Business Of Therapy (Kelly McKenna, Therapist & Business Coach)
Explore every episode of Business Of Therapy
| Pub. Date | Title | Duration | |
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| 21 Aug 2024 | BTS From $45/session to $1 Mil/Year | 00:28:03 | |
Today’s episode is covering a taboo topic, but it’s also one of my favorites, and the most popular thing I talk about. Yep...I’m talking about MONEY! I know this is an incredibly vulnerable topic, but I’m excited to share my complete money story in depth here, and show you what my income has looked like at different points in my career over the last several years. I hope this shows YOU what’s possible and inspires you to dream bigger. I believe in leading with transparency and authenticity always; I’m the girl who’s going to cheer you on, and give you permission to go after your big, BIG goals, unapologetically! In this episode, I cover:
Connect with Kelly:
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Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 12 Feb 2025 | Niching Down & Gaining 27k Instagram Followers with Therapist Dr. Salena Justice | 00:34:09 | |
Dr. Salena Justice is a psychologist based in North Carolina. She specializes in evaluating and treating adults diagnosed with autism later in life. She’s fully remote with her full-time private practice, and is licensed in over 40 states in the U.S. While Salena is crystal clear on who she helps now, it wasn’t always that way. Salena decided to go full-time in her private practice in January 2024. By April 2024, she had a few hundred Instagram followers and 8 insurance clients, but she REALLY wanted to fill her caseload. Salena discovered PPA, and joined in April 2024. Since then, she’s grown her Instagram to over 27k followers! Not only that, but she’s been able to cut WAY back on work, only seeing clients 2 or 3 days a week. Salena has had some incredible success over the last year, and I KNOW she’s just getting started. Her story of niching down and gaining 27k Instagram followers is pretty freaking inspiring - you won’t want to miss it!! In this episode, we cover:
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| 12 Mar 2025 | The Nitty Gritty on Intro Calls | 00:25:01 | |
You work SO hard to get someone to schedule an intro call. You’re consistently showing up on Instagram. You’re networking, you’re perfecting your Psychology Today profile, and more. You name it, and you’re DOING it to turn that *potential* client into an *actual* client! But…maybe you’re not feeling certain about your current process. If what you’ve been doing isn’t converting people from your intro calls into private pay therapy clients, this episode is for YOU! In this episode, I cover:
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Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 26 Feb 2025 | Being a GREAT Therapist is the Best Marketing with Dr. Elisabeth Morray | 00:40:21 | |
I’m very excited to welcome Dr. Elisabeth Morray onto the podcast today! Dr. Elisabeth Morray is a licensed psychologist who has done AMAZING work in her career as a therapist. She’s spent time in leadership and facilitating continuing education training in Acceptance and Commitment Therapy to thousands of licensed clinicians. Elisabeth is currently the VP of Clinical at Alma, a platform that supports the practices of over 24,000 behavioral health clinicians. When it comes to seeing success as a therapist in private practice, it’s VITAL that you have strong clinical skills. You want to be able to attract your ideal client, serve them really well, AND retain them. Two of the major components that factor into this are clinical supervision and professional development. I knew Elisabeth was the perfect guest to bring on to chat about these topics! In this episode, we cover:
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| 19 Mar 2025 | How to Know if Instagram is Really Worth All the Time & Effort for You | 00:26:26 | |
Today’s episode is inspired by a therapist in my Private Practice Academy Bundle (PPA). She posted in our VIP group, basically saying that she was in a ‘funk’ with Instagram. She wasn’t sure if all of the time and energy she was putting in was worth the little growth she was seeing. This message really got me thinking about how valuable it is to TALK about this kind of thing. As someone with 2 large platforms and making 7 figures/year from Instagram, I feel this PLENTY of times throughout the year! I often wonder what the heck I’m doing. Like...am I *actually* reaching people with my content who need to see it?? In today’s episode, I’m talking about how to know if Instagram is really worth all the time & effort for you. In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 05 Mar 2025 | How I Handle People Calling Me a Liar on the Internet | 00:26:52 | |
Something that I get asked a LOT from other therapists is how to handle negative comments online. If you’ve been online for any time at all, you’ve probably dealt with some kind of negativity. I know it can feel like your worst nightmare when you have trolls coming for you in the comments section. It really sucks - nobody wants OR deserves to be put on blast like that! But...I really want to help you understand how common this is, and what to do if/when it happens to you. In this episode, I cover:
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Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 18 Dec 2024 | When Should You Raise Your Therapy Rates? | 00:20:41 | |
