Design Curious | Interior Design Podcast, Interior Design Career, Interior Design School, Coaching (Rebecca Ward, CID | Interior Designer, Interior Design Mentor, Designers Coach )
Explore every episode of Design Curious | Interior Design Podcast, Interior Design Career, Interior Design School, Coaching
| Pub. Date | Title | Duration | |
|---|---|---|---|
| 21 Oct 2024 | 111\\ What Interior Designers Look for in an Ideal Client | 00:14:00 | |
What qualities make a client an ideal fit for your interior design business, ensuring a smooth design process? If you are a client looking for an interior designer, how can you be the best client throughout the interior design process? In this episode, I break down the traits of an ideal client while walking you through the entire process—from the initial inquiry to the final reveal—highlighting how clear communication, trust, and realistic expectations lead to better outcomes for everyone involved. Whether you are embarking on your first design project or refining your client approach as a designer, this episode is packed with tips to ensure a successful collaboration. If you are a client who wants to get the best results from your designer, understanding the designer's perspective can help you become the kind of client that interior designers love to work with. This ensures that your project runs efficiently and that you end up with a design you truly love. Tune in now and find out how to shape your dream clients! Why you’ve got to check out today’s episode:
Check out the show notes >>> What Interior Designers Look for in an Ideal Client NEXT STEPS: Grab your freebies:
Take a Quiz!
Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 08 May 2023 | 37\\ The Pain Points of Interior Design Projects and How to Overcome Them | 00:12:30 | |
Do you need help keeping your interior design clients satisfied? I'm here to help you! Today, I'm sharing my 7-step process to help you navigate your client's pain points and ensure they feel informed and invested. This proactive approach ensures a successful outcome every time! You see, when it comes to design, managing expectations is crucial. And one of the best ways to do this is by making sure everyone involved understands what will happen every step of the way. That way, you can avoid disappointments or frustrations later down the line! So listen to this week's episode and gain access to the tools needed for managing your client’s expectations like a pro. Why you’ve got to check out today’s episode:
Featured Review: Accessible and generalizable “This show is so easy to understand. The content is clear and empowering. It’s accessible for those curious about design and how it works but also has practical insight for daily life. Solid skills and mindset that can be applied to other arenas as well.” - KayOrca - Check out the show notes >>> The Pain Points of Interior Design Projects and How to Overcome Them NEXT STEPS: Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics. DM me on Instagram at @rwarddesign if you have a burning question. Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 12 Feb 2024 | 75\\ Pro Tips on Getting Your Interior Design Projects Published | 00:13:08 | |
Imagine the thrill of having your interior design project featured on the cover of a magazine, capturing the attention of potential clients, and elevating your professional standing. But how do you make this dream a reality? In today's episode, I share tips on getting your interior design projects published. I also guide you to overcome potential hurdles, such as the need for reshooting by larger publications and offer you valuable insights from a magazine editor's perspective. If you are an interior designer dreaming of seeing your projects on the pages of a magazine, to boost your brand, increase awareness, and elevate your authority, this episode is for you. Tune in now and transform your designs into captivating stories that captivate editors and readers alike! Why you’ve got to check out today’s episode:
Check out the show notes >>> Pro Tips on Getting Your Interior Design Projects Published Featured Review: Full of Great Information "I am an experienced designer and I am learning lots from Rebecca’s podcast! She has great guests with valuable information for new designers but designers like myself are benefitting too. I highly recommend!" - InteriorJen NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 22 Jan 2024 | 72\\ How to Reinvent Your Design Business With eDesign Service with Amanda Foster | 00:33:27 | |
Can a seasoned interior designer veteran transition into eDesign? Is eDesign a viable starting point for someone new to the interior design scene? In today's episode, I sit down with Amanda Foster, an interior design consultant and brand identity mentor with a knack for helping struggling businesses flip their fortunes. Having shifted from traditional design to becoming a brand identity consultant, she shares how eDesign became her creative sanctuary, allowing her to break free from the monotony of the nine-to-five grind. She also shares the secrets to success in the design industry, emphasizing the importance of brand identity, niche targeting, authentic storytelling, and client-focused social media strategies. If you feel like you are losing traction in your design career and business or not seeing traffic on your website, this episode will inspire you to reinvent your marketing tactics, embrace eDesign, and wow your clients. Featured Guest: Amanda Foster is an interior design consultant helping her veteran peers flip their struggling businesses with a marketing background. She also serves design newbies with courses to get them started online with all things eDesign for business setup, eDesign 101, and even presentation skills to master Photoshop and Canva to wow their clients. With her background in graphic and web design, she also helps her peers create strategic graphics that attract their ideal clients. She audits social media and websites to teach them how to be better online service providers in the digital age for our interior design industry. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Reinvent Your Design Business With eDesign Service with Amanda Foster NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 21 Aug 2023 | 52\\ Mastering Interior Design Business: Tobi Fairley's Expert Tips for Success | 00:47:13 | |
Are you feeling frustrated and overwhelmed by the lack of success in your creative endeavors despite your best efforts? You may be pouring countless hours into perfecting your designs but struggling to attract clients or generate sales. Maybe you're trying to navigate the complexities of running a business, but finding it difficult to make strategic decisions or manage finances effectively. The pain of not seeing your hard work translate into entrepreneurial success can be incredibly disheartening, and I hear you. In today's episode, I sit down with Tobi Fairley and talk about the importance of design skills and business knowledge for success in the interior design industry. We dive deep into how to navigate a career in interior design, the benefits of lifelong learning, and the rewards of taking well-analyzed risks. Don't miss out on this enlightening conversation! Featured Guest: Toby Fairley is an innovation igniter, a thought architect, and one of the leading voices on reimagining what it means to run a successful creative business in an equitable and sustainable way. As the host of the Design You Podcast, Toby delivers a life-altering inspiration for creative entrepreneurs mixed with tactical business advice, and unfiltered aha moments on topics most business gurus won't dare to cover. She has been featured in many publications. When Toby is not running her high-end residential interior design firm, leading her online membership community for ambitious creative professionals Design You, or recording an episode for her top-rated podcast, you can find her working on her upcoming book, Thinking Deep Thoughts, about how to change the world painting or curled up with a few good books and spending time with her family and two pups. Toby lives in Arkansas with her attorney husband and her teenage daughter who has just gone to college. Why you’ve got to check out today’s episode:
Check out the show notes >>> Mastering Interior Design Business: Tobi Fairley's Expert Tips for Success Links Mentioned: NEXT STEPS: Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 22 Jul 2024 | 98\\ Prioritizing Profit: Tips for Interior Designers to Grow Your Business With Danielle Hendon | 00:28:23 | |
During the first six years of my business, I was hoping every month that we'd have all our expenses covered. Running a business this way is not ideal. Understanding your financial statements and managing cash flow can help avoid surprises and reduce stress in your interior design business. That's why, in this episode, I've invited Danielle, a Fractional CFO and founder of 4 Corners CFO, to discuss how to make sense of your finances and ensure your design business thrives. She shares tips on avoiding common pitfalls and the benefits of having a financial team, including a Fractional CFO. Danielle also shares about her career transition and she totally gets the fears and uncertainties that often come with taking that next financial step. Whether you're just starting in the design industry or transitioning in your career, this episode is full of advice to help you take control of your finances and focus on what you love—designing beautiful spaces. If you're ready to take charge of your finances and grow your business, you won't want to miss this episode and learn from Danielle's expertise. Featured Guest: Danielle Hendon is the founder and owner of 4 Corners CFO, a firm offering financial advisory services to small business owners on a scale that fits their company and budget. Coupling her decade of experience in corporate finance and accounting with her passion for small business owners, Daniel brings the benefit of big business financial analysis to entrepreneurs. Now, instead of helping corporations increase share prices, Daniel gets to help business owners increase their livelihoods so they can leave a legacy and lasting impact on their community. Why you’ve got to check out today’s episode:
Check out the show notes >>> Prioritizing Profit: Tips for Interior Designers to Grow Your Business With Danielle Hendon Links Mentioned:
NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 16 Sep 2024 | 106\\ Proven Strategies to Elevate Your Brand, Streamline Operations, and Grow Your Design Business With Jacqueline Green | 00:32:34 | |
Are you an interior designer struggling to build a profitable, sustainable business? Do you feel overwhelmed by the marketing and business side of your creative practice? In this episode, Jacqueline Green, founder of Behind the Design, shares her proven strategies to help designers overcome these challenges. Her journey from corporate marketing to interior design provides a relatable roadmap. She discovered that designers often excel creatively, but need support in branding, systems, and outsourcing. Through her company, Jacqueline empowers designers to transform their passion into a thriving business. She shares practical tips on networking, content repurposing, and leveraging platforms like LinkedIn. Tune in now and discover how Jacqueline's expertise can help you build the creative career you've always envisioned. Featured Guest: Jacqueline Green is the founder, CEO, and Chief Strategist of Behind the Design, a training and education company that provides interior designers and other creative business owners with the tools they need to build profitable businesses. Through comprehensive education, coaching, marketing, and community offerings, she and her team empower designers to reach their full potential. Jacqueline is a seasoned commercial interior designer, former college instructor, and highly experienced marketing expert. After working in architectural firms, she knows talented designers and architects grappling with various career and business challenges. With a solid background in business and marketing, Jacqueline realized that she had a unique skill set that would help design firms overcome these pain points and fulfill their deep desire to make a difference and assist others. In 2018, she founded Behind the Design, where her mission was and still is to build a stronger design community by reimagining how we educate, train, and support designers after college. Why you’ve got to check out today’s episode:
Check out the show notes >>> Proven Strategies to Elevate Your Brand, Streamline Operations, and Grow Your Design Business NEXT STEPS: Grab your freebies:
Take a Quiz!
Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 24 Feb 2025 | 127 | How to Handle Unexpected Problems in Interior Design Without Losing Money or Feeling Stressed | 00:23:40 | |
What happens when things don’t go as planned in your design projects? A contractor gets sick, a supplier raises prices, or a hidden problem adds unexpected costs—these surprises can cause major stress and financial loss. Uncertainty is inevitable, but with the right preparation, you can stay in control and keep your business running smoothly. As an interior designer, you need to be ready for the unexpected. In this episode, I share real-life stories of unexpected challenges and how to handle them like a pro. Learn the proactive strategies I use to manage these situations, including building a solid contract, establishing a retainer policy, leveraging your professional network, maintaining financial buffers, and keeping your business profitable - even when the unexpected happens. With these strategies, you’ll feel more confident and prepared for anything that comes your way. Don't let the unexpected catch you off guard. Tune in to discover the best ways to safeguard your interior design business and keep your projects on track. Plus, check outMy Design Mentor for expert guidance as you build a thriving design career. Why you’ve got to check out today’s episode:
Check out the show notes >>>How to Handle Unexpected Problems in Interior Design Without Losing Money or Feeling Stressed NEXT STEPS:
Grab your freebies: Connect With Me:
Timestamps: (0:00) Introduction (02:00) Uncertainty in Design Projects (04:08) Real-life Challenges & Unexpected Situations (08:28) Contracts as Protection (12:13) Managing Client Expectations (13:32) Financial Strategies for Stability (14:40) Proactive Strategies for Managing Unexpected Situations (15:45) Knowing When to Enforce vs. Bend Contract Terms (19:26) Building a Support System (21:04) Final Thoughts and Conclusion | |||
| 12 Aug 2024 | 101\\ Easy Guide to Setting a Realistic Budget and Timeline for Your Next Construction Project | 00:17:20 | |
Coming up with construction project estimates can be challenging. Project costs can quickly add up, potentially causing the client or the project manager to underestimate the project's total cost. In this episode, I break down the costs of common construction projects so you can plan your project budget with confidence. From painting an entire home to remodeling a kitchen, I share the average costs based on my experience here in Northern California. I even explain why prices can vary and what I do to avoid surprises. If you are looking for ballpark estimates for your construction project this episode is for you. Listen now to get the tips you need to prepare a solid construction project budget. Don't forget to check out the show notes for the Remodel Budget and Timeline Guide and additional resources and guides to help you on your journey. Let's make your next project a success! Why you’ve got to check out today’s episode:
Check out the show notes >>> Easy Guide to Setting a Realistic Budget and Timeline for Your Next Construction Project Links Mentioned:
NEXT STEPS: Grab your freebies:
Take a Quiz!
Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 29 Jan 2024 | 73\\ The Best Way to Jumpstart Your Interior Design Career in 2024 | 00:12:33 | |
Did you know that remodeling your home or personal space can be the ultimate launchpad to jumpstart your career in interior design? In this episode, I share the wisdom gained from the recent renovation of my home, highlighting the significance of treating your home as a training ground to refine your design skills and to understand the project management part of an interior design project. Being your client also prepares you for the challenges your future clients might face. If you are looking for ways to jumpstart your interior design career, don't miss this opportunity to turn your home into a portfolio masterpiece. Tune in now and unlock the potential within your walls! Why you’ve got to check out today’s episode:
Check out the show notes >>> The Best Way to Jumpstart Your Interior Design Career in 2024 NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 28 Nov 2022 | 14\\ Considering a Career Change? How to Transition to an Interior Design Career With Martha Lowry | 00:22:03 | |
How do interior designers create beautiful and functional rooms? This week's guest, Martha Lowry, approaches interior design using mathematics! For some people like Martha, the design and math parts of her brain are intertwined.
Check show notes >>> Considering a Career Change? How to Transition to an Interior Design Career With Martha Lowry | |||
| 13 Nov 2023 | 64\\ The Secret of Balancing Aesthetics and Functionality in Design With Anna Popov | 00:25:35 | |
Function plays a critical role in the creative field, where aesthetics should complement comfort and usability. Understanding your client's needs and habits to create spaces that support their purpose and lifestyles will set you apart and earn you acclaim and success. No one knows this better than today's guest, Anna Popov, who is not easily influenced by the crowd or by trends but instead prioritizes creating functional spaces that resonate with the occupants. She is just a wealth of knowledge, someone I greatly admire. Whether you are an aspiring designer or you've been running your design firm for a few years already, you are going to learn from Anna the secret behind designing spaces that not only look beautiful but also serve their purpose flawlessly. Featured Guest: Anna Popov, the founder and creative force behind Interiors by Popov is a true original. Having resided and worked in some of the most diverse and design-centric global cities, she is guided by quintessential European practices of design and craftsmanship to create spaces that are beautiful, functional, and tailored to the precise needs of her client’s lifestyles. Recognized as one of the leading designers in Seattle by Architectural Digest, Anna brings her extraordinary visual vocabulary, point of view, and technical savoir-faire to her work. She is passionate about sharing her deep knowledge and rarefied aesthetic to craft transformational spatial experiences. Prior to founding Interiors by Popov in 2016, Anna led numerous high-profile high-rise, institutional and commercial projects for a prominent casework manufacturer, and worked as a lead designer for a bespoke artisanal collective in Toronto. Through the experience of being immersed in every element of the process from concept to completion, Anna has gained a holistic understanding of design—a skill that has proven essential to the success of her practice. Anna Popov received a degree in business and marketing from The Academic College of Tel-Aviv, and a subsequent degree in interior architecture and building systems from RCC Institute of Technology in Toronto. Why you’ve got to check out today’s episode:
Check out the show notes >>> The Secret of Balancing Aesthetics and Functionality in Design With Anna Popov NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 20 Mar 2023 | 30\\ Choosing Between 2-Year and 4-Year? What to Look For in an Interior Design Degree with Jill Hornbeck | 00:36:02 | |
Can't decide between a four-year and a two-year interior design degree? It is important to remember that both degree programs have advantages and disadvantages, so consider your personal goals and circumstances before choosing between them. And who better to discuss this than Jill Hornbeck? Her advice will help you decide based on your unique needs and aspirations. Explore your options with Jill as she shares her Interior Design, Marketing, and Teaching expertise to help you determine which degree is best for you. Featured Guest: After UC Davis, she worked at an interior design firm doing model homes and residential design. She then worked for a homebuilding company as a marketing coordinator in the sales office doing graphics and public relations. Along with teaching at LPC and running her own interior design business, she's also a mom of three. Her advice to potential students is "to get the experience right away. There is a lot of awareness about this industry thanks to HGTV and you need to show that you understand it's more than just putting samples on a board. The products in Interior Design are more complex than people realize. So, having experience with products and clients will help you build confidence in your design skills and your ability to communicate with the many people you will encounter." Why you’ve got to check out today’s episode:
Check out the show notes >>> Choosing Between 2-Year and 4-Year? What to Look For in an Interior Design Degree NEXT STEPS: Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design! Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics. DM me on Instagram at @rwarddesign if you have a burning question. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 07 Nov 2022 | 11\\ Is Imposter Syndrome Holding Back Your Interior Design Career? The Best Way to Deal With It | 00:13:35 | |
Would you believe me if I tell you I still struggle with imposter syndrome? Despite graduating, getting my license, starting my own interior design business, and getting clients, it still affects my confidence. Honestly, it’s a mindset issue that requires ongoing management.
