B2B Made Simple: A B2B Marketing Podcast (1ClickAgency.com)

Vivek Nanda, the VP of Marketing at Jorsek, Inc. joins the podcast. We discussed what success metrics you should be measuring, some good examples of sales/marketing alignment, why leads aren't a signal for success and much more.

This week, host of the Leadership series, Tim Croll joins Sha Sparks on "The Power of Investing in People" show.

You'll love their conversation on leadership!

Growing up with a father who was unwillfully drafted in the Army to serve time in Korea, Shā Sparks inherited her father’s “I don’t have a choice” mindset. Later she realized she did have a choice and overcame abuse, addiction, depression, anger, low self-worth, being a bully and being bullied. Today, she has proactively changed that fear-based phrase “I don’t have a choice” into determination inspiring others to make fearless choices. She guides leaders to re-ignite their passion into a more aligned purpose and transform it into increased profit. She knows that if she can take her own traumatic experiences and transform them into a treasure, then so can you!

She is the CEO (Chief Excitement Officer) of Sparks of Fire International, a Certified Fearless Living Coach and Trainer, host of The Power of Investing in People Podcast, host of “Hey Shā, What Do I Say?” Facebook Live Show, author of “How to Get Your Voice Back”, and Co-Founder of #FIRESTARTERS Book Project.

Website www.shasparks.com

#FIRESTARTERS Book Project https://firestartersbookproject.com/

LinkedIn www.linkedin.com/in/sha-sparks

Facebook https://www.facebook.com/iamshasparks/

Podcast on all platforms The Power of Investing in People

Customers are the life blood of any business, but it's easy to forget that when you get caught up in the day-to-day tasks needed to run your company. Today on Small Business Made Simple, Ted Simons, the Founder of Synergy Group Consulting, shares four ways you can revolutionize the customer experience in your company. Not only will your customer LOVE working with you, they will refer you to everyone they know.

Does your business need a professional website?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  

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Sam Moss, CEO and co-founder at 1Click Agency, hosted another consulting session where he covered a step-by-step process to starting a podcast. He went over the strategy behind the podcast, what types of shows you can do, the tech stack we use for B2B Made Simple and more.

Amanda Elam, the SVP of Global Marketing at Bloomreach joins the podcast. We talk about what a successful brand looks like to her, how the measurements for B2B marketing have evolved, how to create a strong team behind you and much more.

Your website needs constant attention! There is no better time to reevaluate and make the essential changes required as we towards 2021.

Edita Vatenaite, the VP of Marketing at Synthace joins the podcast. She explains why certain marketing tactics aren't dead, but how we execute them are (or should be dead). From email marketing to MQLs, Edita dives into what B2B marketers should be doing different to drive pipeline and revenue for their organization.

Edita's LinkedIn: https://www.linkedin.com/in/editavatenaite/

Synthace Website: http://www.synthace.com

Recruiting can be a massive headache for companies. Will the new hire work out? Will they be the right fit? Will they do more harm than good? These are all questions that run through the heads of top-tier management when going through the on-boarding process. Today on the show, Jordan Gaspari helps put those questions to rest by giving us the three best secrets to better recruiting in your organization. Jordan is the founder of Exclusent Talent Solutions and gives you a framework that will be a game changer for your company.

Does your company need a website designed?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

LinkedIn: https://www.linkedin.com/in/sam1ca/

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Logan Mallory, the VP of Marketing at Motivosity joins the podcast. He shares with us a recent live event him and his team attended where they executed a crazy successful booth for their company. With the creative juices flowing, they were able to pull off one of the most energetic and engaging booths at the event. Tune in as Logan shares their exact process from start to finish and hopefully sparks an idea for your marketing team going into 2022.

Logan's LinkedIn: https://www.linkedin.com/in/loganmallory/

Motivosity Website: https://www.motivosity.com/

Ben Virdee-Chapman, the VP of Marketing & Product at Obviyo joins the podcast. We talk about why the sales function shouldn't be the only ones who are revenue driven, how to have a revenue mindset as a marketer, how to communicate this to the c-suite and much more.

Andrew Hoerner the EVP of Global Marketing at Symphony.com joins the podcast. We cover why it's important to constantly be consuming content, the importance of mentorship, how to keep a tight schedule as a marketer and much more.

Megan is not just an incredible leader but she is also a mother, business owner, and so much more. We love to see great leaders empowering those around them to become better in all aspects of life. She shares some of her secrets to balancing family and business life. She also gives us three steps to guide and train staff all while balancing the tension between supporting them without micromanaging.

Megan's Website: https://www.nakandcompany.com/

Megan's Email: megan@nakandcompany.com

Want more information on Tim Croll?

• Website www.timcroll.com
  
• LinkedIn https://www.linkedin.com/in/leadmagnet/
  

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Kristian Borghesan, the Director of Marketing at FutureVault joins the podcast. We discuss how companies should tackle their strategy, positioning, messaging (the three core pillars of marketing) and much more.