I’ve got an important question for you… When’s the last time you gave yourself a raise? Like...actually raised your therapy rates because you’re really freaking good at what you do?? You work very hard, and I know that you’re a therapist who cares about your clients. In order to be the best for them though, you must prioritize yourself. You deserve a business that will not only give you job satisfaction, but financial security and freedom, too! In today’s episode, I’m answering the question ‘when should you raise your therapy rates’. I want to share some different scenarios with you, because I know this won’t look the same for everyone. I hope this episode inspires you to raise your therapy rates in 2025. I would love to hear how you plan to do it, and please know, I’m ALWAYS cheering you on!! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 04 Sep 2024 | 7 Things Therapists Need to Know to Beat the Instagram Algorithm | 00:23:27 | |
It’s time to set the record straight on something... The Instagram algorithm is NOT out to get you! Contrary to popular belief, Instagram is trying to help you. Their primary goal is to keep people on the app for as long as possible. When it comes down to it, the Instagram algorithm cares about human behavior. As therapists, we definitely resonate with this, because WE are experts in human behavior! But...if you’re not seeing the results you want on Instagram, this is an episode you don’t want to miss! I’m sharing seven things that therapists need to know to beat the Instagram algorithm. In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support! Resources & Links:
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| 26 Mar 2025 | Getting Brand Deals on Instagram with Lissette Calveiro | 01:02:06 | |
I’m super pumped to welcome Lissette Calveiro onto the podcast today! Lissette Calveiro is a Latina entrepreneur, social media content creator, and business coach for influencers & personal brands looking to master social media from a more human lens. She is the founder of Influence With Impact®, a creator-forward consultancy offering services across business coaching, talent management, creator education, influencer marketing campaign strategy, and more. I personally signed with Lissette’s agency in August 2024, and it’s been an amazing experience so far. I’ve seen a LOT of growth with my brand partnerships over the last few years. From making $385 in 2021, to already securing $140k under contract for 2025 is WILD to me!! If getting brand deals on Instagram is a goal of yours, you do NOT want to miss this episode!! In this episode, we cover:
Connect with Lissette:
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Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
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| 20 Nov 2024 | The Good, The Bad, & The Messy of my Third $100,000 Month | 00:37:12 | |
In today’s episode, I’m sharing about the good, the bad, & the messy of my third $100k month. I’m super proud of this accomplishment, because let me tell you…between team member challenges, tech issues, and more, September was anything but easy. But we made it happen! I received some awesome questions from my Instagram community about HOW I made $100,000 in one month, so I’m excited to break it allll down here! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 01 Jan 2025 | BTS From $45/session to $1 Mil/Year | 00:31:39 | |
To kick off the new year, I wanted to re-air one of my most popular episodes from 2024. I’m even MORE excited to share this one again, because I can now say that 2024 was my first 7-figure year in business!! I can’t wait to give you more of a behind the scenes look once I have all of my final numbers. In the meantime, enjoy this value-packed episode that will show you what’s REALLY possible + inspires you to dream bigger! In today’s episode, I’m giving you a BTS look at how I went from making $45/session, to $1 million/year as a therapist. My best advice for you is to take some time, and reflect on what you want your private practice and work/life balance to look like - it doesn’t have to look like what every other therapist out there is doing. You absolutely CAN have a sustainable business that you love (and also makes you a sh*t ton of money), regardless of what anyone else tells you. I believe in you, and what you have to offer; I hope this episode encourages you to take action, and bet on yourself! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
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| 21 Aug 2024 | My Career Path to Becoming a Million Dollar Instagram Therapist | 00:30:34 | |
I can’t believe it, but my podcast is officially LIVE, and I’m so excited to be sharing my very first episode with you today! I really want to show you what’s possible as a therapist, and give you the courage to take action on your goals and dreams. I believe that EVERY single therapist should be making 6+ figures in their practice - that’s my personal mission, and since helping hundreds of therapists do just that, I know it’s 100% possible! In today’s episode, I’m discussing what my career path to becoming a million dollar Instagram therapist looked like, and the many ups and downs I experienced along the way. I have chosen to do the scary, brave stuff on my journey, and while it hasn’t always been smooth sailing, it has brought me the results (and the life) I desired. I hope my story encourages you to step out of your comfort zone and take big, bold moves, regardless of where you are with your therapy practice! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