Check out the show notes >>> Is Imposter Syndrome Holding Back Your Interior Design Career? The Best Way to Deal With It FREE Resource: Check out these books and podcasts about dealing with Imposter Syndrome
Connect With Me: Website: rwarddesign.com | |||
| 02 Sep 2024 | 104\\ The Money Mindset You Need Before Starting Your Design Business With Danielle Hayden | 00:25:35 | |
Are you starting your interior design business but unsure how to manage the financial side? The right money mindset is more important than you think. In this episode, financial expert Danielle Hayden shares why understanding your money personality is key before launching your business. Knowing your strengths and challenges can help you avoid common pitfalls and set your business up for success. Danielle also reveals the essential money team you need to build from day one to keep your finances in check. With her practical advice, you’ll learn how to invest in your business wisely and pay yourself properly. Whether you're just starting or running an established design firm, this episode provides practical solutions to take control of your finances and set your business up for long-term success. Ready to transform your money mindset? Tune in and discover how to manage your finances better so you can focus on what you do best—designing beautiful spaces! Featured Guest: Danielle Hayden is the co-founder and CEO of Kickstart Accounting, Inc. Her bookkeeping and accounting firm is on a mission to coach six-figure and beyond female entrepreneurs so they can better understand their numbers through bookkeeping, financial analysis, and support so they can grow profitable, sustainable and enjoyable businesses. With over 15 years of experience in finance, Danielle has worked her way from an accounting firm intern to the co-founder of Kickstart Accounting. She understands how complex business finances can be and knows that entrepreneurs need more than just a bookkeeper. They need real financial analysis and support to get the confidence required to create the sustainable wealth they deserve. Danielle brings a unique perspective when it comes to providing business owners with a total package that relates to their finances. She has been a guest on multiple shows, and when she isn't in her money mindset work, you can find her hiking or spending time with her family. Why you’ve got to check out today’s episode:
Check out the show notes >>> The Money Mindset You Need Before Starting Your Design Business With Danielle Hayden Links Mentioned: NEXT STEPS: Grab your freebies:
Take a Quiz!
Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 25 Sep 2023 | 57\\ 5 FAQs About the Interior Design Career | 00:15:02 | |
Is traditional schooling required to become an interior designer? This is a question I am often asked, and I asked it of my guest as well. Today, I am answering that question with clarity and inspiration, along with the other frequently asked questions I get from my listeners. And if you've ever pondered the difference between an interior designer and a decorator, I also delve into the nuances that differentiate the two roles. Explore the unique strengths of each role and find out which one aligns with your strengths and ambitions. Whether you're fresh out of high school or embarking on a second career and are troubled by questions about the Interior Design Career, this episode is a guide to making informed choices that lead you toward success. Your dream career is within reach, and it's time to take the first step. If you have questions left unanswered, feel free to send them to me, either on Instagram or email me at podcast@rwarddesign.com. I'd love to hear from you. Why you’ve got to check out today’s episode:
Check out the show notes >>> 5 FAQs About the Interior Design Career NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Listen to Related Episode: Episode 30: Choosing Between 2-Year and 4-Year? What to Look For in an Interior Design Degree With Jill Hornbeck Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 13 Mar 2023 | 29\\ The 4 Steps to Create an Interior Design Space Plan For Your Project | 00:17:44 | |
Do you want to learn about the technical side of design and make an interior design space plan for your client's project? Everyone can enjoy an interior designer's expertise in organizing and utilizing home space. But, if you're unfamiliar with Interior Design Space Planning, you may feel daunted by the task! It is important to assess space and apply design principles that reflect your client's style and lifestyle. So here are some tips to help you create a space plan that makes your client's home look beautiful AND functional! Don’t wait any longer – find out more by listening to this episode. Let me brush the surface and share a few tips so you can get started today. This requires practice and experience, so I recommend that you do it before you take on your first client. Use this opportunity to space plan your home and run different scenarios. Why you’ve got to check out today’s episode:
Check out the show notes >>> 4 Steps to Create an Interior Design Space Plan For Your Project NEXT STEPS: Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Listen to Related Episode:
Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at@rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 20 Nov 2023 | 65\\ Want to Create Mindful Spaces? Learn First the Psychology of Design & Environmental Psychology | 00:18:11 | |
"How does the living space impact my client's daily life and mental health?" Interior Designers must ask this question before designing spaces for their clients. In today's episode, I talk about the psychology of design and environmental psychology, and its profound impact on interior design. As I unravel Maslow's hierarchy of needs, I explore how shelter is a fundamental need that transcends into homes that foster safety, love, self-esteem, and self-actualization. I also share a challenging year of living through a home renovation that affected my psyche and mental health. So this episode doesn't just uncover the challenges; it serves as a guide, offering resources, including TED talks and a recommended textbook, to aid in understanding the psychology of design and environmental psychology. Whether you are a seasoned designer or just starting in the creative field, awareness of the psychology of the environment is crucial to creating mindful spaces for your clients. Don't forget to check out the show notes for valuable resources and together let's start transforming spaces with purpose, beauty, and inspiration! Why you’ve got to check out today’s episode:
Check out the show notes >>> Want to Create Mindful Spaces? Learn First the Psychology of Design & Environmental Psychology Resources & Links: Textbook & Articles
Videos TED Talks
NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 31 Oct 2022 | 10\\ The Art of Marrying Your Passion & Talent for Interior Design To Sell to a Niche Market With Confidence with Liz Toombs | 00:30:37 | |
Are you a generalist interior designer who takes on anyone and everyone as a client? Do you get distracted by the latest interior design trends you tend to bounce around a lot? Is it always a matter of taking any job opportunity you can get, even if it isn't sustainable?
Check out the show notes >>> The Art of Marrying Your Passion & Talent for Interior Design To Sell to a Niche Market With Confidence
Connect With Me:
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| 18 Sep 2023 | 56\\ From Desk Job to Dream Job: DeAnna Mackensen's Interior Design Journey | 00:27:04 | |
Do you have a passion for design but are stuck or feel trapped in your current job? In today's episode, I chat with my dear friend DeAnna Mackensen, a retired interior designer in Northern California. She shares her creative journey that started with her innate love for creativity and making things. She also shares her experience of learning from others and how it has shaped her career as an interior designer. She emphasizes the value of gaining knowledge and skills from different sources, whether it be through formal education or personal interactions. She also raised one common misconception about interior design and the importance of being compensated for the work of an interior designer. Deanna's story is a testament to the fact that it's never too late to follow your passion and embark on a creative career. She didn't start off as an interior designer but found her true calling later in life. If you are looking for career inspiration, tune in and get inspired and motivated to pursue your creative career. Featured Guest: DeAnna Mackensen has been serving satisfied clients in her residential design business since graduating from California State University, Chico, in 2009 with a BA in interior design. She is now retired from interior design. With a love of textiles and artwork, she's pivoted into creating her own things and selling them on her Etsy shop. She began sewing at an early age and this skill helped her with her abstract design and fabrication of many different elements. She has a knack for customizing and personalizing her designs for her clients and think outside of the box. Why you’ve got to check out today’s episode:
Check out the show notes >>> DeAnna Mackensen's Interior Designer's Journey NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 06 Jan 2025 | 120\\ Home Gym Designs: Practical Tips to Blend Style, Functionality, and Client Wellness Goals With Chris Howell | 00:34:39 | |
Happy New Year and welcome to 2025! January is all about fresh starts, and many of us are setting goals to prioritize self-care and build better routines. A thoughtfully designed home gym can make all the difference—offering not just convenience but also a space that inspires consistent use and supports wellness goals. For us interior designers, this is the perfect time to help clients align their homes with their health and wellness aspirations, making it the perfect moment to explore this growing trend. If you’ve ever wondered how to create a home gym that’s both stylish and functional, this episode is for you! I sit down with Chris Howell, founder of SPX Gym Design, to uncover the secrets of designing luxury wellness spaces that seamlessly fit into any home while meeting each client’s unique needs. From choosing the perfect flooring to incorporating features like saunas and cold plunges, Chris shares practical tips and his inspiring journey from personal trainer to gym design expert. Whether you’re a newbie or a seasoned designer, this episode is packed with actionable ideas to elevate your projects and delight your clients. Tune in now to make 2025 your year for innovative design! Why you’ve got to check out today’s episode:
Check out the show notes >>> Home Gym Designs: Practical Tips to Blend Style, Functionality, and Client Wellness Goals Timestamps: (0:00) Introduction (02:54) Chris Howell's Journey to Gym Design (05:37) Product Design and Customization in Gym Design (8:45) Key Considerations for Designing Home Gyms (14:45) Challenges with Second-Floor and Small-Space Gyms (16:48) Incorporating Adjacent Wellness Features (18:35) Collaboration with Designers and Homeowners (27:10) Addressing Common Mistakes in Gym Design Featured Guest: Chris Howell is the founder and owner of SPX Gym Design, a company that has been transforming spaces Since 2017. SPX Gym Design fuses interior design with custom gym equipment, creating bespoke wellness environments for high-end homes of NFL athletes and boardroom executives. He has collaborated with prestigious brands such as Soho House Gyms, 1Hotel, Gurney Resorts, Proper Hotels, and C4 Energy. His innovative approach to gym and wellness design has positioned SPX Gym Design as a leader in the industry. Currently based in Jupiter, Florida, Chris continues to revolutionize the fitness and wellness landscape with his unique vision and expertise. Connect with Chris Howell:
NEXT STEPS: Join the waitlist for the Launch Your Business Boot Camp—spots are limited! https://rwarddesign.myflodesk.com/launch-your-business-bootcamp Grab your freebies: Take a Quiz!
Join the My Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 17 Jun 2024 | 93\\ Pro Tips to Make Your Life Experiences Boost Your Interior Design Skills | 00:12:06 | |
Are you doubting your decision to switch careers to interior design, thinking you'll start with a blank slate? Or are you new to the field and feel unprepared because you lack real experience? Here's the thing: you are not going into an interior design career empty-handed. You have a lot of skills and life experience that you can bring forward with you. In this episode, I explore how to turn your life experiences into design gold. Whether it's a trip you've taken, a movie you've watched, living in different homes, or even just the way your own home is set up, these experiences can inspire and improve your design skills, making your projects more functional and beautiful. Don't miss out on these insights that can help you move forward in your career with confidence. Tune in now and start turning your everyday experiences into design success! Why you’ve got to check out today’s episode:
Check out the show notes >>> Pro Tips to Make Your Life Experiences Boost Your Interior Design Skills NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 08 Apr 2024 | 83\\ Design Your Dream Home: DIY Courses and Downloads for Design Enthusiasts | 00:20:37 | |
Are you a design enthusiast itching to give your home a makeover but need help figuring out where to start? Do you find yourself captivated by Pinterest boards and HGTV shows, dreaming of creating stunning spaces like a professional interior designer? Look no further! In this episode, I introduce you to my DIY furnishing and remodeling courses and downloads to help you bring your design ideas to life. Whether you are looking to furnish your home like a pro, revamp your living space, or explore interior design as a hobby, I've got you covered. Don't miss this opportunity to elevate your home decor skills and unleash your creativity. Tune in! Why you’ve got to check out today’s episode:
Check out the show notes >>> Design Your Dream Home: DIY Courses and Downloads for Design Enthusiasts Links Mentioned:
NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 06 Mar 2023 | 28\\ Designing Your Success: Finding the Right Niche in Your Interior Design Career with Yvonne Harty | 00:23:43 | |
On the surface, the world of aircraft & aviation seems light years away from the creativity and aesthetics of interior design, but today's guest, who dared to explore beyond the surface and pursued a long-hidden passion found a connection. It was that connection that made her thrive in her second career as an Interior Designer. Join me in this week’s episode as Yvonne Harty, a NorCal Award-winning Luxury Interior Designer shares her journey of leaving her 20-year career in aviation, enrolling in a design school, overcoming challenges, discovering her niche in kitchen and bath design, and finding a renewed sense of fulfillment in her second career. Featured Guest: Originally from Germany, where she began a beloved 20-year career in aviation, Yvonne’s passion for Interior Design was ignited when she decided to build her own home. After moving to the US about 11 years ago, she had to start looking for a new career. While she continued her aviation career in the Sacramento area, she decided it was time to explore her talents by enrolling in a formal design school. Why you’ve got to check out today’s episode:
Check out the show notes >>> Designing Your Success: Finding the Right Niche in Your Interior Design Career NEXT STEPS Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 30 Sep 2024 | 108\\ How to Grow Your Design Business While Staying True to Your “Why” With Katie Decker-Erickson | 00:34:36 | |
Are you struggling to scale your interior design business while balancing family life? Or perhaps you're considering adding commercial projects to your list of services. In this episode, Katie Decker, a successful commercial color consultant and business coach, shares her inspiring journey and practical strategies to help you achieve sustainable growth. Katie's path to success was anything but linear. From starting in communications to flipping houses and discovering her passion for color consulting, she navigated various challenges before finding her niche in the commercial design industry. Her story demonstrates that with the right mindset and business understanding, you can transform your creative talents into a thriving, scalable enterprise. Discover Katie's proven methods for transitioning from residential to commercial design, effectively managing rapid growth, and maintaining a healthy work-life balance. Whether you're looking to scale up or down, Katie's coaching expertise can help you build a business that aligns with your values and life stage. Tune in and unlock the secrets to growing your interior design firm while staying true to your "why" and enjoying the journey. Featured Guest: Katie Decker-Erickson began her career in commercial color consulting as a part-time passion project in 2007. With her MBA, today, her company, Color Works, has grown into a multi-million dollar commercial design company, currently operating in over 20 states nationwide, with a fully remote team of more than a dozen individuals. Katie is known for her business acumen (having grown her interior design firm by 1500% in a year). Today, she works with billion-dollar Real Estate Investment Trusts, managing the design of multiple large-scale portfolios, hundreds of properties, and more projects, focusing on design impact experience. With 15 years in the industry and 18 years teaching graduate & undergraduate courses at four universities, and a wild passion for women's empowerment, entrepreneurship, and financial literacy, Katie is now coaching other designers toward similar success and what scalability looks like, both personally and professionally. When not positioning her team and clients for success, she enjoys travel, hiking, and being on the water. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Grow Your Design Business While Staying True to Your “Why” NEXT STEPS: Grab your freebies:
Take a Quiz!
Listen to Related Episode: Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 05 Aug 2024 | 100\\ Tips and Stories for Starting Your Interior Design Journey Plus Celebrating 100 Episodes With Lillian Janik | 00:30:20 | |
We did it! We finally made it to 100 episodes and even landed in the top 100 in the Apple Podcast US and top 20 in the Apple Podcast Canada both in Design Category. Thank you for tuning in each week. To celebrate, I have a special giveaway for you. Scroll down for details on how to enter and win. Also, in this milestone episode, I have a special guest, Lillian "Lilly" Janik, my associate designer and right-hand gal. She has been instrumental in helping me grow my business, organize it, and manage all the various aspects, including the podcast and my mentorship program, My Design Mentor. Join us as Lilly shares her inspiring journey from a creative child to a key player in our design firm. Discover how she overcame the challenges of starting her career and the valuable lessons she learned. If you're an aspiring interior designer or a recent graduate unsure of your next steps, this episode is packed with insights and advice to help you succeed in your creative career. From internships to working with clients, Lilly's experiences offer a roadmap for achieving your dreams in the interior design industry. Don't miss this opportunity to learn from someone who has been in your shoes and emerged successful. Tune in now and take the first step towards building a fulfilling and prosperous career in interior design. Featured Guest: Lillian "Lilly" Janik is an experienced interior designer with a passion for creativity and a keen eye for design. After graduating from CSU Sacramento with a Bachelor of Arts in Interior Design, she has honed her skills, starting as an intern to an associate designer at Rebecca Ward Design firm. With a knack for sourcing furniture and construction finishes, Lilly excels in design drawing and client relations. Her dedication to mentoring interns and sharing her knowledge reflects her commitment to growth and learning in interior design. Why you’ve got to check out today’s episode:
Check out the show notes >>> Tips and Stories for Starting Your Interior Design Journey Plus Celebrating 100 Episodes With Lillian Janik Join the 100th Episode Giveaway To celebrate the 100th episode of my podcast, 1 lucky winner will win an Interior Designer's Tool Package which includes:
ENTER TO WIN In 3 easy steps:
Giveaway Period: August 5 to 9, 2024 Winner Announcement: August 9, 2024 Grab your freebies:
Take a Quiz:
Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 02 Oct 2023 | 58\\ Best Ways to Thrive in the Interior Design Business With Cathy Tonks | 00:23:54 | |
Are you struggling to grow your interior design business? Are you looking for ways to be more profitable while keeping your clients satisfied? If this is you, you will love my conversation with one of my colleagues in the Sacramento area. Cathy Tonks's career path from bridal consultant to thriving interior designer is a testament to resilience, eagerness to learn new things, and creativity. She shares the secrets to a thriving interior design business, from finding your niche to joining a designer buying group and forming essential partnerships. Join us today as we guide you towards embracing collaboration, mentorship, and continuous learning, empowering you to create remarkable spaces and a thriving interior design business. Featured Guest: Cathy’s love for design, color, fabrics, and texture stems from her first career of 16 years in the bridal industry. To her surprise, when she and her husband launched a construction company, a whole new world opened up for her and she decided to return to school to obtain a degree in Interior Design. In 2005, she opened her firm Designs With You in Mind INC, specializing in design-build projects. Kitchens and baths were her passion and she was able to use her experience in the construction industry to her advantage. In 2009, Cathy partnered with a designer buying group that has access to a showroom with premiere materials and extended resources. The group, made up of other interior designers, has given Cathy the opportunity to mentor members and encourage them to grow their businesses and be profitable. Cathy’s superpower is managing her team to help her create spaces that bring out the best in her clients. She has a passion for creating spaces that reflect who they are and the way they live. She is grateful for the gifts that have been given to her that allow her to have that vision. Why you’ve got to check out today’s episode:
Check out the show notes >>> Best Ways to Thrive in the Interior Design Business With Cathy Tonks NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 22 May 2023 | 39\\ 3 Reasons Why You Should Charge for Initial Interior Design Consultations & Highlight Your Expertise | 00:13:00 | |
Are you wondering whether you should charge for your initial design consultation or not? Are you tired of giving away your time and knowledge for free during consultations? In this week’s episode, I have the solution to help you monetize your consultations and showcase your professionalism. How? With paid consultation fees! I discuss how to charge for consultations so you can demonstrate your expertise and value as an interior designer. As a result, you will increase your income and attract higher-paying clients who value your skills and abilities. Since charging for initial consultations is controversial in the interior design industry, I'd love to hear your thoughts about it. And if you disagree with me and you have some great points, you'd like to bring up, reach out to me and let me know what you think. So we can talk there because I love hearing all sides of this story. Why you’ve got to check out today’s episode:
Check out the show notes >>> 3 Reasons Why You Should Charge for Initial Interior Design Consultations & Highlight Your Expertise Links Mentioned: NEXT STEPS: Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Listen to Related Episode: Check out the best books every interior designer should have here Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 22 Apr 2024 | 85\\ 4 Effective Ways to Manage Your Client’s Expectations Through a Design Project | 00:13:12 | |
Are you struggling to manage your client's expectations, unsure of how to build a solid relationship while navigating through a project? The challenge of maintaining trust and satisfaction can be daunting, especially in the realm of design. But fear not! In this episode, I share my strategies and insights to help you conquer this hurdle and forge fruitful collaborations. Join me in this episode as I equip you with the best practices and mindset needed to navigate the delicate balance of managing client expectations and having a wonderful relationship with them. From being transparent about your process and pricing to setting healthy boundaries, you will learn how to set the stage for a relationship built on trust and realistic expectations. Tune in now and embark on a journey toward greater trust, satisfaction, and professional fulfillment. Your clients will thank you, and your business will thrive. Why you’ve got to check out today’s episode:
Check out the show notes >>> 4 Effective Ways to Manage Your Client’s Expectations Through a Design Project NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 09 Jan 2023 | 20\\ Do You Have a Passion for Interior Design but Scared to Make the Switch? How to Take the Leap with Kricia Palmer | 00:24:46 | |
Did you know that your own personal experiences can help you niche down and speak authentically to the interior design market you serve? It’s all about really understanding their needs and who better understands them is one of their own.