When your business gets to a certain size, it can't function properly without systems and processes. Today on the Southern Tier Success Series, Brian Peters, Owner of Peters Supply in Elmira, NY, walks us through the Entrepreneurial Operating System. Brain learned how to systematize his business from reading the book "Traction" and shares how you can do the same today.

Does your business need a professional website?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  

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Sam shares what the plans are for the Small Business Made Simple podcast going into 2021. We all know everything eventually comes to an end, but he shares what's on the horizon for the new year and what you can look forward to in the coming weeks.

Today on the show Sam Moss was interviewed on the Revenue Throughput Podcast and shares the key principles for creating a buyer-centric website and why it is so important in B2B. You'll learn about how to leverage content, design, and how to really think about that website so that it becomes a critical part of your marketing and sales strategy.

In this episode, Sam Moss talks with Dan Sanchez on the B2B Growth podcast about the difference between brand, branding, and what it takes to see success.

Sam takes the position that branding includes creating the logo, website, colors, and swag. Dan takes the position that branding is identifying beliefs that make you weird, messaging, rituals, a villain, and a leader. Listen to them talk it through, share their truths, and unpack the fuzzy topic that is branding.

One of the toughest things to do in business is introduce an innovative idea to a brand new market. It takes a lot of patience, education and marketing to get the community on board with your vision. In today's episode, I spoke with John Vogt and Ed Weaver of the Home Page Network (an online broadcasting station in Tioga county, PA) to talk about the challenges of doing just that. Be sure to tune in as John and Ed take the time to share their wins and mistakes in business over the past few years.  If you have an innovative business idea that you are struggling to get your community on board with, make sure to listen to this week's episode of Small Business Made Simple! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Dustin Tysick, the VP of Marketing at Govenda joins the podcast. He dives into how the recently streamlined their demo process, how they segment their leads, what they're currently experimenting with and much more.

Dustin's LinkedIn: https://www.linkedin.com/in/dustintysick/

Govenda Website: https://govenda.com/

“You don’t rise to the level of your goals; you fall to the level of your systems.”

This week on the Leadership series, Tim Croll talks with Quincey Fox. Quincey has found that systems are the only way to balance out the bad days. Setting goals is an emotional high but on the bad days, it is the character we develop through systems that will create our success. Leaders understand consistency creates success, doing the hard things. Allowing ourselves to be accountable to our commitments allows those that are following an understanding of why they are held accountable to the systems that ultimately create our future.

Recommended Books: Bible, Atomic Habits.

Contact Linkedin:  https://www.linkedin.com/in/moneymadesimple/

Phone: 805-764-1044

Now more than ever we need leaders to step up and fill the gaps. Gaps that have become clear in our business, personal life, and family life. It starts with how you show up. Alonzo Adams lays out several steps to take control and step up to the challenge. You have the opportunity to fill the gap that so many have left open.

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Are you spending tons of money to send people to your website (hoping for a sale), only to find out they just left your website without ever buying? You're not alone.  As businesses owners, we have approximately 5 seconds to capture the attention of our website visitors before they leave for a competitors website. In this week's episode, we cover three important things you need to be implementing on your website if you ever want your potential customers to stay on your longer than 5 seconds. Better yet, they are SUPER easy tips you can do all by yourself, without needing to be a web designer. Don't miss it! -EPISODE NOTES 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Make sure to sign up for a free website review by emailing or connecting with me over social media. Email me at sam@1click.pro to schedule your one on one call today! Be sure to check out Virtually Real Solutions to get a professional virtual tour of your business. Connect with me on social media. I'd love to hear from you! LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Today on the podcast, Sam Moss does another consulting session with an Agency in South Africa. They cover everything from creating demand on LinkedIn, to identifying your niche, to starting a podcast and much more.

Matt Nollman, the VP of Marketing at Life Yield joins the podcast. 

We talk about three areas your marketing team needs to focus:

• Authenticity 
• Content 
• Analytics

You'll learn how to nail down those three and create the foundation your marketing team needs.

Day in and day out, Sam Moss, co-founder of 1ClickAgency.com, sees FIVE critical mistakes being made on websites, over and over. Listen to his interview with Allan Langer on what you need to do to see if you are not only making these mistakes, but what you need to do to fix them.

Mentioned in this Episode:
The 7 Secrets to Selling More By Selling Less
1ClickAgency.com
Sam Moss on LinkedIn

As business owners and entrepreneurs, we should never forget the importance of giving. Yet, sometimes it's a challenge to get started and have the mindset of a giver. Today on the Be Community Driven series, Peter Wallin shares the five steps you need to follow to become a better giver in your community. There's no better time to start than the present!

