Boss Responses (Treasa Edmond)

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	Pub. Date	Title	Duration
	20 Nov 2023	#1: Setting Rates with Confidence with Jennifer Goforth Gregory	00:09:46
Send us a text Ready to power up your freelance business and command higher rates? Content marketing guru Jennifer Goforth Gregory joins host Treasa Edmond to share her take on the pricing struggle freelancers often face. Jennifer and Treasa talk through overcoming imposter syndrome and setting a price that mirrors the true value you bring your clients. They remind us why it's essential to remove personal emotions from the pricing equation and not compromise on rates. They also share the importance of understanding your client's pain points and tailoring proposals that address those problems and generate higher rates. Hear their insights on offering three-tiered quotes for larger projects, beginning with a basic package and culminating with a premium one. And this is only day one! Jennifer will serve as co-host for the next four episodes, and in each she dishes out wisdom on how to navigate business like a boss. About Your Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Jennifer Goforth Gregory has owned her own freelance content marketing business for the past 15 years. Her clients include IBM, Adobe, Google, HPE, Verizon, Meta/Facebook, Franklin Covey, IEEE and Microsoft. She also wrote the best selling book The Freelance Content Marketing Writer. She also founded and manages the Freelance Content Marketing Writer Facebook group, which is the largest community for freelance content marketing writers with over 8K members from across the globe. Connect with Jennifer on LinkedIn Check out Jennifer's Blog Buy your own copy of *The Freelance Content Marketing Writer* Sign up for Jennifer's Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	21 Nov 2023	#2: How to Deal With Micromanaging Clients with Jennifer Goforth Gregory	00:12:57
Send us a text Are you tired of being micromanaged by your clients and feeling like your business isn't truly yours? In this episode, Treasa Edmond and guest co-host Jennifer Goforth Gregory discuss handling overbearing clients and making your business work for you. They share personal experiences and explore ways to communicate expectations, set boundaries, and maintain positive client relationships while preserving the essence of your business. It's not enough to set boundaries, it's also important to find clients who naturally respect them. Drawing from Jennifer and Treasa's insights and experiences, the two share effective strategies to communicate these boundaries and discuss the perks of working with clients who mirror your work ethics. About Your Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Jennifer Goforth Gregory has owned her own freelance content marketing business for the past 15 years. Her clients include IBM, Adobe, Google, HPE, Verizon, Meta/Facebook, Franklin Covey, IEEE and Microsoft. She also wrote the best selling book The Freelance Content Marketing Writer. She also founded and manages the Freelance Content Marketing Writer Facebook group, which is the largest community for freelance content marketing writers with over 8K members from across the globe. Connect with Jennifer on LinkedIn Check out Jennifer's Blog Buy your own copy of *The Freelance Content Marketing Writer* Sign up for Jennifer's newsletter for freelancers Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	22 Nov 2023	#3: How to Maximize Working with Agencies with Jennifer Goforth Gregory	00:09:32
Send us a text Ever wonder about the ins and outs of working with agencies as a freelance writer? Get ready to gain some hard-earned wisdom from brilliant co-host, Jennifer Goforth Gregory. Jennifer peels back the layers on the complexities and rewards of forming collaborations with agencies, asking for appropriate compensation, and dealing with challenging project managers. But there's more to this episode than just agency talk. It’s about understanding and leveraging your value as a freelancer. Jennifer and Treasa urge you to advocate for your worth and choose the right agency. Make sure you check out Jennifer's article on working with agencies. Get ready for a refreshingly honest discussion. About Your Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Jennifer Goforth Gregory has owned her own freelance content marketing business for the past 15 years. Her clients include IBM, Adobe, Google, HPE, Verizon, Meta/Facebook, Franklin Covey, IEEE and Microsoft. She also wrote the best selling book The Freelance Content Marketing Writer. She also founded and manages the Freelance Content Marketing Writer Facebook group, which is the largest community for freelance content marketing writers with over 8K members from across the globe. Connect with Jennifer on LinkedIn Check out Jennifer's Blog Buy your own copy of *The Freelance Content Marketing Writer* Sign up for Jennifer's newsletter for freelancers Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	23 Nov 2023	#4: How to Say NO to Free Work Requests with Jennifer Goforth Gregory	00:14:00
Send us a text Have a client asking for a free sample or a test project? Treasa and this week's co-host Jennifer Goforth Gregory have some pretty strong feelings on this issue. Bottom line: Can you afford to compromise your work's value or your business principles by giving your work away for free? There's no escaping the fact that competition can be fierce in the freelance industry. But does it have to be a cutthroat world where you're constantly underbidding and dealing with impossible clients? Absolutely not! Jennifer and Treasa share wisdom and personal experiences alongside a healthy dose of reality checks. Remember, you deserve clients who value your work and respect your skills. So buckle up, freelancers, and prepare to hear some hard truths. About Your Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Jennifer Goforth Gregory has owned her own freelance content marketing business for the past 15 years. Her clients include IBM, Adobe, Google, HPE, Verizon, Meta/Facebook, Franklin Covey, IEEE and Microsoft. She also wrote the best selling book The Freelance Content Marketing Writer. She also founded and manages the Freelance Content Marketing Writer Facebook group, which is the largest community for freelance content marketing writers with over 8K members from across the globe. Connect with Jennifer on LinkedIn Check out Jennifer's Blog Buy your own copy of *The Freelance Content Marketing Writer* Sign up for Jennifer's newsletter for freelancers Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	24 Nov 2023	#5: How Jennifer Goforth Gregory Built a Business She Loves	00:33:06
Send us a text Ever wonder how the best freelance writers navigate the content marketing world? We went to the source and asked Jennifer Goforth Gregory. With over 15 years in the business, Jennifer shares her intriguing journey into B2B tech writing. Jennifer brings her unique experiences to the table and we discuss the importance of finding fulfillment in one's freelancing career and the art of managing difficult clients. We also talk about the elephant in the room: imposter syndrome and overthinking. How do you tackle these common hurdles? Jennifer opens up about her personal experience, highlighting the importance of embracing risks and failures. She also shares her unique philanthropic business model and the crucial role that authenticity plays in her career success. Get ready to learn how to be the boss of your freelance business, Jennifer style! About Your Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Jennifer Goforth Gregory has owned her own freelance content marketing business for the past 15 years. Her clients include IBM, Adobe, Google, HPE, Verizon, Meta/Facebook, Franklin Covey, IEEE and Microsoft. She also wrote the best selling book The Freelance Content Marketing Writer. She also founded and manages the Freelance Content Marketing Writer Facebook group, which is the largest community for freelance content marketing writers with over 8K members from across the globe. Connect with Jennifer on LinkedIn Check out Jennifer's Blog Buy your own copy of *The Freelance Content Marketing Writer* Sign up for Jennifer's newsletter for freelancers Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	27 Nov 2023	#6: How to Respond to Difficult Clients with Melanie Padgett Powers	00:08:40
Send us a text This week, we're thrilled to welcome our guest co-host Melanie Padgett Powers, a seasoned freelancer and podcast host, who brings a wealth of knowledge and experience to the table. Building a successful freelance career requires assertiveness and clear boundaries. Our conversation with Melanie dives into practical strategies for dealing with difficult clients, especially when they start crossing into employer/employee land. Join us for insights and actionable tips that will help you foster positive working relationships and build a profitable business. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Melanie Padgett Powers is the owner of MelEdits and lives in the Washington, DC, area. She is a freelance writer and editor, primarily for health care membership associations. She began her freelance business in October 2013. She has a journalism degree and was previously a newspaper reporter in her home state of Indiana. Melanie is also the creator and host of two podcasts: Deliberate Freelancer, which focuses on the business side of freelancing and has over 160 episodes, and her newest podcast, Association Station, which interviews membership association leaders about content and media. Resources from Melanie: Check out the Deliberate Freelancer podcast, which focuses on the business side of freelancing. Already listening to the podcast? Check out Melanie's Facebook group for Deliberate Freelancer listeners. Listen to the podcast first and then join Melanie on Facebook. Subscribe to the free Deliberate Freelancer newsletter and receive two email templates Melanie used to secure $30,000 (per email) in new work. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	28 Nov 2023	#7: How to Stop Unnecessary Changes and Revisions with Melanie Padgett Powers	00:10:28
Send us a text Ever been blindsided by sudden, unnecessary changes from a client? Join host Treasa Edmond and guest co-host Melanie Padgett Powers as they discuss managing expectations, enforcing boundaries, and maintaining project quality. They also discuss how to tackle scope changes and charge for additional work. Navigating unreasonable requests and scope creep can make or break your relationship with your clients. Let's look at how you can provide excellent service while setting boundaries that protect your sanity and your business. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Melanie Padgett Powers is the owner of MelEdits and lives in the Washington, DC, area. She is a freelance writer and editor, primarily for health care membership associations. She began her freelance business in October 2013. She has a journalism degree and was previously a newspaper reporter in her home state of Indiana. Melanie is also the creator and host of two podcasts: Deliberate Freelancer, which focuses on the business side of freelancing and has over 160 episodes, and her newest podcast, Association Station, which interviews membership association leaders about content and media. Resources from Melanie: Check out the Deliberate Freelancer podcast, which focuses on the business side of freelancing. Already listening to the podcast? Check out Melanie's Facebook group for Deliberate Freelancer listeners. Listen to the podcast first and then join Melanie on Facebook. Subscribe to the free Deliberate Freelancer newsletter and receive two email templates Melanie used to secure $30,000 (per email) in new work. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	29 Nov 2023	#8: How to Stop Scope Creep in its Tracks with Melanie Padgett Powers	00:11:38