Check out the show notes >>> Do You Have a Passion for Interior Design but Scared to Make the Switch? How to Take the Leap with Kricia Palmer Featured Guest: Kricia Palmer is a physician, interior designer, and certified life coach. By creating intentionally designed spaces, she helps busy women physicians make coming home the most enjoyable part of their day. She left pediatric allergy and immunology after practicing for several years to pursue her creative passion by becoming an interior designer. With all the knowledge and experience she gained as a physician, she is now empowering women doctors to put themselves first. Additionally, she is creating a more mindful work environment for them. Links Mentioned:
Thanks for listening. If you love this episode, please leave a rating and a review. This helps me reach other curious creatives like you. If you have a topic request or would like to contact me, email me at podcast@rwarddesign.com | |||
| 08 Jan 2024 | 70\\ The Proven Marketing Methodology to Attract Ideal Clients to Your Design Services With Kate the Socialite | 00:34:25 | |
The most-asked question of someone new to running a design business is, "How can I attract my ideal client?" or "What is the most effective approach to attract a consistent stream of new clients?" If you don't want to miss the answers to these questions and more, tune in to today's episode. My special guest, Kate the Socialite, a renowned marketing expert in the home industry, shares her marketing methodology that not only transformed her own business but has become a guiding principle for her clients. Her advice on identifying the ideal client and crafting a marketing message is a game-changer too. No matter where you are in your business, this episode will guide you toward creating a strategic marketing plan that resonates with your ideal client. Featured Guest: Kate is the founder of The Socialite Agency, a marketing firm specializing in helping professionals in the home industry. She is the host of The Kate Show podcast, a marketing-focused podcast that is ranked in the top 2% of all podcasts globally. In 2021, Kate was named 20 under 40 by Window Vision Magazine. And in 2023, Kate was listed as one of the top 500 global entrepreneurs by Brainz magazine. Socialite is a marketing agency that works exclusively with home stagers, interior designers, work rooms, and professional organizers. Clients across the world use the social agency to set up simple effective sales funnels that repeatedly bring them more of the right clients without spending hours on their marketing each month. Why you’ve got to check out today’s episode:
Check out the show notes >>> The Proven Marketing Methodology to Attract Ideal Clients to Your Design Services With Kate the Socialite Check out my latest interview on The Kate Show: How to Launch Your Interior Design Business without Feeling Clueless NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 10 Jul 2023 | 46\\ From Doubt to Success: Overcoming Challenges in Interior Design and Architecture with Robert Ancill | 00:32:22 | |
Have you ever dreamt of a career in design or architecture but been told not to pursue it? Well, you are in for a treat! Join me today as I sit down with my special guest Robert Ansell, CEO of TNI Design. Robert takes us through his incredible path from being told not to pursue architecture to creating restaurant design and concept development to starting an agency & expanding his services to include interior design and architectural projects. Along the way, he encountered doubts and obstacles, but his unwavering persistence and passion for design propelled him forward. Robert also shares the exciting and innovative projects he is currently working on, including an eco-village and a groundbreaking venture to design livable spaces on Mars. He also talks about the upcoming trends in the restaurant industry, from interactive ghost kitchens to the integration of robotic technology, and explores the use of sustainable materials in architecture and interior design. So, tune in for an inspiring conversation filled with valuable insights and advice. Featured Guest: Robert Ancill is the CEO of TNI Design, an architectural design agency that specializes in restaurants, hotels, luxury, and eco homes. With over 25 years of experience, Robert has designed over 89 new brands and 800 restaurants or cafes opening or remodels for clients in 24 countries. Some of his notable projects include designing multiple high-profile restaurants and hotel brands as well as providing interior design services to several businesses in the hospitality industry. When he is not busy working, Robert enjoys photography as a hobby. His work has been featured in several magazines & websites and on his website, Introspective Lense. In 2020, Robert authored a book called post-COVID-19 Reboot, a forecasting guide to opening restaurants, bars, and hospitality businesses after the quarantine period was lifted in 2021. Why you’ve got to check out today’s episode:
Check out the show notes >>> From Doubt to Success: Overcoming Challenges in Interior Design and Architecture with Robert Ancill NEXT STEPS: Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com (https://rwarddesign.com/) to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 07 Apr 2025 | 133 | Boost Your Design Career With Aging in Place Design & Certification | 00:18:07 | |
Are your designs ready for the future? As people age, their homes should remain safe, comfortable, and stylish. But designing for aging in place requires more than just grab bars and wider doorways—it’s about creating a home that supports independence and well-being. In this episode, I talk about how you can integrate aging-in-place principles into your interior design projects and introduce a program that allows you to become a Certified Aging-in-Place Specialist (CAPS). This certification can set you apart in the design world and help you tap into a growing market of clients seeking innovative and thoughtful home design. I also share practical tips for designing homes that can adapt to changing physical needs while maintaining a stylish appearance and avoiding the feel of a hospital environment. Ready to transform spaces and help people live comfortably at every stage of life? Tune in now and start creating spaces that truly stand the test of time! Why you’ve got to check out today’s episode:
Check out the show notes >>> Boost Your Design Career With Aging in Place Design & Certification Links Mentioned:
NEXT STEPS:
Grab your freebies: Connect With Me:
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 30 Oct 2023 | 62\\ Expert’s Insights to Building a Successful Interior Design Career With Justine Sterling | 00:45:53 | |
What does it take to become an award-winning interior designer featured in Boston's top publications? What steps are needed to easily transition from commercial to residential design services? How can you leverage your education and experience to start your design firm? My special guest, Justine Sterling, will tell you. I had a great time talking with Justine, an industry veteran with over three decades of expertise, about her journey from Cape Town, South Africa, to Boston and all of the exciting adventures she had in between. She has a myriad of experiences working with larger firms that played a crucial role in shaping her success. She has a lot of wisdom and insights, emphasizing the immense value of working in larger design firms to broaden your horizons and gain a multifaceted understanding of the design industry. If you want to follow in her footsteps, today's episode will show you how to get started. Featured Guest: Justine Sterling is an award-winning full-service Interior Designer who believes that the key to a well-designed (and loved) home starts with taking you on a journey through self-discovery. Whether you’re working with Justine on a full home furnishings and renovation project or a new construction home or meeting with her one-on-one for invaluable design expertise, her Discovering Home process allows her to intimately understand the design elements that will bring surprise and delight to your home. Justine Sterling Design’s aesthetic is clean, layered, approachable, modern yet cozy, and filled with texture. Justine Sterling's Design projects have been featured in many publications such as New England Home magazine, North Shore Home, Modern Luxury Interiors Boston, The Boston Globe, and Boston Home magazine. Located just north of Boston, Justine is an award-winning interior designer who has built a portfolio of residential construction and furnishings projects since 2008, varying from urban condominiums to renovation and new construction home endeavors. She has a newfound love for tennis and pilates and resides just north of Boston with her husband, son, and daughter. Why you’ve got to check out today’s episode:
Check out the show notes >>> Expert’s Insights to Building a Successful Interior Design Career With Justine Sterling NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Listen to Related Episode: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 29 May 2023 | 40\\ How an Actress Turned Interior Designer Built Her Signature Virtual Design Offer with Alexis Peters | 00:29:58 | |
Do you get excited about something that gets you out of bed in the morning? That’s the case for my guest this week, Alexis Peters, who had an exciting journey from acting and production design to interior and virtual interior design. What made her get into interior design? That voice in her head has been bugging her since she was a child. After years of putting it under the rug, she finally decided to do something about it. From designing her own apartment to helping her mother redesign her home virtually, she found her magic and turned to make mistakes into a career by providing stylish and affordable interior design for all. So if you’re ready to help others live better through design while making money and feeling fulfilled simultaneously, listen to this episode. Alexis can help you find your voice as a designer and craft your signature offer. Featured Guest: Alexis Peters is a Nashville-based interior designer with an exciting journey from acting and feature film production design to running her successful Virtual Design business. Combining her passion for film and design, Alexis has learned to create stunning spaces on a budget, making her services accessible to many clients. With certifications in interior design, home staging, KonMari organization, and even Pilates, she brings a well-rounded approach to her designs. If you're looking for expert advice on creating your signature offer, building a solid portfolio, and gaining exposure in the design industry, Alexis's unique perspective and experience make her an ideal source of inspiration and guidance. Why you’ve got to check out today’s episode:
Check out the show notes >>> How an Actress Turned Interior Designer Built Her Signature Virtual Design Offer with Alexis Peters Links Mentioned: Marie Forleo’s B-School: https://www.marieforleo.com/bschool NEXT STEPS: Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 27 Nov 2023 | 66\\ From Outdoors to Indoors: The Intersection of Landscape and Interior Design With Steve Griggs | 00:37:56 | |
Could landscape design be a game-changer for interior designers? Is there a common ground that brings the principles of both worlds together? In this episode, I share a fun and fascinating conversation with Steve, a seasoned landscape designer with nearly 40 years of experience. He reveals the secrets behind his journey into landscape design, emphasizing how the principles align with interior design. He shares valuable insights into his creative process, from understanding clients' desires to incorporating unique elements that elevate each project. But here's the burning question: Can interior designers seamlessly transition into landscape design? Steve believes so! He encourages aspiring & seasoned designers to explore both realms, emphasizing the importance of a holistic approach to cater to clients seeking one-stop solutions. And if you are looking for practical advice, touching on the business side of design, you will learn from Steve's hard-earned wisdom on managing finances, charging what you're worth, and treating design not just as a passion but as a business. Tune in so you won't miss a thing! Featured Guest: Steve Griggs is not your average designer. He is a visionary. He transforms ordinary outdoor spaces into extraordinary masterpieces. With decades of experience and a discerning eye for detail, Steve has become New York's premier landscape designer - elevating homes, luxury communities, and urban spaces to new heights. His acolytes extend beyond his design progress. He is a two-time recipient of the IMC 5000 Award, a testament to the rapid growth and impact of his business. His journey is a testament to his passion and dedication. He started with a wheelbarrow, working tirelessly to build his business from the ground up. Today, he is the go-to expert for landscape design, swimming pools, and outdoor entertaining spaces. One of these remarkable qualities is his approach to design. He doesn't impose cookie-cutter designs, instead, he collaborates closely with clients to understand their unique vision. His work extends beyond traditional landscapes to reinventing and renovating urban spaces as well as designing luxury homes and communities. As a best-selling author of Straight Dirt New York City's premier designer tells it like it is, Steve shares insider secrets on working effectively with landscape designers and contractors. His no-nonsense approach ensures clients get results that go beyond their expectations. Why you’ve got to check out today’s episode:
Check out the show notes >>> From Outdoors to Indoors: The Intersection of Landscape and Interior Design With Steve Griggs Resources & Links: NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 09 Sep 2024 | 105\\ The Must-Ask Questions for Successful Interior Design Consultations and Projects | 00:17:42 | |
An initial interior design consultation is crucial for laying the foundation of a successful project. It's where you gather all the important info about your client's needs, style choices, and expectations. But how do you do that? By asking the right questions, of course! Without asking the right questions, you might miss key details that could make or break your design. In this episode, I walk you through the key questions every interior designer should ask to ensure you understand the project's scope and create a personalized experience that resonates with your client. From finding out if your client is in it for the long haul or aiming for a quick sale to uncovering their pain points and style preferences—everything you need is right here. Plus, I share tips on budgeting and decision-making discussions to keep everyone on the same page. If you want a clear roadmap for your next initial consultation, you won't want to miss this episode. Tune in now! Why you’ve got to check out today’s episode:
Check out the show notes >>> The Must-Ask Questions for Successful Interior Design Consultations and Projects NEXT STEPS: Grab your freebies:
Take a Quiz!
Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 11 Sep 2022 | 01\\ Interior Design: An Introduction & the 3 Paths You Can Take To Get There | 00:21:21 | |
Did you know that Interior Designers are not the same as Interior Decorators, even though they’re being used interchangeably? Did you know that by making your home the best it can be for your needs and tastes, you can go out into the world and be the best version of yourself? This is how you can improve people's lives through interior design. In the first episode of Design Curious Podcast, discover why your surroundings matter and how beauty, intention, significance, and symmetry all work together to create an inviting, purposeful, and inspiring space.