Society has tricked us into believing their narrative. We have fallen into a belief system that was created by a false narrative. DO NOT fall for these lies. DO NOT accept the false narrative created by society. It is time to tell the truth, since the truth is seldom told. Join Tim Croll today for another episode of the Leadership Series on the B2B Made Simple Podcast.

Today on the Be Community Driven series, Peter Wallin interviewed Meals on Wheels executive director, Darlene Ike. They share why it’s always important for individuals and business owners to volunteer in the community to give back and build better relationships. Don’t miss it! Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Angela Earl, the VP of Global Marketing at RFPIO joins the podcast. We discuss why gating content should be a thing of the past, how to create content that drives engagement, how to identify the correct distribution channels for your company and much more.

On this episode, Sam Moss joined Torlando Hakes on the 'Call to Action' podcast to talk about what creating a LinkedIn strategy for your company should look like. Using LinkedIn to create demand is simply educating your buyers long before they're in the market to buy. Then when they encounter the problem you solve, they'll think of you instead of going to Google to search for a solution.

Managing a team isn't always the easiest task and can quickly become a very daunting undertaking to say the least. Today on the podcast, serial entrepreneur Gary Day shares three things you can do to make sure your company is managed the best it can be. He shares why it's important to manage yourself out of a job even if it seems a counterintuitive. Be sure to check it out!

Does your company need a website designed?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  

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David McGlennen, President of Impact Leadership Coaching joins the podcast. We talk about what how to define the behaviors that lead to success, how to identify the best practices to impact your culture and much more.

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It's really easy to get caught up with the features your business offers, but all customers really want to know is how you'll help them - plain and simple. On today's episode of Small Business Made Simple, entrepreneur Dan Innarella talks with Sam about five different ways your business can be more helpful to your customers. If you're looking for a great way to make your company stand out, Dan shares the steps you need to follow to do just that!

Does your business need a professional website?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  

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Why haven’t you launched your B2B video podcast yet? 👀

Video podcasting is THE way to scale your thought leadership and grow your audience.

It can can create opportunities in the B2B space for any business:

💎 Help you connect with your ICP (ideal customer persona)

💎 Build your influence among other industry leaders

💎 Show your expertise and why people need to do business with you

In episode Kap Chatfield connects with Sam Moss to talk everything B2B podcasting.

Their conversation on the qualitative results of a video podcast and how it can bring in revenue for your business is a MUST for any thought or business leader.

➡️ If you’re looking for a podcast that will push you to start your own show, this episode is for you.

Stephanie Cox, the VP of Sales & Marketing at Lumavate joins the podcast. We talk ways we can make our marketing more creative, how to incorporate personalization, what product-led growth can do for your team and much more.

Is your business struggling to keep the customers you have and get new ones through the door? Your business needs to have a 5-star culture engrained in its DNA.  Today on our new series "Southern Tier Success" Terry Keegan, the owner of Green Roof Technologies in Corning, NY shares the steps you need to take to have that sought after 5-star culture. Your business will stand head and shoulders above your competition and will grow faster than ever! Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sbmspodcast Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

In this episode, Sam Moss hopped on the Success Fundamentals Podcast to talk with Kris Sykes and Brian Goldsack about what success means to him. Sam shares how he grew up with the idea of entrepreneurship in his head and has since learned never to let go just because results may not be happening for you immediately. Sam’s main virtue is patience, and he knows how to play the long game. In this episode, Sam also shares his approach to marketing and how he thinks the future of B2B marketing will look like in a few years.

James Winter, the VP of Marketing at Brandfolder joins the podcast. We talk how to structure compensation plans, what key metrics to track in marketing, what you should do about KPIs and much more.

Sam Moss, CEO and co-founder at 1Click Agency, hosted a consulting session where he walked through what companies need to do when creating content for LinkedIn. Many brands make the mistake of trying to generate immediate leads on LinkedIn when they really should be creating content with no strings attached.

Does it feel like as a business owner you are the one doing all the work? Does it feel like you've just created a job for yourself instead of a self-sustaining business? Today on the Small Business Made Simple Podcast, Sid Graef shares how you can implement the 80/20 rule in your business so you can start making more money while working less. Sound too good to be true? It's not! Sid owns both an auto detail shop and a window cleaning business where he has implemented the 80/20 rule and has seen tremendous growth because of it. Be sure to listen!

Free Resources Mentioned in Podcast:

5 Mistakes You Could Be Making On Your Website (Free PDF Download)

Does your business need a professional website?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  
• Instagram: @sbmspodcast
  

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Getting more business boils down to your ability to sell. You can have the best product, customer service, marketing or company culture, but without the ability to sell none of those skills will help you. Today on the Small Business Made Simple podcast, Simon Chen, the owner of Eight Black Transport in Longmont, Colorado, shares three ways you can get better at selling. He breaks down the the points he uses most in his business and shares how you can implement the same in yours.