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| 04 Dec 2024 | How this Therapist 2x Her Instagram Following and 5x Her Email List in 6 Months with Christina Ennabe @christinacounsels | 00:40:38 | |
Christina and I began working together earlier this year and since then, Christina has grown from 16k to over 28k followers on Instagram. She’s also 5x her email list, and grown from 400 email list subscribers to almost 2000. We also chat about the course she created for those struggling with OCD, her experience launching the course, and the power of showing up as your authentic self. In this episode, we cover:
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Make sure to hit follow/subscribe so you never miss an episode! Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support! Resources & Links:
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| 09 Oct 2024 | 7 Marketing Strategies That Are a Waste of Your Time (and What to Do Instead) | 00:24:05 | |
The beginning stages of your practice when you're trying to fill your caseload is the absolute hardest time to be in business. I know the issue of ‘time’ (whether that’s too much or too little) is a big one. And yes...it may be holding you back from growing your private practice. I’ve learned there are certain marketing strategies I would NOT do if I was trying to fill my private practice caseload. I want to help you focus on the right things, so you can see results with less time spent in your business! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 05 Feb 2025 | The Unexpected Thing That Will Get You More Clients | 00:17:11 | |
There's this myth out there that if you want to get more therapy clients, you have to do more work…right? Maybe you think you need to post more on Instagram, or write more blogs. Maybe you believe running more ads or attending more networking events will lead you to more clients. For most of us, this list goes on and ON! But…what if I told you there was something unexpected you could do, that would actually make it EASIER to get clients? And...you would be working LESS, not more! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 11 Dec 2024 | How to Build a Therapy Practice Worth $200+/Session with Amanda Buduris | 00:36:20 | |
Amanda Buduris is a trauma therapist in the Pacific Northwest. She owns a successful private practice, and specializes in offering therapy intensives. Amanda serves individuals and couples who have complex trauma, and need support navigating the healing process. She’s also a business coach who helps therapists add therapy intensives to their own practices. Amanda has been a long time coaching client of mine and has built a very successful therapy practice. She was initially charging $125/session for 1-1 clients. Now, she charges $350/hour for weekly clients, and $400-500 for intensives (which we’re digging more into here). She’s been able to achieve $15k months from therapy alone, working an average of 15 hours/week. Pretty freaking awesome!! If you’re ready to build your therapy practice in a way that allows you to charge a premium rate and create a client-centered experience, this episode is for you! In this episode, we cover:
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| 22 Jan 2025 | How to Get Therapy Clients With $0 to Spend on Marketing | 00:22:24 | |
How unusual is it that therapists can start their business with virtually NO startup costs? When you stop and think about it…it’s actually pretty cool! Starting part-time with your private practice is very doable with virtual therapy. As therapists, we can start with very little risk or financial investment. But...we can make an INCREDIBLE income for ourselves and our families! Even if you’re brand new and have $0 to put into your private practice upfront, it’s totally possible to still get clients. I have three proven strategies to help you do just that! In this episode, I cover:
Connect with Kelly:
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Mentioned in this episode: | |||
| 06 Nov 2024 | The Exact Things I’d Focus on if I Was Starting Over on Instagram | 00:32:22 | |
I started with ZERO followers. I’ve grown both of my Instagram accounts from 0 to 10k in under a year. It took a LOT of trial and error as I was growing my first therapy page (@sitwithkelly), and I for sure made my fair share of mistakes. All of my hard work and consistency helped me have an ‘easier’ experience with my second page. I’ve learned sooo much along the way, but I’ve also been an Instagram therapist for 4 years now! If you’re a brand new therapist on Instagram (or even if you aren’t), I don’t want you to compare your journey to mine. I want to share with you 9 key things that I would focus on, if I was starting over as a new Instagram therapist. Some of these items will take you more time than others (especially in the beginning). But...as you learn, you’ll get better and faster over time. In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 27 Nov 2024 | 5 Hard Lessons in Business I’m Grateful For | 00:29:31 | |
