people sign up they cut me a $1,000 check.
00:00 Amazon FBA Sales Are Down! 00:11 Introducing the Sellics Benchmarker tool 01:04 Ad Sales Page 02:17 Quick glance at the Manage Inventory Health page 03:14 Sellics is one of the oldest PPC tools in the market 03:57 Impact Driver Analysis 05:18 Product Analysis 06:20 Performance Foundations 07:26 Sponsored Products 13:48 Optimize Your Account 13:58 Sign Up Now!
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
♻️See the help file on Amazon Climate Friendly Badge https://sellercentral.amazon.com/help/hub/reference/GE94565V5PDYL5MZ
00:00 How to Get the Amazon Climate Friendly Pledge Badge 00:44 How to qualify? 01:20 Where does the badge show? 02:28 What products are able to gain the certification? 04:26 How do they qualify products? 05:02 Category Threshold 05:17 There are other options for the 3rd party certification
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Is Amazon Europe Worth It? 00:16 Well it depends! 00:35 Amazon UK vs Amazon Germany 01:39 If you do NARF to Canada 02:24 The next 2 very strong markets outside the US 02:43 Some categories really do well on other marketplaces 03:21 Culture and language differences play a role as well 03:59 Few key points to consider in doing Europe market 05:15 Some company providing services for international businesses
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Report a seller https://brandregistry.amazon.com/brand/report-a-violation?
00:00 How to find information about the unauthorized sellers on your listing 00:46 You can contact them in different ways 01:57 You can also report the seller in your Brand Registry portal
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
🤖Learn More: https://powerlisting.com/partners/myamazonguy (Affiliate link I get 25% of your sign up!)
00:00 Power Listing Tool Review 00:25 Power Listing Tool walkthrough 09:52 Title Copywrite result 10:19 Bullet points Copywrite result 11:44 Description keyword result 12:35 Backend search terms result 13:21 Applying results to the actual listing 17:16 Other options for results 20:57 Check if there are plagiarized texts 21:32 Conclusion on the quick review
Title: Age of Sage Soap, Bath Bomb, Body Lotion, Tumbler Set Gift For Women, Pampering New Moms, & Gifts, Includes Bombs Scrub Bubble, To Be, Basket, Box, Women's, Bars And
Amazon search volume: 6,419,000
Bullet Points: SWEET PEA BATHBOMB - Who could say no to a little home spa day? When you're feeling pampered, it's hard to think about anything else. And when you're in the bath, your favorite things are within arm's reach. This is luxury at its finest! BLACKRASPBERRY VANILLA LOTION - The aroma of this lotion is seductive and elegant with a hint of vanilla. The scent is mild enough to wear all day, but just strong enough to make you swoon when encountering its lovely smell! NOT A DAY OVER FABULOUS WINE TUMBLER - When you’re done with your day, set it down and enjoy a glass of wine. A time to relax, unwind, and just be fabulous. MOONLIGHT & ROSES ARTIST SOAP BAR - Created for the woman who is always on the go, this basket of bath and body products will give you all the pampering and nourishment that you need. ATLANTIS ARTISAN SOAP BAR - A perfect way to pamper yourself and explore the best of nature.
Amazon search volume: 4,341,000
Product Description: Age of Sage products are made with natural ingredients and essential oils for a luxurious, spa-like experience. This set includes: 4 Age of Sage Soaps in lotion bar form (1 each Citrus Bliss, Lavender & Chamomile, Rosemary & Mint, and Peppermint) 2 Bath Bombs (1 each Grapefruit Guava and Pink Grapefruit Lime) 2 Age of Sage Body Lotions (1 each Citrus Bliss and Rosemary & Mint) 1 Age of Sage Tumbler Set Gift Box. Ingredients Include: Coconut Oil, Palm Oil, Olive Oil, Safflower Oil, Shea Butter. Vitamins A&E. Essential Oils Include: Lavender Extracts, Copaiba Balsam Extra Vergine , Juniper Berry Extracts , Litsea Cubeba Essential Oils .