Mark Bliss, the VP of Marketing at Rightsline joins the podcast. We talk about why companies need to eliminate the traditional lead 'hand-off' between sales and marketing, how to better achieve sales and marketing alignment, what to do when a high-ticket deal stalls and much more.

On this episode, Sam Moss joined Rachel Mawhirter and Matt Phillips on the Brand Nation Podcast to discuss his personal brand strategy on LinkedIn. They covered post frequency, content strategy, creating demand and much more.

Johan Abadie, the SVP of Marketing at Mediafly joins the podcast. He explains why companies shouldn't focus only on creating demand, but also shares why they should be capturing existing demand. Johan takes a deep dive on how he and his team measure intent signals, coach their buyers through the buying process, how they engage with prospects and much more.

Johan's LinkedIn: https://www.linkedin.com/in/johanabadie/

Mediafly Website: https://www.mediafly.com/

Leadership is nothing without those that are following! Those that are following, why? If you haven’t stopped to ask yourself these questions, it deserves some attention. Leaders need the support of followers to continue to lead. The way that you gain that support will make the difference between long-term loyal followers and those that experience betrayal and frustration. Book: The Servant by James C. Hunter (1988) Want more information on Tim Croll? Website LinkedIn Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Do you understand the importance of a great customer experience, but are of where to start or are unsure of how to implement a system? Today on the podcast, Lucia Robles the owner of Lucia & Co. shares why something as simple as sending a thoughtful gift can knock your customers' socks off. If you're searching for a way to make your business stand out, this episode is a must-listen!

Does your business need a professional website?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  

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Maria Juan, the VP of Marketing at Peerfit joins the podcast. Maria takes a deep dive into how the marketing team at Peerfit approaches email marketing, she shares what is and isn't working for them, and tells us how they build a genuine relationship with their audience.

Maria's LinkedIn: https://www.linkedin.com/in/linkwithmaria/

Peerfit Website: https://peerfit.com/

Adam Runner, the Director of Marketing at mySidewalk joins the podcast. He shares the new way they're approaching how they talk about their company on their website and what it's done to boost inbound demo requests. Adam discusses how to clearly and simply articulate your message, what it takes to nail the story, how to talk about your products on your website and much more.

Adam's LinkedIn: https://www.linkedin.com/in/damrunner/

mySidewalk Website: http://mysidewalk.com/

Dave Karr, the VP of Marketing and Business Development at Klyck.io joins the podcast. We cover how to use content to get more deals into the closed/won column, what a sales enablement strategy should look like, how to get your sales team to use the content you create and much more.

Resources:

https://www.klyck.io/blog/what-is-sales-enablement-a-beginners-guide

https://www.klyck.io/blog/how-to-build-a-b2b-sales-enablement-strategy

https://www.klyck.io/blog/a-simplified-guide-to-sales-enablement

Bob Sager, the Founder of SpearPoint Solutions joins the podcast. We talk about what you can do to make your company more innovative, cool ways to spark your creativity and much more.

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Kyle Lacy, the SVP of Marketing at Seismic joins the podcast. He walks us through what he believes are the three main responsibilities of a marketing team: 

1. Crafting the best story possible for the company and the market

2. Building a culture (and movement) that scales

3. Creating new revenue and pipeline

Tune in as Kyle dives into each responsibility in detail and lays out the foundation needed for every marketing team.

Kyle's LinkedIn: https://www.linkedin.com/in/kylelacy/

Seismic Website: https://seismic.com/

Many find themselves in situations that become turning points in their lives. It forces us to examine our personal growth. It is through our personal growth that creates a more influential leader. We find that while there are many things that are need in leadership, trust is one of the most incredible foundational parts. Today on the Leadership series, Lou Everett and Sherri McManus give us 3 ways to build trust with those that we influence.

The Lou Everett Group

“Our mission is to Transform Today’s Leaders by serving people and businesses through leadership coaching, corporate training, empowerment speaking, and personal development.”

As seasoned leadership coaches and trainers with over four decades of combined experience we love serving people and companies throughout their growth transitions. Regardless if you are a solopreneur or at the C-Suite level, Leadership is Influence. Nothing more, nothing less.

Lou and Sherri are your thinking partners offering dedicated and customized continuity plans that are designed to, not only resolve your current struggle, but provide proactive support, training and accountability with the goal of avoiding negative impacts on the growth of your business. Our clients have experienced measurable return, increased productivity, and up to 500% revenue growth.