Read the full show notes here Join the Design Curious Podcast Launch Giveaway in 3 easy steps: Step 1: Subscribe to Design Curious on Apple Podcasts or Follow on your favorite podcast platform Step 2: Leave a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user) Step 3: Fill up this form to make your entry count >>> https://bit.ly/designcuriouslaunchgiveaway Note: To validate your entry, post the screenshot of the action you did in Items #1 and #2 as a comment on the giveaway post. Entries are accepted until Friday, 9/16/22 at 9 PM PST. The winners will be drawn at random on Saturday, 9/17/22 at 7 PM PST. Winners will be notified through email. Free Resources:
Connect With Me: Website: rwarddesign.com
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| 08 Jul 2024 | 96\\ How AI Tools Like HomeVisualizer.AI Can Make Your Interior Design Projects More Creative With Kasey Hayano | 00:19:44 | |
Do you struggle with clients who have difficulty visualizing their homes? Well, I have some right now. Despite having 3D renderings of the space, it's not quite hitting the mark. Not everyone can visualize like interior designers, and that's where AI comes in to help! As the world figures out how to use AI effectively in our work, today, I chat with Kasey Hayano, CEO of HomeVisualizer.AI about the benefits of AI to interior designers and how to use it effectively. She introduces an AI tool that can help you create stunning, photorealistic renders quickly, delighting your clients, and streamlining your workflow without the need for complex software. With features like Auto Style, Custom Design Requests, and Style Fusion, this AI tool can transform your sketches and photos into beautiful renders with just a few clicks. Imagine showing your clients exactly what their space will look like. This not only helps them see your vision but also simplifies decision-making. Pretty amazing! This tool is perfect for both seasoned & new designers and small firms. Listen now and learn how HomeVisualizer.AI can transform your design process. Click the link in the show notes to start your free trial and see the difference AI can make in your projects today. Featured Guest: Kasey Hayano is the co-founder and CEO of HomeVisualizer.AI, which is a platform that helps designers quickly ideate and create new visual content in an easy-to-use program. Why you’ve got to check out today’s episode:
Check out the show notes >>> How AI Tools Like HomeVisualizer.AI Can Make Your Interior Design Projects More Creative With Kasey Hayano NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 12 Jun 2023 | 42\\ The Future of Interior Design: Sustainable and Responsible Solutions With Leah Connolly | 00:26:46 | |
Did you know it doesn't take much to live an eco-friendly lifestyle? It all starts with consumer awareness. And who better to educate consumers than interior designers? After working for years in various design firms and realizing how much waste the interior design industry generates, Leah Connolly, my special guest in this episode, started her own firm advocating for sustainable interior design. Join us as we discuss how she started and her challenges when sourcing sustainably-focused brands. Leah also shares tips for finding non-toxic products for large surfaces that ensure a healthier living environment. If you are an environmentally conscious interior designer, or if you considering a niche in sustainable interior design, tune in as we explore the exciting possibilities in sustainable interior design. Featured Guest: As an extrovert, Leah Connolly loves talking with clients and learning what they value most. After graduating from UC Davis, she worked for a few Sacramento interior designers. She is an award-winning interior designer, LEED Green Associate, and a Certified Interior Designer. As the climate changes, she's looked closely at the design industry and the waste and chemicals it creates. Witnessing firsthand waste and harmful chemicals generated, she took a stand. Leah founded Studio Connolly in 2020 with a mission to lessen the environmental impact of design. Her priority is to partner with sustainably-focused brands to reduce waste at home and recycle as much as possible. Why you’ve got to check out today’s episode:
Check out the show notes >>> The Future of Interior Design: Sustainable and Responsible Solutions With Leah Connolly Special Offer exclusive to Design Curious listeners only!!! Get FREE ACCESS to Ericka Saurit's The Brand Storytelling Masterclass - a step-by-step masterclass to get you to craft unforgettable brand narratives in just a few short hours. Get Free Access in 3 easy steps: Step 1: Listen to Episode 38: How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit Step 2: Leave Design Curious podcast a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user) Step 3: Take a screenshot of your review and email it to podcast@rwarddesign.com OR post it to Instagram and tag me @rwarddesign This offer is good for the month of June only... Connect With Me:
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 14 Apr 2025 | 134 | How to Make Your Interior Design Brand Stand Out in a Crowded Market with Nicole Lashae Ben | 00:27:27 | |
Struggling to make your interior design business stand out in a crowded market? In this episode, I sit down with Nicole Lashae Ben, a design strategy expert who reveals how interior designers and product manufacturers can boost their brand awareness and revenue. Nicole shares her journey from watching HGTV as a middle schooler to creating Thrive in Design, a company that helps creative professionals develop powerful marketing strategies. Nicole offers practical advice for designers looking to elevate their brand, including the importance of finding a specific niche and creating partnerships with complementary brands. She explains how design thinking and strategic storytelling can help you connect with clients emotionally, using examples from successful companies like Nike. Ready to elevate your interior design brand and increase your client base? Tune in now and start your journey to a more successful, distinctive design brand! Featured Guest: Nicole Lashae Ben, MA, CEO and Founder of Thrive In Design, is a seasoned expert in the interior design industry with over 17 years of experience. A graduate of Syracuse University and the Savannah College of Art and Design, she founded Thrive In Design to help interior product companies boost brand awareness and revenue through a human-centered approach. Nicole has successfully implemented strategies that have generated over $15 million in sales and won over two dozen sales awards for top international brands. Her proprietary method, A.C.E. The Journey, enhances customer experiences and equips sales teams to secure more specifications. Nicole is passionate about the intersection of design and strategy, striving to ensure that both thrive in the industry. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Make Your Interior Design Brand Stand Out in a Crowded Market NEXT STEPS:
Grab your freebies: Connect With Me:
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 23 Oct 2023 | 61\\ How to Create a Premium Client Experience for Your Interior Design Clients | 00:12:28 | |
What kind of experience do you give your clients? Building on our last episode's discussion on charging your interior design skills, I explore the crucial flip side—the luxury experience that should accompany a premium or luxury price. Charging a premium or a luxury price requires you to deliver a premium or a luxury product and service. After all, Interior Design is a luxury service. Today, on the podcast, I talk about elevating the experience for your clients as you increase your rates. It's about providing more than just a design. It's about presenting a lifestyle, a worry-free journey for your clients, where every detail is thoughtfully crafted. But how can you master this delicate balance of charging more while offering more? If you are curious to elevate your client experience and secure your place in the top tier of designers, this episode is for you. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Create a Premium Client Experience for Your Interior Design Clients NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 10 Feb 2025 | 125\\ No Design Experience? Creative Ways to Build Your Interior Design Portfolio and Get Hired | 00:13:47 | |
"How can I show what I can do if no one gives me a chance?" This is a question I often hear from young designers struggling to find paid internships or get clients to take a chance on them. It’s frustrating, discouraging, and can leave you feeling stuck. You know you have the passion and potential to succeed, but without experience, it feels like you’re standing at a locked door, waiting for someone to hand you the key. Don’t worry—there are creative and practical ways to build your skills and portfolio! In this episode, I’m sharing actionable strategies to help you gain the experience you need to stand out. From offering free design help to friends and family, to job shadowing, creating mock projects, and building vendor relationships, you’ll learn how to showcase your talent and make your mark as a designer. You don’t need a fancy job to start building your portfolio—you just need the right plan! I also introduce you to my My Design Mentor program, where you can gain hands-on experience through sample projects, so you feel confident applying for jobs or starting your own business. Whether you’re fresh out of school or transitioning into interior design, this episode is packed with advice to help you get scrappy, increase your knowledge, and build connections that will open doors. Tune in now and take the first step toward your dream design career! Why you’ve got to check out today’s episode:
Check out the show notes >>> Creative Ways to Build Your Interior Design Portfolio and Get Hired NEXT STEPS:
Grab your freebies:
Listen to Related Episode: Email me at podcast@rwarddesign.com DM me on Instagram at @rwarddesign Visit my website at rwarddesign.com Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... Timestamps: (0:00) Introduction: Creative Ways to Build Your Interior Design Portfolio and Get Hired (01:23) Challenges Young Designers Face in Gaining Experience (03:06) Gaining Experience Through Small Projects (04:35) Internships and Job Shadowing (07:09) Creating a Portfolio Without Clients (08:19) Building Vendor Relationships (09:42) Online Learning & Volunteering (11:56) Networking & Finding Opportunities | |||
| 24 Oct 2022 | 09\\ Anatomy of an Interior Design Firm: Team Structure and Roles To Keep In Mind | 00:13:22 | |
When I started my interior design career, I was clueless about some things. It was a bit overwhelming. To give you at least an overview of what you are getting yourself into, I share some information with you.
Check out the show notes >>> Anatomy of an Interior Design Firm: Team Structure and Roles To Keep In Mind Want to jumpstart your interior design career? Enroll in My Design Mentor >>> https://rwarddesign.com/my-design-mentor/ FREE Resource: Connect With Me:
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| 19 Dec 2022 | 17\\ 23 Best Books Every Interior Designer Should Have for Business & Personal Growth | 00:15:41 | |
Need help deciding what to put on your Christmas wish list?
Check out the show notes >>> 23 Best Books Every Interior Designer Should Have for Business & Personal Growth Check out the best books every interior designer should have here. Holiday Season Offer:
Connect With Me:
Thanks for listening. If you love this episode, please leave a rating and a review. This helps me reach other curious creatives like you. If you have a topic request or would like to contact me, email me at podcast@rwarddesign.com | |||
| 11 Dec 2023 | 68\\ The Power of Intention: How to Set and Achieve your Goals for 2024 With Sierra Collins | 00:34:46 | |
It is at this time of the year when many of us think about setting goals for 2024. There is much excitement and hope in the air. But for those who struggle with maintaining focus or feel overwhelmed by the prospect of setting and achieving goals, this must be a challenging time. In this episode, I sit down with Sierra Collins, a Full-Focus Planner coach I've worked with for several years. She shares her transformative journey from education to leadership coaching, revealing powerful insights on intentional goal-setting and growth mindset. She introduces the Full-Focus Planner, a tool that not only enhances productivity but fosters personal growth. I also share my experiences using the planner to schedule personal and business tasks, including weekends. It is a game-changing tool that cuts through distractions and conquers my goals with purpose. So if you want to enjoy the process of goal setting, break free from unmet goals, and make 2024 your year of unstoppable achievement, this episode is a must-listen. Don't let another year pass without realizing your full potential. Tune in, embrace intentionality, unlock your potential, and step into a future of purposeful success! Featured Guest: Sierra Collins, a highly regarded leadership development coach, speaker, and trainer, leverages her extensive educational background and leadership expertise to guide individuals and organizations in reaching their highest aspirations. As a founder of Sierra Learnership Collaborative, her unwavering commitment to lifelong learning and passion for enhancing leaders' effectiveness have cemented her as an influential figure in her field. Sierra is a John Maxwell certified leadership coach, a full-focus planner certified pro, and a certified disc consultant. Backed by over a decade of experience in education and a master's degree in the field, she possesses a unique ability to simplify complex concepts, making them accessible to a broad audience. Sierra's collaborative approach empowers her clients to set ambitious goals and transform them into concrete achievements. She is recognized for her dedication to helping individuals, teams, and entire organizations realize their full potential. Though she says her business grows people it is not industry-specific. Over half of her active clients today are luxury interior design firms from all over the world. Why you’ve got to check out today’s episode:
Check out the show notes >>> The Power of Intention: How to Set and Achieve your Goals for 2024 With Sierra Collins Resources and Links: Aspire2Achieve Growth: Full Focus Planner Workshop NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 16 Dec 2024 | 119\\ Start Your 2025 Journey: Reflection, Goal Setting, and Vision Board for Success | 00:18:20 | |
As a visionary for my company, taking time to reflect is essential. It allows me to review the events of the past year, recognize my growth, and learn from the lessons it brought. Reflecting also helps me plan with intention and shape a clear vision for the year ahead. While I can’t control every circumstance, I can control how I approach the future, set meaningful intentions, and focus on what I want to achieve in the coming year. In this special year-end episode, I share how to reflect on your wins, lessons, and growth from 2024 while preparing to embrace 2025 with clarity and purpose. I guide you through setting goals, choosing a "Word of the Year," using a planner to stay focused and accountable, and crafting a vision board to keep you motivated toward your goals. I also introduce exciting updates to My Design Mentor and an all-new Launch Your Business Boot Camp! These resources are designed to give aspiring interior designers the guidance, accountability, and tools they need to build a thriving business. Whether you’re dreaming of starting your career or ready to leap into entrepreneurship, this episode is packed with tips and inspiration to help you make it happen. Start 2025 with intention! Listen now, and take the first steps toward turning your creative goals into reality. Don’t forget to join the waitlist for the boot camp—spots are limited! Why you’ve got to check out today’s episode:
Check out the show notes >>> Start Your 2025 Journey: Reflection, Goal Setting, and Vision Board for Success NEXT STEPS: Join the waitlist for the Launch Your Business Boot Camp—spots are limited! https://rwarddesign.myflodesk.com/launch-your-business-bootcamp Grab your freebies:
Take a Quiz!
Join the My Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 05 Feb 2024 | 74\\ A Mother-Daughter Tale of Design Business Partnership With Susan Hayward & Jillian Schaible | 00:37:07 | |
Is it possible to run a successful business partnership with a family member? On today's episode, you will hear the inspiring story of Susan Hayward and her daughter, Jillian, founders of the award-winning interior design firm, Susan Hayward Interiors, just outside Boston, Massachusetts. Susan, an industry veteran, transitioned from a successful photography business to pursue her true passion in interior design. Her daughter, Gillian, took a unique route from marine biology to becoming a renowned member of the American Society of Interior Designers. Together, they share their journey of building a mother-daughter design powerhouse. Join us as Susan and Jillian open up about the dynamics of working together as a family in the design world. From understanding each other's design styles to fostering honest communication, they reveal the key elements that make their partnership not only successful but also deeply fulfilling. Learn how their different perspectives create a unique blend of tradition and modernity, enhancing the quality of their designs. If you've ever considered venturing into a family business or are curious about the interior design industry, this episode is a goldmine of insights. Susan and Jillian share valuable advice on overcoming challenges in a male-dominated industry, offering practical tips for aspiring designers. Whether you're interested in residential or commercial design, their experiences and wisdom will empower you to turn your passion into a thriving career. Featured Guests: Susan Hayward is an award-winning interior designer member of the American Society of Interior Designers and International Furnishings & Design Association and kept certified by the National Association of Homebuilders. In 2006, she started her design firm - Susan Hayward Interiors. Nearly two decades later, Susan remains motivated and excited by the opportunity to create beautiful spaces for her clients. She thinks of interior design as a giant puzzle where all the pieces need to fit together to form the perfect space. Gillian Hayward Scheibel is a renowned member of the American Society of Interior Designers and partner of Susan Hayward Interiors. In a similar fashion to her mother, Jillian took a very unconventional path to becoming a designer. With her husband working as a helicopter pilot for the US Navy, it took a few moves and career changes before she could finally find a career that not only works for her lifestyle but one that she loves. Now a full-time interior designer, Jillian is passionate about working with clients to help them visualize and achieve the spaces they envision with both beauty and practicality. With her unique perspective as a military spouse, she understands how important it is to truly make a home feel like a home. Why you’ve got to check out today’s episode:
Check out the show notes >>> A Mother-Daughter Tale of Design Business Partnership With Susan Hayward & Jillian Schaible NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Email me at podcast@rwarddesign.com DM me on Instagram at @rwarddesign Leave me a rating and review! Click here. Visit my website at rwarddesign.com Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 25 Nov 2024 | 116\\ Master Your Finances: How Interior Designers Can Take Control of Pricing, Planning, and Profit with Michele Williams | 00:50:24 | |
Interior designers often find managing the financial side of their business challenging because they are primarily focused on creative work rather than financial planning and analysis. Many start their careers with a passion for aesthetics, design, and problem-solving for clients’ spaces, not necessarily for crunching numbers. This makes dealing with finances—like budgeting, pricing, and understanding profit margins—feel less intuitive and sometimes even overwhelming. So if you are an interior designer struggling to manage the financial side of your business and wish you had a trusted advisor to guide you, this episode is for you. Today, I chatted with Michelle Williams, owner of Scarlet Thread Consulting and Metrik Solutions, who specializes in helping designers take control of their numbers. She shares practical ways to read financial statements, price your services, and understand what your numbers really mean. With easy-to-use tools and strategies, she helps business owners make smart financial decisions—whether it's setting prices, hiring, or planning for future growth. Michelle also shares insights on setting up a clear financial strategy and tips on adapting the Profit First method. Don't miss this opportunity to gain the financial confidence and tools you need to take your business to new heights. Tune in now and start owning your numbers! Featured Guest: Michele Williams is the dynamic owner of Scarlet Thread Consulting and Metrique Solutions, two companies focused on empowering creative professionals in the design industry including interior designers, workrooms, and window covering professionals. With an eye for detail and a passion for innovation, Michele has carved a niche in providing strategic business coaching and financial analytics to help designers and workrooms navigate the complexities of entrepreneurship. Michele's commitment to excellence and her unwavering support for her clients have established her as a trusted advisor and thought leader in the design community. Her work not only transforms businesses but also inspires creativity and growth, making her an invaluable asset to the industry. Why you’ve got to check out today’s episode:
Check out the show notes >>> Master Your Finances: How Interior Designers Can Take Control of Pricing, Planning, and Profit Links Mentioned:
NEXT STEPS: Grab your freebies:
Take a Quiz!