Amazon search volume: 7,114,000
Backend search terms: female womens sets clearance lady boxes baskets coworker birthday friend friends large mothers mother small beauty 30s bulk big package girls hey ladies mama birthdays acting dark woman's mother's relaxing kit candle giant unique funny awesome bathroom collection curated packages care 60th
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
00:00 Basics of Amazon PPC 00:12 What should you need before advertising 01:10 Sponsored Product 02:36 What is a Keyword 03:48 Why do I need to advertise even I'm already organically ranking 06:16 Product Targeting 07:43 The Ad Campaign Manager 09:03 Creating a Sponsored Product Campaign 11:24 Automatic Targeting 12:08 Bidding 14:36 Negative Keyword Targeting 17:10 Negative Product Targeting 17:26 Campaign Settings 18:17 Campaign Bidding Strategy 22:45 Manual Targeting 24:03 Do not just go with what Amazon is suggesting with regard to Keywords 26:39 Product Targeting (Category and Individual) 27:18 Category Product Targeting
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% Off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Americans flock to Amazon buying Ukraine-themed goods - Fox News Radio asked Steven Pope, Founder of My Amazon Guy to come on the air with KPNW Eugene, Oregon, and give his thoughts. 🎙
00:00 Oregon via Fox News Radio 3/28/22 00:17 Introduction of Steven Pope 00:27 Steven as a thought leader 00:43 Where did Steven get his experience 01:04 Steven owns the agency My Amazon Guy 01:20 Ukraine-themed products and business increased 03:21 Anything that can be done to combat or offset those sales from Chinese companies 04:39 What can Steven recommend for supporting people from Ukraine 05:31 Is Amazon doing its own as an aid 06:21 Is there anything joy 2022 can offer 07:09 What can be the 1st step to selling on Amazon
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ 1120 KPNW Social Media ➤ http://kpnw.com ➤ https://facebook.com/wakeupcall1120
00:00 Automatic Inventory Removal Going to OLD Addresses 00:31 Aumoatic Removal Settings 00:59 Inside the Stranded Inventory list 01:31 Stranded Inventory Automatic Removal Address 02:54 How to check it 03:40 My Refund Guy can help you with your clawback 03:54 Where to check your actual address setting
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Business Reports inside Amazon Seller Central got an upgrade 00:08 How to view the Business Reports 00:30 You now show and hide fields on the Business Report page 01:03 You can view several percentage data of mobile vs browser (desktop) 03:14 You can now have a more concise Business Report 03:55 How do you do your restocking
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 MAG School - SEO / PPC / Design / Catalog Amazon Courses 00:28 How do you get hired on an Amazon brand 00:47 Walkthrough on https://www.mag-school.com/ 01:58 It's ALL OF US against Amazon 02:17 How to sign up 02:45 Other courses soon will be available 03:18 Get your application approved at MAG
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
The world is coming together on Amazon in a show of solidarity for Ukraine - Talk Radio WFLA broadcasting in Orlando recently asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts. 🎙
00:00 Talk Radio Orlando 00:21 Introduction of Steven Pope 01:15 Mass is buying Ukraine stuff 01:53 Based on numbers 03:01 Is it only flag or there are other Ukrainian stuff 04:00 It is not actually helping Ukraine 04:57 Ukraine AirBnB are more helping local
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ WFLA Orlando Social Media ➤ https://wflaorlando.iheart.com ➤ https://facebook.com/wflaorlando
00:00 Amazon News! 00:12 Category Listings Report are now available w/o contacting Amazon Seller Support for activation 00:33 Category Listings Report is good when doing any updates to your catalog Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast. LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited. About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house. My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy Website: MyAmazonGuy.com Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy ✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm ✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/ ✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/ ✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_ ✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/ #amazonselling #amazonseller #amazonfba #myamazonguy 🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 If you are running multiple accounts, can you share anything between those accounts? 01:00 When running multiple accounts, have a holding company 02:23 Cannot share a bank account 04:54 Cannot sell the same ASIN across multiple accounts 07:22 You must 1 individual VAT for each account 08:57 Can you purchase another account w/o a holding company 10:00 What do you keep in mind when purchasing your 2nd account 15:02 When launching your 2nd account, have an insider Amazon sales team
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Did your conversion rate really dropped? 00:12 AMZ added Mobile View data 01:07 Nobody changed your conversion rate 01:54 There's nothing to worry 02:11 Mobile views are commonly distracted resulting to less conversion rate 02:53 Actual conversion rate now includes mobile data
Browser Sessions were only considered in the past. However, units sold ALSO included mobile sales. So the conversion rate was inflated. Now BOTH Browser and Mobile sessions are considered in the math. Example: 1000 Browser Sessions / 250 units sold = 25% conversion Same sales but also considering the mobile traffic: 1000 Browser Sessions + 1000 Mobile Sessions / 250 units sold = 12.5% conversion. This is further supported by the increase in the huge jump in sessions from last week.
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 How to Apply A+ Content 00:14 You need to be Brand Registered before you can create A+ content 00:22 A+ Content Manager walkthrough 01:50 How to edit A+ content modules, crawlable texts, and Alt texts 02:01 How to apply ASINs into the A+ content 02:50 Submitting the A+ content
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Amazon drivers demand higher pay to cope with surging gas prices - Fox News Radio asked Steven Pope, Founder of My Amazon Guy to come on the air with WBAP Dallas/Fort Worth metroplex and give his thoughts. 🎙 https://MyAmazonGuy.com
00:00 Delivery drivers demanding Amazon for higher pay 01:51 Amazon drivers are contract workers 02:57 Won't Bessemer, Alabama give us a better sense of what's trending for AMZ across the country
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
✔ Talk Radio WBAP Social Media ➤ https://www.wbap.com ➤ https://www.facebook.com/NewsTalk820WBAP
Check out your own Search Query Performance at https://sellercentral.amazon.com/brand-analytics/dashboard/query-performance?qp-brand=1121310&reporting-range=monthly&monthly-year=2022&2022-month=2022-02-28