Website is https://loueverettgroup.com/

Facebook at https://www.facebook.com/theloueverettgroup/

LinkedIn at https://www.linkedin.com/company/the-lou-everett-group/

Instagram: www.instagram.com/theloueverettgroup

Have you ever wondered where you need to start when it comes to marketing your small business online? Maybe you have been doing it for years and aren't sure you have been keeping up with the times. Or maybe you just want an encouragement that you are already doing things right and that you just need to keep pushing forward! In today's episode, I walk you through the first four steps you need to take when it comes to marketing your small business online. And guess what...it is a lot more simple than you may think! Where Do I Start? Make a social media account and claim your free directory listings  Design a website (free or professionally) Start getting people to join your email list Work on getting great online reviews Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Episode 9: Amy Brennan talks about how to use social media to help promote your business Episode 2: We teach all the tools you need to build up your email list Episode 7: This is where we talk about how to get amazing customer reviews Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Ty Lim, the founder and CEO of Averoos joins the podcast. We talk about the fact that most B2B marketing has turned into a checklist of activities, how you should plan your campaigns, how to do more than just "copy" other companies and much more.

Zach Yuzdepski, the Director of Marketing at myComply joins the podcast. We talk about what it looks like to do a one-eighty on your go-to-market strategy, what an ABM model should look like for an enterprise SaaS tool, how to stack growth and much more.

Everyday, when we show up, we must communicate with others. Whether it is a simple transaction or a more complicated training class. Our effectiveness as a leader comes down to your ability to transfer the idea or plan from your mind to another. You have not communicated until there is a change in behavior. So how do we communicate effectively? This podcast we will cover 5 tips to help your communication.

Want more information on Tim Croll?

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• LinkedIn
  

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Ben Goldstein, the VP of Marketing at Nutshell joins the podcast. We discuss the ins and outs of content marketing, how it should be measured, the impact of qualitative data and much more.

Have you ever gotten so caught up in the everyday grind of your business and wondered if this was the true purpose of your life? This week on Small Business Made Simple, Sam had a conversation with author, entrepreneur and business owner Mike Flynn about the four specific areas in your life if you need to master if you want to reach your full potential as a business owner, community member and individual. Mike takes us through each step in depth so you can self-reflect on what might need to be focused on in your life if you want to reach your full potential. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sbmspodcast Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Through a life of hard knocks, Neil has found that when communicating with others it is as important to listen. The question that needs to be answered is what do you listen for as a leader? Neil has learned what to listen for and gives us four pieces to solve what seems to be an impossible puzzle.

neil@voltagedm.com

Text: 417-413-4209

Recommend books:

Feel the Fear and Do it Anyway by Susan Jeffers, phd

Good to Great by Jim Collins

Outwitting the Devil. By Napoleon Hill

Having trouble getting useful data and information from your books? Are you struggling with cashflow and wondering how to keep your business running smoothly? 

Today on Small Business Made Simple, Dan Platta shares tips you can start implementing in your books to keep them more organized, useful and informative for your business. 

Dan the owner of Blue Skies Services in Minneapolis and he shares everything you need to know about bookkeeping and accounting from how much to pay yourself to how to implement systems to stay organized.

Free Resources Mentioned in Podcast:

5 Mistakes You Could Be Making On Your Website (Free PDF Download)

Does your business need a professional website?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  
• Instagram: @sbmspodcast
  

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As leaders, it's incredibly important for us to strive to be better at what we do. First, we need to realize the importance self-awareness and emotional intelligence. And second, we need to understand that it will ultimately help us grow as individuals and skyrocket the success of our organizations. Today on the podcast, Sam is joined by human behavior enthusiast and founder of Quivet Consulting, Larissa Haynes, who shares with us three ways we can become more self-aware and stronger in the area of EQ.

Does your company need a website designed?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  

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Brandon has recently become an overnight Tik Tok star, although he hates the idea of this. For him it is a change in mindset that has set him on a path not just for success but for finding purpose. Success is coming because he shifted his mindset to embrace what he is passionate about. Leadership shows up in your passion and discovering what only you can offer to the world.

Want more information on Tim Croll?

• Website
  
• LinkedIn
  

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Today on B2B Made Simple, we recorded an AMA using the questions you've asked us on LinkedIn. Listen in to hear Sam’s answers in regards to building an audience on LinkedIn, what types of content you should be posting there, how to generate engagement, what it will do for your overall brand and much more.

www.1clickagency.com

We are bombarded from every angle with marketing companies telling us they can create content for us to promote our business with. Maybe its a slick new video, a fresh blog post or maybe even a pre-written script to post on social media. 

Today on Small Business Made Simple, you will learn how to create marketing material without paying hundreds of dollars per month to a "pro." Believe it or not, your customers will create the content for you. 

Want to know how? Be sure to listen to this weeks episode with Lorraine Ball, the Owner of RoundPeg. She shares how you can get creative with user-based content enabling you to market your business without breaking the bank!