Join the My Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 03 Apr 2023 | 32\\ Top Secrets and Winning Mindset Behind a Wildly Successful Business Owner with Andrea Liebross | 00:33:26 | |
What does it take to start a business? Don’t worry! We’ll spill the beans. Because this week, you’ll learn from Andrea Liebross - a coach, speaker, podcast host, and soon-to-be published author, who built not just one, not two, but three – yes – three businesses, all while raising two kids. It’s an impressive feat because all three of her businesses are thriving. Want to know how she successfully built her businesses? Through the help of her secret sauce! And that's only two elements. Andrea shares them all in our conversation. So, if you want to level up personally and professionally, and start building your interior design business, this episode is for you. Featured Guest: As a coach, speaker, podcast host, and soon-to-be published author, Andrea Liebross, helps bold, ambitious women make confident, clear decisions to achieve what they want every time and not just add more to their list of things to do. Her clients become the ‘I've Got This’ kind of women by creating their own custom secret sauce for success in both life and business. This sauce has two ingredients; the right mindset and solid systems. She shows them how to shift from believing what they want is impossible, complex, and daunting to possible by simplifying and making things doable and fun, even the systems, and adding a bit of confidence. Her signature process leads them to find success on their terms and, ultimately, joy and freedom in life and business. After graduating from Dartmouth College and marrying the guy that lived down the hall, she and her husband settled in Indianapolis. Over the last few decades, she has started three successful businesses and ultimately became a certified business and life coach, all while raising two kids, now ages 21 and 18, and several giant puppies. Connect with Andrea Liebross:
Why you’ve got to check out today’s episode:
Check out the show notes >>> Top Secrets and Winning Mindset Behind a Wildly Successful Business Owner with Andrea Liebross NEXT STEPS: Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design! Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics. DM me on Instagram at @rwarddesign if you have a burning question. Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 15 May 2023 | 38\\ How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit | 00:48:27 | |
Interested in interior design but wondering what else you can do? Guess what? There is so much more to interior design! A world of exciting opportunities awaits you. This week's guest, Ericka Saurit, is a former interior designer turned brand marketer. We are fortunate to have her share her motivational story with us. Remember Bethany from Episode 18? It was an inspiring move to get into coaching. Ericka's journey is just as empowering too. Interior Design isn't just about one-on-one projects. There's a whole world of possibilities to explore. Listen to Ericka's episode about branding, messaging, and marketing to level up your interior design career or business. It's incredible how interior design opens doors to new passions and opportunities. So take advantage of this chance to broaden your horizons. Why you’ve got to check out today’s episode:
Featured Guest: Ericka Saurit has been a designer and marketer in the home industry for 23 years and has worked with GE, P&G, Beijing Olympics 2008, and Shanghai Natural History Museum throughout her career. By using strategy, storytelling, and insight, she helps her clients transform their brands. After completing her marketing and business strategy studies at the University of California, Berkeley, Ericka began working in brand marketing for the design industry in 2011. She has also earned certifications in brand storytelling from IDEO and brand strategy and social media marketing, which she pursued after her career in design education. Her extensive experience as a global brand marketing leader includes developing digital products and brand strategies for Airbnb in San Francisco. In addition, she's involved in designing immersive brand experiences for companies like Tag Heuer and Estée Lauder. Also, she has created award-winning messaging and engagement strategies for prominent home lifestyle brands across the United States, Europe, and Asia. Connect with Ericka Saurit:
Check out the show notes >>> How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit Links Mentioned: Ericka's Brand Audit: sauritcreative.com/brandaudit NEXT STEPS: Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Listen to Related Episode: Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 24 Jun 2024 | 94\\ How to Overcome Fear and Start Taking Action to Grow Your Interior Design Business With Andrea Liebross | 00:29:47 | |
Are you stuck in your interior design business, unsure how to grow or take that next big step? Are you held back by fear and uncomfortable feelings, preventing you from taking action or leaving your comfort zone? In this episode, I dive deep into thinking big with Andrea Liebross, business & life coach and the author of "She Thinks Big." Andrea explains what it means to think big, why it's so important, and how to apply it to your interior design business today. Andrea introduces her powerful TRUST acronym, which she uses to guide her clients to success. This framework provides actionable steps to overcome challenges, manage fears, and take decisive actions that lead to growth. Through real-life examples, she illustrates how shifting your mindset can turn daunting challenges into exciting opportunities. This episode is a must-listen if you want to break free from small thinking, overcome your fears, and make bold decisions that will drive your interior design business forward. Tune in now and start thinking big! And don't forget to pick up Andrea's book for even more insights and strategies. Your future self will thank you! Featured Guest: Andrea Liebross is a coach, speaker, podcast host, and author of the book "She Thinks Big." She helps entrepreneurs and professionals think bigger and achieve their goals. With her coaching programs and podcast, she provides guidance and support to individuals looking to make significant changes in their lives and businesses. Andrea's expertise lies in helping her clients overcome fear, embrace uncertainty, and take massive action to create the life and business they desire. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Overcome Fear and Start Taking Action to Grow Your Interior Design Business With Andrea Liebross NEXT STEPS:
Grab your freebies: Listen to Related Episode: Ep32: Top Secrets and Winning Mindset Behind a Wildly Successful Business Owner with Andrea Liebross Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 01 Apr 2024 | 82\\ Inside High Point by Design: A Year-Round Haven for Creativity and Collaboration With Jane Dagmi | 00:26:14 | |
Exciting news for the design industry! High Point by Design is revolutionizing the way interior designers experience High Point. In today's episode, I share my captivating conversation with Jane Dagmi, the managing director of High Point by Design (HPXD). She shares her journey into the design industry, from her early days at Country Living magazine to her role at High Point by Design. She discusses the mission of HPXD and how it supports High Point as a year-round design destination. Jane also highlights the benefits of visiting High Point off-season, the opportunities for students and design enthusiasts, and the exciting events and initiatives planned for the future. Jane also unveils plans for HPXD, including exclusive events like the Vacation Rental Design Summit and initiatives to promote inclusivity in design, such as exploring the correlation between design and autism. With HPXD, designers gain access to a supportive community, tailored experiences, and invaluable resources to fuel their passion for design. If you are a designer looking for inspiration and resources to improve your craft, you won't want to miss this episode. Featured Guest: Jane Dagmi is the managing director for High Point by Design, a nonprofit organization that champions High Point as a year-round destination for design and creativity by uniting and promoting the city's rich creative and manufacturing ecosystem. A storyteller, educator, and design enthusiast, Jane was a career journalist and magazine editor before taking on this role in 2022. Her most recent editorial role was as Editor-in-Chief of Designers Today magazine. Beginning there in 2018, she revitalized the struggling publication. She gave it a fresh spin and built a design community around it. Her first foray into magazines was at Country Living magazine in the 90s, and it was there that she attended her first High Point market. After making more than 20 subsequent trips as a visitor, she relocated there with her partner in 2019 and enjoys being part of the city's changing landscape. Why you’ve got to check out today’s episode:
Check out the show notes >>> Inside High Point by Design: A Year-Round Haven for Creativity and Collaboration With Jane Dagmi NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 02 Jan 2023 | 19\\ Ready to Take on the New Year? How to Turn Your Dreams and Goals into Reality This 2023 | 00:12:13 | |
Do you want to start 2023 right?
Check out the show notes >>> Ready to Take on the New Year? How to Turn Your Dreams and Goals into Reality This 2023 Connect With Me:
Thanks for listening. If you love this episode, please leave a rating and a review. This helps me reach other curious creatives like you. If you have a topic request or would like to contact me, email me at podcast@rwarddesign.com | |||
| 04 Mar 2024 | 78\\ The Design Process That Brings Meaningful Experiences for Your Clients With Marosi White | 00:37:30 | |
Are you curious about the behind-the-scenes of design projects? How does a design expert approach a new project from concept to completion? How does an interior designer juggle creativity with business savvy? Today, I had the pleasure of speaking with Marosi White, founder and principal designer of Accent Design & Interiors based in Sacramento. She takes us on a journey through her inspiring career trajectory, from her origins in Malawi to her transition into interior design after a degree in Marketing and Management Information Systems. But the real gem of this episode is her insight into the design process. She walks us through her fluid yet structured design process, from initial meetings to contract negotiations, design development, and client collaboration. She also addresses project challenges, the value of personal client communication, and maintaining a positive outlook during difficult project phases. If you are as intrigued as I am, tune in so you won't miss out on valuable tips to make your design journey smooth and successful. Featured Guest: Marosi White is the founder and principal designer of Accent Design & Interiors, a full-service interior design studio based in Sacramento. She is a native of the beautiful country of Malawi and moved to the United States as a teen to attend university. While practicing interior design was always a passion, her career in the field of interior design did not begin till 10 years after graduating from University with a degree in Marketing and Management Information Systems. She returned to school to get her degree in interior design and began to pave wave into the field through teaching at the Art Institute of California. After eight years of teaching, she established her full-service design studio and enjoys working with a diverse clientele. She has experience working on residential, commercial, restaurant and hospitality, Senior Living office, and retail projects. She holds a true appreciation for the value of feeling supported through major changes. Her philosophy for design is rooted in community, rich cultural inspiration, and functional solutions that enhance connection and inspire joy. Why you’ve got to check out today’s episode:
Check out the show notes >>> The Design Process That Brings Meaningful Experiences for Your Clients With Marosi White NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 03 Feb 2025 | 124\\ Overcome Fear and Self-Doubt; Boost Your Interior Design Career With Human Design Insights From Diamond Drip | 00:25:30 | |
Fear, self-doubt, and limiting beliefs are the three major obstacles that can leave an interior designer feeling stuck, unsure of their path, and questioning how to build confidence as they begin their interior design career. In this episode, I sit down with Diamond Drip, a business strategist and personal growth expert, who shares how understanding your unique Human Design can help you overcome fear and self-doubt. She explains that Human Design reveals your natural strengths, decision-making style, and purpose, so you can align your passion for interior design with your true self. Diamond also shares her journey of breaking free from burnout and finding success by embracing her innate gifts. Plus, you’ll learn practical tips to harness your creativity and stay productive by working with your natural energy cycles. Don’t miss out—pull your Human Design chart today and start designing a career and life that feels aligned, fulfilling, and uniquely you! Featured Guest: Diamond Drip is an award-winning speaker. Her journey has been featured on KQED radio, On Stage Plus TV, New York Weekly, and numerous podcasts. With a background in visual communications & business strategy and a passion for personal growth, Diamond brings a unique blend of creativity, expertise, and energy to every conversation. Her mission is to help women break free from fear and self-doubt and step boldly into their power. Using tools like Human Design and Gene Keys, she guides folks to trust their intuition, embrace authenticity, and unlock their full potential. Her favorite saying is, "The limit doesn't exist, but fear and self-doubt will make you think it does." Why you’ve got to check out today’s episode:
Check out the show notes >>> Overcome Fear and Self-Doubt; Boost Your Interior Design Career With Human Design Insights Timestamps: (0:00) Introduction (02:16) Diamond’s Background and Entrepreneurial Journey (06:11) Introduction to Human Design for Entrepreneurs (09:19) Detailed Explanation of Human Design (12:09) Applying Human Design to Business (14:28) Applying Human Design in Interior Design Projects (15:56) Consulting Services Offered by Diamond (18:26) Fertility Awareness Method for Creativity and Productivity (23:09) Overcoming Fear and Limiting Beliefs Through Self-Discovery NEXT STEPS: Join the waitlist: Launch Your Business Boot Camp—spots are limited! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 12 Sep 2022 | 03\\ Scared to Start a Career in Interior Design? The Right Mindset That Can Help You Overcome Fear | 00:12:12 | |
What is fear? It's the single-most crippling feeling and thought that will leave you stuck at your unsatisfying job for far too long, keeping you from starting your passion today. The thing is, fear when facing a career change is often brought up because you, like most people, are resistant to change. I get it. Change is hard, but it's usually good. So, if you're thinking about or already decided on changing your career or goals to be an interior designer, and are now facing an overwhelming and paralyzing fear you are making the wrong choice, this episode is for you. Why you’ve got to check out today’s episode:
Read the full show notes here Join the Design Curious Podcast Launch Giveaway in 3 easy steps: Step 1: Subscribe to Design Curious on Apple Podcasts or Follow on your favorite podcast platform Step 2: Leave a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user) Step 3: Fill up this form to make your entry count >>> https://bit.ly/designcuriouslaunchgiveaway Note: To validate your entry, post the screenshot of the action you did in Items #1 and #2 as a comment on the giveaway post. Entries are accepted until Friday, 9/16/22 at 9 PM PST. The winners will be drawn at random on Saturday, 9/17/22 at 7 PM PST. Winners will be notified through email. Free Resources:
Connect With Me: Website: rwarddesign.com | |||
| 26 Feb 2024 | 77\\ Making the Right Finish Selection With Confidence | 00:17:44 | |
Have you ever found yourself lost in a sea of finish selections, unsure of how to choose the right elements for the space you are designing so it won't end up as mismatched puzzle pieces? I get it! Designers often find finish selection daunting, despite it being the fun part where they create the look of the home. Today, I delve into the process of selecting finishes for the spaces you design, whether it's commercial, residential, or otherwise. I guide you through considerations such as surface types, countertop details, flooring choices, and even sustainable options, ensuring that the space you are designing looks stunning and aligns with your client's unique needs and values. Don't let the fear of making mistakes in finish selections haunt you. Tune in and discover the process that transforms overwhelming choices into a cohesive, intentional design. Why you’ve got to check out today’s episode:
Check out the show notes >>> Making the Right Finish Selection With Confidence NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 13 May 2024 | 88\\ The Most Effective Strategies for Leveraging Social Media to Grow Your Interior Design Business With Emma Emma Tessler | 00:27:21 | |
Curious about how to build authority in the design industry through social media? In today's digital world, having a strong online presence is crucial for attracting new clients. However, many interior designers find social media marketing overwhelming. Where do you even start? In this episode, Emma Tesler who transitioned from interior design to founding a digital marketing agency discusses the importance of social media in building authority and growing a brand. She gives her top tips on using Instagram stories, repurposing content across platforms, leveraging trends, and implementing ManyChat for lead generation. She emphasizes the need for a solid content strategy and the use of analytics to guide potential clients through the sales funnel. With 8 years of digital marketing experience, Emma provides actionable strategies to create engaging content, maximize reach through trending topics, and convert your online audience into paying customers. Her unique approach to tailoring content specifically for platforms like Instagram, Facebook, and TikTok could be your game-changer. Tune in now! Featured Guest: Emma Tessler is the founder and CEO of Ninety Five Media, a digital marketing agency that builds results-driven marketing strategies for scaling brands. With eight years of marketing experience under her belt, she helps brands connect with ideal clients, build community, and convert audience members into paying customers through social media marketing. Why you’ve got to check out today’s episode:
Check out the show notes >>> The Most Effective Strategies for Leveraging Social Media to Grow Your Interior Design Business With Emma Tesler NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 17 Mar 2025 | 130 | Struggling to Get Clients? Here’s a Better Way to Find Leads With Porsche Williams | 00:24:21 | |
Are you struggling to generate consistent, high-quality leads for your interior design business? Many designers rely on social media and word of mouth, but these methods alone may not bring in steady, high-quality leads. In this episode, Porsche Williams, CEO of The Prototype, shares her expert strategies for building a stress-free, scalable lead generation system that nurtures relationships and drives long-term growth. She explains the biggest mistakes designers make—like focusing too much on new leads and forgetting past clients—and reveals how to create a simple system that keeps your pipeline full. Plus, Porsche shares a step-by-step framework to help you stay top-of-mind with potential clients. Don't let lead generation overwhelm you. Tune in to this episode and learn how to create a scalable, stress-free system that allows you to focus on your creative vision while attracting your ideal clients. Featured Guest: Porsche Williams is the CEO of The Prototype, a business concierge firm specializing in client experience and lead generation for interior designers with a passion for streamlining business growth. She helps designers attract ideal clients, nurture relationships, and scale with confidence, all while staying focused on their creative vision through The Prototype's expertise in client experience and lead qualification. Since 2020, her team has supported luxury interior design and architecture firms across the US, Canada, and Australia and partnered with IDS, ASID, Mydoma by Studio Designer, and more. Now, she's bringing her expertise to The Designer's Guide to Reliable Lead Generation, a course designed to help designers build scalable, stress-free lead generation systems while strengthening relationships and driving long-term growth. Why you’ve got to check out today’s episode:
Check out the show notes >>> Struggling to Get Clients? Here’s a Better Way to Find Leads Links Mentioned: NEXT STEPS:
Grab your freebies: Listen to Related Episode: Connect With Me:
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... Timestamps: (0:00) Introduction (05:05) Common Mistakes in Lead Generation (07:47) Strategies for Effective Lead Generation (12:53) Structuring Lead Generation & Client Retention (17:32) Practical Tips for Improving Lead Generation | |||
| 20 May 2024 | 89\\ How to Approach Your First Remodeling Project with Confidence | 00:17:07 | |
Construction projects can be very intimidating. Understanding its nuances is crucial. In this episode, I delve into the different sizes of construction projects and what to expect every step of the way. I guide you through the process, from small-sized projects like new flooring and lighting to medium-sized remodels like bathrooms and laundry rooms, all the way to larger undertakings such as kitchen remodels and whole-house renovations. Whether you are going to work for someone and have never been through a remodel before, or you have started your own business and you are approaching your first bathroom remodel and you don't know what to do, this episode is for you. Don't be afraid to take on rewarding construction projects. With the right knowledge and support, you can confidently take on construction projects that not only enhance your skills but also leave a lasting impact on your clients' homes. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Approach Your First Remodeling Project with Confidence Links Mentioned: NEXT STEPS:
Grab your freebies: Listen to Related Episode: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 01 May 2023 | 36\\ How Business Coaching Can Help You Transform Your Life and Interior Design Business with Kimberley Seldon | 00:31:59 | |
Are you an overwhelmed and struggling interior designer? You’re not alone. If you find yourself stuck and feeling like you’re a failure, this episode is for you as Kimberley Seldon shares how she overcame hurdles as a budding interior designer and managed to balance her work and life. How did she do it? Through her friend’s recommendation, she sought help and found a powerful solution that changed her life and revolutionized the entire interior design industry. Even with resistance at first, she transformed her life and business and is now helping influence designers worldwide to have more successful companies and satisfying lives. So listen to this week’s episode because you’re in for a treat as she shares ways to transform your life and business so you can finally say, “Yes. I have it all.” Why you’ve got to check out today’s episode:
Featured Guest: Kimberley Seldon is a force to be reckoned with in the design world, with an impressive resume that spans interior design, television, and magazines. She founded the Kimberley Seldon Design Group and contributed to the Toronto and Los Angeles design scenes. Having hosted three shows for HGTV Canada and served as the decorating editor of Style At Home magazine for 18 years, Kimberley's expertise in design is undeniable. With her online educational platform, Business of Design, she empowers designers to establish effective systems and procedures, leading them to a more balanced and fulfilling work-life balance. Check out the show notes >>> How Business Coaching Can Help You Transform Your Life and Interior Design Business NEXT STEPS: Grab your freebies: Listen to Related Episode: Join the Design Mentor to kickstart a successful career in interior design! Enroll in Business of Design with Kimberly Seldon today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics. DM me on Instagram at @rwarddesign if you have a burning question. Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 15 Apr 2024 | 84\\ Expert’s Advice on Building a Career in Interior Design With Debbe Daley | 00:26:39 | |
Are you interested in becoming an interior designer but don't know where to start? Don't worry, I had a great conversation with Debbe Daley, a seasoned mentor and interior design expert, who shares her inspiring story, starting from her childhood fascination with sewing and DIY projects to her eventual foray into interior design. Despite initial hurdles and societal pressures, she persevered, leveraging her passion and resourcefulness to pave her way into the field. From self-taught window treatments to working multiple jobs and running her boutique, Debbe's story highlights the importance of determination, self-belief, and continuous learning in pursuing your passion. Whether you're considering a career change or exploring your creative side, Debbe's wisdom will inspire you to take the leap and pursue your dreams in interior design. Tune in and take that first step towards a rewarding future in interior design today! Featured Guest: Debbe Daley is an award-winning published interior designer with 30-plus years of experience in the design industry. She is CEO and owner of Debbie Daly Design serving Boston Lowell, Massachusetts, Portsmouth, New Hampshire, and the New England Seacoast area. She has practiced in the furniture, flooring, and wallpaper industries, space planning, and home renovations all while owning her custom drapery workroom. She is also an educator of interior design, providing new students and change of career-minded individuals with education to begin their career in interior design. Debbe is also the published author of her first book Interior Motives, Designing A Career With Passion. She is a member of IDS, the Interior Design Society, and holds a seat on the IDS National Board of Directors and president of the Interior Design Society, New England Boston chapter. She is also a member of ASID, the American Society of Interior Designers, and an educator of interior design at Middlesex Community College. Why you’ve got to check out today’s episode:
Check out the show notes >>> Expert’s Advice on Building a Career in Interior Design With Debbe Daley Links Mentioned:
NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 04 Sep 2023 | 54\\ Words That Wow: How to Write Your Interior Designer’s Website Copy With Masha Koyen | 00:33:37 | |
In the world of Interior Designer websites, where a single picture can resonate with a thousand words, is copy truly essential? Or is it only a waste of resources? Yes, your photos should speak volumes. They should speak for themselves. So the question is, do you still need words on your website? Can the pictures alone grab people's attention in just a few minutes? Today on the podcast, I chat with Masha, an Interior Design Copywriter. She shares the common mistakes interior designers make when writing copy for their websites, and how she writes website copy that connects and sells. Want to understand why copywriting matters for your interior design business? Listen in as we chat about website messaging (and lead magnets & email too!). We even discuss AI, such as ChatGPT, which proves the importance of a copywriter despite advances in artificial intelligence. Featured Guest: Masha Koyen is the Messaging Strategist and Copywriter behind Content Vertical. With over 20 years of professional writing experience, she is your word ninja, specializing in data-driven strategic copy that instantly engages your audience. She's the copywriter behind some kickass websites in the interior design industry. Her signature REVEAL method, which blends research insights with brand elevation, ensures that your web copy speaks directly to your clients' innermost desires. Drawing from 14 years of marketing expertise with global giants KPMG and Deloitte, Masha launched Content Vertical in 2019, carving a niche in website copywriting. Her journey was driven by a desire for more family time, making Masha not only a master of words but also of work-life balance. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Write Your Interior Designer’s Website Copy With Masha Koyen NEXT STEPS: Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 17 Jul 2023 | 47\\ The Power of Pinterest: How to Boost Traffic to Your Interior Design Business With Vanessa Cooper | 00:30:40 | |
Are you struggling to drive traffic to your interior design website? Are you looking for ways to improve your business's online presence? If so, why not consider Pinterest as a powerful search engine and marketing tool for your business? In this episode, I explore the world of Pinterest with Pinterest marketing expert, Vanessa Cooper. She shares her expertise in leveraging Pinterest SEO and incorporating local keywords to reach your target audience effectively. She also provides helpful tips on using Canva to create amazing pins that can bring traffic even years later. Tune in to unleash your creativity, tap into the immense potential of Pinterest, and transform your design business with the ultimate tool for visual inspiration and client attraction. Featured Guest: Vanessa Cooper is a Pinterest marketing expert and content creator providing Pinterest marketing, copywriting, and graphic design services to small and large business owners. She is a wife, mother, and crazy plant lady described as a fruit loop in a bowl of Cheerios. Locally recognized as one of the best social media marketing agencies, she uses her Pinterest marketing skills, creative thinking, and powerful words to capture the attention of your target audience and grow your business. If you want your business to thrive on Pinterest with stellar Pinterest marketing management or an entertaining yet informative blog filled with capturing content that keeps your audience wanting more, then Vanessa is the right person to help your business thrive. Why you’ve got to check out today’s episode:
Check out the show notes >>> The Power of Pinterest: How to Boost Traffic to Your Interior Design Business With Vanessa Cooper NEXT STEPS: Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 26 Sep 2022 | 05\\ The Do’s and Don’ts of Interior Design Internships | 00:13:08 | |
In the interior design industry, internships are common. In fact, my design firm receives many requests for them. But why is an interior designing internship necessary? How does an intern approach it? What to expect from it? What should an intern do and not do to have a successful internship? Today, I share the do’s and don’ts of an interior design internship and provide alternatives you can try to help jumpstart your interior design career. If you are looking for an internship, about to begin one, or currently working as an intern and want to maximize your experience, this episode is a must-listen. Why you’ve got to check out today’s episode
Check out the show notes >>> The Do’s and Don’ts of Interior Design Internships Want to jumpstart your interior design career? Enroll in My Design Mentor Connect With Me: Website: rwarddesign.com | |||
| 17 Apr 2023 | 34\\ Hospitality Design: 5 Key Considerations for Aspiring Designers with Jessica Marshall | 00:33:44 | |
Have you ever wondered how some hospitality designers make it big in the industry? In this episode, we dive into the exciting world of hospitality design and explore how new interior designers can get started in this field. Our guest expert, Jessica Marshall, shares her unique journey to becoming a successful hospitality designer. Jessica gives her perspective on interior design and discusses the different avenues she took to get to where she is today. She shares insights into the unique challenges and opportunities of designing for boutique hotels, restaurants, and other hospitality spaces. Whether you're just starting out in your interior design career or looking to expand your skills in the hospitality sector, this episode will give you the knowledge and inspiration you need to succeed. Take advantage of this exciting opportunity to learn from a successful hospitality designer! Featured Guest: Jessica Marshall is the only Interior Designer focused on the hospitality industry in the Sacramento area. Her experience spans over 20 years in both the UK and the US. In addition, she is the only Interior Designer elected as a member of the California Restaurant Association's Board of Directors. After earning a degree in Interior Design at the Fashion Institute of Design & Merchandising, she decided to focus on hospitality. She interned at HBA before moving to an LA company to work in purchasing and project management for luxury hotels. She worked on projects such as the Ojai Valley Inn and Spa. From Intern to Interior Designer to Design Director, she has designed and managed interior projects for Marriott, Hilton, and IHG. Her desire to work internationally led her to live in England for eight years. She worked in restaurants and bars all over the UK for years, developing front-of-house and back-of-house interiors. Jessica lives in California and started Brass Rose to help boutique business owners. Brass Rose creates a customized experience through service and atmosphere. Why you've got to check out today's episode:
Check out the show notes >>> Hospitality Design: 5 Key Considerations for Aspiring Designers with Jessica Marshall NEXT STEPS: Grab your freebies: Listen to Related Episode: Episode 05: The Do’s and Don’ts of Interior Design Internships Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics. DM me on Instagram at @rwarddesign if you have a burning question. Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week...
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| 03 Mar 2025 | 128 | From Economics to Interiors: The Journey to Becoming an Interior Designer With Stef Johnson | 00:23:20 | |
Have you ever wondered if you need a design degree or a perfect career plan to become an interior designer? Think again! In this episode, I sit down withStef Johnson, founder ofStef Johnson Design, who shares her inspiring journey from growing up around design to running a successful interior design studio. Stef’s path wasn’t straight—she explored event planning, worked in real estate, and even managed construction projects before finally launching her own business. Her story proves there is no one "right" way to build a fulfilling career in this creative field. Whether you are just starting or thinking about shifting into interior design, this episode will encourage you to take the first step—even if you don’t have it all figured out yet! Tune in and start paving your path in design. Featured Guest: Stef Johnson ownsStef Johnson Design (SJD), a full-service interior design studio based in North Carolina providing a classic approach to easy luxury in residential and commercial projects. For over a decade, the SJD team has offered a unique combination of design and construction knowledge. They pride themselves on prioritizing clients’ tastes and taking a cost-effective approach to every job. Stef believes a home should reflect her client’s unique personality highlighting objects they love. Why you’ve got to check out today’s episode:
Check out the show notes >>>From Economics to Interiors: The Journey to Becoming an Interior Designer NEXT STEPS:
Grab your freebies: Connect With Me:
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... Timestamps: (0:00) Introduction (01:47) Stef’s Background in Interior Design (02:31) Early Career Path & Exploration (06:34) Building Her Expertise & Going Solo (10:29) Handling Client Projects Across Different Regions (14:42) Stef's Design Philosophy & Style (18:24) Lessons in Running a Design Business (19:53) Advice for Aspiring Interior Designers | |||
| 20 Feb 2023 | 26\\ How to Get the Best of Both Worlds of Career and Parenthood Through Interior Design With Lindsay Kjellberg Part 2 | 00:26:48 | |
What makes a great interior designer? Is it solely based on creativity? Or skills? In part two of my conversation with Lindsay Kjellberg of LHK Interiors, she shares two essential skills a successful interior designer must have and her own experiences, including her mistakes and what she learned from them. Whether you have kids or not, having these skills will help you set your interior design career for success. Go listen to hear all her great advice! About the Guest: In 2004, Lindsay Harker Kjellberg founded LHK Interiors as the Principal Designer. Based in Modesto, California, they specialize in custom residential design with extensive experience in kitchen and bathroom remodeling. Their goal is to build long-term relationships with their customers. Whether it is for entertaining friends and family or conducting business, they are dedicated to creating a spectacular space for each client while striving for a “worry-free” design. By walking their clients through New Builds, Remodels, Staging, and Decorating, every project is unique and exciting from conception to execution. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Get the Best of Both Worlds of Career and Parenthood Through Interior Design With Lindsay Kjellberg Part 2 NEXT STEPS: Grab your freebie:
Join the Design Mentor to kickstart a successful career in interior design! Listen to Related Episode: Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com (https://rwarddesign.com/) to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 29 Jul 2024 | 99\\ Smart Way to Maximize Profits in Your Interior Design Business: Furniture Sales and Designer Discounts | 00:14:07 | |
Did you know you can profit from selling furniture in your interior design business? Furniture is an important topic in interior design, especially for those planning to run their own business. It's important to include furniture in your business model to sell to clients and profit from it. However, many people underestimate the costs involved. In this episode, I talk about this topic and how it can be a game-changer for your design business. I break down the different levels of furniture costs, from budget to luxury, and offer practical advice on setting realistic budgets for your clients. I also share tips on how to use designer discounts and wholesale accounts to maximize your profits while ensuring your clients get the best value. If you want to set up your design business the right way, so you can charge for your time and products effectively, make a profit, and help your clients make informed decisions about their furniture investments, this episode is a must-listen. Don't miss this furniture investment guide to making money through furniture in interior design. Plus, get ready for our exciting 100th episode and a special giveaway! Why you’ve got to check out today’s episode:
Check out the show notes >>> Smart Way to Maximize Profits in Your Interior Design Business: Furniture Sales and Designer Discounts Links Mentioned:
NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 31 Mar 2025 | 132 | Stress-Free Framework to Attract Clients to Your Design Business With Ben Rutledge | 00:37:59 | |
"I don't know where to start!" Marketing overwhelms you, with so many platforms (Instagram, Pinterest, SEO, email, ads). You struggle to create a clear strategy and wonder which efforts will bring results. "I hate self-promotion—I don’t want to sound salesy!" You love creating beautiful spaces but dislike talking about yourself. You worry about coming across as pushy instead of naturally attracting clients. "Technology stresses me out!" CRMs, email marketing, and automation tools sound helpful, but learning them feels overwhelming. You want simple, done-for-you solutions that don’t require becoming a tech expert. I hear you! Many interior designers struggle with scattered tools, complicated strategies, and the challenge of standing out. So in this episode, I chat with marketing expert, Ben Rutledge from Sidemark, who shares simple ways to take the stress out of marketing. He explains how to build systems that work, attract your ideal clients, and use automation to stay organized—so you can focus on designing, not just selling. Ben also reveals the biggest mistakes designers make in marketing and how to avoid them. Don't let marketing be your constant struggle. Tune in now and learn how to streamline your design business with the right marketing strategies and systems. Plus, don’t forget to grab Ben’s free 2025 Interior Designers Marketing Checklist. Featured Guest: Ben Rutledge is co-founder of Sidemark, a marketing solution for interior designers. With 15-plus years in small business marketing, Ben now helps interior designers simplify and succeed in marketing. He enjoys demystifying the process, building strong brands, and driving growth. Ben lives in Colorado with his wife, Nicole, and loves getting outside every chance he gets. Why you’ve got to check out today’s episode:
Check out the show notes >>> Stress-Free Framework to Attract Clients to Your Design Business Links Mentioned: NEXT STEPS:
Grab your freebies: Connect With Me:
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... Timestamps: (0:00) Introduction (2:34) Ben’s Journey into Interior Design Marketing (4:07) Addressing Overwhelm in Marketing (6:09) What Sidemark Offers (10:54) Who Sidemark Helps (12:02) 2025 Marketing Strategies for Interior Designers (13:44) Key Marketing Questions for Designers (14:24) The “Pie Shop” Analogy for Marketing (15:41) Nurturing Leads and Closing Sales (18:38) Importance of Systems in Business (20:55) The Value of Setting Up Systems Early (25:32) The Role of Email Marketing in Interior Design (29:48) Overcoming the Fear of Self-Promotion (34:03) How Often to Send Emails | |||
| 23 Sep 2024 | 107\\ Hourly, Flat Fee, or Square Footage? Discover the Best Billing Method for Your Design Practice | 00:19:34 | |
Are you struggling to figure out the best way to charge clients for your design services? In this episode, I dive into the hotly debated topic of billing methods for interior designers. With so many options—hourly rates, flat fees, square footage models—which one is right for your business? As someone who primarily does residential remodeling, I found that hourly billing allows me to capture the unknown challenges that often arise on projects. However, I acknowledge that time tracking can be a tedious task. Believing that tracking your time is essential for the health of your design practice, I share practical tips on using time-tracking software like Harvest to streamline your process. I also explore alternative billing models like fixed fees and cost-plus, explaining when those approaches may be appropriate. Regardless of your chosen billing method, tracking your time is a critical business expense that will provide invaluable data to improve your profitability. If you're ready to take control of your design fees and ensure you are getting paid for every minute of your hard work, tune in now. This episode might be the solution you have been searching for. Why you’ve got to check out today’s episode:
Check out the show notes >>> Hourly, Flat Fee, or Square Footage? Discover the Best Billing Method for Your Design Practice NEXT STEPS: Grab your freebies:
Take a Quiz!
Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 12 Sep 2022 | 02\\ 5 Steps to Becoming a Successful Interior Designer with Kelly Tivey | 00:23:40 | |
How does one start a career in interior design? Is it really required to have drawing skills to make it in this space? Do you really need to go to interior design school for it? If these questions have been bugging you, don't worry. Because our guest for this episode shares her interior design journey that began only when she was already two years into college. Would you believe it if I told you she couldn't draw, yet she enrolled in interior design? It's all because of one class that made her realize you can create wonders using a straight line. So let’s explore Kelly Tivey's path into interior design as she talks about the five steps she took to be a successful interior designer. Why you’ve got to check out today’s episode:
Read the full show notes here Join the Design Curious Podcast Launch Giveaway in 3 easy steps: Step 1: Subscribe to Design Curious on Apple Podcasts or Follow on your favorite podcast platform Step 2: Leave a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user) Step 3: Fill up this form to make your entry count >>> https://bit.ly/designcuriouslaunchgiveaway Note: To validate your entry, post the screenshot of the action you did in Items #1 and #2 as a comment on the giveaway post. Entries are accepted until Friday, 9/16/22 at 9 PM PST. The winners will be drawn at random on Saturday, 9/17/22 at 7 PM PST. Winners will be notified through email. Free Resources: Connect With Me: Website: rwarddesign.com | |||
| 20 Jan 2025 | 122\\ How New California Design Legislation Could Transform Interior Design Practices in 2025 With Genise Plessas | 00:38:45 | |
State laws often define the scope of practice, certification requirements, and licensing regulations for interior designers. Staying informed ensures you comply with these rules, allowing you to work legally and avoid fines or penalties. In this episode, I have an insightful conversation with Genise Plessas, a seasoned interior designer and advocate for the profession in California. Genise delves into the challenges facing interior designers, particularly the proposed changes by IDEX that could create unnecessary barriers for both commercial and residential designers. She shares valuable insights into the work of the California Legislative Coalition for Interior Designers (CLCID), a nonprofit organization dedicated to supporting and empowering individual designers. She also reveals the resources every designer needs - a comprehensive guide on codes and regulations, as well as study materials to help you prepare for the IDEX exam. Plus, hear her inspiring story of starting her design business, working internationally, and balancing creativity with technical know-how. Whether you're a newbie dreaming of your first big project or a seasoned pro navigating new rules, this episode offers a wealth of information to help you stay informed and navigate the industry's ever-evolving landscape. Tune in now! AND don't forget to get on the Launch Your Business Boot Camp waitlist to secure your spot and get ready to launch your design business in 2025! Featured Guest: Genise Plessas is the owner of Genise Plessas Designs and brings over 27 years of experience in interior design. She assists clients in achieving the best possible design outcomes for their individual and business projects. With an office in Granite Bay, California, Genise has built a reputation in her private practice and as a partner in the commercial interior design industry. She educates clients on how to fashion a beautiful aesthetic while selecting products to fit and perform at the highest level using state-of-the-art innovations and technology. She currently sits on the California Legislative Coalition for Interior Designers known as CLCID; is a past president of the California Central Nevada chapter of the American Society of Interior Designers (ASID) as ASID as well as past president of the California Capital Chapter for National Kitchen and Bath Association (NKBA). Connect with Genise Plessas: Website: Genise Plessas Designs Email: geniseplessasdesigns@gmail.com Why you’ve got to check out today’s episode:
Check out the show notes >>> How New California Design Legislation Could Transform Interior Design Practices in 2025 Timestamps: (0:00) Introduction & Announcement: Waitlist for "Launch Your Business Bootcamp" for aspiring interior designers in 2025 (03:12) Genise Plessas: Career Journey in Interior Design (06:52) Challenges and Transitions in Genise's Career (10:23) Insights from Working Internationally and in Commercial Design (12:19) Genise's Involvement in Interior Designers Organizations (13:51) Understanding California Legislative Coalition for Interior Designers (CLCID) Mission and Goals (20:23) Perspective on California Legislation Updates and Industry Challenges (27:40) The Importance of Designer Advocacy (34:06) How to Get Involved and Stay Informed NEXT STEPS: Join the waitlist for the Launch Your Business Boot Camp—spots are limited! https://rwarddesign.myflodesk.com/launch-your-business-bootcamp Email me at podcast@rwarddesign.com DM me on Instagram at @rwarddesign Thanks for listening! | |||
| 13 Aug 2022 | Welcome to the Design Curious Podcast | 00:03:55 | |
Hi! I am Rebecca Ward, your Interior Design Mentor & welcome to Design Curious Podcast. This show is for the curious creatives who want to learn what it takes to become an interior designer. | |||
| 11 Mar 2024 | 79\\ Trendspotting at the Las Vegas Market: Your Insider's Guide to the Latest in Interior Design Trends | 00:11:36 | |
Is a trip to the Las Vegas market essential for interior designers? I always make it a point to attend the Las Vegas market as an interior designer, and my recent visit in January was no exception. However, this time was special because I recorded a podcast straight from the heart of the Las Vegas winter market. In today's episode, I share my fresh insights and takeaways from the market, uncovering the latest trends in upholstery, artwork, lighting, and more. With a keen eye for detail, I explore the rise of dimensional textures, neutral palettes, and the captivating allure of wall sconces that double as artistic adornments. Don't miss out on this opportunity to elevate your designs and stay ahead of the curve. Tune in now to ensure that your next project dazzles with style and sophistication. The upcoming market event is taking place in High Point this October. I will be recording a podcast during the event. If you are interested in joining the recording and sharing your input, feel free to message me for more details. Your contribution could help shape the content of the next episode! Why you’ve got to check out today’s episode:
Check out the show notes >>> Trendspotting at the Las Vegas Market: Your Insider's Guide to the Latest in Interior Design Trends NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 17 Oct 2022 | 08\\ From Side Hustle to Full-Time Career: How to Start a Second Career as an Interior Designer with Andrea Reordan | 00:17:39 | |
Do you have a full-time career and want to launch your interior design business? Is it possible to make it happen even though you work 40 hours weekly? Perhaps you always wanted to be an interior designer but took a different career path for some reason.
Check out the show notes >>> From Side Hustle to Full-Time Career: How to Start a Second Career as an Interior Designer with Andrea Reordan Free Resource:
Connect With Me:
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| 16 Oct 2023 | 60\\ The 3 Must-Haves in Running a Profitable Interior Design Business With Laura Thornton | 00:28:16 | |
Are you struggling with running your interior design business successfully? Imagine having the confidence to handle any project and know exactly what steps to take. Today, I'm chatting with Laura Thornton, a renowned interior designer & podcast host, on the three fundamental pillars (and I say, a must-have!) that propelled her to run and elevate her Interior Design business. Tune in to hear her advice and tips for becoming confident, consistent, and profitable in every project you undertake. She is also giving away a free Welcome Guide template. Be sure to grab it to kickstart your marketing efforts and set yourself apart from your competitors. What are you waiting for? Don't miss out on this treasure trove of insights! Featured Guest: Laura Thornton is the Founder and Creative Director of Thornton Design. Since founding the company in 1999, Laura has been committed to creating a new kind of interior design experience for her clients. Drawing from her expansive experience in creative captivating interiors and managing a thriving design business, she's now opening the floodgates to knowledge for fellow interior designers via her insightful podcast called The Business of Beautiful Spaces. Driven by Laura's fervent passion to educate and inspire, her podcast is more than just a sharing platform. It's a catalyst for growth and success in the design industry, hoping to embolden her fellow designers aiding them in their quest to increase confidence and accelerate success. Her podcast therefore serves as a treasure trove of insights curated to help burgeoning designers thrive in their respective businesses. It's about making the journey of design less daunting and more rewarding. Why you’ve got to check out today’s episode:
Check out the show notes >>> The 3 Must-Haves in Running a Profitable Interior Design Business With Laura Thornton Click to get Laura's Free "Welcome Guide" Template NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 12 Dec 2022 | 16\\ How Outsourcing Client Intake Helps Interior Designers Convert and Retain Clients with Porsche Williams | 00:34:50 | |
Have you ever felt like you're all alone on your interior design journey? It's like there need to be more hours in the day to accomplish everything, yet you feel tempted to take on everybody as a client even though it's not a good fit.
Check out the show notes >>> How Outsourcing Client Intake Helps Interior Designers Convert and Retain Clients with Porsche Williams | |||
| 25 Mar 2024 | 81\\ What's Your Design Style: Exploring 12 Interior Design Styles | 00:17:10 | |
Are you struggling to figure out what design style suits you best? Well, I have the solution you have been searching for! In this episode, I introduce my design style quiz, a tool designed to help you uncover your unique design identity. Whether you are a seasoned designer, a design enthusiast, or someone simply curious about interior design, this quiz is your gateway to understanding your personal style preferences. By answering just 14 questions, you will unlock valuable insights into design preferences and gain access to tailored recommendations. I also explore the 12 distinct design styles, from traditional to glam. If you want to get familiar with all the different styles, regardless of where you are in your design story, this episode is for you. What are you waiting for? Take the quiz now, discover your design style, and let your creativity soar! Don't forget to share your results with me on Instagram. Why you’ve got to check out today’s episode:
Check out the show notes >>> What's Your Design Style: Exploring 12 Interior Design Styles NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 28 Aug 2023 | 53\\ Perfectionism: Its Impact on Interior Design Practices & How to Rise Above It | 00:14:03 | |
Interior Designers are typically perfectionists. For every design project, they spend countless hours tweaking and refining to produce the best design. Although they strive for perfection, they still feel unsatisfied. As a result, they become exhausted and frustrated, questioning whether their work will ever be good enough. If this is you, then it's time to break free from the cycle of perfectionism and discover a new path to growth and fulfillment in your craft. Join me in this episode as I explore the impact of perfectionism on our interior design practices. Together, let's learn how to cultivate a more flexible mindset, embrace imperfections, and thrive in our creative journey. Tune in on this empowering episode. Why you’ve got to check out today’s episode:
Check out the show notes >>> Perfectionism: Its Impact on Interior Design Practices & How to Rise Above It NEXT STEPS: Grab your freebies:
Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 03 Jul 2023 | 45\\ 4 Smart Ways to Build an Interior Design Portfolio That Stands Out | 00:13:43 | |
Do you want a polished and professional interior design portfolio but don’t know where to start? A portfolio is critical to your interior design career since it showcases your skills and experience. A well-crafted portfolio can help you land your dream job or project, but creating one can be daunting. In this episode, I share tips and tricks that will help you create a portfolio that impresses potential clients and employers. I also explain why it is necessary to create one for your interior design career. So, if you are unsure what you should include in your portfolio and how to make it look best and stand out, this episode is for you. Listen to this episode so you can start creating your portfolio today! And, if you need help reviewing & polishing your portfolio, join My Design Mentor. Why you’ve got to check out today’s episode:
Check out the show notes >>> 4 Smart Ways to Build an Interior Design Portfolio That Stands Out NEXT STEPS: Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com (https://rwarddesign.com/) to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 04 Nov 2024 | 113\\ Preparing for a Career in Interior Design: The Realities, Skills, and Mindset You Need to Succeed | 00:15:54 | |
Do you dream of becoming an interior designer, but wonder what it's really like behind the scenes? In this episode, I pull back the curtain to give you a realistic look at the challenges of the interior design career. While the Instagram-worthy staging and design work may look effortless, the day-to-day grind of an interior designer involves grit, problem-solving, defending decisions, and navigating invisible labor that often goes unnoticed. I share my journey, from initial expectations to the hard-won lessons I learned over nearly 20 years in the industry. I also talk about the importance of self-assessment, flexibility, finding your "zone of genius," and building a supportive network of peers and mentors to help you overcome obstacles. If you're ready to go beyond the glamour and develop the resilience needed to thrive as an interior designer, tune in now. My insights might be the reality check you need to set yourself up for long-term success in this dynamic career. Why you’ve got to check out today’s episode:
Check out the show notes >>> Preparing for a Career in Interior Design: The Realities, Skills, and Mindset You Need to Succeed Links Mentioned:
NEXT STEPS: Grab your freebies:
Take a Quiz!
Join the My Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 18 Dec 2023 | 69\\ 12 Powerful Podcasts for Personal & Career Growth That You Can Listen to in 2024 | 00:16:34 | |
Are you looking for a worthy podcast to binge on during the holidays or add to your playlist in 2024? In this episode, I am sharing a snapshot of the podcasts I am currently listening. From must-listens like "The Business of Design" with Kimberly Selden to guilt-free pleasures like "The Office Ladies," you will have a playlist that can transform your commute and make the most of your downtime during the holiday season. But this episode isn't just about listing podcasts. It's a roadmap to enhancing your personal and professional life. Not only do I introduce podcasts that have been instrumental in my journey, but I also describe how to categorize podcasts based on how often they should be listened to. Whether you're a design enthusiast, a business owner, or someone seeking personal growth, this episode promises to be a valuable resource for curating your podcast playlist. Don't miss out on the chance to optimize your podcast experience and kickstart 2024 with a curated collection of shows that align with your interests and aspirations. Why you’ve got to check out today’s episode:
Check out the show notes >>> 12 Powerful Podcasts for Personal & Career Growth That You Can Listen to in 2024 Featured Review: A great listen! "This podcast is a nurturing space for those intrigued by interior design, offering a weekly dose of practical skills and professional insights. Rebecca is like a seasoned guide aiding you to sidestep common industry missteps, while encouraging a bold stride towards a fulfilling design career, whether as a solo venture or within a firm." - Bona and Team Capsho NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 18 Mar 2024 | 80\\ How to Craft Unique Designs in Small and Mobile Spaces With Nate Stover | 00:35:04 | |
Did you know you can incorporate Airstreams and trailers into your Airbnb vacation rental design area? However, designing for Airstreams and trailers is more than a job. It is an art that requires creativity with a side of engineering. In today's episode, I sit down with Nate Stover, founder and creative force behind Innovative Spaces. He shares insights into the niche world of designing small and mobile spaces, highlighting the challenges of crafting functional Airstreams and trailers where everything from storage to power supply needs to be meticulously planned within a compact area. He emphasizes the importance of keeping builds simple, utilizing materials like ultralight plywood to withstand the rigors of travel, ensuring that the trailers last for decades. We discuss industry challenges, such as the shortage of skilled trades and the need for more respect towards blue-collar work. Nate also shares insider knowledge about the current downturn in van life's popularity. This means it is the perfect time to invest in your own van, RV, or trailer and start your adventure! And that's not all – he has also spotted a new trend emerging: converting vintage trailers into unique Airbnb rentals. Imagine the endless possibilities for creative design and unforgettable experiences. Whether you are an aspiring designer or a seasoned pro looking to expand your expertise, tuning in is a must! Featured Guest: Nate Stover is the founder, owner, and head builder & designer of Innovative Spaces. From an early age, he became involved in the trades, from building furniture to building entire homes. His work has taken him through a myriad of crafts, which have constantly been stretched to new limits in the small spaces and vintage trailer world. The trailers he works on at Innovative Spaces allow him to stretch all that he has learned and acquired through his years of experience to their full potential. He does not just use his previous building skills, he is also able to exercise his creative skills to produce something truly unique and functional. Every project that leaves the Innovative Spaces yard represents their ingenuity and years of craftsmanship. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Craft Unique Designs in Small and Mobile Spaces With Nate Stover Links Mentioned: NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 16 Jan 2023 | 21\\ Why I Chose Residential Interior Design Over Commercial: The Pros and Cons | 00:14:21 | |
Ever wonder why interior designers pick between residential and commercial design? In today's episode, I give you the inside scoop on what it's like to be a residential interior designer. Based on my experience, I outline the pros and cons of working with clients one-on-one. The concept of home and nurturing connects with me deeply and personally, which helps me be passionate about residential interior design and want to help other people have homes they love. If you need help deciding between residential and commercial interior design, listen to this episode to help you decide which interior design career suits you best. Why you’ve got to check out today’s episode:
Check out the show notes >>> Why I Chose Residential Interior Design Over Commercial: The Pros and Cons Connect With Me:
Thanks for listening. If you love this episode, please leave a rating and a review. This helps me reach other curious creatives like you. If you have a topic request or would like to contact me, email me at podcast@rwarddesign.com | |||
| 10 Mar 2025 | 129 | 6 Ways to Deliver a Luxury Interior Design Service | 00:18:51 | |
What does luxury really mean in interior design? Many designers say they offer a luxury service, but what makes a design truly high-end? In this episode, I explain what it means to be a luxury interior designer and how to attract the right clients. I also share how to communicate the value of high-end design, price your expertise confidently, and provide a white-glove experience that clients are happy to pay for. If you are transitioning to high-end projects or just curious about what sets luxury apart, this episode will help you understand the key details that elevate your services. You’ll learn why luxury isn’t just about expensive materials—it’s about customization, seamless service, and creating a stress-free client experience. If you’re ready to level up your interior design business and attract clients who appreciate everyday luxury, this episode is for you! Tune in now and start elevating your design services! Why you’ve got to check out today’s episode:
Check out the show notes >>> 6 Ways to Deliver a Luxury Interior Design Service Links Mentioned:
NEXT STEPS: Grab your freebies: Connect With Me:
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... Timestamps: (0:00) Introduction (1:55) Defining Luxury in Interior Design4:31 What Luxury Clients Expect (06:57) Luxury as a High-Touch Service (09:12) Pricing & Value in Luxury Design (09:46) High-Value Details That Define Luxury (12:36) Access to Resources and Execution in Luxury Design (14:47) Final Thoughts and Conclusion | |||
| 31 Jul 2023 | 49\\ Which Interior Designer Path Should You Take? Answer My 6-Question Quiz to Find It Out | 00:13:16 | |
Hey, curious creatives! I've got something exciting to share with you all. I created a fun quiz to help you find out what type of interior designer you should be. It's quick and easy, with just six simple questions, and you'll gain valuable insights into your personal style, design preferences, and the type of environments that fuel your creative fire. The quiz will ultimately lead you to your design niche. I've also discussed the four conclusions or result answers - Residential, Commercial, Hospitality, or Spatial Experience Design, shedding light on the different roles, approaches, and challenges each one presents. Interior Design is so diverse, but there's something for everyone in this creative field! And if you're multi-faceted like me, try the quiz a few times and see how your answers lead to different outcomes. So, whether you've just discovered your passion for interior design or are looking to refine your skills and explore new horizons, tune in, take the quiz, and let me help you on your journey to becoming an interior design pro! Lastly, share your quiz results with me on Instagram at @rwarddesign. I can't wait to see what kind of Interior Design you should be doing! Let's stay creative and enjoy the remaining interviews in our summer series together! Click here to take the quiz! Why you’ve got to check out today’s episode:
Check out the show notes >>> Which Interior Designer Path Should You Take? Answer My 6-Question Quiz to Find It Out NEXT STEPS: Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Listen to Related Episode: 34\\ Hospitality Design: 5 Key Considerations for Aspiring Designers with Jessica Marshall Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week.. | |||
| 06 Nov 2023 | 63\\ My Design Mentor: Career & Business Mentorship for Aspiring Interior Designers | 00:15:11 | |
Looking for mentorship to help you launch your interior design career or start your design business? Look no further! In today's episode, I am giving you an inside look at My Design Mentor program, a 12-module mentorship program that will guide you from being a non-designer to a successful designer. The My Design Mentor program covers topics like employee vs. entrepreneur decisions, managing finances and mindset, honing practical design skills, understanding client psychology, dealing with professional ethics, working with trades, specializing in niches, perfecting kitchen and bath design, specifying custom details, and mastering essential business practices. It offers more than just content; it also provides a supportive community where you can seek guidance and connect with peers. If you are an aspiring designer, fresh to the field, or looking to switch paths, don't miss out on this episode that opens the door to an enriching mentorship program and the potential to kickstart a rewarding career in interior design. Why you’ve got to check out today’s episode:
Check out the show notes >>> My Design Mentor: Career & Business Mentorship for Aspiring Interior Designers NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 09 Oct 2023 | 59\\ How To Charge Your Interior Design Skills With Confidence | 00:21:20 | |
How do you get paid for your interior design fees? How do you charge clients for your design projects? Getting paid as an interior designer, whether you are a solopreneur or working for a design firm, is a hot topic at the conventions and markets, as well as within the interior design business coaching classes and courses. The struggles of pricing your creative work and determining your value are real, and they often deter interior designers from fully embracing this fulfilling career. In today's episode, I explore various charging strategies, emphasizing the importance of understanding your worth and how tracking every minute of your creative process can be a game-changer in managing projects efficiently and setting the right fees. If you are looking for actionable strategies and empowering mindsets to help you confidently charge what you are worth and thrive in the world of interior design, this episode is for you. You deserve not just a career, but a prosperous and fulfilling journey as an interior designer. Tune in, embrace your value, and let's elevate the design industry together! Don't settle for less; your creativity is worth more than you think. Take charge of your interior design destiny now! Why you’ve got to check out today’s episode:
Check out the show notes >>> How To Charge Your Interior Design Skills With Confidence Related Readings:
NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 10 Oct 2022 | 7\\ Getting Into Interior Design? 13 Careers Available for You | 00:15:52 | |
Do you have a design degree? How about an experience in graphic design, design studies, or interior architecture? Are you trying to pursue a career in interior design but not sure which expertise to pick?
Check out the show notes >>> Getting Into Interior Design? 13 Careers Available for You Connect With Me:
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| 18 Nov 2024 | 115\\ 9 Proven Ways to Set Yourself Apart as an Interior Designer and Succeed | 00:14:55 | |
The interior design industry is quite crowded, especially with the rise of online platforms and social media showcasing designers’ work, making the field more visible and accessible than ever. The growth in popularity is fueled by shows on networks like HGTV, DIY resources, and the increase in design-focused social media content, which has inspired many people to pursue interior design as a career. Having said that, how do you stand out in the crowded interior design market? How do you attract your ideal clients and build a thriving, sustainable design business? In this episode, I share my proven strategies to help you set yourself apart from the competition, whether you are just starting or already growing your business. From finding your unique voice to mastering smooth business operations, you will find practical ways to become unforgettable to clients. You will learn why it is essential to show off your personality, create systems that run like clockwork, and deliver the kind of customer service people remember. So don't settle for blending in with the crowd. Discover how to make your interior design services irresistible to your dream clients. Tune in now and start setting yourself apart today! Why you’ve got to check out today’s episode:
Check out the show notes >>> 9 Proven Ways to Set Yourself Apart as an Interior Designer and Succeed NEXT STEPS: Grab your freebies:
Take a Quiz!
Listen to Related Episode:
Join the My Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 10 Apr 2023 | 33\\ 4 Limiting Beliefs Holding You Back From Pursuing Your Interior Design Career or Business | 00:22:33 | |
"Oh, how long have you been doing this? It seems like you just graduated high school or something", is a common remark I used to get from people when I first started as an interior designer and in the early years of my design company. It is not that you can't be a great designer right out of the gate. However, this remark could affect what you feel and believe about yourself. "I don't know if I would pay myself this much money to get this because..." Sounds familiar? If you find yourself either in this situation, most likely you have limiting beliefs that could potentially hurt your career or business. In this episode, I'm talking about four limiting beliefs that you might encounter as a newbie in interior design or when starting your own business. You will learn how to identify them and work through them so you can prevent these beliefs from limiting you and can navigate the design industry smoothly and successfully. So, if you are looking for help with managing your limiting beliefs, much more with recognizing them, you'll want to listen closely. Why you’ve got to check out today’s episode:
Check out the show notes >>> 4 Limiting Beliefs Holding You Back From Pursuing Your Interior Design Career or Business Featured Review: Such a natural! “Our office began listening to Rebeca together, and we just love her knowledge and gift as a mentor.” - Lhkint Listen to Related Episode:
NEXT STEPS: Grab your freebies:
Join the Design Mentor to kickstart a successful career in interior design! Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics. DM me on Instagram at @rwarddesign if you have a burning question. Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 26 Jun 2023 | 44\\ Career & Business Secrets of a Successful High-End Residential Interior Designer With Nina Parvaresh | 00:43:43 | |
Every interior designer, whatever stage it may be, faces several problems and challenges - from promoting oneself to selling ideas to finding the right clients and managing their budgets & expectations, and so much more. No doubt, interior design is challenging! Whether you are just starting your career in interior design and lack confidence or are faced with a roadblock as an established designer, you need to hear the story of my special guest today. In this episode, I sit down with Nina Parvaresh, a highly successful interior designer specializing in high-end residential projects. She generously shares insights, practical advice, and insider tips to help both up-and-coming designers and established ones thrive in this field. Nina's fearless approach to learning and experimenting, how she picked herself up after all her struggles and moved past them, and of course, her unique design process are all inspiring. So tune in, learn her secrets, and get ready to conquer your design challenges! Featured Guest: Nina Parvaresh was born and raised in a charming town an hour away from Paris. She studied Architecture at the École d’Architecture de Paris-Malaquais in the distinguished Les Beaux-Arts site in Paris. Her approach to work is holistic. The boundaries between the divisions of the field, from lighting to structural design to FF&E, inspired her to build something that could carry the project through, fully and completely, without jeopardizing or compromising on the thread that ties the whole characteristic narrative of the project together. In her curiosity, she explored so many fields that she was not specialized in, learning how to become an interior designer and a lighting designer. She even learned a lot about things she disliked, including plumbing and automation systems, which still causes her anxiety. She has incredible projects all over the world (think Middle East, Dubai, Europe). Why you’ve got to check out today’s episode:
Check out the show notes >>> Career & Business Secrets of a Successful High-End Residential Interior Designer With Nina Parvaresh Special Offer exclusive to Design Curious listeners only!!! Get FREE ACCESS to Ericka Saurit's The Brand Storytelling Masterclass - a step-by-step masterclass to get you to craft unforgettable brand narratives in just a few short hours. Get Free Access in 3 easy steps: Step 1: Listen to Episode 38: How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit Step 2: Leave Design Curious podcast a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user) Step 3: Take a screenshot of your review and email it to podcast@rwarddesign.com OR post it to Instagram and tag me @rwarddesign This offer is good for June only... Connect With Me:
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 11 Sep 2023 | 55\\ Celebrating a Year of Design Curious: Takeaways and Future Vision | 00:11:50 | |
ONE YEAR ON THE PODCAST?! Can you even believe it? A year ago, we launched this podcast - Design Curious - and it is a whole year of incredible adventure. From figuring out how to even do podcasts to writing the episodes and interviewing people, it has all been an enjoyable process for me. I love doing it! In this special episode, I talk about the journey from the first three episodes to now, Episode 55. Join me as I share my key takeaways from the past year, the exciting direction of the podcast, and the amazing people I've had the privilege to interview. As we move forward, we promise to keep delivering episodes that cater to your curiosity, ensuring there's something for everyone. Plus, we're excited to hear from you! Your feedback is essential in shaping the future of Design Curious. So, don't hesitate to reach out, share your thoughts, and stay tuned for a special Q&A episode where we'll address your questions. Thank you for an incredible year of support. Let's continue this amazing journey together as we explore the career of interior design! Why you’ve got to check out today’s episode:
Check out the show notes >>> Celebrating a Year of Design Curious: Takeaways and Future Vision NEXT STEPS: Grab your freebies:
Listen to Related Episode: Episode 53: Perfectionism: Its Impact on Interior Design Practices & How to Rise Above It Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 04 Dec 2023 | 67\\ Boost Your Interior Design Career in 2024 with the Power of Focus | 00:14:35 | |
Do you struggle to identify your priorities and stay focused on achieving your goals? In this week's episode, I talk about what it means to be fully focused and its significance in achieving your career goals, especially if you are considering a path in interior design. This is a prelude to next week's interview with Sierra Collins, a seasoned full-focus planner coach, and a deep dive into the Full Focus Planner and how it can transform your professional and personal life. I also introduce Greg McCowan's concept of Essentialism and provide practical strategies to prioritize and achieve a fulfilling career in interior design by 2024. What are you waiting for? Tune in and seize the opportunity to reflect on what truly deserves your focus, setting intentions that will shape your path into 2024. Don't just dream of a successful design career—make it a reality by embracing the power of focus! Why you’ve got to check out today’s episode:
Check out the show notes >>> Boost Your Interior Design Career in 2024 with the Power of Focus Resources & Links: NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Listen to Related Episode:
Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 19 Feb 2024 | 76\\ How to Use Podcasting as a Marketing Tool for Your Interior Design Business With Zandra Zuraw | 00:37:09 | |
Podcasting is a good marketing strategy for interior designers. As an interior designer, you are always looking for ways to increase your visibility and reach more potential clients. Have you considered podcasting? Today, I'm chatting with Zandra Zuraw, the brilliant mind behind Slow Home Style. She highlights the transformative potential of podcasts as a tool for interior designers to showcase their personality, values, and expertise. From crafting standout pitches that resonate with both podcast hosts and potential clients to utilizing podcast exposure effectively, she guides you on how to distinguish yourself in a competitive market. If you are a newbie designer navigating the challenging landscape of self-promotion, Zandra's wisdom is your compass. She also shares her inspiring story of venturing into interior design without formal credentials. If you are an aspiring designer looking to make a mark without traditional design school credentials, her story will keep you moving forward. So don't miss out on this chance to boost your visibility. Tune in to unlock the secrets of leveraging podcasts as a potent marketing tool. Featured Guest: Zandra Zuraw is the founder of Slow Home Style, an interior design coaching platform for passionate homeowners. She's currently writing a book about her Slow Style approach to design to be released in Spring 2025 through Gibbs Smith. Zandra is also the host of the popular podcast Slow Style Home, which has logged over 300 interviews with the most creative people working in the interior industry. Within the first year, it coveted the iTunes New and Noteworthy list and is now in the top 5% of most downloaded podcasts across all categories globally. The show has reached over 1 million downloads and counting. Her business formerly known as Little Yellow Couch has been featured in many media outlets such as Domino, Better Homes and Gardens, USA Today, and Podcast Magazine. Zandra has been a speaker at several creative business conferences in the US and Canada, talking about the business of podcasting and design. Why you’ve got to check out today’s episode:
Check out the show notes >>> How to Use Podcasting as a Marketing Tool for Your Interior Design Business With Zandra Zuraw NEXT STEPS: Take the QUIZ!! Find Out What Type of Interior Designer You Should Be! Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 05 Jun 2023 | 41\\ Personality Types Test: An Interior Designer’s Tool for Improving Clients' Interaction | 00:26:44 | |
Do you need help communicating with your interior design clients? Do you want to interact with your potential clients more effectively and close a project? I got you! In today's episode, I discuss the different personality types and their impact on effective communication. Knowing your clients' different personality types will help you better understand how they communicate. Plus, you can customize your approach to each person to get to know them better and build stronger relationships. Join me for today's episode to learn more about personality types and how understanding them impacts your interior design career or business. Why you've got to check out today's episode:
Check out the show notes >>> Personality Types Test: An Interior Designer’s Tool for Improving Clients' Interaction Get to know Our Team based on our personality types. Links Mentioned: Books Mentioned: BONUS TESTS: Hogwarts House and Which Friends Character Are You? Special Offer exclusive to Design Curious listeners only!!! Get FREE ACCESS to Ericka Saurit's The Brand Storytelling Masterclass - a step-by-step masterclass to get you to craft unforgettable brand narratives in just a few short hours. Get Free Access in 3 easy steps: Step 1: Listen to Episode 38: How Storytelling & Brand Marketing Will Level Up Your Interior Design Career With Ericka Saurit Step 2: Leave Design Curious podcast a Star Rating and Review on Apple Podcasts or Podchaser (if you're not an Apple user) Step 3: Take a screenshot of your review and email it to podcast@rwarddesign.com OR post it to Instagram and tag me @rwarddesign This offer is good for the month of June only... Connect With Me:
Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 27 Jan 2025 | 123\\ Designer's Boot Camp: Step-By-Step Guide to Launching Your Dream Interior Design Business Without Feeling Overwhelmed | 00:13:50 | |
Are you an aspiring interior designer dreaming of starting your business, but feeling overwhelmed by all the steps involved? I've got you covered! I am here to guide you through the process of launching your interior design business in just 2 months. In this episode, I am sharing my personal experiences and insights on the challenges of starting a business, PLUS introducing you to the ultimate solution to help you go from aspiring designer to client-ready entrepreneur in just two months with my Launch Your Business Boot Camp. I am breaking down each week of the program, guiding you through branding, financial management, and launch planning so that you’ll be ready to open your doors and attract clients by spring. Don’t let fear hold you back from building the design business you’ve always wanted. The Launch Your Business Boot Camp is designed to remove the guesswork of setting up your interior design business and make starting it exciting, not scary. Ready to take the leap? Tune in now and Sign up for the Launch Your Business Boot Camp today. Why you’ve got to check out today’s episode:
Check out the show notes >>> Designer's Boot Camp: Step-By-Step Guide to Launching Your Dream Interior Design Business Without Feeling Overwhelmed NEXT STEPS: Join the waitlist: Launch Your Business Boot Camp—spots are limited! (0:00) Introduction & Overview of Launching Your Interior Design Business Boot Camp (03:28) Overview of Launch Your Business Bootcamp (04:39) Week 1: Foundation Building: Core Values and Business Messaging (06:10) Week 2: Branding and Website Setup (07:39) Week 3: Legal and Administrative Setup (08:54) Week 4: Business Operations/Running the Business (10:13) Week 5: Money Management (10:54) Week 6: Launch Planning (11:37) How to Join the Launch Your Business Boot Camp Join the My Design Mentor to kickstart a successful career in interior design! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||
| 29 Apr 2024 | 86\\ Expert Tips on Systems and Automation to Streamline Your Design Business & Personal Life With Taryn Rachelle | 00:37:34 | |
Are you tired of feeling overwhelmed by the chaos of managing your business and personal life? Or maybe you are like me who uses software and systems like Dubsado but has yet to explore all its features and capabilities. Taryn Rachelle, a seasoned systems expert, shares her journey from diving headfirst into the world of systems to becoming a certified software specialist, navigating the intricacies of platforms like Dubsado, Zapier, ClickUp, and more. With her wealth of experience, she sheds light on how Dubsado stands out in the crowded CRM market, offering customizable solutions for every need. Join us as Taryn demystifies the complexities of CRMs, emphasizing the importance of finding a tool that aligns with your current and future business needs. She also breaks down the common mistakes business owners make in their systems journey and offers practical solutions to implement systems seamlessly. Don't let overwhelm hold you back – embrace the potential of systems & automation to reclaim your time and focus on what truly matters in both your business and personal life. Remember, your systems should work for you, not the other way around. It's time to thrive with purpose and clarity! Featured Guest: Taryn Rachelle is your girlfriend with a plan and has been crowned the systems and community queen. As the founder of Taryn Rachelle LLC and the current head of community and partnerships for Dubsado, she is on a mission to help you create a business that is thriving while your personal life thrives as well. With a heart for community, Taryn is a frequent conference speaker, host of She Can Systemize Podcast, and your go-to gal to help you create the business you have always dreamed of and have a personal life that gets more of your time. Why you’ve got to check out today’s episode:
Check out the show notes >>> Expert Tips on Systems and Automation to Streamline Your Design Business & Personal Life With Taryn Rachelle Links Mentioned: NEXT STEPS:
Grab your freebies: Join the Design Mentor to kickstart a successful career in interior design! Check out the best books every interior designer should have here. Enroll in Business of Design with Kimberly Seldon or DesignYou with Tobi Fairley today to scale your interior design business! Email me at podcast@rwarddesign.com if you have suggested topics DM me on Instagram at @rwarddesign if you have a burning question Leave me a rating and review! Click here. Visit my website at rwarddesign.com to learn more about my services Thanks for listening! I hope this helps you discover if interior design is the career for you. See you next week... | |||