Since being in business, I’ve had 5 really challenging business experiences. But…these hard situations ended up being some of the BEST lessons that I've learned in business! Of course, it wasn’t easy, and it didn’t feel ‘good’ when I was in the thick of it, but I’m super grateful for them, because they made me a better business owner + a more self-assured person outside of work, too. In today’s episode, I’m sharing 5 hard lessons in business I’m grateful for. In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 11 Sep 2024 | Why is Everyone Else Growing on Instagram and I’m Not? | 00:24:55 | |
Are you a therapist who’s showing up on Instagram, but you’re not getting the results you want? Maybe you’re already posting content to your page, but your following isn’t growing. Maybe you’re stuck in the ‘200 view jail’ and your engagement feels like it’s never gonna come back. Despite putting in what feels like solid effort, you still haven’t gained a client from Instagram. Trust me - I’ve been there myself, and I know it sucks when you’re not growing on Instagram. I know you see plenty of other therapists growing and getting results, and you’re wondering why you’re not. Growing on Instagram is NOT impossible. But..if it’s feeling hard, it may be time to shift and try something new. If you’re not sure what that is, you’re in the right place! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 30 Oct 2024 | The #1 Driver of Results in My Business | 00:16:03 | |
In today’s episode, I’m talking about the number one driver of results in my business. If I had to sum it up in one word, the number one driver of all my results in my business has been CONSISTENCY. Consistency probably doesn’t mean (or even look) the same for everyone. I do believe that it’s crucial if you want to continue growing your private practice though! Consistency allows you to build trust and deepen relationships with your community, and get realllly good at one particular thing. At the end of the day, showing up consistently on Instagram NEEDS to be a priority. This is the way you’re going to succeed in your business, and make more of a lasting impact with your ideal client! In this episode, I cover:
Connect with Kelly:
Related Episode:
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Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 28 Aug 2024 | Why I Chose Instagram to Market my Therapy Practice | 00:22:06 | |
Instagram has been the place where I’ve shown up consistently, built genuine connections, and ultimately, grown my business. I’ve started and grown not only one, but TWO Instagram accounts that grew to 10k followers in under one year. I’ve filled my caseload with private pay clients from Instagram, which led me to earning 250k as a private practice therapist in my very first year. Now, I teach other therapists how to market themselves on Instagram, and see mind-blowing success too! Yep...Instagram is kinda my thing, and I love how life-changing this platform can be. In today’s episode, I’m sharing why I chose Instagram to market my private practice. I’ve learned some valuable lessons from using Instagram as my main marketing platform. I’m diving into 5 ways you can use Instagram to grow your private practice, and totally maximize your results while still enjoying yourself! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 29 Jan 2025 | How She Filled Her Caseload in 4 Months with Maria Reiter | 00:38:54 | |
I’m excited to welcome Maria Reiter onto the podcast today! Maria Reiter is a licensed therapist based in Wisconsin. She supports Gen Z and millennial women struggling with anxiety, trauma, perfectionism, and people pleasing tendencies. As a fellow anxious Gen Z anxious human, Maria can relate to many of the issues her clients are experiencing. She takes a collaborative and empathetic approach, tailored to each client’s specific needs. Maria has already made some incredible shifts in her career in a short time! She went from working in a hospital setting, to a group practice, and eventually, starting her own private practice in May 2024. Maria and I connected in August 2023 when she joined PPA. She was ready to start showing up on Instagram, but was unclear on her niche, and who she wanted to serve. Fast forward a few months - Maria has FILLED her caseload with ideal clients. She’s charging $175+/session, and consistently hitting $10k months. The best part of all…her work-life balance is better than EVER! In this episode, we cover:
Connect with Maria:
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| 18 Sep 2024 | BTS of my Lowest Income Month in 1.5 Years | 00:37:14 | |
Even though this isn’t easy to share, I want to give you a behind the scenes look into my August income report. August 2024 was my lowest income month since March 2023. Despite that, I am really, REALLY proud of everything I accomplished in August! In today’s episode, I’m giving you a behind the scenes of my lowest income month in 1.5 years and WHY that happened. I’m breaking down my revenue and expenses for August 2024 including what offers the earnings came from and what exactly the expenses were. My biggest hope for you is that YOU are willing to play the long game. You CAN build a sustainable business that lights you up, but you need to get crystal clear on what your dream private practice looks like. In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support! Resources & Links:
Mentioned in this episode: | |||
| 19 Feb 2025 | What to Say When Other Therapists Question Your Rates | 00:30:07 | |
Charging a high rate as a therapist is HARD. We experience sooo much internal guilt when we choose to do this. It’s our job to work on our money mindset, process through these emotions, and own them. But…what happens when OTHER therapists question your rates? They put you down for charging a premium rate, and place their limiting beliefs onto you. That shit is even HARDER! This is something that has come up on many coaching calls within my PPA VIP community, so I knew I needed to dive into it more here. In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 15 Jan 2025 | How I Made $1,000,000 in 2024 | 00:43:47 | |
I can’t believe I’m recording this episode but..I’ve *officially* had my first 7 figure-year in business! Yep, you read that right - 2024 was a 7 figure-year for me in terms of revenue. Honestly...it’s WILD to think about! Like...that is an insane amount of money. I am SO freaking proud!!! I never thought something like this was possible when I was just starting my Instagram page and private practice four years ago. I’m excited to do a deep dive into exactly HOW I made $1,000,000 in 2024. Of course, there wasn’t one *magical* thing that made this goal a reality. So...let’s get into it! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 13 Nov 2024 | 336k Followers in Two Years: Nadia Fiorita’s Reels Strategy as a Therapist | 00:34:14 | |
I’m excited to welcome Nadia Fiorita onto the podcast today! Nadia Fiorita is a Miami-based licensed therapist with a modern and authentic approach. She specializes in working with busy women and adolescent girls who struggle with high-functioning anxiety + are looking to gain control over feelings of anxiousness, self-doubt + perfectionism. She works with her clients to build a more optimistic mindset + develop lasting confidence. She is passionate about helping women because she has her own personal journey, so she really gets it! After working together for a few months, Nadia Fiorita went from 3k followers on Instagram, to over 100k. Fast forward to now - she has a full private pay caseload, 336k followers on Instagram, and has had multiple Reels go mega viral. In today’s episode, we’re chatting about Nadia’s Reels strategy as a therapist and how she has built a MASSIVE following on Instagram, and has done so by primarily using Reels. In this episode, we cover:
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Make sure to hit follow/subscribe so you never miss an episode! Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support! Resources & Links: | |||
| 21 Aug 2024 | How this Therapist grew by 57k Instagram followers in 3 days with Laney Wallace | 00:54:26 | |
I’m very excited to have my first guest, Laney Wallace, onto the podcast today! Laney Wallace is a New York City therapist who specializes in supporting highly self-aware women get unstuck, ‘feel’ their feelings, and live boldly. Laney and I started working together in October of 2022; she joined the Private Practice Academy Bundle, and she’s had quite the journey with her business since then. Her Instagram has totally blown up and she’s even reached $20,000 months in her private practice. In today’s episode, we’re chatting about how Laney initially built her practice up with insurance clients. She eventually transitioned fully to private pay, and now charges $250 per session. In this episode, we cover:
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Make sure to hit follow/subscribe so you never miss an episode! Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support! Resources & Links:
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| 05 Aug 2024 | Welcome to Business of Therapy! | 00:02:10 | |
Are you a therapist that’s dreaming of your own 6-figure practice and all the freedom that comes with it? You’re asking yourself questions like “How do I build a business?”, “Do people really get private pay clients from Instagram” and “How can I scale beyond therapy?” You’re in the right place. Welcome to the Business of Therapy Podcast. Here you’ll find honest conversations about what it truly takes to be successful as a therapist— the good, the bad, and the ugly all included. You’ll hear actionable advice for filling your caseload, best practices for growing on Instagram, and so much more. I’m your host, Kelly McKenna. I left burnout and nonprofit work behind to start my own private practice and ended up earning $250,000 my very first year. On this podcast we’re diving deep into the strategies that have worked for me and the thousands of therapists I’ve helped. Together we’ll navigate burn out, master your money mindset and boundaries, learn how to fill your caseload with Instagram, and more! I’m a licensed therapist with my MBA, but you don’t have to go to business school to build a successful practice. I’ve helped many of your favorite Instagram therapists, who started just like you, grow private practices they truly LOVE. I want you to be my next success story! Make sure to hit follow/subscribe so you never miss an episode! | |||
| 02 Oct 2024 | My Tough Decision to See Less Therapy Clients | 00:22:53 | |
One of the things I consistently share on Instagram is my monthly income report. You may have noticed that my income from 1-1 therapy clients isn’t as high as it used to be. In fact...it’s pretty low, which has led people to ask me WHY that is. Well...that’s because I made the tough decision to see less therapy clients. You may be thinking ‘why the heck would you do that?!”, or questioning if it’s possible for YOU to make 6 figures seeing 1-1 therapy clients. I knew I wanted to dedicate an entire episode to this topic and talk more in depth about WHY I decided to see less therapy clients. Quite a bit has changed for me along the way, so let’s get into it! In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 23 Oct 2024 | Using Reels to Grow Multiple Income Streams with Therapist Carrie Jackson | 00:42:01 | |
I’ve had the pleasure of working with Carrie for seven months now, and I’m sooo proud of what she’s accomplished in that time! Carrie has already seen major success with not only one, but TWO Instagram pages. She’s grown her main account to well over 45k followers, primarily using Instagram Reels to reach more people. She has a full caseload with dream clients (plus more ready to work with her). Carrie has been able to grow multiple income streams using Reels. She’s gone from working 20-25 hours every week, to 10-15 doing work she’s EXCITED about. She’s also brought on two associates to her practice, and now charges $375 per 1-1 session! In today’s episode, we’re chatting about using Reels to grow multiple income streams. Reels are the best way to reach MORE of your ideal client on Instagram. Carrie has experienced awesome growth using Reels to grow her accounts, because she’s gotten super specific on who she speaks to in her content! In this episode, we cover:
Connect with Carrie:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support! Resources & Links:
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| 16 Oct 2024 | Big Instagram Growth Minus the Burnout | 00:19:20 | |
The reality is...building a six-figure business is HARD. It feels challenging and awkward at first. It takes more time than you think (or would like). But...just because it feels super hard in the beginning, doesn’t mean you need to burn out in order to grow your Instagram. When you’re hustling and putting in extra effort, it should still be done in a way that feels manageable for YOU! In today’s episode, I’m sharing 4 ways you can experience big Instagram growth, minus the burnout. In this episode, I cover:
Connect with Kelly:
Make sure to hit follow/subscribe so you never miss an episode! Some links referenced below are affiliate links which means we may receive a small commission at no extra cost to you. Thank you for your support! Resources & Links:
Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 25 Sep 2024 | $10k Months as a Therapist in the Midwest with Jen Nobo | 00:42:23 | |
Jen Nobo is a millennial therapist, based in the Midwest. She primarily works with Gen Z and millennial women who struggle with anxiousness and people-pleasing tendencies. Jen uses a modern approach when working with her clients. She prides herself on being a friend who is objective, while also holding you accountable as you work through the ‘uncomfy’ stuff. Jen and I started working together in early 2023, when she joined my Mastermind. At that time, she had an Instagram page with a few thousand followers. We focused on her niching down so she could position herself as an authority in her space, and grow her private practice. Since then, Jen has grown to over 30k followers on Instagram. She’s also increased her rate and quadrupled her income. And yeah…she’s done all of this in less than two years, which is freaking AMAZING!! In this episode, we cover:
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| 08 Jan 2025 | Stop Worrying About These 10 things on Instagram (and what to focus on instead) | 00:33:01 | |
To kick off the new year, I wanted to share 10 things I want you to stop worrying about on Instagram. I get sooo many questions about these topics, and frankly, they are NOT important. They’re not things that are going to ‘move the needle’, and really grow your Instagram page like I know you want to. It’s time to leave this stuff behind in 2024. Instead, let’s focus on what IS going to bring you bigger and better results! In this episode, I cover:
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Mentioned in this episode: FREE Training: How to Market & Grow Your Private Practice on Instagram | |||
| 25 Dec 2024 | My Tough Decision to See Less Therapy Clients | 00:29:16 | |
In honor of Christmas, today’s episode is going to be one of my MOST popular that aired a few months ago! This time of year is the perfect time to sit down and reflect on what went well, and what you want to improve upon for the coming year. I’ve found that being intentional and giving myself permission to do things differently is super important. This has allowed me to create a business that is both enjoyable AND sustainable, which leads me to today’s topic! One of the things I consistently share on Instagram is my monthly income report. You may have noticed that my income from 1-1 therapy clients isn’t as high as it used to be. In fact...it’s pretty low, which has led people to ask me WHY that is. Well...that’s because I made the tough decision to see less therapy clients. You may be thinking ‘why the heck would you do that?!”, or questioning if it’s possible for YOU to make 6 figures seeing 1-1 therapy clients. I knew I wanted to dedicate an entire episode to this topic and talk more in depth about WHY I decided to see less therapy clients. Quite a bit has changed for me along the way, so let’s get into it! In this episode, I cover:
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