Does your business need a professional website?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  
• Instagram: @sbmspodcast
  

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Everyone knows that consumers evaluate businesses by the number of great online reviews they have.  The million dollar question is how do you get more fantastic reviews online? On today's episode of Small Business Made Simple, I cover five easy steps that you can follow TODAY to start getting your business more online reviews. Don't miss it! -EPISODE NOTES  5 Mistakes You Could Be Making On Your Website (Free PDF Download)  Extreme Ownership (book) - By Jocko Willink & Leif Babin Never Lose a Customer Again (book) - By Joey Coleman The steps to getting great customer reviews: Good customer service Create a customer experience Ask for a review Craft a review yourself with your customers words Ask your customer to post it online Connect with me on social media. I'd love to hear from you! LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

As leaders, self-development should never stop. When you think you've made it to the top, you'll only start to slide backwards. With that in mind, leadership should be at the forefront of your mind at all times when leading a team. On today's podcast episode the founder and CEO of Gambit Solutions, Sergey Kiklevich, shares four ways you can become a better leader. You can never stop learning so be sure to tune in!

Does your company need a website designed?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

LinkedIn: https://www.linkedin.com/in/sam1ca/

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Your email list is one of the most valuable resources you have for your business. All too often we get stuck wondering what we should send to our email list to keep them engaged with us. Or we just get overwhelmed because we can't come up with enough content every week to get out. Today, I talk about some simple, yet effective email topics you can use to send to your email list. Your business growth lies in the strength of your email list so don't miss this episode! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) What You Should Be Sending Your Email List: Regular emails to stay front of mind with your customers Promotions and deals Holiday themed emails Valuable content that relates to your product or service An email sales funnel  Nurture campaign that points to your blog, podcast or video series every week Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provide d by Music for Creators https://youtu.be/ya66qIxZQVw

Mike Corcoran, the Director of Marketing at Fluence Technologies joins the podcast. We cover the importance of using emotion in your marketing, where it belongs, when to incorporate logic for your buyers and much more.

We all go through challenges within our life. Our reaction to those challenges will define our future. We cannot ignore the challenge, but rather allow it to lead us into a position that gives us the power to define our future. To become the warrior or king that is needed to be a strong leader.

This weeks guest: www.iamwilliambrown.com

Caroline Tien-Spalding, the CMO at Aptology joins the podcast. She dives into why more B2B companies should be ditching the discovery call step, characteristics we should be taking from D2C, how to flip the funnel, what it looks like to simplify the buying process and much more.

Caroline's LinkedIn: https://www.linkedin.com/in/tienspalding/

Aptology's Website: http://www.Aptology.com

One of the toughest things in business is to get employees buy-in to customer experience. Outside of top-tier leadership, getting your team to take ownership can be like pulling teeth. But there's good news... it can be done! Today on the show Jay Spok, the CEO of WareMap and President of Agile & Co., shares four ways you can create the buy-in your organization needs. By the end of this episode you'll have a roadmap of how to get phenomenal CX to run from the top of your brand to the very bottom.

Does your company need a website designed?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

LinkedIn: https://www.linkedin.com/in/sam1ca/

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The importance of building a strong brand in today's day and age is undeniable. But where do you even start? Today on the podcast Gator-Gripp.com CMO and Co-Owner, David Ramsey, walks us through six steps to building a rock solid brand. From content to social media, David gives you a plan to start building a brand for your company immediately.

Does your company need a website designed?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

LinkedIn: https://www.linkedin.com/in/sam1ca/

Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Have you ever done business with a company that makes things cheaply so they can lower their prices and sell more products? Today on the podcast, Nancy Hendrickson, owner of Image Packaging shares why it is important for a business to always provide a quality product and service. You may keep your business afloat for a short while selling a cheaply made product, but if you want to build a business that lasts, you will need to provide quality. When you do, your customers will become your ambassadors and will be faithful customers for years to come. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

DJ Haskins, the Head of Marketing EngageWare joins the podcast. 

He shares the three areas you need to refocus after you go through a merger: 

- Market your new brand and category

- Market your positioning 

- Market your product

Tune in as DJ breaks down each area of marketing you should focus on first on today's episode of B2B Made Simple.

DJ's LinkedIn: https://www.linkedin.com/in/djhaskins/ 

EngageWare Website: http://www.engageware.com/

Have you ever wondered how to get qualified leads to subscribe to your email list so you can market to them later without having to pay for advertising? For some businesses it has been months, if not years since they received a new subscription to their email list. This week on the podcast, I talk about the 5 simple steps you can implement today to start getting your business more email subscribers (that are READY TO BUY). Our businesses are always stronger with a solid email list, so don't miss this episode.  -EPISODE NOTES 5 Mistakes You Could Be Making On Your Website (Free PDF Download) The five steps to growing your email list (covered more in-depth inside the podcast) Choose the type of lead generator you’d like to offer Decide on a topic Design your lead generator Upload to a landing page or website Promote your lead generator Connect with me on social media. I'd love to hear from you! LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5 Free Resources Mentioned in Podcast: Canva: for designing your lead generator MailChimp: free email service provider  Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Brett Frey has lived under the radar for most of his life. Teachers and society have all told Brett he needed to do this or that, but his soul has told him differently. Brett lists the three things that he has been doing to create a life that leaves a legacy and just happens to build a seven-figure company along the way. Building a legacy happens in a life unnoticed.

https://www.linkedin.com/in/brett-frey-6029503a/

https://www.facebook.com/brett.frey.5

Jesus McDonald, the founder and CEO of JRM Web Marketing joins the podcast. We talk the importance of an up-to-date website, how to improve your website, the importance of first impressions and much more.

