Hatch: Design Talks (Hatch Conference)

This is Hatch Design Talks where we sit down with design leaders and public speakers who will be featured in the HATCH Conference, on September the 8th.

I’m Damian, founder and curator of HATCH, and today I’m speaking to Sarrah Vesselov. She’s the Design Director at Honeycomb back in the US and co-author of a book called “Building Design Systems”.

Sarrah and I talk about what sets up alerts that a company might need a design system in place, how to make sure it doesn’t stay only within the design and dev teams, and the differences working as a Design Director after being a manager.

Luke Murphy started the Design Advocate Team at Zeroheight. Luke identifies as non-binary and is on a mission to further raise awareness on how designers could sometimes reinforce systemic exclusion, without being aware.

Besides working at Zeroheight, Luke plays in a band , and has been an event organiser for several years.

We speak about accessibility and inclusion advocacy, music gigs and conferences, and a few more things.

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Amy Hupe's Podcast featuring Luke

https://open.spotify.com/episode/4oESZgCgHPQ2FZaSqz5XaO?si=11bb276570ef436e

Today I have a chat with Kevin Hawkins, who has been leading teams in companies like PWC, Booking, and most recently Glovo. His talk at Hatch focuses on getting buy-in for projects that are sometimes not wanted, so we dig into some examples of this, as well as on his takes on the transition from contributor to manager.

Kevin moved from the US to Europe and has been involved in exciting projects for multiple companies. We get his takes on getting buy-in for projects that the leadership sometimes didn't even know they wanted.

Raitis works at Corebookº, a company with the mission to forever kill the PDF as a way for designers to share brand guidelines. This year they are extending their product in the AI space, and we discuss what this means, as well as his vision for how AI is going to be used for designers in the near future.

We also dig into how collaboration has changed and what the future of designer collaboration could look like in just a few years.

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Get access to try Corebookº's new AI tool for brand guidelines signing up for free on https://www.corebook.ai

Today we chat with Melinda Jacobs. She’s a gamification expert and has been working on the field and speaking at conferences for over ten years.

She’s founded and is now CEO of Perkio, a company tackling culture and wellbeing inside organizations.

Our chat hits on topics like ethics and responsibility when creating engagement, the things UX needs to learn from gaming and how storytelling can be what makes or break your product today.

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Remember that you can watch Melinda's talk in the online version of HATCH Conference on September 8th. Get 15% off with the code HATCHDESIGNTALKS in our website www.hatch.berlin.

Sebastian is a strategic designer who loves to design brand-shaping  positive human experiences, drive business growth and accelerate  positive futures. He's also the host of DesignDrives, a podcast where he speaks with Design Leaders around the world.

In 2022, he founded Footprint, a company empowering companies and individuals to accelerate a sustainable future. 

On this episode we focus on the transition of designer to founder, and how we as designers can create more sustainable solutions.

Remember you can get 15% OFF the Online Conference Ticket using the code HATCHDESIGNTALKS here.

What do all these new developments mean for designers and creatives? We spoke with Nadia Piet from AIxDesign about who is really writing the future of what A.I. is, and moving beyond the "arms race" that's currently happening into creating spaces where we are the ones who define how we want this to continue.

Our 2023 season starts with no other than Brad Frost, author of Atomic Design and probably the person we owe a lot of our mental models for how we deal nowadays with Design Systems.

Besides talking about the current state of Design and his masterclass at Hatch Conference, we dive into AI, holding onto things you love that don't necessarily pay the bills, and he reveals the story on how that famous astronaut helmet came to be.

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Remember you can get a 15% discount on your online ticket using the code HATCHDESIGNTALKS at checkout on https://www.hatchconference.com

Uliana works at eleks, and when she became a manager, she understood from the get-go that the way their team collaborates could be a real asset, especially in fast-paced environments like consultancy.

She has years of experience leading product teams, but also being an external consultant with the need to organise and facilitate customer non-designer teams.

Besides the topic of collaboration, we spoke about overcoming fear of feedback, becoming a better design leader, and her own experiences in the transition.

Today José Torre, Senior Staff Designer at Shopify joins me. He’s a super interesting person, and he’s known for the keynotes he does for conferences due to his amazing illustrations.

I’m sure you’ve seen him either in a Medium article, speaking at Config a few years ago, or just being reposted somewhere.

We spoke about the challenges of finding time to doing things we want, overcoming impostor syndrome when jumping into uncomfortable new places, and finding your own path in the design process.

With quite a unique background in neuroscience, Natalia Filvarova works as a User Researcher at Google, helping identifying whether the people behind the screen are who they say they are, and that their privacy is protected.

We talked about designing for people with disabilities, making research more inclusive and how the emotional component should play a bigger part in product design.

In our last episode of the season, we speak to Jascha Goltermann, design manager at Booking.com.

He’s joining Hatch to talk about the learnings building Booking’s new A.I. powered trip planner, and sharing his views on how what the big leap in the technology might change the way design and tech teams work.

Today I’m interviewing Wolfgang Bremer. He’s the head of design of Elli, a company from the Volkswagen Group.

Wolfgang has also spoken in some big UX conferences around the world, and is very active on twitter, where he shares great design memes with his over 21 thousand followers.

In our chat, we discuss what happens when a team lead joins a company that’s already been running, how his mindset changed on processes like one-on-ones, and leading teams to enable people to be their best selves.

Remember you can get 15% OFF your online ticket with using the code HATCHDESIGNTALKS at checkout on https://www.hatch.berlin

Today I’m interviewing Samuel Huber, Strategy Director at Goodpatch. Goodpatch is a global agency from Japan that also has offices in Berlin. They focus on what they call “planet-centric design”. Sam speaks with me about what this really means, how they convince clients to incorporate the sustainability aspect in mostp rojects, and about the way design work and designers are changing in today’s market.

Remember that if you wanna watch Sam’s talk, you can get 15% off on a ticket for the online conference using the code HATCHDESIGNTALKS in our website. See you next time!

Today I speak with Norwegian lead designer Nada Tokerud from Buypass, who after being a senior contributor jumped into the challenges of design leadership.

The bumps in the road led her to craft a very specific take on how designers and developers should collaborate, and she will be showcasing the solutions with her talk “Death to Handovers: A love letter between designers and developers” at the conference in the Ateliers stage.

My guest today is Sara Logel, Lead UX research consultant at UserTesting.

Sara will be speaking at Hatch, about how a company called Staffbase created processes to implement fast feedback, but in this episode we focus a bit more on one of her core skills: running workshops together with companies.

Sara gives us her list of top things to consider when running an internal workshop, and some tips that have worked for her in the past.

Today I spoke to Dan Tase, who after living for a while in London and Berlin, settled in Stockholm where he founded a des ign studio that is small by design.

Dan walks us through the challenges of having your own company while trying to stay hands on in their projects, his perspective on how companies fail to innovate when they are at a certain scale, and his vision on how new technologies will affect the work of small studios like his.

Welcome to Hatch: Design Talks, the official podcast for the Hatch Conference, a one-day event for UX & Design professionals taking place in-person in Berlin, and streaming to the world. 

In this podcast we’ll be talking with design leaders and experts, who also happen to be speaking or facilitating workshops at HATCH. If you’re attending the conference, it’s a great chance to get to know the speakers in advanced. Otherwise, you’ll still get fantastic advise from great people in the design community, to help you continue to grow your career as a design leader, founder or any step you plan to take after your senior design role.

If you’re somewhat curious about HATCH, you can attend online as well: use the code HATCHDESIGNTALKS on our website www.hatch.berlin and get 15% off in your ticket for the online conference. 

Today we chat with Luana Moura, a brazilian self-taught designer who is now Senior UX Manager at GetYourGuide after a career of more than 20 years.

We spoke about what it takes to transition into a lead position, the differences between working in a B2B focused project in comparison to a B2C, and some other topics.

Today I’m interviewing Julia Kestner, Manager Designer Advocate at Figma. With Figma being in hypergrowth phase and expanding in Europe, her job comes with exciting new challenges.

I spoke with her about the role of the Designer Advocate, the dangers of becoming too precious with one’s design system , and what we can expect now that Figma is putting more resources in Europe.

Remember that if you wanna watch Julia’s   talk, you can get 15% off on a ticket for the online conference using the code HATCHDESIGNTALKS in our website. 

Remember that Figma is looking for new Designer Advocates in Germany. More info here.

In this last episode of the series I’m interviewing Sarmista Pantham, who is an independent designer and art director. She worked both with large brands and startups and after becoming a mother decided to start her own studio.

On this episode we speak about her career, when is a good time to take a leap of faith to start your own project, and why a beginner’s mindset is important even after many years of working as a designer. Enjoy!r 

That was it. Remember that if you wanna watch Sarmishta’s talk, you can get 15% off on a ticket for the online conference using the code HATCHDESIGNTALKS in our website. See you next time!

Jaime Levy, author of the book “UX Strategy”, has had an incredible life so far. Born in LA, moved to New York City where she was part of its thriving art scene, and later wrote the book that would take her around the world preaching about strategy and discovery.

Jaime now lives in Berlin and will be opening the conference, we chat about the future of design and her own future in this new chapter of her life.

Today I’ll be speaking with Tarek Sadi, Director of UX and Product Design at Blinkist.

We’ll talk a little bit on how Design is done at Blinkist, how was his transition to design leader, and the value of designing for one’s product vision.

Here is the list of book Tarek recommends:

Continuous Discovery Habits: Discover Products that Create Customer Value and Business Value by Teresa Torres

The Making of a Manager: What to Do When Everyone Looks to You by Julie Sue

Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity by Kim Scott

Remember that you can get a ticket to watch the online conference from anywhere in the world. Just the code HATCHDESIGNTALKS in our website www.hatch.berlin to get 15% off your online ticket.