00:00 How do customers find your brand 00:16 Search Query Performance 02:15 Search Funnel - Impressions 02:28 Search Funnel - Clicks 02:57 Search Funnel - Cart Adds 03:01 Can set view by week or monthly 04:08 Search Funnel - Purchases 06:26 You can customize and download the report 14:41 Brand Count is the number of conversions
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Amazon Brand Store 00:37 How to create an Amazon Brand Store 01:12 Home Page Module 01:33 Product Grid Module 02:10 The Sub-headers 02:19 Amazon Social Posts are automatically added as soon as Amazon Posts have been enabled 02:30 Page Meta Description 03:18 You can choose the Tile Type 03:40 Video and Background Video Tile 04:22 New Feature: Custom Code 05:21 You can edit and modify each tab 06:19 Navigating through store settings 06:42 You can compare Mobile vs Desktop view 06:48 How do I send this for preview 07:31 You cal also advertise to the brand store
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Mark Pettyjohn: 2 Years of Continuous Growth - Chinook Seedery
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Are you trying to figure out what next product you should launch 00:24 Conversation rates inside Product Opportunity Explorer 03:18 Which product has the highest conversion rate 06:00 Niche Trends 07:19 Niche Insights 10:44 Free Product Review with MAG
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Developing a PPC structure 00:34 Sponsored Products 00:55 Discovery Campaigns 02:13 Product Targeting Campaigns 03:20 Winners Campaigns 04:03 Hero Campaigns 05:44 Search Terms on the Discovery Campaigns
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
00:00 MAG School 00:39 The Catalog Course 01:10 We have created new videos for MAG School 01:52 We want you to learn not just get certifications 02:51 30-question Course Exam 04:00 The My Amazon Guy Certificate
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
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00:00 How To Build A+ Content on Seller Central 00:08 Walkthrough of inside A+ content modules 00:44 First Module: Standard Company Logo 01:28 Take advantage of the crawlable text options for more SEO juice 02:51 How to add modules 03:17 The added modules will give you all the details needed 03:30 How to move and delete a module 03:49 Standard Comparison Chart (Product Grid)
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About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
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Talk Radio KFKA broadcasting in Fort Collins, Colorado asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts on if people should keep their Amazon Prime accounts. 🎙
00:00 Cost of Amazon Prime membership went up! 00:30 Is Amazon Prime still worth it? 00:33 Introduction of Steven Pope 03:26 Ever experienced that Amazon box showed in the yard out of nowhere? 04:27 Do you have to use Amazon Prime a certain number of times annually to make it worth the cost? 10:54 Amazon seller schemes 13:09 It's not time to ditch Amazon Prime
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✔ 1310 KFKA Social Media ➤ http://1310kfka.com ➤ https://facebook.com/1310KFKARadio
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00:00 Different Match Types 00:42 Broad Keyword Match 01:50 Phrase Keyword Match 03:11 Exact Keyword Match 04:42 How do we create campaigns for these keywords
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
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✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
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👉Get your Free Video Review at myamazonguy.com/ASIN Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
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iHeart's Talk Radio WLW broadcasting in Cincinnati asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts on Amazon workers joining a union. 🎙
00:00 Amazon now has a union 00:58 Introduction of Steven Pope 02:08 Should we see an increase in prices doing business with AMZ 04:22 AMZ employees are compensated more than enough 05:38 Difference in compensation between union members and non-member 08:26 Is Amazon Prime on the border of being not cost-effective 10:40 The typical Amazon facility with regard to employee stress 12:56 Amazon is a global store
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Fuel and inflation surcharge starts April 28 for Amazon FBA sellers https://sellercentral.amazon.com/help/hub/reference/GABBX6GZPA8MSZGW?ref=nslp_all_GQTJLCKQDM5LUL9S_en-US_nslnk_1_GABBX6GZPA8MSZGW
00:00 Amazon FBA fees increasing 00:13 The exact notice from Amazon 00:52 Inflation rate is off the chart 01:30 How do you navigate this situation 02:15 Will the surcharge still go up 02:33 Amazon under fire from Flex drivers 04:35 Where did this inflation come from 05:30 How we calculate inflation 05:50 Why the Fed is Caught in an Inflation Trap
Starting April 28, 2022, a 5% fuel and inflation surcharge will be applied to US FBA fulfillment fees. The surcharge will apply to all product types, such as non-apparel, apparel, dangerous goods, and Small and Light items. The surcharge will apply to all units shipped from fulfillment centers starting April 28. The surcharge is subject to change.
update: Since the start of the pandemic, we have significantly invested in Amazon’s store and fulfillment operations to better support you and our customers. We’ve nearly doubled fulfillment capacity, added over 750,000 full- and part-time roles, and our average hourly wage in the US has climbed from $15 to $18. These investments enabled tremendous growth for sellers, who have increased sales in our store by more than 70% during this time.
Like many, we have experienced significant cost increases and we have absorbed them, wherever possible, to reduce the impact on our selling partners. When we did increase fees, we were focused on addressing permanent costs and ensuring that our fees were competitive with those charged by other service providers. In 2022, we expected a return to normalcy as COVID-19 restrictions around the world eased, but fuel prices and inflation have presented further challenges. It’s still unclear if these inflationary costs will go up or down, or for how long they will persist. Rather than a permanent fee change, we will be employing a fuel and inflation surcharge for the first time—a mechanism broadly used across supply chain providers.
Beginning April 28, we will implement a fuel and inflation surcharge of 5% on top of our current Fulfillment by Amazon (FBA) fulfillment fee per-unit rates. We know that changing fees affects your business. Our teams are working each and every day to ensure that FBA remains a great value for the premium fulfillment and delivery service it provides. Since 2020, and inclusive of this change, Amazon has increased fulfillment rates less than other carriers and continues to cost significantly less than alternatives.
For more information, go to 2022 US FBA fulfillment fee changes. We welcome your feedback at fba-fee-announce-feedback@amazon.com and will review each comment.