Today on the Small Business Made Simple podcast, Sam Moss talked with Dusty Hewit who is the owner of Long Run Communications in Corning, NY. Dusty shared how you should be setting goals for your business in 2020 (being it is the beginning of a new year, making sure your business has good goals for the coming months is only appropriate!) As you kick off your new year, learn what steps you need to take to ensure your goals fit your business and are carried out with success! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sbmspodcast Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

As leaders and business owners we should always be developing ourselves, but an area of development that is often overlooked is the development of our team. Today on Small Business Made Simple, seasoned business owner Jeff Furrow shares why it is important to constantly be developing your team. Jeff owns Wellsboro Automotive in Wellsboro, PA and he teaches HOW you can be developing your staff and employees as well. Be sure to tune in! Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Does your business need a professional website? Visit: www.1clickagency.com Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sbmspodcast Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

"Rocky is sharing one of the best tips I've heard as a coach," says Tim, host of the Leadership Series. Rocky Lalvani tells us his meaning of “GRRR” and how as a leader/coach it allowed him to have clear communication channels with his kids. We then apply that to our personal and business lives. Want to know what that is? Well listen to the podcast to find out the meaning of “GRRR”

Links:

http://profitcomesfirst.com/

http://richersoul.com/

https://profitanswerman.libsyn.com/

https://www.linkedin.com/in/rocky-lalvani/

https://twitter.com/rockylalvani

Want more information on Tim Croll?

• Website www.timcroll.com
  
• LinkedIn https://www.linkedin.com/in/leadmagnet/
  

Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Are you finding yourself doing everything in your business? From bookkeeping to customer service, business owners tend to stretch themselves a little too thin because they would hate to put their "baby" in the hands of someone else. Or maybe you are doing everything yourself because you aren't in a place financially to hire a full-time employee. Today on Small Business Made Simple, Sam talked with Paul Sydlansky about the topic of outsourcing and how it is a hidden gem when it comes to scaling and growing your business. Paul is the owner of Lake Road Advisors and shares how outsourcing has substantially reduced his workload as a business owner and how you can do the same in your company. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sbmspodcast Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

On this episode, Sam Moss joined Michal Bohanes on the State of Client Acquisition podcast to talk about what it takes to creating demand for your company. He covered his LinkedIn strategy over the past 12 months and what it has done to fuel the growth of 1Click Agency.

Bill Flynn, a multi-certified growth coach, a Certified Predictive Index Partner, author and international speaker joins the podcast. We talk about what it means to go further faster, why few companies survive, how to fire yourself from day-to-day tasks and much more.

Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Do you have people visit your website, then just leave without ever buying anything? You have approximately 5 seconds to capture the attention of a website visitors before they leave for a competitors website. In this week's episode, find out what words you need to write on your website so that customers click your "buy now' button. -EPISODE NOTES 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Take our Detox Challenge (and join the 50% CLUB). Send me a before and after screenshot of the homepage of your website and I might give you and your business a special shoutout on the podcast if you can eliminate 50% of the words or more! Email me at sam@1click.pro or message me on social media to enter. Make sure to sign up for a free website review by emailing or connecting with me over social media. Connect with me on social media. I'd love to hear from you! LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Today on Small Business Made Simple, Sam continued his talked with business coach and speaker Tim Croll about the four pillars of personal growth. Tim finished sharing why you need grow spiritually, mentally, socially and physically. He also taught how each pillar ties into the other and why each one is just as important as the other. If you feel like your relationships are suffering and you are getting burnt out at work, this is a MUST LISTEN podcast episode. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

People buy from businesses they know, like and trust. So what can your business do to help your customers be comfortable with you? Zachary Pugh covers that exact topic on today's episode of Small Business Made Simple. 

Zach is the owner of Pugh Self-Protection and Combatives and he joins Sam on the Southern Tier Success series to talk about four ways you can build trust with your customers so they are always comfortable with your business. Be sure to listen!

Does your business need a professional website?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  

Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Jamie Bell, the VP at Workshop joins the podcast. She shares why it's important for B2B companies to prioritize internal marketing, what brands she sees executing this well, how to get everyone in your organization excited about what the marketing function is doing and much more.

Jamie's LinkedIn: https://www.linkedin.com/in/jamieclarebell/

Workshop Website: http://www.useworkshop.com

Rachel Scava, the Founder and COO at Fully Accountable joins the podcast. We talk how to clearly communicate your goals and objectives, how to master zoom meetings, how to keep your team engaged and much more.