Send us a text Ever find yourself with clients who increase their work demands without upping your fee? Well, you're not alone. In this episode, Melanie Padgett Powers and Treasa Edmond take a look at scope creep—a common predicament that freelancers and business owners often find themselves in. After you've listened, you'll understand why standing your ground, with poise and professionalism, is paramount, and why an apology should never part of the compensation discussion. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Melanie Padgett Powers is the owner of MelEdits and lives in the Washington, DC, area. She is a freelance writer and editor, primarily for health care membership associations. She began her freelance business in October 2013. She has a journalism degree and was previously a newspaper reporter in her home state of Indiana. Melanie is also the creator and host of two podcasts: Deliberate Freelancer, which focuses on the business side of freelancing and has over 160 episodes, and her newest podcast, Association Station, which interviews membership association leaders about content and media. Resources from Melanie: Check out the Deliberate Freelancer podcast, which focuses on the business side of freelancing. Already listening to the podcast? Check out Melanie's Facebook group for Deliberate Freelancer listeners. Listen to the podcast first and then join Melanie on Facebook. Subscribe to the free Deliberate Freelancer newsletter and receive two email templates Melanie used to secure $30,000 (per email) in new work. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	30 Nov 2023	#9: How to Manage Late Payments and Cash Flow with Melanie Padgett Powers	00:13:44
Send us a text A client who pays late is something we all want to avoid. When that late payment causes your cash flow to nosedive, you have a whole different problem. Tune in as our guest co-host Melanie Padgett Powers and host Treasa Edmond discuss both issues. Melanie shares her strategies to tactfully tackle late-paying clients and the successful measures she's taken to rectify the situation. She also emphasizes the importance of maintaining a financial buffer to withstand the blow of late payments. Be sure to join us in episode 9 as we turn the focus on Melanie, her business, and her client management techniques. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Melanie Padgett Powers is the owner of MelEdits and lives in the Washington, DC, area. She is a freelance writer and editor, primarily for health care membership associations. She began her freelance business in October 2013. She has a journalism degree and was previously a newspaper reporter in her home state of Indiana. Melanie is also the creator and host of two podcasts: Deliberate Freelancer, which focuses on the business side of freelancing and has over 160 episodes, and her newest podcast, Association Station, which interviews membership association leaders about content and media. Resources from Melanie: Check out the Deliberate Freelancer podcast, which focuses on the business side of freelancing. Already listening to the podcast? Check out Melanie's Facebook group for Deliberate Freelancer listeners. Listen to the podcast first and then join Melanie on Facebook. Subscribe to the free Deliberate Freelancer newsletter and receive two email templates Melanie used to secure $30,000 (per email) in new work. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	01 Dec 2023	#10: How Melanie Padgett Powers Controls the Chaos	00:43:11
Send us a text Juggling multiple clients, deadlines, and projects always feels a little chaotic. We talk to freelancers every week who ask, "How can you possibly keep everything organized and still deliver top-notch work?" On this episode, our guest co-host, Melanie Padgett Powers, shares some of her strategies to manage the chaos and build a thriving freelance business. Melanie's journey as a freelance business owner is truly inspiring. You’ll hear how she mastered the art of handling multiple clients, and how she's tailored her systems and processes to fit her business' unique needs. She also talks about her approach to setting clear boundaries, using detailed scope of work documents, and educating clients. We know you'll find as much inspiration in Melanie's experiences as we do. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Melanie Padgett Powers is the owner of MelEdits and lives in the Washington, DC, area. She is a freelance writer and editor, primarily for health care membership associations. She began her freelance business in October 2013. She has a journalism degree and was previously a newspaper reporter in her home state of Indiana. Melanie is also the creator and host of two podcasts: Deliberate Freelancer, which focuses on the business side of freelancing and has over 160 episodes, and her newest podcast, Association Station, which interviews membership association leaders about content and media. Resources from Melanie: Check out the Deliberate Freelancer podcast, which focuses on the business side of freelancing. Already listening to the podcast? Check out Melanie's Facebook group for Deliberate Freelancer listeners. Listen to the podcast first and then join Melanie on Facebook. Subscribe to the free Deliberate Freelancer newsletter and receive two email templates Melanie used to secure $30,000 (per email) in new work. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	04 Dec 2023	#11: How to Unlock Freelance Success with Ed Gandia	00:13:29
Send us a text Business coach and freelance expert Ed Gandia joins host Treasa Edmond for episodes 11 to 15 of the Boss Responses podcast. In this episode, we dive into common mistakes freelancers make when starting their business. Learn about the need for clear agreements to avoid misunderstandings, the significance of a thoughtful business plan, and why you must treat freelancing as a serious endeavor. Ed and Treasa share insights on these topics and offer practical tips for managing client relationships and growing your business. Join us tomorrow for more valuable insights with Ed Gandia. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Ed Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others. Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	05 Dec 2023	#12: How to Deal with Clients Who Question Your Rates with Ed Gandia	00:10:30
Send us a text How do you deal with clients who question your rates? Guest co-host, Ed Gandia, has a pretty simple answer. He and host Treasa Edmond talk about embracing the value of your services, asserting your unique value proposition, and never settling for less. They also discuss how a simple mindset shift can redefine your business relationships. Ditch the employee mindset; welcome to the peer-to-peer approach. Ed and Treasa's insights are sure to inspire you to establish yourself as a leader, set clear boundaries, and use language that reflects an equal exchange of value. It’s high time you recognized your worth and reset the dynamics to benefit both your business and your client! About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Ed Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others. Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	06 Dec 2023	#13: How to Juggle Marketing and Client Work with Ed Gandia	00:12:56
Send us a text Curious about how you can strike a balance between pulling in new clients and delivering top-tier work? In this episode Ed Gandia and host Treasa Edmond discuss energy management strategies, the power of time blocking, and the importance of setting dedicated time for marketing and client acquisition. They also discuss how to focus your marketing based on your favorite clients. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Ed Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others. Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	08 Dec 2023	#15: How Ed Gandia Went from Helping Clients to Helping Other Freelancers	00:31:05
Send us a text In this final episode of Ed Gandia's week as guest co-host, we talk about his journey from corporate sales to six-figure writer and his transition to coaching. Sandwiched in the middle of the conversation is a masterclass on the importance of communicating with your clients. Topics we discuss include: How Ed transitioned from corporate sales to 6-figure writer Shifting from client work to knowledge sharing and coaching Managing your capacity The art of managing expectations Communicating effectively with clients, even when the going gets tough The importance of building long-term partnerships with clients. This episode is packed with tips, insights, and strategies that could propel your business to new heights. Don't miss out! About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Ed Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others. Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	07 Dec 2023	#14: How to Grow Your Skills and Your Business with Ed Gandia	00:15:29
Send us a text What do you do when you've reached a comfortable plateau in your business? You level up! In this episode, guest co-host Ed Gandia and host Treasa Edmond answer a question about improving your habits and skills so you can improve your business. This is one of Ed's areas of brilliance, and he offers a powerful exercise you can use to identify where you want to be in two years so you can reverse engineer your path to greater success. If you want to grow yourself and your business, you need to listen to this episode! About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Ed Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others. Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	11 Dec 2023	#16: How to Deal with Client Disagreements with Leslie Lang	00:06:25
Send us a text What happens when a disagreement or conflict with a client puts you on the verge of loosing your professionalism? Host Treasa Edmond and guest co-host Leslie Lang offer some sage advice on the subject of client disputes and conflict. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Leslie Lang is a former journalist turned freelance B2B content marketing writer and content strategist. She specializes in writing about technology and Higher Ed and K-12. Leslie's work includes white papers, ebooks, case studies, ghostwritten articles, op-ed pieces, blog posts, and infographics for marketing agencies and clients such as Microsoft, Google, IBM, Dropbox, Adobe, Salesforce, and Verizon. Interested in Hawaii? Check out Leslie's books—Mauna Kea: A Guide to Hawai‘i’s Sacred Mountain, Exploring Historic Hilo, and What Would Our Kūpuna Do? Check out Leslie’s YouTube channel Midlife Dialogues, where she interviews people doing interesting things in midlife. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	12 Dec 2023	#17: How to Say No to Unreasonable Clients with Leslie Lang	00:06:02
Send us a text Ever grapple with clients making absurd requests that threaten your work’s integrity? Ever had to explain why plagiarism is a big no-no? Host Treasa Edmond and guest co-host Leslie Lang offer advice born from experience on when and how to say no to unreasonable client requests. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Leslie Lang is a former journalist turned freelance B2B content marketing writer and content strategist. She specializes in writing about technology and Higher Ed and K-12. Leslie's work includes white papers, ebooks, case studies, ghostwritten articles, op-ed pieces, blog posts, and infographics for marketing agencies and clients such as Microsoft, Google, IBM, Dropbox, Adobe, Salesforce, and Verizon. Interested in Hawaii? Check out Leslie's books—Mauna Kea: A Guide to Hawai‘i’s Sacred Mountain, Exploring Historic Hilo, and What Would Our Kūpuna Do? Check out Leslie’s YouTube channel Midlife Dialogues, where she interviews people doing interesting things in midlife. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	13 Dec 2023	#18: How to Gain Clients Through Follow-Ups with Leslie Lang	00:05:47
Send us a text Freelancers send out hundreds of letters of introduction or queries, and most rarely hear back from potential clients. Today, guest Leslie Lang provides her insights on how you can turn that no reply into a paying client. Drawing on her experience, Leslie shares that the secret often lies not in the initial contact, but in the persistent follow-ups. It's not about being ignored; it's about understanding that people get busy, and your message might get lost in the shuffle. It's time to equip yourself with the Boss Responses you need to master follow-ups and sign clients! About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Leslie Lang is a former journalist turned freelance B2B content marketing writer and content strategist. She specializes in writing about technology and Higher Ed and K-12. Leslie's work includes white papers, ebooks, case studies, ghostwritten articles, op-ed pieces, blog posts, and infographics for marketing agencies and clients such as Microsoft, Google, IBM, Dropbox, Adobe, Salesforce, and Verizon. Interested in Hawaii? Check out Leslie's books—Mauna Kea: A Guide to Hawai‘i’s Sacred Mountain, Exploring Historic Hilo, and What Would Our Kūpuna Do? Check out Leslie’s YouTube channel Midlife Dialogues, where she interviews people doing interesting things in midlife. Additional Resources "You are Leaving Money on the Table if You Don't Follow Up" by Jennifer Goforth Gregory "Following Up with Prospects—A Different Way to Think About the Process" by Ed Gandia (Episode 181 of the High Income Business Writing Podcast) Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	14 Dec 2023	#19: How to Navigate Last-Minute Client Demands with Leslie Lang	00:08:27
Send us a text Ever been stuck with last-minute client demands and unreasonable requests? We have too! Join host Treasa Edmond and guest co-host Leslie Lang as they navigate the choppy waters of setting boundaries and maintaining quality work while dealing with last-minute work requests. They discuss how clear project timelines, rush fees for urgent tasks, and a well-thought-out communication plan can help create successful client relationships. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Leslie Lang is a former journalist turned freelance B2B content marketing writer and content strategist. She specializes in writing about technology and Higher Ed and K-12. Leslie's work includes white papers, ebooks, case studies, ghostwritten articles, op-ed pieces, blog posts, and infographics for marketing agencies and clients such as Microsoft, Google, IBM, Dropbox, Adobe, Salesforce, and Verizon. Interested in Hawaii? Check out Leslie's books—Mauna Kea: A Guide to Hawai‘i’s Sacred Mountain, Exploring Historic Hilo, and What Would Our Kūpuna Do? Check out Leslie’s YouTube channel Midlife Dialogues, where she interviews people doing interesting things in midlife. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	15 Dec 2023	#20: How Leslie Lang Built a Successful B2B Tech Writing Business	00:27:11
Send us a text Join us as we chat with Leslie Lang, a B2B technology content marketing writer who writes for companies like Microsoft and IBM. Leslie shares about her journey, transitioning from journalism to freelancing, and how she found her niche in technology writing. We talk about everything from managing a diverse client base to streamlining workloads and the various tools Leslie uses to aid in client and work management. Tune in and learn as Leslie shares here experiences and wisdom with us. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Leslie Lang is a former journalist turned freelance B2B content marketing writer and content strategist. She specializes in writing about technology and Higher Ed and K-12. Leslie's work includes white papers, ebooks, case studies, ghostwritten articles, op-ed pieces, blog posts, and infographics for marketing agencies and clients such as Microsoft, Google, IBM, Dropbox, Adobe, Salesforce, and Verizon. Interested in Hawaii? Check out Leslie's books—Mauna Kea: A Guide to Hawai‘i’s Sacred Mountain, Exploring Historic Hilo, and What Would Our Kūpuna Do? Check out Leslie’s YouTube channel Midlife Dialogues, where she interviews people doing interesting things in midlife. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	18 Dec 2023	#21: How to Handle Changes in Point of Contact with Amy Ragland	00:08:22
Send us a text Has your point of contact with a client ever changed? We've been there too. And we know the situation can cause tension when the new person is more difficult to work Join host Treasa Edmond special guest co-host Amy Ragland as they give insights on how to handle changes in point of content with established clients. They also discuss when it's best to make the hard decision and let the client go. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Amy Ragland started freelancing in 2002, when digital marketing wasn’t a thing yet. She started her freelance journey writing copy and content for old-school hard copy materials like brochures, magazines and physical newsletters. Over the next 15 years, she freelanced part-time on the side while working and raising her young daughters. She decided to make the jump to full-time freelance in 2017 and hasn’t looked back. Today, she writes content and copy for the financial services industry, crafting content for wealth management firms, banks and WealthTech providers through her company, Luminary Financial Content LLC. Subscribe to the How I Freelance Newsletter Buy your copy of the 2024 Planning Guide for Freelancers, Coaches & Consultants Connect with Amy on LinkedIn Find Amy on Threads Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	19 Dec 2023	#22: How to End Client Contracts with Amy Ragland	00:06:39
Send us a text Ending a relationship with a client is not always an easy thing. In this episode, host Treasa Edmond and guest co-host Amy Ragland talk through the sometimes necessity of ending those relationships, and how to do it professionally. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Amy Ragland started freelancing in 2002, when digital marketing wasn’t a thing yet. She started her freelance journey writing copy and content for old-school hard copy materials like brochures, magazines and physical newsletters. Over the next 15 years, she freelanced part-time on the side while working and raising her young daughters. She decided to make the jump to full-time freelance in 2017 and hasn’t looked back. Today, she writes content and copy for the financial services industry, crafting content for wealth management firms, banks and WealthTech providers through her company, Luminary Financial Content LLC. Subscribe to the How I Freelance Newsletter Buy your copy of the 2024 Planning Guide for Freelancers, Coaches & Consultants Connect with Amy on LinkedIn Find Amy on Threads Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	20 Dec 2023	#23: How to Decide if Freelancing is Right for You with Amy Ragland	00:08:07
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Amy Ragland take a serious look at the difficulties and challenges of freelancing, especially for those who've transitioned into running a business due to situations like layoffs. They discuss the importance of understanding your fulfillment and comfort level, the misinformation surrounding freelancing as an easy job, and the importance of networking, mentorship, and soul-searching. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Amy Ragland started freelancing in 2002, when digital marketing wasn’t a thing yet. She started her freelance journey writing copy and content for old-school hard copy materials like brochures, magazines and physical newsletters. Over the next 15 years, she freelanced part-time on the side while working and raising her young daughters. She decided to make the jump to full-time freelance in 2017 and hasn’t looked back. Today, she writes content and copy for the financial services industry, crafting content for wealth management firms, banks and WealthTech providers through her company, Luminary Financial Content LLC. Subscribe to the How I Freelance Newsletter Buy your copy of the 2024 Planning Guide for Freelancers, Coaches & Consultants Connect with Amy on LinkedIn Find Amy on Threads Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	21 Dec 2023	#24: How to Identify and Address Red Flags with Amy Ragland	00:09:27
Send us a text In this episode of the Boss Responses Podcast, host Treasa Edmond and guest co-host Amy Ragland discuss the red flags to watch out for while interacting with potential clients. They stress the importance of following your gut instinct when it comes to dealing with suspect clients or situations. The discussion emphasizes the need to define an ideal client profile, and to guide clients on matters concerning budget setting and project scope, enhancing the client-provider relationship. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Amy Ragland started freelancing in 2002, when digital marketing wasn’t a thing yet. She started her freelance journey writing copy and content for old-school hard copy materials like brochures, magazines and physical newsletters. Over the next 15 years, she freelanced part-time on the side while working and raising her young daughters. She decided to make the jump to full-time freelance in 2017 and hasn’t looked back. Today, she writes content and copy for the financial services industry, crafting content for wealth management firms, banks and WealthTech providers through her company, Luminary Financial Content LLC. Subscribe to the How I Freelance Newsletter Buy your copy of the 2024 Planning Guide for Freelancers, Coaches & Consultants Connect with Amy on LinkedIn Find Amy on Threads Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	22 Dec 2023	#25: How Amy Ragland Found Freelance Success in the Financial Services Niche	00:31:42
Send us a text Host Treasa Edmond talks with Amy Ragland, a freelancer who specializes in content for the financial services industry. They discuss her experiences transitioning from part-time to full-time freelancing, the challenges she's faced, and how she manages clients. Topics they touch on include the importance of setting boundaries, having a business plan, adapting to life changes, and maintaining a flexible approach to business. Amy also highlights her enjoyment of giving back to other freelancers to help them navigate their way through freelance work and invites listeners to subscribe to her newsletter, "How I Freelance." About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Amy Ragland started freelancing in 2002, when digital marketing wasn’t a thing yet. She started her freelance journey writing copy and content for old-school hard copy materials like brochures, magazines and physical newsletters. Over the next 15 years, she freelanced part-time on the side while working and raising her young daughters. She decided to make the jump to full-time freelance in 2017 and hasn’t looked back. Today, she writes content and copy for the financial services industry, crafting content for wealth management firms, banks and WealthTech providers through her company, Luminary Financial Content LLC. Subscribe to the How I Freelance Newsletter Buy your copy of the 2024 Planning Guide for Freelancers, Coaches & Consultants Connect with Amy on LinkedIn Find Amy on Threads Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	08 Jan 2024	#26: How to Handle Clients Treating You Like an Employee with Alan Heymann	00:08:06
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Alan Heymann discuss the issue of client boundaries, particularly in the context of independent professionals dealing with clients treating them like employees. They provide suggestions for managing such situations, including communicating clearly about boundaries outlined in the contract, encouraging mutual respect, and tactfully questioning why they are overstepping the boundaries. The discussion also touches on understanding the motives of the client and the necessity of sometimes having to terminate relationships with clients who continuously violate boundary agreements. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Alan Heymann, JD, PCC has a knack for coaching fellow introverts, helping them find their superpowers in an extroverted world. Alan also specializes in coaching through transitions. He is the author of the book Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life. An expert communicator and engaging speaker, he spent more than two decades in public, government, and nonprofit communications—leading teams from 2 to more than 100 people. Inspired by a career transformation he brought about with the support of an executive coach, Alan decided to become a coach himself. He founded Peaceful Direction in April 2019. Buy your copy of Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life Connect with Alan on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	09 Jan 2024	#27: How to Find Purpose and Structure in Your Freelance Business with Alan Heymann	00:09:26
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Alan Heymann discuss how purpose, goal setting, and strategic business planning play in a freelance or small business setup. Responding to a reader’s inquiry about feeling a lack of structure, they stress the importance of knowing "why" you started your business. They also advise on setting specific goals unrelated to income and making regular check-ins for business goals to cope with life changes and allow possible pivots. Finding joy in the work being done should be a central part of running a business. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Alan Heymann, JD, PCC has a knack for coaching fellow introverts, helping them find their superpowers in an extroverted world. Alan also specializes in coaching through transitions. He is the author of the book Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life. An expert communicator and engaging speaker, he spent more than two decades in public, government, and nonprofit communications—leading teams from 2 to more than 100 people. Inspired by a career transformation he brought about with the support of an executive coach, Alan decided to become a coach himself. He founded Peaceful Direction in April 2019. Buy your copy of Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life Connect with Alan on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	10 Jan 2024	#28: How to Find Good Clients with Alan Heymann	00:09:25
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Alan Heymann discuss how to find quality clients as a freelancer or business owner. They discuss the importance of not undercharging, the need to consider your experience and skill set, the power of building and leveraging professional relationships and networks for referrals, the concept of charging what you're worth to attract better clients, and how collaboration rather than competition can be beneficial in professional communities. The episode emphasizes the need to be comfortable with asking for more money and shifting the scarcity mindset to make room for high-valued projects. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Alan Heymann, JD, PCC has a knack for coaching fellow introverts, helping them find their superpowers in an extroverted world. Alan also specializes in coaching through transitions. He is the author of the book Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life. An expert communicator and engaging speaker, he spent more than two decades in public, government, and nonprofit communications—leading teams from 2 to more than 100 people. Inspired by a career transformation he brought about with the support of an executive coach, Alan decided to become a coach himself. He founded Peaceful Direction in April 2019. Buy your copy of Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life Connect with Alan on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	11 Jan 2024	#29: How to Balance Work and Personal Responsibilities with Alan Heymann	00:11:40
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond, and her guest co-host, Alan Heymann, take a look at the challenging topic of maintaining work-life balance when running a business. Discussing the difficulty of managing time in the face of client demands and family responsibilities, they emphasize the importance of defining what you want your life and work to look like, before working toward that goal. Treasa and Alan explore strategies such as setting boundaries, understanding when to say "no" and the value of being present during working hours. They also highlight the implications for creatives, especially writers, of recognizing their peak productive times and balancing this with their other commitments. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Alan Heymann, JD, PCC has a knack for coaching fellow introverts, helping them find their superpowers in an extroverted world. Alan also specializes in coaching through transitions. He is the author of the book Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life. An expert communicator and engaging speaker, he spent more than two decades in public, government, and nonprofit communications—leading teams from 2 to more than 100 people. Inspired by a career transformation he brought about with the support of an executive coach, Alan decided to become a coach himself. He founded Peaceful Direction in April 2019. Buy your copy of Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life Connect with Alan on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	12 Jan 2024	#30: How Alan Heymann Went from Employee to Business Owner	00:26:33
Send us a text In this episode of the Boss Responses Podcast, host Treasa Edmond talks with guest co-host Alan Heymann about his business and his journey from employee to business owner. The discuss coaching and client relationships, the keys to maintaining a successful small business, Alan's entrepreneurial journey, and about his journey to become an executive and leadership coach. Alan also shares about his book, Don't Just Have the Soup. You're not going to want to miss Alan's insights on the importance of setting client expectations, handling difficult clients, outsourcing, setting rates, and embracing self-worth. About the Hosts Treasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences. Connect with Treasa on LinkedIn Follow Boss Responses on Instagram Alan Heymann, JD, PCC has a knack for coaching fellow introverts, helping them find their superpowers in an extroverted world. Alan also specializes in coaching through transitions. He is the author of the book Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life. An expert communicator and engaging speaker, he spent more than two decades in public, government, and nonprofit communications—leading teams from 2 to more than 100 people. Inspired by a career transformation he brought about with the support of an executive coach, Alan decided to become a coach himself. He founded Peaceful Direction in April 2019. Buy your copy of Don’t Just Have the Soup: 52 Analogies for Leadership, Coaching and Life Connect with Alan on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	27 May 2024	#31: How a Simple Website Can Help Your Freelance Career with Eagranie Yuh	00:07:26
Send us a text Curious if you really need a website as you launch your freelancing career or business? Join us on this Boss Responses podcast episode, where I’m thrilled to have Eagranie Yuh, a seasoned white paper specialist and podcast consultant from Tasmania, Australia, as our guest co-host. Together, we look at the question of whether a website is a necessity right from the start. You’ll hear Eagranies expert insights on presenting a professional image, attracting high-level clients, and cost-effective web hosting solutions like Carrd. Eagranie Yuh helps marketers in risk, insurance, and HR build brand authority with white papers and podcasts. She’s an award-winning writer and journalist, and she’s written for publications like The Washington Post, The South China Morning Post and Saveur. Her work has been anthologized in Best Food Writing and has received several M.F.K. Fisher Awards. Prior to starting her own consultancy, Eagranie was the editorial director in a marketing communications agency, where she helped Fortune 500 companies conceptualize, develop and implement content marketing programs. Connect with Eagranie on LinkedIn. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	28 May 2024	#32: Is Your Business Ready for Growth? with Eagranie Yuh	00:09:56
Send us a text What if you could take your business from its current plateau and reach new heights? In this episode, we explore this possibility with guest co-host Eagranie Yuh. We'll discuss pinpointing your ideal client, the importance of raising your rates, and how improved service quality can lead to better client relationships. Learn about the potential growth that comes from hiring other freelancers and expanding your capacity while maintaining the same quality of service. This episode is your guide to moving past being "middle of the road" and accelerating toward your business goals. Tune in for actionable advice that can transform your business trajectory! Eagranie Yuh helps marketers in risk, insurance, and HR build brand authority with white papers and podcasts. She’s an award-winning writer and journalist, and she’s written for publications like The Washington Post, The South China Morning Post and Saveur. Her work has been anthologized in Best Food Writing and has received several M.F.K. Fisher Awards. Prior to starting her own consultancy, Eagranie was the editorial director in a marketing communications agency, where she helped Fortune 500 companies conceptualize, develop and implement content marketing programs. Connect with Eagranie on LinkedIn. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	29 May 2024	#33: Should You Compromise on Your Fees? with Eagranie Yu	00:12:40
Send us a text Have you ever felt trapped by the need to accept lower rates from clients just to stay afloat? Today on Boss Responses, we look at whether compromising on your rate is a savvy move or a slippery slope. Our insightful guest co-host Eagranie Yuh joins host Treasa Edmond in a close look into the nuances of negotiating rates without sacrificing your professional confidence or integrity. Today's episode takes a look at reducing the scope of work to align with a client's budget, the importance of maintaining a financial buffer, scheduling vacations, and leveraging proactive marketing to land higher-paying gigs. Don't let immediate financial pressures force you into less-than-ideal situations; instead, learn to preemptively market yourself and pursue work that genuinely aligns with your business aspirations. Eagranie Yuh helps marketers in risk, insurance, and HR build brand authority with white papers and podcasts. She’s an award-winning writer and journalist, and she’s written for publications like The Washington Post, The South China Morning Post and Saveur. Her work has been anthologized in Best Food Writing and has received several M.F.K. Fisher Awards. Prior to starting her own consultancy, Eagranie was the editorial director in a marketing communications agency, where she helped Fortune 500 companies conceptualize, develop and implement content marketing programs. Connect with Eagranie on LinkedIn. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	30 May 2024	#34: Is It Worth Compromising on Your Payment Terms? with Eagranie Yuh	00:10:23
Send us a text In this episode of the Boss Responses Podcast, host Treasa Edmond is joined for the fourth day by guest Eagranie Yuh. They delve into the complexities of dealing with client payment policies that conflict with your own business practices. From insisting on deposits to negotiating terms with large corporations, they share valuable insights on maintaining professionalism and protecting your business interests. Hear practical advice on how to handle clients who prefer net 30 payments, the importance of communication, and flexible solutions like retainers. Listen in as they empower you with strategies to stand firm with your policies while still fostering beneficial client relationships. Eagranie Yuh helps marketers in risk, insurance, and HR build brand authority with white papers and podcasts. She’s an award-winning writer and journalist, and she’s written for publications like The Washington Post, The South China Morning Post and Saveur. Her work has been anthologized in Best Food Writing and has received several M.F.K. Fisher Awards. Prior to starting her own consultancy, Eagranie was the editorial director in a marketing communications agency, where she helped Fortune 500 companies conceptualize, develop and implement content marketing programs. Connect with Eagranie on LinkedIn. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	31 May 2024	#35: From Chemist to Content Specialist—Eagranie Yuh’s Business Journey	00:44:02
Send us a text In this episode of the Boss Responses Podcast, host Treasa Edmond interviews special guest co-host Eagranie Yuh, a white paper specialist and podcast consultant. They delve into Eagranie's background as a chemist, journalist, and marketer, and discuss her journey towards becoming a business owner. Eagranie explores the challenges and strategies involved in running a business, managing client expectations, and setting processes and systems in place for better workflow. She also shares insights on choosing the right clients, handling difficult client relationships, and the importance of having honest, upfront conversations in business. This one is more than a podcast episode, it's a masterclass in how to run a freelancing business the Boss Responses way. Eagranie Yuh helps marketers in risk, insurance, and HR build brand authority with white papers and podcasts. She’s an award-winning writer and journalist, and she’s written for publications like The Washington Post, The South China Morning Post and Saveur. Her work has been anthologized in Best Food Writing and has received several M.F.K. Fisher Awards. Prior to starting her own consultancy, Eagranie was the editorial director in a marketing communications agency, where she helped Fortune 500 companies conceptualize, develop and implement content marketing programs. Connect with Eagranie on LinkedIn. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	03 Jun 2024	#36: How to Handle Clients with Cash Flow Problems, with Michelle Garrett	00:06:35
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Michelle Garrett discuss the challenges freelancers and business owners face when clients have cash flow problems. They explore how to handle delayed payments, the importance of sticking to your deposit policies, and strategies for managing expenses incurred on behalf of clients. This episode is packed with practical insights on securing payments and maintaining professional boundaries. About our Guest Michelle Garrett is a public relations consultant, writer, and speaker who helps B2B companies create content, earn media coverage, and position themselves as thought leaders in their industries. After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Grab your copy of Michelle's Book: B2B PR That Gets Results Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	04 Jun 2024	#37: Strategies for Handling Unfair Criticism from Clients, with Michelle Garrett	00:06:51
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Michelle Garrett tackle the issue of imposter syndrome, particularly in the context of negative client feedback. They offer strategies for managing unsatisfied clients and emphasize the importance of maintaining a positive mindset. The discussion includes practical tips you can use to boost your morale! About our Guest Michelle Garrett is a public relations consultant, writer, and speaker who helps B2B companies create content, earn media coverage, and position themselves as thought leaders in their industries. After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Grab your copy of Michelle's Book: B2B PR That Gets Results Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	05 Jun 2024	#38: What to Say When Clients Question Your Rates, with Michelle Garrett	00:06:26
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond is joined by guest co-host Michelle Garrett to discuss how to handle potential clients questioning your rates. They delve into strategies for explaining the value of your services, vetting clients, and adjusting project scopes instead of lowering rates. This episode provides essential advice for freelancers and business owners on maintaining confidence in their pricing and managing client expectations. About our Guest Michelle Garrett is a public relations consultant, writer, and speaker who helps B2B companies create content, earn media coverage, and position themselves as thought leaders in their industries. After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Grab your copy of Michelle's Book: B2B PR That Gets Results Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	06 Jun 2024	#39: What Should You Do When Clients Delay Projects? with Michelle Garrett	00:08:12
Send us a text In this episode of Boss Responses podcast, host Treasa Edmond and guest co-host Michelle Garrett discuss strategies for dealing with clients who delay projects by not providing necessary information on time. They emphasize the importance of setting clear expectations, having open conversations, and defining deadlines upfront. They also explore how effective client management can prevent such issues. Treasa shares her long-standing experience handling clients, and Michelle offers insights from her PR field. Tune in to learn how to navigate client delays and maintain productive relationships. About our Guest Michelle Garrett is a public relations consultant, writer, and speaker who helps B2B companies create content, earn media coverage, and position themselves as thought leaders in their industries. After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Grab your copy of Michelle's Book: B2B PR That Gets Results Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	07 Jun 2024	#40: Behind the Scenes of PR Freelancing with Expert Michelle Garrett	00:24:02
Send us a text In this episode of Boss Responses, host Treasa Edmond is joined by guest Michelle Garrett, an influential PR consultant, writer, and speaker specializing in B2B companies. Michelle shares insights from her extensive career, including founding her own consulting business. They discuss the importance of choosing the right clients, setting realistic expectations, and the value of freelancers supporting each other through platforms like Michelle’s Freelance Chat. Michelle's practical advice on client management, thought leadership, and the significance of building lasting relationships provides valuable lessons for anyone running their own business or working with clients. 00:00 Introduction to the Podcast and Guest 00:11 Michelle Garrett's Background and Achievements 01:16 Discovering Michelle and Freelance Chat 01:44 Starting and Running a PR Business 05:23 Challenges and Strategies in Freelancing 09:21 Client Management and Expectations 13:07 Tools and Systems for Freelancers 21:12 Freelance Chat and Community Support 22:38 Final Thoughts and Advice About our Guest Michelle Garrett is a public relations consultant, writer, and speaker who helps B2B companies create content, earn media coverage, and position themselves as thought leaders in their industries. After working in various PR and marketing communications roles, including time spent in Silicon Valley with technology companies such as HP, Adobe, and numerous startups, she launched her consulting business to provide down-to-earth advice and a practical approach to public relations for her clients. Repeatedly ranked among the industry’s most influential PR professionals, Michelle has written a book, B2B PR That Gets Results. She also launched her own YouTube show, PR Explored, where she interviews trusted industry experts about public relations trends and topics. Michelle has written hundreds of articles that have been featured in business publications including Entrepreneur, Muck Rack, and Ragan’s PR Daily. She’s a frequent podcast guest, often quoted as an expert source on public relations, and regularly speaks at events like Content Marketing World, the largest gathering of content marketing professionals in the world. In 2018, she founded a weekly Twitter chat called #FreelanceChat to help support freelancers in what can be a lonely journey. Since then, it’s grown to attract dozens of new participants and has been featured in Entrepreneur, MSN Money, and the Houston Chronicle. In 2024, the chat moved to YouTube. Connect with Michelle on LinkedIn Grab your copy of Michelle's Book: B2B PR That Gets Results Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	24 Jun 2024	#41: Red Flag Clients and Getting Paid with Liz Heflin	00:16:21
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond is joined by freelance writer and editor Liz Heflin to discuss strategies for managing difficult clients and ensuring timely payment. They delve into practical insights including the importance of contracts, the benefits of requiring deposits, mastering the art of uncomfortable conversations about money, setting clear boundaries, and learning to trust one's intuition when selecting clients. They also share creative solutions to mitigate non-payment issues. About Our Guest Liz Heflin has been a freelance writer and editor since 2006. She’s also the founder of MACE Writing, her content marketing consultancy. After fifteen years of seeing firsthand the benefits of freelance, she launched a second arm of her business. Designed to help her fellow freelance writers have more success, these services include group and private coaching, resource creation, and the Inkwell community. Liz is excited every day to do her job, and her mission is helping other freelancers capture that in their lives! Links You Might Want Check out Liz's Inkwell community Connect with Liz on LinkedIn Interested in Liz's "Find Your Floor" course? Learn more about it. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	25 Jun 2024	#42: Niching Down vs Being a Generalist with Liz Heflin	00:12:41
Send us a text The niching down dilemma: to specialize or not to specialize. In this episode of the Boss Responses podcast, host Treasa Edmond and guest Liz Heflin delve into the topic of niching down in freelancing. The discussion addresses the common advice that freelancers must specialize to succeed. Treasa and Liz share their personal experiences and viewpoints on the importance of niching down versus maintaining variety in their work. They explore the benefits of specialization, including efficiency, reputation, and financial goals, while also emphasizing the freedom to experiment and diversify. The episode offers practical insights into building a successful freelance business, managing client expectations, and maintaining integrity in client relationships. About Our Guest Liz Heflin has been a freelance writer and editor since 2006. She’s also the founder of MACE Writing, her content marketing consultancy. After fifteen years of seeing firsthand the benefits of freelance, she launched a second arm of her business. Designed to help her fellow freelance writers have more success, these services include group and private coaching, resource creation, and the Inkwell community. Liz is excited every day to do her job, and her mission is helping other freelancers capture that in their lives! Links You Might Want Check out Liz's Inkwell community Connect with Liz on LinkedIn Interested in Liz's "Find Your Floor" course? Learn more about it. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	25 Jun 2024	#43: A Masterclass in Avoiding the Feast or Famine Cycle with Liz Heflin	00:19:23
Send us a text In today's episode of the Boss Responses podcast, hosts Treasa Edmond and guest co-host Liz Heflin discuss strategies for avoiding the feast and famine cycle common in freelancing. They explore the importance of understanding one's work capacity, building sustainable business practices, leveraging community support, and consistently marketing for ongoing client work. Key insights they discuss include anchor clients, maintaining a buffer for unexpected opportunities, and prioritizing ideal clients. About Our Guest Liz Heflin has been a freelance writer and editor since 2006. She’s also the founder of MACE Writing, her content marketing consultancy. After fifteen years of seeing firsthand the benefits of freelance, she launched a second arm of her business. Designed to help her fellow freelance writers have more success, these services include group and private coaching, resource creation, and the Inkwell community. Liz is excited every day to do her job, and her mission is helping other freelancers capture that in their lives! Links You Might Want Check out Liz's Inkwell community Connect with Liz on LinkedIn Interested in Liz's "Find Your Floor" course? Learn more about it. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	27 Jun 2024	#44: Should I Quit Freelancing? The Importance of Mindset with Liz Heflin	00:17:18
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest Liz Heflin address the doubts and challenges faced by freelancers, especially when dealing with imposter syndrome and low-paying clients. They respond to a question from Paul, a 10-year freelance veteran struggling to make ends meet and doubting his abilities. Treasa and Liz provide practical advice on paying attention to your mental health, raising rates, and finding better clients. The episode emphasizes the importance of a positive mindset, proactively seeking quality clients, and effectively managing client relationships to overcome self-doubt and grow a successful business. About Our Guest Liz Heflin has been a freelance writer and editor since 2006. She’s also the founder of MACE Writing, her content marketing consultancy. After fifteen years of seeing firsthand the benefits of freelance, she launched a second arm of her business. Designed to help her fellow freelance writers have more success, these services include group and private coaching, resource creation, and the Inkwell community. Liz is excited every day to do her job, and her mission is helping other freelancers capture that in their lives! Links You Might Want Check out Liz's Inkwell community Connect with Liz on LinkedIn Interested in Liz's "Find Your Floor" course? Learn more about it. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	28 Jun 2024	#45: Taking the Trauma out of Setting Your Freelance Rates with Liz Heflin	00:48:03
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond welcomes Liz Heflin for her final episode of the week and an in-depth discussion on setting freelance rates. Liz shares her journey, starting from her early days of charging minimum wage to her current position of offering high-value content services. The episode covers key strategies for setting rates, dealing with rate-related imposter syndrome, negotiating with clients, and building lasting partnerships. Treasa and Liz provide actionable advice for freelancers to confidently set and adjust their rates, ensuring they get paid what they're worth while maintaining successful client relationships. About Our Guest Liz Heflin has been a freelance writer and editor since 2006. She’s also the founder of MACE Writing, her content marketing consultancy. After fifteen years of seeing firsthand the benefits of freelance, she launched a second arm of her business. Designed to help her fellow freelance writers have more success, these services include group and private coaching, resource creation, and the Inkwell community. Liz is excited every day to do her job, and her mission is helping other freelancers capture that in their lives! Links You Might Want Check out Liz's Inkwell community Connect with Liz on LinkedIn Interested in Liz's "Find Your Floor" course? Learn more about it. Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	26 Aug 2024	#46: Turning One-Off Clients into Repeat Business with Jessica Walrack	00:07:21
Send us a text What if you could transform your one-off clients into loyal, long-term partners? Join us on this episode of the Boss Responses podcast as host Treasa Edmond sits down with Jessica Walrick, the mastermind behind All Things Freelance Writing. Jessica and I tackle Leigh's question of how to create repeat and retainer work. Whether you're struggling to keep clients coming back or simply want to refine your approach, we promise this episode is packed with actionable strategies to strengthen your client relationships and secure ongoing projects. About Our Guest Jessica Walrack is the founder of All Things Freelance Writing—a community that helps freelance writers build their ideal businesses through its blog, weekly jobs newsletter, and other resources. She’s also a freelance finance journalist with 11 years of professional writing experience. You can find her work regularly featured in national publications including US News and World, CBS News MoneyWatch, Newsweek, and Wallstreet Journal BuySide. Links You Might Want Sign up for the free All Things Freelance Writing weekly jobs newsletter Connect with Jessica on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	27 Aug 2024	#47: Avoiding Burnout as a Freelancer with Jessica Walrack	00:10:59
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest Jessica Walrack discuss the challenges of balancing steady, profitable work with maintaining creative energy and content quality. Both share their personal journeys of handling constant deadlines, recognizing early signs of burnout, and developing strategies to gauge personal limits. They also emphasize the importance of setting boundaries, regularly evaluating projects, and continually moving up in client quality and work standards to prevent burnout. This episode is a must-listen for freelancers and business owners aiming to sustain a healthy and thriving business. About Our Guest Jessica Walrack is the founder of All Things Freelance Writing—a community that helps freelance writers build their ideal businesses through its blog, weekly jobs newsletter, and other resources. She’s also a freelance finance journalist with 11 years of professional writing experience. You can find her work regularly featured in national publications including US News and World, CBS News MoneyWatch, Newsweek, and Wallstreet Journal BuySide. Links You Might Want Sign up for the free All Things Freelance Writing weekly jobs newsletter Connect with Jessica on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	28 Aug 2024	#48: Getting Clients Without Cold Emails with Jessica Walrack	00:16:22
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Jessica Walrack discuss the challenges of finding clients, especially during economic downturns. They explore strategies to attract clients, reach out effectively, and emphasize the significance of relational marketing over cold emails. The conversation covers how to leverage past clients, build sincere connections on LinkedIn, optimize LinkedIn profiles, and the importance of showcasing case studies and client testimonials. Tune in for some practical insights on maintaining a consistent influx of clients without the need for straight cold outreach. About Our Guest Jessica Walrack is the founder of All Things Freelance Writing—a community that helps freelance writers build their ideal businesses through its blog, weekly jobs newsletter, and other resources. She’s also a freelance finance journalist with 11 years of professional writing experience. You can find her work regularly featured in national publications including US News and World, CBS News MoneyWatch, Newsweek, and Wallstreet Journal BuySide. Links You Might Want Sign up for the free All Things Freelance Writing weekly jobs newsletter Connect with Jessica on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	29 Aug 2024	#49: Managing Difficult Clients with Jessica Walrack	00:18:15
Send us a text Ever wondered how to turn difficult client interactions into successful collaborations? Discover the secrets to managing unorganized clients, conflicting instructions, and never-ending revisions in this engaging episode of Boss Responses. Host Treasa Edmond and guest Jessica Walrack share their experiences and frustrations, offering actionable strategies to guide clients towards providing clear instructions, setting boundaries, and knowing when it’s time to seek better-fitting clients. They also share insights into the importance of clear and effective client relationships from the outset, and how to position yourself as a subject matter expert while fostering equal partnerships with your clients. Tune in for practical advice that every freelancer and business owner needs to hear! About Our Guest Jessica Walrack is the founder of All Things Freelance Writing—a community that helps freelance writers build their ideal businesses through its blog, weekly jobs newsletter, and other resources. She’s also a freelance finance journalist with 11 years of professional writing experience. You can find her work regularly featured in national publications including US News and World, CBS News MoneyWatch, Newsweek, and Wallstreet Journal BuySide. Links You Might Want Sign up for the free All Things Freelance Writing weekly jobs newsletter Connect with Jessica on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	30 Aug 2024	#50: Better Clients, Less Marketing, and a Dream Business with Jessica Walrack	00:43:20
Send us a text In the 50th episode of the Boss Responses podcast, host Treasa Edmond celebrates the journey of starting the podcast and shares an insightful discussion with special guest, Jessica Walrack—founder of All Things Freelance Writing and a seasoned freelance finance journalist. They go deep into the importance of niching down in freelance writing and transitioning from outbound to inbound marketing. Jessica shares her experience of navigating the freelance industry, honing her niche, and building a successful inbound client strategy. The episode also covers the impact of consistent marketing, building trust with clients, and breaking the feast and famine cycle. If you are looking to grow and optimize your business, you'll want to join Treasa and Jessica for an episode full of practical insights. About Our Guest Jessica Walrack is the founder of All Things Freelance Writing—a community that helps freelance writers build their ideal businesses through its blog, weekly jobs newsletter, and other resources. She’s also a freelance finance journalist with 11 years of professional writing experience. You can find her work regularly featured in national publications including US News and World, CBS News MoneyWatch, Newsweek, and Wallstreet Journal BuySide. Links You Might Want Sign up for the free All Things Freelance Writing weekly jobs newsletter Connect with Jessica on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	21 Oct 2024	#51: How to Attract and Reach Out to the Right Clients with Lizzie Davey	00:09:11
Send us a text Join host Treasa Edmond and special guest co-host Lizzie Davey in this episode of Boss Responses as they share invaluable strategies for reaching out to and attracting the right clients. They give practical tips for forming relationships with potential clients, warm pitching, and qualifying clients. You'll learn why it's essential to work with clients who value your work and how to promote yourself effectively to ensure your proposals stand out. Don't miss this engaging discussion full of advice to enhance your marketing efforts and client connections! About Our Guest Lizzie Davey is a Brighton-based copywriter and content strategist with a love for tea, gin, and a knack for taking brands to new heights. With 10 years of experience in marketing, SaaS, and ecommerce, she's helped some of the biggest names in the industry attract and convert their ideal audience. Known for her conversational tone and actionable advice, Lizzie’s content is anything but fluffy. Fun fact: she’s an identical twin, has done the world’s highest bungy jump, and even used to race donkeys! Links You Might Want Sign up for Lizzie's Newsletter Check out Lizzie's Resources for Freelance Writers Connect with Lizzie on LinkedIn Instagram Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	22 Oct 2024	#52: Handling Scope Creep like a Boss with Lizzie Davey	00:09:54
Send us a text In this episode of the Boss Responses podcast, host Treasa Edmond and guest co-host Lizzie Davey delve into effective strategies for managing scope creep and handling client feedback delays. They share their experiences and provide actionable advice such as setting strict project boundaries, clarifying feedback deadlines, and demonstrating expertise early on to establish respect and professional relationships. Tune in to learn how to protect your business while fostering better client interactions through honest conversations and robust contracts. About Our Guest Lizzie Davey is a Brighton-based copywriter and content strategist with a love for tea, gin, and a knack for taking brands to new heights. With 10 years of experience in marketing, SaaS, and ecommerce, she's helped some of the biggest names in the industry attract and convert their ideal audience. Known for her conversational tone and actionable advice, Lizzie’s content is anything but fluffy. Fun fact: she’s an identical twin, has done the world’s highest bungy jump, and even used to race donkeys! Links You Might Want Sign up for Lizzie's Newsletter Check out Lizzie's Resources for Freelance Writers Connect with Lizzie on LinkedIn Instagram Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	23 Oct 2024	#53: How to Avoid Freelancing Dry Spells with Lizzie Davey	00:10:05
Send us a text In this episode of the Boss Responses podcast, Treasa Edmond and her guest co-host Lizzie dive into the ever-relevant topic of the feast and famine cycle, something every freelancer and business owner faces at some point. They look at the challenge of managing fluctuating workloads and offer practical advice on how to maintain consistency by properly managing deadlines. Lizzie and Treasa share insights on how knowing your limits, setting realistic goals, and cultivating community connections can help sustain a healthy freelance business. They also explore the benefits of securing repeat clients and the importance of never stopping your marketing efforts. Tune in for a conversation filled with actionable tips to help you navigate your freelance journey! About Our Guest Lizzie Davey is a Brighton-based copywriter and content strategist with a love for tea, gin, and a knack for taking brands to new heights. With 10 years of experience in marketing, SaaS, and ecommerce, she's helped some of the biggest names in the industry attract and convert their ideal audience. Known for her conversational tone and actionable advice, Lizzie’s content is anything but fluffy. Fun fact: she’s an identical twin, has done the world’s highest bungy jump, and even used to race donkeys! Links You Might Want Sign up for Lizzie's Newsletter Check out Lizzie's Resources for Freelance Writers Connect with Lizzie on LinkedIn Instagram Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	24 Oct 2024	#54: Balancing Work and Life as a Freelancer with Lizzie Davey	00:17:39
Send us a text In this episode of the Boss Responses Podcast, host Treasa Edmond and guest co-host Lizzie Davey dive into effective strategies for managing freelance work and personal life. They explore the contrasts between corporate and freelance environments, emphasizing the need for a flexible yet structured schedule. Topics include the importance of setting internal deadlines, using tools like Notion and Llama Life for organization, and maintaining strict work-life boundaries. This episode provides practical insights for freelancers, business owners, and client-facing professionals seeking to balance their workloads and personal lives while maintaining productivity and creativity. About Our Guest Lizzie Davey is a Brighton-based copywriter and content strategist with a love for tea, gin, and a knack for taking brands to new heights. With 10 years of experience in marketing, SaaS, and ecommerce, she's helped some of the biggest names in the industry attract and convert their ideal audience. Known for her conversational tone and actionable advice, Lizzie’s content is anything but fluffy. Fun fact: she’s an identical twin, has done the world’s highest bungy jump, and even used to race donkeys! Links You Might Want Sign up for Lizzie's Newsletter Check out Lizzie's Resources for Freelance Writers Connect with Lizzie on LinkedIn Instagram Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	21 Jan 2025	#55: Evaluating Client Risks with Sarah Greesonbach	00:12:04
Send us a text Ever wondered if dedicating most of your working hours to a single client is a smart business move? Join host Treasa Edmond and guest co-host Sarah Greesonbach, founder of B2B Content Studio, as they unravel the complexities of managing long-term client relationships, especially within the unpredictable realm of startups. Sarah shares her wealth of experience in high-impact marketing content, and together they highlight the potential risks and the importance of contract flexibility. The discussion is packed with personal stories and essential advice on maintaining a consistent marketing strategy to ensure you're never left scrambling for new clients when circumstances change. About Our Guest Sarah Greesonbach is the founder of B2B Content Studio and a seasoned expert in B2B marketing content. With over a decade of experience writing for Fortune 100 brands and top executives, Sarah specializes in transforming complex ideas into clear, compelling content. She has worked with industries ranging from SaaS and HR tech to retail and higher education, helping businesses showcase their unique value to prospective customers. Links You Might Want Check out B2B Writing Institute and sign up for Sarah's newsletter Connect with Sarah on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	21 Jan 2025	#56: What to do when the Project is TOO Much with Sarah Greesonbach	00:10:23
Send us a text What happens when a freelance project becomes more complicated than imagined? Join Treasa Edmond and guest co-host Sarah Greesonbach as they answer a questions for Zach, a graphic designer who's found himself in over his head after he accepts a dense, technical biotech project. It's good to stretch ourselves and learn new skills and niches, but when is up-skilling during a client project a bad idea? We stress the importance of honesty over the false comfort of "faking it till you make it," and explore how open conversations and leveraging client resources can help us complete difficult tasks. We also look at when a freelancer should renegotiate terms when projects outgrow their initial scope, so you can still provide great quality without taking a financial hit. Listen in for insights and strategies that freelancers and business owners can use to turn complex challenges into successful outcomes. About Our Guest Sarah Greesonbach is the founder of B2B Content Studio and a seasoned expert in B2B marketing content. With over a decade of experience writing for Fortune 100 brands and top executives, Sarah specializes in transforming complex ideas into clear, compelling content. She has worked with industries ranging from SaaS and HR tech to retail and higher education, helping businesses showcase their unique value to prospective customers. Links You Might Want Check out B2B Writing Institute and sign up for Sarah's newsletter Connect with Sarah on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	22 Jan 2025	#57: Collaboration vs. Formal Partnerships with Sarah Greesonbach	00:14:18
Send us a text Ever wondered if teaming up with another freelancer is the key to unlocking new creative heights? Or is it a potential recipe for disaster? Treasa Edmond and guest co-host Sarah Gressonbach dive into a debate of collaboration versus formal partnerships, offering insights that could transform your freelance career. They discuss the complexities of profit sharing, client ownership, and resolving creative differences while emphasizing the power of clear communication and written agreements. This episode is a thought-provoking discussion that will empower you to become the boss of your business. About Our Guest Sarah Greesonbach is the founder of B2B Content Studio and a seasoned expert in B2B marketing content. With over a decade of experience writing for Fortune 100 brands and top executives, Sarah specializes in transforming complex ideas into clear, compelling content. She has worked with industries ranging from SaaS and HR tech to retail and higher education, helping businesses showcase their unique value to prospective customers. Links You Might Want Check out B2B Writing Institute and sign up for Sarah's newsletter Connect with Sarah on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	23 Jan 2025	#58: Why Value Beats Volume: Pricing Strategies with Sarah Greesonbach	00:16:52
Send us a text What if you could escape the grind of endless work hours and actually see the financial reward you deserve? Join Treasa Edmond and guest co-host Sarah Greesenbach on this episode of Boss Responses as they explore how to identify and cultivate relationships with high-value clients, redefine your bottom line, and set thriving fee rates. Imagine working smarter, not harder, and prioritizing quality over quantity to enhance both your work and personal life. It's time to shift your mindset and let your business support your lifestyle, not consume it. Discover the power of knowing your worth when it comes to pricing your services. Standing firm on your rates and embracing value-based pricing isn't just about money—it's about honoring your skills and experience. Treasa and Sarah navigate the often-hidden pay discrepancies and the dangers of the "race to the bottom" mentality. Sarah even shares her dairy-free and gluten-free waffle recipe to sweeten your day. This episode is full of actionable insights to help you recognize your value. About Our Guest Sarah Greesonbach is the founder of B2B Content Studio and a seasoned expert in B2B marketing content. With over a decade of experience writing for Fortune 100 brands and top executives, Sarah specializes in transforming complex ideas into clear, compelling content. She has worked with industries ranging from SaaS and HR tech to retail and higher education, helping businesses showcase their unique value to prospective customers. Links You Might Want Check out B2B Writing Institute and sign up for Sarah's newsletter Connect with Sarah on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	24 Jan 2025	#59: Building Respectful Client Partnerships with Sarah Greesonbach	00:45:29
Send us a text Are you ready to reshape how you build and manage your client relationships? Host Treasa Edmond sits down with Sarah Greesonbach, the founder of B2B Content Studio and the B2B Writing Institute this week to discuss why setting clear, respectful boundaries in client relationships is not just beneficial, but essential for your professional success and personal well-being. They discuss how you can establish healthy boundaries with clients and. Sarah demystifies common misconceptions about boundaries, explaining why they are vital for mutual respect in freelance-client partnerships. This episode is a full masterclass of information, guiding you to embrace a balanced approach to flexibility and boundaries, ensuring your client partnerships are both healthy and productive. Tune in for strategies that will help you present yourself as the expert you are, while maintaining the harmony necessary for a successful freelance business. About Our Guest Sarah Greesonbach is the founder of B2B Content Studio and a seasoned expert in B2B marketing content. With over a decade of experience writing for Fortune 100 brands and top executives, Sarah specializes in transforming complex ideas into clear, compelling content. She has worked with industries ranging from SaaS and HR tech to retail and higher education, helping businesses showcase their unique value to prospective customers. Links You Might Want Check out B2B Writing Institute and sign up for Sarah's newsletter Connect with Sarah on LinkedIn Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	10 Feb 2025	#60: Raising Rates With Confidence with Jamie Brindle	00:19:21
Send us a text Freelancers often struggle with the fear of raising their rates, worried that it might cost them valuable clients. This episode breaks down the essentials of how to navigate these conversations, stressing the importance of value, communication, and building strong client relationships. About Our Guest Jamie Brindle been freelancing for 16 years, and in that time he's worked with clients ranging from local mom and pop restaurants, to Fortune 500 companies like Google, Hillshire, Netflix, and Lionsgate. In 2020 he began producing social media content for his fellow freelancers on TikTok, Instagram, YouTube, an LinkedIn. Today he helps over 500,000 freelancers everyday with practical tips. Links You Might Want Jamie's Newsletter Freelance Year One ebook The Freelancing Program Connect with Jamie on LinkedIn Instagram Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	11 Feb 2025	#61: Shifting from One-Time Gigs to Repeat Clients with Jamie Brindle	00:12:30
Send us a text Ever finish a project, pat yourself on the back for a job well done, and then… nothing? No follow-up, no repeat work, just radio silence. You know they liked your work—so why aren’t they coming back? The answer has nothing to do with talent and everything to do with positioning. In this episode, Jamie and I share how to go from “task-completer” to “strategic partner”—and why that’s the key to locking in long-term clients. WE ALSO TALKED ABOUT • Why doing great work isn’t enough to get repeat business • The key shift from “task-completer” to “strategic partner” (and why it changes everything) • The role of messaging and positioning in attracting ongoing work • How to lead clients toward their next project before they even realize they need it • Why retainer agreements work—and how to get clients to want one • The power of prequalifying your clients so you’re only working with people who see your value • How small language shifts—like using “partner” instead of “hire”—change client perception • Why being the person who “solves problems” (not just “delivers work”) makes you indispensable • An analogy that will forever change how you think about client work About Our Guest Jamie Brindle been freelancing for 16 years, and in that time he's worked with clients ranging from local mom and pop restaurants, to Fortune 500 companies like Google, Hillshire, Netflix, and Lionsgate. In 2020 he began producing social media content for his fellow freelancers on TikTok, Instagram, YouTube, an LinkedIn. Today he helps over 500,000 freelancers everyday with practical tips. Links You Might Want Jamie's Newsletter Freelance Year One ebook The Freelancing Program Connect with Jamie on LinkedIn Instagram Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	13 Feb 2025	#63 Why Clients Ghost Your Proposals (And How to Fix It) with Jamie Brindle	00:18:16
Send us a text Ever sent a proposal, only to hear… nothing? You’re not alone. In today’s episode, we tackle the age-old freelancer problem of proposal ghosting. Is it your pricing? Your process? Your client selection? My special guest co-host Jamie Brindle and I break down two different approaches—one that involves a streamlined, high-conversion proposal system and one that cuts proposals out of the equation entirely. Whichever path you choose, this episode will help you land more clients with confidence. WE ALSO TALKED ABOUT • The biggest mistakes freelancers make when sending proposals • How to structure a proposal that converts (hint: it’s not just about the price) • Why your proposal process should start before you even send the document • The power of presenting pricing live on the call instead of in a proposal • How to prequalify clients so you stop wasting time on people who were never serious • The secret to closing deals without second-guessing your rates • Why deadlines, follow-ups, and video walkthroughs can make all the difference • The one email you should send instead of a proposal if you know a client isn’t a fit About Our Guest Jamie Brindle been freelancing for 16 years, and in that time he's worked with clients ranging from local mom and pop restaurants, to Fortune 500 companies like Google, Hillshire, Netflix, and Lionsgate. In 2020 he began producing social media content for his fellow freelancers on TikTok, Instagram, YouTube, an LinkedIn. Today he helps over 500,000 freelancers everyday with practical tips. Links You Might Want Jamie's Newsletter Freelance Year One ebook The Freelancing Program Connect with Jamie on LinkedIn Instagram Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!
	12 Feb 2025	#62: 3 Marketing Tactics That Will Actually Get You Clients with Jamie Brindle	00:16:09
Send us a text Trying to market yourself as a freelancer but drowning in a sea of conflicting advice? Social media, SEO, cold outreach—where do you even start? In today’s episode, my special guest co-host Jamie and I break down exactly how to cut through the noise and focus on the right strategies that actually bring in clients. If you’ve ever felt overwhelmed by all the ways you could market yourself, this episode is your shortcut to clarity. WE ALSO TALKED ABOUT • The reason freelancers struggle to market themselves (hint: it’s not about social media) • Why broad marketing messages don’t work—and how to get specific about your value • The exact questions to ask yourself before you even think about marketing • How to identify where your ideal clients are hanging out (and position yourself there) • Why offering value before you start selling leads to easier client acquisition • How audience research can reveal your best marketing angles • The biggest mistake freelancers make when marketing on social media (and how to fix it) • Why marketing to other freelancers isn’t a business growth strategy • The easiest way to turn engagement into paying clients without feeling salesy About Our Guest Jamie Brindle been freelancing for 16 years, and in that time he's worked with clients ranging from local mom and pop restaurants, to Fortune 500 companies like Google, Hillshire, Netflix, and Lionsgate. In 2020 he began producing social media content for his fellow freelancers on TikTok, Instagram, YouTube, an LinkedIn. Today he helps over 500,000 freelancers everyday with practical tips. Links You Might Want Jamie's Newsletter Freelance Year One ebook The Freelancing Program Connect with Jamie on LinkedIn Instagram Support the show Thank you for taking time out of your busy day to listen to Boss Responses. This podcast is a passion project that comes from years of helping freelancers shape a business that supports the lifestyle they want. Have a question you'd like answered? Send it to info@bossresponses.com If you'd like to support the podcast, click that link above. Those lattes help keep us going and are much appreciated!

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