Why the Fed is Caught in an Inflation Trap It’s widely recognized that quantitative easing is a dangerous experiment of magnitude that has never been conducted before. https://401kspecialistmag.com/why-the-fed-is-caught-in-an-inflation-trap/
Money Printing and Inflation: COVID, Cryptocurrencies and More https://www.nasdaq.com/articles/money-printing-and-inflation%3A-covid-cryptocurrencies-and-more
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00:00 Amazon FBA Weekly Q&A 10:43 Does amazon have some hidden algorithm where once an OOS is back in stock, its ability to rank is suppressed/penalized? 14:07 Free PickFu test: B07NR2C5BB vs B07NVV7QMV 17:52 What are all of AMZ's criteria for the best seller badge? And what would you recommend to get the badge back from a competitor who is $10 cheaper and dropping the price isn’t an option? 19:59 What are the potential pitfalls if a client merges all listings under one parent? 22:27 Cerebro/SEO with ASIN B07NR2C5BB to my competitor B07NVV7QMV 26:18 Can you ship products LTL to AMZ w/o placing them in reshipping boxes & instead add the FBA label QTY 1 to the product packaging 29:01 Is there any requirement by AMZ for claiming your product organic? 29:58 On restock inventory page, the Total Days of Supply column, Recommended Ship Date column, and Recommended Quantity don't seem to align well. 32:33 Can we run product ASIN targeting wi/ video ads 33:32 What do you do when we are out of FBA inventory in AMZ, but resellers are charging double? 40:36 I don't sell on eBay but have found my TM products on there being drop-shipped for much more $$$. 41:48 When you see AMZ selling your product used w/a minor defect what does that mean, and do you get paid the same. 42:51 Do you run campaigns for variations, or just for the parent because the variations are included anyway? 44:27 I'm 5 days from the end of the season for a seasonal product, but AMZ puts my 1k left unit to FC transfer. 45:35 Would you stop your PPC spend by the end of the season, or raise your prices to lower your PPC send 46:17 How do you recommend PPC for 2 color variations of the same product? 47:48 What are your feelings on AMZ audience PPC targeting 48:28 What is your opinion on bid modifiers? 50:28 Is there a way to easily see your day-to-day sessions and unit session percentage on a per ASIN/SKU basis? 51:33 You did photos yourself or did you find someone to take photos? 53:07 Is it safe to use a virtual phone number like google voice for AMZ OTP codes? 55:49 B09H3QW364 is a 2 item set. The sales, search volume, nearly all the data of KWs relating to the wooden tool are better compared to the KWs relating to the wooden brush 46:47 I'm thinking about giving PixelMe a try to track my FB ads. I’m currently using Amazon attribution links to get the Brand Referral Bonus. Do you know if I'll get the bonus with PixelMe links? 58:13 How can I see the conversion rate of my competitor? 1:00:17 Given the hostility that AMZ has towards other URLs like two-step URLs, do you think AMZ could view PixelMe links in the same way? 1:01:42 B07BHCB9Y2 vs B07K4S4J66 1:05:32 Can you put the link for the PickFu test 1:05:51 Rather than making a new ASIN, you don't think I should just revamp my ASIN SEO so that the SEO is 90% of KWs w/c relate to the secondary item instead of the primary item? 1:07:08 I got the AMZ Choice Badge on most searched KW w/o A+. High PPC cost. Just got an A+ w/ bump in sales. Trying to optimize profitability. Should I lower bids, on this AMZ Choice KW? 1:08:19 Is that a thing such as advertising on too many KWs or product targeting? 1:09:32 I got hit with a patent infringement claim. I submitted a letter of non-infringement, as requested. AMZ keeps denying my appeal and asking me to attach the letter (which I keep providing). 1:11:53 Do you need to have used a brand name in order to apply for the Brand Registry? Or can I just try to register a name w/o having ever used it? 1:14:24 What's a good 90-day sell-through number to work towards? 1:14:50 10 days out to running OOS. Stock to be delivered 15days late
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00:00 Amazon FBA Weekly Q&A - 03/29/2022 10:47 AMZ charged me $2000 more than my PPC spent under "Advertising Regulatory Fees" 13:05 Can you explain what it means to parent ASINs together? How to do it, and how does it differ from adding a variation to a listing? 16:43 If A+ content isn’t indexed, and the product description doesn’t show when A+ is used, should you wait to assign A+ to a new ASIN until the product description keywords get indexed? 19:19 I have a Turkey-based business. Would you suggest I change the business locations? This is a lot of fees over PPC spend. I spend around 10k per month. 20:40 Can we use different titles for each child ASIN? 22:16 But what does it mean to parent ASINs together? 25:11 Can you show an example of a listing that has 2 ASINs parented together? 26:43 How to get a strike-through price for a new listing? I have filled the relevant fields but it doesn’t work. 28:23 My product is in Handmade but there isn’t a handmade category that corresponds to the competition’s non-handmade category (decorative trays). Closest I can get is Handmade - Gift Baskets. 31:31 Can you rank from top to bottom which fields carry the most SEO weight/juice? Including A+ content 32:14 Steve Pope says when doing product research, to first think of a product you are interested in, then look at data second. But what is the key data you look for? Isn't data more important? 34:49 How much do you recommend for PPC daily budget when launching? 36:16 How can we have Amazon automatically remove all FBA returns so that we could determine whether it is sellable or not? 39:29 I sell an item set, primary item A with secondary (accessory) item B. PPC KW which relates to the secondary item performs far better than KW relating to the primary item. 42:12 Currently we have 2 approved separate Amazon accounts we've had for years. I want to merge them into one account for logistic purposes. Would I lose the reviews from the account I merge? 43:42 Is there a typical time range for keywords to be indexed? Would you expect to be at 1000+ within a week or month assuming a fully optimized listing?
00:00 Amazon FBA Weekly Q&A 03:10 MAG School launch 05:31 ASIN B07NR2C5BB is being punished for being OOS frequently in 2021. Since being back in stock my TACOS has been fluctuating at 18% 08:07 I think amazon loaded data from mobile views into business reports this week. All my old data now has 8-10x page views from mobile. bc of this my unit session percentage has dropped from 30%+ to 11% 09:56 What is the best way to compete with established brands for grocery when margins are small? 11:47 When launching, can you comment on target Ad placement for the most critical KWs (Top 3 - 5). 14:37 Launching, how many KWs do you target at first? How many campaigns and types do you run in the first and second months? 16:23 PickFu Test: Them “B07K4S4J66” us “B07BHCB9Y2” 24:04 Can you comment on an expected budget to launch a product in the US? I'm in the competitive kitchenware category. 25:01 I get an error message for search term character length sometimes even though I use the exact same KWs on a similar listing w/o an error 26:10 I have unfulfillable inventory in a US FBA warehouse, am I able to send this back to myself in CA? 27:11 For an unfulfillable inventory, how does AMZ decide between Refurbished and Liquidation? 27:39 If a seller can only do FBM due to customization, what are the best practices for marketing outside of PPC due to conversion issues? 31:26 Can you speak on the difference between “Parenting 2 ASINs together” versus having a main parent ASIN, and simply adding a variation to it? 36:17 I updated my bullet points but they won’t show up in the front end. I did that a long time ago. 37:03 What is the quickest way to get products reinstated on seller central after AMZ has flagged and taken down? 38:58 AMZ has it set so that every $500 in PPC spend will get taken from the sales revenue or credit card is charged, whichever is set. Can this $500 threshold be changed? 39:37 Is there some better or other recommended strategy/setting to help w/ cashflow/overall improve AMZ finances? 42:16 Can you comment on virtual bundles? 42:50 Is there a way you can tell how much a campaign is actually spending on a daily basis? 44:58 Is inventory placement helpful or hurtful to get the buy box right now? 45:29 When doing product research, you say to first think of a product you are interested in, then look at data second. But what is the key data you look for? Isn't data more important? 47:14 Did you see FBA Grade and Resell program, what do you think about it? 47:47 Is it w/ AMZ TOS to include inserts saying simply "Please leave you honest feedback on AMZ" we're not mentioning "positive feedback" 49:01 My broker was supposed to split my shipment between AMZ and another distributor for our business but he mistakenly sent in some boxes that were meant for our distributor into AMZ 49:44 Earlier for another question you said kitchenware is not a competitive niche, despite it having many sellers. How do you define competitiveness? 50:33 I have a client that has a USPTO registered trademark and he has that name in the Amazon Brand Registry also. A few months ago a very similar brand started selling on Amazon but does not have a trademark or brand registry. The two brand names merely have one letter differentiating them but are not exactly alike. 52:40 Will Day Parting hurt the PPC campaign 53:05 I have launched a product however there are no sales or impressions. The listing is optimized 54:58 Do you know what the market rate is for insurance supplements for Amazon. I'm getting close from $1500 to $4000. 55:24 I successfully get GTIN approval under my brand name but AMA still not allowing me to create
00:00 Amazon FBA Weekly Q&A 10:19 Amazon started including Mobile view sessions 12:00 New 2 courses released for MAG School 13:10 The bulk upload spreadsheet seems to have changed. I cannot get my old CSV files to upload. 15:27 When does the honeymoon stage actually start? After the first sale or once the offer start date has been reached? How long is it? 17:07 Unable to change the title even though brand registered and tried to update via flat file 19:25 What is the difference between the sale start date and offer start date? Which one dictates when your product is actually available for purchase on AMZ 20:04 How reliable is the Helium 10 Sales Estimator? Some listings show 500+units/month sales but no reviews in past 12 months 21:12 My Trademark is rejected by USPTO, I need to apply for a new trademark with USTPO and change the brand attribute of my existing listings 22:46 During the product launch, would be running just Auto and a top 3-5 KW BR & PH campaign be enough PPC juice for the honeymoon phase? 24:35 What have you guys been paying for a container from China to Cali. 25:57 Is there a way to tell if the honeymoon period has ended? 26:25 Do you have a fave HTML editor for when you're making listings? 26:53 Been troubleshooting an issue for a new launch. It’s been about a week and PPC campaigns are delivering but not data/impressions. 28:54 One of my ASINs has been getting many returns, on the voice of the customer the top reported issue is “Inaccurate website description” 31:45 I have One parent and two children. All of them have an ASIN. I understand that the PARENT is not viewable or purchasable by the customer. How can I make the Parent viewable or purchasable? 33:49 I’m brand registered do you know if I can remove someone using my trademarked brand name on merch by Amazon? 34:47 Few of the reasons for returns across my different ASINs have been that customers have gotten the wrong item, why is this happening? 37:12 Am currently selling my products In the Amazon Canada Market. How do I get this product to be available on the Amazon USA market in such a way that I will ship inventory to Amazon USA? 38:58 I have 14 items left that haven’t sold any and I think it’s a crap item now. What’s the cheapest way I can remove it from the Amazon warehouse? 40:28 I did check with catalog and Ad support and they didn’t see any issues and the SKU is eligible for Ads. I’m targeting highly relevant keywords for the launch. 41:23 Few of my recent orders have been “replacement” What is a replacement item and how does it happen? 42:29 What's your take on PPC recommendations by the Amazon sponsor Ad team? 44:18 This is the ASIN in question B09H191N6T, could it be that customers think they are getting a vase with it? 49:00 What’s the best strategy to sell a marijuana lead decoration? Not sure how much Amazon outlaws marijuana-related items 50:09 How do I prevent amazon from selling returned items? Can this be done on an ASIN level? Is it even advisable to prevent amazon from selling 2nd hand items?
✅Search Query link: https://sellercentral.amazon.com/brand-analytics/dashboard/query-performance?qp-brand=618941&reporting-range=weekly&weekly-week=2022-04-02 ✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
00:00 Amazon keeps on releasing new data 00:22 Search Query Performance vs Helium 10 data 02:45 Helium 10 Magnet 03:55 What does this mean for you as a brand 04:47 Inside Seach Query Performance you may look at it a little bit more from a macro standpoint 06:08 If you have the macro data, how do you take it down to microdata
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❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
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Link to Matt Doll's post: https://www.linkedin.com/posts/%F0%9F%94%A5-matt-doll-%F0%9F%94%A5-61313532_its-happening-over-the-last-activity-6920148677835571201-OyhH/?utm_source=linkedin_share&utm_medium=android_app
00:00 Shipping container prices might be on the way down 00:20 Matt Doll: All the containers we booked are down 35 to 40% peak charges
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❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
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1 free month on all tools. Use promo code all caps MYAMAZONGUY ☢️ sign up for AMZ Alert: https://amzalert.grsm.io/8iqdletelafd PixelME: https://pixelme.grsm.io/fbndht03cr9y Zon Tools: https://zontools.grsm.io/lku424ve1pjc
Clayton Atchison is the Director of Affiliate Carbon6. Experienced Private Label Seller with 10 years of E-commerce experience. Living in Puerto Rico for the past 4 years. Originally from Saint Louis, MO. Strong business development professional with a Bachelor’s Degree focused in International Business: Emphases: Finance & Real Estate, Spanish from the University of Missouri-Columbia. He enjoys traveling and playing sports in his free time.
00:00 Amazon Tools You Need 10:00 Introduction of Clayton Atchison 10:52 PixelME 11:40 PixelME helps organize all of your off AMZ advertising in one place 12:13 PixelME connects to AMZ attribution 12:55 PixelME as a retargeting tool 13:52 PixelME actual demo 21:29 If you are eligible for Brand Attribution, you can have a 10% referral bonus back 22:39 What was the problem PixelME trying to resolve 26:57 I do most of my advertising on FB. Very exciting product, doing what Amazon couldn’t. 27:56 The problem that I’ve noticed with the referral bonus is that Amazon attribution is terrible and reading sales from FB. Only picks up about 10% of sales I get from FB. I only get the bonus on that 10% 29:07 Amazon getting help with PixelME being compliant 30:10 What Carbon6 does 32:03 What other tools does Carbon6 have 35:20 Seller Tools - the newest addition to Carbon6; Product research tool that uses actual Amazon data 38:01 What is Clayton's prediction of 2022 38:59 Where can people contact Carbon6
00:00 Looking for help to create a copy for your listing 00:27 Perci.ai Tool walkthrough 02:52 Sample output for the title and bullet points 03:49 You can still edit the copy according to your product
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
SiriusXM's Road Dog Trucking asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts on Amazon workers joining a union. What does this mean for consumers?🎙
00:00 Amazon Staten Island making history 00:45 Background about Steven Pope 01:20 Amazon is huge when it comes to eCommerce 02:34 Would there be more discussion on unionizing other Amazon facilities 04:19 What does this mean for the average customer of Amazon 07:37 Is it safe to say this is a resurgence for unions 09:43 Would you think the union vote will prevail if voting will be held again 11:36 Phone-in: Amazon truck drivers should be unionized as well 14:03 Why wouldn't the worker want to go to the company that's gonna pay more 14:50 Phone-in: Unions can be good, sometimes can be bad 16:46 Could other fulfillment center warehouses have a resurgence of unions
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Amazon SEO has released a new Search Query report that gives you the ability to analyze keyword market share. This game-changing data set is now being used by My Amazon Guy for our newest release of Amazon SEO Phase 4. Amazon keywords.
Watch Steven Pope Give a 70 Min Master Class on SEO
00:00 Amazon SEO [Complete 2022 Guide] 00:21 Phase 2 Pink Word update no longer exists 01:40 MAG SEO Course 02:23 How Amazon SEO Phases work 08:39 Amazon Brand Story 09:11 SEO is NOT set it and forget it 21:39 SEO Phase 1 is all about INDEXING 21:58 Search Term Field uses 250 BYTES and NOT CHARACTERS 27:57 MAG Free Product Review 33:34 SEO Phase 2 Pink Keyword Update does incremental ranking 48:34 You need to have 50 Keywords that are ranked 20 to 50 48:56 SEO Phase 3 focuses on organic rank 20 to 50 52:25 You can never have 2 variations show up in a search on the same keyword 53:33 Having the same keyword repeatedly is a good idea during SEO Phase 3 ONLY 54:57 Product Opportunity Explorer and Growth Opportunities 55:58 It's 10 times easier to double your traffic than double your conversion rate 57:39 Amazon Search Terms report 57:50 You will need Helium 10 for all these SEO phases 58:01 The New SEO Phase 4 - Market Share 58:19 You now have the ability to rank based on intent
SEO Phase 2 has also been changed. Amazon decommissioned the Brand Analytics tool that showed Pink Words.
Summary: Phase 4 SEO takes our strike zone keyword strategy (phase 3) to the next level, with Amazon’s new search query tool. Our strike zone strategy currently reviews well-indexed products with 800+ organically ranked keywords currently reflected, in which we take organically ranked keywords from 20-50 and utilize them in order to get these specific keywords to rank 1-19. The Phase 4 SEO Query phase also is for mature listings with 800+ indexed keywords, but in this phase, we will be utilizing Amazon’s real-time data in order to make determinations of top keywords for the overall brand or category.
Where is it Used:
SEO PPC Holiday preparation and historical brand analysis
The Why: You must index before you get market share. This phase encompasses mature listings, and then will allow you to utilize the top market share data to continually optimize the listings with well-converting and placed keyword data, and allows you to view this data on a weekly, monthly, or yearly basis.
The How:
This phase should be used in conjunction with our Phase 3 strategy. This phase does not replace the phase 3 strategy, but rather supplements and compliments it, especially in terms of finding historical data based on months of the year, to know both what to target against in a specific month (holidays take note here) for SEO and for a PPC strategy.
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Talk Radio WOSH Oshkosh, Wisconsin asked Steven Pope, Founder of My Amazon Guy to come on the air and give his thoughts on Amazon's super simple return policy. 🎙
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
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✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
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✔ Talk Radio WOSH Social Media ➤ https://www.1490wosh.com ➤ https://www.facebook.com/1490WOSH
00:00 MAG FBA Weekly Q&A 10:06 Introduction of Kristen Lasch, MAG Sr. Brand Manager 10:43 MAG School launch has been a success 11:17 If an exact KW clicked 10+ times w/o a sale, but perfectly describe the product, should I pause it, or leave it w/ a very low bid 12:21 In your experience w/ the supplement category is the main image of a vitamin product better to be shown as a bottle, a box, or a combo bottle with a box image 14:16 What is the best way to create a parent listing for exiting listings 15:43 I have 200 pieces of a discontinued product that I didn't sell under my brand name, can I sell those units under another listing w/c isn't related to a specific brand 16:54 Does your FBM listing having in the Buy Box count as a downward trend in you Winning Buy Box score in SC for FBA 18:07 Is there any way to remove bad "customer review" 18:53 How many KW should I advertise on? What's your general rule of thumb 19:21 What's an easy way to check if a product on AMZ is patented 20:24 I've been running FB Ads to my AMZ listings, do you think it's a better idea to run the Ads to my own Shopify store 21:21 What percent of interns do you hire living in the USA compared to other countries 21:44 What are your thoughts on the power banks/portable chargers for phones category 23:12 Is there a way of seeing what product reviews I'm getting for a particular child (color) 24:27 Can you go into some more detail on how you can get a listing to rank higher for a particular KW 25:33 What's the easiest way to remove a child ASIN from a parent 26:35 If I have a KW in my BR and PH match campaign that is performing well and I move it to its own exact match, do I negative exact that KW in the BR and PH match campaign 27:47 I'm trying to add an MFN variant via flat file, I keep getting an error saying that the title doesn't match AMZ database, but I literally copy and paste it 30:38 A product I launched in mid-December is now sold out. The launch was underwhelming, TACOS was 40% 11 reviews w/ a 4.1/5 rating. I sold a small version of the product but I noticed many people came onto my listing but searched for the large version, hence my conversion was low. Should I start again from scratch as an entirely new listing and sell the large version? 31:41 What is the most idiotic response you have ever received back from Seller Support 33:23 What are the first steps you would take to revive a struggling listing 35:40 When is MAG School Design Course coming 36:15 Banana for scale listing images 37:13 All caps in bullets and titles 37:58 May brand name has always automatically loaded to the front of my title when displayed. No category change and all competitor brand names show up 38:45 If I convert an independent listing into a child and place it under a parent listing is it possible to easily switch it back and make it an independent again 39:07 We are getting a lower Winning Buy Box score when we are the only seller 40:30 What is the most critical KPI to monitor on products daily to make sure the product is going in the right direction 42:18 If we add our product listing on AMZ and get an inspection result fail, what should we do at that time should we delete our listing or wait until to get a 2.0 version of our products because of FNSKU 43:21 Can you speak on the lean startup method for launching a product 45:28 How to approach seller support for the re-measuring of storage volume 47:53 I'm in the phone case category, creating variations via flat file. Size is a non-visual dimension in my category. Is there any way to force DCM so that the correct images show 48:46 How much do you charge for PPC management
00:00 Why Are My Sales Down on Amazon? 00:22 Sales Down - Listing Example 01:25 Listing History - Helium 10 X-Ray 03:00 Seller Central - Listing Check 05:46 Do Not Stock Out (Cardinal Sin in Amazon) 06:17 Click "Edits" - Check for Red Flags 06:40 SKU Check - Product Data (Seller Central Data) 08:33 Keywords Tracking Analysis using Helium 10 (Keyword Tracker) 12:46 MAG 50% OFF Discount Code for Helium 10 13:03 Advertising Campaigns - Check for Banned Ads 15:12 No Ads - SEO gets devastated 15:30 Amazon SEO Factors in 2021
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
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✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
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NewsNation's National Correspondent Markie Martin asked Steven Pope, Founder of My Amazon Guy to come on the air to discuss inflation in America.
Prediction: Amazon Prices Rise 20% in 2022! Steven Pope on Inflation in the News.
00:00 Prediction: Amazon Prices Rise 20% in 2022! Steven Pope on Inflation in the News 00:12 Rates will only keep getting up 00:21 The skyrocketing gas prices account for the majority of the increase in retail spending 00:35 Inflation only going up, so people are buying while they can! 01:48 Car sales and online stores sales fell by more than 6% 02:25 The number of individual retail transactions is going down 03:01 Steven Pope predicted that we will see prices of items on Amazon go up by 20% next year
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❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
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✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Quick TIps - Enabling Category Listings Report 00:10 Log a case ID with Amazon 00:41 Check again on Inventory Reports if the Category Listings Report are enabled
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❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:09 What is Amazon Advertising 00:47 What is Keyword 01:08 2 Primary Factors that affect the keyword search results: Relevancy and Bid
Join our Channel to get early access and say thanks to Steven Pope for putting out all the content: https://www.youtube.com/channel/UClUSEsDS2sdgNJfCcCM_5Uw/join
About Steven Pope: Steven is the founder of My Amazon Guy. He started his career as a TV reporter in Idaho, then was an eCommerce Director for 10 years for brands ranging from Gold & Silver Coins to Women’s Plus Size Clothing. Steven then created My Amazon Guy, a 175+ employee agency that focuses on growing traffic and sales on Amazon. Steven not only owns MAG but also My Refund Guy, 2 Amazon Brands: Momstir & Age of Sage, and a Holster company HOLSTIT. Steven has more than 900 tutorial videos on YouTube showing how to handle ANY problem faced on Amazon and has interviewed every major player in the Amazon space on his podcast.
LinkedIn // Degrees: MBA and BS In Communications. Amazon Advertising Sponsored Ads Accredited.
About My Amazon Guy: An 160+ client full-service Amazon Agency in Atlanta, Georgia. We growth hack sales through traffic and conversion improvements. PPC, SEO, Design, Catalog Merchandising, and more all in-house.
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
00:00 Explosive Development for Ecommerce 00:20 Buy with Prime - Why this matters 00:49 Amazon Prime has become a lifestyle 01:27 Why Amazon does Prime 02:13 Prime members enjoy Buy with Prime not just with Amazon 02:37 How can merchants offer Buy with Prime 04:08 When is Walmart show up in the e-Commerce scene 04:36 Target is possibly the dark horse 04:50 However for Shopify 05:45 FBA fees are cheaper on Amazon than they will be on a website
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
Amazon PPC is a complex field of study. You have monkey experts acting like scientists giving our PPC tips and it’s hard to separate the good PPC recommendations from the bad. In this PPC master class, I am going to share everything I know in one video about PPC. Let’s dive in.
Why you should listen to me. I’m Steven Pope and the founder of My Amazon Guy. We’re a nearly 300-person Amazon agency with more than 250 brands that we manage in PPC. You can read more than 100 testimonials about our PPC management at myamazonguy.com/testimonials including this handwritten note I got the other day from an account we increased 54%.
00:00 Amazon PPC Master Class 2022 00:22 Actual client PPC testimonials 02:48 How do you know when your listing is ready for PPC? Full listing optimized. 04:20 Golden Rules of Amazon PPC - Never run out of stock 05:00 Never tap out on the budget & Lower bids if you have budget constraints 05:42 The more limited your budget the more long-tail keywords you should chase 07:10 PPC and SEO go together 07:34 Always be advertising 08:21 Keyword Distribution 11:21 Important metrics of PPC 15:20 Search Query Performance Report 17:01 How often should you check campaigns 17:43 How do you budget PPC on Amazon? 20:45 Setting up a campaign SOP 25:30 Amazon Ads is an auction house/Bid strategy 28:57 How many keywords do you need per campaign 29:59 Negative keywords 33:20 How actual campaign looks like 35:24 The most important weekly activity for your campaigns 41:12 Whenever advertising you have the ability to create all kinds of keywords 41:53 Never negate a good keyword 46:55 Do not delete old campaigns 47:51 Random PPC tip 48:27 Bidding Structure Type 49:42 How does external traffic affect Amazon listing 50:32 Difference in PPC success for an FBA listing vs FBM? 51:12 Amazon PPC Holidays Black Friday Cyber Monday All of up to Christmas right around Dec 23 Valentines Day push Mothers Day Fathers day is weaker but still worthy Prime Day 52:32 Troubleshooting Amazon PPC 53:55 Profit over Growth or Growth over Profit 54:40 What is a good CTR 55:00 How long does it take PPC to work 55:41 Should you bid on both singular and plural keywords 56:12 Can you advertise in a foreign language 57:35 What do we do if PPC spends only and no sales 57:48 Are all match types in a single campaign 58:15 Bang for the buck campaign 58:37 Campaigns for launching or 0 reviews 59:37 How much of a campaign should go to good converting keywords vs some research 1:00:29 Which auto campaign should I stop if I want to limit its sales 1:01:08 How often do you change daily budget 1:01:36 If our main KWs are performing well on auto and worse on manual campaign 1:02:19 Check us out every Friday for a Live Q&A 1:02:43 Check our Amazon SEO Master Class
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
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🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
00:00 Amazon Budget Rules 00:29 Primary purpose of budget rules 00:53 Two ways to add budget rules 02:02 When to use the budget rules 03:29 Budget rules as prime tools 03:55 Why budget rules switch from being active to being pending 06:53 How to access your budget rules 08:02 Customizing the date range 08:40 Editing your budget rule's recurrence
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
00:00 Amazon Budget Rules 00:29 Primary purpose of budget rules 00:53 Two ways to add budget rules 02:02 When to use the budget rules 03:29 Budget rules as prime tools 03:55 Why budget rules switch from being active to being pending 06:53 How to access your budget rules 08:02 Customizing the date range 08:40 Editing your budget rule's recurrence
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
NBC Columbus, Ohio asked Steven Pope, Founder of My Amazon Guy to come on the air and discuss Amazon "brushing" scam.
00:00 Amazon "Brushing" Scam, Chinese Black Hat Tactic 00:53 Steven Pope being interviewed by NBC 4 Ohio 02:11 What to do with the "brushed" items 02:31 Reporting the unsolicited packages
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
Other Social Media links: https://www.facebook.com/myamazonguys/ https://www.linkedin.com/company/my-amazon-guy https://twitter.com/myamazonguy
✅Get 50% off First Month with Helium 10 https://bit.ly/3z1sijm
✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/
🎤My Podcast Setup: Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/39aCRWb Rode Swivel Mount: https://amzn.to/31daD8T RODECaster Pro Podcast Production Studio https://amzn.to/3cghWCM Sony Alpha a6400 Camera https://amzn.to/31bTFYi Sigma 16mm Sony E Lens https://amzn.to/3lQxAZ0
myamazonguy.com/facebook to hire My Amazon Guy for Facebook ads
00:00 Facebook Ad Traffic for Amazon 00:13 Age of Sage Fabulous Box 00:55 Facebook Advertising 01:55 The new Facebook Ad-on service 02:36 The Mother's Day Ad
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20
❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help
My Amazon Guy Podcast and Videos: Podcast.MyAmazonGuy.com YouTube.com/MyAmazonGuy
Website: MyAmazonGuy.com
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