Aaron Janmohamed, the VP of Marketing at Consensus joins the podcast. We cover everything you need to know about creating a demand engine for your company. Aaron explains the importance of buyer enablement, how to execute channel diversity, what it looks like to test frequently and much more.

We always hear the importance of having a great company culture, but not many people explain how you can get there. On today's episode of the Small Business Made Simple show, Gina Curcio shares three ways you can improve the culture in your business immediately. 

Gina owns Curcio Printing which is a commercial printing company in Vestal, NY. She has been an avid business owner for many years and shares exactly what you need to know when it comes to company culture.

Does your business need a professional website?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

• LinkedIn: https://www.linkedin.com/in/sam1ca/
  
• Instagram: @sbmspodcast
  

Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Your leadership gap starts with an understanding of what Servant Leadership is all about because there's so much confusion around it. Chris Apple will step into how to close the gap for yourself, the gap to define your why, and then the gap to developing your team. There are few other key concepts we cover that are just as valuable as the 3 gaps.

Want more information on Tim Croll?

• Website
  
• LinkedIn
  

Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Tax preparation in August? Why are we even talking about this when tax season isn't until April? This week I had the honor to interview small business owner, Lynn Hugg of Hugg Accounting. Lynn has been working in accounting, book keeping and tax preparation for many years and shares with us how you can get ahead of tax season. She shares a number of great ideas you can implement in your own business so that when tax season really does roll around, you won't be overwhelmed and dread it like 99% of business owners. Do you want to learn how to tackle your tax prep in bite size pieces? Be sure to tune in to this week's episode of Small Business Made Simple with Lynn Hugg.  Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Today on Small Business Made Simple, Sam talked with business coach and speaker Tim Croll about the four pillars of personal growth. Tim shares why you need grow spiritually, mentally, socially and physically. He also teaches how each pillar ties into the other and why each one is just as important as the other. If you feel like your relationships are suffering and you are getting burnt out at work, this is a MUST LISTEN podcast episode. Free Resources Mentioned in Podcast: 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Connect with me on social media. I'd love to hear from you! LinkedIn: https://www.linkedin.com/in/sam1ca/ Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Cassidy Shield, the VP of Marketing at Narrative Science joins the podcast. We talk about why it's important to be both data-driven and creative as a marketer, how to become a better blend of both, ways to spark your creativity and much more.

Have you ever wanted to put hundreds of words on your website so you could thoroughly explain your product or service? Unfortunately, if you do that you would probably scare off your customers. So what do you do? In this week's episode, we discuss where to put that huge sales pitch you just HAVE to share with your customers. Hint: it is not where you think it is! We also teach you the perfect spot to feature your customer reviews on your website and how to get more email subscribers for your business. -EPISODE NOTES 5 Mistakes You Could Be Making On Your Website (Free PDF Download) Take our Detox Challenge (and join the 50% CLUB). Send me a before and after screenshot of the homepage of your website and I might give you and your business a special shoutout on the podcast if you can eliminate 50% of the words or more! Email me at sam@1click.pro or message me on social media to enter. Make sure to sign up for a free website review by emailing or connecting with me over social media. Connect with me on social media. I'd love to hear from you! LinkedIn: search “Sam Moss, Elmira NY” Instagram: @sammoss5 Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw

Leaders, both introverts and extroverts, have power in their choices. Today on the Leadership Series, Betty Halligan shows us that a leader's choices create their ability to grow as a leader. When the choices are founded upon core values, mission and purpose, you will find the confidence to embrace your leadership style.

Books recommended: 

• Power of Choice
• 4 Agreements

Email: bettty@newberrypr.com

Linkedin: https://www.linkedin.com/in/elisabethgalligan/

Karl Yeh, the Senior Marketing Manager at Benevity joins the podcast. We discuss why the B2B world needs to be more creative with their marketing, how B2C marketing should influence what you're doing on the B2B front, how to tap into your creative side and much more.

Jess Chew, the VP of Marketing at Trella Health joins the podcast. We talk about why so many companies undervalue their marketing ops teams, how to make sure your org isn’t doing the same thing, what it looks like to invest in your marketing infrastructure and much more.

Alessandra Colaci, the VP of Marketing at Mailshake joins the podcast. We discuss why you shouldn't be following marketing playbooks word for word, how to replicate relevant principles from other companies, how to identify what marketing will resonate with your buyers and much more.

There's nothing more fulfilling than knowing your employees LOVE working for your company. But how do we achieve that? Ashley Oswald, the founder of both Oswald Digestive Clinic and Flusso Nutrients, joins us on the podcast to discuss three things you can implement right away to ensure your team loves working for your organization!

Does your company need a website designed?

Visit: www.1clickagency.com

Connect with me on social media. I'd love to hear from you!

LinkedIn: https://www.linkedin.com/in/sam1ca/

Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw