Chase The Craft (Jesse Willson)

Rex Williams is the Media Mastermind behind Whiskey Vault and Whiskey Tribe. Rex has been in the media production for over 20 years and has built up a wealth of skill and experience when it comes to using video production to promote a business. This podcast focuses on how to use video and media production to promote a business, specifically a distillery.

Whiskey Vault: https://www.youtube.com/whiskeyvault Whiskey Tribe:  https://www.youtube.com/whiskeytribe CTC Support Page:  https://chasethecraft.com/support

Cedar Ridge won ADI's 2017 distillery of the year and are well known for their approachable yet complex bourbon.  As the director of operations, Murphy has an abundance of knowledge to share.   Growing a mostly self-funded family business in a rural area (which operates both a distillery and a winery) presents a unique set of opportunities and risks.  Murphy Talks us through his perspective on these issues as well as discussing the process and ingredients involved in making their world-class whiskey. 

Cedar Ridge: https://cedarridgewhiskey.com/

Chase The Craft - Support:  https://chasethecraft.com/support

Allan Bishop is a professional distiller, YouTuber, podcaster and historian.  In this episode, he shares the secrets of French Absinthe from the 1800's (Belle Epoque absinthe) as well as dispelling some Absinthe myths.     

Old Homestead Distilling:  https://www.oldhomesteaddc.com  Alan's 

Youtube Channel:  https://www.youtube.com/user/hipgnosis2/videos  

Distillers Talk Podcast:  https://open.spotify.com/show/6Wa4Z2KV2K5Z6nPGgEkXUh 

 If You Have Ghosts You Have Everything Podcast:  https://open.spotify.com/show/6NPWGElzbUUeM3AY6RSNNC?si=ce3824769d514e75&nd=1&dlsi=475d1681757c438e  

Sign Up To The CTC Newsletter for behind-the-scenes insights from Erin, updates on new products and specials. https://chasethecraft.com/

There is always a little mysticism and romance when it comes to discussing wild yeast.  Jason is here to help us fall more deeply in love with it & teach us how to catch it.  Don't be fooled. Wild yeast is unpredictable!  It could help you make the best beverage you ever, it could be destined for the drain. 

Jason is a professional, production brewer at Brew Union in Palmerston North New Zealand. In his spare time, he has a passion for weird and wonderful fermentation.  Find Brew Union Here:  https://www.brewunion.co.nz/ Find Manawabrew Here:  https://www.youtube.com/channel/UCsE7PIsLv2Vkj2IM7VCilBQ

Support Chase The Craft:  https://chasethecraft.com/support

Matt Pietrek helps unpack the interesting history of Royal Navy Rum. From its beginnings in the 1600's through to a point in time, where the British navy had nuclear weapons and dolled out rum regularly to its sailors! Check out Cocktail Wonk and Matt's Book Here: https://cocktailwonk.com/

Bearded and bored has his runs a youtube channel but used to work as a Chef in a range of different establishments.  We sat down to have a talk about how food can fit into a distillery to create a full experience for your customers.  

Bearded's Channel: https://www.youtube.com/channel/UCeV6Yuzb5M-ak6dPzTE3grg

CTC Support: https://chasethecraft.com/support

This week we have Marine and Deon from hang 10 distilling who are using unsold bread to make gin!

What on earth is Botanical Rum? Before this episode, I had no idea what to expect.  Turns out Lunatic And Lovers expression is amazing!  Tune it to hear what it is and how its made with Matt from Lunatic And Lover!  Lunatic And Lover:  https://lunaticandlover.com

CTC Support: https://chasethecraft.com/support

Ironroot republic is making insanely good Bourbon and American Whiskey in Denison Texas. In fact its actually a little hard to keep up with the awards and accolades that the Likarish family are stacking up.  In this episode, Jonathan & Robert walk us through the major processes and decisions that are needed to make to create a world-class Whiskey. Its grain to glass baby!

Use my special link zen.ai/chasethecraft and use chasethecraft to save 30% off your first three months of Zencastr professional. #madeonzencastr

After moving from Canada to New Zealand Tom found a passion for home distilling. Eventually vowing to go pro or leave the hobby behind.  He now operates a small distillery named after a legend that ties New Zealand and Canada together.

I have been using bad motivator barrels for a while now, while none of mine have been filled for that long I have very high hopes for them.

Today I got to talk to the man behind the barrel!

Texas Distillery Take Over Tickets Here: https://www.eventbrite.co.nz/e/387824241747

Get your own Badmo Barrel Here: https://badmotivatorbarrels.com/?aff=2

Get an exclusive NordVPN deal here ➵ https://NordVPN.com/stillit risk-free with Nord’s 30-day money-back guarantee!

It's a tragedy that we lost Ben, But I'm glad to say that his legacy is in good hands.

Check out Badmolegacy here (and purchase in the USA):  https://badmotivatorbarrels.com/shop  

Purchase Barmo Legacy Barrels in NZ and AUS:  https://chasethecraft.com/collections/consumables/oak  

Purchase The Maturation Sticks made by Christopher (USA and NZ warehouse): https://chasethecraft.com/collections/consumables/oak

Eric runs a farm distillery in upstate New York. He is also fascinated with very old still designs. Could they be viable in the modern world of distilling?

Mohawk Spirits: https://mohawkspirits.com

Nano Distilling: http://nanodistilling.com/

A short history of the art of distillation (the book mentioned): https://amzn.to/3AiCaoQ

1919 is a craft gin distillery based in Auckland New Zealand. In this episode, Soren (owner/founder) explains the interesting way he started the distillery and shares information about how some of their products were developed including the (world famous in New Zealand) Pineapple Bits Gin. 1919 Distilling: https://1919distilling.com

CTC Support Page: https://chasethecraft.com/support 1919 Botanicals: https://1919distilling.com/botanicals 1919 Cocktails: https://1919distilling.com/cocktails Lunatic & Lover: https://lunaticandlover.com/our-rum

Alan Bishop is a distiller, podcaster, YouTuber, and historian.  In this podcast, we get into the nitty gritty of whiskey and absinth history and production.   

Spirits Of French Lick:  https://www.spiritsoffrenchlick.com  

Alan's Youtube Channel:  https://www.youtube.com/user/hipgnosis2/videos  

Distillers Talk Podcast:  https://open.spotify.com/show/6Wa4Z2KV2K5Z6nPGgEkXUh  

If You Have Ghosts You Have Everything Podcast:  https://open.spotify.com/show/6NPWGElzbUUeM3AY6RSNNC?si=ce3824769d514e75

Daniel Whittington co-hosts The Whiskey Tribe/Vault with Rex on YouTube.  These channels were so successful they were able to crowdsource their distillery (the crowded barrel) through Patreon.

In this episode, we talk about opening a craft distillery.  Sourcing whiskey, making white spirits and get a look behind the scenes at The Crowded Barrel. 

Visit The Whiskey Tribe:  https://www.youtube.com/channel/UCphIm9gI_JbeI0ByZSRt5Mg

More From CTC: www.chasethecraft.com AIH Home Brew: www.homebrewing.com/ctc

Spencer Whelan is the CEO of the Texas Whiskey Trail and the Executive Director of the Texas Whiskey Association. It's an exciting time for Texas Whiskey, we are witnessing the birth of a new whiskey region that punches well above its weight. Spencer talks about how having a "team of rivals" is advantageous to distillers, distilleries, consumers and the progress of whiskey as a whole. https://texaswhiskey.org/

https://texaswhiskeytrail.com/

https://chasethecraft.com/support

Ilias owns and operates Mastrogiannis Distillery out of Lakewood WA that focuses on traditional Greek spirits.  Understandably this means a whole lot of grapes for brandy and grappa.   Ilias also publishes a podcast called Distillery Nation which focuses on all things distilling through the eyes of a craft distiller.   Today we talk about grapes, the joys of podcasting, brandy and grappa.   Grab a drink, hang out and join us! More from Jesse and Chase The Craft at:  www.chasethecraft.com Find Ilias's Podcast here on all major podcatchers & visit his distillery website here: www.mastrogiannisdistillery.com

Neven started distilling Rakia at 8 or 9 years old with his father on his family farm.  Now he is opening a commercial distillery, Kapela Distilling Company.   Not one to take these things lightly Neven has learned from and/or apprenticed with distilleries in England, Scotland and the USA.

In this episode, Neven helps us understand the process of making Rakia or Fruit Brandy.  

Kapela Distilling Co: https://kapeladistilling.com/

Chase The Craft Support: https://chasethecraft.com/support

Adventures In Home Brewing: https://www.homebrewing.org/ctc

Ty is a co-owner of Andalusia Whisky co in Blanco Texas.   Andalusia is quickly forging a name for its self as a small distillery that punches way above its weight.  While Ty focuses on being a local family business Andalusia also tips its hat to the Irish and Scottish ingredients and processes.  Known especially for smoking their grain onsight with Irish peat and various woods and for creating insanely tasty product.  Ty is a real chaser of the craft. 

Get an exclusive NordVPN deal here ➵  https://NordVPN.com/stillit It’s risk-free with Nord’s 30-day money-back guarantee!  

Use my special link zen.ai/chasethecraft and use chasethecraft to save 30% off your first three months of Zencastr professional. #madeonzencastr   

This has been a long time coming.  I'm very glad to say that we finally have a professional cooper on the show.  Mitch does an amazing job of answering all the questions I throw at him.

Froth technologies are supplying vibrant liquid yeast cultures to New Zealand's craft beer industry. Ryan and Simon hang out to talk about yeast, cross over between beer and spirits and the industry in general. Froth's Website: https://www.frothtech.co.nz/

Sam is the head distilling and head of distilling operations at Starward Distilling in Melbourne Australia.  

Starward is making waves internationally with their approachable yet interesting whiskey.  They are doing so by making the most of what they have locally.  Great malt, amazing ex wine barrels and the crazy Melbourne climate.  

Their whiskey is available internationally so keep an eye out and pick up a bottle for yourself.   Starward Whiskey: https://starward.com.au/

More From Jesse and Chase The Craft: https://chasethecraft.com/

Adventures In Home Brewing: https://www.homebrewing.org/CTC

Jeff Bradford is the host and creator of Beer, Wine and Spirits  A channel dedicated to travelling the world and learning about the world of beer wine and spirits.

Jeff has a long history with the military. When he retired Jeff found a passion for craft beverages and how they are made. So he sold all his stuff and set out to learn everything he could about them. Soon he realised that other people were interested and wanted to learn along with him giving rise to his youtube channel!

Jeffs Instagram Support CTC

Hanging out with Bearded and George in person was a huge highlight of my trip to the USA.  These guys helped me get Still It and Chase The Craft off the ground. Being able to swap ideas, passions and a drink in person was amazing. 

Sign up to get updates on the legalization effort here: 

www.chasethecraft.com/legalize 

Matt Drew has an interesting a varied history in music, advertising, marketing and coffee.   Now he brings all of that to bear in the world of American whiskey as a maltster and the host of a kick-ass new podcast called Single Malt Matters.  In this episode, we talk about the process of malting and how to get stuck in your self at home with minimal equipment.  We also get into the state of single malt in the USA and many other things.  Listen to Single Malt Matters at: https://asmwpodcast.com/

Its no secret that Ironroot is one of my favourite distilleries. I love their product and the way they go about things. So I invited Robbert back to talk again. This time we cover growing heirloom corn, blending and their barrel program.

Ironroot Insta: https://www.instagram.com/ironrootrepublic Ironroot FB: https://www.facebook.com/ironrootwhiskey

CTC Support:  https://chasethecraft.com/support

Lindsay is a sensory scientist and a founding partner of Sample Ox and Draught Lab. We talk about the software and about the art/science and geekery of sensory evaluation in general.

Brewbird has been making "behind the scenes" youtube videos from commercial distilleries since she went pro around 2 years ago.  In that time she has worked at 4 distilleries making a range of different products.   Make sure you check out Brewbirds content:  https://www.youtube.com/c/MissBrewbird

Chase The Craft Store:  https://chasethecraft.com

Adventures In Home Brewing: homebrewing.org/ctc

Marketing Spirits & Better Individual Health Through Community

Roy From Aqvavitae is the perfect person to talk about community as it pertains to the world of spirits, specifically Whisky.  

In this episode, we talk about how whisky changes peoples lives and brings them together.  Then how this community of people can improve an individual's life. 

We also look at how the commercial world should think about becoming a part of this community so they can highlight the awesome things they make. 

Make sure to visit Roy's YouTube channel: https://www.youtube.com/c/Aqvavitae

Things have been turned upside down lately.  A lot of us suddenly a lot of extra time on our hands.   Do you also have a dream job/career/business that you have been thinking of getting into? Not sure if you should take that next step? Now maybe the time to take the leap and start taking action!  If you do, chances are you are going to need an understanding of how marketing can work for your company/project as well. 

Scott is in the middle of rebranding.  But you can find some of his stuff at:  brandcreators.com

Get more from Jesse and Chase The Craft: www.chasethecraft.com

Support The Podcast: www.chasethecraft.com/support

Tobias and Johan from ETOH in Denmark explain the technical process of using their Whiskey Reactor to accelerate the ageing process of whisky and rum. They also share the ehtos, convictions and creative flair behind the technique.

Find ETOH here: https://etoh.dk

Get your own kick ass shirt from into the am: https://www.intotheam